TCBY ENTERPRISES INC
10-K405, 1999-02-25
ICE CREAM & FROZEN DESSERTS
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        UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                      Washington, DC  20549
                            FORM 10-K

_x_ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE 
      SECURITIES EXCHANGE ACT OF 1934 

For the fiscal year ended November 29, 1998

___ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE

      SECURITIES EXCHANGE ACT OF 1934
For the transition period from __________ to __________

Commission File No. 1-10046

                     TCBY ENTERPRISES, INC.
     (Exact name of registrant as specified in its charter)

        Delaware                        71-0552115
(State of incorporation)    (I.R.S. Employer Identification No.)

425 West Capitol Avenue - Suite 1200
Little Rock, Arkansas                        72201
(Address of principal executive offices)     (Zip Code)



Registrant's telephone number                (501) 688-8229

Securities registered pursuant to Section 12(b) of the Act:

                                    Name of each exchange on
Title of each class                      which registered
___________________              _______________________________
Common stock, $.10 par value        New York Stock Exchange


   Securities  registered pursuant to  Section 12(g) of  the
Act:
                              None

Indicate by check  mark if disclosure  of delinquent  filers
pursuant to  Item 405  of Regulation  S-K is  not  contained
herein,  and  will  not  be   contained,  to  the  best   of
registrant's knowledge, in  definitive proxy or  information
statements incorporated  by reference  in Part  III of  this
Form 10-K or any amendment to this Form 10-K. __x__

The registrant  (1) has  filed all  reports required  to  be
filed by Section 13 or 15 (d) of the Securities Exchange Act
of 1934  during the  preceding 12  months and  (2) has  been
subject to such  filing requirements for  the past 90  days.
Yes __x__ No ____

The aggregate market value of common stock ($.10 par  value)
held by  non-affiliates  of  the  Registrant  (see  item  12
hereof) on January 1, 1999: $81,430,367.

The number of shares of the Registrant's Common Stock  ($.10
par value) outstanding as of January 1, 1999:  22,919,069.

DOCUMENTS INCORPORATED BY REFERENCE
  Portions of the Annual Report to Stockholders for the year
  ended November 29, 1998 are incorporated by reference into
  Parts I and II.

  Portions of the Proxy Statement for the annual meeting of 
  stockholders to be held April 13, 1999 are incorporated by
  reference into Part III.

                                       Sequential Page No. 1
                             PART I

Item 1.  BUSINESS

The Company  manufactures  and sells  TCBY(registered)  soft
serve frozen yogurt, hardpack  frozen yogurt and ice  cream,
and novelty frozen food  products through Company-owned  and
franchised  retail   stores   ("TCBY(registered)   stores"),
non-traditional   locations   (e.g.,   airports,    schools,
hospitals, convenience stores, travel plazas, and  locations
in conjunction with petroleum stores and other food concepts
which are referred  to as "co-branded  locations"), and  the
retail grocery  trade (e.g.,  grocery stores  and  wholesale
clubs).  In addition, a variety of frozen packaged  products
and other specialty dairy food products are sold to  private
label customers.  The Company sells equipment related to the
foodservice industry and develops locations under the  Juice
Works(registered)   brand    in   conjunction    with    the
TCBY(registered) brand.    Industry  segment  data  for  the
Company's  two   business   segments,  food   products   and
equipment, for  the three  years  ended November  29,  1998,
included on pages 17 through 22 and page 34 of the Company's
1998 Annual Report to  Stockholders, is incorporated  herein
by reference.

The Company was incorporated under the laws of the State  of
Delaware on  January  10,  1984  and  is  the  successor  to
businesses   which    opened   the    first    Company-owned
TCBY(registered)  store   in   September  1981   and   first
franchised TCBY(registered) stores  in June 1982.     Unless
the context otherwise requires, the term "Company"  includes
TCBY Enterprises,  Inc.,  its predecessors  and  its  wholly
owned consolidated  subsidiaries.   The Company's  principal
subsidiaries are: TCBY Systems,  Inc. (which franchises  and
licenses   domestic   and   international   TCBY(registered)
locations (including  Juice  Works(registered)  in  some  of
these  locations);  operates  a  domestic   TCBY(registered)
location in Little Rock, Arkansas and sells TCBY(registered)
yogurt and novelty  products to the  retail grocery  trade);
Americana  Foods  Limited  Partnership  (which  manufactures
yogurt and other frozen dessert products for TCBY and  other
private   label   customers);   Riverport   Equipment    and
Distribution Company,  Inc.  which  includes  the  Riverport
Division (which sells  and distributes restaurant  equipment
and supplies  primarily to  TCBY(registered) locations)  and
the AIMCO Division (which sells and distributes  foodservice
equipment and supplies primarily to customers outside of the
TCBY systems). 

FOOD PRODUCTS SEGMENT

TCBY(registered) Locations
The  Company's  food  products  are  marketed  as  a  treat,
dessert, snack or light meal item. The domestic  franchised,
Company-   owned,   international   licensed   stores,   and
non-traditional domestic  locations operate  under the  name
"TCBY," "TCBY THE COUNTRY'S BEST YOGURT," "TCBY Treats,"  or
related tradenames (herein referred to as  "TCBY(registered)
locations").

On November  29,  1998  there  were  2,938  TCBY(registered)
locations, including 1,027  domestic franchised stores,  one
Company-owned store, 216 international licensed stores, and
1,694  non-traditional  domestic  locations.     Information
regarding TCBY(registered) and Juice

                                      Sequential Page No. 2



Works(registered) location  activity for  1998 and  1997  is
incorporated by reference  to the  information contained  in
the table on page 17 to the Company's 1998 Annual Report  to
Stockholders.

The  Company  currently  manufactures  its  TCBY(registered)
brand  of  premium   frozen  yogurt  and   ice  cream   sold
domestically  and  licenses  its  manufacturing  in   select
international markets.  The frozen  yogurt and ice cream  is
served in a variety of ways, including cups, cones, sundaes,
and   shakes,   and    with   a    variety   of    toppings.
TCBY(registered) locations also sell  a changing variety  of
flavors of frozen yogurt, cakes and pies, and novelties from
display freezer cases.  The TCBY(registered) Treats  concept
which is  optional  for  existing  locations  and  generally
required  for   new   and   relocated   locations   features
TCBY(registered)  soft   serve  frozen   yogurt,  but   adds
TCBY(registered)  hand-dipped  frozen  yogurt,   hand-dipped
premium ice  cream, and  Paradise Icetm  shaved ice.    Some
TCBY(registered) locations  are  joined  with  other  brands
(referred to as co-branding) allowing efficiencies in  labor
and real estate and maximizing  daypart sales.  Examples  of
co-branding concepts with TCBY(registered) locations include
Subway(registered),    Wall     Street     Deli(registered),
Blimpie(registered), Shell(registered),  Texaco(registered),
Exxon(registered), Coffee Beanery(registered), and  Nathan's
Famous(registered).

TCBY(registered) Domestic Franchised Stores

TCBY(registered)      domestic       franchised       stores
("TCBY(registered)  stores")   are  located   primarily   in
shopping centers,  free  standing  locations,  and  shopping
malls.  Generally, a TCBY(registered) store occupies 800  to
1,600  square  feet  and  accommodates  both  carryout   and
in-store business.   The  Company estimates  that the  total
initial investment  required  for  the  establishment  of  a
franchised TCBY(registered) store ranges from  approximately
$113,000 to $330,200 ($54,600  to $135,700 for a  mini-store
or store  operated  in conjunction  with  another  concept),
excluding real property costs.   These costs vary  depending
upon the size and  location of the  store.  This  investment
includes  construction  costs  and  leasehold  improvements,
equipment,  furniture  and  signs,  initial  inventory   and
supplies, opening expenses, initial working capital, and the
appropriate initial franchise fee.

Franchises for TCBY(registered)  stores are usually  granted
for a period of  ten years with an  option to renew for  ten
years at then  current terms  being offered  by the  Company
(for mini-store and other  concept stores, the initial  term
is five  years  with a  renewal  term  of five  years).    A
franchisee pays  an initial  franchise fee  and an  on-going
royalty fee  of  four  percent  of its  net  revenues.    In
addition, a  franchisee must  contribute  an amount  not  in
excess of three percent  of its net  revenues to a  separate
national advertising fund ("Fund") which is used to  promote
TCBY(registered) products.   Substantially  all  franchisees
pay the  continuing fees  to the  distributor for  the  TCBY
franchise system,  ProSource  Distribution Services  (now  a
division of  AmeriServe Food  Distribution, Inc.,  hereafter
referred  to   as   "AmeriServe")  a   leading   foodservice
distributor to restaurant  chains, through  a surcharge  per
case on  frozen yogurt  and  certain other  food  purchases.
AmeriServe remits the surcharge to  the Company on a  weekly
basis.  The Fund may spend in any year an amount greater  or
less than  the aggregate  contributions of  TCBY(registered)
stores to the  Fund in that  year and the  Company may  make
loans to the Fund bearing reasonable interest to cover any 

                                      Sequential Page No. 3

deficits of  the  Fund and  cause  the Fund  to  invest  any
surplus for future use by the Fund.

The site of a TCBY(registered)  store is subject to  Company
approval.  All food products as well as furniture, fixtures,
and equipment  used  by a  franchisee  must conform  to  the
Company's specifications and standards.  The Company is  the
only approved  supplier of  frozen  yogurt, ice  cream,  and
frozen dessert products to  TCBY(registered) stores.   Prior
to the  opening of  a TCBY(registered)  store, a  franchisee
must attend a seven day  training program.  A franchisee  is
required to maintain  the confidentiality  of the  Company's
trade secrets and is prohibited from engaging in competitive
activities during the term  of the franchise agreement,  and
generally for two  years thereafter.   The  Company has  the
right to terminate the franchise agreement for cause and has
the option  to  purchase  a  franchisee's  store  upon  such
termination or upon expiration  of the franchise  agreement.
The  Company  has  the  right  of  first  refusal  upon  any
assignment by  the  franchisee,  as well  as  the  right  to
approve an assignee.
  
The Company has a field inspection program to help  maintain
the high standards  of quality and  cleanliness required  in
TCBY(registered)  stores  and  to  assist  franchisees  with
operational problems.

The Company has 597 domestic franchisees operating in all 50
states, of  which 147  own  more than  one  TCBY(registered)
store and 21 own five  or more TCBY(registered) stores.   As
of November 29, 1998, franchise agreements had been executed
for over  50 TCBY(registered)  stores to  be opened  in  the
United States, some  of which  may open in  1999.   However,
some of these franchise agreements may terminate without the
related stores opening.

                                                          
During  1998, a  total of 105  TCBY(registered) stores were
closed by franchisees.  Each TCBY(registered) store  closed
was  the  result  of  the  franchisee's  evaluation  of its
financial   condition,    cash  flow,    lease  expiration,
profitability, and  store operations,  among other  things.
Included in the 1,027 TCBY(registered) stores reported open
at November 29, 1998 were 87 TCBY(registered) stores closed
for  relocation  or  the season.   TCBY(registered)  stores
closed for  relocation have  been closed with the intent to
relocate  the  store to a more suitable location subject to
site approval by the Company.  Some of these agreements may
be  terminated  for failure  to reopen  in a timely manner.
TCBY(registered)  stores  closed  for the season are stores
closed during winter or off-peak months, with the intent to
reopen the store during the warmer months.

Generally, the Company does not offer financing to  domestic
TCBY  franchisees  for  the   purchase  of  the   equipment,
furniture, and signage package required to open new  stores.
The Company has  made and may  make available financing  for
the purchase of existing TCBY(registered) stores,  leasehold
improvements, and working capital in certain circumstances.

The Company  from  time  to  time  receives  inquiries  from
unaffiliated  financing  companies  to  provide  leasing  or
financing  programs  for  certain  equipment  purchases  for
TCBY(registered) stores and 

                                      Sequential Page No. 4

TCBY(registered) non-traditional locations.  These  programs
would be  available  at  the option  of  the  franchisee  or
licensee.

TCBY(registered) Non-traditional Locations

TCBY(registered)    non-traditional    locations     include
TCBY(registered)  mini-stores  and  TCBY(registered)  stores
operated  in  conjunction  with   other  concepts.     Their
principal   differences   from   a   traditional    domestic
TCBY(registered) store  are  size and  initial  costs,  with
"other  concept"  stores  having  the  presence  of  another
nationally or regionally  recognized chain concept  operated
in conjunction with the  TCBY(registered) store (an  example
of this would  be the operator  of a TCBY(registered)  store
within  a  convenience  store  at  a  nationally  recognized
branded petroleum outlet). TCBY(registered)  non-traditional
locations also operate in airports, toll road travel plazas,
hospitals, office  buildings,  schools, sports  arenas,  and
other foodservice outlets.  Generally, these locations offer
a limited menu as compared  to a TCBY(registered) store  and
serve  TCBY(registered)  products   through  small   stores,
kiosks, soft serve  vending carts, and  counter top  display
units.    These  non-traditional  locations  operate  in   a
"captive" location (as opposed to being open to the  general
public; for example, an airport location tends to serve only
people that are physically at the airport for reasons  other
than the  purchase  of  TCBY(registered)  brand  soft  serve
frozen yogurt and  other store products).   Recognizing  the
uniqueness of captive locations, their generally high  costs
of  occupancy,  and  their  inherent  marketing  value,  the
Company has, in some  instances, waived the requirement  for
participation in local or  national programs, and  sometimes
assisted in  the  purchase of  equipment  for use  at  these
locations.

As of November  29, 1998 there  were 1,694  TCBY(registered)
non-traditional locations open and over 300 TCBY(registered)
non-traditional locations under development.  A total of 312
of these  open locations  are airport  locations, toll  road
travel plazas, and other foodservice outlets, operated under
a joint venture agreement with Host Marriott Services.

In 1998, significantly more TCBY(registered) non-traditional
locations than  traditional  locations opened.    While  the
Company has  placed and  continues to  place equal  emphasis
upon  both  traditional   and  non-traditional   franchising
opportunities,   the    Company   has    experienced    more
non-traditional development  in the  last  few years.    The
Company believes this trend will continue in 1999.  The rate
of development  of  non-traditional locations  is  partially
determined by co-branding  partners, who  must approve  each
location in a process not controlled by the Company, and  in
some cases, delays have  been experienced while the  Company
and the prospective TCBY  franchisee awaited such  approval;
new development may also be slowed when existing franchisees
express  their  concerns   regarding  new   TCBY(registered)
locations; and the  desire of the  Company to maintain  good
relationships with  all  franchisees in  the  markets  under
consideration results  in occasional  delays in  development
while those concerns are addressed.

TCBY(registered) International Locations

Generally, the Company adopts  a master franchise  agreement
form of relationship for  its international development.   A
master 
                                      Sequential Page No. 5

franchisee is granted the right to develop a minimum  number
of  TCBY(registered)  locations  in  the  defined  territory
within a certain time period.  The Company determines, on  a
country by  country basis,  whether  it will  export  frozen
products from the United States  to that country or  license
the production of frozen  products locally (possibly to  the
master franchisee).  In addition,  the Company may grant  to
the   master   franchisee   the   distribution   rights   of
TCBY(registered) branded  products in  the defined  country.
The master franchisee generally will receive  subfranchising
rights within the country which is the subject of the master
franchise agreement.

As of  November 29,  1998, there  were 216  TCBY(registered)
international franchised  locations.   These  locations  are
generally smaller than domestic  locations and produce  less
sales and  royalties  per  location.   Within  the  licensed
countries there are several  thousand retail points of  sale
for TCBY(registered) packaged products.   Revenues from  any
single country are not expected to be material in 1999.   In
the aggregate, revenues from international locations in 1999
are expected  to be  comparable  to 1998  which  represented
three percent of combined sales and franchising revenues.

Juice Works(registered) Stores

Juice Works(registered)  stores  sell  fruit  and  vegetable
juices, fresh-made fruit smoothies made with frozen  yogurt,
dietary supplements  to add  to  juices and  smoothies,  and
lowfat/nonfat baked goods.  

The Company  began  merging  the  operations  of  the  Juice
Works(registered) concept into the TCBY(registered)  concept
in 1998.  TCBY franchisees are able to purchase an  addendum
to their franchise agreement under which they are allowed to
operate  a   Juice   Works(registered)  store   within   the
TCBY(registered) store. 

The Company  estimates  that the  total  additional  initial
investment required to  establish a Juice  Works(registered)
store within or in conjunction with a TCBY(registered) store
will be $8,500 to $64,290 depending on the size of the Juice
Works(registered)  portion  of  the  TCBY(registered)  store
excluding real property costs.  The franchise rights granted
under a Juice Works addendum to the TCBY franchise agreement
will terminate  when the  related TCBY  franchise  agreement
ends.  Royalties and  contributions to the  Fund due to  the
Company from franchisees who  have executed the Juice  Works
addendum to  their  franchise  agreement will  be  paid  and
treated in an identical manner  as under the TCBY  franchise
agreement.  

The Company has  entered a development  agreement with  Host
Marriott  Services  Corporation.   The companies will  offer
Juice Works  (registered) in  some  existing  and  new  TCBY 
(registered) locations in airports, toll roads, and mall food
courts. As of November 29, 1998, Host Marriott had 22 retail
outlets  offering  Juice Works (registered)  products and an
additional 13 were under development.

Generally,  the  Company  is   not  offering  financing   to
franchisees for the  purchase of  the equipment,  furniture,
and   signage   package   required   to   open   new   Juice
Works(registered) stores.   The  Company from  time to  time
receives inquiries from unaffiliated financing companies  to
provide leasing or financing programs 

                                      Sequential Page No. 6

for certain equipment purchases for Juice  Works(registered)
locations.  These programs would be available at the  option
of the franchisee or licensee.

For the  86 retail outlets offering  Juice Works(registered)
products and the 17  under  development,  the Company plans
to  convert  as  many of them  as it can to  the co-branded
format with TCBY.   Some of these agreements may terminate.
The Company does not intend to sell Juice  Works franchises
in any  form other  than as an  addendum to  TCBY franchise
agreements.

Specialty Products

The Company  sells  TCBY(registered) brand  hardpack  frozen
yogurt and frozen novelties  for distribution to the  retail
grocery trade  for resale  primarily in  grocery stores  and
wholesale clubs.   The Company  does employ  a small  direct
sales force; however, a broker network is the primary  means
of sales  and service  to  the retail  grocery trade.    The
retail grocery trade has limited retail and warehouse  shelf
space and  the  competition  for  such  space  continues  to
intensify.    At   November  29,  1998,   the  Company   had
approximately 15 retail grocery trade customers.

The Company  also manufactures  other products  such as  ice
cream and frozen novelties  under private label and  various
trade names  for distribution  to supermarkets,  convenience
stores, dairies, foodservice distributors, club stores,  and
private label suppliers.   The Company  has pursued  private
label opportunities  to utilize  available capacity  at  its
manufacturing facility.   Private label sales  were a  major
contributor to  the growth  in revenues  during 1998.    The
Company continues to pursue  private label opportunities  at
its manufacturing facility in Dallas.

Food Products Production

The Company's frozen yogurt,  ice cream, and frozen  dessert
products sold in TCBY(registered) stores and non-traditional
locations as well as specialty products are produced at  the
Company's manufacturing  facility  in Dallas,  Texas.    Raw
materials used in the  production of the Company's  products
consist  primarily  of   fresh  milk,   cream,  water,   and
sweeteners.  Each of these materials is generally  available
from several  sources.    During 1998,  raw  materials  were
available in  adequate  quantities  to  meet  the  Company's
requirements.  The Company believes that raw materials  will
be  available  from  a  number  of  suppliers  to  meet  the
Company's anticipated  requirements in  the future.    Dairy
costs include the  value assigned  to milk  solids and  milk
fats which are  two of  the components of  milk utilized  in
most products manufactured and sold.  The cost of these  two
components are  currently tied  to the  federal milk  orders
system.  This market fluctuates  based on supply and  demand
with prices being variable from  month to month.  The  price
paid for milk is based on the Basic Formula Price (BFP) plus
any applicable surcharge (based on the use of the milk).  Of
the price paid for milk,  the Butter Fat Differential  (BFD)
is the market value assigned  to milk fats (used in  butter,
cheese, ice cream,  etc.), with  the remainder  of the  milk
price being  assigned  to milk  solids.   Dairy  Farmers  of
America  is  the  Company's  principal  supplier  of   dairy
components.

                                      Sequential Page No. 7

The  Company's  yogurt  manufacturing  subsidiary  has   not
experienced a significant backlog of orders in the past.

Trademarks

The Company claims  common law rights  to its service  marks
"TCBY," "The  Country's Best  Yogurt," "TCBY  The  Country's
Best Yogurt," "TCBY Yogurt," "All the Pleasure. None of  the
Guilt," and  "Juice  Works."   The  Company  has  sought  to
maximize legal protection of these marks by registering them
on the Principal  Register of the  United States Patent  and
Trademark Office.  Registrations for the service marks  have
been issued and the registrations have become  incontestable
in most cases.

The Company has  pending, or  is in the  process of  filing,
applications for  trademark  registrations in  a  number  of
foreign countries.  In some of these countries it may not be
possible to register  the name  TCBY where the  laws do  not
permit the registration of acronyms.  Similarly, registering
offices in  some jurisdictions  may refuse  to register  the
mark THE COUNTRY'S BEST YOGURT  by taking the position  that
it is merely descriptive of the  product.  In a few  foreign
countries, unrelated third  parties have filed  applications
for registration  of  TCBY  and similar  trademarks.    Upon
discovery of such  filings, the  Company routinely  contests
such applications  to  preserve  the  Company's  ability  to
register its trademarks in those countries or to protect its
existing registrations.

EQUIPMENT SEGMENT

Riverport Equipment  and Distribution  Company, Inc.  offers
for  sale  a  complete  equipment,  furniture,  and  signage
package in order to assist TCBY franchisees in opening their
stores in a timely manner.  TCBY(registered) store  packages
cost  a  franchisee  between  $51,000  and  $131,000  for  a
domestic TCBY(registered)  store,  or  between  $26,000  and
$50,000 for a  mini-store or store  operated in  conjunction
with another concept.  Juice Works addendum packages cost  a
franchisee between  $3,000 and  $30,889.   The Company  also
sells  equipment  to  facilitate  non-traditional   location
openings when it is needed.   In addition, Riverport  offers
for sale  replacement  equipment and  supplies.    Riverport
operates at a  relatively low  gross profit  margin and  its
sales  are  tied  primarily   to  new  store  and   location
development.

AIMCO Equipment Company, located  in Little Rock,  Arkansas,
is a regional  distributor of equipment  to the  foodservice
industry and serves customers primarily outside of the  TCBY
franchise system.

SEASONALITY

Generally, sales of the Company's food products segment have
been greater  in the  spring, summer  and fall  months,  and
tended to be  lower in  the winter  months.   Sales for  the
equipment segment have not been as seasonal in nature.   See
Note 13 of the Notes to Consolidated Financial Statements of
the   Company's   1998   Annual   Report   to   Stockholders
incorporated  by   reference   for   information   regarding
unaudited consolidated quarterly  results of operations  for
1998 and 1997.

                                      Sequential Page No. 8



COMPETITION

While the Company is one of the world's largest  franchisors
and licensors of stores serving primarily soft serve  frozen
yogurt, TCBY(registered)  stores  do compete  with  numerous
other frozen yogurt stores, including stores affiliated with
smaller yogurt chains and with ice cream parlors, especially
those  that  serve  premium  ice  cream.    TCBY(registered)
locations  compete   with   restaurant  chains   and   other
foodservice locations, including snack food or dessert  item
restaurants.    Frozen  yogurt   may  also  be  offered   in
supermarkets, grocery stores, and wherever convenience  food
operations are  conducted.   Any addition  of expanded  menu
items currently being tested would further expand the amount
and intensity of  competition with  the Company's  products.
Competition continues to increase  in the area of  airports,
theme parks, sports  stadiums, etc., as  some of the  chains
and other frozen yogurt manufacturers market their  products
in  these  non-traditional   locations.     Some  of   these
competitors have  greater  success  on  individual  contract
bids, have greater financial resources, more outlets, or are
better known than the franchises of the Company who  operate
these locations.

Juice Works(registered) stores  compete with other  regional
juice bar concept  chains.   Some of  these competitors  may
have greater financial resources, more outlets, or be better
known than the Company.

The specialty  products  category is  a  highly  competitive
market and  competition  is  expected  to  increase  as  new
competitors and  products  enter  the field.    The  Company
competes with national suppliers, which are larger than  the
Company, as  well  as regional  suppliers.   Some  of  these
competitors have greater financial resources, larger  market
shares, broader product  lines, and more  experience in  the
market.  

Riverport  competes   primarily  with   local  or   regional
equipment companies (both  domestic and international)  that
are in close proximity to TCBY(registered) stores.

AIMCO competes primarily with other domestic competitors  of
approximately equal size in the sale of equipment, fixtures,
and  other  necessary   items  to   restaurants  and   other
foodservice operations. 

EMPLOYEES

As of November 29, 1998  and November 30, 1997, the  Company
employed  approximately  400  full-time  and  40   part-time
associates who were  engaged primarily  in the  manufacture,
sale,  and  distribution  of  frozen  yogurt  products   and
foodservice equipment as well as management of the  Company.
None of the  Company's employees are  covered by  collective
bargaining agreements.

RESEARCH AND DEVELOPMENT

Research and development costs were not material in the last
three years.

                                      Sequential Page No. 9

REGULATION AND ENVIRONMENTAL MATTERS

Some states have  statutes regulating franchise  operations,
including registration  and disclosure  requirements in  the
offer  and  sale  of  franchises  and  the  application   of
statutory standards regulating franchise relationships, such
as termination and non-renewal  of franchises.  The  Company
is also subject to the Federal Trade Commission  regulations
relating to disclosure requirements in the offer and sale of
franchises.

Each TCBY(registered) and  Juice Works(registered)  location
is subject  to  licensing  and  regulation  by  the  health,
sanitation, safety, fire,  and other applicable  departments
of the state or municipality where it is located, as well as
the federal government in the areas of health and  labeling.
The Company's frozen dessert  production is also subject  to
similar licensing  and  regulation by  federal,  state,  and
municipal authorities at its facility in Dallas, Texas,  and
in the states to which it ships its products.   Difficulties
or  failures  in  obtaining  or  maintaining  the   required
licensing or in meeting regulatory standards could result in
delays or cancellations in the opening of new locations  and
could adversely affect  the production of  yogurt and  other
frozen dessert products.

To the best of its  knowledge, the Company believes that  it
is presently  in substantial  compliance with  all  existing
applicable environmental laws and  does not anticipate  that
such compliance will  have a material  effect on its  future
capital expenditures, earnings, or competitive position with
respect to its business.

Item 2.  PROPERTIES

The Company's executive offices,  which are leased  pursuant
to a ten-year lease which commenced in January, 1997, occupy
approximately 53,500  square  feet  in  the  TCBY  Tower,  a
40-story office building  located in  downtown Little  Rock.
The Company owns a small equity interest in the building.

The Company currently owns and  leases to third parties  its
former   executive   office    building,   which    contains
approximately 30,000  rentable  square  feet  of  space,  in
Little Rock,  which  is  included in  the  industry  segment
titled "Other".

Americana Foods Limited  Partnership's yogurt  manufacturing
facility in  Dallas,  Texas occupies  approximately  216,000
square feet. The  facility produces TCBY(registered)  frozen
yogurt  mix  and  other  frozen  dessert  products  and   is
classified in the industry  segment titled "Food  Products".

The majority  of the  Company's  capacity for  hardpack  and
novelty products  may be  utilized  during peak  periods  in
producing  products  for   TCBY(registered)  locations   and
private  label  customers  during  1999.    The  Company  is
currently utilizing under 60 percent of its overall capacity
and   is   actively   pursuing   new   customers   for   its
TCBY(registered) products and other products to utilize  the
capacity available at the facility.

                                      Sequential Page No. 10

All of the Company-owned and licensed locations are operated
from premises which  are leased.   See  Note 7  of Notes  to
Consolidated Financial  Statements  in  the  Company's  1998
Annual Report to Stockholders incorporated by reference  for
information regarding store rental obligations.

Riverport equipment  distribution operations  (relocated  in
1995) are in a building which contains approximately  37,000
square feet  of warehouse  space and  3,000 square  feet  of
office  space.      The  existing   facility   handles   the
distribution of equipment packages for new  TCBY(registered)
stores  and  reorders   of  equipment   and  supplies   from
TCBY(registered) locations.    The previous  Riverport  site
which  contained   approximately  60,000   square  feet   of
warehouse space and 11,000 square  feet of office space  was
sold in  1998.    AIMCO  is  located  in  a  building  which
contained approximately 54,400 square feet of warehouse  and
service space and 5,600 square feet of office space.   These
buildings are  classified  in the  industry  segment  titled
"Equipment".

The Company owns the production facility previously occupied
by Carlin Manufacturing,  Inc.  In  July, 1997, the  Company
sold a  portion  of the  subsidiary's  assets to  a  company
controlled by the subsidiary's president.  The real property
was retained  by the  Company  and is  being leased  to  the
purchaser with  the ultimate  intent to  sell the  property.
The facility contains 34,000  square feet and is  classified
in the industry segment titled "Equipment."

The  Company  believes  that   these  facilities  are   well
maintained,  suitably  equipped,   and  in  good   operating
condition.

Item 3.  LEGAL PROCEEDINGS

As of November 29, 1998, there were no material  proceedings
to which the Company was a party reportable pursuant to  the
requirements of Form 10-K except as set forth below.

A customer for whom  Americana Foods produces private  label
products asserted a claim alleging damages due to production
defects.    Immediate  and  voluntary  recalls  of   limited
quantities  of  products  were  undertaken  in  1997.    The
Company,  after  negotiations  with  the  customer  and  the
Company's  liability  insurance   carrier,  has,  with   the
participation of  the liability  insurance carrier,  settled
all claims.   The relevant settlement  agreement contains  a
confidentiality clause;  however,  the amount  paid  by  the
Company to  obtain  settlement exceeded  prior  accruals  by
approximately  one  million  dollars.    While  the  Company
believed it had meritorious  defenses to and disagreed  with
the customer's  claim,  settlement  was  agreed  to  by  the
Company in order to avoid  the uncertainty of outcome,  cost
of litigation, and disruption to the Company.

Other  than  as  set  forth  above,  there  is  no  material
litigation pending against the  Company.  Various legal  and
administrative proceedings are  pending against the  Company
which are incidental to  the business of  the Company.   The
ultimate legal  and financial  liability of  the Company  in
connection with such  proceedings and  that discussed  above
cannot be estimated with 
                                     Sequential Page No. 11

certainty,  but  the  Company   believes,  based  upon   its
examination of these  matters, its experience  to date,  and
its discussions with legal counsel, that resolution of these
proceedings will have  no material adverse  effect upon  the
Company's financial condition, either individually or in the
aggregate; of course, any  substantial loss pursuant to  any
litigation might have a material adverse impact upon results
of operations in the quarter or year in which it were to  be
incurred, but the Company cannot  estimate the range of  any
reasonably possible loss.

Item 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

No matters were submitted to stockholders during the  fourth
quarter of 1998.

                                     Sequential Page No. 12

                             PART II

Item 5.   MARKET FOR TCBY ENTERPRISES, INC. COMMON STOCK AND

          RELATED STOCKHOLDER MATTERS

The Company's Common Stock is  traded on the New York  Stock
Exchange under the  symbol "TBY".   The high  and low  sales
prices for the Common Stock and dividends paid per share  in
the last two fiscal years  are incorporated by reference  to
the information  contained on  page  36 under  the  captions
"Common Stock" and "Dividend  Policy" in the Company's  1998
Annual Report  to Stockholders.   As  of January  31,  1999,
there were 4,408 stockholders of record.

Item 6.   SELECTED FINANCIAL DATA

Selected financial  data  is incorporated  by  reference  to
information set forth under the caption "Ten Year Summary of
Selected Financial Data"  on page 36  in the Company's  1998
Annual Report to Stockholders.



Item 7.   MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
          CONDITION AND RESULTS OF OPERATIONS

Management's Discussion and Analysis of Financial  Condition
and Results of  Operations is incorporated  by reference  to
pages 17 through 22 of  the Company's 1998 Annual Report  to
Stockholders.

Item 7a.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT     
          MARKET RISKS

"Quantitative  and  Qualitative  Disclosures  About   Market
Risks"  contained   within  "Management's   Discussion   and
Analysis of Financial Condition  and Results of  Operations"
on  page  22  of  the   Company's  1998  Annual  Report   to
Stockholders is incorporated herein by reference.


Item 8.   FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The  consolidated   financial  statements   and  report   of
independent auditors are incorporated by reference to  pages
23 through  35  of  the  Company's  1998  Annual  Report  to
Stockholders.

Quarterly  results   of  operations   are  incorporated   by
reference to page 35 (Note 13) of the Company's 1998  Annual
Report to Stockholders.

Item 9.   CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON 
          ACCOUNTING AND FINANCIAL DISCLOSURE

None.

                                     Sequential Page No. 13

                            PART III

Item 10.  DIRECTORS AND EXECUTIVE OFFICERS OF TCBY  
          ENTERPRISES, INC.

Information with  respect to  directors  of the  Company  is
incorporated by reference to the information included  under
the caption  "Nominees For  Election  As Directors"  in  the
Company's 1999 Proxy Statement.

EXECUTIVE OFFICERS OF TCBY ENTERPRISES, INC.

The  following  sets  forth  certain  information  regarding
executive officers of the Company:

Frank D. Hickingbotham, age 62, has been the Chairman of the
Board and Chief  Executive Officer  of the  Company and  its
predecessors since 1970.

Herren C. Hickingbotham, age 40, has been a director of  the
Company since 1982.   He  has been the  President and  Chief
Operating Officer of the Company since March 1988.

F. Todd Hickingbotham, age  35, has been  a director of  the
Company since  1990.   He has  been President  of  Riverport
Equipment and Distribution Company, Inc. since 1988.

Jim H. Fink, age 41, became President of Americana Foods  in
June 1997 in addition to being an Executive Vice  President.
He has been an Executive Vice President since December 1994.
He  had  been  Senior  Vice  President,  Finance  and  Chief
Accounting Officer since  June 1991.   Mr.  Fink joined  the
Company in March 1987.

Gene Whisenhunt, age  38, became  Executive Vice  President,
Treasurer, and Chief Financial Officer in December 1995.  He
had been Senior Vice President and Chief Accounting  Officer
since December  1994.   Prior  to that  he was  Senior  Vice
President  National   Sales/Subsidiary  Controller.      Mr.
Whisenhunt joined the Company in 1989.

William P. Creasman,  age 46, joined  the Company as  Senior
Vice President and General Counsel in 1987.

Jim Sahene, age 38, became  President of TCBY Systems,  Inc.
in April  1994.    Prior  to  that  he  was  Executive  Vice
President and Chief Operating Officer of TCBY Systems,  Inc.
Mr. Sahene joined the Company in 1986.

John Rogers,  age 37,  became Senior  Vice President,  Chief
Information Officer  and  Assistant  Treasurer  in  December
1994.   Prior  to that  he  was Senior  Vice  President  and
Corporate Controller.   Mr.  Rogers  joined the  Company  in
1986.

All  executive  officers  of  TCBY  Enterprises,  Inc.  were
elected to serve at the  pleasure of the Board of  Directors
following the  annual meeting  of stockholders  in 1998  and
until their 
                                     Sequential Page No. 14

successors are  elected  and qualified;  executive  officers
employed by subsidiary  companies were elected  to serve  at
the pleasure of  the boards of  directors of the  applicable
subsidiary company.  Frank D. Hickingbotham is the father of
Herren C. Hickingbotham and F. Todd Hickingbotham.  No other
family relationships  exist among  any  of the  above  named
individuals or among  such individuals and  any director  of
the Company.

Item 11.  EXECUTIVE COMPENSATION

Information  with  respect  to  executive  compensation   is
incorporated by reference to the information included  under
the caption  "Remuneration"  in  the  Company's  1999  Proxy
Statement.

Item 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS
          AND MANAGEMENT

Information with respect  to security  ownership of  certain
beneficial  owners  and   management  of   the  Company   is
incorporated by  reference  to  the  information  under  the
caption "Principal Stockholders" and "Nominees for  Election
as Directors;  Security  Ownership  of  Management"  in  the
Company's 1999 Proxy Statement.

Item 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

Information  with  respect  to  certain  relationships   and
transactions is incorporated by reference to the information
included  under  the  caption  "Remuneration"  and  "Certain
Transactions" in the Company's 1999 Proxy Statement.

                                      Sequential  Page No. 15


                            PART IV

Item 14.  EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND
          REPORTS ON FORM 8-K

     (a)  (1) and (2) The response to this portion of Item
     14 is submitted as a separate section of this report.

     (3) The exhibits, as listed in the Exhibit Index set 
          forth on pages E-1 through E-5, are submitted as a
          separate section of this report.

     (b)  The Company did not file any reports on Form 8-K 
          during the three months ended November 29, 1998. 

     (c)  See Item 14 (a) (3) above.

    (d)  The response to this portion of Item 14 is
         submitted as a separate section of this report.

                                      Sequential Page No. 16
                           SIGNATURES
                           __________

Pursuant to the requirements of  Section 13 or 15(d) of  the
Securities Exchange  Act of  1934, the  registrant has  duly
caused this  report  to  be  signed on  its  behalf  by  the
undersigned, thereunto duly authorized.

                                  TCBY ENTERPRISES, INC.
                                       (Registrant)

                            BY    /s/Frank  D. Hickingbotham
                                  __________________________
                                  Frank D. Hickingbotham,
                                  Chairman of the Board and
                                  Chief Executive Officer

February 25, 1999




Pursuant to the requirements of the Securities Exchange  Act
of 1934, this report has been signed below by the  following
person on behalf of the registrant and in the capacities and
on the date indicated.

<TABLE>
<CAPTION>
      SIGNATURE                       TITLE                     DATE         
      _________                       _____                     ____
<S>                       <C>                                
<C>
Frank D. Hickingbotham*   Director, Chairman of the Board    2-25-99
                          and Chief Executive Officer
                          (Principal Executive Officer)

Herren C. Hickingbotham*  Director, President and Chief      2-25-99
                          Operating Officer

Daniel R. Grant*          Director                           2-25-99

F. Todd Hickingbotham*    Director, President Riverport      2-25-99
                          Equipment and Distribution
                          Company, Inc.

Marvin D. Loyd*           Director                           2-25-99

Hugh H. Pollard*          Director                           2-25-99

Don O. Kirkpatrick*       Director                           2-25-99

William H. Bowen*         Director                           2-25-99

Gene H. Whisenhunt*       Executive Vice President,          2-25-99
                          Treasurer, and Chief Financial 
                          Officer
                          (Principal Financial Officer)
</TABLE>



*BY /s/Gene H.Whisenhunt Individually and as Attorney - in - Fact   
    _______________________
     Gene H. Whisenhunt

                                     Sequential Page No. 17



                     ANNUAL REPORT ON FORM 10-K

                 ITEM 14 (a) (1) and (2); (c) and (d)

     LIST  OF FINANCIAL STATEMENTS  AND FINANCIAL  STATEMENT SCHEDULE

                          CERTAIN EXHIBITS

                    FINANCIAL STATEMENT SCHEDULE

                    YEAR ENDED NOVEMBER 29, 1998

                       TCBY ENTERPRISES, INC.

                        LITTLE ROCK, ARKANSAS

                                    Sequential Page No. 18


FORM 10-K -- ITEM 14 (a) (1) AND (2)

TCBY ENTERPRISES, INC. AND SUBSIDIARIES

LIST  OF  FINANCIAL   STATEMENTS  AND  FINANCIAL   STATEMENT
SCHEDULES

The following  consolidated  financial  statements  of  TCBY
Enterprises, Inc. and subsidiaries,  included in the  annual
report of the  registrant to its  stockholders for the  year
ended November 29,  1998, are incorporated  by reference  in
Item 8:

Consolidated  balance  sheets  --  November  29,  1998   and
November 30, 1997

Consolidated statements  of  income  --  Three  years  ended
November 29, 1998

Consolidated statements  of  stockholders' equity  --  Three
years ended November 29, 1998

Consolidated statements of cash  flows -- Three years  ended
November 29, 1998

Notes to consolidated financial  statements -- November  29,
1998

Information for  consolidated financial  statement  Schedule
II--Valuation and Qualifying  Accounts of TCBY  Enterprises,
Inc.  and  subsidiaries  is  included  in  Note  1  to   the
Consolidated Financial Statements.

All other  schedules  for which  provision  is made  in  the
applicable  accounting  regulation  of  the  Securities  and
Exchange Commission  are  not  required  under  the  related
instructions or are  inapplicable, and  therefore have  been
omitted.

                                      Sequential Page No 19





<TABLE>
<CAPTION>
                          EXHIBIT INDEX

Exhibit No.                Description                    Page No.
- - -----------   ------------------------------------------  ---------
<S>          <C>                                          <C>

3 (i) (a)    Restated Certificate of Incorporation of 
             TCBY Enterprises, Inc. (Incorporated by 
             reference to Exhibit 3(a) (vii) to the 
             Company's Annual Report on Form 10-K for the 
             fiscal year ended November 30, 1988)

  (ii) (a)   Amended and Restated By-Laws of TCBY Enter
             prises, Inc. (Incorporated by reference to 
             Exhibit 3(b) of Registration Statement No. 
             33-8338)

  (ii) (b)   Article IX, Section 5 of the By-Laws of TCBY 
             Enterprises, Inc., as amended March 25, 1987 
             (Incorporated by reference to Exhibit 3(b) 
             (ii) to the Company's Annual Report on Form 
             10-K for the fiscal year ended November 30, 
             1987)

  (ii) (c)   Article II, Sections 8, 9 and 10 of the 
             By-Laws of TCBY Enterprises, Inc., as amend
             ed December 3, 1990 (Incorporated by refer
             ence to Exhibit 3(b) (iii) to the Company's 
             Annual Report on Form 10-K for the fiscal 
             year ended November 30, 1990)

  (ii) (d)   Article II, Section 11 of the By-Laws of 
             TCBY Enterprises, Inc., as amended Decem-
             ber 18, 1998 .............................     Attached

4 (i) (a)    Specimen Common Stock Certificate (Revised 
             September, 1988) (Incorporated by reference 
             to Exhibit 4(i) (b) to the Company's Annual 
             Report on Form 10-K for the fiscal year 
             ended November 30, 1988)

  (ii)(a)    Loan Agreement between TCBY Enterprises, 
             Inc. and Bank One, Dallas, N.A. dated June 
             11, 1993 for $14,610,000 to refinance four 
             notes payable to First Interstate Bank of 
             Texas, N.A. (Incorporated by reference to 
             Exhibit 4(ii)a of the Company's Quarterly 
             Report on Form 10-Q for the quarter ended 
             May 31, 1993)

  (ii)(b)    Amended and Restated Loan Agreement between 
             TCBY Enterprises, Inc. and Bank One, Texas, 
             N.A., dated November 28, 1994 to include a 
             $7,500,000 term promissory note dated 
             November 28, 1994 (Incorporated by reference 
             to Exhibit 4(ii)(b) to the Company's Annual 
             Report on a Form 10-K for the fiscal year 
             ended November 30, 1994)

  (ii)(c)    Term promissory note between TCBY Enterprises,
             Inc. and Bank One, Texas, N.A., dated 
             November 28, 1994 to finance expansion 

                             E-1

             of the Company's facility in Dallas, Texas 
             (Incorporated by reference to Exhibit 
             4(ii)(c) to the Company's Annual Report on 
             Form 10-K for the fiscal year ended November 
             30, 1994)

  (ii)(d)    Second Amended and Restated Loan Agreement 
             between TCBY Enterprises, Inc. and Bank One, 
             Texas, N.A., dated April 7, 1995 to include 
             a $5,000,000 revolving credit note dated 
             April 7, 1995, (Incorporated by reference to 
             Exhibit 4(ii)(a) of the Company's Quarterly 
             Report on Form 10-Q for the quarter ended 
             February 28, 1995)

  (ii)(e)    First Amendment to Second Amended and Restated
             Loan Agreement and Amendment to Loan 
             Documents.  (Incorporated by reference to 
             Exhibit 4(ii)(a) of the Company's Quarterly 
             Report on Form 10-Q for the quarter ended 
             August 31, 1995)

10 (a)       Original form of Franchise Agreement (Incor
             porated by reference to Exhibit 10(a) to 
             Registration Statement No. 2-89398)

   (b)       Form of Franchise Agreement (Revised Decem
             ber 1982) (Incorporated by reference to 
             Exhibit 10(b) to Registration Statement No. 
             2-89398)

   (c)       Form of Franchise Agreement (Revised April 
             1983) (Incorporated by reference to Exhibit 
             10(c) to Registration Statement No. 2-89398)

   (d)       Form of Franchise Agreement (Revised January 
             1984) (Incorporated by reference to Exhibit 
             10(d) to Registration Statement No. 2-89398)

   (e)       Form of Franchise Agreement (Revised July 
             1985) (Incorporated by reference to Exhibit 
             10(e) to Registration Statement No. 2-99324)

   (f)       Form of Franchise Agreement (Revised February1986)
             Incorporated by reference to Exhibit 10(f) to the 
             Company's Annual Report on Form 10-K for the fiscal
             year ended November 30, 1986)

   (g)       Form of Franchise Agreement (Revised March 
             1987) (Incorporated by reference to Exhibit 
             10(g) to the Company's Annual Report on Form 
             10-K for the fiscal year ended November 30, 
             1987)

                             E-2

   (h)       Form of Franchise Agreement (Revised February
             1991) (Incorporated by reference to 
             Exhibit 10(h) to the Company's Annual Report 
             on Form 10-K for the fiscal year ended 
             November 30, 1990)

   (i)       Form of Franchise Agreement (Revised July 
             1991) (Incorporated by reference to Exhibit 
             28(a) to the Company's Quarterly Report on 
             Form 10-Q for the quarter ended August 31, 
             1991)

   (j)       Form of Franchise Agreement (Revised Decem
             ber 1991) (Incorporated by reference to 
             Exhibit 10(j) to the Company's Annual Report 
             on Form 10-K for the fiscal year ended 
             November 30, 1992)
   
   (k)       Form of Executive Security Agreement entered 
             into with certain executives of the Company 
             dated December 1, 1990 (Incorporated by 
             reference to Exhibit 10(k) to the Company's 
             Annual Report on Form 10-K for the fiscal 
             year ended November 30, 1990)

   (l)       1984 Stock Option Plan, as amended and 
             restated (Incorporated by reference to 
             Exhibit 4 to Post-Effective Amendment No. 1 
             to Registration Statement No. 2-97039)

   (m)       1989 Stock Option Plan (Incorporated by 
             reference to indented paragraphs following 
             the caption "Approval of 1989 Stock Option 
             Plan" on pages 7 and 8 of the Company's 
             definitive Proxy Statement of February 21, 
             1989 for the 1989 Annual Meeting of Stock
             holders)

   (n)       1992 Employee Stock Option Plan (Incorporated
             by reference to Exhibit I of the Company's 
             March 18, 1992 Proxy Statement)

   (o)       1992 Nonemployee Director Stock Option Plan 
             (Incorporated by reference to Exhibit II of 
             the Company's March 18, 1992 Proxy Statement)

   (p)       Amendment to the 1992 Employee Stock Option 
             Plan (Incorporated by reference to the 
             Company's March 1, 1995 Proxy Statement)

   (q)       Lease Agreement between the Company, as 
             tenant, and Capitol Avenue Development 
             Company, a limited partnership, as landlord, 
             dated April 20, 1987 (Incorporated by refer
             ence to Exhibit 10(q) to the Company's Annu-

                             E-3

             al Report on Form 10-K for the fiscal year 
             ended November 30, 1987)

   (r)       Amendment to the 1992 Employee Stock Option 
             Plan (Incorporated by reference to the 
             Company's March 8, 1996 Proxy Statement)

   (s)       Third Addendum to Lease Agreement between the 
             Company, as tenant, and Capitol Avenue 
             Development Company, a Limited Partnership, 
             as landlord, dated December 12, 1996

   (t)       Amendment to the 1992 Employee Stock Option
             Plan (Incorporated by reference to the
             Company's February 24, 1997 Proxy Statement)

   (u)       Amendment to the 1992 Employee Stock Option
             Plan (Incorporated by reference to the 
             Company's February 27, 1998 Proxy Statement)

13           Management's Discussion and Analysis of 
             Financial Condition and Results of Opera-
             tions; Report of Ernst & Young LLP, Indepen-
             dent Auditors; Consolidated Balance Sheets; 
             Consolidated Statements of Operations; Con-
             solidated Statements of Stockholders' Equity; 
             Consolidated Statements of Cash Flows; and 
             Notes to the Consolidated Financial State-
             ments included in the Registrant's Annual 
             Report for the year ended November 29, 
             1998.........................................    Attached

21           Subsidiaries of TCBY Enterprises, Inc. ......    Attached

23           Consent of Independent Auditors .............    Attached

24           Powers of attorney ..........................    Attached

27 (a)       Article 5, Financial Data Schedule for the 
             Fiscal Year 1998 10-K .......................    Attached

27 (b)       Article 5, Financial Data Schedule for the
             Fiscal Year 1997 Form 10-K restated for
             adoption of Financial Accounting Standards
             Board Statement Number 128, Earnings Per 
             Share........................................    Attached

27 (c)       Article 5, Financial Data Schedule for the
             Fiscal Year 1996 Form 10-K restated for
             adoption of Financial Accounting Standards
             Board Statement Number 128, Earnings Per 
             Share........................................    Attached

99 (a)       Press release, dated December 18, 1998, "TCBY
             Declares Cash Dividend"......................    Attached

                                 E-4

99 (b)       Press release, dated January 14, 1999, "TCBY" 
             Announces Improved Results for 1998..........    Attached

                                 E-5
</TABLE>


AMENDMENT TO ARTICLE II, SECTION 11 OF THE BY-LAWS OF TCBY ENTERPRISES,
INC. ON DECEMBER 18, 1998

"SECTION 11".  Deadline for Submission by Stockholders of Matters to be
Included in Proxy Statements.  Any matter intended to be voted upon at
an annual stockholder's meeting and to be included in the Corporation's
proxy statement for such meeting must be set forth in a notice received
by the Corporation on or before the Corporation's fiscal year end
immediately preceding any annual meeting of stockholders following the
fiscal year just ended.  Such notice shall set forth a description of
the proposal, the name and address of the proponent as such appears
in the Corporation's records, and the number of shares owned by the
proponent.  Such notice shall disclose any material interest of the 
proponent in the proposed matter.  No matter shall be considered at
an annual meeting except in accordance with this Section 11."


       MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
               CONDITION AND RESULTS OF OPERATIONS


Results of Operations
1998 Compared to 1997

The Company's total  sales for 1998  increased four  percent
over 1997.  The 1997 sales include several items that impact
the comparison  to current  revenues, including:   sales  of
approximately $2.5 million to a private label customer on  a
one-time basis and  sales of approximately $1.2 million from
Carlin Manufacturing,  Inc.  ("Carlin"), a  TCBY  subsidiary
which was  sold in  July, 1997.   The  following table  sets
forth sales by category within the Company's segments  (food
products and equipment) of operation: 


<TABLE>
<CAPTION>
(dollars in thousands)
                                1998             1997                        1996
                                 Sales     %         Sales      %          Sales     % 
                                 _____    ___        _____     ___         _____    ___ 
<S>                              <C>      <C>        <C>       <C>         <C>      <C>
Food Products:
______________
 TCBY(registered) frozen
  products sales for 
  distribution to 
  TCBY(registered) locations   $ 46,934    50%     $ 47,851     53%      $ 49,705    60%
 Sales of specialty products     29,284    31        25,103     28         14,973    18
 Retail sales by Company-
  owned stores                      424     1           680      1          2,599     3 
                               ________   ____     ________    ____      ________   ____
                                 76,642    82        73,634     82         67,277    81

Equipment:
 Sales by the Company's 
  equipment distributor          16,062    17        14,624     16         11,779    14 
 Sales of manufactured 
  specialty vehicles                  -     -         1,228      1          2,874     4 
                               ________   ____     ________    ____      ________   ____
                                 16,062    17        15,852     17         14,653    18
Other                             1,161     1         1,092      1          1,034     1 
                               ________   ____     ________    ____      ________   ____
Total Sales                    $ 93,865   100%     $ 90,578    100%      $ 82,964   100%
                               ========   ====     ========    ====      ========   ====
</TABLE>


Sales from the Company's  food products segment include  (i)
wholesale sales of frozen yogurt  and ice cream products  to
ProSource  Distribution   Services   (now  a   division   of
AmeriServe Food  Distribution, Inc.)  and other  foodservice
distributors, which distribute yogurt, ice cream, and  other
products  to  TCBY(registered)  stores  and  non-traditional
locations, and sales to international master franchisees  of
frozen  products   and  proprietary   ingredients  for   the
manufacture of frozen products in the countries that produce
locally, and (ii) sales of TCBY(registered) frozen  packaged
products  and  other  specialty   dairy  food  products   to
customers  including   supermarkets,   convenience   stores,
dairies, foodservice distributors, club stores, and  private
label suppliers, and (iii)  retail sales of yogurt,  juices,
and related food items by Company-owned stores.  

Wholesale sales  of frozen  yogurt  and ice  cream  products
decreased two percent  during 1998  compared to  1997.   The
decrease is  attributed  primarily  to a  reduction  in  the
number of  domestic traditional  TCBY(registered) stores  in
operation, and  to  a  lesser  extent,  decreased  sales  to
international  franchisees   due  to   economic   challenges
primarily in Asia.  These decreases were partially offset by
increased  purchases  by  TCBY(registered)   non-traditional
locations.

The following table  sets forth  TCBY(registered) and  Juice
Works(registered) location activity for 1998 and 1997:

<TABLE>
<CAPTION>
                                      Company                       Non-
                    Franchised    Owned    International    Traditional      Total
                     Stores      Stores      Locations       Locations     Locations
                         __________   _______   _____________    ___________    _________
<S>                      <C>          <C>       <C>               <C>           <C>
Locations Open at
 December 1, 1996         1,198           2        201             1,297          2,698
  Opened                     47           1         52               350            450
  Closed                   (132)         --        (24)             (184)          (340)
  Net Stores Purchased
   (Sold) Between Fran-
   chisees & Company         (3)         (1)        --                 4             -- 
                         _______      ______    _______          ________       ________
Locations Open at
 November 30, 1997        1,110           2        229             1,467          2,808
  Opened                     30          --         22               347            399
  Closed                   (109)         --        (35)             (103)          (247)
                         _______      ______    _______          ________       ________
Locations Open at
 November 29, 1998        1,031           2        216             1,711          2,960
                         =======      ======    =======          ========       ========
</TABLE>

During    1998,    significantly    more    TCBY(registered)
non-traditional locations than traditional locations opened.
While the Company  has placed and  continues to place  equal
emphasis   upon   both   traditional   and   non-traditional
locations, the Company has experienced more  non-traditional
development in the  last few  years.   The Company  believes
this trend will continue in  1999.  The rate of  development
of non-traditional  locations  is  partially  determined  by
co-branding partners, who  must approve each  location in  a
process not controlled  by the Company,  and in some  cases,
delays have  been  experienced  while the  Company  and  the
prospective  TCBY  franchisee  awaited  such  approval;  new
development may  also be  slowed when  existing  franchisees
express  their  concerns   regarding  new   TCBY(registered)
locations; and the  desire of the  Company to maintain  good
relationships with  all  franchisees in  the  markets  under
consideration results  in occasional  delays in  development
while those  concerns are  addressed.   The  non-traditional
locations  include   sites  at   airports,  travel   plazas,
colleges, hospitals, theme parks, stadiums, and locations in
conjunction with petroleum  stores and  other food  concepts
(co-branded  locations).      The  majority   of   the   347
non-traditional openings in  1998 were co-branded.   Of  the
1,711   non-traditional   locations   open   at    year-end,
approximately 800 are co-branded locations.  As of  November
29, 1998, there are over 300 locations under agreement, many
of which will  be co-branded  with petroleum  or other  food
operations.   Co-branding has  made the  Company's  products
available to more customers as we have opened locations with
many    national     or    regional     brands     including
Subway(registered),  Exxon(registered),  Texaco(registered),
Wall    Street    Deli(registered),     Blimpie(registered),
Shell(registered), and others.  TCBY is a strong partner for
these  brands   because   its  products   complement   their
operations.   During  1998,  103  non-traditional  locations
closed.  These locations generally purchased low volumes  of
yogurt from the Company.  These closings are not expected to
have a material impact on yogurt sales.  The Company expects
that there may be additional closings of low volume non-

                                TCBY Annual Report 1998 . 17

traditional locations  as they  are  not efficient  for  the
Company to service or the customer to operate.

During 1998, a total of 109 franchised stores were closed by
franchisees.   Each  store  closed  is  the  result  of  the
franchisee's evaluation  of  its financial  condition,  cash
flow, lease expiration, profitability, and store operations,
among other things.   Of the  locations closed, 77  operated
for a portion of 1998, with the remainder having  originally
closed for  relocation  in prior  years.   Included  in  the
franchised store information are 87 and 111 TCBY(registered)
stores closed for relocation or  for the season at  November
29, 1998 and November 30, 1997, respectively.  During  1999,
the Company  will continue  to intensify  its focus  on  the
traditional locations  and pursue  measures to  improve  the
performance of these stores.   The Company has been  working
with several  research  and  design  firms  to  address  the
positioning of  traditional stores  for both  the short  and
long term.  These efforts  will require investments in  1999
that are being undertaken for  the long-term benefit of  the
Company and  its  franchise  system.    We  will  work  with
franchisees  to   relocate   marginal   stores   or   pursue
co-branding  to  provide  additional  daypart  sales.    The
benefits experienced by other brands adding TCBY(registered)
products  to   their   operations   can   be   realized   in
TCBY(registered)  stores   by   adding   these   brands   to
TCBY(registered) locations.  In addition, marketing  efforts
will be strategically targeted  to maximize the benefits  in
the trade area of each of  our stores.  The Company will  be
working with a nationally known firm to evaluate and  pursue
neighborhood store  marketing approaches  which will  assist
the franchisees in  their marketing planning  for 1999.   We
will also increase  the number of  store visits to  evaluate
the operational  standards  of the  stores.   All  of  these
efforts are occurring to  improve our customers'  experience
in the stores.   The above measures will  be evaluated on  a
continual  basis  and  may  change  if  the  Company   deems
appropriate.  In  addition, barriers may  be encountered  in
implementing  the  above   strategies,  including  lack   of
availability  of   co-branded  partners   due  to   existing
locations,   size   of    TCBY(registered)   store,    lease
restrictions,  financial  capability   and  willingness   of
existing   franchisees,   and   limitations   of   corporate
resources.  Even with the successful implementation of these
programs, store  sales may  decline and  store closings  may
continue.  However, we believe that the programs can lay the
foundation for future success and development of traditional
TCBY(registered) franchised locations.

Average store  sales  (the  average  of  sales  by  domestic
traditional stores open the  entire year) for  Company-owned
and franchised TCBY(registered) stores increased to $208,000
in 1998 from $207,000 in 1997.  This increase is due to  the
closing of lower  volume stores as  stores open at  year-end
experienced a slight decline in unit volume during 1998.

Sales of specialty products increased 17 percent during 1998
as compared to 1997.   The increase is attributed  primarily
to increased  sales of  private  label products  even  after
consideration of $2.5 million of sales in 1997 to a  private
label customer on a one-time  basis.  The Company  continues
to pursue private label  opportunities at its  manufacturing
facility in Dallas.

Retail sales by Company-owned stores declined in 1998 due to
the sale of  a Company-owned  Juice Works(registered)  store
during 1997.

Sales in the Company's  equipment segment include (i)  sales
from  the  distribution  of  equipment  to  the  foodservice
industry and (ii) 1997 sales of manufactured mobile kitchens
and other  specialty vehicles  primarily to  businesses  and
governments.  The increased sales at the Company's equipment
distributor  for   1998   are   due  to   the   opening   of
non-traditional TCBY(registered)  locations, some  of  which
purchased a  portion of  their original  equipment  packages
from the Company.  This increase was partially offset by the
sale of  the Company's  equipment manufacturer,  Carlin,  in
July, 1997.   The  Company  had sales  from Carlin  of  $1.2
million during 1997.   In the  Carlin transaction, the  real
estate and certain finished goods inventory were retained by
the Company.  The  real estate was  leased to the  purchaser
(formerly  the  president  of  Carlin  under  the  Company's
ownership) with the  ultimate intent to  sell the  property.
The purchaser  is assisting  the  Company in  marketing  the
remaining inventory and receives a commission on the sale of
this inventory.  Future sales  in the equipment segment  are
primarily dependent upon  the Company's  ability to  develop
new TCBY(registered) locations.

As a percent of sales, cost  of sales for 1998 and 1997  for
the Company  and  its  two primary  segments  are  presented
below:
<TABLE>
<CAPTION>
                                  1998    1997
      ___________________________________________
      <S>                          <C>     <C>
      Food Products Segment        67%     65%
      Equipment Segment            77%     78%
      Company Total                68%     67%
</TABLE>

The  increased  cost  of  sales  percentages  in  1998   are
primarily due to lower gross  margins for the food  products
segment, which  were  partially  offset  by  improved  gross
margins for the equipment segment as a result of the sale of
Carlin in July 1997 which had low gross profit margins.

The increase  in the  food products  segment cost  of  sales
percentage is due to a number of factors including sales  of
specialty products, which  generally have a  higher cost  of
sales percentage  than the  other food  segment  categories,
being a larger component of the food products segment  sales
in 1998 compared to the prior year.  (See earlier discussion
related to  sales increases.)    In addition,  dairy  costs,
which are a  significant portion  of the  segment's cost  of
sales, increased during 1998 compared to 1997.  Dairy  costs
include the  value assigned  to milk  solids and  milk  fats
which are two  of the  components of milk  utilized in  most
products manufactured and sold by the segment.  The cost  of
these two components are currently tied to the federal  milk
orders system.  This market  fluctuates based on supply  and
demand with prices being variable from month to month.   The
price paid  for milk  is based  on the  Basic Formula  Price
(BFP) plus any applicable surcharge (based on the use of the
milk).    Of  the  price  paid  for  milk,  the  Butter  Fat
Differential (BFD) is the market value assigned to milk fats
(used  in  butter,  cheese,  ice  cream,  etc.),  with   the
remainder of the milk price  being assigned to milk  solids.
The prices for BFP and BFD exceeded historical levels during
1998.  The BFP has continued to increase in fiscal 1999 with
the December  price  reaching  an all-time  record  high  of
$17.34 per hundredweight.  The BFD began to decline in early
November and has returned to more traditional levels.

                               TCBY Annual Report 1998 . 18

Although dairy prices  have increased during  1998 over  the
same period in the prior year, the food products segment did
not bear the full impact of the increases due to the product
mix manufactured  and  sold  within  the  segment  in  1998.
Because the BFD  prices increased more  than the prices  for
BFP, the cost  for milk  solids remained  comparable to  the
prior year until  the fourth quarter  when the BFD  declined
rapidly.  The segment's core yogurt products do not  utilize
high levels of milk fat, which tempered the impact of higher
BFP and BFD prices until the  decrease of BFD in the  fourth
quarter.    The  Company  did  not  change  its  pricing  on
TCBY(registered) products and has  absorbed the higher  cost
of  products  for  the  TCBY(registered)  locations.    This
resulted  in  additional  cost  of  sales  of  approximately
$750,000  compared   to  1997.      The  Company   was   not
significantly impacted by dairy prices for products produced
for private  label  customers  as these  higher  costs  were
passed on to the customer.  The prices for BFP are  expected
to remain above historical levels  during the first half  of
1999, while BFD should  remain closer to historical  levels.
This results in higher  cost for TCBY(registered)  products.
The Company is evaluating all available options for 1999  to
reduce the financial impact of the increases.  These actions
will likely  include  price increases  for  TCBY(registered)
products.  While the price increases are expected to  offset
the increases in BFP , further increases in cost or material
changes in product mix may change this outcome.

Franchising  revenues  consist  of  initial  franchise   and
license  fees  and  royalty  income.    For  1998,   initial
franchise  and  license  fees  decreased  32  percent  while
royalty income  increased  four  percent  from  1997.    The
decrease in  franchise and  license fees  result from  fewer
initial international franchise fees.   This is due in  part
to the economic challenges in certain international markets,
but also due to a record level of fees experienced in  1997.
There are  still new  markets  to enter,  but  international
growth will come primarily through expansion within existing
markets.  The Company remains committed to long-term  growth
in international markets and, during 1999, will begin  local
production in Europe.  This production will result in  lower
costs to our franchisees in  Europe and the Middle East  and
should enhance  our opportunity  for development  in  future
years.    The  increase  in  royalty  income  is   primarily
attributable  to  more   non-traditional  locations.     The
increase  was   partially   offset  by   fewer   traditional
TCBY(registered)   stores   and   decreased   purchases   by
international franchisees.

Total international revenues represented approximately three
percent of the Company's  sales and franchising revenues  in
1998 compared to five percent in 1997.  

Operating expenses decreased two percent in 1998 compared to
1997.  The decrease  is due to the  sale of Carlin in  July,
1997, and  reductions in  other corporate  operating  costs.
For 1998 and  1997, operating  expenses as  a percentage  of
combined sales and franchising revenues were 28 percent  and
30 percent, respectively.   Included  in operating  expenses
for 1998 is the settlement of a claim by a customer for whom
Americana Foods produces private label products, who alleged
damages due to production defects.  Immediate and  voluntary
recalls of limited quantities of products were undertaken in
1997.  The Company, after negotiations with the customer and
the Company's  liability insurance  carrier, has,  with  the
participation of  the liability  insurance carrier,  settled
all claims.   The relevant settlement  agreement contains  a
confidentiality clause;  however,  the amount  paid  by  the
Company to  obtain  settlement exceeded  prior  accruals  by
approximately  one  million  dollars.    While  the  Company
believed it had meritorious  defenses to and disagreed  with
the customer's  claim,  settlement  was  agreed  to  by  the
Company in order to avoid  the uncertainty of outcome,  cost
of litigation, and disruption to the Company.

During the third quarter of 1998, the Company's aircraft was
sold to a third party  resulting in a gain of  approximately
$2.1 million  which  is  included in  Other  Income  on  the
Consolidated Statement of Income.  The after-tax gain on the
sale of the Company assets was approximately $1.4 million or
$.06  per   share  (basic   and  diluted).     The   Company
contemporaneously entered  into an  agreement whereunder  an
aircraft owned by the  Chairman and Chief Executive  Officer
could be made available to the Company from time-to-time  at
an hourly rate  consistent with  the cost  of operating  the
aircraft it  divested;  this hourly  rate  is  substantially
below the fair market rate  which normally would be  charged
to the Company for use of a similar aircraft.  Under the new
arrangement, any use of the aircraft which is charged to the
Company is reviewed by the Board of Directors of the Company
on a regular basis.

Interest expense  decreased approximately  $214,000 in  1998
compared to 1997.   This  decrease is due  to reductions  in
outstanding debt.

Income tax expense as a percentage of pre-tax income was  34
percent and  34.5 percent  in 1998  and 1997,  respectively.
Assuming no  significant change  in  federal and  state  tax
laws, the Company expects its future tax rate to approximate
35 percent.    Deferred  tax  assets  of  $3.5  million  are
expected to  be  realized  through the  offset  of  existing
taxable temporary differences.

1997 Compared to 1996

The Company's total  sales for 1997  increased nine  percent
from sales  in  1996.    As  described  below,  the  Company
experienced improved  sales in  the specialty  products  and
equipment distribution  categories.   These  increases  were
partially offset by decreased sales by Company-owned  stores
due to  the franchising  of these  stores during  1996;  the
divestiture of  Carlin  Manufacturing  in  July,  1997;  and
decreased sales  to  traditional TCBY  (registered)  stores.
The  Company's  total  sales  excluding  TCBY   (registered)
Company-owned units  and Carlin  Manufacturing increased  15
percent in 1997 compared to 1996.

Wholesale sales  of frozen  yogurt  and ice  cream  products
decreased four  percent  in  1997 compared  to  1996.    The
decrease was  attributed primarily  to  a reduction  in  the
number of  domestic traditional  TCBY(registered) stores  in
operation and  a decline  in yogurt  purchased by  operating
stores during  1997 compared  to 1996.   This  decrease  was
partially offset by increased purchases by  TCBY(registered)
non-traditional locations.

                               TCBY Annual Report 1998 . 19

During    1997,    significantly    more    TCBY(registered)
non-traditional locations than traditional locations opened.
While the Company has placed and continues to place emphasis
upon both  traditional  and non-traditional  locations,  the
Company experienced more non-traditional development in  the
last two years.  While different in size and character, each
TCBY(registered) location is  treated the same  in the  site
evaluation  process,  and  the  Company  intends  to   avoid
approving the placement of a new TCBY(registered)  location,
be it  traditional  or  non-traditional,  so  close  to  any
existing TCBY (registered)  location that sales  of the  two
locations would be materially impacted.  The non-traditional
locations  include   sites  at   airports,  travel   plazas,
colleges, hospitals, theme parks, stadiums, and locations in
conjunction with petroleum  stores and  other food  concepts
(co-branded  locations).      The  majority   of   the   350
non-traditional openings  in  1997  were  TCBY  (registered)
co-branded locations.  The Company's experience was that the
volume of  yogurt  and  ice cream  at  co-branded  locations
exceeded that of  other types  of non-traditional  locations
with  the  exception   of  airports.     During  1997,   184
non-traditional locations  were  closed.    These  locations
generally purchased low volumes of product from the Company.
During 1997,  a  total of  132  TCBY(registered)  franchised
stores were closed  by franchisees.   Each  TCBY(registered)
store closed was the  result of the franchisee's  evaluation
of its  financial condition,  cash flow,  lease  expiration,
profitability, and store operations, among other things.  Of
the 132 locations closed, 64 operated for a portion of 1997,
with the remainder having  originally closed for  relocation
in  prior   years.     Included   in  the   franchised   and
Company-owned   store   information   are   111   and    147
TCBY(registered) stores  closed for  relocation or  for  the
season at November 30, 1997 and 1996, respectively.

Average store sales  for Company-owned  and franchised  TCBY
(registered) stores were $207,000 in 1997 and 1996.

Sales of specialty products increased 68 percent in 1997  as
compared  to  1996.    A  majority  of  this  increase   was
attributed to  increased sales  of private  label  products.
The Company  has  pursued  private  label  opportunities  to
utilize available capacity at its manufacturing facility  in
Dallas.    Sales  improvements  also  occurred  due  to  the
introduction  of  new   TCBY(registered)  novelty   products
primarily through club stores.

Retail sales by Company-owned stores declined in 1997 due to
the Company's implementation during 1996 of its decision  to
franchise   or   close   most   of   its    TCBY(registered)
Company-owned stores.   The Company took  this action as  it
believed the  stores  could operate  more  effectively  with
local ownership.

Sales in the  equipment segment increased  eight percent  in
1997 as compared  to the  prior year.   This improvement  in
sales was primarily  due to the  opening of  non-traditional
TCBY (registered)  locations,  some  of  which  purchased  a
portion  of  their  original  equipment  packages  from  the
Company's equipment distributor.  The increase was partially
offset  by  decreased  sales  by  the  Company's   equipment
manufacturer.  In July, 1997, the Company sold a portion  of
the equipment manufacturer's assets to a company  controlled
by the  subsidiary's president.   The  assets sold  included
certain inventory, plant equipment, furniture and  fixtures,
and intangibles.  The transaction was partially financed  by
the Company.  The Company retained certain inventory  items.
In addition, the real property  was retained by the  Company
and leased to the purchaser with the ultimate intent to sell
the property.   The purchaser  is assisting  the Company  in
marketing the remaining inventory and receives a  commission
on the sale of this inventory.

As a percent of sales, cost  of sales for 1997 and 1996  for
the Company  and  its  two primary  segments  are  presented
below:

<TABLE>
<CAPTION>
                                                      
                                 1997       1996     
       ------------------------------------------                              
       <S>                       <C>        <C>
       Food Products Segment      65%        63%     
       Equipment Segment          78%        76%     
       Company Total              67%        65%
</TABLE>     

The increase  in the  food products  segment cost  of  sales
percentage was  due to  a number  of factors  including  the
Company's  decision  to  franchise  or  close  most  of  its
TCBY(registered) Company-owned stores.   These stores had  a
lower cost of sales percentage than the other categories  of
the food products segment noted  above.  Therefore, as  such
stores were sold or  closed, cost of sales  as a percent  of
sales increased in the food products segment. 

In addition, sales  of specialty  products, which  generally
have a higher cost of  sales percentage than the other  food
segment categories,  were a  larger  component of  the  food
products segment  sales during  1997 compared  to the  prior
year.   (See  earlier  discussion  related  to  these  sales
increases.)   Cost  of  sales  during  1997  were  favorably
impacted by a decrease  in dairy prices  which were a  major
component of the Company's cost of sales.

The  change  in  the  equipment  segment's  cost  of   sales
percentage results  from  increased sales  of  new  location
equipment packages  which included  large items  with  lower
margins  than  other  sales  components  of  the   equipment
segment.

Franchising  revenues  consist  of  initial  franchise   and
license fees and royalty income.  In 1997, initial franchise
and license fees increased  37 percent while royalty  income
was flat compared  to the  prior year.   The improvement  in
franchise and license fees resulted primarily from increased
initial international franchise fees, increased  development
of TCBY(registered)  non-traditional  locations,  and  Juice
Works(registered) locations.   The flat  royalty income  was
primarily attributable to a  decrease in domestic  royalties
resulting from  the decrease  in the  number of  traditional
TCBY(registered) stores and the  decline in frozen  products
purchased by the operating stores.  This decrease was offset
by the increase in  the number of non-traditional  locations
and expanded distribution in international markets.  

Five percent of combined sales and franchising revenues were
generated from international activity in 1997 and 1996.
 
                             TCBY Annual Report 1998 . 20

Operating expenses decreased five  percent in 1997  compared
to 1996.  The decrease related to reduced operating expenses
of corporate stores  due to  the franchising  or closing  of
these units as discussed above.  As a percentage of combined
sales and franchising revenues,  operating expenses were  30
percent and 34 percent for 1997 and 1996, respectively.

Interest expense  decreased approximately  $201,000 in  1997
compared to 1996.   This decrease was  due to reductions  in
outstanding debt.

Income tax expense  as a  percentage of  pre-tax income  was
34.5  percent   and  34.6   percent   in  1997   and   1996,
respectively.

Liquidity And Capital Resources

The Company has historically generated cash from  operations
sufficient to meet its normal operating requirements.   Cash
provided by operating activities amounted to $9.5 million in
 1998 compared to $17.1 million in 1997 and $18.9 million in
1996.   The decrease  in 1998  is due  to higher  levels  of
inventory and accounts receivables related to the growth  in
the private  label  business  and also  due  to  changes  in
deferred income  taxes.   The  decrease  in 1997  from  1996
results primarily from  a tax refund  of approximately  $4.1
million and the proceeds of sales of assets held for sale of
approximately $2.4 million in 1996 which did not reoccur  in
1997.

The following summarizes statistics related to the Company's
financial position:
<TABLE>
<CAPTION>
                                   1998            1997    
                               _____________    ____________
<S>                             <C>             <C>
Current Ratio                    3.9 to 1.0      4.0 to 1.0
Working Capital (in millions)      $34.8           $34.5
Long-Term Debt to Equity Ratio   .04 to 1.0      .08 to 1.0
Tangible Net Worth (in millions)   $71.9           $73.1
</TABLE>


The Company's  cash  and  cash  equivalents  and  short-term
investments decreased  approximately $2.2  million in  1998.
This decrease resulted primarily from purchases of  treasury
stock (see discussion below).

Long-term debt was reduced by $3.3 million in 1998, and $3.2
million in 1997 and 1996, respectively.   

Cash generated from operations has been used to finance  all
capital expenditures.   Purchases  of property,  plant,  and
equipment amounted to $2.0  million, $1.9 million, and  $2.4
million in 1998, 1997, and 1996, respectively.  The  Company
had no  material  commitments for  capital  expenditures  at
November 29,  1998.   The  Company  estimates $2.5  to  $3.5
million for capital  expenditures in 1999.   It is  expected
that operating  cash flows  will be  used to  finance  these
capital expenditures, although  other financing options  may
be considered.  In addition,  from time to time the  Company
may evaluate strategic  alternatives.   Any acquisition  may
require the use of operating cash flows, short or long  term
financing, issuance of equity, or other financing sources in
order to consummate  such acquisition or  to fund  operating
and capital expenditures of any acquired business.

Cash provided by operating activities has also been used  by
the Company in the past to provide financing to  franchisees
for the  purpose  of  acquiring equipment  and  other  fixed
assets for  the  development or  purchase  of stores.    The
principal  collected  on  notes  receivable  primarily  from
franchisees exceeded  origination  of  notes  receivable  by
approximately $1.0 million, $1.4  million, and $1.6  million
in 1998, 1997, and 1996, respectively.  

The Company's  foreseeable  cash needs  for  operations  and
capital expenditures  are expected  to be  met through  cash
flows from operations; however, the Company has available  a
$5 million  unsecured  credit  line to  meet  seasonal  cash
needs.

In December, 1995, the Company was authorized to  repurchase
up to three million shares of its outstanding common  stock.
The  final   repurchases  under   this  authorization   were
completed during the second quarter  of 1998.  In  December,
1997, the Company was authorized to repurchase an additional
two million shares of its outstanding stock.  As of November
29, 1998,  452,883 shares  have  been purchased  under  this
authorization.   During  1998,  the  Company  has  purchased
1,324,683 shares of common stock  at a cost of  $11,168,218.
All repurchases  have  been  funded  with  cash  flows  from
operations.   Future repurchases  may  be funded  with  cash
flows from operations or long-term financing.

Cash  dividends  of  20  cents   per  share  were  paid   to
stockholders during 1998, 1997, and 1996.  The Company  will
consider adjustments  to  the  dividend  rate  after  giving
consideration  to  return  to  stockholders,   profitability
expectations, financing and cash  needs of the Company,  and
other factors.

Any forward-looking statements contained herein are based on
certain assumptions  regarding  U.S.  and  foreign  economic
conditions,  competition,  costs  of  raw  materials,   unit
openings  and  closings,  sales  volumes  per  unit,   other
manufacturing  opportunities,  no  changes  in  governmental
regulation of the  food industry or  dairy industry, and  no
material event  which would  impact  the reputation  of  the
Company's manufacturing facility or the Company's ability to
utilize that  facility.   Should the  Company's  performance
differ  materially  from  the  assumptions  regarding  these
areas, actual  results  could vary  significantly  from  the
performance noted in the forward-looking statements.   Thus,
the Company cautions readers not to place undue reliance  on
any forward-looking statements, which  speak only as of  the
date made.

Year 2000

The worldwide "Year 2000 problem" has arisen due to the fact
that many computer hardware and software systems along  with
components of certain automated  equipment utilize only  the
last two digits of a date  to refer to the year, failing  to
distinguish dates within the twentieth century from those of
the twenty-first  or other  centuries.   If  not  corrected,
these systems could fail  or produce erroneous results  with
the advent of the twenty-first century.

                              TCBY Annual Report 1998 . 21

The Company is substantially  complete in its assessment  of
the Year 2000  impact on systems  being utilized within  the
Company.  The  Company's primary hardware  platform is  Year
2000 compliant.  The Company  has completed a review of  its
inventory of  personal  computers  (PC's)  and  will  either
remediate or replace those PC's  found not to be  compliant.
Additionally, a  review of  automated equipment  other  than
computer  systems  has  been   performed  to  ascertain   if
remediation of any  of this equipment  is necessary.   While
the Company  is continuing  its detailed  assessment of  its
automated equipment,  the  Company has  not  identified  any
problems thus far that would have a material impact upon its
operations.

The Company's primary manufacturing and accounting  software
is  sourced   from  an   external   vendor  and   has   been
independently certified as being  Year 2000 compliant.   The
Company   has   performed   testing   that   supports   this
certification.   Software  developed internally  along  with
other purchased software  has been  reviewed for  compliance
and is in the process  of being remediated where  necessary.
This remediation effort  is expected to  be complete in  the
second quarter of 1999.  The Company currently estimates the
cost to remediate both its  Year 2000 hardware and  software
issues to be approximately $250,000.  Approximately $100,000
of this cost represents redeployment of existing SG&A toward
this effort.

The Year 2000 issues  may have an impact  on certain of  the
Company's material  business partners,  potentially  causing
disruptions in the supply of raw materials, services  and/or
the ability of customers to take delivery of products  which
could in  turn have  a material  effect upon  the  Company's
results  of  operation.    The  degree  of  this  effect  is
uncertain.    The   Company  has   developed  a   structured
methodology for evaluating the Year 2000 readiness of  these
business partners and expects  this process to be  completed
during the second quarter of 1999.  Contingency plans, where
possible, will  be  developed for  those  business  partners
deemed  to  be  at  an  unacceptable  level  of  risk.     A
contingency plan for  the failure of  the Company's  overall
Year 2000 remediation  plan has not  been completed at  this
time.

The forward-looking statements contained herein with  regard
to the timing  and overall cost  estimates of the  Company's
efforts to address the Year 2000 problem are based upon  the
Company's experience thus  far in this  effort.  Should  the
Company encounter  unforeseen  difficulties  either  in  the
continuing  review  of   its  computerized  systems,   their
ultimate remediation,  or  the  responses  of  its  business
partners, the actual results  could vary significantly  from
the estimates contained in these forward-looking statements.

Quantitative and Qualitative Disclosures About Market Risk

The Company  is  exposed  to market  risk  from  changes  in
interest rates and changes in commodity prices.

The Company's earnings are affected by changes in short-term
interest rates due to cash, cash equivalents, and short-term
investments held in interest  earning accounts, as well  as,
interest   bearing   notes    receivable   primarily    from
franchisees.    Cash,   cash  equivalents,  and   short-term
investments are held  in accounts that  have interest  rates
that are fixed for less than one year.  Most of the interest
bearing notes receivable reprice annually and bear  interest
at market rates.   If  interest rates  averaged one  percent
less in  1999  than  they did  during  1998,  the  Company's
interest income would decrease by approximately $192,000.

In addition, earnings are affected due to notes payable to a
bank.  The notes bear interest at the bank's base rate  less
0.75% or at a match-funding rate of the adjusted  Eurodollar
rate plus 1.0%.  The  notes payable balance at November  29,
1998 was $6,124,082.  If interest rates averaged one percent
more in  1999  than  they did  during  1998,  the  Company's
interest expense  would  increase by  approximately  $23,000
after consideration that the interest  rate on the debt  was
set for approximately 180 days as of November 29, 1998.  The
Company manages short-  term interest rate  risk on debt  by
tracking projections on interest  rate trends when  choosing
the periodic time-frame (30 days to 180 days) for locking in
a certain interest rate on the debt.

The primary commodities purchased  by the Company are  dairy
products.  See discussion on pages 18 and 19 for information
regarding the market  for dairy products.   The Company  has
not used financial instruments to hedge commodity prices  in
the past; however, the Company may consider such instruments
in the future.

This  market   risk  discussion   contains   forward-looking
statements.  Actual results may differ materially from  this
discussion based upon general market conditions and  changes
in domestic and global financial markets.

                               TCBY Annual Report 1998 . 22


       Report of Ernst & Young LLP, Independent Auditors

The Board of Directors and Stockholders
TCBY Enterprises, Inc.

We have audited the accompanying consolidated balance sheets
of TCBY Enterprises,  Inc. and subsidiaries  as of  November
29, 1998 and November 30, 1997, and the related consolidated
statements of income, stockholders'  equity, and cash  flows
for each of the three years in the period ended November 29,
1998.  These financial statements are the responsibility  of
the Company's management.  Our responsibility is to  express
an opinion  on  these  financial  statements  based  on  our
audits.

We  conducted  our  audits  in  accordance  with   generally
accepted auditing standards.   Those standards require  that
we plan and perform the audit to obtain reasonable assurance
about whether the financial statements are free of  material
misstatement.  An audit includes examining, on a test basis,
evidence supporting  the  amounts  and  disclosures  in  the
financial statements.  An audit also includes assessing  the
accounting principles used and significant estimates made by
management, as  well  as evaluating  the  overall  financial
statement presentation.  We believe that our audits  provide
a reasonable basis for our opinion.

In our opinion, the  financial statements referred to  above
present fairly, in all  material respects, the  consolidated
financial   position   of   TCBY   Enterprises,   Inc.   and
subsidiaries at November 29, 1998 and November 30, 1997, and
the consolidated results of their operations and their  cash
flows for  each  of the  three  years in  the  period  ended
November 29,  1998, in  conformity with  generally  accepted
accounting principles.



s/ Ernst & Young LLP
January 14, 1999
Little Rock, Arkansas

                               TCBY Annual Report 1998 . 23





                           TCBY Enterprises, Inc.
                        Consolidated Balance Sheets

<TABLE>
<CAPTION>

                                                      November 29    November 30
                                                          1998           1997
                                                      __________________________
<S>                                                   <C>          <C>
Assets
Current Assets:                                       
  Cash and cash equivalents                           $ 16,924,143 $ 19,693,693
  Short-term investments                                 2,967,135    2,406,045
  Receivables:                       
    Trade accounts                                      10,078,733    8,750,207
    Notes                                                1,695,429    2,127,328
    Allowance for doubtful accounts and impaired notes    (439,223)    (833,447)
                                                      __________________________
                                                        11,334,939   10,044,088
  Refundable income taxes                                  156,951       12,472
  Deferred income taxes                                  1,204,197    1,086,406
  Inventories                                           12,554,875   10,679,231
  Prepaid expenses and other assets                      1,540,971    1,549,643
  Assets held for sale                                     150,000      754,652
                                                      __________________________
Total Current Assets                                    46,833,211   46,226,230

Property, Plant, And Equipment:
  Land                                                   2,534,307    2,866,820
  Buildings                                             22,763,194   23,753,155
  Furniture, vehicles, and equipment                    46,637,567   49,987,506
  Leasehold improvements                                 3,603,219    3,625,054
  Allowances for depreciation                          (39,546,174) (39,891,253)
                                                      __________________________
Net Property, Plant, and Equipment                      35,992,113   40,341,282

Other Assets:  
  Notes receivable, less current portion (less allowance 
  for doubtful and impaired notes of $8,029,658 in 1998
  and $7,741,180 in 1997)                                4,525,970    5,495,337
Intangibles (less amortization of $2,226,511 in 1998 
  and $1,964,433 in 1997)                                4,250,684    4,326,193
Other                                                    2,850,906    2,875,354
                                                      __________________________
Total Other Assets                                      11,627,560   12,696,884
                                                      __________________________
Total Assets                                          $ 94,452,884 $ 99,264,396
                                                      ==========================
</TABLE>

See accompanying notes.

                                             TCBY Annual Report 1998 .  24


<TABLE>
<CAPTION>
                                                      November 29,   November 30
                                                          1998           1997
                                                      _________________________
<S>                                                   <C>          <C>
Liabilities And Stockholders' Equity
Current Liabilities:
  Accounts payable                                    $ 2,130,430  $  1,910,414
  Accrued expenses                                      6,682,371     6,612,146
  Current portion of long-term debt                     3,171,448     3,171,448
                                                      __________________________
Total Current Liabilities                              11,984,249    11,694,008


Long-Term Debt, less current portion                    2,952,634     6,298,008


Deferred Income Taxes                                   3,319,847     3,846,858


Commitments And Contingencies


Stockholders' Equity:
  Preferred Stock, par value $.10 per share, authorized
    2,000,000 shares                                             -            -
  Common Stock, par value $.10 per share, authorized
    50,000,000 shares; issued 27,759,021 shares in
    1998 and 27,095,620 shares in 1997                   2,775,902    2,709,562
  Additional paid-in capital                            30,098,602   25,761,424
  Retained earnings                                     74,751,431   69,216,099
                                                      __________________________
                                                       107,625,935   97,687,085
  Less treasury stock, at cost (4,839,952 shares
  in 1998 and 3,515,269 shares in 1997)                (31,429,781) (20,261,563)
                                                      __________________________
Total Stockholders' Equity                              76,196,154   77,425,522
                                                      __________________________
Total Liabilities And Stockholders' Equity            $ 94,452,884 $ 99,264,396
                                                      ==========================
</TABLE>

See accompanying notes.

                                            TCBY Annual Report 1998 .  25


                           TCBY Enterprises, Inc.
 
                      Consolidated Statements of Income
                        Three Years Ended November 29

<TABLE>
<CAPTION>
                                             1998          1997         1996
                                         _______________________________________
<S>                                      <C>          <C>          <C>
Sales                                    $ 93,865,413 $ 90,577,654 $ 82,964,258
Cost of sales                              64,098,811   60,398,466   53,548,245
                                         _______________________________________
Gross Profit                               29,766,602   30,179,188   29,416,013

Franchising revenues:
  Initial franchise and license fees        2,285,646    3,347,773    2,439,125
  Royalty income                           10,828,217   10,406,033   10,400,873
                                         _______________________________________
                                           13,113,863   13,753,806   12,839,998
                                         _______________________________________
                                           42,880,465   43,932,994   42,256,011

  Selling, general, and administrative
  expenses                                 30,393,591   30,974,594   32,601,401
                                         _______________________________________

Income From Operations                     12,486,874   12,958,400    9,654,610 

Other income (expense):    
  Interest expense                           (545,664)    (759,766)    (961,154)
  Interest income                           1,213,662    1,209,393    1,147,484
  Other income                              2,293,024      148,029      168,669
                                         _______________________________________
                                            2,961,022      597,656      354,999
                                         _______________________________________
Income Before Income Taxes                 15,447,896   13,556,056   10,009,609 

Income tax expense (benefit):
  Current                                   5,897,086    3,466,300    1,585,861 
  Deferred                                   (644,802)   1,210,541    1,875,383 
                                         _______________________________________
                                            5,252,284    4,676,841    3,461,244 
                                         _______________________________________
Net Income                               $ 10,195,612 $  8,879,215 $  6,548,365 
                                         =======================================
Earnings Per Share:
  Basic                                  $        .44 $        .37 $        .26 
                                         =======================================
  Diluted                                $        .43 $        .36 $        .26 
                                         =======================================
Average Shares Outstanding:
  Basic                                    23,230,863   24,061,999   25,156,994
                                         =======================================
  Diluted                                  23,917,772   24,339,828   25,162,825
                                         =======================================
</TABLE>

See accompanying notes.
                                        TCBY Annual Report 1998 .  26



                                TCBY Enterprises, Inc.
      
                               Consolidated Statements of 
                                  Stockholders' Equity


<TABLE>
<CAPTION>

                                                      Additional         
                                    Common Stock        Paid-in    Retained    Treasury    
                                 Shares    Par Value    Capital    Earnings      Stock        Total  
                             __________________________________________________________________________

<S>                            <C>        <C>        <C>         <C>         <C>           <C>
Balance at December 1, 1995    27,062,345 $2,706,235 $25,547,184 $63,661,235 $ (9,735,887) $ 82,178,767
  Cash Dividends--$.20 per share        -          -           -  (5,044,410)           -    (5,044,410)
  Purchase of treasury stock-
    1,037,700 shares                    -          -           -           -   (4,462,229)   (4,462,229)
  Net income                            -          -           -   6,548,365            -     6,548,365 
                             __________________________________________________________________________
Balance at November 30, 1996   27,062,345  2,706,235  25,547,184  65,165,190  (14,198,116)   79,220,493
  Exercise of stock options,
   including tax benefit of
   $42,592                         33,275      3,327     214,240           -            -       217,567
  Cash Dividends--$.20 per share        -          -           -  (4,828,306)           -    (4,828,306)
  Purchase of treasury stock-
   1,090,500 shares                     -          -           -           -   (6,063,447)   (6,063,447)
  Net income                            -          -           -   8,879,215            -     8,879,215
                             __________________________________________________________________________
Balance at November 30, 1997   27,095,620  2,709,562  25,761,424  69,216,099  (20,261,563)   77,425,522
  Exercise of stock options,
   including tax benefit of
   $831,255                       663,401     66,340   4,337,178           -            -     4,403,518
  Cash Dividends--$.20 per share        -          -           -  (4,660,280)           -    (4,660,280)
  Purchase of treasury stock-
   1,324,683 shares                     -          -           -           -  (11,168,218)  (11,168,218)
  Net income                            -          -           -  10,195,612            -    10,195,612
                             __________________________________________________________________________
Balance at November 29, 1998   27,759,021 $2,775,902 $30,098,602 $74,751,431 $(31,429,781)  $76,196,154
                             ==========================================================================
</TABLE>

See accompanying notes.
                                                             
                                    TCBY Annual Report 1998 .  27



                          TCBY Enterprises, Inc.

                   Consolidated Statements of Cash Flows
                       Three Years Ended November 29<PAGE>


<TABLE>
<CAPTION>
                                             1998          1997         1996
                                         _______________________________________
<S>                                      <C>          <C>          <C>
Operating Activities
Net income                               $ 10,195,612 $  8,879,215 $  6,548,365 
Adjustments to reconcile net income 
  to net cash provided by 
  operating activities:
  Depreciation                              4,048,305    4,915,965    5,156,622
  Amortization of intangibles                 262,031      264,022      217,131
  Provision for doubtful accounts and 
  impaired notes                               72,500       48,705       88,205
  Deferred income taxes                      (644,802)   1,210,541    1,875,383 
  Tax benefit from stock options              831,255       42,592            -
  Gain on sales of property and 
    equipment                              (2,143,990)     (51,144)     (43,531)
  Changes in operating assets and 
      liabilities:
    Receivables                            (1,408,040)    (877,273)     937,579
    Inventories                            (1,875,644)     692,926    1,608,413
    Prepaid expenses                          (23,128)     193,158      357,870 
    Assets held for disposal                        -            -    2,413,438
    Intangibles and other assets              345,211      579,951     (391,497)
    Accounts payable and accrued 
      expenses                                (54,759)     916,611   (3,926,558)
    Income taxes                             (144,479)     320,401    4,086,063
                                         _______________________________________
Net Cash Provided By Operating 
    Activities                              9,460,072   17,135,670   18,927,483

Investing Activities
  Purchases of property, plant, and
    equipment                              (1,982,769)  (1,869,282)  (2,403,694)
  Purchase of business, net of cash 
    acquired                                        -            -     (952,800)
  Proceeds from sales of property and
    equipment                               4,901,790      139,866      325,122
  Origination of notes receivable            (471,443)  (1,098,771)    (334,551)
  Principal collected on notes 
    receivable                              1,485,499    2,508,921    1,898,270
  Purchases of short-term investments      (2,156,893)  (1,838,338)  (1,457,224)
  Proceeds from maturity of short-term 
    investments                             1,595,803    3,684,845    6,028,835
                                         _______________________________________
Net Cash Provided By Investing
  Activities                                3,371,987    1,527,241    3,103,958

Financing Activities
  Proceeds from exercise of Common 
    Stock options                           3,572,263      174,975            -
  Dividends paid                           (4,660,280)  (4,828,306)  (5,044,410)
  Treasury stock transactions             (11,168,218)  (6,063,447)  (4,462,229)
  Principal payments on long-term debt     (3,345,374)  (3,171,448)  (3,171,448)
                                         _______________________________________
Net Cash Used In Financing Activities     (15,601,609) (13,888,226) (12,678,087)
                                         _______________________________________
(Decrease) Increase In Cash And Cash 
  Equivalents                              (2,769,550)   4,774,685    9,353,354
Cash and cash equivalents at beginning
  of year                                  19,693,693   14,919,008    5,565,654
                                         _______________________________________
Cash And Cash Equivalents At End Of Year $ 16,924,143 $ 19,693,693  $14,919,008
                                         =======================================
</TABLE>

See accompanying notes.

                                           TCBY Annual Report 1998 .  28

                          TCBY Enterprises, Inc.

                 Notes to Consolidated Financial Statements

                           November 29, 1998

1.  Accounting Policies

Principles of Consolidation

The consolidated financial  statements include the  accounts
of the  Company  and its  wholly  owned subsidiaries.    All
significant intercompany accounts and transactions have been
eliminated in consolidation.

Description of Business

The Company manufactures and sells soft serve frozen yogurt,
hardpack frozen  yogurt and  ice cream,  and novelty  frozen
food products  through Company-owned  and franchised  retail
stores    ("TCBY(registered)    stores"),    non-traditional
locations (e.g., airports,  schools, hospitals,  convenience
stores, and  travel plazas),  and the  retail grocery  trade
(e.g., grocery stores  and wholesale clubs).   In  addition,
the Company  sells  equipment  related  to  the  foodservice
industry   and   develops   locations   under   the    Juice
Works(registered)   brand    in   conjunction    with    the
TCBY(registered) brand.

The following summarizes the number of TCBY(registered)  and
Juice Works(registered) locations:

<TABLE>
<CAPTION>

                                                           1998   1997   1996
                                                          ____________________
 <S>                                                       <C>    <C>    <C>
 Franchised or licensed                                    1,247  1,339  1,399
 Company-owned                                                 2      2      2
 Non-traditional                                           1,711  1,467  1,297
                                                          ____________________
                                                           2,960  2,808  2,698
                                                          ====================
</TABLE>

Cash and Cash Equivalents

The Company considers all highly liquid investments with  an
original maturity of 90 days or less to be cash equivalents.

Short-term Investments

Short-term investments  consist of  certificates of  deposit
and other  income producing  non-equity securities  with  an
original maturity of greater than 90 days and less than  one
year.    These  investments  are  recorded  at  cost   which
approximates market value  and are  intended to  be held  to
maturity.

Inventories

Inventories  consist  primarily  of  yogurt  and  ice  cream
products   and   related   manufacturing   materials,    and
foodservice equipment.  Inventories are carried at the lower
of cost or market.  

Receivables

A majority of  the Company's trade  accounts receivable  are
due  from  customers  throughout   the  United  States   and
internationally in the food products segment.  In  addition,
the Company from time to time extends credit in the form  of
notes receivable  to  franchisees.   Notes  receivable  from
franchisees  are  primarily   collateralized  by   equipment
located in  TCBY(registered) stores.   Many  of these  notes
receivable are intended to be paid over five years and  bear
interest at market rates.  Notes receivable are placed on  a
non-accrual status when the  collectibility of principal  or
interest becomes uncertain.

Also included in notes receivable are amounts due related to
the sale of the rights  for the exclusive manufacturing  and
distribution of  the  TCBY(registered)  refrigerated  yogurt
product line  throughout  the United  States.    Mid-America
Dairymen,  Inc.,  now  Dairy  Farmers  of  America  ("DFA"),
purchased these  rights in  April,  1995 and  the  Company's
consideration  included  a  receivable  of  $10.6   million.
Subsequent to the transaction, sales of the TCBY(registered)
refrigerated  yogurt  line  declined  significantly  due  to
competitive factors.  After  further negotiations with  DFA,
the Company agreed  to waive certain  required payments  and
accordingly provided an impairment  allowance in the  fourth
quarter of  1995 based  on the  revised estimate  of  future
discounted cash flows.   The  loan balance  at November  29,
1998  was  $8,041,000  with   an  associated  allowance   of
$6,610,000.  These balances  are included in the  investment
in  notes  considered  to  be  impaired  in  the   following
paragraph.  During  1998, Suiza  Foods Corporation  acquired
the rights to the TCBY(registered) refrigerated product line
from DFA and the associated liabilities.

At November 29,  1998 and  November 30,  1997, the  recorded
investment  in  notes  considered   to  be  impaired   under
Statement of Financial Accounting Standards ("SFAS") No. 114
was $11,205,000 and $10,507,000,  respectively.  The  entire
1998  and  1997  balances  were  impaired  notes  which  had
allowances for credit losses  of $8,403,000 and  $8,492,000,
respectively.   The impairment  losses are  recorded in  the
food products segment.   The average recorded investment  in
impaired notes  was  $10,958,000  during  1998,  $11,671,000
during 1997,  and  $12,901,000  during 1996.    The  Company
recognized interest income on  impaired notes of $14,000  in
1998, $19,000 in 1997,  and $1,000 in  1996, using the  cash
basis method of income recognition.

The following presents changes in the allowance for doubtful
accounts and impaired notes:

<TABLE>
<CAPTION>
                                              1998         1997         1996
                                         _______________________________________
<S>                                      <C>             <C>        <C>
Balance at beginning of year               $8,574,627   $9,682,024  $11,178,017
  Provision for doubtful accounts and
    impaired notes                             72,500       48,705       88,205
  Charge-offs                                (218,354)  (1,173,093)  (1,586,704)
  Recoveries                                   40,108       16,991        2,506
                                         _______________________________________
Balance at end of year                     $8,468,881   $8,574,627  $ 9,682,024
                                         =======================================
</TABLE>

                                            TCBY Annual Report 1998 .  29

1.  Accounting Policies (continued)

Long-lived Assets

Property, plant, and  equipment is recorded  at cost and  is
depreciated  by  the  straight-line  method  for   financial
reporting purposes over  the estimated useful  lives of  the
individual assets.  For tax reporting purposes,  accelerated
cost recovery depreciation methods are used.

Intangibles include  the cost  in excess  of net  assets  of
businesses acquired, trademarks, and non-compete agreements.
These intangibles  are being  amortized over  the  estimated
future periods benefited, ranging from 3 to 40 years.
  
The Company reviews long-lived assets used in operations and
impairment losses are recorded when indicators of impairment
are present and the undiscounted cash flows estimated to  be
generated by those assets are less than the assets' carrying
amount.  Impairment losses are recorded on long-lived assets
to be  disposed of  when  the carrying  value of  the  asset
exceeds the  fair value  (usually based  on discounted  cash
flows) less the estimated selling costs.

Revenue Recognition

Franchising  revenues  consist  of  initial  franchise   and
license fees  and royalty  income.   Initial  franchise  and
license fees are recognized as revenue when the Company  has
substantially completed its obligations under the  franchise
or license agreement.  Royalty income is earned on sales  by
franchisees and is  recognized as revenue  when the  related
sales are made.

The Company  recognizes  revenue  from  product  sales  upon
shipment  or,  for  sales  by  Company-owned  stores,   when
purchased by customers.

Income Taxes

The liability method is used in accounting for income taxes.
Under this method, deferred  tax assets and liabilities  are
determined based on differences between financial  reporting
and tax bases  of assets  and liabilities  and are  measured
using the enacted tax rates and laws that will be in  effect
when the differences are expected to reverse.

Net Income Per Share

In February 1997, the  Financial Accounting Standards  Board
("FASB") issued SFAS  No. 128, "Earnings  per Share".   SFAS
No. 128  replaced  the  calculation  of  primary  and  fully
diluted earnings per share  with basic and diluted  earnings
per  share.    Unlike  primary  earnings  per  share,  basic
earnings per share  excludes any dilutive  effects of  stock
options.  Diluted earnings per share is very similar to  the
previously  reported  fully   diluted  earnings  per   share
calculation.  All earnings per share amounts for all periods
have  been  presented  and,  where  necessary,  restated  to
conform to SFAS No. 128 requirements.

Fair Value of Financial Instruments

The carrying amount of financial instruments including  cash
and cash  equivalents, accounts  and notes  receivable,  and
accounts payable  approximates fair  value at  November  29,
1998, because  of the  relatively  short maturity  of  these
instruments or valuation allowances which have been recorded
to report the balances at  fair value.  The carrying  amount
of long-term debt  also approximates fair  value due to  its
variable interest rate  which is  adjusted every  30 to  180
days depending upon certain elections made by the Company.

Fiscal Year

Effective December 1, 1996,  the Company changed its  fiscal
year end from November 30 to a 52 or 53 week year ending  on
the Sunday nearest November 30.   All general references  to
years relate to fiscal years unless otherwise noted.  

Use of Estimates

The preparation  of  consolidated  financial  statements  in
conformity with  generally  accepted  accounting  principles
requires management to make  estimates and assumptions  that
affect the amounts reported in the financial statements  and
accompanying notes.  Actual results could differ from  those
estimates.

New Pronouncements

In June,  1997, the  FASB issued  SFAS No.  130,  "Reporting
Comprehensive Income".  SFAS No. 130 is effective for fiscal
years beginning  after  December 15,  1997  and  establishes
standards for  the reporting  and display  of  comprehensive
income and  its  components  in  a  full  set  of  financial
statements.  The adoption of  this statement in 1999 is  not
expected  to  have  a  material  effect  on  the   Company's
financial statements.

In June 1997,  the FASB  issued SFAS  No. 131,  "Disclosures
about Segments of  an Enterprise  and Related  Information".
Effective for  fiscal  years beginning  after  December  31,
1997, SFAS No.  131 requires companies  to disclose  certain
information about their  operating segments, their  products
and services, their major customers and the geographic areas
in which  they operate.    The determination  of  reportable
segments under SFAS No. 131 is based on material segments of
a company whose operating results are regularly reviewed  by
the Company's chief operating decision maker in  determining
allocation of resources between  the segments and  assessing
their performance.  The Company is presently evaluating  its
reporting requirements under this standard, but believes  it
will continue reporting information for two segments -- food
products and equipment.

In June 1998, the FASB issued SFAS No. 133, "Accounting  for
Derivative Instruments  and  Hedging Activities,"  which  is
effective for  years  beginning  after  June  15,  1999  and
requires that all derivatives  be recognized on the  balance
sheet at  fair value.   SFAS  No. 133  establishes  "special
accounting" for  fair value  hedges, cash  flow hedges,  and
hedges of foreign currency  exposures of net investments  in
foreign operations.  Derivatives that are not hedges must be
adjusted to fair value through income.  If the derivative is
a hedge, depending on  the nature of  the hedge, changes  in
the fair value of derivatives will 
                                                   
                           TCBY Annual Report 1998 .  30

either be offset  against the  change in fair  value of  the
assets, liabilities, or firm commitments through earnings or
recognized in other  comprehensive income  until the  hedged
item is recognized in earnings.  The ineffective portions of
a derivative's  change in  fair  value will  be  immediately
recognized in earnings.  As  the Company had no  derivatives
or hedges at November 29, 1998, the adoption of SFAS No. 133
would not  have  had  a material  impact  on  the  Company's
financial condition or results of operations.

Reclassification

Certain amounts in the 1997 and 1996 consolidated  financial
statements have  been reclassified  to conform  to the  1998
presentation.

2.  Earnings Per Share

The following table sets forth the computation of basic  and
diluted earnings per share:

<TABLE>
<CAPTION>
                                      1998           1997        1996
                                      ____           ____        ____
<S>                               <C>            <C>         <C>
Numerator:

  Net Income                      $10,195,612    $ 8,879,215 $ 6,548,365
                                 ========================================
Denominator:

  Denominator for basic
  earnings per share --
  weighted-average shares          23,230,863     24,061,999  25,156,994

  Potential dilutive effect
  of employee stock options           686,909        277,829       5,831
                                 ________________________________________
  Denominator for diluted
  earnings per share --
  weighted average shares
  and assumed conversions          23,917,772     24,339,828  25,162,825
                                 ========================================

  Basic earnings per share               $.44           $.37        $.26
                                 ========================================
  Diluted earnings per share             $.43           $.36        $.26
                                 ========================================
  Anti-dilutive employee stock
  options excluded                    118,404      1,006,760   2,126,017
                                 ========================================
</TABLE>


3.  Inventories

Inventories consisted of the following:

<TABLE>
<CAPTION>
                                                       1998          1997
                                                 __________________________
<S>                                                   <C>        <C> 
Manufacturing materials and supplies             $ 5,088,456  $ 4,307,719
Finished yogurt and other food products            4,526,777    2,929,034
Equipment and other products                       2,939,642    3,442,478
                                                 __________________________
                                                 $12,554,875  $10,679,231
                                                 ==========================
</TABLE>

4.  Long-term Debt

Long-term debt consisted of the following:

<TABLE>
<CAPTION>
                                                      1998         1997
                                                  __________________________
<S>                                                   <C>       <C>
Unsecured notes payable                           $ 6,124,082  $ 9,469,456
Less current portion                                3,171,448    3,171,448
                                                  __________________________
                                                  $ 2,952,634  $ 6,298,008
                                                  ==========================
</TABLE>

Two unsecured notes  bear interest at  the bank's base  rate
less 0.75%  or  at  a match-funding  rate  of  the  adjusted
Eurodollar rate plus  1.0%.  The  interest rate at  November
29, 1998 was 6.20719% for both notes.  The notes are due  in
monthly installments of approximately $264,000 plus interest
and mature on June 1, 2000 and December 31, 2001.  The  loan
agreement requires,  among  other  things,  a  fixed  charge
coverage ratio of  greater than 1.25  to 1.0 be  maintained.
This ratio is defined as the sum of net income and  non-cash
charges adjusted  for extraordinary  and nonrecurring  items
divided by the sum of the current portion of long-term debt,
cash dividends paid,  and capital  expenditures incurred  to
maintain or replace existing property, plant, and equipment.
The Company  was  in  compliance  with  these  covenants  at
November 29, 1998.

Annual maturities of long-term debt are $3,171,448 in  1999,
$1,953,967 in 2000, and $998,667 in 2001.

The Company  has available  a  $5 million  unsecured  credit
line.

No interest was capitalized in 1998, 1997, or 1996.   During
1998,  1997,  and  1996,   the  Company  paid  interest   of
approximately    $546,000,    $760,000,    and     $961,000,
respectively.

5.  Income Taxes

Deferred  income  taxes  reflect  the  net  tax  effects  of
temporary differences between the carrying amounts of assets
and liabilities  for financial  reporting purposes  and  the
amounts  used  for   income  tax   purposes.     Significant
components  of  the  Company's   deferred  tax  assets   and
liabilities are as follows:

<TABLE>
<CAPTION>
                                                       1998          1997
                                                 __________________________
<S>                                              <C>           <C>
Deferred tax assets:
  Impairment allowance on fixed assets           $  675,128    $  811,158
  Claims settlement accrual (see Note 8)            517,500             -
  Accrued expenses                                  959,728       973,490
  Other                                           1,333,596     1,063,130
                                                 __________________________
Total deferred tax assets                         3,485,952     2,847,778

Deferred tax liabilities:
  Tax over book depreciation                      3,863,828     4,182,635
  Other                                           1,737,774     1,425,595
                                                 __________________________
Total deferred tax liabilities                    5,601,602     5,608,230
                                                 __________________________
Net deferred tax liabilities                     $2,115,650    $2,760,452 
                                                 ==========================
</TABLE>
                                                   
                                    TCBY Annual Report 1998 .  31

5.  Income Taxes (continued)

Significant components of the provision for income taxes are
as follows:

<TABLE>
<CAPTION>
                                              1998       1997         1996
                                          _______________________________________
<S>                                       <C>           <C>          <C>
Current:
  Federal                                 $ 5,862,225   $ 3,443,225  $  1,420,321
  State                                        34,861        23,075       165,540
                                          _______________________________________
Total current                               5,897,086     3,466,300     1,585,861

Deferred                                     (644,802)    1,210,541     1,875,383
                                          _______________________________________
                                          $ 5,252,284   $ 4,676,841  $  3,461,244
                                          =======================================
</TABLE>

The reconciliation  of income  tax  computed at  the  United
States federal statutory tax rates to income tax is:


<TABLE>
<CAPTION>
                                          1998           1997         1996
                                       ________________________________________
<S>                                   <C>           <C>           <C>
Income tax at the statutory
  federal rate                         $  5,306,764  $ 4,644,620  $ 3,403,267
State income taxes, net of 
  federal benefit                            22,660       14,999      (28,430)
Other, net                                  (77,140)      17,222       86,407
                                       ________________________________________
Total income tax                       $  5,252,284  $ 4,676,841  $ 3,461,244
                                       ========================================
</TABLE>

The  Company  made  income  tax  payments  of  approximately
$5,210,000, $3,088,000, and  $1,105,000 in  1998, 1997,  and
1996, respectively.

6.  Accrued Expenses

Accrued expenses consisted of the following:

<TABLE>
<CAPTION>
                                                1998          1997
                                             __________________________

  <S>                                         <C>          <C>  
  Rent                                        $    602,272  $   662,224
  Compensation                                   2,234,893    2,534,394
  Other                                          3,845,206    3,415,528
                                              __________________________
                                               $ 6,682,371  $ 6,612,146
                                              ==========================
</TABLE>

Accrued expenses at November 29, 1998 and November 30,  1997
includes $.8  million  and $1.0  million,  respectively,  of
costs  primarily   related   to  the   Company's   sale   of
TCBY(registered)  Company-owned  stores   and  the   related
restructuring of  its organization  in 1995.   The  original
balance of these reserves was  $3.4 million.  The  remaining
liabilities will be primarily utilized over the life of  the
leases for stores sold or closed where sublease payments are
less than the Company's required lease payment.

7.  Lease Commitments

In 1998, 1997, and 1996, rent expense totaled  approximately
$1,657,000, $1,775,000, and  $2,884,000, respectively.   The
future minimal  rental  commitments for  all  non-cancelable
operating leases with initial  or remaining terms in  excess
of   one   year   are   as   follows:      1999--$1,986,000;
2000--$1,707,000;    2001--$1,585,000;     2002--$1,175,000;
2003--$1,039,000; and thereafter--$3,120,000.

Certain of  the  leases  relating to  corporate  stores  are
renewable for substantially the same rentals for up to  five
additional years.  The rental commitments (net of subleases)
for closed  Company-owned  locations  totaled  approximately
$88,000 at  November  29, 1998  and  are excluded  from  the
future minimum commitments as this  amount was accrued in  a
prior year.    The  future minimum  rental  commitments  for
stores,  which   total  approximately   $2,181,000,   relate
primarily to the remaining  Company-owned stores and  stores
sold where  the lease  commitment has  been assumed  by  the
buyer but the Company remains on the lease as a  responsible
party.  These future commitments  are expected to be  offset
by   future   minimum   rentals   to   be   received   under
non-cancelable  subleases  of  approximately  $1,716,000  at
November 29, 1998.

The lease commitments also include a lease for the corporate
headquarters which  was  renegotiated effective  January  1,
1997 with a new  10-year term.  The  base rent escalates  3%
annually and the lease contains a 10-year renewal option  at
the rental rate effective  at the end  of the initial  term.
The rate would continue to  increase 3% annually during  the
renewal period.

8.  Contingencies

A customer for whom  Americana Foods produces private  label
products has  asserted  a  claim  alleging  damages  due  to
production defects.    Immediate and  voluntary  recalls  of
limited quantities of product were undertaken in 1997.   The
Company,  after  negotiations  with  the  customer  and  the
Company's  liability  insurance   carrier,  has,  with   the
participation of  the liability  insurance carrier,  settled
all claims.   The relevant settlement  agreement contains  a
confidentiality clause;  however,  the amount  paid  by  the
Company to  obtain  settlement exceeded  prior  accruals  by
approximately  one  million  dollars.    While  the  Company
believed it had meritorious  defenses to and disagreed  with
the customer's  claim,  settlement  was  agreed  to  by  the
Company in order to avoid  the uncertainty of outcome,  cost
of litigation, and disruption to the Company.

                                                   
                            TCBY Annual Report 1998 .  32

8.  Contingencies (continued)

Other  than  as  set  forth  above,  there  is  no  material
litigation pending against the  Company.  Various legal  and
administrative proceedings are  pending against the  Company
which are incidental to  the business of  the Company.   The
ultimate legal  and financial  liability of  the Company  in
connection with such  proceedings and  that discussed  above
cannot  be  estimated  with   certainty,  but  the   Company
believes, based upon its  examination of these matters,  its
experience to date, and its discussions with legal  counsel,
that resolution of these  proceedings will have no  material
adverse  effect  upon  the  Company's  financial  condition,
either individually  or in  the  aggregate; of  course,  any
substantial loss  pursuant to  any litigation  might have  a
material adverse impact  upon results of  operations in  the
quarter or year  in which it  were to be  incurred, but  the
Company cannot estimate the range of any reasonably possible
loss.

9.  Employee Benefit Plans

The Company's Stock Option Plans made available options  for
the purchase  of  the  Company's  Common  Stock  to  certain
officers,  employees,  and  non-employee  directors.     The
options are exercisable  in one, two,  or four equal  annual
installments, beginning  six months  or one  year after  the
date of grant with a 10 year life.  

The Company  has  elected to  follow  Accounting  Principals
Board Opinion  No.  25,  "Accounting  for  Stock  Issued  to
Employees" ("APB  No. 25")  and related  Interpretations  in
accounting  for  its  employee  stock  options  versus   the
alternative fair value  accounting provided  for under  SFAS
No. 123, "Accounting for  Stock-Based Compensation".   Under
APB No.  25, because  the exercise  price of  the  Company's
employee stock  options  equals  the  market  price  of  the
underlying stock  on  the  date of  grant,  no  compensation
expense is recognized.

Pro forma information regarding net income and earnings  per
share is required by SFAS No. 123 and has been determined as
if the Company had accounted for its stock options under the
fair value  method of  that Statement.   The  fair value  of
these options  was  estimated  at  date  of  grant  using  a
Black-Scholes  option  pricing  model  with  the   following
weighted-average  assumptions  for  1998,  1997  and   1996,
respectively: risk free interest  rates of 5.71%, 6.34%  and
6.22%; dividend yields  of 3.0%, 3.0%  and 4.0%;  volatility
factors of the expected market price of the Company's common
stock of .26, .26 and .30; and the weighted-average expected
life of four years.

For purposes of  pro forma disclosures,  the estimated  fair
value of  the stock  options is  amortized to  expense  over
their respective vesting periods.  Pro forma net income  and
earnings per  share, assuming  the  Company had  elected  to
account for its stock option grants in accordance with  SFAS
No. 123 for the three years  ended November 29, 1998, is  as
follows:

<TABLE>
<CAPTION>
                                       1998         1997        1996
                                       ____         ____        ____
   <S>                              <C>          <C>        <C>
   Pro forma net income             $9,768,000   $8,603,000  $6,447,000
                                    ====================================
   Pro forma earnings per share:
      Basic                               $.42         $.36        $.26
                                    ====================================
      Diluted                             $.41         $.36        $.26
                                    ====================================
</TABLE>

Pro forma  results are  not  necessarily indicative  of  the
effect on future years.

A summary  of  the  Company's  stock  option  activity,  and
related information for the  three years ended November  29,
1998 follows:

<TABLE>
<CAPTION>
                                                             Weighted
                                                             Average
                                              Shares       Option Price
                                           Under Option      Per Share
                                           ____________________________________
<S>                                         <C>                <C>
Outstanding at December 1, 1995             2,055,263          $6.33
  Granted                                     810,000           4.61
  Terminated                                 (467,575)          6.71
                                            ____________________________________
Outstanding at November 30, 1996            2,397,688           5.68
  Granted                                     958,500           4.70
  Exercised                                   (33,275)          5.26
  Terminated                                  (13,472)          9.20
                                            ____________________________________
Outstanding at November 30, 1997            3,309,441           5.30
  Granted                                     630,000           6.15
  Exercised                                  (663,401)          5.39
  Terminated                                 (129,790)          6.23
                                            ____________________________________
Outstanding at November 29, 1998            3,146,250          $5.41
                                            ====================================
</TABLE>

The number of shares exercisable  was as follows:   November
29, 1998 -- 1,416,058; November  30, 1997 -- 1,469,835;  and
November 30, 1996 --  773,271.  The weighted-average  option
price for exercisable  shares as  of November  29, 1998  and
November 30,  1997 and  1996 was  $5.73, $5.84;  and  $6.59,
respectively.  The  weighted-average fair  value of  options
granted was $1.35 in 1998, $1.07 in 1997, and $1.04 in 1996.

                                                   
                            TCBY Annual Report 1998 .  33

9.  Employee Benefit Plans (continued)

The  following  table   summarizes  information   concerning
outstanding and exercisable stock options as of November 29,
1998:

<TABLE>
<CAPTION>

                             Options Outstanding         Options Exercisable
                          ____________________________________________________________

                                  Weighted
                                  Average     Weighted                   Weighted
                                 Remaining    Average                    Average
   Range of          Shares     Contractual   Exercise        Shares     Exercise
Exercise Prices    Outstanding  Life (Years)   Price        Exercisable   Price
_______________   ___________  ___________    ________      ___________  ________
 <S>                <C>             <C>        <C>           <C>          <C>
 $4.00-$ 7.44      3,068,899        7.07       $ 5.29        1,338,707    $ 5.46
  8.38- 18.13         77,351        3.12        10.36           77,351     10.36
                  ___________                               ___________
                   3,146,250                                 1,416,058
                  ===========                               ===========
</TABLE>

The Company maintains a  pre-tax savings plan in  accordance
with the  provisions  of  Section  401(k)  of  the  Internal
Revenue Code (the "Plan").   Employees who have reached  age
21 and  fulfill  the  statutory  minimum  hours  of  service
(1,000) during the plan year are eligible to participate  in
the Plan.    Under  the  Plan,  employees  are  eligible  to
contribute up to the  lesser of 15%  of compensation or  the
statutory limit, with the Company matching 50% of the  first
5%  of  compensation  contributed  by  the  employee.    The
Company's  matching   portion  of   employee   contributions
resulted in expense of approximately $220,000, $251,000, and
$213,000 in 1998, 1997, and 1996, respectively.

10.  Certain Transactions

In  1996,  the  Company  paid  approximately  $75,000  to  a
marketing consulting firm whose chief executive officer is a
shareholder and  director of  the Company.   There  were  no
payments in 1998 and 1997.

In 1998,  1997, and  1996, the  Company had  sales  totaling
approximately    $183,000,    $307,000,    and     $437,000,
respectively,  to  a  foodservice  distributor  whose  chief
executive officer is a director of the Company. 

On October 2, 1995, nine  Company-owned stores were sold  to
franchisee groups which included a shareholder and  director
of the Company.  In  addition, the franchisee groups  manage
six additional  stores  and receive  $130,000  annually  for
these services;  the  Company  retains  ownership  of  these
stores for research and  development and training  purposes.
These stores are all classified as licensed units in Note 1.
In August 1998, the stockholder and director of the  Company
divested his interest in the franchisee groups.

In 1998,  the  Company  aircraft  was  sold.    The  Company
contemporaneously entered  into an  agreement whereunder  an
aircraft owned by the  Chairman and Chief Executive  Officer
could be made available to the Company from time-to-time  at
an hourly rate  consistent with  the cost  of operating  the
aircraft it  divested;  this hourly  rate  is  substantially
below the fair market rate  which normally would be  charged
to the  Company  for use  of  a  similar aircraft.    In  an
associated transaction,  the  Chairman and  Chief  Executive
Officer  leased  the   Company's  flight  operations   which
included personnel,  equipment,  and facilities.    Payments
made by the Company for use of the plane totaled $99,000  in
1998.  Payments received on rental of the flight  operations
totaled $196,000 in 1998.

11.  Operations by Industry Segment

Financial information for each of the Company's segments  is
set forth below:

<TABLE>
<CAPTION>
                               Food
                             Products      Equipment         Other       Total
                           _____________________________________________________
<S>                        <C>           <C>          <C>    <C>
1998
____
Net sales and franchising
  revenues                   $  89,755,318  $ 16,062,038  $ 1,161,920  $106,979,276
Income (loss) from 
  operations                    17,875,608      1,229,818  (6,618,552)   12,486,874 
Identifiable assets             61,506,093      7,442,212  25,504,579    94,452,884
Capital expenditures             1,601,821        106,359     274,589     1,982,769
Depreciation                     3,452,224        203,219     594,522     4,249,965

1997
____
Net sales and franchising  
  revenues                    $ 87,388,000   $ 15,851,821  $ 1,091,639  $104,331,460
Income (loss) from  
  operations                    20,960,498        799,267  ( 8,801,365)   12,958,400
Identifiable assets             57,675,539     13,718,822   27,870,035    99,264,396
Capital expenditures             1,333,458         78,059      457,765     1,869,282
Depreciation                     3,891,182        287,381      737,402     4,915,965

1996
____
Net sales and franchising 
  revenues                    $ 80,117,290    $ 14,651,976  $ 1,034,990 $ 95,804,256
Income (loss) from
  operations                    18,973,050         841,617  (10,160,057)   9,654,610
Identifiable assets             63,557,411      15,678,242   23,232,794  102,468,447
Capital expenditures             2,153,862          61,155      188,677    2,403,694
Depreciation                     4,157,198         224,227      775,197    5,156,622
</TABLE>

(a)  Inter-segment sales and transfers are insignificant.

(b)  The Company's business segments are described and
     discussed in Management's Discussion and Analysis of
     Financial Condition and Results of Operations.

(c)  The "Other" segment is composed of unallocated
     corporate expenditures and other sundry operations.

Substantially all frozen  yogurt products  sold to  domestic
TCBY(registered)   traditional   stores   are    distributed
exclusively  by   ProSource.     Sales  by   the   Company's
manufacturing subsidiary to ProSource totaled  approximately
$43.0 million,  $42.9 million,  and $43.2  million in  1998,
1997, and 1996,  respectively.   Approximately $2.8  million
and $2.5  million  were  receivable  from  ProSource  as  of
November 29, 1998 and November 30, 1997, respectively.

                                                   
                       TCBY Annual Report 1998 .  34

12.  Acquisition/Disposition

In  July,  1997,  the  Company  sold  a  portion  of  Carlin
Manufacturing's  assets  to  a  company  controlled  by  the
subsidiary's president.   The assets  sold included  certain
inventory, plant  equipment,  furniture  and  fixtures,  and
intangibles.  The transaction was partially financed by  the
Company.  In  the Carlin  transaction, the  real estate  and
certain  finished  goods  inventory  were  retained  by  the
Company.  The real estate  was leased to the purchaser  with
the ultimate intent to sell the property.  The purchaser  is
assisting the Company in  marketing the remaining  inventory
and receives a commission on the sale of this inventory.

On September 11, 1996,  the Company acquired certain  assets
of  Whatever  Works  Inc.  and  Juice  Works   International
Franchise  Corporation  (collectively   "Juice  Works"),   a
Phoenix-based juice bar concept, for a purchase price of  $1
million.  The  acquisition was accounted  for as a  purchase
and the results of operations  of Juice Works from the  date
of acquisition are reflected  in the consolidated  statement
of income  of the  Company.   The results  of operations  of
Juice Works prior to its acquisition by the Company were not
significant.  Goodwill of approximately $867,000  associated
with the  purchase is  being  amortized on  a  straight-line
basis over 20 years.

13.  Quarterly Results of Operations (Unaudited)

Financial  results  by  quarter   for  1998  and  1997   are
summarized below:

<TABLE>
<CAPTION>
                                                 Quarters
                           _____________________________________________________
                                 First       Second          Third        Fourth
                           _____________________________________________________
<S>                        <C>           <C>             <C>            <C>
1998
____

Sales                           $16,728,701   $27,083,951   $28,791,737 $ 21,261,024
Gross profit                      5,436,186     8,944,943    10,026,062    5,359,411
Franchising revenues              2,479,824     3,813,639     4,076,691    2,743,709
Net income                          741,588     3,526,968     5,676,067      250,989
Net income per share:
  Basic                        $        .03   $       .15  $        .25  $       .01
  Diluted                      $        .03   $       .15  $        .24  $       .01
Average shares outstanding:
  Basic                          23,468,430    23,270,022     23,130,874   23,054,740
  Diluted                        24,164,665    24,158,257     23,872,098   23,476,682


1997
____

Sales                          $ 15,884,887   $26,802,645   $30,018,752 $ 17,871,370
Gross profit                      5,201,922     8,773,122    10,236,144    5,968,000
Franchising revenues              2,586,812     4,381,380     4,119,155    2,666,459
Net income                          251,651     3,124,990     4,325,146    1,177,428
Net income per share:
  Basic                        $        .01   $       .13  $        .18 $        .05
  Diluted                      $        .01   $       .13  $        .18 $        .05
Average shares outstanding:
  Basic                          24,471,597    24,148,523    23,880,545   23,742,831
  Diluted                        24,491,551    24,349,540    24,318,308   24,195,412
</TABLE>
                                                   
                             TCBY Annual Report 1998 .  35

CORPORATE INFORMATION

TCBY ENTERPRISES, INC.

Corporate Offices
TCBY Enterprises, Inc.
1200 TCBY Tower, 425 West Capitol Avenue
Little Rock, Arkansas 72201
(501)688-8229

Independent Auditors
Ernst & Young LLP
Little Rock, Arkansas

Transfer Agent and Registrar
Continental Stock Transfer and Trust Co.
2 Broadway
New York, NY 10004
(212)509-4000

Investor Relations
Stacy L. Duckett
Vice President

Form 10-K
The Company's Annual  Report on  Form 10-K,  filed with  the
Securities  and  Exchange  Commission  for  the  year  ended
November 29,  1998,  will be  sent  without charge  to  each
stockholder  upon   request   to  the   Investor   Relations
Department at the Corporate offices.

Business
TCBY  Enterprises,  Inc.,   through  subsidiary   companies,
manufactures and sells soft serve frozen yogurt and  sorbet,
hardpack frozen yogurt,  sorbet, and ice  cream, and  frozen
novelty products, and  markets foodservice  equipment.   The
Company,  through  subsidiaries,   develops  locations   and
products    under    the    TCBY(registered)    and    Juice
Works(registered) brands.

Annual Meeting
The Annual  Meeting  of Stockholders  of  TCBY  Enterprises,
Inc., will be  held at 10:00  a.m., April 13,  1999, at  the
Excelsior Hotel in Little Rock, Arkansas.

Common Stock
The Company's Common Stock is  traded on the New York  Stock
Exchange under the  symbol TBY.   The  following table  sets
forth, for the periods indicated, the high and low composite
sales prices.

<TABLE>
<CAPTION>

Fiscal 1998                                                  High         Low
_______________________________________________________________________________
<S>                                                          <C>          <C>
First Quarter                                              $ 9 7/16     $6
Second Quarter                                              10 1/8       8 1/2
Third Quarter                                                9 7/8       5 7/8
Fourth Quarter                                               7 3/4       5 5/16

Fiscal 1997                                                  High         Low  
_______________________________________________________________________________
First Quarter                                              $ 4 1/2      $4
Second Quarter                                               6           4 5/8
Third Quarter                                                6 15/16     6
Fourth Quarter                                               7           6 1/16
</TABLE>

As of November  29, 1998, there  were 4,467 shareholders  of
record of the Company's  Common Stock and 27,759,021  shares
issued.

Dividend Policy
The Company will consider  adjustments to the dividend  rate
after  giving  consideration  to  return  to   stockholders,
profitability expectations, financing and cash needs of  the
Company, and  other factors.   See  Note 4  to  Consolidated
Financial Statements.

<TABLE>
<CAPTION>
Dividends Per Share                                        1998         1997 
______________________________________________________________________________
<S>                                                          
<C>          <C>
First Quarter                                                $.05         $.05
Second Quarter                                                .05          .05
Third Quarter                                                 .05          .05
Fourth Quarter                                                .05          .05
                                                             ____         ____
  Total                                                      $.20         $.20
                                                             ====         ====
</TABLE>

TEN YEAR SUMMARY OF SELECTED FINANCIAL DATA

TCBY ENTERPRISES, INC.

($000, Except Per Share Amounts)

<TABLE>
<CAPTION>
                              1998      1997      1996       1995      1994
                             ________________________________________________
<S>                          <C>        <C>       <C>        <C>       <C>
Sales                         $ 93,865  $ 90,578  $ 82,964   $109,808  $140,445
Franchising revenues            13,114    13,754    12,840     11,762    12,026
Net income (loss)               10,196     8,879     6,548    (21,373)    7,552
Total assets                    94,453    99,264   102,468    111,625   142,280
Long-term debt                   2,953     6,298     9,469     12,641    15,910
Per share:
  Earnings, Basic                $ .44     $ .37     $ .26      $(.83)    $ .30
  Earnings, Diluted                .43       .36       .26       (.83)      .29
  Cash dividends                   .20       .20       .20        .20       .20
  Total stockholders' equity      3.32      3.28      3.22       3.20      4.23
</TABLE>
<TABLE>
<CAPTION>
                              1993      1992      1991       1990      1989
                             __________________________________________________
<S>                          <C>        <C>       <C>        <C>       <C>
Sales                         $109,525  $107,633  $116,679   $134,832  $131,730
Franchising revenues            10,952    11,063    12,231     16,475    19,593
Net income (loss)                6,409     5,073     8,017     19,950    29,493
Total assets                   128,691   131,925   134,806    141,537   133,559
Long-term debt                  11,487    14,799    17,330     19,696    21,258
Per share:
  Earnings, Basic                $ .25     $ .20     $ .31     $ . 75     $1.11
  Earnings, Diluted                .25       .20       .31        .75      1.10
  Cash dividends                   .20       .20       .35        .18       .07
  Total stockholders' equity      4.13      4.09      4.10       4.15      3.69
</TABLE>

NOTE:  The  1995 results included  pre-tax charges of  $27.6
million, or $.72 per share net of taxes, due to the adoption
of new accounting standards, and an additional $1.4  million
dollars, or $.04 per  share net of  taxes, resulting from  a
restructuring of the  Company during the  fourth quarter  of
1995.

                           EXHIBIT 21
<TABLE>
<CAPTION>
The  subsidiaries  of  TCBY  Enterprises,  Inc.  and   their
respective states of incorporation are as follows:
     <S>                                     <C>
     American Best Care, Inc.                Arkansas
     Americana Foods General Partner, Inc.   Arkansas
     Americana Foods Limited Partnership     Texas
     CMI Property Holdings, Inc.             Arkansas
     FSL, Inc.                               Nevada
     Riverport Equipment and 
       Distribution Company                  Arkansas
     TCBY International, Inc.                Arkansas
     TCBY International Foreign Sales
       Corporation                           Virgin Islands
     TCBY of Georgia, Inc.                   Georgia
     TCBY of Texas, Inc.                     Texas
     TCBY Systems, Inc.                      Arkansas
     TCBY of Aruba, Inc.                     Arkansas
     TCBY of Mexico, Inc.                    Arkansas
     TCBY of Saudi Arabia, Inc               Arkansas
     TCBY of Qatar, Inc.                     Arkansas
     TCBY United Kingdom, Inc.               Arkansas
     TCBY of the Philippines, Inc.           Arkansas
     TCBY of Israel, Inc.                    Arkansas
     TCBY of Portugal, Inc.                  Arkansas
     TCBY of The Netherlands, Inc.           Arkansas
     Juice Works Development, Inc.           Arkansas
     TCBY of Australia, Inc.                 Arkansas
     TCBY of Jordan, Inc.                    Arkansas
     TCBY of Turkey, Inc.                    Arkansas
     TCBY of Bolivia, Inc.                   Arkansas
     TCBY of Colombia, Inc.                  Arkansas
     TCBY of Ireland, Inc.                   Arkansas
     TCBY of South Africa, Inc.              Arkansas
     For Future Use VIII, Inc.               Arkansas
</TABLE>
Each  of  these   subsidiaries  does   business  under   its
respective corporate name.   All of the outstanding  capital
stock of each subsidiary is owned by TCBY Enterprises,  Inc.
except Americana  Foods  Limited Partnership  which  is  99%
owned by FSL, Inc. and  1% owned by Americana Foods  General
Partner, Inc.; FSL, Inc. is wholly owned by Americana  Foods
General Partner, Inc.   TCBY International,  Inc. is  wholly
owned by TCBY Systems, Inc.

                 CONSENT OF INDEPENDENT AUDITORS


We consent to the incorporation by reference in this  Annual
Report (Form 10-K) of TCBY  Enterprises, Inc. of our  report
dated January 14, 1999, included  in the 1998 Annual  Report
to Stockholders of TCBY Enterprises, Inc.

We also consent  to the  incorporation by  reference in  the
Registration Statement (Form S-8 No. 33-37484) pertaining to
the 1989  Stock  Option Plan  of TCBY  Enterprises, Inc. and
Form S-8  (No. 333-30827)  pertaining  to the  1992 Employee
Stock   Option   Plan  of  TCBY  Enterprises,  Inc.  of  our
report  dated  January  14,   1999,  with  respect  to   the
consolidated financial  statements  incorporated  herein  by
reference  in  this  Annual  Report  (Form  10-K)  of   TCBY
Enterprises, Inc. for the year ended November 29, 1998.


                              /s/ Ernst & Young LLP
                                  _____________________
                                  Ernst & Young LLP


Little Rock, Arkansas
February 23, 1999


                           EXHIBIT 24

                        POWER OF ATTORNEY
                        _________________


     The undersigned, being a director of TCBY  ENTERPRISES,
INC.,  a  Delaware  corporation  (the  "Corporation"),  does
hereby constitute and appoint FRANK D. HICKINGBOTHAM, HERREN
C. HICKINGBOTHAM and GENE H. WHISENHUNT, with full power  to
each of them to act alone, as the true and lawful  attorneys
and  agents  of   the  undersigned,  with   full  power   of
substitution and resubstitution to  each of said  attorneys,
to execute, file,  electronically transmit,  or deliver  any
and all instruments and  to do any and  all acts and  things
which said  attorneys  and  agents, or  any  of  them,  deem
advisable to  enable  the  Corporation to  comply  with  the
Securities  Exchange  Act  of  1934,  as  amended,  and  any
requirements of the  Securities and  Exchange Commission  in
respect thereto, relating  to annual reports  on Form  10-K,
including  specifically,  but  without  limitation  of   the
general authority hereby granted, the power and authority to
sign such person's  name in the  name and on  behalf of  the
Corporation to annual reports on Form 10-K or any amendments
or filings supplemental  thereto; and  the undersigned  does
hereby fully ratify and confirm all that said attorneys  and
agents, or any of  them, or the substitute  of any of  them,
shall do or cause to be done by virtue hereof.

     IN  WITNESS WHEREOF, the undersigned has executed  this
power of attorney on December 18, 1998.



                         /s/ Frank D. Hickingbotham
                         __________________________________
                             Frank D. Hickingbotham


                         /s/ Herren C. Hickingbotham
                         __________________________________
                             Herren C. Hickingbotham


                         /s/ Marvin D. Loyd
                         __________________________________
                             Marvin D. Loyd


                         /s/ William H. Bowen
                         __________________________________
                             William H. Bowen


                         /s/ Don O. Kirkpatrick
                         __________________________________
                             Don O. Kirkpatrick


                         /s/ Daniel R. Grant
                         __________________________________
                             Daniel R. Grant


                         /s/ Hugh Hart Pollard
                        __________________________________
                             Hugh Hart Pollard


                         /s/ F. Todd Hickingbotham
                         __________________________________
                             F. Todd Hickingbotham

<TABLE> <S> <C>

<ARTICLE>  5
<LEGEND>
THE  SCHEDULE   CONTAINS   SUMMARY   FINANCIAL   INFORMATION
EXTRACTED FROM THE CONSOLIDATED BALANCE SHEET AS OF NOVEMBER
29, 1998 AND  THE CONSOLIDATED STATEMENT  OF OPERATIONS  FOR
THE YEAR ENDED  NOVEMBER 29,  1998 AND IS  QUALIFIED IN  ITS
ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER>  1
       
<S>                              <C>
<PERIOD-TYPE>                    12-MOS
<FISCAL-YEAR-END>                NOV-29-1998
<PERIOD-END>                     NOV-29-1998
<CASH>                                           16,924,143
<SECURITIES>                                      2,967,135
<RECEIVABLES>                                    11,774,162
<ALLOWANCES>                                        439,223
<INVENTORY>                                      12,554,875
<CURRENT-ASSETS>                                 46,833,211
<PP&E>                                           75,538,287
<DEPRECIATION>                                   39,546,174
<TOTAL-ASSETS>                                   94,452,884
<CURRENT-LIABILITIES>                            11,984,249
<BONDS>                                           2,952,634
<COMMON>                                          2,775,902
                                     0
                                               0
<OTHER-SE>                                       73,420,252
<TOTAL-LIABILITY-AND-EQUITY>                     94,452,884
<SALES>                                          93,865,413
<TOTAL-REVENUES>                                106,979,276
<CGS>                                            64,098,811
<TOTAL-COSTS>                                    64,098,811
<OTHER-EXPENSES>                                          0
<LOSS-PROVISION>                                     72,500
<INTEREST-EXPENSE>                                  545,664
<INCOME-PRETAX>                                  15,447,896
<INCOME-TAX>                                      5,252,284
<INCOME-CONTINUING>                              10,195,612
<DISCONTINUED>                                            0
<EXTRAORDINARY>                                           0
<CHANGES>                                                 0
<NET-INCOME>                                     10,195,612
<EPS-PRIMARY>                                           .44
<EPS-DILUTED>                                           .43
        

</TABLE>

<TABLE> <S> <C>

<ARTICLE>  5
<LEGEND>
THE SCHEDULE CONTAINS RESTATED SUMMARY FINANCIAL INFORMATION
EXTRACTED FROM THE CONSOLIDATED BALANCE SHEET AS OF NOVEMBER
30, 1997 AND  THE CONSOLIDATED STATEMENT  OF OPERATIONS  FOR
THE YEAR ENDED  NOVEMBER 30,  1997 AND IS  QUALIFIED IN  ITS
ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER>  1
       
<S>                              <C>
<PERIOD-TYPE>                    12-MOS
<FISCAL-YEAR-END>                NOV-30-1997
<PERIOD-END>                     NOV-30-1997
<CASH>                                           19,693,693
<SECURITIES>                                      2,406,045
<RECEIVABLES>                                    10,877,535
<ALLOWANCES>                                        833,447
<INVENTORY>                                      10,679,231
<CURRENT-ASSETS>                                 46,226,230
<PP&E>                                           80,232,535
<DEPRECIATION>                                   39,891,253
<TOTAL-ASSETS>                                   99,264,396
<CURRENT-LIABILITIES>                            11,694,008
<BONDS>                                           6,298,008
<COMMON>                                          2,709,562
                                     0
                                               0
<OTHER-SE>                                       74,715,960
<TOTAL-LIABILITY-AND-EQUITY>                     99,264,396
<SALES>                                          90,577,654
<TOTAL-REVENUES>                                104,331,460
<CGS>                                            60,398,466
<TOTAL-COSTS>                                    60,398,466
<OTHER-EXPENSES>                                          0
<LOSS-PROVISION>                                     48,705
<INTEREST-EXPENSE>                                  759,766
<INCOME-PRETAX>                                  13,556,056
<INCOME-TAX>                                      4,676,841
<INCOME-CONTINUING>                               8,879,215
<DISCONTINUED>                                            0
<EXTRAORDINARY>                                           0
<CHANGES>                                                 0
<NET-INCOME>                                      8,879,215
<EPS-PRIMARY>                                           .37
<EPS-DILUTED>                                           .36
        

</TABLE>

<TABLE> <S> <C>

<ARTICLE>  5
<LEGEND>
THE SCHEDULE CONTAINS RESTATED SUMMARY FINANCIAL INFORMATION
EXTRACTED FROM THE CONSOLIDATED BALANCE SHEET AS OF NOVEMBER
30, 1996 AND  THE CONSOLIDATED STATEMENT  OF OPERATIONS  FOR
THE YEAR ENDED  NOVEMBER 30,  1996 AND IS  QUALIFIED IN  ITS
ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER>  1
       
<S>                              <C>
<PERIOD-TYPE>                    12-MOS
<FISCAL-YEAR-END>                NOV-30-1996
<PERIOD-END>                     NOV-30-1996
<CASH>                                           14,919,008
<SECURITIES>                                      4,252,552
<RECEIVABLES>                                    11,050,465
<ALLOWANCES>                                      1,187,628
<INVENTORY>                                      11,321,751
<CURRENT-ASSETS>                                 44,705,595
<PP&E>                                           79,034,009
<DEPRECIATION>                                   35,694,982
<TOTAL-ASSETS>                                  102,468,447
<CURRENT-LIABILITIES>                            10,777,397
<BONDS>                                           9,469,456
<COMMON>                                          2,706,235
                                     0
                                               0
<OTHER-SE>                                       76,514,258
<TOTAL-LIABILITY-AND-EQUITY>                    102,468,447
<SALES>                                          82,964,258
<TOTAL-REVENUES>                                 95,804,256
<CGS>                                            53,548,245
<TOTAL-COSTS>                                    53,548,245
<OTHER-EXPENSES>                                          0
<LOSS-PROVISION>                                     88,205
<INTEREST-EXPENSE>                                  961,154
<INCOME-PRETAX>                                  10,009,609
<INCOME-TAX>                                      3,461,244
<INCOME-CONTINUING>                               6,548,365
<DISCONTINUED>                                            0
<EXTRAORDINARY>                                           0
<CHANGES>                                                 0
<NET-INCOME>                                      6,548,365
<EPS-PRIMARY>                                           .26
<EPS-DILUTED>                                           .26
        

</TABLE>

                           Exhibit 99(a)
                       PRESS RELEASE



FOR IMMEDIATE RELEASE
FRIDAY
DECEMBER 18, 1998

CONTACT PERSON:          STACY DUCKETT, VICE PRESIDENT,
                              INVESTOR RELATIONS
                              (501) 688-8229


                TCBY DECLARES CASH DIVIDEND


LITTLE ROCK, AR - Friday, December 18, 1998 - TCBY
ENTERPRISES, INC. (NYSE:TBY) today announced the Board of
Directors of the Company declared a $.05 per share cash
dividend.  This dividend is payable on January 8, 1999 to
shareholders of record as of December 29, 1998.

TCBY Enterprises, Inc., through subsidiary companies,
manufactures and sells soft serve frozen yogurt and hardpack
frozen yogurt and ice cream, and frozen novelty products,
and markets foodservice equipment.  The Company, through
subsidiaries, develops locations and products under the
"TCBY"(registered) and Juice Works (registered) brands.


                          Exhibit 99(b)
                          PRESS RELEASE



FOR IMMEDIATE RELEASE
THURSDAY
JANUARY 14, 1999


CONTACT PERSON:     STACY DUCKETT, VICE PRESIDENT
                         INVESTOR RELATIONS
                         TCBY ENTERPRISES, INC.
                         (501) 688-8229


               TCBY ANNOUNCES IMPROVED RESULTS FOR 1998


LITTLE ROCK, AR - (Thursday, January 14, 1999) - TCBY
ENTERPRISES, INC. (NYSE:TBY) today announced net income for
1998 increased to $10,195,612, or $.44 per basic share and
$.43 per diluted share, from $8,879,215, or $.37 per basic
share and $.36 per diluted share, for 1997.  Net income for
the fourth quarter of 1998 was $250,989, or $.01 per share
(basic and diluted), compared to $1,177,428, or $.05 per
share (basic and diluted), for the same period of 1997.
These results include a pretax charge of approximately $1
million during the fourth quarter. 

Sales and franchising revenues for 1998 increased to
$106,979,276 from $104,331,460 for 1997.  Sales and
franchising revenues for the fourth quarter of 1998
increased to $24,004,733 from $20,537,829 for the same
period of 1997.  The Company continues to realize sales and
franchising revenue growth from its development of
co-branded locations with other food or petroleum
operations.  Almost 400 co-branded and traditional locations
were opened during 1998.  The 1997 revenues include several
items that impact the comparison of current revenues
including: sales of approximately $2.5 million to a private
label customer on a one time basis; sales of $1.2 million
from Carlin Manufacturing, Inc., a TCBY subsidiary which was
sold in July, 1997; and a difference in initial
international development fees of approximately $1 million.

The Company's earnings were unfavorably impacted by
approximately $750,000 (pretax) in 1998 as a result of
record high milk prices as the Company absorbed incremental
milk costs related to TCBY(registered) products.  Because
milk prices continue to increase, the Company is evaluating
its options for 1999 to reduce the financial impact of the
increases.  In addition, the Company reached an agreement
regarding claims by a private label customer alleging
damages due to production defects, although it had
meritorious defenses to and disagreed with the customer's
claims.  A portion of the claim will be paid by insurance;
however, the Company recorded a pretax charge of
approximately $1 million during the fourth quarter in
addition to previously recorded accruals to resolve this
issue.  Settlement was agreed to by the Company to avoid the
uncertainty of the outcome, the cost of litigation, and the
disruption to the Company. 

There were 2,960 TCBY(registered) and Juice
Works(registered) locations at the conclusion of 1998.  In
addition, there are several thousand retail points of sale
for TCBY(registered) products both domestically and abroad.

As of November 29, 1998, there were over 300 locations under
agreement for development, many of which are expected to
open in 1999.

Frank D. Hickingbotham, Chairman and Chief Executive
Officer, said, "Our 1998 results showed continued increases
in revenues and net income, even though we encountered
record high milk prices, continued economic challenges in
international markets, and a decline in the number of
traditional franchised stores, thus impacting other progress
that has been made.  During 1999, the Company plans to
continue the development of locations in conjunction with
national and regional petroleum companies and to expand
co-branded locations with other national food companies.
Private label manufacturing sales are expected to continue
to grow both through existing and new customers.  The
Company will focus on the performance of the traditional
franchised locations and pursue steps to improve the
financial results of these stores.  While the Company
expects its results from operations to improve in 1999, such
results will depend upon the Company's ability to minimize
the impact of increases in milk costs and to improve the
performance of traditional TCBY(registered) stores."

In December, 1995, the Company announced the authorization
by its Board of Directors to purchase up to 3 million shares
of its outstanding common stock. The Company completed this
in May, 1998.  In addition, in December, 1997, the Board
authorized the purchase of an additional 2 million shares.
To date, the Company has purchased over 450,000 shares under
this authorization.  All purchases have been made utilizing
the Company's cash from operations.

The forward-looking statements contained in this release are
based on certain assumptions regarding U. S. and foreign
economic conditions, no significant disruptions of business
due to the Year 2000 issue, competition, cost of raw
materials (as previously announced, dairy prices during 1998
have exceeded historical levels), unit openings and
closings, sales volumes per unit, other manufacturing
opportunities, no changes in governmental regulation of the
food industry, and no material event which would impact the
reputation of the Company's manufacturing facility or the
Company's ability to utilize that facility.  Should the
Company's performance differ materially from the assumptions
regarding these areas, actual results could vary
significantly from the performance noted in the
forward-looking statements.  Thus, the Company cautions
readers not to place undue reliance on any forward-looking
statements, which speak only as of the date made.

TCBY Enterprises, Inc., through subsidiary companies,
manufactures and sells soft serve frozen yogurt and sorbet,
hardpack frozen yogurt and ice cream, and frozen novelty
products, and markets foodservice equipment.  The Company,
through subsidiaries, develops locations and products under
the TCBY(registered) and Juice Works(registered) brands.



                           TCBY Enterprises, Inc.
                       Selected Financial Highlights
                     ($000, Except Per Share Amounts)
                                (Unaudited)

<TABLE>
<CAPTION>

                                 Quarter Ended          YearEnded
                              Nov. 29    Nov. 30   Nov. 29    Nov. 30
                               1998       1997      1998       1997
<S>                           <C>       <C>       <C>       <C>
Operating Results
Sales & Franchising Revenue   $ 24,005  $ 20,538  $106,979   $104,331
Net Income                    $    251  $  1,177  $ 10,196   $  8,879
Basic Earnings Per Share      $    .01  $    .05  $    .44   $    .37
Average Shares Outstanding      23,055    23,743    23,231     24,062
Diluted Earnings Per Share    $    .01  $    .05  $    .43   $    .36
Diluted Shares                  23,477    24,195    23,918     24,340
Dividends Paid Per Share      $    .05  $    .05  $    .20   $    .20
</TABLE>

<TABLE>
<CAPTION>
                                        November 29      November 30
                                           1998            1997
<S>                                     <C>             <C>
Financial Position
Current Assets                          $ 46,833        $ 46,226
Current Liabilities                     $ 11,984        $ 11,694
Property, Plant & Equipment, net        $ 35,992        $ 40,341
Total Assets                            $ 94,453        $ 99,264
Long-term Debt, less current portion    $  2,953        $  6,298

Stockholders' Equity                    $107,626        $ 97,687
  Less Treasury Stock                   $(31,430)       $(20,262)
Total Stockholders' Equity              $ 76,196        $ 77,426
</TABLE>



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