PLAYBOY ENTERPRISES INC
10-Q, 1998-08-12
PERIODICALS: PUBLISHING OR PUBLISHING & PRINTING
Previous: PHILLIPS PETROLEUM CO, 10-Q, 1998-08-12
Next: POE & BROWN INC, 10-Q, 1998-08-12



<PAGE>
 
               UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                                        
                            WASHINGTON, D.C. 20549
                                        
                                   FORM 10-Q
                                        

(Mark One)


[X]  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
     ACT OF 1934

For the quarterly period ended June 30, 1998

                                      OR

[_]  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
     EXCHANGE ACT OF 1934

For the transition period from .................... to ....................


Commission file number 1-6813


                           Playboy Enterprises, Inc.
            (Exact name of registrant as specified in its charter)


<TABLE>
<S>                                                     <C>
                Delaware                                     36-2258830
    (State or other jurisdiction of                       (I.R.S. Employer
    incorporation or organization)                      Identification Number)

680 North Lake Shore Drive, Chicago, IL                         60611
(Address of principal executive offices)                     (Zip Code)
</TABLE> 

                                (312) 751-8000
             (Registrant's telephone number, including area code)


Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days. 

                              Yes  X    No 
                                  ---      ---        


As of July 31, 1998, there were 4,748,954 shares of Class A Common Stock, par
value $0.01 per share, and 15,796,847 shares of Class B Common Stock, par value
$0.01 per share, outstanding.
<PAGE>
 
                           PLAYBOY ENTERPRISES, INC.
                                   FORM 10-Q
                               TABLE OF CONTENTS


                                    PART I
                             FINANCIAL INFORMATION

<TABLE> 
<CAPTION> 
                                                                          Page
                                                                          ----
<S>                                                                       <C> 
Item 1.  Financial Statements

             Condensed Consolidated Statements of Operations for the
             Quarters Ended June 30, 1998 and 1997 (Unaudited)               3

             Condensed Consolidated Statements of Operations for the
             Six Months Ended June 30, 1998 and 1997 (Unaudited)             4

             Condensed Consolidated Balance Sheets at June 30,
             1998 (Unaudited) and December 31, 1997                          5

             Condensed Consolidated Statements of Cash Flows for the
             Six Months Ended June 30, 1998 and 1997 (Unaudited)             6

             Notes to Condensed Consolidated Financial Statements          7-9

Item 2.  Management's Discussion and Analysis of Financial
         Condition and Results of Operations                             10-18

Item 3.  Quantitative and Qualitative Disclosures About Market Risk         18

                                    PART II
                               OTHER INFORMATION

Item 1.  Legal Proceedings                                                  19

Item 5.   Other Information                                                 20

Item 6.  Exhibits and Reports on Form 8-K                                   21
</TABLE> 
                                       2
<PAGE>
 
                  PLAYBOY ENTERPRISES, INC. AND SUBSIDIARIES
                CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
                  for the Quarters Ended June 30 (Unaudited)
                   (In thousands, except per share amounts)

<TABLE>
<CAPTION>
                                                       1998          1997
                                                      -------      --------
<S>                                                   <C>          <C> 
Net revenues                                          $77,820      $ 77,373
                                                      -------      --------

Costs and expenses
  Cost of sales                                       (63,468)      (64,108)
  Selling and administrative expenses                 (10,361)       (9,881)
                                                      -------      --------
    Total costs and expenses                          (73,829)      (73,989)
                                                      -------      --------
Operating income                                        3,991         3,384
                                                      -------      --------

Nonoperating income (expense)
  Investment income                                        17            21
  Interest expense                                       (345)          (41)
  Other, net                                              (37)         (349)
                                                      -------      --------

    Total nonoperating expense                           (365)         (369)
                                                      -------      --------

Income before income taxes                              3,626         3,015

Income tax benefit (expense)                           (1,547)       12,007
                                                      -------      --------

Net income                                            $ 2,079      $ 15,022
                                                      =======      ========

Weighted average number of common shares outstanding

  Basic                                                20,541        20,362
                                                      =======      ========
  Diluted                                              21,111        20,855
                                                      =======      ========


Net income per common share

  Basic                                               $  0.10      $   0.74
                                                      =======      ========

  Diluted                                             $  0.10      $   0.72
                                                      =======      ========

</TABLE> 
The accompanying Notes to Condensed Consolidated Financial Statements are an
integral part of these statements.

                                       3

<PAGE>
 
                  PLAYBOY ENTERPRISES, INC. AND SUBSIDIARIES
                CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
                 for the Six Months Ended June 30 (Unaudited)
                   (In thousands, except per share amounts)

<TABLE>
<CAPTION>

                                                          1998           1997
                                                       ---------      ---------
<S>                                                    <C>            <C>
Net revenues                                           $ 149,582      $ 150,620
                                                       ---------      ---------

Costs and expenses
  Cost of sales                                         (125,228)      (122,961)
  Selling and administrative expenses                    (19,119)       (19,608)
                                                       ---------      ---------
     Total costs and expenses                           (144,347)      (142,569)
                                                       ---------      ---------

Operating income                                           5,235          8,051
                                                       ---------      ---------


Nonoperating income (expense)
  Investment income                                           51             38
  Interest expense                                          (560)          (128)
  Other, net                                                (456)          (542)
                                                       ---------      ---------

    Total nonoperating expense                              (965)          (632)
                                                       ---------      ---------

Income before income taxes                                 4,270          7,419

Income tax benefit (expense)                              (2,131)        10,113
                                                       ---------      ---------

Net income                                             $   2,139      $  17,532
                                                       =========      =========

Weighted average number of common shares outstanding

  Basic                                                   20,536         20,346
                                                       =========      =========
  Diluted                                                 21,073         20,843
                                                       =========      =========

Net income per common share

  Basic                                                $    0.10      $    0.86
                                                       =========      =========
  Diluted                                              $    0.10      $    0.84
                                                       =========      =========
</TABLE>

The accompanying Notes to Condensed Consolidated Financial Statements are an
integral part of these statements.

                                       4
<PAGE>
 
                   PLAYBOY ENTERPRISES, INC. AND SUBSIDIARIES
                     CONDENSED CONSOLIDATED BALANCE SHEETS
                       (In thousands, except share data)
                                        


<TABLE>
<CAPTION>
                                                                            (Unaudited)
                                                                             June 30,   Dec. 31,
                                                                               1998      1997
                                                                            ----------- --------
<S>                                                                         <C>         <C>
Assets
 Cash and cash equivalents                                                   $    980   $    947
 Receivables, net of allowance for doubtful accounts of
  $5,551 and $4,467, respectively                                              38,086     33,324
 Inventories                                                                   27,896     25,376
 Programming costs                                                             41,703     41,504
 Deferred subscription acquisition costs                                       11,455     12,143
 Other current assets                                                          11,963     11,910
                                                                             --------   --------
  Total current assets                                                        132,083    125,204
                                                                             --------   --------
 Property and equipment, at cost                                               38,663     37,945
 Accumulated depreciation                                                     (28,879)   (27,892)
                                                                             --------   --------
  Property and equipment, net                                                   9,784     10,053
                                                                             --------   --------
 Programming costs - noncurrent                                                 9,398      8,329
 Trademarks                                                                    15,853     14,978
 Net deferred tax assets                                                       12,993     13,688
 Other noncurrent assets                                                       16,404     13,695
                                                                             --------   --------
 Total assets                                                                $196,515   $185,947
                                                                             ========   ========
Labilities
 Short-term borrowings                                                       $ 21,500   $ 10,000
 Accounts payable                                                              30,670     32,258
 Accrued salaries, wages and employee benefits                                  3,178      4,499
 Reserves for losses on disposals of discontinued operations                      609        610
 Income taxes payable                                                             984        627
 Deferred revenues                                                             42,531     43,216
 Other liabilities and accrued expenses                                         7,344      7,706
                                                                             --------   --------
  Total current liabilities                                                   106,816     98,916

 Other noncurrent liabilities                                                   8,642      8,348
                                                                             --------   --------
  Total liabilities                                                           115,458    107,264
                                                                             --------   --------
Shareholders' Equity

 Common stock, $0.01 par value
  Class A voting - 7,500,000 shares authorized; 5,042,381 issued                   50         50
  Class B non-voting - 30,000,000 shares authorized; 17,103,810
   and 17,076,518 issued, respectively                                            171        171
 Capital in excess of par value                                                44,057     43,539
 Retained earnings                                                             47,396     45,257
 Foreign currency translation adjustment                                         (141)      (131)
 Unearned compensation restricted stock                                        (3,823)    (3,511)
 Less cost of treasury stock                                                   (6,653)    (6,692)
                                                                             --------   --------
  Total shareholders' equity                                                   81,057     78,683
                                                                             --------   --------
 Total liabilities and shareholders' equity                                  $196,515   $185,947
                                                                             ========   ========

</TABLE>

The accompanying Notes to Condensed Consolidated Financial Statements are an
integral part of these statements.

                                       5
<PAGE>
                   PLAYBOY ENTERPRISES, INC. AND SUBSIDIARIES
                CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                  for the Six Months Ended June 30 (Unaudited)
                                 (In thousands)
<TABLE>
<CAPTION>
                                                               1998       1997
                                                             ---------  ---------
<S>                                                          <C>        <C>
Cash Flows From Operating Activities
Net income                                                   $  2,139   $ 17,532
Adjustments to reconcile net income to net cash
  provided by (used for) operating activities:
   Depreciation of property and equipment                       1,002      1,075
   Amortization of intangible assets                              870        990
   Amortization of investments in entertainment programming    11,064     11,736
   Investments in entertainment programming                   (12,332)   (15,229)
   Net change in operating assets and liabilities             (12,437)    (8,122)
   Net cash used for discontinued operations                       (1)       (61)
   Other, net                                                       6        744
                                                             --------   --------
     Net cash provided by (used for) operating activities      (9,689)     8,665
                                                             --------   --------
Cash Flows From Investing Activities
Additions to property and equipment                              (756)      (240)
Acquisitions and funding of equity
 interests in international ventures                           (1,274)    (1,174)
Other, net                                                         23         21
                                                             --------   --------
     Net cash used for investing activities                    (2,007)    (1,393)
                                                             --------   --------
Cash Flows From Financing Activities
Increase (decrease) in short-term borrowings                   11,500     (7,500)
Proceeds from exercise of stock options                           123        369
Proceeds from sales under employee stock purchase plan            106        101
                                                             --------   --------
     Net cash provided by (used for) financing activities      11,729     (7,030)
                                                             --------   --------
Net increase in cash and cash equivalents                          33        242
Cash and cash equivalents at beginning of period                  947      1,061
                                                             --------   --------
Cash and cash equivalents at end of period                   $    980   $  1,303
                                                             ========   ========
</TABLE> 

The accompanying Notes to Condensed Consolidated Financial Statements are an
integral part of these statements.

                                       6
<PAGE>
 
                   PLAYBOY ENTERPRISES, INC. AND SUBSIDIARIES
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
                                        
 

(A)  BASIS OF PREPARATION



   The financial information included herein is unaudited, but in the opinion of
   management, reflects all normal recurring adjustments necessary for a fair
   presentation of the results for the interim periods. The interim results of
   operations and cash flows are not necessarily indicative of such results and
   cash flows for the entire year. These financial statements should be read in
   conjunction with the financial statements and notes thereto contained in the
   Transition Report on Form 10-K for the period from July 1, 1997 through
   December 31, 1997 (the "Transition Report") of Playboy Enterprises, Inc. and
   its subsidiaries (the "Company").



(B)   INCOME TAXES



   The Company's net deferred tax asset declined to $13.3 million at June 30,
   1998 based on taxable income for the current six-month period and
   management's projection of calendar year 1998 taxable income. As reported in
   the Company's Transition Report, the deferred tax asset includes principally
   the anticipated benefit of net operating loss carryforwards ("NOLs"). Of the
   $13.3 million and $14.0 million net deferred tax assets included in the
   Condensed Consolidated Balance Sheets at June 30, 1998 and December 31, 1997,
   respectively, $0.3 million is included in "Other current assets" with the
   remainder segregated as "Net deferred tax assets."



   Realization of the net deferred tax asset is dependent upon the Company's
   ability to generate taxable income in future years. The recognition of
   benefits in the financial statements is based upon projections by management
   of future operating income and the anticipated reversal of temporary
   differences that will result in taxable income. Projections of future
   earnings were based on adjusted historical earnings.



   In order to fully realize the net deferred tax asset of $14.0 million at
   December 31, 1997, the Company will need to generate future taxable income of
   approximately $41.2 million prior to the expiration, beginning in 2004, of
   the Company's NOLs. Management believes that it is more likely than not that
   the required amount of such taxable income will be realized. Management will
   periodically reconsider the assumptions utilized in the projection of future
   earnings and, if warranted, increase or decrease the amount of deferred tax
   assets through an adjustment to the valuation allowance.

                                       7
<PAGE>
 
(C)  INCOME PER COMMON SHARE

     The following table sets forth the computation of basic and diluted
     earnings per share ("EPS") (in thousands, except per share amounts):

<TABLE> 
<CAPTION> 

                                                          (Unaudited)              (Unaudited)
                                                         Quarters Ended         Six Months Ended
                                                            June 30,                June 30,
                                                         --------------         -----------------
                                                         1998      1997           1998     1997
- -------------------------------------------------------------------------------------------------
<S>                                                    <C>       <C>           <C>       <C>
Numerator:
     For basic and diluted EPS--net income
       available to common shareholders              $ 2,079   $15,022      $ 2,139     $17,532
=================================================================================================

Denominator:
     Denominator for basic EPS--
       weighted-average shares                        20,541    20,362       20,536      20,346
- -------------------------------------------------------------------------------------------------
     Effect of dilutive potential common shares:
        Stock options                                    570       377          537         377
        Nonvested restricted stock awards                  -       116            -         120
- -------------------------------------------------------------------------------------------------
          Dilutive potential common shares               570       493          537         497
- -------------------------------------------------------------------------------------------------
     Denominator for diluted EPS--
        adjusted weighted-average shares              21,111    20,855       21,073      20,843
=================================================================================================
Basic EPS                                            $  0.10   $  0.74      $  0.10     $  0.86
=================================================================================================
Diluted EPS                                          $  0.10   $  0.72      $  0.10     $  0.84
=================================================================================================
</TABLE>


   During the quarter and six months ended June 30, 1998, approximately 340,000
   weighted-average shares of Class B restricted stock awards outstanding were
   not included in the computation of diluted EPS as the operating income
   objectives applicable to these restricted awards were not met during those
   periods. Additionally, an option to purchase approximately 7,500 and 3,750
   weighted-average shares of Class B common stock was outstanding during the
   quarter and six months ended June 30, 1998, respectively, but was not
   included in the computation of diluted EPS as the option's exercise price was
   greater than the average market price of the Class B common stock, the effect
   of which was antidilutive.


(D)  INVENTORIES

     Inventories, which are stated at the lower of cost (average cost and
     specific cost) or market, consisted of the following (in thousands):


<TABLE>
<CAPTION>
                                                (Unaudited)
                                                 June 30,    Dec. 31,
                                                   1998       1997
                                                   ----       ----
<S>                                              <C>         <C>
     Paper                                       $ 9,618     $ 7,573
     Editorial and other prepublication costs      6,825       6,002
     Merchandise finished goods                   11,453      11,801
                                                 -------     -------

     Total inventories                           $27,896     $25,376
                                                 ========    =======
</TABLE>


(E)  TREASURY STOCK

   Treasury stock consisted of 293,427 Class A common shares and 966,601 Class B
   common shares at June 30, 1998. At December 31, 1997, treasury stock
   consisted of 293,427 Class A common shares and 974,227 Class B common shares.

                                       8
<PAGE>
 
(F)  ACCOUNTING STANDARDS

     The Company will adopt the provisions of Statement of Financial Accounting
     Standards No. 133, Accounting for Derivative Instruments and Hedging
     Activities ("Statement 133"), for financial statements issued for fiscal
     years beginning after June 15, 1999. Statement 133 provides a comprehensive
     and consistent standard for the recognition and measurement of derivatives
     and hedging activities. Management is currently evaluating the effect that
     adoption of Statement 133 will have on the Company's financial statements.

(G)  CONTINGENCIES

     In January 1993, the Company received a General Notice from the United
     States Environmental Protection Agency (the "EPA") as a "potentially
     responsible party" ("PRP") in connection with a site identified as the
     Southern Lakes Trap & Skeet Club, located at the Resort-Hotel in Lake
     Geneva, Wisconsin (the "Resort"), formerly owned by a subsidiary of the
     Company. The Resort was sold by the Company's subsidiary to LG Americana-
     GKP Joint Venture in 1982. Two other entities were also identified as PRPs
     in the notice. The notice relates to actions that may be ordered taken by
     the EPA to sample for and remove contamination in soils and sediments,
     purportedly caused by skeet shooting activities at the Resort property.
     During fiscal year 1994, the EPA advised the Company of its position that
     the area of land requiring remediation is approximately twice the size of
     the initial site. The Company believes that it has established adequate
     reserves, which totaled $0.6 million at June 30, 1998, to cover the
     eventual cost of its anticipated share (based on an agreement with one of
     the other PRPs) of any agreed upon remediation.

(H)  SUBSEQUENT EVENT

     On July 29, 1998, the Company and Spice Entertainment Companies, Inc.
     ("Spice") filed with the Securities and Exchange Commission ("SEC")
     preliminary proxy materials in connection with the Company's proposed
     acquisition of Spice, announced on February 3, 1998. The Company is
     awaiting comments on the preliminary proxy materials from the staff of the
     SEC and expects this transaction to close in the fourth quarter of calendar
     year 1998.

                                       9
<PAGE>
 
                      MANAGEMENT'S DISCUSSION AND ANALYSIS
                OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
               (In millions of dollars, except per share amounts)


RESULTS OF OPERATIONS

     The Company's revenues increased to $77.8 for the quarter ended June 30,
1998 compared to $77.4 for the quarter ended June 30, 1997. For the six months
ended June 30, 1998, revenues decreased to $149.6 compared to $150.6 for the six
months ended June 30, 1997. Revenues for the Entertainment and Playboy Online
Groups were higher for both the current year quarter and six-month period. These
increases were mostly offset in the current year quarter and more than offset in
the six-month period by lower Publishing and Catalog Group revenues.

     The Company reported operating income of $4.0 for the quarter ended June
30, 1998 compared to $3.4 in the prior year quarter. For the six months ended
June 30, 1998, the Company's operating income was $5.2 compared to $8.1 in the
prior year. The current year quarter reflected higher operating income for the
Entertainment Group, which was partially offset by planned increased investments
in the Playboy Online Group, lower operating income for the Publishing Group and
higher Corporate Administration and Promotion expenses. The six-month period
also reflected higher operating income for the Entertainment Group which was
more than offset by planned increased investments in the Playboy Online Group
and lower operating income for the Publishing Group.

     Net income for the quarter ended June 30, 1998 was $2.1, or basic and
diluted EPS of $0.10, compared to $15.0, or basic EPS of $0.74 and diluted EPS
of $0.72, for the prior year quarter. Net income for the quarter ended June 30,
1997 included a federal income tax benefit of $13.5 related to NOLs and tax
credit carryforwards. Excluding the impact of the $13.5 federal income tax
benefit, net income for the quarter ended June 30, 1997 was $1.5, or basic EPS
of $0.08 and diluted EPS of $0.07. Net income for the six months ended June 30,
1998 was $2.1, or basic and diluted EPS of $0.10, compared to $17.5, or basic
EPS of $0.86 and diluted EPS of $0.84, for the prior year. Excluding the impact
of the federal income tax benefit, net income for the six months ended June 30,
1997 was $4.0, or basic EPS of $0.20 and diluted EPS of $0.19.

     Net income for the quarters ended June 30, 1998 and 1997, adjusted to
eliminate noncash federal income tax expense and a noncash net federal income
tax benefit, respectively, due to the Company's NOLs and tax credit
carryforwards ("tax-adjusted net income"), was $2.6, or basic EPS of $0.13 and
diluted EPS of $0.12, and $2.3, or basic and diluted EPS of $0.11, respectively.
For the six months ended June 30, 1998, tax-adjusted net income was $2.8, or
basic EPS of $0.14 and diluted EPS of $0.13, compared to $6.1, or basic EPS of
$0.30 and diluted EPS of $0.29, for the six months ended June 30, 1997.

   Several of the Company's businesses can experience variations in quarterly
performance. As a result, the Company's performance in any quarterly period is
not necessarily reflective of full-year or longer-term trends. For example,
Playboy magazine newsstand revenues vary from issue to issue, with revenues
generally higher for holiday issues and any issues including editorial or
pictorial features that generate unusual public interest. Advertising revenues
also vary from quarter to quarter, depending on product introductions by
advertising customers, changes in advertising buying patterns and economic
conditions. In addition, Entertainment Group revenues vary with the timing of
international sales.

Publishing Group

   The revenues and operating income of the Publishing Group were as follows for
the periods indicated below:

<TABLE>
<CAPTION>
                                               Quarters        Six Months
                                                Ended             Ended
                                               June 30,         June 30,
                                             1998   1997       1998   1997
                                             -----  ----       ----   ----
<S>                                          <C>    <C>       <C>    <C> 
  Revenues
  Playboy Magazine......................     $27.2  $28.9     $51.2  $53.2
  Other Domestic Publishing.............       4.6    5.3       8.4   10.3
  International Publishing..............       3.0    2.3       5.2    4.7
                                             -----  -----     -----  -----
   Total Revenues.......................     $34.8  $36.5     $64.8  $68.2
                                             =====  =====     =====  =====

  Operating Income......................      $2.9  $ 3.4     $ 3.1  $ 5.0
                                             =====  =====     =====  =====
</TABLE> 

                                       10
<PAGE>
 
     Publishing Group revenues decreased $1.7, or 5%, and $3.4, or 5%,
respectively, for the quarter and six months ended June 30, 1998 compared to the
prior year. These decreases were primarily due to lower revenues from Playboy
magazine and newsstand specials, partially offset by higher international
publishing revenues.



     For the quarter and six months ended June 30, 1998, Playboy magazine
revenues declined $1.7, or 6%, and $2.0, or 4%, respectively, compared to the
prior year. Playboy magazine circulation revenues decreased $1.3 for both the
quarter and six months ended June 30, 1998 primarily due to $0.9, or 17%, and
$2.2, or 23%, decreases, respectively, in newsstand revenues principally as a
result of 23% fewer U.S. and Canadian newsstand copies sold in both periods.
These lower newsstand revenues are due in part to the consolidation taking place
nationally in the single-copy magazine distribution system which the Company
expects will continue to adversely affect newsstand revenues. For the quarter
and six-month period, subscription revenues decreased $0.4, or 3%, and increased
$0.9, or 3%, respectively. Advertising revenues were $0.3, or 4%, lower for the
quarter and $1.1, or 7%, lower for the six-month period primarily due to 5% and
8% fewer ad pages, respectively. Advertising sales for the calendar year 1998
third quarter issues of the magazine are closed, and the Company expects to
report 5% more ad pages and 1% higher ad revenues compared to the quarter ended
September 30, 1997. Licensing revenues of $0.6 favorably impacted the current
year six-month period.

     Revenues from other domestic publishing businesses decreased $0.7, or 13%,
and $1.9, or 19%, for the quarter and six months ended June 30, 1998,
respectively, compared to the prior year. These decreases were primarily due to
lower revenues from newsstand specials principally due to fewer copies sold in
the current year periods due in part to the previously mentioned consolidation
in the single-copy distribution system.

     International publishing revenues increased $0.7, or 27%, and $0.5, or 10%,
for the quarter and six months ended June 30, 1998, respectively, compared to
the prior year primarily due to higher royalties from Brazil and Russia combined
with higher revenues from the Polish edition of Playboy magazine, in which the
Company owns a majority interest.

     For the quarter and six months ended June 30, 1998, Publishing Group
operating income decreased $0.5, or 14%, and $1.9, or 38%, respectively,
compared to the prior year primarily due to the net decreases in revenues
discussed above combined with higher average paper prices. Operating income in
calendar year 1998 is expected to be materially adversely impacted by an average
paper price increase of approximately 5%. Partially offsetting the above were
lower editorial costs combined with lower group administrative expenses which
were primarily due to performance-related variable compensation expenses in the
prior year periods.

     The National Defense Authorization Act of 1997 was signed into law in
September 1996. One section of that legislation that began as the Military Honor
and Decency Act (the "Military Act") bans the sale or rental of sexually
oriented written or videotaped material on property under the jurisdiction of
the Department of Defense. A federal district court found the Military Act to be
unconstitutional and permanently enjoined its enforcement. The district court's
decision also prohibited the Department of Defense from modifying its
acquisition and stocking practices as a result of the Military Act. The
government appealed the district court's decision and the decision was stayed
during this appeal. On November 21, 1997, the United States Court of Appeals
(the "Court of Appeals") vacated the district court's decision and ordered the
district court to hold the Military Act constitutional. The Court of Appeals'
decision was stayed pending appeal to the United States Supreme Court (the
"Supreme Court"). On June 27, 1998, the Supreme Court, without comment, refused
to hear the appeal and the stay was lifted. The Military Act, if found
applicable to the Company's products, would prohibit the sale of Playboy
magazine, newsstand specials and some videos at commissaries, PX's and ship
stores, and would adversely affect the portion of the Company's sales
attributable to such products. Based on preliminary estimates and current sales
levels at such locations, the Company believes that any such impact would be
immaterial.

                                       11
<PAGE>
 
Entertainment Group

     The revenues and operating income of the Entertainment Group were as
follows for the periods indicated below:

<TABLE>
<CAPTION>
                                                Quarters        Six Months
                                                 Ended            Ended
                                                June 30,         June 30,
                                              -----------      ------------
                                              1998   1997      1998    1997
                                              ----   ----      ----    ----
<S>                                          <C>     <C>     <C>      <C>
Revenues
Playboy TV
  Cable....................................  $ 5.1   $ 5.1   $ 10.5   $ 10.8
  Satellite Direct-to-Home.................    8.4     7.1     16.3     13.1
  Off-Network Productions and Other........    0.3     0.8      0.5      1.1
                                             -----   -----   ------   ------
  Total Playboy TV.........................   13.8    13.0     27.3     25.0
  Domestic Home Video......................    4.3     1.5      5.8      4.6
  International TV and Home Video..........    4.1     5.6      5.8      7.9
                                             -----   -----   ------   ------
  Total Playboy Businesses.................   22.2    20.1     38.9     37.5
  AdulTVision..............................    1.4     1.0      2.8      2.1
  Movies and Other.........................    1.2     0.5      1.4      1.2
                                             -----   -----   ------   ------
   Total Revenues..........................  $24.8   $21.6   $ 43.1   $ 40.8
                                             =====   =====   ======   ======

  Operating Income
  Profit Contribution Before
   Playboy Businesses Programming Expense..  $13.1   $10.9   $ 22.6   $ 21.7
  Playboy Businesses Programming Expense...   (5.5)   (6.6)   (10.1)   (11.1)
                                             -----   -----   ------   ------
   Total Operating Income..................  $ 7.6   $ 4.3   $ 12.5   $ 10.6
                                             =====   =====   ======   ======
</TABLE>

     The following discussion focuses on the profit contribution of each Playboy
business before Playboy businesses programming expense ("profit contribution").

Playboy TV

     Revenues from the Company's branded domestic pay television service,
Playboy TV, were $0.8, or 6%, and $2.3, or 9%, higher, respectively, for the
quarter and six months ended June 30, 1998 compared to the prior year.

     Cable revenues remained stable for the quarter ended June 30, 1998. For the
six months ended June 30, 1998, cable revenues decreased $0.3, or 3%, primarily
due to the estimated negative effect of the enforcement of Section 505 of the
Telecommunications Act of 1996 (the "Telecommunications Act"), including a
decline in the average number of subscribing households due to some system
drops, partially offset by higher retail rates. In addition, the prior year
included revenues from a pay-per-view special event featuring Farrah Fawcett. At
June 30, 1998, Playboy TV was available to approximately 12.1 million cable
addressable households, an 8% and 7% increase compared to June 30, 1997 and
March 31, 1998, respectively.

     Management believes that the Company's revenues attributable to its
domestic pay television cable services may continue to be materially adversely
affected as a result of enforcement of Section 505 of the Telecommunications Act
("Section 505"), which commenced May 18, 1997, due to reduced buy rates from the
systems that roll back carriage to a 10:00 p.m. start time, subscriber declines
and reduced carriage from cable operators due to aggressive competition for
carriage from all program suppliers. The Company has estimated that the
Entertainment Group's calendar year 1998 revenues will be reduced by
approximately $3.5, and approximately $25 (discounted to present value at a rate
of 6%) over the next ten years, due to Section 505. These amounts do not take
into account the loss of revenues due to the slowing of access to new homes and
of upgrading of old homes from ten to 24 hours. The Company is pursuing in the
United States District Court in Wilmington, Delaware (the "Delaware District
Court") its case challenging on constitutional grounds the validity of Section
505 and is seeking a permanent injunction against the enforcement of Section
505. The Company's full case on the merits was heard by the Delaware District
Court in March 1998. There can be no assurance that the Delaware District Court
will grant an injunction. See "Legal Proceedings."

     Additionally, management believes that the growth in cable access for the
Company's domestic pay television businesses has slowed in recent years due to
the effects of cable reregulation by the Federal Communications Commission

                                      12
<PAGE>
 
(the "FCC"), including the "going-forward rules" which provide cable operators
with incentives to add basic services. As cable operators have utilized
available channel space to comply with "must-carry" provisions, mandated
retransmission consent agreements and "leased access" provisions, competition
for channel space has increased. Further, the delay of new technology, primarily
digital set-top converters which would dramatically increase channel capacity,
has contributed to the slowdown. Management believes that growth will continue
to be affected in the near term as the cable television industry responds to the
FCC's rules and subsequent modifications, and develops new technology. As
digital technology (which is unaffected by the relevant sections of the
Telecommunications Act) becomes more available, however, the Company believes
that ultimately its pay television networks will be available to the majority of
cable households on a 24-hour basis.

     Satellite direct-to-home ("DTH") revenues increased $1.3, or 19%, and $3.2,
or 24%, respectively, for the quarter and six months ended June 30, 1998. These
improvements were primarily due to significant increases in addressable
universes for DirecTV and PrimeStar, combined with revenues in the current year
periods as a result of recent launches on EchoStar and two Canadian DTH
services, ExpressVu and Star Choice. DTH is unaffected by Section 505. Revenues
from TVRO, or the big-dish market, continued to decline, as expected, due to the
maturity of this platform. Playboy TV was available to approximately 8.7 million
DTH households, including approximately 0.3 million monthly subscribers, at June
30, 1998, an increase of 38% and 4% compared to June 30, 1997 and March 31,
1998, respectively.

     Revenues from off-network productions and other decreased $0.5 and $0.6,
respectively, for the quarter and six months ended June 30, 1998 primarily due
to revenues in the prior year periods from licensing episodes of Women: Stories
of Passion, one of the Company's series, to Showtime Networks Inc.

     Profit contribution for Playboy TV increased $0.7 and $1.4, respectively,
for the quarter and six months ended June 30, 1998, primarily due to the net
increases in revenues discussed above. Expenses in the prior year related to the
Section 505 lawsuit and the special event featuring Farrah Fawcett were offset
by higher marketing costs in the current year, principally related to DTH
services, and a favorable adjustment to bad debt expense in the prior year. Also
unfavorably impacting the six-month comparison were favorable music licensing
settlements in the prior year.

Domestic Home Video

     Domestic home video revenues and profit contribution increased $2.8 and
$2.7, respectively, for the quarter ended June 30, 1998, and increased $1.2 and
$1.1, respectively, for the six months ended June 30, 1998, compared to the
prior year. The increases in the current year quarter were primarily due to a
guarantee related to a backlist distribution agreement with Universal Music &
Video Distribution, Inc. ("Uni") which was recently renewed, extending the
agreement through June 2001. Both the current year quarter and six-month period
reflected higher sales of new releases, including sales in the current year of
The Eros Collection, non-Playboy-branded movies.

International TV and Home Video

     For the quarter and six months ended June 30, 1998, profit contribution
from the international TV and home video business decreased $1.3 and $2.0,
respectively, primarily due to revenue decreases of $1.5 and $2.1, respectively.
These decreases were primarily due to lower international television and home
video sales, partially offset by higher sales and contractual revenues related
to international networks. Variations in quarterly performance are caused in
part by revenues and profit contribution from tier sales being recognized
depending upon the timing of program delivery, license periods and other
factors.

Playboy Businesses Programming Expense

     Programming amortization expense associated with the Entertainment Group's
Playboy businesses discussed above decreased $1.1 and $1.0, respectively, for
the quarter and six months ended June 30, 1998, primarily due to the net
decreases in international revenues.

AdulTVision

     AdulTVision revenues increased $0.4 and $0.7, respectively, for the quarter
and six months ended June 30, 1998 compared to the prior year. These increases
were primarily due to higher revenues from the domestic network principally as a
result of an increase in the addressable universe, despite the estimated
negative effect of the enforcement of Section 505 as previously discussed. At
June 30, 1998, the network was available domestically to approximately 9.5
million cable addressable and DTH households, a 79% and 8% increase from June
30, 1997 and March 31, 1998, respectively. Operating income remained stable for
both the quarter and six months ended June 30, 1998 as the increases in revenues
were offset by higher marketing and distribution costs.

                                      13
<PAGE>
 
Movies and Other

     Operating income from movies and other businesses remained relatively
stable for both the quarter and six months ended June 30, 1998, primarily due to
higher revenues of $0.7 and $0.2, respectively, principally related to feature
films, which were offset by higher related costs. The Entertainment Group's
administrative expenses remained stable for the quarter ended June 30, 1998 and
decreased $0.3 for the six months ended June 30, 1998 compared to the prior
year. The lower expenses for the six-month period were primarily due to lower
performance-related variable compensation expense, partially offset by higher
expenses related to new business development.

Product Marketing Group

     The revenues and operating income of the Product Marketing Group were as
follows for the periods indicated below:
<TABLE>
<CAPTION>
                                                Quarters        Six Months
                                                 Ended            Ended
                                                June 30,         June 30,
                                              ------------     ------------
                                              1998    1997     1998    1997
                                              ----    ----     ----    ----
<S>                                           <C>     <C>      <C>     <C>
  Revenues................................    $1.6    $1.7     $4.2    $3.7
                                              ====    ====     ====    ====
  Operating Income........................    $0.4    $0.3     $1.1    $1.3
                                              ====    ====     ====    ====
</TABLE>

     Revenues for the quarter and six months ended June 30, 1998 decreased $0.1,
or 5%, and increased $0.5, or 14%, respectively, compared to the prior year.
Both the current year quarter and six-month period reflect lower international
product licensing royalties, principally from China. The increase in revenues
for the six-month period is principally due to higher revenues from Special
Editions, Ltd. ("SEL") as a result of a barter agreement related to the sale of
prints and posters from the Company's art publishing inventory.

     Operating income of $0.4 for the quarter ended June 30, 1998 increased
$0.1, or 22%, compared to the prior year quarter due to lower expenses.
Operating income of $1.1 for the six months ended June 30, 1998 decreased $0.2,
or 14%, due to the lower international royalties. The higher SEL revenues were
mostly offset by higher associated costs.

Catalog Group

     The revenues and operating income of the Catalog Group were as follows for
the periods indicated below:
<TABLE>
<CAPTION>
                                                 Quarters       Six Months
                                                  Ended            Ended
                                                June 30,         June 30,
                                               -----------     -----------
                                               1998   1997     1998    1997
                                               ----   ----     ----    ----
<S>                                           <C>     <C>      <C>     <C>
  Revenues................................    $15.1   $16.8    $34.5   $36.3
                                              =====   =====    =====   =====
  Operating Income........................    $ 0.5   $ 0.6    $ 1.6   $ 1.8
                                              =====   =====    =====   =====
</TABLE> 
     Revenues for the quarter and six months ended June 30, 1998, decreased
$1.7, or 10%, and $1.8, or 5%, respectively, compared to the prior year. These
decreases were largely due to a shortened sales cut-off in the current year
periods for all of the catalogs as a result of changing the Company's fiscal
year end. Sales volume for the Critics' Choice Video catalog was also lower as a
result of planned lower circulation as well as slightly lower response rates,
partially offset by sales in the current year periods from the The Big Book of
Movies catalog, first available in October 1997. Higher sales volume for the
Collectors' Choice Music spring catalog partially offset the above for the six-
month comparison.

     For the quarter and six months ended June 30, 1998, operating income
decreased $0.1, or 15%, and $0.2, or 12%, respectively, compared to the prior
year. These decreases were primarily due to the lower revenues which were mostly
offset by lower related costs and lower administrative expenses for the group as
a result of expenses in the prior year related to the group's move to a new
facility. In July 1998, under license from Spice, the Company launched its new
Spice catalog containing quality video entertainment for adults.

                                       14
<PAGE>
 
Casino Gaming Group

     The Company anticipates the opening of the Playboy Casino and Beach Hotel
in Rhodes, Greece in the fourth quarter of calendar year 1998. The Company is
also exploring additional casino gaming opportunities. Expenses of $0.2 and
$0.4, respectively, were incurred in the quarter and six months ended June 30,
1998, principally related to executive staffing and legal costs.

Playboy Online Group

     Beginning with the quarter ended March 31, 1998, Playboy Online results,
which were previously reported in the Publishing and Catalog Groups, are now
reported as a separate operating group. The group's results include advertising
sales from Playboy.com, the Company's free site on the Internet; subscription
sales to Playboy Cyber Club, the Company's pay site on the Internet; and e-
commerce sales from all of the Company's online catalog offerings. The revenues
and operating loss of the Playboy Online Group were as follows for the periods
indicated below:
<TABLE>
<CAPTION>
                                        Quarters           Six Months
                                         Ended                Ended
                                         June 30,            June 30,
                                      --------------      --------------
                                      1998      1997      1998      1997
                                      ----      ----      ----      ----
<S>                                  <C>       <C>       <C>       <C>
  Revenues........................   $ 1.6     $ 0.8     $ 3.0     $ 1.6
                                     =====     =====     =====     =====

  Operating Loss..................   $(1.5)    $(0.2)    $(2.2)    $(0.2)
                                     =====     =====     =====     =====
</TABLE>
     For the quarter and six months ended June 30, 1998, Playboy Online Group
revenues increased $0.8 and $1.4, respectively, compared to the prior year
primarily due to higher subscription revenues related to Playboy Cyber Club,
which launched in the summer of 1997. Additionally, e-commerce revenues
increased compared to the prior year periods primarily due to the launches of
CCMusic and CCVideo, online versions of the Collectors' Choice Music and
Critics' Choice Video catalogs, in the summer and fall of 1997, respectively.

     For the quarter and six months ended June 30, 1998, the Playboy Online
Group reported operating losses of $1.5 and $2.2, respectively, compared to an
operating loss of $0.2 in both the prior year quarter and six-month period. The
current year quarter and six-month period included higher planned investments
related to the group's continued growth and development.

Corporate Administration and Promotion

     Corporate administration and promotion expenses of $5.7 and $10.3 for the
quarter and six months ended June 30, 1998 increased $0.6 and remained stable,
respectively, compared to the prior year periods. Both the current year quarter
and six-month period were impacted by increased investments in systems
technology, Year 2000 and higher consulting expenses and significantly lower
performance-related variable compensation expense.

                                      15
<PAGE>
 
LIQUIDITY AND CAPITAL RESOURCES

     At June 30, 1998, the Company had $1.0 in cash and cash equivalents and
$21.5 in short-term borrowings, compared to $0.9 in cash and cash equivalents
and $10.0 in short-term borrowings at December 31, 1997. The Company expects to
finance its short- and long-term cash requirements through a revolving credit
agreement, cash generated from operations and additional facilities.

Cash Flows From Operating Activities

     Net cash used for operating activities was $9.7 for the six months ended
June 30, 1998 compared to net cash provided of $8.7 for the prior year. The
Company's net income declined $1.9, excluding the $13.5 federal income tax
benefit recorded in the prior year. Cash used for operating assets and
liabilities was $12.4 in the current year compared to $8.1 in the prior year,
despite the increase in net deferred tax assets in the prior year which offset
the federal income tax benefit. Cash used for accounts receivable in the current
year compared to cash provided in the prior year was largely due to the timing
of the Uni contract extension and the higher international television network
revenues previously discussed. Cash used for accrued employee costs in the
current year compared to cash provided in the prior year was largely due to the
Company's change in fiscal year end. Cash used for accounts payable in the
current year compared to cash provided in the prior year was primarily related
to Collectors' Choice Music catalog inventory and feature film profit
participants. The Company invested $12.3 in Company-produced and licensed
entertainment programming during the current year compared to $15.2 in the prior
year, and expects to invest approximately $14.4 in such programming during the
remainder of calendar year 1998.

Cash Flows From Investing Activities

     Net cash used for investing activities was $2.0 for the six months ended
June 30, 1998 compared to $1.4 in the prior year.

Cash Flows From Financing Activities

     Net cash provided by financing activities was $11.7 for the six months
ended June 30, 1998 compared to net cash used of $7.0 for the prior year. This
increase was principally due to an $11.5 increase in the level of short-term
borrowings under the Company's revolving line of credit in the current year to
finance ongoing operations, compared to a $7.5 decrease in the level of short-
term borrowings in the prior year.

Income Taxes

     Based on current tax law, the Company will need to generate approximately
$41.2 of future taxable income prior to the expiration of the Company's NOLs for
full realization of the $14.0 net deferred tax asset recorded at December 31,
1997. At December 31, 1997, the Company had NOLs of $23.2 for tax purposes, with
$1.1 expiring in 2004, $2.1 expiring in 2007, $1.1 expiring in 2008, $16.4
expiring in 2009 and $2.5 expiring in 2012.

     Management believes that it is more likely than not that the required
amount of such taxable income will be generated in years subsequent to December
31, 1997 and prior to the expiration of the Company's NOLs to realize the $14.0
net deferred tax asset at December 31, 1997. The Company's net deferred tax
asset declined to $13.3 at June 30, 1998 based on taxable income for the current
six-month period and management's projection of calendar year 1998 taxable
income. Following is a summary of the bases for management's belief that a
valuation allowance of $16.5 at December 31, 1997 is adequate, and that it is
more likely than not that the net deferred tax asset of $14.0 at December 31,
1997 will be realized:

 .    In establishing the net deferred tax asset, management reviewed the
     components of the Company's NOLs and determined that they primarily
     resulted from several nonrecurring events, which were not indicative of the
     Company's ability to generate future earnings.

 .    The Company continues to generate meaningful earnings, particularly from
     the Entertainment Group, and the Company's substantial investments in this
     group are anticipated to lead to increased earnings in future years.

                                      16
<PAGE>
 
 .    The Company has opportunities to accelerate taxable income into the NOL
     carryforward period. Tax planning strategies would include the
     capitalization and amortization versus immediate deduction of circulation
     expenditures, the immediate inclusion versus deferred recognition of
     prepaid subscription income, the revision of depreciation and amortization
     methods for tax purposes and the sale-leaseback of certain property that
     would generate taxable income in future years.

Other

     In January 1993, the Company received a General Notice from the EPA as a
PRP in connection with a site identified as the Southern Lakes Trap & Skeet
Club, located at the Resort, formerly owned by a subsidiary of the Company. The
Resort was sold by the Company's subsidiary to LG Americana-GKP Joint Venture in
1982. Two other entities were also identified as PRPs in the notice. The notice
relates to actions that may be ordered taken by the EPA to sample for and remove
contamination in soils and sediments, purportedly caused by skeet shooting
activities at the Resort property. During fiscal year 1994, the EPA advised the
Company of its position that the area of land requiring remediation is
approximately twice the size of the initial site. The Company believes that it
has established adequate reserves, which totaled $0.6 at June 30, 1998, to cover
the eventual cost of its anticipated share (based on an agreement with one of
the other PRPs) of any agreed upon remediation.

     On December 18, 1995, BrandsElite International Corporation, an Ontario,
Canada corporation ("BrandsElite"), filed a complaint against the Company in the
Circuit Court of Cook County, Illinois (the "Illinois Circuit Court"). In the
complaint, BrandsElite, an international distributor of premium merchandise,
including liquor, perfume, cosmetics and luxury gifts, principally to duty-free
retailers, alleges that the Company breached a product license agreement,
shortly after its execution by the Company in October 1995. The agreement
provided for the appointment of BrandsElite as the exclusive, worldwide licensee
of the Playboy trademark and tradename with respect to the sale of cognac and
possibly some deluxe whiskeys. The Company had advised BrandsElite that it had
determined not to proceed with the transaction and disputes strongly
BrandsElite's allegation that as a result of the Company's breach, BrandsElite
has suffered millions of dollars of damages in future lost profits and
diminished value of its stock. BrandsElite also seeks to recoup out-of-pocket
expenses, fees and costs incurred in bringing the action. The license agreement
provides for recovery by a party in any judgment entered in its favor of
attorneys' fees and litigation expenses, together with such court costs and
damages as are provided by law. On October 22, 1997, the Company filed a motion
for partial summary judgment challenging BrandsElite's claims for future lost
profits and stock market valuation damages. On March 4, 1998, the Illinois
Circuit Court granted the portion of the Company's motion relating to stock
market valuation damages but denied the portion of the motion relating to future
lost profits. The action is scheduled to go to trial in September 1998.
BrandsElite's expert reports on damages assert future lost profits damages
ranging from $3.5 to $12.5.

     The Company will adopt the provisions of Statement 133, Accounting for
Derivative Instruments and Hedging Activities, for financial statements issued
for fiscal years beginning after June 15, 1999. Statement 133 provides a
comprehensive and consistent standard for the recognition and measurement of
derivatives and hedging activities. Management is currently evaluating the
effect that adoption of Statement 133 will have on the Company's financial
statements.

     In response to the Year 2000 problem, the Company has begun to identify,
evaluate and implement changes to its existing computerized business systems.
The Company is addressing the issue through a combination of modifications to
existing programs and conversions to Year 2000 compliant software. In addition,
the Company is communicating with its vendors and other service providers to
ensure that their products and business systems will be Year 2000 compliant. If
modifications and conversions by the Company and those it conducts business with
were not made in a timely manner, the Year 2000 problem could have a material
adverse affect on the Company's business, financial condition and results of
operations. Certain key systems of the Company have already been identified as
Year 2000 compliant, including financial applications and Playboy Online
operations. Although the Company is still quantifying the impact, the early
estimate of the costs associated with required modifications and conversions are
expected to total approximately $2.0, of which approximately $1.0 is expected to
be expensed in calendar year 1998. All of these costs are being expensed as
incurred.

                                      17
<PAGE>
 
Forward-Looking Statements

     This Form 10-Q Report contains "forward-looking statements," including
statements in "Management's Discussion and Analysis of Financial Condition and
Results of Operations," as to expectations, beliefs, plans, objectives and
future financial performance, and assumptions underlying or concerning the
foregoing. Such forward-looking statements involve risks and uncertainties which
could cause actual results or outcomes to differ materially from those expressed
in the forward-looking statements. The following are some of the important
factors that could cause actual results or outcomes to differ materially from
those discussed in the forward-looking statements: (1) government actions or
initiatives, including (a) attempts to limit or otherwise regulate the sale of
adult-oriented materials, including print, video and online materials or
businesses such as casino gaming, (b) regulation of the advertisement of tobacco
products, or (c) substantive changes in postal regulations or rates, (2) further
increases in paper prices, (3) changes in distribution technology and/or
unforeseen delays in the implementation of that technology by the cable and
satellite industries, which might affect the Company's plans and assumptions
regarding carriage of its program services, (4) increased competition for
advertisers from other publications and media or any significant decrease in
spending by advertisers generally or with respect to the adult male market, (5)
increased competition for transponders and channel space and any decline in the
Company's access to, and acceptance by, cable and DTH systems, (6) the effects
of the consolidation taking place nationally in the single-copy magazine
distribution system, and (7) new competition in the adult cable television
market.

          QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

     This disclosure is currently not required as the Company's market
capitalization was less than $2.5 billion as of January 28, 1997.

                                      18
<PAGE>
 
                               LEGAL PROCEEDINGS

     In February 1996, the Telecommunications Act was enacted. Certain
provisions of the Telecommunications Act are directed exclusively at cable
programming in general and adult cable programming in particular. In some cable
systems, audio or momentary bits of video of premium or pay-per-view channels
may accidentally become available to nonsubscribing cable customers. This is
called "bleeding." The practical effect of Section 505 is to require many
existing cable systems to employ additional blocking technology in every
household in every cable system that offers adult programming to prevent any
possibility of bleeding, or to restrict the period during which adult
programming is transmitted from 10:00 p.m. to 6:00 a.m. Penalties for violation
of the Telecommunications Act are significant and include fines and
imprisonment. Based on the limited information received, the Company believes
that most of the cable operators that were not in compliance with Section 505
have complied by restricting the hours of transmission.

     On February 26, 1996, one of the Company's subsidiaries filed a civil suit
in the Delaware District Court challenging Section 505 on constitutional
grounds. The suit names as defendants The United States of America, The United
States Department of Justice, Attorney General Janet Reno and the FCC. On March
7, 1996, the Company was granted a Temporary Restraining Order ("TRO") staying
the implementation and enforcement of Section 505. In granting the TRO, the
Delaware District Court found that the Company had demonstrated it was likely to
succeed on the merits of its claim that Section 505 is unconstitutional. On
November 8, 1996, eight months after the TRO was granted, a three-judge panel in
the Delaware District Court denied the Company's request for preliminary
injunction against enforcement of Section 505 and, in so denying, found that the
Company was not likely to succeed on the merits of its claim. The Company
appealed the Delaware District Court's decision to the Supreme Court and
enforcement of Section 505 was stayed pending that appeal. On March 24, 1997,
without opinion, the Supreme Court summarily affirmed the Delaware District
Court's denial of the Company's request for a preliminary injunction. On July
22, 1997, the Company filed a motion for summary judgment on the ground that
Section 505 is unconstitutionally vague based on the Supreme Court's decision on
June 26, 1997 that certain provisions of the Telecommunications Act regulating
speech on the Internet were invalid for numerous reasons, including vagueness.
On October 31, 1997, the Delaware District Court denied the motion on the
grounds that further discovery in the case was necessary to assist it in
resolving the issues posed in the motion.

     Management believes that the Company's revenues attributable to its
domestic pay television cable services may continue to be materially adversely
affected as a result of enforcement of Section 505, which commenced May 18,
1997, due to reduced buy rates from the systems that roll back carriage to a
10:00 p.m. start time, subscriber declines and reduced carriage from cable
operators due to aggressive competition for carriage from all program suppliers.
The Company has estimated that the Entertainment Group's calendar year 1998
revenues will be reduced by approximately $3.5 million, and approximately $25
million (discounted to present value at a rate of 6%) over the next ten years,
due to Section 505. These amounts do not take into account the loss of revenues
due to the slowing of access to new homes and of upgrading of old homes from ten
to 24 hours. The Company is pursuing in the Delaware District Court its case
challenging on constitutional grounds the validity of Section 505 and is seeking
a permanent injunction against the enforcement of Section 505. The Company's
full case on the merits was heard by the Delaware District Court in March 1998.
There can be no assurance that the Delaware District Court will grant an
injunction.

     On December 18, 1995, BrandsElite filed a complaint against the Company in
the Illinois Circuit Court. In the complaint, BrandsElite, an international
distributor of premium merchandise, including liquor, perfume, cosmetics and
luxury gifts, principally to duty-free retailers, alleges that the Company
breached a product license agreement, shortly after its execution by the Company
in October 1995. The agreement provided for the appointment of BrandsElite as
the exclusive, worldwide licensee of the Playboy trademark and tradename with
respect to the sale of cognac and possibly some deluxe whiskeys. The Company had
advised BrandsElite that it had determined not to proceed with the transaction
and disputes strongly BrandsElite's allegation that as a result of the Company's
breach, BrandsElite has suffered millions of dollars of damages in future lost
profits and diminished value of its stock. BrandsElite also seeks to recoup out-
of-pocket expenses, fees and costs incurred in bringing the action. The license
agreement provides for recovery by a party in any judgment entered in its favor
of attorneys' fees and litigation expenses, together with such court costs and
damages as are provided by law. On October 22, 1997, the Company filed a motion
for partial summary judgment challenging BrandsElite's claims for future lost
profits and stock market valuation damages. On March 4, 1998, the Illinois
Circuit Court granted the portion of the Company's motion relating to stock
market valuation damages but denied the portion of the motion relating to future
lost profits. The action is scheduled to go to trial in September 1998.
BrandsElite's expert reports on damages assert future lost profits damages
ranging from $3.5 million to $12.5 million.

                                      19
<PAGE>
 
                               OTHER INFORMATION

     The Company in the past has held an annual stockholders' meeting in
November of each year, in preparation for which an annual report reflecting June
30 fiscal year-end results and a proxy statement were circulated (typically in
late September). In November 1997, the Company's fiscal year end was changed
from June 30 to December 31. As a result of the change in fiscal year, the
Company will not hold an annual stockholders' meeting in November 1998 and,
instead, will hold an annual stockholders' meeting in May 1999 (the "1999 Annual
Meeting"). Proposals of stockholders intended to be included in the Company's
proxy statement for the 1999 Annual Meeting pursuant to Rule 14a-8 under the
Securities Exchange Act of 1934 (the "Exchange Act") must be received by the
Company no later than November 1, 1998 (which the Company believes is a
reasonable period of time before April 1, 1999, the date on which the Company
intends to begin to print and mail its proxy materials for the 1999 Annual
Meeting), to be considered for inclusion in the Company's proxy statement and
proxy for the 1999 Annual Meeting. Proposals of stockholders submitted outside
the processes of Rule 14a-8 of the Exchange Act in connection with the 1999
Annual Meeting ("Non-Rule 14a-8 Proposals") must be received by the Company by
January 1, 1999 or such proposals will be considered untimely. The Company's
proxy will give discretionary authority to the proxy holders to vote with
respect to all Non-Rule 14a-8 Proposals received after January 1, 1999 in
connection with the 1999 Annual Meeting. Such proposals and notices should be
addressed to the Secretary, Playboy Enterprises, Inc., 680 North Lake Shore
Drive, Chicago, Illinois 60611 and should be so transmitted by certified mail-
return receipt requested to eliminate controversy as to the date of receipt by
the Company.

                                      20
<PAGE>
 
                       EXHIBITS AND REPORTS ON FORM 8-K

(a)  Exhibits

Exhibit
Number                           Description
- ------                           -----------

#10.1    Distribution Agreement dated June 5, 1998 between Playboy Entertainment
         Group, Inc. and Universal Music & Video Distribution, Inc. regarding
         licensing and sale of domestic home video product

 10.2    Selected Company Remunerative Plans

         a   Amended and Restated Deferred Compensation Plan for Employees
             effective January 1, 1998

         b   Amended and Restated Deferred Compensation Plan for Board of
             Directors' effective January 1, 1998

 10.3    Selected Employment, Termination and Other Agreements

        #a   Letter Agreements dated March 16, 1998 and July 20, 1998 regarding
             employment of Buford Smith

         b   Letter Agreement dated March 27, 1998 regarding employment of
             Apostolos D. Kallis

   27    Financial Data Schedule

- ----------
#    Certain information omitted pursuant to a request for confidential
     treatment filed separately with the SEC

(b)  Reports on Form 8-K

     During the quarter ended June 30, 1998, the Company filed a Current Report
     on Form 8-K dated June 1, 1998 under Item 5 of such report. The purpose of
     this report was for the Company and Spice to announce a definitive merger
     agreement whereby the Company will acquire all of the outstanding shares of
     Spice, subject to the satisfactory completion of various items.

                                      21
<PAGE>
 
                                  SIGNATURES


Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange
Act of 1934, the registrant has duly caused this report to be signed on its
behalf by the undersigned thereunto duly authorized.






                                          PLAYBOY ENTERPRISES, INC.
                                          -------------------------
                                                (Registrant)



Date  August 12, 1998                     By /s/ Linda Havard
      -------------------                    ----------------------
                                             Linda Havard
                                             Executive Vice President,
                                             Finance and Operations,
                                             and Chief Financial Officer
                                             (Authorized Officer and
                                             Principal Financial and
                                             Accounting Officer)

                                      22

<PAGE>
 
As of June 5, 1998
Universal Music & Video Distribution, Inc.
70 Universal City Plaza
Universal City, CA 91608

RE:  Extension and Third Amendment to Playboy Entertainment Group, Inc.
     Distribution Agreement

Ladies and Gentlemen:

Reference is made to that certain letter agreement (the "Original Agreement")
dated as of August 22, 1991 between Uni Distribution Corp., now known as
Universal Music & Video Distribution, Inc. ("UMVD"), and Playboy Video
Enterprises, Inc., the predecessor in interest to Playboy Entertainment Group,
Inc. ("Playboy"), as such letter agreement has been supplemented and amended,
including by (i) that certain letter amendment dated as of March 24, 1995
between UMVD and Playboy (the "First Amendment"), and (ii) that certain letter
amendment dated as of February 28, 1997 between UMVD and Playboy (the "Second
Amendment"; such August 22, 1991 letter agreement, as it has been supplemented
and amended, is referred to as the "Agreement"). All defined terms used in this
third letter amendment (the "Third Amendment") and not defined in this Third
Amendment are defined in the Agreement. UMVD and Playboy desire further to
extend and supplement the Agreement, as follows:

1.  Term. The Term of the Agreement shall be extended to ***, subject
    to extension of the Term for only the New Release Programs pursuant to
    subparagraph 3(a) of the First Amendment, with respect to each contract year
    of the Agreement commencing June 16, 1998.

2.  Distribution Fee. Commencing June 16, 1998, UMVD's Distribution Fee for the
    New Release Programs and the Catalog Programs distributed under the
    Agreement from and after such date, shall be *** (as defined in the
    Agreement), *** , as follows:

    (a) *** If the *** for the New Release Programs (which for purposes of this
        Paragraph 2 shall include *** for the CD-ROMs entitled "Pamela Anderson
        Playmate Portfolio," "Jenny McCarthy Playmate Portfolio," and "Playboy's
        Babes of Baywatch," respectively) and the Catalog Programs for the
        period ***

- --------------
*** Confidential information omitted pursuant to a request for confidential 
    treatment filed separately with the Securities and Exchange Commission.
        
                                       1
<PAGE>
 
         under the Agreement for the New Release Programs and the Catalog
         Programs for the period ***, then UMVD's Distribution Fee for *** under
         the Agreement for the period ***.

     (b) ***. If the *** for the New Release Programs and the Catalog Programs
         for the period ***, then UMVD's Distribution Fee for *** under the
         Agreement for the period ***.

     (c) ***. If the *** for the New Release Programs and the Catalog Programs
         for the period ***, then UMVD's Distribution Fee for *** under the
         Agreement for the period ***.

     ----
     *** Confidential information omitted pursuant to a request for confidential
         treatment filed separately with the Securities and Exchange Commission.


                                       2
<PAGE>
 

          (d) *** for a particular contract year of the Agreement under this
              Paragraph 2, shall be paid from the gross revenues otherwise
              payable to Playboy for the New Release Programs and (to the extent
              UMVD has recouped its then-paid Advances, and therefore gross
              revenue overages for the Catalog Programs are then payable to
              Playboy) the Catalog Programs, for the *** under the Agreement for
              the New Release Programs and the Catalog Programs for a particular
              period ***, so that UMVD shall be entitled to retain such portion
              of such gross revenues otherwise payable to Playboy in discharge
              of and as payment for the applicable ***.  If such gross revenues
              payable to Playboy for the applicable month are insufficient to
              discharge fully the applicable *** in the Distribution Fee, then
              the balance of such *** shall be payable from the gross revenues
              otherwise payable to Playboy for the New Release Programs and (to
              the extent of such overages) the Catalog Programs for subsequent
              months until such balance is fully discharged and paid, and in
              this regard, UMVD shall be entitled to retain such portion of such
              gross revenues otherwise payable to Playboy until such *** is
              fully discharged and paid.

     3.   Catalog Program Advances. UMVD shall pay to Playboy by wire transfer
          to an account designated by Playboy the following non-returnable, but
          recoupable advances (collectively, the "Advances") against Playboy's
          share of gross revenues from the Catalog Programs ***, as follows:

          (a)  For ***, payable promptly following the execution of this Third
               Amendment by Playboy (the "*** Advance").

          (b)  For ***, not reduced by any unrecouped portion of the ***
               Advance, payable on or before *** (the "*** Advance").

     ***  Confidential information omitted pursuant to a request for
          confidential treatment filed separately with the Securities and
          Exchange Commission.


                                       3

<PAGE>
 
     (c)  For ***, not reduced by any unrecouped portion of the *** Advance or
          the *** Advance, payable on or before *** (the "*** Advance").

4.   Recoupment.
     -----------

     (a)  UMVD shall report to Playboy on a monthly basis all gross revenues
          from the Catalog Programs for the previous month of the Term, and pay
          to Playboy such gross revenues minus allowable deductions in
          accordance with subparagraph 6(b) of the First Amendment, but with the
          following replacement for subparagraph 6(b)(vii) of such First
          Amendment: "With respect to a particular contract year of the Term for
          the Catalog Programs, commencing June 16, 1998, UMVD may deduct from
          the gross revenues from the Catalog Programs payable to Playboy, the
          total amount of the Advances then paid to Playboy under Paragraph 3
          above that have not already been deducted from the gross revenues from
          the Catalog Programs payable to Playboy, such deductions to be applied
          towards recoupment of the Advances. If for any month of the Term for
          the Catalog Programs, the total gross revenues from the Catalog
          Programs exceed the allowable deductions, in accordance with
          subparagraph 6(b) of the First Amendment, as modified by this
          subparagraph 4(a), then UMVD shall pay to Playboy the amount of such
          excess (collectively, "Overages"). Overages may not be used to reduce
          the amount of any future Advances that have not been paid at the time
          the Overages are paid."

     (b)  No sums payable to Playboy in connection with the New Release Programs
          may be used to reduce the amount of gross revenues payable to Playboy
          in connection with the Catalog Programs, and no portion of any Advance
          may be used to reduce the amount of gross revenues payable to Playboy
          in connection with the New Release Programs or may be applied towards
          any payment by UMVD for Playboy's inventory. Furthermore, no
          unrecouped portion of any Advance may be used to reduce the ***
          Advance or the *** Advance.

5.   DVD Termination Date, Grace Period, *** and UMVD Purchase of Catalog 
     --------------------------------------------------------------------
     Program Inventory.
     ------------------

     (a)  DVD Termination Date. The DVD Termination Date under the Agreement
          shall now be the first to occur of (i) ***, or (ii) the date on which
          UMVD notifies Playboy (or Playboy notifies UMVD) in writing,
          accompanied by reasonably satisfactory written evidence, ***.  If the 
          DVD 

     ***  Confidential information omitted pursuant to a request for
          confidential treatment filed separately with the Securities and
          Exchange Commission.
                                                                               4

<PAGE>
 
         Termination Date is prior to ***, then as of the DVD Termination Date,
         the authorized formats under the Agreement shall include DVDs.

    (b)  Grace Period. If the DVD Termination Date is prior to *** then Playboy
         shall have the right to grant to Image the Grace Period following the
         DVD Termination Date, in accordance with subparagraph 4(b) of the
         Second Amendment.

    (c)  ***

    (d)  UMVD Purchase of Catalog Program Inventory. Commencing June 16, 1998,
         UMVD's obligation to purchase some or all of Playboy's then-existing
         inventory of finished videocassettes of a New Release Program that
         becomes a Catalog Program during the Term for Catalog Programs,
         pursuant to subparagraph 5(b) of the First Amendment, shall be modified
         such that UMVD's purchase price for each finished videocassette unit
         shall be *** attached to this Third Amendment as Exhibit A. Such
         purchase prices for UMVD shall be effective for *** are for (i) new
         Fuji, BASF, SKC or comparable duplication grade tape stock with fewer
         than 8 dropouts per minute and meeting all ITSC standards, (ii) face
         label printing and materials, affixing the face label, inserting the
         videocassette into a sleeve, shrink wrapping the packaged videocassette
         and packing the finished videocassettes in 50 unit cartons, (iii) the
         corresponding length of program to be duplicated, (iv)
- -----
*** Confidential information omitted pursuant to a request for confidential 
    treatment filed separately with the Securities and Exchange Commission.
                                                                               5
<PAGE>
 
         a minimum duplication quantity of no greater than 1,000, and (v) a 7-
         day duplication turnaround time, and that such ***. All other
         provisions regarding UMVD's purchase of Catalog Program Inventory from
         Playboy shall be in accordance with subparagraph 5(b) of the First
         Amendment.

    (e)  Catalog Program Duplication. Commencing June 16, 1998, so long as
         Marina Beach is reasonably meeting UMVD's manufacturing and packaging
         requirements and there is no interruption in the flow of product, UMVD
         shall manufacture and package all copies of all Catalog Programs at
         Marina Beach, using videotape masters and other master materials stored
         at Marina Beach and furnished by Playboy, instead of Playboy's
         furnishing to UMVD any videotape masters or other master materials for
         Catalog Programs. *** If Marina Beach is not reasonably meeting UMVD's
         manufacturing or packaging requirements or there is an interruption in
         the flow of product on account of Marina Beach's acts or omissions,
         UMVD shall notify Playboy in writing of such fact, specifying the
         problem, and if Playboy is not able to resolve the problem to *** of
         UMVD's notice to Playboy, ***.

    (f)  Playboy's Inventory Repurchase Obligation. Playboy's repurchase
         obligation for videocassette copies and videocassette sleeves of the
         Catalog Programs manufactured by UMVD, in accordance with the fourth
         sentence of subparagraph 5(e) of the First Amendment, shall not be
         determined by such number of copies and sleeves that Playboy has

                                                                               
- ----------
*** Confidential information omitted pursuant to a request for confidential 
    treatment filed separately with the Securities and Exchange Commission.
 

                                                                               6
<PAGE>
 
          reasonably advised UMVD to manufacture, as provided in such fourth
          sentence of subparagraph 5(e) of the First Amendment, but rather, UMVD
          shall be entitled to manufacture, and Playboy shall be deemed to have
          approved, such number of copies and sleeves of each Catalog Program
          that allows UMVD to maintain up to a *** supply of such program, until
          the last *** of the Term for the Catalog Programs, based on the sales
          history for the particular Catalog Program during the preceding *** of
          the Term. During the last *** of the Term for the Catalog Programs,
          UMVD and Playboy shall mutually determine the number of videocassette
          copies and sleeves to manufacture for each Catalog Program, with the
          goal of minimizing the remaining inventory while still sufficiently
          servicing all accounts and sales. As of June 15, 1998, Playboy
          acknowledges that the number of videocassette copies of the Catalog
          Programs manufactured by UMVD is reasonable, and upon the termination
          of the Term for Catalog Programs, Playboy shall be obligated to
          purchase from UMVD such number of copies of the Catalog Programs
          manufactured by UMVD as of such date that remain in UMVD's inventory
          at termination.

6.   Formats.

     (a)  As of June 16, 1998, the only authorized formats under the Agreement
          for the New Release Programs and the Catalog Programs are as follows:

          (i)    One-half inch (1/2") VHS videocassettes.

          (ii)   If the DVD Termination Date is prior to ***, then as of the DVD
                 Termination Date, the authorized formats under the Agreement
                 for the New Release Programs and the Catalog Programs shall
                 include DVDs.

          (iii)  If prior to ***, UMVD notifies Playboy (or Playboy notifies
                 UMVD) in writing, accompanied by reasonably satisfactory
                 written evidence, that ***, then as of the date of such notice,
                 the authorized formats under the Agreement for the New Release
                 Programs and the Catalog Programs shall include ***. In such
                 event, Playboy and UMVD shall negotiate the Distribution Fee
                 applicable to ***, taking into account the nature of the
                 format.

     (b)  The following formats are expressly not authorized or included under
          the Agreement for any program at any time:

     ----
     *** Confidential information omitted pursuant to a request for confidential
         treatment filed separately with the Securities and Exchange Commission.


                                                                               7
<PAGE>
 
          (i)    Linear, non-interactive, digital video discs (other than DVDs
                 pursuant to subparagraph 6(a)(ii) above and *** pursuant to
                 subparagraph 6(a)(iii) above);

          (ii)   DVD-ROM;

          (iii)  CD-I;

          (iv)   CD-ROM (except and to the extent agreed to by Playboy and UMVD
                 on a case-by-case basis for individual New Release Programs
                 that shall not become Catalog Programs for the CD-ROM format
                 (unless otherwise agreed), as is the case with the CD-ROMs
                 entitled "Pamela Anderson Playmate Portfolio," "Jenny McCarthy
                 Playmate Portfolio," and "Playboy's Babes of Baywatch,"
                 respectively);

          (v)    SEGA-CD;

          (vi)   3DO;

          (vii)  8mm;

          (viii) S-VHS; and

          (ix)   All analog laser discs (including 12") and all interactive
                 formats that allow the consumer more interactivity than
                 selecting start/stop/fast forward/reverse/freeze frame/slow
                 motion and the like.

7.   Brand Manager for Playboy Programs.  Promptly after the execution of this
     Third Amendment by Playboy, UMVD will designate to Playboy in writing a
     UMVD employee of at least the Manager or Director level: (a) who will serve
     as the principal liaison between Playboy and UMVD for all aspects of the
     sales of the New Release Programs and the Catalog Programs; (b) who will
     dedicate *** of his time to the New Release Programs and the Catalog
     Programs; and (c) whose bonus or incentive compensation will be based ***
     on sales of the New Release Programs and the Catalog Programs (the "Brand
     Manager"). The Brand Manager will be reasonably available to Playboy for
     telephonic and in-person consultation. UMVD will notify Playboy in writing
     as soon as is practicable in the event UMVD designates a different UMVD
     employee as the Brand Manager.

8.   Quarterly Sales Meetings. UMVD shall organize, conduct and pay UMVD
     personnel costs for calendar quarterly sales meetings for the Playboy and
     applicable UMVD sales staffs. *** of the quarterly sales meetings per
     contract year shall include Los Angeles and non-Los Angeles-based personnel
     from UMVD's sales staff, and these meetings may be in conjunction with
     UMVD's regional or national sales meetings. The other *** quarterly sales
     meetings

     ----
     *** Confidential information omitted pursuant to a request for confidential
         treatment filed separately with the Securities and Exchange Commission.


                                                                               8
<PAGE>
 
     per contract year may be limited to Los Angeles-based personnel from UMVD's
     sales staff. Within the parameters of this Paragraph 8, *** shall
     reasonably determine the participants in the quarterly sales meetings from
     UMVD's sales staff. Playboy shall have the opportunity to present
     information, including about upcoming releases or promotions, and conduct
     training at the meetings. The meetings also shall include an account-by-
     account review of actual sales and potential sales opportunities and sales
     execution and cooperation by and between UMVD and Playboy personnel.

9.   Direct Response Marketing.  Playboy shall continue itself to handle all
     direct response marketing, which shall include all internet sales of New
     Release Programs, Catalog Programs and all other Playboy programs.  Except
     for specific accounts that Playboy has authorized UMVD in writing to
     service, UMVD will not participate in any direct response marketing of the
     New Release Programs, the Catalog Programs or any other Playboy program.

10.  VSDA Conventions.  For each VSDA Convention (or other principal home video
     convention in the U.S. that might replace the VSDA convention as the
     principal U.S. home video convention) that occurs during the Term, UMVD
     shall pay to Playboy at least two (2) months prior to the beginning date of
     the convention (except with respect to the 1998 convention, for which UMVD
     shall pay Playboy promptly after Playboy's execution of this Third
     Amendment), ***. Playboy shall have no obligation to account to UMVD for
     any of such payments.

11.  No Precondition to Effectiveness.  Paragraph 12 of the First Amendment
     shall not be applicable to the Agreement, and therefore there are no
     preconditions to the effectiveness of this Third Amendment other than the
     execution of it by Playboy and UMVD.

Except as set forth in this Third Amendment, the Agreement is not otherwise
modified in any respect, and the Agreement, as extended and supplemented by this
Third Amendment, is ratified and confirmed.

If this Third Amendment accurately reflects the agreement between UMVD and
Playboy, please so indicate by signing this Third Amendment in the appropriate
space provided below.

- ----
*** Confidential information omitted pursuant to a request for confidential
    treatment filed separately with the Securities and Exchange Commission.


                                                                               9
<PAGE>
 
     Very truly yours,


     
     PLAYBOY ENTERTAINMENT GROUP, INC.


     By:  /s/ William Asher
          -------------------------
      
          VP New Business
          -------------------------
             Name and Title



     ACCEPTED AND AGREED TO:



     UNIVERSAL MUSIC & VIDEO DISTRIBUTION, INC.


     By:  /s/ Larry Kenswil
          -------------------------

          Exec VP
          -------------------------
             Name and Title

<PAGE>
 
                                   Exhibit A

                           MARINA BEACH VIDEO, INC.





June 18, 1998


re:  *** for PlayboY Catalog ***


Att.: John Reese


Universal Video and Music Distribution
60 Universal City Plaza
Universal City, CA 91608


Dear John,


Below is *** you requested.


                                      ***

<TABLE>
<CAPTION>
               LENGTH        ***
              <S>           <C>
               T-5                
               T-10               
               T-15               
               T-20               
               T-25               
               T-30               
               T-35               
               T-40               
               T-45               
               T-50               
               T-55               
               T-60               
               T-65               
               T-70               
               T-75               
               T-80               
               T-85               
               T-90               
               T-95               
               T-100              
               T-105              
               T-110              
               T-115              
</TABLE>

Please contact me if you have any questions.


Regards,

/s/ Jerry Borreson

Jerry Borreson
Operations Officer


11811 W. OLYMPIC BLVD., SUITE 111, W. LOS ANGELES, CA 90064 
(310) 478-3839 . FAX (310) 477-8494



<PAGE>
 
                           PLAYBOY ENTERPRISES INC. 
                          Deferred Compensation Plan

                              Effective: October 1, 1992
                   Amended and Restated: January 1, 1998
<PAGE>
 
                           PLAYBOY ENTERPRISES, INC.
                          Deferred Compensation Plan
I.    PURPOSE

II.   DEFINITIONS

III.  ELIGIBILITY; PARTICIPATION LIMITS

IV.   DISTRIBUTIONS

V.    CLAIM FOR BENEFITS PROCEDURE

VI.   ADMINISTRATION

VII.  AMENDMENT AND TERMINATION

VIII. MISCELLANEOUS
<PAGE>
 
                           PLAYBOY ENTERPRISES, INC.
                          Deferred Compensation Plan

     Playboy Enterprises, Inc. hereby amends and restates in its entirety,
     effective as of January 1, 1998, the Playboy Enterprises, Inc. Deferred
     Compensation Plan, which was originally established October 1, 1992.

I.   PURPOSE

     The purpose of the Playboy Enterprises, Inc. Deferred Compensation Plan is
     to provide a means whereby the Company may afford certain employees and
     senior management with an opportunity to build additional financial
     security, by providing a vehicle to defer compensation amounts in excess of
     the dollar limitation of IRC (S)402(g) applicable to the amount of
     compensation which may be deferred under the Company's Savings Plan.

     By providing a means whereby Salary, Incentive Award, and/or Sales
     Commissions may be deferred into the future, the Plan will aid in
     attracting and retaining managers of exceptional ability. In addition, the
     Company may credit the Deferred Compensation Account of certain
     Participants with an amount equivalent to the "annual addition" which would
     be credited to a Participant's account under the Savings Plan but for the
     limits of IRC Sections 401(a)(17) and 415(c).

     The Plan is a defined contribution plan. Deferrals of Salary, Incentive
     Award, and/or Sales Commissions, together with Company Allocations made
     pursuant to the Plan, will be credited with investment gains or losses, in
     accordance with the Plan, and paid to the Participant (or his Beneficiary)
     as described herein. The Plan is also designed to provide additional
     financial security at the time of Retirement, and to supplement other
     Company-sponsored benefits in the event of death or Disability.

II.  DEFINITIONS

     2.01 "Administrative Committee" and "Committee" mean the Plan Committee
          appointed pursuant to Article VI to manage and administer the Plan.

     2.02 "Age" means the Participant's chronological age on the relevant date.

     2.03 "Agreement" means the Playboy Enterprises, Inc. Deferred Compensation
          Election Agreement, executed between a Participant and the Company,
          whereby a Participant agrees to defer a portion of his Salary and
          Incentive Award (or Sales Commissions, as the case may be), or both,
          pursuant to the provisions of the Plan, and the Company agrees to make
          benefit payments in accordance with the provisions of the Plan.

     2.04 "Beneficiary" means the person, persons or trust designated
          Beneficiary pursuant to Section 4.11.

                                       2
<PAGE>
 
     2.05 "Change in Control" means the occurrence of any one of the following
          events:

          a)  Hugh M. Hefner and Christie Ann Hefner cease, collectively, to
              beneficially own at least fifty percent (50%) of the combined
              voting power of the then-outstanding securities entitled to vote
              generally in the election of Directors of the Company ("Voting
              Stock") (for purposes of this Subsection, Voting Stock
              beneficially owned [as such term is defined under Rule 13d-3, or
              any successor rule or regulation, under the Securities Exchange
              Act of 1943, as amended] by the Hugh M. Hefner Foundation shall be
              deemed to be beneficially owned by Christie Ann Hefner if and so
              long as she has sole voting power with respect to such Voting
              Stock); or

          b)  except as provided in Section 2.05(f), a sale, exchange, or other
              disposition of Playboy Magazine; or

          c)  except as provided in Section 2.05(f), any liquidation or
              dissolution of the Company; or

          d)  except as provided in Section 2.05(f), the Company is merged,
              consolidated, or reorganized into or with another corporation or
              other legal person; or
     
          e)  except as provided in Section 2.05(f), the Company sells or
              otherwise transfers all or substantially all of its assets to
              another corporation or other legal person;

          f)  provided, however, that no such merger, consolidation,
              reorganization, sale, or transfer will constitute a Change in
              Control if the merger, consolidation, reorganization, sale, or
              transfer is initiated by the Company and as a result of such
              merger, consolidation, reorganization, sale, or transfer not less
              than a majority of the combined voting power of the then-
              outstanding securities of the surviving, resulting, or ultimate
              parent corporation or other legal person, as the case may be,
              immediately after such transaction, is held in the aggregate by
              persons who held not less than a majority of the combined
              voting power of the outstanding Voting Stock of the Company
              immediately prior to such merger, consolidation, reorganization,
              sale, or transfer.

     2.06 "Company" means Playboy Enterprises, Inc., a Delaware corporation, and
          its successors and assigns.

     2.07 "Company Allocation" means an amount added to a Participant's Deferred
          Compensation Account, as provided in Section 3.06.
    
     2.08 "Compensation" means Eligible Earnings as that term is defined in the
          Savings Plan.

                                       3
<PAGE>
 
     2.09 "Deferred Compensation Account" means the accounting record(s)
          maintained by the Company for each Participant, pursuant to Article
          III. Separate Deferred Compensation Account(s) shall be utilized
          solely as a device for the measurement and determination of the amount
          to be paid to the Participant pursuant to this Plan, and shall be
          subject to Section 7.02 hereof. Notwithstanding the provisions of
          Section 8.10, a Participant's Deferred Compensation Account shall 
          not constitute or be treated as a trust fund or escrow arrangement of
          any kind.

     2.10 "Deferred Compensation Plan Trust" and "Trust" mean the Deferred
          Compensation Plan Trust, an irrevocable grantor trust or trusts
          established by the Company, in accordance with Section 8.10, with an
          independent trustee for the benefit of persons entitled to receive
          payments under this Plan and any other deferred compensation plan or
          plans which the Company chooses, from time to time, to operate through
          the Trust.

     2.11 "Determination Date" means the date on which the amount of a
          Participant's Deferred Compensation Account is determined as provided
          in Article III hereof. For Plan Years beginning prior to January 1,
          1998, the last day of each fiscal quarter and the date of a
          Participant's Termination of Service shall be a Determination Date.
          For Plan Years beginning on or after January 1, 1998, the last day of
          each calendar quarter and the date of a Participant's Termination of
          Service shall be a Determination Date.

     2.12 "Disability" shall have the same meaning and shall be determined in
          the same manner as in the Company's Group Long-Term Disability
          Insurance Plan. In the absence of such a plan, Disability means any
          sickness or accidental bodily injury which, in the sole determination
          of the Committee, prevents a Participant from performing the material
          and substantial duties of his own occupation for a period of six (6)
          months and from engaging in any other activity for remuneration or
          profit. The determination of whether a Disability constitutes a
          Termination of Service shall be made by the Committee, in its sole
          discretion.

     2.13 "ERISA Funded" means that the Plan is prevented from meeting the
          "unfunded" criterion of the exceptions to the application of Parts 2
          through 4 of Subtitle B of Title I of the Employee Retirement Income
          Security Act of 1974 (ERISA).

     2.14 "Incentive Award" means the Participant's Management Incentive Plan
          Award, if any, for the Company fiscal year coinciding with the Plan
          Year (but payable after the end of the Plan Year) otherwise payable in
          cash, and considered "wages" for FICA and federal income tax
          withholding, but before any deferrals made pursuant to this Plan.

     2.15 "IRC" means the Internal Revenue Code of 1986, as amended.

     2.16 "Participant" means an employee of the Company who is eligible to
          participate in the Plan pursuant to Section 3.01, and who enters into
          an Agreement.

     2.17 "Plan" means the Playboy Enterprises, Inc. Deferred Compensation Plan,
          as in effect and amended from time to time.

                                       4
<PAGE>
 
2.18  "Plan Year" means the Company's fiscal year, for the period from October
      1, 1992 to June 30, 1997. For the period from July 1, 1997 to December 31,
      1997, Plan Year shall mean a six month period beginning on July 1, 1997
      and ending on December 31, 1997. For periods beginning on or after January
      1, 1998, Plan Year shall mean a calendar year.

2.19  "Retirement Date" and "Retirement" mean the date of termination of service
      of a Participant for reasons other than death or Disability after
      he (i) attains age sixty-five (65), (ii) attains age fifty-five (55)
      and has fifteen (15) Years of Service, or (iii) terminates service under
      circumstances which the Committee elects to treat as a Retirement under
      this Plan.

2.20  "Salary" for purposes of the Plan shall be the total of the Participant's
      base salary paid during a Plan Year, and considered "wages" for FICA and
      federal income tax withholding, but before any deferrals made pursuant to
      this or any other plan. For purposes of the Plan, Salary shall not include
      severance or other payments made in connection with a Participant's
      Termination of Service.

2.21  "Sales Commissions" means the earnings of a Participant which are
      attributable to sales results, payable at the end of each month, and
      considered "wages" for FICA and federal income tax withholding, but before
      any deferrals made pursuant to this or any other plan.

2.22  "Savings Plan" means the Playboy Enterprises, Inc. Employees Investment
      Savings Plan, as in effect and amended from time to time.

2.23  "Tax Funded" means that the interest of a Participant in the Plan will be
      includable in the gross income of the Participant for federal income tax
      purposes prior to actual receipt of Plan benefits by the Participant.

2.24  "Termination of Service" means the Participant's ceasing his/her
      employment with the Company for any reason whatsoever, whether voluntarily
      or involuntarily, including by reason of Retirement, death, or Disability.

2.25  "Year of Service" means a Plan Year in which an employee is credited with
      at least 1,000 hours of service as defined and measured under the Savings
      Plan.
                                       5
<PAGE>
 
III. ELIGIBILITY; PARTICIPATION LIMITS

3.01 Participation. Participation in the Plan for any Plan Year shall be
     limited to Employees of the Company (including any Employee serving as a
     Director of the Company) who satisfy either of the minimum compensation
     requirements set forth below:

     a)   The Participant is expected to receive Salary for the Plan Year of not
          less than $100,000; or

     b)   The Participant's actual earnings as reported on his or her Form W-2,
          plus any amounts deferred by the Participant under Section 125 and/or
          Section 401(k) of the Internal Revenue Code of 1986 and/or pursuant
          to the terms of this Plan for the immediately preceding complete
          calendar year equaled or exceeded $100,000.

     c)   An employee of the Company who is a non-resident alien whose primary
          work domicile is outside the United States shall not be eligible to
          participate in this Plan.

3.02 Deferral of Salary and Incentive Award or Sales Commissions. Individuals
     who elect to participate in the Plan must file an Agreement with the
     Company as follows:

     a)  Plan Year First Eligible. In the initial year of eligibility, an
         eligible employee who elects to participate in the Plan must file an
         Agreement with the Company within sixty (60) days from the date he or
         she first becomes eligible to participate in the Plan. The Agreement to
         defer Salary must be filed with the Company at least ten (10) days
         prior to the beginning of the calendar quarter in which Salary to be
         deferred is otherwise payable; a Participant's Agreement to defer a
         portion of his or her Incentive Award must be filed with the Company at
         least six (6) months prior to the end of the calendar year to which the
         Incentive Award to be deferred relates; a Participant's Agreement to
         defer Sales Commissions must be filed with the Company at least thirty
         (30) days prior to the end of the first month of a calendar quarter to
         which Sales Commissions to be deferred relate. An eligible employee who
         fails to file an Agreement before such time shall be eligible to
         participate in a subsequent Plan Year.

      b) Subsequent Years of Eligibility. In any Plan Year subsequent to a
         Participant's first year of eligibility, a Participant's Agreement to
         defer Salary, Incentive Award, or Sales Commissions must be filed with
         the Company at least thirty (30) days prior to the beginning of the
         Plan Year.

         Subject to the limitations of Section 3.02(b) immediately above, a
         Participant who does not file an Agreement for a Plan Year may file an
         Agreement for any subsequent Plan Year.

                                  6         
<PAGE>
 
3.03 Deferral Limitations. A Participant's Agreement to defer Salary, Incentive
     Award, or Sales Commissions shall be subject to the following limitations:

     a)  A Participant may elect to defer no less than six percent (6%) and no
         more than twenty-five percent (25%) of Salary, in increments of one
         percentage point (1%),

     b)  A Participant may elect to defer no less than ten percent (10%) and up
         to one hundred percent (100%) of his or her Incentive Award or Sales
         Commissions, in increments of ten percentage points (10%); and

     c)  A Participant may elect to defer under a) or b) above or both.  The
         Agreement shall be irrevocable upon acceptance by the Company.

3.04 Suspension of Agreement to Defer Salary, Incentive Award, or Sales
     Commissions. 

     a)   A Participant's Agreement to defer Salary, Incentive Award, or Sales
          Commissions shall be suspended in the event that the Administrative
          Committee, in its sole discretion, reasonably determines that a
          Participant ceases to meet the eligibility requirements of the Plan.

     b)   In the event a Participant who resides in the United States is
          transferred to a work domicile outside the United States, the
          Participant shall have a one-time option to elect to suspend his/her
          participation in the Plan until he/she returns to his/her employment
          with the Company in the United States on a full-time basis. In the
          event that a Participant elects to suspend his/her participation in
          the Plan under this Section 3.04(c), he/she shall be eligible to begin
          making deferrals into this Plan upon his/her return to the United
          States and upon the filing of a new Agreement with the Company. The
          new Agreement must be filed with the Company at least thirty (30) days
          prior to the calendar quarter in which deferrals are to commence. In
          the event a Participant does not elect to suspend his/her
          participation pursuant to this Section 3.04(c), his/her participation
          shall continue as elected under the Agreement.

Except as otherwise provided in Section 7.03(a)(iv), a Participant whose
Agreement has been suspended pursuant to this Section 3.04, shall not be deemed
to have incurred a Termination of Service, and his or her Deferred Compensation
Account shall continue to be maintained under the terms of the Plan. In
addition, no additional Company Allocations shall be made to a Participant's
Deferred Compensation Account during the period the Participant's Agreement is
suspended.

3.05 Timing of Deferral Credits. The amount of Salary, Incentive Award, or Sales
     Commission that a Participant elects to defer in the Agreement shall cause
     an equivalent reduction in Salary, Incentive Award, or Sales Commission
     payment, and shall be credited to the Participant's Deferred Compensation
     Account throughout the Plan Year as the Participant otherwise would have
     been paid the deferred portion of Salary, Incentive Award or Sales
     Commission in each Plan Year.

                                       7
<PAGE>
 
3.06  Company Allocation.  The Company shall credit a Company Allocation to a
      Participant's Deferred Compensation Account as of December 31/st/ of a 
      Plan Year as set forth in this Section 3.06.

      a)   Participant Eligible to Participate in the Company's Savings Plan.  
           If a Participant is eligible to participate in the Company's Savings
           Plan and is contributing at least six percent (6%) to the Savings
           Plan and is also deferring an amount (including all amounts deferred
           in a Plan Year from his/her Salary, Incentive Award and Sales
           Commissions pursuant to this Plan) at least equal to at least six
           percent (6%) of his/her Salary, then the Company Allocation credited
           to the Participant's Deferred Compensation Account shall be equal to
           three and one-half percent (3 1/2%) of the Participant's annual
           compensation (including amounts deferred pursuant to this Plan) that
           is in excess of the annual compensation limit prescribed in IRC
           Section 401(a) (17) for the current Plan Year.

           If a Participant satisfies all the provisions of this Section 3.06(a)
           except that the Participant is deferring an amount into this Plan
           which is less than six percent (6%) of his/her Salary, then the
           Participant will not be entitled to the full Company Allocation
           available under this Section 3.06(a). Instead, the amount of the
           Company Allocation will be based on the matching formula provided for
           in the Company's Savings Plan but counting all compensation in excess
           of the Savings Plan's legal limits.

           If a Participant under this Plan becomes eligible to be a
           Participant in the Savings Plan after the beginning of a Plan Year,
           the Company Allocation under this Plan shall equal the Company
           Allocation based on the Participant's total Compensation for the Plan
           Year less the Company Allocation contributed to the Savings Plan. 

           If a Participant is eligible to participate in the Savings Plan but
           chooses not to participate in the Savings Plan, no Company Allocation
           shall be credited to the Participant's Deferred Compensation Account
           regardless of the amount deferred pursuant to this Plan.

      b)   Participant Not Currently Eligible to Participate in the Company's
           Savings Plan.  If a Participant is not eligible to participate in the
           Company's Savings Plan but is contributing to this Plan an amount
           (including all amounts deferred in a Plan Year from his/her Salary,
           Incentive Award and Sales Commissions) equal to or greater than six
           percent (6%) of his/her Salary, then the Company Allocation credited
           to the Participant's Deferred Compensation Account shall be equal to
           three and one-half percent (3 1/2%) of the Participant's annual
           Compensation (including amounts deferred pursuant to this Plan).  For
           purposes of this Section 3.06(b), the amount of Compensation utilized
           in calculating the amount of the Company Allocation shall not be
           limited to the excess of the annual compensation limit prescribed in
           IRC Section 401(a)(17), but instead shall include all Compensation
           earned by the Participant in a Plan Year.

                                       8
<PAGE>
 
          If a Participant's contribution to this Plan is less than 6% of
          Salary, the Participant will receive a Company Allocation based on the
          matching formula provided for in the Company's Savings Plan, but
          counting all compensation for the Plan Year, without regard to limits
          in the Savings Plan.

      c)  If a Participant incurs a Termination of Service prior to December 
          31/st/ of a specific Plan Year, the Participant shall forfeit the
          right to any Company Allocation for the current Plan Year.

3.07  Vesting.  A Participant shall be one hundred percent (100%) vested in
      his/her Deferred Compensation Account equal to the amount of Salary,
      Incentive Award and Sales Commission he/she deferred into his/her Deferred
      Compensation Account and the investment gains or losses credited thereon.
      The Company Allocation and the investment gains or losses credited thereon
      shall vest in the same manner as under the Company's Savings Plan, but any
      unvested portion of a Participant's Deferred Compensation Account shall
      become 100% vested in the event of Retirement, death or Disability.

3.08  Determination of Account.  Each Participant's Deferred Compensation 
      Account as of each Determination Date shall consist of the balance of the
      Participant's Deferred Compensation Account as of the immediately
      preceding Determination Date adjusted for

          .  additional deferrals pursuant to Section 3.02,

          .  Company Allocations made pursuant to Section 3.06, 

          .  distributions (if any); and

          .  the appropriate investment earnings and gains and/or losses and
             expenses pursuant to Section 3.09.

      All adjustments and earnings related thereto, will be determined on a
      daily basis.

3.09  Deferred Compensation Account Investment Options. The Administrative 
      Committee shall designate from time to time one or more investment options
      in which Deferred Compensation Accounts may be deemed invested. A
      Participant (or Beneficiary of a deceased Participant) shall allocate his
      or her Deferred Compensation Account among the deemed investment options
      (in 1% increments) by filing with the Administrative Committee an
      investment allocation election. For the Plan Year beginning January 1,
      1998 and until changed by the Administrative Committee, the Administrative
      Committee has designated the following phantom investment options:

      a)  Moody's Bond Index Option

      b)  Balanced Equity/Bond Option

      c)  Growth & Income Equity Option

                                       9
<PAGE>
 
      d)  Large Cap Equity Option

      e)  Aggressive Growth Equity Option

      f)  International Equity Option

      Any such investment allocation election shall be made initially in the
      Agreement and shall be subject to such rules as the Administrative
      Committee may prescribe, including, without limitation, rules concerning
      the manner of making investment allocation elections and, the frequency
      and timing of changing such investment allocation elections.

      The Administrative Committee shall have the sole discretion to determine
      the number of investment options to be designated hereunder and the nature
      of the options and may change or eliminate the investment options provided
      hereunder from time to time. For each investment option, other than the
      Moody's Bond Index Option, the Administrative Committee shall, in its sole
      discretion, select a mutual fund, or an investment index, or shall create
      a phantom portfolio of such investments as it deems appropriate, to
      constitute the investment option. The Company may, but is under no
      obligation to, acquire any investment or otherwise set aside assets for
      the deemed investment of Deferred Compensation Accounts hereunder. The
      Administrative Committee shall determine the amount and rate of investment
      gains or losses with respect to any such investment option for any period,
      and may take into account deemed expenses which would be incurred if
      actual investments were made.

3.10  Change of Investment Election.  Effective as of any January 1, April 1,
      July 1 October 1 (or if the New York Stock Exchange is not open for
      trading on such day, the close of the last business day of the prior month
      on which the New York Stock Exchange was open for trading), a Participant
      may elect by a written notice delivered to the Administrative Committee no
      later than the 20th day of the prior calendar month, to transfer all or
      any portion of his or her deemed investment and/or change the manner in
      which his or her future deferrals are deemed invested among the then-
      available investment options.

IV.   DISTRIBUTIONS

4.01  Distribution on Retirement. Upon a Participant's Termination of Service on
      or after a Retirement Date, distribution of the Participant's Deferred
      Compensation Account, determined under Section 3.08, as of the
      Determination Date coincident with or next following such Retirement
      Date, shall be made or commence. The distribution shall be made as
      designated by the Participant in his/her Agreement, subject to Section
      4.05. In the event a distribution is made pursuant to this Section 4.01,
      the Participant shall immediately cease to be eligible for any other
      benefit provided under this Plan.

                                       10
<PAGE>
 
4.02  Distribution on Death.  Upon the death of a Participant prior to the
      distribution of all of his or her Deferred Compensation Account,
      distribution of the unpaid balance of the Deferred Compensation Account
      shall be made or continue to be made to such Participant's Beneficiary.
      If the distribution of the Participant's Deferred Compensation Account had
      not yet commenced as of the date of his or her death, distribution to the
      Beneficiary shall be made or commence as soon as practical and in any
      event within ninety (90) days following the Participant's death.  The
      method of distribution shall be as designated by the Participant in
      his/her Agreement, subject to Section 4.05.

4.03  Distribution on Termination of Service.  Unless otherwise directed by the
      Administrative Committee, upon the Termination of Service of a Participant
      prior to his or her Retirement Date for reasons other than death or
      Disability, distribution of the vested portion of the Participant's
      Deferred Compensation Account shall be made as soon as practical after
      such Termination of Service, in a single lump sum, notwithstanding the
      provisions of Section 4.05(a) and (b). Upon a Termination of Service prior
      to his or her Retirement Date or death or Disability, the Participant
      shall immediately cease to be eligible for any other benefit provided
      under this Plan.

4.04  Disability Benefit. In the event a Participant incurs a Disability which 
      first manifests itself after the Participant's initial participation in
      the Plan but prior to his or her Retirement Date, distribution of the
      Participant's Deferred Compensation Account shall be made or commence as
      soon as practicable after the Participant incurs the Disability. The
      distribution shall be made as designated by the Participant in the
      Agreement, subject to Section 4.05. Such benefit shall be payable until
      the earliest of the following events: (i) there is no longer any balance
      in the Participant's Deferred Compensation Account; (ii) the Participant
      ceases to be Disabled and resumes employment with the Company; or (iii)
      the Participant dies. Disability benefits shall be treated as
      distributions from a Participant's Deferred Compensation Account.

      If a Disability occurs during the period elected in the Agreement, the
      Disabled Participant's Agreement shall be suspended, and further deferrals
      shall not be required during the period of Disability.

4.05  Method of Timing of Distribution.

      a)   Election in Agreement.  Except in the case of a Termination of 
           Service prior to the Participant's Retirement Date for reasons other
           than death or Disability, distribution of a Participant's Deferred
           Compensation Account shall be made in a lump sum or installments, as
           elected by the Participant in the Agreement relating to each
           respective Deferred Compensation Account. Installment payments shall
           be made quarterly over a period of either ten (10) years or fifteen
           (15) years, as elected by the Participant in the Agreement. The
           amount of each installment shall be equal to the quotient obtained by
           dividing the balance of the Deferred Compensation Account being
           distributed in installments by the number of installments remaining
           to be paid, including the current installment.

                                      11
<PAGE>
 
      b)  Election to Change Method of Distribution.  A Participant may, by
          written request filed with the Administrative Committee at least
          thirteen (13) months prior to the distribution or commencement of
          distribution of a Deferred Compensation Account, change the method of
          distribution elected with respect to a Deferred Compensation Account
          to any other method permitted under Section 4.05(a), provided that
          such request shall not be effective unless and until approved by the
          Committee. After a Participant's death, the Participant's Beneficiary
          may petition the Administrative Committee requesting an acceleration
          of benefit payments otherwise due to be paid to the Beneficiary. The
          Administrative Committee, in its sole discretion, but taking into
          account the cash needs of the Beneficiary, may grant such request.

      c)  Notwithstanding any payment method elected by a Participant or
          Beneficiary, the Company may, in its sole discretion, elect to pay any
          Deferred Compensation Account whose balance is less than $10,000 in a 
          lump sum.

4.06  Interim Distribution.  At the time a Participant executes an Agreement,
      he/she may elect to receive an interim distribution. The interim
      distribution election does not apply to the investment earnings credited
      to the Participant's Deferred Compensation Account. A Participant may
      elect to receive, as an interim distribution, an amount equal to a
      specified percentage (up to 100%) of the amount of Salary, Incentive Award
      and Sales Commissions deferred during the specific Plan Year. Pursuant to
      the Participant's election at the time he/she executes an Agreement, each
      such interim distribution shall be made in a lump sum on January 2/nd/, or
      as soon as reasonably practicable thereafter, of the year elected by the
      Participant in his/her Agreement, subject to earlier distribution upon
      Termination of Employment. In no event may the interim distribution be
      paid prior to four full Plan Years after the Plan Year in which the
      deferral was originally made. Once a Participant elects to receive an
      interim distribution, the election shall be irrevocable. Any interim
      distribution paid shall be deemed a distribution, and shall be deducted
      from the Participant's Deferred Compensation Account. A separate interim
      distribution election shall be made for each Plan Year in which amounts
      are deferred.

      If a Participant is not currently deferring any portion of his/her
      Compensation pursuant to the terms of this Plan at the time he/she is
      scheduled to receive an interim distribution, and his/her Deferred
      Compensation Account balance is less than $3,500, the Participant will be
      paid his/her total Deferred Compensation Account balance at the time the
      interim, distribution is due to be paid.

                                      12
<PAGE>
 
4.07  Hardship Distributions; Cessation of Deferrals.  In the event that the
      Administrative Committee, upon written petition of the Participant (or,
      after the Participant's death, the written petition of his or her
      Beneficiary), determines in its sole discretion that the Participant (or
      his or her Beneficiary) has suffered a Hardship, the Company may
      distribute to the Participant (or his or her Beneficiary) as soon as
      reasonably practicable following such determination, an amount, not in
      excess of the value of the Participant's Deferred Compensation Account,
      necessary to satisfy the Hardship. For purposes of this Plan, "Hardship"
      is a sudden and immediate financial need that could not reasonably have
      been foreseen by the Participant (or his or her Beneficiary), caused by an
      event beyond the control of the Participant (or Beneficiary), and which
      would result in severe financial hardship which the Participant (or
      Beneficiary) cannot satisfy from other resources reasonably available to
      the Participant (or Beneficiary), such as the financial hardship which may
      result from accident, sudden illness or death of an immediate family
      member, or casualty loss. Financial needs arising from foreseeable events,
      such as the purchase of a residence or educational expenses, shall not be
      considered Hardships. A Participant who receives a Hardship distribution
      pursuant to this Section 4.07, shall also cease making deferrals, pursuant
      to this Plan, until the calendar quarter next following or coincident with
      a twelve (12) month period which begins on the date the Hardship
      distribution is made. A Participant who is required to cease making
      deferrals due to the receipt of a Hardship distribution, shall be
      permitted to begin making deferrals into this Plan by filing a new
      Agreement with the Company. The new Agreement must be filed with the
      Company at least thirty (30) days prior to the calendar quarter in which
      deferrals are to commence.

      For the purposes of determining the order of Hardship withdrawals under
      this Plan and the Savings Plan, exhaustion of the loan and hardship
      withdrawal rights under the Savings Plan shall be required as a condition
      for receiving a benefit under this Section 4.07.

4.08  Withholding; Employment Taxes. To the extent required by the law in effect
      at the time payments are made, the Company shall withhold any taxes
      required to be withheld by the federal, or any state or local, government.

4.09  Commencement of Payments.  Unless otherwise provided, payments under this
      Plan shall commence as soon as practicable following the Participant's
      eligibility for payment, but in no event later than ninety (90) days
      following receipt of notice by the Administrative, Committee of an event
      which entitles a Participant or a Beneficiary to payments under this Plan,
      or at such other date as may be determined by the Administrative Committee
      in its sole discretion.

                                       13
<PAGE>
 
4.10  Change in Control Distribution Election.  If there is a Change in Control 
      then, notwithstanding any other provision of this Plan:

      a)  Any Participant may, at any time during the thirty-six (36) month
          period immediately following such Change in Control, elect to receive
          an immediate lump sum payment of the balance of his or her Deferred
          Compensation Account, reduced by a penalty equal to ten percent (10%)
          of the value of the Participant's remaining Deferred Compensation
          Account.  The ten percent (10%) penalty amount shall be permanently
          forfeited.  In the event no such request is made by a Participant, the
          Participant's Deferred Compensation Account shall be paid in
          accordance with the provisions of this Article IV.  Any Participant
          who elects to receive an immediate lump sum payment pursuant to this
          Section 4.10, shall not be eligible to make any additional deferrals
          into this Plan until the calendar quarter next following or coincident
          with a twelve (12) month period which begins on the date a lump sum
          payment is received.

      b)  Any retired Participant or any Beneficiary of a deceased Participant
          may, at any time during the thirty-six (36) month period immediately
          following such Change in Control, elect to receive an immediate lump
          sum payment of the balance of his or her Deferred Compensation
          Account, reduced by a penalty equal to five percent (5%) of the value
          of the remaining Deferred Compensation Account.  The five percent (5%)
          penalty amount shall be permanently forfeited.  In the event no such
          request is made by a retired Participant or Beneficiary, the Deferred
          Compensation Account shall be paid in accordance with the provisions
          of this Article IV.

      c)  Notwithstanding the foregoing, no election under Section 4.10(a) or
          4.10(b) shall be effective until at least six months after the most
          recent election made by such Participant under Section 4.05(a) or
          4.05(b).

4.11  Recipients of Payments: Designation of Beneficiary.  All payments to be
      made by the Company under the Plan shall be made to the Participant during
      his lifetime, provided that if the Participant dies prior to the
      commencement or completion of such payments, then all subsequent payments
      under the plan shall be made by the Company to the Beneficiary or
      Beneficiaries determined in accordance with this Section 4.11. The
      Participant shall designate a Beneficiary by filing a written notice of
      such designation with the Committee in such form as the Committee requires
      and may include contingent Beneficiary or Beneficiaries without the
      consent of such Beneficiary or Beneficiaries by filing a new designation
      in writing with the Committee. (In community property states, the spouse
      of a married Participant shall join in any designation of a Beneficiary
      other than the spouse.)  If no designation is in effect at the time any
      benefits payable under this Plan become due, the Beneficiary shall be the
      Beneficiary designated by the Participant in the Savings Plan, if any, or
      the Participant's estate.

4.12  Distributions in Cash.  All distributions of Deferred Compensation
      Accounts shall be paid in United States dollars.

                                       14
<PAGE>
 
V.    CLAIM FOR BENEFITS PROCEDURE

5.01  Claim for Benefits.  Any claim for benefits under the Plan shall be made 
      in writing to the Committee. If such claim for benefits is wholly or
      partially denied by the Committee, the Committee shall, within a
      reasonable period of time, but not later than sixty (60) days after
      receipt of the claim, notify the claimant of the denial of the claim. Such
      notice of denial shall be in writing and shall contain:

      a)  The specific reason or reasons for the denial of the claim;

      b)  A reference to the relevant Plan provisions upon which the denial is
          based;

      c)  A description of any additional material or information necessary for
          the claimant to perfect the claim, together with an explanation of why
          such material or information is necessary; and

      d)  An explanation of the Plan's claim review procedure.

5.02  Request for Review of a Denial of a Claim for Benefits.  Upon the receipt
      by the claimant of written notice of the denial of a claim, the claimant
      may within ninety (90) days file a written request to the Committee,
      requesting a review of the denial of the claim, which review shall include
      a hearing if deemed necessary by the Committee.  In connection with the
      claimant's appeal of the denial of his/her claim, he/she may review
      relevant documents and may submit issues and comments in writing.  To
      provide for fair review and a full record, the claimant must submit in
      writing all facts, reasons and arguments in support of his/her position
      within the time allowed for filing a written request for review.  All
      issues and matters not raised for review will be deemed waived by the
      claimant.

5.03  Decision Upon Review of a Denial of a Claim for Benefits.  The Committee
      shall render a decision on the claim review promptly, but no more than
      sixty (60) days after the receipt of the claimant's request for review,
      unless special circumstances (such as the need to hold a hearing) require
      an extension of time, in which case the sixty (60) day period shall be
      extended to one hundred-twenty (120) days.  Such decision shall:

      a)  Include specific reasons for the decision;

      b)  Be written in a manner calculated to be understood by the claimant;
          and

      c)  Contain specific references to the relevant Plan provisions upon which
          the decision is based.

                                       15
<PAGE>
 
      The decision of the Committee shall be final and binding in all respects
      on the Company, the claimant and any other person claiming an interest in
      the Plan through or on behalf of the claimant. No litigation may be
      commenced by or on behalf of a claimant with respect to this Plan until
      after the claim and review process described in this Article V has been
      exhausted. Judicial review of Committee action shall be limited to whether
      the Committee acted in an arbitrary and capricious manner.

VI.   ADMINISTRATION

6.01  Plan Administrative Committee.  The Plan shall be administered by the
      Compensation Committee of the Board, except to the extent that action is
      required by a committee of non-employee Directors under Rule 16 b-3 under
      the Securities Exchange Act of 1934. The Administrative Committee may
      assign duties to an officer or other employees of the Company, and may
      delegate such duties as it sees fit. A member of the Administrative
      Committee who is also a Participant shall not be involved in the decisions
      of the Administrative Committee regarding any determination of any
      specific claim for benefit with respect to himself or herself.

6.02  General Rights, Powers and Duties of Administrative Committee. The 
      Administrative Committee shall be responsible for the management,
      operation and administration of the Plan. In addition to any powers,
      rights and duties set forth elsewhere in the Plan, it shall have complete
      discretion to exercise the following powers and duties:

      a)  To adopt such rules and regulations consistent with the provisions of
          the Plan as it deems necessary for the proper and efficient
          administration of the Plan;

      b)  To administer the Plan in accordance with its terms and any rules and
          regulations it establishes;

      c)  To maintain records concerning the Plan sufficient to prepare reports,
          returns, and other information required by the Plan or by law;

      d)  To construe and interpret the Plan, and to resolve all questions
          arising under the Plan;

      e)  To direct the Company to pay benefits under the Plan, and to give such
          other directions and instructions as may be necessary for the proper
          administration of the Plan;

      f)  To employ or retain agents, attorneys, actuaries, accountants or other
          persons, who may also be Participants in the Plan or be employed by or
          represent the Company, as it deems necessary for the effective
          exercise of its duties, and may delegate to such persons any power and
          duties, both ministerial and discretionary, as it may deem necessary
          and appropriate, and the Committee shall be responsible for the
          prudent monitoring of their performance; and

                                       16
<PAGE>
 
      g)  To be responsible for the preparation, filing, and disclosure on 
          behalf of the Plan of such documents and reports as are required by
          any applicable federal or state law.

6.03  Information to be Furnished to Committee.  The records of the Company 
      shall be determinative of each Participant's period of employment,
      Termination of Service and the reason therefor, Disability, leave of
      absence, reemployment, Years of Service, personal data, and Salary,
      Incentive Award, or Sales Commissions. Participants and their
      Beneficiaries shall furnish to the Committee such evidence, data or
      information, and execute such documents as the Committee requests.

6.04  Responsibility.  No member of the Administrative Committee shall be 
      liable to any person for any action taken or omitted in connection with
      the administration of this Plan unless attributable to his/her own fraud
      or willful misconduct (or that of the Committee, in which he/she
      participated); nor shall the Company be liable to any person for any such
      action unless attributable to fraud or willful misconduct on the part of a
      Director, officer or employee of the Company. Further, the Company shall
      hold harmless and defend any individual in the employment of the Company,
      and any director of the Company who has or exercises any administrative
      responsibility with respect to the Plan against any claim, action, or
      liability asserted against him/her in connection with any action or
      failure to act regarding the Plan, except as and to the extent such
      liability may be based upon the individual's own willful misconduct or
      fraud; provided, however, that to the extent required by Delaware General
      Corporation law, the payment by the Company of such defense-related
      expenses under this Section to any such person shall be made prior to the
      final disposition of the subject proceeding only upon delivery to the
      Company of an undertaking, by or on behalf of such person, to repay all
      amounts so advanced if it shall ultimately be determined that such person
      is not entitled to this indemnification. This indemnification shall not
      duplicate, but may supplement, any coverage available under any applicable
      insurance coverage.

VII.  AMENDMENT AND TERMINATION

7.01  Amendment.  The Plan may be amended in whole or in part by a written
      instrument adopted by the Board of Directors of the Company at any time.
      Notice of any material amendment shall be given in writing to the
      Administrative Committee and to each Participant, retired Participant and
      each Beneficiary of a deceased Participant. No amendment shall
      retroactively decrease either the balance of a Participant's Deferred
      Compensation Account or a Participant's interest in his/her Deferred
      Compensation Account as existing immediately prior to the later of the
      effective date or adoption date of such amendment.

                                       17
<PAGE>
 
7.02 Company's Right to Terminate. The Company reserves the sole right to
     terminate, by action of its Board of Directors, the Plan and/or the
     Agreement pertaining to a Participant at any time prior to the commencement
     of payment of his/her benefits. In the event of any such termination, a
     Participant shall be deemed to have incurred a Termination of Service, and
     his/her Deferred Compensation Account shall be paid in the manner provided
     in Section 4.03.

7.03 Special Termination.  Any other provision of the Plan to the contrary
     notwithstanding, the Plan shall terminate:

     a)   If the Plan is held to be ERISA Funded or Tax Funded by a federal
          court, and appeals from that holding are no longer timely or have been
          exhausted. The Company may terminate the Plan if it determines, based
          on a legal opinion which is satisfactory to the Company, that either
          judicial authority or the opinion of the U.S. Department of Labor,
          Treasury Department or Internal Revenue Service (as expressed in
          proposed or final regulations, advisory opinions or rulings, or
          similar administrative announcements) creates a significant risk that
          the Plan will be held to be ERISA Funded or Tax Funded, and failure to
          so amend the Plan could subject the Company or the Participants to
          material penalties. Upon any such termination, the Company may:

          i)     Transfer the rights and obligations of the Participants and the
                 Company to a new plan established by the Company, which is not
                 deemed to be ERISA Funded or Tax Funded, but which is
                 substantially similar in all other respect to this Plan, if the
                 Company determines that it is possible to establish such a
                 Plan;

          ii)    If the Company, in its sole discretion, determines that it is
                 not possible to establish the Plan in (a) above, each
                 Participant shall be paid a lump sum equal to the value of
                 his/her Deferred Compensation Account;

          iii)   Pay to a Participant a lump sum benefit equal to the value of
                 his/her Deferred Compensation Account to the extent that a
                 federal court has held that the interest of the Participant in
                 the Plan is includable in the gross income of the Participant
                 for federal income tax purposes prior to actual payment of Plan
                 benefits;

          iv)    Pay to a Participant a lump sum benefit equal to the value of
                 his/her Deferred Compensation Account if, based on a legal
                 opinion satisfactory to the Company, there is a significant
                 risk that such Participant will be determined not to be part of
                 a "select group of management or highly compensated employees"
                 for purposes of ERISA.

                                       18
<PAGE>
 
     b)   In the event of a Change in Control. Upon such termination, each
          Participant shall be deemed to have incurred a Termination of Service,
          and the value of his/her Deferred Compensation Account shall be paid
          to him in the manner provided in Section 4.03.

      A lump sum payment to be made in accordance with this Section shall be
      subject to the provisions of Section 4.09.

VIII. MISCELLANEOUS
      -------------

8.01  Separation of Plan: No Implied Rights. The Plan shall not operate to
      increase any benefit payable to or on behalf of a Participant (or his
      Beneficiary) from any other Plan maintained by the Company. Neither the
      establishment of the Plan nor any amendment thereof shall be construed as
      giving any Participant, Beneficiary, or any other person any legal or
      equitable right unless such right shall be specifically provided for in
      the Plan or conferred by specific action of the Company in accordance with
      the terms and provisions of the Plan. Except as expressly provided in this
      Plan, the Company shall not be required or be liable to make any payment
      under this Plan.

8.02  No Right to Company Assets. Neither the Participant nor any other person
      shall acquire by reason of the Plan any right in or title to any assets,
      funds or property of the Company whatsoever, including, without limiting
      the generality of the foregoing, any specific funds, assets or other
      property which the Company, in its sole discretion, may set aside in
      anticipation of a liability hereunder. Any benefits which become payable
      hereunder shall be paid from the general assets of the Company. The
      Participant and his/her Beneficiary shall have only a contractual right to
      the amounts, if any, payable hereunder, unsecured by any asset of the
      Company. Nothing contained in the Plan constitutes a guarantee by the
      Company that the assets of the Company shall be sufficient to pay any
      benefits to any person.

8.03  No Employment Rights. Nothing herein shall constitute a contract of
      employment or of continuing service or in any manner obligate the Company
      to continue the services of the Participant, or obligate the Participant
      to continue in the service of the Company, or as a limitation of the right
      of the Company to discharge any of its employees, with or without cause.
      Nothing herein shall be construed as fixing or regulating the Salary,
      Incentive Award, or Sales Commissions payable to the Participant.

8.04  Offset. If, at the time payments or installments of payments are to be
      made hereunder, the Participant, retired Participant or the Beneficiary is
      indebted or obligated to the Company, then the payments remaining to be
      made to the Participant, retired Participant or the Beneficiary may, at
      the discretion of the Company, be reduced by the amount of such
      indebtedness or obligation. However, an election by the Company not to
      reduce any such payment or payments shall not constitute a waiver of its
      claim, or prohibit or otherwise impair the Company's right to offset
      future payments for such indebtedness or obligation.

                                       19
<PAGE>
 
8.05 Protective Provisions.  In order to facilitate the payment of benefits
     hereunder, each employee designated eligible to participate in the Plan,
     shall cooperate with the Company by furnishing any and all information
     requested by the Company, including taking such physical examinations as
     the Company may deem necessary, and taking such other action as my be
     requested by the Company.  If the employee refuses to cooperate, he/she
     shall not become a Participant in the Plan and the Company shall have no
     further obligation to him/her under the Plan.  In such event, the
     Participant or his/her Beneficiary shall receive a benefit equal to his/her
     Deferred Compensation Account determined pursuant to Section 3.08 and paid
     in accordance with Section 4.03.

8.06 Non-assignability.  Neither the Participant nor any other person shall have
     any voluntary or involuntary right to commute, sell, assign, pledge,
     anticipate, mortgage or otherwise encumber, transfer, hypothecate, or
     convey in advance of actual receipt the amounts, if any, payable hereunder,
     or any part thereof, which are expressly declared to be unassignable and
     non-transferable.  No part of the amounts payable shall be, prior to actual
     payment, subject to seizure or sequestration for the payment of any debts,
     judgments, alimony or separate maintenance owed by the Participant or any
     other person, or be transferable by operation of law in the event of the
     Participant's or any other person's bankruptcy or insolvency.

8.07 Gender and Number.  Wherever appropriate herein, the masculine may mean
     feminine and the singular may mean the plural, or vice versa.

8.08 Notice.  Any notice required or permitted to be given under the Plan shall
     be sufficient if in writing and hand delivered, or sent by registered or
     certified mail, and if given to the Company, delivered to the principal
     office of the Company, directed to the attention of the Administrative
     Committee.  Such notice shall be deemed given as of the date of delivery,
     or, if delivery is made by mail, as of the date shown on the postmark or
     the receipt for registration or certification.

8.09 Governing Laws.  The Plan shall be construed and administered according to
     the laws of the State of Illinois.

                                       20
<PAGE>
 
8.10 Deferred Compensation Plan Trust.  The Company may establish a Trust with
     (an) independent trustee(s), and shall comply with the terms of the Trust.
     The Company may transfer to the trustee(s) an amount of cash, marketable
     securities, or other property acceptable to the trustee(s) ("Trust
     Property") equal in value to all or a portion of the amount necessary,
     calculated in accordance with the terms of the Trust, to pay the Company's
     obligations under the Plan (the "Funding Amount"), and may make additional
     transfers to the trustee(s) as may be necessary in order to maintain the
     Funding Amount.  Trust Property so transferred shall be held, managed, and
     disbursed by the trustee(s) in accordance with the terms of the Trust.  To
     the extent that Trust Property shall be used to pay the Company's
     obligations under the Plan, such payments shall discharge obligations of
     the Company; however, the Company shall continue to be liable for amounts
     not paid by the Trust.  Trust Property will nevertheless be subject to
     claims of the Company's creditors in the event of bankruptcy or insolvency
     of the Company, and the Participant's rights under the Plan and Trust shall
     at all times be subject to the provisions of Section 8.02.

IN WITNESS WHEREOF, the Company has adopted and restated the Playboy
Enterprises, Inc. Deferred Compensation Plan originally effective October 1,
1992, as of January 1, 1998.


PLAYBOY ENTERPRISES, INC.


By: /s/ Robert D. Campbell
    -------------------------------------

Its: V.P., Treasurer
    -------------------------------------
    
                                       21

<PAGE>
 
                           PLAYBOY ENTERPRISES, INC.

                              Board of Directors'
                          Deferred Compensation Plan

                        Effective: October 1, 1992
             Amended and Restated: January 1, 1998
<PAGE>
 
                           PLAYBOY ENTERPRISES' INC.
                              Board of Directors'
                           Deferred Compensation Plan

I.      PURPOSE

II.     DEFINITIONS

III.    ELIGIBILITY; PARTICIPATION LIMITS

IV.     BENEFITS

V.      CLAIM FOR BENEFITS PROCEDURE

VI.     ADMINISTRATION

VII.    AMENDMENT AND TERMINATION

VIII.   MISCELLANEOUS
<PAGE>
 
                           PLAYBOY ENTERPRISES, INC.
                              Board of Directors
                           Deferred Compensation Plan

     Playboy Enterprises, Inc. hereby amends and restates in its entirety,
     effective as of January 1, 1998, the Playboy Enterprises, Inc. Board of
     Directors' Deferred Compensation Plan, which was originally established
     effective October 1, 1992.

I.   PURPOSE

     The purpose of the Playboy Enterprises, Inc. Board of Directors' Deferred
     Compensation Plan is to provide a means whereby the Company may afford
     certain members of the Board of Directors an opportunity to defer Director
     Fees otherwise payable in cash or stock, and thereby encourage their
     productive efforts on behalf of the Company. By providing a means whereby
     Director Fees may be deferred into the future, the Plan will further the
     growth and development of the Company and aid in attracting and retaining
     Directors of exceptional ability.

II.  DEFINITIONS

     2.01 "Administrative Committee" and "Committee" mean the Committee
          appointed pursuant to Article VI to manage and administer the Plan.

     2.02 "Age" means the Director's chronological age on the relevant date.

     2.03 "Agreement" means the Playboy Enterprises, Inc. Deferred Compensation
          Election Agreement, executed between a Director and the Company,
          whereby a Director agrees to defer all or a portion of his/her
          Director Fees pursuant to the provisions of the Plan, and the Company
          agrees to make benefit payments in accordance with the provisions of
          the Plan.

     2.04 "Beneficiary" means the person, persons or trust designated
          Beneficiary pursuant to Section 4.09.

     2.05 "Change in Control" means the occurrence of any one of the following
          events:

          a)  Hugh M. Hefner and Christie Ann Hefner cease, collectively, to
              beneficially own at least fifty percent (50%) of the combined
              voting power of the then-outstanding securities entitled to vote
              generally in the election of Directors of the Company ("Voting
              Stock") (for purposes of this Subsection, Voting Stock
              beneficially owned [as such term is defined under Rule 13d-3, or
              any successor rule or regulation, under the Securities Exchange
              Act of 1943, as amended] by the Hugh M. Hefner Foundation shall be
              deemed to be beneficially owned by Christie Ann Hefner if and so
              long as she has sole voting power with respect to such Voting
              Stock); or

                                       2
<PAGE>
 
    b)  except as provided in Section 2.05(f), a sale, exchange, or other
        disposition of Playboy Magazine; or

    c)  except as provided in Section 2.05(f), any liquidation or dissolution of
        the Company; or

    d)  except as provided in Section 2.05(f), the Company is merged,
        consolidated, or reorganized into or with another corporation or other
        legal person; or

    e)  except as provided in Section 2.05(f), the Company sells or otherwise
        transfers all or substantially all of its assets to another corporation
        or other legal person;

    f)  provided, however, that no such merger, consolidation, reorganization,
        sale, or transfer will constitute a Change in Control if the merger,
        consolidation, reorganization, sale, or transfer is initiated by the
        Company and as a result of such merger, consolidation, reorganization,
        sale, or transfer not less than a majority of the combined voting power
        of the then-outstanding securities of the surviving, resulting, or
        ultimate parent corporation or other legal person, as the case may be,
        immediately after such transaction, is held in the aggregate by persons
        who held not less than a majority of the combined voting power of the
        outstanding Voting Stock of the Company immediately prior to such
        merger, consolidation, reorganization, sale, or transfer.

2.06 "Company" means Playboy Enterprises, Inc., a Delaware corporation, and its
     successors and assigns.

2.07 "Compensation" means cash remuneration paid pursuant to this Plan for
     services rendered prior to the date paid.

2.08 "Deferred Compensation Account" means the accounting record(s) maintained
     by the Company for each Participant, pursuant to Article III. Separate
     Deferred Compensation Account(s) shall be utilized solely as a device for
     the measurement and determination of the amount to be paid to the
     Participant pursuant to this Plan, and shall be subject to Section 7.02
     hereof. Notwithstanding the provisions of Section 8.09, a Participant's
     Deferred Compensation Account shall not constitute or be treated as a trust
     fund or escrow arrangement of any kind.

2.09 "Deferred Compensation Plan Trust" and "Trust" mean the Deferred
     Compensation Plan Trust, an irrevocable grantor trust or trusts established
     by the Company, in accordance with Section 8.09, with an independent
     trustee for the benefit of persons entitled to receive payments under this
     Plan and any other deferred compensation plan or plans which the Company
     chooses, from time to time, to operate through the Trust.

                                      3 
<PAGE>
 
2.10 "Determination Date" means the date on which the amount of a Participant's
     Deferred Compensation Account is determined as provided in Article III
     hereof. For Plan Years beginning prior to January 1, 1998, the last day of
     each fiscal quarter and the date of a Participant's Termination of Service
     shall be a Determination Date. For Plan Years beginning on or after January
     1, 1998, the last day of each calendar quarter and the date of 
     a Participant's Termination of Service shall be a Determination Date.

2.11 "Director Fees" for purposes of this Plan shall be the total of the
     Director's fees and other remuneration for services rendered as a member of
     the Board of Directors during a Plan Year, including Retainer Fees and
     Meeting Fees. Director Fees shall not include any amounts paid that are not
     strictly for personal services, such as expense reimbursements.

2.12 "Fair Market Value" means either (a) the closing price of a share of Common
     Stock as reported on the New York Stock Exchange (the "NYSE") on the date
     as of which such value is being determined, or, if there are no reported
     transactions for such date, on the next preceding date for which
     transactions were reported, as published in the Midwest Edition of The Wall
     Street Journal, or (b) if there is no reporting of transactions on the
     NYSE, the fair market value of a share of Common Stock as determined by the
     Board from time to time.

2.13 "Interest Crediting Rate," "Interest" and "Moody's" mean the average yield
     on corporate bonds for the preceding calendar quarter. For purposes of this
     Section, the average yield on corporate bonds means the composite average
     yield of industrial and public utility bonds, rated Aaa through Baa, as
     determined from Moody's Bond Record published monthly by Moody's Investor's
     Service, Inc. (or any successor thereto), or, if such yield is no longer
     available, a substantially similar average selected by the Committee.

2.14 "IRC" means the Internal Revenue Code of 1986, as amended.

2.15 "Meeting Fees" means the compensation payable to a Director with regard to
     the number of Board or Committee meetings attended, or Committee positions
     held, as determined by the Board from time to time.

2.16 "Participant" means a member of the Board of Directors of the Company who
     is not an employee of the Company who is eligible to participate in the
     Plan pursuant to Section 3.01, and who enters into an Agreement.

2.17 "Plan" means the Playboy Enterprises, Inc. Board of Directors' Deferred
     Compensation Plan, as in effect and amended from time to time.

2.18 "Plan Year" means the Company's fiscal year, for the period from October 1,
     1992, to June 30, 1997. For the period from July 1, 1997, to December 31,
     1997, Plan Year shall mean a six month period beginning on July 1, 1997,
     and ending on December 31, 1997. For periods beginning on or after January
     1, 1998, Plan Year shall mean a calendar year.

                                       4
<PAGE>
 
     2.19 "Retainer Fees" means the portion of a Director's annual compensation
          that is payable without regard to the number of Board or committee
          meetings attended or committee positions, as determined by the Board
          from time to time.

     2.20 "Retirement Date" and "Retirement" mean the date of termination of
          service of a Director for reasons other than death but after he/she
          (i) attains age sixty (60) and has five (5) or more years of service
          as a Director of the Company.

     2.21 "Tax Funded" means that the interest of a Participant in the Plan will
          be includable in the gross income of the Participant for federal
          income tax purposes prior to actual receipt of Plan benefits by the
          Participant.

     2.22 "Termination of Service" means the Director's ceasing his/her service
          as a member of the Board of Directors of the Company (the "Board") for
          any reason whatsoever, including by reason of Retirement or death.

III. ELIGIBILITY; PARTICIPATION LIMITS

     3.01  Eligibility and Participation. A Director who is not an employee of
           the Company may elect to participate in the Plan by filing an
           Agreement with the Company as follows:

           a)  In the initial year of eligibility, a Director who elects to
               participate in the Plan must file an Agreement with the Company
               at least ten (10) days prior to the beginning of the calendar
               quarter in which the Director's Fees to be deferred are otherwise
               earned. For all years subsequent to the initial year of
               eligibility, a director who elects to participate in the Plan
               must file an Agreement with the Company at least ten (10) days
               prior to the beginning of the Plan Year in which the Director's
               Fees to be deferred are otherwise earned;

           b)  A Director may elect to defer any component of his or her
               Director Fees. A Director who elects to defer the Meeting Fees
               component of his or her Director Fees, must defer one hundred
               percent (100%) of his or her Meeting Fees. A deferral of any
               amount less than one hundred percent (100%) of the Participant's
               Meeting Fees is not permitted under the Plan. A Director may
               also elect to defer all or a portion of the Retainer Fees
               component of his or her Director Fees. A Director may elect to
               defer in twenty-five percent (25%) increments up to one hundred
               percent (100%) of the Retainer Fees component of his or her
               Director Fees; and

           c)  The Agreement shall be irrevocable upon acceptance by the
               Company.

                                       5
<PAGE>
 
     A Director who does not file an Agreement for a Plan Year shall be eligible
     to participate in a subsequent Plan Year. Notwithstanding the foregoing,
     the amount credited to the Deferred Compensation Account of a Director who
     was previously a participant in the executives' Deferred Compensation Plan
     will be automatically transferred into this Plan, unless such transfer is
     expressly prohibited by the terms of such other plan, whether or not such
     Director shall otherwise elect to make deferral contributions hereunder.

3.02 Timing of Deferral Credits. The amount of Director Fees that a Participant
     elects to defer in the Agreement shall cause an equivalent reduction in
     his/her Director Fees, and shall be credited to the Director's Deferred
     Compensation Account throughout the Plan Year as the Participant is paid
     (or would have been paid) any remaining non-deferred portion of his/her
     Director Fees for the Plan Year.

3.03 Vesting. A Participant shall be one hundred percent (100%) vested in
     his/her Deferred Compensation Account.

3.04 Determination of Account. Each Director's Deferred Compensation Account as
     of each Determination Date shall consist of the balance of the
     Participant's Deferred Compensation Account as of the immediately preceding
     Determination Date, adjusted for:

     . additional Director Fees deferrals pursuant to Section 3.01,

     . distributions (if any); and

     . the appropriate investment earnings and gains and/or losses and expenses
       pursuant to Section 3.05.

     All adjustments and earnings related thereto, will be determined on a daily
     basis.

3.05 Deferred Compensation Account Investment Options. The Administrative
     Committee shall designate from time to time one or more investment options
     in which Deferred Compensation Accounts may be deemed invested. A
     Participant (or Beneficiary of a deceased Participant) shall allocate his
     or her Deferred Compensation Account among the deemed investment options
     (in 1% increments) by filing with the Administrative Committee an
     investment allocation election. For the Plan Year beginning January 1, 1998
     and until changed by the Administrative Committee, the Administrative
     Committee has designated the following phantom investment options:

     a)  Moody's Bond Index Option.

     b)  Balanced Equity/Bond Option.

     c)  Growth & Income Equity Option.

     d)  Large Cap Equity Option.

     e)  Aggressive Growth Equity Option.

                                       6
<PAGE>
 
     f)  International Equity Option.

     g)  Playboy Enterprises, Inc. Common Stock Units Option

     Any such investment allocation election shall be made initially in the
     Agreement and shall be subject to such rules as the Administrative
     Committee may prescribe, including, without limitation, rules concerning
     the manner of making investment allocation elections and, subject to
     Section 3.06, the frequency and timing of changing such investment
     allocation elections. Meeting Fees deferred pursuant to Section 3.01 must
     be deemed invested in the Playboy Enterprises, Inc. Common Stock Units
     Option. Retainer Fees deferred pursuant to Section 3.01 may be deemed
     invested in any of the phantom investment options available in this Section
     3.05.

     The Administrative Committee shall have the sole discretion to determine
     the number of investment options to be designated hereunder and the nature
     of the options and may change or eliminate the investment options provided
     hereunder from time to time. For each investment option, other than the
     Moody's Bond Index Option and the Playboy Enterprises, Inc. Common Stock
     Units Option, the Administrative Committee shall, in its sole discretion,
     select a mutual fund, or an investment index, or shall create a phantom
     portfolio of such investments as it deems appropriate, to constitute the
     investment option. The Company may, but is under no obligation to acquire
     any investment or otherwise set aside assets for the deemed investment of
     Deferred Compensation Accounts hereunder. The Administrative Committee
     shall determine the amount and rate of investment gains or losses with
     respect to any such investment option for any period, and may take into
     account deemed expenses which would be incurred if actual investments were
     made.
  
3.06 Playboy Enterprises, Inc. Common Stock Units Option. Amounts deemed
     invested in the Playboy Enterprises Inc. Common Stock Units Option shall
     initially be deemed invested in a number of phantom shares (the "Stock
     Units") of Class B Common Stock of the Company ("Shares") equal to the
     quotient of (i) the amount deemed invested divided by (ii) the Fair
     Market Value on the date the amount is deemed so invested. Whenever a
     dividend (other than a dividend payable in the form of Shares) is declared
     with respect to the outstanding Shares, the number of Stock Units credited
     to the Participant shall be increased by the number of Stock Units,
     determined by dividing (i) the product of (A) the number of Stock Units
     credited to the Participant under the Plan on the related dividend record
     date and (B) the amount of any cash dividend declared by the Company on a
     Share (or, in the case of any dividend distributable in property other than
     Shares, the per share value of such dividend, as determined by the Company
     for purposes of income tax reporting) by (ii) the Fair Market Value on the
     related dividend payment date. In the case of any dividend declared on
     Shares which is payable in Shares, the amount credited to a Participant's
     deemed investment in the Playboy Enterprises, Inc. Common Stock Units
     Option shall be increased by the number of Stock Units equal to the product
     of (i) the number of Stock Units credited to the Participant

                                       7
<PAGE>
 
          under the Plan on the related dividend record date and (ii) the number
          of Shares distributable as a dividend on a Share. In the event of any
          change in the number or kind of outstanding Shares by reason of any
          recapitalization, reorganization, merger, consolidation, stock split
          or any similar change affecting the Shares, other than a stock
          dividend as provided above, the Committee shall make an appropriate
          adjustment in the number of Stock Units credited to the Participant.
          No shares of Class B Common Stock will actually be held (either by
          issuance or purchase) with respect to any investment in the Playboy
          Enterprises, Inc. Common Stock Units Option.

     3.07 Change of Investment Election. Effective as of any January 1, April 1,
          July 1, October 1 (or if the New York Stock Exchange is not open for
          trading on such day, the close of the last business day of the prior
          month on which the New York Stock Exchange was open for trading) a
          Participant may elect by a written notice delivered to the
          Administrative Committee no later than the 20th day of the prior
          calendar month, to transfer all or any portion of his or her deemed
          investment and/or change the manner in which his or her future
          deferrals are deemed invested among the then-available investment
          options. However, once deferrals are made or investment earnings are
          credited into the Playboy Enterprises, Inc. Common Stock Units
          investment alternative, such amounts may not be transferred out of
          this investment option.

IV.  DISTRIBUTIONS
    
     4.01  Distribution on Retirement. Upon a Participant's Termination of
           Service on or after a Retirement Date, distribution of the
           Participant's Deferred Compensation Account, determined under Section
           3.04, as of the Determination Date coincident with or next following
           such Retirement Date, shall be made or commence. The distribution
           shall be made as designated by the Participant in his/her Agreement,
           subject to Section 4.04. In the event a distribution is made pursuant
           to this Section 4.01, the Participant shall immediately cease to be
           eligible for any other benefit provided under this Plan.

     4.02  Distribution on Death. Upon the death of a Participant prior to the
           distribution of all of his or her Deferred Compensation Accounts,
           distribution of the unpaid balance of the Deferred Compensation
           Accounts shall be made or continue to be made to such Participant's
           Beneficiary. If the distribution of the Participant's Deferred
           Compensation Accounts had not yet commenced as of the date of his or
           her death, distribution to the Beneficiary shall be made or commence
           as soon as practical and in any event within 90 days following the
           Participant's death. The method of distribution shall be as
           designated by the Participant in his/her Agreement, subject to
           Section 4.04.

                                       8
<PAGE>
 
     4.03 Distribution on Termination of Service. Unless otherwise directed by
          the Administrative Committee, upon the Termination of Service of a
          Participant prior to his or her Retirement Date for reasons other than
          death, distribution of the Participant's Deferred Compensation
          Accounts shall be made as soon as practical after such Termination of
          Service, in a single lump sum, notwithstanding the provisions of
          Section 4.04(a) and (b). Upon a Termination of Service prior to his or
          her Retirement Date or death, the Participant shall immediately cease
          to be eligible for any other benefit provided under this Plan.

     4.04 Method of Timing of Distribution.

          a)  Election-in Agreement. Except in the case of a Termination of
              Service prior to the Participant's Retirement Date for reasons
              other than death or Disability, distribution of a Participant's
              Deferred Compensation Accounts shall be made in a lump sum or
              installments, as elected by the Participant in the Agreement
              relating to each respective Deferred Compensation Account.
              Installment payments shall be made quarterly over a period of
              either ten (10) years or fifteen (15) years, as elected by the
              Participant in the Agreement. The amount of each installment shall
              be equal to the quotient obtained by dividing the balance of the
              Deferred Compensation Account being distributed in installments by
              the number of installments remaining to be paid, including the
              current installment.

          b)  Election to Change Method of Distribution. A Participant may, by
              written request filed with the Administrative Committee at least
              thirteen (13) months prior to the distribution or commencement of
              distribution of a Deferred Compensation Account, change the method
              of distribution elected with respect to a Deferred Compensation
              Account to any other method permitted under Section 4.04(a),
              provided that such request shall not be effective unless and until
              approved by the Committee. After a Participant's death, the
              Participant's Beneficiary may petition the Administrative
              Committee requesting an acceleration of benefit payments otherwise
              due to be paid to the Beneficiary. The Administrative Committee,
              in its sole discretion, but taking into account the cash needs of
              the Beneficiary, may grant such request.

          c)  Notwithstanding any payment method elected by a Participant or
              Beneficiary, the Company may, in its sole discretion, elect to pay
              any Deferred Compensation Account whose balance is less than
              $10,000 in a lump sum.

     4.05 Withholding; Employment Taxes. To the extent required by the law in
          effect at the time payments are made, the Company shall withhold any
          taxes required to be withheld by the federal, or any state or local,
          government.

                                       9
<PAGE>
 
     4.06 Commencement of Payments. Unless otherwise provided, payments under
          this Plan shall commence as soon as practicable following the
          Participant's eligibility for payment, but in no event later than
          ninety (90) days following receipt of notice by the Administrative
          Committee of an event which entitles a Participant or a Beneficiary to
          payments under this Plan, or at such other date as may be
          determined by the Administrative Committee in its sole discretion.

     4.07 Hardship Distributions; Cessation of Deferrals. In the event that the
          Administrative Committee, upon written petition of the Participant
          (or, after the Participant's death, the written petition of his or her
          Beneficiary), determines in its sole discretion that the Participant
          (or his or her Beneficiary) has suffered a Hardship, the Company may
          distribute to the Participant (or his or her Beneficiary) as soon as
          reasonably practicable following such determination, an amount, not in
          excess of the value of the Participant's Deferred Compensation
          Accounts, necessary to satisfy the Hardship. Notwithstanding the
          foregoing, the Administrative Committee will not make any distribution
          under this Section 4.07 if such distribution would subject the
          Participant to liability under Section 16(b) of the Securities
          Exchange Act of 1934. For purposes of this Plan, "Hardship" is a
          sudden and immediate financial need that could not reasonably have
          been foreseen by the Participant (or his or her Beneficiary), caused
          by an event beyond the control of the Participant (or Beneficiary),
          and which would result in severe financial hardship which the
          Participant (or Beneficiary) cannot satisfy from other resources
          reasonably available to the Participant (or Beneficiary), such as may
          result from accident, sudden illness or death of an immediate family
          member, or casualty loss. Financial needs arising from foreseeable
          events, such as the purchase of a residence or educational expenses,
          shall not be considered Hardships. A Participant who receives a
          Hardship distribution pursuant to this Section 4.07, shall also cease
          making deferrals of Director Fees until the calendar quarter next
          following or coincident with a twelve (12) month period which begins
          on the date the Hardship distribution is made. A Director who is
          required to cease making deferrals due to the receipt of a Hardship
          distribution, shall be permitted to begin making deferrals into this
          Plan by filing a new Agreement with the Company. The new Agreement
          must be filed with the Company at least thirty (30) days prior to the
          calendar quarter in which deferrals are to commence.

     4.08 Change in Control Distribution Election. If there is a Change in
          Control, there notwithstanding any other provision of this Plan: 
  
          a) Any active non-employee Director may, at any time during the 
             thirty-six (36) month period immediately following such Change in
             Control, elect to receive an immediate lump sum payment of the
             balance of his or her Deferred Compensation Accounts, reduced by a
             penalty equal to ten percent (10%) of the value of the
             Participant's remaining Deferred Compensation Accounts. The ten
             percent (10%) penalty amount shall be permanently forfeited. In the
             event no such request is made by a Participant, the Participant's
             Deferred Compensation Accounts shall be paid in accordance with the
             provisions of this Article IV. Any active non-employee Director who
             elects to receive an

                                      10
<PAGE>
 
           immediate lump sum payment pursuant to this Section 4.08, shall not
           be eligible to make any additional deferrals into this Plan until the
           calendar quarter next following or coincident with a twelve (12)
           month period which begins on the date a lump sum payment is received.

      b)   Any retired non-employee Director or any Beneficiary of a deceased
           Participant may, at any time during the thirty-six (36) month period
           immediately following such Change in Control, elect to receive an
           immediate lump sum payment of the balance of his or her Deferred
           Compensation Accounts, reduced by a penalty equal to five percent
           (5%) of the value of the remaining Deferred Compensation Accounts.
           The five percent (5%) penalty amount shall be permanently forfeited.
           In the event no such request is made by a retired non-employee
           Director or Beneficiary, the Deferred Compensation Accounts shall be
           paid in accordance with the provisions of this Article IV.

      c)   Notwithstanding the foregoing, no election under Section 4.08(a) or
           4.08(b) shall be effective until at least six months after the most
           recent election made by such Participant under Section 4.04(a) or
           4.04(b).

4.09  Recipients of Payments; Designation of Beneficiary. All payments to be
      made by the Company under the Plan shall be made to the Participant during
      his/her lifetime, provided that if the Participant dies prior to the
      commencement or completion of such payments, then all subsequent payments
      under the Plan shall be made by the Company to the Beneficiary determined
      in accordance with this Section 4.09. The Participant shall designate a
      Beneficiary by filing a written notice of such designation with the
      Administrative Committee in such form as the Committee requires and may
      include contingent Beneficiaries The Participant may from time-to-time
      change the designated Beneficiaries by filing a new designation in writing
      with the Committee. (In community property states, the spouse of a married
      Participant shall join in any designation of a Beneficiary other than the
      spouse). If no designation is in effect at the time any benefits payable
      under this Plan become due, the Beneficiary shall be the spouse of the
      Participant, or if no spouse is then living, the executor(s) or
      administrator(s) of the Participant's estate.

4.10. Preservation of Interim Distribution Benefit Elections. If a Participant
      who had been a participant in the Company's Deferred Compensation Plan,
      and whose account balance under such plan has been transferred to this
      Plan under Section 3.01 hereof, has made a valid election or elections
      with respect to all or a portion of the amounts so transferred under
      Section 4.05 (Interim Distribution Benefit) of such Deferred Compensation
      Plan, such election(s) shall be preserved and given effect by the
      Administrative Committee. For purposes of applying this provision: (a) the
      Administrative Committee shall refer to Section 4.05 of the Deferred
      Compensation Plan; and (b) references in such Section to the
      "Administrative Committee" shall be deemed to refer to this Plan's
      Administrative Committee. Nothing in this Section 4.10 shall be
      interpreted so as to permit any Participant, including a former
      participant in the Company's Deferred Compensation Plan, to

                                      11
<PAGE>
 
            make any similar election with respect to any amounts subject to
            deferral under this Plan.

     4.11.  Distributions in Cash. All distributions of Deferred Compensation
            Accounts shall be paid in United States dollars.

V.   CLAIM FOR BENEFITS PROCEDURE

     5.01   Claim for Benefits. Any claim for benefits under the Plan shall be
            made in writing to the Committee. If such claim for benefits is
            wholly or partially denied by the Committee, the Committee shall,
            within a reasonable period of time, but not later than sixty (60)
            days after receipt of the claim, notify the claimant of the denial
            of the claim. Such notice of denial shall be in writing and shall
            contain:

            a)  The specific reason or reasons for the denial of the claim;

            b)  A reference to the relevant Plan provisions upon which the
                denial is based;

            c)  A description of any additional material or information
                necessary for the claimant to perfect the claim, together with
                an explanation of why such material or information is necessary;
                and

            d)  An explanation of the Plan's claim review procedure.

     5.02   Request for Review of a Denial of a Claim for Benefits. Upon the
            receipt by the claimant of written notice of the denial of a claim,
            the claimant may within ninety (90) days file a written request to
            the Committee, requesting a review of the denial of the claim, which
            review shall include a hearing if deemed necessary by the Committee.
            In connection with the claimant's appeal of the denial of his/her
            claim, he/she may review relevant documents and may submit issues
            and comments in writing. To provide for fair review and a full
            record, the claimant must submit in writing all facts, reasons and
            arguments in support of his/her position within the time allowed for
            filing a written request for review. All issues and matters not
            raised for review will be deemed waived by the claimant.

     5.03   Decision Upon Review of a Denial of a Claim for Benefits. The
            Committee shall render a decision on the claim review promptly, but
            no more than sixty (60) days after the receipt of the claimant's
            request for review, unless special circumstances (such as the need
            to hold a hearing) require an extension of time, in which case the
            sixty (60) day period shall be extended to one hundred-twenty (120)
            days. Such decision shall:

            a)  Include specific reasons for the decision;

            b)  Be written in a manner calculated to be understood by the
                claimant; and

            c)  Contain specific references to the relevant Plan provisions upon
                which the decision is based.

                                      12
<PAGE>
 
          The decision of the Committee shall be final and binding in all
          respects on the Company, the claimant and any other person claiming an
          interest in the Plan through or on behalf of the claimant. No
          litigation may be commenced by or on behalf of a claimant with respect
          to this Plan until after the claim and review process described in
          this Article V has been exhausted. Judicial review of Committee action
          shall be limited to whether the Committee acted in an arbitrary and
          capricious manner.


VI.  ADMINISTRATION
     --------------

     6.01 Plan Administrative Committee. The Plan shall be administered by the
          Compensation Committee of the Board, except to the extent that action
          is required by a committee of non-employee Directors under Rule 16b-3
          under the Securities Exchange Act of 1934. The Administrative
          Committee may assign duties to an officer or other employees of the
          Company, and may delegate such duties as it sees fit. A member of the
          Administrative Committee who is also a Participant shall not be
          involved in the decisions of the Administrative Committee regarding
          any determination of any specific claim for benefit with respect to
          himself or herself.

     6.02 General Rights, Powers and Duties of Administrative Committee. The
          Administrative Committee shall be responsible for the management,
          operation and administration of the Plan. In addition to any powers,
          rights and duties set forth elsewhere in the Plan, it shall have
          complete discretion to exercise the following powers and duties:

          a)   To adopt such rules and regulations consistent with the
               provisions of the Plan as it deems necessary for the proper and
               efficient administration of the Plan;

          b)   To administer the Plan in accordance with its terms and any rules
               and regulations it establishes;

          c)   To maintain records concerning the Plan sufficient to prepare
               reports, returns, and other information required by the Plan or
               by law;

          d)   To construe and interpret the Plan, and to resolve all questions
               arising under the Plan;

          e)   To direct the Company to pay benefits under the Plan, and to give
               such other directions and instructions as may be necessary for
               the proper administration of the Plan;
      
                                      13
<PAGE>
    
     f)   To employ or retain agents, attorneys, actuaries, accountants or other
          persons, who may also be Participants in the Plan or be employed by or
          represent the Company, as it deems necessary for the effective
          exercise of its duties, and may delegate to such persons any power and
          duties, both ministerial and discretionary, as it may deem necessary
          and appropriate, and the Committee shall be responsible for the
          prudent monitoring of their performance; and

     g)   To be responsible for the preparation, filing, and disclosure on
          behalf of the Plan of such documents and reports as are required by
          any applicable federal or state law.

6.03 Information to be Furnished to Committee. The records of the Company shall
     be determinative of each Participant's period of service as a Director,
     Termination of Service, personal data, and Director Fees. Participants and
     their Beneficiaries shall furnish to the Committee such evidence, data or
     information, and execute such documents as the Committee requests.

6.04 Responsibility. No member of the Administrative Committee shall be liable
     to any person for any action taken or omitted in connection with the
     administration of this Plan unless attributable to his/her own fraud or
     willful misconduct (or that of the Committee, in which he/she
     participated); nor shall the Company be liable to any person for any such
     action unless attributable to fraud or willful misconduct on the part of a
     Director, officer or employee of the Company. Further, the Company shall
     hold harmless and defend any individual in the employment of the Company,
     and any Director of the Company who has or exercises any administrative
     responsibility with respect to the Plan against any claim, action, or
     liability asserted against him/her in connection with any action or failure
     to act regarding the Plan, except as and to the extent such liability may
     be based upon the individual's own willful misconduct or fraud; provided,
     however, that to the extent required by Delaware General Corporation law,
     the payment by the Company of such defense-related expenses under this
     Section to any such person shall be made prior to the final disposition of
     the subject proceeding only upon delivery to the Company of an undertaking,
     by or on behalf of such person, to repay all amounts so advanced if it
     shall ultimately be determined that such persons is not entitled to this
     indemnification. This indemnification shall not duplicate, but may
     supplement, any coverage available under any applicable insurance coverage.
    
                                       14
<PAGE>
       
VII. AMENDMENT AND TERMINATION
     -------------------------
     7.01 Amendment. The Plan may be amended in whole or in part by a written
          instrument adopted by the Board of Directors of the Company at any
          time. Notice of any material amendment shall be given in writing to
          the Administrative Committee and to each Participant, retired
          Participant and each Beneficiary of a deceased Participant. No
          amendment shall retroactively decrease either the balance of a
          Participant's Deferred Compensation Account or a Participant's
          interest in his/her Deferred Compensation Account as existing
          immediately prior to the later of the effective date or adoption date
          of such amendment.

     7.02 Company's Right to Terminate.  The Company reserves the sole right
          to terminate, by action of its Board of Directors, the Plan and/or the
          Agreement pertaining to a Participant at any time prior to the
          commencement of payment of his/her benefits.  In the event of any such
          termination, a Participant shall be deemed to have incurred a
          Termination of Service, and his/her Deferred Compensation Account
          shall be paid in the manner provided in Section 4.03.

     7.03 Special Termination.  Any other provision of the Plan to the contrary
          notwithstanding, the Plan shall terminate:

          a)   If the Plan is held to be Tax Funded by a federal court, and
               appeals from that holding are no longer timely or have been
               exhausted. The Company may terminate the Plan if it determines,
               based on a legal opinion which is satisfactory to the Company,
               that either judicial authority or the opinion of the U.S.
               Treasury Department or Internal Revenue Service (as expressed in
               proposed or final regulations, advisory opinions or rulings, or
               similar administrative announcements) creates a significant risk
               that the Plan will be held to be Tax Funded, and failure to
               amend or terminate the Plan could subject the Company or the
               Participant to material penalties. Upon any such termination, the
               Company may:

               i.   Transfer the rights and obligations of the Participants and
                    the Company to a new plan established by the Company, which
                    is not deemed to be Tax Funded, but which is substantially
                    similar to this Plan, if the Company determines that it is
                    possible to establish such a Plan;

               ii.  If the Company, in its sole discretion, determines that it
                    is not possible to establish the Plan in (a) above, each
                    Participant shall be paid a lump sum equal to the value of
                    his/her Deferred Compensation Account;
     
                                       15
<PAGE>
 
               iii. Pay a lump sum benefit equal to the value of the Deferred
                    Compensation Account to a Participant to the extent that a
                    federal court has held that the interest of the Participant
                    in the Plan is includable in the gross income of the
                    Participant for federal income tax purposes prior to actual
                    payment of Plan benefits.

          b)   In the event of a Change in Control.  Upon such termination, each
               Participant shall be deemed to have incurred a Termination of
               Service, and the value of his/her Deferred Compensation Account
               shall be paid to him in the manner provided in Section 4.03.

          A lump sum payment to be made in accordance with this Section shall be
          subject to the provisions of Section 4.06.

VIII. MISCELLANEOUS
      -------------

     8.01 No Implied Rights.  Neither the establishment of the Plan nor any
          amendment thereof shall be construed as giving any Participant,
          Beneficiary, or any other person any legal or equitable right unless
          such right shall be specifically provided for in the Plan or conferred
          by specific action of the Company in accordance with the terms and
          provisions of the Plan.  Except as expressly provided in this Plan,
          the Company shall not be required or be liable to make any payment
          under this Plan.

     8.02 No Right to Company Assets.  Neither the Participant nor any other
          person shall acquire by reason of the Plan any right in or title to
          any assets, funds or property of the Company whatsoever, including,
          without limiting the generality of the foregoing, any specific funds,
          assets or other property which the Company, in its sole discretion,
          may set aside in anticipation of a liability hereunder.  Any benefits
          which become payable hereunder shall be paid from the general assets
          of the Company.  The Participant and his/her Beneficiary shall have
          only a contractual right to the amounts, if any, payable hereunder,
          unsecured by any asset of the Company.  Nothing contained in the Plan
          constitutes a guarantee by the Company that the assets of the Company
          shall be sufficient to pay any benefits to any person.

     8.03 No Right to Continuing Service.  Nothing herein shall constitute a
          contract of continuing service or in any manner obligate the Company
          to continue the personal services of the Participant, or obligate the
          Participant to continue as a member of the Board of Directors of the
          Company, or as a limitation of the right of Company shareholders to
          terminate the services of the Participant.  Nothing herein shall be
          construed as fixing or regulating the Director Fees or other
          remuneration payable to the Participant.
     
                                       16
<PAGE>
 
     8.04 Offset. If at the time payments or installments of payments are to be
          made hereunder, the Participant, retired Participant or Beneficiary is
          indebted or obligated to the Company, then the payments remaining to
          be made to the Participant, retired Participant or Beneficiary may, at
          the discretion of the Company, be reduced by the amount of such
          indebtedness or obligation. However, an election by the Company not to
          reduce any such payment or payments will not constitute a waiver of
          its claim, or prohibit or otherwise impair the Company's right to
          offset future payments for such indebtedness or obligation.

     8.05 Non-assignability. Neither the Participant nor any other person shall
          have any voluntary or involuntary right to commute, sell, assign,
          pledge, anticipate, mortgage or otherwise encumber, transfer,
          hypothecate, or convey in advance of actual receipt the amounts, if
          any, payable hereunder, or any part thereof, which are expressly
          declared to be unassignable and non-transferable. No part of the
          amounts payable shall be, prior to actual payment, subject to seizure
          or sequestration for the payment of any debts, judgments, alimony or
          separate maintenance owed by the Participant or any other person, or
          be transferrable by operation of law in the event of the Participant's
          or any other person's bankruptcy or insolvency.

     8.06 Gender and Number. Wherever appropriate herein, the masculine may mean
          feminine and the singular may mean the plural, or vice versa.

     8.07 Notice. Any notice required or permitted to be given under the Plan
          shall be sufficient if in writing and hand delivered, or sent by
          registered or certified mail, and if given to the Company, delivered
          to the principal office of the Company, directed to the attention of
          the Administrative Committee. Such notice shall be deemed given as of
          the date of delivery, or, if delivery is made by mail, as of the date
          shown on the postmark or the receipt for registration or
          certification.

     8.08 Governing Laws. The Plan shall be construed and administered according
          to the laws of the State of Illinois.

                                       17
<PAGE>
 
     8.09 Deferred Compensation Plan Trust.  The Company may establish a Trust
          with (an) independent trustee(s), and shall comply with the terms of
          the Trust.  The Company may transfer to the trustee(s) an amount of
          cash, marketable securities, or other property acceptable to the
          trustee(s) ("Trust Property") equal in value to all or a portion of
          the amount necessary, calculated in accordance with the terms of the
          Trust, to pay the Company's obligations under the Plan (the "Funding
          Amount"), and may make additional transfers to the trustees as may be
          necessary in order to maintain the Funding Amount.  Trust Property so
          transferred shall be held, managed, and disbursed by the trustee(s) in
          accordance with the terms of the Trust.  To the extent that Trust
          Property shall be used to pay the Company's obligations under the
          Plan, such payments shall discharge obligations of the Company;
          however, the Company shall continue to be liable for amounts not paid
          by the Trust.  Trust Property will nevertheless be subject to the
          claims of the Company's creditors in the event of bankruptcy or
          insolvency of the Company, and the Director's rights under the Plan
          and Trust shall at all times be subject to the provisions of Section
          8.02.

IN WITNESS WHEREOF, the Company has adopted and restated the Playboy
Enterprises, Inc. Board of Directors' Deferred Compensation Plan originally
effective October 1, 1992, as of January 1, 1998.


PLAYBOY ENTERPRISES, INC.

By: /s/ Robert D. Campbell
    -------------------------------------------

     
Its: Vice President, Treasurer and
     Assistant Secretary
     -------------------------------------------
    
                                       18

<PAGE>
 
                           PLAYBOY ENTERPRISES, INC.

                               CHRISTIE HEFNER
                                 CHAIRMAN AND
                            CHIEF EXECUTIVE OFFICER

March 16, 1998


Mr. Buford Smith
12 River's Bend Drive  
Gulfport, MS 39507

Dear Buford:

This letter confirms our offer of employment for the position of President - New
Media at Playboy Enterprises, Inc. Enclosed is a comprehensive job description
that we have drafted, consistent with discussions we have had. Also as we have
discussed, the compensation package detailed below, consists of a base salary
but also provides you with high upside potential in both variable cash and
stock.

Your base compensation would be $250,000 gross per annum paid on a biweekly
basis and you will have an annual incentive plan which will be customized and
designed around the growth of the New Media business. Given the startup nature
of the business, for years 1998 through 2000, the plan will be uncapped and
based on 2% of revenue generated by New Media where the operating loss cannot
exceed $7 million in 1998 and for years 1999 and 2000, the loss triggers will be
determined as the budgets are set.*** In subsequent years, the plan will be 5%
of Operating Income with targets based upon the New Media operating plan and
will be capped at $1,000,000. To recognize your role and impact as a senior
corporate executive, the incentive plan will have a corporate trigger (if the
Company does not achieve its annual operating plan, your plan pays out at 90%
vs. 100%). Also, you will receive 1% of the equity issued as part of a private
placement or public equity offering for the New Media business with a cap of $5
million in equity value.

- ---------
***  Confidential information omitted pursuant to a request for confidential 
     treatment filed separately with the Securities and Exchange Commission.
<PAGE>
 
Buford Smith
March 16, 1998
Page 2.

You will also be entitled to participate in the Company's long-term executive
stock program which will include 50,000 shares of stock options which vest in
25% increments over a four year period. The strike price of the options is the
closing price of the Class B stock the business day preceding your start date.
You will also be entitled to 15,000 shares of Class B restricted stock with
accelerated vesting based upon financial performance achievement.

Under the restricted stock plan, your first payout of 2,500 shares will be
earned upon the Company's achievement of a $15 million Operating Income and the
second traunch of 12,500 shares upon the achievement of a $20 million Operating
Income target. The plan, which was implemented in FY'95, has already paid out
its first two traunches as the initial two targets have been achieved. It is my
expectation that once this plan successfully ends, it will be replaced by
another similar plan. You will also participate in the Company's parachute plan,
as described in the attached.

You will be based in Chicago and expected to do as much travel as necessary to
complete the duties of the position. You will be reimbursed for all travel, in
accordance with the Company's Travel and Entertainment policy (a copy of which
will be forwarded to you).

The Company will also reimburse you for all reasonable moving expenditures
related to your relocation to Chicago, in accordance with our relocation policy.

You will be entitled to the Company's health benefits plans (effective on the
first day of your employment) as well as participation in the Company's
executive vacation policy (four weeks), matching 401k plan, deferred
compensation plan employee stock purchase plan and profit-sharing plan. Details
of all of these plans/benefits will be sent to you.

If you should be terminated at any time not for cause (as defined below), you
will be entitled to receive six months guaranteed severance and up to an
additional six months if you remain unemployed during that period ("unemployed"
excludes major consulting work). "For cause" is defined as conviction of a crime
involving dishonesty, fraud or breach of trust, or engaging in conduct
materially injurious to Playboy.
<PAGE>
 
Buford Smith
March 16, 1998
Page 3.

Given our recent discussions regarding your participation in upcoming New Media
related meetings, I'd like to agree to a start date as soon as possible.

Buford, everyone here looks forward to having you join the Playboy family and
having you share in the success of PEI's New Media future.

Sincerely,

/s/ Christie Hefner
Christie Hefner



ACCEPTED:

/s/ Buford Smith
- -----------------------
Buford Smith


     6/24/98
- -----------------------
Date
<PAGE>
 
                  EMPLOYMENT AND CHANGE IN CONTROL AGREEMENTS
                       AND INCENTIVE COMPENSATION PLANS

     To aid the Company in retaining its most senior executives and certain
other officers, the Board approved Change in Control Agreements (the
"Agreements"), which provide for the payment of specified benefits to selected
officers in the event their employment terminates after a "change in control"
(defined below) of the Company. Ms. Hefner and Messrs. Lynn, Perkins and
Rosenzweig are beneficiaries of this program. Each Agreement provides that (i) a
lump-sum cash payment will be made within ten days following termination, equal
to 300% of the sum of the officer's annual base salary in effect immediately
prior to the occurrence of the change in control and the maximum bonus for the
officer's position under the Program established for the then applicable fiscal
year; (ii) the amount of the payment would be subject to reduction so that no
portion would be subject to the excise tax provision of the Internal Revenue
Code of 1986, as amended (the "Code"), but only if the officer would obtain a
net after-tax benefit from such reduction; (iii) the officer will be allowed to
continue his or her participation in then existing welfare benefit plans, such
as medical insurance, for up to a year from the effective date of termination;
(iv) it will have an initial five-year term, automatically extended on each
anniversary of its execution unless the Company or the officer gives notice that
it or the officer does not wish to extend the Agreement; and (v) payments become
due and benefits are provided if, within 18 months after a change in control,
the employee is involuntarily terminated for reasons other than death,
disability or "cause" (defined below), or voluntarily terminates employment for
certain reasons. A "change in control" is defined as (1) any liquidation or
dissolution of the Company; (2) a sale, exchange or other disposition of Playboy
magazine; (3) any occurrence by which The Hugh M. Hefner 1991 Trust and Christie
Hefner (who is deemed to hold shares beneficially owned by the Trust to the
extent Ms. Hefner has sole voting power with respect to such shares) cease,
collectively, to hold at least 50% of the Company's stock entitled to vote
generally in the election of Company directors; and (4) the merger,
consolidation or reorganization of the Company, or sale of all or substantially
all of the Company's assets, unless such transaction is initiated by the Company
and, as a result of the transaction, not less than a majority of the combined
voting power of the securities of the surviving or transferee corporation is
held by persons who held not less than a majority of the combined voting power
of the outstanding voting stock of the Company immediately prior to the
transaction. Under the Agreement, "cause" is defined as conviction of a crime
involving dishonesty, fraud or breach of trust, or willful engagement in conduct
materially injurious to the Company. The Agreement also provides that the
reasons for which the officer may voluntarily terminate employment without
forfeiture of benefits include failure to maintain the officer in the position
held prior to the change in control, removal of the officer from the Board,
assignment to the officer of duties materially inconsistent with the authorities
and responsibilities exercised prior to the change in control, an aggregate
reduction in the officer's cash compensation, a termination or reduction in
scope or value of the officer's employee benefits, a good-faith determination by
the officer that, as a result of a change in circumstances following a change in
control, the officer is unable to carry out the authorities or responsibilities
of the officer's position, or requiring the officer to perform duties beyond a
50-mile radius from the officer's employment immediately prior to the change in
control, or to travel at least 50% more than was previously required in any of
the three years prior to the change in control.

<PAGE>
 
[LOGO]  PLAYBOY ENTERPRISES, INC.                     INTEROFFICE CORRESPONDENCE
                                                              CONFIDENTIAL
                                                              ------------
        DATE:     July 20, 1998
 
        TO:       Buford Smith
   
        FROM:     Howard Shapiro
  
        SUBJECT:  Your Contract

- --------------------------------------------------------------------------------

          Christie asked that I confirm your conversation concerning the equity
          "kicker" in your contract.

          The kicker applies to valuation (and not money raised) and will apply
          to each relevant New Media transaction, with a cap of $5 million.

          In other words, if Playboy did an initial transaction that established
          a value of $150 million, you would receive $1.5 million on closing. If
          Playboy did a second transaction that established a value of $350
          million, you would receive $2 million on closing; i.e. 1% of the $200
          million in increased value.

          If this conforms to your understanding, please sign, date and return
          the enclosed copy of this memo to me.



               /s/ Buford Smith
               -----------------------
               Buford Smith

               Date    7/21/98
                   -------------------


<PAGE>
 
                           PLAYBOY ENTERPRISES, INC.

                                LINDA G. HAVARD
                           EXECUTIVE VICE PRESIDENT
                           & CHIEF FINANCIAL OFFICER


                                March 27, 1998



Mr. Paul Kallis
549 Colonial Road
River Vale, NJ 07675



Dear Paul:

It is with great pleasure that I offer you the position of Senior Vice
President/Chief Technology Officer for Playboy Enterprises, Inc.

You will be reporting directly to me. You will be domiciled at the Playboy
offices in Chicago, although you will be expected to do such traveling as may be
necessary and appropriate for the performance of your duties.

You will be paid a base salary of $180,000 per year, to be paid on a biweekly
basis on our normal payroll dates. In addition, you are entitled to participate
in a Board approved incentive plan with a maximum potential of 40% of your base
salary based upon Company financial performance (prorated in '98 based on start
date).

You will be a member of the Executive Committee of the Company. You will be
entitled to four weeks' paid vacation (prorated in '98 based on start date). In
Fiscal years 1998 and 1999 you are guaranteed to receive no less than $20,000 in
incentive compensation.

You will also be granted an option to purchase 7,500 shares of Playboy's Class B
stock and the right to receive up to 5,000 shares of Class B stock under the
Company's restricted stock plan, vesting 2,500 shares upon the Company's
achieving operating income of $15 million and 2,500 shares on the Company's
achieving operating income of $20 million according to the terms and conditions
of the 1995 Playboy Enterprises, Inc. Stock Incentive Plan.
<PAGE>
 
March 27, 1998
Paul Kallis
Page Two


You will be entitled to the Company's health benefits plans (effective on the
first day of your employment) as well as participation in the Company's
executive vacation policy (four weeks), matching 401k plan, deferred
compensation plan employee stock purchase plan and profit-sharing plan. Details
of all of these plans/benefits will be sent to you.

If you should be terminated at any time not for cause (as defined below), you
will be entitled to receive six months guaranteed severance and up to an
additional three months if you remain unemployed. "For cause" is defined as
conviction of a crime involving dishonesty, fraud or breach of trust, or
engaging in conduct materially injurious to Playboy.

To facilitate your relocation to Chicago, the Company will reimburse or prepay
reasonable and customary moving expenses, in accordance with the Company's
relocation policy.

If the above is acceptable, please sign, date and return the enclosed copy of
this letter.

Once again, welcome to the Playboy family.  We look forward to working with
you.

                                  Sincerely,


                                  /s/ Linda Havard
                                  Linda Havard


 ACCEPTED:

/s/ Apostolos D. Kallis
- ----------------------------------
Paul Kallis (Apostolos D. Kallis)


        4/1/98
- ----------------------------------
Date

<TABLE> <S> <C>

<PAGE>
 
<ARTICLE> 5
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   6-MOS
<FISCAL-YEAR-END>                         DEC-31-1998
<PERIOD-START>                            JAN-01-1998
<PERIOD-END>                              JUN-30-1998
<CASH>                                            980
<SECURITIES>                                        0         
<RECEIVABLES>                                  43,637
<ALLOWANCES>                                    5,551
<INVENTORY>                                    27,896
<CURRENT-ASSETS>                              132,083 
<PP&E>                                         38,663
<DEPRECIATION>                                 28,879
<TOTAL-ASSETS>                                196,515
<CURRENT-LIABILITIES>                         106,816
<BONDS>                                             0
                               0
                                         0
<COMMON>                                          221
<OTHER-SE>                                     80,836
<TOTAL-LIABILITY-AND-EQUITY>                  196,515
<SALES>                                       149,582 
<TOTAL-REVENUES>                              149,582
<CGS>                                         125,228         
<TOTAL-COSTS>                                 144,347 
<OTHER-EXPENSES>                                    0
<LOSS-PROVISION>                                    0
<INTEREST-EXPENSE>                                560
<INCOME-PRETAX>                                 4,270
<INCOME-TAX>                                    2,131
<INCOME-CONTINUING>                             2,139
<DISCONTINUED>                                      0 
<EXTRAORDINARY>                                     0
<CHANGES>                                           0 
<NET-INCOME>                                    2,139
<EPS-PRIMARY>                                    0.10
<EPS-DILUTED>                                    0.10
        

</TABLE>


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission