PEEBLES INC
10-Q, 1994-11-29
FAMILY CLOTHING STORES
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C.  20549
                                        
                            ________________________
                                        
                                    FORM 10-Q
                                        
                                        
                Quarterly Report Pursuant to Section 15(d) of the
                         Securities Exchange Act of 1934
                                        
                     For the Quarter Ended October 29, 1994
                                        
                   Commission file number             33-27126
                                        
                                        
                                  PEEBLES INC.
                                        
                      Virginia                        54-0332635
               (State of Incorporation)             (I.R.S. Employer
                                                    Identification No.)
                                        
                 One Peebles Street
           South Hill, Virginia 23970-5001           (804) 447-5200
      (Address of principal executive offices)      (Telephone Number)
                                        
                                        
  Indicate  by  check  (x) whether the registrant  (1)  has  filed  all
  reports  required  to  be  filed  by  Section  13  or  15(d)  of  the
  Securities  Exchange Act of 1934 during the preceding 12  months  (or
  for  such  shorter  period that the registrant was required  to  file
  such  reports), and (2) has been subject to such filing  requirements
  for the past 90 days.  Yes__x___.  No_____.
                                        
  As of October 29, 1994, 2,939,142 shares of Common Stock of Peebles
  Inc. were outstanding.

      <PAGE>
      <TABLE>
      ITEM 1.   FINANCIAL STATEMENTS
      
      CONDENSED BALANCE SHEET
       PEEBLES INC.
      (dollars in thousands, except per share amounts)
                                           October 29,      January 29,      October 30,       
                                             1994              1994             1993   
ASSETS                                    (Unaudited)                        (Unaudited)
CURRENT ASSETS                                                             
 <S>                                      <C>                <C>               <C>
 Cash                                     $         73      $         99      $       76
 Accounts receivable, net                       26,144            28,386          24,872
 Merchandise Inventories                        51,885            41,652          51,286
 Prepaid expenses                                  461               246             517
 Other                                             336               848             811
                                          ------------      ------------      ----------
        TOTAL CURRENT ASSETS                    78,899            71,231          77,562
                                                                           
PROPERTY AND EQUIPMENT, net                     27,343            24,903          24,592
BUILDINGS UNDER CAPITAL LEASES, net              1,260             1,400           1,395
OTHER ASSETS                                                               
 Excess of cost over net assets                                            
    acquired, net                               37,536            38,800          39,211
 Other                                           6,710             7,393           8,132
                                          ------------      ------------      ----------
                                                44,246            46,193          47,343
                                          ------------      ------------      ----------
                                          $    151,748      $    143,727      $  150,892
                                          ============      ============      ==========
                                                                           

LIABILITIES AND STOCKHOLDERS' EQUITY                                        
CURRENT LIABILITIES                                                         
 Accounts payable                                  $12,691   $      7,306    $    12,670
 Accrued compensation and other expenses             4,480          5,627          5,299
 Deferred income taxes                               4,957          4,957          4,524
 Current maturities of long-term debt               11,554          8,538         14,881
 Other                                                  41            455            188
                                               -----------    -----------    -----------
        TOTAL CURRENT LIABILITIES                   33,723         26,883         37,562
LONG-TERM DEBT                                      33,502         35,602         35,290
LONG-TERM CAPITAL LEASE OBLIGATIONS                  1,962          2,067          2,134
DEFERRED INCOME TAXES                                4,481          4,481          4,360
COMMON STOCK WARRANTS                                   23            164            153
STOCKHOLDERS' EQUITY                                                                    
Common stock--par value $.10 per share,                                                 
authorized 5,000,000 shares;2,939,142,                                                  
2,933,562, and 2,933,562 shares                                                         
 issued and outstanding                                294            293            293
Additional capital                                  64,306         64,174         64,174
Retained earnings:                                                                      
Accumulated from February 1, 1992,                                                      
subsequent to a deficit                                                                 
elimination on that date                            13,457         10,063          6,926
                                               -----------    -----------    -----------
                                                    78,057         74,530         71,393
                                               -----------    -----------    -----------
                                                $  151,748    $   143,727    $   150,892
                                               ===========    ===========    ===========
</TABLE>     
                                                                           
See notes to condensed financial statements.

<PAGE>
<TABLE>
  
  CONDENSED STATEMENT OF INCOME
  PEEBLES INC.
  (dollars in thousands, except per share amounts)
  (Unaudited)
                                        Three-Month Period Ended       Nine-Month Period Ended     
                                       October 29,    October 30,     October 29,   October 30,
                                          1994           1993            1994          1993
   <S>                                 <C>            <C>            <C>             <C>
   NET SALES                           $      41,025   $    37,277    $    112,574   $   100,210
                                                                                                
   COSTS AND EXPENSES                                                                           
   Cost of sales                              24,843        22,673          67,395        60,036
   Selling, general and                                                                         
   administrative                             11,157        10,585          31,058        28,549
   Depreciation and amortization               1,768         1,459           5,278         4,299
                                        ------------    ----------     -----------    ----------
                                              37,768        34,717         103,731        92,884
                                        ------------    ----------     -----------    ----------
   OPERATING INCOME                            3,257         2,560           8,843         7,326
                                                                                                
   OTHER INCOME                                   58           119             395           179
   INTEREST EXPENSE                            1,139         1,065           3,247         3,100
                                        ------------    ----------     -----------    ----------
   INCOME  BEFORE INCOME TAXES                 2,176         1,614           5,991         4,405
   INCOME TAXES                                                                                 
   Federal, state and deferred                   946           742           2,605         2,026
                                        ------------    ----------     -----------    ----------
   NET INCOME                          $       1,230   $       872    $      3,386   $     2,379
                                        ============    ==========     ===========    ==========
   EARNINGS PER SHARE                  $         .42   $       .30    $       1.15   $       .81
                                        ============    ==========     ===========    ==========
   Average common stock and common                                                              
   stock equivalentsoutstanding            2,940,048     2,946,315       2,940,048     2,938,277
                                        ============    ==========     ===========    ==========
   </TABLE>
See notes to condensed financial statements.
<PAGE>
<TABLE>
   
   CONDENSED STATEMENT OF CASH FLOWS
    PEEBLES INC.
   (dollars in thousands)
   (Unaudited)
                                                                  Nine-Month Period Ended      
                                                             October 29,           October 30,   
                                                                1994                   1993
    <S>                                                        <C>                 <C>
    OPERATING ACTIVITIES                                                             
    Net Income                                                 $      3,386        $      2,379
    Adjustments to reconcile net income to net cash                                            
      provided by operating activities:                                                        
        Depreciation                                                  2,826               2,235
        Amortization                                                  2,778               2,390
        Changes in operating assets and liabilities:                                           
           Accounts receivable                                        2,242               1,994
           Merchandise inventories                                  (10,233)            (14,292)
           Accounts payable                                           5,385               2,944
           Current maturities of long-term debt                       3,016              10,093
           Other assets and liabilities                              (1,488)                942
                                                                -----------         -----------
    NET CASH PROVIDED BY OPERATING ACTIVITIES                         7,912               8,685
                                                                                               
    INVESTING ACTIVITIES                                                                       
       Purchase of property and equipment                            (5,663)             (6,322)
       Other                                                           (276)                 65
                                                                -----------         -----------
    NET CASH USED IN INVESTING ACTIVITIES                            (5,939)             (6,257)
                                                                                               
    FINANCING ACTIVITIES                                                                       
    Proceeds from revolving line of credit and long-                                           
    term debt                                                       119,023             109,254
    Reduction in revolving line of credit and long-                (121,022)           (111,699)
    term debt                                                   -----------           ---------
    NET CASH USED IN FINANCING ACTIVITIES                            (1,999)             (2,445)
                                                                -----------           ---------
    DECREASE IN CASH AND CASH EQUIVALENTS                               (26)                (17)
                                                                                               
    Cash and cash equivalents beginning of period                        99                  93
                                                                -----------           ---------
    CASH AND CASH EQUIVALENTS END OF PERIOD                     $        73           $      76
                                                                ===========           =========
                                                                                               
    </TABLE> 
  See notes to condensed financial statements.
<PAGE>
<TABLE>
   
   CONDENSED STATEMENT OF CHANGES IN STOCKHOLDERS' EQUITY
   PEEBLES INC.
   (dollars in thousands)
   (Unaudited)
   
                                               Common Stock
                                                         Par      Additional         Retained
                                             Shares     Value       Capital          Earnings
    <S>                                    <C>         <C>         <C>            <C>
    Balance January 30, 1993                2,913,562  $  291      $   63,699     $     4,547
                                                                                             
    Common stock issued in connection                                                        
    with the Equity Incentive Plan             20,000       2             475             ---
                                                                                             
    Net income                                    ---     ---             ---           2,379
                                           ----------  ------      ----------                
    Balance October 30, 1993                2,933,562  $  293      $   64,174     $     6,926
                                           ==========  ======      ==========     ===========


                                               Common Stock
                                                          Par     Additional        Retained
                                             Shares      Value      Capital         Earnings
                                                                                
    Balance January 29, 1994                2,933,562  $  293       $   64,174     $   10,063
                                                                                             
    Common stock issued in connection                                                        
    with common stock warrant                                                                
      redemption                                5,580       1              132              8
    Net income                                    ---      ---             ---          3,386
                                           ----------  ------       ----------     ----------
    Balance October 29, 1994                2,939,142  $  294       $   64,306     $   13,457
                                           ==========  ======       ==========     ===========
    </TABLE> 
See notes to condensed financial statements.


NOTES TO CONDENSED FINANCIAL STATEMENTS
PEEBLES INC.
October 29, 1994

(dollars in thousands, except per share amounts)


NOTE A_BASIS OF PRESENTATION
The  accompanying unaudited condensed financial  statements  have
been  prepared  in accordance with generally accepted  accounting
principles   for   interim   financial   information   and   with
instructions  to  Form  10-Q and Article 10  of  Regulation  S-X.
Accordingly,  they  do  not include all of  the  information  and
footnotes  required  by generally accepted accounting  principles
for complete financial statements.  In the opinion of management,
all  adjustments  (consisting of normal and  recurring  accruals)
considered necessary for a fair presentation have been  included.
Operating   results  for  the  three-month  period  (or   "Fiscal
Quarter")  and nine-month period ended October 29, 1994  are  not
necessarily  indicative of the results that may be  expected  for
the  fiscal  year  ended January 28, 1995, due  to  the  seasonal
nature  of  the  business  of  Peebles  Inc.  ("Peebles"  or  the
"Company").   For  further information, refer  to  the  financial
statements  and  footnotes thereto included  in  Peebles'  annual
report on Form 10-K for the fiscal year ended January 29, 1994.

NOTE B_ACCOUNTS RECEIVABLE
Accounts  receivable  are  shown net of  $950,  $950  and  $1,100
representing the allowance for uncollectible accounts at  October
29,  1994,  January 29, 1994 and October 30, 1993,  respectively.
As  a service to its customers, the Company offers credit through
the use of its own charge card, certain major credit cards and  a
layaway  plan.  The Peebles' customer is usually a local resident
of  the  community, located in either Virginia,  Maryland,  North
Carolina,  South Carolina, Tennessee, Kentucky, Delaware  or  New
Jersey,  the  states  served by Peebles.  The  Company  does  not
require collateral from its customers.

NOTE C_MERCHANDISE INVENTORIES
Merchandise inventories are accounted for by the retail inventory
method   applied  on  a  LIFO  basis.   In  connection  with   an
acquisition  of the Company in January, 1989, the recorded  value
of merchandise inventories was increased to fair value (the "Fair
Value  Adjustment").   The Fair Value Adjustment  of  $14,209  is
included  in  the  merchandise inventories at October  29,  1994,
January  29, 1994 and October 30, 1993, respectively.   Exclusive
of  the  Fair Value Adjustment, current costs exceed the  amounts
recorded  in inventory by $3,345, $3,020, and $2,393  at  October
29,  1994,  January 29, 1994 and October 30, 1993,  respectively.


NOTE D_LONG-TERM DEBT
On  September 30, 1994, the Company and its bank signed Amendment
No.  2  to  Second  Amended and Restated  Credit  Agreement  (the
"Amendment").   The Amendment (i) extended the maturity  date  of
the  Credit Agreement, including both the Revolving Facility  and
the Term Facility, to February 1, 1997; (ii) reduced the interest
rate to Prime plus 1%, unless specific operating criteria are met
quarterly,  which  will reduce the interest rate  to  Prime  plus
3/4%;  (iii) reduced the quarterly principal payments  due  under
the Term Facility to $500; (iv) increased the allowable amount of
annual capital expenditures; and (v) increased the flexibility of
certain  of  the  financial  covenants.   All  other  significant
provisions of the Credit Agreement remain in effect.

NOTE D_LEASES
The Company leases substantially all of its store locations under
capital and operating leases with initial terms ranging from 1 to
25  years and renewal options of 1 to 5 years expiring at various
dates  through 2033.   During the nine-month period ended October
29,1994,  the Company opened two new store locations  during  the
third  Fiscal Quarter in Georgetown, South Carolina and  Norfolk,
Virginia  and  one new store during the first Fiscal  Quarter  in
Luray, Virginia.  During the nine-month period ended October  29,
1994,  noncancellable  operating leases  for  four  future  store
openings   were   signed  for  store  locations  in   Gettysburg,
Pennsylvania; Geneva, New York; Stafford, Virginia;  and  Marion,
North Carolina.  The stores in Gettysburg and Geneva will open in
November 1994.  The stores in Marion and Stafford are expected to
open in the Spring of 1995.  The total aggregate annual base rent
for  these six new store locations is approximately $650, and the
initial  lease terms for these locations range between  four  and
sixteen years.

NOTE E_COMMON STOCK
Under the 1993 Stock Option Plan, options for the purchase of  up
to 450,000 shares of Common Stock may be granted to key personnel
at  the discretion of the Board of Directors.  On April 20, 1994,
the  Board of Directors granted to certain key employees  of  the
Company 218,206 options  to purchase one share of Common Stock at
an  exercise price of $23.75 per share, the estimated fair  value
of  the  common stock on the date of grant.   These options  vest
ratably  over  a three-year period beginning April 19,  1995  and
expire on April 19, 2004.

On  October  29,  1994, i) a total of 450,000  options  had  been
granted,  all  at  an  exercise price of $23.75  per  share,  the
estimated  fair value of the common stock on the dates of  grant,
ii)  69,636  options  had vested, and iii) no  options  had  been
exercised or canceled.

During  the third Fiscal Quarter 5,580 Warrants were redeemed  at
an exercise price of $0.00 for 5,580 shares of Common Stock.  The
Warrants  became exercisable any time on or after July 15,  1994,
and the exercise period extends to July 15, 1999.

NOTE F_INCOME TAXES
Differences  between the effective rate of income taxes  and  the
statutory rate arise principally from the state income taxes  and
non-deductible   amortization   related   to   certain   purchase
accounting adjustments.

During  the nine-month period ended October 29, 1994, the Company
received  several refunds related to prior years' federal  income
tax.   The  interest  income  portion  of  these  checks  totaled
approximately $240,000 and this amount has been included in other
income.
<PAGE>
ITEM 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
     CONDITION AND RESULTS OF OPERATIONS
(dollars in thousands, except per share amounts)

The  following  management's  discussion  and  analysis  provides
information  with  respect to the results of operations  for  the
three-month period and nine-month period ended October  29,  1994
in  comparison with the three-month period and nine-month  period
ended October 30, 1993.

Net  sales  for  the three-month period ended  October  29,  1994
totaled  $41,025, a 10.1% increase over the total net  sales  for
the  comparable three-month period ended October 30,  1993.   For
the  nine-month  period ended October 29, 1994,  net  sales  were
$112,574,  up 12.3% from the $100,210 recorded in the  nine-month
period  ended October 30, 1993.  These increases are attributable
to  a  combination  of new store openings and  strong  comparable
stores  sales growth.  During the twelve-month period  succeeding
October  30,  1993, the Company has opened a total of  seven  new
stores and closed one store.  Additionally, two stores which were
opened  for less than 45 days at October 30, 1993, have  been  in
operation  for  the  entire nine-month period ended  October  29,
1994.   Comparable stores total net sales of $37,935 and $104,555
for  the  three-month period and nine-month period ended  October
29,  1994, respectively, represented increases of 4.6%  and  6.0%
over  the  comparable prior year periods.  The comparable  stores
sales  increase is primarily attributable to improvement  in  the
general  economic conditions of a number of the markets in  which
the Company operates.

Cost  of  sales in the current year, measured as a percentage  of
sales,  has  remained  stable in comparing both  the  three-month
periods  and  the nine-month periods ended October 29,  1994  and
October 30, 1993, respectively.  Cost of sales as a percentage of
total  net  sales was 60.6% and 59.9% for the three-month  period
and  nine-month period ended October 29, 1994, compared to  60.8%
and 59.9% for the same periods in the prior year.

Selling,  general  and  administrative  expenses,  exclusive   of
depreciation  and  amortization, for the three-month  period  and
nine-month period ended October 29, 1994 were 27.1% and 28.3%  of
total  net  sales for those periods, respectively. This  compared
favorably  to  the  same periods in the prior year,  where  these
expenses  were  27.6% and 28.5% of total net sales, respectively.
The Company has been successful in controlling expenses during  a
period  of  overall growth, thereby realizing  the  economies  of
scale.  Depreciation and amortization expense for the three-month
period  and  nine-month  period ended  October  29,  1994  showed
increases  of  $309, and $979, respectively, over the  comparable
prior year periods due primarily to the new store openings.

Interest  expense  for the three-month period ended  October  29,
1994  was  $1,139  compared to $1,065 for the three-month  period
ended  October 30, 1993.  For the nine month period ended October
29,  1994, interest expense was $3,247, up from $3,100 during the
comparable  period ended October 30, 1993.  The general  increase
in interest expense is primarily attributable to increases in the
prime  lending rate, offset by a lower average balance under  the
Credit   Facility  due  to  the  Company's  increased   liquidity
resulting from greater profitability.

As  a  result  of  the changes in operating components  discussed
above,  the income before taxes was $2,176 for the Fiscal Quarter
ended October 29, 1994 and $5,991 for the nine-month period  then
ended.   This  compares  favorably with  the  $1,614  and  $4,405
recorded  in  the three-month period and nine-month period  ended
October 30, 1993, respectively.

The income taxes for the three-month period and nine-month period
ended  October  29, 1994 were $946 and $2,605, respectively.   In
the  prior  year comparable periods, income taxes were  $742  and
$2,026, respectively.  The effective income tax rate for both the
three-month period and nine-month period ended October  29,  1994
is  43.5% versus 46.0% in the comparable prior year periods.  The
effective tax rate differs from the statutory rate primarily  due
to  nondeductible  amortization relating to  certain  acquisition
related assets.

As  a  result of the changes discussed above, net income for  the
three-month period ended October 29, 1994 was $1,230 compared  to
net  income of $872 for the three-month period ended October  30,
1993.   For  the nine-month periods ended October  29,  1994  and
October 30, 1993, net income was $3,386 and $2,379, respectively.
Earnings  per  share increased to $.42 and $1.15 for  the  three-
month  period  and  nine-month period  ended  October  29,  1994,
representing  a 40% and 42% increase over the comparable  periods
in the prior year, respectively.

Liquidity and Capital Resources

For  the nine-month period ended October 29, 1994, the cash  flow
provided by operating activities decreased to $7,912 from  $8,685
for the comparable period ended October 30, 1993.  Net income  in
the  current  year of $3,386 was increased by noncash adjustments
such  as depreciation and amortization, and additionally, by  the
net  change  in  operating  assets and  liabilities.   Operations
during  the  nine-month period ended October  29,  1994  provided
greater  liquidity than the nine-month period ended  October  30,
1993.   Exclusive of the increase in current maturities of  long-
term  debt, operating activities for the nine-month period  ended
October 29, 1994 provided net cash of $4,896, comparing favorably
to  the $1,408 use of cash recorded for the comparable prior year
period.   The  Company  believes the  cash  flow  generated  from
operating  activities  together with funds  available  under  the
Credit  Agreement  will  be  sufficient  to  fund  the  investing
activities and the required payments under the Credit Agreement.

Anticipated business growth, both in terms of increased sales  in
existing stores and as a result of new store openings, will  also
require  funding  of  additional working capital  for  which  the
Company  must depend on internally generated funds and borrowings
under  the Credit Agreement as discussed below.  During the nine-
month period ended October 29, 1994, the Company opened three new
stores  with an aggregate total of 71,500 gross square  feet  and
has  signed  noncancellable operating leases  for  an  additional
80,000  in  new store square footage due to open in  November  of
1994.   These November openings will meet the Company's  plan  of
150,000  in  new  store  square  footage  in  fiscal  1994.   The
Company's  present plans are to open 150,000 in new store  square
footage  in  each of the fiscal years ending 1996 and  1997.   In
general,  future  locations  for  anticipated  new  store  square
footage   have   not  been  specifically  identified,   and   the
availability of suitable locations is not certain.   The  Company
has, however, signed leases for two new store locations scheduled
to  open  in  the Spring of 1995.  Because the Peebles  store  is
sized to fit the needs of the community, square footage can be as
small  as  10,000 square feet or as large as 50,000 square  feet,
with  the  majority  of stores between 20,000 and  40,000  square
feet.  Due to the buildup of inventory for Christmas, Easter, and
back-to-school  seasons, the Company also  has  seasonal  working
capital requirements.

In  order  to finance its operations and capital needs, including
its  debt  service  payments, the Company expects  to  use  funds
available  to  it  under  the Revolving Facility  and  internally
generated  funds.  Under the Revolving Facility, the Company  may
borrow  up to the lesser of (i) $76,000 less the aggregate amount
outstanding under the Term Facility and the aggregate  amount  of
outstanding letter of credit obligations or (ii) a borrowing base
which  is  a  percentage  of  eligible  accounts  receivable  and
inventory.   As  of October 29, 1994, approximately  $53,221  was
available  under  the Revolving Facility, of which  approximately
$33,016  was  drawn  as of such date.  The Company  has  seasonal
working capital requirements, which it anticipates financing with
borrowings  under  the Revolving Facility.   The  borrowing  base
formula  for  the Revolving Facility is adjusted  to  accommodate
seasonal working capital requirements. On September 30, 1994, the
Company and its bank signed Amendment No. 2 to Second Amended and
Restated  Credit Agreement (the "Amendment").  The Amendment  (i)
extended  the  maturity date of the Credit  Agreement,  including
both the Revolving Facility and the Term Facility, to February 1,
1997;  (ii)  reduced the interest rate to Prime plus  1%,  unless
specific operating criteria are met quarterly, which will  reduce
the interest rate to Prime plus 3/4%; (iii) reduced the quarterly
principal  payments  due under the Term Facility  to  $500;  (iv)
increased  the  allowable amount of annual capital  expenditures;
and  (v)  increased the flexibility of certain of  the  financial
covenants.   All  other  significant  provisions  of  the  Credit
Agreement remain in effect.


PART II

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

      None.

ITEM 6.   EXHIBITS AND REPORTS ON FORM 8-K

a.    Exhibits

      None.

b.    Reports on Form 8-K

      None.

                           SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of
1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned thereunto duly authorized.

                          PEEBLES INC.
                                
Date:   November 28, 1994    By  /s/    Michael F. Moorman
                               ----------------------------
                                        Michael F. Moorman
                                        President and Chief Executive
                                        Officer (Principal
                                        Executive Officer)

                             By  /s/    E. Randolph Lail
                               -------------------------
                                        E. Randolph Lail
                                        Chief Financial Officer,
                                        Senior Vice President-
                                        Finance, Treasurer and
                                        Secretary (Principal
                                        Financial Officer)




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