SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Schedule 13G
Under the Securities Exchange Act of 1934
(Amendment No. 1)*
NFO WORLDWIDE, INC.
_______________________________________
(Name of Issuer)
Common Stock
_______________________________________
(Title of Class of Securities)
62910N108
_______________________________________
(CUSIP Number)
Check the following box if a fee is being paid with this
statement. (A fee is not required only if the filing person:
(1) has a previous statement on file reporting beneficial
ownership of more than five percent of the class of securities
described in Item 1; and (2) has filed no amendment subsequent
thereto reporting beneficial ownership of five percent or less
of such class.) (See Rule 13d-7.)
*The remainder of this cover page shall be filled out for a
reporting person's initial filing on this form with respect to
the subject class of securities, and for any subsequent
amendment containing information which would alter the
disclosures provided in a prior cover page.
The information required in the remainder of this cover page
shall not be deemed to be "filed" for the purpose of Section
18 of the Securities Exchange Act of 1934 ("Act") or otherwise
subject to the liabilities of that section of the Act but
shall be subject to all other provisions of the Act (however,
see the Notes).
(Continued on following page(s))
Page 1 of 6 Pages
<PAGE>
CUSIP NO. 62910N108 13G Page 2 of 6 Pages
1 Name of Reporting Person
S.S. or I.R.S. Identification No. of Above Person
T. ROWE PRICE ASSOCIATES, INC.
52-0556948
2 Check the Appropriate Box if a Member of a Group*
(a) ____
NOT APPLICABLE (b) ____
3 SEC Use Only
______________________________
4 Citizenship or Place of Organization
MARYLAND
Number of 5 Sole Voting Power
**
Shares 529,200
Beneficially 6 Shared Voting Power
**
Owned By Each -0-
Reporting 7 Sole Dispositive Power
**
Person 2,329,200
With 8 Shared Dispositive Power
-0-
9 Aggregate Amount Beneficially Owned by Each Reporting
Person
2,329,200
10 Check Box if the Aggregate Amount in Row (9) Excludes Certain
Shares*
NOT APPLICABLE
11 Percent of Class Represented by Amount in Row 9
10.9%
12 Type of Reporting Person*
IA
*SEE INSTRUCTION BEFORE FILLING OUT!
**Any shares reported in Items 5 and 6 are also
reported in Item 7.
<PAGE>
CUSIP NO. 62910N108 13G Page 3 of 6 Pages
1 Name of Reporting Person
S.S. or I.R.S. Identification No. of Above Person
T. ROWE PRICE NEW HORIZONS FUND, INC.
52-0791372
2 Check the Appropriate Box if a Member of a Group*
(a) ____
NOT APPLICABLE (b) ____
3 SEC Use Only
______________________________
4 Citizenship or Place of Organization
Maryland
Number of 5 Sole Voting Power
**
Shares 1,800,000
Beneficially 6 Shared Voting Power
**
Owned By Each NONE
Reporting 7 Sole Dispositive Power
**
Person NONE
With 8 Shared Dispositive Power
NONE
9 Aggregate Amount Beneficially Owned by Each Reporting
Person
1,800,000
10 Check Box if the Aggregate Amount in Row (9) Excludes Certain
Shares*
NOT APPLICABLE
11 Percent of Class Represented by Amount in Row 9
8.4%
12 Type of Reporting Person*
IV
*SEE INSTRUCTION BEFORE FILLING OUT!
**The aggregate amount reported on this page is also included
in the aggregate amount reported by T. Rowe Price Associates,
Inc. on page 2 of this Schedule 13G.
<PAGE>
SCHEDULE 13G
PAGE 4 OF 6
Item 1(a) Name of Issuer:
Reference is made to page 1 of this Schedule 13G
Item 1(b) Address of Issuer's Principal Executive Offices:
2 Pickwick Plaza, Suite 400, Greenwich, Connecticut
06830
Item 2(a) Name of Person(s) Filing:
(1) T. Rowe Price Associates, Inc. ("Price
Associates")
(2) T. Rowe Price New Horizons Fund, Inc.
X Attached as Exhibit A is a copy of an agreement
between the Persons Filing (as specified
hereinabove) that this Schedule 13G is being filed
on behalf of each of them.
Item 2(b) Address of Principal Business Office:
100 E. Pratt Street, Baltimore, Maryland 21202
Item 2(c) Citizenship or Place of Organization:
(1) Maryland
(2) Maryland
Item 2(d) Title of Class of Securities:
Reference is made to page 1 of this Schedule 13G
Item 2(e) CUSIP Number: 62910N108
Item 3 The person filing this Schedule 13G is an:
X Investment Adviser registered under Section 203 of
the Investment Advisers Act of 1940
X Investment Company registered under Section 8 of the
Investment Company Act of 1940
Item 4 Reference is made to Items 5-11 on page 2 of this
Schedule 13G.
<PAGE>
SCHEDULE 13G
PAGE 5 OF 6
Item 5 Ownership of Five Percent or Less of a Class.
X Not Applicable.
_____ This statement is being filed to report the fact that,
as of the date of this report, the reporting person(s)
has (have) ceased to be the beneficial owner of more
than five percent of the class of securities.
Item 6 Ownership of More than Five Percent on Behalf of
Another Person
(1)
Price Associates does not serve as custodian of the
assets of any of its clients; accordingly, in each
instance only the client or the client's custodian or
trustee bank has the right to receive dividends paid
with respect to, and proceeds from the sale of, such
securities.
The ultimate power to direct the receipt of
dividends paid with respect to, and the proceeds
from the sale of, such securities, is vested in the
individual and institutional clients which Price
Associates serves as investment adviser. Any and
all discretionary authority which has been
delegated to Price Associates may be revoked in
whole or in part at any time.
Except as may be indicated if this is a joint
filing with one of the registered investment
companies sponsored by Price Associates which it
also serves as investment adviser ("T. Rowe Price
Funds"), not more than 5% of the class of such
securities is owned by any one client subject to
the investment advice of Price Associates.
(2)
With respect to securities owned by any one of the T.
Rowe Price Funds, only State Street Bank and Trust
Company, as custodian for each of such Funds, has the
right to receive dividends paid with respect to, and
proceeds from the sale of, such securities. No other
person is known to have such right, except that the
shareholders of each such Fund participate
proportionately in any dividends and distributions so
paid.
Item 7 Identification and Classification of the Subsidiary
Which Acquired the Security Being Reported on By
the Parent Holding Company.
Not Applicable.
Item 8 Identification and Classification of Members of the
Group.
Not Applicable.
<PAGE>
SCHEDULE 13G
PAGE 6 OF 6
Item 9 Notice of Dissolution of Group.
Not Applicable.
Item 10 Certification.
By signing below I (we) certify that, to the best of
my (our) knowledge and belief, the securities
referred to above were acquired in the ordinary
course of business and were not acquired for the
purpose of and do not have the effect of changing or
influencing the control of the issuer of such
securities and were not acquired in connection with
or as a participant in any transaction having such
purpose or effect. T. Rowe Price Associates, Inc.
hereby declares and affirms that the filing of
Schedule 13G shall not be construed as an admission
that Price Associates is the beneficial owner of the
securities referred to, which beneficial ownership is
expressly denied.
Signature.
After reasonable inquiry and to the best of my (our)
knowledge and belief, I (we) certify that the
information set forth in this statement is true,
complete and correct.
Dated: January 28, 1999 Dated: January 28, 1999
T. ROWE PRICE NEW HORIZONS T. ROWE PRICE ASSOCIATES, INC.
FUND, INC.
By: /s/ Carmen F. Deyesu By: /s/ Henry H. Hopkins
Carmen F. Deyesu, Henry H. Hopkins,
Treasurer Managing Director
Note: This Schedule 13G, including all exhibits, must be
filed with the Securities and Exchange Commission,
and a copy hereof must be sent to the issuer by
registered or certified mail not later than February
14th following the calendar year covered by the
statement or within the time specified in Rule 13d-
1(b)(2), if applicable.
12/31/1998
<PAGE>
EXHIBIT A
AGREEMENT
JOINT FILING OF SCHEDULE 13G
T. Rowe Price Associates, Inc. (an investment adviser
registered under the Investment Advisers Act of 1940) and T.
Rowe Price New Horizons Fund, Inc., a Maryland corporation,
hereby agree to file jointly the statement on Schedule 13G to
which this Agreement is attached, and any amendments thereto
which may be deemed necessary, pursuant to Regulation 13D-G
under the Securities Exchange Act of 1934.
It is understood and agreed that each of the parties
hereto is responsible for the timely filing of such statement
and any amendments thereto, and for the completeness and
accuracy of the information concerning such party contained
therein, but such party is not responsible for the
completeness or accuracy of information concerning the other
party unless such party knows or has reason to believe that
such information is inaccurate.
It is understood and agreed that a copy of this Agreement
shall be attached as an exhibit to the statement on Schedule
13G, and any amendments hereto, filed on behalf of each of the
parties hereto.
Dated: January 28, 1999 Dated: January 28, 1999
T. ROWE PRICE NEW HORIZONS T. ROWE PRICE ASSOCIATES, INC.
FUND, INC.
By: /s/ Carmen F. Deyesu By: /s/ Henry H. Hopkins
Carmen F. Deyesu, Henry H. Hopkins,
Treasurer Managing Director
