ATLANTIC AMERICAN CORP
DEF 14A, 2000-03-31
LIFE INSURANCE
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                          ATLANTIC AMERICAN CORPORATION
                            4370 Peachtree Road, N.E.
                           Atlanta, Georgia 30319-3000
                               ---------------

                                PROXY STATEMENT

                     FOR THE ANNUAL MEETING OF SHAREHOLDERS

                             TO BE HELD MAY 2, 2000

                               ---------------

GENERAL

This proxy statement is furnished in connection with the solicitation of proxies
by the Board of Directors of Atlantic  American  Corporation (the "Company") for
use at the Annual Meeting of Shareholders (the "Meeting") to be held at the time
and place and for the purposes  specified in the  accompanying  Notice of Annual
Meeting of Shareholders and at any postponements or adjournments  thereof.  When
the  enclosed  proxy is properly  executed  and  returned,  the shares  which it
represents  will be voted at the  Meeting in  accordance  with the  instructions
thereon. In the absence of any such instructions, the shares represented thereby
will be voted in favor of the  nominees for  directors  listed under the caption
"Election  of  Directors"  and the  ratification  of the  appointment  of Arthur
Andersen  LLP  as  the  Company's   independent  public  accountants  for  2000.
Management  does not know of any other business to be brought before the Meeting
not described herein, but it is intended that as to such other business,  a vote
may be cast pursuant to the proxy in accordance  with the judgment of the person
or persons acting thereunder.  This proxy statement and the accompanying form of
proxy are first  being  mailed to the  shareholders  of the  Company on or about
March 30, 2000.

Any  shareholder  who  executes  and  delivers a proxy may revoke it at any time
prior  to its  use by (i)  giving  written  notice  of  such  revocation  to the
Secretary  of the  Company  at  4370  Peachtree  Road,  N.E.,  Atlanta,  Georgia
30319-3000;  (ii)  executing and  delivering a proxy bearing a later date to the
Secretary  of the  Company  at  4370  Peachtree  Road,  N.E.,  Atlanta,  Georgia
30319-3000; or (iii) attending the Meeting and voting in person.

Only  holders  of  record of issued  and  outstanding  shares of $1.00 par value
common stock of the Company  ("Common  Stock") as of March 10, 2000 (the "Record
Date") will be entitled to notice of and to vote at the  Meeting.  On the Record
Date, there were 21,010,974  shares of Common Stock  outstanding.  Each share of
Common Stock is entitled to one vote.

ANNUAL REPORT

The Annual Report of the Company for the year ended December 31, 1999, including
financial  statements,  is enclosed  with this Proxy  Statement.  The  Company's
Annual Report on Form 10-K,  filed with the Securities and Exchange  Commission,
provides certain additional  information.  Shareholders may obtain a copy of the
Form 10-K without charge upon written request addressed to: Corporate Secretary,
Atlantic  American  Corporation,  4370 Peachtree Road,  N.E.,  Atlanta,  Georgia
30319-3000.  If  the  person  requesting  a  copy  of  the  Form  10-K  is not a
shareholder of record, the request must include a representation that the person
is a beneficial owner of the Company's Common Stock.

EXPENSES OF SOLICITATION

The cost of soliciting proxies will be borne by the Company. Officers, directors
and  employees  of the  Company may solicit  proxies by  telephone,  telegram or
personal  interview.  No contract or arrangement  exists for engaging  specially
paid employees or solicitors in connection with the  solicitation of proxies for
the  Meeting.   Arrangements  may  be  made  with  brokerage  houses  and  other
custodians,  nominees and  fiduciaries  to send  proxies and proxy  materials to
their  principals,  and the Company will reimburse them for their expenses in so
doing.

VOTE REQUIRED

A majority of the  outstanding  shares of Common Stock must be present in person
or by  proxy at the  Meeting  in order  to have  the  quorum  necessary  for the
transaction of business.  Abstentions and broker  "non-votes" will be counted as
present in determining  whether the quorum  requirement is satisfied.  Directors
are elected by the affirmative vote of a plurality of the shares of Common Stock
present in person or by proxy and actually voting at a meeting at which a quorum
is  present.  In order for  shareholders  to  approve  all other  matters  to be
presented at the Meeting,  the votes cast  favoring the proposal must exceed the
votes cast opposing the proposal.  Abstentions and non-votes will have no effect
on the voting with respect to any proposal as to which there is an abstention or
non-vote.  A "non-vote"  occurs when a nominee  holding  shares for a beneficial
owner votes on one proposal pursuant to discretionary  authority or instructions
from the beneficial  owner,  but does not vote on another  proposal  because the
nominee has not received instruction from the beneficial owner and does not have
discretionary power.

                                        1
<PAGE>


                            1. ELECTION OF DIRECTORS

One of the purposes of the Meeting is to elect  eleven  directors to serve until
the next annual meeting of the shareholders and until their successors have been
elected and  qualified or until their  earlier  resignation  or removal.  In the
event any of the nominees  should be unavailable  to serve as a director,  which
contingency is not presently anticipated, proxies will be voted for the election
of such other persons as may be designated by the present Board of Directors.

Nominees for election to the Board of Directors are considered  and  recommended
by the Executive  Committee of the Board of Directors to the  shareholders.  The
Company has no  procedure  whereby  nominees  are  solicited  or  accepted  from
shareholders.

All of the  nominees  for  election  to the  Board of  Directors  are  currently
directors of the Company.

The following  information is set forth with respect to the eleven  nominees for
director to be elected at the Meeting:

      ------------------------------------------------------------------
      Name                  Age     Position with the Company

      ------------------------------------------------------------------
      J. Mack Robinson       76      Chairman of the Board
      Hilton H. Howell, Jr.  38      Director, President and Chief Executive
                                     Officer
      Edward E. Elson        65      Director
      Harold K. Fischer      67      Director
      Samuel E. Hudgins      70      Director
      D. Raymond Riddle      65      Director
      Harriett J. Robinson   68      Director
      Scott G. Thompson      54      Director
      Mark C. West           39      Director
      William H.Whaley, M.D  59      Director
      Dom H. Wyant           72      Director
      ------------------------------------------------------------------

Mr.  Robinson  has served as Director and Chairman of the Board since 1974 and
served as President and Chief Executive  Officer of the Company from September
1988 to May 1995.  In  addition,  Mr.  Robinson is also a Director of Bull Run
Corporation and Gray Communications Systems, Inc.

Mr. Howell has been  President  and Chief  Executive  Officer of the  Company
since May 1995,  and prior thereto  served as Executive  Vice President of the
Company from  October 1992 to May 1995.  He has been a Director of the Company
since October 1992. Mr. Howell is the son-in-law of Mr. and Mrs. Robinson.  He
is also a Director of Bull Run  Corporation and Gray  Communications  Systems,
Inc.

Mr.  Elson is the  former  Ambassador  of the  United  States of  America to the
Kingdom of Denmark,  serving from 1993 through 1998. He has been director of the
Company  since October 1998,  and  previously  served as a director from 1986 to
1993.

Mr. Fischer has been the President of Association  Casualty  Insurance Company
and Association  Risk Management  General  Agency,  Inc.,  subsidiaries of the
Company, since 1984.  He has been a Director of the Company since July 1999.

Mr. Hudgins has been an independent  consultant  since  September 1997 and was a
Principal in Percival,  Hudgins & Company,  LLC, investment bankers,  from April
1992 to  September  1997.  He has been a Director of the Company  since 1986 and
also serves as a Director of The Wachovia Funds and The Wachovia Municipal Funds
of Wachovia Corporation.

Mr.  Riddle is the retired  Chairman and Chief  Executive  Officer of National
Service  Industries,  Inc., a diversified  holding company, a position he held
from  September  1994 to  February  1996,  and  prior  thereto  served  as the
President and Chief Executive  Officer of National  Service  Industries,  Inc.
since  January  1993.  Prior  thereto,  he was  President of Wachovia  Bank of
Georgia,  N.A., the President of Wachovia Corporation of Georgia and Executive
Vice  President  of  Wachovia  Corporation.  He  has  been a  Director  of the
Company since 1976,  and also serves as a Director of AMC,  Inc.,  Atlanta Gas
Light Company, Equifax Inc., and Gables Residential Trust, Inc.

Mrs.  Robinson,  the wife of J.  Mack  Robinson,  has been a  Director  of the
Company  since 1989.  She is also a Director of Gray  Communications  Systems,
Inc.

Mr.  Thompson has been the  President  and Chief  Financial  Officer of American
Southern Insurance Company, a subsidiary of the Company, since 1984. He has been
a Director of the Company since February 1996.

Mr. West has been the Chairman and Chief Executive  Officer of Genoa Companies
since 1990. He has been a Director of the Company since July 1997.

Dr. Whaley has been a physician in private practice for more than five years. He
has been a Director  of the  Company  since July  1992.  Mr.  Wyant is a retired
partner of the law firm of Jones,  Day, Reavis & Pogue,  which serves as counsel
to the Company.  He served as a Partner  with said firm from 1989 through  1994,
and as Of Counsel from 1995 through  1997. He has been a Director of the Company
since 1985, and also serves as a Director of Thomaston Mills, Inc.

                                        2
<PAGE>

The  Board  of  Directors  recommends  a vote FOR the election of each of the
nominees for Director.

Committees Of The Board Of Directors

The Board of  Directors of the Company has three (3)  standing  committees:  the
Executive Committee,  the Stock Option and Compensation  Committee and the Audit
Committee.  The Company has no Nominating Committee.  The Executive Committee is
composed of Messrs. Robinson, Howell, Hudgins and Whaley, and its function is to
act in the  place  and  stead of the  Board to the  extent  permitted  by law on
matters which require Board action  between  meetings of the Board of Directors.
The  Executive  Committee  of the Company met or acted by written  consent  four
times during 1999.

The Stock  Option and  Compensation  Committee  is  composed  of Messrs.  Elson,
Riddle, Whaley and West. The Stock Option and Compensation  Committee's function
is to  establish  the number of stock  options to be granted to officers and key
employees and the annual  salaries and bonus amounts  payable to officers of the
Company.  The Stock Option and  Compensation  Committee  met or acted by written
consent two times during 1999.

The Audit Committee is composed of Messrs.  Elson,  Riddle, West, and Wyant. The
Audit Committee's  functions  include  reviewing with the Company's  independent
public  accountants,  their reports and audits,  and reporting their findings to
the full Board. The Audit Committee held one meeting in 1999.

The Board of Directors met or acted by written consent three times in 1999. Each
of the  directors  named  above,  except for Mr.  Elson,  attended  at least 75%
percent of the meetings of the Board and its committees of which he or she was a
member during 1999.

Compensation Of Directors

The Company's  policy is to pay all Directors an annual  retainer fee of $6,000,
to pay fees to Directors at the rate of $1,000 for each Board  meeting  attended
and $500 for each committee  meeting  attended,  and to reimburse  Directors for
actual expenses  incurred in connection with attending  meetings of the Board of
Directors and  Committees of the Board.  In addition,  pursuant to the Company's
1996 Director Stock Option Plan (the "Director Plan"), all Directors who are not
employees or officers of the Company or any of its  subsidiaries are entitled to
receive an initial  grant of options to purchase  5,000  shares of Common  Stock
upon first  becoming a Director and annual  grants of options to purchase  1,000
shares of Common Stock.

                                        3

<PAGE>

                        SECURITY OWNERSHIP OF MANAGEMENT

The following  table sets forth Common Stock  ownership  information as of March
10,  2000 by: (i) each  person who is known to the  Company to own  beneficially
more than 5% of the outstanding shares of Common Stock of the Company, (ii) each
director,  (iii) each executive officer named in the Summary Compensation Table,
and (iv) all of the Company's directors and executive officers as a group.

- ------------------------------------------------------------------------------

                                                Amount and Nature

Name of Individual                                of Beneficial         Percent
or Identity of Group                                Ownership(1)       of Class

- ------------------------------------------------------------------------------

J. Mack Robinson..............................      13,654,120(2)       64.65%
 4370 Peachtree Road, N.E.
 Atlanta, Georgia 30319
Harriett J. Robinson .........................       8,163,053(3)       38.84%
 3500 Tuxedo Road, N.W.
 Atlanta, Georgia 30305
Harold K. Fischer.............................      1,334,320 (4)        6.35%
 P.O. Box 9728
 Austin, TX 78766
Hilton H. Howell, Jr..........................         354,129(5)        1.66%
Edward E. Elson...............................           8,000(6)         *
Samuel E. Hudgins.............................           8,000(7)         *
D. Raymond Riddle.............................          17,490(7)         *
Scott G. Thompson.............................          88,500(8)         *
Mark C. West..................................         182,642(9)         *
William H. Whaley, M.D........................          27,000(10)        *
Dom H. Wyant..................................           8,000(7)         *
Edward L. Rand, Jr............................          36,068(11)        *
All Directors and Executive
  Officers as a Group (12 persons)                  15,718,269(12)       72.84%
- ------------------------------------------------------------------------------
[FN]
*Represents less than 1% of class.

(1)All such shares are owned of record and beneficially unless otherwise stated.
(2)Includes 3,381,202 shares owned by Gulf Capital Services, Ltd., 4370
   Peachtree Road, N.E., Atlanta, Georgia 30319; 936,702 shares owned by Delta
   Life Insurance Company; and 294,000 shares owned by Delta Fire & Casualty
   Company; all of which are companies controlled by Mr. Robinson; 95,000 shares
   subject to presently exercisable options held by Mr. Robinson;  and 4,944
   shares held pursuant to the Company's 401(k) Plan. Also includes all shares
   held by Mr.Robinson's wife (see note 3 below).

(3)Harriett J.  Robinson  is the wife of J. Mack  Robinson.  Includes  7,876,748
   shares of common stock held by Mrs. Robinson as trustee for her children,  as
   to which she  disclaims  beneficial  ownership.  Also  includes  8,000 shares
   issuable upon exercise of options granted under the Director Plan exercisable
   within 60 days, and 6,720 shares held jointly with grandson. Does not include
   shares held by Mr. Robinson (see Note 2 above).

(4)Includes  5,000 shares  issuable upon  exercise of options  granted under the
   Director Plan, exercisable within 60 days.

(5)Includes 275,000 shares subject to presently  exercisable  stock options held
   by Mr.  Howell;  12,484 shares held  pursuant to the  Company's  401(k) Plan;
   1,025 shares owned by spouse,  1,000 shares owned by spouse as custodian  for
   daughter, 2,000 shares owned by spouse as custodian for son, and 6,720 shares
   held in joint ownership by Mr.  Howell's son and Harriett J. Robinson,  as to
   which he disclaims any beneficial ownership.

(6)Includes  6,000 shares  issuable upon  exercise of options  granted under the
   Director Plan, exercisable within 60 days.

(7)Includes  8,000 shares  issuable upon  exercise of options  granted under the
   Director Plan, exercisable within 60 days.

(8) Includes 87,500 shares subject to presently exercisable options.
(9) Includes  6,000 shares  issuable upon exercise of options  granted under
    the  Director  Plan,  exercisable  within 60 days.  Also  includes  104,500
    shares  owned by Atlantis  Capital LLP for which Mr. West is the  President
    of the General Partner, 66,142 shares owned by The West  Foundation, Inc.
    for which Mr. West is an officer and  director  and 5,000  shares  owned by
    the  George  West  Mental  Health  Foundation,  for which  Mr.  West is the
    President.   Mr.  West   disclaims  any   beneficial   ownership  of  these
    foundations.
(10)Includes 8,000 shares  issuable upon exercise of options  granted under the
    Director Plan exercisable  within 60 days and 6,000 shares owned by spouse
    as custodian for daughter.

(11) Includes 34,750 shares subject to presently exercisable options held by
     Mr. Rand and 1,318 shares held pursuant to the Company's 401(k) Plan.

(12)Includes 550,250 shares subject to presently exercisable options held by all
    directors and executive officers as a group. Also includes shares held
    pursuant to the Company's 401(k) Plan described in notes 2, 5, and 11 above.
</FN>
                                        4

<PAGE>


            SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

Under  the  securities  laws of the  United  States,  the  Company's  directors,
executive  officers,  and  any  persons  holding  more  than  ten  percent  of a
registered  class of the Company's  equity  securities are required to file with
the Securities and Exchange  Commission initial reports of ownership and reports
of changes of  ownership  of Common  Stock and other  equity  securities  of the
Company,  and to  furnish  the  Company  with  copies  of such  reports.  To the
Company's knowledge,  all of these filing requirements were satisfied during the
year ended December 31, 1999. In making this disclosure,  the Company has relied
on written  representations  of its  directors  and  officers  and copies of the
reports that have been filed with the Securities and Exchange Commission.

                             EXECUTIVE COMPENSATION

There  is  shown  below   information   concerning   the  annual  and  long-term
compensation  for services in all capacities to the Company for the fiscal years
ended  December 31, 1999,  1998 and 1997, of those  persons who were:  (i) chief
executive officer and (ii) the only other executive officers of the Company,  at
December  31,  1999,  whose  salary  and bonus  exceeded  $100,000  ("the  Named
Officers"):

<TABLE>
                           Summary Compensation Table



                                                              Long-Term
                                        Annual               Compensation
                                     Compensation           -------------
                                    ---------------             Awards
Name and                                                   ---------------         All Other
Principal Position        Year     Salary(s)     Bonus(s)  Options/SARs(#)      Compensation(s)
- -------------------      -----     ---------     --------  ---------------      ---------------
<S><C>                   <C>       <C>           <C>          <C>                   <C>
Hilton H. Howell, Jr.     1999     $280,000      $105,000        -0-                $14,050 (1)
 President and CEO        1998      255,000        98,000      200,000               12,800
                          1997      225,000        89,250      100,000               13,100

J. Mack Robinson          1999      140,000       35,000          -0-               $13,275 (2)
 Chairman of the Board    1998      140,000       35,000        100,000               8,000
                          1997      138,902       35,000          -0-                12,500

Edward L. Rand, Jr.       1999      118,000       32,500           -0-                3,564(3)
Vice President and CFO    1998      103,512       29,700         31,000               1,716


</TABLE>
[FN]
(1)Consists of (i)  contributions  to Mr.  Howell's  account under the Company's
   401(k)  Plan of $4,450 in 1999;  and (ii) fees paid for serving as a director
   of the Company of $9,600 in 1999.

(2)Consists of (i) contributions to Mr.  Robinson's  account under the Company's
   401(k)  Plan of $3,675 in 1999;  and (ii) fees paid for serving as a director
   of the Company of $9,600 in 1999.

 (3)Consists of contributions to Mr. Rand's account under the Company's 401(k)
    Plan in 1999.

</FN>

                      Option/SAR Grants In Last Fiscal Year

No options or stocks  appreciation  rights were  granted to the named  executive
officers during fiscal 1999.

             Aggregated Option/SAR Exercises In Last Fiscal Year

                          and FY-End Option/SAR Values

The  following  table  provides  information  related to the number and value of
options held by the named executive officers at fiscal year-end.

<TABLE>



                                                            Number of Securities
                                                           Underlying Unexcercised        Value of Unexcercised
                                                             Options  / SAR                Money Options / SARs
                     Shares                                  at Year-End (#)               at Year-End ($) (1)
                   Acquired on                           -------------------------      --------------------------
Name               Excersise (#)    Value Realized ($)  Exercisable/Unexercisable      Exercisable / Unexercisable
- -----               -----------      ------------------  -------------------------     ----------------------------
<S><C>              <C>                <C>                <C>                           <C>
Hilton H. Howell,
   Jr.               20,000            $11,250(2)        275,000 /25,000                 $0 / $0
J. Mack Robinson        0                   0            95,000 / 25,000                 $0 / $0
Edward  L.  Rand, Jr.   0                   0            34,750 /  6,250                 $0 / $0

</TABLE>
[FN]
(1)Value is calculated on the difference  between the option  exercise price and
   the closing  price for the  Company's  Common Stock as reported by the Nasdaq
   National  Market on December 31, 1999,  which was $2.3125,  multiplied by the
   number of shares of Common Stock underlying the option.

(2)Value  realized is calculated on the difference  between the option  exercise
   price, which was $1.875, and the closing price for the Company's Common Stock
   as reported by the Nasdaq  National  Market on September 23, 1999,  which was
   $2.4375,  multiplied by the number of shares of Common Stock  underlying  the
   option.

</FN>
                                        5
<PAGE>



                                PERFORMANCE GRAPH

    The graph below compares the cumulative  total return to shareholders on the
Common Stock for the period from  December  31, 1994 through  December 31, 1999,
with (i) the Russell  2000 Index,  (ii) the Nasdaq  Insurance  Index and (iii) a
peer group of various insurance companies (the "Insurance Peer Group").

In last year's Proxy Statement,  the Company  compared its stock  performance to
that of the Insurance Peer Group, which was comprised of the following insurance
companies : Atlantic American Corporation,  Berkley W R Corporation,  Cincinnati
Fin. Corporation, Ohio Casualty Corporation,  Safeco Corporation,  Seibu's Bruce
Group Inc., Selective Ins Group, Unitrin,  Inc.. The Company has determined that
the market  capitalization  of the  companies  in the  Insurance  Peer Group are
generally  not  comparable  to that  of the  Company,  and  that  comparison  of
shareholder return with that index is not meaningful.  Accordingly,  the Company
has elected to change its peer group  comparison  to an index  comprised  of all
insurance  companies listed on the Nasdaq National Market.  The Company believes
that a comparison to that peer group is more meaningful for shareholders.

                                       6
<PAGE>

      Atlantic American Corporation, Russell 2000 Index and Nasdaq Insurance
           Index  ( Performance Results Through  12/31/99)

        Atlantic American       Russell 2000         Nasdaq Insurance
         Corporation             Index                   Index
       -------------------       --------------       ----------------

1994          $100.00             $100.00               $100.00

1995          $102.78             $128.44               $142.05

1996          $136.13             $149.55               $161.92

1997          $225.02             $182.75               $237.52

1998          $216.67             $177.76               $211.58

1999          $102.80             $209.46               $164.29


                                7

<PAGE>


EXECUTIVE COMPENSATION

Report of the Stock Option and Compensation Committee on Executive Compensation

Compensation Philosophy

The Committee  believes that  compensation  of executives  should be designed to
motivate those persons to perform at their potential over both the short and the
long term. The Committee  believes that equity-based  incentives can benefit the
Company by increasing the retention of executives while aligning their long-term
interests with those of the Company's shareholders.  Compensation determinations
are  primarily  based  on the  performance  of the  Company  and the  individual
executive  officer during a particular year, and expectations and objectives for
performance   in  the   succeeding   year.  The  Committee  also  believes  that
compensation packages for executives must be structured to take into account the
nature  and the  growth  of the  Company's  lines  of  business  in  appropriate
circumstances.

Cash  Compensation.  The  compensation  packages  for the  executive  officers
consist  of  three  components:   base  salaries,   cash  bonuses  and  equity
incentives.

The Chairman annually reviews  executive officer  compensation and recommends to
the  Committee  proposed  salaries  and  bonuses for himself and for each of the
other executive  officers.  Factors considered by the Chairman and the Committee
are based  upon the  growth of the  Company  with  regard to net  income,  total
assets,  premiums and shareholders' equity. All of these factors were considered
in establishing salary levels for each of the executive officers,  as were their
individual  duties and the growth and  effectiveness of each in performing those
duties. In establishing compensation levels for the executive officers for 1999,
the Committee sought to structure  compensation packages that were designed both
to achieve the objective of the  Committee's  compensation  philosophy and to be
competitive with those offered by similarly  situated  companies.  For 1999, the
Chairman  elected  not to  recommend  an  increase  in his own  salary,  and the
Committee  did not  implement an increase.  The  Committee did increase the base
salary  for the other  named  executive  officers  for 1999,  having  taken into
consideration the factors identified above. Upon the Chairman's  recommendation,
the  Committee  awarded  cash bonuses to each of the named  executive  officers,
including to the Chief  Executive  Officer as described  below.  The bonuses are
generally  determined as a percentage of the executive officer's base salary for
the succeeding  fiscal year. The bonuses,  which were actually paid in the first
quarter of 2000,  reflect an evaluation  of the  individual  performance  of the
officers, as well as the performance of the Company as a whole during 1999.

Equity-Based Compensation. The Committee believes that equity-based compensation
in the form of stock options or other stock awards serves to motivate executives
to seek to improve the Company's short- and long-term prospects and to align the
interests of the Company's  executives  with those of the  shareholders.  During
1999,  the  Committee  determined  not to make any  additional  grants  of stock
options to the executive  officer of the Company;  however,  the Committee is in
the process of  considering  the grant of stock  options,  or other stock awards
permitted  under the Company's  1992 Incentive  Plan,  that would be designed to
reward the executive officers for their  contributions in 1999 and be structured
to provide the long-term incentive contemplated by the Committee's philosophy.

Chief Executive Officer.  Mr. Howell's  compensation is generally evaluated on
the same  basis as the  Company's  other  executive  officers.  The  Committee
approved an increase of 10% in Mr.  Howell's base salary for 1999, and in 2000
awarded  Mr.  Howell a cash bonus of  $105,000.  Mr.  Howell's  cash bonus has
represented the same percentage of his succeeding  year's base salary for each
of the last three fiscal years.

                                    Edward E. Elson
                                    D. Raymond Riddle
                                    Mark C. West
                                    Dr. William Whaley

                                8

<PAGE>


              2.  RATIFICATION OF INDEPENDENT PUBLIC ACCOUNTANTS

One of the  purposes of the Meeting is to ratify the  selection  by the Board of
Directors of Arthur Andersen LLP,  independent public accountants,  to audit the
books,  records,  and accounts of the Company and its  subsidiaries for the year
ending December 31, 2000. This firm has audited the financial  statements of the
Company since 1974.

A  representative  from  Arthur  Andersen  LLP is  expected to be present at the
Meeting and will have the  opportunity  to make a statement if they desire to do
so and will be available to respond to appropriate questions.

                CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

The Company  leases space for its  principal  offices,  as well as the principal
offices of certain of its  subsidiaries,  in an office building  located at 4370
Peachtree Road, N.E.,  Atlanta,  Georgia,  from Delta Life Insurance  Company, a
corporation  owned by Mr.  Robinson and members of his immediate  family,  under
leases  expiring May 31, 2002 and July 2005.  Under the terms of the lease,  the
Company  occupies  approximately  65,489  square feet of office space as well as
covered parking garage facilities at an annual rental of approximately $611,000,
plus a pro rata share of all real estate taxes, general maintenance, and service
expenses  and  insurance  costs with  respect to the office  building  and other
facilities.  The terms of the lease are believed by management of the Company to
be  comparable  to terms which could be obtained by the Company  from  unrelated
parties for comparable rental property.

Effective  December 31, 1995, an aggregate of $13.4 million in principal  amount
of 8% and 9 1/2% demand notes  issued by the Company  were  canceled in exchange
for the  issuance  by the  Company of an  aggregate  of 134,000  shares of a new
series of preferred stock (the "Series B Preferred  Stock"),  which has a stated
value of $100 per share and  accrues  interest at 9% per year.  At December  31,
1999,  the Company had  accrued but unpaid  dividends  on the Series B Preferred
Stock  totaling  $4,824,000.  All shares of Series B  Preferred  Stock are owned
directly or  indirectly  by affiliates  of Mr.  Robinson,  Mrs.  Robinson or Mr.
Howell.

Certain of the Company's subsidiaries have made loans, in an aggregate principal
amount of approximately $6.4 million, to Leath Furniture,  LLC ("Leath"),  which
is owned by Gulf Capital Services, Ltd. ("Gulf Capital").  The loans are secured
by mortgages on certain  properties owned by Leath. The loans bear interest at 9
1/4% per annum, are payable in monthly  installments,  and mature on December 1,
2016.  During 1999, Leath made principal and interest  payments on such notes to
the Company's subsidiaries in the aggregate amount of $557,151.  Gulf Capital is
a partnership  in which Mr.  Robinson is the general  partner and certain of his
affiliates are the limited partners.

Mr. Wyant, a director of the Company,  is a retired Partner of the law firm of
Jones, Day, Reavis & Pogue, which firm serves as counsel to the Company.

The Company has entered into a consulting agreement with Dr. Whaley, pursuant to
which Dr. Whaley provides  certain medical  consulting and advisory  services to
the Company's  subsidiaries.  Pursuant to the  agreement,  Dr.  Whaley  receives
$10,000 per year for such services.

                                 OTHER BUSINESS

Management  of the Company  knows of no other  matters  than those  stated above
which are to be brought before the Meeting.  However,  if any such other matters
should be presented  for  consideration  and voting,  it is the intention of the
persons  named in the  proxies  to vote  thereon in  accordance  with their best
judgment.

                              SHAREHOLDER PROPOSALS

Shareholder  proposals  to be  presented  at the  next  annual  meeting  must be
received  by the  Company  no  later  than  December  1,  2000,  in  order to be
considered  for  inclusion in the proxy  statement and proxy for the 2001 annual
meeting of shareholders.  Any such proposal should be addressed to the Company's
president and mailed to 4370 Peachtree Road, N.E., Atlanta,  Georgia 30319-3000.
In accordance  with the rules of the  Securities  and Exchange  Commission,  the
Company may exercise discretionary authority to vote proxies with respect to any
shareholder  proposal to be presented at the Company's  2000 annual  meeting but
not  included  in  the  Company's  proxy  statement  for  such  meeting  if  the
shareholder has not given notice to the Company by February 11, 2000.


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