BIG O TIRES INC
PRER14A, 1996-02-21
MOTOR VEHICLES & MOTOR VEHICLE PARTS & SUPPLIES
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                          BIG O TIRES, INC. SPECIAL MEETING
                                     SCHEDULE 14A
                                    (Rule 14a-101)

                       INFORMATION REQUIRED IN PROXY STATEMENT
                               SCHEDULE 14A INFORMATION
             PROXY STATEMENT PURSUANT TO SECTION 14(A) OF THE SECURITIES
                                 EXCHANGE ACT OF 1934

Filed by the Registrant [X]

FILED BY THE PARTY OTHER THAN THE REGISTRANT [ ]


Check the appropriate box:
[X]  Preliminary Proxy Statement [ ] Confidential for use of the Commission Only
     (as permitted by Rule 14a-6(e)(2))
[ ]  Definitive Proxy Statement
[ ]  Definitive Additional Materials
[ ]  Soliciting Material Pursuant to Section 240.14a-11(c) or Section 240.14a-12

                                BIG O TIRES, INC.
                (Name of Registrant as Specified in its Charter)
               Payment of Filing Fee (Check the appropriate box):
[ ] $125 per Exchange Act Rules 0-11(c)(1)(ii),  14a-6(i)(1),  or 14a-6(i)(2) or
    Item  22(a)(2)  of  Schedule  14A.
[ ] $500 per each  party to the  controversy pursuant to Exchange Act
    Rule  14a-6(i)(3).
[X] Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

     (1)  Title of each class of securities to which the transaction applies:
Common Stock, par value $0.10 per share.

     (2)  Aggregate number of securities to which transaction applies: 3,317,840
shares plus options to purchase 216,308 shares of common stock, par value $0.10
per share.

     (3) Per unit  price  or other  underlying  value  of  transaction  computed
pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the filing fee
is calculated and state how it was determined): $16.50 in cash.

     (4)  Proposed maximum aggregate value of transaction:  $56,699,686 (F1)

     (5)  Total fee paid: $11,339.94
   
     [X]  Fee paid previously with preliminary materials.
    
     [ ] Check box if any part of the fee is offset as provided by Exchange  Act
Rule  0-11(a)(2)  and identify the filing for which the  offsetting fee was paid
previously.  Identify the previous filing by registration  statement  number, or
the Form or Schedule and the date of its filing.

          (1) Amount Previously Paid:

          (2) Form, Schedule or Registration Statement No.:

          (3) Filing Party:

          (4) Date Filed:

(F1) For purposes of calculating  the filing fee only. This amount is based upon
the purchase of 3,317,840 shares of Common Stock of the Registrant at a price of
$16.0 in cash per share and the cancellation of options to purchase an aggregate
of 216,308 shares of Common Stock of the Registrant, which options have exercise
prices ranging from $0.32 to $15.88, in consideration for a payment equal to the
excess of $16.50 over the  exercise  prices  multiplied  by the number of shares
subject to such options.  The amount of the filing fee, calculated in accordance
with Exchange Act Rule 0-11(c)(1),  equals 1/50th of one percent of the proposed
cash payment to the holders of the Common Stock and options.


                                       1
<PAGE>

PRELIMINARY COPY

                                  BIG O TIRES, INC.
                         11755 East Peakview Avenue, Suite A
                              Englewood, Colorado  80111

To Our Stockholders:
   

     You are  invited to attend the  Special  Meeting of  Stockholders  of Big O
Tires, Inc. (the "Company") to be held at _________________________________,  on
___________,  1996,  at ___:___  _.m.,  Mountain  Standard  Time. At the Special
Meeting,  you will be asked to consider  and vote upon a proposal to approve the
Agreement and Plan of Merger, dated as of July 24, 1995, as amended (the "Merger
Agreement"), by and among the Company, BOTI Holdings, Inc., a Nevada corporation
(the  "Parent"),  and  BOTI  Acquisition  Corp.,  a  Nevada  corporation  and  a
wholly-owned  subsidiary of the Parent (the  "Purchaser"),  and the transactions
contemplated  thereby.  The  Parent  and the  Purchaser  were  formed by certain
members of the Company's senior management and some of the Company's  franchised
dealers to acquire the Company.  The Merger  Agreement  (without the attachments
thereto) is included in the accompanying Proxy Statement as APPENDIX A. Pursuant
to the terms of the  Merger  Agreement,  Purchaser  will merge with and into the
Company, with the Company remaining as the surviving corporation (the "Merger").
The result of the Merger  will be that the Company  will  become a wholly  owned
subsidiary  of the  Parent  and  each  outstanding  share  (except  for  certain
"Excluded  Shares,"  as  defined in the  accompanying  Proxy  Statement)  of the
Company's common stock, par value $0.10 per share (the "Common Stock"),  will be
converted into the right to receive a cash payment of $16.50,  without  interest
(the "Merger Consideration").  The Merger Consideration includes $0.01 per share
for the redemption of rights issued pursuant to the Company's  Rights  Agreement
dated as of August 26,  1994.  Consummation  of the Merger is subject to certain
conditions,  including,  without  limitation,  the  approval and adoption of the
Merger Agreement by holders of at least a majority of the outstanding  shares of
Common Stock.
    
     The Board of Directors of the Company (the "Board"), based on the unanimous
recommendation  of the  Investment  Committee  of  the  Board  (the  "Investment
Committee"), which consisted only of directors who were neither employees of the
Company nor franchised dealers participating in the acquisition,  has determined
that the Merger is fair to, and in the best  interests  of, the  Company and its
stockholders  and has approved the Merger  Agreement.  The Board recommends that
you vote  "FOR"  approval  of the  Merger  Agreement.  PaineWebber  Incorporated
("PaineWebber"), the financial advisor to the Investment Committee in connection
with the Merger,  has rendered a written opinion to the Board to the effect that
the Merger  Consideration  is fair from a financial point of view to the holders
of the Common Stock (other than  holders of Excluded  Shares).  You are urged to
read the Proxy Statement in its entirety for important information regarding the
Merger.

     IT IS VERY IMPORTANT THAT YOU BE REPRESENTED AT THE SPECIAL  MEETING,  EVEN
IF YOU ARE NOT ABLE TO  ATTEND IN  PERSON.  THE  AFFIRMATIVE  VOTE OF AT LEAST A
MAJORITY OF THE  OUTSTANDING  SHARES OF COMMON  STOCK IS REQUIRED TO APPROVE THE
MERGER. CONSEQUENTLY, THE FAILURE TO RETURN A PROPERLY EXECUTED PROXY CARD OR TO
VOTE IN  PERSON  AT THE  SPECIAL  MEETING  WILL  HAVE THE SAME  EFFECT AS A VOTE
AGAINST THE MERGER.  IF  INSTRUCTIONS  ARE SPECIFIED ON A PROXY CARD, SUCH PROXY
CARD WILL BE VOTED IN ACCORDANCE  THEREWITH,  AND IF NO SPECIFICATIONS ARE MADE,
SUCH  PROXY  CARD WILL BE VOTED FOR THE MERGER  AGREEMENT.  PLEASE  TAKE TIME TO
CONSIDER AND VOTE UPON THIS SIGNIFICANT MATTER.

     Please  mark,  sign and date each  proxy  card you  receive  and  return it
promptly in the enclosed,  postage-paid  envelope even if you plan to attend the
Special  Meeting in person.  Returning a marked  proxy card will not prevent you
from voting in person at the Special Meeting,  but will assure that your vote is
counted if you are unable to attend.  If you wish to attend the Special  Meeting
in person,  you will need to present proof of your ownership of shares of Common
Stock. If you hold your shares through a bank, broker or other nominee, you must
obtain  evidence of ownership from such nominee prior to your  attendance at the
Special Meeting.

     DO NOT SEND IN YOUR STOCK CERTIFICATES AT THIS TIME.  YOU WILL RECEIVE
INSTRUCTIONS REGARDING EXCHANGING YOUR COMMON STOCK FOR THE MERGER CONSIDERATION
AFTER THE SPECIAL MEETING.

     THIS TRANSACTION HAS NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
EXCHANGE COMMISSION NOR HAS THE COMMISSION PASSED UPON THE FAIRNESS OR MERITS OF
SUCH TRANSACTION NOR UPON THE ACCURACY OR ADEQUACY OF THE INFORMATION  CONTAINED
IN THIS DOCUMENT. ANY REPRESENTATION TO THE CONTRARY IS UNLAWFUL.

                         Sincerely,

                         John E. Siipola
                         Chairman of the Board of Directors


                                       2
<PAGE>


       PRELIMINARY COPY

                                  BIG O TIRES, INC.
                         11755 East Peakview Avenue, Suite A
                              Englewood, Colorado 80111

                      NOTICE OF SPECIAL MEETING OF STOCKHOLDERS
                         TO BE HELD ON _______________, 1996

     NOTICE IS HEREBY GIVEN that a Special Meeting of Stockholders (the "Special
Meeting") of Big O Tires,  Inc., a Nevada  corporation (the "Company"),  will be
held at  ___________________,  on _____________,  1996, at __:__ _.m.,  Mountain
Standard  Time,  for the  purpose of  considering  and voting upon a proposal to
approve the  Agreement  and Plan of Merger dated as of July 24, 1995, as amended
(the "Merger  Agreement"),  by and among the  Company,  BOTI  Holdings,  Inc., a
Nevada  corporation  (the  "Parent"),  and  BOTI  Acquisition  Corp.,  a  Nevada
corporation and a wholly-owned  subsidiary of the Parent (the "Purchaser"),  and
the transactions contemplated by the Merger Agreement and such other business as
lawfully may come before the Special Meeting.

     As more fully described in the Proxy Statement,  of which this notice forms
a part, pursuant to the Merger Agreement, the Purchaser will merge with and into
the  Company,  with the Company  remaining  as the  surviving  corporation  (the
"Merger").  The  result of the Merger  will be that the  Company  will  become a
wholly-owned  subsidiary  of the Parent and each  issued and  outstanding  share
(except for certain "Excluded Shares," as defined in the Proxy Statement) of the
Company's  Common  Stock  will be  converted  into the  right to  receive a cash
payment of $16.50,  without  interest (the "Merger  Consideration").  The Merger
Consideration  includes  $0.01  per share for the  redemption  of rights  issued
pursuant  to the  Company's  Rights  Agreement  dated  as of  August  26,  1994.
Consummation of the Merger is subject to certain conditions,  including, without
limitation,  the approval and adoption of the Merger  Agreement by holders of at
least a majority of the outstanding shares of the Company's Common Stock.

     If the  Merger is  consummated,  stockholders  will not have  appraisal  or
dissenter's  rights and  consequently  will be required to accept payment of the
Merger Consideration.
   
     Only  stockholders  of record as of the close of business  on February  16,
1996,  will be entitled  to notice of and to vote at the Special  Meeting and at
any adjournment or postponement thereof.
    
     THE  AFFIRMATIVE  VOTE  OF  THE  HOLDERS  OF AT  LEAST  A  MAJORITY  OF THE
OUTSTANDING  SHARES OF THE  COMPANY'S  COMMON  STOCK IS  REQUIRED TO APPROVE THE
MERGER.  IT IS IMPORTANT THAT YOUR SHARES ARE REPRESENTED AT THE SPECIAL MEETING
REGARDLESS  OF THE  NUMBER OF  SHARES  YOU OWN.  EVEN IF YOU PLAN TO ATTEND  THE
SPECIAL  MEETING,  YOU ARE URGED TO COMPLETE,  SIGN AND DATE THE ENCLOSED  PROXY
CARD AND RETURN IT IN THE  ENVELOPE  PROVIDED AS PROMPTLY  AS  POSSIBLE.  IF YOU
ATTEND THE SPECIAL MEETING, YOU MAY VOTE EITHER IN PERSON OR BY PROXY. ANY PROXY
GIVEN MAY BE  REVOKED BY YOU AT ANY TIME  PRIOR TO THE  EXERCISE  THEREOF IN THE
MANNER  DESCRIBED  IN THE PROXY  STATEMENT.  IF YOU WISH TO ATTEND  THE  SPECIAL
MEETING IN PERSON, YOU WILL NEED TO PRESENT PROOF OF YOUR OWNERSHIP OF SHARES OF
COMMON STOCK.

               PLEASE DO NOT SEND ANY STOCK CERTIFICATES AT THIS TIME.
            YOU WILL RECEIVE INSTRUCTIONS REGARDING EXCHANGING YOUR COMMON
            STOCK FOR THE MERGER CONSIDERATION AFTER THE SPECIAL MEETING.

                              BY ORDER OF THE BOARD OF DIRECTORS


                              Susan D. Hendee, Assistant Secretary
   
____________, 1996
    

                                       3
<PAGE>


PRELIMINARY COPY

                                  BIG O TIRES, INC.
                         11755 East Peakview Avenue, Suite A
                              Englewood, Colorado 80111

                                   PROXY STATEMENT
                             ---------------------------

                                     INTRODUCTION

     This proxy statement is being furnished in connection with the solicitation
of proxies by the Board of  Directors ( the "Board") of Big O Tires,  Inc.  (the
"Company")  to be used at the  Special  Meeting of  Stockholders  (the  "Special
Meeting")   to  be   held  at   __________________________________________,   on
______________,   1996,  at  __:__.m.,   Mountain  Standard  Time,  and  at  any
adjournment or postponement thereof.

     The purpose of the Special  Meeting is to consider and vote upon a proposal
to  approve  an  Agreement  and Plan of  Merger  dated as of July 24,  1995,  as
amended, (the "Merger Agreement") by and among the Company, BOTI Holdings, Inc.,
a Nevada  corporation  (the  "Parent"),  and BOTI  Acquisition  Corp.,  a Nevada
corporation and a wholly-owned  subsidiary of the Parent (the "Purchaser"),  and
the transactions contemplated by the Merger Agreement and such other business as
lawfully may come before the Special Meeting.

     Pursuant to the Merger  Agreement,  the Purchaser  will merge into and with
the  Company  (the  "Merger"),  with  the  Company  remaining  as the  surviving
corporation.  As more fully described  herein under "The Merger  Agreement," the
result  of the  Merger  will be that the  Company  will  become  a  wholly-owned
subsidiary of the Parent and each issued and  outstanding  share of common stock
of the Company,  par value $0.10 per share (the "Common Stock"),  except certain
Excluded Shares described herein,  will be converted into the right to receive a
cash  payment of $16.50,  without  interest  (the "Merger  Consideration").  The
Merger  Consideration  includes  $0.01 per share  for the  redemption  of rights
issued  pursuant to the Company's  Rights  Agreement dated as of August 26, 1994
(the "Rights").
   
     A group comprised of certain electing and qualified  franchised  dealers of
the Company (the  "Dealers")  and certain  members of senior  management  of the
Company ("Senior  Management") will utilize the Parent and the Purchaser for the
purpose of effecting the Merger.  Those Dealers who have been qualified and have
indicated that they will  participate in the acquisition  and Senior  Management
are hereinafter  sometimes  collectively  referred to as the "Dealer  Management
Group." See "Directors and Executive  Officers of the Company" and  "Information
Pertaining to the Parent, the Purchaser and Related Persons."
    
     THE BOARD,  AND THE  INVESTMENT  COMMITTEE  OF THE BOARD  (THE  "INVESTMENT
COMMITTEE"),  BOTH RECOMMEND THAT STOCKHOLDERS VOTE "FOR" APPROVAL OF THE MERGER
AGREEMENT.  The Board  believes  that the  Merger  presents  an  opportunity  to
maximize stockholder value. The Merger will allow the Company's  stockholders to
receive a cash price representing a premium over the market prices of the Common
Stock prevailing prior to the July 24, 1995,  announcement of the signing of the
Merger Agreement and over the  approximately  $11.20 per share book value of the
Company on September 30, 1995.  PaineWebber  Incorporated  ("PaineWebber"),  the
financial advisor to the Investment Committee in connection with the Merger, has
rendered  its  opinion to the Board to the effect  that,  as of the date of such
opinion,  the Merger  Consideration  is fair, from a financial point of view, to
the holders of the Common  Stock (other than  holders of Excluded  Shares).  The
Board  also  considered  the  other  matters  discussed  herein  under  "Special
Factors."
   
     The  affirmative  vote of the  holders  of a majority  of the Common  Stock
outstanding on February 16, 1996 (the "Record Date") is required for approval of
the Merger  Agreement.  Only  holders of record of shares of Common Stock on the
Record Date are  entitled to notice of, and to vote at, the Special  Meeting and
any adjournment or postponement thereof.
    
     You are requested to sign and date the accompanying proxy card and promptly
return it to the Company in the enclosed postage-paid,  addressed envelope, even
if you plan to attend the Special Meeting. Failure to return a properly executed
proxy card or to vote at the Special Meeting will have the same effect as a vote
against the Merger.

     DO NOT FORWARD ANY STOCK CERTIFICATES AT THIS TIME.  YOU WILL RECEIVE
INSTRUCTIONS REGARDING EXCHANGING YOUR COMMON STOCK FOR THE MERGER CONSIDERATION
AFTER THE SPECIAL MEETING.
   
     The enclosed  proxy card,  the  accompanying  Notice of Special  Meeting of
Stockholders  and this Proxy  Statement are being mailed to  stockholders of the
Company on or about __________________, 1996.
    

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<PAGE>

                                  TABLE OF CONTENTS
INTRODUCTION ....................................................
SUMMARY .........................................................
     General Information ........................................
     The Parties ................................................
     The Date and Place of the Special Meeting ..................
     No Appraisal or Dissenter's Rights .........................
     The Merger .................................................
     Exchange of Certificates ...................................
     Recommendations for the Merger .............................
     Opinion of Financial Advisor ...............................
     Opinion of Financial Advisor to the ESOP ...................
     Purposes and Reasons For the Merger ........................
     Plans for the Company After the Merger .....................
     Interests of Certain Persons in the Merger .................
     Accounting Treatment of the Merger .........................
     Federal Income Tax Consequences ............................
     Price Range of Company Common Stock and Dividend History ...

THE SPECIAL MEETING ..............................................
     General .....................................................
     Record Date and Voting ......................................
     Vote Required to Approve the Merger .........................
     Proxy Information; Revocation ...............................
     Absence of Appraisal Rights and Right to Dissent ............
     Proxy Solicitation ..........................................

SPECIAL FACTORS ..................................................
     The Merger ..................................................
     Background and Negotiations Regarding the Merger ............
     Recommendation of the Board of Directors; the Company's Purpose
       and Reasons for and Belief as to the Fairness of the Merger.
     The Parent's Purposes and Reasons for the Merger ............
     Opinion of Financial Advisor ................................
     Certain Effects of the Merger................................
     Plans for the Company After the Merger ......................
     Federal Income Tax Consequences .............................
     Accounting Treatment of the Merger ..........................
     Regulatory Approvals ........................................
     Financing of the Merger .....................................
     Expenses of the Merger ......................................

PRINCIPAL STOCKHOLDERS OF THE COMPANY ............................

SECURITY OWNERSHIP OF THE COMPANY'S MANAGEMENT ...................

PRICE RANGE OF COMPANY COMMON STOCK AND DIVIDEND HISTORY .........

SELECTED CONSOLIDATED FINANCIAL DATA OF THE COMPANY ..............

THE MERGER AGREEMENT .............................................
     Parties to the Merger Agreement .............................
     Description of the Merger Agreement .........................
     Terms of the Merger .........................................
     Stock Options ...............................................
     Conditions to the Merger ....................................
     Representations and Warranties ..............................
     Conduct of Business Pending Merger ..........................
     Additional Agreements .......................................
     Fees and Expenses ...........................................
     Modification and Waiver .....................................
     Termination of the Merger Agreement .........................
     Exchange of Certificates ....................................
DIRECTORS AND EXECUTIVE OFFICERS OF THE COMPANY ..................

INTEREST OF CERTAIN PERSONS IN THE MERGER ........................
     Indemnification by the Parent and the Company ...............
INFORMATION PERTAINING TO THE PARENT,
THE PURCHASER AND RELATED PERSONS ................................
     General .....................................................
     Certain Information Pertaining to BOTDA .....................
     Security Ownership of Management of BOTDA in Company ........
     Certain Past Contacts, Transactions or Negotiations with
       Company....................................................
RECENT TRANSACTIONS BY THE COMPANY IN THE COMMON STOCK ...........

DOCUMENTS INCORPORATED BY REFERENCE ..............................

STOCKHOLDER PROPOSALS ............................................
   
APPENDIX A  AGREEMENT  AND  PLAN OF  MERGER  DATED  AS OF JULY  24,  1995,  WITH
     AMENDMENTS,  BY AND AMONG BOTI ACQUISITION  CORP., BOTI HOLDINGS,  INC. AND
     BIG O TIRES, INC. (WITHOUT ATTACHMENTS)
    
APPENDIX B  PAINEWEBBER INCORPORATED -- FAIRNESS OPINION

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<PAGE>

                                       SUMMARY

     The following is a brief summary of information  included elsewhere in this
Proxy Statement.  The summary is necessarily  incomplete and is qualified in its
entirety  by  the  more  detailed  information  in  this  Proxy  Statement,  its
Appendices and the documents  incorporated  by reference and referred to in this
Proxy Statement.  Capitalized terms used and not defined in the summary have the
meanings as defined elsewhere in this Proxy Statement.

     YOU SHOULD READ THE ENTIRE  PROXY  STATEMENT  AND THE  APPENDICES  PRIOR TO
TAKING ANY ACTION WITH RESPECT TO THE MERGER PROPOSAL.

GENERAL INFORMATION

     This Proxy  Statement  relates to the proposed merger of the Purchaser with
and into the Company  pursuant to the Merger Agreement by and among the Company,
the Parent and the Purchaser.  The result of the Merger will be that each holder
of Common Stock (other than  Excluded  Shares) will receive  $16.50 per share in
exchange for such Common Stock.

THE PARTIES

     BIG O TIRES,  INC.,  a  Nevada  corporation  (the  "Company"),  is  engaged
primarily in the business of  franchising  Big O Tire retail stores (the "Retail
Stores") and supplying Retail Stores with tires and related automotive  products
for sale.  The Company  also owns and operates  Retail  Stores and, on a limited
basis,  engages in site selection and real estate development for Retail Stores.
The mailing address of the Company's  principal  executive offices and corporate
headquarters is 11755 East Peakview Avenue,  Suite A, Englewood,  Colorado 80111
and its telephone number is (303) 790-2800.

     BOTI HOLDINGS,  INC., a Nevada  corporation  (the  "Parent"),  is a holding
company  organized in January 1995 to  participate  in the Merger and to acquire
all of the capital  stock of the Company.  See  "Information  Pertaining  to the
Parent,  the Purchaser and Related  Persons." The Parent has engaged in no other
business  activities  since  its  inception  other  than  those  related  to the
acquisition  of the  Company.  The mailing  address of the  principal  executive
offices  of both the  Parent  and the  Purchaser  is the  same as the  Company's
address,  11755 East Peakview  Avenue,  Suite A, Englewood,  Colorado 80111, and
their telephone number is (303) 790-2800.

     BOTI ACQUISITION CORP., a Nevada  corporation (the  "Purchaser"),  has been
organized  as a  wholly-owned  subsidiary  of the  Parent  for  the  purpose  of
effecting the Merger and has engaged in no other business  activities other than
those related to the acquisition of the Company. See "Information  Pertaining to
the Parent, the Purchaser and Related Persons."

THE DATE AND PLACE OF THE SPECIAL MEETING

     The Special Meeting is to be held at  ________________________________,  on
______________,  1996,  at  __:__.m.,  Mountain  Standard  Time.  At the Special
Meeting and at any adjournment or postponement  thereof, the stockholders of the
Company  will be asked to  consider  and vote upon the  proposal  to approve the
Merger Agreement and the transactions contemplated thereby.
   
     RECORD DATE;  REQUIRED  VOTE.  As of February  16,  1996,  the Record Date,
_________ shares of Common Stock were issued and  outstanding,  each of which is
entitled  to one vote on each  matter to be acted upon at the  Special  Meeting.
Only  stockholders of record at the close of business on the Record Date will be
entitled to notice of and to vote at the Meeting.  The presence of a majority of
the outstanding  shares of Common Stock will constitute a quorum for purposes of
the Special  Meeting.  The affirmative  vote of the holders of a majority of the
Common  Stock  outstanding  on the Record Date is required  for  approval of the
Merger Agreement.
    
     The failure to return a properly  executed proxy card, to vote in person at
the Special  Meeting  or,  with  respect to shares held of record by a broker or
other  nominee,  to provide  such  broker or nominee  with  voting  instructions
(resulting in a broker  non-vote) or abstaining from voting,  will have the same
effect as a vote  against  the Merger.  Proxies  may be revoked,  subject to the
procedures  described  herein,  at any time up to and  including the date of the
Special  Meeting.  See "The  Special  Meeting -- Vote  Required  to Approve  the
Merger."

NO APPRAISAL OR DISSENTER'S RIGHTS

     Stockholders do not have appraisal or dissenter's rights in connection with
the Merger under Nevada law. Consequently,  if the Merger is consummated,  their
shares of Common  Stock will be canceled and they will be required to accept the
Merger  Consideration.  See "The Special Meeting -- Absence of Appraisal  Rights
and Right to Dissent."

                                       6
<PAGE>
THE MERGER

     The  Company,  the Parent and the  Purchaser  have  entered into the Merger
Agreement  whereby  the  Purchaser  will  merge with and into the  Company.  The
Company will remain as the surviving corporation.  The result of the Merger will
be that the Company will become a  wholly-owned  subsidiary of the Parent.  With
the  exception  of shares of Common Stock held by Senior  Management,  shares of
Common Stock held by the Company's  Employee  Stock  Ownership Plan (the "ESOP")
that are converted into securities of the Parent, and any shares of Common Stock
held by or under  contract to be acquired by the Parent,  the  Purchaser  or the
Company or any direct or indirect  subsidiary  thereof or any stockholder of the
Parent or the Purchaser  (collectively the "Excluded Shares") which either shall
be canceled or converted  into common  stock of the Parent as  described  below,
each share of Common  Stock will be  canceled  and  converted  into the right to
receive  the Merger  Consideration.  Each  issued and  outstanding  share of the
Purchaser will be converted into one share of Common Stock of the Company at the
Effective  Time (as defined  below),  the  separate  corporate  existence of the
Purchaser will cease and the name of the Company will remain "Big O Tires, Inc."

     At the Effective  Time each option to purchase  shares of Common Stock held
by holders who are  directors  of the  Company,  except  options held by Messrs.
Steven P. Cloward and John B. Adams (see "Information  Pertaining to the Parent,
the Purchaser and Related Persons"),  and, except as stated below,  options held
by current  and former  employees  of the  Company who are not members of Senior
Management or directors of the Company,  will be canceled.  Each holder  thereof
will be entitled to receive,  in lieu of each share which such holder  otherwise
would have received  upon  exercise of the option,  cash equal to the extent (if
any) by which $16.50  exceeds the exercise  price per share payable  pursuant to
such  option or such lower  amount as is  provided  for in the plan  pursuant to
which the option was  granted.  However,  if the holder has agreed to convert or
exchange the options for securities of the Parent,  no payment will be made upon
cancellation  of  the  options.   All  of  the  Company's  stock  option,  stock
appreciation or compensation  plans or arrangements will be terminated as of the
Effective Time. See "The Merger Agreement -- Stock Options."

     The  effectiveness  of the Merger is conditioned  upon the  satisfaction or
waiver of certain conditions. The conditions that have not yet been satisfied or
waived, include, without limitation,  approval of the Merger by the holders of a
majority of the outstanding Common Stock (which is being sought pursuant to this
Proxy  Statement) and the conversion of at least 80% of the shares of the Common
Stock held by the ESOP into the  common  stock of the  Parent.  If the Merger is
approved by the requisite vote of the Company's stockholders,  and all remaining
conditions  are satisfied or waived,  the Merger will become  effective upon the
filing of the  Certificate of Merger with the Secretary of State of the State of
Nevada (the "Effective Time"). If the Merger is approved, the Company expects to
file the  Certificate  of Merger  on or  shortly  after the date of the  Special
Meeting. See "The Merger Agreement -- Description of the Merger Agreement."

EXCHANGE OF CERTIFICATES

     Upon  consummation  of the Merger,  each share of Common Stock owned by the
stockholders of the Company,  other than Excluded  Shares,  will be canceled and
converted  into the right to receive the Merger  Consideration.  See "The Merger
Agreement" and APPENDIX A. If the Merger is consummated, the stockholders of the
Company will be required to surrender their stock certificates in proper form as
a condition to receipt of payment.  Stock certificates should not be surrendered
with the proxies.  Promptly after the Merger occurs,  a transmittal  letter with
instructions  will be sent to stockholders to be used by them to surrender their
share certificates. See "The Merger Agreement -- Exchange of Certificates."

RECOMMENDATIONS FOR THE MERGER
   
     THE BOARD AND THE INVESTMENT COMMITTEE RECOMMEND THAT THE STOCKHOLDERS VOTE
FOR THE MERGER. The Board and the Investment Committee base their recommendation
on the following  factors:  (a) the terms and conditions of the Merger Agreement
that were determined by arms length  negotiations  between the parties;  (b) the
assets,  obligations,  operations,  earnings and prospects of the Company and of
the retail tire and automotive  products industry  generally;  (c) recent market
prices for the  Common  Stock,  recent  trading  activity  and the fact that the
Merger  Consideration  to be paid to stockholders  represents a premium over the
$14.375  closing sale price of the Common Stock on July 20, 1995,  the day prior
to the Board's approval of the Merger  Agreement,  and over the $11.03 per share
book  value  of  the  Company  on  June  30,  1995;  (d)  a  comparison  of  the
approximately  $11.20 per share book value of the Company on September 30, 1995,
to the  Merger  Consideration;  (e) the  results  of  their  market  testing  to
determine  whether  there were other  buyers  for the  Company;  (f) a review of
possible  alternatives  to the  sale of the  Company,  including  continuing  to
operate the Company as a publicly-owned entity and the recent attempts to locate
an alternate  buyer;  and (g) the written  opinion of  PaineWebber to the effect
that,  as of the  date  thereof,  the  Merger  Consideration  was  fair,  from a
financial  point of view,  to the holders of Common Stock (other than holders of
Excluded Shares). See "Special Factors." The negotiation of the Merger Agreement
did not include  participation on behalf of the Company by a  representative  of
the  stockholders,  as such,  although  Kenneth W.  Pavia,  Sr.,  a  substantial
stockholder in the Company,  participated in various  meetings of the Investment
Committee  and  conferred  from  time to time  with  members  of the  Investment

                                       7
<PAGE>

Committee.  The Investment Committee consists of disinterested  directors who at
all times have been represented by counsel separate from the Company's  counsel,
and have been advised with respect to financial matters by PaineWebber.  Because
the members of the Investment  Committee were not participants in the Purchaser,
or the  Purchaser,  and  were  not  employees  of the  Company,  the  Investment
Committee  believes  that it had no conflicts of interest  that would  interfere
with its ability to protect the interests of the Company's stockholders.
    
OPINION OF FINANCIAL ADVISOR

     PaineWebber  has acted as  financial  advisor to the Company in  connection
with  the  Merger.   PaineWebber   assisted  the  Investment  Committee  in  its
negotiation  of the terms of the Merger  Agreement and assisted the Board in its
examination of the fairness,  from a financial  point of view, to the holders of
Common   Stock   (other  than   holders  of  Excluded   Shares)  of  the  Merger
Consideration.  PaineWebber  has delivered a written opinion stating that, as of
the date thereof,  the Merger  Consideration was fair, from a financial point of
view,  to the holders of Common Stock  (other than holders of Excluded  Shares).
The full text of the  written  opinion  of  PaineWebber,  which  sets  forth the
assumptions made, procedures followed, matters considered and limitations on the
review  undertaken,   is  attached  as  APPENDIX  B  to  this  Proxy  Statement.
STOCKHOLDERS  OF THE COMPANY  ARE URGED TO READ SUCH  OPINION  CAREFULLY  IN ITS
ENTIRETY. See "Special Factors -- Opinion of Financial Advisor."

Opinion of Financial Advisor to the ESOP

     The Merger  Agreement also requires that the financial  advisor to the ESOP
deliver an opinion that the  consideration to be received by the participants in
the ESOP who elect to convert the Common Stock  allocated  to their  accounts in
the ESOP into an  investment  in the common stock of the Parent,  is fair from a
financial  point of view to such  participants.  On  ________,  George K. Baum &
Company delivered its written opinion to the ESOP stating that the consideration
to be provided pursuant to such conversion is fair to the ESOP participants from
a financial point of view. See "Special Factors."

PURPOSES AND REASONS FOR THE MERGER

     The  Company's  purpose  and  reason  for  the  Merger  are  to  allow  the
stockholders  of the Company to sell their shares in the Company at a price that
the  Investment  Committee and Board believe is fair to and in the best interest
of such  stockholders.  After a stockholder  proposal that  recommended that the
Board  engage the  services  of a  nationally  recognized  investment  banker to
explore all  alternatives  to enhance the values of the Company was  approved in
June 1994, the Company began  immediately  considering  various  alternatives to
enhance stockholder value. The timing of the Merger has been determined based on
the time required to review various  alternatives to enhance  stockholder  value
for the Company,  to solicit indications from persons who might be interested in
acquiring the Company, to negotiate the terms of the Merger Agreement,  to allow
the Dealer  Management  Group to obtain  financing,  and to obtain the requisite
stockholder and other approvals.
   
     The Parent is engaging in the Merger in order to concentrate  the ownership
of the Company in those parties who will be actively  engaged in its  operation,
will have a  long-term  perspective  and will be  highly  motivated  toward  the
building of a successful operation.  The Parent's desire to effect the Merger is
based upon the  expected  realization  of the Merger  benefits  described in the
following  paragraph.  Having  identified those expected benefits of the Merger,
the Parent  believes that the achievement of those benefits should be pursued at
the present time because the Company's Investment Committee, since its formation
in June 1994, has been exploring strategic  alternatives which, if accomplished,
would either make the  acquisition  of the Company by the Parent  impossible  or
unattractive.
    
     The  Parent  believes  that  the  Company,  which  will  be a  wholly-owned
subsidiary of the Parent after the Merger,  will benefit from the Merger because
(i) the Company's management will be free to devote itself to building long-term
values for the Company  without  concern that such efforts may adversely  affect
short-term  results and the market price for the Common  Stock;  (ii) the Merger
will   eliminate  the  need  for  the  Company  to  comply  with  the  reporting
requirements  of the Securities  Exchange Act of 1934 (the "Exchange  Act"),  to
maintain  its  current  listing on the NASDAQ  National  Market  System,  and to
continue an investor relations program,  the aggregate cost of which the Company
estimates amounts to approximately  $190,000 annually  (primarily  consisting of
the preparation of the annual report to stockholders,  accounting and legal fees
and investor program costs); (iii) the Company will be able to pursue the common
goals of the Dealers and the Company's employees;  and (iv) the ownership of the
Company will be  concentrated  in those parties who will be actively  engaged in
its operation,  will have a long-term  perspective and will be highly  motivated
toward the building of a successful operation.

                                       8
<PAGE>

     The form of the Merger was selected by the Parent to accomplish in a single
step its acquisition of the outstanding shares of Common Stock not already owned
by the Parent's  stockholders.  That structure was deemed preferable to a tender
offer,  which  probably  would have resulted in less than 100%  ownership by the
Parent  unless  followed  by  a  subsequent  merger.  The  Parent  offered  cash
consideration  in the  Merger  because  this was the  only  method  which  would
accomplish the goal of eliminating public ownership and establishing the desired
unification of the owners and operators of the Company.

PLANS FOR THE COMPANY AFTER THE MERGER

     The Parent  expects to continue the business and  operations of the Company
substantially  as they are  currently  being  conducted  by the  Company and its
subsidiaries. However, the Dealer Management Group will continue to evaluate the
business and  operations of the Company and will make such changes as are deemed
appropriate.

     The Parent is  exploring  ways to raise cash for working  capital and other
general corporate  purposes in addition to the financing sources discussed under
the heading "Financing of the Merger".  Although no agreement or arrangement has
been  entered into with respect to any  transaction,  the types of  transactions
under  consideration  by the  Parent  include  the sale of  certain  parcels  of
undeveloped real property adjacent to certain of the Company's  regional service
center locations and certain Retail Store sites.  There can be no assurance that
an  agreement  with respect to any  transaction  will be reached or, if reached,
that  any such  transaction  will be  consummated.  It is  anticipated  that the
Company will not pay any cash dividends on its securities after the Merger.

     Except for the possible  merger or liquidation of several  subsidiaries  of
the Company  into the  Company,  the Parent  does not have any present  plans or
proposals  which  relate  to  or  would  result  in an  extraordinary  corporate
transaction, such as a merger,  reorganization,  liquidation,  relocation of any
operations   of  the   Company  or  any   changes  in  the   Company's   present
capitalization,  corporate  structure or business or, except as described above,
the sale or transfer of a material amount of assets involving the Company or any
of its subsidiaries or the composition of the Company's  management.  The Parent
will  from  time to time  be  reviewing  additional  information  and  reviewing
possible  options  with  respect  to the  Company  and may  propose  or  develop
additional  or  new  plans  or  proposals  or may  propose  the  acquisition  or
disposition  of assets or other  changes in the  Company's  business,  corporate
structure, capitalization, management or dividend policy.

     It is also  anticipated  that the officers (other than Messrs.  Siipola and
Mehlfeldt)  and most key  employees of the Company will continue as employees of
the Company after the Merger.  Those officers who are stockholders of the Parent
(other  than  solely as a result  of their  participation  in the ESOP)  will be
compensated at substantially  the levels of compensation  they received in 1995,
with the exception of Mr. Cloward, whose compensation will revert in 1996 to the
level he was  receiving  as of January 1, 1995,  and with the  exception  of Ms.
O'Reilly,  whose 1996  compensation  will be based on her compensation  level in
1995.  It  is  expected  that  in  most   situations   such  persons  will  have
substantially  equivalent  positions  with the Company.  In connection  with the
consummation of the Merger,  Messrs.  Siipola and Mehlfeldt will not continue as
employees, officers, nor directors of the Company. The Merger Agreement provides
that the board of directors of the Purchaser  will become the board of directors
of the Company at the Effective Time.

INTERESTS OF CERTAIN PERSONS IN THE MERGER

     Certain  members of Senior  Management are  stockholders,  officers  and/or
directors of the Parent and, in conjunction with others in the Dealer Management
Group,  are  expected to be  involved in the  management  and  operation  of the
Company following the Merger. Certain of these persons, by virtue of their roles
as directors of the Company, will, along with all other current directors of the
Company,  be  entitled  to  certain  indemnification  rights  under  the  Merger
Agreement.   Consequently,   as  to  such   indemnification   rights  and  their
participation  in the Parent,  their interests may be deemed to be separate from
or adverse to the  interests  of the  remaining  stockholders.  As of the Record
Date,  Senior Management held of record ________ shares of Common Stock or ____%
of the issued and  outstanding  Common Stock.  It is expected that the shares of
Common Stock owned by these members of Senior  Management will be voted in favor
of the Merger.  See  "Information  Pertaining  to the Parent,  the Purchaser and
Related Persons" and "The Merger Agreement."

ACCOUNTING TREATMENT OF THE MERGER

     The Merger will be treated, for financial statement purposes,  as a sale by
the Company's stockholders to Parent for cash. Accordingly, no gain or loss will
be  recognized  by the  Company as a result of the  Merger.  The Merger  will be
accounted for by the Parent as a purchase

                                       9
<PAGE>

FEDERAL INCOME TAX CONSEQUENCES

     The receipt of cash by a stockholder of the Company  pursuant to the Merger
Agreement will be a taxable  transaction to such  stockholder for federal income
tax purposes and may also be a taxable transaction under applicable state, local
or other laws.  Each  stockholder is urged to consult his or her own tax advisor
as to the particular tax consequences to such stockholder.  See "Special Factors
- -- Federal Income Tax Consequences."

PRICE RANGE OF COMPANY COMMON STOCK AND DIVIDEND HISTORY

     The shares of Common Stock are traded on the NASDAQ  National Market System
under the symbol "BIGO." The following table sets forth the high and low prices,
as reported by the NASDAQ  National Market System,  for each quarter  commencing
January 1, 1993.  These  quotations  have been  rounded to the  nearest  eighth,
reflect inter-dealer prices, without retail mark-up, mark-down or commission and
may not represent actual transactions.  Stockholders are urged to obtain current
quotations.
   
<TABLE>
<CAPTION>

                                                            HIGH          LOW
<S>                                                         <C>           <C>

1993
    First Quarter ..................................        14 1/4        11 1/8
    Second Quarter .................................        16 3/8        10 7/8
    Third Quarter ..................................        17 1/4        13 1/4
    Fourth Quarter .................................        16 1/2        13 1/2

1994
    First Quarter ..................................        16 3/4        12 3/4
    Second Quarter .................................        16 3/4        13 1/8
    Third Quarter ..................................        16 3/4        14 1/2
    Fourth Quarter .................................        17 7/8        15 1/4

1995
    First Quarter ..................................        16 1/4        12 7/8
    Second Quarter .................................        15 1/4        12 1/2
    Third Quarter ..................................        15 1/4        12 3/4
    Fourth Quarter .................................        15 1/8        12

1996
    First Quarter (through _______, 1996) ..........

</TABLE>


     On May 31, 1995,  June 6, 1995 and July 21, 1995,  the last days the Common
Stock traded prior to the public announcements that the Company had (i) received
the Merger  proposal at $16.50 per share of Common Stock from Senior  Management
and the Dealers (ii) the Investment  Committee  approved in principle the $16.50
per share  Merger  proposal,  and  (iii) the  Company  entered  into the  Merger
Agreement   providing   for  the  Merger  of  Purchaser   into  the  Company  at
consideration  of $16.50 per share of Common  Stock,  the closing sale prices of
the shares of Common Stock (as reported on the NASDAQ  National  Market  System)
were $13.75,  $14.25, and $14.375,  respectively.  The closing sale price of the



                                       10
<PAGE>

shares of Common Stock (as reported on the NASDAQ  National  Market  System) was
$____________ on _________________, 1996.
    
     The Company has never paid any cash dividends on its shares of Common
Stock.  See "Price Range of Company Common Stock and Dividend History" and
"Special Factors -- Financing of the Merger."

                                 THE SPECIAL MEETING
GENERAL

     This Proxy Statement is being furnished to holders of the Company's  Common
Stock in connection  with the  solicitation of proxies by the Company's Board of
Directors    for    use   at   the    Special    Meeting    to   be    held   at
_______________________________________________,  on  ______________,  1996,  at
_____ __.m.,  Mountain  Standard  Time, and at any  adjournment or  postponement
thereof.

     At the Special Meeting, holders of the Company's Common Stock will consider
and vote  upon a  proposal  to merge  the  Purchaser  with and into the  Company
pursuant  to the Merger  Agreement.  The result of the Merger  will be that each
holder of Common Stock (other than the Excluded  Shares) will receive $16.50 per
share in exchange for such Common Stock.

     Information  contained in this Proxy  Statement with respect to the Parent,
the Purchaser,  and plans for the Company after the  consummation  of the Merger
has been provided by the Parent. All other information contained herein has been
provided by the Company.

RECORD DATE AND VOTING
   
     The Record Date for determination of the Company's stockholders entitled to
notice  of and to vote at the  Special  Meeting  has been  fixed as the close of
business on February 16, 1996. Accordingly,  only holders of record of shares of
Common Stock on the Record Date will be entitled to notice of and to vote at the
Special Meeting. As of the Record Date, the outstanding voting securities of the
Company  consisted of _________  shares of Common Stock that were held of record
by _____ holders.  Each  stockholder of record as of the Record Date is entitled
to one vote on each  matter for each share then held.  The holders of a majority
of the issued and  outstanding  shares of Common Stock  attending the meeting in
person or by proxy will  constitute  a quorum for the conduct of business at the
Special Meeting, and all adjournments and postponements thereof, notwithstanding
that less than a quorum may remain after commencement of the Special Meeting.
    
VOTE REQUIRED TO APPROVE THE MERGER

     The  affirmative  vote of the  holders  of a majority  of the Common  Stock
outstanding on the Record Date is required for approval of the Merger Agreement.
Consequently, the failure to return a properly executed proxy card or to vote in
person at the Special  Meeting  will have the same effect as a vote  against the
Merger.  Similarly,  abstentions and "broker non-votes"  (referring to instances
where a broker or other nominee physically  indicates on the proxy that, because
it has not  received  instructions  from  beneficial  owners,  it does  not have
discretionary  authority  as to  certain  shares of Common  Stock to vote on the
Merger)  will have the same effect as a vote  against  the  Merger.  The proxies
named in the enclosed  proxy card may, at the  direction  of the Board,  vote to
adjourn or postpone the Special Meeting to another time or place for the purpose
of soliciting additional proxies necessary for approval of the Merger.

PROXY INFORMATION; REVOCATION

     Any  stockholder  has the  power to  revoke  his or her  proxy  before  its
exercise at the Special Meeting or any adjournment or postponement by (1) giving
written  notice of such  revocation to the  Assistant  Secretary of the Company,
Susan D. Hendee, 11755 East Peakview Avenue, Suite A, Englewood, Colorado 80111,
prior to the Special  Meeting;  (2) giving written notice of such  revocation to
the Assistant  Secretary of the Company at the Special  Meeting;  or (3) signing
and delivering a proxy bearing a later date. The dates contained on the forms of
proxy presumptively determine the order of execution, regardless of the postmark
dates on the  envelopes  in which  they are  mailed.  The mere  presence  at the
Special  Meeting of a  stockholder  who has executed and delivered a valid proxy
will not revoke such proxy. The powers of the  proxyholders  with respect to the
shares  of a  particular  stockholder  will  be  suspended  if  the  stockholder
executing  the proxy is present  at the  Special  Meeting  and elects to vote in
person.  Subject to such revocation or suspension,  each properly executed proxy
received by the  proxyholders  will be voted at the Special Meeting  (whether or
not instructions are specified thereon).  If instructions are specified thereon,
such proxy will be voted in accordance  therewith,  and if no specifications are
made, such proxy will be voted for the Merger Agreement.

                                       11
<PAGE>


ABSENCE OF APPRAISAL RIGHTS AND RIGHT TO DISSENT
   
     The Nevada General Corporation Law generally provides that a stockholder is
entitled to dissent  from a merger and obtain  payment of the fair value of such
stockholder's  shares of stock in the event of merger to which the  corporation,
in which the stockholder holds shares, is a party. However, there is no right of
dissent  under the  Nevada  General  Corporation  Law with  respect to a plan of
merger of a corporation  the shares of any class of stock of which on the record
date were listed on a national  securities  exchange or designated as a national
market  system  security  on an  interdealer  quotation  system  operated by the
National   Association  of  Securities   Dealers  Inc.   ("NASDAQ")  unless  the
stockholders  will receive  anything  except cash and/or shares of the surviving
corporation in exchange for their shares.  Because the Common Stock is quoted on
the NASDAQ  National  Market System and because of the composition of the Merger
Consideration,  stockholders  of the  Company  have no  right  to  dissent  upon
consummation of the Merger. In lieu of dissenters'  rights, the stockholders may
have  nonstatutory  rights  under  common  law to oppose the  Merger,  including
derivative  claims or suits for damages or to enjoin the  Merger.  Consequently,
except as set forth above, if the Merger is consummated,  stockholders will have
their rights as  stockholders  terminated and their shares will be canceled and,
except for stockholders  holding  Excluded  Shares,  will have only the right to
receive the Merger Consideration in exchange for such canceled shares.
    
PROXY SOLICITATION

     The cost of  soliciting  proxies will be borne by the Company.  The Company
may request brokers, fiduciaries, custodians and nominees to send proxies, proxy
statements and other material to their principals at the expense of the Company.
In addition,  directors, officers or other employees of the Company may, without
additional compensation therefor, solicit proxies in person or by telephone.

                                   SPECIAL FACTORS

THE MERGER
   
     The Company has entered  into the Merger  Agreement,  a copy  (without  the
attachments thereto) of which is attached as APPENDIX A to this Proxy Statement,
with  the  Parent  and  the  Purchaser.  Pursuant  to the  terms  of the  Merger
Agreement,  the Purchaser  will merge with and into the Company with the Company
continuing as the surviving  corporation.  Upon consummation of the Merger, each
outstanding share of Common Stock (other than Excluded Shares) will be converted
into the right to receive,  upon  surrender of such share of Common  Stock,  the
Merger  Consideration.  Stockholders  do not have any  appraisal  or  dissenters
rights under Nevada law. See "The Special Meeting -- Absence of Appraisal Rights
and Right to Dissent" and "The Merger  Agreement." At the same time,  each share
of the outstanding  common stock of the Purchaser,  all of which is owned by the
Parent,  will be converted into one share of Common Stock of the Company.  Thus,
after the Merger,  all of the then outstanding  Common Stock of the Company will
be owned by the Parent.

BACKGROUND AND NEGOTIATIONS REGARDING THE MERGER

     PRELIMINARY NOTE.  Because of the close working  relationship  among Senior
Management,  the  Dealers  and  certain  members of the  Board,  there were many
incidental    conversations    between    representatives   of   Purchaser   and
representatives  of  the  Company  relating  to  the  Merger  Agreement,   often

                                       12
<PAGE>

coincidental to other conversations on business matters unrelated to the Merger.
The  following  discussion  describes  significant  events  during and after the
negotiation of the Merger  Agreement and material  issues  discussed  during the
negotiation of its terms.

     STOCKHOLDER PROPOSAL. By letter dated December 20, 1993, Kenneth W. Pavia,
Sr., general partner of Balboa Investment Group, L.P.  ("Balboa") which reported
that it then owned  approximately 9.6% of the outstanding Common Stock,  advised
the  Company  that he intended to  introduce  a proposal at the  Company's  1994
Annual  stockholders'  Meeting. The Company's management had several discussions
with Mr. Paia concerning  various aspects of Company  operations and membership
of its Board during the several  months before the Company  received Mr. Pavia's
proposal. At his request, the following resolution (the "Stockholder  Proposal")
and a supporting  statement were included in the Company's  proxy  statement for
its 1994 Annual Meeting of stockholders ("Annual Meeting").

          "RESOLVED:  That the stockholders of the Company recommend and deem it
     desirable   and  in  their  best  interest  that  the  Board  of  Directors
     immediately  engage the  services  of a  nationally  recognized  investment
     banker to explore all  alternatives  to enhance the values of the  Company.
     Those  alternatives  should  include,  but not be limited to, the  possible
     sale,  merger,  or go-private  transaction  involving  the Company,  or the
     return to conducting business as a cooperative."

     The Company  included in its proxy  statement a statement in  opposition to
the Stockholder  Proposal. At the Company's Annual Meeting held on June 8, 1994,
the  Stockholder  Proposal  was adopted  and  approved by the vote of holders of
approximately  46% of the then outstanding  Common Stock.  Such vote constituted
the requisite  majority of the voting power present at the Annual Meeting which,
under the Nevada General  Corporation Law, was the vote required to approve the
Stockholder Proposal. Approximately 38% of the then outstanding Common Stock was
voted against the Stockholder Proposal.

     THE INVESTMENT  COMMITTEE.  Immediately  following the Annual Meeting,  the
directors of the Company who were not then  employees of the Company met to form
the Investment  Committee to begin the process of  implementing  the Stockholder
Proposal,  including  engaging  an  investment  banking  firm as provided in the
proposal.  The  Investment  Committee  consisted  of Messrs.  Carney,  Johnston,
Mehlfeldt,  Siipola, Weiger, and Wernholm, all of whom currently are and at that
time  were  directors  of the  Company  and none of whom were  employees  of the
Company or owners of  interests  in  franchised  Retail  Stores.  Mr.  Asher,  a
director of the Company who owns an interest in a company  that owns  franchised
Retail  Stores,  was  invited  to  participate  as a  non-voting  member  of the
Investment Committee.

     In the ensuing 12 days, the members of the Investment  Committee  contacted
or were  contacted by  approximately  25  investment  banking firms and merchant
banking firms to discuss providing assistance to the Company in implementing the
Stockholder  Proposal.  The Investment Committee met on June 20, 1994, to review
informal proposals received from three investment banking firms. At the meeting,
the Investment  Committee  determined to request formal presentations from three
investment   banking  firms  and  to  request  one  additional  firm  to  submit
information concerning its services.
    
     On June 29, 1994, the Investment Committee met and heard presentations from
four investment banking firms,  Donaldson,  Lufkin & Jenrette  Securities Corp.,
Kidder, Peabody & Co. Incorporated, PaineWebber, and Bear, Stearns & Co., Inc.
   
     The  Investment   Committee  met  again  on  July  1,  1994,  and  selected
PaineWebber  as the investment  banker to advise the  Investment  Committee with
respect to carrying out the Stockholder  Proposal.  On July 5, 1994, the Company
issued a press release regarding the selection of PaineWebber and advised Mr.
Pavia of the selection of PaineWebber.
    
     The  Investment  Committee  met on July 13, 1994,  with Steven P.  Cloward,
President  and then Chief  Executive  Officer,  John B.  Adams,  Executive  Vice
President and Chief  Financial  Officer,  Philip J. Teigen,  General Counsel and
Secretary, and Susan D. Hendee, Assistant Counsel and Assistant Secretary of the
Company,  together  with  representatives  of  PaineWebber.  At that meeting the
Investment  Committee discussed the process by which PaineWebber would work with
the Investment  Committee to analyze alternatives for enhancing the value of the
Company, how PaineWebber would conduct due diligence with respect to the Company
and  other  organizational   matters  relating  to  facilitating   PaineWebber's
preparation of a report to the Investment Committee.

                                       13
<PAGE>

     The Investment  Committee,  Mr. Adams, Mr. Cloward and Ms. Hendee met again
on July 27, 1994, with  representatives of PaineWebber to hear a progress report
from  PaineWebber  with  respect to its work.  PaineWebber  advised  that it was
preparing  financial  analyses and developing a list of alternatives  that might
enhance stockholder value.

     In addition, the Company retained M. Kane & Company, Inc. ("Kane & Co.") in
May 1994 to assist in locating  retail tire store  chains that might be suitable
for  acquisition  by  the  Company.   Kane  &  Co.  discussed  several  possible
acquisitions   with  the  Company,   none  of  which   resulted  in  substantive
negotiations with prospective acquisition candidates.
   
     STOCKHOLDER  RIGHTS  PLAN.  The Board had begun in early  1994 to  consider
adopting a stockholder rights plan and other mechanisms  designed to prevent the
acquisition  of the  Company  under  circumstances  that would not result in its
stockholders realizing fair value for their Common Stock. On April 14, 1994, the
Board met with Holme Roberts & Owen LLC,  Denver,  Colorado  ("Holme  Roberts"),
special counsel,  and with PaineWebber to review such mechanisms and to consider
adopting a  stockholder  rights plan which was  intended  to have the  practical
effect of ensuring that a fair price would be paid to Company  shareholders  for
their  shares in the event of an  acquisition.  At the  April  14,  1994,  Board
meeting,   PaineWebber   delivered  a  presentation   relating  to  the  Board's
consideration of a stockholder rights plan. In such  presentation,  PaineWebber,
among other things: (i) reviewed the Company's  historical and projected summary
financial information;  (ii) compared the Company's historical price-to-earnings
("P/E")  multiples with the P/E multiples of certain  indices of publicly traded
companies  PaineWebber  deemed relevant;  (iii) compared  certain  financial and
operating  statistics  of the  Company  with  those  of  other  publicly  traded
companies PaineWebber deemed relevant; (iv) reviewed the potential effect of the
proposed  rights plan on the Company's  capitalization;  (v) reviewed the rights
plans of certain companies that had completed a redemption of such rights;  (vi)
reviewed the price and trading  histories of certain  publicly traded  companies
that had adopted  rights  plans;  and (vii)  reviewed the terms and structure of
rights plans as adopted by certain other publicly traded companies.

     As a part of its presentation,  PaineWebber  estimated the range of implied
stock prices for the Common Stock in the year 2004 (the "2004 Estimated Range").
The 2004 Estimated  Range was calculated by applying a range of multiples of 16x
to 24x to the future  earnings  per share of Common  Stock in the year 2004,  as
estimated by the Company's management.  The 2004 Estimated Range was made solely
for use in  determining  the initial  exercise  price of the rights to be issued
under a  stockholder  rights  plan,  and was not  intended  in any respect as an
indicator of the Company's actual value. The analyses delivered at the April 14,
1994,  Board meeting have been filed as exhibits to the Schedule  13E-3 relating
to the Merger  filed by the  Parent  and the  Company  with the  Securities  and
Exchange Commission (the "Schedule 13E-3").

     The Board  met again on August  26,  1994,  with  representatives  of Holme
Roberts  and  PaineWebber  and,  after  additional   consideration,   adopted  a
stockholder rights plan (the "Stockholder  Rights Plan") and declared a dividend
of one right for each share of Common Stock  outstanding  on September 12, 1994,
and for each share of Common  Stock  issued  thereafter.  Under the  Stockholder
Rights  Plan,  on  the  tenth  day  following  the  public  announcement  of the
acquisition of or an offer to acquire specified percentages of the Common Stock,
the  rights,  if  not  redeemed,   would  become   exercisable.   Under  certain
circumstances, holders of the rights would be entitled to purchase, for half the
then current market price, Common Stock of the Company or of an entity acquiring
the Company. The Company also adopted changes to the Company Bylaws with respect
to  stockholder  meetings and proposals and director  nominations.  The analyses
delivered at the August 26, 1994,  Board  meeting have been filed as exhibits to
the Schedule 13E-3.

     INITIAL  PAINEWEBBER  PRESENTATION.  On September 12, 1994,  the Investment
Committee,  together  with Messrs.  Cloward and Adams and Ms.  Hendee,  met with
representatives  of  PaineWebber.  PaineWebber  provided a  presentation  to the
Investment  Committee  as to  strategic  alternatives  for the  Company.  In its
presentation,   PaineWebber  reviewed  the  Company's  existing  business  plan,
including estimates by the Company's  management of future Retail Store openings
and  closings  as  well  as  financial   forecasts  prepared  by  the  Company's
management.  Based  upon  these  estimates  of future  performance,  PaineWebber
performed a discounted cash flow analysis,  using discount rates in the range of
14% to 17% and  terminal  multiples  in the  range of 14x to 22x,  resulting  in
implied equity values of $9.69 to $35.23 per share.

     PaineWebber   reviewed   the   potential   effects  of  certain   strategic
alternatives  under  consideration  by the Company's Board of Directors.  First,
PaineWebber  reviewed such  potential  effects of a repurchase by the Company of
625,000  shares of Common Stock at $16.00 per share.  This analysis  resulted in
implied  equity  values of $10.09 to $17.87.  Second,  PaineWebber  reviewed the
potential  effects of a $10  million  extraordinary  dividend  to the holders of
Common  Stock.  This  analysis  resulted in implied  equity  values of $11.17 to
$17.53  per  share.  Third,  PaineWebber  reviewed  the  potential  effects of a
leveraged  buyout or  management  buyout of the  Company,  assuming  (i) minimum
interest coverage (pro forma EBITDA/interest  expense) of 2.5x; (ii) an interest

                                       14
<PAGE>

rate on subordinated debt financing of such buyout of 13% per annum; and (iii) a
required total rate of return for subordinated debt (including related warrants)
of 20% per annum.  This analysis  resulted in implied  equity values of $8.07 to
$15.63 per share. Finally,  PaineWebber reviewed the potential effects of a sale
to or merger with a strategic buyer assuming (i) minimum interest  coverage (pro
forma  EBITDA/interest  expense) of 2.5x; (ii)  acquisition bank financing at an
interest rate of 9% per annum; and (iii) resulting synergies and cost savings of
25% of corporate  selling,  general and administrative  expenses.  This analysis
resulted in implied equity values of $11.93 to $37.00 per share. The PaineWebber
presentation  to the  Investment  Committee  has been filed as an exhibit to the
Schedule 13E-3.

     PaineWebber  also reported  that it had received  informal  inquiries  from
persons  expressing  an  interest  in  acquiring  the  Company.  The  Investment
Committee  directed  PaineWebber to conduct further  discussion with those which
had  expressed a preliminary  interest so that the  Investment  Committee  could
select a list of qualified potential buyers.
    
     On  September  13, 1994,  the  Investment  Committee  reported to the Board
concerning its activities. The Board determined that, in view of the substantial
activities of the Investment Committee, it would be advisable for Mr. Mehlfeldt,
who has significant experience in the tire industry, to serve substantially full
time  assisting  the  Investment  Committee in evaluating  strategic  alliances,
mergers,  sales and  acquisitions.  On September 22, 1994, Mr. Mehlfeldt entered
into a  consulting  agreement  with  the  Company  reporting  to the  Investment
Committee.  Mr.  Mehlfeldt  was paid fees of $47,250 in 1994 and $3,750 in 1995.
The  amounts  paid  were  based on the days for  which  Mr.  Mehlfeldt  provided
consulting  services.  The arrangement was terminated on February 15, 1995, when
Mr. Mehlfeldt became an employee of the Company.

     Also, at its  September  13, 1994 meeting,  the Board decided to invite Mr.
Pavia to join the Board as a director.  In the event that Mr. Pavia declined the
invitation  to  join  the  Board,  the  Board  authorized  the  Chairman  of the
Investment  Committee  to  invite  Mr.  Pavia  to  attend  Investment  Committee
meetings.  Mr.  Pavia did not join the Board,  and on September  22,  1994,  the
Company  announced that Mr. Pavia would assist the  Investment  Committee in its
efforts to evaluate  alternatives  to enhance the Company's  value. In September
1994, Mr. Pavia and Balboa signed a confidentiality agreement with the Company.

     The Investment Committee next met on October 11, 1994, with Messrs.  Adams,
Cloward, Teigen and Ms. Hendee,  representatives of PaineWebber,  and Mr. Pavia.
PaineWebber reported that it had conversations with persons who had expressed an
interest in  acquiring  the Company,  including  possible  strategic  buyers and
financial  buyers.  PaineWebber  advised  that all persons who had  expressed an
interest had been supplied with confidentiality agreements as a condition to the
Company providing due diligence information.

     THE AKH OFFER. On October 11, 1994, AKH Company,  Inc. ("AKH"),  which owns
retail tire  dealerships  and is based in California,  sent the Company a letter
proposing a merger in which the Company  would be acquired for a cash payment of
$18 per share, subject to due diligence, financing and various other conditions.
 The AKH proposal also required a 90-day period of exclusivity  during which the
Company could not carry on  discussions or  negotiations  with any third parties
regarding a sale or combination of the Company.  The Company had been approached
by AKH earlier in 1994 to determine the interest in the possible  acquisition of
AKH by the  Company.  The Company had not pursued  discussions  with AKH at that
time after determining that many of AKH's retail stores were within  territories
served by existing Company franchised Retail Stores.

     The Company asked AKH to enter into a  confidentiality  agreement  with the
Company,  and, because of concerns about AKH's financial  ability to acquire the
Company,  to demonstrate its financial  capacity to conclude a transaction.  The
Company also advised AKH that it was unwilling to grant a period of exclusivity.
In  mid-November,  1994,  AKH  and  the  Company  entered  into  confidentiality
agreements.  On  November 1, 1994,  AKH  announced  publicly  that it had made a
proposal to acquire the Company for an unspecified amount of cash.

     The  Investment  Committee  met on October 24, 1994,  with Mr.  Adams,  Ms.
Hendee, Mr. Teigen and representatives of PaineWebber.  The Investment Committee
was  advised  that a group of  Dealers  had  appointed  a  committee  to  review
alternatives  available  to the  Dealers in  acquiring  the Company and that the
Dealers had retained KPMG Peat Marwick L.P.  ("KPMG") to act as their  financial
advisor.  Mr. Adams advised the  Investment  Committee  that certain  members of
Senior Management were also investigating possible participation with certain of
the  Dealers  in  an  offer  to  purchase   the   Company,   and  that   certain
representatives of Dealers and Senior Management had met to determine whether to
make an offer to the Company.  He advised that KPMG and a representative  of the
Dealers had signed confidentiality agreements and that Senior Management and the
Dealers had retained Gibson, Dunn & Crutcher,  Denver,  Colorado, as their legal
counsel.  In view of the Dealers'  interest in a possible  transaction  with the
Company,  Mr. Asher, who has interests in, and  beneficially  owns interests in,
several Retail Stores, resigned from the Investment Committee.

                                       15

<PAGE>

     Soon  thereafter,  the  Investment  Committee  determined  to retain  Holme
Roberts as special  counsel  to the  Investment  Committee.  Holme  Roberts  had
previously  represented ad hoc committees of the Board and had from time to time
performed legal services for the Company,  primarily in connection with adopting
its Stockholder  Rights Plan, but was not regularly  retained as counsel for the
Company.

     The Investment  Committee met on November 4, 1994, with  representatives of
PaineWebber and Holme Roberts, and Mr. Pavia and Ms. Hendee. PaineWebber advised
the Investment  Committee of contacts that it had made and discussions  that had
occurred with ten possible  strategic buyers and five financial buyers,  several
of whom had expressed no interest in continuing discussions with the Company.

     The   Investment   Committee   met  again  on  November  17,   1994,   with
representatives  of PaineWebber,  Holme Roberts,  Mr. Pavia and Ms. Hendee.  Mr.
Mehlfeldt and PaineWebber provided the Investment Committee with an update as to
discussions or contacts on the potential  strategic and financial  buyers lists.
The Investment  Committee  requested  PaineWebber and Mr. Mehlfeldt to intensify
discussions  with AKH and the Dealer  Management Group and to follow-up with one
other party who had expressed a preliminary  interest in an attempt to bring the
discussions to some form of resolution.

     DEALER  MANAGEMENT  GROUP'S FIRST OFFER.  On December 2, 1994,  the Company
received a letter  from the Dealer  Management  Group that  proposed to commence
negotiations  to acquire  the  outstanding  shares of the Company for $18.50 per
share.   The   proposal   was  subject  to  various   contingencies,   including
participation  in the buying  group by at least 90% of the Common  Stock held in
the ESOP and by the  owners  of 90% of  franchised  Retail  Stores.  The  Dealer
Management Group also requested a period of exclusivity of 120 days during which
the Company would negotiate only with the Dealer Management Group.

     The  Investment  Committee  met on  December  5, 1994,  with Mr.  Pavia and
representatives   of  PaineWebber  and  Holme  Roberts  to  discuss  the  Dealer
Management Group offer. At that meeting, the Investment Committee also discussed
the status of the AKH offer and what implications, if any, acceptance of the AKH
offer might have on the Big O franchised dealers as a group. During the meeting,
PaineWebber and Mr. Mehlfeldt discussed with the Investment Committee the status
of contacts made by PaineWebber on behalf of the Company with other  prospective
purchasers.  Based upon this presentation,  the Investment  Committee determined
that only AKH and the Dealer  Management  Group  continued to evidence an active
interest in a transaction to acquire the Company.

     At that meeting,  the Investment Committee also considered a request by the
Dealer  Management Group for payment of its expenses in connection with pursuing
an offer to buy the Company.  The Investment Committee decided to agree to cover
the Dealer  Management  Group's  expenses  up to  $100,000  incurred to prepare,
document and finance its acquisition  proposal,  including,  without limitation,
preparation of a definitive merger agreement.  The Investment Committee directed
Mr. Mehlfeldt and PaineWebber to request the Dealer  Management Group to prepare
a form of definitive  merger agreement to determine if acceptable terms could be
arranged.  The Company did not agree to a period of exclusivity  pending receipt
of a satisfactory form of merger agreement.
   
     On  December 6, 1994,  two  class-action  lawsuits  were filed in Nevada by
stockholders  of the  Company  seeking to enjoin a  transaction  with the Dealer
Management Group,  enjoin  implementation  of the Stockholders  Rights Plan, and
various  other forms of relief.  The two cases,  which were  consolidated,  were
dismissed by the plaintiffs without prejudice on March 31, 1995.
    
     During  November and December 1994, the Company  forwarded to the financial
advisor for AKH  certain  requested  information  in  connection  with AKH's due
diligence  investigation,  and  representatives  of  AKH  spent  one  day at the
Company's headquarters conducting due diligence investigations.  A due diligence
meeting  between  the  Company  and  representatives  of AKH was  scheduled  for
December 12 to 14, 1994, but was canceled by AKH through its financial advisor.
   
     On December 7, 1994, Mr. Mehlfeldt and  representatives  of PaineWebber met
with Messrs.  Adams and Cloward,  representing Senior Management,  and Wesley E.
Stephenson   and  William  H.   Spencer,   representing   the  Dealers,   and  a
representative  of KPMG to discuss  the terms of the Dealer  Management  Group's
letter of intent to purchase the Company.  Senior  Management  was authorized to
contact the Company's lenders to discuss the proposal.
    
     On December 8, 1994, the Investment  Committee met with  representatives of
PaineWebber and Holme Roberts.  The Investment Committee decided to request that
AKH and the Dealer  Management  Group  evidence  their  continuing  interest  in
acquiring  the  Company  by  reaffirming   their  proposed   prices,   providing
information as to their respective  financing  contingencies,  and setting forth
their due diligence  requirements and a timetable for closing,  by 12:00 Noon on
Friday,  December 16, 1994, at which time the Investment  Committee would review
the respective requests for a period of exclusive  negotiations.  The Investment
Committee  also agreed to  reimburse  the Dealer  Management  Group for up to an
aggregate  of  $175,000  of  reasonable  expenses,   provided  that  the  Dealer



                                       16
<PAGE>

Management  Group agreed to withdraw a request to adjust the  proposed  purchase
price by an amount  equal to the  transaction  fee due  PaineWebber  and that it
proceed immediately to prepare and submit a definitive merger agreement.
   
     Following the December 8, 1994 meeting of the Investment Committee, Messrs.
Mehlfeldt  and Siipola met with Mr.  Cloward and Mr.  Adams to inquire as to the
intended  structure of the Dealer  Management  Group,  how it would  finance its
purchase of the  Company and when the Dealer  Management  Group  anticipated  it
would be prepared to sign a definitive  merger  agreement.  Messrs.  Cloward and
Adams  advised  that the  Dealer  Management  Group was in the  process of being
formed and was working out structural  issues among the  participants,  that the
Dealer  Management  Group was discussing with its financial  advisor the sources
and terms of financing and was preparing  proposals to  prospective  lenders and
equity  investors,  and that the Dealer Management Group expected to be ready to
sign a definitive agreement in early 1995.

     Mr. Adams and  PaineWebber  attempted to reach AKH through AKH's  financial
advisor to discuss the AKH offer. The AKH financial  advisor advised that it was
not prepared to discuss other terms of AKH's offer. Accordingly,  no discussions
occurred.

     On December 13, 1994, the Company and the Dealer  Management Group signed a
letter  agreement  pursuant to which the Company  agreed to reimburse the Dealer
Management Group for up to $100,000 of costs incurred prior to December 8, 1994,
in  connection  with its  acquisition  proposal  and agreed to  reimburse  up to
$75,000 of additional costs for a period beginning  December 8, 1994, and ending
on the earlier of execution of a definitive merger agreement, termination of the
acquisition  proposal,  or December 31, 1994.  This  reimbursement  included the
$175,000  amount  discussed  at the  December 8, 1994  meeting and the  $100,000
amount  discussed at the December 5, 1994 meeting.  The Dealer  Management Group
sent a proposed draft merger agreement to the Company.

     Thereafter,  Mr.  Mehlfeldt and  representatives  of PaineWebber  and Holme
Roberts  discussed  with  Gibson,   Dunn  &  Crutcher  and  KPMG  the  forms  of
representations  and  warranties,  conditions  to closing and similar  technical
matters relating to a form of merger  agreement.  They also discussed the amount
of expenses  that it would be  appropriate  to reimburse  the Dealer  Management
Group.  The Dealer  Management  Group asked for  reimbursement  of all  expenses
during  the  terms  of the  exclusivity  and the  Company  requested  a limit on
reimbursements.  The Company also  received a letter from AKH to the effect that
it would not  proceed  with its  proposal  until  the  Dealer  Management  Group
proposal was no longer being considered.
    
     The  Investment  Committee  met on December  16,  1994,  with Mr. Pavia and
representatives of PaineWebber and Holme Roberts. They were advised by Mr. Pavia
that AKH had advised him that AKH had elected not to pursue a  transaction  with
the Company  because of the  difficulty  in competing  with  Company  franchised
dealers whose  goodwill they would need if they were to acquire the Company,  as
well  as its  inability  to  conduct  due  diligence  in a  timely  manner.  The
Investment  Committee  discussed  the  AKH  response  and  discussed  AKH's  due
diligence  efforts with PaineWebber and members of the Investment  Committee who
had been dealing with AKH. The Investment  Committee  determined  that there was
not a serious interest on the part of AKH to continue to pursue its offer.

     The  Investment  Committee  also  reviewed with  PaineWebber  the status of
discussions with other prospective  purchasers and determined that there did not
appear  to be  active  interest  in  acquiring  the  Company  on the part of any
prospective  purchaser  except  the  Dealer  Management  Group.  The  Investment
Committee then  authorized  Mr. Siipola and Mr.  Mehlfeldt to negotiate with the
Dealer  Management Group with respect to an exclusive  negotiation  period until
January 20, 1995, and to pay 80% of costs and expenses of the Dealer  Management
Group,  except in cases where the  transaction  was terminated for reasons other
than the group's  unilateral  decision  not to proceed.  Messrs.  Mehlfeldt  and
Siipola  and  representatives  of Holme  Roberts  and  Gibson,  Dunn &  Crutcher
negotiated  the  terms of an  exclusivity  agreement  and  modified  arrangement
regarding reimbursement of expenses during the ensuing week.



                                       17
<PAGE>
   
     On December 22, 1994, the Company signed a letter agreement with the Dealer
Management  Group pursuant to which the Company agreed that it would not solicit
or initiate,  or,  subject to the  fiduciary  duties of its Board of  Directors,
participate in discussions  with, any person  concerning the  acquisition of the
Company.  The Dealer  Management  Group confirmed the offer of $18.50 per share.
The period of  exclusivity  would  terminate  upon the later of  execution  of a
definitive merger agreement, termination of negotiations and January 20, 1995.
    
     The  December  22, 1994 letter  amended the  December  13, 1994 letter with
respect  to  expenses  and  provided  that  the  Company  could   terminate  the
arrangement upon 24-hours notice with respect to expenses not yet incurred.  The
Dealer Management Group agreed that if it did not consummate the proposed merger
for any reason other than because (i)  financing  was  unavailable,  or (ii) the
Investment  Committee failed to recommend or withdraw the  recommendation of the
consummation of the  transaction  because of another  transaction  under certain
circumstances,  the Dealer  Management Group would reimburse the Company for 20%
of the expenses incurred. The Company also agreed to indemnify and hold harmless
the Dealer  Management  Group for all costs and  expenses  arising out of claims
relating to the proposed transaction.
   
     Thereafter,  discussions occurred between Messrs.  Siipola and Mehlfeldt on
behalf of the  Investment  Committee and Messrs.  Cloward and Adams on behalf of
Senior  Management  and with Messrs.  Stephenson,  Spencer and Richard Miller on
behalf of the Dealers with respect to proposed  terms of the  definitive  merger
agreement.  The Dealer  Management  Group requested that topping fees be paid in
the event  another  offer were  later  made and  accepted  by the  Company.  The
Investment Committee took the position that such a topping fee should not exceed
$1,000,000.  The Dealer Management Group asked for reimbursement of all expenses
incurred in connection with the transaction.  The Investment  Committee insisted
that a maximum limit of expenses be inserted in the  definitive  agreement.  The
Investment  Committee also took the position that various  contingencies  to the
Dealer  Management  Group's  obligations  should  be  minimized,  and  that  the
contingencies related to financing and participation by the Company's franchised
dealers should be subject to early review at which time the contingencies should
be satisfied or waived. Other discussions as to the scope of representations and
warranties and contract language,  none of which is material to the substance of
the Merger Agreement,  were conducted by the respective  parties through Gibson,
Dunn & Crutcher and Holme Roberts.

     The  Investment  Committee  determined to reimburse  the Dealer  Management
Group for its  expenses  because it believed  that the Dealer  Management  Group
could  structure  an offer for the Company  that would be  competitive  with any
other offers,  but that the Dealer Management Group,  consisting of employees of
the Company and certain franchised dealers,  lacked sufficient  resources to pay
the cost in preparing such an offer. Accordingly,  it appeared to the Investment
Committee that no sale to the Dealer  Management Group would be possible without
the Company's agreement to reimburse its costs in pursuing its offer and that it
would be in the best interest of the stockholders of the Company to encourage an
offer by the Dealer Management Group. The Company also believed that reimbursing
expenses  was  important  in  maintaining  good  relations  with  the  Company's
franchised dealers. In return for reimbursing  expenses between $500,000 and the
maximum of $750,000,  the Company  required  that at least 85% of the  Company's
franchised  dealers  whose  franchise  agreements  expired  before July 1, 1999,
extend their agreements  through the earlier of July 1, 2002 or three years from
when their  agreements  would  have  expired.  The  Company  believed  that this
extension would be a substantial  benefit to the Company.  AKH's decision not to
pursue an offer  precluded  any  subsequent  negotiations  with AKH. The Company
encouraged AKH's  participation  in the efforts to acquire the Company,  but AKH
never initiated significant substantive discussions with the Company.
    


                                       18
<PAGE>

     On January  19,  1995,  Messrs.  Spencer,  Siipola and  Mehlfeldt  met with
representatives of KPMG, Gibson, Dunn & Crutcher,  Holme Roberts and PaineWebber
to discuss  the status of the  negotiations.  KPMG  described  the status of the
group's efforts to obtain an equity  participant from various tire manufacturers
and  the  status  of  other   negotiations  with  respect  to  financings.   The
representatives  of the  Company  inquired  as to  progress  in forming  various
entities  to be owned by the  Dealer  Management  Group  and were  advised  that
definitive  agreements among the members of the Dealer  Management Group had not
been completed.
   

     On January  20,  1995,  the  Investment  Committee  met with Mr.  Pavia and
representatives  of PaineWebber  and Holme Roberts to review a proposed draft of
the merger agreement. Mr. Cloward and representatives of KPMG and Gibson, Dunn &
Crutcher also met with the Investment  Committee during a portion of the meeting
to advise that certain  negotiations  with respect to equity  participations  in
their  group  were  continuing  and that open  issues  remained  between  Senior
Management  and the  Dealer  Management  Group with  respect  to their  relative
participation in the purchasing  entity.  The Investment  Committee  resolved to
recommend to the Board that the form of merger agreement be signed.
    
     Subsequently,  on January 20, 1995, Messrs.  Cloward, Adams and Spencer and
representatives of Gibson, Dunn & Crutcher met with Messrs.  Mehlfeldt,  Siipola
and  representatives  of Holme Roberts and  PaineWebber.  The Dealer  Management
Group advised the Investment  Committee  that in view of the  unresolved  issues
among them and the inability to obtain the necessary elements of financing,  the
Dealer  Management  Group  was not  prepared  to sign a merger  agreement.  They
requested  an  extension  under the  December  22, 1994 letter  agreement  until
February 8, 1995, to sign the merger agreement,  which the Company approved.  At
the close of business on January 20,  1995,  Messrs.  Cloward and Adams  advised
Holme Roberts that they had received a negative  response to the proposed  price
of $18.50 per share from one of the possible equity participants with the Dealer
Management  Group and  advised  that the group would not hold the Company to the
extension until February 8, 1995. Following  discussions between Mr. Cloward and
Mr. Siipola as to the status of negotiations,  the Company reaffirmed its belief
that the transaction should be financeable and determined to honor the extension
agreement while the Dealer Management Group continued to seek financing.

     The  Investment  Committee  met  with  Mr.  Pavia  and  representatives  of
PaineWebber  and Holme  Roberts on February 8, 1995.  It reviewed  three letters
dated  February 7, 1995. The first letter was from the Dealer  Management  Group
which  advised that the group had elected not to continue  negotiations  at that
time in light of the  difficulties  it had experienced in obtaining the elements
of its  financing  necessary to  consummate  the  acquisition  and the resulting
inability of the Dealer  Management  Group to reach  agreement on certain issues
relating to the acquisition.

     The  second  letter  was from the  Dealers  and  advised  that the  Dealers
intended to form an  association  to be known as "Big O Tire Dealers of America"
which  was to be  organized  to  deal  cooperatively  with  respect  to  matters
concerning  Big O  franchisees.  The  letter  contained  a  copy  of a  Dealer's
"Declaration  of  Interdependence"  which set forth a  four-part  purpose of the
association,  including  the  protection  and  advancement  of  Dealers'  common
interests in preserving the continuity of operations as they currently  existed,
including  distribution systems,  product supply, and operational  philosophy at
the retail level.

                                       19
<PAGE>

     The third  letter also dated  February 7, 1995,  from  Messrs.  Cloward and
Adams, requested a period of exclusivity for negotiating a transaction on behalf
of Senior Management and others who might provide financing.  Representatives of
Senior  Management  informed the Company that they continued to be interested in
completing  a  purchase  of  the  Company  on  mutually  acceptable  terms.  The
Investment  Committee  did not grant the period of  exclusivity  requested.  The
Investment  Committee  began to  discuss a  restructuring  plan for the  Company
presented in very general terms by Messrs. Siipola and Mehlfeldt. On February 8,
1995,  the  Company  publicly  announced  that the Dealer  Management  Group had
elected not to pursue the proposed  transaction  due to the  inability to secure
financing.

     On February 9, 1995, Mr. Cloward requested that the Company continue to pay
certain expenses of Senior Management in pursuing a possible acquisition.  The
Investment Committee declined the request.
       
     At a Board  meeting on  February  15,  1995,  the Board  approved a revised
management  structure.  The objective of the revised management structure was to
allow Mr.  Cloward  time to  continue  working on a  transaction  to acquire the
Company and to enable Messrs.  Siipola and Mehlfeldt to manage the Company while
exploring  alternatives to enhance the value of the Company should a transaction
with the  Dealers  and Senior  Management  not occur.  Mr.  Siipola  remained as
Chairman and Mr.  Mehlfeldt  was elected Vice  Chairman of the Company.  Messrs.
Siipola and Mehlfeldt were retained to work for the Company  substantially  full
time pursuant to salary and incentive  arrangements.  Mr. Cloward would continue
as President of the  Company.  Messrs.  Siipola,  Mehlfeldt  and Cloward  became
members  of the Office of the Chief  Executive.  Because  of the  complexity  of
organizing the Dealer Management Group proposals,  the Board advised Mr. Cloward
that it would have no objection if he continued to devote  substantially  all of
his  business  time to an  attempt to  organize  a group of  Dealers  and Senior
Management to acquire the Company.
   
     On February 7, 1995, Big O Tire Dealers of America ("BOTDA"),  a California
nonprofit mutual benefit  corporation was  incorporated  under California law to
represent  the  Dealers'  interest  in  the  Dealer  Management  Group.  It  was
determined  that BOTDA would  represent the Dealers in negotiation by the Dealer
Management Group with the Company.  At a Board meeting on February 15, 1995, the
Board considered adding a representative of the Dealers to the Board.
    
     At a Board meeting held on February 24, 1995, the Board approved amendments
to the Company's Bylaws so as to accommodate the concept of a three-person Chief
Executive  Office and to also  recognize  the new office of Vice Chairman of the
Board.
   
     The  Company  requested  PaineWebber  to contact  any  persons  that it had
contacted before which it believed continued to have an interest in the Company.
PaineWebber reported that it had made various contacts,  none of which indicated
a continuing  interest to purchase the Company.  In addition,  the status of the
Dealer  Management Group offer was widely  publicized  through press releases by
the  Company  and the Dealer  Management  Group and the  Company did not receive
serious inquiries during this period from prospective purchasers.

     THE DEALER  MANAGEMENT  GROUP'S SECOND OFFER. On April 6, 1995, the Company
received a proposal from the Dealer  Management Group to acquire the Company for
a cash price of $16 per share and on  substantially  the same other terms as the
December  proposal,  including  contingencies  of  signing a  definitive  merger
agreement,  obtaining  financing to complete the purchase,  participation in the
acquisition by holders of at least 80% of the shares held by the Company's ESOP,
and  participation in the purchasing group by franchised  dealers of the Company
having at least 85% of the Retail  Stores.  On April 12,  1995,  the  Investment
Committee met with  PaineWebber  and Holme  Roberts.  The  Investment  Committee
authorized  reimbursement  of expenses by the Dealer  Management  Group  through




                                       20
<PAGE>

February 8, 1995.  The  Investment  Committee  considered  a request for certain
reimbursement of expenses by Senior  Management  subsequent to February 8, 1995,
and  determined  not to provide any  additional  reimbursements.  The Investment
Committee  reviewed the details of the debt and equity financing that the Dealer
Management  Group had  provided to the Company in  connection  with the offer to
assess  the  likelihood  that  financing  to  complete  the  purchase  would  be
available.  The Investment  Committee determined not to accept the $16 per share
offer, decided not to reimburse additional expenses of the group in pursuing the
proposal, and expressed the Investment Committee's concern about the contingency
concerning the ESOP's participation in the transaction. The Investment Committee
advised  the Dealer  Management  Group of its  determination,  and also that the
Investment  Committee would be open to further  negotiations at a more favorable
price. The Investment Committee's response was announced publicly.

     On April 24, 1995, the Investment Committee met with representatives of the
Dealers  and Senior  Management  including  Messrs.  Stephenson  and Spencer and
others  on  behalf  of  the  Dealers  and   Messrs.   Cloward  and  Adams,   and
representatives  of KPMG,  PaineWebber,  Holme  Roberts and Wendel Rosen Black &
Dean ("Wendel  Rosen"),  which was now counsel for BOTDA. The Dealer  Management
Group stated they  believed the $16 offer was adequate in light of the Company's
prospects  and  historic  earnings.  The  Investment  Committee  stated  that it
believed  that a $16 per  share  offer  was  inadequate  and that it  would  not
recommend a $16 per share offer to the Board of Directors.

     By letter  dated May 5,  1995,  the Dealer  Management  Group  advised  the
Company of its desire to have two proposals  brought before the Company's Annual
Meeting of  Stockholders  scheduled for June 7, 1995.  The first proposal was to
recommend that the Company's  Board of Directors  take all actions  necessary to
eliminate the Stockholder Rights Plan. The second proposal was to recommend that
the Company's Board of Directors begin the good faith  reconsideration  of, and,
if appropriate,  negotiation  of, the previously  rejected cash offer of $16 per
share  made on April 6,  1995,  through a  committee  comprised  exclusively  of
non-employee  directors.  Because  BOTDA and  Senior  Management  believed  that
adequate progress was being made in negotiations  with the Investment  Committee
prior to the Annual  Meeting  of  Stockholders,  no attempt  was made to solicit
votes for the  proposals  and they were not  presented at the Annual  Meeting of
Stockholders.
    
     Due to the fact that they had become  employees of the Company,  on May 10,
1995, Messrs.  Siipola and Mehlfeldt resigned from the Investment  Committee and
thereafter did not participate in the Investment Committee's deliberations. Mr.
Carney was elected Chair of the Investment Committee.
   
     On May 22, 1995,  representatives  of the Dealer Management Group and their
advisors met with the  Investment  Committee,  PaineWebber  and Holme Roberts to
discuss the price at which the Dealer  Management  Group  believed a transaction
could be  accomplished.  The  Dealer  Management  Group  stated  that it did not
believe that it could  obtain  financing at a price above $16.00 per share based
upon the Company's historical performance and its projections.

     Following  receipt of the  Dealer  Management  Group's  second  offer,  the
Company  contacted  AKH to request  whether it had any  continuing  interest  in
purchasing  the  Company.  The Company was advised that AKH would not pursue the
purchase of the Company.

     Although the Dealer  Management Group did not raise its offer above $16.00,
it explored with the Investment Committee,  the Investment  Committee's advisors
and the advisors to the Dealer  Management  Group,  the  possibility of reducing
certain costs  associated  with the transaction so that the offer price could be


                                       21
<PAGE>

increased.  The meeting  ended with the  Investment  Committee  indicating  that
although  the Dealer  Management  Group  would have to  negotiate  any such cost
savings  on  its  own,  the  Investment  Committee  would  be  receptive  to  an
acquisition offer for the Company at a price of $16.50 per share.

     On June 5, 1995,  the Company  announced that it had received a letter from
the Dealer  Management  Group  proposing  to acquire  the  Company at a price of
$16.50 per share,  subject to a number of conditions.  In  conjunction  with the
Company's Annual Meeting of Shareholders,  the Investment  Committee met on June
6,  1995,  with   PaineWebber  and  Holme  Roberts  to  discuss  the  status  of
negotiations with the Dealer Management Group, including timing of a transaction
and the terms of reimbursement of their expenses.  The Investment  Committee met
the  following  morning  with Holme  Roberts  and  representatives  from  Senior
Management,  and BOTDA including Messrs. Cloward, Adams, Stephenson,  Spencer, a
representative  of Wendel Rosen and other members of the Dealer Management Group
to discuss  terms of a definitive  agreement.  On June 7, 1995,  the  Investment
Committee met with Holme Roberts and decided to recommend that the Company enter
into a letter  agreement  with the Dealer  Management  Group with  respect to an
offer at $16.50 per share subject to obtaining  financing,  participation in the
Purchaser  of  at  least  80%  of  the  shares  held  by  the  Company's   ESOP,
participation  in the  Purchaser  of not less than 85% of the  franchised  Big O
Dealers, and negotiation of a definitive merger agreement. The Company agreed to
pay up to $750,000  of the  Purchaser's  expenses  (including  those  previously
reimbursed  in  connection  with  the  December  1994  proposal),  if 85% of the
franchised  stores  owned by  Dealers  participating  in the  Dealer  Group with
franchises expiring before July 1, 1999, extended their franchise  agreements at
least through the earlier of (a) July 1, 2002, or (b) the date three years after
such franchise agreements would expire. If they did not do so, the reimbursement
would not exceed $500,000.  The Investment Committee also agreed to reimburse up
to $217,000 of financing  fees and  commitments.  The Board met  following  that
meeting and approved the letter  agreement.  The letter  agreement was signed on
June 7, 1995, by the Company and the Dealer  Management  Group,  a press release
announcing the signing of the letter agreement was released on June 7, 1995, and
the  signing of the letter  agreement  was  announced  at the Annual  Meeting of
Shareholders held on the evening of June 7, 1995.
    
     During  the  ensuing  month the  parties  negotiated  a  definitive  merger
agreement.  The Investment Committee met on July 18, 1995, with Holme Roberts to
review the Merger Agreement and provided final, technical comments.

     On July 21, 1995, the Investment  Committee met with  PaineWebber and Holme
Roberts  and  approved  signing  the  Merger   Agreement.   Representatives   of
PaineWebber  reviewed the terms of the transaction,  including its work with the
Company over the past year. The Investment  Committee then reviewed  language of
the draft Merger  Agreement and its  representations  concerning  the Investment
Committee's  determination  with respect to the fairness of the  transaction and
the  likelihood  of  receiving  a fairness  opinion.  The  Investment  Committee
determined to recommend the Merger to the Board as being in the best interest of
the  Company  and  its   stockholders   for  the  reasons  set  forth  below  in
"Recommendation  of the Board; the Company's  Purpose and Reasons for and Belief
as to the Fairness of the Merger." The  Investment  Committee  also  determined,
based  upon  its own  analysis  of the  Merger  Consideration  and  taking  into
consideration  the  presentation  of  PaineWebber  at  the  meeting,   that  the
transactions  contemplated  by  the  Merger  Agreement,   based  on  information
presently  known, are in the best interest of and, subject to the receipt of the
fairness   opinions  as  described  in  the  Merger   Agreement,   fair  to  the
disinterested  stockholders  of  the  Company.  The  Investment  Committee  also
determined that it was unaware of any reason why the Company would not receive a
fairness opinion as provided in the Merger Agreement.

                                       22
<PAGE>

     Thereafter,  on July 21, 1995, the Board met with Hopper and Kanouff, Holme
Roberts and  PaineWebber  and again  approved  signing the Merger  Agreement and
certain  amendments  to the  Stockholder  Rights  Plan  necessary  to permit the
signing of the Merger Agreement and the  consummation of the Merger.  Members of
the Board who were  participating  in the  transaction  as Senior  Management or
Dealers abstained from voting because of such participation. All other directors
voted to approve the Merger  Agreement.  The Merger Agreement was signed on July
24, 1995.

     On July 24, 1995,  prior to  executing  the Merger  Agreement,  the Company
changed the Stockholder Rights Plan by amending the Rights Agreement between the
Company and Interwest  Transfer  Co.,  Inc.,  to  specifically  exclude from the
definition of an "Acquiring  Person," the following:  (i) BOTI  Holdings,  Inc.;
(ii) BOTI Acquisition Corp.; (iii) an entity to be formed directly or indirectly
by persons who are currently  franchisees of the Company;  (iv) any other person
who may be deemed to be the beneficial  owner of the Common Stock because of the
execution and delivery of the Merger Agreement;  and (v) any group consisting of
two or more of the  foregoing,  so long as such  persons are not the  beneficial
owners of any capital stock of the Company other than (a) Common Stock  acquired
pursuant  to the Merger  Agreement;  (b) Common  Stock owned or subject to stock
options  held by such  persons  prior to the date of the Merger  Agreement;  (c)
Common Stock acquired by any of such persons from any other of such persons; (d)
Common Stock or other  securities  acquired by such persons in  transactions  or
types of transactions that are approved in advance by the Investment  Committee;
and (e) any other  person that  beneficially  owned  Common Stock as of July 24,
1995,  but does not  thereafter  become the  beneficial  owner of any additional
Common Stock not exceeding 1% of the share of Common Stock then outstanding.

     On August 16, 1995, the Dealer Management Group presented to the Investment
Committee evidence of financing  commitments  subject to various  contingencies,
the  fulfillment of which would occur in the future.  The  Investment  Committee
reviewed  and  determined   that  the  Dealer   Management   Group's   financing
commitments,  in the aggregate,  were for amounts sufficient to provide funds to
pay the Merger Consideration.

     On August 31,  1995,  the  Company  agreed to a request  made by the Dealer
Management  Group to extend until October 2, 1995, the date on which the Company
or the Dealer Management Group could terminate the Merger Agreement, if prior to
October 2, 1995,  the Dealer  Management  Group had not  satisfied or waived the
contingency in the Merger  Agreement that required  participation  in the Dealer
Management  Group by the  Company's  dealers  owning  not  less  than 85% of the
franchised Big O Retail Stores ("Dealer Participation  Contingency").  As a part
of the  agreement,  the Dealer  Management  Group agreed that the Company  could
delay  incurring  additional  expenditures  with respect to its proxy  statement
until the Company had been advised that the Dealer Participation Contingency had
been satisfied or waived,  and the Company was satisfied that a fairness opinion
would be received by the participants in the Company ESOP in connection with the
proposed Merger.  See the Merger Agreement,  as amended,  attached to this Proxy
Statement as APPENDIX A.

     On October  2, 1995,  the  Company  agreed to a request  made by the Dealer
Management Group to extend until October 16, 1995, the date on which the Company
or the Dealer Management Group could terminate the Merger Agreement, if prior to
October 16, 1995,  the Dealer  Management  Group had not satisfied or waived the
Dealer  Participation  Contingency.   As  part  of  the  agreement,  the  Dealer
Management  Group agreed that the Company would not further extend such deadline
and that the Company could delay incurring additional  expenditures with respect
to its proxy  statement  until the  Company  had been  advised  that the  Dealer
Participation   Contingency  had  been  satisfied  or  waived.  See  the  Merger
Agreement, as amended, attached to this Proxy Statement as APPENDIX A.

                                       23
<PAGE>
   
     On October 15, 1995,  the Company  received  notice from the Parent and the
Purchaser  that  the  Parent  and the  Purchaser  elected  to waive  the  Dealer
Participation Contingency. The Parent and the Purchaser advised the Company that
dealers owning 82% of the Company's  franchised  Big O Retail Stores,  as of the
date of the Merger  Agreement,  had  elected to  participate  indirectly  in the
acquisition of the Company.

     On November 14, 1995, the Board met with Hopper and Kanouff, Holme Roberts,
PaineWebber  and Lentz Evans and King,  P.C.,  legal counsel to the ESOP. At the
meeting,  PaineWebber  rendered its opinion to the effect that, as of such date,
the  Merger  Consideration  was fair,  from a  financial  point of view,  to the
holders of Common Stock (other than  holders of Excluded  Shares).  See "Special
Factors  -- Opinion of  Financial  Advisor."  The  presentation  of  PaineWebber
delivered at the November 14, 1995,  Board  meeting has been filed as an exhibit
to the Schedule 13E-3.
    
     At the meeting  held on  November  14,  1995,  the Board  approved  various
amendments  to  the  ESOP  most  of  which  will  only  take  effect  after  the
consummation  of the Merger.  Included in such  amendments is an amendment  that
sets forth the  procedures  as to how the Common Stock held by the ESOP is to be
voted on the  Merger.  See  "Principal  Stockholders  of the Company -- Note 1."
Also, on November 14, 1995, the Board, upon the unanimous  recommendation of the
Investment Committee, approved amendments to the Merger Agreement to clarify the
mechanics of how the conversion of the Common Stock held by the ESOP which is to
be converted into shares of the Parent is to be accomplished.
   
     At the  meeting  held on November  14,  1995,  the Board  (other than those
directors  who  are  participating  in the  acquisition  as  members  of  Senior
Management or BOTDA or the Dealers who  abstained)  voted to recommend  that the
stockholders vote for the Merger.

     By letter dated January 12, 1996,  the Parent and the  Purchaser  requested
that the Investment  Committee consider increasing the expense  reimbursement to
the Dealer  Management Group by $250,000 and consider  extending the termination
date in the Merger  Agreement  to March 31,  1996.  On  January  23,  1996,  the
Investment  Committee  met and  discussed the requests but took no action on the
requests  indicating that the Investment  Committee needed confirmation that the
Parent  and the  Purchaser  were  proceeding  with the  Merger.  The  Investment
Committee's  position was  confirmed in a letter dated January 25, 1996 from the
Company to the Parent and the Purchaser.

     On January 30, 1996, the Board of Directors of Parent and a  representative
of Gibson,  Dunn &  Crutcher  had a  telephone  conference  with the  Investment
Committee  and a  representative  of Holme  Roberts to discuss the status of the
Merger and the refiling of the Company's proxy materials.

     TBC CORPORATION. On September 26, 1995, Mr. Cloward spoke by telephone with
Lou DiPasqua,  the President of TBC  Corporation  ("TBC"),  who indicated to Mr.
Cloward  that TBC might be  interested  in acquiring an interest in the Company.
Later the same day,  Messrs.  Cloward  and Adams  telephoned  Mr.  DiPasqua  and
discussed  TBC's  potential  interest and indicated to Mr. DiPasqua that Messrs.
Cloward and Adams would advise BOTDA if there were an interest.

     On September 28, 1995, Messrs. Cloward and Adams met with Mr. DiPasqua, Ron
McCollough and Bob Hubbard,  representatives  of TBC, to discuss TBC's interest.
The  representatives  of TBC indicated that it was not TBC's intent to interfere
with the  Merger,  but would  choose to move ahead on a dual track  basis  until
TBC's interest could be defined.

                                       24
<PAGE>

     In October 1995,  Messrs.  Cloward and Adams advised Mr. DiPasqua that they
would provide TBC with the Company's  public filings.  On December 12, 1995, Mr.
DiPasqua telephoned Mr. Cloward and indicated that the TBC acquisition committee
had met and approved moving forward,  and reaffirmed TBC's interest in ownership
of the Company.  Mr. DiPasqua reiterated that TBC did not want to interfere with
the Merger.

     On  December  14,  1995,  Messrs.  Cloward,  Adams,  Stephenson,  Scott  E,
Klossner,  Michael E. Lyons,  Philip J. Teigen and a  representative  of Gibson,
Dunn & Crutcher met with Messrs.  DiPasqua,  McCollough  and Hubbard in Memphis,
Tennessee.  The discussions  centered around why TBC was interested in acquiring
the Company,  what that meant for the  Company's  franchised  dealers,  and what
impact  it may have on  pricing,  supply  and  other  issues  pertaining  to the
Company's products. The representatives of TBC indicated again that they did not
want to  interfere  with the  timing of the Merger  but would  rather  pursue an
approach  that would permit TBC to perform its own due  diligence on the Company
while the Dealer Management Group moved forward with the Merger.

     On December 16 and December 17, 1995, Mr. Cloward  advised  Messrs.  Carney
and Wernholm of TBC's interest.

     On December 19, 1996,  Mr. Siipola  contacted Mr.  DiPasqua to verify TBC's
interest and Mr.  DiPasqua  confirmed  that TBC desired to perform due diligence
regarding the Company.

     Effective December 20, 1995, the Company, the Parent, the Purchaser and TBC
entered into an agreement whereby the Company,  at the request of the Parent and
the Purchaser,  agreed to facilitate  TBC's  investigation  of the Company.  The
Company also agreed to indemnify TBC against any claims, expenses and costs that
TBC may incur by reason of its investigation of the Company and agreed,  without
making TBC whole for TBC's costs and expenses of  investigation,  not to solicit
or participate in any discussions  with or provide any information to any person
or group (other than the Dealer  Management  Group) regarding the acquisition of
the  Company  until the earlier of TBC's  announcement  that TBC did not wish to
acquire the Company or March 20,  1996.  TBC and the Company also agreed to hold
in confidence nonpublic information received by each from the other.

     Thereafter, the Company has provided information to TBC and its advisors.

     On December 29, 1995, Messrs.  Cloward and Adams met in Memphis,  Tennessee
with Messrs. DiPasqua,  McCollough and Hubbard to further discuss both TBC's and
the Dealer  Management  Group's  interest in acquiring the Company.  On the same
date, Messrs. Cloward,  Adams, DiPasqua,  McCollough and Hubbard had a telephone
conversation with the BOTDA Board of Directors which resulted in a decision that
the Dealer Management Group and TBC would move ahead simultaneously.

     On January 3, or January 4, 1996, Messrs.  Cloward and DiPasqua discussed a
potential  trip that would permit  representatives  of TBC to meet with selected
Dealers, visit selected Retail Stores, tour the Company's three warehouses, meet
the rest of the Company's  management  group and gain a better  understanding of
the Company's franchise system.

     On January 22, 1996, the Company and TBC issued a press release  describing
TBC's potential interest in acquiring the Company.

                                       25
<PAGE>
     Between January 22, 1996 and January 29, 1996,  Messrs.  Cloward and Staker
and Messrs.  DiPasqua and Hubbard toured certain of the Company's  Retail Stores
and warehouses.

     On  February  2,  1996,  Messrs.  Cloward  and  DiPasqua  had  a  telephone
conversation in which Mr. DiPasqua  indicated that TBC's  acquisition  committee
had met again and, based upon due diligence  conducted,  had decided to continue
its investigation.  He also indicated that another set of meetings was scheduled
for February 8 and February 9, 1996.  Mr.  DiPasqua asked Mr. Cloward to provide
additional  information regarding the Company that Mr. DiPasqua could present to
the acquisition committee of TBC.

     On February  15,  1996,  representatives  of the  Company,  the  Investment
Committee,   PaineWebber,  Holme  Roberts,  and  Hopper  and  Kanouff  met  with
representatives  of TBC.  TBC  presented  an offer to the Company to acquire the
Company's  outstanding  stock and options for a  combination  of cash and stock.
Based on the recommendation of the Investment Committee,  the Board of Directors
of the Company did not accept the offer.
    
RECOMMENDATION OF THE BOARD OF DIRECTORS; THE COMPANY'S PURPOSE AND REASONS FOR
AND BELIEF AS TO THE FAIRNESS OF THE MERGER
   
     RECOMMENDATION.  The  Investment  Committee  and the Board  (excluding  the
directors who will be stockholders of the Purchaser,  all of whom abstained from
voting) of the Company have  considered  the terms and  structure of the Merger,
have reviewed the  financial and legal aspects of the Merger with  financial and
legal advisors,  have  considered the financial and  operational  considerations
related  to the  Merger,  believe  that  the  Merger  is fair to and in the best
interest  of the  Company's  stockholders  who are not  affiliated  with  Senior
Management or the Dealers or BOTDA and recommend that  stockholders vote for the
proposal to approve the Merger  Agreement.  Included in the  directors who voted
for the  recommendation  were all of the  directors who are not employees of the
Company or  Dealers.  Each  member of the Board of  Directors  has  advised  the
Company  that he  intends  to vote his  shares in favor of the  adoption  of the
Merger  Agreement.  On the Record  Date those  directors  (including  members of
Senior  Management)  and members of their  families  owned an aggregate  _______
outstanding shares  (approximately ____% of the outstanding shares of the Common
Stock).
    
     PURPOSE AND  REASONS  FOR THE MERGER AND FOR THE TIMING OF THE MERGER.  The
Company's purpose and reason for the Merger are to allow all stockholders of the
Company to sell  their  shares in the  Company  at a price  that the  Investment
Committee  and  Board  believe  is  fair  to and in the  best  interests  of the
stockholders.  After the  Stockholder  Proposal  was  approved  in June 1994 the
Company  began  immediately  considering  various  alternatives  to fulfill  the
mandate to take action directed toward enhancing  stockholder  value. The timing
of the  Merger  has been  determined  by the time  required  to  review  various
alternatives  to  enhance   stockholder  value  for  the  Company,   to  solicit
indications  from persons who might be interested  in acquiring the Company,  to
negotiate the terms of the Merger Agreement,  for the Dealer Management Group to
obtain financing, and to obtain the requisite stockholder and other approvals.

     FAIRNESS.  The Board and the Investment Committee began considering various
alternatives in response to the Stockholder  Proposal and after  considering all
of the factors  described  below,  determined that the Merger was fair to and in
the best  interest of the  Company's  stockholders  who would receive the Merger
Consideration.
   
     MERGER PRICE. The Merger Consideration constitutes a 14.8% premium over the
$14.375 last reported sale price of the Common Stock on July 20, 1995.  The book
value of the Company as of September  20,  1995,  was  approximately  $11.20 per
share.
    


                                       26
<PAGE>

     MARKET TEST.  After  extensive  testing of the market to determine  whether
there  were  buyers  for the  Company,  the Board and the  Investment  Committee
determined that the Merger  Consideration  represents the best  transaction that
would be  available  for the Company in the  foreseeable  future.  The Board and
Investment   Committee   believe  the  market  test  was  conducted  fairly  and
thoroughly.  The  marketplace  was aware that the Company  would be receptive to
offers for more than 10 months prior to the  execution  of the Merger  Agreement
and the Company  through  PaineWebber  contacted  approximately  17  prospective
purchasers of the Company.

     OTHER TRANSACTIONS. The Investment Committee and the Board did not believe,
based upon the analysis of PaineWebber and its own  determination  of acceptable
debt levels for the Company,  that extraordinary  dividends or share repurchases
would enhance stockholder value.
   
     LIQUIDATION  VALUE.  The  Investment  Committee  did not  believe  that the
Company's  stockholders  would receive an amount per share  exceeding the Merger
Consideration  if  the  Company  were  liquidated.   The  Investment   Committee
determined   that   liquidation   would  be  less  favorable  to  the  Company's
stockholders  than the  Merger  Consideration  because  of taxes  that  would be
payable at the Company level before  distributions to stockholders could be paid
and the fact that the  Company's  assets were not  separately as valuable as the
Company as a going concern.
    
     STATUS QUO. The Investment Committee  considered  continuing to operate the
Company  without any specific  transaction and determined that a transaction for
the Merger  Consideration  was advisable.  The retail tire business is extremely
competitive with relatively low margins.  In addition,  the Company depends upon
continued  strong purchases from Retail Stores that are free to buy their retail
inventory  elsewhere.  The uncertainty of future  successful  performance by the
Company was considered to be outweighed by the assurance of $16.50 per share.
   
     FAIRNESS  OPINION.  The Board  considered  the advice of  PaineWebber  with
respect to various  alternatives  to enhance  shareholder  value,  PaineWebber's
presentation  on July 21,  1995,  and the opinion of  PaineWebber  delivered  on
November  14,  1995,  to the effect that,  as of the date of such  opinion,  the
Merger  Consideration is fair, from a financial point of view, to the holders of
Common  Stock  (other  than  holders  of  Excluded  Shares).  The  Board and the
Investment  Committee  considered  the lapse of time between the delivery of the
fairness  opinion  and the date of the Board's  and the  Investment  Committee's
recommendation (which is made as of the date of this Proxy Statement).  Although
the public trading price of the Common Stock has fluctuated  during that period,
the Board and the  Investment  Committee gave the fairness  opinion  significant
weight in determining to make their recommendation  because there has not been a
material favorable change in the underlying business or assets of the Company or
its prospects since the date of the fairness opinion.
    
     CONTINUING  RELATIONSHIP WITH DEALERS.  The Company's primary customers are
the  Retail  Stores.   It  became   apparent  during  the  course  of  reviewing
alternatives for the Company that a sale of the Company or other action that the
Dealers  did not  support  could  adversely  affect the value of the Company and
could  seriously  affect the price  obtainable  for the  Company's  shares in an
alternative  transaction.  The most  significant  assets of the  Company are its
franchises  and  relationships  with its  group of  franchised  dealers  and any
proposed sale of the Company or other action that  diminished the value of those
assets could seriously affect the value of the Company.

     The  Investment  Committee  and the Board of  Directors  have not  assigned
relative weights to the factors described above.

                                       27
<PAGE>

THE PARENT'S PURPOSES AND REASONS FOR THE MERGER
   
     The Parent is engaging in the Merger in order to concentrate  the ownership
of the Company in those parties who will be actively  engaged in its  operation,
will have a  long-term  perspective  and will be  highly  motivated  toward  the
building of a successful operation.  The Parent's desire to effect the Merger is
based upon the  expected  realization  of the Merger  benefits  described in the
following  paragraph.  Having  identified those expected benefits of the Merger,
the Parent  believes that the achievement of those benefits should be pursued at
the present time because the Company's Investment Committee, since its formation
in June 1994, has been exploring strategic  alternatives which, if accomplished,
would either make the  acquisition  of the Company by the Parent  impossible  or
unattractive.
    
     The  Parent  believes  that  the  Company,  which  will  be a  wholly-owned
subsidiary of the Parent after the Merger,  will benefit from the Merger because
(i) the Company's management will be free to devote itself to building long-term
values for the Company  without  concern that such efforts may adversely  affect
short-term  results and the market price for the Common  Stock;  (ii) the Merger
will   eliminate  the  need  for  the  Company  to  comply  with  the  reporting
requirements  of the Exchange Act, to maintain its current listing on the NASDAQ
National  Market  System,  and to continue an investor  relations  program,  the
aggregate cost of which the Company estimates amounts to approximately  $190,000
annually  (primarily  consisting  of the  preparation  of the  annual  report to
stockholders,  accounting and legal fees and investor program costs);  (iii) the
Company will be able to pursue the common goals of the Dealers and the Company's
employees;  and (iv) the  ownership of the Company will be  concentrated  in the
hands of those parties who will be actively engaged in its operation,  will have
a long-term  perspective and will be highly  motivated  toward the building of a
successful operation.

     The form of the Merger was selected by the Parent to accomplish in a single
step its  acquisition of the  outstanding  shares of Common Stock of the Company
not  already  owned by the  Parent's  stockholders.  That  structure  was deemed
preferable to a tender offer,  which  probably  would have resulted in less than
100% ownership by the Parent unless followed by a subsequent  merger. The Parent
offered cash  consideration in the Merger because this was the only method which
would  accomplish the goal of eliminating  public ownership and establishing the
desired  unification of the owners,  substantial  suppliers and employees of the
Company.

OPINION OF FINANCIAL ADVISOR

     The full text of the opinion of PaineWebber  dated November 14, 1995, which
sets forth the assumptions made,  procedures  followed,  matters  considered and
limitations  on the review  undertaken,  is attached as APPENDIX B to this Proxy
Statement.  Stockholders of the Company are urged to read such opinion carefully
in its entirety.  The summary of the PaineWebber opinion set forth in this Proxy
Statement  is  qualified  in its  entirety by reference to the full text of such
opinion.
   
     The Company  retained  PaineWebber  as financial  advisor to the Investment
Committee  with  respect to the Merger and to render an opinion as to whether or
not the Merger  Consideration  is fair,  from a financial  point of view, to the
holders of Common Stock (other than holders of Excluded Shares).

                                       28
<PAGE>

     PaineWebber  has  delivered to the Board its written  opinion to the effect
that,  as of November  14,  1995,  and based on its review and  assumptions  and
subject to the limitations  summarized below, the Merger  Consideration is fair,
from a  financial  point of view,  to the  holders of Common  Stock  (other than
holders  of  Excluded  Shares).  PaineWebber's  opinion  does not  constitute  a
recommendation  to any  stockholder  of the  Company as to how such  stockholder
should  vote  with  respect  to the  Merger.  PaineWebber  did not,  and was not
requested by the Investment Committee, to make any recommendation as to the form
or amount of consideration to be paid pursuant to the Merger Agreement.
    
     In rendering its opinion,  PaineWebber,  among other things:  (i) reviewed,
among other public  information,  the Company's  Annual Reports,  Forms 10-K and
related financial information for the five fiscal years ended December 31, 1994,
and a draft of the  Company's  Form  10-Q and the  related  unaudited  financial
information for the nine months ended September 30, 1995; (ii) reviewed  certain
information,  including financial forecasts, relating to the business, earnings,
cash flow, assets and prospects of the Company,  furnished to PaineWebber by the
Company;  (iii) conducted  discussions with members of senior  management of the
Company  concerning the Company's  businesses  and prospects;  (iv) reviewed the
historical  market prices and trading activity for the Common Stock and compared
such price and  trading  history  with that of  certain  other  publicly  traded
companies which PaineWebber deemed relevant; (v) compared the financial position
and operating results of the Company with those of certain other publicly traded
companies  which  PaineWebber  deemed  relevant;   (vi)  reviewed  the  proposed
financial  terms of the Merger and compared such terms with the financial  terms
of certain other mergers and  acquisitions  which  PaineWebber  deemed relevant;
(vii)  reviewed  the Merger  Agreement  and a draft of this Proxy  Statement  as
proposed to be filed with the  Securities  and Exchange  Commission;  and (viii)
reviewed  such other  financial  studies and analyses and  performed  such other
investigations  and took into account such other matters as  PaineWebber  deemed
appropriate,  including its assessment of general economic,  market and monetary
conditions.

     In  preparing  its  opinion,   PaineWebber   relied  on  the  accuracy  and
completeness  of all  information  that was  publicly  available  or supplied or
otherwise  communicated  to it by or on  behalf of the  Company,  and it has not
independently verified such information.  PaineWebber assumed that the financial
forecasts  examined by it were reasonably  prepared on bases reflecting the best
currently  available estimates and good faith judgments of the management of the
Company  as to the  future  performance  or the  Company.  PaineWebber  did  not
undertake,  and was not provided with, an independent evaluation or appraisal of
the assets or  liabilities  (contingent or otherwise) of the Company and assumed
that all material liabilities (contingent or otherwise, known or unknown) of the
Company are as set forth in the  Company's  consolidated  financial  statements.
PaineWebber, at the request of the Company, solicited third party indications of
interest with respect to the acquisition of the Company.  PaineWebber's  opinion
is based on the regulatory, economic, monetary and market conditions existing on
the date thereof.

     PaineWebber's  opinion is directed to the Board of Directors of the Company
and does not constitute a recommendation to any stockholder of the Company as to
how any such stockholder  should vote with respect to the Merger.  PaineWebber's
opinion  does not  address  the  relative  merits  of the  Merger  and any other
potential  transactions  or  business  strategies  discussed  by  the  Board  of
Directors  of the Company or the  Investment  Committee as  alternatives  to the
Merger or the  decision of the Board of Directors of the Company to proceed with
the Merger.

                                       29
<PAGE>

     PaineWebber  assumed  that  there  had  been  no  material  changes  in the
Company's  assets,  financial  condition,  results of  operations,  business  or
prospects  since the date of the last  financial  statements  made  available to
PaineWebber.  PaineWebber  assumed  no  responsibility  to revise or update  its
opinion if there is a change in the  financial  condition  or  prospects  of the
Company from that disclosed or projected in the information PaineWebber reviewed
as set forth above or in general economic or market conditions.
   
     The preparation of a fairness opinion involves various determinations as to
the most appropriate and relevant quantitative methods of financial analyses and
application of those methods to the  particular  circumstances  and,  therefore,
such an opinion  is not  readily  susceptible  to  partial  analysis  or summary
description.  Furthermore, in arriving at its fairness opinion,  PaineWebber did
not attribute any particular  weight to any analysis or factor considered by it.
Accordingly,  PaineWebber  believes  that its analysis  must be  considered as a
whole and that  considering  any  portion of such  analysis  and of the  factors
considered,  without  considering  all  analyses  and  factors,  could  create a
misleading  or incomplete  view of the process  underlying  its opinion.  In its
analyses,  PaineWebber  made  numerous  assumptions  with  respect  to  industry
performance, general business and economic conditions and other matters, many of
which are beyond the control of the Company.  Any  estimates  contained in these
analyses are not necessarily indicative of actual values or predictive of future
results or values, which may be significantly more or less favorable than as set
forth   therein,   and  neither  the   Company  nor   PaineWebber   assumes  any
responsibility for their accuracy.  In addition,  analyses relating to the value
of  businesses  do not purport to be appraisals or to reflect the price at which
businesses may actually be sold.
    
     The following  paragraphs  summarize the significant  analyses performed by
PaineWebber in arriving at the opinion of PaineWebber,  dated November 14, 1995,
presented to the Board of Directors of the Company.

     STOCK  TRADING  HISTORY.  PaineWebber  reviewed  the history of the trading
prices and volume for the Common Stock,  both separate and in relation to market
indices  and the  comparative  company  index.  The  comparative  company  index
comprised four companies  which  PaineWebber  deemed relevant  including  Bandag
Incorporated,  Brad  Ragan,  Inc.,  Republic  Automotive  Parts,  Inc.  and  TBC
Corporation (the "Comparative Companies").

     SELECTED  COMPARATIVE  PUBLIC COMPANY  ANALYSIS.  Using publicly  available
information,  PaineWebber  compared selected historical and projected financial,
operating and stock market  performance data of the Company to the corresponding
data of the Comparative Companies.

     With  respect to the Company  and the  Comparative  Companies,  PaineWebber
compared multiples of latest 12 months revenues,  EBITDA, EBIT, net income, book
value,  estimated  (by  International  Brokers  Estimate  System or "IBES") 1995
earnings per share ("EPS") and estimated (by IBES) 1996 EPS.  PaineWebber  noted
that,  based on closing  stock  prices as of  November  9, 1994,  the  Company's
revenue  multiple  was 0.45x versus a median  revenue  multiple of 0.46x for the
Comparative  Companies;  the Company's  EBITDA multiple was 6.4x versus a median
EBITDA  multiple  of 6.5x  of the  Comparative  Companies;  the  Company's  EBIT
multiple  was 7.7x  versus a median EBIT  multiple  of 8.0x for the  Comparative
Companies;  the  Company's  net income  multiple  was 12.5x  versus a median net
income multiple of 11.5x for the Comparative Companies; the Company's book value
multiple  was  1.32x  versus a  median  book  value  multiple  of 1.51x  for the
Comparative Companies; the Company's 1995 EPS multiple was 11.9x versus a median
1995 EPS multiple of 10.2x for the Comparative Companies; and the Company's 1996
EPS  multiple  was  10.5x  versus a median  1996 EPSA  multiple  of 7.6x for the
Comparative Companies.

                                       30
<PAGE>

     PaineWebber  applied the multiples of revenues,  EBITDA,  EBIT, net income,
book value,  estimated 1995 EPS and estimated  1996 EPS calculated  above to the
respective  results of the Company which resulted in a range of possible  equity
values for the Company based on the  comparative  company  analysis of $11.87 to
$16.32 per fully  diluted  share of Common  Stock.  PaineWebber  then  applied a
control  premium  of 30%,  based on the  Retail  Industry  Transactions  premium
described in "Special  Factors -- Opinion of Financial  Advisor  --Premiums Paid
Analysis,"  to such  valuation  range to  determine a range of  possible  equity
values assuming a control premium. Based on this analysis, PaineWebber derived a
range of possible  equity  values of $15.43 to $21.22 per fully diluted share of
Common Stock.

     DISCOUNTED  CASH  FLOW  ANALYSIS.  A  discounted  cash flow  analysis  is a
traditional  valuation  methodology  used to derive a  valuation  of a corporate
entity by  capitalizing  the  estimated  future  earnings  and  calculating  the
estimated  future free cash flows of such corporate  entity and discounting such
aggregated results back to the present.  PaineWebber performed a discounted cash
flow analysis of the Company based on the fiscal 1995 to 2000 financial forecast
for the Company provided by the Company  management (the "Financial  Forecast").
Using  the  information  set  forth  in  the  Financial  Forecast,   PaineWebber
calculated  the estimated  "free cash flow" based on projected  unleveraged  net
income adjusted for: (i) certain projected non-cash items (i.e., depreciation
and  amortization);  (ii) projected  capital  expenditures;  and (iii) projected
non-cash working capital investment.

     PaineWebber  analyzed the Financial  Forecast and  discounted the stream of
free cash flows  provided in such  projections  back to December  31, 1995 using
discount rates of 13.0% to 17.0%.  To estimate the residual value of the Company
at the  end of the  Financial  Forecast  period,  PaineWebber  applied  terminal
multiples  of 6.0x to 7.0x to the  projected  fiscal 2000 EBITDA and  discounted
such value estimates back to December 31, 1995, using discount rates of 13.0% to
17.0%.  Based on this analysis,  PaineWebber  derived a range of possible equity
values of $14.95 to $20.32 per fully diluted share of Common Stock.

     PREMIUMS PAID ANALYSIS.  Using publicly available information,  PaineWebber
calculated  the premiums  represented by the Merger  Consideration  based on the
Company's  closing  stock price one day, one week and four weeks prior to public
announcement  of : (i) the $18.50 per share offer from the Parent on December 5,
1994 (the "$18.50 Management  Offer");  (ii) the Balboa shareholder  proposal on
December  31,  1993 (the  "Balboa  Shareholder  Proposal");  and (iii)  Balboa's
initial  13-D filed on February 17,  1993,  in which  Balboa  stated that it had
discussions with management regarding methods of increasing sales, cash flow and
profitability,  and that it  intended  to  continue  such  discussions  with the
intention of assisting the Company in enhancing  shareholder  value (the "Balboa
13-D  Filing").  PaineWebber  determined  that:  (i) the  premiums of the Merger
Consideration  over the  closing  stock  price one day,  one week and four weeks
prior to the $18.50  Management Offer (which was made after the October 1994 AKH
offer of $18 per share) were 3.1%, 3.9% and a negative 0.8%, respectively;  (ii)
the premiums of the Merger  Consideration  over the closing stock price one day,
one week and four weeks  prior to the Balboa  Shareholder  Proposal  were 18.9%,
15.8%  and  14.8%,   respectively;   and  (iii)  the   premiums  of  the  Merger
Consideration  over the  closing  stock  price one day,  one week and four weeks
prior to the Balboa  13-D  Filing  were  22.2%,  26.9% and 22.2%,  respectively.
PaineWebber  noted  that the  premiums  set  forth in (i)  above  reflected  the
announcement  of the  $18.00 per share AKH offer and the  premiums  set forth in
(ii) and (iii) above were based on stock  prices that  prevailed  over 22 months
prior to the date of its opinion.

                                       31
<PAGE>

     PaineWebber  compared the  premiums  calculated  above with the  historical
median  premium  paid  in  retail   industry  (as  defined  by  Securities  Data
Corporation  ("SDC"))  transactions  announced  between  January  1,  1990,  and
November 3, 1995 (the "Retail Industry  Transactions").  PaineWebber determined,
based on  information  obtained  from SDC,  that the  median of the  premium  of
offered price to closing stock price for the Retail  Industry  Transactions  one
day,  one week and four weeks prior to  announcement  of such  transactions  was
25.7%, 28.7% and 33.7%, respectively.

     Pursuant to an  engagement  letter  between  the  Company and  PaineWebber,
PaineWebber  was paid a  retainer  fee of  $50,000  at the  commencement  of its
engagement, a monthly retainer fee of $25,000 from August 31, 1994, and a fee of
$300,000  payable upon  rendering its opinion on November 14, 1995,  and will be
paid a fee of $600,000 upon the closing of the Merger against which all fees and
retainers paid after June 30, 1995, will be credited.  PaineWebber  will also be
reimbursed  for its related  expenses.  The Company has also agreed to indemnify
PaineWebber,  its affiliates and each of their respective  directors,  officers,
agents and employees, and each person, if any, controlling PaineWebber or any of
its affiliates, against certain liabilities, including liabilities under federal
securities laws.

     PaineWebber  has previously  provided  investment  banking  services to the
Company had may provide financial  advisory or other investment banking services
to the Company in the future. In the normal course of its business,  PaineWebber
may from time to time trade the debt or equity securities of the Company for its
own account and for the accounts of its customers and,  accordingly,  may at any
time hold a long or short position in such securities.

     PaineWebber is a prominent  investment  banking and financial advisory firm
with  experience  in  the  valuation  of  businesses  and  their  securities  in
connection with mergers and acquisitions,  negotiated  underwritings,  secondary
distributions  of  securities,  private  placements and valuations for corporate
purposes.  The Company retained PaineWebber  primarily because of the experience
of the PaineWebber  personnel in evaluating businesses and seeking candidates to
acquire companies and because of the Investment  Committee's  perception of such
persons' overall understanding of the Stockholder Proposal.

     A COPY OF THE PAINEWEBBER FAIRNESS OPINION IS INCLUDED HEREIN AS APPENDIX
B.  STOCKHOLDERS ARE URGED TO READ CAREFULLY THE PAINEWEBBER FAIRNESS OPINION IN
ITS ENTIRETY.
   
CERTAIN EFFECTS OF THE MERGER

     As a  result  of  the  Merger,  the  Company  will  become  a  wholly-owned
subsidiary of Parent.  Current shareholders of the Company (other than those who
will  participate  in the  ownership of Parent as described  under  "Information
Pertaining to the Parent, the Purchaser and Related Persons") will no longer own
any  interest in the  Company.  Such  shareholders  will not share in any future
earnings or growth of the Company.  The Common Stock will no longer be traded on
the NASDAQ National Market System or any other securities exchange or registered
under the Exchange  Act. The Company will no longer be subject to the  reporting
and other requirements of the Exchange Act.
    

PLANS FOR THE COMPANY AFTER THE MERGER

     The Parent  expects to continue the business and  operations of the Company
substantially  as they are  currently  being  conducted  by the  Company and its
subsidiaries. The Dealer Management Group of the Company, however, will continue
to  evaluate  the  business  and  operations  of the  Company and will make such
changes as are deemed appropriate.

     The Parent is  exploring  ways to raise cash for working  capital and other
general corporate  purposes in addition to the financing sources discussed under
the heading "Financing of the Merger".  Although no agreement or arrangement has
been  entered into with respect to any  transaction,  the types of  transactions
under  consideration  by the  Parent  include  the sale of  certain  parcels  of
undeveloped real property adjacent to certain of the Company's  regional service
center locations and certain Retail Store sites.  There can be no assurance that
an  agreement  with respect to any  transaction  will be reached or, if reached,
that  any such  transaction  will be  consummated.  It is  anticipated  that the
Company will not pay any cash dividends on its securities after the Merger.

                                       32
<PAGE>

     Except for the possible  merger or liquidation of several  subsidiaries  of
the Company  into the  Company,  the Parent  does not have any present  plans or
proposals  which  relate  to  or  would  result  in an  extraordinary  corporate
transaction, such as a merger,  reorganization,  liquidation,  relocation of any
operations   of  the   Company  or  any   changes  in  the   Company's   present
capitalization,  corporate  structure or business or, except as described above,
the sale or transfer of a material amount of assets involving the Company or any
of its subsidiaries or the composition of the Company's  management.  The Parent
will  from  time to time  be  reviewing  additional  information  and  reviewing
possible  options  with  respect  to the  Company  and may  propose  or  develop
additional  or  new  plans  or  proposals  or may  propose  the  acquisition  or
disposition  of assets or other  changes in the  Company's  business,  corporate
structure, capitalization, management or dividend policy.

     It is also  anticipated  that the officers (other than Messrs.  Siipola and
Mehlfeldt)  and key  employees of the Company will  continue as employees of the
Company  after the Merger.  Those  officers who are  shareholders  of the Parent
(other  than  solely as a result  of their  participation  in the ESOP)  will be
compensated at substantially  the levels of compensation  they received in 1995,
with the exception of Mr. Cloward, whose compensation will revert in 1996 to the
level he was  receiving  as of January 1, 1995,  and with the  exception  of Ms.
O'Reilly,  whose 1996  compensation  will be based on her compensation  level in
1995.  It  is  expected  that  in  most   situations   such  persons  will  have
substantially  equivalent  positions  with the Company.  In connection  with the
consummation of the Merger,  Messrs.  Siipola and Mehlfeldt will not continue as
employees, officers, nor directors of the Company. The Merger Agreement provides
that the board of directors of the Purchaser  will become the board of directors
of the Company at the Effective Time.

       

FEDERAL INCOME TAX CONSEQUENCES

     The  discussion  of federal  tax  consequences  set forth below is directed
primarily  toward  individual  taxpayers  who are  citizens or  residents of the
United States. However,  because of the complexities of federal, state and local
income tax laws it is recommended that the Company's  stockholders consult their
own tax advisors concerning the federal, state and local tax consequences of the
Merger.  Persons who are trusts,  tax-exempt  entities,  corporations subject to
specialized  income tax rules (for example,  insurance  companies) or non-United
States  citizens or residents  are  particularly  cautioned to consult their tax
advisors in considering the tax consequences of the Merger.

     GENERAL.  The  following  is a summary of the material  federal  income tax
consequences of the Merger to the Company and its stockholders.  This summary is
based upon the Internal Revenue Code of 1986, as amended (the "Code"), the rules
and regulations promulgated thereunder,  current administrative  interpretations
and  court  decisions.  No  assurance  can be  given  that  future  legislation,
regulations,   administrative   interpretations  or  court  decisions  will  not
significantly  change these authorities,  possibly with A retroactive effect. No
rulings have been requested or received from the Internal  Revenue  Service (the
"IRS") as to the  matters  discussed  herein  and there is no intent to seek any
such  ruling.  Accordingly,  no  assurance  can be  given  that the IRS will not
challenge the tax treatment of certain matters  discussed in this summary or, if
it does challenge the tax treatment, that it will not be successful.

     FEDERAL  INCOME TAX  CONSEQUENCES  TO THE  PARENT,  THE  PURCHASER  AND THE
COMPANY.  The  merger  of the  Purchaser  into the  Company,  with  the  Company
surviving  and with the  Company's  stockholders  receiving  solely  cash in the
transaction,  constitutes  a taxable  reverse  subsidiary  merger  which will be
treated for federal  income tax  purposes as a direct  purchase by the Parent of
the Common  Stock from the  Company's  stockholders  in exchange for cash and as
such the transitory  existence of the Purchaser as the  wholly-owned  subsidiary
will be disregarded for federal income tax purposes. Because the Company will be
treated as purchasing the Common Stock directly from the Company's stockholders,
unless a Code  Section 338  election is made to treat the purchase by the Parent
of the Company's Common Stock as a purchase of the Company's assets resulting in
a stepped up basis in the Company's  assets,  no gain or loss will be recognized
by the  Company  as a result  of the  Merger.  Further,  no gain or loss will be
recognized  by Parent  upon the  receipt of the shares of the  Company's  Common
Stock from the  Company's  stockholders  in exchange for cash, or in the case of
the ESOP and certain other of the Company's stockholders, in exchange for shares
of the  Parent's  common  stock.  The  payment  by  the  Parent  of  the  Merger
Consideration,  which  will  be  transferred  by the  Company  to the  Company's
stockholders  upon  surrender by them of their shares of Common  Stock,  will be
treated as a contribution by the Parent to the Company's capital and as such the
Parent's  tax basis in the Common  Stock  will equal the amount of such  capital
contribution.

                                       33
<PAGE>

     FEDERAL INCOME TAX CONSEQUENCES TO THE COMPANY'S  STOCKHOLDERS.  Consistent
with the analysis  described in the preceding  paragraph,  a stockholder  of the
Company  (other than a tax exempt trust or other tax exempt  organization  which
owns shares of the  Company's  Common  Stock) will  recognize  gain or loss as a
result of the Merger,  measured by the  difference  between  such  stockholder's
amount realized and its basis in the Common Stock.

     To the extent that the ESOP receives shares of the Parent's common stock in
exchange  for the shares of the Common  Stock  currently  held by the ESOP,  the
Company's  management  believes  that the shares of the  Parent's  common  stock
received  and  subsequently  held by the ESOP should  constitute  a  "qualifying
employer  security"  for federal  income tax  purposes  which may be held by the
ESOP.  Even though the  exchange  of the shares of the Common  Stock held by the
ESOP for shares of the Parent may not constitute a tax free reorganization under
the Code if  integrated  with the  purchase for cash by the Parent of the Common
Stock  held by the  Company's  stockholders  as  contemplated  under the  Merger
Agreement,  the Company's  management believes that because the ESOP, which will
hold the shares of the Parent's  common stock,  is a qualified  trust under Code
Section 401(a),  which is a tax exempt  organization  under Code Section 501(a),
the ESOP will not be required under Code Section  512(b)(5) to recognize gain or
loss as a result of such exchange  transaction  which would otherwise be taxable
under the Code.

     For  noncorporate  stockholders  of the Company who hold Common  Stock as a
capital asset, gain or loss recognized as a result of the Merger will be treated
as a capital gain or loss,  provided that the Company is not treated for federal
income  tax  purposes  as a  "collapsible  corporation."  In the  opinion of the
Company's management,  the Company is not a collapsible  corporation for federal
income  tax  purposes.  Under the  current  provisions  in effect as of the date
hereof,  net capital gains (i.e.,  the excess of net long-term  capital gain for
the  taxable  year  over  net  short-term  capital  loss  for  such  year) of an
individual  stockholder  will be taxed at a maximum  rate of 28% in  contrast to
items taxable as ordinary income which are subject to rates of up to 39.6%.  The
U. S. Congress is considering in connection  with its proposed  balanced  budget
legislation  a provision  which would reduce the maximum tax rate on net capital
gains.  President  Clinton has declared his intention to veto such  legislation.
The  legislation,  if any,  which  ultimately  is  enacted  with  respect to the
taxation of net capital gains and the effective date of any such  legislation is
uncertain at this time.

     In the case of a corporate stockholder,  capital losses are allowed only to
the extent of capital gains. In the case of a noncorporate stockholder,  capital
losses are  allowed  only to the extent of capital  gains plus the lesser of (i)
$3,000 ($1,500 in the case of a married  individual filing a separate return) or
(ii) the excess of losses over such gains.  Generally,  a corporation  may carry
its excess  capital  loss back three  years or forward  five  years,  subject to
limitation  in the  Code.  Generally,  in the case of a  noncorporate  taxpayer,
excess capital losses may be carried  forward  indefinitely  and used each year,
subject to the  $3,000  limitation  ($1,500 in the case of a married  individual
filing a separate return), until the loss is exhausted.

ACCOUNTING TREATMENT OF THE MERGER

     The Merger will be treated, for financial statement purposes,  as a sale by
the Company's stockholders to the Parent for cash. Accordingly,  no gain or loss
will be recognized by the Company as a result of the Merger.  The Merger will be
accounted for by the Parent as a purchase.

                                       34
<PAGE>

REGULATORY APPROVALS

     There are no federal or state regulatory requirements that must be complied
with or approvals that must be obtained in connection with the Merger other than
the approval of the  Company's  stockholders  as required by the Nevada  General
Corporation Law.

FINANCING OF THE MERGER

     The  Purchaser's  obligation to consummate the Merger is conditioned  upon,
among other  things,  the  availability  of  sufficient  funds to pay the Merger
Consideration and to replace certain existing  indebtedness of the Company.  The
total amount of funds required for such purposes is approximately $65.1 million.
Of this amount,  approximately  $46.8  million will be used to pay the aggregate
Merger Consideration.  See "Information  Pertaining to the Parent, the Purchaser
and Related Persons" for a description of the equity contributions to be made to
the Parent.

     Set forth below is a summary  description  of the financing for the Merger.
Consummation  of  such  financing  is  subject  to,  among  other  things,   the
negotiation   and  execution  of  definitive   financing   agreements  on  terms
satisfactory to the parties thereto.  Because  definitive  financing  agreements
relating to such  financing have not been  finalized,  there can be no assurance
that the terms set forth below will be contained in such agreements or that such
financing will be obtained.
   
     The  Purchaser has executed a commitment  letter (the "Senior  Commitment")
pursuant  to which The First  National  Bank of Chicago  ("First  Chicago")  has
committed to provide the Purchaser  senior  secured  loans of up to  $40,000,000
(the "Senior  Loans").  The Senior  Commitment will expire on February 28, 1996,
unless  definitive  loan  documents  are  executed on or before  such date.  The
Purchaser has submitted a written  request to First Chicago to extend the Senior
Commitment expiration date.
    
     The Senior Loans will bear interest at a rate equal to, at the  Purchaser's
option, either: (1) First Chicago's Alternate Base Rate plus 1.75% per annum, or
(2) the Eurodollar Rate plus 3.0% per annum. First Chicago's Alternate Base Rate
is the higher of (i) First  Chicago's  corporate  base rate, or (ii) the federal
funds rate plus 1/2% per annum. The Eurodollar Rate is the rate offered by First
Chicago in the London interbank market.  The Senior Loans will be (a) secured by
a first  perfected  security  interest in, with certain  exceptions,  all of the
Company's assets,  (b) subject to mandatory  prepayment upon a sale of equity or
assets and upon the generation of cash exceeding certain targets to be set forth
in the definitive  credit  agreement,  and (c) subject to a number of conditions
including, but not limited to, negotiation and execution of loan documents which
will include representations, warranties and covenants which are satisfactory to
First  Chicago,  completion of First  Chicago's due diligence,  First  Chicago's
satisfaction  with other components of the Merger including the consideration to
be paid, the equity  contributions and the other debt  arrangements.  The Senior
Loan consists of two facilities:  (1) a $20,000,000 term loan (the "Term Loan"),
and (2) a $20,000,000  revolving credit (the "Revolving Credit").  The Term Loan
will (a) mature  after six years,  and (b) be repaid in  quarterly  installments
which shall be $500,000 per quarter in the first year of the Term Loan, $750,000
per quarter in the second and third years of the Term Loan,  and  $1,000,000 per
quarter in the fourth through sixth years of the Term Loan. The Revolving Credit
will mature in six years.

                                       35
<PAGE>

     On  September 8, 1995,  the  Purchaser  executed a  commitment  letter (the
"Mezzanine  Commitment")  pursuant  to which  BancBoston  Capital  Inc.  ("BBC")
committed to provide up to  $10,000,000 of mezzanine  financing (the  "Mezzanine
Loan").  The  Mezzanine  Loan  will (a) bear  interest  at the rate of 12.5% per
annum,  (b) mature in eight years (with  quarterly  payments of principal in the
amount of  $833,333  commencing  in the first  quarter  of the sixth year of the
Mezzanine Loan), (c) provide BBC with the right to appoint a board member to the
Board of the Parent, and (d) be subject to a number of conditions, including but
not limited to, negotiation and execution of loan documents satisfactory to BBC,
BBC's  satisfaction with the other components of the Merger including the equity
to be contributed,  the terms of the other debt and the execution of a number of
inter-creditor  agreements.  In addition,  the Mezzanine Commitment requires the
Purchaser to (a) provide a $50,000  non-refundable  deposit,  (b) pay a break-up
fee of $500,000 if the Purchaser  consummates  the Merger without  utilizing the
Mezzanine  Loan  within one year of  receiving  the  Mezzanine  Commitment,  (c)
maintain  certain  restrictive  covenants,   (d)  execute  acceptable  loan  and
inter-creditor  agreements,  (d) prepare an  acceptable  actuarial  study of the
Company's  ESOP  repurchase  obligations,  and  (e)  issue a  warrant  to BBC to
purchase 12% of the equity in the Parent.  The warrant will provide BBC with (a)
the right to put the warrant to the Parent and (b) certain registration rights.

     The Company has also entered into  agreements  to refinance and extend some
of its  existing  debt in  connection  with the  Merger.  Copies  of the  Senior
Commitment  and the  Mezzanine  Commitment  have been filed as  Exhibits  to the
Schedule 13E-3.  The Company intends to repay all such borrowed funds with funds
generated by the Company's operations.

EXPENSES OF THE MERGER

     It is  estimated  that the expenses  incurred by the Company in  connection
with the Merger will be approximately $1,540,000 in the aggregate,  comprised of
approximately  $11,000 for filing fees,  $1,050,000 for financial  advisory fees
and  expenses in  connection  with the  services of  PaineWebber  and $30,000 in
connection  with the  services  of Baum,  $460,000  for legal  fees,  $7,000 for
accounting fees, $25,000 for solicitation expenses,  $30,000 for directors' fees
and expenses, and $22,000 for miscellaneous expenses including printing, mailing
and other  distribution  costs.  In addition to the  foregoing,  the Company has
agreed to reimburse  the  Purchaser up to $750,000 for its costs and expenses in
consummating  the Merger and  $217,000 for  expenses  incurred in arranging  the
financing of the Merger. See "The Merger Agreement -- Fees and Expenses."


                                       36
<PAGE>

                        PRINCIPAL STOCKHOLDERS OF THE COMPANY
   
     The  following  persons are the only  persons  known to the Company who, on
February 16, 1996, owned  beneficially more than 5% of the outstanding shares of
the Company's Common Stock:
<TABLE>
<CAPTION>


NAME AND ADDRESS OF                            AMOUNT AND NATURE OF     PERCENT
BENEFICIAL OWNER                               BENEFICIAL OWNERSHIP     OF CLASS
- --------------------                           --------------------     --------

<S>                                                     <C>             <C>   

Big O Tires, Inc. .................................     502,208         15.14%
Employee Stock Ownership Plan ("ESOP")
11755 East Peakview Avenue
Englewood, Colorado 80111

Balboa Investment Group, L.P.......................     309,500          9.33%
  a California limited partnership and
  Mr. Kenneth W. Pavia, Sr., the sole general
  partner of this partnership
1101 East Balboa Boulevard
Newport Beach, California 92661-1313

Maurice D. Sabbah, et al...........................     190,265(3)       5.73%
262 East Moorehead Street
P. O. Box 700
Burlington, North Carolina 27216

Big O Senior Management and .......................     209,278(4)       6.32%
  Dealer Group
c/o William Spencer
IFC Limited
1099 18th Street
Denver, Colorado 80202
- -------------------
<FN>
     (1)  Of the  502,280  shares  of Common  Stock in the  ESOP,  approximately
          465,806  shares of Common Stock have been  allocated to  participants'
          accounts and  approximately  36,473.22 shares of Common Stock have not
          been allocated to participant's  accounts.  Pursuant to the provisions
          of the ESOP, each participant has the right to direct the ESOP Trustee
          as to  how to  vote  the  shares  of  Common  Stock  allocated  to the
          participant's  account.  The  ESOP  Trustee  is  required  to vote all
          allocated  shares,  the voting  instructions  for which are not timely
          communicated to the Trustee,  and all unallocated shares on the Merger
          Agreement in the same proportion as the allocated shares for which the
          Trustee receives timely voting instructions are voted.
    
     (2)  In a Schedule  13D dated May 31,  1995,  as  amended,  the Company was
          notified that these persons held these shares of Common Stock.
   
     (3)  In a Schedule  13D dated  December 6, 1994,  the Company was  notified
          that these persons held these shares of Common Stock.
[/FN]
                                       37
<PAGE>
<FN>
     (4)  In a Schedule  13D, as amended,  the Company was  notified  that these
          persons held these shares of Common Stock.  These persons consist of a
          group of Company officers led by Company President, Steven P. Cloward,
          managers and Company franchisees ("Dealer Management Group") that made
          an offer to acquire the outstanding shares of the Company.  The shares
          reported in this Schedule 13D, as amended,  include the shares for the
          aforementioned  officers  disclosed in the "Security  Ownership of the
          Company's Management" section of this proxy statement.

</FN>
</TABLE>
                    SECURITY OWNERSHIP OF THE COMPANY'S MANAGEMENT

     The  following  table shows,  as of February  16 1996,  the shares of the
Company's  outstanding  Common  Stock  beneficially  owned by each  director and
executive  officer of the  Company and the shares of the  Company's  outstanding
Common Stock  beneficially  owned by all executive officers and directors of the
Company as a group:

<TABLE>
<CAPTION>

NAME OF                          AMOUNT AND NATURE OF          PERCENT
BENEFICIAL OWNER                 BENEFICIAL OWNERSHIP(1)10)    OF CLASS(10)
- ------------------               -------------------------     -----------

<S>                                     <C>                   <C>  

John B. Adams .....................     42,004(2)(8)(9)       1.26%
Ronald D. Asher ...................     16,520(3)(8)            *
Frank L. Carney ...................      1,780(8)               *
Steven P. Cloward .................    103,969(4(8)(9)        3.11%
Everett H. Johnston ...............      1,452(8)               *
Robert K. Lallatin ................        364(5)               *
Horst K. Mehlfeldt ................      4,522(8)               *
John E. Siipola ...................      5,193(8)               *
Ralph J. Weiger ...................      3,414(8)               *
C. Thomas Wernholm ................     21,325(6)               *
Donald D. Flanders ................        -0-                 -0-
Dennis J. Fryer ...................      8,694(7)(9)            *
Allen E. Jones ....................     13,926(7)(9)            *
Ronald H. Lautzenheiser ...........     17,668(7)(9)            *
Kelley A. O'Reilly ................      5,552(7)(9)            *
Gregory L. Roquet .................     12,191(7)(9)            *
Thomas L. Staker ..................     14,337(7)(9)            *
Philip J. Teigen ..................      9,723(7)(8)(9)         *
Bruce H. Ware .....................     14,844(7)(8)(9)         *
All Current Directors and
  Executive Officers as
  a Group (19 persons) ............    297,483(2)(3)(4)       8.66%
                                              (5)(6)(7)(8)(9)

- -------------------
    
<FN>

     *    Percent of shares of Common Stock  beneficially owned by this director
          does not exceed 1% of the Company's outstanding Common Stock.

                                       38
<PAGE>

     (1)  Unless otherwise indicated,  the shares are held directly in the names
          of the  beneficial  owners and each  person  has sole  voting and sole
          investment power with respect to the shares.

     (2)  Includes  1,311 shares of Common Stock owned  jointly by Mr. Adams and
          his wife,  over which  shares Mr.  Adams may be deemed to have  shared
          voting and  investment  power,  and includes  17,165  shares of Common
          Stock that have been  allocated to Mr.  Adams in the ESOP,  over which
          shares Mr. Adams has sole voting power.

     (3)  Includes  beneficial  ownership  by  R&A  Asher,  Inc.,  a  California
          corporation  ("R&A"), of 156 shares of Common Stock. Mr. Asher and his
          wife each own 50% of the issued and outstanding  capital stock of R&A,
          and Mr. Asher may be deemed to have shared voting and investment power
          over the 156  shares.  Includes  approximately  470 shares  owned by a
          retirement trust in which Mr. Asher and his wife are co-trustees.

     (4)  Includes  25,110 shares owned  directly by Mr.  Cloward's  wife,  over
          which  shares  Mr.  Cloward  may be deemed to have  shared  voting and
          investment  power, and includes 38,250 shares that have been allocated
          to Mr.  Cloward in the ESOP,  over which  shares Mr.  Cloward has sole
          voting power.

     (5)  Includes 410 shares owned by B & G Tire, Inc. of which Mr. Lallatin is
          the President and 51% owner.

     (6)  Includes  4,688 shares of Common Stock owned  jointly by Mr.  Wernholm
          and his wife and over which shares Mr.  Wernholm may be deemed to have
          shared voting and investment power over such shares.

     (7)  Includes the following shares of Common Stock that have been allocated
          or are to be allocated to the following  executive  officers not named
          above who  participate in the ESOP,  over which shares these executive
          officers will have sole voting power:
</FN>

<CAPTION>

               NAME                                  NO. OF SHARES*
               --------                              -------------
               <S>                                       <C>  

               Dennis J. Fryer ........................    6,963
               Allen E. Jones .........................    6,620
               Ronald H. Lautzenheiser ................   10,369
               Kelley A. O'Reilly .....................    3,487
               Gregory L. Roquet ......................    5,600
               Thomas L. Staker .......................    6,177
               Philip J. Teigen .......................    5,415
               Bruce H. Ware ..........................    7,694

- -------------------
<FN>

     *    The share  numbers have been  rounded up or down to the nearest  whole
          share.

                                       39
<PAGE>

     (8)  Included in the above are shares of Common Stock underlying  presently
          exercisable  options granted under the Big O Tires,  Inc. Director and
          Employee  Stock  Option  Plan  owned by the  following  directors  and
          executive officers:

</FN>
   
<CAPTION>
                                                  NO. OF SHARES
                                               UNDERLYING PRESENTLY
                  NAME                          EXERCISABLE OPTIONS
                  ------------                  -------------------

                  <S>                                 <C>  

                  John B. Adams .....................    4,922
                  Ronald D. Asher ...................   15,894
                  Frank L. Carney ...................    1,780
                  Steven P. Cloward .................   12,284
                  Everett H. Johnston ...............    1,452
                  Allen E. Jones ....................      906
                  Horst K. Mehlfeldt ................    4,522
                  John E. Siipola ...................    4,193
                  Philip J. Teigen ..................      833
                  Bruce H. Ware .....................      302
                  Ralph J. Weiger ...................    1,767
                  C. Thomas Wernholm ................   16,637

- -------------------
    
<FN>

     (9)  Included in the above share  figures are shares of  restricted  Common
          Stock granted under the Big O Tires,  Inc. Long Term  Incentive  Plan,
          over which shares the  following  executive  officers have sole voting
          power,  and  includes  shares of  Common  Stock  underlying  presently
          exercisable options granted under the Long Term Incentive Plan:
</FN>

<CAPTION>

NAME                                          NO. OF SHARES      NO. OF OPTIONS
- ----                                          -------------      --------------

<S>                                                 <C>             <C>   

John B. Adams ..........................            7,552           11,054
Steven P. Cloward ......................           11,370           16,955
Dennis J. Fryer ........................            1,716                0
Allen E. Jones .........................            1,716            4,684
Ronald H. Lautzenheiser ................            3,495            3,804
Kelley A. O'Reilly .....................            2,065                0
Gregory L. Roquet ......................            1,907            4,684
Thomas L. Staker .......................            4,479            3,681
Philip J. Teigen .......................            1,634            1,841
Bruce H. Ware ..........................            1,764            4,684

- -------------------
<FN>

                                       40
<PAGE>

     (10) The beneficial ownership and percentages for each person and the group
          have been  reported and  calculated  as if the  presently  exercisable
          options owned by each person or the group referred to in the preceding
          footnotes had been exercised.
</FN>
</TABLE>

               PRICE RANGE OF COMPANY COMMON STOCK AND DIVIDEND HISTORY

     The shares of Common Stock are traded on the NASDAQ  National Market System
under the symbol "BIGO." The following table sets forth the high and low prices,
as reported by the NASDAQ  National Market System,  for each quarter  commencing
January 1, 1993.  These  quotations  have been  rounded to the  nearest  eighth,
reflect inter-dealer prices, without retail mark-up, mark-down or commission and
may not represent actual transactions.  Stockholders are urged to obtain current
quotations.

<TABLE>
<CAPTION>

                                                      HIGH             LOW
                                                      ----            -----
<S>                                                  <C>              <C>

1993
 First Quarter ...........................           14 1/4           11 1/8
 Second Quarter ..........................           16 3/8           10 7/8
 Third Quarter ...........................           17 1/4           13 1/4
 Fourth Quarter ..........................           16 1/2           13 1/2

1994
 First Quarter ...........................           16 3/4           12 3/4
 Second Quarter ..........................           16 3/4           13 1/8
 Third Quarter ...........................           16 3/4           14 1/2
 Fourth Quarter ..........................           17 7/8           15 1/4
   
1995
 First Quarter ...........................           16 1/4           12 7/8
 Second Quarter ..........................           15 1/4           12 1/2
 Third Quarter ...........................           15 1/4           12 3/4
 Fourth Quarter ..........................           15 1/8           12

1996
 First Quarter (through ----------1996)...
</TABLE>

     On May 31, 1995,  June 6, 1995 and July 21, 1995,  the last days the Common
Stock traded prior to the public announcements that the Company had (i) received
the Merger  proposal at $16.50 per share of Common Stock from Senior  Management
and the Dealers (ii) the Investment  Committee  approved in principle the $16.50
per share  Merger  proposal  and  (iii)  the  Company  entered  into the  Merger
Agreement  providing for the Merger of Purchaser into the Company for the Merger
Consideration,  the  closing  sale  prices of the  shares  of  Common  Stock (as
reported on the NASDAQ National  Market System) were $13.75,  $14.25 and $14.375
per share,  respectively.  The closing  sale price of the shares of Common Stock
(as represented on the NASDAQ National  Market System) was  $_______________  on
__________________, 1996.
    

                                       41
<PAGE>

     The  Company  has never  paid any cash  dividends  on its  shares of Common
Stock.  Currently,  the Company is subject to various covenants and restrictions
under  loan  agreements  with  First  Chicago,  AT&T  Capital  Corporation,  The
Kelly-Springfield  Tire Company  ("Kelly") and other lenders and holders of long
term  notes  previously  issued  by the  Company.  These  restrictions  limit or
prohibit the Company  from,  among other  things,  paying cash  dividends on its
capital stock. One or more of these loan or credit facilities will be refinanced
or  restructured  in  connection  with the  financing  of the Merger,  but it is
unknown whether the  restrictions on payment of dividends will be modified.  See
"Special Factors -- Financing of the Merger."

                 SELECTED CONSOLIDATED FINANCIAL DATA OF THE COMPANY

     The following table sets forth  consolidated  financial data for, and as of
the end of each of the nine (9) month  periods  ended  September  30, 1995,  and
1994,  and for, and as of the end of, each of the years in the five-year  period
ended  December  31,  1994,  and are  derived  from the  consolidated  financial
statements  of the  Company and its  subsidiaries.  The  consolidated  financial
statements of the Company as of December 31, 1994 and 1993,  and for each of the
three years in the period ended  December 31, 1994,  appearing in the  Company's
Annual  Report  on Form  10-K  for the  year  ended  December  31,  1994,  which
accompanies  this Proxy  Statement,  have been audited by Deloitte & Touche LLP,
independent  auditors,  as set forth in their report thereon appearing  therein.
The Company  does not expect  Deloitte & Touche LLP to be present at the Special
Meeting.
                                       42
<PAGE>

<TABLE>
<CAPTION>
                                         NINE MONTHS ENDED
                                           SEPTEMBER 30,                           YEAR ENDED DECEMBER 31,
                                        -------------------    -------------------------------------------------------------
                                        1995           1994        1994         1993         1992        1991           1990
                                                                   (in thousands except share information)

<S>                                   <C>          <C>          <C>          <C>          <C>          <C>          <C>       
STATEMENT OF
 OPERATIONS DATA:

Operating Revenues,

 net ..............................   $  107,672   $   94,132   $  127,678   $  122,960   $  119,799   $  113,836   $  106,902

Income before income
 taxes and
 cumulative effective of
 change in accounting
 principle ........................        2,492        2,506        4,641        3,280        4,766        3,139        1,264

Provision for income
 tax ..............................        1,047        1,052        1,950        1,400        1,983        1,388          557

Income before
 cumulative effect of
 change in accounting
 principle ........................        1,445        1,454        2,691        1,880        2,783        1,751          707

Cumulative effect of
change in
accounting principle ..............         --           --           --            285         --           --           --

Net income ........................        1,445        1,454        2,691        1,595        2,783        1,751          707

PER SHARE DATA

Income before
 cumulative effect
 of change in
 accounting principle .............   $      .43   $      .44   $      .80   $      .55   $      .80   $      .50   $      .20

Net income ........................   $      .43   $      .44   $      .80   $      .47   $      .80   $      .50   $      .20

Weighted average
 shares outstanding (1) ...........    3,777,083    3,337,539    3,347,892    3,409,962    3,497,044    3,506,024    3,502,924


                                       43
<PAGE>
<CAPTION>


                                        AS OF SEPTEMBER 30,                            AS OF DECEMBER 31,
                                        -------------------       ---------------------------------------------------------
                                       1995           1994        1994         1993         1992        1991           1990
                                                                                  (in thousands)

BALANCE SHEET DATA:

<S>                                   <C>          <C>          <C>          <C>          <C>          <C>          <C>

Current assets(2) .................   $   35,564   $   36,351   $   33,718   $   24,136   $   29,494   $   29,684   $   36,202
Total assets(2) ...................       69,846       70,195       61,968       56,607       57,679       57,111       63,176
Current liabilities(2) ............       13,808       14,426        9,051       12,251       12,161        9,023       19,707

Long-term debt and
capital lease obliga-
tions, net of current
portion ...........................       17,376       20,307       15,906       11,037        9,359       14,648       11,883

Other long-term
liabilities .......................        1,311        1,449        1,433          856          692          852          951

ESOP obligations ..................          188          449          449          975        1,277        1,656         --
Stockholders' equity ..............       37,163       33,574       35,129       31,488       34,190       30,932       30,635
                                                                                                                    ----------
- ------------------


     (1)  Adjusted to reflect the 1-for-5 reverse split of the Company's Common Stock that was effective June 15, 1992.

     (2)  Amounts for years prior to 1992 have been restated to reflect the reclassification of vendor receivables to accounts
          payable.

     (3)  The per share book values of the Common Stock on September 30, 1995, and December 31, 1994, were $11.20 and $10.62,
          respectively.
   
     (4)  The ratios of  earnings to fixed  charges  for the nine month  periods
          ended  September 30, 1995 and 1994,  and for the years ended  December
          31, 1994 and 1993, were 2.8:1, 3.1:1, 4.0:1 and 3.8:1, respectively.
    
</TABLE>



                                 THE MERGER AGREEMENT

PARTIES TO THE MERGER AGREEMENT

     BIG O TIRES,  INC.,  a  Nevada  corporation  (the  "Company"),  is  engaged
primarily in the business of  franchising  Big O Tire retail stores (the "Retail
Stores") and supplying Retail Stores with tires and related automotive  products
for sale.  The Company  also owns and operates  Retail  Stores and, on a limited
basis,  engages in site selection and real estate development for Retail Stores.
The mailing address of the Company's  principal  executive offices and corporate
headquarters is 11755 East Peakview Avenue,  Suite A, Englewood,  Colorado 80111
and its telephone number is (303) 790-2800.

                                       44
<PAGE>

     BOTI HOLDINGS,  INC., a Nevada  corporation  (the  "Parent"),  is a holding
company  organized in January 1995 to  participate  in the Merger and to acquire
all of the capital  stock of the Company.  See  "Information  Pertaining  to the
Parent,  the Purchaser and Related  Persons." The Parent has engaged in no other
business  activities  since  its  inception  other  than  those  related  to the
acquisition  of the  Company.  The mailing  address of the  principal  executive
offices  of both the  Parent  and the  Purchaser  is the  same as the  Company's
address,  11755 East  Peakview  Avenue,  Englewood,  Colorado  80111,  and their
telephone number is (303) 790-2800.

     BOTI ACQUISITION CORP., a Nevada  corporation (the  "Purchaser"),  has been
organized  as a  wholly-owned  subsidiary  of the  Parent  for  the  purpose  of
effecting the Merger and has engaged in no other business  activities other than
those related to the acquisition of the Company. See "Information  Pertaining to
the Parent, the Purchaser and Related Persons."

DESCRIPTION OF THE MERGER AGREEMENT
   
     THE FOLLOWING IS A SUMMARY OF THE MERGER AGREEMENT,  THE FULL TEXT OF WHICH
(WITHOUT THE ATTACHMENTS THERETO) IS INCLUDED HEREIN AS APPENDIX A. THIS SUMMARY
IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO THE MERGER AGREEMENT.  STOCKHOLDERS
ARE URGED TO READ THE  MERGER  AGREEMENT  IN ITS  ENTIRETY  FOR A MORE  COMPLETE
DESCRIPTION  OF THE  MERGER.  THE  FOLLOWING  DESCRIPTION  ALSO  CONTAINS  OTHER
INFORMATION ABOUT THE MERGER.
    
     TERMS OF THE MERGER.  Pursuant to the Merger Agreement,  the Purchaser will
merge into and with the Company,  with the Company  continuing  as the surviving
corporation.   The  Merger  will  occur  immediately  upon  the  filing  of  the
Certificate  of Merger with the  Secretary  of State of the State of Nevada (the
date and time of such filing referred to herein as "Effective  Time").  The name
of the Company  will  remain  "Big O Tires,  Inc." At the  Effective  Time,  the
Articles of  Incorporation  and Bylaws of the  Company as in effect  immediately
prior to the Effective Time until  thereafter  amended,  will be the Articles of
Incorporation  and Bylaws of the  Purchaser.  The officers and  directors of the
Purchaser  immediately  prior to the Effective Time will be the initial officers
and directors of the Company until their  successors  are elected and qualified,
as the case may be. At the Effective Time, all issued and outstanding  shares of
Common Stock owned by the  stockholders  of the Company  other than the Excluded
Shares will be canceled and  extinguished,  and will be converted into the right
to receive the Merger  Consideration.  Payments of cash to  stockholders  of the
Company  and to  option  holders  will be made as  soon as  possible  after  the
Effective Time upon surrender by holders of their  certificates  (in the case of
stockholders),  together with the appropriate  transmittal form, to the Exchange
Agent referred to below. See "The Merger Agreement -- Exchange of Certificates."
Each Excluded Share owned will be exchanged for one share of the Parent's common
stock. In the Merger, each share of $.01 par value common stock of the Purchaser
which is issued and outstanding  immediately prior to the Effective Time will be
converted   into  and  become  one  share  of  Common  Stock  of  the  Surviving
Corporation.  As a result of the Merger, the separate corporate existence of the
Purchaser  will cease and the Company will continue to operate as a wholly-owned
subsidiary of the Parent.

     All  properties  and  assets  of every  kind  held by the  Company  and the
Purchaser at the Effective Time will become  property and assets of the Company,
and the Company will continue to be liable for all of its obligations, debts and
other liabilities, as well as those, if any, of the Purchaser.

                                       45
<PAGE>

     The Company expects the Effective Time to occur before ________________,
1996.  The Effective Time cannot occur until all conditions to the Merger have
been satisfied or waived.  See "The Merger Agreement -- Conditions to the
Merger."

     The Merger Agreement provides for the exercise of appraisal or other rights
as may be available under Nevada law.  However,  no appraisal rights or right to
dissent are available for the Merger under Nevada law. See "The Special  Meeting
- --  Absence of  Appraisal  Rights and Right to  Dissent."  Consequently,  if the
Merger is consummated, holders of all shares of Common Stock (other than holders
of Excluded Shares) will be required to accept the Merger Consideration.

     STOCK OPTIONS.  The Company is required by the Merger Agreement to make all
reasonable  efforts to cancel and settle immediately prior to the Effective Time
each  option to purchase  shares of Common  Stock or stock  appreciation  rights
(collectively, the "Options") which have been granted under any Company stock or
compensation  plan or  arrangements  to all current or former  employees  of the
Company  who are not  directors,  unless  the  holder  has  agreed to convert or
exchange without receipt of payment therefor,  the Options for options or shares
of the stock of the  Parent,  the  Purchaser  or the  Company.  Holders  who are
directors of the Company,  except  Messrs.  Steven P. Cloward and John B. Adams,
will have their  Options  canceled  and will be entitled to receive  only a cash
payment.  Each holder of an Option will be entitled to receive,  in lieu of each
share which such  holder  otherwise  would have  received  upon  exercise of the
Option,  cash equal to the amount (if any) by which $16.50  exceeds the exercise
price per share payable  pursuant to such Option  ("Option  Settlement  Amount")
provided  that the Company is required to cancel for a lesser  amount any Option
issued  under a plan which  allows the Option to be  canceled  for less than the
Option Settlement Amount. Taxes and other required withholdings will be deducted
from the cash payments. Messrs. Cloward and Adams, as stockholders of the Parent
and part of Senior  Management,  will  convert  their  Options  into  options to
purchase  the common stock of the Parent.  See  "Information  Pertaining  to the
Parent,  the  Purchaser  and Related  Persons."  The Company is not permitted to
grant any additional  Options except certain  options that the Company may grant
on January 1, 1996, pursuant to the Company's Director and Employee Stock Option
Plan. On or before the Effective  Time,  the Company will cause all of its stock
option, stock appreciation and compensation plans to be terminated.

     CONDITIONS TO THE MERGER.  The obligations of the Parent, the Purchaser and
the Company to effect the Merger are  conditioned on, among other things (i) the
Merger Agreement receiving the requisite approval of the Company's  stockholders
(see "The Special  Meeting -- Vote Required to Approve the Merger");  (ii) there
being no preliminary or permanent injunction or other order,  decree,  ruling or
law or regulation which would prevent the consummation of the Merger;  and (iii)
and  receipt by the Company of all  material  consents  or  authorizations  from
governmental authorities or parties to contracts.

     The  obligations  of the  Company  to effect the  Merger  additionally  are
conditioned on (i) the  performance  in all material  respects by the Parent and
the  Purchaser  of the  obligations  to be  performed by them at or prior to the
Effective Time; and (ii) the truth and  correctness in all material  respects of
the  representations and warranties of the Parent and the Purchaser contained in
the Merger Agreement.
   
     The  obligations  of the  Parent  and the  Purchaser  to effect  the Merger
additionally are conditioned on (i) the performance in all material  respects by
the Company of the obligations to be performed by it under the Merger Agreement;
(ii) the truth and correctness in all material  respects of the  representations
and  warranties  of the Company  contained  in the Merger  Agreement;  (iii) the


                                       46
<PAGE>

Purchaser having received  financing  sufficient to consummate the Merger;  (iv)
cancellation  and  settlement  of all stock  options  except  Senior  Management
Options;  (v) redemption of the Rights;  (vi) compliance with applicable  Nevada
law;  and (vii) at least 80% of the shares of the Common  Stock held by the ESOP
being  converted  into the common  stock of the Parent.  The terms of the Merger
Agreement may be modified or waived,  subject to certain restrictions.  See "The
Merger  Agreement -- Modification and Waiver" and "Special Factors -- Background
and Negotiations Regarding the Merger."
    
     The Merger  Agreement also requires that the financial  advisor to the ESOP
deliver an opinion that the  consideration to be received by the participants in
the ESOP who elect to convert the Common Stock  allocated  to their  accounts in
the ESOP into an  investment  in the common stock of the Parent,  is fair from a
financial  point of view to such  participants.  On  ________,  George K. Baum &
Company delivered its written opinion to the ESOP stating that the consideration
to be provided pursuant to such conversion is fair to the ESOP participants from
a financial point of view. See "Special Factors."

     REPRESENTATIONS AND WARRANTIES.  The Company,  the Parent and the Purchaser
have made certain  representations  and  warranties  to each other in the Merger
Agreement,   including,  among  other  things,  representations  and  warranties
relating to their respective organizations,  qualifications and capitalizations,
authorizations  to enter into the Merger  Agreement,  that the Merger and Merger
Agreement  do not  conflict  or  fail  to  comply  with  any  other  agreements,
instruments,  their  organizational  documents,  the consents and approvals that
must be obtained in  connection  with the Merger,  and the absence of brokers or
finders.

     The Company has made  certain  additional  representations  and  warranties
(which  representations  and  warranties  are  subject,  in  certain  cases,  to
specified  exceptions),  including  representations  and  warranties  as to  the
following:  (a) the accuracy of the  Company's  filings  with the United  States
Securities and Exchange Commission and the financial  statements of the Company;
(b) the  absence  of any  material  adverse  change to the  Company  before  the
Effective  Time;  (c)  the  absence  of  undisclosed   material  liabilities  or
litigation; (d) fairness of the transaction to disinterested  stockholders;  (e)
existence and status of employee benefit plans; and (f) the payment of taxes.

     CONDUCT OF BUSINESS  PENDING  MERGER.  The Merger  Agreement  provides that
neither the Purchaser nor the Parent will have any claim against the Company for
any breach of the  covenants  regarding  the conduct of the  Company's  business
pending the Merger  unless the action which  resulted in the breach was approved
by the Board or Investment  Committee and no attempt was made at a later date by
the body approving such action to prevent its  occurrence,  or was known of by a
member of the Investment Committee or the Chairman or Vice Chairman of the Board
and no attempt was made by the Investment  Committee to prevent its  occurrence.
In the Merger  Agreement,  the Company  covenants and agrees that,  prior to the
Effective Time, unless the Purchaser  otherwise agrees in writing,  or except as
disclosed in the Disclosure  Certificate to the Merger Agreement or as otherwise
expressly  contemplated by the Merger Agreement,  neither the Company nor any of
its subsidiaries  will take any action except in the ordinary course of business
and consistent with past practices, and the Company will use its best efforts to
maintain and preserve its business organization,  assets,  prospects,  employees
and advantageous business relationships. Even if the action proposed to be taken
would not violate the provisions described in the preceding sentence,  but would
involve  possible  expenditures,  contingent  liabilities or the  acquisition or
disposition of assets exceeding $100,000,  any member of a committee  consisting
of Messrs.  John B. Adams,  Steven P.  Cloward,  Horst K.  Mehlfeldt and John E.
Siipola (the  "Management  Committee") has the right to object in writing to the
taking of such  action  prior to the time the  Company is  legally  bound to the


                                       47
<PAGE>

taking thereof.  Any notice of objection must be delivered to all members of the
Management  Committee and the contemplated  action is not to be taken unless the
members  of the  Management  Committee  unanimously  approve  the taking of such
action.  If the  action  proposed  to be  taken  would  violate  the  provisions
described  in  the  second   sentence  of  this   paragraph  and  would  involve
expenditures or the acquisition or disposition of assets  exceeding  $100,000 in
value,  the  Management  Committee is to be given advance  written notice of all
such  actions.  If any  member of the  Management  Committee  objects in writing
within  five (5) days after  written  notice of such action is given to any such
noticed action, such action only is to be taken if the members of the Management
Committee  unanimously  approve  the  taking of such  action  or,  failing  such
approval,  the Parent  and the  Company  approve  in writing  the taking of such
action.

     The  Company  has also  agreed  that  neither  the  Company  nor any of its
subsidiaries will,  directly or indirectly,  do any of the following:  (i) incur
any  expenses in  contemplation  of a  reorganization  or  restructuring  of the
Company;  (ii)  amend  its  Articles  of  Incorporation  or  Bylaws  or  similar
organizational  documents;  (iii) split, combine or reclassify any shares of its
capital  stock  or  declare,   set  aside  or  pay  any  dividend  or  make  any
distribution,  payable in cash, stock, property or otherwise with respect to its
capital stock; (iv) transfer the stock of any subsidiary to any other subsidiary
or any assets or  liabilities  to any new  subsidiary or, except in the ordinary
course  of  business  and  consistent  with  past  practice,   to  any  existing
subsidiary;  (v) adopt a plan of liquidation  or  resolutions  providing for the
liquidation,  dissolution,  merger, consolidation or other reorganization of the
Company except the Merger; (vi) amend, modify,  change or replace the engagement
letter of PaineWebber;  or (vii)  authorize or propose any of the foregoing,  or
enter into any contract,  agreement,  commitment or arrangement to do any of the
foregoing.

     In addition, the Company has agreed that neither the Company nor any of its
subsidiaries will, directly or indirectly:  (i) issue, sell, pledge, encumber or
dispose  of, or  authorize,  propose  or agree to the  issuance,  sale,  pledge,
encumbrance or disposition of, any shares of, or any options, warrants or rights
of any kind to  acquire  any shares of, or any  securities  convertible  into or
exchangeable  for  any  shares  of,  its  capital  stock  or  any  other  equity
securities,  or  any  other  securities  in  respect  of,  in  lieu  of,  or  in
substitution  for shares of Common Stock  outstanding  on the date of the Merger
Agreement  except for shares of Common Stock  issuable  upon exercise of Options
outstanding  on that date and which by their terms are or become  exercisable at
or prior to the  Effective  Time;  (ii)  acquire  (by merger,  consolidation  or
acquisition of stock or assets) any  corporation,  partnership or other business
organization  or  division  thereof or make any  material  investment  either by
purchase of stock or securities,  contributions to capital, property transfer or
purchase of any material amount of property or assets,  in any other  individual
or entity; (iii) other than indebtedness  incurred from borrowings made pursuant
to existing  lending  arrangements and other than as set forth in the Disclosure
Schedule to the Merger  Agreement,  incur any indebtedness for borrowed money or
issue any debt securities or assume, guarantee, endorse (other than to a Company
account)  or  otherwise  as  an  accommodation   become   responsible  for,  the
obligations  of any other  individual or entity,  or make any loans or advances,
except for  advances to dealers and  guarantees  of leases made in the  ordinary
course of business and consistent with past practice; (iv) release or relinquish
any material  contract right; (v) settle or compromise any pending or threatened
suit,  action or claim by or  against  the  Company  involving  a payment by the
Company exceeding  $100,000;  or (vi) authorize or propose any of the foregoing,
or enter into or modify any contract, agreement, commitment or arrangement to do
any of the foregoing.

                                       48
<PAGE>

     The Company has also agreed that the Company and its subsidiaries  will use
their best efforts to keep in place their current insurance policies,  including
but not limited to director and officer liability insurance,  which are material
(either individually or in the aggregate),  and notwithstanding such efforts, if
any such policy is  canceled,  the Company  will use its best efforts to replace
such policy or policies.

     The Company has agreed that neither the Company nor any of its subsidiaries
will,  and the  Company  will use its best  efforts  to  cause  its  affiliates,
officers, directors,  employees,  representatives and agents not to, directly or
indirectly,  solicit,  initiate or participate  in  discussions or  negotiations
with, or provide any information  to, any  corporation,  partnership,  person or
other entity or group (other than the  Purchaser or an affiliate or an associate
of the  Purchaser)  concerning,  or enter into any agreement  providing for, any
merger, sale of all or substantially all assets, sale of shares of capital stock
or similar  transactions  involving the Company or any subsidiary or division of
the Company, provided that the Investment Committee on behalf of the Company may
furnish  or  cause  to be  furnished  information  and may  participate  in such
discussions or negotiations and enter into such agreement if it believes in good
faith,  after consultation with its financial adviser and the receipt of written
advice of counsel as to the legal considerations  involved,  that the failure to
provide such  information or participate in such  discussions or negotiations or
enter  into such  agreement  would be  likely  to  involve  the  members  of the
Investment Committee in a breach of their fiduciary duties.

     The Purchaser and the Company have each agreed to take all such  reasonable
and lawful action as may be necessary or  appropriate in order to effectuate the
Merger as promptly as possible.

     ADDITIONAL AGREEMENTS.  In the Merger Agreement, the Company, the Purchaser
and the Parent have agreed to certain other matters,  including the  preparation
of all  documents  required  to be  submitted  under  federal  and  state law to
stockholders  and federal or state agencies;  to submit the proposed Merger to a
vote of the stockholders of the Company,  subject to the right of the Investment
Committee and the Board of Directors to withdraw their  recommendations based on
the written advice of legal counsel or in accordance  with the exercise of their
fiduciary responsibilities; the cancellation, settlement, conversion or exchange
of all outstanding Options as well as termination of all plans pursuant to which
such  options  are granted or issued;  the payment of certain  fees as set forth
below and to provide  indemnification  to certain  directors and officers of the
Company and any of its  subsidiaries.  See "Directors and Executive  Officers of
the Company."

     FEES AND  EXPENSES.  All costs and  expenses,  except as  described  below,
incurred  in  connection  with the Merger are to be paid by the party  incurring
such expenses.

     If (i) the Merger Agreement is terminated for any reason (ii) prior to such
termination  (x) any Person (as defined  below) (A) makes a written  proposal to
engage in any transaction described in clauses (u) (v) or (w) of clause (iii) of
this  paragraph (an  "Acquisition  Proposal")  to the Company or any  authorized
director, officer or agent or (B) publicly announces an Acquisition Proposal, or
(y) the  Company or any  authorized  director,  officer or agent of the  Company
participates  in  discussions  or  negotiations  with, or provides  confidential
information to, any Person concerning an Acquisition Proposal,  and (iii) within
one  (1)  year  from  the  date of the  Merger  Agreement  (u) any  corporation,
partnership, person, entity or "group" (as that term is used in Section 13(d)(3)
of the  Securities  Exchange Act of 1934),  including  the Company or any of its
subsidiaries but excluding the Parent,  the Purchaser or any of their affiliates


                                       49
<PAGE>

and  excluding  any  group  of  which  Parent,  the  Purchaser  or any of  their
affiliates  is a member (a  "Person"),  shall have acquired all or a substantial
portion of the assets of the Company or  consummated  a merger or  consolidation
with,  or other  acquisition  of, the Company (v) any Person shall have acquired
beneficial ownership (as defined in Rule 13d-3 under the Securities Exchange Act
of 1934) of 35% or more of the shares of Common Stock then outstanding, or (w) a
"change in control" of the Company involving a Person within the meaning of Item
1 of Form 8-K under the Securities Exchange Act of 1934 shall have occurred, the
Company must  promptly,  but in no event later than five (5) business days after
consummation of any transaction referred to in clauses (u) (v) or (w) above, pay
to the Purchaser (by transfer of same-day funds to an account  designated by the
Purchaser  for such  purpose) an amount equal to (i)  $1,000,000,  less (ii) any
funds paid by the Company to the Purchaser pursuant to the provisions  described
in the second following paragraph;  provided such amount shall be payable by the
Company with respect to any such transaction  referred to in clauses (u) (v) and
(w) above only if (a) the transaction provides for the Company or the holders of
any  shares of Common  Stock  being  purchased  in such  transaction  to receive
consideration per share having an indicated value in excess of $16.50 per share,
or (b) the amount of  consideration  received in such transaction is not readily
determinable  on a per  share  basis and the  Investment  Committee  or  another
committee of one or more disinterested  members of the Board of Directors of the
Company fails to make a good faith  determination  that such transaction is less
favorable to the stockholders of the Company from a financial point of view than
the Merger ((a) or (b) being a "Higher Offer").

     Prior to the  execution  of the Merger  Agreement,  the  Company  agreed to
advance  up to  $175,000  to the  organizers  of the  Purchaser  to cover  their
expenses  related  to the  formation  of the  Purchaser,  the  formulation  of a
proposal  to  acquire  the  shares  of  Common  Stock  and the  preparation  and
negotiation  of the Merger  Agreement.  The Company also has agreed that it will
within five (5)  business  days after  receipt of each notice of the  incurrence
thereof  by  the  Purchaser  to  the  Company,  advance  to  the  Purchaser  all
Reimbursable  Expenses  (as defined in the next  paragraph);  provided  that the
Company is not  obligated to pay under this  paragraph in excess of an aggregate
amount of $750,000  (including the $175,000 referred to above, but excluding all
funds  advanced or reimbursed  with respect to Financing Fees (as defined in the
next  paragraph),  which  expenses are not subject to such limit,  but shall not
exceed  $217,000;  provided  further,  that the Company is not  obligated to pay
under this  paragraph  in excess of an  aggregate  of  $500,000  (including  any
amounts advanced or reimbursed under the provisions described in this paragraph,
but excluding all funds  advanced or reimbursed  with respect to Financing  Fees
which  expenses  are not subject to such limit,  but shall not exceed  $217,000)
unless 85% of the stores  owned by the  franchised  dealers of the  Company  who
directly or indirectly  are  stockholders  of the Purchaser and whose  franchise
agreements  expire  prior  to July 1,  1999  have  extended  the  term of  their
franchise  agreements  at least  through the earlier of (x) July 1, 2002, or (y)
the date three (3) years  after such  franchise  agreement  would have  expired;
provided  that such  franchised  dealers will not be required to pay any fees in
connection  with  such  extension.  Any  franchised  dealer of the  Company  who
directly or  indirectly is a  stockholder  of the Purchaser and whose  franchise
agreement  expires  on or after  July 1,  1999,  has the  right to  extend  such
agreement for up to three (3) additional years without the payment of any fee in
connection with such extension.

     If the Merger  Agreement is terminated or the Merger is not consummated for
any reason, the Company will, within five (5) business days after notice by the
Purchaser  to  the  Company,   reimburse  the   Purchaser  for  all   reasonable
out-of-pocket  costs and expenses  (including,  without  limitation,  reasonable
commitment  fees,  reasonable  termination  fees,  reasonable  attorney fees and
expenses  incurred by  potential  lenders  which the  Purchaser  is obligated to


                                       50
<PAGE>

reimburse,  and other fees and expenses  incurred in connection  with  arranging
financing  for the  Merger  (collectively  "Financing  Fees"),  legal  fees  and
expenses,  appraisal fees, fees and expenses of financial  advisors and fees and
expenses for  accountants)  incurred by the Purchaser,  the Parent,  or on their
behalf in connection with the preparation or negotiation of the Merger Agreement
or  of  the   transactions   contemplated   hereby  or  otherwise   incurred  in
contemplation  of the Merger  Agreement,  the  Merger or the other  transactions
contemplated by the Merger Agreement which have not otherwise been reimbursed by
the  Company  ("Reimbursable  Expenses"),  provided  that (i) the Company is not
obligated  to pay under this  paragraph  in excess of an  aggregate  of $750,000
(including any amounts  advanced or reimbursed  under the above  paragraph,  but
excluding all funds advanced or reimbursed  with respect to Financing Fees which
expenses  are not  subject  to such limit but shall not  exceed  $217,000)  (ii)
except for the  reimbursement  or advance of expenses related to Financing Fees,
the Company is not obligated to pay any  additional  amount under this paragraph
if the Purchaser has been paid the amount provided in the second paragraph above
(iii) the  Company  has the right to review all  expense  receipts  (other  than
receipts which contain  privileged or  confidential  information),  and (iv) the
Company is not  obligated to pay under this  paragraph in excess of an aggregate
of $500,000  (including  any  amounts  advanced  or  reimbursed  under the above
paragraph,  but  excluding  all funds  advanced or  reimbursed  with  respect to
Financing  Fees which  expenses  are not  subject to such  limit,  but shall not
exceed  $217,000)  unless  85% of the  franchised  dealers  of the  Company  who
directly or indirectly  are  stockholders  of the Purchaser and whose  franchise
agreements  expire  prior  to July 1,  1999,  have  extended  the  term of their
franchise  agreements  at least  through the earlier of (x) July 1, 2002, or (y)
the date three years after such franchise agreement would have expired; provided
that such franchised  dealers will not be required to pay any fees in connection
with such extension.

     MODIFICATION  AND WAIVER.  The Merger Agreement may be amended by a written
instrument executed by each of the Boards of Directors of the Company (including
the  Investment  Committee),  the  Purchaser  and the  Parent,  or the  time for
performance  of any  obligation  or act or  compliance  with  any  agreement  or
condition may be extended or waived by a party, provided that no amendment which
would  materially  adversely  affect the stockholders of the Company may be made
without further approval of the stockholders after approval of the Merger by the
stockholders has been obtained.

     Termination of the Merger Agreement. The Merger Agreement may be terminated
at any time prior to the Effective Time,  notwithstanding approval of the Merger
by the  stockholders of the Company,  by mutual written consent of the Boards of
Directors of the Purchaser and the Company  (including the Investment  Committee
in the case of the  Company).  The Company or the  Purchaser  may  terminate the
Merger  Agreement  if: (i) the  Effective  Time has not occurred by February 28,
1996;  (ii) a condition of the Merger has not been  satisfied  by the  Effective
Time,  provided  that the right to terminate  is not  available to a party whose
failure to fulfill  any  obligation  under the  Merger  Agreement  has caused or
resulted in the failure of the Effective Time to occur; or (iii) the Company has
received  a bona fide  Higher  Offer  which is not  matched or  exceeded  by the
Purchaser  within five business days and the Investment  Committee  withdraws or
changes in a manner adverse to the Purchaser its recommendation of the Merger.
   
     The Company may terminate the Merger Agreement for failure by the Purchaser
to perform its obligations  under the Merger Agreement in any material way or if
the representations and warranties of the Purchaser are not true in any material
respect.  The Purchaser may terminate the Merger Agreement if the Company enters
into or announces its intention to enter into another acquisition proposal which
would not qualify as a Higher Offer or anyone publicly  announces or commences a


                                       51
<PAGE>

tender  exchange  or  offer  for  the  Company's  Common  Stock;  or if  certain
conditions  of the  Merger  Agreement  shall  not  have  been  satisfied  on the
Effective  Time.  If the Merger  Agreement is terminated it will become void and
have no effect  except with  respect to  obligations  of the parties to maintain
confidentiality  of information and with respect to payment of certain expenses.
See "The Merger  Agreement -- Fees and Expenses."  However,  a party will remain
liable for willful default of its obligations under the Merger Agreement.
    
     Exchange of Certificates.  As soon as practicable after the Effective Time,
Interwest  Transfer Co., Inc.  (the  "Exchange  Agent") will mail to each record
holder of certificates representing shares of Common Stock ("Certificates") that
were converted into the right to receive cash, a letter of transmittal  advising
the holders of the procedure for  surrendering  Certificates  for payment of the
applicable  Merger  Consideration.  Until  surrendered,  the  Certificates  will
represent only the right to receive the amount of Merger Consideration,  without
interest, applicable to those shares represented by the Certificates. If payment
of the Merger  Consideration  is to be made to a person other than the person in
whose name the Certificate  surrendered  for payment is registered,  that person
will be responsible for paying, or establishing the payment or non-applicability
of any transfer or other taxes required.  After 180 days following the Effective
Date, a holder of Certificates may surrender the Certificates for payment of the
Merger  Consideration  only to the Company,  but will have no greater  rights to
payment than a general  unsecured  creditor of the Company.  After the Effective
Time, no transfers of Common Stock on the transfer  books of the Company will be
made.  Certificates  presented  after the  Effective  Time will be canceled  and
exchanged  only for the  applicable  Merger  Consideration.  From and  after the
Effective Time, holders of Certificates will cease to have any other rights with
respect to the Common Stock, including rights to dividends or voting rights.

     Upon  surrender  and  exchange of a  Certificate,  the holder will be paid,
without interest, the applicable Merger Consideration, less any amounts required
to  be  withheld  under  applicable   federal  income  tax  backup   withholding
regulations.  A holder who is a United States citizen and resident (other than a
corporation)  may be able to avoid backup  withholding by providing the Exchange
Agent  with  a  correct  taxpayer   identification  number  in  accordance  with
instructions  in  the  letter  of  transmittal.   Certificates   should  not  be
surrendered until the letter of transmittal is received.
   
     As permitted by  applicable  Nevada law, no interest will accrue or be paid
on the Merger  Consideration  upon  surrender of the  Certificates.  The Company
expects that the Merger  Consideration will be paid to a Stockholder as promptly
as possible following receipt by the Company of the Stockholder's Certificate.
    


                                       52
<PAGE>

                   DIRECTORS AND EXECUTIVE OFFICERS OF THE COMPANY

     The following is certain information pertaining to the current directors of
the Company:

   
<TABLE>
<CAPTION>
                                            
                        RESIDENCE OR                PRESENT PRINCIPAL OCCUPATION
                        BUSINESS                    AND MATERIAL OCCUPATIONS
NAME              AGE   ADDRESS                     DURING LAST FIVE YEARS
- ----              ---   ------------                --------------------------------


<S>              <C>   <C>                           <C>
                                       
John B. Adams      41  11755 East Peakview Avenue    Executive Vice President of the Company
                       Englewood, Colorado 80111     since  April 1990; also a part owner of
                                                     CAPS  Tire  Limited  Liability Company,
                                                     8151 E. Arapahoe Road, Englewood, Colorado
                                                     80112, a limited  liability company that
                                                     has  owned  a  franchised  Big  O  Tires
                                                     retail store in Colorado  since November
                                                     1993;  Chief  Financial  Officer  of the
                                                     Company  since   November   1988;   Vice
                                                     President -- Finance of the Company from
                                                     November    1988   until   April   1990;
                                                     Secretary of the Company  from  November
                                                     1989 until December  1990;  Treasurer of
                                                     the Company since April 1987;  Assistant
                                                     Secretary of the Company since  December
                                                     1990;  Treasurer  and a Director  of the
                                                     Parent and the Purchaser since July 1995
                                                     and January 1995, respectively.

Ronald  D.  Asher  58  729 Red Arrow Trail           Managing  his various business interests
                       Palm Desert, California       for over  the  last five years; owner of 
                       92211                         interests in approximately 28 franchised
                                                     Big  O  Tires   retail   stores  in
                                                     California and Arizona that are owned by
                                                     C.S.B.  Partnership  ("CSB") 27131 Calle
                                                     Arroyo, Suite 1703, San Juan Capistrano,
                                                     California 92675, and by a joint venture
                                                     consisting of the Company and S.A.N.D.S.
                                                     Partnership  27131 Calle  Arroyo,  Suite
                                                     1703,  San Juan  Capistrano,  California
                                                     92675.

                                       53
<PAGE>

Frank L. Carney    57  4849 1960 West                President of Papa Johns, 4849 1960 West,
                       Houston, Texas  77066         Houston,     Texas   77066,  a   limited 
                                                     liability   company   since     February
                                                     1994;     Vice     Chairman,   Secretary
                                                     and Director of TurboChef,  Inc.,  10500
                                                     Metric Drive, #128, Dallas, Texas 75243,
                                                     a  corporation  engaged  in the  design,
                                                     development,  assembly and  marketing of
                                                     commercial  ovens,  since  January 1994;
                                                     Chairman of the Board of WesterN SizzliN
                                                     Inc.,  17090  Dallas  Parkway,   Dallas,
                                                     Texas  75248,   from  November  1988  to
                                                     December   1993   and   served   as  its
                                                     President  and Chief  Executive  Officer
                                                     from  November  1990 to  December  1993;
                                                     Director of Intrust Bank,  N.A. P.O. Box
                                                     1, Wichita,  Kansas 67201, a bank, since
                                                     December  1973,  and  Intrust  Financial
                                                     Corporation P.O. Box 1, Wichita,  Kansas
                                                     67201, a bank, since August 1982.

Steven P. Cloward   48  11755 East Peakview Avenue   Member of the Office of the Chief Execu-
                        Englewood, Colorado  80111   tive of the Company since  February 1995
                                                     and   President  of  the  Company  since
                                                     1986;   Chief   Executive   Officer  of
                                                     the Company from 1986 to February  1995;
                                                     also a part  owner  of OK  Tires,  Inc.,
                                                     2830 West 3500 South,  West Valley City,
                                                     Utah 84119, a Utah  corporation that has
                                                     owned a  franchised  Big O Tires  retail
                                                     store  in  Utah  since  October,   1994;
                                                     President  and a Director  of the Parent
                                                     and the  Purchaser,  since July 1995 and
                                                     January 1995, respectively.

Everett H.          56  P.O. Box 1954                Real  estate investor since  1989; Chief
Johnston                45275 Mar Vista              Financial Officer,  Secretary, Treasurer
                        Mendocino, California        and a Director of Simpson  Manufacturing
                        95460                        Co., Inc., 4637 Chabot, #200, Pleasanton,

                                                     California  94588,  a  manufacturer   of 
                                                     structural building products,  from 1983
                                                     to   1989,  at  which  time  Mr. Johnson
                                                     retired.


                                       54
<PAGE>

Robert K. Lallatin  47  Box 7373                     Member of  the  Big  O Tires, Inc. Dealer
                        Jackson, Wyoming  83001      Planning   Board   11755   East  Peakview
                                                     Avenue, Englewood, Colorado 80111, repre-
                                                     senting    franchisees  of   the Company
                                                     in  Idaho,   Montana,   western  Wyoming
                                                     and     northern     Nevada  since March
                                                     1990; Chairman of the Personnel Training 
                                                     Committee of the Dealer  Planning  Board
                                                     since  July  1993;  part  owner of B & G
                                                     Tire,  Inc., 265 Northgate  Mile,  Idaho
                                                     Falls,    Idaho    83401,    an    Idaho
                                                     corporation, that has owned a franchised
                                                     Big O Tires  retail store in Idaho since
                                                     November  1981  and  acquired  a  second
                                                     franchised  Big O Tires  retail store in
                                                     Idaho in August 1989; B & G Tire,  Inc.,
                                                     also owned two Big O Tires retail stores
                                                     in  Montana,  one of  which  was sold in
                                                     March  1990 and the other was  closed in
                                                     December 1993;  also a part owner of B &
                                                     G Jackson Partnership, 530 S. Highway 89,
                                                     Jackson, Wyoming 83001, an Idaho general
                                                     partnership, that has owned a franchised
                                                     Big O  Tires  retail  store  in  Wyoming
                                                     since  February  1992 as a partner  with
                                                     one of the Company's subsidiaries.  This
                                                     store  was  purchased  by B & G  Jackson
                                                     Partnership effective December 31, 1994.
 
Horst K. Mehlfeldt  56  11755 East Peakview Avenue   Vice Chairman and Member of the Office of
                        Englewood, Colorado  80111   the Chief Executive of the Company since
                                                     February 1995; Consultant to the Company
                                                     providing  investment  advisory services
                                                     from  September  1994 to February  1995;
                                                     Senior   Vice    President   and   Chief
                                                     Financial Officer of Continental General
                                                     Tire,  Inc.,  1800  Continental   Blvd.,
                                                     Charlotte,  North Carolina 28273, a tire
                                                     manufacturer and marketer,  from January
                                                     1992 to February  1994;  Vice  President
                                                     and  Treasurer  of  Continental  General
                                                     Tire,   Inc.  from  January  1989  until
                                                     December 1991.


                                       55
<PAGE>

John E. Siipola     53  11755 East Peakview Avenue   Member of the Office of the Chief Execu-
                        Englewood, Colorado  80111   tive of the Company since February 1995;
                                                     Chairman  of  the  Board  of the Company
                                                     since December 1991; President and owner
                                                     of Barrett Publishing, Inc., a publishing
                                                     company, 2533 North Carson Street, Suite
                                                     1147, Carson City,  Nevada 89706,  since
                                                     January 1993;  self-employed  consultant
                                                     and investor  since May 1991;  President
                                                     of the Barrett Group, 110 Sutter Street,
                                                     Suite  909,  San  Francisco,  California
                                                     94104, a personnel consulting firm, from
                                                     November 1988 until May 1991.

Ralph J. Weiger     70  79 North French Place        Retired  since  July  1995;  Chairman and 
                        Prescott, Arizona  86303     owner of the Moneco Group, 7E East Hanover
                                                     Avenue, Morristown, New Jersey 07962-1518,  an
                                                     advisor to franchise  business  clients,
                                                     international  marketing  companies  and
                                                     investment   and   commercial    banking
                                                     clients,  from  March 1982 to July 1995;
                                                     Chairman  of  the  Board  of   America's
                                                     Carpet  Gallery,   4395  Electric  Road,
                                                     S.W.,   Roanoke,   Virginia   24018,   a
                                                     franchised  upscale  carpet store,  from
                                                     1991   to   October   1993.    Chairman,
                                                     President and Chief Executive Officer of
                                                     Midas   International   Corp.,   225  N.
                                                     Michigan   Avenue,   Chicago,   Illinois
                                                     60601,  a franchisor  of exhaust,  brake
                                                     and  suspension  services for  vehicles,
                                                     from 1971 until  1978 and Vice  Chairman
                                                     and     President    of    Jiffy    Lube
                                                     International,   Inc.,  P.O.  Box  2967,
                                                     Houston, Texas 77252-2967,  a franchisor
                                                     of fast oil change systems for vehicles,
                                                     from 1983 until 1985.  A director of the
                                                     International Franchise Association from
                                                     1976 until 1979 and President in 1979.

C. Thomas            65  435 Reflections Circle      For over the  past five years, President
Wernholm                 #22 San Ramon,              and  Chief   Executive  Officer  for  D.
                         California 94583            Wernholm & Sons, Industrial Contractors,
                                                     an industrial painting contractor,   and
                                                     Chairman   of  the   Board   of   Loomis
                                                     Industries, a company owned primarily by
                                                     the  Wernholm  family that  manufactures
                                                     paraline  instruments.  The  address  of
                                                     both  companies  is 927 A  40th  Avenue,
                                                     Oakland, California 94601.
    
</TABLE>

      The  following  is  certain  information  pertaining  to  the  current
executive officers of the Company who are not also directors of the Company:

                                       56
<PAGE>

   
<TABLE>
<CAPTION>
                                            
                         RESIDENCE OR                PRESENT PRINCIPAL OCCUPATION
                         BUSINESS                    AND MATERIAL OCCUPATIONS
NAME               AGE   ADDRESS                     DURING LAST FIVE YEARS
- ----               ---   ------------                --------------------------------

<S>                 <C>  <C>                         <C>
                                 
Donald O. Flanders  46   1159 Pomona Road, Suite E   Regional    Vice     President-Southwest
                         Corona, California 91720    Region  of  the  Company  since  January
                                                     1996; Western Region Commercial Accounts
                                                     Representative   for  Kelly   Brands  --
                                                     Kelly-Springfield  Tire Company,  a tire
                                                     manufacturer,  from July 1995 to January
                                                     1996;   Western   Region   Manager   for
                                                     Associate  Brands  -- Kelly  Springfield
                                                     Tire  Company  from  June  1993  to July
                                                     1995;   Account   Executive  for  Custom
                                                     Brands -- Kelly Springfield Tire Company
                                                     from November 1990 to June 1993.

Dennis J. Fryer     44  11755 East Peakview Avenue   Regional Vice President - Central Region
                        Englewood, Colorado 80111    of   the   Company  since  October 1992;
                                                     New Store Opening Specialist of the Com-
                                                     pany from January 1990 to October 1992.

Allen E. Jones      46  640 Park East Boulevard      Regional    Vice   President - Southeast
                        New Albany, Indiana 47151    Region  of  the  Company  since December
                                                     1990.

Ronald H.           54  11755 East Peakview Avenue   Vice  President  -  Business Development
Lautzenheiser           Englewood, Colorado 80111    of  the  Company  since  November  1993;
                                                     Vice  President-Marketing of the Company
                                                     from March 1990 to  November  1993,  and
                                                     employee  of  the Company since  December
                                                     1989.

Kelley A. O'Reilly  33 11755 East Peakview Avenue    Vice President - Marketing of the Company
                       Englewood, Colorado 80111     since November 1993;  Director, President
                                                     and Treasurer of Impact Advertising, Inc.,
                                                     11755 East Peakview  Avenue,  Englewood,
                                                     Colorado  80111,  an advertising  agency
                                                     for the  Company's  franchised  dealers,
                                                     since August 1994; Marketing Director of
                                                     the  Company  from July 1991 to  October
                                                     1993;  Advertising  Director for Western
                                                     Washington   Advertising   Trust,   1901
                                                     Auburn  Way  North,   Suite  A,  Auburn,
                                                     Washington 98002, an advertising  trust,
                                                     from March 1990 to June 1991.

                                       57
<PAGE>

Gregory L. Roquet  39  333 Vaca Valley Parkway       Regional  Vice  President - West Central
                       Suite 100                     Region  of  the  Company  since May 1993
                       Vacaville, California         and  Regional Vice President - Southwest
                       95688                         Region of the Company since July 1991;
                                                     Regional  Director   of   Operations   -
                                                     Southwest   Region  of  the Company from
                                                     December 1990 to July 1991.

Thomas L. Staker   47  11755 East Peakview Avenue    Senior  Vice President-Operations of the
                       Englewood, Colorado 80111     Company  since January 1993; also a part
                                                     owner in OK Tires, Inc., 2830  West 3500
                                                     South, West Valley City,  Utah  84119, a
                                                     Utah corporation, that owns a franchised
                                                     Big O Tires retail store  in  Utah  since
                                                     October   1994;    Vice    President   -
                                                     Operations  of the Company from December
                                                     1991 to  December  1992;  President  and
                                                     Director  of  Staker  Management,  Inc.,
                                                     6043 West 10930  North,  Highland,  Utah
                                                     84004, a provider of consulting services
                                                     to the Company's franchisees, from March
                                                     1991 to  December  1991;  President  and
                                                     Director  of Willow  Investments,  Inc.,
                                                     954 Westfield Road, Alpine,  Utah 84003,
                                                     a   wholesaler   and   manufacturer   of
                                                     clothing,  from October 1988 to November
                                                     1991;  25%  stockholder,  Secretary  and
                                                     Director   of  Tad  Tire,   Inc.,   3000
                                                     Valmont,   Boulder,  Colorado  80301,  a
                                                     franchisee  of the Company,  from August
                                                     1982 to the present.

Philip J. Teigen   55  11755 East Peakview Avenue    Secretary of  the Company since December
                       Englewood, Colorado 80111     1990;  General  Counsel  of  the Company
                                                     since   August   1990;    Secretary   of
                                                     the  Parent  and  the  Purchaser   since
                                                     July 1995.

Bruce H. Ware      38  3511 South T.K. Avenue        Regional  Vice  President  -   Northwest
                       Boise, Idaho 83706            Region   of   the Company since December
                                                     1990  and  Acting  Corporate  Manager of
                                                     Purchasing of the Company since December
                                                     1995.
    
</TABLE>

     All of the directors and executive  officers of the Company are citizens of
the United States except for Horst K.  Mehlfeldt who is a citizen of the Federal
Republic of Germany.

                      INTEREST OF CERTAIN PERSONS IN THE MERGER

     As described below under the heading "Information Pertaining to the Parent,
the Purchaser and Related Persons," Steven P. Cloward and John B. Adams, both of
whom are directors and officers of the Company,  will be shareholders,  officers
and  directors  of the  Parent.  In  addition,  Ronald D.  Asher  and  Robert K.
Lallatin, directors of the Company, will be indirect shareholders of the Parent.
Finally, Ms. O'Reilly and Messrs. Findlay, Fryer, Jones, Lautzenheiser,  Roquet,
Staker,  Teigen and Ware, who are officers of the Company,  will be shareholders
or shareholders and officers of the Parent.

                                       58
<PAGE>

     The Company has entered into Stock Appreciation Rights Agreements (the "SAR
Agreements")  with John E.  Siipola,  Horst K.  Mehlfeldt  and Steven P. Cloward
effective February 15, 1995. Each SAR Agreement grants each person 100,000 share
equivalent units.  Each unit entitles each person to receive,  in cash only, the
difference  between  $13.875 per share and the market value of a share of common
stock on the exercise  date. The right to exercise any units does not vest until
August 16, 1995. Thereafter, each individual's right to exercise any units vests
at a rate of 16,662  units on August 16,  1995,  and at a rate of 2,777 units on
the 16th day of each month  thereafter  until the 16th day of January,  1998, at
which time the 2,805 unvested  units vest.  Such vesting shall occur only if the
person  is in the  full-time  employ of the  Company  or any  subsidiary  of the
Company on each vesting date.

     By letters dated March 24, 1995,  the Company  confirmed to John E. Siipola
and Horst K.  Mehlfeldt  that,  if a change in control of the Company took place
between February 15, 1995 and August 16, 1995, the Company would pay each a lump
sum payment of  $150,000 if their  positions  with the Company  terminated  as a
result of such  change in  control.  The  Company  also  confirmed  to Steven P.
Cloward that any severance  will be determined in accordance  with the Company's
severance  pay  guidelines  in effect on February  12, 1995 as it applied to his
1995 compensation  (salary and bonus) program in effect as of February 12, 1995,
if his employment terminated before August 16, 1995. The Company has now entered
into letter  agreements  with Messrs.  Siipola and  Mehlfeldt  that provide that
Messrs.  Siipola and Mehlfeldt each will receive a severance package  consisting
solely of a lump sum payment of $150,000 minus any amounts they may realize from
the exercise of rights  granted to them in the SAR  Agreements  if the Merger is
consummated and if their employment with the Company  terminates within 285 days
after the date of the Merger is  effective or if during that period their salary
is  reduced  from the  salary in effect on the date the  Merger is  consummated.
Messrs.  Siipola and  Mehlfeldt  have agreed that on the  effective  date of the
Merger,  their SAR Agreements  will  terminate.  The Company also entered into a
letter with Mr.  Cloward  that  provides  that his  severance  arrangement  will
continue  through the effective  date of the Merger  provided he agrees upon the
effective date of the Merger that his SAR Agreement will terminate. The Board of
Directors of the Company has authorized the extension to a future date that will
coincide  with  the  Effective  Time,  as such  time is  defined  in the  Merger
Agreement, of temporary living and travel arrangements for John E. Siipola.
   
     On February 12, 1996,  the Board of the Company  agreed that if the Company
is  acquired  by any person  other than the  Parent and the  Purchaser,  Messrs.
Siipola and Mehlfeldt,  if they do not retain their  positions with the Company,
would  receive  15 months of  severance  pay in  accordance  with the  Company's
previously  adopted Executive  Management  Severance Pay policy rather than each
receiving a lump sum payment of $150,000 as  described  above.  Also,  the Board
determined  that,  under the same  circumstances,  Mr.  Cloward would receive 24
months of severance pay in accordance  with the Company's  Executive  Management
Severance pay policy. In addition,  the Board of Directors of the Company agreed
that the SAR  Agreements  of Messrs.  Siipola,  Mehlfeldt  and Cloward  would be
amended so that if the Company is  acquired by any person  other than the Parent
and the Purchaser,  all of the rights of Messrs. Siipola,  Mehlfeldt and Cloward
to exercise any unit that were unvested  prior to February 12, 1997,  would vest
immediately.
    
     Steven P.  Cloward  and John B.  Adams are  participants  in the  Company's
Supplemental Executive Retirement Plan (the "Plan").  Pursuant to the Plan, upon
a change in control of the Company such as will occur as a result of the Merger,
each  participant  will be  entitled  to receive  all  amounts  credited  to the
participant's  account.  Messrs.  Cloward  and Adams have  elected to take their
distributions in lump sum payments rather than in monthly installments over 5 to
10 years. The aggregate distributions to them will be $11,632.50 plus any amount
credited in 1996 for 1995.

     INDEMNIFICATION  BY THE  PARENT  AND  THE  COMPANY.  The  Merger  Agreement
provides that Parent and the Company will enter into indemnification  agreements
with each present  director of the Company as of the Effective Time.  Regardless
of whether the Merger  becomes  effective,  the Company will  indemnify and hold
harmless  each  present and former  director  and officer of the Company and its
subsidiaries,  including  the  members  of the  Investment  Committee,  from all
expenses,  judgments, fines, penalties and penalties incurred in connection with
the defense or settlement,  or successful disposition,  of a proceeding in which
the  indemnitee  was  involved  by reason of being a director  of the Company or
serving  at the  request  of the  Company  as a  principal  of  another  entity.
Indemnification  is  conditioned  upon the  indemnitee  providing  notice to the
Company.  Expenses may be advanced with the agreement of the indemnitee to repay
the advances if it is later  determined  that the indemnitee was not entitled to
such indemnification. The Company is required to purchase an insurance policy to
be in effect for three  years in order to provide  coverage  for the  indemnitee
similar to that provided by for the Company's directors.

                                       59
<PAGE>

                        INFORMATION PERTAINING TO THE PARENT,
                          THE PURCHASER AND RELATED PERSONS

GENERAL
   
     Pursuant to the Merger,  the Purchaser will merge with and into the Company
and the Company  will  remain as the  surviving  corporation.  The result of the
Merger will be that the Company  will become a  wholly-owned  subsidiary  of the
Parent.  The Merger Agreement  provides that the Board of Directors of Purchaser
will become the Board of Directors of the Company at the  Effective  Time. As of
the date hereof,  Steven P. Cloward and John B. Adams, both of whom are officers
and directors of the Company, and Scott E. Klossner, Michael E. Lyons and Wesley
E.  Stephenson,  all of whom are  directors of BOTDA,  are the  directors of the
Purchaser and of the Parent. In addition,  Messrs.  Cloward and Adams and Philip
J. Teigen,  who is also an officer of the Company,  are the only officers of the
Purchaser and of the Parent.  For  information  pertaining  to Messrs.  Cloward,
Adams and Teigen see "Directors and Executive Officers of the Company."

     Upon  consummation  of the Merger,  it is currently  contemplated  that the
equity  ownership  of the Parent will be as follows:  Big O Dealers,  L.P.  (the
"Dealer LP"), a California limited  partnership,  50%; the ESOP, 35%; and Senior
Management,  15% (excluding the Management  Restricted Stock (as defined below),
the shares  "issuable"  pursuant to the Dealer Warrant (as defined  below),  the
Sub-Debt  Warrant,  the ESOP  Contributions  (as defined below],  and the Dealer
Purchase Bonus (as defined  below) and assuming that the Management  Options are
exercised as described below).
    
     The Dealer LP will be formed prior to the Effective  Time,  and its address
will be 1111 Broadway, 24th Floor, Oakland, California 94607. Big O Tire Dealers
of America ("BOTDA"), a California corporation with its principal office at 1111
Broadway,  24th Floor, Oakland,  California 94607, is the general partner of the
Partnership.
   
     It is contemplated  that the Dealer LP, by and through a private  placement
offering to qualified Dealers, (i) will contribute to the Parent an aggregate of
$10,000,000  consisting of cash and shares of Common Stock (valued at $16.50 per
share),  (ii) has  encouraged  certain of its members to extend their  franchise
agreements with the Company,  and (iii) will require such electing and qualified
Dealers to execute  minimum tire  purchase  commitments  with the Company and to
make minimum annual capital  contributions  to the Dealer LP in connection  with
such commitments. In consideration of such minimum tire purchase commitments and
extension of their franchise  agreements,  Parent will issue to the Dealer LP, a
warrant to purchase up to  approximately  48,000  shares of the common  stock of
Parent  ("Parent  Common Stock") which will become  exercisable to purchase that
number of shares  equal to the number of shares  issued to the ESOP in the years
1996, 1997, 1998, 1999, and 2000. The number of shares shall be determined based
on the ESOP  contribution  for such year  divided by the most  recent  appraisal
price for the stock if the stock is not traded on an  exchange  or the bid price
if publicly  traded  ("Appraised  Price").  At the Effective Time, the Dealer LP
will own 569,801 shares (50.00%  assuming the Management  Options are exercised)
of Parent Common Stock. In addition, the Dealer LP will be granted anti-dilution
protection  to enable it to maintain a 50% ownership in the form of the right to
purchase additional shares of Parent Common Stock.
    
     Pursuant to a Confidential  Private  Placement  Memorandum  ("Memorandum"),
qualified  franchised  Dealers have been given the  opportunity  to subscribe to
invest in the  Dealer  LP,  and thus,  the  opportunity  to  participate  in the
acquisition of the Company pursuant to the terms of the Merger Agreement.

                                       60
<PAGE>

     On August 10, 1995,  Steven P. Cloward and Wesley E. Stephenson  received a
commitment  letter  from Kelly to loan the  Dealer LP  $5,000,000  (the  "Dealer
Loan"). The Dealer Loan is subject to a number of contingencies  including,  but
not limited to, the  completion  of Kelly's due  diligence,  contribution  of at
least $1,300,000 in equity by the Dealers to the Dealer LP, the participation of
80% of the Dealers in the Dealer LP and, execution of an agreement requiring the
Dealers to cause the Company to meet certain minimum tire purchases.

     It is anticipated that the Dealer LP will purchase the Common Stock it will
contribute to the Parent in a series of private transactions, as follows:
   
     As part of its required equity  contribution to Parent,  and in addition to
the Dealer  Loan,  BOTDA has,  on behalf of the  Dealer LP,  made a proposal  to
Balboa and Mr.  Pavia to purchase  the  approximately  309,500  shares of Common
Stock  owned and held by Balboa (the  "Balboa  Shares") at a price of $16.00 per
share. In addition,  the proposal  contemplates the  reimbursement to Balboa for
expenses   incurred  by  Balboa  in  putting  together   proposals  for  certain
stockholder  actions and resolutions to the  stockholders of the Company in 1993
and  1994 by way of proxy  solicitations  and  related  actions,  which  actions
included  proposals  that the Company  explore all  alternatives  to enhance the
value of the  Company  (the  "Reimbursement");  provided  that the  Dealer  LP's
Reimbursement obligation to Balboa shall not exceed the sum of $619,000. Part of
the purchase price for the Balboa Shares and the  Reimbursement  will be paid in
cash  with the  remainder  payable  by way of a  secured  promissory  note  with
interest on terms to be negotiated,  fully amortized over a six-year  period.  A
copy of a draft stock  purchase  agreement  with respect to the Balboa shares is
attached as an exhibit to the Schedule 13E-3.

     In  addition  to the Dealer  Loan and the  proposal  made to Balboa and Mr.
Pavia,  and also as part of its required equity  contribution  to Parent,  BOTDA
has, on behalf of the Dealer LP, made proposals to certain current  stockholders
of the Company,  thereby offering to purchase such stockholders' Common Stock at
the price of $16.50 per share,  payable  partly in cash or  equivalent  with the
remainder  payable by way of a secured  promissory  note fully  amortized over a
six-year  period  on terms  to be  negotiated.  A copy of a draft  form of stock
purchase agreement is attached as an exhibit to the Schedule 13E-3.

     The participants in the ESOP will also be offered the opportunity to become
shareholders  of the Parent.  The Company has been  advised that at or about the
same time the Company mails this Proxy Statement to the Company's  stockholders,
the Parent will offer  participants in the ESOP the opportunity to exchange,  at
the  Effective  Time,  the  shares  allocated  to the  participants'  respective
accounts for shares of Parent Common Stock. The ESOP shares will be exchanged on
the  basis of one share of Parent  Common  Stock for one share of Common  Stock.
Unless waived by the  Purchaser,  one of the conditions to the Merger is that at
least 80% of the shares of Common Stock held by the ESOP be exchanged for shares
of the Parent Common Stock. If such minimum exchange level is achieved, the ESOP
will own approximately 33% of the outstanding Parent Common Stock.
    
     The Company has amended the ESOP to provide for mandatory  contributions to
the  ESOP  by the  Company  of at  least  5% of the  qualified  earnings.  These
contributions will be made in the form of cash or Parent Common Stock (the "ESOP
Contributions").
   
     Senior  Management  will  contribute  64,119  shares of Common Stock to the
Parent.  At the  Effective  Time,  Senior  Management  will own an  aggregate of
100,477  shares (9.39%) of Parent Common Stock.  In addition,  members of Senior
Management  currently  hold Options to purchase  163,678  shares of Common Stock
which at the Effective  Time will be converted into options to purchase the same


                                       61
<PAGE>

number of shares of Parent Common Stock which will allow the optionee to pay for
the  exercise  of  an  option  by  forfeiting  other  options  (the  "Management
Options").  If Senior  Management were to exercise all such options  immediately
after the Effective Time and pay the exercise price of such options  through the
cancellation of other options,  Senior Management would own approximately  14.9%
of the  outstanding  Parent  Common  Stock.  This would  reduce  the  percentage
holdings  in the  Parent  of the  Dealer  LP and the  ESOP to 50.0%  and  35.1%,
respectively.
    
     As part of their employment  compensation,  Senior  Management will receive
120,000  shares of restricted  Parent Common Stock (the  "Management  Restricted
Stock"). The Management Restricted Stock will vest over a period of five years.

     As described  above, it is also  anticipated that the Parent will issue the
Sub-Debt  Warrant to BBC.  The  Sub-Debt  Warrant  will provide BBC the right to
purchase 12% of the equity in Parent.

CERTAIN INFORMATION PERTAINING TO BOTDA

         The  following  is  certain  information   pertaining  to  the  current
directors and executive officers of BOTDA:
   
<TABLE>
<CAPTION>

                                            
                               RESIDENCE OR     PRESENT PRINCIPAL OCCUPATION
                               BUSINESS         AND MATERIAL OCCUPATIONS
NAME                     AGE   ADDRESS          DURING LAST FIVE YEARS
- ----                     ---   ------------     --------------------------------

<S>                      <C>   <C>              <C>
                                           
Guido Bertoli             35   420 Mowry        Owner of three  franchised  Big O Tires
                               Avenue           retail  stores  in  Fairfield,  Fremont 
                               Fremont, CA      and Santa  Cruz,  California since 1991 
                               94536            (Fairfield  and Fremont) and 1994 (Santa 
                                                Cruz);       member     of     Company's
                                                Dealer   Planing   Board   since   1994;
                                                Director of BOTDA  since 1995;  prior to
                                                1991, partner in partnership which owned
                                                Fairfield,     Newark,    and    Fremont
                                                franchised Big O Tire retail stores.

Bryan K. Edwards          38   377 East         Owner of a  franchised Big O Tires retail 
                               Cypress          store in  Redding, California since 1987, 
                               Redding, CA      which store  is  presently operated by a 
                               96002            partnership of  which  Mr.  Edwards is a 
                                                partner;   President   and    100% owner
                                                of    Rocksco,    Inc.,  which   owned a
                                                franchised Big O Tires  retail  store in
                                                Rock  Springs,  Wyoming  from 1984 until
                                                1993;  member  of the  Company's  Dealer
                                                Planning  Board  from  1989-1991;  Chief
                                                Financial Officer/Treasurer and Director
                                                of BOTDA since 1995.

                                       62
<PAGE>

Scott E. Klossner         39   3120 South       President  and  100%  owner of K&B Corp.,
                               Highland Drive   which has  owned a franchised Big O Tires
                               Salt Lake City,  retail store in Utah since 1990; Director
                               UT 84106         of  BOTDA since 1995;  member of the Com-
                                                pany's  Dealer  Planning  Board  in 1993,
                                                1994 and 1995.

O. Kenneth Little         52   1625             Sole  owner  of  franchised  Big  O Tires
                               Countryshire     retail store in Lake Havasu City, Arizona
                               Avenue           since 1993;  from 1987 to 1992, president
                               Lake Havasu      and owner  of  CLLBP,  Inc.,  which owned
                               City, AZ 86403   three Big O Tires retail stores in Ontario
                                                (until 1988),  Upland  (until  1992), and 
                                                Cypress (until 1992) California; member of
                                                Company's  Dealer   Planning  Board  since
                                                1994.

Michael  E.  Lyons       41    1205 S. Main     President and  50%  owner of Myklyn  Tires
                               Longmont, CO     Inc., which  has owned a  franchised Big O
                               80234            Tires Retail store  in  Longmont, Colorado 
                                                since    1982;     since   1995, 14.286%
                                                owner   of      Brighton      Automotive
                                                Services,    L.L.C.,    which   owns   a
                                                franchised  Big O Tires  retail store in
                                                Brighton,  Colorado;  since  1995,  100%
                                                owner of Lyons Enterprises which owned a
                                                Big O Tires retail Store in  Louisville,
                                                Colorado from 1992 to 1993; 10% owner of
                                                Silverheels     Southwest    Grill,    a  
                                                restaurant;  member of Company's  Dealer
                                                Planning   Board   since   1985;    Vice
                                                President  and  director  of BOTDA since
                                                August  1995;  Director  of  Silverheels
                                                Southwest Grill since 1995.

Louis Martinez            52  5200 Central SE   Owner and manager of three franchised Big
                              Albuquerque,      O Tires Retail  stores in New Mexico: (a)
                              NM 87108          100% owner and President of Rosmar, Inc., 
                                                which   owns  a  franchised  Big  O Tires 
                                                retail store in Albuquerque,  New Mexico;
                                                (b) 100%  owner and  President   of  Tire
                                                Crafters,  Inc., which owns a franchised
                                                Big O Tires retail  store in Belen,  New
                                                Mexico and (c) since 1978 100% owner and
                                                President  of  Pitia,  Inc.,  which  has
                                                owned a  franchised  Big O Tires  retail
                                                store in  Albuquerque,  New Mexico since
                                                1991;  Director  of  BOTDA  since  1995;
                                                member of the Company's  Dealer Planning
                                                Board  from  1972-1975,  1978-1981,  and
                                                from 1993-present.

Kenneth A. Roetto        48   216 E. Fairview   Since  1986,  100% owner and president of
                              Avenue            Ken's Tire, Inc., which owns a franchised
                              Meridian, ID      Big O  Tires  retail  in Meridian, Idaho;
                              83680             Secretary  and  Director  of BOTDA since 
                                                1995;  member  of the Company's Dealer
                                                Planning Board from 1986- 1995.

                                       63
<PAGE>

P. Thomas Staker         47   215 Clifty Drive  Since  1993, 50% co-owner of T.M.S. Inc.,
                              Madison, IN       which owns a franchised Big O Tires retail
                              47250             store  in   Madison,  Indiana;  and since
                                                1990,  employed  as  manager  of OK Tire,
                                                Inc., dba Big  O  Tires  Jeffersonville,
                                                Indiana,  which owned a franchised Big O
                                                Tires retail  store  in  Jeffersonville,
                                                Indiana;   member  of  Company's  Dealer
                                                Planning  Board  since  1994;  Assistant
                                                Vice  President  and  Director  or BOTDA
                                                since 1995.

Wesley E. Stephenson     38   4520 N. Rancho    Since 1980, vice president of operations 
                              Road              and since 1978, 50% owner of Spring Val-
                              Las Vegas, NV     ley Tires,  Inc.,  which owns four fran- 
                              89130             chised  Big  O  Tires  retail  stores in
                                                Nevada;  since   1991,   35%  owner  and
                                                vice    president    of   operations  of
                                                Rancho  Sierra Tires,  Inc.,  which owns
                                                one  franchised Big O Tires retail store
                                                in  Nevada;  since  1994,  50% owner and
                                                vice  president of operations of Pahrump
                                                Valley  Tires,   Inc.,  which  owns  one
                                                franchised  Big O Tires  retail store in
                                                Nevada;  President and Director of BOTDA
                                                since  1995;  member  of  the  Company's
                                                Dealer Planning Board since 1992.


    
</TABLE>

     All of the directors and  executive  officers of the Parent,  the Purchaser
and BOTDA are citizens of the United States.

SECURITY OWNERSHIP OF MANAGEMENT OF BOTDA IN COMPANY

     The  following  table  shows,  as of October  30,  1995,  the shares of the
Company's  outstanding  stock owned by each  director or  executive  director of
BOTDA,  and the shares of the Company's  common stock owned by all the directors
and executive officers of BOTDA as a group.

<TABLE>
<CAPTION>

                                       AMOUNT AND NATURE OF
NAME OF BENEFICIAL OWNER               BENEFICIAL OWNERSHIP(1)  PERCENT OF CLASS
- -------------------------              ----------------------   ----------------

<S>                                             <C>                 <C>  

Guido A. Bertoli .......................        3,000                *
Bryan K. Edwards .......................          102                *
Scott E. Klossner ......................           82                *
O. Kenneth Little ......................        1,000                *
Michael E. Lyons .......................          308                *
Louis Martinez .........................          761                *
Kenneth A. Roetto ......................          230                *
P. Thomas Staker .......................           87                *
Wesley E. Stephenson ...................           50(2)             *

- -----------------

                                       64
<PAGE>

<FN>

*    Percent of shares of Common  Stock  beneficially  owned by this person does
     not exceed 1% of the outstanding Common Stock.

(1)  Unless  otherwise  indicated,  the shares are held directly in the names of
     the beneficial  owners and each person has sole voting and sole  investment
     power with respect to such shares.

(2)  Shares are held in the name of Rancho Sierra Tires,  L.L.C.,  of which this
     person is a 20% equity owner.
</FN>
</TABLE>

CERTAIN PAST CONTACTS, TRANSACTIONS OR NEGOTIATIONS WITH COMPANY.

     Since  January  1,  1993,  no  transactions  involving  more than 1% of the
Company's  consolidated  revenues for the Company's  fiscal years ended December
31, 1993 or 1994, or for the nine months ended September 30, 1995, have occurred
or been entered  into between the Company and any director or executive  officer
of BOTDA,  any  director or  executive  officer of the Parent or any director or
executive officer of the Purchaser, except as follows:

     1. Each  director  and  executive  officer of BOTDA is expected to become a
limited  partner of Dealer LP.  Dealer LP will acquire an interest in Parent,  a
party to the Merger  Agreement.  The  interest  in Dealer LP to be owned by each
such person cannot be determined at this time.

     2.  Pursuant to the terms of the franchise  agreements  between the Company
and those  entities  of which Mr.  Stephenson  has an  ownership  interest,  the
following  amounts  were  paid to the  Company  in the form of  franchise  fees,
royalties and product purchases:

<TABLE>
<CAPTION>

               YEAR                           AMOUNT
               ----                           ------

               <S>                            <C>       
               1993..................         $3,335,048
               1994..................         $3,680,324
               1995 (1/1-9/30).......         $3,667,215
</TABLE>

     3. Pursuant to the terms of the franchise agreement between the Company and
Mr.  Martinez,  the  following  amounts  were paid to the Company in the form of
franchise fees, royalties and product purchases:

<TABLE>
<CAPTION>
               YEAR                             AMOUNT
               -----                            -------

               <S>                              <C>       
               1993..................           $  951,886
               1994..................           $1,107,612
               1995 (1/1-9/30).......           $  887,718

</TABLE>

                                       65
<PAGE>

   
     4.  In June  1995,  the  Company  loaned  $75,000  to  Brighton  Automotive
Services,  L.L.C.,  a limited  liability  company,  that owns a franchised Big O
Retail Store in Brighton,  Colorado,  and in which Michael E. Lyons is a 14.286%
owner.  The loan  bears  interest  at prime  plus 2% and is  payable  in monthly
installments of principal and interest  through June 20, 1998. As of February 8,
1996, the remaining principal balance of the loan was $66,657.38

     5. In August  1995,  the Company  loaned  $59,160 to K & B Corp.,  of which
Scott E.  Klossner is the 100% owner.  The loan bears  interest at prime plus 2%
and is payable in equal  monthly  installments  of interest  only until April 1,
1996, at which time monthly  installments  of principal and interest are payable
through August 1, 1998. As of February 6, 1996, the remaining  principal balance
of the loan was $59,160.
    
                RECENT TRANSACTIONS BY THE COMPANY IN THE COMMON STOCK

     In May 1993, the Company  consummated  agreements with Continental  General
Tire, Inc.  ("General")  resulting in the Company's repurchase of 400,000 shares
of the Company's Common Stock owned by General.  The agreements also resulted in
the  repurchase and  cancellation  of warrants held by General to purchase up to
1,000,000  shares of the Company's  Common Stock.  The repurchase  price for the
Common Stock and warrants was $6,100,000.  General previously held 11.27% of the
Company's  outstanding  Common Stock and no longer has any ownership interest in
the Company.  The agreement between General and the Company also resulted in the
repayment  of  revolving   financing  supplied  by  General  in  the  amount  of
$1,764,000, the termination of the existing supply agreement between the Company
and General and the termination of other related agreements. Concurrent with the
termination  of the supply and  related  agreements,  the  Company  and  General
entered into a marketing  agreement whereby General agreed to continue to supply
Big O branded  tires to the Company.  In January  1994,  the Company and General
agreed to terminate the marketing agreement.

     In June 1993, the Company sold 93,333 shares of the Company's  Common Stock
to an  unaffiliated  person at a price of $12.75 per share.  After deducting the
concession paid to the broker-dealer  that placed the shares and after deducting
the expenses of the offering, the Company realized approximately $1,100,000 from
the sale of the shares. The Company used approximately $788,000 of such proceeds
to satisfy  obligations related to the Company's 1988 acquisition of Big O Tires
of Louisville,  Inc. The balance of the net proceeds of  approximately  $312,000
was used by the Company for general corporate purposes.

                         DOCUMENTS INCORPORATED BY REFERENCE
   
     The following documents previously filed by the Company with the Securities
and Exchange Commission are incorporated herein by reference:  (i) the Company's
Annual  Report  on Form  10-K  for the  year  ended  December  31,  1994 and the
amendment  thereto;  (ii) the Company's  Quarterly  Reports on Form 10-Q for the
quarters  ended March 31, 1995,  June 30, 1995 and September 30, 1995; and (iii)
the  Company's  Current  Reports on Form 8-K and Form 8-K/A dated April 6, 1995,
April 13, 1995, June 5, 1995, June 9, 1995, July 25, 1995, July 27, 1995, August
17, 1995,  September 5, 1995,  October 4, 1995,  October 18, 1995,  November 17,
1995 and December  15,  1995.  All  documents  filed by the Company  pursuant to
Section 13(a) or 15(d) of the Securities  Exchange Act of 1934 after the date of
this Proxy  Statement and prior to the Special  Meeting (or any  adjournments or
postponements  thereof)  shall be deemed  to be  incorporated  into  this  Proxy
Statement by  reference  and to be a part hereof from the date of filing of such
documents.
    


                                       66
<PAGE>

     This proxy  statement  is  accompanied  by a copy of the  Company's  Annual
Report on Form 10-K,  as amended,  for the fiscal year ended  December 31, 1994.
The Company  will provide  without  charge to each person to whom a copy of this
Proxy  Statement  has been  delivered,  on the  written or oral  request of such
person, by first class mail or equally prompt means,  within one business day of
the receipt of such request,  copies of the Company's  Quarterly  Report on Form
10-Q for the quarter ended September 30, 1995, that has been incorporated herein
by  reference  and copies of any  document  filed as an exhibit to the  Schedule
13E-3 and not included in this Proxy Statement.  Requests for such copies should
be directed to Beth Hayne, Director,  Investor Relations,  at the Company at its
principal offices, 11755 East Peakview Avenue, Englewood,  Colorado 80011, or by
telephone at (303) 790-2800.  Such requests should be made by ------------------
to ensure delivery prior to the Special Meeting.

                                STOCKHOLDER PROPOSALS
   
     It is  currently  anticipated  that the  Company's  next annual  meeting of
stockholders  will occur after the Effective Time and  accordingly the Company's
existing stockholders will not be entitled to participate in such meeting unless
the Merger is not consummated.  If the Merger is not  consummated,  proposals of
stockholders  intended  to be  presented  at  the  next  annual  meeting  of the
Company's  stockholders must be received by the Company within a reasonable time
prior to the mailing of the proxy  statement  for such meeting but no later than
- ----------------, 1996.
    
                              By Order of the Board of Directors

                              Susan D. Hendee, Assistant Secretary
   
Englewood, Colorado
- ------------, 1996
    

                                       67
<PAGE>


                                PRELIMINARY COPY
                                      PROXY

                                BIG O TIRES, INC.
                    PROXY SOLICITED BY THE BOARD OF DIRECTORS
                     FOR THE SPECIAL MEETING OF STOCKHOLDERS
                           TO BE HELD __________, 1996


     The undersigned hereby  constitutes and appoints John E. Siipola,  Horst K.
Mehlfeldt,  Steven P. Cloward,  and each of them, the true and lawful  attorneys
and proxies of the undersigned  with full power of substitution and appointment,
for and in the name, place and stead of the undersigned,  to act for and to vote
all of the undersigned's shares of common stock of Big O Tires, Inc. ("Company")
at  the  Special  Meeting  of  Stockholders  to  be  held  at  _________________
_________________________ Colorado __________ on _____________, 1996, at ______:
__.m., Mountain Standard Time, and at all adjournments thereof for the following
purposes:

     1.   Approval of the Plan of Merger dated July 24, 1995, as amended, by and
among the Company, BOTI Holdings, Inc. and BOTI Acquisition Corp. and the Merger
of BOTI Acquisition Corp. into the Company, all as described in the accompanying
Proxy Statement.

          [  ] FOR       [  ] AGAINST        [  ] ABSTAIN FROM VOTING

     2. In their discretion,  the Proxies are authorized to vote upon such other
business as lawfully may come before the meeting.

     The  undersigned  hereby  revokes any proxies as to said shares  heretofore
given by the  undersigned  and ratifies and confirms all that said attorneys and
proxies lawfully may do by virtue hereof.

     THE SHARES  REPRESENTED  BY THIS PROXY  WILL BE VOTED AS  SPECIFIED.  IF NO
SPECIFICATION  IS MADE, THEN THE SHARES  REPRESENTED BY THIS PROXY WILL BE VOTED
AT THE MEETING FOR APPROVAL OF THE MERGER.

     It is understood that this proxy confers discretionary authority in respect
to matters not known or  determined  at the time of the mailing of the Notice of
Special Meeting of Stockholders  to the  undersigned.  The proxies and attorneys
intend to vote the shares represented by this proxy on such matters,  if any, as
determined by the Board of Directors.

     The  undersigned  hereby  acknowledges  receipt  of the  Notice of  Special
Meeting of Shareholders and the Proxy Statement furnished therewith.

                         Dated and Signed:

                         __________________________________________, 1996

                         -------------------------------------------

                         -------------------------------------------

                         Signature(s)  should  agree with the name(s)  stenciled
                         hereon. Executors,  administrators,  trustee, guardians
                         and   attorneys   should  so  indicate   when  signing.
                         Attorneys should submit powers of attorney


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