MARCUS CORP
10-K405, 1995-08-23
EATING PLACES
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                                    FORM 10-K                                

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C.  20549

   [X]  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
        EXCHANGE ACT OF 1934
        For the fiscal year ended May 25, 1995 

                  OR

   [_]  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
        EXCHANGE ACT OF 1934
        For the transition period from ______ to __________ 

                         Commission file number 1-12604

                             THE MARCUS CORPORATION
                           (Exact name of registrant)
                          as specified in its charter)

                  Wisconsin                                  39-1139844      
   (State or other jurisdiction of incorporation           (I.R.S. Employer  
             or organization)                             Identification No.)

        250 East Wisconsin Avenue - Suite 1700                
                 Milwaukee, Wisconsin                              53202-4220
        (Address of principal executive offices)                   (Zip Code)

   Registrant's telephone number,
    including area code:                        (414) 272-6020 
   Securities registered pursuant to
    Section 12(b) of the Act:                   Common Stock, $1 par value 
   Securities registered pursuant to
    Section 12(g) of the Act:                   None 


   Indicate by check mark whether the registrant (1) has filed all reports
   required to be filed by Section 13 or 15(d) of the Securities Exchange Act
   of 1934 during the preceding 12 months (or for such shorter period that
   the registrant was required to file such reports), and (2) has been
   subject to such filing requirements for the past 90 days. 

                             Yes [X]         No [_]

   Indicate by check mark if disclosure of delinquent filers pursuant to Item
   405 of Regulation S-K (Section 229.405 of this chapter) is not contained
   herein, and will not be contained, to the best of registrant's knowledge,
   in definitive proxy or information statements incorporated by reference in
   Part III of this Form 10-K or any amendment to this
   Form 10-K.    [X]

   State the aggregate market value of the voting stock held by
   non-affiliates of the registrant as of August 11,  1995:  $218,319,728.

   Number of shares outstanding of each of the classes of the registrant's
   capital stock as of August 11, 1995:


                  Common Stock, $1 par value:  7,009,139 shares
              Class B Common Stock, $1 par value: 6,068,952 shares

   PORTIONS OF THE FOLLOWING DOCUMENTS ARE INCORPORATED HEREIN BY REFERENCE: 



   Proxy Statement for 1995 annual meeting of shareholders (incorporated by
   reference into Part III, to the extent indicated therein).

   <PAGE>

                                     PART I

             Unless the context indicates otherwise, references to the number
   of the Company's various facilities set forth in this Form 10-K Annual
   Report are as of June 30, 1995.


   Item 1.   Business.

             The Marcus Corporation and its subsidiaries (collectively
   referred to herein as the "Company") are engaged in four business
   segments:  motels; hotels and resorts; restaurants; and movie theatres.

             The Company's motel operations include a chain of 110 Budgetel
   Inn limited service motels in 27 states and three Woodfield Suites all-
   suite hotels.  Of the 110 Budgetel Inns, 84 are owned or operated by the
   Company and 26 are franchised.

             The Company's hotel and resort operations include the Pfister
   and the Milwaukee Hilton (formerly the Marc Plaza) which are full-service
   hotels in the Milwaukee, Wisconsin metropolitan area, and the Grand Geneva
   Resort & Spa, which is a full-facility destination resort in Lake Geneva,
   Wisconsin.  The Company also operates or contract manages two hotels for
   third parties:  the Mead Inn in Wisconsin Rapids, Wisconsin and the
   Crowne-Plaza Northstar in Minneapolis, Minnesota.

             The Company's restaurant division includes 34 KFC (Kentucky
   Fried Chicken) restaurants in Wisconsin.  During fiscal 1995, the Company
   sold, leased or closed its Marc's Big Boy restaurants, Marc's Cafe &
   Coffee Mill restaurants, Big Boy Express restaurants and Original Gino's
   East of Chicago Restaurant in Wisconsin.  On June 30, 1995, the Company
   also sold its 18 Applebee's Neighborhood Grill & Bar ("Applebee's")
   restaurants and related development rights in Wisconsin and Illinois.  The
   Company currently is committed to operating KFC restaurants.

             The Company operates 36 movie theatres with an aggregate of 200
   screens throughout Wisconsin and in Northern Illinois.

             The Company is currently in the second year of an aggressive
   multi-year expansion plan which is expected to impact all four divisions. 
   The Company's current plans include pursuing the following goals:

             -    Increasing the number of Budgetel Inns to 300 by the year
                  2000, with up to 10 new Company-owned and up to 20 new
                  franchised motels planned to open in fiscal 1996.  The
                  Company believes that much of its anticipated future growth
                  will ultimately come from its increasing emphasis on
                  opening new franchised Budgetel Inns.

             -    Continuing to expand the number of Company-owned Woodfield
                  Suites by up to one or two units each year for the next few
                  fiscal years, including up to two new facilities in fiscal
                  1996.

             -    Doubling the number of movie theatre screens to 400 by the
                  year 2000, with continued expansion outside of Wisconsin. 
                  A total of up to 44 new screens are currently planned to
                  open in fiscal 1996, including 16 screens at two new multi-
                  plex theatres (including one in Illinois) and new screen
                  additions at five existing locations.

             -    Adding up to one or two hotel properties each year over the
                  next few fiscal years, either Company-owned or managed for
                  others. 

             -    Expanding the Company's franchised KFC restaurants by
                  approximately one or two new units per year, in addition to
                  exploring the opening of new or converted KFC/Taco Bell
                  combination restaurants.

   The actual number, mix and timing of future new facilities will depend in
   large part on continuing favorable industry and general economic
   conditions, the competitive environment, evolving customer needs and
   trends, and the availability of attractive opportunities.  It is likely
   that the Company's expansion goals will continue to evolve and change in
   response to these and other factors.

   Business Segment Data

             Set forth below is certain business segment data for the
   Company's three most recent fiscal years relating to the Company's four
   industry segments. Intersegment sales and transfers are not material.  


                                                 Fiscal Year
                                     1995            1994           1993
                                           (Dollars in thousands)
    Revenues from
     unaffiliated customers:
         Motels                   $ 104,356         $89,043       $80,622
         Hotels and resorts          45,292          32,330        28,462
         Restaurants                 74,076          70,404        59,014
         Theatres                    53,968          50,494        43,832
         Corporate items(1)             298             343           980
                                 ----------        --------      --------
                                  $ 277,990        $242,614      $212,910
                                  =========        ========     =========
    Operating income (loss):

         Motels                   $  31,992        $ 26,041      $ 23,801
         Hotels and resorts           1,473           2,550         2,093
         Restaurants                  3,318           1,499           599
         Theatres                    12,175          11,483         9,612
         Corporate items(1)          (2,163)         (3,689)       (2,971)
                                   --------        --------      --------
                                  $  46,795        $ 37,884     $  33,134
                                   ========        ========      ========
    Identifiable assets:

         Motels                   $ 211,112        $182,174      $166,193
         Hotels and resorts          68,731          45,787        24,041
         Restaurants                 53,090          51,896        46,282
         Theatres                    46,928          47,244        36,898
         Corporate items(1)          27,221          34,505        36,041
                                   --------        --------      --------
                                  $ 407,082        $361,606      $309,455
                                  =========        ========     =========

   __________

   (1)  Corporate items include amounts not allocable to specific business
        segments.  Revenues consist principally of rent and the corporate
        operating loss includes general corporate expenses.  Corporate assets
        include primarily cash and cash equivalents, notes receivable,
        receivables from joint ventures and land held for development.


   Motel Operations 

   Budgetel Inns

               The Company owns, operates or franchises 110 economy motels,
   with over 11,000 rooms, under the name "Budgetel Inn" in 27 states.  The
   Company operates 26 Budgetel Inns through franchisees.  The remaining
   Budgetel Inns are either Company-owned (78) or operated under joint
   venture agreements (6).

             Targeted at the business traveler, Budgetel Inns feature an
   upscale, contemporary exterior appearance, are generally located in high
   traffic commercial areas in close proximity to interstate highway exits
   and major thoroughfares and typically vary in size between 60 and 150
   rooms.

             The Company believes that providing amenities not typically
   associated with limited service motels help distinguish Budgetel Inns from
   many of its competitors. These amenities include executive conference
   centers, room-delivered complimentary continental breakfasts, king-sized
   beds, free local telephone calls and incoming fax transmissions, non-
   smoking rooms, in-room coffeemakers and hair dryers, remote control cable
   televisions, extra-long telephone cords and large working desks.  To
   enhance customer security, the Company has converted all of its Company-
   owned and franchised Budgetel Inn rooms to "card key" locking systems and
   provides well-lighted parking areas and all-night front desk staffing. 
   The interior of each Budgetel Inn is refurbished in accordance with a
   strict periodic schedule.

             Budgetel Inns operates a nationwide guest reservation center,
   where travelers can call 1-800-4-BUDGET toll-free to obtain Budgetel Inn
   room reservations and other information.

             The Company has a national franchise program for its Budgetel
   Inns and intends to increase its emphasis on opening more franchised
   Budgetel Inns. Franchisees pay an initial franchise fee and annual
   marketing assessments, reservation system assessments and royalty fees
   based on room revenues.  The Company is qualified to sell, and anticipates
   ultimately selling, franchises in all 50 states. 

             Depending upon continuing favorable industry conditions, the
   Company currently plans to add up to 30 new Budgetel Inns in fiscal 1996
   (10 Company-owned and 20 franchised).  During fiscal 1995, six new
   Company-owned units opened and four franchised units were opened.  An
   additional 11 franchise inns were under development at the end of fiscal
   1995 and seven new Company-owned Budgetel Inns were under construction.

   Woodfield Suites

             The Company operates three mid-priced, all-suite hotels under
   the name "Woodfield Suites" and plans to open two more Woodfield Suites in
   fiscal 1996.  Woodfield Suites offers all of its guests the use of its
   centrally-located swimming pool, whirlpool and game room.  Each suite has
   a bedroom and separate living room and features an extra-length bed,
   sleeper sofa for additional guests, microwave, refrigerator, wet bar,
   television and hair dryer. Some suites also have a kitchenette. All guests
   receive a free continental breakfast and are invited to a free cocktail
   hour.  The Company plans to open two new Woodfield Suites in fiscal 1996.

   Hotels and Resorts Operations

   The Pfister Hotel  

             The Company owns and operates the Pfister Hotel in downtown
   Milwaukee.  The Pfister Hotel, a full service, luxury hotel, has 307 rooms
   (including 80 luxury suites), three restaurants, two cocktail lounges, a
   night club, an indoor swimming pool, an exercise facility and a 275-car
   parking ramp.  The Pfister has 20,000 square feet of banquet and
   convention facilities. Banquet and meeting rooms can accommodate up to
   3,000 persons and features two large ballrooms, including the largest
   ballroom in the Milwaukee metropolitan area, with banquet seating for
   1,200 people.  A portion of the Pfister's first-floor space is leased for
   use by retail tenants.  In fiscal 1995, the Pfister Hotel earned its 19th
   consecutive four-diamond award from the American Automobile Association. 
   The Pfister is also a member of the Preferred Hotels and Resorts Worldwide
   Association, an organization of independent luxury hotels and resorts, and
   the Association of Historic Hotels of America.

   The Milwaukee Hilton

             The Company owns and operates the 500-room Milwaukee Hilton.
   Formerly known as the Marc Plaza Hotel, the Company secured a Hilton
   franchise for the hotel which reopened on June 1, 1995 after a six-month
   renovation and restoration project.  All 500 guest rooms, bathrooms,
   public areas and 30,000 square feet of meeting space have been remodeled. 
   The hotel will be connected by skywalk to the proposed new convention
   center.  The Company leases office suites on two floors of the Milwaukee
   Hilton to professional and other business tenants on a short- to
   intermediate-term basis and provides such tenants with various secretarial
   and other office-type services.  The Hilton franchise affiliation is
   expected to benefit the Milwaukee Hilton through the Hilton's
   international centralized reservation and marketing system, advertising
   cooperatives and frequent stay programs.

   The Grand Geneva Resort & Spa  

             The Grand Geneva Resort & Spa in Lake Geneva, Wisconsin is a
   full-facility destination resort located on 1,300 acres.  The largest
   convention resort in Wisconsin includes 355 guest rooms, a 13,000 square
   foot convention center, three speciality restaurants, two cocktail
   lounges, two championship golf courses, several ski-hills, four indoor
   tennis courts, two racquetball courts, four swimming pools, a fitness and
   sports complex, horse stables and an on-site airport.

             Completed renovation projects at the Grand Geneva in fiscal 1995
   included the addition of an 8000 square foot ballroom (bringing total
   meeting and convention space to 50,000 square feet), a full European spa
   and lap pool, a totally renovated fitness and sports complex and five
   outdoor tennis courts.

             Chicago and northern Illinois remain the principal targeted
   markets for the resort, which caters to sports and recreation leisure
   travelers and corporate, association and convention groups.

   Operated and Managed Hotels

             The Company operates the Crowne Plaza-Northstar Hotel in
   Minneapolis, Minnesota pursuant to a management agreement.  The Crowne
   Plaza - Northstar Hotel is located in downtown Minneapolis and has 226
   rooms, 13 meeting rooms, 6370 square feet of ballroom and convention
   space, one restaurant, one cocktail lounge, and an exercise facility. 
   Formerly known as the Northstar Hotel, the property was substantially
   remodeled in early 1994 and repositioned as the Crowne Plaza-Northstar,
   the luxury brand of the Holiday Inn system.  The hotel caters primarily to
   upscale business travelers.  The Company has the sole and exclusive rights
   to supervise and direct the management and operation of the Crowne Plaza,
   including determining operating policies, standards of operations, quality
   of service and any other matters affecting customer relations.  In
   addition, all phases of promotion and publicity with respect to the Crowne
   Plaza are solely and exclusively the responsibility of the Company.

             The Company manages the Mead Inn in Wisconsin Rapids, Wisconsin,
   pursuant to a management agreement.  The Company has the sole and
   exclusive right to supervise and manage the marketing and operations of
   the Mead Inn.  The Mead Inn has 154 guest rooms, 11 meeting rooms totaling
   8,180 square feet of meeting space, two cocktail lounges, and an indoor
   pool with sauna and whirlpool.  Two new restaurants were added to the Mead
   Inn in fiscal 1995.  The Mead Inn caters primarily to business and leisure
   travelers and, because of its central state location, to Wisconsin
   associations.

             The Company did not renew the operating agreement for the 150-
   room Sheraton Mayfair Inn.

   Restaurant Operations 

             Substantial changes occurred in the Company's restaurant
   division during and shortly after fiscal 1995.  Consistent with the
   Company's previously announced plan to close or sell limited potential
   restaurant locations, during the fiscal year the Company divested 11
   Marc's Cafe & Coffee Mill restaurants by leasing the restaurants to a
   group of former restaurant division employees and closed the three
   remaining Marc's Big Boy, two Big Boy Express, one KFC and one Original
   Gino's East of Chicago restaurants.  On June 30, 1995, the Company sold
   its Applebee's restaurants and associated development rights for
   approximately $48.3 million.  The Company continues to operate KFC
   restaurants.

             The Company has non-exclusive franchise rights to operate KFC
   restaurants in the Milwaukee metropolitan area and in northeast Wisconsin. 
   The Company has operated KFC restaurants for 35 years, currently operates
   34 KFC restaurants and is the largest operator of KFC restaurants in
   Wisconsin, based on the number of facilities operated.  The restaurants
   feature Kentucky Fried Chicken and other franchisor-authorized food items,
   including Colonel's Rotisserie Gold non-fried chicken which was introduced
   in fiscal 1994.

             Virtually all of the Company's KFC restaurants feature inside
   seating for approximately 40 customers, drive-thru windows and updated
   electronic equipment to better facilitate food preparation and order
   processing.  In fiscal 1995, the Company closed two older, limited
   potential KFC restaurants.  The Company plans to build two new KFC's in
   late fiscal 1996 and is currently working with Pepsico to possibly convert
   certain KFC locations to combined KFC/Taco Bell restaurants.  The Company
   plans on closing three limited potential KFC's in fiscal 1996.

             The Company's KFC locations operate under individual franchise
   agreements ranging in terms from 10 to 20 years in length.  Franchise fees
   approximate 4% of gross sales and, in addition, an initial flat fee of
   $20,000 is payable for each new KFC restaurant.  The KFC franchise
   arrangement has been, and is expected to continue to be, material to the
   success of the Company's restaurant division.

             The KFC franchisor specifies certain product requirements and
   provide for certain approved suppliers of products and supplies in order
   to maintain the franchise's quality standards.

   Theatre Operations

             The Company operates 36 movie theatre locations with an
   aggregate of 200 screens in Wisconsin and Northern Illinois for an average
   of 5.6 screens per location.  The Company's facilities include 34 multi-
   screen complexes and two single-screen theatres.  The Company's long-term
   growth strategy is to focus on multi-screen theatres, which typically vary
   in seating capacity from 150 to 450 seats per screen, allowing the Company
   to offer a diversified selection of films to attract additional customers,
   exhibit movies in larger or smaller auditoriums within the same theatre
   depending on the popularity of the movie and benefit from the economies of
   having common box office, concession, projection and lobby facilities. 
   The Company's last remaining outdoor theatre will not be reopened in
   fiscal 1996.  Virtually all of the Company's movie theatres feature
   exclusively first-run films, although the Company is exploring opening
   discount movie theatre locations.

             The results of the Company's movie theatre business (and the
   movie theatre industry in general) are largely dependent upon the box
   office appeal and marketing of available first-run films.  Movie
   production has been stimulated in large part by additional demand from
   ancillary markets such as home video, pay-per-view and cable television,
   as well as increased demand from European film markets.  The annual number
   of first run film releases has more than doubled since 1981.  Over 160
   first-run films were released in fiscal 1995, including such box office
   hits as The Lion King, Forrest Gump, Disclosure, Dumb & Dumber, The Santa
   Clause, Speed, Mask, True Lies and others.

             In fiscal 1995, the Company opened 18 new screens, including 16
   at two new eight-plex theatres in Delafield and Green Bay, Wisconsin. 
   Three theatres with a total of five screens were closed in fiscal 1995,
   two of which were sold, and the Company did not renew the lease on its
   last outdoor theatre.  Since the end of fiscal 1988, the number of screens
   in the Marcus theatre circuit has grown by 59, representing a 42%
   increase.  In fiscal 1996, the Company plans on opening approximately 44
   new screens, including a new ten-plex theatre in Orland Park, Illinois, a
   new eight-plex theatre in New Berlin, Wisconsin, a new eight-plex theatre
   in Appleton, Wisconsin and adding screens to a number of existing
   theatres.

             The Company obtains its films from all of the various national
   motion picture production and distribution companies, has never
   experienced difficulties in obtaining an adequate supply of available
   first-run films and is not dependent on any single motion picture
   supplier.  Bookings, advertising, refreshment purchases and promotion are
   handled centrally by an administrative staff.

             The Company strives to provide its movie patrons with high-
   quality picture and sound presentation in clean, comfortable, attractive
   and contemporary theatre environments.  Substantially all of the Company's
   movie theatre complexes feature either digital sound, Dolby or other
   stereo sound systems; acoustical ceilings; side wall insulation;
   engineered drapery folds to eliminate sound imbalance, reverberation and
   distortion; tiled floors; loge seats; cup-holder chair-arms; and computer-
   controlled heating, air conditioning and ventilation.  Computerized box
   offices permit most of the Company's movie theatres to sell tickets in
   advance and allow tracking of attendance by film title and time.  Most of
   the Company's theatres are accessible to persons with disabilities and
   provide wireless headphones for hearing-impaired moviegoers. The Company
   also operates an exclusive customer information telephone system in
   Milwaukee and Madison, allowing customers to call for information as to
   the locations, times and titles of movies being shown by the Company
   throughout each metropolitan area.  In fiscal 1995, the Company introduced
   digital sound systems at eight of its screens, with seven additional
   theatres scheduled to be upgraded to digital sound in fiscal 1996.

             The Company sells food and beverage concessions at all of its
   movie theatres.  The Company believes a wide variety of food and beverage
   items, properly merchandised, increases concession revenue per patron. 
   Although popcorn still remains the traditional favorite with moviegoers,
   the Company continues to upgrade its available concessions by offering a
   wide range of choices. For example, some of the Company's theatres offer
   hot dogs, pizza, ice cream, pretzel bites, frozen yogurt, coffee, mineral
   water and juices.

             The Company plans to introduce IMAX Ridefilm giant screen three-
   dimensional ride immersion motion simulators at one or two of its multi-
   plex theatres in fiscal 1996.  The Company is also exploring developing
   family entertainment centers as part of its theatre complexes.  These
   planned 40,000 square foot entertainment centers would feature soft play
   areas for toddlers, lasertag for teenagers, mini golf for the family and
   other entertainment options.

   Competition 

             All of the Company's business segments are highly competitive
   and there are other facilities in close proximity to most of the Company's
   facilities which compete directly with those of the Company.  In each of
   its businesses, the Company experiences intense competition from national
   and/or regional chain and franchise operations, some of which have
   substantially greater financial and marketing resources than the Company. 

             The Company's Budgetel Inns compete with such national limited
   service motel chains as Days Inn, Hampton Inn (owned by The Promus
   Companies Incorporated), Fairfield Inn (owned by Marriott Corporation),
   Red Roof Inn, La Quinta Inn, Comfort Inn and others, as well as a large
   number of regional and local motels.

             The Company's hotels compete in the Milwaukee metropolitan area
   with the hotels operated by Hyatt Corporation, Marriott Corporation,
   Ramada Inns, Holiday Inns and Wyndham Hotels.  The major competition for
   the Grand Geneva Resort & Spa consists primarily of independently operated
   full-service resorts in the Lake Geneva area and other full service and
   destination resorts in Wisconsin and Illinois.  The Mead Inn competes with
   limited-service motels in Wisconsin Rapids for business, and with other
   central Wisconsin properties such as the Holiday Inn of Stevens Point, for
   groups.  The Crowne Plaza in Minneapolis competes with Hilton Hotels,
   Hyatt Corporation, Marriott Corporation, Radisson Hotels and Holiday Inns.

             In the restaurant business, the Company's KFC restaurants
   compete locally with Hardee's, Boston Chicken, Popeye's and similar
   national, as well as regional, fast food chains and individual restaurants
   offering chicken.  

             The Company's movie theatres compete with large national movie
   theatre operators, such as United Artists, Cinemark and Carmike Cinemas,
   Inc., as well as with a wide array of smaller first-run and discount
   exhibitors.  Although movie exhibitors in general also compete with the
   home video, pay-per-view and cable television markets, the Company
   believes that such markets have assisted the growth of the movie theatre
   industry by encouraging a significant increase in the number of first-run
   movies produced and released for initial movie theatre exhibition, which
   establishes the demand in the ancillary markets.

             The Company believes that the principal factors of competition
   in each of its businesses, in varying degrees, are the price and quality
   of its product, quality and location of its facilities, and customer
   service. The Company believes that it is well positioned to compete on the
   basis of these factors.

   Seasonality 

             Historically, the Company's first and fourth fiscal quarters
   have produced the strongest operating results, since such periods coincide
   with the typical summer seasonality of the movie theatre industry and the
   spring and summer strength of the travel and food service aspects of the
   Company's business.  However, the Company has been experiencing less
   seasonality in its theatre segment over the past several fiscal years due
   to the increased movie industry emphasis on producing films directed to
   more diverse and mature audiences and a more consistent distribution
   release pattern.

   Research and Development 

             Research and development expenditures for the Company are not
   material.

   Environmental Regulation 

             The Company does not expect federal, state or local
   environmental legislation to have a material effect on the Company's
   capital expenditures, earnings or competitive position.  However, the
   Company's activities in acquiring and selling real estate for business
   development purposes have been complicated by the continued increased
   emphasis placed by Company personnel on properly analyzing real estate
   sites for potential environmental problems. This circumstance has resulted
   in, and is expected to continue to result in, greater time and increased
   costs involved in acquiring and selling properties associated with the
   Company's various businesses. 

   Employees 

             As of the end of fiscal 1995, the Company had approximately
   6,800 employees, a majority of whom were employed on a part-time basis.  A
   majority of the Company's hotel employees in Milwaukee are covered by
   collective bargaining agreements.  Relations with employees have been
   satisfactory and there have been no work stoppages due to labor disputes. 

   Item 2.   Properties. 

             The Company owns a substantial portion of its facilities,
   including the Pfister Hotel, the Milwaukee Hilton and the Grand Geneva
   Resort and Spa, and leases the remainder.  The Company also manages two
   hotel properties for third parties.  Additionally, the Company owns
   properties acquired for the future construction and operation of new
   Company operating facilities.  Some of its properties are leased from
   entities owned by principal shareholders of the Company.  All of the
   Company's properties are suitably maintained and adequately utilized to
   cover the respective business segment served.

             The operating properties owned and leased by the Company as of
   June 30, 1995 are summarized in the following table:  

   <TABLE>
   <CAPTION>

                               Total Number                  Leased From    Leased From    Managed for    Managed for
                               of Facilities                  Unrelated       Related        Related       Unrelated
           Operation           in Operation      Owned(1)      Parties        Parties        Parties        Parties  
    <S>                               <C>          <C>            <C>             <C>           <C>               <C>
    Restaurants:
      KFC                              34           34             0              0              0                0

    Movie Theatre
     Screens:

      Indoor                          200          144            50              6              0                0

    Hotels and Resorts
      Hotels                            4            2             0              0              0                2
      Resorts                           1            1             0              0              0                0

    Motels

      Budgetel                         84           78             0              1             19                1
      Woodfield Suites                  3            3             0              0              0                0
                                     ----         ----          ----           ----           ----             ----
            TOTALS                    326          262            50              7             19                3

   <FN>
   ________________

        (1) Three of the KFC restaurants, 17 of the movie theatre screens
   owned by the Company, and one of the motels are on land leased from
   unrelated parties under long-term leases.  The Company's partnership
   interests in 19 Budgetel Inns that it manages and six indoor movie theatre
   screens that it leases are not included in this column. 

   </TABLE>

             Certain of the above individual properties or facilities are
   subject to purchase money or construction mortgages or commercial lease
   financing arrangements, none of which encumbrances are considered in the
   aggregate to be material to the Company.

             Assuming exercise by the Company of all renewal and extension
   options, the terms of the Company's operating property leases expire on
   various dates, with over 90% of the leases expiring after 1996.

   Item 3.   Legal Proceedings. 

             The Company does not believe that any pending legal proceeding
   involving the Company is material to its business.  No legal proceeding
   required to be disclosed under this item was terminated during the fourth
   quarter of the Company's 1995 fiscal year. 

   Item 4.   Submission of Matters to a Vote of Security Holders. 

             No matters were submitted to a vote of the Company's
   shareholders during the fourth quarter of the Company's 1995 fiscal year.

                          EXECUTIVE OFFICERS OF COMPANY

             Each of the current executive officers of the Company is
   identified below together with information about each such officer's age,
   current position with the Company and employment history for at least the
   past five years:

        Name                           Position              Age 

   Stephen H. Marcus        Chairman of the Board, President  
                            and Chief Executive Officer      60

   Bruce J. Olson           Group Vice President             45

   H. Fred Delmenhorst      Vice President-Human Resources   54

   Kenneth A. MacKenzie     Chief Financial Officer, 
                            Treasurer and Controller         61

   Thomas F. Kissinger      General Counsel and Secretary    35


             Stephen H. Marcus became Chairman of the Board of the Company in
   December 1991.  He also served as Treasurer of the Company prior to the
   election of Mr. MacKenzie to such position in September 1987.  In December
   1988, he became the Chief Executive Officer of the Company, in addition to
   Chief Operating Officer.  Mr. Marcus has been with the Company for 35
   years.

             Bruce J. Olson has been employed in his present position with
   the Company since July 1991.  Mr. Olson previously served as Vice
   President-Administration and Planning for the Company from September 1987
   until July 1991 and as Executive Vice President and Chief Operating
   Officer of Marcus Theatres Corporation from August 1978 until October
   1988, when he was appointed President of that corporation.  Mr. Olson
   joined the Company in 1974.

             H. Fred Delmenhorst has been the Vice President-Human Resources
   since he joined the Company in December 1984.

             Kenneth A. MacKenzie has been the Controller of the Company or
   its Marcus Restaurants, Inc. subsidiary since June 1979.  He was elected
   Treasurer of the Company in September 1987 and Chief Financial Officer in
   June 1993.

             Thomas F. Kissinger joined the Company in August 1993 as
   Secretary and Director of Legal Affairs and in August 1994 was promoted to
   General Counsel and Secretary.  Prior thereto, Mr. Kissinger was
   associated with the law firm of Foley & Lardner for five years.

             The executive officers of the Company are generally elected
   annually by the Board of Directors after the annual meeting of
   shareholders.  Each executive officer holds office until his successor has
   been duly qualified and elected or until his earlier death, resignation or
   removal.

   <PAGE>
                                     PART II

   Item 5.   Market for the Company's Common Equity and Related Shareholder
             Matters. 

                 Last Sale Price Range of Common Stock*

                    First        Second        Third       Fourth
                   Quarter       Quarter      Quarter      Quarter

                           Fiscal Year Ended May 25, 1995
    High           $28 5/8       $28          $28         $30 3/4

    Low            $24 5/8       $25          $24         $25 5/8

                           Fiscal Year Ended May 26, 1994

    High           $24 1/4       $26 1/4      $29 1/4     $28 1/2

    Low            $20 1/2       $23 3/4      $23 1/4     $25 3/4

   _________________________

        *The Company's Common Stock began trading on the New York Stock
   Exchange on December 14, 1993.  Prior thereto, the Common Stock was quoted
   on the Nasdaq National Market.  

             On August 11, 1995, there were 1,731 shareholders of record for
   the Common Stock and 33 shareholders of record for the Class B Common
   Stock.  

             See Item 6 for information on the Company's cash dividends paid
   on its Common Stock.  Cash dividends paid on the Company's Class B Common
   Stock were $.31 and $.25 per share in each of fiscal 1995 and 1994,
   respectively.  On June 22, 1995, the Company's Board of Directors declared
   a cash dividend of $.40 per Common Share and $.3636 per Class B Common
   Share payable on August 1, 1995 to shareholders of record on July 20,
   1995.

   Item 6.   Selected Financial Data. 

   <TABLE>
   <CAPTION>
                                                                             Fiscal Year

                                        1995           1994         1993         1992         1991           1990
    <S>                             <C>            <C>           <C>          <C>           <C>            <C>  
    Operating Results
    (Dollars In Thousands)
    Revenues                          $277,990      $242,614      $212,910     $204,297      $188,008       $176,592
    Effective income tax rate            40.0%         39.3%         39.1%        39.5%         38.4%          34.2%
    Net earnings                      $ 24,136       $22,829*     $ 16,482     $ 13,289      $ 11,618       $ 10,781

    Common Stock Data
    Net earnings per share          $     1.84       $  1.74*    $    1.42    $    1.18     $    1.02      $     .94
    Cash dividends per common
     share                          $     0.34      $   0.28     $    0.26    $    0.22     $    0.20      $    0.18
    Average shares outstanding
     (In Thousands)                     13,127        13,107        11,648       11,255        11,364         11,484
    Book value per share            $    16.41     $   14.88     $   13.40    $   11.19     $   10.22      $    9.37

    Financial Position (Year
     End) (In Thousands)
    Total assets                      $407,082      $361,606      $309,455     $274,394      $255,117       $230,789
    Long-term debt                     116,364       107,681        78,995      100,032        96,183         85,563
    Shareholders' equity               214,464       193,918       173,980      124,874       114,697        106,983
    Capital expenditures                77,083        75,825        47,237       27,238        39,861         42,385

    Financial Ratios
    Current ratio (year end)               .41           .67           .90          .73           .65            .91
    Return on revenues                    8.7%          9.4%          7.7%         6.5%          6.2%           6.1%
    Return on average
     shareholders' equity                11.8%         12.4%         11.0%        11.1%         10.5%          10.5%

   <CAPTION>

                                                             Fiscal Year

                                       1989          1988         1987        1986        1985
    <S>                               <C>          <C>          <C>         <C>          <C>  
    Operating Results
    (Dollars In Thousands)
    Revenues                           $166,710     $162,393     $152,531    $141,202     $131,844
    Effective income tax rate             34.5%        40.3%        45.4%       39.7%        41.8%
    Net earnings                       $ 10,042     $ 10,073     $  8,078    $  8,719     $  8,215

    Common Stock Data
    Net earnings per share            $     .87    $     .87    $     .70   $     .75    $     .71
    Cash dividends per common
     share                            $    0.17    $    0.15    $    0.15   $    0.13    $    0.13
    Average shares outstanding
     (In Thousands)                      11,537       11,576       11,576      11,543       11,552
    Book value per share              $    8.61    $    7.93    $    7.20   $    6.65    $    6.04

    Financial Position (Year End)
     (In Thousands)
    Total assets                       $197,898     $181,354     $167,289    $156,343     $122,170
    Long-term debt                       64,163       56,635       55,255      52,316       31,537
    Shareholders' equity                 98,250       91,318       82,952      76,328       69,011
    Capital expenditures                 34,253       23,591       28,234      38,865       25,096

    Financial Ratios
    Current ratio (year end)                .75         1.00          .94        1.13         1.09
    Return on revenues                     6.0%         6.2%         5.3%        6.2%         6.2%
    Return on average
     shareholders' equity                 10.6%        11.6%        10.1%       12.0%        12.4%

   <FN>
   ___________________________

   *  Includes one-time accounting change benefit of $1.8 million or $0.14
   per share.  See Item 7.

   </TABLE>

   <PAGE>
   Item 7.   Management's Discussion and Analysis of Financial Condition and
             Results of Operation.


   RESULTS OF OPERATIONS

   GENERAL

             The Marcus Corporation and its four divisions report their
   consolidated and individual segment results of operations on either a 52-
   or 53-week fiscal year.  Each of fiscal 1995, 1994 and 1993 was a 52-week
   year for the Company and each of its divisions.  Fiscal 1996 will be a 53-
   week fiscal year for the Company and the theatre division, while the
   remaining divisions will report on a 52-week fiscal year.

             Total consolidated revenues for fiscal 1995 were $278.0 million,
   an increase of $35.4 million, or 14.6%, compared to fiscal 1994
   consolidated revenues of $242.6 million.   Net earnings for fiscal 1995
   were $24.1 million, or $1.84 per share.  Earnings increased $3.1 million,
   or 14.7%, over comparable fiscal 1994 earnings of $21.0 million, or $1.60
   per share, excluding the one-time tax benefit described below.  Including
   the one-time $1.8 million tax benefit, or $0.14 per share, resulting from
   the Company's adoption of SFAS 109 "Accounting for Income Taxes," fiscal
   1994 net earnings were $22.8 million, or $1.74 per share.  Weighted
   average shares outstanding for both fiscal 1995 and 1994 were $13.1
   million.  As a result of the recent substantial changes effected within
   the Company's restaurant division, as described below, the Company expects
   fiscal 1996 revenues to be lower than in fiscal 1995 and to be weighted
   more from the Company's two lodging segments and less from the Company's
   restaurant division.  Fiscal 1996 net earnings should not be affected
   adversely by these changes.

             The Company's income tax expense for fiscal 1995 was $16.1
   million, an increase of $2.5 million from fiscal 1994.  The Company's
   effective tax rate for fiscal 1995 was 40.0% versus the prior fiscal
   year's 39.3%.

             Historically, the Company's first and fourth fiscal quarters
   have produced the strongest operating results, since such periods coincide
   with the typical summer seasonality of the movie theatre industry and the
   spring and summer strength of the travel and food service aspects of the
   Company's business.  However, the Company has been experiencing less
   seasonality in its theatre segment over the past several fiscal years due
   to the continued movie industry emphasis on producing films directed to
   more diverse and mature audiences and a more consistent movie distribution
   release pattern.

             The Company is currently in the second year of an aggressive
   multi-year expansion plan which is expected to impact all four divisions. 
   The Company's current plans include the following goals:

             -    Increasing the number of Budgetel Inns up to 300 by the
                  year 2000, with up to 10 new Company-owned and up to 20 new
                  franchised motels planned to open in fiscal 1996.  The
                  Company believes that much of this anticipated future
                  growth will ultimately come from its increasing emphasis on
                  opening new franchised Budgetel Inns.

             -    Continuing to expand the number of Company-owned Woodfield
                  Suites by up to one or two units each year for the next few
                  fiscal years, including up to two new facilities in fiscal
                  1996.

             -    Doubling the number of movie theatre screens to 400 by the
                  year 2000, with continued expansion outside of Wisconsin. 
                  A total of 44 new screens are currently planned to open in
                  fiscal 1996, including 16 screens at two new multi-plex
                  theatres (including one in Illinois) and new screen
                  additions at five existing locations.

             -    Adding up to one or two hotel properties each year over the
                  next few fiscal years, either Company-owned or managed for
                  others.

             -    Expanding the Company's franchised KFC restaurants by
                  approximately two new units per year, in addition to
                  exploring the opening of new or converted KFC/Taco Bell
                  combination restaurants.

             The actual number, mix and timing of future new facilities will
   depend in large part on continuing favorable industry and general economic
   conditions, the competitive environment, evolving customer needs and
   trends, and the availability of attractive opportunities.  It is likely
   that the Company's expansion goals will continue to evolve and change in
   response to these and other factors.

   MOTELS

   Fiscal 1995 Versus Fiscal 1994

             Total revenues in fiscal 1995 for the motel division were $104.4
   million, an increase of $15.4 million, or 17.2%, compared to $89.0 million
   in fiscal 1993.  The motel division's operating profits in fiscal 1995
   totaled $32.0 million, an increase of $6.0 million, or 22.9%, over the
   division's fiscal 1994 operating profits of $26.0 million.

             Average daily room rates increased by 6.3% at the Company's
   motels in fiscal 1995 principally as a result of increased demand from
   continued favorable lodging and general economic conditions.  The
   Company's motel occupancy percentage  in fiscal 1995 remained consistent
   with fiscal 1994, well above industry averages.

             At June 30, 1995, there were 110 Budgetel Inns and three
   Woodfield Suites in operation, compared to 98 Budgetel Inns and one
   Woodfield Suites at 1994 fiscal year end.  Six new Company-owned Budgetel
   locations and four new franchised Budgetel locations opened in fiscal
   1995. Together with the two new Woodfield Suites, the Company's new motels
   contributed additional revenues of $9.9 million and nominal operating
   profits in fiscal 1995.  Similar comparative results are expected for new
   facilities opened in fiscal 1996.

   Fiscal 1994 Versus Fiscal 1993

             Total revenues in fiscal 1994 for the motel division were $89.0
   million, an increase of $8.4 million, or 10.4%, compared to fiscal 1993. 
   The motel division's operating profits in fiscal 1994 totaled $26.0
   million, an increase of $2.2 million, or 9.4%, over the division's fiscal
   1993 operating profits of $23.8 million.

             Occupancy and average daily room rates continued to increase at
   the Company's motels in fiscal 1994, principally as a result of improved
   economic conditions and an effective Budgetel advertising campaign. The
   Company's motel occupancy percentage  increased by 1.4 percentage points
   in fiscal 1994 from fiscal 1993 and the average daily motel room rate
   increased by 4.0% in fiscal 1994 from 1993. The increased average
   occupancy percentage and daily room rate contributed almost $3.8 million
   to the motel division's increased fiscal 1994 revenues.

             At the close of fiscal 1994, there were 98 Budgetel Inns and one
   Woodfield Suites in operation, compared to 92 Budgetel Inns and one
   Woodfield Suites at 1993 fiscal year end.  Five new Company-owned Budgetel
   locations and one new franchised Budgetel location opened in fiscal 1994.
   Together, the six new facilities contributed additional revenues of $4.6
   million and nominal operating profits in fiscal 1994.

   THEATRES

   Fiscal 1995 Versus Fiscal 1994

             The theatre division's fiscal 1995 revenues were $54.0 million,
   an increase of $3.5 million, or 6.9%, over $50.5 million in fiscal 1994. 
   Operating profits for fiscal 1995 were $12.2 million, an increase of
   almost $700,000, or 6.0%, from $11.5 million in fiscal 1994.

             At June 30, 1995, the Company operated 200 screens at 36
   locations in Wisconsin and Illinois, compared to 189 screens at 36
   locations at the end of fiscal 1994.  Consistent with the Company's long-
   term strategic plan to focus on operating large multi-screen theatres, the
   Company opened new eight-plex theatres in Delafield, Wisconsin, in
   November 1994 and in Green Bay, Wisconsin, on the first day of fiscal
   1996.  Additionally, three theatres with a total of five screens were
   closed in fiscal 1995, two of which were sold, and the Company did not
   renew the lease for fiscal 1996 on its last outdoor theatre.  These
   locations contributed $632,000 of revenues in fiscal 1995, with associated
   pretax operating losses of $175,000.  The addition of the new Delafield
   theatre for a part of the fiscal year and the operation of the Gurnee
   Mills ten-plex theatre for an entire year generated additional revenues of
   over $3.8 million compared to fiscal 1994.

             Revenues of the theatre business are heavily dependent on the
   general audience appeal of available films, together with studio
   marketing, advertising and support campaigns, factors over which the
   Company has no control.  In fiscal 1995, over 160 first-run films were
   released,  including such box office hits as The Lion King, Forrest Gump,
   The Santa Clause, True Lies and Speed.  Each of these films produced box
   office receipts in excess of $1.0 million for the theatre division. 
   Approximately the same number of first-run films were released in fiscal
   1994.  The Company had six films contribute box office receipts in excess
   of $1 million in fiscal 1994.

             Total box office receipts in fiscal 1995 were $38.3 million, an
   increase of $2.8 million, or 8.0%, from $35.5 million in fiscal 1994. 
   This increase can be attributed to a 3.1% increase in attendance and a
   4.8% increase in the average ticket price.  The increase in attendance was
   due solely to the addition of the new Delafield theatre for the last half
   of the fiscal year and the operation of Gurnee Mills for an entire fiscal
   year.  Attendance at other comparable locations decreased 2.0% between
   fiscal years.

             Vending revenues in fiscal 1995 were $14.6 million, an increase
   of $1.0 million, or 7.3%, over $13.6 million in fiscal 1994, due to the
   increase in theatre attendance and the 3.5% increase in the average
   concession sales per person in fiscal 1995 from fiscal 1994.

   Fiscal 1994 Versus Fiscal 1993

             The theatre division's fiscal 1994 revenues were $50.5 million,
   an increase of $6.7 million, or 15.2%, over fiscal 1993.  Operating
   profits for fiscal 1994 were $11.5 million, an increase of $1.9 million,
   or 19.5%, over $9.6 million in fiscal 1993.

             At fiscal 1994 year end, the Company operated 189 screens at 36
   locations in Wisconsin and Illinois, compared to 184 screens at 38
   locations at the end of fiscal 1993.  The Company opened its first
   Illinois location in fiscal 1994 at Gurnee Mills in metropolitan Chicago,
   sold a previously closed outdoor theatre, sold two indoor theatres having
   a total of three screens and closed one twin-screen theatre.  These
   theatre sales and closure resulted in a reduction of approximately
   $445,000 of revenues from fiscal 1993.  In fiscal 1994, over 160 first-run
   films were released,  including such box office hits as Jurassic Park,
   Mrs. Doubtfire, The Fugitive, Sleepless in Seattle, The Firm and
   Schindler's List.  Each of these films produced box office receipts in
   excess of $1.0 million for the theatre division.

             Total box office receipts in fiscal 1994 were $35.5 million, an
   increase of almost $5.0 million, or 16.2% from fiscal 1993.  This increase
   can be attributed to a 7.4% increase in attendance and an 8.1% increase in
   the average ticket price.  The increase in attendance was due principally
   to the abundance of high-quality popular films released in fiscal 1994 and
   the opening of the Gurnee Mills ten-plex theatre.

             Vending revenues in fiscal 1994 were $13.6 million, an increase
   of $1.7 million, or 14.6%, over fiscal 1993, due to the increase in
   theatre attendance and the 6.4% increase in the average concession sales
   per person in fiscal 1994 from fiscal 1993.

   HOTELS AND RESORTS

   Fiscal 1995 Versus Fiscal 1994

             Total revenues from the Company's hotels and resorts division in
   fiscal 1995 increased by $13.0 million, or 40.1%, to $45.3 million,
   compared to the $32.3 million recognized in the previous fiscal year,
   while operating profits decreased by $1.1 million, or 42.2%, to $1.5
   million, compared to the $2.6 million earned in fiscal 1994.  The reason
   for the reduction in operating profits was the continuing non-capitalized
   start-up and renovation expenses incurred for ongoing upgrades at the
   Grand Geneva Resort & Spa.

             The division's increase in revenues in fiscal 1995 was
   attributable principally to an 11.4% increase in occupancy rates and a
   16.5% increase in room rates.  The increase in occupancy rates was due
   primarily to generally favorable economic conditions and the increase in
   room rates was mainly due to the relatively higher room rates at the newly
   renovated Grand Geneva which was open for the entire fiscal year.  These
   factors contributed $14.2 million to the division's revenues in fiscal
   1995.  Additionally, the continuing favorable customer response to the
   fiscal 1994 renovation of the Pfister Hotel contributed positively to
   fiscal 1995 revenues, while the temporary closing of the Marc Plaza for
   major renovation and remodeling for the last half of fiscal 1995 modestly
   reduced revenues.  The remainder of the fiscal 1995 revenue increase was
   derived from an entire fiscal year of management fees from operating the
   Mead Inn and the Crowne Plaza-Northstar.  The Company elected not to renew
   its Sheraton-Mayfair Inn operating agreement for fiscal 1996.  This
   decision should reduce revenues modestly in fiscal 1996, with no
   significant expected effect on operating profits.

             The Marc Plaza Hotel reopened as the Milwaukee Hilton on June 1,
   1995.  The Company believes that its new franchise affiliation with Hilton
   Hotels Corporation, together with favorable customer reaction to its
   renovation, will positively impact the hotel's occupancy and room rates in
   fiscal 1996.

   Fiscal 1994 Versus Fiscal 1993

             Total revenues from the Company's hotels and resorts division in
   fiscal 1994 increased by $3.9 million, or 13.6%, to $32.3 million, over
   the previous fiscal year, while operating profits increased by $500,000,
   or 21.8%, to $2.6 million, over fiscal 1993.  Fiscal 1994 occupancy rates
   at the Company's three continuing hotels increased by 5.8% and average
   room rates for the division increased by 1.4% in fiscal 1994.  The
   increase in occupancy and room rates contributed $1.2 million to the
   division's revenues in fiscal 1994.  The remainder of the division's
   increase in revenues in fiscal 1994 was attributable principally to the
   opening of the Grand Geneva Resort & Spa and, to a significantly lesser
   extent, management fees derived from the partial year of operating the
   Company's two newly managed hotels during fiscal 1994.

             During fiscal 1994, the hotels and resorts division added three
   new properties totaling 735 rooms through the Company's July 1993 purchase
   of the Grand Geneva Resort & Spa and by entering into two hotel management
   contracts, one for the 226-room Crowne Plaza-Northstar in November 1993,
   and the other for the 154-room Mead Inn in February 1994.

   RESTAURANTS

   Fiscal 1995 Versus Fiscal 1994

             Substantial changes occurred in the Company's restaurant
   division during and shortly after fiscal 1995.  Consistent with the
   Company's previously announced plan to close or sell limited potential
   restaurant locations, during the fiscal year the Company divested 11
   Marc's Cafe & Coffee Mill restaurants by leasing the restaurants to a
   group of former restaurant division employees and closed its three
   remaining Marc's Big Boy, two Big Boy Expresses, one KFC and one Original
   Gino's East of Chicago restaurants.

             On June 30, 1995, the Company sold its Applebee's Neighborhood
   Grill & Bar restaurants and associated development rights for
   approximately $48.3 million and recognized a pretax gain on disposition of
   approximately $27.5 million.  The Company also continues to lease two of
   these restaurants to the buyer.  The sale of its Applebee's restaurants,
   together with the fiscal 1995 divestiture of its other restaurants, is
   expected to reduce fiscal 1996 restaurant division revenues by
   approximately $46 million, but fiscal 1996 operating profits are not
   expected to be materially adversely affected.  The Company currently plans
   to continue operating its franchised KFC restaurants.  The estimated $1.3
   million in annual rental income from leasing the 11 divested Marc's Cafes
   and the two sold Applebee's will be treated as restaurant division revenue
   in fiscal 1996.

             Restaurant division revenues totaled almost $74.1 million for
   fiscal 1995, an increase of almost $3.7 million, or 5.2%, from $70.4
   million in fiscal 1994.  The revenue increase was due almost entirely to
   the Company's five newly opened Applebee's, the operation of three
   additional Applebee's for an entire fiscal year, and increasing customer
   counts and average check amounts at the Company's 10 continuing Applebee's
   and 34 KFC restaurants.  The division's operating profits for fiscal 1994
   were $3.3 million, an increase of $1.8 million, or 121.3%, from operating
   profits of $1.5 million in fiscal 1994.  Fiscal 1995 operating profit
   improvements were derived principally from improved same store sales at
   continuing Applebee's and KFCs and expense savings realized from divesting
   its underperforming restaurants.

             The Company's KFC operating profits increased significantly in
   fiscal 1995 over fiscal 1994.  KFC's decreased fiscal 1995 guest counts
   were more than offset by an increase in average check amounts, resulting
   in a same store sales increase of 1.7% in fiscal 1995 over fiscal 1994. 
   The Company believes that this result was largely caused by the focus of
   the franchisor's promotional campaign on higher priced family meals.  The
   Company plans to open one or two new KFCs in fiscal 1996.

             The Company is also exploring the potential conversion of
   several of its KFC restaurants into combination KFC/Taco Bell restaurants,
   but does not expect any such determination to have a material effect on
   the division's fiscal 1996 revenues.  The Company closed one KFC
   restaurant in fiscal 1995 and plans to close three additional units in
   fiscal 1996.  Such closures are expected to have a positive effect on
   KFC's operating profits in fiscal 1996.

   Fiscal 1994 Versus Fiscal 1993

             Restaurant division revenues totaled $70.4 million for fiscal
   1994, an increase of $11.4 million, or 19.3%, from fiscal 1993.  The
   revenue increase was due almost entirely to the Company's newly opened
   Applebee's restaurants and increasing customer counts and average check
   amounts at the Company's continuing Applebee's and KFC restaurants.  The
   division's operating profits for fiscal 1994 were $1.5 million, an
   increase of $900,000 from fiscal 1993.  Fiscal 1994 operating profit
   improvements were derived principally from improved same store sales at
   continuing Applebee's and cost savings realized from closing or selling a
   number of underperforming Big Boy restaurants during the last two fiscal
   years.  

             In fiscal 1994, the Company's continuing Applebee's restaurants
   achieved an 8.8% increase in same store sales and a 3.9% increase in guest
   counts. These factors contributed a $715,000 increase in the division's
   fiscal 1994 revenues.

             Additionally, the Company opened two new Applebee's restaurants
   during fiscal 1994 in its metropolitan Chicago franchise market, together
   with one new restaurant and one expanded location in its Wisconsin
   franchise area.  These new and expanded locations contributed $4.3 million
   in additional revenues in fiscal 1994, although start-up costs associated 
   with the new restaurants resulted in a $278,000 reduction in the
   division's operating profits.

             KFC experienced an increase in guest counts, coupled with an
   increase in average check amounts, which resulted in a same store sales
   increase of 5.2%, or approximately $1.2 million, over fiscal 1993.  During
   fiscal 1994, the Company's KFC restaurants introduced two new franchisor-
   sponsored products, The Colonel's Rotisserie Gold Chicken in the fall of
   1993, and a new eight-piece fried chicken cut with larger breast pieces in
   May 1994.  These new products contributed approximately $2.0 million in
   revenues in fiscal 1994.  Additionally, the Company realized $288,000 in
   additional revenue during the year from the relocation of two KFC
   restaurants in Milwaukee.

             The Company continued to reduce its number of underperforming
   Marc's Big Boy restaurants by closing one Big Boy during fiscal 1994.  The
   Big Boy closing, combined with the other Big Boy closings in fiscal 1993,
   resulted in a loss of $2.1 million of fiscal 1993 revenues, but had a
   positive impact of $340,000 on the division's fiscal 1994 operating
   profits. 

             The Marc's Cafe & Coffee Mill concept entered its second year in
   fiscal 1994, continuing its developmental process as customer counts and
   same store sales varied by location.  On an aggregate basis, revenues and
   operating profits in fiscal 1994 from Marc's Cafes were flat compared to
   fiscal 1993.

   FINANCIAL CONDITION

             The Company's lodging, movie theatre and restaurant businesses
   each generate significant and consistent daily amounts of cash because
   each segment's revenue is derived predominantly from consumer cash
   purchases.  The Company believes that these consistent and predictable
   cash sources, together with the availability to the Company of $27 million
   in unused credit lines at fiscal 1995 year end, should be adequate to
   support the ongoing operational liquidity needs of the Company's
   businesses.

             Net cash provided by operations increased by $6.7 million, or
   13.4%, in fiscal 1995 to $56.9 million compared to fiscal 1994.  The
   increase resulted from increased net earnings, an increase in depreciation
   and amortization expense reflecting the Company's continuing facilities
   expansion and an increase in deferred income taxes.

             Net cash used in investing activities decreased by $7.3 million,
   or 9.8%, to $67.5 million in fiscal 1995.  The decrease was due primarily
   to an increase of $3.7 million in cash received from joint ventures.  The
   Company also made a $2.9 million loan to an affiliated hotel in fiscal
   1994.  The most significant amount of capital spent by the Company during
   fiscal 1995 was on the continued improvements at the Grand Geneva and on
   the remodeling and renovation of the Milwaukee Hilton.  Other significant
   capital expenditures in fiscal 1995 were made in opening the Company's two
   new multi-plex theatres and its newly opened Budgetel Inns and Woodfield
   Suites.

             Principally as a result of funding a portion of the Company's
   fiscal 1995 facility expansions and renovations, the Company's total debt
   increased to $125.6 million at the close of fiscal 1995, compared to
   $112.0 million at the end of fiscal 1994, primarily through increased
   borrowings on its line of credit and from commercial paper issuances.  Net
   cash provided by financing activities was $9.4 million in fiscal 1995, a
   decrease of $9.3 million, or 49.7%, from fiscal 1994, as the Company
   financed more of its capital requirements from operating activities.  The
   Company's debt-capitalization ratio remained constant at 0.37 at May 25,
   1995, compared to the prior fiscal year end.  Additionally, the Company
   received $48.3 million from the sale of its Applebee's restaurants in June
   1995, which the Company intends to use to help finance its growth plans.

             The current aggregate estimated cost of the Company's multi-year
   expansion plan, which began in fiscal 1994, is between $350 million and
   $400 million, with total expenditures (including normal continuing capital
   maintenance projects) of $75.8 million and $77.1 million incurred in
   fiscal 1994 and 1995, respectively, and estimated total capital
   expenditures in fiscal 1996 expected to be $130 million.  The Company's
   fiscal 1996 expansion plans are expected to be funded by cash generated
   from operations, the funds received from its disposition of its Applebee's
   restaurants and other sold facilities and additional bank debt.

             At the end of fiscal 1995, the Company maintained one interest
   rate swap agreement on a notional amount of $15.0 million in order to
   ensure a favorable long-term interest rate.  This swap agreement has not
   had, and is not expected to have, any material adverse impact on the
   Company's results of operations or financial condition.  (See Note 4 of
   Notes to Consolidated Financial Statements.)

   Item 8.   Financial Statements and Supplementary Data. 



                         REPORT OF INDEPENDENT AUDITORS

   The Board of Directors and Shareholders
      of The Marcus Corporation

   We have audited the accompanying consolidated balance sheets of The Marcus
   Corporation (the Company) as of May 25, 1995 and May 26, 1994, and the
   related consolidated statements of earnings, shareholders' equity and cash
   flows for each of the three years in the period ended May 25, 1995. These
   financial statements are the responsibility of the Company's management.
   Our responsibility is to express an opinion on these financial statements
   based on our audits. 

   We conducted our audits in accordance with generally accepted auditing
   standards. Those standards require that we plan and perform the audit to
   obtain reasonable assurance about whether the financial statements are
   free of material misstatement. An audit includes examining, on a test
   basis, evidence supporting the amounts and disclosures in the financial
   statements. An audit also includes assessing the accounting principles
   used and significant estimates made by management, as well as evaluating
   the overall financial statement presentation. We believe that our audits
   provide a reasonable basis for our opinion.

   In our opinion, the financial statements referred to above present fairly,
   in all material respects, the consolidated financial position of the
   Company at May 25, 1995 and May 26, 1994, and the consolidated results of
   its operations and its cash flows for each of the three years in the
   period ended May 25, 1995, in conformity with generally accepted
   accounting principles.

   As discussed in Note 7 to the consolidated financial statements, effective
   May 28, 1993, the Company changed its method of accounting for income
   taxes.



   Milwaukee, Wisconsin                         ERNST & YOUNG LLP
   July 21, 1995


   <PAGE>
                             THE MARCUS CORPORATION

                           CONSOLIDATED BALANCE SHEETS

                                                 May 25, 1995  May 26, 1994
                                                       (In Thousands)
   ASSETS
   CURRENT ASSETS:
     Cash and cash equivalents                   $    8,798    $   9,974
     Accounts and notes receivable (Note 3)           6,166        6,359
     Receivables from joint ventures (Note 9)         1,861        7,983
     Other current assets                             4,817        3,049
                                                    -------      -------
   Total current assets                              21,642       27,365


   PROPERTY AND EQUIPMENT, net (Note 3)             374,284      321,871

   OTHER ASSETS:
     Investments in joint ventures (Notes 8 and
        9)                                              629          662
     Other (Note 10)                                 10,527       11,708
                                                   --------      -------
   Total other assets                                11,156       12,370
                                                   --------      -------
   Total assets                                    $407,082     $361,606
                                                  =========     ========


   LIABILITIES AND SHAREHOLDERS' EQUITY
   CURRENT LIABILITIES:
     Notes payable (Note 9)                      $    4,452   $    4,533
     Accounts payable                                17,886       13,248
     Income taxes                                     2,069        2,796
     Taxes other than income taxes                    9,091        7,307
     Accrued compensation                             1,458        1,448
     Other accrued liabilities                        8,052        6,978
     Current maturities on long-term debt
        (Note 4)                                      9,245        4,357
                                                   --------      -------
   Total current liabilities                         52,253       40,667

   LONG-TERM DEBT (Note 4)                          116,364      107,681

   DEFERRED INCOME TAXES (Note 7)                    19,957       15,999

   DEFERRED COMPENSATION AND OTHER (Note 6)           4,044        3,341

   COMMITMENTS, LICENSE RIGHTS AND CONTINGENCIES
     (Note 8)

   SHAREHOLDERS' EQUITY (Note 5):
     Preferred Stock, $1 par; authorized
        1,000,000 shares; none issued
     Common Stock:
        Common Stock, $1 par; authorized
          30,000,000 shares; issued 7,522,368
          shares in 1995 and 7,365,987 shares in
          1994                                        7,522        7,366
        Class B Common Stock, $1 par; authorized
          20,000,000 shares; issued and
          outstanding 6,068,952 shares in 1995
          and 6,225,333 shares in 1994                6,069        6,225
     Capital in excess of par                        45,154       44,745
     Retained earnings                              159,675      139,777
                                                   --------     --------
                                                    218,420      198,113
     Less cost of Common Stock in treasury
        (525,847 shares in 1995 and 559,608
        shares in 1994)                               3,956        4,195
                                                   --------     --------
   Total shareholders' equity                       214,464      193,918
                                                   --------     --------
   Total liabilities and shareholders' equity      $407,082     $361,606
                                                   ========     ========

   See accompanying notes.

   <PAGE>
                             THE MARCUS CORPORATION

                       CONSOLIDATED STATEMENTS OF EARNINGS

                         THREE YEARS ENDED MAY 25, 1995


                                      May 25,      May 26,      May 27,
                                        1995         1994        1993
                                    (In Thousands, Except Per Share Data)
   REVENUES:
     Rooms and telephone             $119,705     $100,691    $  91,332
     Food and beverage                 89,755       81,948       69,225
     Theatre operations                53,733       50,263       43,551
     Other income                      14,797        9,712        8,802
                                     --------     --------      -------
   Total revenues                     277,990      242,614      212,910

   COSTS AND EXPENSES:
     Rooms and telephone               42,780       37,100       33,603
     Food and beverage                 69,137       63,470       54,565
     Theatre operations                32,612       30,212       26,285
     Advertising and marketing         16,241       13,348       11,997
     Administrative                    23,080       21,569       18,794
     Depreciation and amortization     23,570       20,385       18,273
     Rent (Note 8)                      3,727        3,572        3,028
     Property taxes                     9,488        8,873        8,320
     Other operating expenses          10,560        6,201        4,911
                                     --------     --------     --------
   Total costs and expenses           231,195      204,730      179,776
                                     --------     --------     --------

   OPERATING INCOME                    46,795       37,884       33,134

   OTHER INCOME (LOSS):
     Interest income                    1,525        2,162        1,825
     Interest expense                  (8,587)      (6,931)      (7,200)
     Gain (loss) on disposition
        of property and equipment         463        1,539         (717)
                                      -------      -------      -------
                                       (6,599)      (3,230)      (6,092)
                                      -------     --------      -------
   EARNINGS BEFORE INCOME TAXES AND
     CHANGE IN ACCOUNTING PRINCIPLE    40,196       34,654       27,042
   INCOME TAXES (Note 7)               16,060       13,607       10,560
                                      -------      -------      -------
   EARNINGS BEFORE CHANGE IN
     ACCOUNTING PRINCIPLE              24,136       21,047       16,482

   CUMULATIVE EFFECT OF CHANGE IN
     ACCOUNTING FOR INCOME TAXES
     (Note 7)                               -        1,782            -
                                    ---------    ---------     --------
   NET EARNINGS                     $  24,136    $  22,829    $  16,482
                                     ========    =========    =========
   EARNINGS PER SHARE:
     Earnings before change in
        accounting principle       $     1.84   $     1.60   $     1.42
     Cumulative effect of change
        in accounting for income
        taxes                               -          .14            -
                                     --------    ---------    ---------

     Net earnings                  $     1.84   $     1.74   $     1.42
                                    =========    =========    =========

   WEIGHTED AVERAGE SHARES
     OUTSTANDING (Note 5)              13,127       13,107       11,648
                                     ========    =========    =========

   See accompanying notes.

   <PAGE>
                             THE MARCUS CORPORATION

                 CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY

                         THREE YEARS ENDED MAY 25, 1995

                                     Class B  Capital 
                           Common    Common   in Excess  Retained   Treasury
                           Stock      Stock    of Par    Earnings     Stock
                                            (In Thousands)

   BALANCES AT MAY 28,
    1992                    $3,508    $4,384   $15,666   $106,675    $(5,359)
    Cash dividends:
      $.23 per share
       Class B Common
       Stock                     -         -         -     (1,203)         -
      $.26 per share
       Common Stock              -         -         -     (1,525)         -
    Three-for-two stock
      split                  1,767     2,177    (3,944)         -          -
    Secondary stock
      offering               1,755         -    32,856          -          -
    Exercise of stock
      options                    -         -      (226)         -        646
    Purchase of treasury
      stock                      -         -         -          -        (50)
    Savings and
      profit-sharing
      contribution               -         -       203          -        163
    Reissuance of
      treasury stock             -         -         2          -          3
    Conversions of Class
      B Common Stock           239      (239)        -          -          -
    Net earnings for the
      year                       -         -         -     16,482          -
                          --------   -------  --------   --------    -------
   BALANCES AT MAY 27,
    1993                     7,269     6,322    44,557    120,429     (4,597)
    Cash dividends:
      $.25 per share
       Class B Common
       Stock                     -         -         -     (1,609)         -
      $.28 per share
       Common Stock              -         -         -     (1,872)         -
    Exercise of stock
      options                    -         -       (38)         -        389
    Purchase of treasury
      stock                      -         -         -          -       (148)
    Savings and
      profit-sharing
      contribution               -         -       224          -        160
    Reissuance of
      treasury stock             -         -         2          -          1
    Conversions of Class
      B Common Stock            97       (97)        -          -          -
    Net earnings for the
      year                       -         -         -     22,829          -
                          --------   -------  --------  ---------   --------
   BALANCES AT MAY 26,
    1994                     7,366     6,225    44,745    139,777     (4,195)
    Cash dividends:
      $.31 per share
       Class B Common
       Stock                     -         -         -     (1,924)         -
      $.34 per share
       Common Stock              -         -         -     (2,314)         -
    Exercise of stock
      options                    -         -         -          -        186
    Savings and
      profit-sharing
      contribution               -         -       404          -         49
    Reissuance of
      treasury stock             -         -         5          -          4
    Conversions of Class
      B Common Stock           156      (156)        -          -          -
    Net earnings for the
      year                       -         -         -     24,136          -
                           -------   -------  --------  ---------   --------
   BALANCES AT MAY 25,
    1995                    $7,522    $6,069   $45,154   $159,675    $(3,956)
                           =======   =======  ========  =========  =========

   See accompanying notes.

   <PAGE>
                             THE MARCUS CORPORATION

                      CONSOLIDATED STATEMENTS OF CASH FLOWS

                         THREE YEARS ENDED MAY 25, 1995

                                       May 25,     May 26,     May 27,
                                         1995        1994        1993
                                                (In Thousands)
   OPERATING ACTIVITIES
   Net earnings                       $24,136     $22,829     $16,482
   Adjustments to reconcile net
    earnings to net cash provided by
    operating activities:
    Earnings on investments in joint
      ventures                           (701)       (533)       (641)
    Loss (gain) on disposition of
      property and equipment             (463)     (1,539)        717
    Depreciation and amortization      23,570      20,385      18,273
    Deferred income taxes               3,958       1,643       1,580
    Deferred compensation and other       703         901         211
    Contribution of Company stock to
      savings and profit-sharing plan     453         384         366
    Changes in assets and
      liabilities:
      Accounts and notes receivable       193        (862)       (166)
      Other current assets             (1,768)     (1,375)        374
      Accounts payable                  4,638       6,398        (363)
      Income taxes                       (727)      2,535      (1,610)
      Taxes other than income taxes     1,784         (12)      1,027
      Accrued compensation                 10        (106)       (734)
      Other accrued liabilities         1,074       1,272       1,277
                                      -------     -------    --------
   Total adjustments                   32,724      29,091      20,311
   Cumulative effect of change in
    accounting for income taxes
    (Note 7)                                -      (1,782)          -
                                      -------    --------     -------

   Net cash provided by operating
    activities                         56,860      50,138      36,793

   INVESTING ACTIVITIES
   Additions to property and
    equipment                         (77,083)    (75,825)    (47,237)
   Proceeds from disposals of
    property and equipment              1,695       3,349       1,782
   Payment for purchase of interest
    in joint ventures, net of cash
    acquired                                -        (692)          -
   Net distributions from joint
    ventures                              734         841           -
   Loan to affiliated hotel                 -      (2,860)          -
   (Increase) decrease in other
    assets                              1,049      (1,986)       (126)
   Cash received from (advanced to)
    joint ventures                      6,122       2,389         (24)
                                     --------    --------    --------
   Net cash used in investing
    activities                        (67,483)    (74,784)    (45,605)


   FINANCING ACTIVITIES
   Debt transactions:
    Net proceeds from issuance of
      long-term debt                   17,984      64,650       3,695
    Principal payments on notes
      payable and long-term debt       (4,494)    (42,594)    (19,401)
   Equity transactions:
    Proceeds from secondary stock
      offering                              -           -      34,611
    Treasury stock transactions,
      except for stock options              9        (145)        (45)
    Exercise of stock options             186         351         420
    Dividends paid                     (4,238)     (3,481)     (2,728)
                                      -------    --------    --------
   Net cash provided by financing
    activities                          9,447      18,781      16,552
                                       ------   ---------    --------

   Net increase (decrease) in cash
    and cash equivalents               (1,176)     (5,865)      7,740

   Cash and cash equivalents at
    beginning of year                   9,974      15,839       8,099
                                     --------     -------     -------
   Cash and cash equivalents at
    end of year                      $  8,798    $  9,974     $15,839
                                     ========    ========     =======


   See accompanying notes.

   <PAGE>
                             THE MARCUS CORPORATION

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

                                  May 25, 1995


   1. Summary of Significant Accounting Policies

   Principles of Consolidation - The consolidated financial statements
   include the accounts of The Marcus Corporation and all of its subsidiaries
   (the Company). Investments in 50%-owned affiliates for which the Company
   has the ability to exercise significant influence are accounted for on the
   equity method. All intercompany accounts and transactions have been
   eliminated in consolidation.

   Fiscal Year - The Company reports on a 52/53-week year ending the last
   Thursday of May. All periods presented include 52 weeks.

   Cash Equivalents - The Company considers all highly liquid investments
   with maturities of three months or less when purchased to be cash
   equivalents. Cash equivalents are carried at cost, which approximates
   market.

   Inventories - Inventories, consisting principally of food and beverages,
   are stated at average cost or at first-in, first-out cost.

   Preopening Costs - Certain costs incurred prior to opening new or
   remodeled motels, remodeled hotels and certain restaurant concepts are
   deferred and charged to operations over the 12 months subsequent to the
   opening. Similar expenses incurred in connection with the opening and
   remodeling of theatres and all other restaurants are deferred and charged
   to operations at the time of opening.

   Depreciation and Amortization - Depreciation and amortization of property
   and equipment, including capital leases, is provided using the
   straight-line method over the following estimated useful lives:

                                                     Years

                    Land improvements              10 -  33
                    Buildings and improvements     10 -  33
                    Leasehold improvements          3 -  33
                    Furniture, fixtures and
                     equipment                      3 -  15

   Advertising and Marketing Costs - The Company expenses all advertising and
   marketing costs as incurred.

   Net Earnings Per Share - Net earnings per share were computed based on the
   weighted average number of shares of Common Stock, Class B Common Stock
   and common stock equivalents (stock options) outstanding during the year.

   Capitalization of Interest - The Company capitalizes interest on borrowed
   funds during construction periods by adding such interest to the cost of
   property and equipment. Interest of approximately $867,000, $726,000 and
   $314,000 was capitalized in fiscal 1995, 1994 and 1993, respectively.

   Reclassifications - Certain items in the accompanying fiscal 1994 and 1993
   financial statements have been reclassified to conform to the fiscal 1995
   presentation.

   2. Disposition of Restaurant Properties

   Pursuant to an asset purchase agreement dated April 12, 1995, the Company
   completed the sale of its 18 existing Applebee's Neighborhood Grill & Bar
   restaurants (Applebee's), two Applebee's under construction, five
   Applebee's under development and its development rights for Applebee's to
   Apple South, Inc. (the Purchaser). On June 5, 1995, the Company entered
   into a management agreement with the Purchaser, whereby the Purchaser
   would commence immediately managing, operating and assuming all of the
   Company's existing operating and development responsibilities related to
   the Company's Applebee's restaurant operations.  The Purchaser is entitled
   to all profits of the restaurants since June 5, 1995, as reimbursement for
   its management service.

   On June 30, 1995, proceeds from the sale of approximately $48.3 million
   were received in cash. The Company expects to realize a pretax gain of
   approximately $27.5 million. Operating results related to the Company's
   Applebee's operations were as follows:

                                          Year ended
                          May 25, 1995   May 26, 1994   May 27, 1993
                                        (In Thousands)

   Revenues                 $35,574        $24,438        $12,456
   Operating income
    (loss)                    2,250            983           (307)

   On February 27, 1995, the Company leased 11 of its Marc's Cafe & Coffee
   Mill restaurants to a group led by former members of the restaurants'
   management team. The lease terms, which include certain buyout incentives,
   differ for each location with the leases expiring on various dates from
   February 28, 1996 through February 28, 2001. Revenues related to the
   Company's operation of the 11 restaurants were $10,169,000, $14,958,000
   and $14,677,000 for fiscal years ended May 25, 1995, May 26, 1994 and May
   27, 1993, respectively. The leasing of the restaurants is not expected to
   have a significant impact on operating income.

   3. Additional Balance Sheet Information

   The composition of accounts and notes receivable is as follows:

                                         May 25, 1995  May 26, 1994
                                                (In Thousands)

   Trade receivables                         $2,667         $2,720
   Notes receivable                             758          1,603
   Other receivables                          2,741          2,036
                                            -------         ------
                                             $6,166         $6,359
                                            =======        =======


   The composition of property and equipment, which is stated at cost, is as
   follows:

                                          May 25, 1995 May 26, 1994
                                                (In Thousands)

   Land and improvements                  $  54,740      $  49,618
   Buildings and improvements               290,219        231,905
   Leasehold improvements                     7,562          7,565
   Furniture, fixtures and equipment        128,035        118,123
   Construction in progress                  27,434         37,302
                                            -------       --------
   Total property and equipment             507,990        444,513
   Less accumulated depreciation and
    amortization                            133,706        122,642
                                           --------       --------
                                           $374,284       $321,871
                                           ========       ========



   4. Long-Term Debt

   Long-term debt is summarized as follows:

                                          May 25, 1995  May 26, 1994
                                                (In Thousands)

   Mortgage notes due to 2000              $  10,513     $  13,130
   Senior notes, unsecured, due 2005 at
    10.22%                                    27,298        28,773
   Industrial Development Revenue Bonds
    due to 2006                                9,814        10,135
   Unsecured term notes                       60,000        60,000
   Commercial paper                           12,984             -
   Revolving credit agreement                  5,000             -
                                             -------      --------
                                             125,609       112,038
   Less current maturities                     9,245         4,357
                                            --------      --------
                                            $116,364      $107,681
                                            ========     =========

   Substantially all of the mortgage notes, both fixed rate and adjustable,
   bear interest from 7.75% to 9.25% at May 25, 1995. Adjustable rate
   Industrial Development Revenue Bonds ($5,665,000 at May 25, 1995) bear
   interest at 76.5% of prime plus 1% (8.43% at May 25, 1995), or are
   adjustable based on high quality tax-exempt obligation rates
   (approximately 4.5% at May 25, 1995). The Company's remaining Industrial
   Development Revenue Bonds bear interest at approximately 8.8%.

   The mortgage notes and the Industrial Development Revenue Bonds are
   secured by the related land, buildings and equipment.

   The Company has three unsecured term notes outstanding, as follows:

                                          May 25, 1995 May 26, 1994

                                               (In thousands)

   Note due May 31, 2004, with quarterly
    principal payments of $781,250 due
    beginning May 31, 1996. The variable
    interest rate is based on the LIBOR
    rate with an effective rate of 6.88%
    at May 25, 1995.                        $25,000      $25,000

   Note due February 1, 2001, with
    quarterly principal payments of
    $714,286 due beginning May 1, 1997.
    The variable interest rate is based
    on the LIBOR rate with an effective
    rate of 7.13% at May 25, 1995.           20,000       20,000

   Note due November 1, 2000, with
    quarterly principal payments of
    $750,000 due beginning January 1,
    1996. The variable interest rate is
    based on the LIBOR rate with an
    effective rate of 5.83% at May 25,
    1995.                                    15,000       15,000
                                            -------      -------
                                            $60,000      $60,000
                                           ========      =======

   The Company issues commercial paper through an agreement with a bank. The
   agreement requires the Company to maintain unused bank lines of credit at
   least equal to the principal amount of its outstanding commercial paper.
   At May 25, 1995, after reduction for outstanding commercial paper
   borrowings, the Company had $27,016,000 of unused credit lines available
   under various bank revolving credit agreements. Interest on amounts
   outstanding under one of the revolving credit agreements was 7.35% at May
   25, 1995. There is an annual commitment fee of .25% of the unused portion
   of $40,000,000 of these commitments. Interest on outstanding commercial
   paper borrowings at May 25, 1995, ranged from 6.15% to 6.25%. The Company
   has the ability to replace commercial paper borrowings with long-term
   borrowings under its revolving credit agreement, which matures October 31,
   1997.  Accordingly, the Company has classified its outstanding commercial
   paper borrowings at May 25, 1995, as long-term debt. 

   Scheduled annual principal payments on long-term debt for the five years
   subsequent to May 25, 1995, are:

                          Fiscal               (In
                            Year           Thousands)

                            1996           $  9,245
                            1997              9,385
                            1998             29,741
                            1999             16,834
                            2000             12,695

   Interest paid, net of amounts capitalized, in 1995, 1994 and 1993 totaled
   $8,610,000, $7,266,000 and $7,277,000, respectively.

   The Company entered into interest rate swap agreements on a notional
   amount aggregating $30,000,000. Two of the swap agreements covering
   $15,000,000 were terminated during 1995 at a loss of $185,000. The
   remaining swap agreement covering $15,000,000 expires October 31, 2000,
   and requires the Company to pay interest at a defined fixed rate of 5.08%
   while receiving interest at a defined variable rate of three-month LIBOR
   (6.125% at May 25, 1995), which effectively converts $15,000,000 of the
   Company's variable rate unsecured term notes to a fixed rate of 5.08%. The
   Company recorded the net interest expense related to these swap agreements
   as incurred, totaling $61,000 and $94,000 in 1995 and 1994, respectively.
   The accompanying consolidated balance sheet at May 25, 1995, does not
   reflect the fair market value of the remaining swap agreement as
   determined by the lender, which totals approximately $475,000.

   The carrying amounts of the Company's long-term debt, based on the
   respective rates and prepayment provisions, approximates their fair value.


   5. Shareholders' Equity

   Shareholders may convert their shares of Class B Common Stock into shares
   of Common Stock at any time.  Class B Common Stock shareholders are
   substantially restricted in their ability to transfer their Class B Common
   Stock. Holders of Common Stock are entitled to cash dividends per share
   equal to 110% of all dividends declared and paid on each share of the
   Class B Common Stock.  Holders of Class B Common Stock are entitled to ten
   votes per share while holders of Common Stock are entitled to one vote per
   share on any matters brought before the shareholders of the Company.
   Liquidation rights are the same for both classes of stock.

   Shareholders have approved the issuance of up to 612,500 shares of Common
   Stock under various stock option plans. The options generally become
   exercisable 40% after two years, 60% after three years and 80% after four
   years. The remaining options are exercisable four and one-half years after
   the date of the grant. At May 25, 1995, there were 158,045 shares
   available for grants under the plans. 

   Transactions with respect to the Company's stock option plans for each of
   the three years in the period ended May 25, 1995, are summarized as
   follows:

                                     Price Range           Number of
                                                             Shares

   Outstanding at May 28, 
    1992                            $7.00 - $9.67          164,775
    Granted                             $15.00             119,550
    Exercised                       $7.00 - $9.67          (64,080)
    Canceled                        $7.00 - $9.67           (7,080)
                                                          --------
   Outstanding at May 27,        
    1993                            $7.00 - $15.00         213,165
    Granted                        $20.75 - $27.00         140,850
    Exercised                       $7.00 - $15.00         (32,085)
    Canceled                        $7.00 - $15.00         (28,215)
                                                          --------
   Outstanding at May 26, 1994      $7.00 - $27.00         293,715
    Granted                        $26.63 - $28.75          83,700
    Exercised                       $7.00 - $15.00         (17,210)
    Canceled                        $7.67 - $27.00         (44,490)
                                                           -------
   Outstanding at May 25, 1995      $7.00 - $28.75         315,715
                                                          ========
   Shares exercisable at May 25,                            
    1995                                                    67,425
                                                           =======

   The Company's Board of Directors has approved the repurchase of up to
   750,000 shares of Common Stock to be held in treasury. The Company intends
   to reissue these shares upon the exercise of stock options. The Company
   purchased 6,167 and 3,451 shares pursuant to this plan during 1994 and
   1993, respectively. There were no purchases in 1995.  At May 25, 1995,
   there were 236,538 shares available for repurchase under this
   authorization.

   The Company's loan agreements include, among other covenants, restrictions
   on retained earnings and maintenance of certain financial ratios. At May
   25, 1995, retained earnings of approximately $60,563,000 were
   unrestricted.

   6. Employee Benefit Plans

   The Company has a qualified profit-sharing savings plan (401(k) plan)
   covering eligible employees. The 401(k) plan provides for a contribution
   of a minimum of 1% of defined compensation for all plan participants and
   matching of 25% of employee contributions up to 6% of defined
   compensation. In addition, the Company may make additional discretionary
   contributions. The Company also sponsors unfunded nonqualified defined
   benefit and deferred compensation plans. Pension and profit-sharing
   expense for all plans was $917,000, $1,138,000 and $902,000 for 1995, 1994
   and 1993, respectively.

   7. Income Taxes

   Income tax expense consists of the following:

                                           Year ended
                                  May 25,    May 26,    May 27,
                                   1995        1994       1993
   Currently payable:                    (In Thousands)
    Federal, after jobs tax
       credits of $185,000,
       $300,000 and $350,000,
       respectively             $  9,273   $  9,470   $  7,068
    State                          2,829      2,494      1,912
   Deferred                        3,958      1,643      1,580
                                 -------    -------    -------
                                 $16,060    $13,607    $10,560
                                 =======   ========   ========

   Effective May 28, 1993, the Company adopted the provisions of Statement of
   Financial Accounting Standards No. 109, "Accounting for Income Taxes"
   which requires recognition of deferred tax assets and liabilities for the
   expected future tax consequences of events that have been included in the
   financial statements or tax returns. Under this method, deferred tax
   assets and liabilities are determined based on the difference between the
   financial statement and tax basis of assets and liabilities using enacted
   tax rates for the year in which the differences are expected to reverse.

   As of May 28, 1993, the Company recorded a tax benefit of $1,782,000, or
   $.14 per share, which represents the net change in its deferred income tax
   assets and liabilities at that date. Such amount has been reflected in the
   consolidated statement of earnings as the cumulative effect of change in
   accounting for income taxes. 

   The components of the net deferred tax liability were as follows:

                                          May 25,     May 26,
                                            1995        1994
                                             (In Thousands)
   Deferred tax assets:
    Tax credit carryforwards         $         -   $     921
    Accrued employee benefits                787         604
    Other accrued liabilities                294         203
                                          ------      ------
   Total deferred assets                   1,081       1,728

   Deferred tax liability -
    Depreciation and amortization         21,038      17,727
                                         -------     -------
   Net deferred tax liability included
    in balance sheet                     $19,957     $15,999
                                         =======     =======


   A reconciliation of the statutory federal tax rate to the effective tax
   rate follows:

                                             Year ended

                                   May 25,     May 26,     May 27,
                                     1995        1994       1993

   Expected tax expense:            35.0%       35.0%      34.0%
    State income taxes, net of
       federal income tax
       benefit                       5.3         5.3        5.3
    Jobs tax credits                 (.3)        (.6)      (0.9)
    Other                              -         (.4)       0.7
                                  ------       -----      -----
                                    40.0%       39.3%      39.1%
                                  ======       =====      =====


   Income taxes paid in 1995, 1994 and 1993 totaled $12,830,000, $9,445,000
   and $10,610,000, respectively.

   8. Commitments, License Rights and Contingencies

   Lease Commitments - The Company leases real estate under various
   noncancellable operating leases with an initial term greater than one
   year. Percentage rentals are based on the revenues at the specific rented
   property. Rent expense charged to operations under operating leases was as
   follows:

                                                  Year ended
                                        May 25,     May 26,    May 27,
                                         1995        1994        1993
                                                (In Thousands)

        Fixed minimum rentals           $2,358      $2,519      $2,208
        Percentage rentals               1,551       1,218       1,012
        Sublease rental income            (182)       (165)       (192)
                                       -------     -------     -------
                                        $3,727      $3,572      $3,028
                                       =======     =======     =======


   Payments to affiliated parties for operating lease obligations were
   approximately $335,000, $390,000 and $491,000 in 1995, 1994 and 1993,
   respectively.

   Aggregate minimum rental commitments at May 25, 1995, are as follows:

                     Fiscal Year               Operating
                                                Leases
                                            (In Thousands)

                      1996                    $   1,291
                      1997                        1,153
                      1998
                      1999                          898
                      2000                          872
                      After 2000                  9,106
                                                 ------
                                                $14,261
                                                =======

   Included in the above commitments is $1,686,000 in minimum rental
   commitments to affiliated parties.

   Construction Commitments - The Company has commitments for the completion
   of construction at various properties, excluding the Applebee's properties
   (see Note 2), totaling approximately $9,183,000 at May 25, 1995.

   License Rights - The Company owns the license rights in certain areas to
   operate its restaurants and to sell products using the Kentucky Fried
   Chicken trademark. In addition, the Company has license rights to operate
   a hotel using the Hilton trademark. Under the terms of the licenses, the
   Company is obligated to pay fees based on defined gross sales. The
   Kentucky Fried Chicken license also requires the Company to pay an
   additional fee for each new location established.

   Contingencies - The Company guarantees the debt of joint ventures totaling
   approximately $13,397,000 at May 25, 1995. The debt has been
   collateralized by the real estate, buildings and improvements, and all
   equipment of each joint venture. 

   9. Joint Venture Transactions

   At May 25, 1995 and May 26, 1994, the Company held investments of $629,000
   and $662,000, respectively, in various approximately 50%-owned affiliates
   (joint ventures) which are accounted for under the equity method. 

   The Company has receivables from the joint ventures of $1,861,000 and
   $7,983,000 at May 25, 1995 and May 26, 1994, respectively. The Company
   earns interest on $1,082,000 and $7,373,000 of the receivables at
   approximately prime to prime plus 1.5% at May 25, 1995 and May 26, 1994,
   respectively.

   Included in notes payable at May 25, 1995 and May 26, 1994, is $1,211,000
   and $1,223,000, respectively, due to joint ventures in connection with
   cash advanced to the Company. The Company pays interest on the cash
   advances based on the 90-day certificate of deposit rates.

   10. Business Segment Information

   The Company operates principally in four business segments: Restaurants,
   Theatres, Hotels/Resorts and Motels. Following is a summary of business
   segment information for 1993 through 1995:

   <TABLE>
   <CAPTION>
                                                 Hotels/                 Corporate
                          Motels     Theatres    Resorts    Restaurants    Items       Total
                                                    (In Thousands)
   <S>                   <C>          <C>        <C>          <C>        <C>           <C> 
   1995
   Revenues              $104,356     $53,968    $45,292      $74,076    $     298     $277,990
   Operating income
     (loss)                31,992      12,175      1,473        3,318       (2,163)      46,795
   Depreciation and
     amortization          12,883       2,766      4,101        3,385          435       23,570
   Assets                 211,112      46,928     68,731       53,090       27,221      407,082
   Capital
     expenditures          32,880      10,999     27,207        5,900           97       77,083

   1994
   Revenues                89,043      50,494     32,330       70,404          343      242,614
   Operating income
     (loss)                26,041      11,483      2,550        1,499       (3,689)      37,884
   Depreciation and
     amortization          11,246       2,519      3,030        3,112          478       20,385
   Assets                 182,174      47,244     45,787       51,896       34,505      361,606
   Capital
     expenditures          33,377       7,305     23,654       11,039          450       75,825

   1993
   Revenues                80,622      43,832     28,462       59,014          980      212,910
   Operating income
     (loss)                23,801       9,612      2,093          599       (2,971)      33,134
   Depreciation and
     amortization          10,224       2,463      2,572        2,503          511       18,273
   Assets                 166,193      36,898     24,041       46,282       36,041      309,455
   Capital
     expenditures          22,536       4,282      6,358       12,451        1,610       47,237

   </TABLE>

   Corporate items include amounts not allocable to the business segments.
   Corporate revenues consist principally of rent and the corporate operating
   loss includes general corporate expenses. Corporate assets primarily
   include cash and cash equivalents, notes receivable, receivables from
   joint ventures and land held for development.

   During 1994, the Company entered into contracts to manage two hotel
   properties. The Company also has loans outstanding of $2,897,000 at May
   25, 1995, to one of these hotels, which bears interest at the prime rate
   plus 1% and matures December 31, 2008. Interest on this note totaled
   $292,000 for the year ended May 25, 1995.

   <TABLE>
   <CAPTION>
                        Supplementary Quarterly Consolidated Financial Data
                     (Unaudited, dollars in thousands, except per share data)

                       16 Weeks Ended   12 Weeks Ended      12 Weeks Ended      12 Weeks Ended
       Fiscal 1995      May 25, 1995   February 2, 1995    November 10, 1994   August 18, 1994

    <S>                  <C>              <C>                   <C>                <C>
    Revenues               $77,643          $59,258               $64,738            $76,351
    Operating income        12,978            6,176                10,468             17,173
    Net earnings             6,993            2,550                 5,503              9,090
    Net earnings
      per share          $    0.54        $    0.19             $    0.42          $    0.69

    <CAPTION>

                       16 Weeks Ended   12 Weeks Ended      12 Weeks Ended      12 Weeks Ended
       Fiscal 1994      May 26, 1994   February 3, 1994    November 11, 1993   August 19, 1993
    
    <S>                  <C>              <C>                   <C>                <C>
    Revenues               $73,175          $50,559               $54,599            $64,281
    Operating income        10,723            4,435                 8,391             14,335
    Net earnings             6,535            2,223                 4,494              9,577
    Net earnings
      per share          $    0.50        $    0.17             $    0.34          $    0.73

   </TABLE>



   Item 9.   Changes in and Disagreements with Accountants on Accounting and
             Financial Disclosure. 

             Not applicable.


   <PAGE>
                                    PART III

   Item 10.  Directors and Executive Officers of the Company. 

             The information required by this item with respect to directors
   is incorporated herein by reference to the information pertaining thereto
   set forth under the caption entitled "Election of Directors" in the Proxy
   Statement.  The required information with respect to executive officers
   appears at the end of Part I of this Form 10-K.

   Item 11.  Executive Compensation. 

             The information required by this item is incorporated herein by
   reference to the information pertaining thereto set forth under the
   caption entitled "Executive Compensation" in the Proxy Statement. 

   Item 12.  Security Ownership of Certain Beneficial Owners and Management. 

             The information required by this item is incorporated herein by
   reference to the information pertaining thereto set forth under the
   caption entitled "Stock Ownership of Management and Others" in the Proxy
   Statement.

   Item 13.  Certain Relationships and Related Transactions. 

             The information required by this item, to the extent applicable,
   is incorporated herein by reference to the information pertaining thereto
   set forth under the caption entitled "Certain Transactions" in the Proxy
   Statement.

   <PAGE>

                                     PART IV

   Item 14.  Exhibits, Financial Statement Schedules and Reports on Form 8-K.


   1.   Financial Statement Schedules.

             (a)  All schedules are omitted because they are inapplicable,
                  not required under the instructions or the financial
                  information is included in the consolidated financial
                  statements or notes thereto.

   2.   Exhibits and Reports on Form 8-K.  

             (a)  The exhibits filed herewith or incorporated by reference
   herein are set forth on the attached Exhibit Index.*

             (b)  No reports on Form 8-K were required to be filed by the
   Company during the fourth quarter of fiscal 1995; however, on July 17,
   1995 the Company filed a Form 8-K with the Securities and Exchange
   Commission reporting the sale of its Applebee's restaurants under Items 2
   and 7 of such form.

   __________________

   * Exhibits to this Form 10-K will be furnished to shareholders upon
   advance payment of a fee of $0.20 per page, plus mailing expenses. 
   Requests for copies should be addressed to Thomas F. Kissinger, General
   Counsel and Secretary, The Marcus Corporation, 250 East Wisconsin Avenue,
   Suite 1700, Milwaukee, Wisconsin 53202.   

   <PAGE>
                                   SIGNATURES

             Pursuant to the requirements of Section 13 or 15(d) of the
   Securities Exchange Act of 1934, the Company has duly caused this report
   to be signed on its behalf by the undersigned, thereunto duly authorized.

                                    THE MARCUS CORPORATION


    Date:   August 23, 1995         By: /s/ Stephen H. Marcus      
                                        Stephen H. Marcus,
                                        Chairman of the Board and
                                        President

             Pursuant to the requirements of the Securities Exchange Act of
   1934, this report has been signed below by the following persons on behalf
   of the Company and in the capacities as of the date indicated above.



    By:  /s/ Stephen H. Marcus      By:  /s/ George R. Slater      
         Stephen H. Marcus,              George R. Slater,
         Chairman of the Board and       Director
         President (Chief
         Executive and Financial
         Officer)

    By:  /s/ Kenneth A. MacKenzie   By:  /s/ Lee Sherman Dreyfus   
         Kenneth A. MacKenzie,           Lee Sherman Dreyfus,
         Treasurer and Controller        Director
         (Chief Accounting
         Officer)


    By:  /s/ Ben Marcus             By:  /s/ Daniel F. McKeithan,
         Ben Marcus, Director             Jr.                      
                                         Daniel F. McKeithan, Jr.,
                                         Director


    By:  /s/ John L. Murray         By:  /s/ Diane Marcus
         John L. Murray, Director         Gershowitz               
                                         Diane Marcus Gershowitz,
                                         Director

    By:  /s/ Allan H. Selig         By:  /s/ Timothy E. Hoeksema   
         Allan H. Selig, Director        Timothy E. Hoeksema,
                                         Director

   <PAGE>
                                  EXHIBIT INDEX

                                                          Sequential Page No.

     3.1          Articles of Incorporation.                     N/A
                  [Incorporated by reference to Exhibit
                  3.1 to the Company's Form S-3
                  Registration Statement (No.
                  33-57468).]

     3.2          Bylaws, as amended as of March 23,              51
                  1995.

     4            Senior Note Purchase Agreement dated           N/A
                  May 31, 1990 between the Company and
                  The Northwestern Mutual Life
                  Insurance Company.  [Incorporated by
                  reference to Exhibit 4 to the
                  Company's Annual Report on From 10-K
                  for the fiscal year ended May 31,
                  1990.]  

     4.1          Other than as set forth in Exhibit             N/A
                  (4), the Company has numerous
                  instruments which define the rights
                  of holders of long-term debt.  These
                  instruments, primarily promissory
                  notes, have arisen from the purchase
                  of operating properties in the
                  ordinary course of business.  These
                  instruments are not being filed with
                  this Annual Report on Form 10-K in
                  reliance upon Item 601(b)(4)(iii) of
                  Regulation S-K.  Copies of these
                  instruments will be furnished to the
                  Securities and Exchange Commission
                  upon request.

     10.1         The Company is the guarantor and/or            N/A
                  obligor under various loan agreements
                  in connection with operating
                  properties (primarily Budgetel Inns)
                  which were financed through the
                  issuance of industrial development
                  bonds. These loan agreements and the
                  additional documentation relating to
                  these projects are not being filed
                  with this Annual Report on Form 10-K
                  in reliance upon Item 601(b)(4)(iii)
                  of Regulation S-K.  Copies of these
                  documents will be furnished to the
                  Securities and Exchange Commission
                  upon request.
                  
     10.2         Comprehensive Image Enhancement                N/A
                  Agreement dated October 12, 1988
                  between the Company and KFC
                  Corporation.  [Incorporated by
                  reference to Exhibit 10.11 to the
                  Company's Annual Report on Form 10-K
                  for the fiscal year ended May 25,
                  1989.]

     10.3         Form of individual Kentucky Fried              N/A
                  Chicken franchise agreement between
                  the Company and KFC Corporation. 
                  [Incorporated by reference to Exhibit
                  10.12 to the Company's Annual Report
                  on Form 10-K for the fiscal year
                  ended May 25, 1989.]

     10.4         Area Development Agreement dated               N/A
                  September 27, 1993 between Gino's
                  East Restaurant Corp. and Marcus
                  Restaurants, Inc. for the State of
                  Wisconsin Development Area. 
                  [Incorporated by reference to Exhibit
                  10.16 to the Company's Form 10-Q/A
                  for its fiscal quarter ended August
                  19, 1993.]  [Marcus Restaurants, Inc.
                  is a party to Area Development
                  Agreements dated September 27, 1993
                  with Gino's East Restaurant Corp. for
                  the State of Iowa Development Area
                  and State of Minnesota Development
                  Area, respectively, each of which
                  Area Development Agreements are
                  substantially identical in all
                  material respects with the Area
                  Development Agreement incorporated by
                  reference herein, except with respect
                  to the designated market area and
                  applicable restaurant development
                  schedules.  Such other Area
                  Development Agreements are not being
                  filed or incorporated by reference
                  herein, but a copy thereof will be
                  provided to the Commission upon
                  request.]

     10.5         Master Development Agreement dated             N/A
                  September 27, 1993 between Gino's
                  East Restaurant Corp. and Marcus
                  Restaurants, Inc.  [Incorporated by
                  reference to Exhibit 10.17 to the
                  Company's Form 10-Q/A for its fiscal
                  quarter ended August 19, 1993.]

     10.6         Form of Gino's East Restaurant Corp.           N/A
                  Franchise Agreement between Gino's
                  East Restaurant Corp. and Marcus
                  Restaurants, Inc.  [Incorporated by
                  reference to Exhibit 10.18 to the
                  Company's Form 10-Q/A for its fiscal
                  quarter ended August 19, 1993.]

     10.7*        Proposed form of The Marcus                    N/A
                  Corporation 1995 Equity Incentive
                  Plan.  [Incorporated by reference to
                  Appendix A to the Company's 1995
                  Proxy Statement.]

     10.8*        The Marcus Corporation 1994                    N/A
                  Nonemployee Director Stock Option
                  Plan.  [Incorporated by reference to
                  Exhibit A to the Company's 1994 Proxy
                  Statement.]

     21           Subsidiaries of the Company as of May           73
                  25, 1995.

     23.1         Consent of Ernst & Young LLP.                   75

     27           Financial Data Schedule                         76
                  
     99           Proxy Statement for Annual Meeting of          N/A
                  Shareholders scheduled to be held on
                  September 28, 1995.  (To be filed
                  with the Securities and Exchange
                  Commission under Regulation 14A
                  within 120 days of May 25, 1995 and,
                  upon such filing, to be hereby
                  incorporated by reference herein to
                  the extent indicated).

   ---------------
   * This exhibit is a management contract or compensatory plan or
   arrangement required to be filed as an exhibit to this form pursuant to
   Item 14(c) of Form 10-K.




                                                                  Exhibit 3.2


                                     BY-LAWS
                                       OF
                             THE MARCUS CORPORATION
                            (a Wisconsin corporation)


                               ARTICLE I.  OFFICES

             1.01.     Principal and Business Offices.  The corporation may
   have such principal and other business offices, either within or without
   the State of Wisconsin, as the Board of Directors may designate or as the
   business of the corporation may require from time to time.

             1.02.     Registered Office.  The registered office of the
   corporation required by the Wisconsin Business Corporation Law to be
   maintained in the State of Wisconsin may be, but need not be, identical
   with the principal office in the State of Wisconsin, and the address of
   the registered office may be changed from time to time by the Board of
   Directors or by the registered agent.  The business office of the
   registered agent of the corporation shall be identical to such registered
   office.

                            ARTICLE II.  SHAREHOLDERS

             2.01.     Annual Meeting.  The annual meeting of the
   shareholders shall be held on such day in September or October of each
   year as may be designated by or under the authority of the Board of
   Directors, for the purpose of electing directors and for the transaction
   of such other business as may come before the meeting.  If the day fixed
   for the annual meeting shall be a legal holiday in the State of Wisconsin,
   such meeting shall be held on the next succeeding business day.  

             2.02.     Special Meetings.  Special meetings of the
   shareholders, for any purpose or purposes, unless otherwise prescribed by
   the Wisconsin Business Corporation Law, may be called by the Chairman of
   the Board, the President or the Board of Directors.  The corporation shall
   call a special meeting of shareholders in the event that the holders of at
   least 10% of all of the votes entitled to be cast on any issue proposed to
   be considered at the proposed special meeting sign, date and deliver to
   the corporation one or more written demands for the meeting describing one
   or more purposes for which it is to be held. The corporation shall give
   notice of such a special meeting within thirty days after the date that
   the demand is delivered to the corporation.

             2.03.     Place of Meeting.  The Board of Directors may
   designate any place, either within or without the State of Wisconsin, as
   the place of meeting for any annual or special meeting of shareholders. 
   If no designation is made, the place of meeting shall be the principal
   office of the corporation.  Any meeting may be adjourned to reconvene at
   any place designated by vote of the shares represented thereat.

             2.04.     Notice of Meeting.  Written notice stating the date,
   time and place of any meeting of shareholders and, in case of a special
   meeting, the purpose or purposes for which the meeting is called, shall be
   delivered not less than ten days nor more than sixty days before the date
   of the meeting (unless a different time is provided by the Wisconsin
   Business Corporation Law or the articles of incorporation), either
   personally or by mail, by or at the direction of the President or the
   Secretary, to each shareholder of record entitled to vote at such meeting
   and to such other persons as required by the Wisconsin Business
   Corporation Law.  If mailed, such notice shall be deemed to be effective
   when deposited in the United States mail, addressed to the shareholder at
   his or her address as it appears on the stock record books of the
   corporation, with postage thereon prepaid. If an annual or special meeting
   of shareholders is adjourned to a different date, time or place, the
   corporation shall not be required to give notice of the new date, time or
   place if the new date, time or place is announced at the meeting before
   adjournment; provided, however, that if a new record date for an adjourned
   meeting is or must be fixed, the corporation shall give notice of the
   adjourned meeting to persons who are shareholders as of the new record
   date.

             2.045.    Proper Business or Purposes of Shareholder Meetings. 
   To be properly brought before a meeting of shareholders for voting
   consideration, business must be (a) specified in the notice of the meeting
   (or any supplement thereto) given by or at the discretion of the Board of
   Directors or otherwise as provided in Section 2.04 hereof; (b) otherwise
   properly brought before the meeting by or at the direction of the Board of
   Directors; or (c) otherwise properly brought before the meeting by a
   shareholder.  For business to be properly brought before a meeting by a
   shareholder, the shareholder must have given written notification thereof,
   either by personal delivery or by United States mail, postage prepaid, to
   the Secretary of the corporation at its principal business office, and, in
   the case of an annual meeting of shareholders, such notification must be
   given not later than fifteen (15) days in advance of the Originally
   Scheduled Date of such meeting.  Any such notification shall set forth as
   to each matter the shareholder proposes to bring before the meeting for
   voting consideration (i) a brief description of the business desired to be
   brought before the meeting and the reasons for conducting such business at
   the meeting and, in the event that such business includes a proposal to
   amend either the articles of incorporation or bylaws of the corporation,
   the exact language of the proposed amendment; (ii) whether or not such
   business is in the nature of a precatory proposal; (iii) the name and
   address of the shareholder proposing such business; (iv) a representation
   that the shareholder is a holder of record of stock of the corporation
   entitled to vote at such meeting and intends to appear in person or by
   proxy at the meeting to propose such business; and (v) any material
   interest of the shareholder in such business.  No business shall be
   conducted at a meeting of shareholders except in accordance with this
   Section 2.045, and the chairperson of any meeting of shareholders may
   refuse to permit any business to be brought before such meeting without
   compliance with the foregoing procedures.  For purposes of these bylaws,
   the "Originally Scheduled Date" of any meeting of shareholders shall be
   the date such meeting is scheduled to occur as specified in the notice of
   such meeting first generally given to shareholders regardless of whether
   any subsequent notice is given for such meeting or the record date of such
   meeting is changed. Nothing contained in this Section 2.045 shall be
   construed to limit the rights of a shareholder to submit proposals to the
   corporation which comply with Regulation 14A of the Securities Exchange
   Act of 1934, as amended ("Registration 14A"), for inclusion in the
   corporation's proxy statement for voting consideration at shareholder
   meetings.

             2.05.     Waiver of Notice.  A shareholder may waive any notice
   required by the Wisconsin Business Corporation Law, the articles of
   incorporation or these bylaws before or after the date and time stated in
   the notice.  The waiver shall be in writing and signed by the shareholder
   entitled to the notice, contain the same information that would have been
   required in the notice under applicable provisions of the Wisconsin
   Business Corporation Law (except that the time and place of meeting need
   not be stated) and be delivered to the corporation for inclusion in the
   corporate records.  A shareholder's attendance at a meeting, in person or
   by proxy, waives objection to all of the following:  (a) lack of notice or
   defective notice of the meeting, unless the shareholder at the beginning
   of the meeting or promptly upon arrival objects to holding the meeting or
   transacting business at the meeting; and (b) consideration of a particular
   matter at the meeting that is not within the purpose described in the
   meeting notice, unless the shareholder objects to considering the matter
   when it is presented.

             2.06.     Fixing of Record Date.  The Board of Directors may fix
   in advance a date as the record date for the purpose of determining
   shareholders entitled to notice of and to vote at any meeting of
   shareholders, shareholders entitled to demand a special meeting as
   contemplated by Section 2.02 hereof, shareholders entitled to take any
   other action, or shareholders for any other purpose.  Such record date
   shall not be more than seventy days prior to the date on which the
   particular action, requiring such determination of shareholders, is to be
   taken.  If no record date is fixed by the Board of Directors or by the
   Wisconsin Business Corporation Law for the determination of shareholders
   entitled to notice of and to vote at a meeting of shareholders, the record
   date shall be the close of business on the day before the first notice is
   given to shareholders.  If no record date is fixed by the Board of
   Directors or by the Wisconsin Business Corporation Law for the
   determination of shareholders entitled to demand a special meeting as
   contemplated in Section 2.02 hereof, the record date shall be the date
   that the first shareholder signs the demand.  Except as provided by the
   Wisconsin Business Corporation Law for a court-ordered adjournment, a
   determination of shareholders entitled to notice of and to vote at a
   meeting of shareholders is effective for any adjournment of such meeting
   unless the Board of Directors fixes a new record date, which it shall do
   if the meeting is adjourned to a date more than 120 days after the date
   fixed for the original meeting.  The record date for determining
   shareholders entitled to a distribution (other than a distribution
   involving a purchase, redemption or other acquisition of the corporation's
   shares) or a share dividend is the date on which the Board of Directors
   authorized the distribution or share dividend, as the case may be, unless
   the Board of Directors fixes a different record date.

             2.07.     Shareholders' List for Meetings.  After a record date
   for a special or annual meeting of shareholders has been fixed, the
   corporation shall prepare a list of the names of all of the shareholders
   entitled to notice of the meeting.  The list shall be arranged by class or
   series of shares, if any, and show the address of and number of shares
   held by each shareholder.  Such list shall be available for inspection by
   any shareholder, beginning two business days after notice of the meeting
   is given for which the list was prepared and continuing to the date of the
   meeting, at the corporation's principal office or at a place identified in
   the meeting notice in the city where the meeting will be held.  A
   shareholder or his or her agent may, on written demand, inspect and,
   subject to the limitations imposed by the Wisconsin Business Corporation
   Law, copy the list, during regular business hours and at his or her
   expense, during the period that it is available for inspection pursuant to
   this Section 2.07.  The corporation shall make the shareholders' list
   available at the meeting and any shareholder or his or her agent or
   attorney may inspect the list at any time during the meeting or any
   adjournment thereof.  Refusal or failure to prepare or make available the
   shareholders' list shall not affect the validity of any action taken at a
   meeting of shareholders.

             2.08.     Quorum and Voting Requirements.  Shares entitled to
   vote as a separate voting group may take action on a matter at a meeting
   only if a quorum of those shares exists with respect to that matter.  If
   the corporation has only one class of stock outstanding, such class shall
   constitute a separate voting group for purposes of this Section 2.08. 
   Except as otherwise provided in the articles of incorporation, any bylaw
   adopted under authority granted in the articles of incorporation, or the
   Wisconsin Business Corporation Law, a majority of the votes entitled to be
   cast on the matter shall constitute a quorum of the voting group for
   action on that matter.  Once a share is represented for any purpose at a
   meeting, other than for the purpose of objecting to holding the meeting or
   transacting business at the meeting, it is considered present for purposes
   of determining whether a quorum exists for the remainder of the meeting
   and for any adjournment of that meeting unless a new record date is or
   must be set for the adjourned meeting.  If a quorum exists, except in the
   case of the election of directors, action on a matter shall be approved if
   the votes cast within the voting group favoring the action exceed the
   votes cast opposing the action, unless the articles of incorporation, any
   bylaw adopted under authority granted in the articles of incorporation, or
   the Wisconsin Business Corporation Law requires a greater number of
   affirmative votes.  Unless otherwise provided in the articles of
   incorporation, directors shall be elected by a plurality of the votes cast
   by the shares entitled to vote in the election of directors at a meeting
   at which a quorum is present.  For purposes of this Section 2.08,
   "plurality" means that the individuals with the largest number of votes
   are elected as directors up to the maximum number of directors to be
   chosen at the meeting.  Though less than a quorum of the outstanding votes
   of a voting group are represented at a meeting, a majority of the votes so
   represented may adjourn the meeting from time to time without further
   notice.  At such adjourned meeting at which a quorum shall be present or
   represented, any business may be transacted which might have been
   transacted at the meeting as originally notified.

             2.09.     Conduct of Meeting.  The Chief Executive Officer, and
   in his or her absence, the Chairman of the Board or the President, as the
   case may be, and in their absence, a Vice President in the order provided
   under Section 4.09 hereof, and in their absence, any person chosen by the
   shareholders represented at the meeting in person or by proxy shall call
   the meeting of the shareholders to order and shall act as chairperson of
   the meeting, and the Secretary of the corporation shall act as secretary
   of all meetings of the shareholders, but, in the absence of the Secretary,
   the presiding officer may appoint any other person to act as secretary of
   the meeting.

             2.10.     Proxies.  At all meetings of shareholders, a
   shareholder may vote his or her shares in person or by proxy.  A
   shareholder may appoint a proxy to vote or otherwise act for the
   shareholder by signing an appointment form, either personally or by his or
   her attorney-in-fact.  An appointment of a proxy is effective when
   received by the Secretary or other officer or agent of the corporation
   authorized to tabulate votes.  An appointment is valid for eleven months
   from the date of its signing unless a different period is expressly
   provided in the appointment form.

             2.11.     Voting of Shares.  Except as provided in the articles
   of incorporation or in the Wisconsin Business Corporation Law, each
   outstanding share of Common Stock is entitled to one (1) vote, and each
   outstanding share of Class B Common Stock shall be entitled to ten (10)
   votes, upon each matter voted on at a meeting of shareholders.

             2.12.     Action without Meeting.  Any action required or
   permitted by the articles of incorporation or these bylaws or any
   provision of the Wisconsin Business Corporation Law to be taken at a
   meeting of the shareholders may be taken without a meeting and without
   action by the Board of Directors if a written consent or consents,
   describing the action so taken, is signed by all of the shareholders
   entitled to vote with respect to the subject matter thereof and delivered
   to the corporation for inclusion in the corporate records.

             2.13.     Acceptance of Instruments Showing Shareholder Action. 
   If the name signed on a vote, consent, waiver or proxy appointment
   corresponds to the name of a shareholder, the corporation, if acting in
   good faith, may accept the vote, consent, waiver or proxy appointment and
   give it effect as the act of a shareholder.  If the name signed on a vote,
   consent, waiver or proxy appointment does not correspond to the name of a
   shareholder, the corporation, if acting in good faith, may accept the
   vote, consent, waiver or proxy appointment and give it effect as the act
   of the shareholder if any of the following apply:

             (a)  The shareholder is an entity and the name signed
        purports to be that of an officer or agent of the entity.

             (b)  The name purports to be that of a personal
        representative, administrator, executor, guardian or conservator
        representing the shareholder and, if the corporation requests,
        evidence of fiduciary status acceptable to the corporation is
        presented with respect to the vote, consent, waiver or proxy
        appointment.

             (c)  The name signed purports to be that of a receiver or
        trustee in bankruptcy of the shareholder and, if the corporation
        requests, evidence of this status acceptable to the corporation
        is presented with respect to the vote, consent, waiver or proxy
        appointment.

             (d)  The name signed purports to be that of a pledgee,
        beneficial owner, or attorney-in-fact of the shareholder and, if
        the corporation requests, evidence acceptable to the corporation
        of the signatory's authority to sign for the shareholder is
        presented with respect to the vote, consent, waiver or proxy
        appointment.

             (e)  Two or more persons are the shareholders as co-tenants
        or fiduciaries and the name signed purports to be the name of at
        least one of the co-owners and the person signing appears to be
        acting on behalf of all co-owners.

   The corporation may reject a vote, consent, waiver or proxy appointment if
   the Secretary or other officer or agent of the corporation who is
   authorized to tabulate votes, acting in good faith, has reasonable basis
   for doubt about the validity of the signature on it or about the
   signatory's authority to sign for the shareholder.

                        ARTICLE III.  BOARD OF DIRECTORS

             3.01.     General Powers and Number.  All corporate powers shall
   be exercised by or under the authority of, and the business and affairs of
   the corporation managed under the direction of, the Board of Directors. 
   The number of directors constituting the Board of Directors of the
   corporation shall initially be seven (7) and thereafter such number as is
   fixed from time to time by a majority vote of the Board of Directors then
   in office.

             3.02.     Tenure and Qualifications.  Each director shall hold
   office until the next annual meeting of shareholders and until his or her
   successor shall have been elected and, if necessary, qualified, or until
   there is a decrease in the number of directors which takes effect after
   the expiration of his or her term, or until his or her prior death,
   resignation or removal.  A director may be removed by the shareholders
   only at a meeting called for the purpose of removing the director, and the
   meeting notice shall state that the purpose, or one of the purposes, of
   the meeting is removal of the director.  A director may be removed from
   office with or without cause if the number of votes cast to remove the
   director exceeds the number of votes cast not to remove such director.  A
   director may resign at any time by delivering written notice which
   complies with the Wisconsin Business Corporation Law to the Board of
   Directors, to the President (in his or her capacity as chairperson of the
   Board of Directors) or to the corporation.  A director's resignation is
   effective when the notice is delivered unless the notice specifies a later
   effective date.  Directors need not be residents of the State of Wisconsin
   or shareholders of the corporation.

             3.025.    Shareholder Nomination Procedure.  Nominations for the
   election of directors may be made by (a) the Board of Directors; (b) a
   committee appointed by the Board of Directors; or (c) any shareholder
   entitled to vote for the election of directors at such meeting who
   complies fully with the requirements of this Section 3.025.  Any
   shareholder entitled to vote for the election of directors at a meeting
   may nominate a person or persons for election as a director or directors
   only if written notice of such shareholder's intent to make any such
   nomination is given, either by personal delivery or by United States mail,
   postage prepaid, to the Secretary of the corporation at its principal
   business office not later than fifteen (15) days in advance of the
   Originally Scheduled Date of such meeting.  Each such notice shall set
   forth: (a) the name and address of the shareholder who intends to make the
   nomination and of the person or persons to be nominated; (b) a
   representation that the shareholder is a holder of record of stock of the
   corporation entitled to vote at such meeting and intends to appear in
   person or by proxy at the meeting to nominate the person or persons
   specified in the notice; (c) a description of all arrangements or
   understandings between the shareholder and each nominee and any other
   person or persons (naming such person or persons) pursuant to which the
   nomination or nominations are to be made by the shareholder; (d) such
   background and other information regarding each nominee proposed by such
   shareholder as would have been required to be included in a proxy
   statement filed pursuant to Regulation 14A had each nominee been
   nominated, or intended to be nominated, by the Board of Directors; and (e)
   the written consent of each nominee to serve as a director of the
   corporation if so elected. The chairperson of any meeting of shareholders
   to elect directors and the Board of Directors may refuse to acknowledge
   the nomination by a shareholder of any person not made in compliance with
   the foregoing procedure.

             3.03.     Regular Meetings.  A regular meeting of the Board of
   Directors shall be held without other notice than this bylaw immediately
   after the annual meeting of shareholders and each adjourned session
   thereof.  The place of such regular meeting shall be the same as the place
   of the meeting of shareholders which precedes it, or such other suitable
   place as may be announced at such meeting of shareholders.  The Board of
   Directors may provide, by resolution, the date, time and place, either
   within or without the State of Wisconsin, for the holding of additional
   regular meetings of the Board of Directors without other notice than such
   resolution.

             3.04.     Special Meetings.  Special meetings of the Board of
   Directors may be called by or at the request of the Chief Executive
   Officer, the Chairman of the Board, the President, the Secretary or any
   two directors.  The President or Secretary may fix any place, either
   within or without the State of Wisconsin, as the place for holding any
   special meeting of the Board of Directors, and if no other place is fixed
   the place of the meeting shall be the principal office of the corporation
   in the State of Wisconsin.

             3.05.     Notice; Waiver.  Notice of each meeting of the Board
   of Directors (unless otherwise provided in or pursuant to Section 3.03)
   shall be given by written notice delivered in person, by telegraph,
   teletype, facsimile or other form of wire or wireless communication, or by
   mail or private carrier, to each director at his business address or at
   such other address as such director shall have designated in writing filed
   with the Secretary, in each case not less than forty-eight (48) hours
   prior to the meeting.  The notice need not describe the purpose of the
   meeting of the Board of Directors or the business to be transacted at such
   meeting.  If mailed, such notice shall be deemed to be effective when
   deposited in the United States mail so addressed, with postage thereon
   prepaid.  If notice is given by telegram, such notice shall be deemed to
   be effective when the telegram is delivered to the telegraph company.  If
   notice is given by private carrier, such notice shall be deemed to be
   effective when delivered to the private carrier.  Whenever any notice
   whatever is required to be given to any director of the corporation under
   the articles of incorporation or these bylaws or any provision of the
   Wisconsin Business Corporation Law, a waiver thereof in writing, signed at
   any time, whether before or after the date and time of meeting, by the
   director entitled to such notice shall be deemed equivalent to the giving
   of such notice. The corporation shall retain any such waiver as part of
   the permanent corporate records.  A director's attendance at or
   participation in a meeting waives any required notice to him or her of the
   meeting unless the director at the beginning of the meeting or promptly
   upon his or her arrival objects to holding the meeting or transacting
   business at the meeting and does not thereafter vote for or assent to
   action taken at the meeting.

             3.06.     Quorum.  Except as otherwise provided by the Wisconsin
   Business Corporation Law or by the articles of incorporation or these
   bylaws, a majority of the number of directors specified in Section 3.01 of
   these bylaws shall constitute a quorum for the transaction of business at
   any meeting of the Board of Directors.  Except as otherwise provided by
   the Wisconsin Business Corporation Law or by the articles of incorporation
   or by these bylaws, a quorum of any committee of the Board of Directors
   created pursuant to Section 3.12 hereof shall consist of a majority of the
   number of directors appointed to serve on the committee.  A majority of
   the directors present (though less than such quorum) may adjourn any
   meeting of the Board of Directors or any committee thereof, as the case
   may be, from time to time without further notice.

             3.07.     Manner of Acting.  The affirmative vote of a majority
   of the directors present at a meeting of the Board of Directors or a
   committee thereof at which a quorum is present shall be the act of the
   Board of Directors or such committee, as the case may be, unless the
   Wisconsin Business Corporation Law, the articles of incorporation or these
   bylaws require the vote of a greater number of directors.

             3.08.     Conduct of Meetings.  The Chief Executive Officer, and
   in his or her absence, the Chairman of the Board or the President, as the
   case may be, and in their absence, a Vice President, in the order provided
   under Section 4.09, and in their absence, any director chosen by the
   directors present, shall call meetings of the Board of Directors to order
   and shall act as chairperson of the meeting.  The Secretary of the
   corporation shall act as secretary of all meetings of the Board of
   Directors but in the absence of the Secretary, the presiding officer may
   appoint any other person present to act as secretary of the meeting. 
   Minutes of any regular or special meeting of the Board of Directors shall
   be prepared and distributed to each director.

             3.09.     Vacancies.  Except as provided below, any vacancy
   occurring in the Board of Directors, including a vacancy resulting from an
   increase in the number of directors, may be filled by any of the
   following:  (a) the shareholders; (b) the Board of Directors; or (c) if
   the directors remaining in office constitute fewer than a quorum of the
   Board of Directors, the directors, by the affirmative vote of a majority
   of all directors remaining in office.  In the case of a vacancy created by
   the removal of a director by vote of the shareholders, the shareholders
   shall have the right to fill such vacancy at the same meeting or any
   adjournment thereof.  If the vacant office was held by a director elected
   by a voting group of shareholders, only the holders of shares of that
   voting group may vote to fill the vacancy if it is filled by the
   shareholders, and only the remaining directors elected by that voting
   group may vote to fill the vacancy if it is filled by the directors.  A
   vacancy that will occur at a specific later date, because of a resignation
   effective at a later date or otherwise, may be filled before the vacancy
   occurs, but the new director may not take office until the vacancy occurs.

             3.10.     Compensation.  The Board of Directors, irrespective of
   any personal interest of any of its members, may establish reasonable
   compensation of all directors for services to the corporation as directors
   or may delegate such authority to an appropriate committee.  The Board of
   Directors also shall have authority to provide for or delegate authority
   to an appropriate committee to provide for reasonable pensions, disability
   or death benefits, and other benefits or payments, to directors, officers
   and employees and to their estates, families, dependents or beneficiaries
   on account of prior services rendered by such directors, officers and
   employees to the corporation.

             3.11.     Presumption of Assent.  A director who is present and
   is announced as present at a meeting of the Board of Directors or any
   committee thereof created in accordance with Section 3.12 hereof, when
   corporate action is taken, assents to the action taken unless any of the
   following occurs:  (a) the director objects at the beginning of the
   meeting or promptly upon his or her arrival to holding the meeting or
   transacting business at the meeting; (b) the director dissents or abstains
   from an action taken and minutes of the meeting are prepared that show the
   director's dissent or abstention from the action taken;  (c) the director
   delivers written notice that complies with the Wisconsin Business
   Corporation Law of his or her dissent or abstention to the presiding
   officer of the meeting before its adjournment or to the corporation
   immediately after adjournment of the meeting; or (d) the director dissents
   or abstains from an action taken, minutes of the meeting are prepared that
   fail to show the director's dissent or abstention from the action taken,
   and the director delivers to the corporation a written notice of that
   failure that complies with the Wisconsin Business Corporation Law promptly
   after receiving the minutes.  Such right of dissent or abstention shall
   not apply to a director who votes in favor of the action taken.

             3.12.     Committees.  The Board of Directors by resolution
   adopted by the affirmative vote of a majority of all of the directors then
   in office may create one or more committees, appoint members of the Board
   of Directors to serve on the committees and designate other members of the
   Board of Directors to serve as alternates.  Each committee shall have two
   or more members who shall, unless otherwise provided by the Board of
   Directors, serve at the pleasure of the Board of Directors.  A committee
   may be authorized to exercise the authority of the Board of Directors,
   except that a committee may not do any of the following:  (a) authorize
   distributions; (b) approve or propose to shareholders action that the
   Wisconsin Business Corporation Law requires to be approved by
   shareholders; (c) fill vacancies on the Board of Directors or, unless the
   Board of Directors provides by resolution that vacancies on a committee
   shall be filled by the affirmative vote of the remaining committee
   members, on any Board committee; (d) amend the corporation's articles of
   incorporation; (e) adopt, amend or repeal bylaws; (f) approve a plan of
   merger not requiring shareholder approval; (g) authorize or approve
   reacquisition of shares, except according to a formula or method
   prescribed by the Board of Directors; and (h) authorize or approve the
   issuance or sale or contract for sale of shares, or determine the
   designation and relative rights, preferences and limitations of a class or
   series of shares, except that the Board of Directors may authorize a
   committee to do so within limits prescribed by the Board of Directors. 
   Unless otherwise provided by the Board of Directors in creating the
   committee, a committee may employ counsel, accountants and other
   consultants to assist it in the exercise of its authority.

             3.13.     Telephonic Meetings.  Except as herein provided and
   notwithstanding any place set forth in the notice of the meeting or these
   bylaws, members of the Board of Directors (and any committees thereof
   created pursuant to Section 3.12 hereof) may participate in regular or
   special meetings by, or through the use of, any means of communication by
   which all participants may simultaneously hear each other, such as by
   conference telephone.  If a meeting is conducted by such means, then at
   the commencement of such meeting the presiding officer shall inform the
   participating directors that a meeting is taking place at which official
   business may be transacted.  Any participant in a meeting by such means
   shall be deemed present in person at such meeting.  Notwithstanding the
   foregoing, no action may be taken at any meeting held by such means on any
   particular matter which the presiding officer determines, in his or her
   sole discretion, to be inappropriate under the circumstances for action at
   a meeting held by such means.  Such determination shall be made and
   announced in advance of such meeting.

             3.14.     Action Without Meeting.  Any action required or
   permitted by the Wisconsin Business Corporation Law to be taken at a
   meeting of the Board of Directors or a committee thereof created pursuant
   to Section 3.12 hereof may be taken without a meeting if the action is
   taken by all members of the Board or of the committee.  The action shall
   be evidenced by one or more written consents describing the action taken,
   signed by each director or committee member and retained by the
   corporation.  Such action shall be effective when the last director or
   committee member signs the consent, unless the consent specifies a
   different effective date.

                              ARTICLE IV.  OFFICERS

             4.01.     Number.  The principal officers of the corporation
   shall be a President, a Secretary, and a Treasurer, each of whom shall be
   elected by the Board of Directors.  A Chairman of the Board, any number of
   Vice Presidents, other officers and assistant officers as may be deemed
   necessary may be elected or appointed by the Board of Directors.  The
   Board of Directors may also authorize any duly appointed officer to
   appoint one or more officers or assistant officers.  The Chief Executive
   Officer, designated in accordance with Section 4.06 of these By-laws, may
   from time to time appoint any number of Vice Presidents as he shall
   determine necessary who shall hold their offices for such terms and shall
   exercise such powers and perform such duties as the Chief Executive
   Officer shall from time to time determine.  Any two or more offices may be
   held by the same person.

             4.02.     Election and Term of Office.  The officers of the
   corporation to be elected by the Board of Directors shall be elected
   annually by the Board of Directors at the first meeting of the Board of
   Directors held after each annual meeting of the shareholders.  If the
   election of officers shall not be held at such meeting, such election
   shall be held as soon thereafter as is practicable.  Each officer shall
   hold office until his or her successor shall have been duly elected or
   until his or her prior death, resignation or removal.

             4.03.     Removal.  The Board of Directors may remove any
   officer and, unless restricted by the Board of Directors or these By-laws,
   an officer may remove any officer or assistant officer appointed by that
   officer, at any time, with or without cause and notwithstanding the
   contract rights, if any, of the officer removed.  The appointment of an
   officer does not of itself create contract rights.

             4.04.     Resignation.  An officer may resign at any time by
   delivering notice to the corporation that complies with the Wisconsin
   Business Corporation Law.  The resignation shall be effective when the
   notice is delivered, unless the notice specifies a later effective date
   and the corporation accepts the later effective date.

             4.05.     Vacancies.  A vacancy in any principal office because
   of death, resignation, removal, disqualification or otherwise, shall be
   filled by the Board of Directors for the unexpired portion of the term. 
   If a resignation of an officer is effective at a later date as
   contemplated by Section 4.04 hereof, the Board of Directors may fill the
   pending vacancy before the effective date if the Board provides that the
   successor may not take office until the effective date.

             4.06.     Chief Executive Officer.  The Board of Directors shall
   from time to time designate the Chairman of the Board, if any, or the
   President of the corporation as the Chief Executive Officer of the
   corporation.  The President shall be the Chief Executive Officer whenever
   the office of Chairman of the Board of the corporation is vacant.  Subject
   to the control of the Board of Directors, the Chief Executive Officer
   shall in general supervise and control all of the business and affairs of
   the corporation.  He shall preside at all meetings of the shareholders and
   of the Board of Directors.  He shall have authority, subject to such rules
   as may be prescribed by the Board of Directors, to appoint and remove such
   agents and employees of the corporation as he shall deem necessary, to
   prescribe their powers, duties and compensation, and to delegate authority
   to them.  He shall have authority to sign, execute and acknowledge, on
   behalf of the corporation, all deeds, mortgages, securities, contracts,
   leases, reports, and all other documents or other instruments necessary or
   proper to be executed in the course of the corporation's regular business,
   or which shall be authorized by resolution of the Board of Directors; and,
   except as otherwise provided by law or the Board of Directors, he may
   authorize any elected Vice President or other officer or agent of the
   corporation to sign, execute and acknowledge such documents or instruments
   in his place and stead.  In general, he shall perform all duties incident
   to the office of Chief Executive Officer of the corporation and such other
   duties as may be prescribed by the Board of Directors from time to time.

             4.07.     Chairman of the Board.  The Chairman of the Board, if
   one be chosen by the Board of Directors, when present, and in the absence
   of the Chief Executive Officer if the President is designated as the Chief
   Executive Officer, shall preside at all meetings of the Board of Directors
   and of the shareholders and shall perform all duties incident to the
   office of Chairman of the Board of the corporation and such other duties
   as may be prescribed by the Board of Directors from time to time.

             4.08.     President.  The President shall be the principal
   executive officer of the corporation and, subject to the direction of the
   Board of Directors, shall in general supervise and control all of the
   business and affairs of the corporation; provided, however, that should
   the Board of Directors elect a Chairman of the Board, any or all of the
   powers customarily incidental to the office of President may be assigned
   by the Board of Directors to the Chairman of the Board.  If the Chairman
   of the Board is designated as the Chief Executive Officer, the President
   shall be the chief operating officer of the corporation.  Unless the Board
   of Directors otherwise provides, in the absence of the Chairman of the
   Board or in the event of his inability or refusal to act, or in the event
   of a vacancy in the office of the Chairman of the Board, the President
   shall perform the duties of the Chairman of the Board, and when so acting
   shall have all the powers of and be subject to all the restrictions upon
   the Chairman of the Board.  The President shall, when present, preside at
   all meetings of the shareholders and of the Board of Directors.  He or she
   shall have authority, subject to such rules as may be prescribed by the
   Board of Directors, to appoint such agents and employees of the
   corporation as he or she shall deem necessary, to prescribe their powers,
   duties and compensation, and to delegate authority to them.  Such agents
   and employees shall hold office at the discretion of the President.  He or
   she shall have authority to sign, execute and acknowledge, on behalf of
   the corporation, all deeds, mortgages, bonds, stock certificates,
   contracts, leases, reports and all other documents or instruments
   necessary or proper to be executed in the course of the corporation's
   regular business, or which shall be authorized by resolution of the Board
   of Directors; and, except as otherwise provided by law or the Board of
   Directors, he or she may authorize any Vice President or other officer or
   agent of the corporation to sign, execute and acknowledge such documents
   or instruments in his or her place and stead.  In general he or she shall
   perform all duties incident to the office of President and such other
   duties as may be prescribed by the Board of Directors from time to time.

             4.09.     The Vice Presidents.  In the absence of the Chairman
   of the Board, if any, and the President or in the event of their death,
   inability or refusal to act, or in the event for any reason it shall be
   impracticable for the Chairman of the Board and the President to act
   personally, the Vice President (or in the event there be more than one
   Vice President, the Vice Presidents in the order designated by the Board
   of Directors or the Chief Executive Officer, or in the absence of any
   designation, then in the order of their election) shall perform the duties
   of the Chairman of the Board and/or the President, and when so acting,
   shall have all the powers of and be subject to all the restrictions upon
   the Chairman of the Board and/or the President.  Any Vice President may
   sign, with the Secretary or Assistant Secretary, certificates for shares
   of the corporation; and shall perform such other duties and have such
   authority as from time to time may be delegated or assigned to him or her
   by the Chief Executive Officer, the President or the Board of Directors.
   The execution of any instrument of the corporation by any Vice President
   shall be conclusive evidence, as to third parties, of his or her authority
   to act in the stead of the Chairman of the Board and/or the President.

             4.10.     The Secretary.  The Secretary shall:  (a) keep minutes
   of the meetings of the shareholders and of the Board of Directors (and of
   committees thereof) in one or more books provided for that purpose
   (including records of actions taken by the shareholders or the Board of
   Directors (or committees thereof) without a meeting); (b) see that all
   notices are duly given in accordance with the provisions of these bylaws
   or as required by the Wisconsin Business Corporation Law; (c) be custodian
   of the corporate records and of the seal of the corporation and see that
   the seal of the corporation is affixed to all documents the execution of
   which on behalf of the corporation under its seal is duly authorized; (d)
   maintain a record of the shareholders of the corporation, in a form that
   permits preparation of a list of the names and addresses of all
   shareholders, by class or series of shares and showing the number and
   class or series of shares held by each shareholder; (e) sign with the
   President, or a Vice President, certificates for shares of the
   corporation, the issuance of which shall have been authorized by
   resolution of the Board of Directors; (f) have general charge of the stock
   transfer books of the corporation; and (g) in general perform all duties
   incident to the office of Secretary and have such other duties and
   exercise such authority as from time to time may be delegated or assigned
   by the Chief Executive Officer, the President or by the Board of
   Directors.

             4.11.     The Treasurer.  The Treasurer shall:  (a) have charge
   and custody of and be responsible for all funds and securities of the
   corporation; (b) maintain appropriate accounting records; (c) receive and
   give receipts for moneys due and payable to the corporation from any
   source whatsoever, and deposit all such moneys in the name of the
   corporation in such banks, trust companies or other depositaries as shall
   be selected in accordance with the provisions of Section 5.04; and (d) in
   general perform all of the duties incident to the office of Treasurer and
   have such other duties and exercise such other authority as from time to
   time may be delegated or assigned by the Chief Executive Officer or by the
   Board of Directors.  If required by the Board of Directors, the Treasurer
   shall give a bond for the faithful discharge of his or her duties in such
   sum and with such surety or sureties as the Board of Directors shall
   determine.

             4.12.     Assistant Secretaries and Assistant Treasurers.  There
   shall be such number of Assistant Secretaries and Assistant Treasurers as
   the Board of Directors or the Chief Executive Officer may from time to
   time authorize.  The Assistant Secretaries may sign with the President or
   a Vice President certificates for shares of the corporation the issuance
   of which shall have been authorized by a resolution of the Board of
   Directors.  The Assistant Treasurers shall respectively, if required by
   the Board of Directors, give bonds for the faithful discharge of their
   duties in such sums and with such sureties as the Board of Directors shall
   determine.  The Assistant Secretaries and Assistant Treasurers, in
   general, shall perform such duties and have such authority as shall from
   time to time be delegated or assigned to them by the Secretary or the
   Treasurer, respectively, or by the Chief Executive Officer, the President
   or the Board of Directors.

             4.13.     Other Assistants and Acting Officers.  The Board of
   Directors and the Chief Executive Officer shall have the power to appoint,
   or to authorize any duly appointed officer of the corporation to appoint,
   any person to act as assistant to any officer, or as agent for the
   corporation in his or her stead, or to perform the duties of such officer
   whenever for any reason it is impracticable for such officer to act
   personally, and such assistant or acting officer or other agent so
   appointed by the Board of Directors or the Chief Executive Officer shall
   have the power to perform all the duties of the office to which he or she
   is so appointed to be an assistant, or as to which he or she is so
   appointed to act, except as such power may be otherwise defined or
   restricted by the Board of Directors or the appointing officer.

             4.14.     Salaries.  The salaries of the principal officers
   shall be fixed from time to time by the Board of Directors or by a duly
   authorized committee thereof, and no officer shall be prevented from
   receiving such salary by reason of the fact that he or she is also a
   director of the corporation.

                      ARTICLE V.  CONTRACTS, LOANS, CHECKS
                      AND DEPOSITS; SPECIAL CORPORATE ACTS

             5.01.     Contracts.  The Board of Directors may authorize any
   officer or officers, agent or agents, to enter into any contract or
   execute or deliver any instrument in the name of and on behalf of the
   corporation, and such authorization may be general or confined to specific
   instances.  In the absence of other designation, all deeds, mortgages and
   instruments of assignment or pledge made by the corporation shall be
   executed in the name of the corporation by the Chief Executive Officer,
   the President or one of the Vice Presidents and by the Secretary, an
   Assistant Secretary, the Treasurer or an Assistant Treasurer; the
   Secretary or an Assistant Secretary, when necessary or required, shall
   affix the corporate seal, if any, thereto; and when so executed no other
   party to such instrument or any third party shall be required to make any
   inquiry into the authority of the signing officer or officers.

             5.02.     Loans.  No indebtedness for borrowed money shall be
   contracted on behalf of the corporation and no evidences of such
   indebtedness shall be issued in its name unless authorized by or under the
   authority of a resolution of the Board of Directors.  Such authorization
   may be general or confined to specific instances.

             5.03.     Checks, Drafts, etc.  All checks, drafts or other
   orders for the payment of money, notes or other evidences of indebtedness
   issued in the name of the corporation, shall be signed by such officer or
   officers, agent or agents of the corporation and in such manner as shall
   from time to time be determined by or under the authority of a resolution
   of the Board of Directors.

             5.04.     Deposits.  All funds of the corporation not otherwise
   employed shall be deposited from time to time to the credit of the
   corporation in such banks, trust companies or other depositaries as may be
   selected by or under the authority of a resolution of the Board of
   Directors.

             5.05.     Voting of Securities Owned by this Corporation. 
   Subject always to the specific directions of the Board of Directors, (a)
   any shares or other securities issued by any other corporation and owned
   or controlled by this corporation may be voted at any meeting of security
   holders of such other corporation by the President of this corporation if
   he or she be present, or in his or her absence by any Vice President of
   this corporation who may be present, and (b) whenever, in the judgment of
   the President, or in his or her absence, of any Vice President, it is
   desirable for this corporation to execute a proxy or written consent in
   respect to any shares or other securities issued by any other corporation
   and owned by this corporation, such proxy or consent shall be executed in
   the name of this corporation by the President or one of the Vice
   Presidents of this corporation, without necessity of any authorization by
   the Board of Directors, affixation of corporate seal, if any, or
   countersignature or attestation by another officer.  Any person or persons
   designated in the manner above stated as the proxy or proxies of this
   corporation shall have full right, power and authority to vote the shares
   or other securities issued by such other corporation and owned by this
   corporation the same as such shares or other securities might be voted by
   this corporation.

            ARTICLE VI.  CERTIFICATES FOR SHARES; TRANSFER OF SHARES

             6.01.     Certificates for Shares.  Certificates representing
   shares of the corporation shall be in such form, consistent with the
   Wisconsin Business Corporation Law, as shall be determined by the Board of
   Directors.  Such certificates shall be signed by the President or a Vice
   President and by the Secretary or an Assistant Secretary.  All
   certificates for shares shall be consecutively numbered or otherwise
   identified.  The name and address of the person to whom the shares
   represented thereby are issued, with the number of shares and date of
   issue, shall be entered on the stock transfer books of the corporation. 
   All certificates surrendered to the corporation for transfer shall be
   cancelled and no new certificate shall be issued until the former
   certificate for a like number of shares shall have been surrendered and
   cancelled, except as provided in Section 6.06 hereof.

             6.02.     Facsimile Signatures and Seal.  The seal of the
   corporation, if any, on any certificates for shares may be a facsimile. 
   The signature of the President or Vice President and the Secretary or
   Assistant Secretary upon a certificate may be facsimiles if the
   certificate is manually signed on behalf of a transfer agent, or a
   registrar, other than the corporation itself or an employee of the
   corporation.

             6.03.     Signature by Former Officers.  The validity of a share
   certificate is not affected if a person who signed the certificate (either
   manually or in facsimile) no longer holds office when the certificate is
   issued.

             6.04.     Transfer of Shares.  Prior to due presentment of a
   certificate for shares for registration of transfer the corporation may
   treat the registered owner of such shares as the person exclusively
   entitled to vote, to receive notifications and otherwise to have and
   exercise all the rights and power of an owner.  Where a certificate for
   shares is presented to the corporation with a request to register for
   transfer, the corporation shall not be liable to the owner or any other
   person suffering loss as a result of such registration of transfer if (a)
   there were on or with the certificate the necessary endorsements, and (b)
   the corporation had no duty to inquire into adverse claims or has
   discharged any such duty.  The corporation may require reasonable
   assurance that such endorsements are genuine and effective and compliance
   with such other regulations as may be prescribed by or under the authority
   of the Board of Directors.

             6.05.     Restrictions on Transfer.  The face or reverse side of
   each certificate representing shares shall bear a conspicuous notation of
   any restriction imposed by the corporation upon the transfer of such
   shares.

             6.06.     Lost, Destroyed or Stolen Certificates.  Where the
   owner claims that certificates for shares have been lost, destroyed or
   wrongfully taken, a new certificate shall be issued in place thereof if
   the owner (a) so requests before the corporation has notice that such
   shares have been acquired by a bona fide purchaser, (b) files with the
   corporation a sufficient indemnity bond if required by the Board of
   Directors or any principal officer, and (c) satisfies such other
   reasonable requirements as may be prescribed by or under the authority of
   the Board of Directors.

             6.07.     Consideration for Shares.  The Board of Directors may
   authorize shares to be issued for consideration consisting of any tangible
   or intangible property or benefit to the corporation, including cash,
   promissory notes, services performed, contracts for services to be
   performed or other securities of the corporation.  Before the corporation
   issues shares, the Board of Directors shall determine that the
   consideration received or to be received for the shares to be issued is
   adequate.  The determination of the Board of Directors is conclusive
   insofar as the adequacy of consideration for the issuance of shares
   relates to whether the shares are validly issued, fully paid and
   nonassessable. The corporation may place in escrow shares issued in whole
   or in part for a contract for future services or benefits, a promissory
   note, or other property to be issued in the future, or make other
   arrangements to restrict the transfer of the shares, and may credit
   distributions in respect of the shares against their purchase price, until
   the services are performed, the benefits or property are received or the
   promissory note is paid.  If the services are not performed, the benefits
   or property are not received or the promissory note is not paid, the
   corporation may cancel, in whole or in part, the shares escrowed or
   restricted and the distributions credited.

             6.08.     Stock Regulations.  The Board of Directors shall have
   the power and authority to make all such further rules and regulations not
   inconsistent with law as it may deem expedient concerning the issue,
   transfer and registration of shares of the corporation.

                               ARTICLE VII.  SEAL

             7.01.     The Board of Directors may provide for a corporate
   seal for the corporation.

                         ARTICLE VIII.  INDEMNIFICATION

             8.01.     Certain Definitions.  All capitalized terms used in
   this Article VIII and not otherwise hereinafter defined in this Section
   8.01 shall have the meaning set forth in Section 180.0850 of the Statute. 
   The following capitalized terms (including any plural forms thereof) used
   in this Article VIII shall be defined as follows:

             (a)  "Affiliate" shall include, without limitation, any
        corporation, partnership, joint venture, employee benefit plan,
        trust or other enterprise that directly or indirectly through
        one or more intermediaries, controls or is controlled by, or is
        under common control with, the Corporation.

             (b)  "Authority" shall mean the entity selected by the
        Director or Officer to determine his or her right to
        indemnification pursuant to Section 8.04.

             (c)  "Board" shall mean the entire then elected and serving
        Board of Directors of the Corporation, including all members
        thereof who are Parties to the subject Proceeding or any related
        Proceeding.

             (d)  "Breach of Duty" shall mean the Director or Officer
        breached or failed to perform his or her duties to the
        Corporation and his or her breach of or failure to perform those
        duties is determined, in accordance with Section 8.04, to
        constitute misconduct under Section 180.0851(2)(a) l, 2, 3 or 4
        of the Statute.

             (e)  "Corporation," as used herein and as defined in the
        Statute and incorporated by reference into the definitions of
        certain other capitalized terms used herein, shall mean this
        Corporation, including, without limitation, any successor
        corporation or entity to this Corporation by way of merger,
        consolidation or acquisition of all or substantially all of the
        capital stock or assets of this Corporation.

             (f)  "Director or Officer" shall have the meaning set forth
        in the Statute; provided, that, for purposes of this Article
        VIII, it shall be conclusively presumed that any Director or
        Officer serving as a director, officer, partner, trustee, member
        of any governing or decision-making committee, employee or agent
        of an Affiliate shall be so serving at the request of the
        Corporation.

             (g)  "Disinterested Quorum" shall mean a quorum of the
        Board who are not Parties to the subject Proceeding or any
        related Proceeding.

             (h)  "Party" shall have the meaning set forth in the
        Statute; provided, that, for purposes of this Article VIII, the
        term "Party" shall also include any Director or Officer or
        employee of the Corporation who is or was a witness in a
        Proceeding at a time when he or she has not otherwise been
        formally named a Party thereto.

             (i)  "Proceeding" shall have the meaning set forth in the
        Statute; provided, that, in accordance with Section 180.0859 of
        the Statute and for purposes of this Article VIII, the term
        "Proceeding" shall also include all Proceedings (i) brought
        under (in whole or in part) the Securities Act of 1933, as
        amended, the Securities Exchange Act of 1934, as amended, their
        respective state counterparts, and/or any rule or regulation
        promulgated under any of the foregoing; (ii) brought before an
        Authority or otherwise to enforce rights hereunder; (iii) any
        appeal from a Proceeding; and (iv) any Proceeding in which the
        Director or Officer is a plaintiff or petitioner because he or
        she is a Director or Officer; provided, however, that any such
        Proceeding under this subsection (iv) must be authorized by a
        majority vote of a Disinterested Quorum.

             (j)  "Statute" shall mean Sections 180.0850 through
        180.0859, inclusive, of the Wisconsin Business Corporation Law,
        Chapter 180 of the Wisconsin Statutes, as the same shall then be
        in effect, including any amendments thereto, but, in the case of
        any such amendment, only to the extent such amendment permits or
        requires the Corporation to provide broader indemnification
        rights than the Statute permitted or required the Corporation to
        provide prior to such amendment.

             8.02.     Mandatory Indemnification of Directors and Officers. 
   To the fullest extent permitted or required by the Statute, the
   Corporation shall indemnify a Director or Officer against all Liabilities
   incurred by or on behalf of such Director or Officer in connection with a
   Proceeding in which the Director or Officer is a Party because he or she
   is a Director or Officer.

             8.03.     Procedural Requirements.

             (a)  A Director or Officer who seeks indemnification under
   Section 8.02 shall make a written request therefor to the Corporation. 
   Subject to Section 8.03(b), within sixty days of the Corporation's receipt
   of such request, the Corporation shall pay or reimburse the Director or
   Officer for the entire amount of Liabilities incurred by the Director or
   Officer in connection with the subject Proceeding (net of any Expenses
   previously advanced pursuant to Section 8.05).

             (b)  No indemnification shall be required to be paid by the
   Corporation pursuant to Section 8.02 if, within such sixty-day period, (i)
   a Disinterested Quorum, by a majority vote thereof, determines that the
   Director or Officer requesting indemnification engaged in misconduct
   constituting a Breach of Duty or (ii) a Disinterested Quorum cannot be
   obtained.

             (c)  In either case of nonpayment pursuant to Section 8.03(b),
   the Board shall immediately authorize by resolution that an Authority, as
   provided in Section 8.04, determine whether the Director's or Officer's
   conduct constituted a Breach of Duty and, therefore, whether
   indemnification should be denied hereunder.

             (d)  (i) If the Board does not authorize an Authority to
   determine the Director's or Officer's right to indemnification hereunder
   within such sixty-day period and/or (ii) if indemnification of the
   requested amount of Liabilities is paid by the Corporation, then it shall
   be conclusively presumed for all purposes that a Disinterested Quorum has
   affirmatively determined that the Director or Officer did not engage in
   misconduct constituting a Breach of Duty and, in the case of subsection
   (i) above (but not subsection (ii)), indemnification by the Corporation of
   the requested amount of Liabilities shall be paid to the Director or
   Officer immediately.

             8.04.     Determination of Indemnification.

             (a)  If the Board authorizes an Authority to determine a
   Director's or Officer's right to indemnification pursuant to Section 8.03,
   then the Director or Officer requesting indemnification shall have the
   absolute discretionary authority to select one of the following as such
   Authority:

             (i)  An independent legal counsel; provided, that such
        counsel shall be mutually selected by such Director or Officer
        and by a majority vote of a Disinterested Quorum or, if a
        Disinterested Quorum cannot be obtained, then by a majority vote
        of the Board;

             (ii) A panel of three arbitrators selected from the panels
        of arbitrators of the American Arbitration Association in
        Wisconsin; provided, that (A) one arbitrator shall be selected
        by such Director or Officer, the second arbitrator shall be
        selected by a majority vote of a Disinterested Quorum or, if a
        Disinterested Quorum cannot be obtained, then by a majority vote
        of the Board, and the third arbitrator shall be selected by the
        two previously selected arbitrators, and (B) in all other
        respects (other than this Article VIII), such panel shall be
        governed by the American Arbitration Association's then existing
        Commerical Arbitration Rules; or

             (iii)     A court pursuant to and in accordance with
        Section 180.0854 of the Statute.

             (b)  In any such determination by the selected Authority there
   shall exist a rebuttable presumption that the Director's or Officer's
   conduct did not constitute a Breach of Duty and that indemnification
   against the requested amount of Liabilities is required.  The burden of
   rebutting such a presumption by clear and convincing evidence shall be on
   the Corporation or such other party asserting that such indemnification
   should not be allowed.

             (c)  The Authority shall make its determination within sixty
   days of being selected and shall submit a written opinion of its
   conclusion simultaneously to both the Corporation and the Director or
   Officer.

             (d)  If the Authority determines that indemnification is
   required hereunder, the Corporation shall pay the entire requested amount
   of Liabilities (net of any Expenses previously advanced pursuant to
   Section 8.05), including interest thereon at a reasonable rate, as
   determined by the Authority, within ten days of receipt of the Authority's
   opinion; provided, that, if it is determined by the Authority that a
   Director or Officer is entitled to indemnification against Liabilities'
   incurred in connection with some claims, issues or matters, but not as to
   other claims, issues or matters, involved in the subject Proceeding, the
   Corporation shall be required to pay (as set forth above) only the amount
   of such requested Liabilities as the Authority shall deem appropriate in
   light of all of the circumstances of such Proceeding.

             (e)  The determination by the Authority that indemnification is
   required hereunder shall be binding upon the Corporation regardless of any
   prior determination that the Director or Officer engaged in a Breach of
   Duty.

             (f)  All Expenses incurred in the determination process under
   this Section 8.04 by either the Corporation or the Director or Officer,
   including, without limitation, all Expenses of the selected Authority,
   shall be paid by the Corporation.

             8.05.     Mandatory Allowance of Expenses.

             (a)  The Corporation shall pay or reimburse from time to time or
   at any time, within ten days after the receipt of the Director's or
   Officer's written request therefor, the reasonable Expenses of the
   Director or Officer as such Expenses are incurred; provided, the following
   conditions are satisfied:

             (i)  The Director or Officer furnishes to the Corporation
        an executed written certificate affirming his or her good faith
        belief that he or she has not engaged in misconduct which
        constitutes a Breach of Duty; and

             (ii) The Director or Officer furnishes to the Corporation
        an unsecured executed written agreement to repay any advances
        made under this Section 8.05 if it is ultimately determined by
        an Authority that he or she is not entitled to be indemnified by
        the Corporation for such Expenses pursuant to Section 8.04.

             (b)  If the Director or Officer must repay any previously
   advanced Expenses pursuant to this Section 8.05, such Director or Officer
   shall not be required to pay interest on such amounts.

             8.06.     Indemnification and Allowance of Expenses of Certain
   Others.

             (a)  The Board may, in its sole and absolute discretion as it
   deems appropriate, pursuant to a majority vote thereof, indemnify a
   director or officer of an Affiliate (who is not otherwise serving as a
   Director or Officer) against all Liabilities, and shall advance the
   reasonable Expenses, incurred by such director or officer in a Proceeding
   to the same extent hereunder as if such director or officer incurred such
   Liabilities because he or she was a Director or Officer, if such director
   or officer is a Party thereto because he or she is or was a director or
   officer of the Affiliate.

             (b)  The Corporation shall indemnify an employee who is not a
   Director or Officer, to the extent he or she has been successful on the
   merits or otherwise in defense of a Proceeding, for all reasonable
   Expenses incurred in the Proceeding if the employee was a Party because he
   or she was an employee of the Corporation.

             (c)  The Board may, in its sole and absolute discretion as it
   deems appropriate, pursuant to a majority vote thereof, indemnify (to the
   extent not otherwise provided in Section 8.06(b) hereof) against
   Liabilities incurred by, and/or provide for the allowance of reasonable
   Expenses of, an employee or authorized agent of the Corporation acting
   within the scope of his or her duties as such and who is not otherwise a
   Director or Officer.

             8.07.     Insurance.  The Corporation may purchase and maintain
   insurance on behalf of a Director or Officer or any individual who is or
   was an employee or authorized agent of the Corporation against any
   Liability asserted against or incurred by such individual in his or her
   capacity as such or arising from his or her status as such, regardless of
   whether the Corporation is required or permitted to indemnify against any
   such Liability under this Article VIII.

             8.08.     Notice to the Corporation.  A Director, Officer or
   employee shall promptly notify the Corporation in writing when he or she
   has actual knowledge of a Proceeding which may result in a claim of
   indemnification against Liabilities or allowance of Expenses hereunder,
   but the failure to do so shall not relieve the Corporation of any
   liability to the Director, Officer or employee hereunder unless the
   Corporation shall have been irreparably prejudiced by such failure (as
   determined, in the case of Directors or Officers only, by an Authority
   selected pursuant to Section 8.04(a)).

             8.09.     Severability.  If any provision of this Article VIII
   shall be deemed invalid or inoperative, or if a court of competent
   jurisdiction determines that any of the provisions of this Article VIII
   contravene public policy, this Article VIII shall be construed so that the
   remaining provisions shall not be affected, but shall remain in full force
   and effect, and any such provisions which are invalid or inoperative or
   which contravene public policy shall be deemed, without further action or
   deed by or on behalf of the Corporation, to be modified, amended and/or
   limited, but only to the extent necessary to render the same valid and
   enforceable; it being understood that it is the Corporation's intention to
   provide the Directors and Officers with the broadest possible protection
   against personal liability allowable under the Statute.

             8.10.     Nonexclusivity of Article VIII.  The rights of a
   Director, Officer or employee (or any other person) granted under this
   Article VIII shall not be deemed exclusive of any other rights to
   indemnification against Liabilities or allowance of Expenses which the
   Director, Officer or employee (or such other person) may be entitled to
   under any written agreement, Board resolution, vote of shareholders of the
   Corporation or otherwise, including, without limitation, under the
   Statute.  Nothing contained in this Article VIII shall be deemed to limit
   the Corporation's obligations to indemnify against Liabilities or allow
   Expenses to a Director, Officer or employee under the Statute.

             8.11.     Contractual Nature of Article VIII; Repeal or
   Limitation of Rights.  This Article VIII shall be deemed to be a contract
   between the Corporation and each Director, Officer and employee of the
   Corporation and any repeal or other limitation of this Article VIII or any
   repeal or limitation of the Statute or any other applicable law shall not
   limit any rights of indemnification against Liabilities or allowance of
   Expenses then existing or arising out of events, acts or omissions
   occurring prior to such repeal or limitation, including, without
   limitation, the right to indemnification against Liabilities or allowance
   of Expenses for Proceedings commenced after such repeal or limitation to
   enforce this Article VIII with regard to acts, omissions or events arising
   prior to such repeal or limitation.

                             ARTICLE IX.  AMENDMENTS

             9.01.     By Shareholders.  These bylaws may be amended or
   repealed and new bylaws may be adopted by the shareholders at any annual
   or special meeting of the shareholders at which a quorum is in attendance.

             9.02.     By Directors.  Except as otherwise provided by the
   Wisconsin Business Corporation Law or the articles of incorporation, these
   bylaws may also be amended or repealed and new bylaws may be adopted by
   the Board of Directors by affirmative vote of a majority of the number of
   directors present at any meeting at which a quorum is in attendance;
   provided, however, that the shareholders in adopting, amending or
   repealing a particular bylaw may provide therein that the Board of
   Directors may not amend, repeal or readopt that bylaw.

             9.03.     Implied Amendments.  Any action taken or authorized by
   the shareholders or by the Board of Directors which would be inconsistent
   with the bylaws then in effect but which is taken or authorized by
   affirmative vote of not less than the number of shares or the number of
   directors required to amend the bylaws so that the bylaws would be
   consistent with such action shall be given the same effect as though the
   bylaws had been temporarily amended or suspended so far, but only so far,
   as is necessary to permit the specific action so taken or authorized.




                                                                   Exhibit 21

                           Subsidiaries of the Company
                               as of May 25, 1995     


             The Company owns all of the stock of the following corporations:

        Name                          State of Incorporation

   Marcus Theatres Corporation               Wisconsin
   Marcus Restaurants, Inc.                  Wisconsin
   B & G Realty, Inc.                        Wisconsin
   First American Finance Corporation        Wisconsin
   Marc Plaza Corporation                    Wisconsin
   Pfister Corporation                       Wisconsin
   Marcus Geneva, Inc.                       Wisconsin
   Marcus Hotels, Inc.                       Wisconsin
   Budgetel Inns, Inc.                       Wisconsin

             Marcus Theatres Corporation owns all of the stock of the
   following corporations:

        Name                          State of Incorporation 

   Appleton Theatres Corporation             Wisconsin
   Centre Theatres Corporation               Wisconsin
   La Crosse Amusement Company               Wisconsin
   Lake-Vue Drive-In Corp.                   Wisconsin
   Marcus Cinemas, Inc.                      Wisconsin
   Marcus Productions,, Inc.                 Wisconsin
   M & S Amusement, Inc.                     Wisconsin
   Pilgrim Theatre Corporation               Wisconsin
   Southtown Corporation                     Wisconsin
   Starlight-24 Corporation                  Wisconsin
   Stephen Amusement Corporation             Wisconsin
   Tower 41-Corporation                      Wisconsin
   Vending Corporation                       Wisconsin
   41-Bowl, Inc.                             Wisconsin
   Marcus Amusement Co., Inc.                Wisconsin


             Budgetel Inns, Inc. owns all of the stock of the following
   corporations:

        Name                                   State of Incorporation 

   Budgetel Partners, Inc.                            Wisconsin
   Guest House Inn-Appleton, Inc.                     Wisconsin
   Guest House Inn of Manitowoc, Inc.                 Wisconsin
   Marc's Budgetel of Nebraska, Inc.                  Nebraska
   Budgetel Franchises International, Inc.            Wisconsin
   Woodfield Refreshments of Colorado, Inc.           Colorado

             Marcus Restaurants, Inc. owns all of the stock of the following
   corporations, except it owns 50% of 642, Inc.:

        Name                                      State of Incorporation

   Marc's Carryout Corporation                           Wisconsin
   Tops, Inc.                                            Illinois
   B & G Leasing Corporation                             Wisconsin
   Captains-Juneau, Inc.                                 Wisconsin
   Captains-Mayfair, Inc.                                Wisconsin
   Captains--Wausau, Inc.                                Wisconsin
   Captains-Kenosha, Inc.                                Wisconsin
   Colony Inns Southgate Corporation                     Wisconsin
   Marc's Steak House, Inc.                              Wisconsin
   642, Inc.                                             Wisconsin
   Red Garter-Manitowoc, Inc.                            Wisconsin
   Captains-Appleton, Inc.                               Wisconsin
   Speciality Products Corporation of Wisconsin          Wisconsin
   Glendale Refreshments, Inc.                           Wisconsin
   Grand Avenue Refreshments, Inc.                       Wisconsin

   Marcus Restaurants, Inc. has an option to purchase the remaining 50% of
   the stock of 642, Inc. for $5.

             Colony Inns Southgate Corporation owns 80% of the stock of
   Colony Inns Refreshments, Inc., a Wisconsin corporation, and has an option
   to purchase the remaining 20% for $5.

             Marcus Hotels, Inc. owns all of the stock of Marcus Northstar,
   Inc., a Minnesota corporation.





                                                                 Exhibit 23.1

               Consent of Ernst & Young LLP, Independent Auditors


   We consent to the incorporation by reference in Registration Statements
   (Forms S-8 No. 33-18801 and No. 33-55695) of The Marcus Corporation of our
   report dated July 21, 1995, with respect to the consolidated financial
   statements of The Marcus  Corporation included in this Annual Report (Form
   10-K) for the year ended May 25, 1995.



                            ERNST & YOUNG LLP




   Milwaukee, Wisconsin
   August 23, 1995


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<ARTICLE> 5
<LEGEND>
THE SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE MARCUS
CORPORATION'S FINANCIAL STATEMENTS AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE
TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          MAY-25-1995
<PERIOD-START>                             MAY-27-1994
<PERIOD-END>                               MAY-25-1995
<CASH>                                           8,798
<SECURITIES>                                         0
<RECEIVABLES>                                    6,166
<ALLOWANCES>                                         0
<INVENTORY>                                          0
<CURRENT-ASSETS>                                21,642
<PP&E>                                         507,990
<DEPRECIATION>                                 133,706
<TOTAL-ASSETS>                                 407,082
<CURRENT-LIABILITIES>                           52,253
<BONDS>                                        116,364
<COMMON>                                         7,522
                                0
                                          0
<OTHER-SE>                                     206,942
<TOTAL-LIABILITY-AND-EQUITY>                   407,082
<SALES>                                        263,193
<TOTAL-REVENUES>                               277,990
<CGS>                                          144,529
<TOTAL-COSTS>                                  231,195
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                             (8,587)
<INCOME-PRETAX>                                 40,196
<INCOME-TAX>                                    16,060
<INCOME-CONTINUING>                             24,136
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    24,136
<EPS-PRIMARY>                                     1.84
<EPS-DILUTED>                                     1.84
        

</TABLE>


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