MATTEL INC /DE/
10-K, 1994-03-25
GAMES, TOYS & CHILDREN'S VEHICLES (NO DOLLS & BICYCLES)
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                      SECURITIES AND EXCHANGE COMMISSION
                           Washington, D. C. 20549


                                 FORM 10-K



(Mark One)

[X]      Annual report pursuant to section 13 or 15(d) of the Securities
         Exchange Act of 1934 [Fee Required] for the fiscal year ended
         December 31, 1993.

[_]      Transition report pursuant to section 13 or 15(d) of the Securities
         Exchange Act of 1934 [No Fee Required] for the transition period
         from _________ to _________.


Commission File Number  001-05647
- ---------------------------------


                                MATTEL, INC.
                                ------------
             (Exact name of registrant as specified in its charter)


         Delaware                                                 95-1567322
- ----------------------------                               -------------------
(State or other jurisdiction                               (I.R.S. Employer
 of incorporation)                                         Identification No.)



333 Continental Boulevard, El Segundo, California                   90245-5012
- -------------------------------------------------                   ----------
(Address of principal executive offices)                            (Zip Code)


(Registrant's telephone number, including area code)            (310) 524-2000
                                                                --------------


          Securities registered pursuant to Section 12(b) of the Act:

<TABLE>
<CAPTION>
                                                        Name of each exchange
Title of each class                                      on which registered
- -------------------                                     ---------------------
<S>                                                     <C>
Common stock, $1 par value (and                         New York Stock Exchange
  the associated Preference                             Pacific  Stock Exchange
  Share Purchase Rights)

6-7/8% Senior Notes Due 1997                            New York Stock Exchange

6-3/4% Senior Notes Due 2000                            (None)

</TABLE>

          Securities registered pursuant to Section 12(g) of the Act:

                                    (None)

     Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past 90 days.    Yes [X]         No [_]

     Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to
the best of registrant's knowledge, in definitive proxy or information
statement incorporated by reference in Part III of this Form 10-K or any
amendment of this Form 10-K.  [_]

    The aggregate market value of the voting stock held by non-affiliates of
the registrant as of the close of business on March 18, 1994 was $4,493,882,507.

Number of shares outstanding of registrant's common stock as of March 18, 1994:
                Common Stock - $1 par value -- 177,098,818 shares

                     DOCUMENTS INCORPORATED BY REFERENCE

1.  Portions of the Mattel, Inc. Annual Report to Shareholders for the year
    ended December 31, 1993 (Incorporated into Parts I, II and IV).

2.  Portions of the Mattel, Inc. 1994 Notice of Annual Meeting of Stockholders
    and Proxy Statement, to be filed with the Securities and Exchange Commission
    within 120 days after the close of the registrant's fiscal year
    (Incorporated into Part III).

<PAGE>

                                   PART I
                                   ------


Item 1.            Business
- -------            --------

       The Company designs, develops, manufactures, markets and distributes a
broad variety of toy products on a worldwide basis.  Measured by revenues, the
Company is the second largest toy company in the world.  The Company's three
strongest principal product lines are BARBIE fashion dolls and doll clothing and
accessories, FISHER-PRICE toys and juvenile products and the Company's Disney-
licensed toys, each of which has broad worldwide appeal.  Additional current
principal product lines consist of die-cast vehicles and accessories, including
HOT WHEELS; large dolls; preschool toys, including SEE 'N SAY talking toys; and
the UNO and SKIP-BO games.  Revenues for 1993 of $2.7 billion were a record
level for the Company.

       In November 1993, Fisher-Price, Inc. ("Fisher-Price") became a wholly-
owned subsidiary of Mattel as a result of a merger transaction (the "Fisher-
Price Merger").  See Note 2 to the Consolidated Financial Statements in the
Annual Report to Shareholders for the year ended December 31, 1993 (the
"Annual Report to Shareholders"), incorporated herein by reference and Item 4
"Submission of Matters to a Vote of Security Holders" below.  As used herein,
unless the context requires otherwise, "Mattel" refers to Mattel, Inc., and its
subsidiaries other than Fisher-Price, and the "Company" refers to Mattel
together with Fisher-Price.

       Mattel was incorporated in California in 1948 and reincorporated in
Delaware in 1968.  Its executive offices are located at 333 Continental
Boulevard, El Segundo, California 90245-5012, telephone (310) 524-2000.

Competition and Industry Background
- -----------------------------------

       Competition in the toy industry is based primarily on price, quality and
play value.  In recent years, the toy industry has experienced rapid
consolidation driven, in part, by the desire of industry competitors to offer
a range of products across a broader variety of categories. In the United
States, the Company competes with several large toy companies, including Hasbro,
Inc. and Tyco Toys, Inc. as well as a number of smaller toy companies.  The
larger toy companies have pursued a strategy of focusing on core product lines.
Core product lines are lines which are expected to be marketed for an extended
period of time, and which historically have provided relatively consistent
growth in sales and profitability.  By focusing on core product lines, toy
manufacturers have been able to reduce their reliance on new product
introductions and the associated risk and volatility.  The juvenile products
market, in which Fisher-Price is one of the leading companies, is more
fragmented.  The more significant competitors in this area include Gerry Baby
Products Company, Century Products Company, Graco Children's Products, Inc.,
Cosco, Inc. and Evenflo Juvenile Furniture Company, Inc.


                                     2
<PAGE>

       The toy industry is also experiencing a shift toward greater
consolidation of retail distribution channels, such as large specialty toy
stores and discount retailers, including Toys R Us, Wal-Mart, Kmart and Target,
which have increased their overall share of the retail market.  This
consolidation has resulted in an increasing reliance among retailers on the
large toy companies because of their financial stability and their ability to
support products through advertising and promotion and to distribute products
on a national basis.  These retailers' growing acceptance of electronic data
interchange has provided toy manufacturers with an ability to more closely
monitor consumers' acceptance of a particular product or product line.

       Over the last ten years, toy companies based in the United States have
expanded their international marketing and manufacturing operations.  The
Company believes a strong international distribution system can add
significantly to the sales volume of core product lines and extend the life
cycles of newly-developed products.

Seasonality
- -----------

       Sales of toy products at retail are seasonal, with a majority of retail
sales occurring during the period from September through December.
Consequently, shipments of toy products to retailers are greater in the third
and fourth quarters than in each of the first and second quarters.  As the
large toy retailers become more efficient in their control of inventory levels,
this seasonality is likely to increase.

       In anticipation of this seasonal increase in retail sales, the Company
significantly increases its production in advance of the peak selling period,
resulting in a seasonal build-up of inventory levels.  In addition, the
Company and others in the industry develop sales programs, including offering
extended payment terms, to encourage retailers to purchase merchandise earlier
in the year.  These sales programs, coupled with seasonal shipping patterns,
result in significant peaks in the third and fourth quarters in the respective
levels of inventories and accounts receivable, which contribute to a seasonal
working capital financing requirement.  See "Seasonal Financing."

Products
- --------

       The Company has been able to record consistent sales and earnings growth
by focusing on a number of core product lines supplemented by various new
product introductions.  The Company's three strongest core product lines are
BARBIE fashion dolls and doll clothing and accessories, FISHER-PRICE toys and
juvenile products, and the Company's Disney-licensed toys, each of which has
broad worldwide appeal.  Additional current core product lines consist of
die-cast vehicles and accessories, including HOT WHEELS; large dolls; preschool
toys, including SEE 'N SAY talking toys; and the UNO and SKIP-BO games.  Core
product lines are expected to be marketed for an extended period of time and
historically have provided relatively consistent growth in sales and


                                     3
<PAGE>

profitability.  For the year ended December 31, 1993, core products accounted
for approximately 86% of sales.  In order to provide greater flexibility in the
manufacture and delivery of products, and as part of a continuing effort to
reduce manufacturing costs, the Company has concentrated production of most
of its core products in Company-owned facilities and generally uses independent
contractors for the production of non-core products.

       With respect to new product introductions, the Company's strategy is to
begin production on a limited basis until a product's initial success has been
proven in the marketplace.  The production schedule is then modified to meet
anticipated demand.  The Company further limits its risk by generally having
independent contractors manufacture new product lines in order to minimize
capital expenditures associated with new product introductions.  This strategy
has reduced inventory risk and significantly limited the potential loss
associated with new product introductions.

       New product introductions in 1993 included the HOLLYWOOD HAIR BARBIE
doll and the MY SIZE BARBIE doll, the addition of a series of dolls based on
the animated feature "Snow White and the Seven Dwarfs" to the Company's
Disney line, the BABY WALK 'N ROLL and SALLY SECRETS large dolls and the
addition of the ATTACK PACK line of monster trucks to the Company's HOT
WHEELS line.  The Company also introduced a line of activity toys called
McDONALD'S HAPPY MEAL MAGIC.

       New product introductions in 1994 will include the Gymnast BARBIE,
Bedtime BARBIE and DR. BARBIE dolls; Fisher-Price's new plush RUMPLE BEARS,
TRIPLE ARCADE electronic game, and electronic learning toys; the additions of
COLOR FX and HOT WHEELS TOP SPEED PIPEJAMMER vehicles to the HOT WHEELS line;
and the addition to the Company's Disney line of a series of plush products,
action figures and small dolls based on the animated feature "The Lion King".
The Company also will introduce a new line of large dolls called DREAMLAND
Babies, and Nickelodeon THINGMAKER, a new activity toy.  In conjunction with
the release of the feature film "The Flintstones," the Company will introduce
a line of small dolls, large dolls, action figures and accessories.

International Operations
- ------------------------

       Revenues from the Company's international operations represented
approximately 40% of total consolidated revenues in 1993.  Products which are
developed and marketed successfully in the United States typically generate
incremental sales and profitability when marketed through the Company's
international distribution network. Generally, products marketed
internationally are the same as those marketed domestically, although some are
developed or adapted for particular international markets.  The Company sells
its products directly through its wholly-owned subsidiaries in Australia,
Austria, the Benelux countries, Canada, Chile, France, Germany, Greece, Italy,
Japan, Mexico, Scandinavia, Spain, Switzerland, the United Kingdom and in
certain areas of Eastern Europe and Asia.  In 1994, the Company will begin
selling its products directly in Argentina, Portugal and Venezuela


                                     4
<PAGE>

through newly established subsidiaries.  In addition to direct sales, the
Company sells principally through distributors in Central and South America,
the Middle East, South Africa and Southeast Asia.  It also licenses some of its
products to other toy companies for sale in various other countries.  Until
December 1993, Mattel also distributed the Nintendo Entertainment System and
related products in Australia.  See "Licenses and Distribution Agreements."

       The strength of the U.S. dollar relative to other currencies can
significantly affect the revenues and profitability of the Company's
international operations.  The Company hedges intercompany purchases and sales
of inventory in order to protect local cash flows and profitability from
currency fluctuations.  See "Foreign Currency Contracts."  For financial
information by geographic area, see Note 8 to the Consolidated Financial
Statements in the Annual Report to Shareholders, incorporated herein by
reference.

Product Design and Development
- ------------------------------

       Through its product design and development group, the Company regularly
refreshes, redesigns and extends existing product lines and develops innovative
new product lines.  The Company's success is dependent on its ability to
continue this activity.  Product design and development are principally
conducted by a group of professional designers and engineers employed by the
Company.

       License agreements with third parties permit the Company to utilize the
name, character or product of the licensor in its product line.  A principal
licensor is The Walt Disney Company, which licenses many of its characters for
use on the Company's products.  The Company also has entered into license
agreements with, among others, McDonald's, Inc., MCA Universal Merchandising,
Inc., the Time Warner Entertainment Company, L.P. and DC Comics, Inc. units of
Time Warner Inc., LucasArts Entertainment Company, Turner Home Entertainment,
Inc., Hanna-Barbera Productions, Inc., American Greeting Cards, Inc.,
Children's Television Workshop, and Viacom International, Inc. relating to its
Nickelodeon properties.  A number of these licenses relate to product lines
that are significant to the Company.

       Independent toy designers and developers bring products to the Company
and are generally paid a royalty on the net sales price of products licensed by
the Company.  These independent toy designers may also create different products
for other toy companies.

       The Company devotes substantial resources to product design and
development.  During the years ended December 31, 1993, December 31, 1992 and
December 31, 1991, the Company expended approximately $75 million, $77 million
and $56 million, respectively, in connection with the design and development of
products, exclusive of royalty payments.


                                     5
<PAGE>

Advertising and Promotion
- -------------------------

       The Company supports its product lines with extensive advertising and
consumer promotions.  Advertising continues at varying levels throughout the
year and peaks during the Christmas season.  Advertising includes television and
radio commercials and magazine and newspaper ads.  Promotions include in-store
displays, coupons, merchandising materials and major events focusing on products
and tie-ins with various consumer product companies. To further promote the
Company and its products, the Company participates in the attractions "It's A
Small World" at Disneyland and Disney World and "Autopia" at Euro Disneyland
under a ten-year agreement with The Walt Disney Company.  The Company also
participates in toy stores in Disneyland and in the Disney Village Market Place
near Disney World and commenced participation in a new toy store in Euro
Disneyland in December 1993.  Separately, the Company has established a total of
six BARBIE Boutiques in F.A.O. Schwarz toy stores, including the "BARBIE on
Madison" boutique at the F.A.O. Schwarz flagship store in New York City.

       During the years ended December 31, 1993, December 31, 1992 and
December 31, 1991, Mattel spent approximately $427 million (16% of net sales),
$403 million (16% of net sales) and $308 million (15% of net sales),
respectively, on worldwide advertising and promotion.

Marketing and Sales
- -------------------

       The Company's toy products are sold throughout the world.  In the United
States, the Company's products are distributed directly to large retailers,
including discount and free-standing toy stores, chain stores and department
stores, and other retail outlets and, to a limited extent, to wholesalers.
Discount and free-standing toy stores continue to increase their market share.
During the year ended December 31, 1993, Toys R Us and Wal-Mart accounted for
approximately 22% and 10%, respectively, of worldwide consolidated net sales and
were the only customers accounting for 10% or more of consolidated net sales.

       In general, the Company's major domestic and international customers
review its product lines and product concepts for the upcoming year at showings
beginning in late summer.  The Company also participates in the domestic and
international toy industry trade fairs in the first quarter of the year.  A
majority of the full-year orders are received by May 1.  As is traditional in
the toy industry, these orders may be canceled at any time before they are
shipped. Historically, the greater proportion of shipments of products to
retailers occurs during the third and fourth quarters of the year.
See "Seasonality."

       Through its marketing research department, the Company conducts basic
consumer research and product testing and monitors demographic factors and
trends.  This information assists the Company in evaluating consumer acceptance
of products, including an analysis of increasing or decreasing demand for its
products.

       The Company bases its production schedules on customer orders, modified
by historical trends, results of market research and current market information.
The actual


                                     6
<PAGE>

shipments of products ordered and the order cancellation rate are affected by
consumer acceptance of the product line, the strength of competing products,
marketing strategies of retailers and overall economic conditions.  Unexpected
changes in these factors can result in a lack of product availability or excess
inventory in a particular product line.

Manufacturing
- -------------

       The Company's products are manufactured in Company facilities and by
independent contractors.  Products are also purchased from unrelated entities
that design, develop and manufacture the products.  In order to provide greater
flexibility in the manufacture and delivery of products, and as part of a
continuing effort to reduce manufacturing costs, the Company has concentrated
production of most of its core products in the Company's facilities and
generally uses independent contractors for the production of non-core products.

       As a result of the Fisher-Price Merger, Mattel acquired manufacturing
facilities in the states of Kentucky and New York, and in England and Mexico,
which are in addition to its existing manufacturing facilities in the Far East
(China, Indonesia and Malaysia), Mexico and Italy.  The Company also utilizes
independent contractors to manufacture products in the United States, the Far
East and Australia.  To protect the stability of its product supply, the Company
produces many of its key products in more than one facility.

       Foreign countries in which the Company's products are manufactured
(principally China, Indonesia, Malaysia and Mexico) currently enjoy "most
favored nation" ("MFN") status under U.S. tariff laws, which provides the most
favorable category of U.S. import duties.  As a result of conditions in China,
there has been, and may be in the future, opposition to the extension of MFN
status for China.  In May 1993, President Clinton signed an executive order
extending MFN status for China through June 3, 1994.

       The loss of MFN status for China would result in a substantial increase
in the import duty for toys manufactured in China and imported into the United
States and would result in increased costs for the Company and others in the toy
industry.  The impact of such an event on the Company would be significantly
mitigated by the Company's ability to source product for the U.S. market from
countries other than China and ship product manufactured in China elsewhere.
Toward that end, the Company has extended its production capacity in other
countries.  In addition, all of the manufacturing facilities gained by the
Company in the Fisher-Price Merger are outside of China, although some
Fisher-Price product is sourced in China. A number of other factors, including
the Company's ability to pass along the added costs through price increases and
the pricing policies of vendors in China, could further mitigate the impact of
a loss of China's MFN status.


                                     7
<PAGE>

       On February 8, 1994, the European Union ("EU") adopted quotas on the
importation of certain classes of toys (as well as other products) manufactured
in China, although regulations implementing the quotas have yet to be
promulgated.  The Company expects that the impact of these quotas on its
business will be significantly mitigated by shifts in demand in favor of toy
categories not subject to the quotas, and by the ability of the Company to
source product for the EU from countries other than China and ship product
manufactured in China elsewhere.  The Company does not currently expect that
these quotas will have a material effect on its business.

Commitments
- -----------

       In the normal course of business, the Company enters into contractual
arrangements for future purchases of goods and services to ensure availability
and timely delivery, and to obtain and protect the right to create and market
certain toys.  Such arrangements include commitments for future inventory
purchases and royalty payments pursuant to licensing agreements.  Certain of
these purchase agreements and licenses contain provisions for guaranteed or
minimum payments during the terms of the contracts and licenses.  See
"Management's Discussion and Analysis of Results of Operations and Financial
Condition--Commitments" and Note 7 to the Consolidated Financial Statements
in the Annual Report to Shareholders, incorporated herein by reference.

Licenses and Distribution Agreements
- ------------------------------------

       The Company's level of licensing activity has expanded in recent years.
Royalties paid to licensors during the years ended December 31, 1993,
December 31, 1992 and December 31, 1991 were approximately $69 million,
$50 million and $39 million, respectively.

       The Company also distributes products which are independently designed
and manufactured.  The Company's agreement for the distribution of the Nintendo
Entertainment System and related products in Australia was terminated in
December 1993.

Foreign Currency Contracts
- --------------------------

       From time to time, the Company enters into foreign currency forward
exchange contracts, swaps and options as hedges of inventory purchases and sales
and various other intercompany transactions.  The contracts are intended to fix
a portion of the Company's product cost and intercompany cash flows, and thereby
moderate the impact of currency fluctuations.  The Company does not speculate
in foreign currencies.

       For additional information regarding foreign currency contracts, see
Note 7 to the Consolidated Financial Statements in the Annual Report to
Shareholders, incorporated herein by reference.


                                     8
<PAGE>

Seasonal Financing
- ------------------

       The Company's financing of seasonal working capital typically grows
throughout the first half of the year and peaks in the third or fourth quarter,
when accounts receivable are at their highest due to increased sales volume and
Company sales programs, and when inventories are at their highest in
anticipation of expected second half sales volume.  See "Seasonality."
Borrowings for seasonal financing are generally repaid in full by year-end from
cash flows generated in the fourth quarter from sales and collection of accounts
receivable.

       To finance its working capital requirements, the Company maintains and
periodically revises or replaces a revolving credit agreement with a commercial
bank group.  The agreement in effect during 1993, which was recently replaced
(see below), was amended in the first quarter of 1993 to increase the total
facility to $350 million from $250 millon and to release the banks' lien on
Mattel's inventory and receivables.  Within the total facility, up to $175.0
million was a standard revolving credit line available for either advances or
letters of credit in support of commercial paper issuances.  Interest was
charged at alternative rates selected by Mattel not greater than the prime rate
charged by the agent bank, plus a commitment fee of 3/8 of one percent of the
unused line available for advances and 1/2 of one percent of the amount
utilized for standby letters of credit.  The remaining $175.0 million was
available for nonrecourse purchases of certain trade accounts receivable of
Mattel by the commercial bank group providing the credit line.  The agreement
required Mattel to comply with certain consolidated financial ratios and to
maintain certain levels of income.

       In 1993, the Company's domestic seasonal borrowings outstanding under
the revolving credit agreement and other bank borrowings averaged approximately
$45.1 million and reached a peak of approximately $167.0 million during the
third quarter.  This balance was fully repaid by December 31, 1993.  The
Company's 1993 seasonal borrowings outstanding under foreign credit lines
averaged approximately $55.1 million, reached a peak of approximately
$76.1 million in the third quarter, and were also fully repaid by year end.

       Effective in March 1994, the Company renegotiated its revolving credit
agreement.  The new agreement consists of unsecured facilities providing a total
of $500.0 million in seasonal financing from the same group of commercial banks.
The facilities provide for up to $250.0 million in advances and backup for
commercial paper issuances ($125.0 million of which is a 364-day facility and
the other $125.0 million is a 3-year facility), and up to an additional
$250.0 million (a 3-year facility) for nonrecourse purchases of certain trade
accounts receivable by the bank group. In connection with the agreement,
the Company is to comply with certain consolidated financial covenants for
debt-to-capital, interest coverage and tangible net worth levels.

       Concurrently with the consummation of the Fisher-Price Merger, the
Fisher- Price domestic seasonal credit line was terminated with a view to
financing Fisher- Price's domestic seasonal working capital needs under Mattel's
revolving credit agreement.  During 1994, the Company expects to finance
Fisher-Price's foreign seasonal working capital needs under Mattel's seasonal
credit facilities and to terminate Fisher-Price's foreign seasonal credit lines.


                                      9
<PAGE>

       Borrowings for seasonal financing were significantly reduced in 1993
primarily as a result of a higher level of cash at the beginning of the year,
the issuance by the Company in May 1993 of $100 million aggregate principal
amount of 6-3/4% Notes due 2000 and the utilization of the Company's accounts
receivable sales facility.

       The Company believes the amounts available to it under its revolving
credit agreement and its foreign credit lines will be adequate to meet its
seasonal financing requirements.

Raw Materials
- -------------

       Packaging materials, most plastics and zinc essential to the production
and marketing of toy products are currently in adequate supply.  These and other
raw materials are generally available from a number of suppliers.

Trademarks, Copyrights, and Patents
- -----------------------------------

       Most of the Company's products are sold under trademarks, trade names
and copyrights and a number of those products incorporate patented devices or
designs.  Trade names and trademarks are significant assets to the Company in
that they provide product recognition and acceptance worldwide.

       The Company customarily seeks patent, trademark or copyright protection
covering its products, and it owns or has applications pending for United States
and foreign patents covering many of its products.  A number of these trademarks
and copyrights relate to product lines that are significant to the Company and
the Company believes its rights to these properties are adequately protected.

       The Company also licenses various of its trademarks, characters and other
property rights to others for use in connection with the sale by others of
non-toy products and other products which do not compete with the Company's
products.

Government Regulations
- ----------------------

       The Company's toys are subject to the provisions of the Consumer Product
Safety Act, the Federal Hazardous Substances Act and the Flammable Fabrics Act,
and the regulations promulgated thereunder.  The Consumer Product Safety Act and
the Federal Hazardous Substances Act enable the Consumer Product Safety
Commission (the "CPSC") to exclude from the market consumer products that fail
to comply with applicable product safety regulations or otherwise create a
substantial risk of injury, and articles that contain excessive amounts of a
banned hazardous substance.  The Flammable Fabrics Act enables the CPSC to
regulate and enforce flammability standards for fabrics used in consumer
products.  The CPSC may also require the repurchase by the manufacturer of
articles which are banned.  Similar laws exist in some states and cities and in
various international markets.

                                     10
<PAGE>

       Fisher-Price's car seats are subject to the provisions of the National
Highway Transportation Safety Act, which enables the National Highway Traffic
Safety Administration ("NHTSA") to promulgate performance standards for child
restraint systems.  Fisher-Price conducts periodic tests to ensure that its
child restraint systems meet applicable standards.  A Canadian agency,
Transport Canada, also regulates child restraint systems sold for use in Canada.
As with the CPSC, NHTSA and Transport Canada can require the recall and
repurchase or repair of products which do not meet their respective standards.

       The Company maintains a quality control program to ensure product safety
compliance with the various federal, state and international requirements.

Effects of Inflation
- --------------------

       Inflation rates in the U.S. and major foreign countries in which the
Company operates have not had a significant impact on operating results for the
three years ended December 31, 1993.  The U.S. Consumer Price Index increased
2.7% in 1993, 2.9% in 1992 and 3.1% in 1991.  The Company is afforded some
protection from the impact of inflation as a result of high turnover of
inventories and benefitted from inflation on the repayment of fixed-rate
liabilities during these periods.

Employees
- ---------

       The total number of persons employed by the Company and its subsidiaries
at any one time varies because of the seasonal nature of its manufacturing
operations.  At December 31, 1993, the Company's total number of employees,
including its international operations, was approximately 21,000.


                                     11
<PAGE>

Executive Officers of the Registrant
- ------------------------------------

       The executive officers of the Company, all of whom are appointed annually
by the Board of Directors and serve at the pleasure of the Board, are as
follows:

<TABLE>
<CAPTION>                                                                                                                     OFF
                                                                  EXECUTIVE
                                                                   OFFICER
        NAME             AGE               POSITION                 SINCE
- ---------------------    ---    -------------------------------   ---------
<S>                      <C>    <C>                               <C>
John W. Amerman           62    Chairman of the Board &                1980
                                Chief Executive Officer

Jill E. Barad             42    President & Chief Operating            1984
                                Officer and a Director of
                                Mattel, Inc.

James A. Eskridge         51    President, Fisher-Price, Inc.          1988
                                and a Director of Mattel, Inc.

Joseph C. Gandolfo        51    President, Mattel Operations           1990

Lindsey F. Williams       57    President, Mattel International        1976
                                and a Director of Mattel, Inc.

Michael G. McCafferty     55    Executive Vice President &             1985
                                Chief Financial Officer

N. Ned Mansour            45    Senior Vice President,                 1992
                                General Counsel & Secretary

E. Joseph McKay           53    Senior Vice President, Human           1993
                                Resources and Administration

Gary P. Rolfes            42    Senior Vice President                  1993
                                & Controller

William Stavro            54    Vice President                         1993
                                & Treasurer

</TABLE>

Mr. Amerman has been Chairman of the Board & Chief Executive Officer since
February 1987 and a member of the Board of Directors since November 1985.
Prior to that he served as President of Mattel International.

Ms. Barad has been President & Chief Operating Officer since August 1992 and a
member of the Board of Directors since November 1991. From December 1989 until
August 1992, she was President, Mattel USA. Prior to that she served in various
executive positions in the Marketing, Product Design and Product Development
areas.


                                     12
<PAGE>

Mr. Eskridge has been a member of the Board of Directors since February 1993
and President of Fisher-Price, Inc. since November 1993.  Prior to that he was
Executive Vice President & Chief Financial Officer of Mattel, Inc.

Mr. Gandolfo has been President, Mattel Operations, since April 1990.  Prior to
that he was General Manager of Manufacturing, Thompson Consumer Electronics.

Mr. Williams has been a member of the Board of Directors since November 1991 and
has been President, Mattel International for more than five years.

Mr. McCafferty has been Executive Vice President & Chief Financial Officer since
November 1993.  From June 1993 to November 1993 and from November 1985 to
October 1992 he was Senior Vice President & Treasurer.  During the period from
October 1992 to June 1993, he was Senior Vice President & Controller.

Mr. McKay has been Senior Vice President, Human Resources and Administration
since November 1993.  From December 1991 until November 1993 he was Vice
President, Human Resources.  He was Senior Director Human Resources from
March 1991 to December 1991.  Prior to that he was Vice President Human
Resources-Administration of Mileage Plus, Inc.

Mr. Mansour has been Senior Vice President, General Counsel & Secretary since
February 1993.  From May 1992 until February 1993 he was Senior Vice
President & General Counsel and from April 1991 until May 1992 he was Vice
President & Associate General Counsel.  Prior to that he was Vice President
& Assistant General Counsel.

Mr. Rolfes has been Senior Vice President & Controller since November 1993.
From June 1993 to November 1993 he was Vice President & Controller.  Prior to
that he held various executive positions within the finance department.

Mr. Stavro has been Vice President & Treasurer since November 1993.  From
March 1992 to November 1993 he was Vice President and Assistant Treasurer.
Prior to that he was Assistant Treasurer for more than five years.


Item 2.            Properties
- -------            ----------

       The Company owns its corporate headquarters consisting of approximately
335,000 square feet in El Segundo, California.  The facility is subject to a
$45 million mortgage.  The Company also leases two buildings in El Segundo which
consist of a total of approximately 250,000 square feet for its design and
development and audio-visual departments.

       The Company maintains sales offices in California, Illinois, New York and
Texas and warehouse and distribution facilities in California and Texas.  The
Company owns a computer facility in Phoenix, Arizona.  Internationally, the
Company has offices and/or warehouse space in Argentina, Australia, Belgium,
Canada, Chile, Denmark, France, Germany, Greece, Hong Kong and in certain other
areas of Asia, Italy, Japan, The Netherlands, Spain, Switzerland and the United
Kingdom.  The Company's principal manufacturing facilities, including the
Fisher-Price facilities, are located in China, Indonesia, Italy, Malaysia,
Mexico, the United Kingdom and the United States.  See "Manufacturing."


                                     13
<PAGE>

       Most of the Company's facilities are occupied under long-term leases and,
for the most part, are fully utilized, although excess manufacturing capacity
exists from time to time based on product mix and demand.  With respect to
leases which are scheduled to expire during the next twelve months, the Company
may negotiate new lease agreements, renew leases or utilize alternative
facilities.

       As a result of the Fisher-Price Merger, Mattel acquired the approximately
288,000 square foot Fisher-Price headquarters building and a second smaller
office building in East Aurora, New York and manufacturing, distribution and
warehousing facilities in Kentucky, New York, Tennessee, Belgium, Canada, Mexico
and the United Kingdom.  In addition, Fisher-Price owns or leases office and
showroom space in New York, Texas, Belgium, Canada, Denmark, France, Germany,
Hong Kong, Italy, Mexico and the United Kingdom.  The Company is currently in
the process of evaluating the desirability of maintaining certain of these
facilities and expects to sell, sublease or not renew the leases of those
facilities which are vacant, underutilized or redundant of Mattel facilities.


Item 3.            Legal Proceedings
- -------            -----------------

       The Company's Fisher-Price subsidiary has executed a consent order with
the State of New York involving a remedial action/feasibility study for
voluntary cleanup of contamination at one of its manufacturing plants.  The
ultimate liability associated with this cleanup presently is estimated to be
less than $850,000.

       The Company is involved in various litigation and other legal matters
which are being defended and handled in the ordinary course of business.  None
of these matters is expected to result in outcomes having a material adverse
effect on the Company's liquidity, operating results or consolidated financial
position.


Item 4.            Submission of Matters to a Vote of Security Holders
- ------             ---------------------------------------------------

       A Special Meeting of Stockholders of Mattel was held on November 30, 1993
to consider the three proposals described below.  Proxies for the meeting were
solicited pursuant to Regulation 14A of the Securities Exchange Act of 1934, as
amended, and there was no solicitation in opposition to that of management.
Each of the proposals was approved based upon the respective tallies of votes
set forth below.


                                     14
<PAGE>

           Proposal 1:  To approve the issuance of shares of Mattel common stock
in connection with the Agreement and Plan of Merger, dated as of August 19,
1993, among Mattel, MAT Acquisition, Inc., a wholly-owned subsidiary of Mattel
("Sub"), and Fisher-Price pursuant to which (i) Sub was merged into Fisher-Price
and Fisher-Price became a wholly-owned subsidiary of Mattel, and (ii) each
outstanding share of Fisher-Price common stock (other than shares owned by
Fisher-Price as treasury stock or by its subsidiaries or by Mattel or its
subsidiaries, all of which were canceled), were converted into 1.275 shares of
Mattel common stock, including the corresponding percentage of rights to
purchase Mattel's Series E Junior Participating Preference Stock.


          Votes Cast       Votes Cast         Votes           Broker
              For            Against        Abstaining       Non-votes
          ----------       ----------       ----------       ---------
          76,565,585          761,611          155,626       6,753,524


           Proposal 2:  To approve an amendment to the Amended & Restated
Certificate of Incorporation of Mattel to increase the number of shares of
common stock authorized to be issued from 150,000,000 to 300,000,000.


          Votes Cast       Votes Cast         Votes           Broker
              For            Against        Abstaining       Non-votes
          ----------       ----------       ----------       ---------
          80,704,897        2,741,169          790,280               0


           Proposal 3:  To approve an amendment to the Mattel 1990 Stock Option
Plan to increase, above the 1% limitation set forth in the plan, the amount of
capital stock that may be the subject of awards granted wholly or partly in
stock in 1993 by 3,000,000 shares of capital stock (with any such capital stock
which is not the subject of awards in 1993 to be carried forward and available
for awards in succeeding calendar years).


          Votes Cast       Votes Cast         Votes           Broker
              For            Against        Abstaining       Non-votes
          ----------       ----------       ----------       ---------
          64,197,291       12,446,002          839,528       6,753,525


                                     15
<PAGE>
                                   PART II
                                   -------


Item 5.            Market for the Registrant's Common Equity and Related
- -------            Stockholder Matters
                   -----------------------------------------------------

       For information regarding the markets in which the Company's common stock
is traded, see the cover page hereof, and for information regarding the high and
low sales prices of the Company's common stock for the last two calendar years,
see Note 9 to the Consolidated Financial Statements in the Annual Report to
Shareholders, incorporated herein by reference.

       As of March 18, 1994, the Company had approximately 40,000 holders of
record of its common stock.

       In April 1992 the Company paid a dividend of $0.026 per share of common
stock.  The Company paid per share dividends of $0.040 in July and October of
1992 and in January and April of 1993.  In each of July and October of 1993 and
January of 1994, the Company paid dividends of $0.048 per share.  The dividends
have been adjusted to reflect a three-for-two stock split and a five-for-four
stock split which the Company declared on its common stock to holders of record
on May 18, 1992 and December 17, 1993, respectively.


Item 6.            Selected Financial Data
- -------            -----------------------

       The information under the caption "Five-Year Financial Summary" on
page 27 in the Annual Report to Shareholders is incorporated herein by
reference.


Item 7.            Management's Discussion and Analysis of Results of Operations
- -------            and Financial Condition
                   -------------------------------------------------------------

       The information under the caption "Management's Discussion and Analysis
of Results of Operations and Financial Condition" on pages 28 through 31 in the
Annual Report to Shareholders is incorporated herein by reference.


Item 8.            Financial Statements and Supplementary Data
- -------            -------------------------------------------

       The consolidated financial statements of Mattel, Inc. and Subsidiaries,
together with the report of Price Waterhouse dated February 8, 1994, included on
pages 32 through 51 in the Annual Report to Shareholders are incorporated herein
by reference.


Item 9.            Changes in and Disagreements with Accountants on Accounting
- -------            and Financial Disclosure
                   -----------------------------------------------------------

                   None


                                     16
<PAGE>
                                   PART III
                                   --------


Item  10.          Directors and Executive Officers of the Registrant
- ---------          --------------------------------------------------

       Information required under this Item relating to members of the Board of
Directors is incorporated by reference herein from the Company's 1994 Notice of
Annual Meeting of Stockholders and Proxy Statement.  The information with
respect to executive officers of the Company appears under the heading
"Executive Officers of the Registrant" in Part I herein.


Item 11.           Executive Compensation
- --------           ----------------------

       The information required under this Item is incorporated by reference
herein from the Company's 1994 Notice of Annual Meeting of Stockholders and
Proxy Statement.


Item 12.           Security Ownership of Certain Beneficial Owners and
- --------           Management
                   ---------------------------------------------------

       The information required under this Item is incorporated by reference
herein from the Company's 1994 Notice of Annual Meeting of Stockholders and
Proxy Statement.


Item 13.           Certain Relationships and Related Transactions
- --------           ----------------------------------------------

       The information required under this Item is incorporated by reference
herein from the Company's 1994 Notice of Annual Meeting of Stockholders and
Proxy Statement.


                                     17
<PAGE>

                                   PART IV
                                   -------


Item 14.           Exhibits, Financial Statements, and Reports on Form 8-K
- --------           -------------------------------------------------------

       (a)         The following documents are filed as part of this report:

                                                                 Annual Report
                                                                 Page Number(1)
                                                                 -------------
(1)    Financial Statements

                   Consolidated Balance Sheets as of                     32-33
                   December 31, 1993 and December 31, 1992

                   Consolidated Results of Operations for                   34
                   the years ended December 31, 1993,
                   December 31, 1992 and December 31, 1991

                   Consolidated Statements of Cash Flows for                35
                   the years ended December 31, 1993,
                   December 31, 1992 and December 31, 1991

                   Consolidated Statements of Shareholders'                 36
                   Equity for the years ended December 31, 1993,
                   December 31, 1992 and December 31, 1991

                   Notes to Consolidated Financial Statements            37-50

                   Report of Price Waterhouse, Independent Accountants      51
                   to the Company


           (1) Incorporated by reference from the indicated pages of the Annual
Report to Shareholders for the year ended December 31, 1993.  With the exception
of the information incorporated by reference in Items 1, 5, 6, 7, 8 and 14 of
this report, the Annual Report to Shareholders is not deemed filed as part of
this report.


                                     18
<PAGE>

                      REPORT OF INDEPENDENT ACCOUNTANTS
                      ---------------------------------


To the Board of Directors and Stockholders
     of Fisher-Price, Inc.

We have audited the consolidated balance sheet of Fisher-Price, Inc. and
subsidiaries as of January 3, 1993, and the related consolidated statements of
income, stockholder's equity and cash flows for the fiscal year then ended.  We
have also audited the financial statement schedules.  These financial statements
and financial statement schedules are the responsibility of the Company's
management.  Our responsibility is to express an opinion on these financial
statements and financial statement schedules based on our audit.

We conducted our audit in accordance with generally accepted auditing standards.
Those standards require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audit provides a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present
fairly, in all material respects, the consolidated financial position of
Fisher-Price, Inc. and subsidiaries as of January 3, 1993, and the consolidated
results of their operations and their cash flows for the fiscal year then ended
in conformity with generally accepted accounting principles.  In addition, in
our opinion, the financial statement schedules referred to above, when
considered in relation to the basic financial statements taken as a whole,
present fairly, in all material respects, the information required to be
included therein.




/s/ Coopers & Lybrand
- ---------------------
Boston, Massachusetts
February 4, 1993


                                     19
<PAGE>

                   REPORT OF INDEPENDENT PUBLIC ACCOUNTANTS
                   ----------------------------------------


To the Board of Directors and
     Stockholders of Fisher-Price, Inc.:

We have audited the consolidated statement of income, stockholders' equity and
cash flows of Fisher-Price, Inc. (a Delaware Corporation) and subsidiaries for
the six months ended December 29, 1991, prior to the restatement (and,
therefore, are not presented herein) for the merger between Mattel, Inc. and
Fisher-Price, Inc. as described in Note 2 to the Mattel, Inc. and subsidiaries
consolidated financial statements included in Mattel, Inc.'s Form 10-K as of
December 31, 1993.  Fisher-Price, Inc.'s consolidated financial statements and
schedules related thereto referred to below are the responsibility of the
Company's management.  Our responsibility is to express an opinion on
Fisher-Price, Inc.'s consolidated financial statements and schedules based on
our audit.

We conducted our audit in accordance with generally accepted auditing standards.
Those standards require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audit provides a reasonable basis for our opinion.

In our opinion, the financial statements referred to above present fairly,
in all material respects, the results of operations and cash flows of
Fisher-Price, Inc. and subsidiaries for the six months ended December 29, 1991,
in conformity with generally accepted accounting principles.

Our audit was made for the purpose of forming an opinion on the basic financial
statements prior to the restatement, taken as a whole.  The schedules, prior to
the restatement (and therefore, not presented herein), listed in Part IV,
Item 14(a)2 are presented for purposes of complying with the Securities and
Exchange Commission's rules and are not part of the basic financial statements.
Fisher-Price, Inc.'s schedules, prior to restatement, have been subjected to
the auditing procedures applied in the audit of the basic financial statements
and, in our opinion, fairly state in all material respects the financial data
required to be set forth therein in relation to the basic financial statements,
prior to restatement, taken as a whole.


/s/ ARTHUR ANDERSEN & CO.
- -------------------------
Rochester, New York
February 11, 1992


                                     20
<PAGE>

(2)    Financial Statement Schedules for the years ended December 31, 1993,
       December 31, 1992 and December 31, 1991 (1)

       Schedule II - Amounts Receivable from Related Parties and Underwriters,
       Promoters, and Employees Other than Related Parties

       Schedule VIII - Valuation and Qualifying Accounts and Allowances


(3)    Exhibits (Listed by numbers corresponding to Item 601 of Regulation S-K)

       2.0      Agreement and Plan of Merger, dated as of August 19, 1993, by
                and among the Company, MAT Acquisition, Inc. and Fisher-Price,
                Inc. (incorporated by reference from Exhibit 2.1 to the
                Company's Registration Statement on Form S-4, Registration
                Statement No. 33-50749)

       3.0      Restated Certificate of Incorporation of the Company

       3.1      By-laws of the Company, as amended to date (incorporated by
                reference to Exhibit 3.1 to the Company's Annual Report on
                Form 10-K for the year ended December 31, 1992)

       4.0      Rights Agreement, dated as of February 7, 1992, between the
                Company and The First National Bank of Boston, as Rights Agent
                (incorporated by reference to Exhibit 1 to the Company's
                Registration Statement on Form 8-A, dated February 12, 1992)

                (The Company has not filed certain long-term debt instruments
                under which the principal amount of securities authorized to
                be issued does not exceed 10% of the total assets of the
                Company.  Copies of such agreements will be provided to the
                Securities and Exchange Commission upon request.)

       10.0     Credit Agreement (Multi-Year Facility) dated as of March 18,
                1994 among the Company, the Banks named therein and Bank of
                America National Trust and Savings Association, as Agent
                (incorporated by reference to Exhibit 99.1 to the Company's
                Current Report on Form 8-K dated March 23, 1994)

       10.1     Credit Agreement (364-Day Facility) dated as of March 18, 1994
                among the Company, the Banks named therein and Bank of America
                National Trust and Savings Association, as Agent (incorporated
                by reference to Exhibit 99.2 to the Company's Current Report on
                Form 8-K dated March 23, 1994)



       (1) All other schedules are omitted because they are not applicable or
the required information is shown in the financial statements or notes thereto.


                                     21
<PAGE>

       10.2     Amended and Restated Transfer and Administration Agreement dated
                as of March 18, 1994 among the Company, Mattel Sales Corp., the
                Banks named therein and Nationsbank of Texas, N.A., as Agent
                (incorporated by reference to Exhibit 99.3 to the Company's
                Current Report on Form 8-K dated March 23, 1994)

       10.3     Underwriting Agreement dated May 19, 1993 between the Company,
                Morgan Stanley & Co. Incorporated and Kidder, Peabody & Co.
                Incorporated

       10.4     Stock Subscription Warrant dated as of June 28, 1991 between
                Fisher-Price and certain investors (incorporated by reference to
                Exhibit 4(c) to Fisher-Price's Report on Form 10-K for the
                transition period from July 1, 1991 to December 29, 1991)

       10.5     Third Amended and Restated Credit Agreement dated as of
                March 19, 1993 among the Company, the Banks named therein, Bank
                of America National Trust and Savings Association, as Agent and
                Bank of America National Trust and Savings Association, as
                Collateral Agent ("Third Amended and Restated Credit Agreement")
                (incorporated by reference to Exhibit 99.1 to the Company's
                Current Report on Form 8-K dated September 29, 1993)

       10.6     First Amendment to Third Amended and Restated Credit Agreement,
                dated as of July 19, 1993, among the Company, the Banks named
                therein, Bank of America National Trust and Savings Association,
                as Agent, and Bank of America National Trust and Savings
                Association, as Collateral Agent (incorporated by reference to
                Exhibit 99.2 to the Company's Current Report on Form 8-K dated
                September 29, 1993)

       10.7     Second Amendment to Third Amended and Restated Credit Agreement,
                dated as of November 8, 1993, among the Company, the Banks named
                therein, Bank of America National Trust and Savings Association,
                as Agent and Bank of America National Trust and Savings
                Association, as Collateral Agent

       10.8     Transfer and Administration Agreement, dated as of March 19,
                1993, among Mattel Sales Corp., Mattel, Inc., the Banks named
                therein and Nationsbank of Texas, N.A., as Agent (incorporated
                by reference to Exhibit 99.3 to the Company's Current Report on
                Form 8-K dated September 29, 1993)

       10.9     Underwriting Agreement dated July 31, 1992 between the Company,
                Morgan Stanley & Co. Incorporated and Kidder, Peabody & Co.
                Incorporated (incorporated by reference to Exhibit 10.5 to the
                Company's Annual Report on Form 10-K for the year ended
                December 31, 1992)


                                     22
<PAGE>

Executive Compensation Plans and Arrangements of the Company
- ------------------------------------------------------------

       10.10    Form of Indemnity Agreement between Mattel and its directors and
                certain of its executive officers (incorporated by reference to
                Exhibit B to Notice of Annual Meeting of Stockholders of the
                Company dated March 24, 1987)

       10.11    Form of Employment Agreement between the Company and certain
                executive officers (incorporated by reference to Exhibit 10.6 of
                Amendment No. 1 of the Company's Annual Report on Form 10-K for
                the fiscal year ended December 26, 1987)

       10.12    Form of Employment Agreement between the Company and certain
                executive officers (incorporated by reference to Exhibit 10.8
                to the Company's Annual Report on Form 10-K for the year ended
                December 31, 1992)

       10.13    Form of Amended & Restated Employment Agreement between the
                Company and certain executive officers

       10.14    Mattel, Inc. 1993 Management Incentive Plan Highlights

       10.15    Mattel, Inc. 1993 - 1995 Long-Term Incentive Plan Highlights
                (incorporated by reference to Exhibit 99.4 to the Company's
                Current Report on Form 8-K dated September 29, 1993)

       10.16    Mattel, Inc. Financial Security Program Agreement for certain
                officers (incorporated by reference to Exhibit 10.7 of the
                Company's Registration Statement No. 2-95161 on Form S-1, filed
                January 7, 1985)

       10.17    Form of Deferred Compensation Plan for Directors (incorporated
                by reference to Exhibit No. 10.11 of Amendment No. 1 of the
                Company's Annual Report on Form 10-K for the year ended
                December 26, 1987)

       10.18    Mattel, Inc. 1990 Stock Option Plan (incorporated by reference
                to Exhibit A to the Notice of Annual Meeting of Stockholders and
                Proxy Statement of the Company dated March 15, 1990)

       10.19    Amendment No. 1 to the Mattel, Inc. 1990 Stock Option Plan
                (incorporated by reference to the information under the heading
                "Amendment to Mattel 1990 Stock Option Plan" on page F-1 of the
                Joint Proxy Statement/Prospectus of the Company and Fisher-Price
                included in the Company's Registration Statement on Form S-4,
                Registration Statement No. 33-50749)

       10.20    Form of Award Agreement evidencing award of stock appreciation
                rights granted pursuant to the Company's 1990 Stock Option Plan
                to certain executive officers of the Company ("Award Agreement")
                (incorporated by reference to Exhibit 10.12 to the Company's
                Annual Report on Form 10-K for the year ended December 31, 1991)


                                     23
<PAGE>

       10.21    Form of First Amendment to Award Agreement

       10.22    Form of Restricted Stock Award Agreement under the Mattel 1990
                Stock Option Plan

       10.23    Mattel, Inc. Supplemental Executive Retirement Plan
                (incorporated by reference to Exhibit 10.10 of the Company's
                Annual Report on Form 10-K for the fiscal year ended
                December 29, 1990)

       10.24    Description of the Mattel, Inc. Deferred Compensation Plan for
                Officers (incorporated by reference to Exhibit 10.16 to the
                Mattel, Inc. Annual Report on Form 10-K for the year ended
                December 31, 1991)


Executive Compensation Plans and Arrangements of Fisher-Price
- -------------------------------------------------------------

       10.25    Form of Employment Agreement, dated August 16, 1993, between
                Fisher-Price and certain executive officers

       10.26    Form of Employment Agreement, dated August 16, 1993, between
                Fisher-Price and an executive officer

       10.27    Form of Employment Agreement, dated as of March 12, 1993,
                between Fisher-Price and Ronald J. Jackson (incorporated by
                reference to Exhibit 10(f)(1) to Fisher-Price's Annual Report on
                Form 10-K for the fiscal year ended January 3, 1993)

       10.28    Form of Amendment, dated August 16, 1993, to Employment
                Agreement, dated as of March 12, 1993, between Fisher-Price and
                Ronald J. Jackson

       10.29    Form of Employment Agreement, dated as of February 25, 1992,
                between Fisher-Price and certain executive officers
                (incorporated by reference to Exhibit 10(f)(2) to Fisher-Price's
                Form 10-K for the transition period from July 1, 1991 to
                December 29, 1991)

       10.30    Deferred Compensation Plan for Outside Directors of Fisher-Price
                (incorporated by reference to Exhibit 10(g) to Fisher-Price's
                Registration Statement on Form 10 dated June 28, 1991)

       10.31    Fisher-Price Long-Term Incentive Plan of 1991 (incorporated by
                reference to Exhibit 10(h) to Fisher-Price's Registration
                Statement on Form 10 dated June 28, 1991)

       10.32    Fisher-Price Executive Incentive Bonus Plan (incorporated by
                reference to Exhibit 10(i) to Fisher-Price's Registration
                Statement on Form 10 dated June 28, 1991)


                                     24
<PAGE>

       10.33    First Amendment to Executive Incentive Bonus Plan, dated as of
                February 12, 1992 (incorporated by reference to Exhibit 10(i)(1)
                to Fisher-Price's Report on Form 10-K for the transition period
                from July 1, 1991 to December 29, 1991)

       10.34    The Fisher-Price Management Incentive Bonus Plan (incorporated
                by reference to Exhibit 10(j) to Fisher-Price's Registration
                Statement on Form 10 dated June 28, 1991)

       10.35    Fisher-Price Matching Savings Plan (incorporated by reference to
                Exhibit 10(k) to Fisher-Price's Registration Statement on
                Form 10 dated June 28, 1991)

       10.36    The Fisher-Price Pension Plan (1989 Restatement) (incorporated
                by reference to Exhibit 10(l) to Fisher-Price's Registration
                Statement on Form 10 dated June 28, 1991)

       10.37    The Fisher-Price Profit Sharing and Retirement Savings Plan
                (1989 Restatement) (incorporated by reference to Exhibit 10(m)
                to Fisher-Price's Registration Statement on Form 10 dated
                June 28, 1991)

       10.38    The Fisher-Price Deferral and Compensation Adjustment Benefit
                Plan (incorporated by reference to Exhibit 10(o) to
                Fisher-Price's Registration Statement on Form 10 dated
                June 28, 1991)

       10.39    The Fisher-Price Salaried Employees Compensation and Benefits
                Protection Plan (incorporated by reference to Exhibit 10(p)
                to Fisher-Price's Registration Statement on Form 10 dated
                June 28, 1991)

       11.0     Computation of Income per Common and Common Equivalent Share

       13.0     Pages 27 through 53 of the Mattel, Inc. Annual Report to
                Shareholders for the year ended December 31, 1993

       21.0     Subsidiaries of the Registrant

       23.0     Consent of Price Waterhouse

       23.1     Consent of Arthur Andersen & Co.

       23.2     Consent of Coopers & Lybrand

       24.0     Power of Attorney (on page 28 of Form 10-K)


                                     25
<PAGE>

       (b)      Reports on Form 8-K

                Mattel, Inc. filed the following Current Reports on Form 8-K
                during the quarterly period ended December 31, 1993

                                                            Financial
                  Date of Report      Items Reported    Statements Filed
                ------------------    --------------    ----------------
                September 29, 1993           7                None
                October   18, 1993         5, 7               None
                November   3, 1993         5, 7               None
                November  30, 1993         5, 7               None


       (c)      Exhibits Required by Item 601 of Regulation S-K

                See Item (3) above

       (d)      Financial Statement Schedules

                Schedule II - Amounts Receivable from Related Parties and
                Underwriters, Promoters, and Employees Other than Related
                Parties

                Schedule VIII - Valuation and Qualifying Accounts and Allowances

                Copies of Form 10-K (which includes Exhibit 24.0), Exhibits
                11.0, 13.0, 21.0, 23.0, 23.1, 23.2, and the Annual Report to
                Shareholders are available to stockholders of the Company
                without charge.  Copies of other Exhibits can be obtained by
                stockholders of the Company upon payment of ten cents per page
                for such Exhibits.  Written requests should be sent to
                Secretary, Mattel, Inc., 333 Continental Boulevard,
                El Segundo, California 90245-5012.


                                     26
<PAGE>

                               SIGNATURES
                               ----------

        Pursuant to the requirements of Section 13 or 15(d) of the Securities
        Exchange Act of 1934, the Registrant has duly caused this report to be
        signed on its behalf by the undersigned, thereunto duly authorized.


                                              MATTEL, INC.
                                              Registrant

                                              By: /s/ Gary P. Rolfes
                                                  -----------------------
                                                  Gary P. Rolfes
                                                  Senior Vice President &
        Date: As of March 24, 1994                Controller
              --------------------


                                     27

<PAGE>

                            POWER OF ATTORNEY
                            -----------------


     We, the undersigned directors and officers of Mattel, Inc. do hereby
severally constitute and appoint John W. Amerman, N. Ned Mansour, Michael G.
McCafferty, Robert Normile and John L. Vogelstein, and each of them, our true
and lawful attorneys and agents, to do any and all acts and things in our name
and behalf in our capacities as directors and officers and to execute any and
all instruments for us and in our names in the capacities indicated below, which
said attorneys and agents, or any of them, may deem necessary or advisable to
enable said Corporation to comply with the Securites Exchange Act of 1934, as
amended, and any rules, regulations and requirements of the Securities and
Exchange Commission, in connection with this Annual Report on Form 10-K,
including specifically, but without limitation, power and authority to sign for
us or any of us, in our names in the capacities indicated below, any and all
amendments hereto; and we do each hereby ratify and confirm all that said
attorneys and agents, or any one of them, shall do or cause to be done by virtue
hereof.

     Pursuant to the requirements of the Securities Exchange Act of 1934, this
report has been signed below by the following persons on behalf of the
Registrant and in the capacities and on the dates indicated.

<TABLE>
<CAPTION>

Signature                    Title                          Date
- ---------                    -----                          ----
<S>                          <C>                            <C>
/s/ John W. Amerman          Chairman of the Board          March 24, 1994
- -------------------          and Chief Executive Officer
JOHN W. AMERMAN

/s/ Michael G. McCafferty    Executive Vice-President       March 24, 1994
- -------------------------    and Chief Financial Officer
MICHAEL G. McCAFFERTY

/s/ Gary P. Rolfes           Senior Vice-President          March 24, 1994
- ------------------           and Controller
GARY P. ROLFES

/s/ Jill E. Barad            Director, President and        March 24, 1994
- -----------------            Chief Operating Officer
JILL E. BARAD

</TABLE>

                                     28
<PAGE>
<TABLE>
<CAPTION>

Signature                    Title                          Date
- ---------                    -----                          ----
<S>                          <C>                            <C>
/s/ Harold Brown             Director                       March 24, 1994
- ----------------
HAROLD BROWN

/s/ James A. Eskridge        Director and President,        March 24, 1994
- ---------------------        Fisher-Price, Inc.
JAMES A. ESKRIDGE

/s/ Tully M. Friedman        Director                       March 24, 1994
- ---------------------
TULLY M. FRIEDMAN

/s/ Ronald J. Jackson        Director                       March 24, 1994
- ---------------------
RONALD J. JACKSON

/s/ E. Robert Kinney         Director                       March 24, 1994
- --------------------
E. ROBERT KINNEY

/s/ Ronald M. Loeb           Director                       March 24, 1994
- ------------------
RONALD M. LOEB

/s/ Edward H. Malone         Director                       March 24, 1994
- --------------------
EDWARD H. MALONE

/s/ John H. Mullin III       Director                       March 24, 1994
- ----------------------
JOHN H. MULLIN, III

/s/ Edward N. Ney            Director                       March 24, 1994
- -----------------
EDWARD N. NEY

/s/ William D. Rollnick      Director                       March 24, 1994
- -----------------------
WILLIAM D. ROLLNICK

/s/ John L. Vogelstein       Director                       March 24, 1994
- ----------------------
JOHN L. VOGELSTEIN

/s/ Lindsey F. Williams      Director and President,        March 24, 1994
- -----------------------      Mattel International
LINDSEY F. WILLIAMS

</TABLE>

                                     29

<PAGE>
                       REPORT OF INDEPENDENT ACCOUNTANTS
                       ON FINANCIAL STATEMENT SCHEDULES
                       ---------------------------------



To the Board of Directors of Mattel, Inc.


       Our audits of the consolidated financial statements referred to in our
report dated February 8, 1994, appearing on page 51 of the December 31, 1993
Annual Report to Shareholders of Mattel, Inc. (which report and consolidated
financial statements are incorporated by reference in this Annual Report on
Form 10-K) and the reports of other auditors also included an audit of the
Financial Statement Schedules listed in Item 14(a)(2) of this Form 10-K.  In
our opinion, based on our audits and the reports of other auditors, these
Financial Statement Schedules present fairly, in all material respects, the
information set forth therein when read in conjunction with the related
consolidated financial statements.




/s/ PRICE WATERHOUSE
- -----------------------
Los Angeles, California
February 8, 1994


                                     30

<PAGE>
<TABLE>
                                                                                          SCHEDULE II

                                    MATTEL, INC. AND SUBSIDIARIES

                      AMOUNTS RECEIVABLE FROM RELATED PARTIES AND UNDERWRITERS,
                         PROMOTERS, AND EMPLOYEES OTHER THAN RELATED PARTIES

                                For the Year Ended December 31, 1993

                                           (In thousands)

<CAPTION>
                                                             Deductions
                           Balance at                  ----------------------    Balance at End of Year
                           Beginning                    Amounts     Amounts      ----------------------
Name of Debtor (a)          of Year      Additions (b) Collected  Written Off     Current   Not Current
- ------------------         ----------    ------------- ---------  -----------    --------   -----------
<S>                        <C>           <C>           <C>        <C>            <C>        <C>
Robert Tezak                     $171               $0      $171           $0          $0            $0

Joseph Cusimano                    41                0        41            0           0             0

Thomas Ferguson                    16                0        16            0           0             0

David Jackman                      15                0        15            0           0             0

Jeff Conrad                        13                0        13            0           0             0

Richard Penland                    12                0        12            0           0             0

<FN>
(a) All of the above listed individuals are officers of International Games, Inc. ("IGI"), an affiliate of Mattel, Inc.

(b) All of the above amounts are notes receivable which resulted from the exercise of stock options by the above named
    employeees of IGI immediately prior to the February 1992 merger and represent withholding taxes advanced by IGI on
    behalf of the affected employees.  The notes matured on April 15, 1993.  All notes, except for Mr. Tezak's, bore
    interest at 5.5%; Mr. Tezak had two notes as of January 1, 1993 as follows: (1) $133 which bore interest at 6.2%
    and (2) $38 which bore interest at 5.5%.
</TABLE>


                                     31

<PAGE>
                                                                   SCHEDULE VIII

                           MATTEL, INC. AND SUBSIDIARIES

                 VALUATION AND QUALIFYING ACCOUNTS AND ALLOWANCES

                                 (In thousands)

<TABLE>
<CAPTION>
                              Balance at   Additions                       Balance
                              Beginning    Charged to           Net        at End
                               of Year     Operations       Deductions     of Year
                              ----------   ----------     ---------------  -------
Allowance for
   Doubtful Accounts
- --------------------
<S>                           <C>          <C>            <C>              <C>
Year Ended
   December 31, 1993             $35,115       $4,169     ($18,260)(a)     $21,024

Year Ended
   December 31, 1992              31,545       21,665      (18,095)(a)      35,115

Year Ended
   December 31, 1991              17,130        6,560        7,855 (a)(b)   31,545

<FN>
(a) Includes write-offs, recoveries of previous write-offs, and currency
    translation adjustments.

(b) During 1991, a portion of the allowance was reclassified with the Child
    World notes receivable to Sundry Assets.  Additionally, the Fisher-Price
    Allowance for Doubtful Accounts as of July 1, 1991 in the amount of $16.8
    million was combined with that of Mattel as a result of the merger, in
    accordance with pooling of interests accounting.
</TABLE>

                                     32


<PAGE>
                                                                   Exhibit 3.0

                 RESTATED CERTIFICATE OF INCORPORATION

                                   OF

                              MATTEL, INC.

               (Originally incorporated on March 6, 1968)

       FIRST:       The name of the corporation (hereinafter called the
"Company") is MATTEL, INC.

       SECOND:      The registered office of the Company in the State of
Delaware is located at Corporation Trust Center, 1209 Orange Street, in the
City of Wilmington, in the County of New Castle.  The name of its
registered agent at that address is The Corporation Trust Company.

       THIRD:       The purpose of the Company is to engage in any lawful
act or activity for which corporations may be organized under the General
Corporation Law of Delaware.

       FOURTH:      The Company is authorized to issue a total of three
hundred twenty three million (323,000,000) shares of all classes of stock.
Of such total number of authorized shares of stock, three hundred million
(300,000,000) shares are Common Stock, each of which shares of Common
Stock has a par value of One Dollar ($1.00), three million (3,000,000)
shares are Preferred Stock, each of which shares of Preferred Stock has a
par value of One Dollar ($1.00), and twenty million (20,000,000) shares of
Preference Stock, each of which shares of Preference Stock has a par value
of one cent ($0.01).

       A statement of the designations of the authorized classes of stock or
of any series thereof, and the powers, preferences and relative, participating,
optional or other special rights, and qualifications, limitations or
restrictions thereof, or of the authority of the Board of Directors to fix by
resolution or resolutions such designations and other terms, is as follows:

       A.    Preferred Stock and Preference Stock:

       Shares of Preferred Stock and Preference Stock may be issued from
time to time in one or more series.

       The Board of Directors is hereby authorized, within the limitations
and restrictions stated in this Article FOURTH, to fix by resolution or
resolutions the designation of each series of Preferred Stock and Preference
Stock and the powers, preferences and relative, participating, optional or
other special rights, and qualifications, limitations or restrictions thereof,
including without limiting the generality of the foregoing, such provisions as
may be desired concerning voting, redemption, dividends, dissolution or the
distribution of assets,

                                       1
<PAGE>

conversion or exchange, and such other subjects or
matters as may be fixed by resolution or resolutions of the Board of
Directors under the General Corporation Law of Delaware.

       If any proposed amendment to the Certificate of Incorporation of the
Company would alter or change the preferences, special rights or powers
given to any one or more outstanding series of Preferred Stock or
Preference Stock so as to affect such series adversely, or would authorize
the issuance of a class or classes of stock having preferences or rights with
respect to dividends or dissolution or the distribution of assets that would
be superior to the preferences or rights of such series of Preferred Stock or
Preference Stock, then the holders of each such series of Preferred Stock
or Preference Stock so affected by the amendment shall be entitled to vote
as a series upon such amendment, and the affirmative vote of two-thirds
(2/3) of the outstanding shares of each such series shall be necessary to the
adoption thereof, in addition to such other vote as may be required by the
General Corporation Law of Delaware.

       The number of authorized shares of Preferred Stock and Preference
Stock may be increased or decreased by the affirmative vote of the holders
of a majority of the stock of the Company entitled to vote, without there
being a class vote of the Preferred Stock or Preference Stock.

       B.    Common Stock:

       Subject to all of the preferences and rights of the Preferred Stock
and the Preference Stock or a series of either that may be fixed by a
resolution or resolutions of the Board of Directors, dividends may be paid
on the Common Stock as and when declared by the Board of Directors, out
of any funds of the Company legally available for the payment of such
dividends.

       Except as may otherwise be provided by a resolution or resolutions
of the Board of Directors concerning the Preferred Stock and the
Preference Stock or a series of either, or by this Certificate of Incorporation
or the General Corporation Law of Delaware, the holders of the shares of
Common Stock issued and outstanding shall have and possess the exclusive
right to notice of stockholders' meetings and the exclusive power to vote.

       C.    Series E Junior Participating Preference Stock:

       The designated powers, preferences and relative participating,
optional or other special rights, and qualifications, limitations or
restrictions thereof, of the Series E Junior Participating Preference Stock
are as follows:

       1.    Designation and Amount.    The shares of such series shall be
designated as "Series E Junior Participating Preference Stock" (the "Series
E Preference Stock") and the number of shares constituting the Series E
Preference Stock shall be 2,000,000.  Such number of shares may be
increased or decreased by resolution of the Board of Directors;

                                       2
<PAGE>

provided,
that no decrease shall reduce the number of shares of Series E Preference
Stock to a number less than the number of shares then outstanding plus the
number of shares reserved for issuance upon the exercise of outstanding
options, rights or warrants or upon the conversion of any outstanding
securities issued by the Company convertible into Series E Preference
Stock.


       2.    Dividends and Distributions.

             (A)    Subject to the rights of the holders of any shares of
             any series of Preferred Stock, par value $1.00 per share (the
             "Preferred Stock"), of the Company or Preference Stock (or
             any similar stock) ranking prior and superior to the Series E
             Preference Stock with respect to dividends, the holders of
             shares of Series E Preference Stock, in preference to the
             holders of Common Stock, par value $1.00 per share (the
             "Common Stock"), of the Company, and of any other junior
             stock, shall be entitled to receive, when, as and if declared by
             the Board of Directors out of funds legally available for the
             purpose, quarterly dividends payable in cash on the first day
             of March, June, September and December in each year (each
             such date being referred to herein as a "Quarterly Dividend
             Payment Date"), commencing on the first Quarterly Dividend
             Payment Date after the first issuance of a share or fraction of
             a share of Series E Preference Stock, in an amount per share
             (rounded to the nearest cent) equal to the greater of (a) $1
             or (b) subject to the provision for adjustment hereinafter set
             forth, 100 times the aggregate per share amount of all cash
             dividends, and 100 times the aggregate per share amount
             (payable in kind) of all non-cash dividends or other
             distributions, other than a dividend payable in shares of
             Common Stock or a subdivision of the outstanding shares of
             Common Stock (by reclassification or otherwise), declared on
             the Common Stock since the immediately preceding
             Quarterly Dividend Payment Date or, with respect to the first
             Quarterly Dividend Payment Date, since the first issuance of
             any share or fraction of a share of Series E Preference Stock.
             In the event the Company shall at any time declare or pay
             any dividend on the Common Stock payable in shares of
             Common Stock, or effect  subdivision or combination or
             consolidation of the outstanding shares of Common Stock (by
             reclassification or otherwise that by payment of a dividend in
             shares of Common Stock) into a greater or lesser number of
             shares of Common Stock, then in each such case the amount
             to which holders of shares of Series E Preference Sock were
             entitled immediately prior to such event under clause (b) of
             the preceding sentence shall be adjusted by multiplying such
             amount by fraction, the numerator of which is the number of
             shares of Common Stock outstanding immediately after such
             event and the denominator of which is the number of shares
             of Common Stock that were outstanding immediately prior to
             such event.

                                       3
<PAGE>

             (B)    The Company shall declare a dividend or distribution
             on the Series E Preference Stock as provided in paragraph
             (A) of this Section immediately after it declares a dividend or
             distribution on the Common Stock (other than a dividend
             payable in shares of Common Stock); provided that, in the
             event no dividend or distribution shall have been declared on
             the Common Stock during the period between any Quarterly
             Dividend Payment Date and the next subsequent Quarterly
             Dividend Payment Date, a dividend of $1 per share on the
             Series E Preference Stock shall nevertheless be payable on
             such subsequent Quarterly Dividend Payment Date.

             (C)    Dividends shall begin to accrue and be cumulative on
             outstanding shares of Series E Preference Stock from the
             Quarterly Dividend Payment Date next preceding the date of
             issue of such shares, unless the date of issue of such shares is
             prior to the record date for the first Quarterly Dividend
             Payment Date, in which case dividends on such shares shall
             begin to accrue from the date of issue of such shares, or
             unless the date of issue is a Quarterly Dividend Payment
             Date or is a date after the record date for the determination
             of holders of shares of Series E Preference Stock entitled to
             receive a quarterly dividend and before such Quarterly
             Dividend Payment Date, in either of which events such
             dividends shall begin to accrue and be cumulative from such
             Quarterly Dividend Payment Date.  Accrued but unpaid
             dividends shall not bear interest.  Dividends paid on the
             shares of Series E Preference Stock in an amount less than
             the total amount of such dividends at the time accrued and
             payable on such shares shall be allocated pro rata on a share-
             by-share basis among all such shares at the time outstanding.
             The Board of Directors may fix a record date for the
             determination of holders of shares of Series E Preference
             Stock entitled to receive payment of a dividend or
             distribution declared thereon, which record date shall be not
             more than 60 days prior to the date fixed for the payment
             thereof.

       3.    Voting Rights.      The holders of shares of Series E
Preference Stock shall have the following voting rights:

             (A)    Subject to the provision for adjustment hereinafter set
             forth, each share of Series E Preference Stock shall entitle
             the holder thereof to 100 votes on all matters submitted to a
             vote of the stockholders of the Company.  In the event the
             Company shall at any time declare or pay any dividend on the
             Common Stock payable in shares of Common Stock, or effect
             a subdivision or combination or consolidation of the
             outstanding shares of Common Stock (by reclassification or
             otherwise than by payment of a dividend in shares of
             Common Stock) into a greater or lesser number of shares of
             Common Stock, then in each such case the number of votes
             per share to which holders of shares of Series E Preference
             Stock were entitled immediately prior to such event shall be
             adjusted by multiplying such number by a fraction, the

                                       4
<PAGE>

             numerator of which is the number of shares of Common
             Stock outstanding immediately after such event and the
             denominator of which is the number of shares of Common
             Stock that were outstanding immediately prior to such event.

             (B)    Except as otherwise provided herein, in any other
             Certificate of Designations creating a series of Preferred
             Stock or Preference Stock or any similar stock, or by law, the
             holders of shares of Series E Preference Stock and the
             holders of shares of Common Stock and any other capital
             stock of the Company having general voting rights shall vote
             together as one class on all matters submitted to a vote of
             stockholders of the Company.

             (C)    Except as set forth herein, or as otherwise provided by
             law, holders of Series E Preference Stock shall have no
             special voting rights and their consent shall not be required
             (except to the extent they are entitled to vote with holders of
             Common Stock as set forth herein) for taking any corporate
             action.

       4.    Certain Restrictions.

             (A)    Whenever quarterly dividends or other dividends or
             distributions payable on the Series E Preference Stock as
             provided in Section 2 are in arrears, thereafter and until all
             accrued and unpaid dividends and distributions, whether or
             not declared, on shares of Series E Preference Stock
             outstanding shall have been paid in full, the Company shall
             not:

                    (i)    declare or pay dividends, or make any other
                    distributions, on any shares of stock ranking junior
                    (either as to dividends or upon liquidation, dissolution
                    or winding up) to the Series E Preference Stock;

                    (ii)   declare or pay dividends, or make any other
                    distributions, on any shares of stock ranking on a
                    parity (either as to dividends or upon liquidation,
                    dissolution or winding up) with the Series E
                    Preference Stock, except dividends paid ratably on the
                    Series E Preference Stock and all such parity stock on
                    which dividends are payable or in arrears in
                    proportion to the total amounts to which the holders
                    of all such shares are then entitled;

                    (iii) redeem or purchase or otherwise acquire for
                    consideration shares of any stock ranking junior
                    (either as to dividends or upon liquidation, dissolution
                    or winding up) to the Series E Preference Stock,
                    provided that the Company may at any time redeem,
                    purchase or otherwise acquire shares of any such
                    junior stock in exchange for shares of any stock of the
                    Company ranking junior (as to dividends and upon

                                       5
<PAGE>

                    dissolution, liquidation and winding up) to the Series
                    E Preference Stock; or

                    (iv)   redeem or purchase or otherwise acquire for
                    consideration any shares of Series E Preference Stock,
                    or any shares of stock ranking on a parity (either as to
                    dividends or upon liquidation, dissolution or winding
                    up) with the Series E Preference Stock, except in
                    accordance with a purchase offer made in writing or
                    by publication (as determined by the Board of
                    Directors) to all holders of such shares upon such
                    terms as the Board of Directors, after consideration of
                    the respective annual dividend rates and other relative
                    rights and preferences of the respective series and
                    classes, shall determine in good faith will result in fair
                    and equitable treatment among the respective series
                    or classes.

             (B)    The Company shall not permit any subsidiary of the
             Company to purchase or otherwise acquire for consideration
             any shares of stock of the Company unless the Company
             could, under paragraph (A) of this Section 4, purchase or
             otherwise acquire such shares at such time and in such
             manner.

       5.    Reacquired Shares.  Any shares of Series E Preference Stock
purchased or otherwise acquired by the Company in any manner whatsoever
shall be retired and canceled promptly after the acquisition thereof.  All
such shares shall upon their cancellation become authorized but unissued
shares of Preference Stock and may be reissued as  part of a new series of
Preference Stock subject to the conditions and restrictions on issuance set
forth herein, in the Certificate of Incorporation, or in any other Certificate
of Designation creating a series of Preferred Stock or Preference Stock or
any similar stock or as otherwise required by law.

       6.    Liquidation, Dissolution or Winding Up. Upon any
liquidation, dissolution or winding up of the Company, no distribution shall
be made (A) to the holders of shares of stock ranking junior (either as to
dividends or upon liquidation, dissolution or winding up) to the Series E
Preference Stock unless, prior thereto, the holders of shares of Series E
Preference Stock shall have received $100 per share, plus an amount equal
to accrued and unpaid dividends and distributions thereon, whether or not
declared, to the date of such payment, provided that the holders of shares
of Series E Preference Stock shall be entitled to receive an aggregate
amount per share, subject to the provision for adjustment hereinafter set
forth, equal to 100 times the aggregate amount to be distributed per share
to holders of shares of Common Stock, or (B) to the holders of shares of
stock ranking on a parity (either as to dividends or upon liquidation,
dissolution or winding up) with the Series E Preference Stock, except
distributions made ratably on the Series E Preference Stock and all such
parity stock in proportion to the total amounts to which the holders of all
such shares are entitled upon such liquidation, dissolution or winding up.
In the event the Company shall at any time declare or pay any dividend on
the Common Stock payable in shares of Common Stock, or effect a
subdivision or combination or consolidation of the

                                       6
<PAGE>

outstanding shares of
Common Stock (by reclassification or otherwise than by payment of a
dividend in shares of Common Stock) into a greater or lesser number of
shares of Common Stock, then in each such case the aggregate amount to
which holders of shares of Series E Preference Stock were entitled
immediately prior to such event under the provision in clause (A) of the
preceding sentence shall be adjusted by multiplying such amount by a
fraction the numerator of which is the number of shares of Common Stock
outstanding immediately after such event and the denominator of which is
the number of shares of Common Stock that were outstanding immediately
prior to such event.

       7.    Consolidation, Merger, etc.       In case the Company shall
enter into any consolidation, merger, combination or other transaction in
which the shares of Common Stock are exchanged for or changed into other
stock or securities, cash and/or any other property, then in any such case
each share of Series E Preference Stock shall at the same time be similarly
exchanged or changed into an amount per share, subject to the provision for
adjustment hereinafter set forth, equal to 100 times the aggregate amount
of stock, securities, cash and/or any other property (payable in kind), as the
case may be, into which or for which each share of Common Stock is
changed or exchanged.  In the event the Company shall at any time declare
or pay any dividend on the Common Stock payable in shares of Common
Stock, or effect a subdivision or combination or consolidation of the
outstanding shares of Common Stock (by reclassification or otherwise than
by payment of a dividend in shares of Common Stock) into a greater or
lesser number of shares of Common Stock, then in each such case the
amount set forth in the preceding sentence with respect to the exchange or
change of shares of Series E Preference Stock shall be adjusted by
multiplying such amount by a fraction, the numerator of which is the
number of shares of Common Stock outstanding immediately after such
event and the denominator of which is the number of shares of Common
Stock that were outstanding immediately prior to such event.

       8.    No Redemption.      The shares of Series E Preference Stock
shall not be redeemable.

       9.    Rank.  The Series E Preference Stock shall rank, with respect
to the payment of dividends and the distribution of assets, junior to all
series of any other class of Preferred Stock or Preference Stock.

       10.   Amendment.    If any proposed amendment to the Certificate
of Incorporation would alter or change the preferences, special rights or
powers given to the Series E Preference Stock so as to affect the Series E
Preference Stock adversely, or would authorize the issuance of a class or
classes of stock having preferences or rights with respect to dividends or
dissolutions or the distribution of assets that would be superior to the
preferences or rights of the Series E Preference Stock, then the holders of
the Series E Preference Stock shall be entitled to vote as a series upon such
amendment, and the affirmative vote of two-thirds of the outstanding shares
of Series E Preference Stock shall

                                       7
<PAGE>

be necessary to the adoption thereof, in
addition to such other vote as may be required by the General Corporation
Law of the State of Delaware.

       D.    12.5% Convertible Preference Stock, Series F:

       The designated powers, preferences and relative participating,
optional or other special rights, and qualifications, limitations or
restrictions thereof, the 12.5% Convertible Preference Stock, Series F, are
as follows:

       1.    Designation.  The shares of such series shall be designated as
"12.5% Convertible Preference Stock, Series F" (the "Series F Stock")

       2.    Number of Shares.  The number of shares constituting the
Series F Stock be and the same is hereby fixed as 864,293 and cannot be
increased.

       3.    Stated Capital.  The amount to be represented in stated
capital at all times for each share of the Series F Stock shall be its par
value of $.01 per share.

       4.    Rank.  The Series F Stock shall, with respect to dividend
rights and rights on liquidation, rank (i) junior to, or on parity with, as the
case may be, any other series of the Preferred Stock or Preference Stock
established by the Board of Directors, the terms of which shall specifically
provide that such series shall rank senior to, or on parity with, as the case
may be, the Series F Stock with respect to dividend rights and rights on
liquidation, and (ii) prior to any other equity securities of the Company
including all classes of the Common Stock, $1.00 par value per share
(collectively, the "Common Stock"), of the Company.  (All of such equity
securities of the Company to which the Series F Stock rank prior in right
of dividends or in liquidation, as the case may be, including all classes of
the Common Stock, are at times collectively referred to herein as the
"Junior Securities".)

       5.     Dividends.

             (A)    From and after November 26, 1991 and prior to the
             date of conversion thereof, the holders of such stock shall be
             entitled to receive, out of the assets of the Company at the
             time legally available therefor and before any dividend or
             other distribution is declared or paid with respect to the
             outstanding shares of Common Stock, cumulative cash
             dividends, as and when declared by the Board of Directors of
             the Company, at the rate of $4.882 per share per annum.
             Such dividends shall be payable in arrears, in equal quarterly
             installments of $1.2205 per share on November 26, February
             26, May 26 and August 26, or on such other date in
             November, February, May or August of each year as or shall
             be designated by the Board of Directors of the Company
             (each such date is referred to herein as a "Dividend Payment
             Date" and the quarterly period between consecutive Dividend
             Payment Dates is referred to herein as a "Dividend Period");
             each such quarterly dividend shall be paid to

                                       8
<PAGE>

             the holders of
             record of outstanding shares of Series F Stock as their names
             shall appear on the share register of the Company on the
             corresponding Record Date.  As used herein, the term
             "Record Date" means, with respect to the quarterly dividends
             payable on November 26, February 26, May 26 and August
             26, respectively, the preceding November 15, February 15,
             May 15 and August 15, or such other record date as may be
             designated by the Board of Directors of the Company in the
             event that the Board of Directors of the Company designates
             a Dividend Payment Date other than the 26th day of each
             such month.

             (B)  If, on any Dividend Payment Date which is prior to the
             date of conversion of shares of Series F Stock, full cash
             dividends pursuant to subclause (A) above are not paid or
             made available to the holders of outstanding shares of Series
             F Stock and the funds available to the Company for such
             purpose shall be insufficient to permit payment in full in cash
             to all such holders of outstanding shares of Series F Stock of
             the preferential dividend amounts to which they are then
             entitled pursuant to subclause (A) above, the entire amount
             available for payment of cash dividends with respect to the
             outstanding shares of Series F Stock pursuant to subclause
             (A) above shall be distributed among the holders of
             outstanding shares of Series F Stock ratably, in proportion to
             the full amounts to which they would otherwise be entitled,
             and any remainder not paid in cash to the holders of
             outstanding shares of Series F Stock shall cumulate as
             provided in subclause (C) below.

             (C)  If, on any Dividend Payment Date which is prior to the
             date of conversion of shares of Series F Stock, the holders of
             outstanding shares of Series F Stock shall not have received
             the full cash dividends to which they are entitled pursuant to
             sub-clause (A) above, then such unpaid dividends shall
             cumulate, whether or not declared, until so paid.

             (D)  In addition to the cumulative dividends payable with
             respect to outstanding shares of Series F Stock pursuant to
             subclauses (A), (B) and (C) above, from and after February
             26, 1992 and prior to the date (the "ESOP Payment Date")
             the trustee of the International Games, Inc. ("International")
             Restated Employee Stock Ownership Plan (the "ESOP")
             receives written notice of final payment by the ESOP of all
             amounts due to the Company pursuant to the Loan
             Agreement dated as of August 1, 1987, or a suitable
             replacement thereof, between International and the ESOP
             (the "ESOP Loan Agreement"), the holders of such shares
             shall be entitled to receive on any Dividend Payment Date in
             any year, out of the assets of the Company at the time legally
             available therefor and before any dividend or other
             distribution is declared or paid with respect to the
             outstanding shares of Common Stock, noncumulative cash
             dividends, as and when declared by the Board of Directors of
             the Company, and in such amounts as the Board of Directors of

                                       9
<PAGE>

             the Company shall, in its sole discretion, from time to time
             determine to be necessary, together with the amount of the
             Company's annual contribution to the ESOP, to amortize all
             of the amounts due in such year to the holders of the
             International's FRESOP Notes, Series 1987 A, or suitable
             replacements thereof, issued pursuant to the Indenture of
             Trust, dated as of August 1, 1987, between the International,
             as issuer, and Bankers Trust Company, as trustee, in
             accordance with the terms thereof; provided, however, that in
             no event shall the outstanding shares of Series F Stock be
             entitled to receive noncumulative dividends pursuant to this
             subclause (D) in excess of $.5889 per share per annum.  Each
             such dividend shall be paid to the holders of record of
             outstanding shares of Series F Stock as their names shall
             appear on the share register of the Company on the
             corresponding Record Date.

             (E)  In addition to the cumulative dividends payable with
             respect to the outstanding shares of Series F Stock pursuant
             to subclauses (A), (B) and (C) above and the noncumulative
             dividends payable with respect to such shares pursuant to
             subclause (D) above, if, on any Dividend Payment Date which
             is prior to the date of conversion of shares of Series F Stock,
             after the payment of all dividends, if any, with respect to the
             outstanding shares of Series F Stock pursuant to subclauses
             (A), (B), (C) and (D) above, any dividend shall be declared
             by the Board of Directors of the Company with respect to the
             outstanding shares of Common Stock, the holders of
             outstanding shares of Series F Stock on the applicable Record
             Date for the dividend on the Common Stock shall be entitled
             to receive on the applicable Dividend Payment Date
             dividends in such amount as they would be entitled to receive
             if their shares of Series F Stock had been converted into
             shares of Common Stock on the applicable Record Date.

       6.    Distributions Upon Liquidation, Dissolution or Winding Up.

             (A)  In the event of any voluntary or involuntary liquidation,
             dissolution or winding up of the affairs of the Company which
             is prior to the ESOP Payment Date, after the payment in full
             of all preferential liquidation amounts to which the holders
             of outstanding shares of Preferred Stock or Preference Stock
             ranking senior to the Series F Stock shall be entitled, but
             before any distribution or payment shall be made to the
             holders of outstanding shares of Common Stock, the holders
             of outstanding shares of Series F Stock shall be entitled to
             receive, out of the assets of the Company at the time legally
             available therefor, an amount equal to the positive sum, if
             any, of (x) $39.056 per share, together with all dividends
             accrued (whether or not declared) during the dividend period
             in which such liquidation, dissolution or winding up occurs
             and all cumulated and unpaid dividends, if any, accrued
             during any prior dividend periods, less (y) the quotient
             obtained by dividing the principal amount of the indebtedness
             of the ESOP to the Company pursuant to the

                                       10
<PAGE>

             ESOP Loan Agreement outstanding on the date of such voluntary or
             involuntary liquidation, dissolution or winding up of the
             affairs of the Company by 864,293.  If, upon any such
             voluntary or involuntary liquidation, dissolution or winding up
             of the affairs of the Company, the assets of the Company
             legally available therefor after the payment in full of all
             preferential liquidation amounts to which the holders of
             outstanding shares of Preferred Stock or Preference Stock
             ranking senior to the Series F Stock shall be entitled but
             before any distribution or payment shall be made to the
             holders of outstanding Junior Securities, shall be insufficient
             to permit the payment in full to the holders of outstanding
             shares of Series F Stock of the preferential liquidation
             amounts to which they are then entitled, the entire assets of
             the Company thus distributable shall be distributed among
             the holders of outstanding shares of Series F Stock ratably, in
             proportion to the full amounts to which such holders would
             otherwise be entitled if such assets were sufficient to permit
             payment in full. In addition, after the payment in full of all
             preferential liquidation amounts to which the holders of
             outstanding shares of Series F Stock shall be entitled, the
             holders of all outstanding shares of Common Stock, and the
             holders of outstanding shares of Series F Stock shall be
             entitled to receive the entire assets of the Company available
             for distribution, ratably with the holders of outstanding shares
             of Common Stock, in proportion to the ratio which the total
             number of shares of Common Stock into which the
             outstanding shares of Series F Stock would be convertible on
             the effective date of such voluntary or involuntary liquidation,
             dissolution or winding up of the affairs of the Company bears
             to the total number of shares of Common Stock deemed to
             be outstanding on such date (assuming for this purpose the
             conversion of all outstanding shares of Series F Stock on such
             effective date).  Each holder of outstanding shares of Series
             F Stock shall be entitled to receive that portion of the assets
             of the Company available for distribution which the number
             of shares of Common Stock issuable upon conversion of such
             holder's shares of Series F Stock bears to the total number of
             shares of Common Stock deemed to be outstanding on the
             effective date of such voluntary or involuntary liquidation,
             dissolution or winding up of the affairs of the Company.

             (B)  In the event of any voluntary or involuntary liquidation,
             dissolution or winding up of the affairs of the Company which
             is after the ESOP Payment Date, after the payment in full of
             all preferential liquidation amounts to which the holders of
             outstanding shares of Preferred Stock or Preference Stock
             ranking senior to the Series F Stock shall be entitled, but
             before any distribution or payment to the holders of Junior
             Securities, the holders of outstanding shares of Series F Stock
             shall be entitled to receive out of the assets of the Company
             at the time legally available therefor, an amount equal to
             $39.056 per share, together with all dividends accrued
             (whether or not declared) during the dividend period in which
             such liquidation, dissolution or

                                       11
<PAGE>

             winding up occurs and all
             cumulated and unpaid dividends, if any, accrued during any
             prior Dividend Periods. In addition, after the payment in full
             of all preferential liquidation amounts to which the holders
             of outstanding shares of Series F Stock shall be entitled, the
             holders of outstanding shares of Series F Stock shall be
             entitled to receive the entire assets of the Company available
             for distribution, ratably with the holders of outstanding shares
             of Common Stock, in proportion to the ratio which the total
             number of shares of Common Stock into which the
             outstanding shares of Series F Stock would be convertible on
             the effective date of such voluntary or involuntary liquidation,
             dissolution or winding up of the affairs of the Company bears
             to the total number of shares of Common Stock deemed to
             be outstanding on such date (assuming for this purpose the
             conversion of all outstanding shares of Series F Stock on such
             effective date).  Each holder of outstanding shares of Series
             F Stock shall be entitled to receive that portion of the assets
             of the Company available for distribution which the number
             of shares of Common Stock issuable upon conversion of such
             holder's shares of Series F Stock bears to the total number of
             shares of Common Stock deemed to be outstanding on the
             effective date of such voluntary or involuntary liquidation,
             dissolution or winding up of the affairs of the Company as set
             forth above.

       7.    Redemption.  The shares of Series F Stock shall not be
redeemable by the Company.

       8.    Conversion.

             (A)  From and after the Date of Issuance of shares of Series
             F Stock and prior to the expiration of thirty days following
             the ESOP Payment Date, each share of Series F Stock shall
             be convertible, at the option of the holder thereof, into one
             fully-paid and nonassessable share of Common Stock of the
             Company, subject to adjustment as hereinafter set forth in
             subclause (E) below.

             (B)  From and after the thirty-first day following the ESOP
             Payment Date, each share of Series F Stock shall be
             convertible, at the option of the holder thereof, into .3644353
             of a fully-paid and nonassessable share of Common Stock of
             the Company, subject to adjustment as hereinafter set forth
             in subclause (E) below.

             (C)  To exercise such conversion option, the holder of shares
             of Series F Stock shall surrender the certificate or certificates
             representing the shares of Series F Stock to be converted,
             duly endorsed for transfer to the Company, at the principal
             executive office of the Company, and shall give written notice,
             postage prepaid, by certified or registered mail, return receipt
             requested, or by hand delivery to the Company at its principal
             executive office, of the

                                       12
<PAGE>

             election of such holder to convert all
             or a portion of the shares of Series F Stock represented by
             the certificate or certificates surrendered into shares of
             Common Stock which notice shall set forth the name or
             names in which the certificate or certificates representing the
             shares of Common Stock to be issued upon conversion are to
             be issued.  Conversion shall be deemed to have been effected
             on the date of receipt by the Company of such notice and the
             certificate or certificates to be surrendered for conversion
             (the "Conversion Date").  As promptly as practicable
             thereafter, the Company shall issue to or upon the written
             order of such holder, a certificate or certificates for the
             number of full shares of Common Stock to which such holder
             is entitled.  The conversion of shares of Series F Stock into
             shares of Common Stock shall be deemed to be effective and
             such holder, or the person or persons designated by such
             holder, shall be deemed to have become a holder of record
             of the shares of Common Stock issuable upon conversion of
             such shares of Series F Stock on the applicable Conversion
             Date unless the transfer books of the Company are closed on
             such date, in which event such holder shall be deemed to
             have become a holder of record of the shares of Common
             Stock issued upon conversion of the shares of Series F Stock
             on the next succeeding date on which the transfer books of
             the Company are open.  Upon conversion of only a portion
             of the number of shares of Series F Stock represented by a
             certificate or certificates surrendered for conversion, the
             Company shall issue and deliver to or upon the written order
             of the holder of the certificate or certificates so surrendered
             a new certificate or certificates representing the number of
             shares of Series F Stock not so converted.

             (D)  No fractional shares of Common Stock shall be issued
             upon conversion of shares of Series F Stock.  In lieu of
             issuing fractional shares of Common Stock upon conversion
             of shares of Series F Stock, the Company shall pay a cash
             adjustment in respect of such fractional shares of Common
             Stock equal to the fair market value thereof as determined by
             the Board of Directors of the Company.  The Company shall
             at all times reserve and keep available out of its authorized
             but unissued shares of Common Stock, solely for the purpose
             of effecting the conversion of outstanding shares of Series F
             Stock, the full number of shares of Common Stock
             deliverable upon the conversion of all shares of Series F
             Stock from time to time outstanding.

             (E)  The number of shares of Common Stock into which a
             share of Series F Stock shall be convertible as set forth in
             subclauses (A) and (B) above, shall be subject to adjustment
             from time to time as follows:

                    (i)  In case the Company shall at any time subdivide
                    its outstanding shares of Common Stock or shall issue
                    a dividend or other distribution payable in shares of
                    Common Stock, the number of shares of Common
                    Stock into which a share of Series F Stock shall be
                    convertible shall be

                                       13
<PAGE>

                    proportionately increased,
                    effective immediately after the effective date of such
                    subdivision or at the close of business on the record
                    date fixed by the Board of Directors of the Company
                    for such dividend or other distribution, as the case
                    may be;

                    (ii)  In case the Company shall at any time combine
                    its outstanding shares of Common Stock, the number
                    of shares of Common Stock into which a share of
                    Series F Stock shall be convertible shall be
                    proportionately decreased, effective immediately after
                    the effective date of such combination; and

                    (iii)  In case the Company shall at any time
                    recapitalize or reclassify its capital stock, or in case of
                    any consolidation or merger of the Company with or
                    into any other person (other than a consolidation or
                    merger in which the Company is the continuing entity
                    and which does not result in any change in the capital
                    stock of the Company) or in case of the sale or other
                    disposition of all or substantially all the assets of the
                    Company to any other person, then in each such case
                    each outstanding share of Series F Stock shall after
                    such recapitalization, reclassification, consolidation,
                    merger, sale or other disposition be convertible into
                    the kind and number of shares of capital stock or
                    other securities or assets of the Company or of the
                    entity resulting from such consolidation or surviving
                    such merger or to which such assets shall have been
                    sold or otherwise disposed of to which the holder
                    thereof would have been entitled if immediately prior
                    to such recapitalization, reclassification, consolidation,
                    merger, sale or other disposition such holder had
                    converted its shares of Series F Stock.  The provisions
                    set forth above shall apply to successive
                    recapitalization, reclassifications, consolidations,
                    mergers, sales or other dispositions.

             (F)  All shares of Common Stock issued upon conversion of
             shares of Series F Stock shall, upon issuance by the Company,
             be duly and validly issued, fully-paid and nonassessable and
             free from all taxes, liens and charges with respect to the
             issuance thereof.

       9.    Voting Rights.  The holders of shares of Series F Stock shall
be entitled to vote on or otherwise consent to any matter requiring the vote
or consent of the stockholders of the Company under the laws of the State
of Delaware.  Each holder of outstanding shares of Series F Stock shall be
entitled to one vote for each whole share of Common Stock into which such
holder's outstanding shares of Series F Stock would be convertible
immediately after the close of business on the record date fixed by the
Board of Directors of the Company for determining the stockholders of the
Company entitled to vote or otherwise consent to such matter; provided,
however, that in the event (x) the Company shall fail to pay cumulative
dividends in full on the outstanding shares of Series F Stock for a period of

                                       14
<PAGE>

four consecutive Dividend Periods, or (y) the Company shall fail to pay
cumulative dividends in full on the outstanding shares of Series F Stock for
a period of eight Dividend Periods, in either case after the expiration of
thirty days following the ESOP Payment Date, each holder of outstanding
shares of Series F Stock shall be entitled to the number of votes equal to
the number of whole shares of Common Stock which such holder would
have been entitled to receive if the shares of Series F Stock held by such
holder had been converted into shares of Common Stock prior to the
expiration of thirty days following the ESOP Payment Date until such time
as all cumulative dividends in arrears with respect to the shares of Series F
Stock shall have been paid in full.  Except as otherwise required by the laws
of the State of Delaware, the holders of outstanding shares of Series F
Stock shall vote together with the holders of outstanding shares of Common
Stock as a single class.

       FIFTH:       At all elections of Directors of the Company, each
stockholder who is entitled to vote upon such election shall be entitled to
as many votes as shall be equal to the number of votes which (except for
this provision as to cumulative voting) he would be entitled to cast for the
election of Directors with respect to his shares of stock multiplied by the
number of Directors to be elected, and he may cast all of such votes for a
single Director or may distribute them among the number to be voted for
or for any two or more of them, as he sees fit.

       SIXTH:       In furtherance and not in limitation of the powers
conferred by statute, the Board of Directors is expressly authorized to make,
alter or repeal the Bylaws of the Company.

       SEVENTH:     The Company shall indemnify any and all persons
whom it has the power to indemnify pursuant to the Delaware General
Corporation Law against any and all expenses, judgments, fines amounts
paid in settlement, and any other liabilities to the fullest extent permitted
by such Law and may, at the discretion of the Board of Directors, purchase
and maintain insurance, at its expense, to protect itself and such persons
against any such expense, judgment, fine, amount paid in settlement or
other liability, whether or not the Company would have the power to so
indemnify such person under the Delaware General Corporation Law.

       A director of the Company shall not be personally liable to the
Company or its stockholders for monetary damages for breach of fiduciary
duty as a director, except for liability (i) for any breach of the director's
duty of loyalty to the Company or its stockholders, (ii) for acts or omissions
not in good faith or which involve intentional misconduct or a knowing
violation of law, (iii) under Section 174 of the Delaware General
Corporation Law, or (iv) for any transaction from which the director
derived any improper personal benefit.  If the Delaware General
Corporation Law is  amended after approval by the stockholders of this
article to authorize corporate action further eliminating or limiting the
personal liability of directors, then the liability of a director of the Company
shall be eliminated or limited to the fullest extent permitted by the
Delaware General Corporation Law, as so amended.

                                       15
<PAGE>

       Any repeal or modification of the foregoing paragraph by the
stockholders of the Company shall not adversely affect any right or
protection of a director of the Company existing at the time of such repeal
or modification.

       IN WITNESS WHEREOF, this Restated Certificate of
Incorporation, which only restates and integrates and does not further
amend the provisions of the Certificate of Incorporation of the Company as
heretofore amended, supplemented or restated and there being no
discrepancies between those provisions and the provisions of this Restated
Certificate of Incorporation and it having been duly adopted in accordance
with Section 245 of the General Corporation Law of the State of Delaware
by the Executive Committee of the Board of Directors, which Committee
is authorized to act on behalf of the Company's Board of Directors, has
been executed by its Vice President and attested by its Secretary on this
30th day of November, 1993.


                                               Mattel, Inc.

                                               By: /s/ Judy A. Willis
                                                   ------------------
                                                   Vice President
Attest:


By: /s/ N. Ned Mansour
    ------------------
    Secretary

                                       16

<PAGE>
                                                                  Exhibit 10.3

                              $100,000,000

                              MATTEL, INC.

                          6 3/4% NOTES DUE 2000







                         UNDERWRITING AGREEMENT






May 19, 1993
<PAGE>

                                                            May 19, 1993




Morgan Stanley & Co. Incorporated
Kidder, Peabody & Co. Incorporated
c/o Morgan Stanley & Co.
       Incorporated
1251 Avenue of the Americas
New York, New York 10020

Ladies and Gentlemen:

             Mattel, Inc., a Delaware corporation (the "Company"),
proposes to issue and sell to the several Underwriters named in Schedule I
hereto (the "Underwriters") $100,000,000 principal amount of its 6 3/4%
Notes due May 15, 2000 (the "Securities") to be issued pursuant to the
provisions of an Indenture dated as of May 15, 1993 (the "Indenture")
between the Company and PNC Bank, National Association, as Trustee
(the "Trustee").

             The Company has filed with the Securities and Exchange
Commission (the "Commission") a registration statement, including a
prospectus, relating to the Securities.  The registration statement as
amended at the time it becomes effective, including the information (if
any) deemed to be part of the registration statement at the time of
effectiveness pursuant to Rule 430A under the Securities Act of 1933, as
amended (the "Securities Act"), is hereinafter referred to as the
Registration Statement; the prospectus in the form first used to confirm
sales of Securities is hereinafter referred to as the Prospectus.  Any
reference herein to the Registration Statement or the Prospectus shall be
deemed to refer to and include the documents incorporated by reference
therein, and any reference herein to the terms "amend," "amendment" or
"supplement" with respect to the Registration Statement or the Prospectus
shall be deemed to refer to and include the filing after the execution
hereof of any document with the Commission deemed to be incorporated
by reference therein.


                                   I.

             The Company represents and warrants to each of the
Underwriters that:

             (a)    The Registration Statement has become effective; no
       stop order suspending the effectiveness of the Registration
       Statement is in effect, and no proceedings for such purpose are
       pending before or threatened to the Company by the Commission.

             (b)    (i) Each document, if any, filed or to be filed pursuant
       to the Securities Exchange Act of 1934, as amended (the "Exchange
       Act"), and incorporated by

                                       2
<PAGE>

       reference in the Prospectus complied or
       will comply when so filed in all material respects with the Exchange
       Act and the applicable rules and regulations of the Commission
       thereunder, (ii) Each part of the Registration Statement, when such
       part became effective, did not contain and each such part, as
       amended or supplemented, if applicable, will not contain any untrue
       statement of a material fact or omit to state a material fact required
       to be stated therein or necessary to make the statements therein not
       misleading, (iii) the Registration Statement and the Prospectus
       comply and, as amended or supplemented, if applicable, will comply
       in all material respects with the Securities Act and the applicable
       rules and regulations of the Commission thereunder and (iv) the
       Prospectus does not contain and, as amended or supplemented, if
       applicable, will not contain any untrue statement of a material fact
       or omit to state a material fact necessary to make the statements
       therein, in the light of the circumstances under which they were
       made, not misleading, except that the representations and warranties
       set forth in this paragraph I(b) do not apply (A) to statements or
       omissions in the Registration Statement or the Prospectus based
       upon information relating to any Underwriter furnished to the Com-
       pany in writing by such Underwriter through you expressly for use
       therein or (B) to that part of the Registration Statement that
       constitutes the Statement of Eligibility and Qualification (Form T-1)
       under the Trust Indenture Act of 1939, as amended (the "Trust
       Indenture Act"), of the Trustee.

             (c)    The financial statements of the Company and its
       subsidiaries set forth in the Registration Statement and Prospectus
       fairly present the financial condition of the Company and its
       subsidiaries as of the dates indicated and the results of operations
       and changes in financial position for the periods therein specified in
       conformity with generally accepted accounting principles consistently
       applied throughout the periods involved (except as otherwise stated
       therein).

             (d)    The Company has been duly incorporated, is validly
       existing as a corporation in good standing under the laws of the
       jurisdiction of its incorporation, has the corporate power and
       authority to own its property and to conduct its business as
       described in the Prospectus and is duly qualified to transact business
       and is in good standing in each jurisdiction in which the conduct of
       its business or its ownership or leasing of property requires such
       qualification, except to the extent that the failure to be so qualified
       or be in good standing would not have a material adverse effect on
       the Company and its subsidiaries, taken as a whole.

             (e)    Each subsidiary of the Company has been duly
       incorporated, is validly existing as a corporation in good standing
       under the laws of the jurisdiction of its incorporation, has the cor-
       porate power and authority to own its property and to conduct its
       business as described in the Prospectus except to the extent that the
       failure of any such subsidiary, singly or in the aggregate, to be so
       duly incorporated or validly existing or to have such corporate
       power and authority, would not have a material adverse effect on
       the Company and its subsidiaries taken as a whole or on the
       business of the Company and its subsidiaries in any individual
       country as described in the Prospectus.  Each subsidiary of the
       Company is duly qualified to transact business and is in good
       standing in each jurisdiction in which the conduct of

                                       3
<PAGE>

       its business or
       its ownership or leasing of property requires such qualification,
       except to the extent that the failure of any such subsidiary, singly or
       in the aggregate, to be so qualified or be in good standing would not
       have a material adverse effect on the Company and its subsidiaries
       taken as a whole or on the business of the Company and its
       subsidiaries in any individual country as described in the Prospectus.

             (f)    This Agreement has been duly authorized, executed
       and delivered by the Company.

             (g)    The Indenture has been duly qualified under the Trust
       Indenture Act and has been duly authorized, executed and delivered
       by the Company and is a valid and binding agreement of the Com-
       pany, enforceable in accordance with its terms except as (i) the
       enforceability thereof may be limited by bankruptcy, insolvency or
       similar laws affecting creditors' rights generally and (ii) rights of
       acceleration and the availability of equitable remedies may be
       limited by equitable principles of general applicability.

             (h)    The Securities have been duly authorized and, when
       executed and authenticated in accordance with the provisions of the
       Indenture and delivered to and paid for by the Underwriters in
       accordance with the terms of this Agreement, will be entitled to the
       benefits of the Indenture, and will be valid and binding obligations
       of the Company, enforceable in accordance with their terms except
       as (i) the enforceability thereof may be limited by bankruptcy,
       insolvency or similar laws affecting creditors' rights generally and (ii)
       rights of acceleration and the availability of equitable remedies may
       be limited by equitable principles of general applicability.

             (i)    The execution and delivery by the Company of, and
       the performance by the Company of its obligations under, this
       Agreement, the Indenture and the Securities will not contravene any
       provision of applicable law or the certificate of incorporation or
       by-laws of the Company or any agreement or other instrument
       binding upon the Company or any of its subsidiaries that is material
       to the Company and its subsidiaries, taken as a whole, or any
       judgment, order or decree of any governmental body, agency or
       court having jurisdiction over the Company or any subsidiary, and
       no consent, approval, authorization or order of, or qualification with,
       any governmental body or agency is required for the performance by
       the Company of its obligations under this Agreement, the Indenture
       or the Securities, except such as may be required by the securities or
       Blue Sky laws of the various states in connection with the offer and
       sale of the Securities.

             (j)    There has not occurred any material adverse change,
       or any development involving a prospective material adverse change,
       in the condition, financial or otherwise, or in the earnings, business
       or operations of the Company and its subsidiaries, taken as a whole,
       from that set forth in the Prospectus.

             (k)    There are no legal or governmental proceedings
       pending or threatened to the Company to which the Company or
       any of its subsidiaries is a party or to

                                       4
<PAGE>

       which any of the properties of
       the Company or any of its subsidiaries is subject that are required to
       be described in the Registration Statement, the Prospectus or any
       documents incorporated by reference in the Registration Statement
       or the Prospectus that are not so described or any statutes,
       regulations, contracts or other documents that are required to be
       described in the Registration Statement, the Prospectus or any
       documents incorporated by reference in the Registration Statement
       or the Prospectus or to be filed as exhibits to the Registration
       Statement that are not so described or filed as required.

             (l)    Each preliminary prospectus filed as part of the
       registration statement as originally filed or as part of any
       amendment thereto, or filed pursuant to Rule 424 under the
       Securities Act, complied when so filed in all material respects with
       the Securities Act and the rules and regulations of the Commission
       thereunder.

             (m)    The Company and its subsidiaries own or possess the
       patents, patent rights, licenses, inventions, copyrights, know-how
       (including trade secrets and other unpatented and/or unpatentable
       proprietary or confidential information, systems or procedures),
       trademarks, service marks and trade names presently employed by
       them in connection with the business now operated by them, and
       neither the Company nor any of its subsidiaries has received any
       notice of infringement of or conflict with asserted rights of others
       with respect to any of the foregoing which, singly or in the
       aggregate, if the subject of an unfavorable decision, ruling or
       finding, would result in any material adverse change, or any notice
       of any other development with respect to the foregoing involving a
       prospective material adverse change, in the condition, financial or
       otherwise, or in the earnings, business affairs or business prospects
       of the Company and its subsidiaries considered as one enterprise,
       except as may be described in writing to, and accepted for exclusion
       by, the Underwriters.

             (n)    The Company is not an "investment company" or an
       entity "controlled" by an "investment company," as such terms are
       defined in the Investment Company Act of 1940, as amended.

             (o)    The Company and its subsidiaries are (i) in
       compliance with any and all applicable foreign, federal, state and
       local laws and regulations relating to the protection of human health
       and safety, the environment or hazardous or toxic substances or
       wastes, pollutants or contaminants ("Environmental Laws"), (ii) have
       received all permits, licenses or other approvals required of them
       under applicable Environmental Laws to conduct their respective
       businesses and (iii) are in compliance with all terms and conditions
       of any such permit, license or approval, except where such
       noncompliance with Environmental Laws, failure to receive required
       permits, licenses or other approvals or failure to comply with the
       terms and conditions of such permits, licenses or approvals would
       not, singly or in the aggregate, have a material adverse effect on the
       Company and its subsidiaries, taken as a whole.

             (p)    In the ordinary course of its business, the Company
       conducts a periodic review of the effect of Environmental Laws on
       the business, operations and properties

                                       5
<PAGE>

       of the Company and its
       subsidiaries, in the course of which it identifies and evaluates
       associated costs and liabilities (including, without limitation, any
       capital or operating expenditures required for clean-up, closure of
       properties or compliance with Environmental Laws or any permit,
       license or approval, any related constraints on operating activities
       and any potential liabilities to third parties).  On the basis of such
       review, the Company has reasonably concluded that such associated
       costs and liabilities would not, singly or in the aggregate, have a
       material adverse effect on the Company and its subsidiaries, taken
       as a whole.

             (q)    Neither the Company nor any of its subsidiaries has,
       directly or indirectly, paid or delivered any fee, commission or other
       sum of money or item or property, however characterized, to any
       finder, agent, government official or other party, in the United
       States or any other country, which is in any manner related to the
       business, assets or operations of Company or any of its subsidiaries,
       which is, or may be with the passage of time or discovery, illegal
       under any federal, state or local laws of the United States (including
       without limitation the U.S. Foreign Corrupt Practices' Act) or any
       other country having jurisdiction; and neither the Company nor any
       of its subsidiaries has participated, directly or indirectly, in any
       boycotts or other similar practices affecting any of its actual or
       potential customers and has at all times done business in an open
       and ethical manner.

             (r)    The Company has complied with all provisions of
       Section 517.075, Florida Statutes relating to doing business with the
       Government of Cuba or with any person or any affiliate located in
       Cuba.


                                   II.

             The Company hereby agrees to sell to the several
Underwriters, and the Underwriters, upon the basis of the representations
and warranties herein contained, but subject to the conditions hereinafter
stated, agree, severally and not jointly, to purchase from the Company the
respective principal amounts of Securities set forth in Schedule I hereto
opposite their names at 99.35% of their principal amount -- the purchase
price -- plus accrued interest, if any, from May 15, 1993 to the date of
payment and delivery.


                                   III

             The Company is advised by you that the Underwriters
propose to make a public offering of their respective portions of the
Securities as soon after the Registration Statement and this Agreement
have become effective as in your judgment is advisable.  The Company is
further advised by you that the Securities are to be offered to the public
initially at 100% of their principal amount -- the public offering price --
plus accrued interest, if any, and to certain dealers selected by you at a
price that represents a concession not in excess of .40% of their principal
amount under the public offering price, and that any Underwriter

                                       6
<PAGE>

may allow, and such dealer may reallow, a concession, not in excess of .25% of
their principal amount, to any Underwriter or to certain other dealers.


                                   IV.

             Payment for the Securities shall be made by certified or
official bank check or checks payable to the order of the Company in New
York Clearing House funds at the office of Latham & Watkins, 633 W.
Fifth Street, Los Angeles, California at 7:00 A.M., local time, on May 26,
1993 or at such other time on the same or such other date, not later than
June 3, 1993, as shall be designated in writing by you.  The time and date
of such payment are hereinafter referred to as the Closing Date.

             Payment for the Securities shall be made against delivery to
you for the respective accounts of the several Underwriters of the
Securities registered in such names and in such denominations as you shall
request in writing not later than two full business days prior to the date of
delivery, with any transfer taxes payable in connection with the transfer of
the Securities to the Underwriters duly paid.


                                   V.

             The obligations of the Company and the several obligations
of the Underwriters hereunder are subject to the condition that the
Registration Statement shall have become effective not later than the date
hereof.

             The several obligations of the Underwriters hereunder are
subject to the following further conditions:

             (a)    Subsequent to the execution and delivery of this
       Agreement and prior to the Closing Date,

                    (i)   there shall not have occurred any downgrading,
             nor shall any notice have been given of any intended or
             potential downgrading or of any review for a possible change
             that does not indicate the direction of the possible change, in
             the rating accorded any of the Company's securities by any
             "nationally recognized statistical rating organization," as such
             term is defined for purposes of Rule 436(g)(2) under the
             Securities Act;

                    (ii)  there shall not have occurred any change, or
             any development involving a prospective change, in the
             condition, financial or otherwise, or in the earnings, business
             or operations, of the Company and its subsidiaries, taken as a
             whole, from that set forth in the Registration Statement, that,
             in your judgment, is material and adverse and that makes it,
             in your judgment, impracticable to market the Securities on
             the terms and in the manner contemplated in the Prospectus;
             and

                                       7
<PAGE>

                    (iii) the Prospectus shall have been filed as required
             hereunder; and no stop order suspending the effectiveness of
             the Registration Statement shall have been issued and no
             proceeding for that purpose shall have been instituted or, to
             the knowledge of the Company or any Underwriter,
             threatened by the Commission, and any request of the
             Commission for additional information (to be included in the
             Registration Statement or the Prospectus or otherwise) shall
             have been complied with to your satisfaction.

             (b)    The Underwriters shall have received on the Closing
       Date a certificate, dated the Closing Date and signed by an
       executive officer of the Company, to the effect set forth in clause (a)
       above (except as to the knowledge of the Underwriters in clause
       (a)(iii)) and to the effect that the representations and warranties of
       the Company contained in this Agreement are true and correct as of
       the Closing Date and that the Company has complied with all of the
       agreements and satisfied all of the conditions on its part to be
       performed or satisfied on or before the Closing Date.

                    The officer signing and delivering such certificate may
       rely upon the best of his knowledge as to proceedings threatened.

             (c)    You shall have received on the Closing Date an
       opinion of Irell & Manella, counsel for the Company, dated the
       Closing Date, to the effect that

                    (i)   the Company has been duly incorporated, is
             validly existing as a corporation in good standing under the
             laws of the jurisdiction of its incorporation, has the corporate
             power and authority to own its property and to conduct its
             business as described in the Prospectus and is duly qualified
             to transact business and is in good standing in the state of
             California;

                    (ii)  this Agreement has been duly authorized,
             executed and delivered by the Company;

                    (iii) the Indenture has been duly qualified under the
             Trust Indenture Act and has been duly authorized, executed
             and delivered by the Company and is a valid and binding
             agreement of the Company, enforceable in accordance with
             its terms except as (a) the enforceability thereof may be
             limited by bankruptcy, insolvency or similar laws affecting
             creditors' rights generally and (b) rights of acceleration and
             the availability of equitable remedies may be limited by
             equitable principles of general applicability;

                    (iv)  the Securities have been duly authorized and,
             when executed and authenticated in accordance with the
             provisions of the Indenture and delivered to and paid for by
             the Underwriters in accordance with the terms of this
             Agreement, will be entitled to the benefits of the Indenture
             and will be valid and binding obligations of the Company,
             enforceable in accordance with their terms except as (a) the
             enforceability thereof may be limited by bankruptcy,
             insolvency or similar laws affecting creditors' rights generally
             and (b) rights of

                                       8
<PAGE>

             acceleration and the availability of equitable
             remedies may be limited by equitable principles of general
             applicability;

                    (v)   the execution and delivery by the Company of,
             and the performance by the Company of its obligations
             under, this Agreement, the Securities and the Indenture will
             not contravene any provision of applicable law or the
             certificate of incorporation or by-laws of the Company or, any
             agreement or other instrument binding upon the Company or
             any of its subsidiaries that is listed by the Company in an
             officer's certificate by the Company as significant agreements
             (which officer's certificate shall be provided to, and approved
             by, the Underwriters) or, to the best of such counsel's
             knowledge, any judgment, order or decree of any
             governmental body, agency or court having jurisdiction over
             the Company or any subsidiary, and no consent, approval,
             authorization or order of or qualification with any
             governmental body or agency is required for the performance
             by the Company of its obligations under this Agreement, the
             Securities and the Indenture, except such as may be required
             by the securities or Blue Sky laws of the various states in
             connection with the offer and sale of the Securities;

                    (vi)  to the best of such counsel's knowledge, neither
             the Company nor any of its subsidiaries has received any
             notice of infringement of or conflict with asserted rights of
             others with respect to any of the patents, patent rights,
             licenses, inventions, copyrights, know-how (including trade
             secrets and other unpatented and/or unpatentable
             proprietary or confidential information, systems or
             procedures), trademarks, service marks and trade names
             presently employed by them in connection with the business
             now operated by the Company or its subsidiaries which,
             singly or in the aggregate, if the subject of an unfavorable
             decision, ruling or finding, would result in any material
             adverse change, or notice of any other development with
             respect to the foregoing involving a prospective material
             adverse change, in the condition, financial or otherwise, or in
             the earnings, business affairs or business prospects of the
             Company and its subsidiaries, taken as a whole, except as
             may be disclosed in writing by the Company to, and accepted
             for exclusion by, the Underwriters;

                    (vii) the statements (1) in the Prospectus under the
             captions "Description of Notes," "Certain Federal Income Tax
             Consequences" and "Underwriting" and (2) in the
             Registration Statement under Item 15, in each case insofar as
             such statements constitute summaries of the legal matters,
             documents and proceedings referred to therein, fairly present
             the information called for with respect to such legal matters,
             documents and proceedings and fairly summarize the matters
             referred to therein;

                    (viii) to the best of such counsel's knowledge after
             due inquiry, there are no legal or governmental proceedings
             pending or threatened to which the Company or any of its
             subsidiaries is a party or to which any of the properties

                                       9
<PAGE>

             of the Company or any of its subsidiaries is subject or any
             development in such proceedings that are required to be
             described in the Registration Statement, the Prospectus or
             the documents incorporated by reference in the Registration
             Statement or the Prospectus that are not so described and
             there are no statutes, regulations, contracts or other
             documents that are required to be described in the
             Registration Statement, the Prospectus or any documents
             incorporated by reference in the Registration Statement or
             the Prospectus or to be filed as exhibits to the Registration
             Statement that are not so described or filed as required;

                    (ix)  the Company is not an "investment company" or
             an entity "controlled" by an "investment company," as such
             terms are defined in the Investment Company Act of 1940, as
             amended; and

                    (x)   the Registration Statement has become
             effective under the Act; the Prospectus has been filed as
             required hereunder; and to the best knowledge of such
             counsel no stop order suspending the effectiveness of the
             Registration Statement has been issued and no proceeding
             for that purpose has been instituted or threatened by the
             Commission;

                    (xi)  such counsel (1) is of the opinion that each
             document filed pursuant to the Exchange Act and
             incorporated by reference in the Registration Statement and
             the Prospectus (except for financial statements and schedules
             as to which such counsel need not express any opinion)
             complied when so filed as to form in all material respects
             with the Exchange Act and the applicable rules and
             regulations of the Commission thereunder and (2) is of the
             opinion that the Registration Statement and the Prospectus
             (except for financial statements and schedules included
             therein as to which such counsel need not express any
             opinion) comply as to form in all material respects with the
             Securities Act or the Exchange Act, as the case may be, the
             rules and regulations of the Commission thereunder and the
             Trust Indenture Act;

                    (xii) no facts have come to the attention of such
             counsel that would lead such counsel to believe that (1)
             (except for financial statements and schedules as to which
             such counsel need not express any belief and except for that
             part of the Registration Statement that constitutes the Form
             T-1 heretofore referred to) the Registration Statement and
             the prospectus included therein at the time the Registration
             Statement (and the documents incorporated by reference in
             the Registration Statement and such prospectus) became
             effective contained an untrue statement of a material fact or
             omitted to state a material fact required to be stated therein
             or necessary to make the statements therein not misleading
             and (2) (except for financial statements and schedules as to
             which such counsel need not express any belief) the
             Prospectus and the documents incorporated by reference
             therein as of the Closing Date contain an untrue statement of
             a material fact or omit to state a material fact necessary in

                                       10
<PAGE>

             order to make the statements therein, in the light of the
             circumstances under which they were made, not misleading.

             (d)    You shall have received on the Closing Date an
       opinion of the general counsel of the Company, dated the Closing
       Date, to the effect that

                    (i)   the Company is duly qualified to transact
             business and is in good standing in each jurisdiction in which
             the conduct of its business or its ownership or leasing of
             property requires such qualification, except to the extent that
             the failure to be so qualified or be in good standing would
             not have a material adverse effect on the Company and its
             subsidiaries taken as a whole;

                    (ii)  based upon opinions, oral or written, of foreign
             counsel, each of the subsidiaries of the Company meeting the
             definition of "Significant Subsidiary" under Regulation S-X of
             the Securities and Exchange Commission has been duly
             incorporated, is validly existing as a corporation in good
             standing under the laws of the jurisdiction of its
             incorporation, has the corporate power and authority to own
             its property and to conduct its business as described in the
             Prospectus and is duly qualified to transact business and is in
             good standing in each jurisdiction in which the conduct of its
             business or its ownership or leasing of property requires such
             qualification, except to the extent that the failure to be so
             qualified or be in good standing would not have a material
             adverse effect on such subsidiary;

                    (iii) the execution and delivery by the Company of,
             and the performance by the Company of its obligations
             under, this Agreement, the Securities and the Indenture will
             not contravene any agreement or other instrument binding
             upon the Company or any of its subsidiaries that is material,
             individually or in the aggregate, to the Company and its
             subsidiaries, taken as a whole, or any judgment, order or
             decree of any governmental body, agency or court having
             jurisdiction over the Company or any subsidiary, and no
             consent, approval, authorization or order of or qualification
             with any governmental body or agency is required for the
             performance by the Company of its obligations under this
             Agreement, the Securities and the Indenture, except such as
             may be required by the securities or Blue Sky laws of the
             various states in connection with the offer and sale of the
             Securities;

                    (iv)  the Company and its subsidiaries own or
             possess the patents, patent rights, licenses, inventions,
             copyrights, know-how (including trade secrets and other
             unpatented and/or unpatentable proprietary or confidential
             information, systems or procedures), trademarks, service
             marks and trade names presently employed by them in
             connection with the business now operated by them, and
             neither the Company nor any of its subsidiaries has received
             any notice of infringement of or conflict with asserted rights
             of others with respect to any of the foregoing which, singly or
             in the aggregate, if the

                                       11
<PAGE>

             subject of an unfavorable decision,
             ruling or finding, would result in any material adverse
             change, or notice of any other development with respect to
             the foregoing involving a prospective material adverse
             change, in the condition, financial or otherwise, or in the
             earnings, business affairs or business prospects of the
             Company and its subsidiaries, taken as a whole, except as
             may be disclosed in writing by the Company to, and accepted
             for exclusion by, the Underwriters;

                    (v)   there are no legal or governmental proceedings
             pending or threatened to the Company to which the
             Company or any of its subsidiaries is a party or to which any
             of the properties of the Company or any of its subsidiaries is
             subject or any development in such proceedings that are
             required to be described in the Registration Statement, the
             Prospectus or the documents incorporated by reference in the
             Registration Statement or the Prospectus that are not so
             described and there are no statutes, regulations, contracts or
             other documents that are required to be described in the
             Registration Statement, the Prospectus or any documents
             incorporated by reference in the Registration Statement or
             the Prospectus or to be filed as exhibits to the Registration
             Statement that are not so described or filed as required;

                    (vi)  such counsel (1) is of the opinion that each
             document filed pursuant to the Exchange Act and
             incorporated by reference in the Registration Statement and
             the Prospectus (except for financial statements and schedules
             as to which such counsel need not express any opinion)
             complied when so filed as to form in all material respects
             with the Exchange Act and the applicable rules and
             regulations of the Commission thereunder and (2) is of the
             opinion that the Registration Statement and the Prospectus
             (except for financial statements and schedules included
             therein as to which such counsel need not express any
             opinion) comply as to form in all material respects with the
             Securities Act or the Exchange Act, as the case may be, the
             rules and regulations of the Commission thereunder and the
             Trust Indenture Act;

                    (vii) no facts have come to the attention of such
             counsel that would lead such counsel to believe that (1)
             (except for financial statements and schedules as to which
             such counsel need not express any belief and except for that
             part of the Registration Statement that constitutes the Form
             T-1 heretofore referred to) the Registration Statement and
             the prospectus included therein at the time the Registration
             Statement (and the documents incorporated by reference in
             the Registration Statement and such prospectus) became
             effective contained an untrue statement of a material fact or
             omitted to state a material fact required to be stated therein
             or necessary to make the statements therein not misleading
             and (2) (except for financial statements and schedules as to
             which such counsel need not express any belief) the
             Prospectus and the documents incorporated by reference
             therein as of the Closing Date contain an untrue statement of
             a material fact or omit to state a material fact necessary in

                                       12
<PAGE>

             order to make the statements therein, in the light of the
             circumstances under which they were made, not misleading.

             (e)    You shall have received on the Closing Date an
       opinion of Latham & Watkins, special counsel for the Underwriters,
       dated the Closing Date, covering the matters referred to in sub-
       paragraphs (ii), (iii), (iv), (vii) (but only as to the statements in the
       Prospectus under "Description of Notes" and "Underwriting") and
       that nothing has come to their attention with respect to the matters
       in subparagraph (xii) of paragraph (c) above.

             With respect to subparagraph (xii) of paragraph (c) above,
Irell & Manella may state that their opinion and belief are based upon
their participation in the preparation of the Registration Statement and the
Prospectus and any amendments or supplements thereto and review and
discussion of the contents thereof, but are without independent check or
verification except as specified.  With respect to subparagraph (xii) of
paragraph (e) above, Latham & Watkins may state that their opinion and
belief are based upon their participation in the preparation of the
Registration Statement and Prospectus and any amendments or
supplements thereto (other than the documents incorporated by reference)
and review and discussion of the contents thereof (including documents
incorporated by reference), but are without independent check or
verification except as specified.

             The opinion of Irell & Manella described in paragraph (c)
above shall be rendered to you at the request of the Company and shall so
state therein.

             (f)    You shall have received, on each of the date hereof
       and the Closing Date, a letter dated the date hereof or the Closing
       Date, as the case may be, in form and substance satisfactory to you,
       from Price Waterhouse, independent public accountants for the
       Company, containing statements and information of the type
       ordinarily included in accountants' "comfort letters" to underwriters
       with respect to the financial statements and certain financial
       information contained in or incorporated by reference into the
       Registration Statement and the Prospectus.

             (g)    Prior to or on the Closing Date, the Company shall
       have furnished to the Underwriters such further information,
       certificates, opinions and documents as the Underwriters may
       reasonably request.


                                   VI.

             In further consideration of the agreements of the
Underwriters herein contained, the Company covenants as follows:

             (a)    The Company will cause the Prospectus to be filed as
       required hereunder (but only if you have not reasonably objected
       thereto by notice to the Company after having been furnished a
       copy a reasonable time prior to filing) and will notify you promptly
       of such filing; it will notify you promptly of the time when

                                       13
<PAGE>

       any subsequent amendment to the Registration Statement has become
       effective or any supplement to the Prospectus has been filed and of
       any request by the Commission for any amendment or supplement
       to the Registration Statement or Prospectus or for additional
       information; it will prepare and file with the Commission, promptly
       upon your request, any amendments or supplements to the
       Registration Statement or Prospectus that, in your opinion, may be
       necessary or advisable in connection with the distribution of the
       Securities by the Underwriters; it will file no amendment or
       supplement to the Registration Statement or Prospectus (other than
       any document required to be filed under the Exchange Act that
       upon filing is deemed to be incorporated by reference therein) to
       which you shall reasonably object by notice to the Company after
       having been furnished a copy a reasonable time prior to the filing;
       and it will furnish to you at or prior to the filing thereof a copy of
       any document that upon filing is deemed to be incorporated by
       reference in the Registration Statement or Prospectus.

             (b)    To furnish to you, without charge, three signed copies
       of the Registration Statement (including exhibits thereto and all
       documents incorporated by reference therein) and for delivery to
       each other Underwriter a conformed copy of the Registration
       Statement (without exhibits thereto but including all documents
       incorporated by reference therein) and, during the period mentioned
       in paragraph (c) below, as many copies of the Prospectus, any
       documents incorporated by reference therein and any supplements
       and amendments thereto or to the Registration Statement as you
       may reasonably request.

             (c)    The Company will advise you, promptly after it shall
       receive notice or obtain knowledge thereof, of the issuance by the
       Commission of any stop order suspending the effectiveness of the
       Registration Statement, of the suspension of the qualification of the
       Securities for offering or sale in any jurisdiction, or of the initiation
       or threatening of any proceeding for any such purpose; and it will
       promptly use its best efforts to prevent the issuance of any stop
       order or to obtain its withdrawal if such a stop order should be
       issued.

             (d)    If, during such period after the first date of the public
       offering of the Securities as in the opinion of your counsel the
       Prospectus is required by law to be delivered in connection with
       sales by an Underwriter or dealer, any event shall occur or condition
       exist as a result of which it is necessary to amend or supplement the
       Prospectus so that it does not contain any untrue statement of a
       material fact or omit to state a material fact required to be stated
       therein or necessary to make the statements therein, in the light of
       the circumstances when the Prospectus is delivered to a purchaser,
       not misleading, or if, in the opinion of your counsel, it is necessary
       to amend or supplement the Prospectus to comply with law,
       forthwith to prepare, file with the Commission and furnish, at its
       own expense, to the Underwriters and to the dealers (whose names
       and addresses you will furnish to the Company) to which Securities
       may have been sold by you on behalf of the Underwriters and to
       any other dealers upon request, either amendments or supplements
       to the Prospectus so that the statements in the Prospectus as so
       amended or supplemented will not, in the light of

                                       14
<PAGE>

       the circumstances
       when the Prospectus is delivered to a purchaser, be misleading or so
       that the Prospectus, as amended or supplemented, will comply with
       law.

             (e)    To endeavor to qualify the Securities for offer and sale
       under the securities or Blue Sky laws of such jurisdictions as you
       shall reasonably request and to pay all expenses (including fees and
       disbursements of counsel) in connection with such qualification and
       in connection with the determination of the eligibility of the
       Securities for investment under the laws of such jurisdictions as you
       may designate.

             (f)    During the period beginning on the date hereof and
       continuing to and including the Closing Date, not to offer, sell,
       contract to sell or otherwise dispose of any debt securities of the
       Company or warrants to purchase debt securities of the Company
       substantially similar to the Securities (other than (i) the Securities
       and (ii) commercial paper issued in the ordinary course of business),
       without your prior written consent.

             (g)    To make generally available to the Company's security
       holders and to you as soon as practicable an earning statement
       covering the twelve-month period ending June 30, 1994 that satisfies
       the provisions of Section 11(a) of the Securities Act and the rules
       and regulations of the Commission thereunder.

             (h)    To pay all document production charges and expenses
       of Latham & Watkins, special counsel for the Underwriters (but not
       including their fees for professional services), in connection with the
       preparation of this Agreement.


                                  VII.

             The Company agrees to indemnify and hold harmless each
Underwriter and each person, if any, who controls such Underwriter within
the meaning of either Section 15 of the Securities Act or Section 20 of the
Exchange Act, from and against any and all losses, claims, damages and
liabilities (including, without limitation, any legal or other expenses
reasonably incurred by any Underwriter or any such controlling person in
connection with defending or investigating any such action or claim) caused
by any untrue statement or alleged untrue statement of a material fact
contained in the Registration Statement or any amendment thereof, any
preliminary prospectus or the Prospectus (as amended or supplemented if
the Company shall have furnished any amendments or supplements
thereto), or caused by any omission or alleged omission to state therein a
material fact required to be stated therein or necessary to make the
statements therein not misleading, except insofar as such losses, claims,
damages or liabilities are caused by any such untrue statement or omission
or alleged untrue statement or omission based upon information relating to
any Underwriter furnished to the Company in writing by such Underwriter
through you expressly for use therein.

             Each Underwriter agrees, severally and not jointly, to
indemnify and hold harmless the Company, its directors, its officers who
sign the Registration Statement and

                                       15
<PAGE>

each person, if any, who controls the
Company within the meaning either Section 15 of the Securities Act or
Section 20 of the Exchange Act to the same extent as the foregoing
indemnity from the Company to such Underwriter, but only with reference
to information relating to such Underwriter furnished to the Company in
writing by such Underwriter through you expressly for use in the
Registration Statement, any preliminary prospectus, the Prospectus or any
amendments or supplements thereto.

             In case any proceeding (including any governmental
investigation) shall be instituted involving any person in respect of which
indemnity may be sought pursuant to either of the two preceding
paragraphs, such person (the "indemnified party") shall promptly notify the
person against whom such indemnity may be sought (the "indemnifying
party") in writing and the indemnifying party, upon request of the
indemnified party, shall retain counsel reasonably satisfactory to the
indemnified party to represent the indemnified party and any others the
indemnifying party may designate in such proceeding and shall pay the fees
and disbursements of such counsel related to such proceeding.  In any such
proceeding, any indemnified party shall have the right to retain its own
counsel, but the fees and expenses of such counsel shall be at the expense
of such indemnified party unless (i) the indemnifying party and the
indemnified party shall have mutually agreed to the retention of such
counsel or (ii) the named parties to any such proceeding (including any
impleaded parties) include both the indemnifying party and the
indemnified party and representation of both parties by the same counsel
would be inappropriate due to actual or potential differing interests
between them.  It is understood that the indemnifying party shall not, in
respect of the legal expenses of any indemnified party in connection with
any proceeding or related proceedings in the same jurisdiction, be liable
for the fees and expenses of more than one separate firm (in addition to
any local counsel) for all such indemnified parties and that all such fees
and expenses shall be reimbursed as they are incurred.  Such firm shall be
designated in writing by Morgan Stanley & Co. Incorporated, in the case of
parties indemnified pursuant to the second preceding paragraph, and by
the Company, in the case of parties indemnified pursuant to the first
preceding paragraph.  The indemnifying party shall not be liable for any
settlement of any proceeding effected without its written consent, but if
settled with such consent or if there be a final judgment for the plaintiff,
the indemnifying party agrees to indemnify the indemnified party from and
against any loss or liability by reason of such settlement or judgment.
Notwithstanding the foregoing sentence, if at any time an indemnified party
shall have requested an indemnifying party to reimburse the indemnified
party for fees and expenses of counsel as contemplated by the second and
third sentences of this paragraph, the indemnifying party agrees that it shall
be liable for any settlement of any proceeding effected without its written
consent if (i) such settlement is entered into more than 30 days after
receipt by such indemnifying party of the aforesaid request and (ii) such
indemnifying party shall not have reimbursed the indemnified party in
accordance with such request prior to the date of such settlement.  No
indemnifying party shall, without the prior written consent of the
indemnified party (which consent shall not be unreasonably withheld),
effect any settlement of any pending or threatened proceeding in respect of
which any indemnified party is or could have been a party and indemnity
could have been sought hereunder by such indemnified party, unless such
settlement includes an unconditional release of such indemnified party
from all liability on claims that are the subject matter of such proceeding.

                                       16
<PAGE>

             If the indemnification provided for in the first or second
paragraph of this Article VII is unavailable to an indemnified party or
insufficient in respect of any losses, claims, damages or liabilities referred
to therein, then each indemnifying party under such paragraph, in lieu of
indemnifying such indemnified party thereunder, shall contribute to the
amount paid or payable by such indemnified party as a result of such
losses, claims, damages or liabilities (i) in such proportion as is appropriate
to reflect the relative benefits received by the Company on the one hand
and the Underwriters on the other hand from the offering of the Securities
or (ii) if the allocation provided by clause (i) above is not permitted by
applicable law, in such proportion as is appropriate to reflect not only the
relative benefits referred to in clause (i) above but also the relative fault of
the Company on the one hand and of the Underwriters on the other hand
in connection with the statements or omissions that resulted in such losses,
claims, damages or liabilities, as well as any other relevant equitable
considerations.  The relative benefits received by the Company on the one
hand and the Underwriters on the other hand in connection with the
offering of the Securities shall be deemed to be in the same respective
proportions as the net proceeds from the offering of the Securities (before
deducting expenses) received by the Company and the total underwriting
discounts and commissions received by the Underwriters, in each case as
set forth in the table on the cover of the Prospectus, bear to the aggregate
public offering price of the Securities.  The relative fault of the Company
on the one hand and of the Underwriters on the other hand shall be
determined by reference to, among other things, whether the untrue or
alleged untrue statement of a material fact or the omission or alleged
omission to state a material fact relates to information supplied by the
Company or by the Underwriters and the parties' relative intent,
knowledge, access to information and opportunity to correct or prevent
such statement or omission.  The Underwriters' respective obligations to
contribute pursuant to this Article VII are several in proportion to the
respective principal amounts of Securities they have purchased hereunder,
and not joint.

             The Company and the Underwriters agree that it would not
be just or equitable if contribution pursuant to this Article VII were
determined by pro rata allocation (even if the Underwriters were treated as
one entity for such purpose) or by any other method of allocation that does
not take account of the equitable considerations referred to in the
immediately preceding paragraph.  The amount paid or payable by an
indemnified party as a result of the losses, claims, damages and liabilities
referred to in the immediately preceding paragraph shall be deemed to
include, subject to the limitations set forth above, any legal or other
expenses reasonably incurred by such indemnified party in connection with
investigating or defending any such action or claim.  Notwithstanding the
provisions of this Article VII, no Underwriter shall be required to
contribute any amount in excess of the amount by which the total price at
which the Securities underwritten by it and distributed to the public were
offered to the public exceeds the amount of any damages that such
Underwriter has otherwise been required to pay by reason of such untrue
or alleged untrue statement or omission or alleged omission.  No person
guilty of fraudulent misrepresentation (within the meaning of Section 11(f)
of the Securities Act) shall be entitled to contribution from any person who
was not guilty of such fraudulent misrepresentation.  The remedies
provided for in this Article VII are not exclusive and shall not limit any
rights or remedies which may otherwise be available to any indemnified
party at law or in equity.

                                       17
<PAGE>

             The indemnity and contribution provisions contained in this
Article VII and the representations and warranties of the Company
contained in this Agreement shall remain operative and in full force and
effect regardless of (i) any termination of this Agreement, (ii) any
investigation made by or on behalf of any Underwriter or any person
controlling any Underwriter or by or on behalf of the Company, its officers
or directors or any person controlling the Company and (iii) acceptance of
and payment for any of the Securities.


                                  VIII.

             This Agreement shall be subject to termination by notice
given by you to the Company, if (a) after the execution and delivery of this
Agreement and prior to the Closing Date (i) trading generally shall have
been suspended or materially limited on or by, as the case may be, any of
the New York Stock Exchange, the American Stock Exchange, the National
Association of Securities Dealers, Inc., the Chicago Board of Options
Exchange, the Chicago Mercantile Exchange or the Chicago Board of
Trade, (ii) trading of any securities of the Company shall have been
suspended on any exchange or in any over-the-counter market, (iii) a
general moratorium on commercial banking activities in New York shall
have been declared by either Federal or New York State authorities or (iv)
there shall have occurred any outbreak or escalation of hostilities or any
change in financial markets or any calamity or crisis that, in your judgment,
is material and adverse and (b) in the case of any of the events specified in
clauses (a)(i) through (iv), such event singly or together with any other
such event makes it, in your judgment, impracticable to market the
Securities on the terms and in the manner contemplated in the Prospectus.


                                   IX.

             This Agreement shall become effective upon the later of (x)
execution and delivery hereof by the parties hereto and (y) release of
notification of the effectiveness of the Registration Statement by the
Commission.

             If, on the Closing Date, any one or more of the Underwriters
shall fail or refuse to purchase Securities that it or they have agreed to
purchase hereunder on such date, and the aggregate principal amount of
Securities which such defaulting Underwriter or Underwriters agreed but
failed or refused to purchase is not more than one-tenth of the aggregate
principal amount of the Securities to be purchased on such date, the other
Underwriters shall be obligated severally in the proportions that the
principal amount of Securities set forth opposite their respective names in
Schedule I bears to the principal amount of Securities set forth opposite
the names of all such non-defaulting Underwriters, or in such other
proportions as you may specify, to purchase the Securities which such
defaulting Underwriter or Underwriters agreed but failed or refused to
purchase on such date; provided that in no event shall the principal amount
of Securities that any Underwriter has agreed to purchase pursuant to
Article II be increased pursuant to this Article IX by an amount in excess
of one-ninth of such principal amount of Securities without the written
consent of such Underwriter.  If, on the Closing Date, any Underwriter or
Underwriters

                                       18
<PAGE>

shall fail or refuse to purchase Securities and the aggregate
principal amount of Securities with respect to which such default occurs is
more than one-tenth of the aggregate principal amount of Securities to be
purchased on such date, and arrangements satisfactory to you and the
Company for the purchase of such Securities are not made within 36 hours
after such default, this Agreement shall terminate without liability on the
part of any non-defaulting Underwriter or the Company.  In any such case
either you or the Company shall have the right to postpone the Closing
Date but in no event for longer than seven days, in order that the required
changes, if any, in the Registration Statement and in the Prospectus or in
any other documents or arrangements may be effected.  Any action taken
under this paragraph shall not relieve any defaulting Underwriter from
liability in respect of any default of such Underwriter under this Agree-
ment.

             If this Agreement shall be terminated by the Underwriters, or
any of them, because of any failure or refusal on the part of the Company
to comply with the terms or to fulfill any of the conditions of this
Agreement, or if for any reason the Company shall be unable to perform
its obligations under this Agreement, the Company will reimburse the
Underwriters or such Underwriters as have so terminated this Agreement
with respect to themselves, severally, for all out-of-pocket expenses
(including the fees and disbursements of their counsel) reasonably incurred
by such Underwriters in connection with this Agreement or the offering
contemplated hereunder.

             This Agreement may be signed in two or more counterparts,
each of which shall be an original, with the same effect as if the signatures
thereto and hereto were upon the same instrument.

                                       19
<PAGE>

             This Agreement shall be governed by and construed in
accordance with the internal laws of the State of New York.

                                       Very truly yours,

                                       MATTEL, INC.



                                       By:    /s/ Francesca Luzuriaga
                                              -----------------------
                                       Name:  Francesca Luzuriaga
                                       Title: Senior Vice President &
                                              Treasurer

ACCEPTED, May 19, 1993


MORGAN STANLEY & CO. INCORPORATED
KIDDER, PEABODY & CO. INCORPORATED



By MORGAN STANLEY & CO. INCORPORATED




By: /s/ C. Daniel Ewell
    -------------------
    C. Daniel Ewell
    Vice President

                                       20
<PAGE>

                              SCHEDULE I

<TABLE>
<CAPTION>
                                                            Principal
                                                            Amount of
                                                            Securities
                                                              to be
                                                            Purchased
                                                            ----------

<S>                                                       <C>
Underwriter
- -----------

Morgan Stanley & Co. Incorporated . . . . . . . . . . . . $ 50,000,000
Kidder, Peabody & Co. Incorporated. . . . . . . . . . . .   50,000,000
                                                          ------------
                     Total .. . . . . . . . . . . . . . . $100,000,000
                                                          ============
</TABLE>
                                       21

<PAGE>
                                                                   Exhibit 10.7

                     SECOND AMENDMENT TO
         THIRD AMENDED AND RESTATED CREDIT AGREEMENT
            AND MATTEL SALES CONTINUING GUARANTY



          THIS SECOND AMENDMENT TO THIRD AMENDED AND
RESTATED CREDIT AGREEMENT AND MATTEL SALES CONTINUING
GUARANTY (this "Second Amendment") is dated as of November
8, 1993 and is entered into by and among MATTEL, INC., a
Delaware corporation (the "Company"), THE FINANCIAL
INSTITUTIONS LISTED ON THE SIGNATURE PAGES HEREOF
(individually referred to herein as a "Bank" and
collectively as the "Banks"), BANK OF AMERICA NATIONAL TRUST
AND SAVINGS ASSOCIATION as the agent for the Banks (the
"Agent") and BANK OF AMERICA NATIONAL TRUST AND SAVINGS
ASSOCIATION as the collateral agent for the Banks (the
"Collateral Agent") and amends (a) the Third Amended and
Restated Credit Agreement dated as of March 19, 1993 among
the Company, the Banks, the Agent and the Collateral Agent,
as amended by a First Amendment to Third Amended and
Restated Credit Agreement dated as of July 19, 1993 (as so
amended, the "Credit Agreement") and (b) the Continuing
Guaranty executed by Mattel Sales Corp. dated as of March
19, 1993 in favor of the Collateral Agent.


                   PRELIMINARY STATEMENTS.

          A.   The parties hereto desire to release all
Collateral pledged under the Collateral Documents.  In
furtherance thereof, the parties hereto desire to terminate
all Collateral Documents, including without limitation the
Pledge and Security Agreement, the Receivables Purchase
Subordination Agreement, the Mattel Sales Security
Agreement, and the Intercreditor Agreement.

          B.   The Company is acquiring Fisher-Price in the
Fisher-Price Acquisition and the parties hereto desire to
amend the Credit Agreement to permit the Fisher-Price
Acquisition.

          C.   The parties hereto desire to amend certain
other provisions of the Loan Documents.

          In consideration of the premises and for other
good and valuable consideration, the receipt and adequacy of
which are hereby acknowledged, the parties hereto agree as
follows:

                             1
<PAGE>

          1.   Terms.  All capitalized terms used herein
shall have the same meanings as in the Loan Documents unless
otherwise defined herein.  All references to the Loan
Documents shall mean the Loan Documents as hereby amended.

          2.   Amendments to Credit Agreement.  The parties
hereto agree that the Credit Agreement is amended as
follows:

          2.1  All references to "Collateral," "Collateral
Agent," "Collateral Documents" and "Intercreditor Agreement"
are hereby deleted.  From and after the effective date
hereof, the Collateral Agent shall no longer be a party to
any Loan Document.

          2.2  Section 1.1 of the Credit Agreement is
amended by inserting the following new definitions in proper
alphabetical order:

               "'Fisher-Price' means Fisher-Price, Inc., a
          Delaware corporation.

               "'Fisher-Price Acquisition' means the
          transaction contemplated by that certain Agreement
          and Plan of Merger dated as of August 19, 1993
          among the Company, Mat Acquisition, Inc. and
          Fisher-Price.

          2.3  Section 5.12 of the Credit Agreement is
deleted in its entirety and "Intentionally left blank" is
inserted in lieu thereof.

          2.4  Section 8.1(c)(ii) of the Credit Agreement is
amended by replacing "and" before "8.8" in the last line
thereof with a comma and inserting "and 8.10" immediately
before the semi-colon at the end of such subsection.

          2.5  A new Section 8.10 is inserted immediately
following Section 8.9 of the Credit Agreement as follows:

               "8.10  Interest Coverage Ratio.  The Company
          shall not permit, as of the last day of each
          fiscal quarter, the ratio of (a) the sum of (i)
          its net income from continuing operations, for the
          four consecutive fiscal quarters ending on such
          date, before (A) special items, (B) minority
          interest, (C) gains on reacquisition of debt, plus
          (ii) income taxes accrued for the four consecutive
          fiscal quarters ending on such date, plus (iii)
          interest accrued for the four consecutive fiscal
          quarters ending on such date, excluding
          capitalized interest and without regard to
          interest income plus (iv) depreciation and

                             2
<PAGE>

          amortization for the four consecutive fiscal
          quarters ending on such date to (b) interest
          incurred for the four consecutive fiscal quarters
          ending on such date, including capitalized
          interest and without regard to interest income, to
          be less than 3.5 to 1."

          2.6  Section 9.1 of the Credit Agreement is
amended by deleting "and" at the end of subsection (p),
replacing the period at the end of subsection (q) with ";
and" and inserting a new subsection (r) immediately
following subsection (q) as follows:

               "(r)  The Company and its Subsidiaries may
          remain liable in respect of Indebtedness of
          Fisher-Price; provided, however, that such
          Indebtedness existed on the date of the Fisher-
          Price Acquisition and was not incurred in
          anticipation thereof; provided, further, that such
          Indebtedness does not otherwise cause a Default or
          Event of Default hereunder."

          2.7  Section 9.2 of the Credit Agreement is
amended by deleting "and" at the end of subsection (o),
replacing the period at the end of subsection (p) with ";
and" and inserting a new subsection (q) immediately
following subsection (p) as follows:

               "(q)  Any Liens on assets of Fisher-Price;
          provided, however, that such Liens existed on the
          date of the Fisher-Price Acquisition and were not
          created in anticipation thereof; provided,
          further, that such Liens do not otherwise cause a
          Default or Event of Default hereunder."

          2.8  Section 9.4 of the Credit Agreement is
amended by deleting "and" at the end of subsection (l),
replacing the period at the end of subsection (m) with ";
and" and inserting a new subsection (n) immediately
following subsection (m) as follows:

               "(n)  Contingent Obligations of Fisher-Price;
          provided, however, that such Contingent
          Obligations existed on the date of the Fisher-
          Price Acquisition and were not incurred in
          anticipation thereof; provided, further, that such
          Contingent Obligations do not otherwise cause a
          Default or Event of Default hereunder."

                             3
<PAGE>

          2.9  Section 9.5 of the Credit Agreement is
amended by deleting "and" at the end of subsection (b),
replacing the period at the end of subsection (c) with ";
and" and inserting a new subsection (d) immediately
following subsection (c) as follows:

               "(d)  the Company may make payments or issue
          common stock in respect of warrants to purchase
          common stock of Fisher-Price pursuant to the terms
          of such warrants; provided, however, that such
          warrants existed on the date of the Fisher-Price
          Acquisition and were not issued in anticipation
          thereof; provided, further, that such payments or
          issuances do not otherwise cause a Default or
          Event of Default hereunder."

          2.10 Section 9.6 of the Credit Agreement is
amended by deleting "and" at the end of subsection (c) and
amending and restating subsection (d) as follows:

               "(d)  The Company may acquire the stock or
          assets of other companies engaged in the business
          of the manufacture and sale of toys in exchange
          for capital stock of the Company issued after the
          Effective Date or the proceeds thereof; provided
          that the Company may not acquire the stock or
          assets of any Person that results in a Material
          Adverse Effect; and

               "(e)  The Company and its Subsidiaries may
          consummate the Fisher-Price Acquisition."

          2.11 Section 9.7 of the Credit Agreement is
amended by deleting "and" at the end of subsection (b),
replacing the period at the end of subsection (c) with ";
and" and inserting a new subsection (d) immediately
following subsection (c) as follows:

               "(d) Fisher-Price and its Subsidiaries may
          sell accounts receivable owed by obligors located
          outside the United States generated by foreign
          offices of Fisher-Price and such Subsidiaries in
          the ordinary course of business."

          2.12 Section 9.9 of the Credit Agreement is
amended and restated in its entirety as follows:

               "9.9 Restriction on Operating Leases.  The
          Company will not, and will not permit any of its
          Domestic Subsidiaries to, become liable in any
          way, whether directly or by assignment or as a
          guarantor or other surety, for the obligations of
          the lessee under any Operating Lease, except:

                             4
<PAGE>

               "(a) The lease of certain property located on
          Rosecrans Boulevard in El Segundo, California from
          Continental Development Corporation;

               "(b) Operating Leases in respect of which
          Fisher-Price or any Subsidiary thereof is liable
          that existed on the date of the Fisher-Price
          Acquisition and were not entered into in
          anticipation thereof; and

               "(c) Other Operating Leases having aggregate
          rental and other payments (net of sub-lease
          income) which are payable in any future period of
          twelve consecutive calendar months not exceeding
          $20,000,000."

          2.13 Section 10.14 of the Credit Agreement is
deleted in its entirety and "Intentionally left blank" is
inserted in lieu thereof.

          2.14 Section 10.17 of the Credit Agreement is
amended by deleting the words after "and second" through the
end of such section and inserting the following in lieu
thereof:

          "to the payment to or upon the order of the
          Company or to whomsoever may be lawfully entitled
          to receive the same or as a court of competent
          jurisdiction may direct, of any surplus then
          remaining from such proceeds."

          2.15 Section 11.11 of the Credit Agreement is
deleted in its entirety.

          2.16 Exhibits D (Intercreditor Agreement), H
(Pledge and Security Agreement), K (Receivables Purchase
Subordination Agreement), and N (Mattel Sales Security
Agreement) are deleted in their entirety and "Intentionally
left blank" is inserted in lieu thereof in the table of
contents.

          2.17 The Intercreditor Agreement, Pledge and
Security Agreement, Receivables Purchase Subordination
Agreement and the Mattel Sales Security Agreement are hereby
terminated and deemed of no further force or effect.

          2.18 The form of Exhibit M to the Credit Agreement
is amended by deleting all references to Collateral Agent
and inserting references to Agent in lieu thereof.

                             5
<PAGE>

          3.   Amendments to Mattel Sales Continuing
Guaranty.  The parties hereto agree that the Mattel Sales
Continuing Guaranty is amended as follows:

          3.1  All references to Collateral Agent in the
Mattel Sales Continuing Guaranty are deleted and references
to Agent are inserted in lieu thereof.  From and after the
effective date hereof, the Agent shall replace the
Collateral Agent as a party to the Mattel Sales Continuing
Guaranty.

          3.2  Section 10 of the Mattel Sales Continuing
Guaranty is deleted and "Intentionally left blank" is
inserted in lieu thereof.

          4.   Representations and Warranties.  The Company
represents and warrants to the Banks, the Agent and the
Collateral Agent:

          4.1  Authorization.  The execution, delivery and
performance of this Second Amendment by the Company has been
duly authorized by all necessary corporate action by the
Company and has been duly executed and delivered by the
Company.

          4.2  Binding Obligation.  This Second Amendment
and the Loan Documents (except as expressly terminated
hereby) are legal, valid and binding agreements of the
Company, enforceable in accordance with their respective
terms, except to the extent enforceability thereof may be
limited by applicable law relating to bankruptcy,
insolvency, reorganization, moratorium or other similar laws
relating to or limiting creditors' rights generally or by
the application of general principles of equity.

          4.3  No Legal Obstacle to Agreements.  Neither the
execution of this Second Amendment, the making by the
Company of any borrowings under the Credit Agreement, as
amended hereby, nor the performance of the Loan Documents by
the Company has constituted or resulted in or will
constitute or result in a breach of the provisions of any
material agreement, or the violation of any law, judgment,
decree or governmental order, rule or regulation applicable
to the Company, or result in the creation under any material
agreement of any security interest, lien, charge, or
encumbrance upon any of the assets of the Company.  No
approval or authorization of any governmental authority is
required to be obtained by the Company to permit the
execution, delivery or performance by the Company of this
Second Amendment, the Loan Documents, as amended hereby, or
the transactions contemplated hereby or thereby, or the
making of any borrowing by the Company under the Credit
Agreement, as amended hereby.

                             6
<PAGE>

          4.4  Incorporation of Certain Representations.
The representations and warranties set forth in Section 7 of
the Credit Agreement are true and correct in all material
respects on and as of the date hereof as though made on and
as of the date hereof except to the extent such
representations and warranties expressly relate to an
earlier date, in which case such representations and
warranties were true and correct in all material respects on
and as of such earlier date.

          4.5  Default.  No Event of Default or Potential
Event of Default under the Credit Agreement has occurred and
is continuing.

          5.  Conditions, Effectiveness.  The effectiveness
of this Second Amendment shall be subject to the compliance
by the Company with its agreements herein contained, and to
the delivery of to the Agent of the following:

          5.1  Corporate Resolution.  A copy of a resolution
or resolutions passed by the Board of Directors of the
Company, certified by the Secretary or an Assistant
Secretary of the Company as being in full force and effect
on the effective date of this Second Amendment, authorizing
the amendments to the Loan Documents herein provided for and
the execution, delivery and performance of this Second
Amendment and any note or other instrument or agreement
required hereunder.

          5.2  Authorized Signatories.  A certificate,
signed by the Secretary or an Assistant Secretary of the
Company and dated the date of this Second Amendment, as to
the incumbency of the person or persons authorized to
execute and deliver this Second Amendment and any instrument
or agreement required hereunder on behalf of the Company.

          5.3  Other Evidence.  Such other evidence with
respect to the Company or any other person as the Agent or
any Bank may reasonably request to establish the
consummation of the transactions contemplated hereby, the
taking of all corporate action in connection with this
Second Amendment and the Loan Documents and the compliance
with the conditions set forth herein.


          6.   Miscellaneous.

          6.1  Termination of Collateral Documents.  The
Intercreditor Agreement, Pledge and Security Agreement,
Receivables Purchase Subordination Agreement and the Mattel
Sales Security Agreement are hereby terminated and deemed of
no further force or effect.

                             7
<PAGE>

          6.2  Amendments to Mattel Sales Subordination
Agreements.  The Company shall cause each Mattel Sales
Subordination Agreement to be amended as set forth in
Section 2.18 of this Second Amendment.  From and after the
effective date hereof, the Agent shall replace the
Collateral Agent as a party to the Mattel Sales
Subordination Agreement.

          6.3  Effectiveness of the Agreements.  Except as
hereby expressly amended or terminated, the Loan Documents
shall remain in full force and effect.

          6.4  Termination of Security Interests.  The
parties hereto hereby terminate their security interest in
all Collateral.

          6.5  Release of Collateral.  Upon the
effectiveness of this Second Amendment, the Collateral Agent
shall execute such documents and instruments as may be
reasonably necessary to terminate its security interest in
the Collateral.

          6.6  Waivers.  This Second Amendment is specific
in time and in intent and does not constitute, nor should it
be construed as, a waiver of any other right, power or
privilege under the Loan Documents, or under any agreement,
contract, indenture, document or instrument mentioned in the
Loan Documents; nor does it preclude any exercise thereof or
the exercise of any other right, power or privilege, nor
shall any future waiver of any right, power, privilege or
default hereunder, or under any agreement, contract,
indenture, document or instrument mentioned in the Loan
Documents, constitute a waiver of any other default of the
same or of any other term or provision.

          6.7  Capacity.  Each bank party hereto is
executing and delivering this Second Amendment, and consents
and agrees to the terms hereof in its capacity as a Bank, a
Domestic Bank, a Foreign Bank and, in the case of PNC Bank,
National Association, as Backstop Issuing Bank and, in the
case of NationsBank of Texas, N.A., as Transfer and
Administration Agent.

          6.8  Counterparts.  This Second Amendment may be
executed in any number of counterparts and all of such
counterparts taken together shall be deemed to constitute
one and the same instrument.  This Second Amendment shall
not become effective until the Company, the Banks, the
Agent, the Collateral Agent, Mattel Sales, the Domestic
Banks, the Foreign Banks and the Backstop Issuing Bank shall
have signed a copy hereof, whether the same or counterparts,
and the same shall have been delivered to the Agent.

                             8
<PAGE>

          6.9  Collateral Agent's Indemnities.  Notwith-
standing the termination of the Collateral Documents, the
provisions of Section 5 of the Intercreditor Agreement,
Sections 13 and 14 of the Pledge and Security Agreement and
Sections 13 and 14 of the Mattel Sales Security Agreement
shall survive and inure to the benefit of Bank of America
National Trust and Saving Association as to any actions
taken or omitted to be taken thereunder while it was
Collateral Agent.

          6.10  Jurisdiction.  This Second Amendment, and
any instrument or agreement required hereunder, shall be
governed by and construed under the laws of the State of
California.


          IN WITNESS WHEREOF, the parties hereto have
executed this Second Amendment by their duly authorized
officers as of the day and year first above written.

                         MATTEL, INC.


                         By:  /s/ Francesca Luzuriaga
                              -------------------------
                              Senior Vice President and
                                Treasurer

(Signatures continue)

                             9
<PAGE>

AGENT AND COLLATERAL
AGENT:                   BANK OF AMERICA NATIONAL TRUST
                         AND SAVINGS ASSOCIATION, as Agent
                         and Collateral Agent


                         By:    /s/ L. Chenevert
                                ----------------
                         Title: Vice President

BACKSTOP ISSUING         PNC BANK, NATIONAL ASSOCIATION
BANK

                         By:    /s/ Ted A. Dunn
                                --------------------------
                         Title: Commercial Banking Officer


BANKS:                   BANK OF AMERICA NATIONAL TRUST
                         AND SAVINGS ASSOCIATION


                         By:    /s/ Robert W. Troutman
                                ----------------------
                         Title: Vice President

                         CHEMICAL BANK


                         By:    /s/ Jeffrey Howe
                                ----------------
                         Title: Vice President


                         THE FIRST NATIONAL BANK OF BOSTON


                         By:    /s/ J. Peter Mitchell
                                ---------------------
                         Title: Director

(Signatures continue)

                         PNC BANK, NATIONAL ASSOCIATION, as
                         a Bank and as Backstop Issuing Bank

                         By:    /s/ Ted A. Dunn
                                --------------------------
                         Title: Commercial Banking Officer

                             10
<PAGE>

                         THE CHASE MANHATTAN BANK, N.A.


                         By:    /s/ Dawn Lee Lum
                                ----------------
                         Title: Vice President


                         CONTINENTAL BANK N.A.


                         By:    /s/ Hetty E. Harlon
                                -------------------
                         Title: Vice President


                         MARINE MIDLAND BANK, N.A.


                         By:    /s/ William M. Holland
                                ----------------------
                         Title: Vice President


                         NATIONSBANK OF TEXAS, N.A., as a Bank and
                         as Transfer and Administration Agent


                         By:    /s/ J. Blake Seaton
                                -------------------
                         Title: Vice President


                         THE BANK OF CALIFORNIA, N.A.


                         By:    /s/ Thomas H. Tegart
                                --------------------
                         Title: Vice President

(Signatures continue)

                         THE TORONTO-DOMINION BANK


                         By:    /s/ Debbie A. Greene
                                ---------------------
                         Title: Manager Credit Admin.

                             11
<PAGE>

                  CONSENT OF MATTEL SALES CORP.


          The undersigned Mattel Sales Corp. hereby consents to the
foregoing Second Amendment to Third Amended and Restated Credit
Agreement dated as of November 8, 1993, and reaffirms the Second
Amended and Restated Continuing Guaranty dated as of March 19, 1993
executed and delivered by Mattel Sales Corp.

                 Date:  November 8, 1993


                 MATTEL SALES CORP.


                 By:    /s/ Francesca Luzuriaga
                        -------------------------
                 Title: Senior Vice President and
                        Treasurer

                             12

<PAGE>
                                                                  Exhibit 10.13

                       AMENDED AND RESTATED
                       EMPLOYMENT AGREEMENT


THIS AMENDED AND RESTATED EMPLOYMENT AGREEMENT (the "Agreement")
between Mattel, Inc., a Delaware corporation ("Mattel") and __________
_________________ (the "Executive"), dated as of the ____ day of _____
____ , 199_.

     Executive and Mattel are parties to an Employment Agreement
dated as of __________________, (the "Existing Employment Agreement")
providing for the employment of Executive.

     Executive and Mattel desire to amend and restate the Existing
Employment Agreement in its entirety.

     In consideration of the premises and for other good and valuable
consideration, the receipt of which is hereby acknowledged, Executive
and Mattel agree to amend and restate the Existing Employment
Agreement in its entirety as follows:

     1.  Employment Period.  Mattel hereby agrees to continue the
Executive in its employ, and the Executive hereby agrees to remain
in the employ of Mattel for the period commencing on the date of this
Agreement and ending on the earlier to occur of (i) the third
anniversary of such date or (ii) the first day of the month

                                  1
<PAGE>

coinciding with or next following the Executive's sixty-fifth birthday.
Such date is herein called the "Normal Retirement Date" and such
period the "Employment Period"; provided, however, that commencing
on the first day of the month next following the effective date
hereof, and on the first day of each month hereafter (the most recent
of such dates is hereinafter referred to as the "Renewal Date"), the
Employment Period shall be automatically extended so as to terminate
on the earlier of (x) three years from such Renewal Date or (y) the
first day of the month coinciding with or next following the
Executive's Normal Retirement Date, unless at least 60 days prior to
any Renewal Date Mattel or the Executive shall give notice to the
other that the Employment Period shall not be so extended.

     2.  Duties.   (a)  Executive's Position and Duties.  During the
Employment Period, the Executive's position (including titles),
authority and responsibilities shall be similar to those held by the
Executive on the date hereof with such additions and modifications,
and consistent with responsibilities generally assigned to executive
officers of Mattel as the Chief Executive Officer of Mattel may in
his discretion and acting in good faith from time to time assign to
Executive.  The Executive's services shall be performed in the
general area in which Executive was employed on the date of this
Agreement and Executive will not be transferred outside the area
without Executive's consent, other than for normal business travel
and temporary assignments.

                                  2
<PAGE>

          (b)  Full Time.  The Executive agrees to devote his full
business time to the business and affairs of Mattel and to use his
best efforts to perform faithfully and efficiently the responsibil-
ities assigned to him hereunder to the extent necessary to discharge
such responsibilities, except for (i) services on corporate, civic
or charitable boards or committees not significantly interfering with
the performance of such responsibilities; (ii) periods of vacation
and sick leave to which he is entitled; and (iii) the management of
his personal investments and affairs.  Executive will not engage in
any outside business activity including, but not limited to, activity
as a consultant, agent, partner or officer or provide services of any
nature directly or indirectly to a corporation or other business
enterprise.

     3.  Compensation.  (a)  Base Salary.  During the Employment
Period, the Executive shall receive a base salary ("Base Salary") at
a monthly rate at least equal to the monthly salary paid to Executive
by Mattel on the date of this Agreement.  The Base Salary shall be
reviewed at least every two years and may be increased at any time
and from time to time by action of the Board of Directors of Mattel
(the "Board") or any committee thereof or any individual having
authority to take such action in accordance with Mattel's regular
practices.  Any increase in the Base Salary shall not serve to limit
or reduce any other obligation of Mattel hereunder, and after any
such increase, the Base Salary shall not be reduced.

                                  3
<PAGE>

          (b)  Bonus Programs.  In addition to the Base Salary, the
Executive shall continue to participate in Mattel's cash and deferred
bonus or incentive plans or programs ("Bonus Programs") as may be in
effect from time to time with respect to executives employed by
Mattel at a participation level reflecting Executive's responsibili-
ties, including but not limited to, the Management Incentive Plan and
Long-Term Incentive Plan as they may be modified from time to time
and including any plans substituted therefore, provided, however,
except as provided in Section 5(f) hereof, the determination of the
amounts to be paid pursuant to such plans shall be made by the Board
or a committee thereof authorized to take such action and shall be
made in accordance with Mattel's compensation practice and the terms
and provisions of such plans or programs.

          (c)  Incentive and Savings Plans.  In addition to the Base
Salary and participation in the Bonus Programs, during the Employment
Period the Executive shall continue to be entitled to participate in
all incentive and savings plans and programs, including stock option
plans, as well as in all retirement plans, including the Mattel
Supplemental Executive Retirement Plan, as may be in effect from time
to time with respect to executives employed by Mattel at Executive's
level reflecting Executive's responsibilities.

                                  4
<PAGE>

          (d)  Benefit Plans.  The Executive and/or his family, as
the case may be, shall be entitled to receive all amounts which he
or his family is or would have been entitled to receive as benefits
under all medical, dental, disability, group life, accidental death
and travel accident insurance plans and programs of Mattel in which
Executive is a participant as in effect from time to time with
respect to executives employed by Mattel.

          (e)  Expenses.  During the Employment Period, the Executive
shall be entitled to receive prompt reimbursement for all reasonable
expenses incurred by the Executive in accordance with the policies
and practices of Mattel as in effect from time to time with respect
to executives employed by Mattel.

          (f)  Fringe Benefits.  The Executive shall be entitled to
fringe benefits, including an automobile, a club membership and
related expenses, and financial counseling in accordance with the
policies of Mattel as in effect from time to time with respect to
executives employed by Mattel.

          (g)  Vacation.  During the Employment Period, the Executive
shall be entitled to paid vacation in accordance with the policies
of Mattel as in effect from time to time with respect to executives
employed by Mattel.

                                  5
<PAGE>

          (h)  Certain Amendments.  Nothing herein shall be construed
to prevent Mattel from amending, altering, eliminating or reducing
any plans, benefits or programs so long as the Executive continues
to have the opportunity to receive compensation and benefits consis-
tent with Sections 3(a) through (g).

     4.  Termination.  (a)  Death or Disability.  This Agreement
shall terminate automatically upon the Executive's death.  Mattel may
terminate this Agreement, after having established the Executive's
Disability, by giving to the Executive written notice of its
intention to terminate his employment, and his employment with Mattel
shall terminate effective on the 90th day after receipt of such
notice (the "Disability Effective Date").  For purposes of this
Agreement, an Executive's Disability shall be deemed to have occurred
when the Executive becomes entitled to receive disability benefits
under the Mattel Long-Term Disability Plan for exempt employees.

          (b)  Cause.  Mattel may terminate the Executive's employ-
ment for "Cause" if a majority of the Board determines that "Cause"
exists.  For purposes of this Agreement, "Cause" means (i) an act or
acts of dishonesty on the Executive's part which are intended to
result in his substantial personal enrichment at the expense of
Mattel or (ii) repeated violations by the Executive of his obliga-
tions under Section 2 of this Agreement which are demonstrably
willful and deliberate on the Executive's part and

                                  6
<PAGE>

which resulted in material injury to Mattel or (iii) conduct of a
criminal nature may or which is likely to have an adverse impact on Mattel's
reputation or standing in the community or on its relationship with
its customers or those who purchase or use its products (iv)
fraudulent conduct in connection with the business or affairs of
Mattel, regardless of whether said conduct is designed to defraud
Mattel or others.

          (c)  Good Reason.  The Executive may terminate his
employment for Good Reason.  For purposes of this Agreement, "Good
Reason" means:

               (i)  Without the express written consent of the
Executive, the assignment to the Executive of any duties inconsistent
in any substantial respect with the Executive's position, authority
or responsibilities as contemplated by Section 2 of this Agreement;

               (ii)  any failure by Mattel to comply with any of the
provisions of Section 3 of this Agreement, other than an insubstan-
tial and inadvertent failure remedied by Mattel promptly after
receipt of notice thereof given by the Executive;

               (iii) Mattel requires the Executive without his
consent to be based at any office or location other than an office
or location in the general area where Executive was based on the

                                  7
<PAGE>

date of this Agreement, except for travel reasonably required in the
performance of the Executive's responsibilities;

               (iv) any purposed termination by Mattel of the
Executive's employment otherwise than as permitted by this Agreement;
or

               (v) any failure by Mattel to obtain the assumption and
agreement to perform this Agreement by a successor as contemplated
by Section 11(b).

          (d)  Change of Control.  A "Change of Control" shall be
deemed to have occurred if:

               (i) any "Person", which shall mean a "person" as such
term is used in Sections 13(d) and 14(d) of the Securities Exchange
Act of 1934, as amended (the "Exchange Act") (other than Mattel, any
trustee or other fiduciary holding securities under an employee
benefit plan of Mattel) is or becomes the "beneficial owner" (as
defined in Rule 13d-3 under the Exchange Act), directly or indirect-
ly, or securities of Mattel representing 30% or more of the combined
voting power of Mattel's then outstanding voting securities;

               (ii) during any period of 24 consecutive months,
individuals, who at the beginning of such period constitute the Board
of Mattel, and any new director whose election by the Board,

                                  8
<PAGE>

or whose nomination for election by Mattel's stockholders, was approved
by a vote of at least one-half (1/2) of the directors (other than in
connection with a contested election) cease for any reason to
constitute at least a majority thereof;

               (iii) the stockholders of Mattel approve (I) a plan
of complete liquidation of Mattel or (II) the sale or disposition by
Mattel for all or substantially all of Mattel's assets unless the
acquirer of the assets or its board of directors shall meet the
conditions for a merger or consolidation in subparagraphs (iv) (I)
or (iv) (II) below; or

               (iv) the consummation of a merger or consolidation of
Mattel with any other company other than:

                    (I) such a merger or consolidation which would
result in the voting securities of Mattel outstanding immediately
prior thereto continuing to represent (either by remaining outstand-
ing or by being converted into voting securities of the surviving
entity) more than 50% of the combined voting power of Mattel's or
such surviving entity's outstanding voting securities immediately
after such merger or consolidation; or

                    (II) such a merger or consolidation, which would
result in the directors of Mattel who were directors immediately
prior thereto, continuing to constitute at least 50% of

                                  9
<PAGE>

the directors of the surviving entity immediately after such merger
or consolidation.

In this paragraph (iv), "surviving entity" shall mean only an entity
in which all of Mattel's stockholders immediately before such merger
or consolidation become stockholders by the terms of such merger or
consolidation, and the phrase "directors of Mattel who were directors
immediately prior thereto" shall include only individuals who were
directors of Mattel at the beginning of the 24 consecutive month
period preceding the date of such merger or consolidation.

          (e)  Notice of Termination.  Any termination by Mattel for
Cause or following a Change of Control or by the Executive for Good
Reason shall be communicated by Notice of Termination to the other
party hereto given in accordance with Section 13(b).  Any termination
by Mattel due to Disability shall be given in accordance with Section
4(a).  For purposes of this Agreement, a "Notice of Termination"
means a written notice which (i) indicates the specific termination
provision in this Agreement relied upon, (ii) and except in the event
of a termination as a result of a Change of Control, sets forth in
reasonable detail the facts and circumstances claimed to provide a
basis for termination of the Executive's employment under the
provision so indicated, and (iii) if the termination date is other
than the date of receipt of such notice,

                                  10
<PAGE>

specifies the termination date of this Agreement (which date shall
be not more than 15 days after the giving of such notice).

          (f)  Date of Termination.  "Date of Termination" means the
fifth day following the mailing (or if personally delivered, the date
of delivery) of the Notice of Termination or any later date specified
therein, as the case may be.  Notwithstanding any contrary provision
in Section 4(e), if the Executive's employment is terminated by
Mattel for any reason other than Cause, Death, or Disability, the
Date of Termination is the date on which Mattel notifies the
Executive of such termination; if the Executive's employment is
terminated due to Disability, the Date of Termination is the
Disability Effective Date, and if the Executive's employment is
terminated due to the Executive's death, the Date of Termination
shall be the date of death.

     5.   Obligations of Mattel upon Termination.
          (a)  Death.  If the Executive's employment is terminated
by reason of the Executive's death, this Agreement shall terminate
without further obligations to the Executive's legal representatives
under this Agreement other than those obligations accrued hereunder
at the date of his death.  Anything in this Agreement to the contrary
notwithstanding, the Executive's family shall be entitled to receive
benefits at least equal to those provided by Mattel to surviving
families of executives of Mattel under the plan, programs and
policies described in Sections 3(d) and 3(f) of

                                  11
<PAGE>

this Agreement, if any, as in effect from time to time with respect
to executives employed by Mattel with comparable responsibilities and
their families.

          (b)  Disability.  If the Executive's employment is
terminated by reason of the Executive's Disability, the Executive
shall be entitled to receive after the Disability Effective Date
disability and other benefits at least equal to those provided by
Mattel to disabled employees and/or their families in accordance with
the plans, programs and policies described in Sections 3(d) and 3(f)
of this Agreement if and as in effect on the Disability Effective
Date with respect to executives with comparable responsibilities and
their families.

          (c)  Cause.  If the Executive's employment shall be
terminated for Cause or if the Executive terminates his employment
without Good Reason, Mattel shall pay the Executive his full Base
Salary through the Date of Termination at the rate in effect at the
time Notice of Termination is given, and Mattel shall have no further
obligations to the Executive under this Agreement.

          (d)  Good Reason Other Than for Cause or Disability.
               (i)  Lump Sum Payments.  If during the Employment
Period Mattel shall terminate the Executive's employment other than
for Cause or Disability, or the Executive shall terminate his
employment for Good Reason other than a termination for Good Reason

                                  12
<PAGE>

within 18 months following a Change of Control as provided in Section
5(e);
                    (I)  Mattel shall pay to the Executive in a lump
sum in cash within 30 days after the Date of Termination the
aggregate of the following amounts:

                         (A)  if not theretofore paid, the Executive's
Base Salary through the Date of Termination at the rate in effect
at the time of Notice of Termination was given; and

                         (B)  an amount equal to the average annual
Management Incentive Plan bonus, if any, paid to Executive pursuant
to the Bonus Programs provided in Section 3(b) with respect to the
two fiscal years next preceding the Date of Termination ("Annual
Bonus") multiplied by a fraction whose numerator shall be the number
of full months that have elapsed from the end of the last fiscal year
with respect to which a Management Incentive Plan bonus calculation
was made, and ending on the Date of Termination and the denominator
shall be 12.

                         (C)  an amount under the Long-Term Incentive
Plan which had been determined and allocated to Executive's account
under such plan plus amounts that had been earned in the next
preceding fiscal year that were not determined or allocated at the
Date of Termination but would have been allocated to Executive had
he continued in the employ of Mattel; such latter

                                  13
<PAGE>

amounts to be payable 30 days after such amounts have been determined.

                         (D)  three times the sum of (x) the
Executive's annual Base Salary at the rate in effect at the time the
Notice of Termination is given and (y) the Annual Bonus defined in
Section 5(d)(I)(B).

                    (II)  Options granted to Executive under Mattel's
stock option plans (the "Stock Option Plan") which options have been
outstanding for more than six months shall become immediately
exercisable and Executive shall have for a period of 90 days
following such Date of Termination to exercise all options granted
under the Stock Option Plans then exercisable, but not to exceed the
term of the grant, or which become exercisable pursuant to this
clause (II).

                    (III)  Awards of share units granted to Executive
shall become payable as of the Date of Termination and the amount
payable shall be determined by multiplying the value of the share
units by a fraction whose numerator shall be the number of full
months that have elapsed since the date of award of the share units
and the denominator shall be the number of months from the date of
the award of the share units to the date the share

                                  14
<PAGE>

units are payable.  The value of the share units shall be determined
in accordance with Section 6 of the award agreement with the Valuation
Date defined therein being the Date of Termination.

                    (IV)  In addition, Mattel shall, promptly upon
submission by the Executive of supporting documentation, pay or
reimburse to the Executive any costs and expenses paid or incurred
by the Executive which would have been payable under Section 3(e) if
his employment had not terminated; and

                    (V)  Until the earlier of (i) the first day of
the month coinciding with or next following the Executive's Normal
Retirement Date, (ii) the third anniversary of the Date of Termina-
tion referred to in this Section, or (iii) the date Executive accepts
other employment, Mattel shall continue benefits to the Executive
and/or his family at least equal to those which would have been
provided to them in accordance with the plans, programs and policies
described in Sections 3(d) and 3(f) of this Agreement if the
Executive's employment had not been terminated, if and as in effect
from time to time with respect to executives employed by Mattel with
comparable responsibilities and their families.  The last 18 months
of Executive's participation shall be deemed to be participation
under an election to continue such benefits under the Consolidated
Omnibus Budget Reconciliation Act.

                                  15
<PAGE>

                    (VI)  For purposes of the Mattel Supplemental
Executive Retirement Plan, Executive shall be credited with three
years of service in addition to his years of service actually accrued
through the Date of Termination.

          (e)  Change of Control.  If during the Employment Period
and within 18 months following a Change of Control, Executive shall
terminate his employment for Good Reason as defined in Section 4(c)
or if Mattel terminates the Executive's employment other than for
Cause or Disability;
                    (i)  Mattel shall pay to the Executive in a lump
sum in cash within 30 days after the Date of Termination the
aggregate of the following amounts:
                         (A)  if not theretofore paid, the Executive's
Base Salary through the Date of Termination at the rate in effect
at the time of Notice of Termination was given; and
                         (B)  an amount equal to the Management
Incentive Plan bonus that would have been payable to executives of
Mattel in the same bonus category as Executive pursuant to the Bonus
Programs provided in Section 3(b) assuming, for purposes of calculat-
ing the amount of the bonus pool under the plan, that the "maximum"
amount, as that term is used in the plan, were achieved, ("Annual
Bonus") multiplied by a fraction whose numerator shall be the number
of full months that have elapsed from the end of the last fiscal year
with respect to which a Management Incentive Plan bonus calculation
was made, and ending on the Date of Termination

                                  16
<PAGE>

and the denominator shall be 12.  The year on which the computation
is based shall be the year in which the Date of Termination occurred;

                         (C)  an amount under the Long-Term Incentive
Plan which had been determined and allocated to  Executive's account
under such plan plus amounts that had been earned in the next
preceding fiscal year that were not determined or allocated as of the
Date of Termination but would have been allocated to Executive had
he continued in the employ of Mattel; such latter amounts to be
payable 30 days after such amounts have been determined.

                         (D)  three times the sum of (x) the
Executive's annual Base Salary at the rate in effect at the time the
Notice of Termination is given, (y) the Executive's Annual Bonus, and
(z) Current Year's Long-Term Bonus.  For purposes of this clause (D),
Current Year's Long-Term Bonus shall be an amount equal to the Long-
Term Bonus provided in Section 3(b) that would have been allocated
to Executive, assuming, for purposes of calculating the amount earned
under the plan, that the maximum payment, as that term is used in the
plan, was achieved and the year on which the computation is based is
the year in which the Date of Termination occurred.

                                  17
<PAGE>

                    (ii)   If it is determined that the payment or
distribution by Mattel to Executive pursuant to Section 5(e)
(determined without regard to any additional payments required
pursuant to this sentence) (a "Payment") would be subject to the
excise tax imposed by Section 4999 of the Internal Revenue Code of
1986 (the "Code") or any interest or penalties are incurred by
Executive with respect to such excise tax (such excise tax, together
with any such interest and penalties, are hereinafter collectively
referred to as the "Excise Tax"), then Executive shall be entitled
to receive an additional payment (a "Gross-Up Payment") in an amount
such that after payment by Executive of all taxes (including any
interest or penalties imposed with respect to such taxes), including,
without limitation, any income taxes (and any interest and penalties
imposed with respect thereto) and Excise Tax imposed upon the Gross-
Up Payment, Executive retains an amount of the Gross-Up Payment equal
to the Excise Tax imposed upon the Payments.

                    (iii)  In addition, Executive shall receive the
amounts and be entitled to the benefits provided in clauses (IV), (V)
and (VI) of Section 5(d)(i).

          (f)  Bonus During Cancellation Period.  If Mattel notifies
the Executive that the Employment Period provided in Section 1 hereof
will not be automatically extended as provided therein, the compensa-
tion of Executive shall continue as provided

                                  18
<PAGE>

in this Agreement for the period provided therein, except that the
amount of short-term incentive compensation payable under the Bonus
Programs with respect to each fiscal year during such period (including
the year in which the notice was given) shall be the Annual Bonus as
determined in Section 5(d)(I)(B).  Amounts payable with respect to the
year in which the term specified in Section 1 expires shall be prorated
based on a fraction the numerator of which is the number of full months
from the beginning of such year until the date of the expiration of
this Agreement and denominator is 12.

     6.   Non-exclusivity of Rights.    Nothing in this Agreement
shall prevent or limit the Executive's continuing or future partici-
pating in any benefit, bonus, incentive or other plan or program
provided by Mattel and for which the Executive may qualify, nor shall
anything herein limit or otherwise affect such rights as the
Executive may have under any stock option or other agreements with
Mattel or any of its affiliated companies.  Except as otherwise
provided herein, amounts which are vested benefits or which the
Executive is otherwise entitled to receive under any plan or program
of Mattel at or subsequent to the Date of Termination shall be
payable in accordance with such plan or program.

     7.   No Set Off, Payment of Fees.  Except as provided herein,
Mattel's obligation to make the payments provided for in this
Agreement and otherwise to perform its obligations hereunder shall

                                  19
<PAGE>

not be affected by any circumstances, including without limitation
any set-off, counterclaim, recoupment, defense or other right which
Mattel may have against the Executive or others.  Mattel agrees to
pay, to the full extent permitted by law, all legal fees and expenses
which the Executive may reasonably incur as a result of any contest
(regardless of the outcome thereof) by Mattel or others of the
validity or enforceability of, or liability under, any provision of
this Agreement other than expenses relating to a claim by Executive
that he terminated for Good Reason or that the termination for Cause
was improper, in which case such fees and expenses shall be paid only
if Executive prevails in whole or in part.  All amounts provided
herein shall include, in each case, interest, compounded quarterly,
on the total unpaid amount determined to be payable under this
Agreement, such interest to be calculated on the basis of the prime
commercial lending rate announced by Bank of American National Trust
and Savings Association in effect from time to time during the period
of such nonpayment.  In the event that the Executive shall in good
faith give a Notice of Termination for Good Reason and it shall
thereafter be determined that Good Reason did not exist, the
employment of the Executive shall, unless Mattel and the Executive
shall otherwise mutually agree, be deemed to have terminated at the
date of giving such purported Notice of Termination by mutual consent
of Mattel and the Executive shall be entitled to receive only those
payments and benefits which he would have been entitled to receive
at such date.

                                  20
<PAGE>

     8.   Arbitration of Disputes. (a) The parties agree that any
disputes, controversies or claims which arise out of or relate to
this Agreement, Executive's employment or the termination of his
employment, including, but not limited to, any claim relating to the
purported validity, interpretation, enforceability or breach of this
Agreement, and/or any other claim or controversy arising out of the
relationship between the Executive and Mattel (or the nature of the
relationship) or the continuation or termination of that relation-
ship, including, but not limited to, claims that a termination was
for Cause, including the Board's determination in accordance with
Section 4(b), or for Good Reason, claims for breach of covenant,
breach of an implied covenant of good faith and fair dealing,
wrongful termination, breach of contract, or intentional infliction
of emotional distress, defamation, breach of right of privacy,
interference with advantageous or contractual relations, fraud,
conspiracy or other tort or property claims of any kind, which are
not settled by agreement between the parties, shall be settled by
arbitration before a board of three arbitrators.

     One arbitrator shall be selected by the Executive, one by Mattel
and the third by the two persons so selected, all in accordance with
the labor arbitration rules of the American Arbitration Association
then in effect.  In the event that the arbitrator selected by the
Executive and the arbitrator selected by Mattel are unable to agree
upon a third arbitrator, then the third arbitrator shall be selected
from a list of seven provided by the

                                  21
<PAGE>
office of the American Arbitration Association nearest to the employee's
residence with the parties striking names in order and the party striking
first to be determined by the flip of a coin.  The arbitration shall be
held in a location to be mutually agreed upon by the parties. In the absence
of agreement, the Chairman of the Board of Mattel shall determine the
location.

          (b) In consideration of the parties' agreement to submit
to arbitration all disputes with regard to this Agreement and/or with
regard to any alleged contract, or any other claim arising out of
their conduct, the relationship existing hereunder or the continua-
tion or termination of that relationship, and in further consider-
ation of the anticipated expedition and the minimizing of expense of
this arbitration remedy, the arbitration provisions of this Agreement
shall provide the exclusive remedy, and each party expressly waives
any right he or it may have to seek redress in any other forum.

          (c) Any claim which either party has against the other
party which could be submitted for resolution pursuant to this
Section must be presented in writing by the claiming party to the
other within one year of the date the claiming party knew or should
have known of the facts giving rise to the claim, except that claim
arising out of or related to the termination of the Executive's
employment must be presented by him within one year of the Date of
Termination. Unless the party against whom any claim is asserted

                                  22
<PAGE>

waives the time limits set forth above, any claim not brought within
the time periods specified shall be waived and forever barred.

          (d)  Mattel will pay all costs and expenses of  the
arbitration to the extent provided in Section 8, hereof.  In the
event expenses are not paid by Mattel, and without diminishing the
Executive's right to reimbursement as provided in this Section costs
and expenses shall be paid as follows:  (x) the expenses of the
neutral arbitrator and of a transcript of any arbitration proceeding
shall be divided equally between the Executive and Mattel; and (y)
each party shall bear the expenses of the arbitrator selected by it
and of the witnesses it calls.

          (e)  Any decision and award or order of the majority of the
arbitrators shall be binding upon the parties hereto and judgment
thereon may be entered in the Superior Court of the State of
California or any other court having jurisdiction.

          (f)  Each of the above terms and conditions shall have
separate validity and the invalidity of any part thereof shall not
affect the remaining parts.

          (g)  Any decision and award or order of the majority of the
arbitrators shall be final and binding between the parties as to all
claims which were or could have been raised in connection

                                  23
<PAGE>

with the dispute to the full extent permitted by law. In all other cases,
the parties agree that the decision of the board of arbitrators shall be
a condition precedent to the institution or maintenance of any legal,
equitable, administrative, or other formal proceeding by the employee
in connection with the dispute, and that the decision and opinion of
the board of arbitrators may be presented in any other forum on the
merits of the dispute.

     9.   General Release.  Executive acknowledges and agrees that
this Agreement includes the entire agreement and understanding
between the parties with regard to Executive's employment or the
termination thereof during the Employment Period and all amounts to
which Executive shall be entitled whether during the term of
employment or upon termination thereof.  Accordingly, upon Mattel's
fulfilling its obligations to Executive hereunder, Executive, on
behalf of himself and his related individuals and entities, if any,
including, but not limited to, any predecessors, successors/ assigns,
and any and all other related individuals and entities, if any, and
each of them, shall and does hereby forever relieve, release, and
discharge Mattel and its respective predecessors, successors,
assigns, owners, attorneys representatives, affiliates, parent
corporations, subsidiaries (whether or not wholly-owned), divisions,
partners and their officers, directors, agents, employees, servants,
executors, administrators, accountants, investigators, insurers, and
any and all other related individuals and entities, if any, and each
of them, in any and all capacities,

                                  24
<PAGE>

from any and all claims, debts,
liabilities, demands, obligations, liens, promises, acts, agreements,
costs and expenses (including, but not limited to, attorneys' fees),
damages, actions and causes of action, of whatever kind or nature,
including, without limitation, any statutory, civil or administrative
claim, or any claim, arising out of acts or omissions occurring
before the execution of this Agreement, whether known or unknown,
suspected or unsuspected, fixed or contingent, apparent or concealed
(collectively referred to as "claims"), including, but not limited
to, any claims based on, arising out of, related to or connected with
the subject matter of this Agreement, Executive's employment or the
termination thereof, and any and all facts in any manner arising out
of, related to or connected with Executive's employment with, or
termination of employment from, Mattel or any of its related
entities, including, but not limited to, any claims arising from
rights under federal, state, and local laws prohibiting discrimina-
tion on the basis of race, national origin, sex, religion, age,
marital status, pregnancy, handicap, ancestry, sexual orientation,
or any other form of discrimination, and any common law claims of any
kind, including, but not limited to, contact, tort, and property
rights including, but not limited to, breach of contract, breach of
the implied covenant of good faith and fair dealing, tortious
interference with contract or current or prospective economic
advantage, fraud, deceit, misrepresentation, defamation, wrongful
termination, infliction of emotional distress, breach of

                                  25
<PAGE>

fiduciary duty, and any other common law claim of any kind whatever.

     Upon Mattel's fulfilling its obligations to Executive hereunder,
Executive expressly waives any and all rights under Section 1542 of
the Civil Code of the State of California, or any other federal or
state statutory rights or rules, or principles of common law or
equity, or those of any jurisdiction, government, or political
subdivision thereof, similar to Section 1542 ("similar provision").
Thus Executive may not invoke the benefits of Section 1542 or any
similar provision in order to prosecute or assert in any manner any
claims released hereunder. Section 1542 provides as follows:


          "A general release does not extend to claims
          which the creditor does not know or suspect to
          exist in his favor at the time of executing the
          release, which if known by him must have materi-
          ally affected his settlement with the debtor."

     10.  Confidential Information.  The Executive shall hold in
a fiduciary capacity for the benefit of Mattel all secret or
confidential information, knowledge or data relating to Mattel or any
of its affiliated companies, and their respective businesses,

                                  26
<PAGE>

which shall have been obtained by the Executive during his employment
by Mattel or any of its affiliated companies and which shall not be
public knowledge and will continue to be bound by the provisions of
the Patent and Confidence Agreement previously executed by Executive.
After termination of the Executive's employment with Mattel, he shall
not, without the prior written consent of Mattel, communicate or
divulge any such information, knowledge or data to anyone other than
Mattel and those designated by it.

     11.  Successors. (a) This Agreement is personal to the Executive
and without the prior written consent of Mattel shall not be
assignable by the Executive otherwise than by will or the laws of
descent and distribution. This Agreement shall inure to the benefit
of and be enforceable by the Executive's legal representatives.

          (b) This Agreement shall inure to the benefit of and be
binding upon Mattel and its successors. Mattel shall require any
successor to all or substantially all of the business and/or assets
of Mattel, whether direct or indirect, by purchase, merger, consoli-
dation, acquisition of stock, or otherwise, by an agreement in form
and substance satisfactory to the Executive, expressly to assume and
agree to perform this Agreement in the same manner and to the same
extent as Mattel would be required to perform if no such succession
had taken place.

                                  27
<PAGE>

     12.  Amendment.  This Agreement contains the entire agreement
between the parties with respect to the subject matter hereof and may
be amended or modified only by a written instruction executed by
Executive and Mattel.

     13.  Miscellaneous. (a) This Agreement shall be governed by and
construed in accordance with the laws of the State of California,
without reference to principles of conflict of laws. The captions of
this Agreement are not part of the provisions hereof and shall have
no force or effect. This Agreement may not be amended or modified
otherwise than by a written agreement executed by the parties hereto
or their respective successors and legal representatives.

          (b) All notices and other communications hereunder shall
be in writing and shall be given by hand delivery to the other party
or by registered or certified mail, return receipt requested, postage
prepaid, addressed as follows:

                    If to the Executive:
                    --------------------
                         __________________________
                         __________________________
                         __________________________

                    If to the Corporation:
                    ----------------------

                         MATTEL, INC.
                         333 Continental Blvd.
                         El Segundo, CA 90245
                         ATTENTION: General Counsel

or to such other address as either party shall have furnished to

                                  28
<PAGE>

the other in writing in accordance herewith.

          (c)  The invalidity of unenforceability of any provision
of this Agreement shall not affect the validity or enforceability of
any other provision of this Agreement.

          (d)  Mattel may withhold from any amounts payable under
this Agreement such Federal, state or local taxes as shall be
required to be withheld pursuant to any applicable law or regulation.

     IN WITNESS WHEREOF, the Executive has hereunto set hand and,
pursuant to the authorization from the Board of Directors, Mattel has
caused these presents to be executed in its name on its behalf,

                                  29
<PAGE>

and its corporate seal to be hereunto affixed and attested by its Secretary,
all as of the day and year first above written.


                              __________________________
                              Executive


                              MATTEL, INC.


                              By:_______________________




ATTEST:


__________________________
Secretary



(SEAL)

                                  30

<PAGE>
                                                                 Exhibit 10.14

                                    MATTEL, INC.

                                     HIGHLIGHTS
                                     ----------
                           1993 MANAGEMENT INCENTIVE PLAN
                           ------------------------------

OBJECTIVES

     -    Focus on key Mattel goals -- "growth in earnings" and "asset
            management"
     -    Recognize individual contributions, while emphasizing a team approach
     -    Link participants' compensation to Mattel's business performance

PARTICIPATION

Eligibility extends to employees with the position of manager or above, and/or
those at salary grade 26 or higher.  In addition, all participants must:

     -    Be an active employee as of September 30, 1993
     -    Be an active employee as of the date bonuses are distributed in
            March, 1994

BONUS CRITERIA

The Management Incentive Plan provides an annual cash bonus to participating
employees based on the following factors:

     -    Corporate and division financial results
     -    Position in the company
     -    Individual employee performance

FUNDING

The incentive pool is funded based upon the following measurements of business
performance:

     -    Corporate Net Income
     -    Growth in Division Operating Profit
     -    Cash Flow Return on Investment (CFROI), which is a ratio of annual
            cash flow (driven by operating profit) and net investments
            driven by accounts receivable and inventory)

The entire incentive pool is generated and funded as a percentage of corporate
net income based upon the level of corporate earnings attained.  The total pool
is then allocated between the corporation, its divisions and the Affiliates.

     -    Division and Affiliate pools receive 75% of their funding based on
            their performance and 25% based on corporate performance
     -    Corporate staff funding will be determined based on overall corporate
            results

The benchmarks for the levels of funding are:

     -    Maximum - pool is 100% funded, if corporate results exceed the
                    business plan
     -    Plan    - pool is 67% funded, if corporate results meet the business
                    plan

INDIVIDUAL INCENTIVE AWARDS

Your individual award is then determined based on the total incentive pool
generated, your division's financial results, your position in the company and
your individual performance.  The fund generated for each position (expressed
as a percentage of prorated salary) will be based on:

<TABLE>
<CAPTION>
             POSITION              PLAN           MAXIMUM
     ------------------------    --------        ---------
     <S>                         <C>             <C>
     Executive VP/Sr. VP            43%             65%
     Vice President                 40%             60%
     Sr. Director/Director          33%             50%
     Sr. Manager                    20%             30%
     Manager                        10%             15%

</TABLE>
These percentages are provided only as a benchmark.  The actual amount of your
incentive payment may vary depending on the size of the pool, which is directly
determined by corporate/division performance, and more significantly, your
individual performance.


SUMMARY

The Management Incentive Plan provides a significant benefit to both the
participants and the company's stockholders.  The more efficient and pro-active
we are as managers of Mattel's assets, the better the margins and returns on
invested capital.  Each of us contributes to these measures of success, and this
plan offers its participants the ability to achieve lucrative incentives for
truly superior company and individual performance.



     This is only a summary of the Plan.  The Compensation/Options Committee
     has the authority to interpret the Plan and to establish rules and
     regulations for administration of the Plan.  The Compensation/Options
     Committee may at any time amend, modify or terminate the Plan.  (May 1993)


<PAGE>
                                                                  Exhibit 10.21

                          MATTEL, INC.
                         FIRST AMENDMENT
                               TO
                         AWARD AGREEMENT


          This First Amendment to Award Agreement (this
"Amendment") is made and entered into as of May 11, 1993, by and
between ___________________________ ("Grantee"), and Mattel, Inc.
("Mattel"), with reference to the following facts:

          A.   Grantee and Mattel are parties to the Award
Agreement dated February 12, 1991 (the "Award Agreement"),
pursuant to which Grantee was awarded Stock Appreciation Rights
under the Mattel 1990 Stock Option Plan.

          B.   Grantee and Mattel desire to amend the Award
Agreement to reflect the 5 for 4 and 3 for 2 stock splits which
have occurred since the date of the Award Agreement and to
reflect the agreement reached on May 11, 1993, to change the
leverage formula of the Stock Appreciation Rights for stock
prices above $26.67.

          C.   Grantee and Mattel desire further to amend the
Award Agreement to provide a new method of selecting the
comparison Mattel stock price for valuation of the Stock
Appreciation Rights if certain financial performance tests are
met for fiscal years 1994 and 1995.

          For good and valuable consideration, receipt of which
is hereby acknowledged, the parties agree as follows:

               1.   The first sentence of Section 1 of the Award
Agreement is amended and restated in its entirety to read as
follows:

               "The number of Stock Appreciation Rights ("Units")
awarded hereunder is ______________."

               2.   The first sentence of Section 4 of the Award
Agreement is amended and restated in its entirety to read as
follows:
               "Units shall become vested as follows:

                    (a)  ____________ Units on March 15, 1995,

                    (b)  ____________ Units on March 15, 1996."

               3.   Section 6 of the Award Agreement is amended
and restated in its entirety to read as follows:

<PAGE>

          "For purposes of determining Unit Value the following
additional definitions shall apply:

               a)   Fair Market Value shall be the average of the
                    closing prices of the Common Stock as
                    recorded on the New York Stock Exchange
                    Composite Tape for the 20 trading days next
                    preceding the Valuation Date (the "Recent
                    Average Price"); provided, however that if
                    either

                    (i)  Mattel achieves a Cash Flow Return on
                    Investment of 25% for the year ended
                    December 31, 1994, for determining Unit Value
                    on the first Valuation Date, or the year
                    ended December 31, 1995, for determining Unit
                    Value on the second Valuation Date, as the
                    case may be; or

                    (ii) the closing price of the Common Stock on
                    the New York Stock Exchange on any trading
                    day during the fourth calendar quarter of
                    1994, for determining Unit Value on the first
                    Valuation Date, and on any trading day during
                    the fourth calendar quarter of 1995, for
                    determining Unit Value on the second
                    Valuation Date, as the case may be, is equal
                    to or greater than an amount equal to the
                    product of 5% multiplied by the Standard &
                    Poors 400 Index;

               then "Fair Market Value" shall be an amount equal
               to the greater of (X) the Recent Average Price,
               and (Y) the product of 90% multiplied by the
               average closing price of Common Stock for
               whichever period of 20 consecutive trading days
               between the date of this Award Agreement and the
               Valuation Date has the highest average closing
               price for the period.

               b)   Initial Unit Value shall be the amount, if
                    any, by which the Fair Market Value exceeds
                    the Initial Value.

               c)   Cash Flow Return on Investment shall mean the
                    consolidated cash flow return on investment
                    of Mattel as calculated by the chief
                    financial officer of Mattel based upon the
                    annual consolidated financial statements of
                    Mattel in accordance with the methodology

                                       2
<PAGE>

                    approved by the Compensation/Options
                    Committee of the Board of Directors.

               d)   Unit Value shall be the following amounts:

                    (i)  If the Initial Unit Value is $2.6667 or
                    less, the Unit Value shall be an amount
                    determined by multiplying the Initial Unit
                    Value by .5;

                    (ii)  If the Initial Unit Value is more than
                    $2.6667 but less than or equal to $5.3333,
                    the Unit Value shall be an amount equal to
                    $1.3333 plus an amount determined by
                    multiplying the amount of the Initial Unit
                    Value in excess of $2.6667 by 1.0;

                    (iii)  If the Initial Unit Value is more than
                    $5.3333 but less than or equal to $8.0000,
                    the Unit Value shall be an amount equal to
                    $4.0000 plus an amount determined by
                    multiplying the amount of the Initial Unit
                    Value in excess of $5.3333 by 1.5;

                    (iv)  If the Initial Unit Value is more than
                    $8.0000, but less than or equal to $10.6667,
                    the Unit Value shall be an amount equal to
                    $8.0000 plus an amount determined by
                    multiplying the amount of the Initial Unit
                    Value in excess of $8.0000 by 2.0;

                    (v)  If the Initial Unit Value is more than
                    $10.6667, but less than or equal to $13.3333,
                    the Unit Value shall be an amount equal to
                    $13.3333 plus an amount determined by
                    multiplying the amount of the Initial Unit
                    Value in excess of $10.6667 by 2.5;

                    (vi)  If the Initial Unit Value is more than
                    $13.3333, but less than or equal to $16.0000,
                    the Unit Value shall be an amount equal to
                    $20.0000 plus an amount determined by
                    multiplying the amount of the Initial Unit
                    Value in excess of $13.3333 by 1.5;

                    (vii)  If the Initial Unit Value is more than
                    $16.0000, but less than or equal to $18.6667,
                    the Unit Value shall be an amount equal to
                    $24.0000 plus an amount determined by

                                       3
<PAGE>

                    multiplying the amount of the Initial Unit
                    Value in excess of $16.0000 by 1.5;

                    (viii)  If the Initial Unit Value is more
                    than $18.6667, but less than or equal to
                    $21.3333, the Unit Value shall be an amount
                    equal to $28.0000 plus an amount determined
                    by multiplying the amount of the Initial Unit
                    Value in excess of $18.6667 by 2.0;

                    (ix)  If the Initial Unit Value is more than
                    $21.3333, but less than or equal to $24.0000,
                    the Unit Value shall be an amount equal to
                    $33.3333 plus an amount determined by
                    multiplying the amount of the Initial Unit
                    Value in excess of $21.3333 by 2.0;

                    (x)  If the Initial Unit Value is more than
                    $24.0000 the Unit Value shall be an amount
                    equal to $38.6667 plus an amount determined
                    by multiplying the amount of the Initial Unit
                    Value in excess of $24.0000 by 2.5."

               4.   Paragraph (c) of Section 7 of the Award
Agreement is amended and restated in its entirety to read as
follows:

               "c)  Change of Control - All Units shall become
               vested on the Distribution Date as that term is
               defined in the Company's Rights Agreement dated as
               of February 7, 1992 ("Rights Agreement"), or, if
               the Rights Agreement has terminated or the Rights
               have been redeemed, on the date the Distribution
               Date would have occurred under Section 3 of the
               Rights Agreement had the Rights Agreement not
               terminated or the Rights not been redeemed."

               5.   The foregoing changes shall be effective as
of May 11, 1993.  All other terms and provisions of the Award
Agreement shall remain unchanged.

                                       4
<PAGE>

          IN WITNESS WHEREOF, the parties have executed this
Amendment as of the date first above written.


GRANTEE:                           MATTEL, INC.


____________________               By:    ________________
                                   Title: ________________


                                       5

<PAGE>
                                                                  Exhibit 10.22

                RESTRICTED STOCK AWARD AGREEMENT
                            UNDER THE
                  MATTEL 1990 STOCK OPTION PLAN


          This Agreement (the "Agreement") is made effective as
of the 15th day of December, 1993, between Mattel, Inc., a
Delaware corporation (the "Company"), and ______________________
(the "Grantee").  Except as otherwise specifically provided
herein, capitalized terms used herein shall have the meanings
attributed thereto in the Mattel 1990 Stock Option Plan (the
"Plan").

          WHEREAS, pursuant to the Plan, the Company desires to
grant the Grantee Restricted Stock on the terms and conditions
set forth herein;

          NOW, THEREFORE, in connection with the mutual covenants
hereinafter set forth and for other good and valuable
consideration, the parties hereto agree as follows:

          1.   Grant of Restricted Stock.  The Company hereby
grants to the Grantee ________ shares of Restricted Stock
(________ shares after giving effect to the five-to-four stock
split which becomes effective January 7, 1994) on the terms and
conditions set forth herein.  The shares of Restricted Stock
granted hereunder shall be registered in the Grantee's name, but
the certificates evidencing such shares shall be retained by the
Company during the period prior to the vesting of such shares as
set forth in Section 4 hereof (the "Restriction Period") and may
bear any restrictive legend that the Company, in its discretion,
deems appropriate.  The Grantee shall execute a stock power, in
blank, with respect to such shares and deliver the same to the
Company.

          2.   Rights as a Shareholder.  Except as provided in
Sections 1, 3 and 4 hereof, during the Restriction Period, the
Grantee shall have all the rights of a shareholder with respect
to shares of Restricted Stock granted hereunder, including the
right to receive dividends and the right to vote such shares.

          3.   Non-Transferability.  During the Restriction
Period, the Grantee may not sell, transfer, pledge, or otherwise
encumber or dispose of the shares of Restricted Stock.

          4.   Lapse of Restrictions; Forfeiture.  (a) The shares
of Restricted Stock granted hereunder shall vest, and the
restrictions imposed thereon shall lapse, as of January 1, 1997,
provided that (i) the Grantee has been continuously employed by
the Company from December 15, 1993 through and until January 1,
1997, and (ii) the performance goals set forth on Schedule I

<PAGE>

hereto have been satisfied.

                 (b)  Subject to satisfaction of the performance
goals set forth on Schedule I hereto, if, during the Restriction
Period, (i) the Grantee's employment with the Company is
terminated by the Company other than for Cause or Disability, or
(ii) the Grantee's employment with the Company is terminated by
the Grantee for Good Reason, then the shares of Restricted Stock
granted hereunder shall vest pro rata, determined by multiplying
the number of shares granted hereunder by a fraction, the
numerator of which is the number of months which have elapsed
from the date hereof until the date of such termination, and the
denominator of which is thirty-six (36).

                 (c)  If, during the Restriction Period, (i) the
Grantee's employment with the Company is terminated by reason of
death or Disability, (ii) the Grantee's employment with the
Company is terminated by the Grantee without Good Reason, or
(iii) the Grantee's employment with the Company is terminated by
the Company for Cause, then the shares of Restricted Stock
granted hereunder shall be immediately forfeited to the Company,
and the Grantee shall have no further rights with respect to such
Restricted Shares.

                 (d)  For purposes of this Agreement, "Cause",
"Disability and "Good Reason" shall have the meanings given such
terms in the Amended and Restated Employment Agreement between
the Grantee and the Company dated as of November 11, 1993.

            5.   Delivery of Share Certificates.  Upon the
vesting of any shares of Restricted Stock granted hereunder, the
certificates evidencing such shares shall be delivered promptly
to the Grantee.  In the case of the Grantee's death, such
certificates will be delivered to the beneficiary designated in
writing by the Grantee pursuant to a form of designation provided
by the Company, to the Grantee's legatee or legatees, or to his
personal representatives or distributees, as the case may be.

            6.   Binding Effect.  This Agreement shall be binding
upon the heirs, executors, administrators and successors of the
parties hereto.

            7.   Governing Law.  This Agreement shall be
construed and interpreted in accordance with the laws of the
State of California without reference to rules relating to
conflict of law.

            8.   Headings.  Headings are for the convenience of
the parties and are not deemed to be a part of this Agreement.

                                       2
<PAGE>

            9.   Plan.  The terms of the Plan, a copy of which is
attached hereto, are made part of this Agreement and are
incorporated herein by reference.  In the event of any conflict
between the terms of the Plan and the terms of this Agreement,
the terms of the Plan shall govern.

            EXECUTED effective as of the day and year first
written above.

                                MATTEL, INC.



COMPANY:                        By:_____________________________

                                   Name:
                                   Title:



GRANTEE:                           _____________________________
                                   Name: _______________________

                                       3


<PAGE>
                                                                  Exhibit 10.25

                       [Fisher-Price, Inc. letterhead]

                        [FORM OF EMPLOYMENT AGREEMENT]

August 16, 1993


Executive name
Executive address
Executive city, state and zip code


Dear [Executive]:

     This agreement will constitute a revision and amendment to the letter
agreement dated February 25, 1992 between [Executive] and Fisher-Price, Inc.,
a Delaware corporation ("Fisher-Price").

     You will continue to be employed by Fisher-Price as its [Title], at a
minimum base salary rate of $________ per annum ("Base Salary").

     You will participate in The Fisher-Price Executive Incentive Bonus Plan
dated June 28, 1991 ("Incentive Bonus Plan") at a "Target Incentive Factor" of
35%, a "Corporate/Unit Range of Ratings" of 0.00 to 2.5, and an "Individual
Range of Ratings" of 0.00 to 1.5.  (All quoted phrases shall have the meanings
set forth in the Incentive Bonus Plan.)  In addition, you will be issued
restricted Common Stock of Fisher-Price under The Long Term Incentive Plan
of 1991 ("LTIP") equal to 25% of each actual cash payout to you (whether or
not deferred) under the Incentive Bonus Plan.

     You will be eligible to participate in all Fisher-Price benefit programs
applicable to your position, in accordance with the terms of such benefit
programs.

     In the event that we terminate your employment for reasons other than a
Change of Control as specified below, we shall pay you in a lump sum upon the
date of your termination, a payment equal to 18 months of your then annual
salary (not less than your Base Salary), a payment, in lieu of any payments or
stock due under the Incentive Bonus Plan and the LTIP, of 50% of your then
gross annual salary (not less than your Base Salary) for said 18 months, less
customary deductions for Federal and state tax withholding and F.I.C.A.
deductions, if any, as a severance consideration; provided, however, that if
your employment is involuntarily terminated because of death, or any act,
material in nature, constituting embezzlement, fraud or any other willful
misconduct involving moral turpitude, this agreement shall terminate and you
will be paid all salaried amounts and benefits accrued through the date of
termination and shall not be entitled

<PAGE>

to any other payments. Your right to the payments described in this paragraph
shall be conditioned upon your signing an effective waiver of any claims under
the Age Discrimination in Employment Act, and any other federal and state
employment discrimination laws.

     If there is a Change of Control of Fisher-Price and you elect to resign
from Fisher-Price or your employment is terminated within eighteen (18) months
after said Change of Control (a "Qualified Termination"), Fisher-Price shall
pay you in a lump sum, within 10 days of your termination of employment, an
amount equal to the product of (x) three, and (y) the sum of your then annual
salary (not less than your Base Salary) and the incentive payment calculated
under the Incentive Bonus Plan (designated "EIB Award" in said Plan), as in
effect immediately prior to the Change of Control, using a Corporate/Unit
Rating of 1.50 and an Individual Rating of 1.50, as those terms are used in
the Incentive Bonus Plan as in effect immediately prior to the Change of
Control. The above payments shall be reduced by customary Federal and state
withholding taxes, as required by law. In addition, for three years after a
Qualified Termination, Fisher-Price shall continue to provide you with medical
insurance no less favorable than that provided to you immediately prior to the
Change of Control on terms no less favorable (including co-payments and
deductibles) to you than the terms existing immediately prior to the Change of
Control.  For purposes of determining your eligibility (but not the time of
commencement of benefits) for retiree medical benefits you shall be considered
to have remained employed until three years after your date of termination
and to have retired on the last day of such period. Upon a Change of Control,
all shares of restricted Common Stock held by you shall become free of all
restrictions and fully vested and all non-statutory options shall become
immediately exercisable and fully vested. In the event it shall be determined
that any payment or distribution by Fisher-Price for your benefit (whether paid
or payable or distributed or distributable pursuant to the terms of this
agreement or otherwise, but determined without regard to any additional payments
required pursuant to this sentence) (a "Payment") would be subject to the excise
tax imposed by Section 4999 of the Code or any interest or penalties are
incurred by you with respect to such excise tax (such excise tax, together with
any such interest and penalties, are hereinafter collectively referred to as the
"Excise Tax"), then you shall be entitled to receive an additional payment (a
"Gross-Up Payment") in an amount such that after payment by you of all taxes
(including any interest or penalties imposed with respect to such taxes),
including, without limitation, any income taxes (and any interest and penalties
imposed with respect thereto) and Excise Tax imposed upon the Gross-Up Payment,
you retain an amount of the Gross-Up Payment equal to the Excise Tax imposed
upon the Payments.


                                     2
<PAGE>

     A "Change of Control" shall be deemed to have occurred if:

     a.   Any "Person", which shall mean a "person" as such term is used in
          Sections 13(d) and 14(d) of the Securities Exchange Act of 1934, as
          amended (the "Exchange Act") (other than Fisher-Price, any trustee or
          other fiduciary holding securities under an employee benefit plan of
          Fisher-Price, or any company owned, directly or indirectly, by the
          stockholders of Fisher-Price in substantially the same proportions as
          their ownership of stock of Fisher-Price), is or becomes the
          "beneficial owner" (as defined in Rules 13d-3 under the Exchange Act),
          directly or indirectly, of securities of Fisher-Price representing 30%
          or more of the combined voting power of Fisher-Price's then
          outstanding voting securities;

     b.   during any period of 24 consecutive months, individuals, who at the
          beginning of such period constitute the Board of Directors of
          Fisher-Price (the "Board"), and any new director whose election by the
          Board, or whose nomination for election by Fisher-Price's
          stockholders, was approved by a vote of at least two-thirds (2/3) of
          the directors (other than in connection with a contested election)
          before the beginning of the period cease for any reason to constitute
          at least a majority thereof;

     c.   the stockholders of Fisher-Price approve (1) a plan of complete
          liquidation of Fisher-Price or (2) the sale or disposition by
          Fisher-Price of all or substantially all of Fisher-Price's assets
          unless the acquirer of the assets or its directors shall meet the
          conditions for a merger or consolidation in subparagraphs (d)(1) or
          (d)(2); or

     d.   the consummation of a merger or consolidation of Fisher-Price with any
          other company other than:

          1.  such a merger or consolidation which would result in the voting
              securities of Fisher-Price outstanding immediately prior thereto
              continuing to represent (either by remaining outstanding or by
              being converted into voting securities of the surviving entity)
              more than 70% of the combined voting power of Fisher-Price's or
              such surviving entity's outstanding voting securities immediately
              after such merger or consolidation; or


                                     3
<PAGE>

          2.  such a merger or consolidation, which would result in the
              directors of Fisher-Price who were directors immediately prior
              thereto, continuing to constitute at least 50% of the directors of
              the surviving entity immediately after such merger or
              consolidation.

     In this paragraph d., "surviving entity" shall mean only an entity in which
     all of Fisher-Price's stockholders immediately before such merger or
     consolidation become stockholders by the terms of such merger or
     consolidation, and the phrase "directors of Fisher-Price who were directors
     immediately prior thereto" shall include only individuals who were
     directors of Fisher-Price at the beginning of the 24 consecutive month
     period preceding the date of such merger or consolidation, or who were new
     directors (other than any director nominated in connection with a contested
     election, or a director designated by a Person who has entered into an
     agreement with Fisher-Price to effect a transaction described in paragraphs
     c.2, d.1 or d.2 of this Section) whose election by the Board, or whose
     nomination for election by Fisher-Price's stockholders was approved by
     a vote of at least two-thirds (2/3) of the directors before the beginning
     of such period.

Except as otherwise provided herein, all individual Federal, State and Excise
taxes are your responsibility.

     Fisher-Price's obligation to make the payments provided for in this
Agreement and otherwise to perform its obligations hereunder shall not be
affected by any setoff, counterclaim, recoupment, defense or other claim, right
or action which Fisher-Price may have against you or others. In no event shall
you be obligated to seek other employment or take any other action by way of
mitigation of the amounts payable to you under any of the provisions of the
Agreement and such amounts shall not be reduced whether or not you obtain other
employment. Fisher-Price agrees to pay as incurred, to the full extent permitted
by law, all legal fees and expenses which you may reasonably incur as a result
of any contest (regardless of the outcome thereof) by Fisher-Price, by you or
others, of the validity or enforceability of, or liability under, any provision
of this Agreement or any guarantee of performance thereof.


                                     4
<PAGE>

      If you agree to continue your employment for Fisher-Price upon the terms
and conditions set forth in this letter, please sign and date both copies where
indicated and return one copy to me.


                         Very truly yours,

                         FISHER-PRICE, INC.

                         /s/ Ronald J. Jackson
                         ---------------------------
                         Ronald J. Jackson
                         Chairman, President and CEO


Accepted and Agreed:



- -----------------------
Executive Name


- -----------------------
Dated


                                     5

<PAGE>

                                                                 Exhibit 10.26

                   [Fisher-Price, Inc. (U.S.A.) letterhead]

                        [FORM OF EMPLOYMENT AGREEMENT]

August 16, 1993


Executive name
Executive address
Executive city, province and zip code


Dear [Executive]:

     This agreement will constitute a revision and amendment to the letter
agreement dated March 1, 1993 between [Executive] and Fisher-Price, Inc. a
Delaware corporation ("Fisher-Price").

     You will continue to be employed by Fisher-Price as its [Title],
at a minimum base salary rate of U.S. $_______ per annum ("Base Salary").

     You will participate in The Fisher-Price Executive Incentive Bonus Plan
dated June 28, 1991 ("Incentive Bonus Plan") at a "Target Incentive Factor" of
35%, a "Corporate/Unit Range of Ratings" of 0.00 to 2.50, and an "Individual
Range of Ratings" of 0.00 to 1.50.  (All quoted phrases shall have the meanings
set forth in the Incentive Bonus Plan.)  In addition, you will be issued
restricted Common Stock of Fisher-Price under The Long Term Incentive Plan of
1991 ("LTIP") equal to 25% of each actual cash payout to you (whether or not
deferred) under the Incentive Bonus Plan.

     In addition, we shall grant you Fisher-Price restricted Common Stock in
accordance with the following schedule; provided you remain [Title] of
Fisher-Price:

                 _____ shares on March 1, 1994
                 _____ shares on March 1, 1995
                 _____ shares on March 1, 1996

     Such grants to be adjusted in the event of any change in the Common Stock
of Fisher-Price by reason of any stock dividend, spin-off, split-up, spin-out,
recapitalization, merger, consolidation, reorganization, combination or exchange
of shares.


<PAGE>

      For as long as you are a resident of Canada, Fisher-Price shall cause all
cash payments described herein to be paid to you to be paid in equivalent
Canadian currency by Fisher-Price Inc. a Canadian corporation with a principal
place of business in Mississauga, Ontario ("Fisher-Price - Canada").  In
addition, you shall be eligible to participate in all Fisher-Price - Canada
benefit programs, in accordance with the terms of such benefit programs, and
such additional Fisher-Price perquisite programs as may be specified by the
Chief Executive Officer of Fisher-Price.

     In the event that we terminate your employment for reasons other than a
Change of Control as specified below, we shall pay you in a lump sum upon the
date of your termination, a payment equal to 18 months of your then annual
salary (not less than your Base Salary) a payment, in lieu of any payments or
stock due under the Incentive Bonus Plan and the LTIP, of 50% of your then gross
annual salary (not less than your Base Salary) for said 18 months, less
customary deductions for Federal and state tax withholding and F.I.C.A.
deductions or equivalent Canadian deductions, if any, as a severance
consideration; provided, however, that if your employment is involuntarily
terminated because of death, or any act, material in nature, constituting
embezzlement, fraud or any other willful misconduct involving moral turpitude,
this agreement shall terminate and you will be paid all salaried amounts and
benefits accrued through the date of termination and shall not be entitled to
any other payments.  Your right to the payments described in this paragraph
shall be conditioned upon your signing an effective waiver of any claims under
the Age Discrimination in Employment Act (and its Canadian equivalent), and
under any other United States and Canadian federal, state, and Provincial
employment discrimination laws.

     If there is a Change of Control of Fisher-Price and you elect to resign
from Fisher-Price or your employment is terminated within eighteen (18) months
after said Change of Control (a "Qualified Termination"), Fisher-Price shall
pay you in a lump sum, within 10 days of your termination of employment, an
amount equal to the product of (x) three, and (y) the sum of your then annual
salary (not less than your Base Salary) and the incentive payment calculated
under the Incentive Bonus Plan (designated "EIB Award" in said Plan), as in
effect immediately prior to the Change of Control, using a Corporate/Unit
Rating of 1.50 and an Individual Rating of 1.50, as those terms are used in
the Incentive Bonus Plan as in effect immediately prior to the Change of
Control. The above payments shall be reduced by customary Federal and state
withholding taxes, as required by law.  In addition, for three years after a
Qualified Termination, Fisher-Price shall continue to provide you with medical
insurance no less favorable than that provided to you immediately prior to the
Change of Control on terms


                                     2
<PAGE>

no less favorable (including co-payments and deductibles)
to you than the terms existing immediately prior to the Change of Control.
For purposes of determining your eligibility (but not the time of
commencement of benefits) for retiree medical benefits you shall be considered
to have remained employed until three years after your date of termination
and to have retired on the last day of such period.  Upon a Change of Control,
all shares of restricted Common Stock held by you shall become free of all
restrictions and fully vested and all non-statutory options shall become
immediately exercisable and fully vested. In the event it shall be determined
that any payment or distribution by Fisher-Price for your benefit (whether paid
or payable or distributed or distributable pursuant to the terms of this
agreement or otherwise, but determined without regard to any additional payments
required pursuant to this sentence) (a "Payment") would be subject to the excise
tax imposed by Section 4999 of the Code or any interest or penalties are
incurred by you with respect to such excise tax (such excise tax, together with
any such interest and penalties, are hereinafter collectively referred to as the
"Excise Tax"), then you shall be entitled to receive an additional payment (a
"Gross-Up Payment") in an amount such that after payment by you of all taxes
(including any interest or penalties imposed with respect to such taxes),
including, without limitation, any income taxes (and any interest and penalties
imposed with respect thereto) and Excise Tax imposed upon the Gross-Up Payment,
you retain an amount of the Gross-Up Payment equal to the Excise Tax imposed
upon the Payments.

     A "Change of Control" shall be deemed to have occurred if:

     a.   Any "Person", which shall mean a "person" as such term is used in
          Sections 13(d) and 14(d) of the Securities Exchange Act of 1934, as
          amended (the "Exchange Act") (other than Fisher-Price, any trustee or
          other fiduciary holding securities under an employee benefit plan of
          Fisher-Price, or any company owned, directly or indirectly, by the
          stockholders of Fisher-Price in substantially the same proportions as
          their ownership of stock of Fisher-Price), is or becomes the
          "beneficial owner" (as defined in Rules 13d-3 under the Exchange Act),
          directly or indirectly, of securities of Fisher-Price representing 30%
          or more of the combined voting power of Fisher-Price's then
          outstanding voting securities;

     b.   during any period of 24 consecutive months, individuals, who at the
          beginning of such period constitute the Board of Directors of
          Fisher-Price (the "Board"), and any new director whose election by the
          Board, or whose nomination for election by


                                     3
<PAGE>

          Fisher-Price's stockholders, was approved by a vote of at least
          two-thirds (2/3) of the directors (other than in connection with
          a contested election) before the beginning of the period cease for
          any reason to constitute at least a majority thereof:

     c.   the stockholders of Fisher-Price approve (1) a plan of complete
          liquidation of Fisher-Price or (2) the sale or disposition by
          Fisher-Price of all or substantially all of Fisher-Price's assets
          unless the acquirer of the assets or its directors shall meet the
          conditions for a merger or consolidation in subparagraphs (d)(1) or
          (d)(2); or

     d.   the consummation of a merger or consolidation of Fisher-Price with any
          other company other than:

          1.  such a merger or consolidation which would result in the voting
              securities of Fisher-Price outstanding immediately prior thereto
              continuing to represent (either by remaining outstanding or by
              being converted into voting securities of the surviving entity)
              more than 70% of the combined voting power of Fisher-Price's or
              such surviving entity's outstanding voting securities immediately
              after such merger or consolidation; or

          2.  such a merger or consolidation, which would result in the
              directors of Fisher-Price who were directors immediately prior
              thereto, continuing to constitute at least 50% of the directors of
              the surviving entity immediately after such merger or
              consolidation.

     In this paragraph d., "surviving entity" shall mean only an entity in which
     all of Fisher-Price's stockholders immediately before such merger or
     consolidation become stockholders by the terms of such merger or
     consolidation, and the phrase "directors of Fisher-Price who were directors
     immediately prior thereto" shall include only individuals who were
     directors of Fisher-Price at the beginning of the 24 consecutive month
     period preceding the date of such merger or consolidation, or who were new
     directors (other than any director nominated in connection with a contested
     election, or a director designated by a Person who has entered into an
     agreement with Fisher-Price to effect a transaction described in paragraphs
     c.2, d.1 or d.2 of this Section) whose election by the Board, or whose
     nomination for election by Fisher-Price's stockholders was approved by
     a vote


                                     4
<PAGE>
     of at least two-thirds (2/3) of the directors before the beginning of
     such period.

     Except as otherwise provided herein, all individual United States or
Canadian Federal, State and Provincial Excise taxes are your responsibility.

     Fisher-Price's obligation to make the payments provided for in this
Agreement and otherwise to perform its obligations hereunder shall not be
affected by any setoff, counterclaim, recoupment, defense or other claim, right
or action which Fisher-Price may have against you or others. In no event shall
you be obligated to seek other employment or take any other action by way of
mitigation of the amounts payable to you under any of the provisions of the
Agreement and such amounts shall not be reduced whether or not you obtain other
employment.  Fisher-Price agrees to pay as incurred, to the full extent
permitted by law, all legal fees and expenses which you may reasonably incur as
a result of any contest (regardless of the outcome thereof) by Fisher-Price, by
you or others, of the validity or enforceability of, or liability under, any
provision of this Agreement or any guarantee of performance thereof.

      If you agree to continue your employment for Fisher-Price upon the terms
and conditions set forth in this letter, please sign and date both copies where
indicated and return one copy to me.


                         Very truly yours,

                         FISHER-PRICE, INC.

                         /s/ Ronald J. Jackson
                         ---------------------------
                         Ronald J. Jackson
                         Chairman, President and CEO


Accepted and Agreed:



- -----------------------
Executive Name


- -----------------------
Dated


                                     5

<PAGE>
                                                                  Exhibit 10.28

                                AMENDMENT


     AMENDMENT dated August 16, 1993 to the letter agreement (the "Agreement")
dated March 12, 1993 by and between Ronald J. Jackson (the "Executive") and
Fisher-Price, Inc., a Delaware corporation (the "Company").

     The Executive and the Company agree that the Amendment shall be amended by
amending paragraph 5 thereof so that it reads in its entirety as follows:

     If there is a Change of Control of Fisher-Price and thereafter you elect to
resign from Fisher-Price or your employment is terminated (a "Qualified
Termination"), Fisher-Price shall pay you in a lump sum, within 10 days of your
termination of employment, an amount equal to the product of (x) three, and
(y) the sum of your then annual salary (not less than your Base Salary) and the
incentive payment calculated under the Incentive Bonus Plan (designated "EIB
Award" in said Plan), as in effect immediately prior to the Change of Control,
using a Corporate/Unit Rating of 1.50 and an Individual Rating of 1.50, as
those terms are used in the Incentive Bonus Plan as in effect immediately prior
to the Change of Control.  The above payments shall be reduced by customary
Federal and state withholding taxes, as required by law.  In addition, for
three years after a Qualified Termination, Fisher-Price shall continue to
provide you with medical insurance no less favorable than that provided to you
immediately prior to the Change of Control on terms no less favorable (including
co-payments and deductibles) to you than the terms existing immediately prior
to the Change of Control.  For purposes of determining your eligibility (but
not the time of commencement of benefits) for retiree medical benefits you
shall be considered to have remained employed until three years after your date
of termination and to have retired on the last day of such period.  Upon a
Change of Control, all shares of restricted Common Stock held by you shall
become free of all restrictions and fully vested and all non-statutory options
shall become immediately exercisable and fully vested.  In the event it shall
be determined that any payment or distribution by Fisher-Price for your benefit
(whether paid or payable or distributed or distributable pursuant to the terms
of this agreement or otherwise, but determined without regard to any
additional payments required pursuant to this sentence) (a "Payment") would be
subject to the excise tax imposed by Section 4999 of the Code or any interest or
penalties are incurred by you with respect to such excise tax (such excise tax,
together with any such interest and penalties, are hereinafter collectively
referred to as the "Excise Tax"), then you shall be entitled to receive an
additional payment (a "Gross-Up Payment") in an amount such that after payment
by you of all taxes (including any interest or penalties imposed with respect
to such taxes), including, without limitation, any income taxes (and any
interest and penalties imposed with respect thereto) and Excise Tax imposed upon
the Gross-Up Payment, you retain an amount of the Gross-Up Payment equal to the
Excise Tax imposed upon the Payments.


<PAGE>

     For the purposes of this Agreement, a "Change of Control" shall be deemed
to have occurred if:

     a.   Any "Person", which shall mean a "person" as such term is used in
          Sections 13(d) and 14(d) of the Securities Exchange Act of 1934, as
          amended (the "Exchange Act") (other than Fisher-Price, any trustee or
          other fiduciary holding securities under an employee benefit plan of
          Fisher-Price, or any company owned, benefit plan of Fisher-Price, or
          any company owned, directly or indirectly, by the stockholders of
          Fisher-Price in substantially the same proportions as their
          ownership of stock of Fisher-Price), is or becomes the "beneficial
          owner" (as defined in Rules 13d-3 under the Exchange Act), directly
          or indirectly, of securities of Fisher-Price representing 30% or
          more of the combined voting power of Fisher-Price's then
          outstanding voting securities;

     b.   during any period of 24 consecutive months, individuals, who at the
          beginning of such period constitute the Board of Directors of
          Fisher-Price (the "Board"), and any new director whose election by the
          Board, or whose nomination for election by Fisher-Price's
          stockholders, was approved by a vote of at least two-thirds (2/3) of
          the directors (other than in connection with a contested election)
          before the beginning of the period cease for any reason to constitute
          at least a majority thereof;

     c.   the stockholders of Fisher-Price approve (1) a plan of complete
          liquidation of Fisher-Price or (2) the sale or disposition by
          Fisher-Price of all or substantially all of Fisher-Price's assets
          unless the acquirer of the assets or its directors shall meet the
          conditions for a merger or consolidation in subparagraphs (d)(1) or
          (d)(2); or

     d.   the consummation of a merger or consolidation of Fisher-Price with any
          other company other than:

          1.  such a merger or consolidation which would result in the voting
              securities of Fisher-Price outstanding immediately prior thereto
              continuing to represent (either by remaining outstanding or by
              being converted into voting securities of the surviving entity
              more than 70% of the combined voting power of Fisher-Price's or
              such surviving entity's outstanding voting securities immediately
              after such merger or consolidation; or


                                     2
<PAGE>

          2.  such a merger or consolidation, which would result in the
              directors of Fisher-Price who were directors immediately prior
              thereto, continuing to constitute at least 50% of the directors of
              the surviving entity immediately after such merger or
              consolidation.

     In this paragraph d., "surviving entity" shall mean only an entity in which
     all of Fisher-Price's stockholders immediately before such merger or
     consolidation become stockholders by the terms of such merger or
     consolidation, and the phrase "directors of Fisher-Price who were directors
     immediately prior thereto" shall include only individuals who were
     directors of Fisher-Price at the beginning of the 24 consecutive month
     period preceding the date of such merger or consolidation, or who were new
     directors (other than any director nominated in connection with a contested
     election, or a director designated by a Person who has entered into an
     agreement with Fisher-Price to effect a transaction described in paragraphs
     c.2, d.1 or d.2 of this Section) whose election by the Board, or whose
     nomination for election by Fisher-Price's stockholders was approved by
     a vote of at least two-thirds (2/3) of the directors before the beginning
     of such period.

     Except as provided above, the Agreement shall remain in full force and
effect.


                         FISHER-PRICE, INC.

                         /s/ Rodney V. Campbell
                         ----------------------------
                         Rodney V. Campbell
                         Senior Vice President
                         Chief Administrative Officer


Accepted:


/s/ Ronald J. Jackson
- ---------------------
Ronald J. Jackson

As of September 7, 1993
- -----------------------
Dated


                                     3

<PAGE>
<TABLE>
                                          MATTEL, INC. AND SUBSIDIARIES                                 EXHIBIT 11.0
                                                                                                       (Page 1 of 2)
                           COMPUTATION OF INCOME PER COMMON AND COMMON EQUIVALENT SHARE
                           ------------------------------------------------------------
                                     (In thousands, except per share amounts)

<CAPTION>
                                                                          FOR THE YEAR ENDED (A)(B)
                                                        ------------------------------------------------------------
                                                        Dec. 31,     Dec. 31,     Dec. 31,     Dec. 29,     Dec. 30,
PRIMARY                                                   1993         1992         1991         1990         1989
- -------                                                 ------------------------------------------------------------
<S>                                                     <C>          <C>          <C>          <C>          <C>
Income Before Extraordinary Item and Cumulative
  Effect of Changes in Accounting Principles            $135,911     $184,841     $134,038     $ 95,582     $ 81,965


Add:    Interest savings, net of tax, applicable to
          assumed exercise of Fisher-Price warrants          637        1,138          594            -            -
Deduct: Dividends on senior preferred stock               (4,894)      (4,826)      (4,830)      (4,811)      (4,830)
        Dividends on convertible preference stock              -         (152)        (605)        (605)        (605)
                                                        --------     --------     --------     --------     --------
Income Before Extraordinary Item and Cumulative
  Effect of Changes in Accounting Principles for
  Computation of Income Per Share                        131,654      181,001      129,197       90,166       76,530

Extraordinary item                                       (14,681)           -       (5,236)           -      (10,983)
Cumulative effect of changes in accounting principles     (4,022)           -            -            -            -
                                                        --------     --------     --------     --------     --------
Net Income Applicable to Common Shares                  $112,951     $181,001     $123,961     $ 90,166     $ 65,547
                                                        ========     ========     ========     ========     ========

Applicable Shares

Weighted average common shares outstanding               168,228      169,002      143,367      115,883      114,308
Weighted average common equivalent shares arising from:
        Stock options                                      1,878        2,319        1,943        3,016        2,942
        Fisher-Price warrants                              1,076        2,085        1,122            -            -
        Common stock warrants - $6.25 Series                   -            -          407        1,615        1,366
                                                        --------     --------     --------     --------     --------
Weighted average number of common and common
  equivalent shares                                      171,182      173,406      146,839      120,514      118,616
                                                        ========     ========     ========     ========     ========

Income Per Share Before Extraordinary Item and
  Cumulative Effect of Changes in Accounting Principles $   0.77     $   1.04     $   0.88     $   0.75     $   0.64
        Extraordinary item                                 (0.09)           -        (0.04)           -        (0.09)
        Cumulative effect of changes in accounting
          principles                                       (0.02)           -            -            -            -
                                                        --------     --------     --------     --------     --------
Net Income Per Common Share                             $   0.66     $   1.04     $   0.84     $   0.75     $   0.55
                                                        ========     ========     ========     ========     ========

<FN>
(A)  Consolidated financial information for 1993, 1992 and 1991 has been restated retroactively for the effects of
     the November 1993 merger, accounted for as a pooling of interests, with Fisher-Price.  The results of operations
     and financial position of Fisher-Price are excluded from periods prior to July 1, 1991, while its business was
     operated as a division of The Quaker Oats Company.

(B)  Per share data reflect the retroactive effect of stock splits distributed to shareholders in January 1994, June
     1992 and November 1991 and the mergers with Fisher-Price and IGI in 1993 and 1992, respectively.

</TABLE>
<PAGE>
<TABLE>
                                          MATTEL, INC. AND SUBSIDIARIES                                 EXHIBIT 11.0
                                                                                                       (Page 2 of 2)
                           COMPUTATION OF INCOME PER COMMON AND COMMON EQUIVALENT SHARE
                           ------------------------------------------------------------
                                     (In thousands, except per share amounts)

<CAPTION>
                                                                          FOR THE YEAR ENDED (A)(B)
                                                        ------------------------------------------------------------
                                                        Dec. 31,     Dec. 31,     Dec. 31,     Dec. 29,     Dec. 30,
FULLY DILUTED                                             1993         1992         1991         1990         1989
- -------------                                           ------------------------------------------------------------
<S>                                                     <C>          <C>          <C>          <C>          <C>
Income Before Extraordinary Item and Cumulative
    Effect of Changes in Accounting Principles          $135,911     $184,841     $134,038     $ 95,582     $ 81,965

Add:    Interest expense, net of tax, applicable to:
        Assumed conversion of 8% convertible debentures    5,338        5,467        3,907            -            -
        Assumed exercise of Fisher-Price warrants            637        1,138          594            -            -
Deduct: Dividends on senior preferred stock                    -         (152)        (605)        (605)        (605)
        Impact of required ESOP dividends or
         contributions upon conversion                    (4,894)      (4,826)      (4,830)      (4,811)      (4,830)
                                                        --------     --------     --------     --------     --------
Income Before Extraordinary Item and Cumulative
   Effect of Changes in Accounting Principles for
   Computation of Income Per Share                       136,992      186,468      133,104       90,166       76,530

Extraordinary item                                       (14,681)           -       (5,236)           -      (10,983)
Cumulative effect of changes in accounting principles     (4,022)           -            -            -            -
                                                        --------     --------     --------     --------     --------
Net Income Applicable to Common Shares                  $118,289     $186,468     $127,868     $ 90,166     $ 65,547
                                                        ========     ========     ========     ========     ========

Applicable Shares

Weighted average common shares outstanding               168,363      169,103      143,420      115,883      114,308
Weighted average common equivalent shares arising from:
       Assumed conversion of 8% convertible debentures     7,566        7,793        5,966            -            -
       Assumed conversion of convertible preference stock  1,620        1,620        1,620        1,620        1,620
       Stock options                                       2,224        2,657        2,888        3,016        3,957
       Fisher-Price warrants                               1,076        2,085        1,122            -            -
       Common stock warrants - $6.25 Series                    -            -          570        1,615        1,604
                                                        --------     --------     --------     --------     --------
Weighted average number of common and common
  equivalent shares                                      180,849      183,258      155,586      122,134      121,489
                                                        ========     ========     ========     ========     ========

Income Per Share Before Extraordinary Item and
  Cumulative Effect of Changes in Accounting Principles $   0.75     $   1.02     $   0.85     $   0.74     $   0.63
        Extraordinary item                                 (0.08)           -        (0.03)           -        (0.09)
        Cumulative effect of changes in accounting
          principles                                       (0.02)           -            -            -            -
                                                        --------     --------     --------     --------     --------
Net Income Per Common Share                             $   0.65     $   1.02     $   0.82     $   0.74     $   0.54
                                                        ========     ========     ========     ========     ========

<FN>
(A)  Consolidated financial information for 1993, 1992 and 1991 has been restated retroactively for the effects of
     the November 1993 merger, accounted for as a pooling of interests, with Fisher-Price.  The results of operations
     and financial position of Fisher-Price are excluded from periods prior to July 1, 1991, while its business was
     operated as a division of The Quaker Oats Company.

(B)  Per share data reflect the retroactive effect of stock splits distributed to shareholders in January 1994, June
     1992 and November 1991 and the mergers with Fisher-Price and IGI in 1993 and 1992, respectively.
</TABLE>

<PAGE>
                                                                   Exhibit 13.0

               Mattel, Inc. and Subsidiaries


                          CONTENTS
                          --------


                    FINANCIAL INFORMATION
                    ---------------------



  Five-Year Financial Summary                         Page 27



  Management's Discussion and Analysis of Results of
    Operations and Financial Condition                Page 28



  Consolidated Financial Statements                   Page 32



  Notes to Consolidated Financial Statements          Page 37



  Management Report on Responsibility for Financial   Page 51
    Reporting



  Report of Independent Accountants                   Page 51


                    CORPORATE INFORMATION
                    ---------------------


  Directors and Officers                              Page 52



  Corporate Information                               Page 53

<PAGE>
<TABLE>
                                       Mattel, Inc. and Subsidiaries

                                        FIVE-YEAR FINANCIAL SUMMARY
                                        ---------------------------

<CAPTION>
                                                                                For the Year (a)(b)
                                                            ----------------------------------------------------------
(In thousands, except per share and percentage information)    1993        1992        1991        1990        1989
- ----------------------------------------------------------------------------------------------------------------------
<S>                                                         <C>         <C>         <C>         <C>         <C>
Operating Results:

Net sales                                                   $2,704,448  $2,563,525  $2,046,489  $1,497,312  $1,257,555
Gross profit                                                 1,360,978   1,269,766     989,506     716,153     626,111
  % of net sales                                                   50%         50%         48%         48%         50%
Operating profit before integration and
  restructuring charge                                         414,260     351,661     278,660     193,411     162,416
  % of net sales                                                   15%         14%         14%         13%         13%
Integration and restructuring charge (c)                       115,000           -           -           -           -
Income before income taxes, extraordinary item
  and cumulative effect of changes in
  in accounting principles                                     236,646     282,945     214,326     143,482     109,165
Provision for income taxes                                     100,735      98,104      80,288      47,900      27,200
Income before extraordinary item and
  cumulative effect of changes in
  accounting principles                                        135,911     184,841     134,038      95,582      81,965
Extraordinary item - loss on debt retirement                   (14,681)          -      (5,236)          -     (10,983)
Cumulative effect of changes in accounting principles           (4,022)          -           -           -           -
Net income                                                     117,208     184,841     128,802      95,582      70,982

Income Per Common Share (d):

Income before extraordinary item and cumulative effect
  of changes in accounting principles
  Primary                                                         0.77        1.04        0.88        0.75        0.64
  Fully diluted                                                   0.75        1.02        0.85        0.74        0.63

Net income
  Primary                                                         0.66        1.04        0.84        0.75        0.55
  Fully diluted                                                   0.65        1.02        0.82        0.74        0.54

Dividends declared per common share (d)                           0.18        0.15        0.08        0.04           -

<CAPTION>
                                                                                As of Year-End (a)(b)
                                                            ----------------------------------------------------------
(In thousands)                                                 1993        1992        1991        1990        1989
- ----------------------------------------------------------------------------------------------------------------------
Financial Position:

<S>                                                         <C>         <C>         <C>         <C>         <C>
Cash and marketable securities                              $  523,581  $  327,807  $  290,750  $  204,349  $  224,477
Accounts receivable, net                                       580,313     538,444     467,266     266,424     253,849
Inventories                                                    219,993     238,895     225,411     152,134     118,056
Total assets                                                 2,000,077   1,712,675   1,564,832     968,688     868,090
Notes payable to banks                                               -      13,401      29,733       1,000           -
Long-term liabilities                                          398,939     434,930     353,575     229,070     244,144
Shareholders' equity                                           817,809     748,356     664,054     336,586     217,685

<FN>
(a) Consolidated financial information for 1993, 1992 and 1991 has been restated retroactively for the effects
    of the November 1993 merger, accounted for as a pooling of interests, with Fisher-Price.  The results of
    operations and financial position of Fisher-Price are excluded from periods prior to July 1, 1991, while
    its business was operated as a division of The Quaker Oats Company (Note 2).
(b) The Company's financial reporting year ended on December 31 for years 1991 through 1993 and on the last
    Saturday of December for years 1989 and 1990.
(c) The nonrecurring charge represents transaction, integration and restructuring costs related to the
    Fisher-Price merger.
(d) Per share data reflect the retroactive effect of stock splits distributed to shareholders in January 1994,
    June 1992 and November 1991 and the mergers with Fisher-Price and IGI in 1993 and 1992, respectively.
</TABLE>

                                                        27

<PAGE>
                    Mattel, Inc. and Subsidiaries

           MANAGEMENT'S DISCUSSION AND ANALYSIS OF RESULTS
           -----------------------------------------------
                OF OPERATIONS AND FINANCIAL CONDITION
                -------------------------------------


This  analysis  should  be read in conjunction  with  the  consolidated
financial statements which begin on page 32.

      The  Company's  dedication to its long-term business  strategies,
which  include strengthening its core product lines, expansion  of  its
international marketing and distribution network and constant focus  on
increasing  manufacturing efficiency and flexibility, has  resulted  in
another  record  year  with net sales of over $2.7  billion.   Mattel's
merger  with Fisher-Price completed in the fourth quarter  of  1993  is
consistent  with  these  strategies  and  should  further  enhance  the
Company's  standing as  a  worldwide  leader  in  the  manufacture  and
marketing of children's toys.

Results of Operations
- ---------------------

The  following  is a percentage analysis of operating results  for  the
past three years:

<TABLE>
<CAPTION>
                                                       For the Year
                                                  ---------------------
                                                  1993     1992    1991
                                                  ---------------------
<S>                                               <C>      <C>     <C>
Net sales                                         100%     100%    100%
                                                  ====     ====    ====
Gross profit                                       50       50      48
Advertising and promotion expenses                 16       16      15
Other selling and administrative expenses          19       19      19
Integration and restructuring charge                4        -       -
Other expense, net                                  -        1       1
                                                  ----     ----    ----
Operating profit                                   11       14      13
Interest expense                                    2        3       3
                                                  ----     ----    ----
Income before income taxes, extraordinary item
  and changes in accounting principles              9%      11%     10%
                                                  ====     ====    ====
</TABLE>

1993 Compared to 1992
- ---------------------

Net  sales  increased $140.9 million or 5% over 1992.  In  addition  to
growth  in  core  product sales, incremental volume was contributed  by
sales  of Nickelodeon-licensed toys and new product introductions  such
as  Baby Walk 'n Roll, Mighty Max, Sally Secrets and the Company's line
of  McDonald's  activity  toys.   The growth  in  worldwide  net  sales
includes unfavorable foreign currency impacts of $104.1 million  and  a
$57.5  million decrease in Nintendo volume as a result of  terminations
of  the  Company's distributorship agreements for Nintendo products  in
Australia in the 1993 fourth quarter and in Canada and Italy during the
first and third quarters of 1992, respectively.

     Worldwide sales of core products, which include Barbie dolls, doll
clothes  and  accessories,  Fisher-Price toys  and  juvenile  products,
Disney-licensed  toys, die-cast vehicles including  Hot  Wheels,  large
dolls,  preschool toys and the UNO and Skip-Bo card games,  represented
86%  of  total revenues for both 1993 and 1992.  In total,  core  brand
sales  increased 6% over the prior year, with sales of Barbie  products
exceeding  $1.0  billion in volume.  Fisher-Price contributed  revenues
totaling  $753.8  million in 1993 compared to $731.1 million  in  1992.
Die-cast sales increased 24% and Disney-licensed product sales were 19%
higher than year-ago levels. These increases were partially offset by a
continuing decline in the large doll segment, which was 29%  below  the
prior  year.  Domestic sales grew 7%, and represented 60% of  worldwide
gross  revenues  in  1993 compared to 59% in  the  prior  year.   Sales
internationally  increased 4%, reflecting the  unfavorable  impacts  of
foreign   currency   translation   and   the   terminations   of    the
distributorship agreements for Nintendo products.  At constant rates of
exchange,  international revenues increased 15% over  the  prior  year.
Excluding Nintendo, international sales grew 10% over 1992, or  by  21%
at constant rates of exchange.

      As a percentage of net sales, gross profit remained constant from
year to year.  Advertising and promotion expenses, while constant as  a
percentage  of net sales, increased $23.3 million over 1992  levels  in
support   of   increased  sales  of  core  brands   and   new   product
introductions.  The Company's expansion of its marketing operations and
manufacturing  facilities resulted in a net increase in  other  selling
and  administrative expenses of $6.5 million as compared to  the  prior
year,  which included the effect of a $15.0 million pre-tax  charge  to
the  provision for doubtful accounts related to the bankruptcy of Child
World  and deteriorating financial condition of Lionel Leisure.   Other
expense,  net, decreased slightly, principally as a result of gains  on
foreign   currency   transactions  which  were  partially   offset   by
amortization  of goodwill and losses on routine dispositions  of  fixed
assets.

      In  the  1993  fourth  quarter, the Company recognized  a  $115.0
million pre-tax charge against continuing operations in connection with
its  merger  with  Fisher-Price.   Of the  total,  approximately  $17.0
million   represented  transaction  costs  of  the  merger,   including
investment  banking,  legal, accounting and related  costs,  and  $30.0
million  was  related to the severance of key Fisher-Price  executives.
Following   the   merger,  the  Company  commenced  restructuring   and
integrating   certain  of  the  domestic  and  international   business
operations   of  the  entities.   Of  the  estimated  integration   and
restructuring  costs  of  $68.0 million,  approximately  $13.0  million
represented  writedowns  of  fixed  assets  in  connection   with   the
elimination  of  duplicative administration and plant facilities.   The
remainder  represented expenditures related to the combination  of  the
entities' worldwide business operations, including staff reductions and
outplacement expenses, costs of terminating contracts with lessors  and
distributors


                                     28
<PAGE>

and fees paid to consultants in connection with the
integration and restructuring process.  After related tax effects,  the
net $90.4 million charge impacted 1993 earnings by $0.53 per share on a
primary basis and $0.50 per share on a fully diluted basis.

      Although  no assurance can be given, the Company anticipates  its
integration and restructuring activities will provide cost  savings  of
approximately  $45.0 million during 1994, principally as  a  result  of
consolidation  of  facilities and related staff reductions.   Available
cash  reserves and cash flow generated from normal business  operations
will  fund  the  costs  of the integration and restructuring,  with  no
adverse  impact expected on the Company's future liquidity or financial
position.   Of the total integration and restructuring charge  accrued,
approximately $20.2 million had been expended as of December 31, 1993.

      Interest  expense  decreased $6.1 million  or  9%,  reflecting  a
general  decline in interest rates and lower levels of short-term  bank
borrowing,  partially  offset by interest on the  6-7/8%  Senior  Notes
issued in August 1992 and the 6-3/4% Senior Notes issued in May 1993.

     Following the merger, the Company negotiated an agreement with the
lenders  to permit prepayment of Fisher-Price's 10.69% term loan.   The
prepayment resulted in an extraordinary net-of-tax charge in  the  1993
fourth quarter of $14.7 million, or $0.08 per fully diluted share,  for
the prepayment premium and write-off of unamortized issuance costs.

1992 Compared to 1991
- ---------------------

The Company's consolidated results of operations include the activities
of  Fisher-Price  for 12 months of 1992 and for the last  6  months  of
1991.  Prior to July 1, 1991, the business of Fisher-Price was operated
as  a  division of The Quaker Oats Company; therefore, any  such  prior
financial   data  have  been  excluded  from  the  Company's   combined
consolidated financial statements.

     Net sales increased $517.0 million or 25% over 1991, including the
effect of a $314.6 million increase related to Fisher-Price for the  12
months of 1992 over the 6 months of 1991.  Excluding Fisher-Price,  the
Company's  worldwide net sales increased $202.4 million  or  12%.   The
increase  in  combined  net sales included favorable  foreign  currency
impacts  of  $26.5  million and an $86.4 million decrease  in  Nintendo
volume  as  a  result of terminations of the Company's  distributorship
agreements for Nintendo products in Canada and Italy during  the  first
and third quarters of 1992, respectively.

      Worldwide  sales of core products increased 30%, and  represented
86%  of  total  revenues in 1992 compared to 83% for  the  prior  year.
Sales of Disney-licensed products grew 45% over 1991 volumes and Barbie
product  sales  were  higher by 15%, while large  dolls  declined  17%.
Sales  to  customers in the United States were 59% of 1992 consolidated
revenues  compared to 54% in the prior year.  In total, domestic  sales
increased  36%,  partially  attributable to Fisher-Price  volume  which
represented  33% and 24% of the Company's domestic sales for  1992  and
1991,  respectively.   Excluding Fisher-Price, domestic  sales  of  the
Company grew 18%.  Total international sales increased 13% compared  to
1991; at constant rates of exchange, international sales increased 10%.
Fisher-Price   volume  represented  17%  and  12%  of   the   Company's
international sales for 1992 and 1991, respectively.  Excluding Fisher-
Price,  the Company's international volume increased 7%.  International
revenues  excluding Nintendo grew 26% over the prior year,  or  23%  at
constant rates of exchange.

      Gross profit as a percentage of net sales increased two points to
50%,  principally as a result of higher sales volume  and  an  improved
product  mix  due  to  decreased  Nintendo  volume.   Advertising   and
promotion  spending was $95.4 million over 1991 levels, in  support  of
increased sales of core brands, new product introductions, and  further
development of markets internationally.  The increase also  reflects  a
$45.0 million differential arising from the inclusion of Fisher-Price's
activity on a 12-month basis in 1992 versus a 6-month basis in 1991.

       Other  selling  and  administrative  expenses  increased  $109.3
million,  while remaining constant at 19% of net sales.  The change  in
comparison to the prior year reflects a $15.0 million pre-tax provision
for  doubtful  accounts receivable related to Child  World  and  Lionel
Leisure,  an increase in design and development expenses in  connection
with the Company's expansion into new product lines and markets, and  a
$61.1 million differential related to inclusion of Fisher-Price results
on full year basis compared to 6 months for 1991.

      Other  expense,  net  decreased as a result  of  a  reduction  in
goodwill  amortization related to a change in the estimated  period  of
benefit  and gains on sales of marketable securities, partially  offset
by  losses on foreign currency transactions.  Interest expense for 1992
increased  3% over the prior year, reflecting higher levels  of  short-
term borrowing, issuance of the 6-7/8% Senior Notes in August 1992, and
a $4.6 million effect of the inclusion of Fisher-Price activity on a 12-
month  basis  compared  to  6 months for 1991.   These  increases  were
partially  offset by a decrease related to retirement of the  Company's
14-3/4% Subordinated Debentures in mid-1991.

Income Taxes
- ------------

The  effective  income  tax rates for 1993 and  1992  were  42.57%  and
34.67%,  respectively.  The increased effective rate for 1993  resulted
from  certain  nondeductible  restructuring  costs,  increased  taxable
income  earned  in locations with relatively higher tax  rates,  and  a
reduction  in  the  U.S. tax benefit of foreign tax credits  associated
with  current  dividends from subsidiaries located in higher  tax  rate
countries.    In   both  years,  benefits  from  foreign   tax   credit
carryforwards were credited to additional paid-in capital to the extent
that  they  resulted from net operating loss carryforwards  originating
prior to the Company's 1987 quasi-reorganization.

      Effective  January  1,  1993, the Company  adopted  Statement  of
Financial  Accounting Standards No. 109, "Accounting for Income Taxes",
which replaced Statement No. 96.  Upon adoption, a deferred income  tax
asset of $69.0 million was recorded, of which $16.0 million related  to
postquasi-reorganization  net operating  losses  carried  forward,  and
$53.0 million related principally to future tax


                                     29
<PAGE>

deductions, and foreign
tax credit and alternative minimum tax credit carryovers resulting from
activities  prior  to the quasi-reorganization.  The benefit  of  $16.0
million  (or  $0.09 per fully diluted share in the 1993 first  quarter)
was  recognized  in after-tax earnings as the cumulative  effect  of  a
change  in  accounting  principle.  The  remaining  $53.0  million  was
credited  to additional paid-in capital in accordance with the required
accounting  treatment for transactions resulting from activities  prior
to the quasi-reorganization.

Financial Position
- ------------------

The Company's financial position remained strong in 1993 as a result of
profitable  operating results and benefits of reduced  levels  of  bank
borrowing.  Working capital increased to $687.4 million, and as of year-
end,  the  Company  had  repaid all of its  short-term  borrowing.   At
December  31,  1993, the Company's cash position, including  marketable
securities, was $523.6 million, compared to $327.8 million  as  of  the
prior  year  end,  and exceeded outstanding long-term  debt  by  $195.5
million.

      Accounts  receivable  increased 8% over  the  prior  year  level,
reflecting  increases in fourth quarter sales volume as well  as  early
shipping  of  1994 product.  Inventories decreased 8% compared  to  the
prior  year-end,  principally as a result of  the  termination  of  the
distribution agreements for Nintendo products.

      The  $60.8  million  net  increase in  prepaid  assets  primarily
reflects  the  effect on deferred income tax assets from the  Company's
adoption  of Statement No. 109 in the 1993 first quarter,  as  well  as
current tax benefits related to the prepayment of Fisher-Price's  long-
term debt obligation.

     The Company's capitalization is as follows:

<TABLE>
<CAPTION>

(In millions)                    December 31, 1993    December 31, 1992
- -----------------------------------------------------------------------
<S>                             <C>          <C>     <C>          <C>
6-7/8% Senior notes             $   99.5       8%    $   99.3       9%
6-3/4% Senior notes                100.0       8            -       -
8% Convertible subordinated         74.0       6         97.5       8
  debentures
Fisher-Price term loan                 -       -         98.5       8
Other long-term debt
  obligations                       54.6       5         90.4       8
                                --------     ----    --------     ----
Total long-term debt               328.1      27        385.7      33
Other long-term liabilities         70.8       6         49.2       4
Shareholders' equity               817.8      67        748.4      63
                                --------     ----    --------     ----
                                $1,216.7     100%    $1,183.3     100%
                                ========     ====    ========     ====
</TABLE>

       Total  long-term  debt  decreased  as  a  percentage  of   total
capitalization principally as a result of voluntary conversions  of  8%
Debentures  into  common stock by holders of the  debt.   Shareholders'
equity  increased 9% over 1992 reflecting profitable operating  results
for  the current year, a credit of $24.3 million related to conversions
of the 8% Debentures, a $53.0 million credit to paid-in capital related
to  the adoption of Statement No. 109, and an increase of $19.0 million
for  activity  related  to  employee stock compensation  plans.   These
increases were partially offset by treasury stock repurchases of  $52.6
million,  dividend declarations on common and preferred stock  totaling
$33.8  million,  a  $41.1  million net-of-tax  charge  against  paid-in
capital  related  to  the cost of terminating a prequasi-reorganization
lease commitment and a $21.2 million unfavorable change in the currency
translation component of shareholders' equity.

      In July 1992, two venture capital funds, of which Warburg, Pincus
&  Co.  ("Warburg")  is  the  general  partner,  distributed  to  their
respective  general  and  limited partners approximately  15.2  million
shares,  representing 90 percent of the funds' shares of the  Company's
common stock which had been beneficially owned by Warburg.  Immediately
after  the  distribution, none of the general or limited partners  held
more  than  5  percent of the Company's outstanding  shares  of  common
stock.

Liquidity
- ---------

Primary sources of liquidity for the Company over the last three  years
have been cash flows generated from profitable operations, the proceeds
of   long-term  debt  issuances,  and  short-term  seasonal  borrowing.
Operating  activities  generated cash flows of  $303.3  million  during
1993,  compared to $131.6 million and $335.0 million in 1992 and  1991,
respectively.

      Principal investing activities during 1993 included additions  of
tooling,  property  and equipment at various manufacturing  and  office
facilities.   In  addition  to  fixed  asset  purchases  to   replenish
manufacturing and distribution facilities, investing activities  during
1992  included  the  construction and start-up of a  new  manufacturing
facility  in Indonesia and the $16.0 million payment of final  purchase
consideration related to the Company's 1991 acquisition of Aviva Sport,
Inc.  During 1991, in addition to its acquisition of Aviva Sport, Inc.,
the  Company  also  acquired the remaining 60% interest  in  its  joint
venture with a Mexico City-based group of companies.

      Financing  activities provided intermediate- and long-term  funds
through issuances of the 6-3/4% Senior Notes in 1993, the 6-7/8% Senior
Notes in  1992  and  8% Debentures in 1991,  which were utilized by the
Company   to  retire  higher-cost  debt  and  for  seasonal   financing
requirements.  Cash outlays for treasury stock were made over the three-
year  period  in  order  to purchase shares for  reissuance  under  the
Company's employee stock option plans and for potential conversions  of
convertible  securities.  The Company has consistently  increased  cash
payments for common dividends over the three year period as a result of
its stock splits distributed to common shareholders.

Short-Term Financing
- --------------------

The  Company's seasonal cash flow requirements for the coming year  are
expected  to  be  met  by cash on hand as of December  31,  1993,  cash
generated  by 1994 operations, and short-term credit lines provided  by
domestic  and  foreign banks.  The Company's new domestic  credit  line
consists of unsecured facilities providing a total of $500.0 million in
seasonal  financing  from  a  commercial bank  group.   The  facilities
provide  up  to  $250.0 million for advances and backup for  commercial
paper issuances (of which $125.0 million is a 364-day facility and  the
other  $125.0  million is a 3-year facility), and an additional


                                     30
<PAGE>

3-year facility providing up to $250.0 million for nonrecourse purchases
of certain trade accounts receivable by the bank  group.  In connection
with  the  agreement,  the Company must comply with  certain  financial
covenants  for  consolidated  debt-to-capital,  interest  coverage  and
tangible net worth levels.

      In  addition, the Company expects to have available approximately
$170.0  million of individual short-term foreign credit  lines  with  a
number  of  banks,  which customarily are extended as  needed  to  meet
seasonal working capital requirements.

Acquisitions
- ------------

On  November 30, 1993, a merger was consummated between the Company and
Fisher-Price,  Inc.  ("Fisher-Price"),  one  of  the  world's   largest
manufacturers and marketers of infant and preschool toys  and  juvenile
products.   The  stock-for-stock  transaction  was  approved   by   the
shareholders  of  both  companies, after which  Fisher-Price  became  a
wholly-owned subsidiary of the Company.  The merger agreement  provided
for  the  exchange  of  1.275 shares of Mattel common  stock  for  each
outstanding Fisher-Price common share, and resulted in the issuance  of
approximately  39.1 million pre-split shares valued,  on  the  merger's
effective  date, at $1.19 billion.  This transaction has been accounted
for  as  a pooling of interests, and accordingly, financial information
for periods prior to the merger reflect retroactive restatement for the
companies' combined financial position and operating results.  Prior to
July  1,  1991, the business of Fisher-Price was operated as a division
of  The Quaker Oats Company, and therefore, any such financial data are
excluded  from  the  Company's combined consolidated results  presented
herein.

      In  connection with the merger, the Company recognized a one-time
charge of $115.0 million, pre-tax, representing transaction expenses of
the  merger  and projected costs of integrating the business operations
of   the  companies.   Of  this  charge,  approximately  $17.0  million
represented investment banking, legal, accounting and other transaction
costs  of  the  merger,  approximately $30.0  million  related  to  the
severance of key Fisher-Price executives, and the remainder represented
estimated  costs of integration and restructuring activities  necessary
to  align  the  worldwide business operations of the combined  company.
This  one-time charge recognized in the 1993 fourth quarter  was  $90.4
million, net of related taxes, and reduced earnings per share  for  the
year  by  $0.53  per share and $0.50 per share on a primary  and  fully
diluted  basis, respectively.  Although no assurance can be given,  the
Company  anticipates its integration and restructuring activities  will
provide  cost  savings  of  approximately $45.0  million  during  1994,
principally  as  a  result of consolidation of facilities  and  related
staff reductions.  Available cash reserves and cash flow generated from
normal  business operations will fund the costs of the integration  and
restructuring;  no  adverse  impact is expected  with  respect  to  the
Company's future liquidity or financial position.

      In  1992,  the  Company concluded its merger  with  International
Games,   Inc.   ("IGI"),  a  creator,  manufacturer  and  marketer   of
proprietary family and educational card and board games, including  UNO
and  Skip-Bo.  The merger, accounted for as a pooling of interests, was
effected  by  exchanging all of IGI's outstanding voting preferred  and
common  stock for 1,627,007 (post-split basis) shares of Mattel  common
stock  and 864,293 shares of Mattel 12.5% Convertible Preference Stock,
Series F, representing a combined value of $58.5 million.

Litigation
- ----------

The  Company is involved in various litigation and other legal matters,
including   claims  related  to  product  liability  and  environmental
cleanup,  which are being addressed or defended in the ordinary  course
of   business.   Management  believes  that  any  liability  which  may
potentially  result upon resolution of such matters  will  not  have  a
material   adverse  effect  on  the  Company's  consolidated  financial
position or results of operations.

Commitments
- -----------

In  the  normal course of business, the Company enters into contractual
arrangements  for  future purchases of goods  and  services  to  ensure
availability  and  timely  delivery, and  to  obtain  and  protect  the
Company's  right to create and market certain toys.  Such  arrangements
include commitments for future inventory purchases and royalty payments
pursuant   to  licensing  agreements.   Certain  of  these  commitments
routinely  contain  provisions for guaranteed or  minimum  expenditures
during the terms of the contracts.

      As  of December 31, 1993, the Company had outstanding commitments
for  1994  purchases  of  inventory  of  approximately  $56.0  million.
Licensing and similar agreements with terms extending through the  year
2001   contain  provisions  for  future  guaranteed  minimum   payments
aggregating approximately $310.0 million.

Foreign Currency Contracts
- --------------------------

The  Company  enters into foreign currency forward exchange  contracts,
swaps  and options as hedges of inventory purchases, sales and  various
other intercompany transactions.  At December 31, 1993, the Company and
its  foreign  affiliates  had  outstanding forward  exchange  contracts
totaling  $256.0  million  to acquire U.S.  dollars  and  held  forward
contracts to purchase $219.4 million in foreign currencies.

Effects of Inflation
- --------------------

Inflation rates in the United States and in major foreign countries  in
which  the  Company operates have not had a significant impact  on  the
Company's  operating  results for the three years  ended  December  31,
1993.   The  impact  of inflation is minimized as  a  result  of  rapid
turnover  of inventories, and the Company has benefited from  inflation
with  respect  to  repayment  of fixed-rate  liabilities  during  these
periods.  The U.S. Consumer Price Index increased 2.7% in 1993, 2.9% in
1992 and 3.1% in 1991.


                                     31

<PAGE>
                    Mattel, Inc. and Subsidiaries

                     CONSOLIDATED BALANCE SHEETS
                     ---------------------------
<TABLE>
<CAPTION>
                                                  December    December
ASSETS (In thousands)                             31, 1993    31, 1992
- -----------------------------------------------------------------------
<S>                                              <C>         <C>
Current Assets
  Cash                                           $  506,113  $  313,693
  Marketable securities                              17,468      14,114
  Accounts receivable, less allowances of
    $21,024 at December 31, 1993 and
    $35,115 at December 31, 1992                    580,313     538,444
  Inventories                                       219,993     238,895
  Prepaid expenses and other current assets         146,863      86,097
                                                 ----------  ----------
    Total current assets                          1,470,750   1,191,243
                                                 ----------  ----------
Property, Plant and Equipment
  Land                                               15,664      10,560
  Buildings                                         146,622     144,039
  Machinery and equipment                           240,449     239,495
  Capitalized leases                                 38,209      38,209
  Leasehold improvements                             41,948      41,336
                                                 ----------  ----------
                                                    482,892     473,639

  Less: Accumulated depreciation                    229,130     216,376
                                                 ----------  ----------
                                                    253,762     257,263

  Tools, dies and molds, net                         73,115      66,882
                                                 ----------  ----------
  Property, plant and equipment, net                326,877     324,145
                                                 ----------  ----------
Other Noncurrent Assets
  Intangible assets, net                            139,277     150,966
  Sundry assets                                      63,173      46,321
                                                 ----------  ----------
                                                 $2,000,077  $1,712,675
                                                 ==========  ==========

<FN>
The accompanying notes are an integral part of these statements.


                                     32
<PAGE>
<CAPTION>

LIABILITIES AND SHAREHOLDERS' EQUITY (In          December    December
  thousands, except share data)                   31, 1993    31, 1992
- -----------------------------------------------------------------------
<S>                                              <C>         <C>
Current Liabilities
  Notes payable to banks                         $        -  $   13,401
  Current portion of long-term liabilities          104,862       8,914
  Accounts payable                                  175,424     169,917
  Accrued liabilities                               397,800     267,170
  Income taxes payable                              105,243      69,987
                                                 ----------  ----------
    Total current liabilities                       783,329     529,389
                                                 ----------  ----------
Long-Term Liabilities
  6-7/8% Senior notes due 1997                       99,470      99,344
  6-3/4% Senior notes due 2000                      100,000           -
  8% Convertible subordinated debentures due 2001    73,953      97,547
  Mortgage note                                      45,000      45,000
  Term loans                                          9,689     143,882
  Other                                              70,827      49,157
                                                 ----------  ----------
    Total long-term liabilities                     398,939     434,930
                                                 ----------  ----------
Shareholders' Equity
  Preferred and preference stock                          9           9
  Common stock $1 par value, 300,000,000 shares
    authorized; 172,470,271 shares issued with
    169,869,300 shares outstanding for 1993 and
    171,700,036 shares issued with 168,931,628
    shares outstanding for 1992 (a)                 172,470     137,360
  Additional paid-in capital                        226,528     247,727
  Treasury stock at cost; 2,600,971 shares for
    1993 and 2,768,408 shares for 1992 (a)          (47,350)    (43,098)
  Retained earnings (b)                             532,003     448,600
  ESOP note receivable                               (3,500)     (8,420)
  Deferred compensation                             (13,003)     (5,650)
  Currency translation adjustments (b)              (49,348)    (28,172)
                                                 ----------  ----------
    Total shareholders' equity                      817,809     748,356
                                                 ----------  ----------
                                                 $2,000,077  $1,712,675
                                                 ==========  ==========

<FN>
Contingencies and Commitments (See accompanying notes.)

(a) Share data for 1992 have been restated for the effects of the
    five-for-four stock split declared in November 1993.
(b) Since December 26, 1987 (Note 1).
</TABLE>

                                     33

<PAGE>
                           Mattel, Inc. and Subsidiaries

                        CONSOLIDATED RESULTS OF OPERATIONS
                        ----------------------------------
<TABLE>
<CAPTION>

                                                          For the Year
                                               ----------------------------------
(In thousands, except per share amounts)          1993        1992        1991
- ---------------------------------------------------------------------------------
<S>                                            <C>         <C>         <C>
Net Sales                                      $2,704,448  $2,563,525  $2,046,489
Cost of sales                                   1,343,470   1,293,759   1,056,983
                                               ----------  ----------  ----------
Gross Profit                                    1,360,978   1,269,766     989,506

Advertising and promotion expenses                426,698     403,417     308,013
Other selling and administrative expenses         508,105     501,604     392,289
Integration and restructuring charge              115,000           -           -
Interest expense                                   62,614      68,716      64,334
Other expense, net                                 11,915      13,084      10,544
                                               ----------  ----------  ----------
Income Before Income Taxes, Extraordinary
  Item and Cumulative Effect of Changes
  in Accounting Principles                        236,646     282,945     214,326

Provision for income taxes                        100,735      98,104      80,288
                                               ----------  ----------  ----------
Income Before Extraordinary Item and
  Cumulative Effect of Changes in
  Accounting Principles                           135,911     184,841     134,038

Extraordinary item - loss on early
  retirement of debt                              (14,681)          -      (5,236)
                                               ----------  ----------  ----------
Income Before Cumulative Effect of
  Changes in Accounting Principles                121,230     184,841     128,802

Cumulative effect of changes in
  accounting principles                            (4,022)          -           -
                                               ----------  ----------  ----------
Net Income                                        117,208     184,841     128,802
Preferred and preference stock dividend
  requirements                                      4,894       4,978       5,435
                                               ----------  ----------  ----------
Net Income Applicable to Common Shares         $  112,314  $  179,863  $  123,367
                                               ==========  ==========  ==========

Income Per Common and Common Equivalent Share:
Primary Income Per Share

  Income before extraordinary item and
    cumulative effect of changes in
    accounting principles                      $     0.77  $     1.04  $     0.88
  Extraordinary item - loss on early
    retirement of debt                              (0.09)          -       (0.04)
  Cumulative effect of changes in
    accounting principles                           (0.02)          -           -
                                               ----------  ----------  ----------
  Net income                                   $     0.66  $     1.04  $     0.84
                                               ==========  ==========  ==========
  Average number of common and common
  equivalent shares                               171,182     173,406     146,839
                                               ==========  ==========  ==========

Fully Diluted Income Per Share

  Income before extraordinary item and
    cumulative effect of changes in
    accounting principles                      $     0.75  $     1.02  $     0.85
  Extraordinary item - loss on early
    retirement of debt                              (0.08)          -       (0.03)
  Cumulative effect of changes in
    accounting principles                           (0.02)          -           -
                                               ----------  ----------  ----------
Net income                                     $     0.65  $     1.02  $     0.82
                                               ==========  ==========  ==========
Average number of common and common
  equivalent shares                               180,849     183,258     155,586
                                               ==========  ==========  ==========
Dividends Declared Per Common Share            $     0.18  $     0.15  $     0.08
                                               ==========  ==========  ==========
<FN>
The accompanying notes are an integral part of these statements.
</TABLE>

                                       34

<PAGE>
                          Mattel, Inc. and Subsidiaries

                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                      -------------------------------------
<TABLE>
<CAPTION>

                                                                For the Year
                                                      --------------------------------
(In thousands)                                          1993        1992        1991
- --------------------------------------------------------------------------------------
<S>                                                   <C>         <C>         <C>
Cash Flows From Operating Activities:
- -------------------------------------
  Net income                                          $117,208    $184,841    $128,802
    Adjustments to reconcile net income to
    net cash flows from operating activities:
      Depreciation and amortization                     91,970      87,825      75,450
      Loss on early retirement of debt, net of tax      14,681           -       5,236
      Utilization of net operating loss carryforwards        -         300       1,800
      Cumulative effect of changes in accounting
        principles, net of tax                           4,022           -           -
      Provision for lease termination, net             (41,120)          -           -
      (Increase) decrease in marketable securities      (3,354)     (5,391)      2,435
      (Increase) in receivables                        (55,525)    (95,706)    (14,252)
      Decrease (increase) in inventories                11,842     (24,781)     27,989
      Decrease (increase) in prepaid and other
        current assets                                   7,319     (20,460)    (14,836)
      Increase in payables, accrued liabilities and
        income taxes payable                           161,818      10,068     120,281
      Other, net                                        (5,517)     (5,067)      2,128
                                                      --------    --------    --------
  Net cash flows from operating activities             303,344     131,629     335,033
                                                      --------    --------    --------

Cash Flows From Investing Activities:
- -------------------------------------
  Purchases of tools, dies and molds                   (60,809)    (53,611)    (32,371)
  Purchases of other property, plant and equipment     (40,060)    (46,434)    (23,368)
  Sales of other property, plant and equipment          12,459       2,183       7,560
  Investments in acquired businesses, net of
    cash acquired                                            -     (17,740)    (63,990)
  Other, net                                              (394)       (841)       (139)
                                                      --------    --------    --------
  Net cash flows from investing activities             (88,804)   (116,443)   (112,308)
                                                      --------    --------    --------

Cash Flows From Financing Activities:
- -------------------------------------
  Notes payable to banks, net                          (14,135)     (5,367)    (75,844)
  Issuance of 6-7/8% senior notes, net                       -      99,294           -
  Issuance of 6-3/4% senior notes                      100,000           -           -
  Issuance of 8% debentures, net                             -           -      97,245
  Redemption of 14-3/4% debentures                           -           -    (104,894)
  Redemption of preferred stock of financing
    subsidiary                                               -           -     (62,500)
  Long-term foreign borrowing                          (31,262)      2,717      17,613
  Collection of ESOP note receivable                     4,920       4,920       4,920
  Payment of ESOP notes payable                         (4,920)     (4,920)     (4,920)
  Redemption of senior preferred stock                       -      (5,500)          -
  Tax benefit of employee stock options exercised        4,431      12,360       6,800
  Exercise of stock options and warrants                 8,012      12,212      12,881
  Purchase of treasury stock                           (52,558)    (52,036)    (15,100)
  Purchase of Fisher-Price warrants                          -      (8,298)          -
  Dividends paid on common stock                       (25,582)    (19,083)     (8,110)
  Dividends paid on preference stock                    (4,894)     (4,826)     (4,830)
  Dividends paid on senior preferred stock                   -      (1,059)     (1,059)
  Other, net                                              (381)       (947)       (147)
                                                      --------    --------    --------
  Net cash flows from financing activities             (16,369)     29,467    (137,945)

Effect of Exchange Rate Changes on Cash                 (5,751)    (12,987)     (4,626)
                                                      --------    --------    --------
Increase in Cash                                       192,420      31,666      80,154
Cash at Beginning of Year                              313,693     282,027     201,873
                                                      --------    --------    --------
Cash at End of Year                                   $506,113    $313,693    $282,027
                                                      ========    ========    ========

<FN>
The accompanying notes are an integral part of these statements.
</TABLE>

                                     35

<PAGE>
                                    Mattel, Inc. and Subsidiaries

                           CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY
                           -----------------------------------------------
<TABLE>
<CAPTION>

                                               Preferred &                Additional               Common
                                               Preference     Common       Paid-In     Treasury    Stock
(In thousands)                                   Stock         Stock       Capital      Stock     Warrants
- -----------------------------------------------------------------------------------------------------------
<S>                                             <C>         <C>         <C>          <C>         <C>
Balance, December 29, 1990
  As previously reported                        $      20   $  50,117   $  115,786   $ (3,266)   $  1,000
  Pooling of interests with Fisher-Price, Inc.          -      19,777      189,528          -           -

Net Income
Five-for-four stock split                                      17,725      (17,725)
Purchase of treasury stock                                                            (15,100)
Amortization of deferred compensation
Exercise of stock options and warrants                          2,015       16,343                 (1,000)
Issuance of treasury stock                                                  (1,105)     3,428
Dividends declared on common stock
Dividends declared on senior preferred and
  preference stock
Utilization of net operating loss carryforwards                              1,800
Collection of ESOP note receivable
Currency translation adjustments
                                                ---------    --------     --------   --------    --------
Balance, December 31, 1991                             20      89,634      304,627    (14,938)          -

Net Income
Three-for-two stock split                                      47,971      (47,971)
Purchase of treasury stock                                     (1,152)     (12,490)   (38,394)
Purchase of Fisher-Price warrants                                           (8,298)
Restricted stock activity                                                    3,977
Amortization of deferred compensation
Exercise of stock options and warrants                            907       18,061
Issuance of treasury stock                                                  (4,990)    10,234
Dividends declared on common stock
Dividends declared on preference stock
Redemption of senior preferred stock                  (11)                 (5,489)
Utilization of net operating loss carryforwards                               300
Collection of ESOP note receivable
Currency translation adjustments
                                                ---------    --------     --------   --------    --------
Balance, December 31, 1992                              9     137,360      247,727    (43,098)          -

Net Income
Five-for-four stock split                                      34,343      (34,781)
Purchase of treasury stock                                                            (52,558)
Conversion of 8% debentures                                                 (9,540)    33,876
Restricted stock activity                                         688       13,308
Amortization of deferred compensation
Exercise of stock options                                          79        6,494
Issuance of treasury stock                                                  (8,560)    14,430
Dividends declared on common stock
Dividends declared on preference stock
Cumulative effect of change in accounting
  principle                                                                 53,000
Termination of pre-quasi lease commitment                                  (41,120)
Collection of ESOP note receivable
Currency translation adjustments
                                                ---------    --------     --------   --------    --------
Balance, December 31, 1993                      $       9    $172,470     $226,528   $(47,350)   $      -
                                                =========    ========     ========   ========    ========

<FN>
The accompanying notes are an integral part of these statements.

<CAPTION>
                                                               ESOP                      Currency       Total
                                                 Retained      Note        Deferred     Translation  Shareholders'
(In thousands)                                   Earnings    Receivable  Compensation   Adjustments     Equity
- ------------------------------------------------------------------------------------------------------------------
<S>                                             <C>          <C>          <C>             <C>          <C>
Balance, December 29, 1990
  As previously reported                        $ 185,843    $(18,260)    $      -        $  5,346     $ 336,586
  Pooling of interests with Fisher-Price, Inc.     (8,586)          -       (5,670)         (1,890)      193,159

Net Income                                        128,802                                                128,802
Five-for-four stock split                                                                                      -
Purchase of treasury stock                                                                               (15,100)
Amortization of deferred compensation                                          945                           945
Exercise of stock options and warrants                                                                    17,358
Issuance of treasury stock                                                                                 2,323
Dividends declared on common stock                 (9,803)                                                (9,803)
Dividends declared on senior preferred and
  preference stock                                 (5,889)                                                (5,889)
Utilization of net operating loss carryforwards                                                            1,800
Collection of ESOP note receivable                              4,920                                      4,920
Currency translation adjustments                                                             9,153         9,153
                                                ---------    --------     --------        --------      --------
Balance, December 31, 1991                        290,367     (13,340)      (4,725)         12,609       664,254

Net Income                                        184,841                                                184,841
Three-for-two stock split                                                                                      -
Purchase of treasury stock                                                                               (52,036)
Purchase of Fisher-Price warrants                                                                         (8,298)
Restricted stock activity                                                   (3,617)                          360
Amortization of deferred compensation                                        2,692                         2,692
Exercise of stock options and warrants                                                                    18,968
Issuance of treasury stock                                                                                 5,244
Dividends declared on common stock                (20,723)                                               (20,723)
Dividends declared on preference stock             (4,826)                                                (4,826)
Redemption of senior preferred stock               (1,059)                                                (6,559)
Utilization of net operating loss carryforwards                                                              300
Collection of ESOP note receivable                              4,920                                      4,920
Currency translation adjustments                                                           (40,781)      (40,781)
                                                ---------     -------     --------        --------      --------
Balance, December 31, 1992                        448,600      (8,420)      (5,650)        (28,172)      748,356

Net Income                                        117,208                                                117,208
Five-for-four stock split                                                                                   (438)
Purchase of treasury stock                                                                               (52,558)
Conversion of 8% debentures                                                                               24,336
Restricted stock activity                                                  (13,310)                          686
Amortization of deferred compensation                                        5,957                         5,957
Exercise of stock options                                                                                  6,573
Issuance of treasury stock                                                                                 5,870
Dividends declared on common stock                (28,911)                                               (28,911)
Dividends declared on preference stock             (4,894)                                                (4,894)
Cumulative effect of change in accounting
  principle                                                                                               53,000
Termination of pre-quasi lease commitment                                                                (41,120)
Collection of ESOP note receivable                              4,920                                      4,920
Currency translation adjustments                                                           (21,176)      (21,176)
                                                ---------     -------     --------        --------      --------
Balance, December 31, 1993                      $ 532,003     $(3,500)    $(13,003)       $(49,348)     $817,809
                                                =========     =======     ========        ========      ========

<FN>
The accompanying notes are an integral part of these statements.
</TABLE>

                                                      36

<PAGE>
                     Mattel, Inc. and Subsidiaries

              NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
              ------------------------------------------

NOTE 1 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
- ---------------------------------------------------

Principles of Consolidation
- ---------------------------

The  consolidated financial statements include the accounts of  Mattel,
Inc. and its subsidiaries (the "Company").  Majority-owned subsidiaries
are   consolidated   and  less-than-majority-owned   subsidiaries   are
accounted  for  by  the  equity method.  All  significant  intercompany
accounts  and transactions are eliminated, and certain amounts  in  the
financial statements for prior years have been reclassified to  conform
with  the  current year presentation.  Financial data for  all  periods
presented reflect the retroactive effects of the mergers, accounted for
as  poolings  of  interests,  with Fisher-Price,  Inc.  consummated  in
November  1993  and International Games, Inc. consummated  in  February
1992.

Foreign Currency Translation
- ----------------------------

Assets and liabilities of foreign subsidiaries are translated at end-of-
period  rates  of  exchange.   Income,  expense  and  cash  flows   are
translated  at weighted-average rates of exchange for the period.   The
resulting currency translation adjustments are accumulated and reported
as a separate component of shareholders' equity.

Quasi-Reorganization
- --------------------

Effective  December  26,  1987,  the  Company  implemented   a   quasi-
reorganization and revalued its assets and liabilities  to  their  fair
values  as  of  that  date.   The $69.0 million  net  effect  of  these
adjustments  was credited to additional paid-in capital.  Additionally,
as  of  December 26, 1987, accumulated deficits of $256.0  million  and
cumulative  currency  translation adjustments  of  $32.7  million  were
transferred to additional paid-in capital.

Cash
- ----

Cash   includes  cash  equivalents.   Highly  liquid  investments  with
maturities of three months or less when purchased are considered to  be
cash   equivalents.    Because  of  the  short  maturities   of   these
instruments,  the  carrying  amount is a reasonable  estimate  of  fair
value.

Marketable Securities
- ---------------------

Marketable securities, comprised principally of U.S. dollar-denominated
debt securities of foreign governments held for liquidity purposes, are
stated  at  market value.  The quoted market prices, which approximated
cost  as  of the balance sheet dates, are reasonable estimates  of  the
portfolio's fair value.

Inventories
- -----------

Inventories,   net   of   an  allowance  for  excess   quantities   and
obsolescence,  are  stated at the lower of cost  or  market.   Cost  is
determined by the first-in, first-out method.

Property, Plant and Equipment
- -----------------------------

Property,  plant  and  equipment are stated at  cost  less  accumulated
depreciation  and  amortization.  Depreciation is  computed  using  the
straight-line method over estimated useful lives of 15 to 40 years  for
buildings,  3  to 10 years for machinery and equipment, and  10  to  20
years,  not  to  exceed  the  lease term, for  leasehold  improvements.
Tools, dies and molds are amortized using the straight-line method over
three years.

     Capitalized lease assets are recorded at their fair values
determined as of December 26, 1987, less accumulated amortization
computed over the remaining lease terms.  Major categories of
capitalized leases are as follows (in thousands):

<TABLE>
<CAPTION>
                                                       As of Year-End
                                                     ------------------
                                                        1993     1992
- -----------------------------------------------------------------------
<S>                                                    <C>      <C>
Land and buildings                                     $37,208  $37,208
Machinery and equipment                                  1,001    1,001
                                                       -------  -------
                                                        38,209   38,209
Less:  Accumulated amortization                         16,538   14,566
                                                       -------  -------
                                                       $21,671  $23,643
                                                       =======  =======
</TABLE>

Intangible Assets, Net
- ----------------------

Intangible assets consist of the excess of purchase price over the fair
value  of  net  assets  acquired in purchase  acquisitions,  additional
performance  purchase payments, and the costs of acquired  patents  and
trademarks.   Intangible assets are amortized using  the  straight-line
method   over  periods  ranging  from  10  to  40  years.   Accumulated
amortization  was $55.4 million and $46.1 million as  of  December  31,
1993 and December 31, 1992, respectively.

     In 1992, the amortization period for goodwill arising from certain
acquisitions  was changed from 10 years to 20 years, to better  reflect
the  estimated  periods over which related economic  benefits  will  be
realized.

Income Taxes
- ------------

Deferred income tax assets and liabilities are determined in accordance
with  Statement  of Financial Accounting Standards No. 109, "Accounting
for  Income  Taxes" ("SFAS  No. 109"), and  result  from  revenues  and
expenses  being  recognized  in different time  periods  for  financial
reporting


                                     37
<PAGE>

purposes  than  for  income  tax   purposes.   Under  SFAS   No.   109,
deferred   income   taxes   arise  from   temporary   differences   and
carryforwards  which  are tax-effected at the  enacted  tax  rates  and
subsequently  adjusted  for changes in tax laws  and  rates.   Deferred
income  tax  assets  and  liabilities  are  classified  as  current  or
noncurrent based upon the financial reporting classification of  assets
and  liabilities  to  which  they relate.   A  valuation  allowance  is
established if it is more likely than not that some portion or all of a
deferred  income tax asset will not be realized.  Effective January  1,
1993,  the  Company  adopted SFAS No. 109, the  effects  of  which  are
covered in detail in Note 3 to the Consolidated Financial Statements.

Income and Dividends Per Common Share
- -------------------------------------

All  share  and per share data presented in these financial  statements
reflect  the  retroactive effects of the Fisher-Price and IGI  mergers,
the  five-for-four stock split distributed in January 1994, the  three-
for-two  stock  split  distributed in June 1992 and  the  five-for-four
stock split distributed in November 1991.

     Income per common share is computed by dividing earnings available
to  common  shareholders by the average number  of  common  and  common
equivalent  shares  outstanding during each period.   Primary  weighted
average  share  computations  assume the  exercise  of  dilutive  stock
options  and warrants, reduced by the number of shares which  could  be
repurchased  at  average  market prices with  proceeds  from  exercise.
Primary  earnings  represent reported net  income  less  preferred  and
preference stock dividend requirements, plus interest savings from  the
assumed  retirement of debt upon exercise of dilutive warrants.   On  a
fully  diluted  basis, weighted average shares are determined  assuming
conversion  of  the 8% Debentures and Series F preference  shares,  and
exercise  of  all dilutive stock options and warrants, net  of  assumed
treasury  share repurchases at the higher of end-of-period  or  average
market  prices.   Fully diluted earnings represent reported  income  as
adjusted  for  the  effects,  net of tax, resulting  from  the  assumed
conversions  of  convertible securities and the  exercise  of  dilutive
warrants.

Foreign Currency Contracts
- --------------------------

The  Company  enters into forward exchange contracts, swap  agreements,
and  purchased  currency  options  to hedge  against  foreign  currency
fluctuations.  Realized and unrealized gains and losses resulting  from
foreign currency transactions are included in income currently,  except
that  gains  and  losses  on  contracts which  hedge  specific  foreign
currency  commitments are deferred and accounted for  as  part  of  the
transaction.  The Company does not speculate in foreign currencies.

NOTE 2 - BUSINESS COMBINATIONS
- ------------------------------

Fisher-Price, Inc.
- ------------------

On  November 30, 1993, a merger was consummated between the Company and
Fisher-Price,  Inc.  ("Fisher-Price"),  one  of  the  world's   largest
manufacturers and marketers of infant and preschool toys  and  juvenile
products.   The  stock-for-stock  transaction  was  approved   by   the
shareholders  of  both  companies, after which  Fisher-Price  became  a
wholly-owned subsidiary of the Company.  The merger agreement  provided
for  the  exchange  of  1.275 shares of Mattel common  stock  for  each
outstanding Fisher-Price common share, and resulted in the issuance  of
approximately  39.1 million pre-split shares valued,  on  the  merger's
effective  date, at $1.19 billion.  This transaction has been accounted
for  as  a pooling of interests, and accordingly, financial information
for  periods  prior to the merger (from July 1, 1991  forward)  reflect
retroactive restatement for the companies' combined financial  position
and  operating results.  Prior to July 1, 1991, the business of Fisher-
Price  was  operated  as  a division of The Quaker  Oats  Company,  and
therefore,  any  such financial data are excluded  from  the  Company's
combined consolidated results presented herein.

      To effect the restatement, certain adjustments were necessary  in
order  to  conform  the  accounting practices  of  the  two  companies.
Unamortized  goodwill  of  $20.2 million related  to  The  Quaker  Oats
Company's  1969 acquisition of Fisher-Price was written off,  with  the
corresponding charge reflected in the 1991 beginning retained  earnings
balance  for  the  combined  company.  The  portion  of  Fisher-Price's
inventories   being   accounted  for  under  the   LIFO   method   were
retroactively restated to a FIFO-cost basis, resulting in a net  credit
to  1991's  beginning retained earnings of $11.6 million.  In addition,
this change in accounting method resulted in reductions of $0.6 million
and  $0.4 million of Fisher-Price's previously reported net income  for
the  six months ended December 29, 1991 and year ended January 3, 1993,
respectively.   In the  first  quarter  of 1993,  Fisher-Price  adopted
Statement  of  Financial  Accounting  Standards  No.  106,  "Employers'
Accounting  for  Postretirement  Benefits   Other  Than  Pensions",  by
electing to  amortize its  unrecognized  transition  obligation over 20
years.  To conform  Fisher-Price's methodology to that of the  Company,
immediate recognition  of the $29.4  million  transition obligation was
reflected in the combined consolidated financial statements,  effective
as of January 1, 1993.  Prior to the merger, Fisher-Price's fiscal year
for financial  reporting  purposes ended  on the  Sunday closest to the
calendar year end;  no  adjustment  to  retained  earnings  in order to
conform with the  Company's  December 31  year end  was  necessary.  In
addition, for periods preceding the  merger, there were no intercompany
transactions which required elimination from the combined consolidated
results.


                                     38
<PAGE>

      Selected information for the combining entities included  in  the
Consolidated Results of Operations for the three years ending  December
31, 1993 is as follows (in thousands):

<TABLE>
<CAPTION>
                                                For the Year
                                     ----------------------------------
                                        1993        1992       1991 (a)
                                     ----------------------------------
<S>                                  <C>         <C>         <C>
Net sales
   Mattel                            $1,996,766  $1,873,364  $1,670,932
   Fisher-Price (b)                     707,682     690,161     375,557
                                     ----------  ----------  ----------
     Combined                        $2,704,448  $2,563,525  $2,046,489
                                     ==========  ==========  ==========

Income before extraordinary
 item and cumulative effect
 of accounting changes
   Mattel (c)                        $  181,083  $  143,948  $  122,395
   Fisher-Price                          45,228      40,893      11,643
   Integration/restructuring
   charge (d)                           (90,400)          -           -
                                     ----------  ----------  ----------
     Combined                        $  135,911  $  184,841  $  134,038
                                     ==========  ==========  ==========

Extraordinary item - debt
 retirement
   Mattel                            $       -   $        -  $   (5,236)
   Fisher-Price                        (14,681)           -           -
                                     ---------   ----------  ----------
     Combined                        $ (14,681)  $        -  $   (5,236)
                                     =========   ==========  ==========

Cumulative effect of
 accounting changes
   Mattel (e)                        $  14,590   $        -  $        -
   Fisher-Price (f)                    (18,612)           -           -
                                     ---------   ----------  ----------
     Combined                        $  (4,022)  $        -  $        -
                                     =========   ==========  ==========

Net income
   Mattel (g)                        $ 195,673   $  143,948  $  117,159
   Fisher-Price                         11,935       40,893      11,643
   Integration/restructuring
   charge (d)                          (90,400)           -           -
                                     ---------   ----------  ----------
     Combined                        $ 117,208   $  184,841  $  128,802
                                     =========   ==========  ==========

<FN>
(a)  Financial  information for Fisher-Price represents the six-month
     period from July 1, 1991 through December 29, 1991.  Prior to
     July 1, 1991, the business of Fisher-Price was operated as a division
     of The Quaker Oats Company.
(b)  Certain amounts for 1992 and 1991 have been classified differently
     than previously published amounts in order to conform the accounting
     presentation of the two entities.
(c)  For  1993, primary and fully diluted earnings per share before
     accounting changes, the effects of the merger and extraordinary
     charges, but after adjustment for the five-for-four stock split, were
     $1.46 per share and $1.40 per share, respectively.
(d)  The integration and restructuring charge of $115.0 million, after
     related income tax effects, reduced earnings of the combined company
     by $90.4 million.
(e)  The net effect on earnings related to the January 1, 1993 adoption
     of SFAS Nos. 109 and 106 was an increase of $16.0 million and a
     a decrease of $1.4 million, net of taxes, respectively.
(f)  The effect on earnings, net of taxes of $10.7 million, related  to
     the adoption of SFAS No. 106 effective January 1, 1993.
(g)  For  1993, primary and fully diluted net income per share, before
     the effects of the merger but after adjustment for the five-for-four
     stock split, were $1.58 per share and $1.51 per share, respectively.
</TABLE>

      In  connection with the merger, the Company recognized a one-time
charge of $115.0 million, pre-tax, representing transaction expenses of
the  merger  and projected costs of integrating the business operations
of   the  companies.   Of  this  charge,  approximately  $17.0  million
represented investment banking, legal, accounting and other transaction
costs  of  the merger, and approximately $30.0 million related  to  the
severance  of  key  Fisher-Price executives.  Of  the  remaining  $68.0
million   estimated   for   integration   and   restructuring    costs,
approximately $13.0 million represented writedowns of fixed  assets  in
connection with the elimination of duplicative administration and plant
facilities.   The  remainder represented expenditures  related  to  the
combination  of the entities' worldwide business operations,  including
staff  reductions  and  outplacement  expenses,  costs  of  terminating
contracts with lessors and distributors and fees paid to consultants in
connection  with  the integration and restructuring  process.   Net  of
related  taxes,  the  one-time charge recognized  in  the  1993  fourth
quarter  was  $90.4 million, which reduced earnings per share  for  the
year  by  $0.53  per share and $0.50 per share on a primary  and  fully
diluted basis, respectively.

      Although  no assurance can be given, the Company anticipates  its
integration and restructuring activities will provide cost  savings  of
approximately  $45.0 million during 1994, principally as  a  result  of
consolidation  of  facilities and related staff reductions.   Available
cash  reserves and cash flow generated from normal business  operations
will fund the costs  of the  integration  and  restructuring,  with  no
adverse impact expected on the Company's future liquidity or  financial
position.   Of the total integration and restructuring charge  accrued,
approximately $20.2 million had been expended as of December 31, 1993.

International Games, Inc.
- -------------------------

In   the  first  quarter  of  1992,  the  Company  completed  a  merger
transaction,  also  accounted  for as  a  pooling  of  interests,  with
International  Games,  Inc.  ("IGI").   The  merger,  valued  at  $58.5
million,  was  effected  by  the exchange of Mattel  preference  stock,
Series  F,  and common stock for all outstanding shares of  IGI  voting
preferred   and  common  stock.   Financial  information  for   periods
preceding  the  merger  were  retroactively  restated  to  reflect  the
combined operations of the companies.


                                     39
<PAGE>

NOTE 3 - INCOME TAXES
- ---------------------

Consolidated  pretax  income before extraordinary item  and  cumulative
effect  of  changes in accounting principles consists of the  following
(in thousands):

<TABLE>
<CAPTION>
                                                    For the Year
                                           ----------------------------
                                             1993      1992      1991
                                           ----------------------------
<S>                                        <C>       <C>       <C>
U.S. operations                            $127,937  $179,250  $116,126
Foreign operations                          108,709   103,695    98,200
                                           --------  --------  --------
                                           $236,646  $282,945  $214,326
                                           ========  ========  ========
</TABLE>

     The provision for current and deferred income tax expense consists
of the following (in thousands):

<TABLE>
<CAPTION>
                                                    For the Year
                                           ----------------------------
                                             1993      1992      1991
                                           ----------------------------
<S>                                        <C>       <C>       <C>
Current
  Federal                                  $ 64,358  $ 41,648  $ 30,840
  State                                      11,758    13,300     8,600
  Foreign                                    47,884    47,500    47,800
                                           --------  --------  --------
                                            124,000   102,448    87,240
                                           --------  --------  --------
Deferred
  Federal                                   (21,841)   (3,000)   (6,488)
  State                                      (3,629)     (844)   (1,864)
  Foreign                                    (6,640)     (500)   (1,200)
                                           --------  --------  --------
                                            (32,110)   (4,344)   (9,552)
                                           --------  --------  --------
Provision excluding extraordinary item       91,890    98,104    77,688
Benefit allocated to extraordinary item       8,845         -     2,600
                                           --------  --------  --------

Total provision for income taxes           $100,735  $ 98,104  $ 80,288
                                           ========  ========  ========
</TABLE>

      Effective  January  1,  1993, the Company  adopted  Statement  of
Financial  Accounting Standards No. 109, "Accounting for Income Taxes",
which  replaced Statement No. 96.  Upon adoption, a net deferred income
tax asset of $69.0 million was recorded, of which $16.0 million related
to  postquasi-reorganization net operating losses carried forward,  and
$53.0 million related principally to future tax deductions, and foreign
tax credit and alternative minimum tax credit carryovers resulting from
activities  prior  to the 1987 quasi-reorganization.   The  benefit  of
$16.0  million  (or  $0.09 per fully diluted share in  the  1993  first
quarter) was recognized in after-tax earnings as the cumulative  effect
of  a  change in accounting principle; the remaining $53.0 million  was
credited  to additional paid-in capital in accordance with the required
accounting  treatment for transactions resulting from activities  prior
to the 1987 quasi-reorganization.

      Deferred  income  taxes  are  provided  principally  for  certain
reserves,  depreciation,  employee  compensation-related  expenses  and
certain  other  expenses  that are recognized in  different  years  for
financial  statement and income tax purposes.  The  Company's  deferred
income  tax  assets (liabilities) were comprised of the  following  (in
thousands):

<TABLE>
<CAPTION>
                                              December 31,   January 1,
                                                 1993           1993
                                              -------------------------
<S>                                           <C>             <C>
Deferred compensation                         $   17,035      $  10,729
Sales allowances and inventory reserves           41,225         38,754
Operating loss and tax credit carryovers          68,774        104,798
Excess of tax basis over book basis                6,261          2,641
Postretirement benefits                           12,210         11,645
Integration and restructuring charge              21,667              -
Loss on debt retirement                            8,845              -
Other                                             22,271         16,927
                                              ----------      ---------
  Gross deferred income tax assets               198,288        185,494
                                              ----------      ---------
Excess of book basis over tax basis               (8,986)       (11,959)
Depreciation                                      (2,753)        (6,715)
Retirement benefits                               (4,781)        (4,266)
Other                                            (15,005)        (4,503)
                                              ----------      ---------
  Gross deferred income tax liabilities          (31,525)       (27,443)
Deferred income tax asset valuation allowances   (52,405)       (73,733)
                                              ----------      ---------
Net deferred income tax assets                $  114,358      $  84,318
                                              ==========      =========
</TABLE>

      Differences between the provision for income tax expense  at  the
United  States federal statutory income tax rate and the  provision  in
the Consolidated Results of Operations were as follows (in thousands):

<TABLE>
<CAPTION>
                                                   For the Year
                                           ----------------------------
                                             1993      1992      1991
                                           ----------------------------
<S>                                        <C>        <C>       <C>
Provision at federal statutory rates       $ 82,812   $96,179   $72,815
Increase (decrease) resulting from:
  Losses without income tax benefit           2,436     9,068     6,121
  Foreign earnings taxed at
    different rates, including
    withholding taxes                        (1,827)  (14,815)    1,579
  Tax benefit of future deductions             (994)    3,600    (5,100)
  State and local taxes, net of
   federal benefit                            5,417     8,259     4,742
  Nondeductible interest                          -         -       400
  Dividends paid to ESOP                     (1,500)   (1,600)   (1,600)
  Nondeductible restructuring costs          13,599         -         -
  Other                                         792    (2,587)    1,331
                                           --------   -------   -------
Total provision                            $100,735   $98,104   $80,288
                                           ========   =======   =======
</TABLE>

      Appropriate U.S. and foreign income taxes have been provided  for
earnings  of  foreign  subsidiary companies that  are  expected  to  be
remitted  in  the near future.  The cumulative amount of  undistributed
earnings   of  foreign  subsidiaries  which  the  Company  intends   to
permanently  invest and upon which no deferred U.S. income  taxes  have
been  provided is $322.3 million at December 31, 1993.  The  additional
U.S.  income  tax  on the unremitted foreign earnings, if  repatriated,
would  be  offset in whole or in part by foreign tax credits.   Foreign
withholding  taxes  of $15.4 million would be due  upon  remittance  of
these earnings.


                                     40
<PAGE>

      The Company has foreign tax credit carryforwards for tax purposes
at  December  31, 1993 of approximately $26.4 million which  expire  in
1994.    The  Company  also  has  an  alternative  minimum  tax  credit
carryforward of $11.9 million with no expiration date.  Certain foreign
subsidiaries   have   net   operating   loss   carryforwards   totaling
approximately  $43.8  million ($2.3 million with  no  expiration  date;
$41.5 million expiring 1994 to 1998).

      The  foreign  tax  credit  and  alternative  minimum  tax  credit
carryforwards will be credited to additional paid-in capital  when  and
if  utilized,  since they result from net operating loss  carryforwards
which  originated prior to the 1987 quasi-reorganization.  In addition,
generally  accepted  accounting principles require  that  tax  benefits
related  to the exercise by employees of nonqualified stock options  be
credited  to  additional  paid-in capital.  In  1993,  1992  and  1991,
nonqualified stock options exercised resulted in credits to  additional
paid-in  capital totaling $4.3 million, $12.1 million and $6.8 million,
respectively.

      Legislation  enacted in August 1993 increased the U.S.  corporate
income  tax rate from 34 percent to 35 percent, retroactive to  January
1,  1993.  The tax effect has been reflected in the calculation of  the
Company's net U.S. deferred income tax asset.

      The Internal Revenue Service has completed its examination of the
Company's federal income tax returns through January 28, 1984.

NOTE 4 - EMPLOYEE BENEFITS
- --------------------------

The  Company  and certain of its subsidiaries have various pension  and
retirement  plans  covering  substantially  all  employees   of   these
companies.   Pension  expense  for the Company's  plans  totaled  $10.0
million,  $9.5  million  and  $6.8 million  in  1993,  1992  and  1991,
respectively.  Before the merger, Fisher-Price maintained a  number  of
benefit  plans  and  compensation arrangements.  These  programs  shall
continue to be administered by Fisher-Price without material change  or
modification  for  periods  up  to five  years  following  the  merger,
depending upon the program.

Pension Plans
- -------------

The Company provides defined benefit pension plans covering certain  of
its  domestic  and  foreign employees.  Plan benefits  are  based  upon
covered  employees' length of service and earnings.  Pension costs  are
actuarially  determined and plans are generally funded to meet  benefit
obligations  existing  as of the end of each year.   Contributions  are
based  upon amounts required to be funded under applicable governmental
regulations,  but  will  not exceed the maximum amount  deductible  for
income  tax  purposes.  Assets of these plans are  invested  in  equity
securities  as  well  as corporate, government and  other  fixed-income
investments.

     The Mattel, Inc. Pension Plan is a noncontributory defined benefit
plan  for  its domestic hourly employees who are covered by  collective
bargaining  agreements.   Accumulated and vested  benefit  obligations,
pension  cost  and  other  expenses  related  to  this  plan  were  not
significant in 1993, 1992 or 1991.

      The  Fisher-Price,  Inc. Pension Plan,  a  defined  benefit  plan
covering  most  of  the  domestic employees of  Fisher-Price,  contains
certain  change-of-control provisions which were triggered as a  result
of the merger.  For a five-year period, or until the assets of the plan
are  less  than its liabilities, if earlier, the rate at which benefits
accrue on behalf of participants may not be decreased, and in the event
of the plan's termination or consolidation with another plan, assets in
excess  of liabilities must be used to increase participants' benefits.
In  addition,  for a two-year period following the merger, participants
whose   employment  with  the  Company  is  terminated  under   certain
conditions  may  be entitled to immediate vesting and increased  annual
benefits  under the plan.  The components of net pension cost for  this
plan, based upon an October valuation date for the years ended December
31,  1993 and January 3, 1993 and for the six months ended December 29,
1991, are detailed below (in thousands):

<TABLE>
<CAPTION>
                                                  For the Period
                                           ----------------------------
                                             1993      1992      1991
                                           ----------------------------
<S>                                        <C>       <C>       <C>
Service cost                               $  2,928  $  2,450  $  1,029
Interest cost                                 6,801     6,214     2,867
Actual return on plan assets                 (9,267)   (8,831)   (4,527)
Net amortization and deferral                (2,261)   (1,919)     (560)
                                           --------  --------  --------
Net pension income                         $ (1,799) $ (2,086) $ (1,191)
                                           ========  ========  ========
</TABLE>

      Reconciliations  of the funded status of Fisher-Price's  domestic
pension  plan to the related prepaid asset included in the Consolidated
Balance Sheets are as follows (in thousands):

<TABLE>
<CAPTION>
                                                       As of Year-End
                                                    -------------------
                                                       1993      1992
                                                    -------------------
<S>                                                 <C>        <C>
Vested benefits                                     $ 101,596  $ 78,727
Nonvested benefits                                      3,979     3,313
                                                    ---------  --------
Accumulated benefit obligation                        105,575    82,040
Effect of projected future salary increases             5,319     4,494
                                                    ---------  --------
Projected benefit obligation                          110,894    86,534
Plan assets at fair value                             122,237   106,432
                                                    ---------  --------
Plan assets in excess of projected
  benefit obligation                                   11,343    19,898
Unrecognized net loss                                  12,308     4,216
Unrecognized prior service cost                         3,194     3,502
Unrecognized net asset at transition                  (14,130)  (16,700)
                                                    ---------  --------
Prepaid pension asset                               $  12,715  $ 10,916
                                                    =========  ========
<CAPTION>
                                                        For the Period
                                                       ----------------
                                                       1993  1992  1991
                                                       ----------------
Assumptions:
<S>                                                    <C>   <C>   <C>
  Weighted average discount rate                         7%    8%    8%
  Rate of future compensation increases                  4%    5%    5%
  Long-term rate of return on plan assets               10%    9%    9%

</TABLE>

      Activity  related to pension plans of foreign affiliates  of  the
Company were not significant during any year.


                                     41
<PAGE>

Other Retirement Plans
- ----------------------

Domestic employees not covered by collective bargaining agreements  are
eligible  to participate in the Company's 401(k) savings plans.   Under
these defined contribution plans, the Company makes contributions to  a
trust  based  upon  specified percentages of employee compensation,  as
well  as  matching percentages of certain amounts of voluntary employee
contributions.  Mattel's Personal Investment Plan covers  employees  of
Mattel, Inc.  The Fisher-Price, Inc. Matching Savings Plan which covers
employees  of Fisher-Price will be separately maintained for  at  least
two years following the merger.

      The  Company  maintains an unfunded supplemental retirement  plan
which  is  an  unqualified defined benefit plan  covering  certain  key
executives  of  Mattel,  Inc.  In addition, compensation  deferral  and
excess  benefit plans exist for certain officers and key  employees  of
both  Mattel,  Inc.  and Fisher-Price.  For 1993, 1992  and  1991,  the
accumulated and vested benefit obligations and related expense of these
plans were not significant.

      The  Fisher-Price Profit Sharing and Retirement Savings  Plan  is
maintained for the benefit of certain domestic employees.  Effective in
1991,   the   plan   was   amended  to  discontinue   further   company
contributions;  however,  participant  accounts  continue  to  be  held
pursuant to the plan's provisions.

Employee Stock Ownership Plan
- -----------------------------

In  January  1987,  an employee stock ownership plan (the  "ESOP")  was
established  for employees of IGI.  The ESOP is a defined  contribution
plan  satisfying  the  requirements of the Employee  Retirement  Income
Security   Act   of  1974.   A  combination  of  dividends   and   cash
contributions  are  paid by the Company in amounts sufficient  for  the
plan  to  meet its current obligations.  Payments to the ESOP  for  the
years ended December 31, 1993 and December 31, 1992 were as follows (in
thousands):

<TABLE>
<CAPTION>
                                                         For the Year
                                                      -----------------
                                                       1993       1992
                                                      -----------------
<S>                                                   <C>        <C>
Dividends on stock held by ESOP                       $4,900     $4,830
Company contribution to ESOP                              20         90
                                                      ------     ------
                                                       4,920      4,920
Interest on ESOP indebtedness                            189        388
                                                      ------     ------
Total payments to ESOP                                $5,109     $5,308
                                                      ======     ======
</TABLE>

      In  connection  with  the February 1992 merger,  IGI  convertible
preferred stock held by the ESOP was exchanged for 35,723 shares of the
Company's  common  stock  and 864,293 shares  of  the  Company's  12.5%
Convertible Preference Stock, Series F.  The Company must maintain  the
ESOP until August 1994 when the ESOP indebtedness will be paid in full,
but shall terminate the ESOP no later than December 31, 2000.

Postretirement Benefits
- -----------------------

The  Company  maintains  an unfunded postretirement  benefit  plan  for
domestic  employees of Mattel, Inc.  The plan provides for health  care
to  retirees meeting certain age and years of service requirements, and
consists primarily of medical and prescription benefits, Medicare  Part
B  reimbursement and life insurance.  The plan calls for the payment of
premiums  by the participants, which amounts are intended to  fund  the
costs  of the plan.  The Company reimburses 100% of Medicare B premiums
for  current  retirees  as  of  July 1,  1993;  the  plan  provides  no
reimbursement  for employees retiring subsequent to  that  date.   Life
insurance coverage is provided for union hourly employees retiring with
a pension.

      In  the  first quarter of 1993, the Company adopted Statement  of
Financial  Accounting  Standards  No. 106, "Employers'  Accounting  for
Postretirement  Benefits Other Than Pensions" ("SFAS  No.  106"),  with
immediate   recognition   of   an  actuarially-determined   accumulated
postretirement benefit obligation of $2.3 million for the Mattel,  Inc.
plan (based upon a discount rate of 8.0%, which was adjusted to 7.0% as
of  year  end).   The  related charge of $1.4 million,  after  deferred
income tax benefits of $0.9 million, was recognized in earnings as  the
cumulative  effect of a change in accounting principle.   The   ongoing
costs  and  obligations associated with the Mattel, Inc. plan  are  not
significant  to  the  Company's  financial  position  and  results   of
operations.

      Fisher-Price has an unfunded postretirement health insurance plan
covering substantially all domestic employees hired prior to January 1,
1993.   Existing  retirees,  employees who  elected  to  retire  before
January  1, 1994 and employees whose age-plus-service was equal  to  70
years   by   December  31,  1993  may  continue,  for  their  lifetime,
participation in the Fisher-Price group health insurance  plan  at  the
same contribution rate as active employees.  All other active employees
who do not satisfy the criteria outlined above participate in a retiree
medical  account  balance  plan.  An account  was  established,  as  of
January  1, 1993, for each eligible employee, with a balance  equal  to
$865  for each year of service, including past service, up to a maximum
of 25 years of service.  The account balance will become available upon
a  participant's retirement at age 55 or anytime thereafter  with  five
years  of  service,  and may be used to purchase benefits  through  the
Fisher-Price health care insurance plan or through an outside insurance
provider,  and  to  pay  for  health care expenses  not  reimbursed  by
insurance or Medicare.  If an employee terminates employment  prior  to
satisfying  the retirement criteria, the account balance  is  forfeited
and no benefits are paid.

      In  January 1993, Fisher-Price adopted the provisions of SFAS No.
106 by electing to amortize its unrecognized transition obligation over
20  years.   Upon consummation of the merger, Fisher-Price's accounting
methodology  was conformed to that of the Company, and  accordingly,  a
related  $18.6 million charge, net of deferred income tax  benefits  of
$10.7 million, was recognized in earnings as the cumulative effect of a
change  in  accounting principle retroactively as  of  the  1993  first
quarter.   Details  of  the plan's accumulated benefit  obligation  and
related expense


                                     42
<PAGE>
recognized in the consolidated financial statements as of December 31,
1993 are as follows (in thousands):

<TABLE>
<CAPTION>

Accumulated postretirement benefit obligation:
- ----------------------------------------------
<S>                                                             <C>
    Retirees                                                    $19,367
    Fully eligible active employees                               4,359
    Other active employees                                        5,631
                                                                -------
                                                                $29,357
                                                                =======
<CAPTION>

Postretirement benefit cost:
- ----------------------------
<S>                                                             <C>
    Service cost                                                $   475
    Interest cost                                                 1,999
                                                                -------
      Periodic postretirement benefit cost                        2,474
      Recognition of transition obligation                       29,357
                                                                -------
                                                                $31,831
                                                                =======
</TABLE>

     In determining the $29.4 million transition obligation, a weighted-
average  discount  rate  of 7.0% was used.  For participants  below  65
years  of age, the health care cost trend rate for expected claim costs
was  assumed  to  be  13.0% in 1993, declining  to  5.5%  by  1997  and
remaining  constant thereafter.  For participants 65 years  of  age  or
older,  the  health care cost trend rate for expected claim  costs  was
assumed  to  be 10.0% in 1993, declining to 5.5% by 1996 and  remaining
constant  thereafter.  A one percentage point increase in  the  assumed
health  care cost trend rate for each future year would have  increased
the  aggregate  of service and interest cost for 1993 by  approximately
$0.3  million  and  increased  the accumulated  postretirement  benefit
obligation as of December 31, 1993 by approximately $2.0 million.

Incentive Awards
- ----------------

The  Company's Long-Term Incentive Plan is a variable compensation plan
available  to  certain  key  executives of  Mattel,  Inc.   Awards  are
determined  annually based upon the performance of the Company  over  a
three-year  period.  Pursuant to the Company's 1990 stock option  plan,
stock  appreciation rights ("SAR") had been awarded in 1991 to  certain
key  executives  of  Mattel,  Inc.  In  February  1994,  the  SAR  were
converted  into  awards consisting of nonqualified  stock  options  and
cash,   which  amount  is  payable  within  the  five-year  period   as
established  under  the SAR program.  At December 31,  1993  and  1992,
$13.6  million and $1.8 million, respectively, were accrued for  awards
under these plans.

      The  Company also has discretionary annual incentive compensation
plans  for officers and key employees of both Mattel, Inc. and  Fisher-
Price,  Inc. based on the Company's performance and subject to  certain
approvals  of the Board of Directors.  At December 31, 1993  and  1992,
$22.4  million and $17.2 million, respectively, were accrued for awards
under these plans.

NOTE 5 - SEASONAL FINANCING AND LONG-TERM DEBT
- ----------------------------------------------

Seasonal Financing
- ------------------

The  Company maintains and periodically revises or replaces a revolving
credit  agreement  with a commercial bank group which  is  utilized  to
finance  the  working capital requirements of its domestic and  certain
foreign  operations.  The agreement in effect during  1993,  which  was
recently renegotiated (see below), was amended in the first quarter  of
1993  to  increase  the total facility to $350.0  million  from  $250.0
million.   Within  the  total facility, up  to  $175.0  million  was  a
standard revolving credit line available for either advances or letters
of  credit  in  support  of commercial paper issuances.   Interest  was
charged at alternate rates selected by the Company not greater than the
prime  rate charged by the agent bank, plus a commitment fee of 3/8  of
one  percent of the unused line available for advances and 1/2  of  one
percent  of  the  amount utilized for standby letters of  credit.   The
remaining  $175.0  million was available for nonrecourse  purchases  of
certain trade accounts receivable of the Company by the commercial bank
group  providing  the  credit line.  During 1993,  proceeds  of  $165.0
million were received by the Company as a result of accounts receivable
purchases  by  the bank group.  The agreement required the  Company  to
comply  with  certain  consolidated financial ratios  and  to  maintain
certain levels of income.

       To   meet   seasonal  borrowing  requirements  of  international
operations  in addition to amounts funded by proceeds of its  revolving
credit   agreement,   the  Company  negotiates   individual   financing
arrangements,  generally with the same groups of  banks  that  provided
credit  in  the  prior year.  Foreign credit lines total  approximately
$170.0  million,  a  portion of which is used  to  support  letters  of
credit.   The  Company expects to extend these credit lines  throughout
1994  and  believes  available amounts will be  adequate  to  meet  its
seasonal financing requirements.

      During  1993,  Fisher-Price had available  domestic  and  foreign
seasonal  credit  lines  totaling $175.0  million  and  $90.0  million,
respectively.   Upon  consummation of the merger, the  domestic  credit
line  was  repaid and terminated.  During 1994, Fisher-Price's  foreign
credit  lines  will  be terminated and its foreign operations  will  be
financed by the Company's existing credit facilities.

      Interest  rates charged on the Company's working  capital  credit
lines are adjusted on a periodic basis; therefore, the carrying amounts
of such obligations are a reasonable approximation of their fair value.
Information relating to the Company's domestic and foreign credit lines
is summarized as follows (in thousands):

<TABLE>
<CAPTION>
                                                  For the Year
                                         ------------------------------
                                           1993       1992       1991
                                         ------------------------------
<S>                                      <C>        <C>        <C>
Balance at end of year
  Domestic                               $      -   $      -   $      -
  Foreign                                       -     13,400     29,700

Maximum amount outstanding
  Domestic                                167,000    258,800    277,100
  Foreign                                  76,100    264,700    180,700

Average borrowing
  Domestic                                 45,100    114,300    107,600
  Foreign                                  55,100    156,300    101,800

Weighted average interest rate on
  average borrowing, computed monthly
  Domestic                                   3.5%       4.4%       6.3%
  Foreign                                    8.5%      11.2%      12.5%

</TABLE>


                                     43
<PAGE>

      Effective  in March 1994, the Company renegotiated its  revolving
credit  agreement.  The new agreement consists of unsecured  facilities
providing a total of $500.0 million in seasonal financing from the same
group  of  commercial banks.  The facilities provide for up  to  $250.0
million  in advances and backup for commercial paper issuances  ($125.0
million of which is a 364-day facility and the other $125.0 million  is
a  3-year  facility), and up to an additional $250.0 million (a  3-year
facility)   for   nonrecourse  purchases  of  certain  trade   accounts
receivable  by  the bank group.  In connection with the agreement,  the
Company is to comply with certain consolidated financial covenants  for
debt-to-capital, interest coverage and tangible net worth levels.

Fisher-Price Term Loan
- ----------------------

The  current portion of long-term liabilities as of December  31,  1993
includes  $100.0  million of term indebtedness to insurance  companies.
The  debt required quarterly interest payments at a rate of 10.69%  per
annum,  and had a final maturity date of June 30, 2000.  Following  the
merger,  the  Company reached an agreement with the lenders  permitting
prepayment of this obligation.  The prepayment premium and write-off of
unamortized issuance costs resulted in an extraordinary charge  against
earnings in the 1993 fourth quarter, net of an $8.8 million income  tax
benefit,  of  $14.7  million, or $0.08 per  fully  diluted  share.   At
December  31,  1992, the $98.5 million obligation outstanding,  net  of
unamortized discounts, was included in term loans.

     In connection with this debt agreement, Fisher-Price had issued to
the  lenders  detachable warrants allowing them to purchase  shares  of
Fisher-Price  stock, subject to certain antidilution requirements.   In
November  1992,  Fisher-Price repurchased  from  the  holders  warrants
representing rights to 1,173,507 common shares (post-merger, post-split
basis).  As of the effective date of the merger, the Company agreed  to
assume  Fisher-Price's obligations pursuant to the  provisions  of  the
warrants.   The  exercise of all outstanding warrants  by  the  holders
would  result  in  delivery of approximately 1,075,880  shares  of  the
Company's  common  stock at an exercise price of  $7.45555  per  share,
after  adjustment  for the merger and five-for-four  stock  split.   In
addition,  change-of-control  provisions  of  the  warrants  allow  the
holders a six-month period from the merger date to elect to receive, in
lieu  of  exercises for common shares, an amount in cash equal  to  the
product  obtained by multiplying the number of shares of  common  stock
purchasable upon exercise by the highest closing market price  of  such
shares,  as reported on the NYSE Composite Tape during the period  from
August  19,  1993 through November 30, 1993, less the warrant  exercise
price.   The Company has not received notification from holders  as  to
their intentions with respect to exercise of the warrants.

ESOP Refinancing Notes Payable ("ESOP Notes")
- ---------------------------------------------

As  of  December 31, 1993, the current portion of long-term liabilities
includes  the  remaining ESOP Notes of $3.5 million.  The  ESOP  Notes,
which  are  supported by letters of credit, are scheduled to mature  in
August  1994.   The interest rate charged as of December 31,  1993  was
3.1%,  representing  94.25% of LIBOR.  Because  the  interest  rate  is
adjusted  monthly, the carrying amount of this obligation  approximates
its fair value.

6-7/8% Senior Notes
- -------------------

In  August  1992, the Company issued $100.0 million aggregate principal
amount  of  6-7/8% Senior Notes maturing August 1, 1997.   Interest  is
payable semiannually on the first day of February and August.   The  6-
7/8%  Senior Notes may not be redeemed prior to maturity.  Net proceeds
from this issuance were used to reduce outstanding borrowings under the
Company's  domestic  revolving  credit  line.   Bid  prices  for   each
$1,000.00 par value of the 6-7/8% Senior Notes, as provided by  one  of
the  underwriters, were $1,041.80 and $975.02 as of December  31,  1993
and 1992, respectively.

6-3/4% Senior Notes
- -------------------

In  May  1993,  the  Company issued $100.0 million aggregate  principal
amount  of  6-3/4%  Senior Notes maturing May 15,  2000.   Interest  is
payable  semiannually on the fifteenth day of each  May  and  November,
commencing  on November 15, 1993.  The 6-3/4% Senior Notes may  not  be
redeemed prior to maturity.  Net proceeds from this issuance were  used
in  place  of  short-term borrowing for working capital  purposes.   At
December  31,  1993,  the  bid price for the 6-3/4%  Senior  Notes,  as
provided by one of the underwriters, was $1,025.32 based on a par value
of $1,000.00.

8% Convertible Subordinated Debentures ("8% Debentures")
- --------------------------------------------------------

In  March  1991, the Company issued $100.0 million aggregate  principal
amount  of  8% Debentures, with a maturity date of March 15,  2001  and
semiannual  interest payments due on each March 15  and  September  15.
Proceeds  from  this  issuance were used to  redeem  $62.5  million  of
preferred  stock  issued  by  a financing subsidiary  and  for  general
corporate purposes.  The quoted prices provided by underwriters for the
8%  Debentures  as  of December 31, 1993 and 1992  were  $1,722.50  and
$1,695.00, respectively, based on a par value of $1,000.00.

     The terms of the 8% Debentures provide for early redemption at the
option  of  the  Company at anytime on or after  March  15,  1994.   On
February  9, 1994, the Company issued its Notice of Redemption  to  the
holders.   The  redemption price is 104.571% of the  principal  amount,
together  with  interest accrued to March 15, 1994, the final  interest
payment date.  In lieu of redemption, holders may elect to convert  the
8% Debentures into the Company's common stock at an conversion price of
$12.83  per  share.  During the 1993 fourth quarter,  holders  tendered
$24.3 million par value of the 8% Debentures for conversion into common
shares.

Mortgage Note
- -------------

In  1990, the Company borrowed $45.0 million under a mortgage agreement
secured  by its headquarters office facility in El Segundo, California.
The agreement requires monthly interest-only payments for the first  60
months  of  its  term  and monthly principal and interest  payments  of
approximately $0.4 million thereafter, until its December 2005 maturity
date.   Interest  is payable at 10.15% for the term of  the  agreement.
The  fair  value of the mortgage note, estimated by discounting  future
cash flows at the interest rates currently available for debt with  the
same  credit rating, similar terms and maturity date, was approximately
$53.0  million  and  $54.0  million at  December  31,  1993  and  1992,
respectively.


                                     44
<PAGE>

Term Loans
- ----------

Term loans include foreign term loans and, as of December 31, 1992, the
Fisher-Price  long-term loan and the ESOP Notes.   Foreign  term  loans
primarily  consist  of an Indonesian loan of $6.0 million,  secured  by
local assets and guaranteed by the Company.  The loan, which matures in
1997,  bears interest at the lending bank's short-term rate plus  1-3/4
percent.   Other foreign borrowings include $1.1 million  of  unsecured
Malaysian export financing revolving on a long-term basis under an open-
ended  term, bearing interest at 6.0%.  The interest rates  on  foreign
term borrowings are adjusted periodically, thus the carrying amount  is
a reasonable estimate of fair value.

Scheduled Maturities
- --------------------

The   aggregate  amounts  of  long-term  debt  and  capitalized   lease
obligations  maturing  in  the  next five  years  are  as  follows  (in
thousands):

<TABLE>
<CAPTION>

        Senior and                       Capitalized
       Subordinated  Mortgage     Term       Lease
Year       Debt        Note       Loans   Obligations      Total
- ----------------------------------------------------------------

<S>       <C>        <C>       <C>            <C>       <C>
1994      $ 75,700   $     -   $107,900       $   200   $183,800
1995             -         -      2,600           200      2,800
1996             -       400      2,100         2,400      4,900
1997       100,000       500        600           100    101,200
1998             -       500          -           100        600

</TABLE>

14-3/4% Subordinated Debentures
- -------------------------------

In  July 1991, the Company redeemed its 14-3/4% Subordinated Debentures
with  a  remaining principal amount of $99.1 million at 105.9% of  par.
The write-off of unamortized discount associated with the debt together
with  the early redemption premium resulted in an extraordinary  charge
of $4.5 million, net of an income tax benefit of $2.6 million.

Preferred Stock of Financing Subsidiary
- ---------------------------------------

In May 1991, a financing subsidiary of the Company exercised its option
to  redeem  $62.5 million of its variable rate, asset-backed  preferred
stock  held  by  unrelated  investors.  The  write-off  of  unamortized
issuance costs resulted in an extraordinary charge of $0.7 million.

NOTE 6 - SHAREHOLDERS' EQUITY
- -----------------------------

Preference Share Purchase Rights
- --------------------------------

In  1992, the Board of Directors approved an extension of the Company's
Preference Share Purchase Rights plan.  The rights may be exercised  by
their  holders  to  purchase shares of the Company's  Series  E  Junior
Participating  Preference Stock upon the occurrence of certain  events,
including the acquisition, or announcement of intended acquisition,  of
20  percent  or more of Mattel's common stock by a person or  group  of
affiliated or associated persons.  The rights are subject to adjustment
in  the event of stock dividends, stock splits or other changes in  the
Company's  common stock, and will expire on February 17,  2002,  unless
the  plan  is  further extended or the rights are earlier  redeemed  or
exchanged by the Company.

Preferred and Preference Stock
- ------------------------------

The  Company is authorized to issue 3,000,000 shares of $1.00 par value
preferred  stock  and 20,000,000 shares of $0.01 par  value  preference
stock.   No  preferred shares are outstanding and the  Company  has  no
current plan to issue any such shares.

      In  February 1992, 1,500,000 shares of $0.01 par value preference
shares  were  designated  as Series E Junior  Participating  Preference
Stock  in  connection with a distribution of Preference Share  Purchase
Rights  to  the  Company's common shareholders.  Series  E  shares  are
issuable only when rights become exercisable under the Preference Share
Purchase Rights plan (see above).

     In connection with the IGI merger in February 1992, 864,293 shares
of   $0.01  par  value  preference  stock  were  designated  as   12.5%
Convertible  Preference Stock, Series F, and issued to  the  IGI  ESOP.
Dividends  are payable at the option of the Company and are cumulative.
Additionally, when cash dividends are declared on the Company's  common
stock,  Series F preference shares are entitled to participate in  such
distribution  as  if converted into common stock at  that  time.   Each
Series  F  share  is convertible, at the option of the ESOP's  trustee,
into one and seven-eighths shares of Mattel common stock at any time up
to  30  days  after  repayment of the ESOP note  receivable,  and  into
.683316  shares of common stock thereafter.  The aggregate  liquidation
preference  of  the Series F shares as of December 31, 1993  was  $30.3
million, or $39.056 per share reduced by the per share effect  of  ESOP
debt outstanding.

Common Stock
- ------------

Concurrently   with   their  approval  of  the   Fisher-Price   merger,
shareholders of the Company voted to amend the Mattel, Inc. certificate
of  incorporation  to increase the number of common  shares  authorized
from 150,000,000 to 300,000,000 shares in order to accommodate issuance
of   common  stock  pursuant  to  the  Fisher-Price  merger,  potential
conversions  of the 8% Debentures, future stock splits and  for  future
awards pursuant to the Company's stock option plans.

Stock Options
- -------------

Under  the  Company's  stock  option  plans,  officers  and  other  key
employees  may be granted nonqualified stock options, restricted  stock
awards   and   stock  appreciation  rights.   Generally,  options   are
exercisable contingent upon the grantees' continued employment with the
Company,  and in installments when permitted by the Board of  Directors
or  its  Compensation/Options Committee.  As of December 31,  1993  and
1992  a  total of 12,417,405 shares and 4,184,378 shares, respectively,
of Mattel common stock were reserved for issuance under these plans.

      Nonqualified  stock  options are granted at  not  less  than  100
percent of the fair market value of the Company's common stock  on  the
date  of  award,  and generally expire within ten years  from  date  of
grant.    Restricted  stock  awards  issued  are  subject  to   various
restrictions.   During the time period from the award  date  until  the
restrictions  lapse,  shares  cannot  be  sold,  assigned,  pledged  or
otherwise   encumbered  by  the  recipients.   As  of  December   1993,
restricted  stock awards granted to Mattel executives  totaled  593,750
shares.   The market value of these shares as of the date of  grant  is
reflected  as  deferred compensation in shareholders'  equity,  and  is
being amortized over the restriction period which lapses on January  1,
1997.


                                     45
<PAGE>

      The  following is a summary of stock option information  for  the
Company's plans during the year:

<TABLE>
<CAPTION>
                                              Options Outstanding
                                       -------------------------------
Nonqualified Plans                     Number (a)          Price (a)
- ----------------------------------------------------------------------
<S>                                    <C>            <C>
Outstanding at December 31, 1991       6,925,865      $ 2.77 to $12.90

  Granted                              2,045,324       11.33 to  19.60
  Exercised                           (1,939,523)       2.77 to  10.99
  Canceled                              (260,399)       3.63 to  17.67
                                      ----------
Outstanding at December 31, 1992       6,771,267        2.77 to  19.60

  Granted                              4,833,781       12.20 to  23.90
  Exercised                           (1,063,433)       2.77 to  19.60
  Canceled                              (547,723)       3.63 to  19.60
                                      ----------
Outstanding at December 31, 1993       9,993,892        2.77 to  23.90
                                      ==========

Options exercisable at:
  December 31, 1992 (b)                1,531,457
  December 31, 1993 (c)                4,218,697

<FN>
(a)  Number of options and prices reflect the retroactive effect of the
     Fisher-Price merger, a five-for-four stock split distributed in
     January 1994 and a three-for-two stock split distributed in June
     1992.
(b)  Average exercise price - $9.22 per share.  Expiration dates vary
     from July 12, 1994 to July 20, 2002.
(c)  Average exercise price - $14.03 per share.  Expiration dates vary
     from July 12, 1994 to December 15, 2003.

</TABLE>

      The  Company's 1990 stock option plan provides that up to  1%  of
Mattel's outstanding common stock as determined on December 31  of  the
preceding  year will be available for awards during each calendar  year
in  which  the  plan is in effect.  In connection with the Fisher-Price
merger, shareholders approved the Board of Directors' recommendation of
a   one-time  increase  of  3,000,000  shares  above  the  standard  1%
limitation as set forth in the plan.  The purpose of such increase  was
to  accommodate the post-merger grant of awards to employees of  Mattel
and  Fisher-Price  as  motivation for the  successful  integration  and
future operation of the combined business.

      The  Fisher-Price  Long-Term  Incentive  Plan  of  1991  provided
benefits for eligible participants in the form of stock options,  stock
appreciation  rights,  restricted stock, performance  units  and  other
awards as determined by the plan's administrative committee.  Effective
with the merger, all stock-based awards and benefits previously granted
and  outstanding  under  the  plan became  fully  vested  and,  if  not
previously  exercised,  converted into  rights  to  receive  equivalent
shares,  as  adjusted for the 1.275 merger exchange  ratio,  of  Mattel
common  stock.   Accordingly,  300,547  Fisher-Price  restricted  stock
awards  outstanding  became  fully vested;  the  remaining  unamortized
deferred  compensation  of $3.0 million was recognized  in  the  fourth
quarter of 1993.

Common Stock Repurchase Plan
- ----------------------------

In  May 1990, the Board of Directors authorized a stock repurchase plan
which  initially provided for annual repurchases on the open market  of
up  to  one  percent of the Company's common stock to  fund  the  stock
option  plans.  In May 1993, the Board expanded the repurchase  program
to  permit  the repurchase up to 10 million shares over the  next  four
years.   During  1993  and  1992, the Company purchased  2,080,000  and
1,436,000 shares, respectively.  At the time of the five-for-four stock
split in 1993 and the three-for-two stock split in 1992, the number  of
treasury  shares  was increased as a result of the  splits  by  520,194
shares  and  582,661  shares, respectively.  Shares  repurchased,  less
2,213,949 shares reissued in 1993 and 532,377 shares reissued in  1992,
are included in treasury stock.

Common Stock Warrants - $6.25 Series
- ------------------------------------

Warrants to purchase 1,000,000 shares of the Company's common stock  at
$6.25  per  share were exercisable until their July 13, 1991 expiration
date; 910,000 warrants were exercised and 90,000 were repurchased  from
the holders.  These share data do not reflect adjustment for the common
stock  splits,  all  of  which occurred after the warrants'  expiration
date.

Dividends and Capital Transactions
- ----------------------------------

On  November  30, 1993, the Board of Directors declared a five-for-four
stock split on the Company's common stock, distributable on January  7,
1994  to  shareholders of record as of December 17, 1993.  Accordingly,
$34.3 million was transferred from additional paid-in capital to common
stock,  representing  the  par  value  for  additional  shares  issued,
including  the  effect of the split on shares issued  pursuant  to  the
Fisher-Price  merger.   Similar transfers  were  made  between  paid-in
capital  and  common stock in the amounts of $48.0  million  and  $17.7
million to reflect the respective declarations of a three-for-two stock
split in May 1992 and a five-for-four stock split in October 1991.

      A  regular quarterly cash dividend has been declared by the Board
of  Directors on the Company's common stock since the second quarter of
1990.

NOTE 7 - COMMITMENTS AND CONTINGENCIES
- --------------------------------------

Leases
- ------

The  Company routinely enters into noncancellable lease agreements  for
premises  and  equipment used in the normal course  of  business.   The
following  table  shows  the  future minimum  obligations  under  lease
commitments in effect at December 31, 1993 (in thousands):

<TABLE>
<CAPTION>

                             Capitalized Leases        Operating Leases
                             ------------------        ----------------
<S>                                <C>                      <C>
1994                               $   800                  $ 29,000
1995                                   900                    26,300
1996                                 3,100                    21,400
1997                                   400                    14,700
1998                                   400                    13,500
Thereafter                          11,400                    25,100
                                   -------                  --------
                                    17,000 (a)               130,000
Less: Sublease commitments           1,000                       400
                                   -------                  --------
                                   $16,000                  $129,600
                                   =======                  ========

<FN>
(a)  Includes $11.7 million of imputed interest.

</TABLE>

      Rental  expense under operating leases amounted to $33.8 million,
$32.1  million and $21.3 million for 1993, 1992 and 1991, respectively,
net of sublease income of $0.4 million, $2.8 million and $1.6 million.


                                     46
<PAGE>

      In  connection with the discontinuance of certain  operations  in
1984, the Company remained obligated for a facility lease through 1998.
The  Company  determined  in April 1993 that it  would  not,  upon  the
expiration of the sublease agreements, utilize such facility and made a
lease termination payment to discharge its remaining obligations to the
lessor.  A net charge in the amount of $41.1 million, after related tax
effects  of  $26.9 million, for the cost of the lease  termination  was
charged  to  additional paid-in capital, consistent with the  treatment
accorded   transactions  which  preceded  the  Company's  1987   quasi-
reorganization.

Commitments
- -----------

In  the  normal course of business, the Company enters into contractual
arrangements  for  future purchases of goods  and  services  to  ensure
availability  and  timely  delivery  and  to  obtain  and  protect  the
Company's  right to create and market certain toys.  Such  arrangements
include commitments for future inventory purchases and royalty payments
pursuant   to  licensing  agreements.   Certain  of  these  commitments
routinely  contain  provisions for guaranteed or  minimum  expenditures
during the terms of the contracts.

      The  Company has no significant exposure to credit  risk  in  the
event  of nonperformance by any counterparty or group of counterparties
to  its outstanding commitments and foreign currency contracts.  Market
risk exposures exist with respect to foreign currency contracts to  the
extent  that currency fluctuations cannot be predicted with  certainty.
The  Company  seeks  to mitigate its exposure to  market  risk  through
forecasting   its   future  foreign  currency   positions   and   hedge
requirements, by retaining flexibility with respect to currencies  used
for  international  borrowing arrangements  and  in  the  invoicing  of
transactions  between  international affiliates,  and  by  varying  the
degree of coverage of individual foreign currency exposures, which  may
alternatively be left open, partially or fully hedged.

     Current and future commitments for guaranteed payments reflect the
Company's  focus on expanding its product lines through alliances  with
businesses  in other industries, such as sporting goods and  television
and   motion  picture  entertainment  companies.   The  single  largest
commitment involves the Company's 1991 agreements with The Walt  Disney
Company.   An extended licensing agreement permits the Company  to  use
the Disney name and characters on preschool and infant products through
2001  and  provides for the addition of certain other Disney characters
and  product  lines to those previously licensed to  the  Company.   In
addition,   a   related  ten-year  agreement  involves  the   Company's
participation in attractions and toy stores at three Disney theme parks
and the development of theme park toys.

      As  of December 31, 1993, the Company had outstanding commitments
for 1994 purchases of inventory of approximately $56.0 million.  As  of
December  31,  1992, the Company had commitments for 1993 purchases  of
inventory  of approximately $64.0 million.  The licensing  and  related
agreements  provide  for terms extending from  1994  through  2001  and
contain  provisions  for  future  minimum  payments  as  shown  in  the
following table (in thousands):

<TABLE>
<CAPTION>
                                                               Minimum
                                                               Payments
                                                               --------
<S>                                                            <C>
1994                                                           $ 37,000
1995                                                             37,000
1996                                                             36,000
1997                                                             38,000
1998                                                             38,000
Thereafter                                                      124,000
                                                               --------
                                                               $310,000
                                                               ========
</TABLE>

      Royalty  expense for the years ended December 31, 1993, 1992  and
1991  was $69.2 million, $50.2 million and $38.8 million, respectively,
with  increases in 1993 and 1992 attributable principally to the Disney
license.

Foreign Currency Contracts
- --------------------------

The  Company  enters into foreign currency forward exchange  contracts,
swaps  and options as hedges of inventory purchases, sales and  various
other intercompany transactions.  At December 31, 1993, the Company and
its  foreign  affiliates had outstanding forward contracts to  purchase
U.S.   dollars  and  to  sell  Canadian,  British  and  other  European
currencies  to  obtain U.S. dollars totaling $256.0  million  in  1994.
These contracts hedge $202.8 million of future inventory purchases  and
$53.2   million  of  intercompany  borrowing   and  other  intercompany
transactions.  Based on broker quotes, if the Company had entered  into
contracts involving the same currencies and maturity dates on  December
31,  1993, it would have received $248.0 million in 1994.  At  December
31,  1992,  the  Company  and  its foreign affiliates  had  outstanding
forward contracts totaling $273.0 million to purchase U.S. dollars  and
to  sell  Italian, British, French, Japanese, Australian  and  Canadian
currencies to obtain U.S. dollars.  If acquired on December  31,  1992,
contracts for the same currencies and maturity dates would have totaled
$258.6 million, based on broker quotes.

      At  December  31,  1993, the Company held  forward  contracts  to
purchase  $219.4 million in German, Malaysian, Italian, Hong  Kong  and
other  currencies.  The contracts, which expire on various dates during
1994,  hedge  $127.6  million  of future sales  and  $91.8  million  of
intercompany  borrowings.  Based on broker quotes,  contracts  for  the
same  currencies and maturity dates would have purchased the equivalent
of  $222.7  million at 1993 year-end rates.  At December 31, 1992,  the
Company  held forward contracts to purchase $153.4 million in  British,
Hong  Kong, Malaysian, Belgian and German currencies.  Based on  broker
quotes,  contracts for the same currencies and maturity dates  acquired
on December 31, 1992 would be worth the equivalent of $159.0 million at
1992 year-end rates.

      As  of  December  31,  1992, Fisher-Price held  forward  currency
options  involving British and Canadian currencies  in  the  amount  of
$35.2  million.   The  options, which hedged

                                     47
<PAGE>

future transactions and expired within twelve months, were purchased at
a cost of $0.5 million and were valued at $1.5 million, based on broker
quotes, as of December 31, 1992.

Letters of Credit
- -----------------

The Company had outstanding irrevocable letters of credit in the amount
of  $31.8  million and $22.5 million as of December 31, 1993 and  1992,
respectively.  These letters of credit, which have terms from one month
to  one  year, collateralize the Company's obligations to third parties
for  the  purchase  of inventory.  The fair value of these  letters  of
credit is estimated to be the same as the contract values based on  the
nature of the fee arrangements with the issuing banks.

Litigation
- ----------

The  Company is involved in various litigation and other legal matters,
including   claims  related  to  product  liability  and  environmental
cleanup,  which are being addressed or defended in the ordinary  course
of   business.   Management  believes  that  any  liability  which  may
potentially  result upon resolution of such matters  will  not  have  a
material   adverse  effect  on  the  Company's  consolidated  financial
position or results of operations.

NOTE 8 - FINANCIAL INFORMATION BY GEOGRAPHIC AREA
- -------------------------------------------------

The   Company's  business  consists  of  the  design,  manufacture  and
marketing  of  toys  on  a  worldwide  basis.   The  Company's  foreign
operations are located principally in Europe, Canada, Latin America and
the  Far  East.   Consolidated liabilities of these  subsidiaries  were
approximately  $300.4  million, $311.3 million and  $342.5  million  at
December 31, 1993, 1992 and 1991, respectively.

      The Company's toy products are sold throughout the world.  Credit
is  granted to customers on an unsecured basis, and generally  provides
for  extended  payment terms which result in a substantial  portion  of
trade  receivables being collected during the latter half of the  year.
In the United States, toys are distributed directly to large retailers,
including   discount  and  free-standing  toy  stores,  chain   stores,
department  stores,  other retail outlets, and  to  a  limited  extent,
wholesalers.  Internationally, the Company sells its products  directly
in  Australia,  Austria, the Benelux countries, Canada, Chile,  France,
Germany, Greece, Italy, Japan, Mexico, Scandinavia, Spain, Switzerland,
the  United Kingdom, and in certain areas of Eastern Europe  and  Asia.
In  addition  to  direct  sales, the Company's  products  are  marketed
principally  through  distributors in Central and  South  America,  the
Middle  East  and  Southeast Asia.  In 1994,  the  Company  will  begin
selling  its  products  directly in Argentina, Portugal  and  Venezuela
through  newly established offices.  The Company also licenses some  of
its  products to other manufacturers for sale in Brazil and other Latin
American  countries.   In  the fourth quarter of  1993,  the  Company's
distributorship  agreement  for  Nintendo  products  in  Australia  was
terminated.   The Company ceased distribution of Nintendo  products  in
Canada  and  Italy  during  the  first  and  third  quarters  of  1992,
respectively.

      The Company's worldwide sales to Toys R Us and Wal-Mart, the only
customers accounting for more than 10% of 1993 consolidated net  sales,
were $598.7 million and $277.3 million, respectively.  At December  31,
1993,  accounts  receivable from Toys R Us  and  Wal-Mart  were  $156.8
million  and $63.2 million, respectively.  In 1992 and 1991,  worldwide
sales  to  Toy  R Us, the only customer accounting for  more  than  10%
of  consolidated  net sales, were $466.4  million  and  $289.9 million,
respectively.  At December 31, 1992, accounts receivable from Toys R Us
and  Wal-Mart  were $114.4  million  and  $69.6  million, respectively.

      Information by geographic area is set forth in the tables  below.
Profit  from operations represents income before income taxes, interest
expense and general corporate expenses.  Sales between geographic areas
are  based  upon transfer prices which include manufacturing  cost  and
profit.

<TABLE>
<CAPTION>

                                             Profit From   Identifiable
(In thousands)                  Net Sales    Operations       Assets
- -----------------------------------------------------------------------
<S>                            <C>           <C>             <C>

1993
- ----

United States                  $1,873,249    $  187,923      $  718,688
Europe and Canada                 908,030        68,270         545,406
Far East and Latin America        993,001        96,924         290,759
                               ----------    ----------      ----------
                                3,774,280       353,117       1,554,853
Sales and transfers between
  geographic areas (a)         (1,069,832)            -               -
Interest expense                        -       (62,614)              -
Corporate and other                     -       (53,857)        445,224
                               ----------    ----------      ----------
Consolidated total             $2,704,448    $  236,646      $2,000,077
                               ==========    ==========      ==========
1992
- ----

United States                  $1,612,174    $  226,193      $  712,309
Europe and Canada                 861,462        95,480         504,331
Far East and Latin America        844,917        66,461         286,185
                               ----------    ----------      ----------
                                3,318,553       388,134       1,502,825
Sales and transfers between
  geographic areas (a)           (755,028)            -               -
Interest expense                        -       (68,716)              -
Corporate and other                     -       (36,473)        209,850
                               ----------    ----------      ----------
Consolidated total             $2,563,525    $  282,945      $1,712,675
                               ==========    ==========      ==========
1991
- ----

United States                  $1,073,272    $  162,584      $  582,732
Europe and Canada                 784,072        93,551         581,230
Far East and Latin America        793,930        66,115         245,986
                               ----------    ----------      ----------
                                2,651,274       322,250       1,409,948
Sales and transfers between
  geographic areas (a)           (604,785)            -               -
Interest expense                        -       (64,334)              -
Corporate and other                     -       (43,590)        154,884
                               ----------    ----------      ----------
Consolidated total             $2,046,489    $  214,326      $1,564,832
                               ==========    ==========      ==========

<FN>
(a) Primarily from the Far East and Latin America to other regions of
    the world.

</TABLE>

                                     48

<PAGE>

NOTE 9 - QUARTERLY FINANCIAL INFORMATION (UNAUDITED)
- ----------------------------------------------------

Due to seasonality of the Company's earnings, exclusion of antidilutive
common  stock  equivalents in certain periods and  fluctuation  in  the
Company's  common  stock  price, the sum of income  per  share  amounts
reported  for each of the four quarters may not equal income per  share
reported for the full year.

<TABLE>
<CAPTION>

                                                 First      Second       Third      Fourth
(In thousands, except per share amounts)        Quarter     Quarter     Quarter     Quarter
- -------------------------------------------------------------------------------------------
<S>                                            <C>         <C>         <C>         <C>
Year Ended December 31, 1993 (a)
- --------------------------------

Net sales                                      $477,184    $576,618    $896,732    $753,914
Gross profit                                    226,703     287,150     462,576     384,549
Advertising and promotion expenses               68,489      83,390     139,392     135,427
Other selling and administrative expenses       117,430     121,789     137,523     131,363
Integration and restructuring charge (b)              -           -           -     115,000
Other expense, net                                  560       3,819       5,378       2,158
Operating profit (c)                             40,224      78,152     180,283         601
Income before taxes, extraordinary item
  and accounting changes                         27,015      63,223     163,370     (16,962)
Extraordinary item - debt retirement                  -           -           -     (14,681)
Cumulative effect of changes in accounting
  principles                                     (4,022)          -           -           -
Net income                                       14,458      40,770     104,656     (42,676)
Preference stock dividend requirements           (1,224)     (1,223)     (1,224)     (1,223)
Net income applicable to common shares           13,234      39,547     103,432     (43,899)
Primary income per share (d):
  Income before extraordinary item and
    accounting changes                            $0.10       $0.23       $0.61      ($0.17)
  Net income                                       0.08        0.23        0.61       (0.26)
  Average number of common and common
    equivalent shares                           171,254     170,685     170,609     170,647
Fully diluted income per common share (d):
  Income before extraordinary item and
    accounting changes                            $0.10       $0.23       $0.58      ($0.17)
  Net income                                       0.08        0.23        0.58       (0.26)
  Average number of common and common
    equivalent shares                           180,699     180,285     180,335     169,640
Dividends declared per common share (d)          $0.040      $0.048      $0.048      $0.048
Common stock market price (d)
  High                                           $23.10      $21.10      $22.80      $24.60
  Low                                             16.40       17.10       18.50       21.50

Year Ended December 31, 1992 (a)
- --------------------------------

Net sales                                      $476,889    $562,433    $797,197    $727,006
Gross profit                                    224,393     279,883     407,845     357,645
Advertising and promotion expenses               66,933      78,078     121,084     137,322
Other selling and administrative expenses       110,540     129,621     129,961     131,482
Other expense (income), net                       4,860       4,753       4,190        (719)
Operating profit (c)                             42,060      67,431     152,610      89,560
Net income                                       18,495      32,299      84,436      49,611
Preferred and preference stock dividend
  requirements                                   (1,388)     (1,179)     (1,206)     (1,206)
Net income applicable to common shares           17,107      31,120      83,230      48,405
Primary income per share (d):
  Net income                                      $0.10       $0.18       $0.48       $0.28
  Average number of common and common
    equivalent shares                           173,736     173,418     173,465     172,648
Fully diluted income per share (d):
  Net income                                      $0.10       $0.18       $0.46       $0.27
  Average number of common and common
    equivalent shares                           183,293     183,030     183,075     182,228
Dividends declared per common share (d)          $0.026      $0.040      $0.040      $0.040
Common stock market price (d)
  High                                           $18.87      $20.60      $20.60      $21.60
  Low                                             15.87       15.80       16.90       17.70


<FN>
(a) Financial information for all quarters reflects the retroactive effect of the November
    1993 merger, accounted for as a pooling of interests, with Fisher-Price.
(b) The nonrecurring charge represents transaction, integration and restructuring costs
    related to the Fisher-Price merger.
(c) Represents income from operations before interest expense and provision for income taxes.
(d) Per share information and market prices for all periods reflect the retroactive effect
    of stock splits distributed to shareholders in January 1994 and June 1992 and the
    November 1993 merger with Fisher-Price.
</TABLE>

                                     49

<PAGE>

NOTE 10 - SUPPLEMENTAL FINANCIAL INFORMATION
- --------------------------------------------

<TABLE>
<CAPTION>
                                                 As of Year-End
                                                ----------------
(In thousands)                                   1993      1992
- ----------------------------------------------------------------
<S>                                           <C>       <C>
Inventories include the following:

     Raw materials and work in process        $ 50,927  $ 59,018
     Finished goods                            169,066   179,877
                                              --------  --------
                                              $219,993  $238,895
                                              ========  ========

Prepaid expenses and other current
  assets include the following:

    Deferred income taxes                     $101,776  $ 29,151
                                              ========  ========

Accrued liabilities include the following:

    Integration and restructuring charge      $ 94,774  $      -
    Advertising and promotion                   80,396    86,306
    Compensation                                58,582    48,590
    Royalties                                   25,917    16,808
    Other                                      138,131   115,466
                                              --------  --------
                                              $397,800  $267,170
                                              ========  ========

<CAPTION>
                                               For the Year
                                         -----------------------
(In thousands)                           1993     1992     1991
- ----------------------------------------------------------------
<S>                                    <C>      <C>      <C>
Selling and administrative expenses
  include the following:

    Research and development           $75,415  $76,619  $55,510
    Provision for doubtful accounts      4,169   21,665    6,560

</TABLE>

Statement of Cash Flows
- -----------------------

For  the  years ended December 31, 1993, 1992 and 1991, cash  paid
for  interest  totaled  $76.1 million,  $67.8  million  and  $62.1
million, respectively.  Cash paid for incomes taxes in each of the
three  years  was $55.7 million, $72.5 million and $52.5  million,
respectively.

       Significant  noncash  investing,  financing  and  operating
activities during 1993 were as follows:

     - The  November 1993 merger with Fisher-Price in a stock-for-
       stock transaction neither used nor provided cash (see  Note
       2).    The  Company's  consolidated  financial  statements,
       consistent  with pooling of interests accounting treatment,
       reflect  retroactive restatement for  the  effects  of  the
       merger.  Accordingly, the assets and liabilities of Fisher-
       Price  and the changes in shareholders' equity as a  result
       of  the  merger  are included in the combined  consolidated
       financial  statements  as of July  1,  1991,  but  are  not
       includable  as  of December 1990 while Fisher-Price  was  a
       division  of The Quaker Oats Company.  Because  the  merger
       transaction neither provided nor used cash with respect  to
       the   combined   companies,  the  effect  of  consolidating
       financial  statement balances as of July  1,  1991  is  not
       reflected in the statements of cash flows.

     - Conversions  by  holders  of $24.3  million  aggregate  par
       value  of the 8% Debentures during the 1993 fourth  quarter
       resulted  in  the issuance of 1,896,580 shares  (post-split
       basis) of the Company's common stock from its treasury.

     - The effects of changes in accounting principles related  to
       the   Company's   adoption  of  Statements   of   Financial
       Accounting  Standards Nos. 106 and 109 in  the  1993  first
       quarter  neither  provided nor used cash, and  accordingly,
       have been excluded from the statement of cash flows.

NOTE 11 - NEW ACCOUNTING PRONOUNCEMENTS
- ---------------------------------------

Postemployment Benefits
- -----------------------

Statement of   Financial Accounting Standards No. 112, "Employers'
Accounting for Postemployment Benefits", is effective  for  fiscal
years beginning after December 15, 1993.  This statement addresses
the treatment of costs related to postemployment plans not already
accounted  for  under  SFAS  Nos. 87 or  106,  and  requires  that
employers  who  provide benefits to former or  inactive  employees
after employment, but before retirement, account for such costs on
an  accrual  basis  rather  than as expenditures  are  made.   The
Company's  practice  has been to accrue its  obligation  for  such
benefits  when circumstances indicate it is probable  a  liability
has  been  incurred  and  the  amount  or  range  of  amounts  are
reasonably estimable.  Therefore, there will be no effect  on  the
Company's financial position and results of operations as a result
of this pronouncement.

Charitable Contributions
- ------------------------

Statement  of  Financial Accounting Standards No. 116, "Accounting
for Contributions Received and Contributions Made", was issued  in
June  1993.   The statement, which is effective for  fiscal  years
beginning  after  December 15, 1994, provides  that  contributions
received or made, including unconditional promises for such gifts,
be  recognized  in  the periods received or  made  at  their  fair
values.   The  Company supports the Mattel Foundation with  annual
cash contributions which currently are accrued monthly in the year
of  the  pledge.  Thus, the statement will have no effect  on  the
Company's results of operations or amount of expense recognized in
any  year, only the timing of recognition with respect to  interim
periods.

                                     50

<PAGE>

                     Mattel, Inc. and Subsidiaries

      MANAGEMENT REPORT ON RESPONSIBILITY FOR FINANCIAL REPORTING
      -----------------------------------------------------------



Management  is  responsible for the preparation of  the  Company's
consolidated  financial statements and the related  financial  and
nonfinancial  information appearing in this  Annual  Report.   The
financial  statements  have  been  prepared  in  accordance   with
generally  accepted accounting principles and, in the  opinion  of
management,  present  fairly  the  Company's  financial  position,
results  of  operations and cash flows.  The financial  statements
necessarily  contain  some amounts that  are  based  on  the  best
estimates and judgments of management.

     The Company maintains accounting and internal control systems
which  management  believes  are adequate  to  provide  reasonable
assurance, in relation to reasonable cost, as to the integrity and
reliability  of the financial statements and as to  protection  of
assets  from  unauthorized use or disposition.  The selection  and
training   of   qualified   personnel,   the   establishment   and
communication  of  accounting  and  administrative  policies   and
procedures, and a program of internal audit are important elements
of these control systems.

      The Company's internal auditors are directed to examine  the
adequacy  and  effectiveness of the Company's system  of  internal
accounting, administrative and operational controls.  They conduct
formal  and  systematic reviews to determine that  operations  are
adequately  controlled and to assure that assets  are  effectively
safeguarded.

      The  Board  of  Directors has appointed an audit  committee,
composed  entirely of nonemployee directors.  The committee  meets
regularly  with  financial management, internal auditors  and  the
independent accountants to review accounting control, auditing and
financial reporting matters.

      Price  Waterhouse, independent accountants, are retained  to
audit  the  Company's  consolidated financial  statements.   Their
report on their audits of the accompanying financial statements is
shown  herein.  This report states that the audits  were  made  in
accordance  with  generally  accepted auditing  standards.   These
standards  do  not  include  a study and  evaluation  of  internal
control  for the purpose of expressing an opinion thereon  but  do
include  a study and evaluation for the purpose of establishing  a
basis  for reliance thereon relative to the scope of their  audits
of these consolidated financial statements.




/s/ Michael G. McCafferty
- -------------------------
Michael G. McCafferty
Executive Vice President and Chief Financial Officer


                     Mattel, Inc. and Subsidiaries

                   REPORT OF INDEPENDENT ACCOUNTANTS
                   ---------------------------------

To the Board of Directors and Shareholders of Mattel, Inc.

In  our  opinion, based upon our audits and the reports  of  other
auditors,  the  accompanying consolidated balance sheets  and  the
related  consolidated statements of operations,  of  shareholders'
equity and of cash flows present fairly, in all material respects,
the  financial  position of Mattel, Inc. and its  subsidiaries  at
December  31,  1993 and 1992, and the results of their  operations
and  their  cash flows for each of the three years in  the  period
ended  December  31,  1993, in conformity with generally  accepted
accounting  principles.   These  financial  statements   are   the
responsibility of the Company's management; our responsibility  is
to  express an opinion on these financial statements based on  our
audits.   We  did not audit the 1992 and 1991 financial statements
of  Fisher-Price,  Inc.  and  its subsidiaries,  which  statements
reflect total assets of $455,198,000 at January 3, 1993 and  total
net  sales of $693,951,000 and $372,994,000 for the periods  ended
January  3,  1993  and  December 29,  1991,  respectively.   Those
statements  were  audited by other auditors whose reports  thereon
have  been  furnished  to  us, and our opinion  expressed  herein,
insofar  as  it  relates to the amounts included for Fisher-Price,
Inc.  and its subsidiaries, is based solely on the reports of  the
other  auditors.  We conducted our audits of these  statements  in
accordance  with  generally  accepted  auditing  standards   which
require  that  we plan and perform the audit to obtain  reasonable
assurance  about  whether the financial  statements  are  free  of
material  misstatement.  An audit includes examining,  on  a  test
basis,  evidence  supporting the amounts and  disclosures  in  the
financial statements, assessing the accounting principles used and
significant  estimates  made  by management,  and  evaluating  the
overall  financial statement presentation.  We  believe  that  our
audits  and  the  reports of other auditors provide  a  reasonable
basis for the opinion expressed above.

      As  discussed in Notes 3 and 4 to the Consolidated Financial
Statements,  the  Company  changed its method  of  accounting  for
income  taxes and for postretirement benefits other than  pensions
in 1993.


/s/ Price Waterhouse
- --------------------
Los Angeles, California
February 8, 1994

                                     51

<PAGE>

                         Mattel, Inc. and Subsidiaries

                            DIRECTORS AND OFFICERS
                            ----------------------
<TABLE>
<CAPTION>

Board of Directors
- ------------------
<S>                             <C>
  John W. Amerman (1)           Chairman and Chief Executive Officer,
                                  Mattel, Inc.

  Jill E. Barad                 President and Chief Operating Officer,
                                  Mattel, Inc.

  Dr. Harold Brown (4)          Senior Managing Director, E.M. Warburg, Pincus &
                                  Co., Inc.

  James A. Eskridge             President, Fisher-Price, Inc.

  Tully M. Friedman (1)(3)      Co-Managing Partner, Hellman & Friedman

  Ronald J. Jackson             Former Chairman, President and Chief Executive
                                  Officer, Fisher-Price, Inc.

  E. Robert Kinney              Former President and Chief Executive Officer,
                                  General Mills, Inc.

  Ronald M. Loeb (3)            Partner, Irell & Manella

  Edward H. Malone (1)(2)(4)    Retired Vice President, General Electric Co.

  John H. Mullin III            Chairman, Ridgeway Farm, Inc.

  Edward N. Ney                 Chairman of the Board of Advisors,
                                  Burson-Marsteller

  William D. Rollnick (1)(2)(3) Chairman, Genstar Rental Electronics, Inc.

  John L. Vogelstein (1)(2)(3)  Vice Chairman and Director, E.M. Warburg,
                                  Pincus & Co., Inc.

  Lindsey F. Williams (4)       President, Mattel International

<FN>
  (1) Member, Executive/Finance Committee, John L. Vogelstein, Chairman
  (2) Member, Compensation/Options Committee, John L. Vogelstein, Chairman
  (3) Member, Audit Committee, William D. Rollnick, Chairman
  (4) Member, Pension Committee, Edward H. Malone, Chairman

<CAPTION>

Executive Officers
- ------------------
<S>                             <C>
  John W. Amerman               Chairman and Chief Executive Officer

  Jill E. Barad                 President and Chief Operating Officer

  James A. Eskridge             President, Fisher-Price, Inc.

  Joseph C. Gandolfo            President, Mattel Operations

  Lindsey F. Williams           President, Mattel International

  Michael G. McCafferty         Executive Vice President and Chief Financial
                                  Officer

  E. Joseph McKay               Senior Vice President, Human Resources and
                                  Administration

  N. Ned Mansour                Senior Vice President, General Counsel and
                                  Secretary

  Gary P. Rolfes                Senior Vice President and Controller

  William Stavro                Vice President and Treasurer

</TABLE>

                                     52

<PAGE>
                  Mattel, Inc. and Subsidiaries

                      CORPORATE INFORMATION
                      ---------------------
<TABLE>

<S>           <C>
Transfer      Mattel, Inc. Common Stock
Agent and     The First National Bank of Boston
Registrar     Shareholder Services Division
              150 Royall Street, Canton, Massachusetts  02021 or
              P.O. Box 644, Boston, Massachusetts  02102
              Telephone: 617-575-2900

              Mattel, Inc. 12.5% Convertible Preference Stock,
              Series F
              Mattel, Inc.
              333 Continental Boulevard
              El Segundo, California  90245

Note          Mattel, Inc. 6-3/4% Senior Notes due May 15, 2000
Trustees      PNC Bank, N.A.
              One Oliver Plaza, 23rd Floor
              Pittsburgh, Pennsylvania  15265

              Mattel, Inc. 6-7/8% Senior Notes due August 1, 1997
              The First National Bank of Boston
              150 Royall Street, Mail Stop 540215
              Canton, Massachusetts  02021 or
              P.O. Box 1618, Boston, Massachusetts  02105

Stock         Mattel, Inc. Common Stock and
Exchange      Mattel, Inc. Preference Share Purchase Rights
Listings      New York and Pacific Stock Exchanges

              Mattel, Inc. 6-7/8% Senior Notes due August 1, 1997
              New York Stock Exchange

Common        As of March 1, 1994, there were approximately 45,000
Shareholders  holders of record of Mattel, Inc. Common Stock

Annual        The Annual Meeting of Shareholders will be held May
Meeting       11, 1994, at 10:00 a.m. in the Manhattan Ballroom of
              the Radisson Plaza Hotel, Manhattan Beach, California

Form 10-K     Mattel's Annual Report to the Securities and
              Exchange Commission on Form 10-K for the year ended
              December 31, 1993, is available upon request by
              writing to the Secretary of the Company, 333
              Continental Boulevard, El Segundo, California  90245

Trademark     Disney characters: [copyright] The Walt Disney Company.
Legends       Happy Meal Magic is a trademark of McDonald's Corporation.
              Nickelodeon is licensed for use by MTV Networks, a
              division of Viacom International, Inc.  Polly Pocket
              and Mighty Max are trademarks owned by Bluebird Toys
              (UK) Ltd., England.

              [copyright] 1994 Mattel, Inc.
              All Rights Reserved
              Printed in USA
</TABLE>

                                     53

<PAGE>

                                                                  Exhibit 21.0
                                                                 (Page 1 of 2)

                         SUBSIDIARIES OF MATTEL, INC.
                         ----------------------------

<TABLE>
<CAPTION>

                                                                 Percentage of
                                                             Voting Securities
                                          Jurisdiction          Owned Directly
                                          in Which               or Indirectly
           Subsidiaries(1)                Organized               By Parent(2)
           ---------------                ------------       -----------------
<S>                                       <C>                <C>
ARCO Toys, Limited                        Hong Kong                     100%
Arcotoys, Inc.                            Delaware                      100%
Croner Toys Limited                       New Zealand                    60%
Far West Insurance Company, Limited       Bermuda                       100%
Fisher-Price, Inc.                        Delaware                      100%
  Fisher-Price, N.V.                      Belgium                       100%
  Fisher-Price, Inc.                      Canada                        100%
  Fisher-Price S.A.R.L.                   France                        100%
  Fisher-Price Beteiligungs-G.m.b.H.      Germany                       100%
    Fisher-Price Spielwaren-G.m.b.H.      Germany                       100%
  Fisher-Price (Hong Kong) Ltd.           Hong Kong                     100%
  Fisher-Price, S.r.l.                    Italy                         100%
  Fisher-Price de Acuna, S.A.
    de C.V.                               Mexico                        100%
  Fisher-Price de Mexico,
    S.A. de C.V.                          Mexico                        100%
  Fisher-Price de Baja California,
    S.A. de C.V.                          Mexico                        100%
  Fisher-Price, S.A.                      Spain                         100%
  Fisher-Price Ltd.                       U.K.                          100%
  Fisher-Price Toys Ltd.                  U.K.                          100%
International Games, Inc.                 Delaware                      100%
  International Games, Ltd.               Cayman Islands                100%
Mabamex, S.A. de C.V.                     Mexico                        100%
Mattel B.V.                               The Netherlands               100%
Mattel Chile S.A.                         Chile                         100%
Mattel Espana, S.A.                       Spain                         100%
Mattel Europa B.V.                        The Netherlands               100%
Mattel France S.A.                        France                        100%
  Corolle S.A.                            France                        100%
Mattel GmbH                               Germany                       100%
  Mattel Toys K.F.T.                      Hungary                       100%
  Mattel Spol. S.R.O.                     Czech Republic                100%

<FN>
(1) All of the subsidiaries listed above are included in the Consolidated
    Financial Statements.  Four are not named because, when considered in
    the aggregate, they do not constitute a significant subsidiary.
    Furthermore, approximately fifteen subsidiaries are inactive and
    financial statements are not prepared for such companies.
(2) Parent refers to Mattel, Inc. (a Delaware corporation) and excludes
    Directors' qualifying shares.

</TABLE>
<PAGE>

                                                                 Exhibit 21.0
                                                                 (Page 2 of 2)

                         SUBSIDIARIES OF MATTEL, INC.
                         ----------------------------

<TABLE>
<CAPTION>
                                                                 Percentage of
                                                             Voting Securities
                                          Jurisdiction          Owned Directly
                                          in Which               or Indirectly
           Subsidiaries(1)                Organized               By Parent(2)
           ---------------                ------------       -----------------
<S>                                       <C>                <C>
Mattel Gesellschaft m.b.H.                Austria                       100%
Mattel Holding, Inc.                      Delaware                      100%
  Mattel U.K. Limited                     U.K.                          100%
Mattel Holdings Limited                   Canada                        100%
  Mattel Canada Inc.                      Canada                        100%
Mattel I., Inc.                           Delaware                      100%
  Mattel Toys, S.r.l.                     Italy                         100%
    Mattel A.E.B.E.                       Greece                        100%
    Mattel A.G.                           Switzerland                   100%
    Mattel Manufacturing Europe, S.r.l.   Italy                         100%
Mattel K.K.                               Japan                         100%
Mattel (K.L.) Sdn.Bhd.                    Malaysia                      100%
Mattel (Malaysia) Sdn.Bhd.                Malaysia                      100%
Mattel Overseas, Inc.                     California                    100%
  Mattel Toys Vendor Operations Limited   Hong Kong                     100%
Mattel Pty. Limited                       Australia                     100%
Mattel Realty Corporation                 Delaware                      100%
Mattel, S.A. de C.V.                      Mexico                        100%
  Mattel Servicios, S.A. de C.V           Mexico                        100%
  Mattel de Mexico, S.A. de C.V.          Mexico                        100%
Mattel Sales Corp.                        California                    100%
Mattel Scandinavia A/S                    Denmark                       100%
Mattel T Company Limited                  Hong Kong                     100%
Mattel Tools Sdn.Bhd.                     Malaysia                      100%
Mattel Toys, Inc.                         California                    100%
Mattel Toys (HK) Limited                  Hong Kong                     100%
Mattel Toys (Singapore) Pte. Ltd.         Singapore                     100%
Montoi S.A. de C.V.                       Mexico                        100%
P.T. Mattel Indonesia                     Indonesia                      95%
Precision Moulds Limited                  Hong Kong                     100%

<FN>
(1) All of the subsidiaries listed above are included in the Consolidated
    Financial Statements.  Four are not named because, when considered in
    the aggregate, they do not constitute a significant subsidiary.
    Furthermore, approximately fifteen subsidiaries are inactive and
    financial statements are not prepared for such companies.
(2) Parent refers to Mattel, Inc. (a Delaware corporation) and excludes
    Directors' qualifying shares.

</TABLE>

<PAGE>

                                                                   Exhibit 23.0

                       CONSENT OF INDEPENDENT ACCOUNTANTS
                       ----------------------------------


We hereby consent to the incorporation by reference in each of the five
Registration Statements on Form S-8 (No. 33-52723, No. 33-14717, No. 33-51454,
No. 33-34920 and No. 33-57082) and in each Prospectus constituting part of the
two Registration Statements on Form S-3 (No. 33-40434 and No. 33-46947) of
Mattel, Inc. and its subsidiaries of our report dated February 8, 1994,
appearing on page 51 of the December 31, 1993 Annual Report to Shareholders
which is incorporated by reference in this Annual Report on Form 10-K.  We also
consent to the incorporation by reference of our report on the Financial
Statement Schedules, which appears on page 30 of the Company's Annual Report on
Form 10-K.




/s/ PRICE WATERHOUSE
- -----------------------
Los Angeles, California
March 24, 1994


<PAGE>

                                                                   EXHIBIT 23.1

                       CONSENT OF INDEPENDENT ACCOUNTANTS
                       ----------------------------------


As independent public accounts we hereby consent to the incorporation of our
report included in this Form 10-K, into Mattel, Inc.'s previously filed
Registration Statements on Form S-8 File Nos. 33-52723, 33-14717, 33-51454,
33-34920, and 33-57082 and into Mattel, Inc.'s Prospectus constituting part of
the two Registration Statements on Form S-3 File Nos. 33-40434 and 33-46947.




/s/ ARTHUR ANDERSEN & CO.
- -------------------------
Rochester, New York
March 23, 1994


<PAGE>
                                                                   EXHIBIT 23.2


                       CONSENT OF INDEPENDENT ACCOUNTANTS
                       ----------------------------------


We consent to the incorporation by reference in the Registration Statements of
Mattel, Inc. on Form S-8 (No. 33-52723, No. 33-14717, No. 33-51454, No. 33-34920
and No. 33-57082) and on Form S-3 (No. 33-40434 and No. 33-46947) of our report
dated February 4, 1993, on our audit of the consolidated financial statements
and financial statement schedules of Fisher-Price, Inc. as of January 3, 1993
and for the fiscal year then ended, which report is included in this Annual
Report on Form 10-K.




/s/ COOPERS & LYBRAND
- ----------------------
Rochester, New York
March 22, 1994



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