BEAR STEARNS COMPANIES INC
424B3, 1997-06-05
SECURITY BROKERS, DEALERS & FLOTATION COMPANIES
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PRICING SUPPLEMENT NO. 69                                    Rule 424(b)(3)
DATED: June 4, 1997                                      File No. 333-17985
(To Prospectus dated January 22, 1997
and Prospectus Supplement dated January 22, 1997)


                               $5,434,620,162
                      THE BEAR STEARNS COMPANIES INC.
                        MEDIUM-TERM NOTES, SERIES B
          WITH MINIMUM MATURITY OF NINE MONTHS FROM DATE OF ISSUE

 Principal Amount:            Floating Rate Notes  Book Entry Notes
 $10,000,000                  [_]                  [x]

 Original Issue Date:         Fixed Rate Notes     Certificated Notes
 6/27/97                      [x]                  [_]

 Maturity Date: 6/27/2017

 Option to Extend Maturity:   No  [x]

                              Yes [_]   Final Maturity Date:

                                      Optional           Optional
                    Redemption        Repayment          Repayment
 Redeemable On      Price(s)          Date(s)            Price(s)
 -------------      --------          -------            --------

 *                  N/A               N/A                N/A

Applicable Only to Fixed Rate Notes:
- -----------------------------------

Interest Rate:  8.00%

Interest Payment Dates: **

Applicable Only to Floating Rate Notes:
- --------------------------------------

 Interest Rate Basis:                  Maximum Interest Rate: 

 [_]  Commercial Paper Rate            Minimum Interest Rate: 

 [_]  Federal Funds Rate               Interest Reset Date(s): 

 [_]  Treasury Rate                    Interest Reset Period: 

 [_]  LIBOR Reuters                    Interest Payment Date(s): 

 [_]  LIBOR Telerate

 [_]  Prime Rate

 [_]  CMT Rate

 Initial Interest Rate:                Interest Payment Period: 
 
 Index Maturity:  

 Spread (plus or minus): 
                         
- -------------------------

*    Commencing June 27, 1998 and on monthly dates thereafter, the Notes
     may be called at 100% of the principal amount, in whole but not in
     part, at the option of the Company on eight days' notice. 

**   The 27th of each December and June, commencing 12/27/97.

The Agent has agreed to purchase the Notes at 100% of their principal
amount.  The purchase price includes an amount related to a swap entered
into by the Company and an affiliate of the Agent.  The Agent will resell
the Notes at prevailing market rates, which may be greater or less than the
purchase price therefor paid by the Agent.

The distribution of Notes will conform to the requirements set forth in
Rule 2720 of the NASD Conduct Rules.



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