<PAGE> 1
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
SCHEDULE 13G
Under the Securities Exchange Act of 1934
(Amendment No. 11 )*
THE LIBERTY CORPORATION
-------------------------------------------
(Name of Issuer)
COMMON STOCK
-------------------------------------------
(Title of Class of Securities)
530370 10 5
-------------------------
(CUSIP Number)
Check the following box if a fee is being paid with this statement
/ /. (A fee is not required only if the filing person: (1) has a
previous statement on file reporting beneficial ownership of more than
five percent of the class of securities described in Item 1; and (2)
has filed no amendment subsequent thereto reporting beneficial
ownership of five percent or less of such class.) (See Rule 13d-7).
*The remainder of this cover page shall be filled out for a reporting
person's initial filing on this form with respect to the subject class
of securities, and for any subsequent amendment containing information
which would alter the disclosures provided in a prior cover page.
The information required in the remainder of this cover page shall not
be deemed to be "filed" for the purpose of Section 18 of the
Securities Exchange Act of 1934 ("Act") or otherwise subject to the
liabilities of that section of the Act but shall be subject to all
other provisions of the Act (however, see the Notes).
Page 1 of 5 Pages
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<TABLE>
<CAPTION>
CUSIP NO. 530370 10 5 13G Page 2 of 5 Pages
<S> <C>
1 NAME OF REPORTING PERSON
S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
WILLIAM FRANKLIN HIPP
2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
(a) / /
(b) /X /
3 SEC USE ONLY
4 CITIZENSHIP OR PLACE OF ORGANIZATION
UNITED STATES OF AMERICA
5 SOLE VOTING POWER
121,624
NUMBER OF
SHARES
BENEFICIALLY 6 SHARED VOTING POWER
OWNED BY
EACH 1,497,870
REPORTING
PERSON 7 SOLE DISPOSITIVE POWER
WITH
121,624
8 SHARED DISPOSITIVE POWER
1,497,870
9 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
1,619,494
10 CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*
11 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9
8.3%
12 TYPE OF REPORTING PERSON*
IN
</TABLE>
*SEE INSTRUCTIONS BEFORE FILLING OUT!
Page 2 of 5 pages
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SECURITIES AND EXCHANGE COMMISSION
Washington, D. C. 20549
SCHEDULE 13G
Under The Securities Exchange Act of 1934
<TABLE>
<S> <C>
Item 1(a). Name of Issuer:
The Liberty Corporation
Item 1(b). Address of Issuer's Principal Executive Offices:
2000 Wade Hampton Boulevard
Greenville, South Carolina 29615
Item 2(a). Name of Person Filing:
William Franklin Hipp
Item 2(b). Address of Principal Business Office or, If None, Residence:
40 Old Vermont Place
Atlanta, Georgia 30328
Item 2(c). Citizenship:
United States of America
Item 2(d). Title of class of securities:
Common Stock
Item 2(e). CUSIP Number:
530370-10-5
Item 3. Not Applicable
Item 4. Ownership:
(a) Amount Beneficially Owned: 1,619,494 shares
(b) Percent of Class: 8.3%
(c) Number of shares as to which
such person has:
(i) Sole power to vote or direct the vote 121,624
(ii) Shared power to vote or direct the
vote 1,497,870
(iii) Sole power to dispose or direct the
disposition 121,624
(iv) Shared power to dispose or direct
the disposition 1,497,870
</TABLE>
Mr. Hipp disclaims beneficial ownership of all the
shares shown above except the 121,624 shares as to which he has sole voting and
dispositive power.
Page 3 of 5 Pages
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Item 5. Ownership of Five Percent or Less of a Class:
Not applicable.
Item 6. Ownership or More than Five Percent on Behalf of
Another Person: The shares shown in Item 4(ii) and (iv)
above are held by persons or entities having the right
to receive dividends and sale proceeds as follows:
(a) 1,097,680 shares (or 5.6%) are held by The South
Carolina National Bank, Greenville, South Carolina, as trustee for the benefit
of Mr. Hipp's brothers and sisters. Mr. Hipp and Mr. Hipp's brothers and
sisters are the committeemen for these trusts and must approve the action of
the trustee taken with respect to the voting and disposition of shares held in
the trusts but not action with respect to distribution of dividends or sale
proceeds, which may be accumulated or distributed to the beneficiaries.
(b) 57,495 shares (or .3%) are held by Mr. Hipp's wife
and by or for his minor children.
(c) 11,831 shares (or .06%) held by the William Hipp
Family 1988 Trust for the benefit of his children. Mr. Hipp's wife and Mr.
Hipp's brother (H. Neel Hipp, Jr.) serve Co-Trustees of the Trust.
(d) 270,000 shares (or 1.4%) are held by the Jane F.
Hipp Children's Ten-Year Grantor Income Trust, the Jane F. Hipp Children's
Twelve-Year Grantor Income Trust, and the Jane F. Hipp Grandchildren's 1987
Ten-Year Grantor Income Trust. Mr. Hipp is a trustee of each trust.
(e) 60,864 shares (or .3%) are held by the H. Neel
Hipp, Jr. Children's 1987 Fifteen-Year Grantor Income Trust and the H. Neel
Hipp, Jr. 1987 Family Trust. Mr. Hipp is a trustee of each trust.
Item 7. Identification and Classification of the Subsidiary
Which Acquired the Security Being Reported on By the
Parent Holding Company:
Not applicable.
Item 8. Identification and Classification of Members of the
Group:
Not applicable.
Item 9. Notice of Dissolution of the Group:
Not applicable.
Page 4 of 5 Pages
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Item 10. Certification:
After reasonable inquiry and to the best of my knowledge and
belief, I certify that the information set forth in this
statement is true, complete and correct.
February 10, 1994 /s/ William Franklin Hipp
--------------------------------
William Franklin Hipp
Page 5 of 5 Pages.
