RENTRAK CORP
S-3, 1995-12-29
PATENT OWNERS & LESSORS
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    As filed with the Securities and Exchange Commission on December 29, 1995
                                            Registration No. 33-              


                   SECURITIES AND EXCHANGE COMMISSION
                        Washington, D.C. 20549

                               Form S-3

                        REGISTRATION STATEMENT
                                Under
                      THE SECURITIES ACT OF 1933

                          RENTRAK CORPORATION

               (Exact name of Registrant as specified in charter)

Oregon                   7227 N.E. 55th Avenue                93-0780536
(State of incorporation) Portland, Oregon 97218             (I.R.S. Employer
                         (Address of principal executive  Identification Number)
                          offices)

                    Telephone Number: (503) 284-7581

                     F. Kim Cox
                     Executive Vice President
                     Rentrak Corporation
                     7227 N.E. 55th Avenue
                     Portland, Oregon 97218
                     (Name and address of agent for service)
                     Telephone Number: (503) 284-7581

   Approximate date of commencement of proposed sale to public:  From time to
   time after this Registration Statement becomes effective.
   If the only securities being registered on this form are being offered
   pursuant to dividend or interest reinvestment plans, please check the
   following box: [ ] 
   If any of the securities being registered on this Form are to be offered on
   a delayed or continuous basis pursuant to Rule 415 under the Securities Act
   of 1933, other than securities offered only in connection with dividend or
   interest reinvestment plans, please check the following box: [X] 
   If this Form is filed to register additional securities for an offering
   pursuant to Rule 462(b) under the Securities Act, please check the
   following box and list the Securities Act registration statement number of
   the earlier effective registration statement for the same offering. [  ] 
   If this Form is a post-effective amendment filed pursuant to Rule 462(c)
   under the Securities Act, check the following box and list the Securities
   Act registration statement number of the earlier effective registration
   statement for the same offering. [  ] 
   If delivery of the prospectus is expected to be made pursuant to Rule 434,
   please check the following box. [  ] 

<TABLE>
<CAPTION>
                         CALCULATION OF REGISTRATION FEE
                                                        Proposed       Proposed    Amount of
    Title of Each Class of Securities   Amount to be     Maximum       Maximum     Registrat
             to be Registered            Registered     Offering      Aggregate     ion Fee
                                                        Price Per      Offering
                                                         Share          Price 

   <S>                                    <C>             <C>         <C>            <C>
   Common Stock, $0.001 par value(1)      878,000         $4.75       $4,170,500     $834
                                           shares

   Preferred Share Purchase Rights(2)     878,000          (2)           (2)         $100
   

   (1)   Estimated solely for the purpose of calculating the registration fee
         pursuant to Rule 457(c) on the basis of the average of the high and
         low prices of the Registrant's common stock as reported on the Nasdaq
         National Market on December 27, 1995.
   (2)   Rights are attached to and trade with Common Stock of the Company. 
         The value attributable to such Rights, if any, is reflected in the
         market price of the Common Stock.  Fee paid represents the minimum
         statutory fee pursuant to Section 6(b) of the Securities Act of 1933.
</TABLE>
   The Registrant hereby amends this Registration Statement on such date or
   dates as may be necessary to delay its effective date until the Registrant
   shall file a further amendment which specifically states that this
   Registration Statement shall thereafter become effective in accordance with
   Section 8(a) of the Securities Act of 1933 or until the Registration
   Statement shall become effective on such date as the Commission, acting
   pursuant to said Section 8(a), may determine.


   PROSPECTUS

                                 878,000 Shares
                               RENTRAK CORPORATION
                         Common Stock ($.001 par value)

   This Prospectus relates to 878,000 shares of Common Stock (the "Shares") of
   Rentrak Corporation (the "Company") to be offered from time to time by
   certain shareholders of the Company named in this Prospectus (the "Selling
   Shareholders").  All of the Shares offered hereunder are to be sold on
   behalf of the Selling Shareholders, and the Company will not receive any
   proceeds from the sale of the Shares.  The Company has been advised that
   the Selling Shareholders expect to offer the Shares in the over-the-counter
   market on the Nasdaq National Market, through negotiated transactions or
   otherwise, or in private transactions, at market prices prevailing at the
   time of sale, at prices related to such prevailing market prices, or at
   prices otherwise negotiated.  The aggregate proceeds to the Selling
   Shareholders from the sale of the Shares will be the purchase price of the
   Shares sold less the aggregate brokers' commissions, if any.  By agreement,
   the Company will pay substantially all of the expenses incident to the
   registration of the Shares.  The Company has agreed to indemnify the
   Selling Shareholders against certain liabilities, including liabilities
   under the Securities Act of 1933, as amended (the "Securities Act"), in
   connection with the sale of the Shares hereunder.  See "Selling
   Shareholders" and "Plan of Distribution."

   See "Risk Factors" commencing on page six for certain considerations
   relevant to an investment in the common stock.

   The Shares were issued by the Company to the Selling Shareholders pursuant
   to the Asset Purchase Agreement dated August 25, 1995 (the "Supercenter
   Agreement") by and among the Company, Supercenter Entertainment
   Corporation, a Delaware corporation ("Supercenter"), and Jack Silverman. 
   See "The Company" and "Selling Shareholders."

   The Common Stock of the Company is traded on the over-the-counter Nasdaq
   National Market under the symbol "RENT."  On December 28, 1995 the last
   reported sale price for the Common Stock of the Company as reported on the
   Nasdaq National Market was $4.75 per share.

    THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES
       AND EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION NOR HAS
         THE SECURITIES AND EXCHANGE COMMISSION OR ANY STATE SECURITIES
                 COMMISSION PASSED UPON THE ACCURACY OR ADEQUACY
                    OF THIS PROSPECTUS. ANY REPRESENTATION TO
                       THE CONTRARY IS A CRIMINAL OFFENSE.

   The date of this Prospectus is December 29, 1995


                              AVAILABLE INFORMATION

   The Company is subject to the informational requirements of the Securities
   Exchange Act of 1934, as amended (the "Exchange Act"), and files reports,
   proxy statements and other information with the Securities and Exchange
   Commission (the "Commission") in accordance therewith.  Such reports, proxy
   statements and other information concerning the Company are available for
   inspection and copying at the public reference facilities of the Commission
   at Room 1024, 450 Fifth Street, N.W., Judiciary Plaza, Washington, D.C.
   20549, and at certain of its Regional Offices at Northwestern Atrium
   Center, 500 West Madison Street, Suite 1450, Chicago, Illinois 60661 and 7
   World Trade Center, 13th Floor, New York, New York 10048.  Copies of such
   material may be obtained from the Public Reference Section of the
   Commission at 450 Fifth Street, N.W., Washington, D.C. 20549, at prescribed
   rates.

   The Company has filed a registration statement on Form S-3 (the
   "Registration Statement") with the Commission under the Securities Act
   concerning the Shares covered by this Prospectus.  This Prospectus omits
   certain information and exhibits included in the Registration Statement,
   copies of which may be obtained upon payment of a fee prescribed by the
   Commission or may be examined free of charge at the Commission's Public
   Reference Section at 450 Fifth Street, N.W., Washington, D.C. 20549.

   The Company's Common Stock is traded on the over-the-counter market on the
   Nasdaq National Market.  Reports and other information concerning the
   Company can be inspected at the offices of the National Association of
   Securities Dealers, Inc., at 1735 K Street, N.W., Washington, D.C. 20006. 
   The Company furnishes its shareholders with annual reports containing
   financial statements audited by its independent auditors and with quarterly
   reports containing unaudited summary financial information for each of the
   first three quarters of each fiscal year.

   INCORPORATION OF CERTAIN INFORMATION BY REFERENCE

   The following documents filed by the Company with the Commission are
   incorporated by reference in this Prospectus:

   1.    The Company's Annual Report on Form 10-K for the fiscal year ended
         March 31, 1995.

   2.    The Company's Quarterly Report on Form 10-Q for the fiscal quarter
         ended June 30, 1995.
   3.    The Company's Quarterly Report on Form 10-Q for the fiscal quarter
         ended September 30, 1995.

   4.    The Company's 1995 Proxy Statement.

   5.    The Company's Current Reports on Form 8-K dated as of May 18, 1995
         (filed on June 2, 1995), August 25, 1995 (filed on September 1, 1995),
         August 31, 1995 (filed on September 15, 1995) and August 31,
         1995 (filed on November 14, 1995).

   6.    The description of the Common Stock of the Company which is contained
         in the Registration Statement on Form 8-A of the Company filed
         pursuant to the Exchange Act, including any amendment or reports
         filed for the purpose of updating such description.

   All documents and any definitive proxy statements filed by the Company
   pursuant to Sections 13(a), 13(c), 14 or 15(d) of the Exchange Act
   subsequent to the date of this Prospectus and prior to the termination of
   the offering of the Shares offered hereby shall be deemed to be
   incorporated by reference into this Prospectus and to be a part hereof.

   Any statement contained in a document incorporated by reference herein
   shall be deemed to be modified or superseded for purposes of the
   Registration Statement and this Prospectus to the extent that a statement
   contained in the Registration Statement and this Prospectus or any other
   subsequently filed document which also is or is deemed to be incorporated
   herein by reference modifies or supersedes such statement.  Any statement
   so modified or superseded shall not be deemed, except as so modified or
   superseded, to constitute a part of this Prospectus.

   The Company hereby undertakes to provide without charge to each person to
   whom this Prospectus has been delivered, upon the written or oral request
   of any such person, a copy of any or all of the foregoing documents
   incorporated herein by reference (not including exhibits to such documents
   unless such exhibits are specifically incorporated by reference into the
   information that this Prospectus incorporates by reference).  Requests
   should be directed to:  F. Kim Cox, Executive Vice President, Rentrak
   Corporation, 7227 N.E. 55th Avenue, Portland, Oregon 97218; (503) 284-7581.

   No dealer, salesman or any other person has been authorized to give any
   information or to make any representation not contained in this Prospectus,
   and, if given or made, such information and representation must not be
   relied upon as having been authorized by the Company.  This Prospectus does
   not constitute an offer to sell or a solicitation of an offer to buy any of
   the securities offered hereby in any state to any person to whom it is
   unlawful to make such offer in such state.  Neither the delivery of this
   Prospectus nor any sales made hereunder shall, under any circumstances,
   create any implication that there has been no change in the affairs of the
   Company since the date hereof or that any information contained herein is
   correct as to any time subsequent to its date.


<TABLE>
<CAPTION>
   TABLE OF CONTENTS

   <S>                                                                      <C>
   Available Information   . . . . . . . . . . . . . . . . . . . . . . . . . 2
   Incorporation of Certain Information by Reference   . . . . . . . . . . . 2
   The Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
   Risk Factors  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
   Selling Shareholders  . . . . . . . . . . . . . . . . . . . . . . . . .  10
   Plan of Distribution  . . . . . . . . . . . . . . . . . . . . . . . . .  11
   Legal Matters   . . . . . . . . . . . . . . . . . . . . . . . . . . . .  11
   Experts   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  11

</TABLE>

   THE COMPANY

   The Company's primary business is the distribution of pre-recorded video
   cassettes to home video specialty stores under its Pay Per Transaction
   program.  In addition, the Company operates a number of "store within a
   store" retail video outlets which rent and sell video cassettes in Wal-Mart
   and K-Mart stores.  The Company also operates a number of retail stores
   which sell professional and college licensed sports apparel merchandise. 
   Unless the context otherwise requires, all references herein to the Company
   refer to Rentrak Corporation and its wholly owned subsidiaries.

   PPT System.  The Company distributes pre-recorded video cassettes
   ("Cassettes") principally to home video specialty stores under its Pay Per
   Transaction program (the "PPT System").  The PPT System enables home video
   specialty stores and other retailers, including grocery stores and
   convenience stores, who rent Cassettes to consumers ("Retailers") to obtain
   Cassettes at a significantly lower initial cost than if they purchased the
   Cassettes from conventional video distributors.  Under the PPT System,
   after the Retailer pays a processing fee (the "Processing Fee") to the
   Company and is approved for participation in the PPT System, Cassettes are
   leased to the Retailer for a one-time fee (the "Handling Fee") plus a
   percentage of revenues generated by Retailers from rentals or sales to
   consumers (the "Transaction Fee").  The Company pays the appropriate owner
   of the Cassette's distributions rights, usually motion picture producers,
   licensees or distributors ("Program Suppliers") fees which are calculated
   based upon the Company's revenues from Retailers.  The anticipated benefit
   to the Retailer is a higher volume of rental transactions, as well as a
   reduction in capital cost and risk.  The anticipated benefit to the Program
   Supplier is an increase in the total number of Cassettes shipped, resulting
   in increased revenues and opportunity for profit.  The anticipated benefit
   to the consumer is the potential of finding more copies of certain newly
   released hit titles and a greater selection of other titles at Retailers
   participating in the PPT System.  The Company markets its PPT System
   throughout the United States and Canada.  The Company also owns a twenty-
   five percent interest in a Japanese corporation which markets a similar
   system to video retailers in Japan.

   To participate in the PPT System, Retailers must have approved computer
   software and hardware to process all of their rental and sale transactions. 
   The Company's Rentrak Profit Maker Software resides on the Retailers' point
   of sale computer system and transmits a record of PPT transactions to the
   Company over a telecommunications network and assists the Retailer in
   ordering newly released titles and in managing Cassette inventory.  The
   Company's computer systems process these transactions and transmit
   information to Retailers on new titles.

   Retail Video "Store Within A Store" Outlets -- BlowOut Video and
   Entertainment One, Inc.  In a series of acquisitions culminating in May
   1995, the Company acquired a fifty-seven percent (57%) interest in
   Entertainment One, Inc., an Illinois corporation ("E-1").  E-1 operates
   "store within a store" retail video outlets which rent and sell video
   cassettes, video games, computer games and programs, and CD-ROM titles in
   Wal-Mart Supercenter stores under the trade name "BlowOut Video."  The
   Company also holds additional convertible debt of E-1 which, if fully
   converted, would increase its interest in E-1 to approximately ninety-three
   percent (93%).  As of September 30, 1995, E-1 operated 70 stores in Wal-
   Mart Supercenter stores, all of which are participating retailers in the
   PPT System.  As of September 30, 1995, only 22 of the E-1 stores had been
   open for more than a year, and E-1 had not generated a profit.

   On August 31, 1995, the Company acquired certain assets of Supercenter
   Entertainment Corporation, a Delaware corporation ("Supercenter"),
   consisting of 45 retail video "store within a store" outlets in Wal-Mart
   Supercenter stores and 25 retail video outlets in K-Mart and K-Mart
   "SuperK" stores.  Like the E-1 outlets, the acquired stores are operated
   under the trade name "BlowOut Video" and are participating Retailers in the
   PPT System.  These operations were significantly expanded over the last
   year and to date have not generated a profit.

   Together, the Company and E-1 are the sole operators of the "store within a
   store" video outlets in Wal-Mart stores and the largest operator of "store
   within a store" outlets in K-Mart stores.  The Company and E-1 have each
   entered into master leases with Wal-Mart.  The Company has also entered
   into a master lease with K-Mart.  Each individual video outlet lease under
   the Wal-Mart and K-Mart master leases is for a five-year term with an
   option to extend for an additional five years.  Although the master leases
   do not require the Company or E-1 to open additional video outlets in
   either Wal-Mart or K-Mart stores, and do not require Wal-Mart or K-Mart to
   lease additional video outlets to either the Company or E-1, E-1 has
   committed to Wal-Mart to open video outlets within 45 Supercenters in 1996. <PAGE>

   Wal-Mart has recently announced that it intends to open 110 Supercenters
   during 1996.  Assuming Wal-Mart consents to leasing additional video
   outlets in such stores and assuming sufficient capital resources are
   available to the Company or E-1, it is the Company's intention to open, or
   to cause E-1 to open, additional video outlets in substantially all, if not
   all, of such Supercenters.  It is anticipated that the Company and E-1 each
   will incur substantial opening and start-up costs in connection with the
   opening of additional stores (currently estimated to be $80,000 to $100,000
   per store), and there can be no assurance that the Company's or E-1's
   "store within a store" video operations will generate a profit in the
   foreseeable future.   The retail video business currently is operated
   through four wholly owned subsidiaries of the Company and E-1.  The Company
   plans to reorganize its retail video business by combining three of the
   wholly owned subsidiaries and E-1 into one entity that would be owned by
   Rentrak and the other shareholders of E-1.

   Sports Apparel Retailing - The Pro Image, Inc. and Team Spirit, Inc.  As of
   December 1, 1995, the Company, through its wholly owned subsidiaries, The
   Pro Image, Inc. ("TPI") and Team Spirit, Inc. ("Team Spirit"), owned or
   franchised approximately 240 retail outlets which sell sports-oriented
   products and apparel featuring products licensed by college and
   professional sports teams.  The Company's sports apparel retail outlets are
   primarily located in 45 states and Canada.  The Company also has a limited
   number of franchised stores in Mexico, Germany and Japan. 

   The Company was incorporated in Oregon in 1977 and until September 1988
   operated under the name "National Video, Inc."  Initially, the Company's
   principal business activity was the sale of franchises for the operation of
   video specialty stores.  In September 1988, the Company sold its franchise
   operations in order to develop the PPT System, which is now the Company's
   primary business.  The Company's principal executive offices are located at
   7227 N.E. 55th Avenue, Portland, Oregon 97218 ((503) 284-7581).


   RISK FACTORS

   In addition to the material contained, or incorporated by reference
   elsewhere, in this Prospectus, investors should carefully consider the
   following factors.

   PPT Business

   Dependence on PPT System.  A substantial portion of the Company's revenues
   (approximately 71% in fiscal year 1995) are derived from the PPT System. 
   The Company began to market the program in January 1989.  Although the
   Company has continued to expand its distribution system, there can be no
   assurance that the Company will be able to continue to market the PPT
   System successfully or that the Company will realize profits from its
   operations in the future.

   Acquisition of Cassettes for Distribution.  The Company's success depends,
   among other things, on its ability to provide a sufficient quantity and
   variety of Cassettes to Retailers.  This in turn depends on the willingness
   of Program Suppliers to supply the Company with Cassettes on acceptable
   terms and conditions.  The Company's existing arrangements with Program
   Suppliers are of varying duration, scope and formality.  In the six month
   period ended September 30, 1995, Cassettes supplied by the Company's two
   largest Program Suppliers (the "Major Suppliers") accounted for twenty-
   eight percent (28%) and seventeen percent (17%) of its revenues,
   respectively.  Cassettes from no other Program Supplier accounted for more
   than ten percent (10%) of the Company's revenues during the same period.  
   During the last three years, the Company has not experienced any material
   difficulty in acquiring Cassettes which are suitable for the Company's
   markets on acceptable terms and conditions from Program Suppliers. 
   Moreover, the Company continues to seek involvement of additional Program
   Suppliers.  Based upon existing commitments from Program Suppliers and past
   experience, the Company currently has, and believes that for the reasonably
   foreseeable future it will have, an adequate supply of Cassettes, on
   acceptable terms and conditions, which are suitable for the Company's
   markets.  There can be no assurance, however, that Program Suppliers will
   continue to distribute through the PPT System, continue to have available
   for distribution Cassettes which the Company can distribute on a profitable
   basis, or continue to remain in business.  In addition, some of the
   Company's agreements with Program Suppliers may be terminated upon a
   relatively short notice, and any such termination or other discontinuation
   of its supply of Cassettes, including with respect to either of its Major
   Suppliers, could have a material adverse effect on the revenues of the
   Company.  Even if Cassettes are otherwise available from Program Suppliers
   to the Company, there can be no assurance that they will be made available
   on terms acceptable to the Company.

   Certain Program Suppliers have requested financial or performance
   commitments from the Company, including advances, letters of credit or
   guarantees as a condition to obtaining certain titles.  In certain cases,
   the Company has provided such commitments to induce Program Suppliers to
   begin participation in the PPT System and to demonstrate its financial
   benefits.  The Company determines whether to provide such commitments on a
   case-by-case basis, depending upon the Program Supplier's success with such
   titles prior to home video distribution and the Company's assessment of
   expected success in home rental distribution.  This practice could result
   in losses which may be material.

   Turnover of Retailers; Compliance with PPT System Policies; Retailer
   Financing Program.  The video retail market is subject to a significant
   turnover of Retailers each year due to such factors as business failure,
   consolidation or acquisition.  In addition, Retailers who remain in
   business may experience adverse operating results which would affect their
   ability to make payments to the Company.  There can be no assurance that
   changes adverse to Retailers may not occur which might have a material
   adverse effect on the Company's operations.

   Moreover, certain Retailers in the past have failed to follow the Company's
   policies for handling Cassettes, rental transactions and reporting. 
   Although the Company has compliance standards, audit procedures and
   computerized transaction monitoring which can lead to the expulsion of a
   non-complying participating Retailer from the PPT System, there can be no
   assurance that such procedures will adequately guard against abuses of the
   Company's policies.  The inability to adequately prevent such abuses could
   have a material adverse effect on the Company's operations.

   The Company has established a retailer financing program whereby the
   Company will provide financing on a selective basis to certain Retailers
   which the Company believes demonstrate prospects for substantial growth in
   the industry.  In connection with these financings, the Company typically
   makes a loan and/or equity investment in the Retailer.  Each loan or
   investment generally ranges from $100,000 to $2.0 million.  As part of such
   financing, the Retailer typically agrees to cause all of its current and
   future retail locations to participate in the PPT System for a designated
   period of time.  The Board of Directors has authorized up to $14 million to
   be used in connection with the Company's retailer financing program, and as
   of September 30, 1995, the Company had loaned or invested approximately
   $7.5 million and had made oral or written commitments for substantially the
   rest of the authorized amount.  These financings are speculative in nature
   and involve a high degree of risk, and no assurance can be given that the
   Company will earn a satisfactory return, if any, from such investments.  As
   of September 30, 1995, the Company had reserved approximately $2.4 million,
   or 33% of the total amount the Company had made in loans and investments
   under its retailer financing program.  In this regard, the Company's
   acquisition of its initial interest in E-1 resulted from an investment made
   pursuant to its retailer financing program.

   Seasonality of the Home Video Industry.  Program Suppliers tend to
   introduce hit titles during two periods of the year, the early summer and
   the Christmas holiday season.  Since the release to home video usually
   follows the theatrical release by approximately six months (though
   significant variations do occur with respect to certain titles), the
   seasonal peaks for home video also generally occur during the early summer
   and the Christmas holiday season.  The Company believes that its volume of
   rental transactions reflects, in part, this seasonal pattern, although
   growth in the numbers of Program Suppliers, titles available to the Company
   and participating Retailers may tend to obscure any seasonal effect. The
   Company believes that such seasonal variations may be reflected in future
   quarterly patterns of its revenues and earnings.  

   Competition in the Video Distribution Industry.  The home video industry is
   highly competitive.  The Company has one direct competitor presently
   distributing cassettes on a basis similar to the PPT System, SuperComm,
   Inc., a wholly-owned subsidiary of the Walt Disney Company, which has thus
   far concentrated its efforts primarily in the supermarket industry.  In
   addition, the Company faces substantial competition from conventional
   distributors.  Many of the Company's competitors, including SuperComm,
   Inc., have existing distribution networks, long-standing relationships with
   Program Suppliers and Retailers, and/or significantly greater financial
   resources than the Company.   

   Competition from Alternative Delivery Technologies.  In addition to the
   direct competition described above, the Company faces indirect competition
   from alternative delivery technologies which are intended to provide video
   entertainment directly to the consumer.  These technologies include:  (1)
   direct broadcast satellite transmission systems, which broadcast movies in
   digital form direct from satellites to small antennas in the home; (2)
   cable systems which may transmit digital format movies to the home over
   cable systems employing fiber optic technology; and (3) pay cable
   television systems which may employ digital data compression techniques to
   increase the number of channels available and hence the number of movies
   which can be transmitted.  Another source of indirect competition comes
   from Program Suppliers releasing titles intended for "sell-through" rather
   than rental to consumers at approximately $10 to $30.  To date, such "sell-
   through" pricing has generally been limited to certain newly released hit
   titles with wide general family appeal.  As the Company's business is
   dependent upon the existence of a home video rental market, a substantial
   shift in the video business to alternative technologies or "sell-through"
   policies could have a material adverse effect on the Company's operations.

   Dependence on Computerization.  The success of the PPT System depends,
   among other things, on the ability of the Company to track each rental or
   sale of Cassettes which are in the PPT System.  The Company continues to
   expand and refine its computer system.  There can be no assurance that the
   Company will not experience future problems with computer software or
   hardware, and such problems could have a material adverse effect on the
   Company's operations.

   Retail Video Business

   Expansion Strategy; Lack of Profitability.  Both E-1, and, to a lesser
   extent, the Company, are following aggressive expansion and growth
   strategies for opening additional "store within a store" outlets in Wal-
   Mart and K-Mart stores in 1996.  Substantial capital outlays are required
   to open each new store.  The Company does not anticipate that its and E-1's
   current credit facilities will be sufficient to fund all of the planned
   expansion, and as a result the Company and E-1 may have to obtain other
   debt or equity financing or expand less aggressively.  There can be no
   assurance that either the Company or E-1 will be able to obtain any such
   additional financing on reasonable terms.  In addition, management
   resources will be required to expand these operations.  There can be no
   assurance that the Company and E-1 will be able to attract and retain a
   sufficient number of skilled store managers to implement this growth
   strategy.  Furthermore, neither E-1 nor the former Supercenter business has
   operated at a profit, and there can be no assurance that either E-1 or the
   Company will be able to meet the demands of a growth strategy and operate
   at a profit at any time in the foreseeable future.

   Dependence on Wal-Mart and K-Mart.  The Company has entered into master
   leases with Wal-Mart and K-Mart, respectively, for its stores, and E-1 has
   entered into a similar master lease with Wal-Mart.  The master leases
   provide for an initial five-year term for each new store, with an
   additional five-year optional renewal term.  Either party to the Wal-Mart
   lease can elect to close stores which fail to generate a minimum level of
   revenues, and any such closure at the request of the Company or E-1, as the
   case may be, would require such party to pay Wal-Mart a termination fee
   (equal to $3,000) for each store closed.  Neither the Company nor E-1 has
   any exclusive right to open stores or any control over the geographic area
   or market in which the new stores will be located.  The master leases also
   allow Wal-Mart or K-Mart, under certain conditions, to restrict the ability
   of the Company and E-1 to sell videocassette titles which are being sold in
   particular Wal-Mart or K-Mart stores, respectively.

   Both the Company and E-1 are highly dependent on their relationships with
   their host stores.  There can be no assurance that Wal-Mart or K-Mart will
   open additional stores in locations which are commercially viable for
   retail video operations, or that the number of future stores opened by Wal-
   Mart or K-Mart will meet the Company or E-1's current expansion plans. 
   Either host store could change its development or operation plans at any
   time, and there can be no assurance that either the Company or E-1 will be
   able to operate stores within either the Wal-Mart or K-Mart stores for any
   period of time following the terms provided in the master leases. 
   Furthermore, if either Wal-Mart or K-Mart terminates its relationship with
   the Company or E-1, there can be no assurance that the Company or E-1 could
   find a suitable national retail mass merchant with sufficient stores to
   support their "store within a store" retail concept.

   Geographic Diversity; Efficiencies of Operations.  The Company and E-1
   operate "store within a store" outlets in 21 different states.  The
   geographic diversity of these states poses special challenges with respect
   to store management, inventory controls and communications.  The opening of
   additional stores in new states or regions could lead to redundancies and
   inefficiencies in operations.

   Competition.  The video rental industry is highly competitive, with
   numerous national, regional and local video operators.  Competitors such as
   Blockbuster Video have substantially greater financial resources and
   marketing capabilities.  Because a majority of the Wal-Mart and K-Mart
   stores in which the Company and E-1 operate retail video outlets are
   located in rural areas, the video operations also face competition from
   supermarket rental operations, one of the fastest growing segments of the
   video rental market.  In addition, the Company and E-1 compete with a
   number of other leisure and retail entertainment providers, including
   television, movie theaters, bowling alleys and sporting events.

   Alternative Delivery Technologies.  Both the Company's and E-1's retail
   video operations are subject to the same competition from alternative
   delivery technologies for home video entertainment as the PPT System.  See
   the Risk Factor "Alternative Delivery Technologies" under PPT Business for
   further information. 

   Quarterly Fluctuations.  Future operating results may be affected by the
   number and timing of store openings, the quality of new release titles
   available for rental and sale, weather and other special and unusual
   events.  Spending on entertainment items such as video rentals and
   purchases is discretionary and may be particularly susceptible to regional
   and national economic conditions.  In addition, any concentration of new
   store openings and related new store pre-opening costs near the end of a
   fiscal quarter could have an adverse effect on the financial results for
   that quarter.  Operating results for the Company's and E-1's retail video
   operations may also be affected by seasonal fluctuations in the release of
   home video titles.  See the Risk Factor "Seasonality of the Home Video
   Industry" under PPT Business for further information.

   Integration of Retail Video Operations into Rentrak.  Through its
   acquisition of the Supercenter operations and a controlling interest in
   E-1, the Company has significantly increased the overall level and scope of
   its business operations.  The expansion in the scope of the Company's
   operations has resulted in a need for a significant investment in
   infrastructure and systems.  The challenges of the Company's expansion are
   expected to be magnified with the opening of additional outlets.  These
   challenges include, without limitation, securing adequate financial
   resources to successfully integrate and manage the operation, retention of
   key employees, integration of the outlets into the PPT Program and
   consolidation of certain operations, each of which could pose significant
   challenges.  The Company's or E-1's inability to meet these challenges
   could adversely affect their ability to expand or attain profitability for
   the retail video operations.

   Sports Apparel Business

   Competition.  The Company's sports apparel business faces intense
   competition for customers and for suitable store locations from a variety
   of retailers.  TPI and Team Spirit compete with traditional and specialty
   retailers (regional chains, specialty stores, local operators and mail
   order companies), mass merchandisers (discount stores and department
   stores) and large format retailers (warehouse and superstore operators). 
   Some of these competitors have substantially greater resources than the
   Company.

   Seasonality.  The sports apparel businesses is heavily dependent upon the
   Christmas holiday selling season.  It is estimated that approximately
   between 30% to 40% of the Company's revenues from its sports apparel
   business and substantially all of its profits are generated during that
   time period.  Any substantial decrease in sales for such period could have
   a material adverse effect on the profitability of the Company's sports
   apparel business.  Although the Company does not yet have complete
   information regarding the results of the 1995 Christmas holiday selling
   season, the Company currently expects that sales at retail sports apparel
   stores owned or franchised by the Company may be lower than sales during
   such season in recent years.

   Economic Conditions.  The retail sports apparel industry is dependent upon
   the economic environment and the level of consumer spending.  Spending on
   items sold in the Company's sports apparel business is discretionary and
   may be particularly susceptible to regional and national economic
   conditions.  There can be no assurance that a prolonged economic recession
   would not have a material adverse effect on the Company's sports apparel
   business.

   Dependence on Key Personnel

   The Company's future success depends on the continued contributions of Ron
   Berger, the Company's founder and Chief Executive Officer.  The loss of Mr.
   Berger's services could have a material adverse effect on the Company's
   operations.  There can be no assurance that the Company could find a
   suitable replacement in a timely manner.  The Company maintains a
   $5.0 million "key man" life insurance policy on Mr. Berger and has entered
   into an employment agreement with Mr. Berger that expires on May 31, 1999.

   SELLING SHAREHOLDERS

   The following table identifies each of the Selling Shareholders and
   provides certain information with respect to the Shares beneficially held
   and to be offered under this Prospectus from time to time by each Selling
   Shareholder.  
<TABLE>
<CAPTION>
                                        Number of
   Name                                Shares Held

   <S>                           <C>
   Jack Silverman                600,000
   James Robert Silverman         50,000
   Linda Ann Carlquist            50,000
   Robert Joel Silverman          50,000
   Steven Charles Silverman       50,000
   David A. Silverman             50,000
   Rita A. Brown                  26,000
   Paul Gerson                     1,000
   Harold W. Heyer, Jr.            1,000

</TABLE>

   All of the Shares offered hereby are to be sold on behalf of the Selling
   Shareholders, and the Company will not receive any proceeds from the sale
   of the Shares.  Because the Selling Shareholders may sell all or part of
   their Shares pursuant to this Prospectus, and this Offering is not being
   underwritten, no estimate can be given as to the number of and percentage
   of Shares that will be held by the Selling Shareholders upon termination of
   this Offering.  If all the Shares listed below are sold, the Selling
   Shareholders will not hold any outstanding shares of the Company's Common
   Stock issued in connection with the Acquisition (as defined below) upon
   termination of this Offering.

   The Selling Shareholders received the Shares in connection with the
   Company's acquisition of certain assets of Supercenter in August 1995 (the
   "Acquisition").  Jack Silverman, one of the Selling Shareholders, is the
   sole shareholder of Supercenter.  In connection with such acquisition, the
   Company agreed to file this Registration Statement with the Commission
   covering the Shares offered hereby and to indemnify each such Selling
   Shareholder against claims made against them arising out of, among other
   things, statements or omissions made in this Registration Statement,
   including this Prospectus.  Except for the Supercenter Agreement and the
   transactions contemplated thereby, the Company is unaware of any material
   relationship between any of such respective Selling Shareholders and the
   Company or its affiliates in the past three years.  

   PLAN OF DISTRIBUTION

   The Shares may be sold from time to time by the Selling Shareholders
   directly or through brokers, agents or dealers who may receive compensation
   in the form of commissions.  The Shares may be sold in the over-the-counter
   market on the Nasdaq National Market, through negotiated transactions or
   otherwise, or in private transactions, at market prices prevailing at the
   time of sale, at prices related to such prevailing market prices, or at
   prices otherwise negotiated.  Any such brokers, agents or dealers who
   effect a sale of the Shares may be deemed to be "underwriters" within the
   meaning of the Securities Act.

   The Company has advised each Selling Shareholder that he or she and any
   such brokers, dealers or agents who effect a sale of the Shares are subject
   to the prospectus delivery requirements under the Securities Act.  The
   Company also has advised each Selling Shareholder that in the event of a
   "distribution" of his Shares, such Selling Shareholder and any broker,
   dealer or agent who participates in such distribution may be subject to
   applicable provisions of the Exchange Act and the rules and regulations
   thereunder, including without limitation Rule 10b-6.

   The Company will pay substantially all of the expenses incident to the
   registration of the Shares, estimated to be approximately $70,000.00, as
   generally required pursuant to the agreements referred to elsewhere herein
   setting forth the Company's obligations to register the respective Shares
   owned by the Selling Shareholders.  In addition, under such agreements, the
   Selling Shareholders will generally be indemnified by the Company against
   certain liabilities, including liabilities under the Securities Act.

   The Company's Common Stock is traded over-the-counter on the Nasdaq
   National Market.  The last reported sale of the Company's Common Stock as
   of a recent date is set forth on the cover page of this Prospectus. 
   Prospective purchasers should obtain current information regarding the
   trading price of the Common Stock.


   LEGAL MATTERS

   The legality of the Shares offered hereby is being passed upon for the
   Company by Garvey, Schubert & Barer, Portland, Oregon.


   EXPERTS

   The consolidated financial statements and schedule included in the
   Company's 1995 Annual Report on Form 10-K for the year ended March 31, 1995
   and the financial statements of Supercenter Entertainment Corporation as of
   December 31, 1994 and 1993 and for the years then ended included in the
   Company's Form 8-K dated August 31, 1995, which are incorporated by
   reference herein, have been audited by Arthur Andersen LLP, independent
   public accountants, as indicated in their reports with respect thereto, and
   are incorporated by reference in reliance upon the authority of said firm
   as experts in giving said reports.


                                     PART II
                     INFORMATION NOT REQUIRED IN PROSPECTUS


   Item 14.  Other Expenses of Issuance and Distribution.

   The expenses relating to the registration of the Shares will be borne by
   the Company.  Such expenses are estimated to be as follows:

<TABLE>
   <S>                                  <C>     
   SEC Registration Fee                 $    934
   Accountant's fees*                     15,000
   Legal fees*                            50,000
   Miscellaneous/Blue Sky*                 4,066

   Total                                $ 70,000


   * Estimated
</TABLE>

   Item 15.  Indemnification of Directors and Officers.

   Article VIII, Section 2 of the Company's amended and restated articles of
   incorporation ("Article VIII") and Article X of the Company's restated
   bylaws ("Article X") require the Company to indemnify officers, directors
   and employees to the fullest extent authorized by the Oregon Business
   Corporation Act ("the Act").  The effect of these provisions is summarized
   below but the description is qualified in its entirety by reference to the
   Act, Article VIII and Article X.

   Indemnification is granted in respect to any action, suit or proceeding
   (other than an action by or in the right of the corporation) against all
   expense, liability and loss reasonably incurred (including attorneys' fees,
   judgments, fines, ERISA excise taxes or penalties and amounts paid in
   settlement), if the indemnitee's conduct was in good faith, the indemnitee
   reasonably believed that his conduct was in the best interests of the
   Company, or at least not opposed to its best interests, and, with respect
   to any criminal proceeding, the indemnitee had no reasonable cause to
   believe his conduct was unlawful.  Indemnification is not permitted in
   connection with a proceeding in which a person is adjudged liable on the
   basis that personal benefit was improperly received, unless indemnification
   is permitted by a court upon a finding that the person is fairly and
   reasonably entitled to indemnification in view of all the relevant
   circumstances.

   In addition, indemnification is granted in respect to any proceeding by or
   in the right of the Company against the expenses (including attorneys'
   fees) actually and reasonably incurred if the person acted in good faith
   and a manner reasonably believed to be in, or not opposed to, the best
   interests of the Company.  No right of indemnity is granted if the person
   is adjudged liable to the Company, unless permitted by the court.

   Termination of a proceeding by judgment, order, settlement, conviction or
   upon a plea of nolo contendere or its equivalent is not, of itself,
   determinative that the person did not meet the standard of conduct
   described above.  If wholly successful on the merits of a proceeding, a
   person is entitled to indemnity as a matter of right.  Because the limits
   of indemnity under Oregon law are not clearly defined, Article VIII and
   Article X may provide indemnity broader than that described above.

   Article VIII and Article X provide that the right of indemnification is a
   contract right and include the right to be paid by the Company the expenses
   incurred in defending a proceeding in advance of its final disposition;
   provided that, if required by Oregon law, the person seeking advances
   provides to the Company an undertaking to repay advanced amounts if it is
   determined by a final adjudication that the recipient is not entitled to
   indemnity.  Any person claiming indemnity is explicitly authorized to sue
   the Company for payment and the Company will have the burden of proving the
   claimant failed to meet the standards of conduct making indemnity
   permissible.  If the person claiming indemnity is successful in whole or in
   part in such a suit (or in a suit brought by the Company to recover an
   advancement of expenses), the person claiming indemnity shall also be
   entitled to be paid the expense of prosecuting (or defending) the suit.

   Article VIII and Article X also provide that the Company may maintain
   insurance to protect itself and its directors, officers, employees or
   agents against any expense, liability or loss whether or not the Company
   has the power to indemnify such person against such expense, liability or
   loss under Oregon law.  The Company currently has liability insurance to
   indemnify its directors and officers against expense, liability or loss
   arising from claims by reason of their acts or omissions as officers and
   directors.

   The rights of indemnification described above are not exclusive of any
   other rights of indemnification to which the persons indemnified may be
   entitled under any agreements, statute, vote of shareholders, action of
   directors or otherwise.

   Item 16.  List of Exhibits.

   Exhibit Number           Description

   2                        Asset Purchase Agreement, dated as of August 25,   
                            1995, among Rentrak Corporation, Supercenter       
                            Entertainment Corporation and Jack Silverman, and  
                            the principal exhibits thereto (the "Asset         
                            Purchase Agreement"). (1)

   3.1                      Amended and Restated Articles of Incorporation of  
                            the Company and amendments thereto. (2)

   3.2                      By-laws of the Company.(3)

   5                        Opinion re:  legality.

   23.1                     Consent of Attorneys (incorporated in Exhibit 5    
                            hereof).

   23.2                     Consent of Arthur Andersen LLP.

   24                       Power of Attorney (included on Page II-4 hereof).


   (1)   Filed as an exhibit to the Company's Current Report on Form 8-K dated
         August 25, 1995 (filed September 1, 1995), and incorporated by
         reference herein.

   (2)   Filed as Exhibit 3.1 to the Company's Registration Statement on Form
         S-3 filed on November 21, 1994, and incorporated by reference herein.

   (3)   Filed as Exhibit 10.8 to the Company's 1991 Annual Report on Form 
         10-K filed on May 6, 1991, and incorporated by reference herein.


   Item 17.  Undertakings.

   (a)  The undersigned registrant hereby undertakes:

        (1)   To file, during any period in which offers or sales are being
   made, a post-effective amendment to this registration statement:

              (i)   To include any prospectus required by Section 10(a)(3) of
   the Securities Act of 1933;

              (ii)  To reflect in the prospectus any facts or events arising
   after the effective date of the registration statement (or most recent
   post-effective amendment thereof) which individually or in the aggregate,
   represent a fundamental change in the information set forth in the
   registration statement;

              (iii) To include any material information with respect to the
   plan of distribution not previously discussed in the registration statement
   or any material change to such information in the registration statement.

                     Provided, however, that paragraphs (a)(1)(i) and
   (a)(1)(ii) do not apply if the information required to be included in a
   post-effective amendment by those paragraphs is contained in periodic
   reports filed by registrant pursuant to Sections 13 or 15(d) of the
   Securities Exchange Act of 1934 that are incorporated by reference in the
   registration statement.

        (2)  That, for the purpose of determining any liability under the
   Securities Act of 1933, each such post-effective amendment shall be deemed
   to be a new registration statement relating to the securities offered
   therein, and the offering of such securities at that time shall be deemed
   to be the initial bona fide offering thereof.
    
        (3)  To remove from registration, by means of a post-effective
   amendment, any of the securities being registered which remain unsold at
   the termination of the offering.
   (b)  The undersigned registrant hereby undertakes that, for purposes of
   determining any liability under the Securities Act of 1933, each filing of
   the registrant's annual report pursuant to Section 13(a) or 15(d) of the
   Securities Exchange Act of 1934 (and, where applicable, each filing of an
   employee benefit plan's annual report pursuant to Section 15(d) of the
   Securities Exchange Act of 1934) that is incorporated by reference in the
   registration statement shall be deemed to be a new registration statement
   relating to the securities offered therein, and the offering of such
   securities at that time shall be deemed to be the initial bona fide
   offering thereof.

   (h)  Insofar as indemnification for liabilities under the Securities Act of
   1933 may be permitted to directors, officers and controlling persons of the
   registrant pursuant to the foregoing provisions, or otherwise, the
   registrant has been advised that in the opinion of the Securities and
   Exchange Commission such indemnification is against public policy as
   expressed in the Act and is, therefore, unenforceable.  In the event that a
   claim for indemnification against such liabilities (other than the payment
   by the registrant of expenses incurred or paid by a director, officer or
   controlling person of the registrant in the successful defense of any
   action, suit or proceeding) is asserted by such director, officer of
   controlling person in connection with the securities being registered, the
   registrant will, unless in the opinion of its counsel the matter has been
   settled by controlling precedent, submit to a court of appropriate
   jurisdiction the question whether such indemnification by it is against
   public policy as expressed in the Act and will be governed by the final
   adjudication of such issue.

   SIGNATURES

   Pursuant to the requirements of the Securities Act of 1933, the Registrant
   certifies that it has reasonable grounds to believe that it meets all of
   the requirements for filing on Form S-3 and has duly caused this
   Registration Statement to be signed on its behalf by the undersigned,
   thereunto duly authorized, in the City of Portland, State of Oregon on
   December 29, 1995.

   Registrant:  Rentrak Corporation

   By  /s/ Ron Berger     
       Ron Berger, 
       Chairman of the Board, Chief 
       Executive Officer and President

   POWER OF ATTORNEY TO SIGN AMENDMENTS

   KNOW ALL PERSONS BY THESE PRESENTS, that each person whose signature
   appears below does hereby constitute and appoint Ron Berger and F. Kim Cox,
   and each of them, with full power of substitution and full power to act
   without the other, his true and lawful attorney-in-fact and agent to act
   for him in his name, place and stead, in any and all capacities, to sign
   any or all amendments to this registration statement on Form S-3, and to
   file the same, with all exhibits thereto, and other documents in connection
   therewith, with the Securities and Exchange Commission, granting unto said
   attorneys-in-fact and agents, and each of them, full power and authority to
   do and perform each and every act and thing requisite and necessary to be
   done in and about the premises in order to effectuate the same as fully, to
   all intents and purposes, as they or he might or could do in person, hereby
   ratifying and confirming all that said attorneys-in-fact and agents, or any
   of them, may lawfully do or cause to be done by virtue hereof.

   Pursuant to the requirements of the Securities Act of 1933, this
   Registration Statement has been signed below by the following persons in
   the capacities and on the dates indicated.
<TABLE>
<CAPTION>
            Signature                           Title                           Date

        <C>                    <C>                                       <C>              
        /s/ Ron Berger         Chairman of the Board, Chief Executive    December 29, 1995
                               Officer and President 
        Ron Berger             (Principal Executive Officer)

        /s/ F. Kim Cox         Executive Vice President-Finance and      December 29, 1995
                               Chief Financial Officer
        F. Kim Cox             (Principal Financial Officer)
 
        /s/ Karl Wetzel        Chief Accounting Officer                  December 29, 1995
                    
        Karl Wetzel

        /s/ James P. Jimirro   Director                                  December 29, 1995
                   
        James P. Jimirro

        /s/ Muneaki Masuda     Director                                  December 29, 1995
                  
        Muneaki Masuda

        /s/ Peter Dal Bianco   Director                                  December 29, 1995
              
        Peter Dal Bianco

        /s/ Bill LeVine        Director                                  December 29, 1995
                    
        Bill LeVine

        /s/ Stephen Roberts    Director                                  December 29, 1995
              
        Stephen Roberts
</TABLE>

   EXHIBIT INDEX
   Exhibit Number           Description

   2                        Asset Purchase Agreement, dated as of August 25,   
                            1995, among Rentrak Corporation, Supercenter       
                            Entertainment Corporation and Jack Silverman, and  
                            the principal exhibits thereto (the "Asset         
                            Purchase Agreement"). (1)

   3.1                      Amended and Restated Articles of Incorporation of  
                            the Company and amendments thereto. (2)

   3.2                      By-laws of the Company.(3)

   5                        Opinion re:  legality.

   23.1                     Consent of Attorneys (incorporated in Exhibit 5    
                            hereof).

   23.2                     Consent of Arthur Andersen LLP.

   24                       Power of Attorney (included on Page II-4 hereof).

   (1)   Filed as an exhibit to the Company's Current Report on Form 8-K dated
         August 25, 1995 (filed September 1, 1995), and incorporated by
         reference herein.

   (2)   Filed as Exhibit 3.1 to the Company's Registration Statement on Form
         S-3 filed on November 21, 1994, and incorporated by reference herein.

   (3)   Filed as Exhibit 10.8 to the Company's 1991 Annual Report on Form 
         10-K filed on May 6, 1991, and incorporated by reference herein.







   EXHIBIT 5



   December 29, 1995


   Rentrak Corporation
   7227 N.E. 55th Avenue
   Portland, OR 97218

   Re:   Legality of 878,000 Shares of Common Stock
         to be registered on Form S-3 Registration Statement

   Dear Sirs:

   We have been requested by you to render this opinion in connection with the
   proposed registration of 878,000 shares of common stock, par value $.001
   per share, pursuant to a registration statement on Form S-3 (the
    Registration Statement ) to be filed with the Securities and Exchange
   Commission on or about December 29, 1995.

   We have reviewed the Articles of Incorporation of Rentrak Corporation, as
   amended, and the resolutions of the Board of Directors of Rentrak
   Corporation authorizing the Supercenter Agreement (as that term is defined
   in the Registration Statement).  We have also reviewed such other
   documents, corporate records, and other instruments as we have deemed
   necessary for purposes of this opinion.  As to matters of fact which have
   not been independently established, we have relied on representations of
   officers of the Company.

   Based on such review, we are of the opinion that under the corporate laws
   of Oregon, the 878,000 currently outstanding shares of the Company's common
   stock being registered are validly issued, fully paid and non-assessable
   shares of common stock.

   We hereby consent to the filing of this opinion as an exhibit to the
   Registration Statement and to the reference to our firm under the heading
   Legal Matters  in the Registration Statement and related Prospectus
   relating to an offering of common stock, par value $.001 per share, of
   Rentrak Corporation, by certain selling shareholders.

   Sincerely,



   Garvey, Schubert & Barer

   82440/30086.00717








   EXHIBIT 23.2




   Consent of Independent Public Accountants


   As  independent public accountants, we hereby  consent to the incorporation
   by  reference in  this  Registration  Statement on  Form S-3  covering  the
   registration of 878,000  shares of Rentrak Corporation common stock  of our
   reports  dated May 26, 1995 included in Rentrak Corporation's Form 10-K for
   the year  ended March  31, 1995,  and our  reports dated October  16, 1995,
   relating   to  the   financial  statement   of   Supercenter  Entertainment
   Corporation  as  of  December 31,  1994  and  1993,  appearing  in  Rentrak
   Corporation's Form 8-K dated August  31, 1995, and to all references to our
   firm included in this Registration Statement.


                                                   ARTHUR ANDERSEN LLP



   Portland, Oregon,
     December 27, 1995


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