ASHLAND INC
10-Q, 1996-08-13
PETROLEUM REFINING
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                       SECURITIES AND EXCHANGE COMMISSION
                           Washington, D.C. 20549



                                 FORM 10-Q



          Quarterly Report Pursuant to Section 13 or 15(d) of the
                      Securities Exchange Act of 1934



                FOR THE QUARTERLY PERIOD ENDED JUNE 30, 1996



                       Commission file number 1-2918



                                ASHLAND INC.
                          (a Kentucky corporation)



                           I.R.S. No. 61-0122250
                             1000 Ashland Drive
                          Russell, Kentucky 41169



                      Telephone Number: (606) 329-3333




                  Indicate  by check mark  whether the  Registrant  (1) has
              filed all reports required to be filed by Section 13 or 15(d)
              of the  Securities  Exchange Act of 1934 during the preceding
              12 months (or for such shorter period that the Registrant was
              required to file such  reports),  and (2) has been subject to
              such filing  requirements  for the past 90 days.  Yes ___X__
              No ____

                  At July  31,  1996,  there  were  64,413,082   shares  of
              Registrant's Common Stock outstanding.  One Right to purchase
              one-thousandth   of  a  share  of   Series  A   Participating
              Cumulative Preferred Stock accompanies each outstanding share
              of Registrant's Common Stock.


==============================================================================
<PAGE>
                       PART I - FINANCIAL INFORMATION
                       ------------------------------

<TABLE>
<CAPTION>
- ---------------------------------------------------------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
STATEMENTS OF CONSOLIDATED INCOME

- ----------------------------------------------------------------------------------------------------------------------------------
                                                                        Three months ended                 Nine months ended
                                                                              June 30                           June 30
                                                                     ---------------------------       ---------------------------
(In millions except per share data)                                       1996           1995               1996            1995
- ----------------------------------------------------------------------------------------------------------------------------------

<S>                                                                  <C>            <C>                <C>             <C>      
REVENUES
    Sales and operating revenues (including excise taxes)            $   3,481      $   3,256          $   9,631       $   8,915
    Other                                                                   13             14                133  (1)         51
                                                                     ----------     ----------         ----------      ----------
                                                                         3,494          3,270              9,764           8,966
COSTS AND EXPENSES
    Cost of sales and operating expenses                                 2,664          2,481              7,410           6,813
    Excise taxes on products and merchandise                               246            258                734             739
    Selling, general and administrative expenses                           311            301                897             853
    Depreciation, depletion and amortization                                97             99                292             290
    General corporate expenses                                              28             22                 75              67
                                                                     ----------     ----------         ----------      ----------
                                                                         3,346          3,161              9,408           8,762
                                                                     ----------     ----------         ----------      ----------

OPERATING INCOME                                                           148            109                356             204

OTHER INCOME (EXPENSE)
    Interest expense (net of interest income)                              (42)           (47)              (128)           (125)
    Equity income                                                            5              2                 16              11
                                                                     ----------     ----------         ----------      ----------

INCOME BEFORE INCOME TAXES
AND MINORITY INTEREST                                                      111             64                244              90
    Income taxes                                                           (30)           (11)               (72)            (18)
    Minority interest in earnings of subsidiaries                           (1)            (5)                (7)            (18)
                                                                     ----------     ----------         ----------      ----------

NET INCOME                                                                  80             48                165  (1)         54
    Dividends on convertible preferred stock                                (5)            (5)               (14)            (14)
                                                                     ----------     ----------         ----------      ----------

INCOME AVAILABLE TO COMMON SHARES                                    $      75      $      43          $     151       $      40
                                                                     ==========     ==========         ==========      ==========

EARNINGS PER SHARE - Note F
    Primary                                                          $    1.16      $     .69          $    2.34  (1)  $     .65
    Assuming full dilution                                           $    1.06      $     .66          $    2.23       $     .65


DIVIDENDS PAID PER COMMON SHARE                                      $    .275      $    .275          $    .825       $    .825

- ----------------------------------------------------------------------------------------------------------------------------------
(1)  Includes a gain of $73 million  ($48 million or 74 cents a share after
     income taxes)  resulting from the settlement of Ashland  Exploration's
     claims in the bankruptcy  reorganization  of Columbia Gas Transmission
     and Columbia Gas Systems.


</TABLE>

SEE NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS.

                                                                  2

<PAGE>
<TABLE>
<CAPTION>
- ----------------------------------------------------------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED BALANCE SHEETS

- ----------------------------------------------------------------------------------------------------------------------------------
                                                                                June 30        September 30              June 30
(In millions)                                                                      1996                1995                 1995
- ----------------------------------------------------------------------------------------------------------------------------------

                               ASSETS
                               ------

<S>                                                                           <C>                  <C>                 <C>      
CURRENT ASSETS
    Cash and cash equivalents                                                 $      71            $     52            $      38
    Accounts receivable                                                           1,705               1,600                1,577
    Allowance for doubtful accounts                                                 (27)                (25)                 (24)
    Construction completed and in progress                                           54                  42                   48
    Inventories - Note B                                                            804                 726                  826
    Deferred income taxes                                                           100                  90                   80
    Other current assets                                                            116                  90                  146
                                                                              ----------           ---------           ----------
                                                                                  2,823               2,575                2,691
INVESTMENTS AND OTHER ASSETS
    Investments in and advances to unconsolidated affiliates                        155                 145                  154
    Investments of captive insurance companies                                      194                 192                  200
    Cost in excess of net assets of companies acquired                              123                 107                  106
    Other noncurrent assets                                                         362                 403                  432
                                                                              ----------           ---------           ----------
                                                                                    834                 847                  892
PROPERTY, PLANT AND EQUIPMENT
    Cost                                                                          7,268               7,078                7,142
    Accumulated depreciation, depletion and amortization                         (3,678)             (3,508)              (3,517)
                                                                              ----------           ---------           ----------
                                                                                  3,590               3,570                3,625
                                                                              ----------           ---------           ----------

                                                                              $   7,247            $  6,992            $   7,208
                                                                              ==========           =========           ==========

                LIABILITIES AND STOCKHOLDERS' EQUITY
                ------------------------------------

CURRENT LIABILITIES
    Debt due within one year                                                  $     404            $    272            $     420
    Trade and other payables                                                      1,859               1,778                1,716
    Income taxes                                                                     31                  44                   33
                                                                              ----------           ---------           ----------
                                                                                  2,294               2,094                2,169
NONCURRENT LIABILITIES
    Long-term debt (less current portion)                                         1,752               1,828                1,806
    Employee benefit obligations                                                    614                 613                  597
    Reserves of captive insurance companies                                         181                 169                  187
    Deferred income taxes                                                            49                  49                  137
    Other long-term liabilities and deferred credits                                400                 405                  438
    Commitments and contingencies - Note C
                                                                              ----------           ---------           ----------
                                                                                  2,996               3,064                3,165
MINORITY INTEREST IN CONSOLIDATED SUBSIDIARIES                                      175                 179                  177

STOCKHOLDERS' EQUITY
    Convertible preferred stock                                                     293                 293                  293
    Common stockholders' equity                                                   1,489               1,362                1,404
                                                                              ----------           ---------           ----------
                                                                                  1,782               1,655                1,697
                                                                              ----------           ---------           ----------

                                                                              $   7,247            $  6,992            $   7,208
                                                                              ==========           =========           ==========

</TABLE>

SEE NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS.

                                                                  3


<PAGE>
<TABLE>
<CAPTION>

- -----------------------------------------------------------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
STATEMENTS OF CONSOLIDATED COMMON STOCKHOLDERS' EQUITY

- -----------------------------------------------------------------------------------------------------------------------------------
                                                                                             Loan to
                                                                                           leveraged
                                                                                            employee
                                                                                               stock
                                                                                           ownership
                                                  Common       Paid-in      Retained            plan
(In millions)                                      stock       capital      earnings         (LESOP)         Other         Total
- -----------------------------------------------------------------------------------------------------------------------------------

<S>                                              <C>           <C>          <C>           <C>               <C>         <C>     
BALANCE AT OCTOBER 1, 1994                       $    61       $   159      $  1,126      $      (33)       $  (11)     $  1,302
   Net income                                                                     54                                          54
   Dividends
     Preferred stock                                                             (14)                                        (14)
     Common stock                                                                (50)                                        (50)
   Issued common stock under
     Acquisition of operations
       of other companies                              1            39                                                        40
     Share offering program                            1            34                                                        35
     Stock incentive plans                                           6                                                         6
   LESOP loan repayments                                                                          16                          16
   Other changes                                                                                                15            15
                                                 --------      --------     ---------     -----------       -------     ---------
BALANCE AT JUNE 30, 1995                         $    63       $   238      $  1,116      $      (17)       $    4      $  1,404
                                                 ========      ========     =========     ===========       =======     =========

BALANCE AT OCTOBER 1, 1995                       $    64       $   256      $  1,063      $      (11)       $  (10)     $  1,362
   Net income                                                                    165                                         165
   Dividends
     Preferred stock                                                             (14)                                        (14)
     Common stock                                                                (53)                                        (53)
   Issued common stock under
     Stock incentive plans                             1            18                                                        19
     Employee savings plan                                           3                                                         3
   LESOP loan repayments                                                                          11                          11
   Other changes                                                                                                (4)           (4)
                                                 --------      --------     ---------     -----------       -------     ---------
BALANCE AT JUNE 30, 1996                         $    65       $   277      $  1,161      $        -        $  (14)     $  1,489
                                                 ========      ========     =========     ===========       =======     =========


</TABLE>

SEE NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS.

                                                                  4


<PAGE>
<TABLE>
<CAPTION>
- ----------------------------------------------------------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
STATEMENTS OF CONSOLIDATED CASH FLOWS

- ----------------------------------------------------------------------------------------------------------------------------------
                                                                                                         Nine months ended
                                                                                                              June 30
                                                                                                  --------------------------------
(In millions)                                                                                         1996                 1995
- ----------------------------------------------------------------------------------------------------------------------------------

<S>                                                                                               <C>                  <C>     
CASH FLOWS FROM OPERATIONS
    Net income                                                                                    $    165             $     54
    Expense (income) not affecting cash
      Depreciation, depletion and amortization (1)                                                     301                  299
      Deferred income taxes                                                                             (8)                  27
      Other noncash items                                                                               24                   21
    Change in operating assets and liabilities (2)                                                    (140)                (196)
                                                                                                  ---------            ---------
                                                                                                       342                  205

CASH FLOWS FROM FINANCING
    Proceeds from issuance of long-term debt                                                            11                  304
    Proceeds from issuance of capital stock                                                             16                   38 (3)
    Loan repayment from leveraged employee stock ownership plan                                         11                   16
    Repayment of long-term debt                                                                        (97)                 (20)
    Increase in short-term debt                                                                        138                  150
    Dividends paid                                                                                     (70)                 (68)
                                                                                                  ---------            ---------
                                                                                                         9                  420

CASH FLOWS FROM INVESTMENT
    Additions to property, plant and equipment                                                        (296)                (297)
    Purchase of operations - net of cash acquired                                                      (47)                (307)(3)
    Proceeds from sale of operations                                                                     1                    5
    Investment purchases (4)                                                                          (403)                (381)
    Investment sales and maturities (4)                                                                421                  362
    Other-net                                                                                           (8)                  (9)
                                                                                                  ---------            ---------
                                                                                                      (332)                (627)
                                                                                                  ---------            ---------

INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS                                                        19                   (2)

CASH AND CASH EQUIVALENTS - BEGINNING OF PERIOD                                                         52                   40
                                                                                                  ---------            ---------

CASH AND CASH EQUIVALENTS - END OF PERIOD                                                         $     71             $     38
                                                                                                  =========            =========

- ----------------------------------------------------------------------------------------------------------------------------------
(1)  Includes amounts charged to general corporate expenses.
(2)  Excludes changes resulting from operations acquired or sold.
(3)  Excludes $41 million of common stock issued in acquisitions.
(4)  Represents primarily investment transactions of captive insurance companies.

</TABLE>


SEE NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS.

                                                                  5


<PAGE>
- ------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

- ------------------------------------------------------------------------------

NOTE A - GENERAL

         The  accompanying   unaudited  condensed   consolidated  financial
         statements   have  been  prepared  in  accordance  with  generally
         accepted accounting principles for interim financial reporting and
         Securities and Exchange Commission regulations, but are subject to
         any year-end  audit  adjustments  which may be  necessary.  In the
         opinion  of  management,  all  adjustments  (consisting  of normal
         recurring accruals)  considered  necessary for a fair presentation
         have been included.  These financial  statements should be read in
         conjunction  with  Ashland's  Annual  Report  on Form 10-K for the
         fiscal year ended  September 30, 1995.  Results of operations  for
         the periods ended June 30, 1996, are not necessarily indicative of
         results to be expected for the year ending September 30, 1996.
<TABLE>
<CAPTION>

NOTE B - INVENTORIES
          --------------------------------------------------------------------------------------------------------------------
                                                                             June 30        September 30             June 30
          (In millions)                                                         1996                1995                1995
          --------------------------------------------------------------------------------------------------------------------
<S>                                                                          <C>                  <C>                 <C>   

          Crude oil                                                          $   339              $  285              $  323
          Petroleum products                                                     345                 284                 354
          Chemicals and other products                                           526                 491                 516
          Materials and supplies                                                  65                  66                  67
          Excess of replacement costs over LIFO carrying values                 (471)               (400)               (434)
                                                                             --------             -------             -------
                                                                             $   804              $  726              $  826
                                                                             ========             =======             =======

</TABLE>
NOTE C - LITIGATION, CLAIMS AND CONTINGENCIES

         Federal,  state and local statutes and regulations relating to the
         protection of the  environment  have a  significant  impact on the
         conduct  of  Ashland's   businesses.   For  information  regarding
         environmental  expenditures and reserves, see the "Miscellaneous -
         Governmental  Regulation  and Action -  Environmental  Protection"
         section of Ashland's Form 10-K.

         Environmental  reserves are subject to considerable  uncertainties
         which  affect  Ashland's  ability  to  estimate  its  share of the
         ultimate costs of required remediation efforts. Such uncertainties
         involve the nature and extent of  contamination  at each site, the
         extent of required  cleanup  efforts under existing  environmental
         regulations,  widely varying costs of alternate  cleanup  methods,
         changes in  environmental  regulations,  the  potential  effect of
         continuing improvements in remediation technology,  and the number
         and financial strength of other potentially responsible parties at
         multiparty sites. As a result, charges to income for environmental
         liabilities  could have a material effect on results of operations
         in  a  particular  quarter  or  fiscal  year  as  assessments  and
         remediation  efforts  proceed  or as  new  remediation  sites  are
         identified.  However,  such  charges  are not  expected  to have a
         material  adverse  effect  on  Ashland's   consolidated  financial
         position.

         Ashland has numerous  insurance  policies that provide coverage at
         various levels for environmental costs. In addition, various costs
         of remediation  efforts  related to underground  storage tanks are
         eligible for reimbursement from state administered funds.

         In addition to environmental matters, Ashland and its subsidiaries
         are parties to numerous claims and lawsuits (some of which are for
         substantial amounts). While these actions are being contested, the
         outcome of individual  matters is not predictable  with assurance.
         Ashland believes that any liability  resulting from these matters,
         after taking into consideration  Ashland's insurance coverages and
         amounts already  provided for, should not have a material  adverse
         effect on Ashland's consolidated financial position.


                                             6


<PAGE>
- ------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

- ------------------------------------------------------------------------------

NOTE D - ACQUISITIONS

         During the nine  months  ended  June 30,  1996,  Ashland  acquired
         various chemical distribution and specialty chemical businesses, a
         road paving  business,  a  construction  materials  business,  and
         certain oil and gas producing properties.  These acquisitions were
         accounted for as purchases  and did not have a significant  effect
         on Ashland's consolidated financial statements.


NOTE E - EMPLOYEE BENEFIT PLANS

         As of March 31, 1996,  all shares held by the  leveraged  employee
         stock  ownership  plan (LESOP) had been  allocated  to  employees'
         accounts  and the  LESOP  loan had been  fully  repaid.  For LESOP
         participants,  Ashland  has  increased  its  contributions  to the
         Employee Savings Plan from 20% to 70% of employee contributions up
         to  6%  of  their  qualified   earnings.   The  increased  company
         contributions  will  be in  the  form  of  Ashland  Common  Stock.
         Ashland's  costs  under  this  new  program  are  estimated  to be
         comparable to its costs under the LESOP.


NOTE F - COMPUTATION OF EARNINGS PER SHARE
<TABLE>
<CAPTION>

           ------------------------------------------------------------------------------------------------------------------
                                                                          Three months ended            Nine months ended
                                                                               June 30                       June 30
                                                                         ----------------------       -----------------------
           (In millions except per share data)                               1996        1995             1996         1995
           ------------------------------------------------------------------------------------------------------------------

<S>                                                                      <C>          <C>              <C>          <C>     
           PRIMARY EARNINGS PER SHARE
           Income available to common shares
              Net income                                                 $     80     $     48         $    165     $     54
              Dividends on convertible preferred stock                         (5)          (5)             (14)         (14)
                                                                         ---------    ---------        ---------    ---------
                                                                         $     75     $     43         $    151     $     40
                                                                         =========    =========        =========    =========
           Average common shares and equivalents outstanding
              Average common shares outstanding                                64           63               64           62
              Common shares issuable upon exercise of stock options             1            -                1            -
                                                                         ---------    ---------        ---------    ---------
                                                                               65           63               65           62
                                                                         =========    =========        =========    =========

           Earnings per share                                            $   1.16     $    .69         $   2.34     $    .65
                                                                         =========    =========        =========    =========


- ------------------------------------------------------------------------------------------------------------------------------
           EARNINGS PER SHARE
              ASSUMING FULL DILUTION
           Income available to common shares
              Net income                                                 $     80     $     48         $    165     $     54
              Dividends on convertible preferred stock                          -            -                -          (14)
              Interest on convertible debentures (net of income taxes)          1            1                4            -
                                                                         ---------    ---------        ---------    ---------
                                                                         $     81     $     49         $    169     $     40
                                                                         =========    =========        =========    =========
           Average common shares and equivalents outstanding
              Average common shares outstanding                                64           63               64           62
              Common shares issuable upon
                Exercise of stock options                                       1            1                1            -
                Conversion of debentures                                        3            2                2            -
                Conversion of preferred stock                                   9            9                9            -
                                                                         ---------    ---------        ---------    ---------
                                                                               77           75               76           62
                                                                         =========    =========        =========    =========

           Earnings per share                                            $   1.06     $    .66         $   2.23     $    .65
                                                                         =========    =========        =========    =========

                                                                  7

</TABLE>

<PAGE>
<TABLE>
<CAPTION>
- ------------------------------------------------------------------------------------------------------------------------------=----

ASHLAND INC. AND SUBSIDIARIES
INFORMATION BY INDUSTRY SEGMENT

- -------------------------------------------------------------------------------------------------------------------------------=---
                                                                      Three months ended                   Nine months ended
                                                                            June 30                             June 30
                                                                   -----------------------------       ----------------------------
(Dollars in millions except as noted)                                   1996            1995                1996             1995
- -----------------------------------------------------------------------------------------------------------------------------------

<S>                                                               <C>             <C>                 <C>              <C>       
SALES AND OPERATING REVENUES
   Petroleum                                                      $    1,485      $    1,376          $    4,092       $    3,726
   SuperAmerica                                                          511             468               1,412            1,314
   Valvoline                                                             350             307                 890              813
   Chemical                                                              958             929               2,752            2,635
   APAC                                                                  356             313                 866              764
   Coal                                                                  137             148                 440              456
   Exploration                                                            52              57                 174              150
   Intersegment sales                                                   (368)           (342)               (995)            (943)
                                                                  -----------     -----------         -----------      -----------
                                                                  $    3,481      $    3,256          $    9,631       $    8,915
                                                                  ===========     ===========         ===========      ===========
OPERATING INCOME
   Petroleum                                                      $       45      $       46          $       47       $       (2)
   SuperAmerica                                                            8               9                  25               33
   Valvoline                                                              37               2                  57               13
                                                                  -----------     -----------         -----------      -----------
     Total Refining and Marketing Group                                   90              57                 129               44
   Chemical                                                               47              30                 127              130
   APAC                                                                   29              26                  53               47
   Coal                                                                    8              18                  30               51
   Exploration                                                             2               -                  92               (1)
   General corporate expenses                                            (28)            (22)                (75)             (67)
                                                                  -----------     -----------         -----------      -----------
                                                                  $      148      $      109          $      356       $      204
                                                                  ===========     ===========         ===========      ===========
EQUITY INCOME
   Arch Mineral Corporation                                       $        3      $       (1)         $        8       $        3
   Other                                                                   2               3                   8                8
                                                                  -----------     -----------         -----------      -----------
                                                                  $        5      $        2          $       16       $       11
                                                                  ===========     ===========         ===========      ===========
OPERATING INFORMATION
   Petroleum
     Product sales (thousand barrels per day) (1)                      390.2           392.6               381.0            365.9
     Refining inputs (thousand barrels per day) (2)                    376.0           366.9               365.7            342.2
     Value of products manufactured per barrel                    $    26.54      $    24.57          $    24.06       $    22.44
     Input cost per barrel                                             21.74           19.26               19.86            18.46
                                                                  -----------     -----------         -----------      -----------
     Refining margin per barrel                                   $     4.80      $     5.31          $     4.20       $     3.98
   SuperAmerica
     Product sales (thousand barrels per day)                           74.8            71.6                73.7             70.7
     Merchandise sales                                            $      152      $      142          $      425       $      398
   Valvoline lubricant sales (thousand barrels per day) (1)             19.9            20.5                19.3             18.6
   APAC construction backlog
     At end of period                                             $      663      $      626          $      663       $      626
     Increase (decrease) during period                            $       (1)     $       27          $       (9)      $       72
   Ashland Coal, Inc. (3)
     Tons sold (millions)                                                5.3             5.5                16.6             16.4
     Sales price per ton                                          $    25.78      $    26.99          $    26.59       $    27.75
   Arch Mineral Corporation (3)
     Tons sold (millions)                                                7.3             6.5                21.5             20.6
     Sales price per ton                                          $    25.31      $    25.73          $    25.36       $    26.36
   Exploration
     Net daily production
       Natural gas (million cubic feet) (1)                            107.2           113.4               110.6            101.5
       Nigerian crude oil (thousand barrels)                            17.2            18.5                17.6             18.1
     Sales price
       Natural gas (per thousand cubic feet)                      $     2.19      $     1.99          $     2.42       $     1.93
       Nigerian crude oil (per barrel)                            $    19.21      $    17.61          $    17.82       $    16.48

- -----------------------------------------------------------------------------------------------------------------------------------
(1)  Includes intersegment sales.
(2)  Includes crude oil and other purchased feedstocks.
(3)  Ashland's ownership interest is 56% in Ashland Coal and 50% in Arch Mineral.

                                                             8
</TABLE>
<PAGE>
- ------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
MANAGEMENT'S DISCUSSION AND ANALYSIS

- ------------------------------------------------------------------------------

FORWARD LOOKING STATEMENTS

         This Form 10-Q  contains  forward-looking  statements  within  the
         meaning of Section 27A of the  Securities  Act of 1933 and Section
         21E of the Securities Exchange Act of 1934, including  information
         concerning the  availability of Valvoline's  R-12  inventories for
         1997,  the prospects of APAC's  construction  operations  for this
         fiscal year, Ashland Coal's prospective earnings for the remainder
         of 1996 and the first  quarter of fiscal  1997,  and the impact of
         various  environmental  proceedings and  investigations.  Although
         Ashland  believes  that its  expectations  are based on reasonable
         assumptions,  it cannot assure that the expectations  contained in
         such  statements will be achieved.  Important  factors which could
         cause actual results to differ  materially from those contained in
         such statements are discussed below.

         Ashland's  operations  are affected by domestic and  international
         political, legislative, regulatory and legal actions. Such actions
         may  include  changes  in  the  policies  of the  Organization  of
         Petroleum  Exporting  Countries  ("OPEC")  or  other  developments
         involving or affecting oil-producing countries, including military
         conflict,  embargoes, internal instability or actions or reactions
         of the  government of the United States in  anticipation  of or in
         response to such actions.

         Domestic   and   international   economic   conditions,   such  as
         recessionary  trends,  inflation,  interest and monetary  exchange
         rates, as well as changes in the availability and market prices of
         crude oil,  natural gas and  petroleum  products,  can also have a
         significant   effect  on  Ashland's   operations.   While  Ashland
         maintains reserves for anticipated liabilities and carries various
         levels of insurance, Ashland could be affected by civil, criminal,
         regulatory  or  administrative   actions,  claims  or  proceedings
         relating to environmental or other matters.  In addition,  climate
         and weather  can  significantly  affect  Ashland in several of its
         operations such as its construction,  natural gas, heating oil and
         coal  businesses.  Other  factors  and risks  affecting  Ashland's
         revenues and  operations  are contained in Ashland's Form 10-K for
         the fiscal year ended  September  30, 1995,  which is on file with
         the Securities and Exchange Commission.

RESULTS OF OPERATIONS

         CURRENT  QUARTER - Ashland  recorded net income of $80 million for
         the three months ended June 30, 1996,  compared to $48 million for
         the same period last year.  Operating  income for the quarter just
         ended  totaled  $148  million,  compared to $109  million for last
         year's June  quarter.  The increase in operating  income  resulted
         primarily from record quarterly  earnings from Valvoline and APAC,
         combined  with a record third  quarter from Ashland  Chemical.  An
         increase  in equity  income  from Arch  Mineral  and a decrease in
         interest  expense  also  contributed  to  the  improvement.  These
         positive  comparisons were partially offset by lower earnings from
         Ashland Coal and an increase in general corporate expenses.

         YEAR-TO-DATE - Net income for the nine months ended June 30, 1996,
         amounted  to $165  million,  compared  to $54 million for the nine
         months ended June 30, 1995.  Results for the current year included
         operating  income of $73 million ($48 million  after income taxes)
         from  the  settlement  of  Ashland  Exploration's  claims  in  the
         bankruptcy   reorganization   of  Columbia  Gas  Transmission  and
         Columbia Gas Systems.  Excluding  this  unusual  item,  net income
         increased  $63 million,  reflecting  substantial  improvements  in
         operating  income from Ashland  Petroleum,  Valvoline  and Ashland
         Exploration.  APAC and Arch Mineral also reported  higher earnings
         this  year.   On  the   negative   side,   operating   income  for
         SuperAmerica, Ashland Chemical and Ashland Coal declined from last
         year, while general corporate expenses and interest costs rose.

         PETROLEUM

         CURRENT QUARTER - Operating income for Ashland  Petroleum  totaled
         $45 million for the quarter  ended June 30, 1996,  compared to $46
         million for the same period last year.  A decrease in the refining
         margin (the difference between the value of products  manufactured
         and input cost) was largely  offset by higher crude oil inputs and
         a decrease in refining  expenses.  The  refining  margin  averaged
         $4.80 a barrel for the third  quarter of fiscal 1996,  compared to
         $5.31 a barrel in the June 1995 quarter.

                                        9
<PAGE>



- ------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
MANAGEMENT'S DISCUSSION AND ANALYSIS

- ------------------------------------------------------------------------------

         PETROLEUM (CONTINUED)

         Margins were very strong in May, but the  uncertainty in crude oil
         markets  over the  timing  of  Iraq's  re-entry  into  the  market
         contributed to a decline in margins in June.  Ashland Petroleum is
         making  good  progress  in  reducing  refining   expenses,   which
         decreased by 30 cents a barrel compared to a year ago.

         The Ashland(R)  brand  jobber/distributor  network has experienced
         rapid growth this year.  At June 30, 27 jobbers had  committed 503
         locations in Kentucky,  West  Virginia and Ohio to the  Ashland(R)
         brand,  compared to four jobbers and 114 committed  locations last
         year.

         YEAR-TO-DATE  - For the nine months ended June 30,  1996,  Ashland
         Petroleum recorded operating income of $47 million, compared to an
         operating  loss of $2 million for the same  period last year.  The
         improvement in earnings was attributed, in part, to an increase in
         the refining  margin of 22 cents a barrel,  despite  substantially
         higher crude oil costs. In addition, throughput volumes were up 7%
         for the year-to-date period with most of the increase attributable
         to record throughputs in this year's first quarter,  combined with
         reduced  throughputs  in the first  quarter  of last year when the
         Canton,  Ohio  refinery  had  a  general  maintenance  turnaround.
         Refining  expenses  declined  19 cents a barrel,  compared  to the
         first nine months of last year,  due to the  increased  throughput
         and ongoing efforts to cut costs and improve efficiency.

         SUPERAMERICA

         CURRENT QUARTER - Operating income for the third quarter of fiscal
         1996  totaled $8  million,  compared  to $9 million  for the third
         quarter of fiscal 1995.  Lower retail gasoline  margins and rising
         operating  costs  more than  offset  the  growth in  gasoline  and
         merchandise  sales  volumes.  Gasoline  margins were down almost a
         cent a  gallon,  as  increased  wholesale  costs  were  not  fully
         recovered  at the retail  level.  The higher  operating  costs and
         increased sales volumes largely reflect the increase in the number
         of units in operation.

         YEAR-TO-DATE   -  For  the  nine  months   ended  June  30,  1996,
         SuperAmerica's operating income of $25 million declined $8 million
         from the same period last year. The decrease in earnings reflected
         the same factors described in the quarter  comparison.  During the
         first nine months of this fiscal year,  SuperAmerica opened 31 new
         and rebuilt retail  outlets.  Of these,  18 were new  SuperAmerica
         stores  and 8 were new Rich Oil  outlets.  At June 30,  1996,  627
         SuperAmerica  and 103 Rich Oil units were in  operation,  compared
         with 600 and 93 at June 30, 1995.

         VALVOLINE

         CURRENT  QUARTER  - For the  three  months  ended  June 30,  1996,
         Valvoline  reported  record  quarterly  operating  income  of  $37
         million, compared to $2 million for the same period last year. The
         increase in earnings reflected improved results from nearly all of
         Valvoline's  business  units,  including a significant  short-term
         earnings  boost from the sale of R-12, an automotive  refrigerant.
         R-12 prices escalated  rapidly during the current quarter,  due to
         developing  shortages  within the market.  The U.S.  Environmental
         Protection  Agency banned the  production but not the sale of R-12
         at the end of  1995  due to its  ozone-depleting  characteristics.
         Valvoline believes it has sufficient inventories of R-12 to supply
         customers  through  1997.  During the quarter  just  ended,  First
         Recovery, Valvoline's used motor oil collection business, reported
         record  quarterly  earnings on the strength of higher revenues and
         improved  operating  efficiencies.  Valvoline  Instant  Oil Change
         (VIOC) also  reported its best quarter  ever,  in part  reflecting
         higher average car counts and ticket prices this year. At June 30,
         1996,  370  VIOC  company  operated  quick  lube  outlets  were in
         operation, compared to 361 last year.

         YEAR-TO-DATE - For the nine months ended June 30, 1996,  Valvoline
         reported operating income of $57 million,  compared to $13 million
         for the same period last year. The increase in earnings  reflected
         the same factors described in the quarterly comparison.


                                        10
<PAGE>

- ------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
MANAGEMENT'S DISCUSSION AND ANALYSIS

- ------------------------------------------------------------------------------

         CHEMICAL

         CURRENT QUARTER - Ashland  Chemical  reported record third quarter
         operating  income of $47 million for the three  months  ended June
         30,  1996,  compared to $30 million for the same period last year.
         Income from the specialty  chemical  businesses more than doubled,
         led by substantially higher earnings from composite polymers and a
         strong performance from the electronic chemicals business. Results
         from the distribution businesses were also up 22% from last year's
         third quarter,  reflecting  improvements in almost every division.
         Partially  offsetting  these positive  comparisons,  petrochemical
         profits declined,  primarily due to adverse competitive conditions
         in the hydrocarbon solvents and methanol markets.

         YEAR-TO-DATE - For the nine months ended June 30, 1996,  operating
         income totaled $127 million, compared to $130 million for the same
         period last year. Earnings from petrochemical's  methanol business
         were  down  substantially,  reflecting  the  exceptionally  strong
         methanol  market in 1995.  Earnings  were also down from the other
         petrochemical  product lines, due mainly to higher feedstock costs
         this year.  These negative  comparisons were partially offset by a
         58% improvement in operating income from specialty chemicals,  led
         by strong  earnings  from the  composite  polymers and  electronic
         chemicals businesses.  Last year's acquisition of certain parts of
         Aristech Chemical Corporation and other previous acquisitions were
         key factors in growing profits from specialty chemicals.

         During the current year,  Ashland Chemical  acquired the shares of
         Sociedad Italo Espanola de Resinas,  S.A. (SIER,  S.A.), a Spanish
         unsaturated   polyester   resins   manufacturer.   One   of   five
         acquisitions  completed  during this year,  SIER provides  Ashland
         Chemical's    Composite   Polymers   Division   with   its   first
         manufacturing  facility  in  Europe  and  is  part  of an  ongoing
         strategy to expand internationally.

         APAC

         CURRENT QUARTER - For the three months ended June 30, 1996, APAC's
         construction operations reported record quarterly operating income
         of $29  million,  compared to $26 million for the same period last
         year. APAC's results benefited from improved  production and sales
         in all areas, including asphalt, aggregate and ready-mix concrete.

         YEAR-TO-DATE - For the nine months ended June 30, operating income
         totaled $53 million this year,  compared to $47 million last year.
         The increase in earnings  reflected record operating income in the
         June quarter and strong revenues in the December quarter.  Backlog
         at June 30, 1996, was $663 million,  compared to $626 million last
         year.  With a  healthy  backlog  and  continued  emphasis  on cost
         control, APAC is poised for an outstanding year.

         COAL

         CURRENT  QUARTER - Ashland  Coal's  operating  income  totaled  $8
         million  for the  quarter  ended June 30,  1996,  compared  to $18
         million for the same  quarter  last year.  Results for the current
         quarter  reflected the continuing  substantial  adverse effects of
         the expiration of  attractively  priced  contracts with Cincinnati
         Gas & Electric  Company  (CG&E) at the end of 1995.  Sales volumes
         were  also down in the  current  quarter,  due to the  significant
         decrease in  production  from the Hobet 07  operations,  resulting
         from the  cessation of dragline  operations  at that  complex.  In
         addition,  cost  per  ton  of  coal  sold  rose  slightly from the
         relatively lower costs  achieved  in last  year's  third  quarter,
         reflecting increased contract mining costs at the Mingo  Logan
         complex, a three-day cessation of operations  at all  three  union
         mining complexes during a "memorial period" declared by the United
         Mine Workers of America, increased use of higher-cost purchased coal
         resulting  from  production  shortfalls  at the West  Virginia CSX
         operations,  and adverse localized mining conditions at one of the
         Kentucky mines.

         YEAR-TO-DATE - For the nine months ended June 30, 1996,  operating
         income  amounted to $30  million,  compared to $51 million for the
         same period last year. The decrease in earnings reflected the same
         factors described in the quarterly comparison,  along with charges
         of $4  million  related  to Ashland  Coal's  restructuring  of its
         corporate  and  subsidiary  support  functions.  Ashland  Coal has
         announced that it expects results for the September quarter, which
         are  heavily  affected  by  miners'  vacations,  to be very  weak.
         However,  results for the December quarter are expected to be very
         strong, primarily as a


                                          11
<PAGE>



- ------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
MANAGEMENT'S DISCUSSION AND ANALYSIS

- ------------------------------------------------------------------------------

         COAL (CONTINUED)

         consequence of two major  equipment moves scheduled for completion
         later in calendar 1996.  Once  completed,  these  relocations  are
         anticipated to lower mining costs,  raise  production and increase
         revenues for Ashland Coal.  Anticipated  December  quarter results
         will be reduced if there is a delay in receiving a pending surface
         mining permit at the Hobet 21 mine.

         EXPLORATION

         CURRENT  QUARTER -  Exploration's  operating  income for the third
         quarter of fiscal 1996 totaled $2 million, compared to essentially
         break-even results last year.  Domestic operating income increased
         $3 million  with a 10%  increase in the average  natural gas price
         and  lower dry hole  costs  being the  largest  components  in the
         improvement.   Earnings   from  foreign   operations   were  down,
         reflecting  reduced  profitability  from  existing  production  in
         Nigeria  and  increased  expenses   associated  with  the  ongoing
         exploration activity in that country.

         As previously  announced,  the second well on the Okwori  prospect
         offshore  Nigeria  encountered  297  feet  of oil in a  number  of
         reservoirs.  A third well, Okwori No. 3 South, has been drilled to
         a total depth of 11,810  feet.  Ashland's  preliminary  evaluation
         indicates  378 feet of net oil pay in  several  zones.  Casing has
         been set and evaluation is ongoing.

         YEAR-TO-DATE   -  For  the  first  nine  months  of  fiscal  1996,
         Exploration recorded operating income of $92 million,  compared to
         a loss of $1 million for the same  period  last year.  Results for
         the current year include  operating income of $73 million from the
         settlement  of  Ashland  Exploration's  claims  in the  bankruptcy
         reorganization  of Columbia  Gas  Transmission  and  Columbia  Gas
         Systems.  A 9% increase in natural  gas  production  and a 49 cent
         increase in the average  price per thousand  cubic feet of natural
         gas also  contributed  to the  improvement  in  operating  income.
         Natural gas  production  averaged  111  million  cubic feet a day,
         reflecting  in  part  last  year's   acquisitions   of  additional
         producing   properties  in   Appalachia.   Earnings  from  foreign
         operations  increased $3 million as last year's  results  included
         dry hole costs from the drilling of an  exploratory  well offshore
         Nigeria.

         GENERAL CORPORATE EXPENSES

         General corporate  expenses were up $6 million for the quarter and
         $8 million for the nine months  ended June 30,  1996,  compared to
         last year's corresponding  periods.  Reflected in both the quarter
         and  year-to-date  comparisons  were increased costs for incentive
         compensation  and  investment  returns  on  deferred  compensation
         account balances.

         OTHER INCOME (EXPENSE)

         For the three months ended June 30, 1996, interest expense totaled
         $42 million,  compared to $47 million for June 1995  quarter.  For
         the  year-to-date  period,  interest expense totaled $128 million,
         compared to $125 million last year. These  fluctuations  reflected
         the changes in the average  outstanding  debt levels  during these
         periods.

         Equity  income  from Arch  Mineral  increased  $4 million  for the
         quarter and $5 million for the nine  months  ended June 30,  1996.
         The  improvement  in earnings for the quarter was due primarily to
         increased  production  and coal sales,  resulting in part from the
         rescheduling  of a  two-week  vacation  shut-down  for  some  Arch
         Mineral  locations  to July  1996.  The  effect  of this  vacation
         shut-down was included in June's  results last year.  Earnings for
         the year-to-date  period reflected  favorable mining conditions at
         the  Arch  of  Kentucky  and  Arch of  West  Virginia  operations,
         combined  with  reduced SG&A and interest  costs.  These  positive
         comparisons  were partially  offset by a decline in profits at the
         Arch of Illinois and Lone Mountain operations due to lower margins
         and yields, respectively.


                                       12
<PAGE>

- ------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
MANAGEMENT'S DISCUSSION AND ANALYSIS

- ------------------------------------------------------------------------------

FINANCIAL POSITION

         LIQUIDITY

         Ashland's  financial position has enabled it to obtain capital for
         its financing needs and maintain  investment  grade ratings on its
         senior debt of Baa1 from  Moody's and BBB from  Standard & Poor's.
         Ashland  and  Ashland  Coal  have  revolving   credit   agreements
         providing  for  borrowings of up to $320 million and $500 million,
         respectively,  none of which were in use at June 30, 1996. At that
         date,   Ashland  could  issue  an   additional   $154  million  in
         medium-term  notes  under  a  shelf  registration   should  future
         opportunities  or needs arise.  Ashland and Ashland Coal also have
         access to various uncommitted lines of credit and commercial paper
         markets,  and had short-term  notes and  commercial  paper of $343
         million outstanding at June 30, 1996.

         Cash and cash  equivalents  at June 30,  1996,  were $71  million,
         compared to $52 million at  September  30,  1995.  Cash flows from
         operations,  a major  source of Ashland's  liquidity,  amounted to
         $342 million for the nine months ended June 30, 1996,  compared to
         $205  million  for the  nine  months  ended  June 30,  1995.  This
         increase  was  attributed  primarily  to  an  increased  level  of
         earnings and the proceeds  Ashland  received  from the  bankruptcy
         settlement previously discussed.

         Working  capital at June 30, 1996,  was $529 million,  compared to
         $481 million at September  30, 1995,  and $522 million at June 30,
         1995.   Liquid  assets  (cash,   cash   equivalents  and  accounts
         receivable)  amounted  to 76% of current  liabilities  at June 30,
         1996, and 78% at September 30, 1995.  Ashland's working capital is
         significantly  affected by its use of the LIFO method of inventory
         valuation,  which valued such  inventories  at $471 million  below
         their replacement costs at June 30, 1996.

         CAPITAL RESOURCES

         For the nine  months  ended  June  30,  1996,  property  additions
         amounted to $296  million,  compared to $297  million for the same
         period last year. Property additions (including  exploration costs
         and geophysical  expenses) and cash dividends for the remainder of
         fiscal  1996  are  estimated  at $197  million  and  $24  million,
         respectively.  Ashland  anticipates  meeting  its  remaining  1996
         capital  requirements  for property  additions and dividends  from
         internally generated funds. External financing may be necessary to
         provide funds for acquisitions.

         Ashland's  capital  employed at June 30,  1996,  consisted of debt
         (52%),   deferred  income  taxes  (1%),  minority  interest  (4%),
         convertible  preferred stock (7%), and common stockholders' equity
         (36%).  Debt as a percent of capital  employed was 52% at June 30,
         1996,  compared to 53% at September  30,  1995.  At June 30, 1996,
         long-term debt included $38 million of floating-rate debt, and the
         interest  rates on an additional  $522 million of fixed-rate  debt
         had been converted to floating rates  through  interest  rate swap
         agreements.  As a result,  future  interest  costs will  fluctuate
         based on  short-term  interest  rates for the remainder of 1996 on
         $560 million of Ashland's  consolidated long-term debt, as well as
         any short-term notes and commercial paper.

         At June 30,  1996,  Ashland  could issue up to an  additional  $49
         million in common  stock  under a shelf  registration.  During the
         nine months ended June 30, 1996,  no shares were issued under this
         registration.


ENVIRONMENTAL MATTERS

         Federal,  state and local statutes and regulations relating to the
         protection of the  environment  have resulted in higher  operating
         costs and capital  investments  by the industries in which Ashland
         operates.   Because  of  the  continuing   trends  toward  greater
         environmental  awareness  and  increasing   regulations,   Ashland
         believes  that  expenditures  for  environmental  compliance  will
         continue to have a significant

                                     13
<PAGE>

- ------------------------------------------------------------------------------

ASHLAND INC. AND SUBSIDIARIES
MANAGEMENT'S DISCUSSION AND ANALYSIS

- ------------------------------------------------------------------------------

         ENVIRONMENTAL MATTERS (continued)

         effect  on the  conduct  of its  businesses.  Although  it  cannot
         predict  accurately  how these  developments  will  affect  future
         operations   and  earnings,   Ashland   believes  the  nature  and
         significance  of its  costs  will be  comparable  to  those of its
         competitors in the petroleum,  chemical and extractive industries.
         For information on certain specific environmental  proceedings and
         investigations,  see the "Legal Proceedings"  section of this Form
         10-Q. For information  regarding  environmental  expenditures  and
         reserves,  see the  "Miscellaneous  - Governmental  Regulation and
         Action - Environmental Protection" section of Ashland's Form 10-K.

         Environmental  reserves are subject to considerable  uncertainties
         which  affect  Ashland's  ability  to  estimate  its  share of the
         ultimate costs of required remediation efforts. Such uncertainties
         involve the nature and extent of  contamination  at each site, the
         extent of required  cleanup  efforts under existing  environmental
         regulations,  widely varying costs of alternate  cleanup  methods,
         changes in  environmental  regulations,  the  potential  effect of
         continuing improvements in remediation technology,  and the number
         and financial strength of other potentially responsible parties at
         multiparty sites. As a result, charges to income for environmental
         liabilities  could have a material effect on results of operations
         in  a  particular  quarter  or  fiscal  year  as  assessments  and
         remediation  efforts  proceed  or as  new  remediation  sites  are
         identified.  However,  such  charges  are not  expected  to have a
         material  adverse  effect  on  Ashland's   consolidated  financial
         position, cash flow or liquidity.

                                      14

<PAGE>
                          PART II-OTHER INFORMATION
- ---------------------------------------------------------------------------
ITEM 1.   LEGAL PROCEEDINGS

     ENVIRONMENTAL  PROCEEDINGS - (1) As  of  June  30,  1996,  Ashland was
     subject  to 76  notices  received  from the  USEPA and  similar  state
     agencies  identifying  Ashland as a  "potentially  responsible  party"
     ("PRP") under  Superfund or similar state laws for potential joint and
     several  liability  for  cleanup  costs  in  connection  with  alleged
     releases of  hazardous  substances  from  various  waste  treatment or
     disposal  sites.   These  sites  are  currently   subject  to  ongoing
     investigation  and  remedial  activities,  overseen  by the USEPA or a
     state  agency  in  accordance   with  procedures   established   under
     regulations,  in which  Ashland  may be  participating  as a member of
     various  PRP groups.  Generally,  the type of relief  sought  includes
     remediation of contaminated soil and/or groundwater, reimbursement for
     the costs of site  cleanup or  oversight  expended,  and/or  long-term
     monitoring of environmental conditions at the sites. Ashland carefully
     monitors  the  investigatory  and  remedial  activity at many of these
     sites. Based on its experience with site remediation,  its familiarity
     with current  environmental laws and regulations,  its analysis of the
     specific  hazardous  substances  at  issue,  the  existence  of  other
     financially  viable PRPs and its current  estimates of  investigatory,
     clean-up and monitoring costs at each site,  Ashland believes that its
     liability at these sites,  either  individually  or in the  aggregate,
     after  taking  into  account  established  reserves,  will  not have a
     material adverse effect on Ashland's  consolidated financial position,
     cash flow or  liquidity  but could have a material  adverse  effect on
     results  of  operations  in  a  particular  quarter  or  fiscal  year.
     Estimated  costs for these matters are  recognized in accordance  with
     generally accepted accounting principles governing probability and the
     ability to reasonably estimate future costs.

     (2)  On   or   about   April  21,   1995,   Ashland    received    an
     Administrative  Complaint  and a  Notice  of  Proposed  Assessment  of
     Administrative  Civil  Penalty  from the United  States  Environmental
     Protection Agency ("USEPA") Region IV. The Complaint,  which sought an
     administrative  penalty of $162,500,  alleged that Ashland  missed its
     April  1,  1994   interim   construction   deadline   and   maintained
     insufficient records regarding  construction of a wastewater system at
     its Catlettsburg,  Kentucky refinery. On July 2, 1996, the USEPA filed
     a motion to dismiss  this  Complaint  with  permission  to refile at a
     later  date in order to  conduct  a  further  investigation  into this
     matter  as well as  Ashland's  compliance  with  certain  benzene  and
     volatile  organic  compound  regulations  applicable to the wastewater
     system. The USEPA's motion was granted on August 2, 1996.

     (3) On  March  19,  1996,  after  consultation  with  the  USEPA,  the
     Kentucky  Division  for Air Quality  issued a finding that Ashland had
     not  demonstrated  compliance with certain air  regulations  regarding
     volatile organic compounds at its Catlettsburg, Kentucky refinery, and
     referred  the  matter  to USEPA -  Region  IV for  formal  enforcement
     action.  Ashland  filed a  petition  requesting  a  hearing  before  a
     Kentucky  administrative  hearing  officer on the merits of the matter
     which  has now been  scheduled  for  October.  Separately,  the  USEPA
     recently  issued a Notice  of  Violation  to  Ashland  regarding  this
     matter.

ITEM 2.   CHANGES IN SECURITIES

     As   reported  in  Ashland's  Form  8-K   filed   on  May  16,   1996,
     Ashland's  shareholder  rights plan  adopted in 1986  expired upon the
     close of  business  on May 15,  1996 and was  replaced by a new rights
     plan  effective May 16, 1996. A description of the new rights plan and
     the nonvoting  Preferred Stock Purchase  Rights granted  thereunder is
     contained in the Form 8-K.

     (a)      Exhibits

         27       Financial Data Schedule

     (b)      Reports on Form 8-K

     As  described  above, a  report  on  Form 8-K was filed by Ashland on
     May 16, 1996 to disclose that on May 16, 1996,  the Board of Directors
     of Ashland Inc.  approved a shareholder  rights plan to take effect at
     the close of business on May 16, 1996, which replaced Ashland's rights
     plan which expired at the close of business on May 15, 1996.



                                    15
<PAGE>

                                 SIGNATURES

Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this report to be signed on its behalf by the
undersigned thereunto duly authorized.



                                                  Ashland  Inc.
                                        ------------------------------
                                                  (Registrant)




                                           /s/  Kenneth L. Aulen
Date   August 13, 1996                  ------------------------------
                                        Kenneth L. Aulen
                                        Administrative Vice President and 
                                           Controller
                                        (Chief Accounting Officer)




Date   August 13, 1996                     /s/  Thomas L. Feazell
                                        ------------------------------
                                        Thomas L. Feazell
                                        Senior Vice President,
                                        General Counsel and Secretary



<TABLE> <S> <C>

<ARTICLE>  5
<LEGEND>             THIS SCHEDULE CONTAINS SUMMARY  FINANCIAL  INFORMATION
                     EXTRACTED  FROM ASHLAND INC.'S 3RD QUARTER 10-Q AND IS
                     QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH 10-Q.
<MULTIPLIER>  1,000,000
       
<S>                                                <C>
<PERIOD-TYPE>                                      9-MOS
<FISCAL-YEAR-END>                                  SEP-30-1996
<PERIOD-END>                                       JUN-30-1996
<CASH>                                                71
<SECURITIES>                                           0
<RECEIVABLES>                                      1,705
<ALLOWANCES>                                          27
<INVENTORY>                                          804
<CURRENT-ASSETS>                                   2,823
<PP&E>                                             7,268
<DEPRECIATION>                                     3,678
<TOTAL-ASSETS>                                     7,247
<CURRENT-LIABILITIES>                              2,294
<BONDS>                                            1,752
<COMMON>                                              65
                                  0
                                          293
<OTHER-SE>                                         1,424
<TOTAL-LIABILITY-AND-EQUITY>                       7,247
<SALES>                                            9,631
<TOTAL-REVENUES>                                   9,764
<CGS>                                              8,436
<TOTAL-COSTS>                                      8,436
<OTHER-EXPENSES>                                     972
<LOSS-PROVISION>                                       0
<INTEREST-EXPENSE>                                   128
<INCOME-PRETAX>                                      228
<INCOME-TAX>                                          72
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