GAYLORD CONTAINER CORP /DE/
DEF 14A, 1996-12-24
PAPERBOARD MILLS
Previous: AMERICAN CONSOLIDATED GROWTH CORP, PRE 14A, 1996-12-24
Next: SCORE BOARD INC, 8-K, 1996-12-24



<PAGE>   1
                                 SCHEDULE 14A
                                (RULE 14a-101)

                   INFORMATION REQUIRED IN PROXY STATEMENT

                           SCHEDULE 14A INFORMATION
         PROXY STATEMENT PURSUANT TO SECTION 14(a) OF THE SECURITIES
                    EXCHANGE ACT OF 1934 (AMENDMENT NO.  )
                 
 
    Filed by the registrant [X]

    Filed by a party other than the registrant [ ]

    Check the appropriate box:

    [ ] Preliminary proxy statement   [ ] Confidential, for Use of the 
                                          Commission Only (as permitted by 
                                          Rule 14a-6(e)(2))
                                       
    [X] Definitive proxy statement

    [ ] Definitive additional materials

    [ ] Soliciting material pursuant to Rule 14a-11(c) or Rule 14a-12

                        Gaylord Container Corporation
- - -------------------------------------------------------------------------------
              (Name of Registrant as Specified in Its Charter)

- - -------------------------------------------------------------------------------
  (Name of Person(s) Filing Proxy Statement, if other than the Registrant)


Payment of filing fee (Check the appropriate box):

    [ ] $125 per Exchange Act Rule 0-11(c)(1)(ii), 14a-6(i)(1), or 14a-6(j)(2)
or Item 22(a)(2) of Schedule 14A.

    [ ] $500 per each party to the controversy pursuant to Exchange Act 
Rule 14a-6(i)(3).

    [ ] Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

    (1) Title of each class of securities to which transaction applies:

- - --------------------------------------------------------------------------------

    (2) Aggregate number of securities to which transaction applies:

- - --------------------------------------------------------------------------------

    (3) Per unit price or other underlying value of transaction computed 
pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the filing 
fee is calculated and state how it was determined):

- - --------------------------------------------------------------------------------

    (4) Proposed maximum aggregate value of transaction:

- - --------------------------------------------------------------------------------

    [ ] Check box if any part of the fee is offset as provided by Exchange Act 
Rule 0-11(a)(2) and identify the filing for which the offsetting fee was 
paid previously. Identify the previous filing by registration statement 
number, or the form or schedule and the date of its filing.

    (1) Amount previously paid:

- - --------------------------------------------------------------------------------

    (2) Form, schedule or registration statement no.:

- - --------------------------------------------------------------------------------

    (3) Filing party:

- - --------------------------------------------------------------------------------

    (4) Date filed:

- - --------------------------------------------------------------------------------
<PAGE>   2
                                                                    GAYLORD LOGO
 
                         GAYLORD CONTAINER CORPORATION
 
                                PROXY STATEMENT
 
                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
 
                                   TO BE HELD
                                FEBRUARY 5, 1997
 
     You are cordially invited to attend the annual meeting of stockholders (the
"Annual Meeting") of Gaylord Container Corporation (the "Company") which will be
held  on Wednesday, February 5, 1997 at 10:00 a.m. Chicago time at 520 Lake Cook
Road, Deerfield, Illinois 60015, for the following purposes:
 
     1. To elect ten directors of the Company to serve for terms commencing with
        the Annual Meeting;
 
     2. To approve  the  Gaylord  Container Corporation  1997  Long-Term  Equity
        Incentive Plan;
 
     3. To  ratify the  appointment of  Deloitte &  Touche LLP  as the Company's
        independent auditors; and
 
     4. To transact such other business as may properly come before the meeting.
 
     The Board of Directors has fixed the close of business on December 16, 1996
as the record date for determining  the stockholders entitled to notice of,  and
to  vote at, the  Annual Meeting or  any adjournment or  adjournments thereof. A
list of such stockholders will be  available for examination by any  stockholder
for  any purpose  germane to  the meeting  during normal  business hours  at the
Company's corporate  headquarters, 500  Lake Cook  Road, Suite  400,  Deerfield,
Illinois  60015,  during  the  10-day period  immediately  prior  to  the Annual
Meeting.
 
     It is important that your shares  be represented at the meeting  regardless
of  the size  of your  holdings. Whether or  not you  plan to  attend the Annual
Meeting, we urge you to mark, date  and sign the enclosed proxy. An envelope  is
enclosed for your convenience which, if mailed in the United States, requires no
postage.  Your proxy  is revocable at  any time before  it is voted.  If you are
present at the meeting you may withdraw your proxy and vote in person, if you so
desire.
 
                                          David F. Tanaka
                                          Secretary
 
Deerfield, Illinois
December 24, 1996
 
               YOU ARE URGED TO MARK, DATE AND SIGN THE ENCLOSED
              PROXY AND RETURN IT PROMPTLY. THE PROXY IS REVOCABLE
                        AT ANY TIME BEFORE IT IS VOTED.
<PAGE>   3
 
                         GAYLORD CONTAINER CORPORATION
 
                                PROXY STATEMENT
 
                         ANNUAL MEETING OF STOCKHOLDERS
 
                                FEBRUARY 5, 1997
 
                      TIME AND LOCATION OF ANNUAL MEETING
 
     The  1997 annual meeting of stockholders  (the "Annual Meeting") of Gaylord
Container Corporation, a Delaware corporation  (the "Company"), will be held  at
10:00  a.m. Chicago time on  Wednesday, February 5, 1997  at 520 Lake Cook Road,
Deerfield, Illinois 60015.
 
                      PURPOSE AND SOLICITATION OF PROXIES
 
     This proxy statement (the  "Proxy Statement") and  the enclosed proxy  card
are  being mailed on or about December 24, 1996 to the holders of Class A Common
Stock ("Common Stock")  of the Company  in connection with  the solicitation  of
proxies  on  behalf of  the Board  of Directors  of the  Company (the  "Board of
Directors" or "Board") for use at the  Annual Meeting and at any adjournment  or
adjournments  thereof. The purpose of this solicitation is to elect directors to
serve on the Board, to approve adoption of a new stock-based incentive plan  and
to ratify the appointment of the Company's independent auditors.
 
                 RECORD DATE; VOTING AND REVOCATION OF PROXIES
 
     Only  stockholders of record  as of the  close of business  on December 16,
1996 (the "Record  Date") will be  entitled to notice  of, and to  vote at,  the
Annual  Meeting. At the Annual Meeting, the Company's stockholders will be asked
to vote on proposals (i) to elect the nominees identified herein (the  "Director
Nominees")  as directors; (ii) to approve the Gaylord Container Corporation 1997
Long-Term Equity  Incentive Plan  ("the 1997  Plan"); and  (iii) to  ratify  the
appointment  of Deloitte & Touche LLP as the Company's independent auditors. The
details of each of these proposals are described below.
 
     Proxies properly executed and returned in a timely manner will be voted  at
the  Annual  Meeting in  accordance  with the  directions  noted thereon.  If no
direction is indicated, proxies will be voted in favor of each of the  proposals
outlined  below and at the discretion of  the proxyholders on all other business
as may  properly be  brought before  the Annual  Meeting or  any adjournment  or
adjournments thereof. Any stockholder submitting a proxy has the power to revoke
it  at any time  before it is voted  either in person at  the Annual Meeting, by
written notice to the Company's Secretary delivered before the Annual Meeting or
by delivery to the Company's Secretary  before the Annual Meeting of a  properly
executed later-dated proxy.
 
     Pursuant  to Delaware law, abstentions are  treated as present and entitled
to vote and thus have the effect  of a vote against a matter. Shares  registered
in  the names of brokers  or other "street name"  nominees for which proxies are
voted on some  but not all  matters will be  considered to be  voted only as  to
those  matters actually voted, and will not  be considered for any purpose as to
the matters with respect  to which a beneficial  holder has not provided  voting
instructions (commonly referred to as "broker non-votes").
 
                      OUTSTANDING SHARES AND VOTING RIGHTS
 
     Only  the Company's  Common Stock outstanding  represented in  person or by
proxy may vote at the Annual Meeting. Each holder of Common Stock is entitled to
one vote per share.
 
     Mid-America Group, Ltd. ("MAG") beneficially  owns less than 9 percent  and
the Company's executive officers and directors, as a group, including the shares
owned  by MAG, beneficially own  or control less than  15% percent of the Common
Stock.
 
                                        1
<PAGE>   4
 
     In  connection  with  the Company's  financial  restructuring  completed in
November  1992,  the  Company  issued  warrants  to  obtain  Common  Stock  (the
"Warrants") and simultaneously issued the shares of Common Stock obtainable upon
the  exercise of all such warrants to  a warrant trustee (the "Warrant Trustee")
which holds such  shares (the "Trust  Stock") in  trust for the  benefit of  the
holders  of  the warrants,  pending  any exercise,  or  for the  benefit  of the
Company, pending any redemption or exchange of the warrants. In connection  with
this  proxy solicitation, the  Warrant Trustee will vote,  and has appointed the
Secretary of the Company as  its proxy to vote, all  shares of Trust Stock  then
held  by the  Warrant Trustee  in proportion  to all  other votes  by holders of
Common Stock.
 
     As of the Record Date, there  were outstanding 52,731,832 shares of  Common
Stock,  including 3,015,492 shares  of Trust Stock held  by the Warrant Trustee,
and  3,015,492  Warrants  to  obtain  shares  of  Common  Stock.  For   detailed
information with respect to the beneficial ownership of the Common Stock and the
Warrants, see "Information With Respect To Certain Stockholders" below.
 
PROPOSAL 1
 
                             ELECTION OF DIRECTORS
 
     The  Board is currently composed  of 10 directors. Prior  to July 31, 1996,
the Board consisted of three Special Class A Directors and eight other directors
elected by  the holders  of  the Company's  Common  Stock. Under  the  Company's
Restated  Certificate of  Incorporation, each of  the Special  Class A Directors
served in such  capacity from November  2, 1992 until  July 31,1996, when  their
terms  expired.  Subsequently,  two directors,  Harve  A. Ferrill  and  Mary Sue
Coleman, were elected to fill  vacancies on the Board.  Each of the eight  other
directors has served in such capacity since the Company's 1996 Annual Meeting of
Stockholders.
 
     Each director elected at the Annual Meeting will hold office until the next
annual  meeting  of stockholders,  and until  a successor  shall have  been duly
elected and qualified. All of the Director Nominees are serving as directors  of
the  Company as of this  date and were recommended to  the Board of Directors by
the  Nominating  and   Organizational  Planning   Committee.  Unless   otherwise
instructed,  signed proxies that are returned will  be voted for election of all
of the Director Nominees, provided that if any of such nominees should be unable
or should fail to act as such by virtue of an unexpected occurrence, the proxies
will be voted  for such other  person or persons  as will be  determined by  the
holders of the proxies at their discretion.
 
           DIRECTOR NOMINEES FOR ELECTION AT THE 1997 ANNUAL MEETING
 
  Director Nominees
 
     MARY SUE COLEMAN. Ms. Coleman has served as a director of the Company since
August   1996.  Since  1995  she  has  served  as  President  and  Professor  of
Biochemistry and Biological Sciences at the University of Iowa. She served  from
1993 to 1995 as Provost and Vice President for Academic Affairs and Professor of
Biochemistry  at the  University of  New Mexico  and from  1992 to  1993 as Vice
Chancellor for Graduate Studies and Research at the University of North Carolina
at Chapel Hill. She serves on the board of directors of Norwest Bank Iowa,  N.A.
and on the Board of Trustees of Grinnell (Iowa) College. Member, Audit Committee
and Nominating and Organizational Planning Committee. Age 53.
 
     HARVE A. FERRILL. Mr. Ferrill has served as a director of the Company since
November  1992.  He  has  served  as Chief  Executive  Officer  of  Advance Ross
Corporation ("Advance Ross"),  a wholly owned  subsidiary of CUC  International,
Inc.,  a  membership  services  company, since  1996.  He  previously  served as
Chairman or President and  Chief Executive Officer of  Advance Ross since  1990.
Advance  Ross'  primary business  is Europe  Tax-Free  Shopping AB,  the world's
largest  refunder  of  value-added  taxes.   Advance  Ross  also  operates   PPC
Industries,    which   designs,   manufacturers   and   installs   electrostatic
precipitators for industrial  pollution control applications.  He has served  as
Chairman  of the Board of Directors  of GeoWaste Incorporated, a publicly traded
waste management  company,  since  1991  and  as  President  of  Ferrill-Plauche
 
                                        2
<PAGE>   5
 
Co., Inc., a private investment company, since 1982. Member, Audit Committee and
Nominating and Organizational Planning Committee. Age 63.
 
     JOHN  E. GOODENOW.  Mr. Goodenow  has served as  a director  of the Company
since November 1992.  He is  Chairman of  the Board  of Goodenow  Bancorporation
where  he served from 1979  to 1995 as President,  Chief Executive Officer and a
director. Mr. Goodenow also serves as a director of Bank Midwest (Okoboji, Iowa)
and Bank  Midwest (Fairmont,  Minnesota), each  a private  banking  corporation.
Member, Audit Committee and Compensation and Stock Option Committee. Age 61.
 
     DAVID B. HAWKINS. Mr. Hawkins has served as a director of the Company since
November  1986. He currently serves  as President of Coldwell Banker/Mid-America
Group Realtors and Vice Chairman and a director of MAG, a real estate investment
company. He served as  President or Executive Vice  President and a director  of
MAG from 1977 to 1993. Member, Nominating and Organizational Planning Committee.
Age 62.
 
     JOHN HAWKINSON. Mr. Hawkinson has served as a director of the Company since
February  1987. He also served as a director of Kansas City Southern Industries,
Inc., a diversified railroad holding company from 1967 to 1993. He is the former
Chairman and President and a former director of Kemper Financial Services,  Inc.
and  the former President and a former director of Kemper Group Funds. Chairman,
Audit Committee; member, Compensation and Stock Option Committee. Age 84.
 
     WARREN J. HAYFORD. Mr. Hayford served as President, Chief Operating Officer
and a director of the Company from  its organization in 1986 to 1988 and  served
as  Vice Chairman and a director from 1988 until his retirement as Vice Chairman
in 1992.  He  continues to  serve  as a  director.  Mr. Hayford  has  served  as
Chairman,  Chief Executive Officer and a  director of BWAY Corporation (formerly
Brockway Standard  Holdings Corporation),  a manufacturer  of metal  containers,
since  its formation in 1989. Mr. Hayford served from 1989 to 1996 as a director
of System  Software  Associates, Inc.,  a  developer and  marketer  of  business
application  software packages. Chairman, Nominating and Organizational Planning
Committee. Age 67.
 
     RICHARD S. LEVITT. Mr. Levitt has served as a director of the Company since
October 1987. He is currently Chairman of Nellis Corporation, a private  capital
management  company. He  served from  1983 to  1987 as  Vice Chairman  and Chief
Operating Officer of the Specialized  Financial Group of Norwest Corporation,  a
bank  holding company. From 1979  to 1983, Mr. Levitt  served as Chairman of the
Board, President  and Chief  Executive Officer  of Norwest  Financial  Services,
Inc.,  a financial services company (formerly  Dial Corporation), which became a
wholly owned subsidiary of Norwest Corporation in 1982. Mr. Levitt is a director
of Norwest  Corporation,  Norwest  Bank  Iowa,  N.A.,  Meredith  Corporation,  a
communications   company,  and  the  Northwest  Area  Foundation,  a  charitable
foundation. Chairman,  Compensation and  Stock Option  Committee; member,  Audit
Committee. Age 66.
 
     RALPH  L.  MacDONALD JR.  Mr. MacDonald  has  served as  a director  of the
Company since May 1994. Mr. MacDonald is a principal of Amelia Investment Corp.,
a private  investment company.  Prior  thereto, he  was  a principal  of  Island
Capital  Corporation ("Island  Capital"), a  private investment  company. He was
formerly Managing  Director-Corporate Finance  and a  member of  the  Management
Committee  of  Bankers Trust  Company  and its  parent,  Bankers Trust  New York
Corporation, which he joined in 1964 and served in various capacities until  his
resignation  in March 1992 to co-found Island Capital. Mr. MacDonald also serves
as a director  of Hercules, Inc.,  a specialty chemical  concern. Member,  Audit
Committee and Compensation and Stock Option Committee. Age 54.
 
     MARVIN  A. POMERANTZ. Mr. Pomerantz has served as Chairman, Chief Executive
Officer and a  director of  the Company since  its organization  in 1986.  Since
1980,  Mr. Pomerantz has served as Chairman  or President and a director of MAG.
He currently serves on the Board of Directors and the Executive Committee of the
American Forest & Paper Association. From  1980 to 1982, he served as  President
of the Diversified Group, and later as Executive Vice President of Navistar. Mr.
Pomerantz  formerly served as  President of the  Board of Regents  for the state
universities in Iowa  and formerly  served on the  board of  directors of  Stone
Container Corporation, a manufacturer of packaging products. Age 66.
 
                                        3
<PAGE>   6
     THOMAS H. STONER. Mr. Stoner has served as a director of the Company since
February 1993. He serves as Chairman of the Executive Committee of American
Radio Systems and served from 1965 to 1993 as Chairman and Chief Executive of
Stoner Broadcasting Systems, Inc., a private broadcast communications company
that merged with American Radio Systems in 1993. Since September 1996, he has
served as a director for Poppe Tyson, an advertising agency. Since 1994, he has
been Chairman of Chesapeake Bay Foundation, a charitable foundation, after
having served on the Board of Trustees since 1989. From 1965 to 1991 he served
as Chairman of the Stoner McCray Systems, Inc., a privately owned real estate
development company, and from 1985 to 1989 he served as director of Annapolis
Banking and Trust Company, an affiliate of Mercantile Bankshares Corporation, a
publicly traded banking company. Member, Nominating and Organizational Planning
Committee. Age 61.
 
REQUIRED VOTE
 
     Election of each Director Nominee requires the affirmative vote by the
holders of a majority of the outstanding shares of Common Stock present (whether
by person or proxy) and entitled to vote at the Annual Meeting.
 
     THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" EACH DIRECTOR NOMINEE.
 
                      MEETINGS AND COMMITTEES OF THE BOARD
 
     The Board of Directors held six meetings during fiscal 1996 and the various
committees of the Board held a total of four meetings. During fiscal 1996, each
Board member attended at least 75 percent of the meetings of the Board and
meetings of the committees of which he is a member, except for Mr. Stoner, who
attended 71% of the Board and committee meetings.
 
     Directors who are not current employees of the Company (the "Outside
Directors") are entitled to an annual fee of $26,000 plus an attendance fee of
$1,000 for each meeting of the Board. In addition, each Outside Director is
entitled to an annual fee of $5,000 for each committee chaired, plus a fee of
$1,000 per committee meeting attended. During fiscal 1996, no director fees were
paid to Mr. Pomerantz. All directors are reimbursed for expenses incurred as a
director.
 
     Beginning in fiscal 1996, Outside Directors may elect to defer all (but not
less than all) fees payable for service on the Board until they cease to be
directors or file a written revocation of their election. At the election of the
Outside Director deferred fees accrue (i) interest at 300 basis points over the
six month U.S. Treasury bill rate in effect at the beginning of each fiscal year
("Option A"); or (ii) gain or loss as if deferred fees were used to acquire
Common Stock at a 15 percent discount from the closing price at the beginning of
each fiscal year ("Option B"). Messrs. Goodenow, Hawkinson, Levitt, MacDonald,
and Stoner have elected to defer fees, all under Option B.
 
     The Board, pursuant to its powers, has designated certain committees of the
Board, including a Compensation and Stock Option Committee (the "Compensation
Committee"), an Audit Committee (the "Audit Committee") and a Nominating and
Organizational Planning Committee (formerly named the Nominating
Committee)("Nominating Committee"), the functions of which are described below:
 
     The Compensation Committee is responsible for establishing and maintaining
employee benefit programs, plans and trusts, including incentive compensation
programs, and the administration and grant of stock-based awards under the
Company's 1987 Key Employee Stock Option Plan (the "1987 Plan"), the Company's
1989 Long Term Incentive Plan (the "1989 Plan") and, if approved at this
meeting, the 1997 Plan. The Compensation Committee met twice in fiscal 1996.
 
   
     The Audit Committee's functions include making recommendations to the Board
on the selection of the Company's independent auditors, reviewing the scope of
the independent auditors' examination and meeting with the independent auditors,
internal auditors and certain officers and employees of the Company to review
the adequacy of internal controls. The Audit Committee held one meeting in
fiscal 1996.
    
 
                                        4
<PAGE>   7
 
     The Nominating Committee's responsibilities include recommending candidates
for  election to  the Board  or to  fill vacancies  on the  Board, reviewing the
performance of Board members and establishing and reviewing a plan of succession
for the Company's Chief  Executive Officer, in the  event of death,  disability,
retirement or other termination of employment. The Nominating Committee met once
in  fiscal  1996.  The Nominating  Committee  will consider  a  director nominee
recommended by  a  stockholder, if  written  notice of  such  recommendation  is
delivered  by registered mail to  the Secretary of the  Company not less than 90
days nor more than 120 days before a meeting of stockholders at which  directors
are  to  be elected.  A recommendation  must be  accompanied by  a comprehensive
written resume of the recommended  nominee's business experience and  background
and  a consent in  writing signed by the  recommended nominee that  he or she is
desirous of being considered as a nominee,  and if nominated and elected, he  or
she  will serve as a  director. Such a recommendation  by a stockholder does not
guarantee that the  Nominating Committee will  propose any such  nominee to  the
Board.
 
PROPOSAL 2
 
                           APPROVAL OF THE 1997 PLAN
 
GENERAL
 
     The  1997  Plan,  which  the Company  has  adopted  subject  to stockholder
approval effective January 1, 1997, provides for grants of stock options,  stock
appreciation   rights  ("SARs")  in  tandem   with  options,  restricted  stock,
performance awards and any  combination of the  foregoing to certain  directors,
officers  and key employees of the Company  and its subsidiaries. The purpose of
the 1997  Plan  is to  provide  such  individuals with  incentives  to  maximize
stockholder  value and otherwise contribute to the success of the Company and to
enable the Company to attract, retain and reward the best available persons  for
positions of substantial responsibility.
 
     The 1997 Plan will be administered by the Compensation Committee. As grants
to be awarded under the 1997 Plan will be made entirely in the discretion of the
Compensation Committee, the recipients, amounts and values of future benefits to
be  received pursuant to the 1997 Plan are not determinable. No grants have been
made to date under the 1997 Plan.
 
     A total of 2,000,000 shares of Common Stock will be available for  issuance
pursuant   to  the  1997  Plan,  subject  to   adjustment  in  the  event  of  a
reorganization, recapitalization, stock split, stock dividend or similar  change
in  the corporate structure of  the Company or the  outstanding shares of Common
Stock. Such shares  may be,  in whole  or in  part, authorized  and unissued  or
reacquired  and held as  treasury shares. As  of December 16,  1996, the closing
price of the Common Stock as reported  on the American Stock Exchange was  $6.38
per share.
 
     The  following  is  a summary  of  the terms  of  the 1997  Plan,  which is
qualified in its  entirety by reference  to the 1997  Plan, a copy  of which  is
attached as Appendix A to this Proxy Statement.
 
TERMS OF THE 1997 PLAN
 
     Eligibility.  Directors  and officers  (whether or  not employees)  and key
employees of  the Company  and  its subsidiaries  selected by  the  Compensation
Committee  will be eligible to receive grants  pursuant to the 1997 Plan, except
that only employees may  receive grants of incentive  stock options pursuant  to
the  1997  Plan. As  of December  16,  1996, the  Company had  approximately 250
employees expected to be eligible to participate in the 1997 Plan.
 
     Stock Options. Pursuant to  the 1997 Plan,  the Compensation Committee  may
award  grants of incentive stock options conforming to the provisions of Section
422 of the Internal  Revenue Code of 1986,  as amended (the "Code")  ("incentive
options"),  and  other stock  options  ("non-qualified options"),  subject  to a
maximum award of 550,000 options or SARs to any one grantee in any calendar year
and to  a maximum  fair market  value  of $100,000  of incentive  options  first
exercisable  in any  calendar year.  The exercise  price of  any option  will be
determined by the Compensation  Committee in its  discretion, provided that  the
exercise  price of  an incentive option  may not be  less than 100%  of the fair
market value of a share of Common Stock on the
 
                                        5
<PAGE>   8
 
date of grant of the option, and the exercise price of an incentive option
awarded to a person who owns stock constituting more than 10% of the voting
power of the Company may not be less than 110% of such fair market value on such
date.
 
     The term of each option will be established by the Compensation Committee,
subject to a maximum term of ten years from the date of grant in the case of a
non-qualified option or an incentive option and of five years from the date of
grant in the case of an incentive option granted to a person who owns stock
constituting more than 10% of the voting power of the Company. In addition, the
1997 Plan provides that all options generally cease vesting on, and terminate 90
days after, the date on which a grantee ceases to be a director, officer or
employee of the Company or its subsidiaries, although the 1997 Plan allows
certain exceptions depending upon the circumstances of cessation. In the case of
the grantee's death or disability, all of the grantee's options become fully
vested and exercisable and remain so for one year after the date of death or
disability. In the event of retirement, only the options vested on the date of
retirement remain exercisable, for a period of three years after retirement, so
long as the grantee does not compete with the Company during such period. Upon
termination for cause, all options terminate immediately. In addition,
immediately prior to a change in control of the Company, all options become
fully vested and exercisable.
 
     SARs. The Compensation Committee may grant SARs in tandem with stock
options to any optionee pursuant to the 1997 Plan. SARs become exercisable only
when, to the extent and on the conditions that the related options are
exercisable, and they expire at the same time the related options expire. The
exercise of an option results in the immediate forfeiture of any related SAR to
the extent the option is exercised, and the exercise of an SAR results in the
immediate forfeiture of any related option to the extent the SAR is exercised.
 
     Upon exercise of an SAR, the grantee will receive an amount in cash and/or
shares of Common Stock equal to the difference between the fair market value of
a share of Common Stock on the date of exercise and the exercise price of the
option to which it relates, multiplied by the number of shares as to which the
SAR is exercised.
 
     Restricted Stock. Under the 1997 Plan, the Compensation Committee may award
restricted stock subject to such conditions and restrictions, and for such
duration (which shall be at least six months except as otherwise described
below), as it determines in its discretion. A grantee will be required to pay
the Company at least the aggregate par value of any shares of restricted stock
within ten days of the date of grant, unless such shares are treasury shares.
Except as otherwise provided by the Compensation Committee, all restrictions on
a grantee's restricted stock will lapse immediately prior to a change in control
of the Company or at such time as the grantee ceases to be a director, officer
or employee of the Company and its subsidiaries due to death, disability or
retirement. If a grantee ceases to serve as such a director, officer or employee
for any other reason, all his or her restricted stock as to which the applicable
restrictions have not lapsed will be forfeited immediately.
 
     Performance Awards. Pursuant to the 1997 Plan, the Compensation Committee
may grant performance awards contingent upon achievement of set goals and
objectives with respect to specified performance criteria, such as return on
equity, over a specified performance cycle, all as designated by the
Compensation Committee. Performance awards may include specific dollar-value
target awards, performance units, the value of which is established by the
Compensation Committee at the time of grant, and/or performance shares, the
value of which is equal to the fair market value of a share of Common Stock on
the date of grant. The value of a performance award may be fixed or fluctuate on
the basis of specified performance criteria.
 
     Except as otherwise provided by the Compensation Committee, in the event of
a change in control of the Company, or if a grantee ceases to be a director,
officer or employee of the Company and its subsidiaries due to death, disability
or retirement, prior to completion of a performance cycle, the grantee will
receive the portion of the performance award payable to him or her based upon
the achievement of the applicable performance criteria over the elapsed portion
of the performance cycle. If a grantee ceases to be a director, officer or
employee of the Company or its subsidiaries for any other reason prior to
completion of a performance cycle, the grantee will become ineligible to receive
any portion of a performance award.
 
                                        6
<PAGE>   9
 
     Vesting,  Transferability of All  Awards. The terms  and conditions of each
award made under  the 1997  Plan, including  vesting requirements,  will be  set
forth  consistent with the  1997 Plan in  a written agreement  with the grantee.
Unless the Compensation Committee determines otherwise, no award under the  1997
Plan  may vest and  become exercisable within  six months of  the date of grant;
provided that all awards vest  immediately prior to a  change in control of  the
Company  and in certain other circumstances  upon a participant's termination of
employment or performance of services for the Company as described above.
 
     Unless the  Compensation  Committee  determines otherwise,  no  award  made
pursuant  to the 1997  Plan will be  transferable otherwise than  by will or the
laws of descent and distribution or  pursuant to a qualified domestic  relations
order,  and  each award  may be  exercised only  by  the grantee  or his  or her
guardian or legal representative.
 
     Amendment and  Termination  of  the  1997 Plan.  The  Board  may  amend  or
terminate  the 1997 Plan in its discretion, except that no amendment will become
effective without prior approval of the Company's stockholders if such  approval
is  necessary for  continued compliance with  the performance-based compensation
exception  of  Section  162(m)  of  the  Code  or  any  stock  exchange  listing
requirements.  If not  previously terminated  by the  Board, the  1997 Plan will
terminate on December 31, 2006.
 
CERTAIN FEDERAL INCOME TAX CONSEQUENCES OF THE 1997 PLAN
 
     The following discussion is intended only as a brief summary of the federal
income tax rules relevant to  options or shares issued  under the 1997 Plan,  as
based upon the Code as currently in effect. These rules are highly technical and
subject  to change in  the future. Because federal  income tax consequences will
vary as  a result  of individual  circumstances, grantees  should consult  their
personal tax advisors with respect to the tax consequences associated with stock
options.  Moreover,  the following  summary  relates only  to  grantees' federal
income tax treatment, and the state,  local and foreign tax consequences may  be
substantially different.
 
     Non-Qualified Options. A grantee does not recognize any taxable income, and
the  Company is not entitled  to a deduction, upon  the grant of a non-qualified
option. Upon  the exercise  of a  non-qualified option,  the grantee  recognizes
ordinary  income (subject to  wage and employment tax  withholding) equal to the
excess of the fair  market value of  the Common Stock  acquired over the  option
exercise  price. However,  in the case  of a  person subject to  the short swing
trading restrictions of Section 16(b) of the Securities Exchange Act of 1934, as
amended, whose  grant  is exempted  from  matching thereunder  pursuant  to  the
six-month holding provision of Rule 16b-3(d)(3) (a "16b-3(d)(3) Person"), income
is  recognized, and such excess is determined  by using the fair market value on
the later of the date of exercise and the date six months after the option grant
date unless such grantee elects  to be taxed based on  the fair market value  of
the  Company's common stock on  the date of exercise  by filing an election with
the Internal Revenue Service within 30 days after the exercise date to recognize
income on the exercise date (a  "Section 83(b) Election"). A grantee's basis  in
the  stock received is  equal to such stock's  fair market value  on the date of
exercise (or on the date  six months after the option  grant date, if later,  in
the  case on a grantee who is a 16b-3(d)(3) Person and who makes no such Section
83(b)  Election).  The  Company  is  entitled  to  a  deduction  equal  to   the
compensation taxable to the grantee.
 
     If  a grantee  sells Common  Stock acquired pursuant  to the  exercise of a
non-qualified option, such grantee will recognize capital gain or loss equal  to
the difference between the selling price of the stock and the grantee's basis in
the  stock.  Such capital  gain or  loss  is long-  or short-term,  depending on
whether the grantee has held the stock for more than one year. In the case of  a
grantee  who  is a  16b-3(d)(3) Person  and who  does not  make a  Section 83(b)
Election, any such capital  gain will be  long-term only if  the stock has  been
held for more than one year after the later of the exercise date or the date six
months after the option grant date. The Company is not entitled to any deduction
with respect to any capital gain recognized by the grantee.
 
     Capital  losses on  the sale of  such stock  may be used  to offset capital
gains. The net capital gain  of an individual taxpayer  is subject to a  maximum
tax  rate of 28%. If  capital losses exceed capital gains,  then up to $3,000 of
the excess losses may be deducted from ordinary income. Remaining capital losses
may be carried forward to future tax years.
 
                                        7
<PAGE>   10
 
     Incentive Options. An  optionee does  not recognize taxable  income on  the
grant  or exercise of  an incentive option.  However, the excess  of the stock's
fair market value on the  exercise date (the fair  market value on the  exercise
date or six months after the option grant date, whichever is later, is likely to
govern  in the case of a 16b-3(d)(3) Person) over the option exercise price will
be included in the grantee's alternative minimum taxable income and thereby  may
subject  the grantee to an alternative minimum tax. Such alternative minimum tax
may be payable even though the grantee receives no cash upon the exercise of his
or her incentive  option with which  to pay  such tax. Upon  the disposition  of
shares  of Common Stock acquired pursuant to the exercise of an incentive option
(i) more than one year after the date of exercise, and (ii) more than two  years
after  the grant date  (the "Required Holding  Periods"), the grantee recognizes
long-term capital gain or loss, as the  case may be, measured by the  difference
between  the stock's selling  price and the  exercise price. The  Company is not
entitled to any tax deduction by reason of the grant or exercise of an incentive
option, or a  disposition of stock  received upon the  exercise of an  incentive
option after the Required Holding Periods have been satisfied.
 
     If  a grantee disposes of  the shares of Common  Stock acquired pursuant to
the exercise  of an  incentive  option before  the  expiration of  the  Required
Holding  Periods  (a "Disqualifying  Disposition"),  the difference  between the
exercise price of such  shares and the  lesser of (i) the  fair market value  of
such  shares upon the  date of exercise  (the fair market  value on the exercise
date or six months after the option grant date, whichever is later, is likely to
govern in the  case of a  16b-3(d)(3) Person)  or (ii) the  selling price,  will
constitute  compensation taxable to the grantee  as ordinary income. The Company
is allowed a  corresponding tax deduction  equal to the  amount of  compensation
taxable  to the  grantee. If  the selling  price of  the stock  exceeds the fair
market value on the exercise date (or six months after the option grant date, if
later, in the case of a 16b-3(d)(3)  Person), the excess will be taxable to  the
grantee  as capital  gain (long-term or  short-term, depending  upon whether the
grantee held the stock  for more than  one year). The Company  is not allowed  a
deduction with respect to any such capital gain recognized by the grantee.
 
     Use  of  Shares  to Pay  Option  Price.  If a  grantee  delivers previously
acquired shares of Common Stock, however acquired, in payment of all or any part
of the exercise  price of a  non-qualified option,  the grantee will  not, as  a
result  of such delivery, be required to recognize as taxable income or loss any
appreciation or  depreciation in  the value  of the  previously acquired  shares
after  their acquisition  date. The grantee's  tax basis in,  and holding period
for, the previously acquired shares surrendered carries over to an equal  number
of  the option shares received on a share-for-share basis. The fair market value
of  the  shares  received  in  excess  of  the  shares  surrendered  constitutes
compensation  taxable to the grantee as  ordinary income (reduced by any portion
of the option price paid other  than by delivering previously acquired  shares).
Such  income is recognized and such fair  market value is determined on the date
of exercise, except in the case  of 16b-3(d)(3) Persons as discussed above.  The
tax  basis for such shares is equal to their fair market value as so determined,
and such shares'  holding period begins  on the  date on which  the fair  market
value  of such shares is determined. The  Company is entitled to a tax deduction
equal to the compensation recognized by the grantee.
 
     If a grantee delivers  previously acquired Common  Stock (other than  stock
acquired  upon exercise  of an  incentive option and  not held  for the Required
Holding Periods) in payment of all or  part of the option price of an  incentive
option,  the grantee will not be required to recognize as taxable income or loss
any appreciation or depreciation in the value of the previously acquired  Common
Stock after its acquisition date. The grantee's tax basis in, and holding period
(for  capital  gain,  but  not  Disqualifying  Disposition,  purposes)  for  the
previously acquired stock  surrendered carries over  to an equal  number of  the
option  shares received on a share-for-share basis. Shares received in excess of
the shares surrendered have  a tax basis  equal to the amount  paid (if any)  in
excess  of the previously  acquired shares used  to pay the  exercise price, and
such shares'  holding  period will  begin  on the  date  of exercise  (with  the
possible  exception of  16b-3(d)(3) Persons). Proposed  regulations provide that
when an incentive option is exercised  using previously acquired stock, a  later
Disqualifying  Disposition of the shares received will  be deemed to have been a
disposition of the shares having the lowest basis first.
 
     If a grantee pays the exercise price of an incentive option in whole or  in
part  with previously acquired Common Stock  that was acquired upon the exercise
of an incentive  option and  that has  not been  held for  the Required  Holding
Periods, the grantee will recognize ordinary income (but not capital gain) under
the rules
 
                                        8
<PAGE>   11
 
applicable  to Disqualifying  Dispositions. The  Company will  be entitled  to a
corresponding deduction. The grantee's basis in the shares received in  exchange
for  the shares surrendered will  be increased by the  amount of ordinary income
the grantee recognizes.
 
     One Million Dollar Compensation Limit. If an employee's total  compensation
from  the Company (including compensation related to options) exceeds $1,000,000
in any given  year, such compensation  in excess  of $1,000,000 may  not be  tax
deductible  by the  Company under  Code Section  162(m). Affected  employees are
generally the  Company's Chief  Executive  Officer and  four other  most  highly
compensated  executive  officers  at  the end  of  the  Company's  taxable year.
Excluded from  the  calculation  of  total  compensation  for  this  purpose  is
compensation  that  is "performance-based"  within the  meaning of  Code Section
162(m). The Company intends that compensation  realized upon the exercise of  an
option  or SAR  granted under the  1997 Plan be  regarded as "performance-based"
under Code  Section 162(m)  and  that such  compensation be  deductible  without
regard to the limits of Code Section 162(m).
 
VOTE REQUIRED
 
     The  affirmative vote  of a majority  of the  votes cast by  the holders of
shares of Common  Stock represented  in person  or by  proxy at  the meeting  is
required  for approval of the  1997 Plan. Approval of  the 1997 Plan is required
for shares of Common  Stock issued pursuant  to the 1997 Plan  to be listed  for
trading  on the American Stock Exchange and  for grants of options and SARs made
pursuant  to  the  1997  Plan  to  qualify  as  performance-based   compensation
deductible by the Company without limitation under Section 162(m) of the Code.
 
     THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" PROPOSAL 2.
 
PROPOSAL 3
 
                         INDEPENDENT PUBLIC ACCOUNTANTS
 
     Deloitte & Touche LLP has been selected by the Board of Directors, upon the
recommendation  of  the Audit  Committee, to  act  as the  Company's independent
auditors. Deloitte & Touche  LLP served as the  Company's auditors for the  1996
fiscal  year. Representatives of  Deloitte & Touche  LLP will be  present at the
1997 Annual Meeting; they will have the opportunity to make a statement, if they
desire to do so; and they will be available to respond to appropriate questions.
Stockholders are being asked to approve  the selection of Deloitte & Touche  LLP
as the Company's independent auditors for the 1997 fiscal year.
 
     THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" PROPOSAL 3.
 
                                        9
<PAGE>   12
 
                INFORMATION WITH RESPECT TO CERTAIN STOCKHOLDERS
 
     The  following table  sets forth  certain information  with respect  to the
beneficial ownership of the Company's Common Stock and warrants to obtain Common
Stock as of December  16, 1996 by (i)  each holder known by  the Company to  own
beneficially  more than  5 percent  of the  outstanding Common  Stock, (ii) each
director and  executive  officer of  the  Company  and (iii)  all  officers  and
directors of the Company as a group. The numbers and percentages of Common Stock
include  Trust  Stock held  by  the Warrant  Trustee.  To the  knowledge  of the
Company, each stockholder has sole voting and investment power as to the  shares
owned  unless  otherwise  noted.  The address  of  all  directors  and executive
officers is the address of the Company.
 
<TABLE>
<CAPTION>
                                                                                  WARRANTS TO OBTAIN
                                                        COMMON STOCK                 COMMON STOCK
                                                  ------------------------    --------------------------
                                                   NUMBER      PERCENT OF       NUMBER       PERCENT OF
                                                  OF SHARES   OUTSTANDING*    OF WARRANTS   OUTSTANDING*
                                                  ---------   ------------    -----------   ------------
<S>                                               <C>         <C>             <C>           <C>
Marvin A. Pomerantz and MAG(1)................... 4,504,942        8.5               0            --
  4700 Westown Parkway
  West Des Moines, IA 50625
Warren J. Hayford(2)............................. 1,869,068        3.5               0            --
Mary Sue Coleman.................................       500         --               0            --
Harve A. Ferrill.................................    10,000         --               0            --
John E. Goodenow(3)..............................    44,000         --               0            --
David B. Hawkins(4)..............................    26,200         --               0            --
John Hawkinson(4)(5).............................    68,102         --               0            --
Richard S. Levitt(4)(6)..........................    74,200         --               0            --
Ralph L. MacDonald Jr............................    20,000         --               0            --
Thomas H. Stoner.................................    12,000         --               0            --
Dale E. Stahl....................................   266,648         --               0            --
Daniel P. Casey(7)...............................   151,110         --               0            --
Lawrence G. Rogna(8).............................    98,300         --               0            --
All officers and directors as a group (22
  persons)(9).................................... 7,544,906       14.3%          8,679            --
</TABLE>
 
- - ---------------
 * Percentages less than 1 percent have been omitted.
 
(1) MAG is owned by Mr. Pomerantz, his wife and trusts for the benefit of  their
    children. Mr. Pomerantz does not own directly any of these shares except for
    15,000  shares  held in  his own  name.  Mr. Pomerantz  disclaims beneficial
    ownership of shares held by MAG and attributable to his wife and the trusts.
 
(2) The shares shown as beneficially owned by Mr. Hayford include 974,286 shares
    owned directly by trusts for the benefit of his children and  grandchildren,
    218,496  owned directly by his wife and  50,000 owned by a charitable family
    foundation. Mr. Hayford disclaims beneficial ownership of shares held by the
    trusts, his wife and the foundation.
 
(3) The shares shown as beneficially owned  by Mr. Goodenow include 1,000  owned
    directly by his wife and 20,000 owned directly by Goodenow Bancorporation, a
    family  owned corporation.  Mr. Goodenow  disclaims beneficial  ownership of
    such shares.
 
(4) Messrs. Hawkins, Hawkinson and Levitt own options to purchase 24,200,  5,300
    and  24,200  shares,  respectively,  of the  Company's  Common  Stock, which
    options were granted pursuant to the Company's Outside Director Stock Option
    Plan. Although none of such options have been exercised, the shares shown as
    beneficially owned by each of them include 100 percent of such options,  all
    of which are currently exercisable.
 
(5) The  shares shown as beneficially owned by Mr. Hawkinson include 6,615 owned
    directly by his wife. Mr.  Hawkinson disclaims beneficial ownership of  such
    shares.
 
                                       10
<PAGE>   13
 
(6) The shares shown as beneficially owned by Mr. Levitt include 50,000 owned by
    a trust for the benefit of his wife. Mr. Levitt disclaims beneficial
    ownership of such shares.
 
(7) The shares shown as beneficially owned by Mr. Casey include 24,360 owned by
    his wife and 19,500 owned by his children. Mr. Casey disclaims beneficial
    ownership of such shares.
 
(8) The shares shown as beneficially owned by Mr. Rogna include 2,800 owned by
    his wife. Mr. Rogna disclaims beneficial ownership of such shares.
 
(9) The number and percentage of shares of Common Stock owned by the persons
    named in the table and all officers and directors as a group include the
    648,177 shares that such persons and group may obtain upon the exercise of
    stock options exercisable currently or within 60 days of December 16, 1996.
 
                             EXECUTIVE COMPENSATION
 
SUMMARY COMPENSATION TABLE
 
     The following table sets forth certain information with respect to
compensation of the Company's chief executive officer and the Company's other
executive officers (the "named executive officers") earned for the fiscal years
ended September 30, 1996, 1995 and 1994:
 
   
<TABLE>
<CAPTION>
                                                                      RESTRICTED
                                                       OTHER ANNUAL     STOCK                  LTIP       ALL OTHER
        NAME AND          FISCAL   SALARY     BONUS    COMPENSATION    AWARDS/     OPTIONS/   PAYOUTS    COMPENSATION
   PRINCIPAL POSITION      YEAR      ($)       ($)         ($)            $        SARS(#)    ($)(1)     ($)(2)(3)(4)
- - ------------------------  ------   -------   -------   ------------   ----------   -------   ---------   ------------
<S>                       <C>      <C>       <C>       <C>            <C>          <C>       <C>         <C>
Marvin A. Pomerantz.....   1996    600,000         0      0                0        0                0      202,600
(Chairman and Chief        1995    600,000         0      0                0        0        2,236,400        4,500
Executive Officer)         1994    600,000         0      0                0        0          682,100       33,500
Dale E. Stahl...........   1996    368,100   208,000      0                0        0                0      115,700
(President and Chief       1995    346,900   375,000      0                0        0          894,500        4,500
Operating Officer)         1994    333,000    87,000      0                0        0          272,800       16,900
Daniel P. Casey.........   1996    344,400   208,000      0                0        0                0      112,400
(Executive Vice            1995    326,900   353,000      0                0        0          894,500        4,500
President)                 1994    313,000    82,000      0                0        0          272,800       16,400
Lawrence G. Rogna.......   1996    230,900   125,000      0                0        0                0      114,000
(Senior Vice               1995    218,900   185,000      0                0        0          447,300        4,500
President)                 1994    211,000    43,000      0                0        0          136,400        9,300
</TABLE>
    
 
   
- - ---------------
    
 
(1) Amounts shown are awards payable under the Company's Shareholder Value Plan,
    a calendar year plan, in which only the named executive officers are
    eligible to participate. Payment of a portion of such awards is contingent
    upon the price of the Company's Common Stock remaining at certain levels.
    See "Compensation Committee Report on Executive Compensation." Awards for
    calendar 1996, if any, cannot be calculated as of the date of this proxy
    statement.
 
(2) Includes for 1994, 1995 and 1996 employer contributions to the Company's
    401(k) Plan on behalf of Messrs. Pomerantz, Stahl, Casey and Rogna of
    $4,500, $4,500 and $4,500; $4,500, $4,500 and $4,500; $4,800, $4,500 and
    $4,500; $5,400, $4,500, and $4,500, respectively.
 
(3) Includes for 1994, 1995 and 1996 cash payments in lieu of Company
    contributions which could not be made because of Internal Revenue Code
    limitations to Messrs. Pomerantz, Stahl, Casey and Rogna of $29,000, $0 and
    $198,100; $12,400, $0 and $111,200; $11,600, $0 and $107,900; and $3,900, $0
    and $53,700, respectively. Beginning in 1995, calculation of the payment was
    made on a calendar rather than fiscal year basis. Amounts paid for calendar
    1995 are included in fiscal 1996 compensation.
 
   
(4) Includes for Mr. Rogna in 1996 $55,800 of a relocation loan which was
    forgiven.
    
 
                                       11
<PAGE>   14
 
                     OPTION/SAR GRANTS IN LAST FISCAL YEAR
 
     The named executive officers are not eligible for stock grants during the
term of the Shareholder Value Plan and, therefore, no stock options or SARs were
granted to the named executive officers in fiscal 1996 under any stock option
plan sponsored by the Company.
 
     The following table shows information concerning the exercise of options by
the named executive officers in fiscal 1996 and the value of options held by the
named executive officers at the end of fiscal 1996.
 
  AGGREGATED OPTION/SAR EXERCISES IN LAST FISCAL YEAR AND YEAR-END OPTION/SAR
                                     VALUES
 
<TABLE>
<CAPTION>
                                                                                               VALUE OF UNEXERCISED
                                                                     NUMBER OF UNEXERCISED         IN-THE-MONEY
                                                                        OPTIONS/SARS AT            OPTIONS/SARS
                                                                           FY-END(#)               AT FY-END($)
                                                                     ---------------------     --------------------
                            SHARES ACQUIRED                              EXERCISABLE/              EXERCISABLE/
          NAME                ON EXERCISE      VALUE REALIZED($)       UNEXERCISABLE(1)          UNEXERCISABLE(2)
- - -------------------------   ---------------    -----------------     ---------------------     --------------------
<S>                         <C>                <C>                   <C>                       <C>
Marvin A. Pomerantz......          0                   0                         0/0                       0/0
Dale E. Stahl............          0                   0                   177,148/0                 686,300/0
Daniel P. Casey..........          0                   0                    80,000/0                 329,800/0
Lawrence G. Rogna........          0                   0                    50,000/0                 201,200/0
</TABLE>
 
- - ---------------
(1) Options only are included. No SAR grants have been made.
 
(2) The closing price of the Common Stock on September 30, 1996 was $7.38.
 
              LONG-TERM INCENTIVE PLAN AWARDS IN LAST FISCAL YEAR
 
     The named executive officers did not receive any long-term incentive plan
awards during the last fiscal year, other than their ongoing participation in
the Shareholder Value Plan as described under "Compensation Committee Report on
Executive Compensation."
 
                               EXECUTIVE OFFICERS
 
     MARVIN A. POMERANTZ. See "Director Nominees for Election at the 1997 Annual
Meeting."
 
     DALE E. STAHL. Mr. Stahl has served as President and Chief Operating
Officer of the Company since August 1988. From March 1988 through August 1988,
Mr. Stahl served as Vice President of the Company. From 1978 to 1988, he was
employed by Union Camp Corporation, an integrated paper packaging manufacturer,
starting in sales and ultimately being promoted to Vice President-General
Manager of the container division. He is currently serving as a director of
AMCOL International Corporation, a diversified specialty mineral, chemical and
environmental company. Age 49.
 
     DANIEL P. CASEY. Mr. Casey has served as Executive Vice President of the
Company since February 1990. From July 1988 through February 1990, Mr. Casey
served as Senior Vice President-Financial and Legal Affairs of the Company and
from January 1988 through June 1988 in the same position for each of the Company
and Mid-America Packaging, Inc., which merged with the Company in June 1988.
From March 1987 through January 1988, Mr. Casey served as Vice
President-Financial and Legal Affairs for each of the Company and Mid-America.
Age 54.
 
     LAWRENCE G. ROGNA. Mr. Rogna has served as Senior Vice President of the
Company since February 1990. From December 1988 through February 1990, Mr. Rogna
served as Vice President-Human Resources of the Company. From 1981 to 1988 he
was employed by Rohr Industries, Inc., a manufacturer of components for aircraft
and space vehicles, where he served as Vice President, Human Resources from 1983
to 1988. Age 50.
 
                                       12
<PAGE>   15
 
                             EMPLOYMENT AGREEMENTS
 
     The Company has entered into an employment agreement with Mr. Pomerantz
dated as of January 1, 1993. The employment agreement is for a term of five
years, commencing January 1, 1993. The employment agreement provides for an
annual base salary of no less than $600,000, participation in the Shareholder
Value Plan and participation in all salaried employee benefit plans and programs
of the Company. Mr. Pomerantz's annual salary was increased to $750,000,
effective January 1997. During the term of his employment agreement, Mr.
Pomerantz will not be eligible for any stock option or restricted stock grants
or to participate in the Company's Management Incentive Plan. The employment
agreement provides Mr. Pomerantz with supplemental annual retirement income
payments commencing on the later of December 31, 1997 or the date of retirement
equal to 50 percent of his average base salary and bonus for the four highest
years of service with the Company, less primary Social Security benefits and any
amounts payable under the Company's pension plan. Early retirement reductions
are included under the supplemental retirement plan.
 
     In the event that Mr. Pomerantz's employment is terminated as a result of
his disability, Mr. Pomerantz will be entitled to receive his base salary for 12
months after such termination. In the event that Mr. Pomerantz's employment is
terminated as a result of his death, his estate will be entitled to receive his
base salary which is then accrued and unpaid. In the event that Mr. Pomerantz's
employment is terminated by the Company for any other reason other than Serious
Misconduct (as defined below) or by Mr. Pomerantz for Good Reason (as defined
below), he will be entitled to receive his full compensation for the balance of
the term of the employment agreement. For purposes of the employment agreement,
"Good Reason" means Mr. Pomerantz's resignation due to substantial diminution of
his duties, a reduction of his perquisites, a change in principal office
location or a material uncured breach by the Company of the employment
agreement, and "Serious Misconduct" means embezzlement or misappropriation of
Company funds, commission of a felony, willful disregard for his duties,
violation of any duty of loyalty, repeated acts causing public disgrace to the
Company, disclosure of the Company's confidential information, or engaging in
competition with the Company at any time before the sixth anniversary of the
commencement of the employment agreement.
 
     The Company has entered into an employment letter agreement for an
indefinite term with each of Mr. Stahl, under which he is serving as President
and Chief Operating Officer at an annual salary of $380,000 effective January
1997, Mr. Casey, under which he is serving as Executive Vice President at an
annual salary of $350,000 effective January 1997 and Mr. Rogna, under which he
is serving as Senior Vice President at an annual salary of $230,000 effective
January 1997.
 
     If any of Messrs. Stahl, Casey or Rogna becomes disabled and the Company
elects to terminate such executive, such executive will be entitled to receive
his full base salary and benefits for 12 months following such termination. If
the Company otherwise terminates the employment of any such executive, such
executive will be entitled to his full base salary and benefits for the 24
months following such termination; provided, however, that the final 12 months
of payments will be reduced by the amount, if any, received by such executive
from other employment. Pursuant to the terms of their employment agreements,
each of Messrs. Stahl, Casey and Rogna is entitled to participate in the
Shareholder Value Plan and in the Company's salaried employee benefit and
incentive plans, but is not eligible for any stock option or restricted stock
grants during the term of the Shareholder Value Plan.
 
     Each of Messrs. Stahl, Casey and Rogna is party to a severance compensation
agreement with the Company. Pursuant to such agreement, if any such executive is
terminated within 24 months after a change in control of the Company, such
executive will be entitled to a severance payment equal to two times the sum of
such executive's base salary plus his target bonus, as such bonus is provided
for in the Company's Management Incentive Plan. Target bonus amounts for Messrs.
Stahl, Casey and Rogna currently are 50 percent, 50 percent and 40 percent,
respectively, of base salary. In connection with the agreements, the Company
also provides reimbursement of any excise tax imposed on severance payments.
 
     Each of Messrs. Stahl, Casey and Rogna is a participant in the Supplemental
Executive Retirement Plan ("SERP") that was established in 1995. Pursuant to the
SERP, each such executive will receive supplemental annual retirement payments
commencing the later of age 55 or the date of retirement equal to up to
 
                                       13
<PAGE>   16
 
60  percent of  his average  base salary and  bonus, excluding  awards under the
Shareholder Value  Plan,  for the  four  highest of  the  seven years  prior  to
retirement,  less primary Social Security benefits and any amounts payable under
the Company's pension plan. Such payments range  from 35 percent (at age 55)  to
60 percent (at age 65) of the executive's average base salary and bonus.
 
                              CERTAIN TRANSACTIONS
 
     MAG and certain of its subsidiaries provided office space and professional,
administrative and clerical services to the Company during fiscal 1996 at a cost
of  approximately $143,000. Fees for these  services are determined on the basis
of costs incurred and the fair market value of the office space. It is  expected
that  MAG and such subsidiaries  will continue to provide  office space and such
services to the Company in the future.
 
     The Company has entered  into agreements with  certain of its  stockholders
which  provide  such stockholders  with the  right  in certain  circumstances to
require the Company to register, at the Company's expense, the shares of  Common
Stock owned by them under the Securities Act of 1933, as amended.
 
     The  Company has entered into employment agreements with Messrs. Pomerantz,
Stahl, Casey and Rogna. See "Employment Agreements."
 
                                  PENSION PLAN
 
     The Gaylord Container Retirement Plan (the "Pension Plan") is a  qualified,
non-contributory  defined benefit plan which  covers substantially all employees
of the  Company, including  both salaried  and hourly  employees. The  following
table  shows estimated annual  benefits payable to  salaried employees under the
Pension Plan  on a  straight  life annuity  basis  upon normal  retirement  with
indicated years of credited service and final average annual compensation:
 
<TABLE>
<CAPTION>
  FINAL                                                     YEARS OF SERVICE(2)
 AVERAGE                               -------------------------------------------------------------
EARNINGS(1)                               5         10         15         20         25         30
- - ----------                             ------    -------    -------    -------    -------    -------
<S>                                    <C>       <C>        <C>        <C>        <C>        <C>
$300,000(3)(4).......................  $9,375    $21,167    $31,992    $40,884    $49,775    $61,084
 200,000.............................   9,375     19,375     29,125     38,375     47,625     57,500
 175,000.............................   9,375     18,125     27,125     36,625     46,125     55,000
 150,000.............................   9,375     16,875     25,125     34,875     44,625     52,500
 125,000.............................   7,813     14,063     20,938     29,063     37,188     43,750
 100,000.............................   6,250     11,250     16,750     23,250     29,750     35,000
</TABLE>
 
- - ---------------
(1) Compensation  covered by  the Pension  Plan includes  all cash compensation,
    including amounts received under  the Shareholder Value  Plan, but does  not
    include  compensation  related to  stock  options, non-cash  compensation or
    deferred compensation. The amounts reflected  in the above pension table  do
    not  reflect the Social Security offset  in accordance with the Pension Plan
    benefit formula.
 
(2) As of September  30, 1996, the  named executive officers  had been  credited
    with  the following years of  service: Mr. Pomerantz, 8  years; Mr. Stahl, 8
    years; Mr. Casey, 9 years; and Mr. Rogna, 7 years. The basic benefit payable
    under the Pension Plan is computed on a straight life annuity basis.
 
(3) For  the  1996  Pension  Plan  year,  the  amount  of  compensation  in  the
    calculation  of  retirement  benefits  for  any  participant  is  limited to
    $150,000 subject to  future increases  based on cost  of living  adjustments
    implemented  by  the Department  of Treasury.  The maximum  estimated annual
    benefits listed  in this  table  do not  include  projected cost  of  living
    increases.
 
(4) In  addition to amounts  payable under the  Pension Plan, Messrs. Pomerantz,
    Stahl, Casey  and Rogna  will receive  supplemental retirement  income.  See
    "Employment  Agreements." Based on current  and historical compensation, the
    maximum annual supplemental retirement income payable to
 
                                       14
<PAGE>   17
 
Messrs.  Pomerantz,  Stahl,  Casey  and Rogna  will  be  approximately $725,000,
$330,000, $309,000 and $180,000, respectively.
 
COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION IN COMPENSATION
DECISIONS
 
     The members of  the Company's  Compensation Committee  are Messrs.  Levitt,
Ferrill,  Goodenow, Hawkinson and  MacDonald. No officers  or former officers of
the Company serve on the Compensation Committee.
 
COMPENSATION COMMITTEE REPORT ON EXECUTIVE COMPENSATION
 
     This Compensation  Committee report  shall not  be deemed  incorporated  by
reference  by  any  general  statement  incorporating  by  reference  this proxy
statement into  any  filing  under the  Securities  Act  of 1933  or  under  the
Securities  Exchange  Act  of  1934,  except  to  the  extent  that  the Company
specifically incorporates this information by reference, and shall not otherwise
be deemed filed under such Acts.
 
     The following has been submitted by the Compensation Committee of the Board
of Directors:
 
     The Compensation Committee of the Board of Directors makes  recommendations
to  the Board  regarding compensation of  the Company's  executive officers. The
philosophy of the Compensation Committee is to design an executive  compensation
program  to attract,  motivate and retain  the executive talent  critical to the
Company's achievement  of  its  objectives to  increase  shareholder  value  and
maximize returns to shareholders.
 
     Key  to the program  are incentives which vary  rewards with individual and
Company performance.  Two  compensation approaches  are  used to  implement  the
variable pay initiative: an annual cash incentive opportunity focused on Company
operating  and  financial  performance  for officers  and  key  managers,  and a
long-term  incentive  based  on  share  price  appreciation  through  grants  of
restricted  stock, grants  of stock  options or  payments under  the Shareholder
Value Plan.
 
  General Executive Compensation Program Policies
 
     To achieve its objectives, the Company has developed a series of  executive
compensation policies:
 
     - The  Company  will  provide  levels of  executive  compensation  that are
       competitive with those provided by  the relevant marketplace (as  defined
       below).
 
     - The   Company  will  provide  annual   cash  incentive  compensation  for
       executives that varies in  a consistent and  predictable manner with  the
       operating and financial performance of the Company.
 
     - The  Company  will provide  programs which  enable executives  to achieve
       rewards based  on  increased  shareholder value  to  reinforce  the  link
       between executive and shareholder interests.
 
  Competitive Executive Compensation, Base Salary and Annual Incentive
Compensation
 
     The  Company seeks  to provide  levels of  executive compensation  that are
competitive  at  expected   levels  of  individual   and  Company   performance.
Competitiveness  is defined as in keeping with the compensation of executives in
comparable positions and who have  similar qualifications. The comparison  group
for those executives is companies similar to the Company in industry and size.
 
     Competitiveness  is measured using data from a number of sources, including
published information, proxies, forest products industry surveys, which includes
data from the  Dow Jones paper  products peer group,  and surveys by  consulting
firms.
 
     A  salary range is  established for each salaried  position in the Company,
including each executive officer position. The midpoint of each salary range  is
based on the average salary of equivalent positions at the other companies which
the Company uses for comparison purposes. The salary range is from 80 percent to
120  percent  of the  midpoint.  An individual's  base  salary is  determined by
reviewing his  or  her  sustained  performance  over  time  and  correspondingly
positioning  the  executive  officer's  salary  in  the  salary  range  for  his
 
                                       15
<PAGE>   18
 
or her position. Salaries for the executive officers other than Mr. Pomerantz
were increased in fiscal 1996 to reflect their individual contributions and
provide salaries in line with competitive practices.
 
     The Management Incentive Plan is designed to ensure that incentive
compensation varies in a consistent and predictable manner with the Company's
operating and financial performance. Performance targets and related amounts to
be paid to plan participants if the targets are achieved are determined annually
by the Board. Targets have been established for fiscal 1997 based on the
Company's earnings before interest, income taxes, depreciation and amortization.
Messrs. Stahl, Casey and Rogna received payouts under this plan for fiscal 1996.
Mr. Pomerantz does not participate in the Management Incentive Plan.
 
     Based on the same goals and targets, the Company also maintains a Deferred
Profit Sharing Plan which provides for contributions to participants' individual
401(k) accounts. Based on the results achieved in fiscal 1996, the Company made
contributions of 3.72 percent of each participant's qualified compensation (as
described) pursuant to this plan. The Company's executive officers all
participate in this plan.
 
  Long-Term Incentive
 
     The Company currently maintains two stock-based plans pursuant to which
non-qualified stock options may be granted at no less than the market price of
the Company's Common Stock at the time of the grant: the 1989 Plan and the 1987
Plan. The 1989 Plan also permits the grant of incentive stock options, stock
appreciation rights, stock indemnification rights, restricted stock and
performance awards. Only non-qualified options and restricted stock have been
granted. Messrs. Pomerantz, Stahl, Casey and Rogna are not eligible to receive
any grants under the 1989 Plan or 1987 Plan during the term of the Shareholder
Value Plan.
 
     The Shareholder Value Plan, as approved by the Company's stockholders on
February 2, 1994 ("Shareholder Value Plan"), directly ties the long-term
incentive compensation of the Company's four executive officers to the creation
of shareholder value.
 
     The Shareholder Value Plan commenced January 1, 1993 and will be in effect
until December 31, 1997. All deferred awards not paid by the end of the calendar
1997 will be forfeited, provided that awards earned in calendar 1997 may be
payable during calendar 1998.
 
     At the end of each calendar year, Messrs. Pomerantz, Stahl, Casey and Rogna
will be entitled to receive in cash 1.0 percent, 0.4 percent, 0.4 percent and
0.2 percent, respectively, of the increase in shareholder value, if any, created
during that calendar year. Upon appropriate certification by the Compensation
Committee that the awards have been earned, one-half of such award will be
immediately payable and the remaining one-half will be payable in one-twelfth
increments at the conclusion of any month in which the Company's share price on
the last trading day of such month exceeds the Year End Share Value (as defined)
for the calendar year in which such award was earned.
 
     The increase in shareholder value for each calendar year is determined by
calculating the excess of (i) the product of (a) the average closing price of
the Company's stock during the last 10 trading days of such calendar year and
the first 10 trading days of the subsequent calendar year (the "Year End Share
Value"), multiplied by (b) 53,365,378 over (ii) the product of (a) the highest
Year End Share Value for any prior calendar year during which the Shareholder
Value Plan was in effect (provided that such value will not be less that
$3.375), multiplied by (b) 53,365,378. All calculations under the Shareholder
Value Plan will be equitably adjusted by the Board in the event of any stock
split, stock dividend, reverse stock split or other recapitalization.
 
     In the event of an acquisition of the Company prior to December 31, 1997,
the aggregate purchase price of the Company will establish the final Year End
Share Value under the Shareholder Value Plan. Upon consummation of such
acquisition, final payments including all deferred amounts will be immediately
due and payable.
 
     An acquisition of the Company means (i) a sale of substantially all of the
Company's assets to, or a merger with, another person in exchange for cash
and/or other property (other than a person where the Company's former
shareholders own immediately after such transaction directly or indirectly stock
possessing
 
                                       16
<PAGE>   19
 
more  than 50 percent of  such person's voting power)  or (ii) an acquisition of
the Company's stock  by a  person or  group in  exchange for  cash and/or  other
property so that such person or group has acquired stock possessing more than 50
percent  of  the Company's  voting power  (other  than a  person or  group which
includes Mr.  Pomerantz, MAG  or Mr.  Hayford, or  their respective  spouses  or
heirs).
 
     If  the Company terminates the employment  of Messrs. Stahl, Casey or Rogna
before the end of  a calendar year  other than because of  his death, total  and
permanent disability, or serious misconduct, he shall continue to participate in
this  plan  for  the  full  five-year  period.  If  the  Company  terminates the
employment of Mr.  Pomerantz or if  Mr. Pomerantz resigns  for Good Reason  (see
"Other  Business - Employment  Agreements") before the end  of the calendar year
other than  due  to  his  death,  total  and  permanent  disability  or  serious
misconduct,  he shall continue to participate in  this plan for the remainder of
the calendar year  in which the  termination occurs and  the following  calendar
year.
 
     If the Company terminates a participant's employment for serious misconduct
or  if Messrs. Stahl,  Casey or Rogna  resigns, or if  Mr. Pomerantz resigns for
other than Good Reason, such participant  shall receive no earned award for  the
calendar  year in  which such  termination occurred  or any  subsequent calendar
year.
 
     If a participant ceases to  be a Company employee  because of his death  or
total  and permanent  disability before  the end of  the calendar  year, (i) the
participant shall be entitled to  an award for such  calendar year and the  Year
End  Share Value for such participant for such calendar year shall be determined
by using  the 10  trading days  prior to  the termination  of the  participant's
employment (including the date of termination as the 10th day if it is a trading
day)  and the 10 trading days after  the termination of his employment, and (ii)
such participant  shall  be entitled  to  no  earned award  for  any  subsequent
calendar year.
 
     The  Shareholder  Value  Plan may  be  amended  or modified  by  the Board;
provided, however,  that  any such  amendment  or modification  which  adversely
affects a participant must also be approved in writing by such participant.
 
     None  of Messrs. Pomerantz,  Stahl, Casey or Rogna  received an award under
this plan based on the Year End Share Value for calendar 1995.
 
     Deductibility of Compensation under Section 162(m) of the Code
 
     Section 162(m)  of  the  Code  imposes a  $1  million  deduction  limit  on
compensation  paid to the named executive  officers of the Company. Compensation
is exempt from  the $1  million deduction  limit, however,  if the  compensation
qualifies  for an exception, including as exception for certain performancebased
compensation. Compensation paid under the Shareholder Value Plan should  qualify
for  the  performance-based compensation  exception, and  therefore compensation
paid pursuant to the Shareholder Value Plan should not be applied toward the  $1
million deduction limit of Code Section 162(m). The Company anticipates that the
amount  of compensation income received by each of the Company's named executive
officers, excluding income received pursuant to the Shareholder Value Plan, will
not exceed $1 million in 1996 or 1997. Therefore, Code Section 162(m) should not
cause the Company to be denied a  deduction for any compensation income paid  to
the Company's named executive officers.
 
     Chief Executive Officer Compensation
 
     After extensive review of competitive data and other pertinent factors, the
Compensation  Committee  recommended  and  the Board  approved  a  new five-year
employment agreement with Mr.  Pomerantz effective January  1, 1993. During  the
term  of his employment agreement, Mr.  Pomerantz is not eligible to participate
in the Management Incentive Plan or to receive any grants under the 1987 Plan or
1989 Plan.
 
     In  structuring  this  new  program,  the  Compensation  Committee   placed
significant  emphasis on the creation of shareholder value. The program utilizes
wholly objective criteria  for the  variable pay  opportunity and  is devoid  of
multiple  long-term vehicles. By providing a  program that consists primarily of
base salary  and  participation in  the  Shareholder Value  Plan  (as  described
above),  the  Compensation  Committee  believes  it  has  created  an  equitable
opportunity for Mr. Pomerantz which  is clearly focused on creating  shareholder
value.
 
                                       17
<PAGE>   20
 
     The  Compensation  Committee  has  reviewed  the  overall  program  for Mr.
Pomerantz and  believes  that  it  continues to  provide  the  right  focus  and
incentive  on the continued  improvement of shareholder  value. The Compensation
Committee has reviewed Mr.  Pomerantz's base salary  history and recommended  to
the  Board and  the Board has  approved an  increase in base  salary to $750,000
effective January 1, 1997. Mr. Pomerantz's  current base salary of $600,000  was
established  in 1988 and has remained at that level, except from January 1, 1991
until December 31, 1992, when  it was reduced to  $480,000 during the period  of
the Company's financial restructuring.
 
         Richard S. Levitt, Chairman
         Harve A. Ferrill, member
         John E. Goodenow, member
         John Hawkinson, member
         Ralph L. MacDonald, Jr., member
 
                            STOCK PERFORMANCE GRAPH
 
     The  graph below  compares the cumulative  total shareholder  return of the
Company's Common Stock, the S&P 500 Composite Stock Index and an index of a peer
group of paper companies, for the period of five years beginning October 1, 1991
and ending September 30, 1996 (assuming that the value of the investment in  the
Company's  Common Stock and each index was $100  on October 1, 1991 and that all
dividends were reinvested). The peer group index is comprised of eight medium to
large sized companies  whose primary  business is  the manufacture  and sale  of
paper  products.  Peer  group  returns  are weighted  each  year  based  on each
company's market capitalization  at the beginning  of the year.  The peer  group
comprises  the common stocks of: Boise Cascade, Bowater, Champion International,
Consolidated Papers, Federal Paper  Board (through the date  it was acquired  by
International Paper), P.H.Glatfelter, International Paper, Mead and Westvaco.
 
                 FIVE YEAR CUMULATIVE TOTAL STOCKHOLDER RETURNS

<TABLE>
<CAPTION>

                             1991    1992    1993      1994    1995    1996
<S>                          <C>     <C>     <C>      <C>     <C>     <C>
S&P 500 INDEX                100     111.05   125.49  130.11  168.82  203.14
GAYLORD CONTAINER            100     120.00    69.98  272.00  300.00  236.00
DOW JONES PAPER PRODUCTS     100      99.57   100.07  131.38  159.09  152.94

</TABLE>
 
                                       18
<PAGE>   21
 
                              FINANCIAL STATEMENTS
 
     The Company has enclosed its Annual Report to Stockholders, which includes
its Annual Report on Form 10-K for the year ended September 30, 1996, with this
Proxy Statement.
 
      COMPLIANCE WITH SECTION 16(A) OF THE SECURITIES EXCHANGE ACT OF 1934
 
   
     Section 16(a) of the Securities Exchange Act of 1934 requires the Company's
executive officers and directors to file initial reports of ownership and
reports of changes in ownership with the Securities and Exchange Commission (the
"Commission") and the American Stock Exchange. Executive officers and directors
are required by Commission regulations to furnish the Company with copies of all
Section 16(a) forms they file. Based solely on a review of the copies of such
forms furnished to the Company and written representations from the Company's
executive officers and directors, the Company believes that during fiscal 1996
all filing requirements applicable to executive officers and directors were met.
    
 
                                 OTHER BUSINESS
 
     The Board does not intend to present, and does not have any reason to
believe that others will present, any item of business at the Annual Meeting
other than those specifically set forth in the notice of the Annual Meeting. If
other matters are presented for a vote, however, the proxies will be voted on
such matters in accordance with the judgment of the persons acting under the
proxies.
 
                           PROPOSALS BY STOCKHOLDERS
 
     Any proposals by stockholders intended to be presented at the 1998 Annual
Meeting of Stockholders must be received by the Company no later than August 25,
1997.
 
     You are again urged to attend the Annual Meeting. Proxies will be solicited
by the Board through the use of the mails. Proxies may also be solicited by
directors, officers and a small number of other employees of the Company
personally or by mail, telephone, telegraph or otherwise, but such persons will
not be separately compensated for such services. Brokerage firms, banks,
fiduciaries, voting trustees or other nominees will be requested to forward the
soliciting materials to beneficial owners of stock held of record by them. The
entire cost of the Board's solicitation will be borne by the Company.
 
                                          By Order of the Board of Directors
 
                                          David F. Tanaka
                                          Secretary
 
                                       19
<PAGE>   22
 
                                                                      APPENDIX A
 
                         GAYLORD CONTAINER CORPORATION
                      1997 LONG-TERM EQUITY INCENTIVE PLAN
 
 1. PURPOSE.
 
     This plan shall be known as the Gaylord Container Corporation 1997
Long-Term Equity Incentive Plan (the "Plan"). The purpose of the Plan shall be
to promote the long-term growth and profitability of Gaylord Container
Corporation (the "Company") and its Subsidiaries by (i) providing certain
directors, officers and key employees of the Company and its Subsidiaries with
incentives to maximize stockholder value and otherwise contribute to the success
of the Company and (ii) enabling the Company to attract, retain and reward the
best available persons for positions of substantial responsibility. Grants of
incentive or nonqualified stock options, stock appreciation rights ("SARs") in
tandem with options, restricted stock, performance awards, or any combination of
the foregoing may be made under the Plan.
 
 2. DEFINITIONS.
 
     (a) "Board of Directors" and "Board" mean the board of directors of Gaylord
Container Corporation.
 
     (b) "Cause" means the occurrence of one of the following events:
 
          (i) Conviction of a felony or any crime or offense lesser than a
     felony involving the property of the Company or a Subsidiary; or
 
          (ii) Conduct that has caused demonstrable and serious injury to the
     Company or a Subsidiary, monetary or otherwise; or
 
          (iii) Willful refusal to perform or substantial disregard of duties
     properly assigned, as determined by the Company.
 
     (c) "Change in Control" means the occurrence of one of the following
events:
 
          (i) if any "person" or "group" as those terms are used in Sections
     13(d) and 14(d) of the Exchange Act, other than an Exempt Person, is or
     becomes the "beneficial owner" (as defined in Rule 13d-3 under the Exchange
     Act), directly or indirectly, of securities of the Company representing 50%
     or more of the combined voting power of the Company's then outstanding
     securities; or
 
          (ii) during any period of two consecutive years, individuals who at
     the beginning of such period constitute the Board and any new directors
     whose election by the Board or nomination for election by the Company's
     stockholders was approved by at least two-thirds of the directors then
     still in office who either were directors at the beginning of the period or
     whose election was previously so approved, cease for any reason to
     constitute a majority thereof; or
 
          (iii) the stockholders of the Company approve a merger or
     consolidation of the Company with any other corporation, other than a
     merger or consolidation which would result in all or a portion of the
     voting securities of the Company outstanding immediately prior thereto
     continuing to represent (either by remaining outstanding or by being
     converted into voting securities of the surviving entity) more than 50% of
     the combined voting power of the voting securities of the Company or such
     surviving entity outstanding immediately after such merger or
     consolidation; or the stockholders of the Company approve a plan of
     complete liquidation of the Company or an agreement for the sale or
     disposition by the Company of all or substantially all the Company's
     assets, other than a sale to an Exempt Person.
 
     (d) "Code" means the Internal Revenue Code of 1986, as amended.
 
     (e) "Committee" means the Compensation and Stock Option Committee of the
Board. The membership of the Committee shall be constituted so as to comply at
all times with the applicable requirements of Rule 16b-3 under the Exchange Act
and Section 162(m) of the Code.
 
                                       A-1
<PAGE>   23
 
     (f)  "Common Stock" means  the Class A  Common Stock, par  value $.0001 per
share, of the Company, and any other shares into which such stock may be changed
by reason of  a recapitalization, reorganization,  merger, consolidation or  any
other change in the corporate structure or capital stock of the Company.
 
     (g)  "Competition" is deemed to occur if a person whose employment with the
Company or its Subsidiaries has terminated obtains a position as a full-time  or
part-time  employee  of, as  a member  of the  board  of directors  of, or  as a
consultant or advisor with or to, or acquires an ownership interest in excess of
5% of, a corporation, partnership, firm or  other entity that engages in any  of
the  businesses  of the  Company or  any  Subsidiary with  which the  person was
involved in a management role at any time  during his or her last five years  of
employment with or other service for the Company or any Subsidiaries.
 
     (h)  "Disability" means a permanent and  total disability as defined in the
Company's Long-Term Disability Plan or as otherwise approved by the Committee.
 
     (i) "Exchange Act" means the Securities Exchange Act of 1934, as amended.
 
     (j) "Exempt Person" means (i) Marvin A. Pomerantz, (ii) Warren J.  Hayford,
(iii)  any person, entity  or group under  the control of  any party included in
clause (i)  or (ii),  or (iv)  a  trustee or  other administrator  or  fiduciary
holding securities under an employee benefit plan of the Company.
 
     (k) "Fair Market Value" of a share of Common Stock of the Company means, as
of  the date  in question,  the officially-quoted  closing selling  price of the
stock (or  if no  selling  price is  quoted, the  bid  price) on  the  principal
securities  exchange  on  which the  Common  Stock  is then  listed  for trading
(including for this purpose the Nasdaq  National Market) (the "Market") for  the
immediately  preceding trading day or, if the Common Stock is not then listed or
quoted in the  Market, the  Fair Market  Value shall be  the fair  value of  the
Common Stock determined in good faith by the Board; provided, however, that when
shares  received upon  exercise of  an option are  immediately sold  in the open
market, the net sale  price received may  be used to  determine the Fair  Market
Value  of any shares used to pay the  exercise price or withholding taxes and to
compute the withholding taxes.
 
     (l) "Incentive Stock Option" means an option conforming to the requirements
of Section 422 of the Code.
 
     (m) "Non-Employee Director"  has the  meaning given  to such  term in  Rule
16b-3 under the Exchange Act.
 
     (n)  "Nonqualified  Stock  Option" means  any  stock option  other  than an
Incentive Stock Option.
 
     (o) "Retirement" means  retirement as defined  under the Company's  Pension
Plan  or termination of one's employment on  retirement with the approval of the
Committee.
 
     (p) "Subsidiary" means a corporation  or other entity of which  outstanding
shares  or ownership interests  representing 50% or more  of the combined voting
power of such corporation or other entity,  or such lesser percentage as may  be
approved by the Committee, are owned directly or indirectly by the Company.
 
 3. ADMINISTRATION.
 
     The  Plan shall be  administered by the Committee;  provided that the Board
may, in its discretion, at any time and from time to time, resolve to administer
the Plan, in which case the term  "Committee" shall be deemed to mean the  Board
for  all purposes herein. The Committee shall consist of at least two directors.
Subject to the provisions of the Plan, the Committee shall be authorized to  (i)
select persons to participate in the Plan, (ii) determine the form and substance
of  grants  made under  the Plan  to  each participant,  and the  conditions and
restrictions, if any, subject  to which such grants  will be made, (iii)  modify
the terms of grants made under the Plan, (iv) interpret the Plan and grants made
thereunder and (v) adopt, amend, or rescind such rules and regulations, and make
such other determinations, for carrying out the Plan as it may deem appropriate.
Decisions  of the Committee on all matters relating  to the Plan shall be in the
Committee's sole discretion and shall be conclusive and binding on all  parties.
The validity, construction, and effect of the Plan and any rules and regulations
relating  to the Plan shall be  determined in accordance with applicable federal
 
                                       A-2
<PAGE>   24
 
and state laws and rules and regulations promulgated pursuant thereto. No member
of  the Committee and no  officer of the Company shall  be liable for any action
taken or  omitted to  be  taken by  such  member, by  any  other member  of  the
Committee or by any officer of the Company in connection with the performance of
duties  under the Plan,  except for such  member's own willful  misconduct or as
expressly provided by statute.
 
 4. SHARES AVAILABLE FOR THE PLAN.
 
     Subject to adjustments as provided in Section 15, an aggregate of 2,000,000
shares of Common Stock (the "Shares") may  be issued pursuant to the Plan.  Such
Shares  may be in whole or in part authorized and unissued, or shares which have
been reacquired by the Company and held  as treasury shares. If any grant  under
the  Plan  expires  or  terminates  unexercised,  becomes  unexercisable  or  is
forfeited  as  to  any  Shares,  such  unpurchased  or  forfeited  Shares  shall
thereafter be available for further grants under the Plan unless, in the case of
options granted under the Plan, related SARs are exercised.
 
     Without limiting the generality of the foregoing provisions of this Section
4  or the  generality of  the provisions  of Sections  3, 6  or 17  or any other
section of this Plan, the Committee may, at  any time or from time to time,  and
on  such terms and conditions (that are consistent with and not in contravention
of the  other  provisions of  this  Plan) as  the  Committee may,  in  its  sole
discretion, determine, enter into agreements (or take other actions with respect
to  the options)  for new options  containing terms  (including exercise prices)
more (or less) favorable than the outstanding options.
 
 5. PARTICIPATION.
 
     Participation in the Plan  shall be limited  to those directors  (including
Non-Employee  Directors),  officers  (including non-employee  officers)  and key
employees of the Company and its Subsidiaries selected by the Committee. Nothing
in the Plan or in any grant  thereunder shall confer any right on a  participant
to  continue in the employ of or the  performance of services for the Company or
shall interfere  in any  way with  the right  of the  Company to  terminate  the
employment or performance of services of a participant at any time.
 
     Incentive  Stock Options or Nonqualified Stock Options, SARs in tandem with
options,  restricted  stock  awards,  performance  awards,  or  any  combination
thereof,  may be granted  to such persons and  for such number  of Shares as the
Committee shall  determine  (such individuals  to  whom grants  are  made  being
sometimes  herein called "optionees" or "grantees," as the case may be). A grant
of any type made hereunder in any one year to an eligible employee shall neither
guarantee nor  preclude a  further  grant of  that or  any  other type  to  such
employee in that year or subsequent years.
 
 6. INCENTIVE AND NONQUALIFIED OPTIONS.
 
     The  Committee  may  from  time  to  time  grant  to  eligible participants
Incentive Stock Options, Nonqualified Stock Options, or any combination thereof;
provided that the Committee may grant  Incentive Stock Options only to  eligible
employees  of the Company  or its subsidiaries  (as defined for  this purpose in
Section 424(f) of the Code). In any  one calendar year, the Committee shall  not
grant  to any one participant, options or SARs to purchase a number of shares of
Common Stock in excess of 550,000. The  options granted shall take such form  as
the Committee shall determine, subject to the following terms and conditions.
 
     (a) Price. The price per Share deliverable upon the exercise of each option
("exercise  price") shall  be established by  the Committee, except  that in the
case of the grant of any Incentive  Stock Option, the exercise price may not  be
less  than 100% of the  Fair Market Value of  a share of Common  Stock as of the
date of grant of  the option unless  otherwise permitted by  Section 422 of  the
Code. In the case of the grant of any Incentive Stock Option to an employee who,
at  the time of the grant, owns more than 10% of the total combined voting power
of all classes of stock of the Company or any of its Subsidiaries, the  exercise
price,  if required by the Code, shall not  be less that 110% of the Fair Market
Value of a share of Common Stock as of the date of grant of the option.
 
     (b) Payment. Options may be exercised, in whole or in part, upon payment of
the exercise price of the Shares to be acquired. Unless otherwise determined  by
the Committee, payment shall be made (i) in cash
 
                                       A-3
<PAGE>   25
 
(including check, bank draft or money order), (ii) by delivery of outstanding
shares of Common Stock with a Fair Market Value on the date of exercise equal to
the aggregate exercise price payable with respect to the options' exercise,
(iii) by simultaneous sale through a broker reasonably acceptable to the
Committee of Shares acquired on exercise, as permitted under Regulation T of the
Federal Reserve Board, (iv) by authorizing the Company to withhold from issuance
a number of Shares issuable upon exercise of the options which, when multiplied
by the Fair Market Value of a share of Common Stock on the date of exercise is
equal to the aggregate exercise price payable with respect to the options so
exercised or (v) by any combination of the foregoing. Options may also be
exercised upon payment of the exercise price of the Shares to be acquired by
delivery of the optionee's promissory note, but only to the extent specifically
approved by and in accordance with the policies of the Committee.
 
     In the event a grantee elects to pay the exercise price payable with
respect to an option pursuant to clause (ii) above, (A) only a whole number of
share(s) of Common Stock (and not fractional shares of Common Stock) may be
tendered in payment, (B) such grantee must present evidence acceptable to the
Company that he or she has owned any such shares of Common Stock tendered in
payment of the exercise price (and that such tendered shares of Common Stock
have not been subject to any substantial risk of forfeiture) for at least six
months prior to the date of exercise, and (C) Common Stock must be delivered to
the Company. Delivery for this purpose may, at the election of the grantee, be
made either by (A) physical delivery of the certificate(s) for all such shares
of Common Stock tendered in payment of the price, accompanied by duly executed
instruments of transfer in a form acceptable to the Company, or (B) direction to
the grantee's broker to transfer, by book entry, such shares of Common Stock
from a brokerage account of the grantee to a brokerage account specified by the
Company. When payment of the exercise price is made by delivery of Common Stock,
the difference, if any, between the aggregate exercise price payable with
respect to the option being exercised and the Fair Market Value of the share(s)
of Common Stock tendered in payment (plus any applicable taxes) shall be paid in
cash. No grantee may tender shares of Common Stock having a Fair Market Value
exceeding the aggregate exercise price payable with respect to the option being
exercised.
 
     In the event a grantee elects to pay the exercise price payable with
respect to an option pursuant to clause (iv) above, (A) only a whole number of
Share(s) (and not fractional Shares) may be withheld in payment and (B) such
grantee must present evidence acceptable to the Company that he or she has owned
a number of shares of Common Stock at least equal to the number of Shares to be
withheld in payment of the exercise price (and that such owned shares of Common
Stock have not been subject to any substantial risk of forfeiture) for at least
six months prior to the date of exercise. When payment of the exercise price is
made by withholding of Shares, the difference, if any, between the aggregate
exercise price payable with respect to the option being exercised and the Fair
Market Value of the Share(s) withheld in payment (plus any applicable taxes)
shall be paid in cash. No grantee may authorize the withholding of Shares having
a Fair Market Value exceeding the aggregate exercise price payable with respect
to the option being exercised. Any withheld Shares shall no longer be issuable
under such option.
 
     (c) Terms of Options. The term during which each option may be exercised
shall be determined by the Committee, but, except as otherwise provided herein,
in no event shall an option be exercisable in whole or in part, in the case of a
Nonqualified Stock Option or an Incentive Stock Option (other than as described
below), more than ten years from the date it is granted or, in the case of an
Incentive Stock Option granted to an employee who at the time of the grant owns
more than 10% of the total combined voting power of all classes of stock of the
Company or any of its Subsidiaries, if required by the Code, more than five
years from the date it is granted. All rights to purchase Shares pursuant to an
option shall, unless sooner terminated, expire at the date designated by the
Committee. The Committee shall determine the date on which each option shall
become exercisable and may provide that an option shall become exercisable in
installments. The Shares constituting each installment may be purchased in whole
or in part at any time after such installment becomes exercisable, subject to
such minimum exercise requirements as may be designated by the Committee. Unless
otherwise provided herein or in the terms of the related grant, an optionee may
exercise an option only if he or she is, and has been continuously since the
date the option was granted, a director, officer or employee of the Company or a
Subsidiary. Prior to the exercise of an option and delivery of the Shares
 
                                       A-4
<PAGE>   26
 
represented thereby, the optionee shall have no rights as a stockholder with
respect to any Shares covered by such outstanding option (including any dividend
or voting rights).
 
     (d) Limitations on Grants. If required by the Code, the aggregate Fair
Market Value (determined as of the grant date) of Shares for which an Incentive
Stock Option is exercisable for the first time during any calendar year under
all equity incentive plans of the Company and its Subsidiaries may not exceed
$100,000.
 
     (e) Termination; Change in Control.
 
          (i) If a participant ceases to be a director, officer or employee of
     the Company and any Subsidiary due to death or Disability, all of the
     participant's options and SARs shall become fully vested and exercisable
     and shall remain so for a period of one year from the date of such death or
     Disability, but in no event after the expiration date of the option.
     Notwithstanding the foregoing, if the Disability giving rise to the
     termination of employment is not within the meaning of Section 422(e)(3) of
     the Code, Incentive Stock Options not exercised by such participant within
     90 days after the date of termination of employment will cease to qualify
     as Incentive Stock Options and will be treated as Nonqualified Stock
     Options under the Plan if required to be so treated under the code.
 
          (ii) If a participant ceases to be a director, officer or employee of
     the Company and any Subsidiary upon the occurrence of his or her
     Retirement, (A) each of his or her options and SARs that was exercisable on
     the date of Retirement shall remain exercisable for, and shall otherwise
     terminate at the end of, a period of up to three years after the date of
     Retirement, but in no event after the expiration date of the options;
     provided that the participant does not engage in Competition during such
     three-year period unless he or she receives written consent to do so from
     the Board or the Committee, and (B) all of the participant's options and
     SARs that were not exercisable on the date of Retirement shall be forfeited
     immediately upon such Retirement. Notwithstanding the foregoing, Incentive
     Stock Options not exercised by such participant within 90 days after
     Retirement will cease to qualify as Incentive Stock Options and will be
     treated as Nonqualified Stock Options under the Plan if required to be so
     treated under the Code.
 
          (iii) If a participant ceases to be a director, officer or employee of
     the Company or a Subsidiary due to Cause, all of his or her options and
     SARs shall be forfeited immediately upon such cessation, whether or not
     then exercisable.
 
          (iv) Unless otherwise determined by the Committee, if a participant
     ceases to be a director, officer or employee of the Company or a Subsidiary
     for any reason other than death, Disability, Retirement or Cause, (A) each
     of his or her options and SARs that was exercisable on the date of such
     cessation shall remain exercisable for, and shall otherwise terminate at
     the end of, a period of 90 days after the date of such cessation, but in no
     event after the expiration date of the options; provided that the
     participant does not engage in Competition during such 90-day period unless
     he or she receives written consent to do so from the Board or the
     Committee, and (B) all of the participant's options and SARs that were not
     exercisable on the date of such cessation shall be forfeited immediately
     upon such cessation.
 
          (v) If there is a Change in Control of the Company, all of the
     participant's options and SARs shall become fully vested and exercisable
     immediately prior to such Change in Control and shall remain so until the
     expiration date of the options and SARs.
 
 7. STOCK APPRECIATION RIGHTS.
 
     The Committee shall have the authority to grant SARs under this Plan to any
optionee in tandem with options, either at the time of grant of the related
option or thereafter by amendment to an outstanding option. The exercise of an
option shall result in an immediate forfeiture of any related SAR to the extent
the option is exercised, and the exercise of an SAR shall cause an immediate
forfeiture of any related option to the extent the SAR is exercised. SARs shall
be subject to such other terms and conditions as the Committee may specify. An
SAR shall expire at the same time as the related option expires and shall be
transferable only when, and under the same conditions as, the related option is
transferable.
 
                                       A-5
<PAGE>   27
 
     SARs shall be exercisable only when, to the extent and on the conditions
that the related option is exercisable. No SAR may be exercised unless the Fair
Market Value of a share of Common Stock of the Company on the date of exercise
exceeds the exercise price of the option to which the SAR corresponds. Prior to
the exercise of the SAR and delivery of the cash and/or Shares represented
thereby, the optionee shall have no rights as a stockholder with respect to
Shares covered by such outstanding SAR (including any dividend or voting
rights).
 
     Upon the exercise of an SAR, the optionee shall be entitled to a
distribution in an amount equal to the difference between the Fair Market Value
of a share of Common Stock on the date of exercise and the exercise price of the
option to which the SAR is related, multiplied by the number of Shares as to
which the SAR is exercised. The Committee shall decide whether such distribution
shall be in cash, in Shares, or in a combination thereof.
 
     All SARs will be exercised automatically on the last day prior to the
expiration date of the related option, so long as the Fair Market Value of a
share of Common Stock on that date exceeds the exercise price of the related
option.
 
 8. RESTRICTED STOCK.
 
     The Committee may at any time and from time to time grant Shares of
restricted stock under the Plan to such participants and in such amounts as it
determines. Each grant of restricted stock shall specify the applicable
restrictions on such Shares, the duration of such restrictions (which shall be
at least six months except as otherwise provided in the third paragraph of this
Section 8), and the time or times at which such restrictions shall lapse with
respect to all or a specified number of Shares that are part of the grant.
 
     The participant will be required to pay the Company the aggregate par value
of any Shares of restricted stock (or such larger amount as the Board may
determine to constitute capital under Section 154 of the Delaware General
Corporation Law, as amended) within ten days of the date of grant, unless such
Shares of restricted stock are treasury shares. The Shares will be held in
escrow by the Company on the participant's behalf during any period of
restriction thereon and will bear an appropriate legend specifying the
applicable restrictions thereon, and the participant will be required to execute
a blank stock power therefor. Except as otherwise provided by the Committee,
during such period of restriction the participant shall have all of the rights
of a holder of Common Stock, including but not limited to the rights to receive
dividends (or amounts equivalent to dividends) and to vote, and any stock
received as a distribution with respect to such participant's restricted stock
shall be subject to the same restrictions as then in effect for the restricted
stock.
 
     Except as otherwise provided by the Committee, immediately prior to a
Change in Control or at such time as a grantee ceases to be a director, officer
or employee of the Company and its Subsidiaries due to death, Disability or
Retirement during any period of restriction, all restrictions on Shares granted
to such grantee shall lapse. At such time as a grantee ceases to be a director,
officer or employee of the Company or its Subsidiaries for any other reason, all
restricted stock granted to such grantee on which the restrictions have not
lapsed shall be forfeited to the Company.
 
 9. PERFORMANCE AWARDS.
 
     Performance awards may be granted to participants at any time and from time
to time as determined by the Committee. The Committee shall have complete
discretion in determining the size and composition of performance awards so
granted to a participant and the appropriate period over which performance is to
be measured ("performance cycle"). Performance awards may include (i) specific
dollar-value target awards (ii) performance units, the value of each such unit
being determined by the Committee at the time of issuance, and/or (iii)
performance Shares, the value of each such Share being equal to the Fair Market
Value of a share of Common Stock.
 
     The value of each performance award may be fixed or it may be permitted to
fluctuate based on a performance factor (e.g., return on equity) selected by the
Committee.
 
                                       A-6
<PAGE>   28
 
     The Committee shall establish performance goals and objectives for each
performance cycle on the basis of such criteria and objectives as the Committee
may select from time to time. During any performance cycle, the Committee shall
have the authority to adjust the performance goals and objectives for such cycle
for such reasons as it deems equitable.
 
     The Committee shall determine the portion of each performance award that is
earned by a participant on the basis of the Company's performance over the
performance cycle in relation to the performance goals for such cycle. The
earned portion of a performance award may be paid out in Shares, cash, or a
combination of both, as the Committee may determine.
 
     A participant must be a director, officer or employee of the Company or its
Subsidiaries at the end of the performance cycle in order to be entitled to
payment of a performance award issued in respect of such cycle; provided,
however, that, except as otherwise determined by the Committee, if a participant
ceases to be a director, officer or employee of the Company and its Subsidiaries
upon his or her death, Retirement, or Disability prior to the end of the
performance cycle, the participant shall earn a proportionate portion of the
performance award based upon the elapsed portion of the performance cycle and
the Company's performance over that portion of such cycle.
 
     In the event of a Change in Control, a participant shall earn no less than
the portion of the performance award that the participant would have earned if
the performance cycle(s) had terminated as of the date of the Change in Control.
 
10. WITHHOLDING TAXES.
 
     (a) Participant Election. Unless otherwise determined by the Committee, a
participant may elect to deliver shares of Common Stock (or have the Company
withhold shares acquired upon exercise of an option or SAR or deliverable upon
grant or vesting of restricted stock, as the case may be) to satisfy, in whole
or in part, the amount the Company is required to withhold for taxes in
connection with the exercise of an option or SAR or the delivery of restricted
stock upon grant or vesting, as the case may be. Such election must be made on
or before the date the amount of tax to be withheld is determined. Once made,
the election shall be irrevocable. The fair market value of the shares to be
withheld or delivered will be the Fair Market Value as of the date the amount of
tax to be withheld is determined. In the event a participant elects to deliver
shares of Common Stock pursuant to this Section 10(a), such delivery must be
made subject to the conditions and pursuant to the procedures set forth in
Section 6(b) with respect to the delivery of Common Stock in payment of the
exercise price of options.
 
     (b) Company Requirement. The Company may require, as a condition to any
grant or exercise under the Plan or to the delivery of certificates for Shares
issued hereunder, that the grantee make provision for the payment to the
Company, either pursuant to Section 10(a) or this Section 10(b), of any federal,
state or local taxes of any kind required by law to be withheld with respect to
any grant or any delivery of Shares. The Company, to the extent permitted or
required by law, shall have the right to deduct from any payment of any kind
(including salary or bonus) otherwise due to a grantee, an amount equal to any
federal, state or local taxes of any kind required by law to be withheld with
respect to any grant or to the delivery of Shares under the Plan, or to retain
or sell without notice a sufficient number of the Shares to be issued to such
grantee to cover any such taxes, the payment of which has not otherwise been
provided for in accordance with the terms of the Plan, provided that the Company
shall not sell any such Shares if such sale would be considered a sale by such
grantee for purposes of Section 16 of the Exchange Act that is not exempt from
matching thereunder.
 
11. WRITTEN AGREEMENT; VESTING.
 
     Each employee to whom a grant is made under the Plan shall enter into a
written agreement with the Company that shall contain such provisions, including
without limitation vesting requirements, consistent with the provisions of the
Plan, as may be approved by the Committee. Unless the Committee determines
otherwise and except as otherwise provided in Sections 6, 7, 8 and 9 in
connection with a Change of Control or certain occurrences of termination, no
grant under this Plan may be exercised within six months of the date such grant
is made.
 
                                       A-7
<PAGE>   29
 
12. TRANSFERABILITY.
 
     Unless   the  Committee  determines  otherwise,   no  option,  tandem  SAR,
performance  award,  or  restricted  stock  granted  under  the  Plan  shall  be
transferable  by a participant otherwise than by will or the laws of descent and
distribution or pursuant to a qualified  domestic relations order as defined  by
the  Code.  Unless  the  Committee  determines  otherwise,  an  option,  SAR, or
performance award may be  exercised only by the  optionee or grantee thereof  or
his  guardian or legal representative; provided that Incentive Stock Options may
be exercised by such guardian or  legal representative only if permitted by  the
Code and any regulations promulgated thereunder.
 
13. LISTING AND REGISTRATION.
 
     If the Committee determines that the listing, registration or qualification
upon  any securities exchange or under any  law of Shares subject to any option,
SAR, performance award or restricted stock grant is necessary or desirable as  a
condition  of,  or in  connection with,  the granting  of same  or the  issue or
purchase of Shares thereunder, no such option  or SAR may be exercised in  whole
or  in part, no such performance award paid out and no Shares issued unless such
listing, registration or qualification  is effected free  of any conditions  not
acceptable to the Committee.
 
14. TRANSFER OF EMPLOYEE.
 
     Transfer of an employee from the Company to a Subsidiary, from a Subsidiary
to  the Company, and  from one Subsidiary  to another shall  not be considered a
termination  of  employment;  nor  shall  it  be  considered  a  termination  of
employment  if an  employee is placed  on military  or sick leave  or such other
leave of absence which is considered  by the Committee as continuing intact  the
employment relationship.
 
15. ADJUSTMENTS.
 
     In  the  event of  a reorganization,  recapitalization, stock  split, stock
dividend, combination of shares, merger, consolidation, distribution of  assets,
or  any other change  in the corporate  structure or shares  of the Company, the
Committee shall make such adjustment as  it deems appropriate in the number  and
kind  of Shares or other  property reserved for issuance  under the Plan, in the
number and kind of  Shares or other property  covered by grants previously  made
under  the Plan, and in the exercise  price of outstanding options. In the event
of any merger, consolidation or other reorganization in which the Company is not
the surviving or continuing corporation  or in which a  Change in Control is  to
occur,  all  of the  Company's obligations  regarding options,  SARs performance
awards,  and  restricted  stock  that  were  granted  hereunder  and  that   are
outstanding on the date of such event shall, on such terms as may be approved by
the  Committee prior to  such event, be  assumed by the  surviving or continuing
corporation or canceled in exchange for property (including cash).
 
     Without limitation of the foregoing, in connection with any transaction  of
the  type specified by clause (iii) of the  definition of a Change in Control in
Section 2(c),  the Committee  may, in  its  discretion, (i)  cancel any  or  all
outstanding  options under the Plan in  consideration for payment to the holders
thereof of an amount equal to the  portion of the consideration that would  have
been  payable to such holders pursuant to  such transaction if their options had
been fully exercised immediately prior  to such transaction, less the  aggregate
exercise price that would have been payable therefor, or (ii) if the amount that
would  have been payable to  the option holders pursuant  to such transaction if
their options had been fully exercised  immediately prior thereto would be  less
than  the aggregate exercise price that would have been payable therefor, cancel
any or all such options for no consideration or payment of any kind. Any  amount
due pursuant to the preceding sentence may be paid in cash or, in the event that
the  consideration to  be received  in such  transaction includes  securities or
other property, in cash and/or securities  or other property in the  Committee's
discretion.
 
16. TERMINATION AND MODIFICATION OF THE PLAN.
 
     The  Board of Directors, without further  approval of the stockholders, may
modify or terminate the Plan, except that no modification shall become effective
without prior  approval  of  the  stockholders of  the  Company  if  stockholder
approval  would be required for  continued compliance with the performance-based
compensation
 
                                       A-8
<PAGE>   30
 
exception  of  Section 162(m)  of the  Code  or any  listing requirement  of the
principal stock exchange on which the Common Stock is then listed.
 
17. AMENDMENT OR SUBSTITUTION OF AWARDS UNDER THE PLAN.
 
     The terms of any outstanding award under the Plan may be amended from  time
to  time  by  the  Committee in  its  discretion  in any  manner  that  it deems
appropriate (including, but not limited to, acceleration of the date of exercise
of  any  award  and/or  payments  thereunder  or  of  the  date  of  removal  of
restrictions  on Shares); provided that, except as otherwise provided in Section
15, no such amendment shall adversely affect in a material manner any right of a
participant under the award  without his or her  written consent. The  Committee
may,  in its discretion,  permit holders of  awards under the  Plan to surrender
outstanding awards in order to exercise or realize rights under other awards, or
in exchange  for the  grant  of new  awards, or  require  holders of  awards  to
surrender outstanding awards as a condition precedent to the grant of new awards
under the Plan.
 
18. COMMENCEMENT DATE; TERMINATION DATE.
 
     The  date of commencement of the Plan  shall be January 1, 1997, subject to
approval by the shareholders of  the Company. Unless previously terminated  upon
the  adoption of a resolution of the  Board terminating the Plan, the Plan shall
terminate at the close of business on  December 31, 2006. No termination of  the
Plan  shall materially and adversely affect any  of the rights or obligations of
any person, without his consent, under any grant of options or other  incentives
theretofore granted under the Plan.
 
19. GOVERNING LAW.
 
     The  Plan shall be governed by the corporate laws of the State of Delaware,
without giving effect to any choice of law provisions.
 
                                       A-9
<PAGE>   31



                     GAYLORD CONTAINER CORPORATION/PROXY
                PROXY SOLICITED BY THE BOARD OF DIRECTORS FOR
               ANNUAL MEETING OF STOCKHOLDERS FEBRUARY 5, 1997

The undersigned hereby appoints Marvin A. Pomerantz, Daniel P. Casey and David
F. Tanaka and each of them the undersigned's true and lawful attorneys and
proxies (with full power of substitution in each) to vote all Common Stock of
Gaylord Container Corporation, standing in the undersigned's name, at the
Annual Meeting of Stockholders of said corporation to be held at 520 Lake Cook
Road, Deerfield, Illinois 60015, on February 5, 1997 at 10:00 a.m. Chicago
time, upon those matters as described in the Proxy Statement for the Annual
Meeting and such other matters as may properly come before such meeting or any
adjournment or adjournments thereof.

                 CONTINUED AND TO BE SIGNED ON REVERSE SIDE

THIS PROXY WHEN PROPERLY EXECUTED WILL BE VOTED IN THE MANNER DIRECTED BY THE
UNDERSIGNED STOCKHOLDER.  IF NOT OTHERWISE SPECIFIED, THIS PROXY WILL BE VOTED
FOR PROPOSALS 1, 2 AND 3.

A VOTE FOR THE FOLLOWING PROPOSALS DESCRIBED IN THE PROXY STATEMENT FOR THE 
MEETING IS RECOMMENDED.

IF ANY OTHER BUSINESS IS TRANSACTED AT THE ANNUAL MEETING OF STOCKHOLDERS, THIS
PROXY SHALL BE VOTED IN ACCORDANCE WITH THE BEST JUDGMENT OF THE APPOINTED 
ATTORNEYS AND PROXIES.

<TABLE>
<CAPTION>
<S><C>
1.  ELECTION OF DIRECTORS:  MARY SUE         FOR     WITHHOLD    2.  APPROVAL OF THE 1997 PLAN.     FOR AGAINST ABSTAIN
    COLEMAN, HARVE A. FERRILL, JOHN E.       //        //                                            //    //     //
    HAWKINSON, WARREN J. HAYFORD,                                                                                              
    RICHARD S. LEVITT, RALPH L.                                  3.  RATIFY THE APPOINTMENT OF      FOR AGAINST ABSTAIN
    MACDONALD JR., MARVIN A. POMERANTZ,                              DELOITTE & TOUCHE LLP AS THE    //    //     //
    THOMAS H. STONER                                                 COMPANY'S INDEPENDENT AUDITORS.

    INSTRUCTION:  TO WITHHOLD AUTHORITY 
    TO VOTE FOR ANY INDIVIDUAL NOMINEE 
    LISTED, WRITE THAT NOMINEE'S NAME
    HERE:
    
    ___________________________________


                                                                 DATED:____________________________________________199_
                                    
                                                                 ______________________________________________________ 
                                                                               (SIGNATURE OF STOCKHOLDER) 
                                                                 ______________________________________________________ 
                                                                               (SIGNATURE OF STOCKHOLDER)

                                                                 PLEASE SIGN YOUR NAME EXACTLY AS IT APPEARS HEREON.  IF
                                                                 ACTING AS ATTORNEY, EXECUTOR, TRUSTEE, OR IN OTHER REPRESENTATIVE
                                                                 CAPACITY, PLEASE SIGN NAME AND TITLE.  IF STOCK IS HELD JOINTLY,
                                                                 EACH JOINT OWNER SHOULD SIGN.


</TABLE>

         PLEASE SIGN, DATE AND RETURN PROMPTLY IN ENCLOSED ENVELOPE





<PAGE>   32
                      GAYLORD CONTAINER CORPORATION/PROXY
                 PROXY SOLICITED BY THE BOARD OF DIRECTORS FOR
                ANNUAL MEETING OF STOCKHOLDERS FEBRUARY 5, 1997

The undersigned hereby appoints Marvin A. Pomerantz, Daniel P. Casey and David
F. Tanaka and each of them the undersigned's true and lawful attorneys and
proxies (with full power of substitution in each) to vote all Common Stock of
Gaylord Container Corporation, standing in the undersigned's name, at the
Annual Meeting of Stockholders of said corporation to be held at 520 Lake Cook
Road, Deerfield, Illinois 60015, on February 5, 1997 at 10:00 a.m. Chicago
time, upon those matters as described in the Proxy Statement for the Annual
Meeting and such other matters as may properly come before such meeting or any
adjournment or adjournments thereof.

THIS PROXY WHEN PROPERLY EXECUTED WILL BE VOTED IN THE MANNER DIRECTED BY THE
UNDERSIGNED STOCKHOLDER. IF NOT OTHERWISE SPECIFIED, THIS PROXY WILL BE VOTED
FOR PROPOSALS 1, 2 AND 3. A VOTE FOR THE FOLLOWING PROPOSALS DESCRIBED IN THE
PROXY STATEMENT FOR THE MEETING IS RECOMMENDED. IF ANY OTHER BUSINESS IS
TRANSACTED AT THE ANNUAL MEETING OF STOCKHOLDERS, THIS PROXY SHALL BE VOTED IN
ACCORDANCE WITH THE BEST JUDGMENT OF THE APPOINTED ATTORNEYS AND PROXIES.


                   CONTINUED AND TO BE SIGNED ON REVERSE SIDE
<PAGE>   33
<TABLE>
<S><C>

                                                   GAYLORD CONTAINER CORPORATION
                            THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" EACH OF THE LISTED PROPOSALS.     /x/
                             PLEASE MARK VOTE IN OVAL IN THE FOLLOWING MANNER USING DARK INK ONLY.      

                                                                        For             Withheld        For all
                                                                        all               all           except
1.  Election of Directors: Mary Sue Coleman, 
    Harve A. Ferrill, John E. Goodenow,                                 / /               / /             / /
    David B. Hawkins, John Hawkinson, Warren J. Hayford, 
    Richard S. Levitt, Ralph L. MacDonald Jr., 
    Marvin A. Pomerantz, Thomas H. Stoner

    Instruction: To withhold authority to vote for
    any individual nominee listed, write that
    nominee's name here:
  
    -----------------------------------------------


                                                                        For         Against      Abstain

2.  Approval of the 1997 Plan                                           / /           / /          / /


                                                                        For         Against      Abstain
3.  Ratify the appointment of Deloitte & Touche LLP
    as the Company's independent auditors.                              / /           / /          / /


Dated: _____________________________________ , 199_

___________________________________________________
            (Signature of Stockholder)

___________________________________________________
            (Signature of Stockholder)

Please sign your name exactly as it appears hereon. If
acting as attorney, executor, trustee, or in other
representative capacity, please sign name and title. If
stock is held jointly, each joint owner should sign.


                                    PLEASE SIGN, DATE AND RETURN PROMPTLY IN ENCLOSED ENVELOPE.
</TABLE>


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission