BENTLEY PHARMACEUTICALS INC
DEF 14A, 1997-04-30
PHARMACEUTICAL PREPARATIONS
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                            SCHEDULE 14A INFORMATION
Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934


Filed by the Registrant [X]

Filed by a party other than the Registrant [_]

Check the appropriate box:

[_]     Preliminary Proxy Statement
[_]     Confidential,  for Use of the  Commission  Only  (as  permitted  by Rule
        14a-6(e)(2))
[X]     Definitive Proxy Statement 
[_]     Definitive  Additional Materials
[_]     Soliciting Material Pursuant to ss.240.14a-11(c) or ss.240.14a-12

                          BENTLEY PHARMACEUTICALS, INC.
                ------------------------------------------------
                (Name of Registrant as Specified in Its Charter)


                ------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

        [X]     No fee required

        [_]     Fee computed on table below per  Exchange Act Rules  14a-6(i)(1)
                and 0-11

                1)      Title of each class of securities  to which  transaction
                        applies:

                2)      Aggregate  number  of  securities  to which  transaction
                        applies:

                3)      Per unit price or other  underlying value of transaction
                        computed  pursuant to Exchange  Act Rule 0-11 (Set forth
                        the  amount on which the filing  fee is  calculated  and
                        state how it was determined):

                4)      Proposed maximum aggregate value of transaction:

                5)      Total fee paid:

        [_]     Fee paid previously with preliminary materials.

        [_]     Check  box if any  part  of the fee is  offset  as  provided  by
                Exchange Act Rule  0-11(a)(2)  and identify the filing for which
                the  offsetting fee was paid  previously.  Identify the previous
                filing by registration statement number, or the Form or Schedule
                and the date of its filing.

                1)      Amount Previously Paid:

                2)      Form, Schedule or Registration Statement No.:

                3)      Filing Party:

                4)      Date Filed:


<PAGE>

                          BENTLEY PHARMACEUTICALS, INC.
                                ONE URBAN CENTRE
                                    SUITE 548
                             4830 WEST KENNEDY BLVD.
                              TAMPA, FLORIDA 33609



                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS

                                  June 6, 1997


                                                                  Tampa, Florida
                                                                     May 2, 1997
To the Stockholders of
Bentley Pharmaceuticals, Inc.

        NOTICE IS HEREBY  GIVEN  that the  Annual  Meeting  (the  "Meeting")  of
Stockholders  of  BENTLEY  PHARMACEUTICALS,  INC.,  a Florida  corporation  (the
"Company"), will be held on Friday, June 6, 1997 at 9:00 a.m., local time at The
Princeton Club, 15 West 43rd Street, New York, New York 10036 for the purpose of
considering and acting upon the following matters:

        (1)     The  election of two Class I  Directors  to serve until the 2000
                Annual  Meeting  of  Stockholders  or  until  the  election  and
                qualification of their respective successors;

        (2)     A  proposal  to adopt  amendments  to the  Company's  1991 Stock
                Option Plan (the "1991  Plan") to increase  the number of shares
                of Common Stock for which  options may be granted under the 1991
                Plan from 240,000 to 500,000 and to eliminate  the  Non-Employee
                Director formula option grants and certain  provisions  relating
                thereto currently set forth in the 1991 Plan; and

        (3)     The  transaction  of such  other  business  as may  properly  be
                brought before the meeting or any  adjournment  or  postponement
                thereof.

        The Board of Directors has fixed the close of business on May 5, 1997 as
the record date for the determination of stockholders entitled to notice of, and
to vote at, the Meeting.

        You are  cordially  invited to attend the Meeting.  Whether or not it is
your intention to attend the Meeting,  you are urged to complete,  sign and date
the  enclosed  form of proxy,  and  return it  promptly  in the  enclosed  reply
envelope. No postage is required if mailed in the United States.  Returning your
proxy does not  deprive you of your right to attend the Meeting and to vote your
shares in person.  This  solicitation  is being made on behalf of the  Company's
Board of Directors.

                                              By Order of the Board of Directors




                                              MICHAEL D. PRICE
                                              Secretary



<PAGE>



                          BENTLEY PHARMACEUTICALS, INC.
                                One Urban Centre
                                    Suite 548
                             4830 West Kennedy Blvd.
                              Tampa, Florida 33609



                                 PROXY STATEMENT

                       For Annual Meeting of Stockholders

                                  June 6, 1997



           This Proxy Statement, to be mailed to stockholders on or about May 8,
1997, is furnished in connection with the solicitation by the Board of Directors
of Bentley  Pharmaceuticals,  Inc., a Florida  corporation (the  "Company"),  of
proxies in the  accompanying  form ("Proxy" or "Proxies")  for use at the Annual
Meeting of  Stockholders of the Company to be held on June 6, 1997 at 9:00 a.m.,
local time at The Princeton Club, 15 West 43rd Street,  New York, New York 10036
and at any adjournments or postponements thereof (the "Meeting").

           All  Proxies   received  will  be  voted  in   accordance   with  the
specifications  made  thereon or, in the absence of any  specification,  for the
election of all of the nominees  named herein to serve as Directors  and for the
proposal to amend the  Company's  1991 Plan.  Any Proxy  given  pursuant to this
solicitation  may be  revoked  by the  person  giving  it any time  prior to the
exercise  of the  powers  conferred  thereby  by notice in writing to Michael D.
Price,  Secretary of the Company, One Urban Centre, Suite 548, 4830 West Kennedy
Blvd., Tampa,  Florida 33609, by execution and delivery of a subsequent Proxy or
by  attendance  and voting in person at the Meeting,  except as to any matter or
matters  upon  which,  prior to such  revocation,  a vote  shall  have been cast
pursuant to the authority conferred by such Proxy.

           Only holders of record of the Company's issued and outstanding Common
Stock,  $.02 par value (the "Common Stock"),  as of the close of business on May
5, 1997 (the  "Record  Date") will be entitled to notice of, and to vote at, the
Meeting.  As of the Record  Date,  there were issued and  outstanding  3,348,195
shares of the Company's Common Stock, each of which is entitled to one vote upon
each matter at the Meeting.  The holders of a majority of the shares entitled to
vote at the Meeting will  constitute a quorum for the  transaction  of business.
Proxies  submitted which contain  abstentions or broker non-votes will be deemed
present at the Meeting in determining  the presence of a quorum.  A plurality of
the votes cast at the Meeting at which a quorum is present  will be required for
the election of Directors and the affirmative  vote of the holders of a majority
of the votes cast at the  Meeting at which a quorum is present  will be required
to approve the  amendments  to the Company's  1991 Plan.  Shares of Common Stock
that are voted to abstain and shares which are subject to broker  non-votes with
respect to any matter will not be considered cast with respect to that matter.



<PAGE>



                 SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS

           The following table sets forth information as of April 25, 1997 as to
(i) each person  (including any "group" as that term is used in Section 13(d)(3)
of the Securities  Exchange Act of 1934, as amended) who is known to the Company
to be the  beneficial  owner of more than five percent of the  Company's  Common
Stock, its only class of voting securities, and (ii) the shares of the Company's
Common Stock  beneficially  owned by all Executive Officers and Directors of the
Company as a group.

                                              AMOUNT AND
                                              NATURE OF
                                              BENEFICIAL             PERCENT
NAME AND ADDRESS OF BENEFICIAL OWNER:         OWNERSHIP (1)          OF CLASS
- -------------------------------------         -------------          --------

Richard C. Perry                              2,650,000(2)             45.70%
2635 Century Parkway, N.E 
Suite 1000
Atlanta, GA 30345

Light Associates                                550,594(3)             14.89%
1031 Rosewood Way
Alameda, California 94501

All current Executive Officers and              695,114(4)             17.22%
Directors as a group (6 persons)

- -----------------------
(1)   Except as otherwise indicated, all shares are beneficially owned, and sole
      investment and voting power is held, by the persons named.

(2)   Includes  2,000,000  shares  which  Mr.  Perry  has the  right to  acquire
      pursuant to  presently  exercisable  stock  purchase  warrants and 450,000
      shares which Mr. Perry has the right to receive upon the conversion of 12%
      Convertible Senior Subordinated Debentures.

(3)   As reported in the Light Associates  Schedule 13-D (Amendment No. 7) dated
      November 18, 1996.  Includes  350,000 shares which Mr. Light has the right
      to acquire pursuant to presently exercisable stock purchase warrants.

(4)   Includes  669,599  shares of Common  Stock  which  certain of the  current
      Executive  Officers  and  Directors  have a right to acquire  pursuant  to
      presently  exercisable  stock  options and 14,000  shares of Common  Stock
      which certain of the current Executive Officers and Directors have a right
      to acquire pursuant to presently  exercisable stock purchase warrants (the
      "Warrants")  and 5,600 shares of Common Stock which certain of the current
      Executive  Officers  and  Directors  have a  right  to  acquire  upon  the
      conversion  of  12%  Convertible  Senior   Subordinated   Debentures  (the
      "Debentures"),  which Warrants and  Debentures  were purchased in the 1996
      public offering.


                                        2

<PAGE>



                        SECURITY OWNERSHIP OF MANAGEMENT


           The  following  table sets  forth  information  regarding  beneficial
ownership  of the  Company's  Common  Stock as of April 25,  1997 as to (i) each
Director and nominee for Director of the Company, (ii) each Executive Officer of
the Company named in the Summary  Compensation  Table set forth below, and (iii)
all current Executive Officers and Directors as a group.

                                       AMOUNT AND NATURE OF            PERCENT
NAME                                   BENEFICIAL OWNERSHIP(1)         OF CLASS
- ----                                   -----------------------         --------

James R. Murphy                              259,287(2)                  7.19%
Chairman of the Board, President,                              
Chief Executive Officer and Director                           
                                                               
Robert M. Stote, M.D                         253,466(3)                  7.04%
Senior Vice President, Chief                                   
Science Officer and Director                                   
                                                               
Michael D. Price                             167,636(4)                  4.77%
Vice President, Chief                                          
Financial Officer, Secretary,                                  
Treasurer and Director                                         
                                                               
Randolph W. Arnegger                           3,413(5)                      *
Director                                                       
                                                               
Charles L. Bolling                             7,800(6)                      *
Director                                                       
                                                               
Doris E. Wardell                               3,512(7)                      *
Director                                                       
                                                               
Ehud D. Laska                                 45,000(8)                  1.34%
Nominee for Director                                    

All current Executive Officers
and Directors as a group (6 persons)         695,114(9)                 17.22%
- -----------------

*     Less than one percent

(1)   Except as otherwise indicated, all shares are beneficially owned, and sole
      investment and voting power is held, by the persons named.

(2)   Includes  1,000  shares of Common  Stock owned by Mr.  Murphy's  son as to
      which Mr. Murphy disclaims  beneficial  ownership.  Also, includes 253,000
      shares of Common Stock which Mr. Murphy has the right to acquire  pursuant
      to presently  exercisable  stock  options and 3,000 shares of Common Stock
      which  Mr.  Murphy  has  the  right  to  acquire   pursuant  to  presently
      exercisable  stock purchase  warrants (the "Warrants") and 1,200 shares of
      Common Stock which Mr.  Murphy has a right to acquire upon the  conversion
      of 12% Convertible

               (Footnote explanations continue on following page)


                                        3

<PAGE>



      Senior  Subordinated  Debentures  (the  "Debentures"),  which Warrants and
      Debentures were purchased in the 1996 public offering.

(3)   Includes  239,166  shares of Common Stock which Dr. Stote has the right to
      acquire pursuant to presently  exercisable stock options and 10,000 shares
      of Common  Stock  which Dr.  Stote has the right to  acquire  pursuant  to
      presently  exercisable  stock purchase warrants (the "Warrants") and 4,000
      shares of Common  Stock  which Dr.  Stote has a right to acquire  upon the
      conversion  of  12%  Convertible  Senior   Subordinated   Debentures  (the
      "Debentures"),  which Warrants and  Debentures  were purchased in the 1996
      public offering.

(4)   Includes 101 shares of Common  Stock owned by Mr.  Price's son as to which
      Mr. Price disclaims beneficial ownership.  Also includes 165,833 shares of
      Common  Stock  which  Mr.  Price  has the  right to  acquire  pursuant  to
      presently exercisable stock options and 1,000 shares of Common Stock which
      Mr. Price has the right to acquire pursuant to presently exercisable stock
      purchase  warrants (the  "Warrants")  and 400 shares of Common Stock which
      Mr. Price has a right to acquire upon the  conversion  of 12%  Convertible
      Senior  Subordinated  Debentures  (the  "Debentures"),  which Warrants and
      Debentures were purchased in the 1996 public offering.

(5)   Includes 2,600 shares of Common Stock which Mr.  Arnegger has the right to
      acquire pursuant to presently exercisable stock options.

(6)   Includes  6,000 shares of Common Stock which Mr.  Bolling has the right to
      acquire pursuant to presently exercisable stock options.

(7)   Includes 3,000 shares of Common Stock which Mrs.  Wardell has the right to
      acquire pursuant to presently exercisable stock options.

(8)   Represents shares of Common Stock owned by Coleman and Company Securities,
      Inc. of which Mr. Laska serves as Chairman.

(9)   Includes  669,599  shares of Common  Stock  which  certain of the  current
      Executive  Officers  and  Directors  have a right to acquire  pursuant  to
      presently  exercisable  stock  options and 14,000  shares of Common  Stock
      which certain of the current Executive Officers and Directors have a right
      to acquire pursuant to presently  exercisable stock purchase warrants (the
      "Warrants")  and 5,600 shares of Common Stock which certain of the current
      Executive  Officers  and  Directors  have a  right  to  acquire  upon  the
      conversion  of  12%  Convertible  Senior   Subordinated   Debentures  (the
      "Debentures"),  which Warrants and  Debentures  were purchased in the 1996
      public offering.


                                        4

<PAGE>



                                   PROPOSAL 1

                              ELECTION OF DIRECTORS

           The Company's  Articles of  Incorporation  and By-Laws  provide for a
classified  Board  of  Directors.  The  Board  is  divided  into  three  classes
designated  Class I,  Class II and  Class  III.  The  nominees  below  are being
presented for election as Class I Directors to hold office until the 2000 Annual
Meeting of Stockholders.  The term of each Class II Director is to expire at the
1998 Annual Meeting of  Stockholders  and the term of each Class III Director is
to expire at the 1999 Annual Meeting of Stockholders.  Unless  instructed to the
contrary,  the  persons  named in the  enclosed  Proxy  intend to cast all votes
pursuant  to Proxies  received in favor of the person  listed  under the heading
"Nominees" below as Directors.  The nominees have indicated to the Company their
availability for election. In the event that the nominees should not continue to
be  available  for  election,  the  holders of the Proxies  may  exercise  their
discretion to vote for a  substitute.  Officers hold office until the meeting of
the Board of Directors  following each Annual Meeting of Stockholders  and until
their successors have been chosen and qualified.

           The following  information  is furnished with respect to the nominees
and each other continuing member of the Company's Board of Directors.

                                                        CLASS
                                                        OF          YEAR
                              POSITIONS WITH            DIRECTOR    FIRST
                              THE COMPANY               (UPON       BECAME
NAME                   AGE    PRESENTLY HELD            ELECTION)   DIRECTOR
- ----                   ---    --------------            ---------   --------
Nominees:

Ehud D. Laska          47     Nominee for Director         I        _

Michael D. Price       39     Vice President, Chief        I        1995 (as
                              Financial Officer,                    a Class II
                              Secretary, Treasurer                  Director)
                              and Director                          

DIRECTORS WHOSE TERMS OF OFFICE
CONTINUE AFTER THE MEETING:

Randolph W. Arnegger  52     Director                     II       1994

Charles L. Bolling    73     Director                     II       1991

James R. Murphy       47     Chairman of the Board,       III      1993
                             President, Chief Executive
                             Officer and Director

Robert M. Stote, M.D. 57     Senior Vice President,       III      1993
                             Chief Science Officer and
                             Director


                                        5

<PAGE>



BACKGROUND OF NOMINEES

           EHUD D. LASKA is the  Chairman  of Coleman  and  Company  Securities,
Inc., a New York Stock  Exchange  member  investment  bank.  Mr. Laska is also a
founding partner of InterBank/Birchall  Acquisition Partners, LLC. Through these
firms,  Mr. Laska  specializes  in building up companies  through same  industry
consolidation  and  acquisitions.  From August 1994 to February  1996, Mr. Laska
served as a  managing  director  at the  investment  banking  firm of  Continuum
Capital,  Inc.  While serving as a Managing  Director with Tallwood  Associates,
Inc., a boutique  investment  banking  firm,  from May 1992 to August 1994,  Mr.
Laska founded the Private  Equity  Finance  Group,  which merged with  Continuum
Capital,  Inc, in August 1994.  Prior to May 1992,  Mr. Laska was an  investment
banker with Laidlaw Equities.

           MICHAEL   D.   PRICE   became   Chief   Financial    Officer,    Vice
President/Treasurer and Secretary of the Company in October 1993, April 1993 and
November 1992, respectively. He has served the Company in other capacities since
March 1992. Prior to joining the Company,  Mr. Price was employed as a financial
and management consultant with Carr Financial Group in Tampa, Florida from March
1990 to March 1992. Prior thereto,  he was employed as Vice President of Finance
with Premiere Group,  Inc., a real estate developer in Tampa,  Florida from June
1988 to February 1990. Prior thereto, Mr. Price was employed by Price Waterhouse
in Tampa,  Florida from January 1982 to June 1988 where his last  position  with
that  firm was as an Audit  Manager.  Mr.  Price  received  a B.S.  in  Business
Administration  with a concentration in Accounting from Auburn University and an
M.B.A. from Florida State University. Mr. Price is a Certified Public Accountant
in the State of Florida.

BACKGROUND OF CONTINUING DIRECTORS

           RANDOLPH W. ARNEGGER is the President of Vantage Point  Marketing,  a
developer  and producer of  continuing  medical  education  programs,  medically
oriented direct mail programs,  and medical convention  programs,  a position he
has held since 1986.  Prior thereto,  Mr.  Arnegger  served as Vice President of
Account  Services for Curtin &  Pease/Peneco,  a national  direct mail firm, and
Vice President for Pro Clinica, a medical advertising agency in New York.

           CHARLES L.  BOLLING  served  from 1968 to 1973 as Vice  President  of
Product Management and Promotion (U.S.),  from 1973 to 1977 as Vice President of
Commercial Development and from 1977 to 1986 as Director of Business Development
(International)  at Smith  Kline & French  Laboratories.  Mr.  Bolling  has been
retired since 1986.

           JAMES R. MURPHY became  President and Chief Operating  Officer of the
Company on  September  7, 1994,  was named  Chief  Executive  Officer  effective
January  1, 1995 and  became  Chairman  of the Board on June 9,  1995.  Prior to
rejoining  the  Company,  Mr.  Murphy  served  as  Vice  President  of  Business
Development at MacroChem Corporation,  a publicly owned pharmaceutical  company,
from March 1993 through  September  1994.  From September 1992 until March 1993,
Mr.  Murphy  served as a  Consultant  to the  pharmaceutical  industry  with his
primary efforts  directed toward product  licensing.  Prior thereto,  Mr. Murphy
served as Director - Worldwide  Business  Development and Strategic  Planning of
the Company from December 1991 to September 1992. Mr. Murphy previously spent 14
years in basic  pharmaceutical  research and product development with SmithKline
Corporation and in business development with contract research laboratories. Mr.
Murphy received a B.A. in Biology from Millersville University.

           ROBERT M. STOTE,  M.D. became Senior Vice President and Chief Science
Officer of the Company in March 1992.  Prior to joining the  Company,  Dr. Stote
was employed for 20 years by SmithKline  Beecham  Corporation  serving as Senior
Vice  President and Medical  Director,  Worldwide  Medical  Affairs from 1989 to
1992, and Vice President-Clinical Pharmacology-Worldwide from 1987 to 1989. From
1984 to 1987 Dr.


                                        6

<PAGE>



Stote was Vice President-Phase I Clinical Research, North America. Dr. Stote was
Chief of Nephrology at Presbyterian  Medical Center of Philadelphia from 1972 to
1989 and was Clinical  Professor of Medicine at the University of  Pennsylvania.
Dr. Stote  received a B.S. in Pharmacy from the Albany  College of Pharmacy,  an
M.D. from Albany Medical College and is Board Certified in Internal Medicine and
Nephrology.  He was a Fellow in  Nephrology  and  Internal  Medicine at the Mayo
Clinic and is currently a Fellow of the American College of Physicians.

COMMITTEES OF THE BOARD OF DIRECTORS; BOARD OF DIRECTORS MEETINGS

           The Board of  Directors  has an Audit  Committee  and a  Compensation
Committee.  The  Audit  Committee  recommends  to the  Board  of  Directors  the
appointment  of  independent  auditors  to  audit  the  Company's   consolidated
financial  statements,  reviews the Company's  internal  control  procedures and
advises the Company on tax and other  matters  connected  with the growth of the
Company.  The Audit  Committee also reviews with management the annual audit and
other work performed by the  independent  auditors.  The Company's  Compensation
Committee  administers  the  Company's  1991 Stock  Option  Plan and reviews and
recommends to the Board of Directors the nature and amount of compensation to be
paid to the  Company's  executive  officers.  The Audit  Committee  consists  of
Messrs.  Arnegger  and  Bolling.  The  Compensation  Committee  consists of Mrs.
Wardell and Messrs. Arnegger and Bolling.

           During the Company's  last fiscal year ended  December 31, 1996,  the
Board of Directors held five meetings, the Audit Committee held two meetings and
the Compensation Committee held three meetings.  Each Director attended at least
75% of the total  number of meetings of the Board of  Directors  which were held
during  the  period he or she  served as a  Director  in the  fiscal  year ended
December 31, 1996 and meetings of each Committee on which such Director served.

COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION

           The  members  of the  Compensation  Committee  during  1996 were Mrs.
Wardell  and  Messrs.  Arnegger  and  Bolling,  all  of  whom  are  non-employee
Directors. No member of the Compensation Committee has a relationship that would
constitute an interlocking  relationship with Executive Officers or Directors of
another entity.

REMUNERATION OF NON-EMPLOYEE DIRECTORS

           The Company pays non-employee Director fees equal to $12,000 per year
for  attendance  at meetings  and  reimburses  expenses  incurred  in  attending
meetings.  Total  non-employee  Director  fee  payments  during  the year  ended
December 31, 1996 were $54,000  (including  $24,000 earned in 1995) and expenses
incurred by non-employee  Directors in attending  meetings which were reimbursed
by the Company totaled $2,743. In addition,  options to purchase 1,000 shares of
Common Stock are automatically granted to each non-employee Director upon his or
her election or  reelection  to the Board for each year of the term for which he
or she is elected.  The options  vest as to 1,000 shares at the end of each year
of such term. During the year ended December 31, 1996, no non-employee Directors
were elected to the Board and, accordingly,  the Company granted no such options
to the individuals who served as non-employee Directors during such fiscal year.

           Non-employee Directors who serve on committees of the Company's Board
of Directors are awarded 200 shares of Common Stock annually.  During the fiscal
year  ended  December  31,  1996,  600 shares of Common  Stock  were  granted to
non-employee Directors.


                                        7

<PAGE>
                             EXECUTIVE COMPENSATION

Summary Compensation Table

           The  following  table  sets forth the total  compensation  paid to or
accrued by the Company for the account of the current  Chief  Executive  Officer
and the  executive  officers at December 31, 1996 whose total cash  compensation
for the year ended December 31, 1996 exceeded $100,000.

<TABLE>
<CAPTION>
                                                                                           LONG-TERM COMPENSATION
                                                                     --------------------------------------------------------
                                         ANNUAL COMPENSATION                        AWARDS                     PAYOUTS
                                  --------------------------------   -----------------------------------  -------------------
                                                                                             SECURITIES
NAME AND PRINCIPAL                                                   OTHER     RESTRICTED    UNDERLYING   LTIP       ALL
- ------------------                                                   ANNUAL    STOCK         OPTIONS/     PAYOUTS    OTHER
POSITION                           YEAR        SALARY($)  BONUS($)   COMP.($)  AWARDS($)     SARS(#)       ($)       COMP.(1)
- ----------                        ------       ---------  --------   --------  ---------     ------       -----      --------
<S>                                 <C>   <C>  <C>                                <C>                               <C>     
James R. Murphy (2)             Y/E 12/31/96   $235,833   $ 20,000      --          --        600,000       --      $  4,750
Chairman of the Board,          Y/E 12/31/95   $187,500       --        --          --         50,000       --      $  4,620
President, Chief Executive      Y/E 12/31/94   $ 55,903       --        --        $ 685         --          --      $ 12,000
Officer and Director                                                                                                
                                                                                                                    
Robert M. Stote (3)             Y/E 12/31/96   $220,417       --        --          --        500,000       --      $  4,750
Senior Vice President,          Y/E 12/31/95   $203,750       --        --          --         37,500       --      $  4,620
Chief Science Officer           Y/E 12/31/94   $200,000       --        --          --           --         --          --
and Director                                                                                                        
                                                                                                                    
Michael D. Price (4)            Y/E 12/31/96   $122,500   $ 10,000      --          --        400,000       --      $  4,750
Vice President, Chief           Y/E 12/31/95   $114,808       --        --          --         22,500       --      $  4,620
Financial Officer, Treasurer,   Y/E 12/31/94   $100,000       --        --          --           --         --          --
Secretary and Director                                                                                            
</TABLE>
- -------------------------
(1)   The value of perquisites  provided to the named executive officers did not
      exceed 10% of total compensation in any case.

(2)   Mr. Murphy,  Chairman,  President and Chief  Executive  Officer,  has been
      employed by the Company since  September  1994. Mr. Murphy's annual salary
      is currently $245,000. During the year ended December 31, 1996, Mr. Murphy
      was awarded  ten-year  stock options to purchase  600,000 shares of common
      stock, of which one-third of such options vested when the closing price of
      the  Company's  Common Stock on the  American  Stock  Exchange  equaled or
      exceeded the exercise price of $2.89 for twenty consecutive  trading days;
      one-third will vest and become  exercisable  when the closing price equals
      or exceeds  the  exercise  price of $3.68 for twenty  consecutive  trading
      days;  and  one-third  will vest and become  exercisable  when the closing
      price equals or exceeds the exercise price of $4.73 for twenty consecutive
      trading  days.  During the year ended  December 31, 1995,  Mr.  Murphy was
      awarded stock  options to purchase  50,000 shares of Common Stock at $3.75
      per share,  50% of which  vested on June 12, 1996 and the balance of which
      vest on June 12, 1997.  During the years ended December 31, 1996 and 1995,
      the Company  provided to Mr. Murphy  matching  funds  totaling  $4,750 and
      $4,620, respectively,  pursuant to the terms of a Company sponsored 401(k)
      retirement  plan (see  "401(k)  Retirement  Plan").  During the year ended
      December 31, 1994, Mr. Murphy was reimbursed  $12,000 for costs related to
      his relocation upon accepting employment with the Company. During the year
      ended  December 31, 1994, Mr. Murphy was awarded stock options to purchase
      2,000  shares of Common Stock at $11.25 per share upon his election to the
      Board of Directors on June 9, 1994. Of these options, 1,000 options vested
      on June 9, 1995 and the remaining  1,000  options  vested on June 9, 1996.
      Prior to  becoming an  Executive  Officer,  in his  capacity as an outside
      Director,  Mr.  Murphy was awarded 137 shares of Common Stock for services
      rendered in 1994 as a member of a Committee of the Board of Directors.

(3)   Dr.  Stote,  Senior Vice  President and Chief  Science  Officer,  has been
      employed by the Company  since March 1992.  Dr.  Stote's  annual salary is
      currently $225,000. During the year ended December 31, 1996, Dr. Stote

               (Footnote explanations continue on following page)

                                        8
<PAGE>



      was awarded  ten-year  stock options to purchase  500,000 shares of Common
      Stock, of which one-third of such options vested when the closing price of
      the  Company's  Common Stock on the  American  Stock  Exchange  equaled or
      exceeded the exercise price of $2.89 for twenty consecutive  trading days;
      one-third will vest and become  exercisable  when the closing price equals
      or exceeds  the  exercise  price of $3.68 for twenty  consecutive  trading
      days;  and  one-third  will vest and become  exercisable  when the closing
      price equals or exceeds the exercise price of $4.73 for twenty consecutive
      trading  days.  During the year ended  December  31,  1995,  Dr. Stote was
      awarded stock  options to purchase  37,500 shares of Common Stock at $3.75
      per share,  50% of which vested on June 12, 1996 and balance of which vest
      on June 12, 1997.  During the years ended  December 31, 1996 and 1995, the
      Company  provided to Dr. Stote matching funds totaling  $4,750 and $4,620,
      respectively,  pursuant  to  the  terms  of  a  Company  sponsored  401(k)
      retirement plan (see "401(k) Retirement Plan").

(4)   Mr.  Price,  Vice  President,  Chief  Financial  Officer,  Secretary,  and
      Treasurer has been employed by the Company since March 1992.  Mr.  Price's
      annual salary is currently  $125,000.  During the year ended  December 31,
      1996,  Mr. Price was awarded  ten-year  stock options to purchase  400,000
      shares of Common Stock, of which one-third of such options vested when the
      closing price of the Company's Common Stock on the American Stock Exchange
      equaled or exceeded  the  exercise  price of $2.89 for twenty  consecutive
      trading days;  one-third will vest and become exercisable when the closing
      price equals or exceeds the exercise price of $3.68 for twenty consecutive
      trading days;  and  one-third  will vest and become  exercisable  when the
      closing  price  equals or exceeds the  exercise  price of $4.73 for twenty
      consecutive  trading days.  During the year ended  December 31, 1995,  Mr.
      Price was awarded stock options to purchase  22,500 shares of Common Stock
      at $3.75 per share,  50% of which  vested on June 12, 1996 and the balance
      of which vest on June 12, 1997.  During the years ended  December 31, 1996
      and 1995, the Company provided to Mr. Price matching funds totaling $4,750
      and $4,620,  respectively,  pursuant  to the terms of a Company  sponsored
      401(k) retirement plan (see "401(k) Retirement Plan").

OPTION/SAR GRANTS IN LAST FISCAL YEAR

           The following  table sets forth the details of options granted to the
individuals  listed in the  Summary  Compensation  table  during  the year ended
December 31, 1996. No stock appreciation rights have been granted to date.

<TABLE>
<CAPTION>
                                                                                     POTENTIAL REALIZABLE
                                                                                       VALUE AT ASSUMED
                                                                                        ANNUAL RATES OF
                                                                                         STOCK PRICE
                                                                                       APPRECIATION FOR
                                             INDIVIDUAL GRANTS                              OPTION
                                             -----------------                              ------
                           NUMBER OF    % OF TOTAL
                           SECURITIES   OPTIONS/SARS   EXERCISE
                           UNDERLYING   GRANTED TO     OR BASE
                           OPTIONS      EMPLOYEES IN   PRICE            EXPIRATION
NAME                       GRANTED(#)   FISCAL YEAR    ($/SHARE)        DATE          5%($)        10%($)
- ----                       ----------   -----------    ---------        ----          -----        ------
<S>             <C>         <C>            <C>         <C>   <C>        <C>  <C>    <C>         <C>       
James R. Murphy (1)         600,000        39.4%       $2.89-$4.73      4/19/06     $396,400    $1,824,800
Robert M. Stote, M.D. (2)   500,000        32.9%       $2.89-$4.73      4/19/06     $330,333    $1,520,666
Michael D. Price (3)        400,000        26.3%       $2.89-$4.73      4/19/06     $264,267    $1,216,533
</TABLE>

- -----------------------------------------        

(1)   During the year ended December 31, 1996,  Mr. Murphy was awarded  ten-year
      stock  options  to  purchase  600,000  shares  of Common  Stock,  of which
      one-third of such options  vested when the closing  price of the Company's
      Common  Stock on the  American  Stock  Exchange  equaled or  exceeded  the
      exercise  price of $2.89 for twenty  consecutive  trading days;  one-third
      will vest and become exercisable when the closing price equals

               (Footnote explanations continue on following page)


                                        9

<PAGE>



      or exceeds  the  exercise  price of $3.68 for twenty  consecutive  trading
      days;  and  one-third  will vest and become  exercisable  when the closing
      price equals or exceeds the exercise price of $4.73 for twenty consecutive
      trading days.

(2)   During the year ended  December 31, 1996,  Dr. Stote was awarded  ten-year
      stock  options  to  purchase  500,000  shares  of Common  Stock,  of which
      one-third of such options  vested when the closing  price of the Company's
      Common  Stock on the  American  Stock  Exchange  equaled or  exceeded  the
      exercise  price of $2.89 for twenty  consecutive  trading days;  one-third
      will vest and become  exercisable when the closing price equals or exceeds
      the  exercise  price of $3.68 for twenty  consecutive  trading  days;  and
      one-third will vest and become  exercisable  when the closing price equals
      or exceeds  the  exercise  price of $4.73 for twenty  consecutive  trading
      days.

(3)   During the year ended  December 31, 1996,  Mr. Price was awarded  ten-year
      stock  options  to  purchase  400,000  shares  of Common  Stock,  of which
      one-third of such options  vested when the closing  price of the Company's
      Common  Stock on the  American  Stock  Exchange  equaled or  exceeded  the
      exercise  price of $2.89 for twenty  consecutive  trading days;  one-third
      will vest and become  exercisable when the closing price equals or exceeds
      the  exercise  price of $3.68 for twenty  consecutive  trading  days;  and
      one-third will vest and become  exercisable  when the closing price equals
      or exceeds  the  exercise  price of $4.73 for twenty  consecutive  trading
      days.

AGGREGATED  OPTION  EXERCISES  IN LAST  FISCAL YEAR AND FISCAL  YEAR-END  OPTION
VALUES

           The following  table sets forth certain  information  concerning  the
number of shares of Common Stock  acquired  upon the  exercise of stock  options
during the year ended December 31, 1996 by, and the number and value at December
31, 1996 of shares of Common Stock subject to  unexercised  options held by, the
individuals listed in the Summary Compensation Table.

<TABLE>
<CAPTION>

                                                            NUMBER OF
                                                            SECURITIES               VALUE OF
                                                            UNDERLYING               UNEXERCISED
                                                            UNEXERCISED             IN-THE-MONEY
                                                          OPTIONS/SARS AT         OPTIONS/SARS AT
                            SHARES                        FY-END(# SHARES)          FY-END($)
                           ACQUIRED         VALUE          EXERCISABLE/            EXERCISABLE/
 NAME                    ON EXERCISE(#)   REALIZED($)     UNEXERCISABLE           UNEXERCISABLE (1)
 ----                    --------------   -----------     -------------           -----------------
<S>                                                      <C>     <C>                <C>   <C>
James R. Murphy                -             -           228,000/425,000           -0- / -0-
Robert M. Stote, M.D           -             -           220,416/325,084           -0- / -0-
Michael D. Price               -             -           154,583/278,167           -0- / -0-
</TABLE>

- -------------------------

(1)   Represents the closing price of the Company's Common Stock on the American
      Stock Exchange on December 31, 1996 minus the respective exercise prices.

EMPLOYMENT AGREEMENTS

           Mr.  James R.  Murphy,  Chairman  of the Board,  President  and Chief
Executive Officer,  entered into an employment  agreement with the Company dated
as of June 12,  1995  providing  for an initial  term which  expires on June 12,
1998.  Under the terms of this  agreement as amended on September 16, 1996,  Mr.
Murphy's  annual base salary is $245,000.  The  agreement  with Mr.  Murphy also
provides for bonuses at the  recommendation  and discretion of the  Compensation
Committee of the Company's  Board of Directors and a severance  payment equal to
two years salary and  immediate  vesting of all  outstanding  stock options upon
termination  following  a change in  control  of the  Company.  Pursuant  to the
agreement, if terminated without


                                       10

<PAGE>



cause,  Mr.  Murphy will be entitled  to a severance  payment  equal to one year
salary and immediate vesting of all outstanding stock options.

           Dr. Robert M. Stote, Senior Vice President and Chief Science Officer,
entered into an employment  agreement with the Company dated as of June 12, 1995
providing for an initial term which expires on June 12, 1998. Under the terms of
this  agreement as amended on September 16, 1996, Dr. Stote's annual base salary
is  $225,000.  The  agreement  with Dr.  Stote also  provides for bonuses at the
recommendation  and  discretion of the  Compensation  Committee of the Company's
Board of  Directors  and a  severance  payment  equal to two  years  salary  and
immediate vesting of all outstanding stock options upon termination  following a
change in control of the  Company.  Pursuant  to the  agreement,  if  terminated
without  cause,  Dr. Stote will be entitled to a severance  payment equal to one
year salary and immediate vesting of all outstanding stock options.

           Mr.  Michael D.  Price,  Vice  President,  Chief  Financial  Officer,
Secretary and Treasurer,  entered into an employment  agreement with the Company
dated as of June 12, 1995  providing  for an initial term which  expires on June
12, 1998.  Under the terms of this  agreement  as amended on April 1, 1996,  Mr.
Price's  annual base  salary is  $125,000.  The  agreement  with Mr.  Price also
provides for bonuses at the  recommendation  and discretion of the  Compensation
Committee of the Company's  Board of Directors and a severance  payment equal to
two years salary and  immediate  vesting of all  outstanding  stock options upon
termination  following  a change in  control  of the  Company.  Pursuant  to the
agreement,  if  terminated  without  cause,  Mr.  Price  will be  entitled  to a
severance  payment  equal  to one  year  salary  and  immediate  vesting  of all
outstanding stock options.

COMPLIANCE WITH SECTION 16(A) OF THE SECURITIES EXCHANGE ACT

           Section  16(a) of the  Securities  Exchange Act of 1934,  as amended,
requires the Company's executive officers and directors, and any persons who own
more than 10% of any class of the Company's equity  securities,  to file certain
reports  relating  to their  ownership  of such  securities  and changes in such
ownership  with the  Securities  and Exchange  Commission,  the  American  Stock
Exchange and the Pacific  Stock  Exchange and to furnish the Company with copies
of such reports. To the Company's knowledge,  during the year ended December 31,
1996, all Section 16(a) filing requirements have been satisfied.

1991 STOCK OPTION PLAN

           The   Company's   1991  Stock  Option  Plan  (the  "1991  Plan")  was
unanimously adopted by the Board of Directors on September 30, 1991, approved by
the Stockholders at the December 1991 Annual Meeting of Stockholders and amended
to increase  the number of shares  available  under the plan to an  aggregate of
240,000 by the  Stockholders  at the February 1993 and June 1994 Annual Meetings
of Stockholders. The purpose of the 1991 Plan is to promote the interests of the
Company  in  attracting  and  retaining  employees   (including   Officers)  and
experienced  and  knowledgeable  non-employee  Directors for the Company and its
subsidiaries,  by enabling them to acquire or increase a proprietary interest in
the Company,  to benefit from  appreciation in the value of the Company's Common
Stock and, thus, participate in the long-term growth of the Company.

PERFORMANCE OPTIONS

           On April 19,  1996,  the Board of  Directors,  with  Messrs.  Murphy,
Stote,  M.D. and Price abstaining from the vote,  granted  600,000,  500,000 and
400,000  non-qualified,  performance  vesting  stock  options (the  "Performance
Options") to each of Mr. Murphy, Dr. Stote and Mr. Price, respectively,  subject
to stockholder


                                       11

<PAGE>



approval.  The Performance Options were approved by the stockholders at the 1996
Annual Stockholders Meeting on June 14, 1996.

           The  Performance  Options are exercisable for a term of ten years, of
which one-third of such options vested and became  exercisable  when the closing
price of the Company's  Common Stock on the American Stock  Exchange  equaled or
exceeded the exercise price of $2.89 for twenty  consecutive  trading days (110%
of the closing price on April 19, 1996); one-third when the closing price equals
or exceeds the the exercise price of $3.68 for twenty  consecutive  trading days
(140% of the closing  price on April 19, 1996);  and one-third  when the closing
price  equals or exceeds  the  exercise  price of $4.73 for  twenty  consecutive
trading days (180% of the closing price on April 19, 1996).

           The  option  exercise  price may be paid in cash,  by check or by any
other form of  consideration  permitted by law.  Additionally,  Mr. Murphy,  Dr.
Stote and Mr. Price were granted certain registration rights with respect to the
shares of Common Stock  issuable upon  exercise of such  options.  No additional
options  will be granted to Mr.  Murphy,  Dr. Stote or Mr. Price until April 19,
1999.

           In the event that the number of outstanding shares of Common Stock is
increased or  decreased or changed into a different  number or kind of shares or
securities   by   reason  of  any   merger,   share   exchange,   consolidation,
reorganization, recapitalization,  reclassification, stock split, combination of
shares,  exchange of shares,  stock  dividend or other  distribution  payable in
capital  stock,  or other increase or decrease in such shares  effected  without
receipt of  consideration  by the  Company,  an  adjustment  will be made to the
remaining  outstanding options so that the proportional  interest of Mr. Murphy,
Dr. Stote and Mr. Price after such an event will be, to the extent  practicable,
the same as before the event.

401(k) RETIREMENT PLAN

           The Company  sponsors a 401(k)  retirement  plan (the "401(k)  Plan")
under which eligible employees may contribute, on a pre-tax basis, between 1% to
15% of their respective total annual income from the Company, subject to maximum
aggregate  annual  contribution  imposed by the Internal Revenue Code of 1986 as
amended.  All  full-time  employees who have worked for the Company for at least
six  months  are  eligible  to  participate  in the 401(k)  Plan.  All  employee
contributions  are  allocated  to the  employee's  individual  account  and  are
invested  in  various  investment  options as  directed  by the  employee.  Cash
contributions  are fully vested and  nonforfeitable.  The Company made  matching
contributions  to the  401(k)  Plan for the 1996  fiscal  year in the  amount of
$25,500, and is continuing to match 50% of each eligible employee's contribution
in 1997.

COMPENSATION COMMITTEE REPORT

           The  Compensation  Committee  of the  Board  of  Directors,  which is
comprised of three  non-employee  Directors of the Company,  determines,  to the
extent not fixed pursuant to the terms of applicable employment agreements,  the
compensation of the Chief Executive Officer, other employee members of the Board
of Directors, and all other employees whose annual compensation exceeds $50,000.
The compensation levels of such officers, Directors and employees are subject to
the approval of the Board of Directors.

           The  Compensation  Committee,  being  responsible  for overseeing and
approving  executive  compensation and grants of stock options, is in a position
to appropriately  balance the current cash compensation  considerations with the
longer-range incentive-oriented growth outlook associated with stock options.



                                       12

<PAGE>



           The main objectives of the Company's  compensation  structure include
rewarding  individuals  for  their  respective  contributions  to the  Company's
performance,  providing executive officers with a stake in the long-term success
of the  Company and  providing  compensation  programs  and  policies  that will
attract and retain qualified executive personnel. The Board of Directors and the
Compensation  Committee  place a great deal of  importance  on job  security and
recognize  that by offering  executives  protection  against job loss, it can be
more successful in recruiting  experienced  executives  from large,  established
pharmaceutical companies to relocate with the Company in Florida.  Historically,
the members of the Board of Directors and the Compensation Committee have chosen
to achieve these objectives through salary increases, bonuses and periodic stock
option grants.  The Committee  considered each of these factors in approving the
compensation for Mr. Murphy, who serves as Chief Executive Officer.

           The  Compensation  Committee  considers,   among  other  things,  the
performance  of  the  Company,   compensation  levels  in  competing  companies,
individual  contributions  to the  Company  and the length of  service  with the
Company.  The  Compensation  Committee also  considered  independent  surveys of
executive compensation of similarly situated companies.

           Compensation  through the periodic  grant of stock  options under the
Company's  stock  option  plans  is  intended  to  coordinate   executives'  and
stockholders' long-term interests by creating a direct link between a portion of
executive  compensation  and  increases  in the  price of  Common  Stock and the
long-term  success of the Company.  This method of compensation also permits the
Company to preserve its cash resources.

           The Compensation Committee recognizes the significant  improvement in
operating  results  and  reduced  losses  in 1996.  Although  the  extraordinary
individual  contributions  of each  executive  officer must be  recognized  when
appropriate,  it can be  expected  that  any  future  substantial  increases  in
executive  compensation  will be based upon the satisfaction of  pre-established
individual  objectives,  corporate  milestones and financial  performance of the
Company.

COMPENSATION COMMITTEE
- ----------------------
Doris E. Wardell
Randolph W. Arnegger
Charles L. Bolling

COMMON STOCK PERFORMANCE

           The graph presented below compares the cumulative  total  shareholder
return on the Company's  Common Stock for the five years ended December 31, 1996
with the cumulative  total  shareholder  return for such period reflected in the
Standard  and  Poor's  (S&P) 500 Stock  Index and in two  different  peer  group
indexes.  The  Company has elected to change the peer group to which its stock's
performance  is compared  from the peer group  reflected  in last  year's  Proxy
Statement. Accordingly, the graph presented below includes comparisons with both
last year's peer group index of two competing  pharmaceutical companies (Cytogen
Corp.  and RIBI  Immunochem  Research Inc.) and the new peer group index of four
(of which only three have  comparative  data to date)  competing  pharmaceutical
companies (Andrx Corp., Biovail Corp. International,  Noven Pharmaceuticals Inc.
and Theratech Inc. Utah). The Company has elected to change the peer group as it
believes the companies included in the new peer group are more reflective of the
Company's  business and therefore provide a more meaningful  comparison of stock
performance.  The graph (and the information relating to it) was obtained by the
Company  from S&P.  The  comparative  returns  shown in the graph assume (i) the
investment  of $100 in the  Company's  Common  Stock,  the  common  stock of the
companies included in


                                       13

<PAGE>



the S&P 500 Stock Index and the common  stock of the  companies  in the two peer
groups at the market close on December 31, 1991 and (ii) the reinvestment of all
dividends.



                                       14

<PAGE>



                              [GRAPH APPEARS HERE]

                                      ANNUAL RETURN PERCENTAGE
                                            Years Ending

Company Name / Index        Dec92     Dec93     Dec94     Dec95     Dec96
- --------------------------------------------------------------------------------
BENTLEY PHARMACEUTICALS     -68.15    -60.00    -80.00    -55.00     16.67
S&P 500 INDEX                 7.62     10.08      1.32     37.58     22.96
OLD PEER GROUP               17.30    -56.39    -44.72     35.19     -8.37
NEW PEER GROUP               90.74      4.74    -23.16    157.26      6.82

<TABLE>
<CAPTION>

                                                     INDEXED RETURNS
                              Base                     Years Ending
                             Period
Company Name / Index         Dec91     #VALUE!   #VALUE!   #VALUE!   #VALUE!   #VALUE!
- --------------------------------------------------------------------------------------
<S>                           <C>        <C>       <C>        <C>       <C>       <C> 
BENTLEY PHARMACEUTICALS       100        31.85     12.74      2.55      1.15      1.34
S&P 500 INDEX                 100       107.62    118.46    120.03    165.13    203.05
OLD PEER GROUP                100       117.30     51.16     28.28     38.23     35.03
NEW PEER GROUP                100       190.74    199.78    153.51    394.91    421.85
</TABLE>





Old Peer Group Companies            New Peer Group Companies
- --------------------------------------------------------------------------------
CYTOGEN CORP                    ANDRX CORP - NOT INCLUDED IN ANY YEAR
RIBI IMMUNOCHEM RESEARCH INC    BIOVAIL CORP INTERNATIONAL - INCLUDED FROM 1995
                                 FORWARD
                                NOVEN PHARMACEUTICALS INC - INCLUDED ALL YEARS
                                THERATECH INC UTAH - INCLUDED FROM 1993 FORWARD








                                       15

<PAGE>



                                   PROPOSAL 2

      PROPOSAL TO ADOPT AMENDMENTS TO THE COMPANY'S 1991 STOCK OPTION PLAN

           The Company's 1991 Stock Option Plan (the "1991 Plan") was adopted by
the  Board  of  Directors  on  September  30,  1991  and  was  approved  by  the
shareholders  on December  16,  1991.  The 1991 Plan was amended to increase the
number of shares  available  under the Plan to an  aggregate  of  1,200,000  and
2,400,000  shares by the  Stockholders at the February 1993 and June 1994 Annual
Meetings of Stockholders,  respectively.  As a result of the reverse stock split
on July 25, 1995, the number of shares  available under the Plan is 240,000.  As
of April 25, 1997, no options had been exercised and options to purchase 214,100
shares held by 13 optionees  were  outstanding  at a weighted  average per share
exercise price of $24.84 and 25,900 shares are available for future grants under
the 1991 Plan.

PROPOSED AMENDMENTS

           On April 18,  1997,  the Board of Directors  unanimously  adopted and
recommended  for submission to  shareholders  for their approval at the Meeting,
amendments to the 1991 Plan (the "Amendments") to:

           (i) Increase  the number of shares of Common Stock for which  options
may be granted under the 1991 Plan from 240,000 to 500,000 shares.  The Board of
Directors believes that, although the Company has not experienced  difficulty in
attracting  and  retaining  personnel,  the 1991 Plan has been  instrumental  in
attracting  and retaining  employees,  officers and  consultants  of outstanding
ability and that this objective will be furthered by providing additional shares
for future option grants; and

           (ii) Delete the  sections in the 1991 Plan that provide that (i) each
individual  who  becomes  a  Non-Employee  Director  shall  on the  date  of the
director's  initial  election  and each  election to the Board of  Directors  be
granted an option to purchase  1,000 shares of Common Stock for each year of the
term to which the  director is elected or  reelected at a price equal to 100% of
the fair market value of the Common Stock on the date of election or  reelection
determined in accordance  with the provision of the 1991 Plan; (ii) such options
be  for a term  of 10  years,  and  (iii)  such  options  vest  in  three  equal
installments  on each of the  first  three  anniversaries  of the date of grant.
These  provisions had been required in order for such option grants to be exempt
from the  six-month  short  swing  profit  provisions  of  Section  16(b) of the
Securities  Exchange Act of 1934 (the "Act").  Recent  amendments  to Rule 16b-3
promulgated  under the Act no longer  require  that the terms of such  grants be
specified  in the Plan  ("formula  grants")  in order  for the  exemption  to be
available.  The Board of Directors  believes  that by deleting the provision for
formula grants, the Company will have greater flexibility in granting options to
Non-Employee  Directors  which will  facilitate  its  attracting  and  retaining
qualified Non-Employee Directors.

           The following is a description of the 1991 Plan:

Types of Grants and Awards
- --------------------------

           The 1991 Plan  permits  the  grant of  options  which  may  either be
"incentive  stock  options"  ("ISOs"),  within the meaning of Section 422 of the
Code,  or  "non-qualified  stock  options"  ("NQSOs"),  which  do not  meet  the
requirements of Section 422 of the Code.



                                                                  16

<PAGE>



           Prior  to  giving  effect  to the  proposed  amendments,  options  to
purchase  1,000 shares of Common Stock are to be  automatically  granted to each
Non-Employee  Director  upon his or her election or  reelection to the Board for
each year of the term for which he or she is  elected.  The  options  vest as to
1,000  shares  at the  end of  each  year  of  such  term.  One of the  proposed
amendments  to the 1991  Plan is to  delete  the  provisions  described  in this
paragraph.

Eligibility
- -----------

           All employees (including officers),  and directors of the Company and
its  subsidiaries,  are eligible to be granted  options under the 1991 Plan. The
Company currently has approximately 110 employees.

Stock Subject to the 1991 Plan
- ------------------------------

           The total number of shares of Common  Stock for which  options may be
granted  under  the 1991  Plan  may not  exceed  240,000,  subject  to  possible
adjustment in the future. One of the proposed  amendments to the 1991 Plan is to
increase  the number of shares for which  options may be granted  under the 1991
Plan to 500,000.  Any shares of Common Stock subject to any option which for any
reason expires, is canceled or is terminated unexercised or which ceases for any
reason to be exercised  will again be  available  for grant under the 1991 Plan.
The number of shares of Common Stock  underlying  that portion of options  which
are exercised will not again become available for grant under the Plan.

Administration
- --------------

           The  1991  Plan  is  administered  by a  committee  of the  Board  of
Directors of not less than two Directors,  each of whom must be a  "Non-Employee
Director"  within the meaning of  regulations  promulgated by the Securities and
Exchange  Commission.  The Board of Directors has  designated  the  Compensation
Committee  of the Board  consisting  of Mrs.  Wardell and Messrs.  Arnegger  and
Bolling  to  administer  the  1991  Plan.  The  Compensation  Committee  has the
authority  under the 1991 Plan to determine  the terms of options  granted under
the 1991 Plan, including,  among other things, the individuals who shall receive
options,  the times when they shall  receive  them,  whether an incentive  stock
option and/or  non-qualified option shall be granted, the number of shares to be
subject  to each  option,  and the  date  or  dates  each  option  shall  become
exercisable.

Exercise Price
- --------------

           The  exercise  price of an  option  granted  under  the 1991  Plan is
determined by the Compensation  Committee,  but may not be less than 100% of the
fair market value of the Common Stock on the date an option is granted  (110% of
such  fair  market  value in the case of ISOs  granted  to an  optionee  (a "Ten
Percent  Shareholder")  who owns or is deemed to own stock  possessing more than
10% of the total combined  voting power of all classes of stock of the Company.)
The  exercise  price is payable at the time of  exercise  of the option in cash,
previously acquired shares of Common Stock (valued at their fair market value on
the date of exercise of the option) or a combination  thereof, in the discretion
of  the  Compensation   Committee.   The  Compensation  Committee  may,  in  its
discretion,  permit  payment of the  exercise  price of options by  delivery  of
properly  executed  exercise  notices,  together  with  a  copy  of  irrevocable
instructions  from the  optionee to a broker to deliver  promptly to the Company
the amount of sale or loan  proceeds to pay such  exercise.  To  facilitate  the
foregoing, the Company may enter into agreements for coordinated procedures with
one or more brokerage firms.



                                       17

<PAGE>



Terms and Conditions
- --------------------

           As to options granted to employees:

               i. Options granted to employees may be granted for terms of up to
but not  exceeding  ten  years  as  determined  by the  Compensation  Committee,
provided that ISOs granted to a Ten Percent Shareholder may not be for a term of
more than five years.

               ii.  Shares  covered by options may not be  purchased  within the
one-year  period after the date of grant,  except as described in  subparagraphs
(iii), (iv) and (v) below.  Thereafter,  options will become exercisable on such
terms and at such times as the Compensation  Committee shall determine.  Options
may not be exercised in an amount of less than 100 shares  (except the remaining
shares  then  covered  by and  purchasable  under  the  option  if less than 100
shares).

               iii. If an employee  optionee's  employment is terminated for any
reason  other  than  "retirement,"  "disability"  or death,  the  option  may be
exercised at any time within three months  thereafter  to the extent shares were
purchasable  at the date of  termination.  However,  in the event  employment is
terminated by the Company  within three years after a "change in control" of the
Company,  the optionee at any time within three  months  after  termination  may
exercise  all or any part of the  remaining  unexercised  potion  of the  option
notwithstanding  that the option had not yet become  exercisable with respect to
all or any part of such shares at the date of  termination.  The term "change in
control of the  Company"  means the  acquisition  of the  beneficial  ownership,
directly  or  indirectly,  of voting  stock of the  Company by any  corporation,
person or entity resulting in such  corporation,  person or entity owning 50% or
more of such stock.

               iv. If an employee's  employment is terminated by "disability" or
"retirement," the remaining  unexercised  portion of the option may be exercised
at any time within a twelve month period after such termination  notwithstanding
that the option had not yet become  exercisable  with respect to all or any part
of such shares at the date of termination.

               v. In the event of the death of an optionee while  employed,  the
remaining unexercised potion of the option may be exercised notwithstanding that
it had not yet become exercisable with respect to all or any part of such shares
at the date of death.  If death  occurs  during  the three  month  period  after
termination  of  employment,  or the twelve month period  after  termination  by
reason  of  retirement  (three  months in the case of  termination  by reason of
retirement for employee optionees holding ISOs) or disability, the option may be
exercised to the extent the optionee was entitled to do so at the date of death,
giving effect to the provisions  described in subparagraph (iii) and (iv) above.
In each case, the option may be exercised by the optionee's legal representative
or  beneficiary  during  the  period  prescribed  in the  option  agreement  not
exceeding twelve months after the date of death.

               vi. An option  may not be  transferred  other than by will or the
laws of descent and distribution and may be exercised during a holder's lifetime
only by the holder or by the holder's guardian or legal representative.

               vii.  The  foregoing  notwithstanding,  in no case may options be
exercised later than the expiration date specified in the grant.




                                       18

<PAGE>



           As to options granted to Non-Employee Directors:

               i. Prior to giving  effect to the  proposed  amendments,  options
granted to  Non-Employee  Directors  are for a term of ten years;  provided that
shares may not be purchased  within the one-year period after the date of grant,
except as described in subparagraphs (ii), (iii) and (iv) below. Options granted
to Non-Employee  Directors elected for a full three year term become exercisable
on each of the first three  anniversaries  of the date of grant to the extent of
one-third of the number of shares originally subject to the option (adjusted for
changes described under "Adjustment in Event of Capital Changes" below), except,
in the case of  termination  of service on the Board or "Director  Emeritus" (an
honorary  title  granted  by  majority  vote of the  members  of the Board  then
serving) status under the circumstances  described in subparagraphs  (ii), (iii)
and (iv) below. Shares not purchased in any one exercise period may be purchased
in any  subsequent  exercise  period  prior to the  termination  of the  option.
Options  may not be  exercised  in an amount  less than 100 shares  (except  the
remaining  shares then covered by and purchasable  under the option if less than
100 shares).  One of the proposed  amendments  to the 1991 Plan is to delete the
provisions described in this paragraph (i).

               ii. If a Non-Employee  Director  optionee  ceases to serve on the
Board for any reason,  other than "disability" or death without being designated
as a "Director  Emeritus," or a "Director Emeritus" ceases to retain such status
otherwise than by reason of "disability"  or death,  the option may be exercised
at any time within three months thereafter to the extent shares were purchasable
at the date of  termination.  However,  in the  event  service  on the  Board or
"Director Emeritus" status is terminated by the Company within three years after
a "change in control" of the Company, the non-employee  director optionee at any
time within three months after  termination  may exercise all or any part of the
remaining unexercised portion of the option  notwithstanding that the option had
not yet become exercisable with respect to all or any part of such shares at the
date of termination. If a Non-Employee Director ceases to serve on the Board but
is  designated  as a  "Director  Emeritus,"  the  option  will  continue  to  be
exercisable under the terms thereof while the Non-Employee Director retains such
status.

               iii. If a Non-Employee  Director  optionee ceases to serve on the
Board by reason of "disability" or becomes "disabled" while retaining the status
of "Director  Emeritus," the remaining  unexercised portion of the option may be
exercised  at any time  within a twelve  month  period  after  such  termination
notwithstanding  that the option had not yet become  exercisable with respect to
all or any part of such shares at the date of termination.

               iv. In the event of the death of a Non-Employee Director optionee
either  while  serving  on the  Board  or  retaining  the  status  of  "Director
Emeritus,"  t he  remaining  unexercised  portion of the option may be exercised
notwithstanding  that it had not yet become  exercisable  with respect to all or
any part of such shares at the date of death.  If death occurs  during the three
month  period  after  termination  of  service  on the Board  without  "Director
Emeritus" status, or within the twelve month period after termination of service
on the Board or of "Director  Emeritus"  status by reason of  "disability,"  the
option may be  exercised to the extent the optionee was entitled to do so at the
date of death,  giving effect to the provisions  described in subparagraphs (ii)
and (iii) above.  In each case,  the option may be  exercised by the  optionee's
legal  representative  or  beneficiary  during the twelve month period after the
date of death.

               v. An option  may not be  transferred  other  than by will or the
laws of descent and distribution and may be exercised during a holder's lifetime
only by the holder or by his guardian or legal representative.

               vi.  The  foregoing  notwithstanding,  in no case may  options be
exercised later than the expiration date specified in the grant.


                                       19

<PAGE>




Adjustment in the Event of Capital Changes
- ------------------------------------------

           The Board of  Directors  shall make  appropriate  adjustments  in the
number and kind of shares  subject to the 1991 Plan,  and in the number and kind
of shares  subject to, and the  exercise  price of,  outstanding  options in the
event of any change in the Common Stock by reason of any stock  dividend,  stock
split,  stock combination,  recapitalization,  merger or reorganization in which
the Company is the surviving corporation, or the like.

Plan Term and Amendments
- ------------------------

           No options  may be granted  under the 1991 Plan after  September  30,
2001.  The Board may amend,  suspend or  terminate  the 1991 Plan or any portion
thereof at any time and from time to time in such respects as it deems necessary
or advisable (including without limitation to conform with applicable law or the
regulations  or rulings  thereunder),  but may not without  the  approval of the
Company's  shareholders make any alteration or amendment thereof which would (i)
change the class of those eligible to receive options, (ii) increase the maximum
number of shares for which  options  may be granted  (except  for  anti-dilution
adjustments) or (iii) materially increase the benefits to participants under the
1991 Plan.

           During the fiscal year ended  December 31, 1996,  options to purchase
21,500  shares of Common  Stock were granted to employees of the Company who are
not executive  officers.  Such options were granted at prices ranging from $2.37
to $2.44 per share,  representing  the fair market  value of the Common Stock on
the dates of grant.  These  options  expire on various  dates  through April 26,
2006.

Federal Income Tax Treatment
- ----------------------------

           The  following  is a  general  summary  of  the  federal  income  tax
consequences  under  current  tax law of NQSOs and ISOs.  It does not purport to
cover all of the special  rules,  including  special rules relating to optionees
subject to Section  16(b) of the Exchange Act and the exercise of an option with
previously-acquired   shares,  or  the  state  or  local  income  or  other  tax
consequences  inherent in the  ownership  and exercise of stock  options and the
ownership and disposition of the underlying shares.

           An optionee will not recognize  taxable income for federal income tax
purposes upon the grant of a NQSO or an ISO.

           Upon the exercise of a NQSO,  the optionee  will  recognize  ordinary
income in an amount equal to the excess, if any, of the fair market value of the
shares acquired on the date of exercise over the exercise price thereof, and the
Company will  generally be entitled to a deduction for such amount at that time.
If the optionee later sells shares acquired  pursuant to the exercise of a NQSO,
he or she will recognize long-term or short-term capital gain or loss, depending
on the  period  for  which the  shares  were  held.  Long-term  capital  gain is
generally  subject to more  favorable  tax  treatment  than  ordinary  income or
short-term capital gain. Proposed legislation would treat long-term capital gain
even more favorably.

           Upon the exercise of an ISO, the optionee will not recognize  taxable
income. If the optionee disposes of the shares acquired pursuant to the exercise
of an ISO more  than two  years  after  the date of grant and more than one year
after the  transfer of the shares to him or her,  the  optionee  will  recognize
long-term  capital  gain or loss  and the  Company  will  not be  entitled  to a
deduction.  However, if the optionee disposes of such shares within the required
holding period,  all or a portion of the gain will be treated as ordinary income
and the Company will generally be entitled to deduct such amount.


                                       20

<PAGE>




           In addition to the federal income tax  consequences  described above,
an optionee may be subject to the  alternative  minimum tax, which is payable to
the extent it exceeds the  optionee's  regular tax. For this  purpose,  upon the
exercise of an ISO,  the excess of the fair market  value of the shares over the
exercise price therefor is an adjustment  which  increases  alternative  minimum
taxable income. In addition, the optionee's basis in such shares is increased by
such excess for purposes of computing the gain or loss on the disposition of the
shares for alternative  minimum tax purposes.  If an optionee is required to pay
an  alternative  minimum  tax, the amount of such tax which is  attributable  to
deferral  preferences  (including  the ISO  adjustment)  is  allowed as a credit
against the optionee's  regular tax liability in subsequent years. To the extent
the credit is not used, it is carried forward.

           The Company's Board of Directors recommends a vote FOR this proposal.

Vote Required
- -------------

           The  affirmative  vote of the  holders of a majority of the shares of
the Company's  Common Stock present or  represented  and entitled to vote at the
Meeting will be required to approve the amendments to the 1991 Plan.


                                       21

<PAGE>



                                  MISCELLANEOUS

Voting Requirements
- -------------------

           Directors are elected by a plurality of the votes cast at the Meeting
at which a quorum is present  (Proposal 1). The affirmative  vote of the holders
of a majority of the votes cast at the Meeting at which a quorum is present will
be required to approve the  amendments to the Company's  1991 Plan (Proposal 2).
Abstentions  and broker  non-votes with respect to any matter are not considered
cast with respect to that matter.

Independent Auditors
- --------------------

           The Audit Committee of the Board of Directors of the Company selected
Deloitte & Touche LLP to serve as the  Company's  independent  auditors  for the
year  ended  December  31,  1996  and for the year  ending  December  31,  1997.
Representatives of Deloitte & Touche LLP, will not be present at the Meeting.

Stockholder Proposals
- ---------------------

          From time to time stockholders may present proposals for consideration
at a meeting which may be proper  subjects for inclusion in the proxy  statement
and form of proxy related to that meeting.  Stockholder proposals intended to be
included in the  Company's  proxy  statement  and form of proxy  relating to the
Company's 1998 Annual Meeting of Stockholders must be received by the Company at
its principal  offices,  One Urban Centre,  Suite 548, 4830 West Kennedy  Blvd.,
Tampa,  Florida  33609 by January 1, 1998.  Any such  proposals,  as well as any
questions  relating thereto,  should be directed to the Secretary of the Company
at such address.

Additional Information
- ----------------------

          The cost of solicitation of Proxies, including the cost of reimbursing
banks, brokers and other nominees for forwarding Proxy solicitation  material to
the beneficial owners of shares held of record by them and seeking  instructions
from such  beneficial  owners,  will be borne by the  Company.  The  Company has
engaged  Morrow & Co.,  Inc.  to solicit  Proxies and has agreed to pay Morrow &
Co., Inc. a fee of $4,000 plus their accountable expenses in connection with the
solicitation.  Proxies  may also be  solicited  without  extra  compensation  by
certain officers and regular employees of the Company.  Proxies may be solicited
by mail and, if determined to be necessary, by telephone,  telegraph or personal
interview.




                                       22

<PAGE>



Other Matters
- -------------

          Management  does not intend to bring  before the  Meeting  any matters
other than those specifically described above and knows of no matters other than
the  foregoing  to come  before  the  Meeting.  If any other  matters or motions
properly  come before the Meeting,  it is the  intention of the persons named in
the  accompanying  Proxy to vote such Proxy in accordance with their judgment on
such matters or motions,  including any matters  dealing with the conduct of the
Meeting.

                                              By Order of the Board of Directors


                                              MICHAEL D. PRICE
                                              Secretary


Tampa, Florida
May 2, 1997


                                       23

<PAGE>



                          BENTLEY PHARMACEUTICALS, INC.


                  ANNUAL MEETING OF STOCKHOLDERS - JUNE 6, 1997
               PROXY SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS


           The  undersigned  hereby  appoints,  as proxies for the  undersigned,
James R. Murphy, Dr. Robert M. Stote and Michael D. Price and each of them, with
full  power  of  substitution,  to  vote  all  shares  of  Common  Stock  of the
undersigned  in Bentley  Pharmaceuticals,  Inc.  (the  "Company")  at the Annual
Meeting of Stockholders of the Company to be held at The Princeton Club, 15 West
43rd Street,  New York, New York 10036 on June 6, 1997, at 9:00 a.m., local time
(the receipt of Notice of which meeting and the Proxy Statement accompanying the
same being  hereby  acknowledged  by the  undersigned),  or at any  adjournments
thereof,  upon the matters  described in the Notice of Annual  Meeting and Proxy
Statement and upon such other  business as may properly come before such meeting
or any adjournments thereof, hereby revoking any proxies heretofore given.

           Each properly  executed  proxy will be voted in  accordance  with the
specifications  made on the reverse side hereof. If no specifications  are made,
the shares represented by this proxy will be voted "FOR" the listed nominees and
"FOR" approval of the amendments to the Company's 1991 Plan.

(CONTINUED AND TO BE SIGNED ON REVERSE SIDE)


                                       24

<PAGE>







Election of Directors:

FOR ALL NOMINEES     |_|            WITHHOLD AUTHORITY     |_|
                                    to vote for all nominees

                  Nominees: Ehud D. Laska and Michael D. Price

(INSTRUCTION:  To withhold authority for any individual  nominee,  strike a line
through the nominee's name on the list above.)

Approval of the  amendments to the  Company's  1991 Stock Option Plan (the "1991
Plan")  increasing the number of shares of Common Stock for which options may be
granted  under  the 1991  Plan from  240,000  to  500,000  and  eliminating  the
Non-Employee  Director  formula grants and certain  provisions  relating thereto
currently set forth in the 1991 Plan.

FOR     |_|                    AGAINST     |_|                  ABSTAIN     |_|

                                             NOTE:  Please  date and  sign  your
                                             name or names  exactly as set forth
                                             hereon.  If  signing  as  attorney,
                                             executor, administrator, trustee or
                                             guardian,   please   indicate   the
                                             capacity  in which you are  acting.
                                             Proxies by  corporations  should be
                                             signed by a duly authorized officer
                                             and should bear the corporate seal.

                                             Dated: _____________________, 1997

                                             __________________________________

                                             __________________________________
                                                 Signature of Stockholder(s)

                                             __________________________________
                                                      Print Name(s)


Please Sign and Return the Proxy Promptly in the Enclosed Envelope.

                                       25



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