PEPSICO INC
DEF 14A, 1997-03-28
BEVERAGES
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                            SCHEDULE 14A INFORMATION
                    PROXY STATEMENT PURSUANT TO SECTION 14(A)
                    OF THE SECURITIES EXCHANGE ACT OF 1934

Filed by the Registrant   / X /

Filed by a Party other than the Registrant    /    /


Check the appropriate box:

/    /   Preliminary Proxy Statement   /    /  Confidential, for Use of the Com-
                                               mission Only (as permitted by
                                               Rule 14a-6(e)(2))
/ X /    Definitive Proxy Statement

/    /   Definitive additional materials

/    /   Soliciting material pursuant to Rule 14a-11(c) or Rule 14a-12


                                  PEPSICO, INC.
- --------------------------------------------------------------------------------
               (Name of Registrant as Specified in Its Charter)


Payment of filing fee (Check the appropriate box):

   / X / No fee required.

   / / Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.

   (1)  Title of each class of securities to which transaction applies:
- --------------------------------------------------------------------------------
   (2)  Aggregate number of securities to which transaction applies:
- --------------------------------------------------------------------------------
   (3) Per unit price or other underlying value of transaction computed pursuant
to  Exchange  Act Rule 0-11 (set  forth the amount on which the  filing  fee is
calculated and state how it was determined):
- --------------------------------------------------------------------------------
   (4)  Proposed maximum aggregate value of transaction:
- --------------------------------------------------------------------------------
   (5)  Total fee paid:
- --------------------------------------------------------------------------------
   /   / Fee paid previously with preliminary materials.

   / / Check box if any part of the fee is offset as provided  by  Exchange  Act
Rule  0-11(a)(2)  and identify the filing for which the  offsetting fee was paid
previously.  Identify the previous filing by registration  statement  number, or
the form or schedule and the date of its filing.

   (1)  Amount Previously Paid:
- --------------------------------------------------------------------------------
   (2)  Form, Schedule or Registration Statement No.:
- --------------------------------------------------------------------------------
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   (4)  Date Filed:
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<PAGE>











PEPSICO, INC.

Purchase, New York 10577-1444

NOTICE OF ANNUAL MEETING OF SHAREHOLDERS


     PepsiCo   will  hold  its  Annual   Shareholders'   Meeting  at  our  World
Headquarters at 700 Anderson Hill Road, Purchase, New York, on Wednesday, May 7,
1997, at 11:00 A.M. Eastern Daylight Saving Time, to:

       0  Elect directors.
       0  Approve the appointment of independent auditors.
       0  Act upon three shareholder proposals in the attached Proxy Statement.
       0  Transact any other business that may properly come before the Meeting.

     If you own shares of PepsiCo stock as of the close of business on March 14,
1997 (the Record Date), you can vote those shares by proxy or at the Meeting.

     If you plan to attend the Meeting, please check the box on your proxy card,
so that we may send you an admission card.



     Whether or not you plan to attend the Meeting, please complete the enclosed
proxy card, and sign,  date and return it promptly in the enclosed  postage-paid
envelope  so that your shares  will be  represented.  The holders of record of a
majority of the  outstanding  shares must be present in person or represented by
proxy at the  Annual  Meeting  in order to hold  the  Meeting.  Any  shareholder
returning a proxy may revoke it by voting at the Meeting.



                                       By order of the Board of Directors,

March 28, 1997                                       EDWARD V. LAHEY, JR.
                                                                  Secretary


<PAGE> 1



                                                  


PepsiCo, Inc.
Purchase, New York 10577-1444
                                                                  March 28, 1997


                                 PROXY STATEMENT

         The Board of  Directors  of PepsiCo,  Inc.  ("PepsiCo")  is  soliciting
proxies  to be  voted  at the  Annual  Meeting  of  Shareholders  to be  held on
Wednesday,  May 7, 1997, and at any  adjournment of the Meeting.  We are sending
this Proxy Statement in connection with the proxy solicitation.

         At March 14, 1997, the record date, there were 1,541,460,586  shares of
PepsiCo  Capital Stock  outstanding  and entitled to one vote each at the Annual
Meeting.  These shares were registered in the names of 214,860 shareholders and,
as far as we know, no person owns  beneficially  more than 5% of the outstanding
Capital Stock.

         PepsiCo is making its first  mailing of this Proxy  Statement  on March
28, 1997.


<TABLE>
<CAPTION>

                                      TABLE OF CONTENTS
                                                                                       Page
<S>                                                                                    <C>    

PROXY ITEM NO. 1 - ELECTION OF DIRECTORS............................................... 2

Ownership of Capital Stock by Directors and Executive Officers......................... 4
Board Meetings and Committees of the Board............................................. 4
Directors Compensation..................................................................5
Executive Compensation
         Compensation Committee Report..................................................5
         Compensation Committee Interlocks and Insider Participation....................7
         Summary Compensation Table.....................................................8
         Aggregated Option Exercises in Last Fiscal Year and FY-End Option Values.......9
         Option Grants in Last Fiscal Year.............................................10
         Long-Term Incentive Plan Awards...............................................11
         Performance Graph.............................................................12
         Pension Plan Table............................................................12
Compliance with Section 16(a) of the Exchange Act......................................13

PROXY ITEM NO. 2 - APPROVAL OF AUDITORS................................................13

PROXY ITEMS NOS. 3, 4 AND 5 - SHAREHOLDER PROPOSALS
         Election of President and COO.................................................13
         Cumulative Voting.............................................................14
         Cap Non-Performance-Based Executive Compensation..............................15
Other Matters     .....................................................................16
Quorum and Voting .....................................................................16
1998 Shareholders' Proposals...........................................................17
General................................................................................17

</TABLE>


<PAGE> 2


                    ELECTION OF DIRECTORS (PROXY ITEM NO. 1)

     The  Board of  Directors  proposes  the  following  thirteen  nominees  for
election as directors at the Annual Meeting. The directors will hold office from
election  until  the  next  Annual  Meeting  of  Shareholders,  or  until  their
successors are elected and qualified.

- --------------------------------------------------------------------------------

     JOHN F. AKERS, 62, former Chairman of the Board and Chief Executive Officer
of International  Business Machines Corporation,  has been a member of PepsiCo's
Board  since  1991.  Mr.  Akers  joined IBM in 1960 and was  Chairman  and Chief
Executive Officer from 1986 until 1993. He is also a director of Hallmark Cards,
Inc.,  Lehman  Brothers  Holdings,  Inc.,  The New York Times  Company,  Springs
Industries, Inc., W.R. Grace & Co. and Zurich Insurance Company--U.S.

- --------------------------------------------------------------------------------

     ROBERT E. ALLEN,  62, Chairman of the Board and Chief Executive  Officer of
AT&T Corp., has been a member of PepsiCo's Board since 1990. He began his career
at AT&T in 1957 when he joined Indiana Bell. He was elected  President and Chief
Operating Officer of AT&T in 1986, and assumed his present  responsibilities  in
1988. He is also a director of Bristol-Myers Squibb Company and Chrysler Corp.

- --------------------------------------------------------------------------------

     WAYNE CALLOWAY,  61, Chairman of the Board of PepsiCo from 1986 to November
1996,  was elected to PepsiCo's  Board in 1983. Mr.  Calloway  joined PepsiCo in
1967, became President and Chief Operating  Officer of Frito-Lay,  Inc. in 1976,
and became  Chairman of the Board and Chief  Executive  Officer of  Frito-Lay in
1978. Mr. Calloway became  Executive Vice President and Chief Financial  Officer
of PepsiCo in 1983,  President and Chief  Operating  Officer in 1985,  and Chief
Executive  Officer in 1986, a position he held until April 1996. Mr. Calloway is
a director of Citicorp, General Electric Company and Exxon Corporation.

- --------------------------------------------------------------------------------

     ROGER A. ENRICO,  52, was elected as PepsiCo's Chief  Executive  Officer in
April and  Chairman of the Board in  November  1996.  Mr.  Enrico was elected to
PepsiCo's  Board in 1987. He joined  PepsiCo in 1971,  and became  President and
Chief Executive Officer of Pepsi-Cola USA in 1983, President and Chief Executive
Officer of PepsiCo  Worldwide  Beverages in 1986,  Chairman and Chief  Executive
Officer of Frito-Lay,  Inc. in 1991 and Chairman and Chief Executive  Officer of
PepsiCo Worldwide Foods in 1992. In addition to his duties as PepsiCo's Chairman
and CEO, he is also  Chairman and Chief  Executive  Officer,  PepsiCo  Worldwide
Restaurants,  a position he has held since 1994.  Mr.  Enrico is a member of the
Board of Directors of Dayton Hudson Corporation,  the A. H. Belo Corporation and
The Prudential Insurance Company of America.

- --------------------------------------------------------------------------------

     RAY L. HUNT, 53, Chairman and Chief  Executive  Officer of Hunt Oil Company
and Chairman,  Chief Executive Officer and President,  Hunt Consolidated,  Inc.,
was elected to  PepsiCo's  Board in April 1996.  Mr. Hunt began his  association
with Hunt Oil Company in 1958 and has held his current  position  since 1976. He
is also a director of Dresser  Industries,  Inc.,  Security Capital Group,  Ergo
Science, Inc. and Electronic Data Systems Corporation.

- --------------------------------------------------------------------------------

     JOHN J.  MURPHY,  65,  former  Chairman  of the Board  and Chief  Executive
Officer of Dresser Industries,  Inc., was elected a director of PepsiCo in 1984,
and is Chairman of the Compensation Committee. Mr. Murphy joined Dresser in 1952
and was elected its Chairman and Chief  Executive  Officer in 1983.  Mr.  Murphy
served as Chief  Executive  Officer until  November  1995, and as Chairman until
December  1996.  He is also a director of  NationsBank  Corporation,  Kerr-McGee
Corporation and CARBO Ceramics Inc.

- --------------------------------------------------------------------------------

     STEVEN S REINEMUND, 48, was elected a director in April 1996. Mr. Reinemund
began his career with PepsiCo as a senior  operating  officer of Pizza Hut, Inc.
in 1984. He became 

<PAGE> 3


President and Chief  Executive  Officer of Pizza Hut in 1986,  and President and
Chief Executive  Officer of Pizza Hut Worldwide in 1991. In 1992, Mr.  Reinemund
became President and Chief Executive Officer of Frito-Lay, Inc., and assumed his
current  position  as  Chairman  and Chief  Executive  Officer of the  Frito-Lay
Company  in April  1996.  He is also a  director  of  Provident  Life & Accident
Insurance Co.

- --------------------------------------------------------------------------------

     SHARON  PERCY  ROCKEFELLER,  52,  was  elected a director  in 1986.  She is
President and Chief  Executive  Officer of WETA public  stations in  Washington,
D.C.,  a  position  she has held  since  1989,  and was a member of the Board of
Directors  of WETA from 1985 to 1989.  She is a member of the Board of Directors
of Public Broadcasting Service,  Washington,  D.C. and was a member of the Board
of  Directors  of the  Corporation  for Public  Broadcasting  until  1992.  Mrs.
Rockefeller has also been a Member of the Democratic National Committee.

- --------------------------------------------------------------------------------

     FRANKLIN A. THOMAS,  62, was elected to PepsiCo's  Board in 1994. From 1967
to 1977, he was President and Chief Executive Officer of the  Bedford-Stuyvesant
Restoration Corporation. From 1977 to 1979 Mr. Thomas had a private law practice
in New York City. Mr. Thomas was President of the Ford  Foundation  from 1979 to
April 1996 and is  currently a consultant  to the TFF Study Group,  a non-profit
organization  assisting development in southern Africa. He is also a director of
ALCOA, Citicorp, Cummins Engine Company, Inc. and Lucent Technologies.

- --------------------------------------------------------------------------------

     P. ROY  VAGELOS,  67,  former  Chairman  of the Board  and Chief  Executive
Officer of Merck & Co., Inc.,  has been a member of PepsiCo's  Board since 1992.
Dr.  Vagelos  joined  Merck in 1975 and  became  President  and Chief  Executive
Officer in 1985.  He became a director in 1984 and  Chairman  in 1986,  retiring
from that position in 1994.  Dr.  Vagelos is also a director of The Estee Lauder
Companies Inc., The Prudential  Insurance Company of America,  McDonnell Douglas
Corporation and Chairman of the Board of Regeneron Pharmaceuticals Inc.

- --------------------------------------------------------------------------------

     KARL M. VON DER  HEYDEN,  60, was  elected  as  PepsiCo's  Chief  Financial
Officer and Vice Chairman of the Board in September 1996. Mr. von der Heyden was
Co-Chairman  and Chief  Executive  Officer of RJR Nabisco from March through May
1993 and Chief  Financial  Officer from 1989 to 1993. He served as President and
Chief Executive Officer of  Metallgesellschaft  Corp. from 1993 to 1994. Mr. von
der  Heyden  has also been a senior  advisor  to the  Clipper  Group,  a private
merchant  bank,  since  1994.  Mr.  von der Heyden is a  director  of  Federated
Department Stores, Inc.

- --------------------------------------------------------------------------------

     CRAIG E. WEATHERUP, 51, was elected a director in April 1996. Mr. Weatherup
is currently  Chairman and Chief Executive Officer of the Pepsi-Cola  Company, a
position he has held since July 1996. He joined Pepsi-Cola as Marketing Director
for the Far East in 1974, was named Senior Vice  President,  Sales and Marketing
of the  Pepsi-Cola  Group in 1982, and President of the division in 1986. He was
appointed  President  of the  Pepsi-Cola  Company in 1988,  President  and Chief
Executive  Officer of Pepsi-Cola  North America in 1991, and served as PepsiCo's
President in 1996.  Mr.  Weatherup  is also a director of  Federated  Department
Stores, Inc.

- --------------------------------------------------------------------------------

     ARNOLD R.  WEBER,  67,  was  elected  to  PepsiCo's  Board in 1978,  and is
Chairman  of the  Audit  Committee.  Dr.  Weber is  Chancellor  of  Northwestern
University  and was the  University's  President  from 1985 to 1995. He has held
various government  positions including Executive Director of the Cost of Living
Council and Associate  Director of the Office of Management and Budget.  He is a
director of Aon Corp.,  Burlington  Northern,  Inc.,  Inland Steel Company,  The
Tribune Co. and Deere Co.

- --------------------------------------------------------------------------------

<PAGE> 4


     If any of these  nominees for  director  becomes  unavailable,  the persons
named in the enclosed  proxy intend to vote for any alternate  designated by the
present Board.


     OWNERSHIP  OF  CAPITAL  STOCK BY  DIRECTORS  AND  EXECUTIVE  OFFICERS.  The
following table shows, as of March 14, 1997, the shares of PepsiCo Capital Stock
beneficially  owned  by  each  director  (including  nominees),  by  each  named
executive officer individually, and by all directors and executive officers as a
group:

             Name of Individual or                          Number of Shares
         Number of Persons in Group                     Beneficially Owned(1)(2)

      John F. Akers.................................................     28,307
      Robert E. Allen...............................................      9,521
      Wayne Calloway................................................  5,661,834
      Roger A. Enrico...............................................  1,711,418
      Ray L. Hunt...................................................      3,381
      John J. Murphy................................................     24,399
      Steven S Reinemund............................................    604,896
      Sharon Percy Rockefeller......................................     65,422
      Franklin A. Thomas............................................      4,381
      P. Roy Vagelos................................................     40,017
      Karl M. von der Heyden........................................     20,000
      Craig E. Weatherup............................................  1,586,060
      Arnold R. Weber...............................................     43,397
      Robert L. Carleton............................................    199,140
      Edward V. Lahey, Jr...........................................    679,807
      All directors and executive officers as a group (17 persons).. 10,918,034
- -----------------------

     (1) Certain  directors or executive  officers  share voting and  investment
power over  618,827  shares of  PepsiCo  Capital  Stock  with  their  spouses or
children.  The shares shown include  9,311,632  shares of PepsiCo  Capital Stock
which certain directors and executive officers have a right to acquire within 60
days.

     (2) The shares shown do not include the following number of PepsiCo Capital
Stock equivalents,  which are held in PepsiCo's deferred income program: John F.
Akers 1,119  shares;  Robert E. Allen  26,379  shares;  Roger A.  Enrico  17,136
shares;  Ray L. Hunt 1,119  shares;  John J. Murphy  7,386  shares;  Franklin A.
Thomas 5,154  shares;  P. Roy Vagelos 1,119 shares;  Craig E.  Weatherup  13,860
shares; Arnold R. Weber 4,831shares; and all directors and executive officers as
a group 82,623 shares.

     Directors and executive officers as a group own less than 1% of outstanding
Capital Stock.


     BOARD  MEETINGS  AND  COMMITTEES  OF THE  BOARD.  PepsiCo's  Board held six
regular  meetings and one  telephonic  meeting  during the year.  Because of its
compact,  independent structure, the Board does not operate through a variety of
Committees and all outside directors serve on the two existing  committees.  The
full Board deals with matters such as nominations for Board membership or issues
raised by shareholders.

     The Audit  Committee,  which was  established in 1967, held two meetings in
1996. The Committee  reviews  external and internal audit plans and  activities,
our annual financial statements,

<PAGE> 5

and our system of internal financial controls.  The Audit Committee approves the
fees for audit,  audit-related and nonaudit services provided by the independent
auditors,  and  recommends  to the Board the  annual  selection  of  independent
auditors.

     The  Compensation  Committee,  which has been active since 1955,  held four
meetings during 1996. The Compensation Committee administers PepsiCo's incentive
plans, sets policies that govern executives'  annual  compensation and long-term
incentives, and reviews management performance, development and succession.

     Average  attendance by incumbent  directors at Board and Committee meetings
was  approximately  93%. No incumbent  director  attended  fewer than 75% of the
total number of Board and Committee meetings.


     DIRECTORS  COMPENSATION.  Directors who are employees receive no additional
pay for serving as directors.  All other directors  receive annual  retainers of
$70,000 and an annual grant of options to buy $120,000 worth of PepsiCo  Capital
Stock.  Directors  may convert up to $90,000 of their  option grant into PepsiCo
Capital  Stock at a ratio of three  options  for one share.  Directors  may also
defer  payment  of their  retainers  and stock  grants.  If the  stock  grant is
deferred,  the  only  investment  option  available  is  PepsiCo  Capital  Stock
equivalents, payable in cash. Deferrals may not be made for less than one year.


                             EXECUTIVE COMPENSATION

             Compensation Committee Report on Executive Compensation

Executive Pay Policy

     PepsiCo's  executive  compensation  programs  are  designed to enable it to
recruit,  retain and motivate a large group of talented and diverse domestic and
international  executives.   This  is  essential  for  PepsiCo  to  achieve  its
challenging  worldwide  performance   objectives  and  to  continue  to  achieve
outstanding  shareholder returns. As a result, the Committee has determined that
executive  compensation  opportunities,  including  those  for  PepsiCo's  Chief
Executive Officer ("CEO"), should create incentives for superior performance and
consequences for below target performance.

     The  Compensation  Committee  annually  examines  short-term  and long-term
compensation  levels for the CEO and other senior executives against a survey of
the compensation  practices of a group of leading  consumer  product  companies.
This review is  validated  against  surveys of the  compensation  practices of a
broader  range of major  companies,  including  the Fortune 50.  Together  these
companies are referred to as the "survey  companies." These reviews also compare
PepsiCo's  short  and  long-term  results  with the  performance  of the  survey
companies, to ensure a pay for performance linkage. The survey companies include
some,  but not all,  of the  companies  covered  in the  Standard  & Poor's  500
Beverage,  Food and Restaurant Indices included on the Performance Graph on page
12.

     The Committee  believes that our executive  compensation  programs have met
their  objectives.  PepsiCo  has been able to attract  and retain the  executive
talent necessary to support a corporation  which has more than doubled its sales
over the last seven years,  while providing  superior  shareholder  returns over
that period.


<PAGE> 6



Specific Compensation Programs

     PepsiCo's  executive  compensation mix includes a base salary,  annual cash
bonus awards,  and long-term  incentive  compensation in the form of performance
units  and  stock   options.   Overall,   these  programs  are  intended  to  be
performance-oriented,  with the  principal  portion  of  executive  compensation
opportunities tied to achievement of annual objectives and long-term shareholder
returns.  It is the  Committee's  intention  that  substantially  all  executive
compensation be deductible for federal income tax purposes.

     Salary ranges for the CEO and the other executive officers are based on the
underlying  accountabilities of each executive's position, which are reviewed on
a regular  basis and  benchmarked  against  similar  positions  among the survey
companies.  These  salary  ranges are  targeted at the upper end of salaries for
similar  positions at the survey  companies;  however,  individual  salaries are
capped at $1 million.

     Bonus awards for  PepsiCo's  CEO and  executive  officers are paid based on
PepsiCo's overall  performance  against specified earnings growth targets set in
advance in accordance  with the  shareholder  approved 1994 Executive  Incentive
Compensation  Plan.  The amount of the award an executive is eligible to receive
will increase if higher earnings per share targets are achieved. No payment will
be made if the minimum  earnings target is not met. Once those earnings  targets
are  achieved,  the Committee  exercises  its  discretion to determine the exact
amount of the bonus to be paid to each executive  officer.  In  determining  the
bonus  of  executive  officers  other  than  the CEO,  the  Committee  considers
PepsiCo's  performance as well as subjective personal factors such as quality of
strategic plans,  organizational and management  development and special project
or idea  leadership.  The  CEO's  bonus is based on the  Committee's  subjective
assessment  of a  broad  range  of  performance  measures,  including  PepsiCo's
financial results,  strategic position, market share and performance compared to
the broad range of major companies included in the survey companies.

     Long-term  awards,  made  under the  shareholder  approved  1994  Long-Term
Incentive Plan (the "LTIP"), have generally been granted every other year in the
form of performance units and stock options.  Pro rata and special awards may be
made  off-cycle to  participants  who are  promoted or newly hired.  Performance
units are paid after four years based on  achieving  earnings  per share  growth
targets  set in advance by the  Committee.  Stock  options are granted at market
value  on the  date of  grant  and  increase  in  value  only to the  extent  of
appreciation in PepsiCo's Capital Stock.  Most become  exercisable at the end of
four years, and are exercisable  thereafter for six years. PepsiCo's CEO and, in
general, other executive officers are given the opportunity to choose the mix of
performance units and stock options in their long-term  awards.  Most executives
have elected 100% stock options.

     PepsiCo's   executives  may  also  participate  in  the  Company's  benefit
programs,  including the Company's  retirement  plans, its medical,  savings and
other  benefit  plans and its  SharePower  Stock  Option  Plan,  under which all
full-time  employees  receive  annual  grants of options to  purchase  shares of
PepsiCo stock equal in amount to 10% of that individual's previous year's salary
and bonus.  Executive  officers receive their annual SharePower awards under the
LTIP.  In addition,  executives  are eligible to  participate  in the  Company's
income deferral programs.

Performance Evaluation

     In  April  1996,  Roger A.  Enrico  succeeded  D.  Wayne  Calloway  as CEO.
References to CEO in this section apply to both individuals. The Committee meets
without the CEO to evaluate  his  performance,  and with the CEO to evaluate the
performance  of  other  executive  officers.  The  1996  salaries,  bonuses  and
long-term  incentive awards for the corporation's CEO and executive officers set
forth on page 8 were  reviewed  and  approved at  meetings  of the  Compensation
Committee held during 1996 and in January 1997.


<PAGE> 7


     Decisions on executive  officers'  salaries and salary increases were based
on individual performance  evaluations.  As described above, decisions on senior
executive  officers'  bonus awards were based on PepsiCo's  performance  against
established earnings targets and on individual performance.

     The salary of each CEO in 1996 was less than $1 million.  Reimbursement for
relocation  expenses incurred by Mr. Enrico in connection with assumption of his
new  responsibilities  are not  included  as  salary.  The  primary  performance
measures used to determine the CEO's 1996 bonus award were earnings results, the
strength of PepsiCo's  strategic  position and its five-year  earnings per share
growth and total return to shareholders as compared to the survey companies. The
overall performance measures were not assigned specific weights, but rather were
weighted  subjectively by each member of the Compensation  Committee.  PepsiCo's
fiscal 1996 earnings per share growth (before one time charges) declined 5%.

     Long-term  incentive  awards  were  made to the CEO and to other  executive
officers last year. These included special awards to Messrs.  Enrico,  Reinemund
and Weatherup.  The level of long-term incentive awards are based on comparisons
with awards at the survey companies.  These long-term awards, which are intended
as  incentives  for  future  performance  and are not  based  on past  corporate
performance,  are  targeted at the upper end of awards for similar  positions at
the survey companies.

     The  Performance  Graph on page 12 compares  PepsiCo's five year cumulative
total  return to the Standard & Poor's 500 Stock Index and the Standard & Poor's
500 Beverage,  Food and Restaurant  Indices.  PepsiCo's  compounded annual total
shareholder return for the five years ended December 28, 1996 was 13.6%.

                             COMPENSATION COMMITTEE:


               JOHN F. AKERS                  SHARON PERCY ROCKEFELLER
               ROBERT E. ALLEN                FRANKLIN A. THOMAS
               RAY L. HUNT                    P. ROY VAGELOS
               JOHN J. MURPHY                 ARNOLD R. WEBER



     COMPENSATION  COMMITTEE  INTERLOCKS AND INSIDER  PARTICIPATION.  Andrall E.
Pearson,  who served as a member of the Compensation  Committee until he retired
in April 1996, was PepsiCo's President and Chief Operating Officer until 1984.


<PAGE> 8


<TABLE>


                                          Summary Compensation Table
                                                                                            
<CAPTION>
                                                                                          Long-Term
                                              Annual Compensation                       Compensation
                                       ----------------------------------------- -----------------------------
                                                                                  Awards        Payouts
                                                                                 -----------------------------
                                                                                 Securities
                                                                                   Under-
                                                                                   lying       Long-Term        All Other
Name and Principal                                                Other Annual    Options    Incentive Plan     Compensa-
Position                        Year    Salary ($)   Bonus ($)   Compensation ($)  (#)(1)      Payouts ($)      tion($)(2)
- -------------------------       -----   ----------   ---------   ---------------   -------    -----------       ----------
<S>                             <C>        <C>         <C>          <C>           <C>          <C>               <C>

Wayne Calloway                  1996       925,000     1,300,000    121,526(3)      686,857        0             1,895
Director, Former Chairman       1995       925,000     2,425,000    103,234(3)       11,602        0             2,927
   of the Board and Chief       1994       968,269     1,975,000    120,786(3)      718,552        0             3,416
   Executive Officer

Roger A. Enrico (4)             1996       880,500     1,300,000    910,408(3)    1,732,141    1,745,029(5)      2,281
Chairman of the Board and       1995       771,539       784,690    113,885(3)        5,560        0             2,638
   Chief Executive Officer      1994       735,404       611,730     79,754(3)      104,546    1,340,036(5)      2,823

Steven S Reinemund (6)          1996       715,769     1,053,005      7,263       1,143,841      120,940           0
Director; Chairman and          1995        -            -              -             -            -              -
   Chief Executive Officer,     1994        -            -              -             -            -              -
   Frito-Lay Company

Craig E. Weatherup (6)          1996       723,346       925,025     59,553(3)    1,169,441        0             5,789(7)
Director; Chairman and          1995        -             -             -             -            -              -
   Chief Executive Officer,     1994        -             -             -             -            -              -
   Pepsi-Cola Company

Robert L. Carleton              1996       330,058       162,580     11,563         109,997        0               0
Senior Vice President           1995       310,275       249,480     11,040           2,004        0               0
   and Controller               1994       297,050       188,410     10,761         133,410        0               0

Edward V. Lahey, Jr.            1996       411,636       233,435     21,523         164,629        0             1,211
Senior Vice President,          1995       388,269       315,900     10,816           2,528        0             1,643
   General Counsel and          1994       370,692       229,950     10,362         173,638        0             1,827
   Secretary
- ---------------
</TABLE>

     (1) Options are reflected on a post-split basis.

     (2) PepsiCo pays a portion of the annual cost of life insurance policies on
the lives of its key  employees.  These amounts are included  here. If a covered
employee dies while employed by PepsiCo,  PepsiCo is reimbursed for its payments
from the proceeds of the policy.

     (3) This amount includes benefits from the use of corporate  transportation
($82,339 in 1996; $62,855 in 1995 and $79,257 in 1994 for Mr. Calloway;  $92,929
in 1996; $65,612 in 1995 and $42,757 in 1994 for Mr. Enrico; $35,435 in 1996 for
Mr.  Weatherup).  It also includes  reimbursement  of relocation and tax related
expenses of $777,311 relative to Mr. Enrico's  relocation in connection with his
new responsibilities.

<PAGE> 9


     (4) Mr. Enrico became Chief Executive Officer on April 1, 1996 and Chairman
of the Board on  November  14,  1996.  Previously,  he was Vice  Chairman of the
Board,  and  is  Chairman  and  Chief  Executive   Officer,   PepsiCo  Worldwide
Restaurants.

     (5)  This  amount  vested  as  a  result  of  PepsiCo's  achievement  of  a
predetermined  cumulative  earnings  per share  growth  target  over a four-year
period. Mr. Enrico deferred payment of this amount.

     (6) Mr. Reinemund and Mr. Weatherup were not executive officers in 1995 and
1994. Mr.  Reinemund  became  Chairman and Chief  Executive  Officer,  Frito-Lay
Company,  and was  elected  a  Director  on April 1,  1996.  Previously,  he was
President and Chief Executive  Officer of Frito-Lay,  Inc. Mr.  Weatherup became
Chairman and Chief Executive Officer,  Pepsi-Cola  Company, in July 1996 and was
elected a Director  on April 1, 1996.  Previously,  he was  President  and Chief
Executive Officer of Pepsi-Cola North America.

     (7) Of this amount,  $1,471 is for life  insurance  (see (1)) and $4,318 is
preferential  earnings on income deferred by Mr.  Weatherup since 1986. In order
to earn a preferential return, Mr. Weatherup elected a risk feature under which,
if he terminated his employment, he would forfeit all his deferred income.

<TABLE>


                 Aggregated Option Exercises in Last Fiscal Year
                            and FY-End Option Values
                 -----------------------------------------------

<CAPTION>

                           Shares Ac-                  Number of Securities Under-
                           quired on       Value       lying Unexercised Options at      Value of Unexercised In-the-
          Name             Exercise(#)   Realized                FY-End                  Money Options at FY-End(1)
- ----------------------     -----------   --------      ----------------------------      ----------------------------
                                                       Exercisable    Unexercisable     Exercisable      Unexercisable
                                                        -----------    -------------     -----------      -------------
   
<S>                         <C>          <C>            <C>              <C>             <C>                <C>

Wayne Calloway              250,000      7,096,463      3,793,038        2,915,071       79,070,042         44,715,364

Roger A. Enrico                0             0            601,382        2,891,097       12,502,252         27,580,958

Steven S Reinemund             0             0            595,424        1,834,643        9,463,107          6,819,131

Craig E. Weatherup             0             0          1,576,512        2,031,507       31,421,653         15,602,802

Robert L. Carleton             0             0            131,140          235,509        1,715,112          1,230,306

Edward V. Lahey, Jr.         72,792      1,812,728        651,934          340,395       12,565,283          1,724,145

- ----------
</TABLE>

     (1) The closing price of PepsiCo  Capital  Stock on December 27, 1996,  the
last trading day prior to PepsiCo's fiscal year end, was $29.625.


<PAGE> 10

<TABLE>


                        Option Grants in Last Fiscal Year
                        ---------------------------------
<CAPTION>

                                                                                    Potential Realizable Value
                                                                                     at Assumed Annual Rates
                                                                                  of Stock Price Appreciation for
                               Individual Grants                                           Option Term

- -------------------------------------------------------------------------------   -------------------------------
                            Number of      % of Total
                            Securities      Options
                              Under-       Granted to    Exercise
                              lying       Employees in   or Base
                             Options      Fiscal Year     Price     Expiration
          Name             Granted (#)        (1)         ($/Sh)       Date        5% ($)(2)        10% ($)(2)
- ---------------------       --------       ---------     --------    -------       ---------        ---------

<S>                       <C>                <C>         <C>         <C>         <C>              <C>

Wayne Calloway                8,169 (3)      0.021       35.50       6/30/06           182,379          462,185
                            678,688 (4)      1.747       29.46875    1/25/06        12,577,947       31,874,988

Roger A. Enrico               3,901 (3)      0.010       35.50       6/30/06            87,093          220,710
                            260,360 (4)      0.670       31.6875     1/25/06         5,188,480       13,148,626
                             87,816 (5)      0.226       31.6875     1/27/04         1,328,601        3,182,230
                          1,000,000 (6)      2.573       29.46875    1/25/06        18,532,739       46,965,598
                            380,064 (4)      0.978       29.46875    1/25/06         7,043,627       17,849,933

Steven S Reinemund            3,061 (3)      0.008       35.50       6/30/06             68,339         173,185
                            106,512 (4)      0.274       31.6875     1/25/06          2,122,582       5,379,039
                              8,492 (5)      0.022       31.6875     1/27/04            128,479         307,729
                            700,000 (7)      1.801       29.46875    1/25/09         18,269,281      50,585,757
                            325,776 (4)      0.838       29.46875    1/25/06          6,037,521      15,300,265

Craig E. Weatherup            3,185 (3)      0.008       35.50       6/30/06             71,108         180,200
                            106,512 (4)      0.274       31.6875     1/25/06          2,122,582       5,379,039
                             33,968 (5)      0.087       31.6875     1/27/04            513,914       1,230,914
                            700,000 (7)      1.801       29.46875    1/25/09         18,269,281      50,585,757
                            325,776 (4)      0.838       29.46875    1/25/06          6,037,521      15,300,625

Robert L. Carleton            1,405 (3)      0.004       35.50       6/30/06             31,368          79,492
                            108,592 (4)      0.279       29.46875    1/25/06          2,012,507       5,100,088

Edward V. Lahey, Jr.          1,741 (3)      0.004       35.50       6/30/06             38,869          98,502
                            162,888 (4)      0.419       29.46875    1/25/06          3,018,761       7,650,132

All PepsiCo                     -              -         35.50          -         34.5 Billion (8)  87.4 Billion (8)
    Shareholders                                                             

- ----------
</TABLE>

     (1)  Does  not  include   approximately   11,546,000   options  granted  to
approximately 129,900 employees under PepsiCo's SharePower Stock Option Plan.

<PAGE> 11


     (2) The 5% and 10%  rates of  appreciation  were set by the SEC and are not
intended  to  forecast  future  appreciation,  if any, of  PepsiCo's  stock.  If
PepsiCo's stock does not increase in value,  then the option grants described in
the table will be valueless.

     (3) Twenty percent of these options becomes  exercisable one year after the
grant date, July 1, 1996, and an additional  twenty percent becomes  exercisable
each year thereafter.

     (4) These options become exercisable on February 1, 2000.

     (5) These options become exercisable on February 1, 1998.

     (6) These options become exercisable on January 25, 2001.

     (7) These options become exercisable on January 25, 2004.

     (8) These  amounts do not include  dividends and are based on the number of
shares of PepsiCo Capital Stock outstanding on December 31, 1996.

<TABLE>

             Long-Term Incentive Plans - Awards In Last Fiscal Year
             ------------------------------------------------------
<CAPTION>

                                                               Estimated Future Payouts under Non-Stock Price-
                                                                                 Based Plans
                                                              ---------------------------------------------------
                               Number of      Period Until
                              Performance     Maturation or
           Name                  Units         Payout (1)       Threshold (2)      Target (2)      Maximum (2)
- -------------------------  ---------------- ---------------- ------------------ --------------- ----------------
<S>                              <C>             <C>               <C>              <C>             <C>   

Steven S Reinemund               8,492           2 years           $67,273          $269,090        $269,090

</TABLE>

     (1) This award is a pro-rated award from the 1994 Performance  Share Grant,
which was granted to Mr. Reinemund on April 1, 1996.

     (2) The target payout is based on 10% Cumulative  Earnings per Share Growth
("CE/SG")  for the  years  ended  1994  through  1997.  In the  event  that  the
Corporation  achieves 9% CE/SG, the participant  receives 75% of the target,  8%
CE/SG  results in a 50% payment,  7% CE/SG results in a 25% payment and below 7%
CE/SG would result in $0 payout.


<PAGE> 12


     PERFORMANCE  GRAPH.  The graph below shows the five-year  cumulative  total
return of PepsiCo  Capital  Stock as compared  with  Standard & Poor's 500 Stock
Index and the weighted  average of Standard & Poor's 500 Beverage  (Soft Drink),
Food and Restaurant  Indices.  The information  presented is based on a calendar
year, and the composite index is weighted based on 1996 sales.


                            CUMULATIVE TOTAL RETURN


                           Dec-91   Dec-92   Dec-93   Dec-94   Dec-95   Dec-96
                           ------   ------   ------   ------   ------   ------

PepsiCo, Inc.               $100     $124     $124     $112     $176     $190

S&P 500                      100      108      118      120      165      203

S&P Avg. of 3 Industry       100      114      121      127      183      210
   Groups





<TABLE>

                               Pension Plan Table
                               ------------------

     When  an  executive   retires  at  the  normal  retirement  age  (65),  the
approximate  annual benefits payable after January 1, 1997 for the following pay
classifications and years of service are:

<CAPTION>

              Remuneration                                       Years of Service
        -------------------- -------------- -------------- -------------- -------------- --------------
                                   20             25             30             35             40
                             -------------- -------------- -------------- -------------- --------------
                             
        <S>                     <C>            <C>            <C>            <C>            <C>   

          $500,000                 197,420        221,780        246,130        270,490        295,490
          $750,000                 297,420        334,280        371,130        407,990        445,490
        $1,000,000                 397,420        446,780        496,130        545,490        595,490
        $1,250,000                 497,420        559,280        621,130        682,990        745,490
        $1,500,000                 597,420        671,780        746,130        820,490        895,490
        $1,750,000                 697,420        784,280        871,130        957,990      1,045,490
        $2,000,000                 797,420        896,780        996,130      1,095,490      1,195,490
        $2,250,000                 897,420      1,009,280      1,121,130      1,232,990      1,345,490
        $2,500,000                 997,420      1,121,780      1,246,130      1,370,490      1,495,490
        $2,750,000               1,097,420      1,234,280      1,371,130      1,507,990      1,645,490
        $3,000,000               1,197,420      1,346,780      1,496,130      1,645,490      1,795,490
        $3,250,000               1,297,420      1,459,280      1,621,130      1,782,990      1,945,490
        $3,500,000               1,397,420      1,571,780      1,746,130      1,920,490      2,095,490

</TABLE>

<PAGE>  13

     The pay covered by the Pension Plans noted below is based on the salary and
bonus  shown in the Summary  Compensation  Table on page 8 for each of the above
executive officers.  The years of credited service as of January 1, 1997 for the
executive officers named on the Summary Compensation Table are as follows: Wayne
Calloway  -- 30 years;  Roger A. Enrico -- 25 years;  Steven S  Reinemund  -- 12
years; Craig E. Weatherup -- 22 years; Robert L. Carleton -- 22 years and Edward
V. Lahey, Jr. -- 31 years.

     Computation  of  Benefits.  PepsiCo's  executive  officers  participate  in
PepsiCo's  Retirement Plan and PepsiCo's  Pension  Equalization  Plan (which was
adopted in 1975 to provide  benefits  that  would  have been  payable  under the
Retirement Plan except for ERISA limitations). The annual benefits payable under
these two Pension  Plans to employees  with 5 or more years of service at age 65
are, for the first 10 years of credited service,  30% of the employee's  highest
consecutive  five-year  average  annual  earnings  plus an  additional 1% of the
employee's  highest  consecutive  five-year  average  annual  earnings  for each
additional  year of credited  service over 10 years,  less .43% of final average
earnings not to exceed Social Security covered compensation  multiplied by years
of service (not to exceed 35 years).



     SECTION 16(A) BENEFICIAL OWNERSHIP REPORTING  COMPLIANCE.  A Securities and
Exchange Commission Form 4 was not filed on time to report one stock purchase by
Dr. P. Roy  Vagelos.  Once the omission  was  discovered,  a Form 4 was promptly
filed.



                     APPROVAL OF AUDITORS (PROXY ITEM NO. 2)

     The Audit  Committee  recommended  that KPMG Peat  Marwick LLP  continue as
PepsiCo's  independent  auditors for 1997. They have been PepsiCo's  independent
auditors  since 1990.  They were paid  approximately  $9.4 million for audit and
audit-related  services rendered for 1996.  Representatives of KPMG Peat Marwick
LLP will be available to answer  questions at the Annual Meeting and are free to
make statements during the meeting.

     THE  BOARD  OF  DIRECTORS   RECOMMENDS  THAT  SHAREHOLDERS  VOTE  FOR  THIS
RESOLUTION.


                             SHAREHOLDERS' PROPOSALS

     If proposals are submitted by more than one shareholder,  PepsiCo will only
list the  primary  filer's  name,  address  and number of shares  held.  We will
provide oral or written  information  about co-filers  promptly if we receive an
oral or written request for the information.

                Election of President and COO (Proxy Item No. 3)
                ------------------------------------------------

     Mrs.  Evelyn Y. Davis,  of the  Watergate  Office  Building,  2600 Virginia
Avenue,  N.W.,  Washington,  D.C. 20037,  who owns 900 shares of PepsiCo Capital
Stock,  has  advised  PepsiCo  that  she  intends  to  introduce  the  following
resolution for the reasons stated:

         "RESOLVED: That the stockholders of PepsiCo recommend that the Board of
     Directors  take the  necessary  steps to  appoint  a  President  and  Chief
     Operating Officer of the parent company.

         REASONS:  We do have a CEO of PepsiCo as well as several  presidents of
     subsidiary companies. A company of the size and stature of PepsiCo ought to
     have a defined  number two man as well as a number one man. Now is the time
     for the Board to appoint number two. Waiting 

<PAGE> 14

    any longer is, in our opinion, not in the best interests of the corporation
    and its stockholders. Uncertainty about succession should be cleared up now.

         If you AGREE, please mark your proxy FOR this proposal."


     BOARD OF DIRECTORS' RESPONSE: Your Board of Directors does not believe that
either the Corporation's  operations or succession  planning require appointment
of a President or Chief  Operating  Officer.  There are several  well  qualified
senior  executives  responsible for the Corporation's  principal  businesses and
financial  matters.  This is an effective system for managing the  Corporation's
business and affairs and provides ample support to Mr. Enrico, who was appointed
CEO less than one year ago.

     THE BOARD OF  DIRECTORS  RECOMMENDS  THAT  SHAREHOLDERS  VOTE  AGAINST THIS
RESOLUTION.


                      Cumulative Voting (Proxy Item No. 4)
                      ------------------------------------

     John J. Gilbert,  29 East 64th Street,  New York, New York 10021-7043,  who
owns 1,536 shares of PepsiCo Capital Stock, has advised PepsiCo of his intention
to introduce from the floor the following resolution for the reasons stated:

         "RESOLVED:  That the stockholders of PepsiCo, Inc., assembled in annual
     meeting in person and by proxy,  hereby  request the Board of  Directors to
     take the steps  necessary to provide for cumulative  voting in the election
     of  directors,  which means each  stockholder  shall be entitled to as many
     votes as shall equal the number of shares he or she owns  multiplied by the
     number of directors to be elected, and he or she may cast all of such votes
     for a  single  candidate,  or any  two or more of them as he or she may see
     fit.

         REASONS: Continued strong support along the lines we suggest were shown
     at the last annual meeting when 27.26%, an increase over the previous year,
     11,649 owners of 157,086,870  shares,  were cast in favor of this proposal.
     The vote against included 12,729 unmarked proxies.

         A California  law provides  that all state  pension  holdings and state
     college  funds,  invested  in shares  must be voted in favor of  cumulative
     voting proposals,  showing increasing recognition of the importance of this
     democratic means of electing directors.

         The National  Bank Act provides for  cumulative  voting.  In many cases
     companies get around it by forming  holding  companies  without  cumulative
     voting.  Banking  authorities  have the right to question the capability of
     directors to be on banking boards.  In many cases authorities come in after
     and say the director or directors were not qualified.  We were delighted to
     see the SEC has finally taken action to prevent bad directors from being on
     boards of public  companies.  The SEC should have  hearings to prevent such
     persons becoming directors before they harm investors.

         With all the troubles Pepsi is having it is all the more reason to have
     cumulative  voting to bring about  directors who may be able to help.  When
     Alaska became a state it took away  cumulative  voting over our objections.
     The Valdez oil spill might have been prevented if  environmental  directors
     were elected through  cumulative  voting.  The huge derivative losses might
     have also been prevented with cumulative voting.

         Many successful corporations have cumulative voting. Example,  Pennzoil
     defeated Texaco in that famous case. Ingersoll-Rand, also having cumulative
     voting,  won two awards.  FORTUNE magazine ranked it second in its industry
     as 'America's  Most Admired  Corporations'  and the WALL STREET  TRANSCRIPT
     noted 'on almost any criteria used to evaluate  management,  Ingersoll-Rand
     excels.' In 1994 and 1995 they raised their dividend.

<PAGE> 15

         Lockheed-Martin,  as well as VWR  Corporation now have a provision that
     if anyone has 40% or more of the shares cumulative voting applies,  it does
     apply at the latter company.

         In 1995 American  Premier adopted  cumulative  voting.  Allegheny Power
     System tried to take away  cumulative  voting,  as well as put in a stagger
     system, and stockholders  defeated it, showing  stockholders are interested
     in their rights.

         If you agree, please mark your proxy FOR this resolution;  otherwise it
     is automatically cast against it, unless you have marked to abstain."


     BOARD OF DIRECTORS' RESPONSE: Resolutions about cumulative voting submitted
by this  shareholder  at previous  annual  meetings have been defeated by a wide
margin. The present system of voting for the election of directors,  under which
the  holders  of a  majority  of the  shares  elect  a  Board  representing  all
shareholders,  has served well and avoids the conflict  created where a director
is elected by a narrow constituency.

     THE BOARD OF  DIRECTORS  RECOMMENDS  THAT  SHAREHOLDERS  VOTE  AGAINST THIS
RESOLUTION.


Cap Non-Performance-Based Executive Compensation at $1 Million (Proxy Item No.5)
- -------------------------------------------------------------------------------

     The  International  Brotherhood  of Teamsters  General  Fund,  25 Louisiana
Avenue, N.W.,  Washington,  D.C. 20001, which owns 100 shares of PepsiCo Capital
Stock, has submitted the following resolution for the reasons stated:

         "Resolved:  That the  shareholders  of PepsiCo,  Inc.  request that the
     Board of Directors establish a policy that no executive will be compensated
     more than $1 million  per year,  regardless  of when such  compensation  is
     paid,   unless   the   compensation   is   paid   in   accordance   with  a
     performance-based plan disclosed to shareholders and approved by a majority
     of the vote in a  separate  shareholder  vote  before  the  payment  of the
     compensation.

     Supporting Statement:

         Recently the New York Times ran an  investigative  series which focused
     on deferred  compensation  which can be a detriment  to  shareholders  in a
     number of ways.

         Deferred compensation can obscure the exact extent of compensation. Too
     often,  all  references  to  deferred  compensation  are to be found in the
     footnotes.  For example,  in Pepsi's proxy a footnote explains that in 1995
     Mr. Dettmer earned "$199,967 [in] preferential earnings on income" which he
     had deferred  since 1978. It is unclear what interest rate is being earned.
     The proxy also notes, in another footnote, that in 1994 Mr. Enrico deferred
     $1,340,036.

         Deferred  compensation  can also prevent  shareholders  from exercising
     their right to vote on certain  compensation  plans.  Internal Revenue Code
     Section 162(m) which eliminated the business  expense  deduction for annual
     compensation of over $1 million, with some exceptions, was designed to give
     shareholders the ability to rein in excessive  executive  compensation.  In
     approving this law,  Congress did not declare that  executives be paid less
     than $1 million.  Rather,  Congress  said that  shareholders  must  approve
     performance-based  compensation package of more than $1 million to preserve
     tax advantages.



<PAGE> 16


         One loophole corporate lawyers have exploited to avoid paying taxes and
     at the same  time to avoid  seeking  shareholder  approval  has been to put
     ever-increasing amounts in deferred compensation.  This seems to circumvent
     part of the  intent  of the IRS  Code by  depriving  shareholders  of their
     prerogative to vote.

         Board members are closest to executive performance, yet Pepsi's unusual
     board  and  committee  structure  may  serve  to  create  a  board  that is
     disinclined  to  challenge  such  packages.  The  fact  that  there  is  no
     independent  nominating committee,  for example,  allows executives a great
     deal of power  in  selecting  who will  make  compensation  decisions.  The
     current  compensation  committee is made up of a number of  executives  and
     former  executives,  who  themselves  have  faced  criticism  for their pay
     packages.  Deferred  compensation  should  not be used as a way to  obscure
     compensation figures or to deprive shareholders of their right to make such
     decisions.

         For the above reasons we urge you to vote FOR the proposal."


     BOARD OF DIRECTORS'  RESPONSE:  As shown on page 8, all of PepsiCo's senior
executives are paid non-performance based  compensation--a  salary--of less than
$1 million.  All bonus and long-term  incentives paid to executive  officers are
tied to  performance-based  compensation  plans approved by shareholders in 1987
and 1994.

     The deferrals referred to by the Teamsters General Fund relate to a payment
election made by a former executive  officer in 1977 with respect to a long-term
performance-based  award,  and a 1993 deferral  election made by Mr. Enrico with
respect to a long-term  performance-based award made to him in 1990. Contrary to
the Teamsters proposal, payments of these deferrals are fully deductible and are
not inconsistent in any way with the plans approved by shareholders.

     THE BOARD OF  DIRECTORS  RECOMMENDS  THAT  SHAREHOLDERS  VOTE  AGAINST THIS
RESOLUTION.



                                  OTHER MATTERS

     The Board of Directors  knows of no other matters to be brought  before the
Meeting.  If matters other than the ones listed in this Proxy Statement arise at
the Meeting,  the persons named in the proxy will vote the shares represented by
the proxy according to their judgment.


                                QUORUM AND VOTING

     QUORUM.  Under North  Carolina  law,  abstentions  and broker  nonvotes are
counted to determine whether a quorum is present at the Meeting. (Under New York
Stock Exchange rules, a broker may, if the broker does not have instruction from
a beneficial  owner,  vote shares on routine  proposals.  A broker does not have
discretionary  voting  power with  respect to  nonroutine  proposals,  such as a
merger. If the broker has not received voting instructions  regarding nonroutine
proposals from the beneficial  owner, the broker cannot vote on those proposals.
This is referred to as a broker nonvote.)


<PAGE> 17



     VOTING. Any shareholder returning a proxy may revoke it by casting a ballot
at the  Meeting.  Any  proxy  not  revoked  will be  voted as  specified  by the
shareholder. If no choice is indicated, a proxy will be voted in accordance with
the Board of Directors' recommendations.

     Under PepsiCo's  By-Laws, a majority of the shares of Capital Stock present
in person or by proxy and entitled to vote is required for passage of a proposal
(except for the election of directors,  which  requires a majority of votes cast
to elect).  Therefore,  abstentions are not counted as "for" or "against" votes,
but are counted in the total  number of votes  present and  entitled to vote for
passage  of a  proposal.  This has the  effect of  requiring  a higher  vote for
passage. Broker nonvotes are not shares entitled to vote, are not counted in the
total number of votes, and they have no effect on the outcome of voting.

     Shares held in PepsiCo's  Employee Stock Ownership Plan (the "ESOP") cannot
be voted  unless a proxy  card is signed  and  returned.  If cards  representing
shares held in the ESOP are not returned, the trustees will vote those shares in
the same  proportion  as the shares for which signed cards are returned by other
participants.

     CONFIDENTIALITY.  PepsiCo's policy is that proxies  identifying  individual
shareholders are private except as necessary to determine compliance with law or
assert or defend legal claims, or in a contested proxy  solicitation,  or in the
event  that a  shareholder  makes  a  written  comment  on a  proxy  card  or an
attachment  to it.  PepsiCo  retains an  independent  organization  to  tabulate
shareholder votes and certify voting results.


                          1998 SHAREHOLDERS' PROPOSALS

     PepsiCo welcomes comments or suggestions from its  shareholders,  including
any recommendations shareholders may have as to future directors of the Company.
If a shareholder wants to have a proposal formally considered at the 1998 Annual
Shareholders'  Meeting, and included in the Proxy Statement for that Meeting, we
must receive the proposal in writing on or before November 27, 1997.


                                     GENERAL

     PepsiCo will pay the costs relating to this Proxy Statement,  the proxy and
the Annual Meeting.

     In addition to the solicitation of proxies by mail,  PepsiCo intends to ask
brokers and bank nominees to solicit proxies from their  principals and will pay
the brokers and bank nominees their expenses for the solicitation.

     To be sure that we have the  necessary  quorum to hold the Annual  Meeting,
PepsiCo has hired the firm of  Georgeson & Company,  Inc. to help in  soliciting
proxies by mail, telephone,  telegraph and personal interview for fees estimated
at approximately $21,000.

     Employees  of PepsiCo may also solicit  proxies.  They will not receive any
additional pay for the solicitation.


<PAGE> 18



     The  Annual  Report to  Shareholders  for 1996,  which  includes  financial
statements,  was mailed with this Proxy Statement or was previously delivered to
shareholders and is not part of the material for the solicitation of proxies. To
reduce  postage  costs,  we sent  materials at bulk mail rates.  If you have not
received the Annual Report by the time you receive your Proxy Statement,  please
write or call PepsiCo's  Manager of  Shareholder  Relations,  at PepsiCo,  Inc.,
Purchase, NY 10577 or (914) 253-3055.

     Please  complete,  sign,  and date the  enclosed  proxy card,  which can be
revoked  by  voting  at the  meeting,  and  mail  it  promptly  in the  enclosed
postage-paid envelope.

                       By order of the Board of Directors,

                                                 EDWARD V. LAHEY, JR.

                                                       Secretary

<PAGE>

                            APPENDIX -- PROXY CARD 1


                                 PEPSICO, INC.

                                March 28, 1997






                       YOUR PROXY CARD IS ATTACHED BELOW.

       PLEASE READ THE ENCLOSED PROXY STATEMENT, THEN VOTE AND RETURN THE
                       CARD AT YOUR EARLIEST CONVENIENCE.










<TABLE>
<CAPTION>

                                                 V  FOLD AND DETACH HERE  V                        (See reverse side for directions)

- -----------------------------------------------------------------------------------------------------------------------------------

/  X  /  PLEASE MARK
         VOTES AS IN
         THIS EXAMPLE
- -----------------------------------------------------------------------------------------------------------------------------------

  THE BOARD OF DIRECTORS RECOMMENDS A            THE BOARD OF DIRECTORS RECOMMENDS A VOTE AGAINST ITEMS 3, 4 and 5.
        VOTE FOR ITEMS 1 AND 2.
- --------------------------------------    -----------------------------------------------------------------------------------------

<S>                                            <C>                             <C>
  1. Election of Directors Nominees:
   J.F. Akers,
   R.E. Allen, W. Calloway,
   R.A. Enrico, R.L. Hunt,
   J.J. Murphy,
   S.S  Reinemund       FOR    WITHHELD                                           FOR   AGAINST  ABSTAIN
   S.P. Rockefeller    /   /    /   /           3. Shareholder Proposal          /  /     /  /    /  /
   F.A. Thomas                                    (Proxy Statement p. 13)
   P.R. Vagelos
   K.M. von der Heyden
   C.E. Weatherup
   A.R. Weber
                                                4. Shareholder Proposal         /  /     /  /     /  /
                                                   (Proxy Statement p. 14)


      ------------------------------------
      WITHHELD FOR: (Write that nominee's
      name above.)                              5. Shareholder Proposal         /  /     /  /     /  /
                                                   Proxy Statement p. 15)
2.   Approval of   /   /   /   /     /   /
     Auditors      FOR    AGAINST   ABSTAIN

                                                Where no voting instructions are given, the       I PLAN TO ATTEND MEETING
                                                shares represented by this Proxy will be          If you check this box to the /  /
                                                VOTED FOR Items No. 1 and 2 and VOTED             right an admission card will
                                                AGAINST Items No. 3, 4 and 5.                     be sent to you



                                                Receipt is hereby acknowledged of the PepsiCo Notice of Meeting and Proxy 
                                                Statement. IMPORTANT: Please sign exactly as your name or names appear 
                                                on this Proxy. Where shares are held jointly, both holders should sign. When
                                                signing as  attorney,  executor, administrator, trustee or guardian,  please give
                                                your full title as such.  If the holder is a  corporation,  execute in full
                                                corporate   name  by  authorized officer.


Signature----------------------------------     Date------------    Signature------------------------------------- Date -----------
</TABLE>


<PAGE>


                 DIRECTIONS TO PEPSICO, INC. WORLD HEADQUARTERS
                               PURCHASE, NEW YORK



   [LOCAL AREA MAP IS PROVIDED IN PRINTED PROXY STATEMENT SHOWING MAIN ROADS
          SURROUNDING PEPSICO WORLD HEADQUARTERS IN PURCHASE, NEW YORK.]



BY CAR FROM NEW YORK

WEST SIDE - MANHATTAN - BRONX

West Side  Highway/Henry  Hudson Parkway to Cross County Parkway East. Take
Hutchinson River Parkway  Northbound to Exit 28 (Lincoln Avenue,  Port Chester).
Left on Lincoln Avenue and proceed one (1) mile to PepsiCo on right.

EAST SIDE - MANHATTAN

East Side Drive to Bronx via Triboro Bridge.  Take the Bruckner Expressway (278)
North to the Hutchinson  River Parkway Exit 28 (Lincoln  Avenue,  Port Chester),
and follow directions above.

EAST SIDE - BRONX

Hutchinson  River Parkway North to Exit 28 (Lincoln Avenue,  Port Chester),  and
follow directions above.

BROOKLYN, QUEENS & J.F. KENNEDY AIRPORT

Van Wyck Expressway  (678) to the Bronx  Whitestone  Bridge to Hutchinson  River
Parkway  North.  Take  Exit  28  (Lincoln  Avenue,  Port  Chester),  and  follow
directions above.

LA GUARDIA AIRPORT

Grand  Central  Parkway  East to  Whitestone  Expressway  Exit.  Cross  the
Whitestone Bridge North to Hutchinson River Parkway North. Take Exit 28 (Lincoln
Avenue, Port Chester), and follow directions above.

FROM LONG ISLAND

Long Island Expressway or the Grand Central Parkway to the Cross Island Parkway.
Cross Island  Parkway  West to the Throgs Neck Bridge.  Cross Throgs Neck Bridge
North and travel North on New England  Thruway  (Route 95) to  Hutchinson  River
Parkway North to Exit 28 (Lincoln Avenue,  Port Chester),  and follow directions
above.

FROM WEST OF HUDSON RIVER - TAPPAN ZEE BRIDGE

Cross Tappan Zee Bridge South. Follow Cross Westchester (Interstate 287) to
Exit 8E. (Route 127 Harrison,  Westchester  Avenue).  Stay on Westchester Avenue
and turn left onto Anderson  Hill Road.  Proceed about four (4) miles to PepsiCo
on right.

FROM CONNECTICUT - MERRITT PARKWAY

Take the Merritt Parkway South,  which becomes the Hutchinson River Parkway,  to
Exit 28 (Lincoln Avenue,  Port Chester).  Turn right and proceed one (1) mile to
PepsiCo on right.

NEW ENGLAND THRUWAY

Follow  the New  England  Thruway  to Exit  for  Cross  Westchester  Expressway,
Westbound.  Take Exit 9 North,  Hutchinson  River  Parkway,  to Exit 28 (Lincoln
Avenue, Port Chester). Turn left onto Lincoln Avenue and proceed one (1) mile to
PepsiCo on right.

FROM NORTHERN WESTCHESTER

Take 684 South to Westchester  Airport Exit,  Route 120 South.  Left on Purchase
Street to Anderson Hill Road, left on Anderson Hill Road to PepsiCo on right.




                                  PEPSICO, INC.
                    PROXY FOR ANNUAL MEETING OF SHAREHOLDERS
                                   May 7, 1997
        THIS PROXY IS SOLICITED ON BEHALF OF PEPSICO'S BOARD OF DIRECTORS

         The  undersigned  hereby  appoints Roger A. Enrico and Edward V. Lahey,
Jr.,  and  each of  them,  proxies  for the  undersigned,  with  full  power  of
substitution,  to vote all  shares of  PepsiCo,  Inc.  Capital  Stock  which the
undersigned  may be entitled to vote at the Annual  Meeting of  Shareholders  of
PepsiCo, Inc., in Purchase,  New York, on Wednesday,  May 7, 1997 at 11:00 A.M.,
or at any  adjournment  thereof,  upon the matters set forth on the reverse side
and described in the  accompanying  Proxy Statement and upon such other business
as may properly come before the meeting or any adjournment thereof.

         PLEASE MARK THIS PROXY AS  INDICATED ON THE REVERSE SIDE TO VOTE ON ANY
ITEM.  IF  YOU  WISH  TO  VOTE  IN  ACCORDANCE  WITH  THE  BOARD  OF  DIRECTORS'
RECOMMENDATIONS, PLEASE SIGN THE REVERSE SIDE; NO BOXES NEED TO BE CHECKED.

                                      (Continued and to be signed on other side)


<PAGE>

                                  PROXY CARD 2



                                             
                                  PEPSICO, INC.
                    PROXY FOR ANNUAL MEETING OF SHAREHOLDERS
                                   May 7, 1997
        THIS PROXY IS SOLICITED ON BEHALF OF PEPSICO'S BOARD OF DIRECTORS

         The  undersigned  hereby  appoints Roger A. Enrico and Edward V. Lahey,
Jr.,  and  each of  them,  proxies  for the  undersigned,  with  full  power  of
substitution,  to vote all  shares of  PepsiCo,  Inc.  Capital  Stock  which the
undersigned  may be entitled to vote at the Annual  Meeting of  Shareholders  of
PepsiCo, Inc., in Purchase,  New York, on Wednesday,  May 7, 1997 at 11:00 A.M.,
or at any  adjournment  thereof,  upon the matters set forth on the reverse side
and described in the  accompanying  Proxy Statement and upon such other business
as may properly come before the meeting or any adjournment thereof.

         PLEASE MARK THIS PROXY AS  INDICATED ON THE REVERSE SIDE TO VOTE ON ANY
ITEM.  IF  YOU  WISH  TO  VOTE  IN  ACCORDANCE  WITH  THE  BOARD  OF  DIRECTORS'
RECOMMENDATIONS, PLEASE SIGN THE REVERSE SIDE; NO BOXES NEED TO BE CHECKED.

                                      (Continued and to be signed on other side)

<PAGE>


<TABLE>
<CAPTION>

                                                 V  FOLD AND DETACH HERE  V                      

- -----------------------------------------------------------------------------------------------------------------------------------

/  X  /  PLEASE MARK
         VOTES AS IN
         THIS EXAMPLE
- -----------------------------------------------------------------------------------------------------------------------------------

  THE BOARD OF DIRECTORS RECOMMENDS A            THE BOARD OF DIRECTORS RECOMMENDS A VOTE AGAINST ITEMS 3, 4 and 5.
        VOTE FOR ITEMS 1 AND 2.
- --------------------------------------    -----------------------------------------------------------------------------------------

<S>                                            <C>                             <C>
  1. Election of Directors Nominees:
   J.F. Akers,
   R.E. Allen, W. Calloway,
   R.A. Enrico, R.L. Hunt,
   J.J. Murphy,
   S.S  Reinemund       FOR    WITHHELD                                           FOR   AGAINST  ABSTAIN
   S.P. Rockefeller    /   /    /   /           3. Shareholder Proposal          /  /     /  /    /  /
   F.A. Thomas                                    (Proxy Statement p. 13)
   P.R. Vagelos
   K.M. von der Heyden
   C.E. Weatherup
   A.R. Weber
                                                4. Shareholder Proposal         /  /     /  /     /  /
                                                   (Proxy Statement p. 14)


      ------------------------------------
      WITHHELD FOR: (Write that nominee's
      name above.)                              5. Shareholder Proposal         /  /     /  /     /  /
                                                   Proxy Statement p. 15)
2.   Approval of   /   /   /   /     /   /
     Auditors      FOR    AGAINST   ABSTAIN

                                                Where no voting instructions are given, the       
                                                shares represented by this Proxy will be          
                                                VOTED FOR Items No. 1 and 2 and VOTED            
                                                AGAINST Items No. 3, 4 and 5.                    



                                                Receipt is hereby acknowledged of the PepsiCo Notice of Meeting and Proxy 
                                                Statement. IMPORTANT: Please sign exactly as your name or names appear 
                                                on this Proxy. Where shares are held jointly, both holders should sign. When
                                                signing as  attorney,  executor, administrator, trustee or guardian,  please give
                                                your full title as such.  If the holder is a  corporation,  execute in full
                                                corporate   name  by  authorized officer.


                                                Signature------------------------------------- Date -----------
</TABLE>




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