COMMONWEALTH ASSOCIATES /BD
SC 13D/A, 1998-08-24
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                  SCHEDULE 13D


                    Under the Securities Exchange Act of 1934
                               (Amendment No. 3)*

                          DATALINK SYSTEMS CORPORATION
                          ----------------------------         
                                (Name of Issuer)

                     COMMON STOCK, PAR VALUE $.001 PER SHARE
                     ---------------------------------------
                         (Title of Class of Securities)

                                  23804 A 10 7
                                 --------------
                                 (CUSIP Number)

        Joseph Wynne, 830 Third Avenue, Fourth Floor, New York, NY 10022
        -----------------------------------------------------------------
           (Name, Address and Telephone Number of Person Authorized to
                      Receive Notices and Communications)

                                JULY 31, 1998 
             -------------------------------------------------------
             (Date of Event which Requires Filing of this Statement)


If the filing person has previously filed a statement on Schedule 13G to report
the acquisition which is the subject of this Schedule 13D, and is filing this
schedule because of Rule 13d-1(b)(3) or (4), check the following box [ ].

NOTE: Six copies of this statement, including all exhibits, should be filed with
the Commission. See Rule 13d-1(a) for other parties to whom copies are to be
sent.

                      (Continued on the following page(s))
                               Page 1 of 9 Pages

================================================================================
<PAGE>

                                  SCHEDULE 13D


- ----------------------                                        ------------------
CUSIP No. 23804 A 10 7                                        Page 2 of 9 Pages
- ----------------------                                        ------------------


- --------------------------------------------------------------------------------
 1  |  NAME OF REPORTING PERSON
    |  S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
    |
    |         COMMONWEALTH ASSOCIATES    13-3467952
- --------------------------------------------------------------------------------
 2  |  CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*        (a) [ ]
    |                                                           (b) [ ]
- --------------------------------------------------------------------------------
 3  |  SEC USE ONLY
- --------------------------------------------------------------------------------
 4  |  SOURCE OF FUNDS*                                                
    |         N/A                                                         
- --------------------------------------------------------------------------------
 5  |  CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
    |  PURSUANT TO ITEMS (2)(d) OR 2(e)                             [ ]
    |
- --------------------------------------------------------------------------------
 6  |  CITIZENSHIP OR PLACE OF ORGANIZATION
    |
    |         NEW YORK
- --------------------------------------------------------------------------------
                |  7  |   SOLE VOTING POWER
   NUMBER OF    |     |
                |     |
    SHARES      |     |      
                ----------------------------------------------------------------
 BENEFICIALLY   |  8  |   SHARED VOTING POWER
                |     |
   OWNED BY     |     |
                |     |      176,000
      EACH      ----------------------------------------------------------------
                |  9  |   SOLE DISPOSITIVE POWER
   REPORTING    |     |   
                |     |
    PERSON      |     |             
                ----------------------------------------------------------------
     WITH       | 10  |   SHARED DISPOSITIVE POWER
                |     |
                |     |       610,284
- --------------------------------------------------------------------------------
11  |  AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
    |
    |         610,284
- --------------------------------------------------------------------------------
12  |  CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES         [ ]
    |  CERTAIN SHARES*
    |
- --------------------------------------------------------------------------------
13  |  PERCENTAGE CLASS REPRESENTED BY AMOUNT IN ROW (11)
    |
    |         24.7%
- --------------------------------------------------------------------------------
14  |  TYPE OF REPORTING PERSON*
    |
    |         PN
- --------------------------------------------------------------------------------

                     * SEE INSTRUCTIONS BEFORE FILLING OUT!


<PAGE>
                                  SCHEDULE 13D


- ----------------------                                        ------------------
CUSIP No. 23804 A 10 7                                        Page 3 of 9 Pages
- ----------------------                                        ------------------


- --------------------------------------------------------------------------------
 1  |  NAME OF REPORTING PERSON
    |  S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
    |
    |         COMMONWEALTH ASSOCIATES MANAGEMENT CORP., INC.   13-3468747
- --------------------------------------------------------------------------------
 2  |  CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*        (a) [ ]
    |                                                           (b) [ ]
- --------------------------------------------------------------------------------
 3  |  SEC USE ONLY
- --------------------------------------------------------------------------------
 4  |  SOURCE OF FUNDS*                                                
    |         N/A                                                         
- --------------------------------------------------------------------------------
 5  |  CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
    |  PURSUANT TO ITEMS (2)(d) OR 2(e)                             [ ]
    |
- --------------------------------------------------------------------------------
 6  |  CITIZENSHIP OR PLACE OF ORGANIZATION
    |
    |         NEW YORK
- --------------------------------------------------------------------------------
                |  7  |   SOLE VOTING POWER
   NUMBER OF    |     |
                |     |
    SHARES      |     |      
                ----------------------------------------------------------------
 BENEFICIALLY   |  8  |   SHARED VOTING POWER
                |     |
   OWNED BY     |     |
                |     |      176,000
      EACH      ----------------------------------------------------------------
                |  9  |   SOLE DISPOSITIVE POWER
   REPORTING    |     |   
                |     |
    PERSON      |     |             
                ----------------------------------------------------------------
     WITH       | 10  |   SHARED DISPOSITIVE POWER
                |     |
                |     |       610,284
- --------------------------------------------------------------------------------
11  |  AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
    |
    |         610,284
- --------------------------------------------------------------------------------
12  |  CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES         [ ]
    |  CERTAIN SHARES*
    |         
- --------------------------------------------------------------------------------
13  |  PERCENTAGE CLASS REPRESENTED BY AMOUNT IN ROW (11)
    |
    |         24.7%
- --------------------------------------------------------------------------------
14  |  TYPE OF REPORTING PERSON*
    |
    |         CO
- --------------------------------------------------------------------------------

                     * SEE INSTRUCTIONS BEFORE FILLING OUT!



<PAGE>

                                  SCHEDULE 13D


- ----------------------                                        ------------------
CUSIP No. 23804 A 10 7                                        Page 4 of 9 Pages
- ----------------------                                        ------------------


- --------------------------------------------------------------------------------
 1  |  NAME OF REPORTING PERSON
    |  S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
    |
    |         MICHAEL S. FALK
- --------------------------------------------------------------------------------
 2  |  CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*        (a) [ ]
    |                                                           (b) [ ]
- --------------------------------------------------------------------------------
 3  |  SEC USE ONLY
- --------------------------------------------------------------------------------
 4  |  SOURCE OF FUNDS*                                                
    |         00                                                         
- --------------------------------------------------------------------------------
 5  |  CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
    |  PURSUANT TO ITEMS (2)(d) OR 2(e)                             [ ]
    |
- --------------------------------------------------------------------------------
 6  |  CITIZENSHIP OR PLACE OF ORGANIZATION
    |
    |         USA
- --------------------------------------------------------------------------------
                |  7  |   SOLE VOTING POWER
   NUMBER OF    |     |
                |     |
    SHARES      |     |      40,000
                ----------------------------------------------------------------
 BENEFICIALLY   |  8  |   SHARED VOTING POWER
                |     |
   OWNED BY     |     |
                |     |      176,000
      EACH      ----------------------------------------------------------------
                |  9  |   SOLE DISPOSITIVE POWER
   REPORTING    |     |   
                |     |
    PERSON      |     |       240,767
                ----------------------------------------------------------------
     WITH       | 10  |   SHARED DISPOSITIVE POWER
                |     |
                |     |       610,284
- --------------------------------------------------------------------------------
11  |  AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
    |
    |         851,051
- --------------------------------------------------------------------------------
12  |  CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES         [ ]
    |  CERTAIN SHARES*
    |
- --------------------------------------------------------------------------------
13  |  PERCENTAGE CLASS REPRESENTED BY AMOUNT IN ROW (11)
    |
    |         31.4%
- --------------------------------------------------------------------------------
14  |  TYPE OF REPORTING PERSON*
    |
    |         IN
- --------------------------------------------------------------------------------

                     * SEE INSTRUCTIONS BEFORE FILLING OUT!


<PAGE>

                                                              ------------------
                                                              Page 5 of 9 Pages
                                                              ------------------

Item 1.   Security and Issuer.


          This statement relates to the common stock, par value $.001 per share
          ("Common Stock"), of Datalink Systems Corporation, a Nevada
          corporation (the "Company"). The address of the Company's principal
          executive office is 1735 Technology Drive, Suite 790, San Jose, CA
          95110.

          The share information contained herein gives effect to a one-for-ten
          reverse stock split effected by the Company.

          The shares of Common Stock that are the subject of this statement
          include those issuable (i) upon exercise of warrants (the "Agent's
          Warrants") issued to Commonwealth to purchase 824,382 shares of Common
          Stock, subject to adjustment in certain instances, at an exercise
          price of $3.75 per share, and (ii) upon conversion of the shares of
          the Company's Series A Convertible Preferred stock, par value $.001
          per share (the "Series A Preferred Stock"), currently at a conversion
          rate of one share of Common Stock for each share of Series A Preferred
          Stock, subject to adjustment in certain instances.

Item 2.   Identity and Background.

          This statement is filed jointly by Commonwealth Associates
          ("Commonwealth"), a limited partnership organized under the laws of
          New York, whose principal business is investment banking and advisory
          services, Commonwealth Associates Management Corp., Inc., the
          corporate general partner of Commonwealth (the "General Partner") and
          Michael S. Falk (the "Reporting Persons"). Mr Falk is the Chairman and
          controlling equity owner of the General Partner. The business address
          for the Reporting Persons is 830 Third Avenue, 4th Floor, New York,
          New York 10022. During the past five years, none of the Reporting
          Persons has been convicted in a criminal proceeding or been a party to
          a civil proceeding of a judicial or administrative body of competent
          jurisdiction and as a result of such proceeding, was or is subject to
          a judgment, decree or final order enjoining future violations of, or
          prohibiting or mandating activities subject to, federal or state
          securities laws or finding any violation with respect to such laws.

Item 3.   Source and Amount of Funds or Other Consideration.

          Commonwealth acquired the Agent's Warrants on November 5, 1997 in
          connection with a private placement (the "Private Placement") of Units
          (the "Units") of the Company, pursuant to which Commonwealth acted as
          placement agent, each Unit consisting of 40,000 shares of Series A
          Preferred Stock and 20,000 warrants (the "Warrants") to purchase the
          Company's Common Stock. The Warrants are exercisable at $5.00 per
          share for a period commencing November 5, 1998 and expiring on
          November 5, 2002. The Agent's Warrants are exercisable at any time
          during the five-year period commencing November 5, 1997 and
          terminating on November 5, 2002 at an exercise price of $3.75 per
          share. On January 22, 1998, Commonwealth distributed an aggregate of
          390,098 Agent's Warrants to its officers and employees, including
          180,767 Agent's Warrants which were

<PAGE>


                                                              ------------------
                                                              Page 6 of 9 Pages
                                                              ------------------


          distributed to Mr. Falk, 9,967 which were distributed to Robert
          Beuret, a director and minority owner of the General Partner, and
          7,973 which were distributed to Joseph P. Wynne, an executive officer
          of the General Partner. Commonwealth disclaims beneficial ownership of
          the Agent's Warrants held by Messrs. Beuret and Wynne and such
          individuals disclaim beneficial ownership of the securities
          beneficially owned by Commonwealth.

Item 4.   Purpose of Transaction.

          Not Applicable

          The Reporting Persons have no present plans or proposals which relate
          to, or could result in, any of the matters referred to in paragraphs
          (a) through (j), inclusive, of Item 4 of Schedule 13D. The Reporting
          Persons may, at any time and from time to time, review or reconsider
          their position and formulate plans or proposals with respect thereto,
          but have no present intention of doing so.

Item 5.   Interest in Securities of the Issuer.

          (a)  Commonwealth is the beneficial owner of a total of 610,284 shares
               of Common Stock, representing approximately 24.7% of the issued
               and outstanding shares of Common Stock of the Company (which
               excludes the Agent's Warrants held by Messrs. Beuret and Wynne).
               The General Partner is the beneficial owner of Commonwealth's
               610,284 shares of Common Stock. Mr. Falk is the beneficial owner
               of an aggregate of 851,051 shares of Common Stock, consisting of
               (i) 40,000 shares of Common Stock which he has the right to
               acquire at any time upon conversion of the shares of Series A
               Preferred Stock held by him; (ii) 180,767 shares of Common Stock
               issuable upon exercise of Agent's Warrants owned directly by him;
               (iii) the 610,284 shares of Common Stock beneficially owned by
               Commonwealth; and (iv) 20,000 shares of Common Stock issuable
               upon exercise of Warrants issued to him in connection with his
               purchase of Units in the Private Placement, representing
               approximately 31.4% of the issued and outstanding shares of
               Common Stock of the Company. In his capacity as Chairman of the
               General Partner and controlling equity owner, Mr. Falk shares
               voting and dispositive power with respect to the securities
               beneficially owned by the General Partner and Commonwealth and
               may be deemed to be the beneficial owner of such securities.

               The percentages of outstanding shares of Common Stock of the
               Company set out in the preceding paragraph is computed based on
               2,036,155 shares of Common Stock outstanding as of June 30, 1998,
               which does not include the 2,740,000 shares of Series A Preferred
               Stock outstanding, which are convertible into 2,740,000 shares of
               Common Stock. Holders of the Series A Preferred Stock vote
               together with holders of Common Stock on the basis of one vote
               for each share of Common Stock into which the Series A Preferred
               Stock is then convertible (currently, a one-for-one basis). If
               the shares of Common Stock issuable upon conversion of the Series
               A Preferred Stock are included in the number of shares of Common
               Stock outstanding,


<PAGE>

                                                              ------------------
                                                              Page 7 of 9 Pages
                                                              ------------------


               Commonwealth, the General Partner and Mr. Falk would beneficially
               own approximately 11.7%, 11.7% and 15.6%, respectively, of the
               issued and outstanding shares of Common Stock of the Company.

           (b) Number of shares as to which each such person has:

               (i)  sole power to vote or to direct the vote:

                    Mr. Falk has the sole power to vote or to direct the vote of
                    the 240,767 shares of Common Stock beneficially owned by
                    him. On November 13, 1997, Commonwealth granted to Anthony
                    LaPine, president of the Company, an irrevocable proxy (the
                    "Proxy") previously filed as Exhibit 3 hereto, to vote the
                    shares of Common Stock issuable upon exercise of the Agent's
                    Warrants held by Commonwealth and its affiliates for a
                    period of one year and, accordingly, Mr. Falk does not have
                    the power to vote or to direct the vote of the 180,767
                    shares of Common Stock issuable upon exercise of the Agent's
                    Warrants held by him during the term of the Proxy.

               (ii) shared power to vote or to direct the vote:

                    Commonwealth, the General Partner and Mr. Falk share the
                    power to vote or direct the vote of the 176,000 shares of
                    Common Stock beneficially owned by Commonwealth. Pursuant to
                    the Proxy, neither Commonwealth, the General Partner or Mr.
                    Falk has the power to vote or to direct the vote of the
                    shares of Common Stock issuable upon exercise of the Agent's
                    Warrants held by Commonwealth and its affiliates during the
                    term of the Proxy.

              (iii) sole power to dispose or to direct the disposition of:

                    Mr. Falk has the sole power to dispose or to direct the
                    disposition of the 240,767 shares of Common Stock
                    beneficially owned by him.

               (iv) shared power to dispose of or to direct the disposition of:

                    Commonwealth, the General Partner and Mr. Falk share the
                    power to dispose or direct the disposition of all of the
                    610,284 shares of Common Stock beneficially owned by
                    Commonwealth.

           (c)  Inapplicable

           (d)  Inapplicable

           (e)  Inapplicable


<PAGE>


                                                              ------------------
                                                              Page 8 of 9 Pages
                                                              ------------------


Item 6.  Contracts, Arrangements, Understandings or Relationships with Respect
         to Securities of the Issuer.

         Under the terms of the Proxy, Commonwealth granted Anthony LaPine a
         one-year irrevocable proxy to vote the shares of Common Stock issuable
         upon exercise of the Agent's Warrants held by Commonwealth and its
         affiliates and any additional shares of Common Stock issued or issuable
         in respect of the Agent's Warrants during the term of the Proxy. The
         Proxy shall terminate prior to November 5, 1998 (i) upon the death or
         disability of Mr. LaPine, (ii) if Mr. LaPine is no longer serving as
         the Chairman or Chief Executive Officer of the Company, or (iii) if
         Commonwealth and its affiliates beneficially own less than 10% of the
         outstanding Common Stock of the Company.

Item 7.  Materials to be Filed as Exhibits.

         (1)*  Agency Agreement dated as of September 24, 1997 and Amendment No.
               1 thereto dated as of October 31, 1997 between Commonwealth and
               the Company.

         (2)*  Certificate of Designation relating to Series A Preferred Stock,
               incorporated by reference to Exhibit 99 of the Company's Current
               Report on Form 8-K filed with the SEC on December 5, 1997.

         (3)*  Irrevocable Proxy dated as of November 13, 1997 between
               Commonwealth and Anthony LaPine.

         (4)*  Subscription Agreement regarding purchase of the Company's Series
               A Preferred Stock.

         (5)*  Warrant dated November 5, 1997 to purchase shares of Common Stock
               issued to Commonwealth.

         (6)*  Joint Statement on Schedule 13D, as required by Rule 13d-1(f)(1)
               under the Exchange Act.

- -------------------
* Previously filed.


<PAGE>


                                                              ------------------
                                                              Page 9 of 9 Pages
                                                              ------------------

                                   SIGNATURES

      After reasonable inquiry and to the best of my knowledge and belief, the
undersigned certify that the information set forth in this statement is true,
complete and correct.


Dated:   August 21, 1998              Commonwealth Associates, a New York
         New York, New York              limited partnership

                                      By: Commonwealth Associates 
                                          Management Corp., Inc., its
                                            general partner


                                      By: /s/ JOSEPH WYNNE
                                          ---------------------------------
                                          Joseph Wynne
                                          Chief Financial Officer


                                          /s/ MICHAEL S. FALK
Dated:   August 21, 1998                 ---------------------------------
         New York, New York               Michael S. Falk


                    
Dated:   August 21, 1998            Commonwealth Associates 
         New York, New York            Management Corp., Inc., 
                                          a New York corporation

                                      By:  /s/ JOSEPH WYNNE
                                           --------------------------------
                                            Joseph Wynne
                                            Chief Financial Officer



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