FIRST FINANCIAL CORP /WI/
PRE 14A, 1997-01-29
SAVINGS INSTITUTION, FEDERALLY CHARTERED
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                            SCHEDULE 14A INFORMATION

                    Proxy Statement Pursuant to Section 14(a)
                     of the Securities Exchange Act of 1934


Filed by the  Registrant  [x] 

Filed by a Party  other than the  Registrant  [ ]

Check the appropriate box:

[x]  Preliminary Proxy Statement
[ ]  Definitive Proxy Statement
[ ]  Definitive Additional Materials
[ ]  Soliciting Material Pursuant to Section 240.14a-11(c) or Section 240.14a-12

                           First Financial Corporation

                ------------------------------------------------

                (Name of Registrant as Specified In Its Charter)

                ------------------------------------------------

                   (Name of Person(s) Filing Proxy Statement)

Payment of Filing Fee (Check appropriate box):

[x]     $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1), or 14a-6(j)(2).

[ ]     $500 per each party to the controversy pursuant to Exchange Act Rule
        14a-6(i)(3).

[ ]     Fee computed on table below per Exchange Act Rules 14a-6(i)4) and 0-11.

(1)     Title of each class of securities to which transaction applies:


- --------------------------------------------------------------------------------

(2)     Aggregate number of securities to which transaction applies:


- --------------------------------------------------------------------------------

(3)     Per  unit  price  or other  underlying  value of  transaction  computed 
        pursuant to Exchange Act Rule 0-11:  *1


- --------------------------------------------------------------------------------
(4)     Proposed maximum aggregate value of transaction:


- --------------------------------------------------------------------------------
*1      Set forth the amount on which the filing fee is calculated and state how
        it was determined.

[ ] Check box if any part of the fee is offset as provided by Exchange  Act Rule
0-11(a)(2)  and  identify  the  filing  for  which the  offsetting  fee was paid
previously.  Identify the previous filing by registration  statement  number, or
the Form or Schedule and the date of its filing.

(1)      Amount previously paid:

- --------------------------------------------------------------------------------
(2)      Form, Schedule or Registration Statement No.:

- --------------------------------------------------------------------------------
(3)      Filing Party:

- --------------------------------------------------------------------------------
<PAGE>





(4)      Date Filed:


- --------------------------------------------------------------------------------


<PAGE>
                                                            [Preliminary Copies]









                       [First Financial Corporation Logo]



First Financial Center
1305 Main Street
Stevens Point, WI 54481
(715) 341-0400

                                                                  March 10, 1997

Dear Stockholder:

         The 1997 annual meeting of stockholders of First Financial  Corporation
will be held on April 22,  1997,  at 10:00 a.m. at the  Holiday  Inn  Convention
Center, 1501 North Point Drive, Stevens Point, Wisconsin 54481.

         At this  meeting you will be asked to vote,  in person or by proxy,  on
the election of three directors for three-year terms and on a proposal to reduce
the minimum size of the board of directors from 12 members to 7 members. A proxy
statement describing these proposals and providing other information about First
Financial Corporation is enclosed.

         It is  important  that your  shares be  represented  at the 1997 annual
meeting,  whether or not you are  personally  able to  attend.  You are urged to
complete, sign and mail the enclosed proxy card as soon as possible.


                                         Sincerely,




                                         Robert S. Gaiswinkler
                                         Chairman of the Board



<PAGE>



                                                            [Preliminary Copies]


                           FIRST FINANCIAL CORPORATION
                                1305 Main Street
                         Stevens Point, Wisconsin 54481
                                 (715) 341-0400


                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                          TO BE HELD ON APRIL 22, 1997


         NOTICE IS HEREBY  GIVEN that the 1997  annual  meeting of  stockholders
(the "Annual  Meeting") of First Financial  Corporation  ("FFC") will be held on
Tuesday,  April 22, 1997, at 10:00 a.m., at the Holiday Inn  Convention  Center,
1501 North Point  Drive,  Stevens  Point,  Wisconsin  54481,  for the  following
purposes:

  (1)    To elect three directors for three-year terms;

  (2)    To amend FFC's Articles of  Incorporation to reduce the minimum size of
         FFC's Board of Directors from 12 directors to 7 directors; and

  (3)    To transact such other  business as may properly come before the Annual
         Meeting or any adjournments thereof.

         Pursuant to FFC's bylaws, the Board of Directors has fixed the close of
business  on  February  19,  1997 as the record  date for the  determination  of
stockholders  entitled  to notice  of and to vote at the  Annual  Meeting.  Only
holders of record of FFC common stock at the close of business on that date will
be entitled to notice of and to vote at the Annual  Meeting or any  adjournments
thereof.

         In the event that there are not sufficient  votes to approve any one or
more of the foregoing  proposals at the time of the Annual  Meeting,  the Annual
Meeting may be adjourned in order to permit further  solicitation  of proxies by
FFC.

                                        By order of the Board of Directors of
                                        FIRST FINANCIAL CORPORATION




                                        Robert S. Gaiswinkler
                                        Chairman of the Board

Stevens Point, Wisconsin
March 10, 1997


IT IS IMPORTANT THAT PROXIES BE RETURNED PROMPTLY. THEREFORE, WHETHER OR NOT YOU
PLAN TO BE  PRESENT  IN PERSON AT THE  ANNUAL  MEETING,  PLEASE  SIGN,  DATE AND
COMPLETE  THE  ENCLOSED  PROXY AND  RETURN  IT IN THE  ENCLOSED  ENVELOPE  WHICH
REQUIRES NO POSTAGE IF MAILED IN THE UNITED STATES.


<PAGE>




                                                            [Preliminary Copies]




                           FIRST FINANCIAL CORPORATION
                                1305 Main Street
                         Stevens Point, Wisconsin 54481
                             ----------------------

                                 PROXY STATEMENT
                         ANNUAL MEETING OF STOCKHOLDERS
                                 APRIL 22, 1997
                             ----------------------

                SOLICITATION, VOTING AND REVOCABILITY OF PROXIES

         This proxy  statement is furnished to  stockholders  of First Financial
Corporation  ("FFC")  in  connection  with  the  solicitation  by the  Board  of
Directors  of FFC of proxies to be used at the  annual  meeting of  stockholders
(the "Annual Meeting") to be held on Tuesday,  April 22, 1997, at 10:00 a.m., at
the Holiday  Inn  Convention  Center,  1501 North Point  Drive,  Stevens  Point,
Wisconsin, and at any adjournments thereof.

         If the enclosed form of proxy is properly  executed and returned to FFC
in time to be voted at the Annual Meeting,  the shares represented  thereby will
be voted in  accordance  with the  instructions  marked  thereon.  Executed  but
unmarked  proxies  will be  voted:  (i) FOR the  election  of each of the  three
nominees of the Board of Directors  to serve as directors  until the 2000 annual
meeting;  and (ii) FOR the proposal to reduce the minimum size of FFC's Board of
Directors  from 12 directors to 7 directors.  If any other  matters are properly
brought  before the Annual  Meeting,  proxies will be voted in the discretion of
the proxy holders.  FFC is not aware of any such matters that are proposed to be
presented at its Annual Meeting.

         The  presence  of  a  stockholder   at  the  Annual  Meeting  will  not
automatically revoke the stockholder's proxy. However, stockholders may revoke a
proxy at any time prior to its  exercise by filing with the  secretary  of FFC a
written notice of revocation, by delivering to FFC a duly executed proxy bearing
a later date, or by attending the Annual Meeting and voting in person.

         The cost of soliciting  proxies in the form  enclosed  herewith will be
borne by FFC.  In addition to the  solicitation  of proxies by mail,  directors,
officers and regular employees of FFC, without extra  remuneration,  may solicit
proxies personally, by telephone,  telegram, or otherwise. FFC will also utilize
the services of D. F. King & Co.,  Inc. to provide  proxy  solicitation,  broker
search and proxy  distribution  services at an  approximate  cost of $5,000 plus
reimbursement of  out-of-pocket  expenses.  FFC will request persons,  firms and
corporations  holding  shares in their names or in the names of their  nominees,
which are  beneficially  owned by others,  to send proxy  material to and obtain
proxies  from the  beneficial  owners and will  reimburse  the holders for their
reasonable  expenses  in doing  so.  This  proxy  statement  is being  mailed to
stockholders on or about March 10, 1997.



<PAGE>



                                                            [Preliminary Copies]

         The  securities  which can be voted at the  Annual  Meeting  consist of
shares of common stock of FFC. Each share entitles its owner to one vote on each
matter presented to the  stockholders.  The articles of incorporation and bylaws
of FFC do not authorize cumulative voting. The close of business on February 19,
1997  has been  fixed  by the  Board of  Directors  as the  record  date for the
determination of stockholders entitled to vote at the Annual Meeting. There were
approximately  _,___  record  holders of FFC's common stock on February 19, 1997
and the number of shares  outstanding as of that date was __,___,___  [blanks to
be completed when February 19, 1997 information  available]  shares.  (All share
amounts used herein  reflect the December  30, 1996  5-for-4  stock  split.) The
presence,  in person or by proxy,  of at least a majority of the total number of
outstanding  shares of common stock is  necessary to  constitute a quorum at the
Annual Meeting.  Stockholders'  votes will be tabulated by the persons appointed
by the Board of  Directors  to act as  inspectors  of  election  for the  Annual
Meeting.  Abstentions and broker nonvotes are included in the  determination  of
shares present for purposes of whether a quorum exists.  Neither abstentions nor
broker  nonvotes are counted in determining  whether a matter has been approved.
Abstentions  and broker  nonvotes  have the same effect as a negative  vote with
respect  to  Item  2  on  the  proxy   (Proposal  to  Amend  FFC's  Articles  of
Incorporation to Reduce Minimum Size of Board of Directors; see pp 17-18 below),
because the  affirmative  vote of  two-thirds of all  outstanding  FFC shares is
required for passage.

         A copy of the Annual Report to  Stockholders  for the fiscal year ended
December 31, 1996 accompanies  this proxy statement.  FFC is required to file an
Annual Report on Form 10-K for its fiscal year ended  December 31, 1996 with the
Securities and Exchange  Commission  ("SEC").  Stockholders may obtain,  free of
charge,  a copy of the Annual Report on Form 10-K by writing to First  Financial
Corporation,  1305 Main  Street,  Stevens  Point,  Wisconsin  54481,  Attention:
Investor Relations.


                                        2

<PAGE>



                                                            [Preliminary Copies]

             STOCK OWNED BY MANAGEMENT AND CERTAIN BENEFICIAL OWNERS

         The following table sets forth information as of February 19, 1997 with
respect to (i)  persons  known to FFC to be the  beneficial  owners of more than
five percent of FFC's outstanding  common stock, (ii) the amount of FFC's common
stock  beneficially  owned by each  director  of FFC and  each of the five  most
highly  compensated  executive  officers  of FFC or First  Financial  Bank  (the
"Bank") (FFC and the Bank are  collectively  referred to as "the Company") whose
salary and bonus exceeded $100,000 during 1996 (the "named executive  officers")
and (iii) the  amount  of FFC's  common  stock  owned by the  directors  and all
executive officers of the Company as a group. Share amounts reflect the December
30, 1996 5-for-4 stock split.  Except as indicated  otherwise,  all director and
executive officer positions listed are for both FFC and the Bank.  [Blanks to be
completed when February 19, 1997 information is available.]
<TABLE>
<CAPTION>

                                                               Amount and                    Percentage of
                                                                Nature of                    Common Stock
Name of Beneficial Owner                                Beneficial Ownership(a)               Outstanding
- ------------------------                                -----------------------               -----------

<S>                                                           <C>                              <C>
         (i)
FFC 401(k) Profit Sharing Plan and Trust (b)
Marshall & Ilsley Corporation, trustee                         _,___,___                          _.__
770 North Water Street
Milwaukee, WI  53202

The Capital Group Companies, Inc. (c)                          _,___,___                          _.__
333 South Hope Street
Los Angeles, CA  90071

         (ii)
Robert S. Gaiswinkler                                            ___,___                             *
 Chairman of the Board
 John C. Seramur                                                 ___,___                          _.__
 President, Chief Executive Officer
 and Director
Gordon M. Haferbecker                                             __,___                             *
 Director
James O. Heinecke                                                 __,___                             *
 Director
Robert T. Kehr                                                    __,___                             *
 Director
Robert P. Konopacky                                               __,___                             *
 Director
Dr. George R. Leach                                               __,___                             *
 Director
Ignatius H. Robers                                                __,___                             *
 Director
John H. Sproule                                                   __,___                             *
 Director
Ralph R. Staven                                                  ___,___                             *
 Director
Norman L. Wanta                                                   __,___                             *
 Director
Arlyn G. West                                                     __,___                             *
 Director
Donald E. Peters                                                 ___,___                             *
 Executive Vice President
 of the Bank

                                        3
</TABLE>

<PAGE>



                                                            [Preliminary Copies]
<TABLE>
<CAPTION>


                                                               Amount and                     Percentage of
                                                                Nature of                    Common Stock
Name of Beneficial Owner                                Beneficial Ownership(a)               Outstanding
- ------------------------                                -----------------------               -----------

<S>                                                              <C>                               <C>
Thomas H. Neuschaefer                                             __,___                             *
 Vice President and Treasurer
 of FFC and Executive Vice
 President of the Bank
Robert M. Salinger                                                __,___                             *
 Secretary and General Counsel
 of FFC and Executive Vice
 President of the Bank
Harry K. Hammerling                                               __,___                             *
 Executive Vice President
 of the Bank

         (iii)
All directors and executive officers                           _,___,___                          _.__
as a group (17 persons)
____________                                                                    

                                                                           *Less than one percent

</TABLE>

(a)  In accordance with Rule 13d-3 under the Securities Exchange Act of 1934, as
     amended,  a person is deemed to be the  beneficial  owner of a security for
     purposes of such Rule if he or she has or shares voting power or investment
     power  with  respect  to such  security  or has the right to  acquire  such
     ownership  within 60 days of February 19, 1997. The table  includes  shares
     owned  jointly  or  directly  by  spouses,   controlled  revocable  trusts,
     individual  retirement accounts,  other immediate family members or others,
     and as to which the persons named in the table possess shared voting and/or
     investment power as follows: Mr. Haferbecker - _____ shares; Mr. Heinecke -
     ______  shares;  Dr. Leach - ______ shares;  Mr. Kehr - ______ shares;  Mr.
     Konopacky - ______ shares; Mr. Robers - ______ shares; Mr. Staven - _______
     shares;  Mr. Wanta  -_____  shares;  Mr.  Peters - ______  shares;  and Mr.
     Neuschaefer - ______ shares. The table also includes _______ shares held in
     FFC's 401(k) Profit  Sharing Plan and Trust (based on the latest  available
     information) for the following:  Mr. Seramur - _______ shares; Mr. Peters -
     ______  shares;  Mr.  Neuschaefer  - _____  shares;  Mr.  Salinger - ______
     shares;  Mr. Hammerling - ______ shares;  and one other executive officer -
     ______ shares. Except as otherwise indicated,  all other shares included in
     this table are held by persons who have sole voting and  investment  power.
     The table includes  _______  shares  subject to  outstanding  stock options
     which are exercisable by current directors and executive officers within 60
     days from February 19, 1997.

(b)  The FFC  shares  held by the  First  Financial  Corporation  401(k)  Profit
     Sharing Plan and Trust are beneficially  owned by FFC employees.  According
     to a Schedule 13G dated February __, 1997, Marshall & Ilsley Corporation is
     the parent holding company for Marshall & Ilsley Trust Company, trustee for
     the FFC 401(k)  Profit  Sharing Plan and Trust,  with sole power to vote or
     direct the vote over ______  shares of FFC common  stock,  shared  power to
     vote or direct the vote over  _________  shares of FFC common  stock,  sole
     power to dispose or direct the  disposition  of ______ shares of FFC common
     stock and shared power to dispose or direct the disposition of _____ shares
     of FFC common stock.

(c)  A  Schedule  13G dated  February  _, 1997 was  filed by The  Capital  Group
     Companies,  Inc. The Capital Group  Companies,  Inc. is the parent  holding
     company for  Capital  Guardian  Trust  Company  and  Capital  Research  and
     Management  Company which  exercised,  as of December __, 1996,  investment
     discretion  with respect to ___,___ and ___,___ shares of FFC common stock,
     respectively, which was owned by various institutional investors. According
     to the Schedule  13D,  The Capital  Group  Companies,  Inc. has sole voting
     power over ___,___  shares of FFC common stock and sole  dispositive  power
     over _,___,___ shares of FFC common stock.

                                        4

<PAGE>



                                                            [Preliminary Copies]
                              ELECTION OF DIRECTORS
                                (Item 1 on Proxy)

         FFC's directors serve  three-year  terms which are staggered to provide
for the election of approximately one-third of the Board of Directors each year.
There are no arrangements or understandings  between FFC and any person pursuant
to which  that  person  has been  selected  as a  director  or  nominee.  Unless
otherwise  instructed on the proxy,  it is the intention of the persons named in
the proxy to vote the shares represented by each properly executed proxy for the
election of directors of the three nominees listed below. The Board of Directors
believes  that all such  nominees  will  stand for  election  and will  serve if
elected.  However,  if any person  nominated by the Board of Directors  fails to
stand for election or is unable to accept election, proxies will be voted by the
proxy  holders for the  election of such other person or persons as the Board of
Directors  may  recommend.  Assuming  the  presence  of a quorum  at the  Annual
Meeting, directors will be elected by a plurality vote.

Information as to Nominees and Continuing Directors

         Set forth below is certain  information with respect to the nominees of
the Board of Directors  for  election as directors of FFC at the Annual  Meeting
and other directors whose terms do not expire until subsequent  annual meetings.
All of the FFC directors are also members of the Board of Directors of the Bank.
Gordon M. Haferbecker, a current director, has indicated his intention to retire
from the Board of Directors of FFC and the Bank upon the  expiration of his term
at the Annual  Meeting on April 22,  1997.  If the  proposed  amendment to FFC's
Articles of Incorporation being considered at the Annual Meeting is not adopted,
Mr.  Haferbecker's  resignation  will  result in a vacancy on the  Board,  which
vacancy  the Board  intends to fill in  accordance  with the  Bylaws.  Under any
circumstances,  the proxies solicited hereby cannot be voted for more than three
nominees.  See "Proposed  Amendment to Articles of Incorporation" at page 17 for
more information.

<TABLE>
<CAPTION>
                                                     Age at
         Nominees for                            December 31,       Director               For Term
       Three-Year Terms                              1996           Since(a)               to Expire
       ----------------                          ------------       --------               ---------
<S>                                                   <C>              <C>                    <C> 
Robert S. Gaiswinkler (b)(d)..................        64               1977                   2000
Dr. George R. Leach (b)(e)....................        72               1965                   2000
John C. Seramur (b). . . .....................        54               1967                   2000



       Continuing Directors
James O. Heinecke.............................        66               1965                   1998
Robert T. Kehr (b). .  . . ...................        69               1980                   1999
Robert P. Konopacky (b)(e)....................        73               1978                   1999
Ignatius H. Robers (d)(e). ...................        63               1966                   1998
John H. Sproule (b)(c)(d).....................        69               1977                   1998
Ralph R. Staven (b)(c)(d). ...................        75               1959                   1999
Norman L. Wanta (b)(e)........................        74               1965                   1998
Arlyn G. West (e). . . . .....................        82               1965                   1999
- --------
</TABLE>

(a)  Date from which first  elected to the Board of Directors of FFC or the Bank
     (including its predecessors).
(b)  Member of executive committees of Boards of Directors of FFC and the Bank.
(c)  Member of stock plan committee of Board of Directors of FFC.
(d)  Member of compensation committee of Board of Directors of the Bank.
(e)  Member of audit committee of Board of Directors of FFC.

                                        5

<PAGE>



                                                            [Preliminary Copies]


    Robert S.  Gaiswinkler is chairman of the board of both FFC and the Bank. He
was vice  chairman of the board of both FFC and the Bank during 1988.  From 1977
through  March  1988 he  served as  president  and chief  executive  officer  of
National Savings & Loan Association  which merged into the Bank at such time. He
is past  chairman  of  America's  Community  Bankers  and  former  member of the
Advisory  Committees  of the Federal  Home Loan Bank Board and Federal  National
Mortgage  Association.  He is also a past  chairman of the Board of Directors of
Channels 10/36 Friends,  Inc., a citizens group supporting public  broadcasting.
Mr.  Gaiswinkler  also served as a member of the State of Wisconsin  Savings and
Loan Review Board.

     Dr.  George R. Leach is presently  retired.  Before  retirement in 1993, he
practiced as an  optometrist  in Stevens  Point,  Wisconsin  since 1949. He is a
Fellow Emeritus of the American Academy of Optometry and a past president of the
Wisconsin Optometric Association.

    John C. Seramur is president,  chief  executive  officer and chief operating
officer of both FFC and the Bank.  He served as  president  and chief  executive
officer  of one of the  predecessor  institutions  to the  Bank.  He served as a
director of the Federal  Home Loan Bank of  Chicago,  is a former  member of the
Savings  Association  Insurance Fund Industry  Advisory  Committee,  and is past
chairman of the Wisconsin  League of Financial  Institutions.  Mr.  Seramur also
serves as a director of Northland Cranberries, Inc.

     James O. Heinecke  previously  served as a Regional  Vice  President of the
Bank. Mr.  Heinecke was president of Home Savings and Loan of LaCrosse from 1969
through 1983, when Home Savings was merged into a predecessor institution of the
Bank.  Mr.  Heinecke has over 40 years of  experience  in the banking and thrift
industry.

     Robert T. Kehr is president of Kehr Brothers in Watertown,  Wisconsin. Kehr
Brothers is a mechanical  contractor  specializing in heating,  air conditioning
and plumbing.  Kehr Brothers has been in business  since 1906. Mr. Kehr has been
president of Kehr Brothers since 1969.

    Robert P. Konopacky is the retired president of Mid-State Photo, Inc., which
was merged into a subsidiary of Fuqua Industries. Mr. Konopacky was president of
Mid-State  Distributors,  a wholesale  beverage  distributor  in Stevens  Point,
Wisconsin, from 1974 through 1987.

    Ignatius H. Robers is a professional  engineer and registered land surveyor.
He is Senior Project  Manager at Graef Anhalt  Schloemer and Associates  Inc. in
Burlington,  Wisconsin.  He also  owned and  operated  his own  engineering  and
surveying  firm,  Robers & Boyd,  Inc.,  from 1963 through  1988,  and served as
Wisconsin  Regional  Manager  of Baxter &  Woodman,  Inc.,  a  consulting  civil
engineering and land surveying firm, from 1988 through 1992.

    John H.  Sproule has been  retired from  Envirex,  Inc., a Rexnord  Company,
since May 1,  1987  after  more  than 34 years of  service  to  Rexnord.  He was
President of Envirex,  Inc.,  Waukesha,  Wisconsin,  a manufacturer of water and
waste water treatment equipment, from 1983 through October 1986. From 1978 until
September  1983, he was Executive Vice President and General Manager of Envirex,
Inc.

    Ralph R.  Staven  served as  chairman  of the board of FFC and the Bank from
1984  through  1988.  He was also  chairman  of the board,  president  and chief
executive officer of predecessor savings  institutions to the Bank and was chief
executive  officer of FFC and the Bank from 1984 through  1986.  Mr.  Staven has
over 50 years of experience in the thrift  industry.  He has served as president
of the Wisconsin  Savings  League  (1973),  as director of the Federal Home Loan
Bank of Chicago (1973-1977), and as the representative from the Chicago District
on the Federal Home Loan Bank Board Advisory Committee (1976-1979).


                                        6

<PAGE>



                                                            [Preliminary Copies]


    Norman L. Wanta is a retired attorney. From 1946 through 1982, he engaged in
the general practice of law in the City of Stevens Point and served as corporate
counsel to one of the predecessor savings institutions of the Bank for 17 years.

     Arlyn G. West is presently retired. Mr. West performed fee appraisals for a
predecessor savings institution to the Bank until November 1979. He was formerly
in  partnership  with his  brother as owners and  operators  of West's  Dairy in
Stevens Point for 26 years.



        THE BOARD OF DIRECTORS RECOMMENDS THAT YOU VOTE FOR THE ELECTION
                      OF THE BOARD'S NOMINEES FOR DIRECTORS



COMPENSATION OF DIRECTORS

    Directors'  Fees.  The  directors of FFC are paid $600 for each FFC Board of
Directors meeting attended,  and as directors of the Bank they receive a monthly
retainer  fee of  $2,100  plus  $800 for each Bank  Board of  Directors  meeting
attended.  Nonemployee  directors  of FFC and the Bank  receive  $500  ($900 for
nonemployee   chairmen)  for  each  FFC  or  Bank  committee  meeting  attended.
Nonemployee  directors  who  serve  as  members  of the  boards  of  the  Bank's
subsidiaries  receive $500 ($900 for non-employee  chairmen) for each subsidiary
board meeting attended.

    Directors'  Retirement  Plan.  The  Board  of  Directors  of FFC  adopted  a
directors'  retirement plan ("Retirement  Plan"),  effective  November 18, 1992,
which provides  retirement benefits upon termination of service to directors who
are not  employees  pursuant to an employment  agreement.  The  Retirement  Plan
replaced and is substantially identical to an earlier director's retirement plan
of the Bank which had been in effect since 1988. A nonemployee  director who has
attained the age of 70 and has completed 10 or more years of credited service on
the board is entitled to a maximum monthly retirement benefit equal to 1/12th of
the  annual  director's  retainer  fee in  effect  at the  time  of  retirement.
Directors become vested in the Retirement Plan at a rate of 10% for each year of
credited  service  on the  board,  with  full  vesting  occurring  at 10  years.
Retirement  benefits are decreased by 5% per year (to a maximum of 90%) for each
year a director's age at retirement is less than 70. An employee director begins
accumulating  years of service for Retirement Plan vesting purposes upon ceasing
employment.  Monthly  benefits  continue for 180 months or until the  director's
death,  whichever first occurs. No death benefits are payable.  In 1996, a total
of $93,000 was paid to six retired directors pursuant to the Retirement Plan.

    In the event the  Retirement  Plan is  terminated  or  modified  to diminish
benefits,  a retired  director  has the option of  receiving a lump sum equal to
benefits  payable before the modification or termination as calculated under the
formula  described in the  Retirement  Plan.  Retirement  Plan benefits are paid
directly by FFC which is not required to segregate  such  payments on its books.
In the event a former  director who is receiving  retirement  benefits under the
Retirement  Plan  becomes an employee of the Bank or any of its  affiliates,  or
returns to serve as a nonemployee  director,  payments under the Retirement Plan
will be suspended until such time as such employment is again terminated or such
nonemployee director retires.  Monthly retirement benefits after such suspension
of payments  will be modified in  accordance  with the formula  described in the
Retirement  Plan.  Retired  directors must be available for consultation and may
not,  without the consent of FFC, serve as director,  officer or employee of any
affiliated or unaffiliated institution or holding company thereof.


                                        7

<PAGE>



                                                            [Preliminary Copies]

    The Retirement  Plan provides that directors who are  involuntarily  removed
from the board within 24 months following a change of control of the Bank or FFC
will receive  maximum  monthly  Retirement  Plan benefits  without  reduction on
account of vesting or age. A "change of  control"  of FFC will be deemed to have
occurred if (i) any person  becomes the  beneficial  owner of 25% or more of the
total number of  outstanding  voting shares of FFC; (ii) any person  becomes the
beneficial  owner of 10% or more,  but less  than 25%,  of the  total  number of
outstanding  shares of FFC if the Board of Directors of FFC determines that such
beneficial  ownership  constitutes or will constitute  control of FFC; (iii) any
person (other than the persons named as proxies solicited on behalf of the Board
of Directors of FFC) holds revocable or irrevocable  proxies, as to the election
or removal of two or more  directors of FFC, for 25% or more of the total number
of  outstanding  voting shares of FFC; (iv) any person has commenced a tender or
exchange  offer or entered  into an  agreement  or received an option to acquire
beneficial  ownership of 25% or more of the total number of  outstanding  voting
shares of FFC and the Board of  Directors  of FFC  determines  that such  action
constitutes  or will  constitute a change in control;  (v) as a result of, or in
connection  with,  any cash tender or exchange  offer,  merger or other business
combination,  sale of assets or contested  election,  or any  combination of the
foregoing  transactions,  the  persons  who were  directors  of FFC before  such
transaction  shall  cease to  constitute  at least  two-thirds  of the  Board of
Directors  of FFC or any  successor  company;  or (vi) any person  has  received
certain  regulatory  approvals to acquire FFC. A "change in control" of the Bank
will be deemed to have taken place if FFC's  beneficial  ownership  of the total
number of outstanding voting shares of the Bank is reduced to less than 50%.

    Consulting  Agreement.  On January 1, 1993, FFC and Mr. Gaiswinkler  entered
into a consulting and  noncompetition  agreement pursuant to which FFC agreed to
pay Mr.  Gaiswinkler  $100,000 per year through  December 31, 1997 together with
medical and dental insurance coverage until Mr. Gaiswinkler's 65th birthday.  No
death  benefits are  payable.  Under the  agreement,  Mr.  Gaiswinkler  provides
consulting  services to FFC and undertakes not to provide material assistance to
any  competitor  of the Company  during the term of the  agreement  or for three
years thereafter.  The agreement may be terminated by FFC with or without cause,
but  payments  continue  for  the  remaining  term  unless  Mr.  Gaiswinkler  is
terminated  for cause (as  defined) or in certain  events  specified  by federal
regulations.

BOARD OF DIRECTOR'S COMMITTEES AND NOMINATIONS BY STOCKHOLDERS

    The Board of Directors of FFC acts as the nominating committee for selecting
the management nominees for election as directors, and met once for that purpose
in 1996. Except in the case of a nominee substituted as a result of the death or
other  incapacity  of a management  nominee,  the bylaws of FFC require that the
nominating committee submit nominations to the secretary of FFC at least 30 days
prior to the date of the  annual  meeting.  The  nominations  of the  nominating
committee for the Annual Meeting have already been submitted.

    Stockholders  of FFC may  nominate  directors  pursuant to timely  notice in
writing to the secretary of FFC in accordance  with FFC's bylaws.  To be timely,
notice must be delivered to or mailed to and received at the principal executive
offices  of FFC not less than 30 days  prior to the  Annual  Meeting;  provided,
however,  that if less than 45 days'  notice or prior public  disclosure  of the
date of the meeting is given or made to  stockholders,  notice to be timely must
be  received  by FFC not  later  than  the  close  of  business  on the 15th day
following  the day on which notice of the date of the meeting was mailed or such
public disclosure was made.


                                        8

<PAGE>



                                                            [Preliminary Copies]

Public  disclosure of the date of the Annual  Meeting was made February 19, 1997
by the issuance of a press release.  Under the bylaws,  stockholder  nominations
for the Annual  Meeting are  required to be received on or before March 23, 1997
in order to be  timely.  A  stockholder's  notice of  nomination  must set forth
certain  information  specified  in  Article  3,  section  3.5 of  FFC's  bylaws
concerning each person the stockholder proposes to nominate for election and the
stockholder  giving the  notice.  The  bylaws  provide  that no person  shall be
elected as a director  unless  nominated in accordance  with the  procedures set
forth in the bylaws.

    The Board of Directors of FFC has standing  executive,  audit and stock plan
committees.  The  Board of  Directors  of the Bank has  standing  executive  and
compensation committees. In 1996, the FFC audit committee met four times and the
FFC stock plan committee met once. The FFC executive committee did not meet. The
compensation  committee met twice and the Bank executive committee met six times
during 1996.

    The audit committee reviews the quarterly and annual consolidated  financial
statements of FFC and the scope of the annual audit. It also reviews  regulatory
compliance and the independent  accountants' letter to management concerning the
effectiveness of the Company's  internal  financial and accounting  controls and
management's  response to the letter.  In addition,  the  committee  reviews and
recommends to the Board of Directors the firm to be engaged as FFC's independent
accountants.  The  committee  may also examine and  consider  any other  matters
relating to the financial affairs of the Company as it determines appropriate.

    The stock plan  committee  has  authority to  administer  FFC's stock option
plans, to grant options  thereunder,  and also to preapprove  investments in FFC
stock by  executive  officers  in  connection  with  any  Company  benefit  plan
permitting  such  an  investment   alternative.   The   compensation   committee
establishes  compensation  for directors and Company officers on an annual basis
and reviews the combination of benefits offered to all employees of the Company.

    The executive  committees of FFC and the Bank are authorized to exercise the
powers of the boards of  directors  of FFC and the Bank,  respectively,  between
regular  meetings  of such  boards.  The  executive  committee  of the Bank also
reviews the origination and administration of large commercial real estate loans
on a regular basis.

    During the year ended December 31, 1996,  FFC's Board of Directors held four
regular meetings and one organizational  meeting. No incumbent director attended
fewer than 75 percent of the total  number of meetings of the Board of Directors
and the  total  number  of  meetings  held by all  committees  of the  Board  of
Directors on which he served.


                             MANAGEMENT COMPENSATION

SUMMARY COMPENSATION TABLE

    The following table sets forth certain  information  regarding  compensation
paid during each of the Company's last three fiscal years to the Company's Chief
Executive  Officer  and  each of the  four  most  highly  compensated  executive
officers whose cash compensation  exceeded  $100,000,  based on salary and bonus
earned  during fiscal 1996.  The Company has not granted any stock  appreciation
rights (SARs). Share amounts reflect the December 30, 1996 5-for-4 stock split.


                                        9

<PAGE>



                                                            [Preliminary Copies]
<TABLE>
<CAPTION>

                                                                                Long Term
                                          Annual Compensation                  Compensation
                                          -------------------                  ------------

                                                                                  Awards
                                                                                  ------                                        

                                                                                           Securities
                                                                                          Underlying
  Name and Principal                                                                       Options/           All Other
       Position                   Year         Salary($)            Bonus($) (a)           SARs (#)         Compensation ($)
  ------------------------        ----         ---------            --------               --------        ----------------

<S>                               <C>           <C>                 <C>                     <C>                 <C>        
John C. Seramur                   1996          720,000             288,000                   -0-               257,177 (b)
  President, Chief Executive      1995          680,000             272,000                   -0-               242,544
  Officer and Director of         1994          650,000             181,000                 12,500              226,243
  FFC and the Bank

Donald E. Peters                  1996          251,500              62,999                   -0-                58,165 (c)
  Executive Vice                  1995          250,000              60,000                   -0-                51,615
  President of the Bank           1994          238,000              38,675                  5,000               58,252

Thomas H. Neuschaefer             1996          170,000              50,000                   -0-                38,576 (d)
  Vice President and              1995          150,100              45,000                   -0-                29,627
  Treasurer of FFC and            1994          122,100              22,750                 30,000               25,475
  Executive Vice
  President of the Bank

Robert M. Salinger                1996          194,000              48,500                   -0-                42,775 (e)
  General Counsel and             1995          186,500              46,625                   -0-                37,721
  Secretary of FFC and            1994          178,000              28,925                  5,000               40,726
  Executive Vice
  President of the Bank

Harry K. Hammerling               1996       172,000                 42,100                   -0-                38,389 (f)
  Executive Vice                  1995       164,500                 41,124                   -0-                33,001
  President of the Bank           1994       157,000                 25,513                  5,000               36,289
- -------------
</TABLE>

(a) Includes full bonus amounts earned during specified fiscal year; all or part
of these  amounts  may have been  deferred  by the  executive  for  payment in a
different year.

(b) Consists of $10,235 in Company contributions to the Employee Stock Ownership
Plan, $14,734 in Company  contributions to the 401(k) Plan,  $163,354 in Company
contributions  to the Executive  Profit  Sharing Plan,  $32,754 in  Company-paid
premiums  for  term  life  insurance  and for the  Executive  Supplemental  Life
Insurance Plan, and $36,100 in directors' fees.

(c) Consists of $10,235 in Company contributions to the Employee Stock Ownership
Plan,  $14,834 in Company  contributions to the 401(k) Plan,  $32,712 in Company
contributions  to the Executive  Profit Sharing Plan, and $384 for  Company-paid
term life insurance.

(d) Consists of $10,235 in Company contributions to the Employee Stock Ownership
Plan,  $14,734 in Company  contributions to the 401(k) Plan,  $13,223 in Company
contributions  to the Executive  Profit Sharing Plan, and $384 for  Company-paid
term life insurance.

(e) Consists of $10,235 in Company contributions to the Employee Stock Ownership
Plan,  $14,820 in Company  contributions to the 401(k) Plan,  $17,336 in Company
contributions  to the Executive  Profit Sharing Plan, and $384 for  Company-paid
term life insurance.

(f) Consists of $10,235 in Company contributions to the Employee Stock Ownership
Plan,  $14,834 in Company  contributions to the 401(k) Plan,  $12,936 in Company
contributions  to the Executive  Profit Sharing Plan, and $384 for  Company-paid
term life insurance.





                                       10

<PAGE>



                                                            [Preliminary Copies]

OPTION GRANTS DURING 1996 FISCAL YEAR

     No options or SARs were  granted  during  1996 to Mssrs.  Seramur,  Peters,
Neuschaefer, Salinger or Hammerling.



OPTION EXERCISES DURING 1996 AND YEAR END OPTION VALUES

     The following table provides  information  related to options  exercised by
the named  executive  officers  during the 1996  fiscal  year and the number and
value of options held at year end.  The Company has not granted any SARs.  Share
amounts reflect the December 30, 1996 5-for-4 stock split.

<TABLE>
<CAPTION>
                                                                       Number of Securities
                                                                      Underlying Unexercised             Value of Unexercised
                                                                           Options/SARs                  In-The Money Options/
                                                                           at FY-End (#)                 SARS at FY-End ($)(c)
                                                                           -------------                 ---------------------
                       Shares Acquired              Value
Name                   on Exercise (#)(a)    Realized ($)(b)      Exercisable     Unexercisable        Exercisable    Unexercisable
- ----                   ------------------    ---------------      -----------     -------------        -----------    -------------

<S>                          <C>                 <C>                <C>              <C>                <C>              <C>
John C. Seramur              25,000              329,188            39,500              -0-               621,300            -0-
Donald E. Peters                -0-                  -0-            70,200           41,050             1,346,296        674,548
Thomas H. Neuschaefer         7,500              101,727            34,094           21,532               569,943        273,457
Robert M. Salinger            3,750               49,219            50,800           25,450               925,779        410,127
Harry K. Hammerling             -0-                  -0-            38,925           25,450               682,747        410,127

- -------------
</TABLE>

(a) Each of the  options  exercised  during  fiscal  1996 was held by the  named
executive officer for a period of at least two years.

(b) Value  realized is  calculated  based on the  difference  between the option
exercise  price and the average high and low market price of the  underlying FFC
common stock on the date of exercise.

(c) Value is  calculated  based on the  difference  between the option  exercise
price  and the  closing  market  price of the  underlying  FFC  common  stock on
December 31, 1996.


                                       11

<PAGE>



                                                            [Preliminary Copies]

Employment and Change of Control Agreements, and Compensation Pursuant to Plans

    Employment  Agreement.  In February  1989,  FFC and the Bank entered into an
employment  agreement  with  John C.  Seramur  pursuant  to which he  serves  as
president and chief  executive  officer of FFC and the Bank. The initial term of
the agreement was through  December 31, 1993,  but the term of the agreement may
be extended upon the third and each subsequent  anniversary of the agreement for
an additional year by both of the Board of Directors of FFC and the Bank and has
been so extended  until  December 31, 1999.  Mr.  Seramur's  current base salary
under the agreement is $745,000. The agreement provides, among other things, for
participation in stock options,  profit sharing,  group life insurance,  medical
coverage,  education  and other  retirement or employee  benefits  applicable to
executive personnel.

    The agreement provides for termination for cause (as defined) and in certain
events specified by federal regulations. The agreement is also terminable by the
Bank without cause whereupon Mr. Seramur would be entitled to the full amount of
salary  remaining  under the term of the agreement.  The agreement  provides for
payments to the  employee in the event there is a change in control of FFC or of
the Bank  (as  defined  in the  Directors'  Retirement  Plan--see  "Election  of
Directors--Compensation of Directors--Directors' Retirement Plan") if employment
is terminated involuntarily in connection with such change of control other than
for cause.  Such  termination  payments are also  provided on a similar basis in
connection  with a voluntary  termination  of  employment  following a change in
control.  The amount of these  payments  equals  three times the average  annual
compensation  which was  includable in the  employee's  gross income for federal
income tax purposes  with respect to the five most recent tax years ending prior
to the change in control,  less one dollar. In 1997, such lump sum payment would
be $2,544,332.

    Change of Control  Agreements.  FFC and the Bank have entered into severance
agreements with certain executive  officers (the "Severance  Agreements")  which
provide for benefits only in the event of  termination  of employment  within 24
months  following a "change of control"  (as  defined in  Director's  Retirement
Plan--  see  "Election  of   Directors--Compensation   of  Directors--Directors'
Retirement  Plan").  The Severance  Agreements  also provide for benefits if the
officer resigns within 24 months following a change of control for "good reason"
as  defined  therein,   including   reduction  in   compensation,   benefits  or
responsibilities, or relocation by more than 50 miles of the primary worksite of
the officer.  Benefits  under the  Severance  Agreements  are equal to twice the
officer's  average  annual  compensation  for the five  most  recent  tax  years
preceding  the  change of  control.  The  Severance  Agreements  provide  for no
benefits  in the event the  officer is  terminated  for cause (as  defined),  in
certain  events  specified  under  federal  regulations,  or if the  officer  is
terminated  without  cause,  dies, or becomes  permanently  disabled  prior to a
change of control.  The initial term of the Severance  Agreements is for a three
year period,  commencing January 1989, which may be extended upon the second and
each subsequent  anniversary of the Severance  Agreements for an additional year
by both of the boards of directors of FFC and the Bank. The Severance Agreements
have been extended  through  December 31, 1998. The executive  officers who have
entered into such Severance Agreements are Mssrs. Peters, Neuschaefer, Salinger,
Hammerling  and two officers of the Bank.  In 1997,  in the event of a change in
control resulting in a termination of employment,  Mssrs.  Peters,  Neuschaefer,
Salinger and Hammerling would receive $527,517, $299,156, $411,451 and $371,638,
respectively, under the Severance Agreements.

    Supplemental  Executive Retirement Plan. Effective August 1, 1989, the Board
of Directors of the Bank adopted a supplemental  executive  retirement plan (the
"SER Plan") to provide additional  retirement  benefits to certain key employees
selected by the compensation committee of the Bank. Currently,  the participants
are Messrs. Seramur,  Peters,  Neuschaefer,  Salinger,  Hammerling and one other
senior officer of the Bank. Under the SER Plan,  participants  receive a monthly
supplemental  retirement  benefit  equal  to 60% of  the  participant's  average
monthly  compensation  received during the three calendar years of employment in
which the participant's  annual  compensation was at the highest level ("Highest
Average  Compensation")  less 50% of the  participant's  monthly  primary social
security  benefit,  and less the monthly benefit payable under the participant's
regular  employee  profit  sharing plan, and increased by  three-fourths  of one
percent (0.0075)

                                       12

<PAGE>
                                                            [Preliminary Copies]



for  each  year of  service  at the  Bank  in  excess  of 25 (the  "Supplemental
Benefit"). In the event the participant retires after reaching the age of 55 and
completion of ten years of service with the Bank, but before reaching the age of
62, the Supplemental  Benefit will be decreased by 2.5% for each full or partial
year by which the commencement of payment precedes the date of the participant's
62nd birthday.  If a participant  terminates  employment  prior to retirement or
death,  the Highest  Average  Compensation  is  multiplied  by a  fraction,  the
numerator of which is the participant's  actual years of service,  not to exceed
25, and the denominator of which is 25, prior to calculation of the Supplemental
Benefit,  and benefit payments  commence on the first day of the month following
the date on which the  participant  attains  age 62  (unless  termination  is on
account of total permanent  disability,  in which case benefit payments commence
immediately).  If the  participant's  employment is terminated  within 24 months
following a change in control (as defined in the Directors' Retirement Plan--see
"Election of Directors--Compensation of Directors--Directors' Retirement Plan"),
monthly  benefits equal the actuarial  equivalent of the  Supplemental  Benefit,
crediting  the  participant  with seven  years of  service or the  participant's
actual  years of service,  whichever  is greater.  In the event a  participant's
employment  terminates  due to  disability,  retirement,  death or a  change  in
control, he is 100% vested in his Supplemental Benefit. Otherwise, a participant
will become partially  vested after three years of employment,  with such vested
percentage  increasing  until fully  vested  after  seven  years of  employment.
However,  if a participant  is terminated  for cause as defined in the SER Plan,
both the  participant  and his  beneficiary  will  forfeit any rights to receive
benefits  under the SER  Plan.  In the event of the  participant's  death  while
employed by the Bank, or after the termination of employment but before benefits
begin  under  the  SER  Plan,  the  Bank  will  pay a  survivor  benefit  to the
participant's beneficiaries approximately equal to the actuarial equivalent lump
sum present value of the participant's benefit under the SER Plan.  Supplemental
Benefits  under  the SER Plan are  paid in the  form of a 10 year  certain  life
annuity  with  payments  continuing  to a  participant's  beneficiaries  for the
balance of the 10 year period if the participant dies before receiving  payments
for 10 full years.

    The Bank has purchased life  insurance on the executives who  participate in
the SER Plan in amounts such that if  assumptions  as to  mortality  experience,
policy  dividends  and other factors are  realized,  the benefits  payable under
those  insurance  policies will  reimburse to the Bank all premiums paid and pay
the participant all benefits under the SER Plan.

    Based on most recent annual  compensation  levels,  it is estimated that the
SER Plan would pay an annual  retirement  benefit at age 62 to Messrs.  Seramur,
Peters,  Neuschaefer,  Salinger and  Hammerling of $343,551,  $89,352,  $83,645,
$51,030 and $69,708, respectively.


REPORT OF THE COMPENSATION AND STOCK PLAN COMMITTEES

    The  Company's  compensation  program is  administered  by the  compensation
committee  comprised  of  four  nonemployee  members  of  the  Bank's  Board  of
Directors.  All  decisions  by the  committee  relating to the  compensation  of
executive  officers are reviewed by the full board.  In addition,  the FFC stock
plan committee, consisting of two disinterested nonemployee directors, makes all
decisions  concerning  stock  option  grants.  The  decisions  of the stock plan
committee are taken into account by the compensation  committee in the course of
its analysis of appropriate compensation levels.

    The Company's executive  compensation program provides competitive levels of
compensation  designed to integrate pay with the Company's  annual and long-term
performance  goals.  Underlying  this  objective  are  the  following  concepts:
supporting  an  individual   pay-for-performance   policy  that   differentiates
compensation   levels  based  on  corporate,   business   unit  and   individual
performance;  motivating  key  senior  officers  to achieve  strategic  business
objectives  and  rewarding  them for that  achievement;  providing  compensation
opportunities  which are competitive to those offered in the  marketplace,  thus
allowing  the  Company to compete  for and retain  talented  executives  who are
critical to the Company's success; and aligning the interests of executives with
the long-term interests of the Company's stockholders.


                                       13

<PAGE>



                                                            [Preliminary Copies]

    Executive  compensation  consists of four  components:  base salary;  annual
incentive bonus; stock options; and executive benefits.

    Base  Salary.  In the course of  setting  1996 base  salaries  for the named
executive  officers,  the  compensation  committee at its November  1995 meeting
compared the  officers'  1995 base  salaries  with those paid to  executives  of
companies  with assets of $2 billion to $5.9  billion as reflected in the Watson
Wyatt Worldwide  Financial  Institutions  Compensation  Survey,  as well as base
salaries paid by certain selected  publicly held midwestern  thrifts with assets
from $2.5  billion to $12  billion.  The Watson  Wyatt survey peer group and the
self-selected  peer group used for salary comparison  purposes are not identical
to the group of companies  included in the S&P Financial Index used in the stock
performance  chart (page 16),  because  reliable  compensation  information with
respect to the latter was not readily available. The Watson Wyatt survey and the
self-selected  peer group  survey  showed  the named  executive  officers'  base
salaries ranged from the 50th to the 90th  percentile for comparable  positions.
Based upon this peer group  information and the Company's  performance for 1995,
the committee  determined that Mr. Neuschaefer's base salary should be increased
13% to better  position  him in  comparison  with his peers,  and that the other
named  executive  officers'  base salaries  should be increased  4.75 - 5.00% as
reflected in the Summary Compensation Table at page 10.

    Incentive  Bonus.  The bonus  component is calculated  upon a formal written
plan which has been in place since 1988.  It is  structured  to pay bonuses only
upon fulfillment of predetermined corporate, business unit and individual goals.
Targets for annual bonus payouts  range from 10% of base pay for Bank  assistant
vice presidents to 45% for the CEO.  Targeted bonus payouts are made only if the
Company's  core income  targets and all business unit and  individual  goals are
met. If all goals are exceeded, additional bonus amounts may be paid pursuant to
a schedule contained in the bonus plan.  Extraordinary or one-time earnings,  or
earnings based upon unbudgeted acquisition activity, are not taken into account.
Partial  payouts  of  bonuses  are  available  if 80% or more of  budgeted  core
profitability  is attained.  The Company's  profit goal is aggressively set each
year and as a result bonus  payouts from 1988 through 1991 and in 1994 were paid
at only partial  levels even though record  profits were achieved by the Company
in those years.  Profit goals were met in 1992,  1993 and 1995 and, as a result,
bonuses were paid at or near full targeted  amounts.  In 1996, the  compensation
committee  determined  that  bonuses  would be paid at full  levels  because the
corporate  goal for core earnings set in late 1995 was met and the Company again
recorded record core profits.

    Stock Options.  To encourage growth and shareholder value, stock options are
granted from time to time under the  Company's  option  plans to key  management
personnel  who  are in a  position  to  make  substantial  contributions  to the
long-term  success of the Company.  The stock plan committee  believes that this
focuses  attention on managing the Company from the perspective of an owner with
an equity state in the business. Based on option grants made in prior years, the
option committee  determined that proper  incentives were currently in place and
that no further options would be granted to the named executive  officers during
1996.

    Executive Benefits. Like all Company employees, the named executive officers
participate in the FFC retirement  plans. In 1996, in addition to a contribution
to the Profit Sharing Plan, all Company  employees  participated in the Employee
Stock  Ownership  Plan  ("ESOP")  which the Company  acquired  in the  FirstRock
Bancorp  merger.  The  executive  officers  also receive a  contribution  to the
Executive  Profit Sharing Plan as reflected  herein in the Summary  Compensation
Table at page 10. In total,  the percentage of contributions to these retirement
plans, in the aggregate, was slightly lower in 1996 than prior years as provided
in the budget plan set in late 1995. In addition,  the named executive  officers
receive all normal employee fringe benefits as well as supplementary  retirement
benefits  designed to  encourage  them to remain with the Company on a long-term
basis. For example,  the  supplementary  executive life insurance and retirement
plans contain provisions for substantial  reductions in benefits if an executive
officer leaves the Company prior to normal retirement age.


                                       14

<PAGE>


                                                            [Preliminary Copies]

    CEO  Compensation.  In the course of setting Mr. Seramur's 1996 base salary,
the compensation  committee at its November 1995 meeting  evaluated Watson Wyatt
survey  data and  selected  peer  group  data (as noted  above),  as well as the
Company's  record  performance.  Based  on the  growth  of the  Company  and the
continued  improvements in all  profitability  measurements  during fiscal 1995,
including an increase in core earnings over 1994 as well as the  improvement  in
the  efficiency  ratio  (which  measures  controllable  overhead  expenses  as a
percentage of recurring income), the compensation  committee determined that Mr.
Seramur's  base salary  should be  positioned in the upper range of his peers to
properly  reflect the  Company's  standing  and  performance.  As a result,  the
compensation  committee  approved an increase  in Mr.  Seramur's  base salary to
$720,000 for fiscal 1996.

    As described  above,  awards under the  Company's  Incentive  Bonus Plan are
based on the  accomplishment  of individual and corporate  goals.  Mr. Seramur's
individual  goals  were  established  at the end of  1995  relating  to  company
profitability,  return on equity, return on assets, capital levels and dividends
paid to stockholders.  The goals established by the compensation  committee were
consistent with the stated  corporate  goals  reflected in the Company's  Annual
Report to Shareholders.  The compensation  committee  determined that all of Mr.
Seramur's individual goals had been met in 1996 and that the 1996 corporate core
profit  goal had been  met,  and as a result a full  targeted  bonus  payout  of
$288,000 would be made at year-end 1996.

    All of the  compensation  paid to Mr.  Seramur  in 1996  was  deductible  as
compensation expense to the Company under Section 162(m) of the Internal Revenue
Code of 1986,  as amended (the  "Code").  It is the intention of the Company and
Mr. Seramur to take all necessary actions so that substantially all compensation
payments to Mr. Seramur remain deductible to the Company under Section 162(m) of
the Code.

    The compensation  committee believes Mr. Seramur's leadership has positioned
the  Company as an  industry  leader  and it has  established  his  compensation
package  accordingly.  The committee  believes the package is  competitive  with
other industry leaders and appropriately  rewards Mr. Seramur for the results he
has achieved.


                                     Respectfully submitted,


                     Stock Plan Committee              Compensation Committee
                     --------------------              ----------------------
                     John H. Sproule, Chairman         John H. Sproule, Chairman
                     Ralph R. Staven                   Robert S. Gaiswinkler  
                                                       Ignatius H. Robers
                                                       Ralph R. Staven







COMPENSATION COMMITTEE INTERLOCKS AND INSIDE PARTICIPATION

    Two members of the compensation committee are former officers of the Bank or
predecessors  of the Bank.  Compensation  committee  members Ralph R. Staven and
Robert S. Gaiswinkler formerly served as officers of the Bank or predecessors to
the Bank prior to 1988 and 1993, respectively.

                                       15

<PAGE>




                                                            [Preliminary Copies]
Stock Performance Chart

    The following chart compares the yearly  percentage change in the cumulative
total stockholder  return on the FFC's common stock during the five fiscal years
ended  December 31, 1996 with the  cumulative  total return on the S&P 500 Index
and the S & P Financial  Index.  The  comparison  assumes  $100 was  invested on
December 31, 1991 in the FFC's common stock and in each of the foregoing indices
and assumes reinvestment of dividends.




    [Chart  contains  years  ended  1991,  1992,  1993,  1994,  1995 and 1996 on
    horizontal  axis and  price  of $100,  $200,  $300,  $400,  $500 and $600 on
    vertical axis. Plot points are as follows:  First  Financial  Corporation --
    100,  207.42,  302.24,  254.64,  436.87  and  597.00;  S&P 500 Index -- 100,
    107.62,  188.46,  120.03, 165.13 and 203.05; and S&P Financial Index -- 100,
    123.37, 137.06, 132.22, 204.11 and 275.89.]





















OFFICER, DIRECTOR, AND EMPLOYEE MORTGAGES

    The Bank offers loans to its officers,  directors and  employees.  Loans are
made on  substantially  the same terms and conditions as those prevailing at the
time for comparable  transactions  with  unaffiliated  persons.  Pursuant to the
Financial Institutions Reform,  Recovery and Enforcement Act of 1989 ("FIRREA"),
which  became  effective  on  August  9,  1989,  loans  made by the  Bank to its
executive  officers and directors must comply with the  requirements  of Section
22(h) of the Federal  Reserve Act. Among other things,  Section 22(h)  prohibits
the Bank from making a loan to any executive officer or director on preferential
terms,  i.e.,  terms that would not be offered to an  unaffiliated  borrower  of
comparable credit standing seeking a comparable loan. The management of the Bank
believes that all loans to the Company's  directors and executive  officers were
made in the  ordinary  course  of  business  on  substantially  the  same  terms
including  interest  rates and  collateral  as those  prevailing at the time for
comparable  transactions  with other  persons and did not involve  more than the
normal risk of collectibility or present other  unfavorable  features,  and that
all such loans comply with applicable regulatory requirements.

                                       16

<PAGE>




                                                            [Preliminary Copies]

                 PROPOSED AMENDMENT TO ARTICLES OF INCORPORATION
                                (Item 2 on Proxy)

    As set forth in Article 6 of FFC's Articles of  Incorporation,  the internal
affairs of the Corporation  shall be under the direction of a board of directors
consisting  "of not  less  than  twelve  (12)  nor more  than  twenty-four  (24)
directors." The proposed  amendment to Article 6 is to decrease the minimum size
of FFC's board of  directors  from twelve  directors  to seven  directors.  Such
decrease  will be effected by amending the second  sentence of Article 6 to read
as follows:

            "The  board of  directors  shall  consist of not less
            than  seven  (7)  nor  more  than   twenty-four  (24)
            directors."

    FFC's Board of Directors  currently  consists of twelve directors.  However,
director  Gordon M.  Haferbecker  has  announced his decision to retire from the
board concurrently with the Annual Meeting to be held on April 22, 1997. At that
time, FFC's Board of Directors may have at least one vacancy unless the proposed
amendment  is  adopted  by FFC's  shareholders  at the  Annual  Meeting.  If the
proposed  amendment  is not  adopted,  FFC's Board of  Directors  intends to act
pursuant  to Section  3.6 of FFC's  Bylaws to fill the  vacancy,  until the next
succeeding  Annual  Meeting,  by an affirmative  vote of a majority of directors
then in office.  At this time, the Board of Directors has made no decision as to
who it will  nominate  or elect  to fill  such  vacancy,  if it  occurs.  If the
proposed amendment is duly approved by FFC's shareholders,  no such vacancy will
exist upon director  Haferbecker's  retirement and FFC's Board of Directors will
consist of eleven directors.

    FFC's board of directors  believes that  approval of the proposed  amendment
will permit it to function in a more efficient  manner.  The board also believes
that the current  provision in Article 6 requiring  that the board consist of at
least twelve directors has outlived its usefulness. These beliefs are based on a
number of factors.

    First, a smaller board can act more efficiently and operate at lower expense
levels. This, the Board of Directors believes, is in the best interests of FFC's
shareholders.

    Second, by maintaining the current requirement of a maximum board size of 24
directors, FFC retains flexibility to structure future mergers and acquisitions.
The negotiations surrounding such transactions,  particularly in stock-for-stock
merger  transactions  such as those FFC has done in recent years,  often involve
the  need to  achieve  a  continuity  of  interests  for the  merging  company's
shareholders.  This might be accomplished  by establishing  additional FFC board
seats to accommodate certain members from the board or management of the merging
company.

    The current requirement that the FFC board consist of 12 to 24 directors was
established  in 1984  when  First  Financial  Savings  and First  State  Savings
combined and formed FFC as a multiple  holding  company.  Twelve  directors from
each  institution  were designated to sit on FFC's board,  and FFC's Articles of
Incorporation were fashioned accordingly. Through attrition, FFC's current board
membership  was reduced to its current 12  directors.  It is believed  that this
minimum requirement of 12 directors, established over a decade ago to facilitate
a merger, has outlived it usefulness.

    Third,  reducing the minimum FFC board size to seven directors would conform
FFC's  Articles  of  Incorporation  with  the  federal  stock  charter  of First
Financial  Bank,  FFC's wholly owned  banking  subsidiary.  The Bank's  charter,
pursuant  to  applicable  OTS  regulations,  provides  that the Bank's  Board of
Directors shall consist of not less than 7 directors. Since the primary business
of FFC is the business of the Bank, it is believed  that aligning  membership on
the respective Boards of Directors makes sound business sense.



                                       17

<PAGE>




                                                            [Preliminary Copies]

    Finally,  the  average  board size of  publicly  traded  companies  has been
decreasing  in recent  years.  For  example,  according  to two  recent  studies
conducted by Korn/Ferry  International  and Watson Wyatt Worldwide,  the average
number of directors  sitting on boards of  directors,  in all  industry  sectors
combined,  is 11,  which is down from  prior  years.  FFC's  board of  directors
believes that FFC's Articles of Incorporation  should be amended to reflect this
current trend.

    The affirmative vote of not less than two-thirds of the total votes eligible
to be cast at the Annual Meeting is required to adopt the proposed  amendment to
Article 6 of FFC's Articles of Incorporation.  If approved by stockholders,  the
proposed  amendment  to Article 6 will become  effective  upon the filing of the
amendment with the Office of the Secretary of State of Wisconsin.


THE  BOARD OF  DIRECTORS  RECOMMENDS  THAT YOU  VOTE  FOR THE  ADOPTION  OF THIS
AMENDMENT.





                            SECTION 16(a) DISCLOSURE

    Section 16(a) of the Exchange Act requires the Company's  executive officers
and directors,  and persons who own more than ten percent of a registered  class
of FFC's  equity  securities,  to file  reports  of  ownership  and  changes  in
ownership with the Securities and Exchange Commission.  Officers,  directors and
greater than ten percent  shareholders are required by SEC regulation to furnish
FFC with copies of all Section 16(a) forms they file. Based solely on its review
of the copies of such forms  received  by it, or  written  representations  from
certain reporting  persons that no Forms 5 were required for those persons,  the
Company believes that during fiscal 1996 all filing  requirements  applicable to
its executive officers, directors and greater than ten percent beneficial owners
were complied with.


                         INDEPENDENT PUBLIC ACCOUNTANTS

    The Board of Directors has renewed the  appointment  of Ernst & Young LLP to
act as the Company's independent public accountants for 1997. Representatives of
Ernst & Young LLP will be present at the Annual  Meeting.  They will be given an
opportunity to make a statement if they desire to do so and will be available to
respond to appropriate questions.


                  DATE FOR SUBMISSION OF STOCKHOLDER PROPOSALS
                        TO BE INCLUDED IN PROXY MATERIALS

    Any  stockholder  of FFC who intends to present a proposal for action at the
1998  annual  meeting of  stockholders  must  forward a copy of the  proposal or
proposals to FFC's corporate offices. Any such proposal or proposals intended to
be  presented at the 1998 annual  meeting and included in FFC's proxy  statement
and form of proxy  relating to that  meeting must be received by FFC by November
10, 1997.

    The bylaws of FFC provide  that any  director  nominations  and new business
submitted by  shareholders  must be filed with the  secretary of FFC at least 30
business  days  prior to the date of the  meeting.  If notice of the  meeting is
given less than 45 days before the meeting,  such  submissions must be filed not
later than 15 days after notice of the meeting is given.



                                       18

<PAGE>



                                                            [Preliminary Copies]

                         OTHER BUSINESS TO BE TRANSACTED

    As of the date of this proxy statement,  the Board of Directors of FFC knows
of no other  business  which may come  before the Annual  Meeting.  If any other
business is properly  brought before the Annual Meeting,  it is the intention of
the proxy  holders to vote or act in  accordance  with their best  judgment with
respect to such matters.




                                           By order of the Board of Directors of
                                           FIRST FINANCIAL CORPORATION




                                           Robert S. Gaiswinkler
                                           Chairman of the Board






Stevens Point, Wisconsin
March 10, 1997

                                       19

<PAGE>


REVOCABLE PROXY                                             [Preliminary Copies]

                                      PROXY
          ANNUAL MEETING OF SHAREHOLDERS OF FIRST FINANCIAL CORPORATION


John H.  Sproule and Ralph R.  Staven,  and each of them,  are hereby  appointed
proxies,  with  full  power of  substitution,  to vote all  shares  of stock the
undersigned is entitled to vote at the annual meeting of  shareholders  of First
Financial  Corporation,  to be held at the Holiday Inn Convention  Center,  1501
North Point Drive,  Stevens Point,  Wisconsin,  on April 22, 1997 at 10:00 a.m.,
Local Time, and at any  adjournments  thereof,  as follows,  hereby revoking any
proxy heretofore given.

1.       ELECTION OF THREE DIRECTORS:
                                  Robert S. Gaiswinkler, Dr. George R. Leach
                                  and John C. Seramur
<TABLE>

<S>                                                  <C>    
     [ ]   FOR all nominees listed above             [ ]   WITHHOLD AUTHORITY
           (except as marked to the contrary)              to vote for all nominees listed above
</TABLE>

(INSTRUCTION:  To withhold authority to vote for any individual  nominee,  write
that nominee's name in the space provided below).



2.       AMENDMENT OF ARTICLE 6 OF THE ARTICLES OF INCORPORATION REGARDING
THE MINIMUM BOARD SIZE:



    [ ] FOR                       [ ]   AGAINST                   [ ]   ABSTAIN




THIS  PROXY WILL BE VOTED AS  DIRECTED,  OR IF NO CHOICE IS  INDICATED,  WILL BE
VOTED FOR ITEMS 1 AND 2.


3.       In their  discretion  on such other matters as may properly come before
the  meeting,  all set out in the Notice  and Proxy  Statement  relating  to the
meeting, receipt of which are hereby acknowledged.

                                            Dated:________________________, 1997

                                            ____________________________________

                                            ____________________________________

                                            (Please   sign   exactly   as  name
                                            appears  hereon.  If stock is owned
                                            by more than one person, all owners
                                            should   sign.    If   signing   as
                                            attorney, administrator,  executor,
                                            guardian   or    trustee,    please
                                            indicate  such  capacity.  A  proxy
                                            given by a  corporation  should  be
                                            signed by an authorized officer.)  
                                            





 THIS PROXY IS SOLICITED BY THE BOARD OF DIRECTORS OF THIS CORPORATION





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