FREDS INC
10-K, 1999-04-30
VARIETY STORES
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                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                    FORM 10-K

              ANNUAL REPORT PURSUANT TO SECTION 13 or 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934

                   For the Fiscal Year Ended January 30, 1999


Commission File Number 000-19288

                                  FRED'S, INC.
             (Exact Name of Registrant as Specified in its Charter)

                   TENNESSEE                          62-0634010
         (State or Other Jurisdiction of           (I.R.S. Employer
         Incorporation or Organization)          Identification Number)

                              4300 New Getwell Road
                            MEMPHIS, TENNESSEE 38118
                    (Address of Principal Executive Offices)

Registrant's telephone number, including area code (901) 365-8880

Securities Registered Pursuant to Section 12(b) of the Act:  None


Securities Registered Pursuant to Section 12(g) of the Act:

                               Title of Each Class
                       Class A Common Stock, no par value

         Indicate by check mark whether the Registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
Registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days.
                                  Yes    X                         No

     Indicate by check mark if disclosure of delinquent  filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to the
best of Registrant's  knowledge,  in definitive proxy or information  statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K [x].

     As of April 28,  1999,  there were  11,958,703  shares  outstanding  of the
Registrant's  Class A no par  value  voting  common  stock.  Based  on the  last
reported sale price of $11.625 per share on the NASDAQ Stock Market on April 28,
1999, the  aggregate  market  value of the  Registrant's  Common  Stock  held
by those persons deemed by the Registrant to be non-affiliates was $139,019,922.

     As of April 28, 1999, there were no shares  outstanding of the Registrant's
Class B no par value non-voting common stock.

                       DOCUMENTS INCORPORATED BY REFERENCE

     Portions of the Annual  Report to  Shareholders  for the year ended January
30, 1999 are  incorporated  by reference  into Part II, Items 5, 6, 7 and 8, and
into Part IV, Item 14.

     Portions of the Company's  Proxy  Statement are  incorporated  by reference
into Part III, Items 11, 12 and 13.

     Portions  of the  Company's  Registration  Statement  on Form S-1 (file no.
33-45637) are incorporated as exhibits into Part IV.

     With the  exception of those  portions that are  specifically  incorporated
herein by reference,  the aforesaid documents are not to be deemed filed as part
of this report.

<PAGE>


Cautionary Statement Regarding Forward-looking Information

     Statements,  other than those  based on  historical  facts,  including  the
discussion of management's expectations for Year 2000 compliance,  which address
activities,  events or developments that the Company expects or anticipates may
occur in the future are forward-looking statements which are based upon a number
of assumptions  concerning  future  conditions  that may ultimately  prove to be
inaccurate.  Actual events and results may  materially  differ from  anticipated
results  described in such  statements.  The  Company's  ability to achieve such
results  is  subject  to certain  risks and  uncertainties,  including,  but not
limited to, economic and weather  conditions which affect buying patterns of the
Company's  customers,  changes in consumer spending and the Company's ability to
anticipate  buying  patterns and  implement  appropriate  inventory  strategies,
continued availability of capital and financing,  competitive factors and other
factors affecting  business beyond the Company's control.  Consequently,  all of
the forward-looking  statements are qualified by these cautionary statements and
there can be no assurance  that the results or  developments  anticipated by the
Company  will be  realized  or that they will have the  expected  effects on the
Company or its business or operations.




<PAGE>



                                     PART I

Item 1:           Business

General

     Fred's,  Inc.  ("Fred's" or the "Company"),  founded in 1947,  operates 283
discount general  merchandise  stores in ten states in the  southeastern  United
States.  Fred's stores  generally  serve low,  middle and fixed income  families
located in small to medium sized towns  (approximately  65% of Fred's stores are
in markets with  populations of 15,000 or fewer people).  One hundred and eighty
of the Company's stores have full service  pharmacies.  The Company also markets
goods and services to 29 franchised "Fred's" stores.

     Fred's stores stock over 12,000  frequently  purchased  items which address
the everyday needs of its customers,  including nationally recognized brand name
products,  proprietary  "Fred's"  label  products  and  lower  priced  off-brand
products.  Fred's  management  believes its  customers  shop Fred's  stores as a
result of the stores' convenient  location and size,  everyday low prices on key
products and regularly advertised departmental promotions and seasonal specials.
Fred's  stores have average  selling space of 13,925 square feet and had average
sales of $2,036,000 in fiscal 1998. No single store accounted for more than 1.0%
of sales during fiscal 1998.

Business Strategy

     The  Company's  strategy is to meet the general  merchandise  and  pharmacy
needs of the small to medium  sized towns it serves by offering a wider  variety
of quality  merchandise and a more attractive  price-to-value  relationship than
either  drug  stores or smaller  variety/dollar  stores  and a  shopper-friendly
format which is more convenient than larger sized discount  merchandise  stores.
The major elements of this strategy include:

     Wide variety of frequently  purchased,  basic merchandise - Fred's combines
     everyday  basic  merchandise  with  certain  specialty  items to offer  its
     customers  a wide  selection  of  general  merchandise.  The  selection  of
     merchandise is supplemented by seasonal  specials,  private label products,
     the  inclusion  of  pharmacies  in 180 of its  stores,  and Lawn and Garden
     centers in 122 of its stores.



<PAGE>



     Discount  prices  - The  Company  provides  value  and  low  prices  to its
     customers   (i.e.,  a  good   "price-to-value   relationship")   through  a
     coordinated  discount  strategy  and an Everyday  Low Pricing  program that
     focuses on strong values day in and day out, while minimizing the Company's
     reliance  on  promotional  activities.  As part of  this  strategy,  Fred's
     maintains low opening price points and  competitive  prices on key products
     across  all  departments,   and  regularly  offers  seasonal  specials  and
     departmental   promotions  supported  by  tabloid,   television  and  radio
     advertising.

     Convenient  shopper-friendly  environment -  Fred's  stores  are  typically
     located in convenient shopping and/or residential areas.  Approximately 28%
     of the  Company's  stores are  freestanding  as opposed to being located in
     strip shopping center sites. Freestanding sites allow for easier access and
     shorter  distances  to the store  entrance,  and will be the  primary  site
     growth in the future.  Fred's  stores are of a manageable  size and have an
     understandable store layout, wide aisles and fast checkouts.


Expansion Strategy

     The Company expects that expansion will occur primarily  within its present
geographic area and will be focused in small to medium sized towns.  The Company
may also enter  larger  metropolitan  and urban  markets  where it already has a
market presence in the surrounding area.

     Fred's added a net 22 stores in 1998, and  anticipates  opening up to a net
of twenty new stores in 1999. The Company's  store  prototype has from 14,000 to
17,000  square  feet of  space.  Opening  a new store  currently  costs  between
$350,000  and  $500,000  for  inventory,   furniture,  fixtures,  equipment  and
leasehold  improvements.  The Company has 28 stand-alone  Xpress locations which
sell  pharmaceuticals and other health and beauty related items. These locations
range in size from 1,000 to 6,000 square feet, and enable the Company to enter a
new market with an initial  investment  of under  $200,000.  It is the Company's
intent to expand  these  locations  into a full size  Fred's  location as market
conditions dictate. During 1998, the Company converted three Xpress locations to
full size Fred's  locations  and  anticipates  converting up to six more Xpress
locations during 1999.



<PAGE>

     A significant  growth area for the Company has been its pharmacy  business.
In 1998,  the Company added a net 39 new  pharmacies.  During 1999,  the Company
anticipates  adding  at least 20  additional  pharmacies.  Approximately  64% of
Fred's  stores  contain a pharmacy and sell  prescription  drugs.  The Company's
primary  mechanism  for adding new  pharmacies  is through  the  acquisition  of
prescription files from independent  pharmacies.  These acquisitions  provide an
immediate sales benefit, and in many cases, the independent pharmacist will move
to Fred's, thereby providing continuity in the pharmacist-patient relationship.

     The following  tables set forth certain  information with respect to stores
and pharmacies for each of the last five years:

<TABLE>
<CAPTION>


                                                                     1994       1995       1996       1997       1998
                                                                    ------     ------     ------     ------     -----
<S>                                                                  <C>        <C>        <C>        <C>        <C>
Stores open at beginning of period                                   170        184        206        213        261
Stores opened/acquired during period                                  20         36         13         49         29
Stores closed during period                                           (6)        (4)        (6)        (1)        (7)
                                                                    -------    -------    -------    -------    -------   
Stores open at end of period                                         184        206        213        261        283
                                                                   =========   ========  =========  =========  =========

Number of stores with Pharmacies at end
 of period                                                            83         92        101        141        180
                                                                  =========   ========  =========  =========  =========
Square feet of selling space at end of
 period (in thousands)                                             2,625      2,797      2,828      3,362      3,680
                                                                  =========   ========  =========  =========  =========

Average square feet of selling space
  per store                                                       14,266     13,915     13,277     13,875     13,925
                                                                  =========   ========  =========  =========  =========

Franchise stores at end of period                                     35         34         32         31         29
                                                                  =========   ========  =========  =========  ========= 
</TABLE>


Merchandising and Marketing

     The  business  in which the Company is engaged is highly  competitive.  The
principal  competitive factors include location of stores,  price and quality of
merchandise, in-stock consistency,  merchandise assortment and presentation, and
customer service.  The Company competes for sales and store locations in varying
degrees with national,  regional and local retailing  establishments,  including
department  stores,  discount stores,  variety stores,  dollar stores,  discount
clothing stores, drug stores,  grocery stores,  outlet stores,  warehouse stores
and other  stores.  Many of the largest  retail  merchandising  companies in the
nation have stores in areas in which the Company operates.

     Management believes that Fred's has a distinctive niche in that it offers a
wider variety of merchandise at a more  attractive  price-to-value  relationship
than  either  a  drug  store  or  smaller   variety/dollar  store  and  is  more
shopper-convenient  than a larger  discount  store.  The  variety  and  depth of
merchandise offered at Fred's stores in high traffic departments, such as health
and beauty aids and paper and  cleaning  supplies,  are  comparable  to those of
larger discount  retailers.  Management  believes that its knowledge of regional
and local  consumer  preferences,  developed in over fifty years of operation by
the Company and its predecessors,  enables the Company to compete effectively in
its region.



<PAGE>

Purchasing

     The Company's primary  non-prescription drug buying activities are directed
from the corporate  office by two Senior Vice  Presidents-Merchandising  who are
supported by a staff of 19 buyers and assistants.  The buyers and assistants are
participants in an incentive  compensation program,  which is based upon various
factors  primarily  relating to gross margin returns on inventory  controlled by
each individual buyer. The Company believes that adequate alternative sources of
products are available for these categories of merchandise.

     Substantially  all  of  the  Company's  prescription  drugs  are  purchased
individually   by  its   pharmacies  and  shipped  direct  from  Fred's  primary
pharmaceutical  wholesaler,  McKesson Drug  Company.  This  purchasing  strategy
allows the  Company to minimize  its  inventory  investment  and  eliminate  the
distribution center investment necessary to warehouse and handle these products.
During 1998,  approximately  29% of the Company's total purchases were made from
this  one  vendor.  Although  there  are  alternative  wholesalers  that  supply
pharmaceutical  products,  the  Company  operates  under a  purchase  and supply
contract with  McKesson as its primary  wholesaler.  Accordingly,  the unplanned
loss of this particular  supplier could have a short-term gross margin impact on
the Company's  business until an  alternative  wholesaler  arrangement  could be
implemented.

Sales Mix

     Sales  of  merchandise  through  stores  which  include  company-owned  and
franchised  Fred's locations is the only  significant  industry segment of which
the Company is a part.

         The Company's sales mix by major category during 1998 was as follows:

Pharmaceuticals............................................................26.7%
Household Goods............................................................23.0%
Apparel and Linens.........................................................13.6%
Health and Beauty Aids.....................................................13.0%
Food and Tobacco Products...................................................8.9%
Paper and Cleaning Supplies.................................................8.8%
Franchise Sales.............................................................6.0%

     The sales mix varies  from  store to store  depending  upon local  consumer
preferences  and whether the stores  include  pharmacies  and/or a full-line  of
apparel.  In 1998,  the  average  customer  transaction  size was  approximately
$13.45,  and the  number  of  customer  transactions  totaled  approximately  42
million.




<PAGE>



     Products sold under the "Fred's" private label program, including household
cleaning supplies,  health and beauty aids, disposable diapers, pet foods, paper
products and a variety of beverage and other products, constituted approximately
5% of total sales in 1998. Private label products afford the Company higher than
average gross margins  while  providing the customer with lower priced  products
that are of a quality  comparable  to that of  competing  branded  products.  An
independent  laboratory  testing  program is used for  substantially  all of the
Company's private label products.

     As mentioned  above,  the Company  sells  merchandise  to its 29 franchised
"Fred's" stores.  These sales during the last three years totaled $35,766,000 in
1998,  $37,700,000 in 1997 and $36,600,000 in 1996  representing  6.0%, 7.7% and
8.7%  of  total  revenue,  respectively.   Franchise  and  other  fees  totaling
approximately $2 million have been earned by Fred's in each of these three years
(recorded as a reduction to the Company's operating expenses).  The Company does
not intend on expanding its franchise network, and therefore,  expects that this
category  will  continue to  decrease as a  percentage  of the  Company's  total
revenues.

Highly Competitive Pricing Strategy

     The  implementation  of an everyday low pricing strategy (EDLP) in December
1994  included  price  reductions  for many key  items,  and has  proven to be a
successful  element of the Company's  sales strategy.  The Company  continues to
implement  additional  price  reductions  on key  items in  appreciation  of our
customers recognition of Fred's as a store that offers good values everyday.

Advertising and Promotions

     Advertising and promotion costs  represented 1.6% of net sales in 1998. The
Company uses direct mail, television, radio and newspaper advertising to promote
its merchandise, special promotional events and a discount retail image.

     The Company's  buyers have  discretion to mark down slow moving items.  The
Company runs regular  clearances of seasonal  merchandise and conducts sales and
promotions of particular  items.  The Company also encourages its store managers
to  create  in-store  advertising  displays  and  signage  in order to  increase
customer  traffic and impulse  purchases.  The store  managers,  with  corporate
approval,  are permitted to tailor the price structure at their particular store
to meet competitive conditions within each store's marketing area.



<PAGE>


Store and Pharmacy Operations

     All Fred's stores and pharmacies  are open six days a week (Monday  through
Saturday), and many stores are open seven days a week. Store hours are generally
from 9:00 a.m. to 9:00 p.m.;  however,  certain  stores are open only until 6:00
p.m. Each Fred's store is managed by a full-time  store manager and those stores
with a  pharmacy  are also  managed by a  full-time  pharmacist.  The  Company's
fifteen  district  managers  supervise  the  management  and operation of Fred's
stores and pharmacies.

     Fred's operates 180 in-store  pharmacies which offer brand name and generic
pharmaceuticals  and are  staffed  by  licensed  pharmacists.  The  addition  of
acquired  pharmacies  in the  Company's  stores has resulted in increased  store
sales and sales per selling  square  foot.  Management  believes  that  in-store
pharmacies  increase customer traffic and repeat visits and are an integral part
of the store's operation.

     The  Company  has  an  incentive  compensation  plan  for  store  managers,
pharmacists and district managers based on meeting or exceeding  targeted profit
percentage  contributions.   Various  factors  included  in  determining  profit
percentage contribution are gross profits and controllable expenses at the store
level.  Management believes that this incentive compensation plan, together with
the Company's store management training program,  are instrumental in maximizing
store performance.


Inventory Control and Distribution

Inventory Control

     The Company's  computerized central management information system (known as
"SWORD," which stands for Store Warehouse Order  Replenishment and Distribution)
maintains  a  daily  SKU  level  inventory  and  current  and  historical  sales
information for each store and the distribution center. This system is supported
by in-store  point-of-sale  ("POS") cash  registers  which capture SKU and other
data at the time of sale for daily  transmission  to the Company's  central data
processing  center.  Data  received  from the  stores  is used to  automatically
replenish frequently  purchased  merchandise on a weekly basis and to assist the
Company's buyers in their decision making process.




<PAGE>

Distribution

     The Company has an 850,000 square foot centralized  distribution  center in
Memphis,  Tennessee (see "Properties" below). During 1998, the Company completed
a $12 million project to modernize and automate its  distribution  center.  This
project, including implementation of a new warehouse management computer system,
has increased the center's  capacity  sufficiently  to accommodate the Company's
store  expansion  plans for the next  several  years.  Approximately  67% of the
merchandise   received  by  Fred's  stores  in  1998  was  shipped  through  the
distribution  center,  with the remainder  (primarily  pharmaceuticals,  certain
snack food items, greeting cards,  beverages and tobacco products) being shipped
directly to the stores by suppliers.  For  distribution,  the Company uses owned
and leased trailers and tractors, as well as common carriers.

Seasonality

     The  Company's  business is seasonal to a certain  extent.  Generally,  the
highest  volume of sales and net income occurs in the fourth fiscal  quarter and
the lowest volume occurs during the second fiscal quarter.

Employees

     At January 30, 1999,  the Company had  approximately  6,830  full-time  and
part-time employees,  comprising 680 corporate and distribution center employees
and 6,150  store  employees.  The number of  employees  varies  during the year,
reaching a peak during the Christmas  selling season.  The Company's labor force
is not subject to a collective bargaining agreement.  Management believes it has
good relationships with its employees.

Item 2:           Properties

     As of January 30, 1999, the geographical  distribution of the Company's 283
locations was as follows:

                  State                                       Number of Stores
                  -----                                       ----------------
                  Mississippi                                 85
                  Tennessee                                   61
                  Arkansas                                    50
                  Alabama                                     29
                  Louisiana                                   25
                  Georgia                                     23
                  Kentucky                                    3
                  North Carolina                              3
                  Missouri                                    3
                  Florida                                     1




<PAGE>



     The Company owns the real estate and the buildings  for 57  locations,  and
owns the buildings at five  locations  which are subject to ground  leases.  The
Company leases the remaining 221 locations from third parties pursuant to leases
that provide for monthly rental  payments  primarily at fixed rates  (although a
number of leases provide for additional  rent based on sales).  Store  locations
range in size from 1,000 square feet to 27,000 square feet. Two hundred and four
of the  locations  are in strip  centers or  adjoined  with a downtown  shopping
district, with the remainder being free-standing.

     It is anticipated that existing  buildings and buildings to be developed by
others will be available for lease to satisfy the Company's expansion program in
the near term. It is  management's  intention to enter into leases of relatively
moderate  length with  renewal  options,  rather than  entering  into  long-term
leases. The Company will thus have maximum relocation flexibility in the future,
since  continued  availability  of  existing  buildings  is  anticipated  in the
Company's market areas.

     The  Company  owns  its  distribution  center  and  corporate  headquarters
situated  on a 60  acre  site in  Memphis,  Tennessee.  The  site  contains  the
distribution center with approximately 850,000 square feet of space, and 250,000
square feet of office and retail space.  Presently,  the Company utilizes 90,000
square feet of office space and 22,000  square feet of retail space at the site.
The retail space is operated as a Fred's store and is used to test new products,
merchandising ideas and technology.

Item 3:           Legal Proceedings

     The  Company is party to several  pending  legal  proceedings  and  claims.
Although the outcome of the  proceedings  and claims cannot be  determined  with
certainty,  management of the Company is of the opinion that it is unlikely that
these  proceedings  and  claims  will have a material  effect on the  results of
operations or the financial condition of the Company.


Item 4:           Submission of Matters to a Vote of Security Holders

     No matters were  submitted to a vote of security  holders during the fourth
quarter of the fiscal year ended January 30, 1999.




<PAGE>



                                     PART II


Item 5:           Market for the Registrant's Common Equity and Related
                  Stockholder Matters

     The information  required by this item is incorporated  herein by reference
to Page 29 of the Annual Report to  Shareholders  for the year ended January 30,
1999 (the "Annual Report to Shareholders").

Item 6:           Selected Financial Data

     The  selected  financial  data for the five years ended  January 30,  1999,
which appears on page 8 of the Annual  Report to  Shareholders  is  incorporated
herein by reference.


Item 7:           Management's Discussion and Analysis of Financial
                  Condition and Results of Operations

     Management's  Discussion and Analysis of financial condition and results of
operations  appearing on pages 9 through 12 of the Annual Report to Shareholders
is incorporated herein by reference.


Item 7a:          Quantitative and Qualitative Disclosure About Market Risk

     Not Applicable.


Item 8:           Financial Statements and Supplementary Data

     The consolidated  financial  statements appearing on pages 13 through 26 of
the Annual Report to Shareholders are incorporated herein by reference.


Item 9:           Changes In and Disagreements With Accountants on
                  Accounting and Financial Disclosure

     None.



<PAGE>



                                    PART III


Item 10:          Directors and Executive Officers of the Registrant

     The  following  information  is  furnished  with  respect  to  each  of the
directors and executive officers of the Registrant:

Name                       Age      Positions and Offices
Michael J. Hayes(1)        57       Director, Managing Director (2), 
                                    Chief Executive Officer and President
David A. Gardner(1)        51       Director and Managing Director (2)
John R. Eisenman(1)        57       Director
Roger T. Knox(1)           61       Director
Edwin C. Boothe            41       Executive Vice President and 
                                    Chief Operating Officer
John A. Casey              52       Executive Vice President - 
                                    Store/Pharmacy Operations
Richard B. Witaszak        38       Executive Vice President and 
                                    Chief Financial Officer
D. Keith Curtis            39       Senior Vice President - Merchandising
Brett W. Little            45       Senior Vice President - Merchandising
Charles S. Vail            56       Corporate Secretary, Vice President - 
                                    Legal Services and General Counsel

(1)      Four directors,  constituting the entire Board of Directors,  are to be
         elected  at the  Annual  Meeting  to  serve  one  year or  until  their
         successors are elected.
(2)      According  to  the  By-laws  of the  Company,  the  Managing  Directors
         (Messrs.  Hayes and  Gardner) are the chief  executive  officers of the
         Company and have general supervisory responsibility for the business of
         the Company.


     Michael J. Hayes was elected a director of the Company in January  1987 and
has been a Managing  Director of the Company since  October 1989.  Mr. Hayes has
been Chief  Executive  Officer since October 1989 and President  since May 1991.
Additionally,  Mr. Hayes is a Managing  Director of Hayes Financial Corp. He was
previously  employed by Oppenheimer & Company,  Inc. in various  capacities from
1976 to 1985,  including  Managing  Director  and  Executive  Vice  President  -
Corporate Finance and Financial Services.

     David A.  Gardner was elected a director of the Company in January 1987 and
has been a Managing  Director of the Company since October 1989. Mr. Gardner has
been President of Gardner Capital Corporation, a real estate and venture capital
investment  firm since April 1980.  Additionally,  Mr.  Gardner is a director of
NumeriX, LLC and Joyce International, Inc.

     John R. Eisenman is involved in real estate investment and development with
REMAX Island Realty,  Inc., located in Hilton Head Island,  South Carolina.  Mr.
Eisenman has been engaged in commercial and industrial real estate brokerage and
development  since  1983.  Previously,  he founded  and served as  President  of
Sally's,  a chain of fast food  restaurants from 1976 to 1983, and prior thereto
held various management positions in manufacturing and in securities brokerage.

     Roger T. Knox has served the Memphis  Zoological  Society as its  President
and Chief  Executive  Officer since January 1989. Mr. Knox was the President and
Chief  Operating  Officer of Goldsmith's  Department  Stores,  Inc. (a full-line
department  store in Memphis and Jackson,  Tennessee)  from 1983 to 1989 and its
Chairman  of the Board  and Chief  Executive  Officer  from 1987 to 1989.  Prior
thereto,  Mr. Knox was with Foley's  Department Stores in Houston,  Texas for 20
years.

               
<PAGE>


     Edwin C. Boothe is Executive  Vice President and Chief  Operating  Officer.
Mr.  Boothe  joined the Company in 1975 and has served in various  positions  in
Store Operations and Loss Prevention, and was elected to Chief Operating Officer
in January 1998.

     John A. Casey is Executive Vice President - Store/Pharmacy  Operations. Mr.
Casey joined the Company in 1979 and has served in various positions in Pharmacy
Operations. Mr. Casey is a registered Pharmacist.

     Richard B.  Witaszak  joined the Company in October 1996 as Executive  Vice
President  and Chief  Financial  Officer.  Prior to  joining  the  Company,  Mr.
Witaszak was  employed by AE Clevite,  Inc.,  a  distributor  of engine parts as
Executive  Vice  President of Finance and  Operations  from 1989 to 1996, and in
various capacities with Coopers & Lybrand from 1985 to 1989.

     D. Keith Curtis is Senior Vice President - Merchandising. Mr. Curtis joined
the Company in 1980 and has served in various  positions  in  Merchandising  and
Store Operations.

     Brett W. Little is Senior Vice President - Merchandising. Mr. Little joined
the  Company in August of 1996 and was with Dollar  General  Stores from 1993 to
1996 as the  General  Merchandise  Manager of their  Softlines  Division.  Prior
thereto,  Mr. Little was with Big  Bear/Hart's  stores in Columbus,  Ohio for 18
years.

     Charles S. Vail has served the Company as General  Counsel  since 1973,  as
Corporate  Secretary  since 1975,  and as Vice President - Legal since 1984. Mr.
Vail joined the Company in 1968.

Compliance with Section 16(a) of the Exchange Act

     Based  solely  upon a review of  reports  of  beneficial  ownership  of the
Company's Common Stock and written  representations  furnished to the Company by
its officers, directors and principal shareholders,  the Company is not aware of
any such  reporting  person who or which failed to file with the  Securities and
Exchange  Commission  on a timely  basis any  required  reports  of  changes  in
beneficial ownership.


Item 11:          Executive Compensation

     Information  regarding  executive  compensation is  incorporated  herein by
reference  from the  information  on pages 4  through 7 of the  Company's  Proxy
Statement,  which will be filed within 120 days of the registrant's  fiscal year
end.



<PAGE>



Item 12:          Security Ownership of Certain Beneficial Owners and
                  Management

     Information  regarding  security ownership of certain beneficial owners and
management  is  incorporated  herein  by  reference  from  pages  1 and 2 of the
Company's  Proxy  Statement,  which  will  be  filed  within  120  days  of  the
Registrant's fiscal year end.


Item 13:          Certain Relationships and Related Transactions

     This  information is incorporated  herein by reference from the information
under the caption "Compensation  Committee Interlocks and Insider Participation"
on page 8 of the Company's Proxy Statement,  which will be filed within 120 days
of the Registrant's fiscal year end.

                                     PART IV

Item 14:          Exhibits, Financial Statement Schedules and Reports on
                  Form 8-K

(a)(1)            Consolidated Financial Statements

                  The   following    consolidated   financial   statements   are
                  incorporated  herein by reference  from pages 13 through 26 of
                  the Annual Report to  Shareholders  for the year ended January
                  30, 1999.

                           Report of Independent Accountants.

                           Consolidated Statements of Income for the years ended
                           January 30,  1999,  January 31, 1998 and  February 1,
                           1997.

                           Consolidated  Balance  Sheets as of January  30, 1999
                           and January 31, 1998.

                           Consolidated Statements of Changes in
                           Shareholders' Equity for the years ended
                           January 30,  1999,  January 31, 1998 and  February 1,
                           1997.

                           Consolidated  Statements  of Cash Flows for the years
                           ended January 30, 1999, January 31, 1998 and February
                           1, 1997.

                           Notes to Consolidated Financial
                           Statements.

                          

(a)(2)            Financial Statement Schedules

                  Report of  Independant  Accountants  on Financial  Statement
                  Schedules  for each of the three  years in the period  ended
                  January 30,1999

                  II Valuation and qualifying accounts




<PAGE>

(a)(3)            Those exhibits required to be filed as Exhibits to this Annual
                  Report on Form 10-K pursuant to Item 601 of Regulation S-K are
                  as follows:

                   2.1       Asset  Purchase  Agreement  between CVS Revco D.S.,
                             Inc.,   Fred's  Stores  of  Tennessee,   Inc.,  CVS
                             Corporation and Fred's,  Inc.,  dated as of October
                             10,  1997  [incorporated  herein  by  reference  to
                             Exhibit 2.1 to the Company's Current Report on Form
                             8-K dated December 1, 1997].
                   2.2       Letter  Agreement  between  CVS Revco  D.S.,  Inc.,
                             Fred's Stores of Tennessee,  Inc., CVS  Corporation
                             and  Fred's,  Inc.  dated as of  November  1,  1997
                             [incorporated herein by reference to Exhibit 2.2 to
                             the  Company's  Current  Report  on Form 8-K  dated
                             December 1, 1997].
                   3.1       Certificate    of    Incorporation,    as   amended
                             [incorporated herein by reference to Exhibit 3.1 to
                             the  Form  S-1 as filed  with  the  Securities  and
                             Exchange  Commission February 7, 1992 (SEC File No.
                             33-45637) (the "Form S-1")].
                   3.2       By-laws,   as  amended   [incorporated   herein  by
                             reference to Exhibit 3.2 to the Form S-1].
                   4.1       Specimen  Common  Stock  Certificate  [incorporated
                             herein by reference to Exhibit 4.2 to  PreEffective
                             Amendment No. 3 to the Form S-1]
                   9.1       Baddour,  Inc.  (Registrant  changed  its  name  to
                             "Fred's,  Inc."  in  1991)  Shareholders  Agreement
                             dated as of June 28, 1986  [incorporated  herein by
                             reference  to Exhibit C, pages C-1 through  C-42 to
                             Baddour,  Inc.'s  Report on Form 8-K dated  July 1,
                             1986]
                  10.1       Lease  Agreement  dated  November 12, 1991 with the
                             U.S. Government  [incorporated  herein by reference
                             to Exhibit 10.6 to the Form S-1].
                  10.2       Form of Fred's, Inc. Franchise Agreement
                             [incorporated herein by reference to Exhibit 10.8
                             to the Form S-1].
                  10.3       401(k) Plan dated as of May 13, 1991  [incorporated
                             herein by  reference to Exhibit 10.9 to the Form S-
                             1].
                  10.4       Employee  Stock  Ownership  Plan (ESOP) dated as of
                             January 1, 1987  [incorporated  herein by reference
                             to Exhibit 10.10 to the Form S-1].
                 *10.5       Incentive  Stock  Option  Plan dated as of December
                             22,  1986  [incorporated  herein  by  reference  to
                             Exhibit 10.11 to the Form S-1].
                  10.6       Lease Agreement by and between Hogan Motor
                             Leasing, Inc. and Fred's, Inc. dated February 5,
                             1992 for the lease of truck tractors to Fred's,
                             Inc. and the servicing of those vehicles and other
                             equipment of Fred's, Inc. [incorporated herein by
                             reference to Exhibit 10.15 to Pre-Effective
                             Amendment No. 1 to the Form S-1].
* Management Compensatory Plan

<PAGE>



                  10.7       Revolving Loan and Credit Agreement between Fred's,
                             Inc. and Union  Planters  National Bank dated as of
                             May 15, 1992  [incorporated  herein by reference to
                             the  Company's  report on Form 10-Q for the quarter
                             ended May 2, 1992].
                  10.8       Note and Security Agreement between National Bank
                             of Commerce as Trustee for the ESOP of Fred's,
                             Inc., together with the Limited Guaranty of
                             Fred's, Inc. dated as of May 29, 1992
                             [incorporated herein by reference to the Company's
                             report on Form 10-Q for the quarter ended August
                             1, 1992].
                 *10.9       1993 Long Term  Incentive  Plan dated as of January
                             21, 1993  [incorporated  herein by reference to the
                             Company's report on Form 10-Q for the quarter ended
                             July 31, 1993].
                  10.10      Negative Pledge and Loan Agreement  between Fred's,
                             Inc.  and  National  Bank of  Commerce  dated as of
                             February 17, 1994 [incorporated herein by reference
                             to the  Company's  report on Form 10-K for the year
                             ended January 29, 1994].
                  10.11      Modification  Agreement  between  Fred's,  Inc. and
                             Union  Planters  National  Bank dated as of May 31,
                             1995   (modifies  the  Revolving  Loan  and  Credit
                             Agreement  included as Exhibit 10.7)  [incorporated
                             herein by reference to the Company's report on Form
                             10-Q for the quarter ended July 29, 1995].
                  10.12      Second Modification  Agreement between Fred's, Inc.
                             and Union  Planters  National Bank dated as of July
                             31, 1995  (modifies the  Revolving  Loan and Credit
                             Agreement  included as Exhibit 10.7)  [incorporated
                             herein by reference to the Company's report on Form
                             10-Q for the quarter ended July 29, 1995].
                  10.13      Seasonal   Overline   Revolving   Credit  Agreement
                             between  Fred's,  Inc. and Union Planters  National
                             Bank dated as of July 23, 1996 [incorporated herein
                             by reference to the  Company's  report on Form 10-Q
                             for the quarter ended August 3, 1996].
                  10.14      Addendum to Leasing Agreement and form of schedules
                             2  through 6 of  Schedule  A by and  between  Hogan
                             Motor Leasing, Inc. and Fred's, Inc. dated December
                             19, 1996 (modifies the Lease Agreement  included as
                             Exhibit 10.6) [incorporated  herein by reference to
                             the  Company's  report  on Form  10-K  for the year
                             ended February 1, 1997].
                  10.15      Third Modification Agreement between Fred's, Inc.
                             and Union Planters National Bank dated as of
                             February 28, 1997 (modifies the Revolving Loan and
                             Credit Agreement included as Exhibit 10.7)
                             [incorporated herein by reference to the Company's
                             report on Form 10-K for the year ended February 1,
                             1997].


         * Management Compensatory Plan



<PAGE>



                  10.16      Term Loan Agreement between Fred's,  Inc. and Union
                             Planters  National  Bank  dated  as of May 5,  1998
                             [incorporated  herein by reference to the Company's
                             Report  on Form 10-Q for the  quarter  ended May 2,
                             1998].
                  10.17      Fourth Modification Agreement between Fred's, Inc.
                             and Union Planters National Bank dated as of
                             September 1998.  [Incorporated herein by reference
                             to the Company's Report on Form 10-Q for the
                             quarter ended August 1, 1998].

                  10.18      Preferred Share Purchase Plan [Incorporated  herein
                             by reference to the  Company's  Report on Form 10-Q
                             for the quarter ended October 31, 1998].
                 **13.1      Annual  report  to  shareholders  for the year
                             ended January 30, 1999 (to the extent 
                             incorporated herein by reference).
                 **18.1      Letter regarding change in accounting principle.
                 **21.1      Subsidiaries of Registrant
                 **23.1      Consent of PricewaterhouseCoopers LLP
                 **27.       Financial Data Schedule

(b)      Reports on Form 8-K

         None


      **       Filed herewith




<PAGE>

                                   SIGNATURES

     Pursuant  to the  requirements  of  Section  13 or 15(d) of the  Securities
Exchange Act of 1934, the Registrant has duly caused this report to be signed on
its behalf by the undersigned,  thereunto duly  authorized,  on this 29th day of
April, 1999.

                                            FRED'S, INC.

                                          By:/s/ Michael J. Hayes
                                             -------------------------------
                                             Michael J. Hayes, Chief Executive
                                             Officer and President


                                          By: /s/ Richard B. Witaszak
                                             -------------------------------
                                             Richard B. Witaszak, Executive Vice
                                             President and Chief Financial 
                                             Officer (Principal Accounting and 
                                             Financial Officer)


     Pursuant to the  requirements of the Securities  Exchange Act of 1934, this
report  has  been  signed  below  by the  following  persons  on  behalf  of the
Registrant and in the capacities indicated on this 29th day of April, 1999.

    Signature                                  Title                  Date

/s/ Michael J. Hayes                                                  
- --------------------               Director, Managing Director,       --------
Michael J. Hayes                   Chief Executive Officer, and
                                   President


/s/ David A. Gardner
- --------------------               Director and Managing Director     --------
David A. Gardner


/s/ Roger T. Knox
- -----------------                  Director                           --------
Roger T. Knox


/s/ John R. Eisenman
- --------------------               Director                          ---------
John R. Eisenman

<PAGE>


Annual Report to Shareholders                                       Exhibit 13.1
- -----------------------------

     Stock Market Information

     Selected Financial Data
     
     Management's Discussion and Analysis of Financial Condition and Results
     of Operations

     Financial Statements and Supplementary Data

     
                                       

<PAGE>


          
Stock Market Information

The  Company's  common  stock trades on the Nasdaq Stock Market under the symbol
FRED (CUSIP No.  356108-10-0).  At April 30, 1999,  the Company had an estimated
5,000  shareholders,  including  beneficial  owners holding shares in nominee or
"street" name.

The table  below sets forth the high and low stock  prices,  together  with cash
dividends  paid per share,  for each fiscal quarter in the past two fiscal years
(all information  reflects the effect of a five-for-four stock split distributed
in December 1997):
                                                                 
                                                          Dividends
                    High                Low               Per Share
                   -----               ----               ---------
1997
First              $8 1/8             $7                    $.04
Second             $14                $7 2/3                $.04
Third              $19 1/3            $13 2/3               $.04
Fourth             $23 1/2            $16                   $.05

1998
First              $26 7/8            $19                   $.05
Second             $26 1/2            20 3/4                $.05
Third              $22 3/8            10 1/2                $.05
Fourth             $18                $12 9/16              $.05


<PAGE>


Selected Financial Data
(dollars in thousands, except per share amounts)


<TABLE>
<CAPTION>

                                                             1998(1)          1997           1996            1995(2)         1994
<S>                                                        <C>              <C>             <C>            <C>              <C>
Statement of Income Data:
Net sales                                                  $600,902        $492,236        $418,297        $410,086        $380,702

Operating income                                             14,711          15,511          6,779(3)         4,771          13,563
Income before income taxes                                   13,605          15,660           6,508           4,337          13,103
Provision for income taxes                                    4,775           5,873             702           1,604           4,730
Net income                                                    8,830           9,787           5,806           2,733           8,373
Net income per share:
   Basic                                                        .75             .84             .50             .23             .72
   Diluted                                                      .73             .83             .50             .23             .72
Selected Operating Data:
Operating income as a percentage of sales                       2.4%            3.2%          1.6%(3)           1.2%            3.6%
Increase in comparable store sales (4)                          5.6%            8.3%            2.2%            1.3%            3.6%
Stores open at end of period                                    283             261             213             206             184
Balance Sheet Data (at period end):
Total assets                                               $220,757        $195,407        $161,148        $158,023        $151,585
Short-term debt (including capital leases)                   11,914             214           1,641           1,961           2,037
Long-term debt (including capital leases)                    11,821           1,368             138           1,779           3,740
Shareholders' equity                                        136,983         129,359         119,579         115,570         114,457

</TABLE>


(1)  Results for 1998  include the effect of the 1998 adoption of
     LIFO for pharmacy inventories.

(2)  Results of 1995 include 53 weeks.

(3)  After  $3,289  of  restructuring  and  other  charges.

(4)  A store is first included in the comparable store sales  calculation  after
     the end of the twelfth month following the store's grand opening month.

<PAGE>

Management's Discussion and Analysis


Results of Operations

The following  table provides a comparison of Fred's  financial  results for the
past three years. In this table,  categories of income and expense are expressed
as a percentage of net sales.



                                    1998              1997            1996
                                   ------            ------           -----
Net Sales                          100.0%            100.0%           100.0%
Cost of goods sold                  72.6              72.5              73.2
                                   -----             -----             -----
Gross profit                        27.4              27.5              26.8
Selling, general and
  administrative expenses           24.9              24.3              24.4
Restructuring and other charges       -                 -                 .8
                                   -----             -----             -----
Operating income                     2.5               3.2              1.6
Interest expense, net                 .2                -                 -
                                   -----             -----             ----
Income before taxes                  2.3               3.2               1.6
Income taxes                          .8               1.2                .2
                                   -----             -----             -----
Net income                           1.5%              2.0%             1.4%
                                   =====             =====            =====

Results for 1998  include the effect of the 1998  adoption of LIFO for  Pharmacy
inventories.

Fiscal 1998 Compared to Fiscal 1997

Sales

Net sales increased 22.1% ($109 million) in 1998.  Approximately  $84 million of
the  increase was  attributable  to the  addition of 29 store  locations  and 39
pharmacies  during  1998,  together  with  the net  sales  of 48  stores  and 34
pharmacies  that were opened during 1997 and not  considered  in the  comparable
store sales  computation  until sometime  during 1998.  During 1998, the Company
also closed 7 store locations.  Comparable store sales, consisting of sales from
stores that have been open for more than one year, increased 5.6% in 1998.

The Company's front store (non-pharmacy) sales increased  approximately 15% over
1997 front store sales.  Front store sales growth benefitted from the additional
stores,  coupled with solid performances in categories such as home furnishings,
domestics, ladies accessories, missy and girls apparel, housewares, hardware and
photofinishing.

Fred's pharmacy sales grew from 23% of total sales in 1997 to 27% of total sales
in 1998,  and now ranks as the largest sales  category  within the Company.  The
total sales in this  department,  including the Company's mail order  operation,
increased 54% over 1997, with third-party payor  prescription sales representing
approximately  71% of total pharmacy sales,  compared with 66% of total pharmacy
sales in 1997. The Company's  pharmacy sales growth continued to benefit from an
ongoing program of purchasing  prescription  files from independent  pharmacies,
the addition of pharmacy  departments in existing store  locations,  significant
inflation  caused  by drug  manufacturer  increases,  the  introduction  of more
expensive drugs and favorable industry trends.


<PAGE>

Sales to Fred's 29 franchised  locations  decreased  approximately $2 million in
1998 and represented 6% of the Company's total sales compared with approximately
8% of 1997 total sales.  It is  anticipated  that this category of business will
continue to decline as a percentage of total Company sales since the Company has
not added and does not intend to add any additional franchisees.

Gross Margin

Gross  margin as a  percentage  of sales was 27.4% in 1998  compared to 27.5% in
1997.  During 1998, the Company  adopted the LIFO (last in, first out) method of
accounting  for its  pharmacy  inventories.  This change was made to address the
significant  inflation  incurred in pharmacy  costs during 1998 and to provide a
better  matching of current  costs with  current  revenues.  Excluding  the LIFO
change,  gross  margin  as a  percentage  of  sales  increased  to 27.9% in 1998
compared with 27.5% in 1997. In general,  the Company has experienced  deflation
in its non-pharmacy inventory costs in recent periods.

Gross  margin  benefitted  from reduced  levels of markdowns as a percentage  of
sales,  higher initial purchase margins resulting from greater volumes of import
and opportunistic  purchases and a lesser  percentage of franchise sales,  which
carry  substantially lower margins than retail sales. This benefit was partially
offset by pharmacy sales growing at a faster pace than front store sales, since,
on average,  the gross margin on pharmacy  sales is lower than gross  margins on
front store sales.  Pharmacy gross margins were also negatively  impacted by the
continuing shift in pharmacy sales to customers covered by third party insurance
programs,  which  generally  carry lower margins than pharmacy cash sales due to
the efforts of managed care organizations and other pharmacy benefit managers to
reduce prescription drug costs.

Selling, General and Administrative Expenses

Selling,  general and  administrative  expenses  were 24.9% of net sales in 1998
compared  with 24.3% of net sales in 1997.  Higher  labor  costs and  additional
rental costs  associated  with the process of  modernizing  and  automating  the
Company's   distribution   center,   higher  payroll  costs  associated  with  a
significant  increase in average  pharmacy  labor  rates,  and a decrease in the
percentage  of franchise  sales,  which carry a lower  expense  percentage  than
retail sales, contributed to the higher expense ratio in 1998.

Operating Income

Operating  income decreased  approximately  $.8 million to $14.7 million in 1998
from $15.5 million in 1997.  Excluding  the effect of the Company's  adoption of
LIFO in 1998,  operating income increased by approximately $2.3 millon or 15% in
1998. Operating income as a percentage of sales, excluding the effect of LIFO in
1998,  decreased from 3.2% in 1997 to 3.0% in 1998,  due to the above  mentioned
reasons.



<PAGE>

Interest Expense, Net

Interest expense for 1998 totaled $1.2 million while interest income totaled $.1
million,  for a net  1998  interest  expense  of $1.1  million  compared  to net
interest  income of $.1 million in 1997  (interest  income of $.4  million  less
interest expense of $.3 million).

The interest expense for 1998 reflects higher average revolver  borrowing levels
to finance inventories and other working capital requirements.  Interest expense
also includes the partial year impact of a $12 million  seven-year term loan the
Company obtained to finance the modernization and automation of its distribution
center.

Income Taxes

The effective income tax rate decreased to 35.1% in 1998 from 37.5% in 1997. The
Company completed a realignment of its corporate organizational structure during
the fourth  quarter of 1998,  which  resulted  in a reduction  in the  Company's
liability for taxes.

At January 30, 1999,  the Company had certain net operating  loss  carryforwards
which were acquired in reorganizations and certain purchase transactions and are
available  to  reduce  income  taxes,   subject  to  usage  limitations.   These
carryforwards  total  approximately $26.3 million for state income tax purposes,
which expire during the period 2000 through 2020. If certain substantial changes
in the Company's  ownership should occur, there would be an annual limitation on
the amount of carryforwards which can be utilized.

Net Income

Net income for 1998 was $8.8  million  (or $.73 per diluted  share)  versus $9.8
million (or $.83 per diluted share) in 1997. Excluding the $2.0 million (or $.17
per diluted share) impact of the Company's  adoption of LIFO in 1998, net income
increased  to $10.8  million  (or $.90 per  diluted  share)  and 10.2% over 1997
levels.

Fiscal 1997 Compared to Fiscal 1996

Sales

Net sales  increased 17.7% ($74 million) in 1997.  Approximately  $42 million of
the increase was  attributable  to the net addition of 48 store locations and 40
pharmacies  during  1997,  together  with  the  net  sales  of 13  stores  and 9
pharmacies that were opened during 1996.  Additionally,  wholesale and franchise
sales were up $1 million in 1997,  while  comparable  store sales increased 8.3%
($31  million),  with strong  performances  in the pharmacy,  stationery,  pets,
giftware, home furnishings and domestics departments.


<PAGE>


Gross Margin

Gross  margin as a  percentage  of sales was 27.5% in 1997 versus 26.8% in 1996.
The increase in percentage was due to higher initial purchase margins  resulting
from improved sourcing and higher volumes of import and opportunistic purchases,
coupled  with a higher ratio of softline and  pharmacy  sales,  which  generally
yield slightly higher margins than hardline sales.  Wholesale sales, which carry
lower gross margins than retail sales,  also  decreased as a percentage of total
sales.

Selling, General and Administrative Expenses

Selling,  general and administrative  expenses as a percentage of sales improved
to 24.3% in 1997 compared to 24.4% in 1996. The improvement in comparable  store
sales for 1997 contributed to higher leveraging of expenses,  and therefore,  an
improved  expense ratio.  This leveraging more than offset the adverse impact of
October  1996 and  September  1997  minimum  wage  increases,  higher  incentive
compensation  accruals  and the  costs  of an  additional  advertising  circular
distributed during 1997.

Operating Income

Operating  income  increased to $15.5 million in 1997 from $6.8 million in 1996.
This  increase was a direct  result of the 17.7%  increase in sales  experienced
during 1997,  and the higher gross  margin as a  percentage  of sales  discussed
above. Operating income for 1996 also included $3.3 million of restructuring and
other  charges as  discussed in Note 13 of the Notes to  Consolidated  Financial
Statements.

Net Interest Income

Net interest income of $.1 million (interest income of $.4 million less interest
expense of $.3 million)  was  generated  in 1997 due to lower  average  revolver
borrowings and the pay-down of the remaining balance of a 1994 term loan.

Income Taxes

The effective income tax rate increased to 37.5% in 1997 from 10.8% in 1996. The
1996 rate  included a benefit  resulting  from the  Company's  ability to assure
utilization  of certain net operating  loss  carryforwards  and tax credits that
were  originally  anticipated  to  expire  unused.  See  Note 6 of the  Notes to
Consolidated Financial Statements.


<PAGE>

Liquidity and Capital Resources

Fred's  primary  sources of working  capital are cash flow from  operations  and
borrowings under its current facility.  The company had working capital of $72.8
million,  $70.7  million  and $66.5  million  at year end  1998,  1997 and 1996,
respectively. Working capital fluctuates in relation to profitability,  seasonal
inventory levels, net of trade accounts payable, and the level of store openings
and closings.

The Company has a five-year $15 million  unsecured  revolving credit  commitment
with a bank  that has  generally  been  used to build  inventory  levels  during
seasonal periods.  The credit commitment expires in June 2003 and bears interest
at the lesser of 1.5% below prime rate or a LIBOR-based  rate (weighted  average
interest rate of 6.5% on 1998 outstanding borrowings).

Delays in the processing of merchandise receipts caused by implementation of the
Company's new distribution center automation and computer system in January 1999
resulted in a reduction  of days  payable  (i.e.  the number of days between the
Company's  receipt of goods and payments to vendors  therefor) at year end 1998.
Accordingly,  approximately  $10.2  million of  inventories  were  financed with
outstanding  borrowings  under  the  Company's  revolver  at  year  end.  It  is
anticipated  that these  borrowings will be reduced as the Company  rebuilds its
days payable  position  during  1999.  No  borrowings  were  outstanding  on the
revolver as of year end 1997 and 1996.

In May 1998,  the Company  entered into a seven-year  unsecured term loan of $12
million  to  finance  the   modernization   and   automation  of  the  Company's
distribution center and corporate facilities.  The Loan Agreement bears interest
of 6.82% per annum and  matures  on  November  1,  2005.  At year end 1998,  the
outstanding principal balance on the term loan was $11,670,000.

Cash provided by operations was $.6 million in 1998 compared to $21.0 million in
1997 and $10.0  million  in 1996.  As  mentioned  above,  accounts  payable  was
adversely impacted during 1998 as a result of merchandise processing delays, and
was  supplemented  with  short-term  borrowings  at year end. The 1997  year-end
accounts  payable  balance also included some vendor dating  support  associated
with the Company's November 1997 acquisition of a 17-store chain.

Capital expenditures in 1998 totaled $23.3 million compared with $9.7 million in
1997 and $3.1 million in 1996.  The 1998  capital  expenditures  included  $12.0
million  of  expenditures   associated  with  the  Company's  modernization  and
automation  of its  distribution  center,  and  $11.3  million  of  expenditures
associated  with new stores and  pharmacies,  store and  pharmacy  upgrades  and
annual capital maintenance. This compares with 1997 capital expenditures of $9.7
million for new stores and  pharmacies,  store and pharmacy  upgrades and annual
capital  maintenance.  Cash used for investing  activities in 1997 also included
$12.9  million for the  acquisition  of  inventory,  fixed  assets and  pharmacy
customer lists of a 17-store chain.


<PAGE>

The Company believes that sufficient capital resources are available in both the
short-term and long-term through  currently  available cash, cash generated from
future operations and, if necessary, the ability to obtain additional financing.

Recent Accounting Pronouncements

In March 1998, the American  Institute of Certified  Public  Accountants  issued
Statement  of Position  98-1,  "Accounting  for the Costs of  Computer  Software
Developed or Obtained for Internal  Use,"  effective for fiscal years  beginning
after December 15, 1998. This statement  defines which costs incurred to develop
or purchase  internal-use  software should be capitalized and which costs should
be expensed.  The Company is in the process of determining what impact,  if any,
this pronouncement will have on its consolidated financial statements.

In June 1998,  the  Financial  Accounting  Standards  Board issued  Statement of
Financial Accounting  Standards No. 133, "Accounting for Derivative  Instruments
and Hedging  Activities." This statement requires companies to record derivative
instruments on their balance sheet at fair value and  establishes new accounting
practices for hedge instruments. This statement is effective for years beginning
after June 15,  1999,  and is not  expected to have any impact on the  Company's
consolidated financial statements.

Year 2000

The "Year 2000 Issue" relates to the inability of certain computer  hardware and
software to properly  recognize and process  datesensitive  information  for the
Year 2000 and  beyond.  Without  corrective  measures,  the  Company's  computer
applications  could fail  and/or  produce  erroneous  results.  To address  this
concern, the Company has a Year 2000 compliance project in place to identify the
potential issues that could affect its business.  The following discussion is an
update on where the Company stands on this important matter.


<PAGE>


The  Year  2000  Compliance  Project  is  monitored  by a  Year  2000  oversight
committee,  consisting  of senior  level  management,  that  meets  and  reviews
progress towards the Company's  targeted  completion dates on a bi-weekly basis.
The Year 2000 compliance project at Fred's includes:

     Upgrading store point of sale and pharmacy hardware and software systems to
     be Year 2000  compliant.  The  Company has  evaluated  and  determined  its
     hardware  and  software  needs  and  is in the  process  of  procuring  the
     necessary products to become Year 2000 compliant.  All necessary  equipment
     will be  upgraded,  tested  and  implemented  in the  stores by a  targeted
     completion date of October 1999.

     Verifying Year 2000 compliance of computer hardware and software  providers
     and  obtaining  Year  2000  product   warranties  as  necessary.   Targeted
     completion date for verification certificates is June 1999.

     Having key suppliers  and service  providers  demonstrate  or certify their
     Year 2000  compliance,  ensuring  their  ability to  continue to supply and
     provide  service  to the  Company up to and  beyond  January  1, 2000.  The
     Company  is  also  evaluating,   correcting  and  testing  electronic  data
     interchange  systems  between Fred's,  and its key suppliers.  The targeted
     completion date for these process is August 1999.  Although there can be no
     assurance  that the Company we will not be  adversely  affected by the Year
     2000 issues of its key suppliers and service providers, Management believes
     that ongoing communications will continue to minimize its risk.

     Evaluate,  test and correct the Company's  personal  computer  hardware and
     software,  voice and data communication  systems,  and other date sensitive
     operating  devices,  to ensure  Year 2000  compliance  exists by a targeted
     completion date of August 1999.

     The  Company's  distribution  center  hardware and software  were  replaced
     during 1997 and 1998, and are completely Year 2000 compatible.  The Company
     operates its merchandising and inventory replenishment/distribution systems
     with  software  that is being  modified  for Year 2000  compatibility.  All
     mission  critical  systems have been  rewritten  and  implemented,  and the
     remaining  non-critical  systems  will  be  rewritten  and  corrected  by a
     targeted completion date of September 1999.

     The Company's  financial  information systems are heavily dependent on date
     fields and are in the  process of being  rewritten.  All  mission  critical
     systems are expected to be corrected and  implemented  by May 1999, and the
     remaining noncritical systems will be rewritten and corrected by a targeted
     completion date of September 1999.



<PAGE>



     The Company's  payroll and human resource systems are moderately  dependent
     on date fields. The Company currently  anticipates  replacing these systems
     with newly acquired  software during the third quarter of 1999.  Should the
     Company  decide not to replace these  systems,  the rewrite and  correction
     process can also be accomplished during the third quarter of 1999.

The potential  risks  associated  with failing to remediate our Year 2000 issues
include: temporary disruptions in store operations; temporary disruptions in the
ordering,  receiving  and  shipping  of  merchandise  and  in the  ordering  and
receiving of other goods and services;  temporary disruptions in the billing and
collecting of accounts receivable; temporary disruptions in services provided by
banks and other financial  institutions;  temporary disruptions in communication
services; and temporary disruptions in utility services.

The Company  currently  estimates  that the  incremental  cost  associated  with
completing its Year 2000 compliance  project will be approximately  $.5 million,
about half of which had been incurred  through  January 30, 1999.  This estimate
could change as additional  information  becomes available.  The cost to resolve
the Year 2000 issues are being funded through operating cash flows.  These costs
are in addition to the costs  incurred  to replace  the  Company's  distribution
center  hardware  and  software,   since  these  systems  were  to  be  replaced
irrespective of Year 2000 issues.

Contingency  Plan - The  Company is  currently  in the process of  completing  a
contingency plan for each area in the organization that could be affected by the
Year 2000 issue, in the event that any of the above remediation activities prove
unsuccessful.  Although  the  Company  currently  anticipates  minimal  business
disruption,  the  failure  of  either  the  Company  or one or more of its major
business partners to remediate critical Year 2000 issues could have a materially
adverse impact on the Company's  business,  operations and financial  condition.
Please read the "Cautionary  Statement  Regarding  Forward  Looking  Statements"
section below.

Cautionary Statement Regarding Forward-looking Information

Statements, other than those based on historical facts, including the discussion
of management's expectations for Year 2000 compliance, which address activities,
events, or developments that the Company expects or anticipates may occur in the
future  are  forward-looking  statements  which  are  based  upon  a  number  of
assumptions  concerning  future  conditions  that  may  ultimately  prove  to be
inaccurate.  Actual events and results may  materially  differ from  anticipated
results  described in such  statements.  The  Company's  ability to achieve such
results  is  subject  to certain  risks and  uncertainties,  including,  but not
limited to, economic and weather  conditions which affect buying patterns of the
Company's  customers,  changes in consumer spending and the Company's ability to
anticipate  buying  patterns and  implement  appropriate  inventory  strategies,
continued availability of capital and financing,  competitive factors, and other
factors affecting  business beyond the Company's control.  Consequently,  all of
the forward-looking statements are qualified by these cautionary
statements  and there  can be no  assurance  that the  results  or  developments
anticipated  by the Company will be realized or that they will have the expected
effects on the Company or its business or operations.


<PAGE>


                        REPORT OF INDEPENDENT ACCOUNTANTS


To the Board of Directors and Shareholders of Fred's, Inc.

In our opinion,  the  accompanying  consolidated  balance sheets and the related
consolidated  statements of income,  of changes in  shareholders'  equity and of
cash flows present fairly, in all material  respects,  the financial position of
Fred's,  Inc. and its subsidiaries at January 30, 1999 and January 31, 1998, and
the results of their operations and their cash flows for each of the three years
in the period ended  January 30, 1999,  in conformity  with  generally  accepted
accounting principles.  These financial statements are the responsibility of the
Company's  management;  our  responsibility  is to  express  an opinion on these
financial  statements  based on our  audits.  We  conducted  our audits of these
statements  in accordance  with  generally  accepted  auditing  standards  which
require that we plan and perform the audit to obtain reasonable  assurance about
whether the financial  statements  are free of material  misstatement.  An audit
includes  examining,  on a test  basis,  evidence  supporting  the  amounts  and
disclosures in the financial  statements,  assessing the  accounting  principles
used and  significant  estimates made by management,  and evaluating the overall
financial  statement  presentation.   We  believe  that  our  audits  provide  a
reasonable basis for the opinion expressed above.

As discussed in Note 1 to the  consolidated  financial  statements,  the Company
changed its method of accounting for pharmacy  inventories during the year ended
January 30, 1999.



/s/PricewaterhouseCoopers LLP
Memphis, Tennessee
March 9, 1999



<PAGE>
Fred's, Inc.
Consolidated Balance Sheets
(in thousands, except for number of shares)

<TABLE>
<CAPTION>

                                                                                    January 30,        January 31,
                                                                                        1999               1998
                                                                                  ----------------   ----------------
<S>                                                                                 <C>               <C>
ASSETS

Current assets:

   Cash and cash equivalents                                                        $        2,406     $        5,303

   Receivables, less allowance for doubtful accounts of $644

      ($766 at January 31, 1998)                                                             8,931              7,086

   Inventories                                                                             126,577            115,021

   Deferred income taxes                                                                     3,783              5,441

   Other current assets                                                                      1,367              1,005

                                                                                  ----------------   ----------------
        Total current assets                                                               143,064            133,856


Property and equipment, at depreciated cost                                                 68,923             53,099

Equipment under capital leases, less accumulated amortization of

   $501 ($218 at January 31, 1998)                                                           1,578              1,352

Deferred income taxes                                                                        2,598              3,284

Other noncurrent assets                                                                      4,594              3,816

                                                                                  ----------------   ----------------
        Total assets                                                                 $     220,757      $     195,407

                                                                                  ================   ================

LIABILITIES AND SHAREHOLDERS' EQUITY

Current liabilities:

   Accounts payable                                                                   $     46,767     $       49,438
</TABLE>

                See accompanying notes to consolidated financial statements.

<PAGE>


Fred's, Inc.
Consolidated Balance Sheets
(in thousands, except for number of shares)

<TABLE>

<S>                                                                                         <C>                    <C>  
   Current portion of indebtedness                                                          11,606                  -

   Current portion of capital lease obligations                                                308                214

   Accrued liabilities                                                                      10,776             11,817

   Income taxes payable                                                                        826              1,716

                                                                                  ----------------   ----------------
        Total current liabilities                                                           70,283             63,185


Long-term portion of indebtedness                                                           10,264                  -

Capital lease obligations                                                                    1,557              1,368

Other noncurrent liabilities                                                                 1,670              1,495

                                                                                  ----------------   ----------------
        Total liabilities                                                            $      83,774      $     66,048

                                                                                  ----------------   ----------------

Commitments and contingencies (Notes 7 and 12)


Shareholders' equity:

   Common stock, Class A voting, no par value, 11,946,772 shares

      issued and outstanding (11,866,789 shares at January 31, 1998)                        66,951             65,700

   Retained earnings                                                                        70,596             64,147

   Deferred compensation on restricted stock incentive plan                                  (564)              (488)

                                                                                  ----------------   ----------------
        Total shareholders' equity                                                         136,983            129,359

                                                                                  ----------------   ----------------
                                                                                     $     220,757      $     195,407
                                                                                  ================   ================
</TABLE>

                See accompanying notes to consolidated financial statements.

<PAGE>

Fred's, Inc.
Consolidated Statements of Income
(in thousands, except share and per share amounts)

<TABLE>
<CAPTION>


                                                                                For the Years Ended
                                                                ----------------------------------------------------

                                                                  January 30,        January 31,        February 1,
                                                                      1999               1998              1997
                                                                ----------------   ----------------   ---------------

<S>                                                                <C>                <C>               <C>          
Net sales                                                          $     600,902      $     492,236     $     418,297

Cost of goods sold                                                       436,523            357,135           306,054

                                                                ----------------   ----------------   ---------------
        Gross profit                                                     164,379            135,101           112,243


Selling, general and administrative expenses                             149,668            119,590           102,175

Restructuring and other charges                                                -                  -             3,289

                                                                ----------------   ----------------   ---------------
        Operating income                                                  14,711             15,511             6,779


Interest expense (income), net                                             1,106              (149)               271

                                                                ----------------   ----------------   ---------------
        Income before taxes                                               13,605             15,660             6,508


Income taxes                                                               4,775              5,873               702
                                                                ----------------   ----------------   ---------------

        Net income                                                $        8,830     $        9,787    $        5,806

                                                                ================   ================   ===============

Net income per share


   Basic                                                        $            .75   $            .84   $            .50

                                                                ================   ================   ===============

   Diluted                                                      $            .73   $            .83   $            .50

                                                                ================   ================   ===============

Weighted average shares outstanding

   Basic                                                                  11,798             11,670            11,634

                                                                ================   ================   ===============

   Diluted                                                                12,078             11,863            11,657

                                                                ================   ================   ===============
</TABLE>
                See accompanying notes to consolidated financial statements.

<PAGE>


Fred's, Inc.
Consolidated Statements of Changes in Shareholders' Equity
(in thousands, except share amounts)


<TABLE>
<CAPTION>

                                               Common Stock          Retained      Deferred       Loan to
                                        --------------------------
                                            Shares        Amount     Earnings    Compensation      ESOP        Total
                                        --------------  ----------  ----------  --------------- ----------- -----------

<S>                                          <C>         <C>         <C>        <C>                   <C>      <C>     
Balance, February 3, 1996                    9,335,239   $  63,458   $  52,424  $            (169)    (143)    $115,570

Cash dividends paid ($.16 per share)                                    (1,866)                                  (1,866)

Repurchase of shares                               (17)

Cancellation of restricted shares,

   net of issuances                             (6,500)        (90)                                                 (90)

Exercises of stock options                         100           1                                                    1

Contribution to ESOP

   to reduce loan balance                                                                               143         143

Amortization of deferred compensation

   on restricted stock incentive plan                                                       15                       15

Net income                                                               5,806                                    5,806

                                        --------------  ----------  ----------  --------------- ----------- -----------
Balance, February 1, 1997                    9,328,822      63,369      56,364            (154)           -     119,579

Cash dividends paid ($.17 per share)                                    (1,999)                                  (1,999)

Repurchase of shares                               (80)

Issuance of restricted stock                    56,491         507                        (507)

Exercises of stock options                      97,557       1,211                                                1,211

Other issuances                                 18,046         300                                                  300

Amortization of deferred compensation

   on restricted stock incentive plan                                                      173                      173

Tax benefit on exercise of stock

   options                                                     313                                                  313

Five-for-four stock split                    2,365,953                      (5)                                      (5)

Net income                                                               9,787                                    9,787

                                        --------------  ----------  ----------  --------------- ----------- -----------

</TABLE>

                See accompanying notes to consolidated financial statements.

<PAGE>

Fred's, Inc.
Consolidated Statements of Changes in Shareholders' Equity
(in thousands, except share amounts)

<TABLE>

<S>                                         <C>             <C>         <C>               <C>       <C>         <C>    
Balance, January 31, 1998                   11,866,789      65,700      64,147            (488)       -         129,359

Cash dividends paid ($.20 per share)                                   (2,381)                                   (2,381)

Repurchase of shares                               (30)                                                           -

Issuance of restricted stock                    46,182         752                        (362)                     390

Cancellation of restricted stock                (5,500)        (38)                         38                       -

Exercises of stock options                      39,331         329                                                  329

Amortization of deferred compensation

   on restricted stock incentive plan                                                      248                      248

Tax benefit on exercise of stock

   options                                                     208                                                  208

Net income                                                               8,830                                    8,830

                                        --------------  ----------  ----------  --------------- ----------- -----------
Balance, January 30, 1999                   11,946,772  $   66,951 $    70,596 $          (564)    $ -        $ 136,983

                                        ==============  ==========  ==========  =============== =========== ===========
</TABLE>

                See accompanying notes to consolidated financial statements.

<PAGE>


Fred's, Inc.
Consolidated Statements of Cash Flows
(in thousands)

<TABLE>
<CAPTION>
                                                                                      For the Years Ended

                                                                          January 30,      January 31,       February
                                                                                                                1,
                                                                             1999              1998            1997
                                                                        ---------------   --------------   -------------

<S>                                                                    <C>                 <C>            <C>  
Cash flows from operating activities:

   Net income                                                           $         8,830   $        9,787  $        5,806

Adjustments to reconcile net income to net cash flows
from operating activities:
Depreciation and amortization                                                     8,939            7,112           6,149
Provision for uncollectible receivables                                             124              589             261
Contribution to ESOP to reduce ESOP loan balance                                      -                -             143
Deferred income taxes                                                             2,344            (652)           (962)
Amortization of deferred compensation on restricted
stock incentive plan                                                                248              173              15
Issuance (cancellation) of restricted stock                                         390                -            (90)
Write-down of fixed assets                                                            -                -           1,044
Gain on sale of fixed assets                                                          -            (114)               -
(Increase) decrease in assets:
  Receivables                                                                   (1,969)          (3,182)             361
  Inventories                                                                  (11,556)         (16,852)         (3,294)
  Other assets                                                                  (2,354)          (1,099)           (488)
  Increase (decrease) in liabilities:
  Accounts payable and accrued liabilities                                      (3,712)           25,137              17
  Income taxes payable                                                            (890)               68             834
  Other noncurrent liabilities                                                      175                1             225
                                                                        ---------------   --------------   -------------
             Net cash provided by operating activities                              569           20,968          10,021

                                                                        ---------------   --------------   -------------
</TABLE>

                See accompanying notes to consolidated financial statements.

<PAGE>


Fred's, Inc.
Consolidated Statements of Cash Flows
(in thousands)

<TABLE>

<S>                                                                             <C>             <C>             <C>  
Cash flows from investing activities:

   Capital expenditures                                                         (23,266)          (9,696)         (3,122)

   Proceeds from dispositions of property and equipment                               -              279               -

   Acquisition, net of cash acquired                                                  -          (12,850)             -
     
                                                                        ----------------   ---------------- ------------
              Net cash used in investing activities                             (23,266)         (22,267)         (3,122)

                                                                        ---------------   --------------    ------------
Cash flows from financing activities:

   Reduction of indebtedness and capital lease obligations                         (556)          (1,487)        (1,961)

   Proceeds from revolving line of credit, net of payments                       10,200                -               -

   Proceeds from term loan                                                       12,000                -               -

   Proceeds from exercise of options                                                329            1,211               1

   Tax benefit upon exercise of stock options                                       208              313               -

   Payment of cash for dividends                                                 (2,381)          (2,004)         (1,866)
                                                                        ---------------   --------------   -------------
              Net cash provided by (used in) financing activities                19,800           (1,967)         (3,826)

                                                                        ---------------   --------------   -------------
Increase (decrease) in cash and cash equivalents                                 (2,897)          (3,266)          3,073

Cash and cash equivalents:

   Beginning of year                                                              5,303            8,569           5,496
                                                                        ---------------   --------------   -------------
                                                                                                          
   End of year                                                          $         2,406   $        5,303   $       8,569

                                                                        ===============   ==============   =============

Supplemental disclosures of cash flow information:

   Interest paid                                                        $         1,239   $          346   $         276

   Income taxes paid                                                    $         2,828   $        6,154   $         773


Non cash investing and financing activities:

   Assets acquired through capital lease obligations                    $           509  $         1,290  $          -

   Common stock issued for acquisition                                  $            -   $           300  $          -

</TABLE>

                See accompanying notes to consolidated financial statements.

<PAGE>

Fred's, Inc.
Notes to Consolidated Financial Statements


NOTE 1 - DESCRIPTION OF BUSINESS AND SUMMARY OF SIGNIFICANT
ACCOUNTING POLICIES

Description of business. The primary business of Fred's, Inc. (the "Company") is
the sale of general  merchandise  through its 283 retail discount stores located
in the  southeastern  United  States.  In addition,  the Company  sells  general
merchandise to its 29 franchisees.

Consolidated financial statements. The consolidated financial statements include
the accounts of the Company and its subsidiaries.  All significant  intercompany
accounts and transactions are eliminated.

Fiscal year. The Company utilizes a 52 - 53 week accounting period which ends on
the Saturday  closest to January 31.  Fiscal years 1998,  1997 and 1996, as used
herein, refer to the years ended January 30, 1999, January 31, 1998 and February
1, 1997, respectively.

Use of estimates.  The  preparation of financial  statements in accordance  with
generally accepted  accounting  principles requires management to make estimates
and assumptions  that affect the reported  amounts of assets and liabilities and
disclosure of  contingent  assets and  liabilities  at the date of the financial
statements and the reported amounts of revenues and expenses during the reported
period. Actual results could differ from those estimates.

Inventories.  Wholesale  inventories  are  stated at the lower of cost or market
using the FIFO (first-in,  first-out)  method.  Retail inventories are stated at
the lower of cost or market as determined by the retail  inventory  method.  For
pharmacy inventories, which comprise approximately 16% of the retail inventories
at January 30, 1999,  cost was determined  using the LIFO  (last-in,  first-out)
method.  For the  remainder  of the  retail  inventories,  the FIFO  method  was
applied. The current cost of inventories exceeded the LIFO cost by approximately
$3,108,000 at January 30, 1999.

During the fourth quarter of fiscal 1998, the Company adopted the LIFO method of
accounting  for its  pharmacy  inventories.  The change was made to address  the
significant  inflation  experienced in pharmacy  inventory costs during 1998 and
provide  for a better  matching of costs and  revenues.  Net income for the year
ended January 30, 1999 was reduced by $2,017,000 as a result of this adoption.




                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


Depreciation and amortization.  Depreciation is computed using the straight-line
method over the  estimated  useful lives of buildings,  furniture,  fixtures and
equipment.  Leasehold  costs and  improvements  are amortized over the lesser of
their estimated useful lives or the remaining lease terms.  Average useful lives
are as  follows:  buildings  and  improvements  - 8 to 30 years;  furniture  and
fixtures  - 5 to 10  years;  and  equipment  - 3 to 10  years.  Amortization  on
equipment  under capital  leases is computed on a  straight-line  basis over the
terms of the leases.

Selling,  general and  administrative  expenses.  The Company  includes  buying,
warehousing,   transportation  and  occupancy  costs  in  selling,  general  and
administrative expenses.

Advertising.  The Company charges  advertising,  including  production costs, to
expense on the first day of the  advertising  period.  Advertising  expense  for
1998, 1997 and 1996 was $9,621,000, $7,383,000 and $6,400,000, respectively.

Preopening  costs.  The Company  charges to expense the preopening  costs of new
stores  as  incurred.  These  costs  are  primarily  labor to stock  the  store,
preopening advertising, store supplies and other expendable items.

Franchise fees. The Company markets goods and services to 29 franchised  stores.
Franchise revenues are recognized upon sale of merchandise to those stores based
on a percentage of their purchases from the Company's warehouse. Total franchise
income  for  1998,  1997 and 1996 was  $1,957,000,  $1,967,000  and  $1,931,000,
respectively.

Other intangibles. Other intangibles primarily represent amounts associated with
acquired  pharmacies and are being amortized over five years. These intangibles,
net of  accumulated  amortization,  totaled  $4,521,000  at  January  30,  1999,
$3,742,000 at January 31, 1998 and $1,828,000 at February 1, 1997.  Amortization
expense  for  1998,  1997  and  1996  was  $1,214,000,  $739,000  and  $528,000,
respectively.

Cash and cash equivalents. Cash on hand and in banks, together with other highly
liquid  investments  having  original  maturities  of three months or less,  are
classified as cash equivalents.

Financial  instruments.  At  January  30,  1999,  the  Company  did not have any
outstanding  derivative  instruments.   The  recorded  value  of  the  Company's
financial  instruments,  which include cash and cash  equivalents,  receivables,
accounts  payable  and  indebtedness,  approximates  fair value.  The  following
methods  and  assumptions  were used to  estimate  fair  value of each  class of
financial instrument: (1) the carrying amounts of current assets and liabilities
approximate  fair value because of the short maturity of those  instruments  and
(2) the fair value of the Company's indebtedness is


                                       

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


estimated based on the current borrowing rates available to the Company for bank
loans with similar terms and average maturities.

Business segments.  The Company has one reportable operating segment, its retail
stores,  which are  organized  around  the  products  sold and  markets  served.

Comprehensive  income.  The Company discloses all comprehensive  income items in
accordance with Statement of Financial  Accounting  Standards No. 130, Reporting
Comprehensive Income. Comprehensive income does not differ from the consolidated
net income presented in the consolidated statements of income.

Reclassifications.  Certain prior year amounts have been reclassified to conform
to the 1998 presentation.

NOTE 2 - ACQUISITION

Effective October 10, 1997, the Company executed an Asset Purchase Agreement for
the purchase of inventory and other selected  assets of CVS Revco D.S., Inc. for
$12.85 million in cash.  Tangible assets acquired consisted of inventory of $9.7
million and fixed  assets of $2.0  million.  The  remaining  purchase  price was
allocated to identifiable intangible assets acquired.

NOTE 3 - PROPERTY AND EQUIPMENT

Property and equipment, at cost, consists of the following (in thousands):


                                                        1998              1997
                                                ---------------   --------------

Buildings and improvements                         $     63,975     $     55,553

Furniture, fixtures and equipment                        71,612           56,794

                                                ---------------   --------------
                                                        135,587          112,347
Less accumulated depreciation and amortization         (70,966)         (63,550)

                                                ---------------   --------------
                                                         64,621           48,797
Land                                                      4,302            4,302

                                                ---------------   --------------
                                                   $     68,923     $     53,099
                                                ===============   ==============




Depreciation  expense  totaled  $7,442,000,  $6,115,000 and $5,381,000 for 1998,
1997 and 1996, respectively.


                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


NOTE 4 - ACCRUED LIABILITIES

The components of accrued liabilities are as follows (in thousands):

                                             1998              1997
                                        ---------------   --------------

Payroll and benefits                      $       2,761    $       3,414

Sales and use taxes                               1,909            1,727

Insurance                                         3,328            3,746

Other                                             2,778            2,930

                                        ---------------   --------------
                                           $     10,776     $     11,817
                                        ===============   ==============


NOTE 5 - INDEBTEDNESS

On May 15, 1992, the Company and a bank entered into a Revolving Loan and Credit
Agreement (the  "Agreement").  The Agreement,  as amended,  provides the Company
with an unsecured  revolving line of credit  commitment of up to $15 million and
bears interest at the lesser of 1.5% below prime rate or a LIBOR-based rate. The
term of the  Agreement  extends  to June  2003,  and under the most  restrictive
covenants  of the  Agreement,  the Company is  required  to  maintain  specified
shareholders' equity and net income levels. There were $10,200,000 of borrowings
outstanding  under the  Agreement  at  January  30,  1999.  No  borrowings  were
outstanding  under the Agreement at January 31, 1998. The Company is required to
pay a  commitment  fee to the  bank at a rate  per  annum  equal  to .18% on the
unutilized  portion  of the  revolving  line  commitment  over  the  term of the
Agreement.

In December  1993,  the Company  entered into a line of credit  agreement with a
bank for the purpose of financing  the purchase of new  point-of-sale  equipment
and a new  mainframe  computer.  This line of credit was  repaid in full  during
fiscal  1997.  During the period for which  debt was  outstanding  in 1997,  the
weighted average interest rate was 7.5%.

On May 5, 1998,  the Company and a bank entered into a Loan Agreement (the "Loan
Agreement"). The Loan Agreement provides the Company with an unsecured term loan
of $12 million to finance the  modernization  and  automation  of the  Company's
distribution center and corporate facilities.  The Loan Agreement bears interest
of 6.82% per annum and matures on November 1, 2005.  Under the most  restrictive
covenants of the Loan Agreement,  the Company is required to maintain  specified
shareholders'  equity and net income levels.  Borrowings  outstanding under this
Loan Agreement


                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


totaled $11,670,000 at January 30, 1999. The principal maturities for the amount
outstanding  at January  30,  1999 are as follows:  $1,406,000  in fiscal  1999;
$1,495,000 in fiscal 2000; $1,603,000 in fiscal 2001; $1,718,000 in fiscal 2002;
$1,840,000 in fiscal 2003; and $3,608,000 thereafter.

Interest  expense  for 1998,  1997 and 1996  totaled  $1,206,000,  $343,000  and
$345,000, respectively.

NOTE 6 - INCOME TAXES

Deferred income taxes are provided for the tax effects of temporary  differences
between  the  financial  reporting  basis and income tax basis of the  Company's
assets and liabilities. The provision for income taxes consists of the following
(in thousands):


                                      1998            1997           1996
                                  -------------   -------------  -------------
Current

   Federal                          $     2,639     $     6,225    $       894

   State                                  (208)             300            770

                                  -------------   -------------  -------------
                                          2,431           6,525          1,664
                                  -------------   -------------  -------------
Deferred

   Federal                                1,974           (840)          (431)

   State                                    370             188          (531)

                                  -------------   -------------  -------------
                                          2,344           (652)          (962)
                                  -------------   -------------  -------------
                                    $     4,775     $     5,873    $       702
                                  =============   =============  =============


Deferred tax assets (liabilities) comprise the following (in thousands):

                                      1998              1997
                                  --------------   --------------
Current deferred tax assets:

   Inventory valuation methods     $         861    $       1,825

   Accrual for inventory shrinkage         1,028            1,481

   Allowance for doubtful accounts           358              431

   Insurance accruals                      1,160            1,262




                                       

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements



   Other                                                  1,084            1,181

                                               ---------------   --------------
Gross current deferred tax assets                         4,491            6,180

   Deferred tax asset valuation allowance                 (328)            (385)
 
                                               ---------------   --------------

                                                         4,163             5,795
Current deferred tax liabilities                         (380)             (354)

                                                --------------   ---------------
           Net current deferred tax asset
                                                 $       3,783     $       5,441
                                                ==============   ===============



                                                     1998             1997
                                                --------------   ---------------
Noncurrent deferred tax assets:

   Net operating loss carryforwards              $       1,028     $        930

   Depreciation                                             -               873

   Postretirement benefits other than pensions             634              567

   Restructuring costs                                     229              391

   Other                                                 1,759            1,099

                                                --------------   ---------------

Gross noncurrent deferred tax assets                     3,650            3,860

   Deferred tax asset valuation allowance                 (700)            (546)

                                               ---------------   --------------
                                                         2,950            3,314
Noncurrent deferred tax liabilities:

   Depreciation                                           (319)              -


   Other                                                   (33)             (30)

                                               ---------------   --------------
Gross noncurrent deferred tax liabilities                 (352)             (30)

                                               ---------------   --------------
         Net noncurrent deferred tax asset       $       2,598     $      3,284

                                                ===============   ==============

The ultimate  realization  of these assets is dependent  upon the  generation of
future  taxable  income  sufficient  to offset the related  deductions  and loss
carryforwards within the applicable carryforward periods as described below. The
valuation allowance is based upon management's conclusion that


                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


certain tax  carryforward  items will expire unused.  During 1998, the valuation
allowance  increased $98,000 as the result of the Company generating  additional
net operating loss  carryforwards  in certain  states.  The release of valuation
allowance of $206,000 and  $1,624,000  for the years ended January 31, 1998, and
February 1, 1997,  respectively,  resulted from the Company's  ability to assure
utilization  of certain state net operating loss  carryforwards  and tax credits
that were originally anticipated to expire unused.

At January 30, 1999,  the Company has certain net operating  loss  carryforwards
which were  acquired in  reorganizations  and  purchase  transactions  which are
available  to  reduce  income  taxes,   subject  to  usage  limitations.   These
carryforwards total approximately $26,300,000 for state income tax purposes, and
expire at  various  times  during  the  period  2000  through  2020.  If certain
substantial  changes in the Company's  ownership should occur, there would be an
annual limitation on the amount of carryforwards which can be utilized.

A reconciliation  of the statutory  Federal income tax rate to the effective tax
rate is as follows:

<TABLE>
<CAPTION>

                                                                  1998               1997              1996
                                                             ---------------   ----------------   ---------------

<S>                                                                    <C>                <C>               <C>  
Income tax provision at statutory rate                                 35.0%              35.0%             35.0%

State income taxes, net of federal benefit                               0.8                3.4               2.4

Change in valuation allowance                                            0.7              (1.3)            (25.0)

Other                                                                  (1.4)                0.4             (1.6)

                                                             ---------------   ----------------   ---------------
                                                                       35.1%              37.5%             10.8%
                                                             ===============   ================   ===============

</TABLE>


NOTE 7 - LONG-TERM LEASES

The Company leases certain of its store locations under noncancelable  operating
leases  expiring at various  dates through  2029.  Many of these leases  contain
renewal options and require the Company to pay taxes, maintenance, insurance and
certain  other  operating  expenses  applicable  to the  leased  properties.  In
addition,  the Company leases various  equipment under  noncancelable  operating
leases and certain  transportation  equipment under capital  leases.  Total rent
expense under operating leases was $13,618,000,  $10,239,000 and $8,559,000, for
1998, 1997 and 1996, respectively.  Amortization expense on assets under capital
leases  for  1998,   1997  and  1996  was   $283,000,   $258,000  and  $240,000,
respectively.



                                        

<PAGE>

Fred's, Inc.
Notes to Consolidated Financial Statements


Future  minimum  rental  payments  under all operating and capital  leases as of
January 30, 1999 are as follows (in thousands):

<TABLE>
<CAPTION>
                                                                                  Operating           Capital
                                                                                    Leases             Leases
                                                                               ----------------   ----------------

<S>                                                                              <C>               <C>            
1999                                                                             $       12,350    $           586

2000                                                                                     10,485                586

2001                                                                                      9,056                586

2002                                                                                      7,647                586

2003                                                                                      5,402                246

Thereafter                                                                               12,229                100

                                                                               ----------------   ----------------
Total minimum lease payments
                                                                                 $       57,169              2,690
                                                                               ================

Imputed interest
                                                                                                             (825)
                                                                                                  ----------------

Present value of net minimum lease payments, including

   $308 classified as current portion of capital lease obligations
                                                                                                    $        1,865
                                                                                                  ================
</TABLE>

NOTE 8 - SHAREHOLDERS' INTEREST

The Company has 30 million shares of Class A voting common stock authorized. The
Company's  authorized  capital also  consists of 11.5 million  shares of Class B
nonvoting  common stock, of which no shares have been issued.  In addition,  the
Company has authorized 10 million shares of preferred  stock, of which no shares
have been issued.

Effective  October 12, 1998,  the Company  adopted a  Shareholders'  Rights Plan
which granted a dividend of one preferred share purchase right ("the Right") for
each common share  outstanding at that date. Each Right  represents the right to
purchase  one-hundredth  of a preferred  share of stock at a preset  price to be
exercised when any one  individual,  firm,  corporation or other entity acquires
15%


                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


or more of the Company's  common stock.  The Rights will become  dilutive at the
time of exercise and will expire, if unexercised, on October 12, 2008.

NOTE 9 - STOCK SPLIT

On November 20,  1997,  the board of directors  approved a  five-for-four  stock
split to be  effective  on  December  19,  1997 for  shareholders  of  record on
December 5, 1997.  The split  resulted in the  issuance of  2,365,953  shares of
common stock.  All per share data included  herein have been restated to reflect
the stock split.




                                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


NOTE 10 - EMPLOYEE BENEFIT PLANS

Incentive  stock option plan.  The Company has a long-term  incentive plan under
which an aggregate of 1,168,750 shares may be granted.  These options  generally
expire  five years from the date of grant.  Options  outstanding  at January 30,
1999 expire in 1999 through 2003.

A summary of activity in the plan follows:


<TABLE>
<CAPTION>
                                           1998                        1997                        1996
                                --------------------------   -------------------------   ------------------------

                                                 Weighted                     Weighted                    Weighted
                                                 Average                       Average                     Average
                                                 Exercise                     Exercise                    Exercise
                                  Options         Price         Options         Price        Options        Price
                                ------------   ------------   ------------   -----------   ------------   ---------

<S>                                 <C>         <C>              <C>           <C>             <C>
Outstanding at beginning

   of year                           411,298   $       8.55        297,113   $     10.60        362,562   $   10.86


Granted                              150,695          25.61        364,355          8.61         50,262        6.04


Canceled                             (32,523)         12.46        (16,353)         9.81       (115,588)       9.44


Expired                                    -              -       (120,778)        14.45              -          -


Exercised                            (39,331)          8.42       (113,039)        10.65           (123)       5.90
                                ------------                  ------------                 ------------        


Outstanding at end of year           490,139          13.40        411,298          8.55        297,113       10.60
                                ============                  ============                 ============

Exercisable at end of year           152,483           9.85         90,115         10.70        246,712       11.23
                                ============                  ============                 ============

</TABLE>


The weighted average remaining  contractual life of all outstanding  options was
3.3 years at January 30, 1999.


                                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


The following table summarizes  information  about stock options  outstanding at
January 30, 1999:

<TABLE>
<CAPTION>

                                     Options Outstanding                                     Options Exercisable
                            -------------------------------------                     ----------------------------------
                                                     Weighted
                                                     Average
                                                    Remaining          Weighted                              Weighted
                                  Number           Contractual         Average              Number            Average
        Range of              Outstanding at           Life            Exercise         Exercisable at        Exercise
      Exercise Prices        January 30, 1999       (in Years)          Price          January 30, 1999        Price
- --------------------------  ------------------   ----------------  ----------------   ------------------   -------------


   <S>                                 <C>                  <C>             <C>            <C>              <C>      
     $5.90 to $8.00                    281,985              3.0             7.13           96,980           $    7.11


     $11.00 to $17.90                   71,779              2.8            14.38           52,903           $   14.09

     $22.75 to $25.88                  136,375              4.2            25.84            2,600           $   25.88
                            ------------------                                         -----------------

                                       490,139                                            152,483
                            ==================                                         =================

</TABLE>

The Company applies  Accounting  Principles Board Opinion No. 25, Accounting for
Stock Issued to Employees  and related  interpretations  in  accounting  for its
plans.  Accordingly,  no  compensation  expense  has  been  recognized  for  its
stock-based  compensation.  Had compensation cost for the Company's stock option
plan been  determined  based on the fair  value at the grant  date for awards in
1998,  1997 and 1996  consistent  with the method  prescribed  by SFAS No.  123,
Accounting for Stock Based  Compensation,  the Company's  operating  results for
1998,  1997 and 1996 would have been reduced to the pro forma amounts  indicated
below (in thousands, except per share data):


                                 1998              1997             1996
                            ---------------   --------------   --------------

Net income

   As reported                $       8,830    $       9,787    $       5,806

   Pro forma                          8,322            9,492            5,747


Basic earnings per share

   As reported                         0.75             0.84             0.50
 
   Pro forma                           0.71             0.81             0.49


Diluted earnings per share

   As reported                         0.73             0.83             0.50

   Pro forma                           0.69             0.80             0.49


<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


The fair value of each option  grant is estimated on the date of grant using the
Black-Scholes   option   pricing  model  with  the  following   weighted-average
assumptions using grants in 1998, 1997 and 1996, respectively:

                                      1998           1997           1996
                                 ---------------  -------------   ------------

Average expected life (years)                3.0            3.0            3.0

Average expected volatility                41.5%          37.6%          35.6%

Risk-free interest rates                    5.5%           6.0%           5.0%

Dividend yield                              1.3%           2.4%           2.7%


The weighted average  grant-date fair value of options granted during 1998, 1997
and 1996 was $7.85, $2.40 and $1.90 respectively.

Restricted stock. During 1998, 1997 and 1996, the Company issued 46,182,  56,491
and 21,500 restricted shares, respectively.  Compensation expense related to the
shares issued is recognized over the period for which restrictions apply.

Employee stock ownership plan. The Company has a non-contributory employee stock
ownership  plan for the benefit of qualifying  employees who have  completed one
year of service  and  attained  the age of 18.  Benefits  are fully  vested upon
completion of seven years of service. The Company did not make any contributions
to the plan in 1998 or 1997. During 1996, the Company made a contribution in the
amount of $148,000,  which  represents the amount required to enable the plan to
make payments on its outstanding indebtedness.

Salary  reduction  profit sharing plan.  The Company has a defined  contribution
profit  sharing plan for the benefit of qualifying  employees who have completed
one year of service and attained the age of 21.  Participants  may elect to make
contributions to the plan up to a maximum of 15% of their compensation.  Company
contributions  are made at the  discretion of the Company's  Board of Directors.
Participants  are 100%  vested  in their  contributions  and  earnings  thereon.
Contributions  by the  Company  and  earnings  thereon  are  fully  vested  upon
completion of seven years of service. The Company's  contributions for the years
ended  January 30,  1999,  January 31, 1998 and  February 1, 1997 were  $83,000,
$65,000 and $60,000, respectively.



                                                        
<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


Postretirement  benefits.  The Company  provides certain health care benefits to
its full-time  employees  that retire between the ages of 58 and 65 with certain
specified levels of credited service.  Health care coverage options for retirees
under  the plan  are the  same as  those  available  to  active  employees.  The
Company's change in benefit  obligation based upon an actuarial  valuation is as
follows (in thousands):

<TABLE>
<CAPTION>
                                                                                       For the Year Ended
                                                                           -------------------------------------------

                                                                                January 30,              January 31,
                                                                                   1999                      1998
                                                                            -------------------      --------------------

<S>                                                                                      <C>                       <C>   
Benefit obligation at beginning of year                                                  $1,132                    $1,235
Service cost                                                                                103                        97
Interest cost                                                                                85                        83
Participant contributions                                                                     4                         2
Amendments                                                                                    -                       (7)
Actuarial (gain) loss                                                                      (67)                     (258)
Benefits paid                                                                               (5)                      (20)
                                                                            -------------------      --------------------

Benefit obligation at end of year                                                        $1,252                    $1,132
                                                                            ===================      ====================

A reconciliation of the plan's funded status to accrued benefit cost follows:


                                                                                January 30,               January 31,
                                                                                    1999                     1998
                                                                              ----------------        -------------------

Funded status                                                                   $      (1,252)           $        (1,132)
Unrecognized net actuarial loss (gain)                                                   (405)                      (356)
Unrecognized prior service cost                                                            (6)                        (7)
                                                                              ----------------        -------------------

Accrued benefit costs                                                           $      (1,663)           $        (1,495)
                                                                              ================        ===================
</TABLE>

The  medical  care cost  trend  used in  determining  this  obligation  is 10.0%
effective February 1, 1997, decreasing annually before leveling at 6.5% in 2003.
This trend rate has a significant effect on the amounts reported. To illustrate,
increasing  the health  care cost  trend by 1% would  increase  the  accumulated
postretirement  benefit  obligation  by  $202,000.  The  discount  rate  used in
calculating the obligation was 6.75% in 1998, 7.5% in 1997 and 8.0% in 1996.




                                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


The annual net postretirement cost is as follows (in thousands):

<TABLE>
<CAPTION>

                                                                                 For the Year Ended
                                                                ----------------------------------------------------

                                                                   January 30,       January 31,       February 1,
                                                                      1999               1998              1997
                                                                -----------------  ----------------  ----------------

<S>                                                                   <C>               <C>               <C>          
Service cost                                                          $    103       $       97       $        124

Interest cost                                                               85               83                 92

Amortization of net loss (gain) from prior periods                         (21)             (19)                 -

Amortization of unrecognized prior service cost                              1                 -                 -

                                                                -----------------  ----------------  ----------------
Net periodic postretirement benefit cost                              $    168      $       161       $        216

                                                                =================  ================  ================

The Company's policy is to fund claims as incurred. 
</TABLE>


NOTE 11 - NET INCOME PER SHARE

Net income per share is  calculated in  accordance  with  Statement of Financial
Accounting   Standards  No.  128,   Earnings  Per  Share,   which  requires  the
presentation of basic and diluted  earnings per share.  Basic earnings per share
excludes  dilution  and is  computed  by  dividing  income  available  to common
stockholders by the weighted-average number of common shares outstanding for the
period.  Diluted  earnings per share reflects the potential  dilution that could
occur if securities or other  contracts to issue common stock were  exercised or
converted  into common  stock or resulted in the  issuance of common  stock that
then  shared in the  earnings  of the  entity.  Restricted  stock is  considered
contingently issuable and is excluded from the computation of basic earnings per
share.


                                                        
<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


A  reconciliation  of basic  earnings  per share to diluted  earnings  per share
follows (in thousands, except per share amounts):

<TABLE>
<CAPTION>
                                                               Year Ended
                          ------------------- ----------- --------------------- ----------- -------------------- ----------

                                 January 30, 1999                January 31, 1998                February 1, 1997
                          ------------------------------- ------------------------------- -------------------------------

                                                Per-Share                         Per-Share                        Per-Share
                            Income    Shares      Amount     Income     Shares      Amount     Income    Shares      Amount
                                                                                                                   Basic EPS
   
<S>                        <C>         <C>        <C>           <C>        <C>     <C>           <C>      <C>       <C>
Basic EPS                $   8,830     11,798     $   .75   $ 9,787      11,670    $   .84      5,806    11,634    $   .50


Effect of Dilutive

   Securities

   Restricted stock                        79                                42                              23
 
   Stock options                          201                               151
                           -------     ------       -----    ------     -------     ------      ------   ------      ------

Diluted EPS              $   8,830     12,078     $   .73   $ 9,787      11,863   $    .83      5,806    11,657        .50 
                           =======     ======       ======   ======     =======     ======      ======   ======      ======

</TABLE>


<PAGE>

     NOTE 12 - COMMITMENTS AND CONTINGENCIES

Commitments.  At January 30,  1999,  the Company had  commitments  approximating
$6,413,000  on issued  letters  of credit  which  support  purchase  orders  for
merchandise.  Additionally,  the  Company  had  outstanding  letters  of  credit
aggregating   $2,064,000  utilized  as  collateral  for  their  risk  management
programs.

Litigation.  The Company is a party to several  pending  legal  proceedings  and
claims in the normal course of business. Although the outcome of the proceedings
and claims cannot be determined with certainty,  management of the Company is of
the opinion that it is unlikely  that these  proceedings  and claims will have a
material adverse effect on the results of operations or the financial  condition
of the Company.

NOTE 13 -
OTHER EXPENSES

During  the  year  ended  February  1,  1997,  the  Company   recorded   certain
non-recurring  expenses  of  $3,289,000.  These  expenses  consist of  potential
merger-related costs and restructuring charges as discussed below.

During the third quarter of 1996, the Company terminated discussions relative to
a pending merger transaction with another company.  Nonrecurring  legal,  travel
and other expenses resulting from this transaction totaled $429,000 and were


                                                        

<PAGE>


Fred's, Inc.
Notes to Consolidated Financial Statements


expensed upon termination of the potential merger.  During the fourth quarter of
1996,  the  Company  recorded a  $2,860,000  accrual  for the closure of certain
underperforming stores and the repositioning of certain merchandise  categories.
This  charge  relates  to an  accrual  for  closed  facility  lease  obligations
($1,156,000)  and the  write-off of fixed assets and other store  closing  costs
($1,044,000).  In addition, $660,000 of costs to eliminate certain product lines
were incurred. These product lines were eliminated in 1997 and the reserves were
fully utilized upon such disposition.  Fixed asset write-offs were taken against
assets being disposed.  The remaining lease  obligation  reserves at January 30,
1999  represent  future base payments  required for two locations that have been
closed.

The 1998 activity in this reserve is as follows:

                         February 1, January 31,                    January 30,

                          1997         1998         Charges         1999
                      -----------   -----------    ----------    ----------

Lease obligations     $    1,156    $      666     $    (266)    $     400
                      ===========   ===========   ===========   ===========

<PAGE>


NOTE 14 - QUARTERLY FINANCIAL DATA (UNAUDITED)


<TABLE>
<CAPTION>
                                       First          Second           Third          Fourth
                                      Quarter         Quarter         Quarter         Quarter
                                   -------------   -------------   -------------   -------------
                                               (in thousands, except per share amounts)
Year Ended January 30, 1999(1)
- ---------------------------

<S>                                    <C>             <C>             <C>             <C>      
Net sales                              $ 144,156       $ 141,635       $ 142,339       $ 172,772

Gross profit                              37,869          38,614          41,449          46,447

Net income                                 2,286           1,430           2,568           2,546


Net income per share

   Basic                                    0.19            0.12            0.22            0.22

   Diluted                                  0.19            0.12            0.21            0.21


Cash dividends paid per share               0.05            0.05            0.05            0.05

Year Ended January 31, 1998
- ---------------------------

Net sales                              $ 112,668       $ 110,196       $ 114,021       $ 155,351

Gross profit                              31,074          30,179          33,362          40,486

Net income                                 2,680           1,251           2,368           3,488


Net income per share

   Basic                                    0.23            0.11            0.20            0.30

   Diluted                                  0.23            0.11            0.20            0.29


Cash dividends paid per share               0.04            0.04            0.04            0.05

</TABLE>

(1) The  quarterly  data for the year ended January 30, 1999 includes the impact
of the accounting change described in Note 1.

<PAGE>

Report of Independent Accountants
on Financial Statement Schedules

To the Board of Directors
of Fred's, Inc.

Our audits of the consolidated  financial  statements  referred to in our report
dated March 9, 1999  appearing  in the 1998  Annual  Report to  Shareholders  of
Fred's,   Inc.  (which  report  and   consolidated   financial   statements  are
incorporated  by reference in this Annual  Report on Form 10-K) also included an
audit of the financial  statement schedules listed in Item 14(a)(2) of this Form
10-K. In our opinion, these financial statement schedules present fairly, in all
material  respects,  the  information set forth therein when read in conjunction
with the related consolidated financial statements.




/s/ PricewaterhouseCoopers LLP
Memphis, Tennessee
March 9, 1999


<PAGE>

                 Schedule II - Valuation and Qualifying Accounts

                                    Balance at Charged to             Balance at
                                    Beginning   Costs and  Deductions   End
                                    of Period   Expenses   Write-Offs  of Period

Allowance for doubtful accounts:
Year ended February 1, 1997            757        261        (72)        946
Year ended January 31, 1998            946        589       (769)        766
Year ended January 30, 1999            766        124       (246)        644



<PAGE>

                                                                    Exhibit 18.1

To the Board of Directors
     of Fred's, Inc.

Dear Directors:

We have audited the consolidated  financial statements included in Fred's Annual
Report on Form 10-K for the year ended  January  30,  1999 and issued our report
thereon dated March 9, 1999.  Note 1 to the  consolidated  financial  statements
describes  a change  in  Fred's  method  of  determining  the  cost of  pharmacy
inventories from the first-in,  first-out to the last-in,  first-out  method. It
should  be  understood  that  the  preferability  of one  acceptable  method  of
inventory  accounting  over another has not been addressed in any  authoritative
accounting  literature and in arriving at our opinion  expressed  below, we have
relied on management's business planning and judgment.  Based on our discussions
with  management and the stated  reasons for the change,  we believe that such a
change  represents,  in  your  circumstances,   the  adoption  of  a  preferable
alternative  accounting  principle for inventories in conformity with Accounting
Principles Board Opinion No. 20.

Yours very truly,



/s/PricewaterhouseCoopers LLP
Memphis, Tennessee
March 9, 1999 



<PAGE>


                                                                 EXHIBIT 21.1
 
                                 FRED'S, INC.

                           SUBSIDIARIES OF REGISTRANT


Fred's, Inc. has the following subsidiaries, all of which are 100%
owned:

         Fred's Stores of Tennessee, Inc.
         Fred's Capital Management Company
         Fred's Real Estate and Equipment Management Corporation
         Fred's Capital Finance, Inc.





<PAGE>

                                                                    EXHIBIT 23.1


                       CONSENT OF INDEPENDENT ACCOUNTANTS

     We hereby  consent to the  incorporation  by reference in the  Registration
Statements  on Form S-8 (nos.  33-48380  and  33-67606)  of Fred's,  Inc. of our
report dated March 9, 1999 relating to the financial  statements,  which appears
in the Annual Report to Shareholders, which is incorporated in the Annual Report
on Form 10-K.  We also consent to the  incorporation  by reference of our report
dated March 9, 1999 relating to the financial statement schedules, which appears
in the Form 10-K.




/s/PricewaterhouseCoopers LLP
Memphis, Tennessee
April 29, 1999




<TABLE> <S> <C>

<ARTICLE> 5
<CIK> 0000724571
<NAME> FREDS, INC.
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          JAN-30-1999
<PERIOD-END>                               JAN-30-1999
<CASH>                                           2,406
<SECURITIES>                                         0
<RECEIVABLES>                                    9,575
<ALLOWANCES>                                       644
<INVENTORY>                                    126,577
<CURRENT-ASSETS>                               143,064
<PP&E>                                         141,968
<DEPRECIATION>                                  71,467
<TOTAL-ASSETS>                                 220,757
<CURRENT-LIABILITIES>                           70,283
<BONDS>                                         11,821
                                0
                                          0
<COMMON>                                        66,951
<OTHER-SE>                                      70,032
<TOTAL-LIABILITY-AND-EQUITY>                   220,757
<SALES>                                        600,902
<TOTAL-REVENUES>                               600,902
<CGS>                                          436,523
<TOTAL-COSTS>                                  436,523
<OTHER-EXPENSES>                               149,790
<LOSS-PROVISION>                                   122
<INTEREST-EXPENSE>                               1,106
<INCOME-PRETAX>                                 13,605
<INCOME-TAX>                                     4,775
<INCOME-CONTINUING>                              8,830
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                     8,830
<EPS-PRIMARY>                                    $0.75
<EPS-DILUTED>                                    $0.73
        

</TABLE>


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