RICHFOOD HOLDINGS INC
DEF 14A, 1998-07-20
GROCERIES & RELATED PRODUCTS
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                                  SCHEDULE 14A
                                 (Rule 14a-101)

                     INFORMATION REQUIRED IN PROXY STATEMENT
                            SCHEDULE 14A INFORMATION

          Proxy Statement Pursuant to Section 14(a) of the Securities
                     Exchange Act of 1934 (Amendment No. )

Filed by the Registrant   [X]
Filed by a Party other than the Registrant    [_]

Check the appropriate box:
     [ ] Preliminary Proxy Statement        [_]   Confidential, For Use of the
                                                  Commission Only (as permitted
                                                  by Rule 14a-6(e)(2))

     [X] Definitive Proxy Statement
     [ ] Definitive Additional Materials
     [ ] Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12

                            RICHFOOD HOLDINGS, INC.
                ------------------------------------------------
                (Name of Registrant as Specified in Its Charter)

    ------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if Other Than the Registrant)

Payment of Filing Fee (Check the appropriate box):

        [X] No fee required.
        [ ] Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and
            0-11.

      (1)   Title of each class of securities to which transaction applies:

      ----------------------------------------------------------------------
      (2)   Aggregate number of securities to which transaction applies:

      -----------------------------------------------------------------------
      (3)   Per unit  price  or other  underlying  value  of  transaction
            computed pursuant to  Exchange  Act Rule 0-11 (set forth the amount
            on which the filing fee is calculated and state how it was
            determined):

      ------------------------------------------------------------------------
      (4)   Proposed maximum aggregate value of transaction:

      ------------------------------------------------------------------------
      (5)   Total fee paid:

      ------------------------------------------------------------------------
      [ ] Fee paid previously with preliminary materials:

      ------------------------------------------------------------------------
      [ ] Check box if any part of the fee is offset as provided  by  Exchange
          Act Rule 0-11 (a)(2) and identify the filing for which the  offsetting
          fee was paid previously.  Identify the previous filing by registration
          statement  number, or the form or schedule and the date of its filing.

      (1) Amount previously paid:

      ------------------------------------------------------------------------
      (2) Form, Schedule or Registration Statement no.:

      ------------------------------------------------------------------------
      (3) Filing Party:

      ------------------------------------------------------------------------
      (4) Date Filed:

<PAGE>

                                     [logo]



                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS



                                                                 July 20, 1998


To the Shareholders of
Richfood Holdings, Inc.:

         We  are  pleased  to  invite  you  to  attend  the  annual  meeting  of
shareholders  of  Richfood  Holdings,  Inc.  (the  "Company")  to be held at the
Crestar Bank Auditorium, 4th Floor, 919 East Main Street, Richmond, Virginia, on
Thursday, August 20, 1998, at 10:00 A.M. for the following purposes:

         (1)      to elect 11 directors of the Company to serve until the next
                  annual meeting of shareholders;

         (2)      to ratify the appointment by the Board of Directors of Ernst &
                  Young LLP to serve as independent  public  accountants for the
                  current fiscal year; and

         (3)      to transact  such other  business as may properly  come before
                  the meeting, or any adjournments thereof.

         Only  shareholders of record at the close of business on July 10, 1998,
are entitled to notice of, to vote at and to participate in the meeting.

         You are requested to mark,  date,  sign and return the enclosed form of
proxy in the enclosed  envelope  whether or not you expect to attend the meeting
in person.


                             By order of the Board of Directors


                             John C. Belknap
                             Executive Vice President, Chief Financial Officer
                             and Secretary



<PAGE>

                                PROXY STATEMENT

                         ANNUAL MEETING OF SHAREHOLDERS


                                     [logo]


                              GENERAL INFORMATION

         Solicitation of the enclosed proxy is made by the Board of Directors of
the  Company  for use at the annual  meeting of  shareholders  to be held at the
Crestar Bank Auditorium, 4th Floor, 919 East Main Street, Richmond, Virginia, on
Thursday,  August  20,  1998,  at 10:00  A.M.  and at any  adjournments  of such
meeting. An annual report,  including  consolidated financial statements for the
fiscal  year ended May 2, 1998  ("fiscal  1998"),  is  enclosed  with this proxy
statement.

         The  expenses  of  this  solicitation  will  be  paid  by the  Company.
Officers,  directors  and  employees  of the Company may make  solicitations  of
proxies by  telephone  or  telegraph  or by personal  calls.  Brokerage  houses,
nominees  and  fiduciaries  have been  requested  to  forward  proxy  soliciting
material to the  beneficial  owners of the stock held of record by them, and the
Company will reimburse them for their charges and expenses.

         The  Company's  charter  authorizes  the  issuance of up to  90,000,000
shares of Common Stock, without par value ("Common Stock"), and 5,000,000 shares
of Preferred Stock,  without par value. Only shareholders of record at the close
of  business  on July 10,  1998,  are  entitled  to notice of, to vote at and to
participate  in the  meeting.  On the record date,  47,665,446  shares of Common
Stock were issued and outstanding. Holders of Common Stock will vote as a single
class at the annual meeting. Each outstanding share of Common Stock will entitle
the holder to one vote on all matters submitted to a vote of shareholders at the
annual meeting.  All shares of Common Stock represented by properly executed and
delivered proxies will be voted at the meeting or any adjournments.

         A majority of the votes entitled to be cast on matters to be considered
at the meeting  constitutes a quorum.  If a share is represented for any purpose
at the  meeting,  it is deemed to be present for quorum  purposes  for all other
matters  as well.  Abstentions  and  shares  held of  record  by a broker or its
nominee  ("Broker  Shares")  that  are  voted  on any  matter  are  included  in
determining  the number of votes present or represented  at the meeting.  Broker
Shares that are not voted on any matter at the  meeting  will not be included in
determining  whether a quorum is present at such meeting.  Directors are elected
by a  plurality  of the votes cast by  holders  of Common  Stock at a meeting at
which a quorum is present.  Votes that are withheld  and Broker  Shares that are
not voted in the election of directors will not be included in  determining  the
number of votes cast.

         This proxy  statement  and the enclosed form of proxy were first mailed
to shareholders on July 20, 1998.

                                       1
<PAGE>

                             ELECTION OF DIRECTORS
                                  (Proposal 1)

         At the annual meeting,  11 directors are expected to be elected to hold
office until the next annual meeting of shareholders  and until their respective
successors  are duly elected and qualified.  John F. Rotelle,  a director of the
Company,  has  elected  to retire  effective  as of the annual  meeting  and has
declined to be nominated for reelection.  Unless authority to do so is withheld,
shares of Common Stock  represented by properly executed proxies in the enclosed
form will be voted for the  election of the  persons  named  below.  Each of the
nominees is currently a director and has served  continuously  since the year he
or she joined the Board. If any of the nominees should become  unavailable,  the
Board of Directors may designate substitute nominees for whom the proxies on the
enclosed  form will be voted.  In the  alternative,  the Board of Directors  may
reduce the size of the Board to the number of  remaining  nominees  for whom the
proxies will be voted.

                Nominees for Election to the Board of Directors

<TABLE>
<CAPTION>
                                           Principal Occupation or                        Director
           Name                       Employment During Last Five Years              Continuously Since     Age
           ----                       ---------------------------------              ------------------     ---
<S>   <C>
Donald D. Bennett           Chairman  Emeritus of the Board of the Company (1998);          1990            62
                            former  Chairman  of the  Board  (1995-1998),  Chief
                            Executive  Officer  (1995-1996)  and  President  and
                            Chief Executive Officer (1990-1995) of the Company.

Roger L. Gregory            Managing Partner, Wilder & Gregory Law Office.                  1994            45

Grace E. Harris             Provost  and  Vice  President  for  Academic  Affairs,          1994            65
                            Virginia Commonwealth University.

John C. Jamison             Chairman,  Mallardee Associates, a corporate financial          1990            64
                            advisory service, and Limited Partner,  Goldman, Sachs
                            & Co.,  an  investment  banking  and  brokerage  firm;
                            former  President  and Chief  Executive  Officer,  The
                            Mariner's  Museum,  an  international  maritime museum
                            (1990-1992); Director, Hershey Foods Corporation.

G. Gilmer Minor, III        Chairman  of the Board  (since  1994),  President  and          1988            57
                            Chief  Executive  Officer,  Owens & Minor,  Inc.,  a
                            wholesale   distributor   of  medical  and  surgical
                            supplies; Director, Crestar Financial Corporation.

Claude B. Owen, Jr.         Chairman  of the Board and  Chief  Executive  Officer,          1988            53
                            DIMON  Incorporated  (successor  to Dibrell  Brothers,
                            Incorporated),   an  importer  and  exporter  of  leaf
                            tobacco and fresh cut flowers;  former Chairman of the
                            Board, Chief Executive Officer and President,  Dibrell
                            Brothers,  Incorporated;  Director,  American National
                            Bankshares Inc.

Albert F. Sloan             Former   Chairman  of  the  Board,   Lance,   Inc.,  a          1990            68
                            manufacturer  of cookies,  crackers and snack foods;
                            Director,  Basset Furniture  Industries,  Inc., Cato
                            Corporation and PCA International, Inc.
</TABLE>
                                       2

<PAGE>


<TABLE>
<CAPTION>
                                           Principal Occupation or                        Director
           Name                       Employment During Last Five Years              Continuously Since     Age
           ----                       ---------------------------------              ------------------     ---
<S>   <C>
John E. Stokely             Chairman of the Board (1998),  President  (since 1995)          1995            45
                            and  Chief  Executive  Officer  (since  1996)  of  the
                            Company;  former President and Chief Operating Officer
                            (1995-1996),  Executive  Vice  President - Finance and
                            Administration  (1993-1995)  and Senior Vice President
                            - Finance and Chief Financial  Officer  (1991-1993) of
                            the   Company;   Director,   Performance   Food  Group
                            Company,   Trak  Auto   Corporation  and  Crown  Books
                            Corporation.

George H. Thomazin          Chief Executive Officer,  Thomazin Enterprises,  Inc.,          1990            58
                            a business  investment firm;  former Chief Executive
                            Officer, Continental Brokers Co., a food brokerage
                            firm (1989-1992).

James E. Ukrop              Chairman of the Board (1998),  Ukrop's Super  Markets,          1987            61
                            Inc., a retail  grocery  chain;  former  Vice-Chairman
                            and Chief Executive Officer  (1994-1998) and President
                            and  Chief  Executive  Officer  (1975-1994),   Ukrop's
                            Super Markets,  Inc.;  Director,  Legg Mason, Inc. and
                            Owens & Minor, Inc.

Edward Villanueva           Financial Consultant;  Director,  Circuit City Stores,          1990            63
                            Inc.
</TABLE>

         THE BOARD OF DIRECTORS UNANIMOUSLY  RECOMMENDS A VOTE FOR PROPOSAL 1 TO
ELECT THE  FOREGOING  NOMINEES TO THE BOARD OF DIRECTORS TO SERVE UNTIL THE NEXT
ANNUAL MEETING OF SHAREHOLDERS.

                                       3
<PAGE>

                       Board of Directors and Committees

         The Board of Directors meets regularly every quarter and following each
annual meeting of shareholders.  During fiscal 1998, there were four meetings of
the Board.

         The Board has standing  Executive,  Audit,  Executive  Compensation and
Nominating  Committees.  Members of the Executive Committee are Messrs.  Bennett
(Chairman), Owen, Sloan, Stokely and Thomazin. During fiscal 1998, there was one
meeting of the Executive  Committee.  The Executive  Committee  reviews  various
matters and submits proposals or recommendations to the Board of Directors.  The
Executive  Committee  is empowered to and does act for the Board of Directors on
certain matters.

         Members of the Audit Committee are Messrs. Jamison (Chairman),  Gregory
and  Villanueva.  During  fiscal  1998,  there were three  meetings of the Audit
Committee.  The Audit Committee recommends an independent public accounting firm
to be selected by the Board of Directors for the upcoming fiscal year. The Audit
Committee  reviews and approves  various  audit  functions  including the annual
audit performed by the Company's  independent public accountants.  Periodically,
the  Company's  internal  auditors and  independent  public  accountants  report
directly to the Audit Committee.

         Members of the  Executive  Compensation  Committee  are  Messrs.  Sloan
(Chairman),  Minor, Owen and Thomazin and Dr. Harris.  During fiscal 1998, there
were four  meetings  of the  Executive  Compensation  Committee.  The  Executive
Compensation  Committee recommends to the Board of Directors the compensation of
the  Company's  Chief  Executive  Officer,  approves  the  compensation  of  the
Company's  other executive  officers and  administers  the Company's  annual and
long-term incentive plans.

         Members of the  Nominating  Committee  are  Messrs.  Minor  (Chairman),
Bennett and Ukrop.  During fiscal 1998,  there was one meeting of the Nominating
Committee.  The Nominating  Committee  recommends to the full Board of Directors
persons to serve as directors of the Company and establishes  such procedures as
it  deems  proper  to  receive  and  review  information   concerning  potential
candidates  for election or reelection  to the Board of Directors.  Shareholders
entitled to vote for the  election of  directors  may  nominate  candidates  for
consideration  by the  Nominating  Committee.  Notice  of  nominations  made  by
shareholders with respect to the 1999 annual meeting must be received in writing
by the  Secretary of the Company no earlier than May 6, 1999,  and no later than
May 31, 1999,  and must set forth (i) the name,  age,  business  address and, if
known,  residence  address of each  nominee  proposed in such  notice,  (ii) the
principal occupation or employment of each such nominee and (iii) the number and
class of capital shares of the Company  beneficially owned by each such nominee.
The Company's  employment and severance benefits agreements with Mr. Bennett and
Mr.  Stokely  include  provisions  related  to their  election  to the  Board of
Directors. See "Employment Continuity Agreements."

         Persons who are employees of the Company or of its subsidiaries receive
no  compensation  for their services as directors of the Company.  During fiscal
1998,  directors  who were not  employees of the Company or of its  subsidiaries
received an annual  retainer  of $25,000 and fees of $1,200 for each  meeting of
the  Company's  Board  attended,  $750 for  each  meeting  of a Board  committee
attended and $500 for  participation  in a telephonic  meeting of the Board or a
Board  committee.  In addition,  chairmen of each Board  committee  who were not
employees of the Company or of its  subsidiaries  received an additional  annual
retainer of $2,500.  Pursuant to the  Company's  Non-Employee  Directors'  Stock
Option Plan, each year each director who is not an employee of the Company or of
its  subsidiaries  is granted an option to purchase 1,500 shares of Common Stock
for a per share  exercise  price equal to the fair market  value of one share of
Common Stock on the date of grant.

         During fiscal 1998, all directors  except Mr. Bennett attended at least
75% of the meetings of the Board of Directors  and the  committees to which they
were assigned. Mr. Stokely, Chairman of the Board, President and Chief Executive
Officer,  and Mr. John C. Belknap,  Executive Vice  President,  Chief  Financial
Officer  and  Secretary  of the  Company,  were  each  elected  to the  board of
directors of Crown Books  Corporation  ("Crown") in May 1998 in connection  with
the Company's  acquisition of Dart Group  Corporation,  Crown's parent  company.
Crown filed for protection under Chapter 11 of the U.S.  Bankruptcy Code on July
14, 1998.

                                       4

<PAGE>

         Security Ownership of Certain Beneficial Owners and Management

         The  following  table  shows,  as of June 22, 1998  (except as provided
below), the direct and indirect  beneficial  ownership of shares of Common Stock
by (i) all directors of the Company,  (ii) each  executive  officer named in the
Summary  Compensation  Table,  (iii) all directors and executive officers of the
Company as a group and (iv) each person known by the Company to beneficially own
more than 5% of the outstanding shares of Common Stock.

<TABLE>
<CAPTION>
                                         Sole Voting
                                       and Investment                                                Percentage
            Name                           Power (1)        Other (2)             Total              Ownership (3)
            ----                       --------------       ---------             -----            -------------
<S>   <C>
    Donald D. Bennett                      190,210           28,335              218,545
    Roger L. Gregory                         2,250                0                2,250
    Grace E. Harris                          2,175                0                2,175
    John C. Jamison                         17,250                0               17,250
    G. Gilmer Minor, III                     4,875                0                4,875
    Claude B. Owen, Jr.                     32,400                0               32,400
    Albert F. Sloan                          8,250            6,250               14,500
    John E. Stokely                        176,567              699              177,266
    George H. Thomazin                      10,125                0               10,125
    James E. Ukrop                          20,400        1,041,131            1,061,531                2.22%
    Edward Villanueva                      111,270           10,000              121,270
    John C. Belknap                            166                0                  166
    Alec C. Covington                       33,111              151               33,262
    John D. Ryder                           92,604            2,390               94,994
    All Directors and
    Executive Officers as a Group
    (18 persons)                           702,144        1,088,956            1,791,100                3.76
    FMR Corp.(4)
    82 Devonshire Street
    Boston, Massachusetts 02109                  0        3,054,550            3,054,550                6.42
    T. Rowe Price Assoc., Inc.(5)
    100 E. Pratt Street
    Baltimore, Maryland  21202             218,700        2,267,307            2,486,007                5.23
</TABLE>

- ----------------------------
     (1)  Includes  the  following  number of shares of Common Stock that may be
acquired within sixty days of June 22, 1998,  under one or more of the Company's
stock-based  incentive plans by the following directors,  executive officers and
group: Mr. Bennett - 52,500;  Mr. Gregory - 2,250; Mr. Jamison - 2,250; Mr. Owen
- - 2,100;  Mr.  Sloan - 2,250;  Mr.  Stokely -  74,750;  Mr.  Ukrop - 2,250;  Mr.
Villanueva - 2,250; Mr. Covington - 31,875; Mr. Ryder - 7,500; and all directors
and executive officers as a group - 179,975.

     (2) With  respect  to Mr.  Bennett,  reflects  shares  held by his wife and
shares held under the Company's  401(k)  savings  plans as of June 22,1998.  Mr.
Bennett  disclaims  beneficial  ownership  of the shares held by his wife.  With
respect to Mr.  Sloan,  reflects  shares held by his wife.  Mr. Sloan  disclaims
beneficial ownership of such shares. With respect to Mr. Ukrop,  reflects shares
held by Ukrop's Super Markets,  Inc. Mr. Ukrop disclaims beneficial ownership of
such shares.  With respect to Mr. Villanueva,  reflects shares held in trust for
Mr.  Villanueva's  children,  with Mr.  Villanueva  as trustee.  Mr.  Villanueva
disclaims  beneficial ownership of such shares. With respect to Mr. Stokely, Mr.
Covington,  Mr.  Ryder and all  directors  and  executive  officers  as a group,
reflects  shares held under the  Company's  401(k)  savings plans as of June 22,
1998.

     (3) Except as indicated,  each person or group  beneficially owns less than
1% of the outstanding shares of Common Stock.

     (4) As reported in a Form 13G dated  February 14, 1998,  as of December 31,
1997, Fidelity Management & Research Company  ("Fidelity"),  a subsidiary of FMR
Corp.,  beneficially  owned 3,054,550  shares of the Company's Common Stock as a
result of acting as an investment adviser to several investment  companies.  The
ownership  of one such  investment  company,  Fidelity  Contrafund,  amounted to
2,534,750  shares of the Company's  Common  Stock.  Edward C. Johnson 3d and FMR
Corp.,  through its control of Fidelity,  each have the sole power to dispose of
the shares  owned by the  investment  companies.  The Boards of  Trustees of the
individual investment companies have the sole power to vote shares owned by such
investment companies.

     (5) As reported in a Form 13G dated  February 12, 1998,  as of December 31,
1997,  T.  Rowe  Price  Associates,  Inc.  ("Price  Associates")  served  as  an
investment advisor to individual and institutional  investors that owned, in the
aggregate,  2,486,007  shares of the Company's  Common Stock.  Price  Associates
disclaims beneficial ownership of all such shares.

                                       5
<PAGE>


                             EXECUTIVE COMPENSATION

       Executive Compensation Committee Report on Executive Compensation

         The  Executive  Compensation  Committee of the Board of Directors  (the
"Committee") is delegated the power to administer the  compensation  programs of
the Company  applicable  to its  executive  officers.  The  Committee,  which is
comprised of five outside directors, recommends to the Board the compensation of
the  Company's  Chief  Executive  Officer,  approves  the  compensation  of  the
Company's  other executive  officers and  administers  the Company's  annual and
long-term incentive plans.

         The purposes of the Company's  compensation plans and the objectives of
the Committee are to:

         o        provide  a  competitive  compensation  program  to enable  the
                  Company  to  attract  and  retain qualified top management
                  personnel;

         o        emphasize the  relationship  between pay and  performance by
                  placing  variable  compensation  "at risk" based on the
                  achievement of specific and measurable goals and objectives;

         o        balance the Company's short-term and long-term objectives
                  appropriately; and

         o        align the financial  interests of the executive  officers with
                  those  of  the  Company's   shareholders  by  encouraging  and
                  promoting executive ownership of the Company's Common Stock.

         The  Committee  believes  that  compensation   programs  should  enable
management  to  understand  clearly  what  the  potential  rewards  are and what
performance must be achieved to earn such awards.  An independent  consultant is
used to  recommend  compensation  structures  for the  Company.  To further  the
objectives  stated above, the compensation  programs for all executive  officers
include  three  components:   (i)  base  salary;   (ii)  annual  cash  incentive
compensation;  and  (iii)  long-term  incentives  in the form of stock  options,
restricted stock, stock appreciation rights ("SARs"),  performance shares and/or
non-stock based compensation. The Committee's policy on the tax deductibility of
compensation for the Chief Executive Officer and other executive  officers is to
maximize the deductibility thereof, to the extent possible, while preserving the
Committee's flexibility to maintain competitive compensation programs.

   Base Salary. The Company seeks to maintain  executive  compensation at levels
competitive  with other  corporations  in the  Company's  market and industry in
accordance with  information,  including survey data,  available to the Company.
Corporations  considered  include the companies  included in the Company's  Peer
Group, as defined below, as well as other companies in the food and distribution
industries.  Periodic  increases in base salary are based on evaluations of each
executive's past and current performance,  competitive market conditions and the
Company's  performance.  As  discussed  below,  the base salary of the  Chairman
Emeritus of the Board, Mr. Bennett,  for fiscal 1998 was established pursuant to
an employment  agreement executed in April 1996. The base salary of the Chairman
of the Board,  President and Chief Executive  Officer,  Mr. Stokely,  for fiscal
1998 was established pursuant to an employment agreement executed in April 1996.
The base salary of the Company's other  executive  officers is determined by the
Company's Chief Executive Officer, subject to the approval of the Committee.

  Annual  Cash  Incentive  Compensation.  It is the  Committee's  policy  that a
significant  portion of total  compensation  be "at risk"  based on  performance
criteria.  The Committee believes that this approach relates compensation levels
to performance and is in the best interests of the  shareholders.  The Company's
Executive  Officer  Performance  Plan is designed to reward certain officers and
other key  employees  for the Company's  operating  performance,  as measured by
established earnings criteria, and for individual and departmental  performance.
Under this Plan as in effect for fiscal 1998, an incentive compensation pool was
funded  based on  predetermined  threshold  and target  levels of the  Company's
adjusted  pre-tax  FIFO  earnings.   A  participant   shared  in  the  incentive
compensation  pool up to a  predetermined  maximum  percentage  of  annual  base
salary. Awards, established as a percentage of base salary, varied by management
level.  Adjustments to awards and  flexibility for special awards were available
to reflect  individual  performance.  The  Committee  approved the threshold and
target levels of the Company's  adjusted pre-tax FIFO earnings and corresponding
percentages  of  annual  base  salary  in  conjunction  with its  review  of the
Company's annual fiscal plan. All executive  officers other than Mr. Bennett and
Mr. Stokely  participated in this Plan for fiscal 1998. As discussed  below, the
formulas for determining Mr. Bennett's and Mr. Stokely's incentive  compensation
for fiscal 1998 were established under the terms of their respective  employment
agreements.

                                       6

<PAGE>

   Long-Term  Incentives.  The  Company's  amended and  restated  Omnibus  Stock
Incentive Plan was approved by the shareholders at the 1996 annual meeting and a
further  amendment  to such plan was  approved by the  shareholders  at the 1997
annual  meeting.  The plan permits the Committee,  in its  discretion,  to grant
options to  purchase  shares of the  Company's  Common  Stock,  SARs,  shares of
restricted stock, performance shares and non-stock based incentive awards to any
employee of the  Company or its  subsidiaries  who the  Committee  believes  has
contributed  significantly or can be expected to contribute significantly to the
profits or growth of the Company.  The  Committee  determines  the amount of the
grant, the term of the options,  SARs, restricted stock,  performance shares and
non-stock based incentive  awards and the requisite  conditions for exercise and
vesting.  The  Committee  does not take into  account  stock  ownership  of plan
participants  in  determining  the amount or terms of grants  under the  Omnibus
Stock  Incentive  Plan.  The granting or award of  stock-based  compensation  is
intended to  encourage  executives  to take a longer view of the impact of their
individual  contributions to the Company.  As with base pay and annual incentive
compensation,  the  Committee  reviews  survey  data  to  establish  competitive
long-term compensation structures.

         During fiscal 1998,  191 employees  received  grants of options  and/or
non-stock  based  incentive  awards  under the  Omnibus  Stock  Incentive  Plan,
including 50,000 options and a $203,000 target incentive  opportunity granted to
Mr. Stokely.  Options granted during fiscal 1998 were granted at the fair market
value of the Common Stock on the date of grant; accordingly, the market value of
the Common Stock must increase before the employee receives any benefit from the
grant. The options granted during fiscal 1998 become exercisable in installments
over a four-year  period.  For a description of non-stock based incentive awards
granted during fiscal 1998, see  "Executive  Compensation - Long-Term  Incentive
Awards."

   Compensation  of the Chief Executive  Officer.  Effective April 28, 1996, the
Company  entered into a five year  employment and severance  benefits  agreement
with Mr. Stokely that provides for his continued  employment by the Company,  in
the capacity of President and Chief Executive  Officer,  through April 28, 2001.
The agreement sets Mr.  Stokely's salary at $400,000 per year (subject to annual
review for  possible  increase in light of his  performance),  and  provides for
annual incentive compensation, which is determined based on a formula that takes
into  account the  Company's  pre-tax FIFO  earnings.  Mr.  Stokely's  incentive
compensation for fiscal 1998 was $550,000,  approximately  $316,000 of which was
awarded pursuant to his employment agreement, based on the Company's fiscal 1998
performance,  and the balance of which  represented a special  bonus.  Effective
April 22, 1998, the Company entered into a benefits continuation  agreement with
Mr.  Stokely  which  supercedes  the  benefits  continuation  provisions  of his
employment  and  severance  benefits  agreement.   See  "Executive  Compensation
Employment Continuity  Agreements." In determining the increase in Mr. Stokely's
base salary over the amount set forth in his employment  agreement,  his special
bonus for fiscal 1998,  and the number of options and the incentive  opportunity
granted to him under the Omnibus Stock Incentive Plan, and in deciding to extend
Mr. Stokely's  benefits  pursuant to the benefits  continuation  agreement,  the
Committee  considered his exemplary  performance and  contribution to the growth
and success of the Company,  including the completion  during fiscal 1998 of the
acquisition  of Farm Fresh,  Inc.,  and his  outstanding  leadership in bringing
about the achievement of nonfinancial goals as well as financial results clearly
exceeding those of industry competitors. In addition, the Committee reviewed the
compensation  of other  chief  executive  officers in the  wholesale  and retail
grocery  industry,  including those employed by companies in the Peer Group used
in the performance graph set forth below. The Committee considered the Company's
financial performance during Mr. Stokely's tenure to be superior relative to the
companies in the  industry.  For a more  detailed  discussion  of Mr.  Stokely's
employment  agreement,  see  "Executive  Compensation  -  Employment  Continuity
Agreements."

         In conclusion,  the Committee  believes that the compensation  policies
and practices of the Company herein  described are fair and equitable and are in
keeping with the best interests of the Company and its shareholders.

                        Executive Compensation Committee

                           Albert F. Sloan, Chairman
                                Grace E. Harris
                              G. Gilmer Minor, III
                              Claude B. Owen, Jr.
                               George H. Thomazin


                                       7

<PAGE>


                 Summary of Cash and Certain Other Compensation

         The following table shows,  for the fiscal years ended May 2, 1998, May
3, 1997,  and April 27, 1996,  the cash  compensation  paid,  as well as certain
other  compensation  paid or  accrued,  by the  Company to the  Company's  Chief
Executive Officer and its four other most highly compensated  executive officers
(the "Named Executive Officers").

                           SUMMARY COMPENSATION TABLE
<TABLE>
<CAPTION>
                                                                           Long-Term
                                     Annual Compensation(1)           Compensation Awards
                                   --------------------------      ------------------------
                                                                                  Securities
        Name and                                                     Restricted    Underlying
   Principal Position      Fiscal                                      Stock       Options/           All Other
     at May 2, 1998         Year        Salary    Bonus(2)           Awards(3)      SARs(4)        Compensation(5)
- -------------------------- ------- ------------ --------------      ------------- -----------      ----------------
<S>   <C>
John E. Stokely             1998      $452,115   $  550,000                           50,000            $11,113
  President & Chief         1997       396,155      500,000             $821,888      95,000             10,634
  Executive Officer         1996       242,804      729,375                           22,500              7,002

John C. Belknap(6)          1998       253,846      250,000                           50,000              5,769
  Executive Vice
  President & CFO

Donald D. Bennett           1998       500,000                                                            1,057
  Chairman                  1997       503,846      500,000                           30,000                702
                            1996       417,794    1,329,375                           45,000              6,671

Alec C. Covington           1998       254,730      200,000                           20,000              7,367
  President & COO,          1997       213,558      125,000                            7,500              5,399
  Wholesale Operations      1996       211,914      125,000                           60,000

John D. Ryder               1998       269,630      125,000                            7,500              2,696
  President & COO,          1997       269,630      110,000                            7,500              1,670
  Retail Division           1996       255,845       33,000                           11,250              1,680
</TABLE>

- -------------------
     (1) None of the Named  Executive  Officers  received  perquisites  or other
personal  benefits,  securities or property with an aggregate value in excess of
the lesser of $50,000 or 10% of the total of his salary and bonus.

     (2) With respect to Messrs. Stokely and Bennett, consists of cash bonus, in
accordance with their respective  Employment and Severance  Benefits  Agreement,
together with the following  special bonus awards:  in fiscal 1998,  Mr. Stokely
was  granted  a  special  cash  award of  $234,000  as a  result  of his role in
completing the Company's  acquisition of Farm Fresh,  Inc. and in recognition of
the Company's exemplary  performance during fiscal 1998; in fiscal 1997, Messrs.
Stokely and Bennett were granted  special cash awards of $230,000 and  $500,000,
respectively,  as a result of their respective roles in completing the Company's
acquisition  of Norristown  Wholesale,  Inc. and in recognition of the Company's
exemplary  performance during fiscal 1997; in fiscal 1996,  Messrs.  Stokely and
Bennett were granted special cash awards of $350,000 and $562,500, respectively,
and special grants of Common Stock under the Omnibus Stock Incentive Plan with a
value of $129,375  each (based on the fair market  value of the Common  Stock on
the date of grant),  as a result of their  respective  roles in  completing  the
Company's acquisition of Super Rite Corporation.

     (3) Reflects  37,500 shares of restricted  stock granted to Mr.  Stokely on
May 16, 1996,  based on the fair market value of the Common Stock on the date of
grant, which vest as follows: 3,750 shares on May 16, 1997, 1998, 1999 and 2000,
and 22,500  shares on May 16, 2001. As of May 2, 1998,  Mr.  Stokely held 33,750
shares of  restricted  stock  with a value of  $911,250.  Dividends  are paid on
restricted  stock at the same rate and  times as on all  other  shares of Common
Stock. No other Named Executive  Officer held any shares of restricted  stock as
of May 2, 1998.

     (4) Reflects nonqualified stock options granted under the Company's Omnibus
Stock Incentive Plan.

     (5) "All Other Compensation" for fiscal 1998 consists of: (i) the Company's
25% matching  contributions under the Company's Savings and Stock Ownership Plan
to the Named Executive Officers as follows:  Mr. Stokely - $2,480; Mr. Belknap -
$0; Mr. Bennett - $1,057;  Mr. Covington - $1,983;  and Mr. Ryder - $2,696;  and
(ii) the amounts  awarded to the following  Named  Executive  Officers under the
Company's  Vacation to Stock  Conversion Plan (which amounts,  net of applicable
withholdings,  were  distributed  in the form of shares of Common Stock based on
the fair market value of the Common Stock as of the plan's  determination date):
Mr. Stokely - $8,653;  Mr. Belknap - $5,769;  Mr. Bennett - $0; Mr.  Covington -
$5,384; and Mr. Ryder - $0.

     (6) Mr. Belknap joined the Company as an executive officer in July 1997.

                                       8
<PAGE>


                             Stock Options and SARs

         The  following  table  contains  information  concerning  the grants of
options made during fiscal 1998 under the Company's Omnibus Stock Incentive Plan
to the Named Executive Officers. No SARs were granted during fiscal 1998.

                     OPTION/SAR GRANTS IN LAST FISCAL YEAR
<TABLE>
<CAPTION>
                                                                                                Potential
                                                                                           Realizable Value at
                                                                                             Assumed Annual
                                                                                          Rates of Stock Price
                                                                                              Appreciation
                               Individual Grants                                           for Option Term (1)
- --------------------------------------------------------------------------------      ------------------------------

                                        % of Total
                            Number of    Options/
                           Securities      SARs
                           Underlying   Granted to
                            Options/     Employees    Exercise
                              SARs       in Fiscal     or Base     Expiration
          Name             Granted (2)     Year       Price (3)       Date                  5% (4)        10% (4)
- -------------------------- ------------ ------------ ------------ --------------      --------------- --------------
<S>   <C>
John E. Stokely               50,000         13.0%    $24.0625     11/13/2007               $757,000     $1,917,500

John C. Belknap               25,000          6.5      24.3125     07/07/2007                382,500        968,750
                              25,000          6.5      24.0625     11/13/2007                378,500        958,750

Donald D. Bennett                  0            0        -              -                       -              -

Alec C. Covington             20,000          5.2      24.0625     11/13/2007                302,800        767,000

John D. Ryder                  7,500          2.0      24.0625     11/13/2007                113,550        287,625
</TABLE>

- ------------
     (1) The potential  realizable value is based upon assumed future prices for
the Common Stock that are derived  from the  specified  assumed  annual rates of
appreciation.  Actual gains, if any, on stock option  exercises and Common Stock
holdings are  dependent on the actual  future  performance  of the Common Stock.
There can be no  assurance  that the  amounts  reflected  in this  table will be
achieved.

     (2) All option grants consisted of nonqualified stock options granted under
the Omnibus Stock Incentive Plan. These grants become  exercisable in one-fourth
installments on December 15, 1998, 1999, 2000 and 2001.

     (3) The exercise price was set at the fair market value of the Common Stock
on the date of the grant.  The  exercise  price may be paid in cash or in Common
Stock valued at fair market value on the date preceding the date of exercise, or
a combination of cash and Common Stock.

     (4) The 5% and 10% assumed annual rates of stock price appreciation used to
calculate  potential  option  gains shown above are required by the rules of the
Securities and Exchange Commission.  The actual gains that will be realized,  if
and when the Named  Executive  Officers  exercise the options  granted in fiscal
1998,  will be  dependent on the future  performance  of the Common  Stock.  The
following  table  is  provided  to  illustrate  the  relationship   between  the
hypothetical  gain that would be realized by the Named  Executive  Officers upon
the exercise of such options and the hypothetical gain that would be realized by
all shareholders as a result of the assumed stock price appreciation:

<TABLE>
<CAPTION>
                                                                                   Annual Rate of Stock Price
                                                                                          Appreciation
                                                                              --------------------------------------
                                                                                    5%                   10%
                                                                              ---------------      -----------------
<S>   <C>
Resulting stock price based on $24.0625 starting price                          $      39.20         $        62.41

Per share gain                                                                         15.14                  38.35

Aggregate gain that would be realized by all shareholders (based on              719,494,980          1,822,498,843
47,522,786 shares outstanding on the November 13, 1997, grant date)

Aggregate hypothetical gain on all fiscal 1998 options granted to the Named        1,934,350              4,899,625
Executive Officers if $39.20 and $62.41 prices, respectively, are achieved         


Hypothetical aggregate gains for the Named Executive Officers as a                      0.27%                  0.27%
percentage of all shareholders' gains
</TABLE>

                                       9
<PAGE>

                       Option/SAR Exercises and Holdings

         The following  table sets forth  information  with respect to the Named
Executive  Officers  concerning  the exercise of options and SARs during  fiscal
1998, and unexercised options and SARs held by them on May 2, 1998.

            AGGREGATED OPTION/SAR EXERCISES IN LAST FISCAL YEAR AND
                       FISCAL YEAR-END OPTION/SAR VALUES

<TABLE>
<CAPTION>
                                                               Number of Securities
                                                                        Underlying       Value of Unexercised
                                                                       Unexercised               In-the-Money
                                                                   Options/SARs at            Options/SARs at
                                                                Fiscal Year-End(2)         Fiscal Year-End(3)
                               Shares
                            Acquired on          Value                Exercisable/               Exercisable/
Name                         Exercise(1)       Realized           Unexercisable(4)           Unexercisable(4)
- ----                        ------------       --------           ----------------           ----------------
<S>   <C>
John E. Stokely                   0                $0               74,750/125,750          $809,558/$610,924
John C. Belknap                   0                 0                     0/50,000                  0/140,625
Donald D. Bennett                 0                 0                52,500/22,500             464,062/75,937
Alec C. Covington                 0                 0                31,875/55,625            301,348/372,754
John D. Ryder                     0                 0                 7,500/18,750              61,171/95,859
</TABLE>

- -----------
     (1) Represents only nonqualified  stock options granted under the Company's
Omnibus Stock  Incentive  Plan.

     (2)  Represents  only  nonqualified  stock options granted under the
Company's Long-Term Incentive Plan and/or Omnibus Stock  Incentive  Plan. Each
nonqualified  stock option granted under the Company's  Long-Term Incentive Plan
includes a tandem SAR.

     (3) The value of unexercised  in-the-money  options represents the positive
spread  between the May 2, 1998,  closing price of Common Stock ($27.00) and the
exercise price of any unexercised options.

     (4) The options  represented  could not be exercised by the Named Executive
Officer as of May 2, 1998, and future exercisability is subject to the executive
remaining  employed by the Company or its subsidiaries,  subject to acceleration
for death or total  disability  of the executive or a "change in control" of the
Company (as defined in the applicable option agreements).


                           Long-Term Incentive Awards

The following table contains  information  concerning  non-stock based incentive
awards granted during fiscal 1998 under the Omnibus Stock  Incentive Plan to the
Named Executive Officers for the fiscal 1998-2000 performance cycle.

             LONG-TERM INCENTIVE PLANS - AWARDS IN LAST FISCAL YEAR

<TABLE>
<CAPTION>
                     Number of                           Performance            Estimated Future Payouts
                   Shares, Units                        or Other Period       Under Non-Stock Price-Based
                        or                            Until Maturation                  Plans(2)
                       Other                                   or
      Name           Rights(1)                            Payout(2)      Threshold(3)     Target(3) Maximum(3)
      ----         -------------                       ----------------  ------------     --------- ----------
<S>   <C>
John E. Stokely      $203,000      Incentive               1998-2000       $101,500       $203,000  $507,500
                                   Opportunity
John C. Belknap       105,000      Incentive               1998-2000         52,500        105,000   262,500
                                   Opportunity
Alec C. Covington      79,000      Incentive               1998-2000         39,500         79,000   197,500
                                   Opportunity
</TABLE>

- -------------------
     (1)  Incentive  awards  include  target  awards  for  each  individual  and
performance goals based 50% on the Company's three year average return on equity
("ROE")  and 50% on the  Company's  three  year  cumulative  earnings  per share
("EPS").  Performance  levels were established in each performance goal category
based on meeting or exceeding the goals,  with no award earned if performance is
below the  threshold  goal for either ROE or EPS,  the  target  award  earned if
performance  equals  target levels for both ROE and EPS, and up to two times the
target award earned if the Company  achieves  certain superior levels of ROE and
EPS. In addition to the award earned  based on the  Company's  performance,  the
target awards may be adjusted based on the Company's  performance  relative to a
group of companies in the food and  distribution  industries  designated  by the
Committee at the time of the award.  The  Committee  intends that any  incentive
awards earned for the three fiscal year performance  cycle that commenced May 4,
1997,  will be  settled  50% in cash and 50% in shares of the  Company's  Common
Stock. See "Executive  Compensation - Executive Compensation Committee Report on
Executive  Compensation  -  Long-Term  Incentives."  No  other  Named  Executive
Officers  received  incentive awards for the 1998-2000  performance cycle during
fiscal 1998.

     (2) Payouts on fiscal  1998  awards  will be made  pursuant to a three year
performance  cycle, which is based on the Company's fiscal year. The fiscal 1998
three year performance cycle commenced May 4, 1997.

     (3) Awards also may be  increased  (0-25%) or  decreased  (0-50%)  based on
performance relative to the Company's peer group. No such adjustment is shown in
the case of threshold and target  awards.  Estimated  maximum  awards  reflect a
positive 25% adjustment.

                                       10
<PAGE>



                               Pension Plan Table

     The table below illustrates the approximate  aggregate  retirement benefits
payable under the Company's funded defined benefit pension plan for its salaried
employees and  supplemental  retirement plan for certain  officers and other key
employees  retiring at age 65. The amounts  reflected in the table are stated in
payments in the form of a life annuity.  Other  actuarially  equivalent forms of
benefit  may be  selected.  The  amounts  reflected  in the table are subject to
offset for Social Security and other benefits.

     Annual                              Years of Credited Service(2)
Compensation (1)             10             15       20            25
- ----------------         -----------------------------------------------

    $100,000  . . . . .  $  60,000     $  65,000  $ 70,000      $ 70,000
     200,000  . . . . .    120,000       130,000   140,000       140,000
     300,000  . . . . .    180,000       195,000   210,000       210,000
     400,000  . . . . .    240,000       260,000   280,000       280,000
     500,000  . . . . .    300,000       325,000   350,000       350,000
     600,000  . . . . .    360,000       390,000   420,000       420,000

- ------------
     (1) Annual  compensation  is the average of a  participant's  highest  five
consecutive  years'  compensation  (base salary plus  overtime and  commissions)
during the last ten years and  approximates,  in the case of the Named Executive
Officers, the amounts reported as salary in the Summary Compensation Table.

     (2) The years of credited  service for the Named  Executive  Officers as of
May 2, 1998, were as follows: Mr. Stokely - 8; Mr. Belknap - 0; Mr. Bennett - 8;
Mr.  Covington - 2; and Mr.  Ryder - 2. With respect to Mr.  Bennett's  benefits
under the Company's  Supplemental  Executive  Retirement  Plan, see  "Employment
Continuity Agreements."


                        Employment Continuity Agreements

         Mr.  Stokely.  The Company  entered into an  employment  and  severance
benefits agreement with Mr. Stokely, effective April 28, 1996, which extends his
employment  with the Company in the  capacity of President  and Chief  Executive
Officer  through April 28, 2001.  The agreement  also provides that the Board of
Directors  will  nominate Mr.  Stokely for election to the Board of Directors at
each annual meeting of shareholders  during the term of the agreement,  and will
use its best  efforts to cause Mr.  Stokely  to be duly  elected to the Board at
each such meeting.

         The agreement sets Mr.  Stokely's  salary at $400,000 per year (subject
to  annual  review  for  possible  increase  in light of his  performance),  and
provides for annual  incentive  compensation  equal to the sum of (i) 50% of his
base salary if the Company  achieves target pre-tax FIFO earnings,  plus (ii) 1%
of the amount by which the Company's pre-tax FIFO earnings exceed target pre-tax
FIFO  earnings.  The agreement  also provides that during its term,  the Company
will pay Mr. Stokely's  portion of the premiums for coverage under the Company's
life,  accident,  medical and dental benefits plans. In addition,  the agreement
provides  for the payment of a lump-sum  severance  benefit  equal to one year's
salary in the event Mr.  Stokely is terminated  during the term of the agreement
(i) by the Company other than for cause or upon his death or disability, (ii) by
the  Company  for any  reason  other than  death or  disability  within one year
following a "change in  control"  of the Company (as defined  below) or (iii) by
Mr. Stokely within one year following a "change in control" of the Company.  The
agreement  also provides  that upon any "change in control" of the Company,  Mr.
Stokely  shall be entitled to receive a lump-sum  payment in an amount  equal to
the  actuarial  equivalent  of the  benefit he  otherwise  would be  entitled to
receive under the Company's  Supplemental Executive Retirement Plan (the "SERP")
upon  retirement.  In addition,  if a "change in control" of the Company  occurs
during the term of the agreement and Mr.  Stokely  becomes liable for any excise
tax with  respect to any payment or benefit  under this  agreement or any of the
Company's  benefit  plans,  the Company shall pay Mr. Stokely an amount equal to
(i) such excise tax, plus (ii) the federal,  state and local income  taxes,  and
federal  hospitalization  tax, for which Mr. Stokely is liable on account of the
payment  described in clause (i) of this  sentence and the  additional  payments
described in this clause (ii).

                                       11

<PAGE>

         The Company  entered into a benefits  continuation  agreement  with Mr.
Stokely,  effective April 22, 1998, which  supercedes the benefits  continuation
provisions of his employment and severance benefits agreement.  The new benefits
continuation  agreement  provides  that,  unless  Mr.  Stokely's  employment  is
terminated  for cause,  the Company will provide to Mr.  Stokely  following  the
termination of his employment (at the Company's  expense,  subject to mitigation
to the extent that  substantially  similar coverage is provided by any successor
employer) coverage under life insurance policies consistent with those currently
provided by the  Company for his benefit  through age 65, and medical and dental
benefits of the type  generally  provided  from  time-to-time  to the  Company's
executive employees until his death.

         Mr.  Bennett.  The Company  entered into an  employment  and  severance
benefits  agreement with Mr.  Bennett,  effective  April 28, 1996, to ensure his
continued service to the Company through his retirement.  The agreement provides
for Mr.  Bennett's  employment  in his current  capacity  of  Chairman  Emeritus
through  December  1998.  The  agreement  further  provides  that,  prior to its
expiration  in December  1998,  the Company  and Mr.  Bennett  will enter into a
consulting agreement which will provide for his continued service to the Company
through age 65. The agreement  also  provides  that the Board of Directors  will
nominate  Mr.  Bennett  for  election  to the Board at each  annual  meeting  of
shareholders during the term of the agreement,  and will use its best efforts to
cause Mr. Bennett to be duly elected to the Board at each such meeting.

         The agreement  sets Mr.  Bennett's  salary at $500,000 per year through
1998, and provides that (i) during the term of the  agreement,  the Company will
pay Mr. Bennett's portion of the premiums for coverage under the Company's life,
accident,  medical and dental  benefits  plans,  and (ii)  unless Mr.  Bennett's
employment  is  terminated  during the term of the  agreement by the Company for
cause or by Mr.  Bennett  (other than upon his disability or following a "change
in control" of the Company),  the Company will provide to Mr. Bennett  following
the termination of his employment (at the Company's expense) coverage under life
insurance  policies  consistent with those currently provided by the Company for
his  benefit  through  age 65,  and  medical  and  dental  benefits  of the type
generally provided from time-to-time to the Company's  executive employees until
his death.  In addition,  the  agreement  provides for the payment of a lump-sum
severance  benefit  equal to one  year's  salary  in the event  Mr.  Bennett  is
terminated  during the term of the  agreement  (i) by the Company other than for
cause or upon his death or disability,  (ii) by the Company for any reason other
than death or disability  within one year following a "change in control" of the
Company or (iii) by Mr.  Bennett within one year following a "change in control"
of the Company.  The agreement  also provides that Mr.  Bennett is entitled to a
vested  benefit under the SERP based upon his having  attained age 65 and having
completed 20 years of credited service, with credited monthly compensation to be
based upon the base salary  contemplated  in the  agreement.  In  addition,  the
agreement  provides  that,  upon any  "change in control"  of the  Company,  Mr.
Bennett  shall be entitled to receive a lump-sum  payment in an amount  equal to
the  actuarial  equivalent  of the  benefit he  otherwise  would be  entitled to
receive under the SERP upon retirement. In addition, if a "change in control" of
the Company  occurs  during the term of the agreement  and Mr.  Bennett  becomes
liable  for any excise tax with  respect  to any  payment or benefit  under this
agreement  or any of the  Company's  benefit  plans,  the Company  shall pay Mr.
Bennett an amount equal to (i) such excise tax, plus (ii) the federal, state and
local income taxes,  and federal  hospitalization  tax, for which Mr. Bennett is
liable on account of the payment  described  in clause (i) of this  sentence and
the additional payments described in this clause (ii).

         Definition  of "Change  in  Control."  For  purposes  of the  foregoing
employment  and  severance  benefits  agreements,  a "change in  control" of the
Company means, in general,  the occurrence of any of the following  events:  (i)
any person or group becomes the beneficial owner of securities representing more
than  50%  of  the  aggregate  voting  power  of all  classes  of the  Company's
then-outstanding  voting  securities;  or (ii) the  shareholders  of the Company
approve  (a) a plan of  merger,  consolidation  or share  exchange  between  the
Company and any entity other than a  subsidiary,  or (b) a proposal with respect
to the sale, lease,  exchange or other disposal of all, or substantially all, of
the Company's property.

                                       12

<PAGE>

                               Performance Graph

         The  following  graph  compares  the  cumulative  total  return for the
Company's Common Stock to the cumulative total returns for the Standard & Poor's
500 Composite  Index and an index of peer companies (the "Peer Group")  selected
by the Company for the Company's  last five fiscal years.  Companies in the Peer
Group are as follows:  Fleming Companies Inc.,  Nash-Finch  Company,  Super Food
Services, Inc. and Supervalu Inc. The graph assumes an investment of $100 in the
Company's  Common  Stock and in each  index as of April 30,  1993,  and that all
dividends were reinvested.

                                    [graph]
<TABLE>
<CAPTION>
                   April 1993  April 1994  April 1995  April 1996   May 1997   May 1998
<S>   <C>
Richfood Holdings     100         125         150         249         235         316
S&P 500               100         105         124         161         201         284
Peer Group            100          97          87          90          93         128
</TABLE>

                                       13

<PAGE>


                 Certain Relationships and Related Transactions

         During fiscal 1998,  the Company sold products and services to, and
engaged in certain other  transactions with,  entities  affiliated  with Mr.
James E.  Ukrop.  Mr.  Ukrop is  Chairman  of Ukrop's  Super  Markets,  Inc.
("Ukrop's").  During  fiscal 1998,  Ukrop's paid  $208,764,299  to the Company
for products and services  purchased from the Company.

         Effective  August 3, 1997,  the Company  entered  into a new  long-term
supply  agreement  with  Ukrop's.   The  supply  agreement   provides  that,  in
consideration of an incentive payment,  Ukrop's will continue to use the Company
as its principal source of wholesale supply and commits Ukrop's to purchase $1.2
billion of goods from the Company over a term of approximately five years.

         The Company  believes that the  transactions  with Ukrop's were made on
terms comparable to those that would have been agreed to with unaffiliated third
parties in similar transactions.

         During  fiscal 1996,  the Company made secured  loans to Mr.  Donald D.
Bennett,  Chairman Emeritus of the Company,  in the aggregate amount of $110,000
at rates of interest equal to 5.90% and 5.79% per annum.  The largest  aggregate
amount  of  indebtedness  outstanding  under  such  loans  during  fiscal  1998,
including  accrued  interest,  was $126,212,  and the aggregate  unpaid  balance
thereof on June 22, 1998, was $110,000.

         During fiscal 1994, the Company made a $73,938 secured loan to Mr. John
E. Stokely,  Chairman of the Board, President and Chief Executive Officer of the
Company,  at a rate of interest equal to 3.68% per annum.  In addition,  in June
1994 the Company made secured loans to Mr.  Stokely in the  aggregate  amount of
$457,127,  at a rate of interest equal to 5.56% per annum. The largest aggregate
amount  of  indebtedness  outstanding  under  such  loans  during  fiscal  1998,
including  accrued  interest,  was $149,684,  and the aggregate  unpaid  balance
thereof on June 22, 1998, was $131,064.

         During  fiscal  1998,  the Company  made a secured  loan to Mr. John C.
Belknap,  Executive Vice President, Chief Financial Officer and Secretary of the
Company, in an amount equal to $113,050 at a rate of interest equal to 5.54% per
annum. The largest  aggregate amount  outstanding  under such loan during fiscal
1998, including accrued interest, was $114,442, and the aggregate unpaid balance
thereof on June 22, 1998, was $115,329.

          Compensation Committee Interlocks and Insider Participation

         The Executive  Compensation  Committee of the Board is composed of
Messrs. Albert F. Sloan (Chairman),  G. Gilmer Minor,  III,  Claude B. Owen,
Jr.,  George H. Thomazin and Dr. Grace E. Harris.  No member of the Committee
had  relationships,  or engaged in  transactions,  with the Company  during
fiscal 1998 of the type required to be disclosed above under the caption
"Certain Relationships and Related Transactions."

            Section 16(a) Beneficial Ownership Reporting Compliance

         Section  16(a) of the  Securities  Exchange  Act of 1934,  as  amended,
requires the Company's  executive  officers and  directors,  and persons who own
more than 10% of the Common  Stock,  to file reports of ownership and changes in
ownership on Forms 3, 4 and 5 with the  Securities  and Exchange  Commission and
the New York Stock Exchange.  Executive  officers,  directors and owners of more
than 10% of the Common Stock are required by  regulation  to furnish the Company
with copies of all Forms 3, 4 and 5 they file.

         Based solely on the Company's review of the copies of such forms it has
received and written representations from certain reporting persons who were not
required to file a Form 5 for fiscal 1998, the Company  believes that all of its
executive  officers,  directors  and owners of more than 10% of the Common Stock
complied  with all Section  16(a) filing  requirements  applicable  to them with
respect to transactions during fiscal 1998.

                                       14
<PAGE>

                  SELECTION OF INDEPENDENT PUBLIC ACCOUNTANTS
                                  (Proposal 2)

         On September 6, 1996, the Company  selected Ernst & Young LLP ("Ernst &
Young") to serve as its  independent  public  accountants  for fiscal  1997 and,
accordingly,  dismissed  KPMG Peat Marwick LLP,  its former  independent  public
accountants  ("Peat Marwick").  The decision to engage Ernst & Young and dismiss
Peat  Marwick was  approved by the Audit  Committee of the Board of Directors of
the Company on September 6, 1996.

         Peat  Marwick's  reports  on  the  Company's   consolidated   financial
statements for the two most recent fiscal years prior to their dismissal did not
contain an adverse opinion or disclaimer of opinion,  nor were they qualified or
modified as to uncertainty, audit scope or accounting principles. During the two
most recent fiscal years prior to and through the date of their dismissal, there
was no  disagreement  with Peat  Marwick  regarding  any  matter  of  accounting
principles or practices,  financial statement  disclosure,  or auditing scope or
procedure,  which  disagreement,  if not  resolved to the  satisfaction  of Peat
Marwick,  would  have  caused  Peat  Marwick  to make  reference  thereto in its
reports.

         The  Board  of  Directors  has  appointed  Ernst & Young  to  serve  as
independent  publc  accountants for the Company and its  subsidiaries for fiscal
1999. Shareholders are requested to ratify this appointment.  Representatives of
Ernst & Young are expected to be present at the annual meeting and will be given
an opportunity to make a statement and to respond to appropriate questions.

         THE BOARD OF DIRECTORS UNANIMOUSLY  RECOMMENDS A VOTE FOR PROPOSAL 2 TO
RATIFY  THE  APPOINTMENT  OF ERNST & YOUNG  LLP TO SERVE AS  INDEPENDENT  PUBLIC
ACCOUNTANTS FOR FISCAL 1999.

                                       15
<PAGE>

                       PROPOSALS FOR 1999 ANNUAL MEETING

         Any proposal  submitted  by a  shareholder  for  inclusion in the proxy
materials for the next annual meeting of  shareholders  must be delivered to the
Company at its principal office not later than March 22, 1999.

         In addition to any other  applicable  requirements,  for business to be
properly  brought before the 1999 annual  meeting by a shareholder,  even if the
proposal is not to be included in the Company's proxy  statement,  the Company's
bylaws provide that the shareholder must give notice in writing to the Secretary
of the Company not later than May 21, 1999.  As to each such matter,  the notice
must  contain  (i) a brief  description  of the  business  desired to be brought
before the annual  meeting and the reasons for  conducting  such business at the
annual meeting,  (ii) the name, record address of, and class,  series and number
of shares  beneficially  owned by, the  shareholder  proposing such business and
(iii) any material interest of the shareholder in such business.


                                 OTHER MATTERS

         As of the date of this statement,  management knows of no business that
will be presented for consideration at the annual meeting other than that stated
in this  notice.  As to other  business,  if any,  and  matters  incident to the
conduct of the annual  meeting that may properly come before the meeting,  it is
intended that proxies in the accompanying  form will be voted in respect thereof
in accordance with the judgment of the person or persons voting the proxies.

         Shareholders,  whether  or not they  expect to attend  in  person,  are
requested  to mark,  date  and sign the  enclosed  proxy  and  return  it to the
Company.  Please sign  exactly as your name appears on the  accompanying  proxy.
Shareholders may revoke their proxy by delivering a written notice of revocation
to the Company at its  principal  office to the  attention  of John C.  Belknap,
Executive Vice  President,  Chief Financial  Officer and Secretary,  at any time
before the proxy is exercised.



                             John C. Belknap
                             Executive Vice President, Chief Financial Officer
                             and Secretary

July 20, 1998

                                       16
<PAGE>

                                     NOTICE


                                      AND


                                PROXY STATEMENT



                                    for the


                                 ANNUAL MEETING



                                       of


                                  SHAREHOLDERS

                                   To Be Held

                                August 20, 1998





                                     [logo]



<PAGE>

RICHFOOD HOLDINGS, INC.
Richmond, Virginia  23060

THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS

         The undersigned hereby appoints John E. Stokely and John C. Belknap and
each of them proxies (and if the undersigned is a proxy, as substitute  proxies)
each with the power to appoint his  substitute,  and hereby  authorizes  them to
represent and to vote, as designated below, all of the shares of Common Stock of
the Company held of record by the  undersigned  on July 10, 1998,  at the annual
meeting of  shareholders  to be held at 10:00 a.m.  on August 20,  1998,  or any
adjournments thereof.

              PROXY VOTE AUTHORIZATION FOR RICHFOOD HOLDINGS, INC.
     ANNUAL MEETING AUGUST 20, 1998 CUSIP 763408101-RICHFOOD HOLDINGS, INC.
     The Board of Directors unanimously recommends a vote "FOR" each of the
                              following proposals:

1.   ELECTION OF DIRECTORS

     [  ] FOR all nominees listed below       [ ] WITHHOLD AUTHORITY to vote
         (except as marked to the contrary)       for all nominees listed

     Donald D. Bennett, Roger L. Gregory, Grace E. Harris, John C. Jamison,
  G. Gilmer Minor, III, Claude B. Owen, Jr., Albert F. Sloan, John E. Stokely,
             George H. Thomazin, James E. Ukrop, Edward Villanueva

   To withhold authority to vote for any individual nominee, write that name
                               on the line below.

- ------------------------------------------------------------------------------

2.   To ratify the appointment by the Board of Directors of Ernst & Young LLP to
     serve as independent public accountants for the current fiscal year.

       [ ] FOR              [ ] AGAINST            [ ] ABSTAIN

                                    IN  THEIR   DISCRETION,   THE   PROXIES  ARE
                                    AUTHORIZED TO VOTE UPON SUCH OTHER  BUSINESS
                                    AND MATTERS AS MAY PROPERLY  COME BEFORE THE
                                    MEETING OR ANY ADJOURNMENTS THEREOF.

                                    Please  sign  exactly  as your name  appears
                                    hereon.   When  shares  are  held  by  joint
                                    tenants, only one of such persons need sign.
                                    When   signing   as   attorney,    executor,
                                    administrator,  trustee or guardian,  please
                                    give full title as such.  If a  corporation,
                                    please  sign in full  corporate  name by the
                                    president or other authorized  officer. If a
                                    partnership, please sign in partnership name
                                    by an authorized person.  Please mark, sign,
                                    date and  return  the proxy  card  promptly,
                                    using the enclosed envelope.


                                    --------------------------------------------
                                                     Signature

                                    Date _________________________________, 1998

<PAGE>


                             RICHFOOD HOLDINGS, INC.
                        SAVINGS AND STOCK OWNERSHIP PLAN

                                Voting Procedure


TO:      PARTICIPANTS IN THE RICHFOOD HOLDINGS, INC.
         SAVINGS AND STOCK OWNERSHIP PLAN, THE SUPER
         RITE CORPORATION EMPLOYEE INVESTMENT OPPORTUNITY
         PLAN, AND THE SUPER RITE FOODS, INC. INVESTMENT
         OPPORTUNITY PLAN AND TRUST FOR RETAIL UNION
         EMPLOYEES (collectively, the "Savings Plans")


As a  participating  employee in one or more of the Savings Plans,  you have the
right to direct the Trustees of your Savings Plan (the  "Trustees")  to vote the
shares of Common Stock of Richfood Holdings,  Inc. ("Common Stock")  represented
by your  interest  in the Trust Fund under the  applicable  Savings  Plan at the
annual meeting of shareholders of Richfood  Holdings,  Inc. to be held on August
20, 1998. For your information, copies of the Notice of Annual Meeting and Proxy
Statement are forwarded herewith.

If the Trustees do not receive your  instructions  by August 17, 1998,  (i) they
will not vote the shares of Common Stock held in your Pre-tax  Contribution  and
Rollover Accounts under the applicable  Savings Plan at the annual meeting,  and
(ii) they will vote the shares of Common  Stock held in your  Employer  Matching
Contribution and Employer Discretionary Matching Contribution Accounts under the
applicable   Savings  Plan  at  the  annual  meeting  in  accordance   with  the
recommendations  of  management.   Please  indicate  your  instructions  on  the
accompanying  card and return the card  promptly to the Trustees in the enclosed
envelope.


<PAGE>


TO:      THE TRUSTEES OF THE RICHFOOD HOLDINGS, INC.
         SAVINGS AND STOCK OWNERSHIP PLAN, THE SUPER
         RITE CORPORATION EMPLOYEE INVESTMENT OPPORTUNITY
         PLAN, AND THE SUPER RITE FOODS, INC. INVESTMENT
         OPPORTUNITY PLAN AND TRUST FOR RETAIL UNION
         EMPLOYEES (collectively, the "Savings Plans")


         With respect to the shares of Common Stock of Richfood  Holdings,  Inc.
represented  by my  interest  in the Trust  Fund for one or more of the  Savings
Plans,  you are directed to sign and forward a proxy in the form being solicited
by the Board of  Directors  of Richfood  Holdings,  Inc. to instruct  the person
named  therein,  or their  substitutes,  to vote in  accordance  with the  proxy
statement as designated below:

              PROXY VOTE AUTHORIZATION FOR RICHFOOD HOLDINGS, INC.
     ANNUAL MEETING AUGUST 20, 1998 CUSIP 763408101-RICHFOOD HOLDINGS,INC.
       The Board of Directors unanimously recommends a vote "FOR" each of
                            the following proposals:

1.     ELECTION OF DIRECTORS

   [ ] FOR all nominees listed below         [ ] WITHHOLD AUTHORITY to vote
      (except as marked to the contrary)         for all nominees listed

     Donald D. Bennett, Roger L. Gregory, Grace E. Harris, John C. Jamison,
  G.Gilmer Minor, III, Claude B. Owen, Jr., Albert F. Sloan, John E. Stokely,
             George H. Thomazin, James E. Ukrop, Edward Villanueva

  To withhold authority to vote for any individual nominee, write that name on
                                the line below.

- -------------------------------------------------------------------------------

2.       To ratify the appointment by the Board of Directors of Ernst & Young
         LLP to serve as independent public accountants for the current fiscal
         year.

          [ ] FOR               [ ] AGAINST            [ ] ABSTAIN



         IN ITS DISCRETION,  THE TRUSTEES ARE AUTHORIZED TO VOTE UPON SUCH OTHER
BUSINESS AND MATTERS AS MAY PROPERLY COME BEFORE THE MEETING OR ANY ADJOURNMENTS
THEREOF.

                                               Please  sign and return  promptly
                                               to the  Trustees in the  enclosed
                                               envelope.

                                               ---------------------------------


                                               Dated _____________________, 1998


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