CONSECO INC ET AL
8-K, 1996-12-17
ACCIDENT & HEALTH INSURANCE
Previous: CONSECO INC ET AL, S-8, 1996-12-17
Next: CONSECO INC ET AL, S-4, 1996-12-17






                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549



                                    FORM 8-K

              Current Report Pursuant to Section 13 or 15(d) of the
                         Securities Exchange Act of 1934

                         Date of Report: December 15, 1996



                                  CONSECO, INC.

                             State of Incorporation:
                                     Indiana


       Commission File Number                     IRS Employer Id. Number
            No. 1-9250                                 No. 35-1468632


                     Address of Principal Executive Offices:
                         11825 North Pennsylvania Street
                              Carmel, Indiana 46032

                                  Telephone No.
                                 (317) 817-6100



J:\8K82396\COVER.


<PAGE>




                         CONSECO, INC. AND SUBSIDIARIES





ITEM 5.  OTHER EVENTS.

     On December 15,  1996,  Conseco,  Inc.  ("Conseco")  and Pioneer  Financial
Services,  Inc.  ("PFS"),  a  provider  of health and life  insurance  products,
entered  into  a  merger   agreement  whereby   Conseco  will  acquire  PFS  for
approximately  $477 million.  In the merger,  each of the issued and outstanding
shares of PFS  common  stock  would be  converted  into the  right to  receive a
fraction of a share of Conseco  common stock having a value  between  $25.00 and
$28.00,  depending on the average  closing price of Conseco  common stock in the
ten trading days immediately  preceding the second trading day prior to closing.
PFS' outstanding  convertible  subordinated  notes would become convertible into
shares of Conseco  common stock on an equivalent  basis.  The total value of the
transaction  would be  approximately  $477  million,  including  $417 million to
purchase  PFS' 16.7 million  common shares and  equivalents,  and $60 million to
retire bank debt and pay other costs.  Under the merger agreement,  PFS would be
merged into Conseco, with Conseco being the surviving corporation. Completion of
the transaction,  which is subject to customary terms and conditions,  including
approval by the stockholders of PFS and regulatory approvals, is expected within
180 days.


     On December 17, 1996, Conseco completed its merger with American Travellers
Corporation  ("ATC").  In the merger, each outstanding share of ATC common stock
was  converted  into the right to receive  .5836  of a share of  Conseco  common
stock.

                                        2

<PAGE>


                         CONSECO, INC. AND SUBSIDIARIES





ITEM 7.    FINANCIAL STATEMENTS, PRO FORMA FINANCIAL INFORMATION AND EXHIBITS.


       (c)   EXHIBITS

             2.9    Agreement and Plan of Merger dated as of December 15,
                    1996, by and among Conseco, Inc., Rock Acquisition 
                    Company and Pioneer Financial Services, Inc. 


                                        3

<PAGE>

                         CONSECO, INC. AND SUBSIDIARIES




                                    SIGNATURE

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.



Date: December 15, 1996

                                          CONSECO, INC.




                                          By: /s/ ROLLIN M. DICK
                                              ------------------ 
                                              Rollin M. Dick
                                              Executive Vice President
                                                 and Chief Financial Officer


J:\8K82396\BODY.896

                                        4



- -------------------------------------------------------------------------------



                          AGREEMENT AND PLAN OF MERGER


                          DATED AS OF DECEMBER 15, 1996


                                  By and Among


                                 CONSECO, INC.,


                            ROCK ACQUISITION COMPANY


                                       and


                        PIONEER FINANCIAL SERVICES, INC.






- -------------------------------------------------------------------------------




<PAGE>




                                TABLE OF CONTENTS

<TABLE>
<CAPTION>
                                                                                                               Page
                                                                                                               ----


                                    ARTICLE I
                <S>       <C>                                                                                  <C>    

                  THE MERGER....................................................................................  1
                  1.1      The Merger...........................................................................  1
                  1.2      Closing............................................................................... 1
                  1.3      Effective Time.......................................................................  2
                  1.4      Certificate of Incorporation.........................................................  2
                  1.5      By-Laws..............................................................................  2
                  1.6      Directors............................................................................  2
                  1.7      Officers.............................................................................  2
                  1.8      Conversion of RAC Shares.............................................................  2
                  1.9      Conversion of Shares ................................................................  2
                  1.10     Exchange of Certificates.............................................................  3
                  1.11     Treatment of Convertible Subordinated Notes..........................................  6

                                   ARTICLE II

                  REPRESENTATIONS AND WARRANTIES OF THE COMPANY.................................................  6
                  2.1      Organization, Standing and Corporate Power...........................................  6
                  2.2      Capital Structure....................................................................  6
                  2.3      Authority; Noncontravention..........................................................  7
                  2.4      SEC Documents........................................................................  8
                  2.5      Absence of Certain Changes or Events.................................................  9
                  2.6      Absence of Changes in Benefit Plans.................................................. 10
                  2.7      Benefit Plans........................................................................ 10
                  2.8      Taxes................................................................................ 11
                  2.9      No Excess Parachute Payments; Section 162(m) of
                           the Code............................................................................. 12
                  2.10     Voting Requirements.................................................................. 12
                  2.11     Compliance with Applicable Laws...................................................... 12
                  2.12     Opinion of Financial Advisor......................................................... 14
                  2.13     Brokers.............................................................................. 14

                                   ARTICLE III

                  REPRESENTATIONS AND WARRANTIES OF CONSECO AND RAC............................................. 14
                  3.1      Organization, Standing and Corporate Power........................................... 14
                  3.2      Conseco Capital Structure............................................................ 15
                  3.3      Authority; Noncontravention.......................................................... 15
                  3.4      SEC Documents........................................................................ 17
                  3.5      Absence of Certain Changes or Events................................................. 17
                  3.6      Compliance with Applicable Laws...................................................... 18
                  3.7      No Prior Activities.................................................................. 19
                  3.8      Brokers.............................................................................. 19
                  3.9      Voting Requirements.................................................................. 19

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                    i

<PAGE>



                                   ARTICLE IV

                  ADDITIONAL AGREEMENTS......................................................................... 20
                  4.1      Preparation of Form S-4 and the Proxy Statement;
                           Information Supplied................................................................. 20
                  4.2      Meeting of Stockholders.............................................................. 21
                  4.3      Letter of the Company's Accountants.................................................. 21
                  4.4      Letter of Conseco's Accountants...................................................... 21
                  4.5      Access to Information; Confidentiality............................................... 22
                  4.6      Commercially Reasonable Efforts...................................................... 22
                  4.7      Public Announcements................................................................. 22
                  4.8      Acquisition Proposals................................................................ 22
                  4.9      Fiduciary Duties..................................................................... 23
                  4.10     Consents, Approvals and Filings...................................................... 24
                  4.11     Certain Fees......................................................................... 24
                  4.12     Affiliates and Certain Stockholders.................................................. 25
                  4.13     NYSE Listing......................................................................... 26
                  4.14     Stockholder Litigation............................................................... 26
                  4.15     Indemnification...................................................................... 26
                  4.16     Stock Options ....................................................................... 27
                  4.17     Officers' Certificates Relating to Tax Treatment. ................................... 27
                  4.18     Severance and Other Payments ........................................................ 28
                  4.19     Employment Agreement................................................................. 28
                  4.20     Existing Employment Agreements....................................................... 28

                                    ARTICLE V

                  COVENANTS RELATING TO CONDUCT OF BUSINESS PRIOR TO MERGER..................................... 28
                  5.1      Conduct of Business by the Company................................................... 28
                  5.2      Conduct of Business by Conseco....................................................... 31
                  5.3      Other Actions ....................................................................... 31
                  5.4      Conduct of Business of RAC........................................................... 31

                                   ARTICLE VI

                  CONDITIONS PRECEDENT.......................................................................... 32
                  6.1      Conditions to Each Party's Obligation To Effect
                           the Merger........................................................................... 32
                  6.2      Conditions to Obligations of Conseco and RAC......................................... 33
                  6.3      Conditions to Obligation of the Company.............................................. 34

                                   ARTICLE VII

                  TERMINATION, AMENDMENT AND WAIVER............................................................. 35
                  7.1      Termination.......................................................................... 35
                  7.2      Effect of Termination................................................................ 35
                  7.3      Amendment............................................................................ 36
                  7.4      Extension; Waiver.................................................................... 36
                  7.5      Procedure for Termination, Amendment,   Extension
                           or Waiver............................................................................ 36

                                  ARTICLE VIII

                  SURVIVAL OF PROVISIONS........................................................................ 36
                  8.1      Survival............................................................................. 36

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                    ii

<PAGE>



                                   ARTICLE IX

                  NOTICES....................................................................................... 36
                  9.1      Notices.............................................................................. 36

                                    ARTICLE X

                  MISCELLANEOUS................................................................................. 37
                  10.1      Entire Agreement.................................................................... 37
                  10.2      Expenses............................................................................ 38
                  10.3      Counterparts ....................................................................... 38
                  10.4      No Third Party Beneficiary.......................................................... 38
                  10.5      Governing Law....................................................................... 38
                  10.6      Assignment; Binding Effect.......................................................... 38
                  10.7      Enforcement..........................................................................38
                  10.8      Headings, Gender, etc............................................................... 38
                  10.9      Invalid Provisions.................................................................. 39


</TABLE>

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                   iii

<PAGE>



                          AGREEMENT AND PLAN OF MERGER

         THIS AGREEMENT AND PLAN OF MERGER (the "Agreement") is made and entered
into as of December 15, 1996 by and among CONSECO,  INC., an Indiana corporation
("Conseco"),  ROCK ACQUISITION  COMPANY, a Delaware corporation and wholly-owned
subsidiary of Conseco ("RAC"), and PIONEER FINANCIAL SERVICES,  INC., a Delaware
corporation (the "Company").

                                    PREAMBLE

         WHEREAS,  the  respective  Boards of Directors of Conseco,  RAC and the
Company  have  approved  the merger of RAC with and into the  Company,  upon the
terms and subject to the conditions set forth herein; and

         WHEREAS,   Conseco,   RAC  and  the  Company  desire  to  make  certain
representations,  warranties,  covenants and agreements in connection  with such
merger and also to prescribe various conditions to such merger;

         NOW, THEREFORE, in consideration of the mutual covenants and agreements
set forth in this Agreement, and for other good and valuable consideration,  the
receipt and  sufficiency  of which are hereby  acknowledged,  the parties hereto
agree as follows:


                                    ARTICLE I

                                   THE MERGER

         1.1 The Merger.  Subject to the terms and conditions of this Agreement,
at the Effective Time (as such term is defined in Section 1.3 hereof), RAC shall
be merged with and into the Company (the "Merger"), in a transaction intended to
qualify as a tax-free  reorganization under Section 368(a)(2)(E) of the Internal
Revenue Code of 1986, as amended (the "Code"),  in accordance  with the Delaware
General  Corporation Law (the "DGCL"),  and the separate corporate  existence of
RAC shall cease and the Company  shall  continue  as the  surviving  corporation
under the laws of the State of Delaware (the "Surviving  Corporation")  with all
the rights, privileges, immunities and powers, and subject to all the duties and
liabilities, of a corporation organized under the DGCL.

         1.2 Closing.  Unless this Agreement  shall have been terminated and the
transactions  herein  contemplated shall have been abandoned pursuant to Section
7.1, and subject to the  satisfaction  or waiver of the  conditions set forth in
Article VI, the closing of the Merger  (the  "Closing")  will take place at 9:00
a.m.  on the  second  business  day  following  the date on which the last to be
fulfilled or waived of the conditions set forth in Article VI shall be fulfilled
or waived in accordance with this Agreement (the "Closing Date"),  at the office
of Conseco in Carmel,  Indiana,  unless another date, time or place is agreed to
in writing by the parties hereto.

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         1

<PAGE>




         1.3 Effective  Time. The parties hereto will file with the Secretary of
State of the State of  Delaware  (the  "Delaware  Secretary  of  State")  on the
Closing  Date (or on such  other date as Conseco  and the  Company  may agree) a
certificate of merger executed in accordance with the relevant provisions of the
DGCL and  make all  other  filings  or  recordings  required  under  the DGCL in
connection with the Merger. The Merger shall become effective upon the filing of
the certificate of merger with the Delaware Secretary of State, or at such later
time as is specified in the certificate of merger (the "Effective Time").

         1.4 Certificate of  Incorporation.  The Certificate of Incorporation of
the Company,  as in effect immediately prior to the Effective Time, shall be the
Certificate  of  Incorporation  of the Surviving  Corporation  until  thereafter
amended as provided by law.

         1.5 By-Laws. The By-Laws of the Company, as in effect immediately prior
to the Effective Time, shall be the By-Laws of the Surviving  Corporation  until
thereafter amended as provided by law.

         1.6      Directors.  The directors of RAC at the Effective Time
shall be the directors of the Surviving Corporation.

         1.7      Officers.  The officers of RAC at the Effective Time
shall be the officers of the Surviving Corporation.

         1.8 Conversion of RAC Shares.  Each share of common stock of RAC issued
and outstanding  immediately prior to the Effective Time shall, by virtue of the
Merger and without any action on the part of the holder  thereof,  be  converted
into and become one validly issued, fully paid and nonassessable share of common
stock of the Surviving Corporation.

         1.9 Conversion of Shares. (a) Outstanding Shares. Each of the shares of
common  stock,  $1.00 par  value,  of the  Company  (the  "Shares")  issued  and
outstanding  immediately  prior to the Effective Time (other than Shares held as
treasury  shares by the Company)  shall, by virtue of the Merger and without any
action on the part of the holder  thereof,  be converted into a right to receive
(i) if the Conseco  Share Price (as defined  below) is greater  than or equal to
$56.00 per share and less than or equal to $62.75 per share, 0.4464 of a validly
issued,  fully paid and nonassessable share of common stock,  without par value,
of Conseco  ("Conseco  Common  Stock"),  (ii) if the Conseco Share Price is less
than $56.00 per share, the fraction  (rounded to the nearest ten- thousandth) of
a share of Conseco  Common Stock  determined  by dividing  $25.00 by the Conseco
Share  Price or (iii) if the  Conseco  Share  Price is greater  than  $62.75 per
share,  the  fraction  (rounded  to the  nearest  ten-thousandth)  of a share of
Conseco Common Stock  determined by dividing  $28.01 by the Conseco Share Price.
The "Conseco Share Price" shall be equal to the average of the closing prices of
the  Conseco  Common  Stock on the New York Stock  Exchange  ("NYSE")  Composite
Transactions Reporting System,

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         2

<PAGE>



as reported  in The Wall Street  Journal,  for the 10 trading  days  immediately
preceding the second trading day prior to the Effective Time. The Conseco Common
Stock to be issued to holders of Shares in accordance  with this Section and any
cash to be paid in accordance with Section 1.10 in lieu of fractional  shares of
Conseco Common Stock are referred to collectively as the "Merger Consideration".

         (b)  Treasury  Shares.  Each Share issued and  outstanding  immediately
prior to the  Effective  Time  which  is then  held as a  treasury  share by the
Company  immediately  prior to the Effective Time shall, by virtue of the Merger
and without any action on the part of the  Company,  be canceled and retired and
cease to exist, without any conversion thereof.

         (c) Impact of Stock Splits,  etc. In the event of any change in Conseco
Common Stock between the date of this  Agreement  and the Effective  Time of the
Merger   by   reason  of  any  stock   split,   stock   dividend,   subdivision,
reclassification, recapitalization, combination, exchange of shares or the like,
the  number  and class of  shares  of  Conseco  Common  Stock to be  issued  and
delivered  in the Merger in exchange for each  outstanding  Share as provided in
this  Agreement  and the  calculation  of all share prices  provided for in this
Agreement shall be proportionately adjusted.

         (d)  Treatment of Company Stock  Options.  From and after the Effective
Time,  each  outstanding  unexpired  stock option  ("Company  Stock  Option") to
purchase  Shares which has been granted  pursuant to the Company's  Nonqualified
Stock Option Plan, as amended to the date hereof,  or the Company's 1994 Omnibus
Stock  Incentive  Program,  as amended  to the date  hereof  (collectively,  the
"Company  Stock  Plans"),  shall be fully vested and  exercisable,  for the same
aggregate  consideration  payable to exercise such Company Stock Option, for the
number of shares of  Conseco  Common  Stock  which the  holder  would  have been
entitled to receive at the Effective  Time if such Company Stock Option had been
fully vested and exercised for Shares prior to the Effective Time, and otherwise
on the same terms and  conditions  as were  applicable  under the Company  Stock
Plans and the underlying stock option agreement.

         1.10 Exchange of Certificates.  (a) Exchange Agent. As of the Effective
Time, Conseco shall deposit with its transfer agent and registrar (the "Exchange
Agent"), for the benefit of the holders of Shares, certificates representing the
shares of Conseco  Common  Stock to be issued to holders of Shares  pursuant  to
Section 1.9(a) (such certificates,  together with any dividends or distributions
with respect to such certificates, being hereinafter referred to as the "Payment
Fund").

         (b) Exchange  Procedures.  As soon as  practicable  after the Effective
Time,  each holder of an  outstanding  certificate or  certificates  which prior
thereto  represented  Shares shall, upon surrender to the Exchange Agent of such
certificate or  certificates  and acceptance  thereof by the Exchange  Agent, be
entitled to a certificate representing that number of whole shares

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         3

<PAGE>



of Conseco Common Stock (and cash in lieu of fractional shares of Conseco Common
Stock as contemplated by this Section 1.10) which the aggregate number of Shares
previously  represented by such  certificate or certificates  surrendered  shall
have been converted into the right to receive pursuant to Section 1.9(a) of this
Agreement.  The Exchange Agent shall accept such  certificates  upon  compliance
with such  reasonable  terms and  conditions as the Exchange Agent may impose to
effect an orderly exchange thereof in accordance with normal exchange practices.
If the  consideration to be paid in the Merger (or any portion thereof) is to be
delivered  to any person  other  than the  person in whose name the  certificate
representing Shares surrendered in exchange therefor is registered,  it shall be
a condition  to such  exchange  that the  certificate  so  surrendered  shall be
properly  endorsed  or  otherwise  be in proper form for  transfer  and that the
person  requesting such exchange shall pay to the Exchange Agent any transfer or
other taxes required by reason of the payment of such  consideration to a person
other  than the  registered  holder  of the  certificate  surrendered,  or shall
establish to the  satisfaction of the Exchange Agent that such tax has been paid
or is not  applicable.  After the  Effective  Time,  there  shall be no  further
transfer  on the records of the Company or its  transfer  agent of  certificates
representing  Shares and if such  certificates  are presented to the Company for
transfer, they shall be canceled against delivery of the Merger Consideration as
hereinabove provided. Until surrendered as contemplated by this Section 1.10(b),
each  certificate  representing  Shares  (other than  certificates  representing
Shares to be canceled in accordance with Section 1.9(b)), shall be deemed at any
time after the Effective  Time to represent  only the right to receive upon such
surrender the Merger Consideration payable with respect to such Shares,  without
any interest  thereon,  as contemplated by Section 1.9. No interest will be paid
or will accrue on any cash payable as Merger Consideration.

         (c) Letter of Transmittal. Promptly after the Effective Time (but in no
event more than five business days thereafter),  the Surviving Corporation shall
require the Exchange  Agent to mail to each record holder of  certificates  that
immediately  prior to the  Effective  Time  represented  Shares  which have been
converted  pursuant  to  Section  1.9,  a form  of  letter  of  transmittal  and
instructions  for  use in  surrendering  such  certificates  and  receiving  the
consideration  to which such  holder  shall be  entitled  therefor  pursuant  to
Section 1.9.

         (d) Distributions with Respect to Unexchanged Shares.  No
dividends or other  distributions  with  respect to Conseco  Common Stock with a
record  date  after  the  Effective  Time  shall  be paid to the  holder  of any
certificate  that  immediately  prior to the Effective Time  represented  Shares
which have been  converted  pursuant to Section  1.9,  until the  surrender  for
exchange  of such  certificate  in  accordance  with this  Article I.  Following
surrender  for  exchange  of any such  certificate,  there  shall be paid to the
holder of such certificate, without interest, (i) at the time of such surrender,
the amount of dividends or other
G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         4

<PAGE>



distributions  with a record date after the Effective Time theretofore paid with
respect to the number of whole  shares of  Conseco  Common  Stock into which the
Shares  represented by such certificate  immediately prior to the Effective Time
were  converted  pursuant to Section  1.9, and (ii) at the  appropriate  payment
date,  the amount of dividends or other  distributions  with a record date after
the  Effective  Time,  but  prior to such  surrender,  and with a  payment  date
subsequent  to such  surrender,  payable  with  respect to such whole  shares of
Conseco Common Stock.

         (e) No Further  Ownership  Rights in Shares.  The Merger  Consideration
paid upon the  surrender  for exchange of  certificates  representing  Shares in
accordance  with the terms of this Article I shall be deemed to have been issued
and paid in full satisfaction of all rights pertaining to the Shares theretofore
represented  by  such   certificates,   subject,   however,   to  the  Surviving
Corporation's  obligation  (if  any) to pay any  dividends  or  make  any  other
distributions with a record date prior to the Effective Time which may have been
declared  by the  Company on such  Shares in  accordance  with the terms of this
Agreement or prior to the date of this  Agreement and which remain unpaid at the
Effective Time.

         (f) No Fractional  Shares.  (i) No certificates  or scrip  representing
fractional shares of Conseco Common Stock shall be issued upon the surrender for
exchange  of  certificates   that  immediately   prior  to  the  Effective  Time
represented  Shares which have been converted  pursuant to Section 1.9, and such
fractional  share interests will not entitle the owner thereof to vote or to any
rights of a shareholder of Conseco.

         (ii)  Notwithstanding  any other  provisions  of this  Agreement,  each
holder of Shares who would otherwise have been entitled to receive a fraction of
a share of Conseco  Common  Stock (after  taking into  account all  certificates
delivered  by such  holder)  shall  receive,  in  lieu  thereof,  cash  (without
interest)  in an  amount  equal to such  fractional  part of a share of  Conseco
Common Stock multiplied by the Conseco Share Price.

         (g)  Termination of Payment Fund. Any portion of the Payment Fund which
remains undistributed to the holders of the certificates representing Shares for
120 days after the  Effective  Time shall be delivered to Conseco,  upon demand,
and any holders of Shares who have not theretofore  complied with this Article I
shall thereafter look only to Conseco and only as general  creditors thereof for
payment of their claim for the cash portion of any Merger  Consideration and any
dividends or distributions with respect to Conseco Common Stock.

         (h) No  Liability.  Neither  Conseco  nor the  Exchange  Agent shall be
liable to any person in respect of any cash, shares,  dividends or distributions
payable from the Payment Fund  delivered  to a public  official  pursuant to any
applicable  abandoned  property,  escheat or similar  law.  If any  certificates
representing  Shares shall not have been  surrendered  prior to five years after
the Effective Time (or immediately prior to such

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         5

<PAGE>



earlier date on which any Merger  Consideration  in respect of such  certificate
would otherwise escheat to or become the property of any Governmental Entity (as
defined in Section  2.3)),  any such cash,  shares,  dividends or  distributions
payable  in respect  of such  certificate  shall,  to the  extent  permitted  by
applicable law, become the property of the Surviving Corporation, free and clear
of all claims or interest of any person previously entitled thereto.

         1.11 Treatment of Convertible  Subordinated  Notes.  In accordance with
Section  10.9 of the  Indenture  dated as of March 27, 1996 with  respect to the
Company's  6-1/2%  Convertible  Subordinated  Notes due 2003  (the  "Convertible
Notes"), at the Effective Time each Convertible Note shall automatically  become
convertible  into the number of shares of Conseco  Common Stock which the holder
of such  Convertible  Note would have been  entitled to receive in the Merger if
the holder had converted the Convertible Note into Shares immediately before the
Effective Time.

                                   ARTICLE II

                  REPRESENTATIONS AND WARRANTIES OF THE COMPANY

         The  Company  hereby  represents  and  warrants  to Conseco  and RAC as
follows:

         2.1  Organization,  Standing and Corporate  Power. The Company and each
subsidiary of the Company is a corporation duly organized,  validly existing and
in good standing under the laws of the  jurisdiction in which it is incorporated
and has the requisite  corporate power and authority to carry on its business as
now being  conducted.  The  Company and each  subsidiary  of the Company is duly
qualified  or  licensed  to  do  business  and  is  in  good  standing  in  each
jurisdiction  in which the nature of its business or the ownership or leasing of
its properties makes such qualification or licensing necessary.  The Company has
delivered  to  Conseco  complete  and  correct  copies  of  its  Certificate  of
Incorporation and Bylaws, as amended to the date of this Agreement.

         2.2 Capital  Structure.  The  authorized  capital  stock of the Company
consists of (i) 30,000,000  Shares and (ii) 5,000,000 shares of preferred stock,
no par value (the "Preferred  Stock").  At the close of business on December 13,
1996: (i) 12,733,467  Shares were issued and outstanding,  1,863,190 Shares were
reserved  for  issuance  pursuant to  outstanding  Company  Stock  Options,  and
4,312,500  Shares were reserved for issuance upon  conversion of the outstanding
Convertible  Notes and (ii) no shares of Preferred  Stock were  outstanding  and
18,909,157  shares of Series A Junior Preferred Stock were reserved for issuance
under the Rights Agreement dated as of December 12, 1990 between the Company and
First Chicago Trust Company of New York (the "Rights Agreement").  Except as set
forth above, at the close of business on December 13, 1996, no shares of capital
stock or other equity securities of

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         6

<PAGE>



the Company were issued,  reserved for issuance or outstanding.  All outstanding
shares of capital  stock of the Company  are, and all shares which may be issued
pursuant to the Company Stock Plan or any outstanding Company Stock Options will
be, when issued, duly authorized,  validly issued,  fully paid and nonassessable
and not subject to preemptive rights. Except for $86,250,000 principal amount of
Convertible  Notes,  no bonds,  debentures,  notes or other  indebtedness of the
Company  or any  subsidiary  of  the  Company  having  the  right  to  vote  (or
convertible into, or exchangeable  for,  securities having the right to vote) on
any matters on which the  stockholders  of the Company or any  subsidiary of the
Company may vote are issued or  outstanding.  Except as disclosed in Section 2.2
of the Disclosure Schedule dated the date hereof and delivered by the Company to
Conseco concurrently herewith (the "Disclosure  Schedule"),  all the outstanding
shares of capital  stock of each  subsidiary  of the Company  have been  validly
issued and are fully paid and nonassessable and are owned by the Company, by one
or more  subsidiaries  of the  Company  or by the  Company  and one or more such
subsidiaries,   free  and  clear  of  all  pledges,   claims,   liens,  charges,
encumbrances   and  security   interests  of  any  kind  or  nature   whatsoever
(collectively,  "Liens")  except as may be provided by law.  Except as set forth
above or in Section 2.2 of the Disclosure Schedule,  neither the Company nor any
subsidiary of the Company has any outstanding option,  warrant,  subscription or
other right,  agreement or commitment  which either (i) obligates the Company or
any subsidiary of the Company to issue, sell or transfer,  repurchase, redeem or
otherwise  acquire or vote any shares of the capital stock of the Company or any
subsidiary of the Company or (ii)  restricts  the transfer of Shares.  Except as
disclosed in Section 2.2 of the Disclosure  Schedule,  no issued and outstanding
Shares are owned by the Company's subsidiaries.

         2.3  Authority;   Noncontravention.   The  Company  has  the  requisite
corporate  power and authority to enter into this Agreement and,  subject to the
approval of its  stockholders as set forth in Section 6.1(a) with respect to the
consummation of the Merger, to consummate the transactions  contemplated by this
Agreement.  The execution and delivery of this  Agreement by the Company and the
consummation by the Company of the  transactions  contemplated  hereby have been
duly  authorized by all necessary  corporate  action on the part of the Company,
subject,  in the case of the Merger,  to the approval of its stockholders as set
forth in Section 6.1(a).  This Agreement has been duly executed and delivered by
the Company and, assuming that this Agreement  constitutes the valid and binding
agreement of Conseco, constitutes a valid and binding obligation of the Company,
enforceable  against the Company in accordance  with its terms,  except that the
enforcement   thereof   may   be   limited   by  (a)   bankruptcy,   insolvency,
reorganization,  moratorium or similar laws now or hereafter in effect  relating
to creditor's rights generally and (b) general  principles of equity (regardless
of whether  enforceability  is  considered in a proceeding at law or in equity).
Except as disclosed in Section 2.3 of the Disclosure Schedule, the execution and
delivery of this Agreement do not, and the

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         7

<PAGE>



consummation of the  transactions  contemplated by this Agreement and compliance
with the provisions  hereof will not, (i) conflict with any of the provisions of
the  Certificate  of  Incorporation  or Bylaws of the Company or the  comparable
documents of any  subsidiary  of the Company,  (ii) subject to the  governmental
filings and other matters referred to in the following sentence,  conflict with,
result in a breach of or default  (with or without  notice or lapse of time,  or
both)  under,  or  give  rise  to  a  right  of  termination,   cancellation  or
acceleration  of any obligation or loss of a material  benefit under, or require
the consent of any person  under,  any  indenture  or other  agreement,  permit,
concession, franchise, license or similar instrument or undertaking to which the
Company or any of its  subsidiaries is a party or by which the Company or any of
its subsidiaries or any of their assets is bound or affected, (iii) give rise to
any rights under the Rights  Agreement or entitle any holder of rights under the
Rights  Agreement to exercise  such rights or (iv)  subject to the  governmental
filings and other matters referred to in the following sentence,  contravene any
law,  rule or  regulation  of any state or of the United States or any political
subdivision  thereof or  therein,  or any  order,  writ,  judgment,  injunction,
decree,  determination  or award  currently in effect.  No consent,  approval or
authorization  of, or declaration or filing with, or notice to, any governmental
agency or  regulatory  authority (a  "Governmental  Entity")  which has not been
received or made,  is required to be made by the Company or with  respect to the
Company or any of its subsidiaries in connection with the execution and delivery
of this  Agreement  by the  Company or the  consummation  by the  Company of the
transactions  contemplated  hereby,  except  for (i)  the  filing  of  premerger
notification   and  report  forms  under  the   Hart-Scott-   Rodino   Antitrust
Improvements  Act of 1976,  as  amended  (the "HSR  Act"),  with  respect to the
Merger, (ii) the filings and/or notices required under the insurance laws of the
jurisdictions  set forth in Section 2.3 of the  Disclosure  Schedule,  (iii) the
filing with the SEC of (x) a proxy  statement  relating  to the  approval by the
stockholders of the Company of the Merger (such proxy  statement,  as amended or
supplemented  from time to time,  the "Proxy  Statement"),  and (y) such reports
under the Securities  Exchange Act of 1934, as amended (the "Exchange  Act"), as
may  be  required  in  connection  with  this  Agreement  and  the  transactions
contemplated  by this  Agreement,  (iv) the filing of the  certificate of merger
with the Delaware Secretary of State and appropriate documents with the relevant
authorities  of other  states in which the Company is  qualified to do business,
(v) such other consents,  approvals,  authorizations,  filings or notices as are
set forth in Section  2.3 of the  Disclosure  Schedule  and (vi) any  applicable
filings under state anti-takeover laws.

         2.4 SEC  Documents.  (i) The  Company has filed all  required  reports,
schedules,  forms,  statements and other documents with the SEC since January 1,
1995 (such reports, schedules, forms, statements and other documents,  including
the  exhibits  thereto and  documents  incorporated  therein by  reference,  are
hereinafter  referred to as the "SEC  Documents");  (ii) as of their  respective
dates, the SEC Documents complied with the requirements of the

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         8

<PAGE>



Securities Act of 1933, as amended (the "Securities  Act"), or the Exchange Act,
as the  case  may be,  and the  rules  and  regulations  of the SEC  promulgated
thereunder applicable to such SEC Documents, and none of the SEC Documents as of
such dates contained any untrue statement of a material fact or omitted to state
a material fact required to be stated  therein or necessary in order to make the
statements  therein,  in light of the circumstances  under which they were made,
not misleading;  and (iii) the consolidated  financial statements of the Company
included in the SEC  Documents  comply as to form in all material  respects with
applicable  accounting  requirements  and the published rules and regulations of
the SEC with respect  thereto,  have been prepared in accordance  with generally
accepted accounting  principles applied on a consistent basis during the periods
involved  (except as may be  indicated  in the notes  thereto or, in the case of
unaudited  statements,  as permitted by Rule 10-01 of Regulation S-X) and fairly
present,  in all material respects,  the consolidated  financial position of the
Company  and its  consolidated  subsidiaries  as of the  dates  thereof  and the
consolidated  results of their  operations  and cash flows for the periods  then
ended  (subject,  in the  case of  unaudited  quarterly  statements,  to  normal
year-end audit adjustments).

         2.5 Absence of Certain  Changes or Events.  Except as  disclosed in the
SEC Documents  filed and publicly  available prior to the date of this Agreement
(the "Filed SEC Documents") or in Section 2.5 of the Disclosure Schedule,  since
the date of the most recent audited financial  statements  included in the Filed
SEC Documents,  the Company and its  subsidiaries  have conducted their business
only in the ordinary  course,  and there has not been (i) any change which would
have a material adverse effect on the business,  financial  condition or results
of operations  of the Company and its  subsidiaries  taken as a whole,  (ii) any
declaration,  setting  aside or payment of any  dividend  or other  distribution
(whether  in cash,  stock or  property)  with  respect  to any of the  Company's
outstanding  capital stock, (iii) any split,  combination or reclassification of
any of its outstanding capital stock or any issuance or the authorization of any
issuance of any other  securities  in respect of, in lieu of or in  substitution
for  shares of its  outstanding  capital  stock,  (iv) (x) any  granting  by the
Company or any of its subsidiaries to any executive officer or other employee of
the Company or any of its subsidiaries of any increase in  compensation,  except
in the  ordinary  course of business  consistent  with prior  practice or as was
required  under  employment  agreements  or employee,  director or agent benefit
plans in effect as of the date of the most recent audited  financial  statements
included in the Filed SEC  Documents,  (y) any granting by the Company or any of
its subsidiaries to any such executive officer or other employee of any increase
in  severance or  termination  pay,  except in the  ordinary  course of business
consistent  with  prior  practice  or as  was  required  under  any  employment,
severance or termination  agreements in effect as of the date of the most recent
audited  financial  statements  included in the Filed SEC  Documents  or (z) any
entry by the Company or any of its subsidiaries  into any employment,  severance
or termination

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                         9

<PAGE>



agreement with any such executive officer or other employee or (v) any change in
accounting  methods,  principles  or  practices  by  the  Company  or any of its
subsidiaries  materially  affecting  its assets,  liability or business,  except
insofar as may have been required by a change in generally  accepted  accounting
principles.

         2.6 Absence of Changes in Benefit  Plans.  Except as  disclosed  in the
Filed SEC Documents or in Section 2.6 of the Disclosure Schedule, since the date
of the most  recent  audited  financial  statements  included  in the  Filed SEC
Documents,  there has not been any adoption or amendment in any material respect
by the Company or any of its subsidiaries of any collective bargaining agreement
or any Benefit  Plan (as defined in Section  2.7).  Except as  disclosed  in the
Filed SEC Documents or in Section 2.6 of the Disclosure Schedule, there exist no
employment,  consulting,  severance,  termination or indemnification  agreements
between  the  Company  or any of its  subsidiaries  and any  current  or  former
employee, officer or director of the Company or any of its subsidiaries.

         2.7 Benefit Plans. (i) Each "employee pension benefit plan" (as defined
in Section  3(2) of the Employee  Retirement  Income  Security  Act of 1974,  as
amended  ("ERISA"))  (hereinafter a "Pension Plan"),  "employee  welfare benefit
plan" (as defined in Section 3(1) of ERISA)  (hereinafter a "Welfare Plan"), and
each other  plan,  arrangement  or policy  (written  or oral)  relating to stock
options, stock purchases, bonus or incentive compensation, deferred compensation
or  severance,  in each case  maintained  or  contributed  to, or required to be
maintained  or  contributed  to, by the  Company  and its  subsidiaries  for the
benefit of any  present or former  officers,  employees,  agents,  directors  or
independent  contractors  of the  Company  or any of its  subsidiaries  (all the
foregoing  being herein called  "Benefit  Plans") has been  administered  in all
material  respects  in  accordance  with its terms and all  applicable  laws and
regulations. All required contributions to the Benefit Plans have been made. The
Company,  its  subsidiaries  and all the Benefit  Plans are in compliance in all
material  respects with the applicable  provisions of ERISA, the Code, all other
applicable  laws  applicable to the Company's  Benefit Plans and all  applicable
collective bargaining agreements.

         (ii) None of the Company or any other  person or entity  that  together
with the Company is treated as a single employer under Section 414(b),  (c), (m)
or (o) of the Code  (each a  "Commonly  Controlled  Entity")  has  incurred  any
liability  to a  Pension  Plan  covered  by Title IV of  ERISA  (other  than for
contributions not yet due) or to the Pension Benefit Guaranty Corporation (other
than for the payment of premiums not yet due) which liability has not been fully
paid as of the date hereof.

         (iii) No Commonly  Controlled  Entity is required to  contribute to any
"multiemployer  plan"  (as  defined  in  Section  4001(a)(3)  of  ERISA)  or has
withdrawn  from any  multiemployer  plan where such  withdrawal  has resulted or
would result in any "withdrawal  liability"  (within the meaning of Section 4201
of ERISA) that has not been fully paid.


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        10

<PAGE>



         2.8      Taxes.  Except as disclosed in Section 2.8 of the
Disclosure Schedule,

         (i) Each of the Company and its  subsidiaries has filed all tax returns
and reports  required to be filed by it or requests for  extensions to file such
returns or reports have been timely filed, granted and have not expired,  except
to the extent that such  failures  to file or to have  extensions  granted  that
remain in effect  individually  and in the  aggregate  would not have a material
adverse effect on the business,  financial condition or results of operations of
the Company and its subsidiaries  taken as a whole. All tax returns filed by the
Company and each of its  subsidiaries  are complete  and accurate  except to the
extent that such failure to be complete  and accurate  would not have a material
adverse effect on the business,  financial condition or results of operations of
the Company and its  subsidiaries  taken as a whole. The Company and each of its
subsidiaries has paid (or the Company has paid on the subsidiaries'  behalf) all
taxes shown as due on such  returns,  and the most recent  financial  statements
contained in the Filed SEC Documents  reflect reserves which are adequate in all
material  respects for all taxes payable by the Company and its subsidiaries for
all  taxable  periods  and  portions  thereof  accrued  through the date of such
financial statements.

         (ii) No  deficiencies  for any taxes have been  proposed,  asserted  or
assessed against the Company or any of its subsidiaries  that are not adequately
reserved for,  except for  deficiencies  that  individually  or in the aggregate
would not have a material adverse effect on the business, financial condition or
results of operations of the Company and its subsidiaries taken as a whole, and,
except as set forth on Section 2.8 of the Disclosure  Schedule,  no requests for
waivers of the time to assess any such taxes have been  granted or are  pending.
The  Federal  income tax  returns of the  Company  and each of its  subsidiaries
consolidated  in such returns have been  examined by and settled with the United
States Internal Revenue Service,  or the statute of limitations on assessment or
collection  of any  Federal  income  taxes  due from the  Company  or any of its
subsidiaries has expired, through such taxable years as are set forth in Section
2.8 of the Disclosure Schedule.

         (iii) As used in this  Agreement,  "taxes"  shall  include all Federal,
state, local and foreign income, property,  premium, sales, excise,  employment,
payroll,  withholding and other taxes,  tariffs or  governmental  charges of any
nature  whatsoever  and any interest,  penalties and additions to taxes relating
thereto.  As used in this  Agreement,  "tax  returns"  shall include any return,
report,  information  return,  or  other  document  (including  any  related  or
supporting  information)  filed or  required  to be filed with any  governmental
agency, department,  commission, board, bureau, or instrumentality in connection
with the determination, assessment, collection, or administration of any taxes.


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        11

<PAGE>



         2.9 No Excess  Parachute  Payments;  Section  162(m)  of the Code.  (i)
Except as disclosed in Section 2.9 of the Disclosure  Schedule,  any amount that
could be received  (whether in cash or property or the vesting of property) as a
result  of  any  of the  transactions  contemplated  by  this  Agreement  by any
employee,  officer or director of the Company or any of its  affiliates who is a
"disqualified  individual"  (as  such  term  is  defined  in  proposed  Treasury
Regulation  Section  1.280G-1)  under any  employment,  severance or termination
agreement,  other  compensation  arrangement or Benefit Plan currently in effect
would not be  characterized  as an "excess  parachute  payment" (as such term is
defined in Section 280G(b)(1) of the Code).

         (ii) Except as disclosed in Section 2.9 of the Disclosure Schedule, the
disallowance  of a  deduction  under  Section  162(m)  of the Code for  employee
remuneration  will not apply to any amount paid or payable by the Company or any
subsidiary of the Company under any contract, Benefit Plan, program, arrangement
or understanding currently in effect.

         2.10 Voting  Requirements.  The  affirmative  vote of a majority of the
votes cast by the holders of the Shares and  Preferred  Shares  entitled to vote
thereon at the  Stockholders  Meeting with respect to the approval of the Merger
is the only vote of the holders of any class or series of the Company's  capital
stock necessary to approve this Agreement and the  transactions  contemplated by
this Agreement.

         2.11 Compliance  with Applicable  Laws. (i) Each of the Company and its
subsidiaries has in effect all Federal,  state,  local and foreign  governmental
approvals, authorizations, certificates, filings, franchises, licenses, notices,
permits and rights  ("Permits")  necessary  for it to own,  lease or operate its
properties and assets and to carry on its business as now  conducted,  and there
has occurred no default under any such Permit.  Except as disclosed in the Filed
SEC Documents and except with respect to matters  covered by Section  2.11(iii),
the Company and its subsidiaries are in compliance in all material respects with
all applicable statutes, laws, ordinances,  rules, orders and regulations of any
Governmental  Entity.  Except as disclosed in the Filed SEC Documents or Section
2.11 of the  Disclosure  Schedule and except for routine  examinations  by state
Governmental   Entities   charged  with   supervision  of  insurance   companies
("Insurance  Regulators")  and except with respect to matters covered by Section
2.11(iii), as of the date of this Agreement, to the knowledge of the Company, no
investigation by any  Governmental  Entity with respect to the Company or any of
its subsidiaries is pending or threatened.

         (ii) The Annual  Statements  (including  without  limitation the Annual
Statements  of any  separate  accounts)  for the year ended  December  31, 1995,
together  with all exhibits and  schedules  thereto,  and  financial  statements
relating thereto, and any actuarial opinion,  affirmation or certification filed
in connection therewith, and the Quarterly Statements for the periods

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        12

<PAGE>



ended after January 1, 1996,  together with all exhibits and schedules  thereto,
with respect to each  subsidiary  of the Company  that is a regulated  insurance
company  (an  "Insurance  Company"),  in each case as filed with the  applicable
Insurance Regulator of its jurisdiction of domicile, were prepared in conformity
with statutory  accounting  practices  prescribed or permitted by such Insurance
Regulator applied on a consistent basis ("SAP"), present fairly, in all material
respects,  to the extent  required by and in conformity  with SAP, the statutory
financial  condition of such Insurance Company at their respective dates and the
results of  operations,  changes in capital  and  surplus  and cash flow of such
Insurance  Company for each of the periods  then ended,  and were correct in all
material respects when filed and there were no material omissions therefrom when
filed.  No  deficiencies  or violations  material to the financial  condition or
operations  of any  Insurance  Company  have been  asserted  in  writing  by any
Insurance  Regulator  which have not been  cured or  otherwise  resolved  to the
satisfaction  of such  Insurance  Regulator and which have not been disclosed in
writing to Conseco prior to the date of this Agreement.

         (iii)  Except  as set  forth in  Section  2.11(iii)  of the  Disclosure
Schedule, (a) the Company and its subsidiaries  (exclusive of their agents) and,
to the knowledge of the Company (without independent inquiry), their agents have
marketed,  sold and issued  Company  products  in  compliance,  in all  material
respects, with all statutes, laws, ordinances,  rules, orders and regulations of
any  Governmental  Entity  applicable  to the  business  of the  Company and its
subsidiaries  ("Laws") in the  respective  jurisdictions  in which such products
have been  sold,  except  where the  failure  to do so,  individually  or in the
aggregate,  has not had or would not  reasonably be expected to have, a material
adverse effect on the business,  financial condition or results of operations of
the Company  and its  subsidiaries,  taken as a whole,  (b) there are (x) to the
knowledge  of  the  Company,  no  claims  asserted,   (y)  no  actions,   suits,
investigations  or  proceedings  by or before  any  court or other  Governmental
Entity  or (z) no  investigations  by or on behalf of the  Company  (other  than
routine  investigations in connection with the Company's hiring practices) ((x),
(y) and (z) being  collectively  referred  to as  "Actions")  pending or, to the
knowledge of the Company, threatened, against or directly involving the Company,
any of its subsidiaries or, to the knowledge of the Company (without independent
inquiry),  any of its agents that include  allegations that the Company,  any of
its  subsidiaries  or any of its agents were in violation of or failed to comply
with such Laws, and, to the knowledge of the Company, no facts exist which would
reasonably  be  expected  to result in the  filing or  commencement  of any such
Action,  which Actions,  individually or in the aggregate,  would  reasonably be
expected to have a material adverse effect on the business,  financial condition
or results of operations of the Company and its subsidiaries,  taken as a whole,
and (c) the Company and its  subsidiaries  are in  compliance,  in all  material
respects,  with and have performed,  in all material  respects,  all obligations
required to be performed by each of them under any cease-and-desist or

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        13

<PAGE>



other order issued by any Insurance  Regulator or other  Governmental  Entity to
the Company or any of its subsidiaries or under any written  agreement,  consent
agreement,   memorandum  of  understanding  or  commitment   letter  or  similar
undertaking  entered into between any Insurance  Regulator or other Governmental
Entity and the  Company  or any of its  subsidiaries  ("Regulatory  Agreement"),
which Regulatory  Agreement  remains in effect on the date hereof,  except where
the failure to do so, individually or in the aggregate, has not had or would not
reasonably  be  expected to have,  a material  adverse  effect on the  business,
financial   condition  or  results  of   operations   of  the  Company  and  its
subsidiaries, taken as a whole.

         2.12     Opinion of Financial Advisor.  The Company has received
the opinion of Donaldson, Lufkin & Jenrette Securities Corp.
("DLJ"), dated the date hereof, to the effect that, as of such
date, the consideration to be received in the Merger by the
Company's stockholders is fair, from a financial point of view, to
the Company's stockholders.

         2.13 Brokers. Except with respect to DLJ, all negotiations on behalf of
the Company relative to this Agreement and the transactions  contemplated hereby
have  been  carried  out by the  Company  directly  with  Conseco,  without  the
intervention  of any person on behalf of the  Company in such  manner as to give
rise to any valid  claim by any  person  against  Conseco,  the  Company  or any
subsidiary for a finder's fee, brokerage commission, transaction fee, investment
banking fee, or similar  payment.  The Company has provided  Conseco with a true
and complete copy of the agreement  between the Company and DLJ, and the Company
has no other agreements or understandings (written or oral) with respect to such
services.

                                   ARTICLE III

                REPRESENTATIONS AND WARRANTIES OF CONSECO AND RAC

         Conseco and RAC hereby represent and warrant to the Company as follows:

         3.1 Organization,  Standing and Corporate Power.  Each of Conseco,  RAC
and each  Significant  Subsidiary  of  Conseco  (as  hereinafter  defined)  is a
corporation duly organized, validly existing and in good standing under the laws
of the jurisdiction in which it is incorporated and has the requisite  corporate
power and  authority  to carry on its business as now being  conducted.  Each of
Conseco,  RAC and each  Significant  Subsidiary of Conseco is duly  qualified or
licensed to do business and is in good  standing in each  jurisdiction  in which
the nature of its business or the ownership or leasing of its  properties  makes
such qualification or licensing necessary.  Conseco has delivered to the Company
complete and correct  copies of its Articles of  Incorporation  and By-laws,  as
amended  to the  date of this  Agreement.  For  purposes  of this  Agreement,  a
"Significant  Subsidiary"  of Conseco means any subsidiary of Conseco that would
constitute  a  Significant  Subsidiary  within  the  meaning  of  Rule  1-02  of
Regulation S-X promulgated under the Exchange Act.

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        14

<PAGE>




         3.2 Conseco Capital Structure.  The authorized capital stock of Conseco
consists of 500,000,000  shares of Conseco Common Stock and 20,000,000 shares of
preferred  stock,  without par value.  At the close of business on December  13,
1996,  (i)  67,001,181  shares of Conseco  Common Stock and 4,369,700  shares of
Preferred  Redeemable  Increased  Dividend  Equity  Securities  of Conseco  (the
"Conseco  PRIDES") were issued and outstanding (net of treasury shares or shares
held by  subsidiaries),  (ii)  13,403,557  shares of Conseco  Common  Stock were
reserved  for issuance  pursuant to  outstanding  options to purchase  shares of
Conseco Common Stock and other benefits  granted under  Conseco's  benefit plans
(the "Conseco Stock Plans") and (iii)  8,739,400  shares of Conseco Common Stock
were reserved for issuance upon conversion of the Conseco PRIDES.  Except (x) as
set forth  above,  (y) for  outstanding  options to  purchase  an  aggregate  of
1,039,690 shares of Bankers Life Holding Corporation under its Stock Option Plan
and with respect to stock units awarded  under the Conseco  Stock Plans,  at the
close of  business  on  December  13,  1996,  and (z) as set  forth in the Filed
Conseco SEC Documents (as defined in Section 3.5), no shares of capital stock or
other  voting  securities  of Conseco  were  issued,  reserved  for  issuance or
outstanding.  All  outstanding  shares of capital  stock of Conseco are, and all
shares which may be issued pursuant to this Agreement will be, when issued, duly
authorized,  validly  issued,  fully paid and  nonassessable  and not subject to
preemptive  rights. The authorized capital stock of RAC consists of 1,000 shares
of capital stock,  $.001 par value,  all of which have been validly issued,  are
fully  paid and  nonassessable  and are owned by  Conseco  free and clear of any
Lien. As of the date of this  Agreement,  no bonds,  debentures,  notes or other
indebtedness  of Conseco or any  Significant  Subsidiary  of Conseco  having the
right to vote (or convertible into, or exchangeable  for,  securities having the
right to vote) on any  matters  on which  the  stockholders  of  Conseco  or any
Significant  Subsidiary of Conseco may vote are issued or  outstanding.  All the
outstanding  shares of capital stock of each  Significant  Subsidiary of Conseco
have been validly issued and are fully paid and nonassessable and, except as set
forth in the Filed Conseco SEC Documents,  are owned by Conseco,  free and clear
of all Liens as of the date of this  Agreement.  Except as set forth above or in
the Filed Conseco SEC Documents,  neither Conseco nor any Significant Subsidiary
of Conseco has any  outstanding  option,  warrant,  subscription or other right,
agreement or commitment  which either (i) obligates  Conseco or any  Significant
Subsidiary  of  Conseco  to  issue,  sell or  transfer,  repurchase,  redeem  or
otherwise  acquire  or vote any  shares of the  capital  stock of Conseco or any
Significant  Subsidiary  of Conseco or (ii)  restricts  the  transfer of Conseco
Common Stock.

         3.3  Authority;  Noncontravention.  Conseco and RAC have all  requisite
corporate power and authority to enter into this Agreement and to consummate the
transactions  contemplated by this Agreement. The execution and delivery of this
Agreement  by Conseco  and RAC and the  consummation  by Conseco  and RAC of the
transactions  contemplated  by this Agreement  have been duly  authorized by all
necessary corporate action on the part of

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        15

<PAGE>



Conseco and RAC.  This  Agreement  has been duly  executed and delivered by and,
assuming  this  Agreement  constitutes  the valid and binding  agreement  of the
Company,  constitutes  a valid  and  binding  obligation  of  Conseco  and  RAC,
enforceable  against  such party in  accordance  with its terms  except that the
enforcement   thereof   may   be   limited   by  (a)   bankruptcy,   insolvency,
reorganization,  moratorium or similar laws now or hereafter in effect  relating
to creditor's rights generally and (b) general  principles of equity (regardless
of whether  enforceability  is  considered in a proceeding at law or in equity).
The execution and delivery of this Agreement do not, and the consummation of the
transactions  contemplated  by this Agreement and compliance with the provisions
of this  Agreement  will  not (i)  conflict  with any of the  provisions  of the
Articles of Incorporation or Bylaws of Conseco, the Certificate of Incorporation
or Bylaws of RAC, or the comparable  documents of any Significant  Subsidiary of
Conseco,  (ii) subject to the governmental filings and other matters referred to
in the following sentence, conflict with, result in a breach of or default (with
or without  notice or lapse of time, or both) under,  or give rise to a right of
termination,  cancellation  or  acceleration  of any  obligation  or  loss  of a
material  benefit  under,  or  require  the  consent of any  person  under,  any
indenture, or other agreement, permit, concession, franchise, license or similar
instrument or undertaking to which Conseco or any of its subsidiaries is a party
or by which Conseco or any of its  subsidiaries  or any of their assets is bound
or affected,  or (iii)  subject to the  governmental  filings and other  matters
referred to in the following sentence, contravene any law, rule or regulation of
any  state or of the  United  States or any  political  subdivision  thereof  or
therein,  or any order, writ,  judgment,  injunction,  decree,  determination or
award  currently  in  effect.  No  consent,  approval  or  authorization  of, or
declaration or filing with, or notice to, any Governmental  Entity which has not
been  received  or made is  required  by or with  respect  to  Conseco or RAC in
connection  with the execution and delivery of this  Agreement by Conseco or RAC
or the  consummation  by  Conseco  or RAC,  as the  case  may be,  of any of the
transactions  contemplated  by this  Agreement,  except  for (i) the  filing  of
premerger  notification  and report  forms under the HSR Act with respect to the
Merger, (ii) the filings and/or notices required under the insurance laws of the
jurisdictions  set forth in Section 2.3 of the  Disclosure  Schedule,  (iii) the
filing with the SEC of the  registration  statement on Form S-4 to be filed with
the SEC by Conseco in  connection  with the issuance of Conseco  Common Stock in
the Merger (the "Form S- 4") and such  reports  under the Exchange Act as may be
required in connection  with this  Agreement and the  transactions  contemplated
hereby, (iv) the filing of the certificate of merger with the Delaware Secretary
of State, and appropriate  documents with the relevant  authorities of the other
states  in which  the  Company  is  qualified  to do  business,  (v) such  other
consents,  approvals,  authorizations,  filings  or  notices as are set forth in
Section 2.3 of the  Disclosure  Schedule and (vi) any  applicable  filings under
state anti-takeover laws.


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        16

<PAGE>



         3.4 SEC Documents. Conseco and its subsidiaries have filed all required
reports,  schedules,  forms,  statements and other  documents with the SEC since
January  1,  1995  (such  documents  and  the  exhibits  thereto  and  documents
incorporated  therein by reference are  hereinafter  referred to as the "Conseco
SEC  Documents").  As of their  respective  dates,  the  Conseco  SEC  Documents
complied with the requirements of the Securities Act or the Exchange Act, as the
case may be, and the rules and  regulations  of the SEC  promulgated  thereunder
applicable to such Conseco SEC Documents,  and none of the Conseco SEC Documents
as of such dates contained any untrue statement of a material fact or omitted to
state a material  fact  required to be stated  therein or  necessary in order to
make the statements therein, in light of the circumstances under which they were
made,  not  misleading.  The  financial  statements  of Conseco  included in the
Conseco SEC Documents comply as to form in all material respects with applicable
accounting  requirements and the published rules and regulations of the SEC with
respect  thereto,  have been  prepared in  accordance  with  generally  accepted
accounting  principles applied on a consistent basis during the periods involved
(except as may be  indicated  in the notes  thereto or, in the case of unaudited
statements, as permitted by Rule 10-01 of Regulation S-X) and fairly present, in
all material respects,  the consolidated financial statements of Conseco and its
consolidated  subsidiaries as of the dates thereof and the consolidated  results
of their  operations and cash flows for the periods then ended (subject,  in the
case of unaudited quarterly statements, to normal year-end audit adjustments).

         3.5 Absence of Certain  Changes or Events.  Except as  disclosed in the
Conseco SEC  Documents  filed and publicly  available  prior to the date of this
Agreement (the "Filed Conseco SEC Documents"), since the date of the most recent
audited  financial  statements  included  in the Filed  Conseco  SEC  Documents,
Conseco has conducted its business  only in the ordinary  course,  and there has
not been (i) any  change  which  would  have a  material  adverse  effect on the
business,  financial  condition  or results  of  operations  of Conseco  and its
subsidiaries,  taken as a whole, (ii) any declaration,  setting aside or payment
of any  dividend or  distribution  (whether  in cash,  stock or  property)  with
respect  to  any  of  Conseco's   outstanding  capital  stock  (other  than  the
declaration  of a cash dividend  payable  January 2, 1997 of $.0625 per share on
Conseco  Common  Stock and regular  cash  dividends  on the Conseco  PRIDES,  in
accordance  with usual record and payment dates and in accordance with Conseco's
dividend  policy and  Articles of  Incorporation  at the date of such  payment),
(iii) any  split,  combination  or  reclassification  of any of its  outstanding
capital stock or any issuance or the  authorization of any issuance of any other
securities  in  respect  of,  in lieu of or in  substitution  for  shares of its
capital stock, or (iv) any change in accounting methods, principles or practices
by Conseco materially affecting its assets,  liabilities or business,  except as
may have been required by a change in generally accepted accounting principles.


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        17

<PAGE>



         3.6  Compliance  with  Applicable  Laws.  (i) Each of  Conseco  and its
subsidiaries has in effect all Permits necessary for it to own, lease or operate
its  properties  and assets and to carry on its business as now  conducted,  and
there has occurred no default under any such Permit.  Except as disclosed in the
Filed  Conseco  SEC  Documents  and except  with  respect to matters  covered by
Section 3.6(iii), Conseco and its subsidiaries are in compliance in all material
respects with all  applicable  statutes,  laws,  ordinances,  rules,  orders and
regulations of any Governmental Entity. Except as disclosed in the Filed Conseco
SEC Documents and except for routine  examinations  by Insurance  Regulators and
except with respect to matters  covered by Section  3.6(iii),  as of the date of
this  Agreement,   to  the  knowledge  of  Conseco,   no  investigation  by  any
Governmental  Entity  with  respect  to Conseco  or any of its  subsidiaries  is
pending or threatened.

         (ii) The Annual  Statements  (including  without  limitation the Annual
Statements  of any  separate  accounts)  for the year ended  December  31, 1995,
together with all exhibits and  schedules  thereto,  and any actuarial  opinion,
affirmation or certification  filed in connection  therewith,  and the Quarterly
Statements  for the  periods  ended  after  January 1, 1996,  together  with all
exhibits and schedules thereto,  with respect to each subsidiary of Conseco that
is an Insurance  Company,  in each case as filed with the  applicable  Insurance
Regulator of its  jurisdiction  of domicile,  were prepared in conformity  with,
present  fairly,  in all  material  respects,  to the extent  required by and in
conformity with SAP, the statutory financial condition of such Insurance Company
at their respective dates and the results of operations,  changes in capital and
surplus and cash flow of such  Insurance  Company  for each of the periods  then
ended,  and were correct in all material  respects  when filed and there were no
material omissions  therefrom when filed. No deficiencies or violations material
to the financial  condition or  operations  of any  Insurance  Company have been
asserted  in writing  by any  Insurance  Regulator  which have not been cured or
otherwise  resolved to the  satisfaction  of such Insurance  Regulator and which
have not been  disclosed  in  writing to the  Company  prior to the date of this
Agreement.

         (iii)  Except as set  forth in the Filed  Conseco  SEC  Documents,  (a)
Conseco and its  subsidiaries  (exclusive of their agents) and, to the knowledge
of Conseco (without independent inquiry),  their agents have marketed,  sold and
issued  Conseco  products in  compliance,  in all  material  respects,  with all
statutes,  laws,  ordinances,  rules, orders and regulations of any Governmental
Entity  applicable  to the  business of Conseco and its  subsidiaries  ("Conseco
Laws") in the  respective  jurisdictions  in which such products have been sold,
except where the failure to do so, individually or in the aggregate, has not had
or would not  reasonably be expected to have, a material  adverse  effect on the
business,  financial  condition  or results  of  operations  of Conseco  and its
subsidiaries,  taken as a whole,  (b) there are (x) to the knowledge of Conseco,
no claims asserted, (y) no actions,  suits,  investigations or proceedings by or
before any court or other

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        18

<PAGE>



Governmental  Entity or (z) no  investigations by or on behalf of Conseco (other
than routine investigations in connection with Conseco's hiring practices) ((x),
(y) and (z) being collectively  referred to as "Conseco Actions") pending or, to
the knowledge of Conseco,  threatened,  against or involving Conseco, any of its
subsidiaries or, to the knowledge of Conseco (without independent inquiry),  any
of its agents that include allegations that Conseco,  any of its subsidiaries or
any of its agents were in  violation  of or failed to comply  with such  Conseco
Laws, and, to the knowledge of Conseco, no facts exist which would reasonably be
expected to result in the filing or  commencement  of any such  Conseco  Action,
which Conseco  Actions,  individually or in the aggregate,  would  reasonably be
expected to have a material adverse effect on the business,  financial condition
or results of operations of Conseco and its subsidiaries,  taken as a whole, and
(c) Conseco and its  subsidiaries are in compliance,  in all material  respects,
with and have performed,  in all material respects,  all obligations required to
be performed by each of them under any cease-and-desist or other order issued by
any Insurance  Regulator or other  Governmental  Entity to Conseco or any of its
subsidiaries or under any written agreement,  consent  agreement,  memorandum of
understanding or commitment letter or similar  undertaking  entered into between
any Insurance  Regulator or other Governmental  Entity and Conseco or any of its
subsidiaries   ("Conseco  Regulatory   Agreement"),   which  Conseco  Regulatory
Agreement  remains in effect on the date hereof,  except where the failure to do
so,  individually  or in the  aggregate,  has not had or would not reasonably be
expected to have, a material adverse effect on the business, financial condition
or results of operations of Conseco and its subsidiaries, taken as a whole.

         3.7 No Prior  Activities.  RAC has not  incurred,  and will not  incur,
directly or through any subsidiary,  any liabilities or obligations for borrowed
money  or  otherwise,  except  incidental  liabilities  or  obligations  not for
borrowed  money  incurred  in  connection  with its  organization  and except in
connection  with obtaining  financing in connection  with the Merger.  Except as
contemplated by this Agreement, RAC (i) has not engaged, directly or through any
subsidiary, in any business activities of any type or kind whatsoever,  (ii) has
not entered into any agreements or arrangements  with any person or entity,  and
(iii) is not subject to or bound by any obligation or undertaking.

         3.8 Brokers.  All  negotiations  on behalf of Conseco  relative to this
Agreement  and the  transactions  contemplated  hereby have been  carried out by
Conseco  directly with the Company,  without the  intervention  of any person on
behalf of  Conseco  in such  manner  as to give  rise to any valid  claim by any
person  against  the  Company or any of its  subsidiaries  for a  finder's  fee,
brokerage  commission,  transaction  fee,  investment  banking  fee,  or similar
payment.

         3.9 Voting Requirements.  No authorization or approval by
the holders of any class or series of  Conseco's  capital  stock is necessary to
approve this Agreement or the transactions contemplated by this Agreement.

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        19

<PAGE>



                                   ARTICLE IV

                              ADDITIONAL AGREEMENTS

         4.1      Preparation of Form S-4 and the Proxy Statement;
Information Supplied.

         (a) As soon as practicable  following the date of this  Agreement,  the
Company and Conseco shall prepare and file with the SEC the Proxy  Statement and
Conseco  shall  prepare  and file with the SEC the Form S-4,  in which the Proxy
Statement  will be  included  as a  prospectus.  Each of the Company and Conseco
shall  use  commercially  reasonable  efforts  to have  the  Form  S-4  declared
effective under the Securities Act as promptly as practicable after such filing.
The  Company  will  use  commercially  reasonable  efforts  to cause  the  Proxy
Statement to be mailed to the Company's  stockholders as promptly as practicable
after the Form S-4 is declared effective under the Securities Act. Conseco shall
also take any action (other than  qualifying to do business in any  jurisdiction
in which it is not now so qualified)  required to be taken under any  applicable
state securities laws in connection with the issuance of Conseco Common Stock in
the Merger and the Company shall furnish all information  concerning the Company
and the holders of the Common Stock as may be reasonably requested in connection
with any such action.

         (b) The Company agrees that none of the  information  supplied or to be
supplied by the Company specifically for inclusion or incorporation by reference
in (i) the Form S-4, as then amended or supplemented, will, at the time the Form
S-4 is filed with the SEC, at any time it is amended or  supplemented  or at the
time it becomes effective under the Securities Act, contain any untrue statement
of a material  fact or omit to state any  material  fact  required  to be stated
therein or necessary to make the  statements  therein not misleading or (ii) the
Proxy  Statement  will,  at  the  date  it is  first  mailed  to  the  Company's
stockholders or at the time of the  Stockholders  Meeting (as defined in Section
4.2),  contain  any untrue  statement  of a  material  fact or omit to state any
material  fact  required to be stated  therein or necessary in order to make the
statements therein, in light of the circumstances under which they are made, not
misleading.  The Company agrees that the Proxy  Statement will comply as to form
in all material respects with the requirements of the Exchange Act and the rules
and  regulations   thereunder,   except  with  respect  to  statements  made  or
incorporated  by reference  therein based on information  supplied by Conseco or
RAC  specifically  for  inclusion  or  incorporation  by  reference in the Proxy
Statement.

         (c)  Conseco  agrees  that none of the  information  supplied  or to be
supplied  by Conseco or RAC  specifically  for  inclusion  or  incorporation  by
reference  in (i) the Form S-4 will,  at the time the Form S-4 is filed with the
SEC,  at any  time it is  amended  or  supplemented  or at the  time it  becomes
effective under the Securities Act,  contain any untrue  statement of a material
fact or omit to state any material fact required to be stated therein or

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        20

<PAGE>



necessary  to make the  statements  therein  not  misleading  or (ii) the  Proxy
Statement will, at the date it is first mailed to the Company's  stockholders or
at the time of the Stockholders Meeting (as defined in Section 4.2), contain any
untrue  statement of a material fact or omit to state any material fact required
to be stated  therein or necessary in order to make the statements  therein,  in
light of the  circumstances  under which they are made, not misleading.  Conseco
agrees that the Form S-4 will comply as to form in all  material  respects  with
the requirements of the Securities Act and the rules and regulations promulgated
thereunder,  except with respect to statements made or incorporated by reference
based on  information  supplied by the Company  specifically  for  inclusion  or
incorporation by reference therein.

         4.2 Meeting of Stockholders. The Company will take all action necessary
in accordance  with  applicable  law and its  Certificate of  Incorporation  and
By-laws to convene a meeting of its stockholders (the "Stockholders Meeting") to
consider  and vote upon the  approval  of the  Merger.  Subject to  Section  4.9
hereof,  the Company  will,  through its Board of  Directors,  recommend  to its
stockholders  approval of this  Agreement and the Merger.  Without  limiting the
generality of the foregoing,  the Company  agrees that,  subject to its right to
terminate this Agreement  pursuant to Section 4.9, its  obligations  pursuant to
the  first  sentence  of this  Section  4.2  shall  not be  affected  by (i) the
commencement, public proposal, public disclosure or communication to the Company
of any  Acquisition  Proposal (as defined in Section 4.8) or (ii) the withdrawal
or  modification  by the Board of  Directors  of the Company of its  approval or
recommendation   of  this  Agreement  or  the  Merger.   The  Company  will  use
commercially reasonable efforts to hold the Stockholders Meeting and (subject to
Section 4.9 hereof) to obtain the favorable vote of its  stockholders as soon as
practicable after the date hereof.

         4.3  Letter  of  the  Company's  Accountants.  The  Company  shall  use
commercially  reasonable efforts to cause to be delivered to Conseco a letter of
Ernst & Young LLP, the Company's  independent public  accountants,  dated a date
within two  business  days  before  the date on which the Form S-4 shall  become
effective  and a letter of Ernst & Young LLP,  dated a date within two  business
days before the  Closing  Date,  addressed  to  Conseco,  in form and  substance
reasonably  satisfactory  to Conseco and  customary in scope and  substance  for
letters  delivered  by  independent   public   accountants  in  connection  with
registration statements similar to the Form S-4.

         4.4 Letter of Conseco's  Accountants.  Conseco  shall use  commercially
reasonable efforts to cause to be delivered to the Company a letter of Coopers &
Lybrand L.L.P.,  Conseco's  independent public accountants,  dated a date within
two business  days before the date on which the Form S-4 shall become  effective
and a letter of Coopers & Lybrand L.L.P.,  dated a date within two business days
before the Closing Date,  each  addressed to the Company,  in form and substance
reasonably  satisfactory to the Company and customary in scope and substance for
letters  delivered  by  independent   public   accountants  in  connection  with
registration statements similar to the Form S-4.

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        21

<PAGE>




         4.5 Access to Information;  Confidentiality.  Upon  reasonable  notice,
each of the Company and Conseco  shall,  and shall cause each of its  respective
subsidiaries  to,  afford to the other  party  and to the  officers,  employees,
counsel,  financial  advisors  and other  representatives  of such  other  party
reasonable  access during normal  business  hours during the period prior to the
Effective Time to all its properties, books, contracts,  commitments,  personnel
and records and, during such period,  each of the Company and Conseco shall, and
shall  cause each of its  respective  subsidiaries  to,  furnish as  promptly as
practicable  to the  other  party  such  information  concerning  its  business,
properties,  financial  condition,  operations and personnel as such other party
may from time to time  reasonably  request.  Except as required by law,  Conseco
will  hold,  and  will  cause  its  respective  directors,  officers,  partners,
employees,  accountants,  counsel,  financial advisors and other representatives
and affiliates to hold, any nonpublic  information  obtained from the Company in
confidence to the extent required by, and in accordance  with, the provisions of
the letter  dated  November  14,  1996,  between  Conseco and the  Company  (the
"Confidentiality Agreement").  Except as required by law, the Company will hold,
and will  cause  its  directors,  officers,  partners,  employees,  accountants,
counsel,  financial advisors and other  representatives  and affiliates to hold,
any  nonpublic  information  obtained  from Conseco in  confidence to the extent
required by, and in accordance with, the Confidentiality Agreement.

         4.6 Commercially  Reasonable Efforts. Upon the terms and subject to the
conditions and other agreements set forth in this Agreement, each of the parties
agrees to use commercially reasonable efforts to take, or cause to be taken, all
actions,  and to do, or cause to be done,  and to assist and cooperate  with the
other parties in doing, all things necessary,  proper or advisable to consummate
and make effective,  in the most expeditious manner practicable,  the Merger and
the other transactions contemplated by this Agreement.

         4.7 Public Announcements. Conseco and the Company will consult and make
a good faith  effort to agree with each other before  issuing,  and provide each
other the  opportunity  to review and comment  upon,  any press release or other
public  statements  with  respect  to  the  transactions  contemplated  by  this
Agreement,  including the Merger,  and shall not issue any such press release or
make any such  public  statement  prior to such  consultation,  except as may be
required by  applicable  law,  court process or by  obligations  pursuant to any
listing agreement with any national securities exchange.

         4.8 Acquisition  Proposals.  The Company shall not, nor shall it permit
any of its  subsidiaries  to,  nor shall it  authorize  or permit  any  officer,
director or employee of, or any investment banker,  attorney or other advisor or
representative  of,  the  Company or any of its  subsidiaries  to,  directly  or
indirectly, (i) solicit, initiate or encourage the submission of any Acquisition
Proposal (as hereinafter defined) or (ii) participate in any

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        22

<PAGE>



discussions or negotiations  regarding, or furnish to any person any information
with respect to, or take any other  action to  facilitate  any  inquiries or the
making of any proposal that  constitutes,  or may reasonably be expected to lead
to, any Acquisition Proposal;  provided, however, that nothing contained in this
Section 4.8 shall prohibit the Board of Directors of the Company from furnishing
information to, or entering into discussions or negotiations with, any person or
entity that makes an unsolicited Acquisition Proposal if, and only to the extent
that (A) the Board of  Directors  of the Company,  after  consultation  with and
based upon the advice of outside counsel, determines in good faith that in order
for the Board of Directors of the Company to comply with its fiduciary duties to
stockholders  under  applicable  law it should take such action and (B) prior to
taking such action, the Company (x) provides reasonable notice to Conseco to the
effect that it is taking such action and (y) receives from such person or entity
an  executed   confidentiality   agreement   in   reasonably   customary   form.
Notwithstanding  anything in this  Agreement to the contrary,  the Company shall
(i) promptly  advise  Conseco orally and in writing of (A) the receipt by it (or
any of the other entities or persons referred to above) after the date hereof of
any  Acquisition  Proposal,  or any inquiry which could lead to any  Acquisition
Proposal,  (B) the material terms and conditions of such Acquisition Proposal or
inquiry, and (C) the identity of the person making any such Acquisition Proposal
or inquiry,  and (ii) keep Conseco  fully  informed of the status and details of
any such  Acquisition  Proposal  or  inquiry.  Notwithstanding  the  immediately
preceding  sentence,  the Company  may delay  providing  any of the  information
described  in clause (i) (B),  (i) (C) or (ii) of such  sentence  if, and for so
long as, the Board of Directors of the Company,  after consultation with outside
counsel,  determines  and  continues  to  believe in good faith that in order to
comply with its fiduciary duties to stockholders  under applicable law it should
not provide  such  information.  For  purposes of this  Agreement,  "Acquisition
Proposal" means any bona fide proposal with respect to a merger,  consolidation,
share exchange or similar transaction involving the Company or any subsidiary of
the Company,  or any purchase of all or any significant portion of the assets of
the Company or any  subsidiary  of the  Company,  or any equity  interest in the
Company  or  any  subsidiary  of  the  Company,   other  than  the  transactions
contemplated hereby.

         4.9 Fiduciary  Duties.  The Board of Directors of the Company shall not
(i) withdraw or modify,  in a manner  materially  adverse to Conseco or RAC, the
approval or  recommendation  by such Board of Directors of this Agreement or the
Merger,  or (ii)  enter  into any  agreement  with  respect  to any  Acquisition
Proposal,  unless the Company receives an Acquisition  Proposal and the Board of
Directors of the Company determines in good faith,  following  consultation with
outside  counsel,  that  in  order  to  comply  with  its  fiduciary  duties  to
stockholders  under  applicable  law the Board of Directors  should  withdraw or
modify,  in a manner  materially  adverse  to Conseco or RAC,  its  approval  or
recommendation of this Agreement or the Merger, or enter into an

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        23

<PAGE>



agreement with respect to such Acquisition Proposal or terminate this Agreement.
In the event the Board of  Directors of the Company  takes any of the  foregoing
actions, the Company shall, concurrently with the taking of any such action, pay
to  Conseco  the  Section  4.11 Fee  pursuant  to Section  4.11.  Subject to the
provisions of the first sentence of this Section 4.9, nothing  contained in this
Section  4.9 shall  prohibit  the  Company  from  taking and  disclosing  to its
stockholders  a position  contemplated  by Rule 14e-2(a)  promulgated  under the
Exchange Act or from making any disclosure to the Company's  stockholders which,
in the good faith  reasonable  judgment of the Board of Directors of the Company
after  consultation  with outside counsel,  should be made under applicable law.
Notwithstanding  anything  contained in this Agreement to the contrary,  (x) any
action  by the  Board of  Directors  permitted  by this  Section  4.9  shall not
constitute a breach of this  Agreement by the Company and (y) a  "stop-look-and-
listen" communication with respect to the Merger or this Agreement of the nature
contemplated  in Rule  14d-9  under the  Exchange  Act made by the  Company as a
result of an  Acquisition  Proposal  shall in no event be deemed a withdrawal or
modification  by the  Board of  Directors  of the  Company  of its  approval  or
recommendation of this Agreement or the Merger.

         4.10 Consents, Approvals and Filings. The Company and Conseco will make
and cause their respective  subsidiaries to make all necessary filings,  as soon
as practicable, including, without limitation, those required under the HSR Act,
the  Securities  Act, the Exchange Act, and applicable  state  insurance laws in
order to facilitate prompt consummation of the Merger and the other transactions
contemplated by this Agreement.  In addition,  the Company and Conseco will each
use commercially  reasonable  efforts,  and will cooperate fully with each other
(i) to comply as  promptly as  practicable  with all  governmental  requirements
applicable  to the  Merger  and  the  other  transactions  contemplated  by this
Agreement and (ii) to obtain as promptly as practicable  all necessary  permits,
orders or other  consents of  Governmental  Entities  and  consents of all third
parties necessary for the consummation of the Merger and the other  transactions
contemplated  by this  Agreement.  Each of the  Company  and  Conseco  shall use
commercially  reasonable  efforts  to  promptly  provide  such  information  and
communications  to  Governmental  Entities  as such  Governmental  Entities  may
reasonably request.  Each of the parties shall provide to the other party copies
of all  applications in advance of filing or submission of such  applications to
Governmental  Entities in  connection  with this  Agreement  and shall make such
revisions thereto as reasonably  requested by such other party. Each party shall
provide  to  the  other  party  the  opportunity  to  attend  all  meetings  and
participate in all material conversations with Governmental Entities.

         4.11  Certain  Fees.  (a) The Company  shall pay to Conseco upon demand
$8.0 million (the "Section 4.11 Fee"), payable in same-day funds, if a bona fide
Acquisition  Proposal is commenced,  publicly  proposed,  publicly  disclosed or
communicated  to the Company (or the  willingness  of any person to make such an
Acquisition Proposal

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        24

<PAGE>



is publicly disclosed or communicated to the Company) and the Board of Directors
of the Company,  in  accordance  with  Section  4.9,  withdraws or modifies in a
manner  materially  adverse to Conseco its  approval or  recommendation  of this
Agreement  or the  Merger or  enters  into an  agreement  with  respect  to such
Acquisition Proposal (other than a confidentiality  agreement as contemplated by
Section 4.8), or terminates this Agreement;  provided, however, that no such fee
shall be payable if this Agreement shall have been terminated in accordance with
any of the provisions of Section 7.1 (other than Section 7.1(b)(iv)).

         (b) Unless  Conseco is  materially  in breach of this  Agreement  or is
unable to satisfy the condition of Section 6.3(a) hereof,  the Company shall pay
to Conseco upon demand an amount, not to exceed $1,000,000, to reimburse Conseco
for its  Expenses (as such term is defined in  subparagraph  (c) of this Section
4.11),  payable in same-day  funds,  if the requisite  approval of the Company's
stockholders  for the  Merger  is not  obtained  (other  than the  circumstances
specified  in Section  4.11(a)  hereof) and all other  conditions  contained  in
Section 6.1 of this  Agreement have been  satisfied,  waived or, with respect to
any condition not then satisfied, it is substantially likely that such condition
will  be  satisfied  on  or  before  May  31,  1997,  through  the  exercise  of
commercially reasonable efforts to procure the satisfaction thereof.

         (c) For  purposes  of this  Section  4.11,  "Expenses"  shall  mean all
documented, reasonable out-of-pocket fees and expenses incurred or paid by or on
behalf  of  Conseco  to third  parties  in  connection  with the  Merger  or the
consummation  of  any  of  the  transactions  contemplated  by  this  Agreement,
including  all  printing  costs and  reasonable  fees and  expenses  of counsel,
investment banking firms, accountants, experts and consultants.

         4.12  Affiliates and Certain  Stockholders.  Prior to the Closing Date,
the Company shall deliver to Conseco a letter  identifying  all persons who are,
at the time the Merger is  submitted  for  approval to the  stockholders  of the
Company,  "affiliates"  of the  Company  for  purposes  of Rule  145  under  the
Securities Act. The Company shall use commercially  reasonable  efforts to cause
each such person to deliver to Conseco on or prior to the Closing Date a written
agreement  substantially  in the form  attached  as Exhibit A to the  Disclosure
Schedule. Conseco shall maintain the effectiveness of the Form S-4 subsequent to
the  Closing  Date for the  purpose of resales of Conseco  Common  Stock by such
affiliates,  but shall not  thereafter  be required  to file any  post-effective
amendment  thereto in accordance  with Item 512(a) of  Regulation  S-K under the
Securities Act. Subject to the remainder of this Section 4.12, Conseco shall not
otherwise be required to maintain the effectiveness of the Form S-4 or any other
registration  statement  under the  Securities Act for the purposes of resale of
Conseco  Common  Stock  by such  affiliates  and the  certificates  representing
Conseco  Common  Stock  received by such  affiliates  in the Merger shall bear a
customary  legend  regarding  applicable  Securities  Act  restrictions  and the
provisions of this Section 4.12.


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        25

<PAGE>



         In the case of the Form S-4 to be  maintained  effective  following the
Closing  Date with  respect to affiliate  resales in  accordance  with the third
sentence of this Section 4.12,  Conseco shall (i) provide to such affiliate such
reasonable number of copies of the registration statement,  the prospectus,  and
such  other  documents  as the  affiliates  may  reasonably  request in order to
facilitate the public offering of such securities; (ii) pay all expenses of such
registration other than underwriting or sales  commissions;  and (iii) indemnify
such  affiliates,  each of their  officers and directors and partners,  and each
person  controlling  such  affiliates  within  the  meaning of Section 15 of the
Securities Act, against all expenses, claims, losses, damages or liabilities (or
actions  in  respect  thereof),  including  any of  the  foregoing  incurred  in
settlement of any litigation,  commenced or threatened,  arising out of or based
on any untrue  statement  (or  alleged  untrue  statement)  of a  material  fact
contained in such  registration  statement or  prospectus,  or any  amendment or
supplement thereto, incident to any such registration,  or based on any omission
(or alleged  omission) to state  therein a material  fact  required to be stated
therein or necessary to make the statements  therein,  in light of circumstances
in which they were made,  not  misleading,  or any  violation  by Conseco of the
Securities Act or any rule or regulation in connection  with such  registration,
and reimburse each such person for any legal and any other  expenses  reasonably
incurred (as they are incurred) in connection with  investigating,  preparing or
defending any such claim, loss, damage, liability or action.

         4.13 NYSE Listing. Conseco shall use commercially reasonable efforts to
cause  the  shares of  Conseco  Common  Stock to be  issued in the  Merger to be
approved for listing on the NYSE, subject to official notice of issuance,  prior
to the Closing Date.

         4.14  Stockholder  Litigation.  The  Company  shall  give  Conseco  the
opportunity  to  participate  in the defense or  settlement  of any  stockholder
litigation  against the Company and its directors  relating to the  transactions
contemplated by this Agreement; provided, however, that no such settlement shall
be agreed to without Conseco's consent,  which consent shall not be unreasonably
withheld.

         4.15 Indemnification.  (a) The certificate of incorporation and by-laws
of the  Company  and  each  of the  Company's  subsidiaries  shall  contain  the
provisions with respect to indemnification set forth therein on the date of this
Agreement,  and such  provisions  shall not be amended,  repealed  or  otherwise
modified for a period of six years after the  Effective  Time in any manner that
would  adversely  affect the rights  thereunder of  individuals  who at any time
prior to the Effective  Time were directors or officers of the Company or any of
its subsidiaries (the "Indemnified  Parties") in respect of actions or omissions
occurring at or prior to the Effective Time (including,  without limitation, the
transactions  contemplated  by this  Agreement),  unless  such  modification  is
required by law.


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        26

<PAGE>



         (b)  On  or  before  the  Effective  Time,  Conseco  shall  enter  into
indemnification  agreements  as set  forth  in  Section  4.15 of the  Disclosure
Schedule.

         (c) The  provisions  of this  Section  4.15 are  intended to be for the
benefit of, and shall be enforceable  by, each  Indemnified  Party and the heirs
and personal  representatives  of such Indemnified Party and shall be binding on
all successors and assigns of Conseco and the Company.

         4.16 Stock Options.  (a) As soon as  practicable  following the date of
this Agreement,  the Board of Directors of the Company (or, if appropriate,  any
committee  administering  a Company Stock Plan) shall adopt such  resolutions or
take such  actions as may be  required  to adjust  the terms of all  outstanding
Company  Stock  Options in  accordance  with Section  1.9(d) and shall make such
other changes to the Company Stock Plan as it deems  appropriate  to give effect
to  the  Merger  (subject  to  the  approval  of  Conseco,  which  shall  not be
unreasonably withheld). The parties agree that after the date hereof, except for
the Company Stock Options outstanding on the date hereof and any changes thereto
described  in or  contemplated  by this  Agreement  and  except  as set forth in
Section 4.16 of the Disclosure Schedule, no options, warrants or other rights of
any kind to  purchase  capital  stock of the  Company  shall be granted or made,
under the Company Stock Plan or otherwise, and no amendment,  repricing or other
change to the outstanding Company Stock Options shall be made, without the prior
written consent of Conseco, and any such grant, issuance,  amendment,  repricing
or other change without  Conseco's consent shall be null, void and unenforceable
against Conseco.

         (b) Conseco  shall take all corporate  action  necessary to reserve and
maintain  as  reserved  for  issuance a  sufficient  number of shares of Conseco
Common  Stock for  delivery  upon  exercise  of the  Company  Stock  Options and
warrants.  Prior to the Effective Time,  Conseco shall have filed a registration
statement on Form S- 8 (or any successor form) or another  appropriate form with
respect to the shares of  Conseco  Common  Stock  subject to the  Company  Stock
Options and shall use its best  efforts to maintain  the  effectiveness  of such
registration  statement or  registration  statements  (and  maintain the current
status of the  prospectus  or  prospectuses  contained  therein)  for so long as
Company Stock Options remain outstanding.

         4.17 Officers'  Certificates  Relating to Tax Treatment.  Conseco shall
provide to the Tax Opinion  Provider (as defined in Section  6.3(c)  hereof),  a
certificate  in the form  agreed to by  Conseco,  which  agreement  shall not be
unreasonably withheld, dated the Closing Date and signed on behalf of Conseco by
the chief  executive  officer and the chief  financial  officer of Conseco.  The
Company  shall  provide to the Tax Opinion  Provider a  certificate  in the form
agreed to by the Company,  which agreement  shall not be unreasonably  withheld,
dated  the  Closing  Date and  signed  on  behalf  of the  Company  by the chief
executive officer and the chief financial officer of the Company.

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        27

<PAGE>




         4.18 Severance and Other  Payments.  If, after the Effective  Time, the
employment of employees of the Company is terminated, the Employee Severance Pay
Plan of Conseco shall be applicable to such employees  giving credit for service
to the Company as service to Conseco;  provided,  however, that employees who as
of the date of this Agreement either (i) have a contract with the Company or one
of its  subsidiaries  which provides for a greater  payment upon  termination of
employment  or (ii) are covered by the Company's  severance  policy for officers
shall be entitled to the payments  specified by such  contract or policy in lieu
of any amounts under the Employee Severance Pay Plan of Conseco. Section 4.18 of
the  Disclosure  Schedule  identifies  all  contracts  and Benefit  Plans of the
Company or any of its  subsidiaries  which obligate the Company to make payments
to any employee upon termination of employment.  In addition, an aggregate of up
to $5 million of additional  payments may be paid within twelve months after the
Closing Date to employees of the Company in such manner and in such  proportions
as  shall  be  determined  from  time  to time by the  Company's  present  chief
executive  officer  after  consultation  with the Chief  Operations  Officer  of
Conseco or his designee.

         4.19 Employment Agreement.  The Company shall enter into the employment
agreement  with Peter W.  Nauert  described  in Section  4.19 of the  Disclosure
Schedule. Such employment agreement shall be subject to the approval of Conseco,
which shall not be unreasonably withheld.

         4.20 Existing Employment Agreements. The existing employment agreements
between the Company and Thomas J. Brophy and Charles R.  Scheper,  respectively,
will be terminated at the Effective Time and such  individuals  will be entitled
to receive from the Company on the Closing Date an amount equal to the aggregate
of  the  remaining  amounts  payable  under  such  employment  agreements.   The
employment  agreement between the Company and Peter W. Nauert will be terminated
at the  Effective  Time and Mr.  Nauert will be entitled to receive $4.5 million
from the Company on the Closing Date.

                                    ARTICLE V

               COVENANTS RELATING TO CONDUCT OF BUSINESS PRIOR TO
                                     MERGER

         5.1 Conduct of Business by the Company.  Except as contemplated by this
Agreement or as set forth in Section 5.1 of the Disclosure Schedule,  during the
period from the date of this Agreement to the Effective Time, the Company shall,
and  shall  cause  its  subsidiaries  to,  act and  carry  on  their  respective
businesses  in the  ordinary  course of business  and, to the extent  consistent
therewith,  use  reasonable  efforts to preserve  intact their current  business
organizations,  keep  available  the services of their  current key officers and
employees  and  preserve  the  goodwill of those  engaged in  material  business
relationships   with  them.   In   addition,   the   Company   agrees  to  allow
representatives  of Conseco to have access to the management and other personnel
of

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        28

<PAGE>



the Company so that Conseco can be fully informed at all times as to significant
executive,  legal, financial,  marketing and other operational matters involving
the  Company,  its  subsidiaries  or  their  businesses.  Without  limiting  the
generality of the  foregoing,  during the period from the date of this Agreement
to the  Effective  Time,  the Company shall not, and shall not permit any of its
subsidiaries to, without the prior consent of Conseco:

                  (i) (x) declare,  set aside or pay any  dividends  on, or make
         any other distributions (whether in cash, stock or property) in respect
         of, any of the Company's  outstanding capital stock (other than regular
         quarterly cash dividends not in excess of $0.055 per Share,  with usual
         record and payment dates and in accordance  with the Company's  present
         dividend  policy),   (y)  split,  combine  or  reclassify  any  of  its
         outstanding  capital  stock or issue or  authorize  the issuance of any
         other  securities  in  respect  of, in lieu of or in  substitution  for
         shares of its  outstanding  capital stock,  or (z) purchase,  redeem or
         otherwise  acquire  any  shares  of  outstanding  capital  stock or any
         rights, warrants or options to acquire any such shares;

                  (ii) issue,  sell,  grant,  pledge or  otherwise  encumber any
         shares  of its  capital  stock,  any  other  voting  securities  or any
         securities  convertible  into,  or any  rights,  warrants or options to
         acquire, any such shares,  voting securities or convertible  securities
         other than upon the exercise of Company  Stock Options  outstanding  on
         the  date of this  Agreement  or as set  forth in  Section  4.16 of the
         Disclosure Schedule;

                  (iii) amend its certificate of incorporation, by-laws or
         other comparable charter or organizational documents;

                  (iv) acquire,  form or commence the operations of any business
         or any corporation,  partnership,  joint venture,  association or other
         business organization or division thereof;

                  (v) sell,  mortgage  or  otherwise  encumber or subject to any
         Lien or otherwise  dispose of any of its  properties or assets that are
         material to the Company and its subsidiaries  taken as a whole,  except
         in the ordinary course of business;

                  (vi)(x) incur any indebtedness for borrowed money or guarantee
         any such indebtedness of another person,  other than indebtedness under
         any  credit  agreement  in  effect  on the  date of this  Agreement  or
         indebtedness  owing  to or  guarantees  of  indebtedness  owing  to the
         Company  or any  direct  or  indirect  wholly-owned  subsidiary  of the
         Company or (y) make any loans or  advances to any other  person,  other
         than  to  the  Company,  or to  any  direct  or  indirect  wholly-owned
         subsidiary of the Company and other than routine advances to agents and
         employees;


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        29

<PAGE>



                  (vii) make any tax election or settle or compromise any income
         tax liability  that would  reasonably be expected to be material to the
         Company and its subsidiaries taken as a whole;

                  (viii) pay, discharge,  settle or satisfy any material claims,
         liabilities or obligations (absolute,  accrued, asserted or unasserted,
         contingent  or  otherwise),   other  than  the  payment,  discharge  or
         satisfaction,  in the ordinary course of business  consistent with past
         practice or in accordance with their terms, of liabilities reflected or
         reserved against in, or contemplated  by, the most recent  consolidated
         financial  statements (or the notes thereto) of the Company included in
         the Filed SEC  Documents or incurred  since the date of such  financial
         statements  in the  ordinary  course of business  consistent  with past
         practice;

                  (ix)  invest its future cash flow,  any cash from  matured and
         maturing investments, any cash proceeds from the sale of its assets and
         properties, and any cash funds currently held by it, in any investments
         other  than  cash  equivalent  assets  or  in  short-term   investments
         (consisting   of  United   States   government   issued  or  guaranteed
         securities,  or  commercial  paper  rated  A-1 or P-1),  except  (i) as
         otherwise  required by law,  (ii) as  required to provide  cash (in the
         ordinary  course of business and consistent with past practice) to meet
         its  actual  or  anticipated   obligations  or  (iii)   publicly-traded
         corporate  bonds  that are  rated  investment  grade  by at  least  two
         nationally recognized statistical rating organizations;

                  (x)      except as may be required by law,

                           (i)  make  any  representation  or  promise,  oral or
                  written,  to any  employee  or  former  director,  officer  or
                  employee   of  the   Company  or  any   subsidiary   which  is
                  inconsistent with the terms of any Benefit Plan;

                           (ii) make any  change  to,  or amend in any way,  the
                  contracts,  salaries,  wages,  or  other  compensation  of any
                  employee  or any agent or  consultant  of the  Company  or any
                  subsidiary  other  than (a)  changes  or  amendments  that are
                  required under existing  contracts,  (b)  individual,  routine
                  changes  with  respect  to  employees  that  are  made  in the
                  ordinary  course of business and consistent with past practice
                  and do not exceed 6% or (c) changes  with respect to agents or
                  consultants  that are made in the ordinary  course of business
                  and consistent with past practice;

                           (iii) adopt,  enter into, amend,  alter or terminate,
                  partially or completely, any Benefit Plan or any election made
                  pursuant to the  provisions of any Benefit Plan, to accelerate
                  any  payments,  obligations  or  vesting  schedules  under any
                  Benefit Plan; or

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                               30

<PAGE>





                           (iv) approve any general or company-wide pay
                  increases for employees;

                  (xi) except in the  ordinary  course of  business,  materially
         modify, amend or terminate any material agreement,  permit, concession,
         franchise,  license or similar  instrument  to which the Company or any
         subsidiary is a party or waive,  release or assign any material  rights
         or claims thereunder;

                  (xii)  hold  any  meeting  of the  board of  directors  of the
         Company or any  subsidiary or any committee of any such board,  or take
         any action by written  consent of any such board or committee,  without
         providing  to Conseco (i) notice of any such  meeting no later than the
         date  notice is given to the board of  directors  or in  advance of the
         date of any  proposed  action  by  written  consent  and (ii) with such
         notice,  an agenda of the specific matters intended to be considered at
         such meeting or a copy of the proposed written consent,  unless, in the
         reasonable  good faith  judgment  of the  President  or Chairman of the
         Company,  providing prior notice of any agenda item or any item of such
         written consent will prejudice the ability of the board of directors or
         any  committee of the board of directors  to discharge  its duties,  in
         which case such item may be omitted from the agenda or written  consent
         provided to Conseco; or

                  (xiii) authorize any of, or commit or agree to take any
         of, the foregoing actions.

         5.2 Conduct of Business by Conseco.  During the period from the date of
this  Agreement  to the  Effective  Time,  Conseco  shall,  and shall  cause its
subsidiaries  to, use all  reasonable  efforts to preserve  intact their current
business  organizations,  keep available the services of their current  officers
and  employees  and preserve  their  relationships  with  customers,  suppliers,
licensors, licensees, distributors and others having business dealings with them
to the end that their goodwill and ongoing businesses shall be unimpaired at the
Effective Time.

         5.3 Other  Actions.  The Company and Conseco  shall not,  and shall not
permit any of their  respective  subsidiaries to, take any action that would, or
that could  reasonably be expected to, result in (i) any of the  representations
and warranties of such party set forth in this Agreement  becoming untrue in any
material  respect  or (ii) any of the  conditions  of the  Merger  set  forth in
Article VI not being satisfied.

         5.4 Conduct of Business of RAC. During the period from the date of this
Agreement to the Effective  Time,  RAC shall not engage in any activities of any
nature except as provided in or contemplated by this Agreement.


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        31

<PAGE>



                                   ARTICLE VI

                              CONDITIONS PRECEDENT

         6.1      Conditions to Each Party's Obligation To Effect the Merger.
The  respective  obligation of each party to effect the Merger is subject to the
satisfaction  or  waiver  on or  prior  to the  Closing  Date  of the  following
conditions:  

                  (a) Stockholder Approval.  This Agreement and the Merger shall
         have  been  approved  and  adopted  by  the  affirmative  vote  of  the
         stockholders of the Company in the manner  contemplated in Section 2.10
         hereof.

                  (b)  Governmental  and  Regulatory   Consents.   All  required
         consents,  approvals, permits and authorizations to the consummation of
         the transactions  contemplated  hereby by the Company,  Conseco and RAC
         shall be  obtained,  in each case without the  material  abrogation  or
         diminishment  of the  authority  or  license of any  Insurance  Company
         subsidiary of the Company or the imposition of significant restrictions
         upon the  transactions  contemplated  hereby,  from  (i) the  Insurance
         Regulators  in the  jurisdictions  set forth in  Section  6.1(b) of the
         Disclosure  Schedule,  and (ii) any  other  Governmental  Entity  whose
         consent, approval, permission or authorization is required by reason of
         a change in law after the date of this Agreement, unless the failure to
         obtain such consent,  approval,  permission or authorization  would not
         reasonably  be  expected  to  have a  material  adverse  effect  on the
         business,  financial  condition or results of operations of the Company
         and  its  subsidiaries,  taken  as a  whole,  or  on  the  validity  or
         enforceability of this Agreement. Notwithstanding the foregoing, in the
         event that all governmental and regulatory  consents required hereunder
         shall have been obtained except the approval of the Insurance Regulator
         of  any  life  insurance  subsidiary  of the  Company  which  does  not
         constitute a "significant  subsidiary" (within the meaning of Rule 1-02
         of Regulation S-X of the SEC) of the Company (a  "Non-Significant  Life
         Subsidiary")  to the transfer of control of such  Non-Significant  Life
         Subsidiary, then, subject to Article VII hereof, at any time thereafter
         at the option of Conseco,  the parties  shall take one of the following
         actions  with  respect  to such  Non-Significant  Life  Subsidiary  and
         otherwise  proceed to  consummate  the Merger in  accordance  with this
         Agreement:  (a) place  into  escrow,  pursuant  to an escrow  agreement
         reasonably acceptable to the parties, the outstanding shares of capital
         stock of such  Non-Significant  Life Subsidiary;  such escrow agreement
         shall   contain    customary    provisions    concerning   duties   and
         responsibilities  of the  escrow  agent  and  payment  of the  fees and
         expenses  of the  escrow  agent  and  shall  provide  that (i)  pending
         transfer of control of the Non-Significant  Life Subsidiary to Conseco,
         its  current  Board of  Directors  shall  retain  all power to vote its
         shares of capital  stock and to direct its  business  not  inconsistent
         with this Agreement, (ii) promptly following

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        32

<PAGE>



         receipt of the  approval  of the  Insurance  Regulator,  control of the
         capital  stock  of  such   Non-Significant  Life  Subsidiary  shall  be
         transferred  to Conseco and (iii) at any time  following  June 30, 1997
         and prior to receipt of the Insurance Regulator's approval, Conseco may
         elect  to  terminate  the  escrow   agreement,   in  which  event  such
         Non-Significant  Life Subsidiary  shall be liquidated and dissolved and
         the  proceeds  thereof  shall be paid to  Conseco;  (b) cause such Non-
         Significant  Life  Subsidiary to surrender its certificate of authority
         to do business in its state of domicile; (c) cause such Non-Significant
         Life  Subsidiary  to  commence  proceedings  for  its  liquidation  and
         dissolution;  (d) enter into an agreement  for the sale and transfer of
         the Non-significant  Life Subsidiary to a third party; or (e) take such
         other action as may be mutually agreeable to the Company and Conseco.

                  (c) HSR Act. The waiting  period (and any  extension  thereof)
         applicable  to the Merger under the HSR Act shall have been  terminated
         or shall have otherwise expired.

                  (d) No  Injunctions or  Restraints.  No temporary  restraining
         order, preliminary or permanent injunction or other order issued by any
         court of competent jurisdiction or other legal restraint or prohibition
         preventing the consummation of the Merger shall be in effect; provided,
         however,   that  the  parties   invoking  this   condition   shall  use
         commercially  reasonable  efforts to have any such order or  injunction
         vacated.

                  (e) NYSE Listing.  The shares of Conseco Common Stock issuable
         to the Company's  stockholders  pursuant to this  Agreement  shall have
         been  approved for listing on the NYSE,  subject to official  notice of
         issuance.

                  (f) Form S-4. The Form S-4 shall have become  effective  under
         the  Securities  Act and shall not be the  subject of any stop order or
         proceedings seeking a stop order.

         6.2      Conditions to Obligations of Conseco and RAC.  The
obligations  of Conseco and RAC to effect the Merger are further  subject to the
following conditions:

                  (a)      Representations and Warranties.  The       
         representations  and  warranties  of  the  Company  contained  in  this
         Agreement  shall  have  been  true  and  correct  on the  date  of this
         Agreement  and as of the Closing  Date  (except to the extent that they
         expressly relate only to an earlier time, in which case they shall have
         been true and  correct as of such  earlier  time and except for actions
         contemplated   by  this   Agreement),   other  than  such  breaches  of
         representations  and  warranties  which  in  the  aggregate  would  not
         reasonably  be  expected  to  have a  material  adverse  effect  on the
         business,  financial  condition or results of operations of the Company
         and its subsidiaries taken as a whole. The Company shall

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        33

<PAGE>



         have  delivered to Conseco a certificate  dated as of the Closing Date,
         signed by its Chief Executive Officer and its Chief Financial  Officer,
         in their capacities as officers of the Company, to the effect set forth
         in this Section 6.2(a).

                  (b)      Performance of Obligations of the Company.  The
         Company shall have performed in all material  respects all  obligations
         required to be performed by it under this  Agreement at or prior to the
         Closing Date and shall not have willfully or intentionally (i) breached
         any of its  representations  or  warranties  herein  or (ii)  failed to
         perform or satisfy any of its obligations or covenants  hereunder,  and
         Conseco shall have received a certificate  dated as of the Closing Date
         signed on behalf of the Company by its Chief Executive  Officer and its
         Chief Financial Officer to such effect.

           6.3      Conditions to Obligation of the Company.  The obligation
of the  Company  to  effect  the  Merger is  further  subject  to the  following
conditions:

                  (a)  Representations  and Warranties.  The representations and
         warranties  of Conseco and RAC contained in this  Agreement  shall have
         been  true  and  correct  on the date of this  Agreement  and as of the
         Closing Date (except to the extent that they  expressly  relate only to
         an earlier time, in which case they shall have been true and correct as
         of such earlier time), other than such breaches of representations  and
         warranties  which in the aggregate  would not reasonably be expected to
         have a material adverse effect on the business,  financial condition or
         results of operations of Conseco and its subsidiaries taken as a whole.
         Conseco shall have  delivered to the Company a certificate  dated as of
         the Closing Date,  signed by its Chief Executive  Officer and its Chief
         Financial Officer,  in their capacities as officers of Conseco,  to the
         effect set forth in this Section 6.3(a).

                  (b)  Performance of  Obligations  of Conseco.  Conseco and RAC
         shall have performed in all material respects all obligations  required
         to be performed by them under this Agreement at or prior to the Closing
         Date and shall not have willfully or intentionally  (i) breached any of
         their representations or warranties herein or (ii) failed to perform or
         satisfy  any of  their  obligations  or  covenants  hereunder,  and the
         Company shall have received a certificate  dated as of the Closing Date
         signed on behalf of  Conseco  by its Chief  Executive  Officer  and its
         Chief Financial Officer to such effect.

                  (c) Opinion of Counsel.  The Company  shall have  received the
         opinion dated the Closing Date of McDermott,  Will & Emery,  counsel to
         the Company,  or such other legal counsel reasonably  acceptable to the
         Company and Conseco (the "Tax Opinion Provider") to the effect that the
         Merger will be treated as a reorganization  under Section  368(a)(2)(E)
         of the

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        34

<PAGE>



         Code as a result of which the  stockholders  of the Company will not be
         subject  to  federal  income  tax on the  receipt  of shares of Conseco
         Common Stock in exchange for Shares pursuant to the Merger.

                                   ARTICLE VII

                        TERMINATION, AMENDMENT AND WAIVER

         7.1 Termination.  This Agreement may be terminated and abandoned at any
time prior to the Effective  Time,  whether  before or after approval of matters
presented in connection with the Merger by the stockholders of the Company:

                  (a)      by mutual written consent of Conseco and the
         Company; or

                  (b)      by either Conseco or the Company:

                           (i)  if,  upon a vote  at a  duly  held  Stockholders
                  Meeting or any adjournment  thereof,  any required approval of
                  the stockholders of the Company shall not have been obtained;

                           (ii) at any time after March 31, 1997,  if the Merger
                  shall not have  been  consummated  by such  date,  unless  the
                  failure  to  consummate  the Merger is the result of a willful
                  and material  breach of this Agreement by the party seeking to
                  terminate this Agreement; provided, however, that either party
                  may by notice to the other  extend  such date to May 31,  1997
                  unless the condition to closing set forth in Section 6.1(d) is
                  not satisfied as of March 31, 1997;

                           (iii) if any Governmental Entity shall have issued an
                  order,  decree or ruling or taken any other action permanently
                  enjoining, restraining or otherwise prohibiting the Merger and
                  such order,  decree,  ruling or other action shall have become
                  final and nonappealable; or

                           (iv) if the Board of Directors  of the Company  shall
                  have  exercised  its rights  set forth in Section  4.9 of this
                  Agreement.

         7.2  Effect  of  Termination.  In the  event  of  termination  of  this
Agreement  by either the  Company or Conseco as provided  in Section  7.1,  this
Agreement shall forthwith become void and have no effect,  without any liability
or  obligation on the part of Conseco,  RAC or the Company,  other than the last
two sentences of Section 4.5 and Sections 2.13, 3.8, 4.11, 7.2 and 10.2. Nothing
contained in this Section shall  relieve any party from any liability  resulting
from any  material  breach  of the  representations,  warranties,  covenants  or
agreements set forth in this Agreement.


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        35

<PAGE>



         7.3 Amendment. Subject to the applicable provisions of the DGCL, at any
time prior to the Effective  Time,  the parties  hereto may modify or amend this
Agreement,  by written  agreement  executed  and  delivered  by duly  authorized
officers of the respective parties;  provided,  however,  that after approval of
the Merger by the stockholders of the Company,  no amendment shall be made which
reduces the consideration  payable in the Merger or adversely affects the rights
of  the  Company's   stockholders   hereunder   without  the  approval  of  such
stockholders.  This  Agreement  may not be amended  except by an  instrument  in
writing signed on behalf of each of the parties.

         7.4 Extension;  Waiver.  At any time prior to the Effective  Time, each
party may (a) extend the time for the  performance of any of the  obligations or
other acts of the other party, (b) waive any inaccuracies in the representations
and warranties of the other party contained in this Agreement or in any document
delivered  pursuant  to this  Agreement  or (c)  subject to Section  7.3,  waive
compliance with any of the agreements or conditions of the other party contained
in this Agreement. Any agreement on the part of a party to any such extension or
waiver shall be valid only if set forth in an  instrument  in writing  signed on
behalf of such party.  The failure of any party to this  Agreement to assert any
of its rights under this Agreement or otherwise shall not constitute a waiver of
such rights.

         7.5  Procedure  for  Termination,  Amendment,  Extension  or Waiver.  A
termination  of this  Agreement  pursuant to Section  7.1, an  amendment of this
Agreement  pursuant to Section 7.3 or an extension or waiver pursuant to Section
7.4 shall, in order to be effective,  require in the case of Conseco, RAC or the
Company, action by its Board of Directors or the duly authorized designee of its
Board of Directors.


                                  ARTICLE VIII

                             SURVIVAL OF PROVISIONS

         8.1 Survival. The representations and warranties  respectively required
to be  made  by the  Company,  Conseco  and  RAC in  this  Agreement,  or in any
certificate,  respectively,  delivered  by the  Company or Conseco  pursuant  to
Section 6.2 or Section 6.3 hereof will not survive the Closing.


                                   ARTICLE IX

                                     NOTICES

         9.1 Notices.  All notices and other communications under this Agreement
must be in  writing  and will be deemed to have  been duly  given if  delivered,
telecopied or mailed, by certified mail, return receipt  requested,  first-class
postage prepaid, to the parties at the following addresses:

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        36

<PAGE>




         If to the Company, to:

                  Pioneer Financial Services, Inc.
                  1750 East Golf Road
                  Schaumburg, Illinois 60173

                  Attention:  Billy B. Hill, Jr.
                  Telephone:  (847) 413-7077
                  Telecopy:   (847) 413-7194

         with a copy to:

                  McDermott, Will & Emery
                  227 West Monroe Street
                  Chicago, Illinois  60606

                  Attention:  Stanley H. Meadows, P.C.
                  Telephone:  (312) 984-7570
                  Telecopy:   (312) 984-3669

         If to Conseco or RAC, to:

                  Conseco, Inc.
                  11825 N. Pennsylvania Street
                  Carmel, Indiana  46032

                  Attention:  Lawrence W. Inlow
                  Telephone:  (317) 817-6163
                  Telecopy:   (317) 817-6327

All notices and other communications  required or permitted under this Agreement
that are addressed as provided in this Article IX will, if delivered personally,
be deemed  given upon  delivery,  will,  if  delivered  by  telecopy,  be deemed
delivered when confirmed and will, if delivered by mail in the manner  described
above,  be deemed given on the third  Business Day after the day it is deposited
in a regular  depository of the United States mail.  Any party from time to time
may  change  its  address  for the  purpose of notices to that party by giving a
similar  notice  specifying a new address,  but no such notice will be deemed to
have been given until it is actually  received by the party sought to be charged
with the contents thereof.


                                    ARTICLE X

                                  MISCELLANEOUS

         10.1 Entire  Agreement.  Except for documents  executed by the Company,
Conseco and RAC pursuant hereto, this Agreement supersedes all prior discussions
and  agreements  between the parties with respect to the subject  matter of this
Agreement,  and this Agreement  (including the exhibits  hereto,  the Disclosure
Schedule,  the Conseco  Disclosure  Schedule  and other  documents  delivered in
connection herewith) and the Confidentiality

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        37

<PAGE>



Agreement  contain the sole and entire agreement between the parties hereto with
respect to the subject matter hereof.  The parties agree that any item disclosed
in any section of the  Disclosure  Schedule or the Conseco  Disclosure  Schedule
shall  be  deemed  to  be  disclosed   for  all  purposes  of  this   Agreement,
notwithstanding  the fact that such item was not  disclosed in any other section
of the Disclosure Schedule or the Conseco Disclosure Schedule.

         10.2 Expenses.  Except as otherwise expressly provided in Section 4.11,
whether or not the Merger is consummated,  each of the Company,  Conseco and RAC
will pay its own costs and expenses incident to preparing for, entering into and
carrying  out  this  Agreement  and  the   consummation   of  the   transactions
contemplated hereby.

         10.3  Counterparts.  This  Agreement  may be  executed  in one or  more
counterparts,  each of which will be deemed an  original,  but all of which will
constitute one and the same  instrument  and shall become  effective when one or
more  counterparts  have been signed by each of the parties and delivered to the
other parties.

         10.4 No Third Party  Beneficiary.  Except as otherwise provided herein,
the terms and provisions of this  Agreement are intended  solely for the benefit
of the parties hereto, and their respective successors or assigns, and it is not
the intention of the parties to confer  third-party  beneficiary rights upon any
other person.

         10.5 Governing  Law. This Agreement  shall be governed by and construed
in  accordance  with the laws of the State of Delaware,  regardless  of the laws
that might  otherwise  govern under  applicable  principles of conflicts of laws
thereof.

         10.6 Assignment;  Binding Effect. Neither this Agreement nor any of the
rights,  interests or  obligations  under this Agreement  shall be assigned,  in
whole or in part, by operation of law or otherwise by any of the parties without
the prior written consent of the other parties,  and any such assignment that is
not consented to shall be null and void. Subject to the preceding sentence, this
Agreement will be binding upon,  inure to the benefit of and be enforceable  by,
the parties and their respective successors and assigns.

         10.7 Enforcement. The parties agree that irreparable damage would occur
in the event that any of the  provisions of this Agreement were not performed in
accordance  with  their  specific  terms  or  were  otherwise  breached.  It  is
accordingly  agreed that the  parties  shall be  entitled  to an  injunction  or
injunctions to prevent  breaches of this  Agreement and to enforce  specifically
the terms and provisions of this Agreement,  this being in addition to any other
remedy to which they are entitled at law or in equity.

         10.8  Headings, Gender, etc.  The headings used in this Agreement have 
been inserted for convenience and do not constitute

G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        38

<PAGE>


matter to be construed or interpreted in connection with this Agreement.  Unless
the context of this Agreement  otherwise  requires,  (a) words of any gender are
deemed to include  each other  gender;  (b) words  using the  singular or plural
number also include the plural or singular number,  respectively;  (c) the terms
"hereof," "herein," "hereby," "hereto," and derivative or similar words refer to
this  entire  Agreement;  (d) the  terms  "Article"  or  "Section"  refer to the
specified Article or Section of this Agreement;  (e) all references to "dollars"
or "$" refer to  currency  of the  United  States of  America;  and (f) the term
"person"  shall  include  any natural  person,  corporation,  limited  liability
company, general partnership,  limited partnership, or other entity, enterprise,
authority or business organization.

         10.9 Invalid Provisions.  If any provision of this Agreement is held to
be illegal,  invalid,  or unenforceable  under any present or future law, and if
the rights or  obligations  of the Company or Conseco under this  Agreement will
not be materially  and adversely  affected  thereby,  (a) such provision will be
fully  severable;  (b) this  Agreement will be construed and enforced as if such
illegal,  invalid, or unenforceable provision had never comprised a part hereof;
and (c) the remaining provisions of this Agreement will remain in full force and
effect  and will not be  affected  by the  illegal,  invalid,  or  unenforceable
provision or by its severance herefrom.

         IN WITNESS WHEREOF, this Agreement has been duly executed and delivered
by the duly authorized officers of Conseco and the Company,  effective as of the
date first written above.

                                          CONSECO, INC.



                                          By:    /s/ STEPHEN C. HILBERT
                                                 -----------------------
                                                 Stephen C. Hilbert,
                                                 Chairman of the Board


                                          ROCK ACQUISITION COMPANY



                                          By:    /s/ STEPHEN C. HILBERT
                                                 -----------------------
                                                 Stephen C. Hilbert, President


                                          PIONEER FINANCIAL SERVICES, INC.



                                          By:    /s/ PETER W. NAUERT
                                                 ----------------------
                                                 Peter W. Nauert,
                                                 Chairman of the Board


G:\LEGAL\AGREEMNT\MERGER\PIONEER.4TH
                                                        39









© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission