X RITE INC
10-Q, 2000-11-14
PHOTOGRAPHIC EQUIPMENT & SUPPLIES
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM 10-Q

X QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
--- OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended September 30, 2000
                              ---------------------
                                       OR
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
--- OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from _______ to ________

Commission File No. 0-14800
                ---------------

                              X-RITE, INCORPORATED
    ------------------------------------------------------------------------
             (Exact name of registrant as specified in its charter)

             Michigan                             38-1737300
------------------------------------------------------------------------
 (State or other jurisdiction of      (IRS Employer Identification No.)
  incorporation or organization)

       3100 44th Street, SW, Grandville, Michigan             49418
------------------------------------------------------------------------
        (Address of principal executive offices)            (Zip Code)

                             (616) 534-7663
------------------------------------------------------------------------
          (Registrant's telephone number, including area code)

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the  preceding 12 months (or for such  shorter  period that the  registrant  was
required  to file  such  reports)  and  (2)  has  been  subject  to such  filing
requirements for the past 90 days.

Yes __X__     No _____

The number of shares  outstanding of registrant's  common stock,  par value $.10
per share, at October 31, 2000 was 21,338,321 shares.

                            Exhibit Index on page 16.
<PAGE>
PART I.  FINANCIAL INFORMATION

Item 1.  Financial Statements


X-RITE, INCORPORATED AND SUBSIDIARIES

CONDENSED CONSOLIDATED BALANCE SHEETS
<TABLE>
                                             September 30,   January 1,
                                                 2000           2000
                                             -----------    -----------
                                             (Unaudited)
ASSETS
<S>                                          <C>            <C>
CURRENT ASSETS:
  Cash and cash equivalents                  $10,112,000    $ 6,898,000
  Short-term investments                      19,057,000     22,129,000
  Accounts receivable, less allowances of
  $1,048,000 in 2000 and $1,110,000 in 1999   17,434,000     20,249,000
  Inventories                                 16,227,000     15,410,000
  Deferred taxes                               1,652,000      1,642,000
  Prepaid expenses and other current assets    2,310,000      1,565,000
                                             -----------    -----------
      Total current assets                    66,792,000     67,893,000


PROPERTY AND EQUIPMENT, at cost               45,202,000     44,406,000
  Less accumulated depreciation              (23,915,000)   (23,351,000)
                                             -----------    -----------
                                              21,287,000     21,055,000

OTHER ASSETS:
  Costs in excess of net assets acquired       8,323,000      8,036,000
  Cash surrender values - Founders policies   10,104,000      6,616,000
  Other noncurrent assets                      8,404,000      4,219,000
                                             -----------    -----------
                                              26,831,000     18,871,000
                                             -----------    -----------

                                            $114,910,000   $107,819,000
                                            ============   ============
</TABLE>
See accompanying notes to condensed consolidated financial statements.
<PAGE>
X-RITE, INCORPORATED AND SUBSIDIARIES

CONDENSED CONSOLIDATED BALANCE SHEETS--Continued

<TABLE>
                                            September 30,    January 1,
                                                 2000          2000
                                             -----------    -----------
                                             (Unaudited)
<S>                                          <C>            <C>
LIABILITIES AND SHAREHOLDERS' INVESTMENT

CURRENT LIABILITIES:
  Accounts payable                           $ 2,211,000    $ 2,277,000
  Accrued liabilities--
    Payroll and employee benefits              2,001,000      2,043,000
    Income taxes                                       -        325,000
    Other accrued liabilities                  1,956,000      2,352,000
                                             -----------    -----------
      Total current liabilities                6,168,000      6,997,000


TEMPORARY SHAREHOLDERS' INVESTMENT:
  Value of shares subject to redemption
   agreements; 4,540,000 shares issued
   and outstanding in 2000 and 1999           45,400,000     45,400,000


PERMANENT SHAREHOLDERS' INVESTMENT:
  Common stock, $.10 par value, 50,000,000
    shares authorized; 16,788,680 and
    16,700,896 shares issued and outstanding
    in 2000 and 1999 respectively,             1,679,000      1,670,000
  Additional paid-in capital                   5,023,000      8,439,000
  Retained earnings                           58,800,000     51,347,000
  Shares in escrow                                     -     (4,820,000)
  Accumulated other comprehensive loss        (2,160,000)    (1,214,000)
                                             -----------    -----------
                                              63,342,000     55,422,000
                                             -----------    -----------

                                            $114,910,000   $107,819,000
                                            ============   ============
</TABLE>
See accompanying notes to condensed consolidated financial statements.
<PAGE>
X-RITE, INCORPORATED AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF INCOME (UNAUDITED)
<TABLE>

                            Three Months Ended              Nine Months Ended
                         September 30,     October 2,   September 30,   October 2,
                             2000            1999           2000           1999
                         -----------     -----------    -----------    -----------
<S>                      <C>             <C>            <C>            <C>
Net sales                $23,087,000     $23,764,000    $75,453,000    $71,783,000
Cost of sales              8,468,000       8,344,000     26,955,000     24,401,000
                         -----------     -----------    -----------    -----------
  Gross profit            14,619,000      15,420,000     48,498,000     47,382,000

Operating expenses:
 Selling & marketing       5,055,000       4,695,000     16,077,000     14,627,000
 General & administrative  4,004,000       3,524,000     10,939,000     10,742,000
 Research, development &
   engineering             2,624,000       2,588,000      8,072,000      8,068,000
                         -----------     -----------    -----------    -----------
                          11,683,000      10,807,000     35,088,000     33,437,000
                         -----------     -----------    -----------    -----------

 Operating income          2,936,000       4,613,000     13,410,000     13,945,000

Other income (expense)       (59,000)        181,000        543,000        593,000
                         -----------     -----------    -----------    -----------
 Income before
   income taxes            2,877,000       4,794,000     13,953,000     14,538,000

Income taxes               1,014,000       1,690,000      4,918,000      5,125,000
                         -----------     -----------    -----------    -----------

  NET INCOME             $ 1,863,000     $ 3,104,000    $ 9,035,000    $ 9,413,000
                         ===========     ===========    ===========    ===========

Earnings per share:

  Basic                         $.09            $.15           $.43           $.45
                                ====            ====           ====           ====
  Diluted                       $.09            $.14           $.43           $.43
                                ====            ====           ====           ====

Cash dividends per share       $.025           $.025          $.075          $.075
                               =====           =====          =====          =====
</TABLE>
See accompanying notes to condensed consolidated financial statements.
<PAGE>
X-RITE, INCORPORATED AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)
<TABLE>

                                                   Nine Months Ended
                                              September 30   October 2
                                                  2000          1999
                                               ----------    ----------
<S>                                           <C>             <C>
CASH FLOWS FROM OPERATING ACTIVITIES          $13,842,000     $14,496,000

CASH FLOWS FROM INVESTING ACTIVITIES:
  Proceeds from sales of investments            6,000,000      19,875,000
  Proceeds from maturities of investments       1,446,000       1,098,000
  Purchases of investments                     (4,342,000)    (22,934,000)
  Capital expenditures                         (2,859,000)     (3,889,000)
  Acquisitions, net of cash                    (4,489,000)              -
  Purchases of other assets                    (1,206,000)     (1,037,000)
  Increase in cash value of life insurance     (3,488,000)     (3,498,000)
  Other investing activities                       44,000          80,000
                                               ----------      ----------
    Net cash and cash equivalents provided
      by (used for) investing activities       (8,894,000)    (10,305,000)

CASH FLOWS FROM FINANCING ACTIVITIES:
  Dividends paid                               (1,597,000)     (1,589,000)
  Issuance of common stock                        413,000         214,000
  Other financing activities                    1,015,000               -
                                                ----------     ----------
    Net cash and cash equivalents
      used for financing activities              (169,000)     (1,375,000)

EFFECT OF EXCHANGE RATE CHANGES ON CASH
  AND CASH EQUIVALENTS                         (1,565,000)        (65,000)
                                               ----------      ----------
NET INCREASE IN CASH AND CASH EQUIVALENTS       3,214,000       2,751,000

CASH AND CASH EQUIVALENTS AT BEGINNING
  OF YEAR                                       6,898,000       1,536,000
                                               ----------      ----------

CASH AND CASH EQUIVALENTS AT END OF QUARTER   $10,112,000      $4,287,000
                                               ==========      ==========
</TABLE>
See accompanying notes to condensed consolidated financial statements.
<PAGE>
X-RITE, INCORPORATED AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)



NOTE 1--BASIS OF PRESENTATION

The  condensed  consolidated  financial  statements  included  herein  have been
prepared by X-Rite  Incorporated  ("X-Rite" or the  "Company"),  without  audit,
pursuant to the rules and regulations of the Securities and Exchange Commission.
Certain  information  and footnote  disclosures  normally  included in financial
statements prepared in accordance with generally accepted accounting  principles
have been condensed or omitted pursuant to such rules and regulations,  although
the Company  believes that the  disclosures are adequate to make the information
presented not  misleading.  It is suggested  that these  condensed  consolidated
financial  statements be read in  conjunction  with the  consolidated  financial
statements  and notes  thereto  included in X-Rite's  1999 annual report on Form
10-K.

In the opinion of management,  the accompanying unaudited condensed consolidated
financial  statements  contain all  adjustments  necessary to present fairly the
financial  position of the Company as of  September  30, 2000 and the results of
its  operations  and its cash flows for the three and nine month  periods  ended
September 30, 2000 and October 2, 1999. All such adjustments are of a normal and
recurring  nature.  Certain  prior year  information  has been  reclassified  to
conform to the current year presentation.


NOTE 2--INVENTORIES

Inventories consisted of the following:
<TABLE>
                                       September 30,   January 1,
                                           2000           2000
                                        -----------    -----------
     <S>                                <C>            <C>
     Raw materials                      $ 6,015,000    $ 6,351,000
     Work in process                      5,293,000      5,381,000
     Finished goods                       4,919,000      3,678,000
                                        -----------    -----------
                                        $16,227,000    $15,410,000
                                        ===========    ===========
</TABLE>
<PAGE>
X-RITE, INCORPORATED AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED), continued



NOTE 3--EARNINGS PER SHARE

Basic  earnings  per share  ("EPS") is computed  by  dividing  net income by the
weighted-average  number of common shares  outstanding in each quarter.  Diluted
EPS is computed by dividing net income by the weighted-average  number of common
shares  outstanding  plus all shares that would have been  outstanding  if every
potentially   dilutive  common  share  had  been  issued.  The  following  table
reconciles the numerators and denominators used in the calculations of basic and
diluted EPS for each period presented in the accompanying financial statements:
<TABLE>
                              Three Months Ended        Nine Months Ended
                           September 30, October 2, September 30, October 2,
                               2000        1999         2000        1999
                            ----------  ----------   ----------  ----------
<S>                         <C>         <C>          <C>         <C>
Numerators:
 Net income numerators
  for both basic and
  diluted EPS               $1,863,000  $3,104,000   $9,035,000  $9,413,000
                            ==========  ==========   ==========  ==========
Denominators:
  Denominators for basic
   EPS; weighted average
   common shares
   outstanding              21,327,051  20,952,174   21,116,844  20,941,646
  Potentially
   dilutive shares-
    Shares subject to
     redemption agreements      78,009   1,150,235       31,929   1,072,438
    Stock options               60,583       8,389       50,358       9,312
                            ----------  ----------   ----------  ----------
    Denominators for
     diluted EPS            21,465,643  22,110,798   21,199,131  22,023,396
                            ==========  ==========   ==========  ==========
</TABLE>
Certain shares  subject to redemption  agreements  (see Note 5) were  considered
dilutive. Certain exercisable stock options were not included in the calculation
of diluted EPS because option prices were greater than the average market prices
for the  periods  presented.  The number of stock  options  not  included in the
calculation  of diluted EPS and the range of exercise  prices was  1,014,200 and
$10.13 - $19.52 in 2000, and 991,900 and $7.03 - $19.50 in 1999.
<PAGE>
X-RITE, INCORPORATED AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED), continued



NOTE 4--COMPREHENSIVE INCOME

Comprehensive  income  consisted  of net income,  foreign  currency  translation
adjustments  and  unrealized  losses on short  term  investments.  Comprehensive
income was  $1,380,000 and $8,089,000 for the three and nine month periods ended
September 30, 2000;  and  $3,470,000 and $9,298,000 for the three and nine month
periods ended October 2, 1999.


NOTE 5--VALUE OF SHARES SUBJECT TO REDEMPTION AGREEMENTS

In  January  of 1998 the  Company  entered  into  agreements  with its  founding
shareholders for the future  repurchase of 4.54 million shares, or 21.3 percent,
of the Company's outstanding stock. The stock purchases will occur following the
later of the death of each  founder and his spouse.  The cost of the  repurchase
agreements  will be funded by proceeds from life insurance  policies the Company
has  purchased  on the  lives of  certain  of these  individuals.  The price the
Company  will pay the  founders'  estates  for these  shares  will  reflect a 10
percent  discount  from the average  closing  price for the ninety  trading days
preceding the later death of the founder and his spouse.  The  discounted  price
may not be less than $10 per share or more than $25 per share.

The shares subject to the agreements have been reclassified on the September 30,
2000  balance  sheet to a temporary  equity  account.  The  reclassification  of
$45,400,000 was determined by multiplying  the applicable  shares by the minimum
redemption price of $10, since the average closing price of the Company's common
stock,  after  applying  the 10 percent  discount,  for the ninety  trading days
preceding September 30, 2000 was less than $10.


NOTE 6--SHARES IN ESCROW

During 1997, the Company acquired  substantially  all the assets of Light Source
Computer  Images,   Inc.  The  asset  purchase  agreement  provides  for  future
contingent  consideration.  The Company  established an escrow fund equal to the
maximum contingent cash  consideration that could be earned by the sellers.  The
investment of escrow funds were made in money market securities or X-Rite common
stock.  This contractual  agreement expired in July of 2000. The net sales goals
of certain products required for the payment of future contingent  consideration
were not met during the periods outlined in the in the asset purchase agreement,
thereby  releasing the Company from any additional  obligations  with respect to
the escrow fund.

NOTE 7--ACQUISITIONS

During the third quarter of 2000, the Company  completed two  acquisitions for a
combined  cost  of   $4,489,000.   On  July  13,  2000  the  Company   purchased
substantially  all of the assets of HoloVision  Products Group a manufacturer of
laser  measurement  equipment.  On  September  11,  2000 the  Company  purchased
substantially  all the assets of Optronik  GmbH,  a German  based  developer  of
on-line color and light measurement systems.

Both  acquisitions  have been recorded using the purchase  method of accounting.
Accordingly,  the purchase price of these acquisitions has been allocated to the
net  assets  acquired  based  upon  the  estimated  fair  values  at the date of
acquisition.  The cost of the acquisitions in excess of net identifiable  assets
acquired has been  recorded as  goodwill,  which will be amortized on a straight
line basis over a ten year period.
<PAGE>
Item 2.  Management's Discussion and Analysis of Financial
         Condition and Results of Operations


FINANCIAL CONDITION AND LIQUIDITY

Cash  provided  by  operating  activities  during the first nine  months of 2000
totaled $13.8  million,  a decrease of 4.5% over the same period last year.  The
largest component of operating cash flow was net income.  Included in net income
were certain expenses that did not require the use of cash. The largest of these
expenses were depreciation and amortization which totaled $4.1 million.

Approximately  $8.9  million  of cash and  cash  equivalents  has been  used for
investing  activities  during 2000.  With the  exception  of routine  short-term
investment  transactions,  the most  significant  investing  activity during the
first nine  months  were two  acquisitions  for a combined  expenditure  of $4.5
million that were completed during the third quarter. (See below, Other Items).

Another  significant  investment  activity  during  2000 was the payment of life
insurance  premiums in connection  with agreements the Company entered into with
its founding  shareholders for the future  redemption of 4.54 million shares, or
21.3 percent,  of the Company's  outstanding  stock. The stock  redemptions will
occur following the later of the death of each founder and his spouse.  The cost
of the  redemption  agreements  will be funded by proceeds  from life  insurance
policies the Company has purchased on the lives of certain of these individuals.
Of the  $4.3  million  of  premiums  paid in  2000  approximately  $3.5  million
represented  cash surrender value and has been recorded as a noncurrent asset on
the Company's balance sheet.

Capital  expenditures  in the first nine months of 2000 totaled $2.9 million and
consisted  primarily of building  improvements,  machinery  and  equipment.  The
Company  currently  anticipates  capital  expenditures for the remainder of 2000
will be approximately  $600,000 dollars and will consist principally of building
improvements, machinery, equipment, and computer hardware and software.

Dividends  of $1.6  million were paid during the first nine months of 2000 which
is equal to an annual rate of 10 cents per share. The Board of Directors intends
to continue paying dividends at this rate in the foreseeable future.

Management  believes that X-Rite's current cash and  investments,  combined with
expected  cash  flows from  future  operations  and the  Company's  $20  million
revolving  credit  agreement,  will  be  sufficient  to  finance  the  Company's
operations,  life insurance premiums, capital expenditures and dividends for the
foreseeable  future.  In the event more funds are required,  additional short or
long-term  borrowing  arrangements are the most likely  alternatives for meeting
liquidity and capital resource needs.
<PAGE>
Item 2.  Management's Discussion and Analysis of Financial
         Condition and Results of Operations, continued


RESULTS OF OPERATIONS

Net Sales:

Third quarter sales of $23.1 million was a decrease of 2.8% as compared to third
quarter 1999 sales of $23.8  million.  The decline can be  attributed to several
factors,  including a seasonal slow down in the retail paint  matching  industry
and the  traditional  summer slow down in the  European  markets,  that was more
significant than in prior years. Despite the weaker third quarter sales, year to
date sales of $75.5  million is a 5.1%  increase over prior years sales of $71.8
million.  Sales have increased across all product lines on a year to date basis.
The largest  percentage  gain has been  recorded by the Printing  unit at 13.6%,
followed by the Imaging,  Labsphere  and Coatings  units at 5.3%,  3.1% and 1.6%
respectively.

X-Rite's efforts to develop its international markets continue to be successful.
International  sales account for 32.1% of the Company's overall sales in 2000 as
compared  to 30.5% in 1999,  an increase of 5.2%.  The Asia  Pacific  region has
experienced the largest growth in 200O, increasing 24.7% over the same period in
1999. European and North American sales have grown 6.5% and 2.9% respectively in
2000 as  compared to 1999.  Sales in Europe have been  hampered by the strong US
Dollar versus the Euro and British Pound  Sterling.  Had foreign  exchange rates
remained stable from year to year, sales of the Company's European  subsidiaries
would have been reported approximately 11% higher in 2000 as compared to 1999.

Cost of Sales and Gross Profit:

Gross profit  margins have decreased for both the third quarter and year to date
2000 as compared to the same periods in 1999. In 2000, gross profit margins were
63.3% for the for the quarter and 64.3% year to date,  compared to 64.9% for the
quarter and 66.0% year to date in 1999.  The  decreases can be attributed to the
impact of foreign  currency  exchange rates and a changes in the Company's sales
mix.

Operating Expenses:

Selling and marketing  expenses  increased 7.7% and 9.9% on a quarterly and year
to date basis  respectively.  These increases  reflect the costs associated with
developing new markets and expanding our geographic presence.  These initiatives
include the development of specialized  product  managers and support  functions
for  the  Company's  various  business  units,  as well  as an  expanding  sales
infrastructure in Asia and South America.

In year over year comparisons,  general and administrative ("G&A") expenses were
higher in the third quarter and year to date. Quarterly expenses of $4.0 million
are a 13.7%  increase  over the same period in 1999.  Year to date  expenses are
$10.9 million,  an increase of 1.9% over 1999. The larger quarterly increase can
be attributed to higher benefit costs and expenses  related to two  acquisitions
completed  during the third quarter of 2000. On a year to date basis, the growth
in  expenses  has  been  held  down  by  efficiencies  gained  through  facility
consolidation, the positive effects of foreign exchange rates and lower database
costs.

Research,  development and engineering costs increased 1.2% in the third quarter
and are flat on a year to date basis compared with the same periods in 1999. The
Company's RD&E efforts have gained significant  efficiencies  through facilities
consolidation and a more efficient  allocation of engineering  resources.  These
savings  have been  invested in expanded  new product  development  and research
efforts  associated with the acquisitions  completed during the third quarter of
2000.
<PAGE>
Item 2.  Management's Discussion and Analysis of Results
         of Operations and Financial Condition, continued


RESULTS OF OPERATIONS, continued


Other Income(Expense):

Other  income(expense)  consists mainly of interest earnings from invested funds
and losses associated with foreign currency transactions. Interest income in the
third quarter and year to date was higher than comparable periods in 1999 due to
an  increase  in  funds   available  for  investment  and  more  favorable  rate
environment for many of the Company's investment  instruments.  These gains were
offset by losses experienced on intercompany foreign currency  transactions with
our European subsidiaries.


Net Income:

The  Company  recorded  net  income of  $1,863,000  for the three  months  ended
September  30, 2000  compared to $3,104,000 in the same period of 1999. On a per
share basis,  third  quarter net income,  diluted,  was $.09 in 2000 compared to
$.14 in 1999. For the first nine months of 2000, net income was  $9,035,000,  or
$.43 per share diluted,  compared to $9,413,000,  or $.43 per share in 1999. The
average number of common and common equivalent  shares  outstanding was lower in
2000 due to a decrease in the dilutive  effect of shares  subject to  redemption
agreements.

Other Items:

During the third  quarter of 2000 X-Rite  acquired the assets of Optronik GmbH a
leading German developer of color and light measurement  systems.  Headquartered
in Berlin, Germany,  Optronik's strength is on-line color and light measurement.
With this  acquisition  X-Rite now has research,  development and  manufacturing
capabilities in Europe.

The Company also announced the purchase of the assets of the HoloVision Products
Group  of   Verdian-ERIM   International.   Located  in  Ann  Arbor,   Michigan,
HoloVision's  product line is based on tunable laser technology and is used in a
variety of industries to accurately map the surfaces of physical objects.

In addition to the acquisitions  noted above, the Company has also announced the
formation of a new strategic venture capital fund, XR Ventures, LLC. X-Rite will
hold a majority  interest  in the firm whose  mission is to invest in  companies
that develop and manage new technologies,  many of which will lead to the future
market growth of X-Rite.  Other  partners in the firm include Dr. Peter M. Banks
and James A. Knister.  Dr. Banks and Mr. Knister both have had extensive careers
as  executives  in  technology  companies.  In  addition  to their roles with XR
Ventures, both serve on the Board of Directors of X-Rite, Incorporated.

On  October  5,  2000 the  Company  announced  that its Board of  Directors  has
authorized a common  stock  repurchase  program.  The Company is  authorized  to
repurchase up to 1,000,000  shares.  The timing of the program and the amount of
the  stock  repurchases  will  be  dictated  by  overall  financial  and  market
conditions.
<PAGE>
SAFE HARBOR  PROVISIONS UNDER THE PRIVATE  SECURITIES  LITIGATION  REFORM ACT OF
1995.

Statements  in this filing  that are not  historical  facts are  forward-looking
statements, which involve risks and uncertainties that could affect the Company'
s results of operations,  financial position and cash flows.  Actual results may
differ materially from those projected in the forward-looking statements, due to
a variety of factors,  some of which may be beyond the  control of the  Company.
Readers  are  cautioned  not to place undue  reliance  on these  forward-looking
statements, which speak only as of the date of this report.
<PAGE>
PART II.  OTHER INFORMATION

Item 6.  Exhibits and Reports on Form 8-K

         (a) See Exhibit Index on Page 16 of this Form 10-Q report.

         (b) There were no reports  on Form 8-K filed by the  Registrant  during
             the quarter ended September 30, 2000.
<PAGE>
                                   SIGNATURES

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.


                    X-RITE, INCORPORATED



                    November 14, 2000   /s/ Richard E. Cook
                                        ----------------------
                                        Richard E. Cook
                                        President and Chief
                                        Executive Officer



                    November 14, 2000   /s/ Duane F. Kluting
                                        ----------------------
                                        Duane F. Kluting
                                        Vice President and
                                        Chief Financial Officer
<PAGE>
                              EXHIBIT INDEX
--------------------------------------------------------------------------

   3(a)   Restated Articles of Incorporation (filed as exhibit to Form
          S-18 dated April 10, 1986 (Registration No. 33-3954C) and
          incorporated herein by reference)

   3(b)   Certificate of Amendment to Restated Articles of Incorporation
          adding Article IX (filed as exhibit to Form 10-Q for the quarter
          ended June 30, 1987 (Commission File No. 0-14800) and
          incorporated herein by reference)

   3(c)   Certificate of Amendment to Restated Articles of Incorporation
          amending Article III (filed as exhibit to Form 10-K for the year
          ended December 31, 1995 (Commission File No. 0-14800) and
          incorporated herein by reference)

   3(d)   Certificate of Amendment to Restated Articles of Incorporation
          amending Article IV (filed as exhibit to Form 10-K for the year
          ended January 2, 1999 (Commission File No. 0-14800) and
          incorporated herein by reference)

   3(e)   Bylaws, as amended and restated January 20, 1998 (filed as
          exhibit to Form 10-K for the year ended January 3, 1998
          (Commission File No. 0-14800) and incorporated herein by
          reference)

   3(f)   Bylaws, as amended and restated November 18, 1999 (filed as
          exhibit to Form 10-K for the year ended January 1, 1999
          (Commission File No. 0-14800) and incorporated herein by
          reference)

   4      X-Rite, Incorporated common stock certificate specimen (filed
          as exhibit to Form 10-Q for the quarter ended June 30, 1986
          (Commission File No. 0-14800) and incorporated herein by
          reference)


The  following  material  contracts  identified  with "*"  preceding the exhibit
number are  agreements  or  compensation  plans with or  relating  to  executive
officers, directors or related parties.


 *10(a)   X-Rite,  Incorporated  Amended and  Restated  Outside  Director  Stock
          Option Plan,  effective as of September  17, 1996 (filed as exhibit to
          Form 10-Q for the quarter ended  September 30, 1996  (Commission  File
          No. 0-14800) and incorporated herein by reference)

 *10(b)   X-Rite,  Incorporated  Cash Bonus Conversion Plan (filed as Appendix A
          to the definitive  proxy statement dated April 8, 1996 relating to the
          Company's  1996  annual  meeting  (Commission  File No.  0-14800)  and
          incorporated herein by reference)
<PAGE>
                              EXHIBIT INDEX
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 *10(c)   Form of Indemnity  Contract  entered into between the  registrant  and
          members of the board of  directors  (filed as exhibit to Form 10-Q for
          the quarter  ended June 30, 1996  (Commission  File No.  0-14800)  and
          incorporated herein by reference)

 *10(d)   Employment Agreement dated April 17,1998 between the registrant
          and Richard E. Cook (filed as exhibit to Form 10-K for the year
          ended January 2, 1999 (Commission File No. 0-14800) and
          incorporated herein by reference)

  10(e)   Asset Purchase Agreement entered into between Light Source
          Acquisition Company and Light Source Computer Images, Inc.
          including Escrow Agreement by and between Light Source
          Acquisition Company and Light Source Computer Images, Inc. and
          U.S. Trust Company of California, N.A. (filed as exhibit to
          Form 8-K dated June 2, 1997 (Commission File No. 0-14800) and
          incorporated herein by reference)

 *10(f)   Form of X-Rite,  Incorporated  Founders  Redemption  Agreement entered
          into between the registrant and certain person together with a list of
          such persons (filed as exhibit to Form 10-Q for the quarter ended July
          3,1999  (Commission  File No.  0-14800)  and  incorporated  herein  by
          reference)

 *10(g)   First amendment to X-Rite,  Incorporated Founders Redemption Agreement
          dated July 16, 1999 between the registrant and Ted Thompson  (filed as
          exhibit to Form 10-Q for the  quarter  ended July  3,1999  (Commission
          File No. 0-14800) and incorporated herein by reference)

 *10(h)   Chairman's  agreement  dated July 16, 1999 between the  registrant and
          Ted Thompson (filed as exhibit to Form 10-Q for the quarter ended July
          3,1999  (Commission  File No.  0-14800)  and  incorporated  herein  by
          reference)

 *10(i)   Employment arrangement effective upon a change in control entered into
          between the registrant and certain persons with a list of such persons
          (filed as  exhibit  to Form 10-K for the year  ended  January  1, 2000
          (Commission File No. 0-14800) and incorporated herein by reference)

 *10(j)   Deferred  compensation trust agreement dated November 23, 1999 entered
          into between the  registrant  and Richard E. Cook (filed as exhibit to
          Form 10-K for the year  ended  January  1, 2000  (Commission  File No.
          0-14800) and incorporated herein by reference)

 *10(k)   Operating Agreement for XR Ventures,  LLC dated September 14, 2000, by
          and between XR Ventures,  LLC, the registrant,  Dr. Peter M. Banks and
          Mr. James A. Knister.

  27      Financial Data Schedule
<PAGE>


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