<PAGE>
FILE NO. 33-65135
RULE 424(B)(3)
PROSPECTUS SUPPLEMENT
(TO PROSPECTUS DATED APRIL 4, 1996)
(TO PROSPECTUS SUPPLEMENT DATED APRIL 10, 1996)
PROSPECTUS NUMBER: 1406
DATED: OCTOBER 1, 1996
MERRILL LYNCH & CO., INC.
MEDIUM-TERM NOTES, SERIES B
DUE NINE MONTHS OR MORE FROM DATE OF ISSUE
FLOATING RATE NOTES
<TABLE>
<CAPTION>
<S> <C>
BASE RATE: Fed Funds (Prior Day H.15)
INDEX MATURITY: One Day
TRADE DATE: October 1, 1996
SETTLEMENT DATE: October 7, 1996
MATURITY DATE: October 7, 1997
REDEMPTION DATE: N/A
OPTIONAL REPAYMENT DATES: N/A
SPREAD: 0.130%
(plus thirteen bps)
SPREAD MULTIPLIER: N/A
MAXIMUM INTEREST RATE: N/A
MINIMUM INTEREST RATE: N/A
INTEREST RESET DATES: Daily
INTEREST PAYMENT DATES: Quarterly, on the 7th of January, April, July and October
commencing January 1997 through Maturity, subject to
following business day convention.
INITIAL INTEREST RATE: TBD, October 7, 1996
FORM: Book-entry
</TABLE>