GENERAL COMMUNICATION INC
10-Q, 1996-11-14
TELEPHONE COMMUNICATIONS (NO RADIOTELEPHONE)
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                                 UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                                    FORM 10-Q



                                   (Mark One)
          [ X ] QUARTERLY REPORT PURSUANT TO SECTION 13 or 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934
                For the quarterly period ended September 30, 1996

          [ ] TRANSITION REPORT PURSUANT TO SECTION 13 or 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934
         For the transition period from             to  


                           Commission File No. 0-15279


                           GENERAL COMMUNICATION, INC.
             (Exact name of registrant as specified in its charter)



       STATE OF ALASKA                                        92-0072737
(State or other jurisdiction of                            (I.R.S. Employer
 incorporation or organization)                             Identification No.)



       2550 Denali Street
       Suite 1000
       Anchorage, Alaska                                         99503
(Address of principal executive offices)                      (Zip Code)


Registrant's telephone number, including area code: (907) 265-5600


Former name, former address and former fiscal year, if changed since last report

                    Indicate by check mark whether the  registrant (l) has filed
all  reports  required  to be filed  by  Section  13 or 15(d) of the  Securities
Exchange Act of 1934 during the preceding 12 months (or for such shorter  period
that the registrant was required to file such reports), and (2) has been subject
to such filing requirements for the past 90 days.
Yes   X    No        .

                    The number of shares outstanding of the registrant's classes
of common stock, as of October 31, 1996 was:

                 36,578,966 shares of Class A common stock; and
                    4,082,035 shares of Class B common stock.



<PAGE>

<TABLE>
                                      INDEX

                           GENERAL COMMUNICATION, INC.

                                    FORM 10-Q

                    FOR THE QUARTER ENDED SEPTEMBER 30, 1996
<CAPTION>

                                                                                                    PAGE NO
                                                                                                    -------
      <S>                                                                                                 <C>
      PART I.     FINANCIAL INFORMATION

                  Item l.      Consolidated Financial Statements..........................................1

                               Consolidated Balance Sheets................................................1

                               Consolidated Statements of Operations......................................3

                               Consolidated Statements of Stockholders'
                                 Equity...................................................................4

                               Consolidated Statements of Cash Flows......................................5

                               Notes to Consolidated Financial Statements.................................6

                  Item 2.      Management's Discussion and Analysis
                                 of Financial Condition and Results
                                 of Operations............................................................20


      PART II.    OTHER INFORMATION

                  Item 1.      Legal Proceedings..........................................................28

                  Item 6.      Exhibits and Reports on Form 8-K...........................................28


      SIGNATURES..........................................................................................29
</TABLE>


                                      (i)
<PAGE>

<TABLE>
                                     GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                                              Consolidated Balance Sheets
<CAPTION>

                                                                         
                                                                                   (Unaudited)
                                                                                  September 30,     December 31,
                          ASSETS                                                       1996             1995
      -------------------------------------------------------                          ----             ----  
                                                                                       (Amounts in thousands)
      <S>                                                                           <C>                 <C>
      Current assets:
        Cash and cash equivalents (note 2)                                          $   5,255            4,017
                                                                                     --------          -------

        Receivables:
                Trade                                                                  24,922           21,737
                Income taxes (note 5)                                                     591              ---
                Other                                                                     300              253
                                                                                     --------          -------
                                                                                       25,813           21,990
        Less allowance for doubtful receivables                                           298              295
                                                                                     --------          -------
                Net receivables                                                        25,515           21,695
                                                                                     --------          -------

        Prepaid and other current assets                                                2,423            1,566
        Inventory                                                                         891              991
        Deferred income taxes, net (note 5)                                               878              746
        Notes receivable (note 3)                                                         447              167
                                                                                     --------          -------

                Total current assets                                                   35,409           29,182
                                                                                     --------          -------

      Property and equipment, at cost (notes 4 and 8)
        Land                                                                               73               73
        Distribution systems                                                           74,468           67,434
        Support equipment                                                              15,363           11,610
        Property and equipment under capital leases                                     2,030            2,030
                                                                                     --------          -------
                                                                                       91,934           81,147
        Less amortization and accumulated depreciation                                 38,981           33,789
                                                                                     --------          -------
                Net property and equipment in service                                  52,953           47,358
        Construction in progress                                                       17,076            3,096
                                                                                     --------          -------
                Net property and equipment                                             70,029           50,454

      Notes receivable (note 3)                                                           740              904
      Transponder deposit (notes 4 and 10)                                              7,800              ---
      Other assets, at cost, net of amortization                                        5,769            4,225
                                                                                     --------          -------

                Total assets                                                        $ 119,747           84,765
                                                                                     ========          =======
</TABLE>

      See accompanying notes to consolidated financial statements.



                                       1                             (Continued)
<PAGE>

<TABLE>
                                     GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                                              Consolidated Balance Sheets
                                                      (Continued)
<CAPTION>
              
                                                                                   (Unaudited)
                                                                                  September 30,     December 31,
            LIABILITIES AND STOCKHOLDERS' EQUITY                                       1996             1995
      -------------------------------------------------------                          ----             ----
                                                                                       (Amounts in thousands)
      <S>                                                                           <C>                 <C>
      Current liabilities:
        Current maturities of long-term debt (note 4)                               $  31,929            1,689
        Current maturities of obligations under
           capital leases (note 8)                                                        144              282
        Accounts payable                                                               15,132           16,861
        Accrued payroll and payroll related obligations                                 3,116            2,108
        Deferred revenues                                                               1,134            1,317
        Accrued liabilities                                                             1,422            1,134
        Accrued income taxes (note 5)                                                     ---              547
        Accrued interest                                                                  415              132
                                                                                     --------          -------
                Total current liabilities                                              53,292           24,070

      Long-term debt, excluding current maturities (note 4)                             5,864            8,291
      Obligations under capital leases, excluding
         current maturities (note 8)                                                      ---               26
      Obligations under capital leases due to related parties,
         excluding current maturities (note 8)                                            694              739
      Deferred income taxes, net (note 5)                                               8,841            7,004
      Other liabilities                                                                 1,858            1,619
                                                                                     --------          -------
                Total liabilities                                                      70,549           41,749
                                                                                     --------          -------

      Stockholders' equity (notes 2, 5 and 6): 
      Common stock (no par):
                Class A.  Authorized 50,000,000
                   shares; issued and outstanding
                   19,852,463 and 19,680,199 shares
                   at September 30, 1996 and December 31,
                   1995, respectively                                                  14,099           13,912
                Class B.  Authorized 10,000,000
                   shares; issued and outstanding
                   4,085,461 and 4,175,434 shares
                   at September 30, 1996 and December 31,
                   1995, respectively                                                   3,432            3,432
      Less cost of 199,081 and 122,111 Class A common
          stock held in treasury at September 30, 1996 and
          December 31, 1995, respectively                                              (1,010)            (389)
      Paid-in capital                                                                   4,229            4,041
      Retained earnings                                                                28,448           22,020
                                                                                     --------          -------
                Total stockholders' equity                                             49,198           43,016
                                                                                     --------          -------
      Commitments, contingencies and subsequent
        event (notes 8, 10 and 11)
                Total liabilities and stockholders' equity                          $ 119,747           84,765
                                                                                     ========          =======
</TABLE>

      See accompanying notes to consolidated financial statements.



                                       2                             
<PAGE>

<TABLE>
                                     GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                                         Consolidated Statements of Operations

<CAPTION>
                                                                      (Unaudited)                    (Unaudited)
                                                                  Three Months Ended              Nine Months Ended
                                                                     September 30,                  September 30,
                                                                 1996             1995          1996           1995
                                                                 ----             ----          ----           ----
                                                                   (Amounts in thousands except per share amounts)
<S>                                                            <C>               <C>           <C>             <C>
Revenues:
   Transmission services (note 7)                              $  36,190         31,649        106,729         88,320
   Systems sales and service                                       1,935          1,310          7,291          5,128
   Other                                                             539            404          1,812          1,468
                                                                --------       --------       --------       --------
        Total revenues                                            38,664         33,363        115,832         94,916

Cost of sales                                                     22,226         18,117         66,350         53,036
                                                                --------       --------       --------       --------

        Contribution                                              16,438         15,246         49,482         41,880
                                                                --------       --------       --------       --------

Operating costs and expenses:
   Operating and engineering                                       2,515          2,221          7,550          6,349
   Sales and communications                                        3,020          2,578          8,920          6,500
   General and administrative                                      4,098          3,888         12,776         11,674
   Legal and regulatory                                              420            419          1,271          1,227
   Bad debt                                                          556            424          1,413            993
   Depreciation and amortization                                   1,812          1,608          5,616          4,733
                                                                --------       --------       --------       --------
        Total operating costs and expenses                        12,421         11,138         37,546         31,476
                                                                --------       --------       --------       --------

        Operating income                                           4,017          4,108         11,936         10,404
                                                                --------       --------       --------       --------

Other income (expense):
   Interest expense (notes 2 and 4)                                 (415)          (336)        (1,219)          (927)
   Interest income                                                   146             54            321            174
                                                                --------       --------       --------       --------
        Total other income (expense)                                (269)          (282)          (898)          (753)
                                                                --------       ---------      ---------      ---------

        Earnings before income taxes                               3,748          3,826         11,038          9,651

Income tax expense (notes 2 and 5)                                 1,608          1,574          4,610          3,955
                                                                --------       --------       --------       --------

        Net earnings                                           $   2,140          2,252          6,428          5,696
                                                                ========       ========       ========       ========

Net earnings per common share (note 1(c))                      $     .09            .09            .26            .23
                                                                ========    ===========       ========       ========
</TABLE>

See accompanying notes to consolidated financial statements.



                                       3
<PAGE>

<TABLE>
                                     GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                                    Consolidated Statements of Stockholders' Equity
<CAPTION>


                                             (Unaudited)                           (Unaudited)
                                              Shares of         Class A     Class B   Class A
                                            Common Stock        Common      Common  Shares Held  Paid-in   Retained
                                         Class A    Class B      Stock      Stock   in Treasury  Capital   Earnings
                                         -------    -------      -----      -----   -----------  -------   --------
                                       (Amounts in thousands)                   (Amounts in thousands)

<S>                                        <C>        <C>      <C>         <C>       <C>         <C>         <C>
Balances at December 31, 1994              19,617     4,179    $13,830     3,432       (328)     3,641       14,518

Net earnings                                  ---       ---        ---       ---        ---        ---        5,696
Class B shares converted to Class A             3        (3)       ---       ---        ---        ---          ---
Tax effect of excess stock compensation
  expense for tax purposes over amounts
  recognized for financial reporting
  purposes                                    ---       ---        ---       ---        ---        565          ---
Shares acquired pursuant to officer
   deferred compensation agreement            ---       ---        ---       ---        (51)       ---          ---
Shares issued under stock option plan          20       ---         44       ---        ---        ---          ---
Shares issued under officer stock
  option agreements                            20       ---        ---       ---        ---          3          ---
                                           ------     -----     ------     -----     ------     ------      -------

Balances at September 30, 1995             19,660     4,176    $13,874     3,432       (379)     4,209       20,214
                                           ======     =====     ======     =====     ======      =====       ======

Balances at December 31, 1995              19,680     4,176    $13,912     3,432       (389)     4,041       22,020

Net earnings                                  ---       ---        ---       ---        ---        ---        6,428
Class B shares converted to Class A            90       (90)       ---       ---        ---        ---          ---
Tax effect of excess stock compensation
  expense for tax purposes over amounts
  recognized for financial reporting
  purposes                                    ---       ---        ---       ---        ---        187          ---
Shares acquired pursuant to officer
   deferred compensation agreement            ---       ---        ---       ---       (621)       ---          ---
Shares issued under stock option plan          82       ---        187       ---        ---        ---          ---
Shares issued under officer stock
  option agreements                           ---       ---        ---       ---        ---          1          ---
                                           ------     -----     ------     -----     ------     ------      -------

Balances at September 30, 1996             19,852     4,086    $14,099     3,432     (1,010)     4,229       28,448
                                           ======     =====     ======     =====     ======      =====       ======
</TABLE>

See accompanying notes to consolidated financial statements.



                                       4
<PAGE>

<TABLE>
                                     GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                                         Consolidated Statements of Cash Flows

<CAPTION>
                                                                                            (Unaudited)
                                                                                         Nine Months Ended
                                                                                           September 30,
                                                                                     1996                1995
                                                                                     ----                ----
                                                                                      (Amounts in thousands)
      <S>                                                                        <C>                    <C>
      Cash flows from operating activities:
        Net earnings                                                             $   6,428               5,696
        Adjustments to reconcile net earnings
          to net cash provided (used) by operating activities:
              Depreciation and amortization                                          5,616               4,733
              Deferred income tax expense                                            1,892               1,449
              Deferred compensation and compensatory
                stock options                                                          240                 144
              Bad debt expense, net of write-offs                                        3                (124)
              Other noncash income and expense items                                    28                 (28)
              Change in operating assets and liabilities (note 2)                   (5,460)             (2,655)
                                                                                  --------             -------

                Net cash provided by operating activities                            8,748               9,215
                                                                                  --------             -------

      Cash flows from investing activities:
        Purchase of property and equipment                                         (24,767)             (4,831)
        Payment of transponder deposit                                              (7,800)                ---
        Refund of long-term deposits and purchases of other
          assets, net                                                               (1,964)               (668)
        Notes receivable issued                                                       (397)               (206)
        Payments received on notes receivable                                          249                 109
                                                                                  --------             -------

                Net cash used by investing activities                              (34,679)             (5,596)
                                                                                  --------             -------

      Cash flows from financing activities:
        Long-term borrowings                                                        29,100                 ---
        Repayments of long-term borrowings and capital lease
          obligations                                                               (1,496)             (2,353)
        Purchase of treasury stock                                                    (621)                ---
        Proceeds from common stock issuance                                            187                  44
                                                                                  --------             -------

                Net cash provided (used) by financing activities                    27,170              (2,309)
                                                                                  --------             -------

                Increase in cash and cash equivalents                                1,238               1,310

      Cash and cash equivalents at beginning of period                               4,017               1,649
                                                                                  --------             -------

      Cash and cash equivalents at end of period                                 $   5,255               2,959
                                                                                  ========             =======
</TABLE>

      See accompanying notes to consolidated financial statements.



                                       5
<PAGE>


                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements


(l)        Summary of Significant Accounting Principles

           (a)  General

           General  Communication,  Inc.  ("GCI"),  an Alaska  corporation,  was
           incorporated  in 1979. GCI  Communication  Corp.  ("GCC") , an Alaska
           corporation, is a wholly owned subsidiary of GCI and was incorporated
           in 1990. GCI Communication Services, Inc. ("Communication Services"),
           an Alaska  corporation,  is a wholly-owned  subsidiary of GCI and was
           incorporated in 1992. GCI Leasing Co., Inc. ("Leasing  Company"),  an
           Alaska  corporation,  is a wholly-owned  subsidiary of  Communication
           Services and was incorporated in 1992. GCI and GCC are engaged in the
           transmission  of interstate and intrastate  private line and switched
           message long distance telephone service between Anchorage, Fairbanks,
           Juneau,  and other  communities  in Alaska and the  remaining  United
           States and foreign countries.  GCC also provides  northbound services
           to certain common  carriers  terminating  traffic in Alaska and sells
           and services dedicated  communications systems and related equipment.
           Communication  Services provides private network  point-to-point data
           and  voice  transmission  services  between  Alaska,  Hawaii  and the
           western  contiguous  United States.  Leasing  Company owns and leases
           capacity on an undersea fiber optic cable used in the transmission of
           interstate  private line and switched message long distance  services
           between Alaska and the remaining United States and foreign countries.

           The accompanying unaudited financial statements have been prepared in
           accordance with generally accepted accounting  principles for interim
           financial  information  and with the  instructions  to Form  10-Q and
           Article 10 of Regulation S-X. Accordingly, they do not include all of
           the  information  and  footnotes   required  by  generally   accepted
           accounting  principles  for  complete  financial  statements.  In the
           opinion  of  management,   all  adjustments   (consisting  of  normal
           recurring accruals) considered necessary for a fair presentation have
           been  included.  Operating  results for the  quarter  and  nine-month
           periods ended  September 30, 1996 are not  necessarily  indicative of
           the results  that may be  expected  for the year ended  December  31,
           1996. For further information,  refer to the financial statements and
           footnotes  thereto  included in the  Company's  annual report on Form
           10-K for the year ended December 31, 1995.

           (b)  Principles of Consolidation

           The consolidated  financial  statements  include the accounts of GCI,
           its wholly-owned  subsidiaries GCC, and Communication  Services,  and
           Communication  Services wholly owned subsidiary Leasing Company.  All
           significant   intercompany   balances  and  transactions   have  been
           eliminated in consolidation.




                                       6
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



           (c)  Net Earnings Per Common Share
<TABLE>
           Primary  earnings  per common  share are  determined  by dividing net
           earnings  by the  weighted  number of common  and  common  equivalent
           shares outstanding (amounts in thousands):
<CAPTION>
                                                                Three months ended                 Nine months ended
                                                                   September 30,                     September 30,
                                                                 1996         1995                1996           1995
                                                                 ----         ----                ----           ----
                                                                    (Unaudited)                       (Unaudited)
           <S>                                                 <C>           <C>                <C>            <C>  
           Weighted average common shares outstanding          23,734        23,715             23,700         23,709

           Common equivalent shares outstanding                 1,356           627              1,147            611
                                                              -------        ------             ------         ------

           Shares used in computing primary earnings
                per share                                      25,090        24,342             24,847         24,320
                                                               ======        ======             ======         ======
</TABLE>

           The difference  between shares for primary and fully diluted earnings
           per share was not significant in any period presented.

           (d)  Cash and Cash Equivalents

           Cash  equivalents  consist of short-term,  highly liquid  investments
           which are readily convertible into cash.

           (e)  Inventory

           Inventory of merchandise  for resale and parts is stated at the lower
           of cost or market.  Cost is determined using the first-in,  first-out
           method for parts and the specific identification method for equipment
           held for resale.

           (f)  Property and Equipment

           Property  and  equipment  is  stated at cost.  Construction  costs of
           transmission  facilities are  capitalized.  Equipment  financed under
           capital  leases is recorded at the lower of fair market  value or the
           present  value of future  minimum  lease  payments.  Construction  in
           progress  represents  distribution  systems and support equipment not
           placed in  service at  September  30,  1996 and  December  31,  1995;
           management intends to place this equipment in service during 1996 and
           1997.

           The Company's  investment  in jointly  owned earth station  assets on
           Adak  Island,  Alaska  is  stated  at cost  and is  depreciated  on a
           straight-line basis over lives ranging from 10 to 12 years.  Revenues
           derived from customers  whose service  transits the joint  facilities
           are  recognized  based  upon the  level  of  service  and  supporting
           facilities that are provided by each owner.

           Depreciation  and  amortization is computed on a straight-line  basis
           based  upon the  shorter of the lease  term or the  estimated  useful
           lives  of the  assets  ranging  from 3 to 20 years  for  distribution
           systems  and 5 to 10 years for  support  equipment.  Amortization  of
           equipment   financed   under   capitalized   leases  is  included  in
           depreciation expense.




                                       7
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



           Repairs and maintenance  are charged to operations,  and renewals and
           additions are capitalized. Gains or losses are recognized at the time
           of ordinary retirements, sales or other dispositions of property.

           (g)  Other Assets

           Other  assets,  excluding  deferred  loan  costs  and  goodwill,  are
           recorded at cost and are amortized on a straight-line basis over 2 to
           15 years.  Deferred loan costs are recorded at cost and are amortized
           on a straight-line basis over the life of the associated loan.

           The cost of the  Company's  PCS  license  has been  capitalized  as a
           long-term  other  asset  and  interest  has been  capitalized  in the
           December 31, 1995 and September 30, 1996 financial  statements.  Upon
           placing the associated assets into service,  the recorded cost of the
           license  will be  amortized  over a 40 year period using the straight
           line method.

           Goodwill totaled approximately $1,209,000 and $1,286,000 at September
           30, 1996 and December 31, 1995, respectively,  net of amortization of
           approximately   $774,000   and   $697,000,   respectively.   Goodwill
           represents the excess of cost over fair value of net assets  acquired
           and is being amortized on a straight-line basis over twenty years.

           (h)  Revenue From Services and Products

           Revenues generated from long distance  telecommunication services are
           recognized when the services are provided. System sales from the sale
           of equipment are recognized at the time the equipment is delivered or
           installed.  Service  revenues are derived  primarily from maintenance
           contracts on equipment and are  recognized  on a prorated  basis over
           the term of the  contract.  Other  revenues are  recognized  when the
           service is provided.

           (i)  Interest Expense

           Interest costs incurred during the construction period of significant
           capital projects are capitalized. Interest capitalized by the Company
           totaled  $489,000 and $636,000  during the three-month and nine-month
           periods ended September 30, 1996,  respectively,  and $112,000 during
           the year ended December 31, 1995.

           (j)  Income Taxes

           The Company adopted Statement of Financial  Accounting  Standards No.
           109 ("SFAS No. 109"),  "Accounting for Income Taxes" in January 1993.
           Under the asset and  liability  method of SFAS No. 109,  deferred tax
           assets and liabilities are recognized for the future tax consequences
           attributable to differences  between the financial statement carrying
           amounts of existing assets and  liabilities and their  respective tax
           bases. Deferred tax assets and liabilities are measured using enacted
           tax rates expected to apply to taxable earnings in the years in which
           those temporary differences are expected to be recovered or settled.




                                       8
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



           (k)  Use of Estimates

           The preparation of financial  statements in conformity with generally
           accepted accounting  principles requires management to make estimates
           and  assumptions  that  affect  the  reported  amounts  of assets and
           liabilities  and disclosure of contingent  assets and  liabilities at
           the date of the  financial  statements  and the  reported  amounts of
           revenues and expenses  during the reporting  period.  Actual  results
           could differ from those estimates.

           (l)  Reclassifications

           Reclassifications  have been made to the 1995 financial statements to
           make them comparable with the 1996 presentation.

 (2)       Consolidated Statements of Cash Flows Supplemental Disclosures

           For  purposes of the  Statement  of Cash Flows,  the  Company's  cash
           equivalents  include  cash  and all  invested  assets  with  original
           maturities of less than three months.
<TABLE>
           Changes in operating  assets and  liabilities  consist of (amounts in
           thousands):
<CAPTION>
                                                                                (Unaudited)
            Nine-month period ended September 30,                           1996             1995
                                                                            ----             ----
            <S>                                                         <C>                <C>
            Increase in trade receivables                               $ (3,185)          (1,729)
            Increase in income tax receivables                              (591)             ---
            Increase in other receivables                                    (47)             (68)
            Increase in prepaid and other
              current assets                                                (857)          (1,451)
            (Increase) decrease in inventory                                 100               (1)
            Increase (decrease) in accounts payable                       (1,729)           2,431
            Increase (decrease) in accrued payroll
              and payroll related obligations                              1,008           (2,192)
            Increase in accrued liabilities                                  288              262
            Decrease in accrued income taxes                                (547)             (11)
            Increase in accrued interest                                     283               13
            Increase (decrease) in deferred revenue                         (183)              91
                                                                         -------         --------

                                                                        $ (5,460)          (2,655)
                                                                         =======         =========
</TABLE>
           Income taxes paid totaled  approximately  $3,856,000  and  $2,517,000
           during the  nine-month  periods  ended  September  30, 1996 and 1995,
           respectively.

           Interest paid totaled  approximately  $1,572,000 and $914,000  during
           the   nine-month   periods   ended   September  30,  1996  and  1995,
           respectively.

           The Company  recorded  $187,000  and $565,000  during the  nine-month
           periods ended September 30, 1996 and 1995,  respectively,  as paid-in
           capital in  recognition  of the  income  tax  effect of excess  stock
           compensation  expense for tax purposes  over amounts  recognized  for
           financial reporting purposes.




                                       9
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



 (3)       Notes Receivable
<TABLE>
           A summary of notes receivable follows:
<CAPTION>
                                                                                 (Unaudited)
                                                                                September 30,     December 31,
                                                                                    1996              1995
                                                                                    ----              ----
                                                                                    (Amounts in thousands)
           <S>                                                                    <C>                 <C>
           Note receivable from officer bearing interest 
            at the rate paid by the Company on its 
            senior indebtedness, secured by GCI Class A 
            common stock, due on the 90th day after  
            termination of employment or July 30, 1998, 
            whichever is earlier.                                                 $  500               500

           Note receivable from officer bearing interest 
            at 10%, secured by Company stock; payable  
            in equal annual installments of $36,513 through 
            August 26, 2004.                                                         224               224

           Notes receivable  from officers and others bearing  
            interest at 7% to 10%, unsecured and secured by 
            Company common stock, shares of other common 
            stock and equipment; due on demand and 
            through August 26, 2004.                                                 345               261
                                                                                   -----              ----

              Total notes receivable                                               1,069               985

              Less current portion                                                  (447)             (167)

              Plus long-term accrued interest                                        118                86
                                                                                   -----             -----

                                                                                  $  740               904
                                                                                   =====             =====
</TABLE>



                                       10
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



(4)        Long-term Debt
<TABLE>
           Long-term debt is summarized as follows:
<CAPTION>
                                                                                (Unaudited)
                                                                               September 30,    December 31,
                                                                                   1996             1995
                                                                                   ----             ----
                                                                                   (Amounts in thousands)
                    <S>                                                         <C>                <C>
                    Credit Agreement (a)                                        $ 30,100           1,000

                    Undersea Fiber and Equipment
                      Loan Agreement (b)                                           7,245           8,271

                    Financing Obligation (c)                                         448             709
                                                                                 -------          ------ 

                                                                                  37,793           9,980

                    Less current maturities                                       31,929           1,689
                                                                                 -------          ------

                    Long-term debt, excluding
                      current maturities                                        $  5,864           8,291
                                                                                 =======          ======
</TABLE>

           (a)      The Company  entered into a new $62.5 million interim credit
                    facility  with its senior  lender  during  April  1996.  The
                    interim  facility  replaced in its entirety the prior senior
                    facility  described in the Company's  December 31, 1995 Form
                    10-K.  The new  facility  allows the Company to invest up to
                    $60  million  in  capital  expenditures  through  the  first
                    quarter of 1997.  The  Company  expects to  restructure  the
                    facility prior to its maturity on April 25, 1997.  Since the
                    entire  facility  matures  within  the  twelve-month  period
                    ending  September  30,  1997,  the  outstanding  balance  at
                    September  30,  1996 is included  in current  maturities  of
                    long-term debt.

                    The  interim  facility  will  allow  the  Company  to pursue
                    certain of its  immediate  priorities  while it continues to
                    refine other  strategic  initiatives  and related  financial
                    requirements.

                    The interim facility  provides for interest (7.345% weighted
                    average  interest rate at September  30, 1996),  among other
                    options, at LIBOR plus one and three quarters to two and one
                    quarter percent,  depending on the Company's  leverage ratio
                    as  defined  in the  agreement.  A fee of 0.50% per annum is
                    assessed on the unused portion of the facility.

                    $3.4  million  of the  facility  has been used to  provide a
                    letter of credit to secure payment of certain access charges
                    associated     with    the     Company's     provision    of
                    telecommunications services within the state of Alaska.

                    The  interim  facility  contains,  among  others,  covenants
                    requiring  maintenance of specific  levels of operating cash
                    flow to  indebtedness  and to interest  expense.  The credit
                    agreement   includes   limitations   on   acquisitions   and
                    additional indebtedness, and prohibits payment of dividends,
                    other than stock  dividends.  The Company was in  compliance
                    with  all  credit  agreement  covenants  during  the  period
                    commencing  April (date of the new interim credit  facility)
                    through September 30, 1996.




                                       11
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



                    Security for the credit  agreement  includes a pledge of the
                    stock of GCC and Communication Services, and a first lien on
                    substantially all of GCC's assets. GCI and its subsidiaries,
                    Communication  Services and Leasing  Company,  are liable as
                    guarantors.

                    In June, 1993, the Company entered into a two-year  interest
                    rate  swap  agreement  with  a  bank  whereby  the  rate  on
                    $18,200,000   of  debt  (reduced  by  $422,500  per  quarter
                    beginning  July 1,  1993)  was  fixed at 4.45  percent  plus
                    applicable  margins.  The interest  effect of the difference
                    between  the fixed rate and the  three-month  LIBOR rate was
                    either  added  to  or  served  to  reduce  interest  expense
                    depending  on the relative  interest  rates.  The  agreement
                    expired June 30, 1995.

           (b)      On  December  31,  1992,  Leasing  Company  entered  into  a
                    $12,000,000   loan   agreement,   of   which   approximately
                    $9,000,000 of the proceeds were used to acquire  capacity on
                    the undersea  fiber optic cable linking  Seward,  Alaska and
                    Pacific City, Oregon.  Concurrently,  Leasing Company leased
                    the  capacity  under a ten  year  all  events,  take or pay,
                    contract to MCI,  who  subleased  the  capacity  back to the
                    Company.  The  lease and  sublease  agreements  provide  for
                    equivalent terms of 10 years and identical  monthly payments
                    of $200,000.  The proceeds of the lease  agreement  with MCI
                    were pledged as primary security for the financing. The loan
                    agreement   provides   for  monthly   payments  of  $170,000
                    including  principal  and  interest  through  the earlier of
                    January  1,  2003,  or  until  repaid.  The  loan  agreement
                    provides  for  interest  at the prime rate plus  one-quarter
                    percent. Additional collateral includes substantially all of
                    the assets of Leasing  Company  including the fiber capacity
                    and a security interest in all of its outstanding stock. MCI
                    has a second  position  security  interest  in the assets of
                    Leasing Company.

           (c)      As consideration  for MCI's role in enabling Leasing Company
                    to finance  and  acquire  the  undersea  fiber  optic  cable
                    capacity  described  at note  4(b)  above,  Leasing  Company
                    agreed to pay MCI  $2,040,000 in sixty  monthly  payments of
                    $34,000.  For financial statement  reporting  purposes,  the
                    obligation has been recorded at its remaining present value,
                    using a discount  rate of 10% per annum.  The  agreement  is
                    secured by a second position security interest in the assets
                    of Leasing Company.

           As of September 30, 1996 maturities of long-term debt were as follows
           (in thousands):

                             Year ending
                             September 30,
                             -------------
                               (unaudited)
                                1997                           $ 31,929
                                1998                              1,712
                                1999                              1,755
                                2000                              1,910
                                2001                                487
                                2002 and thereafter                 ---
                                                                -------
                                                               $ 37,793
                                                                =======




                                       12
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



(5)        Income Taxes
<TABLE>
           Total income tax expense  (benefit) for the nine-month  periods ended
           September  30, 1996 and 1995 were  allocated  as follows  (amounts in
           thousands):
<CAPTION>
                                                                                    1996              1995
                                                                                    ----              ----
                                                                                          (Unaudited)
              <S>                                                                 <C>                <C>
              Earnings from continuing operations                                 $4,610             3,955
              Stockholders' equity, for stock option
                compensation expense for tax purposes
                in excess of amounts recognized
                for financial reporting purposes                                    (187)             (565)
                                                                                   -----            ------

                                                                                  $4,423             3,390
                                                                                   =====            ======
</TABLE>
<TABLE>
           Income tax expense for the  nine-month  periods  ended  September 30,
           1996 and 1995 consists of the following (amounts in thousands):
<CAPTION>
                                                                                    1996              1995
                                                                                    ----              ----
                                                                                          (Unaudited)
           <S>                                                                    <C>                <C>
           Current tax expense:
                    Federal taxes                                                 $1,960             1,775
                    State taxes                                                      758               731
                                                                                   -----             -----
                                                                                   2,718             2,506
                                                                                   -----             -----
           Deferred tax expense:
                    Federal taxes                                                  1,591             1,298
                    State taxes                                                      301               151
                                                                                   -----             -----
                                                                                   1,892             1,449
                                                                                   -----             -----

                                                                                  $4,610             3,955
                                                                                   =====             =====
</TABLE>
<TABLE>

           Total  income tax expense  differed  from the  "expected"  income tax
           expense  determined by applying the statutory federal income tax rate
           of 35% for the nine-month  periods ended  September 30, 1996 and 1995
           as follows (amounts in thousands):
<CAPTION>
                                                                                    1996              1995
                                                                                    ----              ----
                                                                                          (Unaudited)
           <S>                                                                    <C>                <C>
           "Expected" statutory tax expense                                       $3,863             3,378

           State income taxes, net of federal benefit                                688               582

           Income tax effect of goodwill
              amortization, nondeductible
              expenditures and other items, net                                       59                (5)
                                                                                   -----             -----

                                                                                  $4,610             3,955
                                                                                   =====             =====
</TABLE>



                                       13
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



<TABLE>
           The  tax  effects  of  temporary   differences   that  give  rise  to
           significant  portions of the  deferred  tax assets and  deferred  tax
           liabilities at September 30, 1996 and December 31, 1995 are presented
           below (amounts in thousands).
<CAPTION>
                                                                                           September 30, December 31,
                                                                                               1996         1995
                                                                                               ----         ----
                                                                                            (Unaudited)
                       <S>                                                                   <C>         <C>
                       Net current deferred tax assets:
                             Accounts receivable, principally due to allowance for
                                for doubtful accounts                                        $   120         119
                             Compensated absences, accrued for financial reporting purposes      434         400
                             Workers compensation and self insurance health reserves,
                                principally due to accrual for financial reporting purposes      230         183
                             Other                                                               184         133
                                                                                              ------      ------
                                    Total gross current deferred tax assets                      968         835
                                    Less valuation allowance                                 (    90)    (    89)
                                                                                              ------      ------
                                    Net current deferred tax assets                          $   878         746
                                                                                              ======      ======
                       Net long-term deferred tax assets:
                             Deferred compensation expense for financial
                                reporting purposes in excess of amounts recognized
                                for tax purposes                                             $   731         587
                             Sweepstakes expense for financial reporting purposes
                                in excess of amounts recognized for tax purposes                 244         215
                             Employee stock option compensation expense for financial
                                reporting purposes in excess of amounts recognized
                                for tax purposes                                                 199         206
                             Capital loss carryforwards                                           23          23
                             Other                                                               248         238
                                                                                              ------      ------
                                    Total gross long-term deferred tax assets                  1,445       1,269
                                    Less valuation allowance                                 (   135)    (   136)
                                                                                              ------      ------
                                    Net long-term deferred tax assets                          1,310       1,133
                                                                                              ------      ------
                       Net long-term deferred tax liabilities:
                             Plant and equipment, principally due to differences in
                                depreciation                                                   9,301       7,997
                             Software development expense for tax purposes in
                                excess of amounts recognized for financial reporting
                                purposes                                                         541         ---
                             Other                                                               309         140
                                                                                              ------      ------
                                    Total gross long-term deferred tax liabilities            10,151       8,137
                                                                                              ------      ------
                                    Net combined long-term deferred tax liabilities          $ 8,841       7,004
                                                                                              ======      ======
</TABLE>
           The  valuation  allowance  for deferred tax assets was $225,000 as of
           September 30, 1996 and December 31, 1995.

           Tax benefits  associated  with recorded  deferred tax assets,  net of
           valuation  allowances,  are  considered  to be more  likely  than not
           realizable  through taxable income earned in carryback years,  future
           reversals  of  existing  taxable  temporary  differences,  and future
           taxable  income  exclusive of  reversing  temporary  differences  and
           carryforwards.   The  amount  of   deferred   tax  asset   considered
           realizable,  however,  could be reduced in the near term if estimates
           of future taxable income during the carryforward period are reduced.




                                       14
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



           The  Company's  U.S.  income  tax return  for 1993 was  selected  for
           examination  by  the  Internal   Revenue  Service  during  1995.  The
           examination  commenced  during  the  fourth  quarter  of 1995 and was
           completed  during the second quarter of 1996. The Company  received a
           no change letter upon completion of the examination.

  (6)      Stockholders' Equity

           Common Stock

           GCI's Class A common stock and Class B common stock are  identical in
           all respects,  except that each share of Class A common stock has one
           vote per share and each  share of Class B common  stock has ten votes
           per  share.  In  addition,   each  share  of  Class  B  common  stock
           outstanding  is  convertible,  at the option of the holder,  into one
           share of Class A common stock.

           MCI owns a total of 6,251,509  shares of GCI's Class A and  1,275,791
           shares of GCI's Class B common stock which on a fully  diluted  basis
           represents  approximately  31 percent  of the issued and  outstanding
           shares of each of the classes.

           Stock Option Plan

           In December 1986, GCI adopted a Stock Option Plan (the "Option Plan")
           in order to provide a special  incentive  to  officers,  non-employee
           directors,  and employees by offering them an  opportunity to acquire
           an equity  interest in GCI. The Option Plan provides for the grant of
           options  for a  maximum  of  3,200,000  shares  of GCI Class A common
           stock,  subject to adjustment upon the occurrence of stock dividends,
           stock  splits,  mergers,  consolidations  or certain other changes in
           corporate  structure  or  capitalization.  If an  option  expires  or
           terminates,  the shares  subject to the option will be available  for
           further  grants of options under the Option Plan.  The Option Plan is
           administered   by  GCI's  Board  of   Directors  or  a  committee  of
           disinterested persons.

           Employees of GCI  (including  officers and  directors),  employees of
           affiliated  companies and non-employee  directors of GCI are eligible
           to  participate in the Option Plan. The Option Plan provides that all
           options  granted under the Option Plan must expire not later than ten
           years after the date of grant.  The exercise  price may be less than,
           equal to, or greater  than the fair market value of the shares on the
           date of grant. If at the time an option is granted the exercise price
           is less than the market value of the underlying common stock, the "in
           the money"  amount at the time of grant is expensed  ratably over the
           vesting period of the option.  Options granted pursuant to the Option
           Plan  are only  exercisable  if at the time of  exercise  the  option
           holder is an employee or non-employee director of GCI.



                                       15
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



<TABLE>
           Information  for the periods  ended  September 30, 1996 and 1995 with
           respect to the Plan follows (unaudited):
<CAPTION>
                                                                          Shares         Option Price
                                                                          ------         ------------
           <S>                                                         <C>              <C>
           Outstanding at December 31, 1994                            1,729,699        $0.75-$4.00

                    Granted                                              400,000        $4.00
                    Exercised                                            (20,000)       $2.25
                    Forfeited                                            (11,500)       $4.00
                                                                       ---------

           Outstanding at September 30, 1995                           2,098,199        $0.75-$4.00
                                                                       =========

           Outstanding at December 31, 1995                            2,288,199        $0.75-$4.00

                    Granted                                               61,000        $3.75-$4.50
                    Exercised                                            (82,291)       $0.75-$4.00
                    Forfeited                                            (78,291)       $0.75-$4.50
                                                                       ---------

           Outstanding at September 30, 1996                           2,188,617        $0.75-$4.50
                                                                       =========
           Available for grant at September 30, 1996                     366,844
                                                                       =========
           Exercisable at September 30, 1996                           1,006,397
                                                                       =========
</TABLE>
           The options expire at various dates through February 2006.

           Stock Options Not Pursuant to a Plan

           In June 1989,  officer  John  Lowber was  granted  options to acquire
           100,000 Class A common shares at $.75 per share.  The options  vested
           in  equal  annual  increments  over a  five-year  period  and  expire
           February, 1999.

           The Company entered into an incentive agreement in June 1989 with Mr.
           Behnke, an officer of the Company.  The incentive  agreement provides
           for the  acquisition  of  85,190  remaining  shares of Class A common
           stock of the Company for $.001 per share exercisable through June 16,
           1997. The shares under the incentive agreement vested in equal annual
           increments over a three-year period.

           Class A Common Shares Held in Treasury

           The Company  acquired  105,111  shares of its Class A common stock in
           1989 for  approximately  $328,000 to fund a deferred bonus  agreement
           with Mr. Duncan,  an officer of the Company.  The agreement  provides
           that the  balance is  payable  after the later of a)  termination  of
           employment  or  b)  six  months  after  the  effective  date  of  the
           agreement.  In September 1995 and July 1996,  the Company  acquired a
           total  of  93,970  additional  shares  of Class A  common  stock  for
           approximately  $672,000  to  fund  additional  deferred  compensation
           agreements for two of its officers, including Mr. Duncan.




                                       16
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



           Employee Stock Purchase Plan

           In December  1986,  GCI adopted an Employee  Stock Purchase Plan (the
           "Plan")  qualified under Section 401 of the Internal  Revenue Code of
           1986 (the "Code"). The Plan provides for acquisition of the Company's
           Class A and Class B common  stock at market  value.  The Plan permits
           each employee of GCI and  affiliated  companies who has completed one
           year of  service  to  elect  to  participate  in the  Plan.  Eligible
           employees may elect to reduce their  compensation  in any even dollar
           amount up to 10  percent  of such  compensation  up to a  maximum  of
           $9,500  in  1996;  they  may  contribute  up to 10  percent  of their
           compensation with after-tax dollars,  or they may elect a combination
           of salary reductions and after-tax contributions.

           GCI may match employee salary  reductions and after tax contributions
           in any amount, elected by GCI each year, but not more than 10 percent
           of any one employee's  compensation  will be matched in any year. The
           combination of salary  reductions,  after tax  contributions  and GCI
           matching  contributions  cannot  exceed 25 percent of any  employee's
           compensation  (determined after salary reduction) for any year. GCI's
           contributions vest over six years. Prior to July 1, 1995 employee and
           GCI  contributions  were  invested in GCI common  stock and  employee
           contributions  received up to 100%  matching,  as  determined  by the
           Company  each  year,  in GCI  common  stock.  Beginning  July 1, 1995
           employee   contributions   may  be   invested   in   GCI,   MCI,   or
           Tele-Communications,  Inc.  common stock or in various  mutual funds.
           Such employee  contributions  invested in GCI common stock receive up
           to 100%  matching,  as  determined  by the Company each year,  in GCI
           common  stock.  Employee  contributions  invested  in other  than GCI
           common stock receive up to 50% matching, as determined by the Company
           each year, in GCI common stock. The Company's matching  contributions
           allocated to participant accounts totaled approximately  $257,000 and
           $203,000  for  the  quarters  ended  September  30,  1996  and  1995,
           respectively,  and $738,000 and $712,000 for the  nine-month  periods
           ended September 30, 1996 and 1995, respectively. The Plan may, at its
           discretion,  purchase  shares of common  stock  from the  Company  at
           market value or may purchase GCI common stock on the open market.

(7)        Sales to Major Customers

           The Company provides message telephone service to MCI and U.S. Sprint
           ("Sprint"), major customers. Pursuant to the terms of a contract with
           MCI, the Company earned  revenues of  approximately  $8.0 million and
           $6.7  million for the  quarters  ended  September  30, 1996 and 1995,
           respectively,  and approximately  $21.9 million and $17.8 million for
           the   nine-month   periods   ended   September  30,  1996  and  1995,
           respectively. The Company earned revenues pursuant to a contract with
           Sprint totaling  approximately  $4.9 million and $4.0 million for the
           quarters ended September 30, 1996 and 1995,  respectively,  and $13.4
           million and $11.0 million for the nine-month  periods ended September
           30, 1996 and 1995, respectively.

(8)        Leases

           The Company  leases  business  offices,  has entered  into site lease
           agreements  and uses  certain  equipment  and  satellite  transponder
           capacity pursuant to operating lease arrangements. Rental costs under
           such arrangements amounted to approximately $1,632,000 and $1,102,000
           for the quarters ended September 30, 1996 and 1995, respectively, and
           $4,404,000 and $3,268,000 for the nine-month  periods ended September
           30, 1996 and 1995, respectively.




                                       17
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



           The Company entered into a long-term  capital lease agreement in 1991
           with the wife of the Company's president for property occupied by the
           Company.  The lease term is 15 years with monthly payments increasing
           in $800 increments at each two year anniversary of the lease. Monthly
           lease costs totaled $16,000  effective October 1995 and will increase
           to $16,800  effective  October  1997. If the owner sells the premises
           prior to the end of the  tenth  year of the  lease,  the  owner  will
           rebate to the Company  one-half  of the net sales  price  received in
           excess of  $900,000.  If the  property is not sold prior to the tenth
           year of the lease,  the owner  will pay the  Company  the  greater of
           one-half of the appreciated  value of the property over $900,000,  or
           $500,000.  The leased  asset was  capitalized  in 1991 at the owner's
           cost of  $900,000  and the  related  obligation  was  recorded in the
           accompanying financial statements.

           The  leases  generally  provide  that  the  Company  pay  the  taxes,
           insurance and maintenance expenses related to the leased assets.

           It is expected  that in the normal  course of  business,  leases that
           expire will be renewed or replaced by leases on other properties.

(9)        Disclosure about Fair Value of Financial Instruments

           Statement of Financial  Standards  No. 107,  "Disclosures  about Fair
           Value of Financial  Instruments" ("SFAS No. 107") requires disclosure
           of  the  fair  value  of  financial   instruments  for  which  it  is
           practicable  to  estimate  that  value.  SFAS  No.  107  specifically
           excludes  certain items from its  disclosure  requirements.  The fair
           value of a financial instrument is the amount at which the instrument
           could be exchanged in a current  transaction between willing parties,
           other than in a forced sale or liquidation.  The carrying  amounts at
           September 30, 1996 and December 31, 1995 for the Company's  financial
           assets and liabilities approximate their fair values.

 (10)      Commitments and Contingencies

           The  Company  entered  into  a  purchase  and  lease-purchase  option
           agreement   in  August  1995  for  the   acquisition   of   satellite
           transponders to meet its long-term  satellite capacity  requirements.
           The  amount  of the down  payment  required  in 1996 and the  balance
           payable  upon  expected  delivery  of the  transponders  in 1998  are
           dependent  upon a number of factors.  The Company does not expect the
           down  payment to exceed $9.1  million (of which $7.8 million had been
           paid as of September 30, 1996) and the remaining  balance  payable at
           delivery to exceed $37 million.

           In the  normal  course of the  Company's  operations,  it and GCC are
           involved in various legal and  regulatory  matters before the FCC and
           the APUC.  While the Company  does not  anticipate  that the ultimate
           disposition  of such  matters  will  result in abrupt  changes in the
           competitive  structure of the Alaska market or of the business of the
           Company,  no assurances can be given that such changes will not occur
           and that such changes would not be materially adverse to GCI.

(11)       Subsequent Event

           Effective  October 31, 1996,  following  shareholder  and  regulatory
           approvals,  the Company  completed  the  acquisition  of seven Alaska
           cable  companies  that offer  cable  television  service to more than
           105,000  basic  subscribers  with  facilities  passing  74 percent of
           households  throughout  the state of  Alaska.  Under the terms of the
           transactions, to be accounted for using



                                       18
<PAGE>
                  GENERAL COMMUNICATION, INC. AND SUBSIDIARIES

                   Notes to Consolidated Financial Statements



           the purchase  method,  the final purchase  price was $285.7  million,
           which was the aggregate  value for all the cable systems and included
           certain  transaction and financing  costs. The purchase price for the
           net assets of Alaskan  Cable  Network was $70 million ($51 million in
           cash and  2,923,077  shares of Class A stock);  the price for the net
           assets of Alaska  Cablevision,  Inc.  was $31 million ($21 million in
           cash  and  $10  million  in  notes  convertible  into   approximately
           1,538,000  shares of Class A stock);  and, for Prime Cable of Alaska,
           LP ("Prime"),  11,800,000  shares of Class A stock and  assumption of
           Prime's long-term debt. Financing for the transactions  resulted from
           borrowings  under a new $205  million  bank credit  facility and from
           additional  capital  provided  from the sale of 2  million  shares of
           GCI's Class A common stock to MCI Telecommunications  Corporation for
           $6.50 per share.

           Prime operates the state's largest cable television  system including
           stations in Anchorage,  Bethel,  Kenai and Soldotna,  Alaska.  Alaska
           Cablevision,  Inc. owns and operates  cable  stations in  Petersburg,
           Wrangell,   Cordova,  Valdez,  Kodiak,  Nome  and  Kotzebue,  Alaska.
           McCaw/Rock Seward Cable System operates  stations in Seward,  Alaska.
           McCaw/Rock  Homer Cable System  operates  stations in Homer,  Alaska.
           Alaskan  Cable  companies  operate  stations  in  Fairbanks,  Juneau,
           Ketchikan and Sitka, Alaska.

           The final closing  required  approval of the Alaska Public  Utilities
           Commission (APUC),  which was granted on September 23, 1996. The APUC
           approval included several conditions placed on the transfer,  such as
           continuing  the  existing  conditions  requiring  provision of public
           access  channels and  requiring  the cable  operations to file annual
           income and operating statements.

           Pro  forma  revenue,  net  income  and net  income  per share for the
           nine-month periods ended September 30, 1996 and 1995 will be provided
           through a timely filed amendment to Form 10-Q.




                                       19
<PAGE>
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL

                       CONDITION AND RESULTS OF OPERATIONS

   
           The following  discussion  and analysis  provides  information  which
           management believes is relevant to an assessment and understanding of
           the  Company's  consolidated  results  of  operations  and  financial
           condition.  The  discussion  should be read in  conjunction  with the
           Consolidated Financial Statements and notes thereto.

           Liquidity and Capital Resources

           The Company's liquidity (ability to generate adequate amounts of cash
           to meet the  Company's  need for cash) was affected by a net increase
           in the  Company's  cash and cash  equivalents  of $1.2  million  from
           December  31, 1995 to  September  30,  1996.  Sources of cash in 1996
           included the Company's operating  activities which generated positive
           cash flow of $8.7 million net of changes in the components of working
           capital, long-term borrowings of $29.1 million, and payments on notes
           receivable of $249,000.  Uses of cash during 1996 included investment
           of $24.8 million in distribution  and support  equipment and systems,
           payment of a $7.8 million transponder purchase deposit,  repayment of
           $1.5 million of long-term  borrowings and capital lease  obligations,
           purchase  $621,000 of treasury stock to fund a deferred  compensation
           agreement,  payment  of loan  fees  totaling  $439,000,  expenditures
           associated with the cable company acquisitions totaling approximately
           $589,000, and investment in other assets.

           Net  receivables  increased  $3.8 million  from  December 31, 1995 to
           September 30, 1996 resulting  from: 1) increased MTS sales in 1996 as
           compared to 1995, 2) increased amounts due from other common carriers
           attributed  to growth in their  traffic  carried by the  Company,  3)
           increased  private  line sales  activity in 1996 as compared to 1995,
           and 4) recording refundable income taxes at September 30, 1996.

           Working  capital  (current assets less current  liabilities)  totaled
           ($17.9) million  (deficit) and $5.1 million at September 30, 1996 and
           December  31,  1995,  respectively.  As  disclosed  in  Note 4 to the
           accompanying  Consolidated Financial Statements,  the Company expects
           to  restructure  its senior credit  facility prior to its maturity on
           April  25,  1997.  Since  the  entire  facility  matures  within  the
           twelve-month  period ending June 30, 1997, the outstanding balance at
           September  30, 1996 is included in current  maturities  of  long-term
           debt.   Except  for  the   classification  of  the  Company's  senior
           indebtedness  as  current,  working  capital at  September  30,  1996
           totaled  $12.2  million,  a $7.1 million  increase  from December 31,
           1995.  Working  capital  generated by  operations  and proceeds  from
           borrowings exceeded expenditures for property and equipment,  payment
           of a transponder  deposit,  and  repayment of borrowings  and capital
           lease obligations resulting in the $7.1 million increase at September
           30, 1996 as compared to December 31, 1995.

           Cash flow from operating activities,  as depicted in the Consolidated
           Statements of Cash Flows, decreased $467,000 in the first nine months
           of 1996 as compared to the same period of 1995.  Cash flow  increases
           resulting from revenue growth as further  described below were offset
           by  an  increase  in  trade   receivables   and  payment  of  current
           obligations, resulting in the net decrease in 1996.

           The  Company's  expenditures  for property and  equipment,  including
           construction  in  progress,  totaled  $24.8  million and $4.8 million
           during  the first  three  quarters  of 1996 and  1995,  respectively.
           Management's    capital   expenditures   plan   for   1996   includes
           approximately  $30 to $50  million  in  capital  necessary  to pursue
           strategic  initiatives,  to  maintain  the  network  and  to  enhance
           transmission capacity to meet projected traffic demands.

           The two wideband  transponders  the Company  owned reached the end of
           their expected useful life in August, 1994, at which time the Company
           leased replacement capacity. The 



                                       20
<PAGE>
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL

                       CONDITION AND RESULTS OF OPERATIONS



           existing   leased   capacity  is  expected  to  meet  the   Company's
           requirements  until such time that capacity is available  pursuant to
           the terms of a new long-term agreement described below.

           The  Company  entered  into  a  purchase  and  lease-purchase  option
           agreement   in  August  1995  for  the   acquisition   of   satellite
           transponders to meet its long-term  satellite capacity  requirements.
           The  amount  of the down  payment  required  in 1996 and the  balance
           payable  upon  expected  delivery  of the  transponders  in 1998  are
           dependent   upon  a  number  of  factors   including  the  number  of
           transponders   required   and  the  timing  of  their   delivery  and
           acquisition.  The Company  does not expect the down payment to exceed
           $9.1 million (of which $7.8  million was paid at September  30, 1996)
           and the remaining  balance payable on delivery to exceed $37 million.
           The Company  amended its existing  senior credit  facility to provide
           for the required down payment in 1996 and expects to further amend or
           refinance its credit agreement to fund its remaining commitment.

           The  Company  continues  to  evaluate  the  most  effective  means to
           integrate  its  telecommunications  network  with  that of MCI.  Such
           integration  will require  capital  expenditures by the Company in an
           amount  yet  to  be  determined.   Any  investment  in  such  capital
           expenditures  is expected to be recovered by increased  revenues from
           expanded  service  offerings and  reductions in costs  resulting from
           integration of the networks.

           The FCC concluded an auction of spectrum to be used for the provision
           of PCS in March,  1995.  The Company was named by the FCC as the high
           bidder  for one of the two 30  megahertz  blocks  of  spectrum,  with
           Alaska statewide  coverage.  Acquisition of the license for a cost of
           $1.65 million will allow GCI to introduce new PCS services in Alaska.
           The Company began  developing  plans for PCS  deployment in 1995 with
           limited  technology  service trials planned for the fourth quarter of
           1996 and early 1997 with service offerings  expected as early as late
           1997 or 1998. Expenditures for PCS deployment could total $50 to $100
           million  over the next 10 year  period.  The  estimated  cost for PCS
           deployment is expected to be funded  through  income from  operations
           and  additional  debt and perhaps,  equity  financing.  The Company's
           ability to deploy PCS services  will be  dependent  on its  available
           resources.

           The Company obtained necessary APUC and FCC approvals waiving current
           prohibitions against construction of competitive  facilities in rural
           Alaska,  allowing for  deployment  of DAMA  technology in 56 sites in
           rural Alaska on a demonstration  basis.  Construction  and deployment
           will be  completed  in the  fourth  quarter  of 1996,  with  services
           expected  to be provided at that time.  Construction  and  deployment
           costs are expected to total $18 to $20 million,  and are being funded
           through a combination  of cash  generated  from  operations  and bank
           financing.  The  Company's  expenditures  for DAMA  construction  and
           deployment totaled  approximately $14.8 million through September 30,
           1996.   Existing   satellite   technology  relies  on  fixed  channel
           assignments  to a central hub. The Company's  new DAMA  communication
           technology  assigns  satellite  capacity on an as needed  basis.  The
           digital DAMA system allows calls to be made between  remote  villages
           using only one satellite  hop thereby  reducing  satellite  delay and
           capacity   requirements   while  improving   quality.  A  four-module
           demonstration  system was constructed in 1994 and was integrated into
           the Company's telecommunication network in 1995.

           Effective  October 31, 1996,  following  shareholder  and  regulatory
           approvals,  the Company  completed  the  acquisition  of seven Alaska
           cable  companies  that offer  cable  television  service to more than
           105,000  basic  subscribers  with  facilities  passing  74 percent of
           households  throughout  the state of  Alaska.  Under the terms of the
           transactions,  to be  accounted  for using the purchase  method,  the
           final  purchase  price was $285.7  million,  which was the  aggregate
           value for all the cable systems and included certain  transaction and
           financing  costs.  The  



                                       21
<PAGE>
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL

                       CONDITION AND RESULTS OF OPERATIONS



           purchase  price for the net assets of Alaskan  Cable  Network was $70
           million ($51 million in cash and 2,923,077  shares of Class A stock);
           the price for the net  assets of  Alaska  Cablevision,  Inc.  was $31
           million  ($21  million in cash and $10  million in notes  convertible
           into approximately 1,538,000 shares of Class A stock); and, for Prime
           Cable of Alaska, LP ("Prime"), 11,800,000 shares of Class A stock and
           assumption of Prime's long-term debt.  Financing for the transactions
           resulted  from  borrowings  under  a new  $205  million  bank  credit
           facility  and from  additional  capital  provided  from the sale of 2
           million   shares   of   GCI's   Class   A   common   stock   to   MCI
           Telecommunications Corporation for $6.50 per share.

           Prime operates the state's largest cable television  system including
           stations in Anchorage,  Bethel,  Kenai and Soldotna,  Alaska.  Alaska
           Cablevision,  Inc. owns and operates  cable  stations in  Petersburg,
           Wrangell,   Cordova,  Valdez,  Kodiak,  Nome  and  Kotzebue,  Alaska.
           McCaw/Rock Seward Cable System operates  stations in Seward,  Alaska.
           McCaw/Rock  Homer Cable System  operates  stations in Homer,  Alaska.
           Alaskan  Cable  companies  operate  stations  in  Fairbanks,  Juneau,
           Ketchikan and Sitka, Alaska.

           The final closing  required  approval of the Alaska Public  Utilities
           Commission (APUC),  which was granted on September 23, 1996. The APUC
           approval included several conditions placed on the transfer,  such as
           continuing  the  existing  conditions  requiring  provision of public
           access  channels and  requiring  the cable  operations to file annual
           income and operating statements.

           These  transactions  are  expected to allow the Company to  integrate
           cable services to bring more  information not only to more customers,
           but in a  manner  that is  quicker,  more  efficient  and  more  cost
           effective   than  ever   before.   The   purchase   will   facilitate
           consolidation of the cable operations and will provide a platform for
           developing  new customer  products and services over the next several
           years.

           The Company  entered into a new $62.5 million interim credit facility
           with its senior lender during April 1996. The new facility will allow
           the  Company  to invest up to $60  million  in  capital  expenditures
           during the  one-year  term of the  facility.  The Company  expects to
           restructure the facility prior to its maturity on April 25, 1997. The
           interim  facility  will allow the  Company  to pursue  certain of its
           immediate  priorities  while it continues  to refine other  strategic
           initiatives and related financial  requirements.  Additional capacity
           of  approximately  $25  million on the new $205  million  bank credit
           facility,  depending on cable company performance,  will be available
           to upgrade and expand certain cable facilities and equipment.

           The Company's ability to continue to invest in discretionary  capital
           and other  projects will depend upon its future cash flows and access
           to necessary debt and/or equity financing.

           Results of Operations

           The Company's message data and transmission services industry segment
           includes the provision of  interstate  and  intrastate  long distance
           telephone  service  to all  communities  within  the  state of Alaska
           through use of its facilities and interconnect  agreements with other
           carriers.   The  Company's   average  rate  per  minute  for  message
           transmission   services  during  the  first  9  months  of  1996  was
           18.8(cent) as compared to 19.2(cent) for the same period in 1995. The
           decrease in the average rate per minute  results  from the  Company's
           promotion of and customers'  enrollment in new calling plans offering
           discounted rates and length of service rebates.




                                       22
<PAGE>
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL

                       CONDITION AND RESULTS OF OPERATIONS



           Total revenues for the first nine months of 1996 were $115.8 million,
           a 22.0 percent  increase  over total  revenues for the same period of
           1995 of $94.9  million.  Total revenues for the third quarter of 1996
           were $38.7 million,  a 15.9 percent  increase over total revenues for
           the same period of 1995 of $33.4 million.
           Revenue growth is attributed to five fundamental factors, as follows:

           (1)    Growth in interstate telecommunication services which resulted
                  in billable  minutes of traffic  carried  totaling 147 million
                  and 121 million minutes in the third quarter of 1996 and 1995,
                  respectively,  or 83 and 84  percent  of  total  1996 and 1995
                  minutes, respectively, and billable minutes of traffic carried
                  totaling 422 million and 338 million minutes in the first nine
                  months of 1996 and 1995, respectively, or 82 and 84 percent of
                  total 1996 and 1995 minutes, respectively.

           (2)    Provision  of  intrastate   telecommunication  services  which
                  resulted in billable  minutes of traffic  carried  totaling 31
                  million  and 23 million  minutes in the third  quarter of 1996
                  and 1995, respectively, or 17 and 16 percent of total 1996 and
                  total 1995  minutes,  respectively,  and  billable  minutes of
                  traffic carried  totaling 91 million and 67 million minutes in
                  the first nine  months of 1996 and 1995,  respectively,  or 18
                  and 16 percent of total 1996 and 1995 minutes, respectively.

           Interstate  and  intrastate  minutes and revenue growth are primarily
           the  result  of the  Company's  customer  acquisition  program  which
           commenced during the third quarter of 1995.

           (3)    Increases  in  revenues  derived  from other  common  carriers
                  ("OCC")  including MCI and Sprint.  OCC traffic  accounted for
                  $13 million or 33% and $11 million or 32% of total revenues in
                  the third quarter of 1996 and 1995, respectively.  OCC traffic
                  accounted  for $36  million  or 31% and $29  million or 30% of
                  total  revenues  in the  first  nine  months of 1996 and 1995,
                  respectively.  Both MCI and Sprint are major  customers of the
                  Company.  Loss of one or both of these  customers would have a
                  significant    detrimental   effect   on   revenues   and   on
                  contribution.  Except as described in (5) below,  there are no
                  other  individual  customers,  the loss of which  would have a
                  material impact on the Company's revenues or gross profit.

           (4)    Increased  revenues  associated  with private line and private
                  network transmission  services,  which increased 15 percent to
                  $3.3 million in the third  quarter of 1996 as compared to $2.9
                  million in the same period of 1995,  and  increased 27 percent
                  to $10.6  million in the first nine months of 1996 as compared
                  to $8.4 million in the same period of 1995.

           (5)    Increased revenues  associated with network services revenues,
                  which  increased  46  percent  to $1.1  million  in the  third
                  quarter of 1996 as  compared to $750,000 in the same period of
                  1995,  and  increased  47 percent to $3.8 million in the first
                  nine months of 1996 as  compared  to $2.6  million in the same
                  period of 1995. Revenue growth is primarily  attributed to the
                  commencement of telecommunication services offered to National
                  Bank of Alaska during the second quarter of 1996 pursuant to a
                  six year contract. The following services were provided during
                  the transition  period that was completed in the third quarter
                  of 1996: 1) branch  deployment,  2) upgrade of existing  local
                  area   network   environments,   and  3)  wide  area   network
                  deployment. The Company will continue to provide operation and
                  management services after the transition period throughout the
                  remainder  of  the  contract  term.  Transition  services  are
                  billable based on the scope-of-work.  Recurring  operation and
                  management  services  are billable as incurred and are subject
                  to targeted cost ceilings. National Bank of



                                       23
<PAGE>
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL

                       CONDITION AND RESULTS OF OPERATIONS



                  Alaska  is  a  national   bank  and  the   largest   financial
                  institution  in the State of Alaska.  It provides  banking and
                  financial services and operates over 50 branch offices in both
                  urban and bush areas throughout the state, the largest network
                  of bank branch offices in the state. The Company considers the
                  agreement with National Bank of Alaska  significant in that it
                  offers    the    Company    the    opportunity    to   provide
                  telecommunication   services  to  a  highly  visible  customer
                  throughout the state over an extended period of time.

           Transmission  access and distribution  costs, which represent cost of
           sales for transmission services, amounted to approximately 57 percent
           and 55 percent of  transmission  revenues during the third quarter of
           1996 and 1995, respectively, and amounted to approximately 57 percent
           of transmission  revenues during each of the first nine month periods
           of 1996 and 1995. The increase in distribution  costs as a percentage
           of  transmission  revenues  during 1996 as  compared to 1995  results
           primarily from reduced average rate per minute billed to customers in
           1996 as compared to 1995 without an offsetting  reduction in the rate
           per minute billed to the Company for access and termination services,
           offset in part by refunds in the first two quarters of 1996  totaling
           approximately  $960,000  for a local  exchange  carrier and  National
           Exchange  Carrier  Association  excess  earnings  in 1993  and  1994.
           Changes in  distribution  costs as a percentage of revenues will also
           occur as the Company's traffic mix changes.  The Company is unable to
           predict if or when access  charge rates will change in the future and
           the impact of such changes on the Company's distribution costs.

           Contribution  increased 8 percent during the third quarter of 1996 as
           compared to the same period of 1995 and  increased 18 percent  during
           the fist nine  months of 1996 as compared to the same period of 1995.
           Increases in both periods  resulted from increased  revenues  derived
           from private line and network services, increased OCC revenues billed
           at  a  consistent   average  rate  per  minute,   and  reductions  in
           distribution  costs as  previously  described.  Such  increases  were
           offset,  in part,  by a reduced  average  rate per  minute  earned on
           interstate and intrastate telecommunication services.

           Total  operating  costs and  expenses  as a  percentage  of  revenues
           decreased  from 33 percent in the third quarter of 1995 to 32 percent
           in the same  period  of 1996 and  increased  12  percent  from  $11.1
           million  in the third  quarter  of 1995 to $12.4  million in the same
           period of 1996.

           Total  operating  costs and  expenses  as a  percentage  of  revenues
           decreased from 33 percent in the nine-month  period ending  September
           30,  1995 to 32 percent in the same period of 1996 and  increased  19
           percent from $31.5  million in the first nine months of 1995 to $37.5
           million in the same period of 1996.

           Increases in aggregate  operating costs and expenses for both periods
           are primarily due to following four factors:

           (1)     Increased  personnel and other costs  totaling  approximately
                   $1.5 million for the nine-month  period ending  September 30,
                   1996 in sales  and  customer  service,  credit,  engineering,
                   operations and management  information  services.  Such costs
                   are associated with the  development and  introduction of new
                   products  and  services   including  local  services,   cable
                   television   services,   rural  message  and  data  telephone
                   services, PCS services, and internet services.

           (2)     Increased sales and customer service volumes.

           (3)     Additional  bad  debt  expense   directly   associated   with
                   increased revenues.




                                       24
<PAGE>
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL

                       CONDITION AND RESULTS OF OPERATIONS


           (4)     Increased sales,  advertising and telemarketing  costs due to
                   the introducation of the Company's Great Rate, Great Dividend
                   and other proprietary rate plans.

           In general, the Company has dedicated additional resources in certain
           areas and product lines to pursue longer term opportunities.  It must
           balance  the  desire to pursue  such  opportunities  with the need to
           continue to improve current performance.

           Continuing legal and regulatory costs are, in large part,  associated
           with regulatory  matters  involving the FCC, the APUC, and the Alaska
           Legislature.

           EBITDA   (earnings   before   interest,   taxes,   depreciation   and
           amortization),  increased  approximately  2% to $5.8  million  in the
           third  quarter of 1996 from $5.7  million in the same period of 1995,
           and  increased  approximately  16% to $17.6 million in the first nine
           months of 1996 from $15.1 million in the same period of 1995. EBITDA,
           a measure of the Company's ability to generate cash flows,  should be
           considered  in addition to, but not as a substitute  for, or superior
           to, other  measures of financial  performance  reported in accordance
           with generally accepted accounting principles.  EBITDA, also known as
           operating  cash  flow,  is often  used by  analysts  when  evaluating
           companies in the telecommunications industry.

           Interest  expense  increased 24 percent to $415,000  during the third
           quarter of 1996 as  compared  to  $336,000  during the same period of
           1995,  and  increased 31 percent to  $1,219,000  during the fist nine
           months of 1996 as  compared  to  $927,000  during the same  period of
           1995.  The  increases  in  interest  expense in both  periods  result
           primarily  from  increases  in  the  Company's  average   outstanding
           indebtedness,  offset in part by  increases in the amount of interest
           capitalized during 1996.

           Income tax expense totaled  approximately $1.6 million in each of the
           third  quarter  periods of 1996 and 1995,  respectively,  and totaled
           $4.6  million  and $4.0  million in the first nine months of 1996 and
           the same period of 1995, respectively, resulting from the application
           of statutory income tax rates to net earnings before income taxes.

           The  Company  has  capital  loss  carryovers  totaling  approximately
           $56,000 which expire in 1997. Tax benefits  associated  with recorded
           deferred tax assets, net of valuation  allowances,  are considered to
           be more likely than not realizable  through  taxable income earned in
           carryback  years,  future  reversals  of existing  taxable  temporary
           differences,   and  future  taxable  income  exclusive  of  reversing
           temporary differences and carryforwards.

           The Company offers a broad spectrum of telecommunication  services to
           residential,   commercial  and   governmental   customers   primarily
           throughout Alaska. As a result of this geographic concentration,  the
           Company's  growth and operations  depend upon economic  conditions in
           Alaska.  The economy of Alaska is dependent upon the natural resource
           industries,  and in particular  oil  production,  as well as tourism,
           government, and United States military spending. Any deterioration in
           these  markets  could  have an  adverse  impact on the  Company.  Oil
           revenues  over the past several years have  contributed  in excess of
           75% of the  revenues  from all  segments of the Alaska  economy.  The
           volume of oil transported by the TransAlaska Oil Pipeline System over
           the past 20 years has been as high as 2.1 million  barrels per day in
           1988.  Over the past  several  years,  it has begun to decline and is
           expected  to average  approximately  1.4  million  barrels per day in
           1996.  The volume of oil  transported by that pipeline is expected to
           decrease  to 1.0 million  barrels  per day within a few years,  based
           upon present  developed oil fields using the pipeline for  transport.
           The trend of continued  decline is inevitable,  short of new recovery
           techniques  and  discovery and  development  of other oil fields with
           access to the present pipeline.  The probability of discovery of such
           oil reserves  sufficient to maintain oil  production  at  present-day
           levels will 



                                       25
<PAGE>
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL

                       CONDITION AND RESULTS OF OPERATIONS



           be  challenging  at  best.  No  assurance  can  be  given  that  such
           production  levels  can  be  maintained.  With  the  decline  of  oil
           production,  all segments of the Alaska economy will be affected. The
           Company has, since its entry into the  telecommunication  marketplace
           aggressively  marketed  its  services  to seek a larger  share of the
           available market.  However,  with a small population of approximately
           600,000  people,  one-half of whom are located in the Anchorage  area
           and the rest of whom are spread out over the vast  reaches of Alaska,
           the customer  base in Alaska is limited.  No  assurance  can be given
           that the driving forces in the Alaska economy, and in particular, oil
           production,  will  continue at levels to provide an  environment  for
           expanded economic activity, let alone a stable economy and demand for
           telecommunication  services. The loss of jobs and associated revenues
           attributed to potential oil and gas industry workforce  reductions is
           not expected to have an immediate  material  effect on the  Company's
           operations.

           The  Telecommunications  Act of 1996 ("Act") was signed into law Feb.
           8, 1996.  Under the provisions of the Act, Bell  Operating  Companies
           can immediately begin  manufacturing,  research and development;  GTE
           Corp.  can  begin  providing   interexchange   services  through  its
           telephone  companies  nationwide;  laws in 27 states  that  foreclose
           competition are knocked down; co-carrier status for competitive local
           exchange   carriers  is  ratified;   and  the  concept  of  "physical
           collocation"  of competitors'  facilities in Local Exchange  Carriers
           central offices, which an appeals court rejected, is resurrected.

           As allowed by the Act,  the Company and AT&T  Alascom  filed with the
           APUC in 1996  for  authorization  to  provide  local  service  in the
           Anchorage  area  and  requested   negotiations   with  the  Anchorage
           Telephone Utility ("ATU") for interconnection and the resale of local
           service. The Company, in July 1996, has further requested arbitration
           by the  APUC of the  interconnection  and  resale  issues  with  ATU.
           Additionally,  ATU has  indicated  that it  intends to enter the long
           distance  market by the end of 1996.  ATU  applied to the APUC during
           June, 1996 and subsequently  received approval to provide  intrastate
           service  through the purchase of  long-distance  service at wholesale
           rates from the Company  and AT&T  Alascom and then resell the service
           back to Anchorage customers at retail rates.

           The Act requires  the Federal  Communications  Commission  to open no
           fewer than 50 rulemaking  proceedings.  The legislation calls for the
           establishment of a new federal-state joint board on universal service
           within  30  days of  enactment.  That  board  will  have  to  develop
           proposals to revamp the  universal  service  subsidy  system that has
           evolved  over the years  which  could be among the most  far-reaching
           provisions of the Act.

           The Company is unable to determine  the impact on its  operations  of
           the Act, the rulemaking proceedings, the arbitration proceedings, the
           actions of the federal-state joint board or ATU's possible entry into
           the long distance market.

           In  June  1996,  the  Financial  Accounting  Standards  Board  issued
           Statement of Financial  Accounting Standard No. 125,  "Accounting for
           Transfers and Servicing of Financial  Assets and  Extinguishments  of
           Liabilities"  ("SFAS No. 125").  SFAS No. 125  establishes  financial
           accounting  and  reporting  standards  for transfers and servicing of
           financial  assets and  extinguishments  of liabilities.  SFAS No. 125
           requires the recognition of financial assets and servicing assets, if
           any,  that  are  controlled  by the  Company,  the  derecognition  of
           financial  assets,  if any,  when  control  is  surrendered,  and the
           derecognition   of  liabilities,   if  any,  when  control  has  been
           surrendered  in  the  transfer  of  financial  assets.   The  Company
           anticipates that the adoption of SFAS No. 125 in 1997 will not have a
           material effect on its consolidated financial statements.




                                       26
<PAGE>
           The Company generally has experienced increased costs in recent years
           due to the effect of  inflation  on the cost of labor,  material  and
           supplies,  and plant and equipment.  A portion of the increased labor
           and material and  supplies  costs  directly  affects  income  through
           increased  maintenance and operating costs. The cumulative  impact of
           inflation over a number of years has resulted in higher  depreciation
           expense and  increased  costs for current  replacement  of productive
           facilities.  However,  operating  efficiencies  have partially offset
           this  impact,  as have price  increases,  although  the  latter  have
           generally  not  been  adequate  to  cover   increased  costs  due  to
           inflation.  Competition  and other market factors limit the Company's
           ability to price services and products based upon inflation's  effect
           on costs.



                                       27
<PAGE>
      II.  OTHER INFORMATION

(l)        Legal Proceedings

           Information  regarding pending legal proceedings to which the Company
           is a party is included in Note 10 of Notes to Consolidated  Financial
           Statements and is incorporated herein by reference.

(6)        Exhibits and Reports on Form 8-K

           (a)    Exhibit 27- Financial Data Schedule

           (b)    Reports on Form 8-K filed during the quarter ended 
                  September 30, 1996 - None




                                       28
<PAGE>
                                   SIGNATURES


      Pursuant to the  requirements of the Securities  Exchange Act of 1934, the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.



                                            GENERAL COMMUNICATION, INC.



          November 13, 1996                 By:    /s/ Ronald A. Duncan
             (Date)                         Ronald A. Duncan, President and 
                                            Director
                                                   (Principal Executive Officer)



          November 13, 1996                 By:    /s/ John M. Lowber
             (Date)                         John M. Lowber, Senior Vice 
                                            President and Chief Financial 
                                            Officer
                                                   (Principal Financial Officer)



          November 13, 1996                 By:    /s/ Alfred J. Walker
             (Date)                         Alfred J. Walker, Vice President and
                                            Chief Accounting Officer
                                                   (Principal Accounting 
                                                    Officer)




                                       29


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