RENTRAK CORP
8-K, 1995-09-01
PATENT OWNERS & LESSORS
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                             SECURITIES AND EXCHANGE COMMISSION

                                   Washington, D.C. 20549



                                          FORM 8-K                           



                                       CURRENT REPORT
          Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934


              Date of Report (Date of earliest event reported) August 25, 1995



                                     Rentrak Corporation
                   (Exact Name of Registrant as Specified in its Charter)



                Oregon                     0-15159               93-0780536
            (State or Other           (Commission File        (I.R.S. Employer
            Jurisdiction of                Number)           Identification No.)
            Incorporation)


              7227 N.E. 55th Avenue,
                 Portland,  Oregon                                   97218
          (Address of Principal Executive                          (Zip Code)
                     Offices)


                                       (503) 284-7581
                    (Registrant's Telephone Number, Including Area Code)


                                             N/A
                (Former Name or Former Address, if Changed Since Last Report)




                           Index to Exhibits appears at page 5.





     Item 5.  Other Events

The Asset Purchase Agreement.  On August 25, 1995, Rentrak Corporation (the
"Company"), Supercenter Entertainment Corporation ("SCE") and Jack Silverman
(the "Shareholder") entered into an Asset Purchase Agreement (the "Agreement")
pursuant to which the Company has agreed to acquire certain assets of SCE
which constitute SCE's retail video business.  Jack Silverman is the principal
shareholder of SCE.  The transaction is expected to close on or before
September 15, 1995, and is subject to customary consents and conditions.  A
copy of the Agreement is filed herewith as Exhibit 1 and is incorporated
herein by reference.

     The Supercenter Video Retail Business.  SCE's retail video business
operates 45 video rental and sale stores inside Wal-Mart stores and 25 video
rental and sale stores inside Kmart stores.  Annual revenues of the business
are approximately $10 million.  As a result of its rapid expansion during the
past year, the supercenter operations have been unprofitable to date.  


     Entertainment One, which is 57% owned by the Company, currently
operates 51 video rental and sale stores inside Wal-Mart SuperCenters.  After
the acquisition, the Company and Entertainment One will be the sole video
rental vendor in Wal-Mart stores with 96 stores, and the largest video rental
vendor in Kmart stores.  The Company has announced that it is committed to
further the expansion of the "store within a store" concept, and has committed
to Wal-Mart to open an additional 33 stores in 1995.

     Consideration.  As consideration for the acquisition, the Company has
agreed to issue SCE 878,000 shares of Common Stock of the Company (the
"Purchase Shares").  

     Registration Rights.  The Company has agreed to file on or before
December 31, 1995 a registration statement covering the Purchase Shares, and
to use its best efforts to keep such registration statement effective for at
least two years from the effective date of the registration statement.  The
Company will pay all expenses in connection with such registration statements,
other than certain underwriting discounts and commissions and fees of counsel
for the Shareholder and SCE.

     Conditions.  Consummation of the transactions contemplated by the
Agreement is subject to the satisfaction or waiver or certain conditions,
including the accuracy of representations and warranties, compliance with
certain agreements, obtaining applicable consents, absence of governmental
orders and actions seeking to prohibit the transactions, delivery of related
agreements and absence of material adverse change. 

     Indemnification.  The Agreement contains certain representations and
warranties of, and certain covenants by, the Shareholder and SCE, and certain
representations and warranties of, and certain covenants by, the Company. 
Pursuant to the Agreement, the representations and warranties of the
Shareholder, SCE and the Company generally will survive the Closing through
December 31, 1995.  Pursuant to the Agreement, the Shareholder and SCE have
agreed to indemnify the Company, and the Company has agreed to indemnify the
Shareholder and SCE, for damages arising out of or resulting from, among other
things, misrepresentations or breaches of warranty contained in the Agreement,
breaches of covenants contained in the Agreement, or certain acts or omissions
in connection with the sale of Purchase Shares issued pursuant to the
Agreement.  The parties' indemnification rights are subject to certain
limitations set forth in the Agreement.

     Other Agreements.  In connection with the consummation of the Agreement,
the Company, the Shareholder and SCE have agreed to enter into certain other
agreements.

     a)    Non-Compete and Confidentiality Agreement.  The Shareholder and
SCE have agreed to enter into a Non-Compete and Confidentiality Agreement
pursuant to which the Shareholder and SCE will agree, among other things, not
to compete with, and to maintain the confidentiality of information with
respect to, SCE's business for five years following the Closing.  The form of
Non-Compete and Confidentiality Agreement is filed herewith as Exhibit B to
the Agreement and is incorporated herein by reference.

     a)    Voting Agreement.  The Shareholder and SCE have agreed to enter
into a Voting Agreement pursuant to which the Shareholder and SCE will agree,
among other things, to vote all of their shares of Common Stock in accordance
with the recommendations of the Company's Board of Directors on any and all
matters on which holders of Common Stock are entitled to vote, including, but
not limited to, the election of members of the Board of Directors of the
Company.  The Voting Agreement will continue in effect for the earlier of (i)
five years after Closing or (ii) with respect to the shares of Common Stock
which are sold to a party other than the Shareholder or an affiliate of the
Shareholder (including his children), the date of such sale of such Common
Stock.

     Source of Consideration.  All shares of Common Stock to be issued
pursuant to the Agreement will be newly issued shares.  

     Material Relationships.  Other than the Agreement and the transactions
contemplated thereby, there are no material relationships between the Company
or any of its affiliates or any director or officer of the Company, or any
associate of any such director or officer, on the one hand; and SCE or the
Shareholder or any of their respective affiliates, on the other hand.


Item 7.  Financial Statements and Exhibits

(c)   Exhibits.

      The following exhibits are filed with this report:

      (1)   Asset Purchase Agreement dated as of August 25, 1995 among Rentrak
            Corporation, Supercenter Entertainment Corporation and Jack
            Silverman, and principal exhibits thereto, including the Non-
            Compete and Confidentiality Agreement and Voting Agreement.





                                              SIGNATURES


     Pursuant to the requirements of the Securities Exchange Act of
1934, the Registrant has duly caused this report to be signed on its behalf by
the undersigned, hereunto duly authorized.

                                                 RENTRAK CORPORATION
                                                 (Registrant)




       Date:  September 1, 1995                  By: /s/ Karl D. Wetzel        
                                                 Name: Karl D. Wetzel
                                                 Title: Chief Accounting Officer





                              Index to Exhibits



                                                                    Sequential
Exhibit No.                      Description                        Page Number
         
     1           Asset Purchase Agreement dated as of August 25,         6  
                 1995 among Rentrak Corporation, Supercenter
                 Entertainment Corporation and Jack Silverman and
                 principal exhibits thereto, including Non-
                 Compete and Confidentiality Agreement and Voting
                 Agreement.

         










                               ASSET PURCHASE AGREEMENT



                                dated August 25, 1995

                                        among

                                 RENTRAK CORPORATION,

                        SUPERCENTER ENTERTAINMENT CORPORATION

                                         and

                                    JACK SILVERMAN






          ASSET PURCHASE AGREEMENT

          THIS ASSET PURCHASE AGREEMENT (the "Agreement") is entered into
          as of August 25, 1995 by and among RENTRAK CORPORATION, an Oregon
          corporation ("Rentrak"), SUPERCENTER ENTERTAINMENT CORPORATION, a
          Delaware corporation (the "Company"), and Jack Silverman, the
          principal shareholder of the Company (the "Shareholder").


          Recitals

          A.  The Company owns certain assets which it uses in the conduct of
          its business of operating 45 video rental outlets in Wal-Mart
          ("Wal-Mart") and 25 video rental outlets in Super K-Mart
          ("K-Mart") shopping centers (each a "Store") at the locations
          listed in Schedule A (the "Business").

          B.  Rentrak desires to purchase from the Company, and the Company
          desires to sell to Rentrak the Assets upon the terms, and subject
          to the conditions, representations, warranties and covenants of
          this Agreement.


          Agreement

          NOW, THEREFORE, in consideration of the foregoing recitals and
          the mutual covenants herein contained, and other good and
          valuable consideration, the receipt and sufficiency of which the
          parties hereby acknowledge, the parties hereby agree as follows:


          ARTICLE I   PURCHASE AND SALE

          Section 1.01  Certain Definitions.  

          "Assets" shall mean all of the Company's right, title and
          interest in and to the business, properties, assets and rights of
          any kind, whether tangible or intangible, real or personal and
          constituting, or used in connection with, or related to, the
          Business, wherever located, but excluding therefrom the Excluded
          Assets.  Assets shall include without limitation all of the
          Company's right, title and interest in the following (other than
          Excluded Assets):

          (a)  all Accounts Receivable;

          (b)  all Assumed Leases and Assumed Contracts;

          (c)  all Tangible Personal Property Assets;

          (d)  all Inventory;

          (e)  all Books and Records;

          (f)  all of the Company's rights to the Intellectual Property;

          (g)  all available supplies, sales literature, promotional
          literature, customer, supplier lists, art work, display units,
          telephone and fax numbers and purchasing records related to the
          Business;

          (h)  all rights under or pursuant to all warranties,
          representations and guarantees made by suppliers in connection
          with the fixtures and equipment (including computers and computer
          software) included in the Assets, and all rights arising out of
          events or conditions occurring on and after the Closing Date
          under or pursuant to all warranties, representations and
          guarantees made by suppliers in connection with the Assets or
          services furnished to the Company pertaining to the Business or
          affecting the Assets;

          (i)  all deposits and prepaid expenses of the Company related to
          the Business or the Assets; 

          (j)  all claims, causes of action, chose in action, rights of
          recovery and rights of set-off of any kind, against any person or
          entity related to the Business or the Assets arising out of
          events or conditions occurring on and after the Closing Date;

          (k)  all cash at the Stores; and

          (l)  all of the Company's Assets located at the Corporate
          Office/Warehouse (the "Corporate Office/Warehouse Assets").

          "Assumed Contracts" shall mean those Contracts listed on
          Schedule 1.01 and those purchase orders of the Company
          outstanding as of the Closing Date for the Company's purchased
          cassettes from non-revenue sharing vendors which have been issued
          in the ordinary course of business and in a manner substantially
          consistent with past practice and which are listed on Schedule
          1.01.  Schedule 1.01 also identifies which Contracts and purchase
          orders (or to what extent) relate to the Assets located at K-Mart
          Stores and the Assets located at Wal-Mart Stores.

          "Assumed Leases" shall mean the leases listed on Schedule 1.01A. 

          "Contract" shall mean any agreement, contract, note, loan,
          evidence of indebtedness, purchase order, letter of credit,
          indenture, security or pledge agreement, undertaking, covenant
          not to compete, employment agreement, license, instrument,
          obligation or commitment to which the Company is a party or is
          bound, whether oral or written.

          "Corporate Office/Warehouse" shall mean the Company's office and
          warehouse located at 11420 Ferrell Road, Suite 307, Dallas, Texas
          75234.

          "Excluded Assets," notwithstanding any other provision of this
          Agreement, shall mean the following assets of the Company which
          are not to be acquired by Rentrak hereunder:

          (a)  all rights with respect to the Excluded Lease;

          (b)  all Licenses;

          (c)  all claims, causes of action, chose in action, rights of
          recovery and rights of set-off of any kind against any person or
          entity arising out of or relating to the Assets to the extent
          related to the Excluded Liabilities or arising out of events or
          conditions occurring prior to the Closing Date;

          (d)  all security deposits with respect to the Excluded Leases; 

          (e)  all Assets used primarily in or attributable primarily to the
          Company's wholesale videocassette business which are not located
          at the Corporate Office/Warehouse;

          (f)  all Assets listed on Schedule 1.01C;

          (g)  all insurance policies;

          (h)  checks received by the Company prior to Closing which were not
          paid because of insufficient funds and any proceeds from such
          checks; and

          (i)  all rights arising out of events or conditions occurring prior
          to the Closing Date under or pursuant to all warranties,
          representations and guarantees made by suppliers in connection
          with the Assets or services furnished to the Company pertaining
          to the Business or affecting the Assets, other than such rights
          in connection with fixtures and equipment (including computers
          and computer software) included in the Assets.

          "Excluded Lease" shall mean the lease relating to the Corporate
          Office/Warehouse dated July 11, 1994 between Ware Tec, Ltd.
          (landlord) and Silverman Entertainment Enterprises d/b/a CEVAXS
          Corporation and Jack Silverman (tenant).

          "Indebtedness"  shall mean any indebtedness by the Company for
          borrowed money, any commitment to borrow money entered into by
          the Company which cannot be cancelled without penalty or payment,
          or any indebtedness guaranteed by the Company.

          "K-Mart Stores" shall mean those K-Mart stores at the locations
          listed on Schedule A.

          "Lien" shall mean any claim, security interest, lien, option,
          subscription, call or encumbrance of any kind ("Lien").

          "Unit" shall mean an individual videocassette, game module, or
          similar piece of merchandise held by the Company.

          "Wal-Mart Stores" shall mean those Wal-Mart stores at the
          locations listed on Schedule A.

          Section 1.02  List of Defined Terms.  The following terms shall
          have the meanings defined for such terms as set forth below:

          Term                               Section

          Accounts Receivable                2.08
          Adjustment Period                  1.06(b)(v)
          Adjustment Shares                  1.06(d)
          Assumed Liabilities                1.04
          Books and Records                  2.06(a)
          Business                           Recitals
          Certificate                        1.06(b)(iv)
          Closing                            1.09
          Closing Date                       1.09
          Closing Inventory                  1.06(b)(iii)
          Code                               1.07
          Commission                         1.06(c)(i)
          Company Inventory Statement        1.06(b)(i)
          Consents                           2.04
          Corporate Office/Warehouse Assets  1.01(l)
          Default                            2.04(e)
          Disclosure Schedule                2.01
          Employee Plans                     2.18(a)(ii)
          Environmental Laws                 2.23(a)
          Exchange Act                       1.06(f)(vi)
          Excluded Liabilities               1.05
          Governmental Authority             2.04(b)
          Governmental Order                 2.04(b)
          Hazardous Material                 2.23(a)
          Holder                             1.06(c)(i)
          Indemnitee                         6.04(a)
          Indemnitor                         6.04(a)
          Intellectual Property              2.16
          Inventory                          2.15
          Inventory Escrow Shares            1.06(d)
          Inventory Statement                1.06(d)
          Lease Consents                     4.03(b)
          Liabilities                        2.11
          Licenses                           2.13
          Litigation                         2.12
          Losses                             6.02
          Outside Date                       7.01
          Permitted Liens                    2.16(b)
          Purchase Shares                    1.06(a)
          Purchaser Inventory Statement      1.06(b)(ii)
          Registration Expenses              1.06(c)(v)
          Rehired Employees                  4.02(a)
          Related Party                      2.27
          Rental Units                       1.06(b)(i)
          Rentrak Financial Statements       3.04
          Rentrak Stock                      3.05
          Returns                            2.20(a)
          Securities Act                     1.06(c)(i)
          Store                              Recitals
          SuperComm Agreement                2.16(b)
          Tangible Personal Property Assets  2.17(a)
          Taxes                              2.20(i)
          Third Party Claims                 6.04(b)
          Total Units                        1.06(b)(i)

          Section 1.03  Transfer of Assets.

          (a)  Upon the terms and subject to the conditions contained herein,
          at the Closing, the Company will sell, convey, transfer, assign
          and deliver to Rentrak, and Rentrak will acquire from the
          Company, the Assets.  The Assumed Leases and the Assumed
          Contracts to be assigned pursuant to this Agreement shall be
          assigned to Rentrak.

          (b)  Upon the terms and subject to the conditions contained herein,
          at the Closing, the Company will sell, convey, transfer, assign
          and deliver to Rentrak, and Rentrak will acquire from the
          Company, the Corporate Office/Warehouse Assets.

          Section 1.04  Assumption of Liabilities.  Upon the terms and
          subject to the conditions contained herein, at the Closing,
          Rentrak, or a wholly owned subsidiary of Rentrak, shall assume
          only the obligations and liabilities of the Company with respect
          to the K-Mart Stores and the Wal-Mart Stores, respectively,
          accruing, arising out of, or relating to the events or
          occurrences happening after the Closing Date under the Assumed
          Contracts and the Assumed Leases (the "Assumed Liabilities");
          provided that neither Rentrak nor any subsidiary of Rentrak shall
          assume any obligation or liability for any breach of any such
          Assumed Contract or Assumed Lease occurring prior to the Closing
          Date.

          Section 1.05  Excluded Liabilities.  Notwithstanding any other
          provision of this Agreement, except for the Assumed Liabilities
          expressly specified in Section 1.04, neither Rentrak nor any
          subsidiary of Rentrak shall assume, or otherwise be responsible
          for, any Liabilities of the Company, whether actual or
          contingent, matured or unmatured, liquidated or unliquidated, or
          known or unknown, whether arising out of occurrences prior to, at
          or after the date hereof (the "Excluded Liabilities"), which
          Excluded Liabilities include, without limitation:

          (a)  Any Liability to or in respect of any employees or former
          employees of the Company (except with respect to accrued vacation
          to the extent provided in Section 4.02(a)), including without
          limitation (i) any employment agreement, whether or not written,
          between the Company and any person, (ii) any liability under any
          Employee Plan at any time maintained, contributed to or required
          to be contributed to by or with respect to the Company or under
          which the Company may incur liability, or any contributions,
          benefits or liabilities therefor, or any liability with respect
          to the Company's withdrawal or partial withdrawal from or
          termination of any Employee Plan and (iii) any claim of an unfair
          labor practice, or any claim under any state unemployment
          compensation or worker's compensation law or regulation or under
          any federal or state employment discrimination law or regulation,
          which shall have been asserted on or prior to the Closing or is
          based on acts or omissions which occurred on or prior to the
          Closing;

          (b)  Any Liability of the Company in respect of any Taxes;

          (c)  Any Liability of the Company arising out of or related to any
          Litigation against the Company or any Litigation which adversely
          affects the Assets and which shall have been asserted on or prior
          to the Closing or to the extent the basis of which shall have
          arisen on or prior to the Closing;

          (d)  Any Liability of the Company resulting from entering into,
          performing its obligations pursuant to or consummating the
          transactions contemplated by, this Agreement (including without
          limitation any Liability of the Company pursuant to Article VI
          hereof);

          (e)  Any Liability related to any Excluded Lease (including month-
          to-month arrangements in connection therewith) or Contract which
          is not an Assumed Contract; and

          (f)  Any Liability related to any breach of any Assumed Contract or
          Assumed Lease occurring prior to the Closing.

          (g)  Any Liability to SuperComm, Inc. ("SuperComm") or any other
          person with respect to any revenue sharing, leasing or similar
          arrangement with respect to the Units.

          Section 1.06  Purchase Price for Assets.

          (a)  The Purchase Shares.  As consideration for the Assets and the
          Corporate Office/Warehouse Assets, at Closing, Rentrak shall
          issue and deliver to the Company 890,000 shares of Rentrak Stock
          (the "Purchase Shares").

          (b)  Determination of Inventory Adjustment Amount.

          (i)  On the third and fourth days preceding the Closing Date, the
          Company shall take a physical inventory of the Stores and deliver
          to Rentrak a statement of such inventory (the "Company Inventory
          Statement") which identifies for each Store the number of VHS
          pre-recorded videocassettes held for, or out on, rental ("Rental
          Units"), VHS pre-recorded videocassettes held for sale and 16-bit
          game Units held for, or out on, rental (collectively, "Total
          Units"). 

          (ii)  On and after the day that is two days preceding the Closing
          Date, Rentrak shall have the right to take a physical inventory
          of the Stores and deliver to the Company a statement of such
          inventory (the "Purchaser Inventory Statement").  The Purchaser
          Inventory Statement shall contain the inventory results for all
          Stores at which Rentrak took a physical inventory.  Rentrak shall
          use its best efforts to complete its inventory by 12:00 noon,
          Dallas time, on the day immediately preceding the Closing Date. 
          After Rentrak has completed its inventory, the Company or Rentrak
          may do a second inventory count to resolve questions which either
          party might have.  If Rentrak shall not have completed its
          physical inventory by 12:00 noon, Dallas time, on the day before
          the scheduled Closing Date, then the Company shall have the right
          to delay the Closing by one business day, or to such other day as
          the parties may mutually agree.  If the Closing is delayed
          pursuant to the preceding sentence, and if Rentrak shall not have
          completed its physical inventory by 12:00 noon, Dallas time, on
          the day before the re-scheduled Closing Date, then either party
          shall have the right to terminate this Agreement (without
          liability) or the Closing shall be re-scheduled to a date
          mutually agreed upon by the parties.  If, after completion of
          Rentrak's physical inventory, the parties are unable to agree on
          a Closing Inventory Statement (as defined below), then either the
          Company or Rentrak shall have the right to delay the Closing by
          one business day, or to such other day as the parties may
          mutually agree.  If the Closing is delayed pursuant to the
          preceding sentence, and if the parties are unable to agree on the
          Closing Inventory Statement prior to the Closing Date, then
          either party shall have the right to terminate this Agreement
          (without liability) or the Closing shall be re-scheduled to a
          date mutually agreed upon by the parties.

          (iii)  In the event Rentrak takes a physical inventory of at least
          15 Stores, Rentrak shall compare its inventory for such Stores as
          reflected on the Purchaser Inventory Statement with the Company's
          inventory for such Stores as reflected on the Company Inventory
          Statement.  Based on that comparison, the parties shall calculate
          the Total Units and the Rental Units for all of the Stores (the
          "Closing Inventory") in accordance with the following examples. 
          For example, if the aggregate number of Total Units reflected on
          the Purchaser Inventory Statement for all of the Stores, the
          inventory of which is reflected on the Purchaser Inventory
          Statement, is 2% less than the number of Total Units reflected on
          the Company Inventory Statement for such Stores, then the Closing
          Inventory for Total Units for all Stores shall be deemed to equal
          the number of Total Units for all Stores as reflected on the
          Company Inventory Statement less 2%.  Similarly, if the aggregate
          number of Rental Units reflected on the Purchaser Inventory
          Statement for such Stores is 5% more than the number of Rental
          Units reflected on the Company Inventory Statement, then the
          Closing Inventory for Rental Units for all Stores shall be deemed
          to equal the number of Rental Units for all Stores as reflected
          on the Company Inventory Statement plus 5%.  In the event Rentrak
          does not take an inventory of at least 15 Stores, then the
          Company Inventory Statement shall be deemed to be the "Closing
          Inventory."  The Closing Inventory shall not include (i) Rental
          Units which are out on Rental but have not been returned within
          fourteen days after the date of rental or (ii) game Units which
          are not 16-bit.

          (iv)  Promptly upon completing its physical inventory, Rentrak
          shall deliver to the Shareholder a certificate in the form of
          Schedule 1.06 (the "Certificate") setting forth the calculation
          of the Inventory Shortfall (as defined on Schedule 1.06), if any,
          based on the Closing Inventory.  In the event that there is an
          Inventory Shortfall, then prior to the Closing, the Company shall
          deliver additional Rental Units to Rentrak in an amount equal to
          the Inventory Shortfall; provided that such additional Rental
          Units may not include more than fifteen copies of any one title;
          provided further that if the Inventory Shortfall can not be made
          up prior to the Closing, then at Closing the Company shall
          deliver a certified check payable to Rentrak in an amount equal
          to the Inventory Adjustment Amount (as calculated on the
          Certificate).  Rentrak shall hold, and not cash or deposit, the
          check, and shall return, or cash or deposit, such check in
          accordance with Section 1.06(b)(v).

          (v)  Within 10 calendar days after the Closing (the "Adjustment
          Period"), the Company may deliver to Rentrak additional Rental
          Units which will offset any or all of the Inventory Adjustment
          Amount (based on a value of $15 per Unit) and with such
          additional Rental Units not including more than fifteen copies of
          any one title.  After the conclusion of the Adjustment Period, if
          there is no remaining Inventory Shortfall (i.e., if the Company
          has made up the entire Inventory Shortfall), Rentrak shall return
          the check to the Company, and if there remains an Inventory
          Shortfall (i.e., if the Company has not made up the entire
          Inventory Shortfall), Rentrak may cash or deposit the check in
          its account and shall promptly refund to the Company any portion
          of the Inventory Adjustment Amount which has been offset by the
          delivery of additional Rental Units by the Company during the
          Adjustment Period.

          (c)  Registration and Sale of Purchase Shares.

          (i)  As soon as practicable, but in any event no later than
          December 31, 1995, Rentrak shall file with the Securities and
          Exchange Commission (the "Commission") a post-effective amendment
          or a new registration statement on any appropriate form under the
          Securities Act of 1933, as amended (the "Securities Act") with
          respect to the offering and sale or other disposition of the
          Purchase Shares by the Shareholder or the Company (each, a
          "Holder").  Rentrak agrees to use its best efforts to cause such
          post-effective amendment or registration statement to become
          effective.  Each Holder agrees to cooperate with and provide
          assistance to Rentrak, as Rentrak may reasonably request, in
          connection with any registration and sale of shares of the
          Purchase Shares.

          (ii)  No Holder shall sell or otherwise transfer ("Transfer")
          more than 150,000 of the Purchase Shares in any one fiscal
          quarter; provided, that no Purchase Shares shall be Transferred
          prior to December 31, 1995 except for Transfers to Rita Brown,
          the children of the Shareholder or trusts for the benefit of such
          children (provided, that any such transferee shall be a "Holder"
          for all purposes under this Agreement and shall agree in writing
          to be bound by the provisions of this Section 1.06(c)).

          (iii)  Rentrak agrees that it will (A) prepare and file with the
          Commission, any amendments or supplements to such registration
          statement or prospectus which may be necessary to keep such
          registration statement effective and to comply with the
          provisions of the Securities Act with respect to the offer of the
          Purchase Shares covered by such registration statement for a
          period of two years from the effective date of the registration
          statement or post-effective amendment; (B) prepare and promptly
          file with the Commission and promptly notify the Holders of the
          filing of such amendment or supplement to such registration
          statement or prospectus as may be necessary to correct any
          statement therein or omission therefrom if, at any time when a
          prospectus relating to such Purchase Shares is required to be
          delivered under the Securities Act, any event with respect to
          Rentrak shall have occurred as a result of which any prospectus
          would include an untrue statement of material fact or omit to
          state any material fact necessary to make the statements therein
          not misleading; (C) in case either Holder is required to deliver
          a prospectus, prepare promptly such amendment or amendments to
          such registration statement and such prospectus or prospectuses
          as may be necessary to permit compliance with the requirements of
          Section 10(a)(3) of the Securities Act; (D) advise the Holders
          promptly after Rentrak shall receive notice or obtain knowledge
          of the issuance of any stop order by the Commission suspending
          the effectiveness of any such registration statement or amendment
          thereto or of the initiation or threatening of any proceedings
          for that purpose, and promptly use its best efforts to prevent
          the issuance of any stop order or to obtain its withdrawal if
          such stop order should be issued; (E) use its best efforts to
          qualify such Purchase Shares for sale under the securities or
          "blue sky" laws of such states within the United States as each
          Holder may reasonably designate, except that Rentrak shall not be
          required in connection therewith or as a condition thereto to
          qualify to do business in any such state or to take any action
          which would subject it to general service of process in any such
          jurisdiction where it is not then so subject; and (F) furnish to
          the Holders, as soon as available, copies of any such
          registration statement and each preliminary and final prospectus,
          or supplement or amendment required to be prepared with respect
          thereto, all in such quantities as they may from time to time
          reasonably request.

          (iv)  Each Holder agrees that, upon receipt of any notice from
          Rentrak of the happening of any event of the kind described in
          clause (iii)(B) of this Section 1.06(c), such Holder will
          forthwith discontinue disposition of the Purchase Shares until
          such Holder has received copies of the supplemented or amended
          prospectus contemplated by clause (iii)(B), or until such Holder
          is advised in writing by Rentrak that the use of the prospectus
          may be resumed, and has received copies of any additional or
          supplemental filings that are incorporated by reference in the
          prospectus, and, if so directed by Rentrak, such Holder will
          deliver to Rentrak all copies, other than permanent file copies,
          then in such Holder's possession of the prospectus covering such
          the Purchase Shares current at the time of receipt of such
          notice.

          (v)  Rentrak shall pay all expenses (the "Registration Expenses")
          incident to the registration of the Purchase Shares under this
          Section 1.06(c), including, without limitation, all registration,
          filing and NASD fees, all fees and expenses of complying with
          securities or blue sky laws, all word processing, duplicating and
          printing expenses, messenger and delivery expenses, the fees and
          disbursements of counsel for Rentrak and of its independent
          public accountants, including the expenses of any special audits
          or "cold comfort" letters required by or incident to such
          performance and compliance, premiums and other costs of policies
          of insurance purchased by Rentrak at its option against
          liabilities arising out of the public offering of such Purchase
          Shares and any fees and disbursements of underwriters customarily
          paid by issuers or sellers of securities.  With respect to sales
          of Purchase Shares, the Holders shall pay all underwriting
          discounts and commissions and fees of underwriters, selling
          brokers, dealer managers or similar securities industry
          professionals relating to the distribution of the Purchase
          Shares, the fees and disbursements of counsel retained by the
          Holders and transfer taxes, if any.

          (vi)  Through the date which is three years after Closing,
          provided that Rentrak has any securities registered under
          Section 12 of the Securities Exchange Act of 1934, as amended
          (the "Exchange Act"), Rentrak will file the reports required to
          be filed by it under the Exchange Act and the rules and
          regulations adopted by the Commission thereunder (or, if Rentrak
          is not required to file such reports, will upon the request of
          any Holder, make publicly available, at Rentrak's own cost and
          expense, other information for a period of up to four months) and
          will take such further action as such Holder may reasonably
          request, all to the extent required from time to time to enable
          such Holder to sell the Purchase Shares without registration
          under the Securities Act within the limitation of the exemptions
          provided by (a) Rule 144 under the Securities Act, as such Rule
          may be amended from time to time, or (b) any similar rule or
          regulation hereafter adopted by the Commission.

          Section 1.07  Allocation of Purchase Shares

          The value of the Purchase Shares shall be allocated among the
          Assets in the manner required by Section 1060 of the Internal
          Revenue Code of 1986, as amended (the "Code") and regulations
          thereunder.  Schedule 1.07 attached hereto sets forth the amounts
          allocable to the various Assets.  Rentrak and the Company agree
          to each prepare and file on a timely basis with the Internal
          Revenue Service substantially identical initial and supplemental
          Internal Revenue Service Forms 8594 "Asset Acquisition Statements
          Under Section 1060" consistent with Schedule 1.07.

          Section 1.08  Prorations

          (a)  Utilities; Taxes.  On the Closing Date, or as promptly as
          practicable following the Closing Date, the real and personal
          property taxes, water, gas, electricity and other utilities,
          common area maintenance reimbursements to lessors, local business
          or other license fees or taxes, merchants' association dues and
          other similar periodic charges payable with respect to the Assets
          or the Business shall be prorated between Rentrak, on the one
          hand, and the Company, on the other, effective as of the Closing
          Date.  If the real property tax rate for the current tax year is
          not established by the Closing Date, the prorations shall be made
          on the basis of the rate in effect for the preceding tax year and
          shall be adjusted when the exact amounts are determined.  All
          such prorations shall be based upon the most recent available
          assessed value of any Store prior to the Closing Date.  Without
          limiting the foregoing, if an expense is paid in cash at the
          Store on or after the Closing Date and the expense relates to a
          Liability arising prior to the Closing Date, the Company shall
          reimburse Rentrak for such expense.

          (b)  Rents.  The Company shall pay all rent under the Assumed
          Leases through the end of the month in which the Closing occurs,
          and Rentrak shall reimburse the Company for such rent accrued on
          and after the Closing Date through the end of the month in which
          the Closing occurs.  Payments of percentage rent, if any, due
          under the provisions of the Assumed Leases shall be adjusted to
          the Closing Date as follows.  Rentrak shall pay any percentage
          rent due for periods expiring after the Closing Date under the
          K-Mart Lease, and the Company shall reimburse Rentrak for that
          portion of such percentage rent paid by Rentrak and due under the
          K-Mart Lease based on sales from the commencement of the current
          lease year through the Closing Date.  Within seven (7) calendar
          days after the Closing Date, the Company will furnish to Rentrak
          records which evidence the gross sales of the Company at each
          K-Mart Store to the extent necessary to enable Rentrak to comply
          with the percentage rent provision of the K-Mart Lease.  Rentrak
          shall provide to the Company, within thirty (30) calendar days
          before the annual settlement of percentage rent under the K-Mart
          Lease for the partial year in which the Company was operating
          such K-Mart Store, a statement showing the manner of computation
          of all percentage rent due under the K-Mart Lease for such year.
          Any reimbursement due Rentrak from the Company in respect of its
          pro rata share of percentage rent shall be paid within fifteen
          (15) calendar days after written demand therefor by Rentrak. 
          With respect to the Wal-Mart Lease, at the Closing, the Company
          shall deliver to Rentrak a check in the amount equal to the
          percentage rent due with respect to sales through a recent
          practicable date preceding the Closing Date, which shall be no
          earlier than three days prior to Closing.  To the extent that
          Rentrak is required to pay any percentage rent under the Wal-Mart
          Lease with respect to sales occurring prior to the Closing Date,
          the Company shall promptly reimburse Rentrak for any such
          percentage rents, and to the extent that Rentrak receives any
          refund with respect to percentage rents from Wal-Mart with
          respect to sales occurring prior to Closing, Rentrak will remit
          that refund to the Company.

          Section 1.09  Closing.  The closing of the transactions
          contemplated in this Agreement (the "Closing") shall take place
          on August 31, 1995 at the Corporate Office/Warehouse, or such
          other date or place as shall be mutually acceptable to the
          parties (the "Closing Date"); provided, however, that if either
          party's conditions to Closing shall not have been satisfied or
          waived on or before August 31, 1995, such party, by written
          notice to the other party, may extend the Closing Date to the day
          such party's conditions to Closing are satisfied or waived;
          provided, further, that in no event will the Closing Date be so
          extended beyond the Outside Date without the parties' mutual
          written consent.

          Section 1.10  Closing Costs; Transfer Taxes and Fees.  The
          Company and Rentrak each shall be responsible for one half of any
          documentary and transfer taxes and any other taxes imposed by
          reason of the transfer of the Assets provided hereunder and any
          deficiency, interest or penalty asserted with respect thereto.


          ARTICLE II   REPRESENTATIONS AND WARRANTIES OF
          SHAREHOLDER AND THE COMPANY

          As an inducement to Rentrak to enter into this Agreement, each of
          the Shareholder and the Company hereby makes the following
          representations and warranties to Rentrak jointly and severally.

          Section 2.01  Disclosure Schedule.  The Shareholder and the
          Company have heretofore delivered to Rentrak a schedule (the
          "Disclosure Schedule") containing certain information regarding
          the Shareholder and the Company as indicated at various places in
          this Agreement.  All information set forth in the Disclosure
          Schedule is true, correct and complete in all material respects
          as of the date of this Agreement, and shall be true, correct and
          complete in all material respects on and as of the Closing Date,
          and shall be deemed for all purposes of this Agreement to
          constitute an integral part of this Agreement and of the
          representations and warranties of the Shareholder and the Company
          contained herein.

          Section 2.02  Incorporation and Qualification of the Company and
          Authority of the Company and the Shareholder.

          (a)  The Company is a corporation duly incorporated, validly
          existing and in good standing under the laws of Delaware and has
          all necessary corporate power and authority to own, operate or
          lease the properties and assets now owned, operated or leased by
          the Company and to carry on the Business.

          (b)  The Company is duly qualified as a foreign corporation to do
          business, and is in good standing, in each jurisdiction where the
          character of its properties owned, operated or leased or the
          nature of its activities requires such qualification, except for
          such jurisdictions where the failure to be so qualified would not
          have a materially adverse effect upon the Business, condition,
          results of operations, prospects or operations of the Company
          taken as a whole.  All jurisdictions in which the Company is
          qualified to do business are set forth in Section 2.02 of the
          Disclosure Schedule.  Section 2.02 of the Disclosure Schedule
          contains true, correct and complete copies of the Company's
          Certificate of Incorporation and Bylaws, as amended through the
          date hereof.

          (c)  The Company has all requisite power and authority to enter
          into this Agreement, the Voting Agreement and the Non-Compete
          Agreement, to carry out its obligations hereunder and thereunder,
          and to consummate the transactions contemplated hereby and
          thereby.  No proceedings on the part of the Company are necessary
          to authorize this Agreement, the Voting Agreement and the Non-
          Compete Agreement, and the transactions contemplated hereby and
          thereby, except such proceedings as have been completed.  Upon
          execution and delivery, each of this Agreement, the Voting
          Agreement and the Non-Compete Agreement, will constitute a valid
          and legally binding obligation of the Company, enforceable
          against it in accordance with its terms.

          (d)  The Shareholder has all requisite power and authority to enter
          into this Agreement, the Voting Agreement and the Non-Compete
          Agreement, to carry out his obligations hereunder and thereunder,
          and to consummate the transactions contemplated hereby and
          thereby.  No proceedings on the part of the Shareholder are
          necessary to authorize this Agreement, the Voting Agreement and
          the Non-Compete Agreement, and the transactions contemplated
          hereby and thereby, except such proceedings as have been
          completed.  Upon execution and delivery, each of this Agreement,
          the Voting Agreement and the Non-Compete Agreement, will
          constitute a valid and legally binding obligation of the
          Shareholder, enforceable against him in accordance with its
          terms.

          Section 2.03  Capital Stock of the Company.  The Shareholder
          owns, and at the Closing the Shareholder and his children and
          Rita Brown will own, of record and beneficially all of the
          outstanding common stock of the Company, which represents all of
          the outstanding equity interest in the Company.  There are no
          options, warrants or rights of conversion or exchange or other
          rights, agreements, arrangements or commitments obligating, or
          which may obligate, directly or indirectly, the Shareholder, or
          the Company to sell or issue any additional shares of the
          Company's capital stock or other securities of the Company.

          Section 2.04  No Conflict; Consents.  Assuming all consents,
          approvals, assignments, releases, estoppel certificates,
          termination statements or similar authorizations ("Consents") and
          other actions described in Section 2.04 of the Disclosure
          Schedule have been obtained and all filings and notifications
          listed in Section 2.04 of the Disclosure Schedule have been made,
          the execution, delivery and performance of this Agreement, the
          Voting Agreement and the Non-Compete Agreement, by the Share-
          holder and the Company, and the consummation of the transactions
          contemplated hereby and thereby, do not and will not:

          (a)  violate or conflict with the Certificate of Incorporation or
          Bylaws of the Company;

          (b)  conflict with or violate any law, statute, ordinance, rule,
          regulation, order, writ, judgment, injunction, decree, ruling,
          stipulation, determination or award (collectively, a
          "Governmental Order") entered by or with any federal, state or
          local governmental authority, regulatory or administrative
          agency, or governmental commission, court, tribunal or arbitral
          body (collectively, the "Governmental Authority") applicable to
          the Company or the Business or the Shareholder;

          (c)  conflict with, result in any breach of, or constitute a
          Default (as defined below) under, any Assumed Contract or Assumed
          Lease, or result in the creation of any Lien on the Company or
          any of the Assets;

          (d)  require the Company, or the Shareholder to notify or obtain
          any License or Consent from any Governmental Authority or other
          person (except as described in Section 2.04 of the Disclosure
          Schedule); or

          (e)  result in any other event that would, or is reasonably likely
          to, affect the ability of the Shareholder or the Company to
          consummate the transactions contemplated hereby.

          "Default" with respect to any Contract shall mean (i) any breach
          of or default under such Contract, (ii) the occurrence of an
          event that with the passage of time or the giving of notice or
          both would constitute a breach of or default under such Contract,
          or (iii) the occurrence of an event that with or without the
          passage of time or the giving of notice or both would give rise
          to a right of termination, renegotiation or acceleration under
          such Contract.

          Section 2.05  No Subsidiaries or Other Business Entities.  There
          are no corporations, partnerships, joint ventures or other
          entities in which the Company owns, of record or beneficially,
          any direct or indirect equity interest or any right (contingent
          or otherwise) to acquire the same.

          Section 2.06  Corporate Records of the Company; Delivery of
          Documents.  

          (a)  The stock records and minute books of the Company heretofore
          made available to Rentrak by the Shareholder fully reflect all
          minutes of meetings, resolutions and other material actions and
          proceedings of its shareholders and board of directors and all
          committees thereof, all issuances, transfers and redemptions of
          their capital stock of which the Company or the Shareholder is
          aware, correctly show the total number of shares of their capital
          stock issued and outstanding on the date hereof, and contain
          true, correct and complete copies of the Company's Certificate of
          Incorporation and Bylaws and all amendments thereto through the
          date hereof.  The Books and Records of the Company with respect
          to the Assets or the Business fairly reflect, in accordance with
          generally accepted accounting principles; (i) all material
          transactions of the Company relating to the Assets or the
          Business; and (ii) all material items of income and expense,
          assets and liabilities and accruals relating to the Assets or the
          Business.  With respect to the Assets and the Business, the
          Company has not engaged in any transaction, maintained any bank
          account or used any corporate funds except for transactions, bank
          accounts or funds which have been and are reflected in the
          normally maintained Books and Records of the Company.

          "Books and Records" shall mean (i) all records and lists of the
          Company pertaining to the Assets or the Business, (ii) all
          records and lists pertaining to the Assets, Business, customers,
          suppliers or personnel of the Company, (iii) all product,
          business and marketing plans of the Company relating to the
          Assets or the Business and (iv) all books, ledgers, files,
          reports, plans, drawings and operating records of every kind
          maintained by the Company which relate to the Assets or the
          Business, but excluding the originals, but not copies, of the
          Company's minute books, stock books, accounting records (other
          than accounting records which relate primarily to the Stores) and
          Tax returns.  The Books and Records shall not include any of the
          foregoing insofar as such items do not relate to the Assets or
          the Business.

          (b)  The Company has delivered to Rentrak true, correct and
          complete copies of Assumed Contracts and Assumed Leases
          (including all amendments, supplements, modifications or waivers
          currently in effect).  All documents made available to Rentrak by
          or on behalf of the Shareholder are true, correct and complete
          copies of the documents purported to be furnished.

          Section 2.07  Financial Statements.  On or prior to the date
          hereof, the Shareholder has caused the Company to deliver to
          Rentrak copies of the audited Balance Sheet of the Company as of
          December 31, 1994, and the unaudited Statement of Operations for
          the year then ended, and the Company's unaudited financial
          statements as of July 31, 1995 and for the seven-month period
          then ended.  The Balance Sheet of the Company dated July 31, 1995
          is hereinafter referred to as the "July Balance Sheet."  All of
          such financial statements are in accordance with the Books and
          Records of the Company, have been prepared in accordance with
          generally accepted accounting principles applied on a basis
          consistent with prior years of the Company, except with respect
          to the unaudited financial statements, the absence of notes and
          subject to normal year-end adjustments, and present fairly and
          accurately, in all material respects, the assets, liabilities
          (including all reserves) and financial condition of the Company
          as of the respective dates thereof and the consolidated results
          of its operations for the periods then ended.

          Section 2.08  Accounts Receivable.  Section 2.08 of the
          Disclosure Schedule lists all accounts and notes receivable
          (whether current or noncurrent), refunds, deposits, prepayments
          or prepaid expenses (including without limitation any prepaid
          insurance premiums) of the Company arising from or relating to
          the Business as of July 31, 1995 (the "Accounts Receivable"). 
          All such Accounts Receivable, and all similar receivables arising
          since July 31, 1995 held by the Company are valid obligations of
          the respective makers thereof.  The receivables reflected on the
          July Balance Sheet which relate to the Business do not include
          any material uncollectible receivables that are not properly
          reserved for as set forth on the July Balance Sheet.

          Section 2.09  Inventory. 

          (a)  Subject to amounts reserved on the July Balance Sheet, the
          values at which all Inventory are carried on the July Balance
          Sheet reflect the historical inventory valuation policy of the
          Company of stating such inventory at the lower of average cost or
          market value with respect to merchandise Inventory and the lower
          of amortized cost or market value with respect to rental
          Inventory.  The Inventory reflected on the July Balance Sheet was
          acquired and has been maintained in accordance with the regular
          business practices of the Company and is in a condition such that
          it could be sold or rented in the ordinary course of the Business
          consistent with past practice.  "Inventory" shall mean all of
          Company's Units held for resale or rental in connection with the
          Business.

          (b)  Neither the Shareholder nor the Company is aware of any reason
          that the Company Inventory Statement is inaccurate or incomplete
          in any material way.

          Section 2.10 Absence of Certain Changes or Events.  Except as
          described in the Disclosure Schedule, or as set forth on the
          financial statements as of July 31, 1995 or the seven-month
          period then ended, since December 31, 1994, with respect to the
          Assets or the Business there has not been any:

          (a)  material adverse change in the financial condition, working
          capital, shareholders' equity, assets, liabilities, reserves,
          revenues, earnings or business of the Company relating to the
          Business;

          (b)  change in accounting methods, principles or practices by the
          Company;

          (c)  damage, destruction or loss (whether or not covered by
          insurance) materially adversely affecting the Assets or the
          Business;

          (d)  material increase in the rate of compensation payable or to
          become payable to any director, officer or other employee of the
          Company or any consultant or agent of the Company, including
          without limitation the making of any loan to, or the payment,
          grant or accrual of any bonus, incentive compensation, severance,
          service award or other similar benefit to, any such person, or
          the addition to, modification of, or contribution to any Employee
          Plan, arrangement, or practice described in the Disclosure
          Schedule other than (i) in accordance with the normal practices
          of the Company or (ii) the extension of coverage to others who
          become eligible after December 31, 1995;

          (e)  material amendment or cancellation or termination of any
          Assumed Contract, Assumed Lease or License;

          (f)  mortgage, pledge or other encumbrance of any Assets, other
          than Permitted Liens;

          (g)  sale, assignment or transfer of any Assets, other than in the
          ordinary course of the Business, including any sale, assignment
          or transfer of more than 50 Units in any one transaction or
          series of transactions with the same buyer or related buyers;

          (h)  incurrence by the Company of Liabilities, except Liabilities
          incurred in the ordinary course of the Business and consistent
          with past practice, or increase or change in any assumptions
          underlying or methods of calculating, any doubtful account
          contingency or other reserves of the Company;

          (i)  payment, discharge or satisfaction of any Liabilities of the
          Company other than the payment, discharge or satisfaction in the
          ordinary course of the Business and consistent with past practice
          of Liabilities reflected or reserved against in the Company's
          financial statements as of December 31, 1994, or incurred in the
          ordinary course of the Business;

          (j)  failure to pay or satisfy when due any obligation of the
          Company, except where the failure would not have a materially
          adverse effect on the Company taken as a whole;

          (k)  failure of the Company to carry on diligently the Business in
          the ordinary course;

          (l)  disposition or lapsing of any Intellectual Property; or

          (m)  agreement by the Company to do any of the things described in
          the preceding clauses (a) through (m) other than as expressly
          provided for herein.

          Section 2.11  Liabilities.  Except (i) as reflected on Schedule
          2.11, (ii) the July Balance Sheet (to the extent not paid or
          discharged since the date thereof), or (iii) Liabilities incurred
          in the ordinary course of the Business since the date of the July
          Balance Sheet, there are no Liabilities of the Company with
          respect to the Assets or the Business.  "Liabilities" shall mean
          any direct or indirect liability, indebtedness, obligation,
          expense, claim, deficiency, guaranty or endorsement of or by any
          person (other than endorsements of notes, bills and checks
          presented to banks for collection or deposit in the ordinary
          course of business) of any type, whether accrued, absolute,
          contingent, matured, unmatured or other.

          Section 2.12  Litigation.  Except as set forth in Section 2.12 of
          the Disclosure Schedule, there are no pending, or to the
          Shareholder's or the Company's knowledge, threatened, claims,
          actions, suits, criminal prosecutions, governmental audits or
          investigations, arbitrations or proceedings ("Litigation") (a) by
          or against (i) the Company or any of its  respective assets or
          properties, (ii) any officers or directors of the Company as
          such, or (iii) the Shareholder in his capacity as a shareholder
          of the Company, (b) seeking to delay, limit or enjoin the
          transactions contemplated by this Agreement, (c) that involve the
          risk of criminal liability or (d) in which the Company is a
          plaintiff.

          Section 2.13  Licenses.  The Company is the holder of all
          licenses, authorizations, permits and certificates (the
          "Licenses") required by any Governmental Authority or any other
          person to conduct the Business, except where the failure to hold
          such License would not have a materially adverse effect upon the
          Company's Business, Assets, condition, results of operation,
          prospects or operations taken as a whole, and all of such
          Licenses are now in full force and effect.  Section 2.13 of the
          Disclosure Schedule contains a list of all current Licenses and
          applications for Licenses currently held by the Company with
          respect to the Business or the Assets, which Schedule shall be
          delivered at Closing.  The Company is not in material Default,
          nor has it received any notice of any claim of Default, with
          respect to any such License.  No present or former shareholder,
          director, officer or employee of the Company any affiliates of
          any of them, or any other person, firm, corporation or other
          entity owns or has proprietary, financial or other interest
          (direct or indirect) in any License which the Company owns,
          possesses or uses.

          Section 2.14  Compliance with Laws.  The Company has conducted
          the Business in accordance with each applicable Governmental
          Order.  The Company has not violated in any material respect any
          Governmental Order applicable to the Business or by which any of
          the Assets is subject, bound or affected.  The Company has made
          all filings or notifications required to be made by it under any
          Governmental Order applicable to the Business.  Section 2.14 of
          the Disclosure Schedule lists all states and other U.S. or
          foreign jurisdictions in which the Company has so registered or
          filed.  Neither the Company, nor any officer, employee or agent
          of, nor any consultant to, the Company has unlawfully offered,
          paid, or agreed to pay, directly or indirectly, any money or
          anything of value to, or for the benefit of, any individual who
          is or was a candidate for public office, or an official or
          employee of any governmental or regulatory body or authority or
          an officer or employee of any client, customer or supplier of the
          Business.

          Section 2.15  Intellectual Property.  Section 2.15 of the
          Disclosure Schedule lists all trademarks, service marks, trade
          names and copyrights used in the conduct of the Business
          (collectively, the "Intellectual Property").  Except as set forth
          in Section 2.15 of the Disclosure Schedule, neither the Company
          nor the Shareholder has received any notice of infringement of
          the rights of others with respect to such Intellectual Property.

          Section 2.16  Sufficiency of and Title to the Assets

          (a)  The Assets conveyed to Rentrak pursuant to this Agreement
          constitute all of the assets owned or held for use by the Company
          in the Business (other than the Excluded Assets).

          (b)  The Company owns and shall convey to Rentrak at Closing good
          and marketable title to the Assets (other than the Assumed
          Leases) owned by the Company, in each instance free and clear of
          any and all Liens other than (i) landlord liens and (ii) liens
          for current taxes not yet due ("Permitted Liens").  With respect
          to the Business, the Company has no obligation or Contract with
          SuperComm or any other person with respect to any revenue
          sharing, leasing or similar arrangement with respect to the Units
          other than an agreement with SuperComm (the "SuperComm
          Agreement") which can be terminated in accordance with its terms
          by the Company at the Closing.

          (c)  None of the Stores is subject to any ordering or reporting or
          other requirements with respect to the Units except for the
          SuperComm Agreement.  To the extent that Inventory contains any
          Units that the Company previously has obtained (through rental,
          revenue-sharing agreement or otherwise) from SuperComm or any
          other revenue-sharing provider, on and subsequent to the Closing
          Date, Rentrak shall have no obligation or liability to Supercomm
          or any such other revenue-sharing provider arising out of an
          event or condition related to the Company prior to Closing.

          (d)  There are no Assets located at any location other than the
          K-Mart Stores or the Wal-Mart Stores or the Corporate
          Office/Warehouse.  Except as set forth in Schedule A, all Stores
          are located in K-Mart Stores or Wal-Mart Stores which are
          SuperCenter locations which include grocery operations.

          Section 2.17  Tangible Personal Property Assets, Real Property
          and Assumed Leases.

          (a)  Tangible Personal Property Assets.   "Tangible Personal
          Property Assets" shall mean computers, computer software,
          inventory systems, equipment, parts, supplies, furniture,
          fixtures, and other tangible personal property.  Each Store has a
          fully operational point-of-sale computer system equipped with a
          "Spectrum" point-of-sale system, or, with respect to the five (5)
          Stores identified in Section 2.17(a) of the Disclosure Schedule,
          a "UBS" point-of-sale system, and all necessary racks, cabinets
          and shelving.  Other than the Assumed Leases, the Company is not
          a party or otherwise bound by any lease which relates in whole or
          in part to the Tangible Personal Property Assets related to the
          Business (other than a lease with respect to the credit card
          machines that is an Assumed Contract).  The Tangible Personal
          Property Assets related to the Business are as a whole in good
          operating condition and repair and are usable in the ordinary
          course of the Business consistent with past practice and conform
          in all material respects to all applicable Governmental Orders
          relating to their use and operation.  Except as set forth in
          Section 2.17 of the Disclosure Schedule, the Company owns and has
          good and marketable title to the Tangible Personal Property
          Assets related to the Business free and clear of all Liens other
          than Permitted Liens.  Schedule A states the number of point-of-
          sale workstations located at each Store location.

          (b)  Real Property.  The Company does not own any real property or
          hold any option to purchase any real property.

          (c)  Assumed Leases.  The Company has valid leasehold interests in
          the premises under the Assumed Leases, subject only to the rights
          of the fee owners, any Liens upon the fee owners' interests in
          the leased premises (and not subject to any Lien upon the
          Company's leasehold interest therein) and the rights of Funcoland
          with respect to three Stores.  Section 2.17 of the Disclosure
          Schedule contains with respect to each Assumed Lease the
          location, rents and term, description of any relationship with
          respect to the Assumed Lease or the premises which the Company or
          the Shareholder has with the lessor (such as a management
          contract or ownership interest) and which reflects any
          modifications or amendments (whether in writing or otherwise)
          that the Company has with the lessor under such Assumed Lease
          with respect to rents (including rent concessions) and term of
          the Assumed Lease.  True, complete and correct copies of the
          Assumed Leases together with all amendments thereto, have been
          previously delivered to Rentrak.  All of the Assumed Leases are
          valid, binding, and enforceable against the Company in accordance
          with their terms and the Company has fulfilled, or taken all
          action necessary to enable it to fulfill when due, all of its
          material obligations under each of such Assumed Leases.  The
          Company has not received any notice of Default under an Assumed
          Lease which remains uncured or unwaived, there are no Defaults on
          the part of the Company under an Assumed Lease which would give
          the lessor thereunder the right to terminate the Assumed Lease
          nor, to the knowledge of the Shareholder, does there exits any
          event, condition or occurrence which, with the giving of notice
          or the lapse of time or both would constitute any other Default
          under any such Assumed Lease.  As of the Closing Date, the
          Excluded Lease shall have expired and the Company shall occupy
          the Corporate Office/Warehouse pursuant to a month-to-month lease
          with the landlord under the Excluded Lease.

          (d)  Stores.

          (i)   Each of the Stores is supplied with utilities (including
          without limitation water, sewage, disposal, electricity, gas and
          telephone) and other services necessary for the operation of such
          Store as currently operated, and there is no condition which
          would reasonably be expected to result in the termination of the
          present access of the Store to such utilities.

          (ii)  There are no pending or, to the best knowledge of the Company
          and the Shareholder, threatened condemnation proceedings or other
          Litigation relating to any Store.

          (iii) The Company has not received notice of any special
          assessment relating to any Store or any portion thereof and there
          is no pending or, to the best knowledge of the Company or the
          Shareholder, threatened special assessment.

          (iv)  To the Shareholder's and the Company's knowledge, the
          improvements located in or on the Stores are structurally sound
          with no known material defects (in good operating condition and
          repair) subject to ordinary wear and tear and not in need of
          maintenance or repair except for ordinary routine maintenance and
          repair, the cost of which would not be material.

          Section 2.18  Employee Benefit Matters.  

          (a)  Definitions.  The following terms, when used in this
          Section 2.18, shall have the following meanings:

          (i)   Benefit Arrangement.   Benefit Arrangement  shall mean any
          employment, consulting, severance or other similar contract,
          arrangement or policy and each plan, arrangement (written or
          oral), program, agreement or commitment providing for insurance
          coverage (including without limitation any self-insured
          arrangements), workers' compensation, disability benefits,
          supplemental unemployment benefits, vacation benefits, retirement
          benefits, life, health, disability or accident benefits
          (including without limitation any  voluntary employees'
          beneficiary association  as defined in Section 501(c)(9) of the
          Code providing for the same or other benefits) or for deferred
          compensation, profit-sharing bonuses, stock options, stock
          appreciation rights, stock purchases or other forms of incentive
          compensation or post-retirement insurance, compensation or
          benefits which (A) is not a Welfare Plan or Pension Plan, (B) is
          entered into, maintained, contributed to or required to be
          contributed to, as the case may be, by the Company or an ERISA
          Affiliate or under which the Company or any ERISA Affiliate may
          incur any liability, and (C) covers any employee or former
          employee of the Company or any ERISA Affiliate (with respect to
          their relationship with such entities).

          (ii)  Employee Plans.   Employee Plans  shall mean all Benefit
          Arrangements, Pension Plans and Welfare Plans.

          (iii) ERISA.   ERISA  shall mean the Employee Retirement Income
          Security Act of 1974, as amended from time to time.

          (iv)  ERISA Affiliate.   ERISA Affiliate  shall mean any entity
          which is (or at any relevant time was) a member of a  controlled
          group of corporations  with, under  common control  with, or a
          member of an  affiliated service group  with, the Company as
          defined in Section 414(b), (c), (m) or (o) of the Code.

          (v)   PBGC.   PBGC  shall mean the Pension Benefit Guaranty
          Corporation.

          (vi)  Pension Plan.   Pension Plan  shall mean any  employee
          pension benefit plan  as defined in Section 3(2) of ERISA (other
          than a "multiemployer plan" as defined in Section 4001(a)(3) of
          ERISA) (A) which the Company or any ERISA Affiliate maintains,
          administers, contributes to or is required to contribute to, or,
          within the six years prior to the Closing Date, maintained,
          administered, contributed to or was required to contribute to, or
          under which the Company or any ERISA Affiliate may incur any
          liability and (B) which covers any employee or former employee of
          the Company or any ERISA Affiliate (with respect to their
          relationship with such entities).

          (vii) Welfare Plan.   Welfare Plan  shall mean any  employee
          welfare benefit plan  as defined in Section 3(1) of ERISA,
          (A) which the Company or any ERISA Affiliate maintains,
          administers, contributes to or is required to contribute to, or
          under which the Company or any ERISA Affiliate may incur any
          liability and (B) which covers any employee or former employee of
          the Company or any ERISA Affiliate (with respect to their
          relationship with such entities).

          (b)  Disclosure; Delivery of Copies of Relevant Documents and Other
          Information.  Section 2.18 of the Disclosure Schedule contains a
          complete list of Employee Plans.  True and complete copies of
          each of the following documents have been delivered by the
          Company to Buyer:  (i) each Welfare Plan and Pension Plan (and,
          if applicable, related trust agreements) and all amendments
          thereto, all written interpretations thereof and written
          descriptions thereof which have been distributed by the Company
          or any ERISA Affiliate to the employees of the Company or any
          ERISA Affiliate and all annuity Contracts or other funding
          instruments, (ii) each Benefit Arrangement including written
          interpretations thereof and written descriptions thereof which
          have been distributed to the employees of the Company or any
          ERISA Affiliate and a complete description of any Employee Plan
          which is not in writing, (iii) the most recent determination or
          opinion letter, if any, issued by the Internal Revenue Service
          with respect to each Pension Plan and each Welfare Plan, (iv) for
          the two most recent plan years, Annual Reports on Form 5500
          Series required to be filed with any governmental agency for each
          Pension Plan, and (v) a description setting forth the amount of
          any liability of the Company or any ERISA Affiliate as of the
          Closing Date for payments more than 30 days past due with respect
          to each Welfare Plan.  The Company is not, and has not been for
          any of the last three plan years, required to prepare actuarial
          reports for any Pension Plan.  The Company's vacation policy
          provides that employees will accrue vacation from and after the
          first six months of employment with the Company.  The Company
          will deliver to Rentrak a list of all Store Employees who have
          accrued vacation and the number of days of such accrued vacation
          which they will have as of the Closing Date.

          (c)  Representations.  

          (i)  Multiemployer Plans.   Neither the Company nor any ERISA
          Affiliate maintains, administers, contributes to or is required
          to contribute to any "multiemployer welfare plan" as defined in
          Section 3(37) of ERISA, "multiemployer plan" as defined in
          Section 4001(a)(3) of ERISA or Pension Plan, after September 25,
          1980, maintained, administered, contributed to or was required to
          contributed to any such plan. 

          (ii) Welfare Plans

          a.  Each Welfare Plan has been maintained in compliance with its
          terms and, both as to form and operation, with the requirements
          prescribed by any and all statutes, orders, rules and regulations
          which are applicable to such Welfare Plan, including without
          limitation ERISA and the Code.

          b.  None of the Company, any ERISA Affiliate or any Welfare Plan
          has any present or future obligation to make any payment to, or
          with respect to any present or former employee of the Company or
          any ERISA Affiliate pursuant to, any retiree medical benefit
          plan, or other retiree Welfare Plan, and no condition exists
          which would prevent the Company from amending or terminating any
          such benefit plan or Welfare Plan.

          c.  Each Welfare Plan which is a  group health plan,  as defined in
          Section 607(1) of ERISA has been operated in compliance with
          provisions of Part 6 of Title I, Subtitle B of ERISA and Sections
          162(k) (for plan years beginning before January 1, 1989) and
          4980B of the Code at all times.

          (iii) Benefit Arrangements.  Each Benefit Arrangement has been
          maintained in compliance with its terms and with the requirements
          prescribed by any and all statutes, orders, rules and regulations
          which are applicable to such Benefit Arrangement, including
          without limitation the Code. 

          (iv)  At-Will Employment.  Except as provided by applicable law,
          the employment of all persons presently employed or retained by
          the Company is terminable at will.

          (v)   Unrelated Business Taxable Income.  No Employee Plan (or trust
          or other funding vehicle pursuant thereto) is subject to any tax
          under Code Section 511.

          (vi)  Deductibility of Payments.  There is no contract, agreement,
          plan or arrangement covering any employee or former employee of
          the Company (with respect to their relationship with such
          entities) that, individually or collectively, provides for the
          payment by the Company of any amount (i) that is not deductible
          under Section 162(a)(1) or 404 of the Code or (ii) that is an
           excess parachute payment  pursuant to Section 280G of the Code.

          (vii) Fiduciary Duties and Prohibited Transactions.  Neither the
          Company nor any plan fiduciary of any Welfare Plan, has engaged
          in any transaction in violation of Sections 404 or 406 of ERISA
          or any  prohibited transaction,  as defined in Section 4975(c)(1)
          of the Code, for which no exemption exists under Section 408 of
          ERISA or Section 4975(c)(2) or (d) of the Code, or has otherwise
          violated the provisions of Part 4 of Title I, Subtitle B of
          ERISA.  the Company has not knowingly participated in a violation
          of Part 4 of Title I, Subtitle B of ERISA by any plan fiduciary
          of any Welfare Plan and has not been assessed any civil penalty
          under Section 502(l) of ERISA.

          (viii) No Amendments.  Neither the Company nor any ERISA Affiliate
          has any announced plan or legally binding commitment to create
          any additional Employee Plans or to amend or modify any existing
          Employee Plan.

          (ix)  No Other Material Liability.  No event has occurred in
          connection with which the Company or any ERISA Affiliate or any
          Employee Plan, directly or indirectly, could be subject to any
          material liability in effect as of the date of this Agreement and
          as of the Closing Date (A) under any statute, regulation or
          governmental order relating to any Employee Plans or (B) pursuant
          to any obligation of the Company or any ERISA Affiliate to
          indemnify any person against liability incurred under any such
          statute, regulation or order as they relate to the Employee
          Plans.

          (x)   Insurance Contracts.  Neither the Company nor any Employee
          Plan holds as an asset of any Employee Plan any interest in any
          annuity contract, guaranteed investment contract or any other
          investment or insurance contract issued by an insurance company
          that is the subject of bankruptcy, conservatorship or
          rehabilitation proceedings.

          (xi)   No Acceleration or Creation of Rights.  Neither the execution
          and delivery of this Agreement by the Company nor the
          consummation of the transactions contemplated hereby will result
          in the acceleration or creation of any rights of any person to
          benefits under any Employee Plan (other than accrued vacation
          benefits).

          Section 2.19  Labor Matters.

          (a)  The Company is not a party to any collective bargaining
          agreement or other labor union contract applicable to persons
          employed by the Company with respect to the Business.  The
          Company has not experienced any attempt by organized labor or its
          representatives to make the Company conform to demands of
          organized labor or enter into a binding agreement with organized
          labor relating to the employees employed in the Business.  No
          strike, slowdown, picketing or work stoppage by any union or
          other group of employees against the Company or its assets
          wherever located, and no secondary boycott with respect to its
          products, lockout by them of any of its employees or any other
          labor trouble or concerted employee activity or other occurrence,
          event or condition of a similar material character, has occurred
          within the last year or, to the Company's knowledge, been
          threatened with respect to the Business.

          (b)  There are no contracts of employment or employee compensation,
          including, without limitation, (i) contracts to employ or
          terminate executive officers or other personnel and other
          contracts with present or former officers, directors or
          shareholders of the Company with respect to the Business,
          (ii) contracts that will result in the payment by, or the
          creation of any commitment or obligation (absolute or contingent)
          to pay on behalf of Rentrak or the Company any severance,
          termination, "golden parachute," or other similar payments to any
          present or former personnel following termination of employment
          or otherwise as a result of the consummation of the transactions
          contemplated by this Agreement, and (iii) contracts with
          independent contractors or consultants to which the Company is a
          party with respect to the Business (other than informal contracts
          that can be terminated without any liability to the Company,
          except for post-severance obligations set forth in Section
          2.19(b) of the Disclosure Schedule, incurred in the ordinary
          course of the Business).

          Section 2.20  Taxes.

          (a)  Filing of Tax Returns.  The Company has timely filed with the
          appropriate taxing or other Governmental Authorities all returns,
          reports, estimates, information returns and statements
          (collectively, "Returns") required to be filed in respect of any
          Taxes.  The Returns filed are complete, correct and accurate in
          all material respects.

          (b)  Payment of Taxes.  Except as set forth in Schedule 2.20, all
          Taxes of the Company, in respect of periods or portions thereof
          ending on or before the Closing Date, have been paid, or, except
          with respect to income taxes, an adequate reserve has been
          established therefor, and the Company has no Liability for Taxes
          in excess of the amounts so paid or reserves so established,
          including any Liability for Taxes due or payable by the Company
          pursuant to Treasury Reg. Section 1.1502-6 or any similar law, rule or
          regulation administered by any taxing or other Governmental
          Authority.  All Taxes that the Company has been required to
          collect or withhold have been duly collected or withheld and, to
          the extent required when due, have been or will be duly paid to
          the proper taxing authority.

          (c)  Audit History.  Except as set forth in Schedule 2.20, no
          deficiencies for Taxes of the Company have been claimed, proposed
          or assessed by any taxing or other Governmental Authority. 
          Except as set forth in Schedule 2.20, there are no pending or, to
          the Company's knowledge, threatened audits, investigations,
          claims or assessments for or relating to any Liability in respect
          of Taxes of the Company, and there are no matters under
          discussion with any Governmental Authorities with respect to
          Taxes that are likely to result in an additional Liability for
          Taxes.

          (d)  Tax Elections.  All elections with respect to Taxes affecting
          the Company as of the date hereof are set forth on the Company's
          latest Returns.  The  Company has not:  (i) made or will make a
          deemed dividend election under Reg. Section 1.1502-32(f)(2) or a
          consent dividend election under Section 565 of the Internal
          Revenue Code of 1986, as amended, and the rules and regulations
          thereunder (the "Code"); (ii) consented at any time under
          Section 341(f)(1) of the Code to have the provisions of
          Section 341(f)(2) of the Code apply to any disposition of the
          Company's assets; (iii) agreed, or is required, to make any
          adjustment under Section 481(a) of the Code by reason of a change
          in accounting method or otherwise; (iv) made an election, or is
          required, to treat any asset of the Company as owned by another
          person pursuant to the provisions of Section 168(f) of the Code
          or as tax-exempt bond financed property or tax-exempt use
          property within the meaning of Section 168 of the Code; or
          (v) made any of the foregoing elections or is required to apply
          any of the foregoing rules under any comparable state or local
          Tax provision.

          (e)  Prior Affiliated Groups.   The Company has never been a member
          of an affiliated group of corporations within the meaning of
          Section 1504 of the Code.

          (f)  Tax Sharing Agreements.  There are no, and at the Closing
          there will be no, tax-sharing agreements or similar arrangements
          with respect to or involving the Company, and, after the Closing
          Date, the Company shall not be bound by any such tax-sharing
          agreements or similar arrangements (entered into prior to the
          Closing) or have any Liability thereunder for amounts due in
          respect of periods prior to the Closing Date.

          (g)  Partnerships.  The Company is not subject to any joint
          venture, partnership, or other arrangement or contract which is
          treated as a partnership for federal income tax purposes.

          (h)  Foreign Person.  For purposes of withholding under
          Section 1445 of the Code, neither the Shareholder nor the Company
          is a "foreign person" as defined in Section 1445(f)(3) of the
          Code.

          (i)  Definition of Taxes.  For purposes of this Agreement, "Taxes"
          shall mean all Federal, state, local, foreign and other taxes,
          levies, imposts, assessments, impositions or other similar
          government charges, including, without limitation, income,
          estimated income, business, occupation, franchise, real property,
          payroll, personal property, sales, transfer, stamp, use,
          employment, commercial rent or withholding, occupancy, premium,
          gross receipts, profits, windfall profits, deemed profits,
          license, lease, severance, capital, production, corporation, ad
          valorem, excise, duty or other taxes, including interest,
          penalties and additions thereto.

          Section 2.21  Insurance.  The following information with respect
          to each insurance policy to which the Company has been a party
          with respect to the Business, a named insured, or otherwise, to
          the knowledge of the Shareholder and the Company, the beneficiary
          of coverage at any time within the past three years has made
          available to Rentrak:  (a) the name of the broker and insurer;
          (b) the name of the policyholder and the name of each covered
          insured; (c) the policy number and the period of coverage;
          (d) the amount of coverage and the premium; and (e) a description
          of the coverage provided by such policy.

          The Company has provided to Rentrak accurate and complete lists,
          for each of the lines of coverage identified on the Disclosure
          Schedule with respect to the Business, of loss experience history
          in excess of $10,000 for the past three years and a description
          of all claims in excess of $25,000 for the past three years. 
          Such insurance is in full force and effect and provides, and
          during such period provided, coverage to the extent and in the
          manner which is (a) customary for the industry in which the
          Business is operated and (b) as may be required by law and by any
          and all Contracts to which the Company is a party with respect to
          the Business.  The Company is not in material Default under any
          of such policies or binders, and the Company has not failed to
          give any notice or to present any claim under any such policy or
          binder in a due and timely fashion.  No insurer has advised the
          Company that it intends to reduce or cancel coverage, increase
          premiums or fail to renew any existing policy or binder with
          respect to the Business.  There are no provisions in such
          insurance policies for retroactive or retrospective premium
          adjustments with respect to the Business.  Except as set forth in
          Section 2.21 of the Disclosure Schedule, there are no outstanding
          performance bonds covering or issued for the benefit of the
          Company with respect to the Business.

          Section 2.22  Brokers.  No broker, finder or investment banker is
          entitled to any brokerage, finder's or other fee or commission in
          connection with the transactions contemplated hereby, based upon
          arrangements made by or on behalf of the Shareholder or the
          Company.  

          Section 2.23  Environmental Legislation.

          (a)  For the purposes of this Agreement, the term "Environmental
          Laws" shall mean all federal, state and local environmental
          protection, occupational, health and safety or similar laws,
          ordinances, restrictions, licenses, rules, regulations and permit
          conditions, including but not limited to the Federal Water
          Pollution Control Act, Resource Conservation & Recovery Act, Safe
          Drinking Water Act, Toxic Substances Control Act, Clean Air Act,
          Comprehensive Environmental Response, Compensation and Liability
          Act, Emergency Planning and Community Right to Know or other U.S.
          or Canadian federal, state, province, or local laws of similar
          effect, each as amended as of the Closing Date, and the term
          "Hazardous Materials" shall mean any hazardous or toxic
          substances, wastes or materials, including without limitation
          petroleum or petroleum products, defined as such or governed by
          any applicable Environmental Law.

          (b)  Except as described in Section 2.23 of the Disclosure
          Schedule, (i) throughout the period of the Company's ownership or
          operation of the Stores, the Company has not received any written
          notices, directives, violation reports, actions or claims from or
          by (A) any local, state or federal governmental agency concerning
          Environmental Laws or (B) any person alleging that, in connection
          with Hazardous Materials, conditions at any of the Stores or the
          Company's acts or omissions have resulted in or caused or
          threatened to result in or cause injury or death to any person or
          damage to any property, including without limitation, damage to
          natural resources, and, to the best of the Shareholder's or the
          Company's knowledge, no such notice, directive, violation report,
          action, claim or allegation exists; and (ii) to the best of the
          Shareholder's or the Company's knowledge during the time that the
          Company has leased any of the Stores, the Stores have been in
          material compliance with all applicable state, federal and local
          Environmental Laws.

          Section 2.24  Restrictions.  The Company is not a party to any
          Contract or subject to any restriction or any Governmental Order
          which affects or restricts the ability of the Company or the
          Shareholder to consummate the transactions contemplated by this
          Agreement.

          Section 2.25  Third-Party Options.  There are no existing
          contracts, options, commitments or rights with, to or in any
          third party to acquire the Company, any Assets or any interest
          therein or in the Business (other than sales of Inventory in the
          ordinary course of business).

          Section 2.26  Material Misstatements Or Omissions.  No
          representations or warranties by the Company or the Shareholder
          in this Agreement, nor any document, exhibit, statement,
          certificate or schedule furnished to Rentrak pursuant hereto,
          including without limitation the Disclosure Schedule, contains or
          will contain any untrue statement of a material fact, or omits or
          will omit to state any material fact necessary to make the
          statements or facts contained therein not misleading.

          Section 2.27  Transactions With Certain Persons.  Except as
          provided for in this Agreement, after the Closing, Rentrak shall
          have no obligation or liability to any current or former
          shareholder, officer, director or employee of the Company or any
          member of any such person's immediate family or any entity in
          which any such person has a direct or indirect ownership interest
          (other than by ownership of less than five percent of the issued
          and outstanding stock of a corporation whose stock is publicly
          traded) (each, a "Related Party") including without limitation,
          any Contract (a) providing for the furnishing of services by,
          (b) providing for the rental of real or personal property from,
          or (c) otherwise requiring payments to (other than for services
          as officers, directors or employees of the Company or of Rentrak)
          any such Related Party.

          Section 2.28  Rentrak Stock.  The Shareholder and the Company are
          acquiring the shares of Rentrak Stock solely for the purpose of
          investment and not with a view to, or for offer or sale in
          connection with, any distribution thereof, except as contemplated
          by this Agreement.  The Shareholder and the Company acknowledge
          that the shares of Rentrak Stock have not been registered under
          the Securities Act or under the securities or "blue sky" laws of
          any state.  This Section 2.28 shall not affect Rentrak's
          obligations under Section 1.06 with respect to the registration
          of the Purchase Shares.

          Section 2.29  Assumed Contracts.  All of the Assumed Contracts
          are valid, binding and enforceable against the Company in
          accordance with their terms.  The Company has fulfilled, or taken
          all action necessary to enable it to fulfill when due, all of
          their material obligations under each of such Assumed Contracts,
          and (i) the Company has complied, and to the knowledge of the
          Shareholder and the Company all other parties to such Assumed
          Contracts have complied, in all material respects with the
          provisions thereof, (ii) no party is in material Default
          thereunder (other than a Default of a payment obligation which is
          disclosed in the Disclosure Schedule), and (iii) no notice of any
          claim of Default has been given to the Company.  The Company is
          not a party to any Contract with respect to the Assets or the
          Business pursuant to which the Company has the right to receive
          any revenue.

          ARTICLE III   REPRESENTATIONS AND WARRANTIES OF RENTRAK

          As an inducement to the Shareholder to enter into this Agreement,
          Rentrak represents and warrants to the Shareholder and the
          Company as follows:

          Section 3.01  Incorporation and Authority.  Rentrak is a
          corporation duly incorporated, validly existing and in good
          standing under the laws of the State of Oregon and has all
          necessary corporate power and authority to enter into this
          Agreement, to carry out its obligations hereunder and to
          consummate the transactions contemplated hereby.  The execution
          and delivery of this Agreement, and the consummation of the
          transactions contemplated hereby, have been duly authorized by
          all necessary corporate action of Rentrak, and upon execution and
          delivery of this Agreement this Agreement will be a valid and
          legally binding agreement of Rentrak.

          Section 3.02  No Conflict.  The execution, delivery and
          performance of this Agreement by Rentrak and the consummation of
          the transactions contemplated hereby do not and will not
          (a) violate or conflict with its Articles of Incorporation or
          Bylaws (or other similar applicable documents), (b) conflict with
          or violate any Governmental Order applicable to it, (c) conflict
          with, result in any breach of, or constitute a Default under, any
          Contract relating to its business or assets or to or by which it
          is a party or is otherwise bound or affected, (d) require it to
          notify or obtain any License or Consent from any Governmental
          Authority or other person or (e) result in any other event that
          would, or is reasonably likely to, affect its ability to
          consummate the transactions contemplated hereby.

          Section 3.03  Brokers.  No broker, finder or investment banker is
          entitled to any brokerage, finder's or other fee or commission in
          connection with the transactions contemplated hereby based upon
          arrangements made by or on behalf of Rentrak.

          Section 3.04  Financial Condition.  Prior to the date hereof,
          Rentrak has delivered to the Company and the Shareholder copies
          of the consolidated Balance Sheet of Rentrak as of March 31, 1994
          and March 31, 1995, the consolidated Statements of Operations,
          Stockholders' Equity and Cash Flows for the years ended March 31,
          1993, March 31, 1994 and March 31, 1995 and all related notes and
          schedules, together with the report thereon of Arthur Andersen &
          Co., independent certified public accountants, and its unaudited
          financial statements as of June 30, 1995 and for the three-month
          period then ended.  All of such financial statements (including
          any related notes and schedules) (collectively, the "Rentrak
          Financial Statements") have been prepared in accordance with
          generally accepted accounting principles applied on a basis
          consistent with prior years of Rentrak and present fairly, in all
          material respects, the financial condition of Rentrak as of the
          respective dates thereof and the results of its operations for
          the periods then ended subject, in the case of the financial
          statements as of, and for the three-month period ended June 30,
          1995, to normal year-end audit adjustments.  Rentrak has also
          delivered to the Company and Shareholder copies of Rentrak's most
          recent reports to the Commission on forms 10-K and 10-Q and all
          of Rentrak's annual reports, definitive proxy materials and all
          reports on form 8-K since the filing of the form 10-K with
          respect to fiscal year ended March 31, 1995.  Such reports are
          accurate, complete and comply as to form in all material respects
          with the requirements of the federal securities laws, and none of
          such reports contains an untrue statement of a material fact or
          omits to state a material fact required to be stated therein or
          necessary to make the statements therein not misleading.

          Section 3.05  Capital Stock of Rentrak.  The authorized capital
          stock of Rentrak consists of 30,000,000 shares of common stock
          (the "Rentrak Stock"), par value $.001 per share, and
          10,000,000 shares of preferred stock, par value $.001 per share,
          of which 11,220,067 shares of Rentrak Stock and no shares of
          preferred stock were issued and outstanding as of August 4, 1995. 
          Except as disclosed in the Rentrak Financial Statements and as
          contemplated by this Agreement, there are no options, warrants or
          rights of conversion or exchange or other rights, agreements,
          arrangements or commitments obligating, or which may obligate,
          directly or indirectly, Rentrak to sell or issue additional
          shares of its capital stock.  Rentrak has reserved sufficient
          shares of the authorized Rentrak Stock for issuance to the
          Shareholder as required by the terms of this Agreement, and when
          issued to the Shareholder hereunder, all of the shares, will be
          validly issued, fully paid and nonassessable shares of Rentrak
          Stock.


          ARTICLE IV   ADDITIONAL AGREEMENTS

          Section 4.01  Legend.  All share certificates representing shares
          of Rentrak Stock to be delivered to the Shareholder hereunder
          shall bear a legend substantially as follows:

          THE SECURITIES REPRESENTED BY THIS CERTIFICATE HAVE NOT BEEN
          REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE
          "SECURITIES ACT") OR QUALIFIED UNDER ANY APPLICABLE STATE
          SECURITIES LAWS (THE "STATE ACTS"), HAVE BEEN ACQUIRED FOR
          INVESTMENT AND MAY NOT BE SOLD, PLEDGED, HYPOTHECATED OR
          OTHERWISE TRANSFERRED EXCEPT PURSUANT TO A REGISTRATION STATEMENT
          UNDER THE SECURITIES ACT AND QUALIFICATION UNDER THE STATE ACTS
          OR EXEMPTIONS FROM SUCH REGISTRATION OR QUALIFICATION
          REQUIREMENTS (INCLUDING, IN THE CASE OF THE SECURITIES ACT, THE
          EXEMPTION AFFORDED BY RULE 144).  UNLESS WAIVED BY RENTRAK
          CORPORATION, RENTRAK CORPORATION SHALL BE FURNISHED WITH AN
          OPINION OF COUNSEL OPINING AS TO THE AVAILABILITY OF EXEMPTIONS
          FROM SUCH REGISTRATION AND QUALIFICATION AS A PRECONDITION TO ANY
          SUCH TRANSFER.

          All such share certificates shall also bear the legend as set
          forth in the Voting Agreement.

          In connection with any transfers of Rentrak Stock delivered
          pursuant to this Agreement which are made by or on behalf of the
          Shareholder pursuant to an effective registration statement,
          Rentrak will not require the Shareholder to provide the opinion
          of counsel referred to in such legend.  Upon the effectiveness of
          a registration statement covering the Purchase Shares Rentrak,
          upon the request of the Shareholder, shall instruct the transfer
          agent to remove the foregoing legend.

          Section 4.02  Employees

          (a)  Rentrak, or a wholly owned subsidiary of Rentrak, may extend
          offers of employment to those of the Company's employees who are
          employed at the Stores whom it desires to hire as of the Closing
          Date (such employees are hereinafter referred to as the "Rehired
          Employees"), which offers shall be on terms and conditions that
          Rentrak shall determine in its sole discretion.  The number of
          the Store Employees that Rentrak will not offer to hire, if any,
          will be less than 50.  Immediately prior to the Closing, the
          Company shall terminate the employment of all of its employees
          employed at the Stores (the "Store Employees") as of the Closing
          Date and shall pay all obligations with respect to such Store
          Employees, and, except with respect to accrued vacation, fulfill
          all obligations under the applicable employee benefit plans
          (including any severance, wages and commissions, and other
          benefits) in respect of periods prior to the Closing.  With
          respect to accrued vacation, at Closing, the Company shall pay
          Rentrak cash equal to the amount of accrued vacation with respect
          to the Rehired Employees (based on an amount of accrued vacation
          which would have accrued from and after the first day of
          employment with the Company), and after Closing, Rentrak will
          honor all accrued vacation obligations with respect to such
          Rehired Employees.  The Company shall provide all Store Employees
          and other necessary persons such notice and continuation coverage
          rights as may be required under Section 4980B of the Code.  Prior
          to Closing, Rentrak agrees to treat all employee records in a
          confidential manner and to take all steps reasonably required to
          protect the rights of privacy of employees with respect to such
          records.  After Closing, in the event that a Rehired Employee is
          terminated under circumstances in which he is not entitled to
          receive all or a portion of the accrued vacation pay that was
          paid by the Company to Rentrak pursuant to this Section 4.02(a)
          (the "Unused Vacation Pay"), Rentrak shall reimburse the Company
          in an amount equal to the Unused Vacation Pay.

          (b)  The Company shall be solely responsible for all of the
          Company's employee benefit plans (whether with respect to the
          Store Employees or otherwise) and all obligations and liabilities
          thereunder and, except as provided in Section 4.02(a) with
          respect to accrued vacation, Rentrak shall not assume any of such
          employee benefit plans or any obligation or liability thereunder. 
          With respect to the Rehired Employees, the Company shall not have
          obligation or liability for severance or any other benefit
          arising after the Closing, except as required under Section 4980B
          of the Code.

          (c)  Nothing contained in this Agreement (including, without
          limitation, the reference to informal agreements in Section 2.19
          (b)) shall confer upon any employee of the Company, including any
          Store Employees or Rehired Employee, any right with respect to
          continuance of employment by Rentrak, nor shall anything herein
          interfere with the right of Rentrak to terminate the employment
          of any of the Rehired Employees at any time, with or without
          cause, or restrict Rentrak in the exercise of its independent
          business judgment in modifying any of the terms and conditions of
          the employment of the Rehired Employees.

          (d)  No provision of this Agreement shall create any third party
          beneficiary rights in any Store Employee, any beneficiary or
          dependents thereof, or any collective bargaining representative
          thereof, with respect to the compensation, terms and conditions
          of employment and benefits that may be provided to any Rehired
          Employee by Rentrak or under any benefit plan which Rentrak may
          maintain.

          (e)  Company and the Shareholder agree to comply in all respects
          with the notice and other requirements of the Worker Adjustment
          Retraining and Notification Act, 19 U.S.C. Section 2101 et seq., and
          any similar applicable state statute.  Rentrak shall have no
          liability arising out of such statutes with respect to any
          employee of the Company.

          Section 4.03  Further Assurances.

          (a)  Upon the terms and subject to the conditions contained
          herein, each of the parties hereto agrees, both before and after
          the Closing, (i) to use all reasonable efforts to take, or cause
          to be taken, all actions and to do, or cause to be done, all
          things necessary, proper or advisable to consummate and make
          effective the transactions contemplated by this Agreement, (ii)
          to execute any documents, instruments or conveyances of any kind
          which may be reasonably necessary or advisable to carry out any
          of the transactions contemplated hereunder, and (iii) to
          cooperate with each other in connection with the foregoing,
          including using their respective reasonable efforts (A) to obtain
          all necessary Consents from other parties to permit the
          consummation of the transactions contemplated hereby; provided,
          however, that neither Rentrak nor the Company or the Shareholder
          shall be required to make any payments, commence litigation or
          agree to modifications of the terms thereof in order to obtain
          any such consents, (B) to obtain all necessary Consents as are
          required to be obtained under any federal, state, local or
          foreign law or regulations to permit the consummation of the
          transactions contemplated hereby, (C) to defend all Litigation
          challenging this Agreement or the consummation of the
          transactions contemplated hereby, (D) to lift or rescind any
          injunction or restraining order or other order adversely
          affecting the ability of the parties to consummate the
          transactions contemplated hereby, (E) to effect all necessary
          registrations and filings, including without limitation
          submissions of information requested by governmental authorities,
          and (F) to fulfill all conditions to this Agreement.  In
          addition, Rentrak, the Shareholder and the Company will promptly
          commence all actions required under clauses (A) and (B) above by
          a date which is early enough to allow the transactions
          contemplated hereunder to be consummated by the Closing Date;
          provided, that no liability shall result to any party hereto in
          the event that all required Consents are not obtained so long as
          such party shall have used its reasonable efforts to obtain such
          Consents.

          (b)  Without limiting the foregoing:

           (i)  On or prior to Closing, the Company will use its reasonable
          efforts to obtain the acknowledgements in the form attached as
          Exhibits 4.03A and 4.03B (the "Lease Consents").

          Section 4.04  No Solicitation.  From the date hereof through the
          Closing or the earlier termination of this Agreement, each of the
          Company and the Shareholder shall not and the Company shall not
          cause its shareholders, officers, directors, attorneys, agents
          and affiliates to, and the Shareholder shall not cause its
          attorneys, agents and affiliates to, directly or indirectly,
          enter into, solicit, initiate or continue any discussions or
          negotiations with, or encourage or respond to any inquiries or
          proposals by, or participate in any negotiations with, or provide
          any information to, or otherwise cooperate in any other way with,
          any corporation, partnership, person or other entity or group,
          other than Rentrak and its officers, directors, attorneys, agents
          and affiliates, concerning any sale of all or a portion of the
          Assets or the Business, or of any shares of capital stock of the
          Company, or any merger, consolidation, liquidation, dissolution
          or similar transaction involving the Company.  The Shareholder
          and the Company hereby represent that neither the Shareholder nor
          the Company is engaged in discussions or negotiations with any
          party other than Rentrak with respect to any of the foregoing. 
          The Shareholder and the Company agree not to release any third
          party from, or waive any provision of, any confidentiality or
          standstill agreement to which the Shareholder or the Company is a
          party.

          Section 4.05  Notification of Certain Matters.  From the date
          hereof through the Closing, the Shareholder and the Company shall
          give prompt notice to Rentrak of (a) the occurrence, or failure
          to occur, of any event which occurrence or failure would be
          likely to cause any representation or warranty contained in this
          Agreement or in any exhibit or schedule hereto to be untrue or
          inaccurate in any material respect and (b) any material failure
          of the Company or the Shareholder to comply with or satisfy any
          covenant, condition or agreement to be complied with or satisfied
          by it under this Agreement or any exhibit or schedule hereto;
          provided, however, that such disclosure shall not be deemed to
          cure any breach of a representation, warranty, covenant or
          agreement or to satisfy any condition.

          Section 4.06  Conduct of Business.  From the date hereof through
          the Closing, the Company shall, except as contemplated by this
          Agreement, or as consented to by Rentrak in writing which consent
          will not be unreasonably withheld, operate its business in the
          ordinary course and in accordance with past practice and will not
          take any action inconsistent with this Agreement or with the
          consummation of the Closing.  Without limiting the generality of
          the foregoing, neither the Company nor the Shareholder shall,
          except as specifically contemplated by this Agreement, or except
          as specifically agreed to in writing by Rentrak (or as set forth
          in Schedule 4.06) and the Shareholder:

          (a)  extend, materially modify, terminate or renew any Assumed
          Contract or Assumed Lease or enter into any lease, or except in
          the ordinary course of the Business, any Contract with respect to
          the Business;

          (b)  sell, assign, transfer, convey, lease, mortgage, pledge or
          otherwise dispose of or encumber any of the Assets, or any
          interests therein, except in the ordinary course of the Business
          and, without limiting the generality of the foregoing, the
          Company will maintain, replenish and sell Inventory consistent
          with its past practices, and the Company will not sell, assign or
          transfer more than 50 Units in any one transaction or series of
          transactions with the same buyer or related buyers;

          (c)(i)  take any action with respect to the grant of any bonus,
          severance or termination pay or with respect to any increase of
          benefits payable under its severance or termination pay policies
          or agreements in effect on the date hereof or increase in any
          manner the compensation or fringe benefits of any employee or pay
          any benefit not required by any existing employee benefit plan or
          policy;

          (ii)  except in the ordinary course of the Company's business,
          adopt, enter into or amend any employee benefit plan, agreement
          (including without limitation any collective bargaining or
          employment agreement), trust, fund or other arrangement for the
          benefit or welfare of any employee;

          (d)  fail to use its reasonable efforts to maintain existing
          relationships with suppliers, customers, lessors and others
          having business dealings with the Company or otherwise fail to
          use its reasonable efforts to preserve the goodwill of the
          business so that such relationships and goodwill will be
          preserved;

          (e)  fail to maintain the Assets in good condition and working
          order, excepting normal wear and tear or fail;

          (f)  fail to comply in all material respects with all laws
          applicable to the Shareholder, the Company or the Assets;

          (g)  intentionally do any other act which would cause any
          representation or warranty of the Company or the Shareholder in
          this Agreement to be or become untrue in any material respect;

          (h)  fail to notify Rentrak of any threat or commencement of
          Litigation, or any development that occurs before Closing that
          could in any way materially and adversely affect the Business or
          the Assets; or

          (i)  enter into any agreement, or otherwise become obligated, to do
          any action prohibited hereunder.

          Section 4.07  PPT System.  Prior to Closing, the Company shall
          use its reasonable efforts to install and/or upgrade the point-
          of-sale system software at each Store with a Spectrum system so
          that it has Rentrak-compatible and authorized Spectrum "Version
          8.5RT."  In connection with the Company's efforts to install
          and/or upgrade such systems, the Company shall provide to Rentrak
          personnel access to each Store at times which are mutually
          agreeable to the parties and shall cooperate fully with such
          personnel.  Rentrak shall be responsible for the cost of its
          personnel (payroll and travel expenses) and the Company shall be
          solely responsible for additional costs, if any, associated with
          or arising out such installation and/or upgrade, or actions taken
          in connection therewith, including lost sales during the
          installation and/or upgrade process; provided that the Company
          shall not be obligated to expend out of pocket more than an
          aggregate of $5,000 with respect to any such installation or
          upgrade (exclusive of lost profits or salary and benefits of
          Company personnel).  Rentrak shall use its reasonable efforts to
          assist the Company with respect to such installation and/or
          upgrade.  Prior to Closing, the Company shall use its reasonable
          efforts to ensure that the UBS systems located in five Stores are
          compatible with Rentrak's PPT system.  At Closing, the Company
          will pay Rentrak $8,750 in respect of the foregoing.

          Section 4.08  SuperComm Agreement.  At or prior to Closing, the
          Company shall terminate the SuperComm Agreement.

          Section 4.09  Cash at Stores.  At 12:01 a.m. on the Closing Date,
          the Company shall have at least $75 in cash in each cash drawer
          in each Store.  After 12:01 a.m. on the Closing Date, neither the
          Company nor the Shareholder shall remove any cash from the
          Stores, and neither the Company nor the Shareholder shall pay any
          Company expenses with cash from the Stores.

          Section 4.10  Corporate Office/Warehouse.  For three weeks after
          the Closing Date, Rentrak will provide Shareholder with his
          current office at the Corporate Office/Warehouse for his use
          during normal business hours (9:00 a.m. to 5:00 p.m. on business
          days).  Rentrak shall promptly reimburse the Company and the
          Shareholder for rental expense paid by the them pursuant to the
          Excluded Lease or any month-to-month arrangement thereunder
          arising out of Rentrak's occupancy of the Corporate
          Office/Warehouse on and after the Closing Date.  After the
          Closing, the Shareholder and the Company shall take such action
          (including giving or refraining to give any notice) as Rentrak
          may reasonably request with respect to the Excluded Lease (or any
          such month-to-month arrangement).  Without limiting the
          foregoing, after the date of this Agreement, without Rentrak's
          prior written consent, neither the Shareholder nor the Company
          shall give the landlord under the Excluded Lease any notice of
          termination or similar notice.

          Section 4.11  Tax Reporting.  The Company and the Shareholder
          covenant and agree that in the event it or he receives any notice
          or inquiry from the Internal Revenue Service with respect to the
          characterization of any payments made under this Agreement or any
          agreement contemplated hereby, the Company and the Shareholder
          will give prompt written notice to Rentrak concerning such notice
          or inquiry.  The parties agree to report the consideration
          delivered to the Shareholders under this Agreement as a taxable
          transaction.  

          Section 4.12  Continued Corporate Existence.  The Company and the
          Shareholder agree that they will maintain the corporate existence
          of the Company at least through June 30, 1997.


            ARTICLE V   CONDITIONS

          Section 5.01  Conditions to the Obligations of the Company and
          the Shareholder.  The obligations of each of Company and the
          Shareholder to consummate the transactions provided for hereby
          are subject, in the discretion of such party, to the
          satisfaction, on or prior to the Closing Date, of each of the
          following conditions, any of which may be waived by such party:

          (a)  Representations, Warranties and Covenants.  All
          representations and warranties of Rentrak contained in this
          Agreement shall be true and correct in all material respects at
          and as of the date of this Agreement and at and as of the Closing
          Date.  Rentrak shall have performed and satisfied all material
          agreements and covenants required hereby to be performed by it
          prior to or on the Closing Date.

          (b)  No Proceedings or Litigation.  No Action by any governmental
          authority or other person shall have been instituted or
          threatened which questions the validity or legality of the
          transactions contemplated hereby, including without limitation
          any material adverse effect on the right or ability of Rentrak to
          own, operate, possess or transfer the Assets after the Closing. 
          There shall not be any statute, rule or regulation that makes the
          purchase and sale of the Assets contemplated hereby illegal or
          otherwise prohibited or that would materially interfere with the
          Company's and the Shareholder's ability to perform their
          obligations hereunder.

          (c)  Certificates.  Rentrak shall furnish the Company and the
          Shareholder with a certificate of one of its officers to evidence
          compliance with the conditions set forth in this Section 5.01.

          (d)  Consents.  The Company shall have obtained executed copies of
          each of the Lease Consents.

          (e)  Deliveries by Rentrak at Closing.  Rentrak shall have
          delivered the following items to the Company and the Shareholder
          at Closing:

          (i)   Non-Compete Agreement.  Rentrak shall have executed and
          delivered to the Shareholder and the Company the Non-Compete
          Agreement in the form attached hereto as Exhibit A;

          (ii)  Stock.  Rentrak shall have delivered the Purchase Shares to
          the Company;

          (iii) Resolutions.  Rentrak shall have delivered to the
          Shareholder copies of resolutions of the board of directors of
          the Rentrak, certified by Rentrak's corporate secretary or
          assistant secretary, authorizing the transactions contemplated
          hereby;

          (iv)  Assumption Document.  Rentrak shall have executed and
          delivered to the Company an instrument of assumption in the form
          of Exhibit B evidencing Rentrak's assumption, pursuant to
          Section 1.04, of the Assumed Liabilities;

          (v)   Assumption of Assumed Leases.  Rentrak or a wholly owned
          subsidiary of Rentrak shall have executed and delivered to the
          Company an Assumption of Lease in the form attached as Exhibit C
          for each of the Assumed Leases; and

          (vi)  Voting Agreement.  Rentrak shall have executed and delivered
          to the Company and the Shareholder a voting agreement in the form
          attached as Exhibit F (the "Voting Agreement").

          Section 5.02  Conditions to the Obligations of Rentrak.  The
          obligations of Rentrak to consummate the transactions provided
          for hereby are subject, in the discretion of Rentrak, to the
          satisfaction, on or prior to the Closing Date, of each of the
          following conditions, any of which may be waived by Rentrak:

          (a)  Representations, Warranties and Covenants.  All
          representations and warranties of the Company and the Shareholder
          contained in this Agreement shall be true and correct in all
          material respects at and as of the date of this Agreement and at
          and as of the Closing Date.  The Company and the Shareholder
          shall have performed and satisfied all material agreements and
          covenants required hereby to be performed by it prior to or on
          the Closing Date.

          (b)  No Proceedings or Litigation.  No Action by any governmental
          authority or other person shall have been instituted or
          threatened which questions the validity or legality of the
          transactions contemplated hereby and which could reasonably be
          expected to damage Rentrak, the Assets or the Business materially
          if the transactions contemplated hereby are consummated,
          including without limitation any material adverse effect on the
          right or ability of Rentrak to own, operate, possess or transfer
          the Assets after the Closing.  There shall not be any statute,
          rule or regulation that makes the purchase and sale of the Assets
          contemplated hereby illegal or otherwise prohibited.

          (c)  Certificates.  The Company and the Shareholder shall furnish
          Rentrak with such certificate of the Shareholder and an officer
          of the Company to evidence compliance with the conditions set
          forth in this Section 5.02.

          (d)  Material Changes.  Since December 31, 1994, there shall not
          have been any material adverse change with respect to the
          Business or the Assets.

          (e)  Due Diligence Review.  Rentrak and its representatives shall
          have conducted a due diligence review of the Company with respect
          to the Business, the Books and Records and the Assets, and in the
          sole discretion of Rentrak, Rentrak shall be satisfied with the
          results of such review.  Such review shall have no effect
          whatsoever on the liability of the Company or the Shareholder to
          Rentrak under this Agreement or otherwise for breach of any
          representations, warranties, or covenants of the Company or the
          Shareholder hereunder.

          (f)  Rentrak Board Approval.  The Board of Directors of Rentrak
          shall have approved this Agreement and the transactions
          contemplated hereby.

          (g)  Deliveries by the Shareholder and the Company at Closing.  The
          Shareholder and the Company (as indicated) shall have delivered
          the following items to Rentrak at the Closing:

          (i)    Non-Compete Agreement.  The Shareholder and the Company shall
          have executed and delivered to Rentrak the Non-Compete Agreement;

          (ii)   Consents.  The Company shall have delivered to Rentrak
          executed copies of each of the Consents (including Lease
          Consents) necessary to consummate the transactions contemplated
          hereby, which Consents are listed on Section 2.04 of the
          Disclosure Schedule;

          (iii)  Resolutions.  The Company shall have delivered to Rentrak
          copies of the Company's board resolutions authorizing the
          transactions contemplated hereby, certified by the Company's
          corporate secretary;

          (iv)   Instruments and Possession.  To effect the sale and transfer
          of the Assets the Company will, at the Closing, have executed and
          delivered to Rentrak:

          A.  one or more bills of sale, in the form attached hereto as
          Exhibit D, conveying in the aggregate all of the Assets;

          B.  Assignments of Lease with respect to the Assumed Leases in the
          form of Exhibit C;

          C.  Assignments of rights to the Intellectual Property in
          recordable form to the extent necessary to assign such rights;
          and,

          D.  such other instruments as shall be requested by Rentrak to vest
          in Rentrak title in and to the Assets in accordance with the
          provisions hereof.

          (v)    Release of Liens.  Such documents necessary to release the
          Assets from all Liens other than Permitted Liens, which documents
          shall be in a form reasonably satisfactory to Rentrak and
          Rentrak's counsel;

          (vi)   Voting Agreement.  The Shareholder and the Company shall have
          executed and delivered to Rentrak the Voting Agreement; 

          (vii)  Books and Records.  The Shareholder and the Company shall
          have delivered copies or originals (as specified in Section 2.06)
          of the Books and Records to Rentrak; and

          (viii) Reimbursements.  The Company shall have delivered to
          Rentrak a check equal to (A) the amount of percentage rent due
          under the Wal-Mart Lease as provided in Section 1.08, less (B)
          $13,900 with respect to one month's rent for each of seven Wal-
          Mart Stores that the Company has paid in advance and which will
          be held by Wal-Mart for Rentrak's benefit after the Closing, plus
          (C) the amount in respect of accrued vacation pay in accordance
          with Section 4.02, plus (D) $8,750 in accordance with Section
          4.07.

          (h)  Termination of SuperComm Agreement.  The Company shall have
          terminated the SuperComm Agreement.


          ARTICLE VI   INDEMNIFICATION

          Section 6.01  Survival of Representations and Warranties.  The
          representations and warranties of the Shareholder in Article II
          (including the Disclosure Schedule) (other than Section 2.20 and
          2.23) and Rentrak in Article III, shall survive through December
          31, 1996.  The representations and warranties in Section 2.20
          shall survive until the expiration of the applicable statute of
          limitations period specified in the Code or in the laws of any
          state or other taxing jurisdiction (domestic or foreign)
          requiring the filing of a Return relating to the Tax in question,
          as such statute of limitations period may be validly extended
          pursuant to applicable Tax laws. The representations and
          warranties in Section 2.23 shall survive until the expiration of
          the applicable statute of limitation period with respect to the
          matters set forth therein.  If written notice of a claim meeting
          the requirements of Section 6.04(b) has been given prior to the
          expiration of the applicable representations and warranties by a
          party in whose favor such representations and warranties have
          been made to the party that made such representations and
          warranties, then the relevant representations and warranties
          shall survive as to such claim, until the claim has been finally
          resolved.

          Section 6.02  Indemnification by Shareholder and the Company. 
          Except as otherwise limited by this Article, Rentrak and its
          affiliates, officers, directors, employees, agents, successors
          and assigns shall be indemnified and held harmless by the
          Shareholder and the Company (jointly and severally) for any and
          all liabilities, losses, damages, claims, costs and expenses,
          interest, awards, judgments and penalties (whether or not arising
          out of third-party claims) (including, without limitation, costs
          of mitigation, losses in connection with any Environmental Law
          and other losses resulting from any shutdown or curtailment of
          operations, reasonable attorneys' fees and expenses and all
          amounts paid in investigation, defense or settlement of any of
          the foregoing) (hereinafter "Losses"), arising out of or
          resulting from (a) any misrepresentation or breach of warranty by
          the Shareholder or the Company contained herein, or in any
          document delivered hereunder; (b) the breach of any covenant or
          agreement contained herein, to be performed by the Shareholder or
          the Company; (c) the breach of the Non-Compete Agreement; (d) any
          Excluded Liabilities; or (e) the Shareholder's actual or alleged
          wrongful or illegal acts or omissions in connection with the sale
          of Rentrak Stock issued pursuant to this Agreement, including in
          the event of any registration under the Securities Act of a
          Shareholder's Rentrak Stock issued pursuant to this Agreement,
          any statement or omission in any prospectus or registration
          statement prepared by Rentrak and used in connection with the
          sale of such Rentrak Stock if such statement or omission was made
          in reliance upon and in conformity with written information
          furnished to Rentrak by or on behalf of a Shareholder; provided,
          however, neither the Company nor Shareholder shall be liable to
          any person in any such case to the extent that any Loss arises
          out of or results from Rentrak's actual or alleged wrongful or
          illegal act or omission.

          Section 6.03  Indemnification by Rentrak.  Except as otherwise
          limited by this Article, the Shareholder and the Company, and
          their respective heirs, affiliates, officers, directors,
          employees, agents, successors and assigns shall be indemnified
          and held harmless by Rentrak for any and all Losses arising out
          of or resulting from (a) any misrepresentation or breach of
          warranty by Rentrak contained herein or in any document delivered
          hereunder; (b) the breach of any covenant or agreement by Rentrak
          contained herein or in any other agreement delivered pursuant
          hereto; (c) any Assumed Liabilities; or (d) in the event of any
          registration under the Securities Act of a Holder's Rentrak Stock
          issued pursuant to this Agreement, any actual or alleged wrongful
          or illegal acts or omissions by Rentrak in connection with the
          sale of Rentrak Stock issued pursuant to this Agreement,
          including, but not limited to any statement or omission in any
          prospectus or registration statement prepared by Rentrak and used
          in connection with the sale of such Rentrak Stock; provided that
          Rentrak shall not be liable to any person in any such case to the
          extent that any Loss arises out or results from any statement or
          omission in such prospectus or registration statement in reliance
          upon and in conformity with written information furnished to
          Rentrak by or on behalf of a Holder; provided further Rentrak
          shall not be liable to any person in any such case to the extent
          that any such Loss arises out of or results from such person's
          failure to send or give a copy of the final prospectus, as the
          same may be supplemented or amended, to the person asserting a
          misstatement or omission at or prior to written confirmation of
          the sale of the Rentrak Stock issued pursuant to this Agreement
          to such person if such statement or omission was corrected in
          such final prospectus as amended or supplemented and such final
          prospectus as amended or supplemented had been provided
          previously to such Indemnitee; and provided further, Rentrak
          shall not be liable to any person in any such case to the extent
          that any Loss arises out of or results from the Holder's actual
          or alleged wrongful or illegal act or omission.

          Section 6.04  General Indemnification Provisions.

          (a)  For the purposes of this Agreement, the term "Indemnitee"
          shall refer to the person or persons indemnified, or entitled, or
          claiming to be entitled, to be indemnified, pursuant to the
          provisions of this Article VI, as the case may be; and the term
          "Indemnitor" shall refer to the person having the obligation to
          indemnify pursuant to this Article VI.  The term "Losses" is not
          limited to matters asserted by third parties, but includes Losses
          incurred or sustained by an Indemnitee in the absence of third
          party claims, and payments by the Indemnitee shall not be a
          condition precedent to recovery.

          (b)  An Indemnitee shall give the Indemnitor notice of any matter
          which an Indemnitee has determined has given or could give rise
          to a right of indemnification under this Agreement as soon as
          practicable after the Indemnitee becomes aware of such matter,
          stating the amount of Losses, if known, and the method of
          computation thereof, all with reasonable particularity and
          containing a reference to the provisions of this Agreement in
          respect of which such right of indemnification is claimed or
          arises.  The obligations and liabilities of an Indemnitor under
          this Article VI with respect to Losses arising from claims of any
          third party that are subject to the indemnification provided for
          in this Article ("Third Party Claims") shall be governed by and
          contingent upon the following additional terms and conditions: if
          an Indemnitee shall receive notice of any Third Party Claim, the
          Indemnitee shall give the Indemnitor notice of such Third Party
          Claim as promptly as practicable (and in any event within fifteen
          (15) calendar days after receiving such notice) and shall permit
          the Indemnitor, at its option, to participate in the defense of
          such Third Party Claim with counsel of its own choice and at its
          expense.  The Indemnitor shall also be entitled, at its option,
          to assume and control the defense of such Third Party Claim at
          its cost, risk and expense and through counsel of its choice if
          it gives notice, within fifteen (15) calendar days after
          receiving notice of such claim from the Indemnitee, of his or its
          intention to do so to the Indemnitee, unless the named parties to
          such action or proceeding include both the Indemnitor and the
          Indemnitee and the Indemnitee has been advised in writing by
          counsel that there may be one or more legal defenses available to
          such Indemnitee that are different from or additional to those
          available to the Indemnitor.  In the event the Indemnitor
          exercises its right to undertake the defense against any such
          Third Party Claim as provided above, the Indemnitee shall
          cooperate with the Indemnitor in such defense and make available
          to the Indemnitor, at the Indemnitor's expense, all witnesses,
          pertinent records, materials and information in its possession or
          under its control relating thereto as is reasonably required by
          the Indemnitor.  Similarly, in the event the Indemnitee is,
          directly or indirectly, conducting the defense against any such
          Third Party Claim, the Indemnitor shall cooperate with the
          Indemnitee in such defense and make available to it all such
          witnesses, records, materials and information in its possession
          or under its control relating thereto as is reasonably required
          by the Indemnitee.  No such Third Party Claim, except the
          settlement thereof which involves the payment of money only and
          for which the Indemnitee is fully indemnified by the Indemnitor,
          may be settled by the Indemnitor without the written consent of
          the Indemnitee, which consent will not be unreasonably withheld. 
          Similarly, no Third Party Claim may be settled by the Indemnitee
          without the written consent of the Indemnitor, which consent will
          not be unreasonably withheld.  If the Indemnitor fails to assume
          the defense of such Third Party Claim within fifteen (15)
          calendar days after receipt of the notice thereof, the Indemnitee
          against which such claim has been asserted will (upon delivering
          notice to such effect to the Indemnitor) have the right to
          undertake, at the Indemnitor's cost and expense in accordance
          with this Article VI, the defense, compromise or settlement of
          such claim on behalf of and for the account and risk of the
          Indemnitor in accordance with this Article VI; provided, however,
          that such Third Party Claim shall not be compromised or settled
          without the written consent of the Indemnitor, which consent
          shall not be unreasonably withheld.

          Section 6.05  Limits on Indemnification.

          (a)  No Indemnitee listed in Section 6.02 shall be entitled to
          assert any right to indemnification under Section 6.02(a) unless
          the aggregate of all claims for Losses with respect to
          Section 6.02(a) exceeds $20,000 individually or in the aggregate. 
          Once such claims exceed the $20,000 deductible, such Indemnitee
          will be entitled to the full amount of all indemnified claims in
          excess of the $20,000 deductible.

          (b)  No Indemnitee listed in Section 6.03 shall be entitled to
          assert any right to indemnification under Section 6.03(a) unless
          the aggregate of all claims for Losses with respect to
          Section 6.03(a) exceeds $20,000 individually or in the aggregate. 
          Once such claims exceed the $20,000 deductible, such Indemnitee
          will be entitled to the full amount of all indemnified claims in
          excess of the $20,000 deductible.

          (c)  Any claim for indemnification under this Article shall be net
          of any tax benefit that will be received by the Indemnitee as a
          result of payment of the claim.

          (d)  Rentrak may withhold and set off against any amounts otherwise
          due the Company or the Shareholder any amount as to which such
          party is obligated to indemnify Rentrak hereunder.

          (e)  The aggregate indemnification liability of the Company and the
          Shareholder, on the one hand, or Rentrak on the other under
          Section 6.02(a) or Section 6.03(a), as the case may be, shall not
          exceed the product of (x) the number of Purchase Shares
          multiplied by (y) the average of the closing prices for Rentrak
          Stock quoted on the Nasdaq National Market as published by Nasdaq
          with respect to the 30 trading days immediately preceding the
          Closing Date (the "Closing Price").


          ARTICLE VII   GENERAL PROVISIONS

          Section 7.01  Termination.

          (a)  This Agreement may be terminated at any time prior to Closing:

          (i)    By mutual written consent of Rentrak, the Company and the
          Shareholder;

          (ii)   By Rentrak, the Company or the Shareholder if the Closing
          shall not have occurred on or before September 15, 1995 (the
          "Outside Date"), provided, however, that this provision shall not
          be available to Rentrak if the Company has the right to terminate
          this Agreement under clause (iv)(A) or (iv)(B) of this
          Section 7.01, and this provision shall not be available to the
          Company if Rentrak has the right to terminate this Agreement
          under clauses (iii)(A) or (iii)(B) of this Section 7.01;

          (iii)  By Rentrak (A) if there is a material breach of any
          representation or warranty set forth in Article II hereof, (B) if
          there is a material breach of any covenant or agreement to be
          complied with or performed by the Company or the Shareholder
          pursuant to the terms of this Agreement, (C) upon the failure of
          a condition set forth in Section 5.02 to be satisfied (and such
          condition is not waived in writing by Rentrak) on or prior to the
          Closing Date, or (D) upon the occurrence of any event which
          results or would reasonably be expected to result in the failure
          of a condition set forth in Section 5.02 to be satisfied on or
          prior to the Closing Date, provided that Rentrak may not
          terminate this Agreement prior to the Closing Date if the Company
          and the Shareholder have not been provided prior written notice
          thereof and had an adequate opportunity to cure such failure;
          provided that after August 28, 1995 Rentrak shall not have the
          right to terminate this Agreement pursuant to this Section
          7.01(a)(iii) because of the failure of any of the conditions set
          forth in Sections 5.02(e) and 5.02(f); or

          (iv)  By the Company or the Shareholder (A) if there is a material
          breach of any representation or warranty set forth in Article III
          hereof, (B) if there is a material breach of any covenant or
          agreement to be complied with or performed by Rentrak pursuant to
          the terms of this Agreement, (C) upon the failure of a condition
          set forth in Section 5.01 to be satisfied (and such condition is
          not waived in writing by the Company and the Shareholder) on or
          prior to the Closing Date, or (D) upon the occurrence of any
          event which results or would reasonably be expected to result in
          the failure of a condition set forth in Section 5.01 to be
          satisfied on or prior to the Closing Date; provided that, neither
          the Company nor the Shareholder may terminate this Agreement
          prior to the Closing Date if Rentrak has not been provided
          written notice thereof and had an adequate opportunity to cure
          such failure.

          (b)  In the Event of Termination.  In the event of termination of
          this Agreement no party hereto shall have any liability to any
          other party to this Agreement, except for any willful breach of
          this Agreement occurring prior to the proper termination of this
          Agreement.

          Section 7.02  Expenses.  Each party shall pay its or his own
          costs and expenses, including, without limitation, fees and
          disbursements of counsel, financial advisors and accountants
          incurred in connection with this Agreement.

          Section 7.03  Notices.  All notices and other communications
          given or made pursuant hereto shall be in writing, with all
          postage and other delivery charges prepaid, and shall be deemed
          to have been duly given or made (i) as of the date delivered, if
          delivered personally, (ii) as of the day after being deposited
          with a recognized overnight courier, or (iii) as of the second
          day after being deposited with the U.S. Postal Service,
          registered or certified mail, return receipt requested; provided
          that all such notices and other communications must be addressed
          to the parties at the following addresses (or at such other
          address for a party as shall be specified by like notice), and
          provided further that notices after the giving of which there is
          a designated period within which to perform an act and notices of
          changes of address shall be effective only upon receipt:

          (a)  if to the Shareholder or the Company:

          Jack Silverman
          11420 Ferrell Road, Suite 307
          Dallas, Texas  75234

          with a copy to:

          Jenkens & Gilchrist, P.C.
          Attn:  Steven Leshin
          1445 Ross Avenue, Suite 3200
          Dallas, Texas  75202

          (b)  if to Rentrak:

          Rentrak Corporation
          Attn:  F. Kim Cox
          7227 N.E. 55th Avenue
          Portland, OR  97218

          with a copy to:

          Latham & Watkins
          Attn:  Scott R. Haber, Esq.
          505 Montgomery Street
          Suite 1900
          San Francisco, CA  94111

          Section 7.04  Public Announcements.  Unless otherwise required by
          law or compelled in any proceeding, neither the Company nor the
          Shareholder nor any of their respective affiliates shall make any
          public announcements (including, without limitation, any public
          announcement to any employees, customers or suppliers) in respect
          of this Agreement or otherwise communicate with any news media,
          except that the parties agree that the Shareholder and Rentrak
          shall make a joint press release upon execution of this Agreement
          and joint announcements to employees.  Nothing contained herein
          shall limit Rentrak's right to make any announcements or
          disclosures.

          Section 7.05  Headings.  The headings contained in this Agreement
          are for reference purposes only and shall not affect in any way
          the meaning or interpretation of this Agreement.

          Section 7.06  Severability.  If any term or other provision of
          this Agreement is invalid, illegal or incapable of being enforced
          by any rule of law or public policy, all other conditions and
          provisions of this Agreement shall nevertheless remain in full
          force and effect so long as the economic or legal substance of
          the transactions contemplated hereby is not affected in any
          manner adverse to any party.  Upon such determination that any
          term or other provision is invalid, illegal or incapable of being
          enforced, the parties hereto shall negotiate in good faith to
          modify this Agreement so as to effect the original intent of the
          parties as closely as possible in an acceptable manner to the end
          that the transactions contemplated hereby are fulfilled to the
          greatest extent possible.

          Section 7.07  Entire Agreement.  This Agreement (including any
          Exhibits and Schedules hereto) and the Disclosure Schedule
          constitute the entire agreement among the parties and supersede
          all prior agreements and undertakings with respect to the subject
          matter hereof.

          Section 7.08  Assignment.  This Agreement may not be assigned by
          any party hereto, provided, that Rentrak may, without the consent
          of the Shareholder or the Company assign its rights under this
          Agreement to any wholly owned subsidiary of Rentrak, provided,
          however, that any such assignment shall not release Rentrak of
          any of its obligations under this Agreement. 

          Section 7.09  Governing Law.  This Agreement shall be construed
          in accordance with, and governed by the substantive laws of, the
          State of Oregon, without reference to principles governing choice
          or conflicts of laws.

          Section 7.10  No Third-Party Beneficiaries.  This Agreement is
          for the sole benefit of the parties hereto and nothing herein
          expressed or implied shall give or be construed to give to any
          person or entity, other than the parties hereto and such assigns,
          any legal or equitable rights hereunder.

          Section 7.11  Amendment/Waiver.  This Agreement may not be
          amended or modified except by an instrument in writing signed by
          the Company, the Shareholder and Rentrak.  No waiver of any right
          arising out of a breach of any covenant, term or condition of
          this Agreement shall be a waiver of any arising out of any other
          or subsequent breach of the same or any other covenant, term or
          condition or a waiver of the covenant, term or condition itself.

          Section 7.12  Counterparts.  This Agreement may be executed in
          one or more counterparts, and by the different parties hereto in
          separate counterparts, each of which when executed shall be
          deemed to be an original but all of which taken together shall
          constitute one and the same agreement.

          Section 7.13  Knowledge.  Where any representation or warranty
          contained in this Agreement is expressly qualified by reference
          to the knowledge of the Shareholder, the Shareholder confirms
          that he has made due and diligent inquiry as to the matters that
          are the subject of such representations and warranties.  Where
          any representation or warranty contained in this Agreement is
          expressly qualified by reference to the knowledge of the Company,
          it shall mean the knowledge of the store managers and
          Corporate/Office Warehouse personnel and that the Company
          confirms that such persons have made due and diligent inquiry as
          to the matters that are the subject of any representations or
          warranties; provided that Rentrak may make a claim for
          indemnification based on the breach of a representation as to a
          store manager's knowledge only for a period of 90 days after the
          Closing.

          Section 7.14  Arbitration.  In the event that there shall be any
          controversy, claim or dispute between the parties arising out of
          or relating to this Agreement (which cannot be resolved
          internally by the parties), the unresolved matter shall be
          resolved by final and binding arbitration as provided herein.

          (a)  Initiation.  Arbitration shall be initiated by one party
          making a written demand on the other party and simultaneously
          filing copies of the demand, together with the required fees,
          with the office of the American Arbitration Association ("AAA")
          in Los Angeles, California.  In no event, however, may any demand
          for arbitration be made after the date that institution of legal
          or equitable proceedings based upon the claim, dispute or other
          matter would be barred by the applicable statute of limitations
          or otherwise barred by this Agreement.

          (b)  Rules.  The arbitration proceeding shall be conducted by one
          arbitrator who is a retired judge (the "Arbitrator") selected by
          the parties in accordance with the Rules within 10 business days
          of the filing of the demand.  Arbitration shall be conducted
          under the auspices of AAA, and the AAA's commercial arbitration
          rules of practice then in effect (the "Rules") shall govern all
          proceedings unless otherwise provided herein (or otherwise agreed
          to by the parties).  In case of conflict between the Rules and
          this Agreement (or such other agreement), the provisions of this
          Agreement (or such other agreement) shall govern.

          (c)  Hearings; Award.  Within 60 days of the selection of the
          Arbitrator, the parties involved in the dispute shall meet in
          Portland, Oregon with such Arbitrator at a place and time
          designated by the Arbitrator after consultation with the parties
          and present their respective positions on the dispute.  Each
          party shall have no longer than two days to present its position,
          the entire proceedings before the Arbitrator shall be on no more
          than five (5) consecutive days in duration.  The Arbitrator's
          award, which may include equitable relief, shall be rendered
          within ten (10) days following completion of the proceeding and
          shall be a final and binding determination of the dispute and
          shall be fully enforceable as an arbitration award in any court
          having jurisdiction and venue over such parties.  The prevailing
          party (as determined by the Arbitrator) may in addition be
          awarded by the Arbitrator such party's own attorneys' fees and
          expenses in connection with such proceeding.  The non-prevailing
          party (as determined by the Arbitrator) shall pay the
          Arbitrator's fees and expenses.

          Section 7.15  Survival.  In addition to the survival of
          representations and warranties as provided in Article VI above,
          the covenants of Rentrak, the Company and the Shareholder under
          Articles I, IV, VI (to the extent provided therein) and VII and
          under Section 4.03 of this Agreement shall survive the Closing.

          Section 7.16  Books and Records.  Each party agrees that it will
          cooperate with and make available to the other parties, during
          normal business hours, all Books and Records, information and
          employees (without substantial disruption of employment) retained
          and remaining in existence after the Closing which are necessary
          or useful in connection with any accounting audit, tax inquiry,
          audit, investigation or dispute, any litigation or investigation
          or any other matter requiring any such Books and Records,
          information or employees for any reasonable business purpose. 
          Without limiting the foregoing, Shareholder shall provide
          assistance to Rentrak and its accountants in connection with the
          accounting audit of the Company, and Shareholder will sign a
          management representation letter reasonably requested by Rentrak
          or its accountants.  Each party agrees to retain the originals of
          all Books and Records which are in such party's possession that
          may be relevant for purposes of any accounting audit or tax
          return until the expiration of the applicable statute (as such
          may be extended) with respect to tax matters, and shall not
          destroy or otherwise dispose of any such Books and Records
          without first providing the other party with a reasonable
          opportunity to review and copy the same.  So long as Rentrak
          remains in the Corporate Office/Warehouse, originals of all Books
          and Records shall remain at that location.  At least 30 days
          prior to the time that Rentrak vacates the Corporate
          Office/Warehouse, Rentrak shall so notify the Company. At the
          time that Rentrak vacates such location, Rentrak may discard or
          destroy all daily sales records from the Stores, unless the
          Company shall have notified Rentrak that it desires to retain
          such daily sales records, in which case the Company shall have
          the right to remove such records prior to the date that Rentrak
          vacates the premises.  With respect to all other Books and
          Records, upon vacating the premises, Rentrak agrees to store such
          Books and Records, at Rentrak's cost, in a location in the Dallas
          area (or such other location that the parties mutually agree
          upon) through December 31, 1996, and the Company and the
          Shareholder shall have access to such Books and Records during
          normal business hours.  After December 31, 1996, Rentrak may move
          such Books and Records from the Dallas area; provided that the
          Company and the Shareholder shall continue to have access rights
          to such Books and Records during normal business hours.

          Section 7.17  Name Change.  Within 30 days following the Closing,
          the Company shall have filed an amendment to its Articles of
          Incorporation to change its corporate name so as not to include
          the word "Supercenter" or any other name or mark that has such a
          near resemblance thereto as may be likely to cause confusion or
          mistake to the public.

          IN WITNESS WHEREOF, the parties hereto have caused this Agreement
          to be executed as of the date first written above.

          "RENTRAK"

          RENTRAK CORPORATION, an Oregon corporation

               /s/ Ron Berger

          By:  
               Name:  Ron Berger
               Title: Presdient

          "COMPANY"

          SUPERCENTER ENTERTAINMENT CORPORATION

               /s/ Jack Silverman

          By:  
               Name:  Jack Silverman
               Title:  President

          "SHAREHOLDER"

               /s/ Jack Silverman

          By:  
               Jack Silverman








          NON-COMPETE AND CONFIDENTIALITY AGREEMENT


          THIS NON-COMPETE AND CONFIDENTIALITY AGREEMENT (this
          "Agreement"), dated as of ____________________, 1995, is executed
          and delivered by Jack Silverman ("Shareholder"), Supercenter
          Entertainment Corporation, a Delaware corporation ("Company"),
          and Rentrak Corporation, an Oregon corporation ("Rentrak").


          RECITALS

          A.  Shareholder owns all of the outstanding shares of common
          stock of Company ("Company Shares").

          B.  Each of Rentrak, Shareholder and Company is engaged in (i)
          the business of operating retail outlets which either rent or
          sell video recordings and games, on various media such as
          videocassettes, laser discs, CD-Rom's, or cartridges, and related
          products such as hardware, candies, and popcorn, and (ii) the
          wholesale distribution of video recordings and games, on various
          media such as videocassettes, laser discs, CD-Rom's, or
          cartridges, and related products such as hardware, candies, and
          popcorn.  Rentrak is engaged in the business of developing,
          marketing, and supporting point of sale computer systems, and of
          operating, licensing, and franchising retail licensed sports
          apparel stores.  The businesses described in the preceding
          sentences are collectively referred to herein as the "Business."

          C.  Concurrently with the execution and delivery hereof, Rentrak
          is entering into the Asset Purchase Agreement (the "Purchase
          Agreement") dated August 25, 1995, by and among Rentrak, Company,
          Shareholder and certainly wholly-owned subsidiaries of Rentrak
          (the "Subsidiaries"), pursuant to which the Subsidiaries are
          acquiring from Company the Assets (as that term is defined
          therein).

          D.  Shareholder and Company acknowledge the benefits which they
          will realize in connection with the acquisition of the Assets
          pursuant to the Purchase Agreement.

          E.  Shareholder and Company acknowledge and agree that if
          Shareholder or Company competes with Rentrak in contravention of
          this Agreement, Rentrak will be deprived of the benefits it has
          bargained for pursuant to this Agreement and the Purchase
          Agreement.  Because Company and Shareholder have the ability to
          compete with Rentrak in the operation of the Business, Rentrak
          therefore desires that Company and Shareholder enter into this
          Agreement.  But for the entry into this Agreement by Company and
          Shareholder, Rentrak and the Subsidiaries would not have entered
          into the Purchase Agreement with Shareholder.  





          AGREEMENT

          NOW THEREFORE, as a material inducement to Rentrak to enter into
          the Purchase Agreement, and for other good and valuable
          consideration, the receipt and adequacy of which is hereby
          acknowledged, the parties hereby agree as follows:

          1.  Defined Terms.  Capitalized terms used herein without
          definition shall have the meanings ascribed to them in the
          Purchase Agreement.

          2.  Non-Competition Term.  As used in this Agreement, "Term" shall
          mean the period commencing on the Closing Date and expiring on
          the fifth anniversary of the Closing Date.

          3.  Covenant Not To Compete.  During the Term, neither Company, nor
          the Shareholder, nor any of its or his Affiliates (as defined
          below), unless acting in accordance with Rentrak's prior written
          consent, shall, directly or indirectly, own, manage, join,
          operate or control, or participate in the ownership, management,
          operation or control of, or be connected as a director, officer,
          employee, partner or consultant with, or permit such party's name
          to be used by or in connection with, any profit or non-profit
          business or organization (a "Competing Business") which, directly
          or indirectly, competes with the Business in any state of the
          United States or any county thereof, or in Canada, Mexico, Japan
          or any other countries in which Rentrak conducts the Business or
          proposes to conduct the Business; it being understood that the
          foregoing shall not limit Company and Shareholder from making
          passive investments of less than an aggregate of 5% of the
          outstanding equity securities in any entity listed for trading on
          a national stock exchange or quoted on any recognized automatic
          quotation system.  "Affiliate" means, as to any party, another
          corporation, partnership, joint venture, other entity or any type
          or individual that directly or indirectly, through one or more
          intermediaries, controls or is controlled by, or is under common
          control with, such party.  Notwithstanding the foregoing, this
          Agreement shall not prohibit Shareholder or Company from
          continuing to operate the wholesale portion of Company's video
          cassette distribution business (the "Wholesale Business") for a
          period of six (6) months following the date hereof, provided,
          that in its conduct of the Wholesale Business neither Shareholder
          nor Company shall sell or distribute videocassettes to customers
          other than those customers to which Company currently distributes
          videocassettes, and provided further that Shareholder and Company
          each agree to terminate any and all involvement with and interest
          in the Wholesale Business as of the expiration of such period and
          acknowledge that failure to do so shall constitute a breach of
          this Agreement. 

          4.  Confidentiality. Shareholder and the Company shall, and shall
          cause their representatives to, keep confidential all information
          concerning the transactions contemplated by this Agreement and
          the Purchase Agreement and concerning Company or the Business,
          including (a) the business operations or internal structure of
          the business relating to the operation of the Assets (the
          "Purchased Operations"); (b) the customers, vendors, licensors or
          lessors of the Purchased Operations; (c) any products or services
          developed or initiated by Company which relates to the Purchased
          Operations; or (d) the financial, operational, legal, accounting
          or managerial condition of Company relating to the Purchased
          Operations; provided that Shareholder and Company may disclose
          such information to the extent, and only to the extent, that
          disclosure of such information is required by law, or disclosure
          is compelled in any proceeding (provided that the Shareholder or
          Company shall have given Rentrak prior notice sufficient to allow
          Rentrak an opportunity to obtain a protective order), or such
          information becomes generally available to the public other than
          as a result of disclosure by the Shareholder, the Company or
          their respective representatives.   

          5.  No Solicitation of Employees and Others.  During the Term, each
          of Shareholder and the Company agree that such party will not,
          directly or indirectly, (a) call on or solicit or divert or take
          away from Rentrak or the Subsidiaries (including without
          limitation by divulging to any competitor or potential competitor
          of Rentrak or the Subsidiaries) any person, firm, corporation or
          other entity who is or which at the Closing Date was a customer
          or supplier of Company with respect to the Business or the
          Assets; or (b) hire or offer employment to (or seek to hire or
          offer employment to) any Rehired Employee or any employee of any
          successor or affiliate of Rentrak which is engaged in the
          Business, unless Rentrak first terminates the employment of such
          Rehired Employee or gives its written consent to such employment
          or offer of employment.

          6.  Severability of Provisions.  In the event that the provisions
          of Section 2, Section 3, Section 4 or Section 5 should ever be
          adjudicated by a court of competent jurisdiction to exceed the
          time or geographic or other limitations permitted by applicable
          law, then such provisions shall be deemed reformed to the maximum
          time or geographic or other limitations permitted by applicable
          law, as determined by such court in such action.  Without
          limiting the foregoing, the covenants contained herein shall be
          construed as separate covenants, covering their respective
          subject matters, with respect to (a) each of the separate cities,
          counties and states of the United States, and Canada, Mexico and
          Japan and each other country, and political subdivision thereof,
          in which any of Rentrak, its subsidiaries or their successors now
          transacts the Business, (b) the Business now conducted by any of
          Rentrak, its subsidiaries or their successors, and (c) Rentrak,
          Company, Shareholder and their respective successors separately.

          7.  Injunctive Relief; Punitive Damages.  Company and Shareholder
          acknowledge that (a) the provisions of Section 3, Section 4 and
          Section 5 are reasonable and necessary to protect the legitimate
          interests of Rentrak, and (b) any violation of Section 3, Section
          4 or Section 5 will result in irreparable injury to Rentrak, the
          exact amount of which will be difficult to ascertain, and that
          the remedies at law for any such violation would not be
          reasonable or adequate compensation to Rentrak for such a 
          violation.  Accordingly, Company and Shareholder agree that if
          such party violates or threatens to violate the provisions of
          Section 3, Section 4 or Section 5, in addition to any other
          remedy which may be available at law or in equity, Rentrak shall
          be entitled to specific performance and injunctive relief,
          without posting bond or other security, and without the necessity
          of proving actual damages.  The provisions of this Section 7
          shall be applicable to any breaches hereof, notwithstanding the
          mandatory arbitration provisions otherwise imposed under this
          Agreement.  The parties expressly agree and acknowledge that the
          value of the Purchase Shares allocated to this Agreement pursuant
          to Section 1.07 of the Asset Purchase Agreement shall not limit
          the amount of damages recoverable for a breach of this Agreement.

          8.  Notices.  All notices, requests, demands and other
          communications which are required or may be given under this
          Agreement shall be in writing and shall be deemed to have been
          duly given if given in the manner and to the address(es) set
          forth in Section 7.03 of the Purchase Agreement.

          9.  Shareholder Representations.  Company and Shareholder represent
          and warrant to Rentrak that (i) Company and Shareholder each has
          the requisite power and authority to enter into and perform this
          Agreement; and (ii) the performance of this Agreement by Company
          and Shareholder will not require such party to obtain the
          consent, waiver or approval of any person and will not, to the
          best of such party's knowledge, violate, result in a breach of or
          constitute a default under any statute, regulation, agreement,
          judgment, consent, decree or restriction by which such party is
          bound.

          10.  Entire Agreement; Amendments and Waivers.  This Agreement and
          the Purchase Agreement constitute the entire agreement among the
          parties pertaining to the subject matter hereof and supersedes
          all prior agreements, understandings, negotiations and
          discussions, whether oral or written, of the parties.  No
          amendment, supplement, modification or waiver of this Agreement
          shall be binding unless executed in writing by the parties.  No
          waiver of any of the provisions of this Agreement shall be deemed
          or shall constitute a continuing waiver unless otherwise
          expressly provided.  The parties expressly acknowledge that they
          have not relied upon any prior agreements, understandings,
          negotiations and discussions, whether oral or written.

          11.  Assignment.  Neither this Agreement nor any of the rights or
          obligations hereunder may be assigned by any party without the
          prior written consent of the other parties except that Rentrak
          may, without such consent, assign all such rights and obligations
          to a wholly-owned subsidiary (or a partnership controlled by
          Rentrak) or subsidiaries of Rentrak or to a successor in interest
          to Rentrak which shall assume all obligations and liabilities
          hereunder.

          12.  Attorneys' Fees and Arbitration.  In the event Company or
          Shareholder shall fail to perform any of its or his obligations
          under this Agreement, such party hereby agrees that all
          reasonable expenses, including reasonable attorneys' fees, which
          may be incurred by Rentrak in enforcing this Agreement shall be
          paid by such party.  Any dispute concerning this Agreement shall
          be resolved in accordance with the provisions of Section 7.14 of
          the Purchase Agreement.

          13.  Choice of Law.  This Agreement shall be construed, interpreted
          and the rights of the parties determined in accordance with the
          laws of the State of Oregon (without reference to the choice of
          law provisions of Oregon law).


          IN WITNESS WHEREOF, the parties hereto have caused this Agreement
          to be duly executed on their respective behalf, by their
          respective officers thereunto duly authorized, all as of the day
          and year first above written.


          RENTRAK CORPORATION                SUPERCENTER ENTERTAINMENT,
          an Oregon corporation              INC.
                                             a Delaware corporation

           
          By                                 By  



                                             SHAREHOLDER:



                                             Jack Silverman





          EXHIBIT F

          SHAREHOLDER VOTING AGREEMENT


          This SHAREHOLDER VOTING AGREEMENT (this "Agreement") is effective
          this ____ day of _______________, 1995, among Supercenter
          Entertainment Corporation, a Delaware corporation ("Supercenter"
          or "Shareholder"), Jack Silverman, an individual ("Silverman")
          and Rentrak Corporation, an Oregon corporation ("Rentrak"). 


          WITNESSETH:

          WHEREAS, Supercenter, Silverman, Rentrak and certain subsidiaries
          of Rentrak have entered into that certain Asset Purchase
          Agreement, dated as of August 25, 1995 (the "Asset Purchase
          Agreement"), pursuant to which Rentrak purchased certain of the
          assets of Supercenter.

          WHEREAS, pursuant to the Asset Purchase Agreement, Supercenter
          has received 875,000 shares of Common Stock, $.001 par value (the
          "Common Stock"), of Rentrak.

          [WHEREAS, Supercenter, Silverman, Rentrak and certain
          subsidiaries of Rentrak have entered into that certain Office
          Asset Purchase Agreement, dated as of August ___, 1995 (the
          "Office Agreement"), pursuant to which Rentrak purchased certain
          of the assets of Supercenter.]

          [WHEREAS, pursuant to the Office Agreement Supercenter has
          received or may receive up to 15,000 shares of Common Stock.]

          WHEREAS, Silverman is the sole shareholder of Supercenter and
          agrees to be bound by the terms of this agreement as a
          "Shareholder" in the event Supercenter transfers any shares of
          Common Stock to Silverman.

          NOW, THEREFORE, as an inducement to Rentrak to enter into and to
          perform and complete the transactions contemplated by the Asset
          Purchase Agreement [and the Office Agreement] and in
          consideration of other good and valuable consideration, the
          receipt and sufficiency of which are hereby acknowledged, and in
          accordance with Section 60.257 of the Oregon Revised Statutes,
          the parties hereto agree as follows:

          1.  Voting.  During the term of this Agreement, Shareholder
          agrees to vote all of the shares of Common Stock held by
          Shareholder in accordance with the recommendations of the Board
          of Directors on any and all matters on which holders of Common
          Stock are entitled to vote, including, but not limited to, the
          election of members of the Board of Directors of Rentrak.  For
          purposes of this Agreement, "vote" shall mean any vote or
          consent, whether by writing or otherwise, on any and all
          occasions, including, but not limited to, special and annual
          meetings of the shareholders of Rentrak.  With respect to any
          vote, Shareholder agrees to grant a proxy to persons designated
          by the Board of Directors.

          2.  Transfer to Silverman.  In the event any shares of Common
          Stock are transferred to Silverman by Supercenter, Silverman
          shall be deemed a "Shareholder" for all purposes under this
          Agreement.  In addition, any Holder (as defined in Section
          1.06(c) of the Asset Purchase Agreement) to whom or which
          Silverman or the Company transfers any shares of Common Stock
          pursuant to Section 1.06(c)(ii) of the Asset Purchase Agreement
          shall be deemed a "Shareholder" for all purposes under this
          Agreement, and shall execute any document to such effect as is
          reasonably requested by Rentrak.

          3.  Termination.  This Agreement and the obligations contained
          herein shall continue in effect for the period commencing on the
          date hereof and ending at the earlier of (i) August __, 2000 or
          (ii) with respect to the shares of Common Stock which are sold by
          Shareholder to a party other than another Shareholder or an
          affiliate of a Shareholder, the date of such sale of such Common
          Stock, at which time Rentrak agrees to issue share certificates
          representing the Common Stock free of the legend referred to in
          Section 3.

          3.  Legends on Certificates.  Contemporaneously with the
          execution hereof, the Shareholder shall surrender to Rentrak the
          share certificates representing the Common Stock and such
          certificates shall bear a legend substantially as follows:

          THE SHARES REPRESENTED BY THIS CERTIFICATE ARE SUBJECT TO THE
          PROVISIONS OF THE SHAREHOLDER VOTING AGREEMENT DATED AUGUST___,
          1995, BETWEEN [NAME OF SHAREHOLDER] AND RENTRAK CORPORATION, A
          COUNTERPART OF WHICH HAS BEEN DEPOSITED WITH RENTRAK CORPORATION
          AT ITS PRINCIPAL OFFICE.

          4.  Miscellaneous.

          a.  Additional Representations.  The Shareholder represents and
          warrants to Rentrak that (i) the Shareholder has the requisite
          power and authority to enter into and perform this Agreement; and
          (ii) the performance of this Agreement by the Shareholder will
          not require it to obtain the consent, waiver or approval of any
          person and will not violate, result in a breach of or constitute
          a default under any statute, regulation, agreement, judgment,
          consent, decree or restriction by which it is bound.

          b.  Severability.  If any term, provision, covenant or restriction
          of this Agreement is held by a court of competent jurisdiction to
          be invalid, void or unenforceable, the remainder of the terms,
          provisions, covenants and restrictions of this Agreement shall
          remain in full force and effect and shall in no way be affected,
          impaired or invalidated.

          c.  Amendments and Modification.  This Agreement may not be
          modified, amended, altered or supplemented except upon the
          execution and delivery of a written agreement executed by the
          parties hereto.

          d.  Equitable Relief.  The Shareholder agrees with Rentrak that, if
          for any reason the Shareholder shall have failed to perform its
          obligations under this Agreement, then Rentrak shall be entitled
          to specific performance and injunctive or other equitable relief,
          and the Shareholder hereby further agrees with Rentrak to waive
          any requirement for the securing or posting of any bond in
          connection with the obtaining of any injunctive or other
          equitable relief.  This provision is without prejudice to any
          other rights that Rentrak may have against the Shareholder for
          any failure to perform its obligations under this Agreement.

          e.  Governing Law.  This Agreement and the legal relations between
          the parties hereto arising from this Agreement shall be governed
          by and construed in accordance with the laws of the State of
          Oregon, without reference to or application of any conflicts of
          law principles.  

          f.  Entire Agreement.  This Agreement contains the entire
          agreement and understanding of the parties hereto in respect of
          the subject matter hereof, and supersedes all prior negotiations
          and understandings between the parties with respect to such
          subject matters.

          g.  Counterparts.  This Agreement may be executed in multiple
          counterparts, each of which shall be deemed an original, but all
          of which together shall constitute one and the same agreement.

          IN WITNESS WHEREOF, this Agreement has been duly executed and
          delivered as of the day and year above written.

                                                 RENTRAK CORPORATION


                                                 __________________________
                                                 Name:
                                                 Title:

                                                 SUPERCENTER ENTERTAINMENT 
                                                 CORPORATION


                                                 __________________________
                                                 Name:
                                                 Title:

                                                 __________________________
                                                 Jack Silverman




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