SEACOAST BANKING CORP OF FLORIDA
DEF 14A, 1998-03-25
STATE COMMERCIAL BANKS
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            SECURITIES AND EXCHANGE COMMISSION
                   WASHINGTON, DC 20549

                       SCHEDULE 14-A

     Proxy Statement Pursuant to Section 14(a) of the
     Securities Exchange Act of 1934 (Amendment No. )



Filed by the Registrant (X) Filed by a Party other than the Registrant ( )

Check the appropriate box:

( )  Preliminary Proxy Statement    ( )  Confidential, for use
                                         of the Commission Only
                                         (as permitted by Rule
                                         14(a)-6(6)(2))
(X)  Definitive Proxy Statement
( )  Definitive Additional Materials
( )  Soliciting Material Pursuant to Section 240.14a-11(c) or
     Section 240.14a-12


          SEACOAST BANKING CORPORATION OF FLORIDA
     (Name of Registrant as Specified in its Charter)

 (Name of Person(s) Filing Proxy Statement, if other than
                        Registrant)


Payment of Filing Fee (check the appropriate box):

(X)  No fee required

( )  Fee computed on table below per Exchange Act Rules 14a-6(i)(4)
     and 0-11

     1)  Title of each class of securities to which transaction applies:

     2)  Aggregate number of securities to which transaction applies:

     3)  Per unit  price  or other  underlying  value  of  transaction  computed
         pursuant to  Exchange  Act Rule 0-11 (Set forth the amount on which the
         filing fee is calculated and state how it was determined.):

     4) Proposed maximum aggregate value of transaction:

     5) Total fee paid:


( )  Fee paid previously with preliminary materials.

( )  Check box if any part of the fee is offset as provided by
     Exchange Act Rule 0-11(a)(2) and identify the filing for which
     the offsetting fee was paid previously.  Identify the previous
     filing by registration statement number, or the Form or
     Schedule and the date of its filing.

     1)  Amount Previously Paid:

     2)  Form, Schedule, or Registration Statement No.:

     3)  Filing Party:

     4)  Date Filed:



<PAGE>



Seacoast
Banking Corporation
of Florida


                                             March 18, 1998



TO THE SHAREHOLDERS OF
SEACOAST BANKING CORPORATION OF FLORIDA:

     You are cordially  invited to attend the Annual Meeting of  Shareholders of
Seacoast  Banking  Corporation of Florida  ("Seacoast" or the "Company"),  which
will be held at the  Ballantrae  Golf  and  Yacht  Club,  3325  S.E.  Ballantrae
Boulevard,  Port St. Lucie, Florida, on Thursday,  April 23, 1998, at 3:00 P.M.,
Local Time (the "Meeting").

     At the  Meeting,  you  will be  asked to  consider  and  vote  upon (i) the
reelection of ten directors to serve until the Annual Meeting of Shareholders in
1999 and until their  successors  have been elected and qualified,  and (ii) the
ratification of the appointment of Arthur Andersen,  LLP as independent auditors
for Seacoast for the fiscal year ending December 31, 1998.

     Enclosed are the Notice of Meeting, Proxy Statement,  Proxy and 1997 Annual
Report.  We hope you can attend the Meeting  and vote your shares in person.  In
any case, we would  appreciate  your completing the enclosed Proxy and returning
it to us. This action will ensure that your preferences will be expressed on the
matters that are being  considered.  If you are able to attend the Meeting,  you
may vote your shares in person even if you have previously returned your Proxy.

     We want to thank you for your support  this past year.  We are proud of our
progress as  reflected in the results for 1997,  and we encourage  you to review
carefully our Annual Report.

     If you have any questions  about the Proxy  Statement or our Annual Report,
please call or write us.

                           Sincerely,



                           Dennis S. Hudson III
                           Secretary


<PAGE>



                    SEACOAST BANKING CORPORATION OF FLORIDA
                              815 Colorado Avenue
                             Stuart, Florida 34994

                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
                           TO BE HELD April 23, 1998

     Notice is hereby given that the Annual Meeting of  Shareholders of Seacoast
Banking Corporation of Florida ("Seacoast" or the "Company") will be held at the
Ballantrae Golf and Yacht Club, 3325 S.E. Ballantrae Boulevard,  Port St. Lucie,
Florida, on Thursday,  April 23, 1998, at 3:00 P.M., Local Time (the "Meeting"),
for the following purposes:

         1. Elect  Directors.  To consider and vote upon the  reelection  of ten
         directors to serve until the Annual Meeting of Shareholders in 1999 and
         until their successors have been elected and qualified.

         2. Ratify Auditors.  To ratify the appointment of Arthur Andersen,  LLP
         as  independent  auditors  for  Seacoast  for the  fiscal  year  ending
         December 31, 1998.

         4.   Other Business.  To transact such other business as may
         properly come before the Meeting or any adjournments or
         postponements thereof.

     Only  shareholders of record at the close of business on February 13, 1998,
are  entitled  to  notice  of and to vote  at the  Meeting  or any  adjournments
thereof.  All shareholders,  whether or not they expect to attend the Meeting in
person,  are requested to complete,  date, sign and return the enclosed Proxy in
the accompanying envelope.

                           By Order of the Board of Directors



                           Dennis S. Hudson III
                           Secretary

March 18, 1998

PLEASE  COMPLETE,  DATE AND SIGN THE  ENCLOSED  PROXY AND RETURN IT  PROMPTLY TO
SEACOAST IN THE ENVELOPE PROVIDED WHETHER OR NOT YOU PLAN TO ATTEND THE MEETING.
IF YOU ATTEND THE MEETING,  YOU MAY VOTE IN PERSON IF YOU WISH, EVEN IF YOU HAVE
PREVIOUSLY RETURNED YOUR PROXY.


<PAGE>



                                PROXY STATEMENT
                                      FOR
                         ANNUAL MEETING OF SHAREHOLDERS
                   OF SEACOAST BANKING CORPORATION OF FLORIDA
                                 April 23, 1998

                                  INTRODUCTION

General

     This Proxy  Statement is being  furnished to the  shareholders  of Seacoast
Banking  Corporation  of  Florida  ("Seacoast"  or  the  "Company"),  a  Florida
corporation  registered as a bank holding company under the Bank Holding Company
Act of 1956, as amended (the "BHC Act"), in connection with the  solicitation of
proxies by  Seacoast's  Board of Directors  from holders of  Seacoast's  Class A
common stock  ("Class A Common  Stock") and its Class B common  stock  ("Class B
Common  Stock")  (herein,  Class A Common  Stock  and  Class B Common  Stock are
collectively  referred to as "Common  Stock"),  for use at the Annual Meeting of
Shareholders  of Seacoast to be held on April 23, 1998, and at any  adjournments
or postponements  thereof (the "Meeting").  Unless otherwise clearly  specified,
the terms "Company" and "Seacoast" include the Company's subsidiaries.

     The Meeting is being held to consider and vote upon (i) the  reelection  of
ten  directors  to serve until the Annual  Meeting of  Shareholders  in 1999 and
until their successors have been elected and qualified; (ii) the ratification of
the appointment of Arthur Andersen, LLP as independent auditors for Seacoast for
the fiscal year ending December 31, 1998.

     The Board of Directors of Seacoast  knows of no other business that will be
presented for  consideration at the Meeting other than the matters  described in
this Proxy Statement.

     The  1997  Annual  Report  to  Shareholders  ("Annual  Report"),  including
financial  statements for the fiscal year ended  December 31, 1997,  accompanies
this Proxy Statement. These materials are first being mailed to the shareholders
of Seacoast on or about March 18, 1998.

     The  principal  executive  offices of Seacoast  are located at 815 Colorado
Avenue, Stuart, Florida 34994, and its telephone number is (561) 287-4000.

Record Date, Solicitation and Revocability of Proxies

     The Board of  Directors  of  Seacoast  has fixed the close of  business  on
February  13,  1998 as the  record  date  ("Record  Date") for  determining  the
Seacoast  shareholders  entitled  to  notice  of and  to  vote  at the  Meeting.
Accordingly, only holders of record of shares of Common Stock on the Record Date
will be  entitled  to  notice  of and to vote at the  Meeting.  At the  close of
business  on such date,  there  were  4,779,544  shares of Class A Common  Stock
issued and outstanding,  which were held by approximately  1,257 shareholders of
record and 377,273 shares of Class B Common Stock issued and outstanding,  which
were held by approximately 89 holders of record. See "PRINCIPAL SHAREHOLDERS."

     Holders  of record of Class A Common  Stock  are  entitled  to one vote per
share on each matter to be considered and voted upon at the Meeting.  Holders of
Class B Common  Stock are  entitled  to 10 votes per share on each  matter to be
considered and voted upon at the Meeting.
<PAGE>

     The  Company's  Articles of  Incorporation  also  provide  that,  except as
otherwise required by law or by the Articles of Incorporation, holders of shares
of Class A Common Stock and Class B Common Stock vote together as a single class
on all matters.  As a result of the ten-to-one voting preference accorded by the
Articles of  Incorporation  to shares of Class B Common Stock,  as of the Record
Date  there  were  8,552,274  votes  entitled  to be cast by the  holders of the
outstanding  Common Stock, with the holders of the Class B Common Stock entitled
to cast 3,772,730 votes or 44.11% of such amount on matters on which the holders
of Seacoast  Class A Stock and Class B Stock vote  together  as a single  class.
Thus,  the holders of the Class A Common  Stock  possess a majority of the votes
eligible to be cast. See "PROPOSAL ONE - ELECTION OF DIRECTORS  Management Stock
Ownership" and "PRINCIPAL SHAREHOLDERS."

     In  determining  whether a quorum exists at the Meeting for purposes of all
matters to be voted on, all votes "for" or "against," as well as all abstentions
(including votes to withhold  authority to vote in certain cases),  with respect
to the  proposal  receiving  the most  such  votes,  will be  counted.  The vote
required  for the  reelection  of the ten  directors is a plurality of the votes
cast by the  shares  entitled  to vote in the  election,  provided  a quorum  is
present.  Consequently,  with  respect to the  proposal  for the  reelection  of
directors,  abstentions and broker  non-votes will not be counted as part of the
base number of votes to be used in  determining if the proposal has received the
requisite  number of base votes for  approval.  The  proposal  to ratify  Arthur
Andersen,  LLP as independent auditors will be approved if the votes cast by the
holders of the shares of Common Stock present,  or  represented,  at the Meeting
and entitled to vote on the matter  favoring this proposal exceed the votes cast
in opposition to the proposal.  Consequently,  with respect to this proposal, as
in the proposal for the election of directors,  abstentions and broker non-votes
will  not be  counted  as  part  of the  base  number  of  votes  to be  used in
determining if the proposal has received the requisite  number of base votes for
approval.

     Shares of Common Stock represented by properly  executed  Proxies,  if such
Proxies are  received in time and not  revoked,  will be voted at the Meeting in
accordance with the instructions indicated in such Proxy. IF NO INSTRUCTIONS ARE
INDICATED,  SUCH  SHARES OF COMMON  STOCK  WILL BE VOTED FOR THE  REELECTION  AS
DIRECTORS  OF  SEACOAST  OF THE TEN  NOMINEES  NAMED  IN THE  PROXY  AND FOR THE
RATIFICATION OF THE APPOINTMENT OF ARTHUR ANDERSEN, LLP AS INDEPENDENT AUDITORS.

     A shareholder  who has given a Proxy may revoke it at any time prior to its
exercise at the Meeting by either (i) giving written notice of revocation to the
Secretary of Seacoast,  (ii)  properly  submitting  to Seacoast a duly  executed
Proxy  bearing a later  date,  or (iii)  appearing  in person at the Meeting and
voting in person. All written notices of revocation or other communications with
respect to  revocation  of Proxies  should be  addressed  as  follows:  Seacoast
Banking  Corporation of Florida,  815 Colorado  Avenue,  Stuart,  Florida 34994,
Attention: Dennis S. Hudson III, Secretary.

                                  PROPOSAL ONE

                             ELECTION OF DIRECTORS


General

     The Meeting is being held to reelect ten  directors  of Seacoast to serve a
one-year term of office expiring at the 1999 Annual Meeting of Shareholders  and
until their successors have been elected and qualified.  All of the nominees are
presently  directors  of  Seacoast.  Seven have served as  directors of Seacoast
since its inception in 1983. Dennis S. Hudson,  III was first elected a director
in 1984, and Christopher E. Fogal and Jeffrey S. Furst were elected to the Board
in 1997  following  the  acquisition  of Port St.  Lucie  National  Bank Holding
Corporation.  All of the nominees also serve as directors of Seacoast's 

<PAGE>

banking subsidiary,  First National Bank and Trust Company of the Treasure Coast
(the "Bank"). The members of the Boards of Directors of the Bank and the Company
are the same  except for  Stephen E.  Bohner,  Marian B.  Monroe and A.  Douglas
Gilbert, who are members of the Bank's Board only.

     All  shares   represented  by  valid  Proxies  received  pursuant  to  this
solicitation  and not  revoked  before they are  exercised  will be voted in the
manner specified therein. If no specification is made, the Proxies will be voted
for the election of the ten nominees listed below. In the event that any nominee
is unable to serve (which is not anticipated), the persons designated as Proxies
will cast votes for the remaining nominees and for such replacements, if any, as
may be  nominated by  Seacoast's  Board of  Directors  acting as the  Nominating
Committee.  Proxies  cannot be voted for a greater  number of  persons  than the
number of nominees specified herein (ten persons).

     The affirmative vote of the holders of shares of Common Stock  representing
a plurality  of the votes cast at the  Meeting at which a quorum is present,  is
required for the reelection of the directors listed below.

THE NOMINEES HAVE BEEN NOMINATED BY SEACOAST'S  BOARD OF DIRECTORS AND THE BOARD
UNANIMOUSLY  RECOMMENDS A VOTE FOR THE  REELECTION  OF ALL TEN  NOMINEES  LISTED
BELOW.

     The  following  table sets forth the name and age of each  nominee and each
senior  executive  officer of the Company who is not a director or nominee,  the
year in which he was first elected a director or executive officer,  as the case
may be, a description  of his position and offices with Seacoast or the Bank, if
any, a brief  description of his principal  occupation  and business  experience
during at least  the last five  years,  directorships  presently  held by him in
companies  other than Seacoast  with  registered  securities,  and certain other
information  including  his age and the number of shares of Class A Common Stock
and Class B Common Stock  beneficially  owned by him on February  13, 1998.  See
"Information About the Board of Directors and Its Committees."

                                                               
 Name, Age And Year
  First Elected Or  
Appointed A Director                                      
Or Executive Officer    Information About Nominee         
- --------------------    -------------------------         
                                                          
Nominees:


Jeffrey C. Bruner (47)  Mr. Burner has been a self-employed real estate
1983                    investor in Stuart, Florida since 1972.

John H. Crane (68)      Mr. Crane has been President of Krauss & Crane, Inc.,
1983                    an electrical contracting firm located in Stuart, 
                        Florida, since 1957,and Vice  President  of C&W Fish 
                        Company,  Inc., a fish processing  plant located in 
                        the Stuart, Florida area, since 1982.

Evans Crary, Jr. (68)   Mr. Crary is retired, but has served as a member of 
1983                    Crary, Buchanan, Bowdish,  Bovie,  Lord, Roby & Evans,
                        Chartered,  a law firm located in Stuart, Florida, since
                        1993, and prior thereto he served as President and a 
                        shareholder of the law firm since  1974.  Mr. Crary has
                        practiced  law in Stuart, Florida, since 1952.

Christopher E. Fogal    Mr. Fogal, a certified public accountant, has been 
(46)                    managing partner of Fogal, Lynch, Johnson & Long
1997                    since 1979.

Jeffrey S. Furst (53)   Mr. Furst has been a real estate broker since 1973 and 
1997                    is owner of Century 21 The Real Estate Center in Port 
                        St. Lucie, Florida.



<PAGE>




Dale M. Hudson (63)     Mr. Hudson was named Chief Executive Officer of Seacoast
1983(9)                 in 1992 and has served as President of Seacoast since
                        1990. He was named Chairman  of the  Board  of the Bank 
                        in  September 1992 after serving as Vice Chairman and
                        President of the Bank since 1978.

Dennis S. Hudson, Jr.   Mr. Hudson was named Chairman of the Board of Seacoast
(70)                    in 1990. He served as Chief Executive Officer of
1983(9)                 Seacoast from 1983 until 1992 and Chairman of the Bank 
                        from 1969 until 1992.

Dennis S. Hudson, III   Mr. Hudson, Senior Executive Vice President, has served 
(42)                    as Chief Operating Officer of Seacoast since 1990 and  
1984(9)                 President and Chief Executive Officer of the Bank since 
                        1992.

John R. Santarsiero,    Mr. Santarsiero is a private investor and former owner
Jr. (53)                of an automobile dealership located in Stuart, Florida. 
1983                    

Thomas H. Thurlow, Jr.  Mr. Thurlow has been an officer and a director of
(61)                    Thurlow & Smith, P. A., a law firm located in Stuart,
1983(9)                 Florida, since 1981 and has practiced law in Stuart,
                        Florida since 1961.


  Name, Age and Year          Shares of Common Stock Beneficially
   First Elected or           Owned and Percentage of Common Stock
 Appointed a Director                    Outstanding (l)
 or Executive Officer              Class A            Class B
 --------------------              --------          - ------

Nominees:

Jeffrey C. Bruner (47)        7,140    (2)(4)              90   (3)(4)
1983
John H. Crane (68)           12,870    (4)(5)              --
1983
Evans Crary, Jr. (68)         4,597    (4)(6)           1,665   (4)
1983
Christopher E. Fogal         20,328    (4)(7)              --
(46)
1997
Jeffrey S. Furst (53)        44,802    (4)(8)              --
1997
Dale M. Hudson (63)         440,804    (10)           154,151   (11)
1983(9)                       9.10%                    40.86%
Dennis S. Hudson, Jr.       310,039    (12)           125,753   (13)
(70)                          6.40%                    33.33%
1983(9)
Dennis S. Hudson, III (42)   39,800    (4)(14)          8,052
1984(9)                                                 2.13%
John R. Santarsiero, Jr.      5,387    (4)              1,395   (4)
(53)1983
Thomas H. Thurlow, Jr. (61)   4,725    (4)(15)             --
1983(9)


<PAGE>


Executive Officers Who Are Not Also
Nominees or Directors:



  Name, Age and Year
First Elected or
 Appointed a Director        
 or Executive Officer   Information about Nominee
 --------------------   -------------------------



A. Douglas Gilbert (57) Mr. Gilbert, Senior Executive Vice President, has served
1990                    as Chief Credit Officer of  Seacoast  since July 1990, 
                        also  serving as Chief Banking Officer from  September  
                        1992 to October 1995. Mr. Gilbert was named Executive
                        Vice President and Chief  Operating  and  Credit
                        Officer  of the  Bank  in October 1994. Prior thereto, 
                        he served as Executive Vice President and Chief  Banking
                        and Credit  Officer of the Bank from 1992 to 1994, and
                        Executive Vice President and Chief Credit Officer of
                        the Bank from 1990 to 1992.
C. William Curtis, Jr.  Mr. Curtis, Senior Executive Vice President, has served
(59)                    as Chief Banking Officer of Seacoast and the Bank since
1995                    October  1995.  Prior  thereto,   Mr.  Curtis  was  Area
                        President  of First Union Bank in  Sarasota  and Manatee
                        Counties,  a $970 million  banking unit with 21 offices.
                        He  served  as  Senior  Marketing  Officer  for  Florida
                        National  Banks of Florida,  Inc.  for 10 years prior to
                        coming to the  Treasure  Coast as  President  of Florida
                        National Bank in Indian River County from 1985 to 1989.
William R. Hahl (49)    Mr. Hahl, Executive Vice President/Finance Group, has
1990                    served as the Chief Financial Officer of Seacoast and 
                        the Bank since July 1990.


Executive Officers Who Are Not Also
Nominees or Directors:



  Name, Age and Year     Shares of Common Stock Beneficially
   First Elected or      Owned and Percentage of Common Stock
 Appointed a Director               Outstanding (l)
or Executive Officer    
- --------------------    --------------------------------------
                            Class A                      Class B
                            -------                      -------

A. Douglas Gilbert (57)       18,603 (4)(16)                  --
1990
C. William Curtis, Jr.(59)     5,000 (4)(17)                  --
1995
William R. Hahl (49)          17,734 (4)(18)                  --
1990

Nominees and executive       931,829                    291,106
  officers as a group         19.23%                     77.16%
     (13 persons)

- ----------
(1)  Information  relating  to  beneficial  ownership  of  Common  Stock by
     directors  is  based  upon  information  furnished  by  each  person  using
     "beneficial  ownership"  concepts set forth in rules of the  Securities and
     Exchange  Commission ("SEC") under the Securities  Exchange Act of 1934, as
     amended  (the "1934  Act").  Under such  rules,  a person is deemed to be a
     "beneficial  owner" of a  security  if that  person  has or shares  "voting
     power,"  which  includes  the  power to vote or direct  the  voting of such
     security,  or "investment power," which includes the power to dispose of or
     to direct the disposition of such security. The person is also deemed to be
     a  beneficial  owner of any  security  of which that  person has a right to
     acquire  beneficial  ownership within 60 days. Under such rules,  more than
     one person may be deemed to be a beneficial  owner of the same  securities,
     and a person may be deemed to be a  beneficial  owner of  securities  as to
     which  he or  she  may  disclaim  any  beneficial  ownership.  Accordingly,
     nominees  are named as  beneficial  owners  of shares as to which  they may
     disclaim  any  beneficial  interest.  Except as indicated in other notes to
     this  table  describing  special   relationships  with  other  persons  and
     specifying shared voting or investment power, directors possess sole voting
     and  investment  power with respect to all shares of Common Stock set forth
     opposite  their  names.
(2)  Includes  180 shares  held  jointly  with Mr. Bruner's  wife,  2,150 shares
     held by Mr.  Bruner as custodian for his son, and 4,000 shares held by Mr.
     Bruner as custodian for his two nephews as to which shares Mr. Bruner may
     be deemed to share voting and investment power.
(3)  Includes 90 shares held  jointly  with Mr.  Bruner's  wife as to which
     shares Mr. Bruner may be deemed to share voting and investment  power.
(4)  Less than 1%.
(5)  Includes  3,560 shares held by Mr.  Crane's  wife,  as to which shares Mr.
     Crane may be deemed to share voting and investment power.
(6)  Includes 1,268 shares held by the trustee for the IRA of Mr.Crary.
(7)  All 20,328  shares are held  jointly  with Mr.  Fogal's  wife,  as to which
     shares Mr. Fogal may be deemed to share voting and investment power.
(8)  Includes  6,069  shares held by the trustee for the IRA of Mr.  Furst,  and
     29,385  shares held jointly with Mr.  Furst's  wife, as to which shares Mr.
     Furst may be deemed to share voting and  investment  power.  Also  includes
     6,449 shares held by Mr. Furst's wife, 1,564 shares held by Mr. Furst's two
     children,   and  1,214  shares  held  jointly  by  Mr.   Furst's  wife  and
     mother-in-law,  as to which  shares Mr. Furst may be deemed to share voting
     and  investment  power  and as to  which  Mr.  Furst  disclaims  beneficial
     ownership.  
(9)  Dennis S. Hudson, Jr. and Dale M. Hudson are brothers. Dale
     M.  Hudson is  married to the sister of Thomas H.  Thurlow,  Jr.  Dennis S.
     Hudson  III is the son of Dennis S.  Hudson,  Jr. and the nephew of Dale M.
     Hudson.  
(10) Includes  25,025  shares held by Mr.  Hudson's  wife,  41,297
     shares held jointly with Mr.  Hudson's  wife, and 74,037 shares held by Mr.
     Hudson's  three  children,  as to which shares Mr.  Hudson may be deemed to
     share voting and investment  power.  
(11) Includes 3,960 shares held by Mr. Hudson's wife, 20,649 shares held jointly
     with Mr. Hudson's wife, and 9,543 shares held by Mr. Hudson's three
     children, as to which shares Mr. Hudson may be deemed to share voting and 
     investment  power.  
(12) Includes  47,417 shares held by Mr. Hudson's wife,  18,780 shares held by
     Mr. Hudson's three children,  as to which shares Mr.  Hudson may be deemed
     to share voting and investment power and as to which Mr. Hudson disclaims
     beneficial ownership.
(13) Includes 23,709 shares held by Mr. Hudson's wife, 6,270 shares held by
     Mr. Hudson's three children, as to which shares Mr. Hudson may be deemed to
     share  voting and  investment  power and as to which Mr.  Hudson  disclaims
     beneficial  ownership.  
(14) Includes 44 shares held by Mr. Hudson's two sons, as to which  shares  Mr.
     Hudson may be deemed to share  voting and investment  power,  and  37,000
     shares that Mr. Hudson has the right to acquire by exercising options that
     are exercisable within 60 days after the Record Date.  
(15) Includes  1,575 shares owned by Mr. Thurlow's wife and 1,575 shares held by
     Mr. Thurlow's three children, as to which shares Mr. Thurlow may be deemed 
     to share voting and investment power.  
(16) Includes 200 shares held in Mr. Gilbert's IRA and 16,000 shares that Mr.
     Gilbert has the right to acquire by exercising options that are exercisable
     within 60 days after the Record Date.
(17) Includes 1,250 shares of a stock grant which becomes vested within 6 months
     after the Record Date.  
(18) Includes  13,734 shares that Mr. Hahl has the right to acquire by 
     exercising options that are exercisable within 60 days after the Record 
     Date.

<PAGE>



Information About the Board of Directors and Its Committees

     The Board of Directors of Seacoast held seven meetings  during 1997. All of
the directors attended at least 75% of the total number of meetings of the Board
of  Directors  and  meetings  of the  Board  committees  on which  they  served.
Seacoast's  Board of  Directors  has two  standing  committees:  the  Salary and
Benefits  Committee  and the  Audit  Committee,  both of  which  serve  the same
functions for the Bank.

     In  addition,  the Bank's  Board of Directors  has the  following  standing
committees separate from the Company: Executive Committee, Investment Committee,
Trust Committee and the Directors Loan Committee.  Such committees perform those
duties   customarily   performed  by  similar   committees  at  other  financial
institutions.

     The Company's Salary and Benefits  Committee is comprised of Messrs.  Crary
(Chairman), Bruner, Dennis S. Hudson, Jr. and Santarsiero and Ms. Marian Monroe.
This Committee has the authority to determine the  compensation of the Company's
executive  officers and  employees,  and  administers  various of the  Company's
benefit and  incentive  plans.  This  Committee  has the power to interpret  the
provisions of the Company's  Pension Plan,  Profit Sharing Plan,  Employee Stock
Purchase Plan, the Seacoast Banking Corporation of Florida 1991 Stock Option and
Stock  Appreciation  Right Plan (the  "1991  Incentive  Plan") and the  Seacoast
Banking  Corporation  of  Florida  1996  Long-Term  Incentive  Plan  (the  "1996
Incentive  Plan").  One meeting was held by this  Committee in 1997. See "Salary
and Benefits Committee Report."

     The Audit Committee recommends on an annual basis to the Board of Directors
a public accounting firm to be engaged as independent  auditors for Seacoast for
the next fiscal  year,  reviews the plan for the audit  engagement,  and reviews
financial  statements,  the internal audit plans and reports financial reporting
procedures and reports of regulatory  authorities.  This Committee  periodically
reports to the Board of Directors. This Committee is comprised of Messrs. Bruner
(Chairman), Crane, Fogal, and Santarsiero and it held five meetings in 1997.

     The entire Board of Directors  serves as the  Nominating  Committee for the
purpose of nominating persons to serve on the Board of Directors. While nominees
recommended by shareholders  may be considered,  this Committee has not actively
solicited  recommendations nor established any procedures for this purpose.  The
Board held two meetings in its capacity as the Nominating Committee during 1997.

     Board  members  who are not  executive  officers of the Company are paid an
annual retainer of $15,000 for their service as directors of the Company and its
subsidiaries. In addition to the annual retainers, outside Board members receive
$500 for each Board meeting  attended,  $500 for each committee meeting attended
and $600 for each committee meeting chaired.

Executive Officers

     Executive officers are appointed annually at the organizational  meeting of
the respective Boards of Directors of Seacoast and the Bank following the annual
meetings  of  shareholders,  to serve  until the next  annual  meeting and until
successors are chosen and qualified.  The table set forth under  "PROPOSAL ONE -
Election of Directors" lists the nominees for election to the Board of Directors
as well as the named  executive  officers of  Seacoast  and the Bank who are not
nominees  to or members  of the Board of  Directors,  their ages and  respective
offices  held by them,  the period  each such  position  has been held,  a brief
account of their business  experience for at least the past five years,  and the
number of shares of Common Stock  beneficially owned by each of them on February
13, 1998.
<PAGE>

Management Stock Ownership

     As of February 13, 1998, based on available information,  all directors and
executive  officers  of  Seacoast  as a group (13  persons)  beneficially  owned
approximately 872,595 shares of Class A Common Stock,  constituting 18.3% of the
total number of shares of Class A Common  Stock  outstanding  at that date,  and
approximately 291,106 shares of Class B Common Stock,  constituting 77.2% of the
total  number  of  shares  of Class B Common  Stock  outstanding  at that  date.
Seacoast's directors and executive officers beneficially owned, as of that date,
shares of Common  Stock  having  3,783,655  votes,  or 44.2% of the total  votes
represented by Common Stock  outstanding on the Record Date and entitled to vote
at the Annual Meeting. In addition,  as of the Record Date, various subsidiaries
of Seacoast, as fiduciaries,  custodians,  and agents, had sole or shared voting
power over  95,576  shares,  or 2.0% of the issued and  outstanding  shares,  of
Seacoast Class A Stock, and 300 shares of Class B Stock,  under trust agreements
and other instruments and agreements,  including shares held as trustee or agent
of various Seacoast employee benefit and stock purchase plans. See "Record Date,
Solicitation and Revocability of Proxies" and "PRINCIPAL SHAREHOLDERS."

Compensation of Executive Officers

     Under  rules  established  by the SEC,  the  Company is required to provide
certain data and information in regard to the compensation and benefits provided
to its chief executive officer and other executive officers,  including the four
other highly compensated  executive officers  (collectively,  these officers are
referred to as the "named executive officers").  The disclosure requirements for
the named executive  officers include the use of tables and a report  explaining
the rationale and considerations that led to fundamental executive  compensation
decisions affecting these individuals.

     The  following  report  reflects  Seacoast's   compensation  philosophy  as
endorsed by the Board of  Directors  and the Salary and Benefits  Committee  and
resulting  actions  taken by Seacoast  for the  reporting  periods  shown in the
various  compensation  tables  supporting  the report.  The Salary and  Benefits
Committee  either  approves  or  recommends  to the Board of  Directors  payment
amounts  and  award   levels  for   executive   officers  of  Seacoast  and  its
subsidiaries.

Salary and Benefits Committee Report

     General

     During 1997,  the Salary and  Benefits  Committee of the Board of Directors
was  composed  entirely  of  five  members,  four of whom  are not  officers  or
employees of Seacoast or the Bank. The Board of Directors designates the members
and Chairman of such committee.

     Compensation Policy

     The  policies  that govern the Salary and  Benefits  Committee's  executive
compensation  decisions are designed to align changes in total compensation with
changes in the value  created  for the  Company's  shareholders.  The Salary and
Benefits  Committee  believes that compensation of executive officers and others
should  be  directly  linked  to  Seacoast's  operating   performance  and  that
achievement of performance  objectives  over time is the primary  determinant of
share price.

     The   underlying   objectives  of  the  Salary  and  Benefits   Committee's
compensation  strategy are to establish  incentives  for certain  executives and
others to achieve and maintain  short-term and long-term  operating  performance
goals  for  Seacoast,  to  link  executive  and  shareholder  interests  through
equity-based  plans,  and to  provide a  compensation  package  that  recognizes
individual  contributions as well as overall business results. At Seacoast,  pay
for  performance  relating to executive  officer  compensation  comprises  three
areas: base salary, cash based short-term annual incentives, and long-term stock
and cash incentives.
<PAGE>

     Base Salary and Increases

     In establishing  executive  officer  salaries and increases,  the Committee
considers   individual   annual   performance  and  the  relationship  of  total
compensation to the defined salary market.  The decision to increase base pay is
recommended  by the chief  executive  officer  and  approved  by the  Salary and
Benefits  Committee using performance  results  documented and measured annually
through a formal management-by-objectives ("MBO") program. Information regarding
salaries paid in the market is obtained  through formal salary surveys and other
means  and is  used in the  decision  process  to  ensure  competitiveness  with
Seacoast's peers and competitors.  Seacoast's  general  philosophy is to provide
base pay competitive with the market, and to reward individual performance while
positioning salaries consistent with Company performance.


     Short-Term Incentives

     Seacoast's  Key  Manager  Incentive  Plan is a  primary  strategy  to align
short-term cash compensation with individual performance and performance for the
shareholders.  Funding for this annual  incentive  plan is dependent on Seacoast
first attaining defined performance thresholds for return on assets and earnings
per share. Once this threshold is attained,  the Salary and Benefits  Committee,
using  recommendations from the Bank's chief executive officer,  approves awards
to those officers who have made superior  contributions to Company profitability
as measured and reported through individual performance goals established at the
beginning of the year. As specified in the plan, the payout schedule is designed
to pay a smaller number of officers the highest level of funded cash  incentives
to  ensure  that a  meaningful  reward is  provided  to the  organization's  top
performers.  This philosophy  better controls overall  compensation  expenses by
reducing the need for significant  annual base salary  increases as a reward for
past  performance,  and places  more  emphasis on annual  profitability  and the
potential rewards associated with future performance.  Salary market information
is used to establish  competitive  rewards that are adequate in size to motivate
strong  individual  performance  during the year. The Key Manager Incentive Plan
paid an aggregate of $313,300 in 1997, which was distributed among 16 persons.

     Long-Term Incentives

     Long-term incentive awards have been made under the 1991 Incentive Plan and
the 1996 Incentive  Plan.  Stock options  granted under the plan are designed to
motivate sustained high levels of individual performance and align the interests
of key employees with those of the Company's  shareholders by rewarding  capital
appreciation and earnings growth. Upon the recommendation of the chief executive
officer,  and subject to approval by the Salary and  Benefits  Committee,  stock
options are awarded annually to those key officers whose performance  during the
year has made a significant  contribution  to Seacoast's  long-term  growth.  In
addition,  during 1997, restricted stock awards totaling 4,000 shares of Class A
Common Stock were  granted to 25 key middle  managers of the Bank under the 1996
Incentive Plan to provide additional  incentive for those employees to remain in
the service of the company and to promote outstanding performance.

     Deduction Limit

     At this time, because of its compensation levels,  Seacoast does not appear
to be at risk of losing  deductions  under  Section  162(m)  of the Code,  which
generally establishes,  with certain exceptions, a $1 million deduction limit on
executive  compensation for all publicly held companies.  As a result,  Seacoast
has not established a formal policy  regarding such limit, but will evaluate the
necessity for developing such a policy in the future.
<PAGE>

     Chief Executive Pay

     The Salary and Benefits Committee formally reviews the compensation paid to
the chief  executive  officers  of the  Company  and the Bank  during  the first
quarter of each year. Final approval of chief executive  compensation is made by
the Board of  Directors.  Changes in base  salary and the  awarding  of cash and
stock incentives are based on overall  financial  performance and  profitability
related to objectives stated in the Company's strategic performance plan and the
initiatives  taken to direct  the  Company.  In  addition,  utilizing  published
surveys,  databases,  and proxy data, including, for example, public information
compiled from the SNL Executive  Compensation  Report ("the survey  data"),  the
Salary and Benefits Committee surveyed the total compensation of chief executive
officers  of  comparable-sized  financial  institutions  located  in  comparable
markets nationally,  as well as of locally- based banks and thrifts. While there
is  likely  to be a  substantial  overlap  between  the  financial  institutions
included in the survey data and the banks and thrifts  represented in the Nasdaq
Bank Index line on the shareholder return  performance graph,  below, the groups
are not exactly the same. The Compensation and Benefits  Committee believes that
the most direct competitors for executive talent are not necessarily the same as
the companies that would be included in the published industry index established
for comparing shareholder returns.

     After  reviewing  survey data,  the salary for Mr.  Dennis S. Hudson,  III,
Chief  Executive  Officer of the Bank,  was  increased  by  $17,900 to  $272,900
annually,  the annual salary for Mr. Dale M. Hudson, Chief Executive Officer for
Seacoast,  was  increased by $11,350 to  $174,100,  and the salary for Dennis S.
Hudson,  Jr.,  Chairman  of the  Board  of  Seacoast  was not  increased,  which
maintained their respective total  compensation at the median of the comparative
groups.  Earnings  growth  for  Seacoast  was  impacted  by  growth  initiatives
instituted  during 1997.  Accordingly,  Mr. Hudson,  III's cash incentive  award
under the Key Manager  Incentive Plan was reduced from $94,000 earned in 1996 to
$40,000 in 1997.

     Summary

     In summary,  the Salary and Benefits  Committee  believes  that  Seacoast's
compensation  program is reasonable and competitive  with  compensation  paid by
other financial  institutions of similar size. The program is designed to reward
managers for strong personal,  Company and share value  performance.  The Salary
and Benefits  Committee monitors the various guidelines that make up the program
and  reserves  the right to adjust them as necessary to continue to meet Company
and shareholder objectives.

   Evans Crary, Jr., Chairman            Marian B. Monroe
   Jeffrey C. Bruner                     John R. Santarsiero, Jr.
   Dennis S. Hudson, Jr.



<PAGE>


     The table below sets forth certain  elements of compensation  for the named
executive officers of Seacoast or the Bank for the periods indicated.

Summary Compensation Table


                                Annual Compensation
                        -----------------------------------


                         
Name and Principal       Year        Salary       Bonus
Position(a)              (b)        ($)(c)       ($)(1)(d)
- -----------              ---        ------       ---------

Dennis S. Hudson, Jr.    1997       $151,561           --
Chairman of the Board    1996        144,885           --
of Seacoast              1995        145,698           --

Dale M. Hudson           1997       $167,659           --
President & Chief        1996        161,027           --
Executive Officer of     1995        144,676           --
Seacoast, Chairman of
the Bank

Dennis S. Hudson, III    1997       $253,967      $40,000
Executive Vice           1996        236,388       94,500
President & Chief        1995        223,760       73,000
Operating Officer of
Seacoast, President &
Chief Executive Officer
of the Bank

A. Douglas Gilbert       1997       $233,735      $63,000
Executive Vice           1996        215,839       94,500
President & Chief        1995        202,038       70,000
Banking & Credit
Officer of Seacoast,
Executive Vice
President & Chief
Operating & Credit
Officer of the Bank

C. William Curtis, Jr.   1997       $171,184      $50,000
Executive Vice           1996        169,756       64,000
President & Chief        1995         57,624       90,000    (9)
Banking Officer of the
Bank

William R. Hahl          1997       $160,455      $10,000
Senior Vice President &  1996        149,131       30,000
Chief Financial Officer  1995        142,492       30,000
of Seacoast and the
Bank

<PAGE>


                             Long-Term Compensation
                          --------------------------
                                            Securities       All
                         Restricted         Underlying      Other
Name and Principal       Stock Award       Options/SARs  Compensation
Position(a)                 ($)(f)            (#)(g)        ($)(i)        
- -----------                 ------             ------        ------        
                  

Dennis S. Hudson, Jr.    1997    --             --            $14,091    (2)
Chairman of the Board    1996    --             --             14,936
of Seacoast              1995    --             --             14,996

Dale M. Hudson           1997    --             --            $16,223    (3)
President & Chief        1996    --             --             16,932
Executive Officer of     1995    --             --             15,495
Seacoast, Chairman of
the Bank

Dennis S. Hudson, III    1997    --              6,000        $20,144    (4)
Executive Vic            1996    --              6,000         27,546
President & Chief        1995    --              6,000         20,187
Operating Officer of
Seacoast, President &
Chief Executive Officer
of the Bank

A. Douglas Gilbert       1997    --               6,000       $19,086    (5)
Executive Vice           1996    --               6,000        22,247
President & Chief        1995   $183,100 (6)      6,000        20,412    
Banking & Credit        
Officer of Seacoast,
Executive Vice
President & Chief
Operating & Credit
Officer of the Bank

C. William Curtis, Jr.   1997     --              6,000       $19,109   (7)
Executive Vice           1996   $111,250 (8)     11,000        11,572 
President & Chief        1995    108,750 (10)       --            206
Banking Officer of the 
Bank                  

William R. Hahl          1997     --              4,000        $16,149  (11)
Senior Vice President &  1996     --              4,000         16,400
Chief Financial Officer  1995     --              5,000         15,792
of Seacoast and the Bank


- ----------

(1)  Incentive cash compensation paid for results achieved during the applicable
     fiscal year in accordance  with the Key Manager  Incentive  Plan as well as
     certain other bonuses related to performance or deemed necessary to attract
     new management.See "Salary and Benefits Committee Report."     
(2)  This includes $2,406 insurance premiums paid by Seacoast on group term life
     insurance benefits in excess of $50,000 ("excess life insurance benefits"),
     $6,448 in  employer  matching  contributions  to the Profit  Sharing  Plan,
     $2,030  in profit  sharing,  $2,707 in  employer  discretionary  retirement
     contributions,  and $500 paid by the  employer  into the Code  Section  125
     Cafeteria Plan (the "Cafeteria Plan").
(3)  This includes $2,406 in excess life insurance benefits,  $7,621 in employer
     matching  contributions  to the  Profit  Sharing  Plan,  $2,441  in  profit
     sharing,  $3,255 in employer discretionary  retirement  contributions,  and
     $500 paid by the employer into the Cafeteria Plan.
(4)  This includes $2,406 in excess life insurance benefits,  $8,312 in employer
     matching  contributions  to the  Profit  Sharing  Plan,  $3,825  in  profit
     sharing,  $5,100 in employer discretionary  retirement  contributions,  and
     $500 paid by the employer into the Cafeteria Plan.
(5)  This includes $2,406 in excess life insurance benefits,  $8,126 in employer
     matching  contributions  to the  Profit  Sharing  Plan,  $3,452  in  profit
     sharing,  $4,602 in employer discretionary  retirement  contributions,  and
     $500 paid by the employer into the Cafeteria Plan.
(6)  This amount  represents  a restricted  stock award of 10,000  shares of the
     Company's  Class A Common Stock,  which was awarded to Mr. Gilbert on March
     31, 1995,  based on the closing sale price of the Company's  Class A Common
     Stock on the Nasdaq  National  Market on March 31, 1995. One quarter of the
     shares  covered by this award became  vested on January 31,  1996,  another
     2,500 shares vested on January 1, 1997,  and another 2,500 shares vested on
     January 1, 1998.  The remaining  2,500 shares will, as long as Mr.  Gilbert
     remains employed by the Company, vest on January 1, 1999.

<PAGE>

(7)  This includes $2,406 in excess life insurance benefits,  $8,130 in employer
     matching  contributions  to the  Profit  Sharing  Plan,  $3,460  in  profit
     sharing,  $4,613 in employer discretionary  retirement  contributions,  and
     $500 paid by the employer into the Cafeteria Plan.
(8)  This amount  represents  a  restricted  stock award of 5,000  shares of the
     Company's Class A Common Stock which was awarded to Mr. Curtis on March 29,
     1996, based on the closing sale price of the Company's Class A Common Stock
     on the Nasdaq  National Market on March 29, 1996. One quarter of the shares
     covered  by this award  vested on March 29,  1997,  and one  quarter of the
     shares will vest on March 29, 1998.  The remaining  shares will, as long as
     Mr.  Curtis  remains  employed by the Company,  vest in increments of 1,250
     shares on March 29, 1999 and 2000.
(9)  This  amount  includes a $45,000  cash bonus paid upon  joining the Company
     plus $45,000 in cash paid under the Company's incentive plan.
(10) This amount  represents  a  restricted  stock award of 5,000  shares of the
     Company's Class A Common Stock which was awarded to Mr.  Curtis on October 
     2, 1995,  based on the closing  sale price of the Company's  Class A Common
     Stock on the Nasdaq National Market on October 2, 1995.  One quarter of the
     shares covered by this award  vested on December 31, 1996, and one quarter
     of the shares  vested on December 31, 1997.  The remaining shares will, as 
     long as Mr. Curtis remains employed by the Company, vest in increments of 
     1,250 shares on December 31, 1998 and 1999.
(11) This includes $2,406 in excess life insurance benefits,  $7,608 in employer
     matching  contributions  to the  Profit  Sharing  Plan,  $2,415  in  profit
     sharing,  $3,220 in employer discretionary  retirement  contributions,  and
     $500 paid by the employer into the Cafeteria Plan.



Grants of Options/SARs in 1997

     The  following  table sets forth  certain  information  concerning  options
granted  during  1997 to the named  executive  officers.  No stock  appreciation
rights ("SARs") were granted in 1997.


                                Individual Grants
                   -------------------------------------------
(a)                           (b)                  (c)            (d)
- ---                           ---                  ---            ---
                                             Percent of
                           Number of           Total
                           Securities        Options/SARs
                          Underlying          Granted to    Exercise or
                          Options/SARs       Employees in   Base Price
Name                      Granted (#)        Fiscal Year     ($/Share)
- ----                      -------------      -----------     ---------

Dennis S. Hudson, Jr.             --             --            --
Dale M. Hudson                    --             --            --
Dennis S. Hudson, III            6,000         5.88%         $25.50
A. Douglas Gilbert               6,000         5.88%         $25.50
C. William Curtis, Jr.           6,000         5.88%         $25.50
William R. Hahl                  4,000         3.92%         $25.50




                                          Potential Realizable Value
                                          at Assumed Annual Rates of
                          Individual     Stock Price Appreciation for
                           Grants                Option Term
                         -----------    -----------------------------
         
(a)                          (e)              (f)            (g)
- ---                          ---              ---            ---
                          Expiration
Name                         Date             5%($)         10%($)
- ----                         ----             -----         ------

Dennis S. Hudson, Jr.        N/A               N/A            N/A
Dale M. Hudson               N/A               N/A            N/A
Dennis S. Hudson, III     May 20, 2007       $96,240       $243,840
A. Douglas Gilbert        May 20, 2007       $96,240       $243,840
C. William Curtis, Jr.    May 20, 2007       $96,240       $243,840
William R. Hahl           May 20, 2007       $64,160       $162,560


<PAGE>


                    Aggregated Option/SAR Exercises in 1997
                      and 1997 Year-End Option/SAR Values

     The following  table shows stock options  exercised by the named  executive
officers  during 1997,  including  the  aggregate  value of gains on the date of
exercise. In addition,  this table includes the number of shares covered by both
exercisable and  non-exercisable  options as of December 31, 1997. Also reported
are the values for "in-the-money"  options,  which represent the positive spread
between the exercise  price of any such existing  options and the year-end price
of the Company's Class A Common Stock. No SARs were outstanding in 1997.

(a)                       (b)              (c)
- ---                       ---              ---
                         Shares           
                        Acquired         Value
Name                  on Exercise       Realized
- ----                  -----------       --------

Dennis S. Hudson,Jr           --               --


Dale M. Hudson                --               --

Dennis S. Hudson, III         --               --


A. Douglas Gilbert         2,500          $58,438

C. William Curtis, Jr.        --               --


William R. Hahl            4,600         $114,950



(a)                       (d)              (e)
- ---                       ---              ---
                                           Value of
                       Number of          Unexercised
                      Unexercised         In-the-Money
                    Options/SARs at     Options/SARs at
                       FY-End(#)           FY-End($)
                    Exercisable(E)/      Exercisable(E)/
Name                 Unexercisable(U)    Unexercisable(U)
- ----                 -------------       -------------

Dennis S. Hudson, Jr.    --  (E)          --  (E)
                         --  (U)          --  (U)

Dale M. Hudson           --  (E)          --  (E)
                         --  (U)          --  (U)

Dennis S. Hudson, III   35,000(E)      $809,250(E)
                        16,000(U)      $262,500(U)

A. Douglas Gilbert     14,000(E)      $283,500(E)
                       16,000(U)      $262,500(U)

C. William Curtis, Jr.     --(E)            --(E)
                       17,000(U)      $262,250(U)

William R. Hahl        12,067(E)      $244,057(E)
                       11,333(U)      $188,993(U)

<PAGE>


                              Profit Sharing Plan

     Seacoast's Retirement Savings Plan for Employees of the First National Bank
& Trust Company of the Treasure Coast was amended and restated effective January
1, 1993, in contemplation of the termination of the defined benefit Pension Plan
and the distribution of its assets to its participants. Herein, such amended and
restated plan is referred to as the "Profit  Sharing  Plan." The Profit  Sharing
Plan has various  features,  including  an employer  matching  contribution  for
salary  deferrals of up to 4% of the employee's  compensation  for each calendar
quarter. A retirement  contribution is made on an annual  discretionary basis by
the  Company  of 2% of  "retirement  eligible  compensation,"  as defined in the
Profit  Sharing  Plan.  At the end of each plan  year,  the  Company's  Board of
Directors  decides  whether to make a profit sharing  contribution  for the plan
year  and  each  participant   receives  a  contribution  based  upon  "eligible
compensation,"  as  defined  in the Profit  Sharing  Plan.  At least 50% of this
contribution (the "non-elective profit sharing contribution") must be kept in an
investment  fund, and the balance may be deferred and left in the Profit Sharing
Plan  and  directed  into  available  investment  funds  or taken in cash by the
employee. The Company contributes on a dollar-for-dollar  matching basis, on the
elective profit sharing contribution that is left in the Profit Sharing Plan. In
addition,  the Profit Sharing Plan has a Code Section 401(k) feature that allows
employees  to make  "salary  savings  contributions"  ranging  from 1% to 18% of
compensation   (as  defined  by  the  Plan),   subject  to  federal  income  tax
limitations.  After-tax  contributions  may  also  be  made  by  employees  with
"voluntary contributions" of up to 10% of compensation (as defined in the Profit
Sharing Plan for each plan year), subject to certain statutory limitations.


                               Performance Graph

     The  following   line-graph  compares  the  cumulative,   total  return  on
Seacoast's  Class A Common  Stock from  December  31, 1992 to December 31, 1997,
with that of the Nasdaq  Composite Index (an average of all stocks traded on the
Nasdaq Stock Market) and the Nasdaq Bank Stock index (an average of all bank and
thrift  institutions  whose  stock  is  traded  on  the  Nasdaq  Stock  Market).
Cumulative  total return  represents the change in stock price and the amount of
dividends received over the indicated period, assuming the reinvestment of
dividends.

       ------------------------------------------------------------------
                                    **GRAPH**
       ------------------------------------------------------------------


                    1992   1993    1994     1995    1996     1997
                    ----   ----    ----     ----    ----     ----
Seacoast            100    118.31  119.98   159.66  195.63   295.85
Nasdaq Stock Index  100    114.75  111.08   155.42  190.71   231.97
Nasdaq Bank Stocks  100    129.37  130.80   189.41  238.95   390.90




Employment and Severance Agreements

     The Bank  entered into an executive  employment  agreement  with A. Douglas
Gilbert on March 22, 1991.  Similar  agreements were entered into with Dennis S.
Hudson,  III on January 18, 1994, with C. William Curtis,  Jr. on July 31, 1995,
and with J. Hal Roberts,  Jr. on February 19, 1997.  Each such  agreement  has a
three-year term and provides for automatic renewal on an annual basis at the end
of that term;  provided,  however,  that neither the employee nor the Bank gives
written notice  electing not to renew such agreement not less than 90 days prior
to the end of the agreement's  then current term.  Each such agreement  contains
certain non-competition, non-disclosure and non-solicitation covenants.
<PAGE>

     These   employment   agreements   also   provide   for   a   base   salary,
hospitalization,   insurance,   long  term  disability  and  life  insurance  in
accordance with the Bank's insurance plans for senior management, and reasonable
club dues.  Each  executive  subject to these  contracts  may also receive other
compensation   including  bonuses,  and  the  executives  will  be  entitled  to
participate in all current and future employee benefit plans and arrangements in
which senior management of the Bank may participate.  The agreements provide for
termination of the employee for cause,  including  willful and continued failure
to perform the assigned duties, crimes, breach of the Bank's Code of Ethics, and
also  upon  death or  permanent  disability  of the  executive.  Each  agreement
contains a Change in Control  provision which provides in the event of a "change
in control"  including the  acquisition  of the Bank or the Company in a merger,
consolidation  or similar  transaction,  the  acquisition  of 51% or more of the
voting  power of any one or all  classes  of  Common  Stock,  the sale of all or
substantially  all of the assets,  and certain other changes in share ownership,
will  constitute  a "change in  control"  which  would  allow the  executive  to
terminate  the  contract  within one year  following  the date of such change in
control.  Termination  may also be permitted by the  executive in the event of a
change in duties and powers,  customarily  associated with the office designated
in such contract.  Upon any such termination  following a change in control, the
executive's base salary, hospitalization and other health benefits will continue
for two years.

                    SALARY AND BENEFITS COMMITTEE INTERLOCKS
                           AND INSIDER PARTICIPATION

     Messrs. Crary (Chairman), Bruner, Dennis S. Hudson, Jr. and Santarsiero and
Ms. Monroe are the members of the Salary and Benefits Committee. None of Messrs.
Crary,  Bruner or  Santarsiero  nor Ms.  Monroe is an  officer  or  employee  of
Seacoast or its subsidiaries.  Mr. Hudson has served as Chairman of the Board of
Seacoast since 1990; he served as Chief Executive  Officer of Seacoast from 1983
until 1992 and President of Seacoast  from 1983 until 1990.  See "PROPOSAL ONE -
Election of Directors".

     James H. Bruner, a Seacoast  Director Emeritus and the father of Jeffrey C.
Bruner,  a director of Seacoast and the Bank,  is a controlling  shareholder  of
Mayfair  Investments,  which  leases  to the Bank  20,000  square  feet of space
adjacent to the First National Center in Stuart,  Florida  pursuant to two lease
agreements which expire in May 2000 and May 2002. At the end of the lease terms,
the Bank has  options to extend the leases for  periods of three and five years,
respectively.  The Bank paid rent of $217,000 on this property in 1997. Seacoast
believes the terms of these leases are commercially reasonable and comparable to
rental terms for similar property in Stuart.

     Evans Crary,  Jr., a director of Seacoast and the Bank, and Chairman of the
Bank's Executive Committee and the Company's Salary and Benefits Committee, is a
retired  member of  Crary,  Buchanan,  Bowdish,  Bovie,  Lord & Roby,  Chartered
("Crary,  Buchanan"),  a law firm in Stuart,  Florida. Crary, Buchanan performed
various  legal  services  for Seacoast and the Bank during the fiscal year ended
December 31, 1997.

                CERTAIN TRANSACTIONS AND BUSINESS RELATIONSHIPS

     Several of Seacoast's directors, executive officers and their
affiliates, including corporations and firms of which they are
directors or officers or in which they and/or their families have an
ownership interest, are customers of Seacoast and its subsidiaries.
These persons, corporations and firms have had transactions in the
ordinary course of business with Seacoast and its subsidiaries,
including borrowings, all of which, in the opinion of Seacoast
management, were on substantially the same terms including interest
rates and collateral as those prevailing at the time for comparable
transactions with unaffiliated persons and did not involve more than
the normal risk of collectibility or present other unfavorable
features. Seacoast and its subsidiaries expect to have such
transactions on similar terms with its directors, executive officers,
and their affiliates in the future. The aggregate amount of loans
outstanding by the Bank to directors, executive officers, and related
parties of Seacoast or the Bank as of December 31, 1997, was
approximately $3,041,948, which represented approximately 3.75% of
Seacoast's consolidated shareholders' equity on that date.

<PAGE>





     For information concerning specific transactions and business relationships
between Seacoast or the Bank and certain of its directors or executive officers,
see "Salary and Benefits Committee Interlocks and Insider Participation."


                             PRINCIPAL SHAREHOLDERS

     As of February 13, 1998, the only shareholders  known to Seacoast to be the
beneficial  owners,  as defined by Securities and Exchange  Commission rules, of
more than 5% of the outstanding shares of Class A Common Stock or Class B Common
Stock,  were the following,  for whom  beneficial  ownership  information is set
forth in the following table.

                                Number and Percent of      Number and Percent of
                                Class A Common Stock       Class B Common Stock
                                Beneficially Owned         Beneficially Owned
                                ------------------         ------------------
 
Name and Address of 
Beneficial Owner
- ----------------
                                   Number      %               Number      %
                                   ------      -               ------      -

Dale M. Hudson (1)                  440,804   9.10             154,151     40.86
   192 S.E. Harbor Point Drive
   Stuart, FL  34996

Dennis S. Hudson, Jr. (1)           310,039   6.40             125,753     33.33
   157 S. River Road       
   Stuart, FL  34996

First Union Corporation (2)         262,150   5.51                --          --
   One First Union Center
   Charlotte, North Carolina  28288

- ----------

(1)  Dennis S. Hudson, Jr. and Dale M. Hudson are brothers.

(2)  First Union  Corporation  ("First  Union") is the parent holding company of
     Lieber  &  Company  ("Lieber"),   Evergreen  Asset  Management  Corporation
     ("Evergreen"),  First  Union  National  Bank,  Charlotte,  NC.  Lieber  and
     Evergreen are corporations  which are investment  advisors for mutual funds
     and other  clients;  the  securities  reported  by these  subsidiaries  are
     beneficially  owned by such mutual funds or other clients.  The other First
     Union  entity  listed  above holds the  securities  reported in a fiduciary
     capacity for its customers.  Of the shares  beneficially owned, First Union
     reports it has sole voting power as to 194,950 shares and sole  dispositive
     power  as  to  193,000  shares.  The  information  regarding  First  Union,
     including  the number  and  percent  of Class A Common  Stock  beneficially
     owned,  is based  solely upon a Schedule  13G dated  February  11, 1998 and
     filed by First Union with respect to Class A Common Stock beneficially 
     owned as of December 31, 1997.

<PAGE>

                                  PROPOSAL TWO
              RATIFICATION OF APPOINTMENT OF INDEPENDENT AUDITORS

     The Board of Directors, upon the recommendation of the Audit Committee, has
appointed Arthur Andersen,  LLP,  independent  certified public accountants,  as
independent  auditors for Seacoast and its  subsidiaries  for the current fiscal
year ending  December 31, 1998,  subject to  ratification  by the  shareholders.
Arthur  Andersen,  LLP has served as  independent  auditors for Seacoast and its
subsidiaries  since August 20, 1991.  Arthur Andersen,  LLP has advised Seacoast
that  neither  the firm  nor any of its  partners  has any  direct  or  material
interest in Seacoast and its  subsidiaries  except as auditors  and  independent
certified public accountants of Seacoast and its subsidiaries.

     A representative of Arthur Andersen, LLP will be present at the Meeting and
will be given the opportunity to make a statement on behalf of the firm if he so
desires. A representative of Arthur Andersen, LLP is also expected to respond to
appropriate questions from shareholders.

     All  shares   represented  by  valid  Proxies  received  pursuant  to  this
solicitation  and not  revoked  before they are  exercised  will be voted in the
manner specified therein. If no specification is made, the Proxies will be voted
for the ratification of the appointment of Arthur  Andersen,  LLP for the fiscal
year ending December 31, 1998.

     The affirmative vote of the holders of shares of Common Stock  representing
a  majority  of the  votes  represented  at the  Meeting,  at which a quorum  is
present,  is  required  to ratify the  appointment  of Arthur  Andersen,  LLP as
independent auditors.

     THE BOARD OF DIRECTORS  UNANIMOUSLY  RECOMMENDS A VOTE FOR  RATIFICATION OF
THE APPOINTMENT OF ARTHUR ANDERSEN,  LLP AS INDEPENDENT  AUDITORS FOR THE FISCAL
YEAR ENDING DECEMBER 31, 1998.


                            SECTION 16(a) REPORTING

     The Company is required to identify  each director or officer who failed to
file  timely with the  Securities  and  Exchange  Commission  a required  report
relating to  ownership  and changes in ownership  of the  Company's  securities.
Based on material  provided to the Company,  the Company  believes that all such
filing requirements with respect to the Company's fiscal year ended December 31,
1997 were complied with.

                 SHAREHOLDER PROPOSALS FOR 1999 ANNUAL MEETING

     Proposals of shareholders of Seacoast  intended to be presented at the 1999
Annual  Meeting of  Shareholders  must be received by Seacoast at its  principal
executive  offices on or before  November 19,  1998,  in order to be included in
Seacoast's  Proxy  Statement  and Proxy  relating to the 1999 Annual  Meeting of
Shareholders.  Only proper  proposals which are timely received will be included
in the Proxy Statement and Proxy.
<PAGE>

                                 OTHER MATTERS

     Management  of Seacoast  does not know of any matters to be brought  before
the Meeting other than those described above. If any other matters properly come
before the Meeting,  the persons designated as Proxies will vote on such matters
in accordance with their best judgment.

                               OTHER INFORMATION

Proxy Solicitation Costs

     The cost of soliciting Proxies for the Meeting will be paid by Seacoast. In
addition  to the  solicitation  of  shareholders  of record by mail,  telephone,
facsimile or personal  contact,  Seacoast will be contacting  brokers,  dealers,
banks,  or voting  trustees or their  nominees who can be  identified  as record
holders of Common Stock; such holders,  after inquiry by Seacoast,  will provide
information  concerning  quantities of proxy  materials and 1997 Annual  Reports
needed to supply such  information  to  beneficial  owners,  and  Seacoast  will
reimburse  them for the reasonable  expense of mailing proxy  materials and 1997
Annual Reports to such persons.

Annual Report on Form 10-K

     Upon the written  request of any person  whose Proxy is  solicited  by this
Proxy Statement, Seacoast will furnish to such person without charge (other than
for  exhibits) a copy of  Seacoast's  Annual  Report on Form 10-K for the fiscal
year ended  December 31, 1997,  including  financial  statements  and  schedules
thereto, as filed with the Securities and Exchange  Commission.  Requests may be
made to Seacoast Banking Corporation of Florida, P.O. Box 9012, Stuart,  Florida
34995, Attention: Dennis S. Hudson III, Secretary.

                           By Order of the Board of Directors,



                           DENNIS S. HUDSON III
                           Secretary

March 18, 1998





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