FORTUNE BRANDS INC
10-Q, 1997-11-12
CIGARETTES
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549



                                    FORM 10-Q



                QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934



 For the quarterly period                         Commission file number 1-9076
 ended September 30, 1997

                              FORTUNE BRANDS, INC.
   ---------------------------------------------------------------------------
             (Exact name of registrant as specified in its charter)



             DELAWARE                                           13-3295276
  -------------------------------                          -------------------
  (State or other jurisdiction of                            (I.R.S. Employer
   incorporation or organization)                           Identification No.)

         1700 East Putnam Avenue, Old Greenwich, Connecticut 06870-0811
   ---------------------------------------------------------------------------
         (Address of principal executive offices)            (Zip Code)



Registrant's telephone number, including area code:  (203) 698-5000
                                                     --------------


Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days. Yes (X) No ( )

The number of shares outstanding of the registrant's Common stock, par value
$3.125 per share, at October 31, 1997 was 171,616,449 shares.



<PAGE>
                          PART I. FINANCIAL INFORMATION


Item 1.  FINANCIAL STATEMENTS.
- ------   --------------------

                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                      CONDENSED CONSOLIDATED BALANCE SHEET
                     ---------------------------------------
                                  (In millions)

                                       September 30,            December 31,
                                           1997                     1996
                                        ------------            -------------
                                        (Unaudited)              (Restated)

Assets

     Current assets
      Cash and cash equivalents         $   66.4                  $   34.9
      Accounts receivable, net             836.0                     892.4

      Inventories
       Bulk whiskey                        351.7                     379.3
       Other raw materials, supplies and
        work in process                    256.6                     266.8
       Finished products                   342.5                     391.8
                                        --------                  --------
                                           950.8                   1,037.9

      Net assets of discontinued operations    -                     683.3
      Other current assets                 172.7                     193.6
                                        --------                  --------
        Total current assets             2,025.9                   2,842.1

     Property, plant and equipment, net    934.6                     972.6

     Intangibles resulting from
      business acquisitions, net         3,611.0                   3,730.7

     Other assets                          232.0                     191.9
                                        --------                  --------
        Total assets                    $6,803.5                  $7,737.3
                                        ========                  ========










            See Notes to Condensed Consolidated Financial Statements.

<PAGE>
                     FORTUNE BRANDS, INC. AND SUBSIDIARIES
                      CONDENSED CONSOLIDATED BALANCE SHEET
                     ---------------------------------------
                     (In millions, except per share amounts)

                                          September 30,          December 31,
                                              1997                   1996
                                           ------------          ------------
                                           (Unaudited)            (Restated)

Liabilities and stockholders' equity

     Current liabilities
       Notes payable to banks                $ 31.6                 $ 37.1
       Commercial paper                        68.6                  691.2
       Accounts payable                       190.8                  241.3
       Accrued taxes                          483.0                  443.4
       Accrued expenses and other liabilities 550.1                  601.2
       Current portion of long-term debt      173.0                   53.9
                                          ---------              ---------
         Total current liabilities          1,497.1                2,068.1

     Long-term debt                           834.1                1,598.3
     Deferred income taxes                     62.1                   19.3
     Postretirement and other liabilities     366.8                  367.4
                                          ---------              ---------
         Total liabilities                  2,760.1                4,053.1
                                          ---------              ---------

     Stockholders' equity
       $2.67 Convertible Preferred stock -
        redeemable at Company's option         11.5                   12.9
       Common stock, par value $3.125 per
        share, 229.6 shares issued            717.4                  717.4
       Paid-in capital                        157.7                  166.5
       Foreign currency adjustments             8.8                 (195.9)
       Retained earnings                    5,163.7                5,025.4
       Treasury stock, at cost             (2,015.7)              (2,042.1)
                                          ---------              ---------
         Total stockholders' equity         4,043.4                3,684.2
                                          ---------              ---------
           Total liabilities and
             stockholders' equity         $ 6,803.5              $ 7,737.3
                                          =========              =========






            See Notes to Condensed Consolidated Financial Statements.

<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                   CONDENSED CONSOLIDATED STATEMENT OF INCOME
              for the Nine Months Ended September 30, 1997 and 1996
              -----------------------------------------------------
                     (In millions, except per share amounts)
                                   (Unaudited)
                                              1997                1996
                                           ----------          ----------
                                                               (Restated)

Net sales                                   $3,526.1            $3,420.9

     Cost of products sold                   1,869.2             1,768.8
     Excise taxes on distilled spirits         286.7               309.7
     Advertising, selling, general and
       administrative expenses                 959.9               915.5
     Amortization of intangibles                77.9                76.9
     Restructuring charges                      74.2                   -
     Interest and related expenses              92.7               122.6
     Other (income) expenses, net                7.5                 3.2
                                            --------            --------
Income from continuing operations
     before income taxes                       158.0               224.2

     Income taxes                               90.7               105.2
                                            --------            --------
Income from continuing operations               67.3               119.0

Income from discontinued operations             65.1               263.8

Extraordinary items                                -               (10.3)
                                            --------            --------
Net income                                  $  132.4            $  372.5
                                            ========            ========

Earnings per Common share
     Primary
         Income from continuing operations      $.39               $ .68
         Income from discontinued operations     .38                1.51
         Extraordinary items                       -                (.06)
                                                ----               -----
         Net income                             $.77               $2.13
                                                ====               =====
     Fully diluted
         Income from continuing operations      $.39               $ .68
         Income from discontinued operations     .36                1.47
         Extraordinary items                       -                (.06)
                                               -----               -----
         Net income                             $.75               $2.09
                                               =====               =====
Dividends paid per Common share                $1.20               $1.50
                                               =====               =====
Average number of Common shares outstanding
     Primary                                   171.6               174.3
                                               =====               =====
     Fully diluted                             175.7               178.8
                                               =====               =====
            See Notes to Condensed Consolidated Financial Statements.

<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                   CONDENSED CONSOLIDATED STATEMENT OF INCOME
             for the Three Months Ended September 30, 1997 and 1996
              -----------------------------------------------------
                     (In millions, except per share amounts)
                                   (Unaudited)
                                                 1997                 1996
                                              ---------            ----------
                                                                   (Restated)

Net sales                                      $1,185.5            $1,158.1

     Cost of products sold                        632.0               604.0
     Excise taxes on distilled spirits            100.9               107.4
     Advertising, selling, general and
       administrative expenses                    318.5               305.8
     Amortization of intangibles                   26.0                25.7
     Restructuring charges                         18.4                   -
     Interest and related expenses                 24.0                43.1
     Other (income) expenses, net                   4.7                 2.9
                                               --------            --------
Income from continuing operations
     before income taxes                           61.0                69.2

     Income taxes                                  33.0                38.0
                                               --------            --------
Income from continuing operations                  28.0                31.2

Income from discontinued operations                   -               105.5
                                               --------            --------

Net income                                     $   28.0            $  136.7
                                               ========            ========

Earnings per Common share
     Primary
         Income from continuing operations         $.16                $.19
         Income from discontinued operations          -                 .61
                                                   ----                ----
         Net income                                $.16                $.80
                                                   ====                ====
     Fully diluted
         Income from continuing operations         $.16                $.19
         Income from discontinued operations          -                 .60
                                                   ----                ----
         Net income                                $.16                $.79
                                                   ====                ====
Dividends paid per Common share                    $.20                $.50
                                                   ====                ====
Average number of Common shares outstanding
     Primary                                      171.3               170.4
                                                  =====               =====
     Fully diluted                                176.3               173.9
                                                  =====               =====

            See Notes to Condensed Consolidated Financial Statements.

<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                 CONDENSED CONSOLIDATED STATEMENT OF CASH FLOWS
              for the Nine Months Ended September 30, 1997 and 1996
              -----------------------------------------------------
                                  (In millions)
                                   (Unaudited)
                                                        1997           1996
                                                     ---------      ---------
                                                                    (Restated)

Operating activities
   Net income                                        $  132.4        $ 372.5
   Restructuring charges                                 74.2              -
   Income from discontinued operations                  (65.1)        (263.8)
   Extraordinary items                                      -           10.3
   Depreciation and amortization                        183.9          176.4
   Decrease (increase) in accounts receivable            35.0          (16.5)
   Decrease (increase) in inventories                    40.3          (19.8)
   Decrease in accounts payable, accrued
     expenses and other liabilities                     (82.4)         (58.2)
   (Decrease) increase in accrued taxes                 (57.1)           6.6
   Other operating activities, net                      (33.2)         (30.8)
                                                   ----------       --------
     Net cash provided from continuing
       operating activities                             228.0          176.7
                                                   ----------       --------
Investing activities
   Additions to property, plant and equipment          (111.2)        (113.5)
   Acquisitions, net of cash acquired                   (44.6)        (702.1)
   Dispositions                                          48.0            4.3
   Other investing activities, net                        3.6           14.6
                                                   ----------       --------
     Net cash used by investing activities             (104.2)        (796.7)
                                                   ----------       --------
Financing activities
   (Decrease)increase in short-term debt, net          (626.4)         842.4
   Issuance of long-term debt                            18.3          600.7
   Repayment of long-term debt                         (654.5)        (404.6)
   Dividends to stockholders                           (207.1)        (262.9)
   Cash purchases of Common stock for treasury          (79.6)        (418.5)
   Other financing activities, net                       83.3            4.6
                                                   ----------       --------
     Net cash (used) provided by financing activities(1,466.0)         361.7
                                                   ----------       --------
Effect of foreign exchange rate changes on cash          (7.0)          (3.2)

Cash provided by discontinued operations              1,380.7           69.4
                                                   ----------       --------
     Net increase (decrease) in cash
       and cash equivalents                              31.5         (192.1)

Cash and cash equivalents at beginning of period         34.9          232.0
                                                   ----------       --------
Cash and cash equivalents at end of period             $ 66.4        $  39.9
                                                   ==========       ========


            See Notes to Condensed Consolidated Financial Statements.

<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


1.       Principles of Consolidation

              The condensed consolidated balance sheet as of September 30, 1997,
         the related condensed consolidated statements of income for the
         three-month and nine-month periods ended September 30, 1997 and 1996
         and the related condensed consolidated statement of cash flows for the
         nine-month periods ended September 30, 1997 and 1996 are unaudited. In
         the opinion of management, all adjustments necessary for a fair
         presentation of such financial statements have been included. Such
         adjustments consisted of restructuring and other nonrecurring charges
         and normal recurring items.  Interim results may not be indicative of
         results for a full year.

              The condensed consolidated financial statements and notes are
         presented as permitted by Form 10-Q and do not contain certain
         information included in the Company's annual consolidated financial
         statements and notes. The year-end condensed consolidated balance sheet
         was derived from the Company's audited financial statements, but does
         not include all disclosures required by generally accepted accounting
         principles. This Form 10-Q should be read in conjunction with the
         Company's consolidated financial statements and notes incorporated by
         reference in its 1996 Annual Report on Form 10-K.

2.       Acquisition

              In January 1996, Cobra Golf Incorporated ("Cobra") was acquired
         for an aggregate cost of $712 million in cash, including fees and
         expenses. In connection with this acquisition, liabilities amounting to
         $60 million were included at the date of acquisition. The cost exceeded
         the fair value of net assets acquired by $657 million. Cobra's
         operations have been included in consolidated results from the date of
         acquisition.

3.       Discontinued Operations

              On May 30, 1997, the international tobacco operations were spun
         off and the name of the Company was changed to Fortune Brands, Inc. As
         a result, the Company's stockholders owned shares in two
         publicly-traded companies -- Fortune Brands, Inc. ("Fortune") and
         Gallaher Group Plc ("Gallaher").

              To allocate the overall debt of the Company at the time of the
         spin-off, Gallaher borrowed and paid to the Company an amount that will
         ultimately approximate $1.25 billion, after taxes. The Company used the
         proceeds initially to pay down short-term debt.




<PAGE>

                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
        NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (Continued)


3.       Discontinued Operations  (Continued)

              The condensed consolidated financial statements were reclassified
         to identify international tobacco operations as discontinued operations
         for all periods. Summarized data for the international tobacco
         operations, net of allocation of interest expense based on a ratio of
         Gallaher's net assets to consolidated net assets of the Company, is as
         follows:

                                                                  Three Months
                                             Nine Months              Ended
         Results of operations            Ended September 30,     September 30,
         ---------------------           ---------------------    -------------

                                            1997*         1996           1996
                                         --------      --------       ---------
                                                      (In millions)

                  Net sales              $2,575.0      $4,723.1       $1,762.0
                                         ========      ========       ========

                  Income before taxes      $186.4      $  405.6         $161.9

                  Spin-off expenses         (67.1)            -              -

                  Income taxes              (54.2)       (141.8)         (56.4)
                                          -------      --------         ------
                  Income from
                   discontinued operations $ 65.1      $  263.8         $105.5
                                           ======      ========        =======

           *Includes results through spin-off date, May 30, 1997.



         Net assets of discontinued                      December 31,
          operations                                         1996
         --------------------------                       -----------
                                                         (In millions)

                  Current assets                           $ 2,020.4

                  Property, plant and
                    equipment, net                             258.4

                  Other assets                                 477.2

                  Current liabilities                       (1,933.0)

                  Non-current liabilities                     (139.7)
                                                           ---------
                                                             $ 683.3
                                                           =========


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
        NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (Continued)


3.       Discontinued Operations  (Concluded)

              In connection with the spin-off, the conversion rate of each share
         of $2.67 Convertible Preferred stock was adjusted from 4.08 shares of
         American Brands, Inc. Common stock to 6.205 shares of Fortune Brands
         Common stock.

4.       Restructuring and Other Nonrecurring Charges

              The Company has been reviewing productivity-enhancing 
         opportunities and as a result, recorded pre-tax charges of $38.1 
         million and $127.4 million, respectively, during the three and nine 
         months ended September 30, 1997.  The savings expected to be achieved 
         will principally be offset by costs associated with brand building, 
         new product development and new international market development 
         activities.

              The Company anticipates additional pre-tax restructuring and other
         nonrecurring charges during the fourth quarter of 1997 aggregating
         approximately $90 million as formal restructuring plans are approved
         and communicated.

              Charges recorded to date by business segment are as follows (in
              millions):

                                       Nine Months Ended September 30, 1997
                                       ------------------------------------

                                                    Nonrecurring
                                                   Cost of Sales
                                   Restructuring       Charges        Total
                                   -------------    -------------     -----
         Home Products                 $15.9           $  8.3        $ 24.2
         Office Products                23.5                -          23.5
                                       -----            -----        ------
           Home and Office Products     39.4              8.3          47.7
         Golf Products                  11.6             19.7          31.3
         Distilled Spirits              23.2             25.2          48.4
                                       -----            -----        ------
                      Total            $74.2            $53.2         127.4
                                       =====            =====

         Income tax benefit                                            39.0
                                                                     ------
         Net charge                                                  $ 88.4
                                                                     ======


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
        NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (Continued)

4.       Restructuring and Other Nonrecurring Charges (Concluded)

                                    Three Months Ended September 30, 1997
                                    -------------------------------------

                                                   Nonrecurring
                                                  Cost of Sales
                                  Restructuring       Charges       Total
                                  -------------    -------------    -----
         Home Products                $ 6.8            $   -        $ 6.8
         Golf Products                 11.6             19.7         31.3
                                      -----            -----        -----
                 Total                $18.4            $19.7         38.1
                                      =====            =====

         Income tax benefit                                          15.1
                                                                    -----

         Net charge                                                 $23.0
                                                                    =====

              Home Products includes charges related to the discontinuance of
         certain product lines and operations, the consolidation of facilities
         and the write-down of property, plant and equipment.

              Office Products includes charges, principally resulting from the
         discontinuance and rationalization of product lines and related assets,
         the write-down of property, plant and equipment, and lease cancellation
         costs, partly offset by the pre-tax gain on the sale of two
         non-strategic businesses.

              Golf Products includes charges related to the discontinuance of
         certain product lines and the rationalization of operations.

              Distilled Spirits includes charges due to a change in estimate for
         bulk whiskey valuations which resulted from the integration of the
         worldwide distilled spirits business and costs related to leased
         facilities and international distribution agreements.

5.       Earnings Per Share

         Earnings per Common share are based on the weighted average number of
         Common shares outstanding in each period and after preferred stock
         dividend requirements.

              Fully diluted earnings per Common share assume that any
         convertible debentures and convertible preferred shares outstanding at
         the beginning of each period, or at their date of issuance, if later,
         were converted at those dates, with related interest, preferred stock
         dividend requirements and outstanding Common shares adjusted


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
        NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (Continued)


5.       Earnings Per Share (Concluded)

         accordingly.  It also assumes that outstanding Common shares were
         increased by shares issuable upon exercise of those stock options for
         which market price exceeds exercise price, less shares which could have
         been purchased by the Company with related proceeds.

6.       Extraordinary Items

              In March 1996, the Company redeemed $149.6 million of its $150
         million 7-5/8% Eurodollar Convertible Debentures, Due 2001, at a
         redemption price of 103.8125% of the principal amount plus accrued
         interest and redeemed its $150 million 9-1/8% Debentures, Due 2016, at
         a redemption price of 104.4375% of the principal amount plus accrued
         interest. In connection with the redemptions, the Company recorded a
         charge of $10.3 million ($15.8 million pre-tax), or six cents per
         Common share.

7.       Dividends Declared

              The Board of Directors declared dividends on the Company's Common
         stock and $2.67 Convertible Preferred stock for the fourth quarter of
         1997, in the amount of 21 cents and 66 3/4 cents, respectively, on
         September 30, 1997, payable in December 1997. The dividends for the
         fourth quarter of 1996 were declared in October 1996, payable in
         December 1996. The accrued expenses and other liabilities balance sheet
         caption as of September 30, 1997 includes $36.2 million of dividends
         payable in December 1997.

8.       Credit Facilities

              On September 2, 1997, the Company entered into revolving credit
         agreements, with expiration dates of August 1, 2002, with various banks
         providing for unsecured committed borrowings of up to $2.5 billion,
         including various Eurocurrencies. The interest rate is set at the time
         of each borrowing. A commitment fee of 0.10% per annum is paid on the
         unused portion. The commitment fee is subject to increases up to a
         maximum level of 0.20% per annum in the event the Company's long-term
         debt rating falls below specified levels. On September 2, 1997, the
         Company also terminated the revolving credit agreements that had been
         in place.

9.       Pending Litigation

              The Company and its subsidiaries are defendants in various
         lawsuits associated with their business and operations, and the Company
         is a defendant in actions based upon allegations that human ailments
         have resulted from tobacco use. It is not possible to predict the
         outcome of the pending litigation, but management believes that there
         are meritorious defenses to the pending actions and that the pending
         actions will not have a material adverse effect upon the results of
         operations,


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
        NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (Concluded)


9.       Pending Litigation (Concluded)

         cash flow or financial condition of the Company.  These actions are 
         being vigorously contested.

              On December 22, 1994, the Company sold The American Tobacco
         Company subsidiary to Brown & Williamson Tobacco Corporation, a
         wholly-owned subsidiary of B.A.T Industries p.l.c. In connection with
         the sale, Brown & Williamson Tobacco Corporation and The American
         Tobacco Company agreed to indemnify the Company against claims arising
         from smoking and health and fire safe cigarette matters relating to the
         tobacco business of The American Tobacco Company.

              In connection with the spin-off of Gallaher Group Plc on May 30,
         1997, Gallaher Group Plc and Gallaher Limited agreed to indemnify the
         Company against claims arising from smoking and health and fire safe
         cigarette matters relating to the tobacco business of Gallaher and its
         subsidiaries.

10.      Environmental

              The Company is subject to laws and regulations relating to the
         protection of the environment. While it is not possible to quantify
         with certainty the potential impact of actions regarding environmental
         matters, particularly remediation and other compliance efforts that the
         Company's subsidiaries may undertake in the future, in the opinion of
         management, compliance with the present environmental protection laws,
         before taking into account estimated recoveries from third parties,
         will not have a material adverse effect upon the results of operations,
         cash flow or financial condition of the Company.


<PAGE>
                        REPORT OF INDEPENDENT ACCOUNTANTS
                        ---------------------------------


         To the Board of Directors of Fortune Brands, Inc.:


              We have reviewed the condensed consolidated balance sheet of
         Fortune Brands, Inc. and Subsidiaries as of September 30, 1997, the
         related condensed consolidated statements of income for the three-month
         and nine-month periods ended September 30, 1997 and 1996 and the
         related condensed consolidated statement of cash flows for the
         nine-month periods ended September 30, 1997 and 1996. These financial
         statements are the responsibility of the Company's management.

              We conducted our review in accordance with standards established
         by the American Institute of Certified Public Accountants. A review of
         interim financial information consists principally of applying
         analytical procedures to financial data, and making inquiries of
         persons responsible for financial and accounting matters. It is
         substantially less in scope than an audit in accordance with generally
         accepted auditing standards, the objective of which is the expression
         of an opinion regarding the consolidated financial statements taken as
         a whole. Accordingly, we do not express such an opinion.

              Based on our review, we are not aware of any material
         modifications that should be made to the condensed consolidated
         financial statements referred to above for them to be in conformity
         with generally accepted accounting principles.

              We have previously audited, in accordance with generally accepted
         auditing standards, the consolidated balance sheet as of December 31,
         1996, and the related consolidated statements of income, cash flows and
         Common stockholders' equity for the year then ended (not presented
         herein) and in our report dated February 3, 1997, we expressed an
         unqualified opinion on those consolidated financial statements. In our
         opinion, the information set forth in the accompanying condensed
         consolidated balance sheet as of December 31, 1996 is fairly stated, in
         all material respects, in relation to the consolidated balance sheet
         from which it has been derived.





         1301 Avenue of the Americas              COOPERS & LYBRAND L.L.P.
         New York, New York
         November 11, 1997


<PAGE>

Item 2.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
- ------   AND RESULTS OF OPERATIONS.
         -----------------------------------------------------------

                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                     --------------------------------------

      Results of Operations for the Nine Months Ended September 30, 1997 as
              Compared to the Nine Months Ended September 30, 1996
   ---------------------------------------------------------------------------
                                 Net Sales             Operating Income(1)
                             -----------------       -----------------------
                               1997     1996(3)      1997    1997(2)   1996(3)
                                                           (Adjusted)
                             --------   -------     -------  -------    ------
                                            (In millions)

Home Products                $1,016.6  $1,005.8     $112.4    $136.6    $130.4
Office Products                 891.9     853.3       30.3      53.8      49.5
                             --------  --------     ------    ------    ------
 Home and Office Products     1,908.5   1,859.1      142.7     190.4     179.9
Golf Products                   750.0     669.1       81.8     113.1     104.7
Distilled Spirits               867.6     892.7       90.1     138.5     127.7
                             --------  --------     ------    ------    ------
                             $3,526.1  $3,420.9     $314.6    $442.0    $412.3
                             ========  ========     ======    ======    ======

(1)    Operating income represents net sales less all costs and expenses
       excluding corporate administrative expenses, interest and related
       expenses and other (income) expenses, net.

(2)    Excludes restructuring and other nonrecurring charges of $127.4 million.

(3)    Restated for discontinued international tobacco operations.

CONSOLIDATED
- ------------

Net sales increased 3% on line extensions, new products, the inclusion of
Advanced Gravis (acquired September 1996) and Cobra Golf (acquired January 24,
1996) and price increases, partly offset by discontinued golf products
associated with new product introductions, the absence of operations sold and
the inclusion of an additional month last year in distilled spirits' U.K.
operations (change to calendar year-end). Operating income decreased 24% due to
$127.4 million in restructuring and other nonrecurring charges. (See note 4 
in the Notes to Condensed Consolidated Financial Statements.) Operating income
excluding these charges increased 7%, principally due to higher sales and gross
margins, partly offset by increased marketing and research and development 
expenses.


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Continued)
            ---------------------------------------------------------

Interest and related expenses decreased 24% reflecting lower average borrowings
resulting principally from the use of the Gallaher spin-off proceeds.

The effective income tax rate comparisons for the nine-month periods ended
September 30, 1997 and 1996 were distorted by the 1997 restructuring and other
nonrecurring charges. Excluding these charges, the effective income tax rates
were 45.4% and 46.9%, respectively.

Income from continuing operations of $67.3 million, or 39 cents per Common
share, for the nine months ended September 30, 1997 compared with $119 million,
or 68 cents per share, for the same period last year. The decrease was due to
$88.4 million, or 51 cents per share, in net restructuring and other
nonrecurring charges. Excluding these charges, income from continuing operations
was $155.7 million, or 90 cents per share, up $36.7 million, or 31%.

On May 30, 1997, the international tobacco operations of Gallaher were spun off.
Income from discontinued operations, which represents the net income of the
international tobacco operations, net of an allocation of interest expense, of
$65.1 million, or 38 cents per share (representing five months in 1997),
compared with $263.8 million, or $1.51 per share (representing nine months in
1996). In addition, the 1997 amount includes $67.1 million in spin-off expenses.
(See note 3 in the Notes to Condensed Consolidated Financial Statements.)

The extraordinary items resulted from a charge of $10.3 million ($15.8 million
pre-tax) in connection with the redemption in March 1996 of the Company's $150
million 7-5/8% Eurodollar Convertible Debentures, Due 2001 and its $150 million
9-1/8% Debentures, Due 2016. (See note 6 in the Notes to Condensed Consolidated
Financial Statements.)

Net income of $132.4 million, or 77 cents per share, for the nine months ended
September 30, 1997, compared with $372.5 million, or $2.13 per share, for the
same period last year.

Pro forma income from operations and primary and fully diluted earnings per
Common share for the nine months ended September 30, 1997 of $172.8 million, and
$1.01 and 99 cents compared with $149.8 million, and 87 cents and 86 cents,
respectively, for the same period last year. Pro forma results reflect
adjustments to income from continuing operations to include a net cash payment
of approximately $1.25 billion that Gallaher made to the Company and the
assumption that such proceeds were used to purchase 2.5 million Common shares
and repay debt as of January 1, 1996. The ultimate use of the proceeds may
differ from that described herein. In addition, the 1997 pro forma amounts
exclude the restructuring and other nonrecurring charges. Pro forma information
is presented for informational purposes only and does not purport to be
indicative of the results of operations which would actually have been obtained
if the transactions had occurred on


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Continued)
            ---------------------------------------------------------

CONSOLIDATED (Concluded)
- ------------

January 1, 1996, or which may exist or be obtained in the future.

The Company has been reviewing productivity-enhancing opportunities and as a
result, during the nine months ended September 30, 1997, recorded pre-tax
charges of $127.4 million. The Company anticipates additional pre-tax
restructuring and other nonrecurring charges during the fourth quarter of 1997
aggregating approximately $90 million as formal restructuring plans are approved
and communicated. These charges will provide principally for rationalization of
manufacturing, distribution and sourcing.

In February 1997, FAS Statement No. 128, "Earnings per Share" was issued.  
FAS No. 128 simplifies the computation of earnings per share ("E.P.S.") and 
replaces primary E.P.S. with basic E.P.S. and fully diluted E.P.S. with diluted
E.P.S.  FAS No. 128 is effective for annual and interim financial statements 
issued after December 15, 1997 and earlier application is not permitted.
FAS No. 128 requires the restatement of E.P.S. data for all prior periods.  
The Company is currently determining the impact that this statement will have 
on its E.P.S. amounts when adopted.

See notes 9 and 10 in the Notes to Condensed Consolidated Financial Statements
for discussion of pending litigation and environmental matters.

Home Products
- -------------

Net sales increased 1% principally on line extensions and new products, partly
offset by the absence of Moen's joint venture in Taiwan (sold September 1996)
and lower volume on existing products. All companies except Master Lock reported
increased sales. Operating income decreased 14% due to $24.2 million in
restructuring and other nonrecurring charges related to the discontinuance of
certain product lines and operations, the consolidation of facilities and the
write-down of property, plant and equipment. Operating income excluding these
charges increased 5% on the sales increase and improved gross margin
(principally favorable product mix at Moen), partly offset by higher
volume-related selling expenses at Moen, increased research and development
expenses and unfavorable comparison to last year's gain on the sale of Moen's
joint venture in Taiwan.

Operating income at Master Lock declined principally due to the January 1, 1997
15% average price reduction on core padlock products in response to a shift by
mass merchants to value-price imported products, as well as lower volume and
increased operating expenses. It is anticipated that this price reduction will
result in a decline in Master Lock's operating income for the year.


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Continued)
            ---------------------------------------------------------

Office Products
- ---------------

Net sales increased 5%, principally in North America, on new products, the
inclusion of Advanced Gravis (acquired September 1996) and higher average
foreign exchange rates, partly offset by the absence of operations sold, a
slight decline in prices and volume declines on existing products. Operating
income decreased 39% due to a $23.5 million restructuring charge principally
resulting from the discontinuance and rationalization of product lines and
related assets, the write-down of property, plant and equipment, and lease
cancellation costs, partly offset by the pre-tax gain on the sale of two
non-strategic businesses. Operating income excluding this charge increased 9%
reflecting the sales increase and improved gross margin (principally
manufacturing efficiencies and stabilized raw material costs in North America),
partly offset by higher operating expenses (mainly customer programs and new
product and business development costs).

Golf Products
- -------------

Net sales were up 12% on line extensions and new products, volume increases in
existing product lines (golf balls, clubs, gloves and shoes) and one additional
month of Cobra results in 1997 (acquired January 24, 1996), partly offset by
discontinued products associated with new product introductions and lower
average foreign exchange rates. Operating income decreased 22% due to $31.3
million of restructuring and nonrecurring charges related to the discontinuance
of certain product lines and the rationalization of operations. Excluding these
charges, operating income increased 8% reflecting the higher sales, partly
offset by lower gross margin (reflecting a shift in product mix and increased
material costs), and higher operating expenses, principally associated with the
support and development of new products.

Distilled Spirits
- -----------------

Net sales decreased 3%, principally due to the inclusion of an additional month
of sales in 1996 resulting from the change to a calendar year-end for the U.K.
operations. Excluding the change to calendar year-end and excise taxes, sales
increased 3% on price increases, higher average foreign exchange rates, line
extensions and new products and a benefit from a domestic bulk sale, partly
offset by lower overall volume in existing product lines. The net decrease in
volume resulted from lower case shipments in the U.S. and U.K., partly offset by
higher shipments in Australia and Canada and improved private label volume in
the U.K. Operating income decreased 29% due to $48.4 million in restructuring
and other nonrecurring charges resulting from a change in estimate for bulk
whiskey valuations which resulted from the integration of the worldwide
distilled spirits business and costs related to leased facilities and


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Continued)
            ---------------------------------------------------------

Distilled Spirits (Concluded)
- -----------------------------

international distribution agreements. Operating income excluding this charge
increased 8% on improved operating results in North America (price increases and
lower brand spending, partly offset by lower overall U.S. cased goods volume),
Australia (higher volume), and the U.K. (lower operating expenses, partly offset
by lower volume).

In recent years, distilled spirits consumption in many countries, including the
U.S., continued its long-term decline. It is estimated that overall sales of
distilled spirits in the U.S. declined by 2 to 3% in each year from 1993 to
1995. However, industry estimates indicate that U.S. distilled spirits sales
increased slightly in 1996. Whether this represents a change in the long-term
decline in distilled spirits consumption is uncertain.

LIQUIDITY AND CAPITAL RESOURCES
- -------------------------------

Net cash provided from continuing operating activities of $228 million for the
nine months ended September 30, 1997 compared with net cash provided from
continuing operating activities of $176.7 million for the same nine-month period
last year.

Net cash used by investing activities for the nine months ended September 30,
1997 was $104.2 million, as compared with net cash used of $796.7 million in the
nine-month period last year, principally reflecting last year's acquisition of
Cobra.

Net cash used by financing activities for the nine months ended September 30,
1997 was $1.5 billion, as compared with net cash provided of $361.7 million in
1996, principally reflecting the repayment in 1997 of debt using the proceeds
provided by Gallaher in conjunction with the spin-off of that company, the
impact of the 1996 acquisition of Cobra and lower 1997 Common share purchases.
At the time of the spin-off, Gallaher borrowed and paid to the Company an amount
that will ultimately approximate $1.25 billion, after taxes. For the nine months
ended September 30, 1997, the Company's purchases of Common stock amounted to
$79.6 million as compared to $418.5 million during last year's comparable
nine-month period.

Total debt at September 30, 1997 was $1.1 billion, a decrease of $1.3 billion
from December 31, 1996, reflecting the repayment in 1997 of debt using the
proceeds provided by Gallaher in conjunction with the spin-off of that company.
The ratio of total debt to total capital decreased from 39.3% at December 31,
1996 to 21.5% at September 30, 1997.

On March 5, 1996, the Company redeemed its $150 million 7-5/8% Eurodollar
Convertible Debentures, Due 2001, at a redemption price of 103.8125% of the


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Continued)
            ---------------------------------------------------------

LIQUIDITY AND CAPITAL RESOURCES (Concluded)
- -------------------------------------------

principal amount plus accrued interest. On March 1, 1996, the Company redeemed
its $150 million 9-1/8% Debentures, Due 2016, at a redemption price of 104.4375%
of the principal amount plus accrued interest.

Through September 30, 1997, the Company purchased 2.2 million Common shares.
Although the Company has the authority to purchase additional shares and has not
ruled out such purchases, it anticipates that it may not make further
substantial purchases this year. At its July 29 meeting, the Board of Directors
authorized the institution of a systematic share purchase program to cover
future stock option exercises. This program is anticipated to be in the range of
two million shares per year.

On September 2, 1997, the Company entered into revolving credit agreements, with
expiration dates of August 1, 2002, with various banks providing for unsecured
committed borrowings of up to $2.5 billion, including various Eurocurrencies.
The interest rate is set at the time of each borrowing. A commitment fee of
0.10% per annum is paid on the unused portion. The commitment fee is subject to
increases up to a maximum level of 0.20% per annum in the event the Company's
long-term debt rating falls below specified levels. On September 2, 1997, the
Company also terminated the revolving credit agreements that had been in place.

Management believes that the Company's internally generated funds, together with
its access to global credit markets, are more than adequate to meet the
Company's capital needs.


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Continued)
            ---------------------------------------------------------

     Results of Operations for the Three Months Ended September 30, 1997 as
             Compared to the Three Months Ended September 30, 1996
   ---------------------------------------------------------------------------
                                 Net Sales               Operating Income(1)
                             -----------------         -----------------------
                              1997     1996(3)          1997   1997(2)  1996(3)
                                                             (Adjusted)
                             ------    -------         -----  --------  -------
                                             (In millions)
Home Products              $  352.4    $ 349.1        $ 41.0     $47.8   $ 44.2
Office Products               316.4      304.3          20.7      20.7     19.3
                           --------    --------       ------    ------   ------
 Home and Office Products     668.8      653.4          61.7      68.5     63.5
Golf Products                 208.7      195.5          (8.9)     22.4     17.6
Distilled Spirits             308.0      309.2          56.0      56.0     52.9
                           --------   --------        ------    ------   ------
                           $1,185.5   $1,158.1        $108.8    $146.9   $134.0
                           ========   ========        ======    ======   ======

(1)    Operating income represents net sales less all costs and expenses
       excluding corporate administrative expenses, interest and related
       expenses and other (income) expenses, net.

(2)    Excludes restructuring and other nonrecurring charges of $38.1 million.

(3)    Restated for discontinued international tobacco operations.

CONSOLIDATED
- ------------

Net sales increased 2% on new products and line extensions, partly offset by the
absence of operations sold. Operating income decreased 19% due to $38.1 
million in restructuring and other nonrecurring charges in golf products and
home products. Operating income excluding these charges increased 10%, 
principally due to higher sales and gross margins, partly offset by increased 
operating expenses.

Interest and related expenses decreased 44% primarily reflecting lower average
borrowings resulting principally from the use of the Gallaher spin-off proceeds.

Income from continuing operations of $28 million, or 16 cents per Common share,
for the three months ended September 30, 1997 compared with $31.2 million, or 19
cents per share for the same period last year. The decrease was due to $23
million, or 13 cents per share, in net restructuring and other nonrecurring
charges. Excluding these charges, income from continuing operations was $51
million, or 29 cents per share, up $19.8 million, or 63%.


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Continued)
            ---------------------------------------------------------

CONSOLIDATED (Concluded)
- -----------------------

On May 30, 1997, the international tobacco operations of Gallaher were spun off.
Income from discontinued products of $105.5 million, or 61 cents per share, in
1996, represents the net income of international tobacco operations, net of an
allocation of interest expense. (See note 3 in the Notes to Condensed
Consolidated Financial Statements.)

Net income of $28 million, or 16 cents per share, for the three months ended
September 30, 1997 compared with income of $136.7 million, or 80 cents per
share, for the same period last year.

Pro forma income from operations and primary and fully diluted earnings per
Common share for the three months ended September 30, 1997 of $51 million, and
29 cents compared with $41.4 million, and 25 cents, respectively, for the same
period last year. Pro forma results reflect adjustments to income from
continuing operations to include a net cash payment of approximately $1.25
billion that Gallaher made to the Company and the assumption that such proceeds
were used to purchase 2.5 million Common shares and repay debt as of January 1,
1996. The ultimate use of the proceeds may differ from that described herein. In
addition, the 1997 pro forma amounts exclude the restructuring and other
nonrecurring charges. Pro forma information is presented for informational
purposes only and does not purport to be indicative of the results of operations
which would actually have been obtained if the transactions had occurred on
January 1, 1996, or which may exist or be obtained in the future.

Home Products
- -------------

Net sales increased 1% as line extensions and new products were partly offset by
the lower volume and absence of Moen's joint venture in Taiwan (sold September
1996). The increased sales reported by Waterloo and Aristokraft were partly
offset by declines at Master Lock and Moen. Operating income decreased 7% due to
a $6.8 million restructuring charge related to the closure of an operation.
Operating income excluding this charge increased 8% on the sales increase and
improved gross margin (principally favorable product mix at Moen), partly offset
by unfavorable comparison to last year's $2.2 million gain on the sale of Moen's
joint venture in Taiwan and increased research and development expenses.


<PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Continued)
            ---------------------------------------------------------

Office Products
- ---------------

Net sales increased 4%, principally in North America, on new products, volume
increases on existing product lines and the inclusion of Advanced Gravis, partly
offset by the absence of operations sold, a slight decline in prices and lower
average foreign exchange rates. Operating income increased 7% reflecting the
sales increase and improved gross margin (principally manufacturing efficiencies
and stabilized raw material costs in North America), partly offset by higher
operating expenses (mainly customer programs and new product and business
development costs). Comparisons for the third quarter were unfavorably impacted
by the absence of two non-strategic businesses sold in 1997 which had seasonally
strong results in the third quarter of 1996.

Golf Products
- -------------

Net sales were up 7% reflecting line extensions and new products and volume
increases in existing product lines (golf balls, clubs and gloves), partly
offset by discontinued products associated with new product introductions and
lower average foreign exchange rates. Operating income decreased due to $31.3
million of restructuring and nonrecurring charges related to the discontinuance
of certain product lines and the rationalization of operations. Excluding these
charges, operating income increased 27% reflecting the higher sales, partly
offset by increased advertising and research and development expenses associated
with the support and development of new products.

Distilled Spirits
- -----------------

Net sales decreased slightly. Excluding excise taxes, sales increased 3% on
price increases, line extensions and higher average foreign exchange rates,
partly offset by lower overall volume on existing product lines. The net
decrease in volume principally resulted from lower case shipments in the U.S.
Operating income increased 6% principally on improved operating results in North
America (price increases and lower brand spending, partly offset by lower
overall U.S. cased goods volume).


 <PAGE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
            FINANCIAL CONDITION AND RESULTS OF OPERATIONS (Concluded)
            ---------------------------------------------------------

CAUTIONARY STATEMENT
- --------------------

This Quarterly Report on Form 10-Q contains statements relating to future
results, which are forward-looking statements as that term is defined in the
Private Securities Litigation Reform Act of 1995. Actual results may differ
materially from those projected as a result of certain risks and uncertainties,
including but not limited to changes in general economic conditions, competitive
product and pricing pressures, foreign exchange rate fluctuations, the impact of
excise tax increases with respect to distilled spirits, regulatory developments,
the uncertainties of litigation, as well as other risks and uncertainties
detailed from time to time in the Company's Securities and Exchange Commission
filings.


<PAGE>
                                                            PART I - EXHIBIT A
                                                            -------------------


                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                  Computation of Net Income Per Common Share -
                      Primary and Fully Diluted (Unaudited)
                  --------------------------------------------
                                  (In millions)

                                                     Nine Months Ended
                                                       September 30,
                                                  ----------------------
                                                     1997         1996
                                                  ---------    ---------
                                                               (Restated)
Income from continuing operations                   $ 67.3       $119.0

Preferred stock dividend requirements                 (0.8)        (0.9)
                                                    ------       ------
Income from continuing operations available for
   computing earnings per Common share - primary      66.5        118.1

Income from discontinued operations                   65.1        263.8

Extraordinary items                                      -        (10.3)
                                                    ------        ------
Net income for computing earnings
   per Common share - primary                       $131.6       $371.6
                                                    ======       ======

Income from continuing operations available for
   computing earnings per Common share - primary    $ 66.5       $118.1

Convertible preferred stock dividend requirements      0.8          0.9

Interest and related expenses on convertible
   debentures                                            -          2.3
                                                    ------       ------
Income from continuing operations available for
   computing earnings per Common share -
   fully diluted                                      67.3        121.3

Income from discontinued operations                   65.1        263.8

Extraordinary items                                      -        (10.3)
                                                    ------       ------
Net income for computing earnings per Common
   share - fully diluted                            $132.4       $374.8
                                                    ======       ======


<PAGE>
                                                 PART I - EXHIBIT A (Continued)
                                                 -------------------

                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                    Computation of Weighted Average Number of
         Common Shares Outstanding on a Fully Diluted Basis (Unaudited)
         --------------------------------------------------------------
                     (In millions, except per share amounts)


                                                         Nine Months Ended
                                                           September 30,
                                                       ----------------------
                                                         1997          1996
                                                       ---------    ---------

Weighted average number of Common shares
   outstanding during each period - primary              171.6         174.3

Addition from assumed conversion as of the
   beginning of each period of the convertible
   preferred stock outstanding at the end of
   each period                                             2.0           1.8

Addition from assumed conversion of
   convertible debentures                                    -           0.6

Other additions                                            2.1           2.1
                                                         -----         -----
Weighted average number of Common shares
   outstanding during each period on a
   fully diluted basis                                   175.7         178.8
                                                         =====         =====

                                                                   (Restated)
                                                                   ----------
Earnings per Common share -
   Primary
      Income from continuing operations                   $.39          $ .68

      Income from discontinued operations                  .38           1.51

      Extraordinary items                                    -           (.06)
                                                          ----          -----
      Net income                                          $.77          $2.13
                                                          ====          =====

   Fully diluted
      Income from continuing operations                   $.39          $ .68

      Income from discontinued operations                  .36           1.47

      Extraordinary items                                    -           (.06)
                                                          ----          -----
      Net income                                          $.75          $2.09
                                                          ====          =====


<PAGE>
                                                 PART I - EXHIBIT A (Continued)
                                                 -------------------
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                  Computation of Net Income Per Common Share -
                      Primary and Fully Diluted (Unaudited)
                  --------------------------------------------
                                  (In millions)

                                                       Three Months Ended
                                                          September 30,
                                                     ----------------------
                                                        1997         1996
                                                     ---------    ---------
                                                                  (Restated)

Income from continuing operations                      $28.0        $ 31.2

Preferred stock dividend requirements                   (0.2)         (0.3)
                                                       -----        ------
Income from continuing operations available for
   computing earnings per Common share - primary        27.8          30.9

Income from discontinued operations                        -         105.5
                                                       -----        ------

Net income for computing earnings
   per Common share - primary                          $27.8        $136.4
                                                       =====        ======



Income from continuing operations available for
   computing earnings per Common share - primary       $27.8        $ 30.9

Convertible preferred stock dividend requirements        0.2           0.3

Interest and related expenses on convertible
   debentures                                              -           0.3
                                                       -----        ------
Income from continuing operations available for
   computing earnings per Common share -                28.0          31.5
   fully diluted

Income from discontinued operations                        -         105.5
                                                       -----        ------

Net income for computing earnings per
   Common share - fully diluted                        $28.0        $137.0
                                                       =====        ======


<PAGE>
                                                 PART I - EXHIBIT A (Concluded)
                                                 -------------------

                      FORTUNE BRANDS, INC. AND SUBSIDIARIES
                    Computation of Weighted Average Number of
         Common Shares Outstanding on a Fully Diluted Basis (Unaudited)
         --------------------------------------------------------------
                     (In millions, except per share amounts)


                                                       Three Months Ended
                                                          September 30,
                                                     ----------------------
                                                       1997          1996
                                                     ---------    ---------

Weighted average number of Common shares
   outstanding during each period - primary            171.3        170.4

Addition from assumed conversion as of the
   beginning of each period of the convertible
   preferred stock outstanding at the end of
   each period                                           2.3          1.7

Addition from assumed conversion of
   convertible debentures                                  -          0.6

Other additions                                          2.7          1.2
                                                       -----        -----
Weighted average number of Common shares
   outstanding during each period on a
   fully diluted basis                                 176.3        173.9
                                                      ======       ======

                                                                 (Restated)
                                                                 ----------
Earnings per Common share -
   Primary
      Income from continuing operations                 $.16         $.19

      Income from discontinued operations                  -          .61
                                                        ----         ----

      Net income                                        $.16         $.80
                                                        ====         ====

   Fully diluted
      Income from continuing operations                 $.16         $.19

      Income from discontinued operations                  -          .60
                                                        ----         ----

      Net income                                        $.16         $.79
                                                        ====         ====


<PAGE>
                           PART II. OTHER INFORMATION

Item 1.  LEGAL PROCEEDINGS.
- ------   -----------------

         (a) Reference is made to paragraph (a) of Part I, Item 3,
"Legal Proceedings", of Registrant's Annual Report on Form 10-K for the fiscal
year ended December 31, 1996, to paragraph (a) of Part II, Item 1, "Legal
Proceedings", of Registrant's Quarterly Report on Form 10-Q for the quarterly
period ended March 31, 1997, and to paragraph (a) of Part II, Item 1, "Legal
Proceedings", of Registrant's Quarterly Report on Form 10-Q for the quarterly
period ended June 30, 1997. In addition, Registrant has been named as a
defendant, together with leading tobacco manufacturers, in Badillo, A. v. The
American Tobacco Company, et al., United States District Court for the District
of Nevada, October 8, 1997; and Clay, J. v. The American Tobacco Company, et
al., United States District Court for the Southern District of Illinois, May 22,
1997. These cases are class actions on behalf of individuals allegedly addicted
to cigarettes through the manipulation of nicotine levels or individuals who
have allegedly suffered personal injury from the use of cigarettes.

         In addition, Registrant has been named as a defendant, together with 
leading tobacco manufacturers, in Caiazzo, B. v. The American Tobacco Company, 
et al., Supreme Court of New York, Richmond County, September 23, 1997; Carll, 
J. v. The American Tobacco Company, et al., Supreme Court of New York, New York 
County, July 20, 1997; Cotroneo, L. v. Fortune Brands, Inc., Supreme Court of
New York, New York County, October 21, 1997; Demos, J. v. John Doe/Manufacturer,
United States District Court for the District of Connecticut, August 31, 1997; 
Folkman, R. v. The American Tobacco Company, et al., Court of Common Pleas of 
Philadelphia County, Pennsylvania, October 28, 1997; Gelfond, M. v. Fortune 
Brands, Inc., Supreme Court of New York, New York County, October 21, 1997; 
Golden, R. v. The American Tobacco Company, et al., Supreme Court of New York, 
New York County, July 3, 1997; Jaust, T. v. The American Tobacco Company, et 
al., Supreme Court of New York, New York County, September 10, 1997; Juliano, S.
v. The American Tobacco Company, et al., Supreme Court of New York, Richmond 
County, July 24, 1997; Keenan, T. v. The American Tobacco Company, et al., 
Supreme Court of New York, New York County, September 15, 1997; Lehman, R. v. 
The American Tobacco Company, et al., Supreme Court of New York, New York 
County, July 10, 1997; Long, J. v. The American Tobacco Company, et al., 
Supreme Court of New York, Bronx County, September 24, 1997; LoPardo, T. v. The 
American Tobacco Company, et al., Supreme Court of New York, Nassau County, 
September 25, 1997; Lynch, R. v. The American Tobacco Company, et al., Supreme
Court of New York, New York County, September 24, 1997; Mednick, S. v. The 
American Tobacco Company, et al., Supreme Court of New York, Kings County, 
August 20, 1997; Mosely, F. v. Philip Morris Companies, Inc., et al., Circuit 
Court of Baldwin County, Alabama, September 24, 1997; Perez, P. v. The American 
Tobacco Company, et al., Supreme Court of New York, Kings County, August 15, 
1997; Piccione, Y. v. The American Tobacco Company, et al., Supreme Court of 
New York, Kings County, September 29, 1997; Smith, B.J. v. The American Tobacco 
Company, et al., Supreme Court of New York, Queens County, August 27, 1997; 
Thompson, G. v. The American Tobacco Company, et al., Court of Common Pleas of 
Philadelphia County, Pennsylvania, October 30, 1997; Upshur, W. v. The 


<PAGE>
Item 1.  LEGAL PROCEEDINGS. (Continued)
- ------   -----------------

American Tobacco Company, et al., Court of Common Pleas of Philadelphia County,
Pennsylvania, October 10, 1997; and Valentin, A. v. Fortune Brands, Inc., et
al., Supreme Court of New York, Queens County, September 2, 1997. These are
individual cases where the plaintiffs allege personal injury from the use of
cigarettes.

         In addition, Registrant has been named as a defendant,
together with leading tobacco manufacturers, in West Virginia-Ohio Valley
I.B.E.W. Welfare Fund v. The American Tobacco Company, et al., Circuit Court of
Kanawha County, West Virginia, September 11, 1997. This is a case brought by a
labor union seeking various forms of equitable relief, including restitution of
the medical expenses incurred by the union for the cost of medical care provided
by the union to its members for numerous diseases allegedly caused by cigarettes
and other tobacco products.

         In addition, Registrant has been named as a defendant,
together with leading tobacco manufacturers, in Rhode Island (State of Rhode
Island) v. Brown & Williamson as Successor, Superior Court of Providence, Rhode
Island, October 14, 1997. This case has been brought by the attorney general of
Rhode Island seeking to recover medical costs provided by the State of Rhode
Island to its citizens suffering from alleged tobacco related injuries.

         Reference is made to the description of Gossett, M. v.
American Brands, Inc., et al., United States District Court for the Southern
District of Texas, Brownsville Division, in paragraph (a) of Part I, Item 3,
"Legal Proceedings", of Registrant's Annual Report on Form 10-K for the fiscal
year ended December 31, 1996. On April 14, 1997, the Court dismissed with
prejudice plaintiffs' claims against all defendants.

         Reference is made to the description of Lippincott v. The
American Tobacco Company, et al., Superior Court of New Jersey, Camden County,
in paragraph (a) of Part II, Item 1, "Legal Proceedings", of Registrant's
Quarterly Report on Form 10-Q for the quarterly period ended June 30, 1997. On
September 29, 1997, Registrant was voluntarily dismissed from the case without
prejudice by plaintiffs subject to certain provisions set forth in the
Stipulation and Order.

         Reference is made to the description of Misell, D. v. The
American Tobacco Company, et al., District Court of Texas, Nueces County, in
paragraph (a) of Part II, Item 1, "Legal Proceedings", of Registrant's Quarterly
Report on Form 10-Q for the quarterly period ended June 30, 1997. On September
9, 1997, plaintiffs voluntarily dismissed the action without prejudice.

         Reference is made to the description of Mosely, F. v. Philip Morris 
Companies, Inc., et al., Circuit Court of Baldwin County, Alabama, above.  
On October 20, 1997, the Court dismissed Registrant without prejudice.


<PAGE>
Item 1.  LEGAL PROCEEDINGS. (Continued)
- ------   -----------------

         Reference is made to the description of Reed, S. v. Philip
Morris Incorporated, et al., Superior Court of the District of Columbia, in
paragraph (a) of Part I, Item 3, "Legal Proceedings", of Registrant's Annual
Report on Form 10-K for the fiscal year ended December 31, 1996. On October 31,
1997, the Court dismissed Registrant from the case without prejudice.

         Reference is made to the description of Thomas, P. v. The
American Tobacco Company, et al., Circuit Court of Michigan, Wayne County, in
paragraph (a) of Part II, Item 1, "Legal Proceedings", of Registrant's Quarterly
Report on Form 10-Q for the quarterly period ended June 30, 1997. On October 8,
1997, plaintiffs voluntarily dismissed the action without prejudice.

         Reference is made to the description of Willis, D. v. The
American Tobacco Company, et al., United States District Court for the Western
Division of Louisiana, in paragraph (a) of Part II, Item 1, "Legal Proceedings",
of Registrant's Quarterly Report on Form 10-Q for the quarterly period ended
June 30, 1997. On July 21, 1997, the Court dismissed Registrant without
prejudice. Reference is made to the description of Woods, D. v. The American
Tobacco Company, et al., Superior Court of North Carolina, Wake County, in
paragraph (a) of Part II, Item 1, "Legal Proceedings", of Registrant's Quarterly
Report on Form 10-Q for the quarterly period ended June 30, 1997. On October 17,
1997, plaintiffs voluntarily dismissed Registrant without prejudice.

         In connection with the sale of Registrant's former subsidiary,
The American Tobacco Company ("ATCO"), to Brown & Williamson Tobacco Corporation
("Brown & Williamson") on December 22, 1994, Brown & Williamson and ATCO agreed
to indemnify Registrant against claims arising from smoking and health and fire
safe cigarette matters relating to the tobacco business of ATCO. Registrant's
counsel have advised that, in their opinion, on the basis of their
investigations generally with respect to suits and claims of this character,
Registrant has meritorious defenses to these actions and threatened actions. The
actions will be vigorously contested. Registrant's former subsidiary, Gallaher
Limited ("Gallaher"), has been named as a defendant in certain proceedings
alleging smoking-related health effects as a result of plaintiffs smoking
cigarettes manufactured by Gallaher. Registrant has not been named as a
defendant in any such proceedings. On May 30, 1997, Registrant spun off its
U.K.-based Gallaher tobacco business. In connection with such spin-off, Gallaher
Group Plc and Gallaher agreed to indemnify Registrant against claims arising
from smoking and health and fire safe cigarette matters relating to the tobacco
business of Gallaher and its subsidiaries.


<PAGE>


Item 1.  LEGAL PROCEEDINGS.  (Concluded)
- ------   -----------------

         (b) It is not possible to predict the outcome of the pending
litigation referenced in paragraph (a) above, but management believes that there
are meritorious defenses to the pending actions and that the pending actions
will not have a material adverse effect upon the results of operations, cash
flow or financial condition of Registrant. Reference is made to note 9, "Pending
Litigation", in the Notes to Condensed Consolidated Financial Statements set
forth in Part I, Item 1 of this Quarterly Report on Form 10-Q.


ITEM 2.  CHANGES IN SECURITIES AND USE OF PROCEEDS
- ------   -----------------------------------------

         (c) On June 9, 1997, Registrant issued 482 shares of its
common stock to each of eight of its non-employee directors pursuant to
Registrant's stockholder-approved Stock Plan for Non-Employee Directors. The
shares were issued as compensation to the non-employee directors for service to
Registrant. The issuance of the shares was exempt from registration under the
Securities Act of 1933, as amended (the "Securities Act") as a transaction not
involving a public offering under Section 4(2) of the Securities Act.


Item 6.  EXHIBITS AND REPORTS ON FORM 8-K.
- ------   --------------------------------

         (a)      Exhibits.
                  --------

         10a1.    Amendment to 1990 Long-Term Incentive Plan of Fortune Brands,
                  Inc. (As Amended and Restated as of January 1, 1994) 
                  constituting Exhibit 10b4 to the Annual Report on Form 10-K 
                  for the Fiscal Year ended December 31, 1996.

         10a2.    Amendment to 1986 Stock Option Plan of Fortune Brands, Inc. 
                  constituting Exhibit 10b3 to the Annual Report on Form 10-K 
                  for the Fiscal Year ended December 31, 1996.

         12.      Statement re computation of ratio of earnings to fixed 
                  charges.

         15.      Letter from Coopers & Lybrand L.L.P. dated November 11, 1997 
                  re unaudited financial information.

         23.      Consent of Counsel, Chadbourne & Parke LLP.

         27.      Financial Data Schedule (Article 5).


<PAGE>
Item 6.   EXHIBITS AND REPORTS ON FORM 8-K.  (Concluded)
- ------    --------------------------------

          In lieu of filing certain instruments with respect to
long-term debt of the kind described in Item 601(b)(4) of Regulation S-K,
Registrant agrees to furnish a copy of such instruments to the Securities and
Exchange Commission upon request.


          (b)      Reports on Form 8-K.
                   -------------------

          Registrant filed a Current Report on Form 8-K, dated July 23, 1997, in
          respect of Registrant's press release dated July 23, 1997 announcing
          Registrant's financial results for the three-month and six-month
          periods ended June 30, 1997 (Items 5 and 7(c)).

          Registrant filed a Current Report on Form 8-K, dated October 1, 1997,
          in respect of Registrant's press release dated September 30, 1997
          announcing an increase in the quarterly dividend on Registrant's 
          common stock (Items 5 and 7(c)).

          Registrant filed a Current Report on Form 8-K, dated October 21, 1997,
          in respect of Registrant's press release dated October 21, 1997
          announcing Registrant's financial results for the three-month and
          nine-month periods ended September 30, 1997 (Items 5 and 7(c)).


<PAGE>





                                    SIGNATURE
                                    ---------


Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant has duly caused this Quarterly Report to be signed on its behalf by
the undersigned, thereunto duly authorized.



                                            FORTUNE BRANDS, INC.
                                            --------------------
                                                (Registrant)








Date:  November 11, 1997                  By   /s/ C. P. Omtvedt
       ------------------                   -------------------------
                                            C. P. Omtvedt
                                            Vice President and
                                            Chief Accounting Officer


<PAGE>
                                  EXHIBIT INDEX
                                  -------------


                                                                 Sequentially 
Exhibit                                                          Numbered Page
- -------                                                          -------------

10a1.    Amendment to 1990 Long-Term Incentive Plan of Fortune Brands,
         Inc. (As Amended and Restated as of January 1, 1994)
         constituting Exhibit 10b4 to the Annual Report on Form 10-K
         for the Fiscal Year ended December 31, 1996.

10a2.    Amendment to 1986 Stock Option Plan of Fortune
         Brands, Inc. constituting Exhibit 10b3 to the
         Annual Report on Form 10-K for the Fiscal Year
         ended December 31, 1996.

12.      Statement re computation of ratio of earnings to
         fixed charges.

15.      Letter from Coopers & Lybrand L.L.P. dated
         November 11, 1997 re: unaudited financial
         information.

23.      Consent of Counsel, Chadbourne & Parke LLP.

27.      Financial Data Schedule (Article 5).



                                                                  EXHIBIT 10a1
                                                                  ------------

                                AMENDMENTS TO THE
                              FORTUNE BRANDS, INC.
                          1990 LONG-TERM INCENTIVE PLAN
                          -----------------------------

1.       Section 3 of the Plan is hereby amended in its entirety as follows:

         3.  Administration of Plan

                  The Plan shall be administered by the Committee whose members
         shall be appointed by the Board of Directors and consisting of at least
         three members of the Board of Directors. The members of the Committee
         shall qualify to administer the Plan for purposes of Rule 16b-3 (and
         any other applicable rule) promulgated under Section 16(b) of the
         Exchange Act. The Committee may adopt its own rules of procedure, and
         the action of a majority of the Committee, taken at a meeting, or taken
         without a meeting by unanimous written consent of the members of the
         Committee, shall constitute action by the Committee. The Committee
         shall have the power and authority to administer, construe and
         interpret the Plan, to make rules for carrying it out and to make
         changes in such rules.

2.       Section 5(a)(iv) of the Plan is hereby amended in its entirety as 
         follows:

                  (iv) If a Participant's employment with the Company terminates
         other than by reason of the Participant's death, disability or
         retirement under a retirement plan of the Company, the Participant's
         Option shall terminate and cease to be exercisable 30 days from the
         date of such termination except as otherwise provided in Section 12(b).
         If a Participant's employment with the Company terminates by reason of
         death, disability or retirement under a retirement plan of the Company,
         the Participant's Option shall continue to be exercisable until the
         expiration date stated in the option, provided that a Nonqualified
         Stock Option may be exercised within one year from the date of death
         even if later than such expiration date. In the case of a Participant
         whose principal employer is a Subsidiary, then such Participant's
         employment shall be deemed to be terminated for purposes of this
         Section 5 as of the date on which such principal employer ceases to be
         a Subsidiary.

3.       Section 5(e) of the Plan is hereby amended in its entirety as follows:

                  (e) Subject to Sections 5(b) and 14, a Right granted with an
         accompanying Option shall be exercisable only during the period in
         which the Option (or part thereof) in respect of which such Right was
         granted is exercisable.

4.       Section 10(d) of the Plan is hereby amended in its entirety as follows:

                  (d) No Award or portion thereof shall be transferable by the
         Participant otherwise than by will or by the laws of descent and
         distribution, except that an Option and related Right may be
         transferred by gift to any member of the holder's immediate family or
         to a trust or partnership solely for the benefit of such immediate
         family members to the extent permitted in the applicable Award
         Agreement. A Right shall never be transferred except to the transferee
         of the related Option. During the lifetime of the Participant, an
         Option or Right shall be exercisable only by the Participant unless it
         has been transferred to a member of the holder's immediate family or to
         a trust or partnership solely for the benefit of such immediate family
         members, in which case it shall be exercisable only by such transferee.
         For the purpose of this provision, a holder's "immediate family" shall
         mean the holder's spouse, children and grandchildren.

5.       Section 12(b)(i) of the Plan is hereby amended in its entirety as 
         follows:

                  (b) (i) In the event of a Change in Control (as defined in
         Section 12(b)(iii)), then each Option or Right held by a Participant
         that is not then exercisable shall become immediately exercisable and
         shall remain exercisable as provided in Section 5 notwithstanding
         anything to the contrary in the first sentence of Section 5(a)(ii) or
         in Section 5(b). In addition, unless the Committee otherwise determines
         at the time of grant or at any time thereafter but prior to such Change
         in Control, each Limited Right outstanding at the time of such Change
         in Control shall be deemed to be automatically exercised as of the date
         of such Change in Control or as of such other date during the 60-day
         period beginning on the date of such Change in Control as the Committee
         may determine prior to such Change in Control. In the event that the
         Limited Right is not automatically exercised, the Participant may
         during the 60-day period beginning on the date of the Change in Control
         (such 60-day period being hereinafter referred to as the "Limited Right
         Exercise Period"), in lieu of exercising such Option or Right in whole
         or in part, exercise the Limited Right (or part thereof) pertaining to
         such Option. Such Participant, whether the exercise is pursuant to his
         election or automatic pursuant to the terms hereof, shall be entitled
         to receive in cash an amount determined by multiplying the number of
         shares subject to such Option (or part thereof) by the amount by which
         the exercise price of each share is exceeded by (A) if such Option is
         an Incentive Stock Option, the fair market value of such shares at the
         date of exercise or (B) if such Option is a Nonqualified Stock Option,
         the greater of (x) the highest purchase price per share paid for the
         shares of the Company beneficially acquired in the transaction or
         series of transactions resulting in the Change in Control by the person
         or persons deemed to have acquired control pursuant to the Change in
         Control and (y) the highest fair market value of shares of Common Stock
         during the Limited Right Exercise Period prior to the time of exercise.
         A Limited Right shall be exercised in whole or in part by giving
         written notice of such exercise on a form approved by the Committee to
         the Secretary of Fortune, except that no such written notice shall be
         required in the event such Limited Right is automatically exercised
         pursuant to the terms hereof. The exercise shall be effective as of the
         date specified in the notice of exercise, but not earlier than the date
         the notice of exercise is actually received and in the hands of the
         Secretary of Fortune. In the event the last day of a Limited Right
         Exercise Period shall fall on a day that is not a business day, then
         the last day thereof shall be deemed to be the next following business
         day. To the extent an Option or a Right pertaining thereto is exercised
         in whole or in part, the Limited Right in respect of such Option shall
         terminate and cease to be exercisable. To the extent a Limited Right is
         exercised in whole or in part, the Option (or part thereof) to which
         such Limited Right pertains and the Right (or part thereof) pertaining
         to such Option (or part thereof) shall terminate and cease to be
         exercisable.



                                                                  EXHIBIT 10a2
                                                                  ------------

                                AMENDMENTS TO THE
                              FORTUNE BRANDS, INC.
                             1986 STOCK OPTION PLAN
                             ----------------------

1.       Section 5(d) of the Plan is hereby amended in its entirety as follows:

                  (d) If a Participant's employment with the Company terminates
         other than by reason of the Participant's death, disability or
         retirement under a retirement plan of the Company, the Participant's
         Option shall terminate and cease to be exercisable 30 days from the
         date of such termination except as otherwise provided in paragraph (b)
         of Section 10. If a Participant's employment with the Company
         terminates by reason of death, disability or retirement under a
         retirement plan of the Company, the Participant's Option shall continue
         to be exercisable until the expiration date stated in the option,
         provided that a Nonqualified Stock Option may be exercised within one
         year from the date of death even if later than such expiration date. In
         the case of a Participant whose principal employer is a Subsidiary,
         then such Participant's employment shall be deemed to be terminated for
         purposes of this Section 5 as of the date on which such principal
         employer ceases to be a Subsidiary.


2.       Section 7(c) of the Plan is hereby amended in its entirety as follows:

                  (c) Subject to Section 6, a Right shall be exercisable only
         during the period in which the Nonqualified Stock Option (or part
         thereof) in respect of which such Right was granted is exercisable.


3.       Section 8(d) of the Plan is hereby amended in its entirety as follows:

                  (d) An Option or Right shall not be transferable by the
         Participant otherwise than by will or by laws of descent and
         distribution, except that an Option and related Right may be
         transferred by gift to any member of the holder's immediate family or
         to a trust or partnership solely for the benefit of such immediate
         family members to the extent permitted in the applicable Nonqualified
         Stock Option Agreement. A Right shall never be transferred except to
         the transferee of the related Option. During the lifetime of the
         Participant, an Option or Right shall only be exercisable by the
         Participant unless it has been transferred to a member of the holder's
         immediate family or to a trust or partnership solely for the benefit of
         such immediate family members, in which case it shall be exercisable
         only by such transferee. For the purpose of this provision, a holder's
         "immediate family" shall mean the holder's spouse, children and
         grandchildren.



 
                                                          PART II - EXHIBIT 12
                                                          --------------------

<TABLE>
                      FORTUNE BRANDS, INC. AND SUBSIDIARIES

      STATEMENT RE COMPUTATION OF RATIO OF EARNINGS TO FIXED CHARGES (Note)
                          (Dollar amounts in millions)



<CAPTION>
                                                                                                                      Nine Months
                                                                                                                         Ended
                                                                      Years Ended December 31,                       September 30,
                                                       -------------------------------------------------------       -------------
                                                    1992           1993          1994          1995           1996          1997
                                                    ----           ----          ----          ----           ----          ----
<S>                                                 <C>            <C>           <C>           <C>            <C>           <C>
Earnings Available:
   Income from continuing operations
     before income  taxes,  minority
     interest and extraordinary items.........    $225.0         $249.9        $ 43.4        $358.9         $340.1        $162.2

   Less:   Excess of earnings over
               dividends of less than
               fifty percent owned
               companies......................       0.2            0.1             -           0.2            0.2           0.1
           Capitalized interest...............         -            0.3           0.2             -            0.3             -
                                                  ------         ------        ------        ------         ------        ------
                                                   224.8          249.5          43.2         358.7          339.6         162.1
                                                  ======         ======        ======        ======         ======        ======


Fixed Charges:

   Interest expense (including
     capitalized interest) and
     amortization of debt discount
     and expenses.............................     189.6          200.5         184.6         147.1          172.6          97.4
   Portion of rentals representative
     of an interest factor....................      12.9           11.9          12.8          13.5           15.1          12.0
                                                  ------         ------        ------        ------         ------        ------
           Total Fixed Charges................     202.5          212.4         197.4         160.6          187.7         109.4
                                                  ------         ------        ------        ------         ------        ------
           Total Earnings Available...........    $427.3         $461.9        $240.6        $519.3         $527.3        $271.5
                                                  ======         ======        ======        ======         ======        ======
Ratio of Earnings to Fixed Charges............      2.11           2.17          1.22          3.23           2.81          2.48
                                                    ====           ====          ====          ====           ====          ====


(Note)   The ratios of earnings to fixed  charges for the years ended 
         December 31, 1992 through 1996 have been restated to exclude
         results of the discontinued tobacco operations.

</TABLE>



                                                          PART II - EXHIBIT 15
                                                          --------------------





                                                  November 11, 1997



Securities and Exchange Commission
450 5th Street, N.W.
Attention:  Filing Desk, Stop 1-4
Washington, D.C.  20549-1004

                  Re:  Fortune Brands, Inc.

         We are aware that our report dated November 11, 1997, on our review of
interim financial information of Fortune Brands, Inc. and Subsidiaries for the
nine-month periods ended September 30, 1997 and 1996 included in this Form 10-Q,
has been incorporated by reference into (a) the Registration Statement on Form
S-8 (Registration No. 33-64071) relating to the Defined Contribution Plan of
Fortune Brands, Inc. and Participating Operating Companies, the Registration
Statement on Form S-8 (Registration No. 33-64075) relating to the MasterBrand
Industries, Inc. Hourly Employee Savings Plan, the Registration Statement on
Form S-8 (Registration No. 33-58865) relating to the 1990 Long-Term Incentive
Plan of Fortune Brands, Inc., and the prospectuses related thereto, and (b) the
prospectuses related to the Registration Statements on Form S-3 (Registration
Nos. 33-50832, 33-42397, 33-23039 and 33-3985) of Fortune Brands, Inc. Pursuant
to Rule 436(c) under the Securities Act of 1933, this report should not be
considered a part of such registration statements or prospectuses or
certification by us within the meaning of Sections 7 and 11 of that Act.



                                                   Very truly yours,





                                                   COOPERS & LYBRAND L.L.P.

1301 Avenue of the Americas
New York, New York  10019






                                                          PART II - EXHIBIT 23
                                                          --------------------





                               CONSENT OF COUNSEL


         We consent to the incorporation by reference of our opinions contained
in Part II, Item 1, "Legal Proceedings", of this Quarterly Report on Form 10-Q
of Fortune Brands, Inc. into (a) the Registration Statement on Form S-8
(Registration No. 33-64071) relating to the Defined Contribution Plan of Fortune
Brands, Inc. and Participating Operating Companies, the Registration Statement
on Form S-8 (Registration No. 33-64075) relating to the MasterBrand Industries,
Inc. Hourly Employee Savings Plan, the Registration Statement on Form S-8
(Registration No. 33-58865) relating to the 1990 Long-Term Incentive Plan of
Fortune Brands, Inc., and the prospectuses related thereto, and (b) the
prospectuses related to the Registration Statements on Form S-3 (Registration
Nos. 33-50832, 33-42397, 33-23039 and 33-3985) of Fortune Brands, Inc.



                                                CHADBOURNE & PARKE LLP





30 Rockefeller Plaza
New York, New York  10112
November 11, 1997





<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
THIS FINANCIAL DATA SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED
FROM THE CONDENSED CONSOLIDATED BALANCE SHEET AND RELATED STATEMENT OF INCOME AS
OF SEPTEMBER 30, 1997 AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH
FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000,000
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1997
<PERIOD-START>                             JAN-01-1997
<PERIOD-END>                               SEP-30-1997
<CASH>                                          $   66
<SECURITIES>                                         0
<RECEIVABLES>                                      885
<ALLOWANCES>                                        49
<INVENTORY>                                        951
<CURRENT-ASSETS>                                 2,026
<PP&E>                                           1,849
<DEPRECIATION>                                     915
<TOTAL-ASSETS>                                   6,803
<CURRENT-LIABILITIES>                           $1,497
<BONDS>                                            834
<COMMON>                                           717
                                0
                                         12
<OTHER-SE>                                       3,314
<TOTAL-LIABILITY-AND-EQUITY>                     6,803
<SALES>                                         $3,526
<TOTAL-REVENUES>                                 3,526
<CGS>                                            1,869
<TOTAL-COSTS>                                    1,869
<OTHER-EXPENSES>                                   287
<LOSS-PROVISION>                                     8
<INTEREST-EXPENSE>                                  93
<INCOME-PRETAX>                                    158
<INCOME-TAX>                                        91
<INCOME-CONTINUING>                                 67
<DISCONTINUED>                                      65
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    $  132
<EPS-PRIMARY>                                     $.77
<EPS-DILUTED>                                     $.75
        



</TABLE>


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