APPLIED MATERIALS INC /DE
DEFA14A, 1999-03-29
SPECIAL INDUSTRY MACHINERY, NEC
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<PAGE>   1
 
                                  SCHEDULE 14A
                                 (RULE 14A-101)
 
                    INFORMATION REQUIRED IN PROXY STATEMENT
 
                            SCHEDULE 14A INFORMATION
          PROXY STATEMENT PURSUANT TO SECTION 14(A) OF THE SECURITIES
                    EXCHANGE ACT OF 1934 (AMENDMENT NO.   )
 
Filed by the Registrant [X]
 
Filed by a Party other than the Registrant [ ]
 
Check the appropriate box:
 
<TABLE>
<S>                                             <C>
[ ]  Preliminary Proxy Statement                [ ]  Confidential, for Use of the Commission
                                                     Only (as permitted by Rule 14a-6(e)(2))
[ ]  Definitive Proxy Statement
[X]  Definitive Additional Materials
[ ]  Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12
</TABLE>
                            APPLIED MATERIALS, INC.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)
 
- --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if other than the Registrant)
 
Payment of Filing Fee (Check the appropriate box):
 
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[ ]  Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.
 
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          pursuant to Exchange Act Rule 0-11 (set forth the amount on which the
          filing fee is calculated and state how it was determined):
 
     (4)  Proposed maximum aggregate value of transaction:
 
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[ ]  Fee paid previously with preliminary materials:
 
[ ]  Check box if any part of the fee is offset as provided by Exchange Act Rule
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     previously. Identify the previous filing by registration statement number,
     or the Form or Schedule and the date of its filing.
 
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<PAGE>   2
                      [APPLIED MATERIALS, INC. LETTERHEAD]



March 26, 1999

Dear Applied Materials Stockholder:

     By now, you have received considerable information concerning the State of 
Wisconsin Investment Board's proposal to amend our Company's bylaws. Since the 
purpose of your voting guidelines is to assist you in making voting decisions 
that maximize stockholder value, we ask that you make your decision concerning 
this proposal based upon the following specific circumstances regarding our 
Company:

     o    Our stockholder rights plan is our most effective defense against an
          unsolicited, lowball or unfair offer.

     o    We believe that the Company's excellent financial performance to date
          establishes our Board of Directors' commitment to maximizing value for
          our stockholders. A FORTUNE magazine survey of Fortune 500 companies
          for the ten year period from 1987 through 1997 ranked the Company
          FIRST based on growth in earnings per share and TENTH based on highest
          total return to investors.

     o    As we have for many years, our Board will ensure that independent,
          outside directors continue to represent a majority of the Board.
          Qualified independent directors like ours are free of any conflicts of
          interest which might preclude them from acting in the best interest of
          stockholders in the face of a takeover bid.

     o    If we extend our existing rights plan or adopt a new plan, we intend
          to include "shareholder friendly" Three-Year Independent Director
          Evaluation ("TIDE") provisions. The increased and active role which
          our independent directors would play as to any rights plan with TIDE
          provisions addresses stockholder concerns that the plan could be used
          improperly to entrench management or block an offer which is in the
          stockholders' best interest.

     o    We believe that stockholder approval requirements, chewable provisions
          and referendum mechanisms undermine two important advantages a
          stockholder rights plan like ours provides:

          - First, rights plans like ours encourage a would-be acquiror to
            negotiate with the board of directors. Through such negotiations,
            the board has the opportunity to obtain the highest possible price
            for the company should the company be sold to this acquiror or
            someone else.

          - Second, rights plans like ours enable the board of directors to
            develop and implement alternatives to a takeover bid which maximize
            value for stockholders.
<PAGE>   3

     o    Additionally, a requirement for a stockholder vote on a rights plan or
          a takeover bid would impair the Board's ability to maximize
          stockholder value by:

          - Giving the hostile raider no reason to negotiate an offer, no matter
            how lowball or coercive or inadequate;

          - Encouraging stockholders -- especially short term speculative 
            investors who buy stocks in companies "in play" -- to favor the
            hostile raider's first offer; and

          - Restricting your Board's ability and limiting its time to develop
            alternatives before a vote is taken.

     o    Lastly, your Board believes, based upon the opinion of the Company's
          counsel, that the proposed binding bylaw amendment would be invalid
          under Delaware law.

                                * * * * * * * *

     The real issue raised by SWIB's proposal is: what is the best way to 
maximize value for all Applied Materials stockholders in the event we receive a 
takeover bid?

                   IN THIS REGARD, WE FAVOR A NEW RIGHTS PLAN
                    WITH TIDE PROVISIONS. WE HOPE YOU AGREE.
                 PLEASE VOTE AGAINST THE STOCKHOLDER PROPOSAL.

Sincerely,


James C. Morgan


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