BEAUTYMERCHANT COM INC
S-8, 1999-11-18
BLANK CHECKS
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    Form S-8
                          REGISTRATION STATEMENT UNDER
                           THE SECURITIES ACT OF 1933

                             Beautymerchant.com Inc.
             (Exact name of registrant as specified in its charter)

           (Nevada                                               13-3422912
State or other jurisdiction of                                (I.R.S. Employer
incorporation or organization)                               Identification No.)

             4614 North University Drive, Fort Lauderdale, FL 33351
               (Address of Principal Executive Offices) (Zip Code)

                            Consulting Services Plan
                            (Full title of the plan)

                            Capitol Document Services
                           202 South Minnesota Street
                              Carson City, NV 89703
                     (Name and address of agent for service)

                                 (775) 884-0490
          (Telephone number, including area code, of agent for service)

- --------------------------------------------------------------------------------
  Title of Class of       Amount     Offering    Proposed Maximum     Amount of
   Securities to be       to Be      Price per  Aggregate Offering  Registration
      Registered        Registered     Unit         Price (1)            Fee
- --------------------------------------------------------------------------------
Common Stock, $.001
  par value               20,000      $.8435         $16,870            $4.69
- --------------------------------------------------------------------------------
Total Registration Fee        --          --              --            $4.69
- --------------------------------------------------------------------------------

(1) Computed pursuant to Rule 457(c) of the Securities Act of 1933, as amended,
solely for the purpose of calculating the registration fee and not as a
representation as to any actual proposed price. The offering price per unit,
maximum aggregate offering price and registration fee is based upon the average
of the high and the low price at the close of the market for the common stock on
November 15, 1999.
<PAGE>

PART I - INFORMATION REQUIRED IN THE SECTION 10(a) PROSPECTUS

Pursuant to Rule 428(b)(1), the information required by Part 1 is included in
documents sent or given to each employee of Beautymerchant.com Inc., a Nevada
corporation ("Company").

PART II - INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

Item 3. Incorporation of Documents by Reference.

The following documents are incorporated by reference into this Registration
Statement and made a part hereof:

(a)   The registrant's latest Quarterly Report on Form 10-QSB for the quarter
      ended August 16, 1999, filed under Section 13(a) or 15(d) of Securities
      Act of 1934, as amended (the "Exchange Act"), as well as the registrant's
      Form 8-K filed on October 29, 1999.

(b)   All other reports which may be filed by the Registrant pursuant to Section
      13(a) or 15(d) of the Exchange Act since the end of the fiscal year
      covered by the registrant document referred to in (a) immediately above.

(c)   The registrant's Form 10-SB, specifically including the description of the
      registrant's class of securities registered in the Form 10-SB, as amended,
      which was effective under the Exchange Act as of August 23, 1999. Any
      statement contained in a document incorporated or deemed to be
      incorporated by reference herein shall be deemed to be modified or
      superseded for purposed of this Registration Statement to the extent that
      a statement contained herein or in any other subsequently filed document
      which also is or is deemed to be incorporated by reference herein modifies
      or supersedes such statement. Any statement so modified or superseded
      shall not be deemed, except as so modified or superseded, to constitute a
      part of this Registration Statement.

Item 4. Description of Securities.

The class of securities to be offered hereby has been registered on Form 10-SB
under Section 12 of the Exchange Act by the registrant, and incorporated by
reference.

Item 5. Interests of Named Experts and Counsel.

The Law Office of Brenda Lee Hamilton, P.A., has rendered legal services and
prepared Form S-8. Such office is located at 555 South Federal Highway, Suite
400, Boca Raton, Florida 33432.

Michael J. Bongiovanni, C.P.A, P.A., consents to incorporation by reference of
the Form 10-SB dated August 23, 1999.

Item 6. Indemnification of Directors and Officers.
<PAGE>

We shall indemnify to the fullest extent permitted by, and in the manner
permissible under the laws of the State of Nevada, any person made, or
threatened to be made, a party to an action or proceeding, whether criminal,
civil, administrative or investigative, by reason of the fact that he is or was
a director or officer, or served any other enterprise as director, officer or
employee at our request. The Board of Directors, in its discretion, shall have
the power on our behalf to indemnify any person, other than a director or
officer, made a party to any action, suit or proceeding by reason of the fact
that he/she is or was an employee.

Section 78.7502 of the Nevada Revised Statutes ("NRS") provides that Nevada
corporations may limit, through indemnification, the personal liability of their
directors or officers in actions, claims or proceedings brought against such
person by reason of that person's current or former status as an officer or
director of the corporation. We may indemnify our directors or officers if the
person acted in good faith and in a manner the person reasonably believed was,
at least, not opposed to the best interests of the corporation. In the event of
a criminal action or proceeding, indemnification is not available if the person
had reasonable cause to believe their action was unlawful.

Further, in an action brought by us or in our right, if the person, after
exhaustion of all appeals, is found to be liable to us, or if the person makes
payment to us in settlement of the action, indemnification is available only to
the extent a court of competent jurisdiction determines the person is fairly and
reasonably entitled to indemnification. Such discretionary indemnification is
available only as authorized on a case-by-case basis by: (1) the stockholders;
(2) a majority of a quorum of the Board of Directors consisting of members of
the Board who were not parties to the action, suit or proceeding; (3) if a
majority of a quorum of the Board of Directors consisting of members of the
board who were not parties to the action, suit or proceeding so orders, by
independent legal counsel in a written opinion; or (4) if a quorum of the Board
of Directors consisting of members of the Board who were not parties to the
action cannot be obtained, by independent legal counsel in a written opinion.

To the extent that our director or officer is successful in defending against an
action, suit or proceeding brought against that person as a result of their
current or former status as an officer or director, we must indemnify the person
against all expenses actually and reasonably incurred by the person in
connection with their defense. Nevada law also allows Nevada corporations to
advance expenses of officers and directors incurred in defending a civil or
criminal action as they are incurred, upon receipt of an undertaking by or on
behalf of the director or officer to repay such expenses if it is ultimately
determined by a court of competent jurisdiction that such officer or director is
not entitled to be indemnified by the corporation because such officer or
director did not act in good faith and in a manner reasonably believed to be in
or not opposed to the best interests of the corporation.

Section 78.751 of the NRS provides that any indemnification provided for by NRS
78.7502 (by court order or otherwise) shall not be deemed exclusive of any other
rights to which the indemnified party may be entitled and that the scope of
indemnification shall continue as to directors or officers who have ceased to
hold such positions and to their heirs, executors and administrators.

Section 78.752 of the NRS allows corporations to provide insurance, or other
financial arrangements
<PAGE>

such as a program of self-insurance, for their directors or officers. Such
insurance may provide coverage for any liability asserted against the person and
liability and expenses incurred by the person in their capacity as a director or
officer or arising out of their status as such, whether or not the corporation
has the authority to indemnify the person against such liability and expenses.
However, no financial arrangement made under Section 78.752 may provide
protection for a person adjudged by a court of competent jurisdiction, after
exhaustion of all appeals therefrom, to be liable for intentional misconduct,
fraud or a knowing violation of law, except with respect to the advancement of
expenses or indemnification ordered by a court.

Our By-laws provide for the indemnification of its directors and officers to the
maximum extent provided by law. It is the position of the SEC and certain state
securities administrators that any attempt to limit the liability of persons
controlling an issuer under the federal securities laws or state securities laws
is contrary to public policy and therefore unenforceable.

Item 7. Exemption from Registration Claimed.

Not Applicable.

Item 8. Consultants and Advisors.

The following consultant will be issued securities pursuant to this Registration
Statement.

Name                          Number                  Type of Services Provided
- --------------------------------------------------------------------------------
Brenda Lee Hamilton           20,000 shares           Legal Services

Item 9. Exhibits.

See Exhibit Index and Exhibits attached hereto.

Item 10. Undertakings.

The undersigned Registrant hereby undertakes:

(1)   To file, during any period in which it offers or sells securities, a
      post-effective amendment to this Registration Statement to:

      (i)   Include any prospectus required by section 10(a)(3) of the
            Securities Act;

      (ii)  Reflect in the prospectus any facts or events which, individually or
            together, represent a fundamental change in the information in the
            registration statement; and notwithstanding the foregoing, any
            increase or decrease in volume of securities offered (if the total
            dollar value of securities offered would not exceed that which was
            registered) and any deviation from the low or high of the estimated
            maximum offering range may be reflected in the form of prospectus
            filed with the Commission pursuant to Rule 424(b) if, in the
            aggregate, the changes in the volume and price represent no more
            than twenty percent (20%) change in the maximum aggregate offering
            price set forth in the "Calculation of Registration Fee" table in
            the effective registration statement.
<PAGE>

      (iii) Include any additional or changed material information on the plan
            of distribution.

(2)   For determining liability under the Securities Act, treat each
      post-effective amendment as a new registration statement of the securities
      offered, and the offering of the securities at that time to be the initial
      bona fide offering.

(3)   For determining any liability under the Securities Act, treat the
      information omitted from the form of prospectus filed as part of this
      registration statement in reliance upon Rule 430A and contained in a form
      of prospectus filed by the small business issuer under Rule 424(b)(1), or
      (4) or 497(h) under the Securities Act as part of this registration
      statement as of the time Commission declared it effective.

(4)   For determining any liability under the Securities Act, treat each
      post-effective amendment as a new registration statement for the
      securities offered, and the offering of the securities at that time to be
      the initial bona fide offering.

Insofar as indemnification for liabilities arising under the Securities Act of
1933, as amended (the "Act"), may be permitted to directors, officers and
controlling persons of the Registrant pursuant to the foregoing provisions or
otherwise, the Registrant has been advised that in the opinion of the Securities
and Exchange Commission such indemnification in against public policy as
expressed in the Act and is, therefore, unenforceable. In the event that a claim
for indemnification against such liabilities (other than the payment by the
registrant of expenses incurred or paid by a director, officer or controlling
person of the Registrant in the successful defense of any action, suit or
proceeding) is asserted by such director, officer or controlling person in
connection with the securities being registered, the Registrant will, unless in
the opinion of its counsel the matter has been settled by controlling precedent,
submit to a Court of appropriate jurisdiction the question whether such
indemnification by it is against public policy as expressed in the Securities
Act and will be governed by the final adjudication of such issue.

                                   SIGNATURES

Pursuant to the requirements of the Securities Act of 1933, the Registrant
certifies that it has reasonable grounds to believe that it meets all of the
requirements for filing on Form S-8 and has duly caused this Registration
Statement on Form S-8 to be signed on its behalf by the undersigned, thereunto
duly authorized, in the City of Fort Lauderdale, State of Florida, on November
16, 1999. Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following persons in the
capacities and on the date indicated:

Beautymerchant.com Inc.


/s/ Edward A. Roth
    -----------------------------------------------------
By: Edward A. Roth, President and Chief Executive Officer
<PAGE>

                                   EXHIBITS TO
                                    FORM S-8

                                  EXHIBIT INDEX

- --------------------------------------------------------------------------------
 Exhibit #     Exhibit Item                                              Page
- --------------------------------------------------------------------------------
    3.1        Articles of Incorporation (Incorporated by Reference,
               Form 10-SB)                                                --
- --------------------------------------------------------------------------------
    3.2        Bylaws (Incorporated by Reference, Form 10-SB)             --
- --------------------------------------------------------------------------------
     5         Opinion Re: Legality and Consent                          E-1
- --------------------------------------------------------------------------------
     15        Letter of Consent Unaudited Financial Information         E-3
- --------------------------------------------------------------------------------
     23        Consent of Experts                                        E-4
- --------------------------------------------------------------------------------



                                    EXHIBIT 5
                         CONSENTS OF EXPERTS AND COUNSEL

                                     THE LAW OFFICE OF BRENDA LEE HAMILTON, P.A.
                                           555 South Federal Highway, Suite 400,
                                                       Boca Raton, Florida 33432
                                                             Phone: 561-416-8956
                                                               Fax: 561-416-2855

November 16, 1999

BEAUTYMERCHANT.COM INC.
Attn: Edward A. Roth, President
4614 North University Drive
Fort Lauderdale, FL 33351

RE: SEC Registration Statement on Form S-8

Dear Sir/Madam:

This firm (the "Firm") has been engaged as counsel for Beautymerchant.com Inc.,
a Nevada corporation (the "Company"), in connection with its proposed offering
under the Securities Act of 1933, as amended (the "Act"), of twenty thousand
(20,000) shares of its common stock which are to be issued under a plan for
consulting services by the Company, by a filing of a Registration Statement
under Form S-8 to which this opinion is a part, to be filed with the Securities
and Exchange Commission (the "Commission"). In connection with rendering the
opinion as set forth below, the Firm has reviewed and examined originals or
copies of the following:

1.    Articles of Incorporation of the Company, and any amendments, as filed
      with the Secretary of State of Nevada;

2.    By-Laws of the Company

3.    Written Consent or Minutes of a Meeting of the Board of Directors on or
      about November 16, 1999, authorizing the Consultant Services Plan (the
      "Plan") with certain consultants and certain other matters;

3.    Consulting Services Plan by the Company dated November 16, 1999; and

4.    The Company's Registration Statement on Form S-8 and exhibits thereto as
      filed with the Commission.

In our examination, we have assumed the genuineness of all signatures, the legal
capacity of all persons, the authenticity of all documents submitted to the Firm
as originals, the conformity with the original documents of all documents
submitted to the Firm as certified or photostatic copies, and the authenticity
of the originals of such copies and the truth of all information supplied us.
<PAGE>

We have further assumed, among other things, that the recipient of the Shares
will have completed the required services, and/or provided considerations
required acceptable to the Board of Directors and in compliance with Form S-8
and that any Shares to be issued will have been registered in accordance with
the Act, absent the application of an exemption from registration, prior to the
issuance of such Shares. We have not independently investigated or verified any
matter, assumption, or representation.

Based upon the foregoing and in reliance thereof, it is our opinion that,
subject to the limitations set forth herein, the Shares to be issued will be
duly and validly authorized, legally issued, fully paid and non-assessable. This
opinion is expressly limited in scope to the Shares enumerated herein which are
to be expressly covered by the referenced Registration Statement and does not
cover subsequent issuances of shares, pertaining to services to be performed in
the future (such transactions are required to be included in either a new
registration Statement or a Post-Effective Amendment to the Registration
Statement including updated opinions).

This opinion is limited. We consent to you filing this opinion with the
Commission as an exhibit to the Registration Statement on Form S-8. This opinion
is not to be used, circulated, quoted or otherwise referred to for any other
purpose without our prior written consent. This opinion is based upon our
assumptions as to application of the law and facts as of the date hereof. We
assume no duty to communicate with you with respect to any matters, which may
come to our attention hereafter.

Sincerely yours,

THE LAW OFFICE OF BRENDA LEE HAMILTON, P.A.


/s/ Brenda Lee Hamilton
- --------------------------------
By: Brenda Lee Hamilton, Esquire



                                   Exhibit 15

                                Letter of Consent
       Re: Unaudited Condensed Consolidated Interim Financial Information

We are aware of the incorporation by reference in the Registration Statement on
Form S-8 dated November 16, 1999 of Beautymerchant.com Inc. for the registration
of 20,000 shares of its common stock of our report as of June 30, 1999 relating
to the unaudited condensed consolidated interim financial statements of
Beautymerchant.com Inc. that are included in its Form 10-Q for the quarter ended
June 30, 1999 and Form 10-Q for the quarter ended September 30, 1999.


/s/ R. Chris Cottone
- -------------------------
By: R. Chris Cottone, CPA
Fort Lauderdale, Florida
November 16, 1999



                                   Exhibit 23
                                Consent of Expert

We hereby consent to the incorporation by reference in the November 16, 1999
filing of Beautymerchant.com, Inc. on Form S-8 of our report appearing in the
Company's Form 10-SB12G/A registration statement dated August 23, 1999.

/s/ Michael J. Bongiovanni
- ------------------------------------
Michael J. Bongiovanni, P.A., C.P.A.
12433 Willingdon Road
Charlotte, NC  28078
Telephone: (704) 904-2390
November 16, 1999



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