HEALTHY PLANET PRODUCTS INC
DEF 14A, 1996-06-28
GREETING CARDS
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                            SCHEDULE 14A INFORMATION

           PROXY STATEMENT PURSUANT TO SECTION 14(A) OF THE SECURITIES
                              EXCHANGE ACT OF 1934.

Filed by the Registrant                              /X/
Filed by a party other than the Registrant           / /

Check the appropriate box:
/  /     Preliminary Proxy Statement
/  /     Confidential, For Use Of The Commission Only (As Permitted By
         Rule 14a-6(e)(2))
/X/      Definitive Proxy Statement
/  /     Definitive Additional Materials
/  /     Soliciting Material Pursuant To Rule 14a-11(c) or Rule 14a-12

                          HEALTHY PLANET PRODUCTS, INC.
                -----------------------------------------------
                (Name of Registrant as specified in its Charter)


                -----------------------------------------------
                   (Name of Person(s) Filing Proxy Statement)

Payment of Filing Fee (check the appropriate box):

/X/ $125 per Exchange Act Rule  0-11(c)(1)(ii),  14a-6(i)(1), or 14a-6(i)(2) or
    Item 22(a)(2) of Schedule 14A
/ / $500 per each party to the controversy pursuant to Exchange Act 
    Rule 14a-6(i)(3).
/ / Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

(1)  Title of each class of securities to which transaction applies:

- - --------------------------------------------------------------------------------
(2)  Aggregate number of securities to which transaction applies:

- - --------------------------------------------------------------------------------
(3) Per unit price or other underlying value of transaction computed pursuant to
Exchange  Act Rule  0-11  (Set  forth the  amount  on which  the  filing  fee is
calculated and state how it was determined):

- - --------------------------------------------------------------------------------
(4) Proposed maximum aggregate value of transaction:

- - --------------------------------------------------------------------------------
/ / Check box if any part of the fee is offset as  provided by Exchange
    Act  Rule   0-11(a)(2)  and  identify  the  filing  for  which  the
    offsetting fee was paid previously. Identify the previous filing by
    registration statement number, or the form or schedule and the date
    of its filing.

(1) Amount previously paid:

- - --------------------------------------------------------------------------------
(2) Form, schedule or registration statement no:

- - --------------------------------------------------------------------------------
(3) Filing party:

- - --------------------------------------------------------------------------------
(4) Date filed:

- - --------------------------------------------------------------------------------
(5) Total fee paid:

- - --------------------------------------------------------------------------------
/ / Fee paid previously with preliminary materials.

- - --------------------------------------------------------------------------------
<PAGE>
                        HEALTHY PLANET PRODUCTS, INC.
                            1700 CORPORATE CIRCLE
                          PETALUMA, CALIFORNIA 94954

                   NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                         TO BE HELD ON AUGUST 5, 1996

To the Stockholders of 
HEALTHY PLANET PRODUCTS, INC.

   NOTICE IS HEREBY  GIVEN that the Annual  Meeting of  Stockholders  of HEALTHY
PLANET  PRODUCTS,  INC. (the  "Company")  will be held at the Company's  offices
located at 1700 Corporate Circle, Petaluma,  California, 94954 on August 5, 1996
at 10:00 a.m.,  California time, for the following purposes: 

      1. To elect  one (1)  Class 3  Director  to serve  for a term of three (3)
   years and until a successor has been duly elected and qualified;

      2. To transact such other  business as may properly be brought  before the
   meeting or any adjournment thereof.

   The close of  business on June 14, 1996 has been fixed as the record date for
the  determination  of  stockholders  entitled to notice of, and to vote at, the
Annual Meeting and any adjournment thereof.

   Enclosed  are a Proxy  Statement,  a Proxy and a  self-addressed  envelope in
which to return  the  Proxy.  You are  cordially  invited  to attend  the Annual
Meeting.  Whether or not you plan to attend, please complete,  date and sign the
accompanying  Proxy and return it  promptly in the  enclosed  envelope to assure
that your shares are  represented at the Annual Meeting.  If you do attend,  you
may revoke any prior  Proxy and vote your shares in person if you wish to do so.
Any prior Proxy will  automatically  be revoked if you execute the  accompanying
proxy or if you notify the  Secretary of the Company,  in writing,  prior to the
Annual Meeting of Stockholders.

                                        By Order of the Board of Directors



                                        ANTONIO SANTIAGO,
                                        Secretary

Dated: June 28, 1996

   WHETHER OR NOT YOU EXPECT TO ATTEND THE MEETING,  PLEASE  COMPLETE,  DATE AND
SIGN THE ENCLOSED  PROXY AND MAIL IT PROMPTLY IN THE ENCLOSED  ENVELOPE IN ORDER
TO ASSURE REPRESENTATION OF YOUR SHARES. NO POSTAGE NEED BE AFFIXED IF MAILED IN
THE UNITED STATES.


<PAGE>

                        HEALTHY PLANET PRODUCTS, INC.
                            1700 CORPORATE CIRCLE
                          PETALUMA, CALIFORNIA 94954

                               PROXY STATEMENT
                                     FOR
                        ANNUAL MEETING OF STOCKHOLDERS
                         TO BE HELD ON AUGUST 5, 1996

   This Proxy Statement and the  accompanying  form of Proxy have been mailed on
or about June 28, 1996 to the holders of the Common Stock and Series D Preferred
Stock of record on June 14,  1996 of HEALTHY  PLANET  PRODUCTS,  INC.,  INC.,  a
Delaware  corporation  (the  "Company") in connection  with the  solicitation of
proxies by the Board of Directors  of the Company for use at the Annual  Meeting
of  Stockholders  (the "Annual  Meeting") to be held at the Company's  office on
August 5, 1996 and at any adjournment thereof.

               SOLICITATION, VOTING AND REVOCABILITY OF PROXIES

   On June 14, 1996 (the "Record  Date") there were  1,827,283  shares of Common
Stock,  par value $.01 per share,  issued and  outstanding and 186,341 shares of
Series D Preferred Stock, par value $.10 per share, issued and outstanding. Only
holders  of  Common  Stock  and  Series D  Preferred  of  record at the close of
business  on the Record Date are  entitled to receive  notice of, and to vote at
the Annual  Meeting.  Each share of Common  Stock and Series D  Preferred  Stock
entitles  the  holder   thereof  to  one  vote  on  each  matter   submitted  to
Stockholders. The Common Stock and the Series D Preferred Stock vote together as
a single class. Voting is on a non-cumulative  basis. The presence, in person or
by proxy,  of a majority of shares entitled to vote will constitute a quorum for
the meeting.

   The sole matter to be  considered by and  submitted to the  Stockholders  for
voting  is the  election  of one  nominee  for Class 3  Director.  Shares of the
Company's  Common Stock and Series D Preferred  Stock  represented by a properly
executed Proxy in the accompanying form will,  unless contrary  instructions are
specified in the Proxy, be voted FOR the election of one (1) nominee for Class 3
Director to serve for a term of three (3) years.

   Any Proxy may be revoked at any time before it is voted.  A  Stockholder  may
revoke this proxy by notifying  the  Secretary of the Company  either in writing
prior to the Annual Meeting or in person at the Annual Meeting,  by submitting a
Proxy  bearing  a later  date or by voting  in  person  at the  Annual  Meeting.
Election of directors is by plurality of vote,  with the nominees  receiving the
highest  vote  totals to be elected as  director  of the  Company.  Accordingly,
abstentions and broker  non-votes will not affect the outcome of the election of
directors.  The Proxy also provides that the persons authorized  thereunder may,
in the absence of instructions  to the contrary,  vote or act in accordance with
their judgment on any other matters properly  presented for action at the Annual
Meeting or any adjournment thereof.

   The Company will bear the cost of the solicitation of Proxies by the Board of
Directors. The Board of Directors may use the services of its executive officers
and certain  directors  to solicit  Proxies from  stockholders  in person and by
mail,  telegram  and  telephone.  Arrangements  may also be made  with  brokers,
fiduciaries,  custodians,  and nominees to send Proxies,  Proxy  statements  and
other material to the beneficial owners of the Company's Common Stock and Series
D Preferred Stock held of record by such persons,  and the Company may reimburse
them for reasonable out-of-pocket expenses incurred by them in so doing.

   The Annual  Report to  Stockholders  for the fiscal year ended  December  31,
1995, including financial statements, accompanies this Proxy Statement.

   The principal  executive offices of the Company are located at 1700 Corporate
Circle, Petaluma, California 94954; the Company's telephone number
is (707) 778-2280.

                                        1


<PAGE>

INDEPENDENT PUBLIC ACCOUNTANTS

   The Board of  Directors  of the Company has  selected  Moss Adams,  Certified
Public  Accountants,  as  independent  accountants of the Company for the fiscal
year ending December 31, 1996.  Stockholders are not being asked to approve such
selection because such approval is not required.  The audit services provided by
Moss Adams consist of examination of financial statements,  services relative to
filings with the Securities and Exchange Commission,  and consultation in regard
to various accounting matters.  Representatives of Moss Adams are expected to be
present at the Annual Meeting,  will have the opportunity to make a statement if
they so desire, and will be available to respond to appropriate questions.

                                        2

<PAGE>
                   VOTING SECURITIES AND SECURITY OWNERSHIP
                 OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

   The  securities  entitled  to vote at the meeting  are the  Company's  Common
Stock,  $.01 par value,  and the Company's  Series D Preferred  Stock,  $.10 par
value, of which 1,827,285 shares of Common Stock were  outstanding,  and 186,341
shares of Series D Preferred  Stock were  outstanding  on the Record Date.  Each
share of Common Stock  entitles its holder to one vote on each matter  submitted
to  stockholders.  Each share of Series D Preferred Stock entitles its holder to
one vote on each matter submitted to stockholders. The Common Stock and Series D
Preferred Stock vote together as a single class.  Voting of the shares of Common
Stock and Series D Preferred Stock is on a non-cumulative basis.

   The following  table sets forth certain  information as of June 28, 1996 with
respect to the  ownership  of Common  Stock by (i) the  persons  (including  any
"group" as that term is used in Section 13(d)(3) of the Securities  Exchange Act
of 1934, as amended),  known by the Company to be the  beneficial  owner of more
than five percent of any class of the  Company's  voting  securities,  (ii) each
director and each Named  Executive  Officer,  and (iii)  directors and executive
officers as a group.  Except to the extent  indicated  in the  footnotes  to the
following  table,  each of the  individuals  listed below  possesses sole voting
power with respect to the shares listed opposite such individual's name.

                                                   AMOUNT OF AND
                                                     NATURE OF
                                                    BENEFICIAL        PERCENTAGE
NAME AND ADDRESS OF BENEFICIAL OWNER                OWNERSHIP          OF CLASS
- - ------------------------------------                ---------          --------
Bruce A. Wilson ...............................    124,600(1)(2)         6.8%
1700 Corporate Circle
Petaluma, CA 94954

Robert Fagenson ...............................     23,125(3)            1.2%
19 Rector Street
New York, New York 10006

Paul Bluhdorn .................................    181,256(4)            9.9%
P.O. Box 7854
Burbank, CA 91510

Mark S. Siegel ................................     70,062(5)            3.8%
P.O. Box 7854
Burbank, CA 91510

Yvette Bluhdorn ...............................     71,738(5)(6)         3.9%
P.O. Box 7854
Burbank, CA 91510

Estate of Ludwig Jesselson ....................    182,071(7)(8)         9.9%
1301 Avenue of the Americas
New York, New York 10019

Michael Jesselson .............................     92,062(7)(8)(9)        5%
1301 Avenue of the Americas
New York, New York

Ricky Williams ................................     45,000(10)           2.4%
1700 Corporate Circle
Petaluma, CA 94954

M. Scott Foster ...............................     62,500(11)           3.4%
1700 Corporate Circle
Petaluma, CA 94954

All Officers and Directors as a Group  ........    529,358                29%
(5 persons in number)(1)(2)(3)(7)(8)(9)(10)(11)


                                         (Footnotes to table are on next page)

                                        3


<PAGE>

(Footnotes to table on preceding page)
- - ----------
 (1) Includes  72,000  vested and  presently  exercisable  options and  excludes
     options to purchase 63,000 shares of Common Stock not presently vested.

 (2) Includes 40,000  restricted  shares subject to vesting at the rate of 4,000
     shares per year on December 31st in each year.

 (3) Includes vested options to purchase  15,000 shares of the Company's  Common
     Stock and excludes unvested options to purchase 5,000 shares.

 (4) Based on  information  contained  in an  amendment  to a Schedule 13D dated
     January 27, 1993 (the  "Bluhdorn  13D"),  filed on behalf of Paul Bluhdorn,
     Yvette  Bluhdorn and Mark Siegel.  Includes  31,250 shares of the Company's
     Common  stock owned by Mr.  Bluhdorn,  and 150,006  shares of Common  Stock
     issuable  upon  conversion  of 150,006  shares of Series D Preferred  Stock
     owned by Mr.  Bluhdorn.  Does not include  shares of Common  Stock owned by
     Mrs.  Bluhdorn  or Mr.  Siegel,  as to which  shares  of  Common  Stock Mr.
     Bluhdorn disclaims beneficial ownership.

 (5) Based  on  information  contained  in the  Bluhdorn  13D and the  corporate
     records of the Company.

 (6) Based  on  information  contained  in the  Bluhdorn  13D and the  corporate
     records of the  Company.  Does not include  shares of Common Stock owned by
     Mr.  Bluhdorn  and Mr.  Siegel  as to which  shares of  Common  Stock  Mrs.
     Bluhdorn disclaims beneficial ownership.

 (7) Ludwig  Jesselson died on April 3, 1993.  Mr.  Michael  Jesselson is one of
     four  Executors of the estate of Mr.  Jesselson.  As Executor,  Mr. Michael
     Jesselson  retains  the  authority  with regard to the  disposition  of the
     shares.

 (8) Based on  information  contained  in an  amendment  to a Schedule 13D dated
     September  21, 1995 (the  "Jesselson  13D") on behalf of Ludwig  Jesselson,
     Michael  Jesselson,  and the Estate of Ludwig  Jesselson.  Includes 175,488
     shares of the  Company's  Common Stock owned by Ludwig  Jesselson and 6,583
     shares  of the  Common  Stock  owned by a trust  created  under the will of
     Ludwig Jesselson,  of which Michael  Jesselson is the former trustee.  Does
     not include 92,062 shares of Common Stock owned by Michael Jesselson, as to
     which  shares  of  Common  Stock  Ludwig  Jesselson  disclaims   beneficial
     ownership.

 (9) Based on  information  contained  in the  Jesselson  13D.  Does not include
     229,821 shares of Common Stock beneficially  owned by Ludwig Jesselson,  as
     to which shares of Common Stock Michael Jesselson had disclaimed beneficial
     ownership.  To the extent Michael  Jesselson may be a beneficiary under the
     Estate of Ludwig Jesselson, Michael Jesselson may be considered an indirect
     beneficial owner of these shares.

(10) Includes  45,000  vested and  presently  exercisable  options and  excludes
     options to purchase 10,000 shares of Common Stock not presently vested.

(11) Includes  62,500 vested and  presently  exercisable  options,  and excludes
     options to purchase 40,000 shares of Common Stock not presently vested.

CERTAIN REPORTS

   No person  who,  during  the fiscal  year  ended  December  31,  1995,  was a
director,  officer or beneficial owner of more than ten percent of the Company's
Common Stock (which is the only class of  securities  of the Company  registered
under  Section  12 of  the  Securities  Exchange  Act of  1934  (the  "Act")  (a
"Reporting  Person")  failed  to file on a timely  basis,  reports  required  by
Section 16 of the Act during the most  recent  fiscal year or prior  years.  The
foregoing  is based  solely upon a review by the Company of Forms 3 and 4 during
the most recent  fiscal year as  furnished  to the Company  under Rule  16a-3(d)
under the Act,

                                        4


<PAGE>

and Forms 5 and amendments  thereto furnished to the Company with respect to its
most recent fiscal year, and any representation received by the Company from any
reporting person that no Form 5 is required.

   The sole matter to be considered  and acted upon by the  Stockholders  at the
Annual Meeting is the election of Directors.

                           I. ELECTION OF DIRECTORS

GENERAL

   At the  1995  Annual  Meeting,  Stockholders  approved  an  amendment  to the
Company's   Certificate  of  Incorporation   to  incorporate   provisions  which
classified the Board of Directors and also providing that any further  amendment
to such  provision  be effected by the  affirmative  vote of at least 65% of the
issued and outstanding  shares of capital stock entitled to vote. As a result of
the affirmative  vote of Stockholders to classify the Board of Directors,  three
classes of Directors  were created.  The  following  persons were elected to the
Board of Directors at the 1995 Annual Meeting to serve in the class of Directors
and for the terms as set forth in the following table.

                                                         TERM
       DIRECTOR                             CLASS       EXPIRES
       --------                             -----       ------
       Bruce A. Wilson .................      1          1998
       M. Scott Foster .................      1          1998
       Robert Fagenson .................      2          1997
       Michael Jesselson ...............      2          1997
       Lawrence M. Barnett .............      3          1996
                                                  
Joseph  Furlong has been  selected by the Board of Directors as a new nominee to
fill its existing vacancy created by the resignation of Mr. Barnett as a Class 3
Director.

   The Board of Directors  has nominated one person,  Mr.  Joseph  Furlong,  for
election as the Class 3 Director to the Board of Directors  for a term  expiring
at the Annual Meeting in 1999.  Stockholders will be voting for one (1) director
with a term of three (3) years.

   The affirmative vote of a plurality of the outstanding shares of Common Stock
and Series D Preferred  Shares  entitled to vote thereon,  voting  together as a
single  class at the Annual  Meeting is  required  to elect the  directors.  All
proxies received by the Board of Directors will be voted for the election of Mr.
Furlong as Class 3 Director if no  direction  to the  contrary is given.  In the
event that any  nominee is unable to serve,  the proxy  solicited  hereby may be
voted,  in the discretion of the proxies,  for the election of another person in
his stead.  The Board of Directors  knows of no reason to  anticipate  that this
will occur. No family  relationship exists between any nominee for election as a
director.

   Set forth below is a certain biographical information regarding Mr.
Furlong.

   Joseph F. Furlong III has been President of Adirondack  Capital Advisors LLC,
a financial  advisory and  consulting  group since May 1996.  From February 1991
until May 1996,  Mr.  Furlong  was a partner  of  Colman  Furlong &  Company,  a
merchant  banking  firm.  Mr.  Furlong  has  served as a  Director  of  American
HomePatient  since 1994 and as a Director of Capstone  Pharmacy  Services  since
December 1994.

   Set forth below is information  regarding the Company's Directors whose terms
do not expire at the Annual Meeting:

   Bruce A. Wilson joined the Company as Vice-President of Operations on October
15,  1987,  and has been a Director and  President,  Chief  Financial  and Chief
Operating  Officer of the Company  since  January 28, 1988.  In March 1994,  Mr.
Wilson assumed the position and  responsibilities  of Chief Executive Officer of
the Company.

   Robert Fagenson was first elected a Director of the Company in November, 1986
and continued to serve in such capacity until his resignation for health reasons
in January, 1990. Mr. Fagenson was re- elected as a Director in March, 1991. Mr.
Fagenson has, for more than the past five years,  been  President and a Director
of Fagenson & Co.,  Inc., a registered  broker-dealer,  and  Vice-President  and
Director of Starr Securities Inc., a registered broker-dealer. Mr. Fagenson is a
Director of the New York Stock

                                        5


<PAGE>

Exchange,  and is also a Director  of The  Microtel  Franchise  and  Development
Company, a developer of economy lodging facilities and Autoinfo,  Inc., a dealer
in computerized products and services for after- market motor vehicle parts. Mr.
Fagenson  was a director of Strings  Ltd., a specialty  retail  chain which,  in
June,  1992,  filed for  protection  under Chapter 11 of the Federal  Bankruptcy
Code. Mr. Fagenson has since resigned his position as director of Strings Ltd.

   M. Scott Foster  joined the Company in April,  1993 as its Vice  President of
Sales and Marketing,  and was elected a Director of the Company in April,  1995.
Prior to joining the Company, Mr. Foster was employed by Russ Berrie and Company
from June, 1980 to April,  1993,  where he served in various  positions in sales
management,  the most recent of which was Regional Vice  President of Sales,  in
which capacity Mr. Foster served from January, 1990 through April, 1993.

   Michael  Jesselson was elected a Director of the Company in April,  1995. Mr.
Jesselson is, and for in excess of five years has been, an independent investor.
Mr. Jesselson's  principal business activities for the past five years relate to
various  businesses and entities owned by himself and his family.  Mr. Jesselson
is an officer and director of Jesselson Capital Corp.

   Class I directors  will serve for a term expiring at the 1998 Annual  Meeting
of  Stockholders  and Class 2 will serve for a term  expiring at the 1997 Annual
Meeting  of  Stockholders  and in each case,  until  their  successors  are duly
elected and qualified.  At each subsequent  Annual Meeting of Stockholders,  one
class of  Directors  will be elected  for a term of three  years and until their
successors are duly elected and qualified.

BOARD MEETINGS, COMMITTEES AND COMPENSATION

   On April 7, 1995, effective with the listing of the Company's Common Stock on
the American Stock Exchange,  the Company  established an Audit Committee of the
Board  comprised of Messrs.  Wilson,  Fagenson and  Jesselson.  The Company also
established a Compensation Committee of the Board comprised of Messrs.  Fagenson
and  Jesselson.  Directors  who are  employees  of the  Company  do not  receive
compensation for serving as a Director.  Each non-employee  Director receives an
annual  Director's  fee of  $6,000.  In  addition,  each  non-employee  Director
receives an initial  grant of options to purchase  5,000 shares of the Company's
Common  Stock  and  3,000  options  on each  anniversary  date of  service  as a
Director. All options to be issued to non-employee Directors will be exercisable
at the fair market value for the Company's Common Stock on the date of grant. On
August 19, 1994,  Mr.  Robert  Fagenson was granted  options to purchase  15,000
shares of Common  Stock of the  Company  at $8 per share for past  service  as a
Director since 1986.

   During the fiscal year ended  December 31, 1995, one (1) meeting of the Board
of  Directors  was held and action was taken on six (6)  occasions  by unanimous
written  consent of the Board of Directors in lieu of meeting.  Each director of
the Company  attended  all meetings of the Board held during the period in which
he  served.  No fee or  compensation  was paid  during  fiscal  year 1995 to any
Director for serving in such capacity or for attending any meetings.

   THE BOARD OF  DIRECTORS  RECOMMENDS  THAT YOU VOTE  "FOR" MR.  FURLONG AS THE
NOMINEE FOR CLASS 3 DIRECTOR.

                                        6


<PAGE>

<TABLE>
                  EXECUTIVE COMPENSATION AND RELATED MATTERS

SUMMARY COMPENSATION

   The following provides certain  information  concerning all Plan and Non-Plan
(as  defined in Item 402 (a)(ii) of  Regulation  S-B)  compensation  awarded to,
earned by, paid or accrued by the Company  during the years ended  December  31,
1995,  1994 and  1993 to the  Chief  Executive  Officer  and  each of the  named
executive officers of the Company.

                          SUMMARY COMPENSATION TABLE

<CAPTION>
                                                             ANNUAL COMPENSATION                           LONG TERM COMPENSATION
                                               -----------------------------------------------------   ----------------------------
                                                                                                                     AWARDS
                                                                                                       ----------------------------
                                                                                                                           NO. OF
                                                                                                                         SECURITIES
                                                                                                                         UNDERLYING
                                                                                          OTHER           RESTRICTED       OPTIONS/
                                                                                         ANNUAL             STOCK            SARS
NAME AND PRINCIPAL POSITION                    YEAR       SALARY       BONUS(1)           COMP.            AWARD(S) $    GRANTED(2)
- - ----------------------------                   ----       ------       --------           -----            --------      ----------
<S>                                            <C>       <C>           <C>              <C>              <C>             <C>
Bruce A. Wilson                                1995      $125,000      $ 43,731         $ 32,910(3)      $ 30,500(4)
President, Chief Executive,                    1994      $125,000      $ 30,359         $ 31,794(3)      $ 32,750(4)
Chief Operating and                            1993      $113,654      $ 17,870         $ 30,579(3)      $ 30,500(4)      80,000
Chief Financial Officer
Ricky Williams                                 1995      $ 80,500      $ 12,500         $  5,575(5)
Vice President of Operations                   1994      $ 73,205      $ 10,000         $  5,510(5)          --
                                               1993      $ 68,854      $  8,000         $  5,637(5)                       30,000
M. Scott Foster                                1995      $ 80,000      $ 57,596         $ 24,825(7)
Vice-President of                              1994      $ 80,000      $ 59,347         $ 24,665(7)          --
Sales and Marketing                            1993(6)   $ 46,055      $ 29,285         $ 16,525(7)          --          125,000(8)
                                                                                                                           
<FN>

- - ----------

(1) Mr. Wilson commenced serving as Chief Executive Officer in August, 1994. Mr.
    Wilson  receives an  incentive  bonus based upon the  Company's  net pre-tax
    profit before  interest  expense for each calendar year during the term. The
    amount of incentive bonus ranges from 8 of the first $100,000 of net pre-tax
    profit to 3 of the net  pre-tax  profit in excess of  $250,000.  Mr.  Foster
    receives an incentive  bonus paid  quarterly and adjusted  annually which is
    calculated to include (i) 1 of the Company's net shipments on initial orders
    by new accounts opened by Mr. Foster;  (ii) 5 of all net shipments exceeding
    the prior years  shipments  by 10 and (iii) a  percentage  of the  Company's
    profits before taxes. See "Employment Agreements."

(2) On  November  4, 1993,  the  Company's  board of  directors  authorized  the
    granting of options to purchase  shares of Common  Stock to Messrs.  Wilson,
    Williams  and Foster in the  amounts of  15,000,  80,000,  30,000 and 65,000
    shares,  respectively,  at an  exercise  price of $6.625 per share.  All the
    options as  granted  are ISOs  except  those  granted to Mr.  Wilson and Mr.
    Foster,  which  options are Non-Isos.  All of these options are  exercisable
    through December 31, 1996. See "Option/Sar Grants in Last Fiscal Year."

(3) Includes:  (i) for 1995, an automobile  allowance of $12,000 and the payment
    of  premiums  on a term life  insurance  policy of $2,610 and the payment of
    taxes on 4,000  shares of  restricted  Common Stock which vested on December
    31, 1995 of $18,300;  (ii) for 1994, an automobile  allowance of $9,900, the
    payment  of  premiums  on a term life  insurance  policy  of $2,244  and the
    payment of taxes on 4,000 shares of restricted  Common Stock which vested on
    December 31, 1994 of $19,650; and (iii) for 1993, an automobile allowance of
    $10,281,  the payment of premiums on a term life insurance  policy of $1,998
    and the payment of taxes on 4,000  shares of  restricted  Common Stock which
    vested on December 31, 1993 of $18,300.

                                            (Footnotes continued on next page)

                                        7


<PAGE>

(Footnotes continued from previous page)

(4) In April,  1991, Mr. Wilson was granted 60,000  restricted shares vesting at
    the rate of 4,000  shares per year on  December  31 of each year,  over a 15
    year period  subject to certain  accelerations.  As of December 31, 1995, an
    aggregate of 20,000 shares have vested.  Amounts  reported under this column
    represent the fair market value,  without giving effect to the diminution in
    value  attributable to the restriction of such stock, of 4,000 shares of the
    Company's Common Stock which have vested each year, as valued on December 31
    of each year.  See "Other  Annual  Compensation",  with  respect to the cash
    payment for taxes attributable to these shares. As of December 31, 1995, the
    aggregate restricted stock holdings of Mr. Wilson consisted of 52,000 shares
    valued at  $425,750,  the market  value of these  shares as of December  31,
    1995,  without giving effect to the diminution in value  attributable to the
    restriction of such stock.

(5) Includes: (i) for 1995, an automobile allowance of $5,040 and the payment of
    premiums  on a term  life  insurance  policy  of  $535;  (ii) for  1994,  an
    automobile  allowance  of $5,040 and the  payment of premiums on a term life
    insurance  policy of $470;  and (iii) for 1993, an  automobile  allowance of
    $5,254.

(6) Mr.  Foster  commenced  employment  with  the  Company  in  May,  1993,  the
    information  reported in this column  represents the  compensation  received
    during the portion of the year from May 1st to December 31st.

(7) Includes:  (i) for 1995, an expense  allowance of $24,000 and the payment of
    premiums on a term life insurance  policy of $825; (ii) for 1994, an expense
    allowance  of $24,000 and the  payment of premiums on a term life  insurance
    policy of $665; and (iii) for 1993, an expense  allowance of $16,000 and the
    payment of premiums on a term life insurance policy of $525.

(8) In connection  with his  employment  agreement,  Mr. Foster was granted,  on
    April 9,  1993,  options to  purchase  60,000  shares of Common  Stock at an
    exercise  price of $5.25 per share.  These options are  exercisable  through
    April 30, 1996. Of the options granted to Mr. Foster,  10,000 options vested
    and became  exercisable on April 30, 1994,  20,000 options vested and became
    exercisable  on April 30,  1995 and  30,000  options  will  vest and  become
    exercisable on April 30, 1996.

</FN>
</TABLE>

STOCK OPTIONS/SAR GRANTS

   No stock option grants or Stock Appreciation Rights ("SARs") were made during
the year ended December 31, 1995 to any of the named  executive  officers of the
Company.

                                        8


<PAGE>

<TABLE>
             AGGREGATED OPTION/SAR EXERCISES IN LAST FISCAL YEAR
                         AND FY-END OPTION/SAR VALUES

   The following table contains  information with respect to the named executive
officers concerning options held as of the year ended December 31, 1995.

<CAPTION>
                                                                                NUMBER OF
                                                                                SECURITIES                      VALUE OF
                                                                                UNDERLYING                     UNEXERCISED
                                            SHARES                              UNEXERCISED                   IN-THE-MONEY
                                           ACQUIRED                         OPTIONS/SARS AS OF               OPTIONS/SARS AT
                                              ON          VALUE             DECEMBER 31, 1995             DECEMBER 31, 1995(1)
     NAME                                  EXERCISE     REALIZED $      EXERCISABLE/UNEXERCISABLE       EXERCISABLE/UNEXERCISABLE
     ----                                  --------     ----------      -------------------------       --------------------------
<S>                                         <C>           <C>                <C>                            <C>
Bruce A. Wilson ..................          22,500        $120,938           72,500 / 30,000                $178,125 / $ 56,250
Ricky Williams ...................          22,500        $ 28,750           45,000 / 10,000                $131,250 / $ 18,750
M. Scott Foster ..................          50,000        $122,813           62,500 / 40,000                $127,500 / $116,250
                                                                                                  
- - ----------                                                                                

<FN>

(1) Based upon the average closing bid and asked prices of the Company's  Common
    Stock on December 29, 1995 ($8.187 per share),  less the exercise  price for
    the aggregate number of shares subject to the options.

</FN>
</TABLE>

EMPLOYMENT AGREEMENTS

   On May 15, 1995,  the Company  entered  into Amended and Restated  Employment
Agreements  with its  President,  Chief  Executive,  Chief  Operating  and Chief
Financial  Officer,  Mr. Bruce A. Wilson, and with Mr. M. Scott Foster, its Vice
President of Sales and Marketing.

   Mr. Wilson's Employment Agreement, as amended and restated,  extends the term
of Mr. Wilson's employment through December 31, 1999. Mr. Wilson continues to be
employed as President,  Chief  Executive,  Chief  Operating and Chief  Financial
Officer of the Company,  and is to receive a base salary (the "Base Salary") for
the calendar  year  commencing  January 1, 1995 of $125,000 per annum,  of which
$20,000 is to be paid in a single lump sum on the 15th day of January,  1995 and
the  remainder of $105,000 is to be paid over the course of the year pursuant to
the Company's regular payroll periods; for the calendar years 1996 and 1997, the
amount of Base Salary is increased to $150,000 per annum, of which $30,000 is to
be paid in a single lump sum on January  15th of each year and the  remainder of
$120,000  is to be paid over the course of the year  pursuant  to the  Company's
regular  payroll  periods;  for the calendar  years 1998 and 1999, the amount of
Base Salary is increased to $160,000 per annum,  of which  $40,000 is to be paid
in a single lump sum on January 15th of each year and the  remainder of $120,000
is to be paid over the  course of the year  pursuant  to the  Company's  regular
payroll periods. Mr. Wilson is to further receive, for each year of the term, an
incentive  bonus based upon the  Company's net pre-tax  profit  before  interest
expense for each  calendar  year,  which  incentive  bonus ranges from 8% of the
first  $100,000 of net pre-tax  profit to 3% of the net pre-tax profit in excess
of $250,000.  Mr.  Wilson is to receive an  automobile  allowance of $ 1,000 per
month,  a policy of term life  insurance in the amount of $500,000  payable to a
beneficiary designated by him, and long-term disability insurance.  In the event
Mr. Wilson is terminated  without cause, he is to receive a severance benefit of
24 months Base Salary if  terminated  after  December 31, 1997, or the remaining
amount of Base Salary if terminated  prior to December 31, 1997. In the event of
a Change in Control in the Company (as defined)  and,  following  such Change in
Control,  there is a change in the  composition  of a majority of the  Directors
comprising  the entire  Board of  Directors  immediately  prior to the Change in
Control,  Mr.  Wilson may elect,  within six months  following the change in the
composition  of the Board of  Directors  following  the  Change in  Control,  to
terminate his employment  with the Company and, in such case, he is to receive a
special severance payment in the form of the Company paying to Mr. Wilson,  with
respect to all options  granted to him prior to May 15, 1995,  the  differential
between the strike price of Mr.  Wilson's  options plus $3.20 and the average of
the closing  price of the Company's  Common Stock for the 10 days  preceding the
effective date of termination.

   In connection with the amendment and restatement of his Employment Agreement,
all  options  granted  to Mr.  Wilson  prior to  December  31,  1999  have  been
re-designated as non-incentive stock options

                                        9


<PAGE>

and, to the extent such options become vested and are presently exercisable, may
be  exercised  through  December  31,  1999.  Options  granted to Mr.  Wilson in
accordance with an option grant dated November 4, 1993 continue to be subject to
the vesting  schedule  contained in the original  grant, of which 24,000 options
become vested on December 31, 1996.  Such vesting is subject to an  acceleration
of vesting in the event of a Change in Control of the Company, as defined.

   In April,  1991,  Mr. Wilson was granted 60,000  restricted  shares under the
Company's 1991 Senior Management  Incentive Plan. These restricted shares are to
vest at the rate of 4,000  shares  per year over a 15 year  period,  subject  to
acceleration  of  vesting  in  certain  circumstances.  Except  in the  event of
acceleration,  each year, upon the vesting of each 4,000 shares,  the Company is
to pay to Mr. Wilson a cash bonus equal to 60% of the market value of the vested
shares,  for the  principal  purpose of  offsetting  taxes  attributable  to the
vesting  of the  shares.  The grant of  restricted  shares to Mr.  Wilson was in
furtherance  of the desire of the Board of Directors  to have Mr.  Wilson have a
significant  stock  interest  in the  Company  which  would  recognize  his past
performance and  incentivize his continued  efforts to maximize the value of the
Company for all  stockholders.  As of December 31, 1995,  an aggregate of 20,000
restricted  shares  were  vested.  In the event of  certain  Change  in  Control
transactions, all then unvested restricted shares become immediately vested.

   Mr. Foster's Employment Agreement, as amended and restated,  extends the term
of Mr. Foster's employment through December 31, 1998. Mr. Foster continues to be
employed  as Vice  President  of Sales and  Marketing  of the  Company and is to
receive a base salary  (the "Base  Salary")  for the  calendar  year  commencing
January  1, 1995 of  $80,000  per  annum,  payable  over the  course of the year
pursuant to the  Company's  regular  payroll  periods.  For each of the calendar
years 1996,  1997 and 1998,  the amount of Base Salary is  increased to $100,000
per annum,  of which  $20,000 is to be paid in a single lump sum on January 15th
of each of said  years,  and the  remainder  of  $80,000  is to be paid over the
course of the year pursuant to the Company's regular payroll periods. Mr. Foster
is to further receive, for each year of the term, an incentive bonus as follows:
(i) 1% on net  shipments  on  initial  orders to  personal  sales  accounts,  as
defined,  (ii) a  commission  of 5% of the amount on all Company  net  shipments
exceeding the preceding year's net shipments by 10% but not to exceed the sum of
$75,000,  and (iii) an  additional  amount of 4% of the  Company's  net  pre-tax
profits in excess of $100,000 and up to $250,000,  2% of net pre-tax  profits in
excess of  $250,000  up to  $750,000  and 1% of net pretax  profits in excess of
$750,000.  Mr.  Foster is to receive  reimbursement  for all  travel  outside of
Northern  California,  a policy of term life insurance in the amount of $500,000
payable to a  beneficiary  designated  by him,  health and  longterm  disability
insurance. In the event Mr. Foster is terminated without cause, he is to receive
a severance  benefit of 24 months Base Salary if terminated  after  December 31,
1997,  or 24 months  Base Salary plus the amount of Base Salary from the date of
termination  to December 31, 1997 if  terminated  prior to December 31, 1997. In
the event of a Change in Control in the Company, as defined, and, following such
Change in  Control,  there is a change in the  composition  of a majority of the
Directors  comprising  the entire  Board of Directors  immediately  prior to the
Change in Control,  Mr. Foster may elect, within six months following the change
in the composition of the Board of Directors following the Change in Control, to
terminate his employment  with the Company and, in such case, he is to receive a
special severance payment in the form of the Company  purchasing from Mr. Foster
all of his vested and then presently  exercisable  options as of the date of his
termination  and which may have been granted to him prior to May 15, 1995.  Such
repurchase  is to be at a price of  $3.20  per  option  to the  extent  that the
average  closing price for the Company's  Common Stock for the 10 days preceding
the effective  date of  termination is less than $3.20 above the strike price of
his respective options.

   In connection with the amendment and restatement of his Employment Agreement,
all  options  granted  to Mr.  Foster  prior to  December  31,  1999  have  been
re-designated  as  non-incentive  stock  options and, to the extent such options
become vested and are presently  exercisable,  may be exercised through December
31, 1999. Options granted to Mr. Foster in accordance with an option grant dated
November 4, 1993 continue to be subject to the vesting schedule contained in the
original grant, of which 30,000 options become vested on December 31, 1996. Such
vesting  is subject  to an  acceleration  of vesting in the event of a Change in
Control of the Company, as defined.

                                       10


<PAGE>

   On January 12, 1996,  Lawrence M. Barnett and the Company  entered into a new
employment agreement. Pursuant to this agreement, Mr. Barnett was to be employed
as the  Company's  Chairman  on a less than full time basis until  December  31,
1998.  Mr.  Barnett was to receive a salary at the rate of $12,000 per year. For
the  fiscal  1996 year,  the  Company  agreed to pay the  premium on a term life
insurance in the amount of $500,000 payable to a beneficiary  designated by him.
The exercise term of all unexercised options held by Mr. Barnett was extended to
December 31, 1998. Effective March 27, 1996, Mr. Barnett resigned as officer and
Director of the Company. Mr. Barnett may act as a consultant to the Company from
time to time.

   On September  10,  1993,  the Company  extended  and modified the  Employment
Agreement of Mr. Ricky  Williams,  Vice President of Operations.  Mr.  Williams'
Employment Agreement was extended through December 31, 1996. During the extended
term, Mr. Williams is to receive a salary of $73,200 for the year 1994,  $80,500
for the year 1995,  and $88,600 for the year 1996.  Mr.  Williams is entitled to
elect to receive up to 10% of each  year's  base salary in January in each year,
with the remainder being paid to him over the course of the year pursuant to the
Company's regular payroll  policies.  During the continuation of his employment,
Mr.  Williams is to receive an automobile  allowance of $420 per month and is to
be provided with life  insurance in the amount of $250,000.  In connection  with
his original Employment Agreement,  Mr. Williams was granted options to purchase
30,000  shares of the Company's  Common Stock at an exercise  price of $4.75 per
share.  All of such options are vested and are exercisable  through December 31,
1996. On November 4, 1993, Mr.  Williams was granted  options to purchase 30,000
shares of the Company's  Common Stock at an exercise  price of $6.625 per share,
exercisable  through  December  31,  1996,  and vesting in equal  increments  on
December 31st of each year of the term of his Agreement, as extended, commencing
December 31, 1994.

SENIOR MANAGEMENT INCENTIVE PLAN

   The Company's 1991 Senior Management Incentive Plan (sometimes referred to as
the "Plan" or the "Management  Plan") currently  provides for the issuance of up
to 450,000 shares of the Company's  Common Stock in connection with the issuance
of stock  options and other stock  purchase  rights to executive  officers,  key
employees and consultants. To date, options to acquire a total of 390,000 shares
and an additional 60,000 restricted shares have been issued under the Plan.

   The  Management  Plan  is  intended  to  attract  and  retain  key  executive
management  personnel whose performance is expected to have a substantial impact
on the  Company's  long-term  profit and growth  potential  by  encouraging  and
assisting  those persons to acquire  equity in the Company.  It is  contemplated
that only those executive  management  employees  (generally the Chairman of the
Board,   Vice-Chairman,   Chief  Executive  Officer,  Chief  Operating  Officer,
President and  Vice-Presidents  of the Company) who perform  services of special
importance to the Company will be eligible to  participate  under the Management
Plan,  although  other  full time  employees  of the  Company  are  eligible  to
participate  under  the Plan.  A total of  450,000  shares  of Common  Stock are
currently  reserved for issuance  under the  Management  Plan. It is anticipated
that awards made under the Management Plan will be subject to three-year vesting
periods,  although  the vesting  periods are  subject to the  discretion  of the
Administrator  of the  Board.  The  Management  Plan  permits  awards to be made
thereunder through November, 1996.

   Directors who are not otherwise  employed by the Company will not be eligible
for participation in the Management Plan.

   The  Management  Plan  provides  for four  types of  awards:  stock  options,
incentive  stock rights,  stock  appreciation  rights  (including  limited stock
appreciation  rights) and  restricted  stock purchase  agreements,  as described
below.

   STOCK  OPTIONS.  Options  granted  under  the  Management  Plan may be either
incentive  stock  options  ("ISOs")  or  options  which do not  qualify  as ISOs
("non-ISOs").  ISOs may be granted  at an option  price of not less than 100% of
the fair market value of the Common  Stock on the date of grant,  except that an
ISO granted to any person who owns capital stock  representing  more than 10% of
the total  combined  voting  power of all classes of Common Stock of the Company
("10% stockholder") must be granted at an exercise price of at least 110% of the
fair market value of the Common Stock on the date of the grant. The

                                       11


<PAGE>

exercise price of the non-ISOs may not be less than 65% of the fair market value
of the Common Stock on the date of grant. ISOs granted to persons other than 10%
stockholders may be exercisable for a period of up to ten years from the date of
grant; ISOs granted to 10% stockholders may be exercisable for a period of up to
five years from the date of grant. No individual may be granted ISOs that become
exercisable  in any calendar year for Common Stock having a fair market value at
the time of grant in excess  of  $100,000.  Non-ISOs  may be  exercisable  for a
period of up to 13 years from the date of grant.

   Upon  termination of employment or consulting  services,  an optionee will be
entitled to exercise the vested portion of an option for a period of up to three
months after the date of termination,  except that if the reason for termination
was a discharge  for cause,  the option  shall  expire  immediately,  and if the
reason for  termination  was for death or permanent  disability of the optionee,
the vested portion of the option shall remain exercisable for a period of twelve
months thereafter.

   INCENTIVE  STOCK RIGHTS.  Incentive  stock rights consist of incentive  stock
units  equivalent  to one share of Common  Stock in  consideration  for services
performed  for the Company.  If the  employment  or  consulting  services of the
holder  with the  Company  terminate  prior to the end of the  incentive  period
relating to the units  awarded,  the rights  shall  thereupon  be null and void,
except  that if  termination  is caused by death or  permanent  disability,  the
holder or his/her heirs,  as the case may be, shall be entitled to receive a pro
rata portion of the shares  represented by the units, based upon that portion of
the incentive period which shall have elapsed prior to the death or disability.

   STOCK  APPRECIATION  RIGHTS  (SARS).  SARs may be  granted to  recipients  of
options under the Management Plan. SARs may be granted  simultaneously  with, or
subsequent  to, the grant of a related option and may be exercised to the extent
that  the  related  option  is  exercisable,  except  that  no  general  SAR (as
hereinafter  defined) may be exercised within a period of six months of the date
of grant of such SAR and no SAR granted  with respect to an ISO may be exercised
unless the fair market value of the Common Stock on the date of exercise exceeds
the exercise  price of the ISO. A holder may be granted  general SARs  ("general
SARs") or limited SARs ("limited SARs"), or both. General SARs permit the holder
thereof to receive an amount (in cash,  shares of Common Stock or a  combination
of both) equal to the number of SARs  exercised  multiplied by the excess of the
fair market  value of the Common  Stock on the  exercise  date over the exercise
price of the related  option.  Limited SARs are similar to general SARs,  except
that, unless the Administrator determines otherwise,  they may be exercised only
during  a  prescribed  period  following  the  occurrence  of one or more of the
following  "Change of Control"  transactions:  (i) the  approval of the Board of
Directors of a consolidation or merger in which the Company is not the surviving
corporation,  the sale of all or substantially all the assets of the Company, or
the liquidation or dissolution of the Company; (ii) the commencement of a tender
or exchange offer for the Company's Common Stock (or securities convertible into
Common Stock) without the prior consent of the Board;  (iii) the  acquisition of
beneficial  ownership by any person or other  entity  (other than the Company or
any employee benefit plan sponsored by the Company) of securities of the Company
representing  25% or more  of the  voting  power  of the  Company's  outstanding
securities;  or (iv) if during any period of two years or less,  individuals who
at the beginning of such period  constitute the entire Board cease to constitute
a majority of the Board, unless the election, or the nomination for election, of
each new director is approved by at least a majority of the directors then still
in office.

   The  exercise of any portion of either the related  option or the tandem SARs
will cause a corresponding  reduction in the number of shares remaining  subject
to the option or the tandem SARs, thus maintaining a balance between outstanding
options and SARs.

   RESTRICTED STOCK PURCHASE  AGREEMENTS.  Restricted stock purchase  agreements
provide  for the sale by the  Company of shares of Common  Stock at prices to be
determined  by the Board,  which  shares  shall be subject  to  restrictions  on
disposition  for a stated  period  during  which  the  purchaser  must  continue
employment  with the Company in order to retain the shares.  Payment can be made
in cash,a promissory note or a combination of both. If termination of employment
occurs for any reason  within six months after the date of purchase,  or for any
reason other than death or by  retirement  with the consent of the Company after
the six-month  period but prior to the time that the restrictions on disposition
lapse, the Company shall have the option to reacquire the shares at the original
purchase price.

                               12


<PAGE>

   Upon expiration of the applicable  restricted  period and the satisfaction of
any other applicable  conditions,  all or part of the restricted  shares and any
dividends or other  distributions  not  distributed to the holder (the "retained
distributions")  thereon  will  become  vested.  Any  restricted  shares and any
retained  distributions  thereon  which do not so vest will be  forfeited to the
Company.  If prior  to the  expiration  of the  restricted  period  a holder  is
terminated  without  cause or  because  of a total  disability  (in each case as
defined in the Management Plan), or dies, then,  unless otherwise  determined by
the  Administrator at the time of the grant, the restricted period applicable to
each award of restricted shares will thereupon be deemed to have expired. Unless
the Administrator  determines  otherwise,  if a holder's  employment  terminates
prior to the expiration of the applicable restricted period for any reason other
than as set forth above,  all restricted  shares and any retained  distributions
thereon will be forfeited.

   Accelerating  of the vesting of the awards made under the  provisions  of the
Management  Plan shall occur on the first day following the occurrence of any of
the  following:  (a) the  approval  by the  stockholders  of the  Company  of an
Approved  Transaction;  (b) a  Control  Purchase;  or  (c) a  Board  Change.  An
"Approved  Transaction"  is  defined as (A) any  consolidation  or merger of the
Company in which the Company is not the  continuing or surviving  corporation or
pursuant  to which  shares  of  Common  Stock  would  be  converted  into  cash,
securities  or other  property  other than a merger of the  Company in which the
holders  of  Common  Stock  immediately  prior  to  the  merger  have  the  same
proportionate ownership of common stock of the surviving corporation immediately
after the merger,  or (B) any sale, lease,  exchange,  or other transfer (in one
transaction or a series of related  transactions) of all, or substantially  all,
of the assets of the  Company,  or (C) the  adoption of any plan or proposal for
the  liquidation  or  dissolution  of the  Company.  In  addition,  vesting will
accelerate  in the event the  Company  fails to renew  Mr.  Wilson's  employment
agreement  at the  conclusion  of the term thereon on December 31, 1993 on terms
identical to those in his present employment agreement.

   A "Control Purchase" is defined as circumstances in which any person (as such
term is  defined  in  Sections  13(d)(3)  and  14(d)(2)  of the  Exchange  Act),
corporation or other entity (other than the Company or any employee benefit plan
sponsored by the Company) (A) shall purchase any Common Stock of the Company (or
securities  convertible into the Company's Common Stock) for cash, securities or
any other  consideration  pursuant to a tender offer or exchange offer,  without
the prior consent of the Board of Directors, or (B) shall become the "beneficial
owner" (as such term is defined in Rule 13d-3 under the Exchange Act),  directly
or indirectly,  of securities of the Company  representing  twenty-five  percent
(25%) or more of the combined voting power of the then outstanding securities of
the  Company   ordinarily   (and  apart  from  rights   accruing  under  special
circumstances) having the right to vote in the election of directors (calculated
as provided in paragraph (d) of such Rule 13d-3 in the case of rights to acquire
the Company's securities).

   A "Board Change" is defined as circumstances  in which,  during any period of
two consecutive  years or less,  individuals who at the beginning of such period
constitute  the entire Board shall cease for any reason to constitute a majority
thereof  unless the election,  or the  nomination  for election by the Company's
stockholders, of each new director was approved by a vote of at least a majority
of the directors then still in office.

NON-EMPLOYEE DIRECTOR PLAN

   In 1995,  the Board of  Directors  adopted the  Non-Employee  Director  Stock
Option  Plan (the  "Director  Plan")  which  Director  Plan was  adopted  by the
Company's  Stockholders at the 1995 Annual  Meeting.  The Director Plan provides
for the issuance of a maximum of 75,000 shares of Common Stock upon the exercise
of stock options  granted under the Director Plan.  Options may be granted under
the Director Plan until August 11, 2005 to (i) non-employee Directors as defined
and (ii) members of any advisory  board  established  by the Company who are not
full time employees of the Company or any of its subsidiaries. The Director Plan
provides that each non-employee Director will automatically be granted an option
to purchase 5,000 shares of the Company's Common Stock upon joining the Board of
Directors  (or, for those  persons who are  directors on the date of approval of
the Director Plan by the  Stockholders,  on such date),  and options to purchase
3,000  shares on each  anniversary  of the  initial  date of  service or date of
approval, as the case may be.

                                       13


<PAGE>

   Under the terms of the Director  Plan,  the sum of the number of shares to be
received upon any grant multiplied by the fair market value of each share at the
time of the grant may not exceed  $75,000.  All  awards  shall be reduced to the
extent that they exceed such  amount.  The  exercise  price for options  granted
under the  Director  Plan shall be 100% of the fair  market  value of the Common
Stock on the date of grant  (or if there is no  closing  price  for such date of
grant, then the last preceding business day on which there was a closing price).
The "fair  market  value"  shall  mean (i) the  closing  bid price of a share of
Common  Stock  on  the  American  Stock  Exchange  ("AMEX")  or  other  national
securities  exchange;  or (ii) if the  Company's  Common Stock is not listed for
trading on the AMEX or other national securities exchange,  then the closing bid
price of a share of Common Stock on the Nasdaq  National Market System or Nasdaq
SmallCap Market  (together  referred to as "NASDAQ");  or (iii) in the event the
Common  Stock is not traded on either the AMEX or the  NASDAQ,  the fair  market
value  shall  be the  price of the  Common  Stock as  reported  by the  National
Quotation Bureau, Inc., or a market maker of the Company's Common Stock; or (iv)
if the Common Stock is not quoted by any of the above, by the Board of Directors
acting in good  faith.  Until  otherwise  provided  in the  Director  Plan,  the
exercise  price of options  granted  under the Director Plan must be paid at the
time of exercise,  either in cash,  by delivery of shares of Common Stock of the
Company or by a combination  of each.  The term of each option is five (5) years
from the date of grant,  unless  terminated  sooner as provided in the  Director
Plan. The Director Plan is administered by a committee of the Board of Directors
composed  of not fewer than two persons  who are  officers  of the Company  (the
"Committee").  The Committee has no discretion to determine  which  non-employee
director will receive options or the number of shares subject to the option, the
term of the option or the exercisability of the option.  However,  the Committee
will make all determinations of the interpretation of the Director Plan. Options
granted  under the  Director  Plan do not qualify  for  incentive  stock  option
treatment.

   As of June 28, 1996,  options to purchase  10,000  shares of Common Stock had
been issued pursuant to the Director Plan.

CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

   For information  concerning the respective  employment agreements of Bruce A.
Wilson,  Lawrence M. Barnett, Ricky Williams and M. Scott Foster see "Employment
Agreements with Management."

   For information  concerning the issuance of 60,000  restricted  shares to Mr.
Bruce A. Wilson, see "Executive  Compensation" and "Senior Management  Incentive
Plan."

   On August 19, 1994, there was granted to Mr. Robert  Fagenson,  a Director of
   the Company, options to purchase 15,000 shares of the Company's Common Stock
through August 19, 1999 at an exercise price of $8 per share.  Of these options,
10,000 options are presently vested,  and 5,000 options vest on August 19, 1995.
The grant of these options was for past service by Mr.
Fagenson as a non-employee Director.

                            FINANCIAL INFORMATION

   A COPY OF THE  COMPANY'S  ANNUAL  REPORT ON FORM  10-KSB FOR THE FISCAL  YEAR
ENDED DECEMBER 31, 1995 FILED WITH THE SECURITIES AND EXCHANGE  COMMISSION  WILL
BE FURNISHED  WITHOUT THE ACCOMPANYING  EXHIBITS TO STOCKHOLDERS  WITHOUT CHARGE
UPON WRITTEN  REQUEST  THEREFOR  SENT TO ANTONIO  SANTIAGO,  SECRETARY,  HEALTHY
PLANET PRODUCTS, INC., 1700 CORPORATE CIRCLE,  PETALUMA,  CALIFORNIA 94954. Each
such request must set forth a good faith representation that as of June 14, 1996
the person  making the  request  was the  beneficial  owner of Common  Shares or
shares of Series D Preferred  Stock  entitled to vote at the 1996 Annual Meeting
of Stockholders.

                                       14


<PAGE>


                              IV. OTHER BUSINESS

   As of the date of this Proxy  Statement,  the  foregoing is the only business
which the Board of  Directors  intends  to  present,  and it is not aware of any
other matters which may come before the Annual  Meeting.  If any other matter or
matters are properly  brought  before the Annual  Meeting,  or any  adjournments
thereof,  it is the intention of the persons named in the  accompanying  form of
Proxy to vote the Proxy on such matters in accordance with their judgment.

STOCKHOLDER PROPOSALS

   Proposals of  Stockholders  intended to be presented  at the  Company's  1997
Annual  Meeting of  Stockholders  must be received by the Company on or prior to
April 5, 1997 to be eligible for inclusion in the Company's  proxy statement and
form of  proxy  to be  used in  connection  with  the  1997  Annual  Meeting  of
Stockholders. 

                                    By Order of the Board of Directors

                                            ANTONIO SANTIAGO,
                                               Secretary


Dated: June 28, 1996

   WHETHER OR NOT YOU EXPECT TO ATTEND THE MEETING,  PLEASE  COMPLETE AND RETURN
YOUR PROXY  PROMPTLY IN THE ENCLOSED  ENVELOPE.  NO POSTAGE IS REQUIRED IF IT IS
MAILED IN THE UNITED STATES OF AMERICA.

                                       15

<PAGE>

                         HEALTHY PLANET PRODUCTS, INC.
                         ANNUAL MEETING OF STOCKHOLDERS
                                 August 5, 1996

                                     PROXY

   The undersigned  hereby appoints BRUCE A. WILSON and M. SCOTT FOSTER and each
of them, proxies, with full powers of substitution to each to vote all shares of
Common Stock and Series D preferred Stock of HEALTHY PLANT PRODUCTS,  INC. owned
by the undersigned at the Annual Meeting of Stockholders to be held on August 5,
1996 and at any  adjournments  thereof,  hereby  revoking  any proxy  heretofore
given. The undersigned instructs such proxies to vote as follows:


     I. Election of Directors

     FOR all Nominees listed                 WITHHOLD AUTHORITY
     below (except as marked                 to vote for all
     to the contrary below) [   ]            nominees listed below [   ]

(Instruction:  Please  check  appropriate  box.  To  withold  authority  for any
individual nominee, stike a line through the nominee's name in the list below.)

        Class 3
        -------
Mr. Joseph F. Furlong III

   AND TO VOTE UPON ANY OTHER  BUSINESS AS MAY PROPERLY  COME BEFORE THE MEETING
OR ANY ADJOURNMENT  THEREOF,  all as described in the Proxy Statement dated June
28, 1996, receipt of which is hereby acknowleded.

   THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS.  PLEASE SIGN AND
RETURN THE PROXY IN THE ENCLOSED ENVELOPE.

<PAGE>

   Either of the  proxies,  who shall be present and acting,  shall have and may
exercise all the powers hereby granted.

   IF NO OTHER  ELECTION IS MADE,  THE SHARES  REPRESENTED BY THIS PROXY WILL BE
VOTED FOR THE ELECTION OF THE NOMINEE FOR CLASS THREE DIRECTOR.

   Said proxies  will use their  discretion  with  respect to any other  matters
which properly come before the meeting.

                                        Dated: __________________________, 1996


                                        _______________________________________
                                        Signature


                                        _______________________________________
                                        Print Name
                                        (Please  date and sign  exactly  as name
                                        appears  at left.  For  joint  accounts,
                                        each joint owner should sign, Executors,
                                        administrators,  trustees,  etc., should
                                        also so indicate when signing.)



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