FREDS INC
S-3, 1997-10-03
VARIETY STORES
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As filed with the Securities and Exchange Commission on October 3, 1997
                       Registration Statement No. 33-_____

                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                    FORM S-3
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933

                                  FRED'S, INC.
             (Exact name of registrant as specified in its charter)

                                    TENNESSEE
                          (State or other jurisdiction
                        of incorporation or organization)

                                   62-0634010
                                  (IRS Employer
                               Identification No.)

                              4300 New Getwell Road
                            Memphis, Tennessee 38118
                                 (901) 365-8880
               (Address, including zip code, and telephone number,
                      including area code, of registrant's
                          principal executive offices)

                                Michael J. Hayes
                      President and Chief Executive Officer
                                  Fred's, Inc.
                              4300 New Getwell Road
                            Memphis, Tennessee 38118
                                 (901) 365-8880
                     (Name, address, including zip code, and
                        telephone number, including area
                          code, of agent for service of
                                    process)

                                   Copies to:

                             Samuel D. Chafetz, Esq.
                                   WARING COX
                              50 North Front Street
                                   Suite 1300
                            Memphis, Tennessee 38103
                                 (901) 543-8000

         Approximate  date of  commencement  of proposed sale to the public:  As
soon as practicable after the effective date of this Registration Statement.

         If the only securities  being registered on this form are being offered
pursuant to dividend or interest  reinvestment plans, please check the following
box. |_|

         If any of the  securities  being  registered  on  this  form  are to be
offered  on a  delayed  or  continuous  basis  pursuant  to Rule 415  under  the
Securities Act of 1933,  other than  securities  offered only in connection with
dividend or interest reinvestment plans, check the following box. |X|

         If this form is filed to register additional securities for an offering
pursuant to Rule 462(b) under the Securities Act, please check the following box
and list  the  Securities  Act  registration  statement  number  of the  earlier
effective registration statement for the same offering. |_|

         If this form is a  post-effective  amendment  filed  pursuant to 462(c)
under the  Securities  Act,  check the following box and list the Securities Act
registration number of the earlier effective registration statement for the same
offering. |_|

     If delivery of the  prospectus is expected to be made pursuant to Rule 434,
please check the following box. |_|


<PAGE>





                         CALCULATION OF REGISTRATION FEE
<TABLE>
<CAPTION>

                                            Proposed
                                            maximum
                                            aggregate         Proposed
                                            offering          maximum
                           Amount           price             aggregate         Amount of
Title of shares            to be            per               offering          registration
to be registered           registered       share(1)          price(1)          fee
<S>                        <C>              <C>               <C>               <C>    
Class A
Common Stock,
no par value               300,000          $21.00      $6,300,000     $1,909.09
</TABLE>


(1)      Estimated solely for the purpose of calculating the  registration  fee.
         Pursuant to Rule 457(c),  the proposed maximum offering price per share
         is the  average  of the bid and asked  price as  quoted  on the  NASDAQ
         National Market System on October 1, 1997.

         The Registrant hereby amends this  Registration  Statement on such date
or dates as may be necessary to delay its  effective  date until the  Registrant
shall file a further amendment which specifically  states that this Registration
Statement shall  thereafter  become effective in accordance with Section 8(a) of
the Securities  Act of 1933 or until this  Registration  Statement  shall become
effective on such date as the Commission,  acting pursuant to said Section 8(a),
may determine.


<PAGE>



                 SUBJECT TO COMPLETION, DATED OCTOBER 3, 1997

                                   PROSPECTUS


                                  Fred's, Inc.
                              Class A Common Stock
                                 (no par value)
                                 300,000 Shares


         The 300,000  shares (the  "Shares")  of no par value  common stock (the
"Common  Stock") of Fred's,  Inc.,  a  Tennessee  corporation  (the  "Company"),
described in this  Prospectus are held by the Selling  Stockholders  (as defined
herein)  who may from time to time  offer for sale such  shares of Common  Stock
(the "Offering").  See "Selling  Stockholders." The Company will not receive any
proceeds from the sale of Common Stock by the Selling  Stockholders.  The Common
Stock  offered  hereby  may be sold from time to time  directly  by the  Selling
Stockholders.  Alternatively,  the  Common  Stock may be  offered  to or through
broker-dealers  or underwriters who may act solely as agents, or who may acquire
Common Stock as principals.  The  distribution of the Common Stock being offered
by the Selling Stockholders may be effected in one or more transactions that may
take place through the NASDAQ National Market System ("NASDAQ"), including block
trades  or  ordinary  broker's   transactions,   through  privately   negotiated
transactions,  through an underwritten  public offering or through a combination
of any such methods of sale, at market prices prevailing at the time of sale, at
prices related to such  prevailing  market prices or at negotiated  prices.  The
Selling  Stockholders  may pay usual and  customary or  specifically  negotiated
brokerage  fees or  commissions  in  connection  with such  sales.  See "Plan of
Distribution."   The  Company  has  agreed  to  pay  all  expenses  (other  than
commissions or discounts of underwriters, broker-dealers or agents, broker fees,
state and  local  transfer  taxes  and fees and  expenses  of  counsel  or other
advisers to the Selling Stockholders) in connection with the registration of the
Common Stock being offered by the Selling Stockholders.

         The  Company's  Common  Stock is traded on the NASDAQ  National  Market
System  ("NASDAQ")  under the symbol  "FRED".  On October 1, 1997 the closing
price for the Common Stock as quoted on NASDAQ was $21.00.

         To the extent required,  the identity of, and certain other information
relating to the  Selling  Stockholders,  the terms of each sale of Common  Stock
offered hereby,  including the initial public  offering price,  the names of any
underwriters,  broker-dealers  or  agents,  the  compensation,  if any,  of such
underwriters,  broker-  dealers or agents and the other terms in connection with
the sale of the Common  Stock in respect of which this  prospectus  is delivered
will be set forth in an  accompanying  Prospectus  Supplement  (the  "Prospectus
Supplement").  The aggregate proceeds to the Selling  Stockholders from the sale
of the Common Stock so offered  will be the  purchase  price of the Common Stock
sold less the aggregate agents' commissions and underwriters' discounts, if any,
and other expenses of issuance and distribution not borne by the Company.

         The  Selling  Stockholders  and such  broker-dealers,  underwriters  or
agents that participate with the Selling Stockholders in the distribution of the
Common Stock may be deemed to be underwriters  under the Securities Act of 1933,
as amended (the "Securities Act"), and any commissions  received by them and any
profit on the resale of the Common Stock purchased by them might be deemed to be
underwriting discounts and commissions under the Securities Act.

See "Risk Factors" for a discussion of certain factors that should be considered
in connection with an investment in the Common Stock offered hereby.

THESE  SECURITIES  HAVE NOT BEEN APPROVED OR  DISAPPROVED
BY THE SECURITIES ANDEXCHANGE  COMMISSION OR ANY
STATE  SECURITIES  COMMISSION NOR HAS THE SECURITIES
AND  EXCHANGE  COMMISSION  OR ANY STATE  SECURITIES
COMMISSION  PASSED UPON THEACCURACY OR ADEQUACY 
OF THIS PROSPECTUS. ANY REPRESENTATION TO 
THE CONTRARY IS ACRIMINAL OFFENSE.


                                                         1

<PAGE>



         Information  contained herein is subject to completion or amendment.  A
registration  statement  relating  to these  securities  has been filed with the
Securities  and Exchange  Commission.  These  securities may not be sold nor may
offers to buy be accepted prior to the time the registration  statement  becomes
effective.  This  prospectus  shall not  constitute  an  offering to sell or the
solicitation of an offer to buy nor shall there be any sale of these  securities
in an State in which such offer, solicitation or sale would be unlawful prior to
registration or qualification under the securities laws of any such State.

                  The date of this Prospectus is October 3, 1997.

         NO DEALER,  SALESPERSON OR OTHER PERSON HAS BEEN AUTHORIZED TO
GIVE ANY
INFORMATION  OR TO MAKE  ANY  REPRESENTATIONS  OTHER  THAN  THOSE 
CONTAINED  OR
INCORPORATED  BY REFERENCE IN THIS  PROSPECTUS OR ANY  PROSPECTUS 
SUPPLEMENT IN
CONNECTION  WITH AN OFFER MADE BY THIS  PROSPECTUS OR ANY PROSPECTUS 
SUPPLEMENT
AND, IF GIVEN OR MADE, SUCH  INFORMATION OR  REPRESENTATIONS  MUST NOT
BE RELIED
UPON  AS  HAVING  BEEN  AUTHORIZED  BY  THE  COMPANY  OR BY  ANY  OTHER 
PERSON,
UNDERWRITER,  DEALER OR AGENT.  NEITHER THE DELIVERY OF THIS  PROSPECTUS 
OR ANY
PROSPECTUS  SUPPLEMENT NOR ANY SALE MADE HEREUNDER SHALL UNDER ANY
CIRCUMSTANCES
CREATE AN  IMPLICATION  THAT  THERE HAS BEEN NO  CHANGE  IN THE  AFFAIRS 
OF THE
COMPANY  SINCE THE DATE  HEREOF OR  THEREOF  OR THAT THE  INFORMATION 
CONTAINED
HEREIN IS CURRENT AS OF ANY TIME SUBSEQUENT TO THE DATE HEREOF.  THIS
PROSPECTUS
OR ANY  PROSPECTUS  SUPPLEMENT  DO NOT  CONSTITUTE AN OFFER OR 
SOLICITATION  BY
ANYONE IN ANY STATE IN WHICH SUCH OFFER OR  SOLICITATION IS NOT
AUTHORIZED OR IN
WHICH THE PERSON MAKING SUCH OFFER OR  SOLICITATION IS NOT QUALIFIED TO
DO SO OR
TO ANYONE TO WHOM IT IS UNLAWFUL TO MAKE SUCH OFFER OR SOLICITATION.




                                                         2

<PAGE>



                              AVAILABLE INFORMATION

         The  Company  is  subject  to  the  informational  requirements  of the
Securities  Exchange  Act of 1934,  as amended  (the  "Exchange  Act"),  and, in
accordance  therewith,  files reports and other  information with the Securities
and  Exchange  Commission  (the  "Commission").  Reports  and other  information
concerning  the  Company  may be  inspected  and copied at the public  reference
facilities maintained by the Commission at Room 1024, Judiciary Plaza, 450 Fifth
Street  N.W.,  Washington,  D.C.  20549,  and at  the  regional  offices  of the
Commission:  New York Office, 7 World Trade Center, New York, New York 10048 and
Chicago Office, Northwestern Atrium Center, 500 West Madison Street, Suite 1400,
Chicago,  Illinois 60661, upon payment of the charges prescribed therefor by the
Commission.  The  Commission  also  maintains a Web site that contains  reports,
proxy and information  statements and other information  regarding  registrants,
including  the  Company,   that  file  electronically  with  the  Commission  at
http://www.sec.gov.

         The  Company's  Common  Stock is listed on the NASDAQ  National  Market
System.  Reports,  proxy  and  information  statements,  and  other  information
concerning  the  Registrant  can be inspected at the offices of the NASDAQ Stock
Market, Inc., at 1735 K Street NW, Washington, D.C. 20006-1500.

         The Company has filed with the Commission a  registration  statement on
Form S-3 (herein, together with all amendments and exhibits,  referred to as the
"Registration  Statement")  under the  Securities  Act of 1933,  as amended (the
"Securities  Act").  This Prospectus does not contain all of the information set
forth in the Registration  Statement.  Copies of the Registration  Statement are
available from the Commission as set forth above.

                       DOCUMENTS INCORPORATED BY REFERENCE

         The Company  hereby  incorporates  by reference in this  Prospectus the
Company's (i) Annual  Report on Form 10-K for the fiscal year ended  February 1,
1997, (ii) Quarterly  Report on Form 10-Q for the quarterly  period ended May 2,
1997,  (iii) Quarterly Report on Form 10-Q for the quarterly period ended August
2, 1997, and (iv) a description of the Company's  Common Stock  contained in the
Registration  Statement  on Form 10  filed  with  the  Securities  and  Exchange
Commission  on May 15, 1991.  All  documents  subsequently  filed by the Company
pursuant to Section 13(a),  13(c), 14 or 15(d) of the Securities Exchange Act of
1934,  prior  to the  termination  of  this  offering,  shall  be  deemed  to be
incorporated  by reference into this  Prospectus.  Any statement  contained in a
document  incorporated  by  reference  herein  shall be deemed to be modified or
superseded  for  purposes  of this  Prospectus  to the extent  that a  statement
contained  herein modifies or supersedes  such statement.  Any such statement so
modified or superseded shall not be deemed, except as so modified or superseded,
to constitute a part of this Prospectus.

         The Company  will  provide  without  charge to each person to whom this
Prospectus is delivered, upon written or oral request of any such person, a copy
of any and all of the  information  that has been  incorporated  by reference in
this Prospectus  (excluding  exhibits to the information that is incorporated by
reference  unless such  exhibits are  themselves  specifically  incorporated  by
reference).  Please direct such requests to Charles S. Vail, Secretary,  Fred's,
Inc., 4300 New Getwell Road, Memphis,  Tennessee,  38118, telephone number (901)
365-8880.

                                                         3

<PAGE>



                                   THE COMPANY

         Fred's, Inc. ("Fred's" or the "Company"), founded in 1947, operates 224
discount general  merchandise  stores in ten states in the  southeastern  United
States.  Fred's stores  generally serve low,  middle,  and fixed income families
located in small to medium sized towns  (approximately  65% of Fred's stores are
in markets with  populations of 15,000 or fewer people).  One hundred and ten of
the  Company's  stores have full  service  pharmacies.  The Company also markets
goods and services to 32 franchised "Fred's" stores.

         Fred's  stores  stock over  12,000  frequently  purchased  items  which
address the everyday needs of its  customers,  including  nationally  recognized
brand name  products,  proprietary  "Fred's"  label  products  and lower  priced
off-brand products.  Fred's management believes its customers shop Fred's stores
as a result of the stores'  convenient  location  and size,  low  opening  price
points in key  product  categories,  everyday  low prices on certain  health and
beauty  aids  and  paper  and  cleaning   supplies  and   regularly   advertised
departmental  promotions  and  seasonal  specials.  Fred's  stores have  average
selling  space of 13,277  square feet and had  average  sales of  $2,051,000  in
fiscal 1996.

         The Company's principal executive office is located at 4300 New Getwell
Road,  Memphis,  Tennessee,  38118,  telephone (901) 365-8880.  The "Company" or
"Fred's"  is also  used to  refer to all of the  wholly  owned  subsidiaries  of
Fred's, Inc.

                                  RISK FACTORS

         Prior to making an investment decision,  prospective  purchasers should
consider  carefully all of the  information set forth in this Prospectus and, in
particular, should evaluate the following investment considerations.

Competition

         The Company  competes with general and specialty  retailers,  including
discount chains, other low-priced retailers,  drugstores and supermarkets,  some
of whom are larger and have greater  financial  resources  than the Company.  In
particular, virtually all of the Company's stores compete directly with Wal-Mart
Stores,  Inc.  ("Wal-Mart") or are within a Wal-Mart  customer drawing area, and
also compete with at least one other dollar/variety store. The Company has faced
a  comparable  level of  competition  for at least five  years.  There can be no
assurance that  competitive  pressures will not materially and adversely  affect
the business, financial condition and results of operations of the Company.

Sales to Third Party Payors

         A growing percentage of the Company's prescription drug volume has been
accounted  for by sales to  customers  who are  covered by  third-party  payment
programs.  Third-party prescription sales accounted for approximately 57% of the
Company's  prescription  sales  in  the  fiscal  1996.   Prescription  sales  to
third-party  payors, in terms of both dollar volume and as a percentage of total
prescription  sales,  continued  to  increase  in fiscal  1997,  and the Company
expects this trend to continue.  Although  contracts with third-party payors may
increase the volume of prescription sales and gross profits,  third-party payors
typically  negotiate  lower  prescription  prices than those on non  third-party
prescriptions.  Accordingly,  there has been  downward  pressure on gross profit
margins on sales of  prescription  drugs which is expected to continue in future
periods.

Prescription Drug Sales and Future Regulation

         The Company relies on prescription drug sales for a significant portion
of its revenues and profits,  and  prescription  drug sales  represent a growing
segment  of the  Company's  business.  Prescription  drug  sales  accounted  for
approximately  18% of the Company's total sales for fiscal 1996.  These revenues
are affected by changes  within the health care industry,  including  changes in
programs  providing  for  reimbursement  of the  cost of  prescription  drugs by
third-party  payors,  such as government  and private  sources,  and  regulatory
changes  relating to the approval  process for  prescription  drugs. The Company
cannot predict whether any federal health care reform legislation will be passed
in the future, and if so, the impact thereof on the Company's financial position
or results of operations.  Health care reform,  if implemented,  could adversely
affect the pricing of  prescription  drugs or the amount of  reimbursement  from
governmental  agencies and third-party payors, and consequently could be adverse
to the Company.  However, to the extent health care reform expands the number of
persons  receiving  health care benefits  covering the purchase of  prescription
drugs, it would also result in increased purchases

                                                         4

<PAGE>



of such drugs and could thereby have a favorable  impact on both the Company and
the retail drug  industry in general.  Nevertheless,  there can be no  assurance
that any such  future  legislation  or any  similar  legislation  adopted by any
states in which the Company  operates will not  adversely  affect the Company or
the retail drug store industry generally.

Expansion Strategy

         Although  the Company has plans to increase  the size and number of its
stores within the market areas which it currently  serves and believes there are
adequate sites available in its target  markets,  the rate of new store openings
is necessarily  subject to various  contingencies,  some of which are beyond the
Company's control. These contingencies include the Company's ability to hire and
train competent  store  management and personnel,  the  availability of adequate
capital  resources,  the Company's  ability to secure  suitable store sites on a
timely basis and on satisfactory  terms, the acceptance of the Fred's concept in
particular markets and the impact of general and local economic conditions.

Operating Results and Working Capital Requirements

         The Company's sales and demands upon its financial  resources  increase
in preparation for the annual Christmas  selling season. To the extent that such
needs  continue or increase in the future  (especially in light of the Company's
store growth  plans),  and  especially  if interest  rates  increase  from their
present level, the Company's results would be affected by the increased interest
burden.  The Company's future performance will be subject to a number of factors
beyond  its  control,   including   local  economic   conditions  and  increased
competition.  There can be no assurance  that the positive  financial  operating
results experienced by the Company in recent periods will continue.

Dependence on Senior Management

         The  success  of the  Company  is  largely  dependent  on  the  skills,
experience and efforts of its senior management. The loss of the services of its
senior management or certain other employees could have an adverse effect on the
Company's business and prospects.

Key Vendors

         The Company's  business is dependent upon its ability to purchase brand
name  merchandise  at competitive  prices.  A loss of one or more key vendors in
certain product categories could have a material adverse effect on the Company's
business.  Although the Company's  relations  with its key vendors are currently
satisfactory  and the Company has adequate  sources of brand name merchandise at
competitive  prices,  there can be no assurance that the Company will be able to
acquire such  merchandise  at comparable  prices or on  comparable  terms in the
future.  The Company's  single  largest  vendor,  a distributor  selected by the
Company  in the last  fiscal  year,  accounted  for  approximately  17.6% of the
Company's  total purchases for fiscal year 1996; and for the first six months of
the  fiscal  year 1997,  such  vendor  accounted  for  approximately  19% of the
Company's total purchases.

Shares Eligible for Future Sale

         Sales of a  substantial  number of shares of Common Stock in the public
market  could  adversely  affect the market  price of the Common Stock and could
impair the Company's  ability to raise capital in the future through an offering
of its equity securities.  Upon completion of the Offering,  9,741,250 shares of
Common  Stock will be  outstanding  and 935,000  shares of Common  Stock will be
reserved  for  issuance  upon  exercise of any  options to be granted  under the
Incentive  Stock Option Plan.  The 300,000  shares of Common Stock to be sold in
the Offering will be immediately  eligible for sale in the public market without
restriction  after  completion  of the Offering,  except shares  purchased by an
"affiliate"  of the  Company  as that  term  is  defined  under  the  rules  and
regulations of the Securities Act of 1933, as amended (the "Securities Act").

                                 USE OF PROCEEDS

         The Company will not receive any proceeds from the sale of Common Stock
by the Selling  Stockholders.  In connection  with the Company's  acquisition of
pharmacies,  inventories  and/or stores,  the Company issued the Common Stock to
the Selling Stockholders.

                                                         5

<PAGE>




                              SELLING STOCKHOLDERS

         The aggregate number of Shares, 300,000,  represents the maximum number
of shares that the Selling Stockholders may distribute in the Offering; however,
there are currently no agreements,  arrangements or understandings  with respect
to the sale of any of the Shares  and the table  below  assumes  the sale of all
Shares  held by the Selling  Stockholders.  The Shares are being  registered  to
permit public secondary trading of the Shares, and the Selling  Stockholders may
offer the Shares for resale from time to time. See  Plan of Distribution. 

         The  following  table sets forth the name of the Selling  Stockholders,
the  number  of  shares  of  Common  Stock  owned  beneficially  by the  Selling
Stockholders  as of  October 1,  1997 and the number of shares  which may be
offered pursuant to this Prospectus.

         The Company has filed with the Commission a  Registration  Statement on
Form S-3, of which this  Prospectus  forms a part,  with respect to, among other
things,  the resale of the Shares from time to time at prevailing  prices in the
over-the-counter market or on NASDAQ or in privately negotiated transactions and
has  agreed  to  prepare  and  file  such  amendments  and  supplements  to  the
Registration  Statement as may be necessary to keep the  Registration  Statement
effective  until all Shares offered hereby have been sold pursuant  thereto,  or
until the sale of such shares may be made under Rule 144.
<TABLE>
<CAPTION>

                              Number of Shares Beneficially Owned

Selling Stockholder    Prior to Offering(1)      Offered         After Offering    Percent(2)
- -------------------    ---------------------     -------         --------------    ----------
<S>                    <C>                        <C>                <C>              <C>            
Alton T. Hunter        18,046                     18,046              0               *




Total                  18,046                     18,046              0       
- -----------------
</TABLE>

(1) The persons  named in the table have sole voting  power and sole  investment
power with respect to all shares beneficially  owned. (2) Applicable  percentage
of  ownership  is  calculated  pursuant to Rule  13(d),  3(d)(1) and is based on
9,441,250 shares outstanding on October 1, 1997. 

* Less than 1%.

                              PLAN OF DISTRIBUTION

         The  Shares  offered  hereunder  may be sold  from  time to time by the
Selling Stockholders, or by pledgees, donees, transferees or other successors in
interest.  Such sales may be made on NASDAQ, in the over-the-counter  market, or
otherwise,  at prices and on terms then  prevailing or at prices  related to the
then-current market price, or in negotiated transactions. The Shares may be sold
to or through one or more  broker-dealers,  acting as agent or principal,  block
trades, agency placements,  exchange  distributions,  brokerage  transactions or
otherwise, or in any combination of transactions.

         At the  time a  particular  offer of  Shares  is  made,  to the  extent
required,  a  supplement  to this  Prospectus  will be  distributed  which  will
identify  and set forth the  aggregate  number of Shares  being  offered and the
terms of the offering, including the name or names of any underwriters,  dealers
or agents,  the purchase price paid by any underwriter for the Shares  purchased
from the  Selling  Stockholders,  any  discounts,  commissions  and other  items
constituting  compensation from the Selling  Stockholders and/or the Company and
any  discounts,  commissions  or  concessions  allowed or  reallowed  or paid to
dealers,  including the proposed selling price to the public. Such supplement to
this  Prospectus  and,  if  necessary,   a   post-effective   amendment  to  the
Registration  Statement of which this  Prospectus is a part,  will be filed with
the Securities  and Exchange  Commission to reflect the disclosure of additional
information with respect to the distribution of the Shares.

         Any or all of the  sales or other  transactions  involving  the  Shares
described above,  whether effected by the Selling Stockholders any broker-dealer
or others, may be made pursuant to this prospectus. In addition, any Shares that
qualify  for sale  pursuant to Rule 144 under the Act may be sold under Rule 144
rather than pursuant to this prospectus.


                                                         6

<PAGE>



         In order to comply  with the  securities  laws of certain  states,  the
Shares may be sold in such  jurisdictions  only through  registered  or licensed
brokers or dealers.  In addition,  in certain  states the Shares may not be sold
unless  registered or qualified for sale or an exemption  from  registration  or
qualification requirements is available and is complied with.

         The Company has advised the  Selling  Stockholders  that  Regulation  M
under the Exchange Act may apply to sales of shares and to the activities of the
Selling Stockholders or broker-dealers in connection therewith.

         The  Company  will pay the  registration  and  professional  fees,  and
printing costs associated with this  registration  statement.  Any broker-dealer
commissions, discounts or concessions will be paid by the Selling Stockholders.

         The Selling  Stockholders  (and not the Company) may agree to indemnify
certain persons, including broker-dealers or others, against certain liabilities
in connection with any offering of the Shares,  including  liabilities under the
Securities Act.


                                  LEGAL MATTERS

         The legality of the Common Stock offered hereby will be passed upon for
the Company by Waring Cox, PLC, Memphis, Tennessee.

                                     EXPERTS

         The financial  statements  incorporated in this Prospectus by reference
to the Annual Report on Form 10-K for the year ended February 1, 1997, have been
so incorporated in reliance on the report of Price Waterhouse,  LLP, independent
accountants,  given on the  authority  of said firm as experts in  auditing  and
accounting.

                                                         7

<PAGE>



                                     Part II

                     INFORMATION NOT REQUIRED IN PROSPECTUS

Item 14.  Other Expenses of Issuance and Distribution.

Securities and Exchange Commission Fee      $2,080
Accountants' Fees                             7,500
Legal Fees and Expenses                       7,500
Miscellaneous                                 1,000
         TOTAL                                  $18,080

Item 15.  Indemnification of Directors and Officers.

         The  Tennessee  Business  Corporation  Act  permits  a  corporation  to
indemnify a director or officer of the  corporation  (and certain  other persons
serving at the request of the corporation in related  capacities) if such person
shall have acted in good faith and in a manner he  reasonably  believed to be in
the best interests of the corporation,  and in any criminal proceeding,  if such
person had no  reasonable  cause to believe his conduct was  unlawful;  provided
that, in the case of actions brought by or in the right of the  corporation,  no
indemnification  may be made  with  respect  to any  matters  as to  which  such
director or officer  shall have been  adjudged to have  breached his duty to the
Corporation.

         Article Seven of the Company's  Charter provides that the Company shall
indemnify  its  directors  to the full extent  authorized  or  permitted  by the
Tennessee  Business  Corporation Act.  Paragraphs 53 through 57 of the Company's
By-laws extend such indemnification to directors and to officers of the Company,
explicates certain mechanics of determinations to be made in connection with any
requests for indemnification, provides for advances of expenses, certain notices
to shareholders, and the non-exclusivity of those provisions.

         The Company and its  directors  entered  into an  agreement  in 1989 in
connection  with  the  settlements  of  a  legal   proceeding,   which  contains
indemnification  provisions  similar to those contained in the Company's Charter
and By-laws, but which sets forth with greater particularity the matter in which
separate counsel for an indemnified party must be selected, the conditions under
which expenses may be paid in advance,  and limitations on settlement of actions
subject to indemnification.

Item 16.  Exhibits.

 5.1       --     Opinion of Waring Cox, PLC

23.1       --     Consent of Waring Cox, PLC (included in Exhibit 5.1)

23.2       --     Consent of Price Waterhouse LLP

24.1  --       Powers of Attorney (included in Part II)

Item 17.  Undertakings.

           1.     The undersigned registrant hereby undertakes:

           (a) To file,  during  any  period in which  offers or sales are being
made, a post-effective amendment to this registration statement:

     (i)  To  include  any  prospectus  required  by  Section  10(a)(3)  of  the
Securities Act of 1933 (the "Securities Act");

           (ii) To reflect in the  prospectus  any facts or events arising after
the  effective  date  of  the   registration   statement  (or  the  most  recent
post-effective  amendment  thereof)  which,  individually  or in the  aggregate,
represent a fundamental  change in the information set forth in the registration
statement.  Notwithstanding the foregoing, any increase or decrease in volume of
securities  offered (if the total dollar value of  securities  offered would not
exceed that which was

                                                         8

<PAGE>



registered) and any deviation from the low or high end of the estimated  maximum
offering  range  may be  reflected  in the  form of  prospectus  filed  with the
Commission  pursuant  to  Rule  424(b)  under  the  Securities  Act  if,  in the
aggregate,  the changes in volume and price  represent no more than a 20% change
in the  maximum  aggregate  offering  price  set  forth in the  "Calculation  of
Registration Fee" table in the effective registration statement.

           (iii) To include any material information with respect to the plan of
distribution  not  previously  disclosed  in the  registration  statement or any
material change to such information in the registration statement;

provided,  however,  that  paragraphs  (a)(i)  and  (a)(ii)  do not apply if the
information  required  to be  included in a  post-effective  amendment  by those
paragraphs is contained in periodic reports filed by the registrant  pursuant to
Section 13 or 15(d) of the  Exchange Act of 1934 (the  "Exchange  Act") that are
incorporated by reference in the registration statement.

           (b) That,  for the purpose of  determining  any  liability  under the
Securities Act, each such  post-effective  amendment shall be deemed to be a new
registration  statement  relating to the  securities  offered  therein,  and the
offering of such  securities at that time shall be deemed to be the initial bona
fide offering thereof.

           (c)  To  remove  from  registration  by  means  of  a  post-effective
amendment  any of the  securities  being  registered  which remain unsold at the
termination of the offering.

           2. The undersigned registrant hereby undertakes that, for purposes of
determining  any  liability  under  the  Securities  Act,  each  filing  of  the
registrants'  annual  report  pursuant to Section 13(a) or 15(d) of the Exchange
Act (and,  where  applicable,  each filing of an employee  benefit plan's annual
report  pursuant to Section 15(d) of the Exchange Act) that is  incorporated  by
reference in the registration statement shall be deemed to be a new registration
statement relating to the securities  offered therein,  and the offering of such
securities  at that time shall be deemed to be the  initial  bona fide  offering
thereof.

           3.  Insofar as  indemnification  for  liabilities  arising  under the
Securities Act may be permitted to directors,  officers and controlling  persons
of the registrant  pursuant to the provisions  described under Item 15 above, or
otherwise, the registrant has been advised that in the opinion of the Commission
such indemnification is against public policy as expressed in the Securities Act
and is, therefore,  unenforceable. In the event that a claim for indemnification
against such  liabilities  (other than the payment by the registrant of expenses
incurred or paid by a director,  officer or controlling person of the registrant
in the successful defense of any action, suit or proceeding) is asserted by such
director,  officer or controlling person in connection with the securities being
registered, the registrant will, unless in the opinion of its counsel the matter
has been  settled by  controlling  precedent,  submit to a court of  appropriate
jurisdiction the question whether such  indemnification  by it is against public
policy as  expressed  in the  Securities  Act and will be  governed by the final
adjudication of such issue.



                                                         9

<PAGE>



                                   SIGNATURES

           Pursuant  to the  requirements  of the  Securities  Act of 1933,  the
Registrant certifies that it has reasonable grounds to believe that it meets all
of the requirements for filing on Form S-3 and has duly caused this Registration
Statement  to be  signed  on its  behalf  by  the  undersigned,  thereunto  duly
authorized, in the City of Memphis, State of Tennessee on October 2, 1997.

                            FRED'S, INC.

                            By: /s/ Michael J. Hayes
                                Michael J. Hayes,
                            Chief Executive Officer
                            and President


                            By: /s/ Richard B. Witaszak
                                Richard B. Witaszak,
                            Executive Vice President and
                            Chief Financial Officer
                            (Principal Accounting and
                            Financial Office)



                                                        10

<PAGE>


                                POWER OF ATTORNEY

           KNOW  ALL  MEN BY  THESE  PRESENTS,  that  each  of  the  undersigned
directors  and  officers  of  Fred's,  Inc.,  a  Tennessee  corporation,  hereby
constitutes and appoints Michael J. Hayes and Charles S. Vail, and each of them,
his true and lawful  attorney-in-fact,  for him and in his name, place and stead
in any and all capacities to sign each Amendment to this Registration Statement,
and to file this  Registration  Statement and each  Amendment so signed with all
exhibits  thereto and any and all  documents in  connection  therewith  with the
Securities and Exchange Commission,  hereby granting unto said attorneys-in-fact
full power and authority to do and perform any and all acts and things requisite
and necessary to be done in and about the premises,  as fully to all intents and
purposes as he might do in person, hereby ratifying and confirming all that said
attorneys-in-fact may lawfully do or cause to be done by virtue hereof.

           Pursuant to the  requirements  of the  Securities  Act of 1933,  this
Registration  Statement has been signed by the  following  persons on October 2,
1997.

           Signature                                 Title


/s/ Michael J. Hayes                              Director, Managing Director, 
Michael J. Hayes                                  Chief Executive Officer and  
                                                    President

/s/ David A. Gardner                              Director and Managing Director
David A. Gardner


 /s/ John R. Eisenman                              Director
John R. Eisenman


/s/ Roger T. Knox                                  Director
Roger T. Knox


                                                        11

<PAGE>




                                                                  Exhibit 5.1
                         [Letterhead of Waring Cox, PLC]







                                      October 2, 1997


Fred's, Inc.
4300 New Getwell Road
Memphis, TN 38118

Re:      Registration Statement on Form S-3,
         300,000 shares of Class A Common Stock

Gentlemen:

         In connection with the registration of 300,000 shares of Class A Common
Stock,  no par value per share  ("Common  Stock") of Fred's,  Inc.,  a Tennessee
corporation (the  "Company"),  under the Securities Act of 1933, as amended (the
"Act"),  on Form S-3 to be filed with the Securities and Exchange  Commission on
the date hereof (the "Registration Statement"),  and the offering of such Common
Stock as described in the Registration Statement, you have requested our opinion
with respect to the matters set forth below.

         In connection  with this opinion,  we have relied,  among other things,
upon our examination of the records of the Company and  certificates of officers
of the Company and of public officials as we have deemed appropriate.

         Subject to the following and the other matters set forth herein,  it is
our opinion that as of the date hereof:

     1. Company is duly  organized  and validly  existing  under the laws of the
state of Tennessee; and

         2. The shares of Common Stock  registered  pursuant to the Registration
Statement  have been duly  authorized  and are  validly  issued,  fully paid and
nonassessable.

         We do not purport to cover  herein the  application  of the  securities
laws of various states to sale of the Common Stock.

         We hereby  consent  to the use of this  opinion  as an  exhibit  to the
Registration  Statement  and to  reference  to us under the  heading  related to
"Legal Matters" in the Registration Statement.

Very truly yours,

WARING COX, PLC




<PAGE>




                                  Exhibit 23.2
                       Consent of Independent Accountants


         We hereby consent to the  incorporation  by reference in the Prospectus
constituting part of this Registration Statement on Form S-3 of our report dated
March 7, 1997,  which appears on page 24 of the Annual Report to Shareholders of
Fred's, Inc. (the "Company") which is incorporated by reference in the Company's
Annual Report on Form 10-K for the year ended  February 1, 1997. We also consent
to the reference to us under the heading "Experts" in such Prospectus.



Price Waterhouse LLP
Memphis, Tennessee
September 29, 1997


<PAGE>





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