CONSECO INC
SC 13G, 1997-07-10
ACCIDENT & HEALTH INSURANCE
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                       SECURITIES AND EXCHANGE COMMISSION

                             WASHINGTON, D.C. 20549


                                  SCHEDULE 13G


                   Under the Securities Exchange Act of 1934



                        STANDARD MANAGEMENT CORPORATION
                                (Name of Issuer)


                                  COMMON STOCK
                         (Title of Class of Securities)


                                   85-3612109
                                 (CUSIP Number)






This filing contains 13 pages.

The Exhibit Index appears on page 12.



                                        1

<PAGE>
<TABLE>
<CAPTION>


<S>      <C>                                                                                                              <C> 
         CUSIP No.................................................................................                        85-3612109
                                                                                                                          ----------

1.       NAME OF REPORTING PERSON........Great American Reserve Insurance Company

         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON........................................                        75-0300900
                                                                                                                          ----------
2.       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP
         (a)  [ x ] (b) [   ]

3.       SEC USE ONLY

4.       CITIZENSHIP OR PLACE OF ORGANIZATION.....................................................                            Texas
                                                                                                                          ----------

Number of                   5.      SOLE VOTING POWER.............................................                         760,670.4
                                                                                                                          ----------
Shares

Beneficially                6.      SHARED VOTING POWER...........................................                                 0
                                                                                                                          ----------
Owned By

Each                        7.      SOLE DISPOSITIVE POWER........................................                         760,670.4
                                                                                                                          ----------
Reporting

Person With                 8.      SHARED DISPOSITIVE POWER......................................                                 0
                                                                                                                          ----------

9.       AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON


                           760,670.4

10.      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES
         [   ]


11.      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9)
           13%


12.      TYPE OF REPORTING PERSON................................................................                                IC
                                                                                                                                ---

</TABLE>


                                        2

<PAGE>
<TABLE>
<CAPTION>


<S>      <C>                                                                                                              <C>  
         CUSIP No.................................................................................                        85-3612109
                                                                                                                          ----------

1.       NAME OF REPORTING PERSON........Capitol American Life Insurance Company

         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON........................................                        34-1083130
                                                                                                                          ----------
2.       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP
         (a)  [ x ] (b) [   ]

3.       SEC USE ONLY

4.       CITIZENSHIP OR PLACE OF ORGANIZATION.....................................................                           Arizona
                                                                                                                          ----------

Number of                   5.      SOLE VOTING POWER.............................................                         631,360.2
                                                                                                                          ----------
Shares

Beneficially                6.      SHARED VOTING POWER...........................................                                 0
                                                                                                                          ----------
Owned By

Each                        7.      SOLE DISPOSITIVE POWER........................................                         631,360.2
                                                                                                                          ----------
Reporting

Person With                 8.      SHARED DISPOSITIVE POWER......................................                                 0
                                                                                                                          ----------

9.       AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON


              631,360.2

10.      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES
         [   ]


11.      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9)
           11%


12.      TYPE OF REPORTING PERSON.................................................................                               IC
                                                                                                                                ---
</TABLE>



                                        3

<PAGE>
<TABLE>
<CAPTION>


<S>      <C>                                                                                                              <C> 
         CUSIP No.................................................................................                        85-3612109
                                                                                                                          ----------

1.       NAME OF REPORTING PERSON...............Transport Life Insurance Company

         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON........................................                        75-0999496
                                                                                                                          ----------
2.       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP
         (a)  [ x ] (b) [   ]

3.       SEC USE ONLY

4.       CITIZENSHIP OR PLACE OF ORGANIZATION.....................................................                             Texas
                                                                                                                           ---------

Number of                   5.      SOLE VOTING POWER.............................................                         348,007.7
                                                                                                                           ---------
Shares

Beneficially                6.      SHARED VOTING POWER...........................................                                 0
                                                                                                                           ---------
Owned By

Each                        7.      SOLE DISPOSITIVE POWER........................................                         348,007.7
                                                                                                                           ---------
Reporting

Person With                 8.      SHARED DISPOSITIVE POWER......................................                                 0
                                                                                                                           ---------

9.       AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON


           348,007.7

10.      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES
         [   ]


11.      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9)
            6%


12.      TYPE OF REPORTING PERSON.................................................................                                IC
                                                                                                                                ---
</TABLE>




                                        4

<PAGE>
<TABLE>
<CAPTION>


<S>      <C>                                                                                                             <C>  
         CUSIP No.................................................................................                        85-3612109
                                                                                                                          ----------

1.       NAME OF REPORTING PERSON........Conseco, Inc.

         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON........................................                        35-1468632
                                                                                                                          ----------

2.       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP
         (a)  [ x ] (b) [   ]

3.       SEC USE ONLY

4.       CITIZENSHIP OR PLACE OF ORGANIZATION.....................................................                           Indiana
                                                                                                                         -----------

Number of                   5.      SOLE VOTING POWER.............................................                                 0
                                                                                                                         -----------
Shares

Beneficially                6.      SHARED VOTING POWER...........................................                       1,740,038.3
                                                                                                                         -----------
Owned By

Each                        7.      SOLE DISPOSITIVE POWER........................................                                 0
                                                                                                                         -----------
Reporting

Person With                 8.      SHARED DISPOSITIVE POWER......................................                       1,740,038.3
                                                                                                                         -----------



9.       AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

            1,740,038.3

10.      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES
         [   ]


11.      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9)
           26%


12.      TYPE OF REPORTING PERSON.................................................................                               HC
                                                                                                                                ---
</TABLE>



                                        5

<PAGE>



Item 1(a).        Name of Issuer
                           Standard Management Corporation

Item 1(b).        Address of Issuer's Principal Executive Offices
                           9100 Keystone Crossing, Indianapolis, IN 46240

Item 2(a).        Name of Person Filing
                           (i)   Great American Reserve Insurance Company
                           (ii)  Capitol American Life Insurance Company
                           (iii) Transport Life Insurance Company
                           (iv)  Conseco, Inc.

Item 2(b).        Address of Principal Business Office or, if none,
                  Residence

                           (i)   11815 N. Pennsylvania Street, Carmel, IN 46032
                           (ii)  11815 N. Pennsylvania Street, Carmel, IN 46032
                           (iii) 11815 N. Pennsylvania Street, Carmel, IN 46032
                           (iv)  11815 N. Pennsylvania Street, Carmel, IN 46032

Item 2(c).        Citizenship

                           (i) Texas  domiciled  insurance  company (ii) Arizona
                           domiciled  insurance  company  (iii) Texas  domiciled
                           insurance company (iv) Indiana Corporation

Item 2(d).        Title of Class of Securities
                           Common Stock

Item 2(e).        CUSIP Number
                             85-3612109

Item 3.           If this statement is filed pursuant to Rule
                  13d-1(b), or 13d-2(b), check whether the person
                  filing is a
                  (a)      [ ]      Broker or Dealer registered under Section 15
                                    of the Act

                  (b)      [ ]      Bank as  defined  in  Section 3(a)(6) of the
                                    Act
                  (c)      [ ]      Insurance Company as defined in Section
                                    3(a)(19) of the Act



                                        6

<PAGE>



                  (d)      [ ]      Investment Company  as  defined in Section 8
                                    of the Investment Company Act

                  (e)      [ ]      Investment Adviser as defined in Section 203
                                    of the Investment Advisers Act of 1940

                  (f)      [ ]      Employee Benefit  Plan,  Pension  Fund which
                                    is  subject   to   the  provisions  of   the
                                    Employee  Retirement  Income Security Act of
                                    1974 or Endowment Fund; see Section 240.13d-
                                    1(b)(1)(ii)(F)

                  (g)      [ ]      Parent Holding Company, in accordance with
                                    Section 240.13d-1(b)(1)(ii)(G)(Note:  See
                                    Item 7)

                  (h)      [x]      Group, in accordance with Section 240.13d-
                                    1(b)(1)(ii)(H)

Item 4.           Ownership

                  (i)      Great American Reserve Insurance Company

                           (a)      Amount Beneficially Owned

                                    760,670.4  shares of common  stock  issuable
                                    upon  conversion of  $4,371,573  Amended and
                                    Restated  Senior  Subordinated   Convertible
                                    Note, which is convertible at any time

                           (b)      Percent of Class

                                    13%

                           (c)     Number of shares as to which such person has:

                                    (1)     sole power to  vote or to direct the
                                            vote*

                                            760,670.4

                                    (2)     shared power  to  vote  or to direct
                                            the vote

                                            0

                                    (3)     sole  power  to dispose or to direct
                                            the disposition of

                                            760,670.4


                                    (4)     shared power to dispose or to direct
                                            the disposition of

                                            0



                                        7

<PAGE>



                  (ii)     Capitol American Life Insurance Company

                           (a)      Amount Beneficially Owned

                                    631,360.2  shares of common  stock  issuable
                                    upon   conversion   of   $3,628,427   Senior
                                    Subordinated   Convertible  Note,  which  is
                                    convertible at any time

                           (b)      Percent of Class

                                    11%

                           (c)     Number of shares as to which such person has:

                                    (1)     sole power to  vote or to direct the
                                            vote*

                                            631,360.2

                                    (2)     shared power  to  vote  or to direct
                                            the vote

                                            0

                                    (3)     sole power  to  dispose or to direct
                                            the disposition of

                                            631,360.2


                                    (4)     shared power to dispose or to direct
                                            the disposition of

                                            0

                  (iii)    Transport Life Insurance Company

                           (a)      Amount Beneficially Owned

                                    348,007.7  shares of common  stock  issuable
                                    upon   conversion   of   $2,000,000   Senior
                                    Subordinated   Convertible  Note,  which  is
                                    convertible at any time

                           (b)      Percent of Class

                                    6%

                          (c)      Number of shares as to which such person has:

                                    (1)     sole power to vote or to direct  the
                                            vote*

                                            348,007.7


                                        8

<PAGE>



                                (2) shared power to vote or to direct the vote

                                    0

                                (3) sole power to dispose or to direct the
                                    disposition of

                                    348,007.7

                                (4) shared power to dispose or to direct the
                                    disposition of

                                    0

                  (iv)     Conseco, Inc.

                           (a)      Amount Beneficially Owned

                                    1,740,038.3  shares of common stock issuable
                                    upon conversion of the following instruments
                                    payable to  subsidiaries  of Conseco,  Inc.:
                                    (1) $4,371,573  Amended and Restated  Senior
                                    Subordinated   Convertible  Note,  which  is
                                    convertible  at any time,  payable  to Great
                                    American  Reserve  Insurance  Company;   (2)
                                    $3,628,427 Senior  Subordinated  Convertible
                                    Note,  which  is  convertible  at any  time,
                                    payable to Capitol  American Life  Insurance
                                    Company;    and   (3)   $2,000,000    Senior
                                    Subordinated   Convertible  Note,  which  is
                                    convertible   at  any   time,   payable   to
                                    Transport Life Insurance Company

                           (b)      Percent of Class

                                    26%

                           (c)     Number of shares as to which such person has:

                                    (1)     sole  power to vote or to direct the
                                            vote

                                             0

                                    (2)     shared power  to  vote  or to direct
                                            the vote*

                                            1,740,038.3

                                    (3)     sole  power  to dispose or to direct
                                            the disposition of

                                            0


                                        9

<PAGE>




                                    (4)     shared power to dispose or to direct
                                            the disposition of

                                            1,740,038.3

         * All of the shares will be subject to a Voting Trust  Agreement by and
         among Great  American  Reserve  Insurance  Company  ("GARCO"),  Capitol
         American Life Insurance  Company ("Capitol  American"),  Transport Life
         Insurance Company  ("Transport"),  Standard Management Corporation (the
         "Company") and two voting trustees (the "Agreement"). One of the voting
         trustees will be appointed by the Company (the  "Company  Trustee") and
         the other  voting  trustee  will be  appointed  collectively  by GARCO,
         Capitol  American and  Transport  (the  "Shareholder  Trustee").  It is
         anticipated  that  Ronald D.  Hunter  will be the  Company  Trustee and
         Rollin M. Dick will be the Shareholder Trustee.

                  The Agreement will vest the voting  trustees with the right to
         vote  the  shares.  Prior to each  shareholders'  meeting,  the  voting
         trustees  will be  required  to  deliver  to  Ronald  D.  Hunter or his
         designee a proxy  entitling  Hunter or such designee to vote the shares
         with respect to all matters,  except  certain  specified  matters which
         will be required to be voted on by the Shareholder Trustee.

                  The  Agreement  will provide for a three year term and will be
         immediately terminable upon the occurrence of certain specified events.

Item 5.           Ownership of Five Percent or Less of a Class

                  N/A

Item 6.           Ownership of More Than Five Percent on Behalf of
                  Another Person

                  N/A

Item 7.           Identification and Classification of the Subsidiary
                  Which Acquired the Security Being Reported on By
                  the Parent Holding Company

                  N/A

Item 8.           Identification and Classification of Members of the
                  Group

                  Great American  Reserve  Insurance  Company,  Capitol American
                  Life Insurance  Company  and Transport Life Insurance Company,
                  all of which entities are


                                       10

<PAGE>



                  insurance  companies  beneficially  owned by Conseco, Inc., an
                  Indiana corporation

Item 9.           Notice of Dissolution of Group

                  N/A

Item 10.          Certification

         By  signing  below I  certify  that,  to the best of my  knowledge  and
belief, the securities referred to above were acquired in the ordinary course of
business  and were not acquired for the purpose of and do not have the effect of
changing or  influencing  the control of the issuer of such  securities and were
not acquired in connection  with or as a participant in any  transaction  having
such purposes or effect.

                                    SIGNATURE

         After reasonable  inquiry and to the best of my knowledge and belief, I
certify that the information  set forth in this statement is true,  complete and
correct as of this 10th day of July, 1997.


                                 /s/ Rollin M. Dick
                                --------------------------     
                                Rollin M. Dick,
                                Executive Vice President and Chief
                                Financial Officer of Great American
                                Life Insurance Company, Capitol
                                American Life Insurance Company,
                                Transport Life Insurance Company and
                                Conseco, Inc.



                                       11

<PAGE>





                             Exhibit to Schedule 13G



         Exhibit 1         -        Joint Filing Agreement.








                                       12





                                                                       Exhibit 1


                             JOINT FILING AGREEMENT

         This will confirm the agreement by and among all the  undersigned  that
the  Schedule  13G filed on or about this date with  respect  to the  beneficial
ownership of the  undersigned of shares of the Common Stock without par value of
Standard  Management  Corporation  is  being  filed  on  behalf  of  each of the
undersigned. This agreement may be executed in two or more counterparts, each of
which shall be deemed an original,  but all of which together  shall  constitute
one and the same instrument.


Dated:  July 10, 1997                          CONSECO, INC.



                                               By:/s/Rollin M. Dick
                                                  ----------------------
                                                  Rollin M. Dick,
                                                  Executive Vice President


                                               GREAT AMERICAN RESERVE INSURANCE
                                               COMPANY


                                               By:/s/Rollin M. Dick
                                                 ------------------------- 
                                               Rollin M. Dick,
                                               Executive Vice President


                                               CAPITOL AMERICAN LIFE INSURANCE
                                               COMPANY



                                               By:/s/Rollin M. Dick
                                                  ------------------------
                                                  Rollin M. Dick,
                                                  Executive Vice President


                                               TRANSPORT LIFE INSURANCE COMPANY

                                               By:/s/Rollin M. Dick
                                                  ------------------------
                                                  Rollin M. Dick,
                                                  Executive Vice President
















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