ANCHOR FINANCIAL CORP
DEF 14A, 1997-03-27
STATE COMMERCIAL BANKS
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<PAGE>

                            SCHEDULE 14A INFORMATION

          Proxy Statement Pursuant to Section 14(a) of the Securities
                     Exchange Act of 1934 (Amendment No.  )

Filed by the Registrant (X)
Filed by a Party other than the Registrant ( )

Check the appropriate box:


( )  Preliminary Proxy Statement           (  )  Confidential, for Use of the
                                                 Commission Only (as permitted
                                                 by Rule 14a-6(e)(2))
(X)  Definitive Proxy Statement
( )  Definitive Additional Materials
( )  Soliciting Material Pursuant to Section 240.14a-11(c) or Section 240.14a-12


                          ANCHOR FINANCIAL CORPORATION


      Tommy E. Looper 

Payment of Filing Fee (Check the appropriate box):

(X)  No fee required

( )  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

     1)  Title of each class of securities to which transaction applies:

     2)  Aggregate number of securities to which transaction applies:

     3)  Per unit price or other underlying value of transaction computed
         pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the
         filing fee is calculated and state how it was determined):

     4)  Proposed maximum aggregate value of transaction:

     5)  Total fee paid:

( )  Fee paid previously with preliminary materials.

( )  Check box if any part of the fee is offset as provided by Exchange Act
     Rule 0-11(a)(2) and identify the filing for which the offsetting fee was
     paid previously. Identify the previous filing by registration statement
     number, or the Form or Schedule and the date of its filing.

     1)  Amount Previously Paid:

     2)  Form, Schedule, or Registration Statement No.:

     3)  Filing Party:

     4)  Date Filed:


<PAGE>
                          ANCHOR FINANCIAL CORPORATION
                                2002 OAK STREET
                       MYRTLE BEACH, SOUTH CAROLINA 29577
                   
                   NOTICE OF ANNUAL MEETING OF SHAREHOLDERS

TO THE SHAREHOLDERS:

     Notice is hereby given that the Annual Meeting of Shareholders of Anchor
Financial Corporation will be held on Thursday, April 24, 1997 at 4:00 p.m.
local time, at the Myrtle Beach Martinique, 7100 North Ocean Boulevard, Myrtle
Beach, South Carolina 29577, for the following purposes, all of which are more
completely set forth in the accompanying proxy statement:

     1. To fix the number of Directors to be elected at five and to elect five
        persons as Directors;

     2. To ratify the selection of Price Waterhouse LLP as independent public
        accountants for the Corporation for the year ending December 31, 1997;
        and

     3. To transact such other business as may properly come before the meeting
        or any adjournment thereof.

     Only those shareholders of common stock of record at the close of business
on March 3, 1997, shall be entitled to notice of and to vote at the meeting. The
Stock Transfer Book of the Corporation will not be closed.

     A copy of the Corporation's 1996 Annual Report to Shareholders is enclosed
with this Proxy Statement.

                                          By Order of the Board of Directors

                                          STEPHEN L. CHRYST
                                          President and Chief Executive Officer

Myrtle Beach, South Carolina
March 28, 1997

YOU ARE URGED TO DATE, SIGN AND PROMPTLY RETURN THE ENCLOSED PROXY EVEN IF YOU
PLAN TO ATTEND THE ANNUAL MEETING. YOUR PROXY CAN BE REVOKED AT ANY TIME PRIOR
TO ITS EXERCISE.
 
<PAGE>
                          ANCHOR FINANCIAL CORPORATION
                                2002 OAK STREET
                       MYRTLE BEACH, SOUTH CAROLINA 29577

                                PROXY STATEMENT

     This Proxy Statement and the accompanying form of proxy are first sent to
shareholders on or about March 28, 1997.

                          INFORMATION CONCERNING PROXY

     This solicitation of proxies for the Annual Meeting is being made by the
Board of Directors of Anchor Financial Corporation (the "Corporation") for use
at the meeting to be held on Thursday, April 24, 1997 at 4:00 p.m. local time,
at the Myrtle Beach Martinique, 7100 North Ocean Boulevard, Myrtle Beach, South
Carolina 29577, and at any adjournment(s) thereof. The entire cost of such
solicitation will be borne by the Corporation. The Corporation, through its
directors, officers, and regular employees, may solicit proxies personally or by
telephone, in addition to solicitation by mail, but without additional
compensation for such solicitation. The Corporation may request brokers and
others to send the Proxy Statement and the proxy material to the beneficial
owners of the shares and may reimburse them for their reasonable expense in
doing so.
     The shares represented by the accompanying proxy will be voted if the proxy
is properly executed and received by the Corporation prior to the time of the
meeting. All proxies delivered pursuant to this solicitation are revocable at
any time prior to the exercise thereof at the option of the persons executing
them. Unless revoked, properly executed proxies will be voted in accordance with
the instructions contained therein. Proxies which contain no instructions will
be voted "FOR" the proposals.
     The Corporation does not intend to present any matters for action other
than those listed in the Notice of Annual Meeting and has not been informed that
any persons intend to present any other matters for action at the meeting.
However, if any other matters are properly brought before the meeting, the
persons designated as proxies will vote in accordance with their best discretion
on such matters.

                  VOTING SHARES AND PRINCIPAL HOLDERS THEREOF

     At the close of business on March 3, 1997, the record date, the Corporation
had 7,000,000 shares of common stock authorized, $6.00 par value per share, of
which 2,559,340 shares were issued and outstanding, and 260,841 shares were
subject to options. The Corporation's common stock is the only class of stock
outstanding. Only the holders of record of common stock of the Corporation at
the close of business on March 3, 1997, are entitled to notice of and vote on
the matters to come before the Annual Meeting of Shareholders or any adjournment
thereof.
     Presence, in person or by proxy, of the holders of a majority of the
outstanding shares of common stock of the Corporation entitled to vote at the
Annual Meeting is necessary to constitute a quorum at the Meeting or any
adjournment thereof.
                                       1
 
<PAGE>
     A shareholder is entitled to one (1) vote, in person or by proxy, at the
Annual Meeting for each share of common stock of the Corporation held of record
in his or her name at the close of business on the record date, March 3, 1997.
     In the election of each director and in all other matters which come before
the meeting of shareholders, each shareholder shall be entitled to one vote for
each share of stock owned by him.
     As of March 3, 1997, The Anchor Bank Employee Stock Ownership Plan
beneficially owned 218,405 shares (8.53%) of the Corporation's outstanding
common stock, including 48,691 (1.90%) unallocated shares. To the knowledge of
the management of the Corporation, as of March 3, 1997, no other shareholder
owned beneficially more than five percent (5%) of the Corporation's outstanding
common stock. As of March 3, 1997, the Board of Directors of the Corporation
beneficially owned 480,303 shares (18.77%), directly and indirectly, of the
Corporation's issued and outstanding common stock. Six members of the Board of
Directors, as trustees, also have voting power as to 48,691 (1.90%) unallocated
shares owned by The Anchor Bank Employee Stock Ownership Plan.

                 SHAREHOLDER PROPOSALS FOR NEXT ANNUAL MEETING

     Any proposal that a shareholder intends to present at the 1998 Annual
Meeting must be received at the Corporation's Principal Offices (2002 Oak
Street, Myrtle Beach, South Carolina 29577, Attention: Corporate Secretary) not
later than November 28, 1997. Any such proposal must comply with Rule 14a-8 of
Regulation 14A of the proxy rules of the Securities and Exchange Commission.

                             ELECTION OF DIRECTORS

     The Charter and By-Laws of the Corporation provide that the Board of
Directors shall consist of a maximum of twenty (20) persons. The Board currently
consists of sixteen directors. The Charter and By-Laws also provide that the
terms of the Board of Directors be staggered so that approximately one-third of
the directors are elected each year to three-year terms. The Board of Directors
of the Corporation have proposed that the number of directors to be elected in
1997 to serve three-year terms be fixed at five and that the five nominees set
out in the following section be elected for the terms indicated. All the
nominees are presently serving as directors of the Corporation.
     It is not contemplated that any of the nominees will be unable or unwilling
for good cause to serve; but, if that should occur, it is the intention of the
persons named in the proxy either to vote for such other person or persons for
director as may be nominated by the Board of Directors, or to reduce the number
of directors to be elected at the meeting by the number of such persons unable
or unwilling to serve.
     The Corporation recommends that you vote in favor of all the nominees named
below for election to the Board of Directors.

                 INFORMATION RESPECTING THE BOARD AND NOMINEES

     The Board of Directors of the Corporation, which met twelve times in 1996,
has standing Executive, Audit, Loan, Long Range Planning and Compensation
Committees. The Long Range Planning Committee also serves as the nominating
committee.

                                       2
 
<PAGE>
     The Audit Committee, which met five times during 1996, consists of C. Jason
Ammons, Jr., C. Donald Cameron, J. Roddy Swaim, Harry A. Thomas, and Zeb M.
Thomas, Sr. The Audit Committee has the responsibility of recommending to the
Board of Directors the engagement or discharge of the independent public
accountants, reviewing with the independent public accountants the plan for and
results of the audit engagement, maintaining direct reporting responsibility and
regular communication with the Corporation's internal audit staff, reviewing the
scope and results of the internal audit procedures of the Corporation and its
subsidiaries, approving the services to be performed by the independent public
accountants, reviewing the degree of independence of the public accountants,
considering the range of audit and nonaudit fees, and reviewing the adequacy of
the Corporation's system of internal accounting controls.
     The Compensation Committee met three times during 1996, and consists of C.
Donald Cameron, J. Bryan Floyd, J. Roddy Swaim, and Zeb M. Thomas, Sr. The
Compensation Committee makes recommendations to the Board of Directors with
respect to the Corporation's compensation policies and compensation of the
executive officers.
     The Long Range Planning Committee met three times during 1996, and consists
of Stephen L. Chryst, J. Bryan Floyd, Admah Lanier, Jr., Thomas J. Rogers,
Albert A. Springs, III, J. Roddy Swaim, and Zeb M. Thomas, Sr. The Long Range
Planning Committee is responsible for long range planning issues and identifying
and screening candidates to fill vacancies on the Board of Directors and also
makes recommendations regarding the size and composition of the Board of
Directors. This committee will consider recommendations for director nominees
made by shareholders of the Corporation. Such nominations shall be made by
writing to the Chief Executive Officer of the Corporation and providing the
candidate's name, biographical data and qualifications.
     All directors attended at least 75% of the meetings of the Board of
Directors of the Corporation during 1996. During 1996, Directors Bellamy and
Springs attended less than 75% of the Executive Committee meetings and Directors
Burroughs and Springs attended less than 75% of the Loan Committee meetings.
     Under the securities laws of the United States, the Corporation's
directors, its executive officers, and any persons holding more than ten percent
of the Corporation's common stock are required to report their ownership of the
Corporation's common stock and any changes in that ownership to the Securities
and Exchange Commission. Specific due dates for these reports have been
established and the Corporation is required to report in this Proxy Statement
any failure to file by these dates during 1996. To the best of the Corporation's
knowledge, these filing requirements were satisfied by its directors and
officers in 1996. In making these statements, the Corporation has relied on the
written representations of its directors and officers and copies of the reports
that they have filed with the Commission.
     Directors of the Corporation that are also members of the Board of
Directors of The Anchor Bank (the "Bank") receive $250 per quarter and $700 per
special Board meeting (not held on a regularly scheduled meeting date) attended
for their services to the Corporation; in addition, these directors earn fees
for their services on the Bank Board. Directors of the Corporation that are not
members of the Board of Directors of the Bank receive $250 per quarter and $700
per regular or special Board meeting attended for their services to the
Corporation. All committee members receive $200 for each committee meeting
attended and payment for one excused absence, if applicable.

                                       3
 
<PAGE>
     The persons indicated with an asterisk (*) below are nominated for election
to serve until the annual meeting of shareholders in the year their terms
expire. It is the intention of the persons named in the proxy to vote for the
election of all nominees. The other persons listed are current directors of the
Corporation elected to serve until the year their term will expire.
<TABLE>
<CAPTION>
                                   SERVED      YEAR
                                     AS        TERM
                                  DIRECTOR     WILL                        PRINCIPAL OCCUPATION
         NAME              AGE     SINCE      EXPIRE                        FOR PAST FIVE YEARS
<S>                        <C>    <C>         <C>      <C>
C. Jason Ammons, Jr.       51       1987       1999    Owner -- Sea Mist Resort
Howell V. Bellamy, Jr.*    60       1989       2000    Chairman of the Board -- Bellamy, Rutenberg, Copeland, Epps,
                                                         Gravely and Bowers, P.A. (Attorney)
W. Cecil Brandon, Jr.*     67       1974       2000    President -- Brandon Advertising & Sales Co., Inc.
James E. Burroughs         50       1989       1998    Chairman of the Board -- Burroughs & Chapin Company
C. Donald Cameron*         68       1974       2000    President -- Inlet Development Corporation
Stephen L. Chryst          51       1978       1998    President and Chief Executive Officer of the Corporation
J. Bryan Floyd             61       1994       1998    Businessman and civic leader; Owner and Operator, Hoskins
                                                         Restaurant; Vice President and Secretary, Caro-Strand
                                                         Corporation d/b/a Bay Tree Golf Plantation
Admah Lanier, Jr.          70       1994       1999    Co-owner and President, Lanwillo Development Co.; Owner,
                                                         Arvida Development Co., Inc.; Owner, Pender Development
                                                         Co., Inc.; Partner, Coastal Farms
Tommy E. Looper            49       1993       1999    Executive Vice President, Chief Financial Officer, and
                                                         Secretary of the Corporation
W. Gairy Nichols, III      45       1987       1999    Owner -- Dunes Realty, Inc.
Ruppert L. Piver           57       1994       1998    Rural Letter Carrier for U. S. Postal Service; previously
                                                         owner of R. L. Piver Landscaping and Hauling
Thomas J. Rogers           60       1974       1999    President -- Grand Strand Broadcasting Corporation
Albert A. Springs, III     57       1974       1998    Owner -- H. B. Springs Company (Insurance)
J. Roddy Swaim*            51       1987       2000    Owner -- Dunes Realty, Inc.
Harry A. Thomas*           47       1994       2000    President -- Thomas Real Estate Company
Zeb M. Thomas, Sr.         75       1979       1999    Owner -- The Dayton House, Inc. (Hotel)
</TABLE>
 
(*) Nominee for election.

                                       4
 
<PAGE>
                        SECURITY OWNERSHIP OF MANAGEMENT

     The following table shows the shares of the Corporation's common stock
owned beneficially by each director and by executive officers and directors of
the Corporation as a group as of March 3, 1997.
<TABLE>
<CAPTION>
                                                                           NUMBER OF SHARES        PERCENTAGE OF
                                                                            OWNED DIRECTLY     OUTSTANDING SHARES OF
SHAREHOLDER                                                                  (INDIRECTLY)          COMMON STOCK
<S>                                                                        <C>                 <C>
C. Jason Ammons, Jr.....................................................         63,415                  2.48%
                                                                                (30,590)                (1.20%)
Howell V. Bellamy, Jr.*.................................................          9,670                  0.38%
W. Cecil Brandon, Jr.*..................................................         17,158                  0.67%
                                                                                 (2,702)                (0.11%)
James E. Burroughs......................................................            211                  0.01%
C. Donald Cameron*......................................................          8,030                  0.31%
                                                                                   (266)                (0.01%)
Stephen L. Chryst.......................................................         27,278 (1)               1.07%
J. Bryan Floyd..........................................................         47,809                  1.87%
                                                                                   (950)                (0.04%)
Admah Lanier, Jr........................................................          9,016                  0.35%
                                                                                 (5,033)                (0.20%)
Tommy E. Looper.........................................................         19,645 (1)               0.77%
                                                                                 (1,378)                (0.05%)
W. Gairy Nichols, III...................................................         32,356                  1.26%
                                                                                 (3,117)                (0.12%)
Ruppert L. Piver........................................................         10,508                  0.41%
Thomas J. Rogers........................................................         16,018                  0.63%
                                                                                 (2,008)                (0.08%)
Albert A. Springs, III..................................................         29,272                  1.14%
J. Roddy Swaim*.........................................................         15,044                  0.59%
                                                                                 (1,800)                (0.07%)
Harry A. Thomas*........................................................         21,846                  0.85%
                                                                                 (9,251)                (0.36%)
Zeb M. Thomas, Sr.......................................................         59,860                  2.34%
                                                                                (36,072)                (1.41%)
All directors and executive officers as a group (18 persons)............        406,651 (1)(2)           15.89%
                                                                               (102,080)                (3.99%)
</TABLE>
 
(*) Nominee for election.
(1) Includes vested shares in The Anchor Bank Employee Stock Ownership Plan for
    Messrs. Chryst and Looper of 20,627 and 12,152, respectively, and does not
    include stock options exercisable on December 31, 1996. All directors and
    executive officers as a group have the right to purchase an aggregate of
    201,920 shares of common stock under the stock option plan, including 80,000
    and 44,800 shares for Messrs. Chryst and Looper, respectively.
(2) Six members of the Board of Directors, as trustees, also have voting power
    as to 48,691 (1.90%) unallocated shares owned by The Anchor Bank Employee
    Stock Ownership Plan.

                                       5
 
<PAGE>

                             EXECUTIVE COMPENSATION

     The following table discloses compensation for services in all capacities
for the three years ended December 31, 1996, which were paid by the Corporation
to all executive officers whose total annual salary and bonus exceeded $100,000.

                           SUMMARY COMPENSATION TABLE

<TABLE>
<CAPTION>
                                                                                  LONG-TERM
                                                                                COMPENSATION
                                                     ANNUAL COMPENSATION         SECURITIES
                                                             (1)                 UNDERLYING           ALL OTHER
NAME AND PRINCIPAL POSITION                YEAR      SALARY        BONUS       OPTIONS (#) (2)     COMPENSATION (3)
<S>                                        <C>      <C>           <C>          <C>                 <C>
Stephen L. Chryst                          1996     $260,004      $111,760               0             $ 30,714
President and Chief Executive Officer      1995      240,000        92,768          40,000               33,534
                                           1994      215,000        77,400               0               26,071

Robert E. Coffee, Jr.                      1996     $107,500      $ 35,608               0             $ 16,769
Executive Vice President and               1995       98,418        27,500          22,400               16,112
Chief Administrative Officer --            1994       90,000        25,000               0               13,249
The Anchor Bank

Robert R. DuRant, III                      1996     $113,125      $ 45,056               0             $ 10,376
Executive Vice President and               1995      106,250        32,500          22,400                9,020
Chief Credit Officer --                    1994      100,000        30,000               0               10,451
The Anchor Bank

Tommy E. Looper                            1996     $135,624      $ 56,320               0             $ 25,655
Executive Vice President and               1995      127,082        45,000          22,400               28,139
Chief Financial Officer                    1994      120,000        40,000               0               21,539
</TABLE>
 
(1) The aggregate amount of perquisites and other personal benefits not reported
    above during 1996 for any individual named above did not exceed the lesser
    of either $50,000 or 10% of the total annual salary and bonus reported above
    for such named executive officer.
(2) All options have been adjusted to reflect the two-for-one stock split in
    1995 which was effected in the form of a stock dividend.
(3) The amounts disclosed in this column include:
    (a) The Corporation adopted an Employee Stock Ownership Plan ("ESOP")
        effective January 1, 1982 covering all employees with at least one-year
        of continuous service. The ESOP is administered by six members of the
        Board of Directors of The Anchor Bank. Contributions to the ESOP, which
        are discretionary with the Board of Directors, are used to purchase
        shares of the Corporation's stock. The shares are held in trust for each
        employee until retirement, death, or break in service. Each participant
        is allocated a portion of the contribution in proportion to his
        compensation up to $150,000 relative to the aggregate compensation of
        all participants. Participants employed less than seven years will be
        less than 100% vested in their account in the ESOP. Benefits are
        distributed in the form of shares of the Corporation's stock. For the
        year 1996, the Corporation's contribution to the ESOP was $350,232,
        including contributions of $7,071, $6,973, $7,071, and $7,071 for
        Messrs. Chryst, Coffee, DuRant, and Looper, respectively.

                                       6
 
<PAGE>
   (b) The Corporation adopted a pre-tax savings plan ("401(k) Plan") effective
       June 1, 1991 covering all employees with at least three-months of 
       continuous service. Under the 401(k) Plan, employees are eligible to 
       contribute up to 15% of compensation up to the statutory limit. The 
       401(k) Plan allows for discretionary employer matching contributions. 
       For the year 1996, the Board of Directors approved a discretionary 
       employer matching contribution of 50% of compensation contributed by 
       the employee up to 2% of the employee's total compensation. The 
       discretionary employer matching contributions will cover all employees 
       with at least one-year of continuous service. Participants employed 
       less than seven years will be less than 100% vested in the discretionary 
       employer matching contributions portion of their account in
       the 401(k) Plan. For the year 1996, the Corporation's matching 
       contribution to the 401(k) Plan was $74,768, including a matching 
       contribution of $2,863, $2,823, $2,863, and $2,863 for Messrs. Chryst, 
       Coffee, DuRant, and Looper, respectively.

   (c) Officers that are directors and members of the committees of the Board 
       of Directors receive fees for attendance at such meetings in the same 
       manner as outside directors. For the year 1996, the Corporation paid in 
       director and committee fees $20,050, $6,600, and $15,250 to Messrs. 
       Chryst, Coffee, and Looper, respectively.

   (d) Payment by the Corporation for the year 1996 of premiums of $730, $373,
       $442, and $471 for group term life insurance on behalf of Messrs. 
       Chryst, Coffee, DuRant and Looper, respectively.

   (e) On January 27, 1996, the Corporation and its subsidiary, The Anchor 
       Bank, entered into Salary Continuation Agreements with Stephen L. 
       Chryst, Robert E. Coffee, Jr., Robert R. DuRant, III, and Tommy E. 
       Looper. These Agreements provide for a continuation of salary payments 
       to these executives upon retirement, termination, death or disability. 
       The Agreements have a vesting schedule that requires 8 years of service 
       after the date of the Agreements before an executive is 100% vested. 
       In the event of a change in control of the Corporation or The Anchor 
       Bank, the vesting schedule is stepped up to 100%. The normal retirement 
       benefit payable to the executives each year for 15 years when each 
       executive retires after reaching age 65 would be $150,600, $36,900, 
       $46,308, and $53,300 for Messrs. Chryst, Coffee, DuRant, 
       and Looper, respectively. The vested termination benefits for each of 
       the executives upon termination prior to a normal retirement date for 
       reasons other than death or disability and prior to a change in 
       control would be the vested portion of the accrued liability for the 
       normal retirement benefit.
 
                                      7
 
<PAGE>
              AGGREGATED OPTION/SAR EXERCISES IN LAST FISCAL YEAR
                          AND FY-END OPTION/SAR VALUES

     The following table sets forth the aggregated option exercises in fiscal
1996 by the named executive officers and the value of such officers' unexercised
options at December 31, 1996.
<TABLE>
<CAPTION>
                                  SHARES                            NUMBER OF SECURITIES             VALUE OF UNEXERCISED
                                 ACQUIRED                          UNDERLYING UNEXERCISED            IN-THE-MONEY OPTIONS
                                    ON            VALUE          OPTIONS AT FY-END (2) (#)              AT FY-END (3)
NAME                           EXERCISE (#)    REALIZED (1)     EXERCISABLE    UNEXERCISABLE     EXERCISABLE    UNEXERCISABLE
<S>                            <C>             <C>              <C>            <C>               <C>            <C>
Stephen L. Chryst                    -0-         $    -0-          53,333          26,667        $ 1,184,994      $ 480,006
Robert E. Coffee, Jr.             10,610          147,538          17,387          14,933            398,810        268,794
Robert R. DuRant, III                -0-              -0-          29,867          14,933            663,606        268,794
Tommy E. Looper                      -0-              -0-          29,867          14,933            663,606        268,794
</TABLE>
 
(1) The value is calculated by subtracting the exercise price from the market
    value on the date of exercise.
(2) All options have been adjusted to reflect the two-for-one stock split in
    1995 which was effected in the form of a stock dividend.
(3) The value is determined by subtracting the exercise or base price from the
    market value of the underlying securities at the fiscal year-end. The market
    value of the Corporation's common stock at its fiscal year-end of December
    31, 1996 was $32.50 per share.

                                       8
 
<PAGE>
            COMPENSATION COMMITTEE REPORT OF EXECUTIVE COMPENSATION

     The Compensation Committee's executive compensation philosophy (which
includes the Chief Executive Officer) is to provide competitive levels of
compensation, integrate management's pay with the achievement of the
Corporation's annual and long-term performance goals, recognize individual
initiative and achievement, and assist the Corporation in attracting and
retaining qualified management. Management compensation is intended to be set at
levels that the Compensation Committee believes is consistent with others in the
Corporation's industry and also considers general economic conditions and other
external factors.
     Base salaries for executive management are determined initially by
evaluating the responsibilities of the position held and the experience of the
individual, and by reference to the competitive marketplace for management
talent, including a comparison of base salaries for comparable positions at
comparable companies within the financial services industry. Annual salary
adjustments are determined by evaluating the competitive marketplace, the
performance of the Corporation, the performance of the executive, and any
increased responsibilities assumed by the executive.
     Compensation paid during 1996 to executive officers consisted of base
salary, bonus, and matching contributions paid with respect to the Corporation's
401(k) Plan and ESOP. Payments to the Corporation's 401(k) Plan and ESOP are
made to all employees on a non-discriminatory basis. The Corporation adopted
Salary Continuation Agreements for its executive officers in 1996.
     The Corporation has an existing executive management incentive bonus
program, which is administered by the Compensation Committee. The amounts, which
are awarded annually, are determined based upon a combination of the level of
achievement by the Corporation of its strategic and operating goals and the
level of achievement of individual objectives by participants.
     Performance goals were adopted by the Board of Directors at the beginning
of 1996. Certain performance goals included earnings per share ("EPS") of $1.55,
return on average total stockholders' equity ("ROE") of 13.34%, return on
average total assets ("ROA") of 1.00% and internal growth of assets by 16.5%.
The Corporation's EPS was $1.81 or 117% of goal. The Corporation's ROE was
15.38% or 115% of goal and ROA was 1.04% or 104% of goal. Assets grew internally
21.1% or 128% of goal.
     It is the philosophy of the Compensation Committee that stock options
should be awarded only to key employees of the Corporation on an intermittent
basis to promote long-term interests between such employees and the
Corporation's stockholders and assist in the retention of such employees. The
Corporation adopted a Non-Qualified Stock Option Plan during 1988 covering
certain of its officers. Options granted under this plan vested at 25% per year.
The exercise period for options granted under this plan is ten years from each
vesting date. During the year ended December 31, 1988, participating officers,
including certain executive officers, received options to purchase an aggregate
of 110,392 common shares at an average option price of $8.875 per share,
adjusted for the two-for-one stock split. Under this plan, all shares were
vested at December 31, 1996. No options were granted under this plan during
1996. The Corporation adopted the Anchor Financial Corporation, The Anchor Bank
and The Anchor Bank of North Carolina Incentive Stock Option Plan of 1994 during
1994 covering certain of its officers. Options granted under this plan vest on a
cumulative basis for one-third of the shares on each of the first three
anniversaries of the grant. During the year ended December 31, 1995,
participating officers, including certain executive officers, received options
to purchase an aggregate of 150,000 common shares at an average option price of
$14.50 per share. Under this

                                       9
 
<PAGE>
plan, 50,000 of the shares were vested at December 31, 1996. The exercise period
for options granted under this plan is ten years from the grant date. At
December 31, 1996, Messrs. Chryst, Coffee, DuRant and Looper had options to
purchase 80,000, 32,320, 44,800 and 44,800 common shares, respectively, at an
average price of $11.46 per share.
     The Corporation has adopted certain broad based employee benefit plans
including retirement and life insurance plans in which executive officers
participate. The value of these items is set forth in the Summary Compensation
Table above under "All Other Compensation." Executive officers also may have
received perquisites in connection with their employment not set forth in any of
the tables herein. Such perquisites totaled less than 10% of their cash
compensation in 1996. The foregoing benefits and compensation generally are not
directly or indirectly tied to the Corporation's performance.
     For the year 1996, based on the factors discussed above and a review by the
Compensation Committee, Messrs. Coffee, DuRant and Looper received increases in
base pay of 9.2%, 6.5% and 6.7%, respectively. Messrs. Coffee, DuRant, and
Looper were awarded a bonus of 33.1%, 39.8% and 41.5% of their base salaries for
the year 1996, respectively.
     Mr. Stephen L. Chryst has been Chief Executive Officer of the Corporation
since 1982. Mr. Chryst's 1996 compensation consisted of base salary, cash bonus,
certain perquisites (which did not exceed 10% of his base salary and bonus) and
the various forms of other compensation set forth in the preceding paragraphs.
Mr. Chryst's base salary of $260,004 was set by the Compensation Committee at
the beginning of 1996 and increased 8.3% from 1995. The level of base salary was
based in part on compensation levels of chief executive officers of comparable
companies and the total assets of the Corporation. Mr. Chryst's cash bonus was
determined principally by achievement of the set performance goals discussed
above. The Corporation achieved 117% of the EPS goal, 115% of the ROE goal, 104%
of the ROA, and 128% of the internal growth goal. These performance achievements
resulted in a cash bonus to Mr. Chryst of $111,760 or 42.9% of his base salary.
The Compensation Committee believes that the Corporation's strong performance
during 1996 was directly related to Mr. Chryst's leadership and that all
compensation paid to him was warranted.
     Periodically, independent compensation consultants are engaged to review
the total compensation of all members of executive management as compared with
peers with comparable responsibilities in other companies. Results of the study
are reported to the Compensation Committee.

                                COMPENSATION COMMITTEE

                                C. Donald Cameron
                                J. Bryan Floyd
                                J. Roddy Swaim
                                Zeb M. Thomas, Sr.

                                       10
 
<PAGE>

                               PERFORMANCE GRAPH

     The following chart shows a five-year comparison of the cumulative total
return on the Corporation's stock, assuming reinvestment of dividends, with that
of a broad equity market index, the Dow Jones Market Equity Index, and with that
of a published industry index, the Dow Jones Regional Banks-South Index.
     The yearly percentage change in the cumulative total return on the
Corporation's stock is computed by dividing the sum of the cumulative amount of
dividends for the five year period ended December 31, 1996, assuming dividend
reinvestment, and the difference between the Corporation's share price at
December 31, 1996 and December 31, 1991 by the share price at December 31, 1991.
The Dow Jones Market Equity Index and the Dow Jones Regional Banks-South Index
are constructed using this methodology for large samples of companies.

      (Performance Graph appears here, plot points as follows)
<TABLE>
<CAPTION>

                                 1991    1992    1993    1994    1995    1996

<S>                             <C>     <C>     <C>     <C>     <C>     <C>

Anchor Financial Corporation    100.00  106.38  158.69  171.69  252.19  422.77
Dow Jones Regional Banks-South  100.00  133.31  136.96  134.84  207.26  288.65
Dow Jones Equity Market Index   100.00  108.61  119.41  120.33  166.31  205.57

</TABLE>
 
                                       11
 
<PAGE>
       
                    CERTAIN TRANSACTIONS WITH MANAGEMENT

     The Corporation has had in the past, and expects to have in the future,
banking transactions in the ordinary course of its business with directors,
officers, principal shareholders, and their associates, on the same terms,
including interest rates and collateral on loans, as those prevailing at the
same time for comparable transactions with others, and do not involve more than
normal risks of collectibility or present other unfavorable features.
     Albert A. Springs, III, director of the Corporation, is the owner of H.B.
Springs Company (Insurance Agency). During 1996, the Corporation and its
subsidiaries purchased insurance through this company. The premiums paid for
such insurance are considered reasonable in relation to those premiums that
would have been paid to a third party. Howell V. Bellamy, Jr., director of the
Corporation, is the Chairman of the Board of the law firm of Bellamy, Rutenberg,
Copeland, Epps, Gravely and Bowers, P.A. The law firm rendered legal services to
the Corporation and its subsidiaries during 1996. The fees paid for such legal
services are considered reasonable in relation to those fees that would have
been paid to a third party. Ruppert L. Piver, director of the Corporation,
leases land to The Anchor Bank on which its Hampstead, North Carolina office is
located. The lease expires on December 31, 2002, but the Bank has the option to
extend the lease for two additional ten-year periods. The current rental rate is
approximately $3,600 annually. The Corporation made payments of approximately
$3,600 in 1996. Management believes that the terms of the lease are as favorable
as would have been obtainable from a third party.
     Other than these transactions, there were no material transactions with any
such persons during 1996.

                  SELECTION OF INDEPENDENT PUBLIC ACCOUNTANTS

     Price Waterhouse LLP has been independent public accountants for the
Corporation since 1975. The Corporation recommends that the shareholders ratify
the selection by the Board of Directors of the Corporation of Price Waterhouse
LLP as independent public accountants for the Corporation during the year ending
December 31, 1997.
     It is expected that representatives of Price Waterhouse LLP will be present
at the meeting and will be available to respond to appropriate questions. The
representatives of Price Waterhouse LLP will be given an opportunity to make a
statement if they desire.

                   AVAILABILITY OF ANNUAL REPORT ON FORM 10-K

     A copy of the Corporation's Annual Report on Form 10-K, including the
financial statements and schedules thereto, which is filed with the Securities
and Exchange Commission, is available free of charge to each shareholder of
record upon written request to the Corporate Secretary, Anchor Financial
Corporation, 2002 Oak Street, Myrtle Beach, South Carolina 29577.

                                             By Order of the Board of Directors
                                             STEPHEN L. CHRYST
                                             President and Chief Executive
                                             Officer

Myrtle Beach, South Carolina
March 28, 1997
                                       12
<PAGE> 
*****************************************************************************
                           APPENDIX
*****************************************************************************

P R O X Y
                          ANCHOR FINANCIAL CORPORATION
                                 2002 OAK STREET
                             MYRTLE BEACH, SC 29577
          THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS
    The undersigned hereby appoints Terry S. Haight, W. Gairy Nichols, III and
Albert A. Springs, III, as Proxies, each with the power to appoint his
substitute, and hereby authorizes them to represent and to vote, as designated
below, all shares of common stock of Anchor Financial Corporation (the
"Corporation") held of record by the undersigned on March 3, 1997 at the annual
meeting of shareholders to be held on April 24, 1997 or any adjournment thereof.
    1. ELECTION OF DIRECTORS
<TABLE>
<S>                                         <C>
( ) FOR all nominees listed below           ( ) WITHHOLD AUTHORITY
   (except as marked to the contrary        to vote for all nominees listed 
   below)                                   below           


</TABLE>
  INSTRUCTION: TO WITHHOLD AUTHORITY TO VOTE FOR ANY INDIVIDUAL NOMINEE, STRIKE
                    A LINE THROUGH THE NOMINEE'S NAME BELOW.
                             Howell V. Bellamy, Jr.
                             W. Cecil Brandon, Jr.
                               C. Donald Cameron
                                 J. Roddy Swaim
                                Harry A. Thomas
    2. PROPOSAL TO RATIFY SELECTION OF PRICE WATERHOUSE LLP as independent
       public accountants for the Corporation for the year ending December 31,
       1997.
       ( ) FOR                 ( ) AGAINST                 ( ) ABSTAIN
    3. In their discretion, the Proxies are authorized to vote upon such other
       business as may properly come before the meeting. This proxy when
       properly executed will be voted in the manner directed by the undersigned
       shareholder. IF NO DIRECTION IS MADE, THIS PROXY WILL BE VOTED "FOR"
       PROPOSAL 1 AND 2.
                           (Continued on other side.)
 <PAGE>
<PAGE>
                          (Continued from other side.)
                                                 DATED
 
                                                            SIGNATURE
 
                                                    SIGNATURE IF HELD JOINTLY
                                                 Please sign exactly as name
                                                 appears at left. When shares
                                                 are held by joint tenants, both
                                                 should sign. When signing as
                                                 attorney, executor,
                                                 administrator, trustee or
                                                 guardian, please give full
                                                 title as such. If a
                                                 corporation, please sign in
                                                 full corporate name by
                                                 President or other authorized
                                                 officer. If a partnership,
                                                 please sign in partnership name
                                                 by authorized person.
   PLEASE MARK, SIGN, DATE, AND RETURN THE PROXY PROMPTLY USING THE ENCLOSED
                                   ENVELOPE.



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