HJELMS JIM PRIVATE COLLECTION LTD /DE/
10QSB, 1998-06-19
WOMEN'S, MISSES', AND JUNIORS OUTERWEAR
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                                FORM 10-QSB

                    SECURITIES AND EXCHANGE COMMISSION

                          Washington, D.C. 20549

[X]       QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
                      SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended April 30, 1998

                                    OR

[  ]    ]  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
                      SECURITIES EXCHANGE ACT OF 1934

For the transition period from ------ to -------.

Commission file number 0-19000
                       -------

                             JLM COUTURE, INC.
                   ------------------------------------
          (Exact name of registrant as specified in its charter)

     Delaware                                13-3337553
     -------------------------------         ------------------
     (State or other jurisdiction of         (IRS Employer)
     incorporation or organization)          Identification No.)

              225 West 37th Street, New York, New York  10018
     -----------------------------------------------------
           (Address of principal executive offices)    
                         (Zip Code)          
                     
                       (212) 921-7058
     -----------------------------------------------------
      (Registrant's telephone number, including area code) 

     -----------------------------------------------------
          (Former name, former address and former fiscal year, 
          if changed since last report)

     Check whether the issuer (1) filed all reports required to be
filed by Section 13 or 15(d) of the Exchange Act during the past 12
months (or for such shorter period that the registrant was required
to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.
Yes  X         No
    ----         ----

     State the number of shares outstanding of each of the issuer's
classes of common equity, as of June 16, 1998: 1,828,973 shares of
common stock, par value $.0002 per share.

Transitional Small Business Disclosure Format (check one);
Yes            No  X
    ----         ----
                               Page 1 of 14
                 The Exhibit Index is located on page 14.

                             JLM COUTURE, INC.




                                   INDEX




Part I.  Financial Information:                              Page

     Item 1.  Financial Statements.

     Balance Sheets at April 30, 1998 and 
       October 31, 1997                                       3-4

     Statements of Income for the three and six
       months ended April 30, 1998 and 1997                     5

     Statements of Cash Flows for the 
       six months ended April 30, 1998 and 1997                 6

     Notes to Financial Statements                            7-9

     Item 2. Management's Discussion and Analysis of 
       Financial Condition and Results of Operations.       10-11

Part II.  Other Information:

     Item 6. Exhibits and Reports on Form 8-K.                 12

Signature                                                      13



















                      PART I.  FINANCIAL INFORMATION

Item 1.  Financial Statements.

                            JLM COUTURE, INC.
                             BALANCE SHEETS
                                    
                                 (Unaudited)
                                    ASSETS

                                             April 30,      October 31,
                                               1998            1997
                                             -----------    -----------
Current assets:
Cash and cash equivalents                    $  466,703     $  473,694
 Accounts receivable, net of allowance        
  for doubtful accounts and trade dis-
  counts - $280,000 at April 30, 1998
  and $355,000 at October 31, 1997            3,515,093      2,542,782
 Inventories                                  2,532,670      1,912,049
 Prepaid expenses and other current assets      333,158        364,991
                                              ---------      ---------
    Total current assets                      6,847,624      5,293,516

Property and equipment - at cost net of ac-
 cumulated depreciation and amortization
 of $398,928 at April 30, 1998 and $364,465
 at October 31, 1997                            258,541        286,439 
Goodwill                                        274,651        281,693
Other assets                                    388,198        361,653
                                             ----------     ----------
                                             $7,769,014     $6,223,301
                                             ==========     ==========












                See accompanying notes to financial statements.

<PAGE>
                               JLM COUTURE, INC.
                                 BALANCE SHEETS
                                  (Unaudited)

                      LIABILITIES AND SHAREHOLDERS' EQUITY



                                             April 30,      October 31,
                                               1998            1997
                                             -----------    -----------

Current liabilities
  Revolving line of credit                   $ 1,070,891   $   792,707  
  Accounts payable                             1,755,851       956,849
  Current portion of long-term debt               14,282        19,428
  Income taxes payable                           380,279       430,485
  Accrued expenses and
   other current liabilities                     215,113       164,722  
                                               ---------     ---------
    Total current liabilities                  3,436,416     2,364,191  
                                               ---------     ---------
Long-term debt                                    56,533        64,523
Other liabilities                                 56,509        61,581
                                                   
Shareholders' equity
  Preferred stock - $.0001 par value, 
  authorized 1,000,000 shares; issued 
  and outstanding- none                             -             -

  Common stock - $.0002 par value, 
  authorized 10,000,000 shares; 
  issued and outstanding 1,828,973
  at April 30, 1998 and 1,828,973
  at October 31, 1997                                365           365  
  Additional paid-in capital                   2,678,774     2,678,774  
  Accumulated earnings                         1,607,482     1,120,932  
                                               ---------     ---------
                                               4,286,621     3,800,071
  Less:  Note receivable and accrued         
   interest                                      (62,075)      (62,075)
         1,667 shares held in treasury            (4,990)       (4,990)
                                               ---------     ---------

      Total shareholders' equity               4,219,556     3,733,006
                                               ---------     ---------
                                              $7,769,014    $6,223,301
                                               =========     =========


                 See accompanying notes to financial statements.

                               JLM COUTURE, INC.
                             STATEMENTS OF INCOME
          FOR THE THREE AND SIX MONTHS ENDED APRIL 30, 1998 AND 1997
                                 (Unaudited)


                     Three Months Ended April 30, Six Months Ended April 30,
                            1998        1997         1998       1997
                         ---------   ----------   ---------- ----------
Net sales                $4,450,173   $3,962,619   $7,768,262 $7,165,152
Cost of goods sold        2,687,837    2,512,067    4,663,538  4,474,954
                          ---------    ---------    ---------  ---------
Gross profit              1,762,336    1,450,552    3,104,724  2,690,198
 
Selling, general and 
 administrative ex-
 penses                   1,243,248    1,001,362    2,228,074  1,858,090
                          ---------    ---------    ---------  --------- 
Income from continu- 
 ing operations before 
 provision for income 
 taxes                      519,088      449,190      876,650    832,108
Provision for income 
 taxes                      231,247      220,103      390,100    407,733 
                          ---------    ---------    ---------  --------- 

    Net income           $  287,841   $  229,087    $ 486,550  $ 424,375
                          =========    =========    =========  ========= 
Net income per com- 
 mon and common equi-
 valent share 

    Primary              $     0.15   $     0.12    $    0.25  $    0.22 
                          =========    =========     ========   ========  

    Fully diluted        $     0.15   $     0.12    $    0.25  $    0.22
                          =========    =========     ========   ========   












                See accompanying notes to financial statements.

<PAGE>
                              JLM COUTURE, INC.
                           STATEMENTS OF CASH FLOWS
                           FOR THE SIX MONTHS ENDED
                           APRIL 30, 1998 and 1997
        
                                                       1998      1997
                                                  -------------  ---------
Cash Flows from Operating Activities
 Net Income                                       $ 486,550     $ 424,375
Adjustments to reconcile net income
 to net cash (used in) provided by
 operating activities:
 Depreciation and amortization                       41,505        28,505
                   
 Provision for doubtful accounts 
  and trade discounts                               (75,000)       78,868
 Deferred income taxes                                               -   
 Changes in operating assets and liabilities
   Increase in accounts receivable                 (897,311)     (712,344)
   (Increase) in inventories                       (620,621)      (30,382)
    Increase in prepaid expenses and
     other current assets                            31,833       (39,633)
   Increase in security deposits 
     and other assets                               (26,545)       (2,789)
   (Decrease) increase in accounts payable          799,002       314,839 
   (Decrease) incurrent portion of long-term debt    (5,146)         _     
   Increase (decrease) in payroll taxes payable                            
     and other current liabilities                      185       (39,633) 
   Increase (decrease) in long term liabilities      (5,072)        1,831 
                                                    -------       ------- 
Net Cash provided by (used in) 
 Operating Activities                              (270,620)       23,282 
                                                    -------       ------- 
Cash Flows From Investing Activities
 Purchase of property and equipment                  (6,565)      (43,576)
                                                    -------       ------- 
Net Cash used in Investing Activities                (6,565)      (43,576)
                                                    -------       ------- 
Cash Flows from Financing Activities
  Net (reduction) proceeds from                                  
   short term borrowing                             278,184       (29,306)
  Reduction of long-term debt                        (7,990)      300,979
  Proceeds from sale of common stock                   _     
  Proceeds from exercise of options                    _           28,212 
                                                    -------       ------- 
Net Cash provided by Financing Activities           270,194       299,885 
                                                    -------       ------- 
Net (decrease) increase in cash                      (6,991)      279,591 
Cash, beginning of year                             473,694        83,807 
                                                    -------       ------- 
Cash, end of period                               $ 466,703     $ 363,398 
                                                    -------       =======


                See accompanying notes to financial statements.
                            JLM COUTURE, INC.
                      NOTES TO FINANCIAL STATEMENTS
                               (Unaudited)


Note 1.    General

     The consolidated Balance Sheet as of April 30, 1998, the
consolidated Statements of Income for the six month periods ended
April 30, 1998 and 1997 and the consolidated Statements of Cash
Flows for the six month periods ended April 30, 1998 and 1997 have
been prepared by the Company, without audit.  In the opinion of
management, all adjustments necessary to present fairly the
financial position, results of operations and cash flows, as of
April 30, 1998 and for all periods presented have been made. The
results of operations are not necessarily indicative of the results
to be expected for the full year.

     Certain information and footnote disclosures normally included
in financial statements prepared in accordance with generally
accepted accounting principles have been omitted.  It is suggested
that these financial statements be read in conjunction with the
financial statements and notes thereto included in the Company's
Form 10-KSB for its fiscal year ended October 31, 1997 which was
filed with the Securities and Exchange Commission.


Note 2. Composition of Inventory


                        Fiscal Quarter Ended   Fiscal Year Ended
                          April 30, 1998       October 31, 1997
                         -------------------   ------------------
Raw materials                 $1,248,668        $1,180,107  
Work-in-process                  463,108           145,670
Finished Goods                   820,894           586,272
                              ----------        ----------
                              $2,532,670        $1,912,045
                              ----------        ----------


Note 3. Revolving Line of Credit 

     On March 17, 1998, the Company negotiated a line of credit
with a financial institution in the maximum amount of $2,000,000. 
Borrowings are collateralized by the Company's accounts receivable,
chattel paper and general intangibles.  At April 30, 1998, the
Company had borrowed $1,070,891 under this line of credit.







                             JLM COUTURE, INC.
                       NOTES TO FINANCIAL STATEMENTS
                                (Unaudited)


Note 4.  Acquisition of Business

     On May 1, 1997, the Company acquired Alvina Valenta Couture
Collection, Inc. for a combination of cash and shares of the
Company's common stock.  The cash portion of the purchase price
totaled $25,000 and the stock portion of the purchase price
totalled $172,900 and consisted of 36,400 shares of the Company's
common stock valued at $4.75 per share (market price of the
Company's common stock immediately preceding the acquisition date).

     The acquisition was accounted for using the purchase method of
accounting, and, accordingly, the purchase price has been allocated
to the assets purchased and the liabilities assumed based upon the
fair values at the date of acquisition.  The results of operations
of the acquired business prior to its acquisition is not material
to the Company's consolidated statements of operations.  The table
below summarizes the purchase price allocation --


          Current assets                          $98,000
          Equipment and leasehold
             improvements                           2,000
          Current liabilities                     (59,000)
          Debt                                    (93,000)


     The excess purchase price over net assets acquired (goodwill)
of approximately $282,000 includes $30,000 of transaction costs and
has been reflected in the accompanying consolidated balance sheets
as of October 31, 1997 and April 30, 1998.  The results of the
acquired business have been reflected in the accompanying
consolidated statement of operations for the quarter and six months
ended April 30, 1998.
<PAGE>
                             JLM COUTURE, INC.
                       NOTES TO FINANCIAL STATEMENTS
                                (Unaudited)


Note 5.  Long-Term Debt


     Long-term debt, which was assumed in connection with the
acquisition of Alvina Valenta Couture Collection, Inc. (See Note
4), consists of the following at October 31, 1997 and April 30,
1998 --


                                          October 31     April 30
                                             1997          1998


Small Business Administration
note payable dated December 20,
1996, with interest payable at
8.25% per annum.  Monthly
principal payments of $952
through December 2003.                      $71,951      $62,815

Small Business Administration
note payable dated May 4, 1994,
with interest payable at 8.5%
per annum.  Monthly principal
payments of $667 through May
1999.                                       $12,000      $ 8,000
                                             ------       ------
                                             83,951       70,815

Current portion of long-term
debt                                        (19,428)     (14,282)
                                             ------       ------
Long-term debt                              $64,523      $56,533
                                             ======       ======


<PAGE>
Item 2.   Management's Discussion and Analysis of Financial
                   Condition and Results of Operations.


Results of Operations

Three months ended April 30, 1998 as compared to three months ended
April 30, 1997 and six months ended April 30, 1998 as compared to
six months ended April 30, 1997.

     For the first six months of the Company's fiscal year ending
October 31, 1998 ("Fiscal 1998"), revenues increased to $7,768,262
from $7,165,152, an increase of 8.4% over the same period a year
ago.  Net income was $486,550, or $0.25 per share, for this period,
an increase of 15% over net income of $424,375, or $.22 per share,
in the first six months of Fiscal 1997.  The increase in net income
in the current period is largely due to increased sales.  Gross
profit as a percentage of sales increased to 40% from 37.5% in the
first six months of the prior year largely due to volume
efficiencies.  Selling, general and administrative expenses as a
percentage of net sales increased to 28.7% from 25.9% in the prior
year due to increased marketing costs.

     For the quarter ended April 30, 1998, revenues increased to  
$4,450,173 from $3,962,619, an increase of 12.3% over the
comparable period a year ago.  Net income increased to $287,841, or
$0.15 per share, for the quarter ended April 30, 1998, an increase
of 25% over net income of $229,987, or $0.12 per share, for the
period ended April 30, 1997.  The increase in net income in the
current period is largely due to increased sales.  Gross profits as
a percentage of sales increased to 39.6% in the quarter ended April
30, 1998 from 36.6%.  Selling, general and administrative expenses
as a percentage of sales increased to 27.9% in the current quarter
from 25.3% in the comparable period a year ago, due largely to
increased marketing costs.  


Liquidity and Capital Resources
                                                                  
     The Company's working capital increased to $3,411,208 at April
30, 1998 from $2,929,325 at October 31, 1997.  The Company's
current ratio decreased slightly to 2.0 at April 30, 1998 from 2.2
to 1 at October 31, 1997.

     During the six months ended April 30, 1998, the Company used
$270,620 of cash from operating activities, as compared to
generating $23,282 of cash during the earlier period.  Inventories
increased approximately $590,000, accounts payable increased
$485,000 and the provision for doubtful accounts and trade
discounts was reduced $75,000 during the current period (as
compared to an increase during the prior year of $78,868).  These




Management's Discussion and Analysis of Financial
                  Condition and Results of Operations.


events occurred because of higher volume.  The Company used $6,585
to purchase equipment during the six months ended April 30, 1998 as
compared to $43,576 in the year earlier period.  The Company
generated $270,194 from financing activities during the six months
ended April 30, 1998 as compared to $299,885 in the year earlier
period.  

     During the first quarter of Fiscal 1997, the Company through
a private placement offering consisting of an aggregate of 75,000
shares of Common Stock and 22,500 warrants to purchase additional
shares of Common Stock at prices ranging from $4.37 to $6.62 were
issued for net proceeds of $300,979 (after private placement
offering expenses).  These funds along with the Company's line of
credit are expected to be sufficient for the Company to meet its
cash flow requirements.

     The Company is exploring its options with respect to software
in order to be in compliance with year 2000.  The Company does not
expect the costs associated with this to be material.


     Safe Harbor Statement

     Statements which are not historical facts, including
statements about the Company's confidence and strategies and its
expectations about new and existing products, technologies and
opportunities, market and industry segment growth, demand and
acceptance of new and existing products or forward looking
statements that involve risks and uncertainties.  These include,
but are not limited to, product demand and market acceptance risks;
the impact of competitive products and pricing; the results of
financing efforts; the loss of any significant customers of any
business; the effect of the Company's accounting policies; the
effects of economic conditions and trade, legal, social, and
economic risks, such as import, licensing, and trade restrictions;
the results of the Company's business plan and the impact on the
Company of its relationship with its lender.

<PAGE>
                       PART II.   OTHER INFORMATION



Item 6.     Exhibits and Reports on Form 8-K.

(a)  Exhibits.

     3.1  Certificate of Incorporation of the Company as amended
          dated December 30, 1994, incorporated by reference to
          Exhibit 3.1 of the Company's annual Report on Form 10-KSB
          filed for its fiscal year ended October 31, 1995 ("1995
          10-K").

     3.2  The Company's By-Laws are incorporated by reference to
          Exhibit 3.03 of Registration Statement No. 33-10278 NY
          filed on Form S-18 ("Form S-18").

     10.1 Letter of credit approval from Israel Discount Bank of
          New York to JLM Couture, Inc. dated February 4, 1998.  

     27   Financial Data Schedule.


(b)  Reports on Form 8-K.

     None.
<PAGE>
                                 SIGNATURE




     Pursuant to the requirements of the Securities Exchange Act of
1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned thereunto duly authorized.



                                   JLM COUTURE, INC.,
                                   Registrant
                                  



                                   s/ Joseph L. Murphy
Dated:  June 19, 1998         By:  --------------------------------
                                   Joseph L. Murphy
                                   President (Authorized officer
                                   and Principal Financial Officer)


























WP51\HJELM\10Q.98
<PAGE>
                               EXHIBIT INDEX



                                                            PAGE


10.1      Letter of Credit Approval from 
          Israel Discount Bank of New York to 
          JLM Couture, Inc. dated February 4, 1998.          A-1





<TABLE> <S> <C>

<ARTICLE> 5
       
<S>                             <C>
<PERIOD-TYPE>                   6-MOS
<FISCAL-YEAR-END>                          OCT-31-1998
<PERIOD-END>                               APR-30-1998
<CASH>                                         466,703
<SECURITIES>                                         0
<RECEIVABLES>                                3,795,093
<ALLOWANCES>                                   280,000
<INVENTORY>                                  2,532,670
<CURRENT-ASSETS>                             6,847,624
<PP&E>                                         657,469
<DEPRECIATION>                                 398,928
<TOTAL-ASSETS>                               7,769,014
<CURRENT-LIABILITIES>                        3,436,416
<BONDS>                                              0
                                0
                                          0
<COMMON>                                           365
<OTHER-SE>                                   4,219,191
<TOTAL-LIABILITY-AND-EQUITY>                 7,769,014
<SALES>                                      7,768,262
<TOTAL-REVENUES>                             7,768,262
<CGS>                                        4,663,538
<TOTAL-COSTS>                                4,663,538
<OTHER-EXPENSES>                             2,228,074
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                              38,870
<INCOME-PRETAX>                                876,650
<INCOME-TAX>                                   390,100
<INCOME-CONTINUING>                            486,500
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                   486,550
<EPS-PRIMARY>                                     0.25
<EPS-DILUTED>                                     0.25
        

</TABLE>

                                                   EXHIBIT 10.1








                                   February 4, 1998



JLM Couture, Inc.
225 West 37th Street 
New York, NY 10018


Attn:     Mr. Joseph L. Murphy, President
          Mr. Joseph O'Grady

Dear Sirs:

     We are pleased to advise you that Israel Discount Bank of New
York (the "Bank") has approved the following line of credit for JLM
Couture, Inc.:

BORROWER:           JLM Couture, Inc. ("JLM"), a Delaware
                    corporation authorized to do business in New
                    York (NASDAQ: JHPC).

LINE OF CREDIT:     Up to $2,000,000 (A/R only) ("Line").

                    Borrowing Base: The total amount of
                    outstanding under this line of credit shall
                    not at any time, exceed 80% of acceptable net
                    amounts receivable.

                    The term "eligible accounts receivable" as
                    used herein means accounts receivable which
                    are due and payable not more than 120 days
                    from the date of the invoice thereof excluding
                    contra-account, related accounts, foreign
                    accounts, poor credit accounts or other
                    accounts which, in the sole discretion of the
                    Bank, do not constitute acceptable collateral. 
                    Concentrations shall be limited to 25% of the
                    total A/R and cross-aging shall be 50 %.
                    
INTEREST RATE:      Prime Rate of Israel Discount Bank of New York
                    in effect from time to time.


FACILITY FEE:       1% of credit facility ($20,000) annually
                    payable at closing and thereafter upon renewal
                    of credit facility each year.

SECURITY:           A first security lien on all accounts
                    receivable, contract rights, general
                    intangibles, and the proceeds thereof now    
                    owned or hereafter created by JLM Couture,
                    Inc. and all tradestyles including Lazaro and
                    Alvina Valente.

LOAN COVENANTS:     Minimum tangible net worth of $3,000,000.


FINANCIAL           Financial Statements:  JLM shall furnish the
INFORMATION &       Bank: 
EXAMINATION
                    (a)  within 90 days after the end of each of
                    its fiscal years, Form 10K including balance
                    sheet and income statement of JLM. Said
                    balance sheet and income statement shall be
                    audited and certified by a certified public
                    accountant acceptable to be Bank without
                    material exception or qualification.

                    (b)  within 45 days after the end of its
                    Fiscal quarters, the Form 10Q statement for
                    the quarter then ended (including a balance
                    sheet and statement of income).

                    Monthly Borrowing Base Certificate and
                    Information:  JLM shall furnish the Bank with
                    monthly Borrowing Base Certificate which shall
                    set forth the above borrowing base in
                    accordance with the above formula.  Said
                    certificates shall be certified as true by the
                    chief financial officer of JLM and delivered
                    no later than the 10th of the following month.

                    Reports:  JLM shall furnish the Bank with
                    monthly accounts receivables agings with the
                    borrowing base certificate adequate to 
                    identify and value eligible accounts
                    receivable no later than the 10th of the
                    following month.

                    Examinations:  JLM will allow representatives
                    of the Bank to examine any of the books and
                    any of the books and records of JLM at any
                    reasonable time.  Examination will normally
                    take place twice a year but may be done more
                    frequently at the Bank's discretion.  The Bank
                    will charge $750 per day for each such
                    examination cost to JLM not to exceed $4,500
                    per annum.

                    General Information:  JLM shall supply the
                    Bank with such other information, reports and
                    statements as the Bank may reasonably                  
                    request.

DOCUMENTATION:      Utilization of this Line of Credit is subject
                    to the execution and delivery to the Bank of
                    such documentation as the Bank and its counsel
                    in their sole discretion deem necessary or
                    desirable.  Such documents shall include, but
                    not be limited to, the following:  (i) a
                    demand grid note to evidence the advances,
                    (ii) general security agreement and accounts
                    receivable security agreement granting the
                    Bank a security interest in the above
                    collateral, (iii) UCC-1's, (iv) board
                    resolutions of granting authority to certain
                    of its officers to execute the transaction
                    contemplated hereby.

FEES:               All out-of-pocket expenses incurred by the
                    Bank in connection with this Line of Credit
                    shall be paid by JLM Couture, Inc.

     This letter is furnished to you solely for information
purposes and does not, and in no way should be construed as, a
commitment from the Bank.  Terms and conditions of our transactions
shall be reflected in the agreements to be executed between us.

                                   Very truly yours,



                                   s/ Gerald Grossman   
                                   Gerald J. Grossman
                                   Senior Vice President                   



WPDOCS\HJELM\MURPHY-GRADY


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