FIRST FINANCIAL CORP /WI/
DEF 14A, 1995-03-24
SAVINGS INSTITUTION, FEDERALLY CHARTERED
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<PAGE>
                            SCHEDULE 14A INFORMATION 

                   Proxy Statement Pursuant to Section 14(a)
                     of the Securities Exchange Act of 1934


Filed by the  Registration  [x]

Filed by a Party other than the Registrant [ ]

Check the appropriate box:

[ ]      Preliminary Proxy Statement
[x]      Definitive Proxy Statement
[ ]      Definitive Additional Materials
[ ]      Soliciting Material Pursuant to Section 240.14a-11(c) or Section
         240.14a-12

                          First Financial Corporation
                ________________________________________________

                (Name of Registrant as Specified In Its Charter)

                ________________________________________________

                   (Name of Person(s) Filing Proxy Statement)

Payment of Filing Fee (Check appropriate box):

[x]      $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1),
         or 14a-6(j)(2).

[ ]      $500 per each party to the  controversy  pursuant to Exchange  Act Rule
         14a-6(i)(3).

[ ]      Fee computed on table below per Exchange Act Rules 14a-6(i)(4)and 0-11.

(1)      Title of each class of securities to which transaction applies:

         _______________________________________________________________________

(2)      Aggregate number of securities to which transaction applies:

         _______________________________________________________________________

(3)      Per unit  price  or other  underlying  value  of  transaction  computed
         pursuant to Exchange Act Rule 0-11: *1

         _______________________________________________________________________
(4)      Proposed maximum aggregate value of transaction:

         _______________________________________________________________________
*1       Set forth the amount on which the filing  fee is  calculated  and state
         how it was determined.

[ ] Check box if any part of the fee is offset as provided by Exchange  Act Rule
0-11(a)(2)  and  identify  the  filing  for  which the  offsetting  fee was paid
previously.  Identify the previous filing by registration  statement  number, or
the Form or Schedule and the date of its filing.

(1)      Amount previously paid:
         _______________________________________________________________________

(2)      Form, Schedule or Registration Statement No.:
         _______________________________________________________________________

(3)      Filing Party:
         _______________________________________________________________________

(4)      Date Filed:
         _______________________________________________________________________

<PAGE>


First Financial Center
1305 Main Street
Stevens Point, WI 54481
(715) 341-0400


                                                                  March 24, 1995

Dear Stockholder:

         The 1995 annual meeting of stockholders of First Financial  Corporation
is to be held on April 19, 1995,  at 10:00 a.m. at the Holiday  Inn,  1501 North
Point Drive, Stevens Point, Wisconsin 54481.

         At this  meeting you will be asked to vote,  in person or by proxy,  on
the  election  of  five  directors  for  three-year  terms.  A  proxy  statement
describing the election and providing  other  information  about First Financial
Corporation is enclosed.

         It is  important  that your  shares be  represented  at the 1995 annual
meeting,  whether or not you are  personally  able to  attend.  You are urged to
complete, sign and mail the enclosed proxy card as soon as possible.

         Sincerely,


         /s/ Robert S. Gaiswinkler

         Robert S. Gaiswinkler
         Chairman of the Board
<PAGE>
                          FIRST FINANCIAL CORPORATION
                                1305 Main Street
                         Stevens Point, Wisconsin 54481
                                 (715) 341-0400


                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                          TO BE HELD ON APRIL 19, 1995


         NOTICE IS HEREBY  GIVEN that the 1995  annual  meeting of  stockholders
(the "Annual  Meeting") of First Financial  Corporation  ("FFC") will be held on
Wednesday,  April 19, 1995,  at 10:00 a.m., at the Holiday Inn, 1501 North Point
Drive, Stevens Point, Wisconsin 54481, for the following purposes:

  (1)    To elect five directors for a three-year term; and

  (2)    To transact such other business as may properly come before the meeting
         or any adjournments thereof.

         Pursuant to FFC's bylaws, the Board of Directors has fixed the close of
business  on  March  24,  1995  as the  record  date  for the  determination  of
stockholders  entitled  to notice  of and to vote at the  Annual  Meeting.  Only
holders of record of FFC common stock at the close of business on that date will
be entitled to notice of and to vote at the Annual  Meeting or any  adjournments
thereof.

         In the event that there are not sufficient  votes to approve any one or
more of the foregoing  proposals at the time of the Annual  Meeting,  the Annual
Meeting may be adjourned in order to permit further  solicitation  of proxies by
FFC.

         By order of the Board of Directors of
         FIRST FINANCIAL CORPORATION


         /s/ Robert S. Gaiswinkler

         Robert S. Gaiswinkler
         Chairman of the Board

Stevens Point, Wisconsin
March 24, 1995


IT IS IMPORTANT THAT PROXIES BE RETURNED PROMPTLY. THEREFORE, WHETHER OR NOT YOU
PLAN TO BE  PRESENT  IN PERSON AT THE  ANNUAL  MEETING,  PLEASE  SIGN,  DATE AND
COMPLETE  THE  ENCLOSED  PROXY AND  RETURN  IT IN THE  ENCLOSED  ENVELOPE  WHICH
REQUIRES NO POSTAGE IF MAILED IN THE UNITED STATES.
<PAGE>




                          FIRST FINANCIAL CORPORATION
                                1305 Main Street
                         Stevens Point, Wisconsin 54481
                             ----------------------

                                PROXY STATEMENT
                         ANNUAL MEETING OF STOCKHOLDERS
                                 APRIL 19, 1995
                             ----------------------

                SOLICITATION, VOTING AND REVOCABILITY OF PROXIES

         This proxy  statement is furnished to  stockholders  of First Financial
Corporation  ("FFC")  in  connection  with  the  solicitation  by the  Board  of
Directors  of FFC of proxies to be used at the  annual  meeting of  stockholders
(the "Annual  Meeting") to be held on Wednesday,  April 19, 1995, at 10:00 a.m.,
at the Holiday Inn, 1501 North Point Drive, Stevens Point, Wisconsin, and at any
adjournments thereof.

         If the enclosed form of proxy is properly  executed and returned to FFC
in time to be voted at the Annual Meeting,  the shares represented  thereby will
be voted in  accordance  with the  instructions  marked  thereon.  Executed  but
unmarked  proxies will be voted FOR the election of each of the five nominees of
the Board of Directors to serve as directors until the 1998 annual  meeting.  If
any other matters are properly  brought before the Annual Meeting,  proxies will
be voted in the  discretion of the proxy  holders.  FFC is not aware of any such
matters that are proposed to be presented at its Annual Meeting.

         The  presence  of  a  stockholder   at  the  Annual  Meeting  will  not
automatically revoke the stockholder's proxy. However, stockholders may revoke a
proxy at any time prior to its  exercise by filing with the  secretary  of FFC a
written notice of revocation, by delivering to FFC a duly executed proxy bearing
a later date, or by attending the Annual Meeting and voting in person.

         The cost of soliciting  proxies in the form  enclosed  herewith will be
borne by FFC.  In addition to the  solicitation  of proxies by mail,  directors,
officers and regular employees of FFC, without extra  remuneration,  may solicit
proxies personally,  by telephone,  telegram, or otherwise. FFC may also utilize
the services of its transfer  agent,  Norwest Bank  Minnesota,  N.A., to provide
broker search and proxy  distribution  services at an approximate  cost of $700.
FFC will request persons,  firms and corporations  holding shares in their names
or in the names of their nominees,  which are beneficially  owned by others,  to
send proxy material to and obtain  proxies from the  beneficial  owners and will
reimburse  the  holders  for  their  reasonable  expenses  in  doing  so.  It is
anticipated that this proxy statement will be mailed to stockholders on or about
March 24, 1995.
<PAGE>
         The  securities  which can be voted at the  Annual  Meeting  consist of
shares of common stock of FFC. Each share entitles its owner to one vote on each
matter presented to the  stockholders.  The articles of incorporation and bylaws
of FFC do not authorize  cumulative  voting.  The close of business on March 24,
1995  has been  fixed  by the  Board of  Directors  as the  record  date for the
determination of stockholders entitled to vote at the Annual Meeting. There were
approximately  3,954 record holders of FFC's common stock on March 24, 1995 and
the  number  of shares  outstanding  as of that date was 29,224,165  (including)
former FirstRock  Bancorp,  Inc.  stockholders and FFC common stock beneficially
owned by such stockholders).  The presence, in person or by proxy, of at least a
majority of the total number of outstanding  shares of common stock is necessary
to  constitute  a quorum at the  Annual  Meeting.  Stockholders'  votes  will be
tabulated  by  the  persons  appointed  by  the  Board  of  Directors  to act as
inspectors of election for the Annual  Meeting.  Abstentions are included in the
determination  of shares  present  and voting for  purposes  of whether a quorum
exists,  while broker nonvotes are not. Neither  abstentions nor broker nonvotes
are counted in determining whether a matter has been approved.

         A copy of the Annual Report to  Stockholders  for the fiscal year ended
December 31, 1994 accompanies  this proxy statement.  FFC is required to file an
Annual Report on Form 10-K for its fiscal year ended  December 31, 1994 with the
Securities and Exchange  Commission  ("SEC").  Stockholders may obtain,  free of
charge,  a copy of the Annual Report on Form 10-K by writing to First  Financial
Corporation,  1305 Main  Street,  Stevens  Point,  Wisconsin  54481,  Attention:
Investor Relations.
<PAGE>

            STOCK OWNED BY MANAGEMENT AND CERTAIN BENEFICIAL OWNERS

         The  following  table sets forth  information  as of March 7, 1995 with
respect to (i)  persons  known to FFC to be the  beneficial  owners of more than
five percent of FFC's outstanding  common stock, (ii) the amount of FFC's common
stock  beneficially  owned by each  director  of FFC and  each of the five  most
highly compensated executive officers (the "named effective officers") of FFC or
First  Financial  Bank, FSB (the "Bank",  and FFC and the Bank are  collectively
referred to as "the Company") whose cash  compensation  exceeded $100,000 during
1994 and (iii) the amount of FFC's common stock owned by the  directors  and the
executive officers as a group.
<TABLE>
<CAPTION>
                                                            Amount and                      Percentage of
                                                             Nature of                       Common Stock
Name of Beneficial Owner                                Beneficial Ownership(a)               Outstanding
------------------------                                -----------------------             --------------
<S>                                                       <C>                                    <C>

         (i)
Marshall & Ilsley Corporation (b)                         2,000,794                              6.85
770 North Water Street
Milwaukee, WI  53202

         (ii)
Robert S. Gaiswinkler                                       115,695                                 *
 Chairman of the Board of Directors
 of FFC and the Bank
John C. Seramur                                             765,039                              2.62
 President, Chief Executive Officer
 Chief Operating Officer and Director
 of FFC and the Bank
Gordon M. Haferbecker                                        58,520                                 *
 Director
James O. Heinecke                                            60,216                                 *
 Director
Robert T. Kehr                                               47,480                                 *
 Director
Paul C. Kehrer                                              111,520                                 *
 Director
Robert P. Konopacky                                          91,000                                 *
 Director
Dr. George R. Leach                                          53,156                                 *
 Director
Ignatius H. Robers                                           33,400                                 *
 Director
John H. Sproule                                              64,200                                 *
 Director
Ralph R. Staven                                             181,498                                 *
 Director
Norman L. Wanta                                              65,960                                 *
 Director
</TABLE>
<PAGE>
<TABLE>
<CAPTION>
                                                            Amount and                      Percentage of
                                                             Nature of                       Common Stock
Name of Beneficial Owner                                Beneficial Ownership(a)               Outstanding
------------------------                                ------------------------            --------------
<S>                                                         <C>                                  <C> 
Arlyn G. West                                                32,600                                 *
 Director
Donald E. Peters                                            106,372                                 *
 Executive Vice President
 of the Bank
Thomas H. Neuschaefer                                        37,010                                 *
 Vice President and Treasurer
 of FFC and Executive Vice
 President of the Bank
Robert M. Salinger                                           55,435                                 *
 Secretary and General Counsel
 of FFC and Executive Vice
 President of the Bank
Harry K. Hammerling                                          34,990                                 *
 Executive Vice President
 of the Bank

         (iii)
All directors and executive officers                      1,953,041                              6.69
as a group (18 persons)

______________________
<FN>
*Less than one percent

(a)      In  accordance  with Rule 13d-3 under the  Securities  Exchange  Act of
         1934, as amended,  a person is deemed to be the  beneficial  owner of a
         security  for  purposes of such Rule if he or she has or shares  voting
         power or  investment  power with  respect to such  security  or has the
         right to acquire such  ownership  within 60 days of March 7, 1995.  The
         table includes shares owned jointly or directly by spouses,  controlled
         revocable  trusts,  individual  retirement  accounts,  other  immediate
         family  members or  others,  and as to which the  persons  named in the
         table possess  shared voting and/or  investment  power as follows:  Mr.
         Haferbecker - 7,120 shares;  Mr.  Heinecke - 30,239  shares;  Dr. G. R.
         Leach -43,156  shares;  Mr. Kehr - 18,480 shares;  Mr. Kehrer - 101,520
         shares; Mr. Konopacky - 25,000 shares; Mr. Staven - 165,569 shares; Mr.
         Wanta - 1,760 shares,  Mr. Peters - 42,919 shares and Mr. Neuschaefer -
         10,704  shares.  The table also  includes  417,164  shares  held in the
         Company's   profit  sharing  trust  (based  on  the  latest   available
         information)  for the  following:  Mr.  Seramur - 323,349  shares;  Mr.
         Peters - 28,453 shares;  Mr. Neuschaefer - 2,806 shares; Mr. Salinger -
         26,116 shares;  Mr. Hammerling - 20,290 shares; and one other executive
         officer - 16,150  shares.  Except  as  otherwise  indicated,  all other
         shares  included in this table are held by persons who have sole voting
         and  investment  power.  The table  includes  379,070 shares subject to
         outstanding  stock options which are  exercisable by current  directors
         and executive officers within 60 days from March 24, 1995.

(b)      An Amended Schedule 13G dated February 10, 1995 was filed by Marshall &
         Ilsley  Corporation.  According to the Schedule 13G,  Marshall & Ilsley
         Corporation is the Parent  Holding  Company for Marshall & Ilsley Trust
         Company,   Trustee   for  the  First   Financial   Corporation   Profit
         Sharing/401K  Plan,  with sole  power to vote or  direct  the vote over
         14,554 shares of FFC common  stock,  shared power to vote or direct the
         vote over 1,986,240  shares of FFC common stock,  sole power to dispose
         or direct the  disposition  of 14,554  shares of FFC  common  stock and
         shared  power to dispose or direct the  disposition  of 1,000 shares of
         FFC common stock.
</TABLE>
<PAGE>
                             ELECTION OF DIRECTORS
                               (Item 1 on Proxy)

         FFC's directors serve  three-year  terms which are staggered to provide
for the election of approximately one-third of the Board of Directors each year.
There are no arrangements or understandings  between FFC and any person pursuant
to which  that  person  has been  selected  as a  director  or  nominee.  Unless
otherwise  instructed on the proxy,  it is the intention of the persons named in
the proxy to vote the shares represented by each properly executed proxy for the
election of directors of the five nominees listed below.  The Board of Directors
believes  that all such  nominees  will  stand for  election  and will  serve if
elected.  However,  if any person  nominated by the Board of Directors  fails to
stand for election or is unable to accept election, proxies will be voted by the
proxy  holders for the  election of such other person or persons as the Board of
Directors  may  recommend.  Assuming  the  presence  of a quorum  at the  Annual
Meeting, directors will be elected by a plurality vote.

Information as to Nominees and Continuing Directors

         Set forth below is certain  information with respect to the nominees of
the Board of Directors for election as directors at the Annual Meeting and other
directors whose terms do not expire until subsequent annual meetings. All of the
directors are also members of the Board of Directors of the Bank.

<TABLE>
<CAPTION>
                                                   Age at
         Nominees for                            December 31,       Director               For Term
       Three-Year Terms                              1994           Since(a)               to Expire
       ----------------                          ------------       --------               ---------
<S>                                                   <C>              <C>                    <C> 
James O. Heinecke.............................        64               1965                   1998
Paul C. Kehrer (d)............................        78               1945                   1998
Ignatius H. Robers (d)(e).....................        61               1966                   1998
John H. Sproule (b)(d)........................        67               1977                   1998
Norman L. Wanta (b)(c)(e).....................        72               1965                   1998

       Continuing Directors
       --------------------
Robert S. Gaiswinkler (b)(d)..................        62               1974                   1997
Gordon M. Haferbecker (c).....................        82               1965                   1997
Robert T. Kehr (b)............................        67               1980                   1996
Robert P. Konopacky (b)(e)....................        71               1978                   1996
Dr. George R. Leach (b)(e)....................        70               1965                   1997
John C. Seramur (b)...........................        52               1967                   1997
Ralph R. Staven (b)(d)........................        73               1959                   1996
Arlyn G. West (e).............................        80               1965                   1996
--------
<FN>
(a) Date  from  which  first  elected  to the Board of  Directors  of one of the
    predecessor savings institutions to the Bank.
(b) Member of executive committee of Board of Directors of FFC and the Bank.
(c) Member of stock option committee of Board of Directors of FFC.
(d) Member of compensation committee of Board of Directors of the Bank.
(e) Member of audit committee of Board of Directors of FFC.

</TABLE>
<PAGE>
    James O.  Heinecke  previously  served as a Regional  Vice  President of the
Bank. Mr.  Heinecke was president of Home Savings and Loan of LaCrosse from 1969
through 1983, when Home Savings was merged into a predecessor institution of the
Bank.

    Paul C.  Kehrer  was a  chairman  of the board and  executive  officer  of a
predecessor  institution  of the Bank.  Mr. Kehrer has 49 years of experience in
the thrift  industry.  He has served as the president of the  Wisconsin  Savings
League  (1981)  and  as a  member  of  the  Advisory  Council  to  the  National
Association of Savings and Loan  Supervisors,  and was a director of the Federal
Home Loan Bank of Chicago from 1981 through 1985.

    Ignatius H. Robers is a professional  engineer and registered land surveyor.
He is Senior Project  Manager at Graef Anhalt  Schloemer and Associates  Inc. in
Burlington,  Wisconsin.  He also  owned and  operated  his own  engineering  and
surveying  firm,  Robers & Boyd,  Inc.,  from 1963 through  1988,  and served as
Wisconsin  Regional  Manager  of Baxter &  Woodman,  Inc.,  a  consulting  civil
engineering and land surveying firm, from 1988 through 1992.

    John H.  Sproule has been  retired from  Envirex,  Inc., a Rexnord  Company,
since May 1,  1987  after  more  than 34 years of  service  to  Rexnord.  He was
President of Envirex,  Inc.,  Waukesha,  Wisconsin,  a manufacturer of water and
waste water treatment equipment, from 1983 through October 1986. From 1978 until
September  1983, he was Executive Vice President and General Manager of Envirex,
Inc.

    Norman L. Wanta is a retired attorney. From 1946 through 1982, he engaged in
the general practice of law in the City of Stevens Point and served as corporate
counsel to one of the predecessor savings institutions of the Bank for 17 years.

    Robert S.  Gaiswinkler is chairman of the board of both FFC and the Bank. He
was vice  chairman of the board of both FFC and the Bank during 1988.  From 1977
through  March  1988 he  served as  president  and chief  executive  officer  of
National Savings & Loan Association  which merged into the Bank at such time. He
is past  chairman  of  America's  Community  Bankers  and  former  member of the
Advisory  Committees  of the Federal  Home Loan Bank Board and Federal  National
Mortgage  Association.  He is also a past  chairman and a member of the Board of
Directors of Channels 10/36 Friends,  Inc., a citizens group  supporting  public
broadcasting.  Mr. Gaiswinkler also served as a member of the State of Wisconsin
Savings and Loan Review Board.

    Gordon M.  Haferbecker is presently  retired.  He was the Vice Chancellor of
the  University of Wisconsin  Stevens Point from 1956 to 1974 and a professor of
economics and business  from 1956 to 1980. He also served as a labor  arbitrator
and traveling professor through 1986.

    Robert T. Kehr is president of Kehr Brothers in Watertown,  Wisconsin.  Kehr
Brothers is a mechanical  contractor  specializing in heating,  air conditioning
and plumbing.  Kehr Brothers has been in business  since 1906. Mr. Kehr has been
president of Kehr Brothers since 1969.

    Robert P. Konopacky is the retired president of Mid-State Photo, Inc., which
was merged into a subsidiary of Fuqua Industries. Mr. Konopacky was president of
Mid-State  Distributors,  a wholesale  beverage  distributor  in Stevens  Point,
Wisconsin, from 1974 through 1987.

    Dr.  George R. Leach is presently  retired.  Before  retirement  in 1993, he
practiced as an  optometrist  in Stevens  Point,  Wisconsin  since 1949. He is a
Fellow Emeritus of the American Academy of Optometry and a past president of the
Wisconsin Optometric Association.
<PAGE>
    John C. Seramur is president,  chief  executive  officer and chief operating
officer of both FFC and the Bank.  He served as  president  and chief  executive
officer  of one of the  predecessor  institutions  to the  Bank.  He served as a
director of the Federal  Home Loan Bank of  Chicago,  is a former  member of the
Savings  Association  Insurance Fund Industry  Advisory  Committee,  and is past
chairman of the Wisconsin League of Financial Institutions.

    Ralph R.  Staven  served as  chairman  of the board of FFC and the Bank from
1984  through  1988.  He was also  chairman  of the board,  president  and chief
executive officer of predecessor savings  institutions to the Bank and was chief
executive  officer of FFC and the Bank from 1984 through  1986.  Mr.  Staven has
over 45 years of experience in the thrift  industry.  He has served as president
of the Wisconsin  Savings  League  (1973),  as director of the Federal Home Loan
Bank of Chicago (1973-1977), and as the representative from the Chicago District
on the Federal Home Loan Bank Board Advisory Committee (1976-1979).

    Arlyn G. West is presently retired.  Mr. West performed fee appraisals for a
predecessor savings institution to the Bank until November 1979. He was formerly
in  partnership  with his  brother as owners and  operators  of West's  Dairy in
Stevens Point for 26 years.


                 Management Recommends A Vote FOR The Election
                     Of The Board's Nominees For Directors


Compensation of Directors

    Directors'  Fees.  The  directors of FFC are paid $500 for each FFC Board of
Directors meeting attended,  and as directors of the Bank they receive a monthly
retainer  fee of  $1,700  plus  $800 for each Bank  Board of  Directors  meeting
attended.  Non-employee  directors  of FFC and the Bank  receive  $450 ($800 for
non-employee  chairmen)  for  each  FFC  or  Bank  committee  meeting  attended.
Non-employee  directors  who  serve  as  members  of the  boards  of the  Bank's
subsidiaries  receive $450 ($800 for non-employee  chairmen) for each subsidiary
board meeting attended.

    Directors'  Retirement  Plan.  The  Board  of  Directors  of FFC  adopted  a
directors'  retirement plan ("Retirement  Plan"),  effective  November 18, 1992,
which provides retirement benefits, upon termination of service on the board, to
directors  who  are not  employees  pursuant  to an  employment  agreement.  The
Retirement Plan replaced and is substantially identical to an earlier director's
retirement  plan of the Bank which had been in effect since 1988. A  nonemployee
director of FFC, or a designated advisory director, as defined in the Retirement
Plan,  who has  attained  the age of 70 and has  completed  10 or more  years of
credited  service  on the  board is  entitled  to a maximum  monthly  retirement
benefit equal to 1/12th of the annual  director's  retainer fee in effect at the
time of  retirement.  Directors  become  vested in the plan at a rate of 10% for
each year of credited  service on the board,  with full vesting  occurring at 10
years.  Retirement  benefits are  decreased by 5% per year (to a maximum of 90%)
for each year a  director's  age at  retirement  is less  than 70.  An  employee
director  begins  accumulating  years of service  for  Retirement  Plan  vesting
purposes upon ceasing  employment.  Monthly benefits  continue for 180 months or
until the  director's  death,  whichever  first  occurs.  No death  benefits are
payable.  In 1994,  a total of  $102,000  was  paid to eight  retired  directors
pursuant to the Retirement Plan.
<PAGE>
    In the event the  Retirement  Plan is  terminated  or  modified  to diminish
benefits,  a retired  director  has the option of  receiving a lump sum equal to
benefits payable before the modification or termination, as calculated under the
formula  described in the  Retirement  Plan.  Retirement  Plan benefits are paid
directly by FFC which is not required to segregate  such  payments on its books.
In the event a former  director who is receiving  retirement  benefits under the
Retirement  Plan  becomes an employee of the Bank or any of its  affiliates,  or
returns to serve as a non-employee director,  payments under the Retirement Plan
will be suspended until such time as such employment is again terminated or such
non-employee director retires. Monthly retirement benefits after such suspension
of payments  will be modified in  accordance  with the formula  described in the
Retirement  Plan.  Retired  directors must be available for consultation and may
not,  without the consent of FFC, serve as director,  officer or employee of any
affiliated or unaffiliated institution or holding company thereof.

    The Retirement  Plan provides that directors who are  involuntarily  removed
from the board within 24 months following a change of control of the Bank or FFC
will receive  maximum  monthly  Retirement  Plan benefits  without  reduction on
account of vesting or age. A "change of  control"  of FFC will be deemed to have
occurred if (i) any person  becomes the  beneficial  owner of 25% or more of the
total number of  outstanding  voting shares of FFC; (ii) any person  becomes the
beneficial  owner of 10% or more,  but less  than 25%,  of the  total  number of
outstanding  shares of FFC if the Board of Directors of FFC determines that such
beneficial  ownership  constitutes or will constitute  control of FFC; (iii) any
person (other than the person named as proxies  solicited on behalf of the Board
of Directors of FFC) holds revocable or irrevocable  proxies, as to the election
or removal of two or more  directors of FFC, for 25% or more of the total number
of  outstanding  voting shares of FFC; (iv) any person has commenced a tender or
exchange offer,  or entered into an agreement or received an option,  to acquire
beneficial  ownership of 25% or more of the total number of  outstanding  voting
shares of FFC and the Board of  Directors  of FFC  determines  that such  action
constitutes  or will  constitute a change in control;  (v) as a result of, or in
connection  with,  any cash tender or exchange  offer,  merger or other business
combination,  sale of assets or contested  election,  or any  combination of the
foregoing  transactions,  the  persons  who were  directors  of FFC before  such
transaction  shall  cease to  constitute  at least  two-thirds  of the  Board of
Directors of FFC or any successor  institution;  or (vi) any person has received
certain  regulatory  approvals to acquire FFC. A "change in control" of the Bank
will be deemed to have taken place if FFC's  beneficial  ownership  of the total
number of outstanding voting shares of the Bank is reduced to less than 50%.

    Consulting  Agreement.  On January 1, 1993, FFC and Mr. Gaiswinkler  entered
into a consulting and  noncompetition  agreement pursuant to which FFC agreed to
pay Mr.  Gaiswinkler  $100,000 per year through  December 31, 1997 together with
medical and dental insurance coverage until Mr. Gaiswinkler's 65th birthday.  No
death  benefits are  payable.  Under the  agreement,  Mr.  Gaiswinkler  provides
consulting  services to FFC and undertakes not to provide material assistance to
any  competitor  of  during  the  term  of  the  agreement  or for  three  years
thereafter.  The agreement may be terminated by FFC with or without  cause,  but
payments  continue for the remaining  term unless Mr.  Gaiswinkler is terminated
for cause (as defined) or in certain events specified by federal regulations.

Board of Director's Committees and Nominations by Stockholders

    The Board of Directors of FFC acts as the nominating committee for selecting
the management nominees for election as directors, and met once for that purpose
in 1994. Except in the case of a nominee substituted as a result of the death or
other  incapacity  of a management  nominee,  the bylaws of FFC require that the
nominating committee submit nominations to the secretary of FFC at least 30 days
prior to the date of the  annual  meeting.  The  nominations  of the  nominating
committee for the Annual Meeting have already been submitted.
<PAGE>
    Stockholders  of FFC may  nominate  directors  pursuant to timely  notice in
writing to the secretary of FFC in accordance  with FFC's bylaws.  To be timely,
notice must be delivered to or mailed to and received at the principal executive
offices  of FFC not less than 30 days  prior to the  Annual  Meeting;  provided,
however,  that if less than 45 days'  notice or prior public  disclosure  of the
date of the meeting is given or made to  stockholders,  notice to be timely must
be  received  by FFC not  later  than  the  close  of  business  on the 15th day
following  the day on which notice of the date of the meeting was mailed or such
public  disclosure was made. Public disclosure of the date of the Annual Meeting
was made February 15, 1995 by the issuance of a press release. Under the bylaws,
stockholder nominations for the Annual Meeting are required to be received on or
before  March  20,  1995 in  order  to be  timely.  A  stockholder's  notice  of
nomination  must set forth certain  information  specified in Article 3, section
3.5 of FFC's bylaws concerning each person the stockholder  proposes to nominate
for election and the stockholder  giving the notice.  The bylaws provide that no
person shall be elected as a director  unless  nominated in accordance  with the
procedures set forth in the bylaws.

    The Board of Directors of FFC has standing executive, audit and stock option
committees.  The  Board of  Directors  of the Bank has  standing  executive  and
compensation committees. In 1994, the FFC audit committee met four times and the
FFC stock option committee met five times.  The FFC executive  committee did not
meet. The Bank compensation committee met twice and the Bank executive committee
met four times during 1994.

    The audit committee reviews the quarterly and annual consolidated  financial
statements of FFC and the scope of the annual audit. It also reviews  regulatory
compliance and the independent  accountants' letter to management concerning the
effectiveness of the Company's  internal  financial and accounting  controls and
management's  response to the letter.  In addition,  the  committee  reviews and
recommends to the Board of Directors the firm to be engaged as FFC's independent
accountants.  The  committee  may also examine and  consider  any other  matters
relating to the financial affairs of the Company as it determines appropriate.

    The stock option  committee has  authority to administer  FFC's stock option
plans and to grant options thereunder.  The compensation  committee  establishes
compensation for directors,  reviews  compensation for all officers on an annual
basis and reviews the  combination  of benefits  offered to all employees of the
Bank.

    The executive  committees of FFC and the Bank are authorized to exercise the
powers of the boards of  directors  of FFC and the Bank,  respectively,  between
regular  meetings  of such  boards.  The  executive  committee  of the Bank also
reviews the origination and administration of large commercial real estate loans
on a regular basis.

    During the year ended December 31, 1994,  FFC's Board of Directors held four
regular meetings and one organizational  meeting. No incumbent director attended
fewer than 75 percent of the total  number of meetings of the board of directors
and the  total  number  of  meetings  held by all  committees  of the  Board  of
Directors on which he served.


                            MANAGEMENT COMPENSATION

Summary Compensation Table

    The following table sets forth certain  information  regarding  compensation
paid during each of the Company's last three fiscal years to the Company's Chief
Executive  Officer  and  each of the  four  most  highly  compensated  executive
officers whose cash compensation  exceeded  $100,000,  based on salary and bonus
earned  during  fiscal 1994.  The Company  does not have any stock  appreciation
rights (SARs).
<PAGE>
<TABLE>
<CAPTION>
                                                                             Long Term
                                          Annual Compensation              Compensation
                                        ----------------------           ---------------
                                                                             Awards
                                                                           ---------- 
                                                                           Securities
                                                                           Underlying
  Name and Principal                                                           Opt                  All Other
       Position                 Year      Salary($)     Bonus($)(a)          SARs (#)            Compensation ($)
  ------------------------      ----      ---------     -----------          --------            ----------------
<S>                             <C>       <C>             <C>                <C>                   <C>  
John C. Seramur
  President, Chief Executive    1994      650,000         181,000             10,000               226,243 (b)
  Officer and Director of       1993      600,000         260,000                -0-               217,794
  FFC and the Bank              1992      500,000         200,000            140,000               182,180

Donald E. Peters                1994      238,000          38,675              4,000                58,252 (c)
  Executive Vice                1993      220,000          54,000                -0-                45,218
  President of the Bank         1992      180,000          45,000             70,000                30,326

Thomas H. Neuschaefer
  Vice President and
  Treasurer of FFC and          1994      122,100          22,750             24,000                25,475 (d)
  Executive Vice                1993       91,700          18,340                -0-                17,929
  President of the Bank         1992       87,300          16,955             16,000                15,927

Robert M. Salinger,
  General Counsel and
  Secretary of FFC and          1994      178,000          28,925              4,000                40,726 (e)
  Executive Vice                1993      165,000          41,250                -0-                30,352
  President of the Bank         1992      135,000          33,750             52,000                26,774

Harry K. Hammerling             1994      157,000          25,513              4,000                36,289 (f)
  Executive Vice                1993      145,000          36,250                -0-                30,352
  President of the Bank         1992      120,000          30,000             52,000                24,151
-------------
<FN>

(a) Reflects  bonus  earned in fiscal year  regardless  of when  received by the
    executive.

(b) Consists of $26,585 in Company  contributions  to the Profit  Sharing  Plan,
    $136,231 in Company  contributions  to the  Executive  Profit  Sharing Plan,
    $33,327  in  Company-paid  premiums  for  term  life  insurance  and for the
    Executive Supplemental Life Insurance Plan, and $30,100 in directors' fees.

(c) Consists of $26,585 in Company  contributions  to the Profit  Sharing  Plan,
    $31,343 in Company  contributions  to the Executive Profit Sharing Plan, and
    $324 for Company-paid term life insurance.

(d) Consists of $25,151 in Company contributions to the Profit Sharing Plan, and
    $324 for Company-paid term life insurance.

(e) Consists of $26,585 in Company  contributions  to the Profit  Sharing  Plan,
    $13,817 in Company  contributions  to the Executive Profit Sharing Plan, and
    $324 for Company-paid term life insurance.

(f) Consists of $26,585 in Company  contributions  to the Profit  Sharing  Plan,
    $9,380 in Company  contributions  to the Executive  Profit Sharing Plan, and
    $324 for Company-paid term life insurance.
</TABLE>
<PAGE>
Option Grants During 1994 Fiscal Year

     The following table provides  information related to options granted to the
named executive officers during fiscal 1994.
<TABLE>
<CAPTION>
                                                                                                Grant Date
                                            Individual Grants                                    Value(a)
                       ----------------------------------------------------------------        -------------

                         Number of            % of Total
                        Securities           Option/Sars
                        Underlying           Granted to      Exercise or
                       Options/SARs           Employees         Base        Expiration          Grant Date
Name                   Granted (#)(b)       In Fiscal Year   Price($)(c)      Date            Present Value
----                   --------------       --------------   ------------   -----------       --------------
<S>                      <C>                     <C>           <C>          <C>                 <C>   
John C. Seramur          10,000                  6.8           14.75        11-30-04            64,700
Donald E. Peters          4,000                  2.7           14.75        11-30-04            21,976
Thomas H. Neuschaefer    24,000                 16.2           14.75        11-30-04           140,889
Robert M. Salinger        4,000                  2.7           14.75        11-30-04            22,827
Harry K. Hammerling       4,000                  2.7           14.75        11-30-04            22,827
-------------
<FN>
(a) Value calculated by utilizing  Black-Scholes option pricing model,  adjusted
    for vesting. Incentive Options generally are not exercisable until two years
    after the date of grant except in the event of Change of Control, as defined
    in the Option  Plan,  in which case they are  immediately  exercisable,  and
    except within 90 days of retirement  from  employment  even if not otherwise
    exercisable.  The options granted to Mssrs. Peters,  Salinger and Hammerling
    are generally  first  exercisable in  installments  on November 30, 1998 and
    November 30, 1999.  The options  granted to Mr.  Neuschaefer  are  generally
    first exercisable in annual installments  beginning on November 30, 1996 and
    continuing  through  November 30, 1999. The options  granted to Mr. Seramur,
    which are not incentive options,  are generally first exercisable on June 1,
    1995.

(b) The Company does not have any SARs.

(c) Equals  the fair  market  value of FFC  Common  Stock on the date of  grant.
    Payment  of the  exercise  price may be made in cash or shares of FFC Common
    Stock or a combination thereof.
</TABLE>

Option Exercises during 1994 and Year End Option Values

     The following table provides  information  related to options  exercised by
the named  executive  officers  during the 1994  fiscal  year and the number and
value of options held at year end. The Company does not have any SARs.

<TABLE>
<CAPTION>
                                                             Number of Securities
                                                            Underlying Unexercised      Value of Unexercised
                                                                 Options/SARs          In-The Money Options/
                                                                 at FY-End (#)          SARS at FY-End ($)(c)
                                                      -----------------------------   -------------------------
                      Shares Acquired      Value
Name                 on Exercise(#)(a) Realized($)(b) Exercisable     Unexercisable Exercisable   Unexercisable
----                 ----------------- --------------  ----------     ------------- -----------   -------------
<S>                       <C>            <C>           <C>               <C>        <C>               <C>   
John C. Seramur           34,040         376,358       162,590           20,000     1,018,070         43,125
Donald E. Peters          11,000         123,688        35,000           54,000       307,344        215,625
Thomas H. Neuschaefer      4,750          49,659        23,500           32,000       196,948         34,500
Robert M. Salinger           -0-             -0-        29,319           41,520       251,323        161,805
Harry K. Hammerling          -0-             -0-        14,480           41,520        99,195        161,805
-------------
<FN>

(a) Each of the  options  exercised  during  fiscal  1994 was held by the  named
    individual for a period of at least two years.

(b) Value  realized is  calculated  based on the  difference  between the option
    exercise  price and the average high and low market price of the  underlying
    FFC Common Stock on the date of exercise.
<PAGE>
(c) Value is  calculated  based on the  difference  between the option  exercise
    price and the closing  market  price of the  underlying  FFC Common Stock on
    December 31, 1994.
</TABLE>

Employment and Change of Control Agreements, and Compensation Pursuant to Plans

    Employment  Agreement.  In February  1989,  FFC and the Bank entered into an
employment  agreement  with  John C.  Seramur  pursuant  to which he  serves  as
president and chief  executive  officer of FFC and the Bank. The initial term of
the agreement was through  December 31, 1993,  but the term of the agreement may
be extended upon the third and each subsequent  anniversary of the agreement for
an additional year by both of the Board of Directors of FFC and the Bank and has
been so extended  until  December 31, 1997.  Mr.  Seramur's  current base salary
under the agreement is $680,000. The agreement provides, among other things, for
participation in stock options,  profit sharing,  group life insurance,  medical
coverage,  education  and other  retirement or employee  benefits  applicable to
executive personnel.

    The agreement provides for termination for cause (as defined) and in certain
events specified by federal regulations. The agreement is also terminable by the
Bank without cause whereupon Mr. Seramur would be entitled to the full amount of
salary  remaining  under the term of the agreement.  The agreement  provides for
payments to the  employee in the event there is a change in control of FFC or of
the Bank (as  defined in the  Directors'  Retirement  Plan -- see  "Election  of
Directors  --  Compensation  of  Directors  -Directors'   Retirement  Plan")  if
employment is terminated involuntarily in connection with such change of control
other than for cause.  Such termination  payments are also provided on a similar
basis in  connection  with a voluntary  termination  of  employment  following a
change in control. The amount of these payments equals three times Mr. Seramur's
average annual  compensation which was includable in the employee's gross income
for federal  income tax purposes  with  respect to the five most recent  taxable
years ending prior to the change in control, less one dollar. In 1995, such lump
sum payment would be $2,069,595.

    Change of Control  Agreements.  FFC and the Bank have entered into severance
agreements with certain executive  officers (the "Severance  Agreements")  which
provide for benefits only in the event of  termination  of employment  within 24
months  following a "change of control"  (as  defined in  Director's  Retirement
Plan--see  "Election  of Directors --  Compensation  of Directors --  Directors'
Retirement  Plan").  The Severance  Agreements  also provide for benefits if the
officer resigns within 24 months following a change of control for "good reason"
as  defined  therein,   including   reduction  in   compensation,   benefits  or
responsibilities, or relocation by more than 50 miles of the primary worksite of
the officer.  Benefits  under the  Severance  Agreements  are equal to twice the
officer's  average annual  compensation for the five taxable years preceding the
change of control. The Severance Agreements provide for no benefits in the event
the officer is terminated for cause (as defined), certain events specified under
federal  regulations,  or if the officer is terminated  without cause,  dies, or
becomes permanently  disabled prior to a change of control.  The initial term of
Severance Agreements is for a three year period,  commencing January 1989, which
may be extended upon the second and each subsequent anniversary of the Severance
Agreements for an additional  year by both of the boards of directors of FFC and
the Bank. The Severance Agreements have been extended through December 31, 1996.
The  executive  officers  who have entered into such  Severance  Agreements  are
Mssrs. Peters, Neuschaefer,  Salinger,  Hammerling and two officers of the Bank.
In 1995,  in the event of a change in  control  resulting  in a  termination  of
employment,  Mssrs. Peters, Neuschaefer,  Salinger, and Hammerling would receive
$417,820,  $212,886,  $334,814 and $295,049,  respectively,  under the Severance
Agreements.

    Supplemental  Executive Retirement Plan. Effective August 1, 1989, the Board
of Directors of the Bank adopted a supplemental  executive  retirement plan (the
"SER Plan") to provide additional  retirement  benefits to certain key employees
selected by the compensation committee of the Bank. Currently,  the participants
are Messrs. Seramur,  Peters,  Neuschaefer,  Salinger,  Hammerling and one other
senior officer of the Bank. Under the SER Plan,  participants  receive a monthly
supplemental  retirement  benefit  equal  to 60% of  the  participant's  average
monthly  compensation  received during the three calendar years of employment in
which the participant's  annual  compensation was at the highest level ("Highest
Average  Compensation")  less 50% of the  participant's  monthly  primary social
security  benefit,  and less the monthly benefit payable under the participant's
regular  employee  profit  sharing  plan,  and increased by  three-fourths  of a
percent  (3/4%)  for  each  year of  service  at the Bank in  excess  of 25 (the
"Supplemental Benefit"). In the event the participant retires after reaching the
<PAGE>
age of 55 and  completion  of ten years of  service  with the Bank,  but  before
reaching the age of 62, the  Supplemental  Benefit will be decreased by 2.5% for
each full or partial year by which the commencement of payment precedes the date
of the participant's 62nd birthday. If a participant terminates employment prior
to  retirement or death,  the Highest  Average  Compensation  is multiplied by a
fraction,  the numerator of which is the participant's  actual years of service,
not to exceed 25, and the  denominator  of which is 25, prior to  calculation of
the Supplemental  Benefit, and benefit payments commence on the first day of the
month  following  the date on  which  the  participant  attains  age 62  (unless
termination is on account of total permanent  disability,  in which case benefit
payments commence  immediately.) If the  participant's  employment is terminated
within 24 months  following a change in control  (as  defined in the  Directors'
Retirement     Plan--see     "Election     of     Directors--Compensation     of
Directors--Directors'  Retirement  Plan"),  monthly benefits equal the actuarial
equivalent of the  Supplemental  Benefit,  crediting the participant  with seven
years of service or the  participant's  actual  years of service,  whichever  is
greater. In the event a participant's  employment  terminates due to disability,
retirement,  death or a change in control, he is 100% vested in his Supplemental
Benefit. Otherwise, a participant will become partially vested after three years
of employment,  with such vested percentage  increasing until fully vested after
seven years of employment.  However, if a participant is terminated for cause as
defined in the SER Plan, both the  participant and his beneficiary  will forfeit
any  rights  to  receive  benefits  under  the SER  Plan.  In the  Event  of the
participant's  death while  employed by the Bank,  or after the  termination  of
employment  but before  benefits  begin under the SER Plan,  the Bank will pay a
survivor benefit to the participant's  beneficiaries  approximately equal to the
actuarial  equivalent lump sum present value of the participant's  benefit under
the SER Plan. Supplemental Benefits under the SER Plan are paid in the form of a
10 year  certain  life  annuity  with  payments  continuing  to a  participant's
beneficiaries  for the  balance of the 10 year  period if the  participant  dies
before receiving payments for 10 full years.

    The Bank has purchased life  insurance on the executives who  participate in
the SER Plan in amounts such that if  assumptions  as to  mortality  experience,
policy  dividends  and other factors are  realized,  the benefits  payable under
those  insurance  policies will  reimburse to the Bank all premiums paid and pay
the participant all benefits under the SER Plan.

    Based on most recent annual  compensation  levels,  it is estimated that the
SER Plan would pay an annual  retirement  benefit at age 62 to Messrs.  Seramur,
Peters,  Neuschaefer,  Salinger and Hammerling of $259,723,  $103,296,  $68,277,
$57,306 and $73,061, respectively.


Report of the Compensation and Stock Option Committees

    The  Company's  compensation  program is  administered  by the  compensation
committee  comprised  of  five  nonemployee  members  of  the  Bank's  board  of
directors.  All  decisions  by the  committee  relating to the  compensation  of
executive  officers are reviewed by the full board.  In addition,  the FFC stock
option committee,  consisting of two disinterested nonemployee directors,  makes
all decisions  concerning stock option grants. The decisions of the stock option
committee are taken into account by the compensation  committee in the course of
its analysis of appropriate compensation levels.

    The Company's executive  compensation program provides competitive levels of
compensation  designed to integrate pay with the Company's  annual and long term
performance  goals.  Underlying  this  objective  are  the  following  concepts:
supporting  an  individual   pay-for-performance   policy  that   differentiates
compensation   levels  based  on  corporate,   business   unit,  and  individual
performance;  motivating  key  senior  officers  to achieve  strategic  business
objectives  and  rewarding  them for that  achievement;  providing  compensation
opportunities  which are competitive to those offered in the  marketplace,  thus
allowing  the  Company to compete  for and retain  talented  executives  who are
critical to the  Company's  long term  success;  and aligning  the  interests of
executives with the long term interests of the Company's stockholders.

    Executive  compensation  consists of four  components:  base salary;  annual
incentive bonus; stock options; and executive benefits.
<PAGE>
    Base  Salary.  In the course of  setting  1994 base  salaries  for the named
executive  officers,  the  compensation  committee at its November  1993 meeting
compared the  officers'  1993 base  salaries  with those paid to  executives  of
companies  with  assets  of $2  billion  to $5.9  billion  as  reflected  in the
Wyatt/Cole  Financial  Institutions  Compensation  Survey. The Wyatt/Cole survey
peer group used for salary comparison  purposes is not identical to the group of
companies  included  in the S&P  Financial  Index used in the stock  performance
chart (page 16), since it was felt that compensation information with respect to
the latter was not readily  available.  The  Wyatt/Cole  survey showed the named
executive  officers' base salaries  ranged from the 50th to the 90th  percentile
for  comparable  positions  other than CEO. The committee  concluded  that FFC's
officers are appropriately  positioned compared with their peers. Based upon the
company's record financial  performance for 1993, the committee  determined that
the 1994 base salaries for the named  executive  officers should be increased by
approximately 8% from 1993 levels.

    Incentive  Bonus.  The bonus  component is calculated  upon a formal written
plan which has been in place since 1988.  It is  structured  to pay bonuses only
upon  fulfillment  of  predetermined  corporate,  business  unit, and individual
goals.  Annual bonus payouts range from 10% of base pay for bank  assistant vice
presidents to 40% for the CEO. Full bonus payouts are made only if the Company's
core income targets are exceeded and all business unit and individual  goals are
met.  Extraordinary  or one-time  earnings,  or earnings  based upon  unbudgeted
acquisition activity, are not taken into account. Partial payouts of bonuses are
available if 80% or more of budgeted core profitability is attained. The Company
profit goal is  aggressively  set each year and as a result  bonus  payouts from
1988 through 1991 were paid at only partial  levels even though  record  profits
were achieved by the Company in those years.  Profit goals were exceeded in 1992
and 1993 and, as a result,  bonuses were paid at or near full targeted  amounts.
In 1994,  even though  profits again reached  record  levels,  the  compensation
committee  determined  that bonuses would be paid at partial  levels because the
corporate profit goal set in late 1993 was not fully attained.

    Stock Options.  To encourage growth and shareholder value, stock options are
granted under the Company's option plans to key management  personnel who are in
a position to make  substantial  contributions  to the long-term  success of the
Company.  The option committee  believes that this focuses attention on managing
the  Company  from the  perspective  of an  owner  with an  equity  state in the
business.  During 1994,  stock  options were granted to the  executive  officers
according  to the  schedule  on page 11. A greater  number of stock  options was
granted to Mr.  Neuschaefer  in  recognition  of his promotion to executive vice
president, treasurer and CFO in 1994. Nearly 70% of the total options granted in
1994 were awarded to officers and branch  managers of the Bank who are not named
executive officers in furtherance of the committee's goal of focusing all layers
of management on the long-term success of the Company.

    Executive Benefits. Like all Company employees, the named executive officers
participate  in the FFC Profit  Sharing Plan.  In view of the  Company's  record
profits,  the  compensation  committee made a 1994 year-end  contribution to the
Profit  Sharing  Plan at a level near the maximum  permitted by federal law. The
committee  also  provided  benefits to several of the named  executive  officers
under the  Executive  Profit  Sharing  Plan as  reflected  herein in the Summary
Compensation Table at page 10. In addition, the named executive officers receive
all normal employee fringe benefits as well as supplementary retirement benefits
designed to encourage them to remain with the Company on a long-term  basis. For
example, the supplementary executive life insurance and retirement plans provide
for full benefits at age 62 but contain provisions for substantial reductions in
benefits if an executive  officer leaves the Company prior to normal  retirement
age.

    CEO Compensation. As noted above, the compensation committee at its November
1993 meeting  evaluated  Wyatt/Cole  survey data as well as the Company's record
performance when setting Mr. Seramur's 1994 base salary.  Based on the growth of
the Company and the continued  improvements  in all  profitability  measurements
during fiscal 1993, including a 33% increase in net profits over 1992 as well as
the improvement in the efficiency  ratio (which measures  controllable  overhead
expenses as a percentage of recurring income), the committee determined that Mr.
Seramur's  base salary  should be  positioned in the upper range of his peers to
properly  reflect the  Company's  standing  and  performance.  As a result,  the
committee approved an increase in Seramur's base salary to $650,000.
<PAGE>
    As noted,  payment under the Company's  Incentive Bonus Plan is based on the
accomplishment of individual and corporate goals. Mr. Seramur's individual goals
were established at the end of 1993 relating to company profitability, return on
equity,  return on assets,  capital levels,  and dividends paid to stockholders.
The goals established by the committee were consistent with the stated corporate
goals  reflected  in  the  Company's  Annual  Report  to  Shareholders.  It  was
determined  that all of the  individual  goals had been met in 1994 but that the
1994 corporate profit goal had not been fully attained,  and therefore a partial
payout of $156,000 would be made to Mr. Seramur at year-end of 1994.  Since most
of Mr. Seramur's individual goals were exceeded by a significant margin in 1994,
the committee also approved a discretionary  bonus (available under the Plan) of
$25,000 to reflect the increased  results,  resulting in a total 1994 bonus paid
to Mr. Seramur of $181,000.

    All of  the  compensation  paid  to  Mr.  Seramur  in  1994  was  deductible
compensation expense to the Company under Section 162(m) of the Internal Revenue
Code of 1986,  as amended (the  "Code").  It is the intention of the Company and
Mr. Seramur to take all necessary actions so that future  compensation  payments
to Mr.  Seramur  remain  deductible to the Company  under Section  162(m) of the
Code.

    The compensation  committee believes Mr. Seramur's leadership has positioned
the  Company as an  industry  leader  and it has  established  its  compensation
package  accordingly.  The committee  believes the package is  competitive  with
other industry leaders and appropriately  rewards Mr. Seramur for the results he
has achieved.

                                                  Respectfully submitted,


    Option Committee                              Compensation Committee
--------------------------                        ----------------------------
Norman L. Wanta, Chairman                         John H. Sproule, Chairman
Gordon M. Haferbecker                             Robert S. Gaiswinkler
                                                  Paul C. Kehrer
                                                  Ignatius H. Robers
                                                  Ralph R. Staven



Compensation Committee Interlocks and Inside Participation

    Certain  members of the  compensation  committee are former  officers of the
Bank or predecessors of the Bank. Compensation committee members Paul C. Kehrer,
Ralph R.  Staven and Robert S.  Gaiswinkler  formerly  served as officers of the
Bank or predecessors to the Bank prior to 1985, 1988 and 1993, respectively.
<PAGE>
Stock Performance Chart

    The following chart compares the yearly  percentage change in the cumulative
total  stockholder  return on the Company's  Common Stock during the five fiscal
years ended  December 31, 1994 with the  cumulative  total return on the S&P 500
Index and the S & P Financial Index. The comparison assumes $100 was invested on
December 31, 1989 in the  Company's  Common  Stock and in each of the  foregoing
indices and assumes reinvestment of dividends.




  [Stock Performance Chart shows the following Performance graph plot points:]


<TABLE>
<CAPTION>

                             First Financial            S&P Financial            S&P 500
              Year             Corporation                  Index                 Index
              ----           ----------------           -------------            --------
              <S>                   <C>                      <C>                    <C>
              1989                  100                      100                    100
              1990                   72                       97                     79
              1991                  158                      126                    118
              1992                  329                      136                    146
              1993                  479                      149                    162
              1994                  403                      152                    157
</TABLE>


Officer, Director, and Employee Mortgages

    First Financial Bank offers loans to its officers, directors, and employees.
Loans  are made  under  substantially  the same  terms and  conditions  as those
prevailing at the time for comparable  transactions with non-affiliated persons.
Pursuant to the Financial  Institutions Reform,  Recovery and Enforcement Act of
1989  ("FIRREA"),  which became  effective on August 9, 1989,  loans made by the
Bank to its executive  officers and directors must comply with the  requirements
of Section 22(h) of the Federal  Reserve Act. Among other things,  Section 22(h)
prohibits  the Bank from making a loan to any  executive  officer or director on
preferential  terms,  i.e.,  terms that would not be offered to an  unaffiliated
borrower of comparable credit standing seeking a comparable loan. The management
of the Bank  believes that all loans to FFC's  directors and executive  officers
were made in the ordinary  course of business,  were made on  substantially  the
same terms, including interest rates and collateral,  as those prevailing at the
time for comparable  transactions  with other persons,  and did not involve more
than the normal risk of collectibility or present other unfavorable features and
comply with applicable regulatory requirements.
<PAGE>
                            SECTION 16(a) DISCLOSURE

    Section 16(a) of the Exchange Act requires the Company's  executive officers
and directors,  and persons who own more than ten percent of a registered  class
of the Company's equity securities,  to file reports of ownership and changes in
ownership with the Securities and Exchange Commission.  Officers,  directors and
greater than ten percent  shareholders are required by SEC regulation to furnish
the Company  with copies of all Section  16(a) forms they file.  Based solely on
its  review  of  the  copies  of  such   forms   received   by  it,  or  written
representations from certain reporting persons that no Forms 5 were required for
those  persons,  the  Company  believes  that  during  fiscal  1994  all  filing
requirements  applicable to its executive  officers,  directors and greater than
ten  percent  beneficial  owners were  complied  with except that one Form 4 for
1993,  twelve Form 4's for 1994 were not filed by  executive  officer  Donald E.
Peters  with  respect  to  regular  biweekly  salary  deductions  paid  into the
Company's Deferred  Compensation Plan and invested on a regular monthly basis by
the Plan Trustee in the Company's common stock.


                         INDEPENDENT PUBLIC ACCOUNTANTS

    The Board of Directors has renewed the  appointment  of Ernst & Young to act
as FFC's independent  public  accountants for 1995.  Representatives  of Ernst &
Young will be present at the Annual  Meeting.  They will be given an opportunity
to make a statement  if they desire to do so and will be available to respond to
appropriate questions.


                  DATE FOR SUBMISSION OF STOCKHOLDER PROPOSALS
                       TO BE INCLUDED IN PROXY MATERIALS

    Any  stockholder  of FFC who intends to present a proposal for action at the
1996  annual  meeting of  stockholders  must  forward a copy of the  proposal or
proposals to FFC's corporate offices. Any such proposal or proposals intended to
be  presented at the 1996 annual  meeting and included in FFC's proxy  statement
and form of proxy  relating to that  meeting must be received by FFC by November
21, 1995.

    The bylaws of FFC provide  that any  director  nominations  and new business
submitted by  shareholders  must be filed with the  secretary of FFC at least 30
business  days  prior to the date of the  meeting.  If notice of the  meeting is
given less than 45 days before the meeting,  such  submissions must be filed not
later than 15 days after notice of the meeting is given.


                                          OTHER BUSINESS TO BE TRANSACTED

    As of the date of this proxy statement,  the Board of Directors of FFC knows
of no other  business  which may come  before the Annual  Meeting.  If any other
business is properly  brought before the Annual Meeting,  it is the intention of
the proxy  holders to vote or act in  accordance  with their best  judgment with
respect to such matters.


                                           By order of the Board of Directors of
                                           FIRST FINANCIAL CORPORATION


                                               /s/ Robert S. Gaiswinkler
                                               Robert S. Gaiswinkler
                                               Chairman of the Board


Stevens Point, Wisconsin
March 24, 1995
<PAGE>
                                     PROXY
         ANNUAL MEETING OF SHAREHOLDERS OF FIRST FINANCIAL CORPORATION


Robert  S.  Gaiswinkler  and  John C.  Seramur,  and each of  them,  are  hereby
appointed proxies, with full power of substitution,  to vote all shares of stock
the  undersigned  is enitled to vote at the annual  meeting of  shareholders  of
First  Financial  Corporation,  to be held at the Holiday Inn,  1501 North Point
Drive,  Stevens Point,  Wisconsin,  on April 19, 1995 at 10:00 a.m., Local Time,
and  at  any  adjournments  thereof,  as  follows,  hereby  revoking  any  proxy
heretofore given.

1.       ELECTION OF FIVE DIRECTORS:
                       James O. Heinecke, Paul C. Kehrer, Ignatius H. Robers
                       John H. Sproule and Norman L. Wanta

[ ]      FOR all nominees listed above
         (except as marked to the contrary)

[ ]      WITHHOLD AUTHORITY
         to vote for all nominees listed above

(INSTRUCTION:  To withhold authority to vote for any individual  nominee,  write
that nominee's name on the space provided below).


THIS  PROXY WILL BE VOTED AS  DIRECTED,  OR IF NO CHOICE IS  INDICATED,  WILL BE
VOTED FOR ITEM 1.


2. In their  discretion  on such other  matters as may properly  come before the
meeting,  all set out in the Notice and Proxy Statement relating to the meeting,
receipt of which are hereby acknowledged.


                                                  Dated: __________________, 19
                                                  _____________________________
                                                  _____________________________

                                                  (Please  sign  exactly as name
                                                  appears  hereon.  If  stock is
                                                  owned by more than one person,
                                                  all  owners  should  sign.  If
                                                  signing      as      attorney,
                                                  administrator,       executor,
                                                  guardian  or  trustee,  please
                                                  indicate  such   capacity.   A
                                                  proxy  given by a  corporation
                                                  should   be   signed   by   an
                                                  authorized officer.)


     THIS PROXY IS SOLICITED BY THE BOARD OF DIRECTORS OF THIS CORPORATION



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