DRESS BARN INC
DEF 14A, 1998-12-09
WOMEN'S CLOTHING STORES
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                              THE DRESS BARN, INC.
                                30 Dunnigan Drive
                             Suffern, New York 10901

                            NOTICE OF ANNUAL MEETING

To   the Shareholders of THE DRESS BARN, INC.

     NOTICE IS HEREBY GIVEN THAT THE ANNUAL MEETING OF SHAREHOLDERS OF THE DRESS
BARN, INC. (the "Company") will be held at the Company's Corporate Headquarters,
30 Dunnigan Drive, Suffern, New York, on Monday,  December 14, 1998 at 9:00 A.M.
for the following purposes:

1.       To elect two Directors;

2        To transact such other business as may properly come before the meeting
         or any adjournments thereof.


     Only  shareholders  of record at the close of  business on November 2, 1998
will be entitled to notice of and to vote at said meeting.


         By Order of the Board of Directors.


         ELLIOT S. JAFFE
         Chairman of the Board


November 9, 1998


================================================================================

     NOTE:  Shareholders are cordially  invited to attend the meeting in person.
Whether or not you plan to attend, please complete,  sign and send in your proxy
promptly in the enclosed  envelope so your vote can be  recorded.  We enclose in
this  mailing the Notice of Annual  Meeting of  Shareholders,  Proxy  Statement,
Proxy and the Annual  Report of the  Company  for the fiscal year ended July 25,
1998.
================================================================================

<PAGE>


                              THE DRESS BARN, INC.
                                30 Dunnigan Drive
                             Suffern, New York 10901


                                 PROXY STATEMENT

       This Proxy Statement is furnished to the shareholders of The Dress Barn, 
Inc. (the "Company") in connection with the  solicitation by the Company's
Board of Directors of proxies to be voted at the Annual Meeting of  Shareholders
of the Company to be held on December 14, 1998,  and any  adjournments  thereof,
for the  purposes  set forth  herein  and in the  accompanying  Notice of Annual
Meeting.  This Proxy  Statement  and the enclosed  form of Proxy are first being
mailed to  shareholders  on or about November 9, 1998.  Proxies will be voted in
accordance  with  the  directions  specified  therein.  Any  proxy  on  which no
direction is  specified  will be voted FOR election of the nominees for Director
named herein.

         The Company had  outstanding  22,786,445  shares of common stock on the
record date of November 2, 1998. Each share is entitled to one vote.

         The cost of this Proxy Statement and of solicitation of proxies will be
borne by the Company.  Any proxy may be revoked by the  shareholder  at any time
prior to its exercise  (such as by attending the meeting and voting in person or
by sending a letter of revocation to the Secretary of the Company)


 INFORMATION REGARDING NOMINEES FOR ELECTION AS DIRECTOR AND INCUMBENT DIRECTORS


         The  Certificate  of  Incorporation  of  the  Company  provides  for  a
classified Board of Directors divided into three classes,  each with a staggered
three  year term of office and each class of  Directors  as nearly  equal in the
number of  Directors as possible.  Two  Directors  are to be elected at the 1998
Annual Meeting of Shareholders  for three-year terms expiring at the 2001 Annual
Meeting  of  Shareholders.  The Board  has  nominated  Elliot S.  Jaffe and Burt
Steinberg,  whose terms of office as Director  expire at the 1998 Annual Meeting
of Shareholders.  Certain  information with respect to the nominees for election
as a Director and incumbent Directors is set forth below.


Nominees for Election as Director

         Name of Director and Age                              Director Since
         Elliot S. Jaffe, 72.........................................1966
         Burt Steinberg, 53..........................................1983

         ELLIOT S. JAFFE,  Chairman of the Board and founder of the Company, has
been Chief  Executive  Officer since 1966. Mr. Jaffe serves as a Director of The
Zweig Fund,  Inc., The Zweig Total Return Fund, Inc. and the Smith Barney Family
of Funds.

         BURT STEINBERG,  President and Chief  Operating  Officer of the Company
since 1989, has been in charge of the Company's  merchandising  activities since
1982.

         It is intended that votes will be cast pursuant to proxies received for
the election of Elliot S. Jaffe and Burt Steinberg for a term of three years and
until their successors are duly elected and qualified.

<PAGE>


Directors With Terms Expiring in 1999

         Name of Director and Age                              Director Since
         Edward D. Solomon, 67.........................................1990
         Klaus Eppler, 68..............................................1993


         EDWARD D.  SOLOMON  is  President  of Edward  D.  Solomon & Co.,  which
provides consulting services primarily to the retailing industry.  Until 1993 he
was Chief Executive Officer of Shoe-Town, Inc.

         KLAUS  EPPLER  has,  since  1965,  been a  partner  in the law  firm of
Proskauer Rose LLP,  General  Counsel for the Company.  He is also a director of
Bed Bath & Beyond Inc.


Directors With Terms Expiring in 2000

         Name of Nominee and Age                               Director Since
         Roslyn S. Jaffe, 69.........................................1966
         Donald Jonas, 69............................................1989
         Mark S. Handler, 65.........................................1996


         ROSLYN  S.  JAFFE  has  been the  Company's  Secretary  since  1966 and
Treasurer since 1983. Roslyn S. Jaffe is the spouse of Elliot S. Jaffe, and they
are the  parents of David R. Jaffe and Elise  Jaffe,  executive  officers of the
Company.

         DONALD JONAS has been Chairman of the Board and a Director of Lechters,
Inc., a retailer of houseware products,  since 1987. Mr. Jonas is currently also
the Chief Executive Officer of Lechters, Inc.

         MARK S. HANDLER was Co-Chairman and Co-Chief  Executive Officer of R.H.
Macy's,  Inc.  until 1993.  Previously,  he was  President  and Chief  Operating
Officer of R.H. Macy's, Inc.


Committees and Meetings of the Board of Directors

         The Company has a standing Audit and a standing  Compensation and Stock
Option  Committee of the Board of Directors.  Donald Jonas and Edward D. Solomon
are the members of the Compensation  Committee and Mark S. Handler and Edward D.
Solomon are the  members of the Audit  Committee.  The  Company  does not have a
nominating  committee.  The  responsibilities  of the  Audit  Committee  include
reviewing with the Company's  independent  auditors the scope and results of the
auditing  engagements.  The Compensation and Stock Option Committee  reviews and
determines the Company's  policies and programs with respect to  compensation of
executive officers and administers the Company's stock option plans.

         The  Company's  Board of  Directors  held  three  meetings,  the  Audit
Committee held two meetings and the Compensation and Stock Option Committee held
two  meetings  during the fiscal year ended July 25, 1998  ("fiscal  1998").  In
addition,  various  actions  were  taken by the  Board of  Directors  and  these
Committees without a meeting.


<PAGE>

Compensation of Directors

         The  Company  pays its  Directors,  who were not also  officers  of the
Company, a director's fee of $15,000 per year for services rendered as Director.
Directors who are officers of the Company do not receive additional compensation
for their services as Directors.

         In fiscal 1998 and again during the current  fiscal  year,  the Company
granted  each of its  Directors,  who  were not also  officers  of the  Company,
options to purchase  10,000  shares of the  Company's  common  stock at the fair
market value of the stock on the date of grant.  The options vest in three equal
installments on the first,  second and third  anniversary  from the option grant
date.


                 SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS
                                 AND MANAGEMENT


         The table  below  sets forth  information  regarding  ownership  of the
common  stock of the  Company as of November 2, 1998 for any person who is known
to be the  beneficial  owner of more than 5% of the Company's  common stock,  by
each of the  Company's  directors and  executive  officers  named in the Summary
Compensation  Table and by all  directors  and  executive  officers  as a group.
Unless  otherwise noted in the footnotes to the table,  the persons named in the
table have sole voting and investment power with respect to all shares of common
stock shown as beneficially owned by them.

<TABLE>
<CAPTION>
                                                              Number of
                                                              Shares of
                                                            Common Stock
                                                            Beneficially           Percentage
Name of Shareholder:                                            Owned               of Class

<S>                                                         <C>                    <C>   
Directors and Executive Officers:
Elliot S. Jaffe (1)...........................................3,932,976               17.03%
Roslyn S. Jaffe (2).............................................310,124                1.34%
Burt Steinberg (3)..............................................172,615                *
David R. Jaffe (4)...............................................45,500                *
Armand Correia (5)...............................................16,031                *
Eric Hawn (6)....................................................10,000                *
Edward D. Solomon (7).............................................4,333                *
Klaus Eppler (8)..................................................3,633                *
Mark S. Handler (9)...............................................3,583                *
Donald Jonas (10).................................................3,433                *
All Directors and Executive Officers as a group
 (consisting of 11 persons) (11)..............................4,465,318               19.34%
<FN>
* Represents less than 1% of class
<PAGE>
(1)      Consists of 173,336  shares  (0.75%) owned directly by Elliot S. Jaffe,
         69,310 shares (0.30%) owned by The Jaffe Family Foundation,  a New York
         not-for-profit   corporation  (the   "Foundation"),   3,655,330  shares
         (15.83%) owned by the Jaffe Family Limited  Partnership,  a Connecticut
         limited partnership (the "Partnership").  Elliot S. Jaffe and Roslyn S.
         Jaffe  share  voting and  investment  power with  respect to the shares
         owned by the  Foundation  and  under the  rules of the  Securities  and
         Exchange  Commission (the "SEC") are deemed to be the beneficial owners
         of such  shares.  Both  Elliot S. Jaffe and  Roslyn S.  Jaffe  disclaim
         beneficial  ownership of the shares owned by the Foundation.  Elliot S.
         Jaffe has voting and investment  power with respect to the shares owned
         by the  Partnership  and under the rules of the SEC is deemed to be the
         beneficial  owner of such shares.  His business  address is 30 Dunnigan
         Drive, Suffern, New York 10901.

(2)      Consists of 240,814  shares  (1.04%) owned  directly by Roslyn S. Jaffe
         and 69,310  shares  (0.30%) owned by the  Foundation.  See Footnote (1)
         above.

(3)      Consists of 2,615 shares owned  directly by Mr.  Steinberg  and 303,000
         shares  covered by options  exercisable  within 60 days of  November 2,
         1998.

(4)      Consists of 5,000 shares owned  directly by Mr. Jaffe and 40,500 shares
         covered by options exercisable within 60 days of November 2, 1998.

(5)      Consists  of shares  covered by options  exercisable  within 60 days of
         November 2, 1998.

(6)      Consists  of shares  covered by options  exercisable  within 60 days of
         November 2, 1998.

(7)      Consists of 1,000 shares owned directly by Mr. Solomon and 3,333 shares
         covered by options exercisable within 60 days of November 2, 1998.

(8)      Consists of 300 shares  owned  directly by Mr.  Eppler and 3,333 shares
         covered by options exercisable within 60 days of November 2, 1997.

(9)      Consists of 250 shares owned  directly by Mr.  Handler and 3,333 shares
         covered by options exercisable within 60 days of November 2, 1998.

(10)     Consists of 100 shares  owned  directly by Mr.  Jonas and 3,333  shares
         covered by options exercisable within 60 days of November 2, 1998.

(11)     Includes  shares owned by the Partnership and the Foundation as well as
         305,263  shares  covered  by  options  held by the  executive  officers
         exercisable within 60 days of November 2, 1998.
</FN>
</TABLE>

<PAGE>

                             EXECUTIVE COMPENSATION


Summary Compensation Table

         The  following  table  sets forth  certain  information  regarding  the
compensation   earned  by  the  Chief  Executive  Officer  and  the  four  other
highest-paid  executive  officers of the Company for services rendered in fiscal
1998, 1997 and 1996.

<TABLE>
<CAPTION>
                                                                                                   Long-Term
                                                                                                  Compensation
                                                                                                     Awards
                                                        Annual Compensation              Stock Options     All Other
Name and Principal Position          Year     Salary ($)     Bonus ($)      Other ($)          (#)      Compensation ($)
- ---------------------------           ----    ----------     ---------      ---------      ----------   ----------------
                                                  (1)            (2)                                            (3)
<S>                                   <C>       <C>            <C>         <C>              <C>            <C>   
Elliot S. Jaffe                       1998      521,000         604,200         -----           -----          17,500
  Chairman of the Board and           1997      521,000         153,500         -----         100,000          17,500
     Chief Executive Officer          1996      521,000          51,666         -----           -----           -----

Burt Steinberg                        1998      350,000         170,000         -----           -----       68,517(4)
   President and Chief                1997      350,000         203,100         -----         200,000       69,263(4)
     Operating Officer                1996      350,000          36,750         -----           -----          15,878

David R. Jaffe                        1998      275,000          49,500         -----           -----       37,888(5)
   Executive Vice President           1997      225,000          47,500         -----         175,000       36,611(5)
                                      1996      148,000          15,417         -----           -----           8,525

Eric Hawn                             1998      215,000          38,700         -----           -----           9,000
   Senior Vice President              1997      200,000          46,000         -----          50,000           9,000
                                      1996      179,620          12,721     59,832(6)           -----          10,616

Armand Correia                        1998      195,000          37,800     15,000(6)           -----           8,538
   Senior Vice President and          1997      176,000          43,900     15,000(6)          92,555           7,920
     Chief Financial Officer          1996      160,186          16,688     15,000(6)           -----           8,507

<FN>
(1)      Includes  all  payments  of salary  and  salary  deferred  through  the
         Company's Executive Retirement Plan.

(2)      Includes bonuses paid under the Company's Management Incentive Plan.

(3)      Amounts  consist  of the  Company's  contribution  under the  Company's
         Executive Retirement Plan and associated insurance.

(4)      Includes  paid life  insurance  premiums  of $50,657 in fiscal 1998 and
         $50,873 in fiscal 1997 paid pursuant to two "split dollar"  agreements.

(5)      Includes  paid life  insurance  premiums  of $27,200 in fiscal 1998 and
         $27,378 in fiscal 1997 pursuant to a "split dollar" agreement.

(6)      Represents loan forgiveness arising out of contractual  arrangements in
         connection with Mr. Hawn's and Mr. Correia's  employment by the Company
         in 1986 and 1991,  respectively.  Mr. Correia's outstanding loan totals
         $15,000, while Mr. Hawn's loan was repaid.
</FN>
</TABLE>

         Burt  Steinberg  is  employed  by the  Company  pursuant  to a one-year
employment   agreement  expiring  August  1  which  contains  automatic  renewal
provisions.

<PAGE>

Compensation Committee's Report on Executive Compensation

         In setting compensation levels for executive officers, the Compensation
and Stock Option Committee of the Board of Directors (the "Committee") continues
to be guided by the following considerations:

- -        compensation  levels should be competitive with compensation  generally
         being paid to  executives  in other  profitable  and growing  specialty
         retail companies of a similar size;

- -        each individual executive officer's  compensation should, to the extent
         possible,  reflect  the  performance  of the  Company  as a whole,  the
         performance of the officer's  business unit, and the performance of the
         individual executive;

- -        a significant portion of the executive officer's compensation should be
         awarded in the form of stock  options to closely link  shareholder  and
         executive  interests  and to  encourage  stock  ownership  by executive
         officers; and

- -        executive compensation should reflect the Company's entrepreneurial and
         cost-conscious orientation.


         Under the Company's Management Incentive Plan, officers of the Company,
from the level below  Assistant  Vice  President  up through and  including  the
Chairman and Chief Executive Officer, are entitled to bonuses up to a prescribed
percentage  of their base  salaries  pursuant to a formula  which  involves  the
achievement of selected Company  financial goals and individual goals related to
the performance of the officer's business unit and the individual performance of
the officer.  For fiscal 1998,  the  Management  Incentive Plan was broadened to
increase the number of covered  executives  and the maximum  percentage  of base
salary  senior  executives  can  receive  was  reduced.  In view  of the  record
financial results for fiscal 1998, the Committee approved bonuses in addition to
the amounts  payable  under the  Management  Incentive  Plan of $500,000 for the
Chairman and Chief  Executive  Officer and $100,000 for the  President and Chief
Operating  Officer.  The Committee also decided to increase the base salaries of
the Chairman and the President to $650,000 and $450,000 per annum, respectively.
The base salaries of these executives have not increased in three years, and the
increases are intended to make their  salaries more  competitive.  The Committee
also approved the continuation of the Management  Incentive Plan for fiscal 1999
with certain  changes and  approved the  Company's  merit  increase  program for
executives for fiscal 1999.

         Stock  options  are usually  granted on a three year cycle,  so that an
executive or key employee  will  ordinarily  receive a new option when 3/5ths of
the previously granted option has vested.  Since executive officers were granted
options by the Committee following the close of the 1996 fiscal year, no options
have been granted to executive  officers  since the beginning of the 1998 fiscal
year.


                    The Compensation and Stock Option Committee


                                Mr. Donald Jonas
                              Mr. Edward D. Solomon


<PAGE>

Performance Graph

         The following graph illustrates, for the period from July 30, 1993 (the
Base Year) through July 25, 1998, the  cumulative  total  shareholder  return of
$100 invested in 1) The Company's  common stock, 2) The S&P Composite- 500 Stock
Index, 3) The S&P Specialty Apparel Retailers Index and 4) an index of five peer
companies selected by the Company,  assuming that all dividends were reinvested.
The  Company has chosen to use this peer group  index in its  performance  graph
because  management  believes the peer group index is a better reflection of the
Company's  competitors in the marketplace.  The peer group consists of all other
publicly traded women's specialty apparel chains known to the Company with which
it competes directly: - Catherines Stores, Cato, Charming Shoppes, Deb Shops and
United Retail Group.

         The  comparisons in this table are required by the SEC and,  therefore,
are not intended to forecast or be indicative of possible future  performance of
the Company's common stock.



                      COMPARISON OF CUMULATIVE TOTAL RETURN
             For the period from July 30, 1993 through July 25, 1998

The  following  chart  represents  data  points on the  performance  graph which
appears in the printed version of the proxy.

Cumulative Total Return

                               7/93    7/94     7/95     7/96     7/97     7/98

The Dress Barn Inc.             100      72       88       74      179      192
S&P 500                         100     105      133      155      235      281
S&P Specialty Apparel Index     100      97      104      106      135      110
Peer Group                      100      71       44       49       45       55


<PAGE>

Aggregate Option Exercises in Last Fiscal Year and Fiscal Year-End Option Values

<TABLE>
<CAPTION>
                            Shares
                           Acquired                      Number of Unexercised         Value of Unexercised
                              on          Value                 Options                    In the Money
                           Exercise     Realized           at July 25, 1998                 Options(1)
                                                     ----------------------------        ------------------
    Name                      (#)          ($)         Exercisable   Unexercisable   Exercisable    Unexercisable
- ------------              ----------   -----------     -----------   -------------   -----------    -------------

<S>                          <C>          <C>             <C>             <C>          <C>            <C>       
Elliot S. Jaffe              117,500      2,073,335          ----         100,000      $   ----       $1,512,800
Burt Steinberg               213,000      4,834,656       120,000         200,000       1,530,000      3,557,200
David R. Jaffe                60,500      1,075,539         2,000         145,000          26,940      2,551,890
Eric Hawn                     14,000        227,920         2,000          24,000          26,940        363,840
Armand Correia                57,502        944,288            31          86,299             470      1,313,530

<FN>
(1)  Represents the difference between the closing market price of the Company's
     common stock at July 24, 1998 ($24.00 per share) and the exercise price per
     share of in-the-money options multiplied by the number of shares underlying
     the in-the-money options.
</FN>
</TABLE>



                           INTEREST OF MANAGEMENT AND
                         OTHERS IN CERTAIN TRANSACTIONS


         The Company  leases five of its store  locations  from Elliot S. Jaffe,
Chief  Executive  Officer,  or  members of his  family or  related  trusts.  The
following table describes the terms of these leases:

<TABLE>
<CAPTION>
                                                                                                       Minimum
                                                                                                        Annual
                                                                                                      Rent Per
Store                                                                  Renewal          Square          Square
Location                                Expiration                     Options           Feet            Foot
- --------------                          ----------                     -------  -        -----  -        ----
<S>                                <C>                    <C>                         <C>            <C>       
Branford, CT                         June 30, 2002             Until June 2012           5,000          $12.20
Norwalk, CT DB/DBW                  April 30, 2011        Until April 30, 2031          12,700          $11.22
Branford, CT DBW                     June 30, 2002             Until June 2012           4,100          $12.57
Mt. Kisco, NY                         July 31,2006             Until July 2011           4,500          $10.00
Danbury, CT                           June 30,2000             Until June 2015           8,000          $13.00

</TABLE>

         Such store rentals approximate the range of minimum rentals paid by the
Company on its other store leases.  The store leases also contain provisions for
payment of a percentage of sales as additional  rent when sales reach  specified
levels.  The effective rent (total rent as a percentage of sales with respect to
particular stores) for such stores is approximately  eight percent.  The Company
believes  that the leases  with such  affiliated  parties  are on terms that are
comparable to terms the Company could obtain in  arms-length  negotiations  with
unrelated third parties for store locations in similar geographic areas.  During
fiscal 1998,  the Company paid a total of $438,000 in rent under leases with the
affiliated parties.


<PAGE>


         The Company has entered into "split-dollar"  insurance  agreements with
trusts established by each of Burt Steinberg and David R. Jaffe and their wives,
pursuant to which the Company has agreed to pay, during the life of certain life
insurance policies, a portion of the premiums on these policies which are on the
joint  lives of each of David R. Jaffe and his wife and Burt  Steinberg  and his
wife,  and which have fair  values of $5 million and $2.5  million  respectively
(the  "Insurance  Policies").  The Company is  obligated  to continue to pay the
premiums  on the  Insurance  Policies  until the earlier of (a) such time as the
cash value of each Insurance Policy is sufficient to pay the premiums, estimated
to be  approximately  9  years,  or (b) the  termination  of the  "split-dollar"
agreements.  These  agreements  terminate  on the earliest of a number of events
including (i)  reimbursement to the Company of the premiums paid by it, (ii) the
resignation or retirement of the executive or (iii) the death of the survivor of
the  executive and his spouse.  The premiums are  estimated to be  approximately
$52,000  in the  case of Burt  Steinberg,  and  $28,000  in the case of David R.
Jaffe, annually. Under the "split-dollar"  agreements,  the premiums paid by the
Company are to be  returned  no later than (a) the death of the  survivor of the
executive and his spouse and (b) the surrender or  termination of each Insurance
Policy. Consequently,  the Insurance Policies should not result in an expense to
the Company,  except to the extent of costs  incurred (if any) for advancing the
premiums,  and for the excess (if any) of the premiums  paid by the Company over
the cash surrender value of the Insurance Policies.


                        RECEIPT OF SHAREHOLDER PROPOSALS


         Any proposals of shareholders  that are intended to be presented at the
Company's 1999 Annual Meeting of  Shareholders,  which is expected to be held in
December 1999, must be received at the Company's  principal executive offices no
later  than July 12,  1999,  and must  comply  with all other  applicable  legal
requirements  in order to be included in the Company's  proxy statement and form
of proxy for that meeting.


                                  OTHER MATTERS


         Management  knows of no  other  business  that  will be  presented  for
consideration  at the  Annual  Meeting  other than as is stated in the Notice of
Meeting.  If any other business  should come before the meeting,  it is intended
that the proxies  named in the  enclosed  form of proxy will have  discretionary
authority to vote all such proxies in the manner they shall decide.

         Solicitation may be made by mail,  personal  interviews,  telephone and
telegraph by regularly engaged officers and employees of the Company.

         Insofar as the  information  contained  in this Proxy  Statement  rests
peculiarly  within the knowledge of persons other than the Company,  the Company
has relied upon information furnished by such persons.

         It is anticipated  that Deloitte & Touche LLP will act as auditors with
respect to the financial  statements of the Company for the current fiscal year.
A  representative  of  Deloitte  & Touche LLP is  expected  to attend the Annual
Meeting.  Such  representative  will be given the  opportunity  to  address  the
meeting and will also be available to respond to questions.

          The Annual  Report of the  Company,  including  financial  statements,
for fiscal 1998 is included with this Proxy Statement.




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