MAYTAG CORP
8-K, 1997-07-17
HOUSEHOLD APPLIANCES
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                                    Form 8-K


                                 CURRENT REPORT

Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934


Date of Report (Date of
earliest event reported):  July 17, 1997


                          Commission file number 1-655


                               MAYTAG CORPORATION


A Delaware Corporation        I.R.S. Employer Identification No. 42-0401785


403 West Fourth Street North, Newton, Iowa 50208


Registrant's telephone number:  515-792-7000





                                       N/A
         (Former name or former address, if changed since last report.)
















                                   Page 1 of 4<PAGE>





Item 5.  Other Events

     On July 17, 1997 the Company issued a press release on its second quarter
and first half of 1997 results and included an update of information regarding a
major customer, Montgomery Ward, which filed for Chapter 11 bankruptcy
protection on July 7.

     A copy of the Company's press release issued July 17, 1997 is attached as
Exhibit 99(a) and is incorporated herein by reference.


Item 7.  Financial Statements and Exhibits

(c)Exhibits.

     The exhibits accompanying this report are listed in the accompanying
Exhibit Index.




































                                        2<PAGE>





     Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.




                                    Maytag Corporation
                                         (Registrant)

                                    By: s/s G. J. Pribanic                
                                        G. J. Pribanic
                                        Chief Financial Officer



     July 17, 1997  
       (Date)



































                                        3<PAGE>





                                  EXHIBIT INDEX

                    The following exhibit is filed herewith.


Exhibit No.              Exhibit

    99(a)             Press Release.













































                                     4<PAGE>











             MAYTAG'S SECOND QUARTER SALES UP NEARLY 8 PERCENT


     NEWTON, IOWA--(July 17, 1997)--Maytag's sales in the second quarter of

this year rose 7.9 percent over the second quarter of 1996, while net

income was off slightly from the year-earlier period.

     Consolidated sales in the quarter increased to $814.5 million and

included $26.3 million in sales from Maytag's China joint venture formed

last fall.  Sales were $754.6 million in last year's second period.

     Operating income was $88.4 million in the quarter, up 8 percent from

$81.8 million a year ago.  Net income was $43.8 million (45 cents a share),

compared to last year's second quarter record of $44.3 million (43 cents a

share). 

     Discussing the results, Maytag Chairman and Chief Executive Officer

Leonard A. Hadley said, "Sales of Hoover brand floor care products and

Dixie-Narco vending equipment continued to be strong in the second quarter,

and Maytag's commercial laundry equipment business benefitted from our new

high-efficiency, horizontal-axis washer.  Sales were up for Maytag

International, which handles export sales and licensing agreements, and our

China joint venture had another successful quarter.

     "Major appliances, our largest product category, posted a slight sales

increase for the quarter in an intensely competitive business environment. 

Sales of the new Maytag and Jenn-Air brand refrigerators were exceptionally

strong.  Maytag laundry equipment and dishwashers, plus Magic Chef cooking

appliances, also experienced quarterly gains in unit sales.  We noted some

weakness in other branded product categories and in private label sales.

     "As expected, operating income for major home appliances was somewhat
     
                                   <PAGE>

                                                                          2



depressed by costs associated with the initial production of our new

products, aggressive merchandising programs and added costs involving our

recently established regional product distribution centers. 

     "Net income was impacted by higher interest expense in this year's

second quarter, compared to the second quarter of 1996. 

     "Looking ahead, we continue to believe 1997 will be another good year

for Maytag.  Our new products and models should help generate increased

sales in the second half of this year, and some costs associated with the

new product initiatives will decrease."

     Maytag's North American home appliance segment (major appliances and

floor care products) reported record second quarter sales of $724.6 million

and operating income of $84.6 million.  A year ago, second quarter sales

were $709.5 million and operating income was $85.2 million.

     Dixie-Narco's vending equipment sales rose to $63.7 million, versus

$45.1 million a year ago.  Operating income was $7.7 million, compared to

$3 million in the second quarter of 1997  when the company experienced

production-related problems.

     Maytag's China joint venture with Hefei Rongshida reported second

quarter sales of $26.3 million and operating income of $2.6 million.

                              First Half 1997

     Maytag's consolidated sales in the first six months of this year were

$1.607 billion, up 8.2 percent from $1.486 billion in last year's first

half.  Operating income was $164.9 million, versus $118.5 million last year

after a $40 million restructuring charge. 

     Net income in the first half of 1997 was $82.3 million (84 cents a

share), compared to $60.5 million (58 cents a share).  Excluding the 
                                
                                <PAGE>

                                                                          3


restructuring charge, last year's first half net income was $84.9 million

(82 cents a share). 

     Maytag's North American home appliance segment reported first half

sales of $1.426 billion and operating income of $158.1 million.  A year

ago, first half sales were $1.392 billion and operating income was $123.9

million, after the $40 million restructuring charge.

     Dixie-Narco's first half sales rose to $119.6 million, versus $93.7

million a year ago.  Operating income was $14.3 million, compared to $8.9

million in the first half of last year.

     Maytag's China joint venture had sales of $61.7 million in the first

half of this year and operating income of $6.1 million.

     Discussing a current situation, Hadley noted that the corporation

faces unresolved issues involving a major customer, Montgomery Ward, which

filed for Chapter 11 bankruptcy protection on July 7.  At the time of the

filing, after adjustments which should be available in bankruptcy, Maytag

had accounts receivables due from Montgomery Ward of approximately $39

million.  

     Hadley said, "It is too early to determine when and to what extent the

amount due from Montgomery Ward will be recovered.  Based on information

currently available, we have a reserve for the portion of this account we

consider to be at risk.  We continue to evaluate this situation and are

having discussions with Montgomery Ward regarding our relationship as they

restructure their business, operating under the auspices of bankruptcy

court."  

     Maytag Corporation is a leading producer of major home appliances,

floor care products and vending equipment.  Its well-known brands include

                                <PAGE>

                                                                          4



Maytag, Jenn-Air, Hoover, Magic Chef and Admiral.  Dixie-Narco is the

corporation's vending equipment manufacturer.  Maytag's joint venture in

China is with Hefei Rongshida, one of the country's leading washing machine

companies.

                                   * * * 

CPI9715

Media Contact:                          Additional Information:
James G. Powell                         http://www.maytagcorp.com
Maytag Communications
515-791-8392<PAGE>


                                                                          5



              SECOND QUARTER SALES AND EARNINGS RECONCILIATION


                          NET SALES (in thousands)

                             1997         1996       %Change
Home appliances
     North America        $ 724,569    $ 709,511     +  2.1
     Asia                    26,255   
Vending equipment            63,717       45,108     + 41.3

Consolidated              $ 814,541    $ 754,619     +  7.9


                      OPERATING INCOME (in thousands)
                                      
                             1997         1996       %Change
Home appliances
     North America        $  84,596    $  85,172     -  0.7
     Asia                     2,625   
Vending equipment             7,739        3,017     +156.5
General corporate            (6,574)      (6,370)

Consolidated              $  88,386    $  81,819     +  8.0


                         NET INCOME (in thousands)
                                      
                             1997         1996       %Change


Reported                  $  43,783    $  44,343     -  1.3


                             EARNINGS PER SHARE

                             1997         1996       %Change


Reported                  $  0.45       $  0.43      +  4.7


Weighted average shares
outstanding (thousands)    97,785       102,604      -  4.7 <PAGE>


                                                                          6



                FIRST HALF SALES AND EARNINGS RECONCILIATION


                          NET SALES (in thousands)

                             1997         1996       %Change
Home appliances
     North America       $1,425,729   $1,392,161      + 2.4
     Asia                    61,708   
Vending equipment           119,573       93,704      +27.6

Consolidated             $1,607,010   $1,485,865      + 8.2


                      OPERATING INCOME (in thousands)
                                      
                             1997         1996       %Change
Home appliances
     North America        $ 158,103    $ 163,901      - 3.5
     Restructuring charge                (40,000)
     Asia                     6,149   
Vending equipment            14,300        8,940      +60.0
General corporate           (13,666)     (14,321)

Consolidated              $ 164,886    $ 118,520      +39.1


                         NET INCOME (in thousands)
                                      
                             1997         1996       %Change

Comparative               $  82,283    $  84,861      - 3.0
Restructuring charge
     (after-tax)                         (24,400) 

Reported                  $  82,283    $  60,461      +36.1


                             EARNINGS PER SHARE

                             1997         1996       %Change

Comparative               $  O.84       $  0.82       + 2.4
Restructuring charge                      (0.24) 

Reported                  $  0.84       $  0.58       +44.8

Weighted average shares
outstanding (thousands)    97,700       103,667       - 5.8 <PAGE>


MAYTAG CORPORATION -
CONDENSED STATEMENTS OF CONSOLIDATED INCOME (UNAUDITED)
(In thousands, except per share data)
                           Second Quarter Ended       Six Months Ended
                                 June 30                   June 30
                            1997         1996         1997        1996
_________________________________________________________________________

Net sales...............  $ 814,541   $ 754,619    $1,607,010  $1,485,865
Cost of sales...........    590,096     547,404     1,173,083   1,076,223

   Gross profit ........    224,445     207,215       433,927     409,642

Selling, general and
administrative expenses.    136,059     125,396       269,041     251,122
Restructuring charge....                                           40,000    
   Operating income ....     88,386      81,819       164,886     118,520

Interest expense........    (14,431)    (10,458)      (29,142)    (21,360)
Other - net.............    ( 1,601)        891           478       1,955

   Income before 
   income taxes and 
   minority interest....     72,354      72,252       136,222      99,115 

Income taxes............     27,728      27,909        51,872      38,654

   Income before 
   minority interest....     44,626      44,343        84,350      60,461 

Minority interest.......       (843)                   (2,067)           

   Net income .......... $   43,783   $  44,343     $  82,283   $  60,461 
==========================================================================
Earnings per common share:

   Net income .......... $     0.45    $   0.43     $    0.84   $    0.58 
==========================================================================
Weighted average shares
outstanding.............      97,785     102,604        97,700     103,667
__________________________________________________________________________
<PAGE>

MAYTAG CORPORATION - 
CONDENSED STATEMENTS OF CONSOLIDATED FINANCIAL CONDITION
(In thousands)
                                                                               
                                                 June 30         Dec. 31
                                                    1997            1996
                                               (unaudited)
__________________________________________________________________________

ASSETS

Current assets
Cash and cash equivalents....................   $   33,770      $   27,543
Accounts receivable - net....................      511,328         462,882
Inventories..................................      366,400         327,136
Deferred income taxes........................       30,266          30,266
Other current assets.........................       45,908          57,132

    Total current assets.....................      987,672         904,959

Noncurrent assets............................      555,635         573,096

Property, plant and equipment ...............      894,125         851,885

    Total assets ............................   $2,437,432      $2,329,940
==========================================================================

LIABILITIES AND SHAREOWNERS' EQUITY

Current liabilities
Accounts payable and accrued expenses........   $  448,736      $  455,435
Notes payable and
  current maturities of long-term debt.......      162,417         114,576

    Total current liabilities................      611,153         570,011

Deferred income taxes .......................       27,115          27,012

Long-term debt ..............................      479,100         488,537

Postretirement benefits other than pensions..      451,536         447,415

Other noncurrent liabilities ................      157,694         152,998

Minority interest ...........................       72,044          69,977

Shareowners' equity .........................      638,790         573,990

    Total liabilities and shareowners' equity   $2,437,432      $2,329,940
==========================================================================
<PAGE>



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