TCBY ENTERPRISES INC
10-Q, 1994-07-15
EATING PLACES
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                             PAGE 1



        
        
        UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                    WASHINGTON, D.C.  20549
                            FORM 10-Q


(Mark One)
 X  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
    SECURITIES EXCHANGE ACT OF 1934

 For the quarterly period ended May 31, 1994                  

                               OR

___
    TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE 
    SECURITIES EXCHANGE ACT OF 1934

For the transition period from ______________ to _____________

Commission file number  1-10046 


                       TCBY ENTERPRISES, INC.                 
(Exact name or registrant as specified in its charter)


Delaware                                           71-0552115 
(State of other jurisdiction of             (I.R.S. Employer
 incorporation or organization)             Identification No.)


425 West Capitol Avenue   Little Rock, Arkansas         72201 
(Address of principal executive offices)              (Zip Code)


                           (501) 688-8229                     
(Registrant's telephone number, including area code)



Indicate by check mark whether the  registrant (1) has filed all  reports
required to be filed by Section 13 of the Securities Exchange Act of 1934
during the preceding  12 months,  (or for  such shorter  period that  the
registrant was required to file such reports) and (2) has been subject to
such filing requirements for the past 90 days.


                                       Yes  X    No    


On June 30, 1994 there were 25,516,264 shares of the registrant's  common
stock outstanding.




                                     Sequential Page No. 1
<PAGE>


                             PAGE 2
<TABLE>

                      TABLE OF CONTENTS
<CAPTION>
PART I.   FINANCIAL INFORMATION                                Page
<S>       <C>                                                    <C>
Item 1.   Financial Statements (Unaudited)

          Consolidated Balance Sheets
          May 31, 1994 and November 30, 1993                       3

          Consolidated Statements of Income
          Quarter ended and six months ended
          May 31, 1994 and 1993                                    5

          Consolidated Statements of Cash Flows
          Six months ended May 31, 1994 and 1993                   6

          Notes to Consolidated Financial Statements 
          May 31, 1994                                             7


Item 2.   Management's Discussion and Analysis of Financial
          Condition and Results of Operations                      9


PART II.  OTHER INFORMATION


Item 1.   Legal Proceedings                                       15

Item 4.   Submission of Matters to a Vote of
          Security Holders                                        15

Item 6.   Exhibits and Reports on Form 8-K                        16


SIGNATURES                                                        17
</TABLE>



















                                          Sequential Page No. 2


<PAGE>


                                     PART 1
                              FINANCIAL INFORMATION

ITEM 1 FINANCIAL STATEMENTS (UNAUDITED)

TCBY ENTERPRISES, INC.
CONSOLIDATED BALANCE SHEETS (UNAUDITED)
<TABLE>
<CAPTION>


                                             February 28,       November 30,
                                        1994               1993     

<S>                                         <C>                c>
CURRENT ASSETS
 Cash and cash equivalents                  $  4,058,364       $ 10,167,074
 Short-term investments                       10,115,033         14,826,289
 Receivables:
  Trade accounts                              21,130,980         10,859,638
  Notes                                        2,398,978          2,577,182
  Allowance for doubtful accounts
   and notes                                    (567,356)        (650,547)
                                              22,962,602         12,786,273

 Refundable income taxes                            -               487,394
 Deferred income taxes                           611,914            611,914
 Inventories                                  13,313,813         11,476,837
 Prepaid expenses and other assets             1,928,771        2,539,461 

    TOTAL CURRENT ASSETS                    52,990,497         52,895,242

PROPERTY, PLANT AND EQUIPMENT
 Land                                          4,127,522          3,879,175
 Buildings                                    23,197,721         22,519,574
 Furniture, vehicles and equipment            50,920,858         49,932,263
 Leasehold improvements                       10,796,137         11,020,257
 Construction in progress                      3,005,031            743,493
 Allowances for depreciation 
  and amortization                           (37,241,332)     (34,179,906)

                                              54,805,937         53,914,856

OTHER ASSETS
 Notes receivable, less current portion
  (less allowance for doubtful notes
  1994 - $1,323,832; 1993 - $1,517,943)        9,389,990         10,146,885
 Intangibles (less amortization
  1994 - $3,298,681; 1993 - $2,705,816)        8,982,741          7,044,549
 Other                                         4,787,034       4,689,604 

                                              23,159,765       21,881,038 

    TOTAL ASSETS                          $130,956,199       $128,691,136
                                            ============       ============

See notes to consolidated financial statements.
</TABLE>


                                                 Sequential Page No. 3


<PAGE>
TCBY ENTERPRISES, INC.
CONSOLIDATED BALANCE SHEETS (UNAUDITED)
<TABLE>
<CAPTION>


                                             February 28,        November 30,
                                                1994               1993     




LIABILITIES AND STOCKHOLDERS' EQUITY
<S>                                         <C>                <C>
CURRENT LIABILITIES
 Accounts payable                           $  1,389,297       $  1,199,737
 Accrued expenses                              7,123,414          5,276,677
 Income taxes payable                            869,774               -
 Deferred franchise fee income                   183,385            265,227
 Current portion of long-term debt             2,094,897          2,092,761 

    TOTAL CURRENT LIABILITIES               11,660,767           8,834,402

LONG-TERM DEBT, less current portion          10,436,064          11,486,736

DEFERRED INCOME TAXES                          3,138,784          3,138,784

COMMITMENTS AND CONTINGENCIES                       -                  -

STOCKHOLDERS' EQUITY
 Preferred stock, par value $.10 per share;
  authorized 2,000,000 shares                       -                  -
 Common stock, par value $.10 per share;
  authorized 50,000,000 shares; issued-
  1994 - 26,822,958; 1993 - 26,804,385         2,682,296          2,680,439
 Additional paid-in capital                   24,350,412         24,255,981
 Retained earnnings                            88,099,075         87,705,993 

                                             115,131,783        114,642,413

Less treasury stock, at cost 
 (1,317,069 shares in 1994 and 1993)          (9,411,199)        (9,411,199)

                                             105,720,584        105,231,214 

TOTAL LIABILITIES AND STOCKHOLDERS'
  EQUITY                                    $130,956,199       $128,691,136
                                            =============      ============

See notes to consolidated financial statements.
</TABLE>








                                                 Sequential Page No. 4


<PAGE>
TCBY ENTERPRISES, INC.
CONSOLIDATED STATEMENTS OF INCOME (UNAUDITED)
<TABLE>
<CAPTION>
                                 Quarter Ended                    Six Months Ended
                                    May 31,                           May 31,
                           1994             1993            1994            1993      
<S>                      <C>              <C>               <C>             <C>


Sales                    $39,599,802    $31,110,937     $62,187,050   $52,098,431
Cost of Sales             23,548,378     16,359,340      36,884,643    27,805,038 
  GROSS PROFIT            16,051,424     14,751,597      25,302,407    24,293,393

Franchising revenues:
 Initial franchise and
  license fees               625,888        359,500         733,700       583,500
 Royalty income            3,116,570      2,770,495       4,680,093     4,363,294 
  Total franchising
  revenues                 3,742,458      3,129,995       5,413,793     4,946,794 
                          19,793,882     17,881,592      30,716,200    29,240,187

Selling, general and
 administrative expenses  14,299,199     13,774,416      26,335,085    26,344,616 

                           5,494,683      4,107,176       4,381,115     2,895,571

Interest expense            (146,294)      (228,227)       (309,124)     (462,700)
Interest income              229,705        327,287         517,912       675,132
Other expense               (115,357)       (10,077)        (79,742)     (120,738)
                             (31,946)        88,983         129,046        91,694 

  INCOME BEFORE
  INCOME TAXES             5,462,737      4,196,159       4,510,161     2,987,265

Income taxes:
 Current                   1,899,393      1,459,006       1,568,184     1,038,672
 Deferred                      -              -               -             -     
                           1,899,393      1,459,006       1,568,184     1,038,672 

  NET INCOME             $ 3,563,344    $ 2,737,153     $ 2,941,977   $ 1,948,593
                       =============  =============   ============= =============

  NET INCOME PER SHARE   $      0.14    $      0.11     $      0.12   $      0.08
                       =============  =============   ============= =============

Average shares 
 outstanding              25,542,049     25,645,955      25,492,432    25,632,787
                       =============  =============   ============= =============

Cash dividends per share $      0.05    $      0.05     $      0.10   $      0.10
                       =============  =============   ============= =============
See notes to consolidated financial statements.
</TABLE>
                                                  Sequential Page No. 5
<PAGE>

TCBY ENTERPRISES, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)
<TABLE>
<CAPTION>

                                                Six Months Ended
                                                    May 31,
                                          ________________________________                                               1994       
<S>                                            <C>                <C>

OPERATING ACTIVITIES
Net Income                                $  2,941,977      $  1,948,593 
Adjustments to reconcile net loss to net
 cash used in operating activities:


  Depreciation and amortization              3,863,282         3,948,798
  Amortization of intangibles                  512,283           264,472
  Provision for doubtful accounts              562,186           587,535
  Gain on disposal of property and 
   equipment                                  (264,657)          125,143
Changes in operating assets and liabilities:
  Accounts receivable                      (11,110,830)       (7,868,001)
  Inventories                               (1,836,976)         (442,284)
  Prepaid expenses                             610,690          (785,841)
  Intangibles and other assets              (2,660,422)       (2,867,772)
  Accounts payable and accrued expenses      2,036,297         1,402,924
  Deferred revenues                            (81,842)         (135,386)
  Income taxes                               1,357,168           965,858 

 NET CASH USED IN OPERATING ACTIVITIES    (4,070,844)       (2,855,961)

INVESTING ACTIVITIES
 Purchases of property, plant and 
  equipment                                 (4,973,140)       (3,779,291)
 Proceeds from sale of property and
  equipment                                    595,950           130,056
 Origination of notes receivable            (1,228,686)         (652,888)
 Principal collected on notes receivable     2,357,896         1,313,654
 Purchases of short-term investments        (3,267,451)      (12,100,153)
 Proceeds from sale of short-term
  investments                                7,978,707        13,051,037 

 NET CASH PROVIDED BY (USED IN)
   INVESTING ACTIVITIES                     1,463,276        (2,037,585)

FINANCING ACTIVITIES
 Proceeds from sale of common stock             96,288            71,299
 Dividends paid                             (2,548,895)       (2,557,578)
 Purchases of treasury stock                      -             (107,064)
 Retirement of long-term debt               (1,048,535)       (1,274,096)

 NET CASH USED IN FINANCING ACTIVITIES    (3,501,142)      (3,867,439)

 DECREASE IN CASH AND CASH EQUIVALENTS    (6,108,710)       (8,760,985)
Cash and cash equivalents at beginning
 of period                                   10,167,074       17,055,288 

 CASH AND CASH EQUIVALENTS AT END
   OF PERIOD                             $   4,058,364     $  8,294,303
                                          =============     ============
</TABLE>
See notes to consolidated financial statements.



                                                      Sequential Page No. 6

<PAGE>
                             PAGE 7







TCBY ENTERPRISES, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)

MAY 31, 1994


NOTE A -- FINANCIAL STATEMENT PRESENTATION

The notes to the consolidated financial statements do not include all notes
which would be included in the annual report to stockholders and  reference
to the footnotes  contained in the  annual report to  stockholders for  the
year ended  November 30,  1993, will  give additional  information on  such
items as  significant accounting  policies, long-term  debt, income  taxes,
lease commitments, contingencies and employee  benefit plans.  However,  in
the opinion of management, all footnotes have been included for disclosures
required for compliance with the Securities and Exchange Commission  rules,
as contained in Accounting Series Release No. 177.  Also in the opinion  of
management, all adjustments (consisting of normal recurring accruals) which
are necessary for a fair statement  of the results for the interim  periods
have been included.

NOTE B -- RECLASSIFICATION

Certain amounts in  the 1993  consolidated financial  statements have  been
reclassified to conform to the 1994 presentation.

NOTE C -- INVENTORY
<TABLE>
<CAPTION>
                                    May 31,       November 30,
                                     1994          1993    
<S>                               <C>             <C>
Manufacturing materials and
  supplies                        $ 5,464,859     $ 3,775,732

Finished yogurt products and
  other food products               4,560,957       3,281,552

Equipment and other products        3,287,997       4,419,553

                                  $13,313,813     $11,476,837
                                  ===========     =========== 
</TABLE>









                                         Sequential Page No. 7
<PAGE>
                             PAGE 8


NOTE D -- ACCRUED EXPENSES

Accrued expenses consist of the following:
<TABLE>
<CAPTION>
                                    May 31,       November 30,
                                     1994          1993    
<S>                               <C>             <C>
Rent                              $   914,633     $ 1,031,718

Compensation                        1,821,419       1,714,336

Other                               4,387,362       2,530,623

                                  $ 7,123,414     $ 5,276,677
                                  ===========     =========== 
</TABLE>


NOTE E -- CONTINGENCIES

A purported investor in a  former franchisee has claimed approximately  $26
million in trebled damages, plus  costs and prejudgment interest, from  the
former franchisee for  alleged fraudulent acts.   The compensatory  damages
requested are $8.7 mill  ion.  The Company has also been  named in this suit
as a defendant and  has cross-claimed the former  franchisee.  The  Company
believes the plaintiff's claims  against the Company  to be without  merit,
and the Company is vigorously contesting the suit.  Other than as set forth
above, there  is  no  material  litigation  pending  against  the  Company.
Various legal  and  administrative  proceedings  are  pending  against  the
Company which are incidental to the business of the Company.  The  ultimate
legal and  financial  liability of  the  Company in  connection  with  such
proceedings and that  discussed above cannot  be estimated with  certainty,
but the Company believes, based upon its examination of these matters,  its
experience to date,  and discussions with  counsel, that these  proceedings
will  have  no  material  adverse  effect  upon  the  Company's   financial
condition,  either  individually  or  in  the  aggregate;  of  course,  any
substantial loss pursuant to any  litigation might have a material  adverse
impact upon results of operations in the fiscal quarter or year in which it
were to  be incurred,  but the  Company cannot  estimate the  range of  any
reasonable possible loss.














                                         Sequential Page No. 8 
<PAGE>
                             PAGE 9

ITEM 2

MANAGEMENT'S DISCUSSION AND ANALYSIS OF
FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Total sales for the  second quarter of fiscal  1994 increased 27.3  percent
from sales for  the second quarter  of fiscal  1993.  Total  sales for  the
first six months of fiscal 1994  increased 19.4 percent from sales for  the
first six months of fiscal 1993.

The following  table sets  forth  sales by  category within  the  Company's
primary segments of operation:
<TABLE>
<CAPTION>





                            Three Months Ended May 31            Six Months Ended May 31
                                 % of                % of             % of                % of
                       1994   Sales   1993    Sales  1994   Sales  1993    Sales
<S>                   <C>        <C>      <C>        <C>     <C>       <C>      <C>       <C>
Food Products:
 Yogurt sales to
  Martin-Brower and
  other food service
  distributors        $15,942     40%     $15,631     50%    $24,401    39%     $25,038    48%
 Retail sales by
  Company-owned
  stores                6,186     16%       7,751     25%     10,273    16%      13,118    25%
 Yogurt sales to the
  retail grocery
  trade                11,931   30%     3,416   11%   18,379  30%     5,190  10%
                       34,059   86%    26,798   86%   53,053  85%    43,346  83%

Equipment:
 Sales by the 
  Company's equip-
  ment distributor      4,053   10%     2,422    8%    6,992  11%     4,245   8%
 Sales of manufac-
  tured specialty
  vehicles              1,276    3%     1,587   5%    1,720   3%     3,893   8%
                        5,329   13%     4,009  13%    8,712  14%     8,138  16%
Other                     212    1%       304   1%      422   1%       614   1%
Total Sales           $39,600  100%   $31,111  100% $62,187 100%   $52,098 100%
                      =======  ====   =======  ==== ============   ======= =====
</TABLE>
($ rounded to nearest thousand)







Sales from the Company's food products segment include (i) wholesale  sales
of frozen yogurt products to  The Martin-Brower Company, which  distributes
yogurt and other  products to  TCBY locations,  and to  other food  service
distributors,  which  distribute  to  non-traditional  locations  such   as
airports, on-premises business cafeterias, hospitals, sporting arenas, toll
road plazas, etc., (ii)  retail sales of yogurt  and related food items  by
Company-owned stores,  and  (iii) sales  of  "hardpack" frozen  yogurt  and
refrigerated  "traditional  style"  yogurt   for  distribution  to   retail
groceries.  Second  quarter sales  in the food  products segment  increased
from $26.8 million in  fiscal 1993 to  $34.1 million in  fiscal 1994.   The
food products segment represented 86 percent of the Company's total 

                                         Sequential Page No. 9
<PAGE>
                             PAGE 10


sales in the second  quarter of fiscal  1994 and fiscal  1993.  Within  the
food products  segment, wholesale  sales of  soft serve  frozen yogurt  mix
increased 2 percent during the second quarter of fiscal 1994 from the  same
quarter in  fiscal  1993.   This  is  attributed  to a  greater  number  of
non-traditional locations open  during the  second quarter  of fiscal  1994
compared to the same  period in fiscal 1993.   This increase was  partially
offset  by  a  reduction  in  the  number  of  traditional  "TCBYR"  stores
(Company-owned and franchised  stores) open  during the  second quarter  of
fiscal 1994  along  with  a  reduction in  the  average  amount  of  yogurt
purchased by those stores.  The Company expects a continuation of growth in
the number  of non-traditional  locations during  the remainder  of  fiscal
1994, and the general  stabilization of the  combined number of  franchised
and Company-owned stores.

For the first six months, sales in the food products segment increased from
$43.3 million in fiscal  1993 to $53.1  million in fiscal  1994.  The  food
products segment represented 85 percent of the Company's total sales in the
first six months of fiscal 1994 and 83 percent in fiscal 1993.  Within  the
food products  segment, wholesale  sales of  soft   serve  frozen yogurt  mix
decreased 2.5 percent during the first six months of fiscal 1994.  This  is
attributed to a reduction in the number of traditional "TCBYR" stores  open
during the first six months  of fiscal 1994 along  with a reduction in  the
average amount of  yogurt purchased by  those stores.   This reduction  was
partially offset  by a  greater number  of non-traditional  locations  open
during the first six months of fiscal  1994 compared to the same period  in
fiscal 1993 and the increase in sales for the second quarter of fiscal 1994
noted above.

The table below  sets forth location  activity for the  second quarter  and
first six months of fiscal 1994 and 1993.
<TABLE>
<CAPTION>






                               FRANCHISED        COMPANY     NON-TRADITIONAL
                                 STORES          STORES         LOCATIONS         TOTAL
                             1994     1993    1994    1993    1994    1993     1994   1993  
<S>                          <C>      <C>      <C>     <C>   <C>       <C>     <C>    <C>
For the second quarter:
  Locations open at 
    beginning of period      1,345    1,372    119     148   1,034     421     2,498  1,941
  Opened/Added                   9       15      0       0     136     221       145    236
  Closed                       (16)     (14)    (2)     (1)    (53)    (11)      (71)   (26)
  Net locations purchased
    (sold) between fran-
    chisees and Company          3      10     (3)    (10)      0       0         0      0 

  Locations open at
    May 31                   1,341    1,383    114     137     1,117   631     2,572   2,151
                            ================================================================
</TABLE>






                                         Sequential Page No. 10
<PAGE>
                             PAGE 11
<TABLE>
<CAPTION>

                               FRANCHISED        COMPANY     NON-TRADITIONAL
                                 STORES          STORES         LOCATIONS         TOTAL
                             1994     1993    1994    1993    1994    1993     1994   1993  
<S>                          <C>      <C>      <C>     <C>     <C>     <C>     <C>    <C>
For the first six months:
  Locations open at 
    beginning of period      1,364    1,401    121     147     989     292     2,474  1,840
  Opened/Added                  20       30      0       1     219     353       239    384
  Closed                       (47)     (58)    (3)     (1)    (91)    (14)     (141)   (73)
  Net locations purchased
    (sold) between fran-
    chisees and Company          4       10    (4)    (10)      0       0         0      0 
  Locations open at
    May 31                   1,341    1,383    114     137     1,117   631     2,572   2,151
                            ================================================================
</TABLE>






Included in  locations open  are  140 and  125  "TCBY"R stores  closed  for
relocation  or  for  the  season  at  May  31,  1994  and  May  31,   1993,
respectively.

Sales by Company-owned stores declined 20 percent during the second quarter
of fiscal 1994 as  compared to the  same period in fiscal  1993.  Sales  by
Company-owned stores declined  22 percent  during the first  six months  of
fiscal 1994 as compared to the same period in fiscal 1993.  These  declines
result primarily from a reduction  of Company-owned stores operated  during
the periods and  a decline  in same  store sales  for Company-owned  stores
described below.  The Company expects the number of Company-owned stores to
stabilize during  fiscal  1994.   However,  the Company  will  continue  to
evaluate opportunities to refranchise stores.

Sales of yogurt to  the retail grocery trade  increased 249 percent  during
the second quarter  of fiscal  1994 as compared  to the  second quarter  of
fiscal 1993.   Sales of yogurt  to the retail  grocery trade increased  254
percent during the first six months of fiscal 1994 as compared to the first
six months  of  fiscal  1993.    This increase  is  a  result  of  expanded
geographic distribution of both  "hardpack" frozen and "traditional  style"
refrigerated yogurt products.  The Company plans to continue to expand  the
distribution of  yogurt products  in the  retail grocery  trade during  the
remainder of fiscal 1994.

Sales from  the Company's  equipment  segment include  (i) sales  from  the
distribution of equipment to  the food service industry  and (ii) sales  of
manufactured mobile  kitchens and  other  specialty vehicles  primarily  to
businesses and governments.   Sales in the  equipment segment increased  33
percent during  the second  quarter of  fiscal 1994  from $4.0  million  in
fiscal 1993 to $5.3 million in fiscal 1994.  Sales by the equipment segment
represented 13  percent of  the  Company's total  sales during  the  second
quarter of fiscal  1994 and fiscal  1993.  This  increase in sales  results
primarily from increased sales by  the Company's equipment distributor  due
to sales of equipment packages  to international franchisees and  inclusion
of a full quarter of sales for AIMCO Equipment Company, which was  acquired
in April 1993.

                                         Sequential Page No. 11
<PAGE>
                             PAGE 12

Sales in the equipment segment increased 7 percent for the first six months
in fiscal 1994 from $8.1 million in  fiscal 1993 to $8.7 million in  fiscal
1994.   Sales  by the  equipment  segment  represented 14  percent  of  the
Company's total  sales  during the  first  six  months of  fiscal  1994  as
compared to 16 percent during fiscal  1993.  The increase in sales  results
primarily from increased sales  in fiscal 1994 over  the prior year by  the
Company's equipment  distributor  due to  sales  of equipment  packages  to
international franchisees and inclusion of a  full six months of sales  for
AIMCO Equipment Company which was acquired in April 1993.  The increase was
partially offset by the completion in the second quarter of 1993 of an  $11
million contract with  a foreign  government that  was accounted  for on  a





percentage-of-completion basis.    The  Company's  equipment  manufacturing
subsidiary has not entered into any additional contracts of this magnitude.

Combined same  store  sales  (the  comparison  of  fiscal  1994  individual
traditional "TCBYR" store  sales with  sales by the  same stores  operating
during the same period  of fiscal 1993) increased  4 percent in the  second
quarter of  fiscal  1994.    Same  store  sales  for  Company-owned  stores
decreased 4 percent and franchised stores increased 5 percent in the second
quarter of fiscal 1994.  Combined  same store sales increased 1 percent  in
the first six months  of fiscal 1994.   Same store sales for  Company-owned
stores decreased 3 percent and franchised stores increased 2 percent in the
first six mon    ths of fiscal  1994.  The  overall improvement in  same store
sales in the quarter  and for the six  month period reflects the  Company's
continuing efforts  to  increase sales  through  national and  local  media
advertising, menu extensions, store decor  upgrades and relocations.   Same
store sales for  Company-owned stores  continued to decline  in the  second
quarter primarily due  to poor  sales results  in the  Dallas market  which
contains approximately 35%  of the  Company-owned stores.   The decline  in
sales in  the  Dallas  market  is  primarily  the  result  of  a  difficult
competitive environment.  The Company plans to increase its local marketing
effort and update the decor and menu in several of its Dallas stores.   The
restaurant industry continues  to be  highly competitive.   The Company  is
continuing its  efforts to  improve  same store  sales through  a  national
television  advertising  campaign   that  will  run   through  June,   menu
extensions, local media advertising, store decor upgrades and  relocations.
Even with the successful implementation of these programs, same store sales
may decline and store closings may occur.

The ratio of cost of sales to sales was 59.5 percent for the second quarter
of fiscal 1994 as compared to 52.6 percent for the second quarter of fiscal
1993.  The  increase in  the cost  of sales  to sales  ratio is  attributed
primarily to a change in  sales mix and increased  milk prices.  The  sales
mix within  the food  products segment  changed with  retail sales  through
Company-ow ned stores declining while wholesale sales to the retail  grocery
trade and private label customers, which are   



                                         Sequential Page No. 12
<PAGE>
                             PAGE 13


made at a hhigher  cost of sales  to sales ratio, increased.   The ratio  of
cost of sales to sales for the food products segment and equipment  segment
in the second  quarter of fiscal  1994 was 56.6  percent and 80.4  percent,
respectively, compared to 48.7 percent  and 81.7 percent, respectively,  in
the second quarter of fiscal 1993.  A major component of the Company's cost
of sales of food products is milk.  Average milk prices for the 
second quarter of  fiscal 1994 were  14% higher than  prices in the  second
quarter of fiscal 1993.   Average milk prices  are expected to decrease  in
the third quarter of fiscal 1994 with an expected increase in milk supply.





The ratio of  cost of sales  to sales was  59.3 percent for  the first  six
months of fiscal 1994 as compared to 53.4 percent for the first six  months
of fiscal 1993.  The ratio of cost of sales to sales for the food  products
segment and equipment segment  in the first six  months of fiscal 1994  was
56.6 percent and 78.7   percent, respectively, compared to  48.8 percent and
81.0 percent, respectively, in the first six months of fiscal 1993.

Franchising revenues  consist of  initial franchise  and license  fees  and
royalty income.  In  the second quarter of  fiscal 1994, initial  franchise
and license  fees increased  74  percent and  royalty income  increased  12
percent from fiscal 1993.  In the first six months of fiscal 1994,  initial
franchise  and  license  fees  increased  26  percent  and  royalty  income
increased 7  percent from  fiscal  1993.   The  increase in  franchise  and
license fees results  primarily from increased  domestic and  international
franchising  activity.    The  increase  in  royalty  income  results  from
increased international  franchise activity  and  the increased  number  of
non-traditional locations.   These  increases were  partially offset  by  a
decrease in domestic royalties  as a result of  the decreased yogurt  sales
noted above.

Selling, general and administrative (SG&A) expenses increased 4 percent  in
the second quarter of fiscal 1994 compared to the second quarter of  fiscal
1993.  This increase is due primarily to (i) an increase in expenses (e.g.,
hiring of additional salespersons  and administrative staff and  increasing
selling costs due to the increasing  sales volume) incurred by the  Company
in an effort to expand the geographic distribution of the Company's  yogurt
products within the retail grocery  trade and the continued development  of
non-traditional locat ions, and (ii) an increase in expenses related to the
operation of AIMCO. The increase referred to above was partially offset  by
a reduction  in the  number of  Company-owned stores  operating during  the
second quarter of fiscal 1994 (see location activity schedule above)  which
results in a  decrease in  the amount  of total  operating expenses  within
Company-owned stores.  As  a percentage of  combined sales and  franchising
revenues, SG&A  expenses were  33 percent  and 40  percent for  the  second
quarter of  fiscal  1994  and  1993, respectively.  The  Company  plans  to
continue  the  development  of   sales  opportunities  in   non-traditional
locations and the  retail grocery  trade.   This will  result in  increased
sales personnel and selling costs.

                                         Sequential Page No. 13
<PAGE>
                             PAGE 14


Selling, general and administrative (SG&A) expenses were even in the  first
six months of fiscal 1994 compared to the first six months of fiscal  1993.
As a percentage of combined  sales and franchising revenues, SG&A  expenses
were 39 percent and 46 percent for the first six months of fiscal 1994  and
1993, respectively.

Interest expense decreased approximately $82,000  in the second quarter  of
fiscal 1994  compared to  the  second quarter  o   f fiscal  1993.   Interest
expense decreased approximately $154,000 in the first six months of  fiscal
1994 compared to the same period of  fiscal 1993.  These decreases are  due





to a reduction in the principal balances of outstanding long-term debt  and
a reduction in the average interest rate paid.

Interest income decreased  approximately $98,000 in  the second quarter  of
fiscal 1994 compared to  the same period of  fiscal 1993.  Interest  income
decreased approximately $157,000  in the  first six months  of fiscal  1994
compared to the same  period of fiscal  1993.  These  decreases are due  to
reductions in  the  outstanding balances  and  yields on  interest  earning
assets.

Income taxes as a percentage of income before income taxes was 34.8 percent
in the  second  quarter  and  first  six  months  of  fiscal  1994.    This
approximates the  effective rate  recorded for  the comparable  periods  in
fiscal 1993.


LIQUIDITY AND CAPITAL RESOURCES

The Company has historically generated  cash from operations sufficient  to
meet its normal operating requirements.  The Company's cash and  short-term
investments decreased approximately $10.8  million from November 30,  1993.
This decrease resulted primarily  from (i)  an  increase in trade  accounts
receivable and other assets (i.e., slotting fees), primarily attributed  to
the normal increase  in these  accounts in  the first  an d second quarters
along with  expansion  into the  Private  Label and  Retail  Grocery  Trade
markets, (ii) purchases  of property,  plant and  equipment, including  the
purchase of  the building  previously  being leased  by AIMCO  and  various
construction projects;  the construction  of Treat  Express Units,  modular
units designed to  enter markets  which cannot  support a  full size  store
($881,000); reconfiguration of  the vault  refrigeration system  ($506,000)
and modifications to the novelty products equipment line at the  production
facility in Dallas, Texas ($447,000);  and the construction of new  stores,
and (iii) cash dividends  of ten cents  per share or  $2.5 million paid  in
fiscal 1994.    Although inventories  also  increased, the  offset  was  an
increase in accrued expenses instead of  a decrease in cash and  short-term
investments.
In June 1994, the Board of Directors authorized the Executive Committee  to
spend up to $7 million on capital expenditures on various projects designed
to expand the production capabilities 
                                         Sequential Page No. 14
<PAGE>
                             PAGE 15
of  "hardpack"  frozen  yogurt  products  at  the  Company's  manufacturing
facility in Dallas, Texas.   Funding for the  various projects may be  made
f      rom internal  working capital  or  through bank  financing, with  a final
determination to be made at a  later date.  No commitments or  expenditures
have been made for any of the proposed projects at this time.

e.





On May  31, 1994,  working  capital was  $41.3  million compared  to  $44.1
million on November 30, 1993.  The current ratio was 4.54 to 1.0 on May 31,
1994 and 5.99 to 1.0 on November 30, 1993.  

The long-term debt to equity ratio was .10  to 1.0 at May 31, 1994 and  .11
to 1.0 at November 30, 1993.  The Company has a tangible net worth of $96.7
million at May 31, 1994.

On June 10, 1994,  the Company's Board of  Directors declared a five  cents
per share dividend payable on July 6, 1994 to the stockholders of record on
June 21, 1994.  The Company will consider adjustments to the dividend  rate
after  giving  consideration  to  return  to  stockholders,   profitability
expectations and financing needs.



                   PART II.  OTHER INFORMATION

ITEM 1.   LEGAL PROCEEDINGS

There were no changes from previously reported litigation.


ITEM 4.   SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

a)   The Annual Meeting of Shareholders was held April 14, 1994.

c)   The only matter voted upon was the uncontested election of  directors.
     A total  of  22,625,398 shares  were  present or  represented  at  the
     meeting.   Abstentions  and  withholdings  of  votes  constituted  the
     differences between the total shares  voted for each director and  the
     total shares voting.   All individuals nominated  as directors of  the
     corporation were elected with the following number of votes:
<TABLE>
          <S>                               <C>
          Frank D. Hickingbotham            22,281,648
          Herren C. Hickingbotham           22,292,536
          William H. Bowen                  22,298,649
          Daniel R. Grant                   22,297,349
          F. Todd Hickingbotham             22,296,324
          Don O'Neal Kirkpatrick            22,303,698
          Gale Law                          22,304,452
          Marvin D. Loyd                    22,299,224
          Hugh H. Pollard                   22,305,232
</TABLE>



                                         Sequential Page No. 15
<PAGE>
                             PAGE 16
<TABLE>
<CAPTION>
ITEM 6.   EXHIBITS AND REPORTS ON FORM 8-K





          <S> <C>
          a)  Exhibits

              28(a) -  Press release,  dated April  4, 1994,  "David  Evans
              Joins TCBY  as Senior  VP of  Foodservice Sales;  Mark  Rikal
              Joins TCBY as Senior VP of National Accounts"

              28(b) - Press release, dated April 14, 1994, "TCBY Names  Jim
              Sahene President and COO Replacing Charlie Cocotas"

              28(c) - Press  release, dated June  10, 1994, "TCBY  Declares
              Cash Dividend"

              28(d) - Press release, dated June 16, 1994 "TCBY Reports  51%
              Increase in Net Income for the First Half of Fiscal 1994"

          b)  The Company did not file any  reports on Form 8-K during  the
              three months ended May 31, 1994.
</TABLE>


































                                         Sequential Page No. 16






<PAGE>
                             PAGE 17





                            SIGNATURES


Pursuant to the requirements  of the Securities Exchange  Act of 1934,  the
registrant has duly caused this  report to be signed  on its behalf of  the
undersigned thereunto duly authorized.

                                   TCBY ENTERPRISES, INC.




Date:  07/12/94                    /s/ Frank D. Hickingbotham
                                   Frank D. Hickingbotham,
                                   Chairman of the Board and
                                   Chief Executive Officer




Date:  07/12/94                    /s/ Gale Law             
                                   Gale Law,
                                   Senior Vice President,
                                   Chief Financial Officer













                                          Sequential Page No. 17
<PAGE>







                          EXHIBIT 28(a)

                         PRESS RELEASE


FOR IMMEDIATE RELEASE
MONDAY
APRIL 4, 1994
CONTACT PERSON:                    STACY DUCKETT, DIRECTOR
                                   CORPORATE COMMUNICATIONS
                                   (501) 688-8229

    DAVID EVANS JOINS TCBY AS SENIOR VP OF FOODSERVICE SALES
     MARK RIKAL JOINS TCBY AS SENIOR VP OF NATIONAL ACCOUNTS

LITTLE ROCK, AR - April 4, 1994  - Tom Tipps, President of TCBY  National
Sales announced that joining the National Sales Division of TCBY Systems,
Inc. are David Evans  as Senior Vice President  of Foodservice Sales  and
Mark Rikal as Senior Vice President of National Accounts.  TCBY  National
Sales is  responsible  for  the distribution  of  frozen  yogurt  through
non-traditional locations.  

Prior to joining  TCBY National Sales,  Mr. Evans was  Vice Preside nt of
Sales for Foodservice at Colombo Inc., a manufacturer and distributor  of
  frozen  yogurt.    Before  joining  Colombo,  he  was  Manager-Business
Development for National Accounts at Ocean Spray Cranberries, Inc., where
he participated  in the  creation  of Ocean  Spray's first  direct  sales
department.  Among his other  accomplishments, Evans was responsible  for
the introduction and development of Equal (the low-calorie sweetener)  in
foodservice for The NutraSweet Company, formerly G. D. Searle.  Mr. Evans
will be  responsible  for  the  administration  and  development  of  the
Company's foodservice sales organization.

Prior  to  joining  TCBY  National  Sales,  Mr.  Rikal  was  Director  of
Foodservice for Colombo  Inc., a manufacturer  and distributor of  frozen
yogurt.  Before joining Colombo, he  was Vice President of Sales for  the
Foodservice Division  of The  Dannon Company,  a manufacturer  of  yogurt
products.   Rikal  also  has  extensive  foodserivce  experience  through
General Mills,  Inc.  and Campbell  Soup  Company.   Mr.  Rikal  will  be
responsible for the direction and management of the Company's foodservice
national accounts sales efforts.

"Mr. Evans  and  Mr.  Rikal  bring  to  TCBY  National  Sales  tremendous
experience in  the foodservice  industry, and  will greatly  enhance  our
sales development in this area," said Frank D. Hickingbotham, Chairman of
the Board.  

                              -30-






                                        Sequential Page No. 18
<PAGE>







                          EXHIBIT 28(b)



FOR:                                         CONTACT:
TCBY Systems, Inc.                           Tracy Pritts
1100 TCBY Tower                              Jodi Abrams
425 West Capitol Avenue                      (708) 291-1616
Little Rock, AR  72201


FOR RELEASE: April 14, 1994


             TCBY NAMES JIM SAHENE PRESIDENT AND COO
                    REPLACING CHARLIE COCOTAS


       LITTLE ROCK,  AR--Jim Sahene has  been named  president and  chief
operating  officer  of  TCBY  Systems,  Inc.,  replacing  the   departing
President and  Chief  Executive  Officer,  Charles  A.  Cocotas,  it  was
reported today by Frank D. Hickingbotham, chairman of the board and chief
executive officer of TCBY Enterprises, Inc.

     Sahene, with 14 years in the food-service industry and experience in
virtually every facet  of TCBY  operations since joining  the company  in
1986, has been executive  vice president and  chief operating officer  of
TCBY Systems,  Inc., since  1993 with  responsibility for  franchise  and
company store operations.

      Cocotas,  whose management contract  with TCBY ends  in April,  has
elected to pursue  other business  and personal interests.   The  32-year
franchise-industry veteran,  recognized  as  a  turnaround  and  start-up
specialist, was  retained by  TCBY in  1992 with  a two-year  mandate  to
increase store revenues,  improve franchisee relations,  and develop  new
marketing strategies.

     "Charlie has accomplished all of that and more," said Hickingbotham.
Applauding  Cocotas,  who  will  continue  with  TCBY  as  a  consultant,
Hickingbotham recounted, "Charlie has made a dramatic and lasting  impact
on TCBY, setting the stage for our  future.  He also has expanded  TCBY's
market share, boosted average store sales at the unit level,  implemented
effective  advertising  and  public   relations  programs,  and   brought
franchisor-franchisee relations to a new level of solidarity and harmony.
In addition, agreements for development in foreign markets have grown  by
12 additional countries since 1992."







                                        Sequential Page No. 19
<PAGE>






SAHENE/TCBY/Page Two


     Cocotas called the  last two years "challenging and rewarding."   He
pointed to "extraordinary and effective plans that we have already put in
place for 1994  and beyond  in terms  of exciting  new products,  dynamic
marketing concepts, and sound growth strategies both here and abroad.   I
have  completed  my  agreed  upon  assignment  confident  that  TCBY   is
positioned to  continue moving  in  a positive  direction, and  that  Jim
Sahene will  skillfully  propel  TCBY  toward  continued  growth  and    
profitability."  
        To that  end,  Sahene plans  to  "continue TCBY's  commitment  to
developing and executing programs aimed  at improving sales and  reducing
costs at the store level,  while reinforcing the attitude of  partnership
with our franchisees.  For the past two years, Sahene has been the direct
liaison with the franchisee association and their board of directors."

     Sahene launched his food-industry career as a restaurant owner which
he operated until  1982, when  he joined Altoona,  PA-based Sheetz,  Inc.
Four years later, he  left his job as  director of merchandising for  the
150  unit  convenience  store  chain  to  become  a  store  manager/field
management trainee with TCBY.  Over  the last eight years t he Pittsburgh
native and father of  three has held the  positions of division  manager,
director of plans  and projects,  vice president of  plans and  projects,
assistant to the president,  and senior vice  president of operations  of
TCBY Systems, Inc.

     TCBY is the  world's largest frozen yogurt chain, with nearly  2,500
outlets spanning all  50 states  as well as  21 foreign  countries.   The
company also  leads the  industry in  placing its  branded frozen  yogurt
products  in  such  non-traditional  locations  as  universities,  office
buildings, hospitals, high  schools, plant  cafeterias, sporting  arenas,
and nearly 300 airports.

                             # # # #













                                        Sequential Page No. 20
<PAGE>







                          EXHIBIT 28(c)




                          PRESS RELEASE


FOR IMMEDIATE RELEASE
FRIDAY
JUNE 10, 1994

CONTACT PERSON:  STACY DUCKETT
                 DIRECTOR, CORPORATE COMMUNICATIONS
                 (501) 688-8229


                  TCBY DECLARES CASH DIVIDEND


LITTLE ROCK, AR - June 10, 1994 - TCBY ENTERPRISES, INC. (NYSE:TBY) today
announced the Board of Directors of the Company declared a $.05 per share
cash dividend.  This dividend is payable on July 6, 1994 to  shareholders
of record as of June 21, 1994.

TCBYR is the largest franchisor,  licensor and operator of frozen  yogurt
stores in the  United States.   The Company manufactures  and sells  soft
serve frozen  yogurt, frozen  yogurt hardpack  and novelty  products  and
foodservice equipment.  


                              -30-








                                        Sequential Page No. 21

<PAGE>







                          EXHIBIT 28(d)

                          PRESS RELEASE


FOR IMMEDIATE RELEASE 
THURSDAY
JUNE 16, 1994


CONTACT PERSON:    STACY DUCKETT
                   DIRECTOR, CORPORATE COMMUNICATIONS 
                   (501) 688-8229 


             TCBY REPORTS 51% INCREASE IN NET INCOME
                FOR THE FIRST HALF OF FISCAL 1994

LITTLE ROCK, AR - June 16, 1994 - TCBY ENTERPRISES, INC. (NYSE:TBY) today
announced net  income  for the  six  month  period ended  May  31,  1994,
increased 51% over the same period in the previous year.  Net income  for
the first six  months of fiscal  1994 was $2,941,977  or $.12 per  share,
compared to $1,948,593  or $.08  per share for  the first  six months  of
fiscal 1993.  Sales and franchising  revenues in the first six months  of
fiscal 1994  and 1993  were  $67,600,843 and  $57,045,225,  respectively,
representing a 19% increase.  

Net income for the second quarter  ended May 31, 1994 increased 30%  over
the same period last year.  Net  income for the second quarter of  fiscal
1994 was $3,563,344 or $.14 per share, compared to $2,737,153 or $.11 per
share for the second quarter ended  May 31, 1993.  Sales and  franchising
revenues for  the  second  quarter  ended May  31,  1994  and  1993  were
$43,342,260 and $34,240,932, respectively, a 27% increase.

For the second  quarter of  fiscal 1994,  same store  sales for  combined
Company-owned and franchised stores increased 4% as compared to the  same
period in fiscal 1993.  Same store sales for franchised stores  increased
5% for the second quarter  over the same period  of the prior year  while
same store sales for the Company-owned stores decreased 4% in the  second
quarter of fiscal 1994, as compared to the same period in the prior year.
Same store sales  comparisons do not  include sales from  non-traditional
locations.  

TCBY had 2,572 total locations at the conclusion of the second quarter of
fiscal 1994, compared  to 2,151 locations  at May 31,  1993.  During  the
second quarter of fiscal 1994, the  TCBY system opened 145 new  locations
consisting of 9  traditional or licensed  stores and 136  non-traditional
locations.  


         2nd Quarter Earnings                              June 16, 1994
                                        33



                                        Sequential Page No. 22
<PAGE>
Frank D. Hickingbotham, Chairman of the Board and Chief Executive Officer
said, "We are pleased with these positive results in the second  quarter,
and  they  represent   the  seventh  consecutive   quarter  of   earnings
improvement over comparable quarters of  the previous years.  During  the
second  quarter,  the  Company  returned  to  national  television,   and
introduced several  new  products  in the  Company-owned  and  franchised
stores.   The Company's  expansion into  the retail  market continued  to
increase consumer brand awareness through  consumer packaged goods.   The
International Division signed agreements for the development of Hong Kong
and The Philippines and now has agreements signed in 24 countries.  These
positive earnings  are the  results of  continuing attention  to  expense
control, marketing,  product  development,  and  distribution  strategies
begun in 1993."

The Company manufactures  and sells  soft serve  frozen yogurt,  hardpack
frozen  yogurt,  novelty  products,  foodservice  equipment  and  markets
traditional  style  cup  yogurt.    TCBY  Enterprises,  Inc.,  through  a
subsidiary company, is the largest  franchisor, licensor and operator  of
frozen yogurt stores in the world.


                       TCBY Enterprises, Inc.
                    Selected Financial Highlights
                  ($000, Except Per Share Amounts)
                             (Unaudited)
<TABLE>
<CAPTION>






                             Three Months Ended  Six Months Ended
                                   May 31,            May 31, 
                               1994     1993      1994      1993
<S>                          <C>      <C>       <C>       <C>
Operating Results
Sales & Franchising Revenue  $ 43,342 $ 34,241  $ 67,601  $ 57,045
Income Before Income Taxes   $  5,463 $  4,196  $  4,510  $  2,987
Net Income                   $  3,563 $  2,737  $  2,942  $  1,949
Net Income Per Share         $    .14 $    .11  $    .12  $    .08
Average Shares Outstanding     25,542   25,646    25,492    25,633
Dividends Paid Per Share     $    .05 $    .05  $    .10  $    .10

         
                                       May 31,        November 30,
                                        1994              1993
<S>                                   <C>             <C>
Financial Position 
Current Assets                        $ 52,990          $ 52,895
Current Liabilities                   $ 11,661          $  8,834
Property, Plant & Equipment, Net      $ 54,806          $ 53,915
Total Assets                          $130,956          $128,691
Long-term Debt, less current portion  $ 10,436          $ 11,487
Stockholders' Equity                  $105,721          $105,231
</TABLE>

                                -30-

                                             Sequential Page No. 23


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