NORTHWEST TELEPRODUCTIONS INC
10QSB, 1997-02-14
MOTION PICTURE & VIDEO TAPE PRODUCTION
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                       SECURITIES AND EXCHANGE COMMISSION

                             WASHINGTON, D.C. 20549

                                   Form 10-QSB


                   QUARTERLY REPORT UNDER SECTION 13 OR 15 (d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

For the Quarterly Period Ended                         Commission File Number
December 31, 1996                                                     0-8508

                         NORTHWEST TELEPRODUCTIONS, INC.
        (Exact Name of Small Business Issuer as Specified in its Charter)

Minnesota                                                  41-0641789
(State or other Jurisdiction of                     (IRS Employer Identification
Incorporation or Organization)                               Number)

4455 West 77th Street
Minneapolis, MN                             55435
(Address of Principal                       (Zip Code)
Executive Offices)

Issuer's telephone number including Area Code:                612-835-4455

Check  whether  the issuer  (1) has filed all  reports  required  to be filed by
Section 13 or 15 of  Exchange  Act during  the past  twelve  months (or for such
shorter  period that the issuer was  required to file such  reports) and (2) has
been subject to such filing requirements for the past 90 days.

                  Yes [X]                 No [ ]

1,356,425 shares of $.01 par value common stock were outstanding at February 1,
1997.

Transitional Small Business Disclosure Format (Check One):

                  Yes [ ]                 No [X]





<PAGE>




                         NORTHWEST TELEPRODUCTIONS, INC

                                AND SUBSIDIARIES

                                      INDEX

                                   FORM 10-QSB

                                December 31, 1996


PART 1
                                                                 Page No.

Consolidated Balance Sheets:
December 31, 1996 and March 31, 1996                               3

Consolidated Statements of Operations:
 Three Months Ended December 31,  1996 and 1995
 Nine Months Ended December 31, 1996 and 1995                      4

Condensed Consolidated Statements of Cash Flow:
 Nine Months Ended December 31, 1996 and 1995                      5

Notes to Condensed Consolidated Financial Statements               6

Management Discussion and Analysis                                7 & 8

         Other Information                                        9 & 10

                  Exhibit Index                                    11



<PAGE>

                                     PART 1
                NORTHWEST TELEPRODUCTIONS, INC. AND SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEETS
<TABLE>
<CAPTION>

                                                                        DECEMBER 31               MARCH 31
                                                                            1996                    1996
                                                                        (Unaudited)                  *
                                                                    ---------------------   ---------------------
<S>                                                                    <C>                       <C>   

ASSETS:
CURRENT ASSETS:
   Cash                                                                   $514,217                 $19,188
   Trade accounts receivable less doubtful accounts
    reserve of  $170,945 and $153,000 respectively                       2,060,099               2,155,365
   Prepaids                                                                245,305                 168,584
   Inventory                                                               197,216                 214,105
   Refundable income taxes                                                  14,741                 328,482
   Deferred income taxes                                                   216,000                 216,000
   Current portion of note receivable                                            0                  99,831

                                                                    ---------------------   ---------------------
TOTAL CURRENT ASSETS                                                     3,247,578               3,201,555
                                                                    ---------------------   ---------------------

PROPERTY, PLANT AND EQUIPMENT:
   Land, buildings and improvements                                      3,657,946               3,645,043
   Machinery and equipment                                              21,906,328              21,625,491
                                                                    ---------------------   ---------------------
                                                                        25,564,274              25,270,534
   Less accumulated depreciation                                        19,253,875              17,813,000
                                                                    ---------------------   ---------------------
                                                                         6,310,399               7,457,534

INFOMERCIALS                                                               176,432
PROPRIETARY PROGRAMMING                                                    195,099                 187,911
NOTE RECEIVABLE, less current portion                                            0                  76,133
OTHER ASSETS                                                               397,175                 142,216
                                                                    ---------------------   ---------------------
                                                                           768,706                 406,260
                                                                    ---------------------   ---------------------
                                                                       $10,326,683             $11,065,349
                                                                    =====================   =====================


LIABILITIES AND STOCKHOLDERS' EQUITY:
CURRENT LIABILITIES:
  Notes payable                                                         $1,187,199              $1,030,000
  Accounts payable                                                         635,276                $412,610
  Commissions,salaries and withholding                                     304,615                 455,320
  Miscellaneous accounts payable and accrued expenses                      161,790                 185,408
  Other liabilities                                                        298,713                 268,708
  Payments due within one year on term obligations                       3,083,950               3,844,659
                                                                    ---------------------   ---------------------
TOTAL CURRENT LIABILITIES                                                5,671,543               6,196,705
DEFERRED INCOME TAXES                                                      306,360                 556,000
LONG TERM DEBT AND CAPITAL LEASES, less current portion                    605,354                 107,751
OTHER LONG TERM LIABILITIES, less current portion                          101,098                 188,105
STOCKHOLDERS' EQUITY:
  Common stock                                                              13,564                  13,564
  Additional paid-in capital                                               577,123                 577,123
  Retained earnings                                                      3,051,641               3,426,101
                                                                    ---------------------   ---------------------
                                                                         3,642,328               4,016,788
                                                                    ---------------------   ---------------------
                                                                       $10,326,683             $11,065,349
                                                                    =====================   =====================
</TABLE>

    *The  balance  sheet  at  March  31, 1996  has been taken  from the  audited
 financial  statements  at  that  date.  See  notes  to  condensed  consolidated
 financial statements.

<PAGE>

                NORTHWEST TELEPRODUCTIONS, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF OPERATIONS
                                   (UNAUDITED)
<TABLE>
<CAPTION>

                                                                    THREE MONTHS ENDED               NINE MONTHS ENDED
                                                                       DECEMBER 31                      DECEMBER 31
                                                                 1996              1995            1996                1995
                                                            ------------      ----------      -------------        ----------
<S>                                                           <C>             <C>                <C>               <C>       

NET SALES                                                     $3,040,479      $3,277,590         $9,090,741        $9,822,118

COSTS AND EXPENSES:
  Costs of products and services sold                          2,771,308       2,547,413          7,939,898         7,863,063
  Selling, general and administrative                            400,387         586,685          1,421,539         1,815,718
  Litigation settlement                                                          100,000                              100,000
  Interest                                                       124,604         132,681            365,009           364,497
                                                    ---------------------    ------------    ---------------   ---------------
                                                               3,296,299       3,366,779          9,726,446        10,143,278

                                                    ---------------------    ------------    ---------------   ---------------
                                                                (255,820)        (89,189)          (635,705)         (321,160)
OTHER INCOME                                                       2,069          14,484             11,606            47,356

                                                    ---------------------    ------------    ---------------   ---------------
EARNINGS BEFORE TAXES ON INCOME                                 (253,751)        (74,705)          (624,099)         (273,804)

TAXES ON INCOME (INCOME TAX CREDIT)                             (101,501)        (30,000)          (249,640)         (110,000)

                                                    =====================    ============    ===============   ===============
NET EARNINGS                                                   ($152,250)       ($44,705)         ($374,459)        ($163,804)
                                                    =====================    ============    ===============   ===============

NET EARNINGS PER SHARE (1)                                        ($0.11)         ($0.03)            ($0.28)           ($0.12)
                                                    =====================    ============    ===============   ===============
</TABLE>



 (1) Net earnings per share are based on the weighted  average
     number of common shares outstanding during the periods as
     follows:

     Three months:    December 31, 1996                        1,356,425
                      December 31, 1995                        1,356,425

     Nine months:     December 31, 1996                        1,356,425
                      December 31, 1995                        1,439,926


See notes to condensed consolidated financial statements.
<PAGE>


                NORTHWEST TELEPRODUCTIONS, INC. AND SUBSIDIARIES
                 CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOW
                                   (UNAUDITED)
<TABLE>
<CAPTION>

                                                                           NINE MONTHS ENDED
                                                                              DECEMBER 31
                                                                      1996                    1995
                                                                ---------------         ---------------
<S>                                                               <C>                     <C> 

CASH FLOW-OPERATING ACTIVITIES:
  Net earnings                                                    ($374,460)              ($119,099)
  Adjustments:
    Depreciation                                                  1,440,875               1,073,559
    Amortization of goodwill                                              0                  27,948
    (Increase) Decrease in trade receivables                         95,266                (309,341)
    Other - net                                                    (289,998)                102,152
                                                              --------------------    --------------------
  Net cash provided by operating activities                         871,683                 775,219

CASH FLOW - INVESTING ACTIVITIES:
  Property, plant and equipment additions                          (293,740)               (941,150)

CASH FLOW - FINANCING ACTIVITIES:

  Advances on line of credit                                        157,199                (210,000)
  Payments on long term borrowing                                  (909,226)               (798,948)
  Long term borrowing                                               519,113               1,450,000
  Short-Term Loan                                                   150,000
  Repurchase common stock                                                                  (399,950)
                                                              --------------------    --------------------
  Net cash provided (used) by  financing activities                 (82,914)                 41,102
                                                              --------------------    --------------------
NET INCREASE  (DECREASE)  IN CASH                                  $495,029               ($124,829)
                                                              ====================    ====================
</TABLE>

<PAGE>






                         NORTHWEST TELEPRODUCTIONS, INC.

                                AND SUBSIDIARIES

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS





The  consolidated  balance  sheet as of  December  31,  1996,  the  consolidated
statement  of  operations  for the three  month  and nine  month  periods  ended
December 31, 1996 and 1995,  and the condensed  consolidated  statements of cash
flow for the nine month  periods  then ended have been  prepared  by the Company
without  audit.  In the opinion of  management,  all  adjustments  necessary  to
present  fairly the financial  position,  results of  operations  and changes in
financial  position at December 31, 1996 and for all periods presented have been
made.

The  Company  received  proceeds  of  $412,500  from  the  issuance  of 10  1/2%
subordinated  debt with warrants to purchase  165,000  shares of common stock at
$2.50 per share.

Certain  information  and footnotes  normally  included in financial  statements
prepared in accordance with generally accepted  accounting  principles have been
condensed  or  omitted.  It  is  suggested  that  these  condensed  consolidated
financial  statements be read in conjunction  with the financial  statements and
notes  thereto  included  in the  Company's  March  31,  1996  annual  report to
shareholders.  The results of operations  for the period ended December 31, 1996
are not necessarily indicative of the results for the full year.

During fiscal 1997 the Company began producing Infomercials.  Infomercials are a
marketing tool used to sell products. The Company produces the Infomercial for a
client and in return receives a percent of the revenue  associated with the sale
of the  clients  products.  Costs and  expenses  relative to such  programs  are
capitalized  to be  amortized  over their  useful  life  based on the  estimated
revenue from the direct sale of the products  associated  with the  Infomercial.
Capitalized  costs are reviewed  quarterly.  If it is  determined  that they are
impaired,  based on current  estimated  future cash flows,  then the capitalized
value is adjusted accordingly.

The Company has an employment  agreement with its President  through October 31,
1998.  The  agreement,  which may be  extended  for  successive  one year terms,
provides  for annual  base  salary  plus  increases  determined  by the Board of
Directors.  The agreement  also contains  non-compete  provisions and provisions
which require the continued payment, under certain circumstances,  of the annual
base salary.

                                                        


<PAGE>


                         NORTHWEST TELEPRODUCTIONS, INC.
                                AND SUBSIDIARIES
                      MANAGEMENT'S DISCUSSION AND ANALYSIS

LIQUIDITY AND CAPITAL REQUIREMENTS

Operating  cash  requirements  for the first nine months of fiscal 1997 were met
from  cash  flow  from   operations  and  $157,200  of  short  term   borrowing.
Additionally,  the Company received proceeds of $412,500 from the issuance of 10
1/2%  subordinated  debt (with warrants  to purchase  common  stock at $2.50 per
share) to certain directors of the Company in July and August.

In July the Company  entered into a new debt agreement with its primary  lender.
Although this  agreement  required full payment  October 31, 1996 the Company is
currently in discussions to extend the terms of the agreement.

It is suggested  that the Company's  annual report to  shareholders  be read for
more detail as to the Company's overall financial position.

RESULTS OF  OPERATIONS  - NINE MONTHS  ENDED  DECEMBER  31, 1996  COMPARED  WITH
CORRESPONDING PERIOD OF PRIOR YEAR.

SALES

Sales for the nine months  ended  December 31, 1996 of  $9,090,741  compare with
sales of  $9,822,118  for  the  corresponding  period of the prior year,  a 7.4%
decrease.  A significant  portion of the decrease results from a decrease in non
contract revenue attributable to general market conditions.

COST OF PRODUCTS AND SERVICES SOLD
 .
Cost of products and services  sold for the nine months ended  December 31, 1996
equaled  87%  of  sales  as  compared  to a cost  of  sales  rate  of 81% in the
corresponding  period of the prior year.  These unusually high rates reflect the
significant decline in sales in both years with only minimal reductions in fixed
production  costs.  The  Company  is  exploring  ways to reduce  fixed  overhead
expenses.

SELLING, GENERAL AND ADMINISTRATIVE EXPENSES

Selling, general and administrative expenses for the first nine months of fiscal
1997 totaled $1,421,539, a decrease of $394,179, or 21.7%, over the prior year's
first nine months. Decreased salary and related expenses, attributable mainly to
the  resignation  of the  Company's  Chief  Executive  Officer at the end of the
fiscal  1996,  along with  reduced  rent  expenses  associated  with the Chicago
operation account for most of the decrease.

INTEREST EXPENSE

Interest  expense  for the first nine months  ended  December  31, 1996  totaled
$365,009  compared  with  expense of  $364,497  in the prior  year's  first nine
months, a less than 1% increase  resulting from increased rates on variable rate
debt.




<PAGE>



INCOME TAX CREDIT

The 40% tax benefit rate for the first nine months of fiscal 1997 is  consistent
with the 40% tax benefit rate for the nine months of fiscal 1996.


RESULTS OF  OPERATIONS  - THREE MONTHS ENDED  DECEMBER  31, 1996  COMPARED  WITH
CORRESPONDING PERIOD OF PRIOR YEAR.

SALES

Sales for the three months ended  December 31, 1996 of  $3,040,479  compare with
sales of  $3,277,590  for the  corresponding  period of the prior  year,  a 7.2%
decrease.  This is the result of a decrease in non contract revenue attributable
to general market conditions.

COST OF PRODUCTS AND SERVICES SOLD
 .
Cost of products and services sold for the three months ended  December 31, 1996
equaled  91%  of  sales  as  compared  to a cost  of  sales  rate  of 77% in the
corresponding  period of the prior year.  The current  quarter's  unusually high
rate reflects a significant decline in sales volume with only minimal reductions
in fixed  production  costs.  The  Company  is  exploring  ways to reduce  fixed
overhead.

SELLING, GENERAL AND ADMINISTRATIVE EXPENSES

Selling, general and administrative expenses for three months ended December 31,
1996,   totaled   $400,387,  a  decrease  of  $186,298  over  the  prior  year's
corresponding period. Decreased salary and related expenses, attributable mainly
to the resignation of the Company's  Chief  Executive  Officer at the end of the
fiscal  1996,  along with  reduced  rent  expenses  associated  with the Chicago
operation account for most of the decrease.

INTEREST EXPENSE

Interest  expense for the three months ended December 31, 1996 totaled  $124,604
compared with expense of $131,681 in the prior year's corresponding period, a 5%
decrease resulting from a reduction in debt obligations.

INCOME TAX CREDIT

The 40% tax benefit rate for the first three months of fiscal 1997 is consistent
with the 40% tax benefit rate for the three months of fiscal 1996.






<PAGE>



                         NORTHWEST TELEPRODUCTIONS, INC.
                                AND SUBSIDIARIES

Item 6.         Exhibits and Reports on Form 8-K

                Exhibits.

                See   Exhibit   Index  on  page   following signatures.

                Reports on Form 8-K

                There  were no  reports  on form 8-K filed for three  months
                ended December 31, 1996.


                                   Signatures

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned there unto duly authorized.

Date:                                    Northwest Teleproductions, Inc.
February 13, 1997
                                        (Registrant)

                                        By /s/ John McGrath
                                           John McGrath
                                           President

                                        By /s/ Phillip A. Staden
                                           Phillip A. Staden
                                           Treasurer

<PAGE>

                                  EXHIBIT INDEX


                         NORTHWEST TELEPRODUCTIONS, INC.

                 FORM 10-QSB FOR QUARTER ENDED DECEMBER 31, 1996





Exhibit Number       Description

   10.1              Employment Agreement dated November 2, 1996 between the
                     Registrant and John C. McGrath

   10.2              Deferred Compensation Agreement dated November 2, 1996
                     between the Registrant and John C. McGrath

   10.3              Incentive Stock Option Agreement dated Novemer 2, 1996
                     between the Registrant and John C. McGrath

    27               Financial Data Schedule (filed in electronic format only)





                              EMPLOYMENT AGREEMENT


EFFECTIVE DATE:      November 2, 1996

PARTIES:             Northwest Teleproductions, Inc.              ("Northwest")
                     4455 W. 77th Street
                     Edina, Minnesota  55435

                     John C. McGrath                              ("Executive")
                     5824 Iris Lane
                     Lisle, Illinois  60532


RECITALS:

     A. The following  recitals shall be considered a part of this Agreement and
explain  the  general  nature  and  purposes  of  Northwest's  business  and the
Executive's  rights and obligations under this Agreement.  Any interpretation or
construction of this Agreement shall be considered in light of these recitals.

     B. Northwest and its affiliates are engaged in the  specialized  and highly
competitive business of production of videotape and film television programs for
broadcast  and  cable,  corporate  communications,  advertising  and  commercial
programs  and  creative  production  services  such as sound,  special  effects,
animation, graphics resources, and post production services.

     C. Northwest and its  affiliates,  through their  research,  creativity and
experience,  have developed and acquired valuable  Confidential  Information (as
hereinafter defined), including valuable trade secrets.

     D.  Northwest  has  disclosed  and will  continue to disclose  the valuable
Confidential Information to Executive during his employment,  and Executive will
otherwise be exposed to, come in contact with,  help create,  and be required to
use such Confidential Information.

     E.  Executive  desires to enter into this  Agreement  for  employment  with
Northwest in which he may  contribute to and receive  Confidential  Information,
and acknowledges that Northwest will suffer irreparable harm if Executive, after
developing,  obtaining or becoming  familiar with any Confidential  Information,
makes  any   unauthorized   disclosure  or  communication  of  any  Confidential
Information  to  any  third  party  or  uses  any  Confidential  Information  in
competition  with  Northwest  while  employed  or after the  termination  of his
employment.

     F.  Executive  recognizes,  agrees and  understands  that execution of this
Agreement is an express condition of his employment by Northwest.


                                      - 1 -

<PAGE>



     G. The parties desire to set forth their  understanding and agreements with
respect to the terms of Executive's employment by Northwest.

     THEREFORE, in consideration of the employment of Executive by Northwest and
compensation herein described or made available later to Executive by Northwest,
Executive and Northwest agree as follows:


AGREEMENTS:

                                   ARTICLE 1.

                                   DEFINITIONS


     1.01  Confidential  Information.   For  the  purposes  of  this  Agreement,
"Confidential  Information"  means any information  relating to Northwest or its
business not  generally  known to the public or  proprietary  to  Northwest  and
includes,  without  limitation,   trade  secrets,  inventions,  and  information
pertaining   to   research,   development,   methods,   processes,   techniques,
engineering,  purchasing,  marketing, selling, accounting, licensing, copyrights
and pending copyrights,  business systems, business techniques,  customer lists,
prospective or potential  customer lists, price lists,  business  strategies and
plans. For example, and without limiting the foregoing, Confidential Information
may be contained in Northwest's  marketing  plans or proposals,  customer lists,
prospective or potential customer list, the particular needs and requirements of
customers,  the particular  needs and  requirements  of prospective or potential
customers,  and the identity of customers or prospective or potential customers.
Information   relating  to  Northwest  or  its  business  shall  be  treated  as
Confidential Information irrespective of its source and any information which is
identified  as being  "confidential"  or "trade  secret" shall be presumed to be
Confidential Information.


                                   ARTICLE 2.

                      EMPLOYMENT, COMPENSATION AND BENEFITS

     2.01 Term of Employment. Northwest hereby agrees to employ Executive as its
President and Chief  Executive  Officer for a term  commencing as of November 2,
1996 and  continuing to October 31, 1998 unless earlier  terminated  pursuant to
Article 5 hereof.  Thereafter,  the Agreement shall renew annually, for one year
periods,  beginning  November 1, 1998 unless  either party gives sixty (60) days
written  notice of the intent not to renew the Agreement or terminates  pursuant
to Article 5 hereof.


                                      - 2 -

<PAGE>


     2.02 Duties and Supervision.  During the Term of Executive's  employment by
Northwest, Executive agrees to devote his full-time best efforts to the business
and affairs of Northwest, and agrees to perform such services and duties as may,
from time to time,  be assigned to him by the Board of Directors  of  Northwest.
Executive shall be responsible for, among other things,  determining  objectives
for  the  company,  allocating  and  organizing  resources  for  achieving  such
objectives,  formulating  plans and  policies,  interpreting  and applying  such
policies,  determining allocation of duties and authorities of subordinates, and
exercising  control to see that objectives are achieved in accordance with basic
organizational policy. Executive shall be held fully accountable for the results
of the  company.  During  the term of  Executive's  employment  with  Northwest,
Executive will not perform  services for any other person,  firm or corporation,
as an employee, agent, independent contractor, or in any other capacity, without
the express consent of the Board of Directors of Northwest.  Executive agrees to
comply in every respect with the general  standards and policies of Northwest in
effect from time to time, all of which Northwest reserves the right to change in
its sole discretion.

     2.03 Compensation. Northwest shall pay to Executive, or provide for payment
or delivery  of, the  following  compensation  and  consideration  for  services
rendered by Executive:

          2.03.1 Base Salary. During the term of the Agreement,  Northwest shall
               pay  Executive  an annual  base  salary of Two  Hundred  Thousand
               Dollars ($200,000),  subject to withholding and other appropriate
               deductions, payable in accordance with Northwest's normal payroll
               practices in effect from time to time.

          2.03.2 Bonus.  For the fiscal year  beginning  4/01/97 and each fiscal
               year thereafter,  a Management  Incentive Bonus will be earned by
               Executive for such fiscal year, provided Executive is a Northwest
               employee  on the last day of such  fiscal  year.  The  Management
               Incentive  Bonus shall be based upon 5% of the  pre-tax  earnings
               for the fiscal year in excess of 8% of shareholder  equity at the
               beginning  of  the  fiscal  year,  up  to a  maximum  of  50%  of
               Executive's base salary with a minimum of Twenty Thousand Dollars
               ($20,000.00).

               Executive  shall  earn  a  bonus  for  the  current  fiscal  year
               beginning   4/01/96  based  on  the  formula  described  in  this
               paragraph  2.03.2,  but pro  rated  based on the  number  of full
               months worked by Executive during such fiscal year.

               The Management Incentive Bonus earned by Executive for any fiscal
               year  shall  be  determined,   and  earned  upon   completion  of
               Northwest's  annual  audit by its  independent  certified  public
               accountants.  As  such,  Bonuses  earned  by  Executive  shall be
               credited to a deferred  compensation account and shall be subject
               to  the  terms  and   conditions   contained   in  the   Deferred
               Compensation Agreement attached hereto as Exhibit A.

               The  full  bonus  amount  shall be  credited  to an  account  for
               Executive's behalf under the Agreement set forth in Exhibit A.


                                      - 3 -

<PAGE>



          2.03.3 Discretionary  Allowance. The Company will not provide a car or
               allowance for such purchase, lease, insurance,  maintenance,  gas
               or other automobile related expenses.

               A monthly  payment of $1,250.00,  less required  withholding  and
               appropriate   deductions,   will  be  paid  to  Employee  without
               designated use.

          2.03.4 Long  Term  Incentive.  Upon  the  date  Executive  becomes  an
               employee of  Northwest,  Executive  shall be granted an incentive
               stock  option for 50,000  shares  pursuant to the 1993  Northwest
               Teleproductions,  Inc. Stock Option Plan ("Plan"), vesting to the
               extent  of  one-third  of the total  number  of shares  each year
               beginning  on the first  anniversary  of the date of  grant,  and
               exercisable  for a five-year  term.  The per share exercise price
               shall  equal the fair  market  value (as  defined in the Plan) of
               Northwest's  common  stock on the date of  grant.  Executive  and
               Northwest  shall  execute a separate  Incentive  Stock  Agreement
               setting  forth all other terms and  conditions  of the  incentive
               stock option.

          2.03.5 Subordinated Notes.  Executive shall have the right, subject to
               his  execution  of  the  attached  Subscription   Agreement,   to
               purchase,   within  60  days  of   commencement   of  Executive's
               employment,   up  to   $150,000   principal   amount  of  10-1/2%
               Subordinated Notes authorized and offered by Northwest's Board of
               Directors  to a limited  number of investors  and to receive,  as
               part of such Note purchase, a Warrant to purchase, at an exercise
               price of $2.50 per share, the number of shares of Common Stock of
               Northwest  as is equal  to the  principal  amount  of the Note so
               purchased by Executive divided by the Warrant exercised priced.

          2.03.6  Relocation.  Upon  initial  relocation  to the Twin Cities for
               employment,  Northwest will pay all direct,  out of pocket moving
               expenses of  Executive  related to moving  Executive's  household
               goods,  provided  Executive  first obtains two competing bids for
               such moving expenses.

               Reasonable expenses for a family visit to the Twin Cities for the
               purpose of "house hunting" shall be paid by Northwest.

               Necessary  travel and living  expenses of the Executive  shall be
               paid  by  Northwest   for  up  to  two  months  while   Executive
               establishes a Twin Cities residence.

     2.04 Other Executive  Benefits.  Northwest  agrees to provide the following
benefits to Executive.


                                      - 4 -

<PAGE>



          2.04.1 Vacation. Executive shall be entitled to four (4) weeks of paid
               vacation during each twelve (12) month period of employment.

          2.04.2  Expenses.   Northwest  shall   reimburse   Executive  for  all
               documented  reasonable  and  necessary   out-of-pocket   expenses
               incurred  in  connection  with  performance  of  his  duties  and
               obligations to Northwest hereunder.

          2.04.3  Other   Benefits.   Northwest   shall   provide  to  Executive
               participation   in  any  other  employee  benefit  programs  made
               available to employees generally from time to time as established
               in the exclusive  discretion of Northwest's Board of Directors or
               authorized delegates of the Board of Directors. Such benefits may
               include,  but  are  not  limited  to  health  insurance,   dental
               insurance,  life insurance,  paid holidays and  participation  in
               qualified   retirements   plans.   Northwest   retains  the  sole
               discretion to amend,  modify,  or discontinue any and all benefit
               plans.


                                   ARTICLE 3.

                         PROTECTION OF TRADE SECRETS AND
                           CONFIDENTIAL BUSINESS DATA

     3.01 Scope.  The definition of  "Confidential  Information" as set forth in
Article 1, Paragraph  1.01, is not intended to be exhaustive.  From time to time
during the term of his  employment,  Executive may gain access to or help create
other  information  concerning  Northwest's  business  of  commercial  value  to
Northwest,  which  information shall be included in the definition under Article
1, Paragraph 1.01, above, even though not specifically listed in that Paragraph.
The definition of Confidential  Information and the provisions of this Article 3
apply to any form in which the subject  information,  trade secrets, or data may
appear, whether written, oral, or any other form of recording or storage.

     3.02  Confidentiality.  Executive promises and agrees that the Confidential
Information,  including trade secrets and/or data, will be held in the strictest
confidence  and will never,  without  prior  written  consent of  Northwest,  be
(directly   or   indirectly)   disclosed,   assigned,   transferred,   conveyed,
communicated  to or used  for his  own or  another's  benefit  or  (directly  or
indirectly) disclosed, assigned, transferred, conveyed, communicated to, or used
by him, a competitor  of Northwest or any other person or entity,  including but
not limited to, the press, other  professionals,  corporations,  partnerships or
the public,  at any time during his  employment  with  Northwest  or at any time
after his termination of employment with Northwest, regardless of the reason for
Executive's  termination,  whether  voluntary or involuntary.  Executive further
promises  and  agrees  that  he will  develop  and  enforce  such  policies  and
procedures as are necessary to protect Northwest's  Confidential Information and
will faithfully implement and abide by any and all policies and procedures which
may  be  established  by  Northwest  to  insure  the   confidentiality   of  the
Confidential  Information,   including  but  not  limited  to,  rules,  polices,
practices or procedures:

                                      - 5 -

<PAGE>



          3.02.1 (a) Limiting access to authorized personnel;

          3.02.2 (b) Limiting copying of any writing, data or recording;

          3.02.3 (c) Requiring storage of property,  documents or data in secure
               facilities  provided by Northwest and limiting safe or vault lock
               combinations or keys to authorized personnel; and/or

          3.02.4 (d) Check out and  return of other  procedures  promulgated  by
               Northwest from time to time.

     3.03  Return of  Information.  Upon  termination  of the  employer-employee
relationship,  whether  voluntary  or  involuntary,  Executive  will  return  to
Northwest  any and all written or otherwise  recorded  form of all  Confidential
Information (and any copies thereof) in his possession,  custody or control,  as
defined in Article 1, Paragraph 1.01,  including,  but not limited to notebooks,
software,  memoranda,  specifications,  customer lists, prospective or potential
customer lists, or price lists, and will take with him, upon leaving Northwest's
place of business or employment with Northwest,  no such information,  property,
or reproduction thereof in any form which may have been entrusted to or obtained
by him  during  the  course  of  his  employment  or to  which  he  had  access,
possession,   custody  or  control.  Upon  termination  of  employment,  whether
voluntary or involuntary,  Executive will deliver to Northwest all  Confidential
Information  in recorded  form in his  property,  devices,  parts,  mock-ups and
finished or  unfinished  product,  machinery,  or equipment  in his  possession,
custody or control.

Executive  shall  also  deliver,  upon his  termination,  whether  voluntary  or
involuntary,  all records,  software,  drawings,  blueprints,  notes, notebooks,
memoranda,  specifications  and  documents  or data in any form,  which  contain
Confidential Information.

     3.04 Copyrights. Executive acknowledges that any computer software, program
or other work of authorship  prepared by Executive for Northwest's benefit or at
Executive's  request  shall be  considered  a "work  made for hire"  under  U.S.
copyright  laws.  To the  extent  that any such  work of  authorship  cannot  be
considered  a "work made for hire,"  Executive  agrees to assign and hereby does
assign all right, title and interest in and to such work to Northwest.

     3.05 Invention. "Invention" means any invention, discovery, improvement, or
idea,  whether  patentable or  copyrightable or not, and whether or not shown or
described in writing or reduced to practice.

     3.06 Disclosure and Assignment. Executive shall promptly and fully disclose
in writing to Northwest,  and will hold in trust for Northwest's  sole right and
benefit,  any Invention that Executive,  during the period of employment and for
one year  thereafter,  makes,  conceives,  or reduces to practice or cause to be
made,  conceived,  or reduced to practice,  either alone or in conjunction  with
others, that:

          a.   Relates  to  any  subject   matter   pertaining  to   Executive's
               employment;


                                      - 6 -

<PAGE>


          b.   Relates  to  or  is  directly  or   indirectly   connected   with
               Northwest's  business,   products,   processes,   or  Northwest's
               Confidential Information; or

          c.   Involves  the  use of  any  of  Northwest's  time,  material,  or
               facility.

Executive will keep accurate,  complete, and timely records for such Inventions,
which  records  shall be  Northwest's  property  and shall not be  removed  from
Northwest's  premises.  Executive  hereby assigns to Northwest all of his right,
title, and interest in and to all such Inventions and, upon Northwest's request,
Executive  shall  execute,  verify,  and deliver to  Northwest  such  documents,
including without  limitation,  assignments and patent  applications,  and shall
perform such other acts, including,  without limitation,  appearing as a witness
in any action  brought in connection  with this  Agreement that are necessary to
enable  Northwest  to obtain  the sole  right,  title,  and  benefit to all such
Inventions.

     3.07 Notice of Excluded Inventions. Executive further agrees, and is hereby
notified,  that the above  agreement to assign  Inventions to Northwest does not
apply to any Invention for which no equipment,  supplies, facility, or Northwest
Confidential  Information was used, which was developed  entirely on Executive's
own time, and

          a.   Which does not relate:

               (i) Directly to Northwest's business; or

               (ii) To Northwest's actual or demonstrably  anticipated  research
                    or development; or

          b.   Which does not result from any work  performed by  Executive  for
               Northwest.


                                   ARTICLE 4.

                             COVENANT NOT TO COMPETE

     4.01 Actions  Prohibited.  At no time during the term of this  Agreement or
for  a  period  of  one  (1)  year  immediately  following  the  termination  of
Executives's employment (whether voluntary or involuntary), will Executive:

          4.01.1 Acting on behalf of himself,  another  business or  competitor,
               call  upon  or  communicate  with  or  attempt  to  call  upon or
               communicate   with  any  customer  or  potential  or  prospective
               customer of Northwest with whom Executive (or other  employees of
               Northwest under his  supervision),  during the twelve (12) months
               prior to his  termination,  had contact,  for the purpose (either
               directly  or  indirectly)  of  soliciting,  selling or buying any
               services,  merchandise or products similar to or competitive with
               the  services,  merchandise  or  products  sold or  purchased  by
               Northwest; and

                                      - 7 -

<PAGE>


          4.01.2 In any way, directly or indirectly, render any services, advice
               or  counsel,  as an  owner,  employee,  partner,  representative,
               agent,  independent  contractor,  consultant,  or  in  any  other
               capacity, for any party or on his own behalf, if the rendering of
               such services, advice or counsel involves,  requires or is likely
               to  result  in  the  use  or   disclosure  by  Executive  of  any
               Confidential Information; and

          4.01.3 Acting on behalf of himself,  another business or entity,  or a
               competitor,  solicit or hire any person  employed by Northwest at
               any time during the twelve (12) months prior to his termination.


                                   ARTICLE 5.

                            TERMINATION OF EMPLOYMENT

     5.01 Notwithstanding  anything to the contrary elsewhere in this Agreement,
Executive's  employment shall terminate,  whether during the initial term or any
subsequent renewal term:

          5.01.1 Upon mutual written agreement of the parties.

          5.01.2 Upon the death of Executive.

          5.01.3 Upon the physical or mental  disability of Executive to such an
               extent that he is generally unable to, with or without reasonable
               accommodation,  perform the  essential  functions  of his job and
               usual and  customary  duties and such  inability  continues for a
               period of two (2) months or more.

          5.01.4 Upon  written  notice to Executive by Northwest in the event of
               Executive's final nonappealable  conviction of or entry of a plea
               of  guilty  or  nolo  contendere  to  any  felony  or  the  final
               nonappealable   entry  of  any  civil  judgment  against  him  in
               connection  with  any  allegation  against  him of (a)  fraud  or
               misrepresentation  relating to Northwest or its business,  or (b)
               embezzlement.

          5.01.5 Upon  written  notice to Executive by Northwest in the event of
               Executive's  willful and repeated misconduct in not following the
               reasonable  directions  of the  Board  of  Directors  or  willful
               failure to perform his duties if Executive  does not correct such
               misconduct  or  failure  within a period of ten (10)  days  after
               written notice  thereof from  Northwest  specifying the nature of
               such misconduct or failure and demanding that it be cured.

          5.01.6 Upon Executive's making a material false statement to the Board
               of Directors or in matters relating to Northwest's  business,  as
               determined  by  a  majority  vote  of  the  Board  of  Directors,
               excluding Executive.

                                      - 8 -

<PAGE>

                                   
          5.01.7 Upon 60 days written notice by Executive without cause.

          5.01.8 Upon 60 days written notice by Northwest without cause.

     5.02  Decision  and Waiver.  Any  determination  by  Northwest to terminate
Executive's  employment  with  Northwest  as  outlined  above  must be made by a
majority  decision of the Board of  Directors.  Nonexercise  by Northwest of its
right to terminate  Executive's  employment  pursuant to the  subsections  above
shall not constitute a waiver by Northwest of its right to terminate Executive's
employment pursuant to such subsections.

     5.03 Continuing Payments. If Executive's  employment is terminated pursuant
to paragraph 5.01.1, 5.01.2, 5.01.3, 5.01.4, 5.01.5, 5.01.6 or 5.01.7, then upon
such  termination or nonrenewal  Northwest  shall have no further  obligation or
liability  to  Executive  whatsoever,   except  for  accrued  benefits  and  any
compensation earned through  Executive's last day of employment.  If Executive's
employment is terminated pursuant to paragraph 5.01.8 or nonrenewed by Northwest
pursuant to paragraph  2.01,  then  Northwest's  only liability or obligation to
Executive  shall  be:  (1) for  accrued  benefits  and (2)  the  greater  of (i)
Executive's base salary as defined in paragraph  2.03.1,  at regular  intervals,
for the  unexpired  initial term of  employment  or, if the  Agreement  has been
renewed,  for the unexpired  portion of such one-year  renewal term, or (ii) the
one-year period  described in paragraph 4.01 above, so long as Executive  abides
by the restrictions contained in 4.01 during such one-year period.

     5.04 Change of Control. If Executive's employment is terminated pursuant to
paragraph 5.01.7 or 5.01.8 within one year of a "change of control" as that term
is defined in the Deferred Compensation  Agreement attached hereto as Exhibit A,
then this  paragraph  5.04,  instead  of  paragraph  5.03,  shall  govern  which
payments,  if any, are due Executive.  If  Executive's  employment is terminated
pursuant to paragraph 5.01.7 or 5.01.8 within one year of a "change of control,"
then  Northwest's  only  liability or obligation to Executive  shall be: (1) for
accrued benefits and (2) Executive's base salary as defined in paragraph 2.03.1,
at regular  intervals,  for the  greater of (i) the  unexpired  initial  term of
employment or, if the Agreement has been renewed,  for the unexpired  portion of
such one-year  renewal term, or (ii) the one-year period  described in paragraph
4.01 above, so long as Executive  abides by the  restrictions  contained in 4.01
during such one-year  period;  provided,  however,  that Executive  shall not be
entitled  to  receive  any  payments  under  this  paragraph  5.04 or any  other
agreement with Northwest  which would,  with respect to Executive,  constitute a
"parachute  payment" for purposes of Internal  Revenue Code Section 280G. In the
event  any  payments  under  this  paragraph  5.04 or any other  agreement  with
Northwest would,  with respect to Executive,  constitute a "parachute  payment,"
Executive shall have the right to designate those payments to Executive, whether
under this Agreement and/or any other agreement with Northwest,  which should be
eliminated so that Executive will not receive a "parachute payment."

     5.05 Mitigation.  If Executive is entitled to continuing  payments pursuant
to  paragraph  5.03 or 5.04,  Executive  shall not be  obligated  to seek  other
employment to receive such  payments and such  payments  shall not be reduced by
any income from other sources received by Executive.


                                      - 9 -

<PAGE>


                                   ARTICLE 6.

                                  MISCELLANEOUS

     6.01  Remedies.   The  parties   acknowledge  that  Northwest  will  suffer
irreparable harm if the Executive breaches Article 3 and/or 4 of this Agreement,
either during or after its term.  Accordingly,  Northwest shall be entitled,  in
addition  to any other  right  and  remedy it may  have,  at law or  equity,  to
injunctive relief, without the posting of a bond or other security, enjoining or
restraining Executive from any violation of this Agreement, and Executive hereby
consents to Northwest's  right to the issuance of such injunction.  If Northwest
institutes and prevails in any such action against  Executive to enforce Article
3 and/or 4 of this  Agreement,  alone or in conjunction  with any third party or
parties to enforce any terms or provisions of this  Agreement,  Executive  shall
pay  Northwest  its  reasonable  attorneys'  fees  incurred in  instituting  and
maintaining  such  action  and all costs and  expenses  incurred  in  connection
therewith.

     6.02  Severability.  The parties  agree that,  in the event that a court of
competent  jurisdiction  determines that any of the provisions of this Agreement
are  unreasonable,  it  may  limit  such  provisions  to  the  extent  it  deems
reasonable,  without  declaring the provision or this  Agreement  invalid in its
entirety.  This  provision  shall not be construed as an admission by Northwest,
but is only included to provide  Northwest with the maximum possible  protection
for its business, Confidential Information, trade secrets and data.

     6.03 Modification.  This Agreement  supersedes any and all oral and written
negotiations,  agreements  and  understandings,  if  any,  between  the  parties
relating to the subject  matter of this  Agreement.  The parties agree that this
Agreement sets forth the entire  understanding and agreement between the parties
and is the complete and exclusive statement of the terms and conditions thereof,
that there are no other  written  or oral  agreements  in regard to the  subject
matter of this Agreement. This Agreement shall not be changed or modified except
by a written document signed by the Parties hereto.

     6.04 Successors.  This Agreement is personal to Executive and Executive may
not assign or transfer any part of the rights or duties or any  compensation due
to him  hereunder,  to any other  person.  This  Agreement  may be  assigned  by
Northwest.

     6.05 Waiver. The waiver by Northwest of the breach or nonperformance of any
provisions of this Agreement by Executive shall not operate or be construed as a
waiver of any  future  breach or  nonperformance  under any  provisions  of this
Agreement.

     6.06  Survival.  Executive and Northwest  agree that the provisions of this
Agreement   that  expressly   extend  beyond  the   termination  of  Executive's
employment,  particularly  Articles  3 and 4, shall  continue  in full force and
effect after termination of this Agreement or Executive's employment.


                                     - 10 -

<PAGE>



     6.07 Governing Law. This Agreement shall be governed  according to the laws
of the State of Minnesota.

     IN WITNESS WHEREOF,  the parties have executed this Agreement in the manner
appropriate to each on the date indicated.


                                   NORTHWEST TELEPRODUCTIONS, INC.


                                   By   /s/ John G. Lindell
                                   Its     Chairman

Subscribed and sworn to before me
this  4th  day of November, 1996.  Dated:       November 4, 1996
                                               

/s/ Melissa K. Cole
Notary Public


                                   /s/ John C. McGrath
                                   JOHN C. MCGRATH
Subscribed and sworn to before me
this 2nd day of November, 1996.    Dated:    November 2, 1996


/s/ Rhonda M. Gentz
Notary Public


                                     - 11 -




                                                                  EXHIBIT 10.2
                         DEFERRED COMPENSATION AGREEMENT


EFFECTIVE DATE:         November 2, 1996

PARTIES:                Northwest Teleproductions, Inc.           ("Northwest")
                        4455 W. 77th Street
                        Edina, Minnesota  55435

                        John C. McGrath                           ("Executive")
                        5824 Iris Lane
                        Lisle, Illinois  60532

RECITALS:

     A. Northwest is a Minnesota corporation.

     B.  Executive will render  valuable  services to Northwest as its President
and Chief  Executive  Officer and Northwest  desires to retain  Executive in its
service.

     C. Executive desires to defer a portion of his compensation.

     D. This agreement constitutes an unfunded deferred compensation arrangement
for a select  management or highly  compensated  employee  within the meaning of
Sections  201(2),  301(a)(3)  and  401(a)(1) of the Employee  Retirement  Income
Security Act of 1974 and 29 C.F.R. ss. 2520.104.23(b)(2).

AGREEMENTS:

     1. Deferred Compensation  Account.  Northwest shall maintain on its books a
deferred compensation account for Executive.  Upon the completion of Northwest's
annual audit by its independent certified public accountants for the fiscal year
beginning  April 1, 1996, and upon completion of such audit for each fiscal year
thereafter,  Northwest shall credit to such account the amount of any Management
Incentive Bonus earned by Executive for such fiscal year, calculated pursuant to
the formula set forth in the  Employment  Agreement  executed by  Executive  and
Northwest, dated November 2, 1996, as amended from time to time.

     2. Ownership Rights in Account. All amounts credited to Executive's account
and any assets  purchased  with amounts so credited to Executive's  account,  if
any,  shall be the sole  property  of  Northwest,  and  Executive  shall have no
ownership rights of any kind with respect thereto or any interest  therein.  The
amounts credited to Executive's  account under this Agreement shall at all times
be entirely  unfunded  and no action shall be taken at any time which would have
the  effect of  segregating  assets of  Northwest  for  payment  of any  benefit
hereunder. Neither Executive nor any other person shall have any interest in any
particular  assets of  Northwest  by  reason  of the right to  receive a benefit
hereunder,  and Executive or any such other person shall have only the rights of
a general unsecured creditor of Northwest with respect to any rights hereunder.


                                      - 1 -

<PAGE>

     3. Valuation of Account. The value of Executive's account at any time shall
be the amounts of any  Management  Incentive  Bonuses  credited to such account,
adjusted for interest at a rate equal to the prime interest rate, as reported by
First Bank,  N.A. on the first  business day  following  January 1 of each year,
plus two (2) percentage points, compounded quarterly, until all amounts credited
to such account have been distributed as provided in Section 5 below.

     4. Vesting.  Amounts  credited to Executive's  account under this Agreement
shall vest according to the following schedule:


   Vesting Date                    Percentage of Account

   November 2, 1997                         20%
   November 2, 1998                         40%
   November 2, 1999                         60%
   November 2, 2000                         80%
   November 2, 2001                        100%


     Notwithstanding the foregoing schedule,  Executive's account shall be fully
vested upon  Executive's  death or  disability  or upon a "change of control" as
defined in Section 8 below.

     5.  Distributions.  Upon  Executive's  termination  of  employment  for any
reason, the vested portion of the amounts credited to Executive's  account shall
be paid to Executive in five (5) annual  installments,  in cash,  with the first
payment  due  and  payable  sixty  (60)  days  following  such   termination  of
employment,  and with each subsequent payment due and payable on the anniversary
date thereof. Each annual installment payment under this Section 5 shall include
interest on the unpaid balance of Executive's account,  compounded quarterly, at
the rate specified in Section 3 above. In the event of Executive's  death,  such
amounts  shall be paid to  Executive's  beneficiary  as  determined  pursuant to
Section 6. Northwest may, in its sole discretion,  pay all or any portion of the
amounts  credited to  Executive's  account in a lump sum to Executive or, in the
event of Executive's death, to his beneficiary, within sixty (60) days following
Executive's termination of employment or at any time thereafter.

     6.  Beneficiary.  Executive  shall designate a beneficiary to whom payments
will be made in the  event of  Executive's  death  and  shall  have the right to
revoke or change his beneficiary  designation at any time without the consent of
the beneficiary.  To be effective,  such  designation,  alteration or revocation
shall be in writing,  in a form approved by  Northwest,  and shall be filed with
and accepted by Northwest.  The most recently dated beneficiary designation form
which is validly filed with  Northwest by Executive  shall revoke all previously
dated beneficiary  designation  forms filed by Executive.  If Executive fails to
designate a beneficiary  or if no beneficiary  designated by Executive  survives
him, any amounts remaining shall be paid to Executive's estate.


                                      - 2 -

<PAGE>

     7. Disability. For purposes of this Agreement,  "disability" means that due
to illness or injury,  Executive  is unable to perform  the  material  duties of
Executive's  occupation  with  Northwest.  Whether  Executive  is  disabled  for
purposes of this  Agreement  shall be  determined  by the Board of  Directors of
Northwest after consulting with a physician  selected by the Board. For purposes
of this Agreement,  "injury" means accidental  bodily injury resulting  directly
from such accident and  independently  of all other causes,  and "illness" means
lack of normal functioning of the body's organs, reduction in the body's ability
to function normally due to a temporary ailment, or mental and nervous disorder.

     8. Change of Control.  For purposes of this Agreement,  "change of control"
shall mean:

          (a)  A merger or  consolidation  to which  Northwest is a party if the
               individuals  and  entities  who were  shareholders  of  Northwest
               immediately  prior  to the  effective  date  of  such  merger  or
               consolidation have,  immediately  following the effective date of
               such merger or consolidation, beneficial ownership (as defined in
               Rule 13d-3  under the  Securities  Exchange  Act of 1934) of less
               than fifty  percent (50%) of the total  combined  voting power of
               all classes of securities issued by the surviving corporation for
               the election of directors of the surviving corporation;

          (b)  The direct or indirect  beneficial  ownership (as defined in Rule
               13d-3 under the Securities Exchange Act of 1934) of securities of
               Northwest representing, in the aggregate, fifty-one percent (51%)
               or more of the total  combined  voting  power of all  classes  of
               Northwest's then issued and outstanding  securities by any person
               or entity or by a group of associated  persons or entities acting
               in concert;

          (c)  The sale of  substantially  all of the  properties  and assets of
               Northwest  to any  person or entity  which is not a  wholly-owned
               subsidiary of Northwest;

          (d)  The  shareholders  of Northwest  approve any plan or proposal for
               the liquidation of Northwest; or

          (e)  A change in the  composition  of the Board at any time during any
               consecutive   twenty-four   (24)  month   period  such  that  the
               "Continuing  Directors"  cease for any  reason to  constitute  at
               least a sixty percent (60%)  majority of the Board.  For purposes
               of this event,  "Continuing Directors" means those members of the
               Board who either:

                                      - 3 -

<PAGE>


               (1)  were directors at the beginning of such consecutive  twenty-
                    four (24) month period; or

               (2)  were elected by, or on the nomination or recommendation  of,
                    at least a two-thirds  (2/3)  majority of the  then-existing
                    Board of Directors.

     9. Nontransferability.  Neither Executive nor any beneficiary designated by
Executive  to  receive  his  benefit  hereunder  shall have any right to assign,
encumber or otherwise anticipate the right to receive payment hereunder, and the
benefits under this Agreement shall not be subject to garnishment, attachment or
any other  legal  process  by the  creditors  of  Executive  or any  beneficiary
hereunder.

     10.  Payment in Case of  Incompetence.  If, in the judgment of the Board of
Directors of Northwest,  based upon facts and information  readily  available to
it, any person  entitled to receive a payment  hereunder  is  incapable  for any
reason of  personally  receiving  and giving a valid receipt of the payment of a
benefit,  the Board may cause such payment or any part thereof to be made to the
duly appointed guardian or to the legal  representative of such person or to any
person or institution  contributing to or providing for the care and maintenance
of such person, provided that no prior claim for said payment has been made by a
duly appointed guardian or legal  representative of such person. The Board shall
not be required to see to the proper  application  of any such  payment  made in
accordance  with the provisions  hereof and any such payment shall  constitute a
payment for the account of such person and a full  discharge of any liability or
obligation of Northwest.

     11. Liability of Northwest. Northwest shall have no liability in connection
with this Agreement except to pay out any vested amounts credited to Executive's
account in accordance with the terms of this  Agreement.  Northwest has not made
any  statements  to  Executive  with  respect  to the  tax  implications  of any
transactions  contemplated  by this  Agreement and Executive has been advised by
his counsel with respect to tax effect of this Agreement.

     12. Withholding.  To permit Northwest to comply with all applicable federal
or state income tax laws or  regulations,  Northwest  may take such action as it
deems appropriate to ensure that all applicable federal or state payroll, income
or other taxes are withheld  from any amounts  payable by Northwest to Executive
pursuant to this Agreement.  If Northwest is unable to withhold such federal and
state taxes, for whatever reason,  Executive hereby agrees to make the necessary
arrangements  for the  payment  of such  taxes,  which  may  include  paying  to
Northwest an amount equal to the amount Northwest would otherwise be required to
withhold  under  federal or state law, or  presenting  to  Northwest  reasonably
satisfactory  evidence that Executive has in fact paid the required  federal and
state income taxes occasioned by the  distribution of the deferred  compensation
benefits to Executive.

 
                                      - 4 -

<PAGE>


     13. Right to Terminate  Employment.  Neither this  Agreement nor any action
taken hereunder shall be construed as giving  Executive any right to be retained
in the  employment  of  Northwest,  interfere  with the  right of  Northwest  to
discharge  Executive at any time, give Northwest the right to require  Executive
to remain in its  employ,  or  interfere  with  Executive's  right to  terminate
employment  at any  time.  Either  Northwest  or  Executive  may  terminate  the
employment  relationship  as provided in Article 5 of the  Employment  Agreement
executed by Northwest  and Executive and dated October 29, 1996, as amended from
time to time,  and the rights and  obligations  of Northwest and Executive  upon
such termination of employment shall be governed by the terms of that Employment
Agreement.

     14. Notices. Any notice to be delivered under this agreement shall be given
in writing and delivered, personally or by first-class mail, postage prepaid, to
Northwest, Executive or any other person at his or its last known address.

     15.  Headings.  Headings  or  titles  at  the  beginning  of  sections  and
paragraphs are for  convenience of reference,  shall not be considered a part of
this agreement, and shall not influence its construction.

     16.  Amendment or Termination.  This Agreement may be amended or terminated
only by written agreement signed by Northwest and Executive.

     17. Binding Effect. This Agreement shall be binding upon the parties hereto
and their heirs,  executors and assigns.  Northwest agrees that it will not be a
party to any  merger,  consolidation  or  reorganization  unless  and  until its
obligations  under this Agreement shall be expressly assumed by its successor or
successors.

     18.  Compliance with Applicable Laws. The parties intend that the Agreement
comply with the applicable  provisions of the Internal  Revenue Code of 1986, as
amended from time to time, and the regulations  thereunder,  with the applicable
provisions of ERISA, as amended,  and the regulations  thereunder,  and with any
provisions  of the  Securities  Exchange  Act of 1934,  as amended,  that may be
applicable. If, at a later date, these provisions are construed in such a way as
to make the Agreement  null and void,  the Agreement  shall be given effect in a
manner that shall best carry out the parties' purposes and intentions.

     19.  Governing Law. The provisions of this agreement shall be construed and
enforced  according  to the laws of the State of  Minnesota,  to the extent that
such laws are not preempted by any applicable federal law.



                                      - 5 -

<PAGE>



     IN WITNESS WHEREOF, Northwest and Executive have executed this agreement in
the manner appropriate to each on the date indicated.



                                      NORTHWEST TELEPRODUCTIONS, INC.



                                      By /s/ John G. Lindell
                                      Its   Chairman
Subscribed and sworn to before me
this 4th day of November, 1996.       Dated:   November 4, 1996


/s/ Melissa K. Cole
Notary Public





                                     /s/ John C. McGrath
                                     JOHN C. MCGRATH
Subscribed and sworn to before me
this 2nd day of November, 1996.      Dated:    November 2, 1996


/s/ Rhonda M. Gentz
Notary Public





                                      - 6 -



                                                                   Exhibit 10.3
                        INCENTIVE STOCK OPTION AGREEMENT

                         NORTHWEST TELEPRODUCTIONS, INC.
                             1993 STOCK OPTION PLAN


     THIS  AGREEMENT,  made  effective as of this 2nd day of November , 1996, by
and  between  Northwest  Teleproductions,  Inc.,  a Minnesota  corporation  (the
"Company"), and John G. McGrath ("Optionee").

                             W I T N E S S E T H:

     WHEREAS,  the  Optionee on the date hereof is a key  employee or officer of
the Company or one of its Subsidiaries; and

     WHEREAS,  the Company wishes to grant an incentive stock option to Optionee
to purchase shares of the Company's  Common Stock pursuant to the Company's 1993
Stock Option Plan (the "Plan"); and

     WHEREAS,  the Company's  Board of Directors has  authorized the grant of an
incentive stock option to Optionee and has determined  that, as of the effective
date of this Agreement,  the fair market value of the Company's  Common Stock is
$2.50 per share;

     NOW,  THEREFORE,  in  consideration  of the  premises  and  of  the  mutual
covenants herein contained, the parties hereto agree as follows:

     1. Grant of Option.  The Company  hereby grants to Optionee on the date set
forth  above  (the "Date of  Grant"),  the right and option  (the  "Option")  to
purchase all or portions of an aggregate of Fifty  Thousand  (50,000)  shares of
Common Stock at a per share price of $2.50 on the terms and conditions set forth
herein,  and  subject to  adjustment  pursuant  to Section 12 of the Plan.  This
Option is intended to be an incentive stock option within the meaning of Section
422, or any  successor  provision,  of the  Internal  Revenue  Code of 1986,  as
amended (the "Code"), and the regulations thereunder.

     2. Duration and Exercisability.

     a. The term during  which this Option may be exercised  shall  terminate on
November 2, 2001, unless  terminated  earlier under the provisions of Paragraphs
4(f) or 4(g) below.  This Option shall not be exercisable  during the first year
after the Date of Grant. Thereafter,  on each succeeding anniversary of the Date
of Grant (the  "vesting  date"),  this Option  shall become  exercisable  to the
extent of one-third of the aggregate  number of shares specified in Paragraph 1,
until the earlier of: (i) the time the Option shall have become  exercisable  to
the extent of one hundred  percent (100%) of the total number of shares granted,
and (ii) the  termination  of the  Option as  provided  herein.  Once the Option
becomes exercisable to the extent of one hundred percent (100%) of the aggregate
number of shares specified in Paragraph 1, the Optionee may continue to exercise
this  Option  under  the  terms  and  conditions  of this  Agreement  until  the
termination of the Option as provided herein. If Optionee does not purchase upon
an  exercise of this  Option the full  number of shares  which  Optionee is then
entitled to purchase,  Optionee may purchase upon any subsequent  exercise prior
to this Option's  termination such previously  unpurchased shares in addition to
those Optionee is otherwise entitled to purchase.

<PAGE>

     b. During the lifetime of Optionee, the accrued Option shall be exercisable
only  by  the   Optionee   or  by  the   Optionee's   guardian  or  other  legal
representative,  and shall not be assignable or transferable by the Optionee, in
whole or in part, other than by will or by the laws of descent and distribution.

     3. Manner of Exercise.

     a. The Option may be  exercised  only by Optionee (or other proper party in
the event of death or  incapacity),  subject to the  conditions  of the Plan and
subject to such other  administrative  rules as the Board of Directors  may deem
advisable,  by delivering within the Option Period written notice of exercise to
the Company at its principal office. The notice shall state the number of shares
as to which the Option is being exercised and shall be accompanied by payment in
full of the Option price for all shares  designated in the notice.  The exercise
of the Option  shall be deemed  effective  upon  receipt  of such  notice by the
Company  and upon  payment  that  complies  with the  terms of the Plan and this
Agreement.  The Option may be exercised with respect to any number or all of the
shares as to which it can then be exercised and, if partially exercised,  may be
so exercised as to the unexercised  shares any number of times during the Option
period as provided herein.

     b.  Payment of the Option  price by Optionee  shall be in the form of cash,
certified check or previously acquired shares of Common Stock of the Company, or
any  combination  thereof;  provided,  however,  that the Board or any Committee
appointed by the Board to administer the Plan may, in its sole discretion, limit
the form of payment to cash or certified  check and may exercise its  discretion
any time prior to the  termination  of this Option or upon any  exercise of this
Option by the  Optionee.  Any stock so tendered as part of such payment shall be
valued at its fair market value as provided in the Plan. As soon as  practicable
after the  effective  exercise  of all or any part of the Option,  the  Optionee
shall be recorded on the stock transfer books of the Company as the owner of the
shares purchased, and the Company shall deliver to the Optionee one or more duly
issued stock  certificates  evidencing  such ownership.  All requisite  original
issue or transfer  documentary  stamp taxes  shall be paid by the  Company.  For
purposes of this Agreement,  "previously  acquired shares of Common Stock" shall
include  shares of Common  Stock that are already  owned by the  Optionee at the
time of exercise.

     4. Miscellaneous.

     a.  Employment;  Rights as Shareholder.  This Agreement shall not confer on
Optionee any right with respect to  continuance  of employment by the Company or
any of its Subsidiaries,  nor will it interfere in any way with the right of the
Company  to  terminate  such  employment.  Optionee  shall  have no  rights as a
shareholder with respect to shares subject to this Option until such shares have
been issued to Optionee  upon exercise of this Option.  No  adjustment  shall be
made for dividends  (ordinary or extraordinary,  whether in cash,  securities or
other  property),  distributions  or other  rights for which the record  date is
prior to the date such  shares are  issued,  except as provided in Section 12 of
the Plan.


                                      - 2 -

<PAGE>


     b.  Securities  Law  Compliance.  The  exercise of all or any parts of this
Option shall only be effective at such time as counsel to the Company shall have
determined  that the  issuance  and  delivery of Common  Stock  pursuant to such
exercise  will not  violate  any  state or  federal  securities  or other  laws.
Optionee may be required by the Company,  as a condition of the effectiveness of
any  exercise of this  Option,  to agree in writing  that all Common Stock to be
acquired  pursuant  to such  exercise  shall be held,  until such time that such
Common  Stock is  registered  and freely  tradable  under  applicable  state and
federal  securities  laws,  for  Optionee's  own  account  without a view to any
further distribution  thereof,  that the certificates for such shares shall bear
an  appropriate  legend  to  that  effect  and  that  such  shares  will  be not
transferred  or  disposed  of except in  compliance  with  applicable  state and
federal securities laws.  Notwithstanding  the foregoing,  it is understood that
the  Company  intends  to  file a  Form  S-8  Registration  Statement  with  the
Securities  and  Exchange  Commission  covering  the granting of options and the
issuance  of stock upon  exercise  of options  under the  Company's  "1993 Stock
Option Plan." This  registration  will become effective on the date it is filed.
Once filed, the Company presently intends to maintain such registration, subject
always to the discretion of the Company's Board of Directors.

     c. Mergers,  Recapitalizations,  Stock Splits, Etc. Pursuant and subject to
Section 12 of the Plan, certain changes in the number or character of the Common
Stock  of  the  Company   (through  sale,   merger,   consolidation,   exchange,
reorganization,     divestiture    (including    a    spin-off),    liquidation,
recapitalization,  stock split,  stock dividend or otherwise) shall result in an
adjustment,  reduction or enlargement, as appropriate, in Optionee's rights with
respect to any unexercised portion of the Option (i.e., Optionee shall have such
"anti-dilution"  rights under the Option with respect to such events,  but shall
not have "preemptive" rights).

     d. Shares Reserved. The Company shall at all times during the Option Period
reserve  and keep  available  such  number of shares  as will be  sufficient  to
satisfy the requirements of this Agreement.

     e.  Withholding  Taxes  on  Disqualifying  Disposition.  In the  event of a
disqualifying  disposition of the shares  acquired  through the exercise of this
Option,  the Optionee  hereby agrees to inform the Company of such  disposition.
Upon notice of a disqualifying disposition,  the Company may take such action as
it deems  appropriate  to insure that,  if necessary to provide the Company with
the  opportunity  to claim the benefit of any income tax deduction  which may be
available  to it upon such  disqualifying  disposition  and to  comply  with all
applicable  federal or state  income  tax laws or  regulations,  all  applicable
federal and state  payroll,  income or other taxes are withheld from any amounts
payable by the Company to  Optionee.  If the Company is unable to withhold  such
federal and state taxes, for whatever reason,  the Optionee hereby agrees to pay
to the Company an amount  equal to the amount the  Company  would  otherwise  be
required to withhold  under federal or state law. The Optionee  may,  subject to
the  approval  and   discretion   of  the  Board  of  Directors  or  such  other
administrative  rules it may deem  advisable,  elect to have all or a portion of
such tax withholding obligations satisfied by delivering shares of the Company's
Common Stock having a fair market value equal to such obligations.

                                      - 3 -

<PAGE>




     f. Termination of Employment  (other than Disability or Death). If Optionee
ceases  to be an  employee  of the  Company  or any  Subsidiary  for any  reason
(including,  without  limitation,  termination  of employment as a result of the
reorganization,  sale or  liquidation  by the  Company or the  Subsidiary  which
employs  Optionee where Optionee does not thereafter  continue as an employee of
the Company or another  Subsidiary),  other than because of disability or death,
this  Option  shall  completely  terminate  on the  earlier  of (i) the close of
business on the three-month  anniversary date of such termination of employment,
and (ii) the expiration date of this Option stated in Paragraph 2 above.  Except
as otherwise  provided in Section 17 of the Plan, in such period  following such
termination of employment,  this Option shall be exercisable  only to the extent
the Option was exercisable on the vesting date immediately preceding the date of
the Optionee's  termination of employment but had not previously been exercised.
Subject to the provisions of Paragraph 4(h) below, to the extent this Option was
not exercisable upon such termination of employment, or if the Optionee does not
exercise the Option within the time specified in this Paragraph 4(f), all rights
of the Optionee under this Option shall be forfeited.

     g.  Disability.  If Optionee ceases to be an employee of the Company or any
Subsidiary  due to disability (as such term is defined in Section  22(e)(3),  or
any successor provision, of the Code), this Option shall completely terminate on
the earlier of (i) the close of business on the twelve-month anniversary date of
such  termination of employment,  and (ii) the expiration date under this Option
stated in  Paragraph  2 above.  In such period  following  such  termination  of
employment,  this Option shall be exercisable  only to the extent the Option was
exercisable on the vesting date immediately preceding the date of the Optionee's
termination of employment, but had not previously been exercised. Subject to the
provisions  of  Paragraph  4(h)  below,  to  the  extent  this  Option  was  not
exercisable  upon such  termination of  employment,  or if the Optionee does not
exercise the Option within the time specified in this Paragraph 4(g), all rights
of the Optionee under this Option shall be forfeited.

     h. Death.  If  Optionee  dies (i) while in the employ of the Company or any
Subsidiary;  (ii)  within  the  three-month  period  after  the  termination  of
employment in the case of Paragraph 4(f) above; or (iii) within the twelve-month
period after the  termination of employment in the case of Paragraph 4(g) above,
this Option shall become fully exercisable,  if not already fully exercisable by
such time, and shall  terminate on the expiration  date of this Option stated in
Paragraph 2 above. In such period following Optionee's death, this Option may be
exercised by the person or persons to whom  Optionee's  rights under this Option
shall have passed by Optionee's will or by the laws of descent and  distribution
to the extent the Option had not previously been exercised.

     i. 1993 Stock  Option  Plan.  The Option  evidenced  by this  Agreement  is
granted  pursuant to the Plan,  a copy of which Plan has been made  available to
Optionee  and is hereby  incorporated  into this  Agreement.  This  Agreement is
subject to and in all respects  limited and conditioned as provided in the Plan.
The Plan  governs  this  Option  and,  in the event of any  questions  as to the
construction  of this  Agreement or in the event of a conflict  between the Plan
and this  Agreement,  the  Plan  shall  govern,  except  as the  Plan  otherwise
provides.


                                      - 4 -

<PAGE>


     j. Scope of Agreement.  This Agreement  shall bind and inure to the benefit
of the Company and its successors and assigns and the Optionee and any successor
or successors of the Optionee permitted by Paragraph 2(b) above.

     IN WITNESS  WHEREOF,  the parties  hereto have caused this  Agreement to be
executed on the day and year first above written.

                                      NORTHWEST TELEPRODUCTIONS, INC.

 
                                      By:      /s/ John G. Lindell
                                      Its:     Chairman



                                      /s/ John C. McGrath
                                         Optionee





                                      - 5 -




<TABLE> <S> <C>


<ARTICLE>                     5
<LEGEND>
     THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE 
     FINANCIAL STATEMENTS CONTAINED IN THE REGISTRANT'S FORM 10-QSB FOR THE
     QUARTER ENDED 12-31-96 AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO
     SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER>                                   1
<CURRENCY>                                     U.S. Dollars
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>               MAR-31-1997
<PERIOD-START>                  APR-01-1996
<PERIOD-END>                    DEC-31-1996
<EXCHANGE-RATE>                 1
<CASH>                               514,217
<SECURITIES>                               0
<RECEIVABLES>                      2,231,044
<ALLOWANCES>                         170,945
<INVENTORY>                          197,216
<CURRENT-ASSETS>                   3,247,578
<PP&E>                            25,564,274
<DEPRECIATION>                    19,253,875
<TOTAL-ASSETS>                    10,326,683
<CURRENT-LIABILITIES>              5,671,543
<BONDS>                              605,354
                      0
                                0
<COMMON>                              13,564
<OTHER-SE>                           577,123
<TOTAL-LIABILITY-AND-EQUITY>      10,326,683
<SALES>                            9,090,741
<TOTAL-REVENUES>                   9,090,741
<CGS>                              7,939,898
<TOTAL-COSTS>                      9,361,437
<OTHER-EXPENSES>                           0
<LOSS-PROVISION>                      31,700
<INTEREST-EXPENSE>                   365,009
<INCOME-PRETAX>                     (624,099)
<INCOME-TAX>                        (249,640)
<INCOME-CONTINUING>                 (374,459)
<DISCONTINUED>                             0
<EXTRAORDINARY>                            0
<CHANGES>                                  0
<NET-INCOME>                        (374,459)
<EPS-PRIMARY>                           (.28)
<EPS-DILUTED>                           (.28)
        


</TABLE>


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