<PAGE>
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
SCHEDULE 13D
Under the Securities Exchange Act of 1934
(Amendment No. 9 )
HERITAGE MEDIA CORPORATION
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(Name of Issuer)
Class A Common Stock
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(Title of Class of Securities)
427241203
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(CUSIP Number)
Patricia A. Maher, Esq.
Goldman, Sachs & Co.
85 Broad Street
New York, New York 10004
(212) 902-0940
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(Name, address and telephone number of person authorized
to receive notices and communications)
March 22, 1994
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(Date of Event which requires Filing of this Statement)
If the filing person has previously filed a statement on Schedule 13G to report
the acquisition which is the subject of this Schedule 13D, and is filing this
schedule because of Rule 13d-1(b) (3) or (4), check the following box: ___
Check the following box if a fee is being paid with this statement: ___
page 1 of 6 pages
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CUSIP NO.
427241203
1. Name of Reporting Person
S.S. or I.R.S. Identification No. of Above Person
The Goldman Sachs Group, L.P.
2. Check the Appropriate Box if a Member of a Group
(a) ___
(b) ___
3. SEC Use Only
4. Source of Funds
00
5. Check Box if Disclosure of Legal Proceedings is Required
Pursuant to Items 2(d) or 2(e)
[_]
6. Citizenship or place of Organization
Delaware
Number of Shares Beneficially Owned By Each Reporting Person With
7 Sole Voting Power
550,375
8 Shared Voting Power
319,688
9 Sole Dispositive Power
550,375
10 Shared Dispositive Power
319,688
11. Aggregate Amount Beneficially Owned by Each Reporting Person
870,063
12. Check if the Aggregate Amount in Row (11) Excludes Certain Shares
[_]
13. Percent of Class Representing by Amount in Row (11)
6.6%
14. Type of Reporting Person
HC-PN
page 2 of 6 pages
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CUSIP NO.
427241203
1. Name of Reporting Person
S.S. or I.R.S. Identification No. of Above Person
Goldman, Sachs & Co.
2. Check the Appropriate Box if a Member of a Group
(a) ___
(b) ___
3. SEC Use Only
4. Source of Funds
WC-00
5. Check Box if Disclosure of Legal Proceedings is Required
Pursuant to Items 2(d) or 2(e)
[X]
6. Citizenship or place of Organization
New York
Number of Shares Beneficially Owned By Each Reporting Person With
7 Sole Voting Power
-0-
8 Shared Voting Power
319,688
9 Sole Dispositive Power
-0-
10 Shared Dispositive Power
319,688
11. Aggregate Amount Beneficially Owned by Each Reporting Person
319,688
12. Check if the Aggregate Amount in Row (11) Excludes Certain Shares
[_]
13. Percent of Class Representing by Amount in Row (11)
2.5%
14. Type of Reporting Person
BD-PN
page 3 of 6 pages
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Item 5. Interest in Securities of the Issuer.
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(a) The Goldman Sachs Group, L.P. and Goldman, Sachs & Co. may be deemed to
have decreased their beneficial ownership of Class A Common Stock, to
870,063 shares (6.6%) and 319,688 shares (2.5%) respectively, as a result
of the shares sold on behalf of certain Managed Accounts.
(b) Not applicable.
(c) The following transactions occurred since the prior Schedule 13D was filed:
<TABLE>
<CAPTION>
Date Shares Purchased Shares Sold Price
---- ---------------- ----------- -----
<S> <C> <C> <C>
2/08/94 8,600 18.500
2/08/94 1,000 18.375
2/08/94 2,200 18.625
2/09/94 8,500 8.537
2/10/94 4,400 17.750
2/10/94 10,000 17.794
2/11/94 1,300 17.750
2/14/94 800 17.375
2/14/94 200 17.625
2/14/94 9,400 17.500
2/14/94 200 17.625
2/15/94 12,000 17.375
2/15/94 49,100 17.286
2/15/94 2,500 17.375
2/15/94 2,500 17.250
2/15/94 2,500 17.125
2/15/94 1,500 17.000
2/16/94 8,000 17.555
2/17/94 9,700 18.000
2/18/94 1,237 19.250
2/18/94 2,253 19.375
2/18/94 1,574 19.500
2/23/94 830 18.375
2/23/94 1,255 18.250
2/23/94 1,195 18.500
2/23/94 1,276 18.625
2/24/94 700 18.161
3/15/94 26,900 18.705
3/22/94 24,300 19.000
</TABLE>
The total consideration (exclusive of commissions) for shares
purchased was $486,210.17.
(d) Not applicable.
(e) Not applicable.
page 4 of 6 pages
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SIGNATURE
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After reasonable inquiry and to the best of my knowledge and
belief, I certify that the information set forth in this statement is true,
complete and correct.
GOLDMAN, SACHS & CO.
By:
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Name: Terence M. O'Toole
Title: General Partner
Dated: March 29, 1994
page 5 of 6 pages
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SIGNATURE
---------
After reasonable inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this statement is true, complete and
correct.
THE GOLDMAN SACHS GROUP, L.P.
By:
------------------------------
Name: Terence M. O'Toole
Title: General Partner
Dated: March 29, 1994
page 6 of 6 pages
