LOWRANCE ELECTRONICS INC
PRE 14A, 1996-12-05
SEARCH, DETECTION, NAVAGATION, GUIDANCE, AERONAUTICAL SYS
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                     LOWRANCE ELECTRONICS, INC.
                      12000 East Skelly Drive
                    Tulsa, Oklahoma  74128-2486
                                 
                          PROXY STATEMENT
                                 
                   Annual Meeting of Stockholders
                         December 10, 1996
 
      The enclosed form of Proxy is solicited by the Board of Directors
 of Lowrance Electronics, Inc., (the "Company") for use at the Annual
 Meeting of Stockholders to be held in the Diplomat Room on the Main
 Lobby Floor of the Adam's Mark Hotel, 100 East Second Street, Tulsa,
 Oklahoma, on Tuesday, December 10, 1996, at 10:00 a.m., local time.
 
      This Proxy Statement and the Proxy are mailed to Stockholders
 on or about November 8, 1996, and are furnished in connection with
 the solicitation of Proxies by the Board of Directors of the Company.
 This Proxy solicitation is by mail and at the expense of the Company.
 It may be that further solicitation of Proxies will be made by
 telephone or oral communication.  All such further solicitation
 will be at the expense of the Company and may be conducted by
 employees of the Company who will not receive additional compensation
 for such solicitation.
 
                               VOTING
 
      Shares represented by Proxies received by the Board of Directors 
 will be voted at the Annual Meeting in accordance with the
 specifications made thereon by the Stockholders, unless authority to 
 do so is withheld.  If no specification is made, the Proxy will be
 voted in favor of the proposals referred to therein and herein.
 
      Any Stockholder giving a Proxy has the power to revoke it at any
 time before it is voted, and revocation may be by letter, notice in
 writing, or telegram addressed to Robert F. Biolchini, Secretary of
 Lowrance Electronics, Inc., 12000 East Skelly Drive, Tulsa, Oklahoma,
 74128-2486.  Each Proxy, unless previously revoked, will be voted at 
 the meeting.
 
      Only Stockholders of record at the close of business on October 
 31, 1996, will be entitled to vote at the Annual Meeting.  On October
 31, 1996, there were outstanding 3,352,458 shares of Common Stock, par
 value $0.10 per share, all of which will be entitled to vote at the 
 Annual Meeting.  Each Share of Common Stock is entitled to one vote, 
 with no right of cumulative voting.  The Company has no other voting
 securities outstanding.
 
      The presence, in person or by proxy, of a majority of the 
 outstanding shares of Common Stock entitled to vote at the Annual 
 Meeting shall constitute a quorum for the transaction of business.  A
 quorum being present, all proposals to be voted on at the Annual 
 Meeting will be decided by a majority vote of the shares present, in 
 person or by proxy, certified to by inspectors of election, unless the
 proposal relates to matters on which more than a majority vote is 
 required under the Company's Certificate of Incorporation, its Bylaws,
 or the laws of the State of Delaware, under whose laws the Company is
 Incorporated.
 
 PRINCIPAL STOCKHOLDERS
 
      The following table sets forth, as of October 31, 1996, the 
 number and percentages of outstanding shares of the Common Stock
 beneficially owned by all persons known by the Company to own more 
 than 5% of the Company's Common Stock, by each director and nominee 
 for director of the Company, and by all officers and directors of the
 Company as a group:
 
      Name and Address         Amount and Nature of          Percentage
      of Beneficial Owner       Beneficial Ownership          of Shares 
 
      Darrell J. Lowrance (1)      1,734,507 (2)             50.6%
      12000 East Skelly Drive
      Tulsa, OK  74128-2486
 
      Willard P. Britton (1)          200                        *
      385 N.E. 91st Street            Direct
      Miami Shores, FL  33138
 
      Ronald G. Weber (1)          68,100 (3)                   2.0%
      12000 East Skelly Drive
      Tulsa, OK  74128-2486
 
      Robert F. Biolchini (1)         5,000                      *
      3300 First Place Tower          Direct
      15 East 5th Street
      Tulsa, OK  74103
 
      Peter F. Foley, III (1)         2,100                      *
      Boone Bait Company            Direct
      440 Plumosa Avenue
      Casselbury, FL  32707
 
      Estate of James L. Knight          652,344                    19.0%
      c/o Northern Trust Bank of         Direct
        Florida, N.A.
      700 Brickell Avenue
      Miami, FL  33131-2881
 
      All directors and                 1,831,757 (4)(5)            53.4%
      officers as a group
      (including those listed
      above, nine persons
      total)
 
 * One-half of one percent or less
 
      (1)  Director or nominee for director
 
      (2)     Includes 180,500 shares held indirectly in an individual
               retirement account with Mr. Lowrance having the sole voting 
       and investment power, 143,908 shares held of record by the
        Trustees of the Lowrance Savings Plan and Trust for Mr. 
       Lowrance, who is entitled to vote such shares, 3,725 owned
        indirectly by an immediate family member, and 22,500 shares 
       that may be purchased by Mr. Lowrance pursuant to options 
       granted under the Company's 1986 Stock Option Plan.  See
        "Executive Officers and Compensation - Stock Option Plans."
 
      (3)     Includes 33,000 shares held of record by the Trustees
       of the Lowrance Savings Plan and Trust for Mr. Weber, who is 
       entitled to vote such shares, and 22,500 shares that may be
        purchased by Mr.          Weber pursuant to options granted 
       under the Company's 1986 Stock       Option Plan.  See
        "Executive Officers and Compensation - Stock Option Plans".
 
      (4)     Includes 62,500 shares that may be purchased by officers of 
       the Company, including the 22,500 shares that may be 
       purchased by both Mr. Lowrance and Mr. Weber, pursuant to 
       options granted under the Company's 1986 Stock Option Plan.
 
      (5)     All voting securities owned by officers and directors are 
       owned directly except for 365,033 shares.
 
      Darrell J. Lowrance and James L. Knight (deceased) entered into a
 Shareholders' Agreement dated December 22, 1978, which provides that,
 except for sales in a public offering, neither party may sell his 
 Common Stock without offering the Company the right of first refusal 
 at the same price offered by a third party, payable in eight equal 
 annual payments, including annual interest at 8%.  If the Company 
 does not exercise the right of first refusal and purchase the Common 
 Stock, then the other individual party has the right to purchase such 
 stock at the same price and under the same payment terms.  On October 
 8, 1986, a First Amendment to the Shareholders' Agreement was entered 
 into between Messrs. Knight and Lowrance which permits them, after the
 initial public offering of the Company's stock, to sell their Common 
 Stock in the public market pursuant to Rule 144 and allows them to 
 make charitable donations of their Common Stock within certain limits 
 as to the total number of shares which may be donated to one 
 charitable institution without first offering such stock to the 
 Company or the other party.  The right of first refusal terminates 
 only when either (a) Mr. Lowrance's stock ownership in the Company is 
 less than 15% of the Company's outstanding stock, or (b) Mr. Knight's 
 stock ownership in the Company is less than 10% of the Company's
 outstanding stock, exclusive of any stock donated by either of them 
 to a charitable institution.  Additionally, Messrs. Lowrance and 
 Knight entered into an Agreement on October 8, 1986, with the Company
 whereby they agreed not to sell any of their shares of Common Stock
 privately, except as permitted under the First Amendment to 
 Shareholders' Agreement.
 
      As of October 31, 1996, 538,744 shares of Common Stock were sold 
 in the public market by the Estate of James L. Knight pursuant to 
 Rule 144 since May of 1992 when the Estate first elected to sell stock
 owned by the Estate as permitted by the Agreement and First Amendment 
 to Shareholders' Agreement and as allowed under Rule 144. 
 Additionally, in May 1993, 68,966 shares of common Stock were sold by 
 the Estate of James L. Knight to the Company and retired and 34,483 
 shares were sold by the Estate of James L. Knight directly to Mr. 
 Lowrance.  Except for the sales made by the Estate of James L. Knight
 pursuant to Rule 144 and the sales made by the Estate of James L. 
 Knight to the Company and Mr. Lowrance, neither Mr. Knight nor Mr. 
 Lowrance has sold nor made a gift of any stock in the Company 
 pursuant to the aforementioned Agreement and First Amendment to
 Shareholders' Agreement.
 
 
 
 ELECTION OF DIRECTORS
 
      The directors of the Company are divided into three classes,
 designated as Class I, Class II, and Class III. Each class consists 
 of one-third of the directors constituting the whole Board.  The 
 directors, upon being elected, all serve three-year terms, and the 
 term of each member of the same class expires at the same time.  At 
 each Annual Meeting of Stockholders, directors to replace those whose 
 terms expire at such Annual Meeting are elected for a three-year term.
 
      In accordance with the recommendation of the Compensation and
 Nominating Committee, two individuals, Willard P. Britton and Ronald 
 G. Weber, who are currently directors of the Company, have been 
 nominated by the Board of Directors for re-election as Class I 
 directors at the Annual Meeting for a three-year term expiring in 
 December 1999.  Darrell J. Lowrance and Peter F. Foley III, the Class 
 III directors, and Robert F. Biolchini and Alpo F. Crane, the Class II
 directors, will continue to serve as directors pursuant to their prior
 elections.
 
      The persons designated by the Board of Directors as proxies in 
 the accompanying Proxy intend to vote, unless otherwise instructed in 
 such Proxy, for the election of Messrs. Britton and Weber.  Should 
 either Mr. Britton or Mr. Weber become unable for any reason to stand 
 for election as a director of the Company, it is the intention of the
 persons named in the Proxy to vote for the election of such other 
 person as the Compensation and Nominating Committee may recommend and 
 the Board of Directors may nominate to replace Mr. Britton or Mr. 
 Weber, or, if none, the Compensation and Nominating Committee will
 recommend that the size of the Board of Directors be reduced.  The 
 Company knows of no reason why Messrs. Britton and Weber will be
 unavailable or unable to serve. 
 
 Standing for Election
 
                         Class I Directors
                    (Term Expires December 1999)
 
      Willard P. Britton.  Mr. Britton, age 73, has been a director of 
 the Company since December 1985.  Mr. Britton is a retired Vice 
 President and Controller of Knight-Ridder, Inc., a corporation engaged
 primarily in communications.
 
      Ronald G. Weber.  Mr. Weber, age 52, has served the Company as 
 its Executive Vice President of Technology and Engineering since 
 December 1993 and prior thereto served as Senior Vice President of
 Engineering since 1980.  Mr. Weber has also been a director since 
 October 1992.  Mr. Weber joined the Company in 1976, and prior to 
 serving in his current position, he held several technical positions 
 with the Company.
 
 
 Directors Continuing in Office
 
                         Class II Directors
                    (Term Expires December 1997)
                                 
      Robert F. Biolchini.  Mr. Biolchini, age 57, has served as a 
 Director of the Company and its Secretary since December 1985.  Mr.
 Biolchini is a director and Chairman of the Board of Valley National 
 Bank and his principal occupation since 1968 has been the practice of 
 law as a partner in the law firm of Stuart, Biolchini, Turner & 
 Givray, counsel for the Company.
 
      Alpo F. Crane.  Mr. Crane, age 55, has been a Director of the 
 Company since December 1985 and presently is involved in private
 investments.  Mr. Crane retired as the Director of International 
 Sales for the In-Sink-Erator Division of Emerson Electric Company, a
 corporation engaged in the manufacture of a broad range of
 electrical-electronic products and systems, in 1993, a position he 
 held since September 1989.  Prior thereto, Mr. Crane was the 
 President and Treasurer of Almar International, Ltd., a corporation 
 engaged in international trade consulting.
 
                    Class III Director Nominees
                    (Term expires December 1998)
                                 
      Darrell J. Lowrance.  Mr. Lowrance, age 58, a founder of the 
 Company, has been with the Company since its formation in 1957.  He
 currently serves as President and Chief Executive Officer and a 
 Director of the Company, positions he has held since 1964.  During 
 1983 and 1984, Mr. Lowrance served as President of the American 
 Fishing Tackle Manufacturer's Association (AFTMA).  In July 1988, Mr.
 Lowrance returned to the Board of Directors of AFTMA, a position he
 previously held from 1978 through 1986.  Additionally, in April 1989, 
 Mr. Lowrance was elected as a director of the National Association of
 Marine Products and Services.  Mr. Lowrance also serves on other 
 industry boards whose purpose is to restore and enhance fisheries.
 
      Peter F. Foley, III.  Mr. Foley, age 60, has served as a director
 since October 1991 and has been President of Boone Bait Company, a 
 Company engaged in the manufacture of saltwater fishing lures, since 
 1978.  For more than 10 years, Mr. Foley has served on numerous boards
 related to the marine industry, including the American Fishing Tackle
 Manufacturer's Association (AFTMA).  Further, he has been awarded
 government grants, as an industry expert in international marketing of
 fishing tackle products, to study and report on key opportunities for 
 the industry.
 
 
 BOARD OF DIRECTORS AND COMMITTEES OF THE BOARD
 
      The Company's Board of Directors met seven times during the 
 fiscal year ended July 31, 1996.  The Board of Directors has an Audit
 Committee and a Compensation and Nominating Committee.
 
      The Audit Committee is composed of Willard P. Britton, Alpo F. 
 Crane, and Robert F. Biolchini (Chairman).  The Audit Committee held 
 two meetings during the Company's 1996 fiscal year.  One member 
 missed one of the two meetings.  The Audit Committee meets on a 
 scheduled basis with the  Company's independent public accountants 
 and is available to meet at the request of the Company's independent 
 public accountants.  The Audit committee reviews the Company's 
 accounting policies, internal controls, and other accounting and 
 auditing matters; considers the qualifications of the Company's 
 independent public accountants; makes a recommendation to the Board 
 as to the engagement of an independent public accountant; and reviews 
 the letter of engagement and statement of fees relating to the scope 
 of the annual audit and special audit work which may be recommended or
 required by the independent public accountants.
 
      The Compensation and Nominating Committee is composed of Willard 
 P. Britton, Peter F. Foley, III, and Robert F. Biolchini (Chairman). 
 The Compensation and Nominating Committee held three meetings during 
 the Company's 1996 fiscal year at which all members attended.  The
 Committee reviews the nature and amount of compensation of the 
 officers of the Company and recommends changes with respect thereto,
 including the Company's Executive Bonus Plan, 1986 Stock Option Plan, 
 and 1989 Stock Option Plan, and recommends the nominees for directors.
 The Committee will consider qualified director candidates submitted 
 to it by other directors, employees, or Stockholders.  As a 
 prerequisite to consideration, each recommendation must be 
 accompanied by biographical material of the proposed candidate, fully
 disclosing the candidate's qualifications and demonstrated sound 
 business judgment, as well as an indication that the proposed 
 candidate would be willing to serve as a director, if elected.  In 
 order for a candidate recommended by a Stockholder to be considered 
 as a nominee at the Annual Meeting to be held in 1997, the name of 
 such candidate, together with the written description of the 
 candidate's qualifications, must be received by the Secretary of the
 Company prior to August 15, 1997.
 
      There was no incumbent or nominee for director who failed to 
 attend at least 75% of the aggregate number of meetings of the Board 
 and Committees upon which they sit.  Each director receives $12,000 
 per year compensation and an additional fee of $1,000 for each 
 meeting of the Board of Directors and $750 for each Committee meeting
 attended.  All directors are reimbursed for certain reasonable
 out-of-pocket expenses incurred in attending meetings of the Board of
 Directors or Committee meetings.
 
      There are no family relationships between any director or 
 executive officer of the Company.  Alpo F. Crane is the son-in-law of 
 the late James L. Knight, whose Estate is a principal Stockholder of 
 the Company.  Mr. Crane and Willard P. Britton initially served as
 directors of the Company at the request of Mr. Knight and now serve 
 at the request of the Board of Directors.
 
                EXECUTIVE OFFICERS AND COMPENSATION
 
 Executive Officers
 
      The executive officers of the Company are as follows:
 
           Name             Age            Position
 
      Darrell J. Lowrance   58       President and Chief Executive
                                     Officer since 1964.
 
      Ronald G. Weber       52       Executive Vice President of
                                     Technology and Engineering since
                                     December 1993. Prior thereto Mr.
                                     Weber was the Senior Vice
                                     President of Engineering since
                                     1980.
 
      Steven L. Schneider   37       Senior Vice President of Sales and
                                     Marketing since March 1994.
                                     Prior thereto, Mr. Schneider was
                                     Director of Marketing and Inter-
                                     national Sales since September 
                                     1992 and was subsequently
                                     promoted to Vice President of
                                     Marketing and International Sales
                                     in February 1993.
 
      Terry R. Nimmo        48       Vice President of Manufacturing
                                     and Materials since June 1995.
                                     Prior thereto Mr. Nimmo was
                                     Vice-President of Materials/
                                     M.I.S. since 1991.  Mr. Nimmo
                                     joined the Company in April 1982
                                     as its Manager of Information
                                     Systems and subsequently was
                                     promoted to Manager of
                                     Materials/Management
                                     Information Systems.
 
      Mark C. Wilmoth       37       Vice President of Finance and
                                     Treasurer since March 1994.
                                     Prior thereto, Mr. Wilmoth was
                                     Corporate Controller and Assistant
                                     Secretary since 1988.
 
      Sue E. Chase          45       Vice President of Human
                                     Resources since December 1993.
                                     Prior thereto, Ms. Chase was
                                     director of Human Resources
                                     since June 1993.  Before joining
                                     the Company, Ms. Chase served
                                     as Vice President of Human
                                     Resources at Seiscor
                                     Technologies, Inc., since 1985.
 
 All officers of the Company are elected annually and serve at the 
 pleasure of the Board  of Directors.
 
 Compensation
 
      The following table sets forth the aggregate cash compensation 
 paid to the executive officers listed for services rendered in all
 capacities to the Company for the fiscal year ended July 31, 1996:
 
 
 Name of
 Individual/                                (1)        (2)         (3)
 Principal Position     Year     Salary    Bonus  Other Annual  All Other
                                   ($)      ($)   Compensation     ($)
 Darrell J. Lowrance
 President and Chief
 Executive Officer      1996     349,000  81,511       -          24,886
                        1995     325,000  92,073       -          22,389
                        1994     306,000     -         -          21,630
 
 Ronald G. Weber
 Executive Vice
 President of
 Technology and
 Engineering            1996     193,000  48,884       -          25,681
                        1995     185,000  51,042       -          23,721
                        1994     176,000  21,400       -          25,382
 
 
 Steven L. Schneider
 Senior Vice
 President of Sales 
 and Marketing          1996     151,000  38,316       -           8,990
                        1995     145,000  40,005       -           8,720
                        1994     129,000  14,300       -           8,506
 
 
 Mark C. Wilmoth
 Vice President of
 Finance and
 Treasurer          1996     125,000  31,635       -          8,649
                        1995     115,000  31,729       -          6,651
                        1994      96,000  11,000       -           5,493
 
 
 Terry R. Nimmo
 Vice President of
 Materials/M.I.S.1996     123,000  31,244       -          6,682
                        1995     110,000  30,350       -           6,004
                        1994     106,000  13,800       -           7,645
 
 (1)  The Company's Executive Bonus Plan for fiscal year 1996 provided 
 for a performance bonus pool measured entirely on the basis of the
 Company's pretax, prebonus earnings compared to budgeted pretax, 
 prebonus earnings.  This bonus pool was to be divided, based on 
 certain predetermined percentages, between the Company's President, 
 five Vice Presidents, and certain other key employees.  In order to 
 earn any performance bonus, it was necessary for pretax, prebonus 
 income to exceed $1,200,000, which the Company did and accordingly a
 performance bonus pool of $166,997 was earned and paid in October, 
 1996 to those officers and key employees who earned a performance 
 bonus.  The Executive Bonus Plan for fiscal year 1996 also provided 
 for discretionary bonuses for executive officers, except the 
 President, and certain other key employees, granted at the 
 recommendation of the President on the basis of individual 
 performance not to exceed 15% of their respective salaries.  The 
 President exercised his right to recommend discretionary bonuses for
 executive officers and certain key employees of the Company to the
 Compensation and Nominating Committee of the Board of Directors. 
 Accordingly, certain discretionary bonuses aggregating $133,082 were
 recommended by the Compensation and Nominating Committee and approved 
 by the Board of Directors for payment in November of 1996.  The 
 Company paid an aggregate of $300,079 in bonuses in October and 
 November, 1996 pursuant to the Company's 1996 Executive Bonus Plan. 
 The aggregate maximum amount payable pursuant to the Company's 1996
 Executive Bonus Plan, to include performance bonuses and discretionary
 bonuses, was limited to  $1,000,000.
 
 (2)  The 1996 remuneration described in other annual compensation 
 includes the cost to the Company of benefits furnished to the 
 executive officers, including premiums for life and health insurance,
 personal use of Company automobiles, and other personal benefits 
 provided to such individuals that are extended in connection with the
 conduct of the Company's business.  During 1996, 1995, and 1994, no
 executive officers received other compensation in excess of 10% of 
 such officer's cash compensation. 
 
 (3)  Other long-term compensation resulted from contributions to the
 Lowrance Savings Plan and Trust Number 1 on behalf of the listed 
 executive officers.  Also included are directors fees of $16,500, 
 $15,500 and $13,500 paid to each of Mr. Lowrance and Mr. Weber,
 respectively, in 1996, 1995 and 1994. 
 
      Stock Option Plans.  The Company's 1986 and 1989 Stock Option 
 Plans (the "Plans") adopted by the Board of Directors and approved 
 by the Stockholders, reserve 400,000 shares of Common Stock (subject 
 to certain adjustments) for issuance upon the exercise of incentive 
 stock options (as defined in Section 422A of the Internal Revenue 
 Code), non-qualified stock options, and limited stock appreciation 
 rights ("limited SAR's") which may be granted to directors, officers, 
 and key employees (13 persons are eligible to participate as of the 
 date of this Proxy Statement).  The Plans are designed to serve as an
 incentive for attracting and retaining qualified and competent 
 employees and directors.
 
      The Compensation and Nominating Committee of the Board of 
 Directors administers and interprets the Plans and has authority to 
 grant options on such terms and at such prices as it may determine, 
 but the exercise price of incentive stock options will not be less 
 than the fair market value of the Common Stock on the date of grant 
 and no option will be exercisable after the expiration of ten years 
 from the date of grant.  The committee may also grant limited SAR's 
 in tandem with options.  A limited SAR is exercisable only to the 
 extent that the related option is exercisable and the exercise of any
 portion of either the related option or tandem limited SAR will 
 cause a corresponding reduction in the number of shares remaining 
 subject to the option or the tandem limited SAR.  The Board of 
 Directors has resolved that the exercise price of non-statutory stock
 options will be not less than 85% of the fair market value of the 
 Common Stock on the date of grant.
 
      During fiscal year 1996, no options and no limited SAR's were 
 granted and none were exercised.  As of October 31, 1996, the Company 
 had 75,000 non-qualified options issued of the 400,000 authorized in 
 the Plans. Total non-qualified options granted to executive officers 
 and presently outstanding were as follows:
 
                            Non-Qualified               Average Option
      Executive Officer     Options Granted             Price Per Share 
 
      Darrell J. Lowrance   22,500 shares                       $2.93
      Ronald G. Weber       22,500 shares                       $2.93
      Terry R. Nimmo        12,500 shares                       $2.97
      Mark C. Wilmoth        5,000 shares                       $2.89
 
      As of October 31, 1996, options on 5,000 shares under these 
 plans have been exercised to date and no limited SAR's have been 
 granted.
 
      Retirement Plan.  The Lowrance Savings Plan and Trust (the 
 "Retirement Plan") requires the Company to contribute to the 
 Retirement Plan up to 6% of each participant's salary annually. 
 Participants include all employees of the Company, including 
 executive officers, who have completed one year of employment with 
 at least 1,000 hours of service.  The Company makes a fixed 
 contribution of 3% of each participant's salary. In addition, if an
 employee makes voluntary contributions, the Company will make 
 additional contributions equal to 100% of the first $10 per pay 
 period of the employee's contribution and 50% thereafter, not to 
 exceed 3% of the employee's salary.  Each participant's interest in 
 the Company's contributions vests fully over a period of seven years.
 Generally, a participant's interest in the Company's contributions 
 may be withdrawn only upon termination or in certain hardship 
 situations.  The Trustees and Administrative Committee of the 
 Retirement Plan are appointed by the Board of Directors.
 
      Board Compensation Committee Report.  The members of the 
 Compensation and Nominating Committee are Mr. Robert Biolchini, Mr. 
 Willard Britton, and Mr. Peter Foley, III.  Each member of the 
 Committee is a non-employee director.
 
      The Committee's executive compensation policies are designed to
 provide competitive levels of compensation that integrate pay with 
 the Company's performance, recognize individual initiative and
 achievements, and assist the Company in retaining qualified 
 executives.  Annual bonuses to executives include two components, a
 performance pool measured entirely on the basis of the Company's 
 pretax, prebonus earnings, and a discretionary bonus for executive
 officers, except the President, which is recommended by the President 
 on the basis of individual performance.
 
      The Committee believes that the three programs described above 
 provide compensation that is competitive with the levels paid by other
 electronics corporations and helps link executive and shareholder 
 interests especially through the Company's Executive Bonus Plan and 
 Stock Options which create meaningful rewards for both short and 
 long-term performance that assists the Company to attain its revenue 
 growth and profitability for the benefit of the Company and its
 Stockholders.
 
      Compensation and Nominating Committee:
 
           Robert F. Biolchini, Chairman
           Willard P. Britton
           Peter F. Foley, III
 
      Performance Graph.  The following performance graph reflects
 yearly percentage change in the Company's cumulative total Stockholder
 return on Common Stock as compared with the cumulative total return of
 the NASDAQ (US) and the NASDAQ Electronic Components Index.  All 
 cumulative returns assume reinvestment of dividends and are calculated
 on a fiscal year basis on July 31 of each year.
 
            Comparison of 5-Year Cumulative Total Return
 
                   91   92   93   94    95  96
 NASDAQ (US)       100  117  143  147  204  225            
 NASDAQ ELEC. COMP 100  122  198  221  503  466
 LOWRANCE ELEC.    100  300  214  314  357  329
 
          PROPOSAL TO APPROVE 70,000 SHARES OF SERIES "A"
                          PREFERRED STOCK
 
      Upon the recommendations of the Compensation Committee, the Board
 of Directors of the Company, on February 28, 1996, unanimously 
 approved the issuance of 70,000 shares of Series "A" Preferred Stock
 ("Preferred Stock") to the five key officers of the Company.  The 
 Board of Directors believes that the Preferred Stock is (i) an 
 effective means of insuring that the Company retain the services of 
 the five key officers that the Compensation Committee and Board of
 Directors believe are critical to the Company's future; and (ii) the
 Preferred Stock provided long-term incentive for the five key officers
 and promotes loyalty and dedication to the Company through their
 acquisition of the Preferred Stock of a significant proprietary 
 interest in the Company's ongoing growth and future. The Certificate
 of the Designation of Preferences, Rights and Limitations of the 
 Company's Series "A" Preferred Stock is set forth in full on Appendix
 A attached hereto. 
 
      The 70,000 shares of Preferred Stock were issued on May 13, 1996
 to the five key officers (Darrell J. Lowrance, President and Chief
 Executive Officer, 20,000 shares; Ronald G. Weber, Executive Vice 
 President of Technology and Engineering, 20,000; Steve L. Schneider, 
 Senior Vice President of Sales and Marketing, 10,000 shares; Terry R.
 Nimmo, Vice President of Manufacturing and Materials, 10,000 shares;
 and Mark C. Wilmoth, Vice President of Finance and Treasurer, 10,000
 shares) of the Company.  The Series "A" Preferred Stock is a nonvoting
 stock paying a noncumulative dividend of 2 1/2 cents per share.  Each 
 share of Preferred Stock is convertible into five shares of the 
 company's Common Stock, but only if (i) the Chief Executive Officer of
 the Company (Darrell J. Lowrance) sells in excess of 30 percent of his
 Common Stock of the Company or (ii) the Company sells substantially 
 all of its assets and operations to a third party. The Series "A" 
 Preferred Stock was issued for a term of ten years for a purchase 
 price of $6.88 per share, pursuant to a fairness opinion letter, 
 dated February 27, 1996, from Principal Financial Securities, Inc.  
 The Company financed the total purchase price of $481,250 for the 
 private placement of the 70,000 shares of Preferred Stock for the 
 five key officers of the Company, pursuant to five individual 
 Promissory Notes from each of the five key officers of the Company,
 bearing interest at Chase prime, payable annually on May 13, which
 Promissory Notes are secured by a pledge of each key officer's 
 Preferred Stock.  In the event the Preferred Stock is not converted
 within ten years, the holder is required to surrender the Series "A"
 Preferred Stock for cancellation by the Company in exchange for the 
 Company forgiving the principal amount remaining on each of the five
 Promissory Notes to the Company.  If any of the key employees 
 terminate their employment with the Company for any reason, except 
 death, they immediately forfeit ownership rights to the Series "A"
 Preferred Stock pledged to secure each Promissory Note and the 
 Preferred Stock is immediately surrendered to the Company for 
 cancellation in exchange for the Company's canceling the principal 
 amount owing to the Company on the Promissory Note, provided all 
 accrued interest on the Promissory Note is paid to the date of such
 key employee's termination.
 
      If issuance of the Series "A" Preferred Stock is not approved by 
 a majority of the Stockholders of the Company at the Annual Meeting of
 Stockholders, the five key officers of the Company to whom such 70,000
 shares of Series "A" Preferred Stock has been issued have agreed that 
 such Series "A" Preferred Stock will revert back to the Company and 
 will be canceled with no further liability to any of the five key 
 officers pursuant to their individual Promissory Notes and Pledge and
 Security Agreements held by the Company.
 
                       SELECTION OF AUDITORS
      The Board of Directors, upon recommendation of the Audit 
 Committee, has selected Arthur Andersen LLP as the independent public
 accountants for the Company for its fiscal year 1997, subject to
 ratification by the Stockholders at the Annual Meeting.
 
      Arthur Andersen LLP served as independent public accountants for 
 the Company for its last fiscal year. A representative of Arthur 
 Andersen LLP will attend the Annual Meeting and have the opportunity
 to make a statement if the representative desires to do so and will be
 available to answer appropriate questions.
 
                       STOCKHOLDER PROPOSALS
 
      The date by which proposals of Stockholders intended to be 
 presented at the 1997 Annual Meeting of Stockholders must be received
 by the Company for inclusion in the Company's Proxy Statement and form
 of Proxy relating to that meeting is August 15, 1997.
 
          OTHER MATTERS WHICH MAY COME BEFORE THE MEETING
 
      The Board of Directors does not intend to bring any other matters
 before the Annual Meeting nor does it know of any matters which other
 persons intend to bring before the Annual Meeting.  However, if any 
 other matters properly come before the Annual Meeting, the persons 
 named as proxies in the accompanying Proxy will vote thereon in 
 accordance with their best judgment.
  
      It is important that Proxies be returned promptly.  Therefore,
 Stockholders who do not expect to attend the Annual Meeting in person 
 are urged to sign the enclosed Proxy and mail it at their earliest
 convenience in the enclosed return envelope for which no postage is 
 needed if mailed in the United States.
 
 
 
 
 
 
                     LOWRANCE ELECTRONICS, INC.
                      12000 East Skelly Drive
                    Tulsa, Oklahoma  74128-2486
                                
 
                                
              NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                    To Be Held December 10, 1996
                                 
      NOTICE IS HEREBY GIVEN that the Annual Meeting of Stockholders of
 Lowrance Electronics, Inc., a Delaware corporation (the "Company"), 
 will be held in the Diplomat Room on the Main Lobby Floor of the 
 Adam's Mark Hotel, 100 East Second Street, Tulsa, Oklahoma, on 
 Tuesday, December 10, 1996, at 10:00 a.m., local time, to consider 
 and vote upon the following matters described in the accompanying 
 Proxy Statement:
   
     (1)  To elect two Class I Directors for a three-year term 
          expiring in December 1999 and until their successors 
          have been duly elected and qualified;
           
     (2)  To consider and vote upon a proposal to approve the 
          issuance of 70,000 shares of Series "A" Preferred Stock;
           
     (3)  To ratify the selection of Arthur Andersen LLP as 
          independent public accountants for the Company for its 
          fiscal year 1997; and
           
     (4)  To transact such other and further business as may be 
          brought before the Annual Meeting or any adjournment or
          adjournments thereof.
           
      Only Stockholders of record at the close of business on October 
 31, 1996, are entitled to vote at the meeting or any adjournment or
 adjournments thereof.  Stockholders who do not expect to attend the 
 meeting in person are urged to mark, date, sign, and mail the enclosed
 Proxy in the enclosed return envelope for which no postage is needed 
 if mailed in the United States.
   
   
                                By Order of the Board of Directors
   
   
                                               Robert F. Biolchini
                                                         Secretary
   
 Tulsa, Oklahoma
 November 13, 1996
 
 
           IF YOU CANNOT BE PRESENT IN PERSON, PLEASE
           MARK, DATE, AND SIGN THE ENCLOSED PROXY
           AND MAIL IT AT YOUR EARLIEST CONVENIENCE
 
 This Proxy when properly executed will be voted in the manner directed
 herein by the undersigned.  If no direction is made, this Proxy will 
 be voted FOR the persons nominated as Class I Directors, FOR the 
 proposal to approve the issuance of 70,000 shares of Series "A" 
 Preferred Stock and FOR the proposal ratifying the selection of Arthur
 Andersen LLP.
 
 1.  ELECTION OF DIRECTORS.  The undersigned directs that this Proxy be
 voted:
 
 FOR the nominees listed to the right.
 
 WITHHOLD AUTHORITY To vote for the nominees listed to the right
 
 Class I Directors (three-year terms)
 Willard P. Britton
 Ronald G. Weber
 FOR, except 
 to vote for ________________________
 
 2.  Proposal to approve the issuance of 70,000 shares of Series "A"         
 Preferred Stock:
 
     FOR     AGAINST     ABSTAIN
      O         O          O
                   
 
 3.  PROPOSAL TO RATIFY THE SELECTION OF ARTHUR ANDERSEN
LLP AS  INDEPENDENT PUBLIC ACCOUNTANTS FOR THE COMPANY
FOR ITS FISCAL YEAR 1997.  The undersigned directs that is Proxy be 
voted:
 
   FOR    AGAINST    ABSTAIN 
       O          O         O                                   
 
 
 4.  OTHER MATTERS.  The undersigned  directs that this Proxy be voted
 in such manner as proxies named herein, or either of them, may direct,
 in their discretion, on any other matter that may properly come before
 the Meeting or any adjournment thereof.
 
 
 Dated:____________________, 1996
 
                                             
 _______________________________
 Signature of Shareholder
 
                                             
 _______________________________
 Signature of Shareholder
 
 NOTE:  in the case of joint ownership, each such owner should sign.
 Executor, administrators, guardian, trustees, etc. should add their 
 title as such and where more than one executor, etc. is named, a 
 majority must sign.  If the signer is a corporation please sing full
 corporate name
 by a duly authorized  officer.
 "PLEASE MARK INSIDE BLUE BOXES SO THAT DATA          
 PROCESSING EQUIPMENT WILL RECORD YOUR VOTES"
 
 


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