PARLUX FRAGRANCES INC
DEF 14A, 1996-07-12
PERFUMES, COSMETICS & OTHER TOILET PREPARATIONS
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                        SCHEDULE 14A INFORMATION

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

Filed by the Registrant [X]

Filed by a Party other than the Registrant  [  ]

Check the appropriate box:

[  ]  Preliminary Proxy Statement           [  ]  Confidential, for
[X]   Definitive Proxy Statement                  Use of Commission Only 
                                                  (as 
[  ]  Definitive Additional Materials             permitted by Rule 
                                                  14a-6(e)(2))
[  ]  Soliciting Material Pursuant to Rule 14a-11(c) 
        or Rule 14a-12

                         PARLUX FRAGRANCES, INC.
            (Name of Registrant as Specified in its Charter)

                         PARLUX FRAGRANCES, INC.
               (Name of Person(s) Filing Proxy Statement)

Payment of Filing Fee (Check the appropriate box):

[  ]  $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1), 14a-6(j)(2), 
      or Item 22(a)(2) of Schedule 14A.
[  ]  $500 per each party to the controversy pursuant to Exchange Act Rule 
      14a-6(i)(3).
[  ]  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 
      0-11.

      1)   Title of each class of securities to which transaction applies:

      2)   Aggregate number of securities to which transaction applies:

      3)   Per unit price or other underlying value of transaction computed 
           pursuant to Exchange Act Rule 0-11 (Set forth the amount on 
           which the filing fee is calculated and state how it was 
           determined):

      4)   Proposed maximum aggregate value of transaction:

      5)   Total fee paid:

[X]   Fee paid previously with preliminary materials.

[  ]  Check box if any part of the fee is offset as provided by Exchange 
Act Rule 0-11(a)(2) and identify the filing for which the offsetting fee 
was paid previously.  Identify the previous filing by registration 
statement number, or the Form or Schedule and the date of its filing.

      1)   Amount Previously Paid:

      2)   Form, Schedule or Registration Statement No.:

      3)   Filing Party:

      4)   Date Filed:


                         PARLUX FRAGRANCES, INC.
                          3725 S.W. 30th Avenue
                     Fort Lauderdale, Florida 33312



                                                             July 12, 1996

Dear Stockholder:

      You are cordially invited to attend a special meeting of stockholders 
of Parlux Fragrances, Inc. (the "Company").  This meeting will be held at 
the Company's headquarters at 3725 S.W. 30th Avenue, Fort Lauderdale, FL 
33312, at 10:00 AM, local time, on August 12, 1996.

      At the meeting, you will be asked to approve an amendment to the 
Company's certificate of incorporation to increase the number of shares of 
authorized common stock of the Company from 15,000,000 shares to 30,000,000 
shares.  The Board of Directors has unanimously approved this proposal and 
I urge you to vote in favor of it.

      Your vote is very important and I hope you will be able to attend the 
meeting.  To ensure your representation at the meeting, even if you 
anticipate attending in person, I urge you to mark, sign, date and return 
the enclosed proxy card.  If you attend, you will, of course, be entitled 
to vote in person.  


                                       Sincerely,


                                       /s/ Ilia Lekach
                                       Ilia Lekach
                                       Chairman of the Board and 
                                       Chief Executive Officer



                         PARLUX FRAGRANCES, INC.

                NOTICE OF SPECIAL MEETING OF STOCKHOLDERS


To the stockholders of Parlux Fragrances, Inc.:

      A special meeting of stockholders (the "Special Meeting") of Parlux 
Fragrances, Inc., a Delaware corporation (the "Company"), will be held at 
the Company's headquarters at 3725 S.W. 30th Avenue, Fort Lauderdale, FL 
33312, on August 12, 1996, at 10:00 AM, local time, for the purpose of 
approving an amendment to the Company's certificate of incorporation to 
increase the authorized common stock of the Company from 15,000,000 shares 
to 30,000,000 shares.

      A proxy statement with respect to the Special Meeting accompanies and 
forms a part of this Notice.

      The Board of Directors has fixed the close of business on June 28, 
1996 as the record date for determining stockholders entitled to notice of, 
and to vote at, the Special Meeting.


                                       By order of the Board of Directors,


                                       /s/ Frank A. Buttacavoli
                                       Frank A. Buttacavoli
                                       Executive Vice President, Chief 
                                       Financial Officer and Secretary


Fort Lauderdale, Florida
July 12, 1996



                         YOUR VOTE IS IMPORTANT

           PLEASE MARK, SIGN, AND DATE THE ENCLOSED PROXY AND
           RETURN IT PROMPTLY IN THE ENCLOSED ENVELOPE WHETHER
            OR NOT YOU EXPECT TO ATTEND THE SPECIAL MEETING.



                         PARLUX FRAGRANCES, INC.
                          3725 S.W. 30TH AVENUE
                        FORT LAUDERDALE, FL 33312

                             PROXY STATEMENT

      This Proxy Statement is furnished in connection with the solicitation 
by the board of directors (the "Board of Directors") of Parlux Fragrances, 
Inc., a Delaware corporation (the "Company"), of proxies for use at a 
special meeting of stockholders of the Company to be held on August 12, 
1996, and any adjournment thereof (the "Special Meeting").  This Proxy 
Statement and accompanying form of proxy are first being mailed to 
stockholders on or about July 12, 1996.


                VOTING SECURITIES; PROXIES; REQUIRED VOTE

Voting Securities

      The Board of Directors has fixed the close of business on June 28, 
1996 as the record date (the "Record Date") for the determination of 
stockholders entitled to notice of, and to vote at, the Special Meeting.  
As of the Record Date, the Company had outstanding 13,599,546 shares of 
common stock, par value $.01 per share (the "Common Stock").  Holders of 
Common Stock are entitled to notice of and to vote one vote per share of 
Common Stock owned as of the Record Date at the Special Meeting.

Proxies

      Mr. Ilia Lekach and Mr. Frank A. Buttacavoli, the persons named as 
proxies on the proxy card accompanying this Proxy Statement, were selected 
by the Board of Directors of the Company to serve in such capacity.  
Messrs. Lekach and Buttacavoli are directors of the Company.  Each executed 
and returned proxy will be voted in accordance with the directions 
indicated thereon, or if no direction is indicated, such proxy will be 
voted in accordance with the recommendations of the Board of Directors 
contained in this Proxy Statement.  Each stockholder giving a proxy has the 
power to revoke it at any time before the shares it represents are voted.  
Revocation of a proxy is effective upon receipt by the Secretary of the 
Company of either (i) an instrument revoking the proxy or (ii) a duly 
executed proxy bearing a later date.  Additionally, a stockholder may 
change or revoke a previously executed proxy by voting in person at the 
Special Meeting.

Required Vote

      The holders of at least a majority of the outstanding shares of 
Common Stock represented in person or by proxy will constitute a quorum at 
the Special Meeting.  At the Special Meeting, the vote of a majority of the 
outstanding shares of Common Stock is required to amend the Company's 
Certificate of Incorporation to increase the number of authorized shares of 
Common Stock of the Company from 15,000,000 to 30,000,000.

      The election inspectors appointed for the meeting will tabulate the 
votes cast in person or by proxy at the Special Meeting and will determine 
whether or not a quorum is present.  In accordance with Delaware corporate 
law, the election inspectors will treat abstentions as shares that are 
present and entitled to vote for purposes of determining the presence of a 
quorum but as unvoted for purposes of determining the approval of any 
matter submitted to the stockholders for a vote.  If a broker indicates on 
the proxy that it does not have discretionary authority to vote as to 
certain shares, those shares will not be considered as present and entitled 
to vote.

                                PROPOSAL:

APPROVAL OF AN AMENDMENT TO THE CERTIFICATE OF INCORPORATION TO INCREASE 
THE AUTHORIZED COMMON STOCK OF THE COMPANY


      On June 25, 1996, the Board of Directors unanimously adopted 
resolutions declaring it advisable and in the best interests of the Company 
to increase the number of authorized shares of Common Stock from 15,000,000 
to 30,000,000 shares (the "Amendment") and directing that the Amendment be 
submitted to the stockholders at the Special Meeting.

      As of the Record Date, 13,599,546 shares of Common Stock were issued 
and outstanding, leaving only 1,400,454 authorized but unissued shares 
available for issuance.  Accordingly, the Board of Directors believes that 
there is not presently authorized a sufficient number of shares of Common 
Stock to give the Company the flexibility it needs for issuances in 
connection with possible financings, corporate acquisitions, stock 
dividends, employee benefit plans, acquisitions of property, or other 
corporate purposes.  Having such authorized capital stock available for 
issuances in the future would allow additional shares of Common Stock to be 
issued without the expense and delay of subsequent special meetings of 
stockholders.  The Board of Directors believes that eliminating this delay 
would better enable the Company to engage in financial transactions and 
acquisitions which take full advantage of changing market conditions.  The 
Board of Directors has in the past and intends to continue in the future to 
issue shares of Common Stock in public offerings and private placements in 
order to achieve management's business plan and to meet the Company's 
liquidity requirements.

      If the Amendment is approved, the text of the first sentence of 
Article FOURTH would be deleted in its entirety and replaced with the 
following:

      Article FOURTH.  The total number of shares of capital stock that the 
      Corporation is authorized to issue is 35,000,000 shares, consisting 
      of:

           (1)   30,000,000 shares of common stock, par value $.01 per 
                 share; and

           (2)   5,000,000 shares of preferred stock, par value $.01 per 
                 share.

Except as specifically set forth in the Amendment, the remaining paragraphs 
of Article FOURTH of the Company's Certificate of Incorporation would not 
be amended, modified or otherwise altered.  If and when issued, the 
proposed authorized shares of Common Stock would have the same rights and 
privileges as the shares of Common Stock presently outstanding.

      Under Delaware corporate law, stockholders will not have any 
dissenters' or appraisal rights in connection with the Amendment.  If the 
Amendment is approved by the stockholders, it will become effective upon 
filing a Certificate of Amendment with the Secretary of State of Delaware.

      Certain Effects of the Amendment.  While management believes that the 
Amendment is beneficial to the Company and its stockholders and critical to 
the Company for achieving its corporate objectives, the following should be 
considered by a stockholder when deciding how to vote upon this Proposal:  
(i) adoption of the Amendment would enable the Board of Directors to issue 
additional shares of Common Stock for such purposes and for such 
consideration as the Board of Directors may approve without further 
approval of the Company's stockholders, except as may be required by 
applicable law and the rules of the Nasdaq National Market; (ii) further 
issuances of Common Stock could have a dilutive effect on earnings per 
share and the voting power of existing holders of Common Stock and could 
adversely affect the market price of the Common Stock; (iii) the 
authorization to issue additional shares of capital stock could delay, 
discourage or prevent bids for the Common Stock at a premium over the 
market price of the Common Stock; and (iv) the Amendment could make the 
removal of management more difficult, even if such removal would be 
generally beneficial to the Company's stockholders.  The Proposal is not 
the result of management's knowledge of any specific effort to accumulate 
the Company's securities or to obtain control of the Company by means of a 
merger, tender offer, proxy solicitation in opposition to management or 
otherwise.

      Interests of Certain Persons in Matters to be Acted Upon.  On May 16, 
1996, Messrs. Ilia Lekach, Rachmil Lekach, Zalman Lekach and Frank 
Buttacavoli agreed not to exercise stock options to purchase approximately 
1,100,000 shares of Common Stock issued to them pursuant to their 
respective employment agreements until the Company's authorized capital 
stock consisted of at least 20,000,000 shares of Common Stock.  If the 
Amendment is adopted and upon the filing of the related certificate of 
amendment to the Company's certificate of incorporation, such agreement 
will terminate in accordance with its terms and the options covered thereby 
will be freely exercisable.

      On July 2, 1996, the Company issued to accredited investors 
$10,000,000 in aggregate principal amount of 5% Convertible Debentures due 
June 1, 1997 (the "Convertible Debentures") pursuant to a private 
placement.  As a condition to closing the sale of the Convertible 
Debentures, Mr. Ilia Lekach, the Chairman and Chief Executive Officer of 
the Company, agreed to personally guarantee the Company's obligations under 
the subscription agreement relating thereto, including paying the purchaser 
specified liquidated damages in the event the Company did not effect an 
amendment to its certificate of incorporation to increase the number of 
authorized shares of Common Stock to 30,000,000 shares within a certain 
period of time.  If the Amendment is adopted by the Company's stockholders, 
additional shares of Common Stock will be available for any subsequent 
conversion of the Convertible Debentures and Mr. Lekach's personal 
guarantee will terminate.


THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR THE ADOPTION OF THE PROPOSED 
AMENDMENT TO THE CERTIFICATE OF INCORPORATION.




                            OTHER INFORMATION


Security Ownership of Certain Beneficial Owners and Management

      The following table sets forth as of the Record Date certain 
information with respect to the number of shares of Common Stock 
beneficially owned by (i) each director of the Company who beneficially 
owns Common Stock, (ii) the Company's chief executive officer and the other 
most highly compensated executive officers of the Company whose total 
salary and bonus exceeded $100,000 during fiscal 1996, (iii) all directors 
and executive officers of the Company as a group and (iv) based on 
information available to the Company and a review of statements filed with 
the SEC pursuant to Section 13(d) and 13(g) of the Securities Act of 1934, 
as amended (the "Exchange Act"), each person or entity that beneficially 
owns (directly or together with affiliates) more than 5% of the Common 
Stock.  The Company believes that each individual or entity named has sole 
investment and voting power with respect to shares of Common Stock 
indicated as beneficially owned by them, except as otherwise noted.

                                                     
                                               Common Stock
                                               Beneficially   Percentage
              Name                               Owned(1)    Ownership(1)
Directors and Executive Officers:

Ilia Lekach (2)...............................   2,400,368     17.3%
Zalman Lekach (3).............................    219,000       1.6
Frank A. Buttacavoli (4)......................    200,000       1.5
Danielle Petit................................      5,000       *
Albert F. Vercillo (5)........................    110,000       *
Frederick Purches ............................     83,000       *
Glen Gopman (6)...............................      4,100       *
Mayi de la Vega (7)...........................      2,000       *
All directors and executive officers as a  
  group (9 persons)...........................  3,023,468       21.3

Other Principal Stockholders:

Pacific Investment Group, Inc. (8)............  1,727,980       12.7%
Fred Hayman Beverly Hills, Inc. (9)...........    700,000        5.1

                     
___________________________
*  Indicates beneficial ownership of less than 1%

(1) Calculated pursuant to Rule 13d-3 of the Exchange Act.  Under Rule 
    13d-3(d), shares not outstanding which are subject to options, warrants, 
    rights or conversion privileges exercisable within 60 days are deemed 
    outstanding for the purpose of calculating the number and percentage 
    owned by such person, but not deemed outstanding for the purpose of 
    calculating the percentage owned by each other person listed.  As of the 
    Record Date, the Company had 13,599,546 shares of Common Stock 
    outstanding.

(2) Consists of (a) 392,388 shares owned jointly by Mr. Lekach and his wife, 
    (b) 1,727,980 shares owned or controlled by Pacific Investment Group 
    Inc., a corporation owned by Mr. Lekach and (c) immediately exercisable 
    warrants to purchase 280,000 shares of Common Stock issued to Mr. Lekach 
    pursuant to his employment agreement, subject to stockholder approval of 
    the Amendment.  The address of Mr. Lekach is 3725 S.W. 30th Avenue, Fort 
    Lauderdale, FL 33312.

(3) Includes immediately exercisable warrants to purchase 60,000 shares of 
    common stock issued to Mr. Lekach pursuant to his employment agreement, 
    subject to stockholder approval of the Amendment.  

(4) Includes immediately exercisable warrants to purchase 188,000 shares of 
    common stock issued to Mr. Buttacavoli pursuant to his employment 
    agreement, subject to stockholder approval of the Amendment. 

(5) Includes immediately exercisable warrants to purchase 20,000 shares of 
    Common Stock issued to Mr. Vercillo pursuant to his consulting agreement 
    with the Company and immediately exercisable options to purchase 30,000 
    shares of Common Stock issued pursuant to the Company's 1989 Stock 
    Option Plan. 

(6) Includes an immediately exercisable warrant to purchase 2,000 share of 
    Common Stock.

(7) Represents an immediately exercisable warrant to purchase shares of 
    Common Stock

(8) Address is c/o Ilia Lekach, 3725 S.W. 30th Avenue, Fort Lauderdale, FL  
    33312.

(9) Address is 190 N. Canon   Drive, Suite 400, Beverly Hills, CA  90210.


Proxy Solicitation Expense

   The expense of the proxy solicitation will be paid by the Company.  In 
addition to the solicitation of proxies by use of the mails, solicitation 
also may be made by telephone, telegraph or personal interview by 
directors, officers and regular employees of the Company, none of whom will 
receive additional compensation for any such solicitation.  The Company 
does not anticipate that the costs and expenses incurred in connection with 
this proxy solicitation will exceed those normally expended for a proxy 
solicitation for those matters to be voted on in a special meeting of 
stockholders.  The Company will, upon request, reimburse brokers, banks and 
similar organizations for out-of-pocket and reasonable clerical expenses 
incurred in forwarding proxy material to their principals.

Proposals of Stockholders For 1997 Annual Meeting

   Notices of any stockholder proposals intended for action at the 1996 
Annual Meeting of Shareholders were due at the Company's principal 
executive offices on May 20, 1996.  Stockholders of the Company who intend 
to present a proposal for action at the 1997 Annual Meeting of Stockholders 
of the Company must notify the Company's management of such intention by 
notice received at the Company's principal executive offices no later than 
May 20, 1997 for such proposal to be included in the Company's proxy 
statement and form of proxy relating to such meeting.


                                    By order of the Board of Directors,


                                    /s/ Ilia Lekach
                                    Ilia Lekach
                                    Chairman of the Board and
                                    Chief Executive Officer


Fort Lauderdale, Florida
July 12, 1996

Each stockholder, whether or not he or she expects to be present in person 
at the Special Meeting, is requested to MARK, SIGN, DATE and RETURN THE 
ENCLOSED PROXY in the accompanying envelope as promptly as possible.  A 
stockholder may revoke his or her proxy at any time prior to voting.



PROXY               PARLUX FRAGRANCES, INC.                     This proxy  
        3725 S.W. 30th Avenue, Fort Lauderdale, FL 33312       is solicited
                                                             on behalf of the   
                                                            Board of Directors  


                  PROXY FOR A SPECIAL MEETING OF STOCKHOLDERS
                         To Be Held On August 12, 1996

   The undersigned stockholder(s) hereby appoint(s) Mr. Ilia Lekach and Mr. 
Frank A. Buttacavoli, and each of them, with power of substitution, as 
attorney and proxy for and in the name and place of the undersigned, and 
hereby authorizes them to represent and to vote all of the shares of Common 
Stock of Parlux Fragrances, Inc. held of record as of June 28, 1996, which 
the undersigned is entitled to vote at a Special Meeting of Stockholders of 
Parlux Fragrances, Inc. to be held on August 12, 1996 at the Company 
headquarters at 3725 S.W. 30th Avenue, Fort Lauderdale, FL 33312, at 10:00 
AM local time, and at any adjournment thereof.

The Board of Directors recommends a vote FOR Proposal 1.


1. APPROVAL TO AMEND THE COMPANY'S CERTIFICATE OF INCORPORATION TO INCREASE 
   THE NUMBER OF SHARES OF THE COMPANY'S AUTHORIZED COMMON STOCK FROM 
   15,000,000 TO 30,000,000.



        [ ] FOR              [ ] AGAINST             [ ] ABSTAIN



   This proxy, when properly executed, will be voted in the manner directed 
herein by the undersigned stockholder.  If no direction is made, this proxy 
will be voted for Proposal 1.


                                   Please sign exactly as the name appears 
                                   on your stock certificate.  When shares 
                                   are held by joint tenants, both should 
                                   sign.  When signing as attorney, executor, 
                                   administrator, trustee or guardian, please 
                                   give title as such.  When signing as a 
                                   corporation, please sign in full corporate
                                   name by President or other authorized 
                                   officer.  If you sign for a partnership, 
                                   please sign in partnership name by an 
                                   authorized person.

                                   DATED _______________________, 1996

                                                                             
                                   Signature___________________________

                                   ____________________________________
                                   Signature (if held jointly)



            PLEASE MARK, SIGN, DATE AND RETURN THE PROXY CARD PROMPTLY 
                             USING THE ENCLOSED ENVELOPE.



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