HOLIDAY RV SUPERSTORES INC
8-K, 2000-03-23
AUTO DEALERS & GASOLINE STATIONS
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                                    FORM 8-K

                                 Current Report
     Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934



Date of report (Date of earliest event reported):    March 20, 2000


                          Holiday RV Superstores, Inc.
- --------------------------------------------------------------------------------
               (Exact Name of Registrant as Specified in Charter)


          Delaware                    0-16448                    59-1834763
- --------------------------------------------------------------------------------
     (State or other           (Commission File Number)        (IRS Employer
Jurisdiction of Incorporation                                Identification No.)


7851 Greenbriar Parkway, Orlando, Florida                          32819
- --------------------------------------------------------------------------------
(Address of Principal Executive Offices)                         (Zip Code)


Registrant's telephone number, including area code:  (407) 363-9211


                                 Not Applicable
- --------------------------------------------------------------------------------
          (Former Name or Former Address, if Changed Since Last Report)


<PAGE>


Item 5.   Other Events.

         On March 20, 2000, Holiday RV Superstores,  Inc. acquired the inventory
and  operating  assets and  facility  lease of Luke Potter  Winnebago  in Winter
Garden,  Florida.  Luke Potter  Winnebago  is a  full-line  RV  dealership  with
revenues of approximately $9 million in 1999.

         The press release  issued by Holiday is  incorporated  by reference and
attached hereto as Exhibit 99.1.

                                    SIGNATURE

         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
the  registrant  has duly  caused  this report to be signed on its behalf by the
undersigned hereunto duly authorized.

                                            HOLIDAY RV SUPERSTORES, INC.


Dated:   March 21, 2000                     By: /s/ Gary Rodney
                                                -----------------------------
                                                     Gary Rodney
                                                     Chief Financial Officer


<PAGE>


                                INDEX TO EXHIBITS

Exhibit No.                Description

    99.1                   Press Release dated March 20, 2000.

<PAGE>



                                                                 PRESS RELEASE

FOR:              HOLIDAY RV SUPERSTORES, INC.

CONTACT:          Ron Huneycutt
                  (407) 363-9211

KCSA              Daniel Stepanek/Joseph A. Mansi
CONTACT:          (212) 896-1202/(212) 896-1205
                  [email protected] / [email protected]
                  www.kcsa.com

             RECREATION USA ACQUIRES ASSETS OF LUKE POTTER WINNEBAGO

ORLANDO, Fla., March 20, 2000 - Holiday RV Superstores, Inc. operating under the
trade name  Recreation  USA  (NASDAQ:  RVEE),  announced  today that the company
acquired the inventory and  operating  assets and facility  lease of Luke Potter
Winnebago in Winter Garden, Florida.

     Luke Potter Winnebago is a full line Winnebago  dealership with revenues of
approximately $9 million in 1999. The 16,500 sq. ft. Winter Garden dealership is
on 5+ acres of land.  The  service  area of over 12,000 sq. ft can hold up to 15
units and includes an EPA approved paint area.

     Ronald G. Huneycutt,  President and CEO of Recreation USA said, "The Winter
Garden  location  gives  Recreation  USA a  high  traffic  location  with  great
visibility in the Orlando market.  The new Winter Garden location in combination
with our existing Orlando location will provide significant  additional revenues
with an  anticipated  reduction in overhead.  This  dealership is  strategically
located among other established RV dealerships  surrounded by a solid base of RV
customers.  This move not only gives  Recreation USA a more visible  presence in
the  Orlando  market but is a strong step in  achieving  our  strategic  plan of
expanding   vehicle  service."

     In addition to the Winter Garden location, Recreation USA also acquired the
right to carry the Winnebago  product lines at the Clermont,  Florida  location.
Mr.  Huneycutt  stated,  "The acquisition of the Winnebago lines will complement
the motorhome  lines  carried at the Orlando  location"  (Airstream,  Fleetwood,
Gulfstream,  Thor, and Harney Coach)
<PAGE>

     Recreation  USA, as the nation's only public  traded chain of  dealerships,
has 14 such  dealerships  located in  California,  Florida,  New  Mexico,  South
Carolina,  Virginia and West Virginia which sell,  service and finance more than
60 RV and 10 boat  brands.  The Company also  markets its  offerings  through an
advanced e-commerce website at www.recusa.com.

                                      # # #

     The statements  contained in this news release include certain  predictions
and projections that may be considered forward-looking statements under security
laws. These statements  involve a number of risks and  uncertainties  that could
cause  results  to  differ  materially  including,   but  not  limited  to,  the
performance of the recreational vehicle or boat industries, certain customers or
affiliated companies, as well as other economic,  competitive,  governmental and
technological  factors affecting the Company's  operations,  markets,  products,
services and prices.

     This release and prior releases are available on the KCSA Public  Relations
Worldwide website at www.kcsa.com.


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