CONSECO INC ET AL
S-4, 1996-10-03
ACCIDENT & HEALTH INSURANCE
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     As filed with the Securities and Exchange Commission on October 2, 1996
                              Registration No. 333-
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                              --------------------
                                    Form S-4
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933
                              --------------------
                                  CONSECO, INC.

             (Exact name of Registrant as specified in its charter)

            Indiana                                    6719            
(State or other jurisdiction of           (Primary Standard Industrial       
incorporation or organization)            Classification Code Number)       

                                   35-1468632
                                (I.R.S. Employer
                               Identification No.)

        11825 N. Pennsylvania St., Carmel, Indiana 46032, (317) 817-6100
(Address,  including zip code,  and telephone  number,  including  area code, of
Registrant's principal executive offices)

                                Lawrence W. Inlow
                                  Conseco, Inc.
                            11825 N. Pennsylvania St.
                              Carmel, Indiana 46032
                                 (317) 817-6163

 (Name, address, including zip code, and telephone number, including area code,
 of agent for service)

                            ------------------------
                                   Copies to:


           John A. Powell                           Ramon R. Obod
  American Travellers Corporation        Fox, Rothschild, O'Brien & Frankel
         3220 Tillman Drive                2000 Market Street, 10th Floor
    Bensalem, Pennsylvania 19020        Philadelphia, Pennsylvania 19103-3291
           (215) 244-1600                          (215) 299-2000


         Approximate  date of commencement of proposed sale of the securities to
the public:  As soon as practicable  after the  Registration  Statement  becomes
effective  and all other  conditions  to the merger (the  "Merger")  of American
Travellers  Corporation ("ATC") with and into Conseco, Inc. ("Conseco") pursuant
to an  Agreement  and Plan of  Merger  described  in the  enclosed  Joint  Proxy
Statement/Prospectus have been satisfied or waived.
         If the  securities  being  registered on this Form are being offered in
connection  with the formation of a holding company and there is compliance with
General Instruction G, check the following box. |_|
                              --------------------
<TABLE>
<CAPTION>

                         CALCULATION OF REGISTRATION FEE
===============================================================================================================================
  Title of Each Class             Amount              Proposed Maximum          Proposed Maximum
    of Securities to               to be             Offering Price Per        Aggregate Offering            Amount of
     be Registered              Registered                  Unit                     Price               Registration Fee
- -------------------------------------------------------------------------------------------------------------------------------
<S>                               <C>               <C>                         <C>                     <C>    

Common Stock, no par                (1)                Not Applicable              25,775,048             $293,857.77 (2)
value...................
===============================================================================================================================
<FN>

(1)  Conseco is hereby registering the number of shares of Conseco common stock,
no par value ("Conseco  Common  Stock"),  issuable to holders of common stock of
ATC,  par value $.01 per share ("ATC  Common  Stock")  and upon the  exercise or
conversion  of  securities  exercisable  for or  convertible  into shares of ATC
Common Stock.

(2)  Pursuant to Rule 457(f), the registration  fee was computed on the basis of
the market value of the ATC Common Stock to be exchanged in the Merger, computed
in  accordance  with Rule 457(c) on the basis of the average of the high and low
prices per share of such stock on the NASDAQ  National  Market on September  26,
1996.
</FN>
</TABLE>

                              ---------------------
Conseco hereby amends this  Registration  Statement on such date or dates as may
be  necessary to delay its  effective  date until  Conseco  shall file a further
amendment  which  specifically  states that this  Registration  Statement  shall
thereafter  become  effective in accordance  with Section 8(a) of the Securities
Act of 1933 or until the  Registration  Statement shall become effective on such
date as the Commission, acting pursuant to said Section 8(a), may determine.






<PAGE>



                         AMERICAN TRAVELLERS CORPORATION
                               3220 Tillman Drive
                          Bensalem, Pennsylvania 19020


Dear Shareholder:

         You are cordially  invited to attend a Special  Meeting of shareholders
of  American  Travellers   Corporation   ("ATC"),  to  be  held  on  __________,
_________________, 1996 at ______________,
      , Pennsylvania, at 10:00 a.m., local time (the "ATC Special Meeting").

         At the ATC Special Meeting,  shareholders of record of ATC at the close
of business on _____, 1996 will be asked to consider and vote upon a proposal to
approve and adopt an Agreement  and Plan of Merger,  dated as of August 25, 1996
(the "Merger Agreement"),  by and between Conseco,  Inc., an Indiana corporation
("Conseco"), and ATC, and the transactions contemplated thereby. Pursuant to the
terms of the Merger Agreement,  among other things,  (1) ATC will be merged with
and into Conseco,  with Conseco being the surviving  corporation (the "Merger"),
and (2) each  outstanding  share of the common  stock,  par value $.01 per share
("ATC Common Stock"),  of ATC (other than  Dissenting  Shares (as defined in the
Merger  Agreement)) will be canceled and converted into the right to receive the
Merger Consideration (as defined in the Merger Agreement).

         Details of the Merger,  including the terms of the Merger Consideration
and  other  important  information  concerning  ATC and  Conseco  appear  in the
accompanying  Joint Proxy  Statement/Prospectus.  Please give this material your
careful  attention.  Details  regarding  the  background  of and reasons for the
Merger,  among  other  things,  may be found in the  section of the Joint  Proxy
Statement/Prospectus entitled "The Merger."

         YOUR BOARD OF DIRECTORS HAS  UNANIMOUSLY  DETERMINED  THAT THE TERMS OF
THE MERGER ARE FAIR TO, AND IN THE BEST  INTERESTS OF, ATC AND THE  SHAREHOLDERS
OF ATC,  HAS  UNANIMOUSLY  APPROVED  AND  ADOPTED THE MERGER  AGREEMENT  AND THE
TRANSACTIONS   CONTEMPLATED   THEREBY,  AND  UNANIMOUSLY   RECOMMENDS  THAT  THE
SHAREHOLDERS  OF ATC VOTE FOR THE APPROVAL AND ADOPTION OF THE MERGER  AGREEMENT
AND THE TRANSACTIONS CONTEMPLATED THEREBY.

         The Board of  Directors  has received a written  opinion of  Donaldson,
Lufkin & Jenrette Securities  Corporation,  which has acted as financial advisor
to ATC in connection with the Merger, as to the fairness to ATC's  shareholders,
from a financial  point of view, of the Merger  Consideration  to be received by
ATC's shareholders pursuant to the Merger Agreement.

         YOUR  VOTE IS  IMPORTANT.  Whether  or not you plan to  attend  the ATC
Special  Meeting,  please  complete,  sign and date the  accompanying  proxy and
return it in the enclosed  postage prepaid  envelope as soon as possible so that
your shares will be  represented at the ATC Special  Meeting.  If you attend the
ATC Special Meeting, you may vote in person even if you have previously returned
your proxy. If you have any questions regarding the proposed transaction, please
call Georgeson & Company, Inc., our proxy solicitation agent, toll free at (800)
223-2064.




<PAGE>



         As a shareholder of ATC, you have dissenters' rights,  described in the
accompanying  Joint Proxy  Statement/Prospectus.  To  exercise  such  rights,  a
shareholder  must not have  voted  his or her ATC  Common  Stock in favor of the
Merger and must have followed the procedure of Subchapter D of Chapter 15 of the
Pennsylvania Business Corporation Law. See "The Merger - Dissenters' Rights" and
Annex C in the Proxy Statement/Prospectus.

                                        Sincerely,

                                        John A. Powell
                                        Chairman of the Board and President
__________, 1996




                                        1

<PAGE>



                                 [CONSECO LOGO]

Dear Shareholder:

         You are cordially  invited to attend a special  meeting of shareholders
of Conseco,  Inc. ("Conseco") to be held on ______________,  1996 at 10:00 a.m.,
local   time,   at   ________________________________________   (including   any
adjournment or postponement thereof, the "Conseco Special Meeting").

         At the Conseco Special  Meeting,  holders of shares of common stock, no
par value per share, of Conseco  ("Conseco  Common Stock") and holders of shares
of  Preferred  Redeemable  Increased  Dividend  Equity  Securities,  7%  PRIDES,
Convertible  Preferred  Stock,  no par value per  share,  of  Conseco  ("Conseco
PRIDES") will be asked to consider and vote upon a proposal to approve and adopt
an  Agreement  and Plan of  Merger,  dated as of August  25,  1996 (the  "Merger
Agreement"), by and between Conseco and American Travellers Corporation ("ATC").
Pursuant to the terms of the Merger Agreement,  among other things, (1) ATC will
be merged with and into Conseco,  with Conseco  being the surviving  corporation
(the "Merger"),  and (2) each  outstanding  share of the common stock, par value
$.01 per share ("ATC Common Stock"),  of ATC (other than  Dissenting  Shares (as
defined in the Merger  Agreement)) will be canceled and converted into the right
to receive the Merger Consideration (as defined in the Merger Agreement).

         Details  of the  proposed  Merger  including  the  terms of the  Merger
Consideration and other important information  concerning ATC and Conseco appear
in the accompanying Joint Proxy Statement/Prospectus.  Please give this material
your careful attention.  Details regarding the background of and reasons for the
proposed  Merger,  among other things,  may be found in the section of the Joint
Proxy Statement/Prospectus entitled "The Merger."

         Your Board of Directors  believes that the terms of the proposed Merger
are fair to, and in the best  interests of, the holders of Conseco  Common Stock
and Conseco  PRIDES and has  unanimously  approved the Merger  Agreement and the
transactions contemplated thereby. The Board of Directors of Conseco unanimously
recommends  that  shareholders  vote FOR  approval  and  adoption  of the Merger
Agreement and the transactions contemplated thereby.

         Only  holders of record of shares of Conseco  Common  Stock and Conseco
PRIDES as of the close of business on ____________________, 1996 are entitled to
notice of, and to vote at, the Conseco Special Meeting.

         YOUR  VOTE IS  IMPORTANT.  Whether  or not you are able to  attend  the
Conseco Special  Meeting,  please  complete,  sign, date and return the enclosed
proxy card as soon as  possible.  A  postage-paid  envelope is enclosed for your
convenience.  If you attend the  Conseco  Special  Meeting,  you may revoke your
proxy and,  if you wish,  vote your shares of Conseco  Common  Stock and Conseco
PRIDES in person.

                                                  Sincerely,


                                                  Stephen C. Hilbert
                                                  Chairman of the Board


                                        2

<PAGE>



                         AMERICAN TRAVELLERS CORPORATION
                               3220 Tillman Drive
                          Bensalem, Pennsylvania 19020


                    NOTICE OF SPECIAL MEETING OF SHAREHOLDERS


To the Shareholders of American Travellers Corporation:

         Notice  is  hereby  given  that a special  meeting  (the  "ATC  Special
Meeting") of the shareholders of American Travellers Corporation ("ATC") will be
held on ______________,  ______________, 1996 at ___________, , Pennsylvania, at
10:00 a.m., local time, for the following purposes:

                  1. To  consider  and vote upon a proposal to approve and adopt
         the  Agreement  and Plan of Merger,  dated as of August  25,  1996 (the
         "Merger  Agreement"),   by  and  between  Conseco,   Inc.,  an  Indiana
         corporation  ("Conseco"),  and ATC, and the  transactions  contemplated
         thereby,  pursuant to which, among other things, (i) ATC will be merged
         with and into Conseco,  with Conseco  being the  surviving  corporation
         (the "Merger"),  and (ii) each  outstanding  share of the common stock,
         par value $.01 per share (the "ATC Common  Stock"),  of ATC (other than
         Dissenting  Shares  (as  defined  in the  Merger  Agreement))  will  be
         canceled   and   converted   into  the  right  to  receive  the  Merger
         Consideration (as defined in the Merger Agreement).

                  2. To transact such other business as may properly come before
         the meeting or any adjournment or postponement thereof.

         The Merger is more completely described in the accompanying Joint Proxy
Statement/Prospectus  and a copy of the Merger  Agreement is attached as Annex A
thereto.

         Your Board of Directors has  unanimously  determined  that the terms of
the Merger are fair to, and in the best  interests of, ATC and the  shareholders
of ATC,  has  unanimously  approved  and  adopted the Merger  Agreement  and the
transactions   contemplated   thereby  and   unanimously   recommends  that  the
shareholders  of ATC vote FOR the approval and adoption of the Merger  Agreement
and the transactions contemplated thereby.

         The  Board of  Directors  of ATC has fixed  the  close of  business  on
___________, 1996, as the record date for determination of shareholders entitled
to notice of, and to vote at, the ATC Special Meeting and any  adjournments  and
postponements thereof.

                                       By order of the Board of Directors


                                       Susan T. Mankowski
                                       Secretary
_______________, 1996

         YOU ARE CORDIALLY  INVITED TO ATTEND THE ATC SPECIAL MEETING IN PERSON.
HOWEVER,  WHETHER OR NOT YOU PLAN TO ATTEND, WE URGE YOU TO COMPLETE, SIGN, DATE
AND RETURN THE  ACCOMPANYING  PROXY AS  PROMPTLY  AS  POSSIBLE  IN THE  ENCLOSED
POSTAGE PREPAID ENVELOPE IN ORDER TO ASSURE THAT YOUR SHARES OF ATC COMMON STOCK
WILL BE  REPRESENTED.  IF YOU ATTEND  THE ATC  SPECIAL  MEETING  YOU MAY VOTE IN
PERSON EVEN IF YOU HAVE PREVIOUSLY RETURNED YOUR PROXY.



<PAGE>



                                    IMPORTANT

         PLEASE DO NOT SEND YOUR  STOCK  CERTIFICATES  REPRESENTING  ATC  COMMON
STOCK AT THIS TIME. IF THE MERGER IS CONSUMMATED,  YOU WILL BE SENT INSTRUCTIONS
REGARDING THE SURRENDER OF YOUR STOCK CERTIFICATES.



<PAGE>



                                 [CONSECO LOGO]

                         11825 North Pennsylvania Street
                              Carmel, Indiana 46032

                    NOTICE OF SPECIAL MEETING OF SHAREHOLDERS

                          To Be Held ___________, 1996

         NOTICE IS  HEREBY  GIVEN  THAT a special  meeting  of  shareholders  of
Conseco,       Inc.        ("Conseco"),        will       be       held       at
________________________________________________________  at 10:00  a.m.,  local
time, on ______________, 1996 (the "Conseco Special Meeting"), for the following
purposes:

       1.     To  consider  and vote upon a proposal  to  approve  and adopt the
              Agreement  and Plan of Merger,  dated as of August  25,  1996 (the
              "Merger   Agreement"),   by  and  between   Conseco  and  American
              Travellers  Corporation,   a  Pennsylvania   corporation  ("ATC"),
              pursuant to which, among other things, (i) ATC will be merged with
              and into Conseco,  with Conseco  being the  surviving  corporation
              (the  "Merger"),  and (ii) each  outstanding  share of the  common
              stock,  par value $.01 per share (the "ATC Common Stock"),  of ATC
              (other   than   Dissenting   Shares  (as  defined  in  the  Merger
              Agreement))  will be  canceled  and  converted  into the  right to
              receive  the  Merger  Consideration  (as  defined  in  the  Merger
              Agreement); and


       2.     To consider  such other  matters as may  properly  come before the
              meeting.

         Holders of record of outstanding  shares of common stock,  no par value
per  share,  of  Conseco  ("Conseco  Common  Stock")  and  Preferred  Redeemable
Increased Dividend Equity Securities, 7% PRIDES, Convertible Preferred Stock, no
par value per share, of Conseco  ("Conseco  PRIDES") as of the close of business
on  ___________,  1996,  are  entitled to notice of and to vote at the  meeting.
Holders of Conseco  Common  Stock and  Conseco  PRIDES  will vote  together as a
single class at the Conseco Special Meeting. Holders of shares of Conseco Common
Stock  have one vote for each share  held of  record,  and  holders of shares of
Conseco PRIDES have 4/5 of one vote for each share held of record.

         Whether or not you plan to be present at the meeting,  please complete,
sign and return the enclosed form of proxy. No postage is required to return the
form of proxy in the enclosed  envelope.  The proxies of shareholders who attend
the meeting in person may be withdrawn and such shareholders may vote personally
at the meeting.

                                              By Order of The Board of Directors


                                              [SIG]

                                              Lawrence W. Inlow, Secretary

__________, 1996
Carmel, Indiana


<PAGE>



SUBJECT TO COMPLETION
Dated October 2, 1996

                                  CONSECO, INC.
                                       and
                         AMERICAN TRAVELLERS CORPORATION
                               ------------------

                              JOINT PROXY STATEMENT
                               ------------------

                            CONSECO, INC. PROSPECTUS

         This Joint Proxy  Statement/Prospectus is being furnished to holders of
shares of common stock, no par value per share ("Conseco Common Stock"),  and to
holders of shares of Preferred  Redeemable Increased Dividend Equity Securities,
7% PRIDES, Convertible Preferred Stock, no par value per share ("Conseco PRIDES"
and,  together with the Conseco Common Stock,  the "Conseco  Stock") of Conseco,
Inc., an Indiana corporation ("Conseco"), in connection with the solicitation of
proxies  by the  Conseco  Board of  Directors  for use at a special  meeting  of
Conseco     shareholders    to    be    held    on    _________,     1996,    at
____________________________,  commencing at 10:00 a.m.,  local time, and at any
adjournment or postponement thereof (the "Conseco Special Meeting").

         This  Joint  Proxy  Statement/Prospectus  is also  being  furnished  to
holders  of shares of  Common  Stock,  par  value  $.01 per share  ("ATC  Common
Stock"), of American Travellers Corporation, a Pennsylvania corporation ("ATC"),
in connection with the solicitation of proxies by the ATC Board of Directors for
use at a Special Meeting of ATC  shareholders to be held on __________,  1996 at
______________  _____________________________,  commencing at 10:00 a.m.,  local
time,  and  at  any  adjournment  or  postponement  thereof  (the  "ATC  Special
Meeting"). The respective shareholder meetings are each being called to consider
and vote upon a proposal to approve and adopt the  Agreement and Plan of Merger,
dated as of August 25, 1996 (the "Merger Agreement"), by and between Conseco and
ATC  pursuant to which ATC will be merged  with and into  Conseco  with  Conseco
being the surviving corporation (the "Merger").

         This Joint Proxy  Statement/Prospectus  also constitutes the Prospectus
of Conseco, filed as part of a Registration Statement on Form S-4 (together with
all amendments,  supplements,  exhibits and schedules thereto, the "Registration
Statement") with the Securities and Exchange Commission (the "Commission") under
the Securities Act of 1933, as amended (the "Securities  Act"),  relating to the
shares of Conseco  Common  Stock  issuable in  connection  with the Merger.  All
information    concerning    Conseco    contained    in   this    Joint    Proxy
Statement/Prospectus   has  been  furnished  by  Conseco,  and  all  information
concerning  ATC  contained  in this Joint  Proxy  Statement/Prospectus  has been
furnished by ATC.

         The Conseco Common Stock is quoted on the New York Stock Exchange, Inc.
(the "NYSE") under the symbol "CNC". On  _____________,  1996, the closing price
of the Conseco Common Stock as reported on the NYSE was $_________.

         The ATC Common Stock is quoted on the NASDAQ  National Market under the
symbol  "ATVC".  On _______,  1996, the closing price of the ATC Common Stock as
reported on NASDAQ was $___________.

         This Joint Proxy  Statement/Prospectus  and the related  forms of proxy
are  first  being  mailed  to  shareholders  of  Conseco  and  ATC  on or  about
______________, 1996.
                            -------------------------

       THE SHARES OF CONSECO COMMON STOCK ISSUABLE IN THE MERGER HAVE NOT
           BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND EXCHANGE
           COMMISSION OR ANY STATE SECURITIES COMMISSION, NOR HAS THE
                 SECURITIES AND EXCHANGE COMMISSION OR ANY STATE
                 SECURITIES COMMISSION PASSED UPON THE ACCURACY
                   OR ADEQUACY OF THIS JOINT PROXY STATEMENT/
                      PROSPECTUS. ANY REPRESENTATION TO THE
                         CONTRARY IS A CRIMINAL OFFENSE.
                            -------------------------

                    The  date  of  this  Joint  Proxy   Statement/Prospectus  is
______________, 1996.


<PAGE>



Information   contained  herein  is  subject  to  completion  or  amendment.   A
registration  statement  relating  to these  securities  has been filed with the
Securities  and Exchange  Commission.  These  securities may not be sold nor may
offers to buy be accepted prior to the time the registration  statement  becomes
effective.  This  prospectus  shall  not  constitute  an  offer  to  sell or the
solicitation of an offer to buy nor shall there be any sale of these  securities
in any State in which such offer,  solicitation  or sale would be unlawful prior
to registration or qualification under the securities laws of any such State.


<PAGE>



                              AVAILABLE INFORMATION

         Conseco and ATC are each subject to the  informational  requirements of
the  Securities  Exchange Act of 1934, as amended (the "Exchange  Act"),  and in
accordance   therewith  file  periodic  reports,   proxy  statements  and  other
information  with the Commission.  The periodic  reports,  proxy  statements and
other  information filed by Conseco and ATC with the Commission may be inspected
and copied at the public  reference  facilities  maintained by the Commission at
Room 1024, 450 Fifth Street, N.W.,  Washington,  D.C. 20549, and at the regional
offices of the  Commission at 7 World Trade Center,  Suite 1300,  New York,  New
York 10048 and Citicorp Center,  500 West Madison Street,  Suite 1400,  Chicago,
Illinois 60661-2511. Copies of such material also can be obtained, at prescribed
rates,  from the Public Reference  Section of the Commission,  450 Fifth Street,
N.W.,  Washington,  D.C. 20549. In addition, the Commission maintains a web site
at http:\\www.sec.gov  that contains reports,  proxy and information  statements
and other  information  regarding  registrants,  including Conseco and ATC, that
file electronically  with the Commission.  The Conseco Common Stock is listed on
the NYSE and such  reports and other  information  may also be  inspected at the
offices of the NYSE, 20 Broad Street, New York, New York 10005.

         Conseco has filed the  Registration  Statement with the Commission with
respect to the Conseco Common Stock to be issued  pursuant to or as contemplated
by the Merger Agreement. This Joint Proxy  Statement/Prospectus does not contain
all the information set forth in the  Registration  Statement,  certain parts of
which  are  omitted  in  accordance  with  the  rules  and  regulations  of  the
Commission.  The Registration  Statement and any amendments  thereto,  including
exhibits  filed as a part thereof,  are available for  inspection and copying as
set forth above.

                            -------------------------

                 INCORPORATION OF CERTAIN DOCUMENTS BY REFERENCE

         THIS  JOINT  PROXY   STATEMENT/PROSPECTUS   INCORPORATES  DOCUMENTS  BY
REFERENCE WHICH ARE NOT PRESENTED  HEREIN OR DELIVERED  HEREWITH.  COPIES OF ANY
SUCH DOCUMENTS, OTHER THAN EXHIBITS TO SUCH DOCUMENTS WHICH ARE NOT SPECIFICALLY
INCORPORATED BY REFERENCE  THEREIN,  ARE AVAILABLE WITHOUT CHARGE TO ANY PERSON,
INCLUDING ANY BENEFICIAL OWNER, TO WHOM THIS JOINT PROXY STATEMENT/PROSPECTUS IS
DELIVERED,  UPON WRITTEN OR ORAL REQUEST.  WRITTEN  REQUESTS FOR SUCH  DOCUMENTS
RELATING TO CONSECO,  CAPITOL  AMERICAN  FINANCIAL  CORPORATION,  LIFE  PARTNERS
GROUP,  INC.  AND  TRANSPORT  HOLDINGS  INC.  SHOULD  BE  DIRECTED  TO  JAMES W.
ROSENSTEELE,  VICE PRESIDENT,  INVESTOR  RELATIONS,  CONSECO,  INC., 11825 NORTH
PENNSYLVANIA  STREET,  CARMEL,  INDIANA  46032,  AND  TELEPHONE  REQUESTS MAY BE
DIRECTED  TO MR.  ROSENSTEELE  AT  (317)  817-2893.  WRITTEN  REQUESTS  FOR SUCH
DOCUMENTS  RELATING TO ATC SHOULD BE DIRECTED  TO BENEDICT J.  IACOVETTI,  CHIEF
FINANCIAL  OFFICER,   AMERICAN  TRAVELLERS  CORPORATION,   3220  TILLMAN  DRIVE,
BENSALEM,  PENNSYLVANIA  19020,  AND  TELEPHONE  REQUESTS MAY BE DIRECTED TO MR.
IACOVETTI  AT  (215)  244-1600.  IN  ORDER  TO  ENSURE  TIMELY  DELIVERY  OF THE
DOCUMENTS, ANY REQUEST SHOULD BE MADE BEFORE _______________, 1996.


                                       ii

<PAGE>



         The following  documents  previously filed with the Commission pursuant
to the Exchange Act are incorporated herein by this reference:

         1.  Conseco's  Annual  Report on Form 10-K for the  fiscal  year  ended
December 31, 1995 ("Conseco's  Annual Report");  Conseco's  Quarterly Reports on
Form 10-Q for the  quarters  ended March 31, 1996 and June 30,  1996;  Conseco's
Current  Reports on Form 8-K dated January 17, 1996,  March 11, 1996,  April 10,
1996,  August  2,  1996,  August  25,  1996  and  September  25,  1996;  and the
description of Conseco Common Stock in Conseco's  Registration  Statements filed
pursuant to Section 12 of the Exchange Act and any amendment or report filed for
the purpose of updating any such description.

         2. ATC's Annual Report on Form 10-K for the fiscal year ended  December
31, 1995 ("ATC's Annual Report");  ATC's Quarterly  Reports on Form 10-Q for the
quarters  ended March 31, 1996 and June 30, 1996;  ATC's Current  Report on Form
8-K dated  August 25,  1996;  and the  description  of ATC Common Stock in ATC's
Registration  Statement filed pursuant to Section 12 of the Exchange Act and any
amendment or report filed for the purpose of updating any such description.

         3. Annual Report on Form 10-K of Capitol American Financial Corporation
("CAF") for the fiscal year ended  December  31, 1995 ("CAF's  Annual  Report");
CAF's  Quarterly  Reports on Form 10-Q for the quarters ended March 31, 1996 and
June 30, 1996; and CAF's Current Report on Form 8- K dated August 25, 1996.

         4. Annual Report on Form 10-K of Life Partners Group,  Inc. ("LPG") for
the fiscal year ended December 31, 1995 ("LPG's Annual Report"); LPG's Quarterly
Reports on Form 10-Q for the  quarters  ended March 31, 1996 and June 30,  1996;
and LPG's Current Reports on Form 8-K dated March 11, 1996 and April 10, 1996.

         5. Annual Report on Form 10-K of Transport  Holdings  Inc.  ("THI") for
the fiscal year ended December 31, 1995 ("THI's Annual Report"); THI's Quarterly
Reports on Form 10-Q for the quarters ended March 31, 1996 and June 30, 1996 and
THI's Current Report on Form 8-K dated September 25, 1996.

         In addition,  the Merger Agreement,  a copy of which is attached hereto
as Annex A, is incorporated herein by reference.

         All  documents  filed by  Conseco,  ATC,  CAF,  LPG or THI  pursuant to
Section  13(a),  13(c),  14 or 15(d) of the Exchange Act  subsequent to the date
hereof and prior to the date of the Conseco  Special  Meeting or the ATC Special
Meeting,  as the case may be,  shall be deemed to be  incorporated  by reference
herein and to be a part hereof from the date any such document is filed.

         Any  statement  contained  in a document  incorporated  or deemed to be
incorporated  by reference  herein shall be deemed to be modified or  superseded
for purposes hereof to the extent that a statement  contained  herein (or in any
other subsequently filed document that also is incorporated by reference herein)
modifies or supersedes such  statement.  Any statement so modified or superseded
shall be deemed,  except as so  modified or  superseded,  to  constitute  a part
hereof. All information  appearing in this Joint Proxy  Statement/Prospectus  is
qualified in its entirety by the information and financial statements (including
notes  thereto)  appearing in the  documents  incorporated  herein by reference,
except to the extent set forth in the immediately preceding statement.


                                       iii

<PAGE>



         State  insurance  holding  company laws and  regulations  applicable to
Conseco and ATC generally  provide that no person may acquire control of Conseco
or ATC, and thus indirect  control of their respective  insurance  subsidiaries,
unless  such  person has  provided  certain  required  information  to, and such
acquisition  is approved  (or not  disapproved)  by, the  appropriate  insurance
regulatory authorities.  Generally, any person acquiring beneficial ownership of
10% or more of the Conseco Common Stock or ATC Common Stock, as the case may be,
would  be  presumed  to have  acquired  such  control,  unless  the  appropriate
insurance regulatory authorities upon advance application determine otherwise.


         NO  PERSON  IS  AUTHORIZED  TO GIVE  ANY  INFORMATION  OR TO  MAKE  ANY
REPRESENTATIONS  WITH  RESPECT TO THE  MATTERS  DESCRIBED  IN THIS  JOINT  PROXY
STATEMENT/PROSPECTUS  OTHER  THAN  THOSE  CONTAINED  HEREIN OR IN THE  DOCUMENTS
INCORPORATED  BY REFERENCE  HEREIN.  ANY  INFORMATION  OR  REPRESENTATIONS  WITH
RESPECT TO SUCH MATTERS NOT CONTAINED  HEREIN OR THEREIN MUST NOT BE RELIED UPON
AS   HAVING   BEEN   AUTHORIZED   BY   CONSECO   OR  ATC.   THIS   JOINT   PROXY
STATEMENT/PROSPECTUS  DOES NOT CONSTITUTE AN OFFER TO SELL OR A SOLICITATION  OF
AN OFFER TO BUY  SECURITIES  IN ANY  JURISDICTION  TO ANY  PERSON  TO WHOM IT IS
UNLAWFUL TO MAKE SUCH OFFER OR  SOLICITATION IN SUCH  JURISDICTION.  NEITHER THE
DELIVERY OF THIS JOINT PROXY  STATEMENT/PROSPECTUS  NOR ANY SALE MADE  HEREUNDER
SHALL,  UNDER ANY  CIRCUMSTANCES,  CREATE ANY IMPLICATION THAT THERE HAS BEEN NO
CHANGE IN THE  AFFAIRS  OF  CONSECO  OR ATC  SINCE  THE DATE  HEREOF OR THAT THE
INFORMATION  IN  THIS  JOINT  PROXY  STATEMENT/PROSPECTUS  OR IN  THE  DOCUMENTS
INCORPORATED  BY REFERENCE  HEREIN IS CORRECT AS OF ANY TIME  SUBSEQUENT  TO THE
DATE HEREOF OR THEREOF.

         THESE   SECURITIES  HAVE  NOT  BEEN  APPROVED  OR  DISAPPROVED  BY  THE
COMMISSIONER  OF  INSURANCE  FOR  THE  STATE  OF  NORTH  CAROLINA,  NOR  HAS THE
COMMISSIONER OF INSURANCE RULED UPON THE ACCURACY OR ADEQUACY OF THIS DOCUMENT.

                                       iv

<PAGE>

<TABLE>
<CAPTION>


                                TABLE OF CONTENTS
                                                                                                               Page
                                                                                                              ------
<S>                                                                                                            <C>       

AVAILABLE INFORMATION............................................................................................ii

INCORPORATION OF CERTAIN DOCUMENTS BY REFERENCE..................................................................ii

TABLE OF CONTENTS................................................................................................ v

SUMMARY.......................................................................................................... 1

         GENERAL  ............................................................................................... 1

         THE COMPANIES........................................................................................... 1

         SHAREHOLDER MEETINGS.................................................................................... 2

         THE MERGER; THE MERGER AGREEMENT........................................................................ 6

         SELECTED HISTORICAL FINANCIAL INFORMATION OF CONSECO....................................................15

         SELECTED HISTORICAL FINANCIAL INFORMATION OF LPG........................................................18

         SELECTED HISTORICAL FINANCIAL INFORMATION OF ATC........................................................20

         SELECTED HISTORICAL FINANCIAL INFORMATION OF CAF........................................................22

         SELECTED HISTORICAL FINANCIAL INFORMATION OF THI........................................................24

         SUMMARY UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL
         INFORMATION.............................................................................................26

         COMPARATIVE UNAUDITED PER SHARE DATA OF CONSECO AND ATC.................................................30

         MARKET PRICE DATA.......................................................................................31

INFORMATION CONCERNING CONSECO ..................................................................................33

         BACKGROUND..............................................................................................33

         LIFE INSURANCE OPERATIONS...............................................................................33

         FEE-BASED OPERATIONS....................................................................................34

         OTHER PENDING ACQUISITIONS BY CONSECO...................................................................35

         GENERAL INFORMATION CONCERNING CONSECO..................................................................36

INFORMATION CONCERNING ATC.......................................................................................36


                                        v

<PAGE>



         GENERAL.................................................................................................36

         PRODUCT LINES...........................................................................................36

         LONG TERM CARE INSURANCE................................................................................36

         MARKETING...............................................................................................37

         OTHER...................................................................................................37

SHAREHOLDER MEETINGS.............................................................................................38

         GENERAL.................................................................................................38

         MATTERS TO BE CONSIDERED AT THE MEETINGS................................................................38

         VOTING AT THE MEETINGS; RECORD DATE; QUORUM.............................................................39

         PROXIES.................................................................................................44

THE MERGER.......................................................................................................45

         BACKGROUND OF THE MERGER................................................................................45

         CONSECO'S REASONS FOR THE MERGER; RECOMMENDATION OF THE
                  CONSECO BOARD OF DIRECTORS.....................................................................47

         ATC'S REASONS FOR THE MERGER; RECOMMENDATION OF THE ATC
                  BOARD OF DIRECTORS.............................................................................48

         OPINION OF ATC'S FINANCIAL ADVISOR......................................................................50

         CERTAIN CONSEQUENCES OF THE MERGER......................................................................57

         CONDUCT OF THE BUSINESS OF CONSECO AND ATC AFTER THE MERGER.............................................57

         CERTAIN FEDERAL INCOME TAX CONSEQUENCES.................................................................58

         REGULATORY APPROVALS....................................................................................59

         NYSE LISTING OF CONSECO COMMON STOCK....................................................................60

         FEDERAL SECURITIES LAW CONSEQUENCES.....................................................................60

         DISSENTERS RIGHTS.......................................................................................60

         ACCOUNTING TREATMENT....................................................................................63

         INTERESTS OF CERTAIN PERSONS IN THE MERGER..............................................................63


                                       vi

<PAGE>



THE MERGER AGREEMENT.............................................................................................65

         THE MERGER..............................................................................................66

         EFFECTIVE TIME..........................................................................................66

         CONVERSION OF SHARES; EXCHANGE OF STOCK CERTIFICATES; NO
                  FRACTIONAL AMOUNTS.............................................................................66

         TREATMENT OF ATC STOCK OPTIONS..........................................................................67

         DISSENTING SHARES.......................................................................................68

         REPRESENTATIONS AND WARRANTIES..........................................................................68

         CERTAIN COVENANTS.......................................................................................68

         CONDITIONS TO THE MERGER................................................................................70

         TERMINATION.............................................................................................71

         RIGHT OF ATC BOARD OF DIRECTORS TO WITHDRAW ITS
                  RECOMMENDATION.................................................................................72

         FEES....................................................................................................72

         EXPENSES ...............................................................................................73

         MODIFICATION OR AMENDMENT...............................................................................73

UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS............................................................74

COMPARISON OF SHAREHOLDERS' RIGHTS...............................................................................96

         BYLAWS..................................................................................................96

         DISTRIBUTIONS TO SHAREHOLDERS...........................................................................96

         CLASS OF DIRECTORS......................................................................................97

         REMOVAL OF DIRECTORS....................................................................................97

         MEETINGS OF SHAREHOLDERS................................................................................97

         ACTION BY SHAREHOLDERS WITHOUT MEETING..................................................................98

         DISSENTERS RIGHTS.......................................................................................98

         CERTAIN STATUTORY AND CHARTER PROVISIONS................................................................98


                                       vii

<PAGE>



         SHAREHOLDER RIGHTS AGREEMENT............................................................................98

         INTERESTED SHAREHOLDER TRANSACTIONS.....................................................................99

         FIDUCIARY DUTY AND LIMITATIONS OF LIABILITY.............................................................101

         DERIVATIVE ACTIONS......................................................................................102

         INDEMNIFICATION.........................................................................................102

MANAGEMENT OF CONSECO UPON CONSUMMATION OF THE MERGER........................................................... 103

LEGAL MATTERS................................................................................................... 103

EXPERTS..........................................................................................................103

INDEPENDENT ACCOUNTANTS .........................................................................................104

OTHER MATTERS................................................................................................... 104

Annex A - Agreement and Plan of Merger..........................................................................A-1

Annex B - Opinion of Donaldson, Lufkin & Jenrette Securities Corporation .......................................B-1

Annex C - Pennsylvania Business Corporation Law, Chapter 15, Subchapter D. Dissenters
 Rights.........................................................................................................C-1

</TABLE>


                                      viii

<PAGE>




                                     SUMMARY

         The following is a summary of certain  information  contained elsewhere
in this Joint Proxy  Statement/Prospectus.  This  summary is not  intended to be
complete and is  qualified  in its  entirety by  reference to the more  detailed
information  and financial  statements,  including the notes thereto,  contained
elsewhere,    or    incorporated    by   reference,    in   this   Joint   Proxy
Statement/Prospectus  and the Annexes hereto. Unless otherwise stated, all share
and per share  information in this Joint Proxy  Statement/Prospectus  concerning
Conseco has been  adjusted to reflect a  two-for-one  stock split of the Conseco
Common  Stock  effected  April 1, 1996 and all  share and per share  information
concerning ATC has been adjusted to reflect a  three-for-two  stock split of the
ATC Common Stock effected  April 10, 1996.  Except as otherwise  indicated,  all
financial information in this Joint Proxy  Statement/Prospectus  is presented in
accordance with generally accepted accounting principles ("GAAP").  Shareholders
are urged to read this Joint Proxy Statement/Prospectus,  the Annexes hereto and
the  documents  incorporated  herein  by  reference  in their  entirety.  Unless
otherwise  defined  herein,  capitalized  terms  used in this  summary  have the
respective   meanings   ascribed   to  them   elsewhere   in  this  Joint  Proxy
Statement/Prospectus.

                                     GENERAL

This Joint Proxy Statement/Prospectus relates to the proposed Merger pursuant 
to the Merger Agreement.  See "The Merger."

                                  THE COMPANIES

Conseco,Inc..........................Conseco is  a  financial  services  holding
                                             company  engaged  primarily  in the
                                             development,      marketing     and
                                             administration      of     annuity,
                                             individual   health  insurance  and
                                             individual life insurance products.
                                             Conseco's earnings result primarily
                                             from   operating   life   insurance
                                             companies and providing  investment
                                             management,    administrative   and
                                             other    fee-based    services   to
                                             affiliated  businesses  as  well as
                                             non-affiliates. Conseco's operating
                                             strategy  is  to  consolidate   and
                                             streamline      management      and
                                             administrative     functions,    to
                                             realize superior investment returns
                                             through  active  asset  management,
                                             and  to  focus   resources  on  the
                                             development    and   expansion   of
                                             profitable   products   and  strong
                                             distribution channels.





                                       On August 2, 1996, Conseco completed  its
                                             acquisition of Life Partners Group,
                                             Inc.   ("LPG").   Conseco  and  LPG
                                             collected     an    aggregate    of
                                             approximately $3.6 billion of total
                                             premiums  and  annuity  deposits in
                                             1995  from a diverse  portfolio  of
                                             products.  After  giving  pro forma
                                             effect to the  acquisition  of LPG,
                                             Conseco's    total    assets    and
                                             shareholders'  equity  at June  30,
                                             1996 would have been  approximately
                                             $23  billion   and  $1.9   billion,
                                             respectively.


                                        1

<PAGE>




                                     On September 30, 1996, Conseco acquired the
                                             shares of American  Life  Holdings,
                                             Inc.   ("ALH")  (of  which  Conseco
                                             previously  owned  approximately 37
                                             percent)  which Conseco did not own
                                             for  approximately  $165 million in
                                             cash.


                                     Conseco has  also   entered   into  (1)  an
                                             Agreement  and Plan of Merger  with
                                             Capitol     American      Financial
                                             Corporation   ("CAF")  pursuant  to
                                             which  CAF will  become  a  wholly-
                                             owned  subsidiary of Conseco,  with
                                             each share of the  common  stock of
                                             CAF  converted  into  the  right to
                                             receive   $30.00   in  cash  and  a
                                             fraction  of  a  share  of  Conseco
                                             Common  Stock  having  a  value  of
                                             $6.50 and (2) an Agreement and Plan
                                             of Merger with  Transport  Holdings
                                             Inc.  ("THI") pursuant to which THI
                                             will be merged into  Conseco,  with
                                             each  share of common  stock of THI
                                             converted  into  between  1.40  and
                                             1.83   shares  of  Conseco   Common
                                             Stock.  Conseco has also  announced
                                             that  it  intends  to  acquire  the
                                             shares  of  Bankers   Life  Holding
                                             Corporation   ("BLH")   (of   which
                                             Conseco        currently       owns
                                             approximately  90.5 percent)  which
                                             Conseco  does not own,  in a merger
                                             in which  each  share of BLH Common
                                             Stock would be  converted  into the
                                             right to  receive a  fraction  of a
                                             share  of  Conseco   Common   Stock
                                             having a value of $25.00 per share.
                                             Consummation  of the  Merger is not
                                             conditioned  upon  consummation  by
                                             Conseco of any of the other pending
                                             acquisitions.    See   "Information
                                             Concerning  Conseco - Other Pending
                                             Acquisitions"  and  "Unaudited  Pro
                                             Forma    Consolidated     Financial
                                             Statements of Conseco."
American Travellers
Corporation...........................ATC is an insurance  holding company,  the
                                             operating   subsidiaries  of  which
                                             market  and  underwrite  long  term
                                             care insurance products  consisting
                                             of  both   nursing  home  and  home
                                             health  care  policies  and,  to  a
                                             lesser extent,  other  supplemental
                                             accident   and   health   insurance
                                             policies,    as    well   as   life
                                             insurance.  On June 30,  1996,  ATC
                                             had $393.3  million  of  annualized
                                             premiums in force, approximately 90
                                             percent of which,  or $355 million,
                                             were attributable to long term care
                                             insurance.     See     "Information
                                             Concerning ATC."

                              SHAREHOLDER MEETINGS

Time, Date and Place..................Conseco. The Conseco  Special Meeting will
                                             be held at 10:00 a.m.,  local time,
                                             on     _________,      1996,     at
                                             _______________    and    at    any
                                             adjournment     or     postponement
                                             thereof.

                                        2

<PAGE>




                                       ATC.  The   ATC  Special   Meeting  will
                                             be held at 10:00 a.m.,  local time,
                                             on , 1996,  at  ___________________
                                             and   at   any    adjournment    or
                                             postponement thereof.

Purposes of the Meetings..............Conseco.The purpose of the Conseco Special
                                             Meeting  is to  consider  and  vote
                                             upon (1) a proposal  to approve and
                                             adopt the Merger  Agreement and the
                                             transactions  contemplated  thereby
                                             and (2) such other  business as may
                                             properly  come  before the  Conseco
                                             Special Meeting or any adjournments
                                             or   postponements   thereof.   See
                                             "Shareholder  Meetings - Matters to
                                             be  Considered  at the  Meetings  -
                                             Conseco."


                                        ATC. The purpose  of  the  ATC  Special
                                             Meeting  is to  consider  and  vote
                                             upon (1) a proposal  to approve and
                                             adopt the Merger  Agreement and the
                                             transactions  contemplated  thereby
                                             and (2) such other  business as may
                                             properly   come   before   the  ATC
                                             Special Meeting or any adjournments
                                             or   postponements   thereof.   See
                                             "Shareholder  Meetings - Matters to
                                             be  Considered  at the  Meetings  -
                                             ATC."

Record Date, Shares Entitled
to Vote, Quorum.........................Conseco.  Holders  of record of  Conseco
                                             Common Stock and Conseco  PRIDES at
                                             the    close   of    business    on
                                             ____________,  1996  (the  "Conseco
                                             Record  Date"),   are  entitled  to
                                             notice of and to vote,  together as
                                             a  single  class,  at  the  Conseco
                                             Special Meeting.  As of the Conseco
                                             Record  Date,  there were  ________
                                             shares  of  Conseco   Common  Stock
                                             outstanding  and  entitled to vote,
                                             and  _________  shares  of  Conseco
                                             PRIDES  outstanding and entitled to
                                             vote.  Each  holder  of  record  of
                                             shares of Conseco  Common  Stock on
                                             the Conseco Record Date is entitled
                                             to cast,  either  in  person  or by
                                             properly  executed proxy,  one vote
                                             per share of Conseco  Common  Stock
                                             on the  Merger  Agreement  and such
                                             other  matters,  if  any,  properly
                                             submitted   for  the  vote  of  the
                                             Conseco shareholders at the Conseco
                                             Special  Meeting.  Each  holder  of
                                             record of shares of Conseco  PRIDES
                                             on  the  Conseco   Record  Date  is
                                             entitled to cast,  either in person
                                             or  by  properly   executed  proxy,
                                             four-  fifths (4/5) of one vote per
                                             share  of  Conseco  PRIDES  on  the
                                             Merger  Agreement  and  such  other
                                             matters, if any, properly submitted
                                             for  the   vote   of  the   Conseco
                                             shareholders at the Conseco Special
                                             Meeting.      See      "Shareholder
                                             Meetings."

                                        The   presence,    in   person  or   by
                                             properly  executed  proxy,  of  the
                                             holders of Conseco Common Stock and
                                             Conseco
                                        3

<PAGE>




                                             PRIDES  representing  a majority of
                                             the voting power of all outstanding
                                             Conseco   Stock   at  the   Conseco
                                             Special  Meeting  is  necessary  to
                                             constitute  a quorum at the Conseco
                                             Special  Meeting.  See "Shareholder
                                             Meetings."


                                        ATC.  Holders  of  record  of shares of
                                             ATC  Common  Stock at the  close of
                                             business on _______, 1996 (the "ATC
                                             Record  Date"),   are  entitled  to
                                             notice  of and to  vote  at the ATC
                                             Special  Meeting.  As  of  the  ATC
                                             Record  Date,  there  were  _______
                                             shares   of   ATC   Common    Stock
                                             outstanding  and  entitled to vote.
                                             Each  holder of record of shares of
                                             ATC Common  Stock on the ATC Record
                                             Date is entitled to cast, either in
                                             person  or  by  properly   executed
                                             proxy,  one vote  per  share on the
                                             Merger   Agreement  and  the  other
                                             matters, if any, properly submitted
                                             for    the    vote   of   the   ATC
                                             shareholders  at  the  ATC  Special
                                             Meeting.      See      "Shareholder
                                             Meetings."

                                        The  presence,    in  person   or   by
                                             properly  executed  proxy,  of  the
                                             holders  of  stock  representing  a
                                             majority of the voting power of all
                                             outstanding   shares   of  the  ATC
                                             Common  Stock  at the  ATC  Special
                                             Meeting is necessary to  constitute
                                             a   quorum   at  the  ATC   Special
                                             Meeting.      See      "Shareholder
                                             Meetings."


Proxies, Revocation of Proxies.........The enclosed proxy cards permit each ATC
                                            shareholder and Conseco  shareholder
                                            to  specify  that  shares  be  voted
                                            "FOR" or  "AGAINST"  (or  "ABSTAIN")
                                            the  approval  and  adoption  of the
                                            Merger Agreement and the Merger.  If
                                            properly   executed  and   returned,
                                            shares  represented  by  such  proxy
                                            will be voted in accordance with the
                                            choice  specified.  Where  a  signed
                                            proxy  card  is  returned,   but  no
                                            choice    specified,    the   shares
                                            represented  by such  proxy  will be
                                            voted for  approval  and adoption of
                                            the Merger Agreement and the Merger.

                                        A proxy  relating  to  the  ATC Special
                                             Meeting  or  the  Conseco   Special
                                             Meeting   may  be  revoked  by  the
                                             shareholder giving the proxy at any
                                             time   before   it  is   exercised;
                                             however,  mere  attendance  at  the
                                             respective shareholder meeting will
                                             not  itself   have  the  effect  of
                                             revoking   the   proxy.    An   ATC
                                             shareholder     or    a     Conseco
                                             shareholder  may revoke a proxy (i)
                                             by  notification  of  revocation in
                                             writing sent (or given in person at
                                             the respective shareholder meeting)
                                             to the Secretary of ATC or Conseco,
                                             as the case may be,  (ii) by giving
                                             to the Secretary of ATC or Conseco,
                                             as the case may be, a

                                        4

<PAGE>




                                             later  dated  proxy,  or  (iii)  by
                                             attending      the       respective
                                             shareholder  meeting  and voting in
                                             person. See "Shareholder Meetings -
                                             Proxies."

Vote Required...........................Conseco.  The  affirmative  vote  of  a
                                             majority of the voting power of the
                                             outstanding  shares of voting stock
                                             present  and  voting   thereon  (in
                                             person or by proxy) is required for
                                             the   approval   and   adoption  by
                                             Conseco  of the  Merger  Agreement.
                                             See "Shareholder  Meetings - Voting
                                             at  the   Meetings;   Record  Date;
                                             Quorum - Conseco."

                                        ATC. The approval and adoption by ATC of
                                             the Merger  Agreement  will require
                                             the affirmative  vote of a majority
                                             of the votes cast by all holders of
                                             ATC Common  Stock  entitled to vote
                                             thereon.      See      "Shareholder
                                             Meetings--  Voting at the Meetings;
                                             Record Date; Quorum-- ATC."

Certain Voting Information..............Conseco. As  of  September   20,  1996, 
                                             the    executive    officers    and
                                             directors of Conseco were  entitled
                                             to vote 6,598,074 shares of Conseco
                                             Common   Stock  and  no  shares  of
                                             Conseco    PRIDES,     representing
                                             approximately  9.4  percent  of the
                                             outstanding  votes of Conseco Stock
                                             entitled  to be  cast  as  of  such
                                             date.  The  executive  officers  of
                                             Conseco   were   entitled  to  vote
                                             5,659,227  shares of Conseco Common
                                             Stock  and  no  shares  of  Conseco
                                             PRIDES,  representing approximately
                                             8.1  percent  of  the   outstanding
                                             votes of Conseco Stock  entitled to
                                             be  cast  as  of  such  date.   The
                                             executive  officers are  obligated,
                                             pursuant to written agreements with
                                             ATC,  to vote such  shares in favor
                                             of the approval and adoption of the
                                             Merger  Agreement  at  the  Conseco
                                             Special Meeting.

                                        ATC. As  of  September 20, 1996,   the
                                             executive officers and directors of
                                             ATC   and   the    trustees    (the
                                             "Trustees") of the Trust under Deed
                                             of Trust of Francis E. Powell, Jr.,
                                             Settlor, dated August 24, 1988 (the
                                             "Trust")   were  entitled  to  vote
                                             1,738,549   shares  of  ATC  Common
                                             Stock,   or   approximately    10.7
                                             percent  of the number of shares of
                                             ATC Common  Stock  outstanding  and
                                             entitled to vote at the ATC Special
                                             Meeting.  As of September 20, 1996,
                                             John A.  Powell  and  the  Trustees
                                             were  entitled  to  vote  1,556,733
                                             shares of the ATC Common Stock,  or
                                             approximately  9.6  percent  of the
                                             number  of  shares  of  ATC  Common
                                             Stock  outstanding  and entitled to
                                             vote  at the ATC  Special  Meeting.
                                             John A. Powell and the Trustees are
                                             obligated,   pursuant   to  written
                                             agreements  with  Conseco,  to vote
                                             their shares in favor

                                        5

<PAGE>




                                             of the approval and adoption of the
                                             Merger Agreement at the ATC Special
                                             Meeting.


                        THE MERGER; THE MERGER AGREEMENT

Effect of Merger.........................Upon  consummation  of the Merger, (1) 
                                             ATC  will be  merged  with and into
                                             Conseco,  with  Conseco  being  the
                                             surviving      corporation     (the
                                             "Surviving  Corporation");  and (2)
                                             each   outstanding   share  of  ATC
                                             Common Stock will be canceled,  and
                                             each   holder   of  a   certificate
                                             representing  shares of ATC  Common
                                             Stock will cease to have any rights
                                             with  respect  thereto,  except the
                                             right   to   receive,    upon   the
                                             surrender of such certificate,  the
                                             Merger  Consideration  (as  defined
                                             below).    Fractional   shares   of
                                             Conseco  Common  Stock  will not be
                                             issuable  in  connection  with  the
                                             Merger. ATC shareholders  otherwise
                                             entitled  to  fractional  shares of
                                             Conseco  Common  Stock will receive
                                             the value of such fractional shares
                                             in cash,  determined  as  described
                                             herein under "The Merger  Agreement
                                             -- Conversion  of Shares;  Exchange
                                             of    Stock    Certificates;     No
                                             Fractional Amounts."

                                        A  copy of  the  Merger   Agreement   is
                                             attached  as Annex A to this  Joint
                                             Proxy  Statement/Prospectus  and is
                                             incorporated  by reference  herein.
                                             See "The Merger Agreement."

Merger Consideration...................Upon the consummation of the Merger, each
                                             outstanding  share  of  ATC  Common
                                             Stock  (other  than  shares  of ATC
                                             Common   Stock   held   by  ATC  as
                                             treasury stock or Dissenting Shares
                                             (as  hereinafter  defined)) will be
                                             canceled  and  converted  into  the
                                             right to receive (1) if the Conseco
                                             Share Price (as  defined  below) is
                                             greater than or equal to $42.25 per
                                             share  and  less  than or  equal to
                                             $46.25 per share,  .7574 of a share
                                             of Conseco Common Stock, (2) if the
                                             Conseco  Share  Price is less  than
                                             $42.25  per  share,   the  fraction
                                             (rounded     to     the     nearest
                                             ten-thousandth) of a share (or such
                                             fraction and whole  number,  as the
                                             case  may  be)  of  Conseco  Common
                                             Stock determined by dividing $32.00
                                             by the  Conseco  Share Price or (3)
                                             if  the  Conseco   Share  Price  is
                                             greater than $46.25 per share,  the
                                             fraction  (rounded  to the  nearest
                                             ten-thousandth)   of  a  share   of
                                             Conseco Common Stock  determined by
                                             dividing   $35.03  by  the  Conseco
                                             Share Price  (such  fraction as set
                                             forth in clauses  (1), (2) and (3),
                                             the "Exchange Ratio"). The "Conseco
                                             Share  Price" shall be equal to the
                                             average  of the  closing  prices of
                                             the Conseco Common Stock on the

                                        6

<PAGE>




                                             NYSE     Composite     Transactions
                                             Reporting System for the 10 trading
                                             days   immediately   preceding  the
                                             second  trading  day  prior  to the
                                             Effective  Time.  Thus,  holders of
                                             shares  of ATC  Common  Stock  will
                                             receive Conseco Common Stock with a
                                             value (based on the average closing
                                             price during such 10 day period) of
                                             not less than  $32.00 per share and
                                             up to $35.03 per share. The Conseco
                                             Common   Stock  to  be   issued  to
                                             holders  of  shares  of ATC  Common
                                             Stock  pursuant  to the  Merger and
                                             any  cash  to be  paid  in  lieu of
                                             fractional shares of Conseco Common
                                             Stock are referred to  collectively
                                             as the "Merger  Consideration." The
                                             issuance of Conseco Common Stock in
                                             the  Merger is  referred  to as the
                                             "Merger     Consideration     Stock
                                             Issuance."  Conseco  will  apply to
                                             have  the   additional   shares  of
                                             Conseco    Common    Stock   issued
                                             pursuant  to the  Merger  listed on
                                             the NYSE. See "The Merger Agreement
                                             -- Conversion  of Shares;  Exchange
                                             of    Stock    Certificates;     No
                                             Fractional Amounts."

                                         No fractional shares of Conseco Common
                                             Stock will be issued in the Merger.
                                             Each ATC  shareholder who otherwise
                                             would  have  been   entitled  to  a
                                             fraction  of  a  share  of  Conseco
                                             Common  Stock will  receive in lieu
                                             thereof cash in accordance with the
                                             terms of the Merger Agreement.  See
                                             "The Merger Agreement -- Conversion
                                             of   Shares;   Exchange   of  Stock
                                             Certificates;     No     Fractional
                                             Amounts."

                                         As soon as reasonably practicable after
                                             consummation   of  the  Merger,   a
                                             letter  of  transmittal  (including
                                             instructions   setting   forth  the
                                             procedures  for   exchanging   such
                                             holder's certificates  representing
                                             ATC Common  Stock  ("Certificates")
                                             for   the   Merger    Consideration
                                             payable to such holder  pursuant to
                                             the Merger  Agreement) will be sent
                                             to each holder of record, as of the
                                             Effective   Time  (as   hereinafter
                                             defined),  of shares of ATC  Common
                                             Stock.   Upon   surrender  of  such
                                             Certificates   to  the   designated
                                             exchange agent together with a duly
                                             completed  and  executed  letter of
                                             transmittal,   such   holder   will
                                             promptly    receive    the   Merger
                                             Consideration for each share of ATC
                                             Common Stock previously represented
                                             by the Certificates so surrendered.
                                             See   "The   Merger   Agreement   -
                                             Conversion  of Shares;  Exchange of
                                             Stock  Certificates;  No Fractional
                                             Amounts."

Treatment of Options....................Options to  purchase  ATC  Common  Stock
                                             granted  pursuant  to any ATC Stock
                                             Option Plan ("ATC  Stock  Options")
                                             which      remain       outstanding
                                             immediately prior to the

                                        7

<PAGE>




                                             Effective  Time  will be  converted
                                             automatically   into   options   to
                                             purchase,  for the  same  aggregate
                                             consideration  payable to  exercise
                                             such ATC Stock Options,  the number
                                             of shares of Conseco  Common  Stock
                                             which the  holder  would  have been
                                             entitled    to   receive   at   the
                                             Effective  Time if such  ATC  Stock
                                             Options  had  been   exercised  for
                                             shares of ATC Common Stock prior to
                                             the Effective Time.  Except for ATC
                                             Stock Options held by  non-employee
                                             directors,  each ATC Stock  Option,
                                             if not then  vested,  will  vest in
                                             full  at the  earlier  of  (1)  the
                                             expiration  of three  months  after
                                             the    Effective    Time   or   (2)
                                             termination   by   Conseco  of  the
                                             employment  of the  holder  of such
                                             option.  Each ATC Stock Option held
                                             by a  non-employee  director of ATC
                                             will vest in full at the  Effective
                                             Time. See "The Merger  Agreement --
                                             Treatment of ATC Stock Options."

Reasons for the Merger;
Board Recommendations
Regarding the Merger..................Conseco. The Board of Directors of Conseco
                                             approved the Merger  Agreement  and
                                             the  Merger   Consideration   Stock
                                             Issuance   based  on  a  number  of
                                             factors  including  its belief that
                                             (1) the addition of ATC's long term
                                             care   and   supplemental    health
                                             insurance  business  would  further
                                             strengthen Conseco's sales of those
                                             products; (2) the addition of ATC's
                                             agents  would   further   diversify
                                             Conseco's   current    distribution
                                             system;   (3)  ATC's   distribution
                                             system   would   provide    Conseco
                                             additional     opportunities     to
                                             cross-sell  its  current  products;
                                             (4) the Merger  offers  Conseco and
                                             ATC  the   opportunity  to  improve
                                             their  profitability   through  the
                                             achievement  of economies of scale,
                                             the elimination of redundancies and
                                             the enhancement of market position;
                                             and (5) the issuance of  additional
                                             shares of Conseco  Common  Stock in
                                             the  Merger   would   result  in  a
                                             substantial  increase in  Conseco's
                                             equity.

                                        The  Board  of  Directors  of   Conseco
                                             recommends that the shareholders of
                                             Conseco   approve   and  adopt  the
                                             Merger Agreement. In evaluating the
                                             recommendation of the Conseco Board
                                             of   Directors,   shareholders   of
                                             Conseco should  carefully  consider
                                             the  matters  described  under "The
                                             Merger -- Conseco's Reasons for the
                                             Merger;   Recommendation   of   the
                                             Conseco Board of Directors."

                                        ATC.  The ATC   Board   of   Directors
                                             determined  to  pursue  the  Merger
                                             based upon many different  factors,
                                             including  but not  limited to: (1)
                                             the  substantial  premium  over the
                                             then  current  market  price of the
                                             ATC Common Stock

                                        8

<PAGE>




                                             offered   by   Conseco;   (2)   the
                                             financial  condition and results of
                                             operations  of Conseco  and the ATC
                                             Board of Directors'  perceptions of
                                             the more favorable overall business
                                             prospects  of Conseco  and ATC on a
                                             combined  basis as  compared to the
                                             prospects  of  ATC  as  a  separate
                                             entity; (3) the tax-deferred nature
                                             of the  transaction  to the  extent
                                             that the ATC  shareholders  receive
                                             shares of Conseco  Common  Stock in
                                             exchange  for  their  shares of ATC
                                             Common  Stock;  (4)  the  potential
                                             future  performance  of Conseco and
                                             the Conseco  Common Stock after the
                                             Merger and  Conseco's  strength and
                                             position in the insurance industry;
                                             (5) the written opinion rendered to
                                             the  ATC  Board  of   Directors  by
                                             Donaldson,    Lufkin   &   Jenrette
                                             Securities Corporation ("DLJ") with
                                             regard  to  the   fairness  to  the
                                             holders of ATC Common Stock, from a
                                             financial  point  of  view,  of the
                                             Exchange   Ratio  pursuant  to  the
                                             terms of the Merger Agreement;  and
                                             (6)  the  likelihood  of  continued
                                             employment,   for   the   immediate
                                             future, of a substantial  number of
                                             the employees of ATC.

                                       The Board of Directors of ATC recommends 
                                             that   the   shareholders   of  ATC
                                             approve  and adopt the  Merger  and
                                             the Merger Agreement. In evaluating
                                             the recommendation of the ATC Board
                                             of Directors,  shareholders  of ATC
                                             should   carefully   consider   the
                                             matters described under "The Merger
                                             - ATC's  Reasons  for  the  Merger;
                                             Recommendation  of the ATC Board of
                                             Directors,"  and  "-  Interests  of
                                             Certain Persons in the Merger.

Opinion of ATC's Financial
Advisor................................DLJ has delivered its written  opinion to
                                            the Board of  Directors of ATC that,
                                            as of  August 25,  1996  and   based
                                            upon and subject to the assumptions,
                                            limitations and  qualifications  set
                                            forth  in such opinion, the Exchange
                                            Ratio  pursuant  to the terms of the
                                            Merger  Agreement was  fair,  from a
                                            financial   point of  view,  to  the
                                            holders  of ATC Common Stock.

                                       The full text of the written opinion of
                                            DLJ,  which sets forth  assumptions
                                            made,  procedures  followed,  other
                                            matters  considered  and  limits of
                                            the review undertaken in connection
                                            with  the   opinion,   is  attached
                                            hereto    as   Annex   B   and   is
                                            incorporated  herein by  reference.
                                            Holders of ATC Common  Stock should
                                            read such opinion in its  entirety.
                                            See "The Merger -- Opinion of ATC's
                                            Financial Advisor." 

                                        9

<PAGE>

Certain Consequences
of the Merger............................Upon consummation of  the  Merger,  the
                                             ATC   shareholders   will    become
                                             shareholders  of Conseco,  and each
                                             share of ATC  Common  Stock  issued
                                             and outstanding  immediately  prior
                                             to the  consummation  of the Merger
                                             (other than shares held as treasury
                                             shares of ATC or Dissenting Shares)
                                             shall be  converted  into the right
                                             to      receive      the     Merger
                                             Consideration.    See   "-   Merger
                                             Consideration."     In    addition,
                                             Conseco  shall  become the  obligor
                                             and    assume    all   rights   and
                                             obligations under the Indenture and
                                             all   supplements    thereto   (the
                                             "Indenture")     governing    ATC's
                                             outstanding 6.5 percent Convertible
                                             Subordinated  Debentures  due  2005
                                             (the  "Debentures", including   the
                                             supplemental   indenture  to    be 
                                             entered   into    by   Conseco  in 
                                             connection with its  assumption  of
                                             the  rights and o bligations  under
                                             the Indenture   and   Debentures").
                                             The   Debentures    that     remain
                                             outstanding immediately   prior  to
                                             the    Effective    Time   will  be
                                             converted     automatically    into
                                             debentures of Conseco,  the holders
                                             of   which   will  have   the  same
                                             rights   as  they  did   under  the
                                             Debentures    and   the   Indenture
                                             including   the  right  to  receive
                                             interest  payments and the right to
                                             convert  the  Debentures  into  the
                                             number of shares of Conseco  Common
                                             Stock  which the holder  would have
                                             been  entitled  to  receive  at the
                                             Effective  Time if such  Debentures
                                             had been  converted  into shares of
                                             ATC  Common   Stock  prior  to  the
                                             Effective  Time,  subject to future
                                             adjustments   for,    among   other
                                             things,      changes    in      the
                                             capitalization   of    Conseco,  as
                                             contemplated   by  the   Indenture.
                                             Further,   holders  of  ATC   Stock
                                             Options   will  be   entitled    to
                                             receive, upon the exercise of their
                                             respective  ATC  Stock  Options,  a
                                             number of shares of Conseco  Common
                                             Stock determined as described under
                                             "The Merger Agreement -- Conversion
                                             of   Shares;   Exchange   of  Stock
                                             Certificates;     No     Fractional
                                             Amounts;" and " -- Treatment of ATC
                                             Stock Options."

                                        After  consummation   of  the   Merger,
                                             assuming    conversion    of    the
                                             Debentures  but  excluding  the ATC
                                             Stock  Options,  and  assuming  the
                                             Conseco  Share Price is equal to or
                                             between $42.25 and $46.25  (without
                                             giving   effect  to  the   proposed
                                             acquisitions  of CAF, BLH and THI),
                                             the  current  Conseco  shareholders
                                             will own  approximately  77 percent
                                             of the then  outstanding  shares of
                                             Conseco   Common  Stock,   and  the
                                             current ATC  shareholders  will own
                                             approximately  23  percent  of such
                                             shares.

                                       See "The Merger -- Certain Consequences 
                                             of the Merger."

Conduct of the Business
of Conseco and ATC After
the Merger..............................Conseco  plans to  consolidate  certain 
                                             operations  of ATC  with  Conseco's
                                             operations  after  consummation  of
                                             the

                                       10

<PAGE>




                                             Merger.  See "The  Merger - Conduct
                                             of the  Business of Conseco and ATC
                                             After the Merger."  Conseco's Board
                                             of Directors  and  management  will
                                             not be affected by the Merger.  See
                                             "Management    of   Conseco    Upon
                                             Consummation of the Merger."

Interests of Certain
Persons in the Merger..................Pursuant to  the  Merger  Agreement,  the
                                             Certificate  of  Incorporation  and
                                             By-laws    of   each    of    ATC's
                                             subsidiaries   shall   contain  the
                                             provisions    with    respect    to
                                             indemnification  set forth  therein
                                             on   the   date   of   the   Merger
                                             Agreement,   and  such   provisions
                                             shall not be  amended,  repealed or
                                             otherwise  modified for a period of
                                             six years after the Effective  Time
                                             in any manner that would  adversely
                                             affect  the  rights  thereunder  of
                                             individuals  who at any time  prior
                                             to   the   Effective    Time   were
                                             directors or officers of ATC or any
                                             of    its     subsidiaries     (the
                                             "Indemnified  Parties")  in respect
                                             of actions or  omissions  occurring
                                             at or prior to the  Effective  Time
                                             (including, without limitation, the
                                             transactions  contemplated  by  the
                                             Merger   Agreement),   unless  such
                                             modification  is  required  by law.
                                             Conseco has agreed to indemnify the
                                             Indemnified  Parties,  but  only to
                                             the extent that ATC would have been
                                             obligated  to do so had it been the
                                             Surviving  Corporation.   See  "The
                                             Merger  --   Interests  of  Certain
                                             Persons    in   the    Merger    --
                                             Indemnification   of  Officers  and
                                             Directors."

                                       Pursuant to the Merger Agreement, Conseco
                                             Services L.L.C., an Indiana limited
                                             liability  company  wholly owned by
                                             Conseco ("Conseco Services"),  will
                                             enter  into  employment  agreements
                                             with John A. Powell,  Thomas Parry,
                                             Kevin  Shields  and Denise  Powell.
                                             See  "The  Merger  -  Interests  of
                                             Certain Persons in the Merger."

                                      Certain of the ATC executives are entitled
                                             to severance  payments  pursuant to
                                             their      existing      employment
                                             agreements  if their  employment is
                                             terminated  within  three  years of
                                             the  Merger,   subject  to  certain
                                             conditions.  The  Merger  Agreement
                                             provides  for  a  reimbursement  of
                                             excise taxes  imposed on certain of
                                             such  individuals.  See "The Merger
                                             -- Interests of Certain  Persons in
                                             the Merger."  

Effective Time of the
Merger................................The Merger  will become effective  on  the
                                             date  Articles  of Merger are filed
                                             with  the  Secretary  of  State  of
                                             Indiana and the  Secretary of State
                                             of the Commonwealth of Pennsylvania
                                             or at such  time  thereafter  as is
                                             provided in the  Articles of Merger
                                             (the  "Effective  Time").  See "The
                                             Merger   Agreement   --   Effective
                                             Time."

                                       11

<PAGE>





Conditions to the Merger;
Termination of the
Merger Agreement........................The  obligations  of Conseco  and ATC to
                                             consummate  the Merger are  subject
                                             to  the   satisfaction  of  certain
                                             conditions,   including   obtaining
                                             requisite     Conseco    and    ATC
                                             shareholder approvals,  delivery to
                                             ATC  of  a  tax   opinion  and  the
                                             receipt  of  certain   governmental
                                             consents and  approvals  including,
                                             without     limitation,     certain
                                             consents  and  approvals   required
                                             under  applicable  state  insurance
                                             laws and the expiration (or earlier
                                             termination)    of   the   relevant
                                             waiting     period     under    the
                                             Hart-Scott-Rodino         Antitrust
                                             Improvements   Act  of   1976,   as
                                             amended   (the  "HSR  Act").   Such
                                             waiting  period was  terminated  on
                                             ________,  1996. See "The Merger --
                                             Regulatory   Approvals"   and  "The
                                             Merger  Agreement --  Conditions to
                                             the Merger."

                                        The   Merger  Agreement is  subject   to
                                             termination   by   Conseco  or  ATC
                                             (provided that such party is not in
                                             breach of the Merger  Agreement) if
                                             the  Merger is not  consummated  by
                                             December  31,  1996,  and  prior to
                                             such  time upon the  occurrence  of
                                             certain  events.  See  "The  Merger
                                             Agreement -- Termination." 

Right of ATC Board of
Directors to Withdraw 
its Recommendation; Fees................Under  the  Merger  Agreement, the Board
                                             of Directors of ATC shall  not  (1)
                                             withdraw  or  modify,  in  a manner
                                             materially adverse to Conseco,  the
                                             approval or  recommendation  by the
                                             Board of  Directors  of the  Merger
                                             Agreement   or  the   Merger,   (2)
                                             approve or recommend an Acquisition
                                             Proposal  (as defined in the Merger
                                             Agreement)  or (3)  enter  into any
                                             agreement   with   respect  to  any
                                             Acquisition  Proposal,  unless  ATC
                                             receives  an  Acquisition  Proposal
                                             and the Board of  Directors  of ATC
                                             determines in good faith, following
                                             consultation  with outside counsel,
                                             that in  order to  comply  with its
                                             fiduciary  duties  to  shareholders
                                             under    applicable   law   it   is
                                             necessary    for   the   Board   of
                                             Directors to withdraw or modify, in
                                             a  manner  materially   adverse  to
                                             Conseco,     its     approval    or
                                             recommendation    of   the   Merger
                                             Agreement or the Merger, approve or
                                             recommend     such      Acquisition
                                             Proposal,  enter into an  agreement
                                             with  respect  to such  Acquisition
                                             Proposal  or  terminate  the Merger
                                             Agreement.  In the  event the Board
                                             of  Directors  of ATC  takes any of
                                             the foregoing  actions,  ATC shall,
                                             concurrently with the taking of any
                                             such  action,  pay to Conseco  upon
                                             demand  $20  million,   payable  in
                                             same-day funds.


                                       12

<PAGE>




                                        In the  absence   of  an   Acquisition
                                             Proposal, unless the other party is
                                             materially  in breach of the Merger
                                             Agreement  or is unable to  satisfy
                                             certain  closing  conditions in the
                                             Merger  Agreement,  ATC and Conseco
                                             have  each  agreed  to  pay  to the
                                             other  party upon  demand an amount
                                             not  to  exceed  $2   million,   to
                                             reimburse   the  other   party  for
                                             out-of-pocket   fees  and  expenses
                                             incurred  in  connection  with  the
                                             Merger,  if its shareholders do not
                                             approve  the  Merger  and all other
                                             closing conditions contained in the
                                             Merger    Agreement    have    been
                                             satisfied   or  waived   or,   with
                                             respect to any  condition  not then
                                             satisfied,   it  is   substantially
                                             likely that such  condition will be
                                             satisfied  on or  before  March 31,
                                             1997.

Dissenters Rights.......................Conseco.  Holders of Conseco Stock will
                                             not be  entitled  to  appraisal  or
                                             dissenters rights under the Indiana
                                             Business   Corporation   Law   (the
                                             "IBCL").

                                        ATC.  A holder of ATC Common Stock may 
                                             assert    dissenter's   rights   in
                                             connection  with the  Merger  under
                                             Subchapter    D   of   Chapter   15
                                             ("Subchapter     15D")    of    the
                                             Pennsylvania  Business  Corporation
                                             Law (the  "PBCL").  Holders  of ATC
                                             Common   Stock   who   follow   the
                                             procedures of  Subchapter  15D will
                                             be entitled to receive from ATC the
                                             fair  value of their  shares of ATC
                                             Common Stock immediately before the
                                             Effective  Time.  See "The Merger--
                                             Dissenters'  Rights"  and  Annex  C
                                             attached hereto.

Certain Federal Income
Tax Consequences.......................The Merger is expected to qualify as a 
                                             reorganization  within the  meaning
                                             of Section  368(a) of the  Internal
                                             Revenue  Code of 1986,  as  amended
                                             (the "Code"). The obligation of ATC
                                             to consummate the Merger is subject
                                             to the condition that it shall have
                                             received  an  opinion of counsel to
                                             the effect  that the Merger will be
                                             treated  for  tax   purposes  as  a
                                             reorganization  with the meaning of
                                             Section 368(a) of the Code. No gain
                                             or loss will be  recognized  by ATC
                                             shareholders upon their exchange of
                                             ATC Common Stock for Conseco Common
                                             Stock,    except   that   any   ATC
                                             shareholder   who   receives   cash
                                             proceeds  in lieu  of a  fractional
                                             share  interest  in Conseco  Common
                                             Stock will  recognize  gain or loss
                                             equal  to  the  difference  between
                                             such  proceeds  and the  tax  basis
                                             allocated to the  fractional  share
                                             interest and such gain or loss will
                                             constitute  capital gain or loss if
                                             such shareholder's ATC Common Stock
                                             is held as a  capital  asset at the
                                             Effective  Time. See "The Merger --
                                             Certain    Federal    Income    Tax
                                             Consequences."

                                       13

<PAGE>





Accounting Treatment......................The Merger will be accounted for as a
                                             "purchase"  under  GAAP.  See  "The
                                             Merger -- Accounting Treatment."

Comparison of
Shareholders' Rights.......................Upon consummation of the Merger, the
                                             ATC   shareholders    will   become
                                             shareholders   of   Conseco.    See
                                             "Comparison    of     Shareholders'
                                             Rights"   for  a  summary   of  the
                                             material  differences  between  the
                                             rights of holders of Conseco Common
                                             Stock and ATC Common  Stock.  These
                                             differences    arise    from    the
                                             distinctions  between  the  laws of
                                             the  jurisdictions in which Conseco
                                             and ATC are  incorporated  (Indiana
                                             and Pennsylvania, respectively) and
                                             the   distinctions    between   the
                                             respective        articles       of
                                             incorporation and bylaws of Conseco
                                             and ATC.




                                       14

<PAGE>

            SELECTED HISTORICAL FINANCIAL INFORMATION OF CONSECO (a)

      The selected historical financial  information set forth below was derived
from the consolidated  financial statements of Conseco.  Conseco's  consolidated
balance sheets at December 31, 1994 and 1995, and the consolidated statements of
operations, shareholders' equity and cash flows for the years ended December 31,
1993,  1994 and 1995 and notes thereto were audited by Coopers & Lybrand L.L.P.,
independent  accountants,  and are included in Conseco's  Annual Report which is
incorporated by reference herein. The consolidated  financial information should
be read in conjunction with Conseco's Annual Report. The consolidated  financial
information  set forth  for the six  months  ended  June 30,  1995 and 1996,  is
unaudited;  however,  in the opinion of Conseco's  management,  the accompanying
financial  information  contains  all  adjustments,  consisting  only of  normal
recurring items,  necessary to present fairly the financial information for such
periods.  The results of operations  for the six months ended June 30, 1996, may
not be indicative of the results of operations to be expected for a full year.
<TABLE>
<CAPTION>

                                                                                                                      Six months
                                                                                                                         ended
                                                                        Years ended December 31,                        June 30,
                                                             -----------------------------------------------        --------------
                                                             1991      1992       1993        1994      1995        1995      1996
                                                             ----      ----       ----        ----      ----        ----      ----
                                                                        (Amounts in millions, except per share amounts)
<S>                                                         <C>       <C>       <C>        <C>        <C>         <C>       <C> 
STATEMENT OF OPERATIONS DATA
Insurance policy income................................     $280.8     $378.7   $1,293.8   $1,285.6   $1,465.0    $ 730.2   $ 741.4
Investment activity:
     Net investment income.............................      921.4      888.6      896.2      385.7    1,142.6      556.9     561.9
     Net trading income (losses) ......................       50.7       35.9       93.1       (4.9)       2.5        6.0      (7.3)
     Net realized gains (losses) ......................      123.3      124.3      149.5      (25.6)     186.4       74.5      10.2
Total revenues.........................................    1,391.8    1,523.9    2,636.0    1,862.0    2,855.3    1,389.4   1,364.3
Interest expense on notes payable......................       69.9       46.2       58.0       59.3      119.4       52.4      54.2
Total benefits and expenses............................    1,168.6    1,193.9    2,025.8    1,537.6    2,436.8    1,187.1   1,142.8
Income before income taxes, minority interest and
     extraordinary charge..............................      223.2      330.0      610.2      324.4      418.5      202.3     221.5
Extraordinary charge on extinguishment of debt,
     net of  tax.......................................        5.0        5.3       11.9        4.0        2.1        -        17.4
Net income.............................................      116.0      169.5      297.0      150.4      220.4      124.3      96.4
Preferred dividends....................................        6.8        5.5       20.6       18.6       18.4        9.2      17.2
Net income applicable to common stock..................      109.2      164.0      276.4      131.8      202.0      115.1      79.2

PER SHARE DATA (b)
Net income, primary....................................      $2.05      $2.71      $4.73      $2.50      $4.69      $2.67     $1.71
Net income, fully diluted..............................       2.01       2.70       4.39       2.44       4.22       2.39      1.59
Dividends declared per common share....................       .035       .043       .150       .250       .093       .073      .040
Book value per common share outstanding at period end..       7.73      10.93      16.89      10.45      20.44      16.33     17.68
Shares outstanding at period end.......................       49.4       49.8       50.6       44.4       40.5       40.4      41.9
Average fully diluted shares outstanding...............       50.8       59.2       67.0       61.7       52.2       52.1      60.6

BALANCE SHEET DATA - PERIOD END
Total assets...........................................  $11,832.4  $11,772.7  $13,749.3  $10,811.9  $17,297.5  $17,078.6 $17,426.3
Notes payable for which Conseco is directly liable.....      177.6      163.2      413.0      191.8      871.4      613.5     670.0
Notes payable of BLH, not direct obligations of Conseco        -        392.0      290.3      280.0      301.5      272.2     297.9
Notes payable of Partnership entities, not
     direct obligations of Conseco.....................      319.3        -          -        331.1      283.2      308.0     281.6
Total liabilities......................................   11,321.3   11,154.4   12,382.9    9,743.2   15,782.5   15,528.3  15,857.1
Minority interest......................................       79.5       24.0      223.8      321.7      403.3      606.9     292.3
Shareholders' equity ..................................      431.6      594.3    1,142.6      747.0    1,111.7      943.4   1,276.9

</TABLE>


                                                                 15

<PAGE>

<TABLE>
<CAPTION>



                                                                                                                      Six months
                                                                                                                         ended
                                                                           Years ended December 31,                    June 30,
                                                             -----------------------------------------------        --------------
                                                             1991      1992       1993        1994      1995        1995      1996
                                                             ----      ----       ----        ----      ----        ----      ----
                                                                        (Amounts in millions, except per share amounts)
<S>                                                       <C>        <C>        <C>        <C>        <C>        <C>       <C>
OTHER FINANCIAL DATA (c)
Premiums collected (d).................................   $1,648.7   $1,464.9   $2,140.1   $1,879.1   $3,106.4   $1,725.6   $1,501.6
Operating earnings (e).................................       61.5      114.8      162.0      151.7      131.3       52.2      102.2
Operating earnings per fully diluted common share (b) (e)     1.05       1.80       2.39       2.46       2.52       1.00       1.69
Shareholders' equity excluding unrealized appreciation
     (depreciation) of fixed maturity securities (f)...      431.6      560.3    1,055.2      884.7      999.1      910.1    1,332.9
Book value per common share outstanding, excluding
     unrealized appreciation (depreciation) of fixed
     maturity securities (b) (f).......................       7.73      10.24      15.16      13.55     17.66       15.50      19.02
Ratio of debt (including debt of CCP guaranteed by
   Conseco until its retirement in 1993) for which
   Conseco is directly liable to total capital of
   Conseco only (g):
     As reported.......................................       .29X       .22X       .27X       .20X      .44X        .34X       .34X
     Excluding unrealized appreciation (depreciation) (f)     .29X       .23X       .28X       .18X      .47X        .34X       .33X
Adjusted statutory capital (at period end) (h).........     $617.1     $603.1   $1,135.5     $509.0  $1,021.0      $901.2   $1,009.3
Adjusted statutory earnings (i)........................       90.0      153.4      273.8      248.6     321.7       138.9      166.4
Ratio of adjusted statutory earnings to cash interest (j)    2.62X      5.75X      4.94X      5.06X     3.79X       3.97X      4.11X

<FN>

   (a)  Comparison of consolidated  financial  information in the above table is
        significantly   affected  by  the   Conseco   Capital   Partners,   L.P.
        ("Partnership  I") and Conseco Capital  Partners II, L.P.  ("Partnership
        II") acquisitions,  the sale of Western National Corporation ("WNC") and
        the transactions  affecting  Conseco's ownership interest in BLH and CCP
        Insurance,  Inc. ("CCP").  For periods beginning with their acquisitions
        and  ending  June 30,  1992,  Partnership  I and its  subsidiaries  were
        consolidated  with the financial  statements  of Conseco.  Following the
        completion  of the  initial  public  offering  by CCP in July 1992,  the
        Company  did  not  have  unilateral  control  to  direct  all  of  CCP's
        activities and, therefore,  did not consolidate the financial statements
        of CCP with the  financial  statements  of  Conseco.  As a result of the
        purchase by Conseco of all the shares of common  stock of CCP it did not
        already  own on  August  31,  1995  (the "CCP  Merger"),  the  financial
        statements of CCP's  subsidiaries  are  consolidated  with the financial
        statements of Conseco,  effective January 1, 1995.  Conseco has included
        BLH in its financial statements since November 1, 1992. Through December
        31, 1993,  the financial  statements of WNC were  consolidated  with the
        financial statements of Conseco. Following the completion of the initial
        public  offering  of  WNC  (and  subsequent   disposition  of  Conseco's
        remaining equity interest in WNC), the financial  statements of WNC were
        no longer  consolidated with the financial  statements of Conseco. As of
        September 29, 1994, Conseco began to include in its financial statements
        the newly acquired Partnership II subsidiary, ALH. Refer to the notes to
        the  consolidated  financial  statements  included in  Conseco's  Annual
        Report,  incorporated by reference herein, for a description of business
        combinations.

   (b)  All share and per share  amounts have been restated to reflect the April
        1, 1996 two-for-one stock split.

   (c)  Amounts  under  this  heading  are  included  to  assist  the  reader in
        analyzing Conseco's  financial position and results of operations.  Such
        amounts are not  intended  to, and do not,  represent  insurance  policy
        income, net income, net income per share,  shareholders'  equity or book
        value per share prepared in accordance with GAAP.

   (d)  Includes  premiums  received from annuities and universal life policies,
        which are not reported as revenues under GAAP.

   (e)  Represents  income before  extraordinary  charge,  excluding net trading
        income (losses) (net of income taxes), net realized gains (losses) (less
        that portion of change in future policy  benefits,  amortization of cost
        of policies  purchased  and cost of policies  produced  and income taxes
        relating to such gains  (losses)) and  restructuring  activities (net of
        income taxes).

   (f)  Excludes  the effect of  reporting  fixed  maturities  at fair value and
        recording the unrealized  gain or loss on such securities as a component
        of shareholders' equity, net of tax and other adjustments, which Conseco
        began to do in 1992.  Such  adjustments are in accordance with Statement
        of  Financial  Accounting  Standards  No. 115  "Accounting  for  Certain
        Investments in Debt and Equity Securities" ("SFAS 115"), as described in
        the notes to the consolidated financial statements included in Conseco's
        Annual Report which is incorporated herein by reference.

   (g)  Represents  the ratio of notes  payable  for which  Conseco is  directly
        liable to the sum of  shareholders'  equity and notes  payable for which
        Conseco is directly liable.

   (h)  Includes:  (1) statutory capital and surplus;  (2) mandatory  securities
        valuation  reserve ("MSVR") at periods ended prior to December 31, 1992;
        (3) asset  valuation  reserve ("AVR") and interest  maintenance  reserve
        ("IMR") at periods  ended on or after  December  31,  1992;  and (4) the
        portion  of  surplus  debentures  carried  by the  life  companies  as a
        liability to Conseco.  Such  statutory  data  reflect the combined  data
        derived from the annual  statements  of Conseco's and BLH's wholly owned
        life insurance companies as filed with insurance regulatory agencies and
        prepared in accordance with statutory accounting practices.

   (i)  Represents  gains  from  operations   before  interest  expense  (except
        interest  on  annuities  and  financial  products)  and income  taxes of
        Conseco's  and BLH's wholly owned life  insurance  companies as reported
        for statutory  accounting  purposes plus income before interest  expense
        and income taxes of all non-life companies.

                                                                 16

<PAGE>


   (j)  Represents  the ratio of adjusted  statutory  earnings to cash interest.
        Cash  interest  includes  interest,  except  interest on  annuities  and
        financial   products,   of  Conseco  and  BLH  and  their  wholly  owned
        subsidiaries that is required to be paid in cash.
</FN>
</TABLE>



S:\ACCTING\SECRPT\S-4CAP.896\CNCSFD3.696

                                       17
<PAGE>

              SELECTED HISTORICAL FINANCIAL INFORMATION OF LPG (a)

     The selected historical  financial  information set forth below was derived
from the audited  consolidated  financial  statements of LPG. LPG's consolidated
balance sheets at December 31, 1994 and 1995, and the consolidated statements of
operations, shareholders' equity and cash flows for the years ended December 31,
1993,  1994 and 1995 and notes thereto were audited by Coopers & Lybrand L.L.P.,
independent  accountants,  and are  included  in LPG's  Annual  Report  which is
incorporated by reference herein. The consolidated  financial information should
be read in conjunction  with LPG's Annual  Report.  The  consolidated  financial
information  set forth  for the six  months  ended  June 30,  1995 and 1996,  is
unaudited;  however,  in the  opinion  of  LPG's  management,  the  accompanying
financial  information  contains  all  adjustments,  consisting  only of  normal
recurring items,  necessary to present fairly the financial information for such
periods.  The results of operations  for the six months ended June 30, 1996, may
not be indicative of the results of operations to be expected for a full year.

<TABLE>
<CAPTION>
                                                                                                                      Six months
                                                                                                                         ended
                                                                         Years ended December 31,                       June 30,
                                                             -----------------------------------------------         --------------
                                                             1991      1992       1993        1994      1995         1995      1996
                                                             ----      ----       ----        ----      ----         ----      ----
                                                                         (Amounts in millions, except per share amounts)

<S>                                                         <C>        <C>       <C>        <C>         <C>         <C>       <C>
STATEMENT OF OPERATIONS DATA
Insurance policy income................................     $187.1     $187.3     $210.8     $217.9     $280.1      $129.4    $155.7
Investment activity:
   Net investment income...............................      207.5      218.6      221.1      225.4      277.1       134.9     146.2
   Net realized gains (losses) ........................       18.6       23.1       18.4      (19.7)      15.8         2.4       2.3
Total revenues.........................................      420.6      436.5      455.7      428.2      576.1       268.6     306.9
Interest expense.......................................       43.4       35.3       26.0       20.7       27.9        12.0      11.8
Total benefits and expenses............................      376.5      374.8      373.8      369.9      592.8       251.0     279.4
Income (loss) before income taxes, minority interest and
   extraordinary charge................................       44.1       61.7       81.9       58.5      (16.7)       17.6      27.5
Extraordinary charge, net of tax.......................        -          5.6        4.8        2.6        -           -         -
Net income (loss)......................................       22.8       32.1       47.2       34.6      (13.4)       11.3      15.9
Dividends in kind on preferred stock...................       13.4       15.4        4.0        -          -           -         -
Net income (loss) applicable to common stock...........        9.4       16.7       43.2       34.6      (13.4)       11.3      15.9

PER SHARE DATA
Income (loss) before extraordinary charge, primary
   and fully diluted...................................     $(0.61)    $ 1.08     $ 2.05     $ 1.43     $(0.49)       $.42      $.56
Net income (loss), primary and fully diluted...........      (0.61)      0.62       1.85       1.33      (0.49)        .42       .56
Dividends declared per common share....................      -           -        0.0375        .08        .11         .05       .06
Book value per common share outstanding at
   period end..........................................      13.92      15.98      12.25      11.50      14.35       14.20     12.47
Shares outstanding at period end.......................        8.0       14.4       25.4       25.5       27.9        27.8      28.2
Average fully diluted shares outstanding...............        9.0       12.1       23.4       26.1       27.1        26.8      28.4

BALANCE SHEET DATA - PERIOD END
Total assets...........................................   $2,976.9   $3,292.7   $3,589.4   $3,748.8   $4,980.9    $5,035.7  $4,974.7
Notes payable..........................................      335.5      314.3      210.1      210.5      246.1       239.3     238.9
Total liabilities......................................    2,841.2    3,062.8    3,278.2    3,455.2    4,580.4     4,640.5   4,623.1
Minority interest......................................       24.1         -          -          -          -           -         -
Shareholders' equity ..................................      111.6      229.9      311.2      293.6      400.5       395.2     351.6

</TABLE>


                                       18

<PAGE>
<TABLE>
<CAPTION>



                                                                                                                      Six months
                                                                                                                         ended
                                                                        Years ended December 31,                        June 30,
                                                              ----------------------------------------------         -------------
                                                              1991     1992       1993        1994      1995         1995     1996
                                                              ----     ----       ----        ----      ----         ----     ----
                                                                        (Amounts in millions, except per share amounts)

<S>                                                         <C>       <C>         <C>       <C>         <C>         <C>       <C>
OTHER FINANCIAL DATA (b)
Premiums collected (c).................................     $508.2    $465.5      $470.2    $411.8      $497.3      $248.2    $280.1
Operating earnings (loss) (d)..........................       15.5      31.9        44.1      50.0       (28.9)        9.4      20.5
Operating earnings (loss) per primary and fully diluted
   common share (d)....................................       1.72      2.63        1.88      1.91       (1.06)        .35       .72
Shareholders' equity excluding unrealized appreciation
   (depreciation) of fixed maturity securities (e).....      111.6     229.9       291.7     325.0       344.3       376.8     361.8
Book value per common share outstanding, excluding
   unrealized appreciation (depreciation) of fixed
   maturity securities (e).............................      13.92     15.98       11.48     12.73       12.34       13.54     12.83
Ratio of debt to total capital (f):
   As reported.........................................       .75X      .58X        .40X      .42X        .38X        .38X      .40X
   Excluding unrealized appreciation (depreciation) (e)       .75X      .58X        .42X      .39X        .42X        .39X      .40X
Adjusted statutory capital (at period end) (g).........     $149.4    $191.3      $169.8    $174.3      $209.8      $174.7    $219.3
Adjusted statutory earnings (h)........................       75.7      76.4        83.4      75.8        78.1        28.9      46.4
Ratio of adjusted statutory earnings to cash interest (i)    1.83X     2.25X       3.46X     3.78X       3.46X       2.58X     4.06X
<FN>
    (a)  Comparison of consolidated  financial information in the above table is
         significantly  affected by the  acquisition of Lamar  Financial  Group,
         Inc.  ("Lamar") on April 28, 1995.  Such  acquisition was accounted for
         using the purchase  method,  and the results of operations at Lamar are
         included  in  the   consolidated   financial  data  from  the  date  of
         acquisition.   Refer  to  the  notes  to  the  consolidated   financial
         statements  included in LPG's Annual Report  incorporated  by reference
         herein for a description of the acquisition.

    (b)  Amounts  under  this  heading  are  included  to assist  the  reader in
         analyzing  LPG's  financial  position and results of  operations.  Such
         amounts are not intended  to, and do not,  represent  insurance  policy
         income, net income, net income per share,  shareholders' equity or book
         value per share prepared in accordance with GAAP.

    (c)  Includes premiums  received from annuities and universal life policies,
         which are not reported as revenues under GAAP.

    (d)  Represents income before extraordinary  charge,  excluding net realized
         gains (losses) (less that portion of  amortization  of cost of policies
         purchased and the cost of policies  produced and income taxes  relating
         to such gains (losses)).

    (e)  Excludes the effects of reporting  available-for-sale  fixed maturities
         at  fair  value  and  recording  the  unrealized  gain  or loss on such
         securities as a component of shareholders' equity, net of tax and other
         adjustments,  which LPG began to do with  respect  to a portion  of its
         portfolio   effective  December  31,  1993.  Such  adjustments  are  in
         accordance with SFAS 115, as described in the notes to the consolidated
         financial   statements   included  in  LPG's  Annual  Report  which  is
         incorporated herein by reference.

    (f)  Represents  the  ratio  of notes  payable  to the sum of  shareholders'
         equity and notes payable.

    (g)  Includes:  (1) statutory capital and surplus; (2) MSVR at periods ended
         prior to December 31, 1992;  and (3) AVR and IMR at periods ended on or
         after December 31, 1992.  Such statutory data reflect the combined data
         derived  from the annual  statements  of LPG's  consolidated  insurance
         subsidiaries as filed with insurance  regulatory  agencies and prepared
         in accordance with statutory accounting practices.

    (h)  Represents  gains  from  operations  before  interest  expense  (except
         interest on annuities and financial products) and income taxes of LPG's
         consolidated   insurance   subsidiaries   as  reported  for   statutory
         accounting  purposes  plus income  before  interest  expense and income
         taxes of all non-life companies.

    (i)  Represents the ratio of adjusted  statutory  earnings to cash interest.
         Cash  interest  includes  interest,  except  interest on annuities  and
         financial  products,  of LPG and its consolidated  subsidiaries that is
         required to be paid in cash.
</FN>
</TABLE>
S:\ACCTING\SECRPT\S-4CAP.896\LPGSFD.696
                                       19

<PAGE>
                SELECTED HISTORICAL FINANCIAL INFORMATION OF ATC

     The selected historical  financial  information set forth below was derived
from the  consolidated  financial  statements of ATC. The  consolidated  balance
sheets of ATC at December 31, 1994 and 1995, and the consolidated  statements of
income,  shareholders'  equity and cash flows for the years ended  December  31,
1993,  1994 and 1995 and notes  thereto  were  audited by Arthur  Andersen  LLP,
independent public accountants, and are included in ATC's Annual Report which is
incorporated by reference herein. The consolidated  financial information should
be read in conjunction  with ATC's Annual  Report.  The  consolidated  financial
information  set forth  for the six  months  ended  June 30,  1995 and 1996,  is
unaudited;  however,  in the  opinion  of  ATC's  management,  the  accompanying
financial  information  contains  all  adjustments,  consisting  only of  normal
recurring items,  necessary to present fairly the financial information for such
periods.  The results of operations  for the six months ended June 30, 1996, may
not be indicative of the results of operations to be expected for a full year.
<TABLE>
<CAPTION>
                                                                                                                Six months
                                                                                                                   ended
                                                                 Years ended December 31,                         June 30,
                                                     ------------------------------------------------       -----------------
                                                     1991       1992       1993       1994       1995       1995         1996
                                                     ----       ----       ----       ----       ----       ----         ----
                                                                 (Amounts in millions, except per share amounts)
<S>                                                <C>        <C>         <C>       <C>         <C>        <C>          <C>
STATEMENT OF OPERATIONS DATA
Insurance policy income..........................   $117.0    $138.3       $166.4    $201.9     $274.0     $122.7        $186.9
Investment activity:
   Net investment income.........................      8.1       8.7          9.4      11.0       23.2        8.1          21.3
   Net realized gains............................      (.1)       .4           .2         -         .1          -           1.3
Total revenues...................................    125.0     147.4        176.0     212.9      297.3      130.8         209.5
Interest expense.................................       .2        .2            -       1.0        3.3         .9           4.0
Total benefits and expenses......................    108.3     131.2        152.7     185.9      262.6      115.2         184.6
Income before income taxes.......................     16.7      16.2         23.3      27.0       34.7       15.6          24.9
Net income.......................................     11.0      10.7         14.6      18.4       23.7       10.7          16.8

PER SHARE DATA (a)
Net income, primary..............................     $.71      $.68         $.92     $1.14      $1.45       $.66         $1.01
Net income, fully diluted........................      .71       .68          .92      1.14       1.36        .66           .81
Book value per common share outstanding
   at period end.................................     5.95      6.66         7.51      8.65      10.77       9.32         10.50
Shares outstanding at period end.................     15.2      15.2         15.5      15.8       15.9       15.9          16.3
Average fully diluted shares outstanding.........     15.5      15.6         15.8      16.1       18.4       16.2          23.6

BALANCE SHEET DATA - PERIOD END
Total assets.....................................   $219.7    $240.9       $299.0    $400.8     $836.1     $435.5        $867.4
Notes payable (including convertible
   subordinated debentures) .....................      8.4         -         12.0      20.0      103.5       20.0         103.5
Total liabilities................................    129.3     139.7        182.8     264.5      665.3      287.8         696.4
Shareholders' equity.............................     90.4     101.2        116.2     136.3      170.8      147.7         171.0

OTHER FINANCIAL DATA (b)
Operating earnings (c)...........................    $11.1     $10.4        $14.5     $18.4      $23.6      $10.7         $15.9
Operating earnings per fully diluted common
   share (a), (c)................................      .71       .67          .91      1.14       1.35        .66           .77
Shareholders' equity excluding unrealized
   appreciation (depreciation) of fixed maturity
   securities (d)................................     90.4     101.2        116.2     136.3      160.6      147.7         181.9
Book value per common share outstanding
   excluding unrealized appreciation of fixed
   maturity securities (a), (d)..................     5.95      6.66         7.51      8.65      10.13       9.32         11.17
Ratio of debt to total capital (e):
   As reported...................................     .08X         -         .09X      .13X       .38X       .12X          .38X
   Excluding unrealized appreciation (d).........     .08X         -         .09X      .13X       .39X       .12X          .36X
Adjusted statutory capital (at period end) (f)...    $29.9     $30.5        $47.0     $58.0      $74.3      $59.0         $87.7
Adjusted statutory earnings (loss) (g)...........     (3.3)     (1.1)         4.3      11.3      (29.6)       8.2           7.4
Ratio of adjusted statutory earnings to
   cash interest (h).............................       (i)       (i)          (i)    11.3X         (i)      9.1X          2.1X




                                       20

<PAGE>




<FN>

(a)  All share and per share amounts have been restated to reflect the April 10,
     1996 three-for-two stock split.

(b)  Amounts  under this  heading are included to assist the reader in analyzing
     ATC's  financial  position and result of  operations.  Such amounts are not
     intended  to,  and do not,  represent  net  income,  net  income per share,
     shareholders'  equity or book value per share  prepared in accordance  with
     GAAP.

(c)  Represents net income excluding net realized gains (losses),  net of income 
     taxes.

(d)  Excludes  the  effects  of  reporting  fixed  maturities  at fair value and
     recording the unrealized  gain or loss on such securities as a component of
     shareholders' equity, net of tax and other adjustments,  which ATC began to
     do effective  December 31, 1995.  Such  adjustments  are in accordance with
     SFAS  115,  as  described  in  the  notes  to  the  consolidated  financial
     statements  included in ATC's Annual Report which is incorporated herein by
     reference.

(e)  Represents the ratio of notes payable (including the Debentures) to the sum
     of shareholders' equity and notes payable (including the Debentures).

(f)  Includes:  (1)  statutory  capital and surplus;  (2) MSVR at periods  ended
     prior to  December  31,  1992;  and (3) AVR and IMR at periods  ended on or
     after  December 31, 1992.  Such  statutory  data reflect the combined  data
     derived  from  the  annual  statements  of  ATC's  consolidated   insurance
     subsidiaries  as filed with insurance  regulatory  agencies and prepared in
     accordance with statutory accounting practices.

(g)  Represents  gains from operations  before interest expense and income taxes
     of ATC's  consolidated  insurance  subsidiaries  as reported for  statutory
     accounting  purpose plus income before interest expense and income taxes of
     all non-life companies.

(h)  Represents the ratio of adjusted statutory earnings to cash interest.  Cash
     interest includes interest of ATC and its consolidated subsidiaries that is
     required to be paid in cash.

(i)  Not meaningful or not applicable.

</FN>
</TABLE>




S:\ACCTING\SECRPT\S-4ATC.896\ATCSFD4.696

                                       21
<PAGE>
                SELECTED HISTORICAL FINANCIAL INFORMATION OF CAF

     The selected historical  financial  information set forth below was derived
from the  consolidated  financial  statements of CAF. The  consolidated  balance
sheets of CAF at December 31, 1994 and 1995, and the consolidated  statements of
operations, shareholders' equity and cash flows for the years ended December 31,
1993,  1994 and 1995 and notes  thereto  were  audited by KPMG Peat Marwick LLP,
independent  accountants,  and are  included  in CAF's  Annual  Report  which is
incorporated by reference herein. The consolidated  financial information should
be read in conjunction  with CAF's Annual  Report.  The  consolidated  financial
information  set forth  for the six  months  ended  June 30,  1995 and 1996,  is
unaudited;  however,  in the  opinion  of  CAF's  management,  the  accompanying
financial  information  contains  all  adjustments,  consisting  only of  normal
recurring items,  necessary to present fairly the financial information for such
periods.  The results of operations  for the six months ended June 30, 1996, may
not be indicative of the results of operations to be expected for a full year.
<TABLE>
<CAPTION>
                                                                                                                Six months
                                                                                                                   ended
                                                                  Years ended December 31,                        June 30,
                                                     ------------------------------------------------       -----------------
                                                     1991       1992       1993       1994       1995       1995         1996
                                                     ----       ----       ----       ----       ----       ----         ----
                                                                  (Amounts in millions, except per share amounts)
<S>                                                  <C>        <C>        <C>        <C>        <C>        <C>          <C>
STATEMENT OF OPERATIONS DATA
Insurance policy income..........................    $188.4     $219.5     $244.8     $263.3     $282.1     $139.0       $146.6
Investment activity:
   Net investment income.........................      17.5       22.8       33.5       41.0       48.6       23.3         27.2
   Net realized gains............................         -          -         .6          -          -          -           .1
Total revenues...................................     206.4      242.8      279.4      304.4      330.8      162.4        174.0
Interest expense.................................       1.2        1.6        1.5        2.3        2.4        1.3          1.0
Total benefits and expenses......................     162.2      189.8      210.8      235.7      259.2      126.3        132.4
Income before income taxes and cumulative effect
   of change in accounting for income taxes......      44.2       53.0       68.6       68.7       71.6       36.1         41.6
Income from cumulative effect of change in
   accounting for income taxes...................       3.7          -          -          -          -          -            -
Net income.......................................      32.6       35.0       43.5       44.8       46.0       23.0         27.1

PER SHARE DATA
Income before cumulative effect of change in
   accounting for income taxes, primary
   and fully diluted.............................     $1.77      $2.19      $2.36      $2.50      $2.64      $1.31        $1.55
Net income, primary and fully diluted............      2.00       2.19       2.36       2.50       2.64       1.31         1.55
Dividends declared per common share..............      .050       .255       .280       .320       .360       .180         .200
Book value per common share outstanding
   at period end.................................      5.68       9.61      11.58      13.34      16.71      14.48        16.83
Shares outstanding at period end.................      16.0       18.5       18.2       17.5       17.5       17.5         17.5
Average fully diluted shares outstanding.........      16.3       16.0       18.5       17.9       17.5       17.5         17.5

BALANCE SHEET DATA - PERIOD END
Total assets.....................................    $397.7     $556.8     $668.5     $793.1     $948.3     $850.6       $980.4
Notes payable....................................      21.0       20.0       22.0       24.0       24.0       28.0         29.5
Total liabilities................................     307.0      379.1      457.2      559.5      656.6      597.8        686.1
Shareholders' equity.............................      90.7      177.7      211.3      233.6      291.7      252.8        294.3

OTHER FINANCIAL DATA (a)
Operating earnings (b)...........................     $28.9      $35.0      $43.1      $44.8      $46.0      $23.0        $27.0
Operating earnings per primary and fully diluted
   common share (b)..............................      1.77       2.19       2.33       2.50       2.64       1.31         1.54
Shareholders' equity excluding unrealized
   appreciation of fixed maturity securities (c).      90.7      177.7      211.3      233.6      272.9      252.8        297.1
Book value per common share outstanding,
   excluding unrealized appreciation of fixed
   maturity securities (c).......................      5.68       9.61      11.58      13.34      15.63      14.48        16.99
Ratio of debt to total capital (d):
   As reported...................................      .19X       .10X       .09X       .09X       .08X       .10X         .09X
   Excluding unrealized appreciation (c).........      .19X       .10X       .09X       .09X       .08X       .10X         .09X
Adjusted statutory capital (at period end) (e)...     $48.3     $108.7     $108.0      $93.9      $88.5      $96.4        $99.5
Adjusted statutory earnings (f)..................      20.1       25.6       33.5       29.4       30.9       15.3         21.7
Ratio of adjusted statutory earnings to
   cash interest (g).............................     17.8X      16.9X      23.2X      13.0X      13.2X      12.5X        21.1X

                                                                 22

<PAGE>



<FN>

(a)  Amounts  under this  heading are included to assist the reader in analyzing
     CAF's  financial  position and results of operations.  Such amounts are not
     intended  to,  and do not,  represent  net  income,  net  income per share,
     shareholders'  equity or book value per share  prepared in accordance  with
     GAAP.

(b) Represents net income before  cumulative  effect of change in accounting for
    income taxes and net realized gains, net of income taxes.

(c)  Excludes the effects of reporting  available-for-sale  fixed  maturities at
     fair value and recording the unrealized  gain or loss on such securities as
     a component  of  shareholders'  equity,  net of tax and other  adjustments,
     which CAF began to do with respect to a portion of its portfolio  effective
     December 31, 1995.  Such  adjustments  are in accordance  with SFAS 115, as
     described in the notes to the consolidated financial statements included in
     CAF's Annual Report which is incorporated herein by reference.

(d)  Represents the ratio of notes payable to  the sum of  shareholders'  equity
     and notes payable.

(e)  Includes:  (1)  statutory  capital and surplus;  (2) MSVR at periods  ended
     prior to  December  31,  1992;  and (3) AVR and IMR at periods  ended on or
     after  December 31, 1992.  Such  statutory  data reflect the combined  data
     derived  from  the  annual  statements  of  CAF's  consolidated   insurance
     subsidiaries  as filed with insurance  regulatory  agencies and prepared in
     accordance with statutory accounting practices.

(f)  Represents  gains from operations  before interest expense and income taxes
     of CAF's  consolidated  insurance  subsidiaries  as reported for  statutory
     accounting purposes plus income before interest expense and income taxes of
     all non-life companies.

(g)  Represents the ratio of adjusted statutory earnings to cash interest.  Cash
     interest includes interest of CAF and its consolidated subsidiaries that is
     required to be paid in cash.
</FN>
</TABLE>



S:\ACCTING\SECRPT\S-4CAP.896\CAPSFD2.696

                                       23
<PAGE>
                SELECTED HISTORICAL FINANCIAL INFORMATION OF THI

     The selected  historical  financial  information set forth below reflects a
series of transactions  which occurred on September 29, 1995,  pursuant to which
previously  separate  companies (all of which were wholly owned  subsidiaries of
Travelers Group Inc.) were combined with THI and the outstanding common stock of
THI was  distributed to the  shareholders  of Travelers Group Inc. The financial
statements  of THI for periods  prior to the  September  29, 1995  transactions,
reflect the results of operations  and the financial  position of the previously
separate  companies as if such  companies  had been combined at the beginning of
the  periods  presented  using the pooling of  interests  method.  The  selected
historical  financial  information was derived from the  consolidated  financial
statements of THI. The  consolidated  balance sheets of THI at December 31, 1994
and 1995, and the consolidated  statements of income,  shareholders'  equity and
cash  flows for the  years  ended  December  31,  1993,  1994 and 1995 and notes
thereto were audited by KPMG Peat Marwick LLP,  independent public  accountants,
and are  included in THI's  Annual  Report  which is  incorporated  by reference
herein.  The consolidated  financial  information  should be read in conjunction
with THI's Annual Report. The consolidated  financial information as of December
31, 1992, and as of and for the year ended December 31, 1991, and the six months
ended June 30, 1995 and 1996,  is  unaudited;  however,  in the opinion of THI's
management,  the accompanying  financial  information  contains all adjustments,
consisting  only of normal  recurring  items,  necessary  to present  fairly the
financial  information  for such periods.  The results of operations for the six
months ended June 30, 1996,  may not be  indicative of the results of operations
to be expected for a full year.
<TABLE>
<CAPTION>

                                                                                                                Six months
                                                                                                                   ended
                                                                   Years ended December 31,                       June 30,
                                                     ------------------------------------------------       -----------------
                                                     1991       1992       1993       1994       1995       1995         1996
                                                     ----       ----       ----       ----       ----       ----         ----
                                                                 (Amounts in millions, except per share amounts)
<S>                                                 <C>       <C>         <C>       <C>         <C>       <C>          <C> 
STATEMENT OF OPERATIONS DATA
Insurance policy income..........................   $342.7    $289.0      $256.9    $227.7      $190.2     $108.6       $ 55.6
Investment activity:
   Net investment income.........................     42.1      43.7        44.0      46.6       49.7        26.0         19.9
   Net realized gains (losses)...................      2.8      19.7        26.8      (3.4)       6.7          .4           .3
Total revenues...................................    399.6     368.1       331.0     270.9      246.6       135.0         76.4
Interest expense.................................       -         -           -         -         2.3          -           4.5
Expenses of spin-off and related transactions....       -         -           -         -         2.2          -            -
Loss on sale of long term care business..........       -         -           -         -        68.5          -            -
Total benefits and expenses......................    356.5     305.3       281.0     234.9      287.7       113.9         62.5
Income (loss) before income taxes and
   cumulative effect of change in
   accounting principle .........................     43.1      62.8        50.0      36.0      (41.1)       21.1         13.9
Cumulative effect of change in accounting
   principle.....................................       -         -          (.3)       -          -           -            -
Net income (loss)................................     30.3      42.7        32.6      23.0      (26.8)       14.0          9.0

PER SHARE DATA
Net income (loss), primary (a)...................                                             $(17.75)                  $ 3.85
Net income (loss), fully diluted (a).............                                              (17.75)                    2.42
Book value per fully diluted common share (b)....                                               66.59                    61.60
Shares outstanding at period end.................                                                 1.6                      1.6
Average fully diluted shares outstanding.........                                                 2.0                      3.1

BALANCE SHEET DATA - PERIOD END
Total assets.....................................   $740.0    $813.3      $890.7    $885.2     $950.5      $949.7       $924.5
Notes payable (including convertible
   subordinated debentures) .....................       -         -           -         -       110.3          -         108.3
Total liabilities................................    502.1     548.3       587.6     595.8      746.4       619.9        756.4
Shareholders' equity ............................    237.9     265.0       303.1     289.4      204.1       329.8        168.1

</TABLE>











                                                                 24

<PAGE>
<TABLE>
<CAPTION>

                                                                                                                Six months
                                                                                                                   ended
                                                                   Years ended December 31,                      June 30,
                                                     ------------------------------------------------       -----------------
                                                     1991       1992       1993       1994       1995       1995         1996
                                                     ----       ----       ----       ----       ----       ----         ----
                                                                 (Amounts in millions, except per share amounts)
<S>                                                 <C>       <C>         <C>        <C>       <C>         <C>          <C> 
OTHER FINANCIAL DATA (c)
Operating earnings (d)...........................   $ 28.5    $ 29.7      $ 15.5     $25.2     $ 15.4      $ 13.8        $ 8.8
Operating earnings per fully diluted common
   share (a), (d)................................                                                7.50                     2.35
Shareholders' equity excluding unrealized
   appreciation (depreciation) of fixed maturity
   securities (e)................................    237.9     265.0       303.1     312.2      180.9       317.5        164.6
Book value per common share outstanding 
   excluding unrealized appreciation of fixed
   maturity securities (e).......................                                               58.80                    60.30
Ratio of debt to total capital (f):
   As reported...................................       (j)       (j)         (j)       (j)      .35X          (j)        .39X
   Excluding unrealized appreciation (e).........       (j)       (j)         (j)       (j)      .38X          (j)        .40X
Adjusted statutory capital (at period end) (g)...    $96.9    $122.2      $132.0    $130.7     $163.5      $129.2       $146.7
Adjusted statutory earnings (loss) (h)...........     28.0      39.3         8.1      24.5       51.8        10.9         19.3
Ratio of adjusted statutory earnings to
   cash interest (i).............................       (j)       (j)         (j)       (j)    45.98X          (j)       5.42X

<FN>
(a)  Per share data for the year ended December 31, 1995, is presented as if the
     1,590,461 shares outstanding after the September 29, 1995 distribution were
     outstanding  for the entire  year.    Operating  earnings per fully diluted
     share data for the year ended December 31, 1995,  also include the dilutive
     effect of the issuance of the subordinated  convertible notes from the date
     of issuance,  September 29, 1995 (such equivalent shares were anti-dilutive
     for purposes of  computing  net loss per fully  diluted  share for the year
     ended December 31, 1995).

(b)  Book value per common share  reflects the dilution which would occur if the
     subordinated   convertible   notes  were  converted  to  common  stock  and
     outstanding options were exercised.

(c)  Amounts  under this  heading are included to assist the reader in analyzing
     THI's  financial  position and result of  operations.  Such amounts are not
     intended  to,  and do not,  represent  net  income,  net  income per share,
     shareholders'  equity or book value per share  prepared in accordance  with
     GAAP.

(d)  Represents   income  before  cumulative  effect  of  change  in  accounting
     principle, excluding: (i) net realized gains (losses), net of income taxes;
     (ii) the loss on the sale of long term care business,  net of income taxes;
     and (iii) expenses related to THI's September 29, 1995 spin-off and related
     transactions, net of income taxes.

(e)  Excludes  the  effects  of  reporting  fixed  maturities  at fair value and
     recording the unrealized  gain or loss on such securities as a component of
     shareholders' equity, net of tax and other adjustments,  which THI began to
     do effective  January 1, 1994. Such adjustments are in accordance with SFAS
     115, as described  in the notes to the  consolidated  financial  statements
     included in THI's Annual Report which is incorporated herein by reference.

(f)  Represents the ratio of notes payable (including  convertible  subordinated
     debentures) to the sum of shareholders' equity and notes payable (including
     convertible subordinated debentures).

(g)  Includes:  (1)  statutory  capital and surplus;  (2) MSVR at periods  ended
     prior to  December  31,  1992;  and (3) AVR and IMR at periods  ended on or
     after  December 31, 1992.  Such  statutory  data reflect the combined  data
     derived  from  the  annual  statements  of  THI's  consolidated   insurance
     subsidiaries  as filed with insurance  regulatory  agencies and prepared in
     accordance with statutory accounting practices.

(h)  Represents  gains from operations  before interest expense and income taxes
     of THI's  consolidated  insurance  subsidiaries  as reported for  statutory
     accounting purpose plus income before interest expense, expenses related to
     THI's  September  29,  1995  spin-off,  and  income  taxes of all  non-life
     companies.

(i)  Represents the ratio of adjusted statutory earnings to cash interest.  Cash
     interest includes interest of THI and its consolidated subsidiaries that is
     required to be paid in cash.

(j)  Not applicable.
</FN>
</TABLE>
                                       25
<PAGE>
         SUMMARY UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL INFORMATION


         The summary unaudited pro forma consolidated  financial information set
forth below was derived  from the  unaudited  pro forma  consolidated  financial
statements    of   Conseco    included    elsewhere    in   this   Joint   Proxy
Statement/Prospectus. See "Unaudited Pro Forma Consolidated Financial Statements
of Conseco".  The summary unaudited pro forma consolidated financial information
is based upon the historical and pro forma consolidated financial statements and
related  notes  thereto  of  Conseco,  LPG,  ATC,  CAF and THI  incorporated  by
reference in this Joint Proxy  Statement/Prospectus.  This information should be
read in conjunction with such materials and the unaudited pro forma consolidated
financial    statements    appearing    elsewhere    in   this    Joint    Proxy
Statement/Prospectus.

         The summary  unaudited pro forma  consolidated  statement of operations
information  for the year ended December 31, 1995, and the six months ended June
30, 1996, in the columns headed "Pro forma Conseco  before the Merger"  reflects
the  following  transactions,  all of which have  already  occurred,  as if such
transactions had occurred on January 1, 1995: (1) the call of Conseco's Series D
Convertible  Preferred Stock (the "Series D Call") completed September 29, 1996;
(2)  the  acquisition  of  all of the  outstanding  common  stock  of  ALH,  not
previously owned by Conseco,  and related  transactions (the "ALH  Transaction")
completed  September 30, 1996; (3) the  acquisition  and merger of LPG completed
effective  June 30, 1996 (the "LPG Merger");  (4) the  acquisition of all of the
outstanding  common  stock of CCP not  previously  owned by Conseco  and related
transactions  (including the repayment of the existing $250.0 million  revolving
credit  agreement);  (5) the  increase  of  Conseco's  ownership  in BLH to 90.5
percent,  as a result of  purchases  of common  shares of BLH by Conseco and BLH
during 1995 and the first three months of 1996; (6) the issuance of 4.37 million
shares of Conseco  PRIDES in  January  1996;  (7) the BLH  tender  offer for and
repurchase  of its 13 percent  senior  subordinated  notes due 2002 and  related
financing transactions completed in March 1996 (the "BLH Tender Offer"); and (8)
the  debt  restructuring  of ALH in the  fourth  quarter  of 1995.  The  summary
unaudited pro forma  consolidated  statement of operations  information  for the
year ended  December  31, 1995,  and the six months ended June 30, 1996,  in the
columns headed "Pro forma for the Merger"  reflects  further  adjustments to the
consolidated  operating  results  for  Conseco as if the Merger had  occurred on
January 1, 1995.  The summary  unaudited  pro forma  consolidated  statement  of
operations  information for the year ended December 31, 1995, and the six months
ended June 30, 1996,  in the columns  headed "Pro forma for the Merger and other
planned transactions" reflects further adjustments to the consolidated operating
results for Conseco as if the  following  additional  planned  transactions  had
occurred on January 1, 1995:(1) the acquisition of all of the outstanding common
stock of BLH not previously owned by Conseco and related  transactions (the "BLH
Transaction"); (2) the CAF Merger; (3) the planned issuance of $350.0 million of
9.25 percent tax deductible  preferred securities  ("Preferred  Securities") and
the use of the proceeds to reduce  outstanding  debt (the "Preferred  Securities
Offering"); and (4) the THI Merger.

         The summary unaudited pro forma consolidated  balance sheet information
at June 30, 1996,  in the column  headed "Pro forma  Conseco  before the Merger"
reflects the  application of certain pro forma  adjustments  for the LPG Merger,
the Series D Call and the ALH  Transaction,  which have  already  occurred.  The
summary unaudited pro forma  consolidated  balance sheet information at June 30,
1996,  in the  columns  headed  "Pro  forma  for the  Merger"  reflects  further
adjustments  to the financial  position of Conseco as if the Merger had occurred
on June 30, 1996.  The summary  unaudited pro forma  consolidated  balance sheet
information  at June 30, 1996,  in the columns  headed "Pro forma for the Merger
and other planned  transactions"  reflects further  adjustments to the financial
position of Conseco as if the  following  additional  planned  transactions  had
occurred on June 30, 1996: (1) the BLH Transaction;  (2) the CAF Merger; (3) the
Preferred Securities Offering; and (4) the THI Merger.


                                       26

<PAGE>

         The summary  unaudited  pro forma  financial  information  for the year
ended  December 31, 1995,  and as of and for the six months ended June 30, 1996,
is provided for informational purposes only and is not necessarily indicative of
the results of operations or financial  condition  that would have been achieved
had the transactions set forth above actually occurred as of the dates indicated
or of future  results of operations or financial  condition of Conseco.  Conseco
anticipates  cost savings and additional  benefits as a result of completing the
transactions  set forth above.  Such  benefits and any other  changes that might
have resulted from  management of the combined  companies have not been included
as adjustments to the pro forma consolidated  financial statements.  The Merger,
the CAF Merger  and the THI  Merger  will be  accounted  for under the  purchase
method of accounting.  The BLH Transaction  will be accounted for using the step
acquisition method of accounting.
<TABLE>
<CAPTION>

                                                      Year ended December 31, 1995              Six months ended June 30, 1996
                                                 --------------------------------------    ---------------------------------------
                                                                          Pro forma for                              Pro forma for
                                                 Pro forma                  the Merger     Pro forma                  the Merger
                                                  Conseco    Pro forma      and other       Conseco       Pro forma    and other
                                                before the    for the        planned       before the       for the      planned
                                                  Merger       Merger      transactions      Merger         Merger    transactions
                                                  ------       ------      ------------      ------         ------    ------------
                                                                 (amounts in millions, except per share amounts)
<S>                                               <C>         <C>           <C>         <C>              <C>           <C>
STATEMENT OF OPERATIONS DATA
Insurance policy income........................   $1,752.8    $2,026.7      $2,498.7     $   897.2        $1,084.1     $1,286.3
Investment activity:
    Net investment income......................    1,461.1     1,486.1       1,574.0         719.4           741.4        783.7
    Net trading income (losses) ...............        2.5         2.5           2.5          (7.3)           (7.3)        (7.3)
    Net realized gains  .......................      220.3       222.5         222.0          15.4            19.0         19.0
Total revenues.................................    3,498.4     3,799.5       4,358.9       1,685.4         1,897.9      2,143.0
Interest expense on notes payable..............      143.5       145.5         161.9          67.6            70.1         78.5
Total benefits and expenses....................    3,001.7     3,278.2       3,771.9       1,423.9         1,616.5      1,822.7
Income before income taxes, minority interest
    and extraordinary charge...................      496.7       521.3         587.0         261.5           281.4        320.3
Income before extraordinary charge.............      283.1       295.2         348.6         148.9           159.9        191.9

PER SHARE DATA
Income before extraordinary charge, primary....      $3.74       $3.32         $3.33         $1.93           $1.77        $1.82
Income before extraordinary charge, fully
    diluted....................................       3.72        3.15          3.17          1.91            1.69         1.74
Book value per common share outstanding
    at period end..............................                                              24.29           28.17        30.11
Shares outstanding at period end...............       65.7        78.8          88.5          66.9            80.0         89.7
Average fully diluted shares outstanding.......       76.0        94.1         103.8          77.8            95.9        105.6

BALANCE SHEET DATA - PERIOD END
Total assets...................................                                          $23,058.3       $24,540.6    $26,644.5
Notes payable for which Conseco is directly
    liable.....................................                                            1,198.5         1,468.9      2,183.6
Notes payable of BLH, not direct obligations
    of Conseco.................................                                              437.9           437.9            -
Total liabilities..............................                                           21,015.7        21,869.2     23,233.3
Minority interest..............................                                              150.7           150.7         93.2
Shareholders' equity ..........................                                            1,891.9         2,520.7      3,318.0

</TABLE>





                                                                  27

<PAGE>
<TABLE>
<CAPTION>


                                                    Year ended December 31, 1995               Six months ended June 30, 1996
                                                ---------------------------------------    ---------------------------------------
                                                                          Pro forma for                              Pro forma for
                                                Pro forma                   the Merger     Pro forma                  the Merger
                                                 Conseco     Pro forma      and other       Conseco       Pro forma    and other
                                               before the     for the        planned       before the      for the      planned
                                                 Merger        Merger      transactions      Merger         Merger    transactions
                                                 ------        ------      ------------      ------         ------    ------------
                                                                 (amounts in millions, except per share amounts)
<S>                                             <C>           <C>           <C>            <C>             <C>         <C>
OTHER FINANCIAL DATA (a)
Premiums collected (b)........................  $3,671.8      $3,945.8      $4,418.1       $1,781.7        $1,968.6    $2,170.8
Operating earnings (c)........................     231.0         241.7         295.2          136.0           144.7       175.9
Operating earnings per fully diluted
    common share (c)..........................      3.04          2.58          2.65           1.75            1.54        1.59
Shareholders' equity excluding unrealized
     appreciation (depreciation) of fixed
    maturity securities (d)...................                                              1,948.3         2,577.1     3,374.4
Book value per common share outstanding,
    excluding unrealized appreciation
    (depreciation) of fixed maturity
    securities (d)............................                                                25.13           28.87       30.74
Ratio of debt for which Conseco is directly
    liable to total capital of Conseco only (e):
       As reported............................                                                 .39X            .37X        .39X
       Excluding unrealized appreciation
         (depreciation) (d)...................                                                 .38X            .36X        .39X
       Excluding unrealized appreciation
         (depreciation) and assuming conversion
         of ATC's Convertible Subordinated
         Debentures into Conseco Common
         Stock (d)............................                                                                 .30X        .34X
Adjusted statutory capital (at period end) (f)  $1,508.6      $1,582.9      $1,834.9       $1,515.6        $1,603.3    $1,849.5
Adjusted statutory earnings (g)...............     440.7         411.1         493.8          231.6           239.0       279.4
Ratio of adjusted statutory earnings to cash
    interest (h)..............................     3.08X         2.78X         3.02X          3.42X           3.31X       3.50X

<FN>
  (a)  Amounts under this heading are included to assist the reader in analyzing
       Conseco's  pro  forma  financial   position  and  pro  forma  results  of
       operations.  Such amounts are not intended to, and do not,  represent pro
       forma insurance policy income, pro forma net income, pro forma net income
       per  share,  pro forma  shareholders'  equity or pro forma book value per
       share prepared in accordance with GAAP.

  (b)  Includes premiums  received from  annuities and universal  life policies,
       which are not reported as revenues under GAAP.

  (c)  Represents pro forma income before  extraordinary  charge,  excluding net
       trading  income  (net of income  taxes),  net  realized  gains (less that
       portion  of change in future  policy  benefits,  amortization  of cost of
       policies  purchased  and  cost of  policies  produced  and  income  taxes
       relating  to such  gains)  and  restructuring  activities  (net of income
       taxes).

  (d)  Excludes  the  effect of  reporting  fixed  maturities  at fair value and
       recording the unrealized  gain or loss on such  securities as a component
       of shareholders' equity, net of tax and other adjustments,  which Conseco
       began to do in 1992. Such adjustments are in accordance with SFAS 115, as
       described in the notes to the consolidated  financial statements included
       in Conseco's Annual Report which is incorporated herein by reference.

  (e)  Represents  the ratio of pro forma  notes  payable  for which  Conseco is
       directly liable to the sum of pro forma  shareholders'  equity, pro forma
       notes  payable for which  Conseco is directly  liable and (in the case of
       the  column   headed  "Pro  forma  for  the  Merger  and  other   planned
       transactions") minority interest.

  (f)  Includes: (1) statutory capital and surplus; (2) AVR and IMR; and (3) the
       portion  of  surplus  debentures  carried  by  the  life  companies  as a
       liability to Conseco.  Such  statutory  data  reflect the  combined  data
       derived from the annual  statements of Conseco's pro forma life insurance
       subsidiaries as filed with insurance  regulatory agencies and prepared in
       accordance with statutory accounting practices.

  (g)  Represents gains from operations before interest expense (except interest
       on annuities  and  financial  products) and income taxes of Conseco's pro
       forma life insurance  subsidiaries  as reported for statutory  accounting
       purposes  plus  income  before  interest  expense  and  income  taxes  of
       Conseco's pro forma non-life subsidiaries.


                                                                28

<PAGE>



  (h)  Represents  the pro forma  ratio of adjusted  statutory  earnings to cash
       interest.  Cash interest includes interest,  except interest on annuities
       and financial products, of Conseco and its pro forma subsidiaries that is
       required to be paid in cash.

</FN>
</TABLE>
                                       29

S:\ACCTING\SECRPT\S-4ATC.896\SUMMAR4.PRO
<PAGE>
             COMPARATIVE UNAUDITED PER SHARE DATA OF CONSECO AND ATC

         The following  table sets forth  selected  historical per share data of
Conseco,  LPG,  ATC,  CAF and THI and  corresponding  pro  forma  and pro  forma
equivalent per share amounts for the year ended December 31, 1995, and as of and
for the six months ended June 30,  1996,  giving  effect to the LPG Merger,  the
Series  D Call,  the ALH  Transaction,  the  Merger,  the  CAF  Merger,  the BLH
Transaction,  the Preferred  Securities  Offering and the THI Merger.  Pro forma
equivalent  amounts are presented  assuming that the Conseco Share Price will be
$48.00,  so that each share of ATC Common Stock is exchanged for .7298 shares of
Conseco Common Stock in the Merger.  The  information  presented is derived from
the  consolidated  financial  statements  and related notes thereto  included in
Conseco's Annual Report,  LPG's Annual Report, ATC's Annual Report, CAF's Annual
Report,  THI's Annual Report (all of which are incorporated by reference herein)
and the  unaudited  pro  forma  consolidated  financial  statements  of  Conseco
included  elsewhere in this Joint Proxy  Statement/Prospectus.  The  information
should be read in  conjunction  with such  materials.  See  "Unaudited Pro Forma
Consolidated   Financial   Statements  of  Conseco."  The  pro  forma  financial
information is provided for  informational  purposes only and is not necessarily
indicative  of the actual  results  that would have been  achieved had the above
transactions been consummated at the beginning of the periods  presented,  or of
future results.
<TABLE>
<CAPTION>

                                                                                                Year ended        Six months
                                                                                               December 31,     ended June 30,
                                                                                                   1995              1996
                                                                                                   ----              ----
<S>                                                                                                <C>            <C>
Net income (loss) before extraordinary charge per fully diluted common share:
   Historical:
     Conseco..................................................................................     $ 4.26         $  1.88
     LPG......................................................................................       (.49)            .56
     ATC......................................................................................       1.36             .81
     CAF......................................................................................       2.64            1.55
     THI......................................................................................     (17.75) (a)       2.42
   Pro forma:
     Conseco before the Merger................................................................     $ 3.72          $ 1.91
     Adjusted for the Merger..................................................................       3.15            1.69
     Further adjusted for the CAF Merger, the THI Merger  and other planned transactions......       3.17            1.74
     Equivalent for one share of ATC Common Stock.............................................       2.31            1.27

Dividends per common share:
   Historical:
     Conseco..................................................................................     $ .093         $  .040
     LPG......................................................................................       .110            .060
     ATC......................................................................................        -                -
     CAF......................................................................................       .360            .200
     THI......................................................................................        -               -
   Pro forma:
     Conseco before the Merger................................................................     $ .093          $ .040
     Adjusted for the Merger..................................................................       .093            .040
     Further adjusted for the CAF Merger, the THI Merger and other planned transactions.......       .093            .040
     Equivalent for one share of ATC Common Stock.............................................       .068            .029

Book value per common share:
   Historical:
     Conseco..................................................................................                     $17.68
     LPG......................................................................................                      12.47
     ATC......................................................................................                      10.50
     CAF .....................................................................................                      16.83
     THI......................................................................................                      61.60  (b)
   Pro forma:
     Conseco before the Merger................................................................                     $24.29
     Adjusted for the Merger..................................................................                      28.17
     Further adjusted for the CAF Merger, the THI Merger  and other planned transactions......                      30.11
     Equivalent for one share of ATC Common Stock.............................................                      21.97
<FN>

(a)  Per share data for the year ended December 31, 1995 is presented as if the
     1,590,461 shares outstanding after the September 29, 1995 distribution were
     outstanding for the entire year.

(b)  Book value per common  share  reflects  the  dilution  which would occur if
     THI's  subordinated  convertible notes were converted into common stock and
     outstanding options were exercised.
</FN>
</TABLE>


S:\ACCTING\SECRPT\S-4ATC.896\PERSHAR4.ATC

                                        30
<PAGE>

                                MARKET PRICE DATA

         Market  prices for the shares of Conseco  Common  Stock are reported on
the NYSE,  and market  prices for the shares of ATC Common Stock are reported on
the NASDAQ National Market. The table below sets forth for the periods indicated
the high and low sale prices of Conseco  Common  Stock and ATC Common  Stock and
the dividends paid per share of Conseco Common Stock. ATC has not paid dividends
on ATC Common Stock.  For current price  information with respect to the Conseco
Common Stock and ATC Common Stock,  shareholders  are urged to consult  publicly
available sources.
<TABLE>
<CAPTION>


                                               Conseco Common Stock                     ATC Common Stock

                                            High       Low    Dividends                 High        Low
                                           ------   ---------  ---------               -------     ------

1994
<S>                                         <C>     <C>      <C>                       <C>       <C>    

  First Quarter . . . . . . . . . . . . . . $32.125  $26.563  $0.0625                   $ 9.875  $  7.25
  Second Quarter. . . . . . . . . . . . . .  29.063   23.188   0.0625                     9.375     7.313
  Third Quarter . . . . . . . . . . . . . .  26.188   21.625   0.0625                     11.75     8.75
  Fourth Quarter. . . . . . . . . . . . . .  23.125   17.938   0.0625                        12     8.875

1995

  First Quarter . . . . . . . . . . . . . .  24.313   16.25    0.0625                    13.625  $ 10.563
  Second Quarter. . . . . . . . . . . . . .  23.313   19.563   0.0625                    13.438    10.938
  Third Quarter . . . . . . . . . . . . . .  26.625   22.75    0.01                      12.875    10.563
  Fourth Quarter. . . . . . . . . . . . . .  31.563   25.438   0.01                      18.75     12.125

1996

  First Quarter . . . . . . . . . . . . . .  36.313   29.875   0.01                      20.917  $ 17.417
  Second Quarter. . . . . . . . . . . . . .  40.75    34.75    0.02                      23.875    17.25
  Third Quarter . . . . . . . . . . . . . .  49.375   35.25    0.02                      33.375    19.50
</TABLE>


         The information set forth in the table below presents:  (1) the closing
price for shares of  Conseco  Common  Stock and ATC  Common  Stock on August 23,
1996, the last day on which trading occurred prior to the public announcement of
the Merger  Agreement and on  ________________,  1996, the last full trading day
for which  information  was  available  prior to the  mailing of the Joint Proxy
Statement/Prospectus  and (2) the  "Equivalent  Per Share Price" (as hereinafter
defined) of ATC Common  Stock on August 23, 1996 and  _____________,  1996.  The
"Equivalent  Per Share Price" of ATC Common Stock  represents  the closing price
per share of Conseco Common Stock reported on the NYSE,  multiplied by .7574 and
_____  assuming  consummation  of the Merger had occurred on August 23, 1996 and
_________, 1996, respectively.  The amount and value of the Merger Consideration
to be received by holders of the ATC Common Stock can be determined  only at the
date the Merger is  consummated.  See "The  Merger  Agreement  -  Conversion  of
Shares; Exchange of Stock Certificates; No Fractional Amounts."
<TABLE>
<CAPTION>

                                                                                                              ATC
                                                          Conseco                    ATC                  Common Stock
                                                           Common                   Common               Equivalent Per
                 Per Share Price                           Stock                    Stock                 Share Price
                 ---------------                           -----                    -----                 -----------
<S>                                                     <C>                        <C>                  <C>  

August 23, 1996.................................           $ 42.00                  $ 28.38               $ 31.81
___________, 1996...............................

</TABLE>


                                       31

<PAGE>



         Listing on the NYSE of the shares of Conseco  Common Stock  issuable in
connection with the Merger is a condition to consummation of the Merger.

         Conseco  and ATC  shareholders  are urged to  obtain a  current  market
quotation for the Conseco  Common Stock and the ATC Common  Stock.  No assurance
can be given as to the future prices of, or markets for, Conseco Common Stock or
ATC Common Stock.

                                       32

<PAGE>



                         INFORMATION CONCERNING CONSECO

Background

         Conseco is a financial  services  holding company engaged  primarily in
the development,  marketing and  administration  of annuity,  individual  health
insurance and individual  life insurance  products.  Conseco's  earnings  result
primarily from operating life insurance  companies and other financial  services
businesses  and  providing  investment  management,   administrative  and  other
fee-based services to affiliated businesses as well as non-affiliates. Conseco's
operating   strategy  is  to   consolidate   and   streamline   management   and
administrative  functions, to realize superior investment returns through active
asset  management  and to focus  resources on the  development  and expansion of
profitable products and strong distribution channels.

         On August 2, 1996, the Company  completed the LPG Merger and LPG became
a  wholly-owned  subsidiary of Conseco.  16.3 million  shares of Conseco  Common
Stock were issued in connection  with the LPG Merger,  and Conseco assumed notes
payable  of LPG of  $249.5  million.  The  subsidiaries  of LPG  sell a  diverse
portfolio of universal life insurance and, to a lesser extent,  annuity products
to individuals.

         On September 30, 1996,  Conseco completed the acquisition of all of the
common shares of ALH not already owned by Conseco for approximately $165 million
in cash. ALH is a provider of retirement savings annuities.

         Conseco currently holds major ownership interests in the following life
insurance businesses:  (1) BLH, a NYSE-listed company in which Conseco currently
holds a 90.5  percent  ownership  interest  (and which is the parent  company of
Bankers Life and  Casualty  Company  ("Bankers  Life"));  (2) ALH,  formerly The
Statesman Group,  Inc., in which Conseco holds a 59.2 percent ownership interest
and BLH holds the remaining 40.8 percent ownership interest;  (3) Great American
Reserve  Insurance  Company ("Great American  Reserve") and Beneficial  Standard
Life  Insurance  Company  ("Beneficial  Standard"),  in which Conseco has had an
ownership interest since their acquisition by Conseco Capital Partners, L.P. and
which became  wholly-owned  subsidiaries in August 1995; (4) the subsidiaries of
LPG, which are now wholly-owned subsidiaries of Conseco,  including Philadelphia
Life  Insurance  Company  ("Philadelphia  Life"),   Massachusetts  General  Life
Insurance  Company  ("Massachusetts  General  Life")  and Lamar  Life  Insurance
Company  ("Lamar  Life");  and  (5)  Bankers  National  Life  Insurance  Company
("Bankers  National"),  National  Fidelity  Life  Insurance  Company  ("National
Fidelity") and Lincoln American Life Insurance Company ("Lincoln American"), all
of which are  wholly  owned by  Conseco  and  which  have  profitable  blocks of
in-force  business,  although new product sales are currently not being pursued.
BLH and its subsidiaries are collectively referred to hereinafter as BLH.

Life Insurance Operations

         Conseco's  insurance  operations are conducted  through three segments:
(1) senior market  operations,  consisting of the activities of BLH; (2) annuity
operations,   consisting  of  the  activities  of  Great  American  Reserve  and
Beneficial  Standard;  and (3)  life  insurance  operations,  consisting  of the
activities of Philadelphia Life,  Massachusetts  General Life and Lamar Life, as
well as National Fidelity, Bankers National and Lincoln American.

         Senior Market Operations.  BLH, with total assets of approximately $4.9
billion at June 30, 1996, markets health and life insurance and annuity products
primarily to senior citizens through

                                       33

<PAGE>



approximately 200 branch offices and approximately  3,200 career agents. Most of
BLH's agents sell only BLH  policies.  Approximately  56 percent of the $1,513.8
million of total  premiums  and annuity  deposits  collected by BLH in 1995 (and
approximately  59  percent  of $757.9  million  of total  premiums  and  annuity
deposits  collected  in the  first  six  months  of  1996)  was from the sale of
individual  health  insurance  products,  principally  Medicare  supplement  and
long-term care policies.  BLH believes that its success in the individual health
insurance market is attributable in large part to its career agency force, which
permits one-on-one  contacts with potential  policyholders and builds loyalty to
BLH among  existing  policyholders.  Its efficient and highly  automated  claims
processing system is designed to complement its personalized  marketing strategy
by  stressing  prompt  payment  of claims  and rapid  response  to  policyholder
inquiries.

         Annuity  Operations.  The  annuity  companies,  with  total  assets  of
approximately  $5.5  billion  at June 30,  1996,  market,  issue and  administer
annuity,  life and  employee  benefit-related  insurance  products  through  two
cost-effective  distribution  channels:  (1) approximately 3,000 educator market
specialists,   who   sell   tax-qualified   annuities   and   certain   employee
benefit-related   insurance   products   primarily   to  school   teachers   and
administrators;  and (2) approximately 9,000 professional independent producers,
who sell various  annuity and life  insurance  products  aimed  primarily at the
retirement  market.  Approximately  87 percent  of the  $709.8  million of total
premiums  collected  by the  annuity  companies  in 1995 (and  approximately  88
percent of the $347.5 million of total premiums and annuity  deposits  collected
in the  first  six  months  of 1996)  was from  the  sale of  annuity  products.
Effective September 30, 1996, this segment includes ALH after its acquisition by
Conseco.  ALH, with total assets of approximately $6.1 billion at June 30, 1996,
is engaged primarily in the development,  marketing, underwriting,  issuance and
administration  of  annuity  and life  insurance  products.  ALH  markets  those
products  through a general agency and insurance  brokerage  system comprised of
approximately  25,000 independent  licensed agents.  Approximately 91 percent of
the $825.6  million of total premiums and annuity  deposits  collected by ALH in
1995 (and  approximately  91 percent of the $358.7 million of total premiums and
annuity deposits collected in the first six months of 1996) was from the sale of
deferred annuities.  On September 30, 1996, Conseco completed the acquisition of
the shares of ALH common  stock not already  owned by Conseco for  approximately
$165 million in cash.

         Life  Insurance  Operations.  Life  insurance  operations  include  the
activities  of  Philadelphia  Life,  Massachusetts  General Life and Lamar Life,
beginning with their  acquisition in the third quarter of 1996.  These companies
distribute  universal  life  insurance  products  using  two  primary  marketing
systems--the client company system and the regional director  system--comprising
a  total   of   approximately   25,000   professional   independent   producers.
Approximately  74 percent of the $497.3 million of total insurance  premiums and
annuity deposits  collected by LPG in 1995 (and  approximately 72 percent of the
$280.1 million of total insurance premium and annuity deposits  collected in the
first  six  months  of  1996)  was from  the  sale of life  insurance  products,
primarily  universal life insurance.  Segment  activities also include Conseco's
other wholly owned life insurance  subsidiaries--Bankers National Life, National
Fidelity Life and Lincoln American  Life--which have profitable  in-force blocks
of annuity and life products,  but do not currently market their products to new
customers.

Fee-Based Operations

         Conseco's subsidiaries provide  various  services  to  affiliated  and 
unaffiliated clients. Conseco Capital Management, Inc. manages approximately $28
billion of invested  assets at June 30, 1996,  including $17.2 billion of assets
of affiliated companies.  Marketing  Distribution Systems Consulting Group, Inc.
provides   marketing   services  to  financial   institutions   related  to  the
distribution of insurance and investment products. Conseco Risk Management, Inc.
distributes  property and casualty insurance products as an independent  agency.
Conseco Mortgage Capital, Inc. originates and services mortgages.

                                       34

<PAGE>



Total  fees from  affiliates  and  nonaffiliates  were $69.2  million  and $54.3
million  for 1995 and the first six  months of 1996.  To the  extent  that these
services are provided to entities that are included in the financial  statements
on a consolidated  basis, the intercompany fees are eliminated in consolidation.
Earnings  in this  segment  increase  when  Conseco  adds  new  clients  (either
affiliated  or  unaffiliated)  and  when  Conseco  increases  the  fee-producing
activities   conducted  for  clients.   Effective  January  1,  1996,  Conseco's
subsidiaries entered into new service agreements with its service  subsidiaries.
Such new  agreements  had the  effect  of  increasing  revenues  from  fee-based
operations by $21.9  million in the first six months of 1996,  but had no effect
on consolidated net income.

         In addition to Conseco's fee-based operations,  Conseco Private Capital
Group, Inc. makes direct strategic  investments in growing companies,  providing
these firms with the capital or financing  they need to continue  their  growth,
make acquisitions or realize the potential of their businesses.

Other Pending Acquisitions by Conseco

         CAF. On August 25, 1996,  Conseco and CAF entered into an Agreement and
Plan of Merger (the "CAF Merger Agreement") pursuant to which CAF will be merged
with and  become a  wholly-owned  subsidiary  of  Conseco.  Under the CAF Merger
Agreement,  each of the approximately 17.8 million issued and outstanding shares
of common stock of CAF would be  converted  into the right to receive (1) $30.00
in cash plus the Time Factor (as defined  below),  if any,  and (2) the fraction
(rounded  to the  nearest  ten-thousandth)  of a share of Conseco  Common  Stock
determined by dividing $6.50 by the Trading Value (as hereinafter defined).  The
"Trading  Value"  shall be equal to the  average  of the  closing  prices of the
Conseco Common Stock on the NYSE Composite Transactions Reporting System for the
20 consecutive  trading days immediately  preceding the second trading day prior
to the date of the CAF Merger.  The "Time  Factor" will be equal to $0.25 if the
CAF Merger does not occur by December 10, 1996, which amount will increase by an
additional  $0.25 on the tenth day of each month thereafter until the CAF Merger
is consummated.

         THI. On September  25, 1996,  Conseco and THI entered into an Agreement
and Plan of Merger  (the "THI Merger  Agreement")  pursuant to which THI will be
merged with and into  Conseco,  with Conseco  being the  surviving  corporation.
Under the THI Merger Agreement,  each of the outstanding  shares of common stock
of THI  would be  converted  into the right to  receive  the  whole  number  and
fraction  (rounded to the nearest  ten-thousandth)  of a share of Conseco Common
Stock  determined  by  dividing  $70.00  by  the  Conseco/THI  Share  Price  (as
hereinafter  defined).  The  "Conseco/THI  Share  Price"  shall  be equal to the
Trading Average (as hereinafter defined); provided, however, that if the Trading
Average is less than $38.25,  then the Conseco/THI  Share Price shall be $38.25,
and if the Trading Average is greater than $50.00,  then the  Conseco/THI  Share
Price shall be $50.00.  The "Trading  Average"  shall be equal to the average of
the  closing   prices  of  the  Conseco  Common  Stock  on  the  NYSE  Composite
Transactions  Reporting  System for the 10 consecutive  trading days immediately
preceding the second trading day prior to the date of the THI Merger.

         BLH. Conseco also announced on August 26, 1996 that it intends to merge
with BLH in a transaction  in which each of the 4.7 million shares of BLH Common
Stock not already owned by Conseco would be converted  into the right to receive
$25.00 in Conseco Common Stock.

         Consummation of the Merger is  not  conditioned  upon consummation  by 
Conseco of the other pending acquisitions. See "Unaudited Pro Forma Consolidated
Financial Statements of Conseco."




                                       35

<PAGE>



General Information Concerning Conseco

         Conseco's  executive  offices are  located at 11825 North  Pennsylvania
Street,  Carmel,  Indiana  46032 and the  telephone  number for Conseco is (317)
817-6100.

         For a more detailed  description of the business of Conseco,  including
information  concerning ALH and BLH, see the  description set forth in Conseco's
Annual  Report,  which is  incorporated  herein  by  reference.  For  additional
information  concerning  CAF,  see the  description  set  forth in CAF's  Annual
Report,  which is incorporated herein by reference.  For additional  information
concerning LPG, see the  description set forth in LPG's Annual Report,  which is
incorporated herein by reference. For additional information concerning THI, see
the description set forth in THI's Annual Report,  which is incorporated  herein
by reference.

                           INFORMATION CONCERNING ATC

General
         ATC is an  insurance  holding  company,  the  operations  of which  are
conducted through its insurance subsidiaries, American Travellers Life Insurance
Company ("ATL"),  United General Life Insurance ("UGL") and American  Travellers
Insurance  Company of New York  ("ATICNY"),  and  through its  insurance  agency
subsidiary,  American Travellers Insurance Services Company, Inc. ("ATIS"). ATC,
through its  operating  subsidiaries,  is licensed to market its  products in 46
states, the District of Columbia, and the U.S. and British Virgin Islands.

         ATC is a leading  marketer and underwriter of long term care insurance.
ATC's long term care products  consist of both nursing home and home health care
policies which provide limited benefit  payments  primarily to senior  citizens.
ATC  also  markets  and  underwrites  other  supplemental  accident  and  health
insurance policies,  as well as life insurance.  As of June 30, 1996, ATC's long
term care products  accounted  for  approximately  90 percent of its  annualized
premiums in force of $393.3 million.  ATC has experienced  substantial growth in
both  premiums and net income,  which have  increased  from 1993 through 1995 at
compounded  annual rates of 28.3 percent and 27.3 percent,  respectively.  Since
1988, ATC has completed  eight  acquisitions  of existing books of business from
other companies.

Product Lines

         ATC's  primary  focus has been,  and  continues to be, the sale of long
term care  insurance.  ATC's  other  lines of  insurance  include  (1)  Medicare
supplement,  (2) hospital  indemnity,  (3) cancer,  (4) disability  income,  (5)
various  accident  and health  riders,  and (6) life  insurance.  Coverages  are
generally provided on an individual basis rather than on a group basis.

Long Term Care Insurance

         ATC's  long  term  care  products   generally  fall  into  one  of  two
categories:  (1) nursing home care coverage,  and (2) home health care coverage.
Some of ATC's  products  provide for a combination of both nursing home and home
health care benefits.  Nursing home care coverage primarily provides for a fixed
indemnity  benefit  during  periods of covered  nursing home  confinement.  Home
health care coverage  primarily  provides for benefit payments based on expenses
incurred,  subject to  maximum  hourly or daily  limits.  In  addition  to basic
nursing  home care or home health care  benefits,  some  products  also  provide
benefits for such expenses as prescription  drugs  (prescribed for use while the
policyholder  is confined in a nursing home or is receiving  home health  care),
ambulance service and

                                       36

<PAGE>



homemaker  services.  In addition,  some policies include a rider,  known as the
"Alternative  Plan of Care," that provides  benefits for  facilities or services
other than  nursing  home care to the extent the insured  would  otherwise  have
required nursing home confinement.



Marketing

         Policies  are  marketed  primarily  through  a network  of over  22,400
independent  agents and, to a lesser extent,  by sponsored  agents through ATIS,
and by  sponsored  agents who market  products  to  members of the  Veterans  of
Foreign Wars of Pennsylvania, an organization which endorses ATC's products.

Other

         For a more  detailed  description  of the  business  of  ATC,  see  the
description set forth in ATC's Annual Report,  which is  incorporated  herein by
reference.

         ATC's executive offices are located at 3220 Tillman  Drive,  Bensalem, 
Pennsylvania 19020 and its telephone number is (215) 244-1600.


                                       37

<PAGE>



                              SHAREHOLDER MEETINGS

General

         This Joint Proxy  Statement/Prospectus is being furnished to holders of
shares of Conseco Stock in connection  with the  solicitation  of proxies by the
Conseco Board of Directors for use at the Conseco  Special Meeting to be held on
__________,  1996,  at  ________________________________  _____________________,
commencing at 10:00 a.m.,  local time, and at any  adjournment  or  postponement
thereof.

         This  Joint  Proxy  Statement/Prospectus  is also  being  furnished  to
holders of ATC Common Stock in connection  with the  solicitation  of proxies by
the ATC Board of  Directors  for use at the ATC  Special  Meeting  to be held on
___________, 1996 at ____________,  _____________,  Pennsylvania,  commencing at
10:00 a.m., local time, and at any adjournment or postponement thereof.

         This Joint Proxy  Statement/Prospectus  also constitutes the Prospectus
of Conseco filed with the Commission as part of the Registration Statement under
the  Securities  Act relating to the shares of Conseco  Common Stock issuable in
connection  with  the  Merger.   This  Joint  Proxy   Statement/Prospectus   and
accompanying  forms of proxy are first being mailed to  shareholders  of Conseco
and ATC on or about _____________, 1996.

Matters to be Considered at the Meetings

         Conseco.  At the Conseco Special Meeting,  holders of shares of Conseco
Stock will consider and vote upon (1) a proposal to approve and adopt the Merger
Agreement and the transactions  contemplated thereby and (2) such other business
as may properly come before the Conseco Special  Meeting or any  adjournments or
postponements thereof.

         The Conseco  Board of  Directors  has  unanimously  approved the Merger
Agreement  and  recommends  that  Conseco  shareholders  vote FOR  approval  and
adoption of the Merger  Agreement.  See "The Merger -- Background of the Merger"
and "- Conseco's Reasons for the Merger;  Recommendation of the Conseco Board of
Directors."

         Holders of shares of Conseco Stock will not be entitled to appraisal or
dissenters rights as a result of the Merger.

         ATC. At the ATC Special Meeting,  holders of shares of ATC Common Stock
will  consider  and vote upon (1) a  proposal  to  approve  and adopt the Merger
Agreement and the transactions  contemplated thereby and (2) such other business
as may  properly  come before the ATC  Special  Meeting or any  adjournments  or
postponements thereof.

         The  ATC  Board  of  Directors  has  unanimously  approved  the  Merger
Agreement and recommends that ATC shareholders vote FOR approval and adoption of
the Merger Agreement.  See "The Merger -- Background of the Merger" and "- ATC's
Reasons for the Merger; Recommendation of the ATC Board of Directors."

         Holders of  shares of ATC  Common Stock will be entitled to dissenters 
rights under the PBCL as a result of the Merger.  See "The Merger -- Dissenters'
Rights."


                                       38

<PAGE>



Voting at the Meetings; Record Date; Quorum

         Conseco. The Conseco Board of Directors has fixed ___________,  1996 as
the  Conseco  Record  Date.  Accordingly,  only  holders  of record of shares of
Conseco  Common  Stock and  Conseco  PRIDES on the  Conseco  Record Date will be
entitled to notice of and to vote,  together as a single  class,  at the Conseco
Special Meeting. As of the Conseco Record Date, there were ___________ shares of
Conseco Common Stock outstanding and entitled to vote, and ______________ shares
of Conseco  PRIDES  outstanding  and entitled to vote.  Each holder of record of
shares of Conseco  Common Stock on the Conseco  Record Date is entitled to cast,
either in person or by properly  executed  proxy,  one vote per share of Conseco
Common Stock on the Merger Agreement and such other matters  properly  submitted
for the vote of the Conseco  shareholders at the Conseco Special  Meeting.  Each
holder  of record of shares of  Conseco  PRIDES on the  Conseco  Record  Date is
entitled to cast,  either in person or by properly  executed proxy,  four-fifths
(4/5) of one vote per share of Conseco  PRIDES on the Merger  Agreement and such
other matters properly submitted for the vote of the Conseco shareholders at the
Conseco Special Meeting.  The presence at the Conseco Special Meeting, in person
or by  properly  executed  proxy,  of the  holders of Conseco  Common  Stock and
Conseco PRIDES  entitled to cast a majority of the votes at the Conseco  Special
Meeting is necessary to constitute a quorum at the Conseco Special Meeting.

         The approval by a majority of the votes  entitled to be cast by holders
of Conseco  Stock is  required  for  approval  of the Merger  Agreement.  Shares
subject to abstentions will be treated as shares that are present at the Conseco
Special  Meeting for  purposes of  determining  the  presence of a quorum but as
unvoted for purposes of determining  the number of shares voting on a particular
proposal.  If a broker or other nominee holder  indicates on the proxy card that
it does not have discretionary  authority to vote the shares for which it is the
holder of record on a particular  proposal,  those shares will not be considered
as votes cast for  purposes of  determining  the number of Conseco  shareholders
that have voted for or against the proposal. Accordingly, abstentions and broker
non-votes will have the same practical effect as a vote against the approval and
adoption of the Merger  Agreement or any other  matter  submitted to the Conseco
shareholders  which  requires a percentage of the total number of votes entitled
to be cast for approval.

         As of  September  20, 1996,  the  executive  officers and  directors of
Conseco (as a group,  ten persons)  were  entitled to vote  6,598,074  shares of
Conseco Common Stock and no shares of Conseco PRIDES, representing approximately
9.4 percent of the outstanding  votes of Conseco Stock entitled to be cast as of
such date.  The  executive  officers of Conseco (as a group,  five persons) were
entitled  to vote  5,659,227  shares of  Conseco  Common  Stock and no shares of
Conseco PRIDES,  representing approximately 8.1 percent of the outstanding votes
of Conseco Stock entitled to be cast as of such date. The executive officers are
obligated  pursuant to written  agreements with ATC to vote such shares in favor
of the  approval and  adoption of the Merger  Agreement  at the Conseco  Special
Meeting.

         The following  table sets forth  information  as of September 20, 1996,
regarding   ownership  of  Conseco  Common  Stock  (excluding   shares  held  by
subsidiaries not entitled to vote) by the only persons known to own beneficially
more than five percent thereof, by the directors individually,  by the executive
officers individually, and by all executive officers and directors of Conseco as
a group.  Where any  footnote  indicates  that shares  included in the table are
owned by, or jointly with, family members or by an affiliate of such person, the
executive  officer  or  director  may be deemed to  exercise  shared  voting and
investment power with respect to those shares,  unless otherwise indicated.  The
amounts  shown below for each of the  directors  and  executive  officers do not
include (i) stock options which are not exercisable  within 60 days of September
20, 1996 providing for the right to purchase an aggregate of 6,373,250 shares of
Conseco Common Stock and (ii) an aggregate of 1,449,517.6 units

                                       39

<PAGE>



(each  representing  one share of Conseco Common Stock) under Conseco's  Amended
and Restated Stock Bonus and Deferred  Compensation Program and the Conseco 1994
Stock and Incentive  Plan.  The executive  officers and directors do not own any
shares of any other class of equity securities of Conseco.

<TABLE>
<CAPTION>

                                                                                                Shares Owned and
                       Name and Address (1)                                                  Percentage of Ownership
                       -------------------                                                  -----------------------

Five- percent Owners:
     <S>                                                                                       <C>             <C>    

       Stephen C. Hilbert ....................................................................  3,430,614 (2)    5.0%
       11825 North Pennsylvania Street
       Carmel, Indiana 46032

       Alex Brown Investment Management.......................................................  7,115,626 (3)   10.6%
       135 East Baltimore Street
       Baltimore, Maryland 21201

Directors and Executive Officers:

         Ngaire E. Cuneo.......................................................................   480,546 (4)      *

         David R. Decatur, M.D..................................................................   18,802          *

         Rollin M. Dick........................................................................ 1,722,226 (5)    2.6%

         Louis P. Ferrero........................................................................   6,000 (6)       *

         Donald F. Gongaware................................................................... 1,721,150 (7)    2.6%

         M. Phil Hathaway.......................................................................   54,128 (8)       *

         Stephen C. Hilbert.................................................................... 3,430,614 (2)    5.0%

         Lawrence W. Inlow......................................................................1,455,009 (9)    2.2%

         James D. Massey........................................................................   54,993 (10)      *

         Dennis E. Murray, Sr.................................................................... 828,924 (11)   1.2%

         All executive officers and directors
         as a group (10 persons)..............................................................  9,772,392 (12)  14.0%


<FN>

*  less than 1%

(1)  Address given for five-percent owners only.



                                       40

<PAGE>



(2) Of these  shares,  620,254 are owned by  irrovacable  trusts as to which Mr.
Hilbert has sole  voting and  investment  power,  and  1,155,370  are subject to
options held by Mr. Hilbert which are exercisable within 60 days.

(3)  According  to a  Schedule  13G dated  February  21,  1996,  filed  with the
Securities  and  Exchange  Commission,  the  holder  is  an  investment  adviser
registered under Section 203 of the Investment  Advisers Act of 1940. The holder
has  indicated  that it has sole voting  power with respect to 2,141,356 of such
shares and sole dispositive power as to all of the shares.

(4) Of these shares,  358,998 are subject to options held by Ms. Cuneo which are
exercisable within 60 days.

(5) Of these shares,  293,360 are owned by Mr. Dick's wife, 197,662 are owned by
a  charitable  foundation  as to which  shares he shares  voting and  investment
power, 375,940 are owned by a limited partnership in which Mr. Dick and his wife
are the general partners,  418,650 are subject to options held by Mr. Dick which
are  exercisable  within 60 days and 590 are  attributable to Mr. Dick's account
under the ConsecoSave Plan, a 401(k) savings plan. Mr. Dick expressly  disclaims
beneficial  ownership  of all  shares  owned  by his  wife  and  the  charitable
foundation.

(6) All of these  shares are subject to options  held by Mr.  Ferrero  which are
exercisable within 60 days.

(7) Of these shares, 62,000 are owned by Mr. Gongaware's wife, 140,000 are owned
by a charitable trust as to which shares he shares voting and investment  power,
36,000 are owned by irrevocable trusts as to which Mr. Gongaware's wife has sole
voting  and  investment  power,  558,650  are  subject  to  options  held by Mr.
Gongaware which are exercisable  within 60 days and 460 are  attributable to Mr.
Gongaware's   account  under  the  ConsecoSave  Plan.  Mr.  Gongaware  expressly
disclaims  beneficial  ownership for all shares owned by his wife and the trusts
as to which she has sole voting and investment power.

(8)  Of these shares, 8,000 are owned  by  Mr. Hathaway's wife, and  6,000  are 
subject to options held by Mr.  Hathaway which are  exercisable  within 60 days.
Mr. Hathaway expressly disclaims beneficial ownership of all shares owned by his
wife.

(9) Of these  shares,  187,985 are owned by  irrevocable  trusts as to which Mr.
Inlow has sole voting and investment power,  658,650 are subject to options held
by Mr. Inlow which are  exercisable  within 60 days and 508 are  attributable to
Mr. Inlow's account under the ConsecoSave Plan.

(10) Of these shares,  6,000 are subject to options held by Mr. Massey which are
exercisable within 60 days.

(11) Of these shares,  592,000 are owned by  retirement  plan trusts as to which
Mr. Murray shares voting and  investment  pwer, and 6,000 are subject to options
held by Mr. Murray which are exercisable within 60 days.

(12) Includes  3,174,318  shares subject to outstanding  stock options which are
exercisable within 60 days.
</FN>

</TABLE>



                                       41

<PAGE>



     ATC.  The ATC Board of  Directors  has fixed  ___________,  1996 as the ATC
Record Date.  Accordingly,  only holders of record of shares of ATC Common Stock
on the ATC  Record  Date  will be  entitled  to notice of and to vote at the ATC
Special Meeting.  As of the ATC Record Date, there were __________ shares of ATC
Common Stock  outstanding  and entitled to vote. Each holder of record of shares
of ATC Common Stock on the ATC Record Date is entitled to cast, either in person
or by properly  executed proxy,  one vote per share on the Merger  Agreement and
the  other  matters,  if  any,  properly  submitted  for  the  vote  of the  ATC
shareholders  at the ATC  Special  Meeting.  The  presence  at the  ATC  Special
Meeting,  in person or by  properly  executed  proxy,  of the  holders  of stock
representing  a majority of the voting  power of all  outstanding  shares of ATC
Common Stock is necessary to constitute a quorum at the ATC Special Meeting.

     The approval and adoption by ATC of the Merger  Agreement  will require the
affirmative  vote of at least a majority of the votes cast by all holders of ATC
Common Stock entitled to vote thereon.  Shares  subject to  abstentions  and any
shares  as to  which a  broker  or  nominee  indicates  that it  does  not  have
discretionary  authority  to vote on a  particular  proposal  will be treated as
shares that are present at the ATC Special  Meeting for purposes of  determining
the  presence of a quorum but as unvoted for  purposes  of  determining  whether
approval  of the  shareholders  has  been  obtained  on a  particular  proposal.
Accordingly,  abstentions  and brokers  non-votes  will have the same  practical
effect as a vote against the approval and adoption of the Merger Agreement or on
any other matter submitted to the ATC shareholders.

     As of September 20, 1996,  the executive  officers and directors of ATC and
the Trustees were  entitled to vote  1,738,549  shares of ATC Common  Stock,  or
approximately  10.7  percent  of  the  number  of  shares  of ATC  Common  Stock
outstanding  and  entitled  to vote  as of such  date.  John A.  Powell  and the
Trustees  were  entitled  to vote  1,556,733  shares  of ATC  Common  Stock,  or
approximately  9.6  percent  of  the  number  of  shares  of  ATC  Common  Stock
outstanding and entitled to vote as of such date and such persons are obligated,
pursuant to written  agreements  with  Conseco,  to vote their shares at the ATC
Special Meeting in favor of adoption of the Merger Agreement.

     The  following  table sets  forth  information  as of  September  20,  1996
regarding  ownership  of ATC  Common  Stock  by the  only  persons  known to own
beneficially more than five percent thereof, by the directors  individually,  by
certain of the executive  officers  individually,  and by all executive officers
and directors of ATC as a group.  Unless  otherwise  indicated,  each person has
sole voting and investment power over the shares deemed to be beneficially owned
by such person.
<TABLE>
<CAPTION>

                                                                                                Shares Owned and
                       Name and Address (1)                                                Percentage of Ownership
                       --------------------                                                ------------------------

Five- percent Owners:
       <S>                                                                                 <C>               <C>    

         John A. Powell......................................................................2,011,540 (2)    11.3%
         3220 Tillman Drive
         Bensalem, Pennsylvania 19020

         Brinson Partners, Inc...............................................................1,307,994 (3)     8.1%
         209 South La Salle Street
         Chicago, Illinois 60604-1295


                                       42

<PAGE>



         Trust under Deed of Trust of Francis E. Powell, Jr...................................1,062,693 (4)     6.5%
         c/o Ramon R. Obod, Esquire
         2000 Market Street, 10th Floor
         Philadelphia, Pennsylvania 19103

     
Directors and Executive Officers:

         Susan T. Mankowski.....................................................................174,250 (2)     1.1%

         Walter E. Conrad........................................................................83,956 (2)      *

         Walter J. Diener........................................................................58,500 (5)      *

         Thomas J. Parry.........................................................................53,500 (2)      *

         Alice E. Powell.........................................................................53,500 (2)(4)   *

         Ramon R. Obod...........................................................................53,355 (2)(4)   *

         Arnold H. Keehn.........................................................................42,150 (2)      *

         Ronald J. Holmer........................................................................40,857  (2)(6)  *

         Benedict J. Iacovetti...................................................................21,750  (2)     *

         Ernest Iannucci.........................................................................13,250  (2)     *

         Henry G. Hager.......................................................................... 5,500  (2)     *

         Directors and officers as a group (15 persons).......................................2,790,813  (2)   15.2%


<FN>

*  less than 1%

(1)  Address given for five-percent owners only.

(2) John A. Powell, Susan T. Mankowski, Walter E. Conrad, Thomas J. Parry, Alice
E.Powell,  Ramon R.  Obod,  Arnold H.  Keehn,  Ronald  J.  Holmer,  Benedict  J.
Iacovetti, Ernest Iannucci, Henry G. Hager and the directors and officers of ATC
as a group may acquire  1,517,500,  151,750,  22,000,  52,000,  52,000,  38,750,
40,500,  33,500,  21,750,  11,750,  4,000 and  2,113,375  shares,  respectively,
pursuant to stock options which are currently  exercisable or become exercisable
within sixty (60) days,  which numbers of shares are included in the  respective
numbers of shares beneficially owned.


                                       43

<PAGE>



(3) Brinson  Partners,  Inc.  ("BPI")  has  indicated  in a Schedule  13-G dated
February 9, 1996 filed on behalf of itself, its wholly-owned subsidiary, Brinson
Trust Company ("BTC"), its parent company, Brinson Holdings, Inc. ("BHI"), BHI's
parent company, SBC Holding (USA), Inc. ("SBCUSA"), and SBCUSA's parent company,
Swiss Bank  Corporation  ("SBC"),  that BPI owns directly 956,812 of the shares,
BTC owns  directly  351,182 of the  shares and that BHI,  SBCUSA and SBC own the
shares indirectly through BPI and BTC.

(4) Alice E. Powell, Debra F. Powell and Ramon R. Obod are the Trustees.  Shares
owned by the Trust are not included in the number of shares  beneficially  owned
by the Trustees.

(5) All shares held jointly by Mr. Diener and his wife.

(6) Includes 2,775 shares held by Mr. Holmer's wife and 1,582 shares  obtainable
by Mr. Holmer's wife upon conversion of the Debentures owned by her.
</FN>

</TABLE>
Proxies

     This Joint  Proxy  Statement/Prospectus  is being  furnished  to holders of
Conseco  Stock and ATC  Common  Stock in  connection  with the  solicitation  of
proxies by and on behalf of the  respective  Boards of  Directors of Conseco and
ATC for use at the Conseco  Special Meeting or the ATC Special  Meeting,  as the
case may be.

     Conseco Stock and ATC Common Stock represented by properly executed proxies
received at or prior to the Conseco Special Meeting and the ATC Special Meeting,
respectively,  that have not been revoked  will be voted at the Conseco  Special
Meeting  and the ATC  Special  Meeting,  respectively,  in  accordance  with the
instructions  contained  therein.  The stock  represented  by properly  executed
proxies  for  which no  instruction  is given  will be voted  FOR  approval  and
adoption of the Merger Agreement.  Shareholders are requested to complete, sign,
date and return promptly the enclosed proxy card in the postage-prepaid envelope
provided for this purpose to ensure that their shares are voted.  A  shareholder
of Conseco or ATC may revoke a proxy at any time prior to the vote on the Merger
Agreement by (i) submitting a later-dated proxy with respect to the same shares,
(ii) delivering written notice of revocation to the Secretary of Conseco or ATC,
as the case may be,  at any time  prior to such  vote,  or (iii)  attending  the
Conseco  Special  Meeting or the ATC  Special  Meeting,  as the case may be, and
voting in person.  Mere  attendance  at the Conseco  Special  Meeting or the ATC
Special Meeting will not, in and of itself, revoke a proxy.

     If the Conseco  Special  Meeting or the ATC Special Meeting is postponed or
adjourned for any reason,  at any subsequent  reconvening of the Conseco Special
Meeting or the ATC Special  Meeting all proxies will be voted in the same manner
as such proxies  would have been voted at the original  convening of the Conseco
Special  Meeting or the ATC Special  Meeting  (except for any proxies  that have
theretofore  effectively been revoked or withdrawn),  notwithstanding  that they
may have been  effectively  voted on the same or any other  matter at a previous
meeting.

     If any other matters are properly  presented at the Conseco Special Meeting
or the ATC Special  Meeting for  consideration,  including  among other  things,
consideration  of a motion to adjourn the meeting to another  time and/or  place
(including, without limitation, for the purpose of soliciting

                                       44

<PAGE>



additional proxies),  the persons named in the enclosed form of proxy and acting
thereunder will have discretion to vote on such matters in accordance with their
best judgment.

     Conseco and ATC will each bear the cost of  soliciting  proxies  from their
respective shareholders.  Additionally,  Conseco and ATC will each bear one-half
the cost of preparing and mailing this Joint Proxy  Statement/Prospectus and the
preparation  and  filing  of  the   Registration   Statement.   In  addition  to
solicitation by mail,  directors,  officers and employees of Conseco and ATC may
solicit proxies by telephone,  telegram or otherwise.  Such directors,  officers
and employees of Conseco and ATC will not be  additionally  compensated for such
solicitation,  but may be  reimbursed  for  out-of-pocket  expenses  incurred in
connection  therewith.  Brokerage  firms,  fiduciaries and other  custodians who
forward soliciting  material to the beneficial owners of shares of Conseco Stock
and shares of ATC Common  Stock  held of record by them will be  reimbursed  for
their  reasonable  expenses  incurred in forwarding such material.  In addition,
Conseco and ATC have retained Georgeson & Company, Inc.  ("Georgeson") to assist
in  soliciting  proxies  and to provide  materials  to banks,  brokerage  firms,
nominees,  fiduciaries and other custodians.  For such services, Conseco and ATC
will  pay  Georgeson  a fee  of  $_________  plus  reimbursement  of  reasonable
expenses.

ATC SHAREHOLDERS SHOULD NOT SEND ANY STOCK CERTIFICATES WITH THEIR PROXY CARDS.

                                   THE MERGER

Background of the Merger

     In late July 1996, John A. Powell, the Chairman and Chief Executive Officer
of ATC consulted with  representatives of DLJ to ascertain whether there existed
books of business that would be potential acquisition targets of ATC. During the
ensuing discussions,  Mr. Powell suggested that DLJ contact Conseco to determine
if it would be  interested  in  selling  its book of long  term  care  insurance
business to ATC. DLJ made the contact with Conseco and reported back to ATC that
Conseco was not  interested  in selling its long term care book of business  but
that Conseco  expressed a preliminary  indication of interest in the possibility
of a merger with ATC. In following up on Conseco's  expression  of interest,  on
August 1, 1996,  Mr.  Powell met with  Stephen C.  Hilbert,  the Chairman of the
Board, President and Chief Executive Officer of Conseco, and Rollin M. Dick, the
Executive Vice President and Chief  Financial  Officer of Conseco,  during which
meeting they  preliminarily  explored the  advantages of combining the companies
and discussed operating  philosophies and growth potential in the long term care
insurance  business.  In further pursuit of such  preliminary  discussions,  Mr.
Powell and Ramon R. Obod,  general counsel to ATC, met with DLJ  representatives
on August 7, 1996 and Mr. Powell met again with Mr. Hilbert on that date.

     As a result of those  meetings,  Conseco  indicated  a strong  interest  in
merging with ATC and proposed a tax free  transaction  pursuant to which Conseco
Common Stock would be issued in exchange for ATC Common Stock.

     On August 8, 1996, at a meeting of the Board of Directors, the directors of
ATC were informed by Mr. Powell of the  discussions  regarding a possible merger
with Conseco.  Mr. Powell  reviewed the background  events leading to the merger
discussions,  the proposed transaction  structure,  the proposed principal terms
and conditions of the acquisition,  the due diligence that had been accomplished
to date and the probable  timing of the  transaction.  Mr. Powell also indicated
that  Conseco  had  recently  completed  its  acquisition  of LPG and was in the
process of conducting  merger (or acquisition)  discussions with CAF. Mr. Powell
distributed to the Board a report dated August 7, 1996 prepared by

                                       45

<PAGE>



DLJ which contained detailed financial information regarding Conseco, along with
a summary of the anticipated  effects of the merger on the financial  results of
Conseco and ATC. The initial proposed acquisition price and exchange ratio range
were discussed  with the Board along with job security and severance  issues and
the  possibility  of employment  agreements  for Mr. Powell and certain of ATC's
officers.  With respect to severance,  Mr. Powell summarized Conseco's severance
policy  and  indicated   that  the  proposed   merger   agreement   allowed  for
approximately $2 million additional aggregate severance benefits. The provisions
of the proposed  merger  agreement  allowing  ATC to consider  other offers if a
better proposal was made and the  substantial  "break up" fee payable to Conseco
if such  alternative was exercised by ATC were discussed.  Mr. Powell noted that
DLJ would be paid a fee for its services as financial advisor in connection with
the  Merger  and that DLJ would  render a  fairness  opinion to the Board if the
transaction  ensued.  At the conclusion of the discussion,  it was the unanimous
view of the Board that the  transaction,  within the structure  described by Mr.
Powell,  was in the best interest of ATC and its  shareholders  and that ATC was
authorized to proceed with  negotiations  with a view to developing a definitive
agreement at which time it would be considered in depth by the Board.

     At the regular  quarterly meeting of the Conseco Board of Directors held on
August 8, 1996, Mr. Hilbert and other members of Conseco's  management  reviewed
with the Board the discussions regarding a possible merger with ATC. Information
concerning  ATC had been provided to the Directors  prior to the meeting.  After
the Board  considered  and  discussed  the proposed  acquisition  of ATC and the
proposed  acquisitions  of CAF,  ALH and BLH, it was agreed that  management  of
Conseco  would  continue  to  pursue a  possible  acquisition  of ATC,  with the
understanding  that final approval of any  transaction  would be considered at a
special meeting of the Conseco Board of Directors.

     From  August 12,  1996  through  August 23,  1996  representatives  of each
Company met with  representatives  of the other and  conducted  a due  diligence
review  of the  business  and  financial  condition  of the  other  company.  In
addition, ATC visited Conseco's facility.

     Conseco  furnished ATC with an initial draft of a form of merger  agreement
on August 19, 1996 setting forth the terms of Conseco's  offer to acquire ATC in
exchange  for Conseco  Common  Stock.  From that date  through  August 25, 1996,
members of the senior  management of Conseco and ATC,  together with their legal
advisors, negotiated the provisions of the Merger Agreement.

     The Conseco  Board of  Directors  met on August 23,  1996 to  consider  the
proposed  merger.  At the  meeting,  Conseco  management  reported  on  the  due
diligence  review  undertaken  by Conseco and its advisors and on the results of
the discussions to date with  representatives of ATC and its legal and financial
advisors.  The Conseco Board  discussed the potential  benefits to Conseco of an
acquisition of ATC. Management outlined for the Conseco Board the proposed terms
and  conditions of the Merger  Agreement.  After  reviewing and  discussing  the
merger proposal, the Conseco Board of Directors authorized management to execute
and deliver the Merger Agreement in the form presented at the meeting, with such
further changes as Conseco's management approved.  See "-- Conseco's Reasons for
the Merger; Recommendation of the Conseco Board of Directors."

     On August 24, 1996, ATC's Board of Directors held a special meeting.  Prior
to the meeting each of the ATC directors  received,  among other documents,  the
most  recent  draft  of the  Merger  Agreement.  At the  meeting,  ATC's  senior
management   and  its  legal  and  financial   advisors   reviewed  the  ongoing
discussions,  negotiations and due diligence between ATC and Conseco.  The terms
of the  engagement  letter  with DLJ dated  August 15,  1996 were  reviewed  and
unanimously  approved.  The ATC Board of  Directors  was  informed  by its legal
advisors with regard to the Board's  fiduciary duties to the shareholders of ATC
in the context of considering the terms of the Merger Agreement. ATC's advisors

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also  summarized,  in detail,  the material  terms and  conditions of the Merger
Agreement. Conseco management delivered a presentation of Conseco's business and
financial  performance  and plans and prospects for the future  operation of the
combined  enterprise and answered questions posed by the ATC Board of Directors.
DLJ's  representatives made a presentation in which they summarized the terms of
the proposed transaction,  explained the three other concurrent  acquisitions of
Conseco,  discussed the  potential  benefits of a merger and gave an overview of
Conseco  and its other  acquisitions.  DLJ then  presented  its  analysis of the
financial  terms of the Merger  Agreement and reviewed  various  public  company
analyses  and  recent  merger  and  acquisition  transactions  in the  insurance
industry. DLJ then discussed various other financial considerations that it used
in its analyses and then answered  questions of the ATC Board of Directors  with
respect to its analyses. See "-- Opinion of ATC's Financial Advisor."

     The Board of Directors of ATC held an additional meeting on August 25, 1996
after the completion of  negotiations  between the parties and their  respective
representatives  with regard to the  definitive  terms of the Merger  Agreement.
After a full discussion of the proposed Merger and careful  consideration by the
ATC Board of  Directors  of the terms of the  Merger  Agreement  and the  advice
rendered to the ATC Board of Directors by ATC's advisors,  including the written
opinion  delivered by DLJ to the effect,  that,  as of August 25, 1996 and based
upon and subject to the assumptions,  limitations and  qualifications set forth
in such opinion, the Exchange Ratio was fair, from a financial point of view, to
the holders of ATC Common Stock, the ATC Board of Directors voted unanimously to
approve the Merger  Agreement in the form presented to it at the August 25, 1996
meeting.  See "-- ATC's Reasons for the Merger;  Recommendation of the ATC Board
of  Directors"  and "-- Opinion of ATC's  Financial  Advisor."  The ATC Board of
Directors  simultaneously  (1) approved an  amendment to ATC's Rights  Agreement
(the  "Rights  Agreement")  dated  April 25,  1990 in order to clarify  that the
Merger  Agreement  would not trigger the Rights  Agreement;  (2)  confirmed  the
termination of certain officers'  employment  agreements with ATC subject to the
consummation  of the Merger and their  entering new employment  agreements  with
Conseco;  and (3)  amended  the ATC Stock  Options in a manner  consistent  with
applicable sections of the Merger Agreement. See " -- Employment Agreements" and
"The Merger Agreement -- Treatment of ATC Stock Options."

Conseco's  Reasons  for the  Merger;  Recommendation  of the  Conseco  Board  of
Directors

     The Board of  Directors  of  Conseco  approved  the Merger  Agreement  by a
unanimous  vote at its August 23, 1996 meeting.  In reaching its  decision,  the
Conseco Board considered  information provided at the Board meeting,  including,
among other things,  (1)  information  concerning the financial  performance and
condition,  business  operations and prospects of ATC,  including an analysis of
possible  cost  savings  and  synergies,  and  a  qualitative  overview  of  the
individual business segments,  (2) the potential long-term and short-term effect
of the  transaction  on Conseco's  earnings per share,  (3) the structure of the
proposed  transaction,  (4)  the  terms  of the  Merger  Agreement  and  (5) the
presentation and recommendation made by the management of Conseco.

     A principal strategic objective of Conseco since it commenced operations in
1982 has been to acquire  life and health  insurance  companies  and to increase
their value by  implementing  management  strategies to reduce costs and improve
administrative  efficiency,  centralize asset management,  improve marketing and
distribution,  eliminate  unprofitable  products  and  focus  resources  on  the
development  and  expansion  of  profitable  products.  In  furtherance  of this
strategy,  Conseco has  completed 13  acquisitions  of insurance  companies  and
related  businesses  since it commenced  operations.  Conseco  believes that the
value and profitability of its existing  insurance  subsidiaries can be enhanced
as a result of the cross-  selling  opportunities  presented by a company  which
complements Conseco's existing product lines and distribution channels.

                                       47

<PAGE>




     Conseco's  operating  strategy is to target selected  markets which provide
significant  growth  potential  and to focus its  sales  efforts  on  profitable
products which will provide  predictable and diversified  earnings regardless of
interest rate changes or other changes in the economic environment. Conseco also
seeks to be a major  competitor  in each of its targeted  markets and to develop
strong,  complementary  distribution channels. Conseco intends to make strategic
acquisitions which are consistent with this strategy and which enable Conseco to
maintain its targeted ratio of debt to total capital.

     The Conseco Board of Directors  believe that the Merger and Conseco's other
pending  acquisitions will enable Conseco to be a major competitor in the senior
market, with more than 90,000 agents selling long term care insurance,  Medicare
supplement insurance,  cancer insurance and other supplemental health insurance,
universal life insurance and retirement  annuity products.  After it consummates
the Merger and BLH  Transaction,  Conseco believes it will be the leading seller
of long term care insurance.

     The Conseco Board of Directors also believes that the Merger offers Conseco
and ATC the  opportunity  to  improve  their  profitability  and  capitalization
through the  achievement of economies of scale,  the elimination of redundancies
and the enhancement of market position.  By consolidating certain operations and
eliminating expenses, Conseco expects to achieve, over time, significant savings
of  operating  costs.  See " -- Conduct of the Business of Conseco and ATC After
the Merger." In addition,  the issuance of additional  shares of Conseco  Common
Stock in the Merger would result in a substantial increase in Conseco's equity.


     ACCORDINGLY,  THE  BOARD  OF  DIRECTORS  OF  CONSECO  RECOMMENDS  THAT  THE
SHAREHOLDERS  OF CONSECO  VOTE FOR THE  PROPOSAL TO APPROVE AND ADOPT THE MERGER
AGREEMENT SET FORTH AS ITEM 1 ON THE CONSECO PROXY CARD.

ATC's Reasons for the Merger; Recommendation of the ATC Board of Directors

     During the past few years,  ATC recognized,  and participated in, the trend
toward  consolidation  within the insurance industry where larger companies were
continuing to grow through the acquisition of smaller  companies.  A significant
portion  of ATC's  growth  in  premiums  in  force,  revenues  and  earnings  is
attributable  to its  historical  acquisitions  of books of  business.  However,
senior management of ATC noted recently that the number and quality of available
books of business for future  acquisitions had diminished.  Without a continuing
supply of such acquisitions,  senior management  believed that ATC may encounter
difficulty in sustaining its historical  rate of growth to the  satisfaction  of
the  investment  community.  Additionally,  ATC's  management  was  aware of the
probable  need  for  additional   capital  required  to  consummate   additional
acquisitions  and  maintain an  appropriate  statutory  capitalization,  and the
likely dilutive effect to ATC's shareholders of obtaining such capital.

     ATC's senior management considered the acquisition proposal made by Conseco
in August 1996 in order to  participate  further in the  industry  consolidation
with the intention of enhancing  shareholder value. After careful  consideration
by the  members  of the ATC  Board  of  Directors  of the  terms  of the  Merger
Agreement  and the  advice  rendered  to the ATC  Board  of  Directors  by ATC's
advisors,  the ATC Board of Directors  voted  unanimously  to approve the Merger
Agreement  in the form  presented  to it at the Board of  Directors  meeting  on
August 25,  1996.  In voting to approve the Merger  Agreement,  the ATC Board of
Directors  considered and relied upon many different factors including:  (1) the
substantial premium over the market price of the ATC Common Stock at the time of
the commencement

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<PAGE>



of the Merger negotiations  offered by Conseco;  (2) the financial condition and
results of operations of Conseco and the Board of Directors'  perceptions of the
more  favorable  business  prospects  of Conseco and ATC on a combined  basis as
compared  to the  prospect  of ATC as a separate  entity;  (3) the tax  deferred
nature of the  transaction  to the extent that the  shareholders  of ATC receive
shares of Conseco Common Stock in exchange for their shares of ATC Common Stock;
(4) the potential  future  performance  of Conseco and the Conseco Common Stock,
including  potential dividend payments,  after the Merger and Conseco's strength
in the insurance industry; (5) the written opinion rendered by DLJ to the extent
that,  as of August 25,  1996 and based upon and  subject  to the  assumptions,
limitations and qualifications set forth in such opinion, the Exchange Ratio was
fair,  from a financial point of view, to the holders of ATC Common Stock (See "
- -- Opinion of ATC's  Financial  Advisor") ; and (6) the  likelihood of continued
employment for the immediate future of a substantial  number of the employees of
ATC.  Based  on  these  factors,  as  well as the  dilutive  nature  of  issuing
additional  equity,  the ATC Board of Directors  believed that the Conseco offer
represented  the maximum value that could  reasonably be expected to be achieved
for ATC's shareholders in the foreseeable future. After careful consideration of
these factors,  as well as  consideration  of the terms of the offer of Conseco,
the ATC Board of Directors  determined  that it was in the best interests of ATC
and its shareholders to accept the Conseco offer.

THE BOARD OF  DIRECTORS  OF ATC  UNANIMOUSLY  APPROVED  THE TERMS OF THE  MERGER
AGREEMENT AND RECOMMENDS  THAT THE  SHAREHOLDERS OF ATC VOTE FOR THE PROPOSAL TO
APPROVE  AND ADOPT  THE  MERGER  AGREEMENT  SET FORTH AS ITEM 1 ON THE ATC PROXY
CARD.






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<PAGE>

Opinion of ATC's Financial Advisor

       In its role as  financial  advisor to ATC, DLJ was asked by ATC to render
its opinion to the ATC Board as to the fairness, from a financial point of view,
to the holders of ATC Common  Stock of the  consideration  to be received by the
shareholders of ATC pursuant to the terms of the Merger Agreement. On August 25,
1996,  DLJ delivered its written  opinion (the "DLJ Opinion") to the effect that
as of the date of such  opinion and based upon and  subject to the  assumptions,
limitations  and   qualifications   set  forth  in  such  opinion,   the  Merger
Consideration  was fair,  from a financial  point of view, to the holders of ATC
Common Stock.

       A copy of the DLJ Opinion is attached hereto as Annex B. ATC shareholders
are urged to read the opinion in its entirety for assumptions  made,  procedures
followed, other matters considered and limits of the review by DLJ.

       The DLJ Opinion was  prepared  for the ATC Board and is directed  only to
the  fairness,  from a  financial  point of view,  to the  holders of ATC Common
Stock, and does not constitute a recommendation  to any shareholder as to how to
vote at the ATC Special Meeting.

       The DLJ Opinion does not  constitute  an opinion as to the price at which
Conseco Common Stock will actually  trade at any time. The Merger  Consideration
was determined in arm's length  negotiations  between ATC and Conseco,  in which
negotiations DLJ advised ATC. No restrictions or limitations were imposed by the
ATC Board upon DLJ with  respect to the  investigations  made or the  procedures
followed by DLJ in rendering its opinion.  DLJ was not requested to, nor did it,
solicit the interests of any other party in acquiring ATC.

       In  arriving  at its  opinion,  DLJ  reviewed  the Merger  Agreement  and
exhibits  thereto.  DLJ also reviewed  financial and other  information that was
publicly available or furnished to it by ATC and Conseco,  including information
provided during discussions with their respective  managements.  Included in the
information  provided during  discussions  with the respective  managements were
certain financial  projections of ATC for the years ending December 31, 1996 and
December  31, 1997  prepared  by the  management  of ATC,  and certain pro forma
financial statements of Conseco for the year ended December 31, 1995 and the six
months ended June 30, 1996 and certain financial  projections of Conseco for the
years ending December 31, 1996 through December 31, 2005 and pro forma financial
projections  for  Conseco  and  ATC  and  other  potential   acquisitions  being
considered by Conseco  prepared by the management of Conseco.  In addition,  DLJ
compared  certain  financial and securities data of ATC and Conseco with various
other  companies  whose  securities are traded in public  markets,  reviewed the
historical  stock  prices and  trading  volumes of ATC Common  Stock and Conseco
Common Stock,  reviewed prices and premiums paid in other business  combinations
and conducted such other financial  studies,  analyses and investigations as DLJ
deemed appropriate for purposes of rendering its opinion.

       In  rendering  its  opinion,  DLJ relied upon and  assumed the  accuracy,
completeness and fairness of all of the financial and other information that was
available to it from public sources,  that was provided to it by ATC and Conseco
or its  representatives,  or that was otherwise  reviewed by it. With respect to
the financial projections of ATC supplied to it, DLJ assumed that they have been
reasonably prepared on a basis reflecting the best currently available estimates
and judgments of the management of ATC as to the future  operating and financial
performance of ATC. With respect to the pro forma  financial  statements and pro
forma  financial  projections  of Conseco  supplied to it, DLJ assumed that they
were  reasonably  prepared on a basis  reflecting the best  currently  available
estimates  and  judgments of the  management  of Conseco as to the pro forma and
future  operating  and  financial  performance  of ATC and Conseco.  DLJ did not
assume any  responsibility  for making an  independent  evaluation  of ATC's and
Conseco's  assets or liabilities or for making any  independent  verification of
any of the  information  reviewed  by it. 

       The DLJ Opinion is necessarily based on economic,  market,  financial and
other conditions as they existed on, and on the information made available to it
as of,  August 25,  1996.  It should be  understood  that,  although  subsequent
developments may affect its opinion, DLJ does not have any obligation to update,
revise or reaffirm  its  opinion.  However,  the receipt of an update to the DLJ
Opinion as of the Mailing  Date (as  defined  below)  which does not  materially
modify,  rescind or revoke the DLJ Opinion is a condition to the  obligation  of
ATC to effect the merger. See "The Merger Agreement - Conditions to the Merger."


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<PAGE>




       DLJ assumed an Exchange  Ratio such that each holder of ATC Common  Stock
will  receive  $32.00  per share in its  analysis  based on the price of Conseco
Common  Stock  at  the  time  DLJ  performed  its  analysis.  Such  amount  also
represented  the lowest value per share that could be received by holders of ATC
Common Stock pursuant to the terms of the Merger  Agreement.  Such use should in
no way be viewed by ATC  shareholders  as an  opinion as to the value of Conseco
Common Stock that may actually be received in the Merger.  Such amount is merely
for illustrative and analytical purposes.

       The  following  is a summary of the  presentation  made by DLJ to the ATC
Board at its August 25, 1996 meeting.

       Transaction  Analysis.  DLJ reviewed publicly  available  information for
selected  transactions  involving the acquisition of life insurance and accident
and health  insurance  companies  since January 1, 1993 (the  "Selected Life and
Health  Transactions") and for selected  transactions  involving the acquisition
only of  accident  and health  insurance  companies  since  January 1, 1993 (the
"Selected Health  Transactions")  (together,  the "Selected  Transactions").  In
reviewing these transactions,  several factors were considered,  including:  (i)
the lack of publicly  available  information  for subsidiary and private company
transactions which represent a significant portion of the merger and acquisition
activity;  and (ii) the lack of directly comparable  transactions.  The Selected
Transactions  were not intended to represent the complete list of life insurance
and accident and health  insurance  company  transactions  which have  occurred.
Rather, such transactions  included only selected recent transactions  involving
life insurance and accident and health insurance  companies.  Such  transactions
were used in this analysis because the companies  involved were deemed by DLJ to
operate in similar  businesses or have similar financial  characteristics to ATC
and Conseco.

       DLJ reviewed the consideration  paid in such transactions in terms of the
price paid for the common  stock  plus the  amount of debt and  preferred  stock
assumed repaid or redeemed in such transactions  (the "Transaction  Value") as a
multiple  of  statutory  capital  and  surplus as of the end of the last  fiscal
quarter  ("LFQ") or last fiscal year ("LFY") ended prior to the  announcement of
such transactions.  In analyzing acquisitions of life insurance and accident and
health insurance companies, the purchase price paid may be described in terms of
multiples of the Transaction Value to statutory  capital and surplus.  Variances
in multiples for different  transactions may reflect such  considerations as the
consistency,  quality and growth of earnings and the  company's  capitalization,
asset quality and return on surplus.  Since  statutory  capital and surplus does
not reflect the cost of a company's debt or preferred stock financing, which are
usually at the holding  company level rather than the insurance  company  level,
analysis of a multiple of  statutory  capital and surplus is usually  based on a
Transaction  Value which  includes the cost of  assuming,  repaying or redeeming
such debt or preferred  stock  financing.  Comparing the multiple of Transaction
Value to be paid for ATC by Conseco to the statutory  capital and surplus of ATC
with the multiples paid in other  transactions  indicates  whether the valuation
being placed on ATC is within the range of values paid for other life  insurance
and accident and health insurance companies.

       The low,  average and high  multiples of  Transaction  Value to statutory
capital  and  surplus  as of the  end of the  LFQ  or  LFY  ended  prior  to the
announcement of the transaction were 1.2x, 1.9x and 3.4x, respectively,  for the
Selected Life and Health  Companies and 1.3x, 2.1x and 5.3x,  respectively,  for
the Selected Health Companies.  Based on the Merger  Consideration,  the implied
multiple  of  Transaction  Value to ATC's  statutory  capital  and surplus as of
December 31, 1995 was 10.8x.  This multiple is greater than the high multiple of
both  the  Selected  Life  and  Health  Transactions  and  the  Selected  Health
Transactions.

       Additionally,  DLJ  reviewed  the  consideration  paid  in  the  Selected
Transactions  in terms of the price  paid for the common  stock in the  Selected
Life and Health  Transactions and the Selected Health Transactions as a multiple
of GAAP  operating  earnings for the latest twelve months ("LTM") ended prior to
the announcement of such transactions and as a multiple of shareholders'  equity
as of the end of the LFQ ended prior to the  announcement of such  transactions.
In analyzing  acquisitions  of life insurance and accident and health  insurance
companies, the purchase price paid may be described in terms of multiples of the
price paid for common  stock to GAAP  operating  earnings  and to  shareholders'
equity.  Variances  in multiples  for  different  transactions  may reflect such
considerations  as the  consistency,  quality  and  growth of  earnings  and the
company's  capitalization,  asset  quality  and  return on  capital.  Since GAAP
operating earnings and shareholders' equity already reflect the

                                       51

<PAGE>




cost of a company's debt or preferred stock financing,  analyses of multiples of
GAAP operating  earnings or shareholders'  equity are usually based on the price
paid for the  company's  common  stock,  which  excludes  the cost of  assuming,
repaying or redeeming  such debt or preferred  stock  financing.  Comparing  the
multiples of the price offered to be paid for ATC Common Stock by Conseco to the
GAAP operating  earnings and shareholders'  equity of ATC with multiples paid by
acquirers in other transactions  indicates whether the valuation being placed on
ATC is within the range of values paid for other life insurance and accident and
health insurance companies.

       The low, average and high multiples of price paid for common stock to LTM
GAAP  operating  earnings  were  5.2x,  16.0x and 35.1x,  respectively,  for the
Selected Life and Health Transactions and 10.8x, 13.0x and 16.9x,  respectively,
for the  Selected  Health  Transactions.  Based on an offer  price of $32.00 per
share,  the  implied  multiple  of price  paid for  common  stock to ATC's  GAAP
operating  earnings for the LTM ended June 30, 1996 was 21.9x.  This multiple is
greater than the average  multiple of the Selected Life and Health  Transactions
and greater than the high multiple of the Selected Health Transactions. The low,
average  and high  multiples  of price  paid for common  stock to  shareholders'
equity  as of  the  end of the  LFQ  ended  prior  to  the  announcement  of the
transaction  were 0.8x, 1.4x and 2.8x,  respectively,  for the Selected Life and
Health  Transactions  and 1.8x,  2.1x and 2.8x,  respectively,  for the Selected
Health  Transactions.  Based on an offer price of $32.00 per share,  the implied
multiple of price paid for common stock to ATC's shareholders' equity as of June
30, 1996 was 2.7x.  This multiple is greater than the average  multiples of both
the Selected Life and Health Transactions and the Selected Health Transactions.

       DLJ  also   determined  the  percentage   premium  of  the  offer  prices
(represented by the purchase price per share in cash  transactions and the price
of the  constituent  securities  times the Merger  Consideration  in the case of
stock-for-stock mergers) over the public market trading prices one day, one week
and one month prior to the  announcement  date of selected  life,  accident  and
health insurance company  transactions  since January 1, 1993 where the acquired
company's stock was publicly traded (the "Selected  Public  Transactions").  The
average  premiums of offer prices to public market  trading  prices one day, one
week and one  month  prior to the  announcement  date  for the  Selected  Public
Transactions were 12.2%, 16.5% and 22.3%, respectively. An offer price of $32.00
per share represents premiums to the trading prices of ATC Common Stock one day,
one week and one month  prior to August  20,  1996 of  18.3%,  21.3% and  53.4%,
respectively. These premiums are greater than the corresponding average premiums
of the Selected Public Transactions.

       Public Company Analysis.  To provide comparative market information,  DLJ
compared selected historical and projected operating and financial ratios of ATC
to the  corresponding  data and ratios of selected accident and health insurance
companies whose securities are publicly traded.  Such companies  included AFLAC,
Inc.,  BLH, CAF,  Delphi  Financial  Group,  Inc.,  Penn Treaty  American Corp.,
Pioneer Financial Services, Inc. and UNUM Corp. (the "Selected Companies").  See
"Information  Concerning Conseco - Other Pending  Acquisitions by Conseco" for a
discussion of the relationships of BLH and CAF to Conseco.

       Such analysis included,  among other things, the ratios of stock price to
GAAP  operating  earnings  per share  ("EPS")  for the LTM ended June 30,  1996,
estimated  GAAP  operating  EPS for  1996 and 1997  (as  estimated  by  research
analysts  and  compiled  by  Institutional  Brokers  Estimating  Service for the
Selected  Companies  and  management's  projections  for ATC) and  shareholders'
equity per share as of June 30,  1996,  as well as the  ratios of the  aggregate
equity  market  capitalization  plus  the  amount  of debt and  preferred  stock
outstanding (the "Enterprise Value") to statutory operating earnings for the LTM
or LFY  and  statutory  capital  and  surplus  as of the  end of the LFQ or LFY.
Closing  prices as of August  20,  1996 were used in this  analysis.  The ratios
described in this paragraph have been designed to reflect the value attributable
in the public  equity  markets to various  valuation  measures of  accident  and
health insurance companies. Measures utilized in the public marketplace to value
the stock of publicly  traded  companies in the  accident  and health  insurance
industry are based on, among other things, a company's  historical and projected
GAAP operating earnings, historical statutory operating earnings,  shareholders'
equity and statutory  capital and surplus.  The multiples of stock price to GAAP
operating EPS and Enterprise Value to statutory  operating  earnings reflect the
value  attributed to a company by public equity  market  investors  based on the
company's  historical  and projected  earnings.  The multiples of stock price to
shareholders'  equity per share and  Enterprise  Value to statutory  capital and
surplus reflect the values


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attributed to a company by public equity market investors based on the company's
net worth.  Variances  in multiples  for  different  companies  may reflect such
considerations  as the  consistency,  quality  and  growth of  earnings  and the
company's  capitalization,  asset  quality  and  return on  capital.  Since GAAP
operating  earnings  and  shareholders'  equity  already  reflect  the cost of a
company's  debt or  preferred  stock  financing,  analyses of  multiples of GAAP
operating  earnings or  shareholders'  equity are usually  based on public stock
price,  which  excludes  debt or  preferred  stock  financing.  Since  statutory
operating  earnings and statutory capital and surplus do not reflect the cost of
a company's debt or preferred stock financing,  which are usually at the holding
company level rather than the insurance company level,  analyses of multiples of
statutory operating earnings and statutory capital and surplus are usually based
on Enterprise Value, which includes debt or preferred stock financing. Comparing
the multiples of price offered to be paid by Conseco to the GAAP  operating EPS,
shareholders'  equity,  statutory  operating  earnings and statutory capital and
surplus  of ATC with  the  multiples  at  which  the  Selected  Companies  trade
indicates  whether  the  valuation  being  placed on ATC is within  the range of
values at which the Selected Companies trade.

       The low,  average  and  high  multiples  of  public  stock  price to GAAP
operating  EPS for the LTM ended  June 30,  1996  were  7.8x,  10.6x and  28.8x,
respectively,  for the Selected Companies. Based on an offer price of $32.00 per
share,  the implied  multiple of offer price to ATC's GAAP operating EPS for the
LTM ended June 30, 1996 was 21.9x.  This  multiple  is greater  than the average
multiple of the  Selected  Companies.  The low,  average and high  multiples  of
public stock price to estimated  1996 GAAP  operating  EPS were 7.5x,  10.2x and
15.1x, respectively,  for the Selected Companies. Based on the same offer price,
the implied  multiple of offer price to ATC's  estimated 1996 GAAP operating EPS
was 19.3x.  This  multiple is greater  than the high  multiple  of the  Selected
Companies.  The low,  average  and  high  multiples  of  public  stock  price to
estimated 1997 GAAP operating EPS were 6.1x, 8.9x and 12.9x,  respectively,  for
the Selected  Companies.  Based on the same offer price, the implied multiple of
offer price to ATC's estimated 1997 GAAP operating EPS was 16.3x.  This multiple
is greater than the high multiple of the Selected  Companies.  The low,  average
and high multiples of public stock price to shareholders' equity per share as of
June  30,  1996  were  1.1x,  1.5x  and  2.4x,  respectively,  for the  Selected
Companies. Based on the same offer price, the implied multiple of offer price to
ATC's shareholders' equity per share as of June 30, 1996 was 2.7x. This multiple
is greater than the high multiple of the Selected  Companies.  The low,  average
and high  multiples of Enterprise  Value to statutory  capital and surplus as of
the end of the LFQ or the LFY were 2.1x,  3.7x and 5.3x,  respectively,  for the
Selected  Companies.  Based on the same offer  price,  the  implied  multiple of
Transaction Value to ATC's statutory capital and surplus as of December 31, 1995
was 10.8x.  This  multiple is greater  than the high  multiple  of the  Selected
Companies.

       Since the  Merger  Consideration  will be in the form of  Conseco  Common
Stock,  to  provide  comparative  market  information,   DLJ  compared  selected
historical  and  projected  operating  and  financial  ratios of  Conseco to the
corresponding  data and  ratios of  Equitable  of Iowa Cos.,  Liberty  Financial
Companies,  Inc.,  Presidential Life Corp., SunAmerica Inc. and Western National
Corp. (the "Selected Annuity  Companies") and of AFLAC, Inc., PennCorp Financial
Group,   Inc.,   Provident   Companies  and  UNUM  Corp.  (the  "Selected  Large
Capitalization Companies").

       Such analysis included,  among other things, the multiples of stock price
to GAAP operating EPS for the LTM ended June 30, 1996,  estimated GAAP operating
EPS for 1996 and 1997  (as  estimated  by  research  analysts  and  compiled  by
Institutional  Brokers Estimating Service for the Selected Annuity Companies and
the Selected Large  Capitalization  Companies and  management's  projections for
Conseco) and shareholders'  equity per share as of June 30, 1996, as well as the
multiples of Enterprise Value to statutory operating earnings for the LTM or the
LFY and  statutory  capital  and  surplus  as of the end of the LFQ or the  LFY.
Closing prices as of August 20, 1996 were used in this  analysis.  Comparing the
multiples of Conseco's stock price to GAAP operating EPS,  shareholders'  equity
per share,  statutory  operating earnings and statutory capital and surplus with
the multiples at which the Selected  Annuity  Companies  and the Selected  Large
Capitalization Companies trade indicates whether Conseco's stock price is within
the range of values at which the  Selected  Annuity  Companies  and the Selected
Large   Capitalization   Companies   trade.   Conseco's   GAAP   operating  EPS,
shareholders'  equity per share,  statutory  operating  earnings  and  statutory
capital and surplus used in this analysis were adjusted to give pro forma effect
to the LPG Merger and certain other matters.

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<PAGE>




       The low,  average  and  high  multiples  of  public  stock  price to GAAP
operating  EPS for the LTM ended  June 30,  1996  were  8.5x,  12.6x and  17.1x,
respectively,  for the Selected  Annuity  Companies and 10.3x,  13.2x and 14.8x,
respectively,  for the Selected Large Capitalization  Companies. The multiple of
price to Conseco's GAAP operating EPS for the LTM ended June 30, 1996 was 13.6x.
This multiple is greater than the average multiples of both the Selected Annuity
Companies and the Selected Large Capitalization  Companies. The low, average and
high  multiples of public stock price to estimated  1996 GAAP operating EPS were
9.4x,  11.7x and 16.4x,  respectively,  for the Selected  Annuity  Companies and
10.4x,  13.1x and 15.1x,  respectively,  for the Selected  Large  Capitalization
Companies.  The multiple of price to Conseco's estimated 1996 GAAP operating EPS
was 12.8x.  This  multiple is greater than the average  multiple of the Selected
Annuity  Companies  and  greater  than the low  multiple of the  Selected  Large
Capitalization  Companies.  The low,  average and high multiples of public stock
price  to  estimated  1997  GAAP  operating  EPS were  8.4x,  10.5x  and  14.3x,
respectively,  for the Selected  Annuity  Companies  and 9.0x,  11.2x and 12.9x,
respectively,  for the Selected Large Capitalization  Companies. The multiple of
price to Conseco's  estimated 1997 GAAP operating EPS was 9.5x. This multiple is
greater than the low  multiples of both the Selected  Annuity  Companies and the
Selected Large Capitalization  Companies. The low, average and high multiples of
public  stock price to  shareholders'  equity per share as of June 30, 1996 were
0.9x, 1.7x and 3.4x, respectively,  for the Selected Annuity Companies and 1.2x,
1.9x and 2.8x,  respectively,  for the Selected Large Capitalization  Companies.
The multiple of price to Conseco's shareholders' equity per share as of June 30,
1996 was 1.7x.  This  multiple is equal to the average  multiple of the Selected
Annuity  Companies  and  greater  than the low  multiple of the  Selected  Large
Capitalization  Companies.  The low,  average and high  multiples of  Enterprise
Value to statutory  operating  earnings for the LTM or the LFY were 9.7x,  23.8x
and 42.9x, respectively, for the Selected Annuity Companies and 27.1x, 31.6x and
37.1x,  respectively,  for the  Selected  Large  Capitalization  Companies.  The
multiple of Enterprise Value to Conseco's 1995 statutory  operating earnings was
21.3x.  This  multiple is greater than the low multiple of the Selected  Annuity
Companies  and less than the low multiple of the Selected  Large  Capitalization
Companies.  The low, average and high multiples of Enterprise Value to statutory
capital  and  surplus  as of the end of the LFQ or the LFY were  1.2x,  1.8x and
2.2x, respectively,  for the Selected Annuity Companies and 3.6x, 4.5x and 5.6x,
respectively,  for the Selected Large Capitalization  Companies. The multiple of
Enterprise Value to Conseco's  statutory  capital and surplus as of December 31,
1995 was 3.5x.  This  multiple is greater than the high multiple of the Selected
Annuity  Companies  and  less  than  the  low  multiple  of the  Selected  Large
Capitalization Companies.

       No company or transaction used in the Transaction  Analysis or the Public
Company Analysis described above was directly  comparable to ATC, Conseco or the
proposed  Merger.  Accordingly,  an analysis of the results of the foregoing was
not simply  mathematical nor necessarily  precise;  rather,  it involved complex
considerations and judgments  concerning  differences in financial and operating
characteristics of companies and other factors that could affect the transaction
values and trading prices. For example, many qualitative factors are involved in
valuing a company or analyzing a  transaction  in the life,  accident and health
insurance  and  annuity  industries,  including  assessments  of the  quality of
management,  the attractiveness of the company's target market, the economics of
the  products  being sold and the  company's  market  position  relative  to its
competitors.  Other factors that could affect the transaction  values or trading
prices include differences in distribution,  products, geographic or demographic
customer  concentration,  size, accounting  practices,  asset portfolio quality,
interest  rate  sensitivity  and other  factors.  These  factors  may affect the
transaction  values  or  trading  prices in each case by  affecting  in  varying
degrees investors' expectations of such factors as the company's risk and future
operating profitability.

       Stock Trading History.  To provide contextual data and comparative market
data,  DLJ  examined  the  history  of the  trading  prices  and their  relative
relationships  for both ATC Common  Stock and Conseco  Common  Stock for various
periods ended August 20, 1996. DLJ also reviewed the daily closing prices of ATC
Common Stock and Conseco  Common Stock and compared the ATC and Conseco  closing
stock  prices  with the S&P 500 Index and indices of  selected  publicly  traded
companies.  DLJ reviewed the trading  history  since  January 1, 1994 of the ATC
Common Stock and the Conseco  Common Stock to determine  whether  trading levels
immediately  prior to August 20, 1996 were  reflective  of longer  term  trading
levels or were affected by recent unusual or event specific trading activity. In
addition, DLJ reviewed the trading history of ATC Common Stock and Conseco


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<PAGE>




Common  Stock  relative to indices of selected  companies in order to assess the
relative stock price performance of ATC, Conseco and such indices.

       Pro Forma  Merger  Analysis.  DLJ  analyzed  certain pro forma  financial
effects resulting from the Merger.  In conducting its analysis,  DLJ relied upon
certain assumptions  described above and financial  projections  provided by the
management of ATC and pro forma  financial  statements  and pro forma  financial
projections  provided by the  management of Conseco.  DLJ analyzed the pro forma
effect  of the  Merger  and of  completing  the  ALH  Transaction  and  the  BLH
Transaction on the EPS,  stockholders'  equity per share and leverage  ratios of
the combined companies. Conseco's management has indicated that it believes that
the Merger will offer  consolidation  opportunities which will result in revenue
enhancements and expense savings relative to the stand-alone  projected revenues
and expenses of ATC and Conseco. DLJ has incorporated  estimates of such revenue
enhancements and expense savings, determined in conjunction with the managements
of ATC and Conseco,  in its analysis,  although DLJ does not express any opinion
as to the  likelihood  of such revenue  enhancements  or expense  savings  being
realized.  The  results of the pro forma  merger  analysis  are not  necessarily
indicative  of future  operating  results or financial  position.  Based on this
analysis and assuming the Merger,  the ALH  Transaction  and the BLH Transaction
are  completed  and that  the cash  portion  of the  consideration  paid in such
transactions  is financed with debt,  Conseco's  shareholders  would realize EPS
dilution of 8.1%,  8.3% and 8.4%,  respectively,  in 1996,  1997 and 1998 versus
assuming only the ALH Transaction and the BLH Transaction are completed and that
the cash portion of the consideration paid in such transactions is financed with
debt.  Based on this analysis and assuming the Merger,  the ALH  Transaction and
the BLH Transaction are completed and that the cash portion of the consideration
paid in such  transactions  is financed with debt,  Conseco's  ratios of debt to
total  capitalization and debt and preferred stock to total capitalization as of
June 30, 1996 would be 33.5% and 35.8%,  respectively,  versus  40.9% and 43.8%,
respectively,  assuming only the ALH  Transaction  and the BLH  Transaction  are
completed  and  that  the  cash  portion  of  the  consideration  paid  in  such
transactions is financed with debt.  There can be no assurance as to whether the
assumptions  regarding financing sources set forth in this paragraph will occur,
and such assumptions are used only for purposes of illustration.

       Contribution   Analysis.   DLJ  analyzed  ATC's  and  Conseco's  relative
contributions to the combined  company with respect to GAAP operating  revenues,
GAAP operating earnings, shareholders' equity and total assets and compared this
with the relative  ownership of ATC  shareholders in the combined  company after
the Merger. Such analysis was considered on a percentage  contribution basis and
was made,  where  appropriate,  (i) for 1995 and for the LTM ended June 30, 1996
based on Conseco's and ATC's  historical  and pro forma (in the case of Conseco,
pro  forma for the  acquisition  of LPG and  certain  other  matters)  financial
results and (ii) with respect to estimated GAAP operating  earnings for 1996 and
1997, as projected by ATC's and Conseco's managements.

       ATC's relative  contribution to the combined company with respect to 1995
GAAP operating  revenues was 8.4% of the total.  ATC's relative  contribution to
the combined  company with respect to GAAP  operating  earnings for 1995 and the
LTM ended June 30, 1996 were 12.0% and 11.3%, respectively,  of the total. ATC's
relative  contribution  to the combined  company with respect to estimated  GAAP
operating earnings for 1996 and 1997 were 12.7% and 12.1%, respectively,  of the
total. ATC's relative contribution to the combined company with respect to total
assets was 3.6% of the total. Including the PRIDES for Conseco as common equity,
ATC's  relative  contribution  to  shareholders'  equity as of June 30, 1996 was
14.7% of the total.

       Assuming a price for Conseco  Common Stock of $41.25 (the closing  market
price as of August 20, 1996), ATC shareholders would own approximately  19.5% of
the  combined  company  after the  Merger.  The  results  of these  contribution
analyses are not necessarily indicative of the contributions that the respective
businesses may actually make in the future.

       The summary set forth above does not purport to be a complete description
of the analyses  performed by DLJ in rendering the DLJ Opinion.  The preparation
of a fairness opinion involves various determinations as to the most appropriate
and relevant methods of financial  analysis and the application of these methods
to the particular  circumstances and, therefore,  such an opinion is not readily
susceptible to summary  description.  Each of the analyses  conducted by DLJ was
carried out in order to provide a different perspective on the Merger and

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add to the total mix of information available.  DLJ did not form a conclusion as
to whether any individual analysis, considered in isolation, supported or failed
to support an opinion as to fairness, from a financial point of view. Rather, in
reaching its conclusion,  DLJ considered the results of the analyses in light of
each other and did not place  particular  reliance  or weight on any  individual
analysis and ultimately reached its opinion based on the results of all analyses
taken as a whole.  Accordingly,  notwithstanding the separate factors summarized
above,  DLJ believes  that its analyses  must be  considered as a whole and that
selected  portions of its analyses  and the factors  considered  by it,  without
considering  all  analyses  and factors,  may create an  incomplete  view of the
evaluation process underlying the DLJ Opinion.  In performing its analyses,  DLJ
made numerous  assumptions  with respect to industry  performance,  business and
economic  conditions  and other matters.  The analyses  performed by DLJ are not
necessarily  indicative  of  actual  values  or  future  results,  which  may be
significantly more or less favorable than suggested by such analyses.

       The ATC Board  selected  DLJ as its  financial  advisor  because  it is a
nationally recognized investment banking firm that has substantial experience in
transactions  similar to the Merger and is familiar  with ATC,  its business and
the life, accident and health insurance and annuity industries.  Pursuant to the
terms of an  engagement  letter  dated  August 15, 1996 between ATC and DLJ, ATC
paid DLJ a $50,000 retainer fee and an additional $350,000 upon rendering of the
DLJ Opinion.  Pursuant to the terms of the engagement  letter, ATC will pay DLJ,
on the Closing Date,  cash  compensation  equal to  five-eighths  of one percent
(0.625%) of the Transaction  Value,  less the $400,000 paid to date. Based on an
assumed  Transaction  Value,  ATC  will  pay  DLJ,  on the  Closing  Date,  cash
consideration of approximately $4.9 million, less the $400,000 paid to date. ATC
also agreed to  reimburse  DLJ for all  out-of-pocket  expenses  (including  the
reasonable  fees and  out-of-pocket  expenses  of  counsel)  incurred  by DLJ in
connection  with its engagement and to indemnify DLJ and certain related persons
against  certain  liabilities  in  connection  with  its  engagement,  including
liabilities under the federal  securities laws. The terms of the fee arrangement
with DLJ,  which DLJ and ATC  believe  are  customary  in  transactions  of this
nature,  were  negotiated at arm's length  between ATC and DLJ and the ATC Board
was aware of such arrangement,  including the fact that a significant portion of
the aggregate fee payable to DLJ is contingent upon consummation of the Merger.

       In the ordinary course of business, DLJ may actively trade the securities
of  both  ATC  and  Conseco  for its own  account  and for the  accounts  of its
customers  and,  accordingly,  may at any time hold a long or short  position in
such securities.  DLJ, as part of its investment banking services,  is regularly
engaged in the  valuation  of  businesses  and  securities  in  connection  with
mergers,  acquisitions,  underwritings,  sales and  distributions  of listed and
unlisted securities, private placements and valuations for estate, corporate and
other purposes.  DLJ has performed investment banking and other services for ATC
and Conseco in the past and has received  usual and customary  compensation  for
such services. In addition,  DLJ acted as financial advisor to CAF in connection
with the CAF Merger.





















S:\ACCTING\SECRPT\S-4ATC.896\DLJOPIN4.DOC


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Certain Consequences of the Merger

         As a  result  of  the  Merger,  the  shareholders  of ATC  will  become
shareholders  of Conseco,  and thereby will  continue to have an interest in the
business of ATC through Conseco. See "Comparison of Shareholders'  Rights." Upon
the  consummation  of the Merger,  each  outstanding  share of ATC Common  Stock
(other  than  shares  of ATC  Common  Stock  held by ATC as  treasury  stock  or
Dissenting  Shares) will be canceled and converted into the right to receive the
Merger  Consideration.  Conseco  will  apply to have the  additional  shares  of
Conseco Common Stock issued pursuant to the Merger listed on the NYSE.

         ATC  Stock  Options  held  at the  Effective  Time  will  be  converted
automatically  into options to purchase,  for the same  aggregate  consideration
payable  to  exercise  such ATC Stock  Options,  the number of shares of Conseco
Common  Stock  which the  holder  would  have been  entitled  to  receive at the
Effective  Time if such ATC Stock  Options had been  exercised for shares of ATC
Common Stock prior to the Effective  Time.  Except for ATC Stock Options held by
non-employee directors,  each ATC Stock Option, if not then vested, will vest in
full at the earlier of (1) the  expiration  of three months after the  Effective
Time or (2)  termination  by  Conseco  of the  employment  of the holder of such
options.  Each ATC Stock Option held by a non-employee director of ATC will vest
in full at the Effective Time.  Conseco has agreed to take all corporate  action
necessary  to  reserve  for  issuance a  sufficient  number of shares of Conseco
Common  Stock for  delivery  upon  exercise  of ATC  Stock  Options  assumed  in
accordance with the Merger Agreement.

         Upon  consummation of  the Merger pursuant to a supplemental indenture,
Conseco will be  substituted  for, and assume all of the rights and  obligations
of, ATC under the Indenture and the Debentures.  Conseco will become the obligor
with  respect to the  Debentures  and  holders  of the  Debentures  will  become
creditors of Conseco.  All rights and obligations of ATC under the Indenture and
Debentures will cease.

         The  Debentures  that  remain  outstanding  immediately  prior  to  the
Effective Time will be converted  automatically into debentures of Conseco,  the
holders of which will have the same rights as they did under the  Debentures and
the Indenture  including the right to receive interest payments and the right to
convert the  Debentures  into the number of shares of Conseco Common Stock which
the holder  would have been  entitled to receive at the  Effective  Time if such
Debentures  had been  converted  into  shares of ATC Common  Stock  prior to the
Effective Time, subject to future  adjustments for, among other things,  changes
in the capitalization of Conseco, as contemplated by the Indenture.

Conduct of the Business of Conseco and ATC After the Merger

         Within  two years  following  the  Merger,  Conseco  expects to achieve
annual  operating  cost  savings  in the range of  $7-$10  million  through  the
consolidation  of certain  Conseco and ATC  operations  and the  elimination  of
redundant expenses. Such savings would be realized, over time, primarily through
reductions  in staff,  the  combination,  elimination  or  relocation of certain
office   facilities  and  the  consolidation  of  certain  data  processing  and
investment operations.  There can be no assurance that such cost savings will be
realized or that they will be realized on the schedule indicated.

         Conseco's Board of Directors and management will not be affected by the
Merger. See "Management of Conseco Upon Consummation of the Merger."


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Certain Federal Income Tax Consequences

         The following is a summary  description  of the material  United States
federal income tax consequences of the Merger to ATC and its shareholders.  This
summary  is not a complete  description  of all of the tax  consequences  of the
Merger and, in particular,  does not address tax considerations which may affect
the  treatment  of  certain   special   status   taxpayers   such  as  financial
institutions,  broker-dealers,  insurance companies,  tax-exempt  organizations,
investment companies,  foreign persons, holders of options,  warrants or similar
rights with  respect to ATC Common  Stock,  or persons who  acquired  ATC Common
Stock pursuant to the exercise of stock options,  warrants or similar rights. In
addition, no information is provided herein with respect to the tax consequences
of the Merger under any foreign, state or local tax laws.

         The following discussion is based on the Code, as in effect on the date
of  this  Joint  Proxy   Statement/Prospectus,   without  consideration  of  the
particular facts or circumstances of any particular  holder of ATC Common Stock.
Neither ATC nor Conseco  has sought or will seek any rulings  from the  Internal
Revenue Service with respect to any of the matters discussed herein.

         The  obligation of ATC to effect the Merger is  conditioned on delivery
to ATC of an opinion dated the Closing Date (as defined in the Merger Agreement)
from Fox,  Rothschild,  O'Brien &  Frankel,  counsel  to ATC,  based on  certain
representations  to be made by ATC, Conseco and certain  shareholders of ATC and
on  assumptions  set forth in the opinion,  that for federal income tax purposes
the Merger  will  constitute  a  reorganization  within  the  meaning of Section
368(a)(1)(A)  of the Code and that no gain or loss will be recognized by the ATC
shareholders  with respect to the shares of Conseco Common Stock received by the
ATC shareholders in the Merger.

         Based on such opinion,  the material federal income tax consequences of
the Merger to ATC and its shareholders will be as follows:

         (i) No gain or loss will be recognized by ATC  shareholders  upon their
         exchange of ATC Common Stock for Conseco Common Stock, except that: (A)
         any ATC  shareholder who receives cash proceeds in lieu of a fractional
         share  interest in Conseco  Common  Stock will  recognize  gain or loss
         equal  to the  difference  between  such  proceeds  and the  tax  basis
         allocated to the fractional share interest,  and such gain or loss will
         constitute capital gain or loss (short or long term,  depending on such
         shareholder's  holding  period  for  his  ATC  Common  Stock)  if  such
         shareholder's  ATC  Common  Stock  is held as a  capital  asset  at the
         Effective  Time; and (B) similarly,  any ATC  shareholder who exercises
         dissenters  rights  will  recognize  gain or loss with  respect  to the
         disposition  of his ATC Common  Stock equal to the  difference  between
         such shareholder's tax basis in his ATC Common Stock and the total cash
         received upon exercise of his or her dissenters' rights;

         (ii) No gain or loss will be recognized  by  ATC as  a  result  of  the
         Merger;

         (iii)  The  tax  basis  of the  Conseco  Common  Stock  (including  any
         fractional  share  interest  deemed  received and  exchanged for a cash
         payment)  received by an ATC  shareholder  in  exchange  for ATC Common
         Stock  will be the  same as such  shareholder's  tax  basis  in the ATC
         Common Stock surrendered in exchange therefor; and

         (iv) The holding  period of the Conseco  Common  Stock  (including  any
         fractional  share  interest  deemed  received and  exchanged for a cash
         payment)  received by an ATC shareholder will include the period during
         which the ATC Common Stock surrendered in exchange therefor was

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<PAGE>



         held  (provided  that  such  ATC  Common  Stock  was  held by such  ATC
         shareholder as a capital asset at the Effective Time).

         THE  FOREGOING IS A GENERAL  DISCUSSION OF CERTAIN  POTENTIAL  MATERIAL
FEDERAL INCOME TAX CONSEQUENCES OF THE MERGER TO ATC AND ATC SHAREHOLDERS AND IS
INCLUDED FOR GENERAL  INFORMATION  ONLY. THE FOREGOING  DISCUSSION DOES NOT TAKE
INTO ACCOUNT THE PARTICULAR FACTS AND  CIRCUMSTANCES OR TAX STATUS OR ATTRIBUTES
OF EACH ATC  SHAREHOLDER.  AS A RESULT,  THE  FEDERAL  INCOME  TAX  CONSEQUENCES
ADDRESSED IN THE  FOREGOING  DISCUSSION  MAY NOT APPLY TO EACH ATC  SHAREHOLDER.
ACCORDINGLY,  EACH ATC SHAREHOLDER  SHOULD CONSULT HIS OWN TAX ADVISOR REGARDING
THE SPECIFIC TAX CONSEQUENCES OF THE MERGER,  INCLUDING, BUT NOT LIMITED TO, THE
APPLICATION  AND  EFFECT  OF  FEDERAL,  STATE,  LOCAL AND OTHER TAX LAWS AND THE
POSSIBLE EFFECTS OF CHANGES IN SUCH LAWS.

Regulatory Approvals

         Antitrust.  Under the HSR Act and the rules  promulgated  thereunder by
the Federal  Trade  Commission  (the "FTC"),  the Merger may not be  consummated
until  notifications have been given and certain  information has been furnished
to the FTC  and  the  Antitrust  Division  of the  Department  of  Justice  (the
"Antitrust  Division")  and  specified  waiting  period  requirements  have been
satisfied. Conseco and ATC filed notification and report forms under the HSR Act
with the FTC and the Antitrust  Division on _____,  1996.  The required  waiting
period under the HSR Act was terminated on ___________, 1996. At any time before
or after the consummation of the Merger,  and  notwithstanding  that the HSR Act
waiting period has been terminated, the Antitrust Division of the FTC could take
such action under the antitrust  laws as it deems  necessary or desirable in the
public interest,  including  seeking to enjoin the consummation of the Merger or
seeking divestiture of substantial assets of Conseco and ATC. At any time before
or after the consummation of the Merger,  and  notwithstanding  that the HSR Act
waiting period has been  terminated,  any state could take such action under the
antitrust laws as it deems necessary or desirable in the public  interest.  Such
action could include seeking to enjoin the consummation of the Merger or seeking
divestiture  of ATC or  businesses of Conseco or ATC.  Private  parties may also
seek to take legal action under the antitrust laws under certain circumstances.

         Conseco and ATC believe  that the Merger can be effected in  compliance
with federal and state antitrust laws. However, there can be no assurance that a
challenge to the  consummation  of the Merger on  antitrust  grounds will not be
made or that,  if such a challenge  were made,  Conseco and ATC would prevail or
would not be required to accept certain  conditions,  possibly including certain
divestitures, in order to consummate the Merger.

         Insurance. The consummation of the Merger will require the approvals or
exemptive  orders of the  insurance  commissioners,  directors  of  insurance or
superintendents  of  insurance  (the  "Insurance  Regulators")  under  the state
insurance codes (the  "Insurance  Codes") of New York,  Pennsylvania  and Texas,
which are jurisdictions in which insurance companies owned by ATC are domiciled.
The Insurance Codes generally contain  provisions  applicable to the acquisition
of control of a domestic insurer, including a presumption of control that arises
from the ownership of 10 percent or more of the voting  securities of a domestic
insurer  or a  person  that  controls  a  domestic  insurer.  The  filing  of an
application  for  acquisition  of control of a  domestic  insurer  gives rise to
mandatory or, in some states,  discretionary  public hearing requirements and/or
statutory  periods (ranging from 30 to 90 days, which may be extended in certain
circumstances) within which decisions must be rendered approving or

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disapproving the acquisition of control.  Appropriate  filings with the relevant
Insurance Regulators are being made and it is anticipated, although there can be
no assurance, that approvals of such Insurance Regulators will be obtained.

NYSE Listing of Conseco Common Stock

         Pursuant to the Merger  Agreement,  Conseco is required to use its best
efforts to obtain  listing on the NYSE of the shares of Conseco  Common Stock to
be issued in connection with the Merger.  Approval of the listing on the NYSE of
the shares of Conseco  Common Stock to be issued in the Merger is a condition to
the respective obligations of ATC and Conseco to consummate the Merger.

Federal Securities Law Consequences

         All shares of Conseco Common Stock issued in connection with the Merger
will be freely  transferable,  except  that any shares of Conseco  Common  Stock
received by persons who are deemed to be  "affiliates"  (as such term is defined
under the Securities Act) of ATC prior to the Merger which may be resold by them
only in  transactions  registered  under the  Securities  Act,  permitted by the
resale  provisions of Rule 145 promulgated under the Securities Act (or Rule 144
if such persons are or become  affiliates  of Conseco),  or otherwise  permitted
under the  Securities  Act.  Persons who may be deemed to be  affiliates  of ATC
generally  include  individuals or entities that control,  are controlled by, or
are under common control with, such party and may include  certain  officers and
directors of such party as well as principal shareholders of such party.

Dissenters' Rights

         ATC.  Pursuant  to the Merger  Agreement  and the PBCL,  holders of ATC
Common  Stock  have  dissenters  rights  in  connection  with the  Merger  under
Subchapter 15D of the PBCL, a copy of which is attached as Annex C to this Joint
Proxy Statement/Prospectus, and may object to the Merger Agreement and demand in
writing that ATC pay them the fair value of their ATC Common Stock.

         Failure by any  dissenting  shareholder  to comply  with any  procedure
required  by  Subchapter  15D may result in  termination  of such  shareholders'
dissenters  rights.  ATC will not give any notice of the following  requirements
other than as described in this Joint Proxy Statement/Prospectus and as required
by the PBCL.

         A holder of record of ATC Common Stock may assert  dissenters rights as
to fewer than all of the shares of ATC Common Stock  registered in such holder's
name only if the holder  dissents  with  respect to all of the ATC Common  Stock
beneficially  owned by any one person and  discloses the name and address of the
person or  persons  on whose  behalf the holder  dissents.  In that  event,  the
holder's  rights shall be determined as if the shares as to which the holder has
dissented and the other shares are registered in the names of different holders.
A  beneficial  owner of shares of ATC  Common  Stock who is not also the  record
holder of such shares may assert  dissenters  rights with respect to shares held
on such owner's  behalf and shall be treated as a dissenting  shareholder  under
the terms of Subchapter  15D if the  beneficial  owner submits to ATC, not later
than the time of filing the Notice of Intention to Dissent (as defined below), a
written consent of the record holder. Such beneficial owner may not dissent with
respect to less than all shares of ATC Common Stock  beneficially  owned by such
beneficial owner.

         Holders of ATC Common Stock (or  beneficial  owners thereof as provided
above) who follow the  procedures  of Subchapter  15D as outlined  below will be
entitled to receive from ATC the fair value

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of their  shares of ATC Common  Stock  immediately  before the  Effective  Time,
taking into account all  relevant  factors but  excluding  any  appreciation  or
depreciation  in  anticipation  of the  effectuation  of the  Merger  Agreement.
Holders of ATC Common Stock (or beneficial owners thereof) who elect to exercise
their  dissenters  rights must comply with all of the  following  procedures  to
reserve those rights.

         Holders of ATC Common Stock (or beneficial  owners thereof) who wish to
exercise dissenters rights must file a written notice of intention to demand the
fair value of their shares of ATC Common Stock if the Merger is effectuated (the
"Notice of  Intention  to  Dissent").  Such  dissenters  must file the Notice of
Intention  to  Dissent  with  the  Secretary  of ATC  prior  to the  vote by ATC
shareholders  on the  Merger  Agreement;  they  must  make no  change  in  their
beneficial  ownership  of ATC  Common  Stock  from the date of filing  until the
Effective Time; and they must refrain from voting their ATC Common Stock for the
approval  and  adoption  of the Merger  Agreement.  The Notice of  Intention  to
Dissent must be in addition to and  separate  from any proxy or vote against the
Merger Agreement.

         If the Merger Agreement is approved and adopted by the required vote at
the ATC Special  Meeting,  Conseco will mail a notice (the "Notice of Approval")
to all  dissenters  who filed a Notice of Intention to Dissent prior to the vote
on the Merger  Agreement  and who  refrained  from voting for the  approval  and
adoption of the Merger Agreement. Conseco expects to mail the Notice of Approval
promptly  after  effectuation  of the Merger.  The Notice of Approval will state
where and when (the  "Demand  Deadline")  a demand for payment  must be sent and
certificates for shares of ATC Common Stock must be deposited in order to obtain
payment;  it will supply a form for demanding  payment (the "Demand Form") which
includes a request for  certification  of the date on which the  holder,  or the
person on whose behalf the holder dissents, acquired beneficial ownership of the
shares of ATC Common Stock;  and it will be  accompanied by a copy of Subchapter
15D.  Dissenters  must ensure that the Demand  Form and their  certificates  for
shares of ATC  Common  Stock are  received  by  Conseco  on or before the Demand
Deadline. All mailings to Conseco are at the risk of the dissenter.  However, it
is recommended that the Notice of Intention to Dissent,  the Demand Form and the
holder's share certificates by sent by certified mail.

         Any holder (or beneficial  owner) of ATC Common Stock who fails to file
a Notice of Intention to Dissent,  fails to complete and return the Demand Form,
or fails to  deposit  share  certificates  with  Conseco,  each  within the time
periods  provided  above,  will  lose  the  holder's  (or  beneficial   owner's)
dissenters  rights under Subchapter 15D. A dissenter will retain all rights of a
shareholder,  or  beneficial  owner,  as the case may be, until those rights are
modified by effectuation of the Merger.

         Upon timely receipt of the completed  Demand Form,  Conseco is required
by the PBCL  either  to remit to  dissenters  who have  returned  the  Notice of
Intention  to Dissent and the  completed  Demand Form and have  deposited  their
certificates, the amount Conseco estimates to be the fair value for their shares
or to give written notice that no such remittance will be made. Conseco does not
intend to make payment of any part of the amounts  payable to  dissenters  until
the fair value of the ATC Common  Stock  affected by the Merger has been finally
determined. The remittance or notice will be accompanied by:

         (1) the closing  balance  sheet and  statement of income of ATC for the
         fiscal year ended December 31, 1995, together with the latest available
         interim financial statements;

         (2)  a statement of Conseco's  estimate  of  the  fair value of the ATC
         Common Stock ("Conseco's Estimate"); and

         (3) A notice  of the  right  of the  dissenter  to  demand  payment  or
         supplemental  payment,  as the  case bay be,  accompanied  by a copy of
         Subchapter 15D.

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<PAGE>




         If Conseco  does not remit the amount of its  estimate of fair value of
the ATC Common Stock, it will return any certificates  that have been deposited,
and may make a notation  on any such  certificates  that a demand for payment in
accordance  with  Subchapter 15D has been make. If shares carrying such notation
are thereafter  transferred,  each new  certificate  issued  therefor may bear a
similar  notation,  together with the name of the original  dissenting holder or
owner of such  shares.  A  transferee  of such  shares  will not acquire by such
transfer  any rights in ATC other than those which the  original  dissenter  had
after making demand for payment of their fair value.

         After Conseco  gives notice of Conseco's  Estimate,  without  remitting
that amount,  and if the dissenter believes that Conseco's Estimate is less than
the fair value of the shares,  the dissenter may send to Conseco the dissenter's
own  estimate  (the  "Holder's  Estimate")  of the fair  value of the  shares as
contemplated by PBCL Section 1578,  which will be deemed a demand for payment of
the amount of the  Holder's  Estimate.  If a dissenter  does not file a Holder's
Estimate  within 30 days  after the  mailing by  Conseco  of its  remittance  or
notice, the dissenter will be entitled to no more than Conseco's Estimate.

         If, within 60 days after the Effective Time or after the timely receipt
by Conseco of any Holder's Estimate, whichever is later, any demands for payment
remain unsettled, Conseco may file in the Court of Common Pleas of Bucks County,
Pennsylvania an application for relief requesting that the fair value of the ATC
Common Stock be determined by the court. There is no assurance that Conseco will
file such an application. All dissenters,  wherever residing, whose demands have
not been  settled  will be made parties to any such  appraisal  proceeding.  The
court may appoint an appraiser to receive  evidence and  recommend a decision on
the issue of fair value.  Each dissenter who is made a party will be entitled to
recover the amount by which the fair value of the  dissenters'  ATC Common Stock
is found to exceed the  amount,  if any,  previously  remitted,  plus  interest.
Interest  shall be payable from the Effective  Time until the date of payment at
such rate as is fair and  equitable  under all the  circumstances,  taking  into
account all  relevant  factors,  including  the average rate  currently  paid by
Conseco on its principal line of credit. If Conseco fails to file an application
for relief,  any dissenter who has made a demand and who has not already settled
the  dissenter's  claim against  Conseco may do so in the name of Conseco at any
time within 30 days after the  expiration of the 60-day  period.  If a dissenter
does not file an application  within the 30-day period,  each dissenter entitled
to file an  application  shall be paid  Conseco's  Estimate and no more, and may
bring an action to recover any amount thereof not previously remitted.

         The  costs  and  expenses  of such  court  proceedings,  including  the
reasonable  compensation  and expenses of the appraiser  appointed by the court,
will be determined by the court and assessed  against  Conseco,  except that any
part of the costs and  expenses  may be  apportioned  and  assessed as the court
deems  appropriate  against  all or some of the  dissenters  who are parties and
whose action in demanding  supplemental  payment the court finds to be dilatory,
arbitrary  or in bad faith.  Fees and expenses of counsel and of experts for the
respective  parties  may be  assessed  as the court  deems  appropriate  against
Conseco,  and in favor of any or all  dissenters,  if  Conseco  fails to  comply
substantially  with the  requirements  of subchapter 15D. Such fees and expenses
may be assessed  against either Conseco or a dissenter,  if the court finds that
the party  against whom the fees and  expenses are assessed  acted in bad faith,
arbitrarily,  or in a dilatory  manner.  If the court finds that the services of
counsel  for any  dissenter  were of  substantial  benefit  to other  dissenters
similarly situated and should not be assessed against Conseco, it may award such
counsel  reasonable fees to be paid out of the amounts awarded to the dissenters
who were benefitted.

         Under the PBCL,  a  shareholder  of ATC has no right to obtain,  in the
absence of fraud or fundamental  unfairness,  an injunction  against the Merger,
nor any right to valuation and payment of the fair value of the holder's  shares
because of the Merger, except to the extent provided by the dissenters

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rights  provisions of Subchapter 15D. The PBCL also provides that,  absent fraud
or fundamental  unfairness,  the rights and remedies  provided by Subchapter 15D
are exclusive.

         The foregoing  description of the rights of dissenters under Subchapter
15D is qualified in its entirety by the provision of  Subchapter  15D and should
be read in conjunction with Annex C to this Joint Proxy Statement/Prospectus.

         Conseco.  Holders of Conseco Stock will not be entitled to appraisal or
dissenters  rights  under the Indiana  Corporation  Law in  connection  with the
Merger because the Conseco Common Stock is traded on the NYSE.

Accounting Treatment

         Conseco  intends to account for the Merger under the purchase method of
accounting in accordance with Accounting  Principles Board Opinion No. 16. Under
this method of accounting,  the cost of acquiring all outstanding  shares of ATC
Common Stock and the  assumption  of all  outstanding  ATC Stock Options will be
determined by the cost of shares of ATC Common Stock  currently owned by Conseco
and the value at the Effective Time of Conseco Common Stock (and cash in lieu of
fractional  shares) to be issued to  holders  of ATC Common  Stock and ATC Stock
Options, plus the direct costs associated with the Merger. Conseco will allocate
such cost in establishing  new accounting and reporting bases for the underlying
acquired  assets and  liabilities  based on their  estimated  fair values at the
Effective Time.

         Conseco  believes  the  Merger  will not  qualify  for the  pooling  of
interest  method  of  accounting  in  accordance  with APB No.  16,  because  an
affiliate  of ATC  intends  to sell a portion  of the  Conseco  Common  Stock it
receives in the Merger shortly after the Effective Time.

Interests of Certain Persons in the Merger

         Indemnification  of  Directors  and  Officers.  Pursuant  to the Merger
Agreement,  the Articles of Incorporation and Bylaws of ATC's subsidiaries shall
contain the provisions with respect to indemnification  set forth therein on the
date of the Merger Agreement, and such provisions shall not be amended, repealed
or otherwise  modified for a period of six years after the Effective Time in any
manner that would adversely affect the rights of Indemnified  Parties in respect
of actions or omissions  occurring at or prior to the Effective Time (including,
without  limitation,  the  transactions  contemplated by the Merger  Agreement),
unless such modification is required by law. Conseco has agreed to indemnify the
Indemnified  Parties,  but only to the extent that ATC would have been obligated
to do so had it been the Surviving  Corporation.  The foregoing  provisions  are
intended to be for the benefit of, and shall be enforceable by, each Indemnified
Party,  his heirs and his personal  representatives  and shall be binding on all
successors and assigns of Conseco.

         Severance  Payments.  The Merger  Agreement  provides  for a payment to
Ronald J. Holmer,  Benedict J. Iacovetti,  Ernest Iannucci and Wayne G. Vosik up
to a maximum  of  $120,000  each,  if  necessary,  intended  to  reimburse  such
individuals  for any  excise tax  imposed  under  section  4999 of the Code with
respect to any payment that such  individuals may receive under their employment
agreements with ATC as described below.

         Each of Ronald J. Holmer, Benedict J. Iacovetti, Ernest Iannucci, Susan
T. Mankowski and Wayne G. Vosik have "at-will"  employment  agreements  with ATC
which  have a change of  control  provision.  The  change of  control  provision
provides that upon the occurrence of the Merger, ATC is

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required to deposit in an escrow  account an amount  equal to 200 percent of the
executive's then current annual salary. If within three years of the Merger, the
executive's  employment  is  terminated  for a reason  other than death,  normal
retirement  for age,  disability  or  termination  for cause,  the executive may
demand that the escrowed funds be paid to him or her.

         Employment Agreements.  Conseco Services  will  enter  into employment 
agreements  with John A.  Powell,  Thomas J.  Parry,  Kevin  Shields  and Denise
Powell,  all of which will be effective as of the Effective Time. The legal fees
incurred by John A. Powell,  Thomas J. Parry, Kevin Shields and Denise Powell in
connection with the employment agreements were paid for by ATC.

         John A. Powell.  John A. Powell's  employment  agreement with  Conseco 
Services  provides for an employment term of five years and an initial  position
of President of ATLIC.  Mr. Powell will be entitled to an initial  annual salary
of  $1,000,000  plus such  bonuses or  incentive  compensation  as the boards of
directors of Conseco and its subsidiaries (the "Boards") shall deem appropriate.
In addition,  Mr.  Powell shall be entitled to a cash bonus in 1996  pursuant to
his current  employment  agreement with ATC and a minimum cash bonus of $250,000
in 1997. Mr. Powell may receive annual salary increases in the discretion of the
Boards.

         Pursuant  to his  employment  agreement,  Mr.  Powell  is  entitled  to
participate  in such employee  benefit plans and  insurance  programs  currently
offered  by  Conseco  Services  for  its  executive  management  or  supervisory
personnel.

         At the  Effective  Time,  Mr. Powell will receive a grant of options to
purchase  100,000  shares of Conseco  Common Stock at a purchase price per share
equal to the average  sale price of Conseco  Common  Stock on the date of grant.
Twenty-five  percent of such  options  will vest upon  receipt  and  twenty-five
percent  will vest on each of the first  three  anniversaries  of the  Effective
Time.  In  addition,  Mr.  Powell  shall be eligible to receive such other stock
option grants in accordance  with the policy of Conseco  Services  applicable to
similarly situated executives.

         The employment  agreement  provides that Conseco  Services shall assume
all rights  and  obligations  of ATC to pay for a  split-dollar  life  insurance
policy on the life of Mr. Powell.  An insurance policy  presently  maintained by
ATC on the  life  of  Mr.  Powell  to  fund  the  payment  of  certain  deferred
compensation  benefits shall be transferred to Mr. Powell without any payment by
or  other  cost  to  Mr.  Powell  and  the  obligation  to  make  such  deferred
compensation benefits shall be terminated.

         Mr. Powell's  employment  agreement with Conseco  Services will prevent
him from disclosing confidential information obtained pursuant to his employment
by Conseco  Services  and  contains  limited  non-solicitation  and  non-compete
provisions.  The employment agreement provides that either Mr. Powell or Conseco
Services may terminate it any time for any reason.  However,  if the  employment
agreement  is  terminated  by Conseco  Services  for other than "just cause" (as
defined in the  employment  agreement)  or by Mr.  Powell for "good  reason" (as
defined in the employment  agreement)  during the initial  employment  term, Mr.
Powell will be entitled to receive his base salary,  for the greater of one year
from  the  date  of  notice  of  termination  or the  remainder  of the  initial
employment  term,  plus the pro rata share of any bonuses  and all other  unpaid
amounts  accrued as of the date of  termination  to which he would  otherwise be
entitled.  In the event of termination  resulting from a "change of control" (as
defined in the employment agreement), Mr. Powell may elect to be paid a lump sum
severance  allowance  in  lieu  of  the  termination  payments  provided  in the
preceding  sentence.  If the term of employment is not renewed at the end of the
initial  employment term,  then,  thereafter,  upon Mr. Powell's  termination of
employment by Conseco Services without just cause or Mr. Powell's termination of
employment with Conseco Services for good reason, Mr. Powell will be entitled to

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receive  an amount  equal to his base  salary  for a period of one year from the
earlier of the date Conseco  Services  gives Mr.  Powell notice of its intent to
terminate his employment or the date of such termination of employment.

         In the event of Mr. Powell's  disability during the initial  employment
term, he shall be entitled to his base salary for six months and, thereafter, 50
percent of his base  salary  and a pro rata share of his bonus.  In the event of
Mr. Powell's death during the initial  employment term, his beneficiary shall be
entitled to his pro rata share of his bonus and all other unpaid amounts accrued
as of the date of death.

         Other  Employment  Agreements.  The employment  agreements  with Thomas
Parry,  Kevin  Shields and Denise  Powell each provide for a three-year  initial
employment  term and their  respective  positions  and base  salaries  are: Vice
President  -  Marketing  of ATLIC - $175,000;  Vice  President-Sales  of ATLIC -
$125,000; and Vice President - Sales of ATLIC - $120,000.

         Each of the executives  will be entitled to (1) an annual cash bonus in
1996 as  determined  under the current ATC  arrangement;  (2) in 1997, a minimum
cash bonus of $20,000; and (3) such other bonus or incentive compensation as the
Boards may approve from time to time.

         All of the  executives  are entitled to  participate  in such  employee
benefit plans and insurance programs  currently offered by Conseco Services.  At
the Effective Time,  each of the executives  shall receive a grant of options to
purchase  20,000  shares of Conseco  Common Stock at a purchase  price per share
equal to the  average  sale  price of stock on the date of grant.  Such  options
shall vest in equal  annual  installments  over three years.  In addition,  such
executives  shall be  eligible  to receive  such other  stock  option  grants in
accordance with the policy of Conseco Services  applicable to similarly situated
executives.

         The  executives'  employment  agreements  prevent them from  disclosing
confidential  information  obtained  pursuant  to their  employment  by  Conseco
Services  and  contain   certain   limited   non-solicitation   and  non-compete
provisions. Each of the employment agreements provides that either the executive
or Conseco  Services may terminate it any time for any reason.  However,  if the
employment  agreement  is  terminated  by Conseco  Services for other than "just
cause" (as defined in the employment  agreement)  during the initial  employment
term, the executive shall be entitled to receive his base salary for the greater
of two years from the  termination  or the  remainder of the initial  employment
term, plus the pro rata share of any bonuses he or she is otherwise  entitled to
and all other unpaid amounts accrued as of the date of termination.

         In  the  event  of  the  executive's   disability  during  the  initial
employment term, the executive shall be entitled to his or her pro rata share of
bonus and all other unpaid amounts accrued as of the date of disability and such
benefits  as are  provided  under  Conseco  Service's  salary  continuation  and
disability  plans.  In the event of the  executive's  death  during the  initial
employment term, the executive's  beneficiary shall be entitled to receive a pro
rata share of bonuses and all other unpaid amounts accrued as of the date of the
executive's death.


                              THE MERGER AGREEMENT

         The  following is a brief  summary of certain  provisions of the Merger
Agreement, which is attached as Annex A to this Joint Proxy Statement/Prospectus
and is incorporated herein by reference.

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This summary is qualified in its entirety by reference to the Merger  Agreement.
All shareholders are urged to read the Merger Agreement in its entirety.

The Merger

         The Merger Agreement  provides that,  subject to satisfaction or waiver
of the terms and  conditions  contained in the Merger  Agreement,  including the
approval of the Merger  Agreement and the transactions  contemplated  thereby by
the shareholders of ATC and approval of the Merger  Consideration Stock Issuance
by the shareholders of Conseco,  ATC will be merged with and into Conseco,  with
Conseco being the Surviving Corporation.

Effective Time

         The Merger  Agreement  provides that,  subject to the  satisfaction  or
waiver of certain  conditions and the requisite  approval of the shareholders of
Conseco and ATC, the Merger will be consummated by, and will become effective on
the date of, the filing of a  Certificate  of Merger with the Secretary of State
of Indiana and the Secretary of State of Pennsylvania or at such time thereafter
as is  provided  in the  Certificate  of  Merger.  The Merger  Agreement  may be
terminated by either Conseco or ATC if, among other reasons,  the Merger has not
been consummated on or before December 31, 1996;  provided,  however,  such date
may be extended to March 31, 1997 if certain conditions are satisfied.
See "-- Conditions to the Merger" and " -- Termination."

Conversion of Shares; Exchange of Stock Certificates; No Fractional Amounts

         At the Effective Time, pursuant to the Merger Agreement,  each share of
ATC Common Stock issued and outstanding  immediately prior to the Effective Time
(other than shares held as treasury shares by ATC or Dissenting  Shares),  shall
be converted into the right to receive (i) if the Conseco Share Price is greater
than or equal to $42.25 per  share,  and less than or equal to $46.25 per share,
 .7574 of a share of Conseco  Common  Stock;  (ii) if the Conseco  Share Price is
less than $42.25 per share, the fraction (rounded to the nearest ten-thousandth)
a share (or such fraction and whole number as the case may be) of Conseco Common
Stock  determined by dividing $32.00 by the Conseco Share Price; or (iii) if the
Conseco Share Price is greater than $46.25 per share,  the fraction  (rounded to
the nearest  ten-thousandth)  of a share of Conseco  Common Stock  determined by
dividing  $35.03 by the Conseco Share Price.  The "Conseco Share Price" shall be
equal to the average of the closing  prices of the Conseco  Common  Stock on the
NYSE Composite Transactions Reporting System for the 10 trading days immediately
preceding the second trading day prior to the Effective Time.  Thus,  holders of
shares of ATC Common Stock will receive Conseco Common Stock with a value (based
on the average  closing price during such 10 day period) of not less than $32.00
per share and up to $35.03 per share.  The Conseco  Common Stock to be issued to
holders of ATC Common  Stock  pursuant  to the Merger and any cash to be paid in
lieu of fractional  shares of Conseco Common Stock are referred to  collectively
as the "Merger Consideration."

         In the event of any change in Conseco  Common Stock between the date of
the Merger Agreement and the Effective Time of the Merger by reason of any stock
dividend, subdivision, reclassification, recapitalization, combination, exchange
of shares or the like, the number and class of shares of Conseco Common Stock to
be issued and delivered in the Merger in exchange for each outstanding  share of
ATC Common Stock as provided in the Merger  Agreement  shall be  proportionately
adjusted.


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         The structure of the Merger was the result of arm's length negotiations
between ATC and Conseco and economic  considerations and was intended to qualify
as a  tax-free  reorganization  under  Sections  368(a)(1)(A)  of the  Code.  On
___________, 1996, the last full trading day for which information was available
prior to the mailing of this Joint Proxy Statement/Prospectus, the closing price
reported  for shares of Conseco  Common Stock on the NYSE was $___ per share and
the closing price reported for shares of ATC Common Stock on the NASDAQ National
Market was $___ per share. There can be no assurance or prediction,  and neither
Conseco nor ATC hereby make any assurance or prediction,  as to the future price
of the Conseco Common Stock or ATC Common Stock.

         At the  Effective  Time,  each  share of ATC  Common  Stock  issued and
outstanding  immediately  prior to the  Effective  Time  which is then held as a
treasury  share  by ATC or any of  its  subsidiaries  immediately  prior  to the
Effective  Time,  shall,  by virtue of the Merger and  without any action on the
part of ATC, be canceled and retired and cease to exist,  without any conversion
thereof.

         No  fractional  shares  of  Conseco  Common  Stock  will be  issued  in
connection  with the Merger.  Each ATC shareholder who otherwise would have been
entitled to a fraction of a share of Conseco  Common  Stock  (after  taking into
account all certificates delivered by such holder) shall receive in lieu thereof
cash (without interest) in an amount equal to such fractional part of a share of
Conseco Common Stock multiplied by the Conseco Share Price.

         Promptly after the Effective  Time, the designated  exchange agent will
mail to each record holder of  Certificates a form of letter of transmittal  and
instructions  for  use in  surrendering  such  Certificates  and  receiving  the
consideration  to which such holder  shall be  entitled.  After  receipt of such
transmittal form, each holder of Certificates should surrender such Certificates
to the exchange agent together with such letter of transmittal duly executed and
completed in accordance with the instructions thereto, and each such holder will
be entitled to receive in exchange  therefor  certificates for shares of Conseco
Common  Stock  and/or a check  for any cash  which may be  payable  in lieu of a
fractional share of Conseco Common Stock.

         ATC SHAREHOLDERS SHOULD NOT FORWARD THEIR CERTIFICATES TO THE EXCHANGE
AGENT UNTIL THEY HAVE RECEIVED A TRANSMITTAL LETTER AND INSTRUCTIONS.

         After the Effective  Time, each  Certificate,  until so surrendered and
exchanged,  will be deemed,  for all  purposes,  to  evidence  only the right to
receive  the  number of shares of Conseco  Common  Stock that the holder of such
certificate is entitled to receive pursuant to the terms of the Merger Agreement
and the right to  receive  any cash  payment  in lieu of a  fractional  share of
Conseco Common Stock.

Treatment of ATC Stock Options

         At the Effective  Time,  each ATC Stock Option shall be deemed disposed
to ATC and then converted automatically into an option to purchase, for the same
aggregate  consideration  payable to exercise such ATC Stock Options, the number
of shares of Conseco  Common Stock which the holder would have been  entitled to
receive at the  Effective  Time if such ATC Stock  Options had been fully vested
and exercised for shares prior to the Effective  Time, but otherwise on the same
terms and conditions as were applicable  under the ATC stock option plan and the
underlying  stock option agreement except as provided in the next two sentences.
Each ATC Stock Option held by anyone other than a non-employee  director of ATC,
if not then vested,  will vest in full at the earlier of (1) the  expiration  of
three months after the Effective Time or (2) the termination by Conseco of the

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employment of the holder of such ATC Stock Option. Each ATC Stock Option held by
a  non-employee  director of ATC, if not then  vested,  will vest in full at the
Effective Time.

         Conseco has agreed to take all  corporate  action  necessary to reserve
for issuance a sufficient  number of shares of Conseco Common Stock for delivery
upon  exercise  of ATC Stock  Options  assumed  in  accordance  with the  Merger
Agreement  and to  register  such  shares  of  Conseco  Common  Stock  with  the
Commission pursuant to a Registration Statement on Form S-8.

Dissenting Shares

         ATC Common  Stock which is held by  shareholders  of ATC who shall have
effectively  dissented from the Merger and perfected their dissenters  rights in
accordance  with the provisions of Subchapter  15D of the PBCL (the  "Dissenting
Shares") shall not be converted into or be exchangeable for the right to receive
the Merger  Consideration,  but the holders thereof shall be entitled to payment
from Conseco of the appraised value of such Dissenting Shares in accordance with
the provisions of Subchapter 15D. See "The Merger -- Dissenters' Rights."

Representations and Warranties

         The Merger Agreement  contains certain  customary  representations  and
warranties  relating to,  among other  things,  (1) each of Conseco's  and ATC's
organization  and similar  corporate  matters;  (2) each of Conseco's  and ATC's
capital structure; (3) the authorization,  execution,  delivery, performance and
enforceability  of the Merger  Agreement  with  respect  to Conseco  and ATC and
related  matters;  (4)  documents  filed  by each of  Conseco  and ATC  with the
Commission and the accuracy of information contained therein; (5) the absence of
material  changes  with  respect to the  business  of Conseco  and ATC;  and (6)
compliance with applicable laws.

Certain Covenants

         The  Merger  Agreement   contains  certain   customary   covenants  and
agreements, including, without limitation, the following:

         Conduct of Business.  Pursuant to the Merger  Agreement,  and except as
set forth in the disclosure  schedules  thereto,  Conseco has agreed that during
the period from the date of the Merger Agreement to the Effective Time,  Conseco
shall, and shall cause its subsidiaries to, carry on their respective businesses
in the usual,  regular and  ordinary  course and will not,  among other  things,
(1)(A)  declare,  set  aside  or  pay  any  dividends  on,  or  make  any  other
distributions   (whether  in  cash,  stock  or  property)  in  respect  of,  any
outstanding  capital  stock  of  Conseco  (other  than  regular  quarterly  cash
dividends of $.0625 per share of Conseco Common Stock and regular cash dividends
on the Conseco  Series D Preferred  Stock and the Conseco  PRIDES,  in each case
with usual record and payment dates and in accordance with Conseco's Articles of
Incorporation  and  its  present  dividend  policy)  or (B)  split,  combine  or
reclassify  any of its  outstanding  capital  stock or issue  or  authorize  the
issuance of any other  securities  in respect of, in lieu of or in  substitution
for shares of Conseco's  outstanding capital stock (other than under the Conseco
stock option plans);  (2) issue,  sell, grant,  pledge or otherwise encumber any
shares of its capital  stock,  any other  voting  securities  or any  securities
convertible  into,  or any  rights,  warrants  or options to  acquire,  any such
shares,  voting securities or convertible  securities,  in each case if any such
action could  reasonably be expected to (A) delay materially the date of mailing
of this Joint Proxy  Statement/Prospectus or, (B) if it were to occur after such
date of mailing, require an amendment of this Joint Proxy  Statement/Prospectus;
or (3) acquire any  business or any  corporation,  partnership,  joint  venture,
association or other business organization or

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<PAGE>



division  thereof,  in each case if any such action could reasonably be expected
to  (A)  delay   materially   the  date  of   mailing   of  this   Joint   Proxy
Statement/Prospectus  or, (B) if it were to occur  after  such date of  mailing,
require an amendment of this Joint Proxy Statement/Prospectus.

         Pursuant  to the  Merger  Agreement,  ATC has agreed  that,  during the
period from the date of the Merger Agreement until the Effective Time, except as
permitted by the Merger  Agreement or as set forth on the  disclosure  schedules
thereto,  ATC will, and will cause its  subsidiaries  to, act and carry on their
respective  businesses in the ordinary  course of business and will not (without
the prior consent of Conseco),  among other things (1)(A) declare,  set aside or
pay any dividends on, or make any other distributions (whether in cash, stock or
property)  in respect of, any of ATC's  outstanding  capital  stock,  (B) split,
combine  or  reclassify  any of  ATC's  outstanding  capital  stock  or issue or
authorize  the issuance of any other  securities in respect of, in lieu of or in
substitution  for shares of ATC's  outstanding  capital stock,  or (C) purchase,
redeem or otherwise acquire any shares of ATC's outstanding capital stock or any
rights,  warrants or options to acquire such  shares;  (2) issue,  sell,  grant,
pledge or otherwise  encumber any shares of its capital stock,  any other voting
securities  or any  securities  convertible  into,  or any  rights,  warrants or
options  to  acquire,   any  such  shares,   voting  securities  or  convertible
securities, other than upon the exercise of ATC Stock Options outstanding on the
date of the Merger Agreement; (3) amend its articles of incorporation or bylaws;
(4)  acquire  any  business  or any  corporation,  partnership,  joint  venture,
association  or other  business  organization  or  division  thereof;  (5) sell,
mortgage or  otherwise  encumber or dispose of any of its  properties  or assets
that are material to ATC and its  subsidiaries  taken as a whole,  except in the
ordinary course of business; (6)(A) incur any indebtedness for borrowed money or
guarantee any such indebtedness of another person,  other than certain specified
limitations, or (B) make any loans or advances to any other person,other than to
ATC or any  wholly-owned  subsidiary  of ATC and other than routine  advances to
employees;  (7) make any tax  election  or settle or  compromise  any income tax
liability  that would  reasonably  be  expected  to be  material  to ATC and its
subsidiaries taken as a whole; (8) pay, discharge, settle or satisfy any claims,
liabilities or obligations other than the payment, discharge or satisfaction, in
the ordinary  course of business  consistent with past practice or in accordance
with  their  terms,  of  liabilities   reflected  or  reserved  against  in,  or
contemplated  by, the most recent  consolidated  financial  statements of ATC or
incurred since the date of such financial  statements in the ordinary  course of
business  consistent  with past  practice;  (9) invest its future cash flow, any
cash from matured and maturing  investments,  any cash proceeds from the sale of
its  assets and  properties,  and any cash  funds  currently  held by it, in any
investments  other than cash  equivalent  assets or in  short-term  investments,
except (A) as otherwise required by law, (B) as required to provide cash (in the
ordinary  course of business  and  consistent  with past  practice)  to meet its
actual or anticipated  obligations,  (C) in publicly traded corporate bonds that
are rated  investment  grade by at least two nationally  recognized  statistical
rating  organizations,  (D) as may be  otherwise  required in ATC's  contractual
undertakings with Transport Life Insurance  Company,  or (E) as may be otherwise
provided in the  investment  guidelines  contained  in the  investment  advisory
agreements with Conseco Capital Management,  Inc., a wholly-owned  subsidiary of
Conseco  ("CCM");  (10)  except  as  may  be  required  by  law,  (A)  make  any
representation  or  promise  to any  employee  or former  director,  officer  or
employee of ATC or any subsidiary  which is  inconsistent  with the terms of any
existing  ATC  benefit  plan,  (B) make any change to the  contracts,  salaries,
wages,  or other  compensation of any employee or any agent or consultant of ATC
or any subsidiary other than (i) routine changes or amendments that are required
under existing contracts, or (ii) individual, routine changes or amendments that
are made in the ordinary  course of business and  consistent  with past practice
and do not exceed 8 percent,  (C) adopt,  enter into, amend,  alter or terminate
any benefit plan or any election made pursuant to the provisions of any existing
ATC benefit plan, to accelerate any payments,  obligations or vesting  schedules
under any existing ATC benefit plan, or (D) approve any general or  company-wide
pay increases  for  employees;  (11) except in the ordinary  course of business,
modify, amend or terminate any material agreement, permit,

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concession,  franchise,  license  or  similar  instrument  to  which  ATC or any
subsidiary is a party or waive,  release or assign any material rights or claims
thereunder;  and (12) hold any meeting of the board of  directors  of ATC or any
subsidiary  or any  committee  of any such board,  or take any action by written
consent of any such board or committee,  without  providing  (A) written  notice
five days in  advance  of any such  meeting  or date of any  proposed  action by
written  consent,  and (B) an  agenda of the  specific  matters  intended  to be
considered at such meeting or a copy of the proposed written consent.

         CCM  Advisory  Agreement.  Pursuant  to the Merger  Agreement,  ATC has
agreed to enter  into,  and cause each of its  subsidiaries  to enter  into,  an
investment advisory agreement with CCM. The investment advisory agreements shall
be  effective  as of the date this Joint Proxy  Statement/  Prospectus  is first
mailed to ATC's shareholders (the "Mailing Date").

         No Solicitation.  Pursuant to the Merger Agreement,  ATC shall not, nor
shall it permit any of its subsidiaries to, nor shall it authorize or permit any
officer,  director or employee of, or any investment  banker,  attorney or other
advisor or  representative  of, ATC or any of its  subsidiaries  to, directly or
indirectly,  (1) solicit,  initiate or encourage the submission of any bona fide
proposal  with  respect to a merger,  consolidation,  share  exchange or similar
transaction involving ATC, ATL or UGL (each a "Significant Subsidiary"),  or any
purchase  of  all  or  any  significant  portion  of  the  assets  of ATC or any
Significant  Subsidiary,  or any  equity  interest  in  ATC  or any  Significant
Subsidiary,  other than the  transactions  contemplated by the Merger  Agreement
(each an  "Acquisition  Proposal")  or (2)  participate  in any  discussions  or
negotiations  regarding,  or furnish to any person any information  with respect
to, or take any other action to  facilitate  any  inquiries or the making of any
proposal  that  constitutes,  or may  reasonably  be  expected  to lead to,  any
Acquisition Proposal. The foregoing shall not prohibit the Board of Directors of
ATC from furnishing information to, or entering into discussions or negotiations
with,  any person or entity that makes an unsolicited  Acquisition  Proposal if,
and  only  to the  extent  that  (1)  the  Board  of  Directors  of  ATC,  after
consultation  with and based upon the advice of outside  counsel,  determines in
good faith that such action is  necessary  for the Board of  Directors of ATC to
comply with its fiduciary  duties to shareholders  under  applicable law and (2)
prior to taking such action,  ATC (A) provides  reasonable  notice to Conseco to
the effect that it is taking such  action and (B)  receives  from such person or
entity an executed confidentiality agreement in reasonably customary form.

         Indemnification  of  Directors  and  Officers.  Pursuant  to the Merger
Agreement,  Conseco has agreed that the articles of incorporation  and bylaws of
ATC's  subsidiaries shall contain the provisions with respect to indemnification
set forth therein on the date of the Merger Agreement, and such provisions shall
not be amended,  repealed or otherwise  modified for a period of six years after
the  Effective  Time in any  manner  that would  adversely  affect the rights of
individuals  who at  anytime  prior to the  Effective  Time  were  directors  or
officers  of  ATC or any of its  subsidiaries  (the  "Indemnified  Parties")  in
respect of actions or  omissions  occurring  at or prior to the  Effective  Time
unless such modification is required by law. Conseco has agreed to indemnify the
Indemnified  Parties,  but only to the extent that ATC would have been obligated
to do so had it been the surviving corporation of the Merger.

Conditions to the Merger

         The respective  obligations of Conseco and ATC to effect the Merger are
subject to the following conditions,  among others: (1) the Merger Agreement and
the Merger shall have been approved and adopted by the  shareholders  of ATC and
the  holders of  Conseco  Stock  shall  have  approved  and  adopted  the Merger
Consideration Stock Issuance; (2) all required consents,  approvals, permits and
authorizations  to the consummation of the transactions  contemplated  hereby by
ATC and

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Conseco shall be obtained from (A) the Insurance Regulators in Pennsylvania, New
York and Texas, and (B) any other governmental  entity whose consent,  approval,
permission or  authorization  is required by reason of a change in law after the
date of the  Merger  Agreement,  unless  the  failure  to obtain  such  consent,
approval,  permission or  authorization  (i) would not reasonably be expected to
have a material adverse effect on the business,  financial  condition or results
of operations of ATC and its subsidiaries,  taken as a whole, or on the validity
or  enforceability  of the Merger Agreement or (ii) is the failure to obtain the
approval of the  Insurance  Regulator of any life  insurance  subsidiary of ATC,
which does not constitute a "significant subsidiary" (within the meaning of Rule
1-02  of  Regulation  S-X of the  Commission)  of ATC (a  "Non-Significant  Life
Subsidiary")  to  the  transfer  of  control  of  such  Non-   Significant  Life
Subsidiary,  then such  non-approval  can be waived at the  option of Conseco if
certain  specified  actions are taken; (3) the waiting period (and any extension
thereof)  applicable to the Merger under the HSR Act shall have been  terminated
or shall have otherwise expired; (4) no temporary restraining order, preliminary
or  permanent  injunction  or other  order  issued  by any  court  of  competent
jurisdiction or other legal restraint or prohibition preventing the consummation
of the  Merger  shall be in  effect;  (5) the  shares of  Conseco  Common  Stock
issuable to ATC's  shareholders  pursuant to the Merger shall have been approved
for listing on the NYSE,  subject to official  notice of  issuance;  and (6) the
Registration  Statement shall have become effective under the Securities Act and
shall not be the subject of any stop order or proceedings seeking a stop order.

         The  obligations  of Conseco to effect the Merger are subject to, among
other things, the following additional  conditions:  (1) the representations and
warranties  of ATC  contained in the Merger  Agreement  shall have been true and
correct on the date of the Merger  Agreement  and as of the Mailing Date (except
to the extent that they expressly  relate only to an earlier time, in which case
they shall have been true and correct as of such earlier time),  other than such
breaches of  representations  and  warranties  which in the aggregate  would not
reasonably  be  expected  to have a  material  adverse  effect on the  business,
financial  condition or results of operations of ATC and its subsidiaries  taken
as a  whole;  (2)  ATC  shall  have  performed  in  all  material  respects  all
obligations  required to be  performed  by it under the Merger  Agreement  at or
prior to the Closing Date;  and (3) no more than 20 percent of the shares of ATC
Common Stock shall have become Dissenting Shares.

         The  obligation  of ATC to effect the Merger is subject to, among other
things,  the  following  additional  conditions:  (1)  the  representations  and
warranties of Conseco contained in the Merger Agreement shall have been true and
correct on the date of the Merger  Agreement  and as of the Mailing Date (except
to the extent that they expressly  relate only to an earlier time, in which case
they shall have been true and correct as of such earlier time),  other than such
breaches of  representations  and  warranties  which in the aggregate  would not
reasonably  be  expected  to have a  material  adverse  effect on the  business,
financial  condition or results of  operations  of Conseco and its  subsidiaries
taken as a whole; (2) Conseco shall have performed in all material  respects all
obligations  required to be  performed  by it under the Merger  Agreement  at or
prior to the Closing Date;  (3) ATC shall have received an opinion of counsel to
the effect that the Merger  will be treated as a  reorganization  under  Section
368(a)(1)  of the Code  and that  shareholders  of ATC  will not be  subject  to
federal  income  tax on the  receipt of shares of  Conseco  Common  Stock in the
Merger; and (4) ATC shall have received from DLJ, immediately prior to or on the
Mailing  Date,  an update of its fairness  opinion  which was rendered as of the
date of the Merger Agreement.

Termination

         The Merger  Agreement may be terminated and the Merger abandoned at any
time prior to the Effective  Time: (1) by the mutual written  consent of Conseco
and ATC;  (2) by  Conseco  or ATC at any time if, (A) upon a vote at a duly held
meeting of ATC or Conseco's shareholders or any adjournment

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thereof,  any  required  approval of the holders of ATC Common  Stock or Conseco
Stock shall not be obtained,  (B) the Merger shall not have been  consummated on
or before December 31, 1996,  unless the failure to consummate the Merger is the
result of a willful and  material  breach of the Merger  Agreement  by the party
seeking to terminate the Merger Agreement;  provided, however, that either party
may by notice to the other party  extend such date to March 31, 1997 if the only
conditions to closing not  satisfied as of December 31, 1996 are those  relating
to stockholder  approval,  governmental and regulatory consents and HSR Act, (C)
any  governmental  entity shall have issued an order,  decree or ruling or taken
any other action permanently enjoining, restraining or otherwise prohibiting the
Merger and such order,  decree,  ruling or other  action shall have become final
and nonappealable, or (D) the Board of Directors of ATC shall have exercised its
rights set forth in Section 4.9 of the Merger  Agreement;  (See "-- Right of ATC
Board of Directors to Withdraw its Recommendation");  (3) by Conseco if ATC does
not  deliver a  certificate  signed by ATC's Chief  Executive  Officer and Chief
Financial Officer  certifying that, as of the Mailing Date, the  representations
and warranties of ATC in the Merger  Agreement are true and correct,  subject to
certain  limitations;  or (4) by ATC if Conseco  does not deliver a  certificate
signed  by  Conseco's  Chief  Executive  Officer  and  Chief  Financial  Officer
certifying that, as of the Mailing Date, the  representatives  and warranties of
Conseco  in the  Merger  Agreement  are true and  correct,  subject  to  certain
limitations.

         If the Merger  Agreement is validly  terminated as described above, the
Merger  Agreement  shall  become  void and have no effect,  except  for  certain
covenants regarding  confidentiality,  brokers and, as described herein, payment
of certain fees and expenses,  and except that no party thereto will be relieved
of any  liability  for  damages  that such party may have to the other  party by
reason of such party's breach of the Merger Agreement.

Right of ATC Board of Directors to Withdraw its Recommendation

         Under the Merger Agreement, the Board of Directors of ATC shall not (1)
withdraw or modify, in a manner materially  adverse to Conseco,  the approval or
recommendation  by the Board of Directors of the Merger Agreement or the Merger,
(2) approve or recommend an Acquisition Proposal or (3) enter into any agreement
with respect to any  Acquisition  Proposal,  unless ATC receives an  Acquisition
Proposal and the Board of Directors of ATC  determines in good faith,  following
consultation  with outside  counsel,  that in order to comply with its fiduciary
duties to  shareholders  under  applicable  law it is necessary for the Board of
Directors to withdraw or modify, in a manner materially adverse to Conseco,  its
approval or  recommendation  of the Merger  Agreement or the Merger,  approve or
recommend  such  Acquisition  Proposal,  enter into an agreement with respect to
such Acquisition  Proposal or terminate the Merger  Agreement.  In the event the
Board of  Directors  of ATC  takes  any of the  foregoing  actions,  ATC  shall,
concurrently  with  the  taking  of any  such  action,  pay to  Conseco  the fee
described in "-- Fees -- Acquisition Proposal Fees."

Fees

         Acquisition Proposal Fees. ATC has agreed to pay to Conseco upon demand
$20 million (an  "Acquisition  Proposal  Fee"),  payable in same-day funds, if a
bona  fide  Acquisition  Proposal  is  commenced,  publicly  proposed,  publicly
disclosed or  communicated to ATC (or the willingness of any person to make such
an Acquisition  Proposal is publicly  disclosed or  communicated to ATC) and the
Board of Directors of ATC, in accordance with its fiduciary duties, withdraws or
modifies  in  a  manner   materially   adverse  to  Conseco   its   approval  or
recommendation  of the Merger  Agreement or the Merger,  approves or  recommends
such  Acquisition  Proposal,  enters  into an  agreement  with  respect  to such
Acquisition Proposal, or terminates the Merger Agreement.


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         Other  Fees.  In the  absence of a  requirement  to pay an  Acquisition
Proposal Fee, unless Conseco is materially in breach of the Merger  Agreement or
is unable to satisfy certain closing conditions in the Merger Agreement, ATC has
agreed to pay to  Conseco  upon  demand an amount  not to exceed $2  million  to
reimburse Conseco for its out-of-pocket fees and expenses in connection with the
Merger  or the  consummation  of the  transactions  contemplated  by the  Merger
Agreement,  payable  in  same-day  funds,  if the  requisite  approval  of ATC's
shareholders  for the Merger is not  obtained and all other  closing  conditions
contained in the Merger Agreement have been satisfied or waived or, with respect
to any  condition  not then  satisfied,  it is  substantially  likely  that such
condition will be satisfied on or before March 31, 1997, through the exercise of
best efforts to procure the satisfaction thereof.

         In the absence of a  requirement  to pay an  Acquisition  Proposal Fee,
unless  ATC is  materially  in breach of the  Merger  Agreement  or is unable to
satisfy certain closing  conditions in the Merger Agreement,  Conseco has agreed
to pay to ATC upon  demand an amount not to exceed $2 million to  reimburse  ATC
for its  out-of-pocket  fees and expenses in  connection  with the Merger or the
consummation of the transactions contemplated by the Merger, payable in same-day
funds,  if the  requisite  approval  of holders  of Conseco  Stock of the Merger
Consideration  Stock  Issuance is not obtained and all other closing  conditions
contained in the Merger Agreement have been satisfied or waived or, with respect
to any  condition  not then  satisfied,  it is  substantially  likely  that such
condition will be satisfied on or before March 31, 1997, through the exercise of
best efforts to procure the satisfaction thereof.

Expenses

         Except as otherwise expressly provided in the Merger Agreement, whether
or not the Merger is consummated, each of ATC and Conseco will pay its own costs
and  expenses  incident to  preparing  for,  entering  into and carrying out the
Merger Agreement and the consummation of the transactions  contemplated  thereby
except that the expenses  incurred in connection with the printing,  mailing and
distribution  of this Joint Proxy  Statement/Prospectus  and the preparation and
filing of the Registration Statement shall be borne equally by Conseco and ATC.

Modification or Amendment

         Subject to the  applicable  provisions of the IBCL and the PBCL, at any
time prior to the Effective Time, ATC and Conseco may modify or amend the Merger
Agreement,  by written  agreement  executed  and  delivered  by duly  authorized
officers of the respective parties;  provided,  however,  that after approval of
the Merger by the  shareholders  of ATC, no amendment  may be made which reduces
the  consideration  payable in the Merger or adversely affects the rights of the
ATC's  shareholders  under the Merger  Agreement  without  the  approval of such
shareholders.


                                       73


<PAGE>

        UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS OF CONSECO

     The  unaudited pro forma  consolidated  statements of operations of Conseco
for the year ended  December  31,  1995,  and for the six months  ended June 30,
1996, present the consolidated operating results for Conseco as if the following
planned  transactions  had occurred on January 1, 1995: (1) the Merger;  (2) the
BLH Transaction;  (3) the CAF Merger; (4) the Preferred Securities Offering; and
(5) the THI Merger.

     The pro forma consolidated statement of operations data for Conseco for the
year ended December 31, 1995, set forth in the unaudited pro forma  consolidated
statement of operations  under the column "Pro forma Conseco  before the Merger"
reflect the prior application of certain pro forma adjustments for the following
transactions,  all of which have already  occurred,  as if such transactions had
occurred on January 1, 1995: (1) the Series D Call; (2) the ALH Transaction; (3)
the LPG Merger;  (4) the acquisition of all of the  outstanding  common stock of
CCP not  previously  owned by Conseco and related  transactions  (including  the
repayment of the existing $250.0 million  revolving credit  agreement);  (5) the
increase of Conseco's ownership in BLH to 90.5 percent, as a result of purchases
of common  shares of BLH by  Conseco  and BLH  during  1995 and the first  three
months of 1996;  (6) the  issuance of 4.37 million  shares of Conseco  PRIDES in
January 1996; (7) the BLH Tender Offer; and (8) the debt restructuring of ALH in
the fourth  quarter of 1995.  Such pro forma  adjustments  are set forth in: (1)
Exhibit 99.2 included in Conseco's  Current  Report on Form 8-K dated  September
25, 1996; (2) Conseco's Current Report on Form 8-K dated August 2, 1996; and (3)
Exhibit 99.1  included in Conseco's  Current  Report on Form 8-K dated April 10,
1996.

     The pro forma consolidated statement of operations data for Conseco for the
six  months  ended  June  30,  1996,  set  forth  in  the  unaudited  pro  forma
consolidated  statement of operations under the column "Pro forma Conseco before
the Merger" reflect the prior  application of certain pro forma  adjustments for
the  following  transactions,  all of which have  already  occurred,  as if such
transactions had occurred on January 1, 1995: (1) the Series D Call; (2) the ALH
Transaction;  (3) the LPG Merger;  (4) the  issuance of 4.37  million  shares of
Conseco  PRIDES in January 1996;  and (5) the BLH Tender  Offer.  Such pro forma
adjustments  are set forth in: (1) Exhibit 99.2  included in  Conseco's  Current
Report on Form 8-K dated  September 25, 1996;  (2) Conseco's  Current  Report on
Form 8-K dated August 2, 1996;  and (3) Exhibit 99.1 included in Conseco's  Form
10-Q for the quarterly period ended June 30, 1996.

     The  unaudited  pro forma  consolidated  balance sheet as of June 30, 1996,
gives effect to the following  planned  transactions  as if each had occurred on
June 30, 1996: (1) the Merger; (2) the BLH Transaction;  (3) the CAF Merger; (4)
the Preferred Securities Offering; and (5) the THI Merger.

     The  unaudited  pro forma  consolidated  balance  sheet data as of June 30,
1996, set forth in the unaudited pro forma consolidated balance under the column
"Pro forma Conseco before the Merger"  reflect the prior  application of certain
pro forma adjustments for the following transactions,  all of which have already
occurred,  as if such transactions had occurred on June 30, 1996: (1) the Series
D Call;  (2) the ALH  Transaction;  and (3)  the  LPG  Merger.  Such  pro  forma
adjustments  are set forth in: (1) Exhibit 99.2  included in  Conseco's  Current
Report on Form 8-K dated September 25, 1996; and (2) Conseco's Current Report on
Form 8-K dated August 2, 1996.

     The pro forma consolidated financial statements are based on the historical
financial  statements  of Conseco,  LPG,  ATC, CAF and THI and should be read in
conjunction with their respective  financial statements and notes. The pro forma
data are not  necessarily  indicative  of the results of operations or financial
condition of Conseco had these transactions occurred on January 1, 1995, nor the
results of future  operations.  Conseco  anticipates cost savings and additional
benefits  as a result of certain  of the  transactions  contemplated  in the pro
forma financial statements.  Such benefits and any other changes that might have
resulted  from  management of the combined  companies  have not been included as
adjustments to the pro forma consolidated financial statements.  Certain amounts
from the  prior  periods  have  been  reclassified  to  conform  to the  current
presentation.

     The  unaudited pro forma  consolidated  financial  statements  reflect cost
allocations  for the LPG  Merger,  the  Merger,  the  ALH  Transaction,  the BLH
Transaction,  the CAF Merger and the THI Merger  using  estimated  values of the
assets and  liabilities  of LPG,  ATC,  ALH,  BLH, CAF and THI as of the assumed
merger dates based on appraisals and other studies,  which are not yet complete.
Accordingly,  the final  allocations will be different than the amounts included
in the accompanying pro forma consolidated  financial  statements.  Although the
final allocations will differ, the pro forma consolidated  financial  statements
reflect  management's best estimate based on currently available  information as
if the LPG Merger, the Merger, the ALH Transaction, the BLH Transaction, the CAF
Merger and the THI Merger had occurred on the assumed merger dates.



                                       74
<PAGE>



<TABLE>
<CAPTION>

                                     CONSECO
                 PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS
                     for the six months ended June 30, 1996
                 (Amounts in millions, except per share amounts)
                                   (unaudited)
                                                                                                            Pro forma
                                                                                                          adjustments
                                                       Pro forma                   Pro forma               relating
                                                        Conseco                   adjustments    Pro forma   to the       Pro forma
                                                       before the      ATC      relating to the   for the     BLH         Conseco
                                                         Merger      historical      Merger        Merger  Transaction   subtotal(a)
                                                     ------------   ----------- ---------------  ---------   -------     ----------
<S>                                                  <C>            <C>           <C>           <C>         <C>          <C>


Revenues:                                            
     Insurance policy income                          $ 897.2       $ 186.9        $  -         $1,084.1     $ -          $ 1,084.1
     Investment activity:
         Net investment income                          719.4          21.3          0.7 (1)       741.4       0.1 (16)       741.5



         Net trading losses                              (7.3)                                      (7.3)                      (7.3)
         Net realized gains                              15.4           1.3          2.3 (1)        19.0                       19.0
     Fee revenue                                         20.1                                       20.1                       20.1
     Restructuring income                                30.4                                       30.4                       30.4
     Other income                                        10.2                                       10.2                       10.2
                                                      -------       -------      -------      ----------     -----        ---------

            Total revenues                            1,685.4         209.5          3.0         1,897.9       0.1          1,898.0
                                                      -------       -------      -------      ----------     -----        ---------

Benefits and expenses:
     Insurance policy benefits and change in 
        future policy benefits                          626.0         127.3                        753.3      (1.0)(16)       752.3
     Interest expense on annuities 
        and financial products                          378.3                                      378.3                      378.3
     Interest expense on notes payable                   67.6           4.0          1.0 (2)        70.1                       70.1
                                                                                    (2.5)(3)

     Interest expense on investment borrowings           10.7                                       10.7                       10.7
     Amortization related to operations                 168.3          10.9        (10.9)(4)       188.7       0.1 (16)       188.8
                                                                                    13.2 (4)
                                                                                     7.2 (5)
     Amortization related to realized gains              15.1                                       15.1       0.1 (16)        15.2
     Other operating costs and expenses                 157.9          42.4                        200.3       1.1 (16)       201.4
                                                      -------       -------      -------      ----------      -----       ---------

            Total benefits and expenses               1,423.9         184.6          8.0         1,616.5       0.3          1,616.8
                                                      -------       -------      -------      ----------      -----       ---------

            Income (loss) before income 
                taxes, minority interest
                and extraordinary charge                261.5          24.9         (5.0)          281.4      (0.2)           281.2
Income tax expense (benefit)                            100.3           8.1          0.8 (6)       109.2       0.1 (17)       109.3

                                                      -------       -------      -------      ----------      -----       ---------
            Income (loss) before  minority
                interest  and
                extraordinary charge                    161.2          16.8         (5.8)          172.2      (0.3)           171.9

Minority interest                                        12.3                                       12.3      (7.9)(18)         4.4
                                                      -------       -------       -------      ----------     ------       ---------

            Income (loss) before 
              extraordinary charge                   $  148.9       $  16.8       $ (5.8)      $   159.9      $7.6         $  167.5
                                                      =======       =======       =======      =========      =====       =========

Earnings per common share and 
     common equivalent share:
     Primary:
         Weighted average shares outstanding             77.0                       13.1(7)         90.1       2.6 (19)        92.7
                                                      =======                    =======       =========       ====        ========
         Income before extraordinary  charge            $1.93                                      $1.77                      $1.81
                                                      =======                                  =========                    =======

     Fully diluted:
         Weighted average shares outstanding             77.8                       18.1(7)         95.9       2.6 (19)        98.5
                                                      =======                    =======       =========       ====        ========
         Income before extraordinary  charge            $1.91                                      $1.69                      $1.73
                                                      =======                                  =========                   ========





 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts are carried forward to page 76.
</FN>
</TABLE>

                                       75



<PAGE>
<TABLE>
<CAPTION>
                                    CONSECO
           PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS (continued)
                     for the six months ended June 30, 1996
                 (Amounts in millions, except per share amounts)
                                   (unaudited)
                                                                                                           Pro forma
                                                                                                           adjustments
                                                                                                            relating
                                                                                  Pro forma                  to the
                                                      Pro forma                  adjustments    Pro forma   Preferred    Pro forma
                                                       Conseco          CAF      relating to     Conseco    Securities    Conseco
                                                     subtotal (a)    historical  the CAF Merger  subtotal    Offering   subtotal (b)
                                                     ------------   ----------- ---------------  ---------   --------   ----------
<S>                                                  <C>             <C>         <C>             <C>        <C>          <C>


Revenues:
     Insurance policy income                        $ 1,084.1        $146.6       $   -          $1,230.7     $  -   $  1,230.7
     Investment activity:
         Net investment income                          741.5          27.3          (1.7)(22)      767.1                 767.1



         Net trading losses                              (7.3)                                       (7.3)                 (7.3)
         Net realized gains                              19.0           0.1          (0.1)(22)       19.0                  19.0
     Fee revenue                                         20.1                                        20.1                  20.1
     Restructuring income                                30.4                                        30.4                  30.4
     Other income                                        10.2                                        10.2                  10.2
                                                       ------      ---------     ---------       ---------   --------  --------

            Total revenues                            1,898.0         174.0          (1.8)        2,070.2               2,070.2
                                                      -------      ---------     ---------       ---------   --------  --------

Benefits and expenses:
     Insurance policy benefits and
       change in future policy benefits                 752.3          80.9          (1.5)(23)      831.7                 831.7
     Interest expense on annuities and 
       financial products                               378.3                                       378.3                 378.3
     Interest expense on notes payable                   70.1           1.0          (1.0)(24)       88.7      (10.8)(41)  77.9
                                                                                     18.6 (25)

     Interest expense on investment borrowings           10.7                                        10.7                  10.7
     Amortization related to operations                 188.8          12.3         (12.3)(26)      207.9                 207.9
                                                                                     16.2 (26)
                                                                                      2.9 (27)
     Amortization related to realized gains              15.2                                        15.2                  15.2
     Other operating costs and expenses                 201.4          38.2                         239.6                 239.6
                                                       ------     ---------      ---------       ---------   --------   -------

            Total benefits and expenses               1,616.8         132.4          22.9         1,772.1      (10.8)   1,761.3
                                                      -------      --------      ---------       ---------   --------   -------

            Income (loss) before income 
               taxes, minority interest
               and extraordinary charge                 281.2          41.6         (24.7)          298.1       10.8      308.9
Income tax expense (benefit)                            109.3          14.5          (7.6)(28)      116.2        3.8 (42) 120.0

                                                       ------      --------     ---------       ---------    -------     ------
            Income (loss) before  minority 
               interest  and
               extraordinary charge                     171.9          27.1         (17.1)          181.9        7.0      188.9
 
Minority interest                                         4.4                                         4.4                   4.4
                                                       ------     ---------     ---------       ---------    -------     ------

            Income (loss) before extraordinary 
              charge                                   $167.5      $   27.1     $   (17.1)      $   177.5   $    7.0    $ 184.5
                                                       ======     =========     =========       =========    =======     ======

Earnings per common share and common equivalent
     share:
     Primary:
         Weighted average shares outstanding             92.7                         2.4(29)        95.1                  95.1
                                                       ======                   =========       =========                 =====
         Income before extraordinary  charge            $1.81                                       $1.87                 $1.83 (43)
                                                       ======                                   =========                 =====

     Fully diluted:
         Weighted average shares outstanding             98.5                         2.4(29)       100.9                 100.9
                                                       ======                   =========       =========                 =====
         Income before extraordinary  charge            $1.73                                       $1.78                 $1.75 (43)
                                                       ======                                   =========                 =====




The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts have been carried forward from page 75.
(b)  Amounts have been carried forward to page 77.
</FN>
</TABLE>
                                       76
<PAGE>
<TABLE>
<CAPTION>
                                    CONSECO
           PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS (continued)
                     for the six months ended June 30, 1996
                 (Amounts in millions, except per share amounts)
                                   (unaudited)                                                 
                                                                                                 
                                                                                                   Pro forma
                                                                                                    for the
                                                                                  Pro forma         Merger
                                                      Pro forma                  adjustments       and other    
                                                       Conseco          THI      relating to       planned      
                                                     subtotal (a)    historical  the THI Merger   transactions  
                                                     ------------   ----------- ---------------    -----------   
<S>                                                  <C>            <C>          <C>               <C>          


Revenues:
     Insurance policy income                         $ 1,230.7      $ 55.6       $   -              $ 1,286.3       
         Net investment income                           767.1        19.9        (3.3) (46)            783.7


         Net trading losses                               (7.3)                                          (7.3)
         Net realized gains                               19.0         0.3        (0.3) (46)             19.0
     Fee revenue                                          20.1                                           20.1
     Restructuring income                                 30.4                                           30.4
     Other income                                         10.2         0.6                               10.8
                                                       -------     -------      --------           -----------

            Total revenues                             2,070.2        76.4        (3.6)               2,143.0
                                                       -------     -------      --------           -----------

Benefits and expenses:
     Insurance policy benefits and
       change in future policy benefits                  831.7        37.1                              868.8                       
     Interest expense on annuities and
       financial products                                378.3                                          378.3
     Interest expense on notes payable                    77.9         4.5        (4.5) (47)             78.5
                                                                                   0.6  (47)

     Interest expense on investment borrowings            10.7                                           10.7
     Amortization related to operations                  207.9         4.2        (4.2) (48)            214.9
                                                                                   7.0  (48)

     Amortization related to realized gains               15.2                                           15.2
     Other operating costs and expenses                  239.6        16.7                              256.3
                                                       -------     -------     --------          ------------

            Total benefits and expenses                1,761.3        62.5        (1.1)               1,822.7
                                                      -------      -------     --------         -------------

            Income (loss) before income taxes,
                minority interest
                and extraordinary charge                 308.9        13.9        (2.5)                 320.3
Income tax expense (benefit)                             120.0         4.9        (0.9)(49)             124.0

                                                       -------     -------      -------          ------------
            Income (loss) before  minority 
                interest  and
                extraordinary charge                     188.9         9.0        (1.6)                 196.3

Minority interest                                          4.4                                            4.4
                                                       -------     -------     --------              --------

            Income (loss) before extraordinary
                 charge                                $ 184.5     $   9.0     $  (1.6)               $ 191.9                       
                                                       =======     =======     ========              ========

Earnings per common share and common equivalent
     share:
     Primary:
         Weighted average shares outstanding              95.1                     4.7 (50)             99.8
                                                       =======                  ======               ========
         Income before extraordinary  charge             $1.83 (43)                                     $1.82
                                                       =======                                       ========

     Fully diluted:
         Weighted average shares outstanding             100.9                     4.7 (50)            105.6
                                                       =======                  ======               ========
         Income before extraordinary  charge             $1.75 (43)                                     $1.74
                                                       =======                                       ========

The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts have been carried forward from page 76.
</FN>
</TABLE>
                                       77

<PAGE>
<TABLE>
<CAPTION>

                                     CONSECO
                 PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS
                     for the year ended December 31, 1995
                 (Amounts in millions, except per share amounts)
                                   (unaudited)
                                                                                                            Pro forma
                                                                                                          adjustments
                                                       Pro forma                   Pro forma               relating
                                                        Conseco                   adjustments    Pro forma   to the       Pro forma
                                                       before the      ATC      relating to the   for the     BLH         Conseco
                                                         Merger      historical      Merger        Merger  Transaction   subtotal(a)
                                                     ------------   ----------- ---------------  ---------   -------     ----------
<S>                                                  <C>            <C>           <C>           <C>         <C>          <C>

Revenues:
     Insurance policy income                           $ 1,752.8    $ 273.9        $  -          $2,026.7   $ (0.3)(16)   $ 2,026.4 
 
     Investment activity:
         Net investment income                           1,461.1       23.2          1.8 (1)      1,486.1     (0.1)(16)     1,486.0



         Net trading income                                  2.5                                      2.5                       2.5
         Net realized gains                                220.3        0.2          2.0 (1)        222.5     (0.4)(16)       222.1
     Fee revenue                                            33.9                                     33.9                      33.9
     Restructuring income                                   15.2                                     15.2                      15.2
     Other income                                           12.6                                     12.6     (0.1)(16)        12.5
                                                        --------     ------       ------         --------    -----        ---------

            Total revenues                               3,498.4      297.3          3.8          3,799.5     (0.9)         3,798.6
                                                        --------     ------       ------         --------    -----        ---------

Benefits and expenses:
     Insurance policy benefits 
        and change in future policy benefits             1,261.4      172.9                       1,434.3     (1.7)(16)     1,432.6
     Interest expense on annuities an
        financial products                                 758.5                                    758.5      0.3 (16)       758.8
     Interest expense on notes payable                     143.5        3.3          1.9 (2)        145.5     (0.4)(16)       145.1
                                                                                    (3.2)(3)

     Interest expense on investment borrowings              30.2                                     30.2                      30.2
     Amortization related to operations                    307.3       22.7        (22.7)(4)        345.2     (2.8)(16)       342.4
                                                                                    23.5 (4)
                                                                                    14.4 (5)
     Amortization related to realized gains                144.4                                    144.4     (0.6)(16)       143.8
     Loss on sale of long-term care business                 -
     Expenses of spin-off and related transactions           -
     Other operating costs and expenses                    356.4       63.7                         420.1      5.9 (16)       426.0
                                                        --------     ------    ---------         --------    -----          -------

            Total benefits and expenses                  3,001.7      262.6         13.9          3,278.2      0.7          3,278.9
                                                        --------     ------    ---------         --------    -----          ------- 

            Income (loss) before income taxes,
                minority interest
                and extraordinary charge                   496.7       34.7        (10.1)           521.3     (1.6)           519.7
Income tax expense (benefit)                               192.3       11.0          1.5 (6)        204.8     (0.6)(17)       204.2

                                                        --------     ------     ---------        --------    -----           ------ 
            Income (loss) before  minority 
                interest  and
                extraordinary charge                       304.4       23.7        (11.6)           316.5     (1.0)           315.5

Minority interest                                           21.3                                     21.3    (12.6)(18)         8.7
                                                        --------     ------     ---------        --------    -----           ------ 

            Income (loss) before extraordinary charge    $ 283.1    $  23.7     $  (11.6)        $  295.2   $ 11.6          $ 306.8 
                                                        ========     ======     =========        ========    =====          ======= 


Earnings per common share and common equivalent share:
     Primary:
         Weighted average shares outstanding                75.7                    13.1 (7)         88.8      2.6 (19)        91.4
                                                        ========                 =======         ========    =====           ======
         Income before extraordinary  charge               $3.74                                    $3.32                     $3.36
                                                        ========                                 ========                    ======

     Fully diluted:
         Weighted average shares outstanding                76.0                    18.1(7)          94.1      2.6 (19)        96.7
                                                        ========                 =======         ========    =====           ======
         Income before extraordinary  charge               $3.72                                    $3.15                     $3.19
                                                        ========                                 ========                    ======








 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts are carried forward to page 79.
</FN>
</TABLE>

                                       78



<PAGE>
<TABLE>
<CAPTION>
                                    CONSECO
           PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS (continued)
                     for the year ended December 31, 1995
                 (Amounts in millions, except per share amounts)
                                   (unaudited)
                                                                                                           Pro forma
                                                                                                           adjustments
                                                                                                            relating
                                                                                  Pro forma                  to the
                                                      Pro forma                  adjustments    Pro forma   Preferred    Pro forma
                                                       Conseco          CAF      relating to     Conseco    Securities    Conseco
                                                     subtotal (a)    historical  the CAF Merger  subtotal    Offering   subtotal (b)
                                                     ------------   ----------- ---------------  ---------   --------   ----------
<S>                                                  <C>             <C>         <C>             <C>        <C>        <C>

Revenues:                                              
     Insurance policy income                         $ 2,026.4      $ 282.1        $ -           $ 2,308.5   $   -     $ 2,308.5 
     Investment activity:
         Net investment income                         1,486.0         48.6         (3.4) (22)     1,531.2               1,531.2



         Net trading income                                2.5                                        2.5                    2.5
         Net realized gains                              222.1                      (0.1) (22)      222.0                  222.0
     Fee revenue                                          33.9                                       33.9                   33.9
     Restructuring income                                 15.2                                       15.2                   15.2
     Other income                                         12.5          0.1                          12.6                   12.6
                                                       -------     ---------    ---------      -----------    ------    --------

            Total revenues                             3,798.6        330.8         (3.5)         4,125.9                4,125.9
                                                       -------     ---------    ---------      -----------    ------    --------

Benefits and expenses:
     Insurance policy benefits 
       and change in future policy benefits            1,432.6        155.3         (3.0) (23)    1,584.9                1,584.9
     Interest expense on annuities 
       and financial products                            758.8                                      758.8                  758.8
     Interest expense on notes payable                   145.1          2.4         (2.4) (24)      182.2     (21.5)(41)   160.7
                                                                                    37.1  (25)

     Interest expense on investment borrowings            30.2                                       30.2                   30.2
     Amortization related to operations                  342.4         21.5        (21.5) (26)      380.2                  380.2
                                                                                    32.0  (26)
                                                                                     5.8  (27)
     Amortization related to realized gains              143.8                                      143.8                  143.8
     Loss on sale of long-term care business
     Expenses of spin-off and related transactions
     Other operating costs and expenses                  426.0         80.0                         506.0                  506.0
                                                       -------     ---------     ---------      -----------   -------    -------

            Total benefits and expenses                3,278.9        259.2         48.0          3,586.1     (21.5)     3,564.6
                                                       -------     ---------    ---------      -----------    ------     -------

            Income (loss) before income taxes, 
                minority interest
                and extraordinary charge                 519.7         71.6        (51.5)           539.8      21.5        561.3
Income tax expense (benefit)                             204.2         25.6        (16.0) (28)      213.8       7.5 (42)   221.3

                                                       -------     ---------    ---------      -----------   ------      -------
            Income (loss) before  minority 
                interest  and
                extraordinary charge                     315.5         46.0        (35.5)           326.0      14.0        340.0

Minority interest                                          8.7                                        8.7                    8.7
                                                       -------     ---------    ---------      ----------    ------      -------

            Income (loss) before extraordinary 
              charge                                   $ 306.8     $   46.0      $ (35.5)         $ 317.3    $ 14.0      $ 331.3  
                                                       =======     =========    =========      ==========    ======      =======


Earnings per common share and common equivalent
     share:
     Primary:
         Weighted average shares outstanding              91.4                       2.4 (29)        93.8                   93.8
                                                        ======                   =======       ==========                  =====
         Income before extraordinary  charge             $3.36                                      $3.38                  $3.31(43)
                                                        ======                                 ==========                  =====

     Fully diluted:
         Weighted average shares outstanding              96.7                      2.4 (29)         99.1                   99.1
                                                        ======                   =======       ==========                 ======  
         Income before extraordinary  charge             $3.19                                      $3.22                  $3.14(43)
                                                        ======                                 ==========                 ======    





 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts have been carried forward from page 78.
(b)  Amounts have been carried forward to page 80.
</FN>
</TABLE>
                                       79
<PAGE>
<TABLE>
<CAPTION>
                                    CONSECO
           PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS (continued)
                     for the year ended December 31, 1995
                 (Amounts in millions, except per share amounts)
                                   (unaudited)                                                 
                                                                                                 
                                                                                                   Pro forma
                                                                                                    for the
                                                                                  Pro forma         Merger
                                                      Pro forma                  adjustments       and other    
                                                       Conseco          THI      relating to        planned      
                                                     subtotal (a)    historical  the THI Merger   transactions  
                                                     ------------   ----------- ---------------   ------------   
<S>                                                  <C>            <C>          <C>               <C>          

Revenues:
     Insurance policy income                         $ 2,308.5      $ 190.2       $   -              $ 2,498.7
     Investment activity:
         Net investment income                         1,531.2         49.7        (6.9) (46)          1,574.0



         Net trading income                                2.5                                             2.5
         Net realized gains                              222.0          6.7        (6.7) (46)            222.0
     Fee revenue                                          33.9                                            33.9
     Restructuring income                                 15.2                                            15.2
     Other income                                         12.6                                            12.6
                                                        ------      --------    ---------          -----------

            Total revenues                             4,125.9        246.6       (13.6)               4,358.9
                                                       -------      --------    ---------          -----------

Benefits and expenses:
     Insurance policy benefits 
       and change in future policy benefits            1,584.9        131.9                            1,716.8
     Interest expense on annuities 
       and financial products                            758.8                                           758.8
     Interest expense on notes payable                   160.7          2.3        (2.3) (47)            161.9
                                                                                    1.2  (47)

     Interest expense on investment borrowings            30.2                                            30.2
     Amortization related to operations                  380.2         24.5       (24.5) (48)            396.1
                                                                                   15.9  (48)

     Amortization related to realized gains              143.8                                           143.8
     Loss on sale of long-term care business                           68.5       (68.5) (51)               -
     Expenses of spin-off and related transactions                      2.2        (2.2) (51)               -
     Other operating costs and expenses                  506.0         58.3                              564.3
                                                        ------     --------    ---------           -----------

            Total benefits and expenses                3,564.6        287.7       (80.4)               3,771.9
                                                       -------     --------    ---------           -----------

            Income (loss) before income taxes,
                minority interest
                and extraordinary charge                 561.3        (41.1)       66.8                  587.0
Income tax expense (benefit)                             221.3        (14.3)       22.7 (49)             229.7

                                                        ------     --------   ---------            -----------
            Income (loss) before  minority 
                interest  and
                extraordinary charge                     340.0        (26.8)       44.1                  357.3

Minority interest                                          8.7                                             8.7
                                                        ------     --------   ---------            -----------

            Income (loss) before extraordinary 
               charge                                  $ 331.3      $ (26.8)     $ 44.1             $    348.6
                                                        ======     ========   =========             ==========


Earnings per common share and common equivalent share:
     Primary:
         Weighted average shares outstanding              93.8                      4.7(50)               98.5
                                                        ======                  =======               ========
         Income before extraordinary  charge             $3.31 (43)                                      $3.33
                                                        ======                                        ========

     Fully diluted:
         Weighted average shares outstanding              99.1                      4.7(50)              103.8
                                                        ======                  =======               ========
         Income before extraordinary  charge             $3.14 (43)                                      $3.17
                                                        ======                                        ========



    


 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts have been carried forward from page 79.
</FN>
</TABLE>
                                       80
<PAGE>
<TABLE>
<CAPTION>

                                     CONSECO
                      PRO FORMA CONSOLIDATED BALANCE SHEET
                                  June 30, 1996
                              (Dollars in millions)
                                   (unaudited)
                                                                                                            Pro forma
                                                                                                          adjustments
                                                       Pro forma                   Pro forma               relating
                                                        Conseco                   adjustments    Pro forma   to the       Pro forma
                                                       before the      ATC      relating to the   for the     BLH         Conseco
                                                         Merger      historical      Merger        Merger  Transaction   subtotal(a)
                                                     ------------   ----------- ---------------  ---------   -------     ----------
<S>                                                  <C>            <C>           <C>           <C>         <C>          <C>

Assets
     Investments:
         Actively managed fixed maturity securities   
            at fair value                            $15,872.3       $ 651.8                     $16,524.1   $   -       $16,524.1


         Held-to-maturity fixed maturity securities        -             -                                                      -
         Equity securities at fair value                  99.6           -                            99.6                    99.6
         Mortgage loans                                  404.2           0.4                         404.6                   404.6
         Credit-tenant loans                             309.7           -                           309.7                   309.7
         Policy loans                                    528.7           -                           528.7                   528.7
         Other invested assets                           191.0           -                           191.0                   191.0
         Trading account securities                        0.7           -                             0.7                     0.7
         Short-term investments                          204.6          17.5        (30.4) (8)       222.1                   222.1

                                                                                     30.4  (9)


         Assets held in separate accounts                271.6           -                           271.6                   271.6
                                                     ---------       --------    --------        ---------    ------      --------

                Total investments                     17,882.4         669.7          -           18,552.1       -        18,552.1

     Accrued investment income                           284.1           7.4                         291.5                   291.5
     Cost of policies purchased                        1,893.6          11.2        256.2  (10)    2,149.8      65.0 (16)  2,214.8
                                                                                    (11.2) (10)

     Cost of policies produced                           483.2         160.8       (160.8) (11)      483.2     (50.0)(16)    433.2
     Reinsurance receivables                             374.6           -                           374.6                   374.6
     Income taxes                                        209.7           -          (25.6) (12)      163.1      (5.3)(17)    157.8
                                                                                    (21.0) (12)
     Goodwill                                          1,566.8           -          577.3  (13)    2,144.1      55.3 (16)  2,199.4

     Property and equipment                               89.0           4.0                          93.0                    93.0
     Securites segregated for future redemption
         of redeemable preferred stock of a
         Partnership II entity                            40.7           -                            40.7                    40.7
     Other assets                                        234.2          14.3                         248.5                   248.5
                                                     ---------      --------    ---------       ----------    ------     ---------

                Total assets                         $23,058.3      $  867.4    $   614.9       $ 24,540.6    $ 65.0     $24,605.6
                                                     =========      ========    =========       ==========    ======     =========









 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts are carried forward to page 82.
</FN>
</TABLE>

                                       81



<PAGE>
<TABLE>
<CAPTION>
                                   CONSECO
                PRO FORMA CONSOLIDATED BALANCE SHEET (continued)
                                  June 30, 1996
                              (Dollars in millions)
                                   (unaudited)
                                                                                                           Pro forma
                                                                                                           adjustments
                                                                                                            relating
                                                                                  Pro forma                  to the
                                                      Pro forma                  adjustments    Pro forma   Preferred    Pro forma
                                                       Conseco          CAF      relating to     Conseco    Securities    Conseco
                                                     subtotal (a)    historical  the CAF Merger  subtotal    Offering   subtotal (b)
                                                     ------------   ----------- ---------------  ---------   --------   ----------
<S>                                                  <C>             <C>         <C>             <C>        <C>         <C>


Assets
     Investments:
         Actively managed fixed maturity securities
            at fair value                            $ 16,524.1     $ 318.1       $ 351.8 (30)    $17,291.1  $ -          $17,291.1
                                                                                     97.1 (31)

         Held-to-maturity fixed maturity securities         0.0       351.8        (351.8)(30)          0.0                     0.0
         Equity securities at fair value                   99.6         -                              99.6                    99.6
         Mortgage loans                                   404.6         -                             404.6                   404.6
         Credit-tenant loans                              309.7         -                             309.7                   309.7
         Policy loans                                     528.7         -                             528.7                   528.7
         Other invested assets                            191.0         -                             191.0                   191.0
         Trading account securities                         0.7         -                               0.7                     0.7
         Short-term investments                           222.1         2.2        (534.0)(32)        224.3    331.2 (44)     224.3

                                                                                    (26.0)(32)                (331.2)(44)
                                                                                    (29.5)(32)
                                                                                    589.5 (33)
         Assets held in separate accounts                 271.6         -                             271.6                   271.6
                                                    -----------     -------      --------          --------   --------     ---------

                Total investments                      18,552.1       672.1          97.1          19,321.3      0.0       19,321.3

     Accrued investment income                            291.5         8.3                           299.8                   299.8
     Cost of policies purchased                         2,214.8                     483.3 (34)      2,698.1                 2,698.1


     Cost of policies produced                            433.2       266.4        (266.4)(35)        433.2                   433.2
     Reinsurance receivables                              374.6         -                             374.6                   374.6
     Income taxes                                         157.8         -           (80.1)(36)         25.9                    25.9
                                                                                    (51.8)(36)
     Goodwill                                           2,199.4         -           232.5 (37)      2,431.9                 2,431.9

     Property and equipment                                93.0         4.8                            97.8                    97.8
     Securites segregated for future redemption
         of redeemable preferred stock of a
         Partnership II entity                             40.7         -                              40.7                    40.7
     Other assets                                         248.5        28.8                           277.3                   277.3
                                                      ---------     -------       --------       ----------   ------      ---------

                Total assets                          $24,605.6    $  980.4       $ 414.6        $ 26,000.6     $-        $26,000.6
                                                      =========     =======       ========       ==========   ======      =========


    


 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts have been carried forward from page 81.
(b)  Amounts have been carried forward to page 83.
</FN>
</TABLE>
                                       82
<PAGE>
<TABLE>
<CAPTION>
                                    CONSECO
                       PRO FORMA CONSOLIDATED BALANCE SHEET (continued)
                                  June 30, 1996
                              (Dollars in millions)
                                   (unaudited)                                                 
                                                                                                 
                                                                                                   Pro forma
                                                                                                    for the
                                                                                  Pro forma         Merger
                                                      Pro forma                  adjustments       and other    
                                                       Conseco          THI      relating to       planned      
                                                     subtotal (a)    historical  the THI Merger   transactions  
                                                     ------------   ----------- ---------------    -----------   
<S>                                                  <C>            <C>          <C>               <C>          

Assets
     Investments:
         Actively managed fixed maturity securities
            at fair value                            $ 17,291.1     $ 480.5       $ (83.1)(52)      $ 17,688.5


         Held-to-maturity fixed maturity securities         0.0                                            0.0
         Equity securities at fair value                   99.6         0.9                              100.5
         Mortgage loans                                   404.6         8.6                              413.2
         Credit-tenant loans                              309.7                                          309.7
         Policy loans                                     528.7        17.8                              546.5
         Other invested assets                            191.0         5.1                              196.1
         Trading account securities                         0.7                                            0.7
         Short-term investments                           224.3        21.0          83.1 (52)           245.3
                                                                                     18.5 (53)
                                                                                    (18.5)(53)
                                                                                    (58.3)(53)
                                                                                    (24.8)(53)
         Assets held in separate accounts                 271.6                                          271.6
                                                      ---------      ------       -------            ---------   

                Total investments                      19,321.3       533.9         (83.1)            19,772.1

     Accrued investment income                            299.8         6.4                              306.2
     Cost of policies purchased                         2,698.1        11.3         121.9 (54)         2,820.0
                                                                                    (11.3)(54)

     Cost of policies produced                            433.2        28.8         (28.8)(55)           433.2
     Reinsurance receivables                              374.6       319.7        (253.4)(57)           440.9
     Income taxes                                          25.9                     (25.9)(56)              - 

     Goodwill                                           2,431.9                                        2,431.9

     Property and equipment                                97.8                                           97.8
     Securites segregated for future redemption
         of redeemable preferred stock of a
         Partnership II entity                             40.7                                           40.7
     Other assets                                         277.3        24.4                              301.7
                                                      ---------      ------       -------            ---------

                Total assets                          $26,000.6      $924.5      $ (280.6)           $26,644.5
                                                      =========      ======       =======            =========



    


 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts have been carried forward from page 82.
</FN>
</TABLE>
                                       83

<PAGE>
<TABLE>
<CAPTION>

                                     CONSECO
                      PRO FORMA CONSOLIDATED BALANCE SHEET
                                  June 30, 1996
                              (Dollars in millions)
                                   (unaudited)
                                                                                                            Pro forma
                                                                                                          adjustments
                                                       Pro forma                   Pro forma               relating
                                                        Conseco                   adjustments    Pro forma   to the       Pro forma
                                                       before the      ATC      relating to the   for the     BLH         Conseco
                                                         Merger      historical      Merger        Merger  Transaction   subtotal(a)
                                                     ------------   ----------- ---------------  ---------   -------     ----------
<S>                                                  <C>            <C>           <C>           <C>         <C>          <C>

Liabilities:
     Insurance liabilities                              $18,133.2    $ 563.9      $   -          $ 18,697.1   $   -      $ 18,697.1
     Income tax liabilities                                   -         21.0       (21.0)(12)           0.0                      -
     Investment borrowings                                  516.6        -                            516.6                   516.6
     Other liabilities                                      457.9        8.0        11.2 (14)         477.1                   477.1
     Liabilities related to separate accounts               271.6        -                            271.6                   271.6
     Notes payable of Conseco                             1,198.5      103.5        30.4 (9)        1,468.9     437.9 (20)  1,906.8
                                                                                   136.5 (14)                          

     Notes payable of Bankers Life Holding
         Corporation, not direct obligations
         of Conseco                                         437.9        -                            437.9    (437.9)(20)      -


                                                        ---------    -------      ------          ---------    ------     ---------

                Total liabilities                        21,015.7      696.4       157.1           21,869.2       -        21,869.2
                                                        ---------    -------      ------          ---------    ------     ---------

Minority interest                                           150.7        -           -                150.7     (57.5)(18)     93.2


                                                        ---------    -------      ------          ----------    -----       -------

Shareholders' equity:
     Preferred stock                                        267.1        -                            267.1                   267.1

     Monthly income preferred stock                           -          -                                                       -  
     Common stock and additional paid-in capital          1,040.9      63.8        (63.8)(15)       1,669.7     122.5 (21)  1,792.2
                                                                                   628.8 (15)

     Unrealized appreciation (depreciation) 
        of securities                                      (56.1)     (10.8)        10.8 (15)         (56.1)                 (56.1)

     Retained earnings                                      640.0     118.0       (118.0)(15)         640.0                   640.0

                                                        ---------    ------       ------          ---------    ------      --------

         Total shareholders' equity                       1,891.9     171.0        457.8            2,520.7     122.5       2,643.2
                                                        ---------    ------       ------          ---------    ------     ---------

         Total liabilities and shareholders' equity     $23,058.3    $867.4       $614.9          $24,540.6   $  65.0     $24,605.6 
                                                        =========    ======       ======          =========    ======     =========









 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts are carried forward to page 85.
</FN>
</TABLE>

                                       84



<PAGE>
<TABLE>
<CAPTION>
                                   CONSECO
                PRO FORMA CONSOLIDATED BALANCE SHEET (continued)
                                  June 30, 1996
                              (Dollars in millions)
                                   (unaudited)
                                                                                                           Pro forma
                                                                                                           adjustments
                                                                                                            relating
                                                                                  Pro forma                  to the
                                                      Pro forma                  adjustments    Pro forma   Preferred    Pro forma
                                                       Conseco          CAF      relating to     Conseco    Securities    Conseco
                                                     subtotal (a)    historical  the CAF Merger  subtotal    Offering   subtotal (b)
                                                     ------------   ----------- ---------------  ---------   --------   ----------
<S>                                                  <C>            <C>         <C>            <C>         <C>          <C>
Liabilities:
     Insurance liabilities                           $ 18,697.1     $ 587.9      $ 85.0 (38)    $19,370.0    $   -       $ 19,370.0
     Income tax liabilities                                 0.0        51.8       (51.8)(36)           -                         -
     Investment borrowings                                516.6         -                           516.6                     516.6
     Other liabilities                                    477.1        16.9                         494.0                     494.0
     Liabilities related to separate accounts             271.6         -                           271.6                     271.6
     Notes payable of Conseco                           1,906.8        29.5       (29.5)(39)      2,496.3     (331.2)(44)   2,165.1
                                                                                  589.5 (33)

     Notes payable of Bankers Life Holding
         Corporation, not direct obligations
         of Conseco                                         -         -                               -                        -


                                                       -------     --------      -------     -------------    -------      ---------

                Total liabilities                      21,869.2       686.1       593.2          23,148.5     (331.2)      22,817.3
                                                       -------     --------      -------     -------------    -------      ---------

Minority interest                                          93.2         -           -                93.2                      93.2


                                                        -------    --------      -------     -------------    -------      ---------

Shareholders' equity:
     Preferred stock                                      267.1         -                           267.1                     267.1

     Monthly income preferred stock                         -           -                              -       350.0 (45)     350.0
     Common stock and additional paid-in capital        1,792.2        35.5       (35.5)(40)      1,907.9      (18.8)(45)   1,889.1
                                                                                  115.7 (40)

     Unrealized appreciation (depreciation) of
       securities                                         (56.1)       (2.1)        2.1 (40)        (56.1)                    (56.1)

     Retained earnings                                    640.0       260.9      (260.9)(40)        640.0                     640.0

                                                       --------    --------     -------           --------    -------      --------

         Total shareholders' equity                     2,643.2       294.3      (178.6)          2,758.9      331.2        3,090.1
                                                       --------    --------     -------          --------     ------       --------

         Total liabilities and shareholders' equity   $24,605.6    $  980.4    $  414.6        $ 26,000.6     $   -       $26,000.6
                                                       ========    ========     =======        ==========     ======      =========




    


 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts have been carried forward from page 84.
(b)  Amounts have been carried forward to page 86.
</FN>
</TABLE>
                                       85
<PAGE>
<TABLE>
<CAPTION>
                                    CONSECO
                       PRO FORMA CONSOLIDATED BALANCE SHEET (continued)
                                  June 30, 1996
                              (Dollars in millions)
                                   (unaudited)                                                 
                                                                                                 
                                                                                                   Pro forma
                                                                                                    for the
                                                                                  Pro forma         Merger
                                                      Pro forma                  adjustments       and other    
                                                       Conseco          THI      relating to       planned      
                                                     subtotal (a)    historical  the THI Merger   transactions  
                                                     ------------   ----------- ---------------    -----------   
<S>                                                  <C>            <C>          <C>               <C>          

Liabilities:
     Insurance liabilities                            $ 19,370.0    $ 612.7      $(253.4)(57)    $19,729.3
     Income tax liabilities                                  0.0       18.4          2.8 (56)         21.2
     Investment borrowings                                 516.6                                     516.6
     Other liabilities                                     494.0       17.0                          511.0
     Liabilities related to separate accounts              271.6                                     271.6
     Notes payable of Conseco                            2,165.1      108.3        (58.3)(58)      2,183.6
                                                                                   (50.0)(58)
                                                                                    18.5 (58)
     Notes payable of Bankers Life Holding
         Corporation, not direct obligations
         of Conseco                                          -                                         -


                                                        -------    --------        -------       ---------

                Total liabilities                       22,817.3      756.4       (340.4)         23,233.3
                                                        --------   --------       --------       ---------

Minority interest                                           93.2                                      93.2


                                                        --------   --------       -------         ---------

Shareholders' equity:
     Preferred stock                                       267.1       22.8        (22.8)(59)        267.1

     Monthly income preferred stock                        350.0                                     350.0
     Common stock and additional paid-in capital         1,889.1      169.7       (169.7)(59)      2,117.0
                                                                                   121.7 (59)
                                                                                   106.2 (59)
     Unrealized appreciation (depreciation) 
       of securities                                       (56.1)       4.0         (4.0)(59)        (56.1)

     Retained earnings                                     640.0      (28.4)        28.4 (59)        640.0

                                                        -------     --------     ---------      ----------

         Total shareholders' equity                      3,090.1      168.1         59.8           3,318.0
                                                        -------     --------      --------      ----------

         Total liabilities and shareholders' equity    $26,000.6    $ 924.5      $(280.6)      $ 26,644.5
                                                       =========    ========      ========      ==========


    


 The accompanying notes are an integral part of the pro forma consolidated financial statements.
<FN>
(a)  Amounts have been carried forward from page 85.
</FN>
</TABLE>
                                       86
<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                   (unaudited)

PRO FORMA ADJUSTMENTS


     TRANSACTIONS RELATING TO THE MERGER

     The Merger will be accounted for under the purchase  method of  accounting.
Under this method, the total cost to acquire ATC will be allocated to the assets
and  liabilities  acquired  based on  their  fair  values  as of the date of the
Merger,  with any excess of the total  purchase  cost over the fair value of the
assets  acquired  less the fair value of the  liabilities  assumed  recorded  as
goodwill. Conseco believes the Merger will not qualify to be accounted for under
the  pooling  of  interests  method in  accordance  with APB No. 16  because  an
affiliate  of ATC  intends  to sell a portion  of the  Conseco  Common  Stock it
receives in the Merger  shortly  after the Effective  Time. In the Merger,  each
outstanding  share of ATC Common Stock is assumed to be exchanged for a fraction
of a share of Conseco Common Stock to be determined based on an average price of
Conseco's  Common  Stock prior to its  closing (it is assumed the Conseco  Share
Price will be $48.00,  resulting in an exchange  ratio of .7298 shares valued at
$35.03).  Conseco will issue an assumed 13.1  million  shares of Conseco  Common
Stock with a value of  approximately  $628.8  million to acquire  the ATC Common
Stock.  In  addition,  Conseco  will  assume  the  Debentures,   which  will  be
convertible  into an assumed 5.0 million  shares of Conseco  Common Stock with a
value of approximately $240 million.  In addition,  Conseco is expected to incur
costs related to the Merger (including contract termination,  relocation, legal,
accounting and other costs) of approximately $30.4 million.
<TABLE>
<CAPTION>

The cost to acquire ATC is allocated as follows (dollars in millions):
<S>                                                                                     <C>    
Book value of assets acquired based on the assumed date of the
     Merger (June 30, 1996) ............................................................    $171.0
Convertible subordinated debentures assumed by Conseco at the
     assumed date of the Merger.........................................................     103.5

Increase (decrease) in ATC's net asset value to reflect estimated fair value and
     asset reclassifications at the assumed date of the Merger:
        Cost of policies purchased (related to the Merger)..............................     256.2
        Cost of policies produced and cost of policies purchased (historical)               (172.0)
        Goodwill (related to the Merger)................................................     577.3
        Income taxes....................................................................     (25.6)
        Other liabilities...............................................................     (11.2)
                                                                                           --------

             Total estimated fair value adjustments.....................................     624.7
                                                                                           -------

     Total cost to acquire ATC..........................................................    $899.2
                                                                                            ======
</TABLE>

     Adjustments to the pro forma  consolidated  statement of operations to give
effect to the Merger as of January 1, 1995, are summarized below.

     (1)   Net  investment  income and net realized gains of ATC are adjusted to
           include the effect of adjustments to restate the amortized cost basis
           of fixed maturity securities to their estimated fair value.

     (2)   Interest expense is increased to reflect the increase in borrowings 
           under  Conseco's revolving  credit facility  used to  complete  the 
           Merger.

           A change in interest rates of .5 percent on the additional borrowings
           under Conseco's revolving credit facility used to complete the Merger
           would result in: (1) an increase (or decrease) in pro forma  interest
           expense of $.2 million  and $.1  million for the year ended  December
           31, 1995, and the six months ended June 30, 1996,  respectively;  and
           (2) a decrease  (or  increase) in pro forma net income of $.1 million
           and $.1 million for the same respective periods.

     (3)   Interest  expense  is  reduced to  reflect  the  amortization  of the
           liability  established at the assumed date of the Merger representing
           the  present  value of the  interest  payable  on  ATC's  convertible
           subordinated  debentures to October 1, 1998 (the earliest call date),
           less the  present  value of the  dividends  that would be paid on the
           Conseco Common Stock that such debentures  would be convertible  into
           during the same period.

                                       87

<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                   (unaudited)

     (4)   Amortization  of the  cost  of  policies  produced  and  the  cost of
           policies   purchased  prior  to  the  Merger  is  replaced  with  the
           amortization of the cost of policies purchased (amortized in relation
           to estimated  premiums on the policies  purchased with interest equal
           to the liability rate which averages 5.5 percent).

     (5)   Amortization of goodwill acquired in the Merger is recognized over a
           40-year period on a straight-line basis.

     (6)   Reflects the  tax adjustment  for  the pro forma adjustments at  the 
           appropriate rate for the specific item.

     (7)   Common shares outstanding are increased to reflect the Conseco shares
           issued in the  Merger.  Fully  diluted  shares also  include  Conseco
           shares  which  will be issued  when  ATC's  convertible  subordinated
           debentures are converted.

     Adjustments to the pro forma  consolidated  balance sheet to give effect to
the Merger as of June 30, 1996, are summarized below.

     (8)   Cash is reduced for payments made to complete the Merger.

     (9)   Short-term investments and notes payable of Conseco are increased for
           additional borrowings by Conseco to complete the Merger.

     (10)  ATC's  historical  cost  of  policies  purchased  is  eliminated  and
           replaced  with  the  cost of  policies  purchased  recognized  in the
           Merger.  Cost of policies purchased reflects the estimated fair value
           of ATC's  business in force and represents the portion of the cost to
           acquire  ATC that is  allocated  to the value of the right to receive
           future cash flows from the acquired policies.

           The 18 percent discount rate used to determine such value is the rate
           of  return  required  by  Conseco  to invest  in the  business  being
           acquired.  In determining such rate of return,  the following factors
           are considered:

           -    The magnitude of the risks associated with each of the actuarial
                assumptions used in determining the expected cash flows.

           -    Cost of capital available to fund the acquisition.

           -    The perceived likelihood of changes in insurance regulations and
                tax laws.

           -    Complexity of the acquired company.

           -    Prices paid (i.e.,discount rates used in determining valuations)
                on similar blocks of business sold recently.

           The value  allocated to the cost of policies  purchased is based on a
           preliminary valuation;  accordingly,  this allocation may be adjusted
           upon final  determination of such value.  Expected gross amortization
           of such value using  current  assumptions  and  accretion of interest
           based on an  interest  rate  equal to the  liability  rate (such rate
           averages 5.5 percent) for each of the years in the  five-year  period
           ending June 30, 2001, are as follows (dollars in millions):
<TABLE>
<CAPTION>

                 Year ending                 Beginning          Gross           Accretion           Net             Ending
                  June 30,                    balance       amortization       of interest     amortization         balance
                 -----------                ----------      -------------      ------------    -------------       ---------
                 <S>                        <C>               <C>               <C>             <C>                <C>    

                    1997                      $256.2            $33.7             $13.5           $20.2             $236.0
                    1998                       236.0             30.8              12.3            18.5              217.5
                    1999                       217.5             28.2              11.4            16.8              200.7
                    2000                       200.7             26.0              10.4            15.6              185.1
                    2001                       185.1             24.0               9.6            14.4              170.7
</TABLE>

     (11)  ATC's cost of policies produced is eliminated since such amounts are 
           reflected in the determination of the cost of policies purchased.

     (12)  All of the  applicable  pro forma balance sheet  adjustments  are tax
           affected at the appropriate rate. Deferred tax liabilities of ATC are
           netted against deferred tax assets of Conseco.

                                       88

<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                   (unaudited)

     (13)  Goodwill acquired in the Merger is recognized.

     (14)  Notes  payable  are  increased  to  reflect  the fair  value of ATC's
           convertible  subordinated  debentures at the date of the Merger. Such
           fair value  represents  the value of the Conseco  Common  Stock which
           ATC's  convertible  subordinated  debentures will be convertible into
           after the Merger.  It is assumed that the holders of such  debentures
           do not convert into Conseco Common Stock at the time of the Merger.

           In addition,  a liability  is  established  representing  the present
           value of the interest  payable on such  debentures to October 1, 1998
           (the  earliest  call date),  less the present  value of the dividends
           that would be paid on the Conseco  Common Stock that such  debentures
           would be convertible into during the same period.

     (15)  The prior  shareholders'  equity of ATC is eliminated in  conjunction
           with the  Merger.  Common  stock and  additional  paid-in  capital is
           increased by the value of Conseco Common Stock issued in the Merger.


OTHER PLANNED TRANSACTIONS

     Transactions relating to the BLH Transaction

     Conseco  has  proposed  to  acquire  all of the  common  stock of BLH,  not
previously owned by Conseco.  In the BLH  Transaction,  each share of BLH common
stock  would be  converted  into the right to receive a  fraction  of a share of
Conseco  Common  Stock to be  determined  based on the average  price of Conseco
Common  Stock  prior to  closing  (it is  assumed  that such  price per share of
Conseco  Common Stock will be $48.00,  resulting  in an exchange  ratio of .5208
shares  valued at $25.00).  Conseco will issue an assumed 2.6 million  shares of
Conseco Common Stock with a value of approximately $122.5 million.

     The pro  forma  adjustments  are  applied  to the  historical  consolidated
financial statements of Conseco using the step acquisition method of accounting.
Under this  method,  the total  purchase  cost of the common  stock of BLH,  not
already owned by Conseco,  is allocated to the assets and  liabilities  acquired
based on their  relative  fair  values as of the date of  acquisition,  with any
excess of the total  purchase  cost over the fair value of the  assets  acquired
less the fair value of the liabilities assumed recorded as goodwill.  The values
of  the  assets  and   liabilities  of  BLH  included  in  Conseco's  pro  forma
consolidated  financial  statements  represent the  combination of the following
values:  (1) the portion of BLH's net assets  acquired by Conseco in the initial
acquisition  made by Conseco  Capital  Partners,  L.P. on October 31,  1992,  is
valued as of that acquisition date; (2) the portion of BLH's net assets acquired
by Conseco on September 30, 1993, is valued as of that acquisition date; (3) the
portion of BLH's net assets  acquired  during 1995 and the first quarter of 1996
is valued as of its assumed  date of  acquisition;  and (4) the portion of BLH's
net assets  acquired in the BLH  Transaction  is valued at the assumed  dates of
acquisition.

     Adjustments to give effect to the BLH Transaction are summarized below:

     (16)  As described  above,  the BLH  Transaction is accounted for as a step
           acquisition.  The  accounts  of BLH are  adjusted to reflect the step
           basis method of accounting as if the BLH Transaction was completed on
           the assumed dates of acquisition.

     (17)  All pro forma  adjustments  are tax affected based on the appropriate
           rate for the specific item.

     (18)  Minority  interest is reduced to eliminate the ownership  interest of
           the former shareholders of BLH.

     (19)  Common  shares  outstanding  are  increased  to reflect the shares of
           Conseco Common Stock issued in the  acquisition of additional  shares
           of BLH common stock.

     (20)  Notes payable of BLH are  reclassified  as notes payable of  Conseco,
           since BLH is now wholly owned by Conseco.

     (21)  Common stock and additional paid-in capital is increased by the value
           of Conseco  Common  Stock  issued in the  acquisition  of  additional
           shares of BLH common stock.




                                       89

<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                   (unaudited)


     Transactions relating to the CAF Merger

     The CAF  Merger  will  be  accounted  for  under  the  purchase  method  of
accounting.  Under this method,  the total cost to acquire CAF will be allocated
to the assets and liabilities acquired based on their fair values as of the date
of the CAF  Merger,  with any  excess of the total  purchase  cost over the fair
value of the  assets  acquired  less the fair value of the  liabilities  assumed
recorded as goodwill.  In the CAF Merger,  each outstanding  share of CAF common
stock is  assumed  to be  exchanged  for $30 in cash and the right to  receive a
fraction  of a share  of  Conseco  Common  Stock to be  determined  based on the
average  price of Conseco  Common Stock prior to its closing (it is assumed that
such average price per share of Conseco  Common Stock will be $48.00,  resulting
in an exchange ratio of .1354).  Conseco will pay approximately  $534 million in
cash and issue an assumed  2.4  million  shares of Conseco  Common  Stock with a
value of  approximately  $115.7  million to acquire  the CAF  common  stock.  In
addition,  Conseco is expected to assume a note payable of CAF of $29.5  million
and incur  costs  related to the CAF  Merger  (including  contract  termination,
relocation, legal, accounting and other costs) of approximately $26 million.
<TABLE>
<CAPTION>

The cost to acquire CAF is allocated as follows (dollars in millions):
<S>                                                                                        <C>    

Book value of assets acquired based on the assumed date of the
     CAF Merger (June 30, 1996) ........................................................    $294.3
Notes payable of CAF assumed by Conseco at the assumed date
     of the CAF Merger..................................................................      29.5

Increase (decrease) in CAF's net asset value to reflect estimated fair value and
     asset reclassifications at the assumed date of the CAF Merger:
        Actively managed fixed maturity securities......................................     448.9
        Held-to-maturity fixed maturity securities......................................    (351.8)
        Cost of policies purchased (related to the CAF Merger)..........................     483.3
        Cost of policies produced.......................................................    (266.4)
        Goodwill (related to the CAF Merger)............................................     232.5
        Insurance liabilities ..........................................................     (85.0)
        Income taxes....................................................................     (80.1)
                                                                                            --------

             Total estimated fair value adjustments.....................................     381.4
                                                                                           -------

     Total cost to acquire CAF..........................................................    $705.2
                                                                                            ======
</TABLE>

     Adjustments to the pro forma  consolidated  statement of operations to give
effect to the CAF Merger as of January 1, 1995, are summarized below.

     (22)  Net  investment  income and net realized gains of CAF are adjusted to
           include the effect of adjustments to restate the amortized cost basis
           of fixed maturity securities to their estimated fair value.

     (23)  Change  in  policy  benefits  is  reduced  to  reflect  the  purchase
           accounting  adjustments  made at the assumed  date of the CAF Merger.
           Such  adjustment  reflects the lower  discount  rate used to discount
           amounts of expected  future  benefit  payments to  correspond  to the
           adjustments   to  restate  the  amortized   cost  of  fixed  maturity
           investments to their estimated fair value.

     (24)  Interest expense is reduced to reflect the repayment of notes payable
           of CAF by Conseco at the assumed date of the CAF Merger.

     (25)  Interest  expense is increased to reflect the increase in  borrowings
           under  Conseco's  revolving  credit facility used to complete the CAF
           Merger.

           A change in interest rates of .5 percent on the additional borrowings
           under  Conseco's  revolving  credit facility used to complete the CAF
           Merger would  result in: (1) an increase  (or  decrease) in pro forma
           interest  expense of $2.9 million and $1.5 million for the year ended
           December  31,  1995,   and  the  six  months  ended  June  30,  1996,
           respectively;  and (2) a  decrease  (or  increase)  in pro  forma net
           income  of $1.9  million  and $1.0  million  for the same  respective
           periods.

                                       90

<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                   (unaudited)

     (26)  Amortization  of the cost of policies  produced for policies  sold by
           CAF prior to January 1, 1995,  is replaced with the  amortization  of
           the cost of policies  purchased  (amortized  in relation to estimated
           premiums  on  the  policies  purchased  with  interest  equal  to the
           liability rate which averages 5.5 percent.

     (27)  Amortization  of  goodwill acquired in  the CAF Merger is  recognized
           over a 40-year period on a straight-line basis.

     (28)  Reflects the tax adjustment  for the  pro forma adjustments  at the 
           appropriate rate for the specific item.

     (29)  Common shares  outstanding are increased to reflect the shares issued
           in the CAF Merger.

     Adjustments to the pro forma  consolidated  balance sheet to give effect to
the CAF Merger as of June 30, 1996, are summarized below.

     (30)  After the CAF Merger, all held-to-maturity  securities are classified
           as actively  managed fixed maturity  securities  consistent  with the
           intention of the new management.

     (31)  CAF's fixed maturity securities are restated to estimated fair value.

     (32)  Cash is reduced for payments made to complete the CAF Merger.

     (33)  Short-term investments and notes payable of Conseco are increased for
           additional borrowings by Conseco to complete the CAF Merger.

     (34)  Cost of policies purchased reflects the estimated fair value of CAF's
           business in force and  represents  the portion of the cost to acquire
           CAF that is  allocated  to the value of the right to  receive  future
           cash flows from the acquired policies.

           The 18 percent discount rate used to determine such value is the rate
           of  return  required  by  Conseco  to invest  in the  business  being
           acquired.  In determining such rate of return,  the following factors
           are considered:

           -    The magnitude of the risks associated with each of the actuarial
                assumptions used in determining the expected cash flows.

           -    Cost of capital available to fund the acquisition.

           -    The perceived likelihood of changes in insurance regulations and
                tax laws.

           -    Complexity of the acquired company.

           -    Prices paid (i.e.,discount rates used in determining valuations)
                on similar blocks of business sold recently.

           The value  allocated to the cost of policies  purchased is based on a
           preliminary valuation;  accordingly,  this allocation may be adjusted
           upon final  determination of such value.  Expected gross amortization
           of such value using  current  assumptions  and  accretion of interest
           based on an  interest  rate  equal to the  liability  rate (such rate
           averages 5.5 percent) for each of the years in the  five-year  period
           ending June 30, 2001, are as follows (dollars in millions):
<TABLE>
<CAPTION>

                 Year ending                 Beginning          Gross           Accretion           Net             Ending
                  June 30,                    balance       amortization       of interest     amortization         balance
                 -----------                -----------     -------------     ------------     ------------      -----------
                  <S>                       <C>               <C>               <C>              <C>              <C>   

                    1997                      $483.3            $59.3             $26.6           $32.7             $450.6
                    1998                       450.6             54.2              24.7            29.5              421.1
                    1999                       421.1             51.3              23.2            28.1              393.0
                    2000                       393.0             48.6              21.7            26.9              366.1
                    2001                       366.1             46.1              20.1            26.0              340.1

</TABLE>


                                       91

<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                   (unaudited)

     (35)  CAF's cost of policies produced is eliminated since such amounts are
           reflected in the determination of the cost of policies purchased.

     (36)  All of the  applicable  pro forma balance sheet  adjustments  are tax
           affected  at  the  appropriate   rate.  In  addition,   deferred  tax
           liabilities of CAF are netted against deferred tax assets of Conseco.


     (37)  Goodwill acquired in the CAF Merger is recognized.

     (38)  Additional insurance  liabilities are recognized to reflect the lower
           discount  rates  used  to  determine  the  present  value  of  future
           obligations,  consistent  with  the  lower  yields  to be  earned  on
           invested  assets as a result of  recognizing  the fair value of fixed
           maturity securities.

     (39)  Notes payable are reduced to reflect the repayment of notes payable 
           of CAF by Conseco at the assumed date of the CAF Merger.

     (40)  The prior  shareholders'  equity of CAF is eliminated in  conjunction
           with the CAF Merger.  Common stock and additional  paid-in capital is
           increased  by the value of  Conseco  Common  Stock  issued in the CAF
           Merger.

     Transactions relating to the Preferred Securities Offering

     Conseco  intends  to issue  $350  million  par  value of 9.25  percent  tax
deductible  Preferred Securities and use the proceeds to reduce borrowings under
the Conseco Credit Agreement.

     (41)  Interest  expense is reduced to reflect the  repayment of  borrowings
           under the Conseco Credit Agreement.

           A change in interest rates of .5 percent on the borrowings  under the
           Conseco Credit  Agreement to be repaid from the Preferred  Securities
           Offering  would result in: (1) a decrease (or  increase) in pro forma
           interest  expense of $1.7  million and $.8 million for the year ended
           December  31,  1995,   and  the  six  months  ended  June  30,  1996,
           respectively;  and (2) an  increase  (or  decrease)  in pro forma net
           income  of $1.1  million  and $.5  million  for the  same  respective
           periods.

     (42)  The  pro  forma  adjustment is  tax  affected,  based  on  Conseco's 
           effective tax rate of 35 percent.

     (43)  Earnings per share are adjusted to reflect the change in net income 
           and the payment of dividends (net of related tax benefit) on the 
           Preferred Securities.

     (44)  Notes  payable  are reduced to reflect the  repayment  of  borrowings
           under the Conseco  Credit  Agreement  using the net proceeds from the
           Preferred Securities.

     (45)  Preferred  stock is increased by the total par value of the Preferred
           Securities.  Issuance  and other  transaction  costs  related  to the
           Preferred Securities are charged to paid-in capital.

     Transactions relating to the THI Merger

     The THI  Merger  will  be  accounted  for  under  the  purchase  method  of
accounting.  Under this method,  the total cost to acquire THI will be allocated
to the assets and liabilities acquired based on their fair values as of the date
of the THI  Merger,  with any  excess of the total  purchase  cost over the fair
value of the  assets  acquired  less the fair value of the  liabilities  assumed
recorded as  goodwill.  Conseco  believes  the THI Merger will not qualify to be
accounted for under the pooling of interests  method in accordance  with APB No.
16 because THI was a subsidiary of another  corporation  within two years of the
contemplated  transaction.  In the THI  Merger,  each  outstanding  share of THI
common stock (or its  equivalent) is assumed to be exchanged for a fraction of a
share of Conseco  Common  Stock to be  determined  based on the price of Conseco
Common Stock prior to its closing (it is assumed such average price per share of
Conseco  Common Stock will be $48.00,  resulting in an exchange  ratio of 1.4583
shares  valued at $70.00).  Conseco will issue an assumed 2.5 million  shares of
Conseco Common Stock with a value of approximately $121.7 million to acquire the
THI Common Stock (or equivalents).  In addition,  THI's convertible subordinated
notes (the "THI Convertibles Notes") will be exchanged

                                       92

<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                   (unaudited)

for Conseco  convertible  subordinated notes (the "Conseco  Convertible  Notes")
which will be convertible into shares of Conseco Common Stock based on the price
of Conseco  Common  Stock prior to the THI Merger  (such fully  converted  value
being the same as the THI  Convertible  Notes).  Using the same  assumption that
each share of THI will be convertible into 1.4583 shares of Conseco Common Stock
with a value of $70.00,  in  aggregate,  the Conseco  Convertible  Notes will be
convertible  into 2.2  million  shares of Conseco  Common  Stock with a value of
approximately $106.2 million. Immediately after the THI Merger, Conseco plans to
cause the Conseco  Convertible  Notes to be converted by payment of a premium of
$8.5  million.  Conseco is  expected  to incur  costs  related to the THI Merger
(including contract termination,  relocation, legal, accounting and other costs)
of approximately $10 million.
<TABLE>
<CAPTION>

The cost to acquire THI is allocated as follows (dollars in millions):
<S>                                                                                       <C>    

Book value of assets acquired based on assumed date of the
     THI Merger (June 30, 1996) ........................................................    $168.1
THI Convertible Notes exchanged into Conseco Convertible Notes and converted
     to Conseco Common Stock at the assumed date of the THI Merger......................      50.0
Less book value of THI preferred stock..................................................     (22.8)

Increase (decrease) in THI's net asset value to reflect estimated fair value and
     asset reclassifications at the assumed date of the THI Merger:
        Cost of policies purchased (related to the THI Merger)..........................     117.3
        Cost of policies produced and cost of policies purchased (historical)...........     (40.1)
        Income taxes....................................................................     (24.1)
        Premium incurred to cause the conversion of the Conseco Convertible Notes.......      (8.5)
        Premium incurred to retire THI preferred stock..................................      (2.0)
                                                                                          ---------

             Total estimated fair value adjustments.....................................      42.6
                                                                                          --------

     Total cost to acquire THI..........................................................    $237.9
                                                                                            ======
</TABLE>

     Adjustments to the pro forma  consolidated  statement of operations to give
effect to the THI Merger as of January 1, 1995, are summarized below.

     (46)       Net investment income and net realized gains of THI are adjusted
                to include the effect of  adjustments  to restate the  amortized
                cost basis of fixed maturity  securities to their estimated fair
                value and the effect of the assumed sale of $83.1  million fixed
                maturity  investments,  with the  proceeds  used to repay  $58.3
                million  of  bank  debt  and  redeem   preferred  stock  with  a
                redemption value of $24.8 million.

     (47)       Interest  expense is reduced to reflect  the  repayment  of bank
                debt  of  $58.3  million  and  the  conversion  of  the  Conseco
                Convertible  Notes  (which were  issued in exchange  for the THI
                Convertible  Notes) into Conseco Common Stock.  Interest expense
                is  increased to reflect  borrowings  by Conseco to: (i) pay the
                estimated cost of the THI Merger;  and (ii) pay the $8.5 million
                premium to cause Conseco's Convertible Notes to be converted.

     (48)       Amortization  of the cost of policies  produced  and the cost of
                policies  purchased prior to the THI Merger is replaced with the
                amortization  of the cost of policies  purchased  (amortized  in
                relation to estimated  premiums on the policies  purchased  with
                interest   equal  to  the  liability  rate  which  averages  5.5
                percent).

     (49)       Reflects the tax adjustment for the pro forma adjustments at the
                appropriate rate for the specific item.

     (50)       Common shares outstanding  are  increased to reflect the Conseco
                shares  issued  in  the  THI Merger  and the  conversion of  the
                Conseco Convertible Notes.

     (51)       Effective  October 1, 1995, THI sold its long term care business
                to ATC. An  adjustment is made to remove the loss on the sale of
                the long term care business. However, the revenues, benefits and
                expenses  related  to this  business  prior  to its sale are not
                eliminated,  since the  business is retained  within the Conseco
                consolidated  group after the ATC Merger (and previous pro forma
                adjustments  for the ATC  Merger  did  not  include  adjustments
                related to THI's long term care  business  prior to its purchase
                by ATC). In addition,  expenses  related to THI's  spin-off from
                its parent are  eliminated.  Such costs include  certain  legal,
                accounting, actuarial and advisory fees.

                                       93

<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                   (unaudited)

     Adjustments to the pro forma  consolidated  balance sheet to give effect to
the THI Merger as of June 30, 1996, are summarized below.

     (52)       Actively managed fixed maturity securities with a carrying value
                of $83.1 million are assumed  to be  sold at the date of the THI
                Merger.

     (53)       Short-term  investments  are reduced for:  (i) payments  made to
                complete the THI Merger;  (ii) the repayment of bank debt with a
                balance of $58.3  million;  (iii) the  redemption  of  preferred
                stock with a  redemption  value of $24.8  million;  and (iv) the
                payment  of the  $8.5  million  premium  to  cause  the  Conseco
                Convertible  Notes to be  converted  to  Conseco  Common  Stock.
                Short-term investments are increased by additional borrowings by
                Conseco of $18.5  million to complete the THI Merger and related
                transactions.

     (54)       THI's  historical  cost of policies  purchased is eliminated and
                replaced with the cost of policies  purchased  recognized in the
                THI Merger.  Cost of policies  purchased  reflects the estimated
                fair value of THI's business in force and represents the portion
                of the cost to acquire THI that is allocated to the value of the
                right to receive future cash flows from the acquired policies.

                The 18 percent discount rate used to determine such value is the
                rate of return  required  by Conseco  to invest in the  business
                being  acquired.   In  determining  such  rate  of  return,  the
                following factors are considered:

                -   The magnitude of  the risks  associated  with  each  of the 
                    actuarial assumptions used in determining the expected cash
                    flows.

                -   Cost of capital available to fund the acquisition.

                -   The perceived likelihood of changes in insurance regulations
                    and tax laws.

                -   Complexity of the acquired company.

                -   Prices  paid   (i.e.,  discount  rates used  in  determining
                    valuations) on similar  blocks of  business  sold  recently.

                The value  allocated to the cost of policies  purchased is based
                on a preliminary valuation;  accordingly, this allocation may be
                adjusted upon final determination of such value.  Expected gross
                amortization  of  such  value  using  current   assumptions  and
                accretion  of interest  based on an  interest  rate equal to the
                liability  rate (such rate averages 5.5 percent) for each of the
                years in the  five-year  period  ending  June 30,  2001,  are as
                follows (dollars in millions):
<TABLE>
<CAPTION>

                     Year ending             Beginning          Gross           Accretion           Net             Ending
                      June 30,                balance       amortization       of interest     amortization         balance
                     -----------           ------------     -------------      -----------     -------------       ---------
                      <S>                   <C>               <C>                <C>            <C>                <C>    

                        1997                  $121.9            $20.7              $6.8           $13.9             $108.0
                        1998                   108.0             17.2               6.0            11.2               96.8
                        1999                    96.8             15.7               5.4            10.3               86.5
                        2000                    86.5             14.4               4.8             9.6               76.9
                        2001                    76.9             13.8               4.3             9.5               67.4
</TABLE>

     (55)       THI's cost of policies produced is eliminated since such amounts
                are  reflected  in  the  determination of the cost  of  policies
                purchased.

     (56)       All of the applicable pro  forma  balance sheet  adjustments are
                tax affected at  the appropriate rate.  Deferred  tax assets are
                netted against deferred tax liabilities.

     (57)       Reinsurance receivables and  insurance  liabilities   related to
                business of THI ceded  to  ATC  are eliminated in consolidation.



                                       94

<PAGE>


                            CONSECO AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
                                  (unaudited)

     (58)       Notes  payable are  decreased to reflect:  (i) the  repayment of
                bank  debt of $58.3  million;  and (ii)  the  conversion  of the
                Conseco Convertible Notes (which were issued in exchange for the
                THI  Convertible  Notes) into Conseco Common Stock. In addition,
                notes payable are increased to reflect additional  borrowings by
                Conseco   used  to   complete   the  THI  Merger   and   related
                transactions.

     (59)       The  prior   shareholders'   equity  of  THI  is  eliminated  in
                conjunction  with the THI Merger.  Common  stock and  additional
                paid-in  capital is  increased  by the value of  Conseco  common
                stock  issued  in the  THI  Merger.  The  value  of the  Conseco
                Convertible  Notes  represents  the value of the Conseco  common
                stock which the Conseco  Convertible Notes are convertible into.
                Preferred stock of THI is eliminated to reflect its redemption.


























S:\ACCTING\SECRPT\S-4ATC.896\PROFORM4.WPD

                                       95
<PAGE>



                       COMPARISON OF SHAREHOLDERS' RIGHTS

         The following is a summary of material  differences  between the rights
of  holders of ATC  Common  Stock and the  rights of  holders of Conseco  Common
Stock.

         The rights of the shareholders of ATC, a Pennsylvania corporation,  are
currently   governed   primarily  by  Pennsylvania  law,  the  ATC  Articles  of
Incorporation  (the "ATC Articles") and the ATC Bylaws (the "ATC Bylaws").  Upon
consummation  of the  Merger,  ATC  shareholders  who have not  exercised  their
statutory dissenters rights will become holders of Conseco Common Stock. Because
Conseco is an  Indiana  corporation,  the rights of the former ATC  shareholders
will be governed  primarily  by Indiana law and  Conseco's  Amended and Restated
Articles of Incorporation  ("Conseco Articles of Incorporation") and Amended and
Restated Code of By-laws ("Conseco By-Laws"). The summary set forth is a list of
material differences in shareholders' rights under Pennsylvania and Indiana law,
the ATC Articles,  the ATC Bylaws, the Conseco Articles of Incorporation and the
Conseco By-Laws. This discussion,  however, is not and does not purport to be an
exhaustive  list or to identify all  differences  that may, under any given fact
situation,  be  material  to ATC  shareholders.  Moreover,  this  discussion  is
qualified in its entirety by reference to the ATC Articles,  the ATC Bylaws, the
PBCL, the Conseco Articles of Incorporation, the Conseco By-Laws and the IBCL.

Bylaws

         Under the IBCL,  only a  corporation's  board of directors may amend or
repeal the corporation's  bylaws,  unless the articles of incorporation  provide
otherwise.  The Conseco  By-Laws  provide that they may be amended by a majority
vote of the Board of Directors.

         Under the  PBCL,  the power to  adopt,  amend or repeal  bylaws  may be
vested by the bylaws in the  directors,  with  statutory  exceptions for certain
actions  and  subject  to the  power of  shareholders  to change  such  actions.
Pennsylvania law provides that,  unless the articles of incorporation  otherwise
provide,  shareholders  may  change  the  bylaws  without  the  consent  of  the
directors. The ATC Bylaws provide that the ATC Bylaws may be amended or repealed
by a  majority  vote of the  Board  of  Directors  subject  to the  right of its
shareholders  to amend or repeal such action by majority  vote at any regular or
special  meeting  of  the  shareholders,  duly  convened  after  notice  to  the
shareholders  of such  purpose  at which a quorum is  present,  except  that any
repeal or  modification  to Article XIII (dealing with  limitation of directors'
lability) shall be prospective only and any repeal or modification to Article X,
Section 8 (dealing  with  indemnification  of directors  and  officers)  may not
reduce,  terminate or otherwise adversely affect the right of a person who is or
was a director or officer to obtain  indemnification  or advancement of expenses
with respect to a proceeding relating to actions or omissions occurring prior to
the effective date of such repeal or modification.

Distributions to Shareholders

         Under  the  IBCL,  a  corporation   may  make   distributions   to  its
shareholders  as long as the  corporation's  net assets are  greater  than zero,
debts may be paid as they come due,  and the payment of these  distributions  is
consistent  with  the  corporation's  articles  of  incorporation.  The  Conseco
Articles  of  Incorporation  provide  that the  directors  may from time to time
distribute to shareholders  out of capital surplus a portion of Conseco's assets
as provided in the IBCL.

         Under the PBCL, a corporation has the power, subject to restrictions in
its bylaws, to make distributions to its shareholders unless after giving effect
thereto  (1) the  corporation  would not be able to pay its debts as they become
due in the usual course of business, or (2) the corporation's assets

                                       96

<PAGE>



would be less than the sum of its total  liabilities  plus the amount that would
be needed upon the  dissolution of the  corporation to satisfy the  preferential
rights,  if any, of shareholders  having superior  preferential  rights to those
shareholders  receiving  the  distribution.  The ATC Bylaws do not  contain  any
limitations on such powers.

Class of Directors

         Under the IBCL, a corporation's  articles of incorporation  may provide
that  directors  be  elected  in two or three  classes  whose  terms  expire  at
different  times  provided  that at least one  director  must be elected at each
annual  meeting.   The  Conseco  Articles  of  Incorporation   provide  for  the
classification of directors into three classes, each class serving for staggered
three-year terms.

         Under  the  PBCL,  the  articles  of  incorporation  may  provide  that
directors  be elected in two or more  classes  whose terms  expire at  different
times  provided  that no single term shall  exceed four years.  The ATC Articles
provide for the  classification  of  directors  into three  classes,  each class
serving for staggered three-year terms.

Removal of Directors

         Under the IBCL,  directors  may be removed in any manner  provided in a
corporation's  articles of incorporation  and, in addition,  the shareholders or
directors  may remove a director  with or without  cause  unless the articles of
incorporation provide otherwise.  The Conseco Articles of Incorporation refer to
the Conseco By-laws for provisions relating to removal of directors. The Conseco
By-Laws provide that a director may be removed,  either for or without cause, at
any  special  meeting  of the  shareholders  called  for  that  purpose,  by the
affirmative vote of a majority in number of shares present in person or by proxy
and entitled to vote for the election of such director.

         Under the PBCL,  unless a corporation's  articles of  incorporation  or
bylaws  provide  otherwise,  directors may be removed by the  shareholders  of a
corporation  for or without cause,  and by the board of directors for any proper
cause specified in the bylaws. The ATC Articles provide for removal of directors
only for cause by the affirmative  vote of holders of at least 80 percent of the
outstanding shares entitled to vote at an election of directors, voting together
as a single class.

Meetings of Shareholders

         Under the IBCL, a corporation  with more than fifty  shareholders  must
hold a special meeting of  shareholders  called by its board of directors or the
person  or  persons  specifically  authorized  to  do  so  by  the  articles  of
incorporation  or bylaws.  The Conseco By-Laws provide that a special meeting of
the shareholders may be called by the President, by the Board of Directors or by
shareholders  holding not less than  one-fourth of all shares of Conseco  Common
Stock outstanding and entitled to vote.

         Under the PBCL,  special  meetings of shareholders may be called by the
board of directors,  by shareholders entitled to cast at least 20 percent of the
votes which all  shareholders  are  entitled to cast at the  particular  meeting
unless otherwise provided in the articles of incorporation, and by such officers
or other  persons as may be  provided in the bylaws.  The ATC  Articles  and ATC
Bylaws permit the President, the Chairman of the Board and shareholders entitled
to cast 50 percent of the votes which all  shareholders  are entitled to cast to
call a special meeting.



                                       97

<PAGE>



Action By Shareholders Without Meeting

         Under  the  IBCL,  action  required  or  permitted  to  be  taken  at a
shareholders'  meeting may be taken  without a meeting if the action is taken by
all the shareholders  entitled to vote on the action and the action is evidenced
by a written  consent  describing  the  action  and  signed by all  shareholders
entitled  to vote on the  action.  The Conseco  By-Laws  specifically  authorize
shareholder  action by written consent of all the shareholders  entitled to vote
on such action.

         Under the PBCL,  the bylaws may  provide  that any action  which may be
taken at a meeting of the  shareholders  may be taken without a meeting if there
is written  consent of  shareholders  who would have been  entitled  to cast the
minimum  number of votes that would be necessary  to  authorize  the action at a
meeting at which all the  shareholders  were present and voting.  The ATC Bylaws
permit all  actions to be taken by  unanimous  consent in writing  signed by all
shareholders who would be entitled to vote at a meeting for such purpose.

Dissenters' Rights

         Under both the IBCL and the PBCL,  shareholders may perfect dissenters'
rights  with   regard  to   corporate   actions   involving   certain   mergers,
consolidations or the sale, lease or exchange of substantially all the assets of
another corporation (under limited circumstances).  In addition,  under both the
IBCL and the PBCL,  dissenters' rights are generally denied when a corporation's
shares are listed on a national securities exchange, or in the case of the PBCL,
held of record by more than 2,000 persons.

Certain Statutory and Charter Provisions

         Under both the IBCL and the PBCL,  the  articles of  incorporation  may
provide for a higher  shareholder  vote requirement than that required by law in
order to approve certain  proposed  actions or transactions of the  corporation.
The  Conseco  Articles  of  Incorporation  require the vote of 80 percent of the
votes which shareholders are entitled to cast, to alter, amend or repeal Article
IX, Section 5 (minimum price provisions for certain business combinations).  The
ATC Articles require the vote of 80 percent of the votes which  shareholders are
entitled  to cast to  alter,  amend or  repeal  Article  10 of the ATC  Articles
(removal of directors) or Article 12 of the ATC Articles (business  combinations
with related persons).

Shareholder Rights Agreement

         On April 25,  1990,  the ATC Board of  Directors  declared  a  dividend
distribution of one right (a "Right") for each  outstanding  share of ATC Common
Stock to  shareholders  of  record  at the  close of  business  on May 15,  1990
pursuant to the Rights  Agreement.  Each Right entitles the registered holder to
purchase from ATC one  one-hundredth of a share of Series A Preferred Stock at a
purchase price of $50.00, subject to further adjustment. The Rights have certain
anti-takeover effects. The Rights will cause substantial dilution to a person or
group  that  attempts  to  acquire  ATC  without  conditioning  the  offer  on a
substantial number of Rights being acquired.  The Rights will not interfere with
any merger or other business  combination approved by the ATC Board of Directors
since the ATC Board of Directors may, at its option,  at any time until ten days
following the Stock Acquisition Date (as defined in the Rights Agreement) redeem
all but not less than all the then  outstanding  Rights at the Redemption  Price
(as defined in the Rights  Agreement).  Notwithstanding  the foregoing,  the ATC
Board of Directors may not redeem the  outstanding  Rights if it has  previously
declared any

                                       98

<PAGE>



person to be an Adverse  Person (as  defined in the Rights  Agreement).  In such
event, the Rights could interfere with any merger or other business  combination
approved  by the  Board of  Directors.  On  August  25,  1996,  the ATC Board of
Directors  amended  the Rights  Agreement  in order to  clarify  that the Merger
Agreement would not trigger the Rights Agreement.

         Conseco is not a party to any similar arrangement, and no Rights attach
to any Conseco Common Stock.

Interested Shareholder Transactions

         The Conseco  Articles of  Incorporation  provide  that  Conseco may not
enter into a Special  Business  Combination  Transaction  (hereinafter  defined)
unless  (1) the  consideration  to be  received  per share by holders of Conseco
Common  Stock in such  transaction  is at least  equal to the  highest per share
price paid in order to acquire any shares of Conseco  Common Stock  beneficially
owned by the Related Person  (hereinafter  defined) or (2) the transaction shall
have been  approved  by  two-thirds  of the  Continuing  Directors  (hereinafter
defined).

         The term "Special Business Combination Transaction" shall mean:

         (1) any merger or  consolidation  of Conseco or any subsidiary with (A)
         any Related Person or (B) any other  corporation or entity  (whether or
         not  itself a  Related  Person)  which  is,  or after  each  merger  or
         consolidation would be, an affiliate of a Related Person; or

         (2) any sale,  lease,  exchange,  mortgage,  pledge,  transfer or other
         disposition (in one transaction or in a series of  transactions)  to or
         with any Related  Person or any affiliate of any Related  Person of all
         or a  substantial  part of the  assets of Conseco  (including,  without
         limitation, any securities of a subsidiary) or any subsidiary; or

         (3) the  adoption  of any  plan or  proposal  for  the  liquidation  or
         dissolution of Conseco  proposed by or on behalf of a Related Person or
         any affiliate of a Related Person; or

         (4) the  issuance  or  transfer  by Conseco or any  subsidiary  (in one
         transaction or in a series of related  transactions)  of any securities
         of Conseco or any subsidiary to a Related Person, or any affiliate of a
         Related Person, in exchange for cash,  securities or other property (or
         a combination thereof); or

         (5) any  reclassification  of securities  (including  any reverse stock
         split), or  recapitalization or reorganization of Conseco or any merger
         or consolidation of Conseco with any of its  subsidiaries,  or any self
         tender  offer  for  or  repurchase  of  securities  of  Conseco  or any
         subsidiary  by  Conseco  or any  subsidiary,  or any other  transaction
         (whether or not with or into or otherwise  involving a Related  Person)
         which in any such  case has the  effect,  directly  or  indirectly,  of
         increasing the  proportionate  shares of the outstanding  shares of any
         class or  series  of  stock or  securities  convertible  into  stock of
         Conseco or any subsidiary which is directly or indirectly  beneficially
         owned by any Related Person or any affiliate of any Related Person.

         The term "Related  Person" shall mean any person (other than Conseco or
subsidiary  or any employee  benefit plan of Conseco or any  subsidiary)  who or
which, as of the date on which such determination is made:


                                       99

<PAGE>



         (1) is the beneficial  owner,  directly or indirectly,  of more than 10
         percent of the combined voting power of the then outstanding  shares of
         voting stock; or

         (2) is an  affiliate  of Conseco  and at any time  within the  two-year
         period immediately prior thereto was the beneficial owner,  directly or
         indirectly,  of 10 percent or more of the combined  voting power of the
         then outstanding shares of voting stock; or

         (3)  which  is an  assignee  of  or  has  otherwise  succeeded  to  the
         beneficial  ownership  of any  shares of voting  stock that were at any
         time within the two-year period immediately prior thereto  beneficially
         owned by a Related Person,  if such assignment or succession shall have
         occurred in the course of a transaction or series of  transactions  not
         utilizing the facilities of a national securities  exchange,  occurring
         in  the  national   over-the-counter   market  or  involving  a  public
         distribution.

         The  term   "Continuing   Director"  under  the  Conseco   Articles  of
Incorporation shall mean any director who:

         (1)  was a member of Conseco's Board of Directors on April 23, 1986; or

         (2)  was  designated  (before such person's  initial  election  as  a 
         Director) by a Continuing Director; or

         (3) with respect to a Special Business Combination  Transaction,  was a
         member of the Board of Directors immediately prior to the date on which
         any Related Person involved, either directly or through an affiliate or
         associate,  in such  Special  Business  Combination  Transaction  first
         became a Related Person.

         The ATC Articles require the affirmative vote of holders of at least 80
percent of the votes that all  shareholders  would be entitled to vote generally
for the election of directors, voting together as a single class, to approve the
authorization  of any Business  Combination  (hereinafter  defined)  involving a
Related  Person  (hereinafter  defined),  unless  (1) the  Continuing  Directors
(hereinafter  defined) of ATC by a two-thirds  vote have expressly  approved the
Business  Combination  either in advance of or subsequent to the  acquisition of
outstanding  shares of ATC Common Stock that caused the Related Person to become
the  Related  Person;  or (2)(A) the  aggregate  amount of the cash and the fair
market value,  as determined by two-thirds of the Continuing  Directors,  of the
property,  securities  or other  consideration  to be received  per share of ATC
Common Stock, is not less than the highest price determined to have been paid by
the Related  Person for any share or shares of ATC Common Stock in acquiring its
holdings of ATC Common Stock, and (B) a proxy or information statement complying
with the  requirements  of the  Exchange  Act,  and the  rules  and  regulations
thereunder  shall have been mailed to all  shareholders  of ATC at least 30 days
prior to the  consummation  of such  Business  Combination  (whether or not such
proxy or information statement is required to be mailed pursuant to such Act).

         The  term  "Business   Combination"   shall  mean  (1)  any  merger  or
consolidation  of ATC or a subsidiary of ATC into or with a Related  Person,  in
each case  irrespective of which corporation or company is the surviving entity;
(2) any sale, lease, exchange,  mortgage,  pledge, transfer or other disposition
to or with a Related  Person  (in a single  transaction  or a series of  related
transactions)  of more than 20 percent of the total  consolidated  assets of ATC
and its  subsidiaries  taken as a whole, as of the end of its most recent fiscal
year ending  prior to the time the  determination  is being made;  (3) any sale,
lease, exchange,  mortgage, pledge, transfer or other disposition to or with ATC
or to or

                                       100

<PAGE>



with a  subsidiary  of ATC (in a  single  transaction  or a  series  of  related
transactions) of more than 20 percent of the assets of a Related Person; (4) the
issuance of any  securities  of ATC or a subsidiary  of ATC to a Related  Person
(other than an issuance of  securities  which is effected on a pro rata basis to
all shareholders);  (5) any  recapitalization  or reclassification of securities
(including a reverse  stock split) of ATC which would have the effect,  directly
or indirectly, of increasing the proportionate share of the outstanding stock of
ATC owned by a Related Person;  (6) the adoption of any plan or proposal for the
liquidation or dissolution of ATC proposed by or on behalf of a Related  Person;
and (7) the  acquisition by ATC or by a subsidiary of ATC of any securities of a
Related Person.

         The term  "Related  Person"  shall  mean any  individual,  corporation,
partnership  or other  person or entity  (other than any  subsidiary  of ATC and
other  than any  profit-sharing,  employee  stock  ownership  or other  employee
benefit  plan of ATC)  which,  as of the record  date for the  determination  of
shareholders entitled to notice of and to vote on any Business  Combination,  or
immediately  prior to the  consummation of such  transaction,  together with its
"Affiliates"  and  "Associates" (as each is defined in Rule 12b-2 of the General
Rules and  Regulations  under the  Exchange  Act) are  "Beneficial  Owners"  (as
defined in Rule 13d-3 of the  Exchange  Act) in the  aggregate  of 10 percent or
more of the outstanding shares of stock of ATC.

         The term  "Continuing  Director"  under the ATC  Articles  shall mean a
director  who was a member of the Board of  Directors  of ATC at the date of the
adoption of Article 12 of the ATC Articles by the shareholders of ATC,  together
with  each  director  who  either  (1) was a member  of the  Board of  Directors
immediately  prior to the time that the  Related  Person  involved in a Business
Combination  became the  Beneficial  Owner of 10 percent of the stock of ATC, or
(2) was  designated  (before  his or her  initial  election  as  director)  as a
Continuing Director by a majority of the then Continuing Directors.

Fiduciary Duty and Limitations of Liability

         Under the IBCL, in  discharging  his duties to the  corporation  and in
determining what he believes to be in the best interests of the  corporation,  a
director or officer may, in addition to considering the effects of any action on
shareholders,  consider  the  effects  of the  action on  employees,  suppliers,
customers,  the  communities  in which the  corporation  operates  and any other
factors that the director or officer considers pertinent.

         Under the PBCL, a director may, in considering  the best interests of a
corporation, consider (1) the effects of any action on shareholders,  employees,
suppliers,  customers and creditors of the corporation,  and upon communities in
which  offices or other  facilities  of the  corporation  are  located;  (2) the
short-term and long-term interests of the corporation, including the possibility
that the best  interests  of the  corporation  may be  served  by the  continued
independence of the  corporation;  (3) the resources,  intent and conduct of any
person seeking to take control of the  corporation;  and (4) all other pertinent
factors.

         The IBCL provides that a director is not liable for any action taken as
a  director,  or any  failure to take any action,  unless (1) the  director  has
breached or failed to perform the duties of the director's  office;  and (2) the
breach or failure to perform constitutes willful misconduct or recklessness.

         As  permitted  under  the  PBCL,  the ATC  Bylaws  limit  the  personal
liability of  directors of ATC for monetary  damages for any action taken unless
the  director has breached or failed to perform the duties of his office and the
breach or failure constitutes self-dealing, willful misconduct or

                                       101

<PAGE>



recklessness.  The above provision does not eliminate the personal  liability of
directors for  violations  of a criminal  statute or the liability of a director
for the payment of taxes pursuant to federal, state or local law.

Derivative Actions

         Under the IBCL, a person may not commence a proceeding  in the right of
a corporation  unless the person was a shareholder of the  corporation  when the
transaction  complained of occurred or unless the person became a shareholder at
that time.

         Under the PBCL, a shareholder may maintain a derivative action, even if
the shareholder was not a shareholder at the time of the alleged wrongdoing,  if
there is a strong  prima  facie case in favor of the claim  asserted  and if the
court  determines in its discretion  that serious  injustice will result without
such action.

Indemnification

         The IBCL grants  authorization  to Indiana  corporations  to  indemnify
officers and  directors  for their conduct if such conduct was in good faith and
the  officer  or  director  reasonably  believed  that  his  conduct  was in the
corporation's  best  interests  and permits the  purchase of  insurance  in this
regard. The indemnification  provided for in the IBCL does not exclude any other
rights to  indemnification  that a person may have  under:  (1) a  corporation's
articles of incorporation or bylaws;  (2) a resolution of the board of directors
or of the shareholders; or (3) any other authorization,  whenever adopted, after
notice, by a majority vote of all the voting shares then issued and outstanding.

         The Conseco By-laws provides for the indemnification of any person made
a party to any  action,  suit or  proceeding  by reason of the fact that he is a
director,  officer or employee of Conseco, unless it is adjudged in such action,
suit or  proceeding  that such person is liable for  negligence or misconduct in
the  performance  of his  duties.  Such  indemnification  shall be  against  the
reasonable  expenses,  including  attorneys'  fees,  incurred  by such person in
connection  with  the  defense  of  such  action,  suit or  proceeding.  In some
circumstances, Conseco may reimburse any such person for the reasonable costs of
settlement  of any such action,  suit or proceeding if a majority of the members
of the Board of Directors not involved in the  controversy  shall determine that
it was in the  interests of Conseco that such  settlement  be made and that such
person was not guilty of negligence or misconduct.

         Under the PBCL, a business  corporation  has the power to indemnify its
directors, officers, shareholders,  legal representatives,  employees and agents
against expenses (including attorneys' fees), judgments,  fines and amounts paid
in settlement actually and reasonably incurred by such individuals in connection
with a third-party  action or proceeding if such individual  acted in good faith
and in a manner  reasonably  believed  to be in,  or not  opposed  to,  the best
interests of the corporation and, with respect to any criminal  proceeding,  had
no reason to believe his conduct was unlawful.  A business  corporation  has the
power to indemnify its directors, officers, shareholders, legal representatives,
employees and agents against expenses  (including  attorneys' fees) actually and
reasonably incurred in connection with a threatened, pending or completed action
by or in the right of the corporation if such individual acted in good faith and
in a manner reasonably  believed to be in, or not opposed to, the best interests
of the corporation.  Indemnification  shall not be made in respect of any claim,
issue or matter as to which the  person  has been  adjudged  to be liable to the
corporation  and unless and only to the extent  that a Court of Common  Pleas or
other court in which the action was brought deems  proper.  The ATC Bylaws grant
such indemnification rights to the directors, officers and legal

                                       102

<PAGE>



representatives  of ATC and  provide  that ATC may,  by  action  of its Board of
Directors, provide indemnification to employees, agents or fiduciaries of ATC.

                              MANAGEMENT OF CONSECO
                         UPON CONSUMMATION OF THE MERGER

         The directors and executive officers of Conseco are Stephen C. Hilbert,
Ngaire E. Cuneo,  Rollin M. Dick, Donald F. Gongaware,  Lawrence W. Inlow, David
R. Decatur,  Louis P. Ferrero,  M. Phil Hathaway,  James D. Massey and Dennis E.
Murray, Sr. and such individuals will continue to be the directors and executive
officers of Conseco  upon  consummation  of the  Merger.  For  information  with
respect to the directors and executive  officers of Conseco,  see Items 10-13 of
Conseco's  Annual  Report  (which  incorporates   portions  of  Conseco's  proxy
statement dated April 24, 1996), which is incorporated herein by reference.


                                  LEGAL MATTERS

         The  validity of the Conseco  Common  Stock to be issued in  connection
with the Merger will be passed upon for Conseco by Lawrence W. Inlow,  Executive
Vice  President,  General  Counsel  and  Secretary  of Conseco.  Mr.  Inlow is a
full-time  employee  and officer of Conseco and owns  796,359  shares of Conseco
Common Stock and holds options to purchase  1,406,900  shares of Conseco  Common
Stock.

         Certain tax matters in connection with the  transaction  will be passed
upon by Fox, Rothschild, O'Brien & Frankel, Philadelphia, Pennsylvania. Ramon R.
Obod, a director of ATC, is a partner of Fox, Rothschild, O'Brien & Frankel. Mr.
Obod owns 14,605 shares of ATC Common Stock and holds options to purchase 38,750
shares of ATC Common Stock.


                                     EXPERTS

         The consolidated  financial  statements of Conseco at December 31, 1995
and 1994, and for each of the three years in the period ended December 31, 1995,
incorporated  by reference in this Joint Proxy  Statement/Prospectus,  have been
audited by Coopers & Lybrand L.L.P., independent auditors, as set forth in their
report  thereon  incorporated  by  reference  herein,  and are  incorporated  by
reference in reliance  upon such report given upon the authority of such firm as
experts in accounting and auditing.

         The consolidated  financial  statements of ATC at December 31, 1995 and
1994,  and for each of the three years in the period  ended  December  31, 1995,
incorporated  by reference in this Joint Proxy  Statement/Prospectus,  have been
audited by Arthur Andersen LLP, independent public accountants,  as set forth in
their report with respect thereto, and are incorporated by reference in reliance
upon the authority of such firm as experts in accounting and auditing.

         The consolidated  financial  statements of LPG at December 31, 1995 and
1994,  and for each of the three years in the period  ended  December  31, 1995,
incorporated  by reference in this Joint Proxy  Statement/Prospectus,  have been
audited by Coopers & Lybrand L.L.P., independent auditors, as set forth in their
report  thereon  incorporated  by  reference  herein,  and are  incorporated  by
reference  in reliance  upon such report,  given upon  authority of such firm as
experts in accounting and auditing.


                                       103

<PAGE>



         The consolidated  financial  statements of CAF at December 31, 1995 and
1994,  and for each of the three years in the period  ended  December  31, 1995,
incorporated  by reference in this Joint Proxy  Statement/Prospectus,  have been
audited by KPMG Peat Marwick LLP,  independent  auditors,  as set forth in their
report  thereon  incorporated  by  reference  herein,  and are  incorporated  by
reference  in reliance  upon such report,  given upon  authority of such firm as
experts in accounting and auditing.

         The consolidated  financial  statements of THI at December 31, 1995 and
1994,  and for each of the three years in the period  ended  December  31, 1995,
incorporated  by reference in this Joint Proxy  Statement/Prospectus,  have been
audited by KPMG Peat Marwick LLP,  independent  auditors,  as set forth in their
report  thereon  incorporated  by  reference  herein,  and are  incorporated  by
reference  in reliance  upon such report,  given upon  authority of such firm as
experts in accounting and auditing.

                             INDEPENDENT ACCOUNTANTS

         Representatives  of  Coopers & Lybrand  L.L.P.  will be  present at the
Conseco  Special  Meeting  and  will be  available  to  respond  to  appropriate
questions  and  have  the  opportunity  to  make a  statement  if  they  desire.
Representatives  of  Arthur  Andersen  LLP will be  present  at the ATC  Special
Meeting and will be available to respond to  appropriate  questions and have the
opportunity to make a statement if they desire.

                                  OTHER MATTERS

         As of the date of this Joint Proxy Statement/Prospectus,  the Boards of
Directors  of  Conseco  and ATC do not  intend  to  present,  and  have not been
informed that any other person intends to present,  any matter for action at the
Conseco  Special Meeting or the ATC Special  Meeting,  as the case may be, other
than as discussed herein.

         If  the  Merger  is  consummated,   shareholders  of  ATC  will  become
shareholders  of Conseco as of the  Effective  Time.  Conseco  shareholders  may
submit to Conseco proposals for formal  consideration at the 1997 annual meeting
of Conseco's  shareholders  and inclusion in Conseco's  proxy statement for such
meeting.  Any such proposals must have been received in writing by the Secretary
of Conseco,  11825 North Pennsylvania Street, Carmel, Indiana 46032, by December
24, 1996 in order to be considered  for inclusion in Conseco's  proxy  statement
and proxy for the 1997 annual meeting.



                                       104

<PAGE>




                                    PART II.

                   INFORMATION NOT REQUIRED IN THE PROSPECTUS


Item 20.  Indemnification of Directors and Officers.

         The   Indiana   Corporation   Law  grants   authorization   to  Indiana
corporations  to indemnify  officers  and  directors  for their  conduct if such
conduct was in good faith and was in the corporation's best interests or, in the
case of  directors,  was not  opposed to such best  interests,  and  permits the
purchase of  insurance  in this  regard.  In  addition,  the  shareholders  of a
corporation  may approve the  inclusion of other or  additional  indemnification
provisions in the articles of incorporation and by-laws.

         The By-laws of Conseco provides for the  indemnification  of any person
made a party to any action,  suit or proceeding by reason of the fact that he is
a  director,  officer or  employee  of  Conseco,  unless it is  adjudged in such
action,  suit or  proceeding  that  such  person  is liable  for  negligence  or
misconduct  in the  performance  of his duties.  Such  indemnification  shall be
against the reasonable  expenses,  including  attorneys' fees,  incurred by such
person in connection  with the defense of such action,  suit or  proceeding.  In
some  circumstances,  Conseco may reimburse  any such person for the  reasonable
costs of settlement of any such action,  suit or proceeding if a majority of the
members  of the  Board  of  Directors  not  involved  in the  controversy  shall
determine  that it was in the interests of Conseco that such  settlement be made
and that such person was not guilty of negligence or misconduct.

         The above discussion of Conseco's  By-laws and the Indiana  Corporation
Law is not  intended to be  exhaustive  and is qualified in its entirety by such
By-laws and the Indiana Corporation Law.

         Insofar as indemnification for liabilities arising under the Securities
Act may be  permitted to  directors,  officers  and  controlling  persons of the
Registrant pursuant to the foregoing  provisions,  or otherwise,  the Registrant
has been advised that in the opinion of the Securities and Exchange  Commission,
such indemnification is against public policy as expressed in the Securities Act
and is therefore  unenforceable.  In the event that a claim for  indemnification
against such  liabilities  (other than the payment by the Registrant of expenses
incurred or paid by a director,  officer or  controlling  person  thereof in the
successful defense of any action, suit or proceeding) is asserted by a director,
officer  or  controlling   person  in  connection  with  the  securities   being
registered, the Registrant will, unless in the opinion of its counsel the matter
has been  settled by  controlling  precedent,  submit to a court of  appropriate
jurisdiction  the  question  of whether  such  indemnification  by it is against
public  policy as  expressed in the  Securities  Act and will be governed by the
final adjudication of such issue.


                                      II-1

<PAGE>



Item 21.  Exhibits and Financial Statement Schedules.
<TABLE>
<CAPTION>

         (a)      Exhibits
       <S>       <C>      <C>   

         2        -        Agreement and Plan of Merger, dated as of August 25, 1996 by and between
                           Conseco, Inc., and American Travellers Corporation (included as Annex A to
                           the Joint Proxy Statement/Prospectus (schedules omitted -- the Registrant agrees
                           to furnish a copy of any schedule to the Commission upon request)).*
         4        -        Supplemental Indenture dated _______, 1996 by and between Conseco and _____.**
         5        -        Opinion of Lawrence W. Inlow, General Counsel to Conseco, Inc., as to the
                           validity of the issuance of the securities registered hereby.*
         8        -        Form of Opinion of Fox, Rothschild, O'Brien & Frankel as to certain tax
                           matters (included as Exhibit B to Annex A of the Joint Proxy
                           Statement/Prospectus).*
         23(a)    -        Consent of Lawrence W. Inlow, General Counsel to Conseco, Inc. (included in
                           the opinion filed as Exhibit 5 to the Registration Statement).*
         23(b)    -        Consent of Coopers & Lybrand L.L.P., with respect to the financial statements
                           of the Registrant.*
         23(c)    -        Consent to Arthur Andersen LLP with respect to the consolidated financial
                           statements of American Travellers Corporation and subsidiaries.*
         23(d)    -        Consent of KPMG Peat Marwick LLP with respect to the financial statements
                           of Capitol American Financial Corporation.*
         23(e)    -        Consent of Coopers & Lybrand L.L.P. with respect to the financial statements
                           of Life Partners Group, Inc.*
         23(f)    -        Consent of KPMG Peat Marwick LLP with respect to the financial statements
                           of Transport Holdings Inc.*
         23(g)    -        Consent of Donaldson, Lufkin & Jenrette Securities Corporation.*
         23(h)    -        Consent of Fox, Rothschild, O'Brien & Frankel.*
         24(a)    -        Powers of Attorney of directors and officers of Conseco. (See page II-5 of this
                           Registration Statement).
         99(a)    -        Opinion of Donaldson, Lufkin & Jenrette Securities Corporation (included as
                           Annex B to the Joint Proxy Statement/Prospectus).*
         99(b)    -        Form of proxy card for Conseco Stock.*
         99(c)    -        Form of proxy card for ATC Common Stock.*


<FN>

*        Filed herewith.
**       To be filed by amendment.

         (b)      Financial Statement Schedules - Inapplicable.
</FN>


</TABLE>

                                      II-2

<PAGE>



Item 22.  Undertakings.

         (a) The undersigned  registrant hereby undertakes that, for purposes of
determining  any liability  under the Securities Act of 1933, each filing of the
registrant's  annual report pursuant to Section 13(a) or 15(d) of the Securities
Exchange  Act of 1934 that is  incorporated  by  reference  in the  registration
statement  shall be deemed to be a new  registration  statement  relating to the
securities  offered  therein,  and the offering of such  securities at that time
shall be deemed to be the initial bona fide offering thereof.

         (b)      The undersigned registrant hereby undertakes as follows:

                   (1)  that prior to any public  reoffering  of the  securities
                        registered hereunder through use of a  prospectus  which
                        is a part  of  this    registration   statement,  by any
                        person  or  party  who is  deemed  to be an  underwriter
                        within  the   meaning  of  Rule  145(c),   the    issuer
                        undertakes   that  such  reoffering    prospectus   will
                        contain  the  information called  for by the  applicable
                        registration form with respect to reofferings by persons
                        who  may  be  deemed underwriters,  in addition  to  the
                        information  called   for  by  the other  items  of  the
                        applicable form.



                  (2)   That  every  prospectus: (i)  that is filed pursuant  to
                        paragraph   (1)   immediately    preceding, or (ii) that
                        purports to meet the requirements  of  Section  10(a)(3)
                        of  the Securities   Act   and  is  used  in  connection
                        with an  offering of  securities  subject to  Rule  415,
                        will  be    filed    as   a part of an amendment to  the
                        registration  statement and will not be used  until such
                        amendment  is effective,   and  that, for   purposes  of
                        determining    any   liability   under   the  Securities
                        Act   of   1933,   each   such post-effective amendment,
                        shall be deemed to  be a   new   registration  statement
                        relating to the  securities  offered  therein,  and  the
                        offering  of such  securities   at  that  time  shall be
                        deemed to be the initial  bona fide offering thereof.

         (c) The undersigned registrant hereby undertakes to respond to requests
for information  that is incorporated by reference into the prospectus  pursuant
to Item 4, 10(b),  11 or 13 of this form,  within one business day of receipt of
such  request,  and to send the  incorporated  documents  by first class mail or
other equally  prompt means.  This includes  information  contained in documents
filed subsequent to the effective date of the registration statement through the
date of responding to the request.

         (d) The undersigned  registrant hereby undertakes to supply by means of
a  post-effective  amendment all information  concerning a transaction,  and the
company  being  acquired  involved  therein,  that  was not the  subject  of and
included in the registration statement when it became effective.


                                      II-3

<PAGE>



         (e)      The undersigned registrant hereby undertakes:

                  (3)      To file, during any period in which offers or sales 
                           are being made, a post-effective amendment to this 
                           Registration Statement;

                                                                                
                           (i)     To  include  any   prospectus  required  by
                                   Section  10(a)(3) of the  Securities Act of
                                   1933;

                           (ii)     To  reflect in the  prospectus  any facts or
                                    events  arising after the effective  date of
                                    the  Registration  Statement  (or  the  most
                                    recent  post-effective   amendment  thereof)
                                    which,  individually  or in  the  aggregate,
                                    represent  a   fundamental   change  in  the
                                    information  set  forth in the  Registration
                                    Statement;

                           (iii)    To include  any  material  information  with
                                    respect  to the  plan  of  distribution  not
                                    previously  disclosed  in  the  Registration
                                    Statement  or any  material  change  to such
                                    information in the Registration Statement.

                  (4)      That,  for the purpose of  determining  any liability
                           under the  Securities  Act, each such  post-effective
                           amendment  shall be deemed  to be a new  registration
                           statement relating to the securities offered therein,
                           and the  offering  of such  securities  at that  time
                           shall be deemed to be the initial bona fide  offering
                           thereof.

                  (5)      To   remove   from   registration   by   means  of  a
                           post-effective  amendment any of the securities being
                           registered  which remain unsold at the termination of
                           the offering.

         (f)      See Part II-Item 20.


                                      II-4

<PAGE>



                                         SIGNATURES AND POWER OF ATTORNEY

         Pursuant  to the  requirements  of the  Securities  Act  of  1933,  the
Registrant  has duly  caused  this  Registration  Statement  to be signed on its
behalf by the undersigned,  thereunto duly authorized, in the City of Carmel and
the State of Indiana, on the 30th day of September, 1996.

            CONSECO, INC.


   By:      /s/ Stephen C. Hilbert
            -----------------------------------------------------------
            Stephen C. Hilbert,
            Chairman of the Board, President and Chief Executive Officer

         Each person whose  signature  to this  Registration  Statement  appears
below hereby appoints  Lawrence W. Inlow, Karl W. Kindig and Kathleen S. Kiefer,
and each of them,  either of whom may act without  the joinder of the other,  as
his or her attorney-in-fact to sign on his or her behalf individually and in the
capacity stated below and to file all amendments and  post-effective  amendments
to this  Registration  Statement,  which amendments may make such changes in and
additions  to this  Registration  Statement  as such  attorney-in-fact  may deem
necessary or appropriate.

         Pursuant  to the  requirements  of the  Securities  Act of  1933,  this
Registration  Statement  has  been  signed  by  the  following  persons  in  the
capacities and on the dates indicated:
<TABLE>
<CAPTION>


         Signature                  Title                                                        Date
         ---------                 -------                                                      -------

<S>                           <C>                                                              <C>   

/s/ Stephen C. Hilbert         Director, Chairman of the Board, Chief                           September 30,1996
- ----------------------         Executive Officer and President (Principal 
Stephen C. Hilbert             Executive Officer)
                               

/s/ Rollin M. Dick                                                                              September 30, 1996
- ---------------------          Director, Executive Vice President and Chief 
Rollin M. Dick                 Financial Officer (Principal Financial and
                               Accounting Officer)


/s/ Ngaire E. Cuneo            Director                                                         September 30, 1996
- --------------------
Ngaire E. Cuneo

/s/ David R. Decatur           Director                                                         September 30, 1996
- --------------------
David R. Decatur

/s/ M. Phil Hathaway           Director                                                         September 30, 1996
- --------------------
M. Phil Hathaway

/s/ Louis P. Ferrero           Director                                                         September 30, 1996
- --------------------
Louis P. Ferrero

/s/ Donald F. Gongaware        Director                                                         September 30, 1996
- -----------------------
Donald F. Gongaware

/s/ James D. Massey            Director                                                         September 30, 1996
- ----------------------
James D. Massey

/s/ Dennis E. Murray, Sr. 
- ------------------------       Director                                                         September 30, 1996
Dennis E. Murray, Sr.

</TABLE>

                                      II-5

<PAGE>
                                   


                                     ANNEX A



                          AGREEMENT AND PLAN OF MERGER


                           DATED AS OF AUGUST 25, 1996


                                 By and Between



                                  CONSECO, INC.



                                       and



                         AMERICAN TRAVELLERS CORPORATION

                                      A-1

<PAGE>

<TABLE>
<CAPTION>



                                TABLE OF CONTENTS

                                                                                                               Page


                                    ARTICLE I
                  <S>                                                                                             <C>
                  THE MERGER....................................................................................  1
                  1.1      The Merger...........................................................................  1
                  1.2      Closing..............................................................................  1
                  1.3      Effective Time.......................................................................  2
                  1.4      Articles of Incorporation............................................................  2
                  1.5      By-Laws..............................................................................  2
                  1.6      Directors............................................................................  2
                  1.7      Officers.............................................................................  2
                  1.8      Conversion of Shares.................................................................  2
                  1.9      Exchange of Certificates.............................................................  4
                  1.10     Conseco Substituted under Indenture and Debentures...................................  7

                                   ARTICLE II

                  REPRESENTATIONS AND WARRANTIES OF THE COMPANY.................................................  7
                  2.1      Organization, Standing and Corporate Power...........................................  7
                  2.2      Capital Structure....................................................................  8
                  2.3      Authority; Noncontravention..........................................................  9
                  2.4      SEC Documents........................................................................ 10
                  2.5      Absence of Certain Changes or Events................................................. 11
                  2.6      Absence of Changes in Benefit Plans.................................................. 11
                  2.7      Benefit Plans........................................................................ 12
                  2.8      Taxes................................................................................ 12
                  2.9      No Excess Parachute Payments; Section 162(m) of
                           the Code............................................................................. 13
                  2.10     Voting Requirements.................................................................. 14
                  2.11     Compliance with Applicable Laws...................................................... 14
                  2.12     Opinion of Financial Advisor......................................................... 15
                  2.13     Brokers.............................................................................. 15

                                   ARTICLE III

                  REPRESENTATIONS AND WARRANTIES OF CONSECO .................................................... 15
                  3.1      Organization, Standing and Corporate Power........................................... 15
                  3.2      Conseco Capital Structure............................................................ 16
                  3.3      Authority; Noncontravention.......................................................... 17
                  3.4      SEC Documents........................................................................ 18
                  3.5      Absence of Certain Changes or Events................................................. 18
                  3.6      Compliance with Applicable Laws...................................................... 19
                  3.7      Brokers.............................................................................. 20
                  3.8      Voting Requirements.................................................................. 20

</TABLE>

                                        i

                                       A-2

<PAGE>

<TABLE>
<CAPTION>


                                   ARTICLE IV
                  <S>                                                                                            <C>
                  ADDITIONAL AGREEMENTS......................................................................... 20
                  4.1      Preparation of Form S-4 and the Joint Proxy
                           Statement; Information Supplied...................................................... 20
                  4.2      Meetings of Stockholders............................................................. 21
                  4.3      Letter of the Company's Accountants.................................................. 22
                  4.4      Letter of Conseco's Accountants...................................................... 22
                  4.5      Access to Information; Confidentiality............................................... 22
                  4.6      Best Efforts......................................................................... 23
                  4.7      Public Announcements................................................................. 23
                  4.8      Acquisition Proposals................................................................ 23
                  4.9      Fiduciary Duties..................................................................... 24
                  4.10     Consents, Approvals and Filings...................................................... 25
                  4.11     Certain Fees......................................................................... 25
                  4.12     Affiliates and Certain Stockholders.................................................. 26
                  4.13     NYSE Listing......................................................................... 27
                  4.14     Stockholder Litigation............................................................... 27
                  4.15     Indemnification...................................................................... 27
                  4.16     Financing ........................................................................... 27
                  4.17     Stock Options........................................................................ 27
                  4.18     Employment Agreements................................................................ 28
                  4.19     Officers' Certificates Relating to Tax Treatment..................................... 28
                  4.20     Supplemental Indenture; Other Actions................................................ 28
                  4.21     Severance and Other Payments......................................................... 29

                                    ARTICLE V
  
                  COVENANTS RELATING TO CONDUCT OF BUSINESS PRIOR TO MERGER..................................... 29
                  5.1      Conduct of Business by the Company................................................... 29
                  5.2      Conduct of Business by Conseco....................................................... 32
                  5.3      Other Actions ....................................................................... 33
                  5.4      Certificates......................................................................... 33
                  5.5      Investment Advisory Agreements ...................................................... 33

                                   ARTICLE VI

                  CONDITIONS PRECEDENT.......................................................................... 34
                  6.1      Conditions to Each Party's Obligation To Effect
                           the Merger........................................................................... 34
                  6.2      Conditions to Obligations of Conseco ................................................ 36
                  6.3      Conditions to Obligation of the Company.............................................. 37

                                   ARTICLE VII

                  TERMINATION, AMENDMENT AND WAIVER............................................................. 38
                  7.1      Termination.......................................................................... 38
                  7.2      Effect of Termination................................................................ 38
                  7.3      Amendment............................................................................ 39
                  7.4      Extension; Waiver.................................................................... 39
                  7.5      Procedure for Termination, Amendment,   Extension
                           or Waiver............................................................................ 39

</TABLE>
                                      ii

                                      A-3
<PAGE>

<TABLE>
<CAPTION>



                                  ARTICLE VIII
 
                  <S>                                                                                            <C>
                  SURVIVAL OF PROVISIONS........................................................................ 40
                  8.1      Survival............................................................................. 40

                                   ARTICLE IX

                  NOTICES....................................................................................... 40
                  9.1      Notices.............................................................................. 40

                                    ARTICLE X

                  MISCELLANEOUS................................................................................. 41
                  10.1      Entire Agreement.................................................................... 41
                  10.2      Expenses............................................................................ 41
                  10.3      Counterparts ....................................................................... 41
                  10.4      No Third Party Beneficiary.......................................................... 41
                  10.5      Governing Law....................................................................... 42
                  10.6      Assignment; Binding Effect.......................................................... 42
                  10.7      Enforcement........................................................................  42
                  10.8      Headings, Gender, etc............................................................... 42
                  10.9      Invalid Provisions.................................................................. 43



                                      iii

                                      A-4
</TABLE>

<PAGE>



                          AGREEMENT AND PLAN OF MERGER

         THIS AGREEMENT AND PLAN OF MERGER (the "Agreement") is made and entered
into as of August 25, 1996 by and between CONSECO,  INC., an Indiana corporation
("Conseco"),  and AMERICAN TRAVELLERS  CORPORATION,  a Pennsylvania  corporation
(the "Company").

                                    PREAMBLE

         WHEREAS,  the respective Boards of Directors of Conseco and the Company
have  approved the merger of the Company with and into  Conseco,  upon the terms
and subject to the conditions set forth herein; and

         WHEREAS,   Conseco   and   the   Company   desire   to   make   certain
representations,  warranties,  covenants and agreements in connection  with such
merger and also to prescribe various conditions to such merger;

         NOW, THEREFORE, in consideration of the mutual covenants and agreements
set forth in this Agreement, and for other good and valuable consideration,  the
receipt and  sufficiency  of which are hereby  acknowledged,  the parties hereto
agree as follows:


                                    ARTICLE I

                                   THE MERGER

         1.1 The Merger.  Subject to the terms and conditions of this Agreement,
at the  Effective  Time (as such term is  defined in Section  1.3  hereof),  the
Company shall be merged with and into Conseco (the  "Merger"),  in a transaction
intended to qualify as a tax-free  reorganization under Section 368(a)(1) (A) of
the Internal  Revenue Code of 1986, as amended (the "Code"),  in accordance with
the Indiana  Business  Corporation  Law (the "IBCL  Code") and the  Pennsylvania
Business  Corporation Law (the  "Pennsylvania  Code") and the separate corporate
existence of the Company shall cease and Conseco shall continue as the surviving
corporation under the laws of the State of Indiana (the "Surviving Corporation")
with all the rights,  privileges,  immunities and powers, and subject to all the
duties and  liabilities,  of a corporation  organized under the IBCL. The Merger
shall have the effects set forth in the IBCL and the Pennsylvania Code.

         1.2 Closing.  Unless this Agreement  shall have been terminated and the
transactions  herein  contemplated shall have been abandoned pursuant to Section
7.1, and subject to the  satisfaction  or waiver of the  conditions set forth in
Article VI, the closing of the Merger  (the  "Closing")  will take place at 9:00
a.m. on the second business day following the date on which the

                                       1

                                      A-5

<PAGE>



last to be fulfilled or waived of the  conditions  set forth in Article VI shall
be fulfilled or waived in accordance  with this Agreement (the "Closing  Date"),
at the office of Conseco in Carmel,  Indiana, unless another date, time or place
is agreed to in writing by the parties hereto.

         1.3 Effective  Time. The parties hereto will file with the Secretary of
State of the  State of  Indiana  (the  "Indiana  Secretary  of  State")  and the
Secretary  of State  of the  Commonwealth  of  Pennsylvania  (the  "Pennsylvania
Secretary  of  State")  on the date of the  Closing  (or on such  other  date as
Conseco  and the  Company  may agree)  articles  of merger or other  appropriate
documents,  executed in accordance with the relevant  provisions of the IBCL and
the Pennsylvania  Code, and make all other filings or recordings  required under
the IBCL and the  Pennsylvania  Code in connection  with the Merger.  The Merger
shall  become  effective  upon the  filing of the  articles  of merger  with the
Indiana  Secretary of State and the Pennsylvania  Secretary of State, or at such
later time as is specified in the articles of merger (the "Effective Time").

         1.4  Articles  of  Incorporation.  The  Articles  of  Incorporation  of
Conseco,  as in effect  immediately  prior to the Effective  Time,  shall be the
Articles of Incorporation of the Surviving  Corporation until thereafter amended
as provided by law.

         1.5 By-Laws.  The By-Laws of Conseco, as in effect immediately prior to
the  Effective  Time,  shall be the By-Laws of the Surviving  Corporation  until
thereafter amended as provided by law.

         1.6      Directors.  The directors of Conseco at the Effective Time 
shall be the directors of the Surviving Corporation.

         1.7      Officers.  The officers of Conseco at the Effective Time shall
be the officers of the Surviving Corporation.

         1.8 Conversion of Shares. (a) Outstanding Shares. Each of the shares of
common  stock,  $.01  par  value,  of the  Company  (the  "Shares")  issued  and
outstanding  immediately  prior to the Effective Time (other than Shares held as
treasury  shares by the Company or Dissenting  Shares (as defined below)) shall,
by  virtue of the  Merger  and  without  any  action  on the part of the  holder
thereof, be converted into a right to receive (i) if the Conseco Share Price (as
defined  below) is  greater  than or equal to $42.25  per share and less than or
equal  to  $46.25  per  share,  .7574  of  a  validly  issued,  fully  paid  and
nonassessable  share of common stock,  without par value,  of Conseco  ("Conseco
Common  Stock"),  (ii) if the Conseco Share Price is less than $42.25 per share,
the fraction  (rounded to the nearest  ten-thousandth of a share) of a share (or
such fraction and whole number, as the case may

                                        2

                                      A-6
<PAGE>



be) of Conseco Common Stock  determined by dividing  $32.00 by the Conseco Share
Price or (iii) if the Conseco Share Price is greater than $46.25 per share,  the
fraction  (rounded  to the  nearest  ten-thousandth  of a  share)  of a share of
Conseco Common Stock  determined by dividing  $35.03 by the Conseco Share Price.
The "Conseco Share Price" shall be equal to the average of the closing prices of
the  Conseco  Common  Stock on the New York Stock  Exchange  ("NYSE")  Composite
Transactions  Reporting System, as reported in The Wall Street Journal,  for the
10  trading  days  immediately  preceding  the second  trading  day prior to the
Effective  Time.  The Conseco  Common Stock to be issued to holders of Shares in
accordance  with this Section and any cash to be paid in accordance with Section
1.9 in lieu of  fractional  shares  of  Conseco  Common  Stock are  referred  to
collectively as the "Merger Consideration."

         (b)  Treasury  Shares.  Each Share issued and  outstanding  immediately
prior to the  Effective  Time  which  is then  held as a  treasury  share by the
Company  or any of its  subsidiaries  immediately  prior to the  Effective  Time
shall,  by  virtue  of the  Merger  and  without  any  action on the part of the
Company,  be canceled  and retired  and cease to exist,  without any  conversion
thereof.

         (c) Impact of Stock Splits,  etc. In the event of any change in Conseco
Common Stock between the date of this  Agreement  and the Effective  Time of the
Merger   by   reason  of  any  stock   split,   stock   dividend,   subdivision,
reclassification, recapitalization, combination, exchange of shares or the like,
the  number  and class of  shares  of  Conseco  Common  Stock to be  issued  and
delivered  in the Merger in exchange for each  outstanding  Share as provided in
this  Agreement  and the  calculation  of all share prices  provided for in this
Agreement shall be proportionately adjusted.

         (d)  Company  Dissenting  Shares.   Notwithstanding  anything  in  this
Agreement to the contrary, Shares which are held by the Company shareholders who
shall have effectively dissented from the Merger and perfected their dissenters'
rights  in  accordance  with  the  provisions  of  Section  1571 et seq.  of the
Pennsylvania  Code (the  "Dissenting  Shares") shall not be converted into or be
exchangeable for the right to receive the Merger Consideration,  but the holders
thereof  shall be  entitled to payment  from the  Surviving  Corporation  of the
appraised value of such shares in accordance with the provisions of Section 1571
et seq. of the Pennsylvania  Code;  provided,  however,  that if any such holder
shall have failed to perfect such  dissenters'  rights or shall have effectively
withdrawn or lost such rights,  his or her outstanding Shares shall thereupon be
converted into and exchangeable  for, as if completed at the Effective Time, the
Merger  Consideration,  as  determined  and paid in the manner set forth in this
Agreement, without any interest thereon. The

                                        3

                                      A-7
<PAGE>



Company  shall  give  Conseco  (i) prompt  notice of any  notice or demands  for
payment  for  Dissenting  Shares  pursuant  to  Section  1571  et  seq.  of  the
Pennsylvania   Code  received  by  the  Company  and  (ii)  the  opportunity  to
participate in and direct all  negotiations  and proceedings with respect to any
such  demands or notices.  The  Company  shall not,  without  the prior  written
consent of Conseco, make any payment with respect to, settle, offer to settle or
otherwise negotiate, any such demands.

         (e) Treatment of Company Stock Options.  (i) At the Effective Time each
outstanding  unexpired stock option  ("Company Stock Option") to purchase Shares
which have been granted  pursuant to the Company's 1987 Stock Option Plan,  1989
Stock Option Plan,  1993 Stock Option Plan, 1995 Stock Option Plan or 1996 Stock
Option Plan,  as amended to the date hereof (the "Company  Stock Option  Plans")
shall be deemed  disposed to the Company in accordance  with final Rule 16b-3(e)
as promulgated by the Securities  and Exchange  Commission  ("SEC")  pursuant to
Release 34-37260 (May 31, 1996) and then converted  automatically into an option
to  purchase,  for the same  aggregate  consideration  payable to exercise  such
Company Stock  Options,  the number of shares of Conseco  Common Stock which the
holder would have been entitled to receive at the Effective Time if such Company
Stock  Options  had been fully  vested  and  exercised  for shares  prior to the
Effective  Time,  but  otherwise  on the  same  terms  and  conditions  as  were
applicable  under the Company Stock Option Plan and the underlying  stock option
agreement except as provided in subsections (ii) and (iii) below.

                  (ii)  Except as  provided  in  subsection  (iii)  below,  each
Company  Stock Option,  if not then vested,  will vest in full at the earlier of
(x) the expiration of three months after the Effective  Time or (y)  termination
by Conseco of the employment of the holder of such Company Stock Option.

                  (iii)  Each  Company  Stock  Option  held  by  a  non-employee
director of the Company,  if not then vested, will vest in full at the Effective
Time.

         1.9 Exchange of  Certificates.  (a) Exchange Agent. As of the Effective
Time, Conseco shall deposit with its transfer agent and registrar (the "Exchange
Agent"), for the benefit of the holders of Shares, certificates representing the
shares of Conseco  Common  Stock to be issued to holders of Shares  pursuant  to
Section 1.8(a) (such certificates,  together with any dividends or distributions
with respect to such certificates, being hereinafter referred to as the "Payment
Fund").

         (b)   Exchange Procedures.  As soon as practicable after the Effective
Time,  each holder of an  outstanding  certificate or  certificates  which prior
thereto  represented  Shares shall, upon surrender to the Exchange Agent of such
certificate or
                                        4

                                      A-8
<PAGE>



certificates  and  acceptance  thereof by the Exchange  Agent,  be entitled to a
certificate  representing  that number of whole  shares of Conseco  Common Stock
(and cash in lieu of fractional  shares of Conseco Common Stock as  contemplated
by this Section 1.9) which the aggregate number of Shares previously represented
by such certificate or certificates  surrendered  shall have been converted into
the right to receive pursuant to Section 1.8(a) of this Agreement.  The Exchange
Agent shall accept such  certificates upon compliance with such reasonable terms
and  conditions as the Exchange  Agent may impose to effect an orderly  exchange
thereof in accordance with normal exchange practices. If the consideration to be
paid in the Merger (or any  portion  thereof) is to be  delivered  to any person
other  than  the  person  in  whose  name the  certificate  representing  Shares
surrendered in exchange therefor is registered,  it shall be a condition to such
exchange  that the  certificate  so  surrendered  shall be properly  endorsed or
otherwise  be in proper form for transfer  and that the person  requesting  such
exchange shall pay to the Exchange Agent any transfer or other taxes required by
reason  of the  payment  of  such  consideration  to a  person  other  than  the
registered  holder of the  certificate  surrendered,  or shall  establish to the
satisfaction  of the  Exchange  Agent  that  such  tax has  been  paid or is not
applicable.  After the Effective Time, there shall be no further transfer on the
records of the Company or its transfer agent of certificates representing Shares
and if such  certificates are presented to the Company for transfer,  they shall
be  canceled  against  delivery  of  the  Merger  Consideration  as  hereinabove
provided.  Until  surrendered  as  contemplated  by this  Section  1.9(b),  each
certificate representing Shares (other than certificates  representing Shares to
be canceled in accordance with Section 1.8(b) and other than Dissenting Shares),
shall be deemed at any time after the Effective Time to represent only the right
to receive upon such surrender the Merger Consideration  payable with respect to
such Shares,  without any interest  thereon,  as contemplated by Section 1.8. No
interest   will  be  paid  or  will  accrue  on  any  cash   payable  as  Merger
Consideration.

         (c) Letter of Transmittal. Promptly after the Effective Time (but in no
event more than five business days thereafter),  the Surviving Corporation shall
require the Exchange  Agent to mail to each record holder of  certificates  that
immediately  prior to the  Effective  Time  represented  Shares  which have been
converted  pursuant  to  Section  1.8,  a form  of  letter  of  transmittal  and
instructions  for  use in  surrendering  such  certificates  and  receiving  the
consideration  to which such  holder  shall be  entitled  therefor  pursuant  to
Section 1.8.

         (d) Distributions  with Respect to Unexchanged  Shares. No dividends or
other  distributions  with  respect to Conseco  Common  Stock with a record date
after the  Effective  Time shall be paid to the holder of any  certificate  that
immediately  prior to the  Effective  Time  represented  Shares  which have been
converted

                                        5

                                      A-9
<PAGE>



pursuant to Section 1.8, until the surrender for exchange of such certificate in
accordance  with this Article I.  Following  surrender  for exchange of any such
certificate,  there  shall be paid to the  holder of such  certificate,  without
interest,  (i) at the time of such  surrender,  the amount of dividends or other
distributions  with a record date after the Effective Time theretofore paid with
respect to the number of whole  shares of  Conseco  Common  Stock into which the
Shares  represented by such certificate  immediately prior to the Effective Time
were  converted  pursuant to Section  1.8, and (ii) at the  appropriate  payment
date,  the amount of dividends or other  distributions  with a record date after
the  Effective  Time,  but  prior to such  surrender,  and with a  payment  date
subsequent  to such  surrender,  payable  with  respect to such whole  shares of
Conseco Common Stock.

         (e) No Further  Ownership  Rights in Shares.  The Merger  Consideration
paid upon the  surrender  for exchange of  certificates  representing  Shares in
accordance  with the terms of this Article I shall be deemed to have been issued
and paid in full satisfaction of all rights pertaining to the Shares theretofore
represented  by  such   certificates,   subject,   however,   to  the  Surviving
Corporation's  obligation  (if  any) to pay any  dividends  or  make  any  other
distributions with a record date prior to the Effective Time which may have been
declared  by the  Company on such  Shares in  accordance  with the terms of this
Agreement or prior to the date of this  Agreement and which remain unpaid at the
Effective Time.

         (f) No Fractional  Shares.  (i) No certificates  or scrip  representing
fractional shares of Conseco Common Stock shall be issued upon the surrender for
exchange  of  certificates   that  immediately   prior  to  the  Effective  Time
represented  Shares which have been converted  pursuant to Section 1.8, and such
fractional  share interests will not entitle the owner thereof to vote or to any
rights of a shareholder of Conseco.

         (ii)  Notwithstanding  any other  provisions  of this  Agreement,  each
holder of Shares who would otherwise have been entitled to receive a fraction of
a share of Conseco  Common  Stock (after  taking into  account all  certificates
delivered  by such  holder)  shall  receive,  in  lieu  thereof,  cash  (without
interest)  in an  amount  equal to such  fractional  part of a share of  Conseco
Common Stock multiplied by the Conseco Share Price.

         (g)  Termination of Payment Fund. Any portion of the Payment Fund which
remains undistributed to the holders of the certificates representing Shares for
120 days after the  Effective  Time shall be delivered to Conseco,  upon demand,
and any holders of Shares who have not theretofore  complied with this Article I
shall thereafter look only to Conseco and only as general  creditors thereof for
payment of their claim for any Merger

                                        6

                                      A-10
<PAGE>



Consideration and any dividends or distributions  with respect to Conseco Common
Stock.

         (h) No  Liability.  Neither  Conseco  nor the  Exchange  Agent shall be
liable to any person in respect of any cash, shares,  dividends or distributions
payable from the Payment Fund  delivered  to a public  official  pursuant to any
applicable  abandoned  property,  escheat or similar  law.  If any  certificates
representing  Shares shall not have been  surrendered  prior to five years after
the  Effective  Time (or  immediately  prior to such  earlier  date on which any
Merger  Consideration in respect of such certificate  would otherwise escheat to
or become the property of any Governmental  Entity (as defined in Section 2.3)),
any such cash,  shares,  dividends or  distributions  payable in respect of such
certificate  shall,  to the  extent  permitted  by  applicable  law,  become the
property of the Surviving Corporation,  free and clear of all claims or interest
of any person previously entitled thereto.

         1.10     Conseco Substituted under Indenture and Debentures.  As of the
Effective  Time,  Conseco shall succeed to, be  substituted  for, and assume all
obligations of, and may exercise every right and power of, the Company under the
Indenture  (the  "Indenture")   governing  the  6.5%  Convertible   Subordinated
Debentures due October 1, 2005 (the "Debentures") by and between the Company and
American Bank, National  Association with the same effect as if Conseco had been
named therein as the Company. As of the Effective Time, Conseco shall assume all
the obligations of the Company pursuant to the Debentures.

                                   ARTICLE II

                  REPRESENTATIONS AND WARRANTIES OF THE COMPANY

         The Company hereby represents and warrants to Conseco and as follows:

         2.1 Organization, Standing and Corporate Power. Each of the Company and
each  Significant  Subsidiary  of the  Company  (as  hereinafter  defined)  is a
corporation duly organized, validly existing and in good standing under the laws
of the jurisdiction in which it is incorporated and has the requisite  corporate
power and authority to carry on its business as now being conducted. Each of the
Company and each  Significant  Subsidiary  of the Company is duly  qualified  or
licensed to do business and is in good  standing in each  jurisdiction  in which
the nature of its business or the ownership or leasing of its  properties  makes
such qualification or licensing necessary.  The Company has delivered to Conseco
complete and correct copies of its Certificate of Incorporation and By-laws,  as
amended  to the  date of this  Agreement.  For  purposes  of this  Agreement,  a
"Significant Subsidiary" of the Company means each of American Travellers Life

                                        7

                                      A-11
<PAGE>



Insurance  Company,  United  General  Life  Insurance  Company,  and  any  other
subsidiary of the Company that would constitute a Significant  Subsidiary within
the meaning of Rule 1-02 of Regulation S-X of the SEC.

         2.2 Capital  Structure.  The  authorized  capital  stock of the Company
consists of (i) 50,000,000  Shares and (ii) 5,000,000 shares of Preferred Stock,
$.01 par value (the "Preferred  Stock").  At the close of business on August 23,
1996: (i) 16,281,432  Shares were issued and outstanding,  2,668,826 Shares were
reserved  for  issuance  pursuant  to  outstanding  Company  Stock  Options  and
6,824,790  Shares were reserved for issuance upon  conversion of the Debentures;
and (ii) no shares of Preferred Stock were issued and outstanding. Except as set
forth above,  at the close of business on August 23, 1996,  no shares of capital
stock or other  equity  securities  of the Company  were  issued,  reserved  for
issuance or outstanding.  All outstanding shares of capital stock of the Company
are,  and all shares  which may be issued  pursuant to the Company  Stock Option
Plans or any  outstanding  Company  Stock  Options  will be, when  issued,  duly
authorized,  validly  issued,  fully paid and  nonassessable  and not subject to
preemptive  rights.  Except for  $103,500,000 of 6.5%  Convertible  Subordinated
Debentures  due  October  1,  2005,  no  bonds,   debentures,   notes  or  other
indebtedness of the Company or any Significant  Subsidiary of the Company having
the right to vote (or convertible into, or exchangeable  for,  securities having
the right to vote) on any  matters on which the  stockholders  of the Company or
any  Significant  Subsidiary of the Company may vote are issued or  outstanding.
Except as disclosed  in Section 2.2 of the  Disclosure  Schedule  dated the date
hereof  and  delivered  by the  Company to Conseco  concurrently  herewith  (the
"Disclosure  Schedule"),  all the  outstanding  shares of capital  stock of each
Significant  Subsidiary  of the Company have been  validly  issued and are fully
paid and nonassessable and are owned by the Company, by one or more subsidiaries
of the  Company or by the Company  and one or more such  subsidiaries,  free and
clear  of  all  pledges,  claims,  liens,  charges,  encumbrances  and  security
interests of any kind or nature whatsoever (collectively, "Liens") except as may
be  provided  by  law.  Except  as set  forth  above  or in  Section  2.2 of the
Disclosure Schedule,  neither the Company nor any Significant  Subsidiary of the
Company  has any  outstanding  option,  warrant,  subscription  or other  right,
agreement  or  commitment   which  either  (i)  obligates  the  Company  or  any
Significant  Subsidiary of the Company to issue,  sell or transfer,  repurchase,
redeem or  otherwise  acquire  or vote any  shares of the  capital  stock of the
Company or any  Significant  Subsidiary  of the  Company or (ii)  restricts  the
transfer of Shares.  The Company has delivered to Conseco a complete and correct
copy of the Rights  Agreement dated as of April 25, 1990, as amended to the date
of this Agreement (the "Rights Agreement").


                                        8

                                      A-12
<PAGE>



         2.3  Authority;   Noncontravention.   The  Company  has  the  requisite
corporate  power and authority to enter into this Agreement and,  subject to the
approval of its  stockholders as set forth in Section 6.1(a) with respect to the
consummation of the Merger, to consummate the transactions  contemplated by this
Agreement.  The execution and delivery of this  Agreement by the Company and the
consummation by the Company of the  transactions  contemplated  hereby have been
duly  authorized by all necessary  corporate  action on the part of the Company,
subject,  in the case of the Merger,  to the approval of its stockholders as set
forth in Section 6.1(a). A majority of the members of the Board of Directors who
are not  officers  of the  Company  and who are not  representatives,  nominees,
affiliates  or associates of Conseco,  after  receiving  advice from one or more
investment  banking  firms,  have  determined  that the  price  and terms of the
conversion of the Shares are (a) at a price which is fair to the stockholders of
the  Company  and (b)  otherwise  in the best  interests  of the Company and its
stockholders. This Agreement has been duly executed and delivered by the Company
and,  assuming this  Agreement  constitutes  the valid and binding  agreement of
Conseco,  constitutes a valid and binding obligation of the Company, enforceable
against the Company in  accordance  with its terms  except that the  enforcement
thereof may be limited by (a) bankruptcy, insolvency, reorganization, moratorium
or  similar  laws now or  hereafter  in effect  relating  to  creditor's  rights
generally  and  (b)  general   principles  of  equity   (regardless  of  whether
enforceability  is considered  in a proceeding  at law or in equity).  Except as
disclosed in Section 2.3 of the Disclosure Schedule,  the execution and delivery
of this Agreement do not, and the consummation of the transactions  contemplated
by this  Agreement  and  compliance  with the  provisions  hereof will not,  (i)
conflict  with any of the  provisions of the  Certificate  of  Incorporation  or
By-laws of the Company or the comparable documents of any Significant Subsidiary
of the  Company,  (ii)  subject to the  governmental  filings and other  matters
referred to in the following  sentence,  conflict with, result in a breach of or
default (with or without  notice or lapse of time, or both) under,  or give rise
to a right of  termination,  cancellation  or  acceleration of any obligation or
loss of a material  benefit  under,  or require the consent of any person under,
any indenture or other  agreement,  permit,  concession,  franchise,  license or
similar   instrument  or  undertaking  to  which  the  Company  or  any  of  its
subsidiaries  is a party or by which the Company or any of its  subsidiaries  or
any of their assets is bound or affected,  or (iii) subject to the  governmental
filings and other matters referred to in the following sentence,  contravene any
law,  rule or  regulation  of any state or of the United States or any political
subdivision  thereof or  therein,  or any  order,  writ,  judgment,  injunction,
decree,  determination  or award  currently in effect.  No consent,  approval or
authorization  of, or declaration or filing with, or notice to, any governmental
agency or regulatory authority (a "Governmental Entity") which has not been

                                        9

                                      A-13
<PAGE>



received or made,  is  required by or with  respect to the Company or any of its
subsidiaries  in connection with the execution and delivery of this Agreement by
the Company or the consummation by the Company of the transactions  contemplated
hereby,  except for (i) the filing of  premerger  notification  and report forms
under the Hart-Scott-Rodino  Antitrust Improvements Act of 1976, as amended (the
"HSR Act") with respect to the Merger,  (ii) the filings and/or notices required
under the insurance  laws of the  jurisdictions  set forth in Section 2.3 of the
Disclosure  Schedule,  (iii) the  filing  with the SEC of (x) a proxy  statement
relating to the approval by the  stockholders of the Company of the Merger (such
proxy statement,  together with the proxy statement  relating to the approval of
the issuance of Conseco Common Stock in the Merger by an affirmative vote of the
holders of a majority of the votes entitled to be cast by the holders of Conseco
Common  Stock  and  Conseco  PRIDES  (as  hereinafter   defined)   present,   or
represented,  and entitled to vote thereon at the meeting to be called  therefor
(the "Conseco  Stockholder  Approval"),  in each case as amended or supplemented
from time to time, the "Joint Proxy Statement"),  and (y) such reports under the
Securities  Exchange Act of 1934,  as amended (the  "Exchange  Act"),  as may be
required in connection with this Agreement and the transactions  contemplated by
this Agreement,  (iv) the filing of the articles of merger with the Pennsylvania
Secretary of State and the Indiana Secretary of State and appropriate  documents
with the relevant  authorities of other states in which the Company is qualified
to do business, (v) such other consents, approvals,  authorizations,  filings or
notices as are set forth in Section 2.3 of the Disclosure  Schedule and (vi) any
applicable filings under state anti-takeover laws.

         2.4 SEC  Documents.  (i) The  Company has filed all  required  reports,
schedules,  forms,  statements and other documents with the SEC since January 1,
1994  (such  reports,  schedules,  forms,  statements  and other  documents  are
hereinafter  referred to as the "SEC  Documents");  (ii) as of their  respective
dates, the SEC Documents complied with the requirements of the Securities Act of
1933, as amended (the  "Securities  Act"),  or the Exchange Act, as the case may
be, and the rules and regulations of the SEC promulgated  thereunder  applicable
to such SEC Documents,  and none of the SEC Documents as of such dates contained
any  untrue  statement  of a material  fact or omitted to state a material  fact
required  to be stated  therein  or  necessary  in order to make the  statements
therein,  in  light  of the  circumstances  under  which  they  were  made,  not
misleading;  and (iii) the  consolidated  financial  statements  of the  Company
included in the SEC  Documents  comply as to form in all material  respects with
applicable  accounting  requirements  and the published rules and regulations of
the SEC with respect  thereto,  have been prepared in accordance  with generally
accepted accounting  principles applied on a consistent basis during the periods
involved  (except as may be  indicated  in the notes  thereto or, in the case of
unaudited

                                       10

                                      A-14
<PAGE>



statements, as permitted by Rule 10-01 of Regulation S-X) and fairly present, in
all material  respects,  the consolidated  financial position of the Company and
its  consolidated  subsidiaries  as of the dates  thereof  and the  consolidated
results of their  operations and cash flows for the periods then ended (subject,
in the  case  of  unaudited  quarterly  statements,  to  normal  year-end  audit
adjustments).

         2.5 Absence of Certain  Changes or Events.  Except as  disclosed in the
SEC Documents  filed and publicly  available prior to the date of this Agreement
(the "Filed SEC Documents") or in Section 2.5 of the Disclosure Schedule,  since
the date of the most recent audited financial  statements  included in the Filed
SEC Documents,  the Company and its  subsidiaries  have conducted their business
only in the ordinary  course,  and there has not been (i) any change which would
have a material adverse effect on the business,  financial  condition or results
of operations  of the Company and its  subsidiaries  taken as a whole,  (ii) any
declaration,  setting  aside or payment of any  dividend  or other  distribution
(whether  in cash,  stock or  property)  with  respect  to any of the  Company's
outstanding  capital stock, (iii) any split,  combination or reclassification of
any of its outstanding capital stock or any issuance or the authorization of any
issuance of any other  securities  in respect of, in lieu of or in  substitution
for  shares of its  outstanding  capital  stock,  (iv) (x) any  granting  by the
Company or any of its subsidiaries to any executive officer or other employee of
the Company or any of its subsidiaries of any increase in  compensation,  except
in the  ordinary  course of business  consistent  with prior  practice or as was
required under employment agreements in effect as of the date of the most recent
audited  financial  statements  included  in the  Filed SEC  Documents,  (y) any
granting by the Company or any of its subsidiaries to any such executive officer
or other employee of any increase in severance or termination pay, except in the
ordinary  course of business  consistent  with prior practice or as was required
under any  employment,  severance or termination  agreements in effect as of the
date of the most recent audited financial  statements  included in the Filed SEC
Documents  or (z) any entry by the Company or any of its  subsidiaries  into any
employment,  severance or termination  agreement with any such executive officer
or other  employee  or (v) any  change  in  accounting  methods,  principles  or
practices by the Company or any of its  subsidiaries  materially  affecting  its
assets,  liability or business,  except  insofar as may have been  required by a
change in generally accepted accounting principles.

         2.6 Absence of Changes in Benefit  Plans.  Except as  disclosed  in the
Filed SEC Documents or in Section 2.6 of the Disclosure Schedule, since the date
of the most  recent  audited  financial  statements  included  in the  Filed SEC
Documents,  there has not been any adoption or amendment in any material respect
by the Company or any of its subsidiaries of any collective

                                       11

                                      A-15
<PAGE>



bargaining  agreement or any Benefit Plan (as defined in Section 2.7). Except as
disclosed  in the  Filed  SEC  Documents  or in  Section  2.6 of the  Disclosure
Schedule,  there exist no  employment,  consulting,  severance,  termination  or
indemnification  agreements,  arrangements or understandings between the Company
or any of its  subsidiaries  and any  current  or former  employee,  officer  or
director of the Company or any of its subsidiaries.

         2.7 Benefit Plans. (i) Each "employee pension benefit plan" (as defined
in Section  3(2) of the Employee  Retirement  Income  Security  Act of 1974,  as
amended  ("ERISA"))  (hereinafter a "Pension Plan"),  "employee  welfare benefit
plan" (as defined in Section 3(1) of ERISA)  (hereinafter a "Welfare Plan"), and
each other  plan,  arrangement  or policy  (written  or oral)  relating to stock
options, stock purchases, compensation, deferred compensation, severance, fringe
benefits or other employee benefits,  in each case maintained or contributed to,
or  required  to be  maintained  or  contributed  to,  by the  Company  and  its
subsidiaries  for the  benefit  of any  present or former  officers,  employees,
agents,  directors  or  independent  contractors  of the  Company  or any of its
subsidiaries  (all the foregoing being herein called  "Benefit  Plans") has been
administered   in  accordance  with  its  terms  and  all  applicable  laws  and
regulations. All required contributions to the Benefit Plans have been made. The
Company,  its  subsidiaries and all the Benefit Plans are in compliance with the
applicable  provisions of ERISA,  the Internal  Revenue Code of 1986, as amended
(the "Code"), all other applicable laws and all applicable collective bargaining
agreements.

         (ii) None of the Company or any other  person or entity  that  together
with the Company is treated as a single employer under Section 414(b),  (c), (m)
or (o) of the Code  (each a  "Commonly  Controlled  Entity")  has  incurred  any
liability  to a  Pension  Plan  covered  by Title IV of  ERISA  (other  than for
contributions not yet due) or to the Pension Benefit Guaranty Corporation (other
than for the payment of premiums not yet due) which liability has not been fully
paid as of the date hereof.

         (iii) No Commonly  Controlled  Entity is required to  contribute to any
"multiemployer  plan"  (as  defined  in  Section  4001(a)(3)  of  ERISA)  or has
withdrawn  from any  multiemployer  plan where such  withdrawal  has resulted or
would result in any "withdrawal  liability"  (within the meaning of Section 4201
of ERISA) that has not been fully paid.

         2.8  Taxes.  Except as disclosed in Section 2.8 of the Disclosure
Schedule,

         (i) Each of the Company and its  subsidiaries has filed all tax returns
and reports  required to be filed by it or requests for  extensions to file such
returns or reports have been timely

                                       12

                                      A-16
<PAGE>



filed, granted and have not expired,  except to the extent that such failures to
file or to have extensions granted that remain in effect individually and in the
aggregate  would not have a material  adverse effect on the business,  financial
condition or results of operations of the Company and its subsidiaries  taken as
a whole.  All tax returns filed by the Company and each of its  subsidiaries are
complete and accurate  except to the extent that such failure to be complete and
accurate  would not have a material  adverse  effect on the business,  financial
condition or results of operations of the Company and its subsidiaries  taken as
a whole.  The Company and each of its  subsidiaries has paid (or the Company has
paid on the  subsidiaries'  behalf) all taxes shown as due on such returns,  and
the most  recent  financial  statements  contained  in the Filed  SEC  Documents
reflect  an  adequate  reserve  for all taxes  payable  by the  Company  and its
subsidiaries  for all taxable  periods and portions  thereof accrued through the
date of such financial statements.

         (ii) No  deficiencies  for any taxes have been  proposed,  asserted  or
assessed against the Company or any of its subsidiaries  that are not adequately
reserved for,  except for  deficiencies  that  individually  or in the aggregate
would not have a material adverse effect on the business, financial condition or
results of operations of the Company and its subsidiaries taken as a whole, and,
except as set forth on Section 2.8 of the Disclosure  Schedule,  no requests for
waivers of the time to assess any such taxes have been  granted or are  pending.
The  Federal  income tax  returns of the  Company  and each of its  subsidiaries
consolidated  in such returns have been  examined by and settled with the United
States Internal Revenue Service,  or the statute of limitations on assessment or
collection  of any  Federal  income  taxes  due from the  Company  or any of its
subsidiaries has expired, through such taxable years as are set forth in Section
2.8 of the Disclosure Schedule.

         (iii) As used in this  Agreement,  "taxes"  shall  include all Federal,
state, local and foreign income, property,  premium, sales, excise,  employment,
payroll,  withholding and other taxes,  tariffs or  governmental  charges of any
nature  whatsoever  and any interest,  penalties and additions to taxes relating
thereto.

         2.9 No Excess  Parachute  Payments;  Section  162(m)  of the Code.  (i)
Except as disclosed in Section 2.9 of the Disclosure  Schedule,  any amount that
could be received  (whether in cash or property or the vesting of property) as a
result  of  any  of the  transactions  contemplated  by  this  Agreement  by any
employee,  officer or director of the Company or any of its  affiliates who is a
"disqualified  individual"  (as  such  term  is  defined  in  proposed  Treasury
Regulation  Section  1.280G-1)  under any  employment,  severance or termination
agreement, other compensation arrangement or Benefit Plan currently in effect

                                       13

                                      A-17
<PAGE>



would not be  characterized  as an "excess  parachute  payment" (as such term is
defined in Section 280G(b)(1) of the Code).

         (ii) Except as disclosed in Section 2.9 of the Disclosure Schedule, the
disallowance  of a  deduction  under  Section  162(m)  of the Code for  employee
remuneration  will not apply to any amount paid or payable by the Company or any
subsidiary of the Company under any contract, Benefit Plan, program, arrangement
or understanding currently in effect.

         2.10 Voting  Requirements.  The  affirmative  vote of a majority of the
votes  cast  by the  holders  of the  Shares  entitled  to vote  thereon  at the
Stockholders Meeting with respect to the approval of the Merger is the only vote
of the holders of any class or series of the Company's  capital stock  necessary
to approve this Agreement and the transactions contemplated by this Agreement.

         2.11 Compliance  with Applicable  Laws. (i) Each of the Company and its
subsidiaries has in effect all Federal,  state,  local and foreign  governmental
approvals, authorizations, certificates, filings, franchises, licenses, notices,
permits and rights  ("Permits")  necessary  for it to own,  lease or operate its
properties and assets and to carry on its business as now  conducted,  and there
has occurred no default under any such Permit.  Except as disclosed in the Filed
SEC  Documents,  the  Company  and its  subsidiaries  are in  compliance  in all
material respects with all applicable statutes, laws, ordinances,  rules, orders
and regulations of any Governmental Entity. Except as disclosed in the Filed SEC
Documents  or Section  2.11 of the  Disclosure  Schedule  and except for routine
examinations  by  state  Governmental   Entities  charged  with  supervision  of
insurance companies ("Insurance Regulators"),  as of the date of this Agreement,
to the knowledge of the Company,  no investigation  by any  Governmental  Entity
with respect to the Company or any of its subsidiaries is pending or threatened.

         (ii) The Annual  Statements  (including  without  limitation the Annual
Statements  of any  separate  accounts)  for the year ended  December  31, 1995,
together  with all exhibits and  schedules  thereto,  and  financial  statements
relating thereto, and any actuarial opinion,  affirmation or certification filed
in  connection  therewith,  and the Quarterly  Statements  for the periods ended
after January 1, 1996,  together with all exhibits and schedules  thereto,  with
respect to each subsidiary of the Company that is a regulated  insurance company
(an "Insurance  Company"),  in each case as filed with the applicable  Insurance
Regulator of its  jurisdiction  of domicile,  were prepared in  conformity  with
statutory  accounting  practices  prescribed  or  permitted  by  such  Insurance
Regulator applied on a consistent basis ("SAP"), present fairly, in all material
respects, to the extent required by and in conformity with SAP, the statutory

                                       14

                                      A-18
<PAGE>



financial  condition of such Insurance Company at their respective dates and the
results of  operations,  changes in capital  and  surplus  and cash flow of such
Insurance  Company for each of the periods  then ended,  and were correct in all
material respects when filed and there were no material omissions therefrom when
filed.  No  deficiencies  or violations  material to the financial  condition or
operations  of any  Insurance  Company  have been  asserted  in  writing  by any
Insurance  Regulator  which have not been  cured or  otherwise  resolved  to the
satisfaction  of such  Insurance  Regulator and which have not been disclosed in
writing to Conseco prior to the date of this Agreement.

         2.12     Opinion of  Financial   Advisor.  The Company has received the
opinion of Donaldson, Lufkin & Jenrette Securities Corp. ("DLJ"), dated the date
hereof, to the effect that, as of such date, the consideration to be received in
the Merger by the Company's stockholders is fair to the Company's stockholders.

         2.13 Brokers.  Except with respect to DLJ, all negotiations relative to
this Agreement and the transactions contemplated hereby have been carried out by
the Company  directly with Conseco,  without the  intervention  of any person on
behalf of the  Company in such  manner as to give rise to any valid claim by any
person  against  Conseco,  the  Company or any  subsidiary  for a finder's  fee,
brokerage commission,  or similar payment. The Company has provided Conseco with
a true and complete copy of the  agreement  between the Company and DLJ, and the
Company has no other agreements or understandings (written or oral) with respect
to such services.


                                   ARTICLE III

                    REPRESENTATIONS AND WARRANTIES OF CONSECO

         Conseco hereby represents and warrants to the Company as follows:

         3.1  Organization,  Standing and Corporate  Power.  Each of Conseco and
each Significant Subsidiary of Conseco (as hereinafter defined) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
jurisdiction in which it is incorporated  and has the requisite  corporate power
and authority to carry on its business as now being  conducted.  Each of Conseco
and each  Significant  Subsidiary of Conseco is duly qualified or licensed to do
business and is in good standing in each jurisdiction in which the nature of its
business or the ownership or leasing of its properties makes such  qualification
or  licensing  necessary.  Conseco has  delivered  to the Company  complete  and
correct copies of its Articles of Incorporation  and By-laws,  as amended to the
date  of  this  Agreement.  For  purposes  of  this  Agreement,  a  "Significant
Subsidiary" of Conseco means

                                       15

                                      A-19
<PAGE>



any subsidiary of Conseco that would constitute a Significant  Subsidiary within
the meaning of Rule 1-02 of Regulation S-X of the SEC.

         3.2 Conseco Capital Structure.  The authorized capital stock of Conseco
consists of 500,000,000  shares of Conseco Common Stock and 20,000,000 shares of
preferred stock, without par value. At the close of business on August 23, 1996,
(i) 58,416,433 shares of Conseco Common Stock,  5,264,767 shares of $3.25 Series
D  Cumulative  Convertible  Preferred  Stock of Conseco (the  "Conseco  Series D
Preferred  Stock")  and  4,369,700  shares  of  Preferred  Redeemable  Increased
Dividend  Equity  Securities of Conseco (the  "Conseco  PRIDES") were issued and
outstanding  (net of  treasury  shares or  shares  held by  subsidiaries),  (ii)
13,721,689 shares of Conseco Common Stock were reserved for issuance pursuant to
outstanding  options  to  purchase  shares  of  Conseco  Common  Stock and other
benefits  granted under  Conseco's  benefit plans (the "Conseco  Stock  Plans"),
(iii)  8,258,314  shares of Conseco Common Stock were reserved for issuance upon
conversion of the Conseco Series D Preferred Stock and (iv) 8,739,400  shares of
Conseco  Common Stock were reserved for issuance upon  conversion of the Conseco
PRIDES.  Except (x) as set forth above, (y) for outstanding  options to purchase
an aggregate of 1,105,550 shares of Bankers Life Holding  Corporation  under its
Stock Option Plan and (z) with respect to stock units  awarded under the Conseco
Stock Option  Plans,  at the close of business on August 23, 1996,  no shares of
capital stock or other voting  securities  of Conseco were issued,  reserved for
issuance or outstanding. All outstanding shares of capital stock of Conseco are,
and all shares  which may be issued  pursuant  to this  Agreement  will be, when
issued,  duly authorized,  validly issued,  fully paid and nonassessable and not
subject to preemptive rights. No bonds, debentures,  notes or other indebtedness
of Conseco or any Significant Subsidiary of Conseco having the right to vote (or
convertible into, or exchangeable  for,  securities having the right to vote) on
any matters on which the  stockholders of Conseco or any Significant  Subsidiary
of Conseco may vote are issued or  outstanding.  All the  outstanding  shares of
capital stock of each Significant Subsidiary of Conseco have been validly issued
and are  fully  paid and  nonassessable  and,  except  as set forth in the Filed
Conseco SEC Documents (as defined in Section  3.4),  are owned by Conseco,  free
and clear of all Liens.  Except as set forth  above or in the Filed  Conseco SEC
Documents,  neither  Conseco nor any  Significant  Subsidiary of Conseco has any
outstanding  option,   warrant,   subscription  or  other  right,  agreement  or
commitment which either (i) obligates  Conseco or any Significant  Subsidiary of
Conseco to issue, sell or transfer,  repurchase,  redeem or otherwise acquire or
vote any shares of the capital stock of Conseco or any Significant Subsidiary of
Conseco or (ii) restricts the transfer of Conseco Common Stock.


                                       16

                                      A-20
<PAGE>



         3.3 Authority;  Noncontravention.  Conseco has all requisite  corporate
power and  authority to enter into this  Agreement  and,  subject to the Conseco
Stockholder Approval with respect to the issuance of Conseco Common Stock in the
Merger,  to consummate the  transactions  contemplated  by this  Agreement.  The
execution  and  delivery of this  Agreement by Conseco and the  consummation  by
Conseco  of the  transactions  contemplated  by this  Agreement  have  been duly
authorized by all necessary corporate action on the part of Conseco, subject, in
the case of the issuance of Conseco  Common Stock in the Merger,  to the Conseco
Stockholder  Approval.  This  Agreement  has been duly executed and delivered by
and, assuming this Agreement  constitutes the valid and binding agreement of the
Company,  constitutes  a valid and binding  obligation  of Conseco,  enforceable
against Conseco in accordance with its terms except that the enforcement thereof
may be limited by (a)  bankruptcy,  insolvency,  reorganization,  moratorium  or
similar laws now or hereafter in effect relating to creditor's  rights generally
and (b) general  principles of equity  (regardless of whether  enforceability is
considered in a proceeding  at law or in equity).  The execution and delivery of
this Agreement do not, and the consummation of the transactions  contemplated by
this Agreement and compliance with the provisions of this Agreement will not (i)
conflict with any of the provisions of the Articles of  Incorporation or By-laws
of  Conseco,  or the  comparable  documents  of any  Significant  Subsidiary  of
Conseco,  (ii) subject to the governmental filings and other matters referred to
in the following sentence, conflict with, result in a breach of or default (with
or without  notice or lapse of time, or both) under,  or give rise to a right of
termination,  cancellation  or  acceleration  of any  obligation  or  loss  of a
material  benefit  under,  or  require  the  consent of any  person  under,  any
indenture, or other agreement, permit, concession, franchise, license or similar
instrument or undertaking to which Conseco or any of its subsidiaries is a party
or by which Conseco or any of its  subsidiaries  or any of their assets is bound
or affected,  or (iii)  subject to the  governmental  filings and other  matters
referred to in the following sentence, contravene any law, rule or regulation of
any  state or of the  United  States or any  political  subdivision  thereof  or
therein,  or any order, writ,  judgment,  injunction,  decree,  determination or
award  currently  in  effect.  No  consent,  approval  or  authorization  of, or
declaration or filing with, or notice to, any Governmental  Entity which has not
been  received or made is required by or with  respect to Conseco in  connection
with the execution and delivery of this Agreement by Conseco or the consummation
by Conseco of any of the transactions contemplated by this Agreement, except for
(i) the filing of premerger notification and report forms under the HSR Act with
respect to the  Merger,  (ii) the  filings  and/or  notices  required  under the
insurance laws of the  jurisdictions  set forth in Section 2.3 of the Disclosure
Schedule,  (iii) the filing with the SEC of the  registration  statement on Form
S-4 to be filed with the SEC by Conseco in connection with the issuance of

                                       17

                                      A-21
<PAGE>



Conseco Common Stock in the Merger (the "Form S-4"),  the Joint Proxy  Statement
relating to the Conseco Stockholder Approval and such reports under the Exchange
Act as may be required in connection  with this  Agreement and the  transactions
contemplated  hereby, (iv) the filing of the articles of merger with the Indiana
Secretary  of State and the  Pennsylvania  Secretary of State,  and  appropriate
documents with the relevant authorities of the other states in which the Company
is qualified to do business, (v) such other consents, approvals, authorizations,
filings or notices as are set forth in Section  2.3 of the  Disclosure  Schedule
and (vi) any applicable filings under state anti-takeover laws.

         3.4 SEC Documents. Conseco and its subsidiaries have filed all required
reports,  schedules,  forms,  statements and other  documents with the SEC since
January 1, 1994 (the "Conseco SEC Documents"). As of their respective dates, the
Conseco SEC Documents  complied with the  requirements  of the Securities Act or
the Exchange Act, as the case may be, and the rules and  regulations  of the SEC
promulgated thereunder applicable to such Conseco SEC Documents, and none of the
Conseco SEC  Documents  as of such dates  contained  any untrue  statement  of a
material fact or omitted to state a material fact required to be stated  therein
or  necessary  in  order  to  make  the  statements  therein,  in  light  of the
circumstances  under  which  they  were  made,  not  misleading.  The  financial
statements of Conseco included in the Conseco SEC Documents comply as to form in
all material respects with applicable accounting  requirements and the published
rules and  regulations  of the SEC with respect  thereto,  have been prepared in
accordance with generally accepted accounting principles applied on a consistent
basis  during the  periods  involved  (except as may be  indicated  in the notes
thereto or, in the case of unaudited  statements,  as permitted by Rule 10-01 of
Regulation S- X) and fairly present, in all material respects,  the consolidated
financial  statements  of Conseco and its  consolidated  subsidiaries  as of the
dates thereof and the  consolidated  results of their  operations and cash flows
for  the  periods  then  ended  (subject,  in the  case of  unaudited  quarterly
statements, to normal year-end audit adjustments).

         3.5 Absence of Certain  Changes or Events.  Except as  disclosed in the
Conseco SEC  Documents  filed and publicly  available  prior to the date of this
Agreement (the "Filed Conseco SEC  Documents") or in Section 3.5 of a Disclosure
Schedule dated the date hereof and delivered concurrently herewith by Conseco to
the Company  (the  "Conseco  Disclosure  Schedule"),  since the date of the most
recent audited financial statements included in the Filed Conseco SEC Documents,
Conseco has conducted its business  only in the ordinary  course,  and there has
not been (i) any  change  which  would  have a  material  adverse  effect on the
business,  financial  condition  or results  of  operations  of Conseco  and its
subsidiaries, taken as a whole, (ii) any declaration,

                                       18

                                      A-22
<PAGE>



setting aside or payment of any dividend or distribution (whether in cash, stock
or property) with respect to any of Conseco's  outstanding  capital stock (other
than the payment of cash  dividends  of $.02 per share on July 1, 1996,  and the
declaration of a cash dividend  payable  October 1, 1996 of $.0625 per share, on
Conseco  Common  Stock  and  regular  cash  dividends  on the  Conseco  Series D
Preferred  Stock and the Conseco  PRIDES,  in each case in accordance with usual
record and payment dates and in accordance  with Conseco's  dividend  policy and
Articles  of  Incorporation  at the  date of such  payment),  (iii)  any  split,
combination or  reclassification  of any of its outstanding capital stock or any
issuance or the authorization of any issuance of any other securities in respect
of, in lieu of or in  substitution  for shares of its capital stock, or (iv) any
change in  accounting  methods,  principles  or practices by Conseco  materially
affecting its assets,  liabilities or business, except as may have been required
by a change in generally accepted accounting principles.

         3.6  Compliance  with  Applicable  Laws.  (i) Each of  Conseco  and its
subsidiaries has in effect all Permits necessary for it to own, lease or operate
its  properties  and assets and to carry on its business as now  conducted,  and
there has occurred no default under any such Permit.  Except as disclosed in the
Filed Conseco SEC Documents,  Conseco and its  subsidiaries are in compliance in
all material respects with all applicable  statutes,  laws,  ordinances,  rules,
orders and regulations of any  Governmental  Entity.  Except as disclosed in the
Filed  Conseco  SEC  Documents  and except  for  routine  examinations  by state
Governmental   Entities   charged  with   supervision  of  insurance   companies
("Insurance Regulators"),  as of the date of this Agreement, to the knowledge of
Conseco,  no investigation by any Governmental Entity with respect to Conseco or
any of its subsidiaries is pending or threatened.

         (ii) The Annual  Statements  (including  without  limitation the Annual
Statements  of any  separate  accounts)  for the year ended  December  31, 1995,
together with all exhibits and  schedules  thereto,  and any actuarial  opinion,
affirmation or certification  filed in connection  therewith,  and the Quarterly
Statements  for the  periods  ended  after  January 1, 1996,  together  with all
exhibits and schedules thereto,  with respect to each subsidiary of Conseco that
is an Insurance  Company,  in each case as filed with the  applicable  Insurance
Regulator of its  jurisdiction  of domicile,  were prepared in conformity  with,
present  fairly,  in all  material  respects,  to the extent  required by and in
conformity with SAP, the statutory financial condition of such Insurance Company
at their respective dates and the results of operations,  changes in capital and
surplus and cash flow of such  Insurance  Company  for each of the periods  then
ended,  and were correct in all material  respects  when filed and there were no
material omissions  therefrom when filed. No deficiencies or violations material
to the financial condition or operations of

                                       19

                                      A-23
<PAGE>



any Insurance  Company have been asserted in writing by any Insurance  Regulator
which have not been cured or  otherwise  resolved  to the  satisfaction  of such
Insurance  Regulator and which have not been disclosed in writing to the Company
prior to the date of this Agreement.

         3.7  Brokers.  All  negotiations  relative  to this  Agreement  and the
transactions  contemplated hereby have been carried out by Conseco directly with
the Company, without the intervention of any person on behalf of Conseco in such
manner as to give rise to any valid  claim by any person  against the Company or
any of the Subsidiaries  for a finder's fee,  brokerage  commission,  or similar
payment.

         3.8  Voting  Requirements.  The  affirmative  vote of the  holders of a
majority of the votes  entitled  to be cast by the  holders of Common  Stock and
Conseco  PRIDES  present,  or  represented,  and entitled to vote thereon at the
Conseco  Stockholders  Meeting with respect to the issuance of shares of Conseco
Common  Stock in the  Merger  is the only  vote of the  holders  of any class or
series of Conseco's  capital stock  necessary to approve this  Agreement and the
transactions contemplated by this Agreement.


                                   ARTICLE IV

                              ADDITIONAL AGREEMENTS

         4.1  Preparation of Form S-4 and the Joint Proxy Statement; Information
Supplied.

         (a) As soon as practicable  following the date of this  Agreement,  the
Company  and  Conseco  shall  prepare  and  file  with the SEC the  Joint  Proxy
Statement and Conseco shall prepare and file with the SEC the Form S-4, in which
the Joint Proxy Statement will be included as a prospectus.  Each of the Company
and Conseco  shall use its best efforts to have the Form S-4 declared  effective
under the  Securities  Act as promptly as  practicable  after such  filing.  The
Company  will use its best  efforts  to cause the Joint  Proxy  Statement  to be
mailed to the Company's  stockholders,  and Conseco will use its best efforts to
cause the Joint Proxy Statement to be mailed to Conseco's stockholders,  in each
case as promptly as practicable  after the Form S-4 is declared  effective under
the Securities Act. Conseco shall also take any action (other than qualifying to
do business in any jurisdiction in which it is not now so qualified) required to
be taken under any  applicable  state  securities  laws in  connection  with the
issuance of Conseco Common Stock in the Merger and the Company shall furnish all
information concerning the Company and the holders of the Common Stock as may be
reasonably requested in connection with any such action.

                                       20

                                      A-24
<PAGE>




         (b) The Company agrees that none of the  information  supplied or to be
supplied by the Company specifically for inclusion or incorporation by reference
in (i) the Form S-4 will, at the time the Form S-4 is filed with the SEC, at any
time it is amended or supplemented or at the time it becomes effective under the
Securities Act, contain any untrue statement of a material fact or omit to state
any  material  fact  required  to be stated  therein  or  necessary  to make the
statements therein not misleading or (ii) the Joint Proxy Statement will, at the
date it is first  mailed  to the  Company's  stockholders  or at the time of the
Stockholders  Meeting (as defined in Section 4.2),  contain any untrue statement
of a material  fact or omit to state any  material  fact  required  to be stated
therein or necessary in order to make the  statements  therein,  in light of the
circumstances  under  which  they are made,  not  misleading.  The  Joint  Proxy
Statement will comply as to form in all material  respects with the requirements
of the  Exchange  Act and the  rules and  regulations  thereunder,  except  with
respect  to  statements  made or  incorporated  by  reference  therein  based on
information  supplied by Conseco  specifically  for inclusion or incorporated by
reference in the Joint Proxy Statement.

         (c)  Conseco  agrees  that none of the  information  supplied  or to be
supplied by Conseco  specifically for inclusion or incorporation by reference in
(i) the Form S-4 will,  at the time the Form S-4 is filed  with the SEC,  at any
time it is amended or supplemented or at the time it becomes effective under the
Securities Act, contain any untrue statement of a material fact or omit to state
any  material  fact  required  to be stated  therein  or  necessary  to make the
statements  therein not  misleading,  or (ii) the Joint Proxy Statement will, at
the date the Joint Proxy Statement is first mailed to Conseco's  stockholders or
at the time of the Conseco  Stockholders  Meeting  (as defined in Section  4.2),
contain any untrue  statement  of a material  fact or omit to state any material
fact required to be stated  therein or necessary in order to make the statements
therein,  in  light  of  the  circumstances  under  which  they  are  made,  not
misleading.  The Form S-4 will comply as to form in all material  respects  with
the requirements of the Securities Act and the rules and regulations promulgated
thereunder and the Joint Proxy  Statement will comply as to form in all material
respects with the requirements of the Exchange Act and the rules and regulations
promulgated  thereunder,  except with respect to statements made or incorporated
by  reference  in either  the Form S-4 or the  Joint  Proxy  Statement  based on
information  supplied by the Company specifically for inclusion or incorporation
by reference therein.

         4.2  Meetings  of  Stockholders.  The  Company  will  take  all  action
necessary in accordance with applicable law and its Certificate of Incorporation
and  By-laws  to  convene  a  meeting  of its  stockholders  (the  "Stockholders
Meeting")  to consider  and vote upon the  approval of the Merger.  Conseco will
take all

                                       21

                                      A-25
<PAGE>



action  necessary  in  accordance  with  applicable  law  and  its  Articles  of
Incorporation and By-laws to convene a meeting of its stockholders (the "Conseco
Stockholders Meeting") to consider and vote upon the approval of the issuance of
Conseco Common Stock in the Merger. Subject to Section 4.9 hereof in the case of
the Company,  the Company and Conseco will,  through their respective  Boards of
Directors,  recommend to their respective stockholders approval of the foregoing
matters.  Without  limiting the generality of the foregoing,  the Company agrees
that,  subject to its right to terminate this Agreement pursuant to Section 4.9,
its  obligations  pursuant  to the first  sentence  of Section  4.2 shall not be
affected  by  (i)  the  commencement,  public  proposal,  public  disclosure  or
communication to the Company of any Acquisition  Proposal (as defined in Section
4.8) or (ii) the  withdrawal  or  modification  by the Board of Directors of the
Company of its  approval  or  recommendation  of this  Agreement  or the Merger.
Conseco and the  Company  will use their best  efforts to hold the  Stockholders
Meeting  and the  Conseco  Stockholders  Meeting  on the  same  day and use best
efforts to hold such Meetings and (except in the case of the Company, subject to
Section  4.9  hereof)  to  obtain  the  favorable  votes  of  their   respective
stockholders as soon as practicable after the date hereof.

         4.3 Letter of the Company's Accountants. The Company shall use its best
efforts to cause to be delivered to Conseco a letter of Arthur Andersen LLP, the
Company's independent public accountants,  dated a date within two business days
before  the date on which the Form S-4 shall  become  effective  and a letter of
Arthur  Andersen  LLP,  dated a date within two business days before the Closing
Date,  addressed to Conseco,  in form and substance  reasonably  satisfactory to
Conseco  and  customary  in  scope  and  substance  for  letters   delivered  by
independent  public  accountants  in  connection  with  registration  statements
similar to the Form S- 4.

         4.4 Letter of Conseco's Accountants. Conseco shall use its best efforts
to cause to be  delivered  to the Company a letter of Coopers & Lybrand  L.L.P.,
Conseco's independent public accountants,  dated a date within two business days
before  the date on which the Form S-4 shall  become  effective  and a letter of
Coopers & Lybrand  L.L.P.,  dated a date  within two  business  days  before the
Closing Date,  each addressed to the Company,  in form and substance  reasonably
satisfactory  to the Company and  customary in scope and  substance  for letters
delivered by  independent  public  accountants in connection  with  registration
statements similar to the Form S-4.

         4.5 Access to  Information; Confidentiality.  Upon reasonable  notice,
each of the Company and Conseco  shall,  and shall cause each of its  respective
subsidiaries  to,  afford to the other  party  and to the  officers,  employees,
counsel, financial
                                       22

                                      A-26
<PAGE>


advisors and other  representatives of such other party reasonable access during
normal  business  hours during the period prior to the Effective Time to all its
properties,  books,  contracts,  commitments,  personnel and records and, during
such period,  each of the Company and Conseco shall, and shall cause each of its
respective  subsidiaries  to,  furnish as promptly as  practicable  to the other
party such information concerning its business, properties, financial condition,
operations  and  personnel as such other party may from time to time  reasonably
request.  Except as  required  by law,  Conseco  will  hold,  and will cause its
respective  directors,  officers,  partners,  employees,  accountants,  counsel,
financial  advisors  and  other  representatives  and  affiliates  to hold,  any
nonpublic  information  obtained  from the Company in  confidence  to the extent
required by, and in accordance  with,  the provisions of the letter dated August
14, 1996,  between  Conseco and the Company (the  "Confidentiality  Agreement").
Except as required by law, the Company will hold,  and will cause its directors,
officers,  partners,  employees,  accountants,  counsel,  financial advisors and
other representatives and affiliates to hold, any nonpublic information obtained
from Conseco in  confidence to the extent  required by, and in accordance  with,
the Confidentiality Agreement.

         4.6 Best  Efforts.  Upon the terms and  subject to the  conditions  and
other agreements set forth in this Agreement,  each of the parties agrees to use
its best efforts to take, or cause to be taken, all actions, and to do, or cause
to be done,  and to assist and cooperate  with the other  parties in doing,  all
things necessary,  proper or advisable to consummate and make effective,  in the
most  expeditious  manner  practicable,  the Merger  and the other  transactions
contemplated by this Agreement.

         4.7 Public  Announcements.  Conseco and the Company  will  consult with
each other before issuing,  and provide each other the opportunity to review and
comment upon, any press release or other public  statements  with respect to the
transactions contemplated by this Agreement, including the Merger, and shall not
issue any such press  release or make any such  public  statement  prior to such
consultation,  except as may be required by applicable  law, court process or by
obligations  pursuant  to any listing  agreement  with any  national  securities
exchange or NASDAQ.

         4.8 Acquisition  Proposals.  The Company shall not, nor shall it permit
any of its  subsidiaries  to,  nor shall it  authorize  or permit  any  officer,
director or employee of, or any investment banker,  attorney or other advisor or
representative  of,  the  Company or any of its  subsidiaries  to,  directly  or
indirectly, (i) solicit, initiate or encourage the submission of any Acquisition
Proposal (as  hereinafter  defined) or (ii)  participate  in any  discussions or
negotiations  regarding,  or furnish to any person any information  with respect
to, or take

                                       23

                                      A-27
<PAGE>



any other action to facilitate  any inquiries or the making of any proposal that
constitutes,  or may reasonably be expected to lead to, any Acquisition Proposal
(as defined below);  provided,  however,  that nothing contained in this Section
4.8 shall  prohibit  the  Board of  Directors  of the  Company  from  furnishing
information to, or entering into discussions or negotiations with, any person or
entity that makes an unsolicited Acquisition Proposal if, and only to the extent
that (A) the Board of  Directors  of the Company,  after  consultation  with and
based  upon the advice of outside  counsel,  determines  in good faith that such
action is necessary for the Board of Directors of the Company to comply with its
fiduciary  duties to stockholders  under  applicable law and (B) prior to taking
such action, the Company (x) provides reasonable notice to Conseco to the effect
that it is taking  such  action and (y)  receives  from such person or entity an
executed confidentiality agreement in reasonably customary form. Notwithstanding
anything in this Agreement to the contrary,  the Company shall  promptly  advise
Conseco orally and in writing of the receipt by it (or any of the other entities
or persons referred to above) after the date hereof of any Acquisition Proposal,
or any inquiry which could lead to any Acquisition Proposal,  the material terms
and conditions of such Acquisition  Proposal or inquiry, and the identity of the
person making any such  Acquisition  Proposal or inquiry.  The Company will keep
Conseco  fully  informed  of the  status  and  details  of any such  Acquisition
Proposal or inquiry.  For  purposes of this  Agreement,  "Acquisition  Proposal"
means any bona fide  proposal  with  respect to a merger,  consolidation,  share
exchange  or  similar  transaction  involving  the  Company  or any  Significant
Subsidiary of the Company,  or any purchase of all or any significant portion of
the assets of the Company or any Significant  Subsidiary of the Company,  or any
equity  interest in the Company or any  Significant  Subsidiary  of the Company,
other than the transactions contemplated hereby.

         4.9 Fiduciary  Duties.  The Board of Directors of the Company shall not
(i) withdraw or modify, in a manner materially adverse to Conseco,  the approval
or  recommendation  by such Board of Directors of this  Agreement or the Merger,
(ii)  approve or  recommend  an  Acquisition  Proposal  or (iii)  enter into any
agreement with respect to any Acquisition Proposal,  unless the Company receives
an Acquisition  Proposal and the Board of Directors of the Company determines in
good faith, following consultation with outside counsel, that in order to comply
with its fiduciary  duties to stockholders  under applicable law it is necessary
for the Board of Directors to withdraw or modify, in a manner materially adverse
to Conseco,  its  approval or  recommendation  of this  Agreement or the Merger,
approve or recommend  such  Acquisition  Proposal,  enter into an agreement with
respect to such Acquisition  Proposal or terminate this Agreement.  In the event
the Board of Directors of the Company  takes any of the foregoing  actions,  the
Company shall, concurrently with the

                                       24

                                      A-28
<PAGE>



taking of any such  action,  pay to Conseco  the  Section  4.11 Fee  pursuant to
Section 4.11.  Nothing  contained in this Section 4.9 shall prohibit the Company
from taking and disclosing to its  stockholders a position  contemplated by Rule
14e-2(a) promulgated under the Exchange Act or from making any disclosure to the
Company's stockholders which, in the good faith reasonable judgment of the Board
of Directors of the Company based on the advice of outside counsel,  is required
under  applicable  law;  provided  that,  subject to the provisions of the first
sentence of this Section,  the Company does not withdraw or modify,  in a manner
materially  adverse  to  Conseco,  its  position  with  respect to the Merger or
approve or recommend an Acquisition Proposal. Notwithstanding anything contained
in this  Agreement  to the  contrary,  any  action  by the  Board  of  Directors
permitted by this Section 4.9 shall not constitute a breach of this Agreement by
the Company.

         4.10 Consents, Approvals and Filings. The Company and Conseco will make
and cause their respective  subsidiaries to make all necessary filings,  as soon
as practicable, including, without limitation, those required under the HSR Act,
the  Securities  Act, the Exchange Act, and applicable  state  insurance laws in
order to facilitate prompt consummation of the Merger and the other transactions
contemplated by this Agreement.  In addition,  the Company and Conseco will each
use their best efforts,  and will cooperate  fully with each other (i) to comply
as promptly as practicable with all governmental  requirements applicable to the
Merger and the other  transactions  contemplated  by this  Agreement and (ii) to
obtain  as  promptly  as  practicable  all  necessary  permits,  orders or other
consents of  Governmental  Entities and consents of all third parties  necessary
for the  consummation of the Merger and the other  transactions  contemplated by
this  Agreement.  Each of the  Company  and  Conseco  shall use best  efforts to
promptly provide such information and communications to Governmental Entities as
such  Governmental  Entities may reasonably  request.  Each of the parties shall
provide to the other party  copies of all  applications  in advance of filing or
submission of such applications to Governmental Entities in connection with this
Agreement and shall make such revisions thereto as reasonably  requested by such
other  party.  Each party shall  provide to the other party the  opportunity  to
participate  in  all  meetings  and  material  conversations  with  Governmental
Entities.

         4.11 Certain Fees. (a) The Company shall pay to Conseco upon demand $20
million (the  "Section  4.11 Fee"),  payable in same-day  funds,  if a bona fide
Acquisition  Proposal is commenced,  publicly  proposed,  publicly  disclosed or
communicated  to the Company (or the  willingness  of any person to make such an
Acquisition  Proposal is publicly  disclosed or communicated to the Company) and
the Board of Directors of the Company, in accordance with Section 4.9, withdraws
or modifies in a manner materially

                                       25

                                      A-29
<PAGE>



adverse to Conseco  its  approval or  recommendation  of this  Agreement  or the
Merger,  approves  or  recommends  such  Acquisition  Proposal,  enters  into an
agreement  with  respect  to  such  Acquisition  Proposal,  or  terminates  this
Agreement.

         (b) Unless  Conseco is  materially  in breach of this  Agreement  or is
unable to satisfy the condition of Section 6.3(a) hereof,  the Company shall pay
to Conseco upon demand an amount, not to exceed $2,000,000, to reimburse Conseco
for its  Expenses (as such term is defined in  subparagraph  (d) of this Section
4.11),  payable in same-day  funds,  if the requisite  approval of the Company's
stockholders  for the  Merger  is not  obtained  (other  than the  circumstances
specified  in Section  4.11(a)  hereof) and all other  conditions  contained  in
Section 6.1 of this  Agreement have been  satisfied,  waived or, with respect to
any condition not then satisfied, it is substantially likely that such condition
will be  satisfied  on or before  March 31,  1997,  through the exercise of best
efforts to procure the satisfaction thereof.

         (c) Unless the Company is materially in breach of this  Agreement or is
unable to satisfy the condition of Section 6.2(a)  hereof,  Conseco shall pay to
the Company upon demand, an amount, not to exceed  $2,000,000,  to reimburse the
Company for its Expenses,  payable in same-day funds, if the requisite  approval
of  Conseco's  stockholders  for  the  Merger  is not  obtained  and  all  other
conditions  contained  in Section  6.1 of this  Agreement  have been  satisfied,
waived or, with respect to any condition not then satisfied, it is substantially
likely  that such  condition  will be  satisfied  on or before  March 31,  1997,
through the exercise of best efforts to procure the satisfaction thereof.

         (d) For  purposes  of this  Section  4.11,  "Expenses"  shall  mean all
documented  out-of-pocket  fees and expenses incurred or paid by or on behalf of
Conseco or the Company,  as the case may be, to third parties in connection with
the Merger or the consummation of any of the  transactions  contemplated by this
Agreement,   including  all  bank  fees,  financing  fees,  printing  costs  and
reasonable fees and expenses of counsel,  investment banking firms, accountants,
experts and consultants.

         4.12  Affiliates and Certain  Stockholders.  Prior to the Closing Date,
the Company shall deliver to Conseco a letter  identifying  all persons who are,
at the time the Merger is  submitted  for  approval to the  stockholders  of the
Company,  "affiliates"  of the  Company  for  purposes  of Rule  145  under  the
Securities Act. The Company shall use its best efforts to cause each such person
to  deliver  to  Conseco  on or prior to the  Closing  Date a written  agreement
substantially  in the form  attached as Exhibit A hereto.  Conseco  shall not be
required to maintain the effectiveness of the Form S-4 or any other registration
statement under the Securities Act for the purposes of resale of Conseco

                                       26

                                      A-30
<PAGE>



Common Stock by such affiliates and the certificates representing Conseco Common
Stock  received by such  affiliates in the Merger shall bear a customary  legend
regarding  applicable  Securities  Act  restrictions  and the provisions of this
Section 4.12.

         4.13 NYSE  Listing.  Conseco  shall use its best  efforts  to cause the
shares of Conseco  Common  Stock to be issued in the Merger to be  approved  for
listing  on the NYSE,  subject  to  official  notice of  issuance,  prior to the
Closing Date.

         4.14  Stockholder  Litigation.  The  Company  shall  give  Conseco  the
opportunity  to  participate  in the defense or  settlement  of any  stockholder
litigation  against the Company and its directors  relating to the  transactions
contemplated by this Agreement; provided, however, that no such settlement shall
be agreed to without Conseco's consent,  which consent shall not be unreasonably
withheld.

         4.15 Indemnification.  (a) The certificate of incorporation and by-laws
of each of the Company's  subsidiaries shall contain the provisions with respect
to  indemnification  set forth therein on the date of this  Agreement,  and such
provisions shall not be amended,  repealed or otherwise modified for a period of
six years after the Effective Time in any manner that would adversely affect the
rights  thereunder of  individuals  who at any time prior to the Effective  Time
were  directors  or  officers  of the  Company or any of its  subsidiaries  (the
"Indemnified  Parties") in respect of actions or omissions occurring at or prior
to  the  Effective  Time  (including,   without  limitation,   the  transactions
contemplated by this  Agreement),  unless such  modification is required by law.
Conseco agrees to indemnify the Indemnified Parties, but only to the extent that
the  Company  would  have  been  obligated  to do so had it been  the  Surviving
Corporation.

         (b) The  provisions  of this  Section  4.15 are  intended to be for the
benefit of, and shall be enforceable by, each  Indemnified  Party, his heirs and
his personal  representatives and shall be binding on all successors and assigns
of Conseco.

         4.16 Financing.  Conseco shall have funds available sufficient to repay
when due all indebtedness outstanding under the Company's senior credit facility
and to pay  when  due  the  aggregate  Repurchase  Payment  (as  defined  in the
Indenture) for any of the Debentures which are required to be repurchased by the
Company in accordance with Section 11.1 of the Indenture.

         4.17 Stock Options.  (a) As soon as  practicable  following the date of
this Agreement,  the Board of Directors of the Company (or, if appropriate,  any
committee   administering   a  Company  Stock  Option  Plan)  shall  adopt  such
resolutions  or take such  actions as may be required to adjust the terms of all
outstanding  Company Stock Options in accordance  with Section  1.8(e) and shall
make

                                       27

                                      A-31
<PAGE>



such other changes to the Company Stock Option Plans as it deems  appropriate to
give effect to the Merger  (subject to the approval of Conseco,  which shall not
be unreasonably withheld).  The parties agree that after the date hereof, except
for the Company  Stock  Options  outstanding  on the date hereof and any changes
thereto  described in this  Agreement  or the  Disclosure  Schedule,  no option,
warrants or other  rights of any kind to purchase  capital  stock of the Company
shall be granted or made,  under the Company  Stock Plans or  otherwise,  and no
amendment,  repricing or other change to the  outstanding  Company Stock Options
shall be made, without the prior written consent of Conseco, and any such grant,
issuance,  amendment,  repricing or other change without Conseco's consent shall
be null, void and unenforceable against Conseco.

         (b) Conseco  shall take all corporate  action  necessary to reserve for
issuance a sufficient number of shares of Conseco Common Stock for delivery upon
exercise of the Company  Stock  Options.  Prior to the Effective  Time,  Conseco
shall have filed a registration statement on Form S-8 (or any successor form) or
another  appropriate  form with  respect to the shares of Conseco  Common  Stock
subject to the Company  Stock Options and shall use its best efforts to maintain
the effectiveness of such registration statement or registration statements (and
maintain the current status of the prospectus or prospectuses contained therein)
for so long as Company Stock Options remain outstanding.

         4.18 Employment Agreements. The Company shall enter into the employment
agreements  described in Section 4.18 of the Conseco Disclosure  Schedule.  Such
employment  agreements shall be subject to the approval of Conseco,  which shall
not be unreasonably withheld.

         4.19 Officers'  Certificates  Relating to Tax Treatment.  Conseco shall
provide to the Tax Opinion  Provider (as defined in Section  6.3(c)  hereof),  a
certificate  in the form agreed to by Conseco  dated the Closing Date and signed
on behalf of  Conseco by the chief  executive  officer  and the chief  financial
officer of Conseco.  The  Company  shall  provide to the Tax Opinion  Provider a
certificate  in the form  agreed to by the Company  dated the  Closing  Date and
signed on behalf of the  Company by the chief  executive  officer  and the chief
financial officer of the Company.

         4.20  Supplemental  Indenture;  Other  Actions.  Prior to the Effective
Time, Conseco shall execute and deliver to the Trustee, a supplemental indenture
or indentures  evidencing  the  succession of Conseco to the Company and meeting
the requirements of the Indenture and the Company and Conseco shall take any and
all other  actions  required  by the  Indenture  to  substitute  Conseco for the
Company under the Indenture and Debentures as of the Effective Time.


                                       28

                                      A-32
<PAGE>



         4.21 Severance and Other  Payments.  If, after the Effective  Time, the
employment of employees (other than officers) of the Company are terminated, the
Employee  Severance Pay Plan of Conseco  shall be  applicable to such  employees
giving credit for service to the Company as service to Conseco. In addition,  an
aggregate  of up to $2 million of  additional  severance  pay may be paid to the
following  individuals  in such  manner  and in such  proportions  as  shall  be
determined  from time to time by the Company's  present chief  executive  office
after consultation with the Chief Operations Officer of Conseco or his designee:

         (i) employees of the Company (other than officers) whose employment has
been terminated by Conseco within 18 months after the Effective Time;

         (ii) outside actuarial consultants of the Company (other than officers)
whose  services are  terminated by Conseco  within 18 months after the Effective
Time; and

         (iii)  Ronald J. Holmer,  Benedict J.  Iacovetti,  Ernest  Iannucci and
Wayne G. Vosik in order to  satisfy  such  individuals'  parachute  payment  tax
liability  pursuant to Section  4999 of the Internal  Revenue  Code of 1986,  as
amended  and the  regulations  thereunder;  provided  that no  individual  shall
receive a payment in excess of $120,000.

                                    ARTICLE V

               COVENANTS RELATING TO CONDUCT OF BUSINESS PRIOR TO
                                     MERGER

         5.1 Conduct of Business by the Company.  Except as contemplated by this
Agreement or as set forth in Section 5.1 of the Disclosure Schedule,  during the
period from the date of this Agreement to the Effective Time, the Company shall,
and  shall  cause  its  subsidiaries  to,  act and  carry  on  their  respective
businesses  in the  ordinary  course of business  and, to the extent  consistent
therewith,  use  reasonable  efforts to preserve  intact their current  business
organizations,  keep  available  the services of their  current key officers and
employees  and  preserve  the  goodwill of those  engaged in  material  business
relationships  with  them.  In  addition,  the  Company  agrees on and after the
Mailing Date (as defined in Section 5.4) to allow  representatives of Conseco to
have access to the management and other personnel of the Company so that Conseco
can be fully  informed  at all  times as to  significant  day-to-day  executive,
legal, financial, marketing and other operational matters involving the Company,
its  subsidiaries or their  businesses.  Prior to taking or approving any action
during such time with  respect to any such  significant  matters  involving  the
Company,  management  of the Company will notify the  representative  of Conseco
designated by Conseco for oversight of the functional area(s) involved with such
decision

                                       29

                                      A-33
<PAGE>



and will, if consistent with the fiduciary  obligations of such officer,  follow
any suggestions made by the Conseco  representative with respect to the proposed
action. During such time, the Company will cause its personnel to cooperate with
personnel  from Conseco in preparing  for any proposed  relocation by Conseco of
the Company's operations  following Closing.  Without limiting the generality of
the  foregoing,  during  the  period  from  the  date of this  Agreement  to the
Effective  Time,  the  Company  shall  not,  and  shall  not  permit  any of its
subsidiaries to, without the prior consent of Conseco:

                  (i) (x) declare,  set aside or pay any  dividends  on, or make
         any other distributions (whether in cash, stock or property) in respect
         of, any of the Company's  outstanding capital stock, (y) split, combine
         or  reclassify  any  of its  outstanding  capital  stock  or  issue  or
         authorize  the issuance of any other  securities in respect of, in lieu
         of or in substitution  for shares of its outstanding  capital stock, or
         (z)  purchase,  redeem or otherwise  acquire any shares of  outstanding
         capital  stock or any  rights,  warrants or options to acquire any such
         shares;

                  (ii) issue,  sell,  grant,  pledge or  otherwise  encumber any
         shares  of its  capital  stock,  any  other  voting  securities  or any
         securities  convertible  into,  or any  rights,  warrants or options to
         acquire, any such shares,  voting securities or convertible  securities
         other than upon the exercise of Company  Stock Options  outstanding  on
         the date of this Agreement;

                  (iii) amend its articles of organization, By-laws or other 
         comparable charter or organizational documents or the Rights Agreement;

                  (iv) acquire any business or any corporation, partnership, 
         joint venture,  association or other  business organization or division
         thereof;

                  (v) sell,  mortgage  or  otherwise  encumber or subject to any
         Lien or otherwise  dispose of any of its  properties or assets that are
         material to the Company and its subsidiaries  taken as a whole,  except
         in the ordinary course of business;

                  (vi)(x) incur any indebtedness for borrowed money or guarantee
         any such indebtedness of another person,  other than indebtedness owing
         to or guarantees of indebtedness  owing to the Company or any direct or
         indirect  wholly-owned  subsidiary of the Company or (y) make any loans
         or advances to any other person,  other than to the Company,  or to any
         direct or  indirect  wholly-owned  subsidiary  of the Company and other
         than routine advances to employees;


                                       30

                                      A-34
<PAGE>

                  (vii) make any tax election or settle or compromise any income
         tax liability  that would  reasonably be expected to be material to the
         Company and its subsidiaries taken as a whole;

                  (viii)pay,   discharge,   settle  or  satisfy  any  claims,
         liabilities or obligations (absolute,  accrued, asserted or unasserted,
         contingent  or  otherwise),   other  than  the  payment,  discharge  or
         satisfaction,  in the ordinary course of business  consistent with past
         practice or in accordance with their terms, of liabilities reflected or
         reserved against in, or contemplated  by, the most recent  consolidated
         financial  statements (or the notes thereto) of the Company included in
         the Filed SEC  Documents or incurred  since the date of such  financial
         statements  in the  ordinary  course of business  consistent  with past
         practice;

                  (ix) except as may be  otherwise  required  in the  Company's
         contractual  undertakings  with Transport Life Insurance  Company or as
         may be otherwise provided in the investment  guidelines to be contained
         in the investment advisory agreements  specified in Section 5.6 hereof,
         invest  its  future  cash  flow,  any cash from  matured  and  maturing
         investments,  any  cash  proceeds  from  the  sale  of its  assets  and
         properties, and any cash funds currently held by it, in any investments
         other  than  cash  equivalent  assets  or  in  short-term   investments
         (consisting   of  United   States   government   issued  or  guaranteed
         securities,  or  commercial  paper  rated  A-1 or P-1),  except  (i) as
         otherwise  required by law,  (ii) as  required to provide  cash (in the
         ordinary  course of business and consistent with past practice) to meet
         its  actual  or  anticipated   obligations  or  (iii)   publicly-traded
         corporate  bonds  that are  rated  investment  grade  by at  least  two
         nationally recognized statistical rating organizations;

                  (x)  except as may be required by law,

                           (i)  make  any  representation  or  promise,  oral or
                  written,  to any  employee  or  former  director,  officer  or
                  employee   of  the   Company  or  any   subsidiary   which  is
                  inconsistent with the terms of any Benefit Plan;

                           (ii) make any  change  to,  or amend in any way,  the
                  contracts,  salaries,  wages,  or  other  compensation  of any
                  employee  or any agent or  consultant  of the  Company  or any
                  subsidiary  other  than (a)  changes  or  amendments  that are
                  required under existing  contracts of (b) individual,  routine
                  changes or amendments that are made in the

                                       31

                                      A-35
<PAGE>



                  ordinary course of business and consistent with past practice
                  and do not exceed 8%;

                          (iii) adopt,  enter  into, amend,  alter or terminate,
                  partially or completely, any Benefit Plan or any election made
                  pursuant to the  provisions of any Benefit Plan, to accelerate
                  any  payments,  obligations  or  vesting  schedules  under any
                  Benefit Plan; or

                          (iv) approve any general or company-wide pay increases
                  for employees;

                  (xi) except in the ordinary course of business,  modify, amend
         or terminate any material  agreement,  permit,  concession,  franchise,
         license or similar instrument to which the Company or any subsidiary is
         a party or waive,  release  or  assign  any  material  rights or claims
         thereunder;

                  (xii)  hold  any  meeting  of the  board of  directors  of the
         Company or any  subsidiary or any committee of any such board,  or take
         any action by written  consent of any such board of committee,  without
         providing  (i) written  notice five days in advance of any such meeting
         or in advance of the date of any proposed action by written consent and
         (ii) an agenda of the specific  matters  intended to be  considered  at
         such  meeting  or a copy of the  proposed  written  consent;  provided,
         however,  that the  submission  of an  agenda  shall not  prohibit  the
         directors from  considering  matters not on the agenda,  if the Company
         made a  reasonable  effort  to  give  Conseco  advance  notice  of such
         matters; or

                  (xiii) authorize any of, or commit or agree to take any of, 
         the foregoing actions.

         5.2 Conduct of Business by Conseco.  Except as described in Section 5.2
of the  Conseco  Disclosure  Schedule,  during the period  from the date of this
Agreement to the Effective Time, Conseco shall, and shall cause its subsidiaries
to,  carry on their  respective  businesses  in the usual,  regular and ordinary
course in  substantially  the same manner as  heretofore  conducted  and, to the
extent consistent therewith, use all reasonable efforts to preserve intact their
current  business  organizations,  keep  available the services of their current
officers  and  employees  and  preserve  their   relationships  with  customers,
suppliers,  licensors,  licensees,   distributors  and  others  having  business
dealings with them to the end that their goodwill and ongoing  businesses  shall
be unimpaired  at the Effective  Time.  Without  limiting the  generality of the
foregoing,  during the period from the date of this  Agreement to the  Effective
Time, Conseco shall not, and shall not permit any of its subsidiaries to:


                                       32

                                      A-36
<PAGE>



                  (i) (x) declare,  set aside or pay any  dividends  on, or make
         any other distributions (whether in cash, stock or property) in respect
         of, any  outstanding  capital  stock of  Conseco  (other  than  regular
         quarterly  cash  dividends of $.0625 per share of Conseco  Common Stock
         and regular cash dividends on the Conseco Series D Preferred  Stock and
         the Conseco  PRIDES,  in each case with usual record and payment  dates
         and in accordance  with  Conseco's  Articles of  Incorporation  and its
         present dividend policy) or (y) split, combine or reclassify any of its
         outstanding  capital  stock or issue or  authorize  the issuance of any
         other  securities  in  respect  of, in lieu of or in  substitution  for
         shares of  Conseco's  outstanding  capital  stock (other than under the
         Conseco Stock Plans);

                  (ii) issue,  sell,  grant,  pledge or  otherwise  encumber any
         shares  of its  capital  stock,  any  other  voting  securities  or any
         securities  convertible  into,  or any  rights,  warrants or options to
         acquire, any such shares, voting securities or convertible  securities,
         in each case if any such  action  could  reasonably  be expected to (a)
         delay  materially the date of mailing of the Joint Proxy  Statement or,
         (B) if it  were  to  occur  after  such  date of  mailing,  require  an
         amendment of the Joint Proxy Statement;

                  (iii)  except  as  described  in  Section  3.5 of the  Conseco
         Disclosure   Schedule,   acquire  any  business  or  any   corporation,
         partnership,  joint venture, association or other business organization
         or division  thereof,  in each case if any such action could reasonably
         be  expected to (A) delay  materially  the date of mailing of the Joint
         Proxy Statement or, (B) if it were to occur after such date of mailing,
         require an amendment of the Joint Proxy Statement; or

                  (iv)  authorize any of, or commit or agree to take any of, the
foregoing actions.

         5.3 Other  Actions.  The Company and Conseco  shall not,  and shall not
permit any of their  respective  subsidiaries to, take any action that would, or
that could  reasonably be expected to, result in (i) any of the  representations
and warranties of such party set forth in this Agreement  becoming untrue in any
material  respect  or (ii) any of the  conditions  of the  Merger  set  forth in
Article VI not being satisfied.

         5.4  Certificates.  (a) On the date the Joint Proxy  Statement is first
mailed to the  stockholders  of the Company (the  "Mailing  Date"),  the Company
shall  deliver to Conseco a  certificate  dated as of the Mailing Date signed by
its Chief Executive Officer and its Chief Financial Officer, in their capacities
as officers of the Company, that the representations

                                       33

                                      A-37
<PAGE>



and  warranties of the Company  contained in this Agreement are true and correct
on the Mailing Date (except to the extent that they expressly  relate only to an
earlier  time,  in which case they  shall have been true and  correct as of such
earlier time), other than such breaches of representations  and warranties which
in the aggregate  would not  reasonably  be expected to have a material  adverse
effect on the  business,  financial  condition or results of  operations  of the
Company and its subsidiaries taken as a whole.

                  (b) On the Mailing Date,  Conseco shall deliver to the Company
a certificate dated as of the Mailing Date signed by its Chief Executive Officer
and its Chief  Financial  Officer,  in their  capacities as officers of Conseco,
that the  representations  and warranties of Conseco contained in this Agreement
are true and  correct  on the  Mailing  Date  (except  to the  extent  that they
expressly  relate  only to an earlier  time,  in which case they shall have been
true  and  correct  as of such  earlier  time),  other  than  such  breaches  of
representations  and warranties  which in the aggregate  would not reasonably be
expected to have a material adverse effect on the business,  financial condition
or results of operations of Conseco and its subsidiaries taken as a whole.

         5.5 Investment Advisory  Agreements.  The Company agrees to enter into.
and to cause each of its  subsidiaries  to enter into,  an  investment  advisory
agreement with Conseco Capital  Management,  Inc., a wholly-owned  subsidiary of
Conseco.  Such  agreements  shall be  effective as of the Mailing Date and shall
contain terms and conditions  reasonably acceptable to the parties and which are
customary in investment advisory agreements.

                                   ARTICLE VI

                              CONDITIONS PRECEDENT

         6.1      Conditions to Each Party's Obligation To Effect the Merger.  
The  respective  obligation of each party to effect the Merger is subject to the
satisfaction  or  waiver  on or  prior  to the  Closing  Date  of the  following
conditions:

                  (a) Stockholder Approval.  This Agreement and the Merger shall
         have  been  approved  and  adopted  by  the  affirmative  vote  of  the
         stockholders of the Company in the manner  contemplated in Section 2.10
         hereof and the Conseco Stockholder Approval shall have been obtained.

                  (b)  Governmental  and  Regulatory   Consents.   All  required
         consents,  approvals, permits and authorizations to the consummation of
         the transactions  contemplated  hereby by the Company and Conseco shall
         be obtained from (i) the Insurance  Regulators in the jurisdictions set
         forth in Section 6.1(b) of the Disclosure Schedule,  and (ii) any other
         Governmental Entity whose consent, approval,

                                       34

                                      A-38
<PAGE>



         permission  or  authorization  is required by reason of a change in law
         after the date of this  Agreement,  unless the  failure to obtain  such
         consent, approval,  permission or authorization would not reasonably be
         expected to have a material  adverse effect on the business,  financial
         condition or results of operations of the Company and its subsidiaries,
         taken  as a  whole,  or on  the  validity  or  enforceability  of  this
         Agreement.  Notwithstanding  the  foregoing,  in  the  event  that  all
         governmental and regulatory consents required hereunder shall have been
         obtained  except the  approval of the  Insurance  Regulator of any life
         insurance  subsidiary  of the  Company  which  does  not  constitute  a
         "significant subsidiary" (within the meaning of Rule 1-02 of Regulation
         S-X of the SEC) of the Company (a "Non-Significant Life Subsidiary") to
         the transfer of control of such Non-Significant Life Subsidiary,  then,
         subject to Article VII hereof,  at any time thereafter at the option of
         Conseco,  the  parties  shall take one of the  following  actions  with
         respect to such  Non-Significant  Life Subsidiary and otherwise proceed
         to consummate the Merger in accordance with this  Agreement:  (a) place
         into escrow,  pursuant to an escrow agreement reasonably  acceptable to
         the  parties,   the  outstanding   shares  of  capital  stock  of  such
         Non-Significant  Life  Subsidiary;  such escrow agreement shall contain
         customary  provisions  concerning  duties and  responsibilities  of the
         escrow  agent and payment of the fees and  expenses of the escrow agent
         and  shall  provide  that  (i)  pending  transfer  of  control  of  the
         Non-Significant  Life  Subsidiary  to  Conseco,  its  current  Board of
         Directors  shall  retain all power to vote its shares of capital  stock
         and to direct its business not inconsistent  with this Agreement,  (ii)
         promptly following receipt of the approval of the Insurance  Regulator,
         control of the capital stock of such  Non-Significant  Life  Subsidiary
         shall be  transferred  to Conseco and (iii) at any time  following June
         30, 1997 and prior to receipt of the  Insurance  Regulator's  approval,
         Conseco may elect to  terminate  the escrow  agreement,  in which event
         such  Non-Significant Life Subsidiary shall be liquidated and dissolved
         and the  proceeds  thereof  shall be paid to  Conseco;  (b) cause  such
         Non-Significant   Life  Subsidiary  to  surrender  its  certificate  of
         authority to do business in its state of domicile;  (c) cause such Non-
         Significant Life Subsidiary to commence proceedings for its liquidation
         and dissolution;  (d) enter into an agreement for the sale and transfer
         of the  Non-Significant  Life  Subsidiary to a third party; or (e) take
         such other  action as may be  mutually  agreeable  to the  Company  and
         Conseco.

                  (c) HSR Act. The waiting  period (and any  extension  thereof)
         applicable  to the Merger under the HSR Act shall have been  terminated
         or shall have otherwise expired.


                                       35

                                      A-39
<PAGE>



                  (d) No  Injunctions or  Restraints.  No temporary  restraining
         order, preliminary or permanent injunction or other order issued by any
         court of competent jurisdiction or other legal restraint or prohibition
         preventing the consummation of the Merger shall be in effect; provided,
         however,  that the  parties  invoking  this  condition  shall  use best
         reasonable efforts to have any such order or injunction vacated.

                  (e) NYSE Listing.  The shares of Conseco Common Stock issuable
         to the Company's  stockholders  pursuant to this  Agreement  shall have
         been  approved for listing on the NYSE,  subject to official  notice of
         issuance.

                  (f) Form S-4. The Form S-4 shall have become  effective  under
         the  Securities  Act and shall not be the  subject of any stop order or
         proceedings seeking a stop order.

         6.2   Conditions to Obligations of Conseco.  The obligation of Conseco
to effect the Merger is further subject to the following conditions:

                  (a)  Representations  and Warranties.  The representations and
         warranties of the Company  contained in this Agreement  shall have been
         true and  correct on the date of this  Agreement  and as of the Mailing
         Date  (except  to the  extent  that they  expressly  relate  only to an
         earlier time, in which case they shall have been true and correct as of
         such earlier  time),  other than such breaches of  representations  and
         warranties  which in the aggregate  would not reasonably be expected to
         have a material adverse effect on the business,  financial condition or
         results of  operations of the Company and its  subsidiaries  taken as a
         whole. The Company shall have delivered to Conseco a certificate  dated
         as of the Closing Date,  signed by its Chief Executive  Officer and its
         Chief  Financial  Officer,  in  their  capacities  as  officers  of the
         Company, to the effect set forth in this Section 6.2(a).

                  (b)   Performance of Obligations of the Company.  The Company
         shall have performed in all material respects all obligations required
         to be performed by it under  this Agreement at or prior to  the Closing
         Date and shall not have willfully or intentionally (i)  breached any of
         its  representations or  warranties herein or (ii) failed to perform or
         satisfy  any of its  obligations or covenants  hereunder, and  Conseco 
         shall have received a certificate dated as of the Closing  Date  signed
         on behalf of the Company by its Chief  Executive  Officer and its Chief
         Financial Officer to such effect.


                                       36

                                      A-40
<PAGE>



                  (c)  Dissenting Shares.  No more than 20% of the Shares shall
 have become Dissenting Shares.

         6.3     Conditions to Obligation of the Company.  The obligation of the
Company to effect the Merger is further subject to the following conditions:

                  (a)  Representations  and Warranties.  The representations and
         warranties of Conseco  contained in this Agreement shall have been true
         and correct on the date of this  Agreement  and as of the Mailing  Date
         (except to the extent  that they  expressly  relate  only to an earlier
         time,  in which case they  shall have been true and  correct as of such
         earlier  time),  other  than  such  breaches  of  representations   and
         warranties  which in the aggregate  would not reasonably be expected to
         have a material adverse effect on the business,  financial condition or
         results of operations of Conseco and its subsidiaries taken as a whole.
         Conseco shall have  delivered to the Company a certificate  dated as of
         the Closing Date,  signed by its Chief Executive  Officer and its Chief
         Financial Officer,  in their capacities as officers of Conseco,  to the
         effect set forth in this Section 6.3(a).

                  (b) Performance of Obligations of Conseco.  Conseco shall have
         performed  in all  material  respects  all  obligations  required to be
         performed by them under this  Agreement at or prior to the Closing Date
         and shall not have willfully or  intentionally  (i) breached any of its
         representations  or  warranties  herein or (ii)  failed to  perform  or
         satisfy any of its obligations or covenants hereunder,  and the Company
         shall have received a  certificate  dated as of the Closing Date signed
         on  behalf of  Conseco  by its Chief  Executive  Officer  and its Chief
         Financial Officer to such effect.

                  (c) Opinion of Counsel.  The Company  shall have  received the
         opinion dated the Closing Date of Fox,  Rothschild,  O'Brien & Frankel,
         counsel to the Company,  (the "Tax Opinion Provider")  substantially in
         the form of Exhibit B, to the effect that the Merger will be treated as
         a  reorganization  under  Section  368 (a)  (1) of the  Code  and  that
         shareholders  of the Company will not be subject to federal  income tax
         on the receipt of shares of Conseco Common Stock in exchange for Shares
         pursuant to the Merger.

                  (d) Update  Letter.  Immediately  prior to the  mailing of the
         Joint Proxy  Statement,  the Company  shall have  received  from DLJ an
         update of the opinion referred to in Section 2.12 hereof,  which update
         shall not in any  material  way  modify,  rescind or revoke the opinion
         referred to in said Section 2.12.

                                       37

                                      A-41
<PAGE>




                                   ARTICLE VII

                        TERMINATION, AMENDMENT AND WAIVER

         7.1 Termination.  This Agreement may be terminated and abandoned at any
time prior to the Effective  Time,  whether  before or after approval of matters
presented in connection  with the Merger by the  stockholders of the Company and
the stockholders of Conseco:

                  (a)      by mutual written consent of Conseco and the Company;

                  (b)      by either Conseco or the Company:

                           (i)  if,  upon a vote  at a  duly  held  Stockholders
                  Meeting or  Conseco  Stockholders  Meeting or any  adjournment
                  thereof,  any  required  approval of the  stockholders  of the
                  Company or Conseco, as the case may be, shall  not  have  been
                  obtained;

                           (ii) at any time  after  December  31,  1996,  if the
                  Merger shall not have been  consummated  by such date,  unless
                  the  failure  to  consummate  the  Merger  is the  result of a
                  willful and  material  breach of this  Agreement  by the party
                  seeking to terminate this Agreement;  provided,  however, that
                  either  party may by notice to the other  extend  such date to
                  March 31, 1997 if the only conditions to closing not satisfied
                  as of  December  31,  1996 are  those  set  forth in  Sections
                  6.1(a), (b) or (c) hereof;

                           (iii) if any Governmental Entity shall have issued an
                  order,  decree or ruling or taken any other action permanently
                  enjoining, restraining or otherwise prohibiting the Merger and
                  such order,  decree,  ruling or other action shall have become
                  final and nonappealable; or

                           (iv) if the Board  of Directors of  the Company shall
                  have exercised its rights set forth  in Section 4.9  of  this
                  Agreement;

                  (c) by Conseco if the Company does not deliver the certificate
         specified in Section 5.4(a); or

                  (d) by the Company if Conseco does not deliver the certificate
         specified in Section 5.4(b).

         7.2      Effect of Termination.  In the event of termination of this 
Agreement by either the Company or Conseco as provided in Section  7.1,  this
Agreement shall forthwith become void and have

                                       38

                                      A-42
<PAGE>



no effect,  without any  liability or  obligation  on the part of Conseco or the
Company,  other than the last two  sentences of Section 4.5 and  Sections  2.13,
3.7,  4.11,  7.2 and 10.2.  Nothing  contained in this Section shall relieve any
party  from  any   liability   resulting   from  any  material   breach  of  the
representations,   warranties,   covenants  or  agreements  set  forth  in  this
Agreement.

         7.3 Amendment. Subject to the applicable provisions of the IBCL and the
Pennsylvania  Code, at any time prior to the Effective  Time, the parties hereto
may modify or amend this Agreement,  by written agreement executed and delivered
by duly authorized officers of the respective parties;  provided,  however, that
after approval of the Merger by the  stockholders  of the Company,  no amendment
shall be made which reduces the consideration payable in the Merger or adversely
affects the rights of the Company's  stockholders hereunder without the approval
of such stockholders.  This Agreement may not be amended except by an instrument
in writing signed on behalf of each of the parties.

         7.4 Extension;  Waiver.  At any time prior to the Effective  Time, each
party may (a) extend the time for the  performance of any of the  obligations or
other acts of the other party, (b) waive any inaccuracies in the representations
and warranties of the other party contained in this Agreement or in any document
delivered  pursuant  to this  Agreement  or (c)  subject to Section  7.3,  waive
compliance with any of the agreements or conditions of the other party contained
in this Agreement. Any agreement on the part of a party to any such extension or
waiver shall be valid only if set forth in an  instrument  in writing  signed on
behalf of such party.  The failure of any party to this  Agreement to assert any
of its rights under this Agreement or otherwise shall not constitute a waiver of
such rights.

         7.5  Procedure  for  Termination,  Amendment,  Extension  or Waiver.  A
termination  of this  Agreement  pursuant to Section  7.1, an  amendment of this
Agreement  pursuant to Section 7.3 or an extension or waiver pursuant to Section
7.4  shall,  in order to be  effective,  require  in the case of  Conseco or the
Company, action by its Board of Directors or the duly authorized designee of its
Board of Directors.


                                       39

                                      A-43
<PAGE>




                                  ARTICLE VIII

                             SURVIVAL OF PROVISIONS

         8.1 Survival. The representations and warranties  respectively required
to be made by the Company and Conseco in this Agreement,  or in any certificate,
respectively,  delivered  by the  Company or Conseco  pursuant to Section 6.2 or
Section 6.3 hereof will not survive the Closing.


                                   ARTICLE IX

                                     NOTICES

         9.1 Notices.  All notices and other communications under this Agreement
must be in  writing  and will be deemed to have  been duly  given if  delivered,
telecopied or mailed, by certified mail, return receipt  requested,  first-class
postage prepaid, to the parties at the following addresses:

         If to the Company, to:

                  American Travellers Corporation
                  3220 Tillman Drive
                  Bensalem, Pennsylvania 19020
                  Attention:  John A. Powell, Chairman of the Board
                  Telephone:  (215) 244-1600
                  Telecopy:   (215) 244-4893

         with copies to:
                  Fox, Rothschild, O'Brien & Frankel
                  2000 Market Street, Tenth Floor
                  Philadelphia, Pennsylvania  19103
                  Attention:   Ramon R. Obod
                  Telephone:   (215) 299-2036
                  Telecopy:    (215) 299-2150

         If to Conseco, to:

                  Conseco, Inc.
                  11825 N. Pennsylvania Street
                  Carmel, Indiana  46032
                  Attention:  Lawrence W. Inlow
                  Telephone:  (317) 817-6163
                  Telecopy:  (317) 817-6327


                                       40

                                      A-44
<PAGE>



All notices and other communications  required or permitted under this Agreement
that are addressed as provided in this Article IX will, if delivered personally,
be deemed  given upon  delivery,  will,  if  delivered  by  telecopy,  be deemed
delivered when confirmed and will, if delivered by mail in the manner  described
above,  be deemed given on the third  Business Day after the day it is deposited
in a regular  depository of the United States mail.  Any party from time to time
may  change  its  address  for the  purpose of notices to that party by giving a
similar  notice  specifying a new address,  but no such notice will be deemed to
have been given until it is actually  received by the party sought to be charged
with the contents thereof.


                                    ARTICLE X

                                  MISCELLANEOUS

         10.1 Entire Agreement. Except for documents executed by the Company and
Conseco pursuant  hereto,  this Agreement  supersedes all prior  discussions and
agreements  between  the  parties  with  respect to the  subject  matter of this
Agreement,  and this Agreement  (including the exhibits  hereto,  the Disclosure
Schedule,  the Conseco  Disclosure  Schedule  and other  documents  delivered in
connection  herewith)  and the  Confidentiality  Agreement  contain the sole and
entire  agreement  between the parties hereto with respect to the subject matter
hereof.

         10.2 Expenses.  Except as otherwise expressly provided in Section 4.11,
whether or not the Merger is  consummated,  each of the Company and Conseco will
pay its own costs and expenses  incident to  preparing  for,  entering  into and
carrying  out  this  Agreement  and  the   consummation   of  the   transactions
contemplated  hereby except that the expenses  incurred in  connection  with the
printing,  mailing  and  distribution  of the  Joint  Proxy  Statement  and  the
preparation and filing of the Form S-4 shall be borne equally by Conseco and the
Company.

         10.3  Counterparts.  This  Agreement  may be  executed  in one or  more
counterparts,  each of which will be deemed an  original,  but all of which will
constitute one and the same  instrument  and shall become  effective when one or
more  counterparts  have been signed by each of the parties and delivered to the
other parties.

         10.4 No Third Party  Beneficiary.  Except as otherwise provided herein,
the terms and provisions of this  Agreement are intended  solely for the benefit
of the parties hereto, and their respective successors or assigns, and it is not
the intention of the parties to confer  third-party  beneficiary rights upon any
other person.


                                       41

                                      A-45
<PAGE>



         10.5 Governing  Law. This Agreement  shall be governed by and construed
in accordance with the laws of the State of Indiana, regardless of the laws that
might otherwise govern under applicable principles of conflicts of laws thereof.

         10.6 Assignment;  Binding Effect. Neither this Agreement nor any of the
rights,  interests or  obligations  under this Agreement  shall be assigned,  in
whole or in part, by operation of law or otherwise by any of the parties without
the prior written consent of the other parties,  and any such assignment that is
not consented to shall be null and void. Subject to the preceding sentence, this
Agreement will be binding upon,  inure to the benefit of and be enforceable  by,
the parties and their respective successors and assigns.

         10.7 Enforcement. The parties agree that irreparable damage would occur
in the event that any of the  provisions of this Agreement were not performed in
accordance  with  their  specific  terms  or  were  otherwise  breached.  It  is
accordingly  agreed that the  parties  shall be  entitled  to an  injunction  or
injunctions to prevent  breaches of this  Agreement and to enforce  specifically
the terms and  provisions  of this  Agreement in any court of the United  States
located in the State of Indiana,  this being in addition to any other  remedy to
which they are entitled at law or in equity.  In  addition,  each of the parties
hereto (a) consents to submit itself to the personal jurisdiction of any Federal
court  located in the State of Indiana  in the event any  dispute  arises out of
this Agreement or any of the  transactions  contemplated by this Agreement,  (b)
agrees that it will not attempt to deny or defeat such personal  jurisdiction or
venue by motion or other  request  for leave  from any such court and (c) agrees
that it will not bring  any  action  relating  to this  Agreement  or any of the
transactions  contemplated  by this  Agreement in any court other than a Federal
court sitting in the State of Indiana.

         10.8  Headings,  Gender,  etc. The headings used in this Agreement have
been inserted for  convenience  and do not constitute  matter to be construed or
interpreted  in  connection  with this  Agreement.  Unless  the  context of this
Agreement otherwise requires, (a) words of any gender are deemed to include each
other  gender;  (b) words using the  singular or plural  number also include the
plural or  singular  number,  respectively;  (c) the terms  "hereof,"  "herein,"
"hereby,"  "hereto,"  and  derivative  or  similar  words  refer to this  entire
Agreement;  (d) the terms "Article" or "Section" refer to the specified  Article
or Section of this  Agreement;  (e) all  references to "dollars" or "$" refer to
currency  of the  United  States of  America;  and (f) the term  "person"  shall
include any natural person,  corporation,  limited  liability  company,  general
partnership,  limited  partnership,  or other entity,  enterprise,  authority or
business organization.


                                       42

                                      A-46
<PAGE>


         10.9 Invalid Provisions.  If any provision of this Agreement is held to
be illegal,  invalid,  or unenforceable  under any present or future law, and if
the rights or  obligations  of the Company or Conseco under this  Agreement will
not be materially  and adversely  affected  thereby,  (a) such provision will be
fully  severable;  (b) this  Agreement will be construed and enforced as if such
illegal,  invalid, or unenforceable provision had never comprised a part hereof;
and (c) the remaining provisions of this Agreement will remain in full force and
effect  and will not be  affected  by the  illegal,  invalid,  or  unenforceable
provision or by its severance herefrom.

         IN WITNESS WHEREOF, this Agreement has been duly executed and delivered
by the duly authorized officers of Conseco and the Company,  effective as of the
date first written above.

                                  CONSECO, INC.


                                  By:   /s/ Stephen C. Hilbert
                                        ----------------------
                                        Stephen C. Hilbert
                                        Chairman of the Board


                                   AMERICAN TRAVELLERS CORPORATION


                                   By:   /s/ John A. Powell
                                         ------------------
                                         John A. Powell
                                         Chairman of the Board


G:\LEGAL\CHRIS\TEMP.ATC
                                       43

                                      A-47
<PAGE>
                                    EXHIBIT A

                                                          [Closing Date]

CONSECO, INC.
11825 N. Pennsylvania Street
Carmel, IN  46032

Gentlemen:

         I  have  been  advised  that  I  have  been  identified  as a  possible
"affiliate" of American Travellers Corporation,  a Pennsylvania corporation (the
"Company"),  as that term is defined for purposes of  paragraphs  (c) and (d) of
Rule 145 of the General Rules and Regulations  (the "Rules and  Regulations") of
the Securities and Exchange  Commission (the "Commission")  under the Securities
Act of 1933 (the "Securities Act"),  although nothing contained herein should be
construed as an admission of such fact.

         Pursuant to the terms of an  Agreement  and Plan of Merger dated August
25, 1996 (the "Merger  Agreement"),  by and between  Conseco,  Inc.,  an Indiana
corporation  ("Conseco"),  and the Company,  the Company will be merged with and
into Conseco (the  "Merger").  As a result of the Merger,  I will receive Merger
Consideration (as defined in the Merger  Agreement),  including shares of Common
Stock,  without par value, of Conseco  ("Conseco  Common Stock") in exchange for
shares of Common Stock $.01 par value, of the Company  ("Shares") owned by me at
the effective time of the Merger as determined pursuant to the Merger Agreement.

         A.  In connection therewith, I represent, warrant and agree
that:

                  1. I shall not make any sale, transfer or other disposition of
         the  Conseco  Common  Stock I  receive  as a result  of the  Merger  in
         violation of the Securities Act or the Rules and Regulations.

                  2. I have been  advised  that the  issuance of Conseco  Common
         Stock to me as a result  of the  Merger  has been  registered  with the
         Commission under the Securities Act on a Registration Statement on Form
         S-4.  However,  I have also been advised that,  because at the time the
         Merger was  submitted for a vote of the  stockholders  of the Company I
         may have been an "affiliate" of the Company and, accordingly,  any sale
         by me of the  shares of Conseco  Common  Stock I receive as a result of
         the Merger must be (i) registered  under the Securities  Act, (ii) made
         in  conformity  with  the  provisions  of Rule 145  promulgated  by the
         Commission  under  the  Securities  Act or  (iii)  made  pursuant  to a
         transaction which, in the opinion of counsel reasonably satisfactory to
         Conseco or as  described in a "no action" or  interpretive  letter from
         the staff of the Commission, is not required to be registered under the
         Securities Act.

                                      A-48
<PAGE>



                  3. I have carefully read this letter and the Merger  Agreement
         and have discussed the  requirements of the Merger  Agreement and other
         limitations upon the sale,  transfer or other disposition of the shares
         of Conseco Common Stock to be received by me, to the extent I have felt
         necessary, with my counsel or with counsel for the Company.

         B.  Furthermore, in connection with the matters set forth
         herein, I understand and agree that:

                  Conseco is under no further  obligation  to register the sale,
         transfer or other  disposition  of the shares of Conseco  Common  Stock
         received  by me as a result of the  Merger or to take any other  action
         necessary  in  order  to  make   compliance   with  an  exemption  from
         registration  available,  except  as set forth in  Section  4.12 of the
         Merger Agreement and in paragraph C below.

         C.  Conseco hereby represents, warrants and agrees that:

                  For as long as resales of any shares of Conseco  Common  Stock
         owned by me are subject to Rule 145,  Conseco  will use all  reasonable
         efforts to make all filings of the nature specified in paragraph (c)(1)
         of Rule 144 of the Rules and Regulations.

                                                     Very truly yours,

G:\LEGAL\EXHIBITS\EXHIBITA.CNC

                                      A-49

<PAGE>
                                    EXHIBIT B

                                                                  [Closing Date]


American Travellers Corporation
3220 Tillman Drive
Bensalem, PA  19020

Ladies and Gentleman:

         You have  requested our opinion  regarding  certain  Federal income tax
consequences of the merger (the "Merger") of American Travellers Corporation,  a
Pennsylvania  corporation  (the  "Company"),  with and into  Conseco,  Inc.,  an
Indiana  corporation  ("Conseco"),  pursuant to the terms of a certain Agreement
and Plan of Merger by and between the  Company  and Conseco  entered  into as of
August 25, 1996 (the "Agreement").

         In  formulating  our opinion,  we examined such  documents as we deemed
appropriate,  including the Agreement,  the Joint Proxy  Statement  filed by the
Company and Conseco with the Securities and Exchange Commission (the "SEC") on ,
1996 (the "Joint Proxy Statement"),  and the Registration Statement on Form S-4,
as filed by Conseco with the SEC on , 1996,  in which the Joint Proxy  Statement
was included as a prospectus,  (with all amendments  thereto,  the "Registration
Statement").  In addition,  we have examined such other  records,  documents and
instruments,  as in our judgment  have been  necessary or  appropriate  and have
obtained and relied upon certain  representations  and certifications made to us
by the Company and Conseco  and such  additional  information  as we have deemed
relevant  and  necessary   through   consultation   with  various  officers  and
representatives of the Company and Conseco.

         In addition to the foregoing,  in rendering our opinion we have assumed
(1) the accuracy of the statements and facts  concerning the Merger set forth in
the Agreement,  the Joint Proxy Statement,  and the Registration Statement,  (2)
the consummation of the Merger in the manner  contemplated by, and in accordance
with the terms set forth in, the Agreement,  the Joint Proxy Statement,  and the
Registration Statement,  and (3) the accuracy of (i) the representations made by
Conseco,  which are set forth in the  Officers'  Certificate  delivered to us by
Conseco,  dated the date hereof, (ii) the  representations  made by the Company,
which are set forth in the Officers' Certificate delivered to us by the Company,
dated the date hereof and (iii) the representations make by certain shareholders
of the Company in Certificates delivered to us dated the date hereof.

         Based upon the facts and  statements set forth above,  our  examination
and review of the documents and other  materials  referred to herein and subject
to the assumptions and any  qualifications  set forth herein,  it is our opinion
that, under existing law, for Federal income tax purposes:

                                      A-50

<PAGE>


American Travellers Corporation
[Closing Date]

         1.       The Merger will constitute a reorganization within the meaning
                  of Section  368(a)(1)(A) of the Internal Revenue Code of 1986,
                  as amended (the "Code").

         2.       No gain or loss will be recognized by the  shareholders of the
                  Company  with  respect to the  shares of the  common  stock of
                  Conseco  received  by the  shareholders  of the Company in the
                  Merger.

         We express no opinion  concerning any tax consequences of the Merger or
any of the other transactions  related thereto other than those specifically set
forth  herein.  We call  your  attention  to the fact that  shareholders  of the
Company who exercise dissenters' rights will recognize gain or loss with respect
to their shares of the  Company's  stock;  and  shareholders  of the Company who
receive  cash in lieu of  fractional  shares of the common stock of Conseco will
recognize gain or loss with respect to the cash they receive.

         The opinions set forth herein are based upon current  provisions of the
Code,  Treasury  Regulations  promulgated  thereunder,  Internal Revenue Service
rulings,  judicial decisions and  administrative  pronouncements in effect as of
the date hereof,  all of which are subject to change at any time,  possibly with
retroactive  effect.  No ruling has been,  or will be,  sought from the Internal
Revenue  Service as to the Federal income tax  consequences of any aspect of the
Merger or any other transactions  related thereto. Any change in applicable laws
or facts and  circumstances  surrounding  the Merger,  or any  inaccuracy in the
statements,  facts, assumptions and representations on which we have relied, may
affect the  continuing  validity of the opinions set forth herein.  We assume no
responsibility  to inform you of any such change or inaccuracy that may occur or
come to our attention.

                                                     Very truly yours,


G:\LEGAL\CHRIS\TAXCONS.ATC



                                      A-51


<PAGE>
                                     Annex B

                          Donaldson, Lufkin & Jenrette
               Donaldson, Lufkin & Jenrette Securities Corporation
            277 Park Avenue, New York, New York 10172 (212) 892-3000

August 25, 1996


Board of Directors
American Travellers Corporation
3220 Tillman Drive
Bensalem, Pennsylvania 19020

Dear Sirs:

         You have  requested  our  opinion as to the  fairness  from a financial
point  of view to the  shareholders  of  American  Travellers  Corporation  (the
"Company") of the consideration to be received by such shareholders  pursuant to
the terms of the  Agreement  and Plan of Merger dated as of August 25, 1996 (the
"Agreement"), by and between Conseco, Inc. ("Conseco") and the Company, pursuant
to which the Company will be merged (the "Merger") with and into Conseco.

         Pursuant to the Agreement,  each share of common stock,  par value $.01
per share,  of the Company  ("Company  Common Stock") will be converted into the
right to receive, subject to certain exceptions, shares of common stock, without
par value, of Conseco ("Conseco Common Stock"),  as follows:  (i) if the Conseco
Share Price (as defined  below) is greater than or equal to $42.25 per share and
less than or equal to $46.25  per  share,  0.7574 of a share of  Conseco  Common
Stock,  (ii) if the  Conseco  Share  Price is less than  $42.25 per  share,  the
fraction of a share of Conseco Common Stock determined by dividing $32.00 by the
Conseco Share Price or (iii) if the Conseco Share Price is greater than or equal
to $46.25 per share,  the fraction of a share of Conseco Common Stock determined
by  dividing  $35.03 by the Conseco  Share Price (such  fraction as set forth in
clauses (i) through (iii) above, the "Exchange Ratio").  The Conseco Share Price
is defined as the average of the closing  prices of Conseco Common Stock for the
ten  trading  days  immediately  preceding  the second  trading day prior to the
consummation of the Merger.

         In arriving at our opinion,  we have reviewed the Agreement dated as of
August 25, 1996 and the exhibits  thereto.  We have also reviewed  financial and
other information that was publicly  available or furnished to us by the Company
and  Conseco,  including  information  provided  during  discussions  with their
respective managements.  Included in the information provided during discussions
with the respective  managements.  Included in the  information  provided during
discussions with the respective  managements were certain financial  projections
of the Company for the years  ending  December  31, 1996 and  December  31, 1997
prepared by the  management  of the  Company,  and  certain pro forma  financial
statements  of Conseco for the year ended  December  31, 1995 and the six months
ended June 30, 1996 and certain  financial  projections of Conseco which are pro
forma for the Merger and for certain other transactions  contemplated by Conseco
for the years ending December 31, 1996 through December 31, 2005 prepared by the
management  of Conseco.  In addition,  we have  compared  certain  financial and
securities  data of the Company and Conseco with various other  companies  whose
securities are traded in public  markets,  reviewed the historical  stock prices
and  trading  volumes of the Company  Common  Stock and  Conseco  Common  Stock,
reviewed prices and premiums paid in other business  combinations  and conducted
such  other  financial  studies,   analyses  and  investigations  as  we  deemed
appropriate for purposes of this opinion.  We were not requested to, nor did we,
solicit the interest of any other party in acquiring the Company.



                                       B-1

<PAGE>


         In rendering our opinion, we have relied upon and assumed the accuracy,
completeness and fairness of all of the financial and other information that was
available to us from public sources,  that was provided to us by the Company and
Conseco or its  representatives,  or that was  otherwise  reviewed  by us.  With
respect to the  financial  projections  of the  Company  supplied to us, we have
assumed that they have been reasonably  prepared on a basis  reflecting the best
currently  available estimates and judgments of the management of the Company as
to the future operating and financial  performance of the Company.  With respect
to the pro forma  financial  statements and pro forma  financial  projections of
Conseco supplied to us, we have assumed that they have been reasonably  prepared
on a basis  reflecting the best currently  available  estimates and judgments of
the  management of Conseco as to the historical pro forma results of Conseco and
the future  operating and financial  performance of the Company and Conseco.  We
have not assumed any responsibility for making an independent  evaluation of the
Company's  and Conseco's  assets or  liabilities  or for making any  independent
verification of any of the information  reviewed by us. We have relied as to all
legal matters on advice of counsel to the Company.

         Our opinion is  necessarily  based on economic,  market,  financial and
other  conditions as they exist on, and on the information  made available to us
as of,  the  date of  this  letter.  It  should  be  understood  that,  although
subsequent  developments may affect this opinion,  we do not have any obligation
to update,  revise or reaffirm this opinion. We are expressing no opinion herein
as to the prices at which Conseco  Common Stock will actually trade at any time.
Our opinion does not constitute a  recommendation  to any member of the Board of
Directors  of the Company or  shareholder  as to how such member or  shareholder
should vote on the proposed transaction.

         Donaldson, Lufkin & Jenrette Securities Corporation ("DLJ"), as part of
its  investment  banking  services,  is  regularly  engaged in the  valuation of
businesses   and   securities   in  connection   with   mergers,   acquisitions,
underwritings,  sales and  distributions  of  listed  and  unlisted  securities,
private placements and valuations for estate,  corporate and other purposes. DLJ
has performed  investment banking and other services for the Company and Conseco
in the past,  including  lead  managing the  Company's  offering of  convertible
subordinated  debentures in September 1995, and  representing the Company in its
purchase of the long term care insurance business of Transport Holdings, Inc. in
December  1995,  and has  received  usual and  customary  compensation  for such
services.  DLJ is being compensated for services rendered in connection with the
Merger, including the delivery of this opinion.  Additionally, DLJ is delivering
an  opinion  as to  the  fairness,  from  a  financial  point  of  view  to  the
shareholders of Capitol American Financial  Corporation  ("Capitol American") of
the  consideration  to be received by such  shareholders  in connection with the
merger of Capitol American into a wholly owned subsidiary of Conseco.

         Based upon the foregoing and such other factors as we deem relevant, we
are of the  opinion  that the  Exchange  Ratio is fair to the holders of Company
Common Stock from a financial point of view.

                                Very truly yours,



                                DONALDSON, LUFKIN & JENRETTE
                                SECURITIES CORPORATION


                                 By: /s/ MARK K. GORMLEY
                                    --------------------
                                    Mark K. Gormley
                                    Managing Director

S:\ACCTING\SECRPT\S-4ATC.896\DLJORG.LTR





                                       B-2

<PAGE>





                                                                      Annex C

                      PENNSYLVANIA Business Corporation Law
                         Subchapter D. Dissenters Rights


1571     APPLICATION AND EFFECT OF SUBCHAPTER.

         (a) General rule.  Except as otherwise  provided in subsection (b), any
shareholder of a business  corporation shall have the right to dissent from, and
to obtain payment of the fair value of his shares in the event of, any corporate
action,  or to  otherwise  obtain fair value for his  shares,  where this 1 part
expressly  provides  that a  shareholder  shall  have the  rights  and  remedies
provided in this subchapter. See:

        Section 1906(c) (relating to dissenters rights upon special treatment).
        Section 1930 (relating to dissenters rights).
        Section 1931(d) (relating to dissenters rights in share exchanges).
        Section 1932(c) (relating to  dissenters  rights in asset  transfers).
        Section 1952(d)  (relating to dissenters rights in division).
        Section 1962(c) (relating to dissenters  rights in conversion).
        Section 2104(b) (relating to procedure).
        Section 2324  (relating to  corporation  option  where a restriction  on
        transfer of a security is held invalid).
        Section 2325(b)  (relating to minimum vote requirement).
        Section 2704(c) (relating to dissenters rights upon election).
        Section 2705(d)(relating to dissenters rights upon renewal of election).
        Section  2907(a)   (relating  to  proceedings  to  terminate  breach  of
        qualifying conditions).
        Section 7104(b)(3) (relating to procedure).

         (b) Exceptions.  (1) Except as otherwise provided in paragraph (2), the
holders of the shares of any class or series of shares that,  at the record date
fixed to  determine  the  shareholders  entitled to notice of and to vote at the
meeting at which a plan  specified in any of section 1930,  1931(d),  1932(c) or
1952(d) is to be voted on, are either:

                   (i)  listed on a national securities exchange; or

                  (ii)  held of record by more than 2,000 shareholders;

shall  have the right to obtain  payment  of the fair  value of any such  shares
under this subchapter.

    (2)  Paragraph  (1)  shall  not  apply  to and  dissenters  rights  shall be
available without regard to the exception provided in that paragraph in the case
of:

          (i) Shares  converted by a plan if the shares are not converted solely
         into shares of the acquiring,  surviving,  new or other  corporation or
         solely into such shares and money in lieu of fractional shares.

         (ii) Shares of any preferred to special class unless the articles,  the
         plan or the terms of the  transaction  entitle all  shareholders of the
         class to vote  thereon and require for the  adoption of the plan or the
         effectuation of the  transaction the affirmative  vote of a majority of
         the votes cast by all shareholders of the class.

         (iii)  Shares  entitled to  dissenters  rights  under  section  1906(c)
         (relating to dissenters rights upon special treatment).

    (3) The  shareholders  of a corporation  that  acquires by purchase,  lease,
exchange or other disposition all or substantially  all of the shares,  property
or assets of another  corporation  by the  issuance  of shares,  obligations  or
otherwise, with or without assuming the liabilities of the other corporation and
with or without the intervention of another  corporation or other person,  shall
not be entitled to the rights and remedies of dissenting  shareholders  provided
in  this  subchapter  regardless  of the  fact,  if it be  the  case,  that  the
acquisition was accomplished by the issuance of voting shares of the corporation
to be  outstanding  immediately  after  the  acquisition  sufficient  to elect a
majority or more of the directors of the corporation.


G:\LEGAL\REGSTMNT\ATC-2.S4
                                                        C-1

<PAGE>



         (c) Grant of optional  dissenters rights. The bylaws or a resolution of
the board of directors may direct that all or a part of the  shareholders  shall
have  dissenters  rights  in  connection  with  any  corporate  action  or other
transaction  that would  otherwise  not entitle such  shareholder  to dissenters
rights.

         (d) Notice of dissenters rights.  Unless otherwise provided by statute,
if a proposed  corporate action that would give rise to dissenters  rights under
this subpart is submitted to a vote at a meeting of shareholders, there shall be
included in or enclosed with the notice of meeting:

             (1) A statement  of the  proposed  action and a statement  that the
         shareholders  have a right to dissent  and  obtain  payment of the fair
         value of their shares by complying  with the terms of this  subchapter;
         and

             (2)  A copy of this subchapter.

         (e) Other  statutes.  The procedures of this  subchapter  shall also be
applicable to any transaction described in any statute other than this part that
makes  reference  to this  subchapter  for the  purpose of  granting  dissenting
rights.

         (f)  Certain provisions of articles ineffective.  This subchapter may 
not be relaxed by any provision of the articles.

         (g) Cross  references.  See section 1105  (relating to  restriction  on
equitable relief),  1904 (relating to de facto transaction  doctrine  abolished)
and 2512 (relating to dissenters rights procedure).

1572     DEFINITIONS.  The following   words  and  phrases  when  used in  this 
subchapter shall have  the  meanings  given to  them  in this section unless the
context clearly indicates otherwise:

         "Corporation."  The issuer of the shares held or owned by the dissenter
before the corporate action or the successor by merger, consolidation, division,
conversion or otherwise of that issuer.  A plan of division may designate  which
of the resulting  corporations is the successor  corporation for the purposes of
this  subchapter.  The successor  corporation  in a division shall have the sole
responsibility  for  payments to  dissenters  and other  liabilities  under this
subchapter except as otherwise provided in the plan of division.

         "Dissenter." A shareholder  or beneficial  owner who is entitled to and
does assert  dissenters rights under this subchapter and who has performed every
act required up to the time involved for the assertion of those rights.

         "Fair  value."  The  fair  value  of  shares   immediately  before  the
effectuation of the corporate action to which the dissenter  objects taking into
account all relevant factors,  but excluding any appreciation or depreciation in
anticipation of the corporate action.

         "Interest."  Interest from the effective  date of the corporate  action
until the date of  payment at such rate as is fair and  equitable  under all the
circumstances,  taking into account all relevant  factors  including the average
rate currently paid by the corporation on its principal bank loans.

1573     RECORD AND BENEFICIAL HOLDERS AND OWNERS.

         (a) Record  holders of shares.  A record holder of shares of a business
corporation  may  assert  dissenters  rights as to fewer  than all of the shares
registered in his name only if he dissents with respect to all the shares of the
same class or series beneficially owned by any one person and discloses the name
and address of the person or persons on whose behalf he dissents. In that event,
his rights shall be determined as if the shares as to which he has dissented and
his other shares were registered in the names of different shareholders.

         (b)  Beneficial  owners of shares.  A  beneficial  owner of shares of a
business  corporation who is not the record holder may assert  dissenters rights
with  respect to shares held on his behalf and shall be treated as a  dissenting
shareholder  under the terms of this subchapter if he submits to the corporation
not later than the time of the assertion of dissenters  rights a written consent
of the record  holder.  A beneficial  owner may not dissent with respect to some
but less than all shares of the same class or series owned by the owner, whether
or not the shares so owned by him are registered in his name.

1574     NOTICE OF INTENTION TO DISSENT.  If the  proposed  corporate  action is
submitted to a vote at a meeting of shareholders of a business corporation,  any
person who wishes to dissent and obtain  payment of the fair value of his shares
must file with the corporation, prior to the vote, a written notice of intention
to demand that he paid the fair value for his shares if the  proposed  action is
effectuated,  must effect no change in the  beneficial  ownership  of his shares
from the date of such  filing  continuously  through the  effective  date of the
proposed action and must refrain from voting his shares in approval

G:\LEGAL\REGSTMNT\ATC-2.S4
                                       C-2

<PAGE>



of such action. A dissenter who fails in any respect shall not acquire any right
to  payment of the fair value of his  shares  under this  subchapter.  Neither a
proxy nor a vote against the proposed  corporate  action  shall  constitute  the
written notice required by this section.

1575     NOTICE TO DEMAND PAYMENT.

         (a) General  rule.  If the proposed  action is approved by the required
vote at a meeting of  shareholders  of a business  corporation,  the corporation
shall mail a further  notice to all  dissenters who gave due notice of intention
to demand  payment of the fair  value of their  shares  and who  refrained  from
voting in favor of the proposed action.  If the proposed  corporate action is to
be taken  without a vote of  shareholders,  the  corporation  shall  send to all
shareholders who are entitled to dissent and demand payment of the fair value of
their shares a notice of the adoption of the plan or other  corporation  action.
In either case, the notice shall:

              (1) State  where and when a demand  for  payment  must be sent and
         certificates  for  certificated  shares must be  deposited  in order to
         obtain payment.

              (2)  Inform  holders  of  uncertificated  shares  to  what  extent
         transfer  of shares  will be  restricted  from the time that demand for
         payment is received.

              (3) Supply a form for  demanding  payment that  includes a request
         for  certification of the date on which the shareholder,  or the person
         on whose behalf the shareholder dissents, acquired beneficial ownership
         of the shares.

              (4)   Be accompanied by a copy of this subchapter.

         (b) Time for receipt of demand for payment. The time set for receipt of
the demand and  deposits of  certificated  shares shall be not less than 30 days
from the mailing of the notice.

1576     FAILURE TO COMPLY WITH NOTICE TO DEMAND PAYMENT, ETC.

         (a) Effect of failure of shareholder to act. A shareholder who fails to
timely demand payment,  or fails (in the case of certificated  shares) to timely
deposit certificates, as required by a notice pursuant to section 1575 (relating
to notice to demand payment),  shall not have any right under this subchapter to
receive payment of the fair value of his shares.

         (b)  Restriction  on  uncertificated  shares.  If the  shares  are  not
represented  by  certificates,  the  business  corporation  may  restrict  their
transfer  from the time of receipt of demand for payment until  effectuation  of
the proposed  corporate action or the release of restrictions under the terms of
section 1577(a) (relating to failure to effectuate corporate action).

         (c) Rights  retained by  shareholder.  The  dissenter  shall retain all
other rights of a shareholder until those rights are modified by effectuation of
the proposed corporate action.

1577     RELEASE OF RESTRICTIONS OR PAYMENT FOR SHARES.

         (a) Failure to effectuate  corporation action. Within 60 days after the
date  for  demanding  payment  and  depositing  certificates,  if  the  business
corporation  has not  effectuated  the  proposed  action,  it shall  return  any
certificates that have been deposited and release uncertificated shares from any
transfer restrictions imposed by reason of the demand for payment.

         (b) Renewal of notice to demand  payment.  When  uncertificated  shares
have been released from transfer  restrictions and deposited  certificates  have
been  returned,  the  corporation  may  at any  later  time  send  a new  notice
conforming  to the  requirements  of section 1575  (relating to notice to demand
payment), with like effect.

         (c) Payment of fair value of shares. Promptly after effectuation of the
proposed  corporate  action, or upon timely receipt of demand for payment if the
corporate  action has already been  effectuated,  the  corporation  shall either
remit to dissenters who have made demand and (if their shares are  certificated)
have deposited their  certificates the amount that the corporation  estimates to
be the fair value of the shares, or give written notice that no remittance under
this section will be made. The remittance or notice shall be accompanied by:

              (1) The  closing  balance  sheet  and  statement  of income of the
         issuer of the shares held or owned by the  dissenter  for a fiscal year
         ending not more than 16 months  before the date of remittance or notice
         together with the latest available interim financial statements.

G:\LEGAL\REGSTMNT\ATC-2.S4
                                       C-3

<PAGE>




              (2) A statement of the corporation's estimate of the fair value of
         the shares.

              (3) A notice of the right of the  dissenter  to demand  payment or
         supplemental payment, as the case may be, accompanied by a copy of this
         subchapter.

         (d)  Failure to make  payment.  If the  corporation  does not remit the
amount of its estimate of the fair value of the shares as provided by subsection
(c),  it shall  return any  certificates  that have been  deposited  and release
uncertificated  shares from any transfer  restrictions  imposed by reason of the
demand for payment.  The corporation may make a notation on any such certificate
or on the records of the corporation relating to any such uncertificated  shares
that such demand has been made.  If shares with  respect to which  notation  has
been so made shall be transferred,  each new certificate  issued therefor or the
records relating to any transferred  uncertificated  shares shall bear a similar
notation,  together with the name of the name of the original  dissenting holder
or owner of such shares.  A transferee  of such shares shall not acquire by such
transfer  any rights in the  corporation  other  than  those  that the  original
dissenters had after making demand for payment of their fair value.

1578     ESTIMATE BY DISSENTER OF FAIR VALUE OF SHARES.

         (a) General  rule.  If the  business  corporation  gives  notice of its
estimate of the fair value of the shares,  without  remitting  such  amount,  or
remits  payment of its  estimate  of the fair value of a  dissenter's  shares as
permitted by section  1577(c)  (relating to payment of fair value of shares) and
the dissenter  believes that the amount stated or remitted is less than the fair
value of his shares, he may send to the corporation his own estimate of the fair
value of the shares, which shall be deemed a demand for payment of the amount or
the deficiency.

         (b) Effect of failure to file  estimate.  Where the dissenter  does not
file his owner estimate under subsection (a) within 30 days after the mailing by
the corporation of its remittance or notice,  the dissenter shall be entitled to
no  more  than  the  amount  stated  in the  notice  or  remitted  to him by the
corporation.

1579     VALUATION PROCEEDINGS GENERALLY.

         (a)  General rule.  Within 60 days after the latest of:

              (1)   Effectuation of the proposed corporate action;

              (2)   Timely receipt of any demands for payment under section 157
         (relating to notice to demand payment); or

              (3)   Timely receipt of any estimates pursuant to section 1578 
         (relating to estimate by dissenter of fair value of shares);

If any demands for payment remain unsettled,  the business  corporation may file
in court an application for relief  requesting that the fair value of the shares
be determined by the court.

         (b) Mandatory joinder of dissenters. All dissenters, wherever residing,
whose demands have not been settled  shall be made parties to the  proceeding as
in an action against their shares. A copy of the application  shall be served on
each such dissenter. If a dissenter is a nonresident,  the copy may be served on
him in the manner  provided or  prescribed  by or pursuant to 42 Pa.C.S.  Ch. 53
(relating to bases of jurisdiction and interstate and international procedure).

         (c)  Jurisdiction of the court.  The jurisdiction of the court shall be
plenary and  exclusive.  The court may appoint an appraiser to receive  evidence
and recommend a decision on the issue of fair value.  The  appraiser  shall have
such power and authority as may be specified in the order of  appointment  or in
any amendment thereof.

         (d) Measure of recovery.  Each  dissenter  who is made a party shall be
entitled to recover the amount by which the fair value of his shares is found to
exceed the amount, if any, previously remitted, plus interest.

         (e)  Effect  of  corporation's  failure  to  file  application.  If the
corporation  fails to file an  application  as provided in  subsection  (a), any
dissenter  who made a demand and who has not already  settled his claim  against
the  corporation  may do so in the name of the corporation at any time within 30
days after the expiration of the 60-day period.  If a dissenter does not file an
application  within  the  30-day  period,  each  dissenter  entitled  to file an
application  shall be paid the  corporation's  estimate of the fair value of the
shares and no more, and may bring an action to recover any amount not previously
remitted.

G:\LEGAL\REGSTMNT\ATC-2.S4
                                       C-4

<PAGE>


1580     COSTS AND EXPENSES OF VALUATION PROCEEDINGS.

         (a)  General  rule.  The costs and  expenses  of any  proceeding  under
section 1579  (relating  to  valuation  proceedings  generally),  including  the
reasonable  compensation  and expenses of the appraiser  appointed by the court,
shall be determined by the court and assessed  against the business  corporation
except that any part of the costs and expense may be apportioned and assessed as
the  court  deems  appropriate  against  all or some of the  dissenters  who are
parties and whose action in demanding  supplemental  payment  under section 1578
(relating  to estimate by  dissenter of fair value of shares) the court finds to
be dilatory, obdurate, arbitrary, vexatious or in bad faith.

         (b) Assessment of counsel fees and expert fees where lack of good faith
appears.  Fees and expenses of counsel and of experts for the respective parties
may be assessed as the court deems  appropriate  against the  corporation and in
favor of any or all dissenters if the corporation failed to comply substantially
with the  requirements of this subchapter and may be assessed against either the
corporation  or a dissenter,  in favor of any of any other  party,  if the court
finds that the party  against whom the fees and  expenses are assessed  acted in
bad faith or in a dilatory,  obdurate,  arbitrary or vexatious manner in respect
to the rights provided by this subchapter.

         (c) Award of fees for benefits to other dissenters.  If the court finds
that the services of counsel for any dissenter  were of  substantial  benefit to
other  dissenters  similarly  situated  and should not be  assessed  against the
corporation, it may award to those counsel reasonable fees to be paid out of the
amounts awarded to the dissenters who were benefited.

1930     DISSENTERS RIGHTS.

         (a) General rule. If any shareholder of a domestic business corporation
that is to be a party to a merger of consolidation  pursuant to a plan of merger
or  consolidation  objects to the plan of merger or  consolidation  and complies
with the  provisions  of  Subchapter  D of Chapter 15  (relating  to  dissenters
rights),  the  shareholder  shall be  entitled  to the  rights and  remedies  of
dissenting  shareholders  therein  provided,  if any. See also  section  1906(c)
(relating to dissenters rights upon special treatment).

         (b) Plans  adopted by  directors  only.  Except as  otherwise  provided
pursuant to section 1571(c) (relating to grant of optional  dissenters  rights),
Subchapter D of Chapter 15 shall not apply to any of the shares of a corporation
that is a party to a merger or consolidation  pursuant to section  1924(b)(1)(i)
(relating to adoption by board of directors).

         (c)  Cross references.  See sections 1571(b) (relating to exceptions) 
and 1904 (relating to de facto transaction doctrine abolished).



G:\LEGAL\REGSTMNT\ATC-2.S4
                                       C-5

<PAGE>



                                              
                                                     October 2, 1996

Board of Directors
Conseco, Inc.
11825 N. Pennsylvania Street
Carmel, Indiana 46032

Gentlemen and Madam:

     I am Executive  Vice  President and General  Counsel of Conseco,  Inc. (the
"Corporation").  At your  request,  I have examined or caused to be examined the
Registration Statement on Form S-4, which is being filed by the Corporation with
the  Securities  and  Exchange  Commission  (the  "Registration  Statement")  in
connection with the  registration  under the Securities Act of 1933 of shares of
common stock, no par value, of the Corporation (the "Common Stock") to be issued
pursuant to that  certain  Agreement  and Plan of Merger  dated as of August 25,
1996 between the Corporation and American Travellers Corporation.

     I have  examined,  or caused to be  examined,  instruments,  documents  and
records which I have deemed  relevant and necessary for the basis of my opinions
hereinafter expressed. Based on such examination, I am of the opinion that:

          1.  The  Corporation  is a  corporation  duly  organized  and  validly
          existing under the laws of the State of Indiana.

          2.   When  the Common Stock  has  been issued in the manner  described
          in the  Registration  Statement,  any amendment  thereto and the Proxy
          Statement/Prospectus contained therein, such Common Stock will be duly
          authorized, validly issued, fully paid and nonassessable.

     I consent to the filing of this  opinion as an exhibit to the  Registration
Statement  and to the use of my name under the  caption  "Legal  Matters" in the
Registration Statement and the Proxy Statement/Prospectus.

                                                 Very truly yours,

                                                 /s/ Lawrence W. Inlow
                                                 ---------------------    

                                                 Lawrence W. Inlow
                                                 Executive Vice President and
                                                  General Counsel

G:\LEGAL\EXHIBITS\EXHIBIT5.ATC

                                                                 Exhibit 23(b)





                       CONSENT OF INDEPENDENT ACCOUNTANTS



     We consent to the incorporation by reference in the registration  statement
of Conseco,  Inc. on Form S-4 (File No.  333-00000),  of our reports dated March
20, 1996 on our audits of the  consolidated  financial  statements and financial
statement  schedules of Conseco,  Inc. and  subsidiaries as of December 31, 1995
and 1994, and for the years ended December 31, 1995, 1994 and 1993,  included in
the Annual  Report on Form 10-K.  We also  consent to the  reference to our firm
under the caption "Experts."


                                           /s/COOPERS & LYBRAND L.L.P.
                                           ---------------------------
                                           COOPERS & LYBRAND L.L.P




Indianapolis, Indiana
September 30, 1996










                                                                  Exhibit 23(c)




                    Consent of Independent Public Accountants


As independent  public  accountants,  we hereby consent to the  incorporation by
reference  in this  Registration  Statement  of our report  dated  March 4, 1996
included  in  American  Travellers  Corporation  Form  10-K for the  year  ended
December  31,  1995  and  to  all  references  to  our  Firm  included  in  this
Registration Statement.


                                         /s/ARTHUR ANDERSEN LLP
                                         ----------------------
                                         ARTHUR ANDERSEN LLP





Philadelphia, PA
September 30, 1996






                                                                  Exhibit 23(d)





                              ACCOUNTANTS' CONSENT



The Shareholders and Board of Directors
Capitol American Financial Corporation:

     We consent to the  incorporation  by  reference  herein of our report dated
January 31, 1996,  related to the consolidated  financial  statements of Capitol
American  Financial  Corporation and  subsidiaries,  and to the reference to our
firm under the headings "Selected Historical  Financial  Information of CAF" and
"Experts" in the Joint Proxy Statement/Prospectus.



                                       /s/KPMG PEAT MARWICK LLP
                                       -------------------------
                                       KPMG PEAT MARWICK LLP


Columbus, Ohio
September 30, 1996






                                                                   Exhibit 23(e)





                       CONSENT OF INDEPENDENT ACCOUNTANTS



     We consent to the incorporation by reference in the registration  statement
of Conseco,  Inc. on Form S-4 (File No.  333-00000),  of our reports dated March
27, 1996 on our audits of the  consolidated  financial  statements and financial
statement schedules of Life Partners Group, Inc. and subsidiaries as of December
31, 1995 and 1994,  and for the years ended  December 31,  1995,  1994 and 1993,
included in the Annual  Report on Form 10-K. We also consent to the reference to
our firm under the caption "Experts."


                                             /s/COOPERS & LYBRAND L.L.P.
                                             ----------------------------
                                             COOPERS & LYBRAND L.L.P


Denver, Colorado
September 30, 1996







                                                                   Exhibit 23(f)





                              ACCOUNTANTS' CONSENT



The Board of Directors
Transport Holdings Inc.:

     We consent to the  incorporation  by  reference  herein of our report dated
February 22, 1996, related to the consolidated financial statements of Transport
Holdings   Inc.  and  subsidiaries,  and to the  reference to our firm under the
headings "Selected Historical Financial Information of THI" and "Experts" in the
Joint Proxy Statement/Prospectus.



                                              /s/KPMG PEAT MARWICK LLP
                                              ------------------------
                                              KPMG PEAT MARWICK LLP


Dallas, Texas
October 2, 1996






                                                                   Exhibit 23(g)



         CONSENT OF DONALDSON, LUFKIN & JENRETTE SECURITIES CORPORATION


         We hereby  consent to (i) the  inclusion of our opinion  letter,  dated
August 25, 1996,  to the Board of Directors of American  Travellers  Corporation
(the  "Company")  as  Annex B to the  Joint  Proxy  Statement/Prospectus  of the
Company and Conseco, Inc. ("Conseco") relating to the proposed merger of Conseco
and the Company and (ii) all references to DLJ in the section captioned "Opinion
of ATC's  Financial  Advisor"  of the Joint  Proxy  Statement/Prospectus  of the
Company and Conseco  which forms a part of this  Registration  Statement on Form
S-4. In giving such consent, we do not admit that we come within the category of
persons  whose  consent is required  under,  and we do not admit and we disclaim
that we were  "experts" for purposes of, the Securities Act of 1933, as amended,
and the rules and regulations promulgated thereunder.


  
                                  DONALDSON, LUFKIN & JENRETTE
                                    SECURITIES CORPORATION
  


                                  By: /s/ JONATHAN D. KELLY
                                      ----------------------
                                      Jonathan D. Kelly
                                        Vice President


New York, New York
September 30, 1996




                                                             


                                                                   EXHIBIT 23(h)







We  consent to the filing of the  opinion  contained  as Exhibit B to the Merger
Agreement filed as Annex A to this Joint Proxy Statement/Prospectus,  and to the
reference  to our firm under the  heading  "Legal  Matters"  in the Joint  Proxy
Statement/Prospectus  which forms a part of this Registration  Statement on Form
S-4.  In giving  this  consent,  we do not hereby  admit that we come within the
category of persons whose consent is required  under Section 7 of the Securities
Act of 1933, as amended, or the rules and regulations thereunder.

                                     Sincerely,



                                     /s/ FOX, ROTHSCHILD, O'BRIEN & FRANKEL
                                     ---------------------------------------
                                     FOX, ROTHSCHILD, O'BRIEN & FRANKEL






Philadelphia, Pennsylvania
September 30, 1996















G:\LEGAL\EXHIBITS\MRG-AGMT.EXH


                                                           



                                                                   EXHIBIT 99(b)


                                  CONSECO, INC.
                11825 North Pennsylvania Street, Carmel, IN 46032

                    PROXY FOR SPECIAL MEETING OF SHAREHOLDERS
                  SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS

Each person  signing  this card on the reverse  side hereby  appoints as proxies
Rollin M. Dick, Donald F. Gongaware and Stephen C. Hilbert, or any of them, with
full power of  substitution,  to vote all  shares of common  stock and shares of
Preferred   Redeemable   Increased  Dividend  Equity   Securities,   7%  PRIDES,
Convertible Preferred Stock which such person is entitled to vote at the Special
Meeting of Shareholders of Conseco, Inc. ("Conseco"), to be hold at held at , at
10:00      a.m.      local      time      on      ,      1996      _____________
___________________________________________________     ___________    and   any
adjournments thereof.

The proxies are hereby authorized to vote as follows:

1.  Approval  of the  issuance  of common  stock,  no par  value,  of Conseco as
provided in the  Agreement  and Plan of Merger,  dated as of August 25, 1996, by
and between Conseco and American  Travellers  Corporation  ("ATC"),  pursuant to
which,  among other things,  (i) ATC will be merged with and into Conseco,  with
Conseco  being  the  surviving   corporation  (the  "Merger"),   and  (ii)  each
outstanding share of the common stock, par value $.01 per share (the "ATC Common
Stock") of ATC (other  than  shares of LPG Common  Stock held by LPG as treasury
stock or  Dissenting  Shares  (as  defined  in the  Merger  Agreement))  will be
cancelled and converted into the right to receive the Merger  Consideration  (as
defined in the Merger Agreement).

                         FOR |_| AGAINST |_| ABSTAIN |_|

2. In their  discretion,  the  proxies  are  authorized  to vote upon such other
matters as may properly come before the meeting.


                     (PLEASE DATE AND SIGN ON REVERSE SIDE)

THE SHARES REPRESENTED BY THIS PROXY, UNLESS OTHERWISE SPECIFIED, SHALL BE VOTED
FOR ITEM 1.


                    Please sign below exactly as your name appears on the label.
                    When signing as attorney,  corporate  officer or  fiduciary,
                    please  give  full  title as such.  The  undersigned  hereby
                    acknowledges  receipt of the Notice of the  Special  Meeting
                    and  Joint  Proxy   Statement/Prospectus  dated  ___________
                    ________, 1996.


                               Dated____________________________________________

                               Signature(s)_____________________________________

                               _________________________________________________

               PLEASE DATE, SIGN, AND RETURN THIS PROXY PROMPTLY.





                                                        



                                                                EXHIBIT 99(c)

                                 [Form of Proxy]

                         AMERICAN TRAVELLERS CORPORATION


             PROXY SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS OF
              AMERICAN TRAVELLERS CORPORATION FOR A SPECIAL MEETING
                      OF SHAREHOLDERS TO BE HELD ON , 1996.

         The undersigned  Shareholder of American Travellers Corporation ("ATC")
hereby appoints John A. Powell and Ramon R. Obod, and either of them, the lawful
attorneys and proxies of the  undersigned,  with several powers of substitution,
to vote all  shares of Common  Stock,  $.01 par value,  of ATC (the "ATC  Common
Stock")  which the  undersigned  is entitled  to vote at the Special  Meeting of
Shareholders to be held on _________, 1996, and any adjournments thereof:

1.       Approval and adoption of the Agreement and Plan of Merger,  dated as of
         August  25,  1996 (the  "Merger  Agreement"),  by and  between  ATC and
         Conseco, Inc., an Indiana corporation ("Conseco"), and the transactions
         contemplated  thereby,  pursuant to which,  among other things, (i) ATC
         will be merged with and into Conseco,  with Conseco being the surviving
         corporation (the "Merger"),  and (ii) each outstanding share of the ATC
         Common  Stock  (other  than  shares of ATC Common  Stock held by ATC as
         treasury  stock  or  Dissenting   Shares  (as  defined  in  the  Merger
         Agreement))  will be cancelled and converted  into the right to receive
         the Merger Consideration (as defined in the Merger Agreement).

                         FOR |_| AGAINST |_| ABSTAIN |_|

2.       To transact such other business as may properly come before the meeting
         or any adjournment or postponement thereof.

         THE BOARD OF DIRECTORS UNANIMOUSLY  RECOMMENDS THAT THE SHAREHOLDERS OF
ATC  VOTE  FOR  THE  APPROVAL  AND  ADOPTION  OF THE  MERGER  AGREEMENT  AND THE
TRANSACTIONS  CONTEMPLATED  THEREBY.  IN THE ABSENCE OF  SPECIFIC  INSTRUCTIONS,
PROXIES WILL BE VOTED FOR APPROVAL AND ADOPTION OF THE MERGER  AGREEMENT  AND IN
THE DISCRETION OF THE PROXIES HOLDERS AS TO ANY OTHER MATTERS.


          Note: Please sign exactly as name appears hereon.  Joint owners should
          each sign. When signing as attorney, executor, administrator,  trustee
          or guardian, please give full title as such.


            Signature: ________________         Date:__________________

            Signature: ________________         Date:__________________

G:\LEGAL\PROXIES\ATCEX99C.DOC



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