DALLAS GOLD & SILVER EXCHANGE INC /NV/
10KSB, 1997-03-10
JEWELRY STORES
Previous: HIGH YIELD BOND TRUST, DEF 14A, 1997-03-10
Next: NORFOLK SOUTHERN CORP, SC 14D1/A, 1997-03-10



                    U. S. SECURITIES AND EXCHANGE COMMISSION
                             Washington, D. C. 20549

                                   FORM 10-KSB
(Mark One)
 ( x )   Annual Report pursuant to Section 13 or 15 (d) of the
         Securities Exchange Act of 1934 (Fee Required)
For the Fiscal year ended          December 31, 1996         or
                          ----------------------------------

 (   )   Transition Report under Section 13 or 15 (d) of the
         Securities Exchange Act of 1934 (No Fee Required)
For the transition period from_________________to______________
Commission file number     1-11048
                      ---------------
                      Dallas Gold and Silver Exchange, Inc.
                   (formerly The American Pacific Mint, Inc.)
                  --------------------------------------------
                        (Name of small business issuer)

      NEVADA                            88-0097334
- -----------------------------    ----------------------------
(State or other jurisdiction    (I.R.S.Employer Identification
 incorporation or organization)   Number)

2817 Forest Lane, Dallas, Texas                 75234
- ----------------------------------------     ----------
(Address of Principal Executive Offices)     (Zip Code)

Issuer's  telephone  number,  including  area  code  (972)  484-3662  Securities
registered under Section 12(b) of the Exchange Act:  ---------------

  Title of each class      Name of each exchange on which registered
- ----------------------    -------------------------------------------
     COMMON STOCK                AMERICAN STOCK EXCHANGE
   $ .01 par value                 EMERGING COMPANIES
Securities registered pursuant to Section 12 (g) of the Exchange Act:
                             NONE
- ---------------------------------------------------------------------
                       (Title of Class)

Check  whether the issuer (1) filed all reports  required to be filed by Section
13 or 15 (d) of the  Exchange Act during the past 12 months (or for such shorter
period that the registrant was required to file such reports),  and (2) has been
subject to such filing requirement for the past 90 days. Yes x No
                                                             --  --
Check if there is no disclosure of delinquent  filers in response to Item 405 of
Regulation  S-B is not  contained  in  this  form,  and no  disclosure  will  be
contained,  to the  best of  registrant's  knowledge,  in  definitive  proxy  or
information statements incorporated by reference in Part III of this Form 10-KSB
or any amendment to this Form 10-KSB. [X]
                                      ---
During fiscal year ended December 31, 1996, total revenues were $ 13,949,126.

As of March 3, 1997,  the  aggregate  market  value of the voting  stock held by
non-affiliates of the registrant was $ 3,297,573.

As of March 3, 1997, 4,420,232 shares of Common Stock were outstanding.

Documents  incorporated  by reference:  Portions of the proxy  statement for the
annual  shareholders'  meeting  to be held June 9,  1997,  are  incorporated  by
reference into Part III.
<PAGE>



                                     PART I

ITEM 1.   DESCRIPTION OF BUSINESS

Dallas Gold and Silver  Exchange,  Inc. (the  "Company")  (formerly The American
Pacific Mint, Inc.) was incorporated in Nevada in September 1965.

Through its wholly-owned subsidiary, DGSE Corporation, the Company sells jewelry
and bullion  products  to both retail and  wholesale  customers  throughout  the
United States and makes  collateralized  loans to  individuals.  During the last
three years the Company has  focused  its efforts  toward  expanding  its retail
jewelry  operations.  Management  expects this trend to continue until such time
that interest in precious  metals results in  significantly  higher gross profit
margins on bullion related products. The Company's products are marketed through
its facility in Dallas, Texas.

During  1993 the Company  founded  DLS  Financial  Services,  Inc.  ("DLS") as a
wholly-owned subsidiary corporation which provides consulting services involving
the reorganization of other business enterprises (primarily enterprises that are
or have been  involved  in  proceedings  under  Chapter 11 of the United  States
Bankruptcy  Code).  The Company  offers these  services  through its facility in
Dallas, Texas.

During  1992  the  Company  founded  Dallas  Global  Travel,  Inc.("DGT")  as  a
wholly-owned  subsidiary  corporation which provides travel planning and related
services to both business and pleasure travelers.  The travel agency operates in
the Company's principal executive office facility in Dallas, Texas.

During 1995 the Company  developed a World Wide Web Site on the Internet  called
the Computer Jewelry  Exchange.  Customers can buy and sell items of jewelry and
are free to set their own prices in an interactive  market. For its services the
Company receives a fee from the seller.  In addition,  the Company may offer for
sale its own inventory.  During 1996 the Company also offered  customers current
quotations for precious metals prices on the internet.  The Company offers these
services through its facility in Dallas, Texas.

In January 1997, the Company formed a new  wholly-owned  subsidiary,  Eye Media,
Inc. On January 28, 1997,  Eye Media,  Inc.  purchased  certain  assets owned by
National  Media Mail,  Inc. and hired nine former  employees  of National  Media
Mail, Inc. The assets purchased  include rights,  title and interest in a patent
pending and a registered service mark for ("The Gathering"),  one of the largest
college web sites on the internet.  Eye Media, Inc. is an internet/intranet  web
site development company and sells advertising on The Gathering. Eye Media, Inc.
operates in a leased facility in Newport Beach, California.


                                       2
<PAGE>
Products and Services
- ---------------------

The Company's  jewelry  operations  include  sales to both  wholesale and retail
customers.  The Company sells finished jewelry,  gem stones,  and findings (gold
jewelry  components)  and makes custom  jewelry to order.  Jewelry  inventory is
readily  available from wholesalers  throughout the United States.  In addition,
the Company purchases inventory from pawn shops and individuals. During the last
three years  management  has focused its  efforts  toward  expanding  its retail
jewelry  business.  Additional  resources have been invested in advertising  and
additional staff has been added in jewelry sales and jewelry and watch repair.

The  Company's  bullion  trading  operations  buy and sell all forms of precious
metals products including United States and other government coins,  medallions,
art bars and trade unit bars.

Bullion  products,  which are purchased and sold based on current market pricing
and sales commitments,  are often sold prior to the purchase of the product. The
Company  protects  itself  from  gains  or  losses  in its  inventory  position,
including  purchase  and sale  commitments,  by hedging its net  position in the
precious  metals futures  markets when  necessary.  During the three years ended
December 31, 1996, the Company did not engaged in any hedging transactions.  The
availability  of precious metal products is a function of price as virtually all
bullion items are actively  traded.  Precious  metals sales amounted to 39.6% of
total sales for 1996, 45.3% in 1995 and 41.7% in 1994. The decrease from 1995 to
1996  reflects the  Company's  decision to  concentrate  its  activities  in its
jewelry  operations  because of the higher current gross margins in this portion
of the  Company's  business.  The  increase  from 1994 to 1995 was a result of a
decline in jewelry sales. (For further details,  see Item 6 below).  The Company
did not have any customer or supplier that  accounted for more than 10% of total
sales or purchases  during 1996,  1995 or 1994. Pawn loans ("loans") are made on
the pledge of tangible personal property,  primarily jewelry, for one month with
an automatic  sixty-day extension period ("loan term"). Pawn service charges are
recorded on a constant yield basis over the loan term.If the loan is not repaid,
the  principal  amount  loaned plus  accrued  pawn  service  charges  become the
carrying value of the forfeited collateral and is transferred to inventory which
is recovered  through sale.  Although revenues from the Company's pawn loans are
not  significant,  management  believes  this  activity  to be a good  source of
jewelry inventory and provides an excellent return on investment.

Through  its  wholly-owned  subsidiary,  DLS,  the Company  provides  insolvency
advisory  services  primarily  to  business  enterprises  that are or have  been
involved in proceedings  under Chapter 11 of the United States  Bankruptcy Code.
Services  provided by the Company  include  assistance  in  developing  plans of
reorganization, negotiations with creditors and general management advice.


                                       3
<PAGE>
Products and Services  (continued...)

The Company earns a cash fee and or equity participation in the organizations to
which it provides services.  The Company expects to accept only a limited number
of assignments  each year which meet the criteria of having  significant fee and
or substantial growth potential.  Where equity participation is involved, as the
client enterprises mature, the Company plans to sell its equity interest subject
to  compliance  with  state  and  federal  securities  law in order  to  provide
non-dilutive  resources  for  the  expansion  of the  Company's  other  business
activities or will distribute the equity or cash from the sale of such equity of
client  companies to the  stockholders  of the Company as  dividends  subject to
compliance with state and federal securities law.

During  1996,  1995  and  1994,  the  Company  provided  consulting  advice  and
participated in seven such  reorganizations.  As a result,  the Company received
consulting  revenues in the amount of $ 40,000 in 1996,  $ 271,414 in 1995 and $
87,463 in 1994 and became a stockholder in three of the  enterprises  with which
it had a consulting relationship.

During  1996 and 1995,  the  Company  sold in the open market a portion of these
securities   and  realized   gains  the  amount  of  $  639,684  and  $  61,687,
respectively. In addition, during 1996 and 1995 the Company had unrealized gains
on trading securities in the amount of $871,865 and $ 49,998,  respectively.  As
of December 31, 1996 the  Company's  investment in these  enterprises  totaled $
1,913,656. Also, the Company adopted Statement of Financial Accounting Standards
No. 115 (SFAS No. 115"),  "Accounting for Certain Investments in Debt and Equity
Securities", effective January 1, 1994.

During 1992,  the Company  began  offering a full range of business and pleasure
travel planning and related services through its wholly-owned  subsidiary,  DGT.
The travel agency is operated in the  Company's  principal  executive  office in
Dallas,  Texas.  As a result,  it is uniquely  positioned  to  capitalize on the
Company's  customer base providing  services which are entirely  compatible with
the Company's other business activities.

During 1995 the Company  developed a World Wide Web Site on the Internet  called
The Computer Jewelry Exchange.  This web site is a fully integrated live trading
market in jewelry  items on the  internet.  Customers  can buy and sell items of
jewelry and are free to set their own prices in an interactive  market.  For its
services,  the Company  collects a listing fee and a sales  commission  from the
seller. In addition, the Company may offer for sale its own inventory.


                                       4
<PAGE>
Products and Services  (continued...)

In April 1996 the Company  began  operating an  additional  web site.  This site
allows paid  subscribers  unlimited  access to current  quotations for prices on
approximately 200 precious metals, coins and other bullion related products. The
site is  integrated  with The  Computer  Jewelry  Exchange and is located on the
Company's server at http://www.dgse.com.

In an effort to expand its  internet  activities,  in January  1997 the  Company
formed a new wholly-owned  subsidiary,  Eye Media, Inc. On January 28, 1997, Eye
Media,  Inc.  purchased  certain assets owned by National  Media Mail,  Inc. and
hired nine former  employees of National Media Mail,  Inc. The assets  purchased
include rights,  title and interest in a patent pending and a registered service
mark  for  ("The  Gathering"),  one of the  largest  college  web  sites  on the
internet.  Eye Media, Inc. is an internet/intranet  web site development company
and sells advertising on The Gathering. The Company plans for Eye Media, Inc. to
significantly  upgrade The Computer  Jewelry  Exchange web site during the first
quarter of 1997 and to aggressively pursue other web site development contracts.
Eye Media, Inc. operates in a leased facility in Newport Beach, California.  The
assets  purchased  and the  purchase  price were not  material to the  financial
statements of the Company.


Sales and Marketing
- -------------------

All Company  activities other than DLS rely heavily on local  television,  print
media,  pamphlets,  and brochures to attract retail customers.  Solicitations of
wholesale  customers are made through local print media,  direct  mailings,  and
direct contact.  Marketing activities emphasize what the Company perceives to be
the  attractiveness  of its  pricing  and its  customer  service.  DLS relies on
professional contacts of the Company's Chairman in order to attract new clients.

The Company  markets its  bullion  trading  services  through a  combination  of
advertising  in national  coin  publications,  local print  media,  and coin and
bullion wire services.  Trades are primarily with coin and bullion  dealers on a
"cash  on  confirmation"  basis  which is  prevalent  in the  industry.  Cash on
confirmation simply means that once credit is approved the buyer remits funds by
mail or wire  concurrently  with the mailing of the  precious  metals.  Customer
orders for bullion  trades are  customarily  delivered  within three days of the
order or upon clearance of funds  depending on the customer's  credit  standing.
Consequently, there was no significant backlog for bullion orders as of December
31, 1996, 1995 or 1994.  Company  backlogs for fabricated  jewelry products were
also insignificant as of December 31, 1996, 1995 and 1994.


                                       5
<PAGE>
Seasonality
- -----------

The retail jewelry business is seasonal. The Company realized 34.6% and 33.7% of
its annual jewelry sales in the fourth quarters of 1996 and 1995, respectively.

While the Company's bullion business is not seasonal,  management believes it is
directly  impacted  by  the  perception  of  inflation   trends.   Historically,
anticipation  of  increases  in the rate of  inflation  have  resulted in higher
levels of interest in precious metals as well as higher prices for such metals.

Other Company business activities are not seasonal.


Competition
- -----------

The Company operates in a highly competitive industry where competition is based
on a combination of price, service and product quality. The jewelry, travel, and
consumer  loan  activities  of the Company  compete with  numerous  other retail
jewelers,  travel  agencies  and  consumer  lenders  in  Dallas,  Texas  and the
surrounding area.

The bullion industry in which the Company competes is dominated by substantially
larger  enterprises  which wholesale  bullion and other precious metal products.
Likewise,  the consulting industry in which the Company competes is dominated by
large investment banking, accounting and consulting firms.

The Company attempts to compete in these industries by offering quality products
and services at prices below that of its  competitors and by maintaining a staff
of highly qualified  employees to provide  customers  services such as watch and
jewelry repairs and custom jewelry design.

Management  is of the opinion that the Company is a factor in the local  jewelry
trade.  However,  its travel,  consumer lending,  bullion trading and consulting
activities are dominated by larger companies.




Employees
- ---------

As of December 31, 1996, the Company employed 19 individuals,  all of which were
full time employees.



                                       6
<PAGE>
ITEM 2.   DESCRIPTION OF PROPERTY

In December 1987,  through its  wholly-owned  subsidiary  DGSE  Corporation  the
Company  acquired a 6,000  square foot  building in Dallas,  Texas which  houses
retail jewelry,  travel, consumer lending and bullion trading operations and its
principal  executive  offices.  The land and  building  are subject to a 20 year
mortgage maturing in January 2014, with a balance outstanding of approximately $
675,290 as of December 31, 1996.

In February 1994, the Company  entered into a lease  agreement  covering a 5,000
square foot  building in Dallas,  Texas which housed its second  retail  jewelry
store.  The lease has a term of ten years  beginning  July 1, 1994 and  requires
monthly payments of $ 7,500 for the first five years and $ 9,000 thereafter.  In
November  1995,  the Company  closed this store and  subleased  this facility to
another  retail  jewelry  company for a term of six months and receives  monthly
payments of $ 9,050.  In May 1996,  this  sublease was renewed for the remaining
term of the prime lease.

Eye Media, Inc. rents on a month to month basis a 900 square foot facility in an
office complex located in Newport Beach,  California for which it pays a monthly
rental in the amount of $ 684.

The Company  also  maintains a resident  agent office in Nevada at the office of
its Nevada counsel,  McDonald,  Carano, Wilson, McClure, Bergin, Frankovitch and
Hicks, 241 Ridge Street, Reno, Nevada 89505.

ITEM 3.   LEGAL PROCEEDINGS

The Company is not a party to any material pending legal  proceedings  which are
expected  to have a  material  adverse  effect  on the  Company  and none of its
property is the subject of any material pending legal proceedings.

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

Not applicable.



                                       7
<PAGE>
                            PART II



ITEM 5. MARKET FOR COMMON EQUITY AND RELATED STOCKHOLDER MATTERS

The  Company's  Common  Stock  trades on the  American  Stock  Exchange  ("ASE")
pursuant to its "Emerging  Companies" listing program under the symbol "DLS.EC".
The following table sets forth for the period indicated,  the per share high and
low sale prices as reported by the ASE for the common stock. During the past two
years,  the Company has not  declared any  dividends  with respect to its common
stock.  The Company  intends to retain all  earnings to finance  future  growth;
accordingly,  it is not anticipated  that cash dividends will be paid to holders
of common stock in the foreseeable future.

On June 18, 1996 the Company  sold 500 shares of its Common Stock to an employee
for $ 625 in cash.  These  shares were  unregistered  and the Company  relied on
Section 4(2) of The Securities  Exchange Act of 1933 for exemption covering this
transaction.



High and low stock prices for the last two years were:

                              1996                      1995
                          ----------------           ----------
                         High         Low          High        Low
                         ----         ---          ----        ---

    First Quarter        1 7/8       1 1/8         2 3/8    1 9/16

    Second Quarter       2           1 1/4         2        1 1/2

    Third Quarter        1 1/2       1 1/16        1 7/8    1 1/4

    Fourth Quarter       1 1/2         7/8         1 5/8    1





On March 3, 1997,  the closing sales price for the Company's  common stock was $
1.375 and there were 650 shareholders of record.


                                       8
<PAGE>
ITEM 6. MANAGEMENT'S DISCUSSION AND ANALYSIS OR PLAN OF OPERATION.



GENERAL
- -------

The  Company's  bullion  trading  operation  has the  ability  to  significantly
increase or decrease  sales by adjusting  the  "spread" or gross  profit  margin
added to bullion products.  In addition,  economic factors such as inflation and
interest rates as well as political uncertainty are major factors affecting both
bullion  sales volume and gross profit  margins.  Historically,  the Company has
earned  gross  profit  margins  of from  2.0% to  3.0%  on its  bullion  trading
operations  compared  to 29.0% to 32.0% on the sale of  jewelry  products.  As a
result,  since the year ended  December 31, 1991, the Company has emphasized the
more  profitable  jewelry  products.  Management  expects this trend to continue
until such time that interest in precious metals results in higher gross margins
on bullion products.

During the last three  years  management  of the Company has focused its efforts
toward  expanding its retail jewelry business because of the higher gross profit
margins on these products. The Company has increased advertising and added staff
in jewelry  sales and jewelry and watch  repairs.  In August  1994,  the Company
opened a second retail jewelry store in Dallas,  Texas. This store operated at a
small loss during 1994.  During 1995, the operating  results of the second store
did not  improve.  As a result,  this store was closed in November  1995 and the
facility was subleased to another company for the remaining term of the lease.

The Company's  retail  jewelry store in Dallas,  Texas attracts more than 20,000
customers per year. In an effort to provide other revenue generating services to
this customer base, the Company  founded DGT in late 1992.  During 1994 and 1993
DGT  operated  at a loss of  approximately  $ 25,000 per year on  revenues  of $
955,894 in 1994 and $ 874,931 in 1993.  However,  in January  1995,  the Company
replaced  DGT's  manager and took certain  other actions that have reduced DGT's
operating  cost by  approximately  $ 27,000 per year.  During  January 1995 most
domestic airlines enacted a plan that reduced the amount of commissions they pay
to  travel  agents.  In an effort to  offset  the  impact of this  action by the
airlines,  DGT added additional outside sales agents during 1995 and was able to
increase revenues to $ 1,422,706 and improve operating results to a loss of only
$ 1,859.  In September 1996,  DGT's most productive  outside sales agent retired
and, as a result,  1996 revenues  decreased to $ 970,694 and DGT incurred a loss
of $ 7,091.  The Company has reduced  DGT's  operating  cost by an  additional $
24,000 per year and expects near break-even  operating results on lower revenues
in 1997.


                                       9
<PAGE>
GENERAL  (continued...)
- -------

In 1993 the Company founded DLS in an effort to generate  additional revenue and
enhance  shareholder  value by capitalizing  on the experience and  professional
contacts of the Company's Chairman. DLS provides insolvency advisory services to
business that are or have been involved in  proceedings  under Chapter 11 of the
United States  Bankruptcy  Code.  During 1996,  1995, 1994 and 1993, the Company
provided consulting advice and participated in seven such reorganizations.  As a
result,  the Company received  consulting  revenues in the amount of $ 40,000 in
1996 and $ 271,414 in 1995. and became a stockholder in three of the enterprises
with which it had a consulting relationship. (For further details, see Note C of
Notes To Consolidated Financial Statements).


Results of Operations
- ---------------------

Sales  decreased by $ 78,461 (0.7%) in 1996. This decrease was the result of a $
575,018  reduction  in the sale of  bullion  related  products  and an $ 496,558
increase in the sale of jewelry  products.  During 1996,  the demand for bullion
products continued soft due to low inflation and other factors.  The increase in
the sale of jewelry related products was the result of a stronger retail climate
during  1996  and due to the  Company  maintaining  a higher  level  of  jewelry
inventory.  Pawn service  charges  decreased by $ 18,721  (35.7%) in 1996 due to
lower loan volume.  Travel agency income decreased $ 452,012 (31.8%) in 1996 due
to  the  retirement  of the  Company's  most  productive  outside  sales  agent.
Consulting  service income decreased by $ 231,414 due to fees earned during 1995
on a  refinancing  of an  existing  client.  The  unrealized  gains  on  trading
securities  in  the  amounts  of $  871,865  and $  49,998  in  1996  and  1995,
respecitvely,  was the result of an  increase in market  value of the  Company's
investments in trading  securities.  During 1996 the Company sold in open market
transactions  marketable  securities  and  realized  gains  in the  amount  of $
639,684.  Other  income  during  1996 and 1995 was the  result of rental  income
received from the sublease of the facility  which had been the Company's  second
store.

Sales decreased by $ 599,296 (5.0%) in 1995. This decrease was the result of a $
337,430  reduction  in the sale of bullion  related  products and of a $ 261,866
reduction  in the sale of jewelry  products.  During  1995,  demand for  bullion
products  declined due to low inflation and other  factors.  The decrease in the
sale of  jewelry  related  products  was the  result  of a weak  retail  climate
throughout most of 1995.  Pawn service  charges  decreased by $ 8,100 (13.4%) in
1995 due to lower loan volume. Travel agency income increased $ 466,812 (48.8%).
This increase was the result of the Company  adding two new outside sales agents
during the year.  Consulting  service income  increased $ 183,951 in 1995 due to
the fees earned on a refinancing of an existing  client.  The unrealized gain on
trading  securities  was the  result  of an  increase  in  market  value  of the
Company's  investments  in trading  securities.  During  1995 the  Company  sold
marketable  securities  and  realized  a gain in the  amount of $ 61,687.  Gross
profit  margins  increased  from  15.7%  in 1994 to 18.0% in 1995 due to a price
increase on jewelry related products.


                                       10
<PAGE>
Results of Operations  (continued...)
- ---------------------

Cost of goods sold  decreased by $ 41,179 (.5%) in 1996 and $ 762,736  (7.6%) in
1995 due to the decrease in sales volume. Travel agency costs decreased 31.9% in
1996 and increased by 50.4% in 1995 due to the changes in travel  related sales.
Cost  attributable to consulting  services  decreased by $ 55,476 in 1996 due to
travel and other costs  incurred  in 1995  associated  with work  related to the
refinancing of one of DLS's existing clients.

Selling,  general and administrative  expenses decreased by $ 67,873 in 1996 due
to the closure of the  Company's  second  jewelry  store.  Selling,  general and
administrative  expenses  increased  in 1995  due to costs  associated  with the
Company's  second jewelry  store.  This second store was open for a total of ten
months  during  1995  compared to only three and one half  months  during  1994.
Depreciation  and  amortization  expense  decreased  in 1996 by $ 16,728  due to
certain assets  becoming fully  depreciated  during the year.  Depreciation  and
amortization  expense  increased  by $  31,751  in 1995 due to  amortization  of
organization  costs in the amount of $ 17,740  relating to the Company's  second
store and due to  depreciation  on new assets placed in service  during 1995 and
1994.

Interest  expense  increased  by  $  4,908  and  $  13,134  in  1996  and  1995,
respectively,  due to interest paid on new working  capital loans issued to fund
the increase in inventory.


Liquidity and Capital Resources
- -------------------------------

During  1996 the Company  sold $ 983,180 of  marketable  securities,  borrowed $
70,410 from individuals and generated $ 60,940 from operations. Theses resources
were used to fund capital  expenditures in the amount of $ 62,867,  purchases of
marketable  securities  in the amount of $ 84,654,  purchase  and retire  common
stock of the  Company  in the net  amount  of $  203,601  and to pay  short  and
long-term notes and capital lease  obligations in the amount of $ 231,523.  As a
result, cash and cash equivalents increased by $ 532,510 during the year.

Management of the Company expects capital  expenditures to total approximately $
75,000 during 1997. It is  anticipated  that these  expenditures  will be funded
from the Company's current working capital position.

From time to time,  management  has adjusted the Company's  inventory  levels to
meet  seasonal  demand  or  in  order  to  meet  working  capital  requirements.
Management  is of the opinion that if  additional  working  capital is required,
additional loans can be obtained from  individuals or from commercial  banks. If
necessary,  inventory  levels  may be  adjusted  or a portion  of the  Company's
investments  in  marketable  securities  may be  liquidated  in  order  to  meet
unforseen working capital requirements.



                                       11
<PAGE>
ITEM 7.  FINANCIAL STATEMENTS

(a)      Financial Statements (see pages 15 - 28 of this report).


ITEM 8.  CHANGES  IN  AND  DISAGREEMENTS  WITH  ACCOUNTANTS  ON  ACCOUNTING  AND
         FINANCIAL DISCLOSURE

None.


                                    PART III

ITEM 9. DIRECTORS, EXECUTIVE OFFICERS, PROMOTERS AND CONTROL PERSONS; COMPLIANCE
        WITH SECTION 16(a) OF THE EXCHANGE ACT

The  information  contained  in Dallas Gold and Silver  Exchange,  Inc.'s  Proxy
Statement to be filed  pursuant to Regulation  14A within 120 days after the end
of the fiscal year  covered by this Form 10-KSB with  respect to  directors  and
executive  officers of the Company,  is incorporated by reference in response to
this item.


ITEM 10. EXECUTIVE COMPENSATION

The  information  contained  in Dallas Gold and Silver  Exchange,  Inc.'s  Proxy
Statement to be filed  pursuant to Regulation  14A within 120 days after the end
of the  fiscal  year  covered by this Form  10-KSB,  with  respect to  executive
compensation and transactions,  is incorporated by reference in response to this
item.


ITEM 11. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

The information  contained in the Dallas Gold and Silver Exchange,  Inc.'s Proxy
Statement to be filed  pursuant to Regulation  14A within 120 days after the end
of the  fiscal  year  covered  by this Form  10-KSB  with  respect  to  security
ownership  of certain  beneficial  owners and  management,  is  incorporated  by
reference in response to this item.


ITEM 12. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

The  information  contained  in Dallas Gold and Silver  Exchange,  Inc.'s  Proxy
Statement to be filed  pursuant to Regulation  14A within 120 days after the end
of the  fiscal  year  covered  by this Form  10-KSB,  with  respect  to  certain
relationships and related transactions, is incorporated by reference in response
to this item.


                                       12
<PAGE>
ITEM 13. EXHIBITS REPORTS ON FORM 8-K

(a)      Exhibits:

        10.1 - Agreement For Purchase And Sale Of Stock dated as of December 30,
               1996 by and among Dallas Gold And Silver Exchange, Inc. and Henry
               Hirschman.

        10.2 - First Amendment To Sublease Agreement effective
               July 3, 1996 by and between Dallas Gold And Silver
               Exchange, Inc. and Fuller's Jewelry, Inc.

        21   - List of subsidiaries
                 DGSE Corporation
                 Dallas Global Travel, Inc.
                 DLS Financial Services, Inc.
                 Eye Media, Inc.

     The following  exhibits are incorporated by reference to the Company's Form
     10-KSB for the year ended December 31, 1995:

        10.1 - 9%  Convertible  Promissory  Note dated  December 5, 1995, by and
               among Dallas Gold And Silver  Exchange,  Inc. and A-Mark Precious
               Metals, Inc.


The  following  exhibits are  incorporated  by reference to the  Company's  Form
10-KSB for the year ended December 31, 1994:

        10.1 - Lease Agreement dated February 11, 1994, by and
               among Dallas Gold And Silver Exchange, Inc. and
               Stanley N. Kline.
        10.2 - Renewal,  Extension And Modification  Agreement dated January 28,
               1994,  by and among  DGSE  Corporation  and  Michael  E. Hall And
               Marian E. Hall.

        10.3 - Note Payable dated December 31, 1993, by and among
               Dallas Gold And Silver Exchange, Inc. and Dimitri
               Krstava.

        10.4 - Profit  Participation  Agreement  dated December 11, 1993, by and
               among Dallas Gold And Silver Exchange, Inc. and Craig Alan-Lee.




(b)      Reports on Form 8-K -- None



                                       13
<PAGE>
                                   SIGNATURES




         In  accordance  with  Section  13 and 15(d) of the  Exchange  Act,  the
Registrant  caused  this  report to be signed on its behalf by the  undersigned,
thereunto duly authorized.

Dallas Gold and Silver Exchange, Inc.


By:      /s/ L. S. Smith                    Dated: March 6, 1997
         -------------------------
         L. S. Smith
         Chairman of the Board,
         Chief Executive Officer and
         Secretary


         In accordance  with the Exchange Act, this report has been signed below
by the following  persons on behalf of the  Registrant and in the capacities and
on the date indicated.


By:      /s/ L. S. Smith                    Dated: March 6, 1997
         -------------------------
         L. S. Smith
         Chairman of the Board,
         Chief Executive Officer and
         Secretary


By:      /s/ W. H. Oyster                   Dated: March 6, 1997
         -------------------------
         W. H. Oyster
         Director, President and
         Chief Operating Officer


By:      /s/ John Benson                    Dated: March 6, 1997
         -------------------------
         John Benson
         Director and Chief Financial
     Officer
         (Principal Accounting Officer)


<PAGE>


                       FINANCIAL STATEMENTS AND REPORT OF
                    INDEPENDENT CERTIFIED PUBLIC ACCOUNTANTS

                      DALLAS GOLD AND SILVER EXCHANGE, INC.

                                December 31, 1996



               Report of Independent Certified Public Accountants



Board of Directors and Shareholders
Dallas Gold and Silver Exchange, Inc.


We have audited the accompanying  consolidated  balance sheet of Dallas Gold and
Silver Exchange,  Inc. and Subsidiaries as of December 31, 1996, and the related
consolidated statements of income, shareholders' equity, and cash flows for each
of the two years in the period then ended.  These  financial  statements are the
responsibility of the Company's management.  Our responsibility is to express an
opinion on these financial statements based on our audits.

We  conducted  our  audits  in  accordance  with  generally   accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the  accounting  principles  used and  significant  estimates  made by
management.  We  believe  that our  audits  provide a  reasonable  basis for our
opinion.

In our opinion,  the financial  statements  referred to above present fairly, in
all material  respects,  the consolidated  financial position of Dallas Gold and
Silver  Exchange,  Inc.  and  Subsidiaries  as of  December  31,  1996,  and the
consolidated  results of their  operations  and their cash flows for each of the
two  years in the  period  then  ended in  conformity  with  generally  accepted
accounting principles.




GRANT THORNTON LLP

Dallas, Texas
February 14, 1997




                                       14
<PAGE>
             Dallas Gold and Silver Exchange, Inc. and Subsidiaries

                           CONSOLIDATED BALANCE SHEET

                                December 31, 1996

                                     ASSETS

CURRENT ASSETS
    Cash and cash equivalents                          $    949,586
    Marketable securities - trading                       1,913,656
    Trade receivables                                       147,503
    Inventories                                           1,111,485
    Prepaid expenses                                         20,924
                                                          ---------

                 Total current assets                     4,143,154

PROPERTY AND EQUIPMENT - AT COST, NET                     1,123,948

OTHER ASSETS                                                 31,637
                                                          ---------

                                                        $ 5,298,739
                                                        ===========

             LIABILITIES AND SHAREHOLDERS' EQUITY

CURRENT LIABILITIES
    Notes payable                                     $     548,012
    Accounts payable - trade                                404,028
    Accrued expenses                                        103,391
    Accrued payroll                                         153,254
    Accrued payable consignment                              94,153
    Customer deposits                                        57,770
    Current maturities of long-term debt and capital lease
      obligations                                            45,864
                                                            -------

                 Total current liabilities                1,406,472

LONG-TERM DEBT AND CAPITAL LEASE OBLIGATIONS,
less current maturities                                   1,766,342
                                                          ---------

Total liabilities                                         3,172,814

COMMITMENTS AND CONTINGENCIES                                     -

SHAREHOLDERS' EQUITY
    Common stock, $.01 par value; authorized 10,000,000
       shares; issued and outstanding 4,618,193 shares       46,182
    Additional paid-in capital                            4,126,451
    Accumulated deficit                                  (2,046,708)
                                                         -----------

                 Total shareholders' equity               2,125,925
                                                         -----------
                                                         $ 5,298,739
                                                         ===========

     The accompanying notes are an integral part of this statement.



                                       16
<PAGE>
    Dallas Gold and Silver Exchange, Inc. and Subsidiaries

              CONSOLIDATED STATEMENTS OF INCOME

                   Years ended December 31,


<TABLE>
<CAPTION>
<S>                                                                               <C>                  <C>



                                                                                       1996                1995
                                                                                   ------------         -----------
Revenue
   Sales                                                                           $ 11,291,690         $11,370,151
Pawn service charges                                                                     33,768              52,490
   Travel agency income                                                                 970,694           1,422,706
   Consulting income                                                                     40,000             271,414
   Gain on sale of marketable securities - trading                                      639,684              61,687
   Unrealized gains on marketable securities - trading                                  871,865              49,998
   Other income                                                                         101,425              10,070
                                                                                     ----------          ----------
                                                                                     13,949,126          13,238,516

Costs and expenses
   Cost of goods sold                                                                 9,472,246           9,513,425
   Travel agency costs                                                                  944,776           1,388,256
   Consulting service costs                                                             127,325             182,801
   Selling, general and administrative expenses                                       1,766,806           1,834,679
   Depreciation and amortization                                                         90,012             106,740
   Interest expense                                                                     175,370             170,462
                                                                                     ----------          ----------
                                                                                     12,576,535          13,196,363
                                                                                     ----------          ----------

                 NET INCOME                                                          $1,372,591          $   42,153
                                                                                     ==========          ==========

Earnings per common share                                                            $.24                $.01
                                                                                      ===                 ===
</TABLE>


     The accompanying notes are an integral part of this statement.




                                       17
<PAGE>

             Dallas Gold and Silver Exchange, Inc. and Subsidiaries

                 CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY

                     Years ended December 31, 1996 and 1995


<TABLE>
<CAPTION>
<S>                                                                              <C>               <C>               <C>

                                                                                                       Unrealized
                                                                   Additional                       gain (loss)            Total
                                              Common stock           paid-in       Accumulated       on marketable     shareholders'
                                              ------------
                                          Shares         Amount      capital        deficit           securities           equity
                                          ------         ------      -------        -------           ----------            ------
Balances at January 1, 1995              5,883,351     $ 58,834    $ 5,291,345      $(3,461,452)       $(133,657)        $1,755,070

Purchase and retirement of
    common shares                          (62,502)        (625)       (98,945)             -                -              (99,570)

Unrealized gain on marketable
    securities - available for sale            -            -              -                -             76,817             76,817

Net income                                      -            -              -            42,153               -              42,153
                                         ---------      -------      ---------        ---------         --------         ----------
Balances at December 31, 1995            5,820,849       58,209      5,192,400       (3,419,299)         (56,840)         1,774,470

Purchase and retirement of
    common shares                       (1,203,156)     (12,032)    (1,066,569)              -                -          (1,078,601)

Sale of common stock                           500            5            620               -                -                 625

Unrealized gain on marketable
    securities - available for sale             -            -              -                -            56,840             56,840

Net income                                       -           -              -         1,372,591               -           1,372,591
                                         ---------      --------     ---------       ----------           -------         ---------
Balances at December 31, 1996            4,618,193     $ 46,182     $4,126,451      $(2,046,708)            $ -         $ 2,125,925

</TABLE>


The accompanying notes are an integral part of these statements.


                                       18
<PAGE>

             Dallas Gold and Silver Exchange, Inc. and Subsidiaries

                      CONSOLIDATED STATEMENTS OF CASH FLOWS

                            Years ended December 31,

<TABLE>
<CAPTION>
<S>                                                                                <C>              <C>

                                                                                          1996             1995
                                                                                          ----             ----

Cash flows from operating activities
   Cash received from customers                                                      $ 12,369,457      $ 13,003,801
   Cash paid to suppliers and employees                                               (12,133,147)      (12,980,597)
   Interest paid                                                                         (175,370)         (170,462)
                                                                                         --------          --------

                 Net cash provided by (used in) operating activities                       60,940          (147,258)
                                                                                           ------          --------

Cash flows from investing activities
   Decrease in loans, net                                                                      -             10,217
                                                                                           ------            ------
   Capital expenditures                                                                   (62,867)          (84,859)
   Proceeds from sale of property and equipment                                               -              30,131
   Purchase of marketable securities - trading                                            (84,654)          (23,800)
   Proceeds from sale of marketable securities - trading                                  983,180           120,085
   Proceeds from sale of marketable securities - available-for-sale                          -               19,013
                                                                                          -------            ------
                 Net cash provided by investing activities                                835,659            70,787
                                                                                          -------            ------
Cash flows from financing activities
   Proceeds from notes issued                                                              70,410           325,704
   Payment of short-term notes                                                           (197,802)          (21,500)
   Purchase and retirement of common stock                                               (203,601)          (99,570)
   Principal payments on long-term debt                                                   (16,554)          (81,970)
   Principal payments under capital lease obligations                                     (17,167)          (61,830)
   Sale of common stock                                                                       625                -
                                                                                          --------           -------
                 Net cash provided by (used in) financing activities                      (364,089)           60,834
                                                                                          --------            ------
Net increase (decrease) in cash and cash equivalents                                      532,510           (15,637)

Cash and cash equivalents at beginning of year                                            417,076           432,713
                                                                                          -------           -------

Cash and cash equivalents at end of year                                                $ 949,586         $ 417,076
                                                                                        =========         =========
</TABLE>

The accompanying notes are an integral part of these statements.

                                       19
<PAGE>



             Dallas Gold and Silver Exchange, Inc. and Subsidiaries

                CONSOLIDATED STATEMENTS OF CASH FLOWS - CONTINUED

                            Years ended December 31,

<TABLE>
<CAPTION>
<S>                                                                                 <C>                 <C>


                                                                                            1996              1995
                                                                                            ----              ----

Reconciliation of net income to net cash provided by
   (used in) operating activities
      Net income                                                                      $ 1,372,591          $ 42,153
      Adjustments to reconcile net income to cash provided by
         (used in) operating activities
             Depreciation and amortization                                                 90,012           106,740
             Unrealized gains on marketable securities - trading                         (871,865)          (49,998)
             Gain on sale of marketable securities - trading                             (639,684)          (61,687)
             Gain on sale of property and equipment                                           -                (691)
             Marketable securities received in lieu of cash                                   -            (155,750)
             (Increase) decrease in operating assets
                Trade receivables                                                          33,305            32,573
                Inventories                                                              (219,282)         (143,600)
                Prepaid expenses                                                           (2,048)            4,552
                Other assets                                                                3,752               384
             Increase (decrease) in liabilities
                Accounts payable                                                          149,795           (12,849)
                Accrued expenses                                                          125,408            78,383
                Customer deposits                                                          18,956            12,532
                                                                                           ------            ------

                  Net cash provided by (used in) operating activities                    $ 60,940        $ (147,258)
                                                                                         ========        ==========

</TABLE>

Supplemental schedule of noncash operating, investing and financing activities:

   Year ended December 31, 1996:
   -----------------------------

   The Company issued a long-term note payable to an individual in the amount of
   $875,000 for the repurchase of 1,119,056  shares of common stock,  which were
   retired.

   Year ended December 31, 1995:
   -----------------------------

   The Company received 155,750 shares of CardioDynamics  International  Corp.'s
   common stock in lieu of payment of $155,750 of consulting fees.

   The Company  acquired  property  and  equipment  in the amount of $111,593 by
   entering into capital lease agreements.


The accompanying notes are an integral part of these statements.


                                       20
<PAGE>

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

                           December 31, 1996 and 1995



NOTE A - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

    Nature of Operations
    --------------------

    Dallas Gold and Silver Exchange, Inc. and its wholly-owned subsidiaries (the
    Company),  sell  jewelry and bullion  products to both retail and  wholesale
    customers  throughout  the United  States  through  its  facility in Dallas,
    Texas;  provide  consulting  services  related  to  reorganization  of other
    business  enterprises;  and provide  travel  planning to both  business  and
    pleasure travelers.

    Principles of Consolidation
    ---------------------------

    The consolidated  financial  statements of the Company include the financial
    statements  of Dallas Gold and Silver  Exchange,  DGSE  Corporation,  Dallas
    Global Travel, Inc. and DLS Financial Services, Inc.

    All material intercompany transactions and balances have been eliminated.

    Inventory
    ---------

    Bullion  inventory  is valued  at  lower-of-cost-or-market  (average  cost).
    Jewelry and other inventory is valued at  lower-of-cost-or-market  (specific
    identification).

    Property and Equipment
    ----------------------

    Property and equipment are stated at cost less accumulated  depreciation and
    amortization.  Depreciation  and  amortization  are  being  provided  on the
    straight-line  method over periods of five to thirty  years.  Machinery  and
    equipment under capital lease are amortized on the straight-line method over
    their useful lives.

    Earnings Per Share
    ------------------

    The  computation  of earnings per share is based upon the  weighted  average
    number of  outstanding  common  shares  during the period  plus,  when their
    effect is dilutive, common stock equivalents consisting of shares subject to
    stock  options.  On a  fully-diluted  basis,  both net  earnings  and shares
    outstanding are adjusted to assume the conversion of the  convertible  notes
    payable,  if  dilutive.  The  weighted  average  number  of  shares  used to
    calculate  earnings per share  during the years ended  December 31, 1996 and
    1995 were 5,791,969 and 5,885,098, respectively.

    Cash and Cash Equivalents

    For purposes of the  statements  of cash flows,  the Company  considers  all
    highly liquid debt instruments  purchased with a maturity of three months or
    less to be cash equivalents.



                                       21
<PAGE>



NOTE A - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES - Continued

    Investments in Marketable Securities
    ------------------------------------

    Marketable    equity    securities   have   been   categorized   as   either
    available-for-sale  or trading and carried at fair value.  Unrealized  gains
    and losses for available-for-sale  securities are included as a component of
    shareholders'  equity until realized,  while unrealized gains and losses for
    trading  securities are included in the statement of income.  Realized gains
    and  losses  on  the  sale  of   securities   are  based  on  the   specific
    identification method.

    Financial Instruments
    ---------------------

    The carrying amounts reported in the consolidated balance sheet for cash and
    cash equivalents,  accounts receivable,  marketable  securities,  short-term
    debt,  accounts payable and accrued expenses  approximate fair value because
    of the immediate or short-term maturity of these financial instruments.  The
    carrying amount reported for long-term debt  approximates fair value because
    substantially all of the underlying instruments have variable interest rates
    which reprice  frequently or the interest rates  approximate  current market
    rates.

    Stock Options
    -------------

    The Company's  employee stock option plan is accounted for under APB Opinion
    25, Accounting for Stock Issued to Employees, and related interpretations.

    Use of Estimates
    ----------------

    The  preparation  of  financial  statements  in  conformity  with  generally
    accepted  accounting  principles  requires  management to make estimates and
    assumptions  that affect the reported  amounts of assets and liabilities and
    disclosure of contingent assets and liabilities at the date of the financial
    statements  and the reported  amounts of revenues,  and expenses  during the
    reporting period. Actual results could differ from those estimates.


NOTE B - INVENTORIES

    A summary of inventories at December 31, 1996 is as follows:

         Jewelry        $ 975,473
         Scrap gold       104,067
         Bullion           10,714
         Other             21,231
                           ------

                       $1,111,485
                       ==========



                                       22
<PAGE>



NOTE C - INVESTMENTS IN MARKETABLE SECURITIES

    During 1996, the Company  transferred  marketable  securities from available
    for sale to trading,  recognizing an unrealized  gain of $979,766 in current
    earnings.


NOTE D - PROPERTY AND EQUIPMENT

    A summary of property and equipment at December 31, 1996 is as follows:

       Land                                                         $ 551,300
       Buildings and improvements                                     516,914
       Machinery and equipment                                        563,665
       Furniture and fixtures                                          71,174
                                                                       ------
                                                                    1,703,053
         Less accumulated depreciation and amortization              (579,105)
                                                                     --------

                                                                   $1,123,948
                                                                   ==========


NOTE E - NOTES PAYABLE, LONG-TERM DEBT AND CAPITAL LEASES

    A summary of notes payable and long-term debt and capital leases at December
31, 1996 follows:
<TABLE>
<CAPTION>
<S>                                                                            <C>
Notes payable

Various demand notes to individuals with interest rates from 8% to 14%           $ 548,012
                                                             =     ==            =========

Long-term debt and capital leases

Mortgage  payable,  due in monthly  installments of $6,308,  including  interest
based on 30 year US Treasury  notes plus 2-1/2%  (rate at December  31, 1996 was
9.375%); balance due and payable in January 2014 $ 675,290

Convertible note, due December 5, 1998.  Interest is payable quarterly at a rate
of 9%                                                                              150,000

Convertible note, due December 31, 2001. Interest is payable quarterly at a rate
of 8%                                                                              875,000

Capital  lease  obligations  (property  and  equipment  includes  machinery  and
equipment of $107,797,  net of accumulated  amortization  of $35,679 at December
31, 1996)                                                                         111,916
- --- ----                                                                          -------

                                                                                1,812,206
              Less current maturities                                              45,864
                                                                                   ------
                                                                               $1,766,342
                                                                               ==========
</TABLE>



                                       23
<PAGE>



NOTE E - NOTES PAYABLE, LONG-TERM DEBT AND CAPITAL LEASES - Continued

    Convertible Notes

    In December  1995, the Company  issued a long-term  convertible  note in the
    amount of  $150,000  to a  supplier.  The note bears  interest at 9% payable
    quarterly and matures in December 1998. At any time prior to full payment of
    the note,  the lender may  exercise  its right to  convert  the  outstanding
    indebtedness  into shares of common stock at a  conversion  rate of $.50 per
    share.

    In December  1996, the Company  issued a long-term  convertible  note in the
    amount of $875,000 to an  individual.  The note bears interest at 8% payable
    quarterly. The principal matures in installments of $100,000 at December 31,
    1999,  $100,000 at December 31, 2000,  and $675,000 at December 31, 2001. At
    any time prior to full payment of the note, the holder may convert  $100,000
    of this note into common stock at a conversion rate of $1.00 per share.

    The following  table  summarizes the aggregate  maturities of long-term debt
and payments on the capital lease obligations:

<TABLE>
<CAPTION>
<S>                                                                               <C>                  <C>
                                                                                                          Obligations
                                                                                                             under
                                                                                    Long-term              capital
                                                                                         debt               leases
                                                                                         ----               ------

       1997                                                                           $ 17,567             $ 44,294
       1998                                                                            169,490               38,134
       1999                                                                            121,109               29,700
       2000                                                                            122,860               29,700
       2001                                                                            699,935                2,475
       Thereafter                                                                      569,329                   -
                                                                                     ---------              -------
       Total                                                                         1,700,290              144,303

       Amounts representing interest (interest rates ranging from
         10.8% to 23.3%)                                                                    -               (32,387)
                                                                                      -------                ------
                                                                                      111,916             1,700,290
       Less current portion                                                           (17,567)              (28,297)
                                                                                      -------               -------
                                                                                    $1,682,723             $ 83,619
                                                                                    ==========             ========

</TABLE>



                                       24
<PAGE>



NOTE F - STOCK OPTIONS

    The Company has granted stock options to key employees to purchase shares of
    the Company's common stock.  Each option issued vests according to schedules
    then  designated by the Board of Directors,  not to exceed three years.  The
    exercise  price  is  based  upon  the  estimated  fair  market  value of the
    Company's  common stock at the date of grant, and is payable when the option
    is exercised.

    The  Company  has  adopted  only  the  disclosure  provisions  of  Financial
    Accounting Standard No. 123, "Accounting for Stock-Based  Compensation" (FAS
    123).  It applies  APB  Opinion  No.  25,  "Accounting  for Stock  Issued to
    Employees," and related Interpretations in accounting for its plans and does
    not recognize compensation expense for its stock-based compensation.

     The following  table  summarizes  the activity in common shares  subject to
     options for the two years ended December 31, 1996:

                                                                 Weighted
                                                Range of           Average
                                    Shares    Exercise Price    Exercise Price
                                    ------    --------------    --------------

       January 1, 1995              390,000    $1.63 - $2.25        $2.12
       Granted                          -                -            -
                                   -------     ------------       -------
       December 31, 1995           390,000      1.63 - 2.25           -
       Forfeited                    10,000     2.125 - 2.25       2.1875
                                   -------     ------------       ------

       December 31, 1996           380,000    $1.63 - $2.25        $2.12
                                   =======    =============        =====

    As of December 31, 1996, all options were  exercisable and expire six months
after termination of employment.


NOTE G - INCOME TAXES

    The income tax  provision  reconciled  to the tax computed at the  statutory
Federal rate follows:

                                                  1996            1995
                                                  ----            ----

       Tax expense at statutory rate           $ 466,682        $ 14,332
       Change in valuation allowance            (467,377)        (14,721)
       Nondeductible expenses                        695             389
                                                --------         -------

       Tax expense                             $ -             $ -
                                                ========        ========

  The change in the valuation  allowance resulted from use of net operating loss
carryforwards.



                                       25
<PAGE>



NOTE G - INCOME TAXES - Continued

    Deferred  tax assets  (liabilities)  are  comprised  of the  following as of
December 31, 1996:

       Deferred tax assets
          Net operating loss carryforwards                          $ 463,583
       Deferred tax liabilities
          Unrealized gain on securities                              (355,691)
          Other                                                        (8,626)
                                                                       ------

             Total deferred tax liabilities                          (364,317)
                                                                     --------

          Net deferred tax assets                                      99,266

       Valuation allowance                                            (99,266)
                                                                      -------

          Net deferred tax assets                                   $ -
                                                                     ========
    Net operating loss  carryforwards  for federal income tax purposes expire as
follows:

           Year of
          expiration           Amount
          ----------           ------

             2002           $ 138,000
             2003             616,000
             2004             219,200
             2005               3,600
             2006             172,070
             2007             214,500
                            ---------
                           $1,363,370
                           ==========




                                       26
<PAGE>



NOTE H - OPERATING LEASE

    The Company leases certain of its facilities  under  operating  leases.  The
    minimum rental  commitments  under  noncancellable  operating  leases are as
    follows:

       Year ending December 31,
          1997                              $ 90,000
          1998                                99,000
          1999                               108,000
          2000                               108,000
          2001                               108,000
          Thereafter                         270,000
                                             -------
                                             783,000
Less amounts representing sublease income    783,000
                                             -------
                                            $ -
                                             =======

   Rent expense for the years ended December 31, 1996 and 1995 was approximately
    $126,000 and  $90,000,  respectively,  and was offset by sublease  income of
    approximately $97,000 and $9,000, respectively.


NOTE I - BONUS PLAN

   The Company has a bonus plan covering the DGSE's  employees and the corporate
   officers which provides that 20% of the  consolidated  pre-tax income of DGSE
   and the Company be distributed to all eligible  employees  based on a formula
   which takes into account annual  compensation and longevity with the Company.
   Compensation  expense incurred under this bonus plan was $161,810 and $88,762
   in 1996 and 1995, respectively.



                                       27
<PAGE>

                     NOTE J - BUSINESS SEGMENT INFORMATION

           The company operations by business segment were as follows:

<TABLE>
<CAPTION>
<S>                                                                            <C>   <C>            <C>

                                                         Travel        Financial
                                          Jewelry        Agency         Services      Corporate       Consolidated
                                          -------        ------         --------      ---------       ------------

      Revenues
         1996                          $11,426,883     $ 970,694         $ 40,000     $1,511,549       $13,949,126
         1995                           11,432,711     1,422,706          271,414        111,685        13,238,516

      Operating income (loss)
         1996                             $ 54,890      $ (7,091)       $ (20,174)    $1,344,966        $1,372,591
         1995                             (158,112)       (1,859)         185,218         16,906            42,153

      Identifiable assets
         1996                          $ 2,796,927       $ 9,845        $ 573,915     $1,918,052        $5,298,739
         1995                            2,401,776        42,215          222,849      1,259,299         3,926,139

      Capital expenditures
         1996                             $ 40,857          $ -          $ 22,008           $ -           $ 62,867
         1995                               78,958            -             5,425            476            84,859

      Depreciation
         1996                             $ 80,047         $ -            $ 9,965           $ -           $ 90,012
         1995                               79,733            -               632          6,540            86,905

</TABLE>



                                       28
<PAGE>

                                     EXHIBIT


<PAGE>

                                                                 Exhibit 11.0

             Dallas Gold and Silver Exchange, Inc. and Subsidiaries

             COMPUTATION OF FULLY DILUTED EARNINGS PER COMMON SHARE

<TABLE>
<CAPTION>
<S>                                                                                 <C>                <C>
                                                                                           Year ended December 31,
                                                                                           -----------------------
                                                                                              1996        1995
                                                                                              ----        ----

Weighted average number of common shares outstanding                                    5,791,969         5,855,098

Shares issuable assuming exercise of convertible note payable                              75,273             5,342

Shares issuable assuming exercise of outstanding options                                      (A)               (A)
                                                                                        ---------         ---------
Weighted average number of common shares outstanding,
    assuming full dilution                                                              5,867,242         5,860,440
                                                                                        =========         =========
Net earnings for the year                                                              $1,372,591          $ 42,153
Add:   Reduction of interest from assumed payment or
          conversion of debt                                                               13,500               962
                                                                                        ---------         ---------

               Earnings on a fully diluted basis                                       $1,386,091          $ 43,115
                                                                                       ==========          ========

               Fully diluted earnings per share                                           $.24             $.01
                                                                                          ====             ====

</TABLE>

(A)    No shares  are shown as  issuable  from the  exercise  of  options as the
       market price of the stock was substantially  below the exercise price for
       all of 1995 and 1996.

                                       29
<PAGE>



                                                                   Exhibit 10.1

                                    AGREEMENT

                                       FOR

                                PURCHASE AND SALE

                                       OF

                                     STOCK

     THIS  AGREEMENT  FOR PURCHASE AND SALE OF STOCK (  Agreement")  is made and
entered into as of this 30 day of December,  1996, aby and between Dallas Gold &
Silver Exchange, Inc., A Nevada Corporation, (the Company") and Henry Hirschman,
an individual ( Hirschman").

                                    RECITALS

     A.   WHEREAS,  Hirschman  is the owner of record of  1,119,056  shares (the
          shares") of the issued and outstanding common stock of the Company

     B.   WHEREAS,  the Company desires to purchase from Hirschman and Hirschman
          desires to sell said shares in consideration for cash and a promissory
          note as set forth below.

          NOW,   THEREFORE,   in   consideration   of  the  mutual   agreements,
     representations  and  warranties  contained  herein,  the parties  agree as
     follows:

SECTION1:  PURCHASE  PRICE.  The  purchase  price to be paid by the  Company  to
           ---------------  
Hirschman is entirely  composed of the sum of $125,000 and the  promissory  note
attached hereto as Exhibit 1.

SECTION 2:  TRANSFER OF THE SHARES.  Subject to the terms and conditions set 
            ----------------------
forth in  thisagreement,  Hirschman  shall sell,  assign,  transfer,  convey and
deliver  1,119,056  Shares of the Company's  common stock, and the Company shall
purchase and accept the shares from the Hirschman.


<PAGE>

SECTION 3:  DELIVERY.
            --------
 
     (a)  On the Closing Date (as herein  defined),  Hirschman  shall deliver to
          the Company certificates representing ownership of the Shares together
          with executed stock  assignments or stock powers attached.  Such Stock
          powers or assignments shall have appropriate signature guaranties.

     (b)  On the Closing  Date,  the Company shall deliver to Hirschman it check
          in the amount of $125,000 and a fully executed  promissory note in the
          form attached as Exhibit 1.

SECTION 4: CLOSING.  The Closing Date shall occur on December 30, 1996 and shall
           -------
take place at the principal  office of the Company or at such other place as may
be mutually agreed upon by the parties.

SECTION  5:   PREPRESENTATIONS  AND  WARRANTIES  OF  THE  COMPANY.  The  Company
              ---------------------------------------------------
represents and warrants to Hirschman as follows:

     (a)  Organization of Corporation. The Company is a general corporation duly
          ---------------------------
          organized, validly existing and in good standing under the laws of the
          State of Nevada,  having  all  necessary  corporate  powers to own its
          properties and to carry on its business now owned and operated.

     (b)  Authority and Effect. The Company has the right, power, legal capacity
          --------------------
          and authority to enter into,  and perform its  obligations  under this
          Agreement which,  shall constitute the valid and binding obligation of
          American, enforceable in accordance with its terms.

     (c)  No  Breach  of  Statute  or  Contract.  To the  best of the  Company's
          -------------------------------------
          knowledge,  the execution,  delivery and performance of this Agreement
          does  not and  will not  breach  any  statute  or  regulations  of any
          governmental  authority  and will not, on the Closing  Date,  conflict
          with or result  in a breach  of, or  default  under any of the  terms,
          conditions  or  provisions  of any order,  writ,  injunction,  decree,
          agreement or instrument  to which  American is a party or by which the
          Company is or may be bound.

<PAGE>


SECTION 6:  REPRESENTATIONS AND WARRANTIES OF HIRSCHMAN
            -------------------------------------------

     (a)  General  Representations  and  Warranties.  Hirschman  represents  and
          -----------------------------------------
          warrants to the Company as follows:

          (i)  Hirschman  has good and  marketable  title to the Company  shares
               beneficially  owned by him, free and clear of all liens,  claims,
               encumbrances, charges or restricitons against transfer;

          (ii) Authority  and  Effect.  Hirschman  has the right,  power,  legal
               ----------------------
               capacity and authority to enter into, and perform his obligations
               under  this  Agreement  which,  shall  constitute  his  valid and
               binding obligation, enforceable in accordance with its terms.

          (iii)No Breach of  Statute  or  Contract.  To the best of  Hirschman's
               -----------------------------------
               knowledge,  the  executio,   delivery  and  performance  of  this
               Agreement does not and will not breach any statute or regulations
               of any governmental  authority and will not, on the Closing Date,
               conflict  with or result in a breach of or  default  under any of
               the  terms,   conditions  or  provisions  of  any  order,   writ,
               injunction, decree, agrement or instrument to which the Hirschman
               is a party or by which he is or may be bound.

SECTION 7: NOTICES. All notices or communications  required under this Agreement
           -------
shall be in writing and delivered personally or sent by United States registered
or certified mail, postage prepaid, and properly addressed as follows:

         The Company:      Dallas Gold & Silver Exchange, Inc.
                           Attention:  Dr. L.S. Smith
                           519 Interstate 30, Suite 243
                           Rockwall, Texas  75087.


<PAGE>


         Hirschman:        155 East 29th Street, Apt, 32A
                           New York, New York  10016




SECTION 8: BINDING EFFECT OF AGREEMENT.  Except as expressly  provided herein to
           ---------------------------
the  contrary,  this  Agreement  shall be binding  on all the heirs,  executors,
administrators, successors and assigns of each of the parties hereto.

SECTION 9: GOVERNING LAW. This Agreement  shall in all respects be  interpreted,
- ---------  -------------
     enforced and governed by and under the laws of the State Nevada.

SECTION 10:  HEADINGS.  The  headings in the  sections  and  paragraphs  of this
- ----------   --------
     Agreement  are inserted  for  convenience  of reference  only and shall not
     constitute a part hereof.

SECTION 11: GENDER. the neurter gender includes the feminine and masculine,  the
- ----------  ------
     masculine  includes the feminine and neuter,  and the feminine includes the
     masculine and neuter, and each includes  corporation,  partnership or other
     legal entity when the context so requires.

SECTION 12:  SINGULAR  AND  PLURAL.  The  singular  number  includes  the plural
- ----------   ---------------------
     whenever the context so requires.

SECTION 13:  ADDITIONAL  DOCUMENTS.  The  parties  hereto  each agree  after the
- ----------   ---------------------
     Closing Date to executed,  acknowledge and delver any additional  documents
     and instruments,  and to take any other action consistent with the terms of
     this  Agreement that may reasonably be requested by the other party to give
     effect to the provisions hereof.

<PAGE>


SECTION 14: COUNTERPARTS.  This Agreement may be executed in counterparts,  each
- ----------  ------------
     of which  shall be  deemed  an  original  and all of which  together  shall
     constitute one and the same instrument.

SECTION 15:  AMENDMENT.  No  supplement,  modification,  or  amendment  of  this
- ----------   ---------
     Agreement shall be valid except through written  document  executed by each
     of the parties hereto.

         EXECUTED as of the date first above written.


                                      Dallas Gold & Silver Exchange


                                      By:/s/ Dr. L.S. Smith
                                         ----------------------------------
                                      Its Chairman

                                         /s/ Henry Hirschman
                                         ----------------------------------
                                             Henry Hirschman


<PAGE>


                          8% UNSECURED PROMISSORY NOTE

$875,000

December 31,  1996

         THIS 8%  UNSECURED  PROMISSORY  NOTE is made as of December 31, 1996 by
Dallas Gold & Silver Exchange, Inc., a Nevada corporation (the Company").

SECTION 1.  Payment Obligation.
            ------------------
         Subject to the terms and conditions  hereinafter  set forth,  for value
received the Company promises to pay to Henry Hirschman, or registered assigns (
Holder"),  on December 31, 2001 the principal sum of Eight Hundred  Seventy Five
Thousand  Dollars   ($875,000)  less  any  prepayments  or  required   principal
reductions.  The Company  further  promises to pay  interest on the  outstanding
principal  balance  hereof from the date  hereof  until paid at the rate of nine
percent 8 per cent per annum calculated on the basis of a 365-day year.  Accrued
interest  hereunder  shall be payable  quarterly  in arrears on the first day of
each calendar quarter or, if such day is not a Business Day, the next succeeding
Business Day. Each date on which an installment of interest is payable  pursuant
to the terms of this Note is referred to herein as an Interest  Apayment  Date".
Payment of  principal  and  interest on this Note shall be made at 155 East 29th
Street, Apt 32A New York, New York 10016, or at such other address as the Holder
shall  designate  in writing in  accordance  with  Section  8.2, in such coin or
currency of the United States of Americ as at the time of payment is legl tender
for payment of public and privte debts; provided,  however, that the Company may
pay principal and interest by check payable in such money.  On both December 31,
1999 and on December  31,  2000 the  Company  shall pay the sum of $100,000 as a
principal  reduction  on this note and the  remaining  balance  shall be reduced
accordingly.

SECTION 2.  Conversion of the Note.
            ----------------------

     2.1 Coversion Privilege. Subject and upon compliance with the provisions of
         -------------------
this Section 2, the Holder, at the Holder's option, at any time prior to payment
in full of this Note,  may  convert  $100,000 of this Note into shares of Common
Stock of the Company, par value $.01 per share (the Common Stock"), at the Price
of $1.00 per share.  The holder must convert the full allowable  amount in order
for this revision to be in full force and effect.

         2.2 Manner of Exercise of  conversion  Privilege.  In order to exercise
             --------------------------------------------
the conversion  privilege of this Note, the Holder shall deliver  written notice
in  substantially  the form  attached  to this Note as Exhibit 1 to the  Company
during regular business hours at its principal executive office (which currently
is located at 519 Interstate 30, Suite 243, Rockwall,  Texas 75087).  Conversion
shall be deemed to have been  effected  on the date when such notice is received
by the Company (the Conversion  Date") and at that time the rights of the Holder
as such shall cease,  except with  respect to the pyment of accrued  interest in
accordance  with Section 2.4 below.  An election to convert  this the  allowable
portion of the note shall be irrevocable once made.

<PAGE>


         2.3 Issuance of Certificates.  As promptly after the Conversion Date as
             ------------------------
practicable,  the Company shall instruct its transfer agent to issue and deliver
to the Holder at the address of the Holder set forth on the  Company's  records,
without any charge to the Holder,  a certificate or certificates  (issued in the
name of the Holder or, subject to the provisions of section 5.2 hereof,  in such
name as the Holder may  designate)  for  100,000  shares of Common  Stock of the
Company  issuable upon the coversion of this Note. The Holder must surrender the
original note for a conversion  and the Company shall execute and deliver to the
Holder a new Note in an  aggregate  principal  amount  equal to the  unconverted
portion  of the  principal  amount of the  surrendered  Note due at the point of
conversion.

         2.4 Interest on Conversion.  On exercise of the conversion privilege of
             ----------------------
this  Note,  interest  shall  cease to accrue as of the  Conversion  Date on the
principal  amount  converted,  but  interest  Conversion  Date.  No  payment  or
adjustment  shall be made on conversion of this Note for any dividends on Common
Stock issued conversion that were declared before the Conversion Date. Upon such
conversion  the Holder shall be deemed to have become the  stockholder of record
on the  Conversion  Date (unless the transfer books of the Company are closed on
that  date,  in which  event  the  Holder  shall be deemed  to have  become  the
stockholder of record on the next succeeding day on which the transfer books are
open and the conversion shall be at the rate in effect on such date).

         2.5 Taxes Upon Conversion. The Company shall pay any and all taxes that
             ---------------------
may be payable in respect of the  issuance  or  delivery of any shares of Common
Stock on conversion of this Note or any portion thereof.  The Company shall not,
however,  be  required  to pay any tax which may be  payable  in  respect of any
transfer  involved in the  issuance  and delivery of shares of Common Stock in a
name other than that of the  Holder,  and the  Company  shall not be required to
issue or  deliver  such  shares of Common  Stock  unless or until the  person or
persons  requesting  the  issuance  thereof  shall have paid to the  Company the
amount of any such tax or shall  have  established  to the  satisfaction  of the
Company that such taxes have been paid.

         2.6 Elimination of Fractional Interests. No fractional shares of Common
             -----------------------------------
Stock shall be issued  upon  conversion  of this Note,  nor shall the Company be
required to pay cash in lieu of fractional interests, it being the intent of the
parties that all fractional interests shall be eliminated.

     2.7  Conversion  Price.  The  Conversion  Price of this Note shall be $1.00
          -----------------
($1.00) per share of Common Stock. The Conversion Price shall be not be adjusted
for any  reason and shall be limited  to the  extent of  $100,000  in  principal
amount.

         2.8 Rights of Holder. Nothing contained in this Note shall be construed
             ----------------
as  conferring  upon the  Holder  the right to vote or to  consent or to receive
notice  on  account  of the  shares  of  Common  Stock  into  which  the Note is
convertible,  or as having any rights whatsoever as a stockholder of the Company
with respect to such shares.

                                       2
<PAGE>


         2.9 Reservation  and Listing of Shares for Issuance.  The Company shall
             -----------------------------------------------
at all times  reserve and keep  available  out of its  authorized  and  unissued
shares of Common  Stock,  for the purpose of effecting  the  conversion  of this
Note,  such number of its duly  authorized  shares as shall from time to time be
sufficient to effect the conversion of this Note. The Company covenants that all
shares of Common Stock issued upon  conversion of this Note in  compliance  with
the terms herewith shall be validly issued and fully paid and non-assessable. As
long as this Note shall be  outstanding,  the Company shall use its best efforts
to cause all shares of Common Stock issuable upon  conversion  ofthis Note to be
listed (subject to official notice of issuance ) on all securities  exchanges on
which the Common Stock is then listed.

SECTION  3.  Transfer,  exchange  and  Replacement  of Note.  This Note shall be
             ----------------------------------------------
transferable  only on the note register of the Company  maintained at the office
of the  Company.  It is the intenet of the parties that this note be retained by
the  Holder  until  maturity  and  therefore  the note  may not be  transferred,
assigned or sold to any third party without the written  consent of the Comapny.
Upon  receipt by the Company of evidence  reasonably  satisfactory  to it of the
loss, theft,  destruction or mutilation of this Note, the Company shall make and
deliver a new Note of like tenor,  in lieu of this Note, if (I) in case of loss,
theft or  destruction,  the Company  receives  indemnity or security  reasonalby
satisfactory  to it, (ii) the Company is reimbursed for all reasonable  expenses
incidental  to  such  replacement,  and  (iii)  this  Note  is  surrendered  and
cancelled, if mutilated.

SECTION 4.        Prepayment
                  ----------
         The principal amount of this Note may be prepaid,  in whole or in part,
at any time without restriction.


SECTION 5.        Acquistion for Investment and Restrictions On Transfer.
                  ------------------------------------------------------

         5.1      Investment Intent.
                  -----------------
                  (a) The Holder,  by acceptance of this Note,  represents  that
this Note and any shares of Common Stock  issuable upon  conversion of this Note
will be acquired for the Holder's own account for investment and not with a view
to, or for resale in connection  with, the  distribution  thereof,  and that the
Holder has no present  intention of  distributing  or reselling  the Note or any
such shares of Common Stock.

                  (b) Holder,  by  acceptance of this Note,  further  represents
that it has not offered or sold this Note,  or any shares of Company  Stock into
which this Note is convertible,  directly or indirectly to any other Person" (as
defined in Section 8.1 below) and that the Holder is not  acquiring  the Note or
any such shares for the account of any other Person.

                                       3
<PAGE>


         5.2 Restrictions on Transfer.  The Holder,  by acceptance of this Note,
             ------------------------
agrees that the Holder will not sell, transfer,  assign, pledge,  hypothecate or
otherwise  dispose  of this Note or any of the shares of Common  Stock  issuable
upon  conversion of this Note unless:  (I) a  registration  statement  under the
Securities Act of 1933, as amended (the Act"),  covering the sale or transfer of
the Note or the shares of Common Stock issuable upon  conversion of the Note, as
the case may be, is in effect;  or the Holder first provides the Company with an
opinion of counsel (which may be counsel for the Company) reasonably  acceptable
to the  Company to the  effect  that such sale,  transfer,  assignment,  pledge,
hypothecation  or othe  disposition will be exempt from the registration and the
prospectus  delivery   requirements  of  the  Act.  Any  such  sale,   transfer,
assignment,  pledge,  hypothecation or other  disposition shall also comply with
applicable state securities or blue sky"laws.

     5.3 Legends.  Certificates  evidencing shares of Common Stock issuable upon
         -------
conversion of this Note shall bear the following legend:

     THE SECURITIES  EVIDENCED BY THS CERTIFICATE HAVE NOT BEEN REGISTERED UNDER
     THE SECURITIES ACT OF 1933 AND HAVE BEEN TAKEN FOR INVESTMENT PURPOSES ONLY
     AND NOT WITH A VIEW TO THE  DISTRIBUTION  THEREOF,  AND SUCH SECURITIES MAY
     NOT BE  SOLD OR  TRANSFERRED  UNLESS  THERE  IS AN  EFFECTIVE  REGISTRATION
     STATEMENT UNDER SUCH ACT COVERING SUCH SECURITIES OR THE COMPMPANY RECEIVES
     AN OPINION OF COUNSEL  (WHICH MAY BE COUNSEL  FOR THE  COMPANY)  REASONABLY
     ACCEPTABLE TO THE COMPANY STATING THAT SUCH SALE OR TRANSFER IS EXEMPT FROM
     THE REGISTRATION AND PROSPECTUS DELIVERY REQUIREMENTS OF SUCH ACT."


The certificates  representing such shares of Common Stock, and each certificate
issued upon  transfer  thereof,  shall also bear any legend  required  under any
applicable  state  securities law. The Holder consents to the Company's making a
notation  on its records or giving  instructions  to any  transfer  agent of the
Common Stock in order to implement the  restrictions on transfer of the Note and
shares of Common Stock  issuable upon  conversion  hereof set forth herein.  The
Company  shall  remove  any  legend  endorsed  on this Note or on a  certificate
representing the shares of Common Stock issued upon conversion  hereof,  and any
stock transfer  instructions  and record  notations with respect to the Note and
shares of Common Stock issuable upon conversion  hereof,  and shall issue a Note
or certificate without such legend to the Holder if: (I) this Note or any Common
Stock issuable upon conversion  hereof is registered under the Act and under any
applicable  state  securities  laws,  as the  case may be;  or (ii)  the  Holder
provides  the Company  with an opinion of counsel  (which may be counsel for the
Company)  reasonably  acceptable to the Company to the effect that a public sale
or  transfer  of this Note or such  shares of Common  Stock may be made  without
registration  under the Act or under any applicable state sucrities laws, as the
case may be.

                                       4
<PAGE>


SECTION 6.        Default.
                  -------
         6.1  Rights  Upon  Default.  Upon any Event of  Default  as  defined in
              ---------------------
Section  6.2,  the Holder  may,  at its  option,  declare  the entire  amount of
principal  and accrued  interest on this Note  immediately  due and payable,  by
written notice to the Company,  in which event the Company shall immediately pay
to the Holder the entire  unpaid  principal  balance of this Note  together with
accrued interest thereon to the date of such payment. At any time within fifteen
(15) days after such  declaration,  the same may be rescinded  and such Event of
Default  may be waived by the Holder of this Note by written  notice  from it to
the  Company.  In the event the Company  fails to make  payment to the Holder of
this Note as provided in this  Section 6.1, the Holder shall be entitled to take
such measures as may be appropriate to enforce the Company's  obligations  under
this Note, by judicial  proceedings  or  otherwise.  No delay or omission of the
Holder of this Note to exercise  any right or pwoer  accruing  upon any Event of
Default  shall  impair any such right or power or shall be construed as a waiver
of any such Event of Default or an acquiescence therein.

     6.2 Events of Default. An Event of Default" under this Note shall occur if:
         -----------------
            
          (a)  the Company  defaults in the payment of principal under this Note
               when due,  either at maturity or by  declaration as authorized in
               this Note;

          (b)  the Company  defaults in the payment of interest  under this Note
               when due and the default  continues  for a period of fifteen (15)
               days;

          (c)  the Company shall default in the performance or observance of any
               agreement,  term,  covenant or  condition  contained in this Note
               (other than as  specifically  provided in this  Section  6.2) and
               such  default  is not  remedied  within  fifteen  (15) days after
               receipt by the Company of written  notice from the Holder of such
               default.

SECTION 7.  Representations and Warranties.
            ------------------------------
                  The Company represents and warrants that:

         (a) The  execution  ad  delivery of this Note has been duly and validly
authorized by the Board of Directors of the Company and that no other  corporate
proceedings  on the part of the Company are  necessary to  authorize  this Note.
This Note has been duly and validly  executed  and  delivered by the Company and
constitutes the valid and binding agreement of the Company  enforceable  against
it in accordance with its terms;

         (b) The execution,  delivery or performance by the Company of this Note
will not,  with or without the giving of notice or the passage of time, or both,
conflict with, violate, result in a breach of or default, right to accelerate or
loss of rights  under,  or result in the  creation  or  imposition  of any lien,
charge or  encumbrance  upon any of the  material  assets or  properties  of the
Company  or  its  subsidiaries  pursuant  to  any  provision  of  the  Company's
Certificate  of  Incorporation  or  Bylaws,  or any  agreement,  law,  rule,  or
regulation,  or any order, judgment or decree to which the Company or any of its
Subsidiaries is a party or by which the company or any of its  Subsidiaries,  or
their respective assets or properties is bound; and
  
                                       5
<PAGE>

  
       (c) No consent or approval of, or  notification  to or filing with, any
governmental  authority,  stock exchange,  interdealer  quotation  system or any
other  party  is  required  in  connection  with  the  execution,  delivery  and
performance of this Note, other than such as have been obtained.

                  The Holder represents and warrants:

       (a)  That he has  accepted  this  note  based  on his  own  independent
investigation  of the affairs of the company and that he has  exercised  his own
independent judgement in connection with all decisions related thereto.

SECTION 8.  Miscellaneous.
            -------------

     8.1  Definitions.  As used  herein  the  following  terms  shall  have  the
          -----------
following meanings:

                   Person  shall  mean  any  individual  or  entity,  including
                   ------
without limitation any corporation, partnership, joint venture or trust.

                   Business  Day  shall  mean any day  other  than a  Saturday,
                   -------------
Sunday  or other  day on  which  banks in the  State of  Nevada  or New York are
authorized by law to remain closed.

         8.2 Notices.  All notices and other communications made pursuant to the
             -------
provisions of or in  connection  with this Note shall be in writing and shall be
deemed to have been duly made when  delivered  personally  or by express mail or
courier  or when  sent by  facsimile  transmission  with  confirmation  received
(provided a writing  evidencing such transmission is mailed by first class mail,
postage prepaid within two (2) Business Days):

                  (a)      If to the Holder, to Henry Hirschman
                           155 East 29th Street, Apt. 32A
                           New York, New York 10016

                  (b) If to the Company, to Dallas Gold & Silver Exchange, Inc.,
519 Interstate 30, Suite 243, Rockwall, Texas 75087, faxt no. (214)772-3093,  or
to such other  address as the Company may give notice of to the Holder from time
to time.

                                       6
<PAGE>


         8.3  Successors.  All the covenants,  agreements,  representations  and
              ----------
warranties  contained  in this Note  shall  bind the  parties  hereto  and their
respective  heirs,  executors  administrators,   distributees,   successors  and
assigns.

         8.4 Law  governing.  This Note is  delivered in the State of Nevada and
             --------------
shall be  construed  and  enforced in  accordance  with,  and  governed  by, the
internal laws of the State of Nevada without application of the conflict of laws
provisions hereof.

     8.5 Headings.  The Section  headings in this Note are inserted for purposes
         --------
of convenience only and shall have no substanative effect.

     8.6 Expenses.  Each party to this agreement  shall bear his own expenses in
         --------
connection with this note.

         8.7  Usury.  Notwithstanding  any other  provision  of this Note to the
              -----
contrary,  all  agreements  between  the  Company  and the Holder are  expressly
limited, so that in no event or contingency whatsoever, whether by reason of the
advancement of the proceeds of this Note, acceleration of maturity of the unpaid
principal  balance,  the addition of accrued interest to principal or otherwise,
shall  the  amount  paid  or  agreed  to be  paid to the  Holder  for  the  use,
forbearance, or detention of the money to by advanced under this Note exceed the
highest  lawful rate  permissible  under  applicable  usury laws.  If, under any
circumstances whatsoever, fulfillment of any provision of this Note or any other
agreement pertaining to this Note, after timely performance of such provision is
due, shall involve  transcending the limit of validity prescribed by law which a
court of competent  jurisdiction  deems  applicable,  then the obligations to be
fulfilled  shall be reduced  to the limit of such  validity,  and if,  under any
circumstances  whatsoever,  the Holder  shall ever  receive as interst an amount
that exceeds the highest lawful rate, the amount that would be excessive interst
shall be applied to the  reduction of the unpaid  principal  balance  under this
Note and not to the payment of interest,  or, if such excessive interest exceeds
the unpaid balance of principal  under this Note,  such excess shall be refunded
to the Company.


             WITNESS the signature of the duly authorized officer of the Company

                         DALLAS GOLD & SILVER EXCHANGE,
                           INC., a Nevada corporation

                            by:   /s/ Dr. L.S. Smith
                               ------------------------
                              Name: Dr. L.S. Smith
                                 Title: Chairman

                                       7

<PAGE>


Exhibit 1

To

The undersigned  owner of this Note hereby  irrevocably  exercises the option to
convert $100,000  principal amount of this Note into shares of 100,000 shares of
Common Stock of in accordance  with the terms of this Note, and directs that the
shares issuable and  deliverable  upon conversion be issued and delivered to the
registered holder hereof.


Dated:

                                    Signature



                                       8
<PAGE>

                                                                  Exhibit 10.2

                      FIRST AMENDMENT TO SUBLEASE AGREEMENT
                      -------------------------------------

     THIS FIRST AMENDMENT TO SUBLEASE AGREEMENT( Amendment"),  is made effective
as of July 3,  1996,  by and  between  DALLAS  GOLD & SILVER  EXCHANGE,  INC.  (
Sublessor"), and FULLER'S JEWELRY, INC. ( Sublessee").

                                    RECITALS:
                                    ---------

A.   Sublessor and Sublessee have previously  entered into that certain Sublease
     Agreement,  dated  effective  as of November 10, 1995 (  Sublease").  terms
     defined in the Sublease and delineated  herein by initial  captial  letters
     shall have the same respective meanings specified in the Sublease.


B.   Sublessor  and  Sublessess  have  agreed to  extend  the  Sublease  Term as
     provided in this Amendment.

     NOW,  THEREFORE,  for and in  consideration  of the premises and  themutual
     covenants and obligations of each party under the Sublease, the Sublease is
     hereby amended as follows:

     1. Sublease Term. The Sublease Term is hereby extended until the earlier to
occur of (a) for a term of ten (10)  years  (b) ther  termination  of the  Prime
Lease for any reason or cause.  (c) Rent,  years  1-5...$7500.  per month  Rent,
years 6-10...$9000.  per month (d) Tax Escrow.  Starting with the first month of
this lease Tenant will escrow with the Landlord on a monthly basis  payments for
1/12th of the estimated taxes on the property. The amount of tax escrow payments
shall be  adjusted  annually to reflect  any  changes in  property  taxes.  (e):
Financing  Documents.  During the term of this lease and upon receipt of written
request from the tenant Landlord agrees to execute documents  necessary to allow
the tenant to secure third party  financing  for equipment  and  inventory.  (f)
Insurance payments. Landlord is required to pay Insurance in one annual payment.
Tenant will be billed on time per year for  insurance.  Tenant will  immediately
reimburse Landlord for the cost of Insurance in accordance with Section 9 of the
lease agreement.  This extension is upon the same terms and conditions specified
in the Sublease.  Sublessee has exercised its optio nto extend the Sublease Term
and has no further rights to further extend the Sublease Term.

     2.  Effect of  Amendment.  except  as  specifically  amended  by the by the
provisions of this  Amendment,  the terms and  provisions in the Sublease  shall
continue to govern the rights and  obligations of the parties  thereunder.  This
Amendment and the Sublease shall be construed as one instrument.

     EXECUTED as of the day and year first above written.

                                            SUBLESSOR:
                                            DALLAS GOLD & SILVER EXCHANGE, INC.

                                            By:  /s/ W.H. Oyster
                                               -----------------
                                            Name:  W.H. Oyster
                                                 ---------------
                                            Its:   President
                                                ----------------
                                     
                                            SUBLESSEE:
                                            FULLER'S JEWELRY, INC.

                                            By:  /s/  Jim Fuller
                                               -----------------
                                            Name:  Jim Fuller
                                                 ---------------
                                            Its:
                                                 ---------------



<TABLE> <S> <C>




<ARTICLE> 5
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          DEC-31-1996
<PERIOD-START>                             JAN-01-1996
<PERIOD-END>                               DEC-31-1996
<CASH>                                             950
<SECURITIES>                                     1,914
<RECEIVABLES>                                      148
<ALLOWANCES>                                         0
<INVENTORY>                                      1,111
<CURRENT-ASSETS>                                 4,143
<PP&E>                                           1,703
<DEPRECIATION>                                     579
<TOTAL-ASSETS>                                   5,230
<CURRENT-LIABILITIES>                            1,406
<BONDS>                                          1,766
                               46
                                          0
<COMMON>                                             0
<OTHER-SE>                                       2,080
<TOTAL-LIABILITY-AND-EQUITY>                     5,230
<SALES>                                         11,292
<TOTAL-REVENUES>                                13,949
<CGS>                                            9,472
<TOTAL-COSTS>                                   12,401
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                 175
<INCOME-PRETAX>                                  1,373
<INCOME-TAX>                                         0
<INCOME-CONTINUING>                              1,373
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                     1,373
<EPS-PRIMARY>                                      .24
<EPS-DILUTED>                                      .24
        






</TABLE>


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission