GIBSON GREETINGS INC
8-K, 1994-12-07
GREETING CARDS
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                                       FORM 8-K



                          SECURITIES AND EXCHANGE COMMISSION

                               Washington, D. C.  20549



                                    CURRENT REPORT



                        Pursuant to Section 13 or 15(d) of the
                           Securities Exchange Act of 1934

                           Date of Report (Date of Earliest
                         Event Reported):  December 6, 1994




                                 GIBSON GREETINGS, INC.
                (Exact name of registrant as specified in its charter)

            Delaware                 2-82990               52-1242761
          (State or other            (Commission           (IRS Employer
          jurisdiction of            File Number)       Identification No.)
          incorporation)



                      2100 Section Road, Cincinnati, Ohio  45237
                       (Address of principal executive offices)




          Registrant's telephone number, including area code:(513) 841-6600

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                       INFORMATION TO BE INCLUDED IN THE REPORT


          Items 1, 2, 3, 4, 6 and 8 are not applicable and are omitted from
          this report.

          Item 5.   Other Events

                    The press release of Gibson Greetings, Inc., dated
          December 6, 1994, is filed as an exhibit to and incorporated by
          reference in this Current Report on Form 8-K.

          Item 7.   Financial Statements, Pro Forma Financial Information
                    and Exhibits

          (a)  Financial Statements of Business Acquired.

               Not Applicable.

          (b)  Pro Forma Financial Information.

               Not Applicable.

          (c)  Exhibits

               Number         Description

                 1            Press Release dated December 6, 1994























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                                      SIGNATURES


                    Pursuant to the requirements of the Securities Exchange
          Act of 1934, the registrant has duly caused this report to be
          signed on its behalf by the undersigned hereunto duly authorized.


          Date:  December 7, 1994      GIBSON GREETINGS, INC.



                                        By /s/ Anthony L. Forcellini
                                           Anthony L. Forcellini
                                           Vice President, Controller and
                                           Treasurer




































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CONTACT:   Karen Durand                       RELEASE DATE:  December 6, 1994
           Director, Investor Relations
           (513) 841-6986

                                              FOR IMMEDIATE RELEASE


CINCINNATI, OHIO, December 6, 1994 -- Gibson Greetings, Inc. (NASDAQ:GIBG)
said that its customer F&M  Distributors, Inc. (F&M) today announced that
it had filed for protection under Chapter 11 of the Bankruptcy Code.  F&M
represented less than 3% of Gibson's revenues in 1993.


F&M has stated that it will continue to operate while it develops a
reorganization plan.


As of October 31, 1994 Gibson's books reflected  approximately $7.7 million
of outstanding  F&M trade receivables, approximately $2.6 million of fixtures
located in F&M stores and approximately $6.3 million of deferred costs
relating to a long-term F&M sales agreement.  Gibson's accounting treatment
of these various items will depend upon future developments at F&M. Gibson
noted that at this time it is too early to speculate about possible changes
in its sales volume as the result of F&M's actions.


While it is not possible without additional information to accurately determine
the impact on earnings for its fourth quarter ending December 31, 1994,
Gibson expects to record a significant charge against its earnings to reflect
the exposure resulting from the F&M bankruptcy filing.



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