CML GROUP INC
10-Q, 1997-03-18
SPORTING & ATHLETIC GOODS, NEC
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<PAGE>   1



================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                                    FORM 10-Q

(MARK ONE)
[X]   QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES 
        EXCHANGE ACT OF 1934

FOR THE QUARTERLY PERIOD ENDED FEBRUARY 1, 1997

                                       OR

[ ]   TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES 
        EXCHANGE ACT OF 1934

FOR THE TRANSITION PERIOD FROM ____________ TO ______________

Commission file number 0-12628
                       -------

                                 CML GROUP, INC.
             ------------------------------------------------------
             (Exact Name of Registrant as Specified in its Charter)

         Delaware                                        04-2451745
- ------------------------                   ------------------------------------
(State of Incorporation)                   (IRS Employer Identification Number)


 524 Main Street, Acton, Massachusetts                            01720
- ----------------------------------------                        ----------
(Address of principal executive offices)                        (Zip Code)

Registrant's telephone number, including area code:           (508) 264-4155
                                                              --------------
   

                                 Not Applicable
               ----------------------------------------------------
               (Former name, former address and former fiscal year
                         if changed since last report.)

Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or such shorter period that the
registrant was required to file such reports) and (2) has been subject to
such filing requirements for the past 90 days.  Yes   X    No
                                                    -----     -----

Number of shares outstanding of each of the issuer's classes of common stock:
49,767,249 shares of common stock, $.10 par value, as of March 6, 1997.

================================================================================


<PAGE>   2


                        CML GROUP, INC. AND SUBSIDIARIES
                        --------------------------------


                                    Form 10-Q



                                      Index
                                      -----


                                                                            Page
                                                                            ----

Part I:  Financial Information

         Item 1: Financial Statements

                 Consolidated Condensed Balance Sheets 
                 as of February 1, 1997 and July 31, 1996                  3 - 4

                 Consolidated Condensed Statements of 
                 Operations for the three-month and six-month 
                 periods ended February 1, 1997 and January 27, 1996           5

                 Consolidated Condensed Statements of Cash
                 Flows for the six-month periods ended
                 February 1, 1997 and January 27, 1996                         6

                 Notes to Consolidated Condensed Financial 
                 Statements                                               7 - 10

         Item 2: Management's Discussion and Analysis of Financial
                 Condition and Results of Operations                     11 - 15

Part II: Other Information

         Item 1: Legal Proceedings                                            16

         Item 4: Submission of Matters to a Vote of Security Holders          16

         Item 6: Exhibits and Reports on Form 8-K                             16

         Signatures                                                           17

         Exhibit Index                                                        18




<PAGE>   3

                          Part I: FINANCIAL INFORMATION


Item 1.  Financial Statements
         --------------------
 

                         CML GROUP, INC. & SUBSIDIARIES

<TABLE>
                    Consolidated Condensed Balance Sheets
                    -------------------------------------
                                 (In thousands)


                                    ASSETS


<CAPTION>
                                            February 1, 1997      July 31, 1996
                                            ----------------      -------------
<S>                                                 <C>                <C>     
Current assets:
   Cash and cash equivalents                        $ 38,434           $ 17,673
   Accounts receivable                                 8,474             10,570
   Refundable income taxes                               128             53,874
   Prepaid income taxes                                6,043              6,102
   Inventories:
     Raw materials                                     3,183              2,742
     Work in process                                   1,819              1,875
     Finished goods                                   38,489             25,817
                                                    --------           --------

       Total inventories                              43,491             30,434
   Other current assets                               17,650             16,270
                                                    --------           --------

       Total current assets                          114,220            134,923
                                                    --------           --------

Property, plant and equipment, at cost:
   Land and buildings                                 19,388             20,071
   Machinery and equipment                            44,362             43,739
   Leasehold improvements                             30,752             31,628
                                                    --------           --------

                                                      94,502             95,438
   Less accumulated depreciation                      41,298             37,279
                                                    --------           --------

                                                      53,204             58,159
                                                    --------           --------

Goodwill                                               8,664              8,782

Other assets                                          17,432             11,487
                                                    --------           --------

                                                    $193,520           $213,351
                                                    ========           ========
</TABLE>











          See Notes to Consolidated Condensed Financial Statements.



                                       3
<PAGE>   4

                        CML GROUP, INC. & SUBSIDIARIES

<TABLE>
                    Consolidated Condensed Balance Sheets
                    -------------------------------------
                   (In thousands except share information)

<CAPTION>

                     LIABILITIES AND STOCKHOLDERS' EQUITY


                                            February 1, 1997      July 31, 1996
                                            ----------------      -------------

<S>                                                 <C>                <C>     
Current liabilities:
   Current portion of long-term debt                $     47           $     49
   Accounts payable                                   19,730             23,582
   Accrued compensation                                5,406              6,385
   Accrued advertising                                 7,683              8,260
   Accrued insurance                                   5,357              5,706
   Accrued lease termination costs                     2,454              5,760
   Other accrued expenses                             37,201             29,018
                                                    --------           --------

   Total current liabilities                          77,878             78,760
                                                    --------           --------

Noncurrent liabilities:
   Long-term debt                                        269                276
   Convertible subordinated debentures                41,593             41,593
   Other noncurrent liabilities                        6,904              6,925
                                                    --------           --------

   Total noncurrent liabilities                       48,766             48,794
                                                    --------           --------

Stockholders' equity:
   Common stock, par value $.10 per share
     Authorized - 120,000,000 shares
     Issued - 52,793,209 shares and
       52,623,704 shares                               5,279              5,262
   Additional paid-in capital                         81,189             81,082
   Retained earnings                                  17,733             37,066
                                                    --------           --------

                                                     104,201            123,410
   Less treasury stock, at cost, 2,962,221
   shares and 2,963,433 shares                        37,325             37,613
                                                    --------           --------

                                                      66,876             85,797
                                                    --------           --------
 
                                                    $193,520           $213,351
                                                    ========           ========
 
</TABLE>




          See Notes to Consolidated Condensed Financial Statements.


                                       4
<PAGE>   5




                         CML GROUP, INC. & SUBSIDIARIES

<TABLE>
               Consolidated Condensed Statements of Operations
               -----------------------------------------------
         (In thousands except per share data and shares outstanding)


For the periods ended February 1, 1997
and January 27, 1996

<CAPTION>
                                                Three Months             Six Months
                                                ------------             ----------
                                              1997       1996         1997       1996
                                              ----       ----         ----       ----

<S>                                         <C>         <C>         <C>         <C>     
Net sales                                   $115,381    $222,547    $182,339    $331,412
                                            --------    --------    --------    -------- 
Less costs and expenses:
    Cost of goods sold                        52,207     107,492      81,578     156,087
    Selling, general and administrative      
      expenses                                69,921     135,738     128,544     219,777
    Interest expense                             295       1,041         756       1,573
                                          ----------  ----------  ----------  ----------
                                                           
                                             122,423     244,271     210,878     377,437
                                          ----------  ----------  ----------  ----------
Loss from continuing operations before
    income taxes                              (7,042)    (21,724)    (28,539)    (46,025)
Income tax benefit                            (1,857)     (7,286)     (9,703)    (16,569)
                                          ----------  ----------  ----------  ----------

Loss from continuing operations               (5,185)    (14,438)    (18,836)    (29,456)
                                          ----------  ----------  ----------  ----------
Provision for loss on disposal of
    discontinued operations, net of                                      
    income tax benefit                            --     (15,615)         --     (15,615)
                                          ----------  ----------  ----------  ----------

Net loss                                     ($5,185)   ($30,053)   ($18,836)   ($45,071)
                                          ==========  ==========  ==========  ==========

Loss per share:
    Loss from continuing operations           ($0.10)     ($0.29)     ($0.38)     ($0.60)
                                          ==========  ==========  ==========  ==========
    Net loss                                  ($0.10)     ($0.61)     ($0.38)     ($0.91)
                                          ==========  ==========  ==========  ==========

Weighted average number of shares         
    outstanding                           50,079,654  49,559,508  50,122,305  49,665,626


</TABLE>





           See Notes to Consolidated Condensed Financial Statements.


                                       5
<PAGE>   6

<TABLE>

                            CML GROUP, INC. & SUBSIDIARIES

                     Consolidated Condensed Statements of Cash Flows
                     -----------------------------------------------
                                     (In thousands)
<CAPTION>


                                                               For the Six Months Ended
                                                               ------------------------
                                                           February 1, 1997 January 27, 1996
                                                           ---------------- ----------------

<S>                                                               <C>              <C>      
Cash flows from operating activities:
   Net loss                                                       $(18,836)        $(45,071)
                                                                  --------         --------
   Adjustments to reconcile net loss to net cash provided 
     by operating activities:
       Provision for loss on disposal of discontinued operation         --           24,023
       Depreciation and amortization                                 7,059           15,931
       Loss on disposal of property, plant and equipment             1,372            2,268
       Decrease in working capital items                            36,592           39,734
       (Increase) decrease in other assets                          (6,155)           1,445
       Increase (decrease) in other noncurrent liabilities             (21)             530
                                                                  --------         --------

   Total adjustments                                                38,847           83,931
                                                                  --------         --------

   Net cash provided by operating activities                        20,011           38,860
                                                                  --------         --------

Cash flows from investing activities:
   Additions to property, plant and equipment                       (2,975)         (16,137)
   Net proceeds from the sale of businesses held for sale            3,913               --
   Reductions in notes receivable                                       37               31
                                                                  --------         --------

   Net cash provided by (used in) investing activities                 975          (16,106)
                                                                  --------         --------

Cash flows from financing activities:
   Decrease in long-term debt                                           (9)         (10,055)
   Dividends paid                                                     (497)          (2,461)
   Exercise of stock options                                           281               95
   Acquisition of treasury stock                                        --           (1,296)
                                                                  --------         --------

   Net cash used in financing activities                              (225)         (13,717)
                                                                  --------         --------

Net increase in cash and cash equivalents during the period         20,761            9,037

Cash and cash equivalents at the beginning of the period            17,673            8,338
                                                                  --------         --------

Cash and cash equivalents at the end of the period                $ 38,434         $ 17,375
                                                                  ========         ========
</TABLE>





           See Notes to Consolidated Condensed Financial Statements.


                                       6
<PAGE>   7


                         CML GROUP, INC. & SUBSIDIARIES

             Notes to Consolidated Condensed Financial Statements
             ----------------------------------------------------
                                (In thousands)


Note 1
- ------

The accompanying consolidated condensed financial statements and notes should
be read in conjunction with the financial statements contained in the Company's
Annual Report on Form 10-K. In the opinion of management, the accompanying
consolidated condensed financial statements include all adjustments necessary
for a fair presentation of the results of the interim periods presented and all
such adjustments are of a normal recurring nature. The retail industry is
seasonal in nature and the results of operations for the interim periods
presented may not be indicative of the results for a full year.

The preparation of consolidated financial statements in accordance with
generally accepted accounting principles requires the Company to make estimates
and assumptions that affect the reported amounts of assets and liabilities and
disclosure of contingencies at the date of the consolidated financial statements
and the reported amount of revenues and expenses during the period. Actual
results could differ from those estimates.

Certain 1996 amounts have been reclassified to conform to the 1997 presentation.

Statement of Financial Accounting Standards ("SFAS") No. 123, "Accounting for
Stock-Based Compensation," is effective for the Company beginning in fiscal
1997. SFAS No. 123 requires expanded disclosures of stock-based compensation
arrangements with employees and encourages, but does not require, compensation
cost to be measured based on the fair value of the equity instrument awarded.
Companies are permitted, however, to continue to apply APB Opinion No. 25, which
recognizes compensation cost based on the intrinsic value of the equity
instrument awarded. The Company will continue to apply APB Opinion No. 25 to its
stock-based compensation awards to employees.

Note 2 - Divestiture of Hear Music
- ----------------------------------

The Company decided to divest its Hear Music subsidiary during the third quarter
of fiscal 1996. On October 23, 1996, the Company sold substantially all of the
assets of Hear Music for $371 in cash plus the assumption of certain
liabilities. The Company's results of operations for the three- and six-month
periods ended January 27, 1996 include Hear Music's sales of $2,552 and $3,931,
respectively, and pretax operating losses of $801 and $1,733, respectively.

Note 3 - Long-term Debt
- -----------------------

<TABLE>
Consolidated long-term debt is summarized as follows:
<CAPTION>

                                              February 1, 1997    July 31, 1996
                                              ----------------    -------------
<S>                                                       <C>              <C> 
Revolving credit loan                                     $ --             $ --
Note payable                                               243              250
Obligations under capital leases                            73               75
                                                          ----             ----
                                                           316              325
Less current portion                                        47               49
                                                          ----             ----
Long-term debt                                            $269             $276
                                                          ====             ====
</TABLE>






                                       7
<PAGE>   8

Note 4 - Contingencies
- ----------------------

      Litigation
      ----------

      NordicTrack is the defendant in a Consolidated Class Action Complaint
("Consolidated Complaint") filed on September 25, 1996 in the United States
District Court for the Southern District of New York. The plaintiffs named in
the Consolidated Complaint, Elissa Crespi and John Lucien Ware, Jr., allege that
NordicTrack made false and misleading claims in its advertising concerning the
weight loss of persons using its ski exercisers by misrepresenting and failing
to disclose material findings of weight loss studies conducted by or on behalf
of NordicTrack. The plaintiffs assert claims of common law fraud, fraudulent
concealment, negligent misrepresentation and omission, breach of express and
implied warranties, and violation of Section 349 of the New York General
Business Law. They also seek to represent a class allegedly consisting of all
persons in the United States who purchased a NordicTrack ski exerciser during
the period from November 15, 1993 to April 10, 1996, excluding NordicTrack and
its employees. On behalf of themselves and the alleged class, the plaintiffs
seek unspecified actual and punitive damages with interest, rescission,
attorneys' fees, costs, an order requiring NordicTrack to make corrective
disclosures, and the imposition of a constructive trust. In February 1997,
NordicTrack's motion was granted for transfer of venue to the United States
District Court for the District of Minnesota. The parties have commenced
discovery on the issue of class certification. While NordicTrack believes it has
meritorious defenses to the Consolidated Complaint and intends to vigorously
defend against the allegations, this lawsuit is in the earliest stages and the
Company is unable to determine the likelihood and possible impact on the
Company's financial condition or results of operations of an unfavorable
outcome.

      In August 1996, NordicTrack filed a declaratory judgment action against
Precise Exercise, Inc. ("Precise") in the United States District Court for the
District of Minnesota seeking a declaratory judgment to invalidate an agreement
between the parties. Thereafter, Precise filed an action against NordicTrack in
State Court in New Jersey alleging NordicTrack breached its contract with
Precise to market and distribute Precise's abdominal exercise product. On
November 25, 1996, the New Jersey Court granted NordicTrack's motion to transfer
that action to Minnesota. It is likely these actions will be consolidated in the
District of Minnesota. While NordicTrack is vigorously pursuing its claim for
declaratory judgment and believes it has meritorious defenses to Precise's
claims on the contract, these lawsuits are in the earliest stages and the
Company is unable to determine the likelihood and possible impact on the
Company's financial condition or results of operations of unfavorable outcomes.

      The Company is involved in various other legal proceedings which have
arisen in the ordinary course of business. Management believes the outcome of
such other legal proceedings will not have a material adverse impact on the
Company's financial condition or results of operations.






                                       8
<PAGE>   9

      Environmental Matters
      ---------------------

      On June 3, 1991, the Company received from the United States Environmental
Protection Agency ("EPA") a Special Notice Letter containing a formal demand on
the Company as a Potentially Responsible Party ("PRP") for reimbursement of the
costs incurred and expected to be incurred in response to environmental problems
at a so-called "Superfund" site in Conway, New Hampshire. The EPA originally
estimated the costs of remedial action and future maintenance and monitoring
programs at the site at about $7,276. The Superfund site includes a vacant
parcel of land owned by a subsidiary of the Company as well as adjoining
property owned by a third party. No manufacturing or other activities involving
hazardous substances have ever been conducted by the Company or its affiliates
on the Superfund site in Conway. The environmental problems affecting the land
resulted from activities by the owners of the adjoining parcel. Representatives
of the Company have engaged in discussions with the EPA regarding responsibility
for the environmental problems and the costs of cleanup. The owners of the
adjoining parcel are bankrupt. The EPA commenced cleanup activities at the site
in July 1992.

      The EPA expended approximately $1,415 for the removal phase of the site
cleanup, which has now been completed. The EPA had estimated that the removal
costs would exceed $3,000, but only a small portion of the solid waste removed
from the site was ultimately identified as hazardous waste. Therefore, the EPA's
actual response costs for the removal phase were less than the EPA originally
estimated. The EPA has implemented the groundwater phase of the cleanup, which
the EPA originally estimated would cost approximately $4,020.

      The Company believes that the EPA's estimated cost for cleanup, including
the proposed remedial actions, is excessive and involves unnecessary actions. In
addition, a portion of the proposed remedial cost involves cleanup of the
adjoining property that is not owned by the Company or any of its affiliates.
Therefore, the Company believes it is not responsible for that portion of the
cleanup costs. The Company has reserves and insurance coverage (from its primary
insurer) for environmental liabilities at the site in the amount of
approximately $2,300. The Company also believes that it is entitled to
additional insurance from its excess insurance carriers. However, if excess
liability coverage is not available to the Company and the ultimate liability
substantially exceeds the primary insurance amount and reserves, the liability
would have a material adverse effect upon the Company's operating results for
the period in which the resolution of the claim occurs and could have a material
adverse effect upon the Company's financial condition.

      In June 1992, the EPA notified the Company it may be liable for the
release of hazardous substances by the Company's former Boston Whaler subsidiary
at a hazardous waste treatment and storage facility in Southington, Connecticut.
The EPA has calculated the Company's volumetric contribution at less than
two-tenths of one percent. Because complete cleanup cost estimates for the site
are not yet available, an accurate assessment of the Company's likely range of
liability cannot be made. Accordingly, the financial impact on the Company is
not presently determinable.





                                       9
<PAGE>   10

      Tax Matters
      -----------

      The Internal Revenue Service ("IRS") has been engaged in an examination of
the Company's tax returns for the fiscal years 1987 through 1991. Although the
Company has not received an official notice, based on discussions with IRS
personnel, the Company expects that the IRS will propose certain adjustments
which, if sustained by the IRS, would result in a tax deficiency for the years
under examination. The adjustments expected to be proposed by the IRS primarily
relate to: (i) the disallowance of deductions taken by the Company with respect
to incentive compensation payments made to the former owners of NordicTrack
(acquired in June 1986) and to the former owners of Britches of Georgetowne
(acquired in August 1983); and (ii) the valuation of certain assets acquired in
connection with the acquisition of Britches of Georgetowne.

      The Company believes that the tax deductions taken were valid and in
accordance with the Internal Revenue Code. However, at this stage no assurance
can be given of a favorable outcome on these matters. If the IRS proposed
adjustments are sustained, any back taxes owed and associated interest could
have a material adverse effect on the Company's operating results for the period
in which such issues are finally resolved and could also have a material adverse
effect on the Company's financial condition.

      As of February 1, 1997, the Company had net deferred tax assets of $17,357
which reflects the net tax effects of: (i) temporary differences between the
carrying amounts of assets and liabilities for financial reporting purposes and
the amounts used for income tax reporting purposes; and (ii) current year net
operating losses and prior year alternative minimum tax credits which may be
applied against future taxable income and taxes. SFAS No. 109, "Accounting for
Income Taxes," provides for the recognition of future tax benefits, such as net
operating loss carryforwards, to the extent that realization of such benefits
are more likely than not. At this time, the Company believes that it is more
likely than not that it will generate sufficient future taxable income, either
through operations or the sale of assets, to realize the net deferred tax assets
prior to expiration of any net operating losses. There can be no assurance,
however, that the Company will generate any specific level of earnings. If the 
Company is unable to generate sufficient taxable income in the future through 
operating results or the sale of assets, increases in the tax valuation 
allowance will be required, resulting in a charge to earnings.




                                       10
<PAGE>   11


Item 2. Management's Discussion and Analysis of Financial Condition and Results
        -----------------------------------------------------------------------
        of Operations.
        -------------

Introduction
- ------------

The Company operates in two industry segments: the NordicTrack Segment and the
Smith & Hawken Segment. The Smith & Hawken Segment comprises only Smith & Hawken
in fiscal 1997. Prior to fiscal 1997, the Smith & Hawken Segment comprised Smith
& Hawken, The Nature Company and Hear Music.

This Quarterly Report contains forward-looking statements. For this purpose, any
statements contained herein that are not statements of historical fact may be
deemed to be forward-looking statements. Without limiting the foregoing, the
words "believes," "anticipates," "plans," "expects," and similar expressions are
intended to identify forward-looking statements. There are a number of factors
that could cause the Company's actual results to differ materially from those
indicated by such forward-looking statements. These factors include, without
limitation, those set forth below under the caption "Certain Factors that May
Affect Future Results".

Financial Condition 
- ------------------- 

Stockholders' equity decreased by $18.9 million to $66.9 million from July 31,
1996 to February 1, 1997 primarily due to a net loss of $18.8 million during the
first six months of fiscal 1997. The Company's working capital at February 1,
1997 was $36.3 million compared to $56.2 million at July 31, 1996.  The decrease
in working capital was primarily attributable to a decrease in refundable income
taxes partially offset by an increase in inventories and cash used for
operations during the first half of fiscal 1997.  During the first six months of
fiscal 1997, the Company invested approximately $3.0 million in property, plant
and equipment and received an aggregate of $3.9 million from the sale of Hear
Music and The Nature Company, which amount was previously held in an escrow
account.  The Company had approximately $38.4 million of cash and cash
equivalents as of February 1, 1997 and it had no loans outstanding under its $40
million senior revolving credit agreement with two banks.

During fiscal 1997, the Company has been in violation of certain of the
covenants under its credit agreement, and there can be no assurance that the
Company's lenders will permit the Company to borrow funds on favorable terms in
the future.  If the Company's lenders do not provide the Company with favorable
credit arrangements, the Company may need to seek additional funds from other
persons.  There can be no assurance, however, that the Company would be able to
obtain any such third-party funding or obtain such funding on terms as
favorable as those offered by its lenders.  Also, in the event the Company
elects to raise additional funds through the sale of assets, the Company may
not be able to complete such sale in a timely manner or on terms favorable to
the Company.

Results of Operations
- ---------------------

During the second quarter of fiscal 1997, net sales decreased 48.2% to $115.4
million from $222.5 million in the second quarter of fiscal 1996 primarily due
to the divestitures of The Nature Company and Hear Music and lower NordicTrack
sales which were partially offset by higher sales at Smith & Hawken. The Company
incurred a loss from continuing operations of $5.2 million in the second quarter
of fiscal 1997 which compares with a loss from continuing operations of $14.4
million in the second quarter of fiscal 1996. The reduction in the loss from
continuing operations was primarily due to the reduction of expenses at
NordicTrack, improved operating results at Smith & Hawken and the divestiture of
Hear Music. During the second quarter of fiscal 1996, the Company recorded an
additional $15.6 million loss from discontinued operations, net of an income tax
benefit, for the planned sale of its Britches of Georgetowne subsidiary.
Britches of Georgetowne was sold in April 1996.


                                       11
<PAGE>   12

For the first six months of fiscal 1997, net sales of the Company decreased
45.0% to $182.3 million from $331.4 million in the first six months of fiscal
1996 primarily due to the divestitures of The Nature Company and Hear Music and
lower NordicTrack sales which were partially offset by higher sales at Smith &
Hawken. The loss from continuing operations was reduced by $10.6 million to
$18.8 million in the first six months of fiscal 1997 compared with the loss from
continuing operations of $29.5 million in the comparable period of fiscal 1996.
The reduction in the loss from continuing operations was primarily attributable
to the divestitures of The Nature Company and Hear Music, the reduction of
expenses at NordicTrack and improved operating results at Smith & Hawken.

Retail sales for the second quarter of fiscal 1997 decreased 58.5% to $69.1
million from $166.8 million in the second quarter of fiscal 1996 and retail
sales for the first six months of fiscal 1997 decreased 55.2% to $105.8 million
from $236.2 million in the first half of fiscal 1996 primarily due to the
divestitures of The Nature Company and Hear Music and lower retail sales at
NordicTrack which were offset, in part, by higher retail sales at Smith &
Hawken.

Direct response and mail order sales declined by $9.6 million to $46.2 million
in the second quarter of fiscal 1997 and declined by $18.7 million to $76.5
million during the first six months of fiscal 1997, compared with the similar
periods in fiscal 1996, primarily due to lower direct response sales at
NordicTrack and the divestiture of The Nature Company which were partially 
offset by increased mail order sales at Smith & Hawken.

Cost of goods sold decreased as a percentage of sales from 48.3% in the second
quarter of fiscal 1996 to 45.2% in the second quarter of fiscal 1997. For the
first six months of the year, cost of goods sold as a percentage of sales
decreased from 47.1% in fiscal 1996 to 44.7% in fiscal 1997. The decrease in
cost of goods sold as a percentage of sales was primarily due to the sale of The
Nature Company and Hear Music.

Selling, general and administrative expenses decreased as a percentage of sales
from 61.0% in the second quarter of fiscal 1996 to 60.6% in the same period of
fiscal 1997. The second quarter improvement was primarily due to expense
reductions relative to sales at both NordicTrack and Smith & Hawken. For the
first six months of the year, selling, general and administrative expenses
increased as a percentage of sales from 66.3% in fiscal 1996 to 70.5% in fiscal
1997. The increase was primarily due to less efficient advertising at 
NordicTrack, primarily in the first quarter of fiscal 1997, and to higher fixed
costs relative to sales at Nordic Advantage stores due to a decrease in
comparable store sales.

Interest expense was $1.0 million, or 0.5% of sales, in the second quarter of
fiscal 1996 compared to $0.3 million, or 0.3% of sales, in the second quarter of
fiscal 1997. For the first six months of the year, interest expense was $1.6
million, or 0.5% of sales, in fiscal 1996 and $0.8 million, or 0.4% of sales, in
fiscal 1997.

During the second quarter of fiscal 1996, the Company recorded taxes from
continuing operations using an estimated effective tax rate of 33.5% compared
with an estimated effective tax rate of 26.4% during the second quarter of
fiscal 1997. In the first six months of fiscal 1996, the Company recorded taxes
from continuing operations using an estimated effective tax rate of 36.0%
compared with an estimated effective tax rate of 34.0% during the first six
months of fiscal 1997.
        



                                       12
<PAGE>   13

During the second quarter of fiscal 1997, NordicTrack's total sales decreased
33.6% to $93.9 million from $141.5 million in the second quarter of fiscal 1996.
NordicTrack's sales declined 30.8% to $148.3 million in the first six months of
fiscal 1997 from $214.4 million in the same period of fiscal 1996. Approximately
62.7% and 59.8% of NordicTrack's total sales in the second quarter and first six
months of fiscal 1997, respectively, were accounted for by sales at its Nordic
Advantage subsidiary which operates retail stores and mall kiosks. Nordic
Advantage's sales decreased from $99.0 million in the second quarter of fiscal
1996 to $58.9 million in the similar quarter of fiscal 1997, and from $138.6
million in the first half of fiscal 1996 to $88.7 million in the first half of
fiscal 1997. The decrease in retail sales was primarily due to 35.2% and 30.9%
declines, respectively, in comparable store sales for the second quarter and
first six months of fiscal 1997 and to a decrease in the number of mall kiosks
operated by Nordic Advantage during each of these periods compared with fiscal
1996. At the end of the second quarter of fiscal 1997, Nordic Advantage operated
129 retail stores and 148 mall kiosks compared with 130 retail stores and 265
mall kiosks at the end of the second quarter of fiscal 1996. In the second
quarter of fiscal 1997, direct response sales decreased by $7.4 million to $35.0
million and during the first six months of fiscal 1997, direct response sales
decreased by $16.1 million to $59.6 million, compared with the similar periods
of fiscal 1996.

The Smith & Hawken Segment's sales decreased by $59.6 million, or 73.5%, to
$21.5 million during the second quarter of fiscal 1997 and by $83.0 million, or
70.9%, to $34.0 million in the first six months of fiscal 1997 compared with the
similar periods of fiscal 1996. The declines were primarily due to the sale of
The Nature Company and Hear Music which were partially offset by sales increases
at Smith & Hawken. Total retail sales for the second quarter of fiscal 1997
decreased by $57.5 million, or 84.9%, to $10.3 million and during the first six
months of fiscal 1997 they decreased by $80.4 million, or 82.4%, to $17.1
million compared with the similar periods of fiscal 1996. The declines in retail
sales were primarily due to the sale of The Nature Company and Hear Music which
were partially offset by Smith & Hawken's retail sales increases of 23.2% and
36.3% during the second quarter and first half of fiscal 1997, respectively.
Smith & Hawken's comparable store sales increased by 2.2% and 7.6% for the
second quarter and first six months of fiscal 1997, respectively. The Smith &
Hawken Segment operated 24 Smith & Hawken stores at the end of the second
quarter of fiscal 1997. In the second quarter of fiscal 1997, the Smith &
Hawken Segment's mail order sales declined by $2.1 million to $11.2 million
primarily due to the sale of The Nature Company which was partially offset by
an increase in Smith & Hawken's mail order sales. For the first six months of
fiscal 1997, the Smith & Hawken Segment's mail order sales declined by $2.6
million to $16.9 million primarily due to the sale of The Nature Company but
partially offset by higher mail order sales at Smith & Hawken.


Certain Factors That May Affect Future Results
- ----------------------------------------------

The following important factors, among others, could cause actual results to
differ materially from those indicated by forward-looking statements made in
this Quarterly Report and presented elsewhere by management from time to time.




                                       13
<PAGE>   14

      Recent Operating Results
      The Company has had net losses for each of fiscal 1995, fiscal 1996 and
the first two quarters of fiscal 1997, and there can be no assurance that the
Company will not continue to have net losses in the future. Continued net losses
would affect the Company's cash position and could require the Company to reduce
certain expenditures, including without limitation expenditures for advertising
and inventory, which would have a material adverse effect on the Company's
business, financial condition and results of operations. If the Company
continues to have net losses in the future, the Company may be unable to realize
the benefit of the net deferred tax asset referred to in Note 4 of Notes to
Consolidated Condensed Financial Statements.


      Available Funds
      During fiscal 1997, the Company has been in violation of certain of the
covenants under its credit agreement, and there can be no assurance that the
Company's lenders will permit the Company to borrow funds on favorable terms in
the future.  If the Company's lenders do not provide the Company with favorable
credit arrangements, the Company may need to seek additional funds from other
persons.  There can be no assurance, however, that the Company would be able to
obtain any such third-party funding or obtain such funding on terms as
favorable as those offered by its lenders.  Also, in the event the Company
elects to raise additional funds through the sale of assets, the Company may
not be able to complete such sale in a timely manner or on terms favorable to
the Company. 

      Consumer Spending
      The success of the Company is influenced by a number of economic
conditions affecting disposable consumer income, such as employment levels,
business conditions, interest rates and taxation rates. Adverse changes in these
economic conditions may restrict consumer spending, thereby negatively affecting
the Company's results of operations. 

      Competition
      The markets in which the Company is engaged are highly competitive.

      NordicTrack competes with several companies which design, manufacture and
distribute physical fitness and exercise equipment. During the past several
years, NordicTrack's competitors have introduced several new and competitive
products at competitive prices which have adversely affected NordicTrack's
recent revenues and profits. The future success of NordicTrack depends in part
upon its ability to introduce new and competitive products successfully, on a
timely basis and at competitive prices. The failure of NordicTrack to
successfully compete with its competitors could materially adversely affect the
financial condition of the Company.

      Many of the competitors of Smith & Hawken are larger companies with
greater financial resources, a greater selection of merchandise and nationwide
distribution, including a large number and wide variety of specialty retail
stores, discount stores and department stores. Smith & Hawken also competes with
mail order catalogs that sell gardening-related merchandise and independent
garden stores and plant nurseries in towns and cities throughout the United
States. The failure of Smith & Hawken to successfully compete with these
companies could adversely affect the Company's operating results.





                                       14
<PAGE>   15

      New Products
      Several new and enhanced products were introduced by the Company in
fiscal 1996 and fiscal 1997. The Company's future financial performance will 
depend on the continued market acceptance of the Company's existing products
and the successful development, introduction and customer acceptance of new and
enhanced products. If these products do not receive favorable market
acceptance, the Company's future operating results would be adversely affected.
There can be no assurance that the Company will be successful in developing new
products and marketing its existing or new products.

      New Management Team
      The Company replaced a number of key executives at NordicTrack. There 
can be no assurance, however, that the new personnel will be able to 
successfully increase revenues or reduce costs at NordicTrack in the future.

      Seasonality
      The Company's businesses are seasonal, with significant amounts of retail
sales in the second and third fiscal quarters. The Company expects this
seasonality to continue in the future. Because of this seasonality, the
Company's revenues and earnings have fluctuated and will continue to fluctuate
from quarter to quarter.

      Advertising and Marketing Programs
      The Company's success in the markets in which it competes depends in part
upon the effectiveness of advertising and marketing programs of the Company and
the Company's ability to successfully manage its advertising in-house. In
fiscal 1996, NordicTrack implemented a new advertising program which in large
part was ineffective. The inability of the Company to periodically design and
successfully execute new and effective advertising and marketing programs could 
adversely affect the Company's operating results.

      Costs of Postage and Shipping
      Postage expenses associated with mailing catalogs and shipping charges
associated with distributing merchandise to customers are significant factors in
the operation of the Company's businesses. Increases in postage or shipping
costs could adversely affect the Company's operating results.

     Intellectual Property Rights 
     The Company is subject to the risk of adverse claims and litigation
alleging infringement of intellectual property rights. There can be no assurance
that third parties will not assert infringement claims in the future with
respect to the Company's current or future products or that any such claims will
not require the Company to enter into royalty arrangements or result in costly
litigation. While the Company believes that it currently has all licenses
necessary to conduct its business, no assurance can be given that additional
licenses will not be required in the future. Furthermore, no assurance can be
given that, if any additional licenses are required, such licenses could be
obtained on commercially reasonable terms.




                                       15
<PAGE>   16


                           PART II: OTHER INFORMATION



Item 1:     Legal Proceedings.

            Environmental Matters
            ---------------------

            See Note 4 of Notes to Consolidated Condensed Financial Statements 
         in Item 1 of Part I hereof, which is hereby incorporated by reference 
         for information concerning environmental matters.

            Litigation
            ----------

            See Note 4 of Notes to Consolidated Condensed Financial Statements 
         in Item 1 of Part I hereof, which is hereby incorporated by reference 
         for information concerning litigation.

            Tax Matters
            -----------

            See Note 4 of Notes to Consolidated Condensed Financial Statements 
         in Item 1 of Part I hereof, which is hereby incorporated by reference
         for information concerning tax matters.

Items 2-3:  None.

Item 4:     Submission of Matters to a Vote of Security Holders:

            The Company held its Annual Meeting of Stockholders on December 6,
         1996. At this meeting the stockholders of the Company elected Howard H.
         Callaway as a Class C Director (by votes of 44,867,732 shares of Common
         Stock in favor and 859,594 shares of Common Stock withheld) and Alison
         Taunton-Rigby as a Class C Director (by votes of 44,923,216 shares of
         Common Stock in favor and 804,110 shares of Common Stock withheld).
         Each of the newly elected Class C Directors is to serve for a term of
         three years. The other directors of the Company whose terms of office
         as directors continued after the meeting are Charles M. Leighton,
         Thomas H. Lenagh, Dr. Roy W. Menninger, G. Robert Tod, Lauren M. Tyler
         and Ralph F. Verni.

            At the Annual Meeting, stockholders holding 45,100,408 shares of
         Common Stock voted to ratify the appointment of Deloitte & Touche LLP
         as the Company's independent auditors for the 1997 fiscal year.
         Stockholders holding 478,748 shares of Common Stock voted against such
         ratification and stockholders holding 148,171 shares of Common Stock
         abstained. No "broker non-votes" were recorded at the Annual Meeting of
         Stockholders.

Item 5:     Other Information:

                None.

Item 6:     Exhibits and Reports on Form 8-K.

                (a) Exhibits - See Exhibit Index.

                (b) Reports on Form 8-K:
                     None.




                                       16
<PAGE>   17

Signatures
- ----------

Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.


                                       CML GROUP, INC.
                                       ---------------   
                                       (Registrant)

Date: March 18, 1997                   /s/Paul J. Bailey
      --------------                   -----------------
                                       Paul J. Bailey
                                       Controller
                                       Principal Accounting Officer







                                       17
<PAGE>   18


                                  EXHIBIT INDEX



                                                                        Page No.
                                                                        --------

11    --    Statement Regarding Computation of Earnings (Loss) Per Share     19

27    --    Financial Data Schedule                                          20






                                       18

<PAGE>   1


                                                                     Exhibit 11

<TABLE>

                                CML GROUP, INC. AND SUBSIDIARIES

                            COMPUTATION OF EARNINGS (LOSS) PER SHARE


For the periods ended February 1, 1997
and January 27, 1996

<CAPTION>
                                          Second Quarter                   Six Months
                                          --------------                   ----------
                                       1997           1996           1997             1996
                                       ----           ----           ----             ----

<S>                                 <C>             <C>             <C>             <C>       
Primary loss per share:
Weighted average number of
   shares outstanding:
Common                              49,810,109      49,129,197      49,758,660      49,176,906
Shares deemed outstanding from:
   Assumed issuance of deferred
      compensation awards              105,000         105,000         105,000         105,000
   Assumed exercise of stock
      options                          164,545         325,311         258,645         383,720
                                   -----------    ------------    ------------    ------------

Total                               50,079,654      49,559,508      50,122,305      49,665,626
                                   ===========    ============    ============    ============

Net loss                           $(5,185,000)   $(30,053,000)   $(18,836,000)   $(45,071,000)
                                   ===========    ============    ============    ============

Primary loss per share             $     (0.10)   $      (0.61)   $      (0.38)   $      (0.91)
                                   ===========    ============    ============    ============ 
Weighted average number of
   shares outstanding, as above     50,079,654      49,559,508      50,122,305      49,665,626
Shares deemed outstanding from
   the assumed conversion of
   convertible subordinated
   debentures                        1,604,877       1,604,877       1,604,877       1,604,877
Additional shares deemed
   outstanding from the assumed
   exercise of stock options                --              --          24,635              --
                                   -----------    ------------    ------------    ------------

Total                               51,684,531      51,164,385      51,751,817      51,270,503
                                   ===========    ============    ============    ============

Additional income from the
   elimination of the interest
   cost of the convertible
   subordinated debentures, net
   of income tax effect            $   446,000    $    398,000    $    800,000    $    779,000
                                   ===========    ============    ============    ============

Fully diluted loss per share       $     (0.10)   $      (0.61)   $      (0.38)   $      (0.91)
                                   ===========    ============    ============    ============
</TABLE>





                                       19

<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
This Schedule contains summary financial information extracted from the 
consolidated financial statements of CML Group, Inc. for the six months ended
February 1, 1997 and is qualified in its entirety by reference to such
financial statements.
</LEGEND>
<MULTIPLIER> 1
<CURRENCY> U.S. DOLLARS
       
<S>                             <C>
<PERIOD-TYPE>                   6-MOS
<FISCAL-YEAR-END>                          JUL-31-1997
<PERIOD-START>                             AUG-01-1996
<PERIOD-END>                               FEB-01-1997
<EXCHANGE-RATE>                                      1
<CASH>                                      38,434,000
<SECURITIES>                                         0
<RECEIVABLES>                               11,362,000
<ALLOWANCES>                                 2,888,000
<INVENTORY>                                 43,491,000
<CURRENT-ASSETS>                           114,220,000
<PP&E>                                      94,502,000
<DEPRECIATION>                              41,298,000
<TOTAL-ASSETS>                             193,520,000
<CURRENT-LIABILITIES>                       77,878,000
<BONDS>                                     41,593,000
                                0
                                          0
<COMMON>                                     5,279,000
<OTHER-SE>                                  61,597,000
<TOTAL-LIABILITY-AND-EQUITY>               193,520,000
<SALES>                                    182,339,000
<TOTAL-REVENUES>                           182,339,000
<CGS>                                       81,578,000
<TOTAL-COSTS>                               81,578,000
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                               622,000
<INTEREST-EXPENSE>                             756,000
<INCOME-PRETAX>                           (28,539,000)
<INCOME-TAX>                               (9,703,000)
<INCOME-CONTINUING>                       (18,836,000)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                              (18,836,000)
<EPS-PRIMARY>                                   (0.38)
<EPS-DILUTED>                                   (0.38)
        

</TABLE>


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