SANTA FE GAMING CORP
PRE 14A, 1999-03-26
MISCELLANEOUS AMUSEMENT & RECREATION
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<PAGE>
                            SCHEDULE 14A INFORMATION
 
                  Proxy Statement Pursuant to Section 14(a) of
            the Securities Exchange Act of 1934 (Amendment No.    )
 
    Filed by the Registrant /X/
    Filed by a Party other than the Registrant / /
 
    Check the appropriate box:
    /X/  Preliminary Proxy Statement
    / /  Confidential, for Use of the Commission Only (as permitted by Rule
         14a-6(e)(2))
    / /  Definitive Proxy Statement
    / /  Definitive Additional Materials
    / /  Soliciting Material Pursuant to Section240.14a-11(c) or
         Section240.14a-12
 
                                 SANTA FE GAMING CORPORATION
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)
 
- --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if other than the Registrant)
 
Payment of Filing Fee (Check the appropriate box):
 
/X/  No fee required.
/ /  Fee computed on table below per Exchange Act Rules 14a-6(i)(1)
     and 0-11.
     (1) Title of each class of securities to which transaction applies:
         -----------------------------------------------------------------------
     (2) Aggregate number of securities to which transaction applies:
         -----------------------------------------------------------------------
     (3) Per unit price or other underlying value of transaction computed
         pursuant to Exchange Act Rule 0-11 (set forth the amount on which the
         filing fee is calculated and state how it was determined):
         -----------------------------------------------------------------------
     (4) Proposed maximum aggregate value of transaction:
         -----------------------------------------------------------------------
     (5) Total fee paid:
         -----------------------------------------------------------------------
/ /  Fee paid previously with preliminary materials.
/ /  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2) and identify the filing for which the offsetting fee was paid
     previously. Identify the previous filing by registration statement number,
     or the Form or Schedule and the date of its filing.
     (1) Amount Previously Paid:
         -----------------------------------------------------------------------
     (2) Form, Schedule or Registration Statement No.:
         -----------------------------------------------------------------------
     (3) Filing Party:
         -----------------------------------------------------------------------
     (4) Date Filed:
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<PAGE>
                          SANTA FE GAMING CORPORATION
                            4949 NORTH RANCHO DRIVE
                            LAS VEGAS, NEVADA 89130
 
                                 April 10, 1999
 
Dear Common or Preferred Stockholder:
 
    You are cordially invited to attend the 1999 Annual Meeting of Stockholders
of your Company, which will be held at the Pioneer Hotel and Gambling Hall, 2200
South Casino Drive, Laughlin, Nevada 89028, on Friday, April 30, 1999,
commencing at 10:00 a.m. (Pacific Daylight Savings Time). We hope that you will
be able to attend the Annual Meeting in person and look forward to seeing you.
 
    At the Annual Meeting:
 
        Common Stockholders will be asked to (i) elect three directors, who will
    serve for three-year or two-year terms, as indicated herein, and (ii) ratify
    the Company's selection of public accountants.
 
        Preferred Stockholders will be asked to elect two special directors, who
    will serve for up to one-year and two-year terms as described in the
    accompanying proxy materials.
 
    You are requested to give your prompt attention to this matter, which is
more fully described in the accompanying proxy materials.
 
    Whether or not you plan to attend the Annual Meeting in person, it is
important that your shares be represented and voted at the Annual Meeting.
Accordingly, after reading the enclosed Notice of Annual Meeting and Proxy
Statement, you are urged to sign, date and return the enclosed Common Stock
Proxy Card (white card) or Preferred Stock Proxy Card (blue card) in the
envelope provided at your earliest convenience.
 
                                          Sincerely,
 
                                          Paul W. Lowden
                                          Chairman of the Board
                                          and President
<PAGE>
                          SANTA FE GAMING CORPORATION
                            4949 NORTH RANCHO DRIVE
                            LAS VEGAS, NEVADA 89130
 
                            ------------------------
 
                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                                 April 30, 1999
 
                            ------------------------
 
    The 1999 Annual Meeting of the Stockholders of Santa Fe Gaming Corporation,
a Nevada corporation (the "Company"), will be held at the Pioneer Hotel and
Gambling Hall, 2200 South Casino Drive, Laughlin, Nevada 89028, on Friday, April
30, 1999, commencing at 10:00 a.m. (Pacific Daylight Savings Time) for the
following purposes:
 
    For Common Stockholders:
 
    1.  To elect three directors, two of whom will serve until the 2002 Annual
       Meeting of Stockholders and one of whom will serve until the 2001 Annual
       Meeting of Stockholders, and until their successors are elected and
       qualified; and
 
    2.  To consider and act upon a proposal to ratify the selection of the
       Company's public accountants; and
 
    3.  To consider and act upon such other business as may properly come before
       the Annual Meeting and at any adjournment or postponement thereof.
 
    For holders of Exchangeable Redeemable Preferred Stock:
 
    1.  To elect two special directors ("Special Directors"), one to serve a
       one-year term and one to serve a two-year term, or as described herein.
 
    Pursuant to the By-Laws of the Company, the Board of Directors has fixed the
time and date for the determination of stockholders entitled to notice of and to
vote at the Annual Meeting and at any adjournment or postponement thereof as of
the close of business on April 8, 1999. Accordingly, only stockholders of record
on such date and at such time will be entitled to vote at the Annual Meeting and
any adjournment or postponement thereof, notwithstanding any transfer of stock
on the books of the Company thereafter.
 
    IT IS IMPORTANT THAT YOUR SHARES BE REPRESENTED AT THE ANNUAL MEETING,
REGARDLESS OF THE NUMBER YOU HOLD. WHETHER OR NOT YOU PLAN TO ATTEND THE ANNUAL
MEETING, PLEASE SIGN, DATE AND MAIL THE ENCLOSED COMMON STOCK PROXY CARD (WHITE)
OR PREFERRED STOCK PROXY CARD (BLUE) IN THE RETURN ENVELOPE, WHICH REQUIRES NO
POSTAGE IN THE UNITED STATES.
 
    Stockholders who attend the Annual Meeting may vote in person even though
they have previously mailed their Proxies.
 
                                          By Order of the Board of Directors
 
                                          William J. Raggio
                                          Secretary
 
Las Vegas, Nevada
April 10, 1999
<PAGE>
                                PRELIMINARY COPY
 
                          SANTA FE GAMING CORPORATION
                            4949 NORTH RANCHO DRIVE
                            LAS VEGAS, NEVADA 89130
                                 (702) 658-4340
 
                            ------------------------
 
                                PROXY STATEMENT
 
                             ---------------------
 
                         ANNUAL MEETING OF STOCKHOLDERS
                                 April 30, 1999
 
    This Proxy Statement is first being mailed on or about April 12, 1999 to
holders (the "Common Stockholders") of Common Stock, $.01 par value (the "Common
Stock"), and holders (the "Preferred Stockholders") of Exchangeable Redeemable
Preferred Stock, $.01 par value (the "Preferred Stock"), of Santa Fe Gaming
Corporation, a Nevada corporation (the "Company"), of record as of the close of
business on April 8, 1999.
 
    The enclosed proxy for holders of Common Stock (white) (the "Common Stock
Proxy") and proxy for holders of Preferred Stock (blue) (the "Preferred Stock
Proxy") are solicited on behalf of the Board of Directors (the "Board") of the
Company for use at the Company's 1999 Annual Meeting of Stockholders to be held
on Friday, April 30, 1999 (the "Annual Meeting"), at 10:00 a.m. (Pacific
Daylight Savings Time) at the Pioneer Hotel and Gambling Hall, 2200 South Casino
Drive, Laughlin, Nevada, and at any adjournment or postponement thereof. A
Common Stock Proxy or Preferred Stock Proxy may be revoked at any time prior to
its use by (1) providing written revocation to the Secretary of the Company at
its offices, (2) executing and delivering a later dated Proxy or (3) attending
the Annual Meeting and voting in person. Shares represented by an unrevoked
Proxy will be voted as directed by the stockholder. If no direction is given
with respect to a Common Stock Proxy, shares of Common Stock will be voted for
the election of the nominees named herein as directors to be elected by the
Common Stockholders, for the ratification of the selection of Deloitte & Touche,
LLP as the Company's auditors and in the discretion of the proxy holders with
respect to any other matters properly presented to the Annual Meeting and at any
adjournment or postponement thereof. If no direction is given with respect to a
Preferred Stock Proxy, shares of Preferred Stock will be voted for the election
of the nominees named herein for Special Directors.
 
                                 VOTING RIGHTS
 
    Only Common Stockholders and Preferred Stockholders of record at the close
of business on April 8, 1999 are entitled to notice of and to vote at the Annual
Meeting. On that date, there were outstanding 6,195,356 shares of Common Stock,
and 8,856,651 shares of Preferred Stock. The presence, either in person or by
proxy, of persons entitled to vote 50% of the outstanding Common Stock is
necessary to constitute a quorum for the transaction of business by the Common
Stockholders at the Annual Meeting. The presence, either in person or by proxy,
of persons entitled to vote 50% of the outstanding Preferred Stock is necessary
to constitute a quorum for the transaction of business by the Preferred
Stockholders at the Annual Meeting. Paul W. Lowden, Chairman of the Board and
President of the Company, beneficially holds approximately 59.6% of the Common
Stock and has advised the Company that his shares will be present and voted at
the Annual Meeting. In the event there is not a sufficient number of shares of
 
                                       1
<PAGE>
Preferred Stock for a quorum or to conduct the vote for Special Directors at the
time of the Annual Meeting, the Annual Meeting may be adjourned with respect to
the business to be conducted by Preferred Stockholders to permit further
solicitation of Preferred Stock Proxies. Each share of Common Stock or Preferred
Stock is entitled to one vote in connection with each matter submitted for
approval by the Common Stockholders or Preferred Stockholders, as applicable.
Abstentions and any shares as to which a broker or nominee has indicated that it
does not have discretionary authority to vote on a particular matter will be
treated as shares that are present and entitled to vote for purposes of
determining the presence of a quorum but as unvoted for purposes of determining
whether approval of the stockholders has been obtained with respect to any such
matter and thus will have the effect of a "No" vote in connection with each
matter submitted for stockholder approval. The Company believes that brokers
will not have discretionary authority to vote the Preferred Stock they hold with
respect to the election of the Special Directors unless instructed by the
beneficial owners.
 
    As indicated above, Paul W. Lowden is the beneficial owner of 4,054,284
shares of Common Stock, or approximately 59.6% of the outstanding Common Stock.
Mr. Lowden intends to vote the Common Stock of which he is the record holder for
the nominees for election as directors named in this Proxy Statement and for
ratification of the selection of Deloitte & Touche LLP as the Company's public
accountants. Mr. Lowden has also been advised that the record holders of shares
Common Stock of which he is the beneficial owner intend to do the same. Mr.
Lowden is also the beneficial owner of 295,100 shares of Preferred Stock, or
approximately 3.3% of the outstanding Preferred Stock. Mr. Lowden intends to
vote the Preferred Stock of which he is the record holder for the nominees for
election as Special Directors named in this Proxy Statement and has been advised
that the record holders of shares of Preferred Stock of which he is the
beneficial owner intend to do the same.
 
                          COMMON STOCKHOLDERS' AGENDA
                       PROPOSAL 1: ELECTION OF DIRECTORS
 
    The authorized number of directors of the Company is six, who are divided
into three classes. The Board has nominated James W. Lewis, Paul W. Lowden and
William J. Raggio to stand for election by Common Stockholders at the Annual
Meeting. The Company's Articles of Incorporation provide that the classes of the
Board shall be as nearly equal in number as possible and that at any Annual
Meeting the Board may designate one or more directorships that expire at that
meeting as a directorship of another class in order to more clearly achieve
equality in the number of directors among classes. In accordance with this
provision, the Board has designated that Messrs. Lowden and Lewis will stand for
election to serve as directors until the 2002 Annual Meeting of Stockholders and
until their successors are duly elected and qualified, and that Mr. Raggio will
stand for election to serve as a director until the 2001 Annual Meeting of
Stockholders and until his successor is duly elected and qualified.
 
    Mr. Raggio is also a director of Las Vegas Sands Inc., which owns the
Venetian, a new Las Vegas hotel-casino expected to open shortly. In light of his
position as a director of Las Vegas Sands, Inc., if the Venetian commences
operations prior to the Annual Meeting, and assuming he remains a director of
Las Vegas Sands Inc. at that time, Mr. Raggio may not stand for re-election and,
pursuant to the Company's By-Laws, the Board would adopt a resolution, effective
as of the election of Common Stock directors at the Annual Meeting, decreasing
the authorized number of directors elected by the Common Stockholders from six
to five. If Mr. Raggio stands for re-election, he expects that he may resign as
a director and officer of the Company within one year from the date the Venetian
commences operations. In the event, Mr. Raggio does not stand for election or
resigns as a Director and officer of the Company, it is expected he will
continue to provide services as a consultant to the Company.
 
    Upon election of the two Special Directors to be elected by the Preferred
Stockholders at the Annual Meeting, the authorized number of directors will be
increased by two. The enclosed Common Stock Proxy (white), unless indicated to
the contrary, will be voted for the Board's nominees.
 
                                       2
<PAGE>
    Set forth below is information regarding the directors of the Company:
<TABLE>
<CAPTION>
                       NOMINEE FOR ELECTION AT THE                         FOR TERM TO EXPIRE AT THE
                             ANNUAL MEETING                                     ANNUAL MEETING
- -------------------------------------------------------------------------  -------------------------
<S>                                                                        <C>
James W. Lewis...........................................................               2002
Paul W. Lowden...........................................................               2002
William J. Raggio........................................................               2001
 
<CAPTION>
 
                                                                              TERM EXPIRES AT THE
OTHER DIRECTORS                                                                 ANNUAL MEETING
- -------------------------------------------------------------------------  -------------------------
<S>                                                                        <C>
Suzanne Lowden...........................................................               2000
John W. Delaney..........................................................               2000
Thomas K. Land...........................................................               2001
</TABLE>
 
    Subject to the information about Mr. Raggio in this section, the Company has
been advised by the nominees named herein that such persons are willing to be
named as such and are willing to serve as directors if elected. However, if any
nominee (other than Mr. Raggio) should be unable to serve as a director, the
enclosed Common Stock Proxy may be voted for a substitute nominee selected by
the Board in its discretion. The affirmative vote of holders of a plurality of
Common Stock represented in person or by proxy and entitled to vote at the
Annual Meeting is required to approve the election of directors.
 
       THE BOARD OF DIRECTORS RECOMMENDS THAT YOU VOTE "FOR" THE NOMINEES
                                  LISTED ABOVE
 
          PROPOSAL 2: RATIFICATION OF SELECTION OF PUBLIC ACCOUNTANTS
 
    Subject to ratification by the Common Stockholders at the Annual Meeting,
the Board has selected Deloitte & Touche LLP to audit the consolidated financial
statements of the Company and its subsidiaries for the fiscal year ending
September 30, 1999. Deloitte & Touche LLP has issued its report, included in the
Company's Annual Report on Form 10-K, as amended, on the financial statements of
the Company for the fiscal year ended September 30, 1998. Deloitte & Touche LLP
has served as the Company's public accountants since 1982. Representatives of
Deloitte & Touche LLP are expected to be present at the Annual Meeting, and will
have the opportunity to make a statement, if they desire to do so, and will be
available to respond to appropriate questions.
 
    THE BOARD OF DIRECTORS RECOMMENDS THAT YOU VOTE "FOR" THE RATIFICATION OF
THE SELECTION OF DELOITTE & TOUCHE LLP AS THE COMPANY'S PUBLIC ACCOUNTANTS FOR
THE FISCAL YEAR ENDING SEPTEMBER 30, 1999.
 
                         PREFERRED STOCKHOLDERS' AGENDA
 
    The sole item of business of Preferred Stockholders will be the election of
two Special Directors as described below. If for any reason any other matters
are properly presented for action by the Preferred Stockholders, the Preferred
Stock Proxies solicited hereby confer discretionary authority to vote on such
matters.
 
ELECTION OF SPECIAL DIRECTORS
 
    The Company has accrued, but not paid, dividends payable on the Preferred
Stock since October 1996. Pursuant to the Certificate of Designation of the
Preferred Stock, because at least one full dividend payment has been accrued but
not paid for two years, the authorized number of directors will be increased by
two to eight and the Preferred Stockholders are entitled, as a separate class,
to elect two Special Directors to the Board at the Annual Meeting. The Special
Directors to be elected by the Preferred Stockholders are in addition to the six
authorized directors on the Board, three of whom are nominees for election as
directors by the Common Stockholders at the Annual Meeting. The Company's
 
                                       3
<PAGE>
Articles of Incorporation provide that if holders of Preferred Stock are
entitled to elect a specified number of directors by reason of dividend
arrearages or other contingencies, the additional directors shall be members in
the respective classes in which vacancies are created as a result of the
increase in the authorized number of directors, and that directors shall be
allocated to the available classes whose terms of office are due to expire at
the earliest date to follow such allocation. Accordingly, one Special Director
will be elected to the class that expires at the 2000 Annual Meeting of
Stockholders and a second Special Director will be elected to the class that
expires at the 2001 Annual Meeting of Stockholders, respectively. The Preferred
Stockholders' right to elect two Special Directors will continue until all
dividend arrearages have been paid, at which time the terms of the Special
Directors will terminate and the authorized number of directors on the Board
will be reduced by two.
 
    The Company sent a letter to the record holders of the Preferred Stock
advising them of the right of Preferred Stockholders to elect two Special
Directors at the Annual Meeting and indicating that Preferred Stockholders who
wished to submit potential nominees to stand for election as Special Directors
should provide information with respect to the proposed nominees to the Company.
The Company received and considered information with respect to twelve potential
nominees. The Company was asked to consider four potential nominees by Mr. David
Lesser and Hudson Bay Partners, L.P. ("HBP"). Additionally, one other nominee
was subsequently nominated by the Hotel Employees and Restaurant International
Union (the "Union"). HBP and the Union have pre-existing relationships with the
Company, described below, which the Board determined may prevent such nominees
from serving the interests of the Preferred Stockholders as a whole and the
Company. Two of the other potential nominees have withdrawn from consideration.
 
    The Board determined that, of the five remaining nominees, Howard E. Foster
and Nathan J. Rogers were best qualified to serve the interests of the Preferred
Stockholders and the Company and have nominated Messrs. Foster and Roger to
stand for election as Special Directors. Mr. Foster beneficially owns 224,982
shares of Preferred Stock, or approximately 2.5% of the outstanding shares,
comprised of 42,788 shares owned by him and 182,204 shares owned by Howard
Foster and Company, Mr. Foster's registered investment advisor firm. Mr. Foster
also has substantial experience working with publicly-held companies as a chief
financial officer and a director. Mr. Rogers owns 203,248 shares of Preferred
Stock, or approximately 2.3% of the outstanding shares, and has previous
experience with gaming companies, including having served as a director of
Caesars Palace and on bondholder committees in connection with the bankruptcy
cases of Resorts International and the Claridge Hotel in Atlantic City. To the
Company's knowledge, none of the other remaining potential nominees owns more
than 1% of the outstanding shares of Preferred Stock
 
    Howard E. Foster and Nathan J. Rogers have been nominated to stand for
election as Special Directors by the Preferred Stockholders at the Annual
Meeting. Mr. Rogers, if elected, will serve as a Special Director until the 2000
Annual Meeting of Stockholders, and Mr. Foster, if elected, will serve as a
Special Director until the 2001 Annual Meeting of Stockholders, or until their
successors have been duly elected and qualified, unless the Preferred
Stockholders, voting rights are terminated as described above.
 
    The enclosed Preferred Stock Proxy (blue), unless indicated to the contrary,
will be voted for the nominees for Special Directors. The Company has been
advised by the nominees for Special Directors that such persons are willing to
be named as such and are willing to serve as directors if elected. However, if
either nominee should be unable to serve as a director, the enclosed Preferred
Stock Proxy may be voted for a substitute nominee selected by the Board in its
discretion. Assuming a quorum of the Preferred Stockholders is present at the
Annual Meeting, the affirmative vote of holders of a plurality of Preferred
Stock represented in person or by proxy and entitled to vote at the Annual
Meeting is required to approve the election of the nominees for Special
Directors.
 
                                       4
<PAGE>
    The age and principal occupation during the past five years of each of the
nominees for Special Director is set forth below:
 
    HOWARD E. FOSTER
 
    Howard E. Foster is 54 years old. Since 1980, Mr. Foster has been the
President of Howard Foster and Company, an investment advisor firm specializing
in small capitalization stocks, turnaround situations and financially distressed
companies. Prior to that time, Mr. Foster served as chief financial officer of
Associated Products and Bio-Rad Laboratories, and previously worked in the
audit, tax and management consulting divisions of Arthur Andersen & Co. Mr.
Foster has served on the boards of directors of Bio-Rad Laboratories, Barringer
Technologies and Nevada National Bancorporation, where he served as a director
elected by preferred stockholders of Nevada National Bancorporation.
 
    NATHAN J. ROGERS
 
    Nathan J. Rogers is 82 years old and since 1945 has been a partner in Rogers
Bros. Investments. Rogers Bros. Investments owns and manages commercial and
residential real estate, such as office buildings, shopping centers and
apartment complexes. Mr. Rogers previously served as a director of Caesars
Palace. Mr. Rogers also served as a member of the bondholder committees in the
bankruptcy cases of Resorts International and the Claridge Hotel in Atlantic
City.
 
    The Hotel Employees & Restaurant Employees International Union (the "Union")
has filed with the Securities and Exchange Commission (the "SEC") preliminary
proxy materials with respect to the solicitation by the Union of proxies to
elect Peter J. Siris and John M. Bradham as the two directors to be elected to
the Board by the Preferred Stockholders at the Annual Meeting (the "Union
Nominees"). Both Messrs. Siris and Bradham were among the twelve candidates
considered for nomination by the Board. Mr. Siris, who according to the Union's
preliminary proxy materials owns 67,000 shares of Preferred Stock (or less than
1% of the outstanding), nominated himself and Mr. Bradham, who owns no shares of
Preferred Stock, was nominated by Hudson Bay Partners, L.P. ("Hudson Bay"),
which owns approximately 31% of the outstanding Preferred Stock. The Union's
preliminary proxy materials indicate that it owns seven shares of Common Stock
and five shares of Preferred Stock.
 
    In September 1995, the United States Government filed suit against the Union
and its General Executive Board seeking equitable relief under the Racketeer
Influenced and Corrupt Organizations (RICO) statute. The complaint alleged that
for over 25 years, various members and associates of organized crime groups had
exercised influence over the Union and its various constituent entities and that
the Union and the General Executive Board conspired to violate Title 18 U.S.C.,
Section 1962(c), in conducting the Union's enterprise through a pattern of
racketeering activity. On the date the complaint was filed, the Union and its
General Executive Board entered into a Consent Decree with the United States
Government which, among other things, permanently enjoined all current and
future members of the Union from violating RICO, from knowingly associating with
organized crime members or associates or any barred persons, from knowingly
permitting any member or associate of any criminal group or any barred person to
exercise control or influence over the affairs of the Union and its constituent
entities and from interfering with the efforts of anyone effectuating the
Consent Decree. Pursuant to the Consent Decree, a monitor was appointed to
oversee the affairs of the Union and its various constituent entities, including
without limitation local unions. The monitor was originally to have served for
an eighteen month term, until March 1997. However, in accordance with the terms
of the Consent Decree, in February 1997 the monitor requested an extension of
the term based on a showing of probable cause to believe that corruption or
influence of organized crime exists in the Union or its constituent entities.
The court agreed with the request and granted an extension of the term for 12
months. The monitor's term expired on March 5, 1998.
 
    The Company's subsidiary, Santa Fe Hotel Inc., is negotiating with the
Union's Las Vegas affiliate Local 226 Union and the Teamsters, Operating
Engineers, and Bartenders Unions with respect to a
 
                                       5
<PAGE>
collective bargaining agreement covering certain employees at the Santa Fe Hotel
and Casino. In the event negotiations fail to result in an agreement, the unions
may call a strike.
 
    Hudson Bay is also a purported holder of approximately $4.7 million of
13 1/2% First Mortgage Bonds (the "13 1/2% Notes") issued by the Company's
subsidiary, Pioneer Finance Corp. ("PFC"), and guaranteed by the Company. In
November 1998, PFC concluded a consent solicitation in which the holders of
approximately 75% of the outstanding 13 1/2% Notes agreed, among other things,
to forbear from exercising remedies as a result of a failure to pay outstanding
principal amount of the 13 1/2% Notes at the December 1, 1998 maturity date and
to vote to accept the PFC plan of reorganization described below, and PFC agreed
to file for relief under Chapter 11 of the United States Bankruptcy Code and to
seek confirmation of a plan of reorganization that treats the 13 1/2% Notes
substantially in the manner described in the consent solicitation materials.
Hudson Bay did not deliver consents pursuant to the consent solicitation. In
January 1999 Hudson Bay delivered to the Company a proposal for treatment of its
13 1/2% Notes in a manner that was inconsistent with the terms agreed to by the
consenting holders that would have permitted Hudson Bay to designate a majority
of the Board (and including the two nominees to be elected as Special
Directors). The Company advised Hudson Bay that it was reviewing its
alternatives and would not take action with respect to Hudson Bay's proposal at
that time. Thereafter, Hudson Bay and two other holders who purportedly hold in
the aggregate $3.1 million in principal amount of 13 1/2% Notes and who did not
provide consents in the consent solicitation delivered demand notices for
payment from the Company and filed involuntary bankruptcy petitions against PFC
and the Company before the United States Bankruptcy Court for the District of
Nevada. The Company's motion to dismiss the involuntary petition filed against
the Company was granted by the Court on March 19, 1999. Despite Hudson Bay's
proposal, Hudson Bay and David H. Lesser, President and sole stockholder of
Hudson Bay, Inc., the general partner of Hudson Bay, in their Schedule 13D filed
with the SEC with respect to their ownership of the Preferred Stock indicate
that they have acquired the Preferred Stock for "investment purposes" only. The
Company has filed a lawsuit against Hudson Bay and Mr. Lesser with respect to
securities law violations, including misstatements and omissions in the Schedule
13D filed by them, breach of contract and fraud.
 
    THE BOARD BELIEVES THAT THE ELECTION OF THE UNION NOMINEES IS NOT IN THE
BEST INTEREST OF PREFERRED STOCKHOLDERS AS A WHOLE. THE BOARD OF DIRECTORS URGES
YOU NOT TO SIGN ANY PROXY CARD SENT TO YOU BY THE UNION. IF YOU HAVE ALREADY
DONE SO, YOU MAY REVOKE YOUR PREVIOUSLY SIGNED PROXY BY DELIVERING A WRITTEN
NOTICE OF REVOCATION TO THE SECRETARY OF THE COMPANY, OR A LATER DATED AND
EXECUTED WHITE PROXY CARD, IN THE ENCLOSED ENVELOPE OR BY ATTENDING THE ANNUAL
MEETING AND VOTING IN PERSON.
 
           THE BOARD OF DIRECTORS RECOMMENDS THAT YOU VOTE "FOR" THE
            NOMINEES FOR ELECTION AS SPECIAL DIRECTORS LISTED ABOVE.
 
                                       6
<PAGE>
                        DIRECTORS AND EXECUTIVE OFFICERS
 
    The following is a list of the current executive officers and directors and
the nominees for election to the Board:
 
<TABLE>
<CAPTION>
NAME                                  NAME POSITION WITH THE COMPANY
- ------------------------------------  ----------------------------------------------------------------------------
<S>                                   <C>
Paul W. Lowden*.....................  Chairman of the Board, President and Chief Executive Officer
Thomas K. Land......................  Director, Senior Vice President and Chief Financial Officer
William J. Raggio*..................  Director, Executive Vice President, Secretary and Corporate Counsel
Suzanne Lowden......................  Director, Executive Vice President
Christopher W. Lowden...............  Executive Vice President
James W. Lewis(1)(2)*...............  Director
John W. Delaney(1)(2)...............  Director
Howard E. Foster**
Nathan J. Rogers**
</TABLE>
 
- ------------------------
 
(1) Member of the Audit Committee of the Board.
 
(2) Member of the Compensation Committee of the Board.
 
  * Nominees for election as directors to the Board by the Common Stockholders.
 
 ** Nominees for election as Special Directors to the Board by the Preferred
    Stockholders.
 
                                       7
<PAGE>
    The age, present position with the Company, and principal occupation during
the past five years of each director and executive officer named above is set
forth below:
 
    PAUL W. LOWDEN
 
    Paul Lowden is 55 years old and has served as President, Chairman of the
Board and Chief Executive Officer of the Company since its formation in
September 1993. Mr. Lowden held the same positions with the Company's
predecessor, Sahara Resorts, from 1982 through September 1993. Mr. Lowden is
married to Suzanne Lowden and is Christopher Lowden's father.
 
    THOMAS K. LAND
 
    Thomas K. Land is 38 years old and joined the Company in February 1994 as
Senior Vice President and Corporate Controller, and was elected Chief Financial
Officer of the Company in July 1994. Mr. Land was appointed to the Board in
December 1995. Prior to joining the Company, Mr. Land was the Chief Financial
Officer of a construction company, where he was employed from 1990 through
February 1994. He is a certified public accountant in the State of Pennsylvania.
 
    WILLIAM J. RAGGIO
 
    William J. Raggio is 72 years old and has served as a director, Vice
President, Secretary and Corporate Counsel of the Company since its formation.
Previously, Mr. Raggio held the same positions with Sahara Resorts since 1982.
Mr. Raggio is a shareholder and member of the law firm Jones Vargas of Reno,
Nevada, general counsel to the Company. Since 1972 he has been a Nevada State
Senator. Mr. Raggio is also a director of Sierra Health Services, Inc., a Nevada
corporation, and a special director of the Las Vegas Sands, Inc. (the Venetian).
 
    SUZANNE LOWDEN
 
    Suzanne Lowden is 46 years old and has served as a director and Executive
Vice President of the Company since its formation in September 1993. Mrs. Lowden
was also previously a director and Vice President of Sahara Resorts and
currently serves as President of Santa Fe Hotel, Inc., a subsidiary of the
Company. She currently serves as a director of the Muscular Dystrophy
Association. She is also a founding board member of Colonial Bank (formerly
Commercial Bank of Nevada). Mrs. Lowden served as a Nevada State Senator from
November 1992 through 1996. Mrs. Lowden is married to Paul W. Lowden.
 
    CHRISTOPHER W. LOWDEN
 
    Christopher W. Lowden is 34 years old and has served as Executive Vice
President of Operations since September 1995. Mr. Lowden served as President of
Sahara Development Group from April 1991 through September 1995. Mr. Lowden is
Paul W. Lowden's son.
 
    JAMES W. LEWIS
 
    James W. Lewis is 72 years old and has served as a director of the Company
since its formation in September 1993. Mr. Lewis served as a director of Sahara
Resorts from 1983 to September 1993. Mr. Lewis is associated with the Corporate
Finance Department of Westamerica Investment Group and has prior associations
with F.L. Bryant & Co., Inc., Van Kasper & Co. and Bateman Eichler, Hill
Richards, Incorporated.
 
    JOHN W. DELANEY
 
    John W. Delaney is 50 years old and has served as a director of the Company
since January 1997, when he was appointed to fill a vacancy on the Board. He was
elected to his current term in February 1997. Mr. Delaney is currently President
and Chief Executive Officer of CityFed Mortgage Co., a mortgage banking firm,
where he has been employed since 1978.
 
                                       8
<PAGE>
THE BOARD OF DIRECTORS AND ITS COMMITTEES
 
    During the fiscal year ended September 30, 1998 the Board held seven
meetings. Each director attended all of the meetings of the Board and all
meetings of any committees of which he or she was a member.
 
    The Board has standing Audit and Compensation Committees but does not have a
Nominating Committee. The Audit Committee and the Compensation Committee held
three meetings during fiscal year 1998. Memberships in the various committees
are determined by action of the full Board. The function of the Audit and
Compensation Committees and their membership are described below.
 
    The Audit Committee meets periodically with the Company's independent public
accountants, management and internal auditors to discuss the principal
accounting policies and accounting controls, approves the scope and proposed
fees for the annual audit, reviews the results of the annual audit directly with
the Company's independent public accountants and recommends to the full Board
which firm of accountants should be selected as the Company's independent public
accountants. The independent public accountants and the internal auditors have
complete access to the Audit Committee without management present to discuss
results of their audit, their opinions on the adequacy of internal controls,
quality of financial reporting and other accounting and auditing matters. The
Audit Committee is composed of James W. Lewis and John W. Delaney, neither of
whom is an officer or employee of the Company.
 
    The Compensation Committee establishes compensation for the executive
officers of the Company, administers the 1993 Key Employee Stock Option Plan
(the "1993 Plan") and the Subsidiary Plans (as defined under "Executive
Compensation and Other Information"), authorizes grants of options and sales of
shares under the 1993 Plan and Subsidiary Plans and recommends to the full Board
any modifications to the 1993 Plan and Subsidiary Plans. See below for
information regarding the 1993 Plan and the Subsidiary Plans. The Compensation
Committee is composed of James W. Lewis and John W. Delaney.
 
COMPENSATION OF DIRECTORS
 
    Directors who are not employees of the Company or its affiliates receive
$24,000 annually and $1,000 per Board meeting attended, $800 per Committee
meeting attended as a member and $900 per Committee meeting attended as
Chairman.
 
    Additionally, upon first being elected to the Board, each non-employee
director receives options to purchase 12,500 shares of Common Stock at an
exercise price equal to the fair market value of the Common Stock on the date of
grant. Such options are fully vested at the date of grant.
 
SECTION 16(A) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE
 
    Section 16(a) of the Exchange Act of 1934, as amended (the "Exchange Act"),
requires the Company's executive officers and directors, and persons who own
more than 10% of a registered class of the Company's equity securities
("Reporting Persons"), to file reports of ownership and changes in ownership
with the Securities and Exchange Commission (the "SEC") and with the American
Stock Exchange. Reporting Persons are required by SEC regulations to furnish the
Company with copies of all forms they file pursuant to Section 16(a).
 
    Based solely on its review of the copies of such reports received by it, and
written representations from certain Reporting Persons that no other reports
were required for those persons, the Company believes that, during fiscal year
1998, the Reporting Persons complied with all Section 16(a) filing requirements
applicable to them.
 
                                       9
<PAGE>
LIMITATION OF LIABILITY AND INDEMNIFICATION OF DIRECTORS AND OFFICERS
 
    The Company's Articles of Incorporation eliminate liability of its directors
and officers for breaches of fiduciary duties as directors and officers, except
to the extent otherwise required by the Nevada Revised Statutes and where the
breach involves intentional misconduct, fraud or a knowing violation of the law.
 
    Section 78.751 of Chapter 78 of the Nevada Revised Statutes and the
Company's Bylaws contain provisions for indemnification of officers and
directors of the Company and, in certain cases, employees and other persons. The
Bylaws require the Company to indemnify such persons to the fullest extent
legally permissible under the general corporation law of Nevada. Each such
person will be indemnified in any proceeding if such person acted in good faith
and in a manner which such person reasonably believed to be in, or not opposed
to, the best interests of the Company, and, with respect to any criminal action
or proceeding, had no cause to believe his conduct was unlawful. Indemnification
would cover expenses, including attorneys' fees, judgments, fines and amounts
paid or to be paid in settlement reasonably incured or suffered by such person
in connection therewith.
 
    The Company's Bylaws also provide that the Board may cause the Company to
purchase and maintain insurance on behalf of any present or past director or
officer insuring against any liability asserted against such person incurred in
the capacity of director or officer or arising out of such status, whether or
not the Company would have the power to indemnify such person. The Company
maintains directors' and officers' liability insurance.
 
                         BENEFICIAL OWNERSHIP OF SHARES
 
    The following sets forth information regarding beneficial ownership of the
Common Stock and the Preferred Stock, as of April 8, 1999, by: (i) each person
known to be the beneficial owner of more than 5% of the outstanding Common Stock
or Preferred Stock; (ii) each director and nominee for director or Special
Director of the Company; and (iii) all directors and officers of the Company as
a group.
 
<TABLE>
<CAPTION>
                                                                 SHARES OF                       SHARES OF
NAME OF BENEFICIAL OWNER                                      COMMON STOCK(2)   PERCENT(2)   PREFERRED STOCK(2)   PERCENT(2)
- ------------------------------------------------------------  ---------------   ----------   ------------------   ----------
<S>                                                           <C>               <C>          <C>                  <C>
Paul W. Lowden(1)...........................................    4,054,284(3)      59.58%          295,100(4)         3.33%
William J. Raggio...........................................       17,972(5)       *                4,815(6)         *
James W. Lewis..............................................       13,750(5)       *               --                --
Suzanne Lowden..............................................        4,792(7)       *                2,524(8)         *
Thomas K. Land..............................................       69,175(9)       1.02%               1,000         *
Christopher W. Lowden.......................................      81,100(10)       1.19%               1,400         *
John W. Delaney.............................................       13,750(5)       *               --                --
Nathan J. Rogers**..........................................          10,000       *                 203,248         2.29%
Howard E. Foster**..........................................        --             --            224,982(11)         2.54%
Hudson Bay Partners/
 David H. Lesser IRA Group..................................        --             --          2,755,400(12)        31.11%
All Directors and Officers as a group
 (7 persons)................................................   4,264,823(13)      62.67%             733,069         8.28%
</TABLE>
 
- ------------------------
 
 *  Less than 1%
 
**  Nominee for Special Director
 
(1) The address for Paul W. Lowden is c/o Santa Fe Gaming Corporation, P.O. Box
    4335, Las Vegas, Nevada 89127.
 
(2) The shares owned by each person, or by the group, and the percentage owned
    (where such percentage exceeds 1%) have been computed in accordance with
    Rule 13d-3(d)(1) under the Exchange Act.
 
                                       10
<PAGE>
(3) Includes 671,101 shares held by LICO, a Nevada corporation which is wholly
    owned by Mr. Paul W. Lowden. Of such shares 359,510 may be acquired upon the
    exercise of outstanding stock options. During the fiscal year 1998, options
    to purchase 279,510 shares of Common Stock were granted to Mr. Paul W.
    Lowden.
 
(4) Includes 92,041 shares held by LICO. Excludes 1,262 shares held by Mrs.
    Lowden as custodian for a child and excludes shares beneficially owned by
    Mrs. Lowden reflected in the table.
 
(5) Of such shares, 12,500 may be acquired upon the exercise of outstanding
    stock options.
 
(6) Includes 16 shares held by Mr. Raggio's wife, as to which Mr. Raggio
    disclaims beneficial ownership.
 
(7) Includes 4,521 shares held by Mrs. Lowden as custodian for a child and
    excludes shares beneficially owned by Mr. Paul W. Lowden reflected in the
    table.
 
(8) Includes 1,262 shares held by Mrs. Lowden as custodian for a child and
    excludes shares beneficially owned by Mr. Paul W. Lowden reflected in the
    table.
 
(9) Of such shares, 68,175 may be acquired upon the exercise of outstanding
    stock options. During fiscal year 1998, options to purchase 55,675 shares of
    Common Stock were granted to Mr. Land.
 
(10) Of such shares, 68,175 may be acquired upon the exercise of outstanding
    stock options. During fiscal year 1998, options to purchase 54,425 shares of
    Common Stock were granted to Mr. Christopher Lowden.
 
(11) Includes (a) 17,778 shares held by Howard Foster and Company Profit Sharing
    Trust for which Mr. Foster is the trustee and (b) 182,204 shares held by
    Howard Foster and Company on behalf of its clients and for which Mr. Foster
    shares voting and investment power.
 
(12) The information set forth is based on a Schedule 13D filed by Hudson Bay
    Partners, L.P. ("Hudson Bay") and David H. Lesser, as beneficiary of the
    David H. Lesser IRA--Rollover IRA (the "Lesser IRA"), with the SEC on
    January 29, 1999, as amended by Amendment No. 1 filed on February 8, 1999,
    Amendment No. 2 filed on March 9, 1999 and Amendment No. 3 filed on March
    16, 1999 (the "Schedule 13D"), that identifies such filing persons as a
    "group" as defined in Section 13(d)(3) of the Exchange Act. The Schedule 13D
    indicates that (a) the address of Hudson Bay and Mr. Lesser is 237 Park
    Avenue, Suite 900, New York, New York 10017; (b) Hudson Bay is a Delaware
    limited partnership of which Hudson Bay Partners, Inc., a New York
    corporation, is the general partner (the "General Partner"); (c) Mr. Lesser
    is the President, sole director and sole shareholder of the General Partner;
    (d) Hudson Bay beneficially owns 2,755,400 shares of Preferred Stock, over
    which it has shared voting and dispositive power with Mr. Lesser; (e) the
    Lesser IRA beneficially owns 2,787,400 shares of Preferred Stock, of which
    it has sole voting and dispositive power over 32,000 shares and shared
    voting and dispositive power over 2,755,400 shares with Mr. Lesser; (f) Mr.
    Lesser expressly disclaims beneficial ownership of any shares of Preferred
    Stock not directly owned by him; (g) Hudson Bay is the record and beneficial
    owner of 53,600 shares of common stock, and (h) that the filing persons
    proposed one of the Union Nominees.
 
(13) Of such shares, 609,535 may be acquired upon the exercise of outstanding
    stock options.
 
                                       11
<PAGE>
                             EXECUTIVE COMPENSATION
 
EXECUTIVE COMPENSATION
 
    Set forth below is information concerning the annual and long-term
compensation for services in all capacities to the Company and its affiliates
for the fiscal years ended September 30, 1998, 1997 and 1996 of those persons
who were, as of September 30, 1998, (i) the Chief Executive Officer and (ii) the
only other executive officer of the Company whose total annual salary and bonus
exceeded $100,000 during fiscal year 1998 (the "Named Executive Officers").
 
                           SUMMARY COMPENSATION TABLE
 
<TABLE>
<CAPTION>
                                                                             ANNUAL COMPENSATION
                                                                       --------------------------------
                                                                                           OTHER ANNUAL    ALL OTHER
                                                              FISCAL    SALARY    BONUS    COMPENSATION   COMPENSATION
NAME AND PRINCIPAL POSITION                                    YEAR      ($)       ($)        ($)(1)         ($)(2)
- ------------------------------------------------------------  ------   --------  --------  ------------   ------------
Paul W. Lowden..............................................   1998    $550,000  $550,000(3)   --           $52,794
  President, Chairman                                          1997    $550,000  $200,000    --             $53,124
  of the Board and CEO                                         1996    $503,269  $200,000    --             $16,958
<S>                                                           <C>      <C>       <C>       <C>            <C>
 
Thomas K. Land..............................................   1998    $174,676  $ 15,000    --             $ 4,041
  Senior Vice President                                        1997    $138,704  $ 10,000    --             $ 2,664
  and Chief Financial Officer                                  1996    $130,000  $ 10,000    --             $ 2,469
</TABLE>
 
- ------------------------
 
(1) The Company provides automobiles to its senior executives and provides such
    persons complimentary privileges at the restaurants and bars of the
    Company's hotel-casinos. It is impractical to ascertain the extent to which
    such privileges are utilized for personal rather than business purposes.
    However, after reasonable inquiry the Company believes the value of any such
    personal benefits is less than $50,000 in the case of Mr. Lowden and 10% of
    the total of salary and bonus in the case of Mr. Land.
 
(2) "All Other Compensation" in fiscal year 1998 consists of payments of life
    insurance premiums by the Company in the amounts of $50,272 and $2,123 for
    Messrs. Paul W. Lowden and Thomas K. Land, respectively, and Company
    matching contributions to the Retirement Savings 401(k) Plan.
 
(3) Of such amount, $200,000 was paid in cash as a bonus for fiscal year 1998,
    and $350,000 was paid in fiscal year 1998 through the offset, in part, of a
    loan owed to the Company by a company wholly owned by Mr. Lowden, pursuant
    to a compensation arrangement approved by the Compensation Committee in
    connection with the sales by the Company of the Hacienda Resort Hotel and
    Casino and the Sahara Hotel and Casino in September and October 1995,
    respectively. See "Certain Compensation Arrangements with Mr. Lowden."
 
    CERTAIN COMPENSATION ARRANGEMENTS WITH MR. LOWDEN.  As previously disclosed
by the Company, the Compensation Committee approved payment in fiscal year 1998
of a $600,000 bonus (the "Fiscal Year 1998 Bonus") to Mr. Lowden in connection
with the sales by the Company of the Hacienda Resort Hotel and Casino (the
"Hacienda") and the Sahara Hotel and Casino (the "Sahara") in September and
October, 1995, respectively. Additionally, in fiscal year 1998 Mr. Lowden was
entitled to a fee (the "Personal Guarantee Fee") from the Company of $100,000
for personal guarantees issued by Mr. Lowden for certain Company financing
arrangements. In January 1998, the Fiscal Year 1998 Bonus and the Personal
Guarantee Fee were satisfied through an offset against a loan owed by LICO, a
Nevada corporation wholly owned by Mr. Lowden ("LICO"), to the Company which had
an outstanding balance of approximately $700,000 at the date of satisfaction. In
December 1998, at the request of Mr. Lowden, the Company's payment of $350,000
of bonus and fee obligations satisfied through the offset of the LICO loan was
rescinded, and LICO's obligation to pay to the Company $350,000, together with
interest thereon from
 
                                       12
<PAGE>
January 1998, was reinstated. In February 1999, the Company satisfied its
obligation to pay the remaining $350,000 to Mr. Lowden by the offset of the
outstanding $350,000 obligation of LICO to the Company.
 
    EMPLOYMENT AGREEMENT WITH MR. LAND.  The Company and Thomas K. Land are
parties to an employment agreement entered into as of October 1, 1998, as
amended, which has a term of one year, subject to earlier termination in
accordance with its terms and to automatic renewal if the Company does not
provide to Mr. Land a notice that it intends not to renew the agreement. If the
Company elects not to renew the agreement, it must pay to Mr. Land a lump sum
payment equal to one-half of his annual base salary.
 
    Pursuant to the agreement, Mr. Land is entitled to receive a minimum annual
base salary of $185,000. The agreement also provides that Mr. Land may
participate in any employee benefit plans, including bonus plans, of the
Company. Pursuant to the employment agreement, as a result of certain events
related to the Company's subsidiary, Pioneer Finance Corp., and its 13 1/2%
First Mortgage Bonds due December 1, 1998, Mr. Land is entitled to payment by
the Company in the amount equal to one-half of his current annual base salary.
Upon the occurrence of certain other events, including the transfer of
substantially all of the assets of the Company or the failure by Mr. Paul W.
Lowden to own at least 50% of the outstanding Common Stock, the agreement will
terminate and Mr. Land will be entitled to receive a lump sum payment in an
amount equal to one-half of his annual base salary plus other benefits that
would have been otherwise payable under the employment agreement.
 
STOCK OPTION PLAN
 
    The Company's 1993 Key Employee Stock Option Plan provides for the grant of
options with respect to an aggregate of 619,375 shares of the Common Stock to
key employees as determined by the Compensation Committee. During fiscal year
1998, Messrs. Paul W. Lowden, Thomas K. Land and Christopher Lowden received
options for 279,510, 55,675 and 54,425 shares of the Common Stock, respectively,
at an exercise price of $1.00 per share, the fair market value of the Common
Stock on the date of grant. No other stock options were awarded to, and no stock
options were exercised by, the Named Executive Officers in fiscal year 1998.
 
                       OPTION GRANTS IN LAST FISCAL YEAR
 
<TABLE>
<CAPTION>
                                                                                                                  POTENTIAL
                                                                                                                  REALIZABLE
                                                             INDIVIDUAL GRANTS                                 VALUE AT ASSUMED
                                                         --------------------------                              ANNUAL RATES
                                                         NUMBER OF     % OF TOTAL                              OF STOCK PRICES
                                                         SECURITIES     OPTIONS                                  APPRECIATION
                                                         UNDERLYING    GRANTED TO     EXERCISE                 FOR OPTION TERM
                                                          OPTIONS     EMPLOYEES IN    OR BASE    EXPIRATION   ------------------
                                                         GRANTED(1)  FISCAL YEAR(2)    PRICE        DATE       5%($)     10%($)
                                                         ---------   --------------   --------   ----------   --------  --------
<S>                                                      <C>         <C>              <C>        <C>          <C>       <C>
Paul W. Lowden.........................................   279,510        62.4%         $1.00      2/21/08     $433,612  $659,070
 
Thomas K. Land.........................................    55,675        12.4%         $1.00      2/21/08     $ 86,370  $131,279
</TABLE>
 
- ------------------------
 
(1) The options vest at a rate of 33.3% on each anniversary of the date of
    grant.
 
(2) An aggregate of 447,785 stock options were granted to Company employees in
    fiscal year 1998.
 
1998 SUBSIDIARY STOCK OPTION PLANS
 
    The Company and certain of its subsidiaries, Santa Fe Hotel Inc., Sahara Las
Vegas Corp., and Pioneer Hotel Inc. (collectively, the "Subsidiaries"), have
adopted various subsidiary stock option plans (the "Subsidiary Plans"). The
Subsidiary Plans provide for the grant of options by each of the Subsidiaries
with respect to an aggregate of up to 10% of the outstanding shares of such
Subsidiary's common stock to employees, non-employee directors, consultants or
affiliates of the Company or the Subsidiaries. The
 
                                       13
<PAGE>
purpose of the Subsidiary Plans is to enable the Subsidiaries, the Company and
any subsidiaries of the Company or Subsidiaries to attract, retain and motivate
their employees, non-employee directors, consultants and affiliates by providing
for or increasing the proprietary interest of such persons in the Subsidiaries.
Certain of the agreements under which the Company's long-term debt is issued
provide that if the Company ceases to own, directly or indirectly, 100% of the
outstanding capital stock of specified Subsidiaries, an event of default will
occur or an offer to repurchase the debt must be made. As a result, the
Subsidiary Plans provide that options granted under the Subsidiary Plans may not
be exercised if the exercise would result in a default, or require an offer to
repurchase the outstanding debt, under any agreement with respect to long-term
debt of the Company or any of its Subsidiaries. As of January 22, 1999, no
options had been granted under any Subsidiary Plans.
 
SAVINGS PLAN
 
    The Company has adopted a savings plan qualified under Section 401(k) of the
Internal Revenue Code (the "Savings Plan"). The Savings Plan covers
substantially all employees, including the Company's executive officers.
Employee contributions to the Savings Plan are discretionary. The Savings Plan
allows eligible employees to contribute, on a pre-tax basis, up to 6% of their
gross salary to the plan. The Company matches 25% of such employee contributions
made. Employees may also contribute, on a pre-tax basis, up to an additional 9%
of their gross salary, and, on a post-tax basis, up to an additional 10% of
their salary. Such contributions are not matched by the Company. The matching
expense in fiscal year 1998 was $11,949 of which $2,524, $2,557 and $1,918 was
contributed by the Company to the accounts of Messrs. Lowden, Land and all other
executive officers as a group, respectively, as matches for employee
contributions made.
 
                                       14
<PAGE>
            COMPENSATION COMMITTEE REPORT ON EXECUTIVE COMPENSATION
 
    It is the responsibility of the Compensation Committee to establish and
review the Company's executive compensation plans, programs and policies,
monitor the performance and compensation of executive officers, and make
recommendations to the Board concerning matters of executive compensation. This
report is provided by the Compensation Committee of the Board to assist
stockholders in understanding the objectives and procedures in establishing the
compensation of the Company's Chief Executive Officer and other executive
officers.
 
COMPENSATION POLICIES TOWARD EXECUTIVE OFFICERS
 
    The Compensation Committee recognizes that an executive compensation policy
should be designed to provide competitive levels of compensation that integrate
base salary and annual bonus with the Company's annual and long-term goals,
reward exceptional performance, recognize individual initiative and
achievements, and assist the Company in attracting and retaining qualified
executives. The Compensation Committee believes that in order to align the
financial interest of the Company's executives with that of its stockholders, a
portion of its executives' compensation should be tied to the achievement of
long-term performance criteria. Performance criteria considered by the Committee
reflect Company strategies. The Committee reviews these criteria on a periodic
basis to ensure their continued alignment with Company strategies. The Company
has granted stock options in the past to certain executives to similarly align
their performance with Company strategies. The Company also maintains certain
executive benefits that are considered necessary to offer fully competitive
opportunities to its executives. A description of these programs are included in
the table under the Executive Compensation section of this proxy statement.
 
CHIEF EXECUTIVE OFFICER COMPENSATION
 
    The Compensation Committee established Mr. Lowden's annual base salary and
annual incentive bonus based upon a review of compensation paid by similar
casino and gaming companies together with an evaluation of the Company's results
for fiscal year 1997. Mr. Lowden's base salary and annual bonus were not
increased in fiscal year 1998. The Compensation Committee granted Mr. Lowden
stock options in fiscal year 1998, in connection with grants to other key
employees.
 
    In evaluating the performance of Mr. Lowden, the Compensation Committee has
considered performance measures that support Company strategies. The Company's
strategy since 1995 has focused on reducing its investment in real estate on the
Las Vegas Strip, strengthening its balance sheet and positioning itself for
improved operations through expanded presence in the local gaming market. The
Compensation Committee has previously acknowledged the contributions of Mr.
Lowden in negotiating the sale of the Hacienda and the Sahara in 1995 and also
has recognized Mr. Lowden's foresight in acquiring real estate on the Las Vegas
Strip and in Southeast Las Vegas, in anticipation of growing local gaming market
opportunities to provide the Company future growth potential.
 
    During fiscal year 1998, under the direction of Mr. Lowden, the Company's
revenues grew to $112.8 million from $104.9 million in fiscal year 1997 and cash
flow generated from operations increased to $27.2 million, compared to $22.5
million in fiscal year 1997. This improvement occurred despite operating
difficulties caused by the ongoing intensive competitive environment in the
Laughlin market and in the locals market in Las Vegas, Nevada. Furthermore, the
Compensation Committee acknowledges Mr. Lowden's continuing contributions to the
Company's efforts with respect to debt reduction and possible future
developments. Based on these considerations the Compensation Committee approved
Mr. Lowden's compensation package for fiscal year 1998, which provided for an
annual base salary of $550,000. Additionally, in recognition of Mr. Lowden's
efforts, the Compensation Committee approved a bonus in the amount of $200,000
payable in bi-weekly installments throughout fiscal year 1999.
 
                                       15
<PAGE>
COMPENSATION COMMITTEE MEMBERS; COMPENSATION COMMITTEE INTERLOCKS AND INSIDER
  PARTICIPATION
 
    The members of the Compensation Committee are non-employee directors. The
Committee members are James W. Lewis and John W. Delaney. Neither Mr. Lewis nor
Mr. Delaney has been an officer of the Company or any of its subsidiaries, has
no relationship requiring disclosure under Item 404 of Regulation S-K nor has an
"interlocking" relationship with Company executives.
 
                                          Compensation Committee:
 
                                          James W. Lewis
                                          John W. Delaney
 
                                       16
<PAGE>
PERFORMANCE GRAPH
 
    The graph below provides a comparison of the cumulative total stockholder
return of the Company with the Standard & Poor's 500 Composite Stock Index and
the Dow Jones Entertainment & Leisure-- Casinos Index. This graph assumes the
investment of $100 on September 30, 1993 in the Company and the two indices
mentioned above with reinvestment of dividends. The returns of the Company and
each index have been weighted annually for their market capitalization on
September 30 of each year.
 
EDGAR REPRESENTATION OF DATA POINTS USED IN PRINTED GRAPHIC
 
<TABLE>
<CAPTION>
               SANTA FE
 
<S>        <C>               <C>          <C>
                     GAMING                    DOW JONES
                CORPORATION    S & P 500         CASINOS
9/93                $100.00      $100.00         $100.00
9/94                 $24.19      $103.69          $67.63
9/95                 $15.59      $134.53          $97.24
9/96                  $8.33      $161.89         $109.17
9/97                  $4.03      $227.37         $111.60
9/98                  $2.69      $247.93          $58.33
</TABLE>
 
INCLUDING REINVESTMENT OF DIVIDENDS.
FISCAL YEAR ENDING SEPTEMBER 30
 
Fiscal 1994-1998
The Company declared a 25% stock dividend in the second quarter of fiscal 1994.
 
                                       17
<PAGE>
                     CERTAIN RELATIONSHIPS AND TRANSACTIONS
 
    The following is a description of certain transactions during fiscal year
1998 in which officers and directors of the Company and its affiliates or
families had a direct or indirect interest.
 
    Jones Vargas, a Nevada law firm of which William J. Raggio is a shareholder
and a member, is paid a retainer fee of $120,000 per year. The Company paid
Jones Vargas approximately $218,000, including retainers, for its services
during fiscal year 1998.
 
    In November 1993, Mr. Lowden and Bank of America entered into a personal
loan agreement, secured by a pledge of substantially all of the Common Stock
owned by Mr. Lowden. Mr Lowden has advised the Company that he repaid the entire
loan balance in July 1998.
 
    In fiscal years 1993 and 1992 Hacienda Hotel Inc.'s predecessor made loans
to LICO, which provided entertainment services to the Hacienda and the Sahara,
in the aggregate amount of $476,000. In January 1998, the loans to LICO were
satisfied through an offset against the Fiscal Year 1998 Bonus and the Personal
Guarantee Fee. In December 1998, at the request of Mr. Lowden, the Company's
payment of $350,000 of the Fiscal Year Bonus and the Personal Guarantee Fee
which satisfied, in part, the loan to LICO was rescinded, and LICO's obligation
to pay the Company $350,000, together with interest thereon from January 1998,
was reinstated. In February 1999, the Company satisfied its obligation to pay
the remaining $350,000 to Mr. Lowden by the offset of the outstanding $350,000
obligation of LICO to the Company.
 
                        PARTICIPANTS IN THE SOLICITATION
                       FOR ELECTION OF SPECIAL DIRECTORS
 
    Under applicable regulations of the Securities and Exchange Commission, the
Company and each of the directors and nominees for Special Director of the
Company are deemed to be "participants" in the Company's solicitation of
Preferred Stock Proxies with respect to the election of the Special Directors.
The following sets forth certain additional information regarding the Company's
directors and Special Director nominees.
 
TRANSACTIONS IN THE COMPANY'S SECURITIES IN THE LAST TWO YEARS
 
    Listed below with respect to each director of the Company and the Board of
Directors' two nominees for Special Director is information with respect to
transactions of such persons in the Common Stock and Preferred Stock since April
8, 1997.
 
<TABLE>
<CAPTION>
                                           NUMBER OF SHARES OF  NUMBER OF SHARES OF
                                              COMMON STOCK        PREFERRED STOCK      DATE OF
NAME                                        PURCHASED (SOLD)     PURCHASED (SOLD)    TRANSACTION
- -----------------------------------------  -------------------  -------------------  -----------
<S>                                        <C>                  <C>                  <C>
Nathan J. Rogers.........................           10,000                              5/22/98
                                                                         25,000         5/18/98
                                                                         10,000         5/29/98
                                                                         35,000         7/29/98
                                                                         10,000         7/30/98
                                                                         20,000         9/28/98
 
Howard E. Foster.........................               --              (52,369)       12/09/97
                                                                         52,370        12/09/97
                                                                         67,500        12/23/97
                                                                         (6,526)        1/05/98
                                                                        (20,001)       12/30/98
 
Suzanne Lowden(1)(2).....................          (11,178)                             7/18/97
                                                    (6,250)                             7/22/97
</TABLE>
 
                                       18
<PAGE>
 
<TABLE>
<CAPTION>
                                           NUMBER OF SHARES OF  NUMBER OF SHARES OF
                                              COMMON STOCK        PREFERRED STOCK      DATE OF
NAME                                        PURCHASED (SOLD)     PURCHASED (SOLD)    TRANSACTION
- -----------------------------------------  -------------------  -------------------  -----------
<S>                                        <C>                  <C>                  <C>
 
Christopher W. Lowden(3).................           46.144                              4/14/97
                                                    48.066                              4/21/97
                                                    46.144                              5/06/97
                                                    24.236                              5/19/97
                                                    29.131                              6/09/97
                                                    30.681                              6/23/97
                                                                          (493)         7/02/97
                                                    31.011                              7/08/97
                                                   19.8896                              2/04/98
                                                   10.4493                              2/18/98
                                                   13.1091                              3/02/98
                                                   17.7477                              3/19/98
                                                    23.072                              3/30/98
                                                   17.7477                              4/15/98
                                                    23.072                              4/30/98
                                                   24.4406                              5/11/98
                                                   20.0277                              5/26/98
                                                   20.0277                              6/08/98
                                                   24.4406                              6/29/98
                                                   26.4925                              7/07/98
                                                   31.0844                              7/17/98
                                                   25.2948                              7/30/98
                                                   32.6822                              8/17/98
                                                   34.7097                              8/27/98
                                                   37.0053                              9/11/98
                                                   37.0053                              9/24/98
                                                       354                             10/01/98
                                                   42.6464                             10/08/98
                                                   37.0053                             10/22/98
                                                   42.6464                             11/04/98
                                                   39.6036                             11/18/98
                                                   68.8385                             12/04/98
                                                       300                             12/07/98
                                                       100                             12/08/98
                                                       600                             12/09/98
                                                     1,500                             12/14/98
                                                   68.8385                             12/16/98
                                                       800                             12/28/98
                                                       800                             12/28/98
                                                   97.7953                             12/31/98
                                                       800                              1/04/99
                                                       800                              1/12/99
                                                       300                              1/20/99
                                                     1,700                              1/20/99
                                                       800                              2/04/99
                                                       800                              2/23/99
 
Thomas K. Land...........................            1,000                              5/27/98
                                                                          1,000         5/27/98
</TABLE>
 
- ------------------------
 
(footnotes following)
 
                                       19
<PAGE>
 
<TABLE>
<CAPTION>
                                           NUMBER OF SHARES OF  NUMBER OF SHARES OF
                                              COMMON STOCK        PREFERRED STOCK      DATE OF
NAME                                        PURCHASED (SOLD)     PURCHASED (SOLD)    TRANSACTION
- -----------------------------------------  -------------------  -------------------  -----------
<S>                                        <C>                  <C>                  <C>
 
Paul W. Lowden(1)(2)(3)..................                                 3,161         7/08/97
                                                                         (3,161)        7/08/97
                                                                          3,900        12/09/98
                                                                          5,000        12/09/98
                                                                            200        12/10/98
                                                                            900        12/11/98
                                                                          5,000         2/26/99
                                                    169.22                              4/14/97
                                                     42.30                              4/14/97
                                                    10,000                              4/17/97
                                                    10,000                              5/27/97
                                                     2,000                              7/07/97
                                                   (11,178)                             7/08/98
                                                    11,178                              7/08/97
                                                     2,000                              7/11/97
                                                     2,000                              7/17/97
                                                     5,000                              7/17/97
                                                     6,250                              7/22/97
                                                     5,000                             10/21/97
                                                   (60,000)                            12/31/97
                                                    149.20                              1/11/98
                                                     37.30                              1/11/98
                                                   116,650                              1/21/98
                                                   162,860                              1/21/98
                                                     78.38                              1/25/98
                                                     19.59                              1/25/98
                                                     98.34                              2/08/98
                                                     24.58                              2/08/98
                                                    133.13                              2/22/98
                                                     33.28                              2/22/98
                                                    110.94                              3/08/98
                                                     27.73                              3/08/98
                                                    133.13                              4/15/98
                                                     33.28                              4/15/98
                                                   173.072                              4/30/98
                                                    43.264                              4/30/98
                                                   183.339                              5/11/98
                                                     45.83                              5/11/98
                                                   150.236                              5/26/98
                                                    37.555                              5/26/98
                                                   150.236                              6/08/98
                                                    37.555                              6/08/98
                                                   183.339                              6/29/98
                                                     45.83                              6/29/98
                                                    60,000                              7/06/98
</TABLE>
 
- ------------------------
 
(footnotes following)
 
                                       20
<PAGE>
 
<TABLE>
<CAPTION>
                                           NUMBER OF SHARES OF  NUMBER OF SHARES OF
                                              COMMON STOCK        PREFERRED STOCK      DATE OF
NAME                                        PURCHASED (SOLD)     PURCHASED (SOLD)    TRANSACTION
- -----------------------------------------  -------------------  -------------------  -----------
<S>                                        <C>                  <C>                  <C>
Paul W. Lowden (continued)                           91.06                              7/07/98
                                                     27.31                              7/07/98
                                                     4,000                             10/28/98
                                                       800                             11/02/98
                                                       200                             11/04/98
                                                       100                             11/04/98
                                                     4,900                             11/05/98
                                                    10,000                             11/10/98
                                                    10,000                             11/12/98
                                                    89,750                             11/17/98
                                                    10,000                             11/19/98
                                                       600                             11/27/98
                                                     9,000                             11/27/98
                                                     4,400                             11/30/98
                                                    20,000                             11/30/98
                                                     5,000                             12/01/98
                                                     5,000                             12/01/98
                                                     1,000                             12/01/98
                                                     1,600                             12/02/98
                                                     4,000                             12/02/98
                                                     3,400                             12/03/98
                                                     5,000                             12/04/98
                                                     5,000                             12/07/98
                                                     3,000                             12/18/98
                                                       200                             12/18/98
                                                     1,300                             12/21/98
                                                     3,100                             12/22/98
                                                     1,200                             12/23/98
                                                       400                             12/23/98
                                                       400                             12/24/98
                                                       100                             12/28/98
                                                     5,000                             12/28/98
                                                       400                             12/28/98
                                                   (25,000)                            12/28/98
                                                       400                             12/29/98
                                                     4,500                             12/30/98
                                                  412.0762                              1/14/99
                                                  366.3055                              1/29/99
                                                    13,300                              1/29/99
                                                     1,500                              2/02/99
                                                     5,000                              2/02/99
                                                     5,000                              2/02/99
                                                     1,800                              2/03/99
                                                     1,000                              2/03/99
                                                     2,000                              2/04/99
                                                     5,000                              2/04/99
                                                     1,500                              2/04/99
                                                     3,000                              2/04/99
</TABLE>
 
- ------------------------
 
(footnotes following)
 
                                       21
<PAGE>
 
<TABLE>
<CAPTION>
                                           NUMBER OF SHARES OF  NUMBER OF SHARES OF
                                              COMMON STOCK        PREFERRED STOCK      DATE OF
NAME                                        PURCHASED (SOLD)     PURCHASED (SOLD)    TRANSACTION
- -----------------------------------------  -------------------  -------------------  -----------
<S>                                        <C>                  <C>                  <C>
Paul W. Lowden (continued)                           5,000                              2/05/99
                                                     3,000                              2/05/99
                                                     2,800                              2/08/99
                                                       800                              2/09/99
                                                     1,000                              2/10/99
                                                  299.6814                              2/11/99
                                                     1,100                              2/11/99
                                                       400                              2/11/99
                                                     3,900                              2/16/99
                                                    14,900                              2/16/99
                                                     9,900                              2/17/99
                                                     5,000                              2/17/99
                                                    10,000                              2/18/99
                                                     1,800                              2/22/99
                                                     3,200                              2/23/99
                                                     6,000                              2/24/99
                                                     1,000                              2/25/99
                                                     1,000                              2/25/99
                                                  329.6861                              2/26/99
                                                     5,000                5,000         2/26/99
                                                     1,500                              3/02/99
                                                    16,000                              3/02/99
                                                    30,400                              3/03/99
                                                     1,900               11,000         3/04/99
                                                       500                5,000         3/08/99
                                                     3,800               30,000         3/09/99
                                                    12,100               51,100         3/10/99
                                                                         20,000         3/10/99
                                                     1,500                2,100         3/12/99
                                                                         11,800         3/15/99
                                                     3,500                5,000         3/16/99
</TABLE>
 
- ------------------------
 
(1) On July 8, 1997, Paul W. Lowden and Suzanne Lowden jointly transferred
    11,178 shares of Common Stock at cost to LICO.
 
(2) On July 22, 1997, Suzanne Lowden individually transferred 6,250 shares of
    Common Stock at cost to LICO.
 
(3) Fractional shares listed for Christopher W. Lowden and Paul W. Lowden are
    the result of allocations of bulk purchases made by the plan administrator
    for the Company's Retirement Savings 401(k) plan.
 
    Messrs. John W. Delaney, James W. Lewis and William J. Raggio did not have
any transactions in the Common Stock or Preferred Stock since April 8, 1997.
 
CERTAIN INFORMATION
 
    Except as disclosed elsewhere in this Proxy Statement, to the knowledge of
the Company none of the Company's directors or nominees for Special Director:
(i) owns of record any securities of the Company that are not also beneficially
owned by them; (ii) is, or was within the past year, a party to any contract,
arrangement or understandings with any person with respect to the securities of
the Company, including, but not limited to, joint ventures, loan or option
arrangements, puts or calls, guarantees against loss or guarantees of profit,
division of losses or profits, or the giving or withholding of proxies; (iii)
has any substantial interest, direct or indirect by security holdings or
otherwise, in any matter to be acted upon at
 
                                       22
<PAGE>
the Annual Meeting; (iv) beneficially owns any securities of any subsidiary of
the Company; or (v) borrowed any funds to purchase any securities set forth
under "Transactions in the Company's Securities in the Last Two Years." Except
as disclosed elsewhere in this Proxy Statement, to the knowledge of the Company,
none of the Company's directors or nominees for Special Director nominees nor
any of their associates has any arrangement or understanding with any person
with respect to future employment by the Company or its affiliates or with
respect to any future transactions to which the Company or any of its affiliates
will or may be a party, nor any material interest, direct or indirect, in any
transaction which has occurred since April 8, 1997 or any currently proposed
transaction, or series of similar transactions, to which the Company or any of
its affiliates was or is to be a party and in which the amount involved exceeds
$60,000.
 
                                 ANNUAL REPORT
 
    The Annual Report of the Company for fiscal year 1998, including the
Company's Annual Report on Form 10-K for fiscal year 1998 without the exhibits
thereto, has been mailed to Common Stockholders and Preferred Stockholders of
record at the close of business on April 8, 1999. The Company's Annual Report on
Form 10-K was amended by Form 10-K/A filed with the SEC on January 28, 1999 (the
"10-K/A"). The Company will provide a copy of the exhibits to its Annual Report
on Form 10-K for fiscal year 1998 and the 10-K/A upon the written request of any
beneficial owner of the Company's securities as of the record date for the
Annual Meeting and reimbursement of the Company's reasonable expenses. Such
request should be addressed to Thomas K. Land, Senior Vice President and Chief
Financial Officer, Santa Fe Gaming Corporation, 4949 North Rancho Drive, Las
Vegas, Nevada 89130.
 
                 STOCKHOLDER PROPOSALS FOR 2000 ANNUAL MEETING
 
    Any eligible stockholder (as defined below) of the Company wishing to have a
proposal considered for inclusion in the Company's proxy solicitation material
for the 2000 Annual Meeting must set forth such proposal in writing and file it
with the Secretary of the Company on or before December 13, 1999. The Board will
review any proposals from eligible stockholders which it receives by that date
and will determine whether any such proposals will be included in its proxy
solicitation materials for the 2000 Annual Meeting. Any eligible stockholder is
one who is the record or beneficial owner of at least 1% or $1,000 in market
value of securities entitled to be voted on the proposal at that annual meeting
and has held such securities for at least one year and who shall continue to own
such securities through the date on which the annual meeting is held.
 
                            SOLICITATION OF PROXIES
 
    The cost of this solicitation shall be borne by the Company. Proxies may be
solicited by mail, telephone or telegraph, or personally by directors, officers
and regular employees of the Company, none of whom will receive any special
compensation for such services. The Company will reimburse persons holding stock
in their names or in the names of their nominees for reasonable expenses of
forwarding proxy materials to their principals.
 
    The Company has also retained D.F. King & Co., Inc. ("D.F. King") to assist
in the solicitation of Preferred Stock Proxies only. Pursuant to the Company's
agreement with D.F. King, it will provide various proxy advisory and
solicitation services for the Company at a cost of approximately $10,000 plus
reasonable out-of-pocket expenses. Although no precise estimate can be made at
this time, the Company anticipates that the aggregate amount to be spent by the
Company in connection with the solicitation of Preferred Stock Proxies by the
Company will be approximately $40,000, of which approximately $15,000 has been
incurred to date. This amount includes legal fees, printing costs and the fees
payable to D.F. King, but excludes (i) the salaries and fees of officers,
directors, and employees of the Company and (ii) the normal expenses of an
uncontested election. The aggregate amount to be spent will vary depending on,
among other things, any developments that may occur in the the proxy (consent)
contest discussed herein.
 
                                       23
<PAGE>
                                 OTHER BUSINESS
 
    The Board does not know of any other business which will be presented for
consideration at the Annual Meeting. If any other business properly comes before
the Annual Meeting or at any adjournment or postponement thereof, the proxy
holders will vote in regard thereto according to their discretion insofar as
such proxies are not limited to the contrary.
 
                                          By Order of the Board of Directors
 
                                          William J. Raggio
                                          SECRETARY
 
April 10, 1999
 
                                       24
<PAGE>


                               COMMON STOCK PROXY
                          SANTA FE GAMING CORPORATION

                      FOR ANNUAL MEETING OF STOCKHOLDERS
                                APRIL 30, 1999

    COMMON STOCK PROXY SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS OF 
                        SANTA FE GAMING CORPORATION

     The undersigned hereby appoints Paul W. Lowden, William J. Raggio and 
Thomas K. Land, and each of them, as proxies, with full power of substitution 
to vote any and all shares of Common Stock, $.01 par value, of Santa Fe 
Gaming Corporation (the "Company") which the undersigned is entitled to vote 
at the annual meeting of stockholders of the Company to be held at 10:00 a.m. 
P.D.T. on Friday, April 30, 1999 at the Pioneer Hotel and Gambling Hall, 2200 
Casino Drive, Laughlin, NV 89028, or any adjournment or postponement thereof, 
as specified on the reverse side of this proxy card. Holders of record as of 
April 8, 1999 will be entitled to vote at this annual meeting. 

          (PLEASE SIGN AND DATE THE PROXY ON THE REVERSE SIDE)
- -------------------------------------------------------------------------------

<PAGE>

   [X] PLEASE MARK YOUR 
       VOTES AS IN THIS 
       EXAMPLE USING DARK 
       INK ONLY.

                                                         WITHHOLD
                                                         AUTHORITY
                                         FOR            TO VOTE FOR   
1. ELECTION OF DIRECTORS                 / /               / /

   NOMINEES: PAUL W. LOWDEN
             JAMES W. LEWIS
             WILLIAM J. RAGGIO

FOR, EXCEPT VOTE WITHHELD FROM THE FOLLOWING NOMINEE(S):

- --------------------------------------------------------

2. RATIFICATION OF SELECTION OF INDEPENDENT PUBLIC ACCOUNTANTS,
   DELOITTE & TOUCHE LLP.

             FOR           ABSTAIN           AGAINST
             / /             / /               / /

IF THE INSTRUCTIONS DON'T PROVIDE OTHERWISE, SHARES OF COMMON STOCK 
REPRESENTED BY THIS PROXY WILL BE VOTED FOR EACH OF THE NOMINEES LISTED IN 
PROPOSAL 1 AND FOR RATIFICATION OF THE SELECTION OF DELOITTE & TOUCHE LLP AS 
THE COMPANY'S PUBLIC ACCOUNTANTS.

PLEASE MARK, SIGN, DATE AND RETURN THE PROXY CARD PROMPTLY USING THE ENCLOSED 
ENVELOPE.

                                                         Date:           , 1999
- -------------------------   --------------------------        -----------
Signature (title, if any)   Signature, if held jointly   

NOTE: Sign exactly as name appears hereon. Give your full title if signing in 
other than individual capacity. All joint owners should sign.


<PAGE>

                             PREFERRED STOCK PROXY
                          SANTA FE GAMING CORPORATION

                      FOR ANNUAL MEETING OF STOCKHOLDERS
                                APRIL 30, 1999

                PREFERRED STOCK PROXY SOLICITED ON BEHALF OF
            THE BOARD OF DIRECTORS OF SANTA FE GAMING CORPORATION

    The undersigned hereby appoints Paul W. Lowden, William J. Raggio and 
Thomas K. Land, and each of them, as proxies, with full power of substitution 
to vote any and all shares of Exchangeable Redeemable Preferred Stock, $.01 
par value, (the "Preferred Stock"), of Santa Fe Gaming Corporation (the 
"Company") which the undersigned is entitled to vote at the annual meeting of 
stockholders of the Company to be held at 10:00 a.m. P.D.T. on Friday, April 
30, 1999 at the Pioneer Hotel and Gambling Hall, 2200 South Casino Drive, 
Laughlin, NV 89028, or any adjournment or postponement thereof, as specified 
on the reverse side of this proxy card. Holders of record of Preferrred Stock 
as of April 8, 1999 will be entitled to vote with respect to the election of 
Special Directors at this annual meeting. 

              (PLEASE SIGN AND DATE THE PROXY ON THE REVERSE SIDE)

<PAGE>

/X/ PLEASE MARK YOUR VOTES AS IN THIS EXAMPLE USING DARK INK ONLY.


1. ELECTION OF DIRECTORS
   NOMINEES:
   Nathan J. Rogers     FOR /  /    WITHHELD /  /

   Howard E. Foster     FOR /  /    WITHHELD /  /

IF THE INSTRUCTIONS DON'T PROVIDE OTHERWISE, SHARES OF PREFERRED STOCK 
REPRESENTED BY THIS PROXY WILL BE VOTED FOR EACH OF THE NOMINEES LISTED ON 
THIS PROXY CARD.

FOR, except vote withheld from the following nominee(s):_______________________

PLEASE MARK, SIGN, DATE AND RETURN THE PROXY CARD PROMPTLY USING THE ENCLOSED 
ENVELOPE.


- -------------------------    --------------------------
Signature (title, if any)    Signature, if held jointly    Date:__________, 1999

NOTE: Sign exactly as name appears hereon. Give your full title if signing in 
other than individual capacity. All joint owners should sign.



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