REEDS JEWELERS INC
10-Q, 1997-01-14
JEWELRY STORES
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<PAGE>   1



                       SECURITIES AND EXCHANGE COMMISSION
                              WASHINGTON DC 20549


                                   FORM 10-Q


                QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

                    FOR THE QUARTER ENDED NOVEMBER 30, 1996
                         COMMISSION FILE NUMBER 0-15247

                              REEDS JEWELERS, INC.
             (Exact name of registrant as specified in its charter)




         North Carolina                                       56-1441702
(State or other jurisdiction of                            (I.R.S. Employer
 incorporation or organization)                           Identification No.)



                         2525 South Seventeenth Street
                        Wilmington, North Carolina 28401
                    (Address of principal executive offices)


                                 (910) 350-3100
              (Registrant's telephone number, including area code)


     Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or such shorter period that the registrant
was required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.

                                Yes   X      No
                                   -------     -------

     Indicate the number of shares outstanding of each of the issuer's class of
common stock, as of the latest practicable date.

     The number of outstanding shares of Common Stock, par value $0.10 per
share, as of January 10, 1997 was 4,222,456.


<PAGE>   2


                                     Part I

Item 1. FINANCIAL STATEMENTS

        The consolidated financial statements included herein have been prepared
by Reeds Jewelers, Inc. (the "Company"), without audit, pursuant to the rules
and regulations of the Securities and Exchange Commission.  Certain information
and footnote disclosures normally included in financial statements prepared in
accordance with generally accepted accounting principles have been condensed or
omitted pursuant to such rules and regulations; however, the Company believes
that the disclosures are adequate to make the information presented not
misleading.  It is suggested that these consolidated financial statements be
read in conjunction with the financial statements and the notes thereto
included in the Company's latest annual report on Form 10-K for the fiscal year
ended February 29, 1996.






<PAGE>   3


REEDS JEWELERS, INC. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS


<TABLE>
<CAPTION>

                                                               February 29,          November 30,        November 30,
                                                                       1996                  1996               1995
                                                                       ----                  ----               ----  
<S>                                                             <C>                  <C>                 <C>                
ASSETS                                                                                                                      
 Cash and cash equivalents                                      $   186,000          $     81,000        $   154,000        
 Accounts receivable:                                                                                                       
   Customers, less allowance for doubtful accounts                                                                          
   of $2,934,000, $2,885,000, and $2,739,000                     36,697,000            35,580,000         34,109,000        
   Other                                                            705,000             1,396,000          1,257,000        
 Merchandise inventories                                         30,411,000            43,036,000         39,719,000        
 Deferred income taxes                                            1,923,000             2,034,000          1,831,000        
 Other                                                              392,000             1,099,000          1,161,000        
                                                                -----------          ------------        -----------        
    Total current assets                                         70,314,000            83,226,000         78,231,000        
                                                                                                                            
Property and equipment                                           25,133,000            26,820,000         25,379,000        
Less: accumulated depreciation and amortization                  14,955,000            16,326,000         15,247,000        
                                                                -----------          ------------        -----------        
    Net property and equipment                                   10,178,000            10,494,000         10,132,000        
                                                                                                                            
Goodwill, net of accumulated amortization of                                                                                
    $762,000, $1,097,000, and $552,000                            7,633,000             7,299,000          7,527,000        
Other                                                               761,000               913,000            713,000        
                                                                -----------          ------------        -----------        
    Total other assets                                            8,394,000             8,212,000          8,240,000        
                                                                -----------          ------------        -----------        
                                                                                                                            
TOTAL ASSETS                                                    $88,886,000          $101,932,000        $96,603,000        
                                                                ===========          ============        ===========        
                                                                                                                            
LIABILITIES AND SHAREHOLDERS' EQUITY                                                                                        
 Accounts payable                                               $ 9,572,000          $ 15,590,000        $19,914,000        
 Accrued expenses                                                 4,675,000             4,627,000          5,471,000        
 Deferred revenue                                                 1,307,000             1,357,000          1,213,000        
 Income taxes                                                       999,000              (324,000)           (95,000)       
Current portion of long-term debt                                 1,891,000             5,085,000          6,354,000        
                                                                -----------          ------------        -----------        
    Total current liabilities                                    18,444,000            26,335,000         32,857,000        
                                                                                                                            
Revolving credit note                                            33,691,000            40,000,000         24,655,000        
Long-term debt and subordinated notes payable                     3,428,000             1,491,000          8,049,000        
Subordinated notes payable to shareholders                          900,000               879,000            900,000        
Deferred income taxes                                             2,250,000             2,378,000          2,231,000        
Deferred revenue                                                  1,030,000             1,005,000            921,000        
                                                                -----------          ------------        -----------        
    Total long-term liabilities                                  41,299,000            45,753,000         36,756,000        
                                                                                                                            
Common stock, par value $0.10 per share;                                                                                    
   Authorized: 10,000,000 shares; issued and                                                                                
   outstanding: 4,216,406, 4,222,456, and                                                                                   
   4,216,406 (Note B)                                               422,000               422,000            422,000        
Additional paid-in capital (Note B)                              10,898,000            10,918,000         10,898,000        
Retained earnings (Note B)                                       17,823,000            18,504,000         15,670,000        
                                                                -----------          ------------        -----------        
    Total shareholders' equity                                   29,143,000            29,844,000         26,990,000        
                                                                -----------          ------------        -----------        
                                                                                                                            
TOTAL LIABILITIES AND                                                                                                       
 SHAREHOLDERS' EQUITY                                           $88,886,000          $101,932,000        $96,603,000        
                                                                ===========          ============        ===========        
</TABLE>


<PAGE>   4

REEDS JEWELERS, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF EARNINGS

<TABLE>
<CAPTION>
                                                   Three months ended November 30,     Nine months ended November 30,
                                                         1996                 1995          1996                 1995
                                                         ----                 ----          ----                 ----
<S>                                               <C>                  <C>            <C>                 <C>
Revenues:
 Net sales                                        $21,870,000          $21,214,000    $62,739,000         $54,544,000        
 Other (principally finance charges)                2,649,000            2,268,000      7,782,000           6,995,000        
                                                  -----------          -----------    -----------         -----------           
                                                                                                                             
    Total revenues                                 24,519,000           23,482,000     70,521,000          61,539,000        
                                                                                                                             
Costs and expenses:                                                                                                          
 Cost of sales (including                                                                                                    
   occupancy costs)                                13,783,000           12,996,000     38,846,000          32,939,000        
 Selling, general, and administrative               8,506,000            8,445,000     25,574,000          22,421,000        
 Bad debt                                             974,000              892,000      2,450,000           2,155,000        
 Interest                                             899,000              867,000      2,636,000           2,509,000        
                                                  -----------          -----------    -----------         -----------         
                                                                                                                             
    Total costs and expenses                       24,162,000           23,200,000     69,506,000          60,024,000           
                                                  -----------          -----------    -----------         -----------           

Earnings before income taxes                          357,000              282,000      1,015,000           1,515,000        

Income taxes                                          118,000               63,000        335,000             470,000        
                                                  -----------          -----------    -----------         -----------  

Net earnings                                      $   239,000          $   219,000    $   680,000         $ 1,045,000        
                                                  ===========          ===========    ===========         ===========            

                                                                                                                             
Earnings per share (Note B)                       $      0.06          $      0.05    $      0.16         $      0.25        
                                                  ===========          ===========    ===========         ===========        

Weighted average shares                                                                                                      
  outstanding (Note B)                              4,222,456            4,204,768      4,220,314           4,211,819        
                                                  ===========          ===========    ===========         ===========
</TABLE>




<PAGE>   5


REEDS JEWELERS, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS

                                                  

<TABLE>
<CAPTION>
                                                                  Nine months ended November 30,
                                                                       1996                 1995
                                                                       ----                 ----             
<S>                                                            <C>                   <C>
Cash flows from operating activities:
 Net earnings                                                  $    680,000          $ 1,045,000
 Adjustments to reconcile net earnings to net cash
   provided by (used in) operating activities:
     Depreciation and amortization                                2,072,000            1,552,000
     Provision for loss on accounts receivable                    2,450,000            2,155,000
     Gain on sale of property and equipment                          15,000               38,000
     Changes in assets and liabilities:
      Accounts receivable                                        (2,205,000)            (226,000)
      Merchandise inventories                                   (12,625,000)          (9,188,000)
      Other assets                                                 (879,000)            (665,000)
      Trade payables                                              6,053,000            8,423,000
      Accrued expenses                                             (177,000)             (31,000)
      Deferred revenue                                              (62,000)             148,000
      Income taxes                                                 (905,000)            (862,000)
                                                               ------------          -----------

    Net cash (used in) provided by operating activities          (5,583,000)            2,389,000

Cash flows from investing activities:
      Net effect of acquisition of The Melart Jewelers, Inc.,
          net of cash acquired                                            0           (3,690,000)
      Proceeds from sale of property and equipment                   19,000               14,000
      Capital expenditures                                       (1,928,000)          (1,594,000)
                                                               ------------          -----------

    Net cash used in investing activities                        (1,909,000)          (5,270,000)

Cash flows from financing activities:
  Proceeds from exercise of options on common stock                       0              102,000
  Proceeds from revolving credit note                             8,987,000            5,655,000
  Principal payments on debt                                     (1,600,000)          (2,856,000)
                                                               ------------          -----------

    Net cash provided by financing activities                     7,387,000            2,901,000


Net change in cash                                                 (105,000)              20,000
Cash, beginning of period                                           186,000              134,000
                                                               ------------          -----------

Cash, end of period                                            $     81,000          $   154,000
                                                               ============          ===========


Supplemental disclosures of cash flow information:
  Cash paid during the period for:
    Interest                                                   $  2,671,000          $ 2,560,000
    Income taxes                                                  1,757,000            2,223,000
</TABLE>



<PAGE>   6


REEDS JEWELERS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS


A.  MANAGEMENT'S OPINION

    These consolidated financial statements should be read in conjunction with
    the audited consolidated financial statements and notes thereto for the 
    fiscal year ended February 29, 1996.

    Management of Reeds Jewelers, Inc. believes that the consolidated financial
    statements contained herein contain all adjustments necessary to present 
    fairly the financial position, consolidated results of operations, and cash
    flows for the interim period.  Management also believes that all 
    adjustments so made are of a normal and recurring nature.

B.  STOCK DIVIDEND

    Adjusted for 10% stock dividend on June 1, 1995.


<PAGE>   7


Item 2.   MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
RESULTS OF OPERATIONS

Results of Operations

Net sales for the quarter ended November 30, 1996 were up 3% over the same
quarter in 1995 to a third quarter record of $21,870,000.  Comparable store
sales, however, were down 5% for the quarter.  The number of sales transactions
during the quarter increased 6%, but the average sale decreased 3% to $153 from
$158.  The Company operated 100 stores at November 30, 1996, compared to 99 at
the same time in the previous year.  Net sales for the nine month period
increased 15% to $62,739,000, but same store sales were flat during the
nine-month period.  The increased sales year-to-date resulted from an 18%
increase in customer transactions but a decrease in the average transaction
size to $143 from $144.  On a trailing twelve-month basis, net sales through
November 30, 1996 increased 17% over the same period through November 30, 1995,
resulting from a 20% increase in transactions but a 2% decrease in the average
transaction to $144.

Other revenues in the third quarter increased 17% over last year to $2,649,000.
Finance charges and credit insurance income from customer receivables
accounted for 71% of other revenues.  Year-to-date, other revenues increased
11% over the same period a year earlier, and finance charges and credit
insurance income represented 74% of the total.

Gross margins were 37% of net sales during the third quarter ended November 30,
1996, down from 39% in the same quarter last year; approximately 72% of the
decrease was caused by higher occupancy costs and the balance resulted from
lower merchandise margins during the period.  For the first nine months of the
year, gross margins were 38% of net sales, down from 40% of net sales for the
same period last year primarily as a result of higher occupancy costs.  Gross
margins were also negatively affected by a reduction in the mix of diamond and
gold sales to 67% of net sales from 71% of net sales for the first nine months
of the current year when compared to last year.

Selling, general, and administrative expenses decreased in the third quarter to
39% of net sales from 40% a year ago.  Advertising expenses for the quarter
were 12% lower, decreasing to 4% of net sales from nearly 5% of net sales.
Salaries and wages increased 1% in the third quarter of 1996 over the third
quarter of 1995, but were lower by 30 basis points as a percentage of net
sales.  Year-to-date, SG&A expenses were 41% for both years.  Advertising
increased 14% for the nine months, but remained flat as a percentage of net
sales.  Salaries and wages for the first three quarters increased 15% and rose
10 basis points as a percentage of net sales.

Bad debt expense was 4% of net sales for both quarters ended November 30, 1996
and 1995, respectively, and was also 4% for both nine-month periods.  As a
percentage of average customer receivables, bad debt was 2.5% in the current
third quarter and 2.5% in the same quarter last year; for the first nine months
of this year, bad debt was 6.0% of customer receivables, compared to 5.9% last
year.  Balances on delinquent accounts were about 3% lower at November 30, 1996
than they were at the same date in 1995, representing nearly 16% of total
accounts receivable at November 30, 1996 compared to 17% a year earlier; gross
customer receivables were 4% higher at November 30, 1996 than a year earlier.
The allowance for bad debts at November 30, 1996 and 1995 was 7.5%.  The
Company's credit extension and collection policies and criteria continue to be
consistent with those used during the same periods last year.

Interest expense was $32,000 higher in the third quarter and $127,000 higher in
the first nine months than for the same periods last year.  The increase
resulted from increased average borrowings of approximately 22% during the
third quarter and 21% during the nine-month period.  The Company's effective
interest rate during the quarter was 8.0%, 150 basis points lower than the same
quarter a year earlier, and for the nine-month period was 8.1%, 130 basis
points lower than the same period in the previous year.



<PAGE>   8


The Company's anticipated tax rate was 33% for both periods ending November 30,
1996; the actual rates of 22% and 31% for the quarter and nine months ended
November 30, 1995, respectively, resulted from refunds of state income taxes.
Net income after taxes was $239,000 ($0.06 per share and 1.1% of net sales) for
the quarter ended November 30, 1996, compared to $219,000 ($0.05 per share and
1.0% of net sales) for the same quarter last year.  For the first nine months,
the Company earned $680,000 ($0.16 per share and 1.1% of net sales) compared to
$1,045,000 ($0.25 per share and 1.9% of net sales) for the same period last
year.

Management expects comparable store sales to be flat during the final quarter
of the current fiscal year that will end February 29, 1996.  Gross margin
pressure is expected to continue, but anticipates that gross margins will be no
worse than in the fourth fiscal quarter of last year.  Management further
expects no change in SG&A expenses, as a percentage of net sales, during the
final fiscal quarter compared to the same period last year.  Bad debt expense,
as a percentage of accounts receivable, is expected to remain in line with
levels experienced during the past three years.

The Company generally follows the practice of passing on price changes to its
customers.  As a result, management believes its operations have not been
materially affected by inflationary or deflationary forces during the periods
reported herein.


Liquidity and Capital Resources

Working capital increased 25% to $56,891,000 at November 30, 1996 from
$45,374,000 at November 30, 1995.  The resulting ratio of current assets to
current liabilities as of November 30, 1996 was 3.2 to 1, compared to 2.4 to 1
at the same date in the prior year.

Customer receivables, net of allowance for doubtful accounts, were $35,580,000
and $34,109,000 at November 30, 1996 and 1995, respectively.  The 4% increase
resulted from 49% of total net sales being done on the Company's proprietary
credit card and related finance charges and credit insurance fees.  Credit
extension and collection policies and criteria remained consistent during both
years.

Merchandise inventories were 8% higher at the end of the third quarter of 1996
than at the same time in the previous year.  The increase resulted from the
Company's commitment to maintaining a high in-stock ratio for key, core, and
advertised items.  At November 30, 1996, the Company was 99.5% in-stock on key
items and 95.3% in-stock on core items.

Capital expenditures for the Company were $1,928,000 during the nine months
ended November 30, 1996, compared to $1,594,000 for the same period in 1994.
Expenditures during both periods were primarily for tenant improvements in new
and remodeled stores and for additional office, security, and computer
equipment.  The Company opened five new stores during the first nine months of
this year, and has closed one under-performing store in the fourth quarter.

On October 1, 1996, the Company increased its revolving credit facility with
two commercial banks to $45,000,000 from $40,000,000; the increase was to
support the holiday selling season and the facility will return to $40,000,000
after January 31, 1997.  Interest is paid under the facility at 30-day LIBOR
plus 160-200 basis points or at the bank's prime rate plus 37 1/2 to 62 1/2
basis points, depending upon the Company's debt-to-worth ratio; the rate is set
quarterly.  The rate charged to the Company during the third quarter was LIBOR
plus 180 basis points; the same rate is effective through March 31,1997.

In addition, at August 31, 1996 the Company owed $4,114,000 under a senior
subordinated note with an insurance company.  Effective October 1, 1996, the
holder of the note agreed to permit the increased revolving credit facility and
the Company agreed to pay a fee of $45,000 and also agreed to a rate increase
of 20 basis points to an annual rate of 12.31% from 12.11% (the cost of the
rate increase to the Company will be approximately $4,000 over the remaining
life of the note); the two parties also agreed to shorten the


<PAGE>   9

maturity of the note from October 1, 1998 to April 1, 1998, thereby eliminating
two payments and increasing the six remaining quarterly payments to $588,000 
from $457,000, plus interest.  By shortening the maturity, the Company will 
save $118,000 in interest payments to the note holder over the remaining life 
of the note.

The Company also has subordinated notes totaling $879,000 with three related
parties, with interest payable monthly at the prime rate as quoted in the Wall
Street Journal.  The notes are unsecured and are subordinate to the revolving
credit facility notes, which are collateralized by substantially all of the
Company's assets.

In order to cap the interest expense related to the revolving credit facility,
on February 2, 1996, the Company purchased an interest rate cap with a major
commercial bank as the counterparty.  The cap is for a term of two years ending
February 2, 1998 at a notional amount of $30 million, approximately 80% of the
expected outstanding average balance on the revolving credit facility.  At the
end of each month during the term of the cap, if the 30-day LIBOR rate exceeds
6.00%, the Company will receive a payment for the difference between the 30-day
LIBOR rate and 6.00% times the $30 million notional amount for the 30-day
period.  The Company paid $78,000 to purchase the cap and has no further
obligations for any payments during the term.  Through November 30, 1996, the
Company had received no payments under the agreement.

At this time, management believes its credit lines are adequate to support its
plans and knows of no other material events or uncertainties which would cause
the financial information herein not to be indicative of the operating results
or future financial condition of Reeds Jewelers, Inc.




<PAGE>   10


<TABLE>
<CAPTION>
                          PART II.  OTHER INFORMATION
<S>         <C>
Item 1.     Legal Proceedings.

     Not applicable.

Item 2.     Changes in Securities.

     Not applicable.

Item 3.     Defaults Upon Senior Securities

     Not applicable.

Item 4.     Submission of Matters to a Vote of Security Holders.

     Not applicable

Item 5.     Other Information.

     Not applicable.

Item 6.     Exhibits and Reports on Form 8-K.

     (a)     Exhibits.

     27 - Financial Data Schedule (for SEC use only)

     (b)     Reports on Form 8-K.

     Not applicable.

</TABLE>



<PAGE>   11


                                   SIGNATURES


Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.


                                             REEDS JEWELERS, INC.


     January 10, 1997                        /s/   James R. Rouse
- --------------------------                   ---------------------------
                                                   James R. Rouse
                                                    Treasurer and
                                               Chief Financial Officer





<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
FINANCIAL STATEMENTS OF REEDS JEWELERS, INC. FOR THE NINE MONTHS ENDED
NOVEMBER 30, 1996, AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH
FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          FEB-28-1997
<PERIOD-START>                             MAR-01-1996
<PERIOD-END>                               NOV-30-1996
<CASH>                                              81
<SECURITIES>                                         0
<RECEIVABLES>                                   38,465
<ALLOWANCES>                                     2,885
<INVENTORY>                                     43,036
<CURRENT-ASSETS>                                83,226
<PP&E>                                          26,820
<DEPRECIATION>                                  16,326
<TOTAL-ASSETS>                                 101,932
<CURRENT-LIABILITIES>                           26,335
<BONDS>                                         41,491
                                0
                                          0
<COMMON>                                           422
<OTHER-SE>                                      29,422
<TOTAL-LIABILITY-AND-EQUITY>                   101,932
<SALES>                                         62,739
<TOTAL-REVENUES>                                70,521
<CGS>                                           38,846
<TOTAL-COSTS>                                   38,846
<OTHER-EXPENSES>                                25,574
<LOSS-PROVISION>                                 2,450
<INTEREST-EXPENSE>                               2,636
<INCOME-PRETAX>                                  1,015
<INCOME-TAX>                                       335
<INCOME-CONTINUING>                                680
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                       680
<EPS-PRIMARY>                                     0.16
<EPS-DILUTED>                                     0.16
        

</TABLE>


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