METROMAIL CORP
S-8, 1997-05-30
ADVERTISING AGENCIES
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<PAGE>
     As filed with the Securities and Exchange Commission on May 30, 1997
                                                    Registration No. 333-
================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C.  20549
                               _________________

                                    FORM S-8
                             REGISTRATION STATEMENT
                                     Under
                           The Securities Act of 1933
                             _____________________

                             Metromail Corporation
             (Exact name of registrant as specified in its charter)
<TABLE>
<CAPTION>

<S>                                               <C>                                    <C>
            Delaware                                                             13-3015410
(State or other jurisdiction of                                     (I.R.S. Employer Identification No.)
 incorporation or organization)

          360 East 22nd Street                                                      60148
           Lombard, Illinois                                                      (Zip Code)
(Address of principal executive offices)
</TABLE>


      Amended and Restated Metromail Corporation 1996 Stock Incentive Plan
                            (Full title of the plan)

                               Thomas J. Quarles
              Senior Vice President, Chief Administrative Officer,
                         General Counsel and Secretary
                             Metromail Corporation
                              360 East 22nd Street
                            Lombard, Illinois 60148
                                 (630) 620-3300
                     (Name, address, and telephone number,
                   including area code, of agent for service)

                          ____________________________

                        CALCULATION OF REGISTRATION FEE


<TABLE>
<CAPTION>
                                              Proposed       Proposed
     Title of             Amount              maximum        maximum          Amount of
 Securities to be          to be              offering      aggregate     registration fee
    registered          registered           price per       offering
                                               share          price
=========================================================================================
<S>                 <C>                      <C>          <C>             <C>
Common Stock,          1,100,000 shares(1)   $20.75(2)    $22,825,000(2)      $6,917
$.01 par value

Preferred Stock        1,100,000 rights         (3)            (3)              (3)
 Purchase Rights
=======================================================================================
</TABLE>

(1)  This registration statement also covers an additional and indeterminate
     number of shares as may become issuable because of the provisions of the
     Plan relating to adjustments for changes resulting from stock dividends,
     stock splits and similar changes.

(2)  Estimated solely for the purpose of calculating the registration fee and,
     pursuant to Rule 457(h) under the Securities Act of 1933, based upon the
     average of the high and low sale prices of the Common Stock reported in the
     New York Stock Exchange Composite transactions on May 27, 1997.

(3)  The Preferred Stock Purchase Rights initially are attached to and trade
     with the shares of Common Stock being registered hereby.  Value
     attributable to such Rights, if any, is reflected in the market price of
     the Common Stock.

================================================================================
     This Registration Statement is being filed with respect to the registration
of additional shares of common stock, par value $.01 per share ("Common Stock"),
of Metromail Corporation (the "Company"). The contents of the earlier effective
registration statement (File No. 333-6265) are incorporated in this Registration
Statement by reference.
<PAGE>

                                    PART II
                          INFORMATION REQUIRED IN THE
                             REGISTRATION STATEMENT


  Item 3.  Incorporation of Documents by Reference.

       The following additional documents heretofore filed with the
  Securities and Exchange Commission (the "Commission") by Metromail Corporation
  (the "Company") are incorporated herein by reference:

       (a) The Company's Annual Report on Form 10-K for the year ended December
  31, 1996;

       (b)  The Company's Quarterly Report on Form 10-Q for the three months
  ended March 31, 1997;

       (c) The description of the Common Stock, par value $.01 per share, of the
  Company which is contained in the Company's Registration Statement on Form
  8-A, filed April 25, 1996, and the description of the related Preferred Stock
  Purchase Rights which is contained in the Company's Registration Statement on
  Form 8-A, filed February 26, 1997.

       All documents filed by the Company with the Commission pursuant to
  Sections 13(a), 13(c), 14 and 15(d) of the Securities Exchange Act of 1934, as
  amended (the "Exchange Act"), after the date of this Registration Statement
  and prior to the filing of a post-effective amendment to this Registration
  Statement which indicates that all securities offered hereby have been sold or
  which deregisters all securities then remaining unsold, shall be deemed to be
  incorporated by reference into this Registration Statement and to be a part
  hereof from the respective dates of filing of such documents.

  Item 8.  Exhibits.

   Exhibit
     No.                              Description
   -------                            -----------

  4(a)        Third Restated Certificate of Incorporation of the Company, as
              amended (incorporated by reference to the Company's Annual Report
              on Form 10-K for the year ended December 31, 1996, Exhibit 3(i)).
  4(b)        By-laws of the Company (incorporated by reference to Registration
              Statement on Form S-1 (File No. 333-2042), Exhibit 3.2).
  4(c)        Rights Agreement, dated as of February 24, 1997, between the
              Company and American Stock Transfer and Trust Company, as Rights
              Agents (incorporated by reference to the Company's Registration
              Statement on Form 8-A, filed on February 26, 1997).
  5           Opinion of Sidley & Austin.
  10          Amended and Restated Metromail Corporation 1996 Stock Incentive
              Plan.
  23(a)       Consent of Arthur Andersen LLP.
  23(b)       Consent of Sidley & Austin (contained in Exhibit 5 hereto).
<PAGE>
 
                                  SIGNATURES


     The Registrant. Pursuant to the requirements of the Securities Act of 1933,
the registrant certifies that it has reasonable grounds to believe that it meets
all of the requirements for filing on Form S-8 and has duly caused this
registration statement to be signed on its behalf by the undersigned, thereunto
duly authorized, in the City of Chicago, State of Illinois on this 28th day 
of May, 1997.


                        METROMAIL CORPORATION


                        By: /s/ Kenneth A. Glowacki
                           ------------------------ 
                           Kenneth A. Glowacki
                           Vice President, Finance
                           (Authorized Officer and Principal Accounting Officer)



     Pursuant to the requirements of the Securities Act of 1933, this
registration statement has been signed by the following persons in the
capacities and on the dates indicated.

<TABLE> 
<CAPTION> 

          Signature                               Title(s)                            Date
          ---------                               --------                            ----
<S>                                    <C>                                        <C> 
/s/ Barton L. Faber                    Chairman and Director                      May 28, 1997
- ----------------------------            (principal executive officer)
    Barton L. Faber


/s/ Susan L. Henricks                  President, Chief Executive                 May 28, 1997 
- ----------------------------            Officer and Director
    Susan L. Henricks


/s/ Ronald G. Eidell                   Senior Vice President and Chief            May 28, 1997
- ----------------------------            Financial Officer (principal financial
    Ronald G. Eidell                    officer)          


/s/ Kenneth A. Glowacki                Vice president, Finance (principal         May 28, 1997
- ----------------------------            accounting officer)
    Kenneth A. Glowacki


/s/ Peter F. Murphy
- ----------------------------           Director                                   May 28, 1997
    Peter F. Murphy


/s/ Jonathan P. Ward
- ----------------------------           Director                                   May 28, 1997
    Jonathan P. Ward


/s/ Robert C. McCormack                Director                                   May 28, 1997
- ----------------------------
    Robert C. McCormack
</TABLE> 
<PAGE>
 
                                 EXHIBIT INDEX
                                 -------------

Exhibit
Number                               Description of Exhibit
- ------                               ----------------------

4(a)                Third Restated Certificate of Incorporation of the Company,
                    as amended (incorporated by reference to the Company's
                    Annual Report on Form 10-K for the year ended December 31,
                    1996, Exhibit 3(i)).

4(b)                By-laws of the Company (incorporated by reference to
                    Registration Statement on Form S-1 (File No. 333-2042),
                    Exhibit 3.2).

5*                  Opinion of Sidley & Austin.

10*                 Amended and Restated Metromail Corporation 1996 Stock
                    Incentive Plan

23(a)*              Consent of Arthur Andersen LLP.

23(b)*              Consent of Sidley & Austin (contained in Exhibit 5
                    hereto).


________________________
*Filed herewith

                                       1

<PAGE>
 
                                                                       Exhibit 5


                                  May 30, 1997



Metromail Corporation
360 East 22nd Street
Lombard, Illinois 60148

     Re:  Metromail Corporation
          Registration Statement on Form S-8
          ----------------------------------

Ladies and Gentlemen:

     We have acted as counsel for Metromail Corporation, a Delaware corporation
(the "Company"), in connection with the filing of a Registration Statement on
Form S-8 (the "Registration Statement") relating to 1,100,000 shares of common
stock, par value $.01 per share, of the Company ("Common Stock"), together with
1,100,000 Preferred Stock Purchase Rights of the Company (the "Rights")
associated therewith, to be issued under the Company's Amended and Restated 1996
Stock Incentive Plan (the "Plan").  The terms of the Rights are set forth in the
Rights Agreement dated as of February 24, 1997 (the "Rights Agreement") between
the Company and American Stock Transfer and Trust Company, as Rights Agent.

     We are familiar with the Third Restated Certificate of Incorporation and
the By-laws of the Company and all amendments thereto and resolutions of the
Board of Directors of the Company relating to the Plan and the Registration
Statement.

     In this connection, we have examined originals, or copies of originals
certified or otherwise identified to our satisfaction, of such records of the
Company and others, have examined such questions of law and have satisfied
ourselves as to such matters of fact as we have considered relevant and
necessary as a basis for the opinions set forth herein.  We have assumed the
authenticity of all documents submitted to us as originals, the genuineness of
all signatures, the legal capacity of all natural persons and the conformity
with the original documents of any copies thereof submitted to us for our
examination.
<PAGE>
 
     Based upon the foregoing, we are of the opinion that:

     1.  The Company is duly incorporated and validly existing under the laws of
the State of Delaware.

     2.  Each share of Common Stock will be legally issued, fully paid and
nonassessable when: (i) the Registration Statement shall have become effective
under the Securities Act; (ii) such share of Common Stock shall have been duly
issued pursuant to the authorization of the Board of Directors or a duly
authorized committee thereof, in the manner contemplated by the Plan; and (iii)
a certificate representing such share shall have been duly executed,
countersigned and registered and duly delivered to the purchaser thereof against
payment of the agreed consideration therefor (not less than the par value
thereof) in accordance with the Plan.

     3.  The Rights associated with the newly issued shares of Common Stock
referred to in paragraph 2 will be legally issued when such Rights have been
duly issued in accordance with the terms of the Rights Agreement and such
associated shares have been duly issued and paid for as set forth in 
paragraph 2.

     We do not find it necessary for the purposes of this opinion to cover, and
accordingly we express no opinion as to the application of the securities or
blue sky laws of the various states to the sale of shares of common stock.

     This opinion is limited to the General Corporation Law of the State of
Delaware.

     We hereby consent to the filing of this opinion as an exhibit to the
Registration Statement.

                                        Very truly yours,

                                        /s/ Sidley & Austin

<PAGE>
 
                                                                      Exhibit 10


                              AMENDED AND RESTATED

                             METROMAIL CORPORATION
                           1996 STOCK INCENTIVE PLAN
                                January 30, 1997



                                   I. GENERAL



1.  Plan.  To provide incentives to management and other persons through rewards
based upon the ownership or performance of the common stock of Metromail
Corporation (the "Company"), the Committee hereinafter designated, may grant
cash or bonus awards, stock options, or combinations thereof, to eligible
persons, on the terms and subject to the conditions stated in the Plan.  For
purposes of the Plan, references to employment by the Company also mean
employment by a majority-owned subsidiary of the Company and employment by any
other entity designated by the Board or the Committee in which the Company has a
direct or indirect equity interest.

2.  Eligibility.  Officers and other key management employees of, agents of,
consultants to and advisors to, the Company, its subsidiaries, and any other
entity designated by the Board or the Committee in which the Company has a
direct or indirect equity interest, and directors of the Company who are not
employees of the Company ("Non-Employee Directors"), shall be eligible, upon
selection by the Committee, to receive cash or bonus awards or stock options,
either singly or in combination, as the Committee, in its discretion, shall
determine.  Non-Employee Directors shall also be eligible to participate in the
Plan in accordance with Article IV.

3.  Limitation on Shares to be Issued.  Subject to adjustment as provided in
Section 5 of this Article I, 2,700,000 million shares of common stock ("common
stock") shall be available under the Plan, reduced by (i) the aggregate number
of shares of common stock which become subject to outstanding stock options
under the terms of the Metromail Corporation 1996 Broad-Based Employee Stock
Plan, (ii) the aggregate number of shares of common stock sold under the terms
of the Metromail Corporation 1997 Employee Stock Purchase Plan, and  (iii) the
aggregate number of shares of common stock which become subject to outstanding
bonus awards and stock options under this Plan.  Shares subject to a grant or
award under either the Metromail Corporation 1996 Broad-Based Employee Stock
Plan, the Metromail Corporation 1997 Employee Stock Purchase Plan or this Plan
which for any reason are not sold, issued or delivered, including by reason of
the expiration, termination, cancellation or forfeiture of all or a portion of
the grant or award or by reason of the delivery or withholding of shares to pay
all or a portion of the exercise price or to satisfy tax withholding
obligations, shall again be available for future grants and awards hereunder.
For the purpose of complying with Section 162(m) of the Internal Revenue Code of
1986, as amended (the "Code"), and the rules and regulations thereunder, the
maximum number of shares of common stock with respect to which options may be
granted 
<PAGE>
 
during any three-year period to any person shall be 250,000, subject to
adjustment as provided in Section 5 of this Article I. The maximum number of
shares of common stock with respect to which fixed awards in the form of
restricted stock may be granted hereunder is 200,000 in the aggregate, subject
to adjustment as provided in Section 5 of this Article I

     Shares of common stock to be issued may be authorized and unissued shares
of common stock, treasury stock or a combination thereof.

4.  Administration of the Plan.  The Plan shall be administered by a Committee
designated by the Board of Directors (the "Committee").  Each member of the
Committee shall be (i)  an "outside director" within the meaning of Section
162(m) of the Code and (ii), a "Non-Employee Director" within the meaning of
Rule 16b-3 under the Securities Exchange Act of 1934, as amended (the "Exchange
Act").  The Committee shall, subject to the terms of the Plan, select eligible
persons for participation; determine the form of each grant and award, either as
cash, a bonus award or stock options or a combination thereof; and determine the
number of shares or units subject to the grant or award, the fair market value
of the common stock or units when necessary, the time and conditions of vesting,
exercise or settlement, and all other terms and conditions of each grant and
award, including, without limitation, the form of instrument evidencing the
grant or award.  The Committee may establish rules and regulations for the
administration of the Plan, interpret the Plan, and impose, incidental to a
grant or award, conditions with respect to competitive employment or other
activities not inconsistent with the Plan.  All such rules, regulations,
interpretations and conditions shall be conclusive and binding on all parties.
Each grant and award shall be evidenced by a written instrument and no grant or
award shall be valid until an agreement is executed by the Company and the
recipient thereof and, upon execution by each party and delivery of the
agreement to the Company, such grant or award shall be effective as of the
effective date set forth in the agreement.

     The Committee may delegate some or all of its power and authority hereunder
to the Chairman or other executive officer of the Company as the Committee deems
appropriate; provided, however, that the Committee may not delegate its power
and authority with regard to (i) the selection for participation in the Plan of
(A) an employee who is a "covered employee" within the meaning of Section 162(m)
of the Code or who, in the Committee's judgment, is likely to be a covered
employee at any time during the period a grant or award hereunder to such
employee would be outstanding or (B) an officer or other person subject to
Section 16 of the Exchange Act or (ii) decisions concerning the timing, pricing
or amount of a grant or award to such an employee, officer or other person.

     A majority of the Committee shall constitute a quorum.  The acts of the
Committee shall be either (i) acts of a majority of the members of the Committee
present at any meeting at which a quorum is present or (ii) acts approved in
writing by all of the members of the Committee without a meeting.

5.  Adjustments.  In the event of any stock split, stock dividend,
recapitalization, reorganization, merger, consolidation, combination, exchange
of shares, liquidation, spin-off or other similar change in capitalization or
event, or any distribution to holders of common 
<PAGE>
 
stock other than a regular cash dividend, the number and class of securities
available under the Plan, the number and class of securities subject to each
outstanding bonus award, the number and class of securities subject to each
outstanding stock option, the purchase price per security and the number and
class of securities subject to each option and restricted stock award to be
granted to Non-Employee Directors pursuant to Article IV shall be appropriately
adjusted by the Committee, such adjustments to be made in the case of
outstanding stock options without a change in the aggregate purchase price. If
any such adjustment would result in a fractional security being (i) available
under the Plan, such fractional security shall be disregarded, or (ii) subject
to an outstanding grant or award under the Plan, the Company shall pay the
holder thereof, in connection with the first vesting, exercise or settlement of
such grant or award in whole or in part occurring after such adjustment, an
amount in cash determined by multiplying (i) the fraction of such security
(rounded to the nearest hundredth) by (ii) the excess, if any, of (A) the fair
market value on the date of such vesting, exercise or settlement over (B) the
exercise price, if any, of such grant or award.

6.  Effective Date and Term of Plan.  The Plan shall be submitted to the sole
stockholder of the Company for approval and, if approved, shall become effective
as of the closing date of the Company's initial public offering of common stock.
The Plan shall terminate when shares of common stock are no longer available
under the Plan unless terminated prior thereto by action of the Board.  No
further grants or awards shall be made under the Plan after termination, but
termination shall not affect the rights of any participant under any grants or
awards made prior to termination.

7.  Amendments.  The Plan may be amended or terminated by the Board in any
respect except that no amendment may be made without stockholder approval if
stockholder approval is required by applicable law, rule or regulation,
including Section 162(m) of the Code, or such amendment would increase (subject
to Section 5 of this Article I) the maximum number of shares available under the
Plan.  No amendment may impair the rights of a holder of an outstanding grant or
award without the consent of such holder.

                                II. BONUS AWARDS

1.  Form of Award.  Bonus awards, whether performance awards or fixed awards,
may be made to eligible persons in the form of (i) cash, whether in an absolute
amount or as a percentage of compensation, (ii) stock units, each of which is
substantially the equivalent of a share of common stock but for the power to
vote and, subject to the Committee's discretion, the entitlement to an amount
equal to dividends or other distributions otherwise payable on a like number of
shares of common stock, (iii) shares of common stock issued to the eligible
person but forfeitable and with restrictions on transfer in any form as
hereinafter provided or (iv) any combination of the foregoing.
<PAGE>
 
2.  Performance Awards.  Awards may be made in terms of a stated potential
maximum dollar amount, percentage of compensation or number of units or shares,
with the actual such amount, percentage or number to be determined by reference
to the level of achievement of corporate, sector, business unit, division,
individual or other specific objectives over a performance period of not less
than one nor more than ten years, as determined by the Committee.  No rights or
interests of any kind shall be vested in an individual receiving a performance
award until the conclusion of the performance period and the determination of
the level of achievement specified in the award, and the time of vesting, if
any, thereafter shall be as specified in the award.

3.  Fixed Awards.  Awards may be made which are not contingent on the
achievement of specific objectives, but are contingent on the participant's
continuing in the Company's employ for a period specified in the award.

4.  Rights with Respect to Restricted Shares.  If shares of restricted common
stock are subject to an award, the participant shall have the right, unless and
until such award is forfeited or unless otherwise determined by the Committee at
the time of grant, to vote the shares and to receive dividends thereon from the
date of grant and the right to participate in any capital adjustment applicable
to all holders of common stock; provided, however, that a distribution with
respect to shares of common stock, other than a regular quarterly cash dividend,
shall be deposited with the Company and shall be subject to the same
restrictions as the shares of common stock with respect to which such
distribution was made.

     During the restriction period, a certificate or certificates representing
restricted shares shall be registered in the holder's name and may bear a
legend, in addition to any legend which may be required under applicable laws,
rules or regulations, indicating that the ownership of the shares of common
stock represented by such certificate is subject to the restrictions, terms and
conditions of the Plan and the agreement relating to the restricted shares.  All
such certificates shall be deposited with the Company, together with stock
powers or other instruments of assignment (including a power of attorney), each
endorsed in blank with a guarantee of signature if deemed necessary or
appropriate, which would permit transfer to the Company of all or a portion of
the shares of common stock subject to the award in the event such award is
forfeited in whole or in part.  Upon termination of any applicable restriction
period, including, if applicable, the satisfaction or achievement of applicable
objectives, and subject to the Company's right to require payment of any taxes,
a certificate or certificates evidencing ownership of the requisite number of
shares of common stock shall be delivered to the holder of such award.

5.  Rights with Respect to Stock Units.  If stock units are credited to a
participant pursuant to an award, then, subject to the Committee's discretion,
amounts equal to dividends and other distributions otherwise payable on a like
number of shares of common stock after the crediting of the units (unless the
record date for such dividends or other distributions precedes the date of grant
of such award) shall be credited to an account for the participant and held
until the award is forfeited or paid out.  Interest shall be credited on the
account annually at a rate equal to the return on five year U.S. Treasury
obligations.
<PAGE>
 
6.  Vesting and Resultant Events.  The Committee may, in its discretion, provide
for early vesting of an award in the event of the participant's death, permanent
and total disability or retirement.  At the time of vesting, (i) the award, if
in units, shall be paid to the participant either in shares of common stock
equal to the number of units, in cash equal to the fair market value of such
shares, or in such combination thereof as the Committee shall determine, and the
participant's account to which dividend equivalents, other distributions and
interest have been credited shall be paid in cash, (ii) the award, if a cash
bonus award, shall be paid to the participant either in cash, or in shares of
common stock with a then fair market value equal to the amount of such award, or
in such combination thereof as the Committee shall determine and (iii) shares of
restricted common stock issued pursuant to an award shall be released from the
restrictions.

                               III. STOCK OPTIONS

1.  Grants of Options.  Options to purchase shares of common stock may be
granted to such eligible persons as may be selected by the Committee.  These
options may, but need not, constitute "incentive stock options" under Section
422 of the Code or any other form of option under the Code.  An incentive stock
option may not be granted to any person who is not an employee of the Company or
any subsidiary (as defined in Section 424 of the Code).  To the extent that the
aggregate fair market value (determined as of the date of grant) of shares of
common stock with respect to which options designated as incentive stock options
are exercisable for the first time by a participant during any calendar year
(under the Plan or any other plan of the Company, or any parent or subsidiary)
exceeds the amount (currently $100,000) established by the Code, such options
shall not constitute incentive stock options.

2.  Number of Shares and Purchase Price.  The number of shares of common stock
subject to an option and the purchase price per share of common stock
purchasable upon exercise of the option shall be determined by the Committee;
provided, however, that the purchase price per share of common stock shall not
be less than 100% of the fair market value of a share of common stock on the
date of grant of the option; provided further, that if an incentive stock option
shall be granted to any person who, on the date of grant of such option, owns
capital stock possessing more than ten percent of the total combined voting
power of all classes of capital stock of the Company (or of any parent or
subsidiary) (a "Ten Percent Holder"), the purchase price per share of common
stock shall be the price (currently 110% of fair market value) required by the
Code in order to constitute an incentive stock option.

3.  Exercise of Options.  The period during which options granted hereunder may
be exercised shall be determined by the Committee; provided, however, that no
incentive stock option shall be exercised later than ten years after its date of
grant; provided further, that if an incentive stock option shall be granted to a
Ten Percent Holder, such option shall not be exercisable more than five years
after its date of grant.  The Committee may, in its discretion, establish
performance measures which shall be satisfied or met as a condition to the grant
of an option 
<PAGE>
 
or to the exercisability of all or a portion of an option. The Committee 
shall determine whether an option shall become exercisable in cumulative or 
non-cumulative installments and in part or in full at any time. An exercisable
option, or portion thereof, may be exercised only with respect to whole shares
of common stock.

     An option may be exercised (i) by giving written notice to the Company
specifying the number of whole shares of common stock to be purchased and
accompanied by payment therefor in full (or arrangement made for such payment to
the Company's satisfaction) either (A) in cash, (B) in previously owned whole
shares of common stock (which the optionee has held for at least six months
prior to delivery of such shares or which the optionee purchased on the open
market and for which the optionee has good title free and clear of all liens and
encumbrances) having a fair market value, determined as of the date of exercise,
equal to the aggregate purchase price payable by reason of such exercise, (C) in
cash by a broker-dealer acceptable to the Company to whom the optionee has
submitted an irrevocable notice of exercise or (D) a combination of (A) and (B)
and (ii) by executing such documents as the Company may reasonably request.  The
Committee shall have sole discretion to disapprove of an election pursuant to
any of clauses (B)-(D).  Any fraction of a share of common stock which would be
required to pay such purchase price shall be disregarded and the remaining
amount due shall be paid in cash by the optionee.  No certificate representing
common stock shall be delivered until the full purchase price therefor has been
paid.

4.  Termination of Employment or Service.  An option may be exercised during the
optionee's continued employment with the Company or during the optionee's
continued provision of services to the Company, and, unless otherwise determined
by the Committee as set forth in the agreement relating to the option, for a
period not in excess of ninety days following termination of employment or the
provision of services, as the case may be, and only within the original term of
the option; provided, however, that if employment of the optionee by the Company
or the provision of services by the optionee to the Company shall have
terminated by reason of retirement or total and permanent disability, then the
option may be exercised to the extent set forth in the agreement relating to the
option for a period not in excess of five years following termination of
employment or the provision of services, but not after the expiration of the
term of the option.  In the event of the death of an optionee (i) during
employment or the term in which services are being provided, (ii) within a
period not in excess of five years after termination of employment or the term
in which services are being provided by reason of retirement or total and
permanent disability or (iii) within ninety days after termination of employment
or the term in which services are being provided for any other reason,
outstanding options held by such optionee at the time of death may be exercised
to the extent set forth in the agreement relating to the option by the executor,
administrator, personal representative, beneficiary or similar persons of such
deceased optionee within ninety days of the date of death, but in each case only
within the original term of the option.

               IV.  PROVISIONS RELATING TO NON-EMPLOYEE DIRECTORS


1.  Eligibility.  Each Non-Employee Director shall be granted options to
purchase shares of common stock and fixed awards in the form of restricted stock
in accordance with this Article IV.  Options granted under this Article IV shall
not constitute incentive stock options.
<PAGE>
 
2.  Grants of Stock Options.  Each Non-Employee Director shall be granted
options to purchase shares of common stock as follows:

     (a) Non-Elective Grants.  On September 1 of each year beginning September
1, 1996 (or, if a person is not a Non-Employee Director on the applicable
September 1, on the date on which such person is first elected or begins to
serve as a Non-Employee Director other than by reason of termination of
employment), each person who is a Non-Employee Director on such date shall be
granted an option to purchase 5,000 shares of common stock (which amount shall
be pro-rated if such Non-Employee Director is first elected or begins to serve
as a Non-Employeee Director on a date other than the applicable September 1) at
a purchase price per share equal to the fair market value of a share of common
stock on the date of grant of such option.

     (b) Elective Grants.  On September 1 of each year beginning September 1,
1996, options to purchase 2,500 shares of common stock shall be granted to each
Non-Employee Director who, prior to such date, files with the Company a written
election to receive options to purchase common stock in lieu of all of such Non-
Employee Director's annual cash retainer fee payable by the Company to such Non-
Employee Director for services as a Director of the Company for the one-year
period beginning on such September 1 ("Annual Retainer").  In the event a person
is not a Non-Employee Director on the applicable September 1, if such person
files with the Company, not later than the fifth business day after which such
person is first elected or begins to serve as a Non-Employee Director other than
by reason of termination of employment, a written election to receive options to
purchase common stock in lieu of all of such Non-Employee Director's Annual
Retainer payable with respect to the remainder of such one-year period, options
to purchase that number of shares of common stock set forth in the following
sentence shall be granted to such Non-Employee Director on the tenth business
day after the date such written election is filed with the Company.  The number
of shares (rounded to the nearest whole number) of common stock underlying such
Non-Employee Director's options granted pursuant to the preceding sentence shall
be determined by multiplying 2,500 by a fraction, the numerator of which is the
number of days from and including the date on which such person was first
elected or began to serve as a Non-Employee Director to and including the
following August 31, and the denominator of which is 365.  An election pursuant
to this subsection 2(b) shall be irrrevocable on and after the second business
day prior to the date of grant of the options.

     The purchase price per share of common stock subject to an option granted
pursuant to this subsection 2(b) shall equal the fair market value of a share of
common stock on the date of grant of such option.

     (c) Option Period and Exercisability.  Except as otherwise provided in
Section 3 of Article V of the Plan, each option granted under this Article IV
shall not be exercisable during the first year following its date of grant.
Thereafter, such option shall be fully exercisable on 
<PAGE>
 
and after the first anniversary of its date of grant. Each option granted under
this Article IV shall expire ten years after its date of grant. An exercisable
option, or portion thereof, may be exercised in whole or in part only with
respect to whole shares of common stock. Options granted under this Article IV
shall be exercisable in accordance with the second paragraph of Section 3 of
Article III.

     (d) Termination of Directorship.  An option granted under this Article IV
may be exercised during the optionee's continued service as a Director of the
Company and for a period not in excess of one year following termination of
service as a Director of the Company other than by reason of death and only
within the original term of the option; provided, however, that if the
optionee's service as a Director of the Company shall have terminated (i) after
at least three but less than six  years of service as a Director of the Company,
such option may be exercised for a period not in excess of two years following
such termination of service, (ii) after at least six but less than nine years of
service as a Director of the Company, such option may be exercised for a period
not in excess of three years following such termination of service, and (iii)
after nine or more years of service as a Director of the Company, such option
may be exercised for a period not in excess of four years following such
termination of service, but in each case only within the original term of the
option.  In the event of the death of an optionee (i) while such optionee is
serving as a Director of the Company or (ii) after termination of service as a
Director of the Company and during the period in which an option is exercisable
as determined in accordance with the preceding sentence, any outstanding option
granted under this Article IV which is exercisable on the date of the optionee's
death may be exercised to the extent then exercisable by the executor,
administrator, personal representative, beneficiary or similar person of such
deceased optionee within 90 days of the date of death, but in each case only
within the original term of the option.

3.   Grants of Restricted Stock Awards.  Each Non-Employee Director shall be
granted fixed awards in the form of restricted stock as follows:

     (a) Time of Grant.  On September 1, 1996 (or, if a person is not a Non-
Employee Director on September 1, 1996 on the date on which such person is first
elected or begins to serve as a Non-Employee Director other than by reason of
termination of employment), each person who is a Non-Employee Director on such
date shall be granted a restricted stock award of 1,000 shares of common stock.

     (b) Vesting and Forfeiture.  Except as otherwise provided in Section 3 of
Article V of the Plan, the shares of common stock covered by a restricted stock
award granted under this Article IV shall vest on the date of the third
anniversary of the date of grant of such award, provided, however, the shares of
common stock covered by such award shall be forfeited to and become the property
of the Company if prior to vesting the holder of such award shall terminate
service as a Director of the Company.

     (c) Restrictions on Transfers.  Until the shares of common stock covered by
a restricted stock award under this Article IV have become vested and until the
date which is 30 days after the termination of service as a Director of the
Company of the holder of such award, neither such award nor any shares of common
stock covered by such award nor any 
<PAGE>
 
rights thereunder (i) may be transferred or assigned by such holder other than
by will or the laws of descent and distribution or (ii) shall be subject to
execution, attachment or other process, and no person shall be entitled to
exercise any rights of such holder under such award by virtue of any attempted
execution, attachment or other process. Any transfer other than by will or the
laws of descent and distribution or any attempted assignment, pledge or
hypothocation, whether or not by operation of laws, shall be void.
Notwithstanding the foregoing, in the event the shares of common stock covered
by a restricted stock award under this Article IV vest as a result of a Change
of Control, the Company shall, no later than five business days after the
Acceleration Date, deliver to the holder one or more certificates for the vested
shares, free of any restrictive legends, and destroy any stock powers relating
to the vested shares. The Company shall be entitled to hold the certificate or
certificates for shares of common stock covered by a restricted stock award
under this Article IV until the restrictions on transfer set forth in this
Article IV shall have lapsed.

     (d) Rights as a Shareholder.  The holder of a restricted stock award under
this Article IV shall have the right to vote the shares of common stock covered
by such award and to receive dividends, if any, thereon, unless and until such
shares are forfeited pursuant to subparagraph 3(b).

                                   V.  OTHER

1.  Non-Transferability of Options.  No option shall be transferable other than
(i) by will, the laws of descent and distribution or pursuant to beneficiary
designation procedures approved by the Company or (ii) as otherwise set forth in
the agreement relating to such option.  Each option may be exercised during the
participant's lifetime only by the participant or the participant's guardian,
legal representative or similar person.  Except as permitted by the second
preceding sentence, no option may be sold, transferred, assigned, pledged,
hypothecated, encumbered or otherwise disposed of (whether by operation of law
or otherwise) or be subject to execution, attachment or similar process.  Upon
any attempt to so sell, transfer, assign, pledge, hypothecate, encumber or
otherwise dispose of any option, such award and all rights thereunder shall
immediately become null and void.

2.  Tax Withholding.  The Company shall have the right to require, prior to the
issuance or delivery of any shares of common stock or the payment of any cash
pursuant to a grant or award hereunder, payment by the holder thereof of any
Federal, state, local or other taxes which may be required to be withheld or
paid in connection therewith.  An agreement may provide that (i) the Company
shall withhold whole shares of common stock which would otherwise be delivered
to a holder, having an aggregate fair market value determined as of the date the
obligation to withhold or pay taxes arises in connection therewith (the "Tax
Date"), or withhold an amount of cash which would otherwise be payable to a
holder, in the amount necessary to satisfy any such obligation or (ii) the
holder may satisfy any such obligation by any of the following means:  (A) a
cash payment to the Company, (B) delivery to the 
<PAGE>
 
Company of previously owned whole shares of common stock (which the holder has
held for at least six months prior to the delivery of such shares or which the
holder purchased on the open market and for which the holder has good title,
free and clear of all liens and encumbrances) having an aggregate fair market
value determined as of the Tax Date, (C) authorizing the Company to withhold
whole shares of common stock which would otherwise be delivered having an
aggregate fair market value determined as of the Tax Date or withhold an amount
of cash which would otherwise be payable to a holder, (D) in the case of the
exercise of an option, a cash payment by a broker-dealer acceptable to the
Company to whom the optionee has submitted an irrevocable notice of exercise or
(E) any combination of (A), (B) and (C); provided, however, that the Committee
shall have sole discretion to disapprove of an election pursuant to any of
clauses (B)-(E). An agreement relating to a grant or award hereunder may provide
for shares of common stock to be delivered or withheld having an aggregate fair
market value in excess of the minimum amount required to be withheld, but not in
excess of the amount determined by applying the holder's maximum marginal tax
rates. Any fraction of a share of common stock which would be required to
satisfy such an obligation shall be disregarded and the remaining amount due
shall be paid in cash by the holder.

3.  Acceleration Upon Change in Control.  If while any performance award or
fixed award granted under Article II or IV or any stock option granted under
Article III or IV is outstanding --

     (a) any "person," as such term is defined in Section 3(a)(9) of the
Exchange Act, as modified and used in Section 13(d) and 14(d) thereof (but not
including (i) the Company or any of its subsidiaries, (ii) a trustee or other
fiduciary holding securities under an employee benefit plan of the Company or
any of its subsidiaries, (iii) an underwriter temporarily holding securities
pursuant to an offering of such securities, or (iv) a corporation owned,
directly or indirectly, by the stockholders of the Company in substantially the
same proportions as their ownership of stock of the Company) (hereinafter a
"Person") is or becomes the beneficial owner, as defined in Rule 13d-3 of the
Exchange Act, directly or indirectly, of securities of the Company (not
including in the securities beneficially owned by such Person any securities
acquired directly from the Company or its affiliates, excluding an acquisition
resulting from the exercise of a conversion or exchange privilege in respect of
outstanding convertible or exchangeable securities) representing 50% or more of
the combined voting power of the Company's then outstanding securities; or

     (b) during any period of twenty-four (24) consecutive months (not including
any period prior to the effective date of the Plan), individuals who at the
beginning of such period constitute the Board and any new director (other than a
director designated by a Person who has entered into any agreement with the
Company to effect a transaction described in Clause (a), (c) or (d) of this
Section) whose election by the Board or nomination for election by the Company's
stockholders was approved by a vote of at least two-thirds (2/3) of the
directors then still in office who either were directors at the beginning of the
period or whose election or nomination for election was previously so approved,
cease for any reason to constitute a majority thereof; or
<PAGE>
 
     (c) the stockholders of the Company approve a merger or consolidation of
the Company with any other corporation, other than (i) a merger or consolidation
which would result in the voting securities of the Company outstanding
immediately prior thereto continuing to represent (either by remaining
outstanding or by being converted into voting securities of the surviving
entity), in combination with the ownership of any trustee or other fiduciary
holding securities under an employee benefit plan of the Company, at least 50%
of the combined voting power of the voting securities of the Company or such
surviving entity outstanding immediately after such merger or consolidation, or
(ii) a merger or consolidation effected to implement a recapitalization of the
Company (or similar transaction) in which no Person acquires more than 50% of
the combined voting power of the Company's then outstanding securities; or

     (d) the stockholders of the Company approve a plan of complete liquidation
of the Company or an agreement for the sale or disposition by the Company of all
or substantially all the Company's assets, (any of such events being hereinafter
referred to as a "Change in Control"), then from and after the date on which
public announcement of the acquisition of such percentage shall have been made,
or the date on which the change in the composition of the Board set forth above
shall have occurred, or the date of any such stockholder approval of a merger,
consolidation, plan of complete liquidation or an agreement for the sale of the
Company's assets as described above occurs (the applicable date being
hereinafter referred to as the "Acceleration Date"), (i) with respect to such
performance awards, the highest level of achievement specified in the award
shall be deemed met and the award shall be immediately and fully vested, (ii)
with respect to such fixed awards, the period of continued employment or
provision of services, as the case may be, specified in the award upon which the
award is contingent shall be deemed completed and the award shall be immediately
and fully vested and (iii) with respect to such options, all such options,
whether or not then exercisable in whole or in part, shall be fully and
immediately exercisable.

4.  Restrictions on Shares.  Each grant and award made hereunder shall be
subject to the requirement that if at any time the Company determines that the
listing, registration or qualification of the shares of common stock subject
thereto upon any securities exchange or under any law, or the consent or
approval of any governmental body, or the taking of any other action is
necessary or desirable as a condition of, or in connection with, the delivery of
shares thereunder, such shares shall not be delivered unless such listing,
registration, qualification, consent, approval or other action shall have been
effected or obtained, free of any conditions not acceptable to the Company.  The
Company may require that certificates evidencing shares of common stock
delivered pursuant to any grant or award made hereunder bear a legend indicating
that the sale, transfer or other disposition thereof by the holder is prohibited
except in compliance with the Securities Act of 1933, as amended, and the rules
and regulations thereunder.
<PAGE>
 
5.  No Right of Participation or Employment.  No person shall have any right to
participate in the Plan.  Neither the Plan nor any grant or award made hereunder
shall confer upon any person any right to continued employment or engagement for
services by the Company, any subsidiary or any affiliate of the Company or
affect in any manner the right of the Company, any subsidiary or any affiliate
of the Company to terminate the employment or engagement for services of any
person at any time without liability hereunder.

6.  Rights as Stockholder.  No person shall have any right as a stockholder of
the Company with respect to any shares of common stock or other equity security
of the Company which is subject to a grant or award hereunder unless and until
such person becomes a stockholder of record with respect to such shares of
common stock or equity security.

7.  Governing Law.  The Plan, each grant and award hereunder and the related
agreement, and all determinations made and actions taken pursuant thereto, to
the extent not otherwise governed by the Code or the laws of the United States,
shall be governed by the laws of the State of Delaware and construed in
accordance therewith without giving effect to principles of conflicts of laws.

8.  Approval of Plan.  The Plan and all grants and awards made hereunder shall
be null and void if the adoption of the Plan is not approved by the sole
stockholder of the Company.

9.  Foreign Eligible Persons.  Without amending this Plan, the Committee may
grant options to eligible persons who are foreign nationals on such terms and
conditions different from those specified in this Plan as may in the judgment of
the Committee be necessary or desirable to foster and promote achievement of
this Plan and, in furtherance of such purposes the Committee may make such
modifications, amendments, procedures, subplans and the like as may be necessary
or advisable to comply with provisions of laws in other countries or
jurisdictions in which the Company or its subsidiaries operates or has
employees, agents, consultants or advisors.

<PAGE>
 
                                                                   Exhibit 23(a)


                   CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS
                   -----------------------------------------

As independent public accountants, we hereby consent to the incorporation by 
reference in this Registration Statement on Form S-8 of our reports dated 
January 21, 1997, covering the financial statements and financial statement 
schedule of Metromail Corporation and Affiliates included in its Annual Report 
on Form 10-K for the year ended December 31, 1996.




                                                  Arthur Andersen LLP


Chicago, Illinois
May 23, 1997


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