BRODERBUND SOFTWARE INC /DE/
PRE 14A, 1996-12-11
PREPACKAGED SOFTWARE
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                           BRODERBUND SOFTWARE, INC.

                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS

                          TO BE HELD JANUARY 23, 1997

TO THE STOCKHOLDERS:

     NOTICE  IS  HEREBY  GIVEN  that  the  Annual  Meeting  of  Stockholders  of
Broderbund Software, Inc., a Delaware corporation (the "Company"),  will be held
on  Thursday,  January 23, 1997,  at 2:00 p.m.,  local time,  at Embassy  Suites
Hotel,  101 McInnis  Parkway,  San Rafael,  California  94903, for the following
purposes:

     1.   To elect  directors  to serve for the  ensuing  year and  until  their
          successors are duly elected and qualified.

     2.   To ratify the adoption of the Company's  1996 Employee  Stock Purchase
          Plan and the reservation of 250,000 shares of Common Stock thereunder.

     3.   To approve an  increase  by  1,500,000  shares in the number of shares
          authorized  under the  Company's  1996 Employee and  Consultant  Stock
          Option Plan.

     4.   To ratify the appointment of Ernst & Young LLP as independent auditors
          for the Company for the 1997 fiscal year.

     5.   To  transact  such other  business  as may  properly  come  before the
          meeting or any and all postponements or adjournments thereof.

     The  foregoing  items of  business  are more fully  described  in the Proxy
Statement accompanying this Notice.

     Only  stockholders  of record at the close of business on November 29, 1996
are entitled to notice of and to vote at the meeting.

     All  stockholders  are  cordially  invited to attend the meeting in person.
However, to assure your representation at the meeting, you are urged to sign and
return  the  enclosed  proxy as  promptly  as  possible  in the  postage-prepaid
envelope  enclosed for that purpose.  Any stockholder  attending the meeting may
vote in person even if he or she has returned a proxy.

                             THE BOARD OF DIRECTORS

Novato, California
December 10, 1996

IMPORTANT:  Whether or not you plan to attend the meeting,  you are requested to
complete and promptly return the enclosed proxy in the envelope provided.


<PAGE>


                           BRODERBUND SOFTWARE, INC.

                             500 Redwood Boulevard
                            Novato, California 94947

                             MEETING TO BE HELD AT

                              Embassy Suites Hotel
                              101 McInnis Parkway
                          San Rafael, California 94903

                                PROXY STATEMENT

                                    GENERAL

Date and Time

     This  Proxy  Statement  is  furnished  to the  stockholders  of  Broderbund
Software,  Inc., a Delaware corporation (the "Company"),  in connection with the
solicitation  of Proxies by the Board of Directors of the Company for use at the
Annual Meeting of Stockholders to be held at 2:00 p.m., local time, on Thursday,
January 23, 1997, and any and all postponements or adjournments  thereof.  It is
anticipated  that this Proxy  Statement and the enclosed Proxy card will be sent
to such stockholders on or about December 10, 1996.

Purposes of the Annual Meeting

     The purposes of the Annual Meeting are to (1) elect a Board of Directors of
the  Company,  (2) ratify the  adoption of the  Company's  1996  Employee  Stock
Purchase Plan (the  "Purchase  Plan") and the  reservation  of 250,000 shares of
Common  Stock for  issuance  thereunder,  (3) approve an  increase by  1,500,000
shares in the number of shares  available  for grant  under the  Company's  1996
Employee and Consultant  Stock Option Plan (the "Option  Plan"),  (4) ratify the
appointment of Ernst & Young LLP as the Company's  independent  auditors for the
current  fiscal year,  and (5) transact such other business as may properly come
before the meeting or any and all postponements or adjournments thereof.

Revocability of Proxies

     Any proxy given pursuant to this  solicitation may be revoked by the person
giving it at any time  before  its use by  delivering  to the  Secretary  of the
Company a written  notice of revocation or a duly executed proxy bearing a later
date or by attending the Annual Meeting and voting in person.

Record Date and Principal Share Ownership

     Stockholders  of record as of the close of business  on  November  29, 1996
(the "Record  Date") are entitled to receive notice of and to vote at the Annual
Meeting.  At the Record Date,  20,698,509  shares of the Company's  Common Stock
were issued and outstanding.  For information  regarding  security  ownership by
management and by 5%  stockholders,  see  "Information  Concerning the Company--
Share Ownership by Principal Stockholders and Management."

Voting and Solicitation

     Each  stockholder is entitled to one vote for each share of Common Stock on
all matters presented at the Annual Meeting.

     The cost of  soliciting  proxies will be borne by the Company.  The Company
may also reimburse  brokerage  firms and other persons  representing  beneficial
owners of shares for their expenses in forwarding solicitation materials to such
beneficial owners. In addition,  the Company's  directors,  officers


                                       1
<PAGE>


and regular  employees,  without  receiving  any  additional  compensation,  may
solicit proxies personally or by telephone or facsimile copy.

Quorum; Abstentions; Broker Non-Votes

     The required  quorum for the  transaction of business at the Annual Meeting
is a majority of the shares of Common Stock issued and outstanding on the Record
Date.  Shares  that are voted  "FOR" or  "AGAINST" a matter are treated as being
present  at the  meeting  for  purposes  of  establishing  a quorum and are also
treated as votes  eligible to be cast by the Common  Stock  present in person or
represented by proxy at the meeting and "entitled to vote on the subject matter"
(the "Votes Cast") with respect to such matter.

     While there is no definitive statutory or case law authority in Delaware as
to the proper treatment of abstentions in the election of directors, the Company
believes that abstentions should be counted for purposes of determining both the
presence or absence of a quorum for the  transaction  of business  and the total
number  of  Votes  Cast  with  respect  to  a  particular  matter.  Accordingly,
abstentions  will have the same effect as a vote against  proposals set forth in
this Proxy Statement.  In the absence of controlling  precedent to the contrary,
the Company  intends to treat  abstentions  in this manner.  In a 1988  Delaware
case,  Berlin v. Emerald  Partners,  the Delaware Supreme Court held that, while
broker  non-votes  may be counted for  purposes of  determining  the presence or
absence of a quorum for the transaction of business, broker non-votes should not
be counted for the purposes of determining the number of Votes Cast with respect
to the particular  proposal on which the broker has expressly not voted.  Broker
non-votes  with  respect to  proposals  set forth in this Proxy  Statement  will
therefore not be considered "Votes Cast" and,  accordingly,  will not affect the
determination  as to  whether  the  requisite  majority  of Votes  Cast has been
obtained with respect to a particular matter.

Deadline for Receipt of Stockholder Proposals

     Proposals of stockholders of the Company which are intended to be presented
by such  stockholders at the Company's 1998 Annual Meeting of Stockholders  must
be  received by the Company no later than August 12, 1997 in order that they may
be considered for inclusion in the proxy statement and form of proxy relating to
that meeting.


                                       2
<PAGE>


                                 PROPOSAL ONE:
                      ELECTION OF DIRECTORS OF THE COMPANY

Directors and Nominees

     The Bylaws of the  Company  provide for a Board of nine  directors.  Unless
otherwise  instructed,  the proxy holders will vote the proxies received by them
for management's nine nominees named below, all of whom are presently  directors
of the  Company.  In the event  that any  nominee  of the  Company  is unable or
declines to serve as a director at the time of the Annual  Meeting,  the proxies
will be voted for any nominee who shall be  designated  by the present  Board of
Directors  to fill the  vacancy.  It is not  expected  that any nominee  will be
unable or will decline to serve as a director. The term of office of each person
elected  as  a  director  will  continue   until  the  next  Annual  Meeting  of
Stockholders or until his successor has been elected and qualified.

       Name                      Age            Principal Occupation
       ----                      ---            --------------------

Douglas G. Carlston (3)......... 49     Chairman  of the Board of  Directors  of
                                        the Company

Edmund R. Auer (1).............. 64     Former  President  and  Chief  Operating
                                        Officer of the Company

Gary L. Buckmiller (2).......... 55     Former   Executive   Vice  President  of
                                        Jostens Learning Corporation

Scott D. Cook (1)............... 44     Chairman of the Board of Intuit Inc.

Joseph P. Durrett............... 51     Chief Executive Officer of the Company

William P. Egan (2)(3).......... 51     President of Burr, Egan,  Deleage & Co.,
                                        Inc.

David E. Liddle, Ph.D.(2)....... 51     President and Chief Executive Officer of
                                        Interval Research Corporation

William M. McDonagh (3)......... 40     President and Chief Operating Officer of
                                        the Company

Lawrence H. Wilkinson (1)(2).... 46     President and Chief Executive Officer of
                                        Global Business Network

(1)  Member of the Audit Committee

(2)  Member of the Compensation Committee

(3)  Member of the Nominating Committee

     Mr.  Carlston is a founder of the Company and has served as Chairman of the
Board since  November  1989.  He also  served as Chief  Executive  Officer  from
November  1989 until  October 1996 and as President  from  September  1981 until
November 1989.

     Mr. Auer joined the Company in April 1987 as Senior Vice  President,  Chief
Operating  Officer and director,  and was appointed  President in November 1989,
the position he held until his retirement in April 1994.

     Mr.  Buckmiller  has been a director of the Company  since October 1988. He
served as Executive Vice President of Jostens  Learning  Corporation  from March
1992 to November 1993 and served in various  management  positions with Jostens,
Inc.  from 1971 to March  1992,  most  recently  as  Executive  Vice  President-
Education and Human Resources.

     Mr. Cook has been a director of the Company since July 1995 and  previously
served as a director of the Company  from April 1993 to  December  1994.  He has
been Chairman of the Board of Intuit Inc. since 1983 and served as President and
Chief  Executive  Officer  of  Intuit  Inc.  from 1983 to April  1994.  Prior to
founding  Intuit  Inc.,  Mr. Cook  managed  consulting  assignments  in banking,
services and  technology  for Bain & Company,  a corporate  strategy  consulting
firm. Mr. Cook is also a director of Intuit Inc.

     Mr. Durrett has been Chief Executive  Officer and a director of the Company
since October 1996.  From 1992 to September 1996 he served as President of ADVO,
Inc.,  a  direct  marketing  company.  Prior to that he held  senior  management
positions at Kraft General Foods and brand  management  positions at Proctor and
Gamble.


                                       3
<PAGE>


     Mr.  Egan  has been a  director  of the  Company  since  1982.  He has been
President of Burr,  Egan,  Deleage & Co.,  Inc., a venture  capital firm,  since
1979.  Mr. Egan also  serves on the Board of  Directors  of  Cephalon,  Inc.,  a
biotechnology company.

     Dr. Liddle has been a director of the Company since April 1993. He has been
President  and Chief  Executive  Officer of Interval  Research  Corporation,  an
information   systems,   communications   and  computer   science  research  and
development  firm,  since March 1992. From November 1991 to March 1992 he served
as Vice President,  New Systems Business  Development,  Personal Systems, at IBM
Corporation.  Dr.  Liddle also serves on the Board of Directors of Sybase,  Inc.
and Ticketmaster Group, Inc.

     Mr.  McDonagh has been a director of the Company  since  January  1995.  He
joined the Company in 1982 as Controller. In April 1987, he was promoted to Vice
President  of  Finance  and in  February  1992,  he was  appointed  Senior  Vice
President and Chief Financial Officer. Since April 1994, Mr. McDonagh has served
as President and Chief Operating Officer.

     Mr. Wilkinson has been a director of the Company since July 1991. He is the
President and Chief Executive  Officer of Global Business  Network,  a strategic
planning and consulting services company, which he joined in November 1991.

Vote Required

     The nine  candidates  receiving the highest number of affirmative  votes of
the shares  present or  represented  and  entitled to be voted for them shall be
elected to the  Company's  Board of Directors,  whether or not such  affirmative
votes  constitute  a  majority  of the shares  voted.  Votes  withheld  from any
director  are counted for purposes of  determining  the presence or absence of a
quorum for the  transaction  of  business,  but have no other legal effect under
Delaware law.

     THE BOARD OF  DIRECTORS  RECOMMENDS  THAT THE  STOCKHOLDERS  VOTE "FOR" THE
NOMINEES LISTED ABOVE.

Board Meetings and Committees

     The Board of Directors held a total of five meetings during the fiscal year
ended August 31, 1996.

     The Audit Committee,  which currently  consists of Edmund R. Auer, Scott D.
Cook and Lawrence H. Wilkinson, met twice during the 1996 fiscal year. The Audit
Committee  reviews  financial  statements and the internal  financial  reporting
system and controls of the Company with the Company's management and independent
auditors,  recommends the engagement of the Company's independent auditors,  and
reviews  other  matters  relating to the  relationship  of the Company  with its
auditors.

     The Compensation Committee, which currently consists of Gary L. Buckmiller,
William P. Egan, David E. Liddle and Lawrence H. Wilkinson, met twice during the
1996 fiscal year. The Compensation  Committee makes recommendations to the Board
of Directors to establish the general compensation policy of the Company for all
executive officers of the Company and the administration of the Company's equity
incentive plans and the Bonus Plan for executive officers.

     The Nominating Committee,  which currently consists of Douglas G. Carlston,
William P. Egan and William M.  McDonagh,  met once during the 1996 fiscal year.
The  Nominating  Committee was  established  to make  recommendations  as to the
composition of the Board of Directors.

     Each  present  director  attended at least 75% of the  aggregate of (i) the
total number of meetings of the Board of Directors  held during  fiscal 1996 and
(ii) the  total  number  of  meetings  held by all  committees  of the  Board of
Directors during fiscal 1996 on which such person served.

Compensation of Directors

     Each  non-employee  director  of the  Company is paid $1,000 for each Board
meeting attended and $500 for each committee meeting  attended.  Under the terms
of the 1996  Employee  and  Consultant  Stock 


                                       4
<PAGE>


Option Plan, each  non-employee  director  elected to the Board after October 9,
1991  automatically  receives a  nonqualified  stock  option to purchase  40,000
shares  of the  Company's  Common  Stock.  In  addition,  with  respect  to each
non-employee director who was originally appointed to the Board prior to October
9, 1991 as a  representative  of a stockholder of the Company with a contractual
right  to  elect  a  member  to the  Board  (an  "Electing  Stockholder"),  such
non-employee director shall automatically receive a nonqualified stock option to
purchase  40,000  shares  of  Common  Stock  at such  time  as (a) the  Electing
Stockholder disposes of substantially all of its shares of the Company's capital
stock  and (b) the  Board  and such  non-employee  director  determine  that the
non-employee  director  shall  continue  to  serve  on the  Board.  Each  option
automatically granted to a non-employee director vests annually over five years.

Compensation Committee Interlocks and Insider Participation

     The Compensation  Committee of the Company's Board of Directors is composed
of four non-employee  directors,  Gary L. Buckmiller,  William P. Egan, David E.
Liddle and Lawrence H. Wilkinson.  No interlocking  relationship  exists between
the  Company's  Board of Directors or  Compensation  Committee  and the board of
directors  or  compensation  committee  of any other  company,  nor has any such
interlocking relationship existed in the past.

                                  PROPOSAL TWO:
               RATIFICATION OF 1996 EMPLOYEE STOCK PURCHASE PLAN

     On January 25, 1996, the Board of Directors of the Company adopted the 1996
Employee Stock Purchase Plan,  subject to approval by the stockholders.  A total
of 250,000  shares of Common Stock were reserved for issuance under the Purchase
Plan.

     At the Annual Meeting, the stockholders are being requested to consider and
ratify the  adoption of the Purchase  Plan.  Such  ratification  will enable the
Company  to  continue  its  policy  of  encouraging  widespread  employee  stock
ownership as a means to motivate high levels of performance.

Vote Required; Recommendation of Board of Directors

     The  ratification  of the adoption of the 1996 Employee Stock Purchase Plan
and the  reservation of 250,000 shares of Common Stock  thereunder  requires the
affirmative vote of a majority of the shares represented, in person or by proxy,
and  voting at the  Annual  Meeting  (which  shares  voting  affirmatively  also
constitute at least a majority of the required quorum).  An abstention will have
the same effect as a vote against the proposal, and, pursuant to Delaware law, a
broker  non-vote  will not be  treated  as  voting  in person or by proxy on the
proposal.

     THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE "FOR" THIS PROPOSAL.

Summary of the Purchase Plan

     The essential features of the Purchase Plan are outlined below.

     Purpose.  The general purpose of the Purchase Plan is to provide  employees
of the Company and its designated  subsidiaries  with an opportunity to purchase
Common Stock of the Company through accumulated payroll deductions.

     Terms and  Conditions.  The  Purchase  Plan is  intended  to qualify  under
Section 423 of the Internal  Revenue Code of 1986, as amended (the "Code"),  and
was  implemented,  subject to  stockholder  approval,  with a six month offering
period which commenced on April 15, 1996.  Subsequent offering periods will each
have a six month duration (an "Offering Period") commencing on or around October
15 and April 15 of each year.  The  Purchase  Plan will be  administered  by the
Board of Directors or a committee of


                                       5
<PAGE>


members  of the Board  appointed  by the Board.  Any  person who is  customarily
employed at least 20 hours per week and more than five months per calendar  year
by the Company and/or its designated subsidiaries during the applicable Offering
Period  is  eligible  to  participate  in the  Purchase  Plan  (an  "Employee");
provided,  however,  that no  Employee  shall be  granted  an  option  under the
Purchase  Plan if (i) such  Employee,  immediately  after the  grant,  would own
capital stock of the Company  and/or hold  outstanding  options to purchase such
stock possessing five percent (5%) or more of the total combined voting power or
value of all classes of the capital  stock of the Company or of any  subsidiary,
or (ii) such Employee  would receive more than $25,000 worth of stock  (computed
as of the date of grant) pursuant to the Purchase Plan in any calendar year. The
Purchase  Plan  permits  Employees  to purchase  Common  Stock  through  payroll
deductions,  which deductions may not exceed 10% of an Employee's  compensation,
at a price  equal to 85% of the mean  between  the  highest  and lowest  selling
prices for the Company's  Common Stock  reported on the National  Association of
Securities Dealers Automated Quotation System ("Fair Market Value") on the first
day of an  Offering  Period  (the  "Enrollment  Date")  or the  last day of such
Offering Period (the "Exercise Date"), whichever is lower; provided, however, an
Employee's payroll deductions may be decreased to zero percent (0%) at such time
during any Offering Period which is scheduled to end during the current calendar
year that the aggregate of all payroll  deductions which were previously used to
purchase stock under the Purchase Plan (or another  employee stock purchase plan
of the Company) in a prior Offering Period which ended during that calendar year
plus all payroll  deductions  accumulated  with respect to the current  Offering
Period or periods equal  $21,250.  Employees may end their  participation  in an
offering at any time prior to the end of an Offering Period.  Participation ends
automatically  on termination  of employment  with the Company or its designated
subsidiaries.  An Employee may not pledge,  assign or transfer his or her rights
under the Purchase Plan and any such attempt may be treated by the Company as an
election of such  Employee to withdraw  from the  Purchase  Plan.  At the Record
Date, the Company employed  approximately 620 people,  approximately 605 of whom
were eligible to participate in the Purchase Plan.

     Adjustments Upon Changes in Capitalization;  Corporate Transactions. In the
event  of a stock  dividend,  stock  split  or other  change  in  capitalization
affecting the Company's  Common Stock,  appropriate  adjustments will be made by
the  Company in the number of shares  subject to  purchase  and in the price per
share.  In  the  event  of a  liquidation  or  dissolution  of the  Company,  an
employee's  participation  in the Purchase Plan will be  terminated  immediately
prior to consummation of such event unless  otherwise  provided by the Board. In
the event of a sale of all or substantially  all of the assets of the Company or
the merger of the Company with or into another corporation,  the Offering Period
then  in  progress  shall  be  shortened  by  setting  a  new  termination  date
immediately prior to the consummation of such transaction.

     Amendment and  Termination of the Purchase Plan. The Board of Directors may
at any time amend or  terminate  the  Purchase  Plan.  Except as provided in the
preceding  paragraph,  (i) no such  termination  can affect  options  previously
granted,  provided  that an Offering  Period may be  terminated  by the Board of
Directors on any Exercise Date if the Board  determines  that the termination of
the Purchase Plan is in the best interests of the Company and its  stockholders,
and (ii) no  amendment  to the  Purchase  Plan may make any change in any option
theretofore granted which adversely affects the right of any participant.

     Outstanding Stock Issued Under Purchase Plan; Purchase Plan Contingent Upon
Stockholder  Approval.  As of November 29, 1996,  18,389 shares of the Company's
Common Stock have been issued under the Purchase  Plan  pursuant to the Offering
Period ending October 14, 1996 (the "Shares").

     If  stockholder  ratification  of the Purchase  Plan is not received at the
Annual  Meeting,  the Purchase Plan shall be deemed to be a  nonqualified  stock
option  plan,  the Shares shall be deemed to be shares  issued upon  exercise of
nonqualified  stock  options,  and each  Employee who  acquired  Shares shall be
required  to  reimburse  the  Company for  withholding  taxes on the  difference
between the purchase price of the Shares  purchased and the fair market value of
such Shares on the date of purchase.

     Certain Federal Income Tax Considerations. The Purchase Plan, and the right
of participants to make purchases  thereunder,  is intended to qualify under the
provisions  of  Sections  421 and 423 of the Code.  Under these  provisions,  no
income will be taxable to a  participant  until the shares  purchased  under the
Purchase Plan are sold or otherwise  disposed of. Upon sale or other disposition
of the shares,  the


                                       6
<PAGE>


participant  will  generally  be  subject  to tax and the amount of the tax will
depend upon the holding period. If the shares are sold or otherwise  disposed of
more than two years from the first day of the offering  period,  the participant
will recognize  ordinary  income measured as the lesser of (a) the excess of the
fair market value of the shares at the time of such sale or disposition over the
purchase  price,  or (b) an amount  equal to 15% of the fair market value of the
shares as of the first day of the offering  period.  Any additional gain will be
treated as long-term capital gain. If the shares are sold or otherwise  disposed
of before the expiration of this holding period,  the participant will recognize
ordinary income generally measured as the excess of the fair market value of the
shares  on the date the  shares  are  purchased  over the  purchase  price.  Any
additional  gain or  loss on such  sale  or  disposition  will be  long-term  or
short-term capital gain or loss, depending on the holding period. The Company is
not entitled to a deduction for amounts taxed as ordinary income or capital gain
to a  participant  except to the extent that it is  entitled to a deduction  for
ordinary income  recognized by participants upon a sale or disposition of shares
prior to the expiration of the holding period described above.

     The  foregoing is only a summary of the effect of federal  income  taxation
upon the participant and the Company with respect to the shares  purchased under
the Purchase Plan. Reference should be made to the applicable  provisions of the
Code.  In  addition,  the summary  does not discuss  the tax  consequences  of a
participant's  death or the income  tax laws of any state or foreign  country in
which the participant may reside.

                                 PROPOSAL THREE:
                   AMENDMENT OF 1996 EMPLOYEE AND CONSULTANT
                STOCK OPTION PLAN TO INCREASE AUTHORIZED SHARES

     The 1996  Employee  and  Consultant  Stock  Option  Plan,  as amended,  was
originally  adopted by the  Company's  Board of  Directors  and  approved by the
Company's  stockholders  on January  25,  1996.  On  October 8, 1996,  the Board
approved an  amendment  to the Option  Plan to increase  the number of shares of
Common Stock  authorized  for issuance  thereunder by 1,500,000  shares.  At the
Annual Meeting,  the stockholders are being asked to approve the 1,500,000 share
increase in the number of shares of Common Stock  authorized  for issuance under
the Option Plan.

     As of November  29,  1996,  options to purchase an  aggregate  of 4,380,279
shares of Common Stock have been exercised, options to purchase 3,437,481 shares
at a  weighted  average  exercise  price of $34.92  share were  outstanding  and
331,295 shares remained available for future grants under the Option Plan.

Vote Required; Recommendation of Board of Directors

     The  approval  of the  1,500,000  share  increase  in the  number of shares
available  for grant under the Option Plan  requires the  affirmative  vote of a
majority  of the shares  represented,  in person or by proxy,  and voting at the
Annual Meeting  (which shares voting  affirmatively  also  constitute at least a
majority of the required  quorum).  An abstention will have the same effect as a
vote against the proposal, and, pursuant to Delaware law, a broker non-vote will
not be treated as voting in person or by proxy on the proposal.

     THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE "FOR" THIS PROPOSAL.

Summary of the Option Plan

     The essential features of the Option Plan are outlined below.

     Purpose.  The  purposes  of the  Option  Plan are to furnish  incentive  to
individuals  chosen  to  receive  options,   encourage  selected  employees  and
consultants to accept or continue employment with, or consulting to, the Company
or any parent or subsidiary  corporation  of the Company (an  "Affiliate"),  and
increase the interest of selected  employees  and  consultants  in the Company's
welfare  through  their  participation  in the growth in value of the  Company's
Common Stock.


                                       7
<PAGE>


     Administration.  The  Option  Plan shall be  administered  by the Board or,
subject to certain  conditions,  by the President or the Chief Executive Officer
of the  Company;  provided,  however,  that with respect to grants of options to
employees  who are also  officers or directors  of the Company,  the Option Plan
shall be  administered  by (i) the Board if the Board may  administer the Option
Plan  in  compliance  with  the  rules  governing  a plan  intended  to  qualify
thereunder  as a  discretionary  plan  under Rule  16b-3  promulgated  under the
Securities  Exchange Act of 1934, as amended  ("Exchange Act"), or any successor
rule thereto  ("Rule  16b-3"),  or (ii) a committee  designated  by the Board to
administer the Option Plan,  which committee shall be constituted to comply with
the  rules  governing  a  plan  intended  to  qualify  under  Rule  16b-3  as  a
discretionary  plan under Rule  16b-3.  The Option Plan may be  administered  by
different bodies with respect to directors,  officers who are not directors, and
employees who are neither officers nor directors.

     Except  with  respect to the  automatic  grant of options to members of the
Board  who are  neither  employees  nor  consultants  of the  Company  ("Outside
Directors"),  the administrators of the Option Plan (the  "Administrator")  have
the  authority  to select the persons to receive  options,  to fix the number of
shares that each optionee may purchase,  to set the terms and conditions of each
option, and to determine all other matters relating to the Option Plan.

     Eligibility.  The Option Plan provides that Nonqualified  Stock Options may
be granted to employees,  including officers,  Outside Directors and consultants
of the Company or any Affiliate.  Incentive Stock Options may be granted only to
employees, including officers, of the Company or any Affiliate.

     Stock  Options.  The Option Plan permits the granting of stock options that
either  qualify as incentive  stock  options  under  Section 422 of the Internal
Revenue Code of 1986, as amended  ("Incentive  Stock Options" or "ISOs"),  or do
not so qualify ("Nonqualified Stock Options" or "NQOs").

     Except with respect to the automatic grant of options to Outside Directors,
the term of each  option is fixed by the  Administrator  but may not  exceed ten
years from the date of grant or five years from the date of grant in the case of
options  granted to the owner of Common  Stock  possessing  more than 10% of the
total  combined  voting  power of all  classes  of stock of the  Company  or any
Affiliate.

     All options  granted  under the Option Plan are evidenced by a stock option
agreement between the Company and the optionee to whom such option is granted.

     Automatic  Grants to Outside  Directors.  The Option Plan  provides for the
automatic grant of a 40,000 share NQO to each Outside Director on the date first
elected  to the Board,  if such  election  occurs  after  October  9,  1991.  In
addition,  the Option Plan  provides  that in the event an Outside  Director was
originally  appointed to the Board as a  representative  of a stockholder of the
Company with a  contractual  right to elect a member to the  Company's  Board of
Directors (an "Electing Stockholder"), and such Electing Stockholder disposes of
substantially  all of its shares of the Company's capital stock after October 9,
1991, then upon the  determination  by the Board and such Outside  Director that
the Outside  Director shall continue to serve on the Board,  such director shall
receive an automatic grant of a 40,000 share NQO. The term of each automatic NQO
grant shall be ten years,  shall be exercisable  only while the Outside Director
remains a director  of the Company  (subject  to the terms of the Option  Plan),
shall have a per share  exercise  price  equal to the fair  market  value of the
Company's  Common  Stock on the date of  grant,  and  shall  be  exercisable  in
installments  cumulatively  with respect to 20% of the shares subject to the NQO
on each one year anniversary of the date of grant.

     Option Price. The option exercise price for each share covered by an ISO or
an NQO may not be less than the fair market  value of a share of Common Stock on
the date of grant of such  option.  In the case of ISOs or NQOs  granted  to the
owner of Common  Stock  possessing  more than 10% of the total  combined  voting
power of all  classes  of stock of the  Company  or any  Affiliate,  the  option
exercise  price for each share  covered by such option may not be less than 110%
of the fair market value of a share of Common Stock on the date of grant of such
option.

     Fair Market  Value.  The fair market value of a share of Common  Stock,  as
determined  by the  Administrator,  is the mean  between  the highest and lowest
selling  prices for the stock on the date of grant


                                       8
<PAGE>


(or if there  are no sales  for the date of grant , then for the last  preceding
business  day on which there were sales) as reported in the Wall Street  Journal
or similar publication.

     Consideration. The consideration to be paid for shares issued upon exercise
of options  granted under the Option Plan,  including the method of payment,  is
determined by the  Administrator  (and,  in the case of ISOs,  determined at the
time of grant) and may consist  entirely of (1) cash, (2) check,  (3) promissory
note,  (4) shares of Common Stock  which,  in the case of shares  acquired  upon
exercise of an option,  have been owned by the  optionee for at least six months
and have a fair market  value on the date of  surrender  equal to the  aggregate
exercise  price of the  shares  being  purchased,  (5)  delivery  of a  properly
executed  exercise  notice  together  with  such  other   documentation  as  the
Administrator and the broker, if applicable, shall require to effect an exercise
of the option and delivery to the Company of the sale or loan proceeds  required
to pay the exercise price, (6) any combination of the foregoing methods,  or (7)
such other consideration and method of payment permitted by applicable laws.

     Termination  of  Relationship.  Under the Option  Plan,  in the event of an
optionee's termination of employment or consulting relationship or service as an
Outside  Director for any reason other than death or  disability,  an option may
thereafter be exercised,  to the extent it was  exercisable  at the date of such
termination,  for  three  months.  If an  optionee's  employment  or  consulting
relationship or service as an Outside  Director is terminated as a result of the
disability or death of the optionee,  the optionee,  or the optionee's  personal
representative  or any other  person who  acquires  the option  rights  from the
optionee by will or the applicable laws of descent and distribution, may, within
twelve months after the termination of employment,  consultancy or service as an
Outside  Director,   exercise  such  option  rights  to  the  extent  they  were
exercisable on the date of the termination.

     Nontransferability of Options.  Options granted pursuant to the Option Plan
are  nontransferable  by the  optionee,  other  than by  will or by the  laws of
descent  and  distribution  and may be  exercised,  during the  lifetime  of the
optionee, only by the optionee.

     Adjustment Upon Changes in Capitalization. In the event any change, such as
a stock split or dividend, is made in the Company's capitalization which results
in an increase or decrease in the number of outstanding  shares of Common Stock,
an appropriate  adjustment shall be made in the number of shares which have been
reserved  for  issuance  under  the  Option  Plan  and each  option  outstanding
thereunder and the exercise price of each  outstanding  option.  The Option Plan
provides that in the event of a merger, consolidation,  acquisition, separation,
reorganization,  liquidation  or like  transaction  involving the Company,  each
option  may be  assumed  or an  equivalent  option  substituted  by a  successor
corporation.  If the  successor  corporation  chooses  not to assume the options
under the Option Plan, or if the Board  determines  that the options  should not
continue to be  outstanding,  then the option rights granted shall terminate (a)
upon any dissolution or liquidation of the Company or similar occurrence, or (b)
upon any merger, consolidation,  acquisition,  separation, or similar occurrence
where the Company will not be a surviving  corporation.  Each optionee  shall be
mailed a notice at least six days  prior to such  occurrence  and shall  have at
least four days after the mailing of such notice to exercise any option rights.

     Amendment  and  Termination.   The  Board  may  amend,  alter,  suspend  or
discontinue the Option Plan at any time; provided,  however,  that no amendment,
alteration,  suspension or  discontinuation  shall be made that would impair the
rights of any  optionee  under  any  option  theretofore  granted,  without  the
optionee's  consent,  or that,  without the approval of the stockholders,  would
increase  the number of shares  reserved  for  issuance  under the Option  Plan,
extend the duration of the Option Plan, or change the class of persons  eligible
to receive options granted under the Option Plan.

Certain Federal Income Tax Considerations

     Options  granted  under  the  Option  Plan may be  either  incentive  stock
options,  as defined in Section 422 of the  Internal  Revenue  Code of 1986,  as
amended (the "Code"), or nonstatutory stock options.

     An optionee  who is granted an incentive  stock  option will not  recognize
income either at the time the option is granted or upon its  exercise,  although
the  exercise may subject the optionee to the  alternative 


                                       9
<PAGE>


minimum tax. Upon a sale or exchange of the shares more than two years after the
grant of the option and one year  after its  exercise,  any gain or loss will be
treated as long-term  capital  gain or loss.  If these  holding  periods are not
satisfied,  the optionee will recognize  ordinary income at the time of the sale
or exchange equal to the difference  between the exercise price and the lower of
(i) the fair market value of the shares on the date of exercise or (ii) the sale
price of the shares. A different rule for measuring  ordinary income upon such a
premature disposition may apply if the optionee is also an officer, director, or
10% stockholder of the Company.

     Any gain or loss  recognized on such a premature  disposition of the shares
in excess of the amount  treated as  ordinary  income will be  characterized  as
long-term or short-term  capital gain or loss,  depending on the holding period.
Generally, the Company will be entitled to a deduction in the same amount as the
ordinary income recognized by the optionee at the time of such disposition.

     Options that do not qualify as incentive  stock  options are referred to as
nonstatutory  options.  An  optionee  will not  recognize  income  at the time a
nonstatutory option is granted.  However,  upon its exercise,  the optionee will
recognize  ordinary  income  generally  measured  as the excess of the then fair
market  value of the  shares  over  the  exercise  price.  Any  ordinary  income
recognized  in  connection  with the  exercise  of a  nonstatutory  option by an
optionee  who is  also  an  employee  of the  Company  will  be  subject  to tax
withholding  by the  Company.  Generally,  the Company will be entitled to a tax
deduction in the same amount as the ordinary  income  recognized by the optionee
upon exercise of a nonstatutory stock option.

     Upon resale of the shares by the optionee,  any difference between the sale
price and the  optionee's  purchase  price,  to the  extent  not  recognized  as
ordinary income as described  above,  will be treated as long-term or short-term
capital gain or loss, depending on the holding period.

     The  foregoing is only a summary of the effect of federal  income  taxation
upon the  optionee  and the Company  with  respect to the grant and  exercise of
options under the Option Plan.  It does not purport to be complete,  and it does
not discuss the tax  consequences of the optionee's death or the income tax laws
of any municipality, state or foreign country in which an optionee may reside.

                                 PROPOSAL FOUR:
              RATIFICATION OF APPOINTMENT OF INDEPENDENT AUDITORS

     The  Board  of  Directors  has  selected  Ernst  & Young  LLP,  independent
auditors,  to audit the financial  statements of the Company for the 1997 fiscal
year. Such nomination is being presented to the stockholders for ratification at
the Annual  Meeting.  The  affirmative  vote of the holders of a majority of the
shares  present in person or  represented  by proxy and  entitled to vote at the
Annual Meeting is required to ratify the Board's selection.  If the stockholders
reject the nomination, the Board will reconsider its selection.

     Ernst & Young LLP (or its  predecessor  firm)  has  audited  the  Company's
financial   statements   since  1981.  The  Company  has  been  advised  that  a
representative of Ernst & Young LLP will be present at the Annual Meeting,  will
have the  opportunity  to make a  statement,  and is expected to be available to
respond to appropriate questions.

     THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS THAT
STOCKHOLDERS VOTE "FOR" RATIFICATION OF THE APPOINTMENT OF ERNST &
YOUNG LLP AS THE COMPANY'S INDEPENDENT AUDITORS.


                                       10
<PAGE>


                       INFORMATION CONCERNING THE COMPANY

Share Ownership by Principal Stockholders and Management

     The following table sets forth the beneficial  ownership of Common Stock of
the Company as of November 29, 1996,  by (i) each person known by the Company to
be the beneficial owner of more than 5% of the Company's Common Stock,  (ii) the
Company's Chief Executive Officer and the four most highly compensated executive
officers  other  than  the  Chief  Executive  Officer   (together,   the  "Named
Officers"), (iii) each director and (iv) all directors and executive officers as
a group.

                                                    Shares    Approximate
                                                Beneficially    Percent
      Name and Address                              Owned        Owned
      ----------------                              -----        -----

Waddell & Reed, Inc.(1) ............             2,047,800        9.9%
  6300 Lamar Avenue
  Shawnee Mission, KS 66201-9217

Douglas G. Carlston(2) .............             2,047,541        9.9%
  c/o Broderbund Software, Inc.
  500 Redwood Boulevard
  Novato, CA 94947

Paul G. Allen(3) ...................             1,160,000        5.6%
  c/o Vulcan Northwest
  110 110th Avenue, N.E
  Bellevue, WA

William M. McDonagh(2) .............               111,067          *

Edmund R. Auer(2) ..................                77,568          *

Harry R. Wilker(2) .................                52,516          *

Lawrence H. Wilkinson(2) ...........                40,000          *

Thomas L. Marcus(2) ................                38,568          *

William P. Egan(2) .................                28,520          *

David E. Liddle, Ph.D.(2) ..........                24,000          *

Jan L. Gullett(2) ..................                15,937          *

Gary L. Buckmiller(2) ..............                 8,100          *

Scott D. Cook(2) ...................                 8,000          *

Joseph P. Durrett ..................                 4,000          *

All directors and executive officers
 as a group (14 persons) (2) .......             2,483,565       11.8%
- ----------
  
* Less than one percent (1%).

(1)  Based on  information  received from Waddell & Reed,  Inc. and Schedule 13F
     filed  by  Waddell  &  Reed,  as of  September  30,  1996,  Waddell  & Reed
     Investment  Management Company had sole voting power as to 1,669,200 shares
     and Waddell & Reed Asset  Management  Company had shared voting power as to
     378,600 shares.

(2)  Includes 81,500,  43,800,  40,000,  30,000,  24,000, 24,000, 15,000, 8,000,
     8,000,  7,500,  6,668 and 315,468  shares which Messrs.  McDonagh,  Wilker,
     Wilkinson,  Marcus, Egan, Liddle, Gullett, Buckmiller, Cook, Carlston, Auer
     and all present directors and executive officers as a group,  respectively,
     have the right to  acquire  within 60 days of  November  29,  1996 upon the
     exercise of stock options.  The foregoing  numbers do not reflect potential
     changes  to  option  exercisability  resulting  from the  Company's  option
     repricing program described below.

(3)  As of November 27, 1996,  based on  information  received from Mr.  Allen's
     investment company.

Section 16(a) Beneficial Ownership Reporting Compliance

     Section  16(a) of the  Exchange Act  requires  the  Company's  officers and
directors  and  persons  who own  more  than  10% of a  registered  class of the
Company's equity securities, to file certain reports regarding ownership of, and
transactions  in, the  Company's  securities  with the  Securities  and Exchange
Commission (the "SEC").  Such officers,  directors and 10% stockholders are also
required by SEC rules to furnish the  Company  with copies of all Section  16(a)
forms that they file.


                                       11
<PAGE>


     Based  solely  on its  review of such  forms  received  by it,  or  written
representations from certain reporting persons, the Company believes that during
fiscal 1996 all Section  16(a) filing  requirements  applicable to its officers,
directors and 10% stockholders  were complied with, except that Forms 4 required
to be filed on behalf of Jan Gullett for transactions  occurring in October 1995
and January 1996 were filed late by the Company.

                       COMPENSATION OF EXECUTIVE OFFICERS

Executive Compensation

     The  following  table sets forth all  compensation  received  for  services
rendered to the Company in all  capacities  during the fiscal years ended August
31, 1996, 1995 and 1994 by the Named Officers.

<TABLE>
<CAPTION>
                                                                                            Long Term
                                                                                          Compensation
                                                                                          ------------
                                                        Annual Compensation                 Awards
                                           -------------------------------------------      ------
                                                                                           Securities
                                                                           Other Annual    Underlying      All Other
     Name and                               Salary            Bonus(1)     Compensation     Options      Compensation
 Principal Position              Year         ($)              ($)             ($)            (#)             ($)
 ------------------              ----       ------            -------      ------------    ----------    ------------

<S>                              <C>        <C>               <C>          <C>               <C>           <C>      
Douglas G. Carlston ......       1996       351,285           55,619             0(3)        37,500        15,470(4)
Chairman of the Board and        1995       308,472          482,409             0(3)             0        14,430
Chief Executive Officer(2)       1994       287,960          159,336             0(3)             0        17,290

William M. McDonagh ......       1996       304,639           48,233             0(3)        37,500        58,206(5)
President and Chief ......       1995       248,981          389,373             0(3)             0        14,308
Operating Officer ........       1994       200,031          110,683             0(3)        50,000        17,168

Harry R. Wilker ..........       1996       226,260           28,659             0(3)        25,000        64,917(6)
Senior Vice President, ...       1995       194,019          260,074             0(3)         5,000        14,430
Broderbund Publishing ....       1994       161,415           76,556             0(3)        28,000        14,924

Jan L. Gullett ...........       1996       226,096           28,638       211,669(7)        95,000         2,477(8)
Senior Vice President, ...       1995        94,431(9)       126,580        30,000(10)       50,000            47(11)
Marketing and Sales ......       1994            --               --            --               --            --

Thomas L. Marcus .........       1996       188,167           20,855             0(3)        20,000        51,000(12)
Vice President, Business .       1995       160,711          215,427             0(3)        10,000        14,310
Development and General ..       1994       132,752           52,468             0(3)        15,000        14,311
Counsel
</TABLE>
- ----------

(1)  Includes  profit  sharing bonus accrued in the  applicable  fiscal year and
     paid after the end of the fiscal year.

(2)  Mr. Carlston resigned as Chief Executive Officer effective October 1, 1996.

(3)  Excludes  all  perquisites  and  other  amounts  which,  for any  executive
     officer,  in the  aggregate  did not exceed the lesser of $50,000 or 10% of
     the total annual salary and bonus for such executive officer.

(4)  Includes  $2,375 in Company  matching  401(k) Plan  contributions,  $174 in
     group term life  insurance  imputed  income,  and $12,921 in profit sharing
     contributions.

(5)  Includes  $3,132 in Company  matching  401(k) Plan  contributions,  $102 in
     group  term life  insurance  imputed  income,  $12,921  in  profit  sharing
     contributions and $42,051 in payment of surrendered accrued vacation time.

(6)  Includes  $2,375 in Company  matching  401(k) Plan  contributions,  $288 in
     group  term life  insurance  imputed  income,  $12,921  in  profit  sharing
     contributions and $49,333 in payment of surrendered accrued vacation time.

(7)  Represents reimbursement of relocation expenses.

(8)  Includes $2,375 in Company matching 401(k) Plan  contributions  and $102 in
     group term life insurance imputed income.

(9)  Amount shown  reflects  pro rata salary  subsequent  to February  1995 hire
     date.

(10) Represents hiring bonus.

(11) Represents group term life insurance imputed income.

(12) Includes  $3,133 in Company  matching  401(k) Plan  contributions,  $102 in
     group  term life  insurance  imputed  income,  $12,921  in  profit  sharing
     contributions and $34,844 in payment of surrendered accrued vacation time.


                                       12
<PAGE>


Option Grants in Last Fiscal Year

     The  following  table  sets  forth,  as  to  the  Named  Officers,  certain
information relating to stock options granted during fiscal 1996.

<TABLE>
<CAPTION>
                                                                                             
                                              Individual Grants                         Potential Realizable            
                             ---------------------------------------------------         Value at Assumed                     
                             Number of    % of Total                                     Annual Rates of       
                              Securities   Options                                         Stock Price           
                             Underlying   Granted to    Exercise                         Appreciation for
                              Options     Employees       or                            for Option Term(4) 
                              Granted      in Fiscal    Base Price   Expiration       ----------------------
         Name                   (#)         Year(1)    ($/Sh)(2)(3)     Date           5%($)           10%($)
         ----                -----------  ----------   ------------  ----------        -----           ------
<S>                            <C>           <C>        <C>           <C>            <C>             <C>                    
Douglas G. Carlston ......     37,500        3.6        76.725(5)     10/31/00(5)      461,086       1,335,303
                                                    
William M. McDonagh ......     37,500        3.6        69.75         10/31/05       1,644,953       4,168,633
                                                                 
Harry R. Wilker ..........     25,000        2.4        69.75         10/31/05       1,096,635       2,779,088
                                                                 
Jan L. Gullett ...........     25,000        2.4        69.75         10/31/05       1,096,635       2,779,088
                                                                 
Jan L. Gullett ...........     25,000        2.4        48.00         01/31/06         754,674       1,912,491
                                                                 
Jan L. Gullett ...........     45,000        4.3        44.00         04/30/06       1,245,211       3,155,610
                                                                 
Thomas L. Marcus .........     20,000        1.9        69.75         10/31/05         877,308       2,223,271
</TABLE>                                                        
- ----------
                                                 
(1)  The total  number of shares  subject to options  granted  to  employees  in
     fiscal 1996 was 1,042,600.

(2)  With the  exception  of the option  granted to  Douglas  G.  Carlston,  the
     exercise  price  per share is equal to the mean  between  the  highest  and
     lowest selling prices of the Company's Common Stock on the date of grant.

(3)  In November  1996, the  Compensation  Committee and the Board of Directors,
     respectively,  decided to reprice certain  outstanding stock options issued
     to all employees,  including executive officers,  but not including outside
     directors (the  "Repricing").  Employees who were granted  options  between
     January 31, 1995 and April 30, 1996 (with certain limited  exceptions) have
     been offered the  opportunity to surrender  those grants in exchange for an
     equal number of options  having an exercise  price of $28.75,  which is the
     mean between the highest and lowest selling prices of the Company's  Common
     Stock on the date of the  Repricing.  In  exchange,  vesting  for  repriced
     options will be restarted as of the date of the Compensation  Committee and
     Board action.

(4)  The Potential Realizable Value is calculated based on the fair market value
     on the date of  grant,  which is equal  to the  exercise  price of  options
     granted in fiscal 1996,  assuming that the stock  appreciates in value from
     the date of grant  until  the end of the  option  term at the  annual  rate
     specified  (5% and 10%).  Potential  Realizable  Value is net of the option
     exercise price. The assumed rates of appreciation are specified in rules of
     the SEC, and do not  represent  the  Company's  estimate or  projection  of
     future stock  price.  Actual  gains,  if any,  resulting  from stock option
     exercises and Common Stock holdings are dependent on the future performance
     of the Common Stock, overall stock market conditions, as well as the option
     holders' continued  employment through the  exercise/vesting  period. There
     can be no  assurance  that the  amounts  reflected  in this  table  will be
     achieved. The Potential Realizable Value does not reflect the Repricing.

(5)  As Mr. Carlston was the holder of in excess of 10% of the Company's  voting
     securities  on the date of grant of the  option,  the option  expires  five
     years after the date of grant and the exercise  price per share is equal to
     110% of the mean  between  the  highest  and lowest  selling  prices of the
     Company's Common Stock on the date of grant.


                                       13
<PAGE>


Aggregate Option Exercises in Last Fiscal Year and Fiscal Year End Option Values

     The following table provides  information  with respect to option exercises
in fiscal 1996 by the Named Officers and the value of such officers' unexercised
options at the close of business on August 31, 1996.

                                    

                                   
<TABLE>
<CAPTION>
                                                             Number of Securities
                                                                  Year End (#)                  Value of Unexercised 
                                                               Options at Fiscal             In-the-Money Options at
                           Shares                                 Year End (#)                 Fiscal Year End ($) (2)
                         Acquired on       Value           -----------------------------------------------------------------
         Name            Exercise (#)  Realized($)(1)      Exercisable      Unexercisable    Exercisable       Unexercisable
         ----            ------------  --------------      -----------      -------------    -----------       -------------
<S>                          <C>             <C>              <C>             <C>              <C>                <C>    
Douglas G. Carlston               0                0               0           37,500                  0                0
William M. McDonagh           6,000          312,000          72,000           75,500          1,521,999          494,874
Harry R. Wilker ...          10,000          492,250          36,200           53,800            524,700          237,550
Jan L. Gullett ....               0                0          10,000          135,000                  0                0
Thomas L. Marcus ..           8,000          412,000          23,000           37,000            436,375           41,438
</TABLE>

(1)  Market value of  underlying  securities  based on the closing  price of the
     Company's Common Stock on the date of exercise, minus the exercise price.

(2)  Market value of underlying  securities based on the average of the high and
     low trading  price of $30.25 of the  Company's  Common  Stock on August 30,
     1996, minus the exercise price. Such value does not reflect the Repricing.

                              CERTAIN TRANSACTIONS

     In 1988, the Company founded Broderbund  Foundation (the  "Foundation"),  a
non-profit corporation. Douglas G. Carlston and William M. McDonagh serve on the
three-member  Board of  Directors  of the  Foundation.  Each year,  the  Company
donates to the  Foundation  a  percentage  of its  adjusted  pre-tax  profits as
determined by the Company's  Board of Directors.  For the preceding  three years
the Company has donated  approximately  2% of its adjusted pretax  profits.  The
Foundation makes grants to qualified non-profit  organizations at the discretion
of the Foundation's Board of Directors.

     Pursuant to an offer letter dated September 26, 1996, Joseph P. Durrett was
hired as Chief Executive  Officer of the Company,  effective  October 1996. Such
offer letter provides,  among other terms,  that Mr. Durrett will receive a base
salary of $400,000 per year,  participate in the Company's executive bonus plan,
and  receive  an  option  grant  for  300,000  shares  as of  the  date  of  his
commencement of employment with the Company.

     The following Compensation Committee Report on executive compensation shall
not  be  deemed  to be  incorporated  by  reference  by  any  general  statement
incorporating  by  reference  this Proxy  Statement  into any  filing  under the
Securities Act of 1933, as amended (the "Securities Act"), or under the Exchange
Act,  except to the  extent  that the  Company  specifically  incorporates  this
information  by  reference,  and shall not  otherwise be deemed filed under such
Acts.

                         COMPENSATION COMMITTEE REPORT

     The Compensation  Committee (the  "Committee") of the Board of Directors of
the Company is  composed of four  independent  outside  directors.  There are no
insiders on the Committee and there are no Committee  members with  interlocking
relationships  with the Company or any of its  affiliates.  The Chief  Executive
Officer ("CEO") of the Company is invited to attend and participate in Committee
meetings, except when CEO compensation is being discussed. The CEO may designate
the President  (except when the President's  compensation  is being  discussed),
Vice President of Human  Resources,  Vice President and General Counsel or other
members of management to attend and  participate in his stead.  Final  decisions
regarding  executive  compensation,  including  the granting of stock options to
executives,  are made by the Board of Directors based on  recommendations of the
Committee and decisions  regarding stock option grants to senior  executives are
made by the  Committee.  The Committee and the Board of Directors  have approved
guidelines  under  which  management  grants  options  to other  executives  and
non-executive employees.


                                       14
<PAGE>


     The Committee  reviews base salary levels and target  bonuses for the Named
Officers at or about October 1 of each year. The Committee makes recommendations
to the Board of Directors to establish  the general  compensation  policy of the
Company for the Named Officers.  The Committee also makes recommendations to the
Board regarding administration of the equity incentive plans, and the Bonus Plan
for the Named Officers.  The Committee approves and adopts compensation policies
to assure that the Company can  continue  to attract,  retain and  motivate  its
executive  officers through a balanced  compensation  program consisting of base
salary,  annual  incentive  bonuses,  and long term equity gain.  The  Committee
believes that the  compensation  of the Named Officers  should be  significantly
influenced by the Company's  performance.  The Committee has the  responsibility
for determining the CEO's  compensation  package annually and recommending it to
the Board of Directors for approval.

Compensation of Executive Group

     The  Committee  seeks  to  establish  total  compensation  levels  that are
competitive in the Company's  industry and within the high technology field as a
whole.  To this end, the Committee has  determined  that its  executives  should
receive  total cash  compensation  targeted  at the 50th  percentile,  or higher
depending on the Company's  performance,  when compared to the compensation paid
by comparable and competitive employers. In general, the Committee believes that
cash compensation should vary with the current or short-term  performance of the
Company,  and any long-term  awards should be closely aligned with the long-term
interest of the stockholders. Stock options have value for the executive only if
the price of the Company's  stock  increases  above the fair market value on the
grant date and only if the  executive  remains  employed  by the Company for the
period required for the options to vest.

     To accomplish this result, the Committee reviews reliable industry-specific
compensation  survey  studies  and the  advice of  compensation  consultants  to
establish  base  salary  levels  for  the  executive  group.  Specifically,  the
Committee  refers  to  compensation  surveys  in  assessing  salary  levels  for
executives  from a  comparability  viewpoint.  From time to time,  the Committee
retains the services of an independent  compensation  consulting organization to
conduct a competitive compensation study for its executive group.

     The executive group  participates in an annual  incentive  (bonus) program.
The bonus pool is  available  to the extent  that the  Company  meets or exceeds
certain  financial  performance  goals as determined  by the Board.  In the last
fiscal year,  the Company's  financial  performance  was not as strong as it had
been in the 1995  fiscal  year.  Although  the  Company  posted an  increase  in
year-over-year  revenues,  the Company's overall profitability declined slightly
in a  year-over-year  comparison,  exclusive  of the  one-time  charge  from the
acquisition  of T/Maker  Company and of a one-time gain relating to a terminated
merger.  Accordingly,  the executive  bonus pool  reflected the less  successful
financial  results in the last fiscal year and were on average 85-90% lower than
the prior  year's  bonus,  when the  Company's  financial  performance  was very
strong.  The Committee believes that the dramatic reduction in executive bonuses
in the last fiscal year is consistent with the  Committee's  view that executive
compensation   should  be  closely  tied  to  the  Company's  overall  financial
performance.

     The Company  maintains a stock option plan to provide long term  incentives
to maximize  stockholder value by rewarding  employees for the financial success
of the  Company.  Options  are  generally  subject  to five  (5)  year  vesting.
Currently,  option grants are made to executives in  pre-established  amounts in
connection   with   initial   hire  or  a  subsequent   grade   promotion.   The
pre-established   amounts  are  determined  by  referring  to  industry-specific
compensation  survey  studies  as  well  as  competitive  pressures  to  attract
executive  personnel.  Executive officers of the Company may also receive annual
option grants.

     The total  compensation  in the last  fiscal  year for the five most highly
compensated  executives is described in this Proxy Statement starting on Page 12
and below for the CEO.


                                       15
<PAGE>


Compensation of Chief Executive Officer

     The CEO's base salary of $351,285  in fiscal  year 1996 was  determined  by
reference  to  competitive   compensation   survey  data  and  internal   salary
structures.  Based on the company's financial results,  the CEO received a bonus
of $55,619. As discussed above with respect to the overall executive bonus pool,
the  CEO's  bonus  was  approximately  88% less  than the  prior  year's  bonus,
reflecting the Company's relatively modest financial  performance in fiscal year
1996 as compared to fiscal year 1995. In fiscal year 1996, Mr. Carlston received
a stock option grant for 37,500  shares of Common  Stock,  vesting  ratably over
five years. Such option is excluded from the Repricing.

     In October 1996, the Company announced the appointment of Joseph P. Durrett
as Chief Executive Officer of the Company.  Mr. Carlston remains Chairman of the
Board.

                                   Compensation Committee Members

                                   Gary L. Buckmiller, Chairman
                                   William P. Egan
                                   Lawrence H. Wilkinson
                                   David E. Liddle, Ph.D.


                                       16
<PAGE>


                     COMPANY STOCK PRICE PERFORMANCE GRAPH

     The graph below compares the cumulative total  stockholders'  return on the
Company's  Common Stock since the Company's  initial public offering in November
1991 with the NASDAQ-U.S.  Index and the Hambrecht & Quist Technology Index over
the same period  (assuming the investment of $100 in the Company's  Common Stock
and in the two other indices, and reinvestment of all dividends).

     The comparisons in the graph below are based on historical data and are not
intended to forecast the possible  future  performance  of the Company's  common
stock.

     The graph below shall not be deemed to be  incorporated by reference by any
general  statement  incorporating  by reference  this Proxy  Statement  into any
filing under the Securities Act or under the Exchange Act,  except to the extent
that the Company  specifically  incorporates this information by reference,  and
shall not otherwise be deemed filed under such Acts.


 [THE FOLLOWING TABLE WAS REPRESENTED AS A LINE CHART IN THE PRINTED MATERIAL]

                                         H&O              Nasdaq Stock
Dates             Broderbund          Technology         Market -- U.S.
- -----              ----------          ----------         --------------
11/25/91            100                 100                 100
Nov-91               87.50              100.61              100.27
Dec-91              115.00              114.19              112.52
Jan-92              125.00              120.87              119.10
Feb-92              130.00              125.97              121.80
Mar-92              123.75              117.99              116.05
Apr-92              143.75              115.24              111.07
May-92              128.75              115.15              112.51
Jun-92              120.00              108.22              108.11
Jul-92              104.38              113.25              111.94
Aug-92              123.75              108.84              108.52
Sep-92              147.50              112.83              112.56
Oct-92              180.00              118.67              116.99
Nov-92              197.50              126.42              126.30
Dec-92              212.50              131.35              130.95
Jan-93              215.63              136.91              134.68
Feb-93              201.25              128.04              129.65
Mar-93              221.25              129.43              133.40
Apr-93              176.25              122.11              127.71
May-93              192.50              133.14              135.34
Jun-93              195.00              132.22              135.96
Jul-93              173.75              125.50              136.13
Aug-93              180.00              132.17              143.16
Sep-93              198.75              134.57              147.42
Oct-93              282.50              138.26              150.74
Nov-93              253.75              140.03              146.24
Dec-93              172.50              143.34              150.32
Jan-94              182.50              151.79              154.88
Feb-94              201.25              153.56              153.43
Mar-94              205.00              144.64              144.00
Apr-94              171.25              141.75              142.13
May-94              220.00              142.61              142.48
Jun-94              226.25              134.15              137.27
Jul-94              242.50              139.22              140.08
Aug-94              277.50              153.17              149.01
Sep-94              267.50              153.04              148.63
Oct-94              320.00              163.86              151.55
Nov-94              357.50              162.70              146.52
Dec-94              467.50              166.38              146.94
Jan-95              462.50              165.61              147.76
Feb-95              518.75              178.04              155.57
Mar-95              518.75              185.18              160.18
Apr-95              495.00              196.94              165.23
May-95              450.00              202.77              169.49
Jun-95              637.50              224.64              183.22
Jul-95              720.00              244.11              196.69
Aug-95              736.25              248.74              200.67
Sep-95              761.25              255.82              205.29
Oct-95              693.75              259.11              204.11
Nov-95              647.50              257.64              208.91
Dec-95              607.50              249.81              207.80
Jan-96              485.00              255.37              208.82
Feb-96              452.50              265.10              216.78
Mar-96              377.50              254.80              217.50
Apr-96              440.00              282.59              235.54
May-96              421.25              286.53              246.37
Jun-96              322.50              266.50              235.22
Jul-96              328.75              241.15              214.23
Aug-96              301.25              255.45              226.27
Sep-96              290.00              283.77              243.47
Oct-96              281.25              278.94              240.84


                                 OTHER MATTERS

     The  Company  knows of no  other  matters  to be  submitted  to the  Annual
Meeting. If any other matters properly come before the Annual Meeting, it is the
intention of the persons  named in the enclosed form of Proxy to vote the shares
they represent as the Board of Directors may recommend.

                                   THE BOARD OF DIRECTORS

Novato, California
December 10, 1996
                                       17


<PAGE>

PROXY CARD                                                           PROXY CARD

                           BRODERBUND SOFTWARE, INC.

          THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS
                         ANNUAL MEETING OF STOCKHOLDERS
                           BRODERBUND SOFTWARE, INC.

     The  undersigned  stockholder  of  BRODERBUND  SOFTWARE,  INC.,  a Delaware
corporation,  hereby  acknowledges  receipt of the  Notice of Annual  Meeting of
Stockholders  and Proxy  Statement,  each dated  December 10,  1996,  and hereby
appoints Douglas G. Carlston and Thomas L. Marcus, and each of them, proxies and
attorneys-in-fact, with full power to each of substitution, on behalf and in the
name of the  undersigned,  to represent the undersigned at the Annual Meeting of
Stockholders  of  BRODERBUND  SOFTWARE,  INC. to be held on January 23, 1997, at
2:00 p.m., at Embassy Suites Hotel, 101 McInnis Parkway, San Rafael,  California
94903 and at any  adjournments  thereof,  and to vote all shares of Common Stock
which the  undersigned  would be entitled  to vote if then and there  personally
present, on the matters set forth below:

     THIS PROXY WILL BE VOTED AS DIRECTED OR, IF NO DIRECTION IS INDICATED, WILL
BE VOTED "FOR" THE  ELECTION OF  DIRECTORS  NAMED  HEREIN,  "FOR" EACH  PROPOSAL
LISTED,  AND AS SAID  PROXIES DEEM  ADVISABLE ON SUCH OTHER  MATTERS AS MAY COME
BEFORE THE MEETING.

<PAGE>

                            BRODERBUND SOFTWARE, INC.

    PLEASE MARK VOTE IN OVAL IN THE FOLLOWING MANNER USING DARK INK ONLY. |X|

[                                                                              ]

1. ELECTION OF DIRECTORS:

                                                          For  Withheld  For All
                                                          All     All    Except 

If you wish to withhold  authority to vote for any        | |     | |      | |
individual  nominee,  strike a line  through  that
nominees name in the list below:

Douglas  G.  Carlston,  Edmund  R.  Auer,  Gary L.
Buckmiller,  Scott D.  Cook,  Joseph  P.  Durrett,
William  P.  Egan,  David E.  Liddle,  William  M.
McDonagh, Lawrence H. Wilkinson

                                                          For  Against   Abstain
2.   PROPOSAL  TO  RATIFY  THE   ADOPTION  OF   THE       | |     | |      | |
     COMPANY'S 1996 EMPLOYEE  STOCK  PURCHASE PLAN
     AND THE  RESERVATION  OF  250,000  SHARES  OF
     COMMON STOCK THEREUNDER:

                                                          For  Against   Abstain
3.   PROPOSAL TO APPROVE THE INCREASE BY 1,500,000        | |     | |      | |
     SHARES IN THE NUMBER OF SHARES  AVAILABLE FOR
     GRANT UNDER THE  COMPANYS  1996  EMPLOYEE AND
     CONSULTANT STOCK OPTION PLAN:

                                                          For  Against   Abstain
4.   PROPOSAL TO RATIFY THE APPOINTMENT OF ERNST &        | |     | |      | |
     YOUNG LLP AS THE INDEPENDENT  AUDITORS OF THE
     COMPANY  FOR THE  1997  FISCAL  YEAR and upon
     such  other  matter  or  matters   which  may
     properly  come  before  the  meeting  and any
     adjournments thereof:

                                                Dated: ___________________ 199__

                                                Signature(s) ___________________

                                                ________________________________

                                                NOTE:   Please   sign   as  name
                                                appears  hereon.   Joint  owners
                                                should each sign.  When  signing
                                                as      attorney,      executor,
                                                administrator,     trustee    or
                                                guardian,  give  full  title  as
                                                such.



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